Radical Disruption: Recent Episodes
Mya Nichol - Business Coach & Instagram Expert
Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You're in the right place!
Radical Disruption is home to the disrupters. Here you'll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert, host Mya Nichol (hey that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six figure business.
Through solo episodes and special guest interviews, you can expect honest conversations around throwing out the traditional way of business, scaling in a sustainable way, and becoming the go to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
In today’s episode, I’m sharing the trial Reels strategy that helped me gain 4,000+ followers in just two weeks. And I have to admit something first: I was wrong about trial Reels. After previously saying they weren’t worth my time, I’ve now posted hundreds of them and completely changed my strategy after seeing what they can actually do for account growth.
After five weeks of testing, I finally feel like I’ve cracked the code. I’m breaking down exactly how I’m using trial Reels right now—from posting five variations a day and repurposing winning concepts to experimenting with broader topics outside my niche. I’m also sharing how I turn views into actual followers, why your profile needs to be optimized before trying this strategy, and the simple posting-order mistake that could be limiting your reach.
Most importantly, I want you to approach trial Reels as an experiment. Not every Reel is going to take off, but the data you collect can help you create stronger hooks, better content, and a smarter overall marketing strategy.
What you'll learn Why I’m posting five trial Reels a day and how I create them without coming up with five completely new ideas * How I use simple B-roll and hook variations to test concepts quickly and identify what resonates * Why I keep reposting and tweaking winning concepts instead of constantly creating something new * How I’m using broader, non-niche content* to reach new audiences while still attracting aligned followers * The CTAs, profile optimization, posting order, and testing strategies I use to turn trial Reel views into actual Instagram growth
Resources & Links:1. Scalability 2. Hour Rich 3. Join Kajabi: 3 months for $99 + a bonus from me! 4. Plug and Get Paid 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I'm diving into a topic that has been weighing heavily on me lately: integrity in business. After seeing more and more examples of misleading marketing, inflated claims, and questionable business practices, I felt like this conversation needed to happen. This isn't about calling anyone out—it's about helping you become a more aware buyer, a more trustworthy business owner, and someone whose actions align with their values.
I share why transformation should always come before revenue, how chasing numbers can quietly erode trust, and why integrity matters just as much from the client's perspective as it does from the business owner's. Whether you're creating offers, investing in coaching, or simply trying to build a business you're proud of, this episode will challenge you to reflect on the standard you're setting through your actions.
What you'll learn* Why prioritizing transformation over revenue leads to a stronger, more sustainable business. * The hidden cost of inflated results, misleading marketing, and teaching strategies you don't actually use. * What integrity looks like from both the business owner and client perspective. * Why payment plans aren't an exit strategy—and how to handle financial challenges with honesty and communication. * A simple reflection exercise to help you evaluate whether your business practices truly align with your values.
Resources & Links:1. Scalability 2. Hour Rich 3. Join Kajabi: 3 months for $99 + a bonus from me! 4. Plug and Get Paid 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today's episode, I'm joined by marketing strategist and fractional CMO Jess Shirra for an honest conversation about building a business that supports your life instead of taking it over. Jess shares her journey from leading global marketing teams at major companies to starting her own business as a mom of two—and why choosing flexibility over the corporate ladder completely changed her life.
We also dive into the realities of balancing motherhood with entrepreneurship, the support systems that make sustainable business growth possible, and the marketing mistakes Jess sees over and over again inside online businesses. Whether you're growing a service-based business, selling digital products, or simply craving more freedom in your work, this conversation is packed with practical insights and refreshing honesty.
What you'll learn* How Jess built a seven-figure business without sacrificing the flexibility she wanted as a mom. * What a fractional CMO is and why it can be a lucrative path for experienced marketers. * Why building a support system is essential for sustainable business growth. * The biggest marketing mistakes and money leaks Jess consistently finds when auditing businesses. * How to focus your marketing efforts on the channels that actually drive growth instead of trying to be everywhere.
Mya's Resources & Links:1. Scalability 2. Hour Rich 3. Join Kajabi: 3 months for $99 + a bonus from me! 4. Plug and Get Paid 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Jess' Resources & Links:1. Website (The CMO Office): https://www.thecmooffice.com/ 2. Fractional CMO School: https://www.thecmooffice.com/fractional-cmo-school 3. Instagram (@marketing.by.jess): https://www.instagram.com/marketing.by.jess/ 4. LinkedIn: https://www.linkedin.com/in/jessicashirra/ 5. CMO School Podcast (Apple): https://podcasts.apple.com/us/podcast/cmo-school/id1797851588 6. CMO School Podcast (YouTube): https://www.youtube.com/@cmoschoolpodcast 7. CMO School Podcast page: https://www.thecmooffice.com/podcast
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today's episode, I get real about a hard truth I uncovered in my own content strategy: I'd been treating Instagram like a box to check rather than a relationship to build. After realizing my low-effort approach — quick B-roll clips, recycled podcast captions, and single expiring stories — was tanking my engagement, my follower count, and my connection to my audience, I made a deliberate shift toward more effort: daily face-to-camera talking reels, richer story content that invites real conversation, and simply showing up more like a person and less like a marketing machine.
I trace this wake-up call back to a recent conference where, room after room, people recognized me from Instagram and told me how much my content meant to them — a reminder of the impact I'd been underestimating. Just two weeks into this new approach, I'm already seeing a wave of unsolicited praise from friends, clients, and followers, even though the metrics haven't dramatically changed yet. I share exactly what I changed (and what I didn't), my new daily story and reels habits, my Bought Back by AI content series, and my goal of hitting 300K followers by the end of July — while opening the floor for questions from you.
What you'll learn* Why "effort" is the missing ingredient most people skip in their content strategy. * The difference between content that's easy to make and content that actually builds a brand. * How a single-story-a-day habit can cap your connection with your audience. * Why talking reels are outperforming other formats right now for growth and conversions. * How real-life recognition can reveal the true impact of your content, even when the metrics haven't moved yet.
Resources & Links:1. Scalability 2. Hour Rich 3. Join Kajabi: 3 months for $99 + a bonus from me! 4. Plug and Get Paid 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I'm sharing a conversation I recently had with one of my students during their launch that perfectly illustrates why that's almost never true. We unpack why their pre-sale wasn't getting the traction they hoped for, the biggest mistake they were making in their launch content, and the mindset shift that every business owner needs when it comes to selling.
I also share a story from one of my own launches that completely changed the way I think about marketing. Just when I was convinced everyone already knew about my offer, someone messaged me asking what it even was. That simple DM became one of the biggest reminders that your audience sees far less of your content than you think.
If you've been holding back because you feel repetitive, this episode is your permission slip to keep talking about your offer.
What you'll learn* Why feeling tired of talking about your offer is actually a good sign. * The mistake that causes launch urgency to get buried in your marketing. * How to make your pre-sale, price increases, and deadlines impossible to miss. * Why repetition and volume are essential during a launch. * How this same mindset applies to evergreen offers—not just live launches.
Resources & Links:1. Scalability 2. Hour Rich 3. Join Kajabi: 3 months for $99 + a bonus from me! 4. Plug and Get Paid 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m sharing a behind-the-scenes moment that almost led me to delete an entire podcast episode because I convinced myself it wasn't "good enough." Before I hit delete, I stopped and asked myself a simple question: What if it actually is good enough? That one mindset shift completely changed the way I think about creating content, running my business, and showing up consistently.
I also walk through four lessons I learned simply because I chose to hit publish instead of chasing perfection. If you've ever delayed posting, launching, or creating because you felt it wasn't ready yet, this episode is the reminder you need: your business isn't built on one piece of content—it's built on the compound effect of consistently showing up.
What you'll learn* Why "good enough" often creates more impact than perfection. * The four biggest lessons I learned from publishing a podcast episode I almost deleted. * How to choose content topics that feel more relevant, natural, and valuable. * Why your business success comes from consistency—not one viral post or perfect launch. * How to stop overthinking your content and trust that it's reaching exactly who needs it.
Resources & Links:1. Scalability 2. Hour Rich 3. Join Kajabi: 3 months for $99 + a bonus from me! 4. Plug and Get Paid 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today's episode, I'm pulling back the curtain on the reality of building monthly recurring revenue—and why the journey is far less glamorous than most people make it seem.
Everyone wants the $10K, $20K, or even $50K recurring revenue months, but very few people talk about what it actually takes to get there. I share real examples from my own business and my students to show why consistent, incremental growth always beats chasing the next shiny object.
If you're tired of starting every month at $0 and wondering how to create more predictable income, this episode will help you shift your focus toward building a sustainable revenue foundation that compounds over time.
What you'll learn* Why building monthly recurring revenue feels "unsexy"—but creates the biggest long-term payoff. * How small monthly gains compound into consistent high-income months. * The biggest mindset shift that keeps entrepreneurs from building predictable revenue. * Why recurring offers and one-time offers both have a place in a healthy offer suite. * How to evaluate whether your current marketing strategy actually supports your recurring revenue goals.
Resources & Links:1. Scalability 2. Hour Rich 3. Join Kajabi: 3 months for $99 + a bonus from me! 4. Plug and Get Paid 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m pulling back the curtain on what my day-to-day schedule actually looks like as a business owner, wife, and mom of two little ones. This conversation was inspired by discussions during my Austin Mastermind Retreat, where we started talking about how different entrepreneurs structure their days, manage their workloads, and plan for various seasons of life and business.
I’m sharing everything from my typical workday schedule to how I intentionally adjust my workload throughout the year. If you've ever wondered how to balance running a business while raising young children—or if you've felt pressure to follow someone else's productivity formula—this episode is for you.
What you'll learn* How I structure a typical Monday through Friday workday as a mom and entrepreneur * Why I intentionally keep my workweek around 15–20 hours * How motherhood has taught me to build flexibility into my schedule * The difference between my summer and winter business seasons * Why I plan launches, offer creation, and major projects around specific times of year * How to identify the work schedule that fits your personality and productivity style rather than following someone else’s formula
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m sharing the story behind a spontaneous idea that turned into one of the most impactful business experiences I’ve had in a long time. After watching other creators attend mastermind-style weekends and feeling a little left out, I decided to stop waiting for an invitation and create my own room instead.
I walk you through exactly how I organized a creator retreat in Austin, from inviting the first few people and coordinating travel logistics to planning mastermind sessions, booking an Airbnb, and creating an experience that helped everyone leave with actionable ideas for their business.
Most importantly, this episode is a reminder that if the opportunity you want doesn’t exist yet, you have the power to create it yourself. Whether it’s a mastermind, a networking event, a girls’ weekend, or simply a space to connect with like-minded people, sometimes the best opportunities are the ones you build.
What you'll learn* Why waiting for an invitation may be holding you back * How I organized a creator mastermind weekend from start to finish * The simple mastermind framework we used to solve real business problems * Ways to create meaningful connections with other entrepreneurs * Why creating your own opportunities can lead to unexpected growth and friendships
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I sit down with nervous system and mental health expert Veronica Morera to talk about what it really takes to build resilience as a high-achieving woman. Veronica shares her powerful journey from battling anorexia, depression, and anxiety to building a successful business while navigating motherhood, financial struggles, and major life transitions. Together, we explore the connection between nervous system regulation, entrepreneurship, motherhood, burnout, and the systems that help women thrive instead of merely survive.
We dive into practical ways to regulate your nervous system, how to recognize the early signs of burnout before they become overwhelming, and why traditional approaches to mental health often fall short for ambitious women. Veronica also explains the surprising role home systems play in mental wellness and shares simple strategies you can start implementing today to create more capacity, resilience, and peace in your everyday life.
What you'll learn* How Veronica overcame major mental health struggles and built a thriving business as a mother. * Why nervous system regulation is essential for high-performing women and entrepreneurs. * The importance of leveraging evidence and finding examples of success when your goals feel impossible. * How home systems reduce cognitive load and improve mental health. * The difference between being tired, temporarily stressed, and experiencing burnout. * Early warning signs that you're approaching burnout and what to do about it. * What "awe moments" are and how they help regulate your nervous system throughout the day. * Why traditional therapy doesn't always meet the needs of ambitious, high-achieving women. * Practical ways to build resilience, capacity, and recovery into your daily life. * A simple 60-second exercise to help you regulate and reconnect with what you truly need.
Resources & Links:1. Connect with Veronica on LinkedIn 2. Follow Veronica on Instagram 3. Get Veronica's Free Nervous System Style Decoder 4. Scalability 5. Overflow Mastermind 6. Kajabi 30-day free trial + 2 bonuses 7. 150 Free Hooks 8. IG University 9. 30 Days of Manychat Pro FREE 10. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today's episode, I’m sharing a behind-the-scenes coaching riff originally created for my Scalability students all about what makes an offer truly effective in 2026. Whether you're creating a $7 product, a premium coaching program, or anything in between, I break down the key elements that help offers create faster transformations, increase implementation, and deliver better results for students.
We dive into why most creators overcomplicate their offers, how to identify and address the resistance that keeps customers stuck, and why learning styles, AI integration, and strategic curriculum design matter more than ever. If you're building, refining, or optimizing an offer, this episode will give you a practical framework to evaluate what's working and what needs improvement.
What You'll Learn* Why every element of your offer should be built around the payoff and transformation, not information overload * How to identify the resistance and mental blocks that prevent students from getting results—and how to design around them * The importance of creating offers that support multiple learning styles for better implementation and student success * Practical ways to use AI to reduce resistance, accelerate action, and improve the student experience * How lean curriculum, guided onboarding, and strategic pacing help students stay focused and achieve faster results
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m pulling back the curtain on some of the hardest and most unexpected challenges I’ve faced in business recently—from getting my email hacked, to having my Facebook ads account permanently restricted, to experiencing my first-ever two-week sales dry spell in five years of business. I’m sharing the emotional and mental toll it took, the money mindset struggles that surfaced, and the exact things I’ve been doing to rewire my beliefs around money, abundance, and receiving.
I’m also diving into the journal prompts, mindset shifts, and daily habits that helped me move from fear and scarcity back into alignment—and ultimately back into consistent sales. If you’ve ever questioned yourself during a hard season in business, this episode will remind you that mindset isn’t fluff… it’s foundational.
What you'll learn* What happened when my email got hacked and my ads account was restricted * Why mindset—not strategy—is often the biggest differentiator in business success * The journal prompts I’ve been using to rewire my money mindset * How scarcity thinking was quietly affecting my business decisions * Simple daily practices that help me shift back into abundance and receiving * Why entrepreneurship requires strengthening your mindset muscle every single day
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down how AI is actually saving me time in my business and personal life instead of creating more work. I’m sharing why I almost gave up on AI completely, what changed when I started using Claude Co-Work, and the exact ways I’m using it to automate repetitive tasks, analyze data, streamline my backend systems, and even help with meal planning at home.
We’re also diving into the 5 levels of AI usage, why most people are stuck at level one, and how to start thinking about AI as more than just a chatbot. If you’ve been curious about AI but overwhelmed by all the noise online, this episode will help you think about it in a much more practical, sustainable, and business-focused way.
What you'll learn* The 5 levels of AI usage and why most people never move past basic prompting * Why Claude Co-Work completely changed the way I use AI in my business * How I use AI to automate meal planning, grocery ordering, and reduce food waste * Ways AI helps me analyze ads, Google Analytics, podcasts, and social media content * How I “message mine” client calls and conversations for content, offers, and messaging ideas * A simple exercise to identify which tasks you should automate first with AI
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down one of the easiest ways to collect ongoing market research for your business without constantly polling your audience or overcomplicating the process. Whether you’re brand new in business or years in, your audience is always evolving, which means your messaging, content, and offers should evolve too.
I’m walking you through the exact ManyChat automation I use to collect real-time data from new Instagram followers so I can better understand what they actually need help with. This one simple automation helps me improve my content strategy, strengthen my messaging, grow my email list, promote my podcast, and naturally introduce my offers—all while collecting valuable audience insights in the background.
If you’ve been guessing what your audience wants to hear from you, this episode will help you stop guessing and start using actual data to guide your content and marketing decisions. And if you’re not already using ManyChat, I also share where you can grab a discount to get started.
What you'll learn* Why market research should be an ongoing process in every stage of business * How to use ManyChat automations to collect audience data automatically * The exact DM flow I use for new Instagram followers * How to uncover what content your audience actually wants from you * Ways to connect your automations to your offers, podcast, and email list * How to use audience responses to create stronger content and messaging
Resources & Links:1. Manychat: 50% off for 2 months 2. Scalability 3. Overflow Mastermind 4. Kajabi 30-day free trial + 2 bonuses 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, we dive into a real-life case study of one of my Scalability students who generated $140,000 in just one year—while balancing motherhood, running a group practice, and building a digital product business on the side. Sara, a licensed therapist and business owner, shares how she transitioned from a time-capped service model into a scalable, sustainable business using digital products, strategic pricing, and smart systems.
We break down how she turned a simple workshop into a full course and eventually built an entire offer ecosystem that increased her income, impact, and flexibility—all while making key mindset shifts around pricing, time value, and audience building that fueled her growth.
What you'll learn* How Sara scaled to $140K in one year using digital products and systems * Transitioning from one-on-one services to scalable offers * Turning a simple workshop into a profitable course * Using pricing, audience insights, and offer ecosystems to grow revenue * Why systems, automation, and audience building are key to sustainable scaling
Resources & Links:1. Follow Sara on Instagram 2. Follow Collaborative Minds Therapy on Instagram 3. Sara's website 4. Collaborative Minds Psychotherapy website 5. Sara's checklist to assess your clinical, logistical, and emotional readiness 6. Scalability 7. Overflow Mastermind 8. Kajabi 30-day free trial + 2 bonuses 9. 150 Free Hooks 10. IG University 11. 30 Days of Manychat Pro FREE 12. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today's episode, I break down why most business owners are using AI the hard way—and why prompt engineering is already becoming outdated. I share the shift to context engineering, what it means, and how creating the right AI environment can save you serious time while giving you outputs that actually sound like you.
I also walk through how I personally use Claude Projects to streamline content, offers, repurposing, and daily business tasks. If AI has felt frustrating, robotic, or more work than it's worth, this episode will completely change how you approach it.
What you'll learn* Why prompt engineering is no longer the smartest way to use AI * What context engineering is and why it creates better outputs * How Claude Projects can remember your brand voice, offers, and audience * A reverse prompting trick to let AI build your business context doc for you * Real examples of how to use AI for emails, hooks, offers, and repurposing * How AI can save solopreneurs and parents hours every month
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I dive into a concept that completely shifted how I think about business growth—pattern recognition. After listening to an interview with Tony Robbins, I realized that the most valuable skill in today’s AI-driven world isn’t just using AI—it’s knowing how to think. I break down why pattern recognition is the skill that separates entrepreneurs who are growing from those who feel stuck, and how combining this skill with AI can completely change the game.
