Brand Anatomy: Recent Episodes
Monica Fawn
In Brand Anatomy podcast Monica Fawn from Onthentic.com draws from years of expertise and guest experts to reveal the brand mystique, science and strategies that make up your most important business asset >>> Your Authentic Brand.In this podcast we help Leaders, Real Estate Investors and Financial Services like you become incomparable in their saturated industries by creating a stronger brand than their competitors. Reach new levels of revenue and opportunities that were not available to you before without increasing your marketing budget or time spent. Subscribe to Brand Anatomy to become incomparable with a stronger brand.
Rise above the noise. In this episode we are dissecting the Proud Mouth Brand with co-founder Matt Halloran. After 3.5 years Matt and his partner decided to completely rebrand their business and hands down it was absolutely the best thing they have ever done for their business.
After over 50 grand and 7 months of work they hit the market with their brand and got massive attention and traction. Only 1 year later and their business has grown exponentially, and they are the leader in their market without “selling” ever again. If you want a stronger brand and want to master your industry, press play.
Find the PodRocket Academy and the Proud Mouth services and podcasts at proudmouth.com
For more brand resources and episodes visit brandanatomypodcast.com
Tired of chasing potential clients? Amplify your influence and become the trusted authority you’re supposed to be. Matt Halloran from Proud Mouth joins me today.
He’s helped his clients stop the selling cycle insanity through podcasting and content creation. He’s the host of 2 podcasts, the Top Advisor Marketing Podcast approaching 400 episodes and the host of Be Your Own Loud podcast.
Find the PodRocket Academy and the Proud Mouth services and podcasts at proudmouth.com
For more brand resources and episodes visit brandanatomypodcast.com
At the end of this episode you’ll learn what Brand Extension Strategy is and how to use it to strengthen your brand and avoid the risks of it damaging your brand. Elon Musk has just taken a big Brand Extension Strategy move by buying Twitter and we look at what this means for his brand and how hard it will be for him to navigate this acquisition without damaging his personal brand and that of Tesla and SpaceX.
For more brand resources and episodes visit brandanatomypodcast.com
For services and my portfolio visit onthentic.com
In this episode I share about starting our vacation rental business while growing my brand consulting firm and hiring a team.
Should you create separate business entities or do you have just one but you want to keep adding on?
I’ll touch on those questions today by sharing what I’m working on now and how creating one brand with branches can actually benefit each business.
For more brand resources and episodes visit https://brandanatomypodcast.com
For services and my portfolio visit https://onthentic.com
At the end of this episode you’ll know the most important tricks for Search Engine Optimization to help you get seen and not make any critical mistakes that Google, YouTube or Social Media will punish you for.
If you’re wondering why your brand content and website just aren’t getting seen, you're not alone. Let’s make sure it’s not bad SEO practices that are holding up your sales, capital acquisition and marketing efforts. Press play!
For more brand resources and episodes visit https://brandanatomypodcast.com
For services and my portfolio visit https://onthentic.com
Want to stand apart from your peers and competitors in increase your website leads? After this episode you will have heard 101 ideas for a lead generator opt-in from dozens of industries. I promise there are at least 10 ideas in here that your industry has not used before that will hook your ideal clients and build brand trust.
For more brand resources and episodes visit https://brandanatomypodcast.com
At the end of this podcast, you’ll know the 5 things your home page can’t live without.
If a contact or lead were to only see your home page would they call you or sign up?
My goal is to make that a yes. That means that you’re ahead of your competition and the rest of your website would only further solidify their decision to work with you before even calling you.
For more brand resources and episodes visit https://brandanatomypodcast.com
For services and my portfolio visit https://onthentic.com
At the end of this podcast you’ll know all the elements you need to build brand trust and decrease your client and capital acquisition time and effort in this public reveal of my Brand Trust Accelerator Pyramid © framework.
