It's That Easy!: Recent Episodes
Harsh Jain
Does the ‘startup culture’ interest you? Are you curious about how businesses work? Or maybe you’re an investor looking to invest in a new startup. Well, you’ve come to the right place! It’s That Easy is your guide to startups and a hub for the discussion of new ideas. 30 minutes of pure conversation delivered to you as it was intended, with no edits! The whole idea is to present a raw, honest and informative conversation to you because that’s what it’s about in the end. Right?New startup founders every week diving into their stories and the details of their startups to ignite the fire within you. Brought to you by Zed Medium.
In this episode, we'll be exploring the dynamic landscape of talent management, influencer marketing, performance marketing, and live bookings. Our guest, Apoorv, has carved out a remarkable path in the industry, spearheading a company that not only understands these fields but excels in them.
Whether you're an aspiring influencer looking to break into the scene, an artist seeking to amplify your reach, or simply fascinated by the behind-the-scenes of live bookings, you're in for a treat.
Get ready to uncover insights, strategies, and stories that showcase the power of talent and marketing synergy.
So please sit back, grab your favourite drink, and join us as we embark on this enlightening conversation with the visionary founder of The Maggie Heads Co.
Let's dive in!
Joining us is the brilliant mind behind Your Cup of Tea, a trailblazer stirring up the industry with a blend of creativity and strategy that's hard to match. With a passion for helping businesses find their unique voice and reach new heights, our guest today is none other than Pooja.
From humble beginnings to building a powerhouse agency, Pooja is here to spill the tea on all things marketing, entrepreneurship, and the secret ingredients to a successful campaign.
Prepare yourselves for an enlightening and engaging conversation filled with marketing expertise, entrepreneurial anecdotes, and the boundless passion that propels 'Your Cup of Tea' to remarkable heights of success.
So grab your favourite mug, settle in, and brew up some inspiration!
Kisaan Say is not just an initiative; it's a movement—an innovative collaboration between Indian farmer collectives and passionate food industry professionals. They have a singular mission: to bring you the most authentic products, grown, minimally processed, and packed at the very source, by India's finest farmer enterprises.
Join us as we explore the journey that led to the creation of Kisaan Say, the impact it's having on communities across India, and the vision for a more sustainable, inclusive future for agriculture.
Get ready to be inspired by the stories of resilience, dedication, and the power of grassroots movements as we talk to the founder himself, Nitin Puri.
Let's cultivate change with Kisaan Say, where every seed planted tells a story of hope, empowerment, and the richness of India's agricultural heritage.
Dive right in!
Join us as we embark on a captivating exploration of all things style, from the latest trends to timeless classics, from insider industry insights to the stories behind the labels. Whether you're seeking to refresh your wardrobe with the season's must-haves or searching for that perfect statement piece to elevate your look, Color Capital is your one-stop destination for sartorial satisfaction.
With their convenient online platform, you can browse and shop their extensive collection from the comfort of your home, with your favourite pieces delivered right to your doorstep. But our podcast goes beyond the virtual storefront, offering an immersive experience into the heart and soul of Color Capital—where passion meets innovation, and style knows no bounds.
So, grab your headphones and prepare to be inspired as we uncover the secrets to unlocking your potential with Sakksham. It's time to embrace your unique aesthetic, make a statement, and elevate your game!
We hope you enjoy this podcast—where fashion meets lifestyle, and the possibilities are endless!
In today's episode, we have the distinct pleasure of hosting the visionary founder of Madverse Music, a trailblazing digital platform redefining the landscape of the music industry.
Madverse Music stands as a beacon of possibility in an ever-evolving musical landscape, offering artists a singular hub for every facet of their creative journey. From the intricacies of music distribution to the nuances of effective promotion and the electrifying experience of live performance, Madverse Music provides a comprehensive suite of tools and resources designed to empower musicians at every stage of their careers.
Join us as we embark on a captivating exploration of the story behind Madverse Music. Throughout our conversation, we'll uncover the inspiration, challenges, and triumphs that have propelled this innovative platform to the forefront of the industry. From humble beginnings to groundbreaking achievements, we'll uncover the pivotal moments and visionary decisions that have shaped Madverse Music into the indispensable resource it is today.
Whether you're an aspiring artist navigating the complexities of the music industry or a seasoned professional seeking fresh insights and inspiration, this episode promises to captivate and enlighten you.
Prepare to be inspired as we delve into the ethos and evolution of Madverse Music with Rohan, offering a glimpse into the future of music innovation and entrepreneurship.
Joining us for this episode is the visionary founder of Axponent, a digital marketing agency at the forefront of innovation, particularly in the realm of affiliate marketing.
We'll take a deep dive into the world of affiliate marketing, unraveling the strategies, insights, and success stories that have propelled Axponent to the zenith of the digital marketing arena. Shipra, will generously share their journey, shedding light on the challenges she's faced and the unique methodologies that have set Axponent apart from the crowd.
