The Chiropractic Authority / Coaching / Leadership / Weight Loss /: Recent Episodes
Dr Aaron Tressler & Dr Kyle Muir
Weekly coaching tips and strategies to help chiropractors attract weight loss clients, convert them to raving chiropractic patients while teaching the principles of health to grow their business and expand chiropractic.
Is chiropractic reaching the masses?
Are you educating your patients and community? Is it enough to make a shift in our thinking and approach?
Our newest podcast, coming soon, will educate both the public and the doctor.
It is not about chiropractic, nutrition, supplements, weight loss, or even symptoms.
It is about the Principles! When we get The Big Idea.....all else follows. We look forward to serving you and our community to a brighter and happier future!
www.TheChiropracticAuthority.com
We will title this soon, but just search IN8LIFE and it will appear.
Thanks for your support and listening. We love to teach, motivate and inspire.
Dr. Aaron Tressler & Dr. Kyle Muir
Author, speaker and marketing expert, Billy Sticker started his career in sales. Wanting to be the best he could be, he began reading everything he could on subjects like sales, marketing, leadership, and success. He didn’t just read these books; he studied them, and put them into practice.
Billy now has multiple published books and developed a system for helping healthcare providers market their local practice on social media, such as Facebook and Instagram. His company is currently providing FB marketing services for over 60 chiropractic offices worldwide.
In addition, his podcast, ChiroCandy, is listened to by thousands of chiropractors every week in over 100 countries worldwide. He also travels, teaching professionals how to use Facebook Marketing Strategies To Impact Their Communities and How To Write A Book To Become THE Recognized Authority.
http://chirocandy.com/
http://billysticker.com/
www.TheChiropracticAuthority.com
Dr. Kevin Jackson, D.C.
Born in St. Catherine's, Ontario and grew up in the Niagara falls area. He attended Niagara College for Business Administration. Then Brock University and received his Bachelor of Science. He then earned his Doctorate of Chiropractic from Life University.
He earned a rugby scholarship to Life University and was captain of the varsity side. During his time Life University won the national graduate school championship.
Dr. Kevin met Dr. Selina the first day of classes at Life Univ. They later married and have 2 daughters, Kinna and Kloe.
Hobbies: working out, golf, sporting clays and working with Chester, his yellow lab.
It all starts the first time you talk with the patient. This is your staff. The phone call, greeting, screening, event, or dinner.
Day 1; critical to connect and be the authority.
X-rays/testing; explain why you are doing each test and relate it back to their health and your recommendations.
Vision/goals; this is the most critical step to establish a deep connection to have them want and understand the need for chiropractic lifetime care.
Our IN8LIFE weight loss system will convert nearly every weight loss client to chiropractic care.
Other programs separate the 2 which will kill your conversions.
-
Shake programs
-
Learning all the weight loss supplements and vitamins
-
Hand scanner
-
Blood work, thyroid testing, urine analysis, and stool samples
-
Fad diets like Ketogenic, paleo, and intermittent fasting
These have all been around and can help lose weight, but will NOT combine how and why they need chiropractic care.
Ours will deliver with a proven system, fast results, and long term success.
www.TheChiropracticAuthority.com
- Staff
Get all history related questions, step by step and make sure to get their goals!
Important that staff does this portion. You will lose authority if you do history and play doctor as well.
- Connection
You must greet and have authority in the first minute. If you blow this, it is all uphill.
- Talk symptoms?
YES! You need to address their symptoms and what they came in for. Then you will turn it around as you explain the system.
- Bridge the gap
Bridging the gap between weight loss and chiropractic is an art. YOU CAN DO IT! When you master this - you will master day 1.
Day 1 connection and Day 2 ROF are the MOST important part of growing your practice and making money.
Day 1 Weight loss questions and objections
-
"I have a chiropractor"
-
"I didn't know this is a chiropractors office or about chiropractic"
-
"I just want to lose weight"
-
"I don't want chiropractic"
Day 2 ROF
You must answer their question before they ask!
-
You must connect and set the tone
-
Every detail blends chiropractic and weight loss strategies
-
"That's a lot of money"
-
"I have to talk to my spouse"
Webinar: Wednesday Oct 25th 1:00 pm EST
Webinar link: How to grow your practice with weight loss patients; Day 1 and Day 2 killer strategies.
www.TheChiropracticAuthority.com
We are told Under-Promise and Over-Deliver. WRONG!
Over-Promise & Over-Deliver.
- Start with the end in mind
What do they want - I mean really want? Not weight loss or their neck cracked. They want results, something big, life-changing.
What do you want them to do? What are your long-term goals? Ours are for them to become life-time wellness patients along with their family!
Start with this in mind to move them in this direction.
- Make it easy to come in.
Free consult, Free evaluation, $29 exam and x-rays, etc.
Whatever it takes. If they NEVER come in, you can never help them and never make money.
- Blow them away with value.
Big Vision = they will follow a leader. "My people perish from lack of vision" - they want a life-changing event and someone to believe in.
- Sell weight loss and chiropractic as ONE system.
Don't confuse them or separate the two, this will kill your sales and the connection of chiropractic.
Being Relentless If you want to be the best chiropractor around, there are a few actions and steps you must take.
- Don't become complacent 2. Know exactly who you are (Take time to sit quietly and figure it out, then be the best in your space) 3. You can get in "The Zone" and shut everything else out. 4. You make decisions, not suggestions. You have the answer. 5. You must be addicted to getting results. You don't recognize failure. You know there's more than one way to get results. 6. You're patients don't need a friend, they need a leader. 7. Become a dictator. Relentless by Tim Grover Put these statements up in front of you. Meditate on the statements and become the Authority you need to be. www.TheChiropracticAuthority.com
Dr. Ben Lerner is a two-time New York Times best-selling author who has now written 20 books including his 2 latest releases: Zero to a Million in One Year and Winning the Inside Battle of Wellness. He is often known as the co-founder of Maximized Living, but has since sold it and now owns multiple companies, continues to practice chiropractic, and do coaching and consulting.
A former college All-American wrestler himself, he was named the first official chiropractor for the USA Wrestling World Team in 1995. He traveled with USAW to the Atlanta, Sydney, London, the Rio Olympic Games, as well as eight world championships. Dr. Ben has also worked as a doctor, nutrition, and fitness specialists for the Orlando Magic, Major League Soccer, Major League Baseball, the NFL Alumni Association, the LPGA, and MMA.
In addition to his D.C. degree, he has a Bachelors in Nutrition, a Masters in I/O Psychology, and is a Certified Life and Executive Coach. He lives in Windermere, Florida with his wife, Dr. Sherri Lerner, and their three children, Skylar, Nicole, and Cael.
The programs, events, and care provided he provides have been performed all over the world and in tens of thousands of business, churches, schools, sports teams, and community wide events.
https://www.facebook.com/BenLerner/
http://lernerchiropractic.com/
1 Trait is Confidence!!
You must be confident and give positive encounters. It takes 21 positive encounters to overcome 1 negative encounter.
- First impression: phone call, handshake, looking them in the eye, or your words
- Day 1 exam: tests, explanations of subluxation or physiology, x-rays, bringing spouse back to ROF
- Subluxation explanation, palpation and posture
- ROF: Paying for care and ready to begin
- The adjustment
Each encounter is critical to developing a strong and long-term patient. Train to be confident, get in state and become the Authority you need to be.
www.TheChiropracticAuthority.com
Dr. Dan Sullivan has a passion for bringing certainty to the chiropractic profession by educating on the simple science that proves the importance of chiropractic philosophy and the influence of an adjustment!
Dr. Dan travels worldwide speaking to students, doctors, and the public about the power of chiropractic, the overwhelming evidence that supports it, and the necessity it should play in today’s healthcare.
After graduating from Northwestern Chiropractic College in 2004, he built one of the largest practices in the profession. He served in the world championships in 2010, 2011, and the Olympic Games in 2012 as an official Chiropractor for U.S.A. wrestling.
Dr. Dan continues to study the science and research behind the spine's influence on human health and the role of chiropractic. He is a graduate of The Academy of Chiropractic Philosophy Diplomate Program and his strategies and resources help hundreds of Chiropractors each month increase their certainty and results in practice.
You can find more info about him and his initiatives at:
chiropracticadvocate.com.
Urgency
If you don't have a sense of urgency and not passionate about what you offer and what you do, you will live in constant struggle.
Complacency
Gradual settling to a place of mediocrity. Who wants to live this way? "Honey I want you to have a mediocre day" - That would suck.
Telling your kids, "I want you to grow up and have a mediocre life and marry a mediocre spouse".
What's your purpose?
Find something you would die for and go live for it. Would you go to jail for chiropractic?
You must dig deep to find what inspires you. Find what you would go to jail for and go out and tell the world.
www.TheChiropracticAuthority.com
EOS is a critical strategy to grow your practice and attract new patients into your office.
When the question is asked, "what do you do?", the worse thing is to just blurt out 'chiropractor'. They all have a preconceived idea what a chiropractor is, and unfortunately, it isn't always positive. In fact, the analysis is that they don't trust us and have a negative vibe.
You must be clear on this, write out your EOS, and begin to attract new patients in every where you go. The questions are for your guide, the answers are our office EOS. When they know what you believe - they will be attracted or repelled. This is exactly what you want.
- What I believe?
I believe the body can heal and thrive without drugs and surgery. {Sometimes we need a helping hand, that's why everyone needs a chiropractor}
- Why I believe that?
The body has an Innate potential to heal far greater than any drug, pill or vitamin.
- What I really do?
Through chiropractic care and/or our rapid weight loss program, we unlock the potential to heal naturally. {and expect amazing results, fast results}
-
How I do it differently? (3 statements)
-
We analyze the spine and nerve system with digital and motion x-rays to find out what is stopping [interfering] with your body from healing.
-
We come up with a plan to correct this problem [interference] so the body can heal itself naturally.
