To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up.
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In this episode of The Speed of Culture, Matt Britton sits down with Cat van der Werff, Executive Creative Director at Canva. Cat shares her journey from an aspiring artist in New Zealand to leading the creative direction at Canva. She also explores Canva's mission to democratize design, the importance of empowering individuals and enterprises, and the potential for AI to enhance human creativity.
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In this episode of The Speed of Culture, Matt Britton chats with Hiroki Asai, Global Head of Marketing at Airbnb. Hiroki shares insights on leveraging creativity for brand storytelling, the importance of design in creating memorable experiences and introducing Airbnb's exciting new Icons category.
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In this episode of The Speed of Culture, Matt Britton interviews Vineet Mehra, Chief Marketing Officer at Chime. Vineet shares insights on his transition from traditional CPG companies to tech-driven financial services, the importance of building future customers, and the rise of performance storytelling in modern marketing. Discover how Chime is revolutionizing banking for everyday Americans and why Vineet believes we are in the golden age of marketing.
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In this episode of The Speed of Culture, Matt Britton sits down with Roxy Young, Chief Marketing and Consumer Experience Officer at Reddit. They discuss the importance of mission-driven work, leveraging community engagement for brand affinity, and utilizing AI to enhance user and advertiser experiences.
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In this episode of The Speed of Culture, Matt Britton sits down with Eric Tosi, Chief Marketing Officer of the Vegas Golden Knights. They discuss the role of sports in revitalizing Las Vegas, the strategic marketing efforts to build a local fan base, and the integration of technology and storytelling in modern sports marketing.
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In this episode of The Speed of Culture, Matt Britton welcomes Jill Cress, Chief Marketing and Experience Officer at H&R Block. Jill discusses H&R Block’s strategic pivot towards digital and mobile experiences, the impact of AI on consumer financial interactions, and insights into career longevity in the rapidly evolving tech landscape.
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In this episode of The Speed of Culture, Matt Britton sits down with Alec Hanson, Chief Marketing Officer at LoanDepot. Alec discusses the transformative shifts in the mortgage industry, the evolution of marketing strategies in response to digital trends, and the power of personal branding.
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In this episode of The Speed of Culture, Matt is joined by Maureen Polo, Head of Direct-to-Consumer at Hello Sunshine. They discuss how to leverage technology for human-centric storytelling, the growing influence of AI in content creation, and the pivotal role of consumer insights in shaping media strategies.
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In this episode of The Speed of Culture, Matt sits down with Gita Rebbapragada, Chief Operating Officer of Crunchyroll. Gita shares insights on how anime differentiates itself with storytelling that pushes traditional boundaries, the evolving landscape of content creation, and Crunchyroll's strategic role within Sony Pictures Entertainment’s ecosystem.
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In this episode of The Speed of Culture, Matt sits down with Ivan Dashkov, Head of Emerging Marketing Tech at PUMA Group to explore the evolving landscape of digital innovation in the fashion industry. They discuss the profound impacts of virtual and augmented reality, the rise of digital fashion, and PUMA’s exciting new partnership with Meta.
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In this episode of The Speed of Culture, Matt Britton chats with Amanda Rassi, the Senior Vice President and Chief Marketing Officer at The Michaels Companies. Amanda explores the evolving retail landscape, the role of customer data in marketing, and how Michaels fosters creativity through its products and community initiatives.
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In this episode of The Speed of Culture, Matt Britton sits down with Doug Zarkin, author of Moving Your Brand Out Of The Friend Zone. Together, they explore the dynamics of brand-consumer relationships and the importance of adopting a business-focused mindset in marketing.
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In this episode of The Speed of Culture, host Matt Britton sits down with Alicia Tillman, CMO of Delta Air Lines. They discuss the importance of core consumer expectations, the future of experiential marketing in engaging modern consumers, and how Delta continues to innovate and lead in the aviation industry.
