Shopify Growth for Stores, Agencies, and Apps: Recent Episodes
Dan Mullaney
Grow Your Shopify Store, Agency or App. Live expert sessions and recorded replays. Join us on Thursdays for Live Audience Store Speed Evals and Fridays for CRO Assessments. Experts can post recorded use-case and showcase content and schedule live events to be streamed right here. We welcome CRO and Speed Experts to guest speak at our Weekly Workshops.Maximize organic search visibility, paid advertising efficacy, average order value, customer retention rate, conversion rate, and website speed through the guidance of experienced professionals.Achieve e-commerce success with our experts. Learn from those who've succeeded in the industry. Get insights on marketing, customer engagement, and more to grow your online store.
Have Your Site Looked at by Warby's Director of eComm Product Management
This is a weekly series. We do weekly Shopify site speed assessments. To have your site looked at, please email dan@nostra.ai
Here's the Zoom Sign Up https://us06web.zoom.us/webinar/register/WN_IDIFaaV9QMyPbDZIUKJMrA
Are you leaving money on the table because of a poor Shopify store design? There might be some simple alterations you can make to significantly impact your Shopify store's conversion rate. Come to this virtual event for a chance to have Sam Gardenswartz, Warby Parker's Director of eCommerce Product Management, take a look at your site for opportunities to improve your store's conversion rate. Just drop your link into the Zoom Chat when you join.
To have you site evaluated during a Weekly CRO Workshop, please find a slot here. For a Speed Workshop eval, book here. If you're a Shopify Expert and would like to run a CRO and/or Speed Evaluation Workshop, please book time here.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Brian Garrett, Co-Founder and Managing Director of Crosscut Ventures and Drew Leahy, Managing Partner at Hawke Ventures Fund 1 & 2 discuss how to get your D2C brand funded and what investors are looking for in the market.
Brian Garrett is the Co-Founder of Crosscut, having now built a 20+ year career in LA advising and investing in the SoCal entrepreneurial community. Brian is very active in the Los Angeles start-up community and works actively with the founders of these amazing SoCal Tech companies: WelcomeTech, Texino, Hivewatch, Umbra Space, Pearl, Kensho, BuildOps, FastData.io, Plink.ai, Intro.co, The BlackTux and Omaze. He has also invested in and worked with entrepreneurs across the country including the founders of Fuzzy, Monarx and Symbl.ai. With over 20 years of both investing and operating/entrepreneurial experience, Brian tries to bring humility and empathy to the lonely plight of starting and scaling start-up companies and works tirelessly to help his entrepreneurs succeed. Brian received his MBA from Stanford's Graduate School of Business and he graduated from Stanford University with a B.S. in Industrial Engineering.
Drew Leahy is a 2 time venture backed operator and 2 time founder, who has managed 2 family offices and is now the managing partner of 2 funds at Hawke Ventures. With currently $30M AUM, Drew works with founders on growth marketing and product-market-fit. On the community and impact side, Drew runs the Hawke Ventures Diversity Fellows program where he teaches 2 cohorts of venture capital training a year, runs the FAMILY MONIES podcast for family offices and venture capital, and sat on the board of MusicUnites in Los Angeles for 8 years. He currently lives in Denver, CO with his fiance and dog Zoe, loves to snowboard and play music, and you will definitely catch him at concerts.
To have you site evaluated during a Weekly CRO Workshop, please find a slot here. For a Speed Workshop eval, book here. If you're a Shopify Expert and would like to run a CRO and/or Speed Evaluation Workshop, please book time here.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Prior to TCV (https://tcv.com), I was founder/CEO of NatureBox (https://naturebox.com), a digitally native brand of snacks. I started the company because of my passion for nutrition. Earlier in life, learning about nutrition helped me lose 70 lbs in 6 months. While I was lucky to lose the weight, I believe the next generation of food has to be about change. The company has attracted millions of customers and has over 40% brand awareness across the country. We achieved a lot but had our fair share of bumps. This experience gave me many hard-earned lessons in management, scaling, raising capital, and dealing with “shit-hit-the-fan” moments. I started my career as an early stage investor at General Catalyst. I had the great fortune to join the firm when I was 18 years old and spent the first 8 years of my career as part of the team that scaled it from a small firm to one with global reach. I helped open the west coast office. As a professional and angel investor, I have funded 30+ companies. This portfolio includes 8 companies valued over $1B and in aggregate, generates close to $2B in annual net revenue. Examples include BigCommerce, GoodData, Honest Company, Grammarly, Imperfect Produce, Pilot, The Pill Club, Heap Analytics, Split.io, among others.Outside of work, I am passionate about enabling the next generation of entrepreneurs through education. I sit on the Board of Overseers at Babson College, my alma mater who is consistently ranked #1 in entrepreneurship, and co-created a class at Santa Clara University on emerging retail models.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
First-party data is information a company collects directly from its customers and owns. Second-party data is first-party data from a trusted partner. Third-party data comes an outside source that has collected the data.