-
If weight loss is needed, we have a very rapid way to lose weight naturally and reset the body's own physiology and metabolism so this becomes a permanent solution.
-
Social proof / testimonies.
Make sure you write up a testimony for each of your main things you help with. Ex: weight loss, back/neck pain, headaches, acid reflux, migraines, ear infections. Have them ready for every situation. If you don't have any, use ours or other chiropractors testimonies until you have your own results.
- Close
"If I could do this for you, just like I've done for everyone else, what in the world would stop us from taking action and working with each other?"
We believe the same things. I've showed you what it is we do. I've showed you how we do it differently than anyone else. And, I've showed you results we go for everyone else out there in the world.
Or, "If I could help you lose weight like I did with Susan (testimony), would you like to come in for our free consult/exam, to see how we can help you?"
Or, "Out of everything I've shared, what peaks your interest the most?"
Use our weight loss testimonials until you get your own. Just say, "This IN8LIFE system has _______"
"We have gotten incredible results with our clients so far. {List out a few testimonies}
This is far better than saying...."I'm a chiropractor" and having them walk away thinking you crack backs!
Dr. Dan's decision to attend Chiropractic School was based on watching his father receive Chiropractic Care and then heal and completely recover from lifelong crippling migraine headaches and an assortment of disabling conditions. Dr. Dan was fascinated with the fact that a person could heal naturally without the use of drugs, surgery and harmful side-effects. Dr. Yachter’s passion to serve a sick and suffering humanity has caused his practice to become one of the largest health centers in the world.
He is one of the 5 chiropractic thought leaders to co-found Elevation Health. The vision of this company is to “Ignite the healthcare revolution, one family at a time.” This company is building principled chiropractic offices internationally as well as helping chiropractors lead and teach the families of their communities wellness lifestyle strategies. The founding 5 chiropractors all share a passion to spread God’s laws of life, health, and healing throughout the planet, thereby freeing families to live life without fear; empowering and equipping them to live high potential lives.
Dr. Dan Yachter is the founder of the Elevation Health, Lake Mary office, one of the most successful practices in the world, and has been in practice for over 12 years. Today, Dr. Dan cares for thousands of patients each year at his state-of-the-art wellness center as well as conducting numerous educational workshops on the Elevation Health Core 4 wellness principles each month.
Dr. Yachter also has extensive training in pediatrics and maternity care and is certified in the Webster Technique through the International Pediatric Chiropractic Association. He is currently enrolled in and completing their 360 hour pediatric diplomate program. Dr. Yachter cares for one of the largest patient bases in the profession: over 1,500 active individuals. Most importantly, he cares for the largest (single office) practice base of children and infants in the profession. This significant clinical experience has allowed Dr. Dan to achieve a high level of clinical proficiency in a short amount of time as well as deliver a high level of competency and certainty when caring for patients, specifically the tiny ones!
In the chiropractic community, Dr. Yachter is known by his peers as the ‘chiropractor’s chiropractor’ having mentored, lead or consulted over 1,500 chiropractors over the last decade. Dr. Yachter is a frequent college lecturer and has spoken at Life Chiropractic College West (San Francisco), Parker Chiropractic (Dallas), and The New Zealand School of Chiropractic.
Several of Dr. Yachter’s current or past community affiliations are as follows: Seminole County Chamber of Commerce, Lake Mary Chamber of Commerce, Public Speaker and Corporate Health Educator for the Employee Awareness Association, AAA ergonomic consultant (Lake Mary), Community outreach and spinal screening consulting at local Sam’s, Wal-Mart, Costco, Target, L.A. Fitness, YMCA, & Florida PTA. For the past 8 years, Dr. Yachter can also be heard daily on his program Health Living on the 950 am WTLN radio.
Dr. Dan is also the author of the book, “Doctor of The Future” and a world renowned Chiropractic wellness expert and speaker.
Patients describe Dr. Dan as a wellness expert/enthusiast with enormous vision, unbridled passion and a contagious obsession for spreading chiropractic principles and the message of healthy living locally and globally.
He grew up in South Florida, earned his bachelor’s degree in nutritional sciences at the University of Florida in 1993 and his doctor of chiropractic at Life University in 1997.
Away from caring for the wonderful families of Seminole County, Dr. Dan likes to spend time with his wife Mindy and their daughters Juliet and Belle, and their newborn son Joseph.
http://elevationhealth.com/
http://ehchiropractorlakemary.com/
https://www.facebook.com/dan.yachter
How you communicate can make or break you. This can be one of the most powerful tools in your game plan. Without great (not good) communication, you will feel so frustrated and confused.
- Don't take them down the yes path.
Big mistake most of the time. This has been taught to us in many seminars, books, and business strategies. We have been taught to get them to say "yes" with little things and then they will say "yes" to your big question - the financial decision. This can be a huge mistake.
- Get the "no" out of the way.
The ALL have concerns; money or finances, time, adjustments.
Agree with them, let them know that you understand they already have those concerns, you know they are skeptical, and understand why they may be worried about an adjustment. Don't hide behind this. When you address their "no", their heart opens up to tell you exactly what their true concerns are.
- Ask What and How questions, not Why.
This is a ninja move. We are all trained to ask "why" wouldn't you want to do the program?, "why" wouldn't you pull money from savings to pay for the program?, "why" haven't you got your family in to be checked?
When you move away from "why" and ask "how" can I help you get your family in to be checked?, "what" can I do to help you lose the additional 50 lbs?. The what and how engages the patient to explain in their words what needs to happen.
Be a "straight shooter" and you will win and become connected.
Ask the hard questions and your connection will even be greater and even deeper. Results = more healing, more new patients, more growth and more income.
Go change the world.
More information: www.TheChiropracticAuthority.com
Joseph Ferrantelli, D.C.
PostureCo, Inc. CEO / President
Dr. Ferrantelli graduated with honors from Florida State University in 1995 with a B.S. in Biological Sciences. While enrolled in his chiropractic education, Dr. Ferrantelli completed his certification to become a Certified Strength and Conditioning Specialist (C.S.C.S.) through the N.S.C.A. passing his certification in 1995. He earned his Doctor of Chiropractic (D.C.) degree from Life University School of Chiropractic, graduating Magna Cum Laude in March 1999. Dr. Ferrantelli is a distinguished Fellow of Clinical Biomechanics of Posture and Certified Instructor for CBP Seminars. Dr. Ferrantelli was named the “CBP Chiropractic of the Year” by CBP Seminars in 2002.
He has co-authored scientific manuscripts on computerized postural analysis, spinal modelling, as well as Whiplash Traumatology being published in top journals such as Spine, European Spine Journal, JMPT, Chiropractic & Osteopathy, and JVSR. He servers on the executive committee for the ICA Best Practices & Practice Guidelines as well as the Practicing Chiropractors’ Committee on Radiology Protocols. Dr. Ferrantelli currently teaches continuing education to chiropractors and other health care providers across the world with CBP Seminars and currently serves as the chief of technology for CBP Seminars. In 2010, Dr. Ferrantelli took over as CEO for PostureCo, Inc. – a leading technology company focusing on software development for clinicians and fitness professionals specializing in postural and spinal rehabilitative methods.
https://www.postureanalysis.com/
http://www.postureanalysis.com/advisors/
The BEST Tool for Weight Loss: Lean Screen
Diabetes is growing rapidly. About half of Americans are pre-diabetic or diabetic. 24 million americans have diabetes. Between 1990 and 2013 diabetes rates rose by 71% in the U.S.
2007 it cost the U.S. $116 billion in excess! On top of what we are already spending. And $58 Billion lost in productivity. Life expectancy has declined for the first time in two decades.
Diabetes is likely the Third leading cause of death in America. It may be as high as 19% of all deaths are contributed to diabetes. By 2050 this number may be as high as 48 million Americans. This is growing in the U.S. and globally.
70% of Americans are overweight or obese. 90% of Americans want to lose weight. Over 45 million Americans are on a diet. It may be as high as 100 million Americans. However, 75% of Americans say that they eat healthy.
The U.S. and the world needs the truth and a healthy change. They are searching, trying every program out there, and in desperate need to lose weight, eliminate diabetes and heal.
You CAN and MUST teach these principles.
If you would like to learn more about our IN8LIFE weight loss and chiropractic program. The combination that gets amazing results, check it out at: www.TheChiropracticAuthority.com
7 Herbal supplements, a proven manual to guide them through from start to finish, and a teaching program that any office can implement.
Heather Wolfson D.C. is a chiropractic physician who provides chiropractic and nutritional care to adults and children. She is married to Dr. Jack Wolfson, a cardiologist who embraced a holistic lifestyle and medical practice after meeting Dr. Heather.
She is an incredible mom who home-birthed her two sons, Noah and Brody. Together, The Drs. Wolfson are raising their children in a holistic fashion through breast feeding, co-sleeping, chemical-free living, and natural immunity.
Dr. Heather is a native of Arizona, loves the outdoors, and is active in animal rights and environmental conservation.
Check out there amazing information; Wide Awake, Free E-book - Women's Heart Health, The Paleo Cardiologist at The DRs Wolfson
There are 10 steps or 10 rules to play by when connecting with patients to gain trust, gain AUTHORITY, and gain business.
Chiropractors have been doing these wrong steps every day. We have been trained that we are 'doctors' and we should Love, Give, and Serve....and they will come and sign up.
WRONG!
You better love, give and serve, but you must follow a business plan of attack.
Let's all grow our businesses and change the world, change how the community thinks about chiropractic, and change your future.
Business, money, growth and an incredible future for you and your family.
Questions/concerns: www.TheChiropracticAuthority.com
Dan Borowski is a Pittsburgh Pennsylvania native who for the last four years has been residing in Seattle Washington.
He has many diverse hobbies and interest from rock climbing, backpacking, recently certified scuba diver, and all-around health and fitness enthusiast to Philosophy, astronomy, geology, and overall personal growth.