For more brand resources and episodes visit https://brandanatomypodcast.com
For services and my portfolio visit https://onthentic.com
At the end of this podcast you’ll have heard from - multiple bestselling author and founding partner of Invictus Capital, Anthony Vicino. He shares how Branding helped him build three businesses from zero to seven and eight figures - each in under a year - and how branding helped him acquire over 30 million in real estate assets within his companies management. Find Anthony's books, courses and podcasts at his personal branded site https://anthonyvicino.com/
For more brand resources and episodes visit https://brandanatomypodcast.com
At the end of this episode you’ll know what value and results you can expect from a stronger brand, what a brand consultant is and what my service offerings and pricing are. Hear what my clients have experienced during and after creating a stronger brand.
For more brand resources and episodes visit https://brandanatomypodcast.com
For services and my portfolio visit https://onthentic.com
At the end of this episode, you’ll understand how building a brand will raise you above the competition.
Branding is a Bridge and it’s like an M&M. I’ll explain everything, just press play.
For more brand resources and episodes visit https://brandanatomypodcast.com
For services and my portfolio visit https://onthentic.com
In 2012, Sara Blakely was crowned the youngest self-made billionaire by Forbes. Today I dissected the Brand Anatomy in her Forbes interview 5 Tips to Build a Billion-Dollar Brand. Learn how to find market gaps, stand apart and cut the line to your next level of business success.
What's Monica Fawn's secret and why is Branding so important to growing a sustainable and legacy driven business? Past client Austin Linney (a serial entrepreneur, real estate investor and business + mindset coach to 7 and 8 figure earners) is the guest of honor today.
He asks Monica all the questions you want to know and shares his experience what it was like to develop a brand with her. Find more about Austin at austinlinney.com. Press play now and visit brandanatomypodcast.com
Why did I delete over 40 episode and 8 months of work to rebrand my podcast? The answer proves that your message and audience is more important than building credibility through numbers.
I answer the top questions my new clients ask me about rebranding their Real Estate Investing and Financial Services company as well. Press play and visit brandanatomypodcast.com
What is a brand and how can you make yours stronger than your peers and competitors? As a real estate investor, financial advisor, attorney and business owner you are working harder then you need to grow your business if you don't have a fully developed brand. What is a brand and why is it so important to your business strategy and marketing? Press play and visit brandanatomypodcast.com to find out!
In Brand Anatomy podcast Monica Fawn from Onthentic.com draws from years of expertise and guest experts to reveal the brand mystique, science and strategies that make up your most important business asset >>> Your Authentic Brand. In this podcast we help Leaders, Real Estate Investors and Financial Services like you become incomparable in their saturated industries by creating a stronger brand than their competitors. Reach new levels of revenue and opportunities that were not available to you before without increasing your marketing budget or time spent. Subscribe to Brand Anatomy to become incomparable with a stronger brand.
There is nothing that challenges my authentic self in my business as much as social media marketing. I felt all alone in hating social media marketing for my business until I started being vulnerable and sharing my distress with my tribe. If you’re struggling with Social Media this episode might be for you. But this episode is not the next hack, tip or trick to do better on it. Remember… in our branding and business offering we don’t have to be better we just need to be different. Well, I am taking that core belief and strategy to another level in my business. Listen in. You have more options than you think.
SEO is something that every client should know the basics of if hiring help or these steps will set you up for success yourself.
**These steps and questions will help you use keywords to boost your SEO – (Search Engine Optimization) for your website, YouTube, Social Media, or anything to drive more qualified people to your content!
If you are looking to drive website traffic, listen to the other episode, 5 ways to drive website traffic, and remember all this work is recommended after you have a brand with a clear message and a strong brand and website that will connect with your ideal clients. Without that no matter your marketing efforts your masses of interested clients will fall off the face of the earth before they even engage with you.
We must first build brand trust and deliver a memorable experience first.
If you want more help with that subscribe to the Onthentic podcast so you never miss an episode and you can download the Brand Trust Accelerator PDF at ONTHENTIC.COM**
When we become incomparable it means that we create our own brand gravity. That clients come to us. That they’re already trusting and convinced that we are the right fit. When we are incomparable, we know what our unique message and story is, and our unique selling point and we know which rooms to be in. We are able to remove the “Compete to Succeed” mentality. I have 2 secrets to being incomparable to share today.