In a post-cookie world, a first-party data strategy is crucial to any store reliant on online advertising. Advertisers must change their approach to assembling, analyzing and activating customer data.
Learning how to use first party data can:
Improve identification up to 5x
Increase personalization across all marketing channels
Grow eCommerce revenue and customer lifetime value by driving both conversions and retention
Make sure your marketing efforts are future-proofed for a personalization strategy
Will is the Co-Founder and Co-CEO of Scalero (https://scalero.io), a lifecycle marketing studio. Scalero offers tech-enabled services to fast-growing startups as well as two software products (Cannoli and Tiramisu) that help companies improve the efficiency of building emails. Some of Scalero's customers include Notion, Lovevery, Resy, and Farmer's Dog. Previous to Scalero, Will was head of ecommerce operations at Vivino, where he scaled the mobile wine app from 0 to $150M in revenue across 18 countries. Before Vivino, Will worked across a variety of merchandising roles at Target Corporation.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Deepika will discuss all things about building marketplaces, ads platforms, artificial intelligence, and b2b products. She has helped build and scale large b2b2c products for Amazon Alexa, Marketron and Intel. In her current role, Deepika builds platforms for PepsiCo’s b2b and b2b2c businesses. She's a graduate of the Wharton School. She also is an angel investor, focusing on startups that target the female buying power and are interested in changing the gender disparity equation in tech.
Deepika, the Head of Platform Products - eCommerce for PepsiCo, loves building marketplaces, ads platforms, artificial intelligence, and b2b products. She has helped build and scale large b2b2c products for Amazon Alexa, Marketron and Intel. She's always interested in connecting with founders, product leaders and aspiring product managers. One of her life's goals is to improve diversity in tech. Subscribe to her newsletter at deepika.substack.com. Follow her on twitter @yrdeepika
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Mr. Daniel Broukhim is a Co-Founder and serves as General Partner at Green Meadow Ventures. Mr. Broukhim is a Co-Founder of FabFitFun where he serves as Co-Chief Executive Officer and Board Member . Prior to starting FabFitFun, he co-founded Charlie, a media agency that did client services work for political and entertainment clients, as well as having spent time working in the hedge fund and textile industry. Daniel graduated from Berkeley in 2010 with a degree in Political Science, where he founded a chapter of the Sigma Phi Epsilon fraternity and created and taught a class on Larry David's Curb Your Enthusiasm, and from the UCLA School of Law with a JD in 2013. In addition to his current work at FabFitFun, Daniel is an active angel investor, avid backgammon player and sports enthusiast. He holds JD in Law from University of California, Los Angeles (UCLA) and BA in Political Science from University of California, Berkeley.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Recent research shows that people’s psychological characteristics can be accurately predicted from their digital footprints, such as their Facebook Likes or Tweets. Capitalizing on this form of psychological assessment from digital footprints, we test the effects of psychological persuasion on people’s actual behavior in an ecologically valid setting. In three field experiments that reached over 3.5 million individuals with psychologically tailored advertising, we find that matching the content of persuasive appeals to individuals’ psychological characteristics significantly altered their behavior as measured by clicks and purchases. Persuasive appeals that were matched to people’s extraversion or openness-to-experience level resulted in up to 40% more clicks and up to 50% more purchases than their mismatching or unpersonalized counterparts. Our findings suggest that the application of psychological targeting makes it possible to influence the behavior of large groups of people by tailoring persuasive appeals to the psychological needs of the target audiences. We discuss both the potential benefits of this method for helping individuals make better decisions and the potential pitfalls related to manipulation and privacy.
