Clocking In with Haylee Gaffin: Recent Episodes

Haylee Gaffin

Welcome to the Clocking in Podcast with Haylee Gaffin, the podcast for entrepreneurs and professionals making their way in the working world.

On this podcast, we’ll be talking to and about powerful women. Whether you’re an entrepreneur building your business, a professional working your way up the ladder, a friend supporting my podcast, or looking for another podcast to binge, you’ve found the right podcast and this space is for you.

Join me every Monday morning, where you can expect to hear stories and advice on life, entrepreneurship, career, business, and more.

I’ll even be sharing about my journey to opening Gaffin Creative and the pivots my brand has made along the way to finally breaking into the podcasting world. You can learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Let's Connect:

gaffincreative.com

instagram.com/hayleegaffin

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To celebrate our inaugural Mic Check Retreat, I'm taking you behind the scenes of all the details! Why we created this event, what I took away from it, and what I'd do differently!

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in This Episode:

Mic Check Retreat Waitlist

Laylee Emadi

So Here’s The Thing

Danielle Desir Corbett

The Thought Card

Bree Pair

Thrive Blogger Podcast

Review the Transcript: https://otter.ai/u/6REAs2qWfbGm8tgwHF8gsBVe-jM?utm_source=copy_url


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How can you make the most of in-person events as a podcaster? This week, Gaffin Creative is hosting the first-ever Mic Check Retreat and I’m sharing my key tips for making the most of a networking opportunity.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

Building potential guest connections (2:34)

Look through the swag (4:45)

Make it easy for others to follow and subscribe (5:44)

Consider being a sponsor (7:10)

Mentioned in This Episode:

Haylee Gaffin on Instagram

Let’s Grab Drinks

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/JKkbuDsliAsPeB5XKo3_ZYh5mlQ?utm_source=copy_url


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Is a limited series private podcast right for your brand? In today’s episode, we’re discussing how to turn a lead magnet into a paid digital product, plus ways to market your paid private podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

Maximizing the value of your private podcast (2:41)

Turning a lead magnet into a paid digital product (3:48)

Planning your digital product (6:45)

The technical setup (8:28)

Ways to market paid private podcasts (9:54)

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/wan549M7Mm38_zIxchi91x1zO5A?utm_source=copy_url


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Is a limited series private podcast right for your brand? In today's episode, we're exploring how you can structure your limited series podcast to create an impact on your audience, but also support your marketing goals!

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/QUl7u37ffwnbcb-Yps8UJJVFCPw?utm_source=copy_url


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Are private podcasts a worthwhile tool for your business? In today’s episode, I’m introducing a series on private podcasts and how they can be used for both monetization and lead generation. I’m discussing the best types of private podcasts for business owners, plus how to get started with hosting one of your own.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

What are private podcasts? (1:40)

The types of private podcasts (2:27)

Running a limited-series podcast (3:55)

How to publish a private podcast (5:37)

Which hosting platforms can you use? (7:09)

How to use private podcasts for your business (8:56)

The two benefits to offering a private podcast (10:05)

Private vs. paid (11:49)

Mentioned in This Episode:

helloaudio.fm

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/FDlxlCXmIIcQkEwFDl_1CMd0ihY?utm_source=copy_url


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Do you have to focus on just one audience in order to sell digital products? In this bonus episode, Colie James interviews Elizabeth McCravy about how she’s been able to successfully grow her product suite to serve very separate audiences. Elizabeth shares how she’s built each of her offers, approached the beta tests and launches, and how she’s cultivated an engaged audience who is ready to invest with her.

This episode originally aired on episode 136 of Business-First Creatives.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

Episode 241 Breakthrough Brand Podcast

Episode 7: Webinars, Low-Ticket Offers, and What I Learned About Sales

James Clear’s Episode on Tim Ferris’ Podcast

Episode 46: The Cost of Disorganization with Ashley Schuler

Elizabeth Instagram

Colie Instagram

Time-stamps:

Get to know Elizabeth (5:03)

Marketing your business & products (7:18)

Elizabeth’s first freelance clients (12:07)

Choosing Showit (14:15)

Moving to template based offerings (16:19)

Elizabeth’s transparent numbers (19:13)

Building Booked Out Designer (29:53)

Beta launching & pricing (32:13)

Building her action-taking audience (34:57)

Preparing her audience for Podcast Success Blueprint (41:28)

Long-form content as a library of work (50:03)

Using your personal brand to sell (59:31)

Review the Transcript: https://otter.ai/u/SHmsfuIpKyVm_orawBbcpfpCfK0?utm_source=copy_url


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Are you resistant to using video for your podcast? In today’s episode, I’m diving into why I think you need to use video to promote your podcast and ways to do so without becoming a Youtuber. Plus, I’m sharing clever ways that my clients have utilized video for their own podcasts.

Today’s episode is brought to you by Riverside FM, the virtual recording studio I rely on for creating studio quality content—both in audio and video. Riverside has become my go-to tool for recording solo episodes, interviews, Mic Check Society trainings, and even taking my calls!

Get started with Riverside FM by heading to https://creators.riverside.fm/ClockingIn and use the code GAFFIN15 for 15% off!

Have you heard of Mic Check Society? It's our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs.

Important Sections:

Getting started with video (3:29)

Using a recording studio (3:38)

Actually use your camera (4:39)

Create a visually appealing setup (6:07)

Ways to utilize video recordings (7:04)

Adding video to Youtube (7:08)

Reels, TikToks, and YT Shorts (9:13)

Utilizing live recordings (11:54)

Behind the scenes timelapses (14:01)

Promotional videos beyond social media (16:54)

Client examples (18:19)

Mentioned in this Episode:

creators.riverside.fm/ClockingIn - use the code GAFFIN15 for 15% off

youtube.com/@coliejames

danielmoyercoaching.com/podcast

youtube.com/@HoneyBook

youtube.com/@Joymichelle

youtube.com/@LaShondaMBrown

youtube.com/@thrivetogetherblog

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/5GoLNMzPTlXOX9ZQH9Jy20QKLn0?utm_source=copy_url


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Are you recording your podcast interviews on one track or two? In today's episode, we're exploring what it means to record a multi-track recording and the three benefits you'll have when you do record each participant individually!

Today’s episode is brought to you by Riverside FM, the virtual recording studio I rely on for creating studio quality content—both in audio and video. Riverside has become my go-to tool for recording solo episodes, interviews, Mic Check Society trainings, and even taking my calls!

Get started with Riverside FM by heading to https://creators.riverside.fm/ClockingIn and use the code GAFFIN15 for 15% off!

Have you heard of Mic Check Society? It's our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in this Episode:

creators.riverside.fm/ClockingIn - use the code GAFFIN15 for 15% off

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/SNN1R0rN2jhZqfu6pZkYPQE-H8I?utm_source=copy_url


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How can I boost my listenership or grow my show? What does monetization look like? Friends, have you ever wanted to just throw questions at a podcast producer and get quick and direct answers? In today's episode, I'm answering six questions from our audience in quick, no fluff responses!

Today’s episode is brought to you by Riverside FM, the virtual recording studio I rely on for creating studio quality content—both in audio and video. Riverside has become my go-to tool for recording solo episodes, interviews, Mic Check Society trainings, and even taking my calls!

Get started with Riverside FM by heading to https://creators.riverside.fm/ClockingIn and use the code GAFFIN15 for 15% off!

Have you heard of Mic Check Society? It's our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

How do I boost my listenership? (4:07)

Pros and cons of editing? (6:27)

What does monetization actually look like? (8:03)

How do I know if I rank on charts and does it matter? (9:00)

Tips for titling my podcast episodes? (10:42)

I feel like I'm doing this alone, any advice? (11:55)

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/jpXP5J9xibuYjB9zNg0NJ55xVM4?utm_source=copy_url


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What do you do when there is a problem with a guest episode? Today I’m sharing how to handle re-recording with your guest, or even needing to scrap an episode entirely. I’m giving tips on navigating a variety of podcast problems so that you will be able to handle each one with confidence.

Today’s episode is brought to you by Riverside FM, the virtual recording studio I rely on for creating studio quality content—both in audio and video. Riverside has become my go-to tool for recording solo episodes, interviews, Mic Check Society trainings, and even taking my calls!

Get started with Riverside FM by heading to https://creators.riverside.fm/ClockingIn and use the code GAFFIN15 for 15% off!

Have you heard of Mic Check Society? It's our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned In Today's Episode:

Episode 054: Podcast Pitches and Guest Communication

Email Templates for Asking Your Podcast Guest to Re-record

Podcast Resource Shop

Time-stamps:

Reasons that you may want to re-record (3:42)

Fix the problem in post-production (9:38)

Scraping an episode (16:36)

How to handle the situation with the guest (18:21)

Your podcast represents you and your brand (24:10)

Email templates for re-recording and feedback (26:13)

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/NR2WbYVQWseXB0rAqza22SgZOIM?utm_source=copy_url


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Are you curious about the strategy involved in creating a podcast? In today’s episode, I’m beginning a new podcast review series to showcase my clients and share the strategy behind their episodes. First up is Bree Pair and the Thrive Blogger Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

Thrive Blogger Podcast

Thrive Website

Time-stamps:

Thrive Blogger Podcast episode review (2:44)

Recap (29:23)

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/pLB1b8o37juRdEdRF40blx0r9Y4?utm_source=copy_url


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With so many tools on the market, how do you know what you need for your podcast? In today’s episode, I’m sharing six tools that I would recommend to a brand new podcaster.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

Try Buzzsprout: gaffincreative.com/buzzsprout

Try Riverside: gaffincreative.com/riverside 15% off with code GAFFIN15

Try Descript: gaffincreative.com/descript

Try Canva: gaffincreative.com/canva

Try Flodesk: gaffincreative.com/flodesk 50% off your first year

Try HoneyBook gaffincreative.com/honeybook 50% off your first year

Get 15 Off Gaffin Creative Shop Products with code: PODCAST

Time-stamps:

Buzzsprout (1:48)

Riverside (3:08)

Descript (6:09)

Canva (7:55)

Flodesk (8:42)

HoneyBook (10:24)

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/wnFXf5Kt02uReSouHfd0k-KUW58?utm_source=copy_url


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Should you use templates for your podcast assets? In today's episode, I'm explaining why templates are a great starting point and sharing a few templates to consider when you're getting started or trying to grow your podcast!

