The Ortho Perspective: Recent Episodes

Hosted by Stu Brandon

The Ortho Perspective features 10-15 minute conversations with the leaders driving orthopedics today. Topics include: surgical technique, healthcare economics, practice building, physician branding, device sales, and much more.

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Dr. Scratch and Sniff, what is the easiest, most effective way to attract more ideal patients to your #orthopedics practice? Well, let this #outpatientsurgery #totalkneereplacement recipient tell you how she found her specialist, why she chose him, and what her experience was like... To connect with her specialist, Dr. Matt Barber, check out his website at:

https://www.barbertotaljoint.com/

➡ Focus on the patient process...
➡️ Address pain points...
➡️ Create trust triggers before ever meeting your patient...
➡️ You are who Google says you are...
➡️ Facebook patient testimonials are powerful and effective...

If you would like to learn more about the power of #Branding and how it can transform your practice, contact my buddy Matthew Ray Scott and FEED- The Agency.

https://feedtheagency.com/

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Will shared valuable insights on surgery center strategies to embrace in the future.  I feel we just scratched the surface on some topics which I hope to discuss in more detail on future episodes.

-ASC specific total joint centers of excellence?
-Main challenges in undertaking ASC projects...
-Total joint specialists from different practices collaborating in this space?

If you would like to connect with Will and Compass Surgical Partners, reach out to them on LinkedIn or check out there website at: 

https://www.compass-sp.com/?gclid=CjwKCAjw3_KIBhA2EiwAaAAlijPkIEf3FVU6J_klZe1fET4ksVHMC96huf2QuwUAngaMZT6U7mkP3RoCjecQAvD_BwE

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infection 💩💩 in #totalkneereplacement and #totalhipreplacement is a nightmare! Jason Howell from Innovice shares some knowledge on best practices and market trends with surgical irrigation.

Jason's product, Prontosan, is an #antimicrobial with a #surfactant that in a safe, inexpensive, highly effective, NO-RINSE solution. To learn more about Prontosan, connect with Jason on LinkedIn or visit their website at:

https://innoviceusa.com/prontosan

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It was truly an honor to interview Dr. Scott Sigman MD on "The Outpatient Perspective" where he shared some valuable insight on how to take simple steps to help combat the opioid epidemic.

⭐️6%, 13%, and 30%- Find out why these numbers are so startling!
⭐️Communication with patients is key!
⭐️The most liberating thing you can do in your practice...

My hope is that #medicaldevicesales reps can also help drive change by talking with their #orthopedicsurgeon customers about these stats and simple protocols they can start using tomorrow.

The link below is Dr. Sigman's lecture on Doc.Social that outlines his detailed protocols. Hope this helps spread the word and momentum.
https://lnkd.in/d-xaCXG

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Dr. Berend shares insight on how to retain autonomy, build equity, and establish accountability in the surgery center setting. 

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Today we welcome Scott Stapleford onto T.O.P. to discuss why he formed ascGPS, what it does exactly, and how it creates value for all stakeholders. Topics will include: 

-The danger of inefficiency and how the current business as usual is not sustainable.      
-How stake holders speak the same language, but different dialects... 
-Not all purchase orders are created equal.
-What is variable procedural cost and why it matters so much.
-Does your facility have “Margin Leakage?”
-ascGPS Janus can save $400-$1900 per case while continuing to use what your preferred products. 

Thank to Scott for his time and the value his insights brought to our audience. Also, thanks to our sponsor, ASCdx.