For those of you tuning in, whether you're an aspiring digital marketer, a business owner looking to enhance your online presence, or someone simply fascinated by the dynamic nature of affiliate marketing, this episode promises valuable insights. Shipra will be walking us through the intricacies of their approach, providing a glimpse into the ever-evolving strategies that keep Axponent at the cutting edge.
So, grab your favorite beverage, settle in, and prepare to be inspired as we uncover the success story and strategies behind Axponent's exceptional journey in the dynamic and ever-evolving world of digital marketing!
We have a special treat for you as we sit down with the visionary founder behind a revolutionary platform redefining how we connect with our neighbourhoods.
Joining us is the brains behind Local Samosa, a hyperlocal discovery platform that's not just about news but an immersive experience of the heartbeat of your city. From local events that breathe life into your weekends to the latest food gems waiting to be discovered, Local Samosa is the go-to hub for everything that makes your community unique.
Grab your headphones, settle into your favourite spot, and prepare for an insightful conversation with Abhishansa who brought us this local wonder. We'll be delving into the inception of Local Samosa, its journey so far, and the incredible stories that have unfolded in the heart of our communities.
So, sit back, relax, and get ready for an enlightening conversation, as we peel back the layers of hyperlocal discovery!
Imagine a world where pet nutrition isn't just about convenience but a commitment to providing our four-legged companions with the healthiest, most wholesome meals possible. That's the vision Srishti had when conceiving Fresh for Paws, a brand that stands out for its commitment to quality, transparency, and, most importantly, the well-being of our furry friends.
Fresh for Paws sets itself apart by offering 100% natural, grain-free, and ready-to-eat pet food, meticulously proportioned to meet the unique dietary requirements of each pet. In today's episode, we'll delve into the genesis of this innovative concept, exploring the motivations and challenges Srishti faced in bringing such a revolutionary product to market.
As we embark on this conversation, we'll uncover the journey from ideation to execution, exploring the passion that fueled Srishti's dedication to creating a product that goes beyond just filling a pet's stomach. We'll discuss the careful curation of ingredients, the importance of a balanced diet, and how Fresh for Paws is not just a brand but a lifestyle choice for conscientious pet owners.
So, grab your headphones, settle in, and let's uncover the extraordinary journey of Fresh for Paws!
Meri Garage isn't just transforming the nuts and bolts of car repair; it's reshaping the entire landscape. Imagine a world where your neighborhood garage seamlessly merges traditional mechanical expertise with cutting-edge technology, creating an automotive haven that caters to the modern driver's needs.
Rakesh is no stranger to the challenges and opportunities that come with disrupting an age-old industry. In our conversation, we'll explore the genesis of Meri Garage, the hurdles faced, and the triumphs achieved in revolutionizing the way we approach car maintenance.
From leveraging smart diagnostics to optimizing supply chains, Meri Garage is bringing efficiency to every aspect of the garage experience. Rakesh has been instrumental in bridging the gap between the grassroots mechanics we trust and the digital tools that empower them. We'll delve into the innovative solutions Meri Garage employs to ensure a seamless and tech-savvy experience for both garage owners and their customers.
So buckle up as we rev our engines and navigate through the fascinating intersection of tradition and technology. Whether you're a car enthusiast, a garage owner, or simply curious about the future of automotive maintenance, this episode promises to be an exhilarating ride!
In this riveting conversation, Krutika will unravel the fascinating narrative behind the inception of Brightlife, sharing the driving force that led to the creation of a platform designed to revolutionise how we perceive and nurture our mental health. We will delve deep into the challenges faced, the pivotal moments of triumph, and the invaluable lessons learned along the way.
Discover the visionary perspective that fuels Brightlife's commitment to providing unique insights and effective solutions for individuals seeking to cultivate emotional resilience. Our discussion will explore the delicate yet crucial intersection of technology and mental health, unveiling the transformative power that lies in leveraging innovation to foster well-being in our fast-paced, modern world.
Get ready for an immersive experience that goes beyond the surface, as we unravel the layers of emotional wellness with Brightlife. This episode promises to inspire, inform, and instigate a profound reflection on the significance of prioritizing our emotional health in the pursuit of a more fulfilling and balanced life.
Listen now for an engaging conversation that transcends boundaries and opens doors to a brighter, more emotionally resilient future!
In today's episode, we had the honour of sitting down with the visionary founder of Seven Spring Tea, Sejal, a trailblazing company on a mission to reintroduce the profound Vedic healing methods to our fast-paced, modern world.
Join us as we delve into the fascinating journey of how Seven Spring Tea not only embraced the time-honoured traditions of Vedic healing but also unearthed a deeper understanding of the complexities inherent in contemporary living. Sejal, planted the seed of innovation, cultivating a space where ancient wisdom and cutting-edge approaches coalesce to create a unique and transformative healing experience.
Get ready to be inspired as we explore the story behind Seven Spring Tea, its commitment to bridging the gap between the ancient and the modern, and the transformative impact it envisions for those seeking balance, well-being, and a harmonious connection with the age-old wisdom of the Vedic traditions.
