Social Vendor: Recent Episodes
Social Vendor
Social vendor is an interactive contribution of goods and services through online marketing for today’s entrepreneurs and retailers. The podcast show converse expats, teach the how to, bring to knowledge the latest news, tools, strategies and techniques to give you edge in digital marketing.
Joy Akosa -Eghebi , popularly known as Jacbell is Digital Marketing Expert with 8years experience . She is the CEO of various businesses (Jacbell Media , Stockfish Village , Legit-vendors Nigeria) amongst others.
She has Helped over 50,000 Small businesses in Africa grow and become sustainable.
Social selling enables sales professionals to build relationships with leads. By leveraging their thought leadership pieces, social proofing and other content, they can help potential customers solve problems.
On this episode of Social Vendor, you will learn Ways to Measure Your Brand’s ROI on Instagram.
While we chat to Onochie, a voice over artist with 3 years experience in voice overs and audio production. Onochie uses his crafts and skills to drive a well branded voice over jingles to campaign ads for small and medium scale enterprises on Instagram. I’ll call it Insta-jingle.
3 Ways to Measure Your Brand’s ROI on Instagram 03:11
1. Track your click-through rate (CTR) 12:26
2. Track each stage of your sales funnel 15:17
3. Track engagement per dollar spent 18:07
Access your data through Instagram Insights 24:38
Action Items 28:24
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