I also walk you through why AI isn’t the magic answer people think it is. It can analyze data, but it can’t replace your intuition, your curiosity, or your lived experience. I share how pattern recognition shows up not just in your content and strategy, but in your habits, your thoughts, and the way you show up in your business. Plus, I give you a simple 7-day exercise to start strengthening this skill immediately.
What you'll learn* Why pattern recognition is the most important skill in the AI era * The key difference between using AI and thinking for yourself * The three things AI will never do for you in your business * How successful entrepreneurs use pattern recognition to grow faster * The role of internal patterns (thoughts, habits, behaviors) in holding you back or moving you forward * A simple daily exercise to help you start recognizing your own patterns
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down what’s actually working on Instagram right now in 2026 after studying over 200 high-performing posts across multiple niches. I share the biggest pattern I found (and no, it’s not some secret hack), plus how you can start creating content that connects, performs, and actually gets people to stop scrolling.
I also walk through three specific hook formulas that are consistently driving views, engagement, and growth—along with why they work and how to apply them to your own content without overthinking it. If your content has been feeling flat lately, this will shift how you approach everything.
What you'll learn* High-performing content creates an “identity moment” that makes the viewer feel seen * Generic content gets ignored—specificity is what makes people stop and engage * POV hooks work by placing the viewer directly into a relatable, detailed moment * “Permission slip” hooks tap into what your audience already wants but needs validation for * Bold or controversial hooks spark curiosity and increase engagement
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I sat down with Dr. Christiane Schroeter—business and wellness coach, professor, TEDx speaker, and mom—to talk about what it actually takes to get more yeses in your business. Whether you’re pitching brand deals, selling your offers, or trying to grow your audience, she breaks down why most people are getting ignored… and what to do instead.
We dive into her simple but powerful three-step framework—clarity, relevance, and confidence—and how small shifts in your communication can completely change the way people respond to you. This conversation is packed with practical examples (and a few “oh… I’ve definitely been doing that wrong” moments) that will help you connect with your audience in a way that actually converts.
What you'll learn* The biggest mistake people make when trying to get a “yes” and how to fix it by listening first * How to uncover real pain points and turn them into messaging that actually connects * The 3-step framework (clarity, relevance, confidence) to increase conversions * A simple, high-converting email approach that drives replies and engagement * How to handle rejection, build confidence, and keep showing up until the yes comes
Connect with Christiane:Grab Dr. Christiane’s Freebie https://hellohappynest.thrivecart.com/3-steps-to-more-yeses/?coupon=HOWTOSELL
Check out Dr. Christiane’s website https://doctorchristiane.com/
Follow Dr. Christiane on Instagram https://instagram.com/@doctor.christiane
Find Dr. Christiane on YouTube https://www.youtube.com/@doctor.christiane
Connect with Dr. Christiane on LinkedIn https://linkedin.com/in/christianeschroeter/
Listen to Dr. Christiane’s podcast on Apple https://doctorchristiane.com/apple
Listen to Dr. Christiane’s podcast on Spotify https://doctorchristiane.com/spotify
Hear Dr. Christiane’s TEDx Talk https://doctorchristiane.com/speaking-5/
Buy Dr. Christiane’s book, How to Master Your Goals How to Master Your Goals
Buy Dr. Christiane’s book, Step Into Your Voice Step into Your Voice
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m answering a question about how I balance work and family—and what boundaries actually make that possible. This comes at a time when I’m juggling a lot more than usual, so I’m sharing what I’m actually doing right now to stay productive without feeling completely burnt out.
I break down the simple framework I use to manage my time—what I delegate, what I delete, and what I automate—and how that applies both in my business and in my personal life. I also share the small shifts that have made the biggest difference, from deleting email off my phone to setting clear expectations around my availability.
If you’ve ever felt like there’s not enough time in the day (or like your business is bleeding into every corner of your life), this episode will help you simplify, prioritize, and take your time back.
What you'll learn1. The 3-part framework: delegate, delete, and automate—and how to use it daily 2. How to buy back your time through delegation in both business and home life 3. Why tracking your time helps you make smarter, more efficient decisions 4. The impact of setting boundaries with your inbox, phone, and social media 5. How to prioritize what actually matters (and push the rest back without guilt) 6. A simple weekly structure to help you stay focused without burning out
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today's episode, I’m sharing a conversation from my guest appearance on the Accidentally Influential podcast with Kate and Tea. We talk all about brand partnerships for educators, experts, and creators who want to monetize their platform without turning into a walking billboard. I break down how my business unexpectedly started, how brand deals first entered the picture, and why some of the best opportunities came not from pitching nonstop, but from genuinely using and talking about tools I already loved.
We also get into what makes brand partnership content actually work, how to make it feel natural instead of forced, and why creators need to stop thinking of themselves like script readers and start thinking like strategic partners. I share what I look for in a brand deal, why affiliate relationships can be a smart first step, and how to create win-win partnerships that support both the brand and your own business long term.
What you'll learn1. How my “accidentally influential” moment turned into a real business 2. Why serving your audience first can shape your niche better than forcing one 3. How my first paid brand partnership came about 4. Why I only partner with brands that fit naturally into my existing content 5. A common mistake beginner creators make when trying to land brand deals 6. Why affiliate marketing can open the door to higher-paying partnerships 7. How to make brand partnerships more profitable through strategy, email growth, and recurring revenue 8. What I would immediately stop posting if my goal was attracting brand deals
Resources & Links:1. Accidentally Influential Podcast 2. Not An Influencer Co. on Instagram 3. Join the Creator Club waitlist! 4. Scalability 5. Overflow Mastermind 6. Kajabi 30-day free trial + 2 bonuses 7. 150 Free Hooks 8. IG University 9. 30 Days of Manychat Pro FREE 10. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m joined by Claire Venus for a really thoughtful conversation about Substack, what makes it different from other platforms, and why so many creators are craving a quieter, more intentional space online. Claire shares how she went from working in festivals and events to building a business around Substack, and how her own desire for a non-algorithmic place to write turned into a thriving community and membership.
We talk about what Substack actually is, how it has evolved over the years, and why it is not as simple as “just start a paid newsletter and make easy money.” Claire breaks down the reality of Substack’s 10% fee, the risks of low-ticket high-volume models, and why so many creators can burn themselves out trying to do too much. We also get into where Substack fits into a larger business ecosystem, whether it should replace your email list, and how to think strategically about using it for lead generation, self-expression, community, or paid offers.
This episode is a really honest look at what Substack can be, who it makes sense for, and why not every platform is the right fit for every business. If you’ve been curious about starting a Substack but also side-eyeing it a little, this conversation will help you think through it with a lot more clarity.
What you'll learn1. Claire’s journey from the events industry to building a business around Substack 2. What Substack is, how it has evolved, and why it feels different from traditional social platforms 3. How creators can grow on Substack without relying heavily on algorithms or viral content 4. Why many creators are craving deeper connection and longer-form attention online 5. The reality of monetizing on Substack, including the 10% platform fee and subscription model 6. How Substack fits into a larger business ecosystem alongside email lists, courses, and memberships 7. Who Substack is best suited for and why it’s not too late to start using the platform
Resources & Links:1. Visit Claire's website 2. Join Claire's 11,000+ subscribers 3. Get Claire's book: "How to Build a World Class Substack" 4. Follow Claire on Instagram 5. Scalability 6. Overflow Mastermind 7. Kajabi 30-day free trial + 2 bonuses 8. 150 Free Hooks 9. IG University 10. 30 Days of Manychat Pro FREE 11. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In this episode, I’m sharing a real conversation from inside my Scalability Mastermind that I know a lot of you will relate to. One of my students asked how to stop shiny object syndrome—specifically the urge to start a brand new Instagram page or business idea when things start to feel slow or boring in your current one.
I break down why the desire to “start something new” usually has nothing to do with the idea itself and everything to do with avoiding discomfort, commitment, and the messy middle of growth. We talk about dopamine, boredom, and why staying power—not constant pivots—is what actually creates long-term success.
I also share the one question I come back to anytime shiny object syndrome pops up for me, plus why delayed gratification is one of the most underrated (and hardest) skills to build in business.
What you'll learn1. What shiny object syndrome really is (and why it shows up when growth feels slow) 2. Why starting something new feels productive—but usually isn’t 3. The difference between boredom and misalignment 4. How avoiding discomfort keeps you stuck in cycles of restarting 5. Why consistency and “non-sexy” daily actions matter more than motivation 6. The mindset shift that helps you stick things out when results are delayed 7. The phrase I come back to when I’m tempted to pivot or rebrand
Resources & Links:1. Join Stacked Inbox 2. Scalability 3. Overflow Mastermind 4. Kajabi 30-day free trial + 2 bonuses 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I break down a real funnel experiment that completely changed how I think about email marketing, buyer behavior, and funnel strategy. While prepping for a major course launch, I found myself wondering whether I was sending too many emails—or not enough—so I decided to test it.
I walk you through two versions of the exact same funnel: a 10-email sequence and a 5-email sequence for the same low-cost offer. Everything stayed the same—the opt-in, the freebie, the pop-up offer, and the pricing. The only thing that changed was the number of emails sent to people who didn’t purchase right away. The results were shocking and revealed a massive shift most business owners need to make when it comes to building funnels that actually convert in 2026 and beyond.
What you'll learn1. The exact funnel structure I tested, from opt-in to pop-up offer to email sequence 2. Why my 10-email funnel dramatically outperformed the 5-email version 3. The revenue difference between the two funnels—and why list size wasn’t the real factor 4. Why more emails doesn’t mean “spam,” and fewer emails doesn’t mean “better” 5. The real reason buyers don’t purchase right away (and what they actually need instead) 6. How longer funnels allow you to support more buyer types through storytelling, objection handling, and social proof 7. The one question I stopped asking—and the new question that now guides every funnel I build
Resources & Links:1. Join Stacked Inbox 2. Scalability 3. Overflow Mastermind 4. Kajabi 30-day free trial + 2 bonuses 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I break down the number one reason funnels fail to convert — and it’s not what most people think. While many funnels technically have all the “right” pieces (opt-in, freebie, nurture emails, sales emails), the real issue is how the funnel was built.
Instead of creating funnels in disconnected parts, this episode explains why reverse-engineering from your main offer is the key to building a funnel that actually converts. You’ll learn how to think of your funnel as a curated journey — not a checklist — and how each step should intentionally prepare your audience to say yes to your offer.
What you'll learn1. What a funnel really is (and what it’s supposed to do) 2. Why most funnels don’t convert even when they’re “complete” 3. The biggest mistake people make when building their funnels 4. Why starting with a freebie is often the wrong first step 5. How to reverse-engineer your funnel from your main offer 6. How to use “stepping stones” to move cold leads toward buying 7. What to evaluate inside your opt-in, freebie, nurture emails, and sales emails 8. The key question every funnel component should answer before it exists
Resources & Links:1. Waitlist for Stacked Inbox 2. Scalability 3. Overflow Mastermind 4. Kajabi 30-day free trial + 2 bonuses 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down the real reason your funnel isn’t converting the way you want—and spoiler alert, it’s missing two critical pieces. I walk through what a funnel actually is, why relying only on a front-end funnel leaves a ton of money on the table, and how to build a funnel ecosystem that works with real buyer behavior instead of fighting it. If you’ve ever wondered what happens to the 95% of people who don’t buy right away, this episode is for you!
What you'll learn1. What a front-end funnel is, how it’s meant to be marketed, and why 3–5% conversions are normal 2. What happens to the 95% who don’t buy—and how a long-term (reply & buy) funnel recovers that revenue 3. Why sending everyone to a general newsletter breaks the buyer journey 4. The biggest post-purchase mistake I see (ghosting buyers) and how to fix it 5. How a post-purchase funnel helps buyers get results faster and creates repeat customers 6. The three funnels you need to build a sustainable, compounding business
Join the Stacked Inbox waitlist here (launches Feb 22): https://myanichol.myflodesk.com/stackedinbox
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m joined by Kara (@TheWhimsySoul) for a real, no-fluff conversation about what social media is heading toward in 2026—and how creators can “AI-proof” their strategy without spiraling. We talk about why being more human (not more polished) is the advantage, how algorithms are tightening people into content bubbles, why short form is becoming less reliable for nurturing + converting, and how long-form + community are becoming the steady foundation again. We also get into monetization, brand deals vs. UGC confusion, why you need multiple revenue streams, and how tools like repurpose.io, manychat, and descript can keep you sane while you spread your content across platforms.
What you'll learn1. Why being visibly human (not polished or perfect) will outperform AI-generated content in 2026 2. How social media is shifting from nurture + conversion to primarily visibility, and what to use instead 3. Why long-form content and community are becoming the most stable, trust-building platforms 4. How algorithm “bubbles” are shrinking reach—and how niche pillars help you grow anyway 5. Why creators need multiple revenue streams to survive platform and AI shifts 6. How to use AI and automation ethically and strategically to work faster without losing credibility
Resources & Links:1. Follow Kara on Instagram or check out her website 2. Scalability 3. Overflow Mastermind 4. Kajabi 30-day free trial + 2 bonuses 5. 150 Free Hooks 6. IG University 7. 30 Days of Manychat Pro FREE 8. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down the four different buyer types and why understanding them can completely change the way you sell. Most business owners naturally sell to the buyer type they are, which means they’re unintentionally leaving other potential buyers out of the conversation. This episode gives a clear, practical overview of each buyer type, what motivates them to purchase, and how you can start speaking to all four through your sales pages, Instagram stories, emails, and direct messages—without feeling pushy or salesy.
What you'll learn1. Why most business owners only sell to one or two buyer types without realizing it 2. How understanding buyer psychology reduces objections before they happen 3. The key motivations behind analytical, amiable, driver, and expressive buyers 4. What each buyer type needs to see in order to feel confident purchasing 5. How to layer all four buyer types into your content without creating separate strategies
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down one of the most important (and most overlooked) questions in business: Does the way you’re making money actually support the life you want to live?
This conversation was sparked by a DM exchange I had with a potential mastermind client who shared that she’d experienced $70k–$80k months—but at a cost she no longer wanted to pay. That moment stuck with me and opened up a bigger conversation around trade-offs, capacity, and building a business with your life in mind.
I walk through the real costs behind different offer types—low-ticket memberships, courses, funnels, and high-ticket coaching—and explain why there is no single “right” way to scale. Every model works, but every model comes with trade-offs. The key is choosing the one that aligns with your current season, energy, and vision.
I also share why I’m a big believer in an offer suite, how my own offers have evolved over time, and why letting go of successful offers can sometimes be the most aligned decision you make.
What you'll learn1. Why “all money isn’t made equal” when it comes to time, energy, and lifestyle 2. The real trade-offs of low-ticket memberships, courses, funnels, and high-ticket coaching 3. How volume, retention, marketing, and capacity show up differently depending on your offer type 4. Why scaling looks different in different seasons of life and business 5. How to decide which offers best support the life you actually want 6. Why there’s no right or wrong way to scale—only what’s aligned for you 7. The importance of letting go of offers that no longer fit, even if they worked in the past 8. Why I’m team offer suite and how I balance low-ticket and high-ticket offers in my own business
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In this episode, I walk through exactly how I’ve sold over 50 multiple five-figure coaching and high-ticket offers, including a $40,000 coaching package, without running sales calls. About half of those sales happened with little to no direct conversation before the purchase.
I explain why I don’t personally use sales calls, even though they work, and how my background in network marketing, my role as a mom, and my desire for a spacious calendar shaped the way I built my business. This episode breaks down the systems, content strategy, and offer structure that allow high-ticket clients to confidently buy without pressure, urgency, or hopping on discovery calls.
This is a behind-the-scenes look at how high-ticket sales can happen ethically, intentionally, and without putting families in financially stressful positions.
What you'll learn• How I’ve sold high-ticket coaching and mastermind offers without sales calls
• Why sales calls are not required to sell $10k–$40k offers
• The two main reasons I intentionally removed sales calls from my business
• How motherhood and time freedom influenced my business model
• Why sales skills still matter, even without sales calls
• How I protect potential clients from making unaligned financial decisions
• The role applications play in replacing discovery calls
• Why asking questions does not make someone less qualified
• How buyer types influence the need for sales calls
• Why some buyers will avoid offers that require a call
• How content pre-qualifies high-ticket clients before they ever apply
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I break down a simple business principle that most people immediately want to dismiss because it feels too simple: the 80/20 rule. If your brain is already telling you this can’t possibly work, that reaction is exactly why this episode matters. I walk through how applying this rule to your offers, marketing, and customers can completely change the way you approach your business—and help you scale faster in 2026.
What you'll learn* Why our brains crave complexity and resist simple strategies * How I realized that 80% of my revenue was coming from just 20% of my offers * Why marketing multiple offers at the same time is usually holding you back * What I actually recommend focusing on in your stories, emails, funnels, and ads * How the 80/20 rule applies to your customer base, not just your offers * Why repetition is necessary for growth, not something to avoid * How simplifying your focus removes fluff and creates real momentum
If you’re juggling too many offers, feeling scattered in your marketing, or constantly convincing yourself you need to switch things up, this episode will help you simplify, refocus, and double down on what’s already working.
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I talk honestly about a season where life and business felt heavy at the same time—and how that tension sparked a major mindset shift. I share what it looks like to question your goals, your capacity, and your readiness for the next level when you’re exhausted, overwhelmed, and wondering why things haven’t happened yet. This episode is a reminder that slow growth, hard lessons, and imperfect seasons are often exactly what prepare you for sustainable success.
What you'll learn Why feeling “behind” often means you’re not ready yet* * How capacity, systems, and support affect sustainable growth * The danger of rushing success before you can hold it * A reframe: making your current income level easier first * Asking “what am I meant to learn?” instead of “why me?”
Resources & Links:1. Scalability 2. Overflow Mastermind 3. Kajabi 30-day free trial + 2 bonuses 4. 150 Free Hooks 5. IG University 6. 30 Days of Manychat Pro FREE 7. Learn how to run successful paid ads
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Watch this episode on YouTube 5. Read this episode in blog format here
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today's episode, I’m recapping my 2025 Black Friday and Cyber Monday sales and pulling back the curtain on what really happened. After three years of running highly successful six-figure Black Friday seasons, I decided to try a completely different approach this year. I walk through how I structured the sale, the numbers behind it, the disappointment I felt when results didn’t meet expectations, and the biggest lesson I’m carrying into 2026: simplicity wins.
