The Level Up Experience: Recent Episodes
Cris Reed
Emerging tech podcast focused on interviewing figures in esports, gaming and crypto space. Guests range from tech startups, athletes, organizations, content creators and more.
đź“ş YouTube Channel: https://youtu.be/lqxB0xh7JIs
🎮 Connect on all social media: https://bit.ly/2Lm19k0
LinkedIn: https://www.linkedin.com/in/cristopher-reed/
🎙Spotify Podcast: https://spoti.fi/34LeU3k
levelupexp.substack.com
“Esports: Hacked - An Inside Look in Cybersecurity in Gaming” report available at http://esportshacked.com
"By combining Akamai’s data of web attacks with actual end-user data and insights sourced from DreamHack’s community of gamers, we want to raise awareness around cyber security threats facing esports."
____________________________________________________________________________
Guests
Tomas Lyckedal | Chief Strategy Officer DreamHack/ ESL Gaming
Jonathan Singer | Senior Manager Global Games Industry at Akamai Technologies
____________________________________________________________________________
SPONSORS
Thank you to ggLocators for sponsoring the show. Good Game Locators is a contract staffing and executive search firm specialized in sourcing and placing top tier talent in gaming, esports, and extended reality industries. Whether you’re searching for your next hire or the next step in your career head over to http://gglocators.com to learn more.
Thank you for the 5 star ratings/reviews and subscribing to the channel: https://apple.co/2W5kmLL
Get in touch with Cris Reed about sponsoring the podcast: https://www.linkedin.com/in/crisreed/
____________________________________________________________________________
YouTube Replay: https://www.youtube.com/watch?v=0ZGUNVkHGYQ&t=1s
Send in a voice message: https://anchor.fm/thelevelupexperience/message
In this conversation we discuss using a chatbot to automate esports tournaments, their reason behind the pivot from PvP to tournaments, betting culture in gaming, cheating in esports, the importance of a feedback loop when building a technology and also where he sees Betti Games technology heading in the next few months.
Betti Games Twitter: https://twitter.com/BettiGames
David Strashnoy LinkedIn: https://www.linkedin.com/in/david-strashnoy-28926aa7/
_____________________________________________________________________________________________
SPONSORS
Thank you to ggLocators for sponsoring the show.
Good Game Locators is a contract staffing and executive search firm looking to help place top tier talent in gaming, esports, and extended reality industries. Whether your company is searching for an addition to your team, or the next step in your career head over to http://gglocators.com to learn more.
Connect with Niccole Minka Managing Director at ggLocators: https://www.linkedin.com/in/niccoleminka/
_____________________________________________________________________________________________
LEVEL UP EXPERIENCE SOCIALS
Connect with us YouTube, Twitter and more: http://linktr.ee/thelevelupexp
Get in touch with Host Cris Reed about the podcast, collaborations or general inquiries at:
https://www.linkedin.com/in/crisreed/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Building Your Online Network | Chase Walter ggLocators
_____________________________________________________________________________________________
Chase gets into how to build online connections, growing your network from a quality not quantity perspective, Candidate - Recruiter relationship dynamics, and answered live questions throughout the stream.
Level Up Experience Substack Newsletter- http://levelupexp.substack.com
YouTube replays: https://www.youtube.com/watch?v=CqRxcXg7GVc&t=1281s
_____________________________________________________________________________________________
SPONSORS
Thank you to ggLocators for sponsoring the show. Good Game Locators is a contract staffing and executive search firm specialized in sourcing and placing top tier talent in gaming, esports, and extended reality industries. Whether you’re searching for your next hire, or the next step in your career head over to gglocators.com to learn more.
Thank you for the 5 star ratings/reviews, subscribing to the channel!
Get in touch with Cris Reed about the podcast, collaborations or general inquiries at:
https://www.linkedin.com/in/crisreed/ or Twitter @thelevelupexp
Send in a voice message: https://anchor.fm/thelevelupexperience/message
College Fair in a Virtual Environment |
Regina Riley Higher Education Director Iowa Tribe of Oklahoma & Peter Perez VP Business Development at Gamerjibe
YouTube VOD- https://www.youtube.com/watch?v=CqRxcXg7GVc&t=19s
In May of this year Regina saw Gamerjibe host an esports and gaming career fest in a virtual world and she wanted to create a new way for students to engage with colleges/universities outside of a traditional video conferencing platform.
Nearly 800 students from 13 school districts have signed up for the fair with the opportunity to meet with 50 colleges and universities. All Iowa tribal members 9th through 12th grade are invited to RSVP for the event.
