Limitless Pet Business: Recent Episodes

Karly Edwards

Welcome to the Limitless Pet Business Podcast with Karly Edwards.

The podcast that shares juicy advice on how you can make more money, expand the impact you create in the pet world, and inject way more freedom into your life than you ever thought possible.

This is the place to get your weekly dose of online marketing, productivity and leveraged income tips so you can grow the life and business of your dreams.

Weekly episodes will be released starting January 2023!

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In this episode, I’m helping you figure out what digital product to create for your pet business - without wasting months on something that doesn’t sell.

If you’ve been dreaming of passive income but feel stuck on which idea to choose (or worried your idea might flop), this one’s for you. I walk you through how to uncover the right digital product based on what your audience actually wants, where to find profitable ideas, and the mistakes to avoid that can cost you time and energy.

You’ll also hear how to start small, test fast, and build scalable income that brings you freedom, flexibility, and more time for what truly matters. Plus, I share all the details about my upcoming Digital Product Blueprint Workshop, where we’ll map out your product idea live - together!

If you’re ready to create a digital product your audience will love (and actually buy!), this episode will get you started the right way.

Useful Resources

👉 Click here to sign up to the Digital Product Blueprint Workshop: https://checkout.karlyedwards.com/the-digital-product-blueprint-97/

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome & intro

01:30 – Why digital products matter

05:00 – Why most digital products flop

07:30 – Three places to find profitable ideas

11:40 – Common mistakes to avoid

14:00 – Start small, not big

16:20 – Pricing your product right

17:50 – Don’t create in a bubble

18:50 – Your future vision

20:50 – Digital Product Blueprint Workshop

23:30 – Final thoughts & wrap-up

KeywordsKarly Edwards, Limitless Pet Business Podcast, digital products, pet business marketing, passive income, online business for pet pros, product creation, scalable income, business growth, AI workshop, dog trainer resources, pet business strategy, mindset for entrepreneurs, freedom-based business, Limitless Pets Academy

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Hey Pet Pros! Today, we’re diving into a topic you’ve probably heard a thousand times but might not fully understand: passive income. I’ll break down what it really takes to create income that works while you focus on living your life - without constantly launching or chasing clients.

I’ll take you behind the scenes of my own business to show how sales happen automatically, the tools I use to make it all work, and why “perfect” doesn’t exist. I’ll also share simple, actionable ideas for your first passive income product, whether it’s a guide, a planner, workshop or mini course.

By the end of this episode, you’ll have a clear blueprint for creating your own passive income offers in your pet business, and I’ll tell you how my Limitless Pets Academy can help you build a full suite of scalable digital products.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapter Markers:

00:00 – Intro

02:00 – Passive Income Myth

05:00 – My Setup

09:00 – Tools I Use

13:00 – Mindset Shift

15:00 – Simple Product Ideas

17:00 – Starter Kit

19:00 – Sales While Living

21:00 – Join the Limitless Pets Academy

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In today’s episode, I’m talking to pet pros about a topic that gets thrown around a lot online: making money while you sleep. You may have seen the “laptop on the beach” posts, waking up to PayPal pings, and all those promises of passive income. And yes, I’ve used that language too - but here’s the truth: it’s absolutely possible for you to create passive income in your business, even if it hasn’t happened yet.

I break down why many pet pros haven’t started creating digital products, memberships, or online courses, and I share practical ways to make it happen. This isn’t a get-rich-quick scheme - it’s about reclaiming your time, freedom, and business control while still serving pets and their humans. You’ll hear how to turn your knowledge and experience into simple, profitable digital products, even if you’re busy, tech-wary, or unsure where to start.

If you’ve been waiting for the “perfect moment” to create a passive income stream in your business, this episode will give you the push - and the strategy - to start now.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome + what this episode is about

02:00 – The reality of passive income

05:30 – Why you haven’t started yet

10:15 – Reason #1: “I don’t know what to create”

15:40 – Reason #2: “I don’t have time”

21:20 – Reason #3: “I’m not techy enough”

27:10 – Reason #4: “It won’t make money”

32:50 – How I made nearly £1,000 in 2 days

36:40 – Passive income as freedom and scalability

41:10 – How Limitless Pets Academy can help you

44:00 – Final encouragement + next steps

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In this episode, I’m breaking down why you’re closer to consistent 10K months than you think - and exactly what you need to get there.

If you’ve ever thought, “That’s only for the big names,” or “I don’t even know what I’d sell to make 10K,” this episode is for you. After coaching hundreds of pet business owners, I’ve seen over and over that most of you are much closer to hitting those income goals than you realise - you just need the right strategy, mindset, and offers in place.

I walk you through the five essential ingredients for reaching 10K months without burning out: a clear high-impact offer, the right pricing strategy, scalable offers, a client attraction system that works while you rest, and the mindset shift from doer to leader. I share practical examples, real-world numbers, and actionable steps so you can start seeing how it’s possible for your business right now.

If you’re ready to stop trading hours for money, scale strategically, and create more freedom in your life, this episode is for you.

Useful Resources

👉 Click here to sign up for the masterclass: www.karlyedwards.com/10k

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome + free masterclass invite

03:10 – Why 10K months feel so far away (and why they aren’t)

06:50 – Breaking down the numbers: what it really takes

11:15 – Roadblocks keeping pet pros stuck at their current income

16:40 – Ingredient #1: A clear high-impact offer

21:30 – Ingredient #2: Pricing that reflects your value

25:10 – Ingredient #3: Scalable offers to free up your time

29:50 – Ingredient #4: Client attraction systems that don’t rely on hustle

34:20 – Ingredient #5: Mindset shift from doer to leader

39:00 – You already have the skills — now you need the plan

42:15 – Masterclass details + how to save your spot

44:10 – Wrap-up + encouragemen

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In this episode, I’m diving into one of the biggest hidden traps that holds so many pet pros back saying yes to everything.

If you’ve ever agreed to squeeze in last-minute clients on your only day off, replied to messages late at night because you didn’t want to seem rude, or said yes to “exposure” opportunities that left you drained, this episode is for you.

Because here’s the truth: every time you say yes to something that drains you, you’re saying no to the things that grow you. And those yeses come at a much higher cost than you realize — your energy, your income, your momentum, and your sanity.

I’m breaking down the hidden costs of people-pleasing in your business and sharing exactly what to say instead, so you can start setting boundaries with confidence. You’ll learn practical, kind ways to protect your time, your peace, and your profit — without feeling like a terrible person.

If you’re stuck in the yes trap and longing for more freedom, this one’s a must-listen.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome back + free masterclass invite

03:40 – The hidden costs of saying yes to everything

06:15 – Real-life examples of people-pleasing in your business 13:20 – The truth: every yes that drains you is a no to what grows you

18:45 – Why pet pros struggle with boundaries

22:30 – The big costs of people-pleasing: energy, money, momentum, sanity

30:10 – What to say instead: practical boundary-setting phrases

39:20 – A mindset reminder: protecting your energy isn’t selfish

44:00 – How boundaries create space for better clients + smarter systems

47:30 – Free masterclass details + how to save your spot

49:10 – Wrap up + encouragement

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In this episode, I’m diving into one of the most overlooked parts of marketing - those key messages your potential clients need to hear from you before they’re ready to buy. Because here’s the truth: even if your service is incredible and you’re the biggest expert in your field, if pet parents don’t feel ready, they simply won’t invest.

I’m sharing the five powerful messages that bridge the gap between the amazing results you offer and what pet parents need to hear to feel confident saying yes. You’ll learn how to show genuine empathy so your audience feels truly seen, how to reassure them that change is possible, how to clearly explain your offer without jargon, how to differentiate yourself from other pet pros, and how to give them the gentle nudge they need to take the next step - now, not later.

If you want to turn more of your content into clients, these are the exact pieces to weave consistently into your posts, emails, and website.

Let’s get you crafting messages that make your ideal clients think, “Yes, this is exactly who I need to help me.”

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome and intro

01:15 – Why key messages matter more than you think

03:00 – Message #1: I understand exactly what you’re going through

07:20 – Using storytelling, case studies, and client experiences to build empathy

11:00 – Message #2: You’re not alone and this is totally fixable

14:50 – Reassurance through success stories and proof of results

17:10 – Message #3: Here’s how I can help in a clear and simple way

20:30 – Why clarity and plain language sell better than jargon

23:00 – Message #4: Here’s what makes me different

27:45 – Infusing your personality, values, and behind-the-scenes into your brand

32:00 – Message #5: This is the right next step for you and now is the time

36:15 – Creating urgency and clear calls to action

39:00 – Recap of all five key messages

41:00 – Invitation to join the Limitless Pets Academy

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In today’s episode, I’m tackling a challenge every pet business owner faces at some point: what to do when your services just aren’t selling. Whether you’ve launched a new offer that didn’t land, your bookings have slowed, or you know you’ve got amazing skills but nobody’s biting, this episode is for you.

I break down the five most common reasons your services might not be converting - and, most importantly, practical ways to fix them. From clarity in your messaging to pricing with confidence, I share actionable tips that can help you reconnect with your ideal clients and start seeing those sales again.

If you’re feeling stuck with your offers and want to learn how to make simple tweaks that create real impact, this one’s a must-listen.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome to the Limitless Pet Business Podcast

01:05 – The challenge: When your services just aren’t selling

03:15 – Reason #1: Your offer isn’t clear enough

07:40 – Reason #2: Selling the process instead of the outcome

11:30 – Reason #3: Not solving a specific enough problem

15:15 – Reason #4: Not promoting your service consistently enough

20:40 – Reason #5: Pricing doesn’t match the value

25:50 – Recap: The five key fixes to get your services selling again

27:30 – How Limitless Pets Academy can help you grow with confidence

29:10 – Wrap-up and next steps

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In this episode, I’m speaking to the pet pros who are fully booked with 1-1 clients and wondering, how on earth do I grow without burning out? Maybe you’re tired of trading time for money, or you’re scared that scaling will mean losing the warm, personal touch your clients love.

Here’s the truth: you can move from 1:1 to one-to-many offers in a way that feels intimate, aligned, and completely doable.

I walk you through exactly how to start scaling with group programs, memberships, online courses, workshops, or digital products - without feeling like you’ve created a monster that runs your life. You’ll hear why starting small is the secret to keeping things personal, how to add your unique touchpoints into scalable offers, and the mindset shifts that make growth feel light and exciting.

If you’ve ever hit an income ceiling, turned away dream clients because your calendar was packed, or wished for more freedom without sacrificing results, this episode will show you the way forward.

Let’s make scaling simple.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome + who this episode is for

02:15 – Why scaling doesn’t mean losing your personal touch

04:50 – What scaling really is (and isn’t)

08:00 – Common one-to-many models for pet businesses

15:30 – Why starting small is the key to success

19:10 – Adding personal touches to scalable offers

25:40 – What to create first (and how to decide)

31:50 – Simple, high-demand offer examples

34:30 – Mindset shifts that make scaling feel easy

39:20 – Recap + final encouragement

42:10 – Special Limitless Pets Academy offer

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In this episode, I’m diving into one of my favourite topics—digital products! If you’ve ever thought about creating a digital offer for your pet business but felt stuck on what to make, how to launch it, or worried that it had to be super polished… this episode is for you.

I’m breaking it all down and showing you just how simple (and profitable) a digital product can be. No fancy tech, no perfect sales page, and definitely no burnout required. I share the kinds of digital products that work beautifully for pet pros, how to come up with your first idea, and the exact steps to launch quickly, even before you’ve made the thing!

You’ll hear how I created a mini course in just three days and made nearly £1,000 in two days with just a few posts and emails. This strategy can add consistent, scalable income to your business, without adding more hours to your calendar.

Let’s simplify and start bringing in sales with ease.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters 00:00 – Welcome and what this episode is all about

01:30 – What is a digital product and why it matters for pet pros

04:00 – Low-effort, low-ticket products that can still bring big results

06:00 – How I made £1,000 in two days from one mini course

08:30 – Picking your first digital product idea

10:00 – Solving one specific problem is key

12:15 – Examples for trainers, groomers, and sitters

15:00 – Repackaging what you already use with clients

16:30 – Keeping it simple (tech, design, and tools)

19:00 – My minimum viable product launch method

21:00 – Why pre-selling is smart and how to do it

23:00 – Soft launching with Canva mockups and captions 26:00 – What to keep posting to get more sales

28:30 – Common mistakes to avoid when launching

31:00 – Final recap and encouragement

32:00 – Invitation to my free masterclass on August 19th!