Welcome to the journey of rediscovery, innovation, and healing on 'It's that easy!'
We had the privilege of sitting down with the visionary mind behind Tericsoft, a company at the forefront of solving complex business challenges with cutting-edge technology and data-driven research.
Join us as we explore the dynamic landscape of web and mobile development, artificial intelligence, and product design. Tericsoft stands out for its comprehensive approach, offering expertise in frontend and backend development, Android, iOS, and cross-platform apps. Not just limited to code, they take pride in managing the entire life cycle of a digital product.
In this episode, Abdul will shed light on how Tericsoft navigates the intricate realm of artificial intelligence, specializing in machine learning, computer vision, and natural language processing. Learn how they transform ideas into visible results, promising estimates in just 2 days, prototypes in 2-3 weeks, and MVPs in 3-5 months.
But what truly sets Tericsoft apart is its commitment to absolute transparency. Discover how they keep clients informed about project status through direct communication with the project management team. It's not just about the code; it's about the entire experience and journey.
Stay tuned for an insightful conversation with Abdul, where we uncover the passion, expertise, and commitment that drive this company to redefine the boundaries of technology and business success!
In this episode, we'll journey into the inception of Teamoure, exploring Tanuj's inspiration and the unique vision that propelled this brand into existence.
From the initial spark of an idea to the meticulous crafting of each tea blend, we'll unravel the stories, challenges, and triumphs that have shaped Teamoure into the distinctive and beloved name it is today.
Discover the secrets behind the exotic teas that make Teamoure a standout in the beverage world. What goes into selecting the finest ingredients? How do they ensure each sip is a symphony of flavours that tantalize the taste buds?
As we explore the Teamoure journey, we'll delve into the brand's commitment to authenticity, sustainability, and the celebration of diverse cultures through its tea offerings.
Get ready to be inspired and captivated by the story behind the brand that's redefining the art of refreshment, one sip at a time!
Our guest today is not just a financial expert but also a trailblazer in the world of investment strategy and financial planning. With a passion for empowering individuals to take control of their financial destinies, our guest has built her business on the foundation of knowledge, trust, and personalized guidance.
In a world where financial decisions can be overwhelming, having a trusted advisor can make all the difference. Today, we're going to delve into the story behind Kritee, exploring the challenges she faced, the principles that guide her approach, and the invaluable insights she's gained along the way.
Whether you're a seasoned investor or someone just starting to navigate the complexities of finance, this episode promises to provide valuable insights that will resonate with everyone.
So, grab your favourite beverage, settle in, and join us as we unravel the journey of Invest with Kritee!
In this episode, we are thrilled to have the opportunity to sit down with the visionary founder of Naukri Ninja, one of India's leading recruitment and staffing companies.
Naukri Ninja has carved a niche for itself in the competitive Indian job market by redefining the way businesses discover and connect with top talent and how job seekers find their dream careers. The company's innovative and agile approach has not only elevated its own success but has also played a pivotal role in reshaping the country's employment landscape.
We'll delve into the incredible journey and profound insights of Ayush, exploring the strategies and wisdom that have propelled Naukri Ninja to its prominent position in the industry. Whether you're an aspiring entrepreneur, a job seeker, or simply curious about the evolving world of talent acquisition, this conversation promises to inspire and enlighten you.
Join us as we uncover the secrets to Naukri Ninja's success and gain valuable lessons from the founder's experience in reshaping India's recruitment and staffing landscape.
Get ready to be inspired by a true trailblazer in the world of talent!
Vriksh Studios is more than just a creative agency; it's a powerhouse of innovation and imagination. They've been at the forefront of delivering top-of-the-line media solutions encompassing a wide spectrum of artistic and technological marvels. With expertise spanning design, animation, live-action production, and app development, Vriksh Studios has redefined the art of storytelling and user engagement.
In this episode, we dive deep into the mind of the founder, Nayan, unravelling the creative genius that ignited the studio's meteoric rise. We explore the pivotal moments and inspirations that have guided their journey, discussing the challenges they've overcome and the remarkable achievements that have set them apart in a competitive industry.
Join us for this exciting conversation, as we uncover the secrets behind Vriksh Studios' success and explore the future of multimedia in an ever-evolving digital world. Get ready to be inspired, informed, and entertained as we delve into the captivating world of media, creativity, and technology!
In this episode, we're diving deep into wearable tracking solutions with a pioneer in the field, the founder of Footrax, Kushal.
Footrax is at the forefront of a groundbreaking movement, leveraging wearable tracking solutions to provide invaluable data analytics for amateurs, sports academies, and schools. Through their innovative technology, they're empowering athletes of all levels to tap into their full potential and unlock new levels of achievement on and off the field.
In this episode, we'll dive deep into the evolution of wearable tracking in sports and how it's changing the game for athletes, coaches, and enthusiasts alike. We'll hear from Kushal, who will shed light on the company's inception, its mission, and the remarkable impact they're making in sports.