When Dan was 18 years old he was diagnosed with Crohn's disease. After two years dealing with the disease through pharmaceutical medicines and their devastating side effects he began to search for alternative remedies which led him down a life changing course to better health.
His story is shocking and real. This happens way to often and has to change. At such a young age, and advice from a cousin, his life and health began to take a dramatic change. The timing was absolutely perfect. Imagine having to educate yourself on alternatives, side effects of medications, and trying to avoid a lifetime of drugs and have a section of your colon cut out, only to live with a bag!
He did it. He not only beat the odds, he is now an inspiration and example of a true champion. His motto is – “Keep Swinging”.
You will love his story. Be inspired to take on your challenge and win. We can all gain tremendous insight and courage from Dan.
Enjoy…..
Show Notes: Let's keep it short. Listen and enjoy.
Medication is over utilized in the U.S. Medication has many, many side effects. Medication ALWAYS changes your body chemistry. When this happens, it will affect how your body hormones work, how your body retains weight and body fat, and how your body physiology functions.
This all leads to a highly dysfunctional body and can greatly affect how you lose weight or have a terrible time keeping it off, even when you have a good diet and exercise program.
Obesity related deaths are close to 20% of all deaths. 70% of Americans are overweight or obese. This is a big problem and can be corrected.
www.IN8LIFE.com
Send questions or comments to drtressler@gmail.com or drkylemuir@gmail.com
Dr. Tabor Smith is a practicing chiropractor in Houston TX. His practice members not only receive top-notch chiropractic care, they also receive a unique and very valuable education in spinal health and hygiene.
Dr. Smith is a trailblazer in the subject of spinal hygiene and holds many events and lectures on the subject. Dr. Smith owns and runs two of the largest chiropractic offices in the state of Texas, where he has treated thousands of patients and developed some of the life changing lessons that he teaches today.
Dr. Tabor Smith graduated from Eastern New Mexico University in May 2004 with a Bachelors degree in Biology. He graduated with a Doctor of Chiropractic degree from Parker Chiropractic College in 2007. He is a student for life and continues to study the fields of chiropractic, spinal hygiene, and overall natural health.
www.SpinalHygieneDoctor.com
www.SpinalHygieneMovement.com
About half of all American adults are either pre-diabetic or diabetic. Between 1990 and 2013 diabetes rates rose by 71% in the U.S.
Almost 70% of all Americans are overweight or obese.
Death certificates suggest diabetes is involved in nearly 12% of deaths and among the obese, it may be as high as 20%. This has become a national and global problem. We have the answer both in philosophy and programs that deliver results.
When the community turns to medication, the risk of dying is greatly increased. Over 250,000 people die annually from properly prescribed medication and errors. This is equivalent to a 911 terrorist disaster every 4-5 days. We would not tolerate this if it were from terrorist, so why do we tolerate this when is from our medical community and big pharma?
WebMD has an article that factors in genetics. 50% luck or family history and 50% lifestyle. It also states that a gene called PPARG was known to be involved in type 2 diabetes. Researches found that 1% of people have one of nine mutations that affect how that gene functions. The risk of developing type 2 diabetes increased more than sevenfold. "We're moving in the right direction, discovering these mutations, but diabetes is a very complex disorder," said Dr. Joel Zonxzein.
I get a bit confused and frustrated. Type 2 diabetes is NOT a complex disorder. Maybe in a very small %, but for 90-95% of diabetics, they would all respond with amazing success with proper diet and lifestyle changes. True Changes!
The Chiropractic lifestyle, philosophy, and intent offers the answer.
The IN8LIFE program offers a quick and easy solution to jump-start their healing.
Check our more at: www.TheChiropracticAuthority.com
Dr. Billy DeMoss is an energetic and passionate speaker who has been a chiropractor and leader within his community for over three decades. His passion for chiropractic care, community wellness, and global sustainability is far-reaching and his influence is international.
Along with heading an innovative practice that educates and strengthens his community, Dr. Billy is the founder the Dead Chiropractic Society (DCS), which is a coalition of Southern California chiropractors who meet monthly to discuss chiropractic philosophy and advancements.
In 2008, he decided to expand DCS by founding California Jam. Cal Jam allows him to invite world-renowned experts in public health and global sustainability to educate and empower people, not just chiropractors, from around the world who find natural solutions more attractive than harmful man-made ones and share a desire to ensure the well-being of future generations.
His mission for Cal Jam is simple: awaken, empower, action.
www.drbillydemoss.com
https://www.facebook.com/billy.demoss1/
www.DeMosschiropractic.com
www.CaliforniaJam.org
The public does NOT understand what Chiropractic is and what Chiropractic can do?
You must tell stories and analogies. Jesus always told parables and stories. These stories are easy to remember and they bridge the gap.
The gap is where they are right now and where you want them to go. Pain and symptoms is what may bring them in, but it won't keep them under long term care. Take them where they are and agree with them, and then start to gently move them forward to understand the principles.
We do this with each client/patient that comes in for weight loss and quickly help them understand how and why the nerve system, aka = chiropractic, is the primary concern for weight loss and long term healing.
Stories must be told on a 3rd grade level. Don't play doctor and super-educated doctor. Be real and simple.
-
Garden hose story. Simple and they understand it. Use it!! You must first get them to agree and understand a concept, and then you can elaborate.
-
Light bulb and light switch story.
-
Car alignment story. Great way for them to realize stress causes wear and tear. Arthritis and degeneration.
-
Fuse box story. The Power story that explains why a quick and simple adjustment may be all that you need. Keeps the adjustment powerful.
-
Engine light goes on story. Explains symptoms and drugs. Why we take care of our car the way we take care of our body?
-
Brushing your teeth story.
-
Building a house story. We need an engineer (brain and nerve system) and we need good material (lifestyle with nutrition, exercise, and thoughts)
To get a full picture of Dr Groulx’s marketing strategy as well as some FREE training go to http://www.dconfire.com/secretsauce
Dr Groulx was piloting a small aircraft in 2011 when he started to feel dizzy and nauseous. He decided to scrub the flight, landed, and by the time he shut down the engine and removed his headset, he was deaf in his left ear.
Forty-eight hours later he was deaf, blind, in the early stages of kidney failure and becoming more and more paralyzed.
Doctors knew he had some kind of infection but did not know where it was coming from. Eventually they performed a lumbar puncture and learned that he had bacterial meningitis. Despite being given the most powerful antibiotics available, he was not responding to treatment and his neurological status continued to decline.
Doctors told his wife, Beth, to prepare herself for his imminent death.
As much as he has recovered beautifully from such a traumatic illness, his energy levels and stamina were very, very slow to return. Practice was difficult but continuing to do the marketing and all the extra work required to sustain his business became UNsustainable.
This was the impetus for the birth of one of his highest values in his practice....LEVERAGE. He was forced to find ways to be able to leverage his time, talent and money to multiply the results of all his efforts.
Dr Groulx has made a habit of taking action on the 20% of things that creates 80% of the results.
Marketing his practice online became his #1 method of bringing new patients to his clinic using the “Mere-Exposure Effect”. The Mere-Exposure method allows him to use social media to create authority and trust – making him the go-to chiropractor in his city. All of this, without discounting his services.
The result is an automated system of producing high quality new patients that arrive while improving the overall brand equity of the profession.
Imagine if we all did that!
Dr Groulx mentors other doctors to help them reproduce his results. Check out his approach at http://www.dconfire.com/secretsauce
Dr. Dale attended the University of Arkansas for his undergraduate work. After his studies at the University of Arkansas he completed his Doctor of Chiropractic degree at Palmer College. Dr. Dale is a native of Blytheville, Arkansas. He played football, baseball and boxed while attending high school. While attending the University of Arkansas, Dr. Dale started playing Rugby in 1976 and was named Rookie of the Year. He has played Rugby ever since while also playing for several All-Star teams. He attended Palmer College on a Rugby scholarship and has coached High School, College and several men’s teams. Dr. Dale is a speaker on Motivation, Inspiration, Chiropractic and Wellness. He has a passion for help people with their Health, Wealth, Love and Happiness. Drs. Dale and Carol have been in practice in the Memphis Tn area since 1994 and have 4 children and 6 grandchildren. They enjoy taking care of families and athletes of all kinds from professional to the weekend warrior. Contact Dr Dale @ 901-794-0876 or smithchirorpracticcordova.com FB Smith Chiropractic Clinic or DrDale Smith
Since 2007, Dr. Carr has run a family-oriented subluxation-based wellness practice in Pittsburgh where he specializes in sports-injuries, family, and wellness care. Dr. Carr is certified in nutrition and functional medicine and incorporates both specialties into the care of his patients.
He has a Bachelor of Science in Exercise Physiology from the University of South Carolina and Doctorate in Chiropractic from Palmer West College in San Jose. His studies and training have taken him all over the country but he is happy to call Pittsburgh home.
In January, 2017, Dr. Carr launched his own podcast, Health Nuts, focusing on educating and influencing the public on natural health and healing through interviewing the best of the best in a number of different health related industries. Please look for it on iTunes and Stitcher or go to pghcw.com to listen.
Have you ever tried to pull weeks in July? Dry ground, sun beating down on you.
It is nearly impossible.
This is exactly what we do in our practice all the time. We try to market and advertise to the community about subluxation, pain, or other symptoms. Every one out there is marketing the same thing.
-
Dieting systems don't work well. 2/3rds of dieters regain their weight in the first year. 100% regain their weight within 5 years.
-
108 million dieters are out there!
The market is amazing and they are ready to listen. You don't have to be a nutritionist, dietician, or weight loss guru. You simply need to have a solution for the millions out there. They want results. They want to heal. They want to function well for life.
Our system really does yield fast and effective results AND you still are the chiropractor.
5 Simple Struggles/Strategies to help your patients win:
1. Cut back of sugars and carbs. This increases insulin and fat storage.
-
Lower stress. Stress raises leptin levels and they burn out. You body stores fat. Teach them about sympathetic stress.
