C-Suite Blueprint: Decoding Digital Transformation: Recent Episodes
Intevity
C-Suite Blueprint is a show designed for leaders who want no-BS strategies and tactics for organizational readiness and digital transformation in their organizations. Each episode, we explore stories from brave leaders that walk the fine line between strategy and tactics.
This is a show for ambitious builders in the organization who want to build a strong, yet flexible foundation that can meet the ever changing needs of the business and the market.
Cyber security is a relevant concern for every level of business. While corporations invest billions of dollars in cyber security annually, thousands of small businesses are also affected by cyber-attacks and ransomware.
Kurtis Minder, CEO of GroupSense, tells us how cyber security has been forced to evolve since he began his work and why every CEO and business owner should take it seriously.
Join us as we discuss:
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Cyber security experts embedding with cyber terrorists (3:25)
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Do’s and Dont’s in response to a ransomware attack (17:33)
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The human connection in cyber security incidents (22:49)
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Tech diplomacy is still a fairly fresh concept. In most western countries, it’s a movement for advancing freedom through adopting trusted technology.
But as authoritarian regimes like China and Russia continue to preempt technology for nefarious purposes, democratic governments look to the private sector for assistance.
Keith Krach, Chairman and Co-Founder of the Krach Institute for Tech Diplomacy at Purdue , tells us what executives can do to help counter the techno-authoritarian playbook.
Join us as we discuss:
- Why “trust” is the most important word in any language (5:10)
- The State Department’s need for more private sector talent (17:22)
- A call to action to C-Suites for a China contingency plan (24:47)
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
The pandemic pushed a lot of online retailers towards headless commerce.
First of all, what IS headless commerce?
Well, it’s a term coined by Dirk Hoerig back in 2013 to describe e-commerce that allows for the customer-facing areas of a sales platform to be updated without messing around with the back end.
Some eCommerce companies see it as an easy scaling method, but is it right for your business?
Furqan Munir, Head of Product at fabric, tells us how headless commerce can revolutionize the online shopping experience and help companies orchestrate front-end efficiency.
Join us as we discuss:
- How headless commerce is influencing brand storytelling (8:30)
- Legacy systems and their place in headless commerce functionality (16:00)
- Managing cross-industry eCommerce platforms (24:17)
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Information technology failures are a systemic problem that nobody likes to talk about.
Failed initiatives to fix them continue to impact countless industries.
As a result, billions of dollars are lit on fire every year in an attempt to stave off disaster.
Michael Krigsman, Publisher and Industry Analyst for CXOTalk, believes IT failures are not a technology problem but a communication problem.
IT problems are only a symptom - we have to help cure the people behind the technology.
Join us as we discuss:
- Commonalities in IT failures and how to improve upon them (2:45)
- How successful companies reinvent themselves and sustain growth (7:20)
- The recipe for organizational self-awareness and vision (19:39)
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Nonprofit boards are a unique reflection of their corporate counterparts.
In a volunteer setting where everyone brings different perspectives, leaders must ensure that everyone stays motivated and aligned with their mission.
Lizette Corro, President & CEO at Corro Nobil Associates and member of six nonprofit boards, shares what she’s learned during her extensive volunteer work.
Join us as we discuss:
- The vital role of board development in nonprofit governance (3:29)
- Humanitarian efforts in the Ukraine crisis (9:09)
- Focusing a nonprofit board’s diversity of efforts (17:22)
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Chaos is often the fuel for entropy in corporate operations models.
Systems naturally gain complexity over time — sometimes in a less than organized way — and as businesses grow this complexity can lead to unseen issues, particularly when it comes to process and procedure.
With such an exponential explosion in the digital learning curve, how do we go about simplifying complex systems?
Pam Kosanke, Chief Revenue Officer at EOS Worldwide, joins us to share her thoughts on how business leaders can return to their roots by keeping things simple.
Join us as we discuss
- The diminishing returns of maximizing complexity (00:45)
- Why transparency is important for your strategic scorecard (11:17)
- Investing in the visionary-integrator relationship (18:18)
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Our world is increasingly growing more interconnected. But with war in eastern Europe and relations between China and the West cooling off, globalization is at a crossroads.
