Freelance To Full-Time Artist Podcast: Recent Episodes
Precious Henshaw
Hey, I'm Precious, a creative business owner of 10+ years!
Through this podcast, I’ll take you along on my journey as I transition from freelance to a full-time, sustainable income doing what I love most - making art.
Follow me as I talk entrepreneurship, successes and struggles, and the strategies I'm using to grow a business and a life I love.
In my very last episode of the Freelance To Full-Time Podcast, I share how my business did after a full year of self employment, what my plans are for the future, and some parting advice for accomplishing your goals of becoming a full-time artist. Take care!
If writing listing descriptions isn't your strongsuit and you can't afford to hire a copywriter, this episode will teach you how to write a highly descriptive, compelling art listing description with the help of ChatGPT!
Hate the idea and feeling of selling art? In this episode, I'll teach you how to get comfortable selling your work in a way that doesn't feel like selling at all!
In this episode, learn 5 steps to eliminate art block for good & how I'm able to continuously generate new ideas for art!
This is my 11th month as a full-time artist! In this episode, let’s get into my personal finances, how my business did this month, ways I am making money as a self-employed artist, and how I got a $4500 tax refund this year.
When you have a strong brand, your ideal customer will buy from you over another artist if they strongly connect with your brand & trust you.
Learn 5 keystones to personal branding that will help you stand out from the crowd & your competitors & give you an edge no one else has!
We've all been there before - comparing ourselves to artists who are where we want to be.In today's podcast episode, I'm sharing why you should never compare your work to someone else's and how I use comparison in a healthy & positive way.
If you're an artist & you're struggling to find time to work on your art, I’m sharing my tips on how I balanced projects when I worked full time, and how I do so now as a full-time artist.
These time management skills are absolutely necessary to your success.
I'll walk you through how I set goals for my business, & how I create a schedule that's designed to help me reach those goals.
This is my 10th month as a full-time artist! In this episode, let’s get into my personal finances, how my business did this month, and ways I am making money as a self-employed artist.
Looking for a passive income stream? In this episode I'm sharing another selling platform for artists - Adobe Stock.
Have you ever wondered why “bad artists” are able to make so much money from selling their work?
Shouldn’t it be that the higher your art skill level is, the more money you should be able to make if you are trying to sell your work? No, this is not the case.
In this episode, I'll share why art skill matters less than business skill when it comes to art sales.
Is it possible to start an art business in 2024 and actually make enough income to quit your job? In this episode, I'm sharing exactly what I would do if I was starting over - and how my strategies would still lead to success.
In this full time artist update episode, let's get into my personal finances, how I'm saving for retirement, how my business did this month, and the many ways I am making money as a self-employed artist.
Many artists fail to earn enough income selling their work to become self employed because they think and behave like artists, and not like entrepreneurs.
In this episode, I'll share 6 reasons artists fail at business and what you need to do to achieve your goals of going full time selling your work.
Selling on multiple platforms is the key to earning enough income to become a full-time artist. In this episode, I'm sharing how to start selling your art on Shutterstock!
Most artists don't have the mindset required to be successful as a self-employed creative business owner, nor will they make the changes necessary to accomplish their dreams.
In this episode, I share examples of thoughts and actions that you must let go of to become the full-time artist you were meant to be - and why these mindsets will lead to your failure.
Want to expand your revenue streams and make money selling art on a new platform? In this episode, I share Michaels Makerplace, a new selling platform for artists and creators of handmade goods.
In this full time artist update episode, let's get into my personal finances, how my business did this month, and the many ways I am making money as a self-employed artist.
Running ads is a great way to get more traffic to your store and to increase your art sales, but only if you know what you’re doing.
Not all ad traffic is good traffic, and if you just run ads blindly without optimizing your listings or even knowing who you’re targeting, you can end up wasting a lot of money.
So in this episode, let’s get into how to increase your art sales using ads.
My art business and brand turns 2 years old! In this episode, here are 3 lessons I've learned from selling my work over the last 2 years.
In this episode, I answer 10 of my most frequently asked questions about all things related to art business!
This is my seventh month of being a full-time artist! I'm sharing an update including hitting over 6 figures in art sales and how I've been making money this month!
A lot of customers are buying artwork for the holiday season, and if you want to stand out from the crowd and get in on those big sales, this is the episode for you.
I’m gonna teach you how I double my art sales every single year during Christmas and how you can do the same this holiday season!
In this episode, I’m giving you six reasons your art is not selling and what you need to do to get those sales rolling.
You can use this episode to diagnose your shop issues and figure out what you need to do next to move forward and start making real money as an artist!
In this episode, I'll teach you how to sell digital art prints & make passive income as an artist!
Do your art listing photos stand out from the crowd? If they don't, they won't sell!
In this episode, learn how to take photos of your art that customers will actually click on and buy!
In this episode, I'm sharing a 6 month update as a full-time artist, including selling over 36,000 art prints & paying off over $30K in student loans!
Want to quit your job & sell your art full-time?
In this episode, learn how to sell enough art to quit your 9-5 for good, including how much traffic you'll realistically need to get enough sales to quit.
I came across a YouTube artist who uploaded a video crying because her art wasn't selling enough for her to quit her job.
In this episode, learn my take as a full-time artist, why emotional appeal DOESN'T work to get more art sales & what you should do instead.
Are you struggling to get art sales? Getting okay traffic but no sales? Your description section most likely needs work!
In this episode, learn how to sell more art by writing compelling listing descriptions that will get more customers to add your art to their cart!
Are you struggling with low traffic & sales on your store? Your listing title is most likely the culprit!
In this episode, learn how to write searchable listing titles that will get more traffic & more art sales!
This is my five month update as a full-time artist, so let’s get into my personal finances, how my business did this month, and ways I am making money, saving money and reducing my living expenses.
If you’re struggling to increase your revenue as an artist, consider selling seasonal art.
Seasonal products have very high demand during certain times of the year which can really boost your sales.
In my first year of business selling digital art and graphic designs, I made my first five figures in a single month selling seasonal art during Valentine’s Day in particular.
This is because people love to give gifts during these special holidays.
You’re pretty much guaranteed to see an increase in sales during at least one of these times of year!
In this episode, let’s get into how selling seasonal products can help you increase your revenue, and which holidays I have found I sell the most artwork.
If you have a passion to make a living selling your art and you want to know how to quit your 9-to-5 job and become a full-time artist, this is the episode for you.
Let’s get into six steps to make and save enough money to quit your job and how to sell enough art to pay your living expenses and more!
If you want to sell more artwork but you’re struggling to get customers, there’s a chance you’re trying to sell art that isn’t very popular.
In this episode, let’s get into the art styles that sell the MOST so that you can increase your number of orders.
This is my fourth month as a full-time artist, and in this episode, I’ll be giving you an update on how things are going and ways I have been making money and reducing my living expenses this month.
You may have heard a lot about being a full-time artist and making a living selling your art, but how much of it is actually true?
In this episode let’s get into 3 myths about being a full-time artist and what the truth actually is!
I mentioned in previous episodes that I got a brand new revenue stream for selling my digital art that far surpassed my expectations.
This platform is called Cricut, and in my first month of being on Cricut I sold over 13K digital art prints!
In this episode I’ll be sharing how I got this opportunity, how this platform works, and how you can sell your art prints on Cricut too!
If you are still struggling to make money as an artist and a creative, be honest, have you actually taken my advice into action?
Or have you only had good intentions of doing these things?
For every action, or lack there of, there is a consequence.
This is exactly what happened to someone who reached out to me for a critique on her Etsy store.
She asked me how I get so much traffic to my store, how I get so many sales, and why she is struggling to get the same traction.
After I took a good look at her store and gave her step-by-step directions on how she can improve her listings, get more traffic to her store and get more sales, my advice was ignored.
A couple months later I looked back at her store, and while my store has surpassed 6000 orders, her store only got two.
In this episode, I will share the struggles that this shop owner was going through, the exact advice that I gave her, how that advice would’ve helped her, and a breakdown of what happened as a result of her ignoring my advice.
In this episode, I'll share an exciting 3 month update on being a full-time artist - including a 5-figure sales month that helped me extend my financial runway through 2024!
Have you had someone request to buy your "NFT art"? Don't fall for the scam - in this episode I'll be revealing the fake accounts behind this NFT art scam and the red flags to look out for so you don't get got!