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In this episode of The Speed of Culture, Matt Britton chats with Monica McGurk, CEO of the North America Business Unit at Tropicana Brands Group. Monica shares insights on sustaining innovation within a legacy brand, balancing career ambitions with personal passions—like fiction writing—and strategies for keeping Tropicana culturally relevant and consumer-focused.
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In this episode of The Speed of Culture, Matt Britton speaks with Ben Keighran, the entrepreneur, visionary, and CEO behind the sports streaming platform, Caffeine. They explore the evolution of live broadcasting, the pivotal role of gaming in media, and how Caffeine is carving out a unique niche by combining interactivity with entertainment.
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In this episode of The Speed of Culture, host Matt Britton sits down with Nicole Lapin, the Founder of Money News Network. They explore Nicole's journey from a young journalist to a financial news powerhouse, her mission to demystify financial jargon, and the creation of the Money News Network.
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In this episode of The Speed of Culture, Matt Britton sits down with Lynn Teo, CMO of Northwestern Mutual to discuss the evolving landscape of brand strategy within the finance sector. They explore Northwestern Mutual’s approach to connecting with Gen Z, the significance of fostering meaningful consumer relationships, and the role of technology in enhancing customer experiences.
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In this episode of The Speed of Culture, Matt Britton speaks with Sophie Bambuck, Chief Marketing Officer of The North Face. They discuss Sophie's career trajectory, the significance of brand innovation, and the organic intersection of outdoor apparel with street fashion.
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For The Speed of Culture’s 100th episode, Matt Britton sits down with Andrea Hopelain, GM and SVP of Publishing at EA SPORTS. They delve into the evolution of digital marketing, the role of fandom in brand building, and the future of gaming and sports interactivity.
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In this episode of The Speed of Culture, Matt Britton sits down with Pat O'Toole, CMO at Burger King to discuss marketing in the fast-food industry. They dive into Burger King’s innovative Million Dollar Whopper Contest, how AI is reshaping consumer engagement, and the power of personalized marketing.
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In this episode of The Speed of Culture, Matt Britton sits down with Romina Rosado, EVP and General Manager, Hispanic Streaming at NBCUniversal Telemundo Enterprises. They delve into the evolving landscape of media consumption, highlighting the impact of streaming services, the importance of catering to a diverse audience, and strategies for engaging younger demographics.
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In this episode of The Speed of Culture, Matt Britton sits down with Christopher Thomas Moore, Chief Digital Officer at Domino's Pizza. They explore the future of technology in customer service, the evolution of consumer engagement through social media, and the pivotal role of personalization in marketing.
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In this episode of The Speed of Culture, Matt Britton sits down with Kory Marchisotto, CMO, e.l.f. Beauty & President, Keys Soulcare. Kory discusses the strategic decision-making behind e.l.f. Beauty’s Super Bowl ads, emphasizing the importance of timing and cultural relevance. She also shares her views on brand values, consumer engagement, and the innovative approach e.l.f. Beauty takes towards marketing and product development.
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In today's episode of The Speed of Culture, Matt Britton sits down with John Koller, Global CMO and Senior VP of Marketing at HP. Together they discuss the value of subscription-based marketing, the role of AI in enhancing brand agility, and the importance of customer-centricity for achieving overall success.
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In today's episode of The Speed of Culture, Matt Britton sits down with Allyson Witherspoon, Corporate VP and Global CMO for Nissan. Together, they explore evolving consumer expectations in the automotive industry and what it means for marketers.
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In today's episode of The Speed of Culture, Matt Britton is at CES to speak with Don McGuire, SVP and Chief Marketing Officer of Qualcomm. Together, they discuss how software is driving innovation across various industries, why tech companies need to work together to develop technology, and how marketing partnerships can help create a strong brand identity.
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In today's episode of The Speed of Culture, Matt Britton is joined by Jon Steinlauf, Chief US Advertising Sales Officer at Warner Bros Discovery. They explore how the increasing number of streaming services has shifted the outlook of TV advertising over the past five years and where these changes are leading in the future.