Tech statecraft has been a public security issue for decades, but private companies are also feeling the backlash from foreign cyberattacks. Kevin Cirilli, Media Fellow for the Atlantic Council, joins us to give us his insights into how cyber warfare has evolved into an assault on global economies.
Join us as we discuss:
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Why geopolitical relationships are affecting the global supply chain
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The growing implications of tech statecraft in private industries
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How inclusive innovation can launch humanity into the future
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Invention and innovation are critical for technology advancement, but tech commercialization is essential to bear the economic fruit of progress.
Without commercialization, the brilliant ideas spawned by both the private and public sectors would never produce practical use benefits.
Tom Cellucci, Chairman and CEO of Cellucci Associates, Inc., shares his insights into tech commercialization and why he believes the U.S. is falling behind the rest of the world in its application.
Join us as we discuss:
- Tom’s experience as the U.S. government’s first Commercialization Officer (2:20)
- Progress of nanotechnology and fusion energy research (13:00)
- The World Bank’s role in global tech commercialization (26:49)
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Since the rise of COVID, community and connectedness are at the forefront of the minds of consumers. Brands have adapted by using technology to tell a story, building relationships with their customers through engagement.
Yet, many wonder if some of this tech, like personal data collection, is an invasive slippery slope.
Of course, as Chris Silver puts it, the foundation for any relationship is trust. But the co-founder and board member of BambuMeta thinks that brands are figuring out how to maximize their customers’ data while also respecting their privacy and time.
Join us as we discuss:
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How technology in branding is elevating the customer experience
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If zero-party data is really the answer to privacy concerns
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Why NFTs will change the game for consumer-brand engagement
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
The neurodiverse are an underutilized pool of talented men and women who can prosper in the workforce. They just need a fair chance.
Shaloni Winston, CEO of the Lexington, NY chapter of The Arc and Founder of Transitions, is here to expand our knowledge of neurodiversity.
Shaloni believes that, through honest communication, employers can unlock the potential of every neurodiverse worker.
Empowering a neurodiverse workforce is just the beginning as we work to understand how our differences make us stronger.
Join us as we discuss:
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Common misconceptions centered around neurodiversity
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How employers can help their workers socially navigate the office
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Giving neurodiverse employees the right tools to succeed
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts or Spotify.
How can you better serve diverse communities in your business?
Give them a voice.
The most impactful approach comes from truly listening to the community, engaging with them and — above all — including them in the process.
That’s the principle guiding Sara Cantor, who left the corporate world to become Co-Founder and Executive Director of Greater Good Studio, a design studio with a mission to better serve diverse communities.
Join us as we discuss:
- Why designers are really just pissed-off optimists
- The key components to engaging with diverse communities
- Why Sara is proud of the culture at Greater Good
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify, or here.
You get what you measure, and you can measure just about anything.
But you shouldn't measure just anything. You should only measure the important things.
Businesswoman, educator, and diplomat Marie Royce, who serves as CEO of Marie Royce LLC, shared what to measure, who should measure it, and how measurement contributes to leadership.
Join us as we discuss:
- Engaging people through people-centered diplomacy
- What to measure and why you should measure it
- How to lead a team like a conductor directs an orchestra
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify, or here.
Servant leadership may seem like a buzzword, but if you do it right, it can transform your organization.
It can even win Super Bowls.
Just ask Ben Utecht , Super Bowl Champion and Chief Culture Officer at True North Equity Partners , who’s seen both play out in real life.
Join us as we discuss:
- The power of servant leadership
- How to cultivate a communication culture
- The importance of authenticity
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify, or here.
Passionate teams are a key ingredient for success.
Building a culture of data is another.
How are the best and brightest making this a reality?
Cara Goodwin, a VP and H ead of Web and eCommerce at Toast, Inc. , is a vibrant young leader in the SaaS industry. At Toast, she’s lighting the way to creating flawless and extraordinary digital end-to-end experiences.
Join us as we discuss:
- Using data and testing to ensure a seamless customer experience
- Creating an organization-wide “culture of data”
- Leverage machine learning for more precise testing
- Balancing a high risk profile with a steady growth mindset
Data-driven, Cara shares her secrets for building passionate teams and an unshakable framework for organic growth.
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify , or here .
In an unconstrained world, every company would have a suite of full-time executives.