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In this episode, I’m opening up about something so many pet pros struggle with—confidence in your offers. If you’ve ever found yourself questioning your pricing, tweaking your services over and over, or wondering if anyone will actually buy what you’ve created… you are not alone. I’ve been there, and I know how frustrating it feels.

I’m sharing the real shifts that helped me move from self-doubt and undercharging to complete confidence in what I offer. This isn’t about copying what everyone else is doing—it’s about building something that feels aligned with you, your values, and your strengths.

You'll hear how I crafted a signature, high-ticket offer that feels exciting to sell and genuinely helps the right people. I’ll also walk you through the questions that gave me clarity, how I stopped discounting from fear, and what it takes to back your services with full belief.

Let’s help you feel so rock solid in your offers that marketing them becomes fun (and effective).

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy:

www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters 00:00 – Welcome and intro

01:10 – Struggling with self-doubt in your offers? You’re not alone

03:00 – My early mistakes: undercharging, comparing, and second-guessing

05:30 – The two game-changing questions I asked myself 07:15 – Why I stopped offering what everyone else was doing

08:45 – Clarity = Confidence: getting specific on who I help 10:00 – My shift to simple, aligned offers

11:40 – Building around real client needs

13:00 – Niching down to service-based female pet professionals

14:30 – My high-ticket signature offer: why it works

16:00 – Backing my offer with real proof and results

17:30 – Practicing saying my price out loud

18:50 – Why I stopped discounting out of fear

20:00 – Final encouragement: a “no” doesn’t mean your offer isn’t valuable

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In this episode, I’m talking to my fellow introverts—the quiet, grounded pet business owners who wonder if they have to be loud or “on” all the time to succeed.

Here’s the truth: you don’t have to be the loudest in the room to lead powerfully.

I share how I built a profitable brand as an introvert by embracing quiet leadership, instead of forcing visibility strategies that never felt right for me. I’ve gone from feeling invisible online to creating content that connects deeply and builds real trust.

Tune in as I unpack what true leadership looks like in the pet industry—and offer practical ways you can show up with influence and authenticity, even if being on video or constantly creating content isn’t your thing.

You don’t need to shout to be seen. Calm, consistent, and clear is more than enough.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this

Chapters

0:00 – Intro & what this episode is all about

0:26 – Why “loud” doesn’t equal “leader”

1:15 – My personal story as an introvert in business

5:00 – Shedding the pressure to show up in ways that feel forced

6:30 – Switching to content that actually connects

7:45 – The power of intentional storytelling

9:00 – What quiet confidence really means to me

10:40 – 5 simple ways to lead without being loud

12:00 – Sharing opinions without fear

13:15 – Building trust through meaningful

1:1 connections

14:30 – How I moved past the fear of being invisible

16:10 – Why people are watching and feeling inspired

17:00 – Final thoughts + a loving reframe for your journey

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In this episode, I’m talking about something that hits close to home—this belief that being busy means we’re being successful. For years, I was constantly in hustle mode. I was working long hours, trying to say yes to every opportunity, and doing everything I thought I was supposed to do to grow my business.

But even with all that effort, I still felt stuck and overwhelmed—and my income didn’t reflect the energy I was pouring in.

Now, my business looks totally different. I work about 20 hours a week, I’ve created consistent income, and I market in a way that feels aligned and sustainable. I want that kind of freedom for you too.

So in this episode, I’m unpacking how to shift out of the burnout cycle, stop equating busyness with success, and start creating a business that actually works for your life.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome and what this episode is all about

01:00 – The problem with hustle culture in pet businesses 03:00 – My story: working 60-hour weeks and feeling burnt out

05:00 – Redefining success on my terms

07:00 – The tasks that actually move the needle in my business

10:00 – My systems for automation and batching

12:00 – Creating content from alignment

14:00 – Why rest is a business strategy

16:00 – What my life looks like now outside of work

18:00 – Are you in the busy trap too?

20:00 – Final thoughts and an invitation to slow down

View Details

In this episode, I get real about the chaos I’ve been facing at home with building work and how it’s tested my motivation. If you’re a pet business owner juggling work, family, and all the demands life throws at you, I want you to know you’re not alone. I talk about how motivation isn’t a constant feeling—it comes and goes—and why taking action often helps me find motivation instead of waiting for motivation to strike first.

I share the practical strategies I use to keep moving forward, even when I don’t feel motivated. From creating business systems that run on autopilot to knowing my non-negotiables and having a “low energy menu” of easy tasks, these tools help me stay on track without burning out. I also talk about why resting without guilt is so important and how I stay focused on the long-term vision when progress feels slow.

If you’re feeling stuck or overwhelmed, or you just need a reminder that you don’t have to be motivated all the time to succeed, this episode is for you.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

0:00 – Intro & What I’m Facing Right Now

2:15 – Why Motivation Is Fleeting (And That’s Okay)

5:30 – Identifying My Business Non-Negotiables

8:45 – My Low-Energy Task List Strategy

12:10 – Reconnecting with My Big Vision

15:00 – The Importance of Rest & Self-Compassion

18:20 – How I Keep Going When I Don’t Feel Like It

21:30 – Final Thoughts & Encouragement

23:00 – Outro & How to Connect with Me

Keywords

karly edwards,Limitless Pet Business Podcast,motivation, pet business owner, business systems, productivity, overwhelm, self-care, resting guilt-free, low energy tasks, non-negotiables, staying focused, building motivation, working through chaos, business growth

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In this episode, I’m sharing something that every pet business owner eventually faces: knowing when it’s time to let go of a service. This isn’t always easy—we pour our hearts into our offers, and it can feel scary or even “wrong” to release something we’ve spent time and energy building. But what if letting go is the exact move that creates more space, more alignment, and ultimately, more income?

I’ll take you behind the scenes of how I personally evaluate what stays and what goes in my business. We’ll talk about the questions I ask myself, the data I look at, how I gauge energetic drain versus fulfillment, and what role profit and demand really play in my decision-making process.

If you’ve ever felt weighed down by parts of your business that no longer feel like a fit—but weren’t sure what to do next—this episode will give you the clarity and confidence to pivot with purpose.

It’s okay to evolve. Your business should grow with you.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome and intro

00:25 – Why you might be ready to let go of a service

02:50 – The fears that hold us back

05:00 – What misaligned services actually cost you

06:00 – The four-part service audit: Profit, Energy, Demand, Alignment

09:40 – How to start simplifying your services

11:55 – Building a signature offer that does the heavy lifting 14:00 – Streamlining for clarity and client results

16:10 – Communicating changes to clients with grace and honesty

View Details

In today’s episode, I’m diving into something every pet business owner goes through at some point—those dreaded slow inquiry periods. When your inbox gets quiet and DMs dry up, it’s easy to panic and think something’s wrong with your business.

But here’s the truth: slow spells are normal. And instead of throwing money at ads or stressing over complicated strategies, I’m sharing 5 completely free and practical fixes that can reignite interest in your services and get those inquiries flowing again.

From quick tweaks to your social media bios to repurposing your best content, these are actionable steps you can take today—without spending a single penny. This episode is all about boosting visibility and helping you stay front-of-mind with pet parents in a way that feels doable and authentic.

Let’s get you back in front of your dream clients with ease!

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome and why slow inquiries happen

02:12 – Fix #1: Optimize your social media bios

05:30 – Fix #2: Reshare your top-performing content

07:45 – Fix #3: DM your warm audience

09:58 – Fix #4: Share client results to build trust

13:03 – Fix #5: Promote a valuable freebie

17:20 – Recap and choosing one simple action step

19:14 – Want consistent leads? Join Limitless Pets Academy 21:10 – Final thoughts and encouragement

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In today’s episode, I’m breaking down a complete Instagram growth plan—one that’s tailored for pet pros who want to show up genuinely without overthinking every post.

I walk you through the real-life ways I make content feel doable—even when I’m short on time or energy. From simple B-roll ideas to creating a weekly plan that gives structure (without stifling your creativity), this one is packed with practical tips.

We’re talking about small shifts that make a big difference, simple ways to stay consistent, and how to connect with your audience without burning out.

If you’re ready to show up online in a way that feels true to you, this one’s a must-listen.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapter

00:00 – Welcome to the Limitless Pet Business Podcast 01:08 – The problem with Reels (and why you're not alone) 02:42 – Carousel posts: valuable tips that educate & convert 04:35 – Static posts that still pack a punch

06:00 – Personal photos that build trust and relatability 08:02 – Instagram Stories with polls and questions

09:58 – A 5-day weekly content plan that doesn’t rely on Reels

14:47 – How to repurpose existing content and get AI help 16:25 – The missing piece: engagement in DMs and comments

19:11 – How to connect with ideal clients authentically

22:05 – Final thoughts and your action step for the week

View Details

If you're relying solely on social media to attract new clients, you're missing out on one of the most powerful tools in your marketing toolbox—email sequences! Unlike social media, email allows you to build deeper, more personal relationships with your audience, nurture leads over time, and gently guide people toward booking your services or buying your digital products… all on autopilot.

In this episode, I’m walking you through the five essential email sequences that every pet business owner should have in place. Whether you're a dog trainer, pet sitter, groomer, walker, or offer any other pet service or digital product, these sequences will help you nurture a better relationship with your subscribers and increase your bookings and revenue—without feeling salesy or spammy.

I break down what each sequence does, why it matters, and what to include so you’re never stuck wondering what to say. These are practical, pet biz-specific strategies that you can put into action right away—even if writing emails isn’t your favorite thing.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 Introduction to Email Marketing for Pet Businesses

02:40 Crafting the Perfect Welcome Sequence

06:45 Building Relationships with Nurture Sequences

09:57 Converting Leads with Sales Funnel Sequences

14:00 Re-engaging Abandoned Inquiries

17:13 Reviving Cold Leads with Re-engagement Sequences

View Details

In today’s episode, I’m breaking down the three core scalable income streams you can start building right now—even if you’re just dipping your toe into the passive income pool.

We’re talking about digital products, online courses and workshops, group programs and memberships—three powerful scalable income streams that can help you serve more pet parents, create more freedom in your business, and make a bigger impact without always trading time for money.

I walk you through the exact thought process for deciding which stream is right for you based on where you're at in business and how much time and energy you want to give. And guess what? You’re not starting from scratch—you’re just repackaging what already works with your clients into a format that gives you more freedom.

If this sparked ideas, don't just sit on them—take action. That’s where the magic happens.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Introduction to scalable income in your pet business

01:40 – Why scalable offers give you more freedom and impact

03:00 – The 3 scalable income streams explained

03:58 – Group programs: deeper transformation and higher revenue

09:46 – Online courses/workshops: sell your method on autopilot

14:16 – Digital products & memberships: low-ticket, evergreen offers

21:17 – Start small: pick the simplest idea and build from there

23:41 – You’re not starting from scratch—repackage what works

24:15 – Final thoughts and next steps

View Details

We’re wrapping up the Six-Figure Pet Biz Roadmap series by tackling the most critical piece of the puzzle—your mindset.

Karly dives into the key mental shifts you need to make to become (and stay) a six-figure pet business owner. If you’ve got the passion, tools, and plans but still feel stuck, this episode will help you uncover what’s really holding you back.

You’ll learn how to detach your self-worth from sales numbers, why investing for speed matters, how to escape comparison traps, and the power of acting like the six-figure version of you right now.

If you’re ready to build a business with more freedom, income, and impact, this is the mindset makeover you need. Join me inside the Limitless Pets Academy and let’s make it happen.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 Welcome to the Limitless Pet Business Podcast

00:54 The Importance of Mindset in Business

05:14 Detaching Self-Worth from Sales Numbers

09:02 Investing for Speed, Not Just Savings

10:59 Creating vs. Consuming: The Balance

12:27 Acting Like the Six-Figure Version of You

17:12 The Full Six-Figure Pet Business Roadmap

View Details

In this episode of the Limitless Pet Business Podcast, we’re continuing our journey through the Six-Figure Pet Biz Roadmap with one of the most powerful levers in your business: systems and automation.

If you’ve been feeling like your business is built on sand—doing everything yourself, constantly chasing sales, and juggling endless tasks—this episode is for you. I’m diving into the three essential system areas every thriving pet business needs to scale to six figures (without burning out): sales, client delivery, and marketing.

I’ll also walk you through some of my favorite tools, tiny automations that can reclaim your time, and how to start building a business that runs even when you’re offline.