-
Exercise less. Slow and long duration lowers HGH and increases fat storage.
-
Make the time. Prepare your meals.
-
Change your body physiology. Calm the sympathetic system down and activate the parasympathetic.
Dr. Frederick A. Schofield, born in Cape Town, South Africa, is a personalized coach, consultant and professional trainer. He is committed to helping practices achieve explosive growth by providing information, marketing, communication, documentation, financial, and motivational strategies.
Dr. Fred and his wife Susan have developed and designed a full line of chiropractic products and services in organizational procedures and office management.
They personally built a practice from zero to 1,500 patients visit per week, and have been practicing for over thirty years.
Together, they have personally coached over 20,000 doctors, spouses, and support staff to prosperity. Dr. Fred & Susan have three wonderful children, 2 of which are also Chiropractors.
You can contact Dr. Fred & Schofield Chiropractic Training at 1-800-554-3260 or MoChihChu.com.
Dr. Fred's Facebook page: https://www.facebook.com/groups/schofieldchiropractic/
Jack Wolfson D.O., F.A.C.C., is a board certified cardiologist who uses nutrition and supplements to prevent and treat disease.
After ten years performing angiograms, pacemakers, and other cardiac procedures, Dr. Wolfson started Wolfson Integrative Cardiology in 2012 to offer patients the ultimate in holistic heart care.
Raised in Chicago, he attended Midwestern University for his D.O. degree and completed a 3 year Internal Medicine residency and 3 year cardiology fellowship. He was selected as the chief fellow of his class.
Together with his wife, Dr. Heather Wolfson DC, they are The Drs. Wolfson. Their website TheDrsWolfson.com is an excellent resource for holistic health and lifestyle information. The Drs. Wolfson have two beautiful boys who were born at home, nursed for over 3 years, and they are still co-sleeping.
Amazon Best Seller, The Paleo Cardiologist is the first book by Dr. Wolfson.
The Health Authority PowerPoints: $299
Grow your practice with in-office lectures.
Download, modify as you wish, and TEACH your patients.
1) Paleo Nutrition
2) Cholesterol Is King
3) Leaky Gut
4) Hypertension
5) Diabetology
6) The Irregular Heart Beat
**You will also get the audio/visual PowerPoint teaching you step by step HOW to create a successful wellness event.
We all have a story to share. If God has gifted you will a passion, a voice, and a purpose, you must tell the world. To hide behind this can affect 1 man, 1 family, and generations to come.
"You never know how far reaching something you think, say, or do will affect the lives of millions tomorrow." B.J. Palmer
Dr. Eric Plasker has been a practicing chiropractor for 31 years, running two highly successful Lifetime Care practices in Atlanta. In 1999, he founded The Family Practice where he has helped thousands of chiropractors grow by millions of patients and over half a billion dollars in collections delivering high integrity, lifetime chiropractic care.
He is the international bestselling author of The 100 Year Lifestyle and The 100 Year Lifestyle Workout which has attracted people all over the world to chiropractic. Dr. Plasker is only one of a handful of chiropractors to be featured on international television, radio and other media platforms reaching millions of people while also speaking to “live” chiropractic and corporate audiences of more than 10,000.
He and his wife, Lisa, have been married for 29 years. They have three children, Jacob, Emily and Cory, all who have chosen to become chiropractors.
Dr. Chris Zaino is a world-renowned speaker, author, entrepreneur, and HERO .
Wining Mr. America in 1998, and being a leader in the fitness industry, he found himself defying a deadly disease in his late 20's. Dr. Zaino leveraged his experience to establish one of the largest health and wellness clinics in the world, seeing thousands weekly
Core Premise
"Everybody is born with seeds of greatness and capable of doing heroic things. A hero is defined as a person who is admired or idealized for courage, outstanding achievements, or noble qualities. The majority of people have had this silently hidden, beaten down, and imprisoned in them.
Hero Purpose
We live in a broken society that teaches, encourages, and rewards mediocrity. People are silently grieving their potential. Therefore, I exist to wake up the hero that we know resides in everyone.
Clear Goal
For people who are sleepwalking through life... living their secret identity, we wake them up and connect them to their greatness, genius, and buried hero. And for those who are already awake, we provide a powerful and motivating experience to help them further develop their super powers and encourage them to contribute by joining our mission in helping us wake up others.
Dr. Zaino's Facebook and YouTube vlog style series, "We Are Heroes", follows him as he readies himself to tell the world that embracing the Hero within is the full expression of who you were created to be and guides you in fulfilling your purpose in life.
FREE GIFT: IamHero.com/value Free Mini course: How to confidently charge clients top dollar for your products and services without feeling guilty about your prices
One month video training, 5 videos/week with exercises = $97 Value
www.drzaino.com www.abundantlifechiro.com www. Chriszaino.com Facebook:@Dr.Zaino Instagram: @drzaino Snap chat:Drzaino YouTube: chris zaino Twitter @ drzaino
Dr. Bai is the founder and CEO of CloseForChiro, a company that teaches chiropractors one of the most important aspects to any business … how to get a YES from your patients. Nothing is more discouraging than a spending time and money on new patient acquisition and patients in end saying, “I need to think about it.”
Dr. Bai had a personal experience with a big loss. He understands that if we don't connect and close them, they walk and we lose.
His experience and drive has made him the best closer around. It is not with corny tactics or unethical ways. It is done to first connect with what the patient wants and then he can give them what they need. We all can do this.
Chiropractors are passionate and driven, but many times unlearned with how to sale the patient their health plan. It is selling and it must be mastered. His approach can be implemented into any office. We can both grow our business and change the world into a new health care plan. This must be done!
Check out Close for Chiro at facebook: https://www.facebook.com/Closeforchiro/
SPECIAL OFFER: CloseForChiro.com $300 Bonus Offer Code: aaronandkyle
Dr. Stephen Franson is a living, breathing billboard for the Chiropractic Lifestyle. Steeped in twenty years of clinical practice, Franson’s interface with a vibrant family practice affords him a unique prospective of what works in healthcare – and what doesn’t. As the owner operator of one of the most renowned wellness practices on the planet, he can be found in the trenches working with families that are looking for a better way to better health. He is an exceptional clinician, passionate teacher, coach and leader in the Chiropractic Profession.
Dr. Franson is the founder of The Remarkable Practice, an innovative coaching and consulting company that helps doctors create a remarkable practice as part of a remarkable life. Franson’s Remarkable Practice Academy is an innovative web-based, video-driven coaching and training resource for Chiropractors and their Teams.
Stephen is also Co-Founder of Chiro Match Makers, a highly specialized Chiropractic Placement Service that utilizes a highly objective process of matching the right chiropractor with the right opportunity.
Franson is a sought-after international speaker, author and teacher of the Chiropractic Wellness Lifestyle. Stephen is a member of the Ultimate Achievers Club and an active speaker for EPOC, CORE, Band of Brothers, DCS and Cal Jam and was the keynote at the 2013 CAA Development Forum in Sydney, Australia. He was voted one of the Most Influential Chiropractors under 40 in 2009.
Dr. Franson’s vision for wellness extends well beyond the confines of his Beverly, Massachusetts practice. He is a certified CrossFit Coach and Paleo-Enthusiast. He is the co-creator of The Bonfire Health Program - a web-based Total Wellness Lifestyle Transformation Program, which serves to educate families in genetically congruent living for better health outcomes and more fulfilling lives.
A graduate of the University of Vermont (B.S.), Life Chiropractic College (D.C.) and a certified Gonstead Instructor, Dr. Franson has served as an extended faculty member at Life University, Palmer College and Northwestern College of Life Sciences. Franson Family Chiropractic opened in 1997 and grew to be one of the largest wellness clinics in the world.
Dr. Franson, his wife Camilla, and their two children, Sam and Emma Grace, live on the seacoast of New Hampshire, where he can pursue his passion of winter surfing and practice with his own family what he lovingly teaches his patients to do – Live Well!
Franson is actively supportive of the ICA, GCSS, GMI, MCS, MCPS, ICPA, IFCO, EPOC, CORE and the UAC.
Stephen Franson, DC drstephen@theremarkablepractice.com TheRemarkablePractice.com
FREE GIFT From Dr. Franson and The Remarkable Practice: VISION CASTING JOURNAL
A big challenge among chiropractors is referrals and new patients. Many times we throw all our effort on one event or screening and when it doesn’t yield much, we feel destined for failure and a small practice.
Our 4 square idea for workshops, doctors reports, and events has the potential to yield HUGE results. Listen to entire podcast and never stop growing.
We first must understand the principles of our efforts.
In the bible it explains the principles of sowing and reaping. These principles, established by Universal Intelligence…aka GOD, always exist and are applicable.
A must read to fully understand: Matthew 13: 1-9
We throw seeds out on the ground. We throw efforts towards new patient growth.
-
Some fell on the path and the birds ate it up. We hand out Free Exam cards and no one comes in. We do a screening and nothing.
-
Some fell on rocky places, and didn’t have much soil. It sprang up quickly but the sun came out and the plants were scorched, they withered because they had no root. We put an ad on facebook or do an event. Get a hand full of patients but because they didn’t understand the principles or you didn’t make a deep connection, they started and quit within several visits.
-
Other seed fell among thorns, which grew up and choked the plants. The new patient comes in and is excited to start care. They leave and tell friends and family. Everyone tells them that they shouldn’t, chiropractors are quacks and will take their money, and the pharmaceutical world continues to tell them to take drugs. They get scared and never return.
-
Other seed fell on good soil, where it produced a crop – 100, 60, or 30 times what was sown. We continue to teach and educate, we continue to shoot facebook videos, we continue to train and learn, implementing new strategies to better the patient and the community. And some of these seeds work. We grow, collect more money, they refer their family and friends, and you succeed.
If these principles apply, then only 25% of your efforts will succeed.
There are many options to grow and expand. Don’t quit and don’t get discouraged. There is much work to be done in chiropractic and health care. We must push and continue to grow personally and professionally.