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In today's episode of The Speed of Culture, Matt Britton is joined by Shelley Zalis, CEO of The Female Quotient. Together, they explore her pioneering efforts in creating online research, the importance of passion for entrepreneurs, and how The Female Quotient is closing the gender gap in the workplace.
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In today's episode of The Speed of Culture, Matt Britton sits down with Noha Abdalla, CMO of Choice Hotels. They discuss how Choice Hotels uses customer insights to expand its portfolio, the increasing importance of strong relationships in modern marketing, and how they have categorized current consumer trends in the hospitality industry.
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In today's episode of The Speed of Culture, Matt Britton sits down with David Sandstrom, CMO at Klarna. Together, they discuss his agency background, the evolution of eCommerce, and how aligning incentives with consumers has helped Klarna become an internationally recognized business.
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In today's episode of The Speed of Culture, Matt Britton speaks with Kevin Moffitt, President of Office Depot and OfficeMax. Kevin digs into how Office Depot stays on top of evolving consumer trends and maintains a balance between attracting new customers and maintaining existing relationships. He also explores the impact of AI on the retail industry, and advises young professionals on how to prepare themselves for the future opportunities that these technological evolutions could bring.
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In today’s episode of The Speed of Culture, Matt Britton speaks to Shachar Scott, VP of Marketing for Meta Reality Labs. Shachar walks us through the innovative virtual and augmented reality technologies that Meta is working on, including their recent collaboration with Ray-Ban. She explores the opportunities of marketing these new technologies, shaping the future of work and the way we connect with one another.
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Kick off 2024 by joining us for an exciting new episode of The Speed of Culture podcast, in collaboration with Adweek. We're thrilled to welcome our special guest, Rick Gomez, the Executive Vice President and Chief Food and Beverage Officer at Target. Throughout the episode, Rick will share the wealth of knowledge he has gathered from his experiences in larger Consumer Packaged Goods (CPG) companies, and how these insights have shaped his leadership approach at Target. He emphasizes the significance of understanding and adapting to the ever-changing consumer expectations while shedding light on the characteristics that define successful marketing teams and strategies.
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On this special edition episode of the Speed of Culture podcast, join Matt Britton, MikMak’s Founder & CEO Rachel Tipograph, and Reckitt’s Director of Full-Funnel Consumer Engagement, Carolyn Nephew, for the annual webinar on the top stories immediately coming out of Black Friday and Cyber Monday. As we wrap up what has been a memorable year for the podcast, they’ll discuss what the consumer spending habits of the biggest shopping week of the year mean for brands going into 2024.
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Danielle Bernstein, Founder and CEO of WeWoreWhat, joins Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Danielle shares her journey from a college student with a street-style blog to becoming a trend-setting fashion entrepreneur. She shares the importance of authenticity when promoting products, the challenges and value of influencer marketing, and the immense power of building a strong personal brand.
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Kevin Warren, EVP and Chief Marketing & Customer Experience Officer at UPS, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Kevin shares the repositioning of UPS as a digital, agile, and innovative brand. He also explores the importance of establishing the brand's equity pillars within the market, the integration of physical and digital experiences, and the role of diversity and inclusion in marketing.
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Joey Gonzalez, Global CEO of Barry’s, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Joey shares his journey with Barry's; from client to trainer to Global CEO. He reveals his preconceived ideas of the company, how he became a partner, and what makes Barry’s unique in comparison to other fitness brands.
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Cheryl Gresham, CMO and VP of Marketing at Verizon Value joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Cheryl delves into Verizon's digital-centric marketing approach to cater to Gen Z and Millennials. She also unveils future trends in the wireless market and the rise of 5G.
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Michael Shaw, VP of Marketing of the Miami Dolphins, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Michael takes us on a journey through the evolving consumer trends and strategies to engage modern sports fans. He also unveils key lessons from navigating the dynamic world of sports management to the importance of prioritizing the fan for brand success.