After 2 years of speaking my desires for a successful art business out loud & putting the work in, the goals I was able to achieve blew my mind. In this episode, I'll be revisiting my business manifestation goals & seeing what got accomplished after 2 years of daily affirmations followed by action!
When William Warren of The Sketch Effect reached out to me for my knowledge & expertise on selling art, I was incredibly honored & excited to share what I know. In this episode, learn my 3 art sales secrets from the book The Conquering Creative - for artists who want to make a full-time living selling their art, by artists who have successfully achieved it - & enter to win a free copy!
Order The Conquering Creative here: https://www.amazon.com/Conquering-Creative-Shifts-Unstoppable-Business/dp/B0C2SCKX7Y/
I've been officially a full-time artist for 2 months now! In this episode I'll share an update on how things are going business-wise & ways I'm making money this month.
Now that I'm self-employed, I have ample time to pursue & enjoy the things I could not back when I was working at a job. In this episode I'll share 6 things I'm doing with my new-found freedom.
Two Weeks Notice - a book by Amy Porterfield, one of the first podcasters I listened to years ago when I first dreamed of turning my art business into my main source of income! In this episode I'll be sharing my thoughts on her book, which is about quitting your job to follow your dreams of entrepreneurship.
Check out Amy's book here: https://www.amazon.com/Two-Weeks-Notice-Courage-Change/dp/B0BVNRVJC5/
In this episode, learn how to start & maintain an art business in just 11 steps - a topic suggested by one of my listeners!
Scared to quit your 9-5 job but want to one day follow your dreams of being a full-time creative? You'll want to listen to this episode, where I'll share why this entrepreneur life is NOT for the timid. This might piss you off or it might inspire you, but it will definitely give you more clarity than you may have ever had before.
I'm officially a full-time artpreneur, but since I wasn't exactly prepared to quit my job, (I was abused into quitting, as you heard in my last 3 episodes), life isn't what I would have ever expected ... in this episode I'll share what my life - and finances - look like and everything that changed now that I no longer work for anyone.
It took me 4 days to decide when and how I would quit on my abusive manager - in this episode I'll share how I put in my 2 weeks, all the emotions I felt, and the period leading up to my very last day of being an employee, forever!
Part 2 of my story on how I had to quit my job to escape abuse from my manager - this includes all his control tactics that one day became too much to bear, and how I planned to flip the script on him and hand him my 2 weeks, way before I was ready to.
Have you ever dealt with an abusive boss? No one in my life knows this yet, but a few months ago, I had to quit my job ... for good. Not because I was ready to pursue being a full-time business owner, but to escape the turmoil of an abusive boss who got off on humiliating me. I'll share the full story over the course of several episodes throughout May. It might be triggering, but it's necessary to tell - and this experience led me right to my goal of working on my business full time.
Struggling to find customers? In this episode I'll share 3 ways to get more business and sales coming your way.
This time last year was extremely slow in sales - now I've been making $2K/month minimum in passive income. In this episode I'll share how I transformed my slow months into a steady stream of sales!
Ever wondered how you would handle the difficult decision of letting one of your team members go? In this episode I'll share everything that led to me firing my assistant.
I was featured on Mom and Pop Gems, a platform spotlighting rising entrepreneurs! In this episode I'll share what led me to starting my first online business 11 years ago, what I would have done differently, & the advice I would give others wanting to start a business.
This episode is part 4 of a 4-part book series where I’ll be sharing and discussing advice from my favorite books on entrepreneurship, money & success, and how the advice from these books are helping me make more in my business this year.
This episode is called "what separates the rich from the poor", and the book I’ll be sharing from is called Rich Dad Poor Dad by Robert Kiyosaki.
Kiyosaki advocates the importance of financial literacy, financial independence, financial intelligence, and building wealth through investing in assets and starting and owning businesses.
He grew up learning from two fathers - his own father, who struggled financially even though he was very educated and had a high position in his job, and his friend’s father, who didn’t finish high school but left his son a financial empire.
Let’s get into the difference between the mentalities of his poor dad and his rich dad and why both of their lives went in such different directions - why his poor dad struggled with money despite his degrees and his high position job, and why his rich dad succeeded financially without a formal education.
This episode is part 3 of a 4-part book series where I’ll be sharing and discussing advice from my favorite books on entrepreneurship, money & success, and how the advice from these books are helping me make more in my business this year.
This episode is called how to think & grow rich, and the book I’ll be sharing from is called Think & Grow Rich by Napoleon Hill.
It helps entrepreneurs examine the psychological power of thought and the brain in furthering your business financially and also for personal fulfillment.
This is what I’ve always been saying - everything starts with your mindset, and this book breaks down the psychology of successful people and how achieving your big, bold goals starts with your thoughts.
Having the ability to shift and control your thinking is what will make or break you as a business owner.
It will determine whether you succeed in your entrepreneur journey.
So let’s get into 9 of Napoleon Hill’s laws of success as written in Think & Grow Rich.
This episode is part 2 of a 4-part book series where I’ll be sharing and discussing advice from my favorite books on entrepreneurship, money & success, and how the advice from these books are helping me make more in my business this year.
This episode is called how to win & influence your buyers, and the book I’ll be sharing from is called How To Win Friends & Influence People by Dale Carnegie.
Dale Carnegie understood human nature - he discusses the psychology of people and how to use this to build solid relationships and influence people to follow in your direction.
Financial success, Carnegie believed, is due 15 percent to professional knowledge and 85 percent to "the ability to express ideas, to assume leadership, and to arouse enthusiasm among people.”
When you’re able to build good relationships with people, you’ll find that business success comes to you naturally, because being a business owner and having customers, especially the ones who come back again and again, is about building relationships.
This is a critical skill that every entrepreneur who wants to be successful should be practicing.
You simply won’t have a full time business for long unless you put these strategies into practice to win your customers over and keep them loyal and coming back to you.
This is information that will never become outdated, standing the test of time for nearly 100 years.
In this episode let’s get into 3 ways to win and influence your buyers to come back to you over and over again, helping you grow and sustain your business and also keep them happy.
This episode is part 1 of a 4-part book series where I’ll be sharing and discussing advice from my favorite books on entrepreneurship, money & success, and how the advice from these books are helping me make more in my business this year.
This episode is called the laws of business success, and the book I’ll be sharing from is called the 48 Laws of Power by Robert Greene.
In this episode let’s get into 5 indisputable laws of achieving business success as written in the 48 Laws Of Power.
As I mention from time to time here, generating money from your business is a numbers game.
The more targeted traffic you get to your store, the more sales you can expect to see if what you sell is in demand.
But how do you answer questions like, how many sales do I need to get in order to make enough money to pay my living expenses?
Or, how much money do I need to invest into this product in order to get X in revenue and from that, how much will I profit?
To answer these questions, you need to know exactly what your material costs, shipping costs, and cost of fees are from your selling platforms.
If you’re looking to quit your job and become a full-time business owner, you have to be able to answer questions like these which will help you set realistic financial goals, see into the future of your business and even predict how much you’ll need to invest until you make enough money to cover your living expenses.
Pretty exciting, right?
To visualize your success down the line, you need to have all of your numbers organized into something like a spreadsheet with formulas that automatically calculates these figures for you to give you the ability to see into the financial future of your business.
And in this episode I’ll be sharing how these formulas can help you be crystal clear about your numbers, and I’ll even be giving you these as a download, so stay tuned till the end of the episode to learn more about how to download my spreadsheet and get access to these formulas.
Show notes: https://freelancetofulltimepodcast.com/104
When we picture entrepreneurs, we might have this idea that they’re confident, courageous people who carve out their own paths in life, but one of these traits, confidence and courage, are much more necessary for success than that other.
In fact, if you were to lean on one of these traits alone, you’d simply never progress toward the business and the life that you want.
In this episode, I’m breaking down the difference between confidence and courage and which one is actually needed to accomplish your goals.
In fact, it’s the trait that connects all entrepreneurs like you and I and what separates us from those who simply aren’t meant to take the entrepreneurial path.
Show notes: https://freelancetofulltimepodcast.com/103
There are lots of ideas and opinions around entrepreneurship and building your own business - some that have lots of truth to them, and others that simply don’t.
Creatives like you who are looking into building and growing a sustainable business need to be able to discern what’s real when it comes to entrepreneurship.
Without this discernment, you’ll give up too soon, head in the wrong direction, or be persuaded by outside voices to stray away from being the business owner of your dreams.
In this episode, let’s talk about 5 myths surrounding entrepreneurship and what the real deal is.
Show notes: https://freelancetofulltimepodcast.com/102
When you’re a business owner, at some point in your journey you might experience someone trying to take advantage of you.
In fact, last year I talked about how I got scammed on Etsy in episode 70 where fraudulent buyers would target my digital listings, download them and request an automatic refund from Etsy so they basically got it for free.
Thankfully, Etsy has since changed their policy on digital downloads and now you can no longer request a refund on a digital item.
This story I’m about to tell you though happened to me a few years back when I was mainly selling original paintings.
Someone tried to get their hands on one of my $600 paintings for free, and if I had not already been aware of the red flags that many sellers miss, I could have become a victim of fraud.
In this episode, I’ll share what happened, all of the red flags that told me this was a scam, what would have happened if I didn’t know any better, and how to make sure you don’t get scammed yourself because people like this target creators just like you all the time.
Show notes: https://freelancetofulltimepodcast.com/101
It's my 100th episode special 🎉 I'll be giving away a $100 Visa gift card to one of my subscribers and sharing opportunities to be featured on the podcast - listen in to see how to enter!
Learn how one of my subscribers Matt took my advice and hired an assistant in his art business, resulting in more revenue and less work on his plate!
Follow him on:
Instagram.com/ThePatientArtist
YouTube.com/@thepatientartist1746
Facebook.com/ThePatientArtist
Show notes: https://freelancetofulltimepodcast.com/99
Does it feel like your business is failing no matter what you try? In this episode I'll share 3 signs your business is failing and how to fix it!
Getting store reviews is essential to your growth as a creative business owner. Are you struggling to get fresh, new, positive reviews on your store? In this episode I'll share how easy it is to get more reviews from your customers!
The New Year is a great time to start feeling motivation and inspiration to achieve your goals, but there's a huge difference between the two - in this episode, learn the difference between motivation and inspiration and which is better for achieving your goals!
When I started my new creative business idea on Etsy last year, I had no idea where it would take me.
I now have over 5,000 sales on my Etsy store, not including the sales I also get on Amazon and my Shopify website.
In this episode, I wanted to share three strategies that helped me hit this milestone, and everything it took to get to this point in one year.
Show notes: https://freelancetofulltimepodcast.com/95
It’s been a year since I started my brand new business idea, my digital T-shirt design business, I’ve seen all of the highs, lows, and trends throughout the year, and I’m actually starting to think about the future and being able to quit my job forever.
In this episode, I’ll share how I’m preparing to quit my job and the boxes that I will need to check before I’m comfortably and safely able to do so, since the last thing I wanna do is have to crawl back to them.
Show notes: https://freelancetofulltimepodcast.com/94
Have you been making consistent sales on your store, but you’re not seeing much profit come out of it?
As in, money left over from the sale after paying for listing fees, shipping fees, cost of materials, and ads?
In this episode, you’ll learn three ways to improve your profit margin, and actually see more money come out of your business that you can use to reinvest back into it, scale, expand, but most importantly, pay yourself.
After all, you have to be able to pay yourself a salary to be able to do this full-time and live off of what your business generates.
Without enough money to do that, you won’t ever be able to quit your job because you just won’t have enough left over to live on.
Show notes: https://freelancetofulltimepodcast.com/93
My shirt design business just turned a year old!
In this episode I'll share 5 lessons I learned throughout this last year that I'll be improving on for next year - and that you can learn from, too.
Show notes: https://freelancetofulltimepodcast.com/92
90% of businesses will fail - ever wondered where that figure comes from and why it's a fact and not just conjecture? In this episode I'll share the research that supports this and how you can be sure to be in the 10% that succeed.
Show notes: https://freelancetofulltimepodcast.com/91
Are men or women better at business? In this episode you'll learn the truth with proof to back it up.
Show notes: https://freelancetofulltimepodcast.com/90
What's your biggest regret related to your business? My biggest regret hits hard and goes deep, and it set my business back years. In this episode I'll share why you should never make the mistake I made 10 years ago.
Show notes: https://freelancetofulltimepodcast.com/89
I got hired as a business consultant - my client paid for 30 minutes of my time and I walked them step-by-step through everything they needed to know about making money in the online marketplace. Curious to know what I advised? In this episode I'll share some highlights on what we covered and how you can get in touch with me for a session.
Show notes: freelancetofulltimepodcast.com/88
Whether you're starting to date or already in a relationship, business can have a huge effect on your love life - in this episode I'll share how having a business affected my dating life and my current relationship.
Show notes: https://freelancetofulltimepodcast.com/87
Struggling to attract buyers to your store? In this episode I'll share my strategy for attracting 100,000+ visitors to my store every month.
Show notes: https://freelancetofulltimepodcast.com/86
Feeling stuck on ideas to make money in your business? In this episode I'll share my secrets for never running out of business ideas - and how I come up with 1-10 new profitable products and ideas every single month!
Show notes: https://freelancetofulltimepodcast.com/85
Stuck on finding ways to make money as a creative business owner? In this episode I'll share 6 avenues for making money doing what you love!
Show notes: https://freelancetofulltimepodcast.com/84
She quit her job after just 4 months, and is now a full-time social media manager specializing in growing and scaling businesses on TikTok! In this episode I interview Brittany of SociallyHer, and you'll hear how she got to quit and do her passion full time, and how you too can grow a successful business on TikTok.
Show notes: https://freelancetofulltimepodcast.com/83
A few months ago I had an experience I didn’t think would happen to me so soon since my shirt design business is less than a year old - I discovered that someone had ripped off a very popular design of mine on Etsy and was profiting off of my work.
Then I discovered that there was more than one seller who had stolen my designs.
The saying goes “imitation is the sincerest form of flattery” but there’s a line between making a similar design, and stealing it completely.
They made no attempt to create a similar version of the design, it was ripped off pixel by pixel, completely identical.
This of course is a violation of my intellectual property, and I had to go through Etsy legal to have the listing removed.
In this episode I’ll share what happened, how I found out my design was being ripped off, and the process of handling copyright infringement and how you can avoid getting your designs ripped off and also how you can prevent infringing upon someone else’s intellectual property since this can get you into legal trouble, and you might be doing it unknowingly.
I’m someone who’s been in a relationship for some time, and I was dating around long before meeting my boyfriend. While I was in the dating phase I noticed a lot of similarities between dating someone and being a business owner.
These parallel each other in an interesting way, and being an entrepreneur has given me a unique perspective about dating and relationships and how I navigate them.
In this episode I’ll share 5 ways navigating business is like navigating the dating scene.
Q4 is the 4th quarter, from September through December, a time many businesses are preparing for one of the biggest sales seasons of the year.
This is because we have back-to-school, Thanksgiving, Black Friday, Small Business Saturday, Cyber Monday, and of course, Christmas.
This means many money making opportunities even if you’re just getting started, but you have to be prepared for Q4 well ahead of time to see the most results.
Last Q4 I was busy learning the marketplace, and I did manage to make my first 1000 sales between September and December of 2021.
However, after that experience I realized I started preparing for the holiday season way too late.
I started my holiday prep back in November when I really should have started much earlier, in September.
Even though I did get a large number of orders from mid-November through December, I didn’t consider all of the early buyers who purchase gifts for Christmas in early November and even October and September.
I’m not going to make that mistake again this year, this time I’m getting ready for Q4 early and in this episode, I’m helping you do the same so that you can maximize your sales during this season.
Many people have a negative association with failure, especially in business.
You might have heard the saying “fail fast and fail forward” and wondered, “why would I want to fail at all, shouldn’t I try to do my best to avoid failure as much as possible?”
Losing money sounds bad, having a product flop and get no sales seems like a negative, but in all the instances where I tried something in my business that didn’t go so well, it led me down a better path that ultimately exceeded my goals and expectations.
That means failure is necessary to achieve success.
In this episode, I’m sharing 3 reasons failure is the key to success, along with examples of failures in my own business and how these failures eventually led to success.
Hey friend, thanks for tuning into the Freelance To Full-Time podcast.
Are you currently feeling like you’re running on a hamster wheel trying to do everything in your business?
Do you feel like your business is running you more than you’re running it?