What You'll Learn1. How I used to run Black Friday and Cyber Monday—and how 2025 was intentionally different 2. The structure of my five-day deals, Cyber Monday pivot, and overall November strategy 3. Revenue breakdowns, customer data, and why I don’t count contracted revenue 4. The emotional reality of missing a major sales goal after months of preparation 5. What I learned about overcomplicating sales and why simple strategies scale better 6. How this experience is shaping my Black Friday plans for 2026
Resources & Links:1. Kajabi 30-day free trial + 2 bonuses 2. 150 Free Hooks 3. List Building 101 4. Manychat 5. IG University
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Now on YouTube
Related Episodes:1. Episode #: Title 2. Episode #: Title 3. Episode #: Title
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down how to make more money from brand partnerships without creating more content or taking on more work. If you’ve ever felt unsure about how to price brand deals, negotiate confidently, or maximize the opportunities already coming your way, this conversation is for you.
I’m sharing the two strategies that have helped me make more money from brand partnerships than ever before — including how I structure tiered packages so brands naturally choose higher-paying options, and how I layer in affiliate commission to increase my income beyond a flat rate. I talk about why simply saying “yes” to what a brand asks for is leaving money on the table, and how to position your offers in a way that feels aligned, professional, and easy to say yes to.
This episode also dives into how I communicate value to brands using real data, past performance, and audience trust — so I’m not just charging more, but justifying my rates with confidence. Whether you’re newer to brand deals or already landing partnerships consistently, these strategies will help you negotiate smarter and get paid what your content is actually worth.
If you want to stop underpricing yourself, create win-win brand collaborations, and turn partnerships into a more sustainable revenue stream, this episode will give you a clear, actionable framework to start using right away.
What you’ll learn:1. How I structure tiered brand partnership packages 2. Why offering three pricing options increases your earning potential 3. What to include in base, mid-tier, and premium brand deals 4. How to communicate value to brands (without overexplaining) 5. Why brands naturally choose mid-tier offers 6. How to add affiliate commission to brand partnerships 7. When and how to negotiate affiliate links into deals 8. How to use past performance and stats to justify higher rates 9. How to stop leaving money on the table with brand deals
Resources & Links:1. Kajabi 30-day free trial + 2 bonuses 2. 150 Free Hooks 3. List Building 101 4. Manychat 5. IG University 6. Scalability
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Thank you!
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Now on YouTube
More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I'm breaking down why social media feels harder than it ever has—and why it’s not just you. From Q4 overwhelm to AI-generated content flooding every platform, I talk honestly about why views, likes, and engagement are down across the board and what creators need to understand heading into 2025.
I dive into how AI is changing the way people consume content, why audiences are craving real human connection more than ever, and why talking content and long-form platforms are becoming increasingly powerful. This episode also explores how to shift your mindset around success metrics, stop comparing your content to past years, and build a strategy that actually works in the evolving social media landscape.
If you’ve been questioning your content performance, feeling discouraged by declining engagement, or wondering how to future-proof your brand, this episode will help you reframe what success looks like and adapt without burning out.
What you'll learn:1. Why engagement drops during Q4 2. How AI is changing content visibility and trust 3. Why human, talking content is gaining power 4. How success metrics are shifting heading into 2025 5. What content formats are working right now 6. The difference between SEO and AEO 7. Why long-form, evergreen platforms matter more than ever 8. How to adapt your content strategy without burning out
Resources & Links:1. Kajabi 30-day free trial + 2 bonuses 2. 150 Free Hooks 3. List Building 101 4. Manychat 5. IG University
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Mya:1. Follow on Instagram @myanichol 2. Join my email list 3. Check out my website 4. Now on YouTube
More about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down how I went from barely getting testimonials to receiving high-quality reviews every single week. For a full year, my program Plug And Get Paid was changing lives, yet I was only getting a handful of testimonials. After building a strategic framework for collecting reviews, I now receive written testimonials one to two times per week and, for the first time ever, video testimonials for my higher-ticket offer.
You’ll learn the real difference between informal and formal testimonials, why both matter, and how small but intentional systems can skyrocket your social proof. I’m sharing the exact tool I use to gamify the testimonial process, how I time my requests to get better results, and the irresistible incentive that finally got people to submit video reviews.
If you’ve struggled to gather testimonials or are tired of manually begging for feedback, this episode will help you automate the process and collect high-quality proof without chasing your customers.
What You’ll Learn* The difference between informal and formal testimonials * Why timing is the key to getting stronger results * How gamifying feedback increases submissions * Which tool I use to automate testimonial collection * How to strategically ask multiple times without being pushy * The incentive strategy that got me high-ticket video testimonials * How to use testimonials to upgrade sales pages and marketing
Resources & Links:* Kajabi 30-day free trial + 2 bonuses * Try Senja for just $1/month for 2 months * 150 Free Hooks * List Building 101 * Manychat * IG University
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Mya:* Follow on Instagram @myanichol * Join my email list * Check out my website * Now on YouTube
More about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m breaking down one of the most overlooked reasons business owners struggle to stay consistent online: the barrier to entry.
I’m sharing what “barrier to entry” actually means, why your content feels heavier on some platforms than others, and how to dissolve the things that make showing up feel like a chore. From choosing platforms that feel natural, to repurposing your content across multiple channels, to identifying what specifically stops you from taking action — we’re walking through it all.
I’m also pulling back the curtain on my own process: the perfectionism, the time commitment, and what I changed so podcasting finally feels doable again.
If you’re tired of forcing yourself to post or “just get something up,” this episode will help you shift back into creating from a place of energy, clarity, and ease.
Resources & Links:* Kajabi 30-day free trial + 2 bonuses * 150 Free Hooks * List Building 101 * Manychat * IG University
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Mya:* Follow on Instagram @myanichol * Join my email list * Check out my website * Now on YouTube
Related Episodes:* Episode #: Title * Episode #: Title * Episode #: Title
More about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m sharing the real reason I decided to bring the podcast back — and honestly, it wasn’t part of the 2025 plan. Over the last two months, four different students across my mastermind and scalability programs mentioned that they’ve listened to every episode, missed the podcast, and wished it would return. These are my highest-level clients… and hearing that kind of feedback repeatedly made it impossible to ignore.
So in this episode, I’m breaking down the signs that told me it was time to restart the show, why the podcast attracts my dreamiest clients more than any other platform, and how it aligns with the direction my business is moving in 2026 — specifically my word of the year: depth.
You’ll also hear why I relaunched quietly without a big promo push (think: November + two babies + solo parenting + Black Friday chaos), and how short, 5–15 minute episodes are helping me become a stronger mentor by forcing me to cut the fluff and get straight to the point.
Finally, I’m giving you one simple action step — one that might honestly shift the way you show up in your business moving into 2026.
Resources & Links:* Kajabi 30-day free trial + 2 bonuses * 150 Free Hooks * List Building 101 * Manychat * IG University
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Mya:* Follow on Instagram @myanichol * Join my email list * Check out my website * Now on YouTube
More about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode, I’m officially back on the mic and kicking things off with a raw, behind-the-scenes update. I’m sharing why I’m ditching polished intros, perfect editing, and long episodes in favor of a more real, voice-memo-style format that actually fits into the tiny pockets of life—for me and for you.
I also give a life update after seven months away, including postpartum realities, becoming a mom of two, finally having a home office I love, being flown out by Kajabi (still surreal), and diving headfirst into Christmas mode way too early.
Then I shift into a deeper conversation I’ve been having everywhere lately: what it truly looks like to balance motherhood, marriage, and running a thriving business—especially when you’re the primary income earner. I open up about navigating flipped household roles, my journey from wanting to be a stay-at-home mom to becoming the breadwinner, and how my husband and I are figuring out this season together.
Resources & Links:* Kajabi 30-day free trial + 2 bonuses * 150 Free Hooks * List Building 101 * Manychat * IG University
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Mya:* Follow on Instagram @myanichol * Join my email list * Check out my website * Now on YouTube
More about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.
Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
Make sure to hit subscribe/follow so you never miss an episode!
In today's episode, I'm sharing why I'm putting a pause on podcasting.
My heart hasn't been in podcasting for a little while, but I've been fighting with the fact that I've needed a break. I had this arbitrary rule I put in place for myself that I couldn't take a break from the podcast. But this rule was made for no real reason, so now I need to trust myself that taking a step back is the right choice.
I encourage you to throw out the rulebook that is keeping you from doing what you love. Make necessary changes, find what you love, and take the right path for you.
I won't be gone forever, but for now, I'm sending you all the love!
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/04/22/pause-on-podcasting/
Resources & Links:
- Episode 108: $100 million dollar advice from Brendon Burchard
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
In today's episode, I ask: Is relatable content holding you back from making sales? This could be through your content, your offers, your client conversations, or anything else. Where and what are you holding back from sharing because you're afraid it's not relatable?
In my recent content journey, I've realized that I've been holding back parts of myself for fear that they're not relatable. But the truth is that I'm not here to be relatable. I'm here to be an innovator, a thought-provoker, someone who pushes other people to be their best selves, whatever that might look like.
So, what are you holding back on sharing because you're afraid that it's not relatable? Share that today.
In today’s episode, I cover:
- How different stories and backgrounds don't discredit success
- Why unrelatable content can still be powerful
- How my goal as a content creator and as a business owner is just to be really good at being me
- Why I want people to see that my dreams and my actions are impacting their destiny
- How I'm not here to be relatable
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/04/15/relatable-content/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In today's episode, I'm sharing 10 Instagram Story ideas for you to sell your offer in under 5 minutes. (This is technically a part two episode, so go check out episode 46 for more ideas!)
I'm going in-depth on these 10 ideas so you can take away some inspiration to make selling easier on Instagram. But I want to be really real with you; this is going to get you a whole whopping 10 days of selling, which is great, but it is just a start. What you really need is an easy plug-and-play system that makes selling easier beyond those 10 days. You can learn more about my Plug & Get Paid offer here.
In today’s episode, I cover:
- What your ideal client has tried in the past but hasn't worked
- What is a thought that your ideas client has had but wouldn't admit to having
- Share a short tutorial or walk-through and say you share more like that inside of your paid offer
- What is something that has happened in your day-to-day life recently that could be related to your offer
- What is the method, framework, or blueprint that you teach in your offer that provides results
- What is a mistake that you made that ultimately led you to a win
- What do you do versus what do you not when teaching inside your offer
- This isn't just (blank); it's the beginning of (blank)
- What is in their head that is moving them towards their goals
- Take something you've heard or seen recently that you disagree with and talk about why
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/04/08/instagram-story-ideas/
Resources & Links:
- Episode 46: Selling on Instagram - 10 in-depth ideas
- Plug & Get Paid
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
In today's episode, I'm sharing 7 simple ways to increase your revenue without increasing your workload.
One of the key things to implementing the strategies I share today is you need to have a tool like Kajabi to implement them easily and efficiently. These strategies will help you reach sustainability while increasing your revenue.
In today’s episode, I cover:
- Order bumps
- Including multiple payment types
- Offering payment plans
- Offering an alumni discount
- Adding a late fee for defaulted payments
- Adding in a higher or lower tier to an offer
- Bundling several offers together for a limited time only
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/04/01/increase-your-revenue/
Resources & Links:
- Kajabi 30-day free trial + 20 free story templates
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
In today's episode, I'm discussing the number one reason why your business isn't scaling, and that's tracking your business metrics.
While it is possible to grow without tracking numbers initially, sustainable scaling requires detailed metric analysis. At my current business level, most of my time is spent analyzing numbers, experimenting, and optimizing rather than creating new content.
Check out my Scalability program, which is open for enrollment until March 31st at 10 PM MT!
In today’s episode, I cover:
- Essential metrics businesses should track
- What traffic-to-offer conversion rates should look like
- How opt-in form conversions works
- What tripwire conversion rates look like
- What upsell conversion rates should be
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/03/25/why-your-business-isnt-scaling/
Resources & Links:
- Scalability
- ClickUp
- The Online Blueprint
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
In this episode, I'm sharing 5 ways to keep people on your content longer so your content views skyrocket. I'm also sharing a quick recap of what's happening in my world.
The goal of this episode is to provide you with strategies for holding attention, not necessarily creating the hook that grabs attention to start with. I'm diving into 5 strategies to get your audience to spend as much time on your content as possible.
In today’s episode, I cover:
- Ways to create a loop to increase engagement
- How to make your content visually engaging
- What pattern interruption is and how to use it throughout a post
- How to lead people with your caption
- Why you should keep your content concise
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/03/18/keep-people-on-your-content-longer/
Resources & Links:
- The Online Blueprint
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In this episode, I’m excited for you to hear how Scalability student Jade scaled to $10k months. We’ll dive into how Jade has scaled from $2k and $3k to several $10k months using what she learned in Scalability.
Jade is a social media strategist and manager who helps entrepreneurs turn their content into real business growth, not just likes and views. She’s worked with clients across various industries, from online service providers to brick-and-mortar stores and hair salons, helping them increase website traffic, generate leads, and boost sales through strategic social media marketing.
In today’s episode, we cover:
- The struggles she faced before joining Scalability
- How lessening the number of offers led to more success
- How she finds leads
- How she changed pricing to reflect the quality of her services
- Ways she leveled up the client experience
- How she stands out to gain and retain clients
- The mindset shifts that have helped her focus and maintain sustainability in her business
Connect with Jade:
- Follow on Instagram @jade.mc.neil
- Visit her website
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/03/11/10k-months/
Resources & Links:
- The Online Blueprint
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
In this episode, I'm sharing how to make more money with Kajabi in 2025. This episode is a continuation of last week's episode, where I talked about the takeaways I learned from the Kajabi partner retreat.
Kajabi has been a vital platform in helping me build and scale my business. So today, I wanted to give you an inside look at how Kajabi helps me make more money in my business.
In today’s episode, I cover:
- Memberships and all the customization features, customer experience, and Kajabi Communities
- How Kajabi allows you to utilize upsells, down sells, and order bumps
- Why offer bundles can make you more in Kajabi
- How to build an affiliate program for your offer in Kajabi
- Why paid or free communities in Kajabi can help your business
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/03/04/kajabi/
Resources & Links:
- Kajabi 30-day free trial + 2 bonuses
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
In this episode, I'm sharing about my incredible opportunity to go to Napa Valley to attend Kajabi's first-ever partner retreat. I dive into $100 million advice from Brendon Burchard and the takeaways I learned.
Brendon Burchard is a high-performance coach, author, and motivational speaker. At the retreat, he talked about pivoting in your business, leadership, and the future of AI.
In today’s episode, I cover:
- Why it’s more important to love what you do more than making money
- How pivoting in your business is okay
- Building recurring revenue and how that is the key to lasting true wealth
- Why getting in the room is important
- How to scale yourself with AI cloning
- Why it’s important to sell more than one thing and nurture your funnel less
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/02/25/brendon-burchard/
Resources & Links:
- Kajabi 30-day free trial + 20 free story templates
- Delphi AI Clone - 50% off your first month
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
In this episode, I’m sharing the best lesson and the hardest lesson I’ve had to learn as an entrepreneur. If you are looking to build a life-giving business, this episode is for you.
I was talking with a client about goals for 2025 based on 2024, and the biggest change she wanted to make was not doing everything at the last minute. That conversation reminded me I had to learn to let go of the sense of urgency to make my business thrive. I had to learn that nothing is an emergency in business.
In today’s episode, I cover:
- How to not do everything last minute
- Getting out of the “rush” zone
- How nothing is an emergency in business; nothing needs to be so urgent
- Building your business with long-term thinking, not instant gratification
- Why you don’t have to execute the second you come up with an idea
- How to stop and ask yourself, “But what if I wait?”
- Why spaciousness is the goal, and urgency is not going to get you there
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/02/18/best-lesson/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In this episode, I'm sharing everything you need to know about the new Instagram feature, Trial Reels. I dive into the tests I did with Trial Reels and share my opinion on whether it's worth your time. I'm also sharing a quick and raw update on what's happening in my life.
Trial Reels is a new Instagram feature where you can post a Reel that doesn't get shown to your followers or appear anywhere on your feed, Reels tab, or your account. Its purpose is to do a trial run of your content so you can see how people who don't follow you interact with it, and then you can decide if you want to share that content with your audience.
In today’s episode, I cover:
- How Trial Reels is only for posting reels, not posts or carousels
- How posting a Reel currently works, and what is different with Trial Reels
- The results I've seen from testing different pieces of content in Trial Reels vs. Reels
- Why Trial Reels specifically target people who aren't following you
- How many Trial Reels I've posted, and how many followers I've gained from them
- How long my test trials took to gain any traction
- What kind of Reels perform best
- Why your content still needs to make it to your feed for the audience you've already grown, regardless of how it does in Trials
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/02/11/instagram-trial-reels/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
This episode was inspired by a really great question I got from someone in my Instagram community. Today, I'm sharing some general guidance on how to decide what content to share for free vs. what to charge for.
The balance of giving and selling is what builds a sustainable business. People aren't just paying for your information; they're paying for your experience, your perspective, and your tools to implement. Share the what and the why for free, but charge for the how.
In today’s episode, I cover:
- Tips on the type of content to share for free
- How information alone doesn’t create results
- That people who pay, pay attention
- How your information should help with their problem and guide them on how to implement the solution
- The ultimate goal of all content is to sell the transformation
- Why share the “what” and “why” for free but charge for the “how”
- How everyone’s business is different, so do what works best for you
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/02/04/what-to-share-for-free/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In today's episode, I'm walking you through how to handle negative customer feedback. (I also have a fun surprise to share with you all!)
We all receive negative feedback in our businesses at some point, but feedback is just a data point. You get to decide what you do with it. I'm sharing some examples of what I've experienced and how I reacted.
In today’s episode, I cover:
- How even negative feedback can be valuable information
- Why every piece of feedback does not mean you have to take action
- How to find what multiple people are saying, not focus on one person’s opinion
- Why to hold off on knee-jerk reactions
- A script I use for how to respond to negative feedback
- How you can ask questions to learn more about how to make your offer better
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/01/28/negative-customer-feedback/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In today's episode, I'm sharing how I set goals in my business for the year. It's a little different than how some people do it, but you'll take away some new ideas on how to set your goals for the new year.
In this episode, I dive deep into how to plan your life first, then fill in the gaps of time with your business goals. We are focusing on yearly, big-picture goals.
In today’s episode, I cover:
- Ways to recap what went right or wrong in 2024 and how to expand or change in 2025
- How I pull out a calendar for the entire year and plan out my personal life first, then focus on business planning
- Categorizing big projects first, then smaller projects that I want to accomplish throughout the year
- Why celebrating the wins in 2025 is important
- How focusing on how you want your business to feel this next year helps you create goals to reach that
- How goal setting is more than just revenue numbers
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/01/21/how-i-set-goals-in-my-business/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
Today’s episode is a good reminder to provide value, but don’t forget to do this one thing: sell.
In this episode, I share different scenarios that happened recently in my business that reminded me that selling is providing value. We don’t always have to provide free educational value in every single place we are reaching our audience. You can provide value, but don’t forget to sell!