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David Lester, Co-Founder of OLIPOP, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. David shares his entrepreneurial insights on how to successfully build and scale an alternative soda brand for those in pursuit of health and well-being, affectionately termed “Happy Seekers”.
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Sean Tresvant, Chief Global Brand and Strategy Officer at Taco Bell, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Sean unveils Taco Bell's consumer strategies to establish itself as a lifestyle brand in the Quick Service Restaurant (QSR) space. He also shares how the company leverages customer loyalty and authentic partnerships for brand success, Taco Bell's education strategy to expand globally, as well as the role of digital and AI in modern marketing.
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Emily Ketchen, Global VP and CMO of Intelligent Devices Group and International Markets at Lenovo, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They explore Lenovo’s brand vision and mission to democratize smarter technology for all. Emily also shares insights on how tech companies must adapt to engage Millennials and Gen Z, how marketers can leverage the power of AI responsibly, and the importance of advocating for diversity and inclusion of women in the technology landscape.
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Ken Turner, Chief Marketing Officer at Fanatics Collectibles, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Ken dives into the evolving landscape of the collectible market, the power of storytelling, and how the industry connects fans with culture.
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Matt Medved, Co-Founder, CEO, and Editor-in-Chief of nft now, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Matt unveils the true potential of NFTs and tokenized media in the emerging Web 3.0 era, highlighting how NFTs empower digital ownership, why tokenized media is the next big thing, and how nft now brings this new technology from niche to mainstream.
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Taylor Lorenz, Technology Columnist at The Washington Post, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Taylor delves into the themes of her book, Extremely Online: The Untold Story of Fame, Influence, and Power on the Internet. She also explores the rise of the modern personality-driven media landscape and the transformation of journalism in the digital era, sharing her views on today's leading social media platforms.
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Megan Brophy, Vice President of Marketing at Abercrombie & Fitch Co., joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Megan shares exclusive insights on rejuvenating an iconic brand like Abercrombie, traces the evolution of Hollister, and delves into the pivotal role that advocacy plays in not only boosting revenue but also cultivating devoted brand enthusiasts.
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Blake Griffin and Ryan Kalil, Co-Founders of Mortal Media, join Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They delve into the synergy of sports and business and share their inspiring journey from athletics to film production. Their story underscores their unwavering passion, discipline, and resilience in the face of criticism. Blake and Ryan also touch upon their early projects, including the remake of White Men Can't Jump, their exciting partnership with Sony Pictures, and their investment in Swaybox Studios.
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Angie Klein, President of Verizon Value, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Angie delves into Verizon’s success story, the significance of segment marketing, and the future of 5G.
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Jessica Jensen, Chief Marketing Officer at Indeed, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Jessica offers insightful perspectives on the evolving job market, the use of AI, and the future of work.
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Pamela Forbus, SVP, Chief Marketing Officer at Pernod Ricard North America, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Pamela delves into Pernod Ricard's effort to reimagine its marketing strategy amidst the pandemic, the importance of leveraging data to understand the "what" and "why" of consumer behavior, and how they’re adapting to the consumer-activist and alcohol-conscientious Gen Z.
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Kate Cronin, Chief Brand Officer at Moderna, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Kate sheds light on her career journey, the unique circumstances of building a brand story for a company already in the public eye, and the challenges of communicating complex scientific concepts to consumers.
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Scott DeAngelo, Executive Vice President and CMO at Allegiant, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Scott shares Allegiant's consumer-centric business model, strategic partnerships, and top-tier events to ensure memorable moments and exclusive experiences for their passengers.
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Maria Weaver, President of Warner Music Experience (WMX) at Warner Music Group, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Maria shares her efforts to expand the company’s revenue opportunities outside of music, and drive culture by leveraging the authentic bond between artists and their fans.
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Mauro Porcini, SVP and Chief Design Officer at PepsiCo joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Mauro delves into the intersection of design and business, the power of purpose-driven brands, and the significance of seeking happiness in one's career journey.
