The Marketing Starter Podcast: Recent Episodes
Tim Hines
The Marketing Starter Podcast is a show for business pioneers where we interview thought leaders from around the world and discuss innovative topics on how to kick-start your marketing efforts and become a more savvy marketer. Hosted by Tim Hines, marketing evangelist, keynote speaker, and author of the book The Marketing Starter. Look for a new episode twice per month! Subscribe to the podcast email list at tnhines.com/stay-updated.
Whole-brain marketer, Lauren Fitzhugh, Head of Marketing at Ledger Investing, shares her take on how the starter-minded, end-to-end marketer can succeed in the fast-paced marketing game. Connect with Lauren on LinkedIn Get Tim's book, The Marketing Starter, on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices
What came first... product, marketing, or the egg? Manan Modi product guru and author of his new book The Startup Product Manager, shares his take on how marketers and product managers can collaborate to make great things happen around a solid vision. Connect with Manan at mananmodi.com Get Tim's book, The Marketing Starter, on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices
Suresh is the CMO at Meridian Link and he unpacks how whatever marketers do upstream can help them be more successful downstream in their campaign planning. Connect with Suresh on LinkedIn Get Tim's book, The Marketing Starter, on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices
Michael Robin, VP of Marketing at Significo, CEO of Team CMO, and creator of the CMO Show shares what it takes to get from novice to CMO by building trust and focusing on revenue. Connect with Garrett on LinkedIn or at Team CMO Get Tim's book, The Marketing Starter, on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices
Founder of Mavuus, Dilya is a strategic marketing professional with 15+ years of experience in various industries and shares her takes on the importance of building your personal brand. Connect with Dilya and get more info on the master class at Mavuus.com and go.mavuus.com/masterclass. Get Tim's new book, The Marketing Starter, on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
What is the sexiest part of marketing? Did you guess operations?! Heather McLeod, CMO at Authority Brands thinks so, and she has some great tips to share with the marketing world on how we can better operationalize what we do. Connect with Heather on LinkedIn and check out open positions on Authority Brand's website. Get Tim's new book, The Marketing Starter, on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jon Wuebben is the Founder & CEO of Content Launch, keynote speaker, author, and foremost expert in prosumerism which he dives into within this episode. Connect with Jon at contentlaunch.com and get his book on Amazon. Get Tim's new book, The Marketing Starter, on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Brett is the founder and Managing Partner of Grow Powerful where he places fractional CMO's, so he knows all about how to leverage the power of a fractional CMO. Connect with Brett at growpowerful.io and on LinkedIn. Get Tim's new book, The Marketing Starter, on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Mark Mears speaker, CGO at Leaf growth ventures, and author of the new book, The Purposeful Growth Revolution, shares why it is imperative for marketers to be more influential in shaping the internal brand. Connect with Mark and get his book at markamears.com. Get Tim's new book, The Marketing Starter, on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Mark Mears speaker, CGO at Leaf growth ventures, and author of the new book, The Purposeful Growth Revolution, shares why it is imperative for marketers to be more influential in shaping the internal brand. Connect with Mark and get his book at markamears.com. Get Tim's new book, The Marketing Starter, on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
After extreme burnout, Seth Goldstein returned to school to get his web design certificate and started Goldstein Media. Today he's the host popular podcast, Entrepreneur's Enigma, and editor of Marketing Junto a newsletter, and fellow member of MPN. Connect with Seth on LinkedIn. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
After extreme burnout, Seth Goldstein returned to school to get his web design certificate and started Goldstein Media. Today he's the host popular podcast, Entrepreneur's Enigma, and editor of Marketing Junto a newsletter, and fellow member of MPN. Connect with Seth on LinkedIn. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Coach Laura Rubinstein is an award-winning social media and marketing strategist, certified hypnotherapist, speaker and bestselling author of the book Social Media Myths BUSTED: The Small Business Guide To Online Revenue. She graciously shares her take on the biggest mistake that marketers can make and should avoid. Connect with Laura at laurarubenstein.com and get her book on Amazon. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
CMO, marketing advisor, Gartner CMO Council member, speaker, and writer, Scott Vaughan shares his tips on how marketers can use entrepreneurial thinking to stay ahead of B2B market dynamics. Connect with Scott on LinkedIn Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Instagram foodie and Head of Marketing at Momentum, Clayton Pritchard shares his best bites on how to build marketing from the ground up without having any data to back it up. Connect with Clayton at instagram.com/thebobanerd. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Steph is a brand coach and marketing strategist that helps entrepreneurs create authority brands in their industry. She shares her insights on influencers and how creating a simple strategy will make setting up your channels easier and more successful. Connect with Steph at theweberco.com. Get Tim's new book, The Marketing Starter on Amazon.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Allie Danziger, the founder of Ampersand, a leader in the Houston marketing scene, and an expert in multi-generational workforces shares her strategies to capitalize on the energy of Gen Z's as they take over the workforce. Connect with Allie at ampersandpro.com. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Marketers and revenue leaders have always butted heads, but in today's more analytical world, they need to learn to come together and share mutual respect. Warren Zenna, founder of CRO Collective shares his perspective on building and maintaining this very important bridge. Connect with Warren at thecrocollective.com. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