But with talent shortages and budgetary concerns running rampant in today’s business landscape, we are far from an unconstrained world.
That’s why we’re talking to Arlyn Davich , Managing Partner at Littlefish, about fractional executives. She shares how fractional executives work and how the arrangement can benefit your business.
Join us as we discuss:
- 2 use cases for fractional executives
- Advice for leveraging them
- The qualities to look for in an effective fractional executive
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify , or here.
Environmental social governance is not a fix all. But for those that do it well, it can drastically improve your business.
A way to do ESG well — Go all in. Sitting in the middle will grow negativity on both sides.
To explain just how beneficial ESG is when done right, Steve Rochlin , CEO at IMPACT ROI, LLC , is here to walk us through it.
Join us as we discuss:
- The true impact of ESG investments & the benefits of going all in
- What executives are saying about the shift to green
- New roles bearing the responsibility of ESG
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify , or here.
It’s human nature to want to look away from the worst crimes of humanity.
Yet, the only way we’ll stop the suffering atrocities like human trafficking is to face up to the harsh reality and address the issue head-on.
That’s something Rob Morris does every day as CEO and Co-Founder at Love146, whose mission is to end child trafficking once and for all. In this episode, he shares what it takes to keep fighting.
Join us as we discuss:
- What makes “defiant hope” a core value at Love146
- The possibility of transformation in the face of trafficking
- Moving beyond the labels and causes and recognizing humanity
- The value of steady perseverance
Defiance and perseverance are valuable weapons against evil. Listen to find out how Love146 plays a vital role in saving the world’s children.
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify , or here.
People are trying to figure out new ways to connect…
And are ending up back where they started. Is that so bad?
Not according to David Adler , Chairman & Founder of BizBash , who believes that the value of genuine human connection is far from obsolete—it may be the key to success across the event industry. David joins us today to explain how collaboration artists are critical for extraordinary results in creating engaging events.
Join us as we discuss:
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The importance of collaboration artists
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The future of the event industry
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The value of human connection
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify , or here.
Has digital transformation become a meaningless buzzword?
We need technology; we need to adapt to a changing world.
But we need to get beyond the buzzword and effect changes that really matter.
That’s one of the key insights Greg Verdino , Digital Transformation Keynote Speaker, brings to today’s episode, as he discusses how to make sure to adapt without breaking what makes your business great.
Join us as we discuss:
How to be agile without doing too much at once
Building a culture of adaptability
How technology can be used to make your business more human
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify , or here.
When it comes to leadership, there are a lot of obstacles no matter who steps up to the role.
And for technologists, the career path you take to leadership may, if you’re not careful, add additional obstacles.
But with the right approach, technologists can make the best leaders.
Just take today’s guest Subramanyan Murali , Vice President Marketing Technology at Fidelity Investments .
Join us as we discuss:
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How to prioritize what’s best for the team, not you
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Why perfection is overrated
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The future of Web 3.0 and the Metaverse
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify , or here.
Does your company have a community behind it?
Not just some janky web-portal, I’m talking about a true community — a place where people come together to help one another.
Because without that, you’re driving people away.
In today’s episode, I’m speaking with Brent Turner , EVP, Strategy and Solutions at Opus Agency , about how to get people to rally around your brand and build a truly thriving community.
Join us as we discuss:
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Why events are more important than ever
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Why brands like Peloton have built such thriving communities
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Where most companies go wrong when it comes to community-building
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify , or here.
When it comes to technology, it’s all too easy to get distracted by the shiny things that promise to change the world, yet change almost nothing meaningful about your business.
True transformation isn’t about the technology waiting, it’s about how you make the most of the technology you have.
Today’s guest, Tom Goodwin , Author, Influencer and Co-Founder of ALL WE HAVE IS NOW , joins the show to share how we can optimize technology to help deliver value and make our businesses more human.
Join us as we discuss:
- The problem with futurism
- What people get wrong about the evolution of technology
- Why technology may change, but human nature won’t (and what that means for your organization)
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify , or here.
As far as buzzwords go, digital transformation reigns supreme.
But it’s also essential to the continued success of an organization…
So how do you avoid the shiny, buzzword traps and ensure yours is a success?
