Name Image Likeness: Recent Episodes
VicTreeFi
Collegiate student athletes can now pursue name, image, and likeness opportunities...so what's next? NIL compliance experts share their views on the latest news, biggest NIL deals, and most interesting legislation changes bi-weekly. Hear from industry pros - athletic directors, compliance coordinators, and student athletes about their thoughts on the NIL landscape. Presented by VicTreeFi.
We discuss the NCAA’s latest move in the fight against athlete unionization, the outcome of the recent vote by the House Committee on Education and the Work Force, Nebraska’s new NIL law, and the success of AthleteCon.
We talk about our favorite nillies including Graham Mertz’s deal with Mercedes Benz of Gainesville and Ollie Gordon II’s deal with McDonalds of the Southern Plains.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit frameworknil.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We discuss the general terms of a settlement that will see the NCAA pay nearly $2.8 billion in damages over 10 years to nearly 14,000 players. It also creates a new system that allows schools to use up to $21 million a year to pay student-athletes.
We cover a new South Carolina NIL law and updates related to Jaden Rashada’s lawsuit against Billy Napier.
We talk about our favorite nillies including Oklahoma women’s basketball players’ recent deal with Fowler Auto and Angel Reese’s new purchase.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit frameworknil.com.
We discuss how a proposed new athlete compensation model could reduce the roster size of collegiate football programs - negatively impacting walk ons.
We cover John Legend’s performance at the Club 15 NIL 500 Gala supporting University of Kentucky athletes, the announcement of the Protect the Ball Act, recent updates to NCAA NIL guidance, the proposal of a special status designation for student-athletes, and updates regarding the potential NIL basketball tournament.
We talk about our favorite nillies including Shilo Sander’s role on BMF and Devon Russell’s recent niilies with two lacrosse companies.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit frameworknil.com.
We share an interview with UNC Asheville Forward Drew Pember. Drew shares his POV on life as a student-athlete, NIL opportunities, and more.
We cover the Ivy League’s assertion that athlete unionization would undermine academic goals, the launch of the Nickel City Collective and Two Rivers Trust, the Wisconsin High School Athletic Association’s rejection of NIL rights for high school athletes, and the latest proposed Federal legislation related to international athletes.
We talk about our favorite nillies including FedEx’s support of University of Memphis athletes and Gordon McKernan’s deal with Aneesha Morrow.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit frameworknil.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We discuss the viral music video featuring Kentucky Wildcat Basketball Manager and Geddes Pools. We speak with Clay Duerson from Creative Caddie, the company behind the creative music video featuring Geddes Pools! We learn tips to create attention-grabbing content and discuss the experience behind the scenes of a video shoot.
We cover the discussion surrounding paying certain Olympic athletes, NIL Summit Award Nominations, and the potential Vegas NIL League.
We talk about our favorite nillies including DJ Burns Jr.’s many NIL deals and Deja Kelly’s recent deal with Tommy Hilfiger.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit frameworknil.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We discuss Auburn’s loss to Yale, NIL’s impact on the transfer portal, the Zags Collective Match Madness fundraiser, and a recent Oregon NIL bill.
We talk about our favorite nillies including Raid’s deal with Jeremy Roach and Darianne Littlepage-Buggs and Goldman Sachs deal with Angel Reese.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit frameworknil.com.- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We hear from University of Alabama thrower Chandler Hayden. She discusses her experience as a female student-athlete and as an athlete at SEC schools.
We discuss the recent change in the South Carolina High School League’s bylaws related to NIL, the recent NIL roundtable with Senator Ted Cruz, North Carolina’s recent NIL update, and updates related to the unionization of Dartmouth athletes.
We talk about our favorite nillies including University Credit Union’s NIL opportunity and Adidas’ deal with Janiah Barker.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit frameworknil.com.
We hear from Russ White from The Collective Association. Russ responds to our recent interview with Deseret News’ Executive Editor Doug Wilks regarding the disclosure of NIL information to the public.
We discuss the latest updates in the lawsuit against the NCAA filed by the attorneys general of Tennessee and Virginia, NCAA President Charlie Baker’s recent letter to NCAA membership, news from the NCAA Committee on Infractions, the latest proposal related to high school NIL in Florida, the announcement of a lawsuit against the University of Wisconsin - Madison Athletics, and the progress towards the release of EA Sports’ college football game.
We talk about our favorite nillies including Aaliyah Edwards’ deal with Adidas Canada and Reed Sheppard’s deal with a racehorse!
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit frameworknil.com.
We speak with Deseret News’ Executive Editor Doug Wilks about his recent testimony at a Utah NIL hearing. Dough discusses the Title IX implications of withholding NIL records and the importance of transparency.
We provide an update on the Tennessee/Virginia NIL lawsuit against the NCAA, discuss the NCAA’s new NIL regulations, the NLRB’s Dartmouth ruling, and Homefield Apparel’s recent initiative with several collectives.
We discuss our favorite nillies including McKenna Whitham’s deal with Nike and Myles Comfort Foods’ promotions featuring David Pope, Michael Harrell, and Tahj Harding.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We discuss the NCAA’s investigation into the University of Tennessee’s alleged NIL violations and the latest antitrust litigation against the NCAA. We cover the latest investigation into the University of Florida’s potential NIL violations and provide updates on the NCAA’s investigation of Florida State. We discuss the Collective Association’s officer elections and a new NIL insurance policy offered through Players Health.
We discuss our favorite nillies including Amiah Simmon’s deal with Snickers and Jack Nelson’s deal with the Fillback Family of Dealerships.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We discuss how Florida State University became the first program to be punished by the NCAA for NIL infractions. We also cover Utah’s proposed NIL law, the latest updates on the status of Federal legislation related to NIL, discussions within the state of Florida related to high school NIL activities, and the impact of NIL on Ivy League programs.
We discuss our favorite nillies including Caitlin Clark’s trading card and Powerade’s deal with Flau-Jae Johnson.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We discuss the scheduled NIL discussion at the 2024 NCAA Convention, Charlie Baker’s recent letter to student-athletes, Yea Alabama’s new fundraising initiative, NIL notes from high school recruits, and how Blueprint Sports is navigating non-profit fundraising.
We discuss our favorite nillies including Squirrel White’s deal with the Nashville Predators and Jay Higgins and Sabastian Castro’s deal with Cheez-It.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We discuss NCAA President Charlie Baker’s recent NIL letter proposing that schools directly pay athletes, among other revelations. We cover recent news including the Title IX lawsuit against Oregon, the latest lawsuit related to the transfer portal, the announcement of the Bluff City Collective as the official collective of Memphis men’s basketball, the announcement of Fy with the Phoenix as the official collective of Green Bay Athletics, and the latest proposed high school NIL bill out of Alabama.
We discuss our favorite nillies including Klutch Athletics deal with Aaliyah Crump and K State women’s basketball’s deal with Furniture Mall of Kansas.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We discuss Carson Beck’s $1,000,000 deal, the announcement of Arkansas Edge as the official collective of Arkansas Athletics, Lone Star NIL’s latest campaign, the launch of the Secondary Break Club to support UNC men’s basketball, the shutdown of the Teal Collective, the announcement of the Brandr vs. EA Sports settlement, Alex Fontenot’s lawsuit.
We discuss our favorite nillies including Xenith’s deal with Tyler Atkinson and Country Roads Trust’s deal with Swilled Dog.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
We debunk Heather McMahan’s myth about the chicken at the University of Alabama. We cover the Orange United collective’s campaign to raise $500,000, President Biden’s NIL roundtable, the collective alcohol loophole**, and the class action lawsuit against the NCAA.
We discuss our favorite nillies including Travis Hunter’s deal with Squishmallows and Bronny James’ new jersey in Dicks Sporting Goods. To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com**. To learn more about our Framework platform, visit victreefi.com.- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We speak with Mike Blewitt from CSMG about the company’s role in the NIL world. We focus on the importance of hyperlocal NIL campaigns.
We discuss the launch of the Pride of ODU Collective, the announcement of the Friends of Nova Collective as the official collective of Villanova Athletics, Matthew and Ryan Bewley’s lawsuit against the NCAA, and the formation of the Coalition for the Future of College Athletics.
We discuss our favorite nillies including the Diary Alliance’s deal with Ladd McConkey and Joe Milton and Tyrese Proctor’s new jewelry line from Podium Jewelry.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We cover a complaint filed by the NLRB against USC athletics, the PAC 12, and the NCAA. We discuss our time at the Beau Johnson X Soyumi NIL event.
We discuss the state of affairs for athletes within the state of Utah following the Utah State Records Committee’s determination to open NIL contract records. We cover our favorite nillies including Kane Footware’s recent entrance into the NIL game and Angel Reese’s deal with Reebok.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
We cover the saga of NIL discussions before the Senate Judiciary Commitee. We discuss a new NIL deal for Houston basketball players.
We discuss our favorite nillies including Chop Robinson’s pork campaign and the Grove Collective’s charitable efforts.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Chrissy and Wheeler cover NIL petitions from Ivy League athletes. Recently, 15 members of the Dartmouth men’s basketball team signed a petition to join Local 560 of the Service Employees International Union. Dartmouth has objected, saying the players are not employees. Additionally, the CBPA **filed a charge with the NLRB alleging that the conference misclassified athletes as amateurs, rather than as professionals.
They also discuss the Florida High School Athletic Association’s NIL proposal draft and potential changes to NCAA NIL guidance.**
They discuss their favorite nillies including Ladd McConkey’s deal with Shuman Farms and Isaac Bealer’s deal with Webb Wealth Advisors.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
Chrissy and Wheeler celebrate the new NIL rules for high school athletes in Georgia. They also speak with college athlete Connor Printz about his success within the NIL world. Connor shares tips for obtaining NIL deals and growing a social media presence. They also shoutout the upcoming NIL event at Soyumi Asian Kitchen featuring Beau Johnson.
In the News and Facts segment, Chrissy and Wheeler discuss the debate surrounding paying recruits to visit campus, increasing sponsorship opportunities for Colorado football, and a new petition from commissioners of HBCU conferences.
They discuss their favorite nillies including SAXX Underwear’s new trophy and Terian William II’s NIL gift.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
Chrissy and Wheeler discuss how the ninth NIL congressional hearing got derailed last week. They cover who said what and where things took a turn!
In the News and Facts segment, Chrissy and Wheeler discuss the launch of the SWFL Flight Crew **to support Florida Gulf Coast University student-athletes and the potential class action lawsuit focused on paying NCAA players for broadcast revenue.
They discuss their favorite nillies including the Iowa Pork Producers Association*’s deal with Myles Purchase, Tyler Moore, Tommy Hamman, and Caleb Bacon. They also cover Carson Beck’s deal with* Zero FG Energy Drink**.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Chrissy and Wheeler discuss Nillie’s inclusion in Business Insider’s list of NIL companies. They talk about how Deion Sanders, aka Coach Prime, crashed Kristi Dosh’s Business of College Sports website. Chrissy shares her excitement to see Angel Reese in a music video with Latto and Cardi B.
In the News and Facts segment, Chrissy and Wheeler discuss high school NIL drama at Tuscaloosa County High School, the WWE’s Campus Rush campaign, LSU’s efforts to excite recruits about NIL, The Collective Association’s trip to DC, the PIAA’s new rules, and the reintroduction of a new North Carolina NIL bill.
They discuss their favorite nillies including Pit Vipers’ deal with South Carolina athletes and Shedeur Sanders’ deal with Urban Outfitters.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Name Image Likeness is produced and edited by Palm Tree Pod Co.
Chrissy and Wheeler discuss NCAA President Charlie Baker’s visit to Sioux Falls. He and Senator John Thune took part in an event hosted by the Northern Sun Intercollegiate Conference and Augustana University and discussed potential national NIL legislation and proposed changes to the NIL ecosystem.
In the News and Facts segment, Chrissy and Wheeler discuss Reggie Bush’s lawsuit against the NCAA, the launch of athletes.org, Morgan Stanley’s new financial literacy program for athletes, the success of a recent fundraising campaign by the Grove Collective, and a NIL deal from the DOJ.