More often than not, we make our websites and other marketing materials about us instead of the customer or prospect. Kevin Freidberg, certified story brand guide and award-wining copywriter has some ways we can overcome this. Connect with Kevin at 7secondwebsites.com Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Neal Shaffer, Digital & Social Media Marketing Consultant, Speaker, Fractional CMO & Author of many books including The Age of Influence, sat down to share his insights on how we can use influences to win in today's marketplace and how can be influencers ourselves. Connect with Neal at nealschaffer.com. Get Neal's book on Amazon. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Lynn Tickner, Story Brand Guide, brand naming master, and founder of Ink & Key shares how entrepreneurial marketers can master the skill of recognizing the problem when getting started. Connect with Lynn at Ink & Key. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Utah Business Magazines’ CXO of the year and marketing mentor, Dave Taylor shares how marketing starters can go from the scrappy, guerilla mentality to one of scale and growth.
Connect with Dave on LInkedIn.
Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
International keynote speaker, entrepreneur, Startup Junkie (just like me), mentor and 6-time Co-Founder including his current agency, Klint Marketing, Taylor Ryan sits down to share the winning tactics internal marketing departments can glean from the agency mentality.
Connect with Taylor at klintmarketing.com
Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
It's finally here! Today, you can pick up your copy of my new book, The Marketing Starter: How an Entrepreneurial Spirit Will Make You a More Savvy Marketer in paperback and kindle on Amazon. Just search for it and you'll find it. You can also get more information at themarketingstarter.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
Get your copy at https://amzn.to/3tPPMaN Learn more about your ad choices. Visit megaphone.fm/adchoices
In marketing there are a lot of highs and a lot of lows. Illise Benun, business coach, author of 7 books, and founder of Marketing Mentor, shares her tips for surviving the modern day marketing roller coaster.
Connect with Illise at marketing-mentor.com.
Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Tom Daly shares how marketers can lead transformation within their organizations. He is a digital marketing pioneer who has worked for UPS and Coca Cola and been recognized as Mobile Marketing Association’s mobile marketer of the year and Business Insider’s 30 Most Creative People in Mobile Advertising. Connect with Tom at relevantventures.com. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sherilyn Shackell, speaker and founder of the Marketing Academy shares her perspective on the unique power that marketing and communication professionals have over the world and how that power can be wielded for good or evil. Sherilyn is also also the Chartered Institute of Marketing’s special contribution to marketing award recipient and identified as one of the UK’s vision 100 by Adobe. Connect with Sherilyn here and check out the Marketing Academy. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
A new year, a new marketing you! Karen Freberg, professor, author, keynote speaker, and former collegiate athlete shares how physical activity will help marketers stay sharp and ultimately more creative and better at what they do. Get Karen's book here. Connect with Karen here. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Marketers must recognize how our primal brains instinctively control our decision making. Tim Ash helps us to how to understand our primal brains and unpack neuro marketing. Tim is an International speaker, marketing trainer, author of the book Unleash Your Primal Brain and also a Forbes Top-10 Online Marketing Expert. Get Tim's book here. Connect with Tim here. Get Tim Hines' new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Its time to flip the script and make functional areas of the business work for you! Forbes most influential CMO, Alicia Tillman shares how marketers can wield this tremendous power. Alicia is the CMO at Capitolis and former CMO at SAP, board director and keynote speaker. Connect with Alicia on LinkedIn & Twitter Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
When you're a marketer, your personal brand is about so much more than just you. Social media marketing expert, coach, and TEDx speaker, Dorothea Bozicolona-Volpe shares her perspective on how to leverage your personal brand to serve as an ambassador of your business. Connect with Dorothea at socialespionage.com and watch her TEDx Talk. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Marketing starters never sit quietly on the sideline - they take charge and own the strategy! In order to make an impact on our organizations, we must strive to be a more strategic part of our organization and Denise Court, 7x marketing exec and founder of Launch Yeti Marketing, shows us how. Connect with Denise at launchyeti.com and on Twitter @fullcourt. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Communication should come naturally to marketers, but this isn't always so easy at the 30k foot view. Daniel Tomcala, Head of Marketing a Minit, speaker, startup founder, and global marketer shares his secrets to how marketers can manage up, better communicate, and collaborate with company leadership. Connect with Daniel on LinkedIn. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