From analyzing athletic performance to enhancing training strategies, Footrax is proving that data is the game-changer we've all been waiting for.
Together, let's discover how the future of sports is being shaped by technology, one data point at a time.
Don't miss this thrilling episode!
In this episode, we are privileged to introduce the visionary minds behind 12 101, a renowned business growth hacking agency. Riddhi and Rahim are the architects of remarkable business transformations, and they're here to take us on a deep dive into their world of growth hacking mastery.
In the ever-evolving landscape of entrepreneurship, understanding how to harness the full potential of your business is a crucial endeavor. That's where our guests come in. With years of experience and a remarkable track record of propelling businesses to unprecedented heights, they have become the trusted go-to for organizations of all sizes looking to supercharge their growth.
Throughout this episode, we'll uncover the secrets, strategies, and philosophies that have driven their remarkable success. We'll explore the methods that have enabled 12 101 to consistently outpace their competitors and generate phenomenal results for their clients.
So, whether you're a budding entrepreneur looking to crack the code of business growth or an established business owner seeking fresh inspiration, this episode is your roadmap to success. Get ready, as we embark on a captivating conversation with the founders of 12 101.
Stay tuned, and let's unleash the growth revolution!
We had the pleasure of sitting down with the visionary founder behind Mix Co, a remarkable lifestyle brand that has redefined the boundaries of artistry and innovation.
Mix Co is not your typical brand. It's a haven for those who appreciate the fusion of raw materials and boundless imagination. From the mesmerizing fusion of cement and resin to the delectable marriage of wax and chocolate, Mix Co crafts one-of-a-kind custom products that are as much art as they are functional.
Join us as we uncover the mind behind this incredible venture, the inspiration that fuels their creative process, and the stories behind the captivating pieces that adorn homes and spaces around the world.
Whether you're a seasoned artisan, a design enthusiast, or simply curious about the magic of mixing materials, you're in for a treat.
So, grab a seat, listen in, and prepare to be inspired by the founder of Mix Co, where artistry knows no bounds!
Welcome to the Growth Gravy Podcast, where we dive deep into the world of growth hacking, entrepreneurship, and business innovation.
Viresh, is the visionary behind Growth Gravy, a leading growth hacking agency that has been helping businesses supercharge their growth for years.
Join us as we explore the art and science of scaling businesses in the digital age and uncover the ingredients that make up the secret sauce of sustainable growth.
Whether you're an aspiring entrepreneur, a seasoned business leader, or simply curious about the ever-evolving landscape of growth marketing, you're in for a treat.
So, grab your notepad and get ready to soak in some Growth Gravy goodness.
Let's dive in!
In today's episode, we have a true trailblazer with us, Ravi Mittal, the visionary founder behind Quack Quack, India's premier online dating platform.
With a mission to connect hearts across the vast and diverse landscape of India, our guest has not only transformed the way Indians find love but has also created a safe and exciting space for meaningful connections.
Join us as we explore the journey, the challenges he has overcome, and the secrets to the platform's incredible success.
Get ready to be inspired by the story of the person who dared to make matchmaking in India more than just a quack!
We had the privilege of sitting down with the visionary founder behind "Rainbow Child," a woman-owned metaphysical store making waves in the world of handmade crystal jewellery and so much more.
At Rainbow Child, the journey begins with carefully sourced semi-precious stones, which are then transformed into exquisite, one-of-a-kind handcrafted pieces of jewellery that adorn the body and resonate with the spirit. But that's just the beginning of this enchanting story.
Intriguingly, Rainbow Child has expanded far beyond its jewellery roots. Now, this mystical haven offers a diverse array of products, from the raw power of crystals to the soothing embrace of dried herbs and flowers, and even the indulgent relaxation of bath salts. All of this is thoughtfully curated with a modern, eccentric twist, ensuring that everyday healing products become a delightful and transformative experience.
So, whether you're a seasoned crystal enthusiast, a seeker of spiritual awakening, or simply someone looking to add a dash of magic to your daily routine, this episode is your backstage pass to the mystical world of Rainbow Child.
Join us as we unravel the journey of the founder, Shivani, and the story behind this enchanting store, where every product is a work of art!
In this episode, we dive deep into influencer marketing and brand collaboration! How, you ask? We take you on a journey through the innovative landscape of a SaaS platform designed exclusively for influencers and brands - Starbuzz.ai
Join us as we discuss the intersection of technology, creativity, and business, and how Starbuzz.ai shapes how influencers and brands connect in this dynamic digital age.
Whether you're an aspiring influencer, a seasoned brand strategist, or simply curious about the power of online influence, this episode will deliver valuable insights, actionable tips, and captivating stories from the forefront of the influencer marketing revolution.
So, buckle up and get ready to unlock the potential of authentic connections and impactful collaborations!
We had the incredible opportunity to sit down with the visionary mind behind Flint, a trailblazing company revolutionizing the way we approach electric vehicle financing.