They discuss their favorite nillies including Harold Blood’s deal with Gordon McKernon and John Rhys Plumee’s deal with Icy Hot.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“We also want to say congratulations to the Grove Collective on a very successful fundraising campaign for Ole Miss athletes!”(07:08-07:15 | Wheeler)- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
Chrissy and Wheeler discuss The Collective Association and its founding members. TCA is a trade association made up of 17 member institutions from powerful football programs. They talk about the power that such a group may hold and debate whether inclusion in the group will provide an unfair advantage to member collectives.
In the News and Facts segment, Chrissy and Wheeler discuss potential changes to NIL rules for high school athletes in Georgia and the unfolding LifeWallet lawsuits.
They discuss their favorite nillies including Squirrel White’s deal with Weigels and the Longhorn offensive line’s deal with Athletic Brewing.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“Is the TCA going to be helpful or more like the mafia?”(20:08-20:15 | Chrissy)- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
Chrissy and Wheeler talk about four talented football players on the Nillie roster. They discuss their talent on and off the field and talk about their schools’ football programs. Athletes include Myles Crawley, Sunny Anderson, Lyndon Rash, CJ Daniels, and DyShawn Gales. They also review recent press coverage of the athletes including footage from the Manning Passing Academy, the Draft Diamonds YouTube Channel, and the Hero Sports website.
In the News and Facts segment, Chrissy and Wheeler discuss NCAA President Charlie Baker’s latest letter regarding NIL, the launch of The Lions Share collective to support the University of North Alabama athletes, the launch of the The Knights Table collective to support Southern Virginia University athletes, the launch of the For the Peayple collective to support Austin Peay athletes, and the announcements that The Champions Circle collective has been named the official collective partner of Michigan athletics.
They discuss their favorite nillies including Emeka Egbuka’s deal with Amazon Style and Cameron Brink’s deal with New Balance.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“Sunny Anderson is going to the NFL.”(22:10-23:21 | Wheeler)
Chrissy and Wheeler speak with members of the Micconoppe 1851 Collective and the legendary Marvin Jones about FSU’s new Marvin Jones LASER Center. They discuss the importance of providing student-athletes an opportunity to gain business skills before leaving school.
In our News and Facts segment, Chrissy and Wheeler discuss the NIL Newstand’s new NIL Collective Database, the push for enhanced guidance from the IRS related to collectives’ non-profit status, and the latest update on the battle between EA Sports and TBG.
We discuss our favorite nillies including Marvin Harrison Jr.’s deal with Grippo’s Chips and Ryan Burger’s deal with The Cardinal.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “The Marvin Jones LASER Center will provide career guidance to Seminole athletes.”(21:10-21:21 | Wheeler)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we discuss how we trademarked Nillie!
In our News and Facts segment, we discuss the Classic City Collective’s recent event featuring Corey Smith, the announcement of the Garnet Trust as the official collective of USC, the addition of a NIL agent listing on the NIL Island website**, and the growing number of proposed Federal bills related to NIL.
Our Mathlete segment dives into Arch Manning’s new trading card deal.**
We discuss our favorite nillies, including Arch Manning’s new deal with Panini America and Trey Benson’s deal with Raising Canes.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“Arch Manning just announced his first NIL deal.”(25:10-25:21 | Wheeler)- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
Chrissy and Wheeler run through the latest NIL news in a quick summer episode!
In our News and Facts segment, we discuss the Icon 1901 Collective’s Influencer University, recent changes to Missouri NIL law, the announcement of the Meta NIL incubator, changes to the KHSAA Handbook, updates to New York’s NIL law, and statistics released by INFLCR.
We discuss our favorite nillies, including Will Campbell’s deal with Sunshine Quality Solutions and a frozen pizza deal from Andoro & Sons Pizza with Missouri student-athletes.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “INFLCR just revealed that 76% of NIL payments coming through its platform come from collectives.”(19:10-19:21 | Chrissy)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week on the podcast we speak with Donye McFadden, The Champ’s Cheat Code! We discuss his work to improve the mental and physical wellness of athletes as a trainer through his program, REFORM U. We also give a shoutout to his wife, Brittany Greene, The Credit Crusader!
In our News and Facts segment we discuss how several collectives are partnering with alcohol brands to boost support, the recent VCU and HAVOC Unlimited Collective town hall, the announcement of the The Uninterrupted Film Festival, and the publication of new NCAA guidance.
We discuss our favorite recent nillies including Kyle McCord’s deal with Mark Wahlberg Chevrolet and Tre Johnson’s trading card deal with Panini America. Tre is represented by LIFT Sports Management.
To learn more about our programming, visit victreefi.com or nillie.io.
Quote:
“Tre Johnson has a trading card deal with Paninini America.” (25:15-25:20) Wheeler- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we discuss our trip to Atlanta for the 1NIL Empowerment Summit. During the event, we heard from panelists including attorneys from Dentons, Benjamin Chavis, Brian Woods, Edward Davis, and Jennifer Rodriguez.
In our News and Facts segment, we discuss New York’s new NIL bill, The Brandr Group’s lawsuit against EA Sports, and the possibility of Michigan athletes unionizing.
We discuss our favorite nillies, including Ethan Down’s deal with Precious Hunnie Beez Florals and Flau’jae Johnson’s planned appearance at the Made in America music festival (which also includes Lizzo, Latto, and SZA).
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“The Michigan House is considering a bill that would allow college athletes to unionize. .”(9:11-9:18 | Chrissy)- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
The IRS is cracking down on NIL collectives and suggested in a recent memo that nonprofit NIL collectives could be breaking the law. This week we break down this IRS memo and talk about the implications for NIL collectives.
In our News and Facts segment, we discuss the group licensing deal with EA Sports, the proposed amendment to New York’s NIL law, the formation of the Blue A Collective, the merger to form the Happy Valley NIL Collective, the launch of the Lone Star Collective, and the never-ending saga of NIL for high school athletes in North Carolina.
We discuss our favorite nillies, including J.T. Tuimoloau’s youth camp and Armando Bacot’s deal with Frosted Flakes.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“So the opinion of the memo is that NIL collectives will benefit private interests will be more than incidental.”(23:10-23:20 | Wheeler)
This week we discuss the bill proposing that California student-athletes receive payment from their schools.
In our News and Facts segment, we discuss the launch of Explorers United to support La Salle University student-athletes, the SEC’s visit to DC, the Built Bar debacle, and the agenda of the SEC’s annual meeting.
We discuss our favorite nillies, including HeyDude’s deal with South Carolina baseball players and Trey Benson’s deal with Surcheros.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “The California Assembly just narrowly voted to approve legislation that would create an opportunity for college athletes in the state to receive payments from their schools based on their respective team revenue..” (6:16-6:40 | Wheeler)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we sit down with Reggie Calhoun Jr. to talk about the 1NIL Empowerment Summit and his other big plans to change the NIL game.
In our News and Facts segment, we discuss the ongoing battle over high school NIL rights in North Carolina, the endorsement of the Student-Athlete Level Playing Field Act, and the launch of the Hoyas Rising collective.
We discuss our favorite nillies, including a sweet surprise from UConn men’s basketball team members and Angel Reese’s newest deal with Mielle.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “The Name Image Likeness podcast will be in attendance at the 1NIL Empowerment Summit in June.” (10:16-10:23 | Chrissy)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we practice our sports tech app pitch! On May 25th we are competing in a fast pitch competition and we need some practice!
We also discuss a recent nillie between Naples Rib Company and Long Beach State athletes Mason Briggs and Mekhi Mays. The deal was organized by Zach Carr from Extra Rep Sports. We also shout out the Hoop and Holler Houston collective and Coach Tim from the Health and Hypno podcast.
In our News and Facts segment, we discuss the draft of a new Federal NIL law; EA Sports’ new game; the complaint filed against the Pac 12, the NCAA, and USC; the launch of the Montpelier Collective; and the establishment of PlayFly Sports.
We hear from Nillie Athlete Tywane Ransom. We discuss our favorite nillies including RoofClaim.com’s recent NIL deal with Florida Atlantic athletes and Spanx’s new deal with female student-athletes.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“We are so excited for the 2023 Creative Coast Fast Pitch competition!” (05:25-05:30 | Chrissy)
This week we go behind the scenes of a NIL deal! Grace Vest from Sunshine Quality Solutions hops on the podcast to discuss the John Deere dealership’s NIL campaign featuring LSU’s Harold Perkins, Jr. Grace also discusses how they connected with other athletes, like Garrett Nussmeier, through the MatchPoint app. She compares this experience to working with an agent to broker a deal with Harold Perkins. Grace describes the photo shoot experience and the plans to fully launch Harold’s campaign later in 2023.
We also discuss our advisory board for the Creative Coast Fast Pitch competition.
In our News and Facts segment, we discuss potential changes to North Carolina’s high school NIL governance, Missouri’s revised NIL law, the launch of Leah Clapper’s NIL Island with an assist from Kristi Dosh, and the agenda for the 2023 Black Student-Athlete Summit.
Our Nillie Mathlete segment discusses changes to North Carolina’s NIL guidance.
We discuss our favorite nillies including TR Waste Solution’s deal with Riley Cooper and Gavin Dugas and Settlemeier’s Jackets’ partnership with Jackson Shelstad.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “We are specifically digging into the John Deere dealership’s work with LSU’s Harold Perkins.” (17:25-17:55 | Chrissy)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we are learning about group licensing rights! Chris Marciani from The Brandr Group joined us in the studio for a discussion about how TBG develops co-branded campaigns using group player rights.
We announce our inclusion in the Creative Coast Fast Pitch competition. We also congratulate the Micconope 1851 collective for its recent announcement regarding the Marvin Jones LASER Center.
In our News and Facts segment, we discuss the ongoing NCAA review, the launch of the Conquest Collective, the approval of NIL activity for high school athletes in both North Carolina and Virginia, and the official endorsement of the Midnight Ride Collective.
Our Nillie Mathlete segment discusses the earning potential of high school athletes.
We discuss our favorite nillies including Drake Maye’s football camp and Zips Carwash commercials with UNC athletes like Austin Greaser.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “We learned how the Brandr group helps companies connect with student-athletes and use university intellectual property.” (13:25-13:55 | Chrissy)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we discuss five lessons we learned during a recent NIL software demonstration for VicTreeFi’s Framework software. We talk about what worked and what flopped.
In our News and Facts segment, we discuss the University of Florida’s latest guidance for international athletes, the official endorsement of Dinkytown Athletes, the launch of Florida Victorious, and the Florida Board of Governor’s ban on TikTok.
Our Nillie Athlete segment discusses the income earned by Sports Illustrated models.
We hear from Nillie Athletes NaeSaan Dickerson. We discuss our favorite nillies including Mason Cobb’s deal with Painting with a Twist and Harold Perkins’ deal with a John Deere franchise.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“We are releasing updated software for the Fall 2023 Semester and so we organized a group demonstration of the software and I wanted to talk about how we thought it went.” (19:25-20:35 | Chrissy)- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
The podcast has hit the road! This week we discuss our recent trips to Macon, Georgia, and Grambling, Louisiana. We attended the Georgia High School Association’s Executive Session last week and we are covering the highlights. Then we hit I-20 towards Grambling! We discuss the Icon 1901 Collective’s event for Grambling State Univesity student-athletes. We attended to share information about our Nillie platform and merchandise deals! AND we met Coach Hue Jackson!
In our News and Facts segment, we discuss proposed Texas Bill 2804, the launch of the Crimson Collective, Triumph NIL’s deals with former student-athletes, the establishment of the Broncos Will Reign collective, and the success of the Cincinnati Athletics’s In Her Likeness event.
We hear from Nillie Athletes Noah Wilson and Taris Thornton. We discuss our favorite nillies including Kareem Watkins’ deal with Lex Exotics and the South Carolina Watermelon Association’s deal with three USC athletes.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com**. To learn more about our Framework platform, visit victreefi.com.
Quote**
“The Icon 1901 Collective and G-Men Nation have begun their $1,000,000 Campaign for the football team.” (29:25-30:35 | Wheeler)
This week we speak with listener Ryan Cooper about his NIL study regarding the impact of student-athlete endorsements on small businesses. He worked with Lex Bowls and two VMI student-athletes to complete his research. Student-athletes include Herbert Brooks and Sedona Dancu.