In today’s episode, I cover:
- How I use my Instagram stories to connect as a human being while building my personal brand
- Why implementation equals transformation inside of your offer
- Why information does not equal transformation
- How people who pay, pay attention
- We should spend as much time selling our offer as we do creating free value content
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/01/14/provide-value/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
Today, I'm sharing a sales technique that made me $20k. I recently used this technique to launch my Plug and Get Paid course and saw massive success.
In this episode, I'm walking you through how to sell an offer by selling the lifestyle the offer will bring. In sales, we often don't think about the transformation as how it integrates into someone's life and what it would actually look like in a very specific scenario.
In today’s episode, I cover:
- Examples of selling by using specific scenarios
- Why your messaging has to resonate with people
- How to show how your offer will integrate into their life and benefit their lifestyle and routine
- How to show the physical representation of the emotional aspect that you help people with
- Why you need to sell the lifestyle on your sales page, Instagram stories, and in conversations
- How being specific and talking to one person actually helps more people than if you were trying to talk to everyone
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2025/01/08/sales-technique/
Resources & Links:
- Plug and Get Paid Course
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
This is my 100th episode of the podcast! To say that I'm shocked to be here recording this episode would be an understatement.
I was struggling with what my topic should be because I wanted to make it extra special for this milestone. I then realized that I haven't missed a week of recording since I started the podcast in February 2023, so I don't need to put so much pressure on today's episode.
I'm sharing the lessons I've learned since starting this podcast in the hope that these lessons can help you win in your business.
In today’s episode, I cover:
- Not putting too much pressure on yourself for any one piece of content
- How proud I am that I show up for this podcast even when an episode or show metrics aren’t where I want them to be
- Why I do this podcast for the people and not the money
- How consistency is more important than perfection
- Not relying on vanity metrics and external validation to reach success
- How if you can’t sell when you have 100 people watching, you won’t be able to sell when you have 10,000 people watching
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/12/31/the-reason-youre-not-winning/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
If you have an Instagram account that is stale, sitting inactive, or needs optimizing, this episode is for you. I’m talking all about how to revive a dead Instagram account.
I’ve lost some followers in the last year, so I know what you’re going through! But I’ve figured out key steps to take and am back to growing my Instagram account. Breathe new life into your Instagram account with these simple steps.
In today’s episode, I cover:
- Why you do or don’t have to start a new account
- How to focus and hone in on your niche
- Ideas on how to elevate and refresh your branding and aesthetics
- Why you need to remove inactive followers
- If applicable, you should post a reintroduction to your audience about what’s to come on your account
- Why you should post 10 pieces of high-quality content right off the bat
- How the next piece of content should be the most valuable
- Why actively engaging with your audience makes a difference
- How and why you need to commit to consistency
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/12/24/how-to-revive-a-dead-instagram-account/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
This episode is the last part of a four-part series where I'm pulling back the curtain on everything that's happened in 2024. If you haven't listened to the previous three parts, be sure to listen to My business is not my baby - navigating entrepreneurship as a new mom, I hit rock bottom, and I canceled my summit.
I have a special guest with me today (my husband!) to talk about lessons learned from investing in franchises. We're sharing a real and raw look at our journey with investing in the franchise Dirty Dough, including walking you through opening and closing multiple store locations and what that loss looked like.
In today’s episode, we cover:
- What made us decide to become franchise owners
- How we decided on what franchise to invest in
- What it was like to scale so quickly
- The challenges we faced opening the stores
- The challenges we saw with corporate
- When we first realized that the business wasn’t working
- What the process looked like when selling the stores
- The lessons we’ve learned from this journey
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/12/17/lessons-learned-from-investing-in-franchises/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
Today's episode is the third part of a four-part series where I'm pulling back the curtain on everything that's happened in 2024. If you haven't listened to the previous two parts, be sure to listen to I hit rock bottom and I canceled my summit.
In this episode, I'm sharing a recap of this past year, how navigating entrepreneurship as a new mom has impacted my business, and how I'm changing things up. Being a mom is going to exponentially impact your business in all the best ways.
In today’s episode, I cover:
- Simplifying my offers by applying the 80/20 rule
- Taking on fewer calls
- Protecting my peace of mind
- Thinking more about long-term decisions
- How to use ads to buy back more of your time
- Not pursuing someone else’s version of success
- How momentum doesn’t happen; it’s created
- How different seasons call you into different levels
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/12/10/navigating-entrepreneurship-as-a-new-mom/
Resources & Links:
- Kajabi 30-day free trial + 20 free story templates
- Successful Ads Club
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
Mentioned in this episode:
Join IG University!
IGU
Before you listen to today's episode about how I hit rock bottom, be sure to listen to the episode before this called I canceled my summit. This is part two of an unofficial series I'm doing where I'm getting raw and open about the obstacles I've faced in the last year.
In this episode, I'm sharing the disappointment I've felt in myself, the feeling that I've failed, and how I lost the ability to dream, but I'm also walking you through the things that helped me dig my way out of these feelings after hitting rock bottom.
In today’s episode, I cover:
- How and why to set strict social media boundaries
- Why you should put a huge emphasis on income-producing activities
- What daily mindset work looks like and can do for you
- Prompts to help you journal through to a mindset shift
- How my struggles don't define me; they refine me
- Why filling my cup daily and taking care of myself is crucial
Next week's episode will be the next part of this series about the behind-the-scenes of my business, so stay tuned.
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/12/03/i-hit-rock-bottom/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In full transparency, I have known that I was going to record this solo episode about how I canceled my summit for a few months now. I have been putting it off because it’s been such a painful experience. But I’m doing a small series, and this will be the first part.
In this episode, I share a raw and real behind-the-scenes look at the challenges I’ve faced this year in my business and personal life. I hope the takeaway from this episode is a lesson about trusting yourself and valuing your boundaries.
In today’s episode, I cover:
- How to understand that not everyone notices every single detail of what you’re doing
- Why paying attention to your body when it’s telling you to slow down is crucial
- Preparing for every possible outcome with an event, including having an air-tight contract
- Protecting your business, no matter how friendly the connection with someone else might feel
- How to keep momentum going in your business
- The logistical steps I took to cancel my event
- How you can’t pour from an empty cup
- That you’re not alone in all the things you’re going through
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/11/26/i-canceled-my-summit/
Resources & Links:
- Follow Rachel Kitto
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
I’m excited to have my amazing student here in today's episode! We talk about how Scalability student Elea made $90k in 6 months.
Elea shares her background of becoming an extremely successful real estate agent at the age of 21. After four years of her career, she wanted to continue to level up by starting her own digital business and teaching real estate agents how to grow their business with leads through Instagram. She walks through what her Business of Real Estate programs entail.
In today’s episode, we cover:
- The breakdown of how she grew her Instagram account from zero followers to currently 50k in about 7 months
- Elea’s goals for growth in the next year
- Strategies for content
- What the Scalability program has done for her business
- How email marketing plays a huge role in her launches
- Where a majority of Elea’s sales come from
- Tips for staying focused and taking care of yourself
- How to sell to different personalities
Connect with Elea:
- Connect on Instagram @living.with.elea or @businessof_realestate
- Visit her website
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/11/19/scalability-student/
Resources & Links:
- Elea’s Playbook
- Elea’s Instagram JUMPSTART Masterclass
- Elea’s Realtor Content Vault
- Elea’s FREEBIE: 14-Day Lead Generation Challenge
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In today’s episode, I’m excited to have one of my amazing students, who I also consider a friend, here to walk us through how to generate leads with YouTube.
Stephanie shares her background in photography and moving into the marketing and business world. She now teaches business owners how to show up online to grow their businesses using YouTube, Instagram, and email marketing.
Stephanie also talks about just getting back after maternity leave, what it looked like to prepare for her leave, and what it’s taking to get back into the swing of things.
In today’s episode, we cover:
- Tips for creating content on YouTube
- What equipment to use to start creating content
- YouTube tips and tricks to drive traction from visitors
- How to ideate content
- Why optimizing your content based on data is important
- Stephanie’s top three strategies for lead generation on YouTube
- SEO tips for YouTube
Connect with Stephanie:
- Connect on Instagram @stephanielynnkase
- Follow on YouTube
- Visit her website
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/11/12/generate-leads-with-youtube/
Resources & Links:
- Online Marketing Club waitlist
- Stephanie’s FREEBIE: Scale Your Business with YouTube in Just 4 Hours/Week
- Tubebuddy
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In today’s episode, I’m excited that the one and only Brock Johnson is here to talk about paid vs. organic content strategies, money mindset, and hiring. We also dive into so much more! Brock shares about his upbringing in an entrepreneurial family where the mindset was always “We’ll find a way.” Brock gives us full transparency on so many behind-the-scenes strategies and tactics he uses to run an incredibly successful business.
In today’s episode, we cover:
- Paid vs. organic content strategies and how to integrate them to drive leads
- How finding joy in the process makes a good marketer
- How to track leads and conversions
- Optimizing tactics and strategies based on the digital landscape and performance
- What freemiums Brock offers, and how many are active at one time
- Tips on outsourcing any tasks that give you back your time
- Funnel strategy and ideas
Connect with Brock:
- Follow on Instagram @brock11johnson
- Follow on Threads @brock11johnson
- Follow on TikTok @brock11johnson
- Follow on X @brock11johnson
- Follow on Facebook @brock11johnson
- Follow on YouTube @BuildYourTribePodcast
- Visit the InstaClubHub website
- Listen to his podcasts: Social Media Money Makers and Build Your Tribe
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/11/05/paid-vs-organic-content-strategies/
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In today's episode, Kelly McKenna is here to go behind the scenes of a $67k launch. Kelly shares her experience and background of becoming a therapist and how she now coaches other therapists. She recaps how she's launched her programs six times and the tactics and strategies she uses to be successful.
In today’s episode, we cover:
- Marketing strategy for launches
- How to make people customers, not just followers
- Tips for the priming phase of launches
- Email marketing tips for conversion
- Ideas for bonuses, including fast-action bonuses
- Why the messaging in your offer is so important
- Timing for launches
- How Kelly has fun in her business!
Connect with Kelly:
- Follow on Instagram @businessoftherapy
- Visit her website, Business of Therapy
- Listen to her new podcast, Business of Therapy
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/10/29/behind-the-scenes-of-a-67k-launch/
Resources & Links:
- Kelly’s FREEBIE
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
In today’s episode, I’m excited to have Tara Zirker here to talk about strategy and execution for running ads with a small budget. Tara shares her background in marketing and how she landed as an expert in the ad world, including how Facebook reached out to her to learn how she was outperforming competitors!
In this episode, Tara dives deep into tactical and strategic information to help you scale your business through ads. From tips for businesses just starting out to ad budgets that established companies can use, this episode has it all. Ads don’t have to be hard, and Tara shows us how to make the process easy!
In today’s episode, we cover:
- Organic vs. paid marketing
- How to know when to start running paid ads
- Good lead magnet ideas to run ads to
- What KPIs you want to look at when running paid ads
- The power of copy in your ads and what to avoid
- The value of A/B testing
- Different types of ad formats
- What budgeting can look like for ads and when to scale
- What audience building looks like now
Connect with Tara:
- Follow on Instagram @tarazirker
- Visit her website: Successful Ads Club
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/10/22/running-ads-with-a-small-budget/
Resources & Links:
- Successful Ads Accelerator
- Tara’s FREE Workshop for Entrepreneurs
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Mentioned in this episode:
Join IG University!
IGU
On today’s episode, I’m so excited to have Michelle Pualani here to talk about how to prioritize yourself and your business. Michelle helps her clients prioritize themselves and find what work/life balance means for them.
In this episode, we talk about Michelle’s background, where she started, and how pivoting a few times in life opened doors for her. You’ll love her “jump now, and the net will appear” energy as she shares so much powerful wisdom about self-care and pushing forward.
In today’s episode, we cover:
- How to push through doubt, shame, and guilt
- How to pivot on a passion instead of an offer, product, or program
- What resilience can look like when things don’t go as planned
- How to find your “why factor”
- Why experimenting is important
- Lessons on why to invest in yourself
- What work/life balance can really mean
- Why it’s important not to compromise your health and well-being
Resources & Links:
- Fit CEO: From Hustle to Harmony program
- Ariana Huffington: The Sleep Revolution and Thrive
- Jamie Kern Lima: Worthy
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Michelle:
- Follow on Instagram @her.healthy.habits
- Follow on Instagram @tobehonestbev
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/10/15/how-to-prioritize-yourself-and-your-business
Mentioned in this episode:
Join IG University!
IGU
In today’s episode, I have Hannah Romero here to talk about how to have high-income months without going viral. Hannah helps women in business increase their sales by six figures with organic Instagram content, even with a small following and/or engagement.
In this episode, we talk about creating high-income months without going viral or having high engagement. It’s all about conversion, and Hannah is an expert at teaching clients how to increase their sales on Instagram.
In today’s episode, we cover:
- Why you don’t need to go viral to have a high conversion rate
- A behind-the-scenes look at how Hannah has high-income months
- What automatic systems you should have in place to increase your income
- Ideas for mini funnels and master funnels
- Best practices for creating a freebie that will naturally lead prospects into your sales funnel
- A step-by-step of what formats of freebies work well and how to measure their success
- What percentage of a conversion rate to aim for
- Tools to create and automate funnels
- The importance of a value proposition
- Mistakes to avoid when creating your value proposition
Resources & Links:
- Flodesk [affiliate link]
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Hannah:
- Follow on Instagram @hannahmarieromero
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/10/08/how-to-have-high-income-months-w-out-going-viral-w-hannahmarieromero-episode-88/
Mentioned in this episode:
Join IG University!
IGU
In today’s episode, I talk about how asking questions can create more sales in your business. I often hear people say they’re struggling to get to know their ideal client avatar and get feedback and testimonials. I have a very simple solution: ask questions. There is so much power in asking questions. In this episode I’ll walk you through how asking your customers questions leads to useful data and information you can use to sell more.
In today’s episode, I cover:
- Why asking questions is so powerful
- How you can get data and testimonials from asking questions
- Where to find opportunities to ask questions
- How to use language from the answer you receive to sell more
- Four scenarios of how you could ask questions to your customers
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30 day free trial + 20 free story templates
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/10/01/how-asking-questions-can-create-more-sales-in-your-business-episode-87/
In today’s episode, I talk about selling the lifestyle. This is the final installment of a four-part mini Instagram selling series. If simply listing the features and benefits of your offer isn’t leading to sales that you want, it’s time for a shift in your selling approach. In this episode I share examples of how to sell the lifestyle to create a deeper, more meaningful connection with your target audience.
In today’s episode, I cover:
- What selling the lifestyle means
- Why selling the lifestyle works well
- Why creating an emotional connection with your audience is critical to marketing
- Ideas on how to sell the lifestyle your offer promises
- How to become a representation of what you are teaching
Resources & Links:
- 30 Selling on Stories Prompts
- Stories that Sell Masterclass
- Story Template Bundle
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30 day free trial + 20 free story templates
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Related Episodes:
- Episode 83: How to get into the habit of selling daily - 1/4 selling series
- Episode 84: Taking a mundane story & turning it into a sales story - 2/4 selling series
- Episode 85: Balancing hard vs soft selling - 3/4 selling series
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/09/24/selling-the-lifestyle-4-4-selling-series-episode-86/
In today’s episode, I share tips for balancing hard vs soft selling. This is the third installment of a four-part mini Instagram stories selling series. It’s beneficial to utilize both hard and soft selling tactics in your sales strategy. Do you know the difference between hard and soft selling? I can help!
In this episode, I cover:
- What the difference is between hard and soft selling
- Why both methods of selling matter
- Examples of both hard and soft selling
- What people are missing when it comes to their sales strategy
- How often you should be doing hard or soft selling
- How to combine hard and soft selling
- What type of selling to use in the different phases of a launch
Listen to the next episode in this mini-series to learn about selling the lifestyle. If you want help with selling, I am linking 30 Selling on Stories Prompts, a three day masterclass, and a 160 story template bundle below.
Resources & Links:
- 30 Selling on Stories Prompts
- Stories that Sell Masterclass
- Story Template Bundle
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30 day free trial + 20 free story templates
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Related Episodes:
- Episode 83: How to get into the habit of selling daily - 1/4 selling series
- Episode 84: Taking a mundane story & turning it into a sales story - 2/4 selling series
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/09/17/balancing-hard-vs-soft-selling-3-4-selling-series-episode-85/
In today’s episode, I share tips for taking a mundane story & turning it into a sales story. This is the second installment of a four-part mini-series on selling on Instagram. I talk about taking any story from your day-to-day life, no matter how boring or seemingly not related to your offer, and turning it into a way to sell your offer. This is one of the best (and fun!) sales skills you can have.
In this episode, I cover:
- How I take regular stories and niches submitted by my Instagram community and turn them into sales stories
- Examples of how to use a story to sell in an email rather than an Instagram story
- How evoking emotion can help you sell
- How mundane stories are what people relate to, which means they’ll relate to your offer
Listen to the next episode to learn hard versus soft selling. If you want help with selling, I am linking 30 Selling on Stories Prompts, a three day masterclass, and a 160 story template bundle below.
Resources & Links:
- 30 Selling on Stories Prompts
- Stories that Sell Masterclass
- Story Template Bundle
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30 day free trial + 20 free story templates
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/09/10/taking-a-mundane-story-turning-it-into-a-sales-story-2-4-selling-series-episode-84/
In today’s episode I share how to get into the habit of selling daily. I’m kicking off a four-part mini-series on selling on Instagram. When I first started my business I struggled with sales. I had to shift my mindset from “sales is having to convince people to purchase something” to “selling is serving”. I learned that selling daily is crucial to your business.
In this episode, I cover:
- What exactly I did to get into the habit of selling daily
- Ideas and rationale on how to map out how you’re going to sell each day using your calendar
- Tips such as finding the hook in your day to use for your content
- How if you don’t have a lot going on, use your direct messages, case studies, and emails to help create content
- The value of sharing things that are important to you
Listen to the next episode to learn how to turn your day-to-day stories into sales stories. If you want help with selling, I am linking 30 free selling prompts and a masterclass below.
Resources & Links:
- FREEBIE: 30 Selling on Stories Prompts
- Stories that Sell Masterclass
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30 day free trial + 20 free story templates
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/09/03/how-to-get-into-the-habit-of-selling-daily-1-4-selling-series-episode-83/
In today’s episode I share what I learned in Portugal on a retreat with Flodesk. I am truly giddy about this episode because I know you’ll walk away with several gold nuggets of information that are applicable to exactly where you are in your business journey right now. I share lessons I learned about business and even life from each of the ladies on the retreat. All the women are six and seven figure earners, smart and talented.
