The Growth Warrior Podcast: Recent Episodes

The Growth Warrior

Promise Phelon a serial entrepreneur who has raised over $100 MILLION in capital and successfully exited multiple companies. As an expert in transformation and hyper-growth of SaaS companies and a pioneer in “influencer tech” with multiple patents in career transition workflows, we help companies scale.

We inspire and strength-train diverse founders, conditioning you for success and teaching you new skills. We’ll transform you from an intimidated to a FEARLESS FOUNDER that’s enabled and empowered to raise capital for your startup!

Seeking funding? Go to https://TheGrowthWarrior.com

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Abby Sugar (she/her)  is the Founder and CEO at Play Out Apparel, a social impact company with individuals of all backgrounds, ethnicities, sizes, gender presentations, and sexual orientations. 🌈#Pride #PrideMonth #LGBTQ  

In this episode of the podcast Promise and Abby discuss Play Out Apparel's vision and how she funded her startup by creating a community of aligned investors.

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital  

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s  

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq  

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2  

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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Debt is a part of the growth fuel for your business — Promise invites Eric Otterson her friend and colleague go deep on the milestones, objectives and risk-reward for VC’s, PE investors and bankers. 

Listen to Silicon Valley Bank partner go deep on the Efficient Frontier and venture debt. Tips on how to “sell” bankers on your business.  Listen to Silicon Valley Bank partner go deep on the Efficient Frontier and venture debt. Tips on how to “sell” bankers on your business.

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital 

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s 

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq 

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2 

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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If You've read my book "The Way of the Growth Warrior: 7 non-Negotiable Skills To Scale Your Business in Uncertain Times" one of the things I talk about is having your company 🔥 BUILT TO EXIT🔥

In this episode of the 🎙️ Podcast my longtime business partner, good friend & Kroma.ai CEO Steven Nicks & I walk you through how to prepare and build your company as if you plan to plan to sell it one day.

00:54 - What were some of the lessons learned from the first acquisition?

03:34 - How do you keep documents organized as a founder to be prepared for acquisition?

05:51 - What would make you back out of an acquisition deal?

09:11 - What was the due diligence team looking like? Who's was part of it?

11:55 - What is corporation and financial hygiene?

16:57 - How do you deal with red flags during an acquisition process?

20:30 - The contrast between buyer acquisition team and seller acquisition team?

23:29 - Battles between attorneys

24:19 - Lessons learned

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded! https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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Tersa Reif is the Founder & Owner of Genesis Building Services. In this interview, we discuss what it was like for her to grow up in a house with parents who were entrepreneurs and how it prepared her for dealing with uncertain times since she started in the business in her early 20s.

6:00 Creating Loyalty

11:50 Finding the Right Partner

13:14 The Financial Crisis!

15:50 An Ethical Snowball!

17:30 What I want Entrepreneurs to know

23:39 How I powered through the experience

26:40 What I told my team

29:00 How to Build a Culture of Resilience

34:50 It starts with ACTUALLY caring about people

45:45 Be Aware of WHO you are in the business

49:00 #1 Reason Investors Don't Write Checks!

50:00 Final Thoughts

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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00:50 The Growth Warrior Fund.

02:56 What was the process of getting selected and getting recruited as a CEO?

06:30 Do you think culture is changing in Silicon Valley in regards to Women in tech?

08:49 Do you feel that the Women that are currently in CEO positions are setting a good example and creating opportunities for Women?

12:18 How did you decide to become a CEO, despite all your success?

14:31 What's the fund looking like and how do we get there?

18:39 When you took the new role, how did you look at the customer base to build a framework for Marketing, sales, and products?

21:02 How do sale conversions & customer acquisition, affect product development?

23:43 Expansion opportunities.

25:38 Advice for young founders.

26:37 Are you fundraising right now?

27:28 Board meetings.

33:35 Is your next job as a CEO?

35:21 How has the product evolved in your 4 years there?

39:20 What's the most effective relationship between product and engineering teams?

42:37 What is the Job of a CEO?

49:42 Uncertain times.

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded! https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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Promise Phelon, the Silicon Valley Growth Warrior, interviews Farhan Thawar, VP of engineering at Shopify who has helped develop a global proprietary e-commerce platform for online stores and retail point-of-sale systems.  

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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Promise Phelon, the Silicon Valley Growth Warrior, interviews Patrick Campbell, CEO and founder of Profitwell to gain insights on how he secured capital and developed software for SaaS products to achieve faster revenue growth.  

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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Promise Phelon interviews Laura Smous, Senior Director of Product Marketing of AdRoll, a division of NextRoll.  

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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In Part Two Ken and I talk about how we met, the nature of our working relationship, and how the CEO-CFO relationship was essential to a turnaround at TapInfluence. What I hope is clear is the power of partnership. We also talk openly about what we learned, how our relationship worked, and we get into how we’ve taken that incredible experience and how it shaped what we’ve done since then.  There are some nuggets at the end around women in leadership, a new way of thinking about success and experience.  

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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In this episode, I interview Ken Chow, a friend, a colleague, and a former team member. We discuss his path to becoming a CFO, the relationship between the CEO and CFO, and a framework for decision-making and execution. A few concepts get bantered around but one stands out… the distinctive role of the CEO is setting the vision, securing the resources, and building the team; and that of the CFO as part of and bridge to execution by surfacing the consequences, costs, and considerations of every decision.  

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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This podcast is a fun and insanely informative conversation between Promise Phelon (Chief Growth Officer, The Growth Warrior) and Liz Caracciolo (EVP and GM Government Solutions at Verra Mobility. For the past four years, Liz has been GM of Verra Mobility and recently participated as a senior executive as the company launched its IPO and became listed on the NASDAQ Stock Exchange. She leads a nine-figure business and core division within the company and is responsible for its highest value customers.  

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills

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Promise Phelon, Chief Growth Officer of the Growth Warrior Company interviews Fred Latasa. Fred is the current owner, operator, and founder of Strangers & Saints - Provincetown, an 80-seat Mediterranean-inspired restaurant on Cape Cod. Fred is a classically trained chef and senior marketing executive who spent over 10 years as Senior Vice-president of Marketing at WebMD a publicly-traded company valued in the billions which was responsible for revolutionizing the online health and wellness space.  

  • Investing in Growth Warrior Capital: https://angel.co/v/back/growth-warrior-capital

  • Want to get funded with Growth Warrior Capital: https://t2whoyhemw2.typeform.com/to/PiK6Z66s

  • Want to be interviewed in the #podcast: https://t2whoyhemw2.typeform.com/to/Sclb9Xzq

  • Get my #book: The Way of The Growth Warrior: Learn the 7 essential skills to scale your business https://amzn.to/2LhM6L2

  • Warrior School: Free resources to help you #GetFunded!  https://buff.ly/38qDBG0

Send in a voice message: https://anchor.fm/the-growth-warrior/message

The Way of the Growth Warrior: 7 non-Negotiable Skills