Michal is a Professor at Stanford University. He studies humans in a digital environment using cutting-edge computational methods, AI and Big Data. He has co-authored Modern Psychometrics (a popular textbook) and published over 90 peer-reviewed papers in leading journals including Nature Scientific Reports, Proceedings of the National Academy of Sciences, Psychological Science, Journal of Personality and Social Psychology, and Machine Learning, that have been cited over 15,000 times. He is among the Top 1% of the Highly Cited Researchers according to Clarivate. His research inspired a cover of The Economist, a 2014 theatre play “Privacy”, multiple TED talks, a video game, and was discussed in thousands of books, press articles, podcasts, and documentaries. Michal was behind the first press article warning against Cambridge Analytica. His research exposed the privacy risks that they have exploited and measured the efficiency of their methods. He holds a doctorate in psychology from the University of Cambridge and master's degrees in psychometrics and in social psychology. He used to work as a post-doctoral scholar at Stanford's Computer Science Department, the Deputy Director of the University of Cambridge Psychometrics Centre, and a researcher at Microsoft Research (Machine Learning Group).
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Frank Cohen will show you how to build a Shopify store and run your first Ads on Facebook, Instagram, Google YouTube, Twitter, LinkedIn, and Reddit in 15 minutes! Frank is a social Ads expert and inventor of the Clever Moe marketing AI that plugs into Shopify stores.
App Performance and Architecture Expert and Silicon Valley Inventor (3 patents, 2 pending), serial entrepreneur (2 exits). I started the Antivirus market with Symantec Norton Antivirus & Utils. I got Apple onto the Web. I got Sun into Web messaging and social media. I started the Open Source Testing movement (PushToTest, Appvance, $5M Series B in January 2019) to 3 million downloads/650,000 users of my TestMaker software test platform. I helped start the Agile movement, then the DevOps movement.
Hosted by Nostra.ai. Learn how to boost Shopify Conversions by Up to 600% https://calendly.com/shopify-optimization/meeting
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Join Ned, the Founder and Growth Lead at Endrock (https://endrock.software/), a Consumer Analytics and Growth Experimentation firm, as he discusses how to apply a unique scientific model to brand scaling, in which you can identify the highest leverage points within a brands product and/ or customer funnel, and apply rapid experimentation to “move the needle.”
Ned is the Founder & Growth Lead at Endrock Growth and Analytics. There he leads technical growth efforts cross-sector with a focus on lean data analytics and rapid growth experimentation. Ned has held the position of CMO, Head of Growth, Head of Revenue and Lead Growth Hacker at a variety of Direct To Consumer brands and led growth initiatives at over 60 DTC, SaaS, Mobile Application, B2B or Ecommerce businesses.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Loop is the return platform trusted by over 1,800 of Shopify's most-loved brands like Patagonia, Princess Polly, and Chubbies to deliver easy return experiences. Find out how you can get two months of Loop for FREE at info.loopreturns.com/ecom-live-stream
Loop (https://loopreturns.com) President, Aaron Schwartz, is sitting down with Arthur Root, CEO + Founder of Nostra.ai to discuss How Returns Impact Customer Retention. Learn:
How return policies impact first-time and repeat purchases
Which aspects of returns consumers care about most
Why logistics and sustainability matter for retention
How brands can leverage post-purchase to drive customer loyalty
Aaron Schwartz is the President at LOOP with an extensive history working, advising, and investing in startups.With 10+ years in modern Commerce, Aaron’s focus tends to be on all things go to market, fundraising, strategy, and helping founders navigate emotionally through the early stages of company building. Aaron is a 3X founder himself- one of which includes Passport, a company he still advises at. He previously earned his MBA from Berkeley-Haas, and was a management consultant with Deloitte for four years. Aaron's passion for Commerce has led him to his position at LOOP today.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Alex of Postscript (https://postscript.io) will speak about why SMS marketing works as a revenue generator and how to get started using SMS for both marketing and support. SMS marketing is the most personal outreach marketing channel, but there are some things to consider before you start using it. Leveraging SMS is becoming more and more crucial to getting the desired ROI from your marketing campaigns. It can also be used for support and customer success; SMS can help you improve customer retention and therefore revenue.
Postscript is a powerful, easy-to-use SMS platform for Shopify stores. Send campaigns, create automations, and drive new revenue with texts, gifs, and more. Postscript customers see more than a 10x ROI with personalized, targeted text messages. Website https://postscript.io
Things to be covered:
SMS is a top-3 revenue generating marketing channel
ReallyGoodTexts.com is a readymade SMS swipe file resource
SMS beats MMS in terms of ROI
SMS marketing is highly regulated in the US
Humanizing your messaging tone helps you build a connect
Timing and frequency of messages need to be strategized
SMS lists can grow off-website as well
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
There is no need to pay for public relations agencies and SEO practitioners to get written up in publications that will actually drive consumers to your site. We will talk about how to gain the right publicity for your brand to convert to sales. Storytelling is an art. There is a process that is repeatable and very likely to set your brand apart from other competition. This is how I grew and scaled my last several companies quickly and without a ton of resources.