In order to be decisive in the ever-changing MarTech game, marketers must pay more attention to the customer behavior and decide was is relevant to decide what tools you need to adopt. Scott Brinker, Scott is the VP of Platform Ecosystems at Hubspot, Editor and Chief of MarTec blog, and author of Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative, shares his perspective. Connect with Scott at cheifmartec.com and get his book, Hacking Marketing on Amazon. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Speaker, podcaster, CEO at Refine Labs, Chris Walker holds nothing back in helping us to unblur the lines between marketing and sales. Marketers need to focus on educating and building brands in creative ways and MUST work for companies who believe the same way to thrive. Connect with Chris at refinelabs.com and check out the State of Demand Gen podcast on Apple, Google, and Spotify. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Today's sales teams expect so much more than the basic MQL from today's tech-enabled marketers. Catherine Brown, author of the best selling book How Good Humans Sell, dishes out how marketers can partner with sales teams to deliver the USQL (ultra sales qualified lead). Connect with Catherine at extraboldsales.com Get her book, How Good Humans Sell: The Proven Path to B2B Sales Success on Amazon Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
We must learn to be more human in our approach to marketing to tame today's rebellious customers and Mark Shaefer, one of the world's leading marketing futurists, speaker, podcaster, and author of many books including The Marketing Rebellion and Cumulative Advantage, breaks it all down for us. Connect with Mark at businessesgrow.com Get his books on Amazon
The Marketing Rebellion
Cumulative Advantage
Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Pitching is at the core of every campaign and marketers need to have their emotionally-charged pitch locked in. Mike Moyer, speaker, entrepreneurship teacher, founder of Fair and Square Ventures, and author of the famous book, Slicing Pie, shares with marketers that we need to care about our products to sell them. Connect with Mike at slicingpie.com or pitch.ninja Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Marketers must learn to master the mindset of an invaluable employee if they want to survive. On this episode, Maya Grossman, blogger, speaker, podcast host, and best-selling author with her new book, Invaluable: Master the 10 Skills You Need to Skyrocket Your Career, spills all her tips. Connect with Maya at mayagrossman.com Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
The ability to learn a new business imperative to your success as a marketer - we all have to at some point in our careers. Courtney, CMO at United Way of Greenville County and Founder of The Co-Be agency, shares her secrets on how to move fast and break things. Connect with her at thecobeagency.com Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Authenticity is the secret sauce for us all to be better marketers. Ryan Foland, global keynote speaker, author of the book Ditch the Act: Reveal the Surprising Power of the Real You for Greater Success, and 4x TEDx speaker shares how successful people do everyone else can, but no one else does. We also coined a new definition of TAM. Connect with Ryan at ryan.online Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Rahfael Gordon, CEO of Madison + Park agency, author, keynote speaker, serial entrepreneur, and global leadership advisor show us how he overflows with the power of persistence to achieve all his dapper greatness. Connect with Rah at rahgor.com Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Michael Solomon, professor, speaker, and author of the book The New Chameleons: How to Connect with Consumers Who Defy Categorization, unveils out how relationship building with customers leads to success. Connect with Michael at michaelsolomon.com Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Tony Wessling, founder of Chromium Group and author of The Powers: Ten Factors for Building an Exponentially More Powerful Brand, divulged his insights on how brands can lead the world by being visionaries. Connect with Tony at chromium.group Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Rebecca Biestman, CMO of tech giant Reputation, shares what it takes to build a smart, scrappy and sensational team from the ground up. Hint: it all starts with trust. Find Rebecca on LinkedIn Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Citizen of the world and king of social media, Scott Eddy unveiled his tactics on how to build relationships by doing things that truly make you happy. Find Scott at mrscotteddy.com and anywhere on social @MrScottEddy Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices
Founder, Creative Director of Brand, Design and Messaging with Fortified Branding, Beth Carr, shares how marketers can get started creating a more impactful brand identity. Beth has a gift for our Marketing Starter audience to begin fortifying your message with a key component: The Elevator Pitch. Click the link here to learn the 3-part formula to create your persuasive elevator pitch to get more business. Connect with Beth at fortifiedbranding.com Get Tim's new book, The Marketing Starter on Amazon Learn more about your ad choices. Visit megaphone.fm/adchoices
Just a quick hello to introduce the podcast to you! Are you a marketer with an entrepreneurial spirit? WE WANT TO HEAR FROM YOU! Shoot me a note at tnhines@gmail.com. Get Tim's new book, The Marketing Starter on Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices