Welcome to Business Advantage, where leading business owners and subject matter experts share insights, tools and strategies to save you time and money and maximise your effectiveness. Let's get started building you a better business.
Jim Penman started a part-time gardening business to get him through uni with a $24 investment. Today, Jim’s Group has over 4,650 franchisees across more than 50 divisions in Australia, New Zealand, Canada and the United Kingdom, and a turnover of $500 million.
Join Jim and host Bill Lang as they explore the keys to growing incredibly successful and resilient businesses, including a Q&A session with Jim. Learn about the genesis of Jim's Mowing, the keys to Jim's success as an entrepreneur, and his philosophy for keeping franchisees and end customers happy.
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There has been a fundamental change in the expectations and demands of customers during the pandemic. Business expert Bill Lang explores the latest consumer and business research on these issues.
The growing number of technologies and sources of information (and misinformation) have increased the complexity for both customers and businesses. Clear trends are emerging, and the value placed on trust and access has never been higher. Building and maintaining trust is different from two years ago – while the principles remain the same, the practices have evolved.
Learn what customers want now and the priority actions to take in your business to attract new customers and keep existing customers longer.
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