To find the answer, today I’m speaking with Jeff Kushmerek, CEO - Founder of Jeff Kushmerek Consulting Group, who has been involved in digitally transforming organizations since a time when the term hadn’t even been conceived — much less used to death.
Join us as we discuss:
- The evolution of digital transformation
- The challenges organizations face when interfacing with vendors and consultancies (and how to overcome them)
- The importance of advocating for your own vision
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Digital transformation is messy.
If you want to succeed in yours, your team needs to understand everything that goes into digitally transforming a business — and be prepared to handle it in stride.
That’s one of the key insights Erin Bonsang , Senior Director, Global Consumer Engagement at iRobot , learned while spearheading the company’s digital transformation efforts. She joins the show today to explain this and everything else she learned along the way.
Join us as we discuss:
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Why digital transformation is no longer optional
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The value of checking your gut instinct against testing
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The vital role change management plays any successful digital transformation
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify , or here.
A good leader knows to look outside their industry for insights and inspiration…
And that’s a whole lot easier when the content is fascinating.
Today’s guest Toby Harnden, Author of First Casualty, has a story that goes well beyond fascinating — it’s positively gripping.
Toby joins the show to share insights from the CIA team he profiles in the book, and more from how he got the story.
Join us as we discuss:
- The fascinating post-9/11 CIA mission Toby chronicles in the book
- The importance of patience and listening to others tell their story the way they want to tell it
- The makeup of a successful team
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
The Silicon Valley playbook has been thrown endlessly at many of the world’s toughest problems…
And it almost always fails. Why?
It’s because those hurling the book around usually don’t even understand the game they are playing.
So says Evan Burfield, CEO at Helm, who believes that the tools for playing the game are out there — but they’ll only work once the rules are clear. He joins the show to discuss how Helm is making it easier for the players through the idea of Power Maps.
Join us as we discuss:
- Why a good idea isn’t enough by itself
- What a Power Map is and why it matters
- Why our democracy is suffering from a broken UX and how to fix it
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Never underestimate the power of a strong internal communications function.
When the pandemic hit, some companies found themselves at a severe disadvantage without it.
But even if you already have an internal communications function, are you getting the most out of it?
To make sure you are, Alison Drakeford, Director of Internal Communications at Foundation Medicine, joins the show to share her top tips for optimizing your internal comms.
Join us as we discuss:
- Why internal comms helps shape a company’s culture
- The ins and outs of implementing intranet
- Finding the balance between too little info and total overload
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Business leaders need to think like scientists.
They need the courage to adapt their ideas in the face of new evidence.
Because if they don’t…
Well, just ask Blockbuster where that road leads.
Today, I’m joined by the legendary internet pioneer Vint Cerf, VP and Chief Internet Evangelist at Google, whose valuable insights on the intersection between science and business are something every business leader needs to hear.
Join us as we discuss:
- The (deliberate) role flexibility played in the internet’s evolution
- The importance of humility and the courage it takes to re-evaluate your ideas
- What business leaders can learn from DARPA’s approach to innovation
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint onApple Podcasts , onSpotify, or here.
Listening on a desktop & can’t see the links? Just search for C-Suite Blueprint in your favorite podcast player.
Innovation labs can get a rep as an insular hangout for moonshot goofballs, an expensive office with a whole bunch of wacky furniture off in the corner somewhere — an unfulfilled promise.
That’s why it’s crucial to craft your innovative initiative from the inside out and build a human-centered, embedded lab that will empower your employees and generate a homegrown army of SMEs.
My guests today are revolutionary thinkers, teachers, and iconoclasts:
- Karen Tilstra, Ph.D., the Founder and President of Creativity Effect, a visiting professor at AdventHealth University and Rollins College, and the Executive Fellow for Innovation at the University of Santa Clara.
- Andy Tilstra, the Chief Information Officer at Creativity Effect, an adjunct professor at AdventHealth University, and a curriculum contributor at Rollins College, who holds a Masters from the University of Chicago.
Join us as we dive into:
- Manifesting highly engaged employees and frontline workers through participation and ownership of innovation
- Utilizing the five steps of design thinking methodology: empathize, define, ideate, prototype, test
- Using improvisational theater methods to create a safe space
- How leaders do things to either kill or enhance innovation
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or on our website.