**Our NIL Mathlete segment breaks down the numbers behind acai bowls.
We discuss our social media management arm and our planned trip to Grambling, Louisiana, to help with the Icon 1901 Collective**’s $1,000,000 NIL Campaign.
In our News and Facts segment, we discuss the latest NIL lawsuit, the South Dakota High School Activities Association’s new proposed NIL rules, Ohio State’s Career Fair, and Oklahoma’s Senate Bill 240.
We hear from Nillie Athlete Keon Clary. We discuss our favorite nillies including John Rhys’ deal with Dove Men and how athletes promoted the new Champions movie.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com**. To learn more about our Framework platform, visit victreefi.com.
Quote**
- “I love hearing how Lex Bowls benefits from working with athletes and I loved learning about how involved Ryan became.” (40:25-40:35 | Wheeler)
- - - - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree PodCo.
This week we speak with Connor Lewis from Class Cash about how businesses utilize college influencers to promote products in Auburn and beyond. Class Cash is an app that pays students to go to classrooms, student centers, and libraries. Wheeler and Connor discuss the tech behind Class Cash.
Our NIL Mathlete segment breaks down the numbers behind the University of Denver’s student body.
We discuss our newest platform launch and our planned trip to Grambling, Louisiana, to help with the Icon 1901 Collective’s $1,000,000 NIL Campaign.
In our News and Facts segment, we discuss Congress’ 8th hearing on NIL, the gambling industry’s new marketing code, the launch of the Floorburn U Collective, a new proposed NIL bill for Texas, and a few potential changes to NIL rules for Arkansas high school athletes.
We hear from Nillie Athletes Rico Chambers and Max Reese. We discuss our favorite nillies including Mattress Mac’s deal with the Florida Atlanta basketball team and Caitlin Clark’s new Nike gear.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote:
“Connor is doing some pretty creative stuff with college students that aligns with promoting brands while they go to class and study on campus ” (16:25-16:35 | Chrissy)- - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we discuss how we prepared for the Micconope 1851 x Givebacks Spring Charity Challenge Event.
Our NIL Mathlete segment breaks down the influence of beach volleyball players.
We discuss our time in Tallahassee and our experience at the Florida State Track Meet.
In our News and Facts segment, we discuss how the news outlet Axios pressured Arizona schools to disclose NIL deal information, why US Senators Chrisy Murphy and Richard Blumenthal sent a letter regarding international student-athletes’ NIL rights to the US Department of Homeland Security, and how the lawsuit against Ivy League schools is progressing.
We discuss our favorite nillies including Steve Madden’s NIL deal with 10 athletes and Arizona State QB Jadan Rashada’s deal with State Bicycle Co.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “As we discussed a few weeks ago, a lawsuit filed by two student-athletes against Ivy league universities accuses them of participating in a price-fixing scheme by not compensating or providing athletic scholarships while operating as commercial enterprises. ” (15:10-16:05 | Wheeler
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we speak with Liam Peers from NIL Ventures about how his company is helping baseball student-athletes monetize their NIL…because we got it wrong the first time.
Our NIL Mathlete segment breaks down the dollars behind Degree’s new NIL initiative.
We discuss our St. Patrick’s Day festivities - including a Connor McGregor sighting! We talk about the announcement of the Icon 1901 Collective’s new $1,000,000 campaign. We describe our second Girl Scout NIL deal featuring Nillie Athletes Owen Meister, Isabella McCullough, Natalia Bowles, and Dior Nicholson. We discuss our upcoming road trip to Florida State University for the Micconope 1851 x Givebacks Spring Charity Challenge.
In our News and Facts segment, we discuss the Cincy Reigns Collective’s Let’s Reign Campaign, the Memphis Redbirds and the 901 Fund’s U of M Night, the Global Sports Institution’s Sun Devil Athletics Venture Challenge, Trayveon Williams and Alex Sinatra’s law school class, and the agenda at the NACDA Convention.
We discuss our favorite nillies including Pringles’ March Mustache Collection and Continental Tires’s Smart Choice Sessions.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “The company has signed three college basketball players known for their mustaches. ” (25:11-25:25 | Wheeler)
This week we discuss Nick Saban’s comments on NIL during a recent interview with Sports Illustrated.
Our NIL Mathlete segment breaks down ticket sales at the NCAA Tournament.
We discuss our battle with Artillery Punch and plans for upcoming St. Patrick’s Day celebrations. We congratulate Nillie Athlete Cam Christon for being named the 2022-2023 SWAC Player of the Year. We discuss Nillie Athlete Luke Couch’s recent performance during a golf tournament in Savannah. We also describe our preparation for the Spring Charity Challenge in partnership with Micconope 1851 and Givebacks - and we show off our event t-shirts.
In our News and Facts segment, we discuss the Hilltopper CLIMB’s recent career fair, the launch of the Red and Blue Collective, Boise State athletics’ tax preparation workshop for athletes, the Ivy League’s most recent lawsuit, and Livvy Dunne’s recent partnership with Caktus.ai.
We discuss our favorite nillies including Marvin Harrison Jr.’s deal with Monarc and Paul Mulcahy’s NIL gift.
We promote CleanKonnect’s NIL Certification Course. Listeners can use code NAMEIMAGELIKENESSPODCAST to access a 20% discount.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote:
“Guys are not going to school where they can create the most value for their future.” (13:11-13:25 | Nick Saban - Quoted by Chrissy)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we discuss The Icon 1901 Collective’s one-year anniversary! We feature our interview on the collective’s podcast.
Our NIL Mathlete segment breaks down the numbers behind an imaginary Nike NIL deal.
We discuss our participation in the Park Place Outreach Cornhole Tournament. We also talk about our featured article on the Business of College Sports website and complement the professionalism of student-athlete intern Natalie Lopez. Additionally, we give a shoutout to listener Ryan Cooper for his impressive NIL study focusing on the impact of athlete endorsements on small businesses. His study features Lex Bowls.
In our News and Facts segment, we discuss the NCAA’s recent memo to member schools, the launch of the CT Baseball Collective, Republican State Representative R.J. Hawk’s recent comment on the proposal of high school NIL legislation in Arkansas, and the announcement of new NCAA President Charlie Baker’s views on NIL.
We discuss our favorite nillies including the Carolina Girl’s shoe deal with Ariat and Maui Ahuna’s deal with Weigels.
We promote CleanKonnect’s NIL Certification Course. Listeners can use code NAMEIMAGELIKENESSPODCAST to access a 20% discount.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “That would allow Arkansas high school athletes to enter into NIL deals, similar to college athletes.” (11:11-11:25 | Chrissy)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
Welcome to Miami, people! This week we discuss the NCAA’s first NIL-related sanctions. Our story takes us to the University of Miami and we discuss how LifeWallet CEO John Ruiz, the Cavinder twins, and Miami Head Coach Katie Meier became embroiled in this investigation. Our main segment reviews the recently released Negotiated Resolution.
Our NIL Mathlete segment breaks down the numbers behind the penalties imposed upon Miami for NIL-related recruiting violations.
We discuss a few of our favorite recent collaborations with NIL collectives, including an appearance on the Icon 1901 Collective’s podcast and our work with the Micconope 1851 Collective’s Spring Charity Event, in collaboration with Givebacks.
In our News and Facts segment, we discuss the proposal of a new Texas NIL bill, the announcement of the 2023 Allen Sack National Symposium, the launch of the NIL Verified Network, the success of Volunteer Legacy’s charity networking event, and the proposal of a new NIL bill in Oklahoma by Senators Greg McCortney and Shane Jett.
We hear a shoutout from Nillie Athlete Taylor Banks from the Micconope 1851 Collective. We discuss our favorite nillies including Hally’s deal with Bayor student-athletes and Amari Davis’ deal with Lee’s Famous Recipe Chicken.
We promote CleanKonnect’s NIL Certification Course. Listeners can use code NAMEIMAGELIKENESSPODCAST to access a 20% discount.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “In the end, the NCAA found that the head coach's involvement to connect the family and the booster resulted in an impermissible recruiting contact and recruiting inducement.” (30:10-30:45 | Chrissy)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we interview Mark Fuhrman from Fuhrman Consulting. We speak to Mark about his time as the Pitt Panther, his work in the professional sports world, and his experience covering athletics during his time at both iHeartMedia and Comcast Sports Southeast.
Our NIL Mathlete segment breaks down the numbers behind softball success. We discuss Taylor Tinsley and Jordan Woolery**.
We discuss Wheeler’s experience at the Candler Clays Charity Shoot**. We also talk about the national NCAA Rifle rankings.
In our News and Facts segment, we discuss the launch of the Tommy Group in support of USC student-athletes, the launch of the Penguin Collective in support of Youngstown State University student-athletes, updates on Johnson v. NCAA, the launch of the 12th Man+ Fund, and the signing of Florida House Bill 7B.
We hear shoutouts from Nillie Athletes Josh Phillips and Justin Taylor. We discuss our favorite nillies including Paul Skenes’s donations to Folds of Honor and a camp put on by Jett Howard, Jace Howard, and Tarris Reed.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “Last week judges at the US Third Circuit Court of Appeals attacked the NCAA’s amateurism model.” (10:10-10:25 | Chrissy)
This week we discuss the student-athletes participating in spring sports who are dominating the NIL landscape. Athletes include LSU Baseball’s Tre Morgan, UCLA Softball’s Maya Brady, Arkansas Golf’s John Daly II, Boston College Lacrosse’s Belle Smith, and Texas A&M Tennis’ Gianna Pielet.
Our NIL Mathlete segment breaks down the numbers behind televised football games on the high school, collegiate, and professional levels.
We discuss the unique NIL deal for our Nillie Athletes involving Girl Scouts. Chrissy discusses her love for Vic’s on the River and the photo skills she learned from Kristi Dosh.
In our News and Facts segment, we discuss the merger of The Foundation and The O Foundation to support Ohio State student-athletes, the launch of the FLOCK Collective to support University of Tennessee at Chattanooga student-athletes, the launch of the Hall Hands on Deck Collective to support Setan Hall student-athletes, and the submission of the latest NIL bills out of Florida.
We promote CleanKonnect’s NIL Certification Course. Listeners can use promo code NAMEIMAGELIKENESSPODCAST to receive 20% off enrollment.
We hear shoutouts from Nillie Athletes CJ Guidry and Rayab Lee. We discuss our favorite nillies including Dylan Addae-Wusu’s deal with Bayview on the Water and EJ Smith’s deal with Bounty.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
“Stanford running back EJ Smith just signed a NIL deal with Bounty!” (30:14-30:20 | Wheeler)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we interview Cal Stein from Troutman Pepper about his experience working with collegiate athletic departments to maintain compliance with NIL guidelines.
Our NIL Mathlete segment breaks down the numbers behind testicular torsion and Shinesty’s newest NIL deal.
We discuss the unique NIL deal for our Nillie Athletes involving Girl Scouts. We brag about our excellent seats at the most recent Savannah Ghost Pirates game.
In our News and Facts segment, we discuss the launch of the Yea Alabama collective, the agenda for the third annual Seton Hall Law School Sports Law Symposium, the latest NIL bill proposed in Mississippi, the breaking updates regarding Texas high school athletes, the most recent updates from Darren Heitner’s weekly NIL newsletter, and the Cohesion Foundation’s support of Ohio State wrestling.
We promote CleanKonnect’s NIL Certification Course. Listeners can use promo code NAMEIMAGELIKENESSPODCAST to receive 20% off enrollment.
We hear shoutouts from Nillie Athletes Galvin Sims, Jr. and Cameron Christon. We discuss our favorite nillies including how Thatcher Hurd and Dillion Gabriel used their NIL income for good. Thatcher donated money to the Greater Baton Rouge Food Bank. Dillion used NIL income to purchase new basketball uniforms for Mililani High School. We also discuss how Angel Reese gifted her teammates Coach purses following her NIL deal.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “I love to see NIL deals for good. Thatcher Hurd and Dillion Gabriel used their NIL income to help others” (40:10-40:25 | Wheeler)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we dissect NCAA Vice President of Enforcement Jon Duncan’s recently published interview about NIL policy enforcement. We discuss the standard for circumstantial evidence allowed in the consideration of apparent violations related to NIL.
Our NIL Mathlete segment breaks down a unique NIL request by an Alabama football player trying to obtain NIL funds to benefit his girlfriend.