Dr. Steve Burlison, America's Functional Medicine Doc is a natural medicine practitioner, board-certified chiropractor, nationally published author and keynote speaker.
After over coming his own health challenge he developed a revolutionary approach to health and healing that has been a great motivator to others to live a higher quality of life.
Dr. Burlison is known through the health care communities for his commitment to helping people achieve more from life.
Dr. Steve Burlison is widely regarded as a leader in the field of natural medicine and his counsel is highly sought after. A forward-thinker, he firmly believes that this moment in health care represents an exciting time with the advancement in natural medicine, cutting edge health care innovation, and proven systems.
He strives to push the field of health care further and to help as many people with whom he comes into contact to achieve their full health potential. Truly in the thick of things, Dr. Steve practices in the northern suburbs of Chicago.
For over twelve years, he has owned and operated The Burlison Clinic, which has help 1000’s of people get there life back.
Dr. Steve can be reached at Drsteve@bigideamentor.com, The Big Idea Mentor Podcast, Facebook: Dr. Steve Burlison and Big Idea Mentor, and Burlsisonfamilywellness.com
Fear is the #1 dream destroyer!
This applies for your patients and your practice.
Several steps must be taken to allow your patient to overcome their fear, accept your recommendations, and pay you for service.
The only way to transform their life.
- They must spill their guts
The patient must be able to tell you CA or yourself all their complaints and what is on their mind. This releases the stronghold.
Once they let it out, they begin to have an open bucket and heart to listen. This is the first step in connection.
- You must understand what they WANT
Their words are powerful. You must write them down and repeat back to them.
This is what they came to you for. You will soon be able to give them what they need, but first you must establish this relationship.
- Make the connection
Understand and ask for what their fears are. Usually time and money. They have tried many other diets, drugs, supplements, and other doctors. They are skeptical and confused. This opens the door for your unique and powerful plan. They are ready.
- Walk them through the process
At this point, if you have done your job, all you have to do is walk them through the process and they are ready to pay and begin care.
This process applies to you as well. What are your fears of implementing a new strategy in your office? Why are you not stepping out in faith and beginning?
You know that your patient will experience a life-changing event once they begin your care and implement chiropractic principles in their life. You know because you have experienced it and are on the other side.
We have also experienced how powerful implementing the IN8LIFE weight loss system in our office is. We are on the other side.
It is up to you to ACT and move forward. Your fear will paralyze you and create many excuses why this won’t work. If you want growth – you can’t stay put.
It takes Action. Join us at TheChiropracticAuthority.com and begin a new system!
Diets Suck!
There are over 150 diet plans. 95% will regain their weight within 1-5 years. 70% of Americans are overweight or obese.
If you’re selling a DIET – you will struggle and lose in the long run. Being a Chiropractor is about chiropractic. Not a diet.
You will be viewed as a diet person, not a doctor, and will blend in with everyone else. Stand out and be the Authority. If you sell a weight loss program separate from your chiropractic program, they will buy, lose weight, and leave.
When you combine the weight loss into your chiropractic program and recommendations, they will pay, stay and continue as wellness patients. You MUST set up chiropractic as Primary and weight loss secondary. Our IN8LIFE system will do this every time.
This is about a system!
The workshop is the #1 way to convert weight loss clients into raving chiropractic fans.
The workshop has several components:
- Results: Show the testimonials and get their interest. This will give them hope and excitement even when they are skeptical. They ALL are skeptical.
- Don’t overcomplicate: Teach the components of our program and why it will work. Briefly explain why other programs don’t work and how our program addresses physiology – the key ingredient.
- Don’t sell chiropractic: You don’t have to. Let the information sell itself.
- Physiology, hormones, and weight loss: This will make the connection between nerve function, hormones, weight loss, and healing.
- End on fire: They will ALL be so excited to get tested, see what you can do, and get their family checked as well.
We walk through the very workshop we have used in our office to attract a massive amount of new patients and convert them into raving chiropractic fans.
Listen, learn, take notes, and implement immediately!
This will be short and to the point.
You must first sell yourself and your family.
Do you believe in the principles of chiropractic? That lifestyle and weight loss are essential for maximizing health?
If you truly don’t believe in what you are selling, you will fail miserably.
Do some soul searching and find your passion. Your practice and income are a reflection of your beliefs.
Your patients/clients/practice members are depending on your guidance and direction. Don’t steer them wrong.
Listen and enjoy!
You MUST Walk the Walk and not merely Talk a good game.
Adjustments:
Are YOU getting adjusted every week and doing home rehab?
Do you adjust your family and kids?
If you are NOT doing more than what you recommend – they will sniff you out and call your bluff.
You must get your house in order first.
Do you believe in the Chiropractic Principles, and that the body is self healing, self regulating and the nerve system is the master system?
Do you believe that Innate is on the job 100% of the time and is superior than any other form of medicine, supplements, and supportive care?
This is critical for growth and long term results. If you struggle here…..STOP!
Fix this first before going any further.
Exercise and supplements including weight loss:
These are supportive and secondary to Innate and our nerve system.
They must be implemented for optimal success but they must be secondary in your office. If not, you will struggle with growth and become a second class doctor.
Eating Healthy:
Healthy eating is an important part of overall healing. This is what patients believe will heal them. They know that diet and exercise is a must. They don’t know the principles.
Teach the truth…Always!
They don’t want to do a weight loss program.
They don’t want to be adjusted.
They don’t even want to be in your office.
But they want a specific result. If you do not identify what they truly want, you will never sell them anything.
First you must be able to attract your clients/patients.
108 million dieters.
90-95% regain their weight within 5 years.
Most people hate diets – they are looking for overall health, energy, and healing.
Secondly, you must be able to convert this patient into buying your program.
Old system is to sell them a weight loss program and then try to sell them a chiropractic program. This is So Dead Wrong and will never build a practice.
Within days of our IN8LIFE weight loss program, they will feel better and begin healing – so they do not see any value to chiropractic once this happens.
New system…Our IN8LIFE system we teach.
Blend chiropractic physiology and weight loss programs together as ONE system.
Start by adjusting a few times before they ever start weight loss or cleansing, and they will feel better and begin to heal. Chiropractic is Primary now!
Third step is to teach and educate. If you never attract them, convert them to care, you will NEVER have an opportunity to teach.
At this point, you have the opportunity for doctor reports, advanced workshops, and teach them about your type of chiropractic and long-term chiropractic care.
Weight is NOT their problem – it is what the weight is doing to them that is their problem. Can and will they ever be HEALTHY without Chiropractic care? Can they have optimal health? Of course not!
This IN8LIFE system works in any office and can enhance every chiropractic practice.
There are plenty of patients that need your help within 5 miles of your office. If they all chose to come in, you would be overwhelmed.
Don’t have the “Lack Mentality”. Don’t just accept every warm or cold body that walks through your doors.
Be specific and write out your ideal patient. You will begin to attract more of what you want.
4 Questions you must ask and write out in detail, both by yourself and with your team.
1. Who are your ideal patients?
What age?
Male or female?
Educated or college degree?
Married and family?
What income level?
2. Where can you find the ideal patient?
Weight loss – weight loss forums
Ads in local paper
Radio show
Flyers to your patients
Referrals
Your ideal patient will hang out or congregate in a certain location. Once you realize that, then you must be there every day. Hang out there if it is online, write responses, do workshops, facebook groups – be present and be the authority.
3. What bait will you use?
Free consult
Free Dinner talk
20 – 40 Lbs in 8 weeks
Money back guarantee
20 Lbs guaranteed in 5 weeks
The key is to be specific and not like everyone else. In weight loss, there are a lot of programs and many have the same catch. We utilize the SSHR – Sympathetic Stress Hormonal Response along with a 20 Lbs in 5 weeks – Guaranteed!
4. What result do you want to give them?
They are NOT interested in adjustments, herbs, or the weight loss kit. They are after RESULTS!
Energy
Keep the weight off for life
Restore their health
Hitting their weight loss goal
Being healthy and independent as they age
Bonus:
- Have a website.
2.Check out Click Funnels. Russel Brunson has designed an amazing system to set up a landing page so you don’t even need a website. There are many components to his system that will allow for high level marketing.
His book Dot Com Secrets will outline this strategy in detail. A must read.
- Schedule system to utilize on your website or landing page. Make it extremely easy for your new patients or clients to schedule their new consult
ScheduleOnce.com is the system we use.
You can add in weight loss into a principled chiropractic office, but you must be clear in your explanation.
In The Chiropractic Textbook, by R.W. Stephenson, he gives us insight.
Art. 174, page 127, “Dieting, as commonly understood is not Chiropractic.”
We completely agree with this statement. Chiropractic care is not to inhibit or stimulate; it is to restore. Dieting is not restoring health or nutrition.
“Prescription is a medical procedure, not Chiropractic. To attempt to cure dis-ease by a prescribed allowance of food, is treating effects and not removing the cause.”
Art. 175, page 128, “Educated should not presume to determine the calories or determine which elements Innate should use. People with abnormal hunger, or other abnormal desires, are technically sick people. People with habitually abnormal appetites are victims of habit and are practicing a form of intemperance; not at all the expression of Innate Intelligence.”
“Therefore, nutritional hygiene is not dieting but common sense. It is simply the restoration of normal and natural environmental conditions. The restoration to normal, of conditions made abnormal by unwise educational living; restoration brought about by a wise, sane, and normal educated mind, coordinating with innate mind as it should, is nutritional hygiene. With this aspect of dieting, Chiropractic agrees. A sick person’s abnormal educated mind will not allow him to use common sense, therefore somebody else’s common sense must be used.”
“Chiropractic is not a propaganda for a new method of dieting, but is a return to the old; a restoration of the natural.”
Our IN8LIFE system restores the proper lifestyle that will allow Innate to thrive. The IN8LIFE system is principled and chiropractic.
