Work Your Biz Like A Boss: Recent Episodes
Sherri Wilson
Sherri Wilson is an online marketing expert, educator, and business strategist that's obsessed with bringing you practical tips, strategy, and mindset in short and sweet episodes that help you work your biz like a boss and have fun doing it!
The allure of a fresh planner, brimming with pristine pages and the promise of organization, often sparks enthusiasm for embarking on a journey of productivity and structure. However, the unfortunate reality is that many individuals find themselves struggling to use their planners after the initial purchase. This phenomenon begs the question: why do people falter in integrating this powerful tool into their daily lives? Let's delve into some of the primary reasons behind this perplexing trend.
In the quest to cultivate new habits, the age-old practice of jotting down a goal or intention on a humble sticky note holds remarkable potency. While digital reminders have become ubiquitous in the modern world, there's a distinct advantage to the tangible act of writing down a new habit and displaying it prominently. Here's why the simplicity of a sticky note can outshine the allure of digital prompts when it comes to solidifying new behaviors.
Habits are the invisible architecture of everyday life, shaping our actions and decisions. Whether it's hitting the gym, practicing mindfulness, or honing a skill, creating new habits is a transformative endeavor. According to science, the process of habit formation revolves around a cue or trigger, a routine, and a reward. Understanding this framework can empower individuals to effectively instill positive behaviors into their daily lives.
In a world driven by technical skills and academic achievements, the often overlooked, yet essential factor for achieving success is emotional intelligence (EI). Defined as the ability to understand and manage emotions, EI plays a pivotal role in personal and professional development. Research has consistently shown that possessing emotional intelligence is the number one predictor of success in various aspects of life.
Are you looking to develop new habits and make positive changes in your life? Creating a habit-friendly atmosphere in your office or home can significantly enhance your chances of success. By optimizing your environment to support your desired habits, you can eliminate distractions, boost motivation, and increase your overall productivity. In this blog post, we will explore practical strategies to transform your space into a conducive environment for habit formation.
In today's competitive job market, possessing technical knowledge and qualifications alone is not enough to guarantee success. Employers are increasingly recognizing the value of soft skills – personal attributes and interpersonal skills that enhance an individual's ability to work well with others and contribute effectively within a team. Understanding the most sought-after soft skills can give you a competitive edge in the marketplace. Based on industry research and expert opinions, here are some of the most in-demand soft skills for 2024.
Creating new habits can be a challenge, but there's a powerful technique that can make it easier and more effective: habit stacking. Habit stacking is a strategy that involves linking a new habit you want to develop with an existing habit you already do consistently. By leveraging the power of routine and association, habit stacking can help you build lasting habits that stick. In this blog post, we'll explore what habit stacking is and how you can use it to create positive changes in your life.
As an entrepreneur and small business owner, I'm always looking for ways to work smarter, not harder. After researching the capabilities of AI, I realized it could help me transform my business in some key ways. Here are 5 ways embracing AI tools has helped me improve my business
Welcome to the realm of elite time management! Are you tired of constantly putting off tasks and feeling overwhelmed by the never-ending to-do list? It's time to break free from the chains of procrastination and take control of your time. As an esteemed time management coach, I'll guide you through proven strategies that will empower you to overcome procrastination and become the master of your own time. Get ready to unleash your full potential and achieve greater productivity and success.
As an entrepreneur, your days are filled with endless tasks and responsibilities. Balancing the demands of your business with your personal life can be a constant challenge. However, mastering time management is essential to create a harmonious balance between work and personal life. In this blog post, we'll explore effective strategies that entrepreneurs can implement to optimize their time, increase productivity, and maintain a healthy work-life balance.
Creating top-notch content consistently can be a challenge, especially when it comes to managing various platforms like your website and social media accounts. AI had revolutionized how I create my content and opened up another service in my business. Let's dive into the exciting ways you can use AI to supercharge your website and social media content:
In the world of digital marketing, Google ranking is the holy grail for businesses and individuals looking to increase their online visibility. One effective strategy to improve your ranking on Google is to have a blog. I’m going to give you all the reasons why but make sure you read how to write a blog in five minutes or less without YOU writing a single word.
Note: this is a fictional short story but a story that represents the transformation my time-coaching clients and planner clients have experienced!
