The Impactful Life Podcast with Jan Ditchfield: Recent Episodes
Jan Ditchfield
Are you looking for the inspiration and support to start living a life of impact and build the business of your dreams? You’re in the right place! Trying to navigate how to create the life you were meant to have isn’t an easy journey, but it’s a journey you were destined for! Jan Ditchfield, Business Strategist and Educator, shares her knowledge (and the mistakes!) she’s gained in her 20+ year career building profitable businesses that make a massive impact in the lives of others. Join her each week where she gives you the strategies, inspiration and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
What if the reason your podcast isn’t generating more leads, clients, or sales has nothing to do with visibility?
Right now, there’s a lot of conversation around podcast seo. And while discoverability absolutely matters, I think many coaches, consultants, and course creators have been led to believe that getting found is the ultimate goal. It’s not.
Because getting found and getting clients are two very different things.
If you've been spending hours researching keywords, optimizing titles, and trying to grow podcast downloads, but you're not seeing meaningful business growth, this conversation may completely change how you think about your strategy.
The first shift is understanding that podcast seo is about much more than keywords. Keywords can help people discover your content, but they don't guarantee those people are aligned with the services, programs, or offers you sell. The most effective podcast seo strategy starts with understanding who you want to attract and what problems they're actively trying to solve.
We also dive into one of the biggest misconceptions in online business: the belief that more downloads automatically lead to more revenue. While it's tempting to focus on podcast growth, the real opportunity lies in podcast listener conversion. A smaller audience filled with potential buyers will almost always outperform a larger audience of casual listeners.
And this is where many business owners get stuck.
They're focused on how to increase downloads when they should be focused on how to convert podcast listeners into subscribers, email list members, consultation bookings, and clients.
Finally, we're talking about something that rarely gets discussed in conversations about podcast seo strategies: connection. Getting someone to press play is only the beginning. The content itself is what builds trust. It's what keeps people coming back. And it's what ultimately supports podcast monetization and long-term business growth.
If you're building a podcast business, growing a coaching brand, or looking for a smarter way to promote a podcast, this conversation will help you shift your focus from vanity metrics to the strategies that actually move the needle.
Because the goal isn't simply to be discovered. The goal is to attract the right people, earn their trust, and create content that makes them want to take the next step.
Ready to build a podcast that supports your business goals and attracts listeners who are more likely to become clients? Join Podcasts That Convert and learn how to create a podcast growth strategy designed for real business results. Learn more here: janditchfield.co/join
Have you ever looked at a podcast that seemed to take off overnight and assumed it was luck?
A few weeks ago, I launched a brand-new show that landed in the Top 30 charts in Canada within days. While the rankings were exciting, they weren't the biggest takeaway. What surprised me most was what happened after people started listening. And that experience reinforced some powerful lessons about podcasting for business that every entrepreneur should hear.
One of the biggest misconceptions in podcast growth is that you need a massive audience to succeed. But what this launch reminded me is that niche doesn't mean small—it means specific. When your message is clear, your content becomes more memorable, creating deeper audience growth and stronger connection. That's one of the foundations of successful podcasting for business.
Another lesson? Being discovered and being remembered are two very different things. Yes, podcast SEO, positioning, and launch strategy helped people find the show. But listeners shared it because they connected with the stories. The emotions felt familiar. The experiences felt relatable. That's where real podcast growth begins.
You'll also hear why the most effective business growth strategy isn't chasing a single tactic. Sustainable podcast business growth happens when trust, visibility, and connection work together. Whether you're focused on podcast marketing for business, podcast monetization, or trying to grow podcast downloads, momentum comes from creating conversations people want to continue long after the episode ends.
This conversation explores what it really takes to grow your podcast, why specificity creates stronger results than broad appeal, and how podcasting for business can become one of the most powerful tools for building authority, relationships, and long-term business growth.
Because it's not about reaching everyone. It's about reaching the right people. And this is where podcasting for business becomes far more effective than most creators realize.
If you've ever wondered how to create a podcast that people genuinely care about, this episode will give you a fresh perspective on what drives podcast download growth, audience loyalty, and meaningful business growth.
Enjoyed this conversation? Subscribe to Small Town Stories wherever you listen to podcasts, and if you're ready to build a podcast that supports your business goals, attracts the right audience, and creates lasting results, join Podcasts That Convert at janditchfield.co/join. Podcasting for business works best when strategy and connection come together.
You know that feeling when you're consistently publishing podcast episodes, showing up every week, and creating valuable content... but the clients just aren't coming?
Most people immediately assume the answer is to increase downloads. More listeners must equal more sales, right?
Not necessarily.
One of the biggest misconceptions in podcasting is that visibility automatically creates revenue. While audience growth certainly matters, converting listeners into clients requires something much more important: attracting listeners who are actually ready, willing, and able to buy.
That's where many podcasters unknowingly get stuck.
They spend months building trust with an audience without ever asking whether those listeners are qualified buyers. Because if your audience doesn't have the budget, authority, need, or timeline to invest in a solution, no amount of content will create the podcast client conversion you're hoping for.
In this conversation, we're unpacking the BANT framework and why it may be the missing piece behind your listener to client conversion strategy. You'll learn how to evaluate whether the people listening to your show are genuinely positioned to become customers and why more downloads won't automatically solve a sales problem.
We're also diving into the role of podcast marketing strategies and why keywords matter far beyond discoverability. The right SEO strategy helps convert podcast listeners by attracting people who are actively searching for solutions instead of simply consuming free content.
If you're focused on podcast business growth, building a podcast for online business, or looking for coaching for podcasters, you'll walk away with a fresh perspective on how your audience, content, and offer work together. Because successful podcasting strategies aren't just about reaching more people. They're about reaching the right people.
And that's the real secret behind converting listeners into clients.
When your content speaks to buyer-ready listeners, your offer solves a problem they want solved now, and your messaging creates a logical next step, your podcast becomes much more than a marketing channel. It becomes a business asset that supports sustainable online growth and long-term results.
If you're ready to grow your podcast so it creates authority, visibility, and real business growth, come join me inside Podcasts That Convert at janditchfield.co/join.
Have you ever heard a podcasting tip and immediately thought, "That sounds easier... maybe that's what I should be doing too?"
Lately, there's been a lot of conversation around shorter episodes and whether they're better for podcast growth. And while shorter content can absolutely have a place in your strategy, the bigger question might surprise you.
The truth is, there isn't a magic episode length that guarantees success in podcasting for business.
What actually drives growth is understanding the people you're creating content for and building a strategy around how they consume your content.
In this conversation, you'll hear why so many entrepreneurs start looking for shortcuts when podcasting begins to feel overwhelming, and why those shortcuts can sometimes slow down the very growth they're hoping to create. You'll also discover how listener behavior impacts everything from episode length to podcast marketing strategies, audience growth, and long-term business podcast growth.
You'll learn why a buyer-ready listener matters more than an ideal customer avatar, how seasonal changes can influence your content decisions, and why effective podcast business strategies should always be built around the needs of your audience—not internet trends.
Whether your goal is podcast monetization, podcast SEO, growing your authority, or learning how to grow your podcast in a way that supports real business growth, this conversation offers a refreshing reminder that there is no one-size-fits-all formula.
Because successful podcasting for business isn't about creating shorter episodes or longer episodes. It's about creating the right episodes for the right people at the right time.
When you stop chasing hacks and start paying attention to audience behavior, everything changes. That's where stronger podcast download growth happens. That's where podcast SEO strategies become more effective. And that's where podcasting for business starts creating meaningful momentum that supports both visibility and revenue.
If you're looking for a smarter way to approach podcasting for business, this is a conversation you won't want to miss.
If you're ready to build a podcast that creates authority, visibility, and real business growth, come join me inside Podcasts That Convert at janditchfield.co/join.
If you’ve been pouring time into your podcast but still feel invisible online, there’s a good chance the problem isn’t your content — it’s your podcast SEO strategy.
Because here’s the truth: creating great episodes is only part of the equation. If platforms like Apple Podcasts and Spotify don’t fully understand what your show is about, who it serves, and how it fits into listener search behavior, your podcast becomes much harder to discover.
And honestly? Most podcasters are getting oversimplified advice.
Things like “just use keywords in your titles” barely scratch the surface of how podcast SEO actually works.
Inside this conversation, we’re breaking down the real mechanics behind podcast seo strategies that help grow your podcast sustainably over time. You’ll learn why keyword weighting matters, how thematic consistency strengthens podcast growth, and why your show notes, metadata, and episode ecosystem all play a role in podcast discoverability tips that actually move the needle.
Because it’s not about gaming the algorithm. It’s about building clarity.
You’ll also hear how podcast promotion strategies and podcast keyword tips work together to support marketing your podcast in a way that feels intentional instead of overwhelming. And this is where so many podcasters miss opportunities for podcast client conversion and long-term podcast monetization.
The best part? Once your podcast SEO foundation is working, your content starts building momentum for you. Your show becomes easier to find, easier to recommend, and easier to trust.
Whether you’re trying to grow your show, promote a podcast strategically, or build a stronger podcast business that supports your larger goals, this conversation will help you approach podcast SEO with a smarter, more sustainable strategy.
If you’re ready to build a podcast that creates authority, visibility, and real business growth, come join me inside Podcasts That Convert at janditchfield.co/join.
If you’ve been thinking about pulling back from your podcast this summer because you’re tired, overwhelmed, or struggling to keep up… you are so not alone. And honestly? These podcast marketing strategies might completely change the way you think about consistency.
Because here’s the truth no one really talks about: summer changes the way people consume content. Routines shift. Downloads fluctuate. Energy looks different. And for a lot of coaches and consultants, trying to maintain the exact same pace all year long is what leads to burnout — not growth.
This conversation is all about creating a smarter strategy for your podcasting business without disappearing completely. Instead of putting pressure on yourself to constantly produce more content, you’ll hear a different approach to podcast growth that feels lighter, more sustainable, and honestly… a lot more effective.
We’re talking about podcast marketing strategies on how to use shorter episodes to support discoverability, why bingeable micro-content works so well during slower seasons, and how to revisit older episodes using a stronger podcast SEO strategy. Because one of the biggest mistakes people make in podcasting for business is assuming old content stops working. It doesn’t. In fact, your back catalogue could become one of your biggest visibility assets when used intentionally.
You’ll also learn how to grow podcast downloads without creating brand-new long-form content every single week, how to use evergreen marketing strategy principles to strengthen your visibility, and why strategic consistency matters so much more than constant output. These podcast marketing strategies are designed to help you build a podcast for business growth that actually supports your life instead of consuming it.
And this is where so many podcast tips and strategies miss the mark. It’s not about doing more. It’s about creating the right content, in the right season, with a strategy that actually works long term.
If you’re ready to build a podcast that creates authority, visibility, and real business growth, come join me inside Podcasts That Convert at janditchfield.co/join.
You can create great content, stay consistent, and still feel like your podcast is barely moving the needle in your business. And honestly? That’s the part nobody really talks about when it comes to podcast growth.
Because the issue usually is not effort. It’s strategy.
Today’s conversation is such a powerful example of what can happen when you stop treating your podcast like content for the sake of content… and start building it like a business asset with a real Podcast SEO Strategy behind it.
I’m joined by Lindsay Smith, host of Market This, who had already published more than 100 episodes before realizing her show was no longer aligned with the audience she actually wanted to attract or the business she wanted the podcast to support. Like so many business owners, she was showing up consistently, but the podcast was not creating the visibility, leads, or momentum she knew it could.
So we repositioned the show.
Through stronger podcast seo, clearer messaging, better podcast marketing strategies, and a more intentional content plan, Lindsay’s podcast started charting in the Top 100 Marketing Podcasts in both Canada and the US. Her show became easier to discover through search and AI recommendations, especially for entrepreneurs searching for podcasting for business support and long-term business growth.
But honestly, the biggest shift was not just visibility. It was sustainability.
Instead of constantly wondering what to post or how to grow, the podcast finally started functioning like a system inside her business. One that supported podcast monetization, attracted aligned listeners, and made content creation feel lighter again.
And this is where so many people get stuck. They focus on podcast promotion strategies without realizing the foundation itself is what needs to change.
If your podcast feels invisible, exhausting, or disconnected from your actual business goals, this conversation will help you rethink what’s possible with the right Podcast SEO Strategy in place.
Doors are officially open for PODCASTS THAT CONVERT — the program designed to help coaches, creators, and online business owners build a podcast that drives trust, sales, and sustainable podcast growth without relying on social media algorithms or exhausting launches. Only 5 spots are available in this cohort. Apply now at janditchfield.co/join.
You’re not failing at podcast growth because you need more content. Most business podcasters are exhausted because they’re trying to grow a show without the right strategy underneath it. And honestly, that’s the biggest shift inside Podcast Marketing for Business right now — it’s not about doing more, it’s about building smarter.
If I were starting a podcast from scratch today, I would approach everything differently. I wouldn’t obsess over posting more clips, chasing downloads, or trying to “go viral.” I’d focus on creating a podcast that actually functions as a business asset from day one.
In this conversation, I’m breaking down the five layers I would build first: foundation, visibility, bingeability, conversion, and authority. Because successful Podcast Marketing for Business starts with understanding who your podcast is for, what role it plays inside your business, and how your content helps move listeners toward action.
We’re also talking about discoverability, podcast SEO, and why so many podcasts struggle to grow even when the creator stays consistent. Your titles, keywords, metadata, and messaging all shape how podcast apps understand your show. And when you improve your visibility strategy, everything changes — podcast growth, binge listening, trust, and even podcast monetization.
I’m also sharing the mistakes I made early in my own podcasting business, including why I spent years creating content that didn’t actually lead to momentum. Because podcasting for business requires a different strategy than podcasting as a creator. It’s about building evergreen marketing, stronger audience connection, and a system that supports long-term business growth.
If you’ve been trying to figure out how to start a podcast for business, improve your content marketing, market your podcast more strategically, or create better podcast business strategies that actually convert, this episode will help you think about your show differently.
Join my free live workshop, From Listener to Lead, happening May 26–28 and learn how to attract new clients directly from your podcast with one simple shift to your content strategy: janditchfield.co/listenertolead. These Podcast Marketing Tips will help you build trust, create momentum, and turn your podcast into a true business asset.
If you’ve ever held back from sharing something valuable on your podcast because you were worried people would “just take the free advice and never buy,” you are definitely not alone. And honestly? For a long time, online marketing taught us to believe that giving away too much was a bad thing.
But I think the conversation around podcast marketing tips has changed — especially for coaches, consultants, and online business owners who want their podcast to actually generate leads and sales.
Because the real issue usually isn’t that you’re teaching too much. It’s that most podcasts are creating nurture-only content that keeps listeners consuming without ever helping them move toward action.
And this is where things get really interesting.
Inside this conversation, we’re unpacking the difference between momentum content and conversion content, why visibility matters more than obsessing over downloads, and how to create episodes that naturally build trust with buyer-ready listeners. Because growing your show is not just about publishing more episodes or chasing podcast growth. It’s about creating intentional content that helps the right people see you as the solution.
You’ll learn how to use discoverability episodes, authority-driven conversations, and relationship-based storytelling to support your podcast business while still delivering genuine value. We’re also diving into how podcast SEO, evergreen marketing, and strategic content marketing work together to help convert podcast listeners into clients — without sounding overly salesy or transactional.
Theses podcast marketing tips I'm sharing are especially important if you’ve been trying to market your podcast, improve your podcast monetization strategy, or figure out how to promote a podcast in a way that actually supports long-term business growth. Because listeners today are not looking for endless information. They’re looking for leadership, clarity, and someone they trust to help them move forward faster.
And that’s the shift.
The best podcast marketing tips I can share with you are not about giving less away. It's about creating the right content for the right stage of the listener journey so your audience moves from passive listener to engaged buyer more naturally.
Join my free live workshop, From Listener to Lead, happening May 26–28 and learn how to attract new clients directly from your podcast with one simple shift to your content strategy: janditchfield.co/listenertolead. These Podcast Marketing Tips will help you build trust, create momentum, and turn your podcast into a true business asset.
There’s a reason so many women entrepreneurs feel exhausted by social media right now. It’s not because you’re bad at marketing. It’s because most of us were taught to believe that constant visibility equals business growth. And when you start exploring podcasting for business, that belief gets challenged in a really big way.
Because podcasting works differently.
This conversation unpacks the deeper reason so many entrepreneurs struggle to fully step away from Instagram, even when they know they want a calmer and more sustainable business. Social media trained us to chase validation through likes, engagement, and constant performance. But podcasting is built on something much steadier: trust, connection, discoverability, and long-form authority.
And this is where so many business owners accidentally hold themselves back.
Instead of creating intentional listener-to-lead content, they bring social media habits into their show — reactionary episodes, inconsistent messaging, trend-based content, and emotional overposting. But podcasting for business isn’t about constantly proving yourself online. It’s about building meaningful trust with the right people over time.
Inside this conversation, you’ll learn why podcast growth feels so different emotionally than social media growth, how to stop measuring success through instant feedback, and why replacing social media starts with creating evergreen content that keeps working long after you hit publish.
You’ll also hear a powerful shift around online business podcasting, podcast marketing for business, business podcast monetization, and how to create a podcast business strategy that actually supports your nervous system instead of overwhelming it.
Because the truth is, your audience doesn’t need more noise from you. They need depth. They need clarity. They need a voice they can trust.
And when you approach podcasting for business strategically, your podcast becomes so much more than content. It becomes your authority platform, your lead generation engine, and the foundation of an evergreen business that keeps growing without needing you online 24/7.
If you’re ready to grow your podcast, attract aligned clients, and finally create more freedom from social media, this conversation will completely change the way you think about podcasting for business.
Join my free live workshop From Listener to Lead happening May 26–28 and learn how to attract new clients directly from your podcast with one simple shift to your content strategy: janditchfield.co/listenertolead
Your podcast might not have a download problem. It might have a positioning problem. Because most business owners are spending hours creating content, trying to grow their audience, and constantly marketing your podcast without realizing the real issue is that their show was never built to convert listeners into buyers in the first place. And this is exactly where Podcast SEO Strategies become far more powerful than simply chasing more visibility.
Small shifts in discoverability techniques, content marketing, and podcast business strategies can completely change how your show performs. It’s not about producing more episodes. It’s about creating the right episodes for buyer-ready listeners. Because someone can love your content, binge your show, and still never understand why they should work with you.
This conversation breaks down three strategic changes that help transform podcasting for business growth into a real lead-generation asset. You’ll learn how to optimize your author line for better search visibility, how to create conversion-focused content instead of nurture-only episodes, and why audience growth alone does not automatically lead to podcast client conversion.
You’ll also hear how buyer-ready content supports podcast monetization, business podcast monetization, and lead generation for podcasters without relying on constant social media visibility. Because when your content aligns with buyer behavior, your podcast growth becomes far more sustainable — and your listeners move from passive consumers to active leads.
If you’ve been trying to grow your podcast, increase downloads, convert podcast listeners, or improve your podcast marketing strategies, these simple but intentional shifts can help you create a stronger online business podcasting strategy that actually supports revenue growth.
Ready to simplify your content and start attracting buyers instead of freebie seekers? My free three-day live workshop, From Listener to Lead, will show you how to build simple Podcast SEO Strategies, create conversion-focused episodes, and outline your next 10 podcast episodes with intention.
You can grab your free seat now at: https://www.janditchfield.co/listenertolead
Replays are available, and yes — there’s no Facebook group for this one!
You do not need a massive audience to build a profitable podcast. But for a lot of coaches and consultants, that’s exactly what they’ve been taught to believe. More downloads. More visibility. More content. And yet, so many podcasts still aren’t generating clients or consistent revenue.
Because the problem usually isn’t the podcast itself. It’s the strategy behind it.
In this conversation, we’re unpacking five of the biggest podcast myths quietly holding business owners back from real podcast growth and podcast monetization. From believing interviews are the fastest way to grow your podcast to treating your show like “just nurture content,” these misconceptions often keep women busy creating content that never actually supports their business goals.
And this is where things start to shift.
Because podcasting for business requires a completely different approach than creator-style podcasting. It’s not about building the biggest audience possible. It’s about attracting the right listeners — the people already searching for the solutions, support, and transformation you provide.
We’re also diving into why podcast SEO is more strategic than simply choosing popular keywords, how intentional show notes improve discoverability across Google and AI search, and why marketing your podcast should always connect back to your offers, expertise, and long-term business growth.
If you’ve been trying to start a podcast, promote a podcast, or improve your podcast client conversion strategy, this conversation will help you rethink how your content is positioning you in the market. Because your podcast business should do more than create visibility. It should build trust, authority, and momentum toward your offers.
For coaches and consultants, one of the most powerful shifts you can make is learning how to stop chasing vanity metrics and start creating content designed to attract buyer-ready listeners instead.
And honestly, once you understand how podcast coaching, discoverability, and positioning work together, your podcast starts becoming a true business asset instead of another piece of content to keep up with.
I’m also hosting a free 3-day workshop starting on May 26, called From Listener to Lead, where I'm showing coaches and consultants how to attract your next 10 clients from your podcast using simple but strategic shifts to your content and visibility strategy.
You can register now at janditchfield.co/listenertolead
Your podcast isn’t failing—but if it’s not generating leads, it’s easy to start questioning everything. Your ideas, your consistency, even whether podcasting for business is actually worth it. But Generating Leads doesn’t come from doing more. It comes from doing it differently.
Because most of what you’ve been taught about content marketing was never built for business growth. It’s built for visibility, audience growth, and staying consistent. And while that can help you grow your podcast, it doesn’t always translate into business income or real traction in your online business.
That disconnect is where things start to feel heavy.
You sit down to record, unsure how this episode fits into the bigger picture. You publish, then wait—hoping something clicks. And when it doesn’t, it’s tempting to assume the problem is you.
But it’s not.
It’s the structure behind your content.
Because Generating Leads through your podcast requires more than good ideas or strong podcast engagement strategies. It requires a clear business structure—one where each episode has a purpose, supports your offers, and fits into an intentional evergreen marketing strategy.
And this is where everything starts to soften.
When your content is connected to a bigger system, you’re not guessing anymore. You can plan ahead. You can batch with clarity. Your marketing your podcast starts to feel aligned instead of scattered. And your content begins to support your business growth strategy in a way that actually feels sustainable.
That’s when Generating Leads becomes less about pressure—and more about momentum.
Not because you’re working harder, but because your podcast is finally working with you.
This is the shift so many coaches and consultants are craving. A way to approach podcasting for business growth that feels clear, grounded, and effective—without constantly second-guessing every step.
If that’s what you’ve been looking for, I’m opening a free 3-day training where you’ll map out your next 30 days of content—so your podcast can start supporting your business the way you need it to.
Because Generating Leads isn’t about doing more. It’s about having the right structure in place.
You’re publishing consistently—but your podcast still isn’t generating revenue. That gap isn’t about effort. It’s about structure. A low ticket funnel gives your podcast a defined role: guiding the right business owners from discovery to decision.
Most podcasts focus on audience growth, content planning, and how to grow your podcast—but without a path to online sales, that traction stalls. Because it’s not about more content… it’s about building an ecosystem designed for evergreen revenue.
That starts with your offer. A low ticket funnel works when you lead with something simple and outcome-driven. Low ticket offers—like a framework, system, or starter plan—create a clear entry point into your online business. They meet your buyer-ready listener where they are and move them forward quickly.
This is where podcast monetization becomes intentional. Your content aligns with real search behavior—evergreen marketing, online income, building an online course—so your podcast becomes the top of your evergreen sales funnel. You’re no longer guessing what to say. You’re responding to demand with precision.
But visibility alone doesn’t convert. A low ticket funnel needs a bridge. Your audio funnel deepens trust, builds clarity, and supports decision-making without pressure. It moves someone from understanding to readiness in a way that feels natural.
When these pieces align, everything sharpens. Your messaging becomes more direct. Your marketing your podcast efforts become more effective. Your launch strategy becomes simpler. And your business begins generating passive income through a system designed for consistency—not constant effort.
Because a low ticket funnel isn’t just a tactic—it’s the foundation of an evergreen business built on strategic content, aligned offers, and intentional growth.
If you’re ready to launch a client-attracting podcast that actually supports your revenue, Launch Your Business Podcast is a 21-day program designed to help you build a streamlined, revenue-driving show from day one—without the overwhelm.
Join today for only $47 and let's Launch Your Business Podcast >>> janditchfield.co/startnow
If you’ve been sitting on the idea to start a podcast for business, but something keeps holding you back, it’s probably not motivation—it’s uncertainty. Because when you really think about what it takes to start a podcast for business, it can feel like a lot of moving parts with no clear return.
And this is where most people get it wrong.
It’s not about creating more content. It’s about building something that actually supports your business structure. Because when you start a podcast for business without a strategy, it becomes another task. But when it’s positioned correctly, it becomes part of your growth engine.
That shift—from content to infrastructure—is what changes everything.
This is where podcast marketing for business starts to connect with real outcomes like business growth, online income, and evergreen revenue. Instead of chasing visibility, you’re building trust. Instead of guessing what to say, you’re creating a clear path that moves listeners toward your offers.
And this is why podcast monetization becomes sustainable.
Because you’re not relying on constant promotion or social media spikes. You’re creating something that supports online business growth long-term through evergreen marketing and intentional positioning.
When done right, podcasting for business growth allows you to grow your audience, strengthen your message, and build an evergreen business model that compounds over time.
So if you’ve been thinking about how to start a podcast for business, but you want to do it in a way that actually leads somewhere, this is your next step.
Doors to Launch Your Business Podcast are now open → janditchfield.co/startnow
Your podcast might be growing—but your online sales aren't reflecting it. That disconnect isn’t random. It usually means your content is doing exactly what it was designed to do… just not what your business actually needs.
Because it’s not about more content marketing or better audience engagement strategies. It’s about who your podcast is really speaking to—and where they are in their decision-making process. Most business owners with a podcast focus on audience growth and refining their ideal client avatar, which works for visibility and podcast download growth, but often stalls online sales.
And this is where the shift happens.
When you move from speaking to a general audience to a buyer-ready listener, your entire audience growth strategy changes. You stop creating broad, educational episodes and start delivering clarity that cuts through the noise. This is what turns a podcast into a real asset for business growth and podcast monetization.
Instead of stacking more tips on marketing your podcast, you begin addressing what your listener has already tried—why it didn’t work, and what actually moves them forward. That’s the difference between passive audience growth and active online sales.
This approach also strengthens your evergreen marketing and email marketing efforts, because your content becomes aligned with decision-making, not just learning. It supports your online course sales, deepens trust with your online business audience, and positions you as the clear next step—not just another voice.
If your goal is to grow your podcast and turn it into a driver of online income, this is the shift that matters. Because more content isn’t the answer—better alignment is. And that’s what ultimately drives consistent online sales.
If you’re ready to build a podcast that actually supports your offers, Launch Your Business Podcast opens April 29. It’s designed to help you create a strategic, sales-focused podcast from day one—without overcomplicating your launch strategy.
If webinars and constant launches feel exhausting, you’re not doing anything wrong—you’ve just been taught one way to sell. And the truth is, there’s a more sustainable way to build an evergreen sales funnel that supports your life and your business.
Most online entrepreneurs are told they need to be “on” all the time to generate online course sales. But that pressure isn’t scalable. And this is where your podcast can gently step in as a powerful conversion tool—not just for connection, but for growth.
An evergreen sales funnel through your podcast allows your content marketing to do the heavy lifting. Instead of constantly creating urgency, you’re building trust and guiding your audience through a natural decision-making process. It’s not about pushing—it’s about leading.
This is where evergreen marketing really starts to feel supportive. When your episodes are created with intention, you’re helping your listener move from confusion to clarity. You’re showing them what’s possible, while positioning your evergreen course as the next aligned step.
And this is the shift: podcast monetization becomes less about chasing downloads and more about serving the right listener. When you grow your podcast with strategy, your content begins to support consistent online course marketing and long-term passive income.
Because it’s not about doing more—it’s about doing it differently. A thoughtful evergreen sales funnel meets your audience exactly where they are and walks with them toward a solution.
Whether you’re creating a workshop-style series or simply refining how you’re marketing your podcast, you’re building a foundation for a more stable evergreen business. One that supports you as an online entrepreneur without requiring constant output.
A well-designed evergreen sales funnel doesn’t just sell—it supports, nurtures, and grows with you over time.
If you’re ready to make your podcast work for you in a more intentional way, press play and take one step forward. You don’t need to overhaul everything—just start here.
You didn’t miss your moment with podcasting—even if it feels like you did. And honestly, that thought alone is usually the thing holding you back from deciding to start a podcast in the first place.
Because it’s not about being early. It’s about being ready. And right now, there’s a real shift happening in how people are consuming content—which is exactly why choosing to start a podcast can be such a smart move for your business.
People aren’t just scrolling anymore. They’re searching. They’re looking for conversations that actually help them think differently, make decisions, and move forward. And this is where podcasting for business becomes really powerful.
Instead of trying to keep up with content just to stay visible, you’re meeting people in a space where they’re already paying attention. That’s what makes it such an effective audience growth strategy—and why podcast marketing for business tends to build deeper trust than anything short-form ever could.
And this is the part that really matters.
It’s not just about what you’re teaching. It’s about how you think. Because that’s what your audience is connecting to. That’s what builds real audience growth. And over time, that’s what helps you grow income in a way that actually feels sustainable.
If you’re focused on how to grow an online business, this matters more than ever. Because the goal isn’t more content—it’s better positioning. And podcasting for business growth gives you a way to do that without constantly starting over.
Your content doesn’t disappear. It builds. It compounds. It keeps working for you.
So when you start a podcast for business, you’re not just creating episodes—you’re creating an asset.
And there’s something else here that’s worth paying attention to.
There’s a lot of noise around podcasting being “saturated.” But when you actually look at who is leading in the space, there is still so much room. So many conversations that aren’t being had. So many perspectives that aren’t fully represented.
Which means deciding to start a podcast right now isn’t late—it’s aligned.
And if this has been on your mind for a while, there’s probably a reason for that.
Because podcasting for business isn’t just about content—it’s about building something that supports your visibility, your authority, and your growth over time.
If you’re ready to approach this in a way that actually makes sense for your business, the Podcasting for Business Launch Plan will walk you through how to set it up as a real asset from the beginning. Doors are opening on April 27!
You don’t realize how much you’ve been overcomplicating your online course… until you build one from a completely different perspective.
Because looking back, none of my biggest mistakes came from lack of effort. They came from thinking I was doing it “right”—when in reality, I was building my online course in a way that made everything harder than it needed to be.
And this is where things started to shift for me.
After years inside online course creation and growing an online business, I can now see exactly where I was slowing myself down—relying too heavily on launches, treating offers like one-time projects instead of assets, and disconnecting my content from my actual online course sales.
What changed wasn’t how much I worked. It was how I thought.
You’ll hear how I moved away from constant creation and into building evergreen courses that continue to sell, how I started approaching online course marketing with more intention, and why aligning my content—especially through podcast marketing—completely changed how my offers perform.
There’s also a more personal layer to this.
- The way I priced my offers.
- Who I listened to.
- And how perfectionism kept me stuck longer than I’d like to admit.
Because this isn’t just about what to do differently when you build an online course—it’s about seeing your current approach clearly enough to change it.
And once you do, everything gets simpler.
If you’re in the process of building or refining your online course, this will help you strip away what’s unnecessary and focus on what actually creates consistent, sustainable growth.
Press play and take a look at your online course with a completely different lens.
If your course isn’t selling, it’s tempting to assume the problem is your content. But more often than not, the issue sits in how your evergreen course is priced—and whether that price actually supports trust, positioning, and sustainable sales.
Because pricing isn’t about picking a number that feels right. It’s about aligning your evergreen course with the result it delivers, the market it sits in, and the role it plays inside your business. And this is where most creators get stuck—overthinking, second-guessing, and unintentionally underpricing in a way that makes selling harder, not easier.
It’s not about “charging what you’re worth.” It’s about pricing a transformation. When you build an online course, your audience is subconsciously comparing it to other online courses solving similar problems. Price too low, and you create doubt. Price too high without positioning, and you create friction. The goal is fair market alignment that supports clean online course sales.
And this is where strategy replaces emotion. Your evergreen course doesn’t exist in isolation—it sits inside an ecosystem. Whether you're in course creation mode or refining your funnel, your offer needs a clear role: quick-win, core transformation, or high-touch support. Each one carries different expectations, and your pricing should reflect that.
Because scalability matters. In an evergreen model, relying on high volume at low pricing creates pressure. Structuring your online sales with thoughtful tiers allows you to maintain accessibility while creating space for higher-value conversions—something most evergreen courses are missing.
And this is where it clicks: it’s not about guessing the “right” price. It’s about making a strategic decision that supports how your evergreen course sells over time.
If you want the full foundation behind this, go back and listen to episode 41 for the start of this conversation.
Everyone’s asking the same question right now: are online courses dead—or have we just been building them the wrong way? The truth is, evergreen courses aren’t failing. They’re being filtered.
Because what’s changed isn’t demand—it’s discernment. In today’s online course business, buyers don’t want more information. They want precision. They want speed. And they want outcomes that feel immediately relevant to what they’re already trying to solve. That shift is redefining course creation, online sales, and how we actually sell online courses in 2026.
This is where most creators get stuck. They assume the model is broken, when in reality, it’s their course sales strategy that hasn’t evolved. Broad, slow, overly complex programs are being left behind. Not because online courses don’t work—but because they no longer match how people buy.
And this is where evergreen courses start to matter more, not less.
When evergreen course creation is built around a buyer-ready offer—clear problem, specific outcome, aligned messaging—it stops feeling passive. It becomes consistent. An evergreen sales funnel isn’t about automation doing the heavy lifting. It’s about alignment across your offer, positioning, and lead generation so your online business can scale with intention.
There’s also a deeper shift happening in how people engage. Time is limited. Attention is selective. So the courses that win today are the ones that are usable, direct, and designed for real-life application—not just consumption. That’s what drives business growth and helps people actually make money with courses.
So no—this isn’t the end of online courses. It’s the evolution of them. And evergreen courses—especially as we move into evergreen courses 2026—are becoming one of the most sustainable ways to grow.
If this changed how you’re thinking about your course or your online business, share the episode with someone who’s been asking, “are online courses dead?”
Evergreen marketing starts here! The go-to podcast for course creators, coaches, and consultants who want to build an online business through evergreen courses, sales systems, and content that actually converts—without relying on constant launches or being online all the time.
A TOP 3% GLOBALLY RANKED MARKETING PODCAST
Are you tired of creating content and still not seeing consistent results?
Are you trying to figure out how to build an online course that actually leads to real sales?
Have you been told to focus on launches, trends, and visibility… but it still feels harder than it should?
Do you wish there was a way to grow your business using podcast marketing and simple systems that work behind the scenes?
What if your marketing didn’t rely on you showing up every single day… but instead supported consistent income?
Welcome to Evergreen Marketing, Simplified. I’m your host, Jan Ditchfield—an award-winning marketing strategist with over 25 years of experience in sales, marketing, and fundraising, generating more than $25 million in revenue, and building a half-million-dollar business powered by evergreen marketing and my podcast.
This podcast is really about doing things differently. It’s about stepping out of the constant cycle of creating, posting, and launching, and learning how to build something that actually works long term.
We talk about evergreen course creation and what it really looks like to build an online course that fits into your life—not one that takes it over. I'll walk you through how your podcast can become more than just content, and start working as part of a system that brings the right people into your world and helps them move forward.
And we also explore what it takes to build a business that feels steady. One that grows in a way that’s sustainable, and doesn’t rely on you being “on” all the time just to keep it going.
Because this isn’t about doing more. It’s about building smarter.
It’s about creating a business rooted in evergreen marketing—one that gives you clarity, consistency, and the ability to grow without burning out.
If you’re ready to simplify your strategy, build a business that works, and create something that supports your life, you’re in the right place.
Hit play, my friend and let's get to work!
Rebranding your podcast can feel like a risk—especially when you’ve built momentum and don’t want to disrupt your audience growth. But staying misaligned as your business evolves can quietly limit your audience growth far more than making a strategic change. Because this isn’t just about a name—it’s about positioning your podcast to support long-term audience growth in a way that actually reflects where you’re going.
This episode breaks down a clear, strategic process for rebranding your podcast without losing trust or traction. You’ll learn how to choose a name rooted in search behavior and podcast marketing, not just creativity, so your show becomes easier to find and aligned with your audience’s needs. We also explore how to design cover art that signals relevance within your category, improving podcast download growth and strengthening your overall content marketing approach.
From there, you’ll walk through a three-episode rollout designed to build trust, not confusion—an approach that supports stronger podcast engagement strategies while reinforcing your positioning. And this is where most creators get it wrong: it’s not about making a dramatic shift overnight, it’s about bringing your audience into the evolution so your audience growth continues to build with clarity.
We also simplify the backend so you can focus on what actually drives results inside your online business, from podcast monetization to building evergreen revenue through podcasting for business growth. Go back to listen to episode 39, then press play and move forward with a podcast that’s fully aligned with where you’re headed.
Podcast marketing isn’t just about your content, your consistency, or your strategy—it starts with how your show is positioned from the very first impression.
If your podcast isn’t driving the audience growth, podcast download growth, or business growth you expected, the issue might not be what you’re saying—it might be the name you’re saying it under.
In this episode, I’m pulling back the curtain on a question more people are asking than admitting: what if your podcast title no longer fits where your business is going? I’m walking through this in real time with my own show, and sharing the exact signals I use inside my podcast marketing strategy to determine whether a rebrand is necessary—or just a distraction.
You’ll hear how to recognize when your content has outgrown your title, why discoverability plays such a critical role in podcast marketing, and how misalignment between your show and your offers can quietly impact your ability to make money online and grow your online business. We also explore audience engagement strategies and how the right positioning supports long-term online business success.
Because this isn’t just about naming—it’s about building a podcast for business that drives real results.
A strategic podcast rebrand can strengthen your positioning, improve how you’re marketing your podcast, and create the clarity needed to grow your show, increase business income, and build evergreen revenue through a business growth strategy designed for podcasting for business growth.
If you’ve been wondering whether it’s time to evolve your podcast, this episode will help you make that decision with confidence—and give you a clear path forward.
If you’ve been trying to build an evergreen sales funnel for your online course but keep finding yourself stuck in launch cycles, this episode will shift how you think about sales in your business. Because the problem isn’t your course—it’s the system you’re using to sell it.
In this episode, I’m walking you through how to build an evergreen sales funnel that supports consistent course sales without relying on a traditional launch strategy. Instead of pushing people through webinars or high-pressure promotions, we’re looking at a more natural, podcast-powered approach that builds trust and supports long-term audience growth.
We’ll break down how to structure your offer so it’s buyer-ready, how to create a timely bonus that drives ethical urgency, and how to build a six-stage audio funnel that guides your listener from awareness to decision. This is where your content becomes more than just visibility—it becomes part of your sales system.
I also walk you through how to move your listeners onto your email list using an offer-focused lead magnet, and how to use a simple seven-part email sequence to continue the conversation and increase conversions. When done well, this creates a system that supports both business growth and predictable revenue over time.
If you’ve been relying on launching to drive sales, or you’ve been trying to figure out how to build an online course that actually sells consistently, this episode will give you a clear starting point. Because evergreen isn’t about doing less—it’s about building something that keeps working.
What if the thing you’ve been building is working… you just haven’t stopped long enough to see it?
This episode is a little different. We’re talking about evergreen marketing, but not in the way you normally hear it. Not as a strategy you plug into your business, but as something you build over time, often without realizing just how much it’s compounding beneath the surface.
Because March ended up being my highest download month ever on the podcast, and when I actually paused to look at it, what stood out wasn’t the number. It was what that growth represented after years of showing up, refining my message, and treating my podcast like a real asset in my business.
If you’ve been trying to grow your online business and it feels like everything depends on you constantly being visible, constantly posting, constantly pushing, this episode is going to give you a different way to think about it.
We talk a lot about evergreen marketing as a concept, but this is what it actually looks like in practice. It’s the result of consistent effort, clear positioning, and building something that doesn’t disappear the second you stop promoting it.
Podcasting has become one of the most effective forms of content marketing I’ve ever used, not just because it supports audience growth, but because it creates a body of work that continues to bring people in over time. When you approach it as podcasting for business instead of just another platform, it changes how you show up and what you build.
This episode is a reminder that growth doesn’t always look the way you expect it to, and that sometimes the most powerful results come from staying with something long enough to let it work.
Because that’s what evergreen marketing really is. It’s not fast, it’s not flashy, but it is one of the most sustainable ways to grow your business when you’re willing to commit to it.
If you’ve ever felt like you’re doing all the right things in your online marketing but still not seeing consistent revenue, this episode is going to shift how you look at your business entirely. Because more often than not, it’s not your strategy that’s broken—it’s that you’re not tracking the right data to support it.
In this conversation, we’re stripping things back to what actually matters when it comes to building a sustainable online business—the numbers that tell you what’s working, what’s not, and where your next sale is really coming from. This isn’t about tracking everything. It’s about focusing on the metrics that directly impact your ability to generate online income and create predictable growth.
We’re talking through the key data points you should be reviewing monthly, quarterly, and annually, including your revenue, your email list performance, and—most importantly—your content engine. If you’re using a podcast (or planning to), you’ll learn how to track your downloads in a way that actually gives you useful insight, what your 7-day numbers are telling you about your visibility, and how your listen-through rate can quietly make or break your evergreen sales.
Because here’s the truth: if people aren’t listening all the way through your episodes, they’re not hearing your offers. And if you’re not paying attention to that data, you’re leaving money on the table without even realizing it.
We also get into how your keyword performance plays into your overall online marketing strategy, especially if your goal is to build something that continues to bring in leads and sales long after you’ve hit publish. This is where your content starts working for you instead of the other way around—and where you begin to grow income in a way that feels stable instead of reactive.
If you’re tired of guessing and ready to start making clearer, more confident decisions in your online marketing, this is the episode that will give you the framework to do it.
And to make this easy to implement, I’ve created a free cheat sheet and tracker you can use to start organizing your data right away. You can download it at janditchfield.co/36 and follow along as you begin putting this into practice inside your own online business.
If you’ve been thinking about how to start a podcast for business, or you already have one and it’s not leading to clients or sales, this episode is going to shift how you think about it. Because most podcasts don’t struggle from a lack of effort… they struggle because they were never set up to support an online business in the first place.
I share a bit of my own experience in this one—starting my first show with 15 downloads in the first month, staying consistent, doing everything I thought I was supposed to do, and still not seeing it translate into online income. Not because podcasting doesn’t work, but because I didn’t understand how to start a podcast for business in a way that actually connected to how my business made money.
That’s the shift this episode moves through. The difference between creating content and creating direction. Between having a podcast that people enjoy… and building a podcast business that actually supports your online income and helps you grow your online business over time.
There’s a quieter conversation here about how podcasting fits into evergreen online marketing, and why it can become one of the most effective tools for evergreen sales when it’s built with intention. Not in a complicated way, and not in a way that adds more pressure, but in a way that allows your podcast to function as an asset inside your online business, instead of another platform you have to constantly feed.
If you’re in that place where you’re trying to start online business growth that feels more sustainable, or you’re rethinking how your content actually supports your revenue, this will give you a different lens to look through. Because when you start a podcast for business with the right foundation, it changes what’s possible—not just for your podcast, but for how your business grows as a whole.
And if you’re ready to start a podcast for business in a way that’s clear, structured, and actually aligned with how you want your business to run, this is where that begins.
If you’re trying to grow your online business but feel like you’re constantly guessing what to focus on each day, this episode brings you back to what actually matters.
When time is limited—and for most women building an online business, it is—the answer isn’t doing more. It’s doing the right things consistently. In this episode, I walk you through three simple, non-negotiable daily habits that create forward momentum, even in the middle of a full life. These are the same principles I rely on in my own business and the same actionable steps I give to clients who want to grow income without burning out.
At the core of this approach is list building—not as a one-time task, but as an ongoing investment in one of the most valuable assets in your business. When you shift your focus back to your email list and your long-term growth strategy, you begin to see how evergreen online marketing actually works in practice. It’s not about chasing attention. It’s about building something that compounds over time and supports your ability to grow your online business sustainably.
This episode also reframes what it really means to work on your business. Not everything that fills your day leads to revenue. If your goal is to grow income or even start an online business that’s sustainable, you need to understand which activities directly support that outcome—and which ones are simply keeping you busy.
And underneath all of it is the mindset required to keep going. The ability to stay grounded, focused, and steady, even when results don’t come immediately, is what allows everything else to work.
If you’ve been feeling scattered or inconsistent, this is your reset. A simple, repeatable way to grow your online business with clarity, intention, and consistency.
If you’re using your podcast for business, but it’s not actually leading to clients or revenue, this might be the missing piece.
For a lot of entrepreneurs, especially in the online business space, guest interviews feel like the obvious strategy. You bring people on, you share valuable conversations, and it seems like a great way to grow your podcast and build authority.
But here’s what I’ve seen over and over again—guest episodes don’t always convert.
In this episode, I’m breaking down why that happens and what most people don’t realize when they build their show around interviews. Because when you’re using a podcast for business, your goal isn’t just to create good content. It’s to build trust, establish authority, and turn listeners into clients.
I walk you through the psychology behind trust transfer and how bringing guests onto your show can unintentionally position them as the expert instead of you. And if that’s your primary format, you may actually be sending your audience away instead of bringing them deeper into your world.
But this isn’t about removing guest interviews completely—it’s about using them strategically.
I’ll show you how to structure your podcast using a simple three-part framework so you always know what to talk about, while still growing your audience and building authority. We’ll also talk about how to use guest episodes as social proof and authority validation, so they support your business instead of competing with it.
If you’ve been wondering why your podcast marketing isn’t translating into sales, or how to use your podcast for business in a way that actually supports your online business, this episode will help you rethink your entire approach.
Because your podcast isn’t just content—it’s a system. And when you structure it the right way, it becomes one of the most powerful tools you have to grow your online business and create evergreen sales.
If you’ve ever struggled with email marketing for your podcast, you’re not alone. One of the most common strategies taught in email marketing is to simply recap your episode and link it out—but that approach is outdated and often ineffective. In this episode, I’m breaking down a smarter way to use email marketing to support your podcast growth, without writing emails that feel repetitive or get ignored.
The truth is, most people on your list who care about your show have already listened. So if your goal is to grow your podcast and grow your online business, your emails need to do something different. They need to create connection, spark curiosity, and give people a reason to subscribe—not just repeat what they already know.
I’m walking you through three strategies to help you turn your podcast into emails you actually enjoy writing—and your audience actually wants to read. These include behind-the-scenes storytelling, sharing personal lessons tied to your content, and using your podcast as part of a larger value-driven resource email. Each approach is designed to strengthen your podcast marketing while supporting long-term evergreen sales in your business.
We also talk about why personal, letter-style emails are making a comeback—and how shifting away from overly structured marketing copy can dramatically improve your results. If you’re trying to build a sustainable online business and make money online without relying on constant content output, this is a strategy you don’t want to skip.
Plus, I’m sharing one simple tactic you should be using every week to increase your open rates: A/B testing your subject lines and preview text. It’s one of the easiest ways to get more eyes on your emails—and most people aren’t doing it.
If your emails feel like a chore or your podcast isn’t converting the way you want it to, this episode will show you how to fix it.
If you’ve been building an online business for a while, you might be feeling this shift too. Things are still working, you can still make money online, but something about how your online business runs no longer feels sustainable. More and more, I’ve been drawn toward evergreen content marketing, a simpler lifestyle business strategy, and podcast marketing for entrepreneurs as a different way forward.
In this episode, I’m sharing what’s been changing for me behind the scenes. After experiencing burnout more than once, I made a conscious decision to stop rebuilding my online business inside the same systems that caused it.
For the last decade, we were taught to build through visibility, performance, and constant output. And for a long time, that worked. It helped us grow and build what looked like a successful business.
But it also came with a cost.
This isn’t about fixing burnout with another tactic. It’s about stepping back and asking whether the way we’ve been taught to build is actually sustainable long-term.
I talk about what it’s been like to step away from constant visibility and how that shift has created more space, more quiet, and honestly… a bit of discomfort at first. Because when your online business has been built around noise, learning to trust the quiet takes time.
For me, that’s meant leaning into podcasting, exploring how to start a podcast for business, and building systems that support long-term growth instead of daily performance.
Because the goal isn’t just to build a business that works.
It’s to build one that gives you time, energy, and real freedom from social media—a business that actually supports your life.
If you’ve been feeling the pull to do things differently, this episode will meet you there.
If you’ve been in the online business world for a while, you might have caught yourself thinking… it worked—but I’m not sure I’d build it that way again.
In this episode, I’m unpacking a shift I’ve been hearing more and more from women in business. Not about how to grow faster or how to make money online, but about what it actually cost to build our businesses the way we were taught to.
Because many of us followed the same playbook. We built our online business through visibility, consistency, and content. We showed up daily, shared our lives, and did what worked—because it did work.
But now, there’s a shift happening.
More women entrepreneurs are questioning the sustainability of it all. The pressure of constant content. The blurred line between life and marketing. The reality of building a business that depends on always being “on.”
This episode is about that realization.
Yes, it touches on online business burnout, but more than that, it’s about perspective. It’s about understanding the era we built in, and why so many are now craving a more sustainable online business and a true lifestyle business—one that creates income and protects your time, energy, and privacy.
I share a personal moment that made me pause and rethink what we’ve normalized, and why I believe we’re moving into a new era of online entrepreneurship—one rooted in evergreen marketing, long-term strategy, and building a business that doesn’t rely on constant performance or visibility.
A business that allows for more freedom from social media.
If you’ve been feeling the pull to do things differently, to step back, or to rebuild in a way that actually supports your life, this conversation will meet you there.
Because you didn’t do anything wrong.
You built your online business the way the industry taught you to.
And now… you get to build it differently.
If you’ve been wondering how to grow your podcast and get more podcast downloads, you’re not alone. I talk to so many entrepreneurs who start a podcast thinking the audience will naturally grow over time, only to find themselves stuck under a hundred downloads an episode and wondering what they’re doing wrong. The truth is that how to grow your podcast has a lot less to do with posting more content and a lot more to do with understanding how discoverability actually works.
In this episode, I’m breaking down three of the biggest drivers behind podcast download growth that most hosts completely overlook: charts, mentions across the internet, and search. When you understand how these three areas influence podcast marketing and visibility, you can start making small strategic shifts that lead to real audience growth.
We’ll talk about how chart momentum works and why choosing highly searched topics can help you get more podcast downloads when new episodes go live. I also walk through why backlinks and mentions are one of the most overlooked parts of podcast marketing for business. When other websites, blogs, and podcasts talk about your show and link back to it, those signals strengthen your authority and expand your reach.
Finally, we dive into search and why SEO plays such an important role in evergreen marketing for your podcast. Creating blog posts for your episodes and choosing topics people are actively searching for can turn your show into a long-term discovery engine that supports your online marketing, lead generation, and sustainable business growth.
If you’ve been trying to figure out how to grow your podcast and build a show that consistently attracts new listeners, this episode will give you three practical areas to start focusing on right away.
Want to reclaim your time while building a sustainable online business? Evergreen marketing is the answer. For a long time, I believed growing a successful online business meant being constantly visible — posting nonstop, launching over and over again, and always chasing the next opportunity for online visibility.
But over time, that hustle started to steal the very thing I wanted most from entrepreneurship: time freedom.
In this episode of Run Your Damn Business, I’m sharing the story of how evergreen marketing completely changed the way I run my business. This isn’t a tactical breakdown or a step-by-step tutorial. It’s a reflection on the shift that happens when you stop building your business around constant visibility and start building long-term assets instead.
For me, those assets became podcast marketing and email marketing — systems that keep working long after the content is created. Instead of relying on social media or repeated live launches, these evergreen systems allow people to discover my work months (or even years) later.
That shift didn’t just change my marketing strategy. It changed my life.
Because when your business relies on evergreen marketing, you start building something much more sustainable — a lifestyle business (what I prefer to call a life-first business) that supports both consistent revenue and the freedom to decide how your time is spent.
In this conversation, I’m talking about the moment I realized the traditional online business model wasn’t going to give me the life I actually wanted, why building assets that grow your audience over time is so powerful, and how focusing on evergreen systems can help you grow your business online, increase visibility, and create income without social media.
If you’ve ever felt like the launch-and-hustle model is exhausting, this episode will give you a different way to think about growth — one that prioritizes long-term discoverability, sustainable revenue, and the kind of business that allows you to make money online while protecting the time that matters most.
This episode explores how evergreen marketing, podcast marketing, and long-term content strategies can help entrepreneurs grow their business online, create income without social media, and build a lifestyle business — or what I call a life-first business — that protects their time.
If you enjoyed this episode, you might also like:
24 - Why Your Podcast Isn’t Getting Found (And How to Fix It)
23 - The Exact Type of Podcast Episodes That Sell
18 - Stop Wasting Time On The Wrong Platforms to Grow Your Online Business in 2026
If you’ve ever wondered what podcast marketing actually looks like when it’s driving real revenue in a business, this episode is a behind-the-scenes breakdown of my latest launch. I recently opened enrollment for my high-touch program Podcasts That Convert, and the entire launch was powered almost entirely by podcast marketing instead of social media.
In this episode, I’m sharing the real story of the launch—the good, the bad, and what surprised me most. I walk through how I structured a podcast-driven launch using a strategic podcast drip campaign that warmed up my audience before the offer opened. Instead of relying on Instagram or constant posting, I focused on using my show as the core of my podcast marketing strategy.
The result? The program sold out before the cart even closed.
I’m breaking down exactly what I did, how the podcast fed the launch, and how this approach fits into a bigger evergreen marketing system for business owners. When used intentionally, a podcast can become part of your customer acquisition funnel, helping you build authority, attract the right listeners, and grow your business over time.
Of course, launches are never perfect. I’m also sharing what didn’t go according to plan and what I learned from running a bootcamp-style launch in today’s online business environment. After this experience, I’m reflecting on whether live bootcamps are something I’ll continue using in the future or if there are more effective ways to structure launches going forward.
If you run a podcast—or you’re thinking about using one as part of your business—this episode will give you a practical look at how podcast marketing can support launches, generate leads, and help create online income without relying on social media.
And if you’re listening and realizing your show doesn’t yet have a clear strategy behind it, that’s exactly what I help entrepreneurs build.
I offer a Podcast Growth Strategy, where I create a customized roadmap so every episode works as part of a larger podcast marketing strategy designed to grow your podcast and turn listeners into clients.
Learn more here:
https://janditchfield.co/grow
In this episode you’ll learn:
• The real results from my latest launch of Podcasts That Convert
• How I structured a podcast-driven launch without social media
• What worked, what didn’t, and what surprised me
• How podcast marketing can support a launch strategy
• My honest thoughts about bootcamps and future launches
If you want to grow your podcast, build an evergreen marketing engine, and turn your show into part of your customer acquisition funnel, this episode will give you a candid look behind the curtain.
Listen to this episode if you want to learn how to use podcast marketing to support a launch, how to grow your podcast without relying on social media, how evergreen marketing strategies can create consistent business income, and how a podcast can function as part of your customer acquisition funnel.
What does it actually look like to grow a business without social media? For years, entrepreneurs have been told that visibility online requires constant posting, endless content creation, and staying active on platforms like Instagram to make money online. But what if that assumption is wrong?
In this episode, I’m sharing why I’ve decided to step back from Instagram and focus on growing my online business without relying on social media platforms at all. This decision wasn’t made lightly. Like many entrepreneurs, I spent years believing that social media was a required part of building an audience and growing a company online. But over time, I realized that constantly feeding the algorithm wasn’t helping me build the kind of business — or life — that I actually wanted.
Instead, I began focusing on strategies that allow my online business to grow without the pressure of being online every single day. That shift has led me to rethink what marketing without social media can look like, and how podcasting, evergreen content, and strategic visibility can become powerful tools for entrepreneurs who want a different way to grow.
In this episode, I’m sharing the real story behind my decision to leave Instagram, what changed in my business when I stopped relying on social media for growth, and how I’ve been able to continue growing a business without social media using podcasting as the core marketing engine.
You’ll hear why podcasting has become one of the most effective podcast marketing strategies I’ve used to build an audience and generate evergreen sales, and why this approach is helping me grow my online business without the constant pressure of staying visible on social platforms.
If you’ve ever wondered whether it’s possible to build a successful online business without social media, this episode will give you a new perspective on what modern podcast marketing and evergreen strategies can make possible.
If you want to learn how podcasting can help you grow a business without social media, you can learn more about my Podcast Growth Strategy here: janditchfield.co/grow
What does a real podcast growth strategy look like when it actually works? In this final episode of my podcast workshop series, I’m sharing the story behind how my podcast went from just 15 downloads to generating over $400,000 in sales — and why the difference was never the content, it was the strategy. If you’ve been trying to grow your show and wondering why it isn’t turning into real results, this conversation will help you understand what a true podcast growth strategy looks like when it’s designed to support your business instead of just producing more content.
When I first started my podcast in 2020, I did what most people do when they start a podcast for business. I bought a cheap microphone, recorded episodes, and hoped that if I created great content people would eventually find it. But after publishing nearly seventy episodes, I realized something important: content alone doesn’t grow a show. A clear podcast growth strategy is what connects your content to discovery, audience growth, and revenue.
In this episode, I walk you through the moment everything changed. Instead of treating my show like a random collection of episodes, I started building a real podcast growth strategy based on search, positioning, and how listeners actually discover shows inside podcast apps. Once that system was in place, the podcast stopped being a side project and became the primary driver of online visibility and revenue in my business.
Today, the podcast powers my podcast marketing ecosystem. It attracts the right listeners, introduces them to my work, and supports evergreen sales in my business without relying on social media. That shift allowed me to focus on creating meaningful content while the podcast itself became a visibility engine that helps me grow your online business in a sustainable way.
If you’ve ever wondered how podcasts can actually help entrepreneurs make money online, this episode will give you a behind-the-scenes look at the strategy that made it possible. I’ll explain how a strong podcast growth strategy aligns your message, your content, and your offers so your show can do more than just build an audience — it can build a business.
The truth is that podcasting can become one of the most powerful tools for online visibility and evergreen sales when the strategy behind it is intentional. Whether you’re trying to start a podcast for business, improve your podcast marketing, or finally create a system that helps you grow your online business, the key is understanding how the right podcast growth strategy connects everything together.
If you’re ready to stop guessing about how to grow your podcast and want a strategy built specifically for your show, I’d love to help you with that.
Learn more about the Podcast Growth Strategy and how we can map out a customized plan for your show at: https://janditchfield.co/grow
Your podcast doesn’t have to be another content treadmill. With the right podcast growth strategy, it can become a powerful evergreen engine that attracts listeners, builds trust, and supports real business growth.
If you’ve ever felt like growing a podcast means constantly promoting it on social media, this episode might shift the way you think about podcast growth entirely.
Today we’re talking about podcast SEO, and why it’s one of the most overlooked strategies in podcast marketing. While many podcasters focus their energy on creating social content to drive listeners to their show, the reality is that some of the most important growth decisions happen long before anyone ever presses play.
In this episode of the podcast, we’re digging into the strategic foundation that determines whether your show actually gets discovered.
This conversation is part of the five-part series “This Is How to Make Podcasting Your Number One Revenue Generator in Your Online Business,” and if your goal is to grow your business online, increase your online visibility, and eventually make money online, understanding podcast SEO is essential.
One of the biggest reasons many shows struggle to grow is because the focus is often placed on creating more content instead of making smarter strategic decisions. Podcast discovery isn’t just about how good your episodes are — it’s about whether the right people can actually find your show in the first place.
This is where podcast SEO becomes incredibly powerful.
When someone decides to start a podcast for business, they’re usually hoping it will help them attract new listeners, build authority in their space, and support the growth of their company. Many entrepreneurs even start a business podcast with the intention of creating a platform that eventually drives clients, sales, and opportunities.
But without a clear podcast SEO strategy, even great shows can remain hidden.
Inside this episode, I’m breaking down the four core elements that influence how your podcast gets discovered inside podcast players and search results.
We talk about keyword strategy, which is one of the most underutilized growth levers in podcasting. Keywords help podcast platforms understand what your show is about and who it should be shown to, which means the words you choose can directly influence your podcast marketing and discovery.
We also look at how your podcast title and name line play a role in positioning your show for search and visibility. These elements are often treated as branding decisions, but they are also powerful tools in your podcast SEO strategy.
From there, we explore something many podcasters underestimate — cover art. Your artwork isn’t just about aesthetics; it’s often the first thing a potential listener sees when scrolling through search results, and it can dramatically influence whether someone chooses to click on your show.
And finally, we talk about your show description, which is one of the most important places to reinforce your podcast SEO and clarify exactly what your podcast is about.
The reality is that podcast growth is often shaped by the strategic choices you make before anyone listens to a single episode. When your keywords, branding, and positioning work together, your show becomes easier to find — which naturally supports stronger podcast marketing and long-term growth.
If you want your podcast to help you grow your business online, attract the right audience, and eventually make money online, learning how podcast SEO works is one of the smartest things you can do.
Because the podcasts that grow the fastest aren’t always the ones that promote the most — they’re often the ones that are simply the easiest to find.
If you want to create podcast episodes that sell, you have to stop creating them the way hobby podcasters do.
In this third episode of our five-part series on how to make podcasting your number one revenue generator in your online business, I’m walking you through the exact types of podcast episodes that sell — not just episodes that get downloads, not just episodes that inspire, but episodes that actually move listeners toward becoming clients.