We are told “work smarter, not harder”.
But how?
When you apply this strategy in our IN8LIFE system, you really can double, triple or even quadruple your income without adding tons of hours to your work schedule.
We know that we need to put our time in, work hard, and give it time. But, without a proper plan and strategy, you may be left working long hours with very little return.
Many chiropractors are working 8, 10 or even 12 hour days. Expecting that long hours will attract more people. It is just the opposite.
We have 17 ½ hours of clinic hours and attract and see hundreds of patients per week. And when we added the IN8LIFE system and strategy, we doubled and even tripled our income immediately without adding more hours.
Selling weight loss systems do not have to be separate from your chiropractic programs. And when you implement this procedure, they will pay you double, triple or even quadruple what you are collecting now. Without adding more new patients. Even though this weight loss program will attract many, many new patients.
You will not have to add hours to your day. You can shorten them. You will not have to do more events and screenings. And you will not have to rely on insurance to survive.
This strategy really will have you working smarter and producing more without stress.
We all hear them and see marketing promotions about how to hit the mother load with ONE thing. One ad, One Screening technique, or One new Niche.
It is all a bunch of CRAP!
There is no process that doesn’t require time!
Key Point: Don’t compare yourself to other docs. There are amazing chiropractors with high volume, collecting millions a year, and seem to be all over at seminars. Be yourself and learn from them, but don’t expect to become what they are overnight.
Dr. Zaino has an amazing practice, but he achieved his results with hard work and years of training and failures.
Every time you compare yourself to other docs, beat yourself up for not seeing 1,000 patients a week, believe that every workshop should yield 20 new patients, you waste valuable time and destroy your potential.
To get rich, succeed, or have amazing growth it takes some very powerful steps. It is not about the overnight success. Daily steps, week after week, month after month and year after year.
5 Steps for success:
- Get up Early! Need a plan- check out Hal Elrod’s, The Miracle Morning. Getting up 15 - 30 minutes earlier will allow you to start the day off right. Once that time is easy, go 15 – 30 minutes more. You will see that you can get so much done in the morning.
- Exercise / Move. Even our 8 minute workouts will energize your body and stimulate your mind. Go to Dr. Tressler on Youtube. We have created quick and powerful 8 minute workouts for all ages and experience.
- Train and Study. Our coaching program was designed for 3 – 15 minute video training. It is easy to learn 1-2 concepts a day and implement. Train with staff and implement on each patient. This will allow you to own these concepts within a short amount of time. Also, listen to podcasts and audio training in your car, while working out or meditating.
- Practice your new language on every patient. You don’t have to spend more than a minute or two with each patient to educate and help them learn your new system.
- Train on the Weekends! It is easy to get up and hour or two before your family and kids get up. Train, watch video’s, take notes, work on a webinar, your workshop, marketing, and grow as a doctor and person. We all have this time, especially when we are building our practice, need to grow and earn more. Don’t be lazy.
What is all the talk about philosophy for?
Do you read the green books? Philosophy seminars, cd’s and training?
Do you even care to read about the chiropractic philosophy?
Is philosophy remotely important?
Some say without philosophy you cannot survive or grow.
Others say it philosophy has nothing to do with business or growth.
Philosophy won’t save you, BUT….you must be grounded in a strong philosophy or your success will be tremendously restricted.
Without the right philosophy, you will not serve your mission or your purpose.
Without the right philosophy, you will feel empty, will always try to find more marketing, implement different strategies and therapies. Always searching for the answer. We all have a philosophy – you must know and understand this and learn how to express it in your practice.
What do your patients want?
- Results
- Principles they know work
- A philosophy that they agree with and are excited about – this is your connection
We all need to understand our personal philosophy and be grounded in that. When we are, we become the Authority.
You may be surprised at what you hear today. Sit back and enjoy!
We should not only survive we should THRIVE with Chiropractic. But we are not.
50% of all businesses fail in the first year.
95% of all businesses fail within 5 years.
56% of all chiropractic businesses fail within 4 years.
With statistics like this, we as chiropractors need a game-changer. We not only need to survive, we need to thrive and become the leaders in health-care.
Other alarming statistics:
- Attrition rate is 20 – 25%
- People seeking chiropractic care went from 12% to 8%
- The # of people seeking chiropractic care since the 90’s is down 2.5%
- Chiropractic employment is expected to grow 28% by 2020
- Student loan debt is increasing and salaries are not
- Chiropractors have highest student loan default of any first professional health care field
- 74% - 90% of chiropractors use supplements
- Chiropractors are leaving chiropractic to become supplement or vitamin doctors
Can you and will you survive doing Chiropractic? The future is to attract as many new patients as possible and teach them the principles. Learn how to attract a whole new area of health care clients.
Yes, we can survive and THRIVE with chiropractic care. Our principles and strategy is the #1 way to optimize their health…..BUT we must be able to reach new patients and get them in the door.
7 Steps to begin to implement immediately. Giving is a very powerful way to connect and begin your journey with your patient/client at a higher level.
-
Your time - You must be willing to give up some of your time to do research. Look up the stats. If a patient of yours is running a few minutes late, don't close the door on them, wait the extra few minutes to let them in. Trust me they will appreciate you for it.
-
Information - you must be willing to send information to your patients on what you do, chiropractic, nutrition, health in general or whatever you do in your office. The more information they have, the more certain they are about what they are doing and why they are in your office.
-
Health talks - You must be willing to make yourself uncomfortable to get up in front of your community for the ability to spread your message and your brand.
-
Facebook videos- send 1-2 minute videos everyday to your patients and followers that are valuable to them. Don't expect anything in return. Make the videos something that your followers can implement immediately.
-
E-mail - When a new patient comes into your office, once they leave, send an email to them with information on a natural remedy or something that they can implement immediately prior to returning to your office for their review. Ex. If the patient is suffering with headaches, send them information on something they can do that night that will help until you can go over your game-plan for them.
-
Give so much to your community and your patients that they are guilted into paying you for your service. Continue to give and give so more.
-
Most importantly, you should give for the sake of giving. You shouldn't have the mindset that just because you give something you are entitled to something in return. That is the wrong mindset to have.
The elevator pitch. You must be ready at all times. It doesn’t matter if you are in an elevator, in line at the grocery store, or attempting to talk to a business owner, you must be well scripted, trained and passionate.
First start with 20 – 30 seconds to get their attention, and then you will have the opportunity to sell them you and your program
Build your pitch
- Get their attention – big claim
- Clarify your goal – what do you to achieve at this moment? What is your intention?
- What do you want them to remember?
When you first meet someone, what is it that you want to achieve? You must outline this in detail, write it up, and practice it. It must become your statement.
When asked – “What do you do?” If you say….”I’m a chiropractor” – you’re dead in the water. You will rarely get to second base. You must make a statement and get them to be intrigued and curious. Once they buy into your vision or mission, they will accept that you are a chiropractor.
WHY? The majority of people already have an opinion about chiropractic and most opinions are not the truth. So, get them intrigued in your mission and they will buy into you. Not chiropractic. Once they are in your office, you can teach them anything you want. But if you can’t get them in – NO DEAL.
Powerful Pitch Script
We all have to address symptoms because that is what brings the patient in. We may communicate how the symptom is not the cause, but an effect. Whether they have headaches, back pain, acid reflux or weight gain, it is all relative.
The symptom is an effect of a body that is not functioning at 100%. If you treat obesity or weight gain as a symptom – you will find that the chiropractic principles and philosophy fits directly in with this.
Weight gain is caused by poor lifestyle choices, just like headaches, back pain and organ dysfunction. A subluxated spine, poor posture, and a dysfunctional spine also contribute to poor physiology, poor hormone function, poor digestion, and poor fat burning.
When you address it this way and tie it together, the patient or client will understand why they MUST have their spine and nerve system checked. This will allow you to continue to be a chiropractor and not a weight loss specialist or vitamin salesman or woman.
Travis Dillard helps chiropractors add an automated nutrition system into their practice in order to help patients step into year round wellness by removing deep seeded inflammation while also giving docs the ability to make recurring monthly income.
Travis is an international best selling author, keynote speaker, responsible for 800+ transformations over the past 10 years and is in 42 chiropractic clinics today using this same nutrition methodology.
Learn how Travis took his 70 overweight body at age 18 and made a transformation that is changing lives. Why emotional eating may be the underlying issue for many obese and overweight individuals.
Have cravings? There is a reason and Travis gives some key suggestions to beat these nasty killers.
Travis is helping clinics and Chiropractors implement long-term nutrition training for their patients without much effort for the doctor. His automated system may be the next step for your overall wellness program.
Travis can be reached at: TravisDillard.com and perform-nutrition.com/register
All the experts in the world, all the entrepreneurs, inventors, and successful people have all had to just jump in and start.
Procrastination is the key to death. We will never perfect anything in life, so why wait. Waiting is for losers. From Steve Jobs to Thomas Edison, they have all had tremendous success and tremendous failure.
With success come many failures. We as doctors often tell our patients to follow through with our recommendations with passion, even when the patient is very unsure and skeptical.
Why? Our confidence. If you lack confidence and certainty, you will never engage or succeed to your highest potential. We all must build on this every day. But, it will never be perfect. We must act and engage even when we are a bit scared.
Ask yourself, what is the worst case scenario? It usually is not that bad and you can always reverse the damage even if it does happen. But then you must ask yourself, what if I succeed at a very high level? What will happen to my finances? What will happen to my free time?
Sometimes we must just jump in and Pull the Trigger. Our program for chiropractors allows success and financial investment to be returned and profited very quickly. For more information head on over to: The Chiropractic Authority
When it comes to weight loss, many of us think that we must lose 50+ Lbs to have major benefits on our health. This is not true at all.
Losing 10 lbs can reduce heart attack risk by over 50%.