Persuasion is a powerful tool, used in business, marketing, politics, and everyday life. It's the art of convincing someone to align their beliefs or actions with your own. However, understanding the psychology behind persuasion is crucial, especially when you encounter resistance or hear the word "no". Let's delve deeper into this fascinating aspect of human behavior.
In our fast-paced world, time is a precious commodity. We often find ourselves juggling multiple tasks and responsibilities within limited time frames. While it may seem challenging to accomplish high-intensity tasks in short periods of time, with the right strategies and mindset, it can be highly productive and rewarding. Here are some tips to help you make the most out of those fleeting moments.
Stress is an inevitable part of life, but managing it effectively is crucial for our overall well-being. In today's fast-paced world, finding quick and effective strategies for reducing stress can make a significant difference in our daily lives. Whether you're dealing with work-related stress, personal challenges, or the demands of everyday life, here are ten powerful techniques to help you reduce stress quickly
In the modern world, we often find ourselves juggling multiple responsibilities at once. Amid this hustle, it's easy to forget about one crucial aspect: self-care. Many of us view self-care as a luxury, something to be enjoyed only when all our tasks are complete. However, neglecting self-care can negatively impact our time management and productivity. Let's explore why self-care is essential and how it can boost productivity.
In today's fast-paced world, it's easy to fall into the trap of mistaking busyness for productivity. We often admire those who seem constantly busy, assuming they are accomplishing a great deal. However, being busy and being productive are not synonymous. Let's delve into the differences between the two and explore how to transition from mere busyness to true productivity.
Silencing your inner critic is a challenge many of us face. This critical internal voice can often hinder our creativity, productivity, and overall well-being. However, recent research provides some valuable insights on how to quiet this inner critic and harness our true potential.
Nonverbal communication is a powerful tool that we use every day without even realizing it. From our facial expressions to our body language, nonverbal cues play a significant role in how we communicate with others. And when it comes to persuasive communication, nonverbal cues can make all the difference.
Are you struggling to keep track of your daily tasks and responsibilities? Do you often feel overwhelmed and disorganized? You're not alone! But fear not, because creating an effective to-do list in your planner can help you prioritize your tasks, reduce stress, and accomplish more each day. Here are some tips to help you create an effective to-do list in your planner.
Learn how Elon Must works 11-14 hours a day plus has time with his family, to do his hobbies and time with himself!
Keywords are the backbone of SEO, but knowing which keywords to target isn't enough if you don't understand the user intent behind them. In order to drive the maximum amount of traffic to your website, it's important to analyze keywords and their associated user intent to ensure you're aligning your content with what your audience is searching for. Here are some key tips for maximizing your SEO results through understanding user intent.
If you are looking for ways to engage your customers and ignite action, crafting a compelling call-to-action (CTA) is one of the most effective methods for driving results.
As a business owner, connecting with your clients on a deeper level is crucial for building trust and fostering long-term relationships. While it may be easy to view clients as just another transaction, taking the time to truly connect with them can make all the difference in the success of your business. Here are some tips for truly connecting with your clients.
Establishing good habits is often easier said than done. Whether it’s exercising regularly, eating healthily, or staying organized, sometimes we need a little extra help to make our routines stick. A planner is an effective way to create good habits and stay on top of your daily tasks. Here are some tips for using a planner to establish good habits.
As you know, stress is a normal part of life, but it can have serious consequences if we don’t manage it. Think of a leaky faucet. That’s what today’s stress is like—a slow and steady stream of stress, high cortisol, and low-level anxiety. If you feel like stress is taking over your life, then these 9 unusual ways to reduce stress can help you find more balance.
Good website design is essential for any business or organization that wants to succeed in the digital age. Your website should not only be attractive, but also easy to navigate, intuitive, and user-friendly. Here are some best practices for creating a user-friendly website.
A planner is only as good as you use it effectively and inline with your goals and personality. This podcast gives you four tips for how to use your planner to stay focused, get organized, and make 2023 THE best year so far!
You will probably hear things you had no idea about in this blog post like I did! Social media is crucial to your search engine results! Not only can you use hashtags as SEO words and phrases to improve ranking, but a strong social media presence also improves your ranking. Learn more by clicking play!
Life seems cluttered nowadays, huh? Our schedules, lives in general, relationships, work, social life, thinking! It’s all too much. In this episode learn some of the things I did to minimize the clutter and simplify life!
When it comes to branding, there's a lot of confusion out there. What is branding, exactly? Do I need to brand my business? If so, how do I go about doing it? And what are the benefits?
If you're new to the world of branding, never fear—you're not alone. In this blog post, we'll answer some of the most common questions people have about branding. By the end, you'll have a better understanding of what branding is and why it's so important for your business. Let's get started!
In the business world, Emotional Intelligence is the ability to manage your emotions and respond effectively to emotions in others. It is the strongest predictor of job performance accounting for 60% of success in ALL types of jobs. In this episode, learn the 5 benefits of EQ in your professional world.
For many small business owners, entrepreneurs and organization, FB ads feels like trying to fly a plane without a pilot’s license or any experience! Well, I’m here to help! In this short and sweet episode, I share my exact ad strategy that I use with my clients with great success and in my own business. It doesn’t have to be hard. Here’s some strategy to help you today!
As a small business owner, it's important to think about branding. What is your brand and what impression do you want to make? A strong brand can help you stand out from the competition and connect with customers. So how can you create a strong brand for your business?
Grief is not considerate more convenient. It comes at the worst of times and creates havoc, sadness, and uncertainty. Recently, through the loss of my dad, I learned a few lessons in dealing with grief and wanted to share those with you!
We all have things to do, obligations, and things we don’t want to do. And it can be quite overwhelming. I get it. But I’ve learned a secret that has helped me gain control of my time instead of time controlling me, and I want to share it with you today!
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Google search ranking can be tough and frustrating for small business owners and solo entrepreneurs. But there are a few things you can do now to help with that!
Your Definite Chief Aim is your “well-conceived purpose for life and work.” It’s behind all thought, decision, and action in your life. Too many, however, are wandering through life without clear direction and focused desire. This podcast will help you pinpoint what you really want your life to look like and start taking the action to make it a reality!
Inflation is hitting hard! And it’s time to possibly increase your prices. Or is it? In this episode, we look at three things to see if you need to increase your prices, discuss how much to go up, and other ideas and inventive ways to make more money without increasing your prices!
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There’s a lot of science behind using paper planners over digital. I’ve had years of experience with both as I developed my own planners based on the four major personality styles. I share my observations of using both and then give you some nerdy benefits of using paper planners.
Which planner is right for you? Take the quiz!
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Mom and Pop shops don’t have a lot of money to spend on websites. That along with a lack of branding experience can equal a site that will NOT make you money. Remember this: your website is supposed to make you money! In this latest episode, I show you the one thing NOT to do, my process in a recent website re-design with a local client, and how much a great website can cost (hundreds not thousands ;).
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The only planner based on your personality are here! IN this episode, I share the story behind the development of these planners, what makes them different and beneficial to you plus give you four time management tips! I’m not big on “promoting” myself but these planners are worth it!
Learn about Your Hell Yeah! Life Coaching Intensive
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This is probably one of the most important episodes we’ve done and a key to real change. One of the common practices (and it is a practice) we see in the individuals we work with is the recreating of a negative past and even molding people and relationships into that same “image.” You’ve got new people in your life, especially a romantic interest, or a new job and coworkers that have no idea of your past and come from different paradigms and backgrounds when all of a sudden, they are doing and interacting with you the same way everyone else has in your life. Hear us out: you are the common denominator. This episode will unveil what is going on and how to wake up to the day after Groundhog Day!
This episode answers the question of whether you should be on LinkedIn and what to do once you’re there!
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Trauma bonding. I (Sherri) had never heard that term but I knew when Coach Greg used it, I wanted to know more! In this episode, I ask him to describe what that is, signs you might be bonded to trauma, and more. It’s probably one of the best episodes we’ve done so far! If you are tired of living in cycles, listen to this episode!
Whether you are a website designer, brander, or small business owner, you need a website that wows. And it doesn’t take much to do it either. It’s simply isolating key elements that will create an experience when people visit your website. It’s the art of storytelling visually. It’s those little touches that create connection. In this episode, I break down how I did that with my most recent website design along with some extra business advice thrown in as well.
We all have them—those areas in our life where we are living blindly. It’s like changing lanes on the highway not realizing a car is in your blind spot. You have to react fast or end up in a wreck. Nowadays, cars have safety features that alert you to something in your blind spot. We might not have those in us as humans, but there are signs you are in a blind spot and safety features you can put in place to prevent you from wrecking in life!