Most women in business are taught to podcast by listening to advice created by creators for creators. The focus is usually on inspiration, storytelling, or “just hit record and share what’s on your heart.” And while there’s nothing wrong with that, it doesn’t build a sales system. It builds content.
If you’re a business owner, you don’t need more content. You need a strategy.
In this episode, I break down the six-stage audio funnel I teach inside Podcasts That Convert — a buyer-focused podcast framework rooted in psychology, not trends. Instead of creating in-the-moment, DIY-style episodes that attract more DIY listeners, you’ll learn how to intentionally structure your show so it attracts problem-aware, buyer-ready women who are already looking for the solution you provide.
Here’s what we cover:
You’ll learn why most podcast episodes don’t convert and how that’s keeping you stuck in inconsistent revenue. I explain why algorithm growth alone won’t build a sustainable online business, and why your podcast must be built around your buyer-ready offer from day one.
This six-stage audio funnel works because it mirrors how buyers actually make decisions. It moves someone from unaware or problem-aware to solution-aware and ready to invest. When you consistently create podcast episodes that sell using this structure, your show becomes an evergreen sales engine instead of a content treadmill.
We also talk about how this approach supports passive income, recurring revenue, and long-term business stability. When your podcast is aligned to an evergreen funnel, your episodes continue selling long after they’re published. That is how you turn your podcast into a true revenue generator for your online business.
If you’re tired of creating episodes that sound good but don’t move the needle, this conversation will reframe everything. You don’t need more motivation. You need structure. You need strategy. And you need a podcast that is built to convert.
This episode is part of the series: This Is How to Make Podcasting Your Number One Revenue Generator in Your Online Business
Make sure you download the free companion workbook at: janditchfield.co/workbook
Inside the workbook, you’ll map out your own six-stage audio funnel and there’s a special coupon waiting for you to join me inside Podcasts That Convert, my 10-week live build program where we turn your podcast into a high-converting sales system.
If you’ve ever wondered why your podcast isn’t driving consistent sales, this episode will show you exactly what to fix — and exactly how to build podcast episodes that sell.
If you want to make money online with your podcast, there is one mistake that will quietly sabotage your results before you ever record episode one.
In this second episode of our five-part workshop series, This Is How to Make Podcasting Your Number One Revenue Generator in Your Online Business, I’m breaking down the real reason most podcasts do not generate revenue — even when the host is smart, experienced, and consistent.
The mistake is following podcasting advice that was created by creators, for creators.
Most mainstream podcast marketing advice is built around growing downloads, building community, and “monetizing later.” The monetization plan becomes something you figure out once the audience grows. But that strategy was designed for content creators who make money through ads, sponsorships, and volume.
It was not designed for business owners.
When you follow that model, you accidentally put your monetization plan at the end of your strategy instead of at the beginning of your funnel. And if you are trying to make money online as a business owner, that is backwards.
In this episode, I explain why that advice does not work when your goal is evergreen sales and sustainable revenue. I walk you through why starting with content instead of a buyer-ready offer leads to burnout, inconsistent income, and a show that feels busy but unprofitable.
If you want to grow your online business, your podcast cannot be built like a media brand. It needs to be built like a sales system.
That means before you start a podcast for business, you need clarity on your buyer-ready offer. You need to know what transformation you are selling. You need to design your episodes around moving listeners toward a decision. And you need to build your evergreen marketing strategy from the offer outward — not the other way around.
In this training, I show you how I flip the traditional model. Instead of asking, “How do I grow my podcast?” we start with, “What am I selling?” Instead of building an audience and hoping it converts, we design the podcast to support conversion from day one.
This is how you make money online without chasing downloads, build podcast marketing strategies that attracts buyers instead of browsers, and avoid becoming another business owner who started a business for freedom but accidentally built a full-time content job instead.
If you are serious about using podcasting to make money online and create predictable revenue, this episode will shift how you think about your entire strategy.
Again, this is the second episode in our five-part workshop series, This Is How to Make Podcasting Your Number One Revenue Generator in Your Online Business. Each episode builds intentionally, so if you missed the first one, go back and listen.
And don’t forget to download the companion workbook at janditchfield.co/workbook. It walks you step-by-step through what I am teaching in this series, and inside the workbook you will find a $500 discount toward the final seat in my new program, Podcasts That Convert.
If you want to make money online with your podcast, the revenue plan has to come first.
Let’s build it that way.
If you’re an online business owner who secretly feels resentful every time someone says, “You just need to show up more on Instagram,” this episode is for you.
There’s a narrative in the online space that Instagram is non-negotiable if you want online business growth. That if you’re serious about building authority, attracting clients, and growing your business online, you have to be visible there every single day.
But no one is really talking about the cost.
In this first episode of a five-part series, we’re unpacking the truth about Instagram for online business owners — the pressure to perform, the exhaustion of constant posting, and the quiet assumption that if you’re not thriving there, you’re somehow doing business wrong.
You’re not.
Yes, Instagram can be useful. Yes, it can drive visibility. But it is not the only way to market online — and for many business owners, it’s not even the most strategic way.
In this episode, I talk about:
– Why so many online business owners feel trapped by Instagram
– The difference between visibility and profitability
– Why being “everywhere” often slows online business growth
– How to think more intentionally about where you show up
We also start introducing a bigger shift — one that moves you away from chasing reach and toward building infrastructure.
Because if your goal is to grow your business online in a way that creates recurring revenue and stability, you need assets, not just activity.
That’s where podcasting comes in.
A podcast isn’t just another content channel. When structured properly, it can support evergreen sales, build authority, and even help with monetizing a podcast without relying on social media for every ounce of traffic. You do not need to be glued to Instagram to create impact — and you definitely don’t need to burn out trying.
As part of this five-episode series, I’ve created a downloadable workbook to help you audit how you’re spending your time, where your current efforts are actually producing results, and what might need to change. It’s practical, honest, and designed to help you make decisions based on strategy — not pressure.
Get it at: janditchfield.co/workbook
This episode sets the foundation for what’s coming next. We’re going to talk about evergreen sales, long-term positioning, and how to build a podcast that converts — not just one that entertains.
If you’ve been feeling like Instagram is running your business instead of supporting it, this is your invitation to pause and rethink the plan.
Take what you need — and go run your damn business.
Online Business Growth in 2026 is not going to come from doing more. It’s going to come from doing one thing strategically — and doing it well. If you’ve been trying to scale your online business by adding more platforms, more content, more launches, or more complexity, this episode will challenge that approach. Because the one shift that will drive sustainable online business growth this year isn’t about volume — it’s about leverage.
In today’s market, attention is fragmented and trust is scarce. If you want real Online Business Growth, you need an asset that builds authority, nurtures buyers, and creates evergreen sales without constant relaunching. That’s exactly what a podcast that converts is designed to do.
This episode is about why a profitable podcast — not as a hobby, not as a creative outlet, but as a structured evergreen revenue stream — can completely transform your online business. When you start a podcast with strategy, not spontaneity, it becomes more than content. It becomes infrastructure.
Instead of chasing short-term spikes, you create evergreen sales that compound. Instead of relying on unpredictable social media reach to market online, you build a long-form platform where buyers deepen trust at scale. Instead of living in launch mode, you design passive income into the architecture of your business.
Most business owners treat podcasting like a branding tool. But when you treat it like a revenue engine, everything shifts. A profitable podcast builds authority. It supports evergreen sales. It creates passive income over time. And it allows you to grow your online business without constantly chasing the next algorithm update.
In this episode, I explain why the future of online business growth belongs to business owners who own their platforms and build conversion-focused content systems. I share what makes a podcast actually convert — and why most shows never generate consistent revenue. And I talk about how designing your podcast as an evergreen asset creates stability in a way that no launch calendar ever could.
If you’ve been looking for a smarter way to market online and scale your business without burning out, this is the shift.
And if you’re ready to implement it, I have five spots available in the founding cohort of Podcasts That Convert — my live program where I walk you step-by-step through building a podcast designed for evergreen revenue and online business growth. When those five seats are gone, they’re gone.
Save your spot now at: janditchfield.co/join
Take what you need — and go run your damn business.
If you’re trying to grow your business online with a podcast but your episodes aren’t turning into clients, this conversation might sting a little — in the best way. Because the real reason your podcast content is costing you clients has nothing to do with your talent, your mic quality, or how often you publish. It has everything to do with who you’re creating content for.
Most podcasters unintentionally build their shows around the wrong audience. They create episodes for people who are piecing strategies together, Googling random tactics, and still living in DIY mode. That content feels helpful. It gets nods. It might even get downloads. But it doesn’t move buyers.
If your goal is to grow your business online and actually make money online, your content has to speak to listeners who are already solution-aware — people actively searching for answers, not people casually browsing ideas. There is a massive difference between attracting attention and attracting buyer-ready listeners.
This is where most podcast advice gets it wrong. We’re told to nurture endlessly. To teach everything. To create value-packed episodes for “everyone.” But that kind of content builds audiences who consume… not audiences who convert.
In this episode, I explain how creating content for the wrong stage of awareness quietly blocks evergreen sales. Because evergreen marketing only works when your episodes guide listeners through a structured buyer journey. If there’s no intentional progression, your show becomes informative — but not profitable.
When you start a podcast with the goal of authority and revenue, you need more than random episodes. You need a system. That’s why I teach what I call the Podcast Six-Stage Audio Funnel™ — a bingeable content structure rooted in buyer psychology that warms up listeners and moves them toward a decision.
I’m not breaking down the entire funnel in the show notes — because you need to hear how it actually works inside the episode. But here’s what I will say: if your content is attracting DIY thinkers instead of decisive buyers, it’s not a traffic problem. It’s a positioning problem.
If you want to grow your business online without constantly launching, pushing, or chasing trends, your content has to support evergreen sales from the beginning. It has to align with evergreen marketing principles. And it has to be built for people who are ready to solve the problem you solve.
The shift is subtle — but it changes everything.
If you’ve ever felt like your podcast is “working” but not converting, press play. This episode will help you see exactly why that’s happening — and what to do differently moving forward.
Take what you need, and go run your damn business.
If you’re trying to grow an online business in 2026 and feel like you need to be everywhere to stay relevant, this episode is your permission to stop. Running an online business does not require you to show up on every platform, chase every algorithm, or constantly reinvent your marketing strategy. In fact, doing that is exactly what keeps most business owners stuck, scattered, and burned out.
In this episode, I’m reframing what it actually means to grow your online business this year. Because success in an online business isn’t about reach — it’s about depth. It’s about choosing one platform where you can build trust, strengthen authority, and position yourself in front of people who are already in a buying mindset.
There’s a belief floating around that in order to make money online, you have to dominate Instagram, show up on LinkedIn, publish YouTube videos, email consistently, and somehow also maintain a presence everywhere else. But trying to market online across five different channels doesn’t increase revenue — it dilutes focus.
Instead, I want you thinking about where real purchasing decisions happen. Where can you create long-form trust? Where can you build authority in a way that compounds? Where can your content move people toward working with you instead of just consuming you?
For many business owners, the answer isn’t another short-form platform. It’s something deeper. It might be choosing to start a podcast for business and using that as your primary trust-building engine. It might mean deciding to start a podcast as a strategic move instead of another creative project. It might mean leaning into one platform and mastering it instead of spreading yourself thin across five.
This episode will challenge the idea that more visibility automatically equals more income. It will help you see why trying to grow your online business by being everywhere often slows you down instead of speeding you up. And it sets the stage for the next conversation we’re having — the mistake most entrepreneurs make when they create content for reach instead of for buyers.
If you want to market online in a way that actually supports your business goals, you need a strategy that prioritizes alignment over noise. You need a platform that builds trust instead of just attention. And you need clarity on what you’re trying to sell and who you’re trying to attract.
Your online business doesn’t need more platforms. It needs more intention.
Press play, and let’s talk about how to stop wasting time on the wrong places — and start focusing on the one that can actually move the needle.
Take what you need, and go run your damn business.
Marketing your podcast is not about posting audiograms on Instagram and hoping someone clicks. If you’ve been told that social media is the only way to grow your show, this episode is going to shift how you think about online visibility entirely. Because marketing your podcast the right way has far less to do with constant promotion — and far more to do with intentional strategy before you ever hit record.
In this episode, I walk you through the five things I do on repeat when I want my episodes to get discovered by ideal clients. And here’s the part most people miss: marketing your podcast starts long before you publish. It starts with choosing a target keyword before you record a single word. It continues with writing long-form show notes that are structured for search. And it requires understanding that podcast marketing is about discoverability, not just distribution.
For years, I made the same mistakes most podcasters make. I focused on creating great content and assumed that was enough. I promoted on social media. I relied on bursts of attention. And I couldn’t understand why my show wasn’t being surfaced to new listeners consistently. The issue wasn’t the content. It was the lack of SEO and algorithm awareness.
If you want to grow your online business and make money online using your show, you need more than good episodes. You need structure. That includes intentionally using multiple supporting keywords inside your show notes, making them at least 2,000 characters long so search engines understand what your content is about, and adding strategic tags inside your host settings every single time you publish.
We also talk about something most creators ignore: consistency signals. Publishing at the exact same time every single week tells the algorithm your show is reliable. Algorithms reward reliability. And when you combine that with strong keyword positioning, your online visibility compounds over time.
This episode is especially important if you want to start a podcast for business or you’re serious about monetizing your podcast. Because marketing online through a podcast is one of the few strategies where the algorithm is actually friendly — if you understand how it works.
You do not have to depend on social media to grow your show. In fact, if you master podcast marketing through SEO, search intent, and positioning, your show can become discoverable long after the episode is published.
Inside my free bootcamp, I go much deeper into this exact strategy — how to design a podcast that supports monetizing your podcast, drives conversions, and builds real online visibility without constant promotion.
If you’ve been thinking marketing your podcast means more posting, this episode will show you why it’s actually about smarter positioning.
Press play, take notes, and let’s make your podcast easier to find — and easier to monetize.
Take what you need, and go run your damn business.
Passive income sounds simple when you listen to most podcast advice. Start a show. Nurture your audience. Be consistent. Monetize later. But if your goal is real passive income inside your online business, that advice will leave you exhausted instead of paid.
In this episode, I’m breaking down why most podcast strategies are built by podcasters for podcasters — not for business owners who want to grow your online business and create predictable revenue. The content-first model sounds smart on the surface, but without a sales structure behind it, your podcast becomes another creative outlet instead of a revenue asset.
You’ve probably been told to focus on downloads. To nurture endlessly. To chase sponsorships. To monetize a podcast only after you “grow big enough.” You’ve likely been encouraged to edit everything yourself or outsource prematurely before you even know if your show is converting. And most importantly, you were never taught how evergreen sales actually fit into the architecture of your show.
That’s the real problem.
Passive income doesn’t come from content alone. It comes from structure.
If your podcast isn’t intentionally positioned to sell your offer — if there’s no clear funnel, no buyer journey, no data tracking, no SEO strategy driving online visibility — then you’re not building a profitable podcast. You’re building content.
In this episode, I explain:
• Why creator-based podcast advice doesn’t translate to business-based results
• The hidden reason most shows never generate passive income
• Why sponsorships are rarely the smartest first move
• How relying on social media to promote your show keeps you stuck
• The structural difference between a hobby podcast and a profitable podcast
And most importantly, I introduce the four-part system that actually supports passive income inside your business. Because when you start a podcast for business with the right positioning, the right SEO, the right brand strategy, and a content funnel rooted in buyer psychology, your show stops being noise and starts becoming leverage.
Evergreen sales are not an afterthought. They are built into the design of the show. When done correctly, your podcast becomes a bingeable audio persuasion system that warms people up, builds authority, and moves them toward a buying decision without constant launching or burnout.
This is the difference between recording episodes and building an asset.
If you’ve been trying to monetize a podcast and wondering why it hasn’t created passive income yet, this conversation will help you see what’s missing — and what to build instead.
If your goal is to grow your online business with steadier, more predictable revenue, you need more than good content. You need strategy.
Press play, and let’s talk about what actually works.
Take what you need — and go run your damn business.
Evergreen sales might be the thing that finally gives your business room to breathe. If launching is burning you out, exhausting your audience, and making your revenue feel like a rollercoaster, this episode is your reset. We’re talking about why evergreen sales are not just a “nice to have,” but a smarter, more stable way to grow your online business without living in constant launch mode.
For years, the online space glorified big launches. Open cart. Close cart. Repeat. But what no one talks about is the nervous system cost of that model — the pressure, the unpredictability, the feast-or-famine cycles. And if you’re trying to build something sustainable, especially in this season of life, that kind of constant intensity isn’t freedom.
In this episode, I break down what’s really happening when launching feels harder than it used to. It’s not that you’re bad at marketing. It’s not that your offer is wrong. It’s that launch-heavy models were never designed for long-term stability. If your goal is predictable revenue, then your sales system needs to reflect that.
We’re talking about the shift from event-based selling to evergreen sales — and why that shift changes everything. Not just financially, but strategically. Because when your marketing supports evergreen sales, your content becomes an asset instead of a performance. Your messaging becomes clearer. Your revenue becomes steadier. And your business stops depending on constant adrenaline.
If you want to host a profitable podcast (or want to start a podcast for business), this conversation will land even deeper. A podcast is one of the strongest vehicles for evergreen sales because it builds trust at scale and creates demand consistently — without you having to relaunch the same offer every few months. It allows you to create passive income in a way that feels aligned and strategic instead of chaotic.
This episode will help you understand:
- Why launch burnout is a structural problem, not a personal one
- How evergreen sales create predictable revenue over time
- The difference between hype-based selling and authority-based selling
- Why a profitable podcast can become the engine behind evergreen sales
- How to grow your online business without constantly being in “campaign mode”
If you’ve been feeling tired of pushing, tired of relaunching, tired of wondering where the next spike of income will come from — this is your permission slip to build differently.
Evergreen sales are not about doing less work. They’re about doing the right work once and letting it compound. And when you combine that with a podcast strategy designed to nurture, educate, and convert over time, you create a business model that supports your life instead of consuming it.
Hit play, and let’s talk about how to move from launch fatigue to predictable revenue — and why evergreen sales might be the most strategic decision you make this year.
Take what you need, and then go run your damn business.
Podcast monetization is not about adding ads and hoping for the best. If you’ve been wondering how podcast monetization actually works for small business owners — and why some shows turn into steady revenue engines while others stay expensive hobbies — this episode is going to shift how you think about your entire strategy.
Most women approach monetizing a podcast backwards. They start recording episodes, build an audience, and only later ask how they can monetize your podcast in a way that feels aligned and sustainable. But podcast monetization works best when the revenue path is built into the architecture of the show from the very beginning.
In this episode, I walk you through the three podcast profit paths that make podcast monetization simple and strategic. Whether you want to build a profitable podcast that drives low-ticket sales, sell a scalable core offer, or position a high-touch premium service, your show design has to match your offer strategy. Without that alignment, even strong online visibility won’t convert into income.
We talk about the difference between building attention and building revenue, why monetizing a podcast requires more than just downloads, and how to structure your content so it naturally leads listeners toward a buying decision. Because the goal isn’t just to attract more clients — it’s to attract the right clients who are already primed for what you sell.
If your vision includes creating passive income, strengthening your authority, and building a profitable podcast that becomes the backbone of your business, this episode will help you think more intentionally about how to monetize your podcast without chasing trends or relying on social media algorithms.
Podcast monetization becomes powerful when it is strategic, not reactive. It is not about adding more content. It is about creating a show that supports your offers, reinforces your expertise, and moves listeners through a clear path toward working with you.
If you are serious about building a profitable podcast and want to understand the structure behind podcast monetization that actually converts, press play. This conversation will help you stop guessing and start designing your show like the business asset it is meant to be.
Take what you need, and then go run your damn business.
You can have a growing podcast, consistent downloads, and listeners who genuinely enjoy your episodes — and still feel frustrated that none of it is turning into clients. If you’ve ever wondered why people listen faithfully but never buy, this episode will make things click.
In today’s conversation, I’m unpacking the real reason podcast listeners don’t become clients — and it’s probably not what you think. Most people assume the issue is content quality, confidence, or not “selling hard enough.” In reality, the problem usually lives much deeper in how the podcast is positioned inside the business.
A profitable podcast isn’t built by accident. Online visibility alone doesn’t create revenue, and growing a loyal audience doesn’t automatically lead to sales. If your podcast exists as content instead of a strategic business asset, it can build trust without ever creating momentum. That’s where so many small business owners get stuck.
This episode explores the hidden gap between having listeners and converting them into clients — and why traditional podcast marketing advice often misses the mark. We talk about why focusing only on downloads can quietly stall your growth, and how monetizing a podcast requires a very different way of thinking about your show from the beginning.
If you’ve ever felt confused about how podcast monetization actually works — beyond ads or sponsorships — this conversation will challenge a few assumptions. We’ll also touch on how podcasts can support passive income and client growth when they’re connected to a clear business strategy, not just great conversations.
If you’re trying to market online, attract more clients, and turn your podcast into something that actually supports your business instead of draining your energy, this episode is for you.
Hit play and let’s talk about what’s really keeping your podcast listeners from becoming clients — and what changes when you fix it.
If you have a podcast — or you’re thinking about starting one — chances are you’ve already wondered how AI fits into the picture. Can it save time? Can it help you grow faster? And more importantly… can it actually help you build a profitable podcast without watering down your voice or your authority?
In this episode of Run Your Damn Business, I’m breaking down when AI helps your podcast grow — and when it quietly works against you. Because while AI can absolutely support podcast monetization and online visibility, using it the wrong way can weaken the very thing that makes podcasts convert: trust, connection, and authority.
I use AI every single week in my business. I’m not anti-AI. But I am deeply strategic about where it belongs in a podcasting ecosystem — especially if your goal is monetizing a podcast, attracting aligned clients, and building sustainable passive income instead of another content hamster wheel.
Inside this episode, we talk about why AI is incredibly effective for behind-the-scenes podcast strategy — and why relying on it for your actual content can hurt your ability to market online in a way that feels human and believable.
You’ll hear how AI can help you:
- Understand your market faster
- Clarify positioning and messaging
- Strengthen SEO so your podcast compounds over time
- Increase online visibility without posting more
- Support podcast monetization without replacing your voice
But we’ll also talk honestly about the one area where AI causes podcasters to lose momentum, confidence, and connection — often without realizing it.
Podcasting is not just a content channel. It’s relationship marketing. And when your goal is to attract more clients, build trust at scale, and create a business asset that works even when you’re offline, how you use AI matters just as much as whether you use it.
This conversation is especially important if you’re trying to:
- Build a profitable podcast instead of an expensive hobby
- Monetize your podcast in a way that feels aligned
- Use your podcast as a long-term business asset
- Market online without burning out on social media
I also share how I’m teaching this exact framework — including SEO patterning, keyword positioning, and strategic AI use — inside my free live training happening February 24–26, where I walk you through how to turn your podcast into a simple, repeatable sales system.
If you’ve been feeling torn between “keeping up” and doing things the right way… this episode will help you see where AI belongs — and where it absolutely doesn’t.
Hit play, take what you need, and then go run your damn business.
Podcast monetization isn’t impossible. Most people just started a podcast without a clear plan for how it would support their business.
If you’ve been publishing episodes consistently, showing up every week, and still wondering why your podcast isn’t leading to more sales, this episode is for you.
In this episode of Run Your Damn Business, we’re talking about the quiet podcast monetization pitfalls that keep smart, capable business owners stuck in effort without payoff. These aren’t beginner mistakes. They’re the kinds of decisions that feel harmless at first but slowly undermine your ability to build a profitable podcast, grow your online visibility, and attract more clients over time.
Most people think podcast monetization starts with sponsors or ads. In reality, monetizing a podcast starts much earlier — with how the show is positioned, who it’s designed for, and how clearly it connects back to your business.
This episode will help you zoom out and look at your podcast like a strategist, not a content creator.
We talk about:
- Why many podcasts feel busy but don’t actually move the needle in a business
- The difference between creating content and building a monetizable business asset
- How small positioning choices quietly affect your ability to market online
- Why some podcasts convert listeners into clients with ease — and others don’t
- What needs to be in place before podcast monetization can work consistently
If you’re serious about monetizing a podcast, this episode will help you spot what might be missing — without overwhelming you or sending you back to the drawing board.
This conversation is especially important if:
- You want your podcast to support your existing offers
- You’re using your show to increase online visibility but not seeing results
- You’re trying to attract more clients without relying on social media
- You want a clearer path to building a profitable podcast instead of an expensive hobby
Podcast monetization doesn’t require more episodes, more hustle, or more noise. It requires clarity, alignment, and a strategy that treats your podcast like a real part of your business — not just something you publish and hope works out.
If you’ve ever wondered whether your podcast could be doing more for your business — or why it isn’t yet — this episode will help you ask better questions and make smarter decisions moving forward.
Hit play, listen all the way through, and then decide what needs to change so your podcast can finally start working with your business instead of beside it.
Choosing a profitable podcast niche is one of the most important decisions you’ll make if you want your show to actually lead to sales. Yet most people approach podcasting backwards — picking a topic they enjoy, creating nurturing content, and then wondering why their podcast never turns into real revenue.
In this episode of Run Your Damn Business, we’re talking about how to identify a profitable podcast niche using a simple, practical framework you can work through in about 15 minutes. This isn’t about chasing trends or starting a podcast that looks good on paper. It’s about building a profitable podcast that functions as a real business asset, supports your offers, and creates sustainable online visibility without burning you out.
If you’re serious about monetizing a podcast — or monetizing your podcast more intentionally — this episode will help you stop guessing and start making strategic decisions.
I walk you through a four-lane framework that every profitable podcast niche must pass through. Miss one lane, and your show may attract listeners but fail to convert. Nail all four, and your podcast becomes a powerful tool for small business marketing, attracting the right audience, and helping you get more clients without relying on social media algorithms.
In this episode, we cover:
• Why most podcasts never lead to sales (and how to avoid that mistake)
• Why a profitable podcast niche must connect directly to what you sell
• How to identify a real, felt problem your audience already knows they have
• The difference between attention and profit — and why buying behavior matters
• How audience size impacts conversion rates when monetizing a podcast
• Why depth of expertise matters more than passion when building a profitable podcast
• How long-form content supports online visibility and trust better than constant short-form content
You’ll learn how to evaluate your niche through four essential lenses:
- What you sell — because if your podcast doesn’t point toward an offer, it’s content, not a business asset
- A real, felt problem — one your audience is already trying to solve
- Profit potential — proof that people already pay for help in this area
- Depth and staying power — the expertise you can lead with for years
This episode is especially helpful if you want to use podcasting for business growth, increase online visibility, and turn your expertise into a sustainable revenue stream. Whether you’re starting a podcast or trying to turn an existing show into a profitable podcast, this framework will help you make smarter decisions that lead to real results.
I also share how this approach has supported my own business over the years — helping me generate consistent income, grow intentionally, and avoid the burnout that comes with constant content creation.
If you’re tired of guessing, tired of content that doesn’t convert, and ready to build a podcast that actually works for your business, this episode will give you clarity and direction.
🎙️ Want to go deeper?
If you want hands-on help applying this framework and learning how to monetize your podcast step by step, join me for my free live training, The Profitable Podcast Kickstarter, starting February 24.
👉 janditchfield.co/bootcamp
As always, take what you need and then go run your damn business.
If you’ve been thinking about starting a podcast — or you already have one and you’re quietly wondering why it’s not bringing in clients — this episode is for you.
One of the questions I hear most often is: “Is a podcast actually the right move for my business… or is it just another content commitment I don’t have time for?” And it’s a fair question. Because while podcasting can be an incredibly powerful way to grow online visibility and create a profitable podcast, it’s not the right strategy for everyone — at least not in the same way.
After creating nearly 400 podcast episodes, spending hundreds of hours behind the mic, and generating over six figures directly through podcast monetization, I’ve started to see very clear patterns. In this episode, I walk you through the three types of women who benefit most from monetizing a podcast, plus one bonus scenario that almost no one talks about.
We talk honestly about what it takes to move beyond podcasting as “just content” and start treating it as a real business asset.
In this episode, you’ll hear about:
• How to know if monetizing your podcast makes sense for your current season of business
• Why service providers and experts often use podcast monetization to move away from 1:1 burnout
• How a podcast can support passive income and evergreen sales — without constant launching
• Why many women in their 40s are uniquely positioned to build authority and trust through podcasting
• How podcast monetization works differently for corporate professionals transitioning into entrepreneurship
• Why creatives and content creators often cap their income on social media — and how a podcast changes that
• The biggest reason most podcasts fail to generate clients (and how to fix it)
• The difference between thought leadership podcasts and podcasts designed to attract more clients
• How online visibility becomes easier when your podcast is positioned to convert, not just nurture
We also talk about a hard truth most people skip: many podcasts don’t work for business because they were never built with monetization in mind. They were created to share ideas — not to support small business growth. And there’s a big difference between the two.
If you’re a service provider looking to step back from constant 1:1 work, a woman in a 9–5 who’s ready to turn your expertise into something more sustainable, a creative tired of fighting the algorithm, or a business owner with a podcast that isn’t converting — this episode will help you decide what role podcast monetization could play in your business.
This isn’t about adding more content to your plate. It’s about deciding whether a podcast can become an asset — one that supports online visibility, attracts aligned clients, and helps you build a profitable podcast without burning yourself out.
And if you decide podcasting is right for you? I’ll show you what needs to change so it actually works.
As always, take what you need — and then go run your damn business.
JOIN MY PROFITABLE PODCASTING KIKCSTARTER HERE
If you’ve ever wondered how some podcasters manage to publish consistently without burning out, this episode breaks it down.
In this episode, I’m walking you through the podcast recording system I use to plan, record, and release three podcast episodes every week. This is the exact process that has allowed me to build the level of show I have today — one that’s consistent, sustainable, and actually supports a well-run business.
I share how I plan my week, how I batch podcast episodes, and how I structure my recording days so podcasting doesn’t take over my calendar or my energy. This podcast recording system is not about hustling or creating more content. It’s about building a repeatable process that allows your podcast to grow steadily over time.
We’ll talk about how I decide what gets recorded, how far ahead I plan, and how this system supports effective podcast marketing without relying on daily social media. I also explain why consistency matters more than intensity, how structure protects creativity, and why most podcasters struggle not because of talent — but because they don’t have a clear recording workflow.
This episode is especially helpful if you’re trying to stay consistent with your podcast, if you’re struggling to keep up with content creation, or if you want your podcast to feel like part of your business instead of another obligation. Whether you’re starting a podcast, restarting a podcast, or refining an existing one, this podcast recording system will give you a practical, realistic way to think about publishing regularly.
If your goal is to build a strong podcast that grows over time — one that reflects the quality of your work and supports your business — this episode will show you exactly how I plan and record my show to make that possible.
If the thought of creating more content for Instagram makes you tired before you even start, this episode is for you.
Growing an email list has quietly become one of the most important small business strategies for finding clients online — but most advice still assumes you’re willing (or able) to live on social media. For many women running small businesses, especially in their 40s, that model simply isn’t sustainable anymore.
In this episode of Run Your Damn Business, I’m breaking down the best way to grow your email list without social media, and why this approach creates more stability, better leads, and stronger long-term growth than relying on algorithms ever could.
We talk about why social media feels so draining right now, why “just post more” advice is outdated, and what actually works when your goal is to attract more clients without performing online every day.
This is about shifting from visibility-based marketing to expertise as a business asset — and building something you actually own.
In this episode, you’ll learn:
- Why social media is no longer required for online visibility
- The biggest mistake small business owners make when trying to grow an email list
- How to use podcasting for business growth instead of constant content creation
- Why owned platforms outperform social platforms over time
If you’ve been wondering how to grow your email list, attract more clients, and create steadier income without living on Instagram, this episode will help you see a smarter, calmer way forward.
You don’t need more content. You don’t need more platforms. You need a business asset that works even when you’re offline.
This episode will help you rethink how you approach podcasting for business growth, email marketing, and small business strategies that actually support your life.
Hit play, take what you need, and then go run your damn business.
Have you ever hit a point in your business where everything used to work — and suddenly it doesn’t anymore?
You’re still showing up. You’re still trying all the strategies. But momentum has slowed, revenue feels unsteady, and no matter what you do, it feels like you’re in a business slump.
This episode of Run Your Damn Business is for small business owners who feel caught in what I call the S-curve of business — that uncomfortable stage where growth stalls, confidence wobbles, and doubling down on old marketing tactics only makes things worse.
If you’ve been telling yourself that you just need to post more, sell harder, or push through to get out of the business slump — pause here. This conversation will change how you see what’s actually happening in your business.
In this episode, we talk about why getting stuck in a business slump is not a failure — it’s a normal part of growth. The problem isn’t your experience, your work ethic, or your ability to succeed. The problem is that as businesses mature, they require different small business strategies than the ones that worked in the early stages.
You’ll learn why many business owners hit this slump right after a period of success, and why relying on Instagram, content overload, and scattered offers keeps you trapped in the cycle. We’ll unpack why the online market has shifted, why trust matters more than visibility, and how chasing every tactic leads to burnout instead of clarity.
This episode breaks down five focused shifts that help you move out of the S-curve and rebuild momentum without starting over:
• Why narrowing back to one ideal client restores clarity and traction
• How simplifying to one offer creates faster sales and stronger messaging
• Why strategic pricing matters more than “charging what you’re worth”
• How choosing one authority platform improves online visibility
• Why consistency over a full year beats constant pivoting
We also talk about the power of long-form authority platforms — including podcasting for business growth — and why building expertise as a business asset creates more stability than content-heavy marketing ever will. This is about working smarter, not louder, and creating systems that support sustainable growth.
If you want to attract more clients, stabilize your income, and grow your small business without burning yourself out, this episode will help you see exactly what to focus on — and what to stop doing.
This is not about doing more.
It’s about doing the right things, in the right order, at the right stage of business.
Take what you need, apply the power of one, and go run your damn business.
You’ve been doing all the hard work to attract more clients with your podcast. You’re showing up, publishing episodes, and sharing valuable insights — but no matter how much effort you put in, it’s not turning into sales.
If that’s you, you’re not alone. And more importantly, you’re not doing anything wrong. In most cases, there’s just one simple mistake that’s preventing your podcast from becoming the client-attracting asset it’s meant to be.
In this episode of Run Your Damn Business, we’re talking about how to attract more clients by fixing the most common disconnect I see when it comes to podcasting for business growth. This isn’t about creating more content, growing a massive audience, or becoming louder online. It’s about making sure your podcast is doing the actual job you need it to do in your small business.
Podcasting can be incredibly powerful for online visibility, but visibility alone doesn’t create steady income. Many small business owners assume that if they provide enough value, listeners will naturally figure out how to work with them. The truth is, most listeners don’t. Without clear positioning, your podcast builds trust — but not momentum.
In this episode, we break down why podcasts often feel productive without producing results, and how subtle messaging gaps keep listeners from becoming clients. If your show sounds good but isn’t converting, it’s not a content problem — it’s a clarity problem.
We’ll cover:
- How to shift your podcast from something that simply exists online into a true expertise as a business asset
- Aligning your messaging so your podcast supports business growth, not just awareness
- Why podcasting is one of the best small business strategies not just another content obligation
- Attracting more clients without chasing trends or increasing your workload
If you want to attract more clients using your podcast — without more hustle, more posting, or more pressure — this episode will help you see exactly what to fix.
Hit play, take what you need, and then go run your damn business.
Let’s talk about email — and before you even think about skipping this episode, stay with me for a minute!
Because whether you love email or hate it, it is still one of the most powerful business assets you own. And if you’re already sending emails but not seeing the open rates you want, this episode will help you fix that without sending more emails or rewriting your entire strategy.
I’m breaking down three simple ways to increase your email open rates, pulled straight from what I shared recently inside my mastermind, The Table. My own open rates consistently sit around 60–70%, and I don’t believe in gatekeeping — so I’m bringing it here.
In this episode, we cover:
- Why email gets a bad reputation (and why that thinking hurts your business)
- Why I test emails before sending them to my full list — and how long to test for
- How timing your sends differently — evenings, weekends, low-noise windows — can boost engagement
- Why email isn’t just marketing — it’s a long-term business asset you own
None of this requires more content. None of it requires chasing trends. It’s about working smarter with what you already have and letting your email list do the heavy lifting it was designed to do.
Take what you need from this one — and then go run your damn business.
If your business feels inconsistent — leads up and down, sales unpredictable, marketing exhausting — stability is probably what you’re craving most right now.
In this episode of Run Your Damn Business, I talk openly about why podcasting has been the most stable business asset I’ve ever built — and why it works so well for small business owners who are tired of chasing content, trends, and algorithms just to stay visible.
This is not an episode about becoming a podcaster for the sake of it. It’s a conversation about building an asset that compounds over time, creates trust at scale, and feeds your business consistently — even when you’re not posting every day.
In this episode, we talk about:
- Why stability matters more than growth hacks at this stage of business
- The difference between content you constantly have to create and assets that keep working
- Why podcasting functions as a top-of-funnel business asset — not just content
- How podcasts quietly build trust, authority, and demand over time
- Why podcasting pairs so powerfully with an email list
- What makes podcasting especially effective for small business owners and service providers
- Why this approach supports calmer, more predictable growth
If you’re a woman 40+ running a small business and feeling burned out by content-heavy marketing — but still want a reliable way to attract clients and grow your revenue — this episode will help you see podcasting differently.
Hit play, take what you need, and then go run your damn business.
If your marketing feels heavier, less effective, or more exhausting than it used to — you’re not imagining it.
In this episode of Run Your Damn Business, we talk about why so many capable small business owners feel stuck right now, even though they’re working harder and doing “all the right things.” This isn’t about motivation or mindset — it’s about real shifts in the online market that most business advice hasn’t caught up with.
I break down what actually changed over the last few years, why strategies that once worked stopped converting, and how small business owners — especially women 40+ — were quietly set up to burn out by content-heavy, visibility-first models.
In this episode, we talk about:
- Why marketing feels harder now than it did a few years ago
- How saturation and loss of trust changed the online landscape
- The shift from social media as a place to learn to a place to perform
- Why visibility alone no longer creates demand
- How content-heavy strategies disproportionately burn out small business owners
- The difference between being seen and being trusted
- What to focus on first when revenue feels unsteady
This episode is about removing self-blame and restoring clarity. The problem isn’t your experience, your work ethic, or your age — the market changed, and it requires a smarter approach.
If you’ve been feeling frustrated, tired, or unsure why your marketing isn’t working the way it used to, this conversation will help you understand what’s actually happening — and where to focus instead.
Hit play, take what you need, and then go run your damn business.
Starting a small business later in life comes with a different set of priorities — and most online business advice completely ignores that reality.
In this first episode of Run Your Damn Business, I’m sharing the behind-the-scenes context for this show: why I left a successful corporate career, what surprised me most about building a small business online in my 40s, and why so much of the advice that “worked before” no longer works for women in our season of life.
In this episode, we talk about:
- Leaving a corporate career and starting a small business in your 40s
- Why “start messy” advice falls apart when stability actually matters
- The disconnect between online marketing strategies and real small businesses
- How content-heavy models quietly burn out experienced women
- What actually changed in the online business world (and why it’s not your fault)
- Why this podcast is intentionally short, practical, and unfiltered
If you’re a woman 40+ running a small business and craving clarity, steadier revenue, and marketing that supports your life instead of consuming it — you’re in the right place.
Hit play, take what you need, and then go run your damn business.
Big changes are happening, and I couldn’t wait to share them with you! 🎉
After years of hosting No BS Business School, followed by The Business of Good and working with thousands of entrepreneurs, I realized it was time for a different kind of conversation. One that reflects what it actually takes to run a business in your forties and beyond — without burning out, watering yourself down, or trying to follow advice that no longer fits your life.
So welcome to Run Your Damn Business!
This podcast is for women 40+ who are building real businesses and want honest, practical guidance — not more content to study, not more noise to keep up with.
Here’s what you can expect:
- Short, punchy episodes released three times a week
- Clear conversations about sales, marketing and leadership
- Behind-the-scenes truth about entrepreneurship that doesn’t usually get talked about
If you’ve ever felt like online business advice wasn’t built for your season of life — or that your business should feel more stable, more intentional, and more manageable by now — this show is for you.
Hit play to hear the trailer and get a feel for what’s coming. Then let’s get to work!
Sometimes the bravest thing we can do as entrepreneurs is admit when something isn’t working — even when it looks perfect on paper.
This is the FINAL episode of The Business of Good.
I’m pulling back the curtain on one of the hardest lessons I've learned in my business journey - the pivot that didn’t land, the launch that fell flat, and the lessons that came from realizing that heart and strategy have to move in sync.
This isn’t an episode about failure — it’s an episode about truth. About the moment you stop forcing what no longer fits, and choose to start again from a place of alignment, not exhaustion.
If you’ve ever made a big, heartfelt decision that didn’t go the way you hoped, this one’s for you.
Thank you for walking beside me through this chapter — for listening, for sharing, and for believing in this show. The Business of Good is coming to an end, but something new is just around the corner.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Have you ever heard a story that completely shifted how you think about leadership and business?
That’s exactly what happened to me after this conversation.
In today’s episode, I’m talking with Scott Gates, the founder of Awake Window & Door Co. — a company that’s doing business in a way I’ve never seen before. They’re not just building luxury products; they’re building opportunity by hiring people who’ve been part of the justice system and giving them meaningful second chances.
What you’ll hear in this episode is more than a feel-good story. It’s a blueprint for what’s possible when leaders choose purpose over fear, people over profit, and humanity over hesitation.
We’ll talk about what happens when you lead differently, why redemption belongs in the workplace, and how giving someone a second chance might just change everything — for them and for you.
If you’re a purpose-driven entrepreneur or nonprofit leader, this is one of those episodes that stays with you. It’s powerful, it’s hopeful, and it just might redefine how you see leadership.
Learn more about their work by giving them a follow on the 'Gram.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’re showing up, serving hard, and doing work that matters — but those yeses you’ve been working toward still feel out of reach. The truth? It’s not about doing more... it’s about following a simple, proven path that turns strangers into supporters with ease and integrity.
In this episode, I’m walking you through The Yes Path — my three-step framework that works whether you’re running a business or a nonprofit. Because every relationship that leads to a yes follows the same journey: Discover. Nurture. Ask.
Inside, you’ll learn how to...
✨ Be more strategic (and less scattered) about how people discover your work
✨ Build trust through experiences that deepen connection and loyalty
✨ Ask with clarity and confidence — so your invitations land naturally and powerfully
If you’ve been feeling invisible or like your message isn’t converting the way it should, this episode will help you simplify, refocus, and start seeing traction again — without the hustle or overcomplication.
And if you’re a nonprofit leader ready to put The Yes Path into practice, join me inside my free Donor Magnet Bootcamp, where I’m teaching how to attract your first — or next — 100 online donors using modern marketing that actually works.
Tune in, take notes, and get ready to turn awareness into action — one yes at a time!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Ever wondered what really happens at a business retreat? In this episode, I’m taking you behind the scenes of my annual Legacy Mastermind Retreat — three days of courage, visibility, connection, and transformation.
You’ll get a sneak peek into how I structure the retreat, the guest experts joining us, and the little touches that make it so special. But I won’t just give you a look inside Legacy — I’ll also show you how to create your own peer-led retreat, even if you’ve never done it before.
From hot seats to guest speakers to our famous “wine o’clock mingle,” you’ll walk away with both inspiration and a step-by-step framework for hosting your own gathering. You don’t need an invitation to the table — you can build your own.
In this episode, you’ll learn...
- Why retreats are one of the most powerful tools for clarity, courage, and connection in your business
- The behind-the-scenes structure of my three-day Legacy Mastermind Retreat (and the fun details that make it unforgettable)
- How to design your own peer-led retreat — from guest lists to hot seats to creating moments of celebration
- Simple ways to make your retreat impactful, even if you’re starting small or working on a budget
✨ If listening to this has you thinking, “I want to be in rooms like that,” Legacy might be exactly what you’ve been looking for. Learn more and apply at janditchfield.co/legacy.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve been in the nonprofit space for any length of time, chances are you’ve been handed advice that sounded inspiring… but in practice left you spinning your wheels.
I know I have. In fact, there are four pieces of advice I’ve heard over and over again that I believe are more harmful than helpful — especially if you’re trying to grow your revenue in today’s world.
The tricky part? This advice is everywhere. You hear it at conferences, see it in sector newsletters, and it’s repeated so often by “experts” that it starts to feel like gospel. But here’s the thing... just because it’s popular doesn’t mean it works.
So in this episode, I’m breaking down four of the most common nonprofit myths I wish we’d stop repeating. My hope is that if you’ve ever felt stuck or discouraged after hearing this advice, you’ll walk away feeling lighter, clearer, and ready to focus on strategies that actually move your mission forward.
Here’s a sneak peek at what you’ll hear inside this episode:
- Why passion alone isn’t enough to build a thriving organization.
- The truth about bundles and why they’re more band-aid than solution.
- Why focusing only on donor retention leaves your funnel empty.
- How clinging to “the way we’ve always done it” keeps you stuck in the past.
If you’re ready to stop chasing advice that doesn’t serve you and start building modern, sustainable strategies instead, this episode is for you.
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Sales copy can make or break your business. For years, I wrote all of mine—emails, opt-ins, and sales pages—and I thought I was doing just fine. But here’s a hard truth I had to face... even good DIY copy was holding me back.
For the first time, I hired a professional copywriter, and the results were game-changing. In this episode, I’m pulling back the curtain on why I’ll never write my own sales copy again—and what happened when I finally let go.
You’ll hear:
- Why DIY sales copy often leaves money on the table
- What a professional copywriting process actually looks like
- How a messaging audit shifted the way I saw my business
- The sales page strategies that build trust and conversions
- The mindset shift every entrepreneur needs to grow past six figures
If you’ve ever wondered whether it’s time to outsource your sales copy—or if doing it yourself is slowing you down—this conversation will give you the clarity you need.
✨ Want to see the results for yourself? Check out the Donor Magnet Bootcamp page at janditchfield.co/bootcamp.
Because the truth is, growth doesn’t come from doing it all—it comes from doing the right things, with the right support.
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve ever spent hours pulling together a nonprofit newsletter — only to feel like no one’s reading it — you’re not alone. For years, I felt the exact same way.
Back when I was leading a nonprofit, the newsletter was my least favourite task. Month after month, I’d open up Mailchimp, stare at that empty template, and wonder how I was going to fill it this time. I’d cram in updates, events, and a message from the director, but deep down I knew... our donors weren’t reading it. And if they did, they certainly weren’t taking action.
Here’s what I discovered - the problem wasn’t me, and it wasn’t you either. The problem is newsletters. They’re outdated, one-sided, and they don’t inspire donors to feel connected or to give.
So I started experimenting. Instead of newsletters, I sent shorter, story-driven emails. I made the donor the hero of the story, not the organization. And I began to invite simple, clear actions in every message. Little by little, everything changed — replies came in, relationships deepened, and donations became more consistent.
That’s exactly what I want to share with you in this episode. You’ll walk away knowing how to...
- Retire the newsletter once and for all and stop wasting time on emails no one reads.
- Shift to story-driven emails that make your donor the centre of the story.
- Invite clear, simple action that strengthens relationships and increases donations.
Because when you nurture instead of “news,” everything changes.
And if you’re ready to go deeper, I’d love to see you inside Donor Magnet - my free 5-day bootcamp for nonprofit leaders. It’s free, it starts October 14, and you can grab your seat at janditchfield.co/bootcamp.
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Ever freeze up when it’s time to write a sales page, record a podcast, or share something on social — and suddenly you can’t think of a single story to tell?
You’re not alone.
Stories are the heart of marketing and sales, but without a system, they’re easy to forget.
In this episode, I’m sharing the exact process I use to collect and organize stories so they’re always ready when I need them. You’ll learn how to spot the stories hiding in your everyday life and business, how to keep them safe so they don’t get lost, and how to use them to connect deeply with your audience and sell with integrity.
By the end, you’ll have a simple, repeatable way to build your own story bank — a tool that takes the stress out of content creation and helps your marketing feel natural, human, and effective.
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
I love a good quiz!
But not the kind you find in the back of a magazine — the kind that gives you real clarity about your next move as a nonprofit leader.
When I was running my first nonprofit, I spent years hustling for growth in all the wrong places. I was chasing grants, pulling off big events, and working myself to the bone — but no matter how hard I tried, it always felt like we were running in circles.
Everything changed the moment I discovered our “sweet spot.” For us, it was diversifying revenue by monetizing our training program, and that single shift unlocked the growth and stability I’d been chasing.
That’s why I recorded this episode for you.
Inside, I’ll walk you through the four untapped opportunities that can unlock real momentum for your nonprofit. We’ll talk about how to activate your board as growth partners, why diversifying your revenue brings freedom, the role of modern storytelling in capturing donor attention, and the mindset shift that transforms leaders into confident nonprofit CEOs.
If you’ve ever wondered why you’re working harder than ever but not seeing the growth you hoped for, this conversation will give you the clarity you need — and the courage to focus on what matters most.
👉 And to make it simple, I created a free 3-minute quiz at janditchfield.co/sweetspot that will show you exactly which of these four opportunities is your nonprofit’s sweet spot. Take it today and finally know where to put your energy for the biggest results.
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Imagine this...
You’ve got a program you’re excited to launch. You’ve been showing up for your audience, sending emails, posting on social, maybe even running a few webinars.
You know your people are out there—but when it comes to planning your content runway, you’re stuck wondering: What do I say each week?
This is such a common problem—and the good news is, there’s a simple solution!
It’s called the five stages of awareness, and once you understand them, you’ll never stare at a blank content calendar again.
In this episode, I’m teaching you how to use the five stages of awareness to plan a full 60-day launch runway. You’ll learn what to say, when to say it, and how to guide your audience step by step from “I don’t even know I have a problem” to “Where’s the link? I’m in.”
By the end of this episode, you’ll know exactly how to:
- Match your content to your audience’s decision-making stage
- Map out 60 days of posts, emails, and lives with confidence
- Create a runway that feels intentional, aligned, and ready to convert
This one is packed with strategies and examples you can start applying today. So grab your coffee, settle in, and let’s get your next launch off the ground the right way.
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve ever wondered if you can grow a meaningful platform without chasing algorithms, follower counts, or cookie-cutter strategies… this episode is for you.
Sarah Robertson-Barnes has done exactly that.
As the founder of Sustainable in the Suburbs, Sarah has become a leading voice in sustainable living for suburban families — not because she followed every “growth hack” in the book, but because she stayed true to her values and showed up authentically.
In this episode, Sarah and I talk about...
- How she grew her influence in the sustainability space by focusing on impact over income
- The challenges of holding firm to your values in an online world full of noise
- What success looks like when you measure it by legacy, not revenue
- The surprising role vulnerability and storytelling play in building trust
- Why her story is proof that your voice matters, even if you don’t follow the “rules”
If you’ve ever questioned whether your work is making a difference — or whether you can succeed without selling out — this conversation will encourage you to keep going.
Because success isn’t only about numbers. Sometimes it’s about the fingerprint you leave behind.
Connect with Sarah Robertson-Barnes:
Website: sustainableinthesuburbs.com
Instagram: @sarah.robertson.barnes
Threads: @sarah.robertson.barnes
Podcast: Sustainable in the Suburbs
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Ever poured your heart into growing your list, only to hear crickets when launch day came? I’ve been there too—more than once.
In this episode, I’m pulling back the curtain on the 60-day runway I use to make sure my launches don’t just feel good, but actually work.
At the heart of it?
A lead magnet that’s more than a freebie—it’s the first step toward the transformation you’re selling.
You’ll learn how to...
✨ Build a resource that connects directly to your paid offer (so you attract buyers, not just browsers)
✨ Choose a format your audience will actually finish
✨ Map a simple nurture flow that builds trust long before you open the cart
And I’ll walk you through the real example I’m using right now >>> Why Your Nonprofit Strategy Isn’t Working (And How to Fix It).
You can grab it at janditchfield.co/strategy if you’d like to see this approach in action.
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Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Most nonprofits don’t fail because of weak missions or lack of passion. They stall out because they’re using strategies that simply don’t work anymore.
When I was leading my first nonprofit, I did everything the traditional playbook told me to do — events, grants, constant hustling.
And yet, no matter how hard I pushed, growth felt impossible. It wasn’t until I questioned those old strategies and shifted into modern ones that things finally began to change.
That’s why I recorded this episode for you.
In it, I’ll break down three outdated nonprofit strategies that are keeping organizations stuck — and what to do instead:
- Why galas and big events are draining more than they deliver.
- How relying on grants creates instability instead of security.
- The hidden toll of making every decision from fear and scarcity.
If you’ve ever wondered why your nonprofit feels like it’s spinning its wheels, even when you’re working harder than ever, this conversation will give you both clarity and a way forward.
👉 And if you want to take this further, download my free guide, Why Your Nonprofit Strategy Isn’t Working (And What To Do Instead), at janditchfield.co/strategy.
Inside, you’ll find all five reasons nonprofits plateau, plus a supporter survey you can use today to stop guessing and start leading with confidence.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’ve probably been told that Instagram is where you have to be, or that TikTok is the only way to grow fast.
But what if the real secret to visibility, authority, and opportunities is sitting right under your nose… on LinkedIn?
I used to think LinkedIn was just for résumés and recruiters—but today, it’s one of the most powerful places to grow your business and get noticed as a thought leader.
And the best part? Only 1% of users are creating content there, which means the lane is wide open for you.
In this episode, I’m sharing the exact strategies to help you finally put LinkedIn to work for your business...
- Why LinkedIn rewards conversations, not quick-scroll content.
- The simple tweaks to your profile that turn connections into clients.
- The “3 Cs” strategy that keeps the algorithm working in your favour.
- Real client stories that show just how quickly visibility can shift.
If you’ve been ignoring LinkedIn or treating it like another Instagram, this episode will change the way you see the platform—and your potential on it.
👉 And if you’re ready to take it further, learn more about joining Legacy at janditchfield.co/legacy
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve ever wondered whether a mastermind could really move the needle in your business—this episode is for you.
I’m pulling back the curtain on what masterminds are, why they matter, and how they’ve shaped both my own journey as a participant and as the leader of Legacy, my mastermind for purpose-driven entrepreneurs.
You’ll hear the founder story behind Legacy, the unique way it blends mentorship with peer support, and how being in the right room can change everything about the way you lead and grow.
Because the truth is—when you stop trying to do this alone, transformation happens.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ What a mastermind actually is (and isn’t)
✅ Why masterminds are one of the most powerful investments you can make in your business
✅ How Legacy was built to fill a gap for conscious leaders—and why it runs differently than most masterminds
3 KEY TAKEAWAYS:
1️⃣ You don’t need to carry the weight of your business alone—community accelerates growth.
2️⃣ The best masterminds are about reciprocity: giving and receiving in equal measure.
3️⃣ Combining mentorship + mastermind is the secret sauce behind Legacy’s results.
LINKS MENTIONED IN THIS EPISODE:
- Learn more and apply to Legacy
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve been feeling the end of summer slump or wondering how to make the last few months of the year really count, this episode is your quick reset button.
August is the perfect time to step back, breathe, and make sure you’re focused on the things that will actually move the needle. In this episode, I’m sharing my go-to 20-minute business check-in — the exact review I use to see what’s working, what’s not, and where my energy needs to go next.
We’ll walk through the four core areas you need to look at: Revenue, Reach, Resonance, and Rhythm. You’ll learn why each one matters, how to spot gaps, and what to do next so you can head into the fall with confidence and clarity.
This isn’t about overhauling your business. It’s about making small, smart shifts that lead to big results — and falling back in love with your work in the process.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ The 4 key areas to review in your business every quarter
✅ How to quickly identify what’s working and what’s holding you back
✅ Simple, high-impact changes to set yourself up for a strong year-end finish
3 KEY TAKEAWAYS:
1️⃣ A focused 20-minute review can reveal more than hours of busywork.
2️⃣ You don’t need to do everything — you need to do the right things.
3️⃣ Small, intentional changes now can set you up for your best quarter yet.
LINKS MENTIONED:
Get the free Business Check-In Worksheet to follow along with this episode inside my free community: janditchfield.co/good
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
What comes to mind when you hear the word philanthropy?
If your brain goes straight to billionaires, black-tie galas, or foundations with marble walls... you’re not alone.
But that version of philanthropy? It’s outdated—and it’s holding too many of us back from stepping into the impact we’re meant to make.
In this episode, I’m breaking down what modern-day philanthropy really looks like—and how to start living it, even if you’re early in your business, operating on a tight budget, or still figuring out your mission.
Because giving back isn’t just a feel-good bonus—it’s smart strategy. It builds trust. It fuels visibility. And most of all, it creates change.
Let’s talk about how to do good your way—starting now.
✅ WHAT YOU’LL LEARN IN THIS EPISODE:
- The real definition of philanthropy (and why it’s not what you think)
- What holds most people back from giving—and how to move past it
- How to integrate impact into your daily life and business, no matter your size
- Why purpose-driven business is the future—and how to lead with it now
🔑 3 KEY TAKEAWAYS:
1️⃣ You don’t need a foundation or a fortune to start making a difference—you just need intention.
2️⃣ Modern-day philanthropy is about living generously, not giving perfectly.
3️⃣ Every action you take—when aligned with purpose—creates a ripple of impact.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
After sharing the story behind my evolution on my last episode, the questions started rolling in—DMs, emails, voice notes.
“Are you still working with entrepreneurs?”
“Is this just for nonprofits now?”
“What’s actually changing?”
In this episode, I’m answering all of it.
I’m walking you through the next chapter of my business—what’s changing, what’s staying the same, and how I’m expanding to serve both purpose-driven entrepreneurs and nonprofit leaders in a way that feels more aligned, more strategic, and more supportive than ever before.
You’ll also get an in-depth look at the three core ways I’ll be supporting you going forward - Impact Business Academy, The Modern Nonprofit School, and Legacy (which is getting a major glow-up this fall).
If you’ve been craving a more meaningful, sustainable way to lead—and you’re ready to build something that actually reflects who you are—this is where we begin.
WHAT YOU’LL HEAR IN THIS EPISODE:
✅ The real reason behind the evolution of The Business of Good
✅ How I’m supporting both entrepreneurs and nonprofit leaders—without leaving either behind
✅ A deep dive into my three signature programs and who they’re designed to serve
3 KEY TAKEAWAYS:
1️⃣ This is not a pivot—it’s an expansion, rooted in clarity and alignment
2️⃣ You don’t have to choose between making a living and making a difference
3️⃣ Whether you’re leading a business or a nonprofit, you deserve modern tools and strategic support
LINKS MENTIONED:
💛 Impact Business Academy
💛 The Modern Nonprofit School – Join the Waitlist
💛 Legacy Mastermind
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Something’s been shifting behind the scenes… and today, I’m finally putting words to it.
In this episode, I’m sharing the real story behind the pivot I’m making in my business—the moment that sparked it, the deeper reason behind it, and how it’s going to help you build a more sustainable, purpose-driven business that gives back.
If you’ve ever felt like something was missing in the work you do—or you’ve been craving more impact, more alignment, and more meaning—this is the episode I made for you.
Because this isn’t a goodbye to what was. It’s a return to what matters.
WHAT YOU’LL HEAR IN THIS EPISODE:
✅ The moment that changed everything (and the question I didn’t expect)
✅ Why I’m evolving my business to better serve both entrepreneurs and nonprofit leaders
✅ How I’m redefining success to include generosity, sustainability, and legacy
3 KEY TAKEAWAYS:
1️⃣ You’re allowed to evolve—even when what you’ve built is working.
2️⃣ Giving back doesn’t have to mean giving up your profit, your energy, or your vision.
3️⃣ Purpose and strategy are not separate—they’re stronger together.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
What happens when you’ve spent your whole career doing meaningful work… but you’re still underpaid, undervalued, and quietly burning out?
This week, I’m joined by Kim Kiel—a brand voice expert, copy coach, and former nonprofit pro who walked away from a 20-year mission-driven career to start something of her own.
At 42, with two young kids and no plan B, Kim left the “safe” path. What followed was a powerful unlearning of everything she’d been taught about money, worth, and what it means to be of service.
In just two years, she went from writing grants for causes to running a thriving copywriting agency—earning more in a month than she used to in a year, while helping purpose-driven entrepreneurs sell with integrity.
We talk about what it really takes to walk away from a role that no longer fits, how to navigate the identity shift of starting over, and why choosing yourself doesn’t mean abandoning your values.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ The mindset shifts Kim had to make after leaving the nonprofit world
✅ How she built a six-figure copywriting agency rooted in integrity
✅ Why ethical copywriting is more powerful (and profitable) than you think
3 KEY TAKEAWAYS:
1️⃣ Wanting a proper salary doesn’t make you selfish. It makes you sustainable.
2️⃣ You don’t have to choose between purpose and profit. You can build both.
3️⃣ Your voice is your superpower—and people are craving real connection.
🔗 LINKS & RESOURCES:
Listen to Kim’s podcast: ill communication
Download Kim’s Sales Copy Scorecard: kimkiel.com/scorecard
Follow Kim on Instagram: @kim_kiel_copy
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve ever felt called to create real change in the world—but ended up overwhelmed, burned out, or unsure of where to start—this episode is for you.
I’m pulling back the curtain on what it actually takes to lead with purpose.
Because after founding three nonprofits and raising millions for causes I believe in, I can tell you this with certainty: passion isn’t enough.