Losing 8 lbs can significantly decrease your risk of carcinogenic hormones
Losing 10 lbs reduces risk of type II diabetes by 60%
Losing just 10 lbs can cure sleep apnea
Erectile dysfunction is reported by 80% of overweight or obese men
Cutting just 100 calories a day could prevent or eliminate 71.2 million cases of obesity and save $58 billion annually in the United States
This is especially true when the quality of food and lifestyle choices is better. Just losing 10 lbs with medication or surgery does not give you the same advantage. In fact, when you engage in lifestyle behavior and commit it to a habit, this is when you have a complete long term result on both your weight loss and health.
Don’t ever underestimate the power of losing those first 10 lbs and committing this to a long term habit.
Stress is the #1 factor to health problems, medication and doctor visits. But what stress are we talking about and how do we avoid it?
There are several different stressors: Physical, Emotional, and Chemical. We cannot avoid them, but we have to learn to decrease them.
Lifestyle stress such as poor eating can cause the sympathetic nerve system to go into fight or flight mode. This will cause major disruption to your health.
Blood pressure, breathing, heart rate, cholesterol and body fat are a few problems that are affected.
But, this is the same response when we have posture and nerve stress.
Learn the facts behind this amazing process. Once you understand this, it will clarify all the problems behind dieting and weight issues. This also is the same problem for all health and sickness.
Get your pens and paper ready for some note taking. This is a Game-Changer!!
First – this is NOT a diet. It is a lifestyle change. We call it the Calorie Clean Diet. It is real food, herbal supplements and healthy choices.
We do a 3 step plan:
1. 8 day cleanse. This is designed to transition their very unhealthy diet to a clean eating nutritious plan while detoxifying. Easy and powerful.
The patient can lose 3-15 Lbs in just 8 days.
- 8 week Rapid Weight Loss plan. This is a low calorie diet, real food, and 5 additional supplements. The 5 supplements work to cleanse, kick the hypothalamus in high gear to burn belly fat, restore minerals, gut health, burn sugar, and clean the blood system.
When this happens – the patient losses weight extremely fast while cleansing and healing. High blood pressure and diabetes can be quickly healed.
- 8 Day Transition. This 8 days of transitioning back to higher calories without taking products will have their body functioning without supplements. It is all about function and healing.
We must become the authority. When we are certain what we do and why we do it, we will not live in fear.
4 Things that can paralyze you in practice.
- Patients with surgery
Patients that come in with screws, plates and post surgery – we are told NOT to adjust. You must become confident in what you must do, not what others have told you. That is FEAR.
- Pregnancy
Pregnancy is just another concern some docs have. Don’t let it stop you or even hinder you. Learn from the best. Go to ICPA, find a mentor that adjusts pregnant women and children.
- Kid/infants
Again, learn from the best and become an expert. Our kids are the future. We need to educate and inspire the parents to understand how powerful that is. We must be the authority.
- Elderly
We must be able to adjust to any situation. We also must develop techniques that work with special situations. Elderly that present with osteoporosis need special care. You must learn and become the Authority.
What do we have to do and educate to have patients “Get it” and stay under care for life. We all know these principles are powerful and chiropractic care should be utilized for life, but how do we get our patients to understand.
- Passion and Vision
We need to turn our passion and vision into powerful energy the patient can catch. So, we need to read material, study, go to seminars, and listen to podcasts. Whatever it takes to gain the knowledge to stimulate our passion.
If we don’t have a vision for long-term chiropractic care and the wonders behind it, how will our patients?
Passion needs to be heart deep. Not skin deep. Dig deep to know why you are a chiropractor and why they need to be adjusted for life. Catch that and all else follows.
- Educate
We have to have a process of educating our patients. From the initial exam and consultation, to re-exams, progress reports, doctor reports, and consults.
Every day can add a little more education. Don’t be overwhelmed with pounding it in. It will come if you are consistent.
- Testing
You need a way to test their progress. It can come x-rays, posture analysis, thermal and nerve scans, or any other measurable test. Palpation and symptoms won’t cut it. This before and after test and ongoing tests will confirm progress and why they need to continue.
There is a reason millionaires become millionaires.
There is a game plan and action that MUST be done.
Become the millionaire chiropractor!
- Add time to your day
By waking up 15 min early Mon – Fri, you will gain 1 hour and 15 min more of quality work. By adding in 4 hours on Sat and Sun, you will gain 8 hours on the weekend.
That adds up to 37 hours a month = almost an entire week more of quality work.
That adds up to 12 extra weeks a year! = 3 extra months of quality work.
By doing this – you will become the AUTHORITY.
- Find one mentor/group to follow and engage with
We all need coaches and mentors. Follow the group that will guide and direct you to a better life. Someone that matches your strategy.
It doesn’t have to be perfect – but engage now to a stronger future.
All great people have coaches.
- Commit to being the Authority
Train every day. Listen to the podcasts to and from work, train on the videos every morning, read books, and then implement those strategies every day in the office.
Don’t worry about perfection. You must act and then work on your scripts daily.
It NEVER gets perfect. But it will improve and you will become the Authority.
Visualization
- You must visualize your goals and dreams. Take time today to map out exactly where you want to be, your practice, your spiritual life, physical life, family life.
Unless you have a clear cut picture – it’s impossible to hit the target.
Visualize your patients signing up for care, paying top dollar for care, and seeing their lives transform and thank you.
But….you must do the work.
Action!! You must do the work.
Emotions
There is a time to be emotional and a time to be clear and non-emotional.
Be emotional about:
- Your mission
- Your dreams
- Chiropractic
- Their goals and dreams
- Their future health
Don’t be emotional:
- About the money, the finances
- Selling chiropractic plans and upsells
Be emotional about their results – not your results. They want to know if you can help them and how if will affect their life. Not your adjusting, diets, or your rehab.
Be clear and be the AUTHORITY!
WRITE OUT TODAY:
- Why did you become a chiropractor?
- What is the purpose of your success, making more money, seeing more patients, etc.?
It is not chiropractic you are selling. You are selling results.
This is a real client who had an amazing turnaround that would have NEVER came in based on chiropractic care. They are attracted to weight loss ads because they know they are overweight. They see it and feel it. They don’t know this for chiropractic.
(1) The weight loss ads attract. Easy for them to understand. They are LOOKING for ads in the paper, a new approach, a different answer.
(2) What if they don’t have symptoms? Trying to attract a client with NO symptoms is extremely difficult for chiropractic care. But not for weight loss.
(3) You must get their goals and concerns. We teach these steps through; The Chiropractic Authority System.
The coaching and training will walk you through every step. The health care system is failing. 1 in 5 deaths are related to obesity, weight loss programs yield very slow and expensive results, and health care costs are 150% higher if obese. The market is extremely rich for success.
They need help and the IN8LIFE system will deliver.
Teaching weight loss and physiology is simple.
You DO NOT need to do:
- Blood work
- Live blood cell analysis
- Thyroid tests
- Urinalysis
- And NO Stool Samples!
You can do this with some basic tools. Posture, pH, digital body fat analysis and chiropractic testing.
Low budget and very cost effective. I use to think that the more complex the testing the more they would buy. WRONG.
Our IN8LIFE system has 3 different programs. From simple cleansing to rapid weight loss. All with amazing results.
What your client or patient wants is: (1) Easy (2) Simple (3) Fast (4) Results!
They don't want all the special tests - they want a simple solution they can understand and get fast results with. That is what the IN8LIFE system delivers.
The IN8LIFE system is designed to do 4 things:
- Attract the 108 million Americans on diets. 75% of men and 67% of women are overweight or obese. There is $60 Billion (Yes – a B) spent on weight loss in 2016.
- Once they are attracted to office – the goal is to create a raving fan. A chiropractic and weight loss fan. They will buy not only a weight loss program – they will buy a chiropractic program along with it. WHY? Because it is sold as a system.
- Get fast and amazing results. They want fast results that are easy. The IN8LIFE system delivers.
- Educate into life long patients. This transition will work beautifully. They trust you, had amazing results, feel and look great – Now they want to keep the results.
When you are hiding behind a Doctor image, a fake person, or someone you are not – this will destroy your overall practice.
You must be comfortable and powerful. When a client asks you, How much does this cost, you must be transparent and real.
It is FREEDOM.
When you know how to communicate and are confident in what you do, it is easy to be transparent and real.
To develop wellness or lifelong patients, you must be able to communicate clearly and with vision.
- Day 1 – You must be on purpose, well scripted, and educate properly. This sets up the entire process. Blow this and you lose your chance.
- You must get their long-term goals. Critical to establish strong goals.
- Review the goals on the ROF and get them to understand that their problem has been going on for awhile.
- After they commit to a plan – ASK! Asking them after they understand that they will need care after there original plan, is easy. They may just say yes!
Just because they have a chiropractor, doesn’t mean they won’t be a patient or client.
- What if that new patient had an adjustment that same day, would you check or adjust them?
- Do you only accept full payment or let them get adjusted without paying?
- Is it worth it to stay after hours to see a new patient?
This episode will go over exactly how we handled each objective with one single new patient. And the results were unexpected!
Chiropractors often do many procedures. Learn how this main concept will move your office and chiropractic to the top. Without this simple and very powerful concept, you will STRUGGLE and so will the profession.
We can do ‘our thing’, but we must have a higher level of purpose.
What distinguishes us as a profession; can be used by all.
It shouldn’t matter if you use stim, ultrasound, massage, correction care or our weight loss system.
Learn how to take your game to a whole new level and the reason the high volume doctors see high volume.
Kelly decides to come in to lose weight. After seeing two other chiropractors, she didn’t believe we could help with her CHRONIC migraines/headaches. But wait to hear her amazing turnaround.
When a client/patient tells you that they want to wait to start care or weight loss until after vacation, what do you say? How you answer this and handle this will change your practice and your bank account. It will also serve your mission – helping the patient succeed.
Kelly’s story is truly inspiration and uplifting.
If you teach with authority the correct principles, they will NOT be confused.