Peter talks about the growth that Gamerjibe has seen over this year and how the platform is changing the way event organizers are building virtual experiences from startup pitch events, company happy hours, music festivals, fintech conferences and educational events like this college fair.
_____________________________________________________________________________________________
SPONSORS
Thank you to ggLocators for sponsoring the show. Good Game Locators is a contract staffing and executive search firm specialized in sourcing and placing top tier talent in gaming, esports, and extended reality industries. Whether you’re searching for your next hire, or the next step in your career head over to gglocators.com to learn more.
Thank you for the 5 star ratings reviews, subscribing to the channel!
_____________________________________________________________________________________________
CONTACT US
Get in touch with Cris Reed about the podcast, collaborations or general inquiries at:
https://www.linkedin.com/in/crisreed/ or @thelevelupexp on Twitter
Send in a voice message: https://anchor.fm/thelevelupexperience/message
YouTube VOD: https://www.youtube.com/watch?v=NO9cR8k8ZQY&t=699s
This was a previously recorded LinkedIn live stream with Ben Feferman CEO at Amuka Esports on October 13th.
Ben covers news around Amuka Esports including the reopening process of the Toronto & Windsor hubs (Waves Gaming and Ezy Mode) the recent acquisition of High Performance Motor Sports, the multi-event partnership with Corsair and his take on some current esports news. All of this while we play Fall Guys on stream.
__________________________________________________________
SPONSORS
Thank you to ggLocators for sponsoring the show! Good Game Locators is a contract staffing and executive search firm highly specialized in sourcing and placing top tier talent in gaming, esports, and extended reality industries. Whether you’re searching for your next hire or the next step in your career head over to gglocators.com to learn more.
__________________________________________________________
Thank you for the 5 star ratings reviews, subscribing to the podcast and YouTube channel, that's how we get the word out about the content and it really means a lot.
Get in touch with Cris Reed about the podcast, collaborations or general inquiries at:
https://www.linkedin.com/in/crisreed/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Since 2005, Chris has been a part of the Vegas esports scene, especially when it comes to the FGC.
We discuss his experience with running Insert Coin(s) facility from 2010-2015, the esports scene in Vegas and how the mindset around the industry has changed, how the casino industry views esports and answer questions from chat.
Thank you for the 5 star ratings reviews, subscribing to the podcast and YouTube channel!Â
----SPONSORS----
Thank you to ggLocators for sponsoring the show!  Good Game Locators is a contract staffing and executive search firm highly specialized in sourcing and placing top tier talent in gaming, esports, and extended reality industries.  Whether you’re searching for your next hire, or the next step in your career head over to gglocators.com to learn more.  Â
----Get in touch with Cris Reed----
LinkedIn: https://www.linkedin.com/in/crisreed/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Thank you to ggLocators for sponsoring the episode. Learn more about how ggLocators can help you find your dream job or find top talent in esports and gaming at gglocators.comÂ
We will be diving into why they entered the esports space, the benefits ESPAT has brought to the creative community, the significance of B2B platform espat.ai, their vision for 2021 and answering live questions from chat.
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Thank you to the ggLocators Team for sponsoring the podcast! ggLocators is focused on placing top tier talent in interactive gaming, corporate gamification, and esports operations as the unrivaled experts in gaming recruitment. Learn more: https://gglocators.com/
Evan Denbaum Competitive Gaming Commissioner at Electronic Arts
We discuss Evan's career in the gaming industry, the 20 year history of The Sims franchise, the impact of The Sims Spark'd Reality Show, if esports leagues should use bubbles and a number of other interesting topics.
I want to thank ggLocators for sponsoring the podcast. (Good Game Locators) is a contract staffing and executive search firm specialized in sourcing and placing top tier talent in gaming, esports, and extended reality industries. Niccole Minka, Managing Director, will have a feature job of the week in just a moment.
Thank you for the 5 star ratings reviews, subscribing to the podcast, Level Up Experience YouTube channel, and of course smashing the like button on every video you come across. That's how we get the word out about the content.
I really enjoyed the conversation with Evan, enjoy the podcast.