We talk about a new NIL deal for our Nillie Athletes involving Girl Scouts. We brag about Savannah’s new pro team - the Savannah Hurricanes.
In our News and Facts segment, we are talking about NIL legislation changes! We discuss Nevada’s proposed Senate Bill 70, New Mexico’s proposed Senate Bill 219, and Oklahoma’s Senate Bill 840.
We meet Nillie Athlete Marquise Lawson-Greenwood. We discuss our favorite nillies including the Pokes with a Purposes’ involvement in the Trav’s Coasts for Kids drive and Bella Mir’s new NIL deal with UFC.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “The NCAA is more interested in the contact between athletes and companies/collectives that leads to the NIL activity rather than the actual performance of those acts.” (19:10-19:25 | Wheeler)
- “I am shouting out the Pokes with a Purpose Collective. Oklahoma State players recently helped donate coats and jackets to Trav’s Coats for Kids.” (25:05-25:15 | Chrissy)
- - - - - - - - - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we asked our Nillie Athlete, Owen Meister, to interview a few athletes from across the country about their experiences within the NIL world. We also asked Owen to share his own story and experiences. Athletes interviewed include Dante Sellari from West Essex High School, Abellany Mendez from Montclair State University, Sean Moran from Notre Dame University, Jenna Rogers from the University of Nebraska, and Jemal Williams from Lincoln University.
We break down some of the biggest expenses and revenue sources associated with collegiate athletic programs.
We brag about the success of athletes in the Savannah area, including Savannah State’s Nyla Allen and Georgia Southern’s Jalen Finch. We also talk about Auburn gymnastics’ spectacular hype.
We discuss California Assemblymember Chris Holden’s proposed College Athlete Protection Act, recruit Jaden Rashada’s reversal from his commitment to Florida, the Texas One Fund’s Meet and Greet event, and the launch of the 1861 NIL Foundation.
We discuss the merchandise sale success of Nillie Athletes Kedrick Edwards, Nasir Frederick, and Ethan Brown. We also discuss our favorite recent NIL deals, including the launch of Emma Weyant’s swimwear line with Sporti and Johntay Cook II, Justice Finkley, Anthony Hill and Kelvin Banks’ deal with Vanguard Volkswagen.
Quote
“We are so thrilled to have such strong Nillie Athletes.” (19:05-19:10 | Chrissy)
This week we discuss some of the pitfalls of allowing NIL monetization on the high school level. From additional cameras on the sidelines to potential disparity caused by collectives, we cover it all.
Our NIL Mathlete segment discusses the impact of transfers on high school football ticket sales.
In our News and Facts segment, we discuss the recent mess caused by Olivia Dunne’s fans, Sportico’s predictions for NIL in 2023 and 2024, the launch of The Hilltop Club, Elite Casino Resorts’ support of The Swarm Collective, NILSU’s plans for its Build Your Board event, and Baylor Athletics’ establishment of a NIL advisory council (including work with Startup Waco).
We hear from Nillie Athletes John Hunt and Eathan Thompson. We also discuss our favorite recent NIL deals including Sam Breen’s partnership with the Dakin Humane Society (with help from The Massachusetts Collective) and Alex Junghan’s partnership with Old Hickory Bat Company. Also we give a shoutout to Image Is Everything party bus rentals!
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote:
“During the meeting the Board of Trustees discussed several important topics related to Georgia High School athletics, including a little bit about NIL. ” (05:05-05:10 | Wheeler)
Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we discuss the importance of sharing your brand on social media. We debate the importance of large follower counts to indicate success.
Our NIL Mathlete segment discusses the valuations of Bronny James, Arch Manning, and Mikey Williams.
In our News and Facts segment, we discuss the Georgia High School Association’s upcoming meeting regarding NIL on the high school level in Georgia, the agenda for the NCAA Convention, a new Florida NIL bill proposed by Representative Chip LaMarca, the launch of The Tech Way and The Royal Blue collectives, and the announcement that Massachusetts Governor Charlie Baker will succeed Mark Emmert as president of the NCAA.
We hear from Nillie Athletes Natalia Bowles and Mike Mims. We also discuss our favorite recent NIL deals including Benjamin Morrison’s deal with Forever Young Sports Cards, Anthony Leal’s use of NIL earnings to repay his sister’s student debt, and Cheez-It’s NIL deal with Mycah Pittman, Garrett Nussmeier, and Tyrone Tracy Jr.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote
- “With money saved to date, Anthony Leal paid over $50,000 to pay off his sister Lauren's student loan debt. ” (30:05-30:10 | Wheeler)
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Name Image Likeness is produced and edited by Palm Tree Pod Co.
This week we discuss the impact of artificial intelligence on the name, image, and likeness (NIL) world. We explore how technology like ChatGPT can be used to create content related to NIL. The ChatGPT model interacts in a conversational way. During this episode, we test the tech and try to create podcast content. We talk about the ways in which it is helpful - and where it misses the mark.
Our NIL Mathlete segment discusses the deal between TCU wide receiver Jordan Hudson and Revival Fitness.
In our News and Facts segment, we discuss the launch of our Savannah NIL website, changes to NIL rules for New Jersey high school athletes, a South Carolina bill proposing that student-athletes receive work-study stipends, the National Labor Relations Board’s pursuit of unfair labor practice charges against USC, a new NIL deal between Sunday Golf and the youngest athlete on record in the NIL era, Sports Illustrated’s list of the top NIL earners, and the announcement of the 2023 NIL Summit.
We hear from Nillie Athletes Ethan Brown and Aries Gardner. We also discuss our favorite recent NIL deals, including Nathaniel Watson, Jett Johnson, and Will Rogers’ NIL deal for good through the Bulldog Initiative and Mike Novitsky’s work with the Mass Strategies Collective to promote Fight for Literacy.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quote:
- “AI is seriously improving and it is only a matter of time before it impacts NIL.” (19:05-19:10 | Wheeler)
VicTreeFi on Instagram | Facebook | LinkedIn | Website
Name Image Likeness: Instagram
Name Image Likeness is produced and edited by Palm Tree Pod
This week we discuss how Exit 56 is getting creative with NIL deals. The publisher is working with student-athletes at Penn State and the University of Michigan to publish university-specific children’s books. And we brag on our Nillie Athletes playing on the Grambling State University basketball and the American International College hockey teams.
Our NIL Mathlete segment discusses our listener’s time spent listening to our podcast in 2022.
In our News and Facts segment, we discuss the merger of the Crimson and Cream Collective and the Strengthening Oklahoma Collective, the launch of the Battles End Collective for Florida State, the approval of high school NIL activities in Pennsylvania and Tennessee, the first high school NIL deal in Pennsylvania (between Neal Brown and The Pavement Group, and Opendorse’s new NIL Book.
We hear from Nillie Athletes Donald Lee, Nasir Frederick, Carte’Are Gordon, Kelcey White, Cohen Boyd, and Chon Ulusan. We also discuss our favorite recent NIL deals including Mark Gronowski, Jadon Janke, Jaxon Janke, and Isaiah Davis’ deal with Applebees and Jalin Hyatt’s deal with World of Hyatt.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
This week we discuss two major events: Wiz Khalifa’s entrance into the NIL game and the first inter-species NIL deal! That is right, Nillie sponsored a member of Georgia Southern University’s first ratsketball team! We discuss the terms of our rat NIL deal with Ratatouille Duke and his performance during his first tournament.
Our NIL Mathlete segment covers Wiz Khalifa’s NIL deal promoting his “45 Minute Beatdown.”
Our guest this week is Intern Ephraim. For his final internship project, Ephraim describes his experience interning for VicTreeFi and gives athletes advice on creating brand graphics.
In our News and Facts segment, we discuss the launch of the Miconopee 1851 Collective’s Meet Miconopee podcast, how Exit 56 is helping athletes publish books, Michigan State’s inaugural EverGreen NIL Celebration, Colorado State is launching the Stalwart Journey NIL program, and Atlantic Records’ partnership with INFLCR.
We hear from Nillie Athletes Lawrence Steed, Juliana Lentz, Kedrick Edwards, and Lewis Matthews III. We discuss our favorite recent nillies including Alan Incorporated and Favor Desserts’ deal with Jalea Culliver and Tori Wilson from the Rise HBCU Collective and Nerf’s deal with Sedona Prince, Paige Bueckers, Jon Seaton, Jabril Williams, A.J. Henning, RJ Moten, Armando Bacot, RJ Davis, Tommy White, Alex Milazzo, Chase Dollander, and Chase Burns.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quotes
- “Wiz Khalifa has created his own NIL microgrid.” (15:35-15:40 | Wheeler)
- “Ratatouille is the first rat athlete to sign a NIL deal with a brand.” (3:13-3:20 | Chrissy)
This week we discuss how the downfall of the FTX crypto exchange may have impacted outstanding NIL deals. In 2021 and early 2022, FTX was focused on marketing within the sports world. As a result, the company entered into several team-wide NIL deals with major collegiate programs. We also talk about other NIL deals that may have been ended due to the failure of a business and what this could mean for athlete compensation.
Our guest this week is Patrick Johnson from Vantage Sports. Patrick tells us how athletes on his platform are using technology to connect to fans and organize in-person training sessions with young athletes!
In our News and Facts segment, we discuss the launch of the Cincy Reigns collective, Fordham University Athletics’ partnership with Moritt Hock & Hamroff, the launch of the Roll the Quad collective, and the passing of New York’s NIL legislation.
Our NIL Mathlete segment covers NIL deals between student-athletes and FTX.
We hear from Nillie Athletes Joaquin Monque, Dior Nicholson, and Kobe Andrate. We also discuss our favorite recent nillies including University of Washington football team trading cards being sold at Jacksons and Katelyn Tuohy’s deal with Adidas Running.
This episode is sponsored by Silent Disco Savannah.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quotes
- “FTX got into the NIL game in the end of 2021 and beginning of 2022.” (2:15-2:20 | Chrissy)
- “FTX signed NIL deals with members of the Florida State softball team.” (3:42-3:46 | Wheeler)
- “Patrick talks about how athletes can effectively organize training to earn income.” (17:28-17:31 | Chrissy)
- - - - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree PodCo.
This week we discuss how athletes can build brands that stand out! We also discuss strategies that athletes can implement to help individuals success in the NIL world. We interview Hannah One and she describes he worked with Nillie Athletes. Hannah lists a few of her favorite athlete brands, including those created by Lyndon Rash from Grambling State University Football, Nick Cardelli from American International College Golf, and Brianna Oats from Tusculum College Soccer. She also discusses how athletes, Like Brianna Oats and Owen Meister consistently promote their brands on social media.
We discuss the success of the DePaul and College of Charleston basketball teams.
In our News and Facts segment, we discuss the formation of the One Texas Fund, the establishment of The 15 Club, Olivia Dunne’s NIL journey, the Media Innovators Conference from the Sports Business Journal, and recent updates to the Rhode Island Interscholastic League’s Amateurism rules.
Our NIL Mathlete segment covers Hansel Enmanuel’s NIL potential in comparison to NBA income projections.
We hear from Nillie Athletes Logun Clark, Nick Cardelli, and Chance Deuce Williams. We also discuss our favorite recent nillies including Sataoa Laumea’s deal with C.R. England, England Logistics and the One Initiative. We also discuss Epic Games Inc.’s deal with Ohio State and Michigan athletes.
This episode is sponsored by Silent Disco Savannah.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
Quotes
- “Many athletic programs have defaulted to using INFLCR and Opendorse.” (5:35-5:45 | Wheeler)
- “Some of the nation’s top basketball players decided to return for another year of college ball because of this new NIL world. The riches they make through NIL are possibly keeping them from jumping ship to the NBA.” (19:28-19:35 | Wheeler)
- - - - - - - - - - - -
Name Image Likeness is produced and edited by Palm Tree PodCo.
It’s political season, people! This week we speak with UT Martin quarterback Dresser Winn about his experience in the political world. In 2022 Dresser became the first student-athlete to endorse a political candidate. We discuss Dresser’s experience in the NIL world in West Tennessee. We also speak with attorney Dale Hutcherson who represents Dress in NIL dealings.