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Rishad Tobaccowala, Renowned Author & Former Chief Strategist at Publicis Groupe, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the evolving landscape of marketing over the past forty years, how advertisers can stay ahead in this fast-paced industry, and why the SAVE formula is key to bridging the consumer-innovation gap.
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Kristin Patrick, EVP and Chief Marketing Officer at Claire’s, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They dive into Claire's initiatives to meet evolving consumer needs, the brand's 16 million member loyalty program, the empowerment of Gen Zalpha—the brand’s endearing term for Gen Z and Gen Alpha—and the importance of merging physical and digital to create a unique brand experience.
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Dana Marineau, Chief Marketing Officer at Rakuten, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Dana shares her perspective on the evolution of digital marketing in the gaming industry, her role in transforming Rakuten's brand image, and their strategies for building brand awareness in a competitive market.
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Brett O'Brien, Chief Marketing Officer at Frito-Lay North America, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They explore Brett’s focus on transparency in the food industry, the power of sports in driving brand awareness, the importance of growth and consumer-centricity in marketing.
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Adrienne Lofton, Vice President of Global Consumer Marketing at Google, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Adrienne discusses her career journey and the power of brand in marketing. She also shares Google's innovative culture, the fast-paced nature of the tech industry, and the importance of diversity and inclusion in the workplace.
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Krystal Hauserman, Chief Marketing Officer of 11:11 Media, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Krystal dives deep into the exciting future of Paris Hilton’s global company, 11:11 Media, and sheds light on Hilton's remarkable journey from icon to entrepreneur.
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Mark Grether, Vice President, General Manager of Uber’s advertising business, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Together, they dive deep into the world of Uber advertising and its transformation into a dominant retail media network. Mark reveals how Uber’s advertising business harnesses first-party data to engage consumers, measure ROI, and offer exciting advertising opportunities on both the delivery and mobility sides.
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Dr. Marcus Collins, Clinical Assistant Professor of Marketing at the University of Michigan and best-selling author of For the Culture, joins Matt Britton again on a new episode of The Speed of Culture podcast brought to you in collaboration with Adweek. Join Matt and Marcus in a fascinating discussion about the role of culture in our everyday lives and its impact on consumer behavior and brands.
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Linda Lee, CMO, Meals & Beverages at Campbell Soup Company, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. In this episode, discover Linda's unconventional path from engineering to marketing, her invaluable experiences at Procter & Gamble and General Mills, and her deep insights into what it takes to solve complex problems and thrive in the fast-paced world of marketing.
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Erika Ayers, CEO of Barstool Sports, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Erika reveals the essential elements for achieving successful company expansion and scaling its culture, along with insights into the evolving media landscape.
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Marissa Jarratt, EVP, Chief Marketing and Sustainability Officer at 7-Eleven, joins Matt Britton on this special episode of The Speed of Culture podcast in collaboration with Adweek. Together, they explore the history of Slurpee, how Omar Knedlik stumbled upon the idea of a frozen beverage, and 7-Eleven's new "Anything Flows" campaign. Marissa also discusses the importance of sustainability at 7-Eleven and the ambitious goals 7-Eleven has set for itself to achieve in the future.
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Andrea Brimmer, Chief Marketing and PR Officer at Ally, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Andrea highlights the importance of brand building within the banking space, the remarkable success story of Ally as a pioneering digital-only bank, and how the company uses gamification to cultivate financial literacy.
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Lara Balazs, Chief Marketing Officer at Intuit, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Lara shares her insights on the importance of brand power, business authenticity, and the rise of women in leadership roles.
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William White, Chief Marketing Officer at Walmart, joins Suzy Founder and CEO Matt Britton on the 50th episode of The Speed of Culture podcast in collaboration with Adweek. William sheds light on how Walmart's customer-centric approach addresses customer needs while balancing tradition and innovation. He also presents the brand's strategy in social commerce and how Walmart leverages community power.