Follow Evan on Twitter: https://twitter.com/playoffbeardea
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Thank you to the ggLocators Team for sponsoring the podcast! ggLocators is focused on placing top tier talent in interactive gaming, corporate gamification, and esports operations as the unrivaled experts in gaming recruitment. Learn more: https://gglocators.com/Â
Hearo.Live's Republic Campaign: https://republic.co/hearo-liveÂ
This was a previously recorded LinkedIn and YouTube live stream with Chuck Pettid CEO Republic and Ned Lerner CEO Hearo.Live. Â
We discuss how startup investing has changed since reg CF in 2016, the recent rollout of the Republic Note, the no fans effect in sports, the phenomenon of online watch parties,  and live questions from chat. Â
Thank you for taking the time to leave five star ratings and reviews & subscribing to the podcast!Â
Send in a voice message: https://anchor.fm/thelevelupexperience/message
This was a previously recorded panel from Silica neXus Run for the Unicorns Virtual Event | Trading Card Games on the BlockchainÂ
YouTube Replay: https://www.youtube.com/watch?v=fgtM_6O9wcM
Learn more about SIlica neXus: http://silicanexus.com
Free LUE Substack Newsletter: http://levelupexp.substack.com
Thank you for the 5 star ratings reviews, subscribing to the podcast, YouTube channel, and smashing the like button!
Level Up Experience welcomes ggLocators as an official partner! If you are in the market for a job or searching for top talent in the gaming, esports and extended reality industries, be sure to visit: https://gglocators.com/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Text "START" to 502-237-7082 for access to the new LUE Text Community! Get access to exclusive and early-release content, merch giveaways, submit questions for upcoming guests, and two-way conversations with Cris!
Subscribe to the free LUE Substack- http://levelupexp.substack.com
Bobby Baird | Stream Hatchet | Demystifying Measurement: Using Data Analytics in esports and gamingÂ
YouTube Replay: https://www.youtube.com/watch?v=WlmlD2g_CJY
Thank you to our sponsor ggLocators!Â
ggLocators is a contract staffing and executive search firm highly specialized in sourcing and placing top tier talent in gaming, esports, and extended reality industries. Learn more at http://gglocators.comÂ
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Text "START" to 502-237-7082 for access to the new LUE Text Community! Get access to exclusive and early-release content, merch giveaways, submit questions for upcoming guests, and two-way conversations with Cris!Â
Akshita Iyer is the Co-Founder and CEO Inirv.Â
Inirv is an intelligent device that turns any stove into a smart one. Smart knobs that blend in with your kitchen and simplify cooking so you can focus on what matters most.
Akshita shares her story as a first-time startup founder, her experience presenting on Shark Tank, being part of a Tech Stars cohort in 2019, her advice for balancing mental health, how COVID has affected fund raising, and what to expect from Inirv over the next 12-18 months.Â
Make sure to connect with Inirv and Akshita below:Â
Twitter: @InirvLabs https://twitter.com/inirvlabs
LinkedIn: https://www.linkedin.com/in/akshitaiyer/Â
Connect with Cris and Level Up Experience on socials >> http://linktr.ee/levelupexp
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Brad Yasar Founder & CEO Beyond Enterprizes joins The Level Up Experience. Brad is an entrepreneur, investor, mentor, and advisor who has started and bootstrapped several companies from inception to maturity over the past 30 years.
Beyond Enterprizes offers strategic and technical leadership, advisory, and support capabilities to projects in all stages of blockchain implementation and development.
We discuss the effects digital economies will have in the future, and discuss Brad's definition of a cross-reality virtual universe.Â
Thank you for those that have rated and reviewed the podcast!!Â
Watch YouTube replay: https://www.youtube.com/watch?v=qcMVpjflz7o
Connect to Cris on LinkedIn : https://www.linkedin.com/in/unavailable/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch on YouTube: https://www.youtube.com/watch?v=Ql918Efcn6g&t=1s
Learn about Silica NeXus- https://bit.ly/2ZpSZhU
We're discussing how the virtual reality space has evolved from the 90's, how the Silica neXus ecosystem is setting to create a digital economy, the emergence and the future of NFT's (non-fungible tokens), Run for the Unicorns Event in September and your live questions & comments.
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch on YouTube: https://youtu.be/c4JME1v97CU
Connect on LinkedIn: https://www.linkedin.com/in/cristopher-reed/
Ned is an innovator in new media platforms.
He wrote EA’s first hit 3D game, founded Multitude, the startup behind FireTeam (the first MOBA), and FireTalk (Skype precursor). He worked on John Madden Football and The Sims as CTO.
At Sony he was Director of Engineering on the PS4 working projects including LLVM, PlayGo, Scream/BRB, ATF, DTE.
We discuss his career in the gaming industry, why Hearo.Live will change the way viewers experience media and answer live questions.
This was a previously recorded LinkedIn and Youtube live stream. You can connect with me on LinkedIn at Cris Reed and subscribe to the Level Up Experience Youtube channel.