Are you always feeling like you’re catching up on work instead of staying ahead and being more relaxed?
Then this is the episode for you, because I’ll be talking about batching and how it’s kept me at minimum 3 whole months ahead of schedule without it taking a full 3 months of time to do so.
I don’t spend any more than a few hours a week on my business and on making content for this podcast, and that’s thanks to batching.
This means I’m not stressed out about what products I need to have on my store because I’ve already planned for them ahead of time.
This means I’m not going to run out of episodes because I wrote and recorded this very script 3 months ago (I’m recording in May), and by the time you hear this I will have content already written and scheduled for November.
That’s the power of batching, and as you know time is money, so by batching you will save time and generate more money in your business while reducing your workload and your stress levels.
Hey friend, today I wanted to talk about pricing for profit.
If you have a goal of growing your business so you can quit your 9-5, you need to have healthy profit margins because without them, you will either just break even or lose money which means you don’t have a business that’s generating more money than you’re putting into it, you just have an expensive hobby that costs you money which means you’ll never be able to quit.
You need to properly factor in your cost of goods, your labor, and other expenses like listing fees, transaction fees and ads.
Every business owner needs to know their numbers, think about all those contestants on shows like Shark Tank who know their yearly revenue, their cost of goods sold, their profit margins - you should know your business numbers that well, and after listening to this episode you’ll know how to calculate your profit margin, what a healthy profit margin is and how to adjust your prices if your profit margin is too small.
Hey friend, are you currently experiencing a plateau in your business growth?
Does it seem like you can’t scale past your current revenue or maybe you’re struggling to make any sales at all?
I have been where you are before many times, it can be so frustrating to not be able to make the sales you want.
So I thought back over the course of this decade that I’ve been making money online through my online businesses and came up with 4 of the biggest reasons I experienced a lack of growth in my business along with 4 strategies that helped me get past my struggle to make those orders and that helped me push past plateaus.
These are tips that will help you increase your sales, increase your revenue, and get closer to your goals.
Hey friend, thanks for tuning into the Freelance to Full-Time podcast.
Today I’m posing this question - is passive income a myth?
Can you have a business model that is 100% passive?
I’ve talked about passive income many times on the podcast. I shared that last year I pivoted my business model with the goal of generating income in a more passive way than I was before.
It’s been a change for the better because I no longer experience burnout and all of the negative consequences of having a business that runs you, instead of you running it.
Many people tout passive income business models as a way to have a completely hands-off business that runs automatically and makes money for you all day long and in your sleep while you get to go on vacation.
There are business models that are indeed more passive than others, my new digital design business is more passive than my previous art business where I was making each original painting by hand.
But there are still some common misconceptions about passive income that I feel need to be clarified to avoid confusion and just straight up delusion.
Hey friend, I’m excited to share my latest business venture which is selling on the biggest e-commerce platform in the world with over 200 million shoppers a month and counting, and that is Amazon.
I made my first $1000 on Amazon and I’m gonna share how I got started, and the whole process from finding products to sell, to finding a manufacturer to make the product for me, to when the sales started rolling in.
Hey friend, have you ever felt obsessed with your competition, other people selling the same or similar product to you?
Do you constantly check up on what other sellers are doing and constantly feel like you need to stay ahead?
Or maybe you feel like you can’t compete because they have more sales, more reviews and it makes you feel defeated?
It might feel like there’s no room for you to succeed if so many others are selling what you’re selling too.
This is episode 73 of the Freelance To Full-Time Podcast where I’ll share why I am never concerned about my competition, I am for the most part completely oblivious to what anyone else is doing for 3 main reasons, and not only are these reasons keeping me sane, I am bringing in sales without studying or even paying attention to competitors.
What did you think after listening?
Share in the comments at freelancetofulltimeartist.com/73 or take a screenshot and let me know on my Instagram @freelancetofulltime, and until next time artpreneur, take care.
Hey friend, have you ever been part of an art show or have you wanted to be part of art shows because you want to get in front of more art buyers?
I’ve been hearing from so many of my subscribers that this has not been a profitable way for them to make money selling their art, and there are very simple explanations as to why art shows are not always a good way to make money.
This is episode 72 of the Freelance To Full-Time Podcast where I will share why artists should avoid art shows.
What did you think after listening?
Share in the comments at freelancetofulltimeartist.com/72 or take a screenshot and let me know on my Instagram @freelancetofulltime, and until next time artpreneur, take care.
Hey friend, I am loving today’s topic because I realize that I have been an entrepreneur for a decade.
10 years ago, in 2012, when I was 18 I opened my Etsy store and that started this whole journey of entrepreneurship.
The things I sell on my store now are very different from what I was selling back then, but my Etsy store has always been an outlet for my creativity.
Back then I was selling hair accessories, then I sold knitted beanies for the winter, I actually didn’t sell art until maybe 2015.
And now I sell digital shirt designs so I’ve pivoted so much on this journey and now here I am 10 years later and I’ve been reflecting a lot about the things I’ve learned throughout this journey.
This is episode 71 of the Freelance To Full-Time Podcast where I will share six things I’ve learned from a decade of entrepreneurship.
What did you think after listening?
Share in the comments at freelancetofulltimeartist.com/71 or take a screenshot and let me know on my Instagram @freelancetofulltime, and until next time artpreneur, take care.
Hey friend, so in today’s episode I am spilling the tea about Etsy and some of the weak spots in their system that is causing a huge issue particularly for digital sellers.
Etsy’s current system has allowed digital sellers such as myself to be scammed and allows fraudulent buyers to access our files for free.
This is something that if you are looking to sell digital products on Etsy as I am, you need to be aware of, and you also need to know how to resolve this issue.
What did you think after listening?
Share in the comments at freelancetofulltimeartist.com/70 or take a screenshot and let me know on my Instagram @freelancetofulltime, and until next time artpreneur, take care.
Hey art friend, are you currently dealing with burnout?
As in, you’re feeling that sense of dread when it comes to your creativity, making your art, or maybe you even feel that dread when you make a sale because it means you have to pack and ship?
You are not alone, burnout is something many artpreneurs just like you are going through, it’s not a fun feeling at all and I want to help you not just get through it, but prevent it from happening ever again.
This is episode 69 of the Freelance To Full-Time Artist Podcast where I’ll share how to prevent and cure burnout for good!
Hey art friend, are you struggling to grow your Instagram following?
These days it’s much more difficult to grow your page because new accounts are being made every day, Instagram is getting more and more saturated which means it’s harder to stand out, and of course there’s that pesky algorithm that reduces your visibility.
If you’ve been following me for a while you’ll know that I was able to grow my old Instagram to 10K followers in about 2-3 years, that was back in 2018 or so, but now that I have a brand new social media for my T-shirt design business, things are different now and it will be harder, but not impossible, to grow my new business page to 10K and beyond.
However, in order to get to 10K, first you need to reach a smaller milestone like 1000 followers.
This is episode 68 of the Freelance To Full-Time Artist podcast where I’ll share my 0-1000 social media growth strategy.
I'll also have a downloadable PDF guide summarizing the most important tips for social media growth in the show notes at freelancetofulltimeartist.com/68
Hey art friend, have you been struggling to get sales and traffic to your Etsy store?
Traffic and visibility are key in making sales - the more targeted traffic you can drive to your store, the more sales you’ll generate.
Having a successful business is a numbers game and to drive those numbers to your store and increase your visibility on a huge marketplace like Etsy, ads are an excellent solution.
This is episode 67 of the Freelance To Full-Time Artist Podcast where I’ll share how to properly use Etsy ads to boost your visibility and your sales without throwing tons of money down the drain.
I’ll also have a downloadable guide so that you’ll have these steps with you when you’re setting up and studying your ad analytics, it will be in the show notes at freelancetofulltimeartist.com/67
Hey art friend, what would it mean to you if you could cut the amount of time you spend on your art business in half or more?
What if you didn't have to spend hours painting, packing and shipping your work?
What if you could only spend a few hours a week on your business and had ample time to relax while your business generated money for you without you having to constantly work around the clock for it?
What if I told you I did all these things in my business in only a few months?
At the end of 2021, I changed my art business model to digital and was able to cut the amount of time I was spending on my work down to less than an hour a day, and I eliminated the need to pack or ship orders, turning my biz into a passive income generator.