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Kofi Amoo-Gottfried, Chief Marketing Officer at DoorDash, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Kofi shares his journey from Ghana to Minnesota to Silicon Valley, the insights he’s learned along the way, and his approach to driving growth and engagement across the marketplace.
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Tariq Hassan, Chief Marketing and Customer Experience Officer at McDonald's USA, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Tariq dives deep into how the evolution of technology has changed his role as a marketer over time, how data actually allows marketers to leverage a more human approach, and creating a relatable and meaningful brand.
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Karla Davis, Vice President of Integrated Marketing and Media at Ulta Beauty, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Karla shares her approach to establishing Ulta Beauty's unique brand, driving their growth through loyalty programs, and delivering an exceptional beauty experience for their customers.
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Daniel Cherry III, SVP and General Manager at Adidas joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Daniel shares his insights on building brand success, creating positive change for consumers, and the importance of observing, understanding, and leveraging cultural changes.
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Welcome to a special edition Speed of Culture podcast! In this episode, we bring you a recent Suzy State of the Consumer webinar where host Matt Britton delves into the current financial environment and its impact on consumers. Matt discusses recent trends in the banking crisis, sheds light on how consumers feel in the current economy, and shares insights on other macro-financial factors that are shaping consumer behavior.
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If you're interested in being a guest on the show, we'd love to hear from you. Just fill out this quick form at https://bit.ly/3zVz8Zx and we'll be in touch!
Lauren Weinberg, Global Head of Marketing & Communications at Square, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Lauren dives deep into her diverse career journey, how Square helps companies enhance their operations, and essential advice for business owners through her new book, Self-Made Boss.
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Esi Eggleston Bracey, President of Unilever USA and CEO of Unilever Personal Care, North America, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They dive deep into Esi’s inspiring career journey and share mantras to achieve success including being yourself, helping people, and creating value for your enterprise.
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Todd Kaplan, Chief Marketing Officer of Pepsi at PepsiCo, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Together, they discuss the growth of AI and Web3, the evolution of content creation, and how context matters now more than ever.
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Frank Cooper III, Chief Marketing Officer at Visa, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss Frank's outstanding multi-industry marketing career, his passion for helping people develop a healthy relationship with money, and how to find your personal sense of purpose by applying the concept of Ikigai in everything you do.
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Mick Batyske, DJ, Investor, Advisor, and Speaker at MICK, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss how Mick creates a meaningful network through music and DJing, current and future music trends, and what investing and music have in common.
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Tyrrell Schmidt, CMO at TD Bank, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss how TD Bank keeps its promise to be America's Most Convenient Bank across generations, the brand's omnichannel experience for millennials, and the importance of leveraging customer insights.
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Dustin Godsey, Chief Marketing Officer at the Milwaukee Bucks, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss how the Milwaukee Bucks built a championship culture and mentality that led the team to the 2021 NBA triumph and helped develop a successful, global brand.
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In this episode of The Speed of Culture podcast, Suzy Founder and CEO Matt Britton, sits down with David Rubin, Chief Marketing Officer at The New York Times. They break down subscription-based marketing models and explore the landscape of marketing in news media.
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Thai Randolph, CEO of Hartbeat, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss how the multi-platform media company founded by Kevin Hart keeps the world laughing together, plus content creation, monetization strategies, and workplace diversity initiatives.
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Tony Marlow, Chief Marketing Officer at LG Ad Solutions, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Together, they discuss the "Big Shift" in television from traditional to connected TV and from subscription to ad-supportive models.
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Dan Robbins, VP of Marketing and Partner Solutions at Roku, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the rise of TV streaming services, the role of advertising in streaming, and how Roku’s company culture has helped it reach a user base of over 70 million households.
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Mike Katz, President of Marketing, Innovation & Experience at T-Mobile, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss T-Mobile's latest marketing achievements and goals for 2023, including its 5G technology, a partnership with Formula 1 racing and other major sports franchises, localized marketing initiatives, deeper B2B focus, and the latest Un-carrier moves—all designed to create memorable experiences and put customers first.