From the heart of the EV movement, Vidhi, the founder, took us on a journey through the inception of Flint, the challenges they've overcome, and the future they're shaping.
Tune in as we delve into the fusion of technology, finance, and environmental consciousness, and explore how Flint is driving us towards a greener, more electrified tomorrow.
Whether you're an EV enthusiast, a sustainability advocate, or simply curious about the future of transportation, you're in for an electrifying discussion!
Join us as we dive deep into the mind of the visionary behind SuperhumanRace, uncovering the inspirations, breakthroughs, and remarkable stories that have shaped this game-changing venture.
Throughout this episode, we'll unravel Gagan's journey to conceive and manifest the SuperhumanRace concept. From inception to realisation, we'll explore the challenges faced, the insights gained, and the transformative impact this innovative venture has had.
Gagan has had an extraordinary journey and the leap into entrepreneurship was one that she never wanted to take herself.
What pushed her to do it?
Listen to the podcast and find out. Our conversation will provide the in-depth exploration you've been waiting for!
Join us as we dive into the captivating journey of the founder behind one of the most groundbreaking food tech companies of our time - HungryTop.
In this episode, we'll uncover the inspiration that ignited the spark for this innovative venture, explore the challenges faced while revolutionising the way we experience food, and gain valuable insights into the future of the food industry.
From humble beginnings to disrupting traditional dining models, Eman's story is a testament to the power of creativity, determination, and the relentless pursuit of excellence.
So, whether you're a food enthusiast, an aspiring entrepreneur, or simply curious about the forces driving change in the culinary world, you're in for a treat. Get ready to feast your ears on the remarkable tale of Hungrytop!
Join us as we delve into how a simple passion for coffee evolved into a purpose-driven venture.
Mithilesh, the founder, shares his personal journey through Corridor Seven's origins, challenges, triumphs, and invaluable lessons learned along the way.
Whether you're curious about the entrepreneurial world or simply enamoured by the magic of coffee, this episode promises to be an enlightening and inspiring experience. So, grab your favourite brew, settle in, and get ready to be captivated by the story of passion turned to purpose.
P.S. - Mithilesh is not just an entrepreneur, but also the National Barista Champion of 2022.
Curious to know what that is? Listen to the episode now!
We are thrilled to bring you the latest episode of our podcast, where we delve into the captivating journey of a visionary entrepreneur who has transformed the landscape of hiring for young individuals.
Hour4u has rapidly gained recognition as a game-changer in the field of providing hourly job opportunities; providing accessible and empathetic support to individuals from all walks of life.
From the initial spark of an idea to the challenges faced along the way, our guest, Anmol Pathak, candidly shared the triumphs and setbacks that have shaped the platform's evolution.
Don't miss this captivating episode as we set on a journey of compassion, innovation, and hope with the extraordinary founder of Hour4u!
Join us on an exciting journey into the world of holistic wellness as we dive deep into the captivating story of BodyCafe, a transformative platform redefining self-care.
Discover the challenges faced and lessons learned by the founder, Tanushree Das, gaining valuable insights into their vision for the future.
Whether you're a wellness enthusiast, an aspiring entrepreneur, or simply curious about the transformative power of self-care, this podcast episode promises to be a wellspring of inspiration and motivation. Tune in and immerse yourself in the captivating tale of BodyCafe now!
Welcome to the DhobiLite™ podcast, where we explore the premier online dry cleaning and laundry services revolutionizing India. Created by IIT-alumni, DhobiLite is your go-to for professional on-demand garment care.
They provide affordable online dry cleaning and laundry services, catering to your personal wardrobe, car, shoes, and household items, with pickup and delivery options, to make your life easier!
I'm talking to the founder, Nishant Tripathi, and this is a conversation you don't want to miss out on!
Join us as we dive into the world of DhobiLite and its commitment to quality, convenience, and superior customer service.
Owning a car is a subjective experience. It’s either a dream, a necessity or a want but it’s surely there on one the three lists.
There’s a lot that goes on between you finding the perfect car and having it in your garage.
It might be finding a right seller, securing a fair deal or even checking if the vehicle isn’t on the verge of a breakdown.
That’s BidWheelz.com’s expertise. It’s a premier platform for selling and buying used cards, especially with the its unique business model. Online Live Bidding.
Intrigued? Listen to the podcast with the founder, Nakul Khandelwal, now!
Planning is not as enjoyable as the act traveling itself.
It’s a painstaking process that leads to information overload leaving you confused. It can be demotivating, especially when there are unlimited options to choose from.
And as much as one might like to plan everything themselves, they’d rather not burn themselves out by booking hotels, flights and making the itinerary for each day.
That’s what 5D Global Travel Solutions provides.
When you think of travel, be it for leisure or work, think 5D Global. From a number of offerings to choose from, this startup is increasingly catching people’s attention with its services.
Atanu Das, the founder of the startup shares his story with us. How he started, what was the journey like and what hurdles he faced to reach where the startup is today!
The number one rule to always be ahead of the curve is to constantly innovate.
