Wait...What? #sportsbiz chat with DP & McGhee: Recent Episodes
DP&McGhee
Two sports marketing industry veterans, Tim McGhee and David Paro, tackle the issues facing the sports business from a unique perspective; sometimes irreverent, sometimes cynical, and sometimes serious. DP & McGhee cover current topics while also providing lessons from their careers as leaders on both the agency and client sides. Luminaries from the #sportsbiz will join the co-hosts to bring further insight to any and all major industry matters. You'll laugh, you'll learn and, on occasion, you'll ask, "Wait...What?"
David and Tim spend the 90th episode of Wait...What? going deep on a couple of big topics in the world of sports.
DP comes around to a new found respect? appreciation? tolerance? for Bryson DeChambeau after his performance in the US Open. While McGhee will not give up predicting a Rory victory at the Open Championship despite his meltdown at Pinehurst.
Caitlin Clark is never far from the spotlight, or the back pages, so the hosts talk about her burgeoning rivalry with Angel Reese, being left off the Olympic roster, and her role in important issues like sexism, racism and misogyny.
We save our best for last, however, and discuss the shocking news from the world of professional eating where Joey Chestnut will be unable to defend his crown at the Nathan's Famous Hot Dog Eating Contest after signing an endorsement deal with Impossible Foods. Is he an athlete? Yes. Is going to be able to break his record in Coney Island? Not likely at this point.
Enjoy the show.
DP & McGhee share their thoughts on Bill Walton, the legendary basketball player and broadcaster. Both remember the Big Red Head from his playing days, noting that many of the show's listeners might be too young to have seen his greatness first hand.
Staying with the basketball theme, David and Tim talk about the soon to be completed NBA media rights deal and what's potentially in Charles Barkley's future.
The NCAA continues to be in the news, so it continues to be a topic of discussion on the show. Both co-hosts agree that on-field logos are on their way, and possibly jersey patches, as well.
As the arms race continues, student-athletes will quite likely share in the windfall, but at what cost?
After a brief hiatus, DP & McGhee are back with a wide-ranging discussion around the business of sports. First up, was the NFL, which generates storylines 12 months a year, even around things like OTAs.
Next up is a brief recap of the NHL playoffs. And college athletics is in flux, to put it kindly, and David and Tim talk about some of the issues coming up around athlete commercialization. Spoiler alert, it's not always pretty.
The hosts end the show with a humorous chat about the Ricky Stenhouse (Jr. and Sr.) dust up with Kyle Busch. If Will Ferrell is thinking about Talladega Nights, Part 2, he could do worse than including a scene like the one that unfolded at North Wilkesboro.
DP & McGhee are joined by Terrence Burns, a true luminary in the Olympic movement. Terrence tells stories ranging from assisting Casey Wasserman and the LA28 bid effort to writing a speech for...Vladimir Putin?
He lays out a compelling case for what brands can hope to achieve through an Olympic sponsorship and how the Olympic Games are more than just sport.
There's more, of course. The #sportsbiz chat hosts also talk about their latest favorite topic, Caitlin Clark, and women's sports. But, this conversation has an interesting twist, including a disagreement with one media personality and bewilderment with another.
DP & McGhee are joined by Shripal Shah, author of the recently published book, "Leveling Up with AI: A Strategic Guide to AI in Sports Marketing." Shripal makes a potentially complex topic easy to understand for sports marketers.
Before the interview, the co-hosts talk about the Masters, the meteoric rise in viewership for the WNBA Draft, and the lifetime ban imposed by NBA Commissioner, Adam Silver, on Jontay Porter for betting on basketball and trying to influence prop bets on himself.
Enjoy.
Hello friends. Another year of March Madness is in the books, and this was unlike any one in history. South Carolina prevailed over Caitlin Clark and Iowa on the way to an undefeated season. This match-up for the ages led to over 18M viewers for a game played on a Sunday afternoon. On the men's side, UConn pulled away from Purdue in the second half to repeat as NCAA Champions.
But unlike every year before, the women's final outdrew the men's game, and by a lot (4M viewers). Yet another watershed moment for women's sports.
And DP & McGhee covered it all (and then some).
It's Opening Day, and DP & McGhee are back with their 84th episode. That is higher than the number of games NHL and NBA teams have in a season, and more home games than an MLB club plays each year. But, we digress.
The hosts talk about the dark side of sports betting, which is starting to make its way from the back pages to the front pages with Shohei Ohtani embroiled in a potential scandal, NCAA president Charlie Baker calling for a ban on prop bets on college players, and Raptors forward Jontay Porter being held out of games as betting authorities investigate strange betting patterns.
And because the show was Opening Day of the 2024 baseball season, David and Tim weigh in on MLB. They also talk the NFL's decision to play on Christmas, Kim Mulkey asking to speak to a manager (or at least an attorney) about an article that had yet to be published and recent developments in stadium deals around the various leagues.
Enjoy.
After the longest episode in the history of the show, DP & McGhee come back with a much shorter show this week. But, that doesn't mean the hosts didn't touch on numerous topics. From the Iditarod Trail Sled Dog Race (for the second week in a row) to Mike Tyson getting back in the ring to the potential coming together of men's and women's tennis, David and Tim hit a lot of the news.
Check it out before you get too caught up in March Madness.
Rob Prazmark has built a legendary career, selling some of the biggest and most impactful sponsorships in the history of sport. He joins the show to talk about his book, "The Olympics Don't Take American Express," a journey through his nearly 40-year career in the Olympic Movement and beyond. His insights, advice and stories make him one of the best guests the show has ever had.
Oh, and DP & McGhee are also there. Talking a lot about collegiate sports, Clarkmania and the brewing F1 controversies.
Enjoy!
The podcast took a rather deep digression (even deeper than normal digressions) into the world of 1970s progressive rock in the middle of a wide-ranging discussion of news in the business of sports. Trust us, it’s worth the listen.
DP & McGhee talked about the issues facing two of the bigger events on the sports calendar. While the problems with the NBA All-Star Game were all man-made, NASCAR had Mother Nature to blame for delaying the Great American Race by a day.
And although it’s still February, college football is never far from the minds of sports fans, especially when the College Football Playoffs is talking about expanding to up to 16 teams before they’ve even played a game in the 12-team format.
There’s a spotlight on sponsorship, memories of the Miracle on Ice and more.
Enjoy.
Poets call April the cruelest month. For the sports industry, February may just be the coolest. DP & McGhee talk at length about the biggest event of the month, the Super Bowl. But, they certainly didn’t want to ignore another marquee event, the NBA All-Star Weekend.
And David and Tim were honored to have NBA Executive Vice President Kerry Tatlock talking about all the festivities taking place in Indianapolis. Kerry provided insight into two big new sponsorship deals the NBA recently announced with some megabrands.
