The Lift Off Show: Recent Episodes
Austin Lovell
Helping ambitious ecommerce entrepreneurs increase sales, profits and build a powerhouse brand - fast.
In this episode, I interview the founder of CopySmiths.com Katrina McKinnon on how to use content marketing to skyrocket sales and how to build a content writing team to flood your store with high-converting organic traffic.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
In this episode, I interview CEO of Megaphone Marketing, Lauren Oakes. Lauren shares 5 top tips any e-commerce brand can use to grow faster, with more profit and less stress, and flood your Shopify store with sales.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
In this episode, I interview the CMO of Megaphone Marketing, Josh Gowing. Josh shares the insider trade-secrets and tips any e-commerce brand can use to increase their sales, ROAS and get better results, no matter what product you sell.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
In today's episode I interview Jason Williamson, an email and SMS marketing expert who has generated over $80,000,000 in additional revenue for the brands he's worked with.
We talked about the power of SMS marketing, the step-by-step method to get started today and how SMS marketing is the biggest growth opportunity for Shopify brands in 2022.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
In this episode, I'll share 4 ways you can create an irresistible offer for your brand. When it comes to getting more sales business owners usually turn to different advertising platforms, using better creatives or improving the product... But they don't really focus on how to actually make their offer irresistible. By creating an irresistible offer you're making it a no brainer for your customers to purchase from you - resulting in more sales for your brand.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share 3 tips on how to build your ecommerce brand more memorable in 2021. If you want to separate from other ecommerce brands in the space you need to go above and beyond to make your brand more memorable.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode of The Lift Off Show, I interview Chase Clymer, co-founder of the Electric Eye Agency that helps e-commerce brands increase their sales and scale to 7 and 8 figures
We discuss the difference between scaling from $0 to $1 million a year and from $1 million to $10+ million, best marketing strategies for ecommerce, improving user experience and much more.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share with you 3 reasons why you need better SEO for your Shopify ecommerce brand.
I go over how good SEO can be valuable for ecommerce brand, how it differs from paid traffic and other benefits of having very strong SEO strategy in place.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In today's episode I interview Reza Qorbanie - multi 7-figure ecommerce entrepreneur and co-founder of 6 Figure Drop Shipper who shares his best tactics and strategies he teaches his students to create successful ecommerce brands in different niches.
We talked about his story, how he got started with ecommerce, common mistakes people make that cause them to fail with ecommerce and best ecom niches in 2021.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about ecommerce brand identity and how to actually make your brand identity memorable. There's something in well branded stores that builds trust and make you stand out from other ecommerce stores. If you have your own ecommerce brand or planning to start one - you need to listen to this episode.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about the importance of trying TikTok for your ecommerce brand. TikTok is the fastest growing social media network ever and in today's episode I share with you how you can take advantage of that and use TikTok to generate more sales and scale your ecommerce brand quickly.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share the top 7 ecommerce mistakes you may be making that are secretly hurting your sales, and shattering your profit margins. I'll reveal the common pattern between successful brand builders and those who aren't able to scale past the $10K-$15K in revenue per month mark.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal 5 ways to build a community around your ecommerce brand, and turn your customers into raving fans. I'll share how to incentivise your customers to leave reviews, submit UGC and engage with your content, and how to use surveys to improve your marketing angles, website conversion rate and increase your sales.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal 5 simple changes you can make to your Shopify store to dramatically improve your conversion rate and increase your sales (without being a web developer, or having any coding knowledge).