In this episode, I’m sharing the five biggest lessons I learned from nonprofit life that shaped how I lead, how I build, and how I make an impact—without losing myself in the process.
Whether you're a nonprofit founder, a purpose-driven entrepreneur, or someone who's just figuring out how to do good through your work… you'll walk away with practical insight and a whole lot of validation.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why passion without infrastructure leads to burnout
✅ How to rethink donor relationships in business and fundraising
✅ The real cost of underfunding your operations—and why you need to stop apologizing for it
✅ What makes a strong board (or leadership team) and what to avoid
✅ How to focus your mission—even when it breaks your heart to say no
3 KEY TAKEAWAYS:
1️⃣ Caring deeply is just the beginning—you need systems to support your vision.
2️⃣ Donors (and customers) are partners in your mission, not just people who pay.
3️⃣ You can’t do it all—and trying to will cost you your impact.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Hate writing sales copy? You’re not alone.
For a lot of purpose-driven entrepreneurs, writing a sales page feels like stepping into someone else’s shoes—and not in a good way. The language feels forced. The tone doesn’t sound like you. And somewhere in the back of your mind, you’re wondering… Do I really have to use these tactics to make a sale?
In this episode, we’re flipping the script on everything you think you have to do when it comes to selling.
I’m joined by expert conversion copywriter and host of the 7-Figure Copy Podcast, Gina Whitehouse, for a conversation about writing sales copy that actually serves—so you can sell with integrity, not ick.
Gina works with value-driven women scaling from six to seven figures, and she’s mastered the art of persuasive messaging that’s rooted in empathy, purpose, and real connection. Together, we break down what ethical sales copy really looks like, where traditional advice goes wrong, and how to write words that feel like you—without sacrificing results.
If you’ve ever second-guessed your own voice while writing a sales page, this episode will feel like a deep exhale.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why so much sales copy feels manipulative—and how to avoid that
✅ What it means to write copy that serves, not just sells
✅ Practical ways to bring empathy, honesty, and purpose into every word you write
3 KEY TAKEAWAYS:
1️⃣ Your sales copy should connect, not convince.
2️⃣ You don’t need pressure tactics to sell—you need clarity and empathy.
3️⃣ When you write from a place of purpose, your people feel it—and they respond.
LINKS & RESOURCES:
Grab your free copy of The Ethical Sales Starter Kit
👉 janditchfield.co/starterkit
Connect with Gina Whitehouse:
On the web: whitehousesm.com
📸 Instagram: @whitehouse.strategy.marketing
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Feeling exhausted by the pressure to show up perfectly on Instagram? This episode will feel like a deep exhale.
This summer, I’m sharing shorter solo episodes with actionable ideas you can implement quickly—because the season is busy enough without adding more to your plate.
Today, I’m taking you behind the scenes of my own social media shift... why I’ve stopped treating my feed like a storefront, how I’m returning to storytelling and transparency, and what’s actually working better now that I’m showing up as all of me—not just the business side.
You’ll hear the thinking behind my new strategy, the five core themes guiding my content, and how this approach is helping me feel more connected to my audience and my mission.
Let’s make social media feel more human—and more sustainable.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why selling in every single post can quietly erode trust and joy
✅ How going back to storytelling can reignite your connection with your community
✅ What the JK5 method is—and how to adapt it to share your whole self online
3 KEY TAKEAWAYS:
1️⃣ Your social media is not your business—it’s just a tool to connect, build trust, and invite people into your world.
2️⃣ Sharing who you are beyond your offers makes your audience more likely to buy when the time is right.
3️⃣ You get to define success on social media—and you don’t have to do it the way everyone else does.
LINKS & RESOURCES MENTIONED:
🎁 The Ethical Sales Starter Kit – Your free guide to selling with integrity and impact: janditchfield.co/starterkit
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You care about making a difference through your business—and the courses you create are part of that mission.
But what happens when something that should feel exciting starts to feel heavy, overwhelming, or misaligned?
In this episode, I’m joined by online course strategist Shannon Boyer to talk about the secret to creating a course you’re actually proud to sell.
Because it’s not just about what you teach. It’s about why you’re teaching it—and how you build it in a way that supports your students and sustains you.
We’ll unpack the biggest mistakes that lead to burnout, why preselling isn’t always the answer, and how to build a course that feels good to run—today, tomorrow, and years down the road.
Whether you’re thinking about creating your first offer or reimagining something that no longer fits, this conversation will help you reconnect with the purpose behind your work—and give yourself permission to do things differently.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why building a course for the wrong reasons leads to overwhelm and resentment
✅ The difference between a course that drains you and one that energizes you
✅ How to realign your course to match your values, strengths, and vision
3 KEY TAKEAWAYS:
1️⃣ Your course should serve you, too. If you’re building from pressure or fear, it will show up in your energy—and your results.
2️⃣ Alignment creates sustainability. The right foundation makes it easier to show up, deliver, and sell without burning out.
3️⃣ You don’t have to follow trends. The best courses are built on clarity, conviction, and service—not “shoulds.”
LINKS MENTIONED:
• Shannon Boyer’s Website
• The Build Lab
• The ART of Online Course Creation Podcast
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve ever felt that tight, uneasy feeling when someone tries to push you into buying—this episode will help you understand exactly why.
This summer, I’m sharing shorter solo episodes packed with actionable insights you can implement quickly—because the season is busy enough without more overwhelm.
Today, I’m breaking down the three sales tactics I’ll never teach you—and why they quietly erode trust, create unnecessary pressure, and ultimately damage the relationships you’ve worked so hard to build.
You’ll learn how to spot these strategies in the wild, what to do instead, and how to feel confident selling in a way that’s ethical, transparent, and true to your values.
Let’s make selling feel good—for you and for the people you serve.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ How to recognize sales tactics that rely on fear and guilt
✅ Why common strategies like countdown timers can undermine your credibility
✅ What ethical selling looks like and how it can grow your business sustainably
3 KEY TAKEAWAYS:
1️⃣ Countdown timers on evergreen offers are a form of false urgency that pressures buyers into rushed decisions.
2️⃣ Payment plans shouldn’t quietly punish people who need flexibility the most.
3️⃣ Shame-based messaging damages trust and isn’t necessary to run a profitable business.
LINKS & RESOURCES MENTIONED:
🎁 The Ethical Sales Starter Kit – Your free guide to selling with integrity and impact: janditchfield.co/starterkit
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’ve built something you’re proud of—but maybe, without even realizing it, you’ve been carrying relationship advice that doesn’t fit the life you’re building anymore.
You care about making a difference through your business. You want your success to feel aligned—not just in your work, but in your marriage, too. And you’re ready to let go of the outdated rules that keep you small.
That’s exactly why I invited Monica Tanner onto the show. She’s a relationship coach, intimacy expert, and the author of Bad Marriage Advice: 15 Myths That Will Make You Miserable.
In this episode, we’re diving into the myths so many women have been taught about marriage—the ones that quietly sabotage our ambition, our energy, and our purpose. Monica shares how to unlearn what’s not serving you, redefine partnership on your own terms, and build a relationship that supports the business (and life) you actually want.
If you’ve been craving more freedom, more authenticity, and a partnership that fuels your dreams… this episode is for you.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ The most common marriage myths that hold ambitious women back
✅ How outdated relationship advice can undermine your success without you even realizing it
✅ The beliefs you need to release to thrive in both business and love
✅ What it really looks like to create a supportive partnership while growing your business
3 KEY TAKEAWAYS:
1️⃣ You don’t have to choose between a thriving marriage and a thriving business—when you unlearn the myths, you can have both.
2️⃣ Outdated advice about being the “perfect partner” is often the reason you feel stuck or burnt out.
3️⃣ Redefining marriage on your own terms is one of the most powerful ways to claim your freedom.
LINKS & RESOURCES:
📘 Grab Monica’s new book Bad Marriage Advice
🌐 Visit Monica’s Website
📱 Follow Monica on Instagram
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve ever worried that giving back will drain your bank account or derail your goals, this episode will help you breathe easier.
This summer, I’m sharing shorter solo episodes packed with actionable ideas you can implement quickly—because the season is busy enough without more overwhelm.
Today, I’m breaking down three simple, sustainable ways to fund the causes you care about—without sacrificing your profit. Because when your business is healthy, your impact can grow.
You’ll learn how to choose the right giving model for your business, start small without feeling guilty, and use your generosity as a magnet for the customers who share your values.
Let’s make doing good part of how you do business—all year long.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ The #1 mistake entrepreneurs make when they start giving back
✅ Three proven ways to fund your favorite cause sustainably
✅ How to use impact as a driver for visibility and connection
3 KEY TAKEAWAYS:
1️⃣ You don’t have to choose between generosity and profit—there’s a way to have both.
2️⃣ Start with a model that feels manageable now and let it grow over time.
3️⃣ When you integrate purpose into your business, you build trust and loyalty that lasts.
LINKS & RESOURCES MENTIONED:
- The Ethical Sales Starter Kit – Your free guide to selling with integrity and impact: janditchfield.co/starterkit
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Have a creative spark you’d love to turn into a business — but no idea where to start (or how to do it without selling out)? This episode is your permission slip.
I’m sitting down with one of my Legacy Mastermind students and a total creative force, Maude MacDonald — aka The Retro Quilter — to talk about what it really looks like to build a business around your art, your voice, and your joy.
Over the past two years, I’ve had the privilege of watching Maude grow her creative brand from the inside out — launching a membership, writing a book, and building a business that’s wildly original, deeply aligned, and seriously profitable.
Whether you’re a maker, artist, or entrepreneur who wants to grow a purpose-driven business without burning out, this episode is packed with real talk, strategy, and inspiration you won’t want to miss.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ What it really takes to turn your creative passion into a profitable brand
✅ How Maude launched her book Retro Quilts and built a thriving community
✅ The mindset shifts that helped her move from creative to CEO
✅ What changed when she joined Legacy—and how it helped her grow with clarity and heart
3 KEY TAKEAWAYS:
1️⃣ Your creative voice is your biggest business asset. You don’t need to change who you are—you just need to build from it.
2️⃣ Profit and play can coexist. A creative business can be sustainable and joyful when it’s rooted in purpose.
3️⃣ Growth doesn’t happen by accident. Surrounding yourself with the right support (like Maude did in Legacy) can change everything.
LINKS & RESOURCES:
📚 Check out Maude’s book: Retro Quilts
🧵 Explore The Maude Squad Membership and more: theretroquilter.com
💻 Follow her on Instagram: The Retro Quilter
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Tired of the hustle mindset that never takes a vacation?
In this short solo episode, I’m sharing exactly how I’m approaching summer differently this year. If you’ve been feeling stretched thin—or like your business is running you—these 4 shifts are designed to bring you back to what matters.
It’s not about doing less for the sake of it. It’s about doing what actually works for your life and your business.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why I’m switching up my podcast format (and how it helps you, too)
✅ How setting summer office hours is helping me reclaim my time
✅ How ChatGPT is helping me parent with more ease (and way less stress)
✅ The one business activity I’m focusing on this summer—and why it works
3 KEY TAKEAWAYS:
1️⃣ Simplify the season. Fewer goals, clearer focus—and a whole lot more space to breathe.
2️⃣ Communicate your boundaries. Summer office hours and OOO messages protect your time and your energy.
3️⃣ Lead gen is your low-lift win. It keeps your business warm and ready, even if you’re only working part-time.
LINKS & RESOURCES:
🎁 Grab my free Ethical Sales Starter Kit to help you grow your business with confidence, clarity, and integrity: janditchfield.co/starterkit
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’ve heard that mindset matters in business — but what if it’s not your mindset holding you back… it’s how you feel in your body?
In this episode, I’m joined by Registered Dietitian and body image expert Lindsay Martens for a powerful conversation about the invisible pressure so many women in business are carrying. From visibility and confidence to pricing and burnout, we’re unpacking how body image impacts our ability to grow — and what it looks like to start building a business from self-trust instead of self-doubt.
If you’ve ever thought “I’ll show up more when I feel better in my body,” this episode is for you.
Whether you’re navigating perfectionism, comparison, or just trying to feel good in your skin again, Lindsay’s perspective will help you reconnect with the part of you that’s always been enough.
This isn’t just about body image. It’s about reclaiming your voice, your value, and your visibility.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why body image is a business issue—not just a personal one
✅ The hidden financial cost of playing small
✅ How to lead with self-trust (even if you’re not feeling 100% confident)
✅ Practical ways to show up in your business before you feel “ready”
3 KEY TAKEAWAYS:
1️⃣ Confidence isn’t a look—it’s a relationship with yourself.
2️⃣ Visibility grows when your business feels emotionally safe to show up in.
3️⃣ You can build your business from joy and self-trust—not shame.
🔗 LINKS & RESOURCES:
Connect with Lindsay Martens:
Website: lindsaymartensnutrition.com
Instagram: @lindsaymartensnutrition
Quiz: lindsaymartensnutrition.com/quiz
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You care deeply about the work you do - but if you’re coming from the nonprofit world, you might be feeling stretched thin, underpaid, and wondering if there’s a better way to make the difference you’re here to make.
In this episode, I’m sharing the story of how I left a 20+ year career in fundraising and nonprofit leadership to build a business that still puts purpose first—but also pays me well, protects my energy, and allows me to serve in a bigger way.
If you’ve ever wondered whether your skills could translate to something outside the nonprofit world—or whether it’s even okay to want more—this episode is for you.
It’s not about walking away from impact. It’s about finally building something sustainable, strategic, and rooted in the values you care about most.
This one’s especially for my fundraisers, founders, and do-gooders… the ones who’ve spent their careers helping everyone else. You deserve to build something that supports you, too.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why nonprofit skills like fundraising, storytelling, and community-building are actually business superpowers
✅ What made me walk away from grant writing, deadlines, and burnout—and what I built instead
✅ How to start thinking about your next chapter (without guilt, shame, or pressure to have it all figured out)
✅ Why it’s not selfish to want more ease, visibility, and income alongside your impact
3 KEY TAKEAWAYS:
1️⃣ You don’t have to give up your purpose to build a business—you just need a new model.
2️⃣ The skills you’ve used to fundraise, organize, and lead? They’re exactly what make you a powerful business owner.
3️⃣ You’re not behind. You’re ready.
🔗 LINKS & RESOURCES:
🎓 Apply for a scholarship to Impact Business Academy → janditchfield.co/impact
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You want to give back through your business - but when it comes to choosing a charity, you feel a little… stuck.
How do you know which organizations are actually making a difference?
What should you look for before you donate?
And what if you accidentally support something that looks good but isn’t aligned with your values?
If you’ve ever asked those questions (quietly or out loud), you’re not alone... and this episode is for you.
I’m joined by the brilliant Emily K. Bocking, a bold and ethical fundraiser who’s helped nonprofits raise over $100 million. She’s spent nearly two decades behind the scenes of campaigns big and small, and she’s here to pull back the curtain on what really matters when it comes to giving.
We’re talking about the biggest myths around charitable giving (including that outdated admin-cost obsession), how to vet a charity like a pro, and what it means to give back with both heart and discernment.
Emily is also teaching an exclusive bonus lesson inside Impact Business Academy called How to Vet a Charity Like a Fundraiser, and today’s episode is your sneak peek into the power of giving with confidence.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ What to look for before you choose a charity to support
✅ The truth about admin costs and why they’re not the red flag you’ve been told
✅ How to give from alignment, not pressure
✅ The first steps to building a business that gives back (the right way)
3 KEY TAKEAWAYS:
1️⃣ You don’t need to be a fundraising expert to give well... just a few good questions.
2️⃣ Impact isn’t just about emotion - it’s about intention.
3️⃣ Smart giving builds trust, visibility, and purpose in your business.
LINKS & RESOURCES:
🎓 Learn more about Impact Business Academy: janditchfield.co/impact
💼 Learn more about Emily at: brazenfundraising.com
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’ve built something you’re proud of—but deep down, you know something’s still missing.
You care about making a difference through your business. You want to be seen for the work you actually care about. And you’re ready to grow in a way that finally feels aligned.
That’s exactly why I brought back my signature course—with a whole new name, fresh updates, and a bigger mission behind it.
In this episode, I’m pulling back the curtain on why Impact Business Academy is back (and better than ever), the biggest shifts I’ve seen in the online space, and how this framework can help you grow a business that’s impossible to ignore—because it’s rooted in who you are and what you stand for.
If you’ve been craving more purpose, more strategy, and a business that actually feels good to grow… this episode is for you.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why I decided to bring back my most popular course (and what’s changed inside)
✅ The #1 thing that’s missing from most online business strategies—and how to fix it
✅ How to use your purpose as a visibility strategy (without starting from scratch)
✅ A behind-the-scenes look at the exact method I teach to help entrepreneurs grow with impact
3 KEY TAKEAWAYS:
1️⃣ Growth doesn’t have to come at the expense of your values—you can scale with purpose, not around it.
2️⃣ Your purpose isn’t a “nice to have”—it’s your unfair advantage.
3️⃣ You don’t need more noise. You need a business that stands for something.
🔗 LINKS & RESOURCES:
🎓 Learn more about Impact Business Academy
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’ve done everything “right.”
The career, the credentials, the calendar that somehow stays full year after year. But underneath the success, you’re quietly wondering…
Is this really it?
In today’s episode, I’m joined by business coach, author, and top podcast host Shannon Russell—who walked away from a successful career in television to start a business that finally fit the life she actually wanted.
Shannon shares the truth about pivoting out of a 9–5, how to start over without starting from scratch, and what it really takes to move from burnout to alignment. Whether you're still working the job that drains you or you've already taken the leap into entrepreneurship, this conversation will meet you exactly where you are.
This isn’t just about leaving a job. It’s about claiming your next chapter—with purpose and a plan.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why “success” in your first act might still feel misaligned
✅ The biggest mindset shift you need to go from employee to entrepreneur
✅ What stops most women from starting their second act—and how to move anyway
✅ How to build a business that gives you more freedom, not just another to-do list
✅ Shannon’s personal story of pivoting from producer to CEO and author
3 KEY TAKEAWAYS:
1️⃣ You don’t have to burn it all down to start over—you just need to be brave enough to shift.
2️⃣ Your 9–5 gave you skills. Your business gives you freedom.
3️⃣ The best time to start your second act isn’t someday—it’s now.
LINKS & RESOURCES:
Grab Shannon’s book → Start Your Second Act
Connect with Shannon → secondactsuccess.co
Listen to her podcast → Second Act Success
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You don’t get to your second act in business without learning a few things the hard way.
In this short and honest episode, I’m sharing the 3 things I’d do differently if I was starting my business today.
If you’ve been trying to build a business that feels aligned but keeps getting pulled in a million directions, this one’s for you. Let this be your permission slip to do it differently, without burning it all down first.
We’re also just a few days away from the doors opening to the new, evolved version of Impact Business Academy—my signature program to help you build a business that gives back without giving up what matters to you. If you’ve been craving a business that’s more meaningful and more profitable… stay close. Big things are coming.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why the right mentorship makes all the difference when you’re building something different
✅ The costly mistake I made retiring my best offer (and what I’m doing to fix that)
✅ What to do when hustle culture pulls you out of alignment
3 KEY TAKEAWAYS:
1️⃣ Get support from someone who gets what you’re building—not just what’s trending.
2️⃣ Don’t scrap what’s working—evolve it to grow with you.
3️⃣ Hustle culture doesn’t work for values-driven women. Alignment is the real power move.
LINKS MENTIONED:
🎓 Want to build a business that gives back—and actually grows because of it?
Join me for Free Coaching Week and learn how to lead with purpose, get paid for your impact, and grow with clarity and confidence.
👉 Save your free seat: janditchfield.co/impact
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You care about making a difference through your business—but something keeps holding you back.
“I’m not ready.”
“I’m too small to make a difference.”
“I don’t want to get it wrong.”
Sound familiar?
If you’ve been telling yourself any version of those stories, this episode is for you.
This is Part 4 of my 4-part series on growing a business that gives back—and today we’re busting through the biggest myths that keep purpose-driven entrepreneurs playing small.
You’ll walk away knowing what’s actually true when it comes to building a business that does good and grows—and what’s just noise that needs to be left behind.
It’s time to stop waiting for permission and start leading with purpose. This episode is your pep talk, your mindset reset, and your next brave step forward.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ The 5 most common myths that hold entrepreneurs back from giving through their business
✅ The truth about time, money, and whether you’re “qualified” to make an impact
✅ Why alignment—not perfection—is the secret to building visibility with heart
✅ How to confidently move forward, even if you’re just starting out
3 KEY TAKEAWAYS:
1️⃣ You don’t need to be big, loud, or perfect to make a difference—you just need to be intentional.
2️⃣ Giving back should support your business, not drain it.
3️⃣ Your business is already a platform—what do you want to use it for?
LINKS MENTIONED:
🎓 Want to build a business that gives back—and actually grows because of it?
Join me for Free Coaching Week and learn how to lead with purpose, get paid for your impact, and grow with clarity and confidence.
👉 Save your free seat: janditchfield.co/impact
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You care about doing something meaningful through your business—but when it comes to choosing what that is, you feel stuck.
What cause should I support?
How do I choose something that feels personal—but still makes sense for my brand?
What if I get it wrong?
If you’ve ever asked those questions, this episode is for you.
This is Part 3 of my 4-part series on growing a business that gives back—and today we’re diving into how to choose the right cause or mission to support in your work. You’ll learn the 5 “Impact Anchors” that can help you align your values with your business model—without overthinking it or burning out.
This is your permission to stop waiting for the perfect reason… and start giving from the one you already have.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ The 5 most common (and effective) ways entrepreneurs choose causes to support
✅ How my own businesses used each anchor to grow with meaning and momentum
✅ Why your impact doesn’t have to be big—it just has to be real
✅ How to take the pressure off choosing a “perfect” mission and start where you are
3 KEY TAKEAWAYS:
1️⃣ There’s no one right way to give back—but there’s a right way for you.
2️⃣ You only need one anchor to start—and it’s usually closer than you think.
3️⃣ Your story, your values, and your community can all guide your impact—if you let them.
LINKS MENTIONED:
🎓 Want to build a business that gives back—and actually grows because of it?
Join me for Free Coaching Week and learn how to lead with purpose, get paid for your impact, and grow with clarity and confidence.
👉 Save your free seat: janditchfield.co/impact
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You've got the skills, the passion, the heart—it’s all there.
Now all you need is a way to turn what you already believe in into something that actually moves your business forward.
Welcome to Part 2 of my 4-part series leading where I’m showing you how to grow your business with one simple, powerful strategy that won’t cost you more money, demand a bigger audience, or make you start from scratch.
It’s called impact integration, and today, I’m breaking down how to use it to create a business that’s not only aligned and fulfilling—but impossible to ignore.
If you’ve been craving more clarity, connection, and traction in your work… this is the shift you’ve been looking for.
WHAT YOU'LL LEARN IN THIS EPISODE:
✅ What “impact integration” really means—and why it’s not just about giving back
✅ The 4 easiest ways to add purpose to your business (without adding stress)
✅ Why this strategy makes your brand unforgettable in a crowded market
✅ How this one shift leads to more trust, more traction, and way more alignment
3 KEY TAKEAWAYS:
1️⃣ You’re more ready than you think.
You don’t need a new offer or a new plan—you just need a clear way to use what you already have to grow with more meaning and momentum.
2️⃣ What you believe is your superpower.
Your values aren’t just personal—they’re powerful. When you start leading with what matters to you, people start paying attention.
3️⃣ Impact isn’t a nice-to-have—it’s your unfair advantage.
It’s the secret to standing out, building trust, and growing a business that feels good and gets results.
LINKS MENTIONED:
🎓 Want to build a business that gives back—and actually grows because of it?
Join me for Free Coaching Week and learn how to lead with purpose, get paid for your impact, and grow with clarity and confidence.
👉 Save your free seat: janditchfield.co/impact
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’ve been showing up. You’ve taken the courses. You’re doing everything “right”…
So why does your business still feel stuck?
This is the question that so many purpose-driven entrepreneurs are asking—and in this first episode of a special 4-part series, I’m unpacking the answer.
Because the real problem?
Isn’t your offer.
Isn’t your work ethic.
It’s that the traditional business model doesn’t reflect your values—and it never really did.
If you’ve been craving more clarity, more momentum, and more meaning in how you grow—this is the episode where it all clicks.
I’m kicking off Free Coaching Week with a big-picture shift: how integrating impact into your business can help you grow with purpose, attract the right people, and finally feel proud of what you’re building.
WHAT YOU'LL LEARN IN THIS EPISODE:
✅ Why doing everything “right” might still leave your business feeling misaligned
✅ What “impact integration” actually means—and how it changes everything
✅ How to grow with more purpose, visibility, and ease (without starting over)
3 KEY TAKEAWAYS:
1️⃣ You’re not missing a secret strategy—you’re missing alignment.
You already have what it takes to grow. You just haven’t been taught how to use it as leverage.
2️⃣ Visibility without clarity keeps you stuck.
The more your audience understands what you stand for, the more they’ll remember, trust, and choose you.
3️⃣ Growth starts by using what you’ve got—on purpose.
You don’t need to start from scratch. You need a framework that turns your purpose into traction.
LINKS MENTIONED:
🎓 Want to build a business that gives back—and actually grows because of it?
Join me for Free Coaching Week and learn how to lead with purpose, get paid for your impact, and grow with clarity and confidence.
👉 Save your free seat: janditchfield.co/impact
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You care about making a difference—and building a business that actually lasts.
But showing up online, staying consistent with your content, and trying to sound like yourself in the process? That’s where a lot of entrepreneurs get stuck.
If you’ve ever felt overwhelmed by content creation—or like your message is getting lost in a sea of “shoulds”—you’re going to love this conversation.
Today, I’m joined by Rebecca Stanisic, writer, speaker, and content strategist, to talk about how to create sustainable content that sounds like you—and actually helps your business grow.
Whether you’re trying to find your voice, stop copying what everyone else is doing, or just figure out how to show up consistently without burning out, this episode is full of practical wisdom and encouragement to help you get there.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why “fitting in” with your content may be holding your business back
✅ How to start finding (and trusting) your voice online—even if it feels awkward at first
✅ Simple, sustainable strategies for creating content that converts without taking over your life
✅ The biggest mindset shift to make if you want your content to support your growth—not sabotage it
3 KEY TAKEAWAYS:
1️⃣ Your Content Should Sound Like You
Templates have their place—but not at the expense of your voice. If your content feels disconnected, your audience will feel it too. Your words should reflect your values, your tone, and your truth.
2️⃣ You Don’t Need to Be Everywhere to Be Effective
Sustainable visibility is about choosing the right platforms and showing up with intention—not trying to do all the things, all the time.
3️⃣ Clarity Creates Confidence (and Results)
When you know what to say, why you're saying it, and who you’re saying it to—everything becomes easier. Planning with purpose leads to content that drives both connection and conversion.
RESOURCES MENTIONED:
👉 Connect with Rebecca: rebeccastanisic.com
👉 Follow her on Instagram: @bitofmomsense
👉 Read her blog: A Little Bit of Momsense
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Need a boost? This one’s a pep talk.
Not a how-to. Not a training. Just a real, honest, heart-to-heart to get you out of your head—and back into action.
Because this week, I did something that scared me.
I went live on Facebook for the first time snice last year… and I was nervous.
I questioned everything. I doubted myself in real-time. And for a minute, I almost didn’t show up at all.
But I did. And afterward, I knew I had to record this. Because if I needed that pep talk, I know I’m not the only one.
So if you’ve been sitting on your voice, second-guessing your work, or shrinking back from your next bold move… this is the moment you stop waiting and start leading.
WHAT YOU’LL GET IN THIS EPISODE:
✅ A short and powerful pep talk to pull you out of fear and into motion
✅ A behind-the-scenes story about what it really felt like to go live again
✅ A reframe on fear that will help you stop spiraling and start leading
✅ The one question that will help you make a brave move—today
3 PEP TALK TAKEAWAYS:
1️⃣ You’re Not Broken—You’re Brave
Feeling scared doesn’t mean you’re not ready. It means what you’re doing matters.
2️⃣ Perfection Is Just Fear in Disguise
Tweaking, hiding, waiting? They won’t make your work better. They’ll just keep it from the people who need it.
3️⃣ Showing Up IS the Strategy
There is no perfect moment. Just this one. So take the mic, take the leap, and take up space like you belong there—because you do.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Paid ads that actually feel good? Yep. It’s possible—and this episode proves it.
If you’ve ever thought, “I know I need more visibility… but I don’t want to feel like I’m selling out,” or “I tried ads once. I lost money and felt gross the entire time.”
You’re not alone—and you’re not doing it wrong.
So many purpose-driven entrepreneurs avoid paid ads because they think the only way to make them work is to compromise their values. But that’s a myth—and today, we’re busting it with the help of Megan Shields.
Megan is the CEO of ChimeHouse Media and my go-to expert when it comes to ethical Facebook and Instagram ad strategy. She works with podcasters and values-led business owners to help them grow their audience, their email list, and their revenue—without burnout, bro marketing, or creepy targeting tactics.
In this episode, we talk about what it really takes to run Meta ads that work—while still feeling true to who you are.
WHAT YOU'LL LEARN IN THIS EPISODE:
✅ Why most women entrepreneurs avoid ads—and how to rethink them
✅ How to write ad copy that converts without sounding like a pushy bro
✅ Targeting strategies that are ethical, effective, and privacy-conscious
✅ What to focus on before you ever run an ad—so you don’t waste money
3 KEY TAKEAWAYS:
1️⃣ Marketing with Integrity Isn’t Just Possible—It Performs
You can grow your audience and revenue without compromising your values. Ads are just a tool. How you use them is up to you.
2️⃣ It’s Not About Big Budgets—It’s About Smart Strategy
You don’t need to spend thousands to see results. You need the right message, the right audience, and a plan you can trust.
3️⃣ Visibility Doesn’t Have to Equal Burnout
The right ads amplify your mission. They don’t replace your values—they help you share them with more people, more consistently.
🎧 Ready to finally feel good about getting seen? Hit play and let’s dive in.
🔗 CONNECT WITH MEGAN:
ChimeHouse Media | @chimehousemedia
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Feeling stuck in your business—even though you’re working nonstop? Here’s the hard truth that changed everything for me (and might be exactly what you need to hear too).
“I’ve been at this for a while, and I care so much about what I do—but I feel like I’m running in circles. I’m working so hard, but nothing seems to be moving. How do you know when it’s time to change something—or if maybe you’re just not cut out for this?”
That was the question Melissa sent in—and it stopped me in my tracks. Not because I hadn’t heard it before… but because I had lived it.
In this solo Q&A episode, I’m sharing the story of one of the hardest seasons in my business—and the moment someone gave me a piece of advice that completely changed the way I show up as a leader.
If you’ve been pouring your heart into your business, doing everything you think you’re “supposed” to do, and still not seeing the results you want… this episode is for you.