Replay on YouTube- https://www.youtube.com/watch?v=nsCrA1Tdrbg&t=790s
Hearo is a virtual venue to connect and engage online crowds at esports tournaments, product launches, watch parties, webinars, and more
We talk about the viewing experience on major streaming platforms, where Hearo Live fits in the ecosystem and answer live audience questions.Â
This was a previously recorded LinkedIn & YouTube live stream on March 19th.
Get connected to Hearo:  Republic- https://republic.co/hearo-live   LinkedIn- https://www.linkedin.com/company/piqpiq/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Replay on YouTube- https://www.youtube.com/watch?v=Fsjb4t7lMQg
Connect on LinkedIn- https://www.linkedin.com/in/cristopher-reed/
Amir Bozorgzadeh is the CEO at Virtuleap, a health and education VR startup that is taking cognitive assessment and training to the next level thanks to VR and AI.
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch episode on YouTube- https://bit.ly/3d8DkHs (aired April 28th 2020)
Follow Amuka Esports
Twitch- https://bit.ly/2N2qmQK Twitter- https://twitter.com/AmukaEsports
Ben Feferman CEO of Amuka Esports back for round 2.
Amuka had a busy end to Q1 and Q2. We disucss the aquisition of Waves Gaming, Ezy Mode and Incendium Gaming. We also discuss their recent crowdfunding campaign launch on FrontFundr. and how Amuka has pivoted during the pandemic.
It's also a unique episode because we originally recorded a live stream on LinkedIn/YouTube and screenshared Ben's Warzone VOD from the charity stream Scope 4 Hope, so if you missed the video make sure to check out it out.
1:14- Start
3:52- Physical vs virtual events
4:42- Challenges moving to online tournaments
5:50- Are physical esports events going to change fundamentally
8:29- Get creative with your esports tournaments
11:24- Politicians playing Fortnite
11:58- Travis Scott concert thoughts
15:18- Justin Trudeau needs to play Smash Melee
17:03- Amuka Esports news over last three months
17:58- Windsor has a growing esports scene
22:50- Amuka Esports acquires Waves Gaming
23:43- What Amuka has done to pivot because of COVID-19
26:35- How Amuka sees the value of virtual events
36:32- How stream engagement will change in the future
37:26- How esports industry can learn from poker industry circa 2003-2004
41:28- Is Fortnite as an esports dying out?
41:57- How orgs are pivoting
42:35- Orgs are diversifying their asset base
43:58- How do you think Valorant shakes up the esports space?
46:58- What will happen if Overwatch League fails over next couple of years?
48:13- Tencent is the mothership of gaming
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
031- Reed Thinks | Uzi Retires | Burnout In Esports
Quick thoughts on Uzi retirement and the conversation around burnout in esports.Â
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch the live stream replay on YouTube: https://www.youtube.com/watch?v=9HXyxSiDxR4
The Level Up Experience welcomes in Jared Busby and Tom Roe with Silica NeXus / Convergence of 4 Dimensions.
From XR/VR/AR to the blockchain space, Jared and Tom have interesting stories to share from their careers.
Tom Roe was part of the team that created Wolfenstien VR, Cybertag, Xenomorph VR, and the Reality Rocket, Tom is a published author, and creator of the Silica Sci-Fi novel series by T. A. Roe on Amazon. He's currently the Creative Director for Silica NeXus / Convergence of 4 Dimensions.
Jared Busby is the Social Media and Community Manager for Silica NeXus / Convergence of 4 Dimensions
Also diving into Ready Player One and how it will play out in the future. Hope you enjoy the show.
Learn more about Silica NeXus: https://fund.silicanexus.com/
Tom Roe: https://www.linkedin.com/in/tomroe/
Jared Busby: https://www.linkedin.com/in/jared-busby-6234a240/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch the YouTube replay- https://www.youtube.com/watch?v=97AxYd0xlcw
This is a previously recorded LinkedIn Live stream recorded on March 23rd with Jordan Paris
Jordan Paris is a 22-year-old author, podcast host, and entrepreneur featured in Forbes, Men’s Health, Yahoo! Finance, Market Watch, and NASDAQ.
Jordan is the founder and creative director of Trend Up Media, a one-stop podcast agency that produces profitable podcasts to help businesses grow in both profit and influence.
Connect with Jordan- https://www.linkedin.com/in/jordantparis/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch replay on YouTube: https://www.youtube.com/watch?v=SFboV9fGdww
Previously recorded live streamed panel from the Gamerjibe Esports and Gaming Virtual Career Fest entitled:
"Esports Post-COVID: How Does it Look?"