MedPrime Technologies is a medical device company that’s creating cutting-edge solutions catering to the global healthcare needs.
They always aim for customer satisfaction.
Among their remarkable innovations, is Cilika, the world’s first smartphone-integrated microscopes for clinical and research applications!
Intrigued? Listen to the podcast now!
Step into the world of sports careers in 2023, where risks persist but winds of change are blowing.
Enter Khelnet, the groundbreaking startup poised to revolutionize the game.
With their visionary Smart Academy feature, Khelnet empowers grassroots sports like never before.
Seamlessly manage attendance, fees, and staff, while unlocking deep insights into player performance. It's the ultimate game-changer.
But that's not all.
Khelnet goes beyond the field, helping you navigate the sports community with ease. Discover talented coaches, seize job opportunities, and unlock your true potential.
Are you ready to dive deeper? Tune in to an exclusive podcast where Antriksh Choudhary, the visionary founder, unveils interesting insights that will reshape the way you see the sports world.
Don't miss out!
It took us proof of concept to accept ‘influencing’ as a viable career option. Today, individuals can achieve remarkable success through social media presence alone!
But, it’s still disorganized. And creators are getting exploited because all they focus on, is content. Business is not their world.
It’s not easy to be out there and get fairly compensated for the value you bring to the table.
That’s what Noob Community wants to change. It’s an early-stage startup focused on creator engagement and monetization.
Social Commerce.
Virtual Communication.
Fan Engagement.
Influencer Marketing.
That’s how they aim to democratize the Digital Entertainment Ecosystem.
And that’s why we’re in conversation with Akshat Mathur, the co-founder of Noob Community.
Everyone wants attention.
Content creation is rampant and for a brand to stay relevant, everyone needs to bring in their A-Game.
And for that, you need to think out of the box.
But what do you focus on? Product/Service quality or Marketing?
That’s where Plug-In comes in. Whether you’re a small business trying to increase brand awareness or a large corporation looking to rebrand, they the have tools and the expertise to make it happen!
I’m talking to Simran, Plug-In's founder, and the episode is out now!
Our feet were meant to move freely, without any restrictions.
Unfortunately, today's shoes are bulky. They limit our movements and our freedom. They induce pain, almost always for showing off and lead to bigger problems in the future.
What if we told you there was a better way to move around? Barefoot Shoes!
There’s a major difference between barefoot and traditional shoes… and the former
Strengthens your feet muscles
Improves your balance and posture
Reduces the risk of injury
They feel natural because they take up the shape of your foot!
Andune Barefoot is one of the pioneers of barefoot shoes in India. I own two pairs myself! That's why I had to talk to the founder, Jalaj Sahni, to learn more about this venture.
Listen to the podcast,to learn more about the benefits of barefoot shoes and Andune Barefoot's mission!
We’ve all loved riding on bicycles when we were young.
The joy of getting your own two-wheeler became a core memory and it still brings a smile to our faces.
Then came the internet and the outdoor was long forgotten.
Now, if you consider brands that are primarily built on the internet, big names may come to mind - electronics, furniture, healthcare, personal hygiene, and much more.
However, if I were to ask about an online bicycle brand, what would be your first thought?
Enter Baghira Cycles, India's first online custom bicycle store, poised to bridge this gap. Not only do they deliver your bicycle, but they also provide assembly services for your convenience.
Curious? Hear our conversation with the founder, Manav Bhanot, out on all of your favourite streaming platforms!
Microgreens are becoming a dietary staple worldwide! They’re tiny but mighty plants that pack a flavorful punch.
They’re harvested just weeks after they’re planted and are packed with nutrients and flavors that can make any dish healthier (at least according to the internet).
Whether you’re looking to add them in salads or smoothies, they offer a simple way to boost the nutritional value of your meal.
They’re taking over the world and you should definitely know what the fuss is all about.
That’s why I spoke to the founder of Tridente farms, Nikhil Srinivasan, to find about more about microgreens and why they soon will become an essential in our diets.
Adapt or die.
That’s what a business should do right?
Well, the world is on its last stage of digitization.
Anyone not caught up with the trend yet will surely be left behind.
It’s imperative for small and medium business owners to establish their presence online.
Now, more than ever!
And that’s where NewGenMax comes in.
NewGenMax Digital Solutions is a startup that wants to become your guide to e-commerce and digital marketing solutions!
Cars on the road have increased.
And so has the carbon footprint.
The solution? Electric vehicles. That’s what Elon’s doing, right?
White Carbon Motors is a startup that’s focusing on creating a unique solution—enhancing energy distribution and utilization in India’s most populated cities.
It wants to
1. Empower
2. Accelerate
3. Create…
…a better future for all.
They want to build smart cities. Cities that leave behind a very minimal carbon footprint. After all, sustainability’s the key, right?
We needed to talk to them. And that’s why I decided to speak with Mr. Pratik Singh, the founder of the company.