Listen to the full episode and find more about accelerating your brand trust and becoming incomparable in your industry at ONTHENTIC.COM
Your favorite color is teal, your clothes are teal, your bedroom is teal; your water bottle is teal, and your car is teal. Logically your brand color should be teal right? Wrong… Or is it? Uuuuuhhhh how do you know?!
Why does branding take so much thought (or none at all) in the color choice? It’s one of the most important decisions to make about your band. Some of my clients have stumbled upon the right track and chosen close to the right colors and others have completely sabotaged their business with their color choices. How can the success of your business ride on such a seemly innocent decision?
Brand color psychology has the answers.
Sarah Blakely never worked in fashion or retail or taken a business class but in 2012, Spanx founder Sara Blakely was crowned by Forbes as the youngest self-made female billionaire. Sara Blakely is the founder and owner of shapewear brand Spanx, which sells undergarments, leggings, swimwear, and maternity wear in over 50 countries. “Can you see my underwear?” It's a question she has asked all her women friends at some point. What did she learn along the way and how can we use that insight in our own endeavors now?
Your pop-up isn’t capturing leads like you hoped? It happens to all of us and there are a few things I recommend for change for my clients when rebranding or building their website but the first thing to address is it is even interesting, valuable, or unique enough? Today I’ve got 101 ideas of things you can create to sell or to use as a very valuable freebie, opt-in, or lead generator to grow your email list and your following.
Typeface Hacks our brains. Just as color and photos and video content in branding can.
Font choice has a subliminal and subconscious effect on the brain. Knowing how the human brain deciphers and perceives a certain font can help you to unlock its true potential or avoid any hidden pitfalls that might hinder your message and cause your website or brand design to fail.
Why do we feel so reluctant to take the next step? To believe in ourselves and to go for our biggest and truly authentic goals and dreams? Most of us unconsciously wait for permission. Or sometimes very consciously wait for permission. Why does coaching work so well or why do we seek motivational speakers? Can you find the permission you seek or create it yourself? Listen to this guided-meditation episode to self-coach yourself through this invisible wall at any time.
“There are a lot of unknowns there when you try to DIY that you can’t realize that something is wrong until it’s to far in the process or it’s to late.” Dawn Foster from D.Foster Marketing is back with us again to further empower our online marketing by addressing the next biggest struggle she see’s clients having. That’s DIYing their brand and marketing. “If you start DIYing without having these things, you’re going to miss the mark when it comes to how to talk to, connect with and visually appeal to who your target audience is. If you just show up with your logo and website you’ll get into the whirlwind of – no one wants my product or service.” – Dawn Foster | dfostermarketing.com |
>>> Listen to this episode to hear what a designer and marketer really want to tell you about starting off on your own and the problems that people face in your DIY brands.
When first meeting her clients one of their biggest struggles or downfalls is: “Adding to much weight into social media… I see a lot of people hanging their hat on I’ve got this many followers or I am getting likes. Social media can take so much time and energy. Just because you're busy doesn’t mean you're productive.” – Dawn Foster | dfostermarketing.com | Suggested Reading: 4 Disciplines of Execution >>> Dawn Foster is the founder of D.Foster Marketing which supports small business owners and solopreneurs, by crafting smart and strategic branding and marketing strategies. | She has a Bachelor of Science in Graphic Design Communications with a Marketing Concentration and over the past 15 years, she has worked with and led both large and small marketing teams in small and multimillion dollar projects.
>>> Listen to this full episode to learn more about empowering your marketing.
You built your website and are so proud of it! But there’s no one there to see it. In order to spread your message, help others, create financial abundance and do the work you’re called to – you need it to be seen. You need people coming and landing on your website. The amount of people doing that is called website traffic.
Today is website traffic 101. The 3 Types of Traffic and the 5 ways to drive them.