Listening on a desktop & can’t see the links? Just search for C-Suite Blueprint in your favorite podcast player.
When you put a group of professionals together in a safe environment, each with a different specialty, you not only get a rich conversation but one that no one can monopolize.
And if some of those professionals are digital natives with a chip on their shoulder, it’s all the more important.
My guest today, Coach Kathy Kemper, CEO and Founder at Institute for Education, discusses creating safe environments to bring digital natives and non-natives together in an effort to facilitate value through the conversations.
Join us as we discuss:
- Creating safe environments so relationships can form
- Releasing muscle memory in favor of more digitally professional habits
- Discussing Kathy’s professional journey
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify, or here.
Listening on a desktop & can’t see the links? Just search for C-Suite Blueprint in your favorite podcast player.
It’s never too late for digital transformation — even after 1700 years.
Don’t believe me?
Just ask Jolly Ol’ Saint Nick…
Yes, that’s right — today we’re speaking with Santa Claus, Founder and CEO at North Pole, about how he’s revolutionizing his workshop and delivering a bespoke Christmas experience to everyone fortunate enough to make his Nice List.
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify, or here.
Listening on a desktop & can’t see the links? Just search for C-Suite Blueprint in your favorite podcast player.
Change is constant. Especially in tech.
Especially over the last 18 months.
While transformation is challenging, businesses have to adapt (and fast) if they want to survive.
My guest today, Chris Perrotti, VP of Digital Workplace at LogMeIn, was in the trenches for the mind-bogglingly complicated merger with Citrix, and then became a general in the remote work revolution.
Join us as we discuss:
- Staying focused amidst massive changes
- How immensely crucial it is to have the right team
- Making the right choices when merging two distinct cultures
- Pandemic lessons and pivoting to employee safety
- Embracing a flexible work style for good
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify, or here.
Listening on a desktop & can’t see the links? Just search for C-Suite Blueprint in your favorite podcast player.
About: LogMeIn, makers of category-defining products, such as GoToConnect, GoToMeeting, LastPass, Rescue, LogMeIn Central, and more, unlock the potential of the modern workforce by making it possible for millions of people and businesses around the globe to do their best work simply and securely—on any device, from any location and at any time. Founded in 2003, they are a pioneer in remote work technology and a driving force behind today’s work-from-anywhere movement, LogMeIn has become one of the world’s largest SaaS companies with over 3,500 employees, and tens of millions of active users worldwide who use its software as an essential part of their daily lives. The company is headquartered in Boston, Massachusetts, with additional locations in North America, South America, Europe, Asia, Australia, and thousands of home offices around the globe.
For most companies, transforming their digital presence is hard.
So, digital growth when you have 400+ brands in your portfolio may seem impossible…
But you can not only pull it off, it can be a resounding success — as long as you master the art of prioritization.
Today’s guest, Jeanine Sipp, is part of a team that did just that. As Director of Digital Experience & Marketing at Sazerac, they were responsible for revitalizing their approach to digital.
In this episode, we discuss:
- Why prioritization is the key to any transformation with such a large portfolio of brands
- The snowball effect of each partnership becoming a case study for the next
- Avoiding the costly mistake of thinking a bigger tech stack is how to do digital
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify, or here.
Listening on a desktop & can’t see the links? Just search for C-Suite Blueprint in your favorite podcast player.
You keep running out and buying more software to solve your problems… then more software to solve the new problems you’ve created.
New problems; new software. Sound familiar?
We call it Death by a Thousand Band-aids — and it’s time we put an end to it.
That’s why here at Intevity, we’re excited to announce a new show, C-Suite Blueprint, helping you avoid the pitfalls of digital transformation and make technology work for you.
In this trailer episode, Producer Jay Alford interviews your host, George Jagodzinski Managing Partner at Intevity .
Join George and Jay to learn more about:
- Our guests: experienced leaders from the trenches who are getting stuff done
- Our themes: digital transformation (beyond the buzzword), balancing tactics and strategy, and so much more
- Our audience: executives like you who want to unlock the power of technology — without the headaches that too often come along for the ride
Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts, on Spotify, or here.
Listening on a desktop & can’t see the links? Just search for C-Suite Blueprint in your favorite podcast player.