WHAT YOU'LL LEARN IN THIS EPISODE:
✅ The difference between working hard and leading wisely
✅ The habits that secretly keep entrepreneurs stuck—and how to spot them
✅ What it really takes to build a business that sustains you and your mission
✅ How to stop spinning and start scaling, without selling out your values
3 KEY TAKEAWAYS:
1️⃣ Effort ≠ Growth
If you’re constantly doing more but still not getting ahead, it might be time to change how you’re working—not how hard.
2️⃣ Old Habits Can’t Build New Results
Clinging to comfort is often what’s keeping you small. Growth requires letting go of what no longer serves your next level.
3️⃣ Leading Means Building With Intention
You can’t just show up and hope for success. You need a plan, a process, and a path that actually supports you—so you can keep showing up for your mission.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You care about making a difference—and building a business that actually lasts.
If you've ever wondered how to create predictable, recurring revenue without losing the heart behind why you started, you’re going to love this conversation.
Today, I’m joined by Stu McLaren, membership expert and co-founder of Membership.io, to pull back the curtain on what it really takes to build a sustainable, purpose-driven business using the power of memberships.
With over 16 years of experience helping entrepreneurs scale their income and impact, Stu shares the behind-the-scenes strategies that turn loyal audiences into thriving communities—without burning out or selling out.
If you're thinking about launching a membership, growing one, or just curious how to add more stability to your income, this episode is packed with actionable takeaways you can start using right away.
WHAT YOU'LL LEARN IN THIS EPISODE:
✅ Why memberships are one of the smartest (and most sustainable) ways to grow a mission-driven business
✅ The mindset shift entrepreneurs need to make if they want recurring revenue without losing momentum or impact
✅ How to create a membership that actually serves your people—and keeps them coming back month after month
✅ Real-world lessons from Stu’s own journey building successful memberships (and what he'd do differently if he started again)
3 KEY TAKEAWAYS:
1️⃣ Predictable Profit Is Built, Not Hoped For
Memberships aren't just about monthly income—they're about building trust and community over time. If you focus on delivering real value consistently, revenue becomes a byproduct of impact.
2️⃣ Small Audiences Can Create Big Results
You don't need 100,000 followers to launch a profitable membership. Stu explains why depth over width wins every time when it comes to building a loyal, paying community.
3️⃣ Memberships Must Evolve with Your Members
What your audience needs today may not be what they need six months from now. Staying curious, flexible, and focused on member success is the key to sustainable growth.
RESOURCES MENTIONED:
- Grab your FREE copy of Predictable Profits → Get The Book
- Join Stu’s free training → Join Here
- Learn more about Stu: Visit His Site
- Explore Membership.io → Click Here
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You didn’t start your business just to make money. You started it because you care. Because you know you’re meant to build something that matters.
But when it comes to actually weaving impact into your business — without losing your profit, your momentum, or yourself — it can feel overwhelming fast.
Where do you even start?
How do you do it the right way — in a way that's authentic, sustainable, and aligned with who you are?
That’s exactly what we’re diving into today!
In this episode, I’m walking you through my Built to Impact™ Map — a simple, powerful framework to help you align profit and purpose side by side, without having to start a nonprofit or wait until you “make it.”
You’ll learn:
- The four clear pathways to add real impact to the business you already have
- How to make a difference without burning yourself out (or giving away everything for free)
- Why today — not someday — is the perfect time to start
- And how to create a legacy you can be proud of, starting exactly where you are
If you’ve ever felt stuck between wanting to change the world and not knowing how to begin — this episode is for you.
🎧 Listen now and start building the business (and the future) you know you’re here for.
Resources Mentioned:
Get on the Wait List for my new live 6-week workshop, Built to Impact™ Map
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’ve heard it before: just push through. Hustle harder. Do more.
But what if the real reason you're stuck, exhausted, or spinning your wheels in business… has nothing to do with strategy or mindset—and everything to do with your nervous system?
In this episode, I’m joined by the brilliant Masha Kay, a Nervous System and Breathwork Coach who helps high-performing women grow sustainable, profitable businesses without burning out.
We’re diving deep into the science and soul of success—from what chronic stress is really doing to your body, to how to build a business that supports your health instead of draining it.
Whether you’re scaling your business or just trying to stay out of survival mode, this conversation will change the way you think about growth, burnout, and what it actually means to succeed.
In This Episode, We Talk About...
- Why burnout isn’t just a mindset problem (and how your nervous system plays a bigger role than you think)
- The hidden signs of nervous system dysregulation in entrepreneurs
- How to stop overworking and start building from a regulated, resourced place
- The difference between surviving and scaling—and how to move into ease without losing ambition
- Breathwork, trauma-informed tools, and simple practices to support long-term success
About Masha Kay:
Masha Kay is a Nervous System and Breathwork Coach dedicated to helping clients navigate their lives and goals through sustainable habit shifts, powerful emotional processing, and deep inner healing. She draws from her own story and extensive experience coaching hundreds of clients to make the nervous system an ally in reaching goals, moving beyond survival to manifest their dreams. Her approach is rooted in psychology, neuroscience, and spirituality—blending science and soul to support women in business and life.
Connect with Masha:
- Website: mashakay.com
- Instagram: @mashakay
Resources & Links:
- Join the Business of Good Collective
- Listen to more episodes
- Connect with me on Instagram @janditchfield
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
What actually changes when you stop building your business in isolation—and step into a room full of women who are building bold, mission-driven businesses too?
In this episode, I’m sharing the most important lessons I brought home from my first in-person mastermind, hosted by the amazing Amy McLaren. What I thought would be a few days of high-level strategy turned into one of the most clarifying, grounding, and transformational experiences I’ve had in business.
Over three days, I had the chance to get real feedback, witness powerful leadership in action, and reflect deeply on how I want to build, lead, and support the women in my own programs—especially inside of my own mastermind, Legacy.
But the biggest shift? It wasn’t a tactic. It was the way these women work. How they show up. How they invest their time. And how they treat their business like the mission it is.
We’re talking about:
- The mistake most entrepreneurs make when hiring help—and how it’s keeping them stuck
- Why your messaging is your business (and how to go deeper with it)
- What two totally different Instagram strategies taught me about content that actually connects
- Why getting offline is the most underrated growth strategy no one’s talking about
- The overlooked key to real transformation: giving your clients time to practice, not just consume
- How high-performing women actually run their businesses (and why we need to stop glorifying ease over effort)
Whether you’ve been craving more alignment in your business, wondering what it really looks like to lead with purpose, or you're just ready to stop doing this alone—this episode will remind you that success is built in community, not in a vacuum.
Hit play and hear what shifted for me—and how you can bring these same game-changing insights into your next season of business.
COMING UP NEXT:
In Episode 22, I’m joined by Masha Kay to talk about the overlooked key to growing your business without burning out. We’re diving into nervous system regulation, resilience, and why grit isn’t the answer when you’re trying to scale with purpose. It’s the episode every high-achieving woman needs to hear.
RESOURCES & LINKS
→ Grab Stu McLaren’s book Predictable Profit (and learn the messaging map that changed everything for me)
→ Apply for my Legacy Mastermind(and join us for the retreat happening this Octo
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
What does it really take to build a charity that lasts—and how can entrepreneurs integrate meaningful impact into their business model without waiting until they “make it”?
In this episode, I’m joined by Amy McLaren, founder of Village Impact, author of Passion to Purpose, and one of the most admired voices in the purpose-driven business space. Amy has helped bring education to thousands of children in rural Kenya through Village Impact’s smart, sustainable model—while also raising a family, running multiple businesses, and empowering women through her adventure mastermind, LadyStrength.
As someone who spent nearly two decades building and funding nonprofit organizations myself, I couldn’t be more excited to bring you this conversation. Amy is the real deal. And in a world full of surface-level “giving back,” what she’s built is the blueprint for doing good that actually works.
We’re talking about:
- How Village Impact grew from a bold idea into a thriving, global nonprofit
- The truth about what it takes to run a successful charity behind the scenes
- How Amy structured a brilliant funding model that doesn’t rely on grants
- Why philanthropy should be part of every business strategy—not just a feel-good extra
- What legacy really means when you’re building something that outlives you
Whether you’re a business owner who dreams of starting a nonprofit, someone looking to make giving back part of your brand, or a purpose-led entrepreneur figuring out how to lead with more impact—this conversation will inspire you to think bigger and act bolder.
Hit play and learn what it means to create lasting change—without compromising your mission or your business.
RESOURCES & LINKS
→ Learn more about Village Impact
→ Connect with Amy on Instagram
→ Grab her book Passion to Purpose
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’re doing all the “right” things in your business—but still not seeing the growth, traction, or revenue you expected—this episode is for you.
In today’s episode, I’m breaking down the #1 mistake I see purpose-driven entrepreneurs make: building their business on the wrong model. This isn’t about your marketing. It’s not about your mindset. It’s about the structure holding your mission—and if it’s not the right one, everything else will feel harder than it needs to.
You’ll walk away with a clear understanding of the 3 main business models for doing good—Mission-Based For-Profit, Social Enterprise, and Nonprofit—including the pros and cons of each, who they’re best suited for, and how to figure out which one aligns with your goals.
We’re also talking about The Good Business Academy, my brand new program that’s launching late Spring of 2025 and was built to help you align your business model with your mission from day one.
Whether you’re a coach, consultant, service provider, or creative, this episode will help you start building a business that supports your values and your bottom line.
What You’ll Learn:
- Why marketing isn’t your real problem—and what might be
- The 3 business models for doing good (and how they actually work)
- The pros and cons of each model—no fluff, just real talk
- How to audit your own business model and start making strategic changes
- Why I created The Good Business Academy and how it’s different from anything out there
Mentioned in This Episode:
- Follow me on Instagram
- Join The Business of Good Collective – Free Facebook Group
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You didn’t start your business just to make money.
Sure, you want to be paid well for your work (and you should be). But deep down, you’re building something bigger—something that leaves a legacy, creates real change, and feels meaningful every step of the way.
In this episode, I’m pulling back the curtain on the deeper “why” behind your business and helping you reconnect with the mission that started it all. Whether you're chasing your first $10k month or scaling toward something bigger, we’ll talk about:
- The 3 stages of business desire—and why it’s totally normal to want more
- How to redefine success beyond revenue benchmarks
- Practical ways to dream bigger and bring purpose back into your work
- What it means to lead a business that changes lives—including your own
If you’ve ever thought “Is this really it?” while staring at your to-do list, this episode is your permission slip to dream again—and build a business that feels just as good as it looks on paper.
🎧 Plus, I’ll share what’s coming next week on the show (spoiler: a powerful conversation with Amy McLaren you won’t want to miss).
Mentioned in this episode:
→ Apply for Legacy, my 12-month coaching experience for purpose-driven women ready to grow with aligned strategy: janditchfield.co/legacy
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’ve ever felt overwhelmed trying to figure out what tech you actually need to run your online business—you’re not alone. When I first started, I wasted hours (and way too much money) testing tools that promised everything and delivered… nothing.
In this episode, I’m cutting through the noise and sharing the exact tools I use to run a profitable, streamlined online business. Whether you're just getting started or looking to scale, these are the systems that have helped me grow without overcomplicating things.
You’ll hear my top recommendations for:
- Email marketing + growing your list
- Hosting your courses, offers, and memberships
- Video recording, livestreaming, and editing
- Payment processing made simple
- Podcast hosting tools I love
- The organization systems that keep everything running behind the scenes
If you’ve been stuck in research mode, this episode will save you time, money, and a whole lot of frustration!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Ever felt that sinking feeling after hiring a business coach, realizing too late that they weren’t the right fit?
You’re not alone. With zero regulation in the coaching industry, it’s far too easy to invest in someone who’s great at marketing but lacks the real business experience to help you grow.
In this episode, I’m walking you through the seven essential questions you need to ask before hiring a business coach—so you don’t waste time, energy, or money on the wrong person. Whether you’re considering your first coach or reevaluating your support system, these questions will help you make an informed, strategic decision.
Here’s what you’ll learn:
✔️ The #1 red flag that signals a coach isn’t legit
✔️ Why real-world business experience matters more than online success
✔️ How to tell if a coach is actually invested in your success—or just their next sale
✔️ What to look for (and avoid) in coaching programs
✔️ How much direct access you should expect for your investment
If you’re serious about finding the right mentor to help you scale, this episode will give you the clarity and confidence you need.
Resources & Links:
👉 Apply for Legacy, my high-touch group mastermind: janditchfield.co/legacy
👉 Let’s connect on Instagram: @janditchfield.co
🎧 Ready to make a smart coaching investment? Hit play and let’s get started!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Ever feel torn between standing up for what matters and protecting your business?
In today’s world, staying silent isn’t always the safest option. Your customers are paying attention, and values-driven businesses are the ones earning trust—and sales. But how do you advocate for what matters without risking backlash, losing customers, or hurting your brand?
That’s exactly what we’re breaking down in this episode.
You’ll learn:
✔️ The biggest mistake business owners make when speaking up—and how to avoid it
✔️ Three levels of advocacy (so you can choose what feels right for YOU)
✔️ How to take a stand without hurting your reputation or bottom line
✔️ What to do if you get pushback (and how to handle it with confidence)
✔️ Why staying silent might actually be costing you more than you think
This isn’t about being loud—it’s about being strategic. Whether you want to weave advocacy into your brand quietly, educate your audience, or take a bold stand, this episode will give you the exact roadmap to do it safely and smartly.
💡 Hit play now and learn how to align your business with your values—without losing customers or sales.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Do you ever feel paralyzed by the fear of judgment, worried about what people will think if you show up as your true self? What if I told you that not everyone needs to like you—and that’s actually a good thing?
In this special listener coaching episode, I tackle one of the most common fears holding entrepreneurs back: the fear of being disliked. Claire, a listener, shares how this fear has kept her from showing up in her business, and I walk her—and you—through actionable strategies to overcome it.
Plus, I share my personal journey from people-pleasing to embracing the idea of letting others be wrong about me, and I break down four steps you can take to reframe your fear of judgment, take small but brave actions, and ground yourself in your purpose. By the end of this episode, you’ll feel ready to show up confidently, connect with the people who truly need your message, and let go of the ones who don’t.
If this episode resonates with you, join my free Facebook group, The Business of Good Collective, where purpose-driven entrepreneurs like you gather for support, growth, and connection. Head to janditchfield.co/good to join today!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Have You Been Told Profit and Purpose Can’t Coexist? Think Again.
What if I told you the key to scaling your impact and avoiding burnout starts with embracing profitability? Too many purpose-driven women feel torn between staying true to their mission and creating financial success—but it doesn’t have to be that way.
In the debut episode of The Business of Good, I’ll take you behind the scenes of my own journey, from leading award-winning nonprofits to building a multiple six-figure business that aligns purpose with profit.
What You’ll Learn in This Episode:
- Why making money isn’t just okay—it’s essential for mission-driven businesses.
- How to overcome the guilt of wanting financial success.
- The truth about shifting from a nonprofit mindset to a scalable, sustainable business model.
- Why this podcast is your go-to resource for balancing profit and purpose.
If you’ve ever wondered how to align your mission with meaningful revenue or felt guilty about wanting financial freedom, this episode will change the way you see your business—and your potential.
Resources Mentioned in This Episode:
🎧 Join The Business of Good Collective for free resources and a supportive community of women just like you: janditchfield.co/good
Ready to Start Building a Business That Changes Lives?
Hit play now to discover how profit can become the fuel for your purpose—and why your mission deserves financial success.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Have you ever felt torn between making money and staying true to your mission? What if embracing profitability was the key to scaling your impact and preventing burnout?
In today’s episode of The Business of Good, we’re diving into the often-misunderstood relationship between profit and purpose.
I’ll start by debunking the myth that you have to choose between making a difference and making a living. You’ll learn five powerful reasons why profitability is essential for creating sustainable change, including how it funds your mission, prevents burnout, and allows you to scale without compromising your values.
Then, I’m joined by Erica E’Eramo, an engineer turned leadership coach and founder of Two Piers Consulting. With two decades of experience in the international energy industry, Erica shares her journey from nonprofit work to embracing profitability as a tool for greater impact. Her insights on leading with purpose and strategy are sure to inspire and empower you.
What You’ll Learn in This Episode:
- Why profit fuels purpose—and why it’s NOT a dirty word.
- Five ways profitability helps you create lasting impact.
- Erica E’Eramo’s leadership journey and actionable tips for balancing mission and revenue.
- How to overcome the guilt of making money in a purpose-driven business.
If you’ve ever wondered how to align your values with your revenue goals or how to build a profitable business that amplifies your impact, this episode is for you!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Does selling ever feel like a tightrope walk between your values and your bottom line? What if you could grow your revenue and build trust without feeling sleazy? It’s possible—and I’m breaking down exactly how in today’s episode.
In this episode, we’re diving deep into the heart of ethical sales.
You’ll discover:
- What ethical sales truly means and how it differs from outdated, pushy tactics.
- The brain science behind why ethical sales work (hint: it’s all about trust and psychological safety).
- Five actionable strategies you can implement today, including consent-driven selling, transparency, and selling with a mindset of service.
If you’re a purpose-driven entrepreneur ready to align your values with your revenue goals, this episode will give you the tools to sell with confidence, integrity, and heart.
And don't forget to join my free community, The Business of Good Collective, at janditchfield.co/good to grab your free Ethical Sales Checklist and start implementing these strategies today!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Have you ever felt like something is secretly holding your business back—but you can’t quite put your finger on it?
It’s often not the big, obvious mistakes that stall our growth, but the sneaky habits we barely notice. In this episode, I’m uncovering the three silent growth killers that could be quietly sabotaging your business success:
- Overthinking every decision.
- Saying yes to the wrong opportunities.
- Neglecting personal boundaries.
We’ll break each one down, talk about how they impact your growth, and, most importantly, I’ll share actionable strategies to replace them with habits that align with your purpose and goals. You’ll leave this episode equipped to regain focus, protect your energy, and scale your mission-driven business sustainably.
Ready to break free from these habits? Download the free Habit Breaker Checklist now inside my free community, The Business of Good Collective, for even more resources to help you grow. Join here today!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Are you working harder than ever but still not seeing the results you want in your business? You’re not alone.
The truth is, it’s often not about strategy—it’s about mindset. Yes, even a business strategist is telling you this! In this episode of The Business of Good, I’m walking you through 5 powerful mindset shifts to help you detox the toxic thoughts holding you back and start building the business (and life) you’ve been dreaming of.
What You’ll Learn in This Episode:
- Why your mindset—not your strategy—is the foundation for sustainable growth.
- How to embrace your worth and stop undervaluing your work.
- The magic of imperfect action and how it creates unstoppable momentum.
- How setting boundaries can protect your energy and boost your focus.
- Why success and impact aren’t at odds—they fuel each other.
Whether you’re battling self-doubt, perfectionism, or burnout, these shifts will help you silence your inner critic, step into your role as a confident leader, and unlock the next level of growth for your business.
Take It Further:
Ready to detox your mindset and keep the momentum going? Join my free community, The Business of Good Collective, at janditchfield.co/good. Inside, you’ll find a free Mindset Reset Guide with actionable steps to help you stay focused, inspired, and aligned as you grow.
It’s time to let go of what’s holding you back and step into the confident leader your business (and the world) needs. Let’s do this together!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Have you ever felt like your inner critic is holding you back from reaching your full potential? That little voice that whispers doubts, fuels stress, and keeps you second-guessing your decisions? It’s time to silence it—for good.
In this episode of The Business of Good, I’m sharing the ONE quiz that helped me uncover the root of my critical inner voice and how it’s been sabotaging my success. After taking the Positive Intelligence Saboteur Assessment, I discovered the three saboteurs wreaking the most havoc on my mindset: Hyper-Vigilant, Hyper-Achiever, and Controller. And now, I’m tackling them head-on with a transformational mindset tool that I want to share with you.
Then in the second half of the show, I’m joined by my guest and mindset coach, Lindsay White, a leadership coach and Positive Intelligence expert, who breaks down how to uncover and weaken your saboteurs so you can finally quiet that critical voice and unlock your true potential.
What you’ll learn in this episode:
- What Positive Intelligence is and how it can help you master your mindset.
- How to identify your saboteurs (the invisible enemies in your mind).
- Why silencing your inner critic is the key to achieving both business success and personal happiness.
- How I’m using the Positive Intelligence Bootcamp to take control in 2025—and how you can join me.
Ready to get started?
Take the Positive Intelligence quiz today and join me in Lindsay’s Positive Intelligence Bootcamp! Learn more and sign up at janditchfield.co/join.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
You’re showing up, posting content, sending emails—but when it comes to actual sales? Crickets.
If people are watching but not buying, there’s a reason. And it’s not because your offer isn’t good enough.
In today’s episode, I’m breaking down exactly why they’re not saying yes—and how to fix it without feeling pushy, awkward, or salesy.
This is about ethical sales that actually work—the kind that feel good for you and for your audience.
What You’ll Learn in This Episode:
- The biggest mistake entrepreneurs make when it comes to selling (and why it’s costing you buyers).
- Why people hesitate to buy—and how to build the trust they need to say YES.
- The psychology of ethical sales (backed by brain science).
- The 5 stages of a sales funnel that doesn’t feel like a funnel.
- How to make selling feel easy—without pressure or convincing.
If sales feel hard, awkward, or like a struggle, this episode is a must-listen.
Resources & Links:
🎧 Grab my FREE Cultivation Funnel Quick-Start Guide → janditchfield.co/good
📲 Let’s connect on Instagram → @janditchfield.co
💡 Join The Business of Good Collective (my free community!) → janditchfield.co/good
👉 If you loved this episode, take a screenshot and share it on Instagram! Tag me @janditchfield.co and let me know your biggest takeaway!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
What do you do when the people closest to you don’t believe in your business?
You’ve felt it, right? That sting when someone treats your business like a little hobby or gives you the look—you know the one. It’s frustrating, it’s discouraging, and it makes you wonder if you’re really cut out for this.
In this Listener Question Episode, we’re diving into a real question from Sarah, who’s feeling exactly this struggle. She asked, “How do I handle it when the people in my life don’t take my business seriously?”
This is for anyone who’s felt unsupported, misunderstood, or doubted while trying to build their dream business. And trust me, you’re not alone.
We’ll break it all down, step by step:
- Why their opinions have nothing to do with your ability to succeed
- How to reframe doubt so it doesn’t hold you back
- The mindset shifts you need to protect your confidence
- Practical ways to build a community of people who do get it
By the end of this episode, you’ll have a game plan to handle the doubters with grace and move forward with confidence, knowing you don’t need their approval to create something amazing.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Ever feel like you’re putting in the work but still stuck at the same revenue level? Maybe you’ve hit $30K in your business, and while that’s no small feat, scaling beyond it feels impossible. I get it because I’ve been there.
In this episode, I’m breaking down exactly what I’d do if I had to start over and scale from $30K to $100K in business. Spoiler: It’s not about working harder—it’s about working smarter. I’ll walk you through the mindset shifts, sales strategies, and business decisions that made all the difference in my own journey.
Here’s what we’ll cover:
✅ The biggest mistake that keeps you stuck at $30K—and how to fix it
✅ How to nail your niche and simplify your offers to attract the right clients
✅ What a Cultivation Funnel is (and why it’s the key to sustainable sales)
✅ Why making sales daily—not just during launches—will change everything
✅ The mindset shift that finally helped me charge what I’m worth
✅ The power of community and why you can’t scale alone
If you’re ready to break through the plateau and hit your first $100K, this episode is packed with the actionable steps you need to make it happen.
🎧 Grab your headphones, hit play, and let’s dive in!
Resources & Links:
📌 Download the $100K Growth Checklist
📌 Join The Business of Good Collective community
📌 Listen to Episode 008 on Cultivation Funnels
Let’s make this the year you go from stuck to scaling! And don’t forget—if you found this episode valuable, screenshot it, share it on Instagram, and tag me @janditchfield.co so I can cheer you on!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you're not a fan of email marketing, you're going to love this episode more than a night in watching Schitt's Creek with a glass of rosé!
I'm breaking down my easy, yet effective email marketing strategy, plus sharing over 100 email marketing templates with you. Grab your free copy of my templates at janditchfield.co/011.
Imagine never having to spend time agonizing over what to use as a subject line...for the next 100 days!
Oh, all that free time that's coming your way...
I'm voting you fill it up with more time to grow you sales. Maybe spend a little quality time with your business BFF. Get that manicure you know you deserve to have.
It's fully up to you! Because when you have an email list, you have the ability to run your business anyway you want.
Your email list is the single most important asset in your business.
When you focus on it, you'll see growth happen in your business faster than any other way possible.
Links mentioned in this episode:
Free email marketing templates + subject lines download >>> get it here.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
It's my birthday and I'm turning the BIG 5-0!
I never thought turning 50 would hit me quite like this. Sitting on a beach in Jamaica, watching the waves roll in, I found myself deep in reflection—about life, about business, about the things I wish I had known sooner. Some lessons I learned the easy way, but most? They came through the struggles, the pivots, the hard-won moments of growth.
In this episode, I’m pulling back the curtain on the 10 biggest lessons I’ve learned in 50 years—the ones that shaped who I am today as an entrepreneur, a leader, and a woman building a mission-driven legacy. And because I couldn’t help myself, I had to sneak in one extra lesson that completely changed the way I approach success (and I wish I had learned it decades ago!).
Tune in to hear:
✔️ Why success isn’t about going it alone—and what happens when you finally ask for help
✔️ The one mindset shift that makes failure your greatest teacher (instead of something to fear)
✔️ How saying no more often protects the yeses that truly matter
✔️ Why perfection is killing your progress—and what to do instead
✔️ The truth about making money as a purpose-driven entrepreneur (spoiler: it’s not the enemy of good!)
✔️ And the hard lesson I learned about why ego is the biggest reason businesses fail
If you’ve ever felt like you’re running out of time, like you should have things figured out by now, or like your moment has passed—this episode is for you. Whether you're 30, 40, 50, or beyond, there’s still so much ahead of you. And trust me, the best chapters? They’re the ones you haven’t even written yet.
Resources & Links:
💡 Join The Business of Good Collective – My Free Community
📲 Tag me on Instagram @janditchfield.co with your biggest takeaway
🎧 Never miss an episode! Subscribe to The Business of Good
👉 Hit play now and let’s talk about the lessons that matter most.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Big changes are happening, and I couldn’t wait to share them with you! 🎉After years of hosting No BS Business School and helping thousands of entrepreneurs grow their businesses, I realized it was time to shift gears and create something that aligns even more deeply with my mission—and your needs.
So, I’m thrilled to introduce my brand-new podcast, The Business of Good: Ethical Marketing & Sales Strategies for Purpose-Driven Entrepreneurs.
Here’s what you can expect:
- Actionable strategies to grow your business without ever compromising your values.
- Ethical sales and marketing frameworks that feel GOOD to implement.
- Inspiring stories of women building businesses that blend profit with purpose.
If you’ve ever struggled with guilt about making money, felt overwhelmed by traditional marketing tactics, or wondered how to scale while staying true to your mission, this new show is for you.
Let’s build a business that works for you—and transforms the world around you.
Until then, hit play to hear the full trailer and get a sneak peek of what’s to come!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Today’s episode of No BS Business School is a little different—and by that, I mean it’s the last one.
After 285 episodes of real talk, hard-won strategies, and this incredible community, it’s time to close this chapter and step into what’s next.
I want to start with a huge thank you. This podcast has grown, evolved, and become what it is because of YOU.
Every single message, listen, and story you’ve shared has been the heartbeat of this show. Thank you for letting me be a part of your journey, for tuning in week after week, and for trusting me with your time and attention.
None of this would have been possible without this amazing community, and I’m so grateful.
So why am I closing the doors on No BS Business School?
Over time, I’ve felt a pull to dig even deeper—not just to help you build successful businesses but to create ones that truly make a difference.
That’s why I’m beyond excited to announce The Business of Good, my new podcast launching in January 2025.
This new show is for purpose-driven entrepreneurs who believe that business can be a force for positive change. We’ll be building on everything we’ve created here, but with an even sharper focus on blending profit with purpose and finding ways to make a meaningful impact.
In The Business of Good, you’ll still get that no-nonsense, actionable advice, but we’ll be diving deeper into how to build a business that serves both you and the greater good.
If you’re ready to join me on this next adventure, I’d love to have you there.
👉 Join the Waitlist for The Business of Good!
Thank you for being part of No BS Business School. It might be the end of an era, but I believe with all my heart that our best work is still ahead. Let’s make it count.
With so much gratitude,
x Jan
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Wondering if you’re ready to invest in paid ads for your business?
Megan Shields, CEO of ChimeHouse Media, joins me to break down everything you need to know about transitioning from organic marketing to paid advertising.
In this episode, we discuss how to recognize the right moment to start running ads, the common pitfalls that can drain your budget, and how ads can become your secret weapon for building a strong email list.
Megan shares her expertise on why paid ads aren’t a one-size-fits-all solution and how to avoid the rookie mistakes that could cost you. We also dive into the ways ads can help you fast-track your audience growth and ensure you’re setting yourself up for success—without wasting precious dollars.
If you’re on the fence about paid ads or looking for ways to scale your business and boost your email list, this episode is packed with actionable insights that will guide your next move.
In this episode, you’ll learn:
- How to know when it’s the right time to move to paid ads
- The biggest mistakes people make when starting out with paid advertising
- How ads can help you build your email list and grow your audience
- Why paid ads aren’t a “set it and forget it” strategy
- Megan’s top tips for getting the most out of your ad budget
Grab your notebook, hit play, and get ready to dive deep into the world of paid ads with Megan Shields!
Resources mentioned:
Learn more about the Sprint Course Collective here!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
As we’re getting closer to the end of the year and I’m starting to finalize my planning for 2025, I’ve been thinking a lot about where I was when I started my business in 2020 compared to where I am now.
It's normal to question yourself in business and if you’re sitting in a place where you’re wondering if you’re making some of the right decisions, I thought I’d share with you today 6 things that I would do differently if I was starting my business over from scratch.
I’ve learned a lot from these mistakes and I truly think that we learn more from what we do wrong than we do from what we get right. But I also hope that this list will help you to avoid some of the things that tripped me up, so you can get your business moving further faster.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
If you’re sick of spinning your wheels trying to nail down the perfect niche, this episode is exactly what you need!
We’re diving headfirst into the strategy behind choosing a profit-focused niche—one that aligns with your expertise and actually makes you money (because, let’s be honest, we’re not here for hobbies).
In this episode, I’m breaking down the four key factors you need to get crystal clear on: knowing your audience, finding their urgent problem, offering a transformation they’re ready to pay for, and making sure your niche has that all-important profitability potential.
Whether you’re just starting out or feeling like you’re shouting into the void with no real results, I’ve got you covered. By the end of this, you’ll be walking away with real, actionable steps to finally pick a niche that sells and stop guessing your way through it.