The Waste(d) Management Phoenix Open, ESPN’s revised CFP deal, the Daytona 500, and pitchers and catchers reporting also got the Wait…What? treatment.
DP jumped on the mic from London to record this episode just days before the Super Bowl kicks off in Las Vegas. There was plenty of talk about the Big Game, including DP and McGhee’s predictions. Let’s just say they’ll either both be crowing or you won’t hear another word about it.
The hosts also talked about the commercials they’re most looking forward to seeing, and some of them are really familiar to fans.
The recent announcement that ESPN, Fox and Warner Brothers Discovery were coming together to bundle their sports offering certainly caught DP and McGhee’s attention, as did news of a great year on the sponsorship front by the NHL.
And going from the ridiculous to the absurd, there was a great discussion about Kim Jong Un, Peter Thiel, and Phil Mickelson.
The University of Michigan football team circled the wagons after not one, but two, suspensions of head coach, Jim Harbaugh. And they embraced their role as villains of the college football world all the way to a national championship. DP & McGhee talk about the ratings and the ramifications of the last College Football Playoff featuring 4 teams.
The hosts also touch on the feud within Disney between two top talents, as well as ESPN’s major investment in NCAA Championships, including the women’s basketball tournament.
Finally, David and Tim also make their predictions for the 2024 sports industry. Only time will tell if they are bold or foolish.
DP & McGhee kick off season 3 by welcoming Jerry Cifarelli, Jr., President & CEO of ANC, an industry-leading media and technology company.
There was a lot to talk about after the holiday break, and David and Tim touch on the College Football Playoffs, Jim Harbaugh and the Pop-Tarts Bowl.
David Tepper, a newly popular topic for discussion (often for the wrong reasons), makes the show after tossing a drink into the crowd at last weekend’s game between Tepper's Carolina Panthers and the Jacksonville Jaguars.
The hosts also take a look back at their 2023 predictions – a truly mixed bag from the insightful to the inane.
And finally, both David and Tim are looking forward to seeing Caitlin Clark in action.
In the midst of the holiday season, DP & McGhee have something for pretty much every sports (biz) fan in this episode. They start the discussion with their most popular topic, LIV Golf. Jon Rahm’s decision to join the upstart league certainly seems to have impacted the negotiations between PIF, LIV and the TOUR.
They then pivot to the history-making contract signed by MLB phenom, Shohei Ohtani, and MLB’s big jump in sponsorship revenue. If you’re a college football fan, this show has you covered as they talk about the upcoming CFB playoffs. NBA? They’ve got you covered! MLS? EPL? Ditto!
Enjoy the show, and the holidays!
In this, their 75th episode, DP & McGhee touch upon some topics that have become very familiar to loyal listeners. The merger between the PGA TOUR and LIV Golf continues to have more twists than Shelly (Alan Arkin) serpentining in the In Laws. NASCAR’s new media deal beats expectations, with new partners joining the dance.
David and Tim both agree that if he’s not the worst owner in sports, this certain billionaire is certainly in the conversation. And no, it’s definitely not Mark Cuban, who’s also a topic of discussion.
They also hit on the conference championships, the AI brouhaha at SI, and a tribute to the late, great Rodney Dangerfield.
Jim Andrews, as much as any person in the sports industry, made marketers smarter about sponsorships. His work at IEG, both with IEG Report and the IEG Conference, was groundbreaking and essential to the dramatic growth of the sports marketing industry from the 1980s through the present.
Jim shares his thoughts and perspective on a broad range of subjects during his visit.
DP & McGhee also talk about the complicated legacy of Bobby Knight, World Series ratings (and what they do or don’t say about MLB’s prospects going forward) and the newly named head coach of the USWNT, Emma Harris.
Looking forward, David heads to Vegas for the F1 race for work, while Tim heads to Ithaca for Cornell Hockey for fun.
Some weird stuff is happening up in Michigan. Between inappropriate trivia questions at Michigan State and an alleged cheating scandal in Ann Arbor, DP & McGhee talk the craziness that is Michigan college athletics these days.
The co-hosts then talk about the ongoing Fall (not so) Classic going on between the D•Backs and the Rangers. Neither co-host can speak with too much first-hand knowledge about the World Series, but since when did that stop them?
The ever popular sponsorship segment is back, with DP and McGhee talking at length about briefs. Namely, the recently announced deal between the NBA, WNBA and USA Basketball and Kim Kardashian’s Skims brand of underwear.
Shortly after recording the episode, in which the co-hosts mentioned Bobby Knight, it was announced that Coach Knight had passed away. They had no knowledge of that as they were speaking of him.
DP & McGhee return with a free wheeling conversation around LIV Golf, one of their favorite topics, the New York Jets, F1 and most notably UFC’s really big deal with Bud Light.
As many people know, Bud Light was recently knocked off its perch as the best selling beer in the US as a result of a concerted effort by some people to boycott the brand. This new deal shows Bud Light leaning into its core audience, and borrowing the equity of one of the strongest sports brands out there – the UFC.
And, it wouldn’t be a Wait…What? episode without a pop culture, albeit a dated one, reference.
DP & McGhee dig into the numbers in this week’s episode, talking about MLB attendance, NFL viewership, Inter Miami ticket prices, and Liverpool FC investments. They also do a recap of some of the stories around the recently completed Ryder Cup (DP even likens the rivalry to war), including how the Saudi investment could impact the event going forward.
No guest? No problem. The hosts talk about some past guests, including one legendary sports business journalist’s take on spring football.
Take a listen to hear about a whole host of topics related to the sports business "ecosystem." How's that for a Wait...What callback?
Long-time sports industry leader, Keith Bruce joins DP & McGhee for a discussion about the recent acquisition of QuintEvents by F1-owner Liberty Media and what it means for their growth and expansion plans. The QuintEvents International President also talks about his long and storied career, including being the CEO of Super Bowl 50, arguably the most important Super Bowl in the history of the NFL. Bruce also gives listeners his perspective on what has changed and what’s remained constant in his more than a quarter century in the sports biz.
The co-hosts start off talking about the upcoming Ryder Cup, MLB ratings and Coach Prime and his University of Colorado Buffaloes. It seems everyone is talking about Sanders and his team.
Enjoy the listen.
After a long, hot summer, DP and McGhee are back! As cool as the coming fall. In this episode, your intrepid hosts distill a season’s worth of sports biz news into an hour long show.
With football now in full swing, they talk about everything from Coach Prime to Aaron Rodgers to record ratings to conference realignment. The other football gets some love, as well. Specifically, the Messi Effect and his immediate and significant impact on MLS.
Tim and David are both impressed by both Coco Gauff and Novak Djokovic and how they fared both on and off the court at the US Open.
Enjoy!