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Linh Peters, Chief Marketing Officer at Walgreens, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss how Linh’s personal story as a refugee and immigrant shapes who she is as a leader, how Walgreens works to create better health outcomes for every community, and how technology has shifted power to the consumer.
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Ekta Chopra, Chief Digital Officer at e.l.f. Beauty, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the brand's unique strategy around digital experience and innovative consumer trends.
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Raja Rajamannar, Chief Marketing Officer at Mastercard, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss Mastercard's innovative and unique marketing initiatives around experiential marketing, delivering a unique consumer experience, multisensory marketing strategies, and the brand's most recent financial services innovations.
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Garth Knutson, Chief Marketing Officer at Aflac, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the role of advertising for a health insurance company and how to lead a winning marketing strategy to succeed in the industry.
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On the end-of-year episode of The Speed of Culture podcast, Suzy Founder and CEO Matt Britton runs through the highlights of our most popular episodes from 2022. Hear the fast-growing consumer trends from big brands like Cadillac, TikTok, Samsung, Budweiser, and more!
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Leah Meranus, Chief Media Officer at Dentsu X, joins Suzy Founder and CEO Matt Britton on this episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the industry's evolution and Leah outlines how Dentsu X helps innovative brands stay ahead of the curve.
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On the latest episode of The Speed of Culture podcast, Rachel Tipograph, Founder & CEO of MikMak, joins Suzy Founder and CEO Matt Britton on a special webinar edition to examine consumer spending habits and marketing trends. We look behind the curtain as Rachel shares insights from MikMak’s latest research.
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Melissa Grady Dias, Chief Marketing Officer at Cadillac, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss how Cadillac appeals to new generations yet remains iconic through brand marketing strategies.
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On the latest episode of The Speed of Culture podcast, Mark Edmonson, CMO at Materne North America, GoGo squeeZ, joins Suzy Founder and CEO Matt Britton to discuss marketing in a rapidly evolving environment. Mark shares his journey and demystifies the process of growing and scaling a major brand like GoGo squeeZ.
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Consumers have seen disruptions and innovations since the onset of the global pandemic. As the world resets and looks towards the future amid continued economic uncertainty, what recent evolutions will remain true and what previous trends will experience radio silence as we head into 2023? On today's special edition of the Speed of Culture Podcast, Suzy Founder and CEO, Matt Britton will dive deep into where we've been over the past two years, the landscape for 2023, and what emerging trends might be bubbling up.
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Todd Allen, Vice President of Global Marketing at Budweiser, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Together, they discuss how to lead brand marketing initiatives on a global scale and Budweiser’s largest campaign yet as a global partner of the FIFA World Cup for over 30 years.
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Adam Stewart, Vice President of Sales at Google and YouTube, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast. They discuss how YouTube and Google help shape and drive the creator economy and what opportunities they bring creators, advertisers, merchants, and users.
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On this episode of The Speed of Culture, host Matt Britton is joined by Samsung Electronics CMO Michelle Crossan-Matos. Together, they discuss Samsung's consumer marketing transformation, which focuses on Gen Z, innovation, sustainability, the metaverse, Web3, and AI. Michelle shares the importance of building sustainable, personalized, and connected products for people to express their personal needs and desires.
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Doug Zarkin, Chief Marketing Officer at Pearle Vision, joins Suzy Founder and CEO, Matt Britton on the latest episode of The Speed of Culture Podcast in collaboration with Adweek. They discuss Doug's 25 years of experience in marketing, and how it led to his current position as Chief Marketing Officer at Pearle Vision.
Jennifer Stranzl, CMO at CoinDesk, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss how Web3, NFTs, and cryptocurrencies will revolutionize the world as we know it and Jennifer’s role in leading CoinDesk to success.
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Michael Kassan, CEO of MediaLink, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast. Together, they discuss how MediaLink serves as a media and marketing industry’s trusted connector by identifying areas of opportunity, optimization, and ultimately growth for its clients.