Ready to build your own systems that sell, serve, and scale? Join me inside the Limitless Pets Academy and let’s make it happen.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome to the Six-Figure Pet Biz Roadmap (Ep 3)

01:10 – Why Systems = Freedom: The Foundation of Sustainable Growth

02:20 – Sales Systems: Funnels, Evergreen Offers & Automated Emails

04:50 – How Evergreen Offers Sell While You Sleep

06:40 – Client Delivery Systems: Automating Onboarding & Product Delivery

07:50 – Tools That Save Time and Elevate the Client Experience

09:30 – Marketing Systems: Content Schedulers & Automation

23:50 – Building a Business That Grows While You Live Your Life

26:10 – What’s Coming Next: The Six-Figure Mindset You Need to Adopt

View Details

In this episode of the Limitless Pet Business Podcast, we’re diving into the third installment of the Six-Figure Pet Biz Roadmap series—and this one is all about building an audience that doesn’t just double-tap… but buys.

If you’ve been pouring your heart into your content and seeing more likes than sales, this episode is a must-listen. I’m breaking down the key differences between an audience and a buyer audience, how to attract serious leads by speaking directly to their problems (not just their passions), and why growing your email list should be your number one focus if you want long-term growth.

You’ll also learn how small shifts today can create major transformations in your revenue and freedom just a few months down the line.

✨ Ready to build a community that actually converts? Let’s get into it.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome to the Limitless Pet Business Podcast

00:26 – Building a Buyer Audience vs. a Vanity Audience

02:10 – Why Likes and Follows Don’t Pay the Bills

04:35 – Messaging to Problems, Not Just Passions

07:50 – Why Your Email List Is Your Most Valuable Asset

10:30 – The Direct Link Between List Growth and Revenue

13:00 – What Happens When You Start Making These Shifts

16:40 – Get Support Inside the Limitless Pets Academy

18:00 – Next Episode: Creating Systems That Work Around the Clock

View Details

In this episode of the Limitless Pet Business Podcast, I talk about one of the most essential elements of building long-term success in your pet business — designing a scalable, six-figure offer suite. We’re continuing our journey through the Six-Figure Pet Biz Roadmap, and today’s topic is a game-changer. Most pet pros are stuck offering just one service. While that can get you started, it limits your potential. Today, I’ll show you how to craft an offer suite that meets your ideal clients at multiple levels, helps you scale without burnout, and keeps your income flowing through multiple streams.

Ready to take the next step? I’d love to invite you into the Limitless Pets Academy — my signature group program where I help you build a wildly scalable, fulfilling business with strategy, support, and a community that gets it.

Useful Resources

👉 Click here to buy Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome to the Six-Figure Pet Biz Roadmap (Ep 2)

01:05 – Why Scaling Requires More Than One Offer

02:20 – What Is an Offer Suite (and Why It Matters)

04:10 – VIP Offers and High-Ticket Transformation

06:00 – Meeting Clients at Different Levels

07:30 – Building a Profitable, Aligned Suite (Without Overwhelm)

09:15 – Final Thoughts & Action Steps

View Details

In this episode of the Limitless Pet Business Podcast, I’m kicking off a brand new series—The Six-Figure Pet Biz Roadmap—where I break down the exact steps I’ve used to help pet professionals like you grow beyond hustle mode and step into real freedom and income.

Today, I’m diving into the 3 core mindset and strategy shifts that made the biggest difference in my business—and in the businesses of my clients. These are foundational if you want to move beyond just “getting by” and start creating consistent, scalable success.

Ready to take the next step? I’d love to invite you into the Limitless Pet Biz Academy—my signature group program where I help you build a wildly scalable, fulfilling business with strategy, support, and a community that gets it.

Useful Resources

👉 Click here to buy the Your Limitless Pet Business book https://www.amazon.co.uk/dp/1068307307

👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 – Welcome to the Six-Figure Pet Biz Roadmap Series 01:20 – Shift #1: Developing a CEO Mindset for Pet Business Success

03:45 – Stop Trading Time for Money in Your Pet Business

05:10 – Embodying the Six-Figure Petpreneur Identity

06:35 – Shift #2: Creating Scalable Pet Business Offers

09:10 – Real-World Examples of Passive Income for Pet Professionals

11:00 – Shift #3: Building Strategic Sales Systems for Pet Business Growth

13:40 – The Power of a Consistent Sales Funnel and Lead Magnet

15:30 – Replacing Hustle with Smart Business Systems

17:45 – Join the Limitless Pets Academy

19:10 – Next Up: Building Your Perfect Six-Figure Offer Suite

View Details

If you’ve ever cringed at the idea of hopping on yet another sales call, or avoided selling altogether because of it—this one’s for you. In today’s episode, I’m sharing how I completely ditched discovery calls in my business years ago and still sell my services like a pro (without burning out or pretending to be someone I’m not).

This episode was inspired by one of my brilliant clients in the Limitless Pets Academy, who was told by a past coach that she had to do calls to make sales. I’m here to lovingly tell you that you don’t have to.

When you create a sales system that’s clear, confident, and aligned with your values, it sells for you—even while you nap.

So if you’re ready to stop dreading calls and start making sales in a way that works for you (and your energy), hit play on this one. Let’s make selling feel lighter, easier, and way more you.

Ready to build your own call-free sales system? Come hang out inside the Limitless Pets Academy where we build businesses around freedom, clarity, and YOU.

Useful Resources

👉Click here to buy the Your Limitless Pet Business book https://www.amazon.co.uk/dp/1068307307

👉Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

Chapters

00:00 Introduction to Limitless Pet Business Podcast

00:25 Sales Without Calls: A New Approach

03:45 Ditching Sales Calls: A Personal Journey

06:37 Creating a Call-Free Sales System

11:19 Building Trust Through Strategic Content

16:04 Application Forms: Qualifying Leads Without Calls

20:24 Creating a Business That Works for You

View Details

In this episode of the Limitless Pet Business Podcast, I dive into 5 surprising truths that I wish I knew when I first started my business – and let’s just say, this isn’t your typical “just stay consistent” kinda chat.

If you’ve ever felt like everyone else has it all figured out (spoiler: they don’t), this episode will feel like a breath of fresh air. Whether you're constantly chasing new strategies, feeling scared to show up, or saying "yes" to the wrong opportunities, you're going to walk away with real, honest insight to help you move forward with more clarity (and less pressure).

Loved what you heard today? Don’t let the momentum stop here! Scroll down and check out the links to connect with me on Facebook or dive into the Limitless Pets Academy. It’s where you’ll find the real support, guidance, and community you need to grow your pet biz—your way.

00:00 – Welcome to the Limitless Pet Business Podcast

00:25 – 5 Surprising Truths No One Told Me About Business

02:11 – When You’re Winning… But Still Feel Lost

05:20 – Is Your Niche Really the Problem?

08:11 – Why Commitment Beats Chasing the Next Strategy

11:23 – You Don’t Need Confidence First – Just Start

14:17 – Saying No Can Be a Game-Changer

17:07 – Clarity Comes from Taking the Damn Action

Useful Resources

👉Click here to buy the Your Limitless Pet Business book https://www.amazon.co.uk/dp/1068307307

👉Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

👉 Get support: www.karlyedwards.com

📱 Say hi on Facebook: @thekarlyedwards

🎧 Subscribe & share this episode with a pet pro who needs to hear this!

View Details

In this episode I'm diving into the Limitless philosophy—a unique approach that forms the core of my book and the Limitless Pets Academy.

We’ll explore how adopting a limitless mindset can help you build a joyful, profitable pet business without burnout. I'll share personal experiences from my early business days, discuss the traps of trading time for money, and offer strategies to create scalable offers.

Plus, I'll highlight the importance of visibility, authority, and inner work to truly become limitless.

Dive in, and let's create a business that works for YOU!

00:00 Introduction to the Limitless Philosophy

01:20 The Early Struggles of a Pet Business

03:29 Embracing a Limitless Mindset

05:36 Defining Limitless Income, Impact, and Freedom

12:08 Creating Scalable Offers

24:33 Building a Marketing Funnel

26:22 Focusing on Visibility and Authority

29:04 Inner Work and Mindset

  • Click here to buy the new Your Limitless Pet Business book: ⁠⁠⁠⁠https://www.amazon.co.uk/dp/1068307307⁠⁠⁠⁠

  • Click here to apply for the Limitless Pets Academy: ⁠www.karlyedwards.com/academy⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

View Details

In this week's episode I'm diving into the nitty-gritty of how I transformed a £7 offer into a highly profitable sales funnel using Facebook ads.

I'll share my personal journey of testing and tweaking this strategy, the importance of passive income, and how to automate and streamline your funnel for maximum efficiency.

We’ll break down the specifics of the funnel, from the initial low-ticket offer and order bumps to upsells.

Plus, I'll discuss conversion rates, ad strategies, and key metrics to track for optimizing performance.

Join me as we explore how to implement this in your pet business and build a robust email list of committed buyers.

Ready to take your business to the next level? Tune in now!

00:11 Turning a Small Offer into a High-Profit Sales Funnel

01:09 Creating a Passive Income Stream

04:09 Building the Funnel: Low Ticket Offer

06:00 Order Bumps and Upsells Strategy

12:19 Ad Strategy and Performance Metrics

13:57 Creative Elements and Targeting

19:37 Key Metrics and Optimization

22:49 Revenue, Profit, and Lessons Learned

27:59 Implementing the Strategy in Your Pet Business

  • Click here to buy the Your Limitless Pet Business book: ⁠⁠⁠https://www.amazon.co.uk/dp/1068307307⁠⁠⁠

  • Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I explore how to confidently sell your pet services without feeling salesy or pushy.

I'll uncover the common discomfort around money conversations and share a positive mindset shift: think of selling as helping.

Learn actionable strategies for a natural sales process, the significance of building trust, understanding customer needs, and inviting them to learn more about your services.

Together let's get you on the path to selling your services with confidence!

00:11 Shifting Your Mindset About Selling

02:29 Building Confidence in Your Services

04:03 Common Mistakes in Pet Business Marketing

05:50 Overcoming Sales Anxiety and Rejection

07:47 Authentic Selling Techniques

09:05 A Simple Sales Framework

15:22 Handling Common Sales Objections

  • Click here to buy the new Your Limitless Pet Business book: ⁠⁠⁠https://www.amazon.co.uk/dp/1068307307⁠⁠⁠

  • Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode, I dive into the nitty-gritty of staying relevant in the ever-competitive pet industry.

With a low barrier to entry, many new dog walkers, trainers, and groomers pop up all the time, making it crucial that we stand out.

Don't miss the actionable steps to stay on top of industry trends, innovate your offerings and engage with your audience.

Let's ensure you remain the go-to expert in your field!

00:05 Understanding the Competitive Pet Industry

01:56 Adapting to Industry Shifts

02:46 Holistic and Ethical Pet Practices

03:15 The Rise of Online Pet Services

05:07 Monitoring Competition and Market Trends

11:02 Building a Strong Brand Identity

16:29 Consistent and Engaging Content

23:10 Innovating Your Offerings

  • Click here to buy the new Your Limitless Pet Business book: ⁠⁠https://www.amazon.co.uk/dp/1068307307⁠⁠

  • Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode we're diving deep into the topic of burnout—what it is, its symptoms, root causes, and the hidden costs it can have on your pet business and personal life.

Drawing from my personal experience, I'll share why recognising the signs of burnout early is crucial and how some unique stresses of being a pet business owner can contribute to it.

We'll explore practical self-care strategies, like setting clear boundaries, delegating tasks, creating a support network, practicing mindfulness, and ensuring physical health, to help you combat burnout.

Remember, self-care isn't a luxury; it's a necessity for long-term success. Hope you find this episode super useful!

00:09 Understanding Burnout: Symptoms and Causes

00:36 Personal Experience with Burnout

01:28 The Impact of Burnout on Business and Personal Life

03:48 Symptoms of Burnout

12:29 Root Causes of Burnout16:01 Self-Care Strategies to Combat Burnout

16:07 Setting Boundaries and Delegating Tasks

19:12 Building a Support Network

20:28 Mindfulness and Physical Health

23:56 Taking Time Off and Seeking Professional Help

  • Click here to buy the new Your Limitless Pet Business book: ⁠⁠https://www.amazon.co.uk/dp/1068307307⁠⁠

  • Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode we're diving deep into the secrets of effortless marketing that no one talks about.

I understand that marketing can feel overwhelming and stressful, and it shouldn't be that way!

I'll discuss common mistakes like spreading yourself too thin, using strategies that don't align with your personality, and focusing too much on tactics without understanding the big picture.

I'll guide you on how to lean into your strengths, dominate one platform, sell naturally, and reuse your content to save time.

Let's change the way you approach marketing forever so it feels fun, aligned, and impactful!