We discuss our excitement for the Bayou Classic and describe the work Nillie is doing for Grambling State athletes within the Icon 1901 Collective. We also discuss our experience at the Savannah Ghost Pirates game.
In our News and Facts segment, we discuss how Givebacks has partnered with several collectives around the nation. We also discuss recent changes to Delaware’s NIL legislation and clarification on NIL guidance from the National Federation of State High School Associations.
Our NIL Mathlete segment covers estimates related to the Philly NIL Youth Protection Act.
We hear from Nillie Athlete Javonte Williams and discuss our favorite recent nillies, including Jesse and Madison Hanson’s deal with K-Guard Virginia Gutters and Mike Morris’ partnership with the Mike Morse Law Firm.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
In This Episode:Dresser WinnDale HutchersonIcon 1901 CollectiveGrambling StateSavannah Ghost PiratesGivebacksNational Federation of State High School AssociationsJavonte Williams - - - - - - - - - - - - - -
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Name Image Likeness is produced and edited by Palm Tree PodCo.
We speak with John Hulede, founder of the Hulede Collegiate Golf Scholarship, about his experience in creating a scholarship and designing a unique NIL deal for scholarship winners. If you would like to contribute to the 2023 scholarship fund, you can visit bold.org.
John was a D1 golfer from Towson University and is a first-generation Ghanaian-American. John created the scholarship to help minority golfers succeed on the collegiate level.
We also discuss Chrissy’s experience at Tally Ho. We discuss Lake Erie Storm wide receiver Peyton Brown. Chrissy proposes a deal between Brown and Waldameer Park. Penn State soccer’s team captain, Peter Mangione, and how Opendorse is creating profiles for student-athletes before they are enrolled on the platform.
Our News and Facts segment covers the launch of Opper, Philadelphia Councilmember Isaiah Thomas’ introduction of the Philly NIL Youth Protection Act, the formation of the Friends of the Heights and Irish United collectives, and the clarification of the Washington Interscholastic Activities Association’s handbook’s guidelines related to NIL.
Our NIL Mathlete segment covers Jordan Turner’s partnership with Devery Cash of Keller Williams to raise funds for The Road Home.
We hear from Nillie Athlete Jalon Sheffield and Jayden Smith from the Icon 1901 Collective. You can also connect with Jayden on Twitter and Instagram. We discuss Makenna Marisa’s NIL deal with Primanti Brothers and the Crimson and Cream Collective’s autograph signing with the Oklahoma women’s softball team.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
The NCAA Division I Board of Directors just released new clarifications related to the interim policy for name, image, and likeness - and we want to talk about it!
We also speak with Chris Ganter from Tip My Team about his creative approach to entering the NIL world. We discuss the growing pains of establishing a business. We also discuss the charitable arm of Tip My Team and how funds raised are distributed.
We cover how Sonny Dykes has embraced the Hypnotoad as the unofficial mascot of TCU football. We talk about UAB’s DeWayne McBride deserves more NIL opportunities. We cover the Michigan Sports Business Conference and the inclusion of NIL within the agenda. We also discuss UAB’s NIL platform.
Our NIL Mathlete segment covers Ivory Durham’s deal with Big Nick’s.
This episode is sponsored by TipMyTeam, a non-profit taking a bold, unique step toward the new NIL landscape. TipMyTeam provides a platform for all college sports fans to sponsor their favorite teams from any collegiate sport. Funds go straight to the student-athletes as well as a charity that helps disenfranchised graduated athletes struggling with mental and physical health. Sign up today at TipMyTeam.com.
We hear from Nillie Athlete Harrison Barnes from the Icon 1901 Collective. We discuss Tommy Brown’s deal with Shinesty. We talk about the newest additions to Outback’s Steak It To The House campaign - including Dematrius Davis Jr., Josh Downs, Jaydon Hodge, Justin Shorter, Beaux Collins, Sean Tucker, Errington Truesdell, KD Hill, and Jake Bobo.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
We are talking about how athletes navigate business and major life decisions. As athletes continue to earn NIL income, they may face challenges when it comes to managing this money. We speak with Julia Hurley from Just Homes Group about navigating this new NIL landscape. She shares a few real-life examples of challenges University of Tennessee athletes have faced. She also gives practical advice to athletes interested in real estate.
We talk about one of the Ivy League’s top athletes, Andrei Iosivas, and his Day in the Life video. We discuss Bruce Pearl’s comments on NIL. We cover the proposed Collegiate Athlete Compensation Rights Act (as reintroduced by Senator Roger Wicker. We also discuss the groundbreaking approval of Northwestern State freshman guard and Dominican Republic native Hansel Enmanuel’s O-1 visa. He is represented by Z-Axis Sports.
Our NIL Mathlete segment covers projections for the Bobcat Collective.
This episode is sponsored by TipMyTeam, a non-profit taking a bold, unique step toward the new NIL landscape. TipMyTeam provides a platform for all college sports fans to sponsor their favorite teams from any collegiate sport. Funds go straight to the student-athletes as well as a charity that helps disenfranchised graduated athletes struggling with mental and physical health. Sign up today at TipMyTeam.com.
We hear from Nillie Athlete Daniel Abdul. We cover Wendell Green Jr.’s partnership with Smooth N Groove and Gordon McKernan’s Play for Pink campaign with Get Gordon Athletes.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
You can connect with Julia on Instagram or by phone at 865-237-7328.
VicTreeFi on Instagram | Facebook | LinkedIn | Website
Name Image Likeness: Instagram
Name Image Likeness is produced and edited by Palm Tree Pod
We discuss the Thomson Reuters NIL event. Rece Davis, host of ESPN’s College GameDay, joined the discussion along with Michael McCann, a legal analyst for Sportico and former legal analyst and staff writer for Sports Illustrated.
We describe the various ways athletic programs are educating alumni and the community about NIL. We highlight efforts by Penn State and Rutgers. We also discuss Sean Clifford’s NIL agency, Limitless NIL. Our NIL Mathlete segment discusses the NIL potential for high school students in Alaska and Connecticut. We also discuss Jamarion Sharp’s new puppy, Joker!
This episode is sponsored by TipMyTeam, a non-profit taking a bold, unique step towards the new NIL landscape. TipMyTeam provides a platform for all college sports fans to sponsor their favorite teams from any collegiate sport. Funds go straight to the student-athletes as well as a charity that helps disenfranchised graduated athletes struggling with mental and physical health. Sign up today at TipMyTeam.com.
We hear from Nillie Athletes Brianna Oats and Harrison Barnes. We cover Leaky Black’s NIL deal with Ease Plumbing and Air and Reese’s NIL deal with football players with the surname Reese.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. To learn more about our Framework platform, visit victreefi.com.
We speak with Aaron Hackett from Postgame about how athletes manage busy schedules and NIL obligations. We also discuss the difficulties of producing content for brands after a disheartening loss.
We analyze the heated exchange between Jackson State’s Coach Prime and Alabama State’s Coach Robinson. We also discuss the NIL earning potential of Grambling State’s Julian Calvez. We cover ESPN’s efforts to obtain NIL information from major NIL programs and the 44th Annual Entertainment and Sports Industries Conference.
We talk about Indiana University’s NIL Mixer and the University of Wisconsin’s NIL Panel. Our NIL Mathlete segment covers the Garnet Trust’s initiative to help female athletes embrace NIL.
This episode is sponsored by TipMyTeam, a non-profit taking a bold, unique step towards the new NIL landscape. TipMyTeam provides a platform for all college sports fans to sponsor their favorite teams from any collegiate sport. Funds go straight to the student-athletes as well as a charity that helps disenfranchised graduated athletes struggling with mental and physical health. Sign up today at TipMyTeam.com.
We hear from Nillie Athlete Eldrian Arnold. We discuss B.T. Potter’s recent NIL deal with Midas and the announcement of the Hulede Collegiate Golf Scholarship recipients.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com**.
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram**
We speak with Derrick Furlow Jr., from SLB The Agency about how his agency is matching UT student-athletes with mental health-related NIL deals. We discuss how athletes may feel more comfortable learning about mental healthcare options from peers.
We discuss our love of the NIL Newstand publication. We talk about the launch of the Crimson and Cream Collective. We discuss an Opendorse article about athlete mental health featuring lectures from Dr. Emmett Gill and Dr. Chrissy Holm. We cover the Collegiate Athletic Leadership Symposium.
Our NIL Mathlete segment compares Dabo Sweeney’s salary with NIL deal payments, according to Opendorse.
We hear from Nillie Athlete Owen Meister. We discuss the recent Urban Outfitters NIL deal and Thomas Greaney’s deal with Mohawk Honda.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Derrick Furlow Jr.SLB The AgencyOpendorseCrimson and Cream CollectiveCollegiate Athletic Leadership SymposiumMohawk HondaDr. Emmett GillDr. Chrissy HolmThomas GreaneyUrban Outfitters
We speak with Phil Kaplan about sports news coverage in the NIL era. Phil is a college sports editor for USA Today, overseeing SEC coverage. We discuss how the recruiting process is now impacted by NIL earning potential. Phil discusses a recent project related to NIL within high school athletics, inspired by the coverage of Arch Manning’s recruitment.
Phil is also the father of a college athlete and shares his experience as the parent of a collegiate soccer player during the NIL era. We discuss how Orange Mountain Designs has partnered with members of the Lady Vols to promote merch.
We also discuss Illinois State’s NIL forum for international athletes, featuring presentations from Talkwalker and Hawker Family Sports and Entertainment. We discuss how this advice is in line with our conversation with Emir Demirkiran in a previous episode.
We speak about Florida’s efforts to change NIL legislation…again.
We hear from Nillie Athlete Jemal Williams. We discuss our favorite recent nillies, including HBCU League Pass+’s deal with Grambling State University athletes and Crazy Dough’s Pizza’s deal with the Boston College softball team. Crazy Dough’s deal was inspired by Kamryn Warman, Nicole Giery, and Elisabeth Laviolette.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:Phil KaplanUSA Today VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram
We discuss NIL education. We speak with Zain Motani from CleanKonnect about how to effectively communicate NIL rules, regulations, and guidance to student-athletes. CleanKonnect recently launched a new NIL Certification course and Zain joins us to share lessons learned. You can also use the code NILPODCAST to receive 10% off course enrollment.
We also use a few facts from Kristi Dosh’s discussion with Mark Emmert to guide our NIL Mathlete segment.
We discuss our favorite recent nillies, including Jackson State’s Travis Hunter’s deal with Michael Strahan Brand and Penn State’s Anna Camden’s YMCA basketball camp.
This episode is sponsored by TipMyTeam, a non-profit taking a bold, unique step towards the new NIL landscape. TipMyTeam provides a platform for all college sports fans to sponsor their favorite teams from any collegiate sport. Funds go straight to the student-athletes as well as a charity that helps disenfranchised graduated athletes struggling with mental and physical health. Sign up today at TipMyTeam.com.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:CleanKonnectKristi DoshTipMyTeamMichael Strahan BrandTravis HunterAnna CamdenYMCA VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Name Image Likeness is produced and edited by Palm Tree Pod
It's lawsuit season, people! We have an update on the legal battle between the Athens Banner-Harold and the University of Georgia Athletic Association. We discuss the implications of the Georgia Open Records Act and the protections provided by the Family Education Rights and Privacy Act. We compare the public’s access to student-athlete NIL details in various states, including Georgia, Texas, and Louisiana.
We debate how NIL dollars did (or did not) contribute to the major upsets from this past weekend. We also discuss CleanKonnect’s new NIL certification course.
We hear from Nille Athlete Bella McCullough. We also discuss our favorite recent nillies, including Crystal Childs’ deal with Foot Solutions Greenville and Shadeur Sanders’ NIL gift to his teammates.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com**.
In This Episode:*CleanKonnectBanner-HaroldBella McCulloughFoot Solutions GreenvilleCrystal ChildsShadeur Sanders VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram*
Boiler Up! During this episode, we dive deeper into NIL collectives. We discuss how collectives can capitalize on the support of famous alumni to bring support (and dollars) to student-athletes. We attended an event for the Boilermaker Alliance where we discovered that Drew Brees has joined the collective. We discuss how star power can help propel collectives to the next level.