In this episode, I share few of the lessons I learned from the incredible women at the retreat:
- Try utilizing different package deals when pitching brands
- Connecting people is what it’s all about
- It’s easy to look at everyone’s timeline and think you’re behind, focus on your own timeline
- You always want to make decisions with the future of business in mind
- Vulnerability brings people together
- The energy is powerful when you bring people together in the same room
- The details matter
Listen to this episode for a deeper dive into lessons I learned including words of wisdom I received from the co-founders of Flodesk.
Resources & Links:
- Flodesk [affiliate link]
- Radical Disruption Episode 73: How to land high paying brand partnerships from gifted products and become a pitching master w/ Kahlea @kahleanicolee
- 150 Free Hooks
- List Building 101
- Stories that Sell
- Manychat
- IG University
- Kajabi 30 day free trial + 20 free story templates
Connect with the women at the Flodesk retreat on Instagram:
- @candice.coppola
- @nataliefranke
- @marthabitar
- @rebecca.shostak
- @lashondambrown
- @missellenyin
- @myanichol
- @joannawaterfall
- @thewhimsysoul
- @praaaise
- @by.rosanna
- @madeonsundaysstudio
- @comeplum
- @lapassionvoutee
- @stephjgilbert
- @devinmikala
- @raisetheruthevents
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/08/27/what-i-learned-in-portugal-episode-82/
In today’s episode I share how I tried out a “pay what you want” option on an offer, here’s how it went: Earlier this year I wanted to experiment with something new in my launch strategy for a brand new offer. Kajabi has a new “pay what you want” feature that allows your customer to enter what they want to pay at checkout. There’s no set price (you can set a minimum) and it’s up to the customer to choose what the value is.
In this episode, I share what I learned from this experiment:
- Using this feature can be a good way to do a/b testing
- It can be a way to collect data from your customers to help set an official price point
- When I let my target group in this experiment pay what they wanted, they chose to pay an average of $15 for the offer
- I ignored the average people chose to pay because I saw the actual value and I increased and set the price two different times with great results
- New customers might not see the value in a paid offer like your current customers do
- People see the value that you assign to the offer
- It’s through your marketing that you’re attaching value to the amount you’re charging for the offer
- Pick a price you can stand behind and work on your marketing messaging to show the worth
Resources & Links:
- The Online Blueprint
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the full show notes here: https://myanichol.com/2024/08/20/i-tried-out-a-pay-what-you-want-option-on-an-offer-heres-how-it-went-episode-81/
Is your offer launch not going as planned? In today’s episode I am talking all about tangible options you can do to turn it around. I’ll share my real world struggle I’m currently facing myself with my own offer and how I’m navigating that. Failed launches are inevitable and they happen to every business offer; but giving up is not an option! There’s always more things we can try.
In this episode, I cover two different scenarios and options for each to spark ideas for you to try such as:
- Post reel or content that relates to the offer that you can use a CTA with
- Target a specific group or segment from your email list to send content tol
- Share a different perspective on the offer that you haven’t shared before
- Ask people what’s holding them back from purchasing and listen to their feedback
- Make small tweaks to marketing messaging to see what gets better traction
- Extend deadline of launch
- Add a bonus for the next X amount of people who join the offer
- Relaunch your offer
- Refine your offer
For additional guidance, check out The Launch Bundle.
Resources & Links:
- The Launch Bundle
- Profit Mavens Summit
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/08/13/is-your-offer-launch-not-going-as-planned-episode-80/
In this episode, Brittni Schroeder is diving into expert tips on automated funnels. She covers what funnels are, effective ways to develop funnels to grow and scale your business, how to troubleshoot funnels that aren’t working, common mistakes to avoid, and so much more.
Brittni Schroeder Is a Business Coach and Marketing Strategist. She helps coaches automate their business, create systems, convert funnels, and scale to 6-figures and beyond. Brittni worked as a High School Senior Photographer for over 10 years. She also owned and operated Mozi Magazine up until 2017. Her work has been featured in The Wall Street Journal, Good Morning America and several publications. She has worked in the non-profit sector for over 15 years and recently founded her own non-profit called The Compassion Club. She currently lives in Utah.
In this episode, we cover:
- Ideas for engagement such as freebies, challenges and prompts
- What a “leak in your funnel” could be from
- Pre and post sell funnel strategies
- Why messaging in your emails and offers is crucial
- How many touchpoints are needed to build an audience
- Tools to help you automate funnels
Brittni is a speaker at the Profit Mavens Summit and we both hope to see you in October!
Resources & Links:
- Launch: How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams By Jeff Walker
- Go for No: Yes Is The Destination. No Is How To Get There. By Richard Fenton and Andrea Waltz
- Profit Mavens Summit
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Brittni:
- Follow on Instagram @brittni.schroeder
- Check out her website
- Get her FREEBIE: High Converting Sales Funnel Guide
- Listen to her Redefine Podcast
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/08/06/scaling-simplified-expert-tips-on-automated-funnels-w-brittni-brittni-schroeder-episode-79/
Creating a name for your business (or your products or services) takes work. Today's guest, naming strategist Katie Pannell, has built her business on this very niche topic. In this episode, Katie and I discuss the psychology of naming methods to come up with your own effective and innovative names, whether or not clear or clever offer names are better, and some of the strategies she uses with her own naming clients.
I actually hired Katie a few months ago to help me name a new business I'm starting, and she was absolutely fantabulous! This project is still under wraps, but I was blown away by the entire process and am so excited for you to hear from Katie and how she built something that is so needed in the online space.
In this episode, we cover:
- Katie's entrepreneur story and how she got to where she is today
- The risks and rewards of choosing a clever versus clear name
- Balancing clarity and creativity when developing a name
- Naming strategy for digital products, physical products, and brands
- The linguistics of naming and some of the methods Katie uses
- Using AI, market research, and taglines
Resources & Links:
- Profit Mavens Summit
- 150 Free Hooks
- List Building 101
- Stories that Sell
- Manychat
- IG University
- Kajabi 30 day free trial + 20 free story templates
Connect with Katie:
- Follow on Instagram @katiepannell
- Check out her website
- Get her free resource: Never never names
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/07/30/are-clear-or-clever-offer-names-better-w-katie-katiepannell-episode-78/
There’s been a common theme in my DMs recently with a lot of questions along the same line of “how do you make your messaging so magnetic”.
Magnetic messaging means that people are drawn in and sold before you actually have the chance to sell to them. Are you feeling stuck to attract your ideal clients? I’ll share my movement piece, and how it embodies the values and the vision behind what I teach.
In today’s episode, I’m going to walk you through simple tips to create copy that goes from boring and predictable to exciting and relevant, ultimately creating magnetic messaging that sells.
These tips are:
- Create a movement piece that embodies the overarching idea of what it is that you teach. This needs to resonate deeply with your audience and the outcome they’re searching for.
- Infuse your copy with effective language that speaks directly to your ideal follower or ideal client’s aspirations or challenges to drive conversion
- Leverage Chat GPT to help you understand your ideal client’s thoughts (I share a prompt below to use).
- Use the exact language your ideal client is using
Find the prompt you can use in Chat GPT here: https://myanichol.com/2024/07/23/creating-magnetic-messaging-that-sells-episode-77/
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes (and the Chat GPT prompt!) here: https://myanichol.com/2024/07/23/creating-magnetic-messaging-that-sells-episode-77/
I was recently listening to a training and the coach said “your greatest perceived weakness is what you need to lean into, it is actually your greatest strength.” That concept has stuck with me for weeks. In today’s episode, I will share when it finally clicked for me that your weakness is your greatest superpower. We don’t want to deny or suppress our weaknesses; we should be reframing our mindset and embracing the unique qualities that make us who we are. I encourage you to identify those areas that you think are your weaknesses and lean into them as they could be a catalyst for your transformation!
In this episode, we cover:
- How this principle applies to you and your business
- Aspects of ourselves that we might consider our weaknesses and how they can be flipped into something useful in your business
- How we can see our “weaknesses” as opportunities for growth and transformation instead of barriers
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/07/16/your-weakness-is-your-greatest-superpower-episode-76/
What do you actually do when the going gets tough? In today’s episode we’re getting really vulnerable. I’m going to walk you through some difficult things I’ve been going through recently and how I’m navigating each of them. Reflecting on everything in the last month made me realize no one fails, they just quit before they succeed. We’re all going to face tough times; it’s part of the entrepreneurship journey.
Listen along as I share some of the tough things I’ve been dealing with:
- I had my lowest income month I’ve ever had in the last 2.5 years
- A student in one of my offers told me I’m not embodying what I teach
- A student was plagiarizing one of my offers
- I had a tragedy in my personal life recently
- I lost a very large investment in another business
- I goofed up with something I taught in one of my offers
While it’s been a really tough month, I’ve tried to remember that disruption proceeds your biggest breakthroughs. How many of us throw in the towel right before our breakthrough? Ultimately where we need to land: our dreams are worth fighting for.
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Related Episodes:
- Episode 12: How I’d navigate that
- Episode 20: A hard week: bts reality of my business.
- Episode 21: How I’d navigate that part 2
- Episode 45: Recent failures in business
- Episode 53: Difficult situations I’ve navigated recently + how
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/07/09/what-do-you-do-when-the-going-gets-tough-episode-75/
Today’s episode is filled with deep and meaningful knowledge on how entrepreneurs can better take care of their mental health. I’m joined by Dr. Kelly Vincent, a Licensed Clinical Psychologist (PSY30672) and owner of Nourished Wellness Group, a holistic mental health group practice in Encinitas, California. In this episode we hear how to look deeper within to find the emotional root of a variety of mental roadblocks that can cause fear and anxiety while experiencing our entrepreneurship journey. Dr. Vincent shares techniques for getting curious to bring the root of issues to light and tips for how to overcome them and move forward to find success.
She takes a deep dive into:
- High functioning anxiety
- Generalized anxiety
- Imposter Syndrome and how we perceive competency
- The importance of healthy self talk
- How critical restorative rest can be
- Sustainable habits and routines to combat burnout
- Why slowing down matters
Resources & Links:
- The 5 Minute Journal [affiliate link]
- The Secret Thoughts of Successful Women: Why Capable People Suffer from the Imposter Syndrome and How to Thrive in Spite of It by Valerie Young [affiliate link]
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- Kahlea’s Negotiation Playbook and FREEBIE Brand Partnership Pitch Template
Connect with Dr. Vincent:
- Follow on Instagram @dr.kellyvincent
- Visit her website
- Download her FREEBIES:
- Anxiety Toolkit
- Imposter Syndrome Workbook
- Holistic Strategies to Boost Mood
- Nourish Your Nervous System
- Somatic Practices to Support Your Nervous System
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the full show notes here: https://myanichol.com/2024/07/02/the-critical-role-of-restorative-rest-in-entrepreneurship-w-dr-kelly-vincent-dr-kellyvincent-episode-74/
I’m beyond excited for today’s episode! My friend and long-time inspiration, Kahlea, is joining me today! Kahlea Wade is a Creator Economy and Influencer Marketing Expert with 9 years of experience in the industry. In addition to being a creator herself, she's worked with creators to help them secure nearly $1,000,000 in brand partnerships. In 2022, she launched a talent agency called Alora Society with one of her friends, which facilitates mutually beneficial partnerships between brands and creators. Through Alora Society, their creators have partnered with renowned brands like Meta, Nike, Amazon Prime, Skims, Michael Kors, Etsy, Tresemmé, and more. Kahlea has also been featured in outlets such as Fox News, The Today Show, and Forbes for her creator insights and expertise.
Kahlea brings her wealth of knowledge to us today by spilling all the tea on how to pitch yourself to a brand and create paid partnerships. She goes in-depth on so much info, you’re going to want to listen to this episode multiple times!
Kahlea shares:
- What to say or do to reach out to partnerships to pitch yourself
- How to turn gifted partnerships into paid partnerships
- A deep dive into what variables determine how to create your rates for working with brands, as well as ideas for how to build equations for rates
- What and what not to have in your media kit
- What metrics brands are looking for when hiring a creator or influencer
- What to watch out for or make sure is included in contracts
- What mistakes in general that creators and business owners should avoid to make sure that their getting the most out of their experience working with brands
- How to pitch to a brand for a long term partnership
- How to attract brands through your content and accounts
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- Kahlea’s Negotiation Playbook and FREEBIE Brand Partnership Pitch Template
Connect with Kahlea:
- Follow on Instagram @kahleanicolee
- Follow on Threads @kahleanicolee
- Follow Alora Socity on Instagram @alora.society
- Download her FREEBIE: Brand Partnership Pitch Template
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/06/25/how-to-land-high-paying-brand-partnerships-from-gifted-products-and-become-a-pitching-master-w-kahlea-kahleanicolee-episode-73/
On today’s episode we have Emily Parsons, the founder and Co-CEO of Let’s Get Social Agency, a marketing and funnel agency helping female entrepreneurs scale their online business with strategic and simple sales funnels. Emily has been invited to speak on stages at Fortune 500 companies like Macy’s and has worked on marketing projects with brands like Abercrombie & Fitch, Toyota, and Nike. And has helped over 1200 women launch their own online service-based business. When she's not working you can find her soaking in the Florida sunshine with her husband and two pups.
In this episode Emily shares how her and her business partner grew Let’s Get Social Agency into what it is today from where it started, to niching down to Pinterest marketing, to teaching other women how to scale their online businesses.
Emily dives into:
- What’s changed in the digital marketing landscape since starting her business in 2017
- What’s the best business for women in 2024 in the online space
- What did the transition from the corporate world to becoming a service provider look like
- How do you know how to get started in the digital world as a service provider
- How to avoid burnout
- How do you create your profitable package formula so you can scale your business and gain client retention
- Advice on getting started in the virtual assistant world
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Emily:
- Join The VA School Use code: MYA for $500 off the annual membership
- Follow on Instagram @emilyvdw
- Visit her website
- Check out her TikTok
- Don’t miss the FREE ebook: 4-step Playbook to Set Up a Successful Virtual Assistant Business in 2024
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/06/18/scaling-your-business-as-a-service-provider-to-6-figures-w-emilyvdw-episode-72/
I’m so excited to have Carly Zanoni with me today. Carly is a Northern California native who found her way into the beauty industry 17 years ago. After training with some of the most sought after hairstylists, and spending 13 amazing years behind the chair taking clients, Carly shifted her focus solely to educating other hairstylists. Carly teaches in-person classes but has also had the incredible opportunity to connect with thousands of stylists throughout the world through her wildly successful online education platform Blonde Chronicles University she launched during Covid.
In today’s episode, Carly shares the background, peaks and valleys, and step-by-step of scaling her business. She goes in depth about:
- Changing platforms and steps to use to make that an easier transition
- How she grew her membership to over 8k and social following to over 650k
- Why experimenting with content to see if it works is important
- Accepting you won’t always be in 100% growth mode
- Leveraging what you’ve already built and continue to build off of it
- How she handled pricing increases with customers
- Taking four years to add two new stand alone courses
- The success of her membership bringing in 150k a month
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Carly:
- Follow on Instagram @the.blonde.chronicles
- Visit her website
- Check out her TikTok
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/06/11/a-1m-year-business-within-2-years-of-launching-w-the-blonde-chronicles-episode-71/
Today’s episode is part four and the final episode of a series looking at successful businesses and taking the techniques they’ve used to become massively successful and thinking about how we can apply those to our businesses in the online space.
In this episode I cover the Red Bull Effect: building community. Red Bull markets a lifestyle, not just a product, so we need to look at how to align our businesses to a lifestyle or a set of values that our target audience aspires to. Red Bull targets customers that live and enjoy high energy activities, sports, and adventure. Ultimately this makes Red Bull a symbol of vitality and excitement. In today’s episode I share how to embody the lifestyle you want your brand associated with so you’re a living, breathing example of what you teach and preach.
I’ll dig deeper into these questions:
- How can you sell the lifestyle that your offers provide?
- What is the physical representation of the emotional aspect that you help people with?
- What stories can you tell that will create more community connection?
- How can you create a legacy for your brand?
- Does your life represent your message?
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Related Episodes:
- Episode 67: Business effects part 1 - IKEA
- Episode 68: Business effects part 2 - Amazon
- Episode 69: Business effects part 3 - Apple
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/06/04/business-effects-part-4-red-bull-episode-70/
Today’s episode is part three of a four-part series looking at successful businesses and taking the techniques they’ve used to become massively successful and thinking about how we can apply those to our businesses in the online space.
This episode dives into the Apple Effect: making things work together to create a seamless user experience. In our businesses, this means creating a cohesive experience for our customers across our digital products and offers. Implementing seamless cross sells, complimentary offers, and bundles within your ecosystem drives customer loyalty and repeat customers.
In today’s episode I share four ways to implement the Apple effect into your business to retain customers:
- Building an offer suite strategy
- Selling on the back end of an offer
- Present an offer on the front end to create cross sells
- Bundle offers that go well together
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Related Episodes:
- Episode 67: Business effects part 1 - IKEA
- Episode 68: Business effects part 2 - Amazon
Make sure to hit subscribe/follow so you never miss an episode!
Find the compete show notes here: https://myanichol.com/2024/05/28/business-effects-part-3-apple-episode-69/
Today’s episode is part two of a four-part series looking at successful businesses and taking the techniques they’ve used to become massively successful and thinking about how we can apply those to our businesses in the online space.
This episode covers the Amazon Effect: the fact that the quicker people get results, the more likely they are going to want to be repeat customers for a long time. This isn’t rooted in psychology but my personal take on Amazon’s success. When applying it to the offers we create in our own businesses, I’ll dive into questions to ask yourself to get people from point A (their pain point) to point B (the result they want) as fast as possible to achieve a higher completion rate.
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Related Episodes:
Episode 67: Business effects part 1 - IKEA
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/05/21/business-effects-part-2-amazon-episode-68/
Today’s episode is part one of a four-part series looking at successful businesses and how we can implement their techniques into our own strategies. Today I cover “The IKEA effect” that’s rooted in psychology. This effect suggests that people feel a sense of pride and achievement from successfully completing the assembly of a product leading them to value the end product more highly than if they had not put any effort into its creation. I share ways you can implement The IKEA effect into three different categories of business:
- Offers, programs, or membership
- One-on-one coaching clients and containers
- Community
I’ll break down how to make your customers feel like a shareholder of your product or brand to strengthen their connection and loyalty.
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Related Episodes:
- Episode 65: Sales Psychology w/ @natasha.zoryk
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/05/14/business-effects-part-1-ikea-episode-67/
Today’s episode is all about breaking your to-do list down into bite-size pieces. As an entrepreneur, we have a million things to take care of and there’s a never-ending list to get done. It’s easy to get overwhelmed. And when we’re overwhelmed, we can become paralyzed and take no action at all. And how do we ever feel like we've done enough? So I’m sharing a step-by-step method that I use to avoid overwhelm and defeat, and that helps me feel accomplished each day.