This is episode 66 of the Freelance to Full-Time Artist podcast where I'll share 4 reasons why selling digital art beats selling physical art.
Hey art friend, thanks for tuning in.
Are you looking to get in front of more art buyers?
These 2 ladies, Christie and Tamara, co-founded a platform called Atizay that helps connect artists to buyers.
Listen to their story and learn how their platform can help you get your next sales, and give them a follow on Instagram!
I hope you enjoy this interview, and I’ll talk to you next week!
Hey art friend, thanks for tuning in.
Have you ever wondered what it takes to have a large volume of sales?
As in, getting multiple orders per hour, hundreds of orders a day?
Are you frustrated with only getting a couple of sales a week or a month?
This is episode 64 of the Freelance To Full-Time Artist Podcast where I’ll be sharing actual data from my store showing exactly how I made over 2000 sales in a month and almost $10K.
I love numbers and data because it’s valuable information that shows you what’s working, what’s not working, and the months, days, and even hours that things are working or not working.
We’re gonna take a close look at what was happening during this 30 day timeline, why I got a spike in my sales and the strategies that led to this.
I’m also going to share why I had a lower number of sales during some periods because as you’ll hear in the episode, timing is a huge factor in seeing a large volume of sales.
Hey art friend, I have a question for you.
If I asked you to pay me one dollar and I handed you back $42, would you take me up on my offer?
What if I told you that there is a strategy that has a 42X ROI or return on investment that you can easily implement into your business?
What if I also told you that this strategy is something every single business needs, and that not having it could seriously make or break your ability to grow and scale your business further?
This strategy is called email marketing.
This is episode 63 of the Freelance To Full-Time Artist Podcast where I’ll share what email marketing is, why your business absolutely needs an email list, and why email marketing has an ROI of 4200%.
Hey art friend, so today’s topic is one that might be somewhat of a sore subject for many artpreneurs, and that is bad reviews.
No one wants to get a negative review, but the truth is, the bigger your business becomes and the greater your reach, the more reviews you’ll get in general, and more than likely some of those will be one star reviews.
We all want to please our customers and make sure they have the best experience possible, but sometimes things are out of our control and customers can take that out on you.
If you want to grow your business full-time and be successful at this, it’s pretty much inevitable.
I know that sounds scary, especially if right now you have all five star reviews, but honestly if you have all five star reviews, your reach is not nearly big enough, and I say this because when you get to the point where you’re making hundreds of sales a day, and you have a big audience, again those bad reviews are inevitable.
Think about it. All of those huge stores like Sephora, Target, they all have one star reviews on some of their products.
There are no successful businesses out there that don’t have one star reviews, and if you want to be a successful business owner, this episode will help you embrace the inevitable and deal with them in stride.
This is episode 62 of the Freelance To Full-Time Artist Podcast where I’ll share my experience getting one star reviews, not singular but plural, and how to deal with them and move past them.
Hey art friend, thanks for tuning in.
I’m really excited about today’s episode because I'll be revisiting my manifestation goals from last year.
These were six business and lifestyle goals that at the time I wanted to achieve, which I shared in episode 13from May of last year, so take a listen to episode 13if you haven’t already to get even more context about my goals, why I wanted to achieve them and where I was back then.
You’ll also be able to set similar goals for yourself that you can measure your progress on a year later.
Some of these goals are financial goals, and others are goals related to the lifestyle that I want my business to support.
In this episode, I’m going to go through each of my six goals and share how far along I’ve come in a year and if I was able to achieve them, how I reached them and how long it took me to.
As an artpreneur, it’s super important not only to set goals for your business, but you also want to set realistic goals that are measurable and that you can look back at later and see how far you’ve come in your journey.
If you’re just starting out on your artpreneur journey and you have a dream of having a business and growing it full time, I really hope this episode helps inspire you and helps show you that your goals are achievable, and even though it might not happen right away, when you put in the work over time, you’ll also be able to look back a year later and see how far you’ve come.
Remember, it’s not enough to dream, you have to put in the work, stay on top of trends, upload the listings, promote your art to the right audience, to get those sales rolling in.
Let me know, what are some of your goals that you’d like to achieve in your art business?
If you enjoy this episode, share in the comments below or if you’re listening to the audio, take a screenshot and share your thoughts on my Instagram @freelancetofulltime.
I can’t wait to hear your goals and I have no doubt that by putting the advice that I share on this podcast to action, you will be in a far better position one year later.
I can’t wait to see how far you come, and until next week friend, take care.
Hey art friend, have you ever seen those bestseller banners underneath an Etsy listing?
I’m sure it catches your attention because it’s an indication that that product is selling very well.
Have you ever wondered how you can get that banner underneath your product?
This is episode 60 of the Freelance To Full-Time Artist podcast where I’ll share how I got the bestseller banner on not one, not two, but 3 of my products.
Yes, I had 3 bestselling products and in today’s episode, I’ll share how many sales it took to get me the banner and why this banner is helping me get even more sales.
Hey art friend, I’ve done it again.
I’ve pivoted my business in yet another direction.
But that’s the nature and the beauty of business, you’re not stuck doing the same thing forever.
I recently discovered how to use Etsy trends to see what people were buying, and when I changed my business from digital art prints to T-shirt designs, I hit over 1000 sales in a month.
This is episode 59 of the Freelance To Full-Time Artist podcast where I’ll share how and why I went from selling digital art prints to T-shirt designs, and how my new passive income business has grown and evolved even more and is even easier to run than it was before.
I got hundreds and hundreds of new orders and my store hit over 1000 total orders in about a month.
Listen in to hear what went down!
Hey art friend, in my last episode, episode 57, I walked you through exactly how I made over $2K in passive art sales in a little under a month. I shared my actual numbers with you and you got to see how having a successful business is all a numbers game.
The more targeted traffic you can drive to your store, the more a percentage of that traffic will convert into sales.
This is episode 58 of the Freelance To Full-Time Artist Podcast where I’ll share my vision for growing my business from 4 to 5 figures a month, from over $2K/month to over 10K a month in sales.
Because if you can make $2 online, you can make $20, and if you can make $20, you can make $200, and if you can make $200, you can make $2000, and $20,000, and $200,000, and even 2 million.
The sky is absolutely not the limit, and I have grand visions for my new passive income business, my first one being, how do I take this to the next level?
Hey art friend, so I shared a few episodes back that I launched my brand new passive income art business at the end of 2021, and within a few months, my store blew up.
It did take some time for my prints to get traction, but once it did, I had generated over 2K in sales and it hasn’t stopped, I’ve consistently been getting new orders every single day.
This new business of mine was not only far more successful than the art business I had for years, where I was selling mainly original paintings and commissions, but I didn’t even have to put in a fraction of the work because these were all passive sales.
No packing, no shipping, no fulfillment.
This is episode 57 of the Freelance To Full-Time Artist podcast where I share my strategy for making my first 2K in passive art sales so you can implement these tips in your business too!
Hey art friend, we work so hard to provide the best, highest quality artwork we can to our customers, so when somebody asks us for a refund, it can really throw us off our game and make us lose confidence and question what we did wrong.
But the reality is that at some point in your artpreneur journey, you will have a customer who requests a refund for whatever reason.
Maybe they weren’t happy with their purchase, maybe they decided that they just didn’t want to buy it, and are experiencing buyer's remorse.
Maybe their painting arrived damaged or got lost in the mail.
You can’t always control what happens to your painting during transit, and a customer requesting a refund is likely going to happen at some point in your journey.
Whatever the reason might be, I’m going to teach you how to handle refunds like a pro.
This is episode 56 of the Freelance To Full-Time Artist Podcast where I’ll share what to do when a customer wants a refund.
I actually experienced this pretty recently with my new passive income business.
I got hundreds of orders recently, and unfortunately two of those customers had issues with their digital download, an issue that was beyond my control.
So I’m gonna teach you three steps to handling customer refund requests.
Hey art friend, getting your first 100 art sales is an incredible milestone.
If you’ve been struggling to see art sales, this episode will help you reach your first big milestone as an artpreneur.
This is episode 55 of the Freelance To Full-Time Artist Podcast where I’ll share how to get your first 100 art sales, or if you’ve already achieved this milestone, how to get 100 more.
I’ve made thousands of art sales to date and I’ll be giving you 4 tips for helping you get to the 100 sale mark!
Hey art friend, have you ever dreamed of your art selling out?
