Social Media Schoolhouse: Recent Episodes
Jason A. Wheeler
Clubhouse is the newest social media platform sweeping the world (if you don’t count Dispo), to be embraced by marketers and other business professionals. With currently one million users on the platform, there are several rooms that will probably fit the niche you are looking for. I have been on the platform for almost a...READ MORE
The best advice I can give any marketing client is “Know Your Audience.” The more you know your audience, the better your messages and content will become. Best Marketing Advice: Know Your Audience The best thing you can do before you start any campaign is gathering as much information as possible about your audience and then build...READ MORE
In marketing, your customer is in control. They have so much information at their fingertips, they are making decisions before they see your content. That is why Customer Experience is so very important. In this episode of the Social Media Schoolhouse podcast, I talk about the importance of developing an awesome customer experience and how...READ MORE
Across the internet and on social media, I have seen many school districts and companies wondering how to hide or delete comments from their audiences. Although I advocate deleting any hate speech or derogatory comments, I am not in favor of turning off our audiences’ words. The power and knowledge comments bring to our district...READ MORE
Are you looking for the best ways to recruit Millennials? Is your company or school district having trouble understanding the wants and needs of this generation? Tips for Recruiting Millennials In this episode, Jason A. Wheeler discusses millennial job seekers, and what is enticing them to choose a company for their first job. Gaining tips...READ MORE
In school communications, there is no summer break. It is vital you keep spreading the great stories that make your district great. Summer is also a great time to do small things to expand your marketing and communications in your district. It can be hard to get motivated during the lazy months of summer, but...READ MORE
Do you use email to market your school district? Do you want to create email campaigns that make an impact with your audience? By defining your niche audiences and building an email list around those personas, you can improve the performance of your email marketing. In this article and podcast, you’ll discover how to build...READ MORE
Is your school district adapting to the changing world of school communications? Does you department need to restructure to deal with this new revolution? As school district communications changes to a more marketing and content delivery role… is it too far out of left field to say a school district will buy a local newspaper...READ MORE
Are you needing some help with your school district marketing? Need some marketing tips to get you started? In this podcast, I give seven valuable insights into school marketing using lessons told through HBO’s The Wire. Valuable School Marketing Lessons from HBO’s “The Wire” The Wire, which aired on HBO, is hands down my favorite...READ MORE
More than likely, YOUR STUDENTS DON’T TRUST YOU. Can you blame them? I am sure that half of my readers have not been in the classroom in past 15 years.Usually we think we know what is best for our students, but more than likely it is the incorrect assumption. Can we really know what is...READ MORE