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share the 3 steps to make your products irresistible to your dream customers. If you run an ecommerce brand, and looking for a way to increase your sales, maximise your profits and build a powerhouse brand, then you need to listen to this episode.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll reveal the single-biggest mindset shift you can make that will allow you to grow your ecommerce brand 10-100X faster. I'll share how investing in yourself is the greatest investment you can make as an early-stage ecommerce brand owner.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal 12 basic ecommerce marketing strategies you should be using as a brand owner in 2021. I'll reveal how you can leverage social media platforms to dramatically increase your sales, improve your AOV, increase your customer repeat purchase rate and make your customers feel like you own the internet with simple, low-budget retargeting campaigns.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal 7 ways to dominate Instagram as an ecommerce brand in 2021, and how you can increase your daily sales, and build a cult-like following for your brand just by using Instagram. I'll also talk about how to leverage your Instagram audience to predictably hit your monthly sales goals without the stress of inconsistent sales, and how to use my 4H Content Method to create engaging, high-value content every single day.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share 12 ecommerce trends to look out for in 2022, and how they will change the world of ecommerce. I'll reveal how you can stay ahead and get an unfair advantage, while your competitors crumble. You'll learn new ways to approach brand building, sustainability, advertising, organic content strategy and much more.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal 4 principles you can adopt today to start growing faster, and generating more sales. I'll uncover the simple way to completely dominate your market and build a powerhouse brand - fast.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I interview Kathleen Booth, the VP of Marketing at Clean.io. Kathleen and the team help eCom businesses optimize their revenue and buyer experience by taking back control over third party code on their websites.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll reveal how to use the A.I.D.A. formula to 3-5X your sales, profits and create high-converting video ads fast. I'll also show you how to understand the numbers inside Facebook ads manager and better split-test video ad creative to maximise sales.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal how getting more customer reviews will also increase your store conversion rate, ad campaign ROAS and ultimately your daily sales. I'll expose how to get more high-quality customer reviews and also how to leverage them to increase your ROAS on Facebook.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal 11 top pricing methods you can use to increase your sales, bring in more customers and increase your profit margins. I'll reveal my favourite product pricing method, and how you can use it to build a powerhouse brand that people will line-up to buy from.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal why you absolutely NEED an irresistible guarantee for your ecommerce brand in 2021, and how it will dramatically increase your sales and profits. I'll cover how to create an irresistible guarantee if you don't have one already, and other guarantees you can use today to instantly boost your website conversion rate.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal 3 mistakes you absolutely must avoid when building your first ecommerce store in 2021. I'll show you how having the wrong mentality, not identifying and fixing problems quickly enough and copying other small ecommerce stores is killing your chances at success, and what you can do to guarantee success and build a powerhouse brand you are proud of.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll reveal the expenses associated with creating a dropshipping store in 2021, and how inexpensive it actually is. I'll also reveal how you need to be spending most of your time and money in the early days on finding a valuable product that actually solves a problem, and creating marketing content that speaks to your ideal customer's pain points.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll reveal 7 secrets that most ecommerce gurus won't tell you about building a profitable ecommerce business in 2021. I'll expose the traits of successful dropshippers, and what makes some ecommerce entrepreneurs succeed again and again while others can't get a single sale with their Shopify store.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal the most simple Facebook ads strategy for ecommerce in 2021, and how you can use it to increase sales, profits and build a powerhouse store - fast. I'll reveal my simple 4-phase framework you can start using today to increase your sales consistency and reduce stress... even if you are a complete Facebook ads beginner.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal the top reasons I believe people fail in ecommerce. I share my own experience and how these 4 key elements plague most early-stage dropshippers and brand builders, and cause you to not build a profitable store in 2021.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll reveal how to create high-converting video ads for your retaregting campaigns on Facebook, Instagram, TikTok, Pinterest and any other vertical-first mobile platform. I'll show you how to weave reviews, UGC, press and other social proof togethert to create short video ads that convert like crazy at middle-of-funnel for any ecommerce store in 2021.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal what I learned from a full-day workshop on cash and business finance, and how you can grow your business faster by identifying and focusing on your brand's critical number. I'll also expose how this one number has the power to unite your team, boost productivity and 10X your growth in the next 12 months.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal the #1 trait that all the guests of The Lift Off Show share, and how it makes them market leaders. I'll also share how you can 3-5X your daily productivity and get more done in a day than most would in a week by optimising your work environment using the Snakes and Ladders method.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share my thoughts on how COVID-19 has effected consumer buyer behaviour, actually made it more difficult to advertise on Facebook and what you can to do improve your sales when your campaigns are underperforming. I talk about the importance of having a relatively high AOV, increasing your customer LTV with remarketing and why you need to be insanely customer-centric.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal 31 simple changes you can make to your Shopify store to dramatically improve your conversion rate and increase your sales (without being a web developer, or having any coding knowledge).
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll reveal 3 major ways you can become a more sustainable brand, while also increasing sales and profits. I'll expose the simple ways to build a more sustainable supply chain, improve shipping times and reduce your carbon footprint as a brand so you can generate more customers in 2021 and beyond.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I will reveal the 3 things you absolutely need to know before you start dropshipping in 2021. I'll reveal how it is not a passive income stream, requires upfront capital and how finding the right product to sell is infinitely more important than fancy Facebook ad strategies and optimised Shopify stores.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I’ll share the step-by-step process to create the the most irresistible and engaging video ads your dream buyers will ever watch. I'll talk about the ways to increase your click-through rate, improve your ROAS and lower your cost-per-purchase. I'll reveal how to get more sales without spending more on ads, so you can increase your profits with Facebook Ads, and grow your sales.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal the step-by-step process to write killer video ad scripts for your ecommerce video ads. I'll tell you about the 2 key frameworks that will make your scripts irresisitible to your customers and 3-5X your ROAS in the next few days alone.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I interview the Co-Founder and CEO of Wayflyer, Aidan Corbett, about how to increase profitability for your ecommerce store, the simple tips you can use to beat your competition and the #1 thing you should do before you decide to launch a new brand or store (which 99% of ecommerce entrepreneurs ignore).
