Portable Media Expo - Podcasts on GigaDial Public: Recent Episodes
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Podcasts from and about the Portable Media Expo and Podcast Conference in Ontario, California.
If you created or know of a podcast from the "Woodstock of Podcasting" add it.
Podcasters intent on monitizing their shows should also leverage their valuable podcasting skills. So argues Michael Geoghegan who has successfully monetized both of his original podcasts, and gone on to forge a full time career as a podcaster-for-hire, launching successful shows for large media companies such as Disney. In this talk, Geoghegan highlights the window of opportunity for podcasters to sell their skills in these early days, before podcasting becomes a commodity.
Speakers: Todd Storch - Business Thoughts Blog, Mark Ramsey - Radio Marketing Nexus, Ray Edwards - Radio X Factor, Scott Sheppard - Inside Mac Radio, Dan Mansergh - KQED - NPR affiliate, J. Mikel Ellcessor, WNYC - NPR affiliate
Room: 103
Description: Is podcasting the biggest thing in talk radio or is talk radio the biggest thing in podcasting? Talk radio hosts seem to be jumping on the podcasting bandwagon on a daily basis, but is it working to extend their audience? Is re-purposing daily radio talk shows into downloadable audio the right model or should they be developing new content not available on terrestrial radio? In this panel discussion, experts from talk radio discuss how podcasting is changing the way traditional talk radio is thinking and how radio producers and use it to build their audience. Best practices for talk radio podcasts will be discussed.
Speakers: Jeremy Horwitz, iLounge.com, Rishi Persaud - iSkin, Paul Griffin - Griffin Technology, Andy Chen - Macally, Brian VanHarlingen - Belkin
Room: 107
Description: In the three and a half years since its introduction, Apple's iPod has evolved dramatically - from a digital music player for Macintosh owners to a "mobile digital device" that anyone can use to store photos, voice recordings, text files and much more. iPodlounge Editor-in-Chief Jeremy Horwitz will moderate a panel featuring leading members of "the iPod economy," who will evaluate the transformation of the iPod from a niche $399 gadget to ubiquitous $99-and-up industry leader. Panelists will discuss the explosive growth of the iPod accessories market, key Apple and third-party developments, and the future of the iPod and complementary products. They will also consider the role of the iPod (and competing products such as Sony's PlayStation Portable) as "digital lifestyle" offerings.
Speakers: JD Lasica - OurMedia.org, Mike Dunn - Hearst Interactive and nomadic_audio, John Furrier, PodTech
Room: 104B
Description: Blogs and podcasts are becoming increasingly "news-breakers" rather than thoughts on breaking news. Traditional media has been critical of bloggers and podcasters who consider themselves true journalists, yet they have been taking steps to start their own blogs and podcasts in response. Now that any individual has the opportunity to be heard or read, what does it mean for the future of newspapers, radio and television? Will the rise of citizen journalism also lead to new business models?
Speakers: Gerd Leonhard - thinkandlink.biz, Matt May - Corante Podcasting Blog, Derrick Oien - Association of Music Podcasting, Kelli Richards - The All Access Group, C.C. Chapman - Accident Hash Podcast and Podsafe Music Network
Room: 100AB
Description: As of now, music licensing agencies do not offer a way for podcasters to legally play licensed music in their shows. Will we see a license podcasters can purchase in the near future? How can podcasters and other portable media creators work with the licensing bodies so that both parties can achieve their goals? These questions will be discussed at length by the panelists who each have distinct areas of expertise in this area.
Speaker: Tom Jeffries - Industrial Audio Software
Room: 103
Description: Podcasting is new, cool, and fun, but when you deliver the quarterly report to stockholders they want to hear about profits, not fun. This presentation explores ways you can use podcasting inside your corporation that the stockholders will love. You'll see how podcasts can improve the quality and power of internal communications by an order of magnitude. You will learn about establishing and strengthening brand identity at a much lower cost than most traditional advertising venues by podcasting attractive, useful content. Finally, we'll talk about using podcasts themselves as an effective advertising medium addressing highly targeted market segments. If you want to learn how to use podcasts to improve the bottom line in your corporation this is the presentation you can't miss.