Get all episode notes at onthentic.com
Branding can feel like an elusive unicorn. The things others have “found” but you still struggle to create or decide on. How do you decide what branding is the best? The best color, font, photo, or strategy?
Branding is arguably the most important aspect of marketing your business and growing your audience but it’s usually the most rushed process or changed too frequently in the first few years of a solopreneur start-up. Or in a corporation, it’s held onto way too long even though it’s not working or has no meaning for their audience.
We can try to avoid it but the problem is that our business - esp. as a service provider, coach, author, speaker and entrepreneur – our business is inexorably intertwined with our identity, beliefs in our abilities and our purpose. And those things are greatly influenced, and many times limited by our society culture and our instinctual need to be accepted. We are talking again today with Faisal Ensaun – my certified high-performance coach and one of my past clients. Today we get a bonus episode to talk about authenticity and living an Onthentic life. Which I believe is the basis and the foundation for self-actualization and the key to your business success. Find out more about high performance, coaching and connecting with a growth mindset mastermind community at FAISALENSAUN.COM
When you feel really stuck and in the same rut and aren’t sure how to make your big goals and dreams come true and feel that you just don’t have what it takes – you are not alone. And believe it or not – everyone that you look up to and envy as a success has felt the exact same way. Our personal development is the key to our success. Especially as an entrepreneur, freelancer, business owner, coach, content creator, investor, or speaker and author; our personal development will limit and hold back our business development. Our personal development ceiling is our success ceiling. Today we have as a guest - Certified High Performance Faisal Ensaun and he's here to help make your potential your reality by leveling up in business and life. Without compromising your joy, peace, health, & relationships now to get there. Find more about him and coaching at www.FaisalEnsaun.com
People pleasers can struggle with this the most in their business and creative endeavors. It’s not bad that you are a people pleaser – that’s what rocks a business! But here’s where your people-pleasing habits tear apart your brand from the inside out and lose 99% of your business. There is a research-based statistic that can release all that pain, frustration, and hardship around trying to be more likable. 1/10 people will do this no matter what – Alfred Adler. Listen to this and share with every people pleaser and entrepreneur you know.
We overcomplicate our businesses and creative endeavors. Pressure them to produce before they are ready and end up killing them. Take a step back and take stock of your life’s garden. What’s dying in your business, what weeds are taking hold? Did you plant the harvest you want to sow in 3 months or 3 years? Take stock of your business and personal life in today’s episode. Grow your business.
Most entrepreneurs don’t realize that they haven’t specialized in anything and that it’s directly affecting the success of their business. When you start to do that you realize that it can cause more fear, perfectionism and start to paralyze you or cause you to start acting or feeling inauthentic.
Why!? Because you become vulnerable. “Without vulnerability, there is no creativity or innovation.” – Brené Brown.
Listen to the full episode to become incomparable in your industry and make more money as a specialist.
Do you have a dirty mouth or keep it clean in your personal or professional life? Does including colorful words in your brand voice, marketing language or business meetings and clients help or hinder you in business? How authentic can we really be in business? Today we have two personal and professional coaches and successful business leaders - Julie Holly from The Conscious Investor podcast and Austin Linney from Construct Your Life podcast are here to share their very different approaches to dropping f-bombs to help you explore being intentional about cursing while doing business. From 1:1 coaching clients or landing million dollar deals and contracts we’ll help you find a more authentic brand voice, that sells more and feels good at the same time. - Find more episodes and brand coaching and design services at ONTHENTIC.COM
What are the chances? My desire happened within the month I wanted and within ½ a percent. Without a specific goal and forecasting, your business and personal life are left to chance.
You can truly create your own coincidences and it’s magical but there’s nothing magic about it. I’ll share a very specific measurable example today and finally share my experience and approach with the law of attraction in my personal and business life.
Feel things happening for you with more ease and feel less fear and doubt in the unknown.