In today's episode, I cover:
- A step-by-step of how I take an overwhelming list and make it doable
- Why this method helps me mitigate the feelings of overwhelm and defeat
- My heart behind, and more info on, Profit Mavens Summit
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/05/07/bite-size-business-pieces-episode-66/
I’m so excited to have Natasha on the show today. Natasha Zoryk is a 7 Figure Business Mentor, Speaker, and Tech Founder. She's all about infusing non traditional marketing, sales psychology, and laughter into every aspect of business.
In today’s episode Natasha shares how she became an entrepreneur by seeing a need for her services. She walks us through what ‘sales psychology’ means and how it can play a crucial part in selling products or services. Natasha dives deep into different tactics, strategies, and methodologies she’s used to gain new business. She shares real-world examples of how to utilize sales psychology in everything you do from social media engagement to creating offers.
In this episode, we cover:
- How she creates space to always have an open dialogue with her audience
- How listening affects marketing
- The mirror effect when speaking to potential customers
- Why customers need to feel seen and heard
- Curiosity over confusion: how confusion is the number one conversion killer
- “The shareholder effect” to including customers in growth
- The four buyer types and how getting to know them is a game changer
- Approach and strategy to posting content on IG stories
- “The sandwich method” to posting content
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Natasha:
- Get Natasha’s FREE Expressive Buyer Prompts
- Follow on Instagram @natasha.zoryk and @weareazura
- Visit her website
- Check out Azura - use this affiliate link and get 10% off your first month
- Listen to her podcast Tash Talks
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/04/30/sales-psychology-w-natasha-zoryk-episode-65/
I’m so excited to have Dawn Patton, an account for entrepreneurs, on the show today. Dawn shares how her accounting business started as a “happy accident” and how creating an Instagram account kick-started her success.
In today’s episode, we also talk all things taxes for entrepreneurs. There are so many intricacies to taxes and yet, entrepreneurs are rarely taught even the basics of accounting for their business. Dawn will share how different industries and goals can define what a business needs to do when looking at accounting, bookkeeping, and taxes.
Dawn will walk us through:
- What tax planning is and how it can help in financial ways
- Ways to save money on taxes
- Why bookkeeping for your own business is so valuable to learn and how it can streamline so many areas of your business
- What the biggest mistakes Dawn sees entrepreneurs making when doing taxes
- Tax deduction ideas people often miss
- Tools entrepreneurs can use to help themselves
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Dawn:
- Get Dawn’s FREE Ultimate Tax Deduction Guide
- Follow on Instagram @patton.accounting
- Visit her website
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/04/23/taxes-for-entrepreneurs-w-patton-accounting-episode-64/
I’m so excited to have Abigail Peugh on today’s episode to talk all about making money on Instagram. Abigail will share her success story and tips on how to utilize Instagram to sell using reels and stories. She’ll also share ideas for money-making tasks, content that resonates with your audience, and digital products you can create.
Creating, marketing, and selling her own digital products, Abigail Peugh has built a 1.5 million dollar business in 19 months with consistent focused work (like money making tasks every single day), a toddler at her side, and making it known that you don’t have to work your life away to build a wildly successful online business. She has also proven that you can be your true --introverted, sweat pants wearing, always slightly tired looking mama-- self and still build an incredible community (and business) on Instagram. Her simple, yet tangible, no-fluff frameworks showcase that you really can have it all. You really can impact more people, make more money (like, a lot more), and live more of your actual dream life.
On today’s episode, we cover:
- How building connection with your audience is the keys to success + ways you can start doing this
- Approaching content creation from the aspect of your capacity and interests
- What “money making tasks” are what hers are
- The power of trying new things and not being afraid to make mistakes
Resources & Links:
-
Profit Mavens Summit
-
150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Abigail:
- Follow on Instagram @abigailpeugh
- Visit her website
- Abigail’s FREEBIE: 75 digital product ideas
- See Abigail speak at: Profit Mavens Summit
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/04/16/making-money-on-instagram-w-abigailpeugh-episode-63/
I often get messages from people saying they’ve “tried it all” and nothing is working when it comes to Instagram growth. Today’s episode will remind you to keep an open mind to learning and trying more. When you open yourself up to new possibilities, and take action, that’s where growth happens. With the tips I share today, you’ll learn there’s always more you can try.
In this episode I’ll dive deeper into these 6 tips:
- Ask yourself “have I REALLY done it all?”
- Post something from a content pillar you haven’t used in a while or at all
- Ask your IG buddy for feedback
- Study your top three performing posts or reels
- Do something you haven’t ever done, or haven’t done in a while
- Put skin in the game
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/04/09/how-to-grow-on-ig-when-youve-tried-it-all-episode-62/
I’m so excited to have one of my dearest Instagram friends and previous client on today’s episode! We’re talking all about creating long term business success among many other topics today. Morgan Starr-Riestis is a holistic therapist and business mentor who has grown an audience of over 400k people and a 6-figure business in less than two years and now helps other entrepreneurs owners grow their businesses online while keeping their mental health intact.
In this episode, we cover:
- How being on social media affects mental health
- How to dig into things that trigger us and how to use those as a mirror for self-development
- What to do when vanity metrics are controlling how you value yourself
- Why focusing on mental and holistic health is crucial for long-term success
- Techniques to regulate the nervous system
Resources & Links:
- 150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Morgan:
- Free Seminar
- Follow on Instagram @mind.psy.guidance and @mind.psy.biz
- Visit her websites www.sevencenterslifeschool.com and www.mindpsyguidance.com
- Check out her TikTok @mind.psy.guidance
- Morgan’s FREE seminar: www.sevencenterslifeschool.com
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/04/02/creating-long-term-business-success-w-mind-psy-biz-episode-61/
In this episode I’ll be covering my 6 best tips for Instagram growth. I’ve shared these tips before, but I’m diving deep into each one, sharing examples, and encouraging you to not only learn the knowledge, but actually take action and implement them to see growth on Instagram.
The 6 best tips for instagram growth:
- Create a series
- Collaborate
- Focusing on increasing length of reel and watch time
- Storytelling vs. sharing tips
- Focus on your hooks
- Repurpose your top performing content
Resources & Links:
- Tickets and info for Profit Mavens Summit
- Scalability enrollment is open!
- 150 Free Hooks
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/03/26/6-best-tips-for-instagram-growth-episode-60/
I’m so excited for today’s episode! Joining me is Kaitlyn Kessler, a business coach and mentor dedicated to helping her clients create more ease and spaciousness in their businesses and lives. Her support focuses on expanding our structural and energetic capacities and blends the woo and the work. This supports her clients to step into more alignment with their offers, their business models, their values, how they want to lead, and more so they can continue to grow their impact and income in a way that actually feels good.
In this episode, we cover:
- The difference between businesses being “structurally sustainable” and “energetically sustainable”
- How building a personal brand ties into a business that is sustainable
- Why personal brands are so important to your business
- The way she teaches your magic, your movement, and your method
- Katilyn’s answer to if she could give herself advice on day one of her entrepreneurship journey, what would it be and why
Resources & Links:
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- 100 Hook Ideas - FREE GUIDE
Connect with Kaitlyn:
- Follow on Instagram @kaitlynskessler
- Visit her website
- Subscribe/follow her podcast, Spacious Podcast
- Don’t miss her FREEBIE! Create Your 20-Hour (or less!) Work Week
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/03/19/building-a-spacious-business-w-kaitlyn-kessler-episode-59/
Today’s episode is courtesy of a 2am loopy thought! Last week I opened my Notes app to add an idea and there was a note that I didn’t remember writing. In the middle of the night, I had written down a question that became today’s episode topic. I was going to delete the note because the question felt silly, but the more I sat with it, the more I realized how powerful the question can be. This question will have you thinking like an innovator. Listen to hear the question and my thoughts on what it means to me.
Resources & Links:
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/03/12/a-deep-late-night-though-episode-58/
I’m excited to have Becca Booker on today’s episode. Becca started Homemade Social to work hands-on with lifestyle and e-commerce brands and to implement social media and Facebook advertising strategies to elevate their brand and reach. Dubbed the “modern social media queen” by AZ Foothills, Becca is revolutionizing the digital marketing game and inspiring brands to use innovative tactics to grow their online presence.
Today’s episode is all about boundaries andcreating systems and what has allowed Becca and her team and also her clients to work less while increasing their bottom line.
Becca will walk us through:
- Her hiring process & scaling Homemade Social
- How to create different types of boundaries and expectations with clients
- Tools to help implement those boundaries
- How boundaries help with employee satisfaction
- Finding your self worth in business and how boundaries vary by seasons of life
Resources & Links:
- OpenPhone app
- Opal app
- Boundaries to set with your SMM clients FREEBIE
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Connect with Becca:
- Follow her on Instagram @homemadesocial_
- Check out her TikTok
- Visit her website
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Today’s episode is spicy! This episode came about because there’s a lot of conversation happening in the business space that speaking to pain points in your marketing is not the way to go and instead you should only speak to their desires. A lot of this conversation is happening on Threads. So in this episode, I’ll share my thoughts on how I believe pain point marketing is a strategic tactic that is very powerful, not just for you getting sales, but for helping your community to feel seen.
Today I’ll walk through 6 ways to effectively use pain points in your marketing:
- Get specific
- Use pain points to emphasize and empathize, not shame
- Use pain points to help people better understand the situation they’re going through
- Use pain points to serve people on a higher level
- In marketing come from the energy of “this will help someone feel seen and heard”
- When you are calling out mistakes share it from a “me” and not “you” perspective
Resources & Links:
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/02/27/is-pain-point-marketing-dead-episode-56/
Today’s episode celebrates the one year anniversary of the launch of Radical Disruption, so I have to thank you! To celebrate one year, don’t miss the last keyword in this episode for my fun giveaway! If you need more info on that, listen to Episode 53!
This episode is all about relationship building on Instagram. I’m going to run through five ways to build relationships and these will be quick, easy and very tangible things you can implement on your Instagram account.
I’ll dive into these five methods for you to implement:
- Ask questions in response to the direct messages that you get
- Ask for people’s opinions and feedback
- Lean into the things that you do often
- Get honest and vulnerable (includes three prompts to guide you)
- Share your beliefs
Resources & Links:
- Reel I mention in this episode
- Instagram Accounts I mention in this episode:
- @the.blonde.chronicles
- @karrie_locher
-
@honeywavecreative
-
List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/02/20/relationship-building-on-instagram-5-methods-episode-55/
Today’s episode is all about growing your email list. If you do not have a goal this year to grow your list, I am setting the goal for you! Every time I talk about email marketing I get the question “do emails really work”? The answer is yes, it’s one of the most important assets you can have as a business owner. In this episode I will share these 8 strategies and techniques to increase your email list:
- Lead magnet swap
- Be a speaker at an event
- Be a speaker in an online group
- Be a podcast guest
- Host a masterclass with someone in an adjacent niche
- Add a CTA on feed posts
- Have a pop up on your website
- Have your freebie linked in your announcement bar
Don’t miss the keyword in the episode for my giveaway! If you need more info on that, listen to Episode 53!
Resources & Links:
- List Building 101
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
- Now on YouTube
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/02/13/how-to-10x-your-email-list-growth-this-year-episode-54/
In just a few weeks Radical Disruption will be celebrating its one year anniversary since launch! It’s wild that we've been here for one year! In order to celebrate I have a giveaway planned with fun prizes, so be sure to listen to this episode to get the details on how to enter!
In today’s episode I talk through four difficult situations I’ve faced in my business recently. I’ll share my thoughts about each situation as well as how I navigated each. You’ll hear me walk through these situations:
- I received a less than kind email from a customer asking for a refund
- A customer telling me that they don’t like how I run my sales
- A stolen reel
- A stolen freebie/lead magnet
Resources & Links:
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/02/06/difficult-situations-ive-navigated-recently-how-episode-53/
Today’s episode is about how to create SOPs. I remember when someone was like “you should create SOPs for your business” and I immediately went to Google not knowing what they were talking about! Standard Operating Procedures are step-by-step instructions/processes to help with efficiency and quality control in your business.
In this episode I’ll walk you through:
- What types of SOPs I recommend creating
- Why SOPs are so important in your business
- How to create SOPs including tips on using different formats and tools to create them
- Who needs SOPs
Resources & Links:
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/01/30/how-to-create-sops-episode-52/
One of my most frequently asked questions when it comes to Instagram is how to increase story views. I am always telling you to sell and share offers on your stories and you’re wondering how to sell when you have low story views! In today’s episode I’ll dive into five tips that helped me grow from 2,000 average story views to 11,000 average story views.
In this episode you’ll hear me share five tips, ideas, and examples around:
- What average views are based on following size
- How and when to implement stories using interactive features
- How to use Call to Action statements to drive traffic to your stories
- How to best utilize your “Start Here” highlight to keep followers viewing your stories
- Why getting people to add you to their “favorites” feed so your content ranks higher in their home feed is important
- How to use Call to Action statements such as “DM me for xyz” is a game changer in gaining more story views
Resources & Links:
- Manychat
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/01/23/how-i-5xd-my-instagram-story-views-episode-51/
Today I am recording my very first episode since having a baby! I am already starting off strong with some behind-the-scenes and honesty around how things are going.The questions I’ve been getting a lot are about having a baby and it’s only fitting that on my first official episode back I talk about navigating business after having my baby girl in October! Please note this episode is applicable to many situations that are about preparing for and learning lessons while taking any time away from work, not just for maternity leave.
In this episode you’ll hear me dive into these 6 questions:
- What helped most when it came to preparing for maternity leave?
- What do I wish I had done prior to maternity leave?
- Why didn’t I use up all the prep time that I had for maternity leave?
- What have I learned since having a baby?
- How has/will things change now that I’ve had a baby?
- I talked about not wanting kids at one point, how did that change and looking back what would I tell myself in that moment?
Resources & Links:
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
- Manychat
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://www.myanichol.com/navigating-business-after-baby-episode-50
Today's episode is part two of a four-part client spotlight series where I am bringing on a few of my clients to talk about their journey as an entrepreneur and the key pieces that have led them to massive success. Today’s guest is Emily! She was one of my very first one-on-one coaching clients, at that time she had 800 followers on Instagram, she now has over 100,000!
Emily Cooper is an epidemiologist turned full-time traveler and content creator. In 2021, she started her social media platforms and website, Emily Eats and Explores, to teach women how to confidently travel solo. She has since worked with major travel brands, tourism boards, and travel companies, while hosting her own group trips around the world. Today, Emily teaches her community of over 90,000 how they can get paid to travel the world. Emily has been featured in Newsweek, Huffpost, and is the co-host of the top travel podcast, Travel Chat with Ashley and Emily.
In today’s episode we chat all things:
- Brand partnerships: pitching yourself, collaborations, and negotiating contracts
- Having multiple income streams
- The importance of both short and long form content as a business owner
- Emily’s growth and success
Resources & Links:
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Emily:
- Visit her website and join her email list
- Follow @emilyeatsandexplores on Instagram
- Find her on LinkedIn
- Subscribe/follow her podcast, Travel Chat with Ashley & Emily
- Enjoy Emily’s FREEBIE: How to Make $5K/mo While Traveling (FREE Masterclass)
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Find the complete show notes here: https://www.myanichol.com/client-spotlight-2-high-paying-brand-partnerships-w-emily-cooper-episode-49
Happy New Year! Today’s episode kicks off part one of a four part client spotlight series where I am bringing on a few of my clients to talk about their journey as an entrepreneur and the key pieces that have led them to massive success.
Today’s guest is Tina (Christina Marshall). Tina has always loved everything about the bookish world and has always been a big reader. After a year of having a bookstagram account sharing her love for books, forging relationships with authors and publishers, and growing her account from 0-90K, she realized that she had something many other people could benefit from—an understanding and strategy for growing a community in the book niche. She has helped debut authors to best selling authors craft accounts that get their books into the hands of people who will love them. She has coached everything bookish toward success, from bookish businesses launching products to helping hobby accounts monetize.
In today’s episode, we cover:
- How she took the leap to leave her stable coaching job of 11 years to start her own business
- What fear she faced starting a new business with three small kids and
- What offers she joined from me that helped along her journey
- How she turned her account from a hobby to a successful, revenue generating platform
- How she hit her biggest milestone of $100k in revenue in just 9 months
- How she focused on niching down her business to be successful
Resources & Links:
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Christina:
- Visit her website
- Follow @bookedtildawn on Instagram
- Check her out on TikTok
- Read her new blog
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://www.myanichol.com/client-spotlight-1-100k-in-9-months-w-christina-marshall-episode-48
As I was thinking about what I wanted to share in the very last episode of the year, I thought this is a lot of pressure! What do I leave people with that’s super impactful?! After thinking about it for a few weeks, I decided to share two impactful questions. I’ve been asked these questions throughout my journey in business and these are the two questions that have really stuck with me.
In today’s episode, I'll share two impactful questions to ask yourself:
- What do you want to be known for?
- Instead of always asking how you can make more money, ask yourself how can you make what you’re already making right now even easier?
Resources & Links:
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://www.myanichol.com/two-impactful-questions-episode-47
In this episode I will be chatting all about selling on Instagram stories with 10 in-depth ideas you can implement in your own business. I share 10 prompts with specific examples of ideas to help guide you in creating your content.
The below list is a quick snapshot of all the info I share for each idea, so be sure to listen to the episode to hear a deeper dive!
Prompts to help you sell on Instagram stories:
- Share the background of how your offer came to be
- Use a real life scenario that is not related to your offer or to your business and tie it to what you teach in your offer
- Share how you approach something in your niche differently
- Talk about why your offer is different than any other offer out there that teaches the exact same outcome
- What is the vibe of your offering?
- Talk about why you are qualified to teach what you teach inside of your offer or the service you provide
- Share a case study
- Share a unique framework or methodology that you teach inside an offer and why you created it
- Speak to the desire of where the ideal customer or ideal student wants to go versus the pain that they are currently in
- Share 3-5 signs that someone needs your offer or service
Resources & Links:
- Stories that Sell
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Today’s episode is all about my recent failures in business. This is where we’re getting honest, real, raw, vulnerable….because you know, this is what this podcast is all about. I recorded this episode 7 times; talking about failures is so hard! A lot of people don’t talk about when they fail, but the intention of this podcast is to share everything from uncertainty and challenges to success.