Speaker: Doug Kaye - IT Conversations
Room: 107
Description: Known as one of the best audio sites on the Internet, Doug Kaye's IT Conversations has become a "must-listen" podcast for anyone involved in producing their own shows not only for the content, but for the consistent sound quality of the 10-12 programs the volunteer members of Team ITC produce each week. In this session, Doug will give you an inside tour of his production process from how the team has learned to work collaboratively to the techniques and formats they've adopted as standards and why. He'll cover details such as mono vs. stereo MP3, using MP2 for intermediate files, RMS normalization, standardized bitrates and sample rates, how they record telephone interviews, and what it takes to produce a program that meets IT Conversations broadcast-quality standards. An outstanding audio recording and encoding overview for new and experienced podcasters alike.
Topic 1A: Podcasting as a Marketing Tool
Speakers: Jennifer Jones - Jennifer Jones Consulting, Audrey Reed-Granger, Whirlpool, Tim ODay, Disneyland, Paul Vogelzang, United States Dept of the Treasury, Tom Parish - 4WebResults.com
Room: 100AB
Description: Podcasting is being used as an effective and inexpensive marketing tool for business. It represents a fresh way to reach your customers and prospects in a personal way by delivering entertainment and information that improves your company's image. It also allows companies to strengthen their relationship with their customers. However, if done incorrectly, using podcasting as a marketing tool can back-fire, damaging the credibility of your products and services in the marketplace. In this session, you'll learn how to use the medium in a way that showcases your brand in a positive light, while building loyal listeners and customers.
Listen to Accident Hash #81 Im back from the Portable Media Podcasting Expo and am still buzzing with excitement from it all. So many great people. Such a great time. On this episode:
Come On from Number One Fan - (Buy the CD or Download from iTunes) Wasting Time from Matthew Ebel - (Buy the CD) Blood [...]
Better late then never folks! Here's a recap of the Portable Media and Podcast Expo featuring several audio clips that I recorded over my four days in California. I talk about my experiences at the expo, my thoughts on the sessions, people I met, etc. Look for the video podcast soon. Tags: Portable Media Expo, Podcast Expo
Interviews with Libsyn, Yahoo and Leo Laporte from the Portable Media Expo in Ontario California the world's largest podcasting convention
Podcast brother and Portable Media Expo organizer Tim Bourquin, Michael Geohagen, Dan Klass of the Bitterest Pill, LA Podcasters founder Lance Anderson of Verge of the Fringe, Tres Jefes, Robbie Trechany and Paul Figgiani of The Point Podcast live from the trade show floor share their impression of the first U.S.-based conference dedicated solely to podcasting.
In this episode I speak with vendors on new products for iPods as well as Podcast gear. I'll also be telling some behind the scenes stories from the event parties to the 90-year-old lady that stole my seat on the airplane trip back to Louisville... it has a happy ending.
Feedburner Web site
Belkin Web site
iLounge Web site
In this episode we venture out to the 2005 Portable Media Expo in sunny Ontario, California. I was fortunate to speak with Leo Laporte and Rodney Rumford about Podcasting and its future in business and as a communication tool. Sit back put on some sun tan lotion and bask in the warmth of this HOT podcast.
Leo LaPorte's Web site
M-Audio Web site
Podblaze Web site
Tune Wear Web site
"Last weekend on returning home from California I was getting ready to do a podcast. I blinked and a week went by. Another day almost got away from me but I burned a little midnight oil last night and give you this late night podcast about last weekend's Expo, the iPodder/Juice name change and my new gig at PodShow!"
by Andrew Grumet, from Andrew Grumet's Audio Weblog (2005)