The ease of use for the internet and its services is improving daily, with well-established brands and companies striving to enhance the digital user experience. As a result, consumers are spending more time on these websites and enjoying a beautifully crafted personal experience.
However, did you know that many of these companies actually outsource UX/UI design to a third-party? This is because designing for user experience is a complex task that requires specialized expertise. Moreover, staying ahead of the curve in evolving times is crucial.
Recently, I had the opportunity to chat with Dhisti, the founder of Pineapple Design, a UX/UI agency that's making waves in the Indian market. She shared her journey, the early days of Pineapple, and offered valuable insights to help entrepreneurs achieve their goals.
You’ve heard of marketing for and to businesses and people. But have you heard of marketing to physicians?
Well, Doceree is the first global network for marketing pharmaceutical products to physicians.
The founder, Harshit Jain was bored of following protocols and processes in his previous profession and decided to solve the unsolved marketing problem to physicians and other healthcare providers. That’s how Doceree was born.
Think of it as Google Adsense for the live sciences and the pharmaceutical industries.
This is one that you don't want to miss!
Weddings are chaotic. Fun, but chaotic!
From planning to execution, it can get exhausting for family members to do it independently!
After all, you don’t want to miss out on the fun while you’re busy running around vendors who’re constantly screwing up!
That’s where Shaadivaale steps in.
They’re one of India's fastest-growing online wedding planning platforms and have worked with over 3000+ highly skilled wedding vendors.
They list hundreds of wedding vendors near you on their website. Shaadivaale has tie-ups with hundreds of makeup artists, designers, photographers, beauticians, decorators, caterers and hotels & banquets.
We’re in conversation with the founder, Lia Chhabra, to learn more about the world of weddings and her journey and inspiration behind the startup.
We can’t describe the world today without remembering the pandemic. But one thing that’s changed drastically over these 2 years is our habits as consumers. We want everything delivered to our doorstep, at the click of a button, now more than ever before. But what about your day-to-day necessities?
The answer is simple, Kiko Live. Kiko Live began with a simple and unique idea–to digitize and empower the local neighborhood retailer. From kiranas to pharmacies, from stationery stores to paan-wallahs, every local retailer can come on to their platform and use their app to organize and grow their home delivery business.
And they’re different. Because they have one essential feature that no one else thought of much. I spoke to the founder, Mr. Alok Chawla, to understand more about the business, how he thought of it, and his vision for the future.
What if we told you, you could get medicines for 1/4th the price without burning a hole in your pocket?
The solution to costly drugs is - Generic medicines. What are they?
Let’s say a luxury clothing brand and a relatively unknown clothing brand share the same manufacturer for T-shirts.
They both place an order for exactly the same T-shirt, the same quality, the same cloth, and ultimately the same comfort.
But the luxury brand sells it for Rs5000 and the unknown brand, for Rs500. The only difference is that the luxury brand prominently puts its logo, on the T-shirt.
That’s exactly what branded vs generic drugs are.
It’s the same medicine, dosage strength, active ingredient, and quality, but because certain brands have invested highly in its R&D, they charge a premium. But unlike luxury clothes, medicines are a need and not a want. So what difference does it make whether your medicine has a brand name on it? It’s going to work exactly the same in your body.
Find out how Ankur Agarwal, founder, Medkart, is tackling this issue and saving the Indian population some money!
We jump on the opportunity to talk about health issues like diabetes or blood pressure. We can’t wait to show our friends the plaster we got on our hand or leg so that they can pen down a few words on it. We don’t even shy away from the big one - cancer.
But anything related to sexual health and wellness, is a no-no in India, especially for men. And it’s seen in the facial expressions and body language of people.
Well, Bold Care is here to take the taboo out of sex in India, and it has already started with Erectile Dysfunction. Not only that, it has product lines focusing on sexual performance, hair care and intimate hygiene too!
I’m in conversation with Rajat Jadhav, the founder of Bold Care, to talk about things that no one wants to but which are extremely important.
This is one episode you don't want to miss!
We want things delivered to us faster than ever, even if it's fruits and vegetables. It's no longer a privilege, it's a necessity.
But speed shouldn't mean a loss of quality, especially when it comes to food. And that's what brands are doing today!
That's the issue Khalihaan wants to address. Khalihaan is a startup that's building India's fastest farm-to-kitchen grocery platform. It's building a robust supply chain by empowering local farmers to facilitate same-day harvest and delivery to make sure your health isn't compromised with stale produce.
Nothing is more important than health!
And that's just one vertical we talked about with the founder of Khalihaan, Mr. Aalok Rajput. There are several others! Listen for yourself!
Are we really taking care of ourselves? How many brands actually claim to be healthy when research proves otherwise?
Nowadays, we believe in treating diseases rather than preventing them altogether.
Ashvatha is a startup that believes in addressing the issue with a more holistic approach.
By providing their consumers with 100% natural, herbal and Ayurvedic products based on traditional Indian recipes, their aim is to build a healthier lifestyle for everyone neglecting their bodies in the rat race.