00:00 Introduction to Effortless Marketing

00:36 Common Marketing Misconceptions

02:17 Finding Your Marketing Style

04:28 Avoiding Marketing Burnout

06:42 Leaning Into Your Strengths

10:08 Effective Content Strategies

14:51 Repurposing Content for Efficiency

  • Click here to buy the new Your Limitless Pet Business book: ⁠https://www.amazon.co.uk/dp/1068307307⁠

  • Apply to join the Limitless Pets Academy here: www.karlyedwards.com/academy

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I share crucial lessons and insights I wish I'd known before launching my first online course.

If you're considering selling an online course, membership, or group program—or if you've already tried and faced challenges—this episode is a must-listen.

I discuss common mistakes pet business owners make, such as overcomplicating the process, underestimating their expertise, and not validating demand.

I also offer actionable advice on building an engaged audience, the importance of preselling, focusing on specific outcomes, pricing strategies, and creating a solid marketing and sales plan.

Tune in to learn how to launch with confidence and achieve success with your digital products!

00:13 Common Challenges in Creating Online Courses

02:36 Building and Engaging Your Audience

04:24 The Power of Pre-Selling Your Course

08:32 Creating Valuable and Focused Content

11:27 Pricing Strategies for Your Course

14:54 Importance of a Sales and Marketing Plan

20:56 Final Tips and Invitation to Limitless Pets Academy

  • Click here to buy the new Your Limitless Pet Business book: ⁠https://www.amazon.co.uk/dp/1068307307⁠

  • Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this fun episode I'm diving into how I'd rebuild my business if I were to start from scratch in 2025.

I share the critical mistakes I'd avoid based on my 12 years of experience and reveal the strategic steps I'd take for fast growth.

Learn why focusing on one social media platform can save you from burnout, the importance of creating high-value offers, and how to launch quickly without getting stuck in perfectionism.

Whether you're just starting or looking to revamp your pet business, this episode has valuable tips to help you grow. Plus, I announce my new book and how you can grab it!

01:07 Common Mistakes to Avoid When Starting a Pet Business

07:49 Five Steps to Rebuild Your Pet Business Fast

25:57 Mindset Shifts for Faster Success

  • Click here to buy the new Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I reveal the number one shift that transformed my business and can do the same for yours.

We're diving into the mindset changes needed to break through invisible ceilings, stop playing small, and take bold risks.

Plus, I'm excited to introduce my new book, packed with strategies and insights to help you grow an easy, fun, and wildly profitable pet business.

Join the priority list for early access, exclusive bonuses, and to get started on creating your limitless pet business today!It's time to stop playing small, start thinking big, and let's craft that limitless pet business together!

00:09 The Number One Shift to Transform Your Pet Business

01:09 Breaking Free from the Invisible Ceiling

02:29 Stop Playing Small: Embrace Boldness

07:19 Taking Risks and Making Investments

11:58 Designing Your Ideal Life and Business

18:29 Introducing My New Book

20:48 Join the Priority List for Exclusive Benefits

  • Click here to join the priority list for the Your Limitless Pet Business book:www.inspiredbypublishing.co.uk/yourlimitlesspetbusiness

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In this episode I'm diving into the five big lessons I learned from my most recent launch of the Limitless Pets Academy.

It's a reflective exercise and a treasure trove of golden nuggets that you can apply to your own business.

I'll share insights on setting up paid ads, the power of over-communicating your offers, adding personal touches like voice notes, incentivising full payments, and maintaining personal boundaries.

Tune in for practical advice and a behind-the-scenes look at what worked and what didn't in my first launch of the year!

00:08 Reflecting on the Latest Launch

01:46 Lesson 1: Importance of Targeting in Paid Ads

05:48 Lesson 2: Promoting Your Product Relentlessly

08:58 Lesson 3: Adding a Personal Touch

11:18 Lesson 4: Encouraging Full Payments

14:58 Lesson 5: Respecting Personal Boundaries

  • Click here to apply to join the Limitless Pets Academy: www.karlyedwards.com/academy-offer

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode, we're diving deep into the power of niching. Discover how focusing on a specific market or problem can significantly boost your revenue and impact.

Learn how to identify your niche by reflecting on your passions, market demands, and even validating your focus through customer feedback.

We'll also discuss common fears about niching and how it's not about excluding potential clients but rather about saying 'yes' to your ideal clients.

Plus, get inspired by real success stories and find out how the Limitless Pets Academy can support you in refining and leveraging your niche.

00:09 The Power of Niching in Your Pet Business

00:58 Examples of Niching in Pet Services

02:50 Misconceptions and Benefits of Niching

06:41 Personal Experience with Niching

08:58 Finding and Validating Your Niche

15:30 Success Stories of Niching

16:43 Invitation to the Limitless Pets Academy

  • Click here to apply to join the Limitless Pets Academy: www.karlyedwards.com/academy

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode I dive into why having a supportive community is absolutely essential for the success of your pet business.

From personal experiences of feeling isolated to witnessing the magic of collaborations, I cover it all.

I also share details about the Limitless Pets Academy, a transformative 12-month program designed to help you create a wildly profitable pet business without burnout.

This is your last chance to apply for this special offer, which expires tonight at 8:00 PM UK time. Don't miss out!

00:10 The Importance of Community for Business Success

00:39 Personal Experiences with Community

02:06 Challenges of Working Solo

03:45 Benefits of Being in a Community

09:39 Finding the Right Community

13:35 Invitation to Join the Limitless Pets Academy

  • Click here to apply to join the Limitless Pets Academy: www.karlyedwards.com/academy-offer

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode we're diving into something super special—our brand new Limitless Pet's Academy!

It's a 12-month group program designed to help service-based female pet business owners grow their businesses without burning out.

We'll discuss the challenges pet business owners face, like isolation, lack of strategy, and overwhelm, and how the Academy provides the support, guidance, and training you need to overcome these hurdles.

Don't miss out on this chance to become limitless—doors are open now!

00:16 Introducing the Limitless Pat's Academy

01:51 Challenges Faced by Pet Business Owners

05:46 Program Details and Benefits

11:53 Exclusive Features and Bonuses

  • Click here to apply to join the Limitless Pets Academy: www.karlyedwards.com/academy-offer

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode I dive into my five biggest lessons from 2024, mixing personal and business learnings.

Reflecting on the past year is crucial for growth, and I'm sharing my experiences to help you do things better in the future.

Tune in as I share insights on aligning your business, changing plans, connecting with your audience, investing in joy, and prioritizing health.

Plus, a quick reminder about the Double Your Revenue Bootcamp starting on January 20th to double your revenue without sacrificing time!

Let’s grow together!

00:08 Reflecting on 2024: Personal and Business Growth

02:38 Lesson 1: Aligning Your Business

06:55 Lesson 2: Embracing Change

10:35 Lesson 3: Deep Connection with Your Audience

15:19 Lesson 4: Investing in Joy

19:32 Lesson 5: Prioritizing Health

  • Head here to join us for the Double Your Revenue Bootcamp: www.karlyedwards.com/double-your-revenue

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In this episode I'm diving into how you can become a client magnet for the work you do.

We'll explore why attracting clients is crucial for a successful business and how positioning yourself authentically in your niche is key.

Learn about defining your vision, mission, and values, and discover strategies to differentiate yourself in the crowded market.

Plus, I'll discuss the importance of niching down, storytelling in your marketing, and tailoring your content to attract high-value clients.

I also share exciting details about our upcoming 'Double Your Revenue Bootcamp' starting January 20th, featuring power-packed training sessions to help you create an amazing business in 2025.

Join me as we build a magnetic brand together!

02:04 Becoming a Client Magnet: The Essentials

03:05 Defining Your Vision, Mission, and Values

11:57 The Importance of Niching Down

15:27 Positioning Yourself as an Industry Authority

20:16 Strategies for Attracting High-Value Clients

  • Head here to join us for the Double Your Revenue Bootcamp: www.karlyedwards.com/double-your-revenue

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Welcome back to the Limitless Pet Business podcast after our December break!

We're diving into the new year with a fresh perspective on tackling revenue roadblocks that pet pros often face.

We'll explore mindset traps around money, with tips on maintaining a positive outlook on your revenue potential.

We'll also cover pricing strategy mistakes, resisting passive income streams, and the importance of hiring and automation.

Plus, I'll provide some insights on effective marketing approaches to ensure you're on the right track.

Stay tuned until the end for a sneak peek at my upcoming free 'Double Your Revenue Bootcamp'!

Let's make 2025 your best year in business yet!

00:28 Understanding Revenue Roadblocks

01:44 Mindset Traps Affecting Growth

06:14 Effective Pricing Strategies

14:42 Embracing Passive Income Streams

17:20 Importance of Hiring and Automation

21:50 Effective Marketing Approaches

25:02 Upcoming Free Training Announcement

  • Head here to join my free Facebook community for support on growing your pet business online: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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It's our 100th episode, hooray!

In this special episode, not only are we celebrating two years of podcasting, but I'm also announcing a short festive break – back in January with even more great content.

Today's focus is all about the easy-peasy concept of soft launching your online course or membership. I'll share insights and examples illustrating how you can achieve remarkable results without a full-blown launch.

Plus, don't miss out on my spectacular Black Friday offer for my signature program, Ticket to Freedom, helping you create and sell your online courses or memberships.

Let's dive in!

00:00 Welcome to Episode 100!

00:28 Exciting Announcements and Future Plans

01:31 Soft Launching Your Online Course or Membership

01:58 Black Friday Offer: Ticket to Freedom

04:37 Soft Launching Strategies and Success Stories

17:28 Final Thoughts and Farewell for the Year

  • Head here to join us inside Ticket To Freedom: www.karlyedwards.com/ttf-offer

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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This week we're diving into memberships – a fantastic way to create recurring revenue and support a loyal community of pet parents online.

I’ll guide you through what to include in your membership, from educational content and community engagement, to live support and exclusive perks.

Plus, tips on keeping your members engaged and retaining them long-term.

Whether you're a dog walker, pet sitter, or pet trainer, you'll find this episode packed with valuable insights to help you build and grow a successful membership.

And, don't miss out on our upcoming Black Friday offer on the 'Ticket to Freedom' program to help you with creating and selling your passive income offers. Join the waitlist today!

01:39 Benefits of Memberships

05:57 Creating Engaging Content

08:27 Building a Community

13:16 Live Support and Exclusive Perks

17:35 Onboarding and Retention Strategies

26:39 Special Offer

  • Head here to join the waitlist for my upcoming Black Friday sale on Ticket To Freedom that will help you create and sell your online course: www.karlyedwards.com/ttf-bf

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode, I'm sharing the common challenges you might face when creating your first online course and how to overcome them.

We'll tackle mindset hurdles, time management, tech overwhelm, imposter syndrome, and fear of failure.

Plus, I'll share strategies to streamline your business, validate your course idea, and even pre-sell your course before you create it.

Let's break down those barriers and set you on the path to creating scalable, profitable online offerings.

Don’t miss the special announcement about the Black Friday offer for my Ticket to Freedom program too!

00:07 Identifying Common Roadblocks

02:25 Time Management Strategies

04:28 Batch Creation and Outsourcing

10:12 Tech Overwhelm Solutions

17:21 Overcoming Imposter Syndrome

21:46 Dealing with Fear of Failure

27:51 Conclusion and Black Friday Offer

  • Head here to join the waitlist for my upcoming Black Friday sale on Ticket To Freedom that will help you create and sell your online course: www.karlyedwards.com/ttf-bf

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode I discuss how to effectively use your free Facebook group to increase your business income.

I dive into why free Facebook groups still work and share strategic tips for setting up, growing, and engaging your group to build a sense of community and authority.

I also cover how to monetize your group, including promoting your services, courses, memberships, and exclusive events.

If you don’t have a Facebook group yet or are looking to optimize the one you have, this episode is packed with valuable insights to help you leverage this platform for your business growth.

00:22 Leveraging Free Facebook Groups for Business

02:57 Setting Up Your Facebook Group for Success

06:56 Growing and Engaging Your Facebook Group

13:53 Monetizing Your Facebook Group

  • Head here to join my free Facebook community: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode I'm diving deep into the beliefs and habits that can transform your business and life.

We'll explore the power of a strong mindset, understanding money as a renewable resource, and the importance of being open to receiving money for the work you do.

You'll discover how to align your business with your personality and energy levels, break free from conventional norms, and make choices that lead to long-term success and wellbeing.

Learn how to incorporate small, consistent steps into your routine to avoid burnout and sustain growth. Plus, I'll share personal insights and practical tips on self-care, prioritizing tasks, and making your business journey enjoyable.

Tune in and let's transform your business and life!