We discuss our favorite recent nillies, including Jermaine Burton’s deal with Life+Style by Laura and Aidan O’Connell’s deal with Azzip Pizza.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:Drew BreesBoilermaker AllianceJermaine BurtonLife+Style by LauraAzzip PizzaAidan O’Connell
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram
During this episode, we explore collegiate NIL collectives. We discuss how collectives support student-athletes within the NIL world. We speak with Matt Hibbs from the Classic City Collective about the goals of the collective and how the collective provides NIL opportunities to student-athletes from the University of Georgia. We also attend a fundraiser for the collective and share our thoughts.
We discuss our favorite recent nillies, including Deslin Alexandre’s Fifth Down Campaign with the Pittsburgh Kids Foundation and Sprecher Craft Brewery’s partnership with the Wisconsin Badgers’ offensive line.
We hear from Nillie Athlete Dennis Bailey and learn more about his personal brand and interests.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com. If you would like to view the NIL Tracker referenced in the episode, visit the Business of College Sports**.
In This Episode:*Classic City CollectiveSprecher Craft BreweryFifth Down CampaignDeslin AlexandrePittsburgh Kids FoundationBusiness of College SportsMatt HibbsDennis Bailey VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram*
During this episode, we are joined by Wes Brown from CogentBlue Wealth Advisors. We discuss Wes’ unique journey to becoming a wealth advisor and we discover more about the role of a wealth advisor. Wes describes best practices that athletes can apply now to NIL income that can translate into growing wealth after graduation. Wes describes how athletes can responsibly manage money earned through NIL opportunities.
We discuss our favorite recent nillies. Wes brings up one of our all-time favorites, Josh Paschal’s run as the Defender of Decay for Steckler Pediatric Dentistry. We also discuss Decoldest Crawford’s deal with SOS Heating and Cooling and The Matador Club’s deal with Texas Tech football players.
We hear from Nillie Athlete Sai Brown and learn more about his personal brand and interests.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
**In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram CogentBlue Wealth Advisors*Wes BrownNillie.ioDefender of DecaySteckler Pediatric DentistryDecoldest CrawfordThe Matador Club*Sai Brown
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram
Name Image Likeness is a Palm Tree Pod Co. Production
During this episode, we are joined by Producer Palmer **to break down our recent name, image, and likeness (NIL) deals - aka #nillies.
We provide a behind-the-scenes look at how NIL deals are created. We discuss what should be considered by both businesses and athletes, including contract details, business etiquette, performance expectations, and more. We debate the best ways to contact athlete partners. We also discuss the grueling process of building a new web platform and we hear from our team members Hannah One and Matthew about their experiences launching the platform.**
We talk about two Nillie Athletes, Nialah Gupton and Will White.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com**.
In This Episode:*Nialah GuptonWill White*nillie.io
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram
Name Image Likeness is a Palm Tree Pod Co. Production
During this episode, we speak with University of Central Florida thrower Nicole Whitaker. Nicole has dominated the NIL game since July of 2021. She has initiated deals with companies like Goli, Morningside Naturals, and Defend Me. She used platforms like MarketPryce to secure her deals. She describes her endorsement deals and how she fulfills the expectations of the brands that she partners with. She also provides a few social media tips for athletes.
We discuss our attendance at the NILCombine and talk about some of the interesting and helpful topics that were covered.
We hear from Travis Blackshear, a Nillie Athlete from VicTreeFi’s Nillie platform. Travis describes why he feels NIL opportunities help student-athletes. We also discuss our other favorite recent nillies, including Caitlin Clark’s deal with Topps and Dontrez Styles’ deal with Salvios Pizza.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com**.
In This Episode:*Nicole WhitakerGoliMorningside NaturalsDefend MeMarketPryceNILCombineCaitlin ClarkToppsSalvios PizzaDontrez Styles Name Image Likeness: Instagram
VicTreeFi on Instagram | Facebook | LinkedIn | Website Subscribe: Apple Podcast | Spotify
Name Image Likeness is a Palm Tree Pod Co. Production*
During this episode, we speak with Auburn gymnast Derrian Gobourne and co-founder of Legacy LeagueStuart Bush. Derrian partnered with Legacy League to launch the Black Girl Magic NFT collection. She describes the inspiration behind the NFT and discusses her other NIL opportunities - including as a WWE Next In Line Athlete!
We also discuss our favorite recent NIL deals, including University of Alabama TE Cameron Latu’s deal with Levi’s and Paris City Schools’ deal with University of Kentucky football players Octavious Oxendine and John Young.
We hear from Grafton Petrie, a Nillie Athlete from VicTreeFi’s new Nillie platform. Grafton describes why he feels NIL opportunities help student-athletes. We discuss Paul’s newest merch release.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:Derrian GobourneLegacy LeagueStuart BushGrafton PetrieCameron LatuLevi’sParis City SchoolsOctavious OxendineJohn Young Name Image Likeness: Instagram VicTreeFi on Instagram | Facebook | LinkedIn | Website
During this episode, we speak with Bobby Flick from the Diamond Baseball Group. Bobby describes the role of a sports agent and how student-athletes are now relying on agents in the NIL world.
We also discuss our favorite recent NIL deals, including the Michigan Army National Guard’s NIL deal with student-athletes from the University of Michigan and the deal between Derrian Ford, Landon Jackson, Carlee Ratcliff, and Frankie Price and Farmer’s Bank and Trust.
We hear from Paul Washington, a Nillie Athlete from VicTreeFi’s new Nillie platform. Paul describes why he feels NIL opportunities help student-athletes. We discuss Paul’s newest merch release.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
**In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Diamond Baseball Group*Farmer’s Bank and TrustDerrian FordMichigan Army National GuardPaul WashingtonNillieLandon JacksonCarlee RatcliffFrankie Price*
During this episode, we take the mic! We sit down with our buddy, Reagan Harrell from the Suncast Podcast, to create a NIL bracket! We are comparing the NIL potential of some of the all-time college football greats! Athletes discussed include Julio Jones, Tim Tebow, Peyton Manning, Johnny Manziel, Joe Burrow, Cam Newton, Deion Sanders, and Vince Young. The conversation gets heated!
We also discuss our favorite recent nillies, including ketteQ’s deal with Georgia Tech running backs and Oklahoma State linebacker Xavier Benson’s deal with Pokes Report.
We also discuss some of the new legal resources provided by our friend, Kassandra Ramsey. We talk about Kassandra’s Social Media Audit Form and her Trademark Resource Guide. FInally, we announce the release of our new Nillie logo, created by Hannah Smith.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:ketteQReagan HarrellSuncast PodcastPokes ReportKassandra RamseyHannah Smith VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram
During this episode, we speak with Reggie Calhoun Jr., founder of RPA College and RC7 Sports. RPA combines prep school and the college experience to prepare athletes to compete at the collegiate level. His program helps athletes develop life skills, hone sports talents, and prepare for future careers. Reggie describes how athletes can utilize NIL opportunities to supplement scholarship dollars to help fund their academic careers. Reggie discusses the importance of understanding marketing, branding, and the entrepreneurial spirit to enhance NIL opportunities.
RPA’s Director of Media Eryon Jefferson also joined the conversation. Eryon was RPA’s first recruit, he is now the founder and owner of ERJ Media and we works closely with Reggie to promote RPA’s mission.
We also discuss our favorite recent nillies, including Paige Beuckers’ new Gatorade water bottle and the Villanova football players’ deal with Reveal Suits.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com**.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram RPA College*Reggie Calhoun Jr.C7 SportsEryon JeffersonERJ MediaPaige BeuckersReveal Suits*
During this episode, we speak with Emir Demirkiran, co-founder of Play Sports Abroad. Emir discusses the process that international student-athletes follow to play collegiate sports in the United States. He also provides insight into how athletes may be able to take advantage of NIL opportunities in their own countries. We discuss the rules that international student-athletes must follow and the consequences of F-1 visa violations as well.
Play Sports Abroad is an international student consulting firm that promotes high school and university students to receive athletic and academic scholarships in the USA or Canada.
We also talk about our favorite nillies, including Tre Mitchell’s deal with Toothman Ford and Mohamad Kaba’s deal with Catoe’s Power Equipment.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
**In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Emir Demirkiran*Play Sports AbroadToothman FordCatoe’s Power EquipmentTre Mitchell*Mohamad Kaba
We are dedicating the month of June to student-athlete entrepreneurs. During this episode, we hear from two athletes making a splash in the NIL world. Harrison Leonard, a walk-on kicker for the University of Notre Dame football team, explains how he co-founded Our Playbook. Harrison discusses how he helped connect his fellow student-athletes with businesses for NIL deals. Harrison officially entered the transfer portal in April of 2022 as a graduate transfer.
We also speak with Kaitlyn Hanna, who obtained a NIL deal with Superberries as a high school golfer at Westside High School. Kaitlyn describes how she and her father negotiated the deal with Scott Carlson, the CEO of Westin Foods, the parent company of the Superberries brand. As a part of the partnership, Scott offered guidance to help Kaitlyn grow her tee art business, Tee Art Creations.
We discuss our favorite recent nillies, including Nebraska Furniture Mart’s “Home Team” deal, Built Brands’ deal for BYU walk-ons, Topps’ new trading cards, and Roman Bravo-Young’s marketing deal with MMA manager Dave Martin.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
Check out Dryft Pro here. 25 of our listeners can sign up for free Dryft Pro accounts for life. Use promo code nilpodcast to get the deal! Valid through the end of June.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Harrison LeonardUniversity of Notre DameOur PlaybookKaitlyn HannaSuperberriesScott CarlsonTee Art Creations
We are dedicating the month of June to student-athlete entrepreneurs. During this episode, we speak with Leah Clapper. Leah has been dominating the NIL game since last July. Not only has she entered into several prominent NIL deals, but she has also been leading the way as a student-athlete entrepreneur.
Leah discusses the invention of her Balance Palace gymnastics board game and her new NIL Island initiative. We ask about her NIL journey and her experience navigating NIL opportunities. Leah also describes her love for her time as a Florida Gator.
Leah describes her favorite nillie: Megan Skaggs’ Tiny Bow Project. We discuss our favorite recent nillies including CJ Stroud’s deal with Sarchione Auto Gallery and Rayquan Smith’s deal with Eastbay.
You can follow Leah on Instagram and on TikTok.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
Check out Dryft Pro here**. 25 of our listeners can sign up for free Dryft Pro accounts for life. Use promo code nilpodcast to get the deal! Valid through the end of June.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Leah Clapper*Balance PalaceTiny Bow ProjectMegan SkaggsNIL IslandCJ StroudSarchione Auto Gallery*Eastbay
We are dedicating the month of June to student-athlete entrepreneurs. During this episode, we speak with Grant Frerking. Grant is a wide receiver at the University of Tennessee, but he has also started and grown several companies. He is the CEO of Metro Straw, a multimillion-dollar Atlanta-based ground cover company. He is also the president of NIL U.
Grant describes how he balances his time as an athlete, a student, and a business owner. He speaks about initiating deals with his teammates to promote Metro Straw and also how he utilizes his NIL to grow his businesses. He describes the education provided through NIL U.
We discuss our favorite recent nillies, including Tyler Shough’s deal with Thacker Jewelry and Kurt Wilson’s deal with R B Run Sports.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
Check out Dryft Pro here.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Grant FrerkingMetro StrawNIL UDryft ProTyler SloughThacker JewelryKurt WilsonR B Run Sports
During this episode, we speak with Marvellous Iheukwumere about her efforts to help student-athletes achieve success after graduation. Marvellous explains how she used sports as a gateway to achieve her dreams. She is now driven to help athletes learn to navigate the working world. She serves on the Board of Directors for the Make A Play Foundation, a non-profit that helps student-athletes with internship and career opportunities. Marvellous shares how she believes student-athletes can directly relate competitive experiences with career goals after graduation and NIL opportunities while in school.
Marvellous immigrated to the US from Nigeria and she used sports to make friends and fell in love with track and field. In our interview, Marvellous discusses the college recruitment process, her experience as an Ivy League sprinter for Columbia, her time as a professional runner for Nigeria following graduation from Columbia, her experience at the Olympic trials for the 200 Meter, and her involvement in the NIL world today.
We discuss our favorite nillies, including Carmyn and Cassady Greenwood’s donation to Blessings in a Backpack and Caleb Davis’s NIl deal with ReAthlete.