Elyse Kaye is the Founder and CEO of Bloom Bras (https://bloombras.com) – a line of patented activewear designed to lift vs squish for curvy women. When the pandemic hit, she pivoted and co-founded SF Pro-Tex mobilizing US- Based factories manufacturing PPE for government entities and corporations. She also cofounded Cobalt - an online marketplace connecting North American manufacturers to SMBs to bring their products to life raising over $4.1 million with a waitlist of close to 10,000. Elyse has spent her career leading innovation and marketing teams launching dozens of brands and hundreds of product lines. Recent successes include the turnaround of the Four Paws® Brand for Central Garden & Pet, the launch from ground up of the House of Marley Brand from HoMedics and the expansion of licensed brands for Black & Decker through her product development consultancy, AHA Product Solutions. Elyse holds several dozen patents. Elyse was a contributing author in The Product Manager’s Handbook and gives talks around the globe regarding building a brand, bringing innovation to life and female mentorship. In her freetime, she is a certified fitness teacher and enthusiast.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Fireside Chat with Brian Lee, Co-Founder of LegalZoom and Honest Co., on Scaling Marketing/Branding and Working with Influencers/Celebrities
As Co-Founder and former CEO of The Honest Co., Co-Founder and former CEO of ShoeDazzle.com Inc., and Co-Founder and former President of LegalZoom.com, Brian knows a thing or two about growing businesses from the ground up and developing brands into billion-dollar-plus enterprises. He'll discuss his experience working with influencers and celebrities to help scale his brands.
Brian Lee, 51, is the co-founder and Managing Director of BAM Ventures (https://bam.vc) and has served in this capacity since 2015. He currently serves as a board member at the Lowell Milken Institute of Business Law and Policy at the University of California, Los Angeles. Mr. Lee has founded and served as CEO or President of several companies. Mr. Lee co-founded The Honest Co., a consumer goods company, where he served as Chief Executive Officer from 2013 to May 2017. In 2009, Mr. Lee co-founded ShoeDazzle.com Inc., an ecommerce website for women’s shoes, where he served as Chief Executive Officer. In 2000, Mr. Lee co-founded LegalZoom.com, Inc., an online legal services platform, where he served as the company’s President. Mr. Lee holds a B.A. in Economics and Business and a J.D., each from the University of California, Los Angeles.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Every day, we try to optimize our websites for our potential customers. To be successful at this, knowing your potential customers is critical. Some webshops do user research. Some run experiments. But do we really understand our potential customers at every step of the journey? Are we really learning from their behavior?
In his presentation, Ruben shows a step-by-step method of using research and experimentation to combine all learnings into behavioral insights. With this method, you will not only improve your research and conversion rate optimization practices but actually learn and provide a much more pleasant journey for your potential customers!
Lead CRO manager/consultant with over 10 years of experience in data and optimization. Bestselling instructor on Udemy with 10,000+ students. Public speaker (topics: experimentation culture, conversion rate optimization, and optimization mindset). As a Lead CRO Manager and consultant at Online Dialogue, I have the pleasure of working with great people on great websites daily. I help clients improve their optimization strategy and culture, set up and improve the CRO process, and lead multidisciplinary teams.With my own company, Conversion Ideas, my goal is to help people who don’t have the money, or budgets from their employer, to access expensive business-to-business courses. As well as (e-)meet amazing like-minded people.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
This is fire-side chat style. Christine Hall, who reports TechCrunch and is Co-Author of Daily Crunch will sit down with Jesse Pujji, the CEO of Kahani , a Shopify app that helps stores look more like TikTok, Instagram and Snap. With just 2 lines of code, Kahani helps stores visually tell stories can be used to help your customers discover products, reach a purchase decision faster, learn more about your brand, and much more. Engage your customers in ways that not only drive immediate session performance improvements but also keep them coming back for more.Christine previously interviewed Jesse in October, writing about Kahani's $3.5 million in seed funding co-led by Nextview Ventures and Sugar Capital, with a group of angel investors participating.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Sam and Arthur know a thing or two about CRO and speed optimization, but we really want you to bring your questions to make this session 100% audience-driven.