Having customers flood to your website and buying up everything in sight?
In order for this to be a reality for you, your work has to be in high demand.
It’s up to you to build up that demand for your artwork, and since I got to experience this last year with my commissions selling out three times, I wanted to teach you how you too can make your artwork irresistible to customers.
This is episode 54 of the Freelance To Full-Time Artist Podcast where I’ll share 3 tips for how to increase the demand for your artwork.
When you listen through this whole episode, you’ll realize that increasing demand really isn’t that difficult, and I can’t wait for you to experience high demand for your artwork too once you put these 3 tips into action - it’s an amazing and empowering feeling to know that your work will sell out.
Hey art friend, have you ever wanted to turn your art business into a passive income generator?
Wouldn’t it be super nice to be able to make art sales all day and all night long without having to pack or ship anything?
At the end of last year, I managed to turn my art business which mostly involved trading time for dollars into a passive income stream that makes money for me around the clock without me having to work around the clock.
This is episode 53 of the Freelance To Full-Time Artist Podcast where I’ll share 6 steps to how to create a passive income stream from your art.
This strategy has not only resulted in me getting a ton of my time back, but I’ve also more than 5Xed my income in just the last month, making this my most successful and profitable business strategy yet.
This is one of those episodes that you’ll want to take action on right away, so be sure to listen all the way through and follow all the 6 steps here and you’ll be that much closer to making consistent art sales all day and all night long.
Hey art friend, so I know you read the title and you’re like what the hell Precious, has she quit art?
Why would I stop selling paintings, what on earth happened and what does that mean for this podcast and my future as a full-time artist?
Allow me to explain in this episode what has been going on in my business life.
First of all let me assure you that no, this podcast isn’t going anywhere.
This will all make sense once I explain what’s been going on and the changes that I’ve made in my business.
Take a listen and let me know if you’re excited to hear what’s coming next!
Hey art friend, maybe you have dreams of becoming a full-time artist, but your parents don’t support those dreams.
Do you have parents that don’t understand your vision, or want you to pursue something that’s more "traditional" and "stable"?
Or worse, do they just see what you do as a hobby and not something that is feasible to do full-time?
It’s really difficult when those around us don’t support our dreams, it can really feel defeating and it can make us lose confidence that we can achieve our goals.
This is episode 51 of the freelance to full-time artist podcast where I’ll share how to deal with parents who don’t support your full-time art dreams.
Almost 10 years ago, when I was a teenager, I opened my first online store on Etsy.
This has been such an incredible journey and I’ve learned so, so much since I got started making money online.
I’ve also made a ton of mistakes and learned some tough lessons on this journey, which I thought I’d share with you today.
This is episode 50 of the freelance to full-time artist podcast, where I’ll share three business mistakes I’ve made.
This is going to help move you in the right direction, because if I can prevent anyone from making the same mistakes that I did, it will only get you to your goals that much faster!
Hey art friend, are you struggling to balance the work you have to do in your art business with your 9-5 or maybe even school?
Having to juggle your side hustle with your full time job or school is no easy feat.
When you put your all into one, it leaves you with little energy to put into the other, not to mention you risk burn out on both ends.
You can’t let your 9-5 slip because it’s your main source of income, and you also don’t want your side hustle that you’re trying to grow full time to slip either, it also requires your time and energy.
How do you balance both?
This is episode 49 of the Freelance To Full-Time Artist podcast where I’ll share 3 tips for how I balanced my art biz with my 9-5 without sacrificing my sanity.
Hey art friend, do you want to become a full-time artist, but you’re afraid to sell your art?
Does the idea of selling art seem intimidating and overwhelming to you?
If so, this episode is the one for you.
If you want to generate money with your artwork, you have to be comfortable selling.
When I first launched my first online store almost 10 years ago, I was really nervous about the idea of promoting my work for pay, but I had to get used to it.
It wasn’t easy at first, but many years later I’ve gotten to a point of confidence when selling my work that I want you to achieve too.
This is episode 48 of the Freelance To Full-Time Artist podcast where I’ll be helping you get more comfortable and confident in selling your art.
Hey art friend, have you ever been enchanted by the idea of making sales directly through social media?
Having your DMs blowing up with art requests and turning your social media into an online store?
If so, this is the episode for you!
You’ll need to know the 4 stages of the sales process and how to implement each stage on social media so that your DM inquiries start leading to actual sales.
This is episode 47 of the Freelance To Full-Time Artist podcast where I’ll share how to turn your social media followers into buyers.
Hey art friend, I know you’re feeling frustrated because maybe you were seeing some sales, and then suddenly they dropped, seemingly out of nowhere?
What could have gone wrong and how can you fix it so that you can go back to generating more consistent sales?
The truth is, all businesses have an ebb and flow, an uphill increase in sales some months followed by periods where things are more quiet.
This is totally normal and natural, and although it can feel defeating, there are some things you can do during this slow period to prepare yourself for when things pick up again, because they will.
This is episode 46 of the Freelance To Full-Time artist podcast where I’ll share 3 things to do when art sales are slow.
Hey art friend, it’s really frustrating to not be making art sales, especially when you’ve put so much work into your paintings and your promotions.
But if your audience doesn’t want what you have to offer, you’re always going to feel frustrated.
That’s why surveying your audience is an essential part of being an art business owner.
When you can get into the heads of your potential customers and understand what they desire, you can paint the exact type of artwork they’ll want to buy.
This is episode 45 of the Freelance To Full-Time artist podcast where I’ll share 4 steps to knowing what your potential buyers want so that they’ll be more willing to buy your work and so that you can start seeing those consistent sales rolling in!
Hey art friend, have you ever wished you could get into the head of an art buyer & figure out what makes them buy art?
Well, this is your lucky day.
This is episode 44 of the Freelance To Full-Time Artist podcast where you'll get to listen into an interview I had with one of my highest paying customers - I got to pick his brain & he'll share exactly why he buys my art (& so much of it, since he’s a repeat buyer.)
You’ll be getting a ton of valuable insight into the buying patterns of art buyers.
This is gonna help you hone in on the type of collectors you should be targeting so that you can get those art sales rolling in too!
Hey art friend, are you noticing a lack of engagement on your social media, or even maybe a lack of art sales?
Are you tired of hearing crickets every time you post anything?
One of the culprits might be your messaging.
It’s likely that your audience and potential customers just aren’t resonating with you.
This is episode 43 of the Freelance To Full-Time Artist podcast where I’ll share 2 tips for nailing your messaging.
Hey art friend, are you tired of all the inquiries in your inbox leading absolutely nowhere?
How do you get those inquiries to lead to closing deals and making sales?
This is episode 42 of the Freelance To Full-Time Artist podcast where I’ll share how to turn inquiries into sales.
Hey art friend, have you ever felt stuck when it comes to your art business?
Are you tired of not making the money you want to be making and not knowing how to move forward?
Being an artpreneur requires you to be really creative and resourceful.
You have to know how to pivot and make quick decisions when things go wrong in your business so that you can rise back up.
This is episode 41 of the Freelance To Full-Time Artist podcast where I’ll share 3 tips for being more resourceful as an artpreneur.
Hey art friend, are you feeling frustrated because you’re just not seeing many art sales or inquiries? Or maybe the inquiries you do get lead to nowhere?
Are you tired of that?
I’ve been there before too and you wanna know what finally got me the consistent art sales I wanted to see?
Knowing exactly who my ideal collector was.
My ideal collector is the person who is most likely to make a purchase on art, and guess what friend - you have an idea collector too, one that might be totally different from mine.
This is episode 40 of the Freelance To Full-Time artist podcast where I’ll share how to figure out who your ideal collector is!
While many thought COVID was the end of their business, others saw COVID as an opportunity to pivot and experiment with different products, different revenue streams that would eventually help them stay afloat and maybe even make way more bank than ever before.
I happen to be one of those artpreneurs who had to get creative and find new ways to make money with my artwork, and by the end of 2020 I doubled my art sales and made more money than I did in any previous year in business.
This is episode 39 of the Freelance To Full-Time Artist podcast where I’ll share what I did to double my art sales during a global pandemic so that you can implement these tips in your business and start seeing the sales you want.
Hey art friend, do you struggle with making consistent art sales?
I’ll share 4 reasons why people aren’t buying.
Up to 93% of people read customer reviews before buying a product.