Marketing needs content. CONSISTENTLY. How does it seem so easy for others to pump out great ideas over and over? I remember in the first years of my business consistent content was a struggle. Now I have new ideas almost everyday and a back up notebook of ideas, and a rainy day emergency list of an additional 30. If you’re running out of idea here’s what might be happening: PRESS PLAY! Find more help and episodes at onthentic.com
Time to clear up some common misconceptions about dharma or finding your purpose.
◉ Dharma is not solid or a set point.
◉ You can have multiple dharmas or purposes.
◉ You were born into it – but you also create it.
◉ Your dharma or your purpose isn’t a job or title or side hobby. It’s what you do inside of it. The change, a mission and effect you have.
We grow into our purpose through a crisis or insight…… “Your pain pushes you until your vision pulls you.” – Michael Beckwith
Subscribe or follow and share with someone who you think will love this! You don’t want to miss upcoming episodes with a stellar lineup of guests coming!
You’re not alone in kicking yourself later for not “saying it right” the first time.
The Side effects of being an entrepreneur, a breaker of chains, a rebel, a creative, an influencer, a risk-taker is: People are not going to GET IT at times. And when they don’t it might trigger you to be inauthentic, spinning out overthinking it later.
Three situations of people not “Getting It”:
1: People who don’t get it and they don’t need to get it. 2: We want them to get it and they won’t get it no matter how hard we try. 3: People who do need to get it but can’t because of a lack of communication or clarity on our part.
Listen to the episode to unravel a bit more about communication in business and in your personal life so that you can feel more responsive, clear and authentic.
You want to be seen as a professional online. You’re worried that not looking professional enough is losing sales and you’re embarrassed to send over a great lead or network contact to your website right?
What if I told you that having the standard “professional” brand could also lose you clients and sales!?
In this episode I cover:
- The theories and shift in marketing.
- The future of branding.
- Where personal branding works.
- 4 tips to create a personal brand.
- Who personal branding is really about.
**You can be both professional and personal. If there was one thing that I would hang my hopes and dreams on it’s being personal. My motto is “Perfection will never replace authenticity.” The world is changing. Client & customer mentality has shifted. Overly corporate, templated and inhuman brands are no longer evoking trust or connect well with their audiences.
Live into your brand (authentically) and tell your story with your life.**
If you want to rebrand or refresh your website and create a more powerful and personal brand contact me and we can set up a discovery call to look over what you have now and brainstorm ways that it can become more powerful.
onthentic.com/monicafawndesign
Before you spend money on branding, rebranding or building a website, or adding a new product... Find out if this is your Dharma, a Mirror or a Shadow Career.
In this episode we explore:
- Finding our purpose
- What is a Dharma, Mirror, or Shadow Career
- Why you might not see your purpose yet!
- A mirror is an experience you need first.
- Your Dharma is chasing you
**We want to find our purpose. You might be searching the world for the right job or field. It might also be right under your nose and you have blinders on to it. Let’s explore what you’re working on or with before you spend thousands of dollars building it and year of your life (or whole life) doing it!
Listen to this episode and share with a friend to learn the way of thinking that can save you from the wrong paths, marketing strategies not meant for you and save you from the shadows!**
What is more valuable: Conventional thinking or Unconventional thinking?
In this episode we discover:
- The value of unconventional thinking
- The value of conventional thinking
- How either can lead to disaster
- The New-Old Way of thinking
- Marketing Failure and Success & more!
I am with Oscar Wilde on a lot of things but when he says: “Everything popular is always wrong.” I have to disagree.
I believe that everything consumed without intentional thinking is wrong. Even if it’s “right.”
Listen to the full episode and share with a friend!
Do you bore people or make sales when you answer that most popular question: “What do you do?”
This is part 2 and insider peek at my most recent training! Watch the video and see the slides at https://www.onthentic.com/blog
Insider peek at my most recent training! Watch the video and see the slides at https://www.onthentic.com/blog
I was invited to speak and teach to the Coach Mastery Community last week and you get to access to the best parts! Today I share the most profound foundations frameworks for speaking about, writing about and selling your services in an authentic yet engaging way!