Arthur Root, the CEO of Nostra, will host this interactive session with Sam Gardenswartz the Director of eCommerce Product Management at Warby Parker, a DTC publicly-traded company with a $2bn market cap. Sam, a Yale graduate, leads the product team that has helped scale the eCommerce business through stronger website and iOS experiences. Arthur Root is the CEO of Nostra, an eCommerce Speed and Conversion Rate Optimization software.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
JP will walk you through common bad practices on Shopify stores, discuss how to drive more traffic to your website, how to increase your conversion rate and when you are ready how to find the right acquisition for your store
Juan Paul Ramirez is the current Chief Technology Officer of Boosted Commerce, an ecommerce aggregator. Juan Paul has a unique combination of decades-long experience as the former CTO at goop, who guided the multi-million-dollar brand into a digital-first property. Prior to goop, Ramirez was the Chief Technology Officer at Connexity, which was recently acquired by Taboola for $800M. At Connexity, he built the multi-billion-impression-per-day affiliate platform, the original online merchant rating and review program, Bizrate.com, and the latest way to save online, TaDa.com. Juan Paul played a substantial role in the delivery of every software application across the company.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Fireside chat between Arthur Root, CEO of Nostra, a Shopify Conversion Rate Optimization SaaS, and Frank Kosarek, Head of Sourcing for OpenStore, a Shopify acquisition company.
Learn what it takes to get acquired
The Ins and Out of selling a Shopify store
What a detailed absorption and optimized framework looks like
The synergistic value of a branded portfolio strategy
How a transition phase focused on knowledge transfer maps out
Frank Kosarek is the Head of Sourcing at OpenStore, where he’s responsible for crafting a helpful experience for Shopify merchants interested in an OpenStore acquisition. Prior to OpenStore, Frank was an entrepreneur-in-residence at Atomic, the venture studio behind hims & hers, and the founder of Bloc NYC, an NYC-based startup reimagining the apartment brokerage industry. Frank holds a BS in Economics from Duke University
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Fireside Chat with Will Russell, Founder and CEO of Russell Marketing (https://russellmarketing.co/); and Author of Launch in 5: Take Your Idea from Lightbulb Moment to Profitable Business in Record Time (https://www.launchin5book.com/)
In 2016, Will Russell entered the e-commerce launch space working as a crowdfunding marketing consultant. Multiple six and seven-figure launches that first year meant that client interest -- and the need for a larger team -- quickly grew. In 2017, he launched Russell Marketing: an innovative digital agency, specializing in e-commerce launch marketing. To-date, they have generated more than $20 million in revenue for 300+ new entrepreneurs. Will has been featured on Forbes, Business Insider, Crain’s New York, StartUp Nation, and more.
In 2021, Will launched the Russell Gives Foundation, a family foundation that offers grants and mentorship to 501(c)(3) partners committed to diversity, equity, and inclusion. In November 2022, Will’s first book, Launch in 5: Take Your Idea from Lightbulb Moment to Profitable Business in Record Time will be published by Hodder & Stoughton.
Prior to product launches, Will spent his early career managing launch marketing efforts for brands and websites in the media and nonprofit space. A decade of experience in launch marketing -- across an array of industries, products, and for businesses of all sizes -- provided Will with a unique perspective on the attributes of successful launch campaigns. Originally from San Francisco, followed by two decades in London, and now in Austin, TX, Will holds a dual degree in Philosophy & Sociology from the University of Leeds.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Arthur Root, the CEO of Nostra, hosts this interactive session with Sara Pion, the Head of Marketing Strategy, for Dandy, where she focuses on web optimization and experimentation to increase conversion rates, qualified leads, and improve lifecycle growth. She's a Growth and Demand Generation expert who has marketed across high growth companies including Drift, Alyce, Voiceflow, and now Dandy. Sara assesses in real-time audience member sites for conversion rate optimization opportunities.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Ben Parr is an award-winning entrepreneur, investor, author, and journalist. He started his career as Co-Editor and Editor-at-Large of Mashable (https://mashable.com), the popular social media and technology news website. He wrote more than 2,400 articles on technology, media, and startups as Mashable’s star writer and helped lead the editorial team. In 2015, HarperCollins released Parr’s award-winning book "CAPTIVOLOGY: THE SCIENCE OF CAPTURING PEOPLE'S ATTENTION" (https://www.amazon.com/Captivology-Science-Capturing-Peoples-Attention/dp/0062414887), named a must-have marketing book by Strategy+Business Magazine, Forbes, The New York Post, and more. His book dives into the science and psychology of attention and features interviews and insights from over 50 of the world’s top scientists, psychologist, and business leaders, including Sheryl Sandberg, Steven Soderbergh, David Copperfield, and Super Mario creator Shigeru Miyamoto.Today, Parr is President and Co-Founder of Octane AI, the zero-party data marketing platform for ecommerce brands. Octane AI (https://octane.ai) powers dynamic quizzes and surveys for thousands of Shopify and ecommerce brands and helps them personalize marketing channels -- like email, SMS and ads -- and build deeper relationships with their customers. Octane AI is backed by General Catalyst, Javelin Partners and an array of Silicon Valley’s top investors. In addition to Octane AI, Parr sits on the board of directors of the Leila Janah Foundation, a non-profit whose mission is to reduce global poverty through impact sourcing, and is a technology, fundraising and marketing advisor to various startups and organizations. He sat on Lufthansa Airlines' advisory board and was a columnist for CNET and for Inc. Magazine. He is a member of the Forbes 30 Under 30 and an alum of Northwestern University.
CHECK OUT BEN'S NEW PODCAST, BUSINESS ENVY (https://www.businessenvyshow.com/)
On BUSINESS ENVY, trusted tech journalist and guru BEN PARR (Mashable, Captivology, Octane AI, Forbes 30 Under 30) and beloved actor GREG GRUNBERG (Heroes, Alias, Felicity, Star Wars) start a great new business venture together.
They are desperate to not screw it up though, so first they are talking with the most successful people in business and Hollywood to glean knowledge from their hard lessons and get their honest advice.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Scott will take audience member sites and assess for opportunities to speed up their stores. This will be an interactive session with the Chief Architect of Nostra, a Cloudflare Worker based edge solution for website speed improvements and server-side experimentation. Scott has extensive enterprise software experience, creating and scaling high-performance web and mobile applications. Optimizing the 'fast path' for 20+ years. Passionate about using cloud technologies and common components to improve the developer experience (DX), which ultimately increases product quality, feature throughput, and improves user experience (UX). Member, Apache Software Foundation, and patent holder in cryptocurrency. Experience includes developing and implementing mission-critical, large-scale applications at more than 10% of the Fortune 500, including multi-tenant, internationalized and localized apps for global rollouts.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
Vinny Lingham is the CEO of Waitroom, a market-challenging video meeting solution that facilitates time-boxed, queue-based, streamlined meetings for groups of 10 or more people. He is also the chairman of the board and co-founder of Civic, a blockchain company that offers decentralized identity verification. Additionally, in 2018, he became a general partner in the top cryptocurrency investment fund, Multicoin Capital, an active investor and co-founder of South Africa's leading venture capital firm, Newtown Partners, and has also led early-stage investments in successful startups like SweepSouth. Vinny was a Shark on Shark Tank South Africa, a Dragon on Dragon's Den South Africa, and an Angel on National Geographic's Undercover Angel, and co-wrote a book titled "I'm In: Essential Advice for Entrepreneurs." Previously, Vinny was the co-founder and CEO of Gyft, a mobile gift card company that was bought by the global leader in payments, First Data Corporation.
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
This is a weekly series. We do weekly Shopify site speed and conversion rate assessments. To have your site looked at, please email dan@ecomm.stream.
Are you leaving money on the table because of a poor Shopify store design? There might be some simple alterations you can make to significantly impact your Shopify store's conversion rate. Come to this virtual event for a chance to have Sam Gardenswartz, Director of eCommerce Product Management Warby Parker, take a look at your site for opportunities to improve your store's conversion rate. Just drop your link into the Zoom Chat when you join.
To sign up for a weekly session, visit https://ecomm.stream
Hosted and sponsored by Nostra.ai, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. For a 30-day trial, please visit https://calendly.com/ecommerce-optimization/meeting?buzzsprout
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.
eCommerce 2023 - Everything Sucks and 3 Ways to Deal with It
Rising PPC costs
Inflation
Supply Chain Broken
Facebook Audience Changes
Recession
Staffing Problems
Apple Openers Changes
Layoffs
IT ALL SUCKS!
Email marketing revenues go up every single year, yet the consensus is that email marketing is dead.
Learn:
Flows that drive 24x more revenue
How to use identity to drive two types of retention revenue
How to grow your list 20x faster
How to get a Net-Browse Abandonment Audience
Hosted and sponsored by Nostra, making Shopify Stores twice as fast and with 90+ Lighthouse Performance Scores with the first every Edge Delivery Engine. Nostra's Predictive Commerce is the only auto-optimization software proven to boost conversions. Click here for a for a 30-day trial.
For more episodes and to join one of our live weekly Audience-Member CRO or Speed Weekly Assessment Workshops, visit Ecomm.Stream.