Reviews serve as social proof, validation that what we’re selling works and benefits our customers.
In this episode I’ll share why having customer reviews helps increase your art sales and 4 ways to start collecting reviews for your potential customers to read and validate their purchases as well!
Hey art friend, have you ever gotten criticism or a really mean comment that made you never want to post your artwork online again?
I’ll share 4 ways to deal with trolls, haters, or maybe even someone in your life who you love whose comments get to you.
Hey art friend, would you like to live a life where you can wake up when you want, have control over your finances & your daily schedule, & dive into your greatest passion every single day?
This is episode 35 of the Freelance to Full-Time Artist podcast where I’ll share the top 3 reasons why having an art business and being an artpreneur beats the 9-5.
Did you know that 90% of art businesses fail within just the first couple of years?
The truth is, not everyone has what it takes to grow their art business full time. 90% of artists won’t make it. The question is, will you?
Do you have what it takes to be the top 10% that come through as full-time artists with successful, profitable businesses?
This is episode 34 of the Freelance To Full-Time Artist podcast where I’ll share 10 signs that you will make it!
Hey art friend, does selling your art ever feel scary to you?
We love what we do so much, it can feel really intimidating to ask for what we’re worth.
In this episode, I'll share how to get over the fear of selling, cuz you do need to get over it my friend if you want to make it as a full time artist!
In this episode I wanted to talk about the strategies I used to land a 6-figure senior level position & everything that went down in these 4 weeks, from having my calendar booked with back to back interviews, to risking putting in my 2 weeks before getting an offer, to negotiating my salary up to 6 figures!
Hey art friend, so I’m sure you’ve read the title and you’re like oh my gosh, did she finally do it? Did she finally quit her 9-to-5 because she turned her art business full-time?
Yes I did quit my 9 to 5, but with a twist - find out how in the episode!
Hey art friend, are you feeling frustrated because you’re just not seeing a lot of return for the amount of work that you’ve put into your art business?
In this episode I’ll share three tips to help you double your art sales!
The concepts behind these tips are so simple, but they’re going to blow your mind because you’re gonna realize that without all three of these working together, it’s no wonder your business feels so stagnant!
Hey art friend, do you want to get more visitors to your art store?
One of the most powerful ways to get traffic to your store is by using ads.
Maybe you want to start using Facebook ads but you have no idea where to start.
Or maybe you have used Facebook ads in the past and wasted a ton of money and got no results from it.
In this episode I’m gonna share the right way to use Facebook ads to find customers, drive them to your store, and actually get them to buy your work.
Download my guide to Facebook ads for artists here: https://freelancetofulltimeartist.com/29
Hey art friend, are you having trouble getting visitors to your website or store?
When you share a link to your store on your social media or email list, do you just get crickets and no clicks?
This is episode 28 of the Freelance to Full-Time Artist podcast where I’ll share how to drive more traffic to your website so that you can get more art sales in 4 steps.
Show notes: https://www.freelancetofulltimeartist.com/28
Hey art friend, do you want to learn how to create a beautiful art website that attracts buyers and actually gets them to buy your art?
This is episode 27 of the Freelance To Full-Time Artist podcast where I’ll be teaching you how to create a website to showcase your art and sell your pieces to interested art buyers.
We’ll talk about getting your domain name, web hosting services to use, building & designing the website, & what pages need to be included on your website and why.
Show notes: https://freelancetofulltimeartist.com/27
Hey art friend, do you want to start making art sales online, but you have no clue where to begin?
There are so many different avenues to selling art online, so how do you know which one to choose?
This is episode 26 of the Freelance To Full-Time Artist podcast where I’ll share how to sell your artwork online, from selling on your own website, to selling on an online marketplace, to selling on social media.
With these tips, you’re gonna start seeing an increase in your sales because I’m also going to teach you not just how to build these platforms, but how to drive traffic to them & get people to click to your website & actually buy & become customers!
Hey friend, have you ever wanted to sell custom artwork, but you're not sure where to even begin?
Or maybe you've been receiving a ton of requests to do commissions and it feels overwhelming because you're unsure about the whole process.
This is episode 25 of the Freelance to Full-Time Artist podcast where I'll share how to sell custom artwork.
Custom artwork is in pretty high demand especially if you're a portrait artist, & before you know it you'll have a line of customers excited to buy custom pieces from you!
Are you struggling to make art sales?
Does it seem like the art world is too saturated for you to make it?
Are you at a loss of how to find customers?
This is episode 24 of the Freelance To Full-Time Artist podcast where I'll share 5 reasons your art isn't selling.
Improving in these 5 areas is going to increase your sales & help you reach your full-time art goals.
Are you wondering how artists conceptualize & come up with their art styles?
Do you want to have your own unique art style that your fans & buyers instantly recognize as yours?
In this episode, I'll be breaking down how I found my art style & how you can find yours.
This advice will help you hone in on your art style & evolve your current work into what you want it to become!
William Warren is the CEO and founder of The Sketch Effect, a visual communication company and brand.
Using a combination of sketching and animation, these graphic recordings help clearly illustrate an idea while keeping audiences engaged through the power of visuals.
His work has been used in advertisements and events for big companies like GE, Microsoft, Coca-Cola, TikTok, and other huge corporate brands.
Today we'll be talking about how he conceptualized his business idea, how COVID affected his business and how he navigated and pivoted through difficult times, and some tips for artpreneurs also looking to turn their passions into full-time sustainable and profitable businesses.
Have you ever wondered, how do artists make money?
How can I create income as an artist?
In this episode I'll share 5 ways you can make money as an artist!
Are you struggling to sell your artwork?
In this episode, I'll be giving you my tips & strategies to help you make your first (or next) $1000 as an artist.
These tips are going to attract the right collectors your way & have them eager & excited to buy your artwork in no time!
Do you dream of having a high demand for your art? Having collectors that jump at the opportunity to own your work, & are willing to pay you well for it?
In this episode, I'll share how I found my 1st high-paying art collector, why he continues to buy my work & how I've been attracting many more collectors just like him.
I'll talk about why exactly I needed to hire, how much time I was spending on non-creative things, some mindset blocks I had to overcome before hiring, where I found my first assistant, how much I pay them, & how this has helped me reduce my workload & free up my time to do other things.
Even if you're just starting out or you don't feel like you're ready to hire someone in your business yet, I want you to listen because you will eventually reach that point, all solopreneurs will inevitably reach a ceiling where they can no longer handle all the work on their own & will need to hire some extra hands.
In this episode I'll share how to strategically raise your art prices so you can paint less for more pay & set yourself up to scale your art business full time.
We all hear the term passive income & our ears perk up, right?
We tend to associate passive income with income that just flows freely and easily with no work on our part, but what's lesser known is that it takes a lot, & I do mean a lot of upfront work in order to generate it.
In this episode, I'll share exactly how I make art sales in my sleep by using the power of automation, & how I've built a system within my art business that runs on autopilot so that my work basically sells itself.
I'll also be providing you with a free downloadable PDF guide with all my secrets to generating passive income in my art business so that you can do the same! https://freelancetofulltimeartist.com/16
Hey there artpreneur, it's Precious here & I wanted to share my story & my journey so far because I want you to know a little more about me, & I think having context of my life & how I've grown my art business to where it's at now will better help you understand why I so badly want to turn my business full-time.
I'll share how I started my first creative business when I was just 18, how I balanced that business with being a full-time student chasing two science degrees, how I got into art in the first place, how I've been balancing my current art business with my full-time job in the sciences, & how all of these experiences have led me to where I am today, turning my business from freelance to full-time.
Does the topic of pricing your art just overwhelm or confuse you?
There are so many pricing guides out there, so how do you know which you should be using?
Are you wondering whether you're pricing your work too low or even too high?
In this episode, I'm removing all the confusion from pricing your artwork.
I'll be sharing how to price your art based on where you are in your business because this will change as your business grows & develops.
First, let's talk about why pricing your work correctly is so important.
Pricing does matter & it has a huge effect on how potential buyers view your artwork.
You don't want to underprice yourself because this sends a message to buyers that your work is cheap & low quality.
It also tends to attract bargain shoppers which are not the kind of customers I want & you probably don't either.
Additionally, your business needs to be profitable in order for it to become sustainable & one day, support you full-time.
That means you need to cover your expenses & pay yourself fairly for your time, & I'll share how to do that.