Listen to the full episode and stay tuned for part 2 next week! Where you will create your core message and sell or book your pants off!
**When you must make a choice, which do you choose? In your products, clients, content, social media posts, podcast episodes, recipes, paintings, songs, stories and books… As an entrepreneur which is better? Quantity or Quality?
Let’s break it down:
- When Quantity is Best
- When Quality is Best
- How to know which choice to make
- Why this battle can diminish your authenticity
Listen to the full episode and be sure to share with anyone that might also be having this internal battle!
Be sure to subscribe so you don’t miss another episode! Leave me a review for a chance to be selected for a free confidential brand or website inspection and check-up!**
We live in a delusion that we 're not free until we are successful.
We aren’t just free when we can do what we want. We become free when we can be who we are.
I don’t believe my job as a brand coach and brand and website designer is to train people or help people bend themselves to a shape where they can succeed within these limiting parameters and these false rules.
The key ingredient to success is not in being like that famous entrepreneur, or even in being better, it’s in being different. You were born different, you think different. It’s your advantage - USE IT.
But how do we know what defines us as different?
Take this crazy accurate and scientifically decades-studied personality assessment quiz to leverage your Onthenic self in life and business.
That is 1 of the 3 steps in my client process that you can access for free at www.onthentic.com
**Be on Fire. Be Onthentic. Why is it so hard to be authentic? How do we find or create the courage to be Onthentic more often? I have a couple of tricks to share with you. Press Play!
Today you’ll:
- Find out what my tattoo means
- Be Authentic more often and less on Autopilot
- Learn how 10 seconds of courage will change your life. And is my key to living a more authentic life.
- The 5 Second Rule by Mel Robbins is your cure to Motivation
We’re raised in a world where we believe we have to conform to survive and compete to succeed.
That shuts off our authenticity.
To live a life true to ourselves and not what others expect of us is to be authentic. To do that more often we need courage. But how do we really get courageous?
LISTEN NOW!
If you love this episode please support the podcast! Follow or subscribe and share.
Find all episodes and access to the first 3 modules of the Onthentic Personal Brand Program for free at Onthetic.com**
Be Onthentic. Download the affirmation prayer to heighten your creativity and listen as a mantra at onthentic.com in blog post-episode #12. Today gets real. Here’s the back story on the valleys and mountains, my recent spiritual path to higher creativity.
Today I share:
- What my other podcast was about and why I quit doing it.
- How my spiritual journey is tied to my entrepreneurial one
- The 4 words that have and are changing my life
- An affirmation prayer I read often to enhance my creativity and become more open to co-creating with God and Source.
This podcast isn’t just about creating personal brands and becoming incomparable and successful in the entrepreneurship journey. It’s about the things that come along with that and how living an authentic life a life true to ourselves and free isn’t a directional and superficial thing.
Recommended reading:
The Artists Way by Julia Cameron
The Power of Now by Eckhart Tolle
Eat Pray Love by Elizabeth Gilbert
Download the first 3 steps of a personal brand to avoid the pitfalls of losing your unique selling point when creating and marketing your ideas. Go to Onthentic.com to access it for free.
Be On Brand and incomparable in your industry. After creating over 200 website pages – my understanding and approach has shifted entirely.
When I started I was taught that websites were a tool. Even your most valuable and important business a tool or asset in this digital era.
It true. It is but it’s something more. Your website has more potential than most people use it for.
Today I’m sharing:
- The primary goal of your website
- What’s missing from most websites
- My newer approach that has landed me clients consistently for 9 months straight
- The top 3 things you need create a website that makes you incomparable to the competition
Want to learn #3 today? It’s the best marketing skill I have ever learned. No matter what you do to market – it will work better than ever before. Access the first 3 steps of my client process for free at onthenic.com.
When starting a new venture, business, hobby, craft or career… we want to wait until we’re ready. Until it’s the perfect setting, timing, situation or when we have enough time or money.