We break down the basics of healthier foods, the startup journey and the story behind Ashvatha with its co-founder, Dr. Ujjwal Soni.
Let’s be honest, we all love snacking and binging on food. But as the new year has begun, the awareness around health and fitness is now taking over.
The people at Omay foods worry about calories and unhealthy binges just like us. Hence they came up with a solution. A variety of healthy and tasty ready-to-eat snacks, that all of us can consume all day and not worry about excess calories.
I spoke to Mr Vijay Katta (Founder) to further understand his vision for the company and how he plans to dominate this segment.
One of the biggest standup comics in Jaipur, and soon enough, ready to tour the country. But that’s not all, Vratik is also working in a well-reputed MNC. Comedy is actually his side hustle.
When you have a side hustle, you’re kind of an entrepreneur. Balancing two jobs hand in hand, having a schedule, planning, budgeting, the list could go on and on.
I wanted to understand his journey. How the comedy started, why he took up another job, the journey of writing his jokes and the importance of accepting reality.
If you're wondering why it's necessary to have a day job to support your passion, this one's for you!
Happy New Year! We, at Zed Medium, hope that this new year brings you joy, success, and all the things that you have been hoping for. May it be a year filled with love, laughter, and all the blessings that life has to offer.
This episode is a little different. This one is about Andrew. I’ve known him for more than a decade now. (Yup, that’s a long time) While everything around us and about us has evolved and changed over time, one thing remains constant. His love for an aircraft. Not one moment has passed when I haven’t seen this man obsessing over them. He finished his flight school abroad and decided to move back to India.
I took this opportunity to ask him about his experience, the good and the bad!
This is one of the first interviews I’ve done and I’m glad I’m starting the year with this one. Andrew’s journey is not an ordinary one. And I'm happy to have been a small part of it.
In today's dynamic world, consumers are also evolving in every sphere according to their needs and constant changes in technology.
While digital marketing has existed for a long time now, there is a major change in practices over the years. In today's day and time, digital marketing is a must-have instead of an add-on.
Digital Marketing can help companies- growing or established to go the required distance to keep up their market presence while optimising marketing costs and maintaining brand differentiation.
This is a conversation I had with Mr Sahil Sehgal, founder of Creative Monk, to understand the business, the future of digital marketing, and his vision for the business.
As a self-taught musician, I understand how important it is to figure out music theory. While having the internet around was a huge help, things did get confusing from time to time - What's the right way to start? What should I learn first - Chords or Melodies? What's the right instrument?
Due to Covid, many music learning organisations were forced to shift online and had to compete with the free resources we have for learning online as well. While the answer from a consumer standpoint seems fairly obvious (let's get it for free!), it's not as simple as that.
In this podcast, I have a raw and honest conversation with Mr Rajeev Raj, founder (Take5 Music) to understand why one should opt for a properly paid class instead of scrolling through endless tutorials online. He also talks about his plans for global disruption and the vision he has for the future of learning music online.
Cities need safe, quiet and pollution free-transport. The markets need affordable, high mileage and easily certifiable product. Consumers need door-to-door and on-demand travel.
Also, need I mention the ever-growing traffic? I knew there had to be a better way to go ahead with this. While I've heard about the concept of an Air Taxi, I've never really dug deep to understand where it is in terms of its execution.
I knew the search needed to have an answer and that's when I found Prof. Satya Chakravarthy, the Co-Founder at The ePlane Company. The conversation I had with him was eye-opening and insightful, to say the least.
Air taxis are going to be the future of daily travel, and let me tell you, the future isn't that far off!
We’re wary of everything we put into our bodies. We’re aware of the effects of unhealthy food, carbonated drinks, unfiltered water but there’s something that goes into our bodies involuntarily that we pay little to no attention to. That’s air. While most of us check the description while purchasing food and purify the water we drink, why don’t we give the same importance to air?
We have started to, but that was only because of COVID-19. In times of rising population, it is imperative that we understand the importance of clean air and figure out ways of getting access to it right in our homes! We’re in conversation with Deekshith, the founder of AirOK Technologies who dives deep into the problems caused by air pollution and how /air purifiers/ are the need of the hour!
This one hits home harder than the rest. Being a sportsperson myself, my dream of going pro took a downturn with numerous injuries and subsequent visits to the doctor. If only I had taken time out and done the exercises I was told to… Most of these guided exercises got lost in translation and a lack of supervision made me forget about them entirely.
And what feels like any other advertisement, I truly wish Radian Mobility would’ve been there when I had hit rock bottom to help me realise the importance of physiotherapy. Radian Mobility is a company that’s trying to bridge the gap between physiotherapists and their patients. The app they’ve built, sends you systemic reminders with video instructions to help you with your exercises. Your doctor is now your supervisor. So the next time you’re visiting them, they already know whether you’re doing what was given to you or not! It’s convenient and saves on time! Jamshid Pandole, the founder of Radian Mobility is a great spokesperson and advocate for what he’s doing so it’s better to hear it from him!