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

Gaffin Creative's Podcast Planning Workbook - Use PODCAST for 15% off

Free Podcast Scripting Worksheet

Podcast Guest Email Communication Templates - Use PODCAST for 15% off

Canva

Canva Launch Graphic - Use PODCAST for 15% off

gaffincreative.com/shop

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/iS6luP3WQ3FQK4mwAWAv-9MnFGY?utm_source=copy_url


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Are you wondering how you can use podcasting as a marketing tool in your business? In today’s episode, I’m resharing my interview on Business First Creatives with Colie James. We’re chatting about how to determine if a podcast is a good fit for your business, advice for podcasters who are just getting started, and strategies to make your podcast a success.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

Get to know Haylee Gaffin (2:43)

Outsourcing as a solopreneur (7:58)

The hardest part of launching your podcast (12:04)

Business benefits of having a podcast (18:10)

Marketing your podcast (24:08)

Building your business to enjoy your life (30:56)

Haylee’s biggest business f*** up (38:57)

Mentioned in Today's Episode:

Dan’s Episode

Sarah’s Episode

Riverside

Descript

Buzzsprout

Honeybook [50% off your first year]

Dubsado [30% off your first year with coliejames]

Connect with Colie:

Colie website coliejames.com

Colie instagram https://www.instagram.com/coliejames/

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/38h5T8kb7zZMdMdz7TgN2Lydo3Q?utm_source=copy_url


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When we have questions about how Apple Podcast works for creators, we go straight to the source. Last week I attended Apple Podcast's winter webinar, where they discussed updates to iOS17, transcripts, charts, marketing tools, editorial support, subscriptions and more! Listen in as I walk you through all of the notes I took!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Time-stamps:

(2:42) iOS17 Updates + Artwork

(3:55) Transcripts

(6:00) Episode Charts

(7:02) Marketing Tools

(7:41) Linkfire

(9:04) Editorial Support

(10:43) Subscriptions

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/y1VM2YbX_o7hdJp_U_PSa3WHoiQ?utm_source=copy_url


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Looking for advice on podcast interviews? In today’s episode, you’ll get to listen in on a mini-training session from Mic Check Society, our community for podcasters. Inside this mini-training, I’m sharing 5 tips for your next podcast interview—whether you're the interviewer or interviewee!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Time-stamps:

Do your research (2:54)

Use your microphone correctly (3:34)

Stop stepping on lines (4:12)

Stop agreeing with points you don’t agree with (5:57)

Know how you want to end (7:27)

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/5YkShKAnF15rsN5UDKokqssbn7Y?utm_source=copy_url


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New to podcasting and looking for advice? In today’s episode, podcasters of Gaffin Creative and Mic Check Society are sharing their best advice for beginners.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Time-stamps:

Advice from Haylee (1:26)

Advice from Joy (3:05)

Advice from Akua (5:23)

Advice from Bree (6:41)

Advice from Quianna (7:32)

Advice from Molly (9:29)

Advice from Val (12:30)

Advice from Stephanie (14:10)

Advice from Candice (15:16)

Advice from Dan (17:10)

Connect with Akua: podcast.honeybook.com

Connect with Bree: thrivetogether.blog/podcast

Connect with Candice: podcast.candicecoppola.com

Connect with Daniel: danielmoyercoaching.com/podcast

Connect with Joy: joymichelle.co/called-to-both-podcast

Connect with Molly: mollycahill.com/podcast

Connect with Quianna: quiannamarie.com/podcast

Connect with Stephanie: theorganizedflamingo.com/podcast

Connect with Val: valmarlene.com/podcast

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/ccDu8uIPEDrnb1sJhrg5ugTVOak?utm_source=copy_url


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Is there actually stability in your career or job? As we've gone through the ebbs and flows of both professional careers and entrepreneurship, we've had our own experiences in losing jobs, losing income, and having to navigate the instability in our jobs. In this bonus episode, I'm highlighting a conversation from my other podcast hosted with Bree Pair, Let's Grab Drinks, we're discussing what those experiences looked like for us, what we learned from it, and our advice to you!

This episode originally aired on episode 7 of Let's Grab Drinks!

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

True Lemon

Tazo Peach Tea

You can learn more about Let's Grab Drinks and Bossy Life Co at bossylife.co!

Come join our bossy community on Facebook!

Review the Transcript: https://otter.ai/u/ysTCz-mE1oB8q_g5ZQxJpItfONk?utm_source=copy_url


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Have you stepped into a conference experience not knowing anyone? In today's episode, I'm chatting with four new friends that I met at the 2024 Podfest Expo—a conference for podcasters. When I purchased my ticket to Podfest, I didn't know anyone who was going, yet walked away with some really wonderful connections! Listen in as we recap our own experiences at Podfest, what we learned, and what we're excited to implement!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Mentioned in this Episode:

Podfest

Danielle's Sponsor Page

Connect with Ashley:

ashleydicksonellison.com

unabridgedpod.com

instagram.com/ashley_dicksonellison

linkedin.com/in/ashley-dickson-ellison

Connect with Megan:

meganseamans.com

instagram.com/meganseamans

Connect with Sam & Elliot:

instagram.com/somethingmorehuman

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/SLFVTcqloGs4jBJloCtuCmG1Msc?utm_source=copy_url


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Is it time to go back to the basics and lay a foundation for marketing your podcast? In today's episode, I'm guiding you through where to start with your foundations.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

Episode 107 of Clocking In (Back to the Basics Series)

Episode 110 of Clocking In

Episode 94 of Called to Both

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/5xDfynV97WYbvZnAdaHSL1wO6rg?utm_source=copy_url


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After years in this business, it was time to elevate my brand. I'm so ecstatic to unveil the new Gaffin Creative Branding! Listen in as I share the history of our brand, the branding process, and why we decided it was time!

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

thehappybrandstudio.com

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/p2IbY-TQpNIG3nxUqPoMHeUzCjM?utm_source=copy_url


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If you've been looking to take advantage of the power in podcasting for your business or career, this episode is for you. Back in January of 2022, Quiana Marie invited me on her podcast to chat all about my journey and the path that led to podcasting! Today's episode is a replay of that episode and while so much has changed in my business and the podcasting landscape, the principles and concepts I shared still ring true!

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

Podcast Budget Worksheet

Honeybook

LaShonda's Episode

Committed

Dolly Parton's America

Jayd of Studio Conceal

Connect with Quianna:

Episode 19 of Quianna Marie Weekly

quiannamarieblog.com

instagram.comquiannamarie

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/-j47BPSn_Mp_dvuQCnA6l8ICvMs?utm_source=copy_url


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It's the final day of the Podcast Planning Challenge! Today’s bonus episode is here to highlight what's happening on day three of the challenge—where we’re focusing on scripting and writing podcast content, including your intro, outro, and trailer. I’ll be guiding you through ideas in today’s prompt, how to structure each, and what to make sure you include!

If you're ready to plan your podcast concept, head to gaffincreative.com/challenge to sign up!

Sign Up for the Challenge: gaffincreative.com/challenge

Join Mic Check Society: micchecksociety.com | Use Code PODCAST for $10 Off/Month

Book a Podcast Launch VIP Day: gaffincreative.com/vip-launch-day | Get $100 Off When You Mention this Challenge

Review the Transcript: https://otter.ai/u/LGZTxrOHsVT8C9Brs25AJml0vGk?utm_source=copy_url


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It's day two of the Podcast Planning Challenge! Today’s bonus episode is here to highlight what's happening on day two of the challenge—where we’re focusing on the podcast content, including your selecting from the primary categories offered on podcast players, checking out music options, and brainstorming content topics!

If you're ready to plan your podcast concept, head to gaffincreative.com/challenge to sign up!

Sign Up for the Challenge: gaffincreative.com/challenge

Join Mic Check Society: micchecksociety.com | Use Code PODCAST for $10 Off/Month

Book a Podcast Launch VIP Day: gaffincreative.com/vip-launch-day | Get $100 Off When You Mention this Challenge

Review the Transcript: https://otter.ai/u/JxWNpvaqRHusj3vl9ykaRAcP8V0?utm_source=copy_url


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We're coming at you this week with a few special bonus episodes, brought to you by my Podcast Planning Challenge, happening this week! Today’s little bonus is here to highlight exactly what’s happening in the challenge, along with the particulars of today’s challenge prompt! If you're ready to plan your podcast over the next three days, head to gaffincreative.com/challenge to sign up!

Sign Up for the Challenge: gaffincreative.com/challenge

Join Mic Check Society: micchecksociety.com | Use Code PODCAST for $10 Off/Month

Book a Podcast Launch VIP Day: gaffincreative.com/vip-launch-day | Get $100 Off When You Mention this Challenge

Review the Transcript: https://otter.ai/u/KQtOUeBqKnCWIzCjdnrECaZ3XFU?utm_source=copy_url


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Happy New Year! If hitting publish or reset on your podcast is on your 2024 goal list, this is the episode for you! Let's chat about your podcast dreams goals, and expectations for 2024!

Come join the podcast planning challenge from January 9-11, 2024 at gaffincreative.com/challenge.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

gaffincreative.com/challenge

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/Gpzy0h50Fjf09iFeVC-p4a_iBQ8?utm_source=copy_url


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Calling all Swifties—this one's for you! In today's client feature, I'm bringing you this fun and educational episode from one of my dear clients and friends, Amanda Warfield, where she highlights 5 marketing lessons she has learned from Taylor Swift.

This episode originally aired on episode 184 of Chasing Simple with Amanda Warfield.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

amandawarfield.com/book

amandawarfield.com/planner

Chasing Simple Marketing: The Community

This Time Tomorrow by Emma Straub

@mrsamandawarfield

Review the Transcript: https://otter.ai/u/v_KHtcbjoJgcCWCKvZljBkyKbVo?utm_source=copy_url


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Ready to take it back to the podcast basics? In today's episode, I'm sharing 7 considerations every podcaster needs to think about and 5 simple steps to launching your podcast!

Come join the podcast planning challenge from January 9-11, 2024 at gaffincreative.com/challenge.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in Today's Episode:

gaffincreative.com/challenge

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/kuW5-0EvpekYqnNTwqexSixOM-E?utm_source=copy_url


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Where are my Gilmore Girls fans at? As we approach the slower season for podcasting and business, I wanted to break up my educational content with some entertainment! This meant getting inspired by my annual GG rewatch and creating fictional podcasts for some of my favorite characters! Listen in as I share the podcasts I think they host and their primary ways of monetizing!

Review full show notes and transcript at clockinginpodcast.com!

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Mentioned in this Episode:

About Your Mother by Jennifer Griffith

Let's Grab Drinks

gaffincreative.com/shows

How I Built This

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/zJsiyV16AzjFXTPRgwgwHBy9YOY?utm_source=copy_url

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


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If you're gearing up for a fresh start with the new year approaching, I wanted to share this amazing conversation that I had with my friend Amanda Warfield on her podcast, Chasing Simple. We discuss the importance of setting goals that are relevant to you and match your own idea of success—which is key when planning for a new year in business and podcasting!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this Episode:

Episode 93 Chasing Simple

Clocking In Episode 004

Podcast Shop

Mic Check Society

Connect with Amanda:

amandawarfield.com

Chasing Simple Podcast

@mrsamandawarfield

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/YOsdzKrh58rIhp9CLDmGw88y0zg?utm_source=copy_url


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As we approach a busy holiday season, managing your podcast may feel a little more overwhelming than normal! In today's episode, I'm sharing how you can set your podcast up for success this holiday season without adding more work to your plate! Listen in as I share a few tips for the holidays, content ideas for the end of the year, and a few ideas for repurposing content!

Review full show notes and transcript at clockinginpodcast.com!