In this episode I run through four aspects of failure I’ve seen in my business recently and how I have changed, or are planning to change course:
- Relaunching my scalability program when I did
- Taking on way too many one-on-one clients while also running my mini-mind group
- Self sabotage showing up on Instagram lately
- Losing my focus with shiny objects instead of focusing on selling and focusing on what my income producing activities are
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/podcast/
In today’s quick episode, I will walk you through ideas and examples on how to grow your Instagram in 30 minutes a day. I saw a post linked from Pinterest that shared tips on how to grow your Instagram in only 30 minutes a day and I didn’t think the tips were realistic! So I wanted to create this episode to share my thoughts on what can actually be done in 30 minutes a day and what I believe to be the most important things to focus on to see results. Disclaimer, if you’re in the learning process of creating content, these tips might take a little longer, but these are good goals to shoot for!
In this episode I’ll cover:
- A content creation, posting, and batching schedule you can implement with specific examples of how to utilize your time
- A few things I don’t think you need to worry about or focus on when trying to grow your Instagram (e.g. hashtags)
- Ideas on things I do think you should do to help grow your Instagram (e.g. learning about the algorithm, listening to my previous episodes on Instagram tips, checking your analytics, etc.)
- Reasons why and how you should audit and optimize your account
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Related Episodes:
- Episode 14: Learning Instagram Part 1: the algorithm
- Episode 15: Learning Instagram Part 2: myths
- Episode 16: Learning Instagram Part 3: IG growth in 2023
Make sure to hit subscribe/follow so you never miss an episode!
Today’s episode is all on how to raise your prices with your current clients. With the new year around the corner, you might be considering raising the prices of your offers and that is exactly why I created this episode. I have actually been thinking about raising the prices of my offers so I thought it was a great time to take you behind the scenes of what that process looks like!
In this episode, I'll cover:
- What factors can determine when it’s time to raise prices
- Your price point should never be above the value of your offer
- How do you logistically raise the pricing on your offers
- How to tell and/or show your clients your prices are increasing and why
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
In today’s episode with Jen Hartmann, we dive into all things media pitching. Jen is the CEO of NEAT, a leading boutique PR agency, where she has revolutionized the industry through her strategic guidance and unwavering dedication. Since NEAT's launch in 2019, Jen has advised a diverse portfolio of 280 brands, ranging from ambitious startups to billion dollar companies. Under her guidance, her clients have achieved remarkable recognition, gracing the pages of prestigious national media outlets such as Bustle, Business Insider, Reader's Digest, and Harper's Bazaar, among many others. Armed with a bachelor's degree from Bellarmine University and an MBA from Lindenwood University, Jen's exceptional leadership has firmly established NEAT as a trailblazer in the world of public relations.
In this episode, Media Pitching w/ Jen, you’ll hear her tips and ideas on:
- Why pitching yourself to different media outlets is important
- Different ways to get yourself out there to different media outlets regardless of your size of business
- The do’s and don’ts of pitching yourself
- Examples of content to use when you’re pitching yourself
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Jen Hartmann:
- Follow on Instagram
- Visit her Website
- Connect on LinkedIn
- Subscribe to her podcast, Served Neat
- Don’t miss her FREE guide: 10 secrets PR agencies don't want you to know about media pitching
Connect with Mya:
-
Follow on Instagram @myanichol
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Join my email list
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Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
I’m excited for our guest today! Dani Marenburg is a double certified nutrition coach and founder of Mindin’ My Macros and podcast host of the Mindin’ My Wellness Podcast. Dani specializes in optimizing macronutrients and lifestyle habits to help women reach their ultimate body transformation goals, all while enjoying a life well-lived.
As a past yo-yo dieting cardio junkie, Dani transformed not only her health, but her entire life (literally), by ditching past diet-culture mentalities and learning how to eat FOR her body. Now, she shares the same education and knowledge with her audience of over 100,000 followers. She’s coached over 1,000 women through her coaching programs and courses to achieve weight loss and body recomposition, while learning how to build a balanced relationship with food and lifestyle habits.
In this episode Dani covers:
- How she gained confidence to start her business and the opportunity to quit her corporate career
- Specific numbers on her business growth, audience, and timeline of her business
- How consistency of posting and speaking to her audience goes through different phases
- Her three steps to creating a scalable business:
- Asking for help
- Diversify offerings
- Systems and automations
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect up with Dani:
- Follow on Instagram
- Follow on Tiktok
- Check out her website
- Listen to her podcast
- Join her live webinar
- Snag her free guide to start your own coaching business
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Today’s episode includes ideas on what to do when business is slow. Slow business is inevitable, it happens to every single business owner at one point or another. So whether you’re in a slow season right now, or you hit one in the future, use this episode as a reference when the time(s) come.
In this episode, I share nine things to focus on when business is slow:
- Updating your website
- Automate or delegate
- Go through a course or offer you’ve purchased that is collecting dust
- Focus on SEO and social media
- Look at feedback and implement changes
- Dig in to the analytics to see what’s working and not working
- Create a new freebie or optimize your workflow
- Create new offers
- Clean up your files and organize your ideas
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Happy Halloween! In today’s episode, we go spooky! You’ll hear a quick history on Halloween and then I share my opinions on issues in the online industry.
I dive in to each of these “spookies”:
- People saying that they are multi six figure business owners when they haven’t made that amount in a one year span, they’re saying that as a career total.
- People saying that you have to invest in coaching to be successful.
- People not paying their bills even though they committed to their investment.
- People who use value-based pricing.
- People who share that they’ve unlocked a new level as a way to sell their new offer.
- People who use click bait hooks that are misleading just to grow on social media.
- People who talk about passive income like it’s a create it once and then leave it and never touch it again type of offer.
- MRR- master resell rights (go listen to Ep 34 “The tea on master resell rights” to learn more)– people claim it’s easy and you’ll make a lot of money.
- People who don’t use contracts and terms of use when selling their offers.
- People who dispute payments instead of just talking to the business owner.
Resources & Links:
- Episode 34: The tea on master resell rights
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
In today’s episode we dive into 5 ways to systemize your business. Systems are simply organized processes for how your business operates. These can be performed by human beings or they can be automated. If you’re repeating the same tasks over and over again and it’s not efficient or you're struggling to work less, you need systems. Systemizing your business leads to efficiency and that means you get more done in less time! That’s everyone’s goal, right?!
I expand more on these 5 different systems to implement in your business:
- SOP (standard operating procedure)
- CRM (customer relationship management)
- Email Marketing
- Communication/Customer Support
- Project Management/Task Management
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
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Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
In today’s episode I chat with Dr. Alexa D'Agostino all about mistakes to avoid while building a business and how to make money online. Alexa is an entrepreneur and coach helping businesses scale to six and seven figures.
In this episode, Alexa shares her knowledge and experience with the following:
- Being a young entrepreneur by the age of 18
- Her multiple businesses she built from the ground up
- It’s all about sales
- Networking has helped her in every aspect of business
- How failure can be a good thing
- Tips for longevity in your business
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Alexa
- Follow on Instagram
- Visit her website
- Check out her LinkedIn
- Follow on TikTok
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
Today’s episode is all about breaking down my 2022 Black Friday sale that brought in over $100k in revenue. I wish I had my podcast back in 2022 so I could have done a breakdown sooner. But I figured with Black Friday coming up, it’s a perfect time to share a little bit more about the behind-the-scenes of what actually took place to bring in that volume of revenue in such a short amount of time in my business.
In this episode, I’ll cover:
- How I only run one sale a year, so I go all out!
- November is a fun time to create sales and add creativity to discounts and bonuses I offer
- A breakdown of revenue vs. cash vs. expenses
- A breakdown of the four main sales that I ran; the price points, how much money each brought in, and how long I ran these sales
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
Today’s episode is a Q&A and I am so excited! These questions were submitted on my Instagram stories a few weeks back and they are very juicy!
In this episode, I share my thoughts on a variety of business and Instagram focused questions such as:
- How to utilize pinned posts on Instagram
- How would you scale your business if you didn't have Instagram success
- How do you deal with spam and bot comments
- What do you do when you’re feeling overwhelmed from too much to do, thus doing nothing at all
- How do you know how to price your offers
- What software platforms do you use for online courses, website, and email
- What is your take on free masterclasses vs. paid masterclasses
- Why is the email list the best communication ever
- How to navigate sharing about politics
- Was first trimester hard on you while keeping up with your business
- How to get useful and impactful testimonials
- Examples of digital course topics that others successfully made money on that aren’t about making money
- How do you plan your content strategy
- How do you find clients
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
- Flodesk
- Showit
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe so you never miss an episode!
In today's episode, I share my thoughts on master resell rights. I have been asked by several of you what my opinion is and what the pros and cons are. This topic seems to be a trend right now and I have gone back and forth on if I should record an episode around it. I decided I wanted a permanent place where I could share my thoughts on this because this will be something that will come back up again in a few years.
In this episode you’ll find:
- What are master resell rights
- Why is there new hype about it right now
- What the difference is between affiliate marketing and master resell rights
- What my thoughts are on using master resell rights as a get rich fast plan
- Why having unique offerings will take you to the next level
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
My guest today, Bailey Thibodeaux, is one of my Instagram besties and I'm so excited to have her on the show today. We’re talking all about scaling a done-for-you business by perfecting your offer, streamlining systems, and building a team.
Bailey is an award-winning brand and website designer and the founder of Honeywave Creative. Driven by her mission to pave pathways to prosperity through transformative design, she helps service providers grow their businesses with brands and websites built in a day. Her accelerated turnaround times are setting a new standard in the design industry and revealing that major growth doesn’t have to take months. With strategic planning and her unmatched creativity, it can happen in a single day.
In today’s episode, we cover:
- How she grew her business from a one woman-show to needing a team
- What steps she took to double revenue and how she scaled her business
- How automations and systems make a difference
- Things she wishes she had done differently
- Her unique, fast turnaround to creating websites and branding
- How she’s using her Bachelor’s Degree in Marketing and Master’s Degree in Business Administration to think big picture about her business
Resources & Links:
- Bailey’s Free Strategic Website Planner
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Bailey:
- Follow on Instagram @honeywavecreative
- Follow on TikTok
- Check out her Website
- Connect on Linked In
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
My guest today is Melissa Litchfield is a 35-year-old, southern California native, currently living in Mobile, Alabama. For the past 9 years, she’s been helping online entrepreneurs and small businesses market themselves online with paid and organic traffic. She owns Litchfield Media Co, a digital marketing company that helps small businesses and entrepreneurs skyrocket their impact and revenue with paid traffic.
In today’s episode, Melissa gives us a great deep dive into paid ads with a focus on Meta advertising. We cover:
- When a business should start using paid ads
- Where paid ads should drive traffic to
- What cost per lead means, what that cost looks like, and how it works
- What is working well right now with Meta ads, what targeting looks like, and how to get creative with ad copy and messaging
- What pixels and conversion API’s are and how they work
- Where to place ads, how long to run them, and how testing ads works
Resources & Links:
- Funnel Babes Blueprint Optin
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Melissa:
- Follow on Instagram @litchfieldmedia
- Follow on TikTok
- Check out her Website
- Connect on Linked In
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
Today’s episode is for you if you’ve ever found yourself saying:
- I’m working everyday but I’m not getting anywhere.
- I’m doing all the things and I’m drowning.
- I don’t know what to do to make money.
- I’m working long hours and I feel like I’ll never be able to cut back, or if I do, my business won’t survive.
I found myself saying all these things at the beginning of 2022 that forced me to audit and rethink how I was doing business.
I ended up asking what my most important tasks are to focus my time and energy on. Learn the 3 IPAs (incoming producing activities) I do daily to move the needle in my business:
- Content, this is how I get eyes on my business
- Selling on Instagram stories daily and using emails to sell
- Customer experience, I need make sure I take care of my people
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
I was recently a guest on a podcast, and the host shared how many of their clients feel uncomfortable and weird sharing their wins online. So today, I’ll be talking about my personal experience and take on why I think sharing wins can be powerful and impactful.
In this episode I cover:
- How I was inspired when two other people I follow on Instagram shared their wins and how it showed me that it was possible for me to achieve the same
- How wins don’t have to be solely monetary focused
- The importance of asking yourself what your intention is for sharing/posting and then trusting it will reach the right people if your intentions are pure
- Including context as you share your wins so people can really understand what it takes to see the same results
- Sharing not only your own wins but your clients’ wins as well
I also have a little announcement! You can now find Radical Disruption on YouTube! Find episodes at @myanichol on YouTube.
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
- Now on YouTube
Make sure to hit subscribe so you never miss an episode!
I’m excited for today’s episode with my special guest Shay Bacani! Shay is a CFO, Financial Strategist and owner of Centure Financial - a financial management firm for women, by women. Their main focus is to help her clients get good with money, know their numbers, and retain their wealth.
In this episode we dive into using AI to scale your business. People have a lot of different opinions on AI. Shay helps us understand more about AI and how it can impact your business.
We dig into:
- The elements of AI that could be a little scary
- The realization that AI is happening, we can’t change it, you’re either going to be a part of it, or be a bystander
- The advantage of learning it now while it’s still early
- Influx of financial wealth because of AI
- AI-powered tools that help with automation, operations, systems, and ideas
- Cutting expenses and expanding your revenue
- In-house data we can collect with AI
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Shay Bacani:
- Follow on Instagram @centurefinancial
- Follow on TikTok @shayinfinance
- Connect on LinkedIn
- Check out her website
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Make sure to hit subscribe so you never miss an episode!
Today’s episode is all about how to pitch yourself as a guest on podcasts. I’ve been asked about this a ton in my DMs, so I share my experience of being a guest on other podcasts and the benefits of exposing myself to new audiences. Positioning your business in a place that allows you to be seen for months and years to come in podcasts episodes can make a huge impact. I also share six tips on how to pitch yourself. In sharing these tips, I use both the perspective of pitching myself and being pitched to by others wanting to be a guest on Radical Disruption.
I walk through the different reasons I believe being a podcast guest is so powerful:
- Expand your reach
- Networking opportunities
- Credibility and authority
- Brand exposure
- Learning experience
- Thought leadership
- Engaging with potential fans and community
- Collaboration
Six tips on how to pitch yourself:
- Posting and showing up consistently on your own social media
- Research the podcast
- Send examples of past podcasts or long form content you have done
- Are you an expert in what it is you do? Share info on yourself, why you are beneficial to their podcast
- Pitch to be on a podcast that is going to be beneficial for you and not just the host
- Make sure you follow up if you don’t get a response
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Make sure to hit subscribe so you never miss an episode!
In today’s episode I share how my beginner’s mishap in the kitchen got me thinking about how being a beginner in business and experiencing failures is not only a good thing, but important.
In this episode, I cover:
- Failure is important to grow, it’s part of the process
- Being a beginner opens up opportunities for immense learning and growth
- A perspective shift is how we get to the next level
- Ask yourself “what are the lessons I need to learn” instead of “what am I doing wrong”
- Set expectations realistically when you’re a beginner
- Rushing yourself can cause mishaps
- Focusing on how to make where you’re currently at easier
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
I have a very special guest, Dr. Lauryn Brunclik, joining us. She’s a chiropractor, podcaster, speaker and coach who began her career with a passion for helping women and children in her local communities find better health and maximize their expression of life. Ten years into practice after building multiple clinics and leading a large team, she felt a calling to begin helping other female chiropractors find success in their own clinics while still prioritizing their family, core values and passions. She started the podcast She Slays the Day and quickly built a super loyal community within a tiny niche of women chiropractors. She shares how she leveraged her social media and audience to create a high ticket course and bring in six figures on its first launch. Although she loves the vanity metrics that measure success, she's a fantastic real life example that you do not need tens of thousands of followers to make hundreds of thousands of dollars.
In this episode, Dr. Lauryn Brunclik dives deep into her experience and advice on:
- Her desire for freedom in her business and how she has created that
- Mindset when it comes to delegating, implementing systems & automations, and overcoming hiring challenges
- The power and potential of micro niches
- How she executed such a successful launch without hundreds of thousands of followers
- The value of understanding your “why” and doubling down on what you’re passionate about
- Lessons learned in leadership
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Dr. Lauryn Brunclik:
- Follow on Instagram
- Check out her website
- Subscribe to her podcast She Slays the Day
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
I’m thrilled to have Alyssa Chan-Evangelista, founder and CEO of Inspired Media Co. with us today. She is an ex-wanna be actress turned social media strategist, manager and content creator. We talk all things building a personal brand, niching down within yourself and building your content creation skills.
In this episode, we cover:
- Building a personal brand
- What’s your vibe?
- What are you known to be a go-to for?
-
How all of your content topics can be created through your “it factor” lens
-
Niching down within yourself.
- Niches work!
- Creating content with your personality and point of view
- Your personal brand is priority
-
Ideas for niching down your content
-
Content creation
- How authenticity can come through with intentional posting
- Use your ideas! Most people don’t have a content ideation problem, they have a content execution problem
- Quality content doesn’t mean perfect content
- Content ideas and trends to get your creative juices flowing
Resources & Links:
- The Lifestyle Pillar Guide - FREE!
- Social Strategy Intensives
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Alyssa:
- Follow on Instagram and TikTok @inspiredmediaco
- Check out her website
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Make sure to hit subscribe so you never miss an episode!
This episode covers my current obsessions: tool edition. “Tool” is a general term in this episode because some of the tools I talk about are apps or programs, but there’s an actual physical tool in the list, too. Ultimately, I share 6 tools I’m loving right now to help better content creation and help better my business. For each tool I walk you through what I use them for, why I use them, costs, alternatives, and favorite tips when using them. There are links below to each tool. If you use my affiliate links listed, you’ll receive savings on the different tools. I talk more about that throughout the episode.
The 6 tools are:
- Flodesk
- Kajabi
- Notch Instagram Insurance
- Clickup
- Typeform
- Flipstik
Resources & Links:
- Flodesk:https://flodesk.com/c/MYANICHOL
- Kajabi:https://myanichol.com/kajabi
- Notch:https://notch.insure/3lQlVxF
- Clickup:https://clickup.com/
- Typeform:https://typeform.grsm.io/nda4kpuzqtxi
- Flipstik: https://www.getflipstik.com/myanichol Code: MYANICHOL for 20% off
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe so you never miss an episode!
This episode covers 5 takeaways from the Kajabi event I spoke at and attended. Kajabi is a platform that helps people build their business online. I was asked to be on a panel and speak about monetization at their event. I also got to listen to other speakers and loved getting to meet people that were utilizing the Kajabi platform. I didn’t get to share my experience on social media as much as I would have liked, so I thought a podcast episode would be a great way to recap.