00:22 Adopting a Strong Business Mindset

01:27 Money is a Renewable Resource

04:48 Be Open to Receiving Money

07:24 You Make the Rules in Your Business

10:24 Start Living Your Ideal Life Now

13:32 Small Upgrades for a Big Impact

14:58 Choosing Ease in Your Tasks

16:40 Prioritizing Your Wellbeing

19:38 Taking One Step at a Time

23:58 Join Our Supportive Community

  • Head here to join my free Facebook community: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode I'm tackling the often stressful and elusive goal of achieving perfect work-life balance.

We'll talk about why the idea of splitting time equally between work and personal life might not be practical and how viewing balance as a flexible concept can actually make your life easier.

I'll share my own experiences with prioritizing tasks, setting strict personal boundaries, and communicating openly with clients, family, and friends.

Plus, I'll give you some tips on delegating tasks and embracing downtime to boost your health and productivity.

Let's redefine work-life balance together and make it both practical and achievable!

01:23 Defining Work-Life Balance

02:47 Challenges in Achieving Balance

04:07 Fluidity in Work-Life Balance

04:29 Personal Experiences and Strategies

07:34 Prioritization Over Perfection

10:14 Setting Non-Negotiable Boundaries

12:37 Time Blocking and Saying No

13:20 Delegating and Outsourcing

15:08 Scheduling Downtime and Mindset Shifts

18:17 Examining Work-Life Balance Expectations

  • Email me here to chat about how I can help you create the lifestyle you've been dreaming about: hello@karlyedwards.com

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In this episode, I’m diving deep into how you can leverage live and recorded webinars to showcase your course, engage with your audience, and close more sales!

You’ll learn:

💖 How to structure webinars for maximum engagement

💖 The pros and cons of live vs. recorded webinars

💖 Best practices for promoting and hosting successful webinars

💖 How to use webinars to create long-term sales funnels

00:10 The Power of Webinars for Online Courses

00:40 Building Trust and Engagement Through Webinars

04:08 Structuring Your Webinar for Success

12:24 Live vs. Recorded Webinars

16:58 Tools and Platforms for Hosting Webinars

18:48 Creating a High-Converting Registration Page

19:33 Follow-Up Strategies After Your Webinar

  • Head here to grab the Online Course Creation Planner: https://checkout.karlyedwards.com/course-creation-planner/

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Welcome to this week's episode where we're diving deep into the world of sales funnels and how they can be a game-changer for your pet business.

I'm sharing my personal experiences and insights on building effective sales funnels that actually convert, allowing you to automate the sales process and generate consistent revenue.

Tune in to learn how to scale your business without being glued to endless calls and meetings!

00:10 Understanding Sales Funnels

00:31 The Importance of Sales Funnels

04:25 Stages of a Sales Funnel

07:30 Top of the Funnel: Awareness

12:08 Middle of the Funnel: Interest

17:00 Bottom of the Funnel: Decision and Action

24:46 Optimizing Your Sales Funnel

26:16 Tools and Automation for Sales Funnels

28:59 Upselling and Multi-Layered Business Models

  • Email me here to chat about how I can help you create the lifestyle you've been dreaming about: hello@karlyedwards.com

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this week's episode I'm diving into the strategy of pre-selling an online course before it's even ready.

I’ll share the advantages of validating demand early, generating initial revenue, and building early ambassadors for your course.

We’ll cover the essentials you need to have in place, including a basic course outline, pricing strategies and effective marketing techniques.

Tune in and learn how to remove the risk and gain confidence while creating your online course!

00:37 Benefits of Pre-Selling Your Course

03:59 Structuring Your Course for Pre-Sale

05:33 Pricing and Incentives for Early Buyers

08:02 Marketing Strategies for Pre-Selling

11:21 Effective Launch Strategies

  • Email to chat with me about how I can help you create your own money-making online course: hello@karlyedwards.com

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this week's episode I share how to know if you're ready to create passive income in your pet business.

I deep dive into key signals to pay attention to, like being stuck in a time-for-money cycle, experiencing time constraints, dealing with unstable revenue, and seeking more financial stability.

Tune in to find out if this is the right next step for you so you can get started on this exciting journey to diversify and grow your income!

00:52 Recognizing the Need for Passive Income

03:05 Time Constraints and Passive Income Solutions

05:35 Addressing Unstable Revenue with Passive Income

09:23 Overcoming Limited Growth Potential

11:55 Achieving Financial Stability and Security

14:40 Monetizing Your Knowledge and Assets

  • Head here to grab the Online Course Creation Planner: https://checkout.karlyedwards.com/course-creation-planner/

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this week's episode I dive into eight practical ways you can boost sales for your online courses or memberships without relying on launches or complex sales funnels.

From creating engaging content and leveraging FOMO to utilizing email marketing and setting up affiliate programs, I cover a range of strategies that can significantly impact your sales.

Tune in to discover actionable tips that can help you attract more students and members to your online offerings.

01:58 The Power of Engaging Content

05:50 Utilizing Freebies and Teasers

08:13 Leveraging FOMO and Testimonials

10:06 Collaborations and Partnerships

13:38 Effective Email Marketing Strategies

15:36 Showcasing Testimonials and Reviews

18:14 Implementing Affiliate Programs

20:00 Analyzing and Adapting Your Strategy

  • Email me here to chat about how I can help you create the lifestyle you've been dreaming about: hello@karlyedwards.com

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode, I dive into seven exciting and profitable online business models you should consider for your pet business.

We'll explore how online courses, ebooks, recorded workshops, digital resources, bundles, memberships, and programs can help you make money online.

Tune in to get inspired and discover the possibilities for creating multiple income streams in your pet business!

00:50 Choosing the Right Business Model

04:28 Online Courses: A Quick Start

05:31 Ebooks: Simple and Effective

07:08 Recorded Workshops and Masterclasses

08:54 Digital Resources: Workbooks, Diaries, and More

10:59 Creating Bundles for Added Value

12:42 Memberships: Building a Community

16:25 Group Programs: Structured and High-Ticket

21:12 Taking Action and Final Thoughts

  • Email me here to chat about how I can help you create the lifestyle you've been dreaming about: hello@karlyedwards.com

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode I take you through a typical day in my life as a passive income business owner.

From my leisurely 8:00 AM wake-up routine you'll get an inside look at how I've crafted a calm, anti-hustle lifestyle.

I'll also share insights into creating scalable online offers and the importance of not trading time for money.

This episode aims to inspire you to create your own peaceful and fulfilling business and personal life.

01:07 Morning Routine: Starting the Day Right

03:46 Work Habits: Emails, Sales, and Client Engagement

07:28 Midday Break: Walks and Meals

09:08 Afternoon Work: Content Creation and Projects

11:49 Evening and Personal Time

12:29 Weekly Schedule and Time Management

14:10 Creating a Passive Income Lifestyle

  • Email me here to chat about how I can help you create the lifestyle you've been dreaming about: hello@karlyedwards.com

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode I walk you through the essentials of planning a profitable online course.

We discuss how to identify the problems of your target audience, validate your course idea, and structure the content into modules and lessons, and more.

Whether you're at capacity with in-person clients or just looking to diversify your income, this episode offers actionable advice to get you started on your online course journey.

00:12 The Benefits of Online Courses

01:54 Avoiding Overwhelm in Course Creation

03:26 Identifying Your Target Audience

06:03 Researching Competitors and Market Gaps

08:37 Setting Clear Objectives for Your Course

11:06 Structuring Your Course Content

15:06 Engaging and Motivating Your Students

17:13 Planning and Execution Tools

18:09 Final Encouragement and Support

  • Email to chat with me about how I can help you create your own money-making online course: hello@karlyedwards.com

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode I share my top strategies for selling passive income offers daily.

Whether you have an online course, membership, or digital resources, I'll guide you through effective ways to promote and sell these products beyond just popping them on your website.

Implementing even one of the approaches I share can significantly boost your passive income sales, so listen in!

00:10 Common Mistakes in Selling Passive Income Offers

02:09 Effective Strategies for Selling Digital Products

03:06 The Power of Live Events and Masterclasses

05:11 Leveraging Evergreen Sales Funnels

08:29 Content Strategy for Social Media and Emails

11:13 Engaging with Warm Leads for Sales

15:08 Running Ads to Boost Sales

17:51 Conclusion and Final Tips

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this episode we dive deep into the often confusing topic of pricing your services.

I share the realities of pricing strategies with seven essential considerations to help you determine the best rates for your offerings.

From understanding the importance of not being the cheapest option, to basing your prices on the value and transformation you provide, this episode is packed with actionable insights.

Join me as we explore how to ensure your pricing reflects your worth and helps you build a sustainable, successful pet business.

00:00 Introduction to Pricing Strategies

01:34 The Importance of Not Being the Cheapest

03:43 Calculating Your Ideal Price

05:44 Researching the Competition

07:48 Focusing on Transformation Value

10:55 Setting Prices for Client Commitment

13:44 Ensuring You Feel Well Compensated

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this week's episode I dive into what to share with your email subscribers.

From repurposing social media content to sending business updates, special offers, educational tips, and customer success stories, I share my personal strategies to keep your email list engaged and healthy.

Tune in to learn how to create impactful emails, build consistency, and drive engagement with your subscribers.

01:13 Frequency and Timing of Emails

01:48 Repurposing Content for Emails

05:40 Types of Content to Share

13:08 Importance of Call to Action

16:44 Creating a Newsletter

18:08 Consistency in Email Marketing

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠⁠

  • Sign up for Yappy Social Society here: www.karlyedwards.com/yss

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this episode I discuss a common issue faced by many pet pros - freebie seekers.

These are individuals who constantly seek free advice without any intention of becoming paying clients. I share my own experience with this and offer practical tips to manage these situations without fuss.

From creating templated responses and detailed sales pages to directing potential leads to valuable free content, I outline strategies to set boundaries while still nurturing potential customers.

This episode will help you convert serious enquiries into paying clients and protect your valuable time and resources.

00:11 Identifying Freebie Seekers

02:50 Setting Boundaries and Expectations

05:07 Creating Templated Responses

10:35 Building Effective Sales Pages

16:14 Leveraging Free Content

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠

  • Sign up for Yappy Social Society here: www.karlyedwards.com/yss

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In today’s episode I share the 6 simple steps to making money by offering an ebook.

Creating and selling an ebook is one of the quickest and easiest ways to start making passive income in your business. Once you’ve set it up for sale, hundreds and thousands of pet parents will be able to buy that ebook from you, with zero time involvement from you.

It’s easy money and there’s no better feeling!

00:09 Why Create an Ebook

01:31 Brainstorming Your Ebook Idea

03:06 Designing Your Ebook with Canva

04:33 Uploading Your Ebook to Your Website

05:55 Creating a Sales Page

06:50 Setting Up Payment Systems

10:42 Automating Ebook Delivery

12:29 Promoting Your Ebook

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠

  • Sign up for the Course Creation Planner here: https://checkout.karlyedwards.com/course-creation-planner/

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this week’s episode I share how you can use affiliate marketing to add a new revenue stream and make more money in your pet business.

Affiliate marketing makes me money every single month, for very little effort. I simply share products and tools I highly recommend with my audience and clients, and I get paid a commission for recommending them.

I have my own affiliate programs my clients can join too. Then I pay them for recommending my services to other people.

You’re probably suggesting products to your clients already, so why not get paid to do it!

It’s not hugely difficult to get started. The latest pod episode will show you how.

00:50 Why Affiliate Marketing Makes Sense for Your Business

02:40 How to Get Started with Affiliate Marketing

04:35 Promoting Affiliate Products Effectively

06:23 Popular Affiliate Programs to Consider

11:14 Tips for Successful Affiliate Marketing

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠

  • Sign up for Yappy Social Society here: www.karlyedwards.com/yss

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this episode I discuss how to effectively speak to your ideal customer through the content you share.

I explore the importance of deeply understanding your customer, their challenges, goals, and desires. You'll get practical tips for creating content that resonates, engages, and ultimately motivates them to take action.

Don't miss out on learning how to create content that not only attracts but also connects with your ideal clients on a deeper level.

00:13 The Importance of Knowing Your Ideal Customer

03:26 Understanding Your Ideal Customer's Challenges and Desires

07:23 Creating Content That Resonates

14:12 Engaging with Your Audience on Social Media

16:17 Using Customer Language in Your Content

19:21 Introducing Yappy Social Society Membership

21:23 Conclusion and Final Thoughts

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠

  • Sign up for Yappy Social Society here: www.karlyedwards.com/yss

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this episode I discuss the significance of using intuition to make impactful business decisions.

I share my personal journey of developing intuition and offer practical steps to help you tune into your inner voice.

Learn how to differentiate between intuitive nudges and fear-based thoughts, assess your feelings, and trust yourself.