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Mentioned in this Episode:

Episode 84 - Taking a Break

Episode 85 - Other Podcasters Who Have Taken a Break

Episode 92 - Defining Your Own Success | Repurposed Episode

Episode 103 - Should You Start a Podcast for Your Blog? | Repurposed Episode

Bonus: Riverside Updates | Repurposed Facebook Live

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/93Vosn4BWiy4XZDJRY8SIMlCpBc?utm_source=copy_url

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


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Have you ever thought about starting a podcast for your blog and wondered, what all does it entail? In todaay's episode, I'm sharing a replay from Thrive Blogger Podcast, where I joined host Bree Pair to share what it's like to start a podcast as a blogger, how to generate content ideas, and the benefit of being a guest on other podcasts before you start!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this Episode:

Episode 198 of Thrive Blogger Podcast

Podcast Budget Worksheet

Mic Check Society

Connect with Bree:

https://thrivetogether.blog/

https://www.instagram.com/thrivetogetherblog

Shift

Profitable Blogger Society

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/L7aZylvbBB3KXig-Plvm3MTx2Qc?utm_source=copy_url


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We often get stuck in a cycle of creating the same content without any passion or inspiration. If that's you, this episode is your encouragement to find that inspiration again! Listen in as I share why it's so important to find inspiration in your content creation process, but also what this looks like for the content on Clocking In!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this Episode:

podcastmovement.com

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://otter.ai/u/pB5UhQ8F2QZ26hYTmKBu9hip6oc?utm_source=copy_url


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This year's Podcast Movement conference was phenomenal. If you're sad you missed out, don't worry, I'm bringing you 5 lessons I learned while as Podcast Movement that I will be applying to my clients and my production company!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this Episode:

podcastmovement.com

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


Hosted on Acast. See acast.com/privacy for more information.

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Are you celebrating a big milestone in your podcast? In our 100th episode, we're sharing some fun ideas and content types for your celebration episodes!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this Episode:

gaffincreative.com/coaching

micchecksociety.com

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


Hosted on Acast. See acast.com/privacy for more information.

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If you've ever struggled with your podcast, you know how hard it is to create content. When you're just not feeling it, content creation just feels like a chore. In today's episode, I'm sharing a few steps you can take when you're in that season, along with a few content ideas to do instead.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this Episode:

gaffincreative.com/coaching

micchecksociety.com

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


Hosted on Acast. See acast.com/privacy for more information.

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Have you been playing around with the idea of adding education or speaking as a source of revenue for your business? Laylee Emadi joins us to chat about how you can go about breaking into the education space or getting on stages!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and transcript at clockinginpodcast.com!

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Connect with Laylee:

layleeemadi.com

instagram.com/laylee_emadi

https://layleeemadi.com/ebook


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One of the biggest hesitations that the people I talk to who are interested in podcasting face is the tech that comes with podcasting. Today, I want to help break down any barriers that may be holding you back in podcasting by offering 5 technical considerations for your podcast.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and transcript at clockinginpodcast.com!

5 Technical Considerations for Podcasters

  1. Your Gear
  2. Where you're recording
  3. How you're recording
  4. What you're producing in
  5. Where you're hosting

Mentioned in this episode:

Shure SM58

Shure MV7X Podcast Mic

Riverside*

Zoom

Squadcast

Quicktime

Garageband*

Audacity

Logic Pro

Acast*

Libsyn

Buzzsprout*

*Tools I recommended based on my personal use.

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


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Here are 10 podcast topics you can use on your business podcast when you’re feeling stuck on new ideas! These topics will allow you to educate your audience on different business ideas, programs to use, and the essentials of how to start and run a business from your perspective!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Download the full idea list from today's episode at https://gaffincreative.com/10-business-podcast-topic-ideas-digital-download/

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this episode:

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


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Have you been thinking about making the switch to Riverside? In today's bonus episode, I'm sharing a quick review of the latest features that Riverside offers, what I love, and what limitations I think it has for producers!

This originally aired inside of Mic Check Society's private, members-only Facebook group. Come get access to more content like this inside of Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this episode:

Riverside.fm

Live Stream Article: https://support.riverside.fm/hc/en-us/articles/5212844660637

New Riverside Features: https://riverside.fm/blog/meet-the-new-riverside

HARO: https://www.helpareporter.com/

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


Hosted on Acast. See acast.com/privacy for more information.

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Is the podcast industry too saturated for you to launch your own? What does it actually look like for a brand to launch their own podcast? In today's episode, Natalie Franke, Chief Evangelist at HoneyBook, joins us to share about The Independent Business Podcast, powered by HoneyBook. Since I met Natalie over five years ago, I've always thought she would make a brilliant host and create so much impact as a podcaster.

In celebration of the launch of the Independent Business Podcast, Natalie joins us to share a little behind the scenes of launching, some of the strategy behind it, what she's learned so far in being a podcaster, plus she's sharing a few hot takes you don't want to miss.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this episode:

The Independent Business Podcast

Ama & Akua

Tyler Herrinton

Ruth at Helper2

Connect with Natalie & HoneyBook:

podcast.honeybook.com

honeybook.com - Use this link for 35% off your first year!

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


Hosted on Acast. See acast.com/privacy for more information.

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You have questions about podcast planning and I have answers! In today's bonus episode, I'm answering 10 of the most commonly asked questions around planning a podcast!

This episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this episode:

Podcast Gear: https://gaffincreative.com/podcast-equipment-for-beginners/

Shure Podcast Microphone: https://www.shure.com/en-US/products/microphones/mv7?variant=MV7-K

podcastlaunchkit.com

Podcast Frequency: https://gaffincreative.com/how-often-should-you-release-podcast-episodes/

Scaling Back/Taking a Break fromYour Podcast: https://gaffincreative.com/taking-a-break-from-your-podcast/

Getting on Podcast Players: https://gaffincreative.com/how-do-i-get-my-podcast-on-podcast-players/

How to Monetize: https://gaffincreative.com/how-to-monetize-your-podcast/

micchecksociety.com

Benefits of Solo Episodes: https://gaffincreative.com/the-benefits-of-publishing-solo-podcast-episodes/

Measuring Success: https://gaffincreative.com/how-to-measure-the-success-of-your-podcast/

Riverside.fm

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


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Did you know it can take up to 9 days for your podcast to show up on podcast players? That's why I recommend a 2 week lead time with my Podcast Launch VIP days! In today's podcast episode, I'm breaking down exactly how long you should start planning ahead for your podcast launch!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this episode:

Podcast Launch Marketing Guide: https://gaffincreative.com/product/podcast-launch-marketing-guide/

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


Hosted on Acast. See acast.com/privacy for more information.

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Have you ever given up on a dream or shut something down that you never imagined you'd do? It can feel like disappointment and failure. Sometimes we have to give up something that once meant the world to us in order to make room for new things that will serve you in far better ways. Well three and a half years ago, I took a major leap of faith in opening my dream photography studio, something I'd thought about for a long long time. At the end of this month, I'm closing the doors to that beautiful space, a decision that wasn't made lightly. Today, I'm sharing how you can find beauty in the hard decisions.

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and transcript at clockinginpodcast.com!


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Happy International Women's Day! Today we're cheering for you and your success as we reflect back on one of our favorite episodes! Enjoy this rereleased episode about defining your own success while cheering for other women!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and transcript at clockinginpodcast.com!


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Has it really been two years of Clocking In??? Yes it hass! So today, I'm sharing the pivots we've made on the podcast over the last 2 years, three lessons I've learned, and how Clocking In has been an asset in my business!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and transcript at clockinginpodcast.com!

Mentioned in this episode:

gaffincreative.com/shop

gaffincreative.com/mcs

Episode 33

Episode 84

Episode 85

Let's Grab Drinks - bossylife.co

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com


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Whether you're a podcast host or not, you want to make sure you're bringing the best quality audio to the show you're recording for! In today's episode, I'm sharing 4 simple tips to upgrade and improve your recording quality as a podcast guest!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes at clockinginpodcast.com!

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Would you consider yourself a content creator? If you're a podcaster or business owner—the reality is, you are! In today's episode, my dear friend LaShonda Brown joins us to share what her journey to being a full-time content creator looked like, how she's built a brand through partnerships and collaborations, plus what's in store for her brand in 2023!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today’s episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member’s only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Connect with LaShonda

www.bootstrapbizadvice.com

www.lashondabrown.com/jointheclub

www.instagram.com/lashondambrown

www.linkedin.com/in/lashondabrown


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I'm coming off of an amazing experience at the Creative Educator Conference. The experience led to some revamping of our content calendar, so you're getting a special invitation to come join us inside of Mic Check Society!


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Whether your goal is to better host your podcast or launch a new one, there is so much to consider in being a podcast host. In today's episode, I'm sharing important tips for hosting a podcast in 2023 based on what I saw in the last year!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and resources for today's episode at clockinginpodcast.com.

Mentioned in today's episode:

micchecksociety.com

amandawarfield.com

Amanda's Episode

Podcast Guest Communication Email Templates

Connect with Haylee:

gaffincreative.com

@hayleegaffin


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Do your goals match your needs? Intentional goal setting should be a priority in 2023—don't just focus on random goals. To kick off the new year, I'm sharing how you can be intentional in goal setting this year and what to consider when setting your goals!

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com.

Review full show notes and resources for today's episode at clockinginpodcast.com.

Connect with Haylee:

gaffincreative.com

@hayleegaffin


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If this year has taught me a lesson, it's to embrace the moment and be all there. As we head into a new year, I want you to slow down, take time to be still, and live in the moment you're given. Rather than give you a wrap up of 2022, I want to give you encouragement for 2023.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and resources for today's episode at clockinginpodcast.com

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If you've been playing around with taking a break from your podcast, today three of my clients are sharing their own experience in taking a break from their podcast! Listen in to hear how Bree Pair, Laylee Emadi, and Bonnie Bakhtiari approached pausing and scaling back in their own podcast and what results they saw from it!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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You may come to a place in your podcast journey where you're ready for a break from your podcast. In today's episode, we're exploring why you may want to take a break, what options you have, and how to plan for a break!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and resources at clockinginpodcast.com.

Mentioned in this episode:

Mic Check Society

Episode 80 with Magan Ward

Episode 82 with Christina Lenkowski


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A podcast is a great building block to growing your speaking career! In today's episode, we're walking through the benefits of a podcast for speakers and how you can get started building your skillset today even without a podcast!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today’s episode is brought to you by Mic Check Society, a community for podcasters. Each month, I’m dropping an exclusive training, hosting a monthly hot-seat call and coworking sessions, plus you’ll get access to our Facebook group to connect with and network with other podcasters! Enroll Now >>

Links Mentioned in Today's Episode:Mic Check Society

Spark

Episode 78

Episode 81

Episode 82

Jessica Rasdall

Jess Ekstrom

Launch a Podcast

Outsource My Podcast Production


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Have you ever wanted to be a podcast guest rather than just the host? Today, I had the privilege to talk with Christina Lenkowski about being a great podcast guest. We dive into not only taking a turn on the other side of the mic, but how to go above and beyond as a podcast guest.