- Teach the principles. Teach Innate, chiropractic nerve system and autonomic nerve chart, and lifestyle the way it works with a healthy functioning nerve system.
- Continue to educate. At every consult, exam, table talk, flyers, handouts, material, facebook, website, ads, etc. Be teaching and be everywhere.
- Doctors report. Whether you do immediately or within the first month, this is a must.
- Progress report. Before their initial program is up, do your exam, x-rays or any testing and have them come back to this report. A mini doctors report.
This will build lifetime patients excited for chiropractic care.
An amazing testimony and transformation.
Vicki saw a weight loss ad, heard a workshop and was completely inspired to a complete weight loss and chiropractic program.
Learn how to walk a client from any symptom, condition or ad that attracts them to a chiropractic patient. Unless you become the authority on Health, Healing, Nerve System, and Chiropractic you will not move your clients/patients up this health ladder.
Chiropractic and weight loss CAN blend together if explained well.
Become the Authority!
Lean Screen: http://postureanalysis.com/
You should never ask questions during a report. Why?
-
You will lose authority and turn the power over to the patient.
-
You never know what they are going to say. This could go off in tangents and away from the seriousness of your discussion.
-
You will appear to lack confidence. This will kill your conversion or sale.
-
They will minimize their problem. Once this goes down this rabbit hole, it is nearly impossible to return with confidence, conviction, and how serious their problem is and why they need to start care immediately.
Learn these strategies and turn your authority up a notch and begin to close your client/patient that day, for their health and your future.
You should never ask questions during a report. Why?
1. You will lose authority and turn the power over to the patient.
-
You never know what they are going to say. This could go off in tangents and away from the seriousness of your discussion.
-
You will appear to lack confidence. This will kill your conversion or sale.
-
They will minimize their problem. Once this goes down this rabbit hole, it is nearly impossible to return with confidence, conviction, and how serious their problem is and why they need to start care immediately.
Learn these strategies and turn your authority up a notch and begin to close your client/patient that day, for their health and your future.
If you adjust on the first visit, there is ONE main problem with this. We will reveal a proven system to move them away from wanting to just getting adjusted to wanting a full exam, x-rays and finding how to correct their problem.
The issue is not pleasing them; it is being the doctor to help them achieve the highest level of healing and health.
Your authority and direction is what they desire and need.
Be the doctor they are looking for.
Bet the Chiropractor with Authority
Learn how to walk a client / patient through an exam and explanation of weight loss, health, hormones, and healing to be so educated to choose chiropractic care over weight loss programs.
Weight loss clients are searching for answers to their health concerns. Most do not understand how or why chiropractic care would benefit them.
Your job is to enlighten them with the Truth behind healing.
You will be amazed at how appreciative the client is when you reveal each aspect of health, the nerve system, x-rays and how weight loss is all encompassing.
When clients want and need to lose weight to regain the health and save their life, you must have a program that delivers.
Ralph was 380 Lbs and his goal is extremely high. But the reason WHY he decided to do our IN8LIFE system was the tipping point to his amazing results.
You must understand the WHY behind the goal. If not, you will not get these results.
You can attract many new patients and clients with simple strategies, but it is the system that will give you results and keep attracting others. Boost your business and boost your results. Ralph has an amazing story and it isn’t over yet.
Should you come out of the gates screaming “I’m a Chiropractor”?
There is a specific time when you don’t want to tell your audience that you are a chiropractor. Don’t worry – they will love you in a few minutes.
Learn some huge value bombs as you do your next screening, advertise for your next workshop, or meet someone for the first time.
When you are passionate about your vision and teach the principles, they will fall in love with your mission and vision, and then they won’t have a bug about chiropractic.
Almost everyone has an opinion of chiropractic – most are not good or even correct, but that is their understanding. Guide them through a simple process and then you connect, you will be able to offer them something and possibly get a new patient.
You don’t have to be involved as a chiropractor to make this weight loss system work and grow.
You will be able to hire untrained staff, train them, and let them run the entire program. All you have to do is guide them and show them where to get the information and how to answer their questions.
The IN8LIFE system is quite easy which allows staff to guide the client through the IN8LIFE weight loss book and answer simple questions. This is NOT a detailed program that you need to know the krebs cycle, every vitamin and mineral, and understand every herb to make this work.
The book and program will teach itself, staff needs to guide, motivate and lead the client to follow directions. From the supplements, book, and video’s, the program will practically run itself and you can be the doctor.
You need to become the authority in your community. Become the authority in chiropractic, weight loss, nutrition and health.
Why weight loss patients are really seeking health results that a principled chiropractor can deliver.
Our beginning was rough and weight loss patients did not want chiropractic care, but we discovered how to get them excited for a chiropractic exam. It took years to discover this concept and 100% will be excited for a chiropractic exam after your first workshop.
Save years of coaching, scripts, travel and big expenses by utilizing these techniques immediately in your practice.
If you don’t get their goals – you don’t get their money!
Learn what real goals are compared to lame, no money goals.
You will need to dig deep to get it out of them – help them with the problem they want to correct. Not your agenda.
It’s your plan, system, and program – it’s their reason why they would do this and pay you.
Their first goal is NOT their goal. You need to dig!
Remember obesity, diabetes, and disease is just a symptom – that’s NOT what they want to avoid – it is what it is affecting in their life!!
Quote: They want to reveal their deep secrets to the Highest Authority – You are the Chiropractic Authority!
We have all had patients/clients say they don’t want adjusted, hate chiropractors, and have heard some really bad reports.
As soon as you agree, understand the underlying reason, they feel comfortable and will move forward with the exam. They will open up and you will connect.
This is critical for closing the deal. They will never move forward or become your patient/client if you don’t get the elephant out of the room.
Address it head on, uncover the problem, and now move forward for a great patient.
They want results, they want to lose weight, they want results – Be the Doctor, Doctor! Explaining how this system works, physiology and the nerve system will empower them because it finally answers their questions and concerns.
Quote: They don’t come for chiropractic, they come for RESULTS
On the initial exam – if you separate the weight loss testing and information with the chiropractic testing and information – you will kill the program and your results.
This is the biggest step in making a weight loss patient a raving fan of chiropractic.
Staff can implement the history and make the connection between nerve function and health, hormones, their symptoms and weight loss.
The doctor can take this connection, their history, medication, symptoms and how the nerve system (the master system) may be an underlying problem why they haven’t lost weight or kept it off.
The client is now very intrigued!
This connection can all be done in less than 30 minutes.
Learn the parts of this exam that are crucial for success and growth.
Quote: Their Why is their Buying power – Get this and close the deal.
Over 90% of the population does not see a chiropractor. Heart disease, cancer and chronic health problems continue to rise. In 2012, 90 million Americans had diabetes or pre-diabetes.
Over 50% of children have a chronic health condition. 50% of Americans are dieting. 90-95% of all dieters regain the weight back in 1-5 years. 66% of adults are overweight or obese.
The community is ripe for growth. The sky is the limit and you need to deliver results! There is no better time in history to find new patients, help them succeed and grow an amazing practice.
The reason they want to lose weight is not about weight – it is about the results of losing weight. That is health and chiropractic and the correct weight loss system will deliver every time! Dieting is NOT chiropractic – but the principles behind physiology and HOW it’s explained is chiropractic.
Learn the workshop, paying $97 for a chiropractic/weight loss exam, sign up family, and come in every time for chiropractic wanting to lose weight!
Quote: Dr. Stephenson; “Dieting, as commonly understood, is not Chiropractic”
Chiropractic principles are about health and giving Innate the optimal potential to heal and function.
Innate can only utilize what you supply. Obesity and being overweight hinders what Innate is trying to achieve.
The architect is your innate intelligence. The material is what you supply innate intelligence; nutrition, exercise and positive mental attitude. You need both.
The avg. chiropractor adjusts 10-40 patients a day. Long days and long weeks to just survive. It’s time that you learn a system that can make you thrive, not survive.
Learn to be a high volume chiropractor, correction rehab, and weight loss without working 80 hours a week.
Quote: Stephenson’s 33 Principles: The laws of adaptation – Innate intelligence adapts forces and matter for the body as long as it can do so without breaking a universal law, or innate intelligence is limited by the limitations of matter.
How Dr. Muir went from chiropractic school to a powerhouse chiropractor. Adjusting high volume, principled, and becoming an authority without years of coaching, expenses, and selling out.
What and where do we begin as we graduate from chiropractic school?
Keeping an exam under 20 min, being principled, and taking a weight loss patient into a raving fan.
Different options: Associate, opening up on your own, joining a specific clinic franchise, or independent contractor – How to make the right decision.
You can do a weight loss workshop and turn 100% into a cash weight loss and chiropractic exam.
Quote: Fear Feeds on Time! Afraid of something? Do it Today and grow.
Learn why we started the weight loss program when being a principled, correction chiropractor. It was a rocky start to make the connection with weight loss and chiropractic, but we did it.
Weight loss can make you a lot of money, but it can also take you away from being a chiropractor – we can show you how to not make this huge mistake.
Do you need a coach? What are you getting into with coaching and what happens if you choose the wrong coach?
We all need coached and mentored to grow to a higher level of practice and life, but many times you can be coached into something you are not. Be careful.
Our IN8LIFE system can save you lots of time, money and travel by implementing a simple solution. Weight loss is about physiology and they will totally understand this connection about chiropractic care, hormones, and weight loss.
Don’t sell out on being a chiropractor to just a vitamin salesman/saleswomen!
Quote: Weight loss is about Physiology, and Physiology is Chiropractic
You need to become the authority in your community. Become the authority in chiropractic, weight loss, nutrition and health.
Why weight loss patients are really seeking health results that a principled chiropractor can deliver.
Our beginning was rough and weight loss patients did not want chiropractic care, but we discovered how to get them excited for a chiropractic exam. It took years to discover this concept and 100% will be excited for a chiropractic exam after your first workshop.
Save years of coaching, scripts, travel and big expenses by utilizing these techniques immediately in your practice.