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I interview Max Hertan, founder of Megaphone Marketing and Co-Founder of Silvi. Max shares how he built a brand in the competitive wellness market, how to use differentiation to beat your competition and how the best time to start is when you feel you aren't ready. He also shares the top strategies and principles he learned from creating a bunch of DTC brands that never took off, and how you can avoid the same mistakes.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about the top business-growing activities you need to do after getting your first few sales for a new brand. I'll share the key reasons why maximising your conversion rate, test more creative and listening to your customers are some of the highest-value activities you can focus on.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about what UGC is, how to get more of it from your customers and then how to distribute it to maximise sales, results and improve your website conversion rate. I'll share 7 ways that you can use to flood your inbox with high-quality UGC which can easily 3-5X your daily sales.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share 3 reasons why you NEED to be testing more ad creative, and how doing so will dramatically increase your profits, skyrocket your growth and help you sleep better at night (literally). I'll also reveal why the best time to test more ad creative is when things are going well with your current ads.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share the #1 most important question to ask any agency before you decide to work with them. By asking this one simple question, you'll likely save $1,000's of dollars and many months of time, and increase your sales and profits much faster.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I interview Facebook and ad creative expert Nick Shackelford. Nick is the CEO and managing partner at Structured Social, co-founder of Konstant Kreative and has quickly become one of the world’s leading ecommerce and Facebook marketers. He shares what brands should focus on right now if they want to become household names, how to create ad creative that converts, and what he learned managing millions in daily ad spend at Apple.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share one of my epic fails of ecommerce where I spent over $2,000+ building a store and launching a product, only to not get a single sale. I share practical lessons on how to avoid wasting your time, money and energy on building a store that won't convert and instead becoming customer-centric and launching products that actually solve a real problem in your market.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share my views on why it is important to become obsessed with brand building if you are a dropshipper or DTC founder, the top ecommerce email lists you need to subscribe to and how becoming obsessed with growth, retention and all things ecommerce will give you a gigantic competitive advantage in your market.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about why you absolutely NEED to know your numbers as a DTC ecommerce brand, and ignoring your key metrics will lead to huge amounts of stress, anxiousness and making negative growth decisions. I'll also share how knowing your numbers will allow you to grow faster and build a powerhouse brand while having more fun in the process.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I breakdown how I built an ecommerce brand in 48 hours, scaled it to a 7-figure annual revenue run rate, and then shut it down. I'll reveal the exact process I followed, what I learned from the whole process and how you can go from idea to launch in a few days or less. I'll also share the key mistakes I made and how you can avoid those with your own dropshipping store or ecommerce brand.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share what I've learned having made of 1,000+ videos. Since making my first paid video when I was 16, I've created video content for local companies, events, car brands and over the past 12 months, video ads exclusively for DTC ecommerce brands. I'll reveal the 6 key things I wish I knew when I first started, and how you can apply these to your own ecommerce brand.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk with Jason Wong, founder of Doe Lashes and partner of Wonghaus Ventures, about his experience with building 7-8 figure DTC brands, how the most important thing that 99% of brands get wrong is customer service and the #1 tip Jason would tell himself before he started in ecommerce at 15 years of age.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share my simple 3-phase Facebook ad strategy for ecommerce brands. We have used this method to successfully launch and scale a new store to $62K in revenue in just 5 weeks, and turn one of our client's campaigns from low ROAS and low daily spend, to a ROAS of 3.5+ at TOF while spending 5x more on ads.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about my surprisingly simple method to get A-grade UGC for your brand using Instagram. I'll walk you through exactly how to find, connect and work with high-quality content creators and bring in floods of high-quality UGC to your brand every week.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I chat with Daniel Baldasso, the Head of Partnerships at DimNiko Agency, about scaling brands to 7-figures and beyond sustainably with 5 simple pillars, and the science behind dramatically increasing your profit margins.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal the 3 simple steps to 3-5X your daily profits and dramatically increase your net profit margin for your ecommerce store. I'll also reveal the simple ways to improve your ROAS, website conversion rate and use organic and content marketing to hit ridiculous daily sales figures.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll talk about why your ROAS goes down when you increase your daily ad spend too quickly, and 3 ways to increase profitability and scale at the same time so you don't experience this issue.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about the 4 key metrics to look at when split testing video ads, and how you can use the AIDA framework to understand why your video ads are working and how to improve them.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about how you can build a cultlike following for your ecommerce brand, and build a powerful community that people want to be a part of.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I chat with Jai Howitt, founder of the creative agency Brand Boostr. We talk about how to create high-converting video ads, the 3 metrics you should be looking at instead of ROAS and why native UGC-style ads are the future.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk with influencer marketing expert Cody Wittick, CEO and Co-Founder of the influencer marketing agency Kynship. You'll discover the easy way to unlock unlimited traffic to your products, the simple process to find incredible influencers for your brand and why influencer marketing is THE most powerful tool for your brand right now.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I share my simple method on how to create high-converting video ads for your products on a shoestring budget, even if your have ZERO video ad experience.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about the importance of being laser-focused as an ecommerce entrepreneur, and how trying to do too many things at one time is secretly destroying your business.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I talk about 3 ways to scale your ecommerce brand store with systems, and why the best time to start outsourcing is right now.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I chat with peak performance expert Kilian Markert about the 3 easy ways to get more done each day and DRAMATICALLY increase the daily, weekly, monthly revenue of your ecommerce business by optimising your days for maximum output. You definitely don't want to miss this one.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll show you the tool you can use to write irresistible ad copy in just 30 seconds, and how you can also use it to write high-converting copy for your product pages, emails and even scripts for your video ads.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I reveal how you can use backcasting to grow your brand 10-100X faster, reduce stress and build a brand you are proud of. This is a MUST if you are feeling overwhelmed or have big goals but don't know how to achieve them.