Christina Lenkowski is a forward-thinking podcast publicist and educator for entrepreneurs, speakers and authors looking to expand their credibility and go from “best-kept secret” to “go-to expert” in their industries through being a guest on other people’s podcasts. In 2019, after 13 years working in the PR realm, Christina discovered what being a guest on podcasts did for her online-based business -- since then she’s dedicated her work to helping other business owners, particularly women, see the same kind of results. She’s been a guest on over 40 podcasts, including Her Empire Builder, Proffitt Podcast and The Heather Sager Show, and helped her private clients get booked on over 250 top-rated shows, including The Online Business Show with Tyler McCall, The Copywriter Club and Get Paid with Claire Pelletreau, among others. Christina lives in Boise, Idaho, USA, with her husband and daughter.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

podcastpublicityquiz.com

Website:: https://www.publicityxchristina.com/

Social Handles:: @publicityxchristina


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Beginning a podcast can be daunting, so today are diving into a few things you should consider before jumping into the world of podcasting. Then I'm sharing three ways you can test the waters and try out podcasting before fully diving in. Make sure to listen to episode 080 with Magan Ward which prompted the idea for today's topic.

Today’s episode is brought to you by Mic Check Society, a community for podcasters. Each month, I’m dropping an exclusive training, hosting a monthly hot-seat call and coworking sessions, plus you’ll get access to our Facebook group to connect with and network with other podcasters!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


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This week I had the joy to chat with Magan Ward about pop-up podcasting. Magan Ward is an Email Marketing Strategist that grew her own email list by 78% in less than one month with her signature pop-up podcast system and she specializes in helping podcasters expand their audiences, increase downloads, and grow their email list by leveraging their email and podcast platforms alongside one another with marketing strategies that think outside the box.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

http://maganward.com/

www.maganward.com/popuppodcastsystemmodule1free

www.maganward.com/podcasters


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Are you optimizing your podcast show notes or website content for search engines? Let's see if it's working! In today's episode, I'm walking you through how to track your SEO efforts to ensure your search engine optimization works for you!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the show notes and transcript for this episode at clockinginpodcast.com

Today’s episode is brought to you by Mic Check Society, a community for podcasters. Each month, I’m dropping an exclusive training, hosting a monthly hot-seat call and coworking sessions, plus you’ll get access to our Facebook group to connect with and network with other podcasters! Grab your seat inside Mic Check Society today!

LEARN MORE >>


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Are you a creative educator or coach with a podcast? You can optimizing your podcast show notes for search engines to help drive warm leads directly to your website! In this episode, I'm sharing how this works, why you should do it, and your next steps to creating content for your seo strategy!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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Finding community as you get older, especially as an entrepreneur, can feel almost impossible. Today's episode comes straight from the heart. We're diving into what community looks like as an entrepreneur and how to find that community.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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If you’re anything like me, you got into podcasting because you love it! There is something so special about podcasting for hosts, it could be a creative outlet, a fun way to educate and inform, or even your way of connecting or giving back to the community. For me, it’s been a lot about giving back to the podcasting community by providing education. 

I want to warn you though, like many passion projects or even work projects, it's easy to burn out and forget how much fun it can be. In today's episode, we are diving into the signs of when you've lost the fun in your podcast and the steps you can take to bring fun back into your show.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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Looking to reset the structure of your podcast? Day 3 of our Mini Podcast Audit Challenge will help get you there! Come join us inside the free Mini Podcast Audit Challenge today!

Sign Up Now >>

This week’s Mini Podcast Audit Challenge is brought to you by Mic Check Society, a brand new community for podcasters! Inside Mic Check Society, members get access to educational trainings for their podcast, monthly hot seat calls, and coworking sessions! If you’re ready to find community, collaborate with other podcasters, and take the next step to ensuring your podcast is working for you, come join us at micchecksociety.com!

Learn More >>

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Looking to reset the content of your podcast? Day 2 of our Mini Podcast Audit Challenge will help get you there! Come join us inside the free Mini Podcast Audit Challenge today!

Sign Up Now >>

This week’s Mini Podcast Audit Challenge is brought to you by Mic Check Society, a brand new community for podcasters! Inside Mic Check Society, members get access to educational trainings for their podcast, monthly hot seat calls, and coworking sessions! If you’re ready to find community, collaborate with other podcasters, and take the next step to ensuring your podcast is working for you, come join us at micchecksociety.com!

Learn More >>

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Is it time to hit the reset button on your podcast? It can be easy to miss when things need to be revisited within your podcast. Today we're walking through what it looks like to hit the reset button on your podcast and when you know it's time to reevaluate it.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Sign up for the Mini Podcast Audit Challenge at gaffincreative.com/audit

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This week we’re continuing the conversation about solo podcast episodes! Last week we chatted about the benefits of solo podcast episodes, so this week we’re talking all about how to plan for solo podcast episodes! There are so many things to consider when you plan for solo podcast episodes, so I’m going to walk through how I plan for them. We're starting with the big picture because this will come in handy when you’re planning ahead and after you’ve run through your initial content.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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Hosting a podcast comes with a variety of fears that you’ll need to overcome—don’t worry I’m here to help navigate those! But one of the most common fears I get from people is hosting solo episodes. Whether you’re nervous about creating a flowing conversation, unfamiliar with how to approach planning them, or maybe you don’t ever want to host them unless you have to; the next two episodes will help you overcome those roadblocks.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at clockinginpodcast.com

Today’s episode is brought to you by Mic Check Society, a community for podcasters. Each month, I’m dropping an exclusive training, hosting a monthly hot-seat call and coworking sessions, plus you’ll get access to our members-only Slack channel to connect with and network with other podcasters! Make sure you head here to get your name on the waitlist and be the first to know when we’ve launched to the public!

Learn more about Mic Check Society >>


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Before starting this business full-time, I always said I could never be an educator. It wasn’t something I enjoyed—but when I started this podcast I quickly realized that I was lying to myself and I wanted to create resources for hopeful podcasters. While I still don’t see myself getting up on a stage anytime soon, I do LOVE offering education through podcasting, courses, shop products, and freebies! So, today, I am sharing the tools that I use in the educational branch of my brand that help me provide valuable resources to my audience.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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I have a love-hate relationship with boundaries and that’s because they’re hard. In any relationship, building boundaries feels like tough love for yourself, but can also leave you feeling inconsiderate or mean to the other person, but boundaries aren’t set just for you. In today’s episode, I’m sharing exactly what I mean by this, the boundaries I’ve placed in my business, and how to approach setting boundaries with your clients.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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I’m a HUGE proponent of traveling—it’s always been something I’ve been passionate about! When I became a full-time business owner, I knew that traveling would be a big part of my business. Being able to take time off when I wanted was and is so important to me. Since starting my business I have learned how to prepare for vacations and I want to share how you can do the same in your business.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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Are your business goals going according to plan? Now is the perfect time to reflect and reset! In today's episode, we're exploring a few ways you can reset your business to ensure it still fits your hope for your business, your life's needs, and still serves your clients well!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Check out the full show notes at gaffincreative.com!

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Back in April, I released an episode about preparing for a sabbatical. Well, this month I took two weeks off of work and was able to enjoy time with my family and mastermind. How did that sabbatical go? Let's chat about it.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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Podcast numbers can be a great tool for your business podcast. They are just vanity metrics, but looking at the right stats can help you move closer to accomplishing your podcast's goal. Today, we're diving into what numbers to look at, breaking down what they mean, and what to consider with each.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today's episode is brought to you by my Podcast Statistics Report, available for purchase here! This Canva template will help you review your monthly numbers in an easily digestible way by plugging in those numbers and stats and reviewing your progress over time. I use this report to help my podcast clients every single month, to make it easy for them to review their podcast success over time.

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Your podcast listeners are likely ideal clients, but are you converting them into leads? Most of my clients are using their podcasts for this very reason! A podcast is a great marketing tool for your business, especially if you’re a service provider, sell digital products, or are in the coaching and education space! In today’s episode, we’re talking about turning your podcast listeners into leads, then even paying clients!

Today's episode is brought to you by Podcast Launch Program, my 6-week group coaching program for future podcast hosts looking to launch their podcast with guided support, education, and a community of podcasters. Over the course of 6 weeks, you’ll receive a weekly audio or video lesson, participate in coworking sessions, connect with other podcasters, and go through the planning and launch process with me.

From planning out your podcast concept, to building systems and workflows, mapping out your content and marketing strategy, to recording and producing, we’ll make sure your podcast is ready for launch and submitted to every player! Plus you’ll get two additional weeks of support!

If this sounds like the right fit for you, make sure you head to the link in the show notes to learn more and enroll now! Podcast Launch Program kicks off on June 22nd with our initial kickoff call, then over the next 6 weeks, we’ll focus in on deep work so your podcast is ready to launch by the end of the summer!

Learn more at https://gaffincreative.com/podcast-launch-program/

You can review today's show notes and transcript at clockinginpodcast.com


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It's the final day of the Podcast Planning Challenge! Today’s bonus episode is here to highlight what's happening on day three of the challenge—where we’re focusing on scripting and writing podcast content, including your intro, outro, and trailer. I’ll be guiding you through ideas in today’s prompt, how to structure each, and what to make sure you include! 

If you're ready to plan your podcast concept, head to gaffincreative.com/challenge to sign up!

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It's day two of the Podcast Planning Challenge! Today’s bonus episode is here to highlight what's happening on day two of the challenge—where we’re focusing on the podcast content, including your selecting from the primary categories offered on podcast players, checking out music options, and brainstorming content topics!

If you're ready to plan your podcast concept, head to gaffincreative.com/challenge to sign up!

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We'r coming at you this week with a few special bonus episodes, brought to you by my Podcast Planning Challenge, happening this week! Today’s little bonus is here to highlight exactly what’s happening in the challenge, along with the particulars of today’s challenge prompt! If you're ready to plan your podcast over the next three days, head to gaffincreative.com/challenge to sign up!

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Join me today where I'm discussing the perfect timeline for your podcast launch. Every podcast is different, some launches can be done in a day while some need at least six weeks. We're covering what each week of your launch will cover, what you'll accomplish, and how to choose the best timeline for your podcast.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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Is a podcast on your mind? Let's take this idea and put it on paper! Join me next week as I kick off our Podcast Planning Challenge. Listen in to today's episode, where we're diving into what the challenge will cover and how you can enroll!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


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Utilizing a podcast as part of your content strategy is something our team at Gaffin Creative is pretty familiar with, but creating that much content can be time consuming—that's why I knew I had to bring in the queen of batching and content marketing! My dear friend, Amanda Warfield, joined me in this valuable conversation to share about the importance of batching and how you can get started if you're looking to implement it into your content marketing strategy!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the full show notes and transcript at:

https://gaffincreative.com/how-to-batch-content-for-your-business-with-amanda-warfield

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Have you ever sat down to record a podcast episode and you didn't know where to begin? Or, maybe, that fear is what is holding you back from starting your podcast. I get it, I've been there. That is why I script my podcast episodes, I've tested it and scripting works for me. Today, we're going to dive into how I outline and script my podcast episodes. This episode will hopefully answer whether or not you should be scripting your solo podcast episodes.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


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We talk a lot about the behind-the-scenes of creating and producing a podcast on Clocking In. But, we haven't really dived into the launch marketing plan for a podcast. So, today, I'm digging into the considerations you should take when it comes to marketing your podcast specifically at launch. If you're curious how to accomplish your launch goals and successfully start your podcast, let's get started.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


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Say you’re not quite ready to launch your podcast yet, but it’s on your list of things to do—today’s episode will help you understand how you can prepare your backend, workflows, and assets to help you set your podcast up for success. We're covering the five things you should have in place before launching your podcast!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

If you're thinking about launching a podcast or growing your existing podcast, make sure you're signed up for our newsletter! Inside this newsletter, we share weekly content about podcasting, resources, and more—plus you'll be the first to know about exciting new offerings and opportunities!