Chris Smith- Founder Big Esports
Jake Zinn- Founder Esport Supply
Brett Diamond- COO Wise Ventures and Minnesota ROKKR
Erik Alexander- Founder Era Sports
Marcus Howard- Founder Project MQ
Some topics discussed:
CDL pivot from in-person to online competitions.
Is esports only segmented towards pro competition play?
Have endemic/non-endemic brands been more involved in esports over the last few months?
Does the value of virtual events exceed live events when measuring engagement metrics?
time stamps:
00:46- start (panelist introductions)
7:49- CDL pivot from in-person to online competitions
11:25- Chris discusses as a former CSGO player: did he like competing online or in-person?
13:52- Viewer numbers/engagement when CDL shifted online
14:51- ROKKR Watch Parties
18:10- Discord engagement levels during online events
19:52- Is esports only segmented towards pro competition play? 26:08- Has the lack of physical sports created more awareness around esports? 28:34- People watch other people cook, why is there any stigma on people who watch others game? 31:48- It's hit or miss if high schools want to support esports 33:54- As a parent, esports/gaming will give kids an opportunity to stay engaged 35:34- Have brands been more involved in esports over the last few months or are they in sit and wait mode? 37:54- Traditional sports is still trying to figure out esports 40:34- How partnership and brand conversations have changed with ROKKR 42:02- Small businesses are trying to learn how get involved in esports 45:47- Marketing dollars will shift from traditional sports to somewhere else if traditional sports continued to be halted 46:32- Investors aren't just comparing esports teams and companies, they're comparing the esports to investing in other verticals 48:28- Why do sponsors work with Minnesota ROKKR in the end? 51:26- Does the value of virtual events exceed live events when measuring engagement metrics?
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
The live stream video was recorded in a virtual environment meeting space powered by Gamerjibe: https://gamerjibe.com/events/5e91d1bdeb7deb2ab443ca7e/live
YouTube replay: https://www.youtube.com/watch?v=N2gPOHKqvJI
LinkedIn Replay: https://www.linkedin.com/in/cristopher-reed/Â
Collegiate Esports | Virtual Environments for Events | Â Michael Aguilar OU Esports Club & Michael Lubker GamerjibeÂ
We'll be discussing a wide range of topics including the collegiate esports landscape when compared to collegiate analog sports, the different segments virtual environments can be utilized, and the experiences of being introverted and having social anxiety at public events.
The live stream video was recorded in a virtual environment meeting space powered by GamerjibeÂ
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
A number of "pure play" public esports companies have struggled since their IPO. What needs to happen for them to turn their companies around?Â
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch episode on YouTube- https://www.youtube.com/watch?v=Shqfi9YcRkI
Follow Aerial on Twitter: https://twitter.com/aerial_powers23?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
Not only is Aerial Powers a WNBA star for the Washington Mystics but she is an avid gamer and content creator. She's also a brand ambassador for eFuse, Geekletes and Health-e-Gamer Foundation. We'll be jumping into how she started creating content, why esports & gaming are important to culture and how traditional sports organizations have ramped up the engagement in esports.
"Gaming is a family tradition that holds and bonds us together. I play with my dad, uncle and brother online and am able to connect with my fans in a unique way."
1:13- Start
1:54- Aerial’s background and what she’s currently doing in esports/gaming/content creation
3:13- When did Aerial start playing videogames?
4:12- Favorite titles to play currently
5:19- Her experience with playing Valorant
6:29- Traditional Sports and Esports crossover
8:22- new users on twitch 10:01- Her goal to be a Twitch partner
11:00- Great story about COD
13:19- The future of her Twitch channel
13:24- Her goal to help female gamers
16:56- How to get female gamers to sign up for your esports team/club
18:14- Are other WNBA players playing videogames and streaming?
19:50- XBOX X WNBA Story
23:18- Are you experiencing “woman bashing” in gaming competitions
24:49- Advice for female gamers
26:58- How does it feel to be an influencer in the WNBA
29:54- Being a brand ambassador for multiple esports/gaming companies
36:08- Where do see yourself in esports over next few years?
40:01- Vlogging her life story
41:58- mental toughness
43:57- Thoughts on Discord
47:28- Who wants to help Aerial edit her content?