**In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Marvellous Iheukwumere*Make A Play FoundationBlessings in a BackpackCarmyn GreenwoodCassady GreenwoodCaleb DavisReAthlete*
During this episode, we speak with Gordon McKernan about the NIL deals his company, Gordon McKernan Injury Attorneys, has initiated in the state of Louisiana. Gordon McKernan Injury Attorneys is a leader in NIL endorsement deals for student-athletes in the state of Louisiana. Gordon describes the terms and expectations of the endorsement deals his company has initiated with student-athletes, the typical length of an endorsement deal, and the statistics the company considers before signing with an athlete.
He also describes how businesses can benefit from partnering with student-athletes and provides tips to other business owners regarding how to initiate a NIL deal. He notes that businesses can start by contacting athletic programs to receive guidance.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Gordon McKernan
During this episode, we speak with Zach Weinberg, Associate Head Indoor Volleyball Coach and Head Beach Volleyball Coach for the Tennessee Tech Golden Eagles. We speak with Zach about the new beach volleyball program at Tennessee Tech, the role coaches play in empowering athletes to seek out NIL opportunities, the need to educate local businesses about the benefits of partnering with student-athletes, and the persistence needed to seek out NIL deals.
We also discuss our favorite recent nillies - including UGA’s Chandler Kenny’s deal with Allbirds and Nebraska’s Kevin Shubert’s deal with Velaasa.
To learn more about our Nillie platform, visit nillie.io **or email contact@victreefi.com.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Chandler Kenny*Zach WeinbergAllbirdsTennessee Tech Golden EaglesChandler KennyAllbirdsKevin Shubert*Velaasa
During this crossover episode, we speak with Reagan Harrell, a student-athlete at Webber International University. Reagan is also the host of the Suncast Podcast, a podcast covering the Sun Conference. We speak with Reagan about how NAIA athletes can take advantage of NIL opportunities, issues that can arise related to NIL, and Reagan’s experience as a student-athlete entrepreneur.
We discuss our favorite recent nillies, including University of Oklahoma softball player Jocelyn Alo’s deal with Fowler Automotive and Off the Hook Poke Market’s opportunity for the University of Hawaii student-athletes.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Reagan HarrellWebber International UniversitySuncast PodcastSun ConferenceNAIA
During this episode, we speak with co-founders and siblings Aly Nauta and Issac Nauta from Athlo Agncy. The pair combined Aly’s experience in marketing and brand building for companies like Lululemon and Isaac’s experience as a student-athlete at the University of Georgia and a professional football player for the Detroit Lions and the Greenbay Packers to create Athlo. Together they have created a virtual playbook designed to equip athletes with tools to develop personal brand strategies. During this episode, we focus on the importance of brand building for student-athletes.
Aly describes her love of Page Bueckers’ NIL deals related to giving back and Issac describes Alabama's Ga'Quincy 'Kool-Aid' McKinstry’s deal with Kool-Aid.
We discuss our favorite recent nillies, including LSU baseball player Tre Morgan’s deal with Gordon McKernan Injury Attorneys and high school wrestler Richie Clementi’s deal with Friendly Power Sports.
To learn more about our Nillie platform, visit nillie.io or email contact@victreefi.com.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Athlo AgncyAly NautaIssac NautaLululemonPage BueckersKool-AidTre MorganGordon McKernan Injury Attorneysnillie.io
During this episode, we speak with former NCAA Associate Director of Enforcement - Football, Vic DeNardi. We dive into Vic’s role within enforcement at the NCAA. We learn how investigations of infractions work and how communication is established between the NCAA and its member institutions.
We discuss Vic’s time as a student-athlete at St. John’s University, his experience coaching at Pace University, his time employed by the NFL, and his career within the NCAA. Vic is now the head of NIL and Education at Draftly.
We talk about our favorite nillies and the launch of our new platform, nillie.io. Our favorite recent nillies include John Daly Sr. and John Daly Jr.’s endorsement deal with Hooters **and Cori Sullivan’s endorsement deal with ShoeFresh.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Vic DeNardi*St. John’s UniversityPace UniversityDraftlyHooters*
During this episode, we answer your questions! We discuss several very interesting topics, including why a business might initiate a NIL deal, the motivation behind NIL collectives, and the ever-changing state of NIL legislation. Producer Palmer joins us for the episode! We also discuss our love for Kristi Dosh’s NIL Collectives Insider.
We hear from a special guest, Chris Clark from the Garnet Trust. We learn how to Garnet Trust functions as a collective to help connect USC student-athletes to NIL deals!
We discuss our favorite nillies, including University of Louisville swimmer Gabi Albiero’s endorsement deal with GummiShot, University of Kentucky’s quarterback Will Levis’ promotion of the breeding season for the stallion War of Will, and Nebraska high school golfer Kaitlyn Hanna's deal with Superberries**.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram NIL Collectives Insider*Garnet Trust* Superberries*War of WillGummiShot*Gabi Albiero
During this episode, we speak with the founder of BS Financial Literacy, Micah Bender. Micah also serves as the Personal Financial Literacy Coordinator for the New Jersey Department of Education and is passionate about providing financial education to student-athletes. Micah shares his insights into the financial hurdles faced by student-athletes. He also discusses the opportunities that added income can bring to student-athletes.
If you would like to contact Micah, you can email him at micah@bsfinancialliteracy.com or visit bsfinancialliteracy.com!
We discuss our favorite nillies, include Rose Zhang and Callaway and the Dunkaroos All DUNKaroos team!
**In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Micah Bender*BS Financial LiteracyRose ZhangCallawayDunkaroos*
This time we hit the streets! We record live on location at the Oliver Maner law firm. During this episode, we speak with Savannah attorneys Joy Bonner and Bryan Schivera. Joy discusses her experience working in the University of Georgia Athletic Association’s compliance department. She describes the development of and research behind UGA’s NIL Policy. Joy and Bryan discuss the Athens-Banner Herald’s legal actions against the University of Georgia Athletic Association. The pair discuss the application of FERPA and GORA regarding NIL records.
Joy and Bryan share their favorite nillies. We discuss our favorites, including Clemson defensive end, KJ Henry, using his NIL to raise funds for his father’s medical bills, and the growth of the Player’s Lounge NFT program.
As mentioned in the show, if you would like to contact Reggie Calhoun from RC7 Sports, you can reach him by emailing reggie@reggiecalhounjr.com.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Joy BonnerBryan SchiveraUniversity of Georgia Athletic AssociationNIL Policy
We speak with the co-founders of MOGL (and winners of the SXSW Pitch Competition), Ayden Syal and Brandon Wimbush. Both founders are alumni of the University of Notre Dame. Brandon also brings the perspective of a student-athlete from his time as quarterback for the Fighting Irish.
We talk startup life! We discuss how MOGL connected with brands to foster relationships between businesses and student-athletes, the steps the MOGL team took to bring a business plan to life, the extended work schedules of startup founders, and the importance of strategic planning. The pair also discuss their favorite nillies!
We share our favorite recent nillies, including Virginia Tech football jersey sales and the endorsement deal between UVA’s Reese Beekman and Kadin Shedrick and Blue Ridge Bank.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram MOGLAyden SyalBrandon WimbushFighting Irish
During this episode, we speak with LSU WBB forward Autumn Newby. Autumn has been stacking nillies since July, including partnerships with Gordon McKernan Injury Attorneys, Campus Mogel, Game Coin, and CrowdPush. Josh Goodson from CrowdPush also joins the conversation.
Autumn discusses her busy schedule as a student-athlete. She states that she and her LSU teammates are excited about the possibilities of NIL. She discusses NIL compliance assistance provided through the NILLSU program and her experience in reviewing NIL contracts. She emphasizes the importance of support from friends and family. She describes her entrepreneurial spirit and her willingness to seek out NIL deals and create her own opportunities. She speaks about her NIL agent, Ellimac.
Autumn emphasizes how amazing the LSU fans are and describes their love and support for the women’s basketball team.
**We also discuss our favorite recent nillies! University of Alabama offensive lineman Emil Ekiyor has partnered with Samaritans Feet to provide shoes to children in need in the state of Alabama. Also, Yahoo Sports signed Gonzaga’s Chet Holmgren and Duke’s Paolo Banchero to support its Tourney Pick’em bracket game.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Autumn Newby*NILLSUGordon McKernan Injury AttorneysCampus MogeGame Coin*CrowdPush
During this episode, founder of the Business of College Sports, Kristi Dosh, draws upon her experience in reporting on the business of college sports to provide insight into the future of NIL opportunities for student-athletes. Kristi discusses the movement away from restrictive state legislation and push towards institution-level NIL guidance. Kristi also notes unique state limitations on student-athlete NIL activities. She discusses the disclosure process and unique student opportunities.
Kristi is an attorney whose interest in college sports led her towards a new career path in sports journalism. Her reporting on the business of college sports made her a key figure in this arena. She extensively covers the NIL world in her reporting. She has also written for Forbes, SportsBusiness Journal, Golf Digest, Fox Sports, Bleacher Report, and more. She hosts two podcasts, The Business of College Sports Podcast and The Game Face Podcast.
Kristi shares her journey into the world of college sports and her interest in NIL opportunities for collegiate athletes. She discusses the future of NIL guidance. She also debunks a few myths related to college sports and shares more about her book, Saturday Millionaires. Kristi shares her favorite recent nillie, a subscription box for UNC fans.
We discuss our favorite recent nillies, including University of Oregon DE Kayvon Thibodeaux and StarFace and University of Houston RB Alton McCaskill and EatFlavorly.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website
Name Image Likeness: Instagram
Kristi Dosh
Business of College Sports
The Business of College Sports Podcast
The Game Face Podcast
Forbes
Saturday Millionaires
Kayvon Thobodeaux
StarFace
Alton McCaskill
EatFlavorly
During this episode, we speak with Josh Goodin, CMO of CrowdPush, a fan-driven fundraising platform for collegiate athletes. CrowdPush has recently partnered with several collegiate teams and individual athletes, including the University of Alabama women’s gymnastics team. One of CrowdPush’s NIL deals was recently highlighted in Forbes.
Josh discusses the need to provide NIL opportunities for student-athletes from all sports. He notes that many student-athletes are not on scholarship and can benefit greatly from NIL opportunities. Josh discusses how student-athletes partner with CrowdPush to provide unique experiences or signed memorabilia to fans.
If you would like to contact CrowdPush, you can email info@crowdpush.com.
We also discuss our favorite recent nillies! University of Nebraska defensive lineman Nash Hutchmacher has an NIL deal with Halverson Hunts and recently teamed up with other Husker players to take fans on a hunt! Also, Outback recently announced its partnership with 12 collegiate basketball players who will each have their favorite menu items listed with their names on Outback’s ordering website.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram CrowdPushUniversity of Alabama women’s gymnastics teamForbesHalverson HuntsNash HutchmacherOutback
During this episode, we discuss our time at the NCAA Convention. This was a historical meeting as the new NCAA Constitution was officially adopted during this convention. The new constitution contains language that supports student athletes’ ability to profit from their name, image, and likeness. We are joined by our producer, Anthony Palmer, from Palm Tree Pod Co.
During the convention, members were allowed to voice their opinions about the new constitution. Dr. Bill Fierfelder, President of Belmont Abbey College, voiced concern that the new constitution was rushed. Mads McKenna, a member of SAAC, expressed her support for the new constitution and added that she was pleased with the fact that student-athletes could now profit from their NIL. Betsy Mitchell, Athletic Director of Cal Tech, expressed her opposition to the new constitution and stated that the new constitution was revised to benefit a few members, rather than the majority of institution members.
We interviewed a few amazing guests. We spoke with Keith Lowe from DV Sport about the POV of a parent of a student-athlete trying to navigate the NIL era. We sat down with Harrison Larner, a junior at Northwestern University and co-founder of 8 In The Box Productions, to discuss how student-athletes can promote themselves using visual media. We also spoke with Sylvia Cortes, a student-athlete from the University of Alabama at Huntsville and member of SAAC. She provided updates on SAAC and also the new NCAA Constitution. Our final guest was Andrew Trimble CEO of Kairos, a scheduling and communications platform. We discussed the demanding and ever-changing schedules of student-athletes.