DP & McGhee are about to take a hiatus from the show to enjoy the summer. But before they sign off for a few weeks, they touch on a number of topics around the sports industry. No show would be complete without a discussion of LIV Golf, but while the merger (or whatever you want to call it) between the TOUR and LIV Golf is under legal and regulatory scrutiny, it will continue to be newsworthy. But golf in general continues to create compelling storylines, whether it’s the US Open won by a guy who'd never made a cut at the tournament, or the NFL-style finish to the Canadian Open, it continues to make the back pages (the sports section), and not just the front.
Finals ratings, both NBA and NHL, make the cut, as does the rehiring of Greg Berhalter to once again lead the US Men’s National Team.
And before signing off, the hosts shine a spotlight on sponsorships and give a wholehearted endorsement of the College World Series. Enjoy the show...and we'll talk soon.
The show has covered LIV Golf as much as it has any current topic in sports, but this week’s episode is dedicated almost exclusively to the recent merger (?) between the TOUR, the DP (not short for David Paro) World Tour and LIV.
Oh, and a pretty good soccer player named Lionel something is coming to MLS.
DP & McGhee kick off, or should we say tip off, the show talking about LeBron’s departure from the playoffs and the real possibility that the Celtics might also be swept away. Brooks Koepka won his 5th major this past weekend, but his first since joining LIV Golf. What is the impact of Koepka's win, both long- and short-term, on the upstart golf tour?
Getting back to hoops, your co-hosts talk about the start of the WNBA season, highlighted by Brittney Griner’s return to the court and Breanna Stewart going full beast mode.
On a more serious note, recent episodes of overt racism in the sports world, both here and abroad, are discussed.
And before some shout outs to some industry luminaries, Tim and David discuss the lasting legacy of Jim Brown, the NFL great who recently passed away.
DP & McGhee take advantage of not having a guest by touching on a whole host of topics around the sports industry. They start by channeling their inner Siskel & Ebert (look it up, kids) to discuss the Ben Affleck-directed “Air” about Nike’s efforts to sign Michael Jordan before he became MICHAEL JORDAN, or just MJ. And keeping to their rule about only discussing certain topics on days that end in Y, they hit upon the NFL’s upcoming schedule and PGA of America’s honcho Seth Waugh’s take on LIV Golf.
Your hosts also touch on the NBA and NHL playoffs, MLB (small market teams in particular), MLS, F1 and college realignment.
There’s a lot to cover, and something for everyone.
Alternate title: Will you still need me, will you still feed me when I’m (episode) 64
DP & McGhee spend the opening segment discussing ratings for the NHL and NBA Playoffs, MLB first month numbers and, yes, Super Bowl ratings. And while they do discuss action on the field of play, that merely goes to show you that the sporting side impacts the commercial operations and vice versa.
The Co-Hosts are then joined by Rick Singer, one of the most accomplished and nicest people in the sports industry. From his early days at the NBA, to running sponsorships for IBM to his more recent experiences with the Tiger Woods Foundation and Duke University, Rick has had a front row seat to some of the greatest moments in sports over the past quarter century.
Listen to one of the more fun and entertaining interviews on this episode.
DP & McGhee return from a week off and toss around a number of topics during the latest episode. David, knowing positive news for NY Jets fans is sometimes hard to come by kicks of the discussion by talking about the trade that brings Aaron Rodgers to Gang Green. Spoiler alert, both hosts see the Jets as a playoff contender in the 2023 season. That can't bode well for J E T S Jets, Jets, Jets.
Going from the American brand of football to the beautiful game, the hosts talk about the success of Wrexham, not only on the pitch but on the commercial side of the business, as well. And it seems like it wouldn’t be an episode of Wait…What? without LIV Golf coming up in conversation. This time, David and Tim riff on Will Ferrell’s latest project, as well as quick recap of some his greatest hits.
All that, and more.
The growth of bull riding as a major sports property has been nothing short of phenomenal. A lot of credit for that goes to Sean Gleason, the CEO of the Professional Bull Riders. From creating not one, but two docuseries around the sport to selling franchises to the Team Series, Sean has been among the most innovative leaders in sports. On this episode, Sean talks about PBR’s founding 30 years ago, its milestone anniversary, and the sport’s future.
DP & McGhee open the show by recapping the recently completed Masters, and of course LIV Golf works its way into the conversation. They also talk about the recently completed NBA season numbers (spoiler alert: they were very good) and the upcoming playoffs, MLB sponsorships from the sublime to the ridiculous and the ongoing success of the NWSL.
After global travel and illness kept the dynamic duo apart for several weeks, DP & McGhee return in fine form to discuss the recently completed NCAA men’s and women’s basketball tournament, Masters Golf and other sundry and various topics. Endeavor’s purchase of WWE to merge it with UFC gets a bit of the irreverent treatment the podcast promises, while IBM’s use of its Masters sponsorship to showcase some pretty cool AI technology checks the “sometimes serious” box. And throughout the episode, David and Tim don’t hold back on their opinions.
This week’s guest is Julie Tyson, a Senior Vice President with the PGA TOUR with responsibility for Global Partnerships - Global Strategy and Innovation. Julie has held a variety of senior roles within the organization, so she’s well suited to talk about the recent changes and innovations the TOUR has implemented to increase fan engagement, viewership and ultimately participation in the sport. And, as one of the most senior women in the business of golf, she has a vested interest in the steps the TOUR has taken to address DEI. Spoiler alert – they’ve done a lot.
At the end of the episode, McGhee gives his predictions for this weekend’s men’s and women's Final Fours. DP's definitely looking forward to seeing how those pan out.
With David on the PUP list due to a lost voice, Tim flies solo in this episode. McGhee interviews Bill Sutton, a true industry legend. Bill talks about working with David Stern to launch the NBA’s TMBO (Team Marketing/Business Operations) group, his early days in the industry and advice that any person in the sports business can benefit from heeding. Dr. Sutton has created and led some amazing sport management programs at various universities, and has helped place thousands of students in positions throughout the sports world. Listen to our latest #sportsbiz "Legends Series" interview here.
After taking a week off, DP & McGhee return with a conversation that runs the gamut across a variety of sports, and around the world. March Madness is top of mind for many US sports fans, so the hosts talk about everything from NIL to incoming president Charlie Baker to a big corporate sponsor returning. Of course, they also touch upon gambling and the grandaddy of college basketball betting, the office pool. XFL seems to be a nearly weekly discussion, and this episode is no different as DP & McGhee talk about falling ratings and what that bodes for long term success. David and Tim then touch upon some unseemly goings-on in global football as the beautiful game shows its ugly side.
Finally, there’s a truly “Wait…What?” moment when the conversation turns to the WWE seeking to have a sports book created for its pre-determined matches.
DP & McGhee mine a rich lode when they go back to two favorite subjects, LIV Golf and pickleball. LIV Golf delivered less than stellar ratings on the CW, while pickeball landed a title sponsor with Vlasic pickles coming on board in one of the most obvious brand partnerships in history.