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Resources Mentioned in Today's Episode:

Canva

Planoly

Namecheap

Wordpress

Flodesk | Get 50% off with my affiliate link!

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Episode 46

gaffincreative.com/waitlist

Haylee's Instagram

The links included in this episode may contain affiliate links, which means when you sign up or purchase through them, I will make a small commission. I only share products that I love and trust!


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Two weeks off work sounds amazing right, but when you’re running your own business, it can almost feel too overwhelming to consider all of the things you have to do to finalize it. Well today’s episode is covering exactly what I’m doing to prepare for two weeks off as a busy entrepreneur.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Get on the waitlist mentioned in this episode: gaffincreative.com/waitlist

Review full show notes and resources at clockinginpodcast.com

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I get a lot of questions as a podcast producer. So, I've turned to my listeners over the past few weeks and asked what you want to know about podcast launches. In today's episode I'm diving into those questions as well as some frequently asked questions podcasters ask during their onboarding.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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One thing I knew that I wanted to do in 2022 was to establish a solid work-life balance. This meant choosing personal experiences over work experiences while maintaining and reaching my goals and serving my clients well. Since the beginning of this year, I have implemented 6 things to maintain this work-life balance through the first quarter of this year. Today, I'm sharing those 6 things, how they impacted the Q1 of 2022, and how you can implement them into your business.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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Are you taking advantage of the long-term marketing efforts that search engine optimization can provide for your podcast? I think it's so important, especially for business owners, to be optimizing their podcast show notes for search engines. Today, I'll be sharing who should be optimizing their show notes, why they should be, and how you can implement this into your content planning.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


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As podcast hosts, we probably all have the ideal guest we'd love to interview on our shows. You can probably think of a few people, or type of people, you'd love to have a conversation with on your podcast. The truth is, though, within the many podcast pitches you receive most aren't going to be this ideal guest. In this episode, we're breaking down how you can vet your guests, the questions to ask potential guests, how to reject the ones that don't fit, and overall how to determine if a guest is right for your podcast.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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Hosting guests on your podcasts comes with a lot of communication and coordination. This brings me to today's topic-managing guest pitches and communication. In today's episode, we are talking all about that guest communication. We will dive into the expectations that come with hosting a podcast, how to manage pitches, and also how to communicate with guests once they are booked for your show.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at gaffincreative.com/

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This week in continuing my interviews with my family, I sat down with my brother Tanner Robinson! Tanner joins us to talk about his career in small business, how small businesses can help others, and how you can support small businesses.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at gaffincreative.com

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Happy International Women's Day friends! To celebrate, the time has come to introduce interviews on the podcast with a very special guest, my mom! Sandi Robinson joins us to talk about how entrepreneurship has grown and become more accepted, what loyalty to a company can look like, and the advice she'd give to someone just starting in their career!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at gaffincreative.com/

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Today we are celebrating one full year of Clocking In with Haylee Gaffin! Over the last year of hosting my own show, I have learned more than I could have ever imagined. I am sharing the 6 Most Important Lessons I Learned in the Last Year. Listen in as I discuss the ways this podcast has taught me and helped me grow my business.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at gaffincreative.com/051

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Over the last few episodes, I’ve shared about repurposing your podcast content and even how podcast guests can turn their interviews from other podcasts into additional content for their brand. Today, I want to share about why you would consider pitching yourself for a podcast guest interview and how you can use these opportunities in your brand.

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Are you repurposing podcast episode that you're interviewed on as additional content for your own brand? If content creation is important in your marketing plan then this strategy is a perfect fit for you! In today's episode, I'm sharing how you can share about the episodes you're on without interfering with your own brand colors in your feed, highlight your featured episodes in your website's about section, plus how you can create full blog posts and content around podcasts you're a guest on!

Review full show notes and transcript at gaffincreative.com/049

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Are you utilizing your podcast to create additional content for your brand? Content repurposing may be highly underutilized in your marketing strategy! In today's episode, I'm sharing a few ways you can repurpose your content to create not only promotional materials for your podcast, but also brand new content as well!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Today’s episode is brought to you by Podcast Strategy Calls at Gaffin Creative. Whether you’re looking for a podcast planning call, a podcast audit, or full on podcast strategy, I offer a call specialize just for you! You can choose from three types of podcast strategy call that best fits your needs so that we can help you reach your podcast goals!

Review full show notes and transcript at gaffincreative.com/048

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When it comes to prioritizing things in my business, I typically look at my client work as the only priority, but that doesn’t mean that my own business and marketing responsibilities can just fall off my to-do list.

It didn’t take me long to realize just how valuable outsourcing or hiring in my business would be for me. In today’s episode, I’m sharing why outsourcing is valuable, how it’s changed my business, and what I’m outsourcing in my own business.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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I believe that create efficient systems and building simple workflows in your business can save you time and money as a business owner! In today’s episode, I’m sharing about the importance of systems and workflows in your business, how to approach creating them, and why I believe they can help define your success.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Get access to the Podcast Workflow Mini Course, the Systems & Workflow Magic Bundle, and the tools mentioned in today's episode at gaffincreative.com/046

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There are so many tools out there to use for your business, that it can be overwhelming to know which to use. I love hearing the different tools that other business owners use, so in today's episode, I'm sharing 5 tools that I truly believe make me a better business owner!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

This month, I'm offering an exclusive discount to my podcast listeners of $50 off Podcast Launch Kit! If you're looking to take the DIY approach to podcasting this year, Podcast Launch Kit is for you! Use the code CLOCKINGIN at podcastlaunchkit.com and enroll today!

Review full show notes and transcript at gaffincreative.com/045

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Is becoming an entrepreneur or small business owner on your goals list for 2022? Or maybe just being a better business owner? Because that’s certainly on my list! What if I told you it took me 10 years of side-hustling to decide to take my business full-time? Well it did!

This week, we’re chatting all about becoming an entrepreneur or a small business owner! I have a ton of thoughts around this and honestly, after over a year of full-time entrepreneurship in this podcasting business, I’m so mad at myself for not doing it sooner.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

This month, I'm offering an exclusive discount to my podcast listeners of $50 off Podcast Launch Kit! If you're looking to take the DIY approach to podcasting this year, Podcast Launch Kit is for you! Use the code CLOCKINGIN at podcastlaunchkit.com and enroll today!

Review full show notes and transcript at gaffincreative.com/044


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While you have probably already set all of your goals for 2022, have you asked yourself how those goals play a role in your life? This year, my goal is to be more intentional with my business based on plans I have for my life. In today's quick episode to kick off the new year, I'm sharing how I decided to do this and what this looks like for 2022! Listen in and make sure you're making your business work for your life!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

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In the last episode of the year, we're rounding up our month-long conversation on monetization. Marketing your won products and services on your podcast is my favorite monetization approach, I utilize it 95% of the time in my own business. I consider this monetization because it’s a direct lead into my services and ties directly to my income. As an added bonus, I’ll also be touching on creating paid memberships for your podcast!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at Gaffincreative.com/042

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Have you considered getting a sponsor for your podcast? As we continue this month's series on monetization, we'll be focusing on podcast sponsorships in today’s episode. Listen in as I share what it can look like to work with a sponsor, what you should consider before pitching, along with my own thoughts on podcast sponsorships.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast

Review full show notes and transcript at gaffincreativ.com/041


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We've all heard about residual income and monetizing your podcast, but exactly how can you do that without securing third party sponsors? Affiliate marketing. I'm uncovering what affiliate marketing is, the pros and cons, and how you can use it on your podcast to monetize and plan your content!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

You can see full show notes and a transcript at gaffincreative.com/040


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When we launch a podcast, we often dream about making money off of that podcast. Have you considered all of the ways you can monetize your podcast? It doesn't just include securing advertisements from third parties! This introductory episode will highlight a few ways you can monetize your podcast, then in the following episodes, we'll dive deeper into how to approach each way of monetizing!

Review the show notes and transcript at gaffincreative.com/039

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There are dozens of steps you have to take in order to plan and launch a podcast. If you don’t have the time or you simply don’t want to learn every step of the process, I’ve created an offering just for you.

In today’s episode I'm sharing about my podcast launch vip days: my done in a day program to planning and launching your podcast! Listen in to hear how these are structured, plus you'll hear from two of my VIP day clients and their experience with their VIP Podcast Launch days!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Book Your Own VIP Day with Gaffin Creative >>

See the full show notes and transcript at gaffincreative.com/038

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You’ve heard all about the importance of building an email list—and trust me I agree. So today, I’m sharing not only how I use my email list, but how I grow it through this podcast and other places with free downloadables!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Check out the full show notes and transcript at gaffincreative.com/037

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There are a ton of valuable voices in the marketing and business space, but it's important to take advice and education with an understanding that there is no perfect formula that works for every single business. In today's episodes, I'm sharing why marketing gurus aren't always right. After nearly 10 years in the entrepreneur and marketing space, I've learned that you don’t have to take a marketing guru or professional’s advice as truth. They aren’t always right.

Review full show notes and transcript at gaffincreative.com/036

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Has hosting a podcast been on your bucket list for a while, but maybe you're not ready to bring on a podcast producer? You're in for a special treat! In today’s episode, you're getting the first look at Podcast Launch Kit, my beginner course for hopeful podcast hosts! Today, I’m sharing why I created this course, who this course is for, and if it’s a right fit for you! Come join me, won’t you?

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Learn more about Podcast Launch Kit at podcastlaunchkit.com.


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Are you ready for the holidays? As we kick off the month of November today, I’m actively preparing myself and my clients for the holiday season… and the time off that I’ll be taking. In today’s episode, I’m taking you on that planning journey!

See show notes and transcript at gaffincreative.com/034

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How are you measuring the success of your podcast? Well, first you need to define the goal. In today’s episode I’m breaking down how you can measure your podcast’s success, but it may not necessarily include episode download numbers like you’re thinking.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

You can view the full show notes and transcript at gaffincreative.com/033.

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You’re creating so much valuable content with your podcast episodes, but have you developed a resource hub to house all of that amazing content?