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Jim VandeHei, Co-Founder and CEO of Axios, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the way media is consumed, how companies conduct their advertising nowadays and Jim’s personal journey from a writer to the CEO of a massive publishing agency.
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Michelle Taite, Chief Marketing Officer, Intuit Mailchimp, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast. They discuss B2C marketing strategies for B2B businesses, the role of personalized content in marketing, and B2B marketing distinction in brand building.
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Dr. Marcus Collins, Chief Strategy Officer at Wieden+Kennedy, joins Matt Britton on the latest episode of The Speed of Culture podcast. They discuss how brands grow, how people make meaning through culture and Marcus’s personal journey from an engineer to the CSO of a global advertising agency.
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Mark Douglas, President and CEO of MNTN, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast. They discuss what makes MNTN a disruptive performance marketing company, how physical TV is being commodified, and performance marketing strategies for businesses.
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Kristen Cavallo, CEO at The Martin Agency, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast. They discuss leadership values, future trends in marketing agencies, and when to take a stand as a marketing agency.
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Ben Clymer, Founder and Executive Chairman of Hodinkee, joins Suzy Founder and CEO, Matt Britton on the latest episode of The Speed of Culture podcast to discuss the current market and future trends of the watch industry.
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Melissa Waters, Chief Marketing Officer at Upwork, joins Suzy Founder & CEO Matt Britton on the latest episode of The Speed of Culture podcast. They discuss workforce changes, new trends, and how Upwork connects businesses with independent professionals and agencies around the globe.
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In today's episode of The Speed of Culture, Suzy Founder and CEO Matt Britton talks to John Sheldon, Chief Marketing Officer at SmileDirectClub, about how to drive business growth in the healthcare industry through great customer experience, innovation, and consumerization of healthcare.
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Rich Antoniello, Founder and Former CEO of Complex Networks, joins Matt Briton on the latest episode of The Speed of Culture podcast. They discuss the rise of Complex Networks, the transition to digital space, and how to build a unique brand that appeals to your target audience.
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Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com.
In today's episode of The Speed of Culture, Matt Britton talks to Fara Howard, CMO at GoDaddy, about how giving the customer the key to your brand will give it the space to grow.
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And if you have a question or suggestions for the show, send us an email at suzy@suzy.com.
In today's episode of The Speed of Culture, Matt Britton talks to Deena Bahri about the unique shift in buying attitudes for cultural consumer products.
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Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com.
In today's episode of The Speed of Culture, Matt Britton talks to Emma Armstrong, CEO at FCB New York, about the evolving role of agencies and how brands can creatively gain competitive advantages.
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Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com.
In today's episode of The Speed of Culture, Matt Britton talks to Gayle Troberman, Chief Marketing Officer at iHeartMedia, about the growth of audio content, the power of consumer insights, and how marketers can leverage both.
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Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com.
In today's episode of The Speed of Culture, Matt Britton talks to Rich Kleiman, Founder of 35V / Boardroom and longtime manager of Kevin Durant, about his journey toward building a multi-faceted enterprise and how the creator economy goes beyond an individual by creating a brand.
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Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com.
In today's episode of The Speed of Culture, Matt Britton talks to Ken Ohashi about bringing a brand’s DNA into focus. Ken is a marketing expert with years of experience in the retail industry with brands like Aéropostale and the Authentic Brands Group. Having acquired the iconic suit brand Brooks Brothers prior to the pandemic, Ken found himself navigating a new, potential post-office wear world during the Covid 19 pandemic and what that means for a brand synonymous with formal wear.
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Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com.
In today's inaugural episode of The Speed of Culture, Suzy Founder & CEO Matt Britton talks to Sofia Hernandez, Global Head of Business Marketing at TikTok, about her own personal journey and how that ties into the global phenomenon that is TikTok. Sofia shares why her love of people and mentorship are the very foundation of her success.
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Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com.
To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up.
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Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com