After talking about some recent sponsorship news, the hosts welcome Bob Lynch, the founder and CEO of SponsorUnited. SponsorUnited is one of Inc. Magazine’s fastest growing companies, and Bob talks about the genesis for the platform, an early meeting with an NBA owner that led to an investment, and a recent capital raise that will fuel international expansion.
As part of the ongoing Young Entrepreneur Series, DP & McGhee welcome Brendan Candon, CEO of SidelineSwap, an online platform for buying and selling sports equipment. Brendan takes us through lessons learned, the recent strategic investment by Dick’s Sporting Goods, and advice for would-be entrepreneurs.
Before talking to Candon, the co-hosts talk about the highs and (mostly) lows of the NBA All Star festivities, the first weekend of the re-launched XFL, the great atmosphere at the Genesis Invitational and the US Women’s team performance in the SheBelieves Cup.
Next week, DP heads out on the road, making Wait…What? a truly global media entity.
CEO of the Kraft Analytics Group (KAGR) and co-founder of the MIT Sloan Sports Analytics Conference, Jessica Gelman joins the show to talk about the growth and evolution of analytics in the sports business, on both the sporting and commercial side. Gelman feels that the science of data analytics in sports is still in its very early stages of development and has only begun to scratch the surface of what it can add to the business of sports. Started as a one-day event in 2006 with only a keynote speaker, the conference is now sold out, offers dozens of panels about all aspects of the sports business, and encourages diversity, equity and inclusion through opportunities to showcase under represented populations.
DP & McGhee talk about all things Super Bowl, from ratings and the half time show, to their favorite (most and least) commercials.
Football may be over for now, but there will be plenty to talk about in the coming episodes.
--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
DP & McGhee welcome Fordham University’s director of athletics, Edward Kull to the show. Ed talks about the challenges of running a program competing in a mid-major conference, how things like NIL have complicated an already complex job, and how programs like Fordham drive revenue, the lifeblood of college athletics.
Given that it’s Super Bowl week, our hosts spent most of the up front portion of the show talking about the...NHL. Of course, they also mentioned Tom Brady’s (2nd) retirement as well as Pepsi’s decision to swap out Mountain Dew for Starry as the flagship brand of their NBA and WNBA sponsorships.
We may be less than two weeks away from the Super Bowl, but the NASCAR season starts this weekend in Los Angeles, and F1 revs up in just over a month. So, DP and McGhee were excited to welcome Jonathan Gibson, EVP, Marketing and Business Development for the Penske Corporation to the #sportsbiz chat. Jonathan has had a long and storied career and he shared some of the wisdom he’s gained from working for the legendary Roger Penske. He also talked about some of the great things Penske has in store for IndyCar and the Indianapolis Motor Speedway.
Our own DP shared some of his personal work story having just launched the new MoneyGram Haas F1 Team livery to a strong industry response. Tim and David also talked about Conference Championship ratings, AB’s advertising plans for Super Bowl LVII....which is not to be confused with LIV Golf, which makes it into yet another conversation on the show.
DP & McGhee launch a new segment, the Young Entrepreneur Series and they couldn’t have asked for a better first guest than Daniel Hennes, co-founder and CEO of Engage. Daniel shares his journey of disrupting an industry that had been inefficient and often wrought with bad actors. Engage allows brands and athletes to connect creating opportunities for companies to utilize talent for appearances and speaking engagements. Daniel’s maturity certainly belies his young age.
What would an episode of Wait…What? be without a discussion about LIV Golf and pickleball? And both were legitimately in the news this past week for their respective media deals. Before signing off, David and Tim give their predictions for the upcoming AFC and NFC conference championships.
Wait…What? welcomes three leading educators from three of the most prestigious sport management programs in America. Lisa Delpy Neirotti of George Washington University, David Hedlund of St. John’s, and Will Norton of the Isenberg School at UMass join the podcast to talk about sport management as an academic discipline. The distinguished group talks about the importance of real-world experience to the educational journey, the changes they’ve seen in sport management and their respective paths to academia. While all three bring a unique perspective, they also share a lot of the same views on things like networking, hard work and flexibility.
DP & McGhee start the show by talking about something they haven’t really covered before, namely combat sports and the changes on the horizon at WWE, PFL, and potentially UFC.
DP & McGhee kick off Season 2 of the podcast talking about a host of topics. They open with a discussion about the College Football Playoffs and the Georgia Bulldog juggernaut. After the dismantling of TCU, it would seem the expansion of the playoff field can’t come too soon. And keeping with the “kicking” theme, our hosts talk about the ongoing drama at US Soccer involving the US Men's National Team. They finish the soccer chat by paying tribute to Pelé, the GOAT.
On a much happier note, David and Tim celebrate Damar Hamlin’s continued recovery from a nearly fatal incident just last week. The show ends with DP & McGhee’s prediction for the upcoming year. Listen throughout 2023 to see who gets it right and who misses the mark.
DP & McGhee head into the holidays with a look backward on an extraordinary first season of Wait…What. DP opens the show by putting a bow on FIFA World Cup, talking about the thrilling finals and the legacy Qatar hoped to create vs. the one it may be left with. McGhee then talks about the NCAA’s announcement that Massachusetts governor, Charlie Baker, has been selected to replace outgoing president, Mark Emmert. After some quick hits, McGhee relates his story about breaking into the sports industry, which involves more than a little luck.
The hosts then weigh in on their choices for the biggest sports business stories of the year, and not surprisingly, it involves LIV Golf. Finally, DP & McGhee reel off the list of all the guests who have graciously joined the show over the past year. It truly has been an amazing first season on the #sportsbiz chat.
Happy holidays to all of our listeners!
Women’s Basketball Hall of Fame member and ESPN analyst, Debbie Antonelli, joins the #sportsbiz chat to talk about the current college hoops season, NIL, Title IX, and the importance of putting the time in. And if the NCAA ever calls, Debbie will be ready with her list of things she’d change in college athletics. After a several-week hiatus on the topic, DP & McGhee open this week's episode talking about LIV Golf and the seemingly ill-conceived plan to garner public support for the Saudi government. The hosts also talk about World Cup, including the tragic passing of Grant Wahl, and the drama surrounding Gio Reyna and his issues with coaches and teammates. To close out this fun episode, DP gives McGhee another racquet sport to scorn and ridicule.
DP & McGhee go without a safety net (and without guest) as they take on a variety of topics during this episode of "Wait…What?" The hosts talk at length about the new College Football Playoff format that is scheduled to start in 2024, a few years earlier than originally planned. They discuss the ramifications of a 12-team CFP field and how conferences may alter the way they choose their champion. After some conversation about Coach Prime, Dr. Pepper and the spate of bowl games, David and Tim talk about the World Cup and Qatar’s desire to use its time in the limelight to launch a bid to host the Summer Olympic Games.