Today, I’m sharing why I believe you should create a resource hub on your website for your podcast and a few things you can do to make it even more valuable and impactful for your audience!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the show notes and transcript at gaffincreative.com/032


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Six months ago, I'd never even considered what content batching could do for my business, but since implementing it into my own work and my client work, it has made such a huge impact on my business. In this episode, I'm highlighting a few benefits of content batching and why I think you should use it in your podcast content creation!

Grab your free ticket to Chasing Simple: The Summit

Grab the Content Creator Toolkit from Chasing Simple: The Summit

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the show notes and transcript at gaffincreative.com/031

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I've been an advocate for brand shoots for years, so today I'm sharing how you can use a brand shoot for your podcast and how to plan for it! Listen in as we chat about planning out your brand shoot to align with your next quarter of content!

Make sure you download my Podcast Host Branding Session Worksheet to start planning your brand shoot today!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the show notes and transcript at gaffincreative.com/030

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Are you struggling to come up with new and engaging content to share on your podcast? Not to mention content that strategically markets your business, products, or services. Today's episode is going to help you nail down your initial content pillars, and potentially plan your next three months of content (or even a full year if you're ready!)

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the show notes and transcript at gaffincreative.com/029

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In any project you work on, it’s important to have a plan & a system that helps keep you organized and track your progress.

I’m sharing behind the scenes in how I manage my own podcast AND my client’s podcast projects in a project management tool, like asana!

Review the show notes and transcript at gaffincreative.com/028

Links

gaffincreative.com

gaffincreative.com/shop

gaffincreative.com/vipday

Chasing Simple: The Summit - Grab Your Free Ticket!

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Financial freedom has a nice ring to it, huh? It’s a buzzword for a reason—there is some much freedom that comes with having a little less responsibility on you financially. 

In today’s episode, I’m highlighting a few ways that financial freedom has impacted my life, opened doors to exploring different possibilities in life, and allowed me to chase a dream I really never imagined possible.

Check out the full show notes at gaffincreative.com/027

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As a business owner, I've realized how easy it is to let your work spill over into your "non-working" hours. Today, I'm sharing 5 boundaries I've set in my business to help me maintain a better work/life balance.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Check out the full show notes at gaffincreative.com/026


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You sit down to record your podcast content, but what are you supposed to include? Today's episode is all about the structural components that make up a podcast episode and the different ways you can arrange them! Listen in as I describe some of the most popular elements and structures that I see with my podcast clients, and the podcasts I personally listen to!

Check out full transcript and show notes at gaffincreative.com/025

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Securing guests on your podcast isn't as easy as a simple ask—you need to put a little bit of thought into it. In today's episode, I'm sharing how to craft perfect pitches to secure guests to come on your show!

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Let's expand your reach and share your knowledge with other—let's pitch you for some podcast interviews! Being a guest has a ton of benefits, but there's one thing standing in your way of landing those opportunities... your pitch.

In today's episode, I'm sharing how to approach pitching, determine who to pitch, how to pitch, and crafting the perfect topics for your pitch!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the full show notes and transcript at gaffincreative.com/023

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Launching a podcast can really be as simple or complicated as you want to make it. As someone who’s managed and produced podcasts for the last four years, I want to help you understand a few things you should consider while planning your podcast concept or launch.

In this episode of Clocking In, I'm sharing a few things you need to plan out before you launch your podcast! These concepts come straight from my Podcast Planning Workbook, available in my podcast shop! If you're ready to plan your podcast, get started with this quick 9 minute episode!

Review the full show notes and transcript at gaffincreative.com/022

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So you're familiar with the concept of podcasting, but you're probably wondering... how do I actually get this content out there on every podcast platform? I have the answers! Join me every Monday in August for a new episode all about podcasting!

In this episode, I'm sharing what you need to look for in a podcast hosting platform and which one I recommend to all of my clients!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the show notes and transcript at gaffincreative.com/021

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We did it! It's been nearly a year since we paid off our house and I'm sharing some of the details that led to paying off our home and how it's impacted our lives since (especially in the last year)!

Listen in as I debunk three common myths people have about paying off debt, along with a few really important steps that helped us on our journey to paying off our house (in just five years).

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the full show notes and transcript at gaffincreative.com/020

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Are you getting the most out of your wordpress website's functionality? In today's quick 9 minute episode, I'm sharing 5 plugins you should install on your wordpress site!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review full show notes and transcript at gaffincreative.com/019


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Have you invested in professional or business education to grow more in knowledge, skills, or personal development? Today, I'm sharing all about my investment with The Laylee Emadi Mastermind!

Listen in as I highlight what I loved, what I'd do different, and how I think hearing perspectives of others can impact your entire business plan for the better!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the show notes and transcript at gaffincreative.com/018

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Are you wasting a ton of time managing your podcast because you don't have the appropriate templates in place? I've got you covered! Today, I'm sharing 5 templates every podcaster needs to streamline their podcast production (two of which you can grab in my shop)!

Listen in as I share about email templates, interview outlines, graphics, and so much more in this important episode all about podcast templates!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the show notes and transcript at gaffincreative.com/017.

Grab the products mentioned in today's show at gaffincreative.com/shop.


See acast.com/privacy for privacy and opt-out information.

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If you're in the podcasting world, you've likely heard that Apple is releasing paid subscriptions starting tomorrow! By offering paid subscriptions within their platform, Apple is allowing podcasters to create exclusive content to subscribers in order to monetize their podcast.

In today's episode, I'm sharing the pros and cons to using this new feature, but also highlighting a few changes you'll need to make in your podcast whether or not you decide to use paid subscriptions with Apple Podcast App!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Download my Free Apple Podcast Subscription Verbiage Template

Review the full show notes and transcript at gaffincreative.com/016

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What does your client experience say about you and your brand? Everything. Your clients are the only people you need to satisfy in your business, so it's important to make sure the experience they have goes above and beyond!

In today's episode, I'm sharing how you can improve your client experience in just a few steps to day, but then how becoming your own client can make the biggest impact in the experience you're providing!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the full show notes and transcript at gaffincreative.com/015

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We talk a lot about feeling overwhelmed on this podcast—both in business in life. While I mostly offer solutions, I've neglected to share the most important one: taking a break.

In today's episode, I'm sharing about why you haven't seen a new episode from me in two weeks and what it can look like to take a break from something in your business or life when you get a little overwhelmed (or just aren't up for sharing).

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


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What does it mean to outsource your podcast editing? How do you when it's the right time to hand your podcast production over to someone else?

In this episode, I'm breaking down the responsibilities I handle for my clients, the time you could save by outsourcing your podcast editing, and the reasons you should hire a producer for your podcast!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show Notes What Goes Into Podcasting (1:49)

Podcast Content Planning & SEO Strategy (2:20)

gaffincreative.com/011

gaffincreative.com/012

What Tasks to Outsource for Podcasts (2:46)

  • Editing the Episode with Intros, Outros, and Ads
  • Episode Description
  • Creating Show Notes and Pull Quotes for Promotions
  • Episode Transcription
  • Graphics for Blog, Social, Newsletter, and Guest Promotion
  • Scheduling the Episode on Podcast Hosts and Websites
  • Finalizing the Meta Data for Search Engine Optimization
  • Scheduling Social Media for Instagram, Facebook, Linkedin, and Pinterest
  • Adding to Upcoming Newsletters or Text Message Apps
  • Emailing the Guest Details and Graphics
  • Scheduling Reminders for the Guest
  • Ensuring the Episode Goes Live

Quarterly Reviews for Your Podcast Strategy (3:56)

Three Reasons You Would Outsource Podcast Editing (5:43)

  1. Your business and life are just too busy for you to be spending time on something you’re not necessarily getting paid to do. We’ll talk more about this in a moment.
  2. You don’t know how to edit, create beneficial show notes, design graphics and wave files, upload your show, etc.
  3. You either don’t want to do the work or you don’t want to deal with the stress of adding one more thing to your plate.

Consider Your Budget for Outsourcing Your Podcast Editing (6:22)

Your Podcast Goals: Marketing, Monetizing, and Strategy for Your Podcast (6:59)

Book Your Podcast Discovery Call with Haylee: gaffincreative.com/contact

The Woman I’m cheering for This Week

Moms + My Mom

Links

gaffincreative.com/podcast-production

instagram.com/hayleegaffin

Review the transcript at gaffincreative.com/013


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Is your goal of opening a photography studio soon becoming a reality? Maybe you're still in the dreaming phase of it! If so, I'm sharing a few pieces of wisdom from one studio owner to another one.

In this episode, we're pulling back the curtain to give you an inside look at what it's like to be a studio owner, things I'm glad I did, advice I wish I'd had, and a few lessons I've learned through experience! Grab your notebook, and let's plan for a few things before you jump all in to a photography studio space.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show NotesThe History of The Studio (1:09)

The Current State of The Studio + Lessons Learned (2:19)

Finding the Perfect Studio Space (2:55)

What I Learned After Opening a Photography Studio1. Remodeling The Studio & The Investment (3:13)What I'd Do Differently in My Studio's Remodel (4;30)

  1. Checked the foundation/state of the rooms before planning

  2. Considered worst case scenarios and planned for them

  3. Given myself a longer timeline for opening and taken dedicated time off work to do it.

Before + After Photos of The Studio at gaffincreative.com/012

  1. Save at Least 6 Months of Studio Rent (5:26)Why: You should be able to pay for your studio space for at least 6 months without any sessions (or in case a global pandemic hits) so you're able to work through the first few months of getting your name out there.

Bonus Tip: Figure out how much you have to shoot in order to pay studio rent each month. (9:23)

  1. Create a System for Rentals that Works for You (9:33)My System in Honeybook (9:53)

  2. Create a webpage for your studio rental with an inquiry form.

  3. Have email templates for every scenario to gather details or send over brochures, proposals, applications, etc.

  4. Send a proposal email with details and what to expect, along with a proposal that requires a 50% deposit due upon receipt and 50% due one week before rental.

  5. Send a reminder email the day before their rental with a code, rules, and the address.

  6. Send a feedback questionnaire and request for a google review.

Try Honeybook for Free + Get 50% Off Your First Year When You Sign Up

Contact me if you're looking for one-on-one help with your studio's systems!

  1. Set Boundaries for Yourself in Your Business (11:51)Communication Boundaries (12:01)

Renter Applications & Boundaries (12:45)

  1. Setting Rules for Your Studio (14:45)6. Plan a Budget for Maintenance in Your Studio (16:20)7. Invest in a Security System & Keypad Code for Your Studio (17:27)Why I Got Security for My Studio: (17:39)

  2. Being alone in the space and inviting unknown clients to the space.

  3. Having recurring dreams of someone breaking into my space.

Why I Got a Keypad Code: (18:30)

  1. Driving to the studio before and after every rental wasn't efficient.

  2. I can always ensure it's locked after a rental right from my phone.

Rent The Studio by Gaffin Creative

Join The Studio's Facebook Group

Inquire now about my one-on-one coaching for studio owners.

The Woman I’m cheering for This Week

Ainsley Walls

Links

gaffincreative.com/studio

instagram.com/hayleegaffin

Review the Transcript at gaffincreative.com/012


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Are you planning your search engine optimization strategy based off of tangible data in your business? Today we're exploring how Google Search Console can help you strategically plan your content.

