MMBIZCAST: Recent Episodes
Jeff Schuster
MMBizCast is a podcast covering topics like business advice, managing mindset, politics, and spiritual topics specifically for small business owners. As a mechanical engineer Jeff started, grew and sold a multi-million-dollar business and is now a certified core energy life coach. He combines his experiences and knowledge to help small business owners connect their thoughts and emotions to creating success in their business. He uses relatable stories in his podcasts to convey business truths that help you grow your business.
Many professionals who start a business because they're tired of working for a boss, get surprised when it's time to grow their business. They must let go of their expertise to a large extent in order to continue to grow. I share some stories about my growth as a small business owner and how I had to ultimately let go of my engineering prowess to grow an engineering firm. If you're stuck at 5-10 employees, you may learn a lot by listening to this podcast.
One of the largest obstacles for a person to transition from an employee to a small business owner is how they thing about money. We tend to live in a reactionary state in our normal lives when it comes to handling money. When you start a business, you need to be very proactive. Learn five key lessons that can help you transition to a profitable money mindset as a business owner.
Have you ever gone into your office and it seemed dead after you lost a big deal? What if your office staff felt like they were in charge of their destiny and got energized about growing your business? Learn how Elmer applies Core Energy Coaching techniques to his business to turn gloom-and-doom into an excited staff ready to take on the world.
Marketing is the act of attracting clients to your business. In order to attract customers, you need a compelling message that tells your ideal clients that you provide a service they want and need. In our story today, Michael gets laid off from a job and he needs to quickly start up a profitable business. Otherwise, his young family spends their entire savings account. After trying to gain customers by begging friends and family, he finally learns how to create his own marketing foundation to attract the high-paying clients he needs.
Tim owns a marketing agency that is wearing him ragged. He has four employees, but he is the one who never gets to take time off for vacations for family activities. He is missing deadlines with important clients and feels like he is the only one who can do quality work. Learn how Tim turns things around with his advertising agency.
Putting the right price on your product or service can be stressful. If your price is too high, no one will buy your stuff. If your price is too low, you'll go broke. How can you set a price that will ensure that your company thrives? Learn how Paula learned that she could charge three times more for her nametags even though they were five times what other companies were charging.
As a professional it can be quite hard when it's time for you to stop being the expert. In fact, most business owners fail to make this transition to grow. If you want to become an entrepreneur, you must figure out how to flip the direction of wealth creation, expertise and work from you to your employees. It works best if you do it all at once. This process is called the FLIP. In our podcast, you can see how an engineer managed to execute the FLIP in his firm and how you can do it in your business.
Brooke is reluctant to let go of what she loves so much. She loves decorating buildings and designing amazing interiors. An annoying business coach tells Brooke that she must stop what she loves if she wants to grow her business. Learn how Brooke turns her interior design practice into a REAL BUSINESS.
Michelle is a hobbyist who found a way to turn her hobby into a business. The only problem is that her little business is draining her family's savings account. Coach Russ helps her with five simple improvements to dramatically improve business profitability and revenue. What could these five steps be? Can they help your business as well?
Stanley had owned a specialty engineering firm for the past 10-years, but could never seem to get his firm on "autopilot". He thinks he has his new competitive sales strategy figured out, but then discovers he's completely on the wrong track. How does Stanley get outside of his own head and get back on a growth path with his business?
Have you every started a business and got frustrated that it just couldn't make a profit? or Maybe you got bad social media reviews and couldn't figure out why? Our restaurant owner in today's story is having these exact problems and is ready to call it quits. Learn how Darius, our restauranteur learns he is a manager of people and not of food... and that makes all the difference.
Do you ever wonder why cold-calling doesn't work? In our story today, Lucy only get's voice mail on her cold calls until she learns a simple secret that has to do with her mindset before she makes a call. Learn you can show up differently to your prospective customers and how that "showing up" can make all the difference in your business.
Susan has grown her candle business into a wild success with multiple contracts with some pretty impressive retailers. Unfortunately, her incompetent staff seems to be missing more and more delivery deadlines. She has threatened and warned, but nothing seems to work. Will Susan sell her business? Or turn things around by changing her perspective? Listen to find out.
It's difficult when we reach a milestone in our business that we've worked so hard to achieve to continue to do even more. Today's podcast is a story about a flower show owner named Emily. Emily makes a final payment on her shop and feels like she can coast to the finish line. Listen and learn how Emily's idea about coasting gets upended by a new stranger in her life.
The labor movement has been a great service to the skilled and unskilled workers alike in the United States. When the U.S. officially declared the first Monday in September a national holiday, we desperately needed unions to stick up for the working class. While labor will always be important, how have labor unions fit into the modern workplace? And, how should small business owners work with or against organized labor unions?
As we gear up for another contentious presidential election in 2020, it's important to gain perspective on how the results of this election can affect our lives... and especially our attitudes. What will your attitude be if your candidate's opponent wins? How will that impact your thought life?
Often times, we get caught up in trying to earn enough revenue for the next payroll; or think of a better marketing strategy to sell more stuff... but do you ever ask, "Is my business fruitful?" In this podcast, I expose the message of John 1:15 and how it applies to our business and our lives. I hope that you find a deeper spiritual meaning for why you are in business by listening to this podcast.
When small business owners gain some level of success, they often struggle with growing their business and promoting their employees to be leaders. This podcast explains how I overcame my limiting belief to growing my small business, and you can too.
Small business owners struggle to grow their own leadership abilities and then fail to train managers within their company. So, these business owners fail to grow. There are five transitions that everyone must make in order to grow from worker to leader. Once you know what they are, all you need is to learn them.
As business owners we all struggle to get the help we need at an price we can afford. While there is an abundance of people saying they can help us, we are convinced that's not true. Many offering to help are business armatures who have never started and grown a successful business. Still others are way too expensive. This podcast will teach you how to start looking for help in the right places and ask prospective business coaches the right questions.