In this episode I share:
- How more than one path can get you to the same place.
- That eliminating the hardship can keep you from your dreams
- The #1 regret of the Dying and how to avoid it
- That shouldn't have to be perfect to begin now.
I hope this episode takes some pressure off. If you feel like you need things to be a certain way, if you feel fear about starting a new venture, or are trying to connect to your purpose, hang out with me here on the podcast and at onthentic.com. Take the first 3 steps of my client's personal branding process for free to find ultimate clarity moving forward and bring your authentic self to the surface.
www.onthentic.com
Listen to the full episode above of this fun lesson in a story about your fear, about the dance with inspiration and to decide if the journey and your idea is worth it.
This episode covers:
- A lesson in story form. The story of you and your new pal Inspiration.
- Fear of the unknown
- If you knew (_fill in the blank_), would you still do it?
Listen to this story and see the hidden lessons in your life experiences. Think of your current dream. At the end of this story, when I ask “would you still do it?” Is your answer going to be a YES! or a NO?
As a brand and website designer I see so many clients taking the leap into the unknown and creating and rebuilding from the remnants of past ideas. It’s not a journey that has to be taken alone. Sometimes our greatest talents, gifts, and insights are in our own blind spots. That’s one of the things my clients love the most about creating their branding, messaging, and websites with me, but you can do this work on your own as well with these tools.
Head on over to Onthentic.com and you can access the first 3 steps of my client process for free!
**Be Onthentic. Today I cover the perception of your age and how that effects your success in your business or career.
Let’s talk about:
- Why our age challenges our authenticity makes us vulnerable to judgment
- The pros and cons of being older in your field
- The pros and cons of being young in your field
- One way to authentically counter the negative perception of being too old or young
- The ages of the founders who started our favorite Multimillion-dollar companies
- What is the real driving factor in your success and how to develop that
Asking someone their age is almost like asking someone how much money they make. It might not be so offending but it’s another number that people judge us on. Are we ahead or behind in appearance, or business or career? All that stems from a number. Our age or years in business.
How did Elon Musk, Steve Jobs, Oprah, Marie Forleo, Tony Robbins, and Sara Blakey get so successful? Was it their age that gave them a head start?
The key to being able to do the hard things, to risk, you have to grow, you have to experiment, learn from others who have gone before but also do it your way and follow your inspiration and authenticity.
Your strengths and unique selling point is the key to your venture’s success.
If you’re interested in how I help my clients find that, access the first 3 steps of my client process for free at - onthentic.com.
I am passionate about how these steps not only help you in business but as a person. To also avoid the 2 most common pitfalls in starting a venture in this digital era. The “How to” pitfall and the “It has to be better to succeed” trap.
Access for free at onthentic.com**
**Be on Brand. A brand makes fans a business makes customers. What is branding? Why it’s important to focus on building a brand and not a business.
In this episode I cover:
What is Branding
The difference between a brand and a business
Why you need a brand
Why companies hire celebrities as spokespeople
How to create an authentic brand
Wondering how to discover your personal brand and how to put the pieces together? Go to onthentic.com to access the first 3 steps of my client branding process for free.
Get the links to what I have found is the most profound, studied personality assessment to find your type and learn how I use it to create brands, marketing, and websites for my clients. . It will help you with your communication style, visual style and even helps in knowing what to shoot in photo shoots, or what stock photos to select for your website and social media. Especially as a coach, author, speaker, or service-based business.
Access it for free today at onthentic.com**
**Be on Fire. I recently disagreed with Napoleon Hill in his book Think and Grow Rich. He said, “If your desires are strong enough you will appear to possess super-human powers to achieve.” What happens when our desires are not as strong as they were? Years into a business that’s natural. Do we lose our superpower?
No. Your superpower is not determined by your desire. Your achievement, productivity, procrastination, or hesitations are not reliant on your strength of desire alone. We are human that’s going to waver with our days and moods.
There is something that is both the key and the lock to your superhuman power to achieve.