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Let’s be real. Some industries are boring—insurance, plumbing, window cleaning, dentistry, etc. But that doesn’t mean that your website has to be boring. I break down the two musts with some extra tips thrown in to help you design a website that makes a great first impression or build one for your clients that brings them business!
Brand Personality Quiz
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In this latest episode of my Hell Yeah! Life series, we are diving deep into the why behind the things we do. You know, the things we know we should not be doing or saying in the middle of doing and saying them? There are specific reasons for this, and I’m going to break them all down in this latest episode!
Your Hell Yeah! Life
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Early in my branding business, I had to decide whether to work with my clients’ competitors. It was a hard decision because if I didn’t, I could lose potential clients. If I decided to, I could undermine my clients’ trust in me. For me, I chose not to work with my clients’ competitors. I give you the reasons in this podcast/blog post. But if you desire to work with anyone and everyone, I give you so practical solutions on how to do so while maintaining loyalty.
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In this latest episode of my Hell Yeah! Life series, we are going to talk about that bridge of incidents you’re facing right now. What’s a bridge of incident? It’s those times in your life when you’re faced with a definition that’s challenging and involves risk. You have a choice to cross the bridge or turn back to what you know.
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In this episode, I dive in to a client that had an existing brand that was hidden and not working for them. It was my job to uncover why their patrons did business with them and the benefit they received in the course of business. I also learned from the client the absolute necessity of collaborating together. Your clients are full of ideas. You can give them the confidence to execute them and make them work for their brand. I also learned the power of combining Facebook ads and radio ads. All of this more in this latest “Work Your Biz Like A Boss” episode!
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Are you living your life on your own terms or under someone else’s impositions? In this episode, I share my story of not belonging. Shy kid who transformed into a bully and who then grew into a confident woman (with the occasional butterflies us introverts feel). You one Hell Yeah! life requires authenticity. My hope is that through my story, you will look at your story and make the changes needed so you can live your best life possible!
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This is my first episode with my new focus of taking what I do for my clients and translating it into actionable material and steps you can take in your branding, marketing, hiring, and business. And this month we are looking at what the true essence of profitable branding is by examining one of my favorite clients, Coaches Korner. I’m going to take you through the process of rebranding him, a brand that started off with a boring blue wall and an old website that scared the heck out of me! Be on the lookout for the second podcast focus coming two weeks from now, which is how to live your Hell Yeah! Life!
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What are we really doing when we give excuses? The one I hear the most is, “I’m too busy.” Heck! I used to say that all of the time until I realized that I was lying. I wasn’t too busy. I just didn’t want to. In this episode, we’re diving deep into what excuses really are. This is definitely an episode where truth confronts BS. We’re gonna get real!
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There are two types of business owners: old school and new school. There is mostly one type of employee: new school. But is that really true? In this episode, I show you that as far back as the 1940’s there are three things employees have always wanted + I share two cultures you need to cultivate and combine in the workplace to have outrageously happy team members!
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I see it all of the time. An entrepreneur or small business hires someone (like me) to manage their social media content and build their website only to find that when they need to hire someone else or desire to take over, they can’t get access to all of their stuff! In this episode, I show you three ways to prevent or fix content hijacking!
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Would it surprise you that the majority of staff problems is actually not the staff? In 100% of the businesses Sherri has worked with so far, the problems in the staff are due to the owner or management put in place. Whether it’s ignoring problems until an explosion or creating a culture of anger and fear, the buck stops with leadership. In this episode, learn the extremely simple things you can do to change the culture of your staff and increase profits, loyalty, and happiness.
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Calling all entrepreneurs and side hustlers! It’s time to talk about delivering your fee to a potential client. There are two cutes to look for that will clue you in on what to do next. Oh, and while we’re at it, I also talk about how to set your fee from the start! If you’ve struggled setting your fee or delivering you free, click the link in the bio for a quick 12 minute listen. It will help you!
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We have arrived at the end of our journey. We are full circle back to where I originally started sitting on my couch devastated that I’d have another month of no income. And it was in this setting that I learned a principle that impacted my life in ways I could have never imagined! Learn what it is along with another key that kept me going until that last penny was paid!
It’s time for the nuts and bolts of HOW I paid off my debt fast! Learn how I started off with the snowball but ended up with the avalanche plus two more keys that helped me stay focused. I also answer the question on whether you need to start an ER fund or wait until you pay off your debt!