Through examples and actionable advice, discover how to effectively harness intuition to propel your business forward and achieve remarkable growth.

00:00 Introduction to Intuition in Business

00:18 Understanding and Developing Intuition

01:04 Listening to Your Inner Voice

05:55 Assessing Your Feelings

09:13 Trusting Yourself and Your Intuition

13:27 Taking Action on Intuitive Ideas

15:28 Evaluating Outcomes and Continuous Improvement

18:54 Conclusion and Final Thoughts

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In today's episode I dive into how you can strategically allocate your marketing budget within the first year of starting your pet business.

Whether you're brand new or a bit more established, these tips are designed to help you grow faster by investing wisely.

I cover the importance of overcoming a scarcity mindset, setting a marketing budget, and understanding your goals.

I'll discuss why you need a professional website, the benefits of social media ads, email marketing, leveraging local marketing, and making the most of free marketing tools.

Tune in to get actionable advice on powering up your marketing without breaking the bank.

01:32 Avoiding the Lack Mentality

05:22 Setting Your Marketing Budget

08:43 Creating a Professional Website

12:48 Leveraging Social Media Ads

16:11 Importance of Email Marketing

18:17 Local Marketing Strategies

20:59 Cost-Effective Marketing Tools and Strategies

25:18 Tracking and Adjusting Your Marketing Efforts

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this week's episode, I delve into effective tactics to significantly boost your email subscriber list.

Learn how the size of my email list directly impacts my revenue and why nurturing relationships through email is crucial.

Discover strategies like offering valuable lead magnets, optimizing your website and social media channels, and leveraging Facebook and Instagram ads to accelerate growth.

I also share tips on using tripwires to offset ad costs, ensuring a cost-effective approach to expanding your reach and increasing your income. So tune in and start growing your email list today!

00:07 The Importance of Growing Your Email List

00:16 Effective Tactics for Email List

Growth

02:54 Leveraging Free Resources and Lead Magnets

04:26 Optimizing Your Website and Social Media

06:58 Running Meta Ads for Faster Growth

07:52 Using Trip Wires to Offset Ad Costs

08:31 Continuous Monitoring and Adjustments- Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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We all have mindset blocks and beliefs that stop us from achieving our true potential. If you want to be the best version of yourself both on a personal and business level, we need to do the inner work.

Today I want to share with you some of the tools and techniques I use and recommend to let go of any mindset and energy blocks that may be holding you back.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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There's a healthy and an unhealthy way to compare yourself to your competitors.

Obsessing, stalking and getting triggered by your competition isn't going to help you reach the success you know your meant for.

Tune in to find out when you should be looking at your competitors, what to look out for, and how you can use that information to your advantage.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In today’s episode I share 5 ways you can make more money for little extra effort. I know that sounds too good to be true or like some icky get rich quick scheme, but that’s not what this is about.

I’m talking about leveraging areas in your business where you’re leaving money on the table. This is about a few clever tactics that will allow you to increase the monetary value of every customer that crosses your path, and allowing yourself to attract more money in new and exciting ways!

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I share a few key reasons why you're not attracting your perfect clients. If right now you're not enjoying working with your current clients, that's a big sign your business foundations need some work.

Tune in to learn about the fundamental areas of your business you may need to change or tweak to ensure you consistently attract those dreamy clients you love working with.

  • Head here to learn more about the Pet Biz Thrive Online Club and how it can help you here: www.karlyedwards.com/club

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In today’s episode I’m sharing the lazy girl’s guide to social media marketing. As a super introvert, I’m always looking for smarter ways to show up online. We all know marketing can be exhausting. If you’re not careful, you can waste away hours of your time on social media and have nothing to show for it.

My lazy approach is how you get better results on social media with minimal effort.

  • Sign up for the Visibility Bootcamp mentioned on the podcast here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/visibility⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this episode I share my top tips for overcoming perfectionism when it comes to showing up online. We have to embrace imperfection if we want to make steady progress and grow our businesses.

Trying to be perfect is time-consuming and exhausting. It's also a form of self-sabotage and can stop us from achieving the life we want. It's time to let go of those impossible high standards and adopt the mindset of 'done is better than perfect'.

  • Sign up for the Visibility Bootcamp mentioned on the podcast here: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com/visibility

  • Visit my website here: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In today's episode I share the key visibility metrics you should track for success in your pet business. In order to grow and hit the goals we have in our businesses, we need to pay attention to the data that shows us what's working and not working.

If we ignore the data we can end up wasting a lot of time on the wrong things. So listen in to learn the top 6 metrics you should track and to ensure your visibility efforts have the greatest impact on your growth.

  • Sign up for the free ebook on how to double your engagement on social media I mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com/double-your-engagement⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I share how you can be visible and put yourself out there as an introvert. The key is to focus on the strategies that will have the biggest impact on your growth, with the least time commitment.

Tune in to learn how I do exactly that in my own business so you can find out what works for me, and how you can apply this to your own pet business.

  • Check out the birthday discount I have available on select courses and resources I mentioned in the podcast here. Use coupon code BIRTHDAY38: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com/marketing-courses

  • Visit my website here: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this episode I'm sharing the key steps you need to consider when starting your own pet business podcast.

From defining the purpose of your podcast, planning your content, the equipment you'll need and publishing and promoting your podcast. Tune in to hear everything you need to know about getting started.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In today’s episode I’m sharing my top tips on how you can overcome the fear of being visible. Sometimes when we think about putting ourselves out there, our fears can stop us in our tracks!

But you and I know that being visible is the best way to grow your pet business. It puts you in front of pet parents that need the services you offer. Being visible shows them what you’re all about and why they should work with you. It encourages your ideal people to get in touch.

So being brave and being visible is crucial if you want to grow. Tune in to hear my 5 steps to overcoming the fear of visibility.

  • Sign up for the free ebook on how to double your engagement on social media I mentioned in the podcast here: ⁠⁠⁠⁠⁠www.karlyedwards.com/double-your-engagement

  • Visit my website here: ⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I'm sharing my 5 top tips to help you better manage and grow your money. This is important because having healthy habits around managing our money is a good best practice to attract more of it!

It's time to become friends with money and develop a good relationship with it, so it can support you in your life and pet business.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠www.karlyedwards.com/5k

  • Visit my website here: ⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In today's episode I'm sharing some of the common mindset blocks that may be stopping you from making more money in your pet business.

Mindset plays a massive roll in your ultimate success. You can have the best strategy in the world, but something will always hold you back if you don't have your mindset straight. So let's unpack some of the common ones so you can move past them and create your dream business.

  • Sign up for the 'How to make consistent £5k months in your pet business' masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠www.karlyedwards.com/5k

  • Visit my website here: ⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In this episode I share some key steps you can take to simplify your business to make more money. Because sometimes we can make business more complicated than it needs to be!

So by streamlining a few key areas, not only will you get better results and make more money, but you'll spend much less time focusing on the wrong things. Which will free you up to take time off or serve more customers.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠

  • Visit my website here: ⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I'm sharing the key things to do when you're not making the money you want. Steps like knowing your numbers intimately, developing an unshakeable money mindset and being proactive, will all help you in turning things around so you can make money now.

These strategies have personally helped me in my business when the money stops flowing, and I hope they do the same for you!

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠⁠

  • Visit my website here: ⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I'm talking about online bullying and what you should do if you and your business are the subject of attack. We're going raw and vulnerable as I talk about the recent bullying my business faced online, with lessons you can learn from the way I handled the situation.

I hope you never have to deal with toxicity around your business online, but it pays to be prepared just in case. The more you grow the more likely it'll happen, and we need to be ok with that. Listen in for my insight and tips on how to handle online bullying so you can move forwards powerfully.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today’s episode I’m digging into the details of my Ticket To Freedom program and talking about whether this is a good next step for you and your pet business.

This is for you if you’d love to create a passive income offer in your business so you can make more money, impact more pet parents and create more freedom in your life. The program has everything you need to create, build and sell your passive income offer with ease!

Don’t miss out on this opportunity to benefit from the special offer available right now where you save £500 and lock in 12 months support instead of the usual 6.

  • Learn more about Ticket To Freedom and join us here: www.karlyedwards.com/ttf-offer

  • Join my free Facebook group here: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠⁠www.karlyedwards.com⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I dive into what a tripwire is and how you can make easy passive income by offering one.

I share how you can turn your lead magnet subscribers into paying customers, so you can make the most out of every pet parent that engages with your business.

Head here to check the urgency tool Thrive Ultimatum I mention in the episode: https://thrivethemes.com/affiliates/ref.php?id=12638

  • Sign up for the Passive Income Bootcamp mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/pib⁠⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode we're diving into the 5 tools you need to make passive income in your pet business.

You'll learn the different platforms I personally recommend, from online course platforms, to payment systems, landing page builders, email marketing platforms and more.

Let's get your tech stack sorted so you can start making passive income quickly!

Head here to check out course platform Membervault.

Head here to check out landing page builder Thrive Architect.

Head here to check out payment system Thrivecart.

Head here to check out email marketing system Mailerlite.

Head here to check out platform connector Zapier.

  • Sign up for the Passive Income Bootcamp mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com/pib⁠

  • Visit my website here: ⁠⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I'm sharing why you should consider a client-only support group for your pet business. I'm diving deep into the benefits of creating an exclusive community, insights into my own client-only group, how I'm using it and why it's going to play a big role in my business this year.

A client only support group can massively support you in building brand loyalty and help your clients feel a deep sense of belonging. So tune in to learn more!

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com/go-to

  • Visit my website here: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I share my top tips for overcoming procrastination.I've got some awesome tips that have really helped me, and I know they'll work wonders for you too!

It's interesting how procrastination can sneak into both our personal and professional lives, right? I've found that understanding the root causes is key. It could be a fear of success, a fear of failure, or maybe it's that pesky perfectionism.

I totally get that balancing productivity and avoiding overwhelm is a real struggle. But fear not! I've got some useful strategies to share. Because taking action to overcome procrastination is where the magic really happens.

  • Head here to learn more about the Pet Biz Thrive Online Club and sign up: www.karlyedwards.com/club

  • Visit my website here: ⁠⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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Today, I'm diving into a topic that's close to my heart: should your pet business be a personal brand? The short answer in most cases, is yes! And in this episode I'll be sharing 9 compelling reasons why you should adopt a personal brand.

It's time to let your audience and customers connect with you on a human level, then watch your pet business thrive!

I also share the details of a live masterclass I'm hosting on January 30th at 2:00 PM UK time, where I'll spill all the beans on becoming the ultimate pet pro, without burning out, and even if you're an introvert. Come join me – it's going to be a blast!

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠⁠www.karlyedwards.com/mc⁠

  • Visit my website here: ⁠⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I'm diving into the important topic of how you can become an authority in your pet-related field. Becoming an authority is what helps build trust in your potential customers and audience. It's what makes them want to work with you over your competitors.

Listen in for my 10 ways you can become a thought leader to propel your pet business forwards this year! I also share the details of a live masterclass I'm hosting on January 30th at 2:00 PM UK time, where I'll spill all the beans on becoming the ultimate pet pro, without burning out, and even if you're an introvert. Come join me – it's going to be a blast!

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠⁠www.karlyedwards.com/mc

  • Visit my website here: ⁠⁠⁠⁠www.karlyedwards.com⁠⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I share 3 simple questions you can ask yourself to know when it's time to close the doors on a current service you offer.

I also share a vulnerable truth about the difficult decision I made recently to close the doors on profitable service I offer and why I did it. Ask yourself these questions today so you can set your business up with the right services for you as we head into 2024.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠

  • Visit my website here: ⁠⁠⁠www.karlyedwards.com⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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I'm launching a game-changing membership this Monday the 8th, designed to supercharge your social media game and save you precious time.

And in today’s episode I’m giving you the full low down on what it is, what you get and how it can help you.

You’ll get everything for an unbelievable £9 a month, because I want it to be super accessible to all pet pros.

  • Join the waiting list for Yappy Social Society here: www.karlyedwards.com/yss-waiting-list

  • Visit my website here: ⁠⁠⁠www.karlyedwards.com⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode, I’m providing a sneak peek into how I’m using AI to do more in half the time.

I’ll share how I integrate AI into my business and content creation processes to inspire you to do the same. So you can drastically increase your productivity and run your business with less stress.

From turning podcast transcripts into show notes, to crafting compelling social media posts and blog articles, AI is an invaluable tool to support your content creation efforts. So take note!

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠⁠www.karlyedwards.com/go-to⁠⁠⁠

  • Visit my website here: ⁠⁠⁠www.karlyedwards.com⁠⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I'm diving into the art of creating eye-catching social media posts that make people hit pause on that endless scroll.