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
This was a previously recorded LinkedIn Live stream: https://www.linkedin.com/posts/cristopher-reed_nottheausgp-notthebahgp-activity-6648941846015942656-YwPm
Jamie is the co founder of Veloce Esports was founded in December 2017 and has grown to become one of Europe's leading esports teams competing in Rocket League, Fortnite, F1 Esports, CSGO, Gran Turismo, and Forza Motorsport. The team has a stable of over 30 professional pro-gamers and content creators including a strategic partnership with Alfa Romeo Racing Formula 1 Team and Fernando Alonso Racing.
Their mission is to bring racing and entertainment to the people, through content, on-track excitement and industry leading products.
We're discussing the growth of Veloce Esports over the last few years, how content plays a role in their organization and the unbelievable success of recent online events such as the #nottheAUSGP and #nottheBAHGP
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch on YouTube- https://www.youtube.com/watch?v=X0DMdwZ4p2E
Connect on LinkedIn- https://www.linkedin.com/in/cristopher-reed/
Ben Feferman is the CEO of Amuka Esports, a Toronto based company that is building esports hubs across North America.
esports #gaming
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
(aired March 18th 2020)Â
Watch on YouTube: https://www.youtube.com/watch?v=Jx12G9MnTKQ&t=625s
Watch on LinkedIn: https://www.linkedin.com/posts/cristopher-reed_esports-gaming-esportsindustry-activity-6648247621901254658-35oE
Erin is a multi-media personality, host, producer and consultant. Her vast knowledge and creative mindset has lead her to be tapped by well known brands and organizations such as AT&T, Gen.G, The Wall Street Journal, University of Kentucky, REVOLT MEDIA & TV, Cycle Media and was host at Cheddar Inc. Esports. Â Â Â
We discuss how her career in media brought her into the world of esports plus fielding your live questions and comments!
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
YouTube Replay: https://www.youtube.com/watch?v=BgW-YiAkoMcÂ
LinkedIn Live: https://www.linkedin.com/posts/cristopher-reed_esports-gaming-linkedinlive-activity-6658383201091801089-MKQi
Stefy created InIt Esports one year ago with the plan to bring the motorcycle world into the esports ecosystem. Â Â She is a former 3-time women's motocross world champion and sees the incredible possibilities that esports can bring to traditional sports spheres in this current environment. Â Â We're going to discuss her career in motocross, women in esports and your live questions during the stream.
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch YouTube interview: https://www.youtube.com/watch?v=FbU0OLeDzoE
John Davidson | Director Business Development Esports at PRG | President Esports Trade Association | Stadia Ventures Advisor
John Davidson, TEDx and active speaker on gaming and youth marketing, is formerly the Head of Partnerships at GameStop and now leads Esports for PRG, the world’s leading event technology company. John also serves as President of the Esports Trade Association, Advisor for Stadia Ventures and Dallas Influencers in Sports and Entertainment. Through a diverse career in skateboarding, video production, marketing and business development, John has a unique perspective and understanding of sub-cultures and consumer behavior. We're discussing the current landscape in esports, how the event space will look in the future and answer your live questions from the live stream.
1:32- John’s background 4:24- Pro skateboarding career 6:36- Doing what you say you’re going to do 8:38- how brands can activate with targeted marketing 9:46- 4 pillars to adding value to the esports experience 13:40- Biggest change to physical events when the come back 15:07- Easier to sell a case study than an idea 16:02- Smart teams and leagues will reset expectations 16:28- Esports numbers can be easily inflated 19:08- #1 source of revenue in esports is sponsorships 22:54- Go to the esports community and ask what you can do for them 22:14- Grow your online footprint 27:23- ESPN has started to feature esports like League of Legends 32:41- John’s 5-10 year goals 34:02- Grow the esports community the right way 36:10- Competition vs. collaboration 39:15- Jump in the deep end and challenge yourself 43:02- How can you break into the esports industry? 44:19- Volunteer!!! 49:31- If you’re in college or recent grad listen to this part 54:03- Mentor others, give back 55:54- What’s up next for PRG
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Connect on social platforms: https://bit.ly/3cseNx4
My thoughts on top news and notes around esports.Â
FaZe Clan Raises $40 Million | BMW Partnership w/ 5 Top Teams | Riot Acquires Hypixel Studios
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
YouTube live stream replay: https://www.youtube.com/watch?v=DEL0IfF9sIY