Guess what! I have another dream to tell you about in chapter three of my series on how I paid off lots and lots of debt fast. This dream is another that changed the direction of my life! I also share with you how I got my business strategy to get us out of debt and what I had to do that caused a lot of soul searching and ego killing! Have you ever had a dream that you knew was super important and that changed your life? I’d love to hear about it.
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Have you ever had a dream that you knew was important? So important that you knew it could change your life? I had two dreams like that. Both of them were the exact same dream but with different “characters.” Those dreams became my guidebook to getting out of debt and a starting point to changing my relationship with money.
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REAL TALK. I’m about to take you on a journey…if you wanna go. I want to warn you, though. There are dark, scary forests, monsters, heroes and heroines, and adventure. And it’s my hope that by you becoming a part of my story, you can experience the same fairy tale ending that I have. What’s the setting? Debt. Wait…don’t go! I know. Money stories can be tough. But I promise that you will learn some things and walk away with hope and a plan!
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Building your business can be tough and finances tight. Can I get an amen?! I wanna help! In this episode, I share with you two weird but free marketing strategies that have helped build my business! And if I know you guys, you are servants and will cheerfully embrace these two marketing strategies!
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Wealth is built upon principles anyone can use. And one of the greats of wealth and success is Andrew Carnegie. In this podcast, I share with you some research I did on Mr. Carnegie and the principles he lived by. Thy’re so much more than principles for wealth, though, because true success is your whole life not just your finances.
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Failure is NOT fun. However, it is necessary. Think about it this way. Failure is a normal and required part of Research and Development so the finished product or service is top-notch! Failure is simply feedback. But how do you switch from the gut punch you feel when you fail to embracing the feedback? I tell you how in this episode!
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A very important part of our health as business owners is our spiritual health. As a Christian, I take my relationship with God very seriously. And I have found 4 must have apps that help me focus and enjoy my relationship with Father even more!
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Brand Personality Quiz
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I want to talk about empowerment as an introvert but I’m going to warn you, you might be offended. Have you heard of the phrase, “Fake it until you make it?” Yeah, for an introvert that is the worst thing to tell us to do! Our core is all about authenticity. However, in Amy Cuddy’s fabulous book, “Presence,” she talks about how faking it is exactly what we need to do to rewire our brain. She’s an introvert. And she gets us. There is a faking that is not being authentic but instead takes advantage of how the brain works.
Hope is one of the most powerful emotions we can nurture! And the most dangerous people are those without it. Unfortunately, many reduce hope to a wish or feel like it’s a mysterious myst they’re trying to catch. In my latest blog, you’ll learn that hope is actually a science and how to create hope in literally minutes!
Free Resource: Introvert Flavor Quiz
Building or keeping rapport and connection in emails and texts can be extremely difficult because they lack the bulk that makes up good communication—non-verbals. Ninety'-three percent of communications consists of facial expressions, gestures, posture, and tone. All of that is missing in emails and texts. But there are ways to do it, and I show you in this podcast!
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Motivation is a myth when it comes to producing lasting change. And if you implement this proven trick I’m giving you in this last podcast, you will triple your chances of success!
Free resource: Quick and Easy Digital Marketing Cheatsheet
Eye contact is a trick thing, isn’t it? Some cultures view eye contact as rude. Others, like here in the United States, view lack of eye contact as a sign of deception or as rude. Eye contact is also one of the most important forms of non-verbal communication and a powerful source of social and emotional information. In this podcast learn how to use eye contact to build trust and rapport.
Free resource: Learn to Build Rapport with Others in Minutes
One of the most common questions I get asked is, “Do I have to post on all social media platforms? I don’t have time for that!” On top of that I get asked if a website is necessary and how to improve Google ranking. So I decided to create a cheatsheet that tells you EXACTLY what you need to do, how often, and what is necessary to have a digital marketing presence and strategy that brings you business!
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Branding is way much more than colors, logos, symbols, your name, etc. In this podcast, we’re going to look at one of the most famous of pirates, Blackbeard. He had a very unusual branding strategy that worked like a charm!
Confidence is not elusive nor are others born with it. There's actually a science behind confidence. In this podcast learn two brain hacks that will increase your confidence in two minutes or less and lower your stress before doing that task that makes you anxious.