A different type of episode, to be sure, but hopefully one that’s entertaining and educational.
It’s the biggest event in global sports, so it’s no surprise that DP & McGhee covered the stories surrounding the US vs. Iran match in the FIFA World Cup. And because of our recording schedule, we didn’t have the result until we went back into the "studio" to interview our guest and record our closing segment. So, we were able to speak about the US moving on to the knockout stage. Not for the first time, and it almost certainly won’t be the last, the Washington Commanders made their way into the conversation.
And in a first for Wait…What? the hosts welcomed a PhD., Dr. Jonathan Jensen (yeah, that Dr. J) of the University of North Carolina, Chapel Hill, who discussed his ROI model that helps properties allocate finite resources based on his data and insights that can tell a rights holder which sponsors are more (or less) likely to renew their agreements.
--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
It’s evening in Doha as Aggregate Sports CEO and former Swansea City AFC COO, Chris Pearlman, joins DP & McGhee to provide his perspective on FIFA World Cup from on the ground in Qatar. Chris provides some unique and timely insight as a fan and sportsbiz executive. Before being joined by Chris, David and Tim talk about the happenings both on and off the pitch in Qatar. From the brave Iranian team and captain, to the BBC reporter who is literally wearing her thoughts about human rights on her sleeve, to FIFA chief Gianni Infantino's public comments about the controversies surrounding this tournament, your co-hosts have you covered.
DP & McGhee go full fan boy when they talk to three-time World Cup player, and Team USA captain Marcelo Balboa. “Rambo” talks about his career in soccer from the fields of San Pedro, to the world stage, to the broadcast booth, and provides a great overview of what to expect from the tournament in Qatar. The story behind his famous bicycle kick goal while with the Colorado Rapids, arguably the best one in MLS history, is a Wait…What classic. Before being joined by their guest, the hosts talk about issues surrounding the upcoming World Cup, the NFL taking the show on the road to Germany and the potential sale of the Washington Commanders, which continues to fuel speculation around the team’s suitors.
With FIFA World Cup fast approaching, DP & McGhee are joined by FIFA Head of Partnership Marketing, Eduardo Solis, before he heads off to Qatar. One of the biggest spectacles in sports, World Cup delivers nearly a month of the world's most popular sport to millions of fans around the globe. Solis talks broadly about the beautiful game, including FIFA’s commitment to social causes, the growth of the women’s side, and FIFA’s blue chip partners.
This episode also covers the potential sales of the NFL's Washington Commanders and Premier League's Liverpool FC, which could net their owners a combined $12B and would shake up sports finance going forward. Of course, the hosts couldn’t let the recent news about Mark Cuban’s and Anheuser Busch’s recent investment in pickleball go unmentioned. And before some quick hits, they touched on the Kyrie Irving situation and why it’s not just uneducated, but potentially dangerous.
As we move to the final stretch of the college football season, LEARFIELD Chief Revenue Officer John Brody joins the #sportsbiz chat to talk about the changing landscape of collegiate multi-media rights and the opportunities they provide brands. Brody brings experience from a variety of senior-level roles at WWE, Major League Baseball, Wasserman and the NFL. DP & McGhee also talk about the dramatic performance of Ross Chastain at Martinsville Speedway, which once again earned its nickname of the Half Mile of Mayhem, the dysfunction surrounding the Brooklyn Nets, and Lionel Messi’s reported move to MLS. Tired of pickleball? Get ready for some disc golf talk, which doesn’t typically get a lot of attention.
With League of Legends Worlds 2022 heading toward the finals, DP & McGhee welcomed Dave Bialek, a sports industry veteran who made the jump to esports in 2016 and is now the president of Infinite Reality Entertainment and Co-founder and CEO of ReKTGlobal. Dave gives a tutorial on all things esports with a focus on how brands can best utilize esports and gaming to build relationships with customers. Our hosts kick of the show talking about F1, including the recently completed US Grand Prix in Austin, the new ESPN broadcast deal, Red Bull Racing celebrating success while mourning the passing of its iconic founder, and MoneyGram's new Haas F1 Team sponsorship, in which DP was involved. A bunch of quick hits touched on Kanye West and Adidas, Brittney Griner, Jim Nance's final NCAA dance, the European Super League and, of course, pickleball.
With so much swirling around the college sports space, Pac-12 Networks Executive Vice President Steve Tseng joined DP & McGhee to talk about the current state of affairs in college athletics, and how the Pac-12 approaches securing and engaging its blue chip roster of partners. The show opens with a look at the success MLS has realized this season boasting solid growth in social engagement, viewership and attendance. As MLS looks towards its new streaming deal with Apple, it will be interesting to see if they can keep the momentum going into 2023 and beyond.
It’s hard to get through a show in the autumn without discussing the NFL, and the 40th episode of Wait…What? is no different. Daniel Snyder continues to make headlines, and we ask the question, “Will he or won’t he be forced to sell?” In a Spotlight on Sponsorship segment, both Tim and David found Spotify’s decision to feature Drake’s logo on the FC Barcelona jersey a unique and innovative way to leverage the content on their platform, and offered up the podcast for Spotify to use the next time. It's a no-brainer.
On the Wait...What? #sportsbiz podcast we like to say we take a sometimes serious look at the sports business. The recent report from former Acting Attorney General, Sally Yates, detailing the abuses in the NWSL is one of those times. We talk about the path forward for a league that has had great success on the pitch and in securing league partners. Of course, we have some fun with the "sport of the future," pickleball, as well as cheating in...chess?
DP & McGhee are then joined by President of the Kansas City Chiefs, Mark Donovan, who talks about his storied career including roles at the NHL, NFL and the Eagles, before joining the Chiefs over a decade ago. He even talks about a wrestling match he got into with his former teammate, agency partner, and former guest of this show, George Pyne.
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DP & McGhee are joined by Mark Lazarus, Chairman of NBCUniversal Television & Streaming. Leading one of the world’s largest media companies, Mark is consistently ranked among the most influential people in the industry. NBC Sports' premier portfolio of properties serves as the backdrop for the far-reaching discussion and Mark shares his thoughts on a variety of subjects, including soccer’s growth trajectory in the US, his bullishness on motorsports, the importance of the Olympic Games, and even LIV Golf.
At the top of the show, David and Tim talk about the NFL’s latest black eye with the Tua Tagavailoa situation, LIV Golf (what else is new?), some quick hits and Tim’s feelings on pickleball (spoiler alert, they’re not entirely positive).
On their latest episode, DP & McGhee are joined by Stephen Chriss, VP of Digital Commerce and Omni-Shopper Marketing at Campbell's, to talk about his over quarter-century career in partnerships. Stephen talks about what it means to "play in culture" by being relevant to consumers and giving them a reason to put the product in the basket. He also talks about his personal passion for pizza and how that passion has turned him into a content creator.
Your hosts always hit on a variety of topics and this episode is no different. DP pays tribute to Roger Federer upon his retirement, before turning his attention to the big news from the NFL about the revamped Pro Bowl and Apple Music stepping in as the Super Bowl Halftime Show sponsor. They also talk about the potential legal issues facing Hall of Fame quarterback Brett Favre and embattled Phoenix Suns/Mercury owner, Robert Sarver’s decision to sell the club.
When DP & McGhee’s guest cancels at the last minute due to unforeseen circumstances, your intrepid hosts are forced to adjust on the fly. And adjust they did. Creating a veritable potpourri of #sportsbiz chat combined with a healthy dose of popular culture (Pop Culture is a relative concept, keep in mind). The show starts like most other episodes with a discussion ranging from the (Amazon) Prime Video Thursday Night Football production to the NBA’s handling of Suns’ owner Robert Sarver. Quick Hits included the NASCAR race in Wilkesboro with a nice anecdote from DP about riding through the woods of Caroline, the soft opening of Lusail Stadium in Qatar, Yvon Chouinard’s decision to give away Patagonia, and the feud between Luka Doncic and his mom. After the break, things really take a turn with the conversation running from song lyrics about baseball, great sports movies, and our favorite/unfavorite topic, LIV Golf.
Enjoy the show. We sure did making it!
DP & McGhee are joined by George Pyne, the founder and CEO of Bruin Capital, an investment and operating company specializing in working with capital partners and management teams to build best-in-class, global sports, media, entertainment, marketing, and technology companies. George has been at the center of some of the biggest stories in sports over the past 25 years, including the explosive growth of NASCAR in the 1990s and the consolidation of collegiate multi-media rights in the new millennium. He shares his thoughts on where the sports industry is growing, and the importance of technology to that continued growth. Much to the enjoyment of the show's hosts, George also shares his personal feelings on being the father of a big-time college student-athlete. Many other topical issues are touched on during this episode, including the recently completed US Open, MLB rule changes, and NFL opening night ratings. And before welcoming their guest, DP & McGhee take a rare opportunity to toot their own horns during the "Spotlight on Sponsorship" segment.
As we close the book on summer, our focus shifts to the big news coming out of college football (off to a roaring start, by the way), the approaching NFL season, and the changing of the guard at the US Open. DP & McGhee were honored to welcome Mike McCann, director of the Sports & Entertainment Law Institute at the University of New Hampshire Franklin Pierce School of Law. In addition to addressing the myriad legal matters facing the sports industry, Mike provides a captivating narration of his career journey. Never ones to rest on their laurels, DP & McGhee formally introduce a new feature entitled “Quick Hits," which, of course, means one thing: another segment theme parody. DP is completely incorrigible.
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DP kicks off this episode talking about the recent successes (and a few failures) of Amazon in its quest to grow share and reach in live sports, while McGhee, the resident sports-card geek waxes (poetically?) about the recent sale of a 1952 Topps Mickey Mantle rookie card. Before getting to their quick hits, DP & McGhee touch upon their favorite (or at least most-frequent) subject, LIV Golf. Not a week goes by without major news breaking about the rogue golf league. Visa VP of Sponsorship Strategy, Andrew Cohen, joins the podcast to talk about innovation, future-proofing a sponsorship and the importance of aligning with other leadership brands. With a sponsorship portfolio that includes FIFA World Cup, the Olympic Games, the NFL and a host of major women's sports properties, Visa is unquestionably a global sponsorship leader.
Ishwara Glassman Chrein, President of Business Operations for the Chicago Fire joins “Wait…What” to talk about things going on both off and on the pitch. Among other topics, Ishwara discusses the future of soccer at Chicago's Soldier Field, the new Apple+ media deal with MLS, working for fans, and the importance of culture to an organization’s success. DP & McGhee start off the episode with yet another conversation about the soap opera that is the world of professional golf before talking in admiring tones about the recently announced Big Ten media rights deal, the biggest in collegiate sports history. In closing, the co-hosts pay tribute to Jamey Rootes, a sports industry titan who recently passed away. The best way to honor his memory is to continue to shine a light on mental health issues and the importance of taking care of your own, while being aware of others around you.
On Episode 31, Wells Fargo Senior VP, Sponsorships and Brand Engagement, Pam Batalis, joins DP & McGhee to talk about her long and successful career across a number of organizations in the sports industry. Pam delivers a detailed look at the strategy behind Wells Fargo's sponsorships and the company's approach to activation. As a former star college basketball player, Pam talks about Title IX and the role it played in her Hall of Fame career as a student athlete and a business leader. And, given her experience in the collegiate multi-media rights space, Pam is extremely knowledgeable when weighing in on conference realignment in college sports. DP & McGhee bounce between a number of topical issues including the passing of a legend (Vin Scully), the retirement of a legend (Serena Williams), a possible legend testing the limits of his legendariness (Kevin Durant), and a legendary baseball card (Honus Wagner).
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Sweet is a leading NFT platform and marketplace, working with some of the world's leading brands and sports properties. On today’s episode, Sweet founder and CEO, Tom Mizzone talks about what NFTs are, how the utility they unlock can drive deeper consumer engagement, and the cool (pun intended) new program Sweet is launching with the NHL. DP & McGhee go around the horn touching on numerous topics, starting with the death of the legendary Bill Russell, someone who was the epitome of a life well lived. The co-hosts also talk about the success of England's Lionesses (both on the pitch and on the airwaves) in the recently completed Women’s Euro 2022, Kyler Murray being let out of detention, Deshaun Watson getting off easy and NYCFC’s new home. And of course, what would an episode be without some discussion about LIV Golf?
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How we view sports is in a constant state of change and on this episode of "Wait...What?" we direct the #sportsbiz chat to an emerging technology that will most certainly affect how we engage with live sports. Jed Corenthal, CMO of Phenix, a provider of real-time video solutions, joins the podcast to discuss the benefits of "real-time" streaming for fans and what we can expect in the future. While sports betting obviously was a major topic covered, Jed touches on a number of other potential interactive applications. As they are wont to do, DP & McGhee touch on a number of additional topics, including NASCAR hitting the Windy City, Kyler Murray hitting the books, NFL+ hitting the market, and the Boston Red Sox hitting pay dirt with a new jersey patch sponsor.
And it wouldn’t be a Wait…What? Episode without a reference to LIV Golf.
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It may be Major League Baseball's All-Star Break, but given the spate of big news coming out of Major League Soccer, the #sportsbiz chat was thrilled to welcome Chris Schlosser, SVP – Emerging Ventures at MLS. Topics include the league's recent media rights deal with Apple, a data partnership with IMG Arena that has broad implications, and the continued growth and success of soccer in the US. As always, there were plenty of other storylines to cover during the episode (which we did), including the business of baseball, LeBron dissing Boston, an early Silly Season in motorsports, and, of course, LIV Golf.