Time stamps: 2:59- How construction space has changed b/c of pandemic 5:14- How construction space is connected to gaming 7:47- vision for organization in construction world 10:40- How does STEAM connect kids to learn about construction space 15:04- Art skills are a huge part of construction industry 18:07- Patience Persistence Innovation (thanks GaryV) 19:31- Innovate or get crushed 20:24- How is education changing 21:54- Slack & Discord for business 23:22- Traditional sports turn to esports 25:22- Abby's favorite retro game 30:05- Real estate market and technology 33:08- Kids trained in gaming are ready to innovate in tech 35:33- What is the Safety Justice League Podcast? 38:30- Building relationships in business
The Level Up Experience welcomes in Abby Ferri on the #LinkedIn live stream today! Abby Ferri has over 17 years of experience in the field of safety and health in diverse industries including construction, manufacturing, healthcare, hospitality, beverage, and retail. She's a co-host of The Safety Justice League podcast and host of The Safety News podcast. Abby is currently based in Minneapolis Minnesota and works as a safety consultant. We are going to discuss how gaming and concepts could be used for worker safety training. We'd love the opportunity to answer your questions throughout the stream as well. Thank you for sharing and joining the session! #gaming #levelupexperience
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch the interview on YouTube: https://www.youtube.com/watch?v=V_gQ-syXrLU
Time stamps: 2:34- Start 4:26- Jonathan's background 5:04- Jonathan's gaming journey 6:48- In-game advertising story 7:35- IGA is not new 7:56- How Frameplay was started 9:21- In-game ads can be annoying 9:52- In-game advertising history 11:18- Marketers tend to not understand gamers 12:28- Native vs. Intrinsic Advertising 14:20- Kids spending money in game 15:20- Why brands will eventually use intrinsic advertising 18:01- Very difficult for independent developers 19:52- Lifetime value of customers/gamers 20:08- Keep environment integrity when advertising 22:18- How do you work with developers/publishers directly 25:38- How does in-game advertising play a role in esports 27:08- How does Frameplay work with esports 32:24- How much intrinsic advertising is out there? 36:08- Difference between NASCAR & eNASCAR 38:32- Using esports while traditional sports have stopped 43:10- Gaming usage is up 70%, social media is flat 46:30- Q&A
Live w/ Frameplay CEO Jonathon Troughton
We discuss the history of in-game advertising, how it's changed over the years and how Frameplay has built a platform to help developers enable brands generate revenue and increase LTV with next-gen advertising.
Learn more about Frameplay: http://frameplay.gg
gaming #gamingindustry #startups
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
YouTube replay: https://www.youtube.com/watch?v=yfvGb3Bw-Ik
1:30- Start 4:35- Tech/social gaming and its potential to expand 9:03- How to pivot your startup in this environment 11:57- You must be creating content 12:28- Find advisors, incubators, to work with 15:38- What tech can be used to acquire non-gamer users 16:45- Feedback loop phenomenon 19:17- Data metrics concerning lead generation 21:41- UI/UX and digital transformation 25:08- How virtual events will change the way we communicate 26:38- Gamerjibe is building virtual communities 27:13- Using technology to help bridge the gap with those who have disabilities 29:08- Live streaming technology isn’t new 31:02- Physical vs. digital assets 33:15- What will traditional sports look like when they come back 36:20- Diversify your assets if you’re a sports organization/league 38:20- Your startup is only as strong as your team 41:13- How would you tell a startup to start executing 42:22- Some of the best companies are founded in recessions 43:34- Content is who you are (digital footprint) 46:30- Identify the problem then develop a solution 49:40- “Protecting your idea” is overrated 50:55- Establish your own market share 55:49- How to connect with the guests on social ✅If you’re involved in the tech startup space, don’t miss the #LinkedInLive session We are doing a Q&A with ⬇️ Michael Lubker Head of Events Operations Gamerjibe John Zozzaro President MediaTech Ventures Paul O'Brien CEO MediaTech Ventures We are discussing their journeys in the startup space, ideas on how to pivot in this environment and most importantly answering your questions.
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch interview on YouTube: https://www.youtube.com/watch?v=4JS9zuCnPIQ
Edgegap is a startup helping studios lower lag and improve fairness in multiplayer games. His background in the telecom industry helps him and his team blaze trails with innovative solutions. The industry has been handling infrastructures the same way for the last 20 years. It is about time they look at alternatives to improve player experience and get competitive gamers what they expect.
We will learn more about the technology behind Edgegap and answer live questions in chat.