Listen in as I share how to set up Google Search Console, my favorite features of the tool, and how I use the data within it to create a better SEO strategy for my website content.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show NotesInstall Google Analytics (1:13)

Installing Google Search Console (1:29)

  • Head over to

  • Login with Google Account

  • Add Property

  • Enter URL

  • Verify Your Website with Google Analytics Tracking ID

Actively Tracking Data (1:57)

Using Google Search Console (2:14)

  • Submitting my sitemap

  • Monitor usability and errors

  • Review my site’s search performance

Submitting Your Sitemap (2:33)

Generating Your Sitemap (2:47)

Monitor Usability & Errors (2:54)

Keyword Planning Based on Performance (4:33)

Search Console > Performance > Queries

Google Search Console Data from gaffincreative.com: Q1 2021 (4:53)

of times gaffincreative.com showed up in Google Searches: 12,900

of times gaffincreative.com was clicked on from Google Searches: 295

Top Keywords/Phrases: Photography Studio Rental, Chattanooga Headshot Photographer, Photography Studios near me

Google Search Console Data for Podcast Keywords from gaffincreative.com: Last 28 Days (5:39)

Podcast Budget Template: 40 searches, 8 impressions, 2 clicks

Royalty Free Music for Podcasts: 1900 searches, 393 impressions, 1 click

Keyword Planning with Google Search Console (7:15)

  • List a few of the top clicks/impressions that I’m performing under

  • List a few of the top searched works that I’m showing up under

Strategizing Content Around Keywords & Data (8:02)

  • How can I built better content around these keywords or phrases?

  • What related searches are people making that I can build even more content around? (that’s where the Keywords Everywhere tool I mentioned comes into play)

Haylee's Exercise Example (8:42)

Top Photography Keyword: Chattanooga Headshot Photographer

Potential Keywords to Work Towards: Chattanooga photographer, Photographers in chattanooga, Chattanooga commercial photographer, Photography chattanooga, tn, Headshot studio chattanooga

Destination Photographer Example (10:20)

The Woman I’m cheering for This Week (12:41)

Jess Ekstrom:

Author of Chasing the Bright Side

CEO of Headbands of Hope

Host of Business on the Bright Side

Other Episodes Mentioned in this Episode:

010: Beginner's Guide to SEO

Blog Posts Mentioned in this Episode:

Music

Links

gaffincreative.com/podcast-production

instagram.com/hayleegaffin

Google Search Console

yoast.com

keywordseverywhere.com

Review the transcript at gaffincreative.com/011


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Are you showing up when people search for your services on Google? If not, it's likely due to a lack of optimization on your website for search engines.

Join me as I walk through a beginner's guide to search engine optimization (SEO) in this episode and help you optimize your website for search engines. Listen in as I give examples and share a couple of my favorite tools for beginners.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show NotesWhat is Search Engine Optimization (SEO)? (1:29)

My Background with SEO (1:47)

Potential Leads from SEO (2:19)

SEO Data from gaffincreative.com: Q1 2021 (2:29)

of times gaffincreative.com showed up in Google Searches: 12,900

of times gaffincreative.com was clicked on from Google Searches: 295

Top Keywords/Phrases: Photography Studio Rental, Chattanooga Headshot Photographer, Photography Studios near me

Optimizing Your Website for Search Engines (4:59)1. Use a Search Engine Optimization Tool (Like Yoast on Wordpress)SEO:Search Engine Optimization (5;35)

Metadata: The text based components of your website that communicate with Google (5:44)

  1. Plan Out Your Keywords and Key Phrases (5:51)What are your potential clients searching for on Google?

  2. Update the Metadata on Your Website Pages (6:43)Metadata: Title, Description, Alt-Text, Headers, etc. (7:00)

Title: The text that shows up in blue on google. (7:15)

Description: The text that shows up under the title and tells the reader (and Google) what your content is about. (7:22)

Alt-Text: The text that describes your images. (7:33)

Keyword/Key Phrase: The primary word or phrase that you're trying to rank for. This component is used in your seo tool as a reference or indicator of how well you've optimized your page for it. (7:42)

Haylee's Headshot Example: (8:33)

gaffincreative.com/headshots

keyword/phrase: headshot photographer or chattanooga headshot photographer

Title: Headshots for Professionals in Chattanooga, TN | Gaffin Creative

Description: Headshots and branding photos are an important visual element to your personal brand! Enter Haylee Gaffin—a Chattanooga headshot & branding photographer!

  1. Develop a Content Plan & Strategy for SEO Efforts (11:18)What are your potential clients searching for or asking?

Determining Content Keywords: (12:38)

  1. Talk to your potential clients about what they want to know.

  2. Use Keywords Everywhere tool.

How I Titled Today's Episode (13:14)

Initial Title: 5 Things to Look for in Your Website's SEO (0 monthly searches)

Second Variation: Optimizing My Website for Search Engines (30/month)

Third Variation: Beginner's Guide to SEO (440/month)

Final Title: Beginner's Guide to SEO: Optimizing Your Website for Search Engines

Optimizing My Clients' Ongoing Blog Posts and Podcast Episodes (14:31)

Women I’m cheering for This Week (12:41)

Myrna Daramy

Join us for Tech Translation Thursday, on 4/22 at 7PM EST

Other Episodes Mentioned in this Episode:

009: 3 Ways to Get Out of a Content Creation Rut

Blog Posts Mentioned in this Episode:

Three Reasons You Need to Transcribe Your Podcast

Links

gaffincreative.com/podcast-production

instagram.com/hayleegaffin

yoast.com

keywordseverywhere.com

Review the transcript at gaffincreative.com/010.


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Creating content for your business can feel like a full time job. while content creation is one of the hottest marketing tools around (and probably isn't going away anytime soon), it's extremely time consuming.

To me, the benefits outweigh the workload, as it is the key to driving value to your existing and potential customers without actually having to market to them and advertise to them. Today I'm sharing three ways you can get out of a content creation rut, come up with new content ideas, and better manage the amount of content you're creating in your business.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show NotesContent Creation as a Marketing Strategy (1:10)

Content I Produce on a Weekly Basis (1:55)

  • a weekly podcast episode,

  • a weekly blog post about podcasting

  • a weekly newsletter

  • two Instagram accounts

  • one Facebook page

  • one Facebook group

How to Get Out of a Content Creation Rut (3:15)Focus on the Things You Love to Create (3:20)If you're not enjoying the content you're creating, you're not putting forth your best effort, which leads to less valuable content.

Look to Your Clients and Audience for Ideas (5:31)What questions are potential clients asking you?

What resources are potential clients looking for?

Content Planning Exercise (6:36)

Think of one question you're often asked, now think through 5 additional topics related to that question that you could make a resource from.

Haylee's Content Planning Example:

The Question: What should I consider before I launch a podcast?

The Solution Content: Episode 006: What to Consider Before You Launch a Podcast

Supporting Episode: Episode 007: How Much Does It Cost to Make a Podcast?

Supporting Downloadable: Podcast Budget Worksheet

Supporting Blog Post 1: Podcast Equipment for Beginners

Supporting Blog Post 2: Where You Can License Royalty Free Music

Supporting Blog Post 3: Three Reasons You Need to Transcribe Your Podcast

Outsource Your Content (9:18)Content I Manage:

  • Podcast Episodes

  • Social Media Posting on @hayleegaffin

  • Weekly Newsletter

Content I Outsource:

  • Podcast Blog Content - gaffincreative.com/podcast-production

  • Social Media Posting on @gaffincreativestudio

  • Pinterest Planning & Scheduling for Blog Content - pinterest.com/gaffincreative

Recap (11:52)

Women I’m cheering for This Week (12:41)

Victoria

Amanda Warfield - amandawarfield.com/content

Other Episodes Mentioned in this Episode:

006: Episode 006: What to Consider Before You Launch a Podcast

007: Episode 007: How Much Does It Cost to Make a Podcast?

Blog Posts Mentioned in this Episode:

Podcast Equipment for Beginners

Where You Can License Royalty Free Music

Three Reasons You Need to Transcribe Your Podcast

Links

gaffincreative.com/podcast-production

instagram.com/hayleegaffin

Review the transcript at gaffincreative.com/009.


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Are you consistently paying yourself the money you deserve as a business owner? Determining how much to pay yourself and how frequently, can be a daunting task.

I'm sharing how I've approached paying myself consistently for the last three and a half years! I'm also sharing how I pay myself in slow seasons, plan paid vacations, and give myself bonuses!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show NotesDisclaimer (1:27)

Choose What Works Best for You to Pay Yourself (1:41)

Separate Your Business & Personal Finances (2:05)

What We'll Cover in this Episode (2:36)

  1. Setting goals in your business
  2. Budgeting for your own paycheck
  3. Maintaining a consistent paycheck in both slow and busy seasons
  4. Paying yourself for taking vacations.
  5. Rewarding yourself with bonuses.

Setting Goals in your Business (2:54)

Budgeting for Your Own Paycheck (3:29)

Determine your business expenses.

Determine how much you want to make.

Defining A Yearly Salary (4:40)

  • How much do I need to pay my bills?

  • How much do I want to save/invest?

  • How much do I want to splurge?

Then add tax.

Actually Paying Yourself (5:52)

Consistent Paychecks Makes Calculating Taxes Easier (6:16)

Don't Touch Extra Income Every Month (6:44)

Paying Yourself in Slow Seasons (7:20)

Paying Yourself to Take Vacations (9:56)

Rewarding Yourself with Bonuses (11:20)

Setting a Buffer Amount in Your Business Bank Account (12:10)

Women I’m cheering for This Week (13:41)

wallsgroupcpas.com

Other Episodes Mentioned in this Episode:

001: gaffincreative.com/001

003: gaffincreative.com/003

Links

instagram.com/hayleegaffin

Quickbooks Self-Employed

Review the Transcript at gaffincreative.com/008


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You're ready to launch a podcast, but how much have you budgeted for it? Podcasting isn't free and I'm here to tell you just how much you should be ready to spend when you start a podcast!

In today's episode, I'm breaking down what it looks like to pay for a podcast, from basic start up pricing to outsourcing the graphics, production, and pretty much everything outside of hitting the record button. Listen in as we walk through the things I encourage my clients to consider in their podcast budget and make sure you download my free Podcast Budget Worksheet!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Download the Podcast Budget Worksheet:

gaffincreative.com/podcastbudget

Listen to Last Week's Episode:

gaffincreative.com/006

Review the Show NotesPodcast Startup Expenses: (1:50)

  • Podcastig Gear

  • Royalty Free Music

  • Podcast Hosting

Podcasting Gear Budget: $155 (2:13)

Microphone - $99

Foam Windscreen - $2.99

XLR to USB C Cabel - $39.99

Microphone Stand - $10

See my blog post for podcast equipment for beginners.

Royalty Free Music: $49 (3:16)

Premium Beat

See my blog post for Royalty Free Music.