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With the Major League Baseball All-Star Game set for next week in Los Angeles, DP & McGhee welcome Adam Zimmerman, SVP of Marketing and Content for the defending World Series Champion Atlanta Braves to the chat to talk about the importance of fan engagement, thinking big, and how a digital experience is still “real”. A truly creative marketing leader, Adam relates some great stories about successful club campaigns. Your co-hosts also talk about the latest stirrings around college realignment, LIV Golf, this week's Open Championship from St. Andrews, the WNBA’s tribute to Brittney Griner, and give shoutouts to Sabrina Ianescu, the US Women’s National Team, Novak Djokavic, Elena Rybakina, the Raiders' new president, Sandra Douglass Morgan, Sacha Baron Cohen, James Caan, Brian Piccolo, and the people of Sri Lanka.
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It's story time on the #sportsbiz chat. DP & McGhee are joined by sports PR expert and industry insider, Joe Favorito, to talk about sports communications. Joe shares some great tales from his storied career across college and professional sports. Trust us, these are stories you want to hear. Before getting into the most recent upheaval in collegiate sports, with an eye toward even more realignment and movements, your hosts pay tribute to one of the country's greatest events, the Nathan’s Famous Hot Dog Eating Contest, and the legendary Joey Chestnut. Sadly, David and Tim felt compelled to talk about just the most recent mass shooting, coming on our nation’s Independence Day.
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DP & McGhee open their 25th episode talking about MLB’s recent decision to allow clubs to sell sponsorships to CBD companies and whether we’ll see cannabis sponsors at any time in the future. They also talk about Naomi Osaka’s most recent success as a sports agent, and the PGA TOUR’s most recent response to LIV Golf (spoiler alert, a reconciliation doesn’t seem to be in the cards anytime soon). The hosts are then joined by long-time NBA executive and current Drone Racing League president, Rachel Jacobson. Rachel flies across a number of topics, speaking in detail about how she thought she could make a difference when she joined the upstart league, and boy has she ever.
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WNBA Commissioner, Cathy Engelbert, joins DP & McGhee to help celebrate the 50th anniversary of Title IX, its impact on her personally and professionally, the state of the league as it continues to grow, and the latest on the Brittney Griner situation. The hosts also discuss recent developments around LIV Golf and the spate of new sponsors across several leagues. They even work in a random reference to Miley Cyrus. All in a day’s work for your intrepid podcasters.
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The sport of Lacrosse gets headline billing in our latest episode as USA Lacrosse CEO Marc Riccio joins DP & McGhee to talk about the growth of the sport, the upcoming Women’s World Championships and the chances we’ll see lacrosse in the 2028 Los Angeles Olympic Games. Once again, the show takes up the biggest story in golf since the development of the mashie niblick, LIV Golf. It has roiled the golf world, with geopolitical implications and ongoing impact on players, broadcasters, sponsors and fans. Additional topics include the NBA Finals, Apple TV+ and MLS’s blockbuster announcement, and more.
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With just two weeks before NASCAR makes the leap from Fox Sports to NBC, DP & McGhee are joined by NASCAR on NBC commentator, Jeff Burton. A 21-time winner in the NASCAR Cup Series, Burton talks about the differences between when he raced and the experience his son Harrison is having as a Cup Series Driver today. He also talks in great depth about the importance of sponsors and how the drivers, fans and sponsors all benefit from each other. Also discussed on episode 22: the crazy money being thrown around by LIV Golf, the disappointing NBA Finals ratings (to date), Jersey Mike’s at Roland Garros, and Dan Snyder’s continued troubles.
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At the opening of every episode of "Wait...What?," it is stated that the podcast takes a “sometimes serious” look at the business of sports. That was definitely the case this week as DP & McGhee discuss the sports world’s response to the horrible tragedy in Uvalde, TX. As the show continues, your co-hosts talk about this past weekend's Indy 500 (raced in front of a capacity crowd at the Indianapolis Motor Speedway) and also lobby for media credentials, shuttle tickets and housing for the upcoming FIFA World Cup in Qatar. As we enter the conference finals stage of the Stanley Cup Playoffs, the NHL’s Chief Business Officer, Keith Wachtel, joins the #sportsbiz chat to talk about how sponsors, betting opportunities, and the new broadcast partners have created more and deeper fan engagement opportunities.
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DP & McGhee cover a lot of ground in their 20th episode. They start by discussing the upcoming NCAA Lacrosse Championships and segue into the historic agreement that guarantees pay equity in US Soccer. They then discuss the recently completed PGA Championship and the sponsorship fallout for players choosing to play in the upcoming LIV Golf events.
Seasoned sponsorship marketer, Mike McCann then joins the program to talk about Amazon’s approach to sponsorships, including the strategy behind their unique naming rights deal of Seattle's Climate Pledge Arena.
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DP & McGhee are joined on this episode by Donald Dell, the legendary sports marketer who was one of the industry’s true pioneers. Dell talks about the evolution of the sports marketing industry from its beginnings over 50 years ago to the global business it has become, and drops a lot of knowledge about persistence, relationships and, yes, tennis. The hosts also talk about the latest news in the LIV Golf/PGA TOUR saga, the “sportswashing” being done by the Saudi government to attract top athletes and events, and then transition to a discussion about the prospects for continued growth in women’s sports.
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May is Mental Health Awareness Month and we seek to shine a light on this important topic by welcoming Suraj Batheja, co-founder and COO of The Manifest Company. Suraj provides some excellent advice on how to practice mindfulness and the importance of taking care of your mental health. DP & McGhee open the chat on F1's continued success, including the success of the inaugural Crypto.com Miami Grand Prix, Liberty Media's Q1 earnings and the upcoming media rights deal. David continues to be skeptical about Tom Brady's transition from the field to the broadcast booth following Fox Sports' big investment in the GOAT. Other topics touched on include a few old standbys, cricket and NIL, and the incredible finish in the Kentucky Derby.
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DP & McGhee open the show talking about the future of the NCAA as it seeks to find its next leader following the recent announcement that current president, Mark Emmert, will be stepping down. The pair also discuss the size and scope of the sport of cricket as it continues to make inroads in the US, and after talking about the recently completed NFL draft and the success seen by the NHL's new media partners, your co-hosts introduce this week’s guest, Kelly Flatow of the NBA. Kelly has had a long and storied career in sports and entertainment, and she provides great insight into how the NBA managed through “The Bubble," its plans for growth, and the league's commitment to social justice issues, among other topics.
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What can we say, we love alliteration. Ty Tumminia, former Commissioner of the Premier Hockey Federation, talks about her long and storied career in minor league baseball and women’s hockey, growing up in a baseball family and her bullish outlook on women's sports. DP & McGhee talk about the rapidly changing world of digital media, including the impact Elon Musk's purchase of Twitter might have on the sports business, and how Netflix’s recent challenges could impact their sports strategy. The hosts also talk about the All England Club’s decision to ban Russian and Belarusian players from this year’s Wimbledon. The discussion wraps up with about the growth of Las Vegas as a home to major league teams and host to big-time sports events.