Time stamps:
2:42- How Edgegap was started 3:33- Lag in video games 5:01- Games as a service 6:04- Pay-to-win games 6:48- Data behind lag in video games 7:38- What studios do straegies use to battle lag? 11:03- "Internet over the Internet" 12:28- Hie Edgegap works with gaming studios 13:13- Matchmaking 14:10- Edge computing 14:50- "deploying services" 15:50- Hoe to battle latency and jitter 16:57- comparing server locations 18:35- online connection integrity 19:57- partners in China for Edgegap 22:15- Lag, latency and how it effects esports 24:15- Red flag on unfair matches 27:50- Why would you cheat on a game? 28:57- Esports betting is the FAR Wild West 31:34- "the game is lagging" 32:54- Cloud gaming 34:57- Mobile gaming thoughts 42:03- Multiplayer gaming 44:38- The success of Formula 1 esports 49:48- In-game advertising 52:40- Fairness case study (game publisher)
gaming #gamingindustry #esports
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Connect with Cris  on LinkedIn: https://bit.ly/2JSvyFwÂ
Valorant Breaks Records | League of Legends on ESPN | Traditional Sports League Continue to Seek Out EsportsÂ
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Watch the live stream > https://www.linkedin.com/posts/cristopher-reed_levelupexperience-gamingindustry-entrepreneurship-activity-6652973415529611264-ZOB7
Jessie Iwuiji | From the Navy to iRacing to Professional NASCAR DriverÂ
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
LinkedIn- Cris ReedÂ
Twitter: @TheLevelUpExp
During a time of quarantine, esports has created an outlet for many people to engage in. Not only to simply watch an event, but to engage in meaningful social interaction.Â
eNASCAR iRACING series shattered live television viewership records for an esports event.Â
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Connect on LinkedIn, Twitter, TikTok and more: https://bit.ly/2Us06Us
Reed Thinks | Esports Investing is more than just TeamsÂ
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Traditional sports have turned to esports in the midst of the coronavirus. This is the way fans will be able to watch and engage with their favorite teams and players when otherwise they would have to wait until the seasons came back.Â
This is a very important inflection point for the esports and gaming industries. Â
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
This was a previously recorded LinkedIn Live Stream: https://bit.ly/38S0PSW
Pavan Lakhat discusses his life as a Madden Pro and what it felt like to win $100k at the championship.Â
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Follow Level Up Experience on LinkedIn, Twitter, YouTube, TikTok and more:https://bit.ly/31L5MeB
Learning how to compete through gaming is still driving my competitive nature in business today.Â
How has gaming affected your life?Â
Follow Cris and Level Up Experience content: https://bit.ly/38o3a8hÂ
Rebecca Longawa runs her own consultancy agency Happy Warrior, Â Advisory Board Member for multiple sports-tech startups and Chief Growth Officer for a creative agency in Minneapolis. Â Â We discuss how she helps brands and athletes navigate strategic introductions and personal branding not just in traditional sports but the esports industry as well.
Watch on YouTube: https://bit.ly/38jbUwqÂ
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
CEO of Gamerjibe Joe Lee on The Level Up Experience LinkedIn Live Show! Â Â
Gamerjibe has created an augmented web experience social media platform designed for the gaming and esports industry. Â Â
Connect with Cris on all social platforms: http://linktr.ee/thecrisreed Â
Follow Cris on LinkedIn for notifications when we go live: https://www.linkedin.com/in/cristopher-reed/
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
https://linktr.ee/thecrisreed Follow Level Up Experience on all social mediaÂ
In this LinkedIn Live Stream we discuss the different gaps and challenges the esports industry needs to overcome over the next 5-10 years and some the challenges the industry is facing.Â
esports #gaming #business
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
This podcast was a previous LinkedIn Live Stream. Follow me @Cris Reed and The Level Up Experience Business Page.
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
Today we're talking with Coach Connor Alne from Braves Esports. Â We're discussing life as an esports coach, where the esports industry is headed and what it's like to be a TikTok influencer (137k followers, 15 million views)
Follow Connor on TikTok: @CoachAlne
Connect with Cris:
LinkedIn- https://www.linkedin.com/in/cristopher-reed/
TikTok- https://vm.tiktok.com/HQLWBY/
YouTube- https://www.youtube.com/channel/UC1LwxFbyN5b52dDYih2paSA?view_as=subscriber
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com
🎮 Connect on ALL social platforms and join the community: https://bit.ly/2Lm19k0
On the first episode of The Level Up Experience I interview my brother Austin Reed, better known as “Reeve” in the Smash community. We discuss life as a pro gamer, the grind as a partnered twitch streamer, and his tips for players and content creators trying to break it into the esports industry.Â
YouTube: https://bit.ly/2L9fmkn
esports #gaming #smashbros #esportspodcast
Send in a voice message: https://anchor.fm/thelevelupexperience/message
Subscribe at levelupexp.substack.com