Hosting: $180/year (4:05)

Acast

Libsyn

Podcast Startup Expenses Total: $385 (5:21)

Other Podcast Expenses (5:34)

  • Website Building + Hosting

  • Podcast Producer

  • Graphic Designer

  • Recording Platforms

  • Transcriptions

  • Gift Giving

Website Hosting and Design (6:13)

Hosting: $180/year

Design: Based on your designer and needs.

Download the Podcast Budget Worksheet: (7:29)

gaffincreative.com/podcastbudget

Podcast Producer: $150-300/episode (8:11)

Graphic Design: Based on designer (10:17)

Graphic Elements You'll Need: (10:38)

  • Wordmark

  • Podcast Cover Art

  • Podcast Episode Graphic Template (solo and guest)

  • Multiple Social Media Graphic Templates

Recording Platform: Free - $240 (12:17)

  • Garageband

  • Audacity

  • Zencaster

  • Riverside FM

  • Zoom

Transcribing Audio (13:01)

See my blog post for Why You Should Transcribe Your Podcast Audio.

Transcription Services: (13:25)

Rev - $1.25/minute

Otter.io - $99/year

Guest Gifting: Based on your preference.(14:17)

Three Women I’m cheering for This Week (16:15)

Ryn Loren

Sarah Ann

Tikedra

Blog Posts Mentioned in this Episode:

Podcast Equipment for Beginners

Where You Can License Royalty Free Music

Three Reasons You Need to Transcribe Your Podcast

Download the Podcast Budget Worksheet:

gaffincreative.com/podcastbudget

Review the Transcript at gaffincreative.com/007


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In the last year, we’ve seen an explosive rise in the podcast industry. You likely know a few people who've launched them and thought about the possibility of launching one yourself.

In today's episode, I'm sharing a few things you should consider before you launch a podcast! Listen in to get my thoughts on prepping for a podcast and the process I walk my clients through prior to working with me!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show NotesMy Inquiry Workflow (1:22)

What is the goal of your podcast? (2:02)

Potential Podcast Goals (2:23)

  • Positioning yourself as an expert in your field
  • Content marketing your business through podcast episodes and driving listeners to your services.
  • Selling products or goods that are relevant to topics you want to cover
  • Networking with other industry experts as guests on your show
  • Growing your audience on podcast and social media
  • Adding value to your existing audience
  • Financial gain from sponsorships

Measuring Your Goals (2:52)

Consider Your Budget (3:56)

Startup Expenses: $200 (4:09)

  • Podcasting Gear
  • Royalty Free Music
  • Hosting

Optional Expenses: (4:41)

  • Website Build & Hosting for your show notes
  • Hiring Podcast Consultant & Producer
  • Hiring Graphic Designer for Assets and Promotional Materials
  • Transcription Services for Accessibility
  • And Guest gifting

How much time do you have/want to dedicate to your podcast? (5:13)

What do you want to call your podcast? (7:29)

Podcast Naming Exercise (7:52)

  • Get out a piece of paper
  • Write out words you associate with your primary topics
  • Write out words you’d associate with your brand
  • Write down catchy or special phrases to you
  • Write down any and all titles
  • Underline all of the words that stand out to you the most.
  • If there are any new phrases that come to mind after that exercise, write them down
  • Go back through with a different color pen and circle your top three-five choices.
  • Look up those title options on Apple podcast app and see if anyone else is using it.
  • Send the remaining titles to your close friends to vote on their favorite.
  • Finally, consider their feedback, but choose the one that resonates with you.

Three Women I’m cheering for This Week (13:04)

Amanda Warfield

LaShonda Brown

April Temple


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Does it feel like you're being crushed by a pile of student loan debt that will never be paid off?

In this episode of Clocking In, we're discussing all things related to student loans and how I paid off my $36 thousand dollars of student loan debt in two and a half years. Listen in as I share what I did, what I'd do differently, and my advice to those currently making payments on their student loans.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show NotesWWhat Taking Out Loans Meant to Me (1:09)

How I Paid Off Student Loans (6:30)

  1. Researched how my loan provider worked.

  2. Approach Spending with a No Spend Mindset

  3. Throw most of my income at the student loans (50-75%)

What I'd Do Differently to Pay Off My Loans (10:30)

  1. Paid on school while I was in school.

  2. Get educated on loans.

  3. I wouldn’t have used the 6 month grace period.

Advice for Creating a Repayment Plan (13:19)

  1. Use a loan calculator to see how much you’ll pay for your loan.

  2. Find out how much interest you’re gaining per day.

  3. Consider consolidation.

  4. Try a no-spend month

Three Women I’m cheering for This Week (13:04)

Laylee Emadi

My Intern, Victoria

Katie Sirhan

Links:

gaffincreative.com

5 Lessons My Mom Taught Me About Money

Review the transcript at gaffincreative.com/005


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Have you figured out what success looks like for you and your life? It's likely different from other women around you, or maybe you aren't sure what it should look like. Let's talk about it!

In this episode of Clocking In, we're celebrating International Women's Day by discussing the importance of cheering on other women, especially when their idea of success differs from our own! Listen in as I share how my idea of success has changed over the years, how I've come to appreciate where other women are in their lives, and how you can start cheering for others!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Review the Show Notes:What We’ll Cover in Today’s Episode (1:40)

Defining what success looks like to you. (2:04)

Exercise: Define Your Success (3:05)

  1. What do you want right now?

  2. What do I want to do or where do I want to be in one year?

  3. What is one thing you can do over the next three months to move you towards that goal?

  4. What do you want in 5 Years?

Allowing your idea of success to change when it needs to or when you want it to. (4:07)

My Career Background (4:41)

My Current Idea of Success (7:16)

Stop Fighting for the Approval of Others (7:50)

Stop Shaming Women Who Define their Success Differently (9:13)

Cheering on Women in Every Stage of their Lives (9:51)

Three Women I’m cheering for This Week (13:04)

Natalie Franke

My Step Sister, Jenna

Dylan of Water Bear Clay Company

Links:

gaffincreative.com

layleeemadi.com

Review the transcript at gaffincreative.com/004.


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We're quickly approaching that time of the year, when taxes begin to really stress us out. As an entrepreneur, tax time can be even more overwhelming if you're not doing to work on the front end to prep for tax time.

In this episode of Clocking In, I'm sharing the things that I do in my own business to ensure I have a smooth (and rewarding) experience at tax time.

From handling my own bookkeeping and working with a CPA to researching potential deductions and paying quarterly taxes, I'm covering it all in this quick episode!

Please note, I am not a tax professional, therefore, the content I'm sharing in this episode is just my own experience. Please consult with a local CPA to ensure you're managing your finances and taxes appropriately for your business.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Hire a CPA (Certified Public Accountant) (1:16)

Working with an Accountant (1:47)

Use Separate Bank Accounts (2:39)

Pay yourself + Pay Yourself a Consistent Paycheck (3:07)

a) Consistency

b) Knowing How Much You've Made at any time

c) Simplified Bookkeeping

Use Quickbooks for Bookkeeping (4:15)

Research and Understand Tax Deductions (5:01)

Pay Your Quarterly Taxes (5:32)

Consult with a CPA (7:30)

Links:

gaffincreative.com

Review the transcript at gaffincreative.com/003.


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Are you thinking about starting a podcast for your business, but are stuck on how to truly use it as a tool in your business (or even your profession)?

In this episode of Clocking In, I'm sharing a few potential ways you can use a podcast to serve your audience, grow your business, and make more money. Listen in as I share a few ways that I'll be using my podcast to serve my business as well!

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Set yourself up as an Industry Expert (1:39)

Grow your audience on multiple platforms. (2:38)

Grow Your Email List (2:55)

Facebook Ad Campaigns (4:02)

Network with Industry Leaders (4:55)

Sell Your Products or Services. (6:00)

  1. Associate yourself with your services (6:21)

  2. Sponsor your own show (7:13)

  3. Create content specific to your service or product launch (8:08)

Links

gaffincreative.com/scripting

instagram.com/hayleegaffin

Review the transcript at gaffincreative.com/002.


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Does money stress you out? I feel ya! Finances, budgeting, and retirement are never fun to think about, but taking control over them will empower you to have so much freedom from that stress.

In this first episode of Clocking In, I'm throwing it back to my childhood and sharing 5 important lessons my mom taught me about money when I was growing up. Listen in to hear how her lessons influenced my mindset around money and pushed me to have a positive outlook on finances.

Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

5 Lessons My Mom Taught Me About MoneyLesson 1: Pick an amount of money to be “$0” in your account. (1:05)

Lesson 2: You don’t have to live paycheck to paycheck(2:08)

Budgeting Tip: Review everything that you’re spending money on in a month. Can you live without it?

Lesson 3: Credit cards are not to be used unless you can afford to pay it off now. (3:54)

Lesson 4: Retirement isn’t as far off as it seems - invest now. (5:31)

Lesson 5: It’s ok to splurge on yourself if you save for it. (7:02)

Let's Recap (8:10)

Links

gaffincreative.com

Review the transcript at gaffincreative.com/001.


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Welcome to the trailer for the Clocking in Podcast, the podcast for entrepreneurs and professionals making their way in the working world.

I’m your host, Haylee Gaffin and I’m pumped to share that we’ll be launching this podcast on March 1st.

On this podcast, we’ll be talking to and about powerful women. Whether you’re an entrepreneur building your business, a professional working your way up the ladder, a friend supporting my podcast, or looking for another podcast to binge, you’ve found the right podcast and this space is for you.

Join me every Monday morning, where you can expect to hear stories and advice on life, entrepreneurship, career, business, and more.

I’ll even be sharing about my journey to opening Gaffin Creative and the pivots my brand has made along the way to finally breaking into the podcasting world. You can learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Why launch a podcast? It’s the cool thing to do right? Just kidding. I recently went full-time in my business, Gaffin Creative, where we produce podcasts for creative entrepreneurs. Launching a podcast felt right. I wanted to share how valuable a podcast could be for your brand, by living it out in my own.

Not only that, but I also wanted to pour back into the community I’ve come to love over the last few years. Many of you are photographers, business professionals, and creative entrepreneurs, and I’d love to share simple things you can do in your business and life to make it a little better. And honestly, I’ll be doing the same along the way. I’ll be testing out new business softwares, finding a little more balance in my own life, and creating space for inspiration. Additionally, I have big plans to bring on amazing guests to share advice and stories on topics that are really important.

So, the Clocking In podcast was built.

But why the name Clocking In? I’ll be honest, it took me a little longer to launch this podcast because I could not settle on a podcast name. I’d built out a long list of titles, but I wanted to select one with a deeper meaning.

Enter Clocking In.

If you’re a fan of Dolly Parton, you’re in the right place. The inspiration from the Clocking In podcast came directly from her hit song, 9 to 5. No matter where we are in our career, we’re all clocking in at some point, but we might as well enjoy it while we’re doing it.

Make sure you hit that subscribe button, and join me on March 1st as I launch the Clocking In podcast just in time for women’s history month.

Until launch day, I’m your host, Haylee Gaffin, clocking out.


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