The 5 takeaways from my time at the event that I dive further into are:
- Why networking is important and I share a list of just a few of the amazing people I met (links below)
- The power of recurring revenue through affiliate commission
- How to win at business
- Always have a long form, evergreen content piece of your strategy
- If you aren’t getting, give more
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
- https://www.instagram.com/missellenyin/
- https://www.instagram.com/haleyburkhead/
- https://www.instagram.com/abufofanah/
- https://www.instagram.com/mindinmymacros/
- https://www.instagram.com/vanessazambito/
- https://www.instagram.com/thegrahamcochrane/
Connect with Mya:
-
Follow on Instagram @myanichol
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Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
This episode covers 10 simple ways to improve customer experience. I share statistics that show why good customer experience can make all the difference, and ideas you can start using now! I challenge you to take one of these ten ideas and implement it in the next 30 days. The goal is to create a PHENOMENAL customer experience so they keep coming back!
In this episode, the 10 ideas are:
- Welcome emails
- Reminder emails and texts
- Unexpected gifts and bonuses
- Showing your customer they are not just a number
- Handling complications with responsibility
- Giving homework
- Quick response time
- Easy access to offers
- Follow up emails
- Offboarding emails
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Make sure to hit subscribe so you never miss an episode!
If you haven’t listened to Part 1 already, it is Episode 12 and it is FIRE! A few weeks ago I posted a question box in my Instagram stories that said “give me different situations that come up in your business that you want my advice or perspective on”. In Part 1, I broke down ten of those different situations. In today’s Part 2, I’m going to break down ten additional situations and how I’d navigate them.
In this episode, the ten different situations I cover are:
- Someone is copying you
- A customer blaming you for her own misunderstanding (but also your policies didn’t explicitly state the things that she is arguing about).
- How to navigate an unhappy customer/client who is never happy and always wants more
- Freebie Seekers
- A low income month
- When a client or student second guesses your knowledge or advice
- Booking and rescheduling policies for live coaching calls
- People enrolling, paying, and coming to some coaching sessions and then dropping off.
- Someone wanting a discovery call when you don’t offer any
- Trolls on social media
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
- Instagram Copyright Infringement Form
- Free workshop ‘5 Steps to Legally Protect & Grow Your Online Business’:
- Legal Checklist
- Legal Course (I have gone through this and it worth every penny + more)
- Post on what to do if your content is stolen (Sam has SO MANY free and amazing resources
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe so you never miss an episode!
Today’s episode is a little different! This isn’t a tips and tricks episode, but I have felt really pulled to share about a hard week I had in my business. I want to really pull back the curtain and share some things that happened behind the scenes that are real and raw, and kind of crazy. Listen to three different challenges I faced from all in one week, and lessons I learned from each one.
In this episode, we cover:
- A little sneak peek into a multi six-figure business and real hurdles I face
- Three scenarios that brought unique challenges
- Lessons learned with each challenge
Resources & Links:
- IG University
- Kajabi 30 day free trial + 20 free story templates
- Around the Clock Masterclass
- List Building 101
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
In this episode, you’ll hear nine fresh ideas for creating unique content on Instagram. I’ve been collecting different ideas since the beginning of the year (2023) to be able to share a variety of examples that will help you stand out, and therefore, perform well. Tune in for some unique content creation inspiration!
In this episode, we cover:
- 9 content ideas to implement on Instagram
- 1: Case studies
- 2: Pop culture integration
- 3: Statistics
- 4: Green screen
- 5: Experience
- 6: Blank inspired by blank
- 7: Remix
- 8: Share a Reel with a video playing in the corner
-
9: News/Topical
-
Specific examples of these ideas that drive engagement
- Why trying new content tactics builds credibility
Resources & Links:
- 1: Case studies
https://www.instagram.com/p/ChnIU6CpC9Z/?igshid=MzRlODBiNWFlZA==
- 2: Pop culture integration
https://www.instagram.com/p/CsbZpShMROP/?igshid=MzRlODBiNWFlZA==
- 3: Statistics
https://www.instagram.com/reel/Cr3OlFCg2Bp/?igshid=MzRlODBiNWFlZA==
- 4: Green screen
https://www.instagram.com/reel/CqD4z2lsVkH/?igshid=YmMyMTA2M2Y=
- 5: Experience
https://www.instagram.com/reel/CsTf8MurXH1/?igshid=MzRlODBiNWFlZA==
- 6: Blank inspired by blank
https://www.instagram.com/reel/CrlqtjSNKwd/?igshid=MzRlODBiNWFlZA==
- 7: Remix
https://www.instagram.com/reel/Cp5OtF4gsfK/?igshid=MzRlODBiNWFlZA==
https://www.instagram.com/reel/CqVnW4jLBlF/?igshid=MzRlODBiNWFlZA==
https://www.instagram.com/reel/CeltsXuglop/?igshid=MzRlODBiNWFlZA==
- 8: Share a Reel
https://www.instagram.com/reel/Cjit7ErpueH/?igshid=MzRlODBiNWFlZA==
https://www.instagram.com/reel/CaKmG0gJJyp/?igshid=MzRlODBiNWFlZA==
(Old reel, no longer do trend alerts but great example of the structure)
- 9: News/Topical
https://www.instagram.com/reel/ClkQTAIjUsS/?igshid=MzRlODBiNWFlZA==
https://www.instagram.com/reel/Cslu_lkP5E_/?igshid=MzRlODBiNWFlZA==
https://www.instagram.com/reel/CpOR0_ajGSC/?igshid=MzRlODBiNWFlZA==
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
Today’s episode is all about how I'm preparing to step away from my business in the busiest season. If you haven’t heard the good news, I am pregnant! And we’re due in November which just so happens to be the busiest time of year for my business. So I wanted to walk you through all the ways I'm preparing my business to basically run without me. My goal is for my business to not just be ok when I step away, but for it to thrive when I step away.
In this episode, I cover:
- The 9 different things I’m doing to prepare my business
- Overall focus on passive income streams, driving new traffic organically, and batching and planning content and strategy ahead of time
- Trusting the systems, support, and teammates I have in place so that I can peacefully step away
- Lessons learned from the last time I stepped away from my business for my trip to Israel
- A reminder to focus on the reason you started your business in the first place
Resources & Links:
- Around the Clock Masterclass
- List Building 101
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Make sure to hit subscribe so you never miss an episode!
I get asked all the time how I’ve been able to grow my business as much as I have with zero ad-spend. So in this episode, I’m sharing how to get customers with $0 and how I’ve scaled my business to multiple 6-figures with basically zero marketing expenses.
In this episode, I cover:
- The 5 main things I’ve done to gain customers with free marketing
- How vital it is to be providing value before asking for the buy
- Increasing visibility by getting in front of other people’s audiences and showcasing your expertise
- What micro commitments are and the value of them
Resources & Links:
- List Building 101
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
This episode is the third and final episode of a 3-part series about learning Instagram. Today I’m talking all about Instagram growth in 2023. I’m sharing the top 10 things that I’m seeing work right now on Instagram, why you should focus on them, and how to implement them on your own account.
In this episode, the 10 things are:
- Showcasing your unique positioning and personality
- Collaborations
- Reaching non-followers
- Optimizing your Instagram account
- Experimenting
- Repurposing top performing content
- Focusing on extending watch time and time spent on content
- Creating eye-catching content
- Focusing on getting your current community to interact with you
- Giving things time and don’t be afraid to sit in the discomfort
Resources & Links:
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Make sure to hit subscribe so you never miss an episode!
This episode is the second episode of a 3-part series about learning Instagram. Today is all about busting myths. Specifically, I’m busting 14 myths (plus a bonus!) that I see and hear often about Instagram.
In this episode about learning Instagram part 2: the myths are:
- You have to post daily to stay relevant
- The shadow ban
- Switching to a business account hurts your engagement
- You have to reply to all direct messages or else you’re penalized
- Instagram only shows your post to 7% of people
- You are penalized for leading people off of the Instagram platform
- You are penalized for using all 30 hashtags
- There’s no different between hashtags in the captions vs. hashtags in the comments
- You can hack the algorithm
- You are penalized for editing a caption after posting
- You are penalized If you delete a reel and then repost it
- Brand partnerships and tagging accounts hurt how your content/account is ranked on IG
- Reposted content from feed to stories decreases story views
- Who you follow on Instagram affects who can find your content on Instagram and who the algorithm shows your content to
- What you see on your explore page affects what explore pages you show up on
Resources & Links:
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
This episode is the first episode of a 3-part series about learning Instagram. Today I'm going to dive into the algorithm because there are a lot of misconceptions out there. All of this information comes directly from Instagram or Adam Mosseri (the head of Instagram), so not just speculations or my opinions, but straight from the source. This is obviously very valuable information to know, not only as a consumer of content on Instagram, but also as a creator of content on Instagram.
In this episode, we cover:
- The different types of algorithms within Instagram
- The different signals each algorithm is looking at
- The main interactions that each algorithm is looking at
- My takeaways on all of the algorithms for you as a content creator and business owner
Resources & Links:
- Follow Adam Mosseri on Instagram @mosseri
- Follow The Creators on Instagram @creators
- Article from Adam: Shedding More Light on How Instagram Works
- Creators Algorithm Truths + Tips
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
In today’s episode, I’m talking about trusting the vision you have for your business and focusing on the impact you want to make. I’m going to share two different scenarios; two very different examples but both with the same overall message and lesson of seeing the vision even if others don’t.
In this episode, we cover:
- The story and journey of naming my podcast
- How to mentally overcome naysayers
- Creating content that supports what you want to be known for and what impact you want to make
- Leaning into the evolution of yourself and your business
Resources & Links:
- The Mindset Mentor podcast with Rob Dial
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
I put a question box up in my stories asking my community for different situations and scenarios that you were curious about how I’d navigate. There were SO many that were submitted, but on today’s episode, I’m going to run through 10 of them. Hopefully my perspective and insight can give you a toolkit of how to navigate these topics in your own business.
The 10 topics I share how I'd navigate are:
- Answering “how do I fix that” without being salesy
- Pricing transparency
- Missing payments and losing access
- Getting asked questions after a coaching retainer has ended
- Getting asked for a coupon code when the discount just expired
- Instagram account getting disabled or shut down
- A past client wanting past prices even though prices have increased
- A no-show in your program
- Not right-fit clients or customers
- Objections
Resources & Links:
- The Online Blueprint
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
Today’s episode is a guest episode with the wonderful Nicole Jaques. We’ve been friends online for a while now and I’ve loved watching her grow and make such a huge impact. Not only is she an amazing human being, she also has over 300k followers on Instagram and has grown to that amount in just over a year. Part of our conversation today dives into how she’s been able to achieve those results in such a short time frame.
Nicole Jaques is the modern home ec teacher we never had in school or college teaching us how to find joy in and out of our kitchens and home! Join her for the tips and stay for the wellness inspo and warm hug advice she offers daily on IG, website and Tiktok. Mother of two, entrepreneur, hot yoga goer, and kindness enthusiast, Nicole started her page to share her generational recipes and hacks (passed down from her Gma) to help and serve others to find joy in homemaking.
In this episode, we cover:
- The true meaning of social media
- The importance of boundaries and how they help you to avoid burnout
- Being rooted in connection and community
- Embracing imperfections and sharing those with your audience
- The power of direct messages
- Tips on creating large amounts of content and posting consistently
Resources & Links:
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Nicole:
- Follow on Instagram @itsnicolejaques
- Follow on TikTok @itsnicolejaques
- Check out her website
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
In today’s episode, I’m talking all about defining success and wealth. I was chatting with someone the other day about comparison. Looking at what other people are doing, achieving, and the material things they own and how “comparison-itis” can be so detrimental. So I’m going to share with you why this topic is so important to bring to light and the conversation around defining your own version of what success and wealth looks like to you.
In this episode, we cover:
- What society and hustle culture tells us success looks like
- How our definition of success can change depending on the season of life you’re in
- The difference between wealth and success
- What my definition of success is at this stage of my life
Resources & Links:
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
As I’ve been sharing more about my business, specifically my experience with having a business coach, I’ve learned there needs to be more education and awareness around choosing a coach in the business space. So today’s episode is all about the coaching hierarchy and what to look for when you're hiring a coach.
In this episode, we cover:
- What the coaching hierarchy is
- How a coach is such a personal and individualized decision
- 7 questions to think about when you’re considering who to hire
- How your coach is not responsible for your results, YOU are
- A huge mindset shift I made
- A reminder that everyone’s needs, goals, and versions of success look different
Resources & Links:
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
Should you build a website? Today I'm going to give you my opinion and experience that answers that question. I know the pressure you may feel regarding a website, so I’m going to deep dive this topic to hopefully provide some insight and guidance.
In this episode, we cover:
- My 6 recommended workarounds
- Things to consider as you’re deciding to have a website or not
- The reasons a website is valuable
- My story and perspective about my website
- A reminder how individualized of a decision it is to have a website for your business
Resources & Links:
- Flodesk [affiliate link]
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Some of the links mentioned above are affiliate links, which help to support this podcast at no additional cost to you.
Make sure to hit subscribe so you never miss an episode!
On today’s episode, I am joined by special guest and teammate, Abby Manawes as we talk about her journey of navigating entrepreneurship and health issues. We discuss the importance of taking care of yourself and how that can benefit your business in more ways than one.
Abby is a Fort Worthian, dog mom, and wife who specializes in creating high-converting email copy specifically for 6-figure course creators and service providers. Not only is she constantly investing in her business to grow her copywriting skills, but she is also focused on creating a balanced business personally and professionally. Outside of work, she is all about healing from chronic illness through holistic healing modalities. She is also passionate about encouraging business owners to find a lifestyle balance of working hard, helping others succeed, and finding glimmers of joy outside of your work responsibilities.
In this episode about navigating entrepreneurship and health issues, we cover:
- Finding your own balance of what to share of your personal life on social media
- The power of self-reflection
- Overcoming burnout (or hopefully avoiding it altogether)
- The importance of having systems and processes in place within our businesses
- How vital it is to be intentional with our time
Connect with Abby:
- Follow on Instagram @abby.manawes
- Join her email list
- Her inquiry form
- Check out her website
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Resources & Links:
- IG University
- 100 Hook Ideas - FREE GUIDE
Make sure to hit subscribe so you never miss an episode!
On today’s episode, I'm breaking down the investments I've made over the last six months that total up to $83,000. I share this not to brag, but to bring transparency around how I got to where I am and what’s gotten me to this level.
In this episode, we cover:
- Reasons I invest in myself and my business, specifically in masterminds and coaching
- Questions to ask yourself when you’re deciding on an investment
- How I decide who to invest with
- My biggest piece of advice when it comes to making big investments
- The power of community and comradery
Resources & Links:
- How Are You Really? By Jenna Kutcher [affiliate link]
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
-
Check out my website
Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe so you never miss an episode!
On today’s episode, I’m breaking down 10 quick tips you can apply to your Instagram to take it to the next level. These tips will also help you bring back some life to your Instagram and to yourself as a content creator if you’re feeling in a rut. These tips may seem small, but they’re powerful.
The 10 quick tips you can apply to your Instagram are:
- Speak to your audience with “you” vs. “you guys”
- Make your link in bio more interactive
- Have visuals for your offers
- Create a “start here” highlight
- Share testimonials with context
- Caption your IG stories
- Review your insights; specifically for reach for non followers, follows, shares and website taps
- Create a series of content
- Pinned content
- Perform the 7 second test on your own IG account
Resources & Links:
- Apps for captions: Captions: For Talking Videos & CapCut
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
On today’s episode, we’re chatting all things hiring. I’m going to walk you through who I hired, the order in which I hired them, how I found them, along with the overall lessons and takeaways that I’ve learned throughout the process.
In this episode, we cover:
- How to know when you’re ready to hire team members
- The value of being in-the-know of your business
- The 4 main ways that I suggest finding team members
- The 3 mistakes I see people making when it comes to hiring
- Tips on my application process and how to vet applicants
My team members:
- Email Copywriter + Manager | Abby | @abby.manawes
- Virtual Assistant | Tiffani @tiffanir_bouwhuis
- Virtual Assistant | Haley @itshaleyoropeza
- Pinterest Manager | Sarah | @thesarahburk
- Podcast Manager | Jill | @jillcarrpodcasting
- Graphic Designer | Sydney | @designbygrace.co
- CPA | https://kaizen.tax/
Resources & Links:
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
-
Follow on Instagram @myanichol
-
Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
On today’s episode I have an extra special guest, my husband, Gabe. We are going to chat about my business from his perspective, navigating entrepreneurship as a couple, money and so much more. I’ll be asking Gabe 10 different questions that were submitted by my IG fam on stories. Tune in to hear his answers!
In this Q&A with Gabe about our marriage & entrepreneurship, we cover:
- Advice on supporting your spouse in their business
- Navigating the financial support role
- The value of understanding each others entrepreneurial life but not being IN each others businesses
- Our perspective of and the evolution of our money mindset
- Our answer to the question “does money make you a bad person”
- Gabe’s version of how we met
Resources & Links:
- Dirty Dough
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
Today we’ll be diving into the things I’ve failed at in my business recently. One of the reasons I wanted to start the Radical Disruption podcast in the first place was to have a space where I can share open and honest conversations around the reality of being an entrepreneur. So it’s only fitting that this topic is one of the first episodes of the show. I’m getting real vulnerable and sharing my reflections, takeaways, and lessons learned on 7 of my recent failures in my business.
In this episode, we cover:
- The in-depth explanation of the 7 things I’ve failed at recently and what I learned from each
- How to use these failures to make changes and improvements going forward
- Tips on handling trolls and naysayers to protect your mental and emotional health
- The problem with making decisions from a scarcity mindset
Resources & Links:
- Scalability
- IG University
- 100 Hook Ideas | FREE GUIDE
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
Make sure to hit subscribe so you never miss an episode!
Welcome to the Radical Disruption podcast! Today is episode ONE of the podcast and I’m so pumped for this day to be here.
On today’s episode I share my story of how I got where I am today. I break down all the details and chapters to my story, from starting as a micro influencer in high school, to dropping out of nursing school, to network marketing and social media management to building the business I have today.
In this episode, we cover:
- The most pivotal moment that changed the trajectory of my career path
- The importance of trusting your own vision; you’re the only one that can see it
- The 30 day reels challenge that turned into a 90 day reels challenge and the impact it made on my business
- My trip to Israel and the shift it made on my life
- A recap of each year that I’ve been in business
- My revenue goal for 2023 and where I stand so far
Resources & Links:
- How Are You Really? By Jenna Kutcher [affiliate link]
- The Mindset Mentor podcast with Rob Dial
- The Ultimate Guide to Instagram eBook
- IG University
- 100 Hook Ideas - FREE GUIDE
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
Some of the links mentioned above are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe so you never miss an episode!
Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You're in the right place!
Radical Disruption is home to the disrupters. Here you'll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert, host Mya Nichol (hey that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six figure business.
Through solo episodes and special guest interviews, you can expect honest conversations around throwing out the traditional way of business, scaling in a sustainable way, and becoming the go to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!