Enjoy! Let me know what you thought.
Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I chat with Julian Freyer, founder of the Australian dog supplement brand Petz Park. We talk about taking risks, getting started even when you don't feel 100% ready and how to grow fast in a saturated market.
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Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I chat with email marketing expert Chase Dimond about the 3 essential email flows you NEED for your ecommerce store, how iOS14 and iOS15 have and will affect marketing and the simple process to build a huge email list for your brand.
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Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Watch my free video ad masterclass: https://bit.ly/DTC-Brand-Community
In this episode, I'll show you how you can use free brand directories to save $1000's of dollars and 100's of hours on testing new products and brands, and skip straight to the good stuff.
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In this episode, I share what I learned from scaling my first ecommerce store too fast, how I overcame shipping and customer support issues, and how you can avoid the same mistakes.
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In the 2nd episode of the Build A 7-Figure Brand series, I'll be revealing how to become the apex predator in your market, turn product features into desirable benefits and how to always be 5-steps ahead of your competition.
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In this episode, I chat with advertising agency owner Justin Lam about launching his own ecommerce brands, how he has overcome the iOS14 challenges and the latest ecommerce trends you need to hear.
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In this episode, I chat with advertising agency owner Vaclav Tomanec about ad buying for fashion brands and boutiques, how to create high-converting video ads with just your phone and the 3 questions you need to ask your agency.
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In this new series, I'll be showing you behind-the-scenes as I build a 7-figure ecommerce brand. I'll be holding nothing back and will be revealing everything I do to create, launch and scale a store to $2.7K per day (7-figure run rate).
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In this episode, I share my experience with the dark side of dropshipping and ecommerce, and what the 'gurus' won't tell you.
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In this episode, I reveal the 3 key pillars you can use to scale your ecommerce brand faster, increase sales and dramatically increase your profit margins.
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In this episode, I talk about how to eliminate stress as an ecommerce entrepreneur, how I personally combat stress when it comes to growing stores and the simple method to achieve any goal you set.
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In this episode, I share the 5 things I WISH I knew before starting an ecommerce store, how you can avoid the mistakes I've made and save 100's of hours and $1000's of dollars in the process. Plus, I share a bit about my ecommerce journey so far.
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In this episode, I'll reveal the #1 way to unlock unlimited free traffic for your ecommerce store using the Dream 100 strategy. I'll also show you the surprisingly simple way to get your products and brand in front of your dream customers without spending $1000's on paid advertising (which you can start using today).
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In this episode, I'll reveal 7 ways you can flood your inbox with high-quality user-generated content from your existing customers, and why you absolutely NEED to be using UGC in your advertising if you want to increase your profits and build more brand community.
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In this episode, I'll reveal the 3 STEPS to become the apex brand in your market, and outperform ecommerce brands 2-5X your size in any market. You'll discover the ancient war principle that will give you an unfair advantage, and how you can easily apply it to your brand today and increase your sales by 300-500% in the next 2 weeks alone.
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In this episode, Austin breaks down the simple process to create high-converting video ads for your ecommerce brand on a shoestring budget, even if you have ZERO video ad experience.
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Welcome to The Lift Off Show, the podcast for ambitious ecommerce entrepreneurs who want to increase sales, profits and build a powerhouse brand - fast. Today's episode is an introduction to the podcast, a bit about me, what the podcast is all about and why this is the podcast you've been waiting for if you run an ecommerce brand, you're a seasoned ecommerce entrepreneur or are building your first store. Make sure to subscribe for new episodes daily.
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Check out the video podcast here: https://bit.ly/lift-off-show-youtube
Join my free exclusive Facebook group here: https://bit.ly/DTC-Brand-Community