So, you're probably wondering, how do we achieve that? Well, buckle up because I've got some fantastic tips you need to bear in mind to capture your audience's attention.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Use my affiliate link here to sign up to Sociamonials and get 10% off: ⁠https://www.sociamonials.com?via=karly39⁠ Use coupon code BTLG for 10% off.

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

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In today's episode I want to dive into a topic that's probably on your mind—figuring out which social media platform is the perfect fit for your pet business. It's a common struggle; we often feel the pressure to be everywhere, right?

So today I'm going to share 3 considerations so you know exactly which platform is going to best support your business growth.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today’s episode I’m discussing how often you should post to social media for your pet business. This is the most common question I’m asked by pet pros, and although this answer isn’t straight forward, I want to share a few top tips to help you get clear on what’s best for YOUR business.

  • Sign up for the masterclass mentioned in the podcast here: ⁠www.karlyedwards.com/go-to⁠

  • Use my affiliate link here to sign p to Sociamonials and get 10% off: https://www.sociamonials.com?via=karly39 Use coupon code BTLG for 10% off.

  • Visit my website here: ⁠www.karlyedwards.com⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today’s episode I share the 8 things you should never do on social media if you want results.

I’ve made all of these mistakes during my time in business, and now I’m sharing exactly what they are so you can avoid them and start getting better results for your efforts.

  • Sign up for the masterclass mentioned in the podcast here: ⁠www.karlyedwards.com/go-to⁠

  • Visit my website here: ⁠www.karlyedwards.com⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode you'll learn 8 effective ways to boost sales for your online course or membership. With wider tactics you can plug into your business year round to enrol more customers into your online offer.

To get my 2 tried and tested sales strategies that bring in thousands ££££ in sales every month, check out my limited time Black Friday deal: www.karlyedwards.com/paws-to-profits

  • To learn more about my Black Friday deal and grab Paws To Profits, head here: ⁠⁠www.karlyedwards.com/paws-to-profits

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I'm sharing some practical tips around getting the price right for your online course or membership. This is an important part of being an online course creator or membership owner. We need to ensure it's a win-win for both you and your customers.

But pricing is not an exact science, literally everyone's making it up! What matters most is finding the right pricing strategy that aligns with you and ensures you feel well compensated for the value you provide. To help you with that, listen in for my top tips.

  • Join the waitlist for my awesome Black Friday deal here: ⁠⁠www.karlyedwards.com/bf⁠⁠

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I'm sharing my time-saving social media tips for pet businesses. With handy processes, tools and habits you can take to help you save hours on your social media marketing.

So if you find social media is a drain on your energy and resources, and you're looking for an easier way to show up while getting better results, listen in to check out my top tips.

  • Sign up for the masterclass mentioned in the podcast here: ⁠www.karlyedwards.com/go-to⁠

  • Visit my website here: ⁠www.karlyedwards.com⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I'm getting raw and vulnerable to share my 5 biggest business challenges this year.

Tune in to learn what's been the hardest parts of business for me in 2023 and what you can do to learn from these hurdles for your own pet business.

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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This week’s episode is all about ‘Pushing Your Introvert Comfort Zone To Grow Your Pet Business.’

As many of you know, I often talk about being in alignment with your introverted side and being sure to give yourself the space you need to recharge when you need it.

But there’s a fine line between honouring your need for downtime and making excuses for why you can’t do something.

In this episode I’m exploring how you can embody a happy balance to please your introvert, while consistently pushing your comfort zones. (Because that’s when your personal and business growth soars!)

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I share the big mistakes you should avoid before creating your online course or membership. With so many things to think about before you get up and running, knowing what NOT to do is essential to ensure your new course or membership sells and is a big hit with your audience.

You'll not only learn what those big mistakes are, but you'll also get my best tips to help you on that journey to creating your successful course or membership.

  • Sign up for the upcoming masterclass to create your profitable online course or membership here: www.karlyedwards.com/online

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I'm sharing the mindset blocks that may be holding you back from making passive income through online courses and memberships in your pet business.

If you've been wanting to add a passive revenue stream into your pet business for a while now, it's important to address any mindset issues that are standing in your way so you can start taking speedy action towards making them happen.

Tune in to learn about the common mindset hurdles and some practical advice on how to overcome them.

  • Sign up for the upcoming masterclass to create your profitable online course or membership here: www.karlyedwards.com/online

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I'm discussing whether an online course or membership is a good next step for your pet business. I share what kind of pet businesses a course or membership is perfect for, and the reasons why you might want to add a new revenue stream like this into your business.

Plus the details of a new free experience I'm running very soon that will help you create and sell your course or membership and how you can get involved.

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook and DM me the word 'Masterclass' to be the first to hear about my upcoming training - @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I share 3 clever ways to create more financial security in your life through simple strategies and by restructuring the pricing of your services.

Tune in if you'd love to find out how to create more predictable income and ways you can release that pressure around your money situation.

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I’m sharing the big lessons you can learn from my latest launch. I’ll share what a launch actually is, whether they can work for your pet business, and how I use them to bring in a big cash injection into my business.

I dig deep into my results, what worked well and what I’d do differently next time so you can use my tips as inspiration for your own business.

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I share how I've set up my business to enable me to work less than 20 hours a week and still thrive in business.

Tune in to find out all about the business model I've chosen to allow more freedom in my life, the marketing strategy I use that doesn't suck up all my time, the systems I use to support me and more!

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode, I share the exciting world of the Pet Biz Thrive Online Club, a comprehensive program designed to help pet business owners achieve unapologetic visibility and expand in income, impact and freedom.

The Pet Biz Thrive Online Club offers a transformative journey for pet business owners to unlock their full potential, achieve visibility, and build a thriving online presence. Don't miss the chance to join this vibrant community and take your business to new heights!

  • Learn more about the Pet Biz Thrive Online Club and join us here: www.karlyedwards.com/club

  • Join my free Facebook group here: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode, I'm sharing the game-changing potential of Facebook's professional mode for pet business owners.

By embracing this feature, you can benefit from enhanced reach, access to analytics, unlimited follower growth, scheduling capabilities, and even potential monetization.

Balancing privacy concerns with the benefits of a public presence, professional mode offers pet pros a dynamic tool to engage with their audience and drive business growth.Tune in to learn more about why you should consider professional mode for your pet business!

  • Sign up for the Social Media Visibility Bootcamp mentioned in the podcast here: ⁠⁠www.karlyedwards.com/visibility

  • Join my free Facebook group here: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode, we're diving deep into the 10 common reasons your social media strategy might not be delivering the results you desire. If you've been pouring time and effort into your social media presence without seeing the payoff, this episode is for you. I'll uncover key insights and actionable tips to help you transform your social media game and drive tangible results for your pet business. So if your social media strategy hasn't been yielding the desired results, it's time to reassess your approach!

  • Sign up for the Social Media Visibility Bootcamp mentioned in the podcast here: ⁠⁠www.karlyedwards.com/visibility

  • Join my free Facebook group here: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode, we'll dive into 5 clever techniques to enhance your social media engagement. With the ever-changing algorithms and reach limitations, these simple tactics will help you reach a wider audience, encourage likes, comments and shares on your posts, and ultimately help you better connect with more pet parents on social media.

  • Sign up for the Social Media Visibility Bootcamp mentioned in the podcast here: ⁠⁠www.karlyedwards.com/visibility

  • Join my free Facebook group here: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode, I dive into the powerful strategy of using Facebook groups to organically grow your audience and attract new pet parents to your business.

Forget paid ads—this is all about leveraging the power of social communities and establishing yourself as a pet industry expert. Learn how to connect with your ideal customers, engage meaningfully, and create valuable content that sets you apart as the go-to pet business in your field.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Join my free Facebook group here: https://www.facebook.com/groups/petbusinesscontentmarketing

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I explore why blogging for your business is a great move and a few tips on getting started. Blogging really is a great way to showcase your expertise, nurture a relationship with your perfect people and actively convert them into new customers.

Learn about the big benefits for blogging and why you should consider bringing it into your marketing strategy.

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode, I'll be talking about a topic that's important for every business owner: increasing sales on your website. Your website has the potential to be the powerhouse that attracts and converts customers, making it a crucial asset for your pet business.

It serves as the mothership that guides visitors through their customer journey, providing them with the information they need to make a buying decision.

In this episode, I explore simple yet effective techniques to enhance your website's performance and attract customers more easily. By optimizing the customer journey, we can create a seamless experience that leads visitors to become loyal customers.

So let's dive in and unlock the secrets to increasing sales on your website!

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In today's episode I share actionable tips and strategies to boost your productivity so you can make the most of your time. These techniques will help you streamline your workflow, stay organized, and accomplish more in less time.

Get ready to transform your pet business and revolutionize your productivity. Let's dive in and unlock the secrets to supercharging your success!

  • Sign up for the masterclass mentioned in the podcast here: ⁠⁠www.karlyedwards.com/go-to⁠⁠

  • Visit my website here: ⁠⁠www.karlyedwards.com⁠⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode, I share the essential prep work I do to ensure a stress-free break, with practical tips you can use to keep your business running smoothly while you're away.

Taking time off from your business is crucial for maintaining your well-being and preventing burnout. By following these essential steps, such as notifying clients, delegating responsibilities, preparing content, and ensuring smooth operations, you can enjoy a stress-free break while your business continues to thrive.

Remember, giving yourself permission to relax and recharge ultimately allows you to show up as your best self and serve your clients effectively.

  • Sign up for the masterclass mentioned in the podcast here: ⁠www.karlyedwards.com/go-to⁠

  • Visit my website here: ⁠www.karlyedwards.com⁠

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I share the details of my unique Marketing Hive Method and a sneak peek at how I apply it to my own business. You'll learn all the juicy details of how I show up online to grow an engaged community of people that love what I'm doing and buy from me again and again.

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I talk about the big benefits of having a low cost offer in your pet business and 5 steps to get started with your own. Micro offers are such a lovely way to give your business an income boost and allow you to be more accessible to more pet parents that need you. And also serve as a brilliant gateway to upselling people onto your other services too.

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I share 4 essentials every introvert needs to grow their business. I talk about the big advantages of being an introvert and running a business, and what you need to thrive regardless of your personality traits. With a whole load of my own experiences and learnings you can take away too.

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. If you love this podcast please do leave us a review.

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In this episode I share my 4 effective strategies to consistently sell your online course or membership. If you're struggling to get pet parents to buy your online offers, and they're just collecting dust on your website, this is for you.

It's time to get strategic and start selling those online offers every day!

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. And if you love this podcast please do leave us a review.

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In this episode I share 8 possible reasons people aren’t engaging with your social media content.

It can be disheartening when we spend so much time creating content only to see crickets. Today you’ll learn why your engagement might be poor and what you can do about it.

-         Sign up for the 48 Facebook Content Prompts Ebook here: www.karlyedwards.com/48-content-prompts

-         Visit my website here: www.karlyedwards.com

-         Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. 

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In this podcast episode I talk about why it's important to slow down to achieve greater success in your pet business. I dig deep into the limitations we can experience when we're constantly pushing ourselves and working hard to make our businesses successful. You can lose your connection to your big mission, which can limit your creativity and prevent your best ideas from coming through. It's so important we allow ourselves the space we need to dream up bigger possibilities and to create from a place of expansion. Giving ourselves permission to slow down and sit with our thoughts can help us tap into our inner resources and find the answers we need to move forward.

  • Sign up for the masterclass mentioned in the podcast here: www.karlyedwards.com/go-to

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

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In this episode I share a simple way to plan the next six months of your business to make it your strongest yet. As we're halfway through the year, it's essential to reflect on your progress and goals so far. Have you accomplished what you set out to do? If not, don't fret! It's not too late to turn things around and make significant changes in a short amount of time. The second half of the year is an excellent opportunity to achieve new heights and accomplish big things. So let's get planning!

  • Sign up for the 2023 Clarity Planner here: www.karlyedwards.com/marketing-courses

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

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In this episode I discuss how to set and achieve your pet business goals. I explain why having clear goals is essential for business success and how they keep your business moving forward. Without clear goals, you won't know what you're striving for, and you won't know what steps to take to get there.

I share my personal experience of having wishy-washy goals in the early years of my business, which led to stagnation and disappointment. But now, I have clear goals for what I want to achieve in my business, and it has made all the difference to my success and revenue.

I talk about the importance of setting both big, overarching income goals and smaller micro goals for various areas of your business.

I'll introduce you to the SMART goals process in detail and give examples of how to apply them to your own pet business goals.