Understand this and you need neither.
Listen to the first episode to find out how to be on fire more often. More creative, and courageous in all aspects of your life. How to change your fear of judgment and failure.
Please share this episode with your tribe and you and your family can watch this movie that sparked this episode and see how it might just change your life and business and unlock your Super Human Power to Achieve.**
Be on Fire. Business owners & creators have anxiety about their brand and website and feel like they have to pretend to be something they’re not to market it. That’s because converting leads is outdated (and in-humane!)
**Today I’m sharing:
- Why I now get zero conversions on my marketing, and how that’s a good thing
- Why many of my clients hate marketing and why it feels icky
- What your lead generators and opt-in offers are
- What’s better than converting more leads in your business
Everything is a communication. Verbally or visually.
If you’re interested in a simple framework to write any message on your website or marketing that’s going to get you more YESES…
It’s one of the first 3 steps of my recorded client process that you can access for free at onthentic.com**
**Be Onthentic. We’ve been raised by a world that requires us to conform to survive and compete to succeed.
As an entrepreneur, we are further brainwashed to live fearfully in comparison mode and lose more of our sense of self for the promise of an unreachable reward. We can’t be better because there is no better.
Today I’m sharing:
- Why I am afraid to share my success and my struggles
- How comparison derailed my life for over a decade
- Why comparison creates 90% of my fear in my business**
- How to become incomparable
**- What’s the GAP?
Become incomparable and stop playing the comparison game.
I help entrepreneurs, speakers, authors, and creators like you to become immune to distractions, tap into your greatness and break free from the broken system that guarantees struggle.
I go deeper into how to avoid the “it needs to be better” pitfall in one of the first 3 client steps of my client process that you can access for free at https://onthentic.com/**
**Be Onthentic. The Onthentic Podcast name was a happy accident (synchronicity in disguise).
If you feel limited or the need to be a perfectionist creeping up remember perfection can never replace authenticity. To be Onthentic you just need to embrace and express more facets of yourself. This new definition gives me greater clarity and courage around my authenticity.
Today I’m sharing
- why I spelled authentic wrong
- what’s the difference between Onthentic vs Authentic
- What authenticity is and is not
- Why we use perfection to replace authenticity
- A fun exercise to do to explore your Onthentic self like an Alien
If you feel nervous, are acting a certain way to avoid judgment and decrease your risk of failure; or if you want to better connect to your purpose, want to be on fire in your work and sales, and struggling with being on brand, hang out with me at onthentic.com for a while.
You can listen to all the podcast episodes and take the first 3 steps of my client process for free to avoid the 2 most common traps I and many of my clients have fallen into when starting their own business or venture. This applies to just about anything in life. Parenthood, new career or hobbies, investing, and arts as well! It’ll easily help bring more of your Onthentic self to the surface. See you there! https://onthentic.com**
Episode 1: What’s Onthenic?
What’s reality? Who are we? What do we really want?
How to we accomplish our dreams and desires still alive in our hearts and minds?
How do we build a business and live our purpose amidst the chaos, confusion and opposition?
How do we design a life we love and leave the legacy we were born for?
We’ve been brain washed to live fearfully and loose our sense of self, our authentic self, for the promise of an empty reward. The promise of success and acceptance.
They key to profitability, to your freedom, clarity and peace, the key to being on fire, on brand and on your purpose is to first be onthentic.
Whats onthentic? What’s authenticity really feel like?
Listen to this fun experience and creative trailer to find out.
Watch the video trailer, listen to all episodes and meet Monica Fawn at Onthentic.com
We’ve been brain washed to live fearfully and loose our sense of self, our authentic self, for the promise of an empty reward. The promise of success and acceptance.
They key to profitability, to your freedom, clarity and peace, the key to being on fire, on brand and on your purpose is to first be onthentic.
Whats onthentic? What’s authenticity really feel like?
Listen to this fun experience and creative trailer to find out.
Watch the video trailer, listen to all episodes and meet Monica Fawn at Onthentic.com