You also don't want to price too high because this turns off potential customers, & if you don't have the demand to back up your pricing, then no one will be willing to pay your high prices.
You want to price yourself fairly without turning off potential customers, & I'll share how to do that based on the stage of business you're in.
I love talking about numbers & I really hope that this helps you out with how to price your work, no matter what stage of business you're in.
I'd love to hear what you thought of this episode - do take a screenshot & share it on social media with your thoughts, & tag @freelancetofulltime so I can see it.
Until next time artpreneurs, take care!
Manifestation is the act of visualizing your dream so strongly that all of your actions, whether consciously or unconsciously, bring you closer to that dream.
Learn how this mindset practice helps attract opportunities & buyers my way to get closer to my goals of making a full-time living as an artist!
Show notes: https://freelancetofulltimeartist.com/13
In this episode I'm going to prove how difficult it is to make money & connect directly with your ideal collector by selling through art galleries, two things that are necessary to having a successful art business, & how I increased my profit margins by thousands by learning to make sales directly on my own.
Are you struggling to grow your Instagram following?
These days especially with the algorithm it can be harder to be seen, especially when the art world seems so saturated with artists all trying to get seen.
I'll share how I was able to grow my Instagram following to right around 10K followers back in 2019.
These are the exact tactics I used to grow my first page, including what hashtags to use, ways to increase your chances of going viral, how to get people to hit the follow button, pleasing the algorithm, & finally, creating a personal brand that shows through in all the aspects of your content to build trust in your audience & make new followers much more likely to be drawn to your content.
Download my free guide in the show notes: https://freelancetofulltimeartist.com/11
I have to be honest, it's really disappointing to hear artists say things like, "I don't have what it takes to paint that well," or "I'll never be that good at painting."
But what's even more disappointing is hearing artists say, "I wasn't born with natural talent."
Not only have they decided they can't do something, but they've also decided that it's out of their control.
Natural talent doesn't exist & I'm going to prove it in this episode!
This is merely an excuse to not try.
Painting is a skill, not a talent!
And that right there makes painting learnable for anyone of any age.
It starts with changing your mindset around succeeding at art, investing in your progress, & actually doing the work it takes to get there.
Have you hit a plateau when it comes to your art?
Do you feel like your skill level in painting portraits just isn't progressing the way you'd hoped?
Tired of searching endlessly for tutorials on YouTube that go too fast, are confusing, or that don't get you the results you want?
I know how frustrating it is to not see results and to not find information that actually helps.
This is where I was in 2015 before doing the one thing that changed the trajectory of my artwork forever.
This is episode 8, where I’ll be breaking down for you the five steps I took to improve my artwork exponentially over the last few years.
If you’re struggling to see improvement in your artwork, if you feel stuck & not sure how to level up your skills, this 5 step framework will help jumpstart your ability to start steadily growing in skill level as an artist.
This guide teaches you how to effectively study art & apply what you’ve learned, because there is a wrong way that was keeping me stuck at the same skill level for almost 2 years, as well as how to learn from your mistakes & start elevating fast.
Rinse & repeat these tips over several months & years & before you know it, your work will have immensely improved!
It can take a long time to see improvement with art, but I guarantee that by following this guideline, you will look back a year from now & be so proud of how far you’ve come.
I really hope you found this podcast inspiring, & I hope it gives you the energy to start creating some amazing artwork.
Why do so many artists have this fear of making mistakes in their work?
Whether it's being too afraid to try a new technique, leaving artwork unfinished because we're not proud of how it's turning out, having to start all over, or fear of others seeing our mistakes, this is a very limiting belief that you have to get over if you want to become a successful artist & especially if you want to do this full-time.
Fearing mistakes is holding you back from learning & improving.
My goal at the end of this episode is for you to no longer feel afraid to mess up, but to feel empowered every time you visit your canvas.
Yes, you read that right - I had an art Instagram page with close to 10K followers, I deleted it, & it was 110% worth it.
Just a few months later, I got more buyers for my work & more than doubled my sales by the end of 2020.
So why did I need to get rid of that big following, you might ask?
Well, I had to rebrand my art business because I had a mixed audience.
Of those 10K followers, most of them were other artists, others in my industry, & far fewer were actual collectors who had the desire & the means to buy my work.
I remember before getting rid of that page, I did a poll asking my audience if they were art collectors, or artists themselves.
Guess what - more than 80% said they were artists or admirers, not buyers.
The majority of my large audience wasn't even my target audience.
It was no wonder I was hardly making any sales back then.
You see, I had tried to brand my 10K page to target art collectors, & I had failed big time because I was unsuccessful in even attracting them.
Instead, I was talking to a different audience than I intended, the majority of which weren't even interested in what I had to offer.
It's no wonder that running that page felt totally exhausting & almost pointless.
Not only that, but it felt like I was reaching no one.
This was a huge mistake I made that I wanted to share with you so that you don't have to go through what I did.
In this episode, let's talk about why my old branding was attracting the wrong audience, what letting go of that page felt like (spoiler alert - it was soul crushing), how I dealt with those feelings by elevating my mindset around numbers & followers, how I've rebranded my art pages & how & why I was able to double my art sales by creating two separate brands.
Personal branding is the way you promote yourself to influence the public's perception of you, combining your skills, expertise, & personality to establish yourself as an expert & authority in your industry, increase your credibility, & differentiate yourself from your competition.
When you have a strong brand, your ideal customer will choose you over another artist if they strongly connect with your brand & trust you.
These 5 keystones to personal branding will help you stand out from the crowd & your competitors & give you an edge no one else has!
In this episode I wanted to address a limitation that I know a lot of artists struggle with, & that's artist block & the fear of the blank canvas.
If you find that you have trouble starting a painting, if it feels intimidating to you & you just can't seem to come up with an original idea, I'm going to be sharing the five tips I use that have helped me completely eliminate artist block.
If you're ready to become the artist you've always dreamed of being & you want to be able to easily start paintings, have ideas literally flowing onto the canvas, & you're ready to nip artist block in the bud for good, listen on!
We've all been there before - comparing ourselves to artists who are where we want to be.
Jealousy is a normal human emotion, but it shouldn't send you into a downward spiral of hopelessness about the progression of your art.
In today's podcast episode, I'm sharing why you should never compare your work to someone else's, how I use comparison in a healthy & positive way, & how to measure your own progress using a simple method (& yes, I can guarantee that you are succeeding & improving, even if you don't see it yourself.)
When you finish listening to this episode, my goal is for you to feel more confident, refreshed, & motivated to keep going on this journey!
If you're a freelance artist & you're struggling to find time to work on your art, I’m sharing my tips on how I balance painting with my full time job.
If you have a goal of becoming a full-time artist like I do, then these time management skills are absolutely necessary to your success.
I balanced my art with school & remained on the Dean's list & graduated with honors, & after I graduated & started working full time, I managed to double the revenue in my business with only half the time!
How did I do this? Not necessarily by working harder, but by working smarter.
I'll walk you through how I set goals for my business, & how I create a schedule that's designed to help me reach those goals.
Follow me around the web!
Instagram: https://www.instagram.com/freelancetofulltime
Website: https://www.freelancetofulltimeartist.com
Music:
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Track: Last Night's Dream — Tryezz [Audio Library Release] Music provided by Audio Library Plus
Watch: https://youtu.be/s-FBmZCBfiI
Free Download / Stream: https://alplus.io/last-nights-dream
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Hey, I'm Precious & I’ve been a freelance painter for the last 6 years, starting my art business while I was in college.
Balancing my freelance work with my full-time job in the pharmaceutical industry left me completely drained at the end of the week, & I’ve always wanted to go all in on my art & build a profitable business & full-time income doing the thing I love.
Through this podcast, I’ll take you along my journey as I transition from freelance to earning a full-time sustainable income.
Follow me as I talk entrepreneurship, successes & struggles, & the strategies I'm using to grow a business & a life I love.
Follow me around the web!
Instagram: https://www.instagram.com/freelancetofulltime
Website: https://www.freelancetofulltimeartist.com
Music:
––––––––––––––––––––––––––––––
Track: Last Night's Dream — Tryezz [Audio Library Release] Music provided by Audio Library Plus
Watch: https://youtu.be/s-FBmZCBfiI
Free Download / Stream: https://alplus.io/last-nights-dream
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