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Howard Schacter, Chief Communications Officer for MariMed, a vertically integrated marijuana company, joins DP & McGhee to talk about the state of the cannabis industry. He also gives the real 411 on 4/20 and talks about some of the great campaigns he's executed over the course of his storied career. Tim and David also dish on the USFL, Jackie Robinson Day, the upcoming Chelsea sale and 70s stadium rock. They also look at one of the unintended consequences of NIL, namely tax bills some student-athletes didn't see coming.
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With the NBA playoffs tipping off this week, Peter Feigin, president of the defending champion, Milwaukee Bucks, joins DP & McGhee for this week’s episode. Feigin discusses how winning a championship has helped the Bucks build a global brand in countries like the Philippines. He also talks about the importance of speaking truth to power when it comes to issues of social justice and race relations. No discussion about the Bucks would be complete without mentioning Giannis Antetokounmpo and Peter lets us in on how he reacted when the team re-signed the Greek Freak to a Super Max contract. DP & McGhee also talk Buffalo Bills new stadium deal, The Masters and NCAA viewership. And, of course, McGhee goes out on a limb to make very specific prediction about the NBA playoffs.
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With the US Men's National Team having just qualified for the 2022 FIFA World Cup and a settlement with the US Women's National Team largely in the rearview mirror, the US Soccer Federation's Chief Commercial Officer, David Wright, joins DP & McGhee to take a deep look into the status of soccer in the United States and what the future holds. Be sure to listen through to hear the great advice David offers to young professionals looking to break into the business. Episode 13 also covers the rise of women's sport and how Tiger's participation in The Masters this week will affect things at Augusta. Of course, the show boasts its usual number of bizarre detours (maybe more than usual).
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McGhee takes a well-deserved victory lap to celebrate his March Madness predictions, while DP opines on the renewed popularity of F1 in the US. Your co-hosts then shine a light on the continued run of success for Major League Baseball as they announce a new sponsor in one of the most important categories. SVP of Media and Gaming for the PGA TOUR joins in to chat about the crop of great young players, the TOUR's new mega-media deals and what they mean for fan engagement, as well as the TOUR's reaction to the LIV Golf Super League. Once again DP & McGhee field student questions.
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The midway point of March Madness seemed like the perfect time to take up the topic of sports betting in detail. Simplebet co-founder and CEO, Chris Bevilacqua, a leading sports industry expert across multiple segments, joins DP & McGhee to provide a lay of the sports betting landscape. The discussion covers state rollout post-PASPA, the data marketplace, and the guardrails being placed on the industry to maintain integrity. Other topics covered include the Chelsea F.C. sale and major sponsorship stories, and your co-hosts field more excellent questions from sports management students.
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The sports industry has snapped back exceptionally well from two years ago--this week--when all sports were shut down. DP & McGhee talk Tom Brady return, MLB labor settlement, jersey sponsorship and more. Talent marketing agent, Russ Spielman of GSE Worldwide joins the discussion to discuss the changes that are driving his business, particularly NIL. And the co-hosts revive their college program segment fielding a question from a St. John's student.
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With conference tournaments tipping off and the NCAA men's and women's tournaments set to launch next week, it was a perfect time to talk with Eric Oberman, executive director of the Naismith Awards. DP & McGhee touch on a ton of other subjects, including Charlotte FC, Brittney Griner's detainment in Russia, and Calvin Ridley's year-long suspension from the NFL. So much to discuss, so little time. McGhee also stumps DP on an opening trivia blindside. He just didn't see that coming.
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With the world roiling from Russia's invasion of Ukraine, DP & McGhee address the sports industry's response to the crisis and touch on other major storylines, including Phil Mickelson's sponsor defections, and the settlement between the US Women's National Team and U.S. Soccer. Special guest, Steve "Jake" Lauletta, of 23XI Racing, speaks to the new energy in NASCAR and how his race team, owned by Michael Jordan and Denny Hamlin, is building a brand that reaches far beyond traditional NASCAR boundaries.
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MLB may still be in lockout, but the leading and most-storied trading card company, TOPPS has launched its 2022 collection. VP, Product Development, Clay Luraschi, joins the show to discuss. DP & McGhee also discuss the impact (or lack of it) left by the Beijing Winter Olympic Games and the curtain being pulled down on the busiest #sportsbiz season.
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With Super Bowl LVI behind us, DP & McGhee do an advertising and ratings post-mortem on the broadcast, and look toward upcoming major #sportsbiz calendar events. A new segment, Ask DP & McGhee, is introduced with tremendous questions coming in from undergraduate sports business students at Chicago's DePaul University.
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Heading into Super Bowl LVI, DP & McGhee take a look at the stories surrounding the NFL, including the Brian Flores lawsuit, advertising on the game, sports betting, and more. NFL Chief Revenue Officer, Renie Anderson joins the discussion to provide some in-depth insights into how the league builds fan engagement and sponsor activation. Renie's story on how she got started in the #sportsbiz is not to be missed.
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As a hyperactive #sportsbiz season continues, DP & McGhee cover a wide range of topics, including the dramatic Australian Open finals, the massive Microsoft acquisition of Activision, the rise of Las Vegas as a major sports city, and much more. Chief Commercial Officer of LA28 and US Olympic & Paralympic Properties, Christopher Pepe joined the show to discuss why the Olympic Games remain a vibrant opportunity for brand marketers and what he expects the legacy of the LA games in 2028 to be.
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DP & McGhee chat about the epic weekend of NFL playoff football, the new NCAA Constitution, and welcome pioneering sports business journalist, Terry Lefton for a broad-ranging discussion. Topics tackled include, Super Bowl advertising, crypto sponsorship, Fanatics' ambitions, why he doesn't accept press releases, and much, much more. Terry is a "valuable/invaluable" resource to the sports business and he shows why during this episode.
With the Beijing Winter Games set to begin on February 4, DP & McGhee take a deep dive into the Olympic movement with special guest, Gary Pluchino, a veteran sports marketing executive that has spent a good deal of his career guiding major Olympic sponsorship programs. Other topics include, Novak Djokovic and the Australian Open, the MLB lockout, and the College Football Playoff.
Welcome to the inaugural episode of "Wait...What? with DP & McGhee." On this week's episode, co-hosts and #sportsmarketing industry veterans, Tim McGhee and David Paro, provide an overview of what they are hoping to accomplish with this new podcast. Topics include the enduring strength of live sports, #sponsorship in the #cryptocurrency category, and the Let's Go Brandon #NASCAR drama. DP also provides some background on how he got his career start.