This episode is packed with practical tips and insights on how to set and achieve the goals that are important to you.

  • Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

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This week I'm sharing my top tips to manage a health condition while running a successful business. It's so important to prioritize self-care and know your limitations to avoid burnout and setbacks. Becoming the master of our schedule and planning ahead can help us stay on top of our game and prevent health flare-ups. It's also crucial to respect our bodies' needs and avoid guilt or shame around our condition. By understanding our health condition and working around it, we can still achieve our business goals and thrive in our businesses and personal lives.

  • Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

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This week I share how my own journey in business has not been smooth sailing, and how I've failed a boat load of times. No successful business owner got where they are today without experiencing failures along the way.

Always see failures and mistakes as learning opportunities that can help you better understand your audience and encourage them to take action. I also share practical tips for dealing with failure, such as taking time off to regroup your thoughts, learning from the experience, and trying again.

I want to encourage you to embrace failure as a necessary step on the journey to success and to not let it discourage you from pursuing your dreams.

  • Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

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This week I share why your marketing needs a guest expert strategy and how it can supercharge your following and customer base. With some practical tips you can use to start guesting and be seen as the go-to pet pro in your field.

  • Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

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In this episode I share my go-to practices for overcoming imposter syndrome, with tips I’ve personally used to build my self worth as a business owner.

A quick breakdown of what I share on the episode.

· [00:00] - Intro

  • [06:18] – Keep a love note folder.

  • [08:17] – Surround yourself with people that believe in you.

  • [11:40] – Stop to celebrate all your wins, big and small.

  • [13:45] – Acknowledge your inner self talk.

  • [15:00] – Soothe that part of yourself.

  • Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

  • Tune in for the next episode on ‘How being a guest expert can supercharge your following and customer base.’

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This week I share why your pet business needs a multi layered business model, and how you can start to pull that together for your own pet business.

  • Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘How to overcome imposter syndrome.’

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In this episode I share my 7 top tips for gaining confidence to do live video. So you can more easily get yourself out there and share your message with the people that need to hear it.

A quick breakdown of what I share on the episode.

  • [00:00] - Intro

  • [02:50] – Start small.

  • [04:16] – Give yourself a challenge to do 30 videos in 30 days.

  • [06:05] – Practice going live in a safe space.

  • [09:04] – Have some bullet points in front of you to keep you on track when you’re talking.

  • [11:45] – Go live with a colleague.

  • [13:58] – Drop all traces of ego.

  • [17:13] – Just start.

  • Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘Why you need multiple offerings in your pet business.’

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In this episode I share some of my top tips for protecting your introvert energy when promoting your business on social media. To ensure social media never leaves you feeling drained and exhausted.

A quick breakdown of what I share on the episode.

· [00:00] - Intro

  • [03:38] – Have strict times for checking in

  • [06:40] – Remove notifications from your phone

  • [09:10] – Close down your browser when you’re working on other things at your computer

  • [11:47] – Curate your news feed.

  • [14:05] – Batch and schedule your content

  • Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

  • Visit my website here: www.karlyedwards.com

  • Follow me on Facebook @thekarlyedwards

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘How to boost your confidence when doing live videos.’

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In this episode I share some of my go-to tools that I highly recommend and use in my own business to save myself a ton of time.

A quick breakdown of what I share on the episode.

· [00:00] - Intro

  • [02:31] – Trello – Used to organise and plan out everything in my business.

  • [05:22] – Google Drive – Great for creating documents, worksheets for clients, spreadsheets, presentations and more.

  • [07:20] – Mailerlite – A lifesaver for automating and keeping in contact with my subscribers.

  • [11:20] – Sociamonials – Perfect for scheduling content across multiple social media channels. Use coupon code BTLG for 10% off.

  • [13:37] – Otter – Great for transcribing podcast or any voice recordings.

  • [16:12] – Thrivecart– The ultimate checkout solution and payment system to streamline the buying process and increase conversions.

  • [19:16] – Calendly– For booking customers onto calls quickly.

  • [20:27] – Canva – For designing any type of graphic.

  • [22:08] – Loom – Great for recording and storing tons of videos.

  • [24:12] – Thrive Suite – A great all rounder for website useage. Build landing pages, collect email address, create quizzes and create urgency for the services or products you sell.

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘How to protect your introvert energy when using social media to promote your pet business.’ With a few game-changing suggestions to ensure social media doesn’t leave you feeling exhausted.

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In this episode I share some of the things that help me when I need to get out of a negative mindset and start feeling uplifted and motivated again.

A quick breakdown of what I share on the episode.

· [00:00] - Intro

  • [03:27] – Step away. There’s no shame in stepping away from work when you need to to look after you.

  • [06:07] – Give yourself permission and the space to do what brings you joy. Even it it’s only for an hour or so. Indulge in whatever it is your heart wants.

  • [08:04] – Reach out to others for help. Just offloading and talking things through with a business buddy can really help lift your spirits.

  • [10:45] – Go for a walk.

  • [12:25] – Make a plan. Create a list of what needs to be done so it’s not stuck whirring around in your mind. Give yourself the gift of clarity

  • [15:06] – Take one tiny action.

  • [16:45] – Focus on everything you have to be grateful for.

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘My top 10 business tools to ramp up your productivity.’ These are the go-to tools I highly recommend and use in my own business to save myself a ton of time.

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In this episode I share some home truths and practical actions you can take right now to bring more money into your business.

A quick breakdown of what I share on the episode.

· [00:00] - Intro

· [04:32] – Get comfortable with asking for the sale

· [06:54] – Review the content you’re sharing and consider whether you’re promoting enough and asking people to buy from you.

· [10:42] – Introduce a new service that’s the ideal solution for your customer

· [13:58] – Follow up with everyone who has enquired about working with you in the last 3 months.

· [16:30] – Run a 48 hour flash sale.

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘How to pull yourself out of a slump.’ Where I share some of the things that help me when I need to get out of a negative mindset and start feeling uplifted and motivated again.

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In this episode I share the simple steps you can take to start growing an email list of engaged subscribers. Whether you’re starting from scratch or you’ve already started and just need a boost.

A quick breakdown of what I share on the episode.

· [00:00] - Intro

· [00:41] – Why you should grow an email list

· [03:11] – Creating a lead magnet to entice people onto your list

· [07:05] – Create a lead magnet landing page where your ideal customers can sign up

· [09:55] – How to promote your lead magnet

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

Useful resources

  • Mailerlite

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘How to stop sabotaging yourself and make more money.’ With some home truths and practical actions you can take right now to bring more money into your business.

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In this episode I share the 8 content types you should be sharing to social media. These are my tried and tested content pillars that bring a fresh mix of posts to your social feed to encourage more engagement and customers. 

A quick breakdown of what I share on the episode.

[00:00] - Intro

[03:40] – Story posts

[05:18] – Top tips

[06:35] – Connection builders

[07:52] – Opinion posts

[11:22] – Engagement starters

[14:38] – Lead magnets

[17:15] – Testimonials posts

[19:10] – Promotional posts

Sign up for the free 48 Content Prompts Ebook here: www.karlyedwards.com/48-content-prompts/ 

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ’How to get your first 50 email subscribers.’ Whether you're starting from scratch or you already have an email list, this episode will share how to put some rocket fuel into your audience growth efforts. 

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In this episode I share my 5 step system to making passive income in your pet business. You'll learn why creating passive income streams can allow you to create a truly limitless pet business in money, impact and freedom, and how you can achieve this by offering online courses, memberships and digital resources.

A quick breakdown of what I share on the episode.

[00:00] - Intro

[05:00] – Ideation

[06:44] – Make

[12:30] – Audience

[14:51] – Campaign

[19:26] – Trickle

Useful resources

New zenler

Membervault

Teachable

Thinkific

Deadline Funnel

Thrive Ultimatum

Canva

If you'd love my support to help you build and sell your own passive income offer, come and join us inside the Pet Biz Thrive Online Club. This is the best place to get the support you need to grow the pet business of your dreams.

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ’8 content types you should be sharing to social media.’ I share why your current content strategy might be falling, short and the tried and tested content pillars that encourage more engagement and customers.

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In this episode I talk about how to choose the best path to get your pet business out there that aligns with you. Including the various different platforms and strategies available to you right now. 

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ’5 steps to start making passive income in your pet business.’ In this juicy episode you'll get the exact stages of my I.M.P.A.C.T. System so you can expand your income, impact and freedom. 

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In this episode I share the 5 reasons your pet business is leaving you exhausted and some practical tips to help you create more ease and flow in your business. 

A quick breakdown of what I share on the episode.

[00:00] - Intro

[03:54] – You’re focusing on the wrong things

[10:43] – You’re trying to do everything

[14:54] – Your prices are too low

[25:00] – Your business model isn’t aligned to YOU.

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ’How to find a marketing strategy that aligns with you.’ Where you'll learn all about how to choose the best platforms and strategies that suit you to ensure you get the best results. 

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In this episode I share the many lessons I’ve learned along the way through a decade in business. There’s lots of juicy nuggets in here that will help you in your business too. So listen in closely.

A quick breakdown of what I share on the episode.

· [00:00] - Intro

· [01:35] – There will be highs and many lows

· [03:09] – Invest to grow

· [05:20] – Time out is essential

· [07:10] – Systems and tools are a lifesaver

· [13:50] – Trust your instincts

· [14:59] – Mindset is everything

· [17:11] – Have bullheaded consistency and patience

· [18:57] – Choose the path of least resistance

· [20:57] – Always be your beautiful unique self

· [23:00] – Connection is all important

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

Useful resources

· Mailerlite – Email marketing system

· Sociamonials – Social media scheduler. Use code BTLG for a 10% discount

· Calendly – Online booking system

· Thrivecart– Payment system

· Membervault – Online course/membership platform

· Zapier – Platform connector

· Thrive Suite – Landing page builder

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘5 reasons your pet business is leaving you exhausted’. And some practical things you can do to bring more space and energy back into your life and business.

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In this episode I share 5 ways you can reduce overwhelm and prioritise tasks in your pet business. It’s time to step away from the stressful to do list, and simplify your steps to success.

A quick breakdown of what I share on the episode.

[00:00] - Intro

[03:40] – Have a plan. Set goals, and work backwards to work out, step by step, how you’re going to make them happen.

[07:50] – Set yourself 1 priority goal that’s going to have the biggest impact on your business.

[08:52] – Time block tasks to bring focus and intention to everything you’re doing.

[12:11] – Strip it back when you need to. Have one goal, focus on one service or product that you want to sell, and one way to market and sell it.

[16:31] – Make time for you. Schedule in time for fun. The things that you can look forward to. Take time off from the business. It resets your mind and body. It gives you clarity on your next steps and helps you put things into perspective.

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ‘How to choose the right business model as an introverted pet professional.’ This one decision can make or break your business success.

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In this episode I share how to choose the right business model as an introverted pet professional. Where I talk about the limitations on choosing the 1-1 business model and why that might not be the most aligned option for you. And how to create a truly limitless pet business that feels joyful and spacious by leveraging passive income. Plus, the details on the 6 different options available to you.

A breakdown of what I share on the episode.

[00:00] - Intro

[01:05] – The difference between running a business as an introvert vs an extrovert.

[01:46] – The tricky side of 1-1 work as an introvert.

[04:30] – The alternative business model that aligns with introverts and create a truly limitless, freeing pet business

[06:50] – The 6 different options for creating passive income in your pet business.

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes.

Tune in for the next episode on ’10 lessons you can learn from my 10 years in business.’ There are so many golden nuggets here to help you avoid the mistakes I made while growing my business over the last decade.

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In this episode I share how to set powerful boundaries in your pet business. Both boundaries for yourself and for your customers. I’ll be digging into 6 key areas where bomb-proof boundaries will powerfully support your growth in your pet business.

A quick breakdown of what I share on the episode.

[00:00] - Intro

[03:36] – Setting your working hours to align with you

[06:13] – Being clear on how you want to work

[09:53] – Customer communication – when and how you’re available to respond to customers and potential customers.

[13:40] – Be clear on your deliverables, and avoid falling into the over giving trap.

[15:18] – It’s ok to say no when you want to.

[17:47] – Have a process for not giving out free advice

Sign up for the free masterclass – 4 steps to more money and freedom for the introverted pet business owner here: www.karlyedwards.com/masterclass

If you enjoyed this episode don't forget to subscribe to be the first to hear when we release our weekly episodes. 

Tune in for the next episode on ‘5 ways to reduce overwhelm and prioritise tasks in your pet business.’ If you’re feeling stressed out with too much on your plate, this one’s for you!

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Learn all about how the Limitless Pet Business Podcast can help you grow and what to expect when we start releasing our weekly episodes!