Wheeler also expressed his love of Subito sandwiches. We discuss our favorite recent nillies, including FSU women’s soccer’s apparel line, Notre Dame football’s deal with Ikonic, and Raising Cane’s proposed deal with Adonis Arms.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website
Name Image Likeness: Instagram
During this episode, we speak with three of the creators of The Players’ Lounge, a digital space for college fanbases. The concept was created by former University of Georgia football players Ty Frix, Keith Marshall, Aaron Murray, and Trent Frix.
The Players’ Lounge engages with fans using Discord - connecting fans with current and former athletes and creating unique fan experiences. Ty, Keith, and Aaron discuss the January 9th launch of their NFT collection, DGD Mafia. 50% of the profits earned from the NFT sales will be paid to partnering Georgia football players.
Purchasing a DGD Mafia NFT grants fans access to exclusive message boards, monthly podcasts, weekly film reviews by former players, tailgates, and more. The founders break down and simplify NFT creation and use. We also learn about Seth McWhorter’s NFT creation process.
Ty, Keith, and Aaron reflect on their experiences as student-athletes and discuss the opportunities that new NIL standards provide.
Chrissy and Wheeler discuss their favorite nillies, in light of the upcoming National Championship - pitting the University of Alabama against the University of Georgia. We discuss Rachel Baumann’s partnership with the Atlanta Braves and the University of Alabama gymnastics team’s partnership with CrowdPush.
Chrissy and Wheeler also discuss the upcoming NCAA Convention.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website
Name Image Likeness: Instagram
The Players’ Lounge
University of Georgia
Ty Frix
Keith Marshall
Aaron Murray
Discord
National Championship
University of Alabama
Seth McWhorter
Atlanta Braves
Rachel Baumann
University of Alabama
During this episode, we speak with Clay Duerson of Creative Caddie. Creative Caddie is a firm that has recently made a splash the NIL world, specializing in non-traditional video marketing. Recently recognized by ESPN as creating the “Funniest NIL Commercial of the Year,” founder Clay Duerson describes the realities of working with student-athletes’ ever-changing schedules and shares his insights on the marketing potential of collegiate athletes.
Clay discusses his now-famous work with Steckler Pediatric Dentistry and Joshua Paschall. Creative Caddie also has several new projects in the works. You can follow along with Kentucky basketball player Dantaie Allen as he reveals his superpowers on TikTok in their creative series. You can also get involved with their work for Activate Games, as Kentucky and Louisville student-athletes from various sports compete.
Clay describes his favorite commercial created for Steckler Pediatric Dentistry, aka Steckletariat.
Clay also discusses how his time as the mascot for the University of Kentucky, his experience as a golf caddy, and his career in sports entertainment within minor league baseball (in addition to several degrees from the University of Kentucky) led to the founding of Creative Caddie. Clay, Chrissy, and Wheeler discuss their shared love for the Savannah Bananas baseball team.
Subscribe to the Money On Our Mind podcast, if you would like to listen to more from VicTreeFi in between episodes of Name Image Likeness.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | WebsiteCreative CaddieClay DuersonESPNUniversity of KentuckyDantaie AllenSteckletariatJoshua PaschallSteckler Pediatric Dentistry
In the collegiate justice system, NIL-based offenses are considered especially heinous…
A controversy is brewing: should collegiate athletic programs disclose the terms of NIL contracts to the public? During this episode, we discuss two public records lawsuits. The first was brought against LSU by Gray Media and the second was brought against UGA by the Athens Banner-Harold. We discuss the implications of making student-athlete records public.
We also discuss nillies that recently caught our attention, including University of Michigan running back Blake Corum who used some of his NIL earnings to donate Thanksgiving meals to families in need and University of Kentucky defensive end Joshua Paschal who partnered with a pediatric dentistry practice to promote oral health.
Subscribe to the Money On Our Mind podcast, if you would like to listen to more from VicTreeFi in between episodes of Name Image Likeness.In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website
Name Image Likeness: Instagram
LSU
Gray Media
Athens Banner-Harold
Sportico
University of Michigan
Blake Corum
Outback NIL Deals
Give Back 2 Give Thanks
University of Kentucky
Joshua Paschal
Dental Commercial
During this episode, we speak with Steven “Zo” Goodson, Head Men's Basketball Coach at Rhode’s College. Coach Zo has a long history within collegiate athletics working with Hall of Fame coach Tubby Smith.
Coach Zo brings our first NIL POV from a basketball program. He discusses the entrepreneurial spirit of his players and the potential business opportunities that NIL may provide. He speaks on the importance of life skills training, including money management. Coach Zo also reveals how several of his players are taking advantage of new opportunities.
Coach Zo emphasizes the importance of using NIL opportunities to connect with and give back to local communities. He shares his thoughts on national and state legislation.
We talk about some of our favorite Nillies from the past few weeks, including the deal between the University of Florida quarterback, Anthony Richardson, and Gainesville Chrysler Jeep Dodge Ram. We also discuss the University of Tennessee’s John Fulkerson’s pledge to donate $1 for every point scored by the Vols this basketball season.
Subscribe to the Money On Our Mind podcast, if you would like to listen to more from VicTreeFi in between episodes of Name Image Likeness.
**In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Steven “Zo” Goodson*University of KentuckyRhode’s CollegeUniversity of FloridaGainesville Chrysler Jeep Dodge RamUniversity of TennesseeJohn Fulkerson*
The NIL compliance team at VicTreeFi attended the NCAA’s Special Convention and we have published this special episode to cover the convention. On November 15, 2021, the NCAA held a meeting with member institutions to discuss the NCAA’s proposed draft constitution. This new constitution is shorter than the existing constitution, emphasizes the importance of involving student-athletes in governance, and contains language supporting student athletes’ ability to profit from their name, image, and likeness.
During this episode, we break down the draft constitution and discuss concerns raised about its content. We also learn about the Student-Athlete Advisory Committee and its role in crafting the new constitution.
Subscribe to the Money On Our Mind podcast, if you would like to listen to more from VicTreeFi in between episodes of Name Image Likeness.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram NCAA’s Special ConventionNCAAStudent-Athlete Advisory Committee
During this episode, we speak with Kassandra Ramsey, a sports and entertainment attorney. She is the founder of The Law Office of Kassandra Ramsey and The Esquire Coach. She also serves as the Sports Law Chair for the Washington, D.C. Bar’s Arts, Entertainment, Media, and Sports Law Community. Kassandra has written an e-book on NIL (The NIL Era - What College Athletes Need to Know).
Kassandra discusses her journey into the NIL world and the tools and education that she believes will most benefit student athletes as they take advantage of NIL opportunities. She discusses the importance of understanding trademarks and the legal implication of NIL opportunities and legislation. She provides a few suggestions on influential people within the NIL world, such as Darren Heitner and Kristi Dosh.
She also talks about past decisions based on NIL opportunities that student-athletes have had to face, such as the University of Central Florida’s Donald De La Haye and his YouTube channel, Deestorying. She discusses her experience in writing a speech for George Wrighster that was presented to Congress regarding student-athlete rights.
We talk about some of our favorite Nillies from the past few weeks, including Patrick McCaffrey’s deal with Falbo Brothers Pizza and Jordan Davis’ deal with Morgan & Morgan.
Subscribe to the Money On Our Mind podcast, if you would like to listen to more from VicTreeFi in between episodes of Name Image Likeness.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website
Name Image Likeness: Instagram
NIL Network
The Law Office of Kassandra Ramsey
The Esquire Coach
Washington, D.C. Bar’s Arts, Entertainment, Media, and Sports Law Community
University of Central Florida’s Donald De La Haye
Deestorying
Darren Heitner
Kristi Dosh
Howard University
Virginia State University
George Wrighster
Falbo Brothers Pizz
Morgan & Morgan
During this episode, we speak with the founder of the NIL Network, Michelle Meyer. Michelle discusses her mission to provide valuable content, guidance, and resources, to athletes, coaches, and administrators to guide NIL-related decisions. In the ever-changing world of NIL, Michelle is working to ensure that the NIL Network is a valuable resource.
Michelle draws on her experiences as a former student-athlete at UC Santa Barbara and collegiate coach at the University of Hawaii and Pepperdine to guide her company. Michelle discusses resources available to student athletes navigating the NIL world and introduces her directory for NIL resources.
Michelle also talks about her favorite nillies.
Subscribe to the Money On Our Mind podcast, if you would like to listen to more from VicTreeFi in between episodes of Name Image Likeness.
**In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram NIL Network*UC Santa BarbaraMichelle MeyerUniversity of HawaiiPepperdine*Money On Our Mind
During this episode, we speak with the University of Alabama at Birmingham Director of Athletics, Mark Ingram, about the impact of the new NIL legislation within the state of Alabama. Mark brings the unique perspective of a former student athlete from the University of Tennessee and decades of experience as a university athletic administrator.
Mark discusses the reality of NIL opportunities presented to his students. We discuss UAB’s early adoption of the INFLCR platform in 2017, which now assists student athletes with navigating NIL opportunities. Mark provides his opinion on life skills training required by the state of Alabama.
We discuss the impact of UAB’s new football stadium, Protective Stadium, on recruiting. The new stadium is a $200,000,000 multi-purpose stadium.
Subscribe to the Money On Our Mind podcast, if you would like to listen to more from VicTreeFi in between episodes of Name Image Likeness**.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website Name Image Likeness: Instagram Mark Ingram*University of Alabama at BirminghamAuburnAlabamaMoney On Our MindINFLCRUniversity of Tennessee*Protective Stadium
Subscribe: Apple Podcast | Spotify
On September 30, 2021, the Subcommittee on Consumer Protection and Commerce of the Committee on Energy and Commerce met to discuss college athletes' rights to their name, image, and likeness. We watched this session and, on this episode, we discuss what was covered.
During this meeting, Executive Director Ramogi Huma from the National College Players Association, Mark Emmert President of the NCAA, Linda Livingstone President of Baylor University, Jacquie McWilliams Commissioner of the Central Intercollegiate Athletic Association, and Cameron March the golfer and app developer from Washington State University provided testimony to the Committee.
**We follow the discussion around creating Federal legislation and providing clear guidance to student-athletes. We give our take on what this means for student-athletes and collegiate programs.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website**
Name Image Likeness: Instagram Subcommittee on Consumer Protection and Commerce of the Committee on Energy and CommerceNational College Players AssociationRamogi HumaMark EmmertNCAABaylor UniversityLinda LivingstoneJacquie McWilliamsCentral Intercollegiate Athletic AssociationCammie March
To do anything well, you have to start with a strong foundation. We explore the NCAA NIL origin story and how that got us to where we are today. As of July 1st, college athletes can now profit from their name, image, and likeness for the first time - how will this impact the world of college sports?
In this episode, we talk about the history of the NCAA and the impact it has had on college sports. We discuss the influences that led the NCAA to roll back its amateurism rules.
We talk about what is next for consumers, like the partnership of EA Sports and the Collegiate Licensing Company to incorporate college players back into the famous EA Sports College Football video game.
We discuss new NIL opportunities for student athletes, including contracts between Auburn quarterback Bo Nix and Milo’s, Arkansas wide receiver Trey Knox and PetSmart, and the female athletes from Florida Atlantic University and the Florida Panthers.
As always, we continue to disagree on the debate between Auburn and Alabama athletics.
Subscribe to the Money On Our Mind podcast, if you would like to listen to more from VicTreeFi in between episodes of Name Image Likeness.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website
Name Image Likeness: Instagram
Birmingham Southern College Athletics
National Law Review
The Athletic
NCAA
EA Sports
Collegiate Licensing Company
Auburn Athletics
Alabama Athletics
Bo Nix
Milo’s
University of Arkansas Athletics
Trey Knox
PetSmart
Florida Atlantic University
Florida Panthers
Collegiate student athletes can now pursue name, image, and likeness opportunities...so what's next? NIL compliance experts share their views on the latest news, biggest NIL deals, and most interesting legislation changes bi-weekly. Presented by VicTreeFi. VicTreeFi provides financial literacy and life skills training to collegiate student athletes. Through the VicTreeFi platform, student athletes can discover NIL opportunities and disclose contractual information.
In This Episode:
VicTreeFi on Instagram | Facebook | LinkedIn | Website