What You’ll Learn in This Episode:
- How to stop guessing and start making smart, strategic decisions about your niche.
- Why being laser-focused with your target audience is the secret to success.
- How to spot that urgent problem your audience needs you to solve (hint: this is where the profit magic happens).
- How to define the transformation that makes you stand out as the go-to expert.
- Why market demand is your BFF and how to make sure your niche is financially viable.
Ready to take it a step further?
If you want to dive deeper and get the exact tools to build a profitable online business, come join me in the Online Marketing Kickstarter Bootcamp!
I’m walking you through everything you need to set up a strong foundation and start hitting those $10k months—no fluff, just real strategies that work.
Click here to join the Bootcamp, and let’s get your business growing!
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!
Do you ever feel like you’re putting your heart and soul into launching something… only to be met with silence?
You’ve spent weeks, maybe even months, preparing, promoting, and posting, yet when the big day arrives... crickets. It’s frustrating, right?
You start to wonder if maybe it’s you, or if your offer just isn’t good enough. Spoiler alert: it’s not you, and your offer is good enough.
Today, we’re diving into a strategy that will help you break through the silence and finally get those first sales rolling in. If you’re tired of launching to crickets, you’re in the right place.
In this episode, we talk about the frustration of launching to silence and how to overcome it. You’ll learn about a powerful strategy called penetration pricing and how to use it to build momentum with your new offers. You don’t need a big list, a massive audience, or to be a sales expert to make this work—you just need the right approach.
By the end of the episode, you’ll walk away with a clear, actionable plan to get your first sales fast and build confidence in your offer.
If you’re ready to stop hearing crickets and start making sales, hit play on this episode! Don’t forget to subscribe, leave a review, and share this episode with someone who might need it.
Looking for more tips to get your business off the ground? Check out my FREE bootcamp, Online Marketing Kickstarter where I'll walk you through the 6 key decisions you need to make to sell your expertise online and confidently grow to consistent &10k months. Head to janditchfield.co/bootcamp to save your seat today!
What’s been your biggest struggle with launching? I’d love to hear from you! Leave a comment or DM me on Instagram @janditchfield.co and let’s chat about how you can make your next launch a success.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Ever feel like you’re on the verge of hitting those big financial goals, but something keeps getting in the way? You’re not alone!
Four years ago this week, I launched my very first online course with no clue what I was doing. I left a successful 20-year career, jumped into entrepreneurship without a plan, and figured it out along the way. Now? I’ve replaced and doubled my salary—and I’ve never looked back.
In this episode of No BS Business School, I’m sharing the 4 surprising things that might be keeping you from hitting consistent $10k months. Spoiler alert: It’s not about posting at the perfect time on Instagram.
Building a business that consistently brings in $10k months isn’t about fancy social media tricks. It’s about strategy—and there are likely a few key things you’re overlooking that are blocking your progress.
In this episode, I break down the 4 surprising obstacles standing between you and consistent revenue, and how mastering them changed everything for me.
I’ll be teaching these strategies in my Online Marketing Kickstarter Bootcamp starting October 8th, but today I’m giving you a preview of what to expect!
Remember: passion and profit can live together in harmony. You deserve to hit those $10k months consistently and do so without burning yourself out or compromising your values. It’s time to shift your mindset and embrace systems that work for you—not the other way around.
Ready to take control of your revenue and hit those $10k months? Join me in the Online Marketing Kickstarter Bootcamp on October 8th, where I’ll help you build a business that works for you, without the BS.
Sign up at janditchfield.co/bootcamp.
Make sure to subscribe to No BS Business School so you don’t miss future episodes where I share more about scaling your business the right way. And follow me on Instagram for behind-the-scenes insights and more tips!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Imagine this: You’re trying to sell your amazing service or course, but something feels off. You’re pushing, using all the tactics you’ve seen other successful online businesses use, but deep down, you’re uncomfortable. It feels manipulative, and you’re worried it might be turning off your audience. Sound familiar?
Well, you’re not alone. In today’s episode, we’re diving into the world of bro marketing—a set of tactics that might get you quick sales but could cost you trust and long-term relationships with your audience.
I break down what bro marketing actually is, the four common tactics you need to avoid, and how to replace them with ethical sales strategies that will help you build a sustainable, values-driven business. Trust me, you don’t have to resort to sleazy sales tactics to be successful—you can sell with integrity and still make bank!
In this episode, I walk you through:
- [03:45] – What bro marketing really is and why it’s so common in the online space.
- [08:15] – The sneaky tactic of false urgency and why it damages customer trust in the long run.
- [12:30] – How shame-provoking language manipulates people’s insecurities to force a sale (and why you should never use it).
- [17:05] – The false authority trap: why exaggerating your expertise or credentials is harmful to your business.
- [22:15] – Marking up payment plans: how this unfair tactic exploits customers needing flexibility—and what you can do instead.
- [28:40] – How you can shift from bro marketing to ethical sales today and start building trust with your audience.
By the end of this episode, you’ll understand the difference between bro marketing and ethical sales, and more importantly, how to make the shift in your own business so you can build long-term, sustainable success without compromising your values.
Ready to learn how to market your business ethically and still make money? Join my Online Marketing Kickstarter Bootcamp, where I’ll teach you how to sell with integrity and build a sustainable, trust-based business. It’s completely free, and we’re going to dive deep into creating offers, sales strategies, and systems that work for you, not against you. Head over to janditchfield.co/bootcamp to sign up today!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Ever feel like you’re running a million miles a minute but not actually moving the needle in your business? 🙋♀️
In today’s episode, I’m breaking down how to plan your perfect work week—because let’s face it, we all need a little structure to stay productive without burning out. The secret sauce? It’s all about daily rituals, focus areas, and time blocking.
Whether you’re a business owner juggling school drop-offs or someone who feels buried under a never-ending to-do list, these strategies will help you organize your life in a way that’s actually doable.
We’re covering everything from creating morning and workday rituals that set you up for success to identifying your top 3 money-making activities that will drive your business forward every single day. By the end of this episode, you’ll have a step-by-step plan to tackle your week with less stress and more confidence.
And don’t worry, I’ve got a free Perfect Work Week Planner to help you put these strategies into action! 🎉 Download it at janditchfield.co/278 for prompts, tips, and a customizable guide to set up your rituals, map out your goals, and block your time like a pro.
Planning doesn’t have to feel overwhelming. With a few tweaks to how you approach your week, you’ll feel empowered to take control, make progress, and ditch the overwhelm. Remember, it’s all about progress, not perfection, and giving yourself the grace to grow along the way.
Links mentioned in this episode:
Free Planner Guide Download
Full Focus Planner
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Have you ever wondered why, despite all your passion and purpose, your business isn’t quite hitting the mark? You’re not alone.
In today’s episode, I’m breaking down the top five mistakes purpose-driven entrepreneurs (like you!) make when trying to scale their businesses to six figures.
Spoiler: I’ve made them all, and I’m here to help you avoid them!
What you’ll learn in this episode:
- Why thinking like an expert can actually hold you back from real growth.
- The dangers of prioritizing purpose over profit and how to flip the script.
- How to set healthy boundaries (hello, refund policies) that protect your business.
- Why investing in the right things at the right time is critical for sustainable success.
- How to simplify your strategy and avoid the overwhelm of doing too much too soon.
Ready to ditch the mistakes and build a business that’s both profitable and impactful? Let’s dive in!
Don’t Forget!
If you’re ready to take your business to the next level, don’t miss my upcoming free bootcamp this fall—The Online Marketing Kickstarter! It’s designed for purpose-driven entrepreneurs who want to build a business that aligns with their values while setting them up for success. Head over to janitchfield.co/bootcamp to get on the waitlist and kickstart your journey!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Is it just me, or does it feel like this year has been one wild ride?
If you’ve ever had a season in business where you’re just trying to keep your head above water, trust me, I’ve been there. This year pushed me harder than I ever expected, and it taught me some of the most powerful lessons of my career.
In my latest episode, I’m pulling back the curtain on what has easily been the most challenging year in my business journey.
We’re diving deep into values, mental health, and reinvention—because it’s not just about the wins, it’s about how you handle the tough stuff. This year tested me in ways I never saw coming. But it also gave me the clarity and courage to reshape my business with a deeper focus on ethical leadership and staying true to myself.
If this resonates with you, I’d love for you to tune in. And if you’ve been feeling the weight of this year too, know that you’re not alone. Let’s talk about how we can turn those challenges into fuel for something even greater.
Ready to dive in? Let’s get started!
Save your seat in my newest free training...
If you’re feeling like you’re at a crossroads in your business and you’re ready to get serious about building something sustainable and aligned with your values, my upcoming free bootcamp, The Online Marketing Kickstarter, is exactly what you need. We’ll dive deep into how to build a business that works for you—without compromising your integrity. Sign up today and let’s get to work!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
If you want to go from becoming good at sales to being great at sales, what you need to narrow down on knowing how aware your potential customers are of their own problem.
Whether you're selling a product, service, online course or run a brick and motor, understanding the 5 stages of awareness will move your business forward.
I'm revisiting one of my favourite past conversations in this episode, where you'll learn...
- What the 5 stages of awareness are and why you need to know them
- How to create content that speaks directly to your ideal customer
- And, how to move people through your funnel authentically without using unethical sales tactics
If you're looking to grow you sales, understand your customers on a deeper level and be able to create content that drives them toward buying from you, this is the episode for you.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Ever felt like you’ve stumbled your way through creating an online course?
Trust me, you’re not alone. After selling multiple-six figures of digital offers online, I've made my fair share of mistakes, and in this special episode, I'm revisiting the conversation to lay them all out on the table again.
Because, let’s face it—we often learn more from our slip-ups than our successes.
In this episode, I'm sharing the top 10 mistakes I made while building my online courses, from launching the wrong offer first to pricing way too low and overthinking every single step. These missteps taught me some of the most valuable lessons in my business journey, and I’m here to pass those lessons on to you.
Whether you're just starting or looking to fine-tune your course creation strategy, this episode is packed with insights and practical advice to help you navigate the online course world a little more smoothly.
Also, don’t forget to check out my friend Shannon Boyer's new podcast, The Art of Online Course Creation, for more insights and strategies to enhance your course creation journey.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Have you ever felt like you’re just spinning your wheels in your business, uncertain about the steps you need to take to reach that coveted six-figure mark? Trust me, I’ve been there too.
Let me take you back to the early days of my online business journey. I vividly remember the overwhelm, the confusion, and that nagging feeling of being a little bit lost.
I was determined to bring my offline expertise into the online world and replace my salary. I knew I had the potential, but the hardest part was figuring out where to even begin.
All the advice out there made it sound so easy – just create something and sell it. But coming from a business background, I knew it wasn’t that simple. No one was giving me the concrete steps to build a $100k business.
Does that sound familiar?
Fast forward to today, and I’m thrilled to say I’ve built a multiple six-figure business, all by following a specific, actionable plan.
And now, I’m excited to share that exact plan with you.
In this episode of No BS Business School, we’re breaking down the seven key pillars you need to build a solid foundation for a $100k business.
I’m all about giving you practical tools, so I’ve also created a free checklist that you can download at janditchfield.co/checklist. This checklist will help you implement everything we’re about to cover and identify any gaps in your business that need filling to hit that six-figure goal.
So, are you ready to dive in and get started?
Tune in to the episode and grab your checklist now! Let's get you on the path to building your six-figure business.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Ever feel like you're just treading water in your business, unsure of what makes you truly stand out?
Well, STOP right there and join me in this episode where we'll uncover your entrepreneurial superpower. Trust me, it's time to rediscover why you started this journey and get fired up about your unique strengths!
In this episode, we're diving into how identifying and leveraging your entrepreneurial superpower can transform your business.
Whether you're a Visionary Creator, a Strategic Thinker, a Networking Maven, or a Resilient Achiever, knowing your strengths is key to hitting that 6-figure mark.
Get ready for some insightful stories, practical tips, and a good dose of motivation to help you along your entrepreneurial journey. Being an entrepreneur is super challenging but incredibly rewarding!
There have been plenty of days when I've wanted to give up, but those tough days are opportunities to grow as a business owner and person. You just need to know how to tap into your secret sauce... so I'm breaking it down for you.
Listen in to discover your 6-figure entrepreneurial superpower and how to leverage it for your business success.
Don't forget to take the quiz to uncover your unique strengths and start using them to your advantage!
What's Your Entrepreneurial Superpower? And How Does That Help YOU Create a 6-Figure Online Business?
In my BRAND NEW QUIZ, I’ll tell you what your unique entrepreneurial strength is... and how your secret sauce can help catapult your online business toward 6-figure success. Click here to take the quiz today!
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
This might sound weird, but it’s the truth.
You’re a leader in your business, even if you’re a solopreneur. The question is, are you leading with courage?
Tough one, right? That's why I brought in some help to dive deep into what leadership really means and how we can show up bigger in our businesses by embracing our leadership superpowers.
The incredible Lindsay White joins me to unpack this conversation. Lindsay’s a sought-after coach helping leaders everywhere embrace their unique leadership style.
She believes every business deserves three things: great leadership, an impactful people strategy, and a culture that inspires. Her journey is a testament to how these principles can transform not just businesses, but also the leaders at the helm.
During our chat, Lindsay shared her powerful approach to leadership. She talked about the importance of being true to yourself and leading with your values. It's not about fitting into a mold or trying to be someone you're not. It’s about embracing who you are and leading from that place of authenticity.
If you’re ready to become a courageous leader, even when you’re doubting yourself, this episode is for you.
Lindsay’s insights and experiences are not just inspiring—they’re actionable. You can start implementing her advice right away and see the difference it makes.
So grab your headphones, hit play, and get ready to be inspired by Lindsay White’s incredible journey and wisdom. You won’t want to miss this one!
Follow Lindsay White on the 'Gram and find her on the web here.
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Books have been my guiding force to get healthy again after a pretty hard season of life.
In this episode, I’m sharing my favorite ones that helped me get back in the game. And there's one book I always return to when I need a mindset shift.
I’m diving deep into how Matthew McConaughey's Greenlights became my new business mindset coach.
Over the past six months, I’ve been on a journey of recovery, and Greenlights transformed the way I approach my career, even after 20 years in business development.
This book redefined my perception of success and provided a fresh perspective on navigating the tough moments.
As business owners, it's crucial to continually improve our mindset and resiliency, and reading plays a vital role in this. Success is all around us; we just need to recognize the opportunities to reach it.
Join me as we explore how to find our Greenlights and discover your own mindset recipe for success. If you need motivation to reshape your business approach this year, you won’t want to miss this conversation.
Plus, if you listened to my last episode about dealing with depression and anxiety, you'll find this episode a perfect follow-up on building resilience and finding inspiration.
Check out my full list of 'must-reads' for all female entrepreneurs below:
- Professional Troublemaker by Luvvie Ajayi Jones
- The 5 Second Rule by Mel Robbins
- Boundary Boss by Terri Cole
- Greenlights by Matthew McConaughey
Tune in and get ready to transform your mindset, discover hidden opportunities, and take your business to new heights.
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
The past six months have been a wild ride for me.
I've gone through three massive life changes, one right after another. Some of these changes were really positive, but let's be honest – change is always a challenge, no matter how good it is. These ones left me feeling breathless and scrambling to find my footing.
In this episode, I'm peeling back the curtain and sharing these three big changes with you because I know I'm not alone in feeling this way. It’s not always easy for me to share such raw stories, but I believe it's so important.
As entrepreneurs, we're human too. So, here’s your permission to be completely, messily, and freely human.
If you’ve ever felt like a fraud as a leader or questioned your ability to make an impact because of life’s challenges, this episode is for you.
Click to listen, and know that I’m right here, cheering you on every step of the way.
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Get ready for a website transformation that’s going to blow your mind! Today’s episode is an absolute game-changer.
We’re diving deep into the magic of the "above the fold" section of your website. This is the very first thing your visitors see, and trust me, it can make or break their entire experience. If you’re ready to boost engagement, reduce bounce rates, and skyrocket your conversions, this is where you need to start.
Here’s what you’ll discover:
- Why "Above the Fold" Matters: Learn why this crucial part of your site is so important and how it impacts user behavior.
- Actionable Tips: Get practical steps to optimize your "above the fold" content and captivate your visitors instantly.
- Boost Engagement: Discover proven strategies to increase interaction right from the moment they land on your page.
- Reduce Bounce Rates: Master techniques to keep visitors exploring your site longer. Skyrocket Conversions: See how a well-optimized "above the fold" can significantly boost your conversion rates.
So grab your favorite notebook, a cozy blanket, and your go-to drink, and let’s dive into this incredible conversation. Your website will thank you!
Want More In-Depth Guidance?
If you’re ready to transform your entire website into a stunning, high-converting powerhouse, join me in Website Magic! This comprehensive course will walk you through every step to makeover your website that not only looks amazing but also drives sales and engages visitors.
Don't miss out on the opportunity to give your website the glow-up it deserves. Click here to enroll in Website Magic today!
Let's turn your website into a customer magnet together. Your future self will thank you for this!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Sales Pages... Please Make Them Stop!
Ever feel like your sales page is a never-ending novel? You're not alone! I'm not sure who started the rumor that they need to be 6000 miles long to be effective, but it's time we revisit this conversation.
In this episode of the podcast, I'm diving into some common sales page mistakes that aren't often talked about in the online space—mistakes that could be costing you sales.
Let's get them fixed!
If you're looking for actionable advice to set yourself up for success, tune into this episode of the podcast. I'll walk you through each of these five common website 'oops!' and give you the tips you need to optimize your sales page and boost your conversions.
Ready to make your sales page work for you?
Let’s dive in!
Want More In-Depth Guidance?
If you’re ready to transform your entire website into a stunning, high-converting powerhouse, join me in Website Magic! This comprehensive course will walk you through every step to makeover your website that not only looks amazing but also drives sales and engages visitors.
Don't miss out on the opportunity to give your website the glow-up it deserves. Click here to enroll in Website Magic today!
Let's turn your website into a customer magnet together. Your future self will thank you for this!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Over the years, I’ve learned what makes a website truly shine and what drags it down. Today, I’m sharing five easy tweaks to make your website work harder for you.
Ever thought about those social media icons in your header? They might be sending visitors away! And, a dedicated testimonial page? It could be dating your site more than helping it. Let’s simplify those lead forms, optimize your thank you pages, and ensure your images reflect your brand beautifully.
Want more details? Tune in to the episode!
Ready to transform your website into a profit powerhouse?
Join my LIVE Workshop Series, Websites That Convert!
Starting June 24, we’re diving into three days of in-depth training. I’ll show you how to create the three most important pages on your site, build genuine connections with your audience, and sell without the sleaze.
This is your chance to stack the odds in your favor, attract your dream customers, and create a website that WOWS and SELLS. Spots are limited, so don’t wait – grab your spot in this game-changing LIVE training series now!
Save your seat here >>> janditchfield.co/website
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
What's hottest lead generation strategy to grow your email list? Quizzes!
If you’ve ever wondered how to create a quiz lead magnet that truly converts, you’re in for a treat.
Today, I’m chatting with none other than Josh Haynam, the brilliant co-founder and CEO of Interact, an AI-powered quiz software platform. Josh has an incredible journey – he founded Interact 11 years ago and bootstrapped it to over 7,000 paying customers. Talk about impressive!
In this episode, we dive deep into the fascinating world of quiz lead magnets. We discuss the psychology behind why quizzes are so effective, the step-by-step process of building a quiz that captures attention and drives results, and the ever-ongoing debate: AI vs. hiring a copywriter.
Get ready to uncover the secrets that can transform your lead generation strategy and take your business to the next level.
So, without further ado, let’s jump into the conversation with Josh Haynam. Trust me, you don’t want to miss this one!
About Josh Hynam:
Josh is the co-founder and CEO at Interact, an AI-Powered Quiz software platform. Josh founded Interact 11 years ago and bootstrapped it to over 7,000 paying customers. Learn more about Interact AI here: tryinteract.com
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Let's get real... trying to run your business while being a full-time parent during the summer is no joke! And, it can stir up a lot of those pandemic memories we’d rather forget.
So, how can we balance parenting and business during school breaks?
In this episode, I'm thrilled to chat with Carley Aroldi, a brilliant clinical play therapist and childhood mental health expert, who’s here to spill the secrets on how to master the summer hustle and keep your business thriving.
You'll uncover Carley’s golden nuggets for structuring your day to juggle work and kids like a pro, without losing your mind. Plus, we get real about overcoming the guilt that comes with balancing business and parenting duties.
Whether you’re running your empire from home or managing it on the move, this episode is packed with actionable, heart-centered advice to help you not just survive, but thrive this summer.
About Carley Aroldi:
Carley Aroldi is a clinical play therapist, childhood mental health expert, mom of two and founder of Peaceful Parenting. She is here to reimagine what family life can look and feel like, especially for parents who are overwhelmed by their “big feeling” kids. She specializes in mindful family dynamics, trauma-informed practices and the power of play and creativity. She holds a B.A. in film and media studies, an M.A. in Mental Health Counseling and a Post-Master’s Graduate Certificate in Infant/Early Childhood Mental. She recently completed her tenure as a board member on the New Jersey Association for Infant Mental Health.
Find her on the web and follow her on the 'Gram.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I can name a million times I wanted to quit my business, including when my mic didn't connect properly when I recorded this episode...
Yep, you might notice the sound isn't quite what you're used to, but this conversation is one we really need to have.
When is it time to quit your business?
Today, we're diving into a topic that's not always easy to talk about but is oh-so-important: knowing when it's time to quit your business.
Whether you're feeling the weight of burnout, struggling with financial issues, or just not in love with your business anymore, it can be tough to figure out when to keep pushing and when it's time to throw in the towel.
But wait—before you make any drastic decisions, we also need to chat about when it's time to pivot instead of quitting.
Sometimes, a small shift in strategy can breathe new life into your business and reignite that passion.
This episode is a heart-to-heart you won't want to miss, especially if you've ever felt like giving up.
So, grab your favorite drink, get comfy, and let's dive in. It's time to get real about whether it's time to quit your business... or maybe just take it in a new direction.
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Today, we're diving into a hot topic that touches almost everyone: social media burnout. It's real, it's rampant, and it's exactly what we're tackling in today's episode.
Joining us is the incredibly talented Rebecca Stanisic, a freelance writer, speaker, and the content strategist every solopreneur dreams of. She’s here to help us navigate the choppy waters of content creation with ease and intention.
We’re exploring what burnout looks like, why it’s so common, and how to handle it without ghosting your audience or putting your business on the back burner. Rebecca has some brilliant insights on how to strategically take a break or tone down your social media hustle without losing ground. Plus, we'll dive into creating content that aligns with your deeper values and purpose—because when your work resonates with who you are, it hardly feels like work at all.
If you're on the brink of a digital meltdown, or just wondering how to keep your social media vibrant without draining your soul, this is the conversation you need to hear. We're going beyond the typical tips and digging into how you can genuinely enjoy your digital life again.
Grab your headphones, and let's get into the nitty-gritty of beating social media burnout. You're going to love this refreshing take on keeping your digital engagements energizing and effective!
About Rebecca Stanisic:
Rebecca Stanisic is a freelance writer, speaker and content strategist. She helps busy solopreneurs and small business owners create content with intention by focusing on clear brand messaging and goal-setting so they can create, curate and amplify their content without feeling overwhelmed and stressed-out. She’s the proud mom of two and is fuelled by fiction and coffee. Follow her on Instagram @bitofmomsense or check out her website at https://www.rebeccastanisic.com
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Let's be real. Running a podcast can be a lot!
The constant content creation, weekly releases, show notes and marketing... it's no wonder why so many podcasters ghost their own show.
So, I'm bringing in some help to make your podcasting journey a whole lot smoother.
Jason Cercone, the mastermind behind Bombtrack Media is back on the show. He's all about helping busy professionals like us take our brands to the next level through strategic content creation.
Jason's on a mission to shake up the podcasting game and is sitting down with me to spill the beans on why the traditional approach to podcasting might not be cutting it for hustlers like you and me.
Get ready to explore why embracing a season-based format could be a total game-changer for your business. Believe me, this is a strategy you won't want to miss out on.
So grab your favorite drink, get comfy, and let's dive into this conversation.
About Jason Cercone:
Jason is the Founder & CEO of Bombtrack Media and focuses on helping busy professionals create brand-elevating content in a strategic, dynamic way. By emphasizing a season-based podcast format and maximizing content repurposing, creators save time, stay engaged with their production efforts, and produce content that impacts listeners on multiple levels
Take his free podcasting brand test here >>>
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Creating an online course might seem like a breeze when you're knee-deep in the digital world. You grab the top-notch software, whip together some killer slides in Canva, hit record, and voila!
Instant success, right? But let's keep it real—how do you ensure that the course you're pouring your soul into is actually moving the needle?
Enter our guest today, Shannon Boyer. Shannon isn't your average course creation guru. With over two decades of experience and a master's degree in education, she's revolutionizing the online learning landscape.
In our chat today, Shannon's peeling back the layers on what it truly takes to craft a course that's more than just a brain dump. We're talking about courses that genuinely empower and uplift your audience.
From honing in on your audience's deepest desires to crafting a curriculum that propels them towards real, concrete results, Shannon's spilling all the tea.
So, if you're itching to elevate your course creation game and make a profound impact on your students' lives, you won't want to miss this episode.
Let's dive into this conversation with Shannon Boyer and uncover the keys to creating courses that leave a lasting impression on your audience.
About Shannon Boyer:
Shannon is an award-winning educator with a Masters degree in education and over 20 years of experience creating courses and curriculum. She works with entrepreneurs to help them create high-touch, high-quality, high-impact online courses that get their students results.
Grab her free guide >>> 7 Things Every Course MUST have to Max Student Referrals
Learn more about working with Shannon >>>
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I bought a church...
Well, technically, I rented a church, but it sounds much more dramatic when I say I bought one. It's actually the building that we secured to start a second business, and boy, this ride has been wild!
I've chatted about this whole process quite a bit with some of the amazing women I work with, but I've been itching to dive into it on the podcast because it's been one heck of an adventure—opening a second business, and one that's totally offline.
So, behind the scenes, for the past couple of months, I've been knee-deep in a project to reclaim the keys to an old church. Yep, it's been standing tall since 1890, right smack in the downtown core of my neck of the woods.
Now, I know what you're thinking—what does snagging an old church have to do with online business, Jan?
Stick with me, because I'm about to spill the beans and dive into some of the strategies we've been using for this project. And get this, we're flipping the script a bit—we've been using online tactics to launch this offline business!
Yep, you heard that right. While I usually dish out advice on using offline techniques to kickstart online ventures, this time around, we've been pulling out all the online stops to get this offline biz up and running in record time.
So, buckle up, because I'm about to spill some juicy details and share how I've been mixing things up strategically with this new community hub that we've launched called, The Pews.
Ready to dive in with me? Let's do this!
Links Mentioned:
Check out The Pews online >> thepews.ca
Follow The Pews on the 'Gram >> @thepews.ca
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Want to get off the social media hamster wheel, but are worried about it impacting the number of eyes you get on your business. I've got your back!
Today, we're diving deep into the world of visibility and uncovering five super simple yet incredibly powerful ways to skyrocket your presence—all without relying on social media.
In this episode, we'll explore how you can elevate your visibility game without being tethered to social media platforms. No algorithms, no constant scrolling—just straightforward techniques to boost your presence and reach your audience effectively.
So, what are we convering? So many things!
- Easy ways to forge meaningful connections and collaborations that amplify your visibility within your industry and beyond
- The art of using old school marketing tactics to your advantage in the online world
- The strength of community building to foster genuine connections and increase your visibility organically
Whether you're a seasoned entrepreneur or just starting out, these techniques will revolutionize the way you approach visibility, helping you stand out in a crowded digital landscape.
So, grab your favorite bevie, settle in, and prepare to elevate your visibility game to new heights. Trust me, you won't want to miss out on these game-changing insights!
Let's dive in and unlock the secrets to skyrocketing your visibility without relying on social media.
Are you ready to get new eyes on your business without having to do more on social?
Join my free 5-Day Live Digital Networking Bootcamp: SCHMOOZE!
SCHMOOZE is the MOST popular bootcamp that I've ever offered, and I'm running it again this month!
Starting on April 22, I'll be hanging out with you in person to teach you the 4-step process to create a simple digital networking strategy that consistently attracts new attention to your business without having to do more on social.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I'm saying goodbye to Instagram... well, at least the main feed for now. And you know I wouldn't make a move like this without spilling all the tea on why.
Honestly, Instagram and I? We've never quite clicked. Sure, I pushed through the friction because, let's face it, not liking something isn't always a good enough reason to quit, especially if there's a return on the investment. And for a minute there, Instagram did pay off. It wasn't exactly driving sales for my business, but it was a solid top-of-funnel channel. Until it wasn't anymore.
Now, you know I'm all about that data-driven life. And let me tell you, the numbers have been screaming at me lately. Despite pouring hours into content creation, engaging, and posting, the returns just aren't cutting it. No reach, no financial boost. But my other marketing channels? It's a whole different story. The returns there? They're worth the effort.
So, I'm making a bold move and bidding adieu to Instagram. In this behind-the-scenes episode, I'm breaking down exactly how I'm making my exit and what I'll be doubling down on to market my online business instead.
Trust me, this shift? It's gonna be a game-changer. So grab something delish to drink, pop in the earbuds and let's get down to (social media free!) business.
Are you ready to get new eyes on your business without having to do more on social?
Join my free 5-Day Live Digital Networking Bootcamp: SCHMOOZE!
SCHMOOZE is the MOST popular bootcamp that I've ever offered, and I'm running it again this month!
Starting on April 22, I'll be hanging out with you in person to teach you the 4-step process to create a simple digital networking strategy that consistently attracts new attention to your business without having to do more on social.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Feel like your home office is more BLAH than YEAH?
I get it! After a terrible background paint color that left me looking like a cast member of The Walking Dead, I started wondering what went behind designing your dream online business home office.
In this episode of the podcast, I'm sitting down with the incredibly talented interior designer, Gabriella Milgrom, to uncover the secrets of creating a home office that not only looks great on camera but also fosters productivity and creativity.
We'll share personal anecdotes, expert tips, and actionable advice to help you transform your workspace into a haven of inspiration and motivation.
Don't settle for a lackluster office space any longer. Tune in now and discover how to turn your home office from BLAH to YEAH!
About Gabriella Milgrom:
Gabriella is an accredited interior designer and professional project manager teaching homeowners the design strategies + management tactics needed to create the perfect home. If you want to know how to make the right design decisions for your home's vision, budget, and family, she has all the tips and guidance to get you there.
AND if you're looking to start a home renovation, remodel, or new build project, she’ll teach you how to avoid construction issues, contractor disputes, and budget blowouts, and instead create an intentional home for your family and future without loosing your sanity. Learn to design and build, the right way, from the start.
Learn how to work with her to design your dream home office here!
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Get ready to dive deep into the world of lead generation and list building because today's episode is going to be an absolute game-changer!
Five of my incredible clients, each with their own unique gifts and expertise, came together to create a lead generation powerhouse team. Yes, you heard that right, collaboration at its finest!
In this episode, we're pulling back the curtain on their journey as they brought to life a genius strategy I shared with them in one of my programs - an email list building collaboration.
From electrifying brainstorming sessions that ignited creativity to the down-and-dirty details of execution, you'll hear their stories firsthand. Get ready to be inspired as they share their wins, their challenges, and the game-changing insights they gained along the way.
So, what can you expect to uncover? So many things!
- How to find the right partners to collaborate with the grow your email list signups
- Pro tips for leveraging social media to skyrocket your reach and build your list
- Insider strategies for nurturing leads into fiercely loyal customers.
So grab your favorite beverage, cozy up, and get ready to be swept away by the collective brilliance of these five amazing women. Trust me, you won't want to miss a single second of this episode.
Let's dive in and unleash some serious lead generation magic!
Featured in this episode:
Chef Rafael & Toni Gonzalez
Jenny Waters Wellness
Sari Lampinen
Gabriella Milgrom
Monika Nielsen
Alison Strong
Check out their lead generation strategy in action here >>> The Spring Refresh Home and Garden Guide
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Women's Health and Business Mini-Series: Part Three
You asked. We answered!
Ever find yourself questioning the impact of stress and hormonal fluctuations on your business and well-being as a woman entrepreneur? Feeling like your body's at odds with you, but unsure how to regain control? Trust me, I've been there too!
That's why in this special Q&A episode of No BS Business School, we're diving deep into your burning questions surrounding health, burnout, and stress management for female entrepreneurs.
And who better to provide insights than Vandghie, my Chief Health Officer, clinical dietitian, and our go-to expert in women's hormonal health and wellness?
What is she answering?
•How to know if what you’re feeling is burnout or just a rough patch
•If there are any magic foods or supplements you should be stocking up on to combat stress and burnout
•Is it really a thing to time business launches around your menstrual cycle? What's the deal with that?
And so much more!
Get ready to gain clarity, take action, and unlock the secrets to achieving balance and success in both your business and your well-being.
Don't miss out on this empowering episode – tune in now!
Join Vandghie's Peak Performance Bootcamp:
A 5-Day Wellbeing Kickstarter for Ambitious Female Entrepreneurs & Executives to Thrive in Business and Prevent Burnout & Fatigue. Learn the 4-step framework to get rid of fatigue, anxiety, overwhelm, weight gain, poor sleep, brain fog, poor focus and concentration so you can run your business at PEAK PERFORMANCE again.
Save Your Seat Here >>> vandghie.com/peak
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Women's Health and Business Mini-Series: Part TwoCan I just drop a truth bomb on you that might just rock your entrepreneurial world?
Recent studies have shown that investing in your wellness as a business owner can lead to some seriously jaw-dropping returns. I'm talking about a whopping $6 return for every single dollar you put into your health strategy. Can you believe it? Mind officially blown!
Now, you might be wondering, what are these mystical health secrets that us solopreneurs could be tapping into to supercharge our businesses? Well, fear not, because I've got my good friend Vandghie back on the pod, and she's about to spill all the tea on where we should be investing in ourselves personally to see those business gains.
In this extra special Masterclass-style episode, Vandghie is taking us on a journey to unlock those hidden health secrets. She's pulling back the curtain and dishing out the exclusive practices that those successful female entrepreneurs swear by. Trust me, this is the inside scoop you've been waiting for!
And if you're craving a step-by-step guide on how to actually implement these health secrets into your own life, then buckle up, because this episode is about to become your new best friend!
Seriously, these insights are absolute game-changers, my friend. So, let's get ready to hit the books and head to health school with Vandghie!
Join Vandghie's Peak Performance Bootcamp:A 5-Day Wellbeing Kickstarter for Ambitious Female Entrepreneurs & Executives to Thrive in Business and Prevent Burnout & Fatigue. Learn the 4-step framework to get rid of fatigue, anxiety, overwhelm, weight gain, poor sleep, brain fog, poor focus and concentration so you can run your business at PEAK PERFORMANCE again.
Save Your Seat Here >>> vandghie.com/peak
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Women's Health and Business Mini-Series: Part One
Did you know that a whopping 42% of women in business are grappling with burnout?
Yep, it's not just fatigue; we're talking gut issues, weight gain, hair loss, joint aches, anxiety... and more. These are not just signs of aging, they're signs of a dysregulated nervous system and disease. It's high time we started paying attention to our health!
In this episode of No BS Business School, I'm sitting down with my good friend, Vandghie, a clinically trained dietitian and women’s health expert. Let me tell you, I personally owe a lot to Vandghie's work, and I firmly believe that every woman needs to start incorporating their health into their business strategy.
Vandghie breaks down why Women's Hormonal Health often gets the short end of the stick in traditional medical systems. Plus, she sheds light on how a dysregulated nervous system triggers disease and reveals the tried-and-tested steps we can take to heal our bodies and get our hormones back on track.
Tune in now and discover:
- What’s behind the alarming surge in disease among women
- Why you feel like your body is turning against you
- How toxic stress wreaks havoc on your gut — and what you can do about it
- The warning signs of a dysregulated system (and why us high achievers are especially at risk!)
- Vandghie's holistic approach to health for female entrepreneurs
- Strategies to harness good stress and remove toxic stress from your life
- What to do if traditional medicine isn’t cutting it
- Why I brought Vandghie on board as my Chief Health Officer, and why you should seriously consider doing the same
You don’t have to keep soldiering through fatigue, mood swings, and perpetual anxiety. There’s a whole new way to approach business – one that prioritizes our health and puts us back in the driver's seat.
So pour yourself something comforting to drink, curl up and dive into this episode. This conversation is a game-changer for your health and your business.
Join Vandghie's Peak Performance Bootcamp:A 5-Day Wellbeing Kickstarter for Ambitious Female Entrepreneurs & Executives to Thrive in Business and Prevent Burnout & Fatigue. Learn the 4-step framework to get rid of fatigue, anxiety, overwhelm, weight gain, poor sleep, brain fog, poor focus and concentration so you can run your business at PEAK PERFORMANCE again.
Save Your Seat Here >>> vandghie.com/peak
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Increase Your Business Revenue with a Podcast - Day #5Let's talk about the heartbeat of your podcast—audience engagement!
Today, we're shaking things up in our final episode of our 5-part series, where we've been unraveling the secrets of boosting your business revenue with a powerhouse podcast marketing and sales funnel.
We're delving into the realm of audience engagement strategies that'll not only skyrocket your download numbers but also boost your revenue by cultivating a community of loyal podcast fans.
I'm diving deep into 7 audience engagement tactics straight from my new course, Podcast Profit Playbook, to draw your listeners closer and foster genuine connections.
What's on the agenda? Oh, just a bit of everything:
- Using contests to spark listener excitement and strategically bump up those episode downloads
- Leveraging guest appearances to broaden your audience reach and create buzz on other podcasts
- Running quizzes that dish out personalized content recommendations, keeping listeners hooked and engaged
- Integrating podcast episodes into your nurture sequences to give your downloads a serious boost
And much more!
We've got a jam-packed episode ahead, so grab your notebook and let's dive in!
Head to janditchfield.co/pod to get your free workbook for the series.
Links mentioned in the show:
Join PodMatch to find a guest for your podcast or to become a guest here.
Create your podcast playlist quiz using Interact here.
Enroll in Podcast Profit Playbook!The Podcast Profit Playbook is your step-by-step critical path to setting up and launching a highly profitable podcast marketing and marketing funnel.
The only course of its kind that gives you the step-by-step system to add a new stream of revenue to your business - simply by adding a podcast to your marketing arsenal.
This isn't your run of the mill "how to launch a podcast" course.
It's a plug and play strategy, specifically designed to harness the power of your expertise to add a new line of revenue to your business with a podcast marketing funnel. Join today!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Increase Your Business Revenue with a Podcast - Day #4Let's talk about the money honey!
Welcome back to Day 4 of my 5-day journey to skyrocket your business revenue with podcasting! Today, we're entering the dynamic world of podcast monetization strategies that are guaranteed to elevate your business to new heights.
In this episode, we're going to explore four ingenious ways to generate revenue from your podcast, and guess what? You won't need to send out countless emails begging for sponsorships that don't align with your brand!
From crafting irresistible limited series to hosting value-packed workshop series, I've got you covered with actionable insights to help you monetize your podcast like a pro.
But wait, there's more! I'll also guide you through leveraging targeted lead magnets and embracing interactive-style episodes that not only keep your audience engaged but also primed and ready to make a purchase. Because let's face it—podcast monetization isn't just about boosting your bank account; it's about forging genuine connections with your audience and delivering value that truly wows!
So, grab your favorite beverage, a pen, and get ready to dive into this transformative conversation about turning your podcast into the ultimate money-making machine! You won't want to miss a single second of it!
Head to janditchfield.co/pod to get your free workbook for the series.
Enroll in Podcast Profit Playbook!The Podcast Profit Playbook is your step-by-step critical path to setting up and launching a highly profitable podcast marketing and marketing funnel.
The only course of its kind that gives you the step-by-step system to add a new stream of revenue to your business - simply by adding a podcast to your marketing arsenal.
This isn't your run of the mill "how to launch a podcast" course.
It's a plug and play strategy, specifically designed to harness the power of your expertise to add a new line of revenue to your business with a podcast marketing funnel. Join today!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Increase Your Business Revenue with a Podcast - Day #3Get excited because we're about to create content magic in the third episode of our 5-part series designed to show you how to add a new line of revenue to your business by integrating a podcasting marketing funnel.
Today, we're delving deep into the art of crafting episodes that not only grab your audience's attention but also drive sales for your business. We'll be uncovering the secrets behind creating content that truly resonates with your listeners, inspiring them to take action and engage with your brand.
What are we covering?
- The essential ingredients for revenue-boosting episodes and how to infuse your podcast with persuasive messaging
- How to strategically name your podcast episodes utilizing SEO to help you carve out your unique space in the bustling world of podcasting and attract your ideal audience
Whether you're a seasoned podcaster ready to monetize your show or a budding entrepreneur eager to leverage the power of podcasting for business growth, this episode is tailor-made just for you.
So, grab your favorite beverage, snuggle up in your coziest podcasting nook, and get ready to unlock the secrets of crafting episodes that captivate and convert. Let's dive right in!
Head to janditchfield.co/pod to get your free workbook for the series.
Enroll in Podcast Profit Playbook!The Podcast Profit Playbook is your step-by-step critical path to setting up and launching a highly profitable podcast marketing and marketing funnel.
The only course of its kind that gives you the step-by-step system to add a new stream of revenue to your business - simply by adding a podcast to your marketing arsenal.
This isn't your run of the mill "how to launch a podcast" course.
It's a plug and play strategy, specifically designed to harness the power of your expertise to add a new line of revenue to your business with a podcast marketing funnel. Join today!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Increase Your Business Revenue with a Podcast - Day #2
Let's dive into the exciting world of funnels! Now, I know the term "funnels" can sometimes sound daunting, especially in the online space where it seems like there's a maze of confusing messages and trip wires at every turn.
But fear not! Today, we're going to demystify funnels and focus on two specific ones that are absolute game-changers when it comes to driving revenue from your podcast.
First up, we have what I like to call the Listener Acquisition Funnel. This is where the magic begins – we'll attract our dream listeners, introduce them to our podcast, and cultivate a loyal fan base that keeps coming back for more.
And then, we have the customer acquisition funnel – the powerhouse that turns those loyal listeners into paying customers. It's all about inspiring our audience to take action and become valued customers of our business.
In this episode, I'm pulling back the curtain on each of these funnels, giving you a behind-the-scenes look at how they work and sharing actionable strategies to optimize them for maximum revenue generation.
Get ready to unleash the full potential of your podcast and drive revenue straight to your front door! Let's do this!
Head to janditchfield.co/pod to get your free workbook for the series.
Enroll in Podcast Profit Playbook!The Podcast Profit Playbook is your step-by-step critical path to setting up and launching a highly profitable podcast marketing and marketing funnel.
The only course of its kind that gives you the step-by-step system to add a new stream of revenue to your business - simply by adding a podcast to your marketing arsenal.
This isn't your run of the mill "how to launch a podcast" course.
It's a plug and play strategy, specifically designed to harness the power of your expertise to add a new line of revenue to your business with a podcast marketing funnel. Join today!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Increase Your Business Revenue with a Podcast - Day #1
I'm back with a brand new podcast workshop series, 5 Days to Increase Your Business Revenue with a Podcast.
This training series has been created to show you how to add a new line of revenue to your business by integrating a podcasting marketing funnel, allowing you to elevate your brand and attract high-quality leads.
I'm going to break down how to add a new line of revenue to your business by integrating a podcasting marketing funnel allowing you to elevate your brand and attract high-quality leads.In the first episode, we're talking about why your business needs a podcast and how it will unleash a new stream of revenue for your business without using paid ads or inauthentic marketing tactics.
Maybe you've thought it feels overwhelming trying to figure out how to get started using a podcast to strategically add more revenue to your existing business.
Or maybe you've already tried and were met with lack luster results that left you frustrated and like you wasted your precious time.
Either way, this Podcast Workshop Series is going to change that for you by giving you a clear plan to follow that will lead to consistent podcast profits.
So grab a pen, head to janditchfield.co/pod to get your free workbook for the series, and let's dive right in!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Are you ready to conquer lead generation like a boss?
Lead generation can feel like trying to find a needle in a haystack, right? But fear not! I've got your back. Today, we're diving deep into part two of my series on Lead Generation Made Simple.
In this episode, we're not just talking theory – oh no! We're rolling up our sleeves and setting you up for success by tackling all the moving parts of your lead gen funnel. From crafting the perfect opt-in page to nailing your email sequences and rocking your social media promotion, I've got you covered!
So if you're tired of feeling stuck and ready to supercharge your business growth, grab your favorite beverage, cozy up, and let's dive in together!
And guess what? I've got a little something extra for you.
Don't forget to grab your FREE copy of "Lead Generation Made Simple" – the ultimate guide to creating a high-converting lead magnet that'll have your ideal customers knocking down your virtual door. Head over to janditchfield.co/guide to snag yours now!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Let's face it, lead generation can feel like trying to find a needle in a haystack. But fear not! I'm here to guide you through the maze and show you how to attract those coveted leads like a magnet.
In this episode, we're stripping away the mystery surrounding lead generation. We're breaking down the fundamentals, from understanding what lead generation is all about to crafting irresistible lead magnets that'll have your ideal customers knocking down your virtual door.
So if you're tired of feeling stuck and ready to supercharge your business growth, grab your favorite beverage, cozy up, and let's dive in together!
But wait, there's more! Don't forget to snag your free copy of "Lead Generation Made Simple," my new FREE PDF guide packed with 6 stress-free steps to create a high-converting lead magnet. Head over to janditchfield.co/guide to get your hands on it now!
Stay tuned for part two of this conversation on Episode #246, where we'll roll up our sleeves and get into the nitty-gritty of putting these strategies into action. Trust me, you won't want to miss it!
Let's crush those lead generation goals, one conversion at a time. Ready, set, grow!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Today's episode is extra special because I'm giving you a backstage pass to something near and dear to my heart – the Intentional Action Academy. Yep, last month, I swung open those virtual doors and invited you all in to my new membership, and now, I'm taking you on a personal tour.
We're going to dive deep into the journey of bringing the Intentional Action Academy to life, from its humble beginnings to where it stands today. I'll be sharing the ups, downs, and everything in between, along with the strategies and insights that shaped our path.
But wait, there's more! I want to tackle all those burning questions you have about the launch – the nitty-gritty details, the behind-the-scenes secrets, you name it. From my sales strategy to the little tricks I used to build anticipation, I'm laying it all out on the table.
So, grab your favorite beverage, cozy up, and get ready to hang out with me as we peel back the curtain on my new membership program.
DOORS ARE OPEN TO THE INTENTIONAL ACTION ACADEMY
The #1 business education membership for female entrepreneurs that provides you with absolute clarity on creating a step-by-step actionable plan to scale your business to 6-figures this year.
This is not another generic marketing course that's making big promises, but leaves you feeling more confused & overwhelmed.
Intentional Action Academy is where you'll learn proven business systems, taught by a proven business expert to help you gain the confidence and know-how to run your business successfully day-to-day.
Join The Academy today for only $1 and get instant access to everything I teach for a 14-day trial!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Feeling drained trying to keep up with the ever-changing advice on content creation for your business?
It's like a never-ending game of catch-up – one day it's reels, the next it's carousels, and then suddenly, long-form content is all the rage. It's enough to make your head spin!
But hey, no need to stress, because I've brought in some backup. I'm diving into a conversation with the incredible Lindsay Smith, where we're going to tackle reclaiming your content creation journey.
Lindsay's journey started in journalism and advertising, dabbling in everything from copywriting to community management. Fast forward twenty years, and she's the powerhouse behind her own business, empowering entrepreneurs to craft standout content on their own terms. It's seriously inspiring stuff!
In this episode, Lindsay is dropping a treasure trove of insights and wisdom, covering:
- Navigating the ever-shifting content creation landscape like a boss.
- Giving ourselves permission to do things our way, on our terms.
- Embracing the importance of taking breaks in the creative process.
- Creating a curated feed that sparks inspiration, not self-doubt.
By the end of our conversation, you'll reignite your passion for content creation, armed with practical strategies and a newfound sense of purpose.
About Lindsay Smith Creative...
Lindsay started her career in journalism and accidentally fell into advertising and worked as a copywriter, blogger, community manager and content creator. 20 years later, she gets to help other entrepreneurs create kick-as content for their business.
Follow her on the 'Gram here
Learn how to work with her here
Join her Free community here
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Ever wondered how you can up your photography game and capture your brand's essence without breaking the bank?
Well, you're in for a treat because we've got the incredibly talented Melissa Keyser here to help! She's not just a brand photographer; she's a self-taught sensation, an online education maven, and the genius behind Quarter Moon Studio.
We're diving deep into the world of DIY photography for your business. Yes, you heard it right – you can be your own visual storyteller, and Melissa's here to spill the secrets. From setting up the perfect shot to nailing the editing game, we've got you covered.
So, grab your favorite cup of motivation, settle in, and get ready to unleash your inner photographer.
About Melissa Keyser...Melissa Keyser is a self-taught brand photographer, online educator, and the creator of the Quarter Moon Studio.
Through online courses, she teaches women how to take their branding and product photos to market their small business and confidently show up as the face of their brand, and offers local lifestyle and brand photography that tells the story of handcraft artisans, plant people, and nature-based brands through captivating imagery.
Join her selfie challenge here.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
If you've ever found yourself pondering the age-old question – do women really support women? Well, you're in for a treat! Today, we're diving into a conversation that delves deep into the dynamics of female support, debunking myths, and exploring ways to foster a true sisterhood.
I've got the incredible Erica D'Eramo with me, the founder of Two Piers Consulting. Erica is on a mission to create diverse, equitable, and inclusive work environments, and she's got some invaluable insights to share.
We're breaking down three crucial points: First, debunking those myths surrounding women supporting women. Erica is here to reveal what's really happening behind the scenes. Second, we're tackling the challenging topic of dealing with unsupportive behaviors from other women. And finally, we're exploring how we can change this dynamic going forward – envisioning a sisterhood of support rather than rivalry.
So, sit back, relax, and get ready for a conversation that's bound to spark some thoughts and maybe even challenge a few perspectives.
About Erica D'Eramo...
Throughout her two decades of operational experience in the energy industry, Erica witnessed first-hand the impact that leadership skills can have on an organization's outcomes. Having spent the majority of her career working in remote or offshore locations, she brings a practical approach to leadership development that resonates with all levels of the organization. Erica brings a rare combination of real world front-line experience, deep business acumen and academic credentials. Her coaching clients include emerging leaders through to seasoned C-Suite executives and hail from organizations including Google, NASA, bp, Hess, American Express, NVIDIA and Mars. Her prior speaking and consulting engagements have included a variety of Fortune 500 and FSTE 100 companies as well as the U.S. Military Academy at West Point, Penn State, and the University of Texas at Austin.
Erica founded Two Piers Consulting PBC to help create diverse, equitable, and inclusive work environments by supporting both individuals and organizations in fully accessing their talent and potential.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
There are so many terms thrown around when t comes to business that it's easy to get lost in the jargon.
But when it comes to the term 'business strategy'... this is a term that you need to know!
That's why, on this episode of the podcast, I'm breaking down what goes into creating a great strategy and why you need one if you want to grow you business.
From knowing how to successfully audit your business, to the day-to-day actions in order to implement your plan, consider this your go-to conversation for building a strategy for success.
Join my NEW membership, Intentional Action Academy...
Intentional Action Academy is the #1 business education membership for female entrepreneurs that provides you with absolute clarity on where to focus in your day-to-day operations in order to increase your revenue, productivity and impact.
This one-of-a-kind membership is for you if you're ready for a customized way to grow your business without the frustrations of never seeing measurable results for your efforts. Join here today!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
There are so many options when it comes to investing in business support! How do you know which is the right one for you?
On this episode of the podcast I'm breaking down the difference between a business coach, consultant and strategist.
Including....
- When is the right time to hire the right role as a mentor in your business
- What happens when you hire the wrong person
- And how to make sure you're getting the support you need for your business and for you as an entrepreneur
If you're thinking about making your first (or next) investment in business mentorship, listen to this episode first!
Join my NEW free Business Revitalization Bootcamp: REBOOT!
A knowledge packed, supportive, 5-day business revitalization bootcamp for female entrepreneurs to help you gain clarity, kickstart your sales again and intentionally re-design your business to match the vision you always had for it so you can rekindle the love affair with being your own boss.
Save your free seat here!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I'm back with my new weekly session on the show called 'Ask Jan' where I'm answering a listener question every week.
Today's question comes from Jenny Waters, "now that my market has grow overseas, what do I need to prepare for with my business?"
Expanding your business overseas is an incredible opportun ity, but if we want to make the most of it, we need to be ready for the challenges that come with it.
But, I'm here to help. In tis episode we cover...
- The pricing considerations you need to be looking at in order to capture new opportunities
- How holidays and time zones can impact engagement, and the steps to take to compensate
- Why what you sell matters when you move overseas
Submit a Question to Jan and Be Featured on No BS Business SchoolGot a business roadblock that's been keeping you up at night? Wondering how I navigate the twists and turns of running my own business?
Whether it's about day-to-day operations, launching, marketing, podcasting, or anything else under the business sun, feel free to fire away with your questions and I'll answer them (and feature your business) on an upcoming episode of No BS Business School.
Visit janditchfield.co/askjan to submit a question.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I've never had this conversation on the podcast before!
Wondering what's on the horizon for your business in 2024? Well, I'm breaking down my predications of the shifts that will happen in the online industry in the coming year.
From online marketing to consumer behaviour - we're covering it all!
I know this isn't a fun conversation to have, but trust me when I say that the better prepared you are for the shifts... the more you'll be glad you're spending time mastering the boring bits of your business.
Grab you No. 2 pencil, a stiff drink and your notebook, because this one is worth taking notes for!
Join my NEW free Business Revitalization Bootcamp: REBOOT!
A knowledge packed, supportive, 5-day business revitalization bootcamp for female entrepreneurs to help you gain clarity, kickstart your sales again and intentionally re-design your business to match the vision you always had for it so you can rekindle the love affair with being your own boss.
Save your free seat here!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I'm walking into 2024 with a new weekly session on the show called 'Ask Jan' where I'm answering a listener question every week.
Today's question comes from Robyn Sessoms, "how can I clearly explain who my ideal customer is and how I help them?"
Clarifying your elevator pitch so you clearly state who you help and how is one of the most difficult tasks in business!
But, I'm here to help. In tis episdoe we cover...
- The best questions to ask when you're drilling down on your ideal customer avatar
- How to craft the perfect value proposition
- The 2 best ways to explain your elevator pitch
Submit a Question to Jan and Be Featured on No BS Business SchoolGot a business roadblock that's been keeping you up at night? Wondering how I navigate the twists and turns of running my own business?
Whether it's about day-to-day operations, launching, marketing, podcasting, or anything else under the business sun, feel free to fire away with your questions and I'll answer them (and feature your business) on an upcoming episode of No BS Business School.
Visit janditchfield.co/askjan to submit a question.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I'm sharing the behind the scenes taking you step-by-step how I became a multiple 6-figure business in 2023. Only 12% of female entrepreneurs ever reach 6-figures in business and I'm on a mission to see that change.
If you're looking for some guidance and support on how to transfer your real world expertise into the online world, you'll want to listen to this episode.
I'm breaking down...
- How I treat my business like a career and make intentional decisions in order to grow
- The process I went through to rebrand my business to help more of my dream customers
- How I recovered from a huge mistake I made that cost me sales
- The plans I have in place to reach a half a million dollars in sales in 2024
No matter the goals in your own business, this episode will help you set yourself up for success. Here's to making 2024 your best year in business!
Links mentioned in this episode...
129: How I Made 6-Figures in 12 Months - My 2022 in Review
Vandghie Badenhorst - Qualified Dietician
Lindsay White - High Voltage Leadership
Steph Weber - Brand Expert
Cardinal Studio - Podcasting Production Services
My 2024 Offer Suite
Join my NEW free Business Revitalization Bootcamp: REBOOT!
A knowledge packed, supportive, 5-day business revitalization bootcamp for female entrepreneurs to help you gain clarity, kickstart your sales again and intentionally re-design your business to match the vision you always had for it so you can rekindle the love affair with being your own boss.
Save your free seat here!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
We're revisiting some of your favourite episodes from 2023 by diving into my most popular episode of the year!
Does the idea of email marketing and having to write your weekly newsletter make you break out in hives?
You're going to have an entirely new perspective about it after this conversation!
Email marketing rock star and 90's pop culture guru, Liz Wilcox helps business owners and entrepreneurs write emails that people not only want to read...but they buy from as well.
She joined me to talk about...
- How to turn a follower into a friend and then into a customer using email marketing
- The easiest way to write a solid welcome sequence that shows off your personality
- The best strategies to use in order to simplify the email marketing process to see better results without adding more to your plate
If you're looking to change your relationship with email so that it works for you instead of feeling like another chore in your business, this is the episode for you!
About Liz Wilcox...
The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from.
Follow her on the 'Gram and download her Mega Email Swipe File.
Listen to the Top 10 Episodes of 2023!
- Episode #138: Simplify Your Email Marketing Strategy with Liz Wilcox
- Episode #216: Steal My Email Marketing Strategy (+ templates)
- Episode #130: The Best Tools to Help Start (and Grow) Your Online Business
- Episode #160: Why Most Digital Offers Don't Sell and How to Ensure Yours Will (Podcast Workshop Day 1)
- Episode #131: The Top 10 Online Course Mistakes I Made (That You Should Avoid)
- Episode #140: 5 Sales Page Mistakes That Are Stopping People From Buying from You
- Episode #134: 6 Ways to Turn Your Expertise into an Online Offer
- Episode #137: How Stepping Back From Social Media is Making Me More Money
- Episode #161: Should You Create a Digital Course or Membership? (Podcast Workshop Day 2)
- Episode #218: Using Influencer Marketin
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
We're revisiting some of your favourite episodes from 2023 by diving into my third most popular episode of the year!
If you're not a fan of email marketing, you're going to love this episode more than a night in watching Schitt's Creek with a glass of rosé!
I'm breaking down my easy, yet effective email marketing strategy, plus sharing over 100 email marketing templates with you. Grab your free copy of my templates at janditchfield.co/216.
Imagine never having to spend time agonizing over what to use as a subject line...for the next 100 days!
Oh, all that free time that's coming your way...
I'm voting you fill it up with more time to grow you sales. Maybe spend a little quality time with your business BFF. Get that manicure you know you deserve to have.
It's fully up to you! Because when you have an email list, you have the ability to run your business anyway you want.
Your email list is the single most important asset in your business.
When you focus on it, you'll see growth happen in your business faster than any other way possible.
Links mentioned in this episode:
Free email marketing templates + subject lines download >>> get it here.
Make sure to tune into Episode #214 and #215 for more email listing building strategies!
Listen to the Top 10 Episodes of 2023!
- Episode #138: Simplify Your Email Marketing Strategy with Liz Wilcox
- Episode #216: Steal My Email Marketing Strategy (+ templates)
- Episode #130: The Best Tools to Help Start (and Grow) Your Online Business
- Episode #160: Why Most Digital Offers Don't Sell and How to Ensure Yours Will (Podcast Workshop Day 1)
- Episode #131: The Top 10 Online Course Mistakes I Made (That You Should Avoid)
- Episode #140: 5 Sales Page Mistakes That Are Stopping People From Buying from You
- Episode #134: 6 Ways to Turn Your Expertise into an Online Offer
- Episode #137: How Stepping Back From Social Media is Making Me More Money
- Episode #161: Should You Create a Digital Course or Membership? (Podcast Workshop Day 2)
- Episode #218: Using Influencer Marketing to Grow Your Business with Sara Ballantyne
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
We're revisiting some of your favourite episodes from 2023 starting with my third most popular episode of the year!
Are you feeling overwhelmed by all of the tech and tools you need to get your online business off the ground?
I felt the same way when I was starting out. I spent (aka wasted) so much time Googling what tools I needed and what was worth my financial investment. After so much trial and error, I've found what works best for my growth and my bottom line.
So I'm sharing my favourite tools that you should think about to help get your business off the ground and scale it.
I'm covering my favourite tools for...
- Growing your list and email marketing
- Hosting your online offers, courses and memberships
- Live streaming, video recording and editing
- Collecting hassle free online payments
- Hosting a podcast without feeling overwhelmed
- Staying organized and on top of your content creation
**Check out my Tools of the Trade List:
Email Marketing:Convertkit
Flodesk Online Offer Hosting:Kajabi
Podia Video/Live Streaming:Zoom
Streamyard Video editing:Veed.io
InShot Online Payment Processing:PayPal
Stripe Communication and Organization:Slack
Voxer
Loom
Airtable Podcast Hosting:**Buzzsprout
Listen to the Top 10 Episodes of 2023!
- Episode #138: Simplify Your Email Marketing Strategy with Liz Wilcox
- Episode #216: Steal My Email Marketing Strategy (+ templates)
- Episode #130: The Best Tools to Help Start (and Grow) Your Online Business
- Episode #160: Why Most Digital Offers Don't Sell and How to Ensure Yours Will (Podcast Workshop Day 1)
- Episode #131: The Top 10 Online Course Mistakes I Made (That You Should Avoid)
- Episode #140: 5 Sales Page Mistakes That Are Stopping People From Buying from You
- Episode #134: 6 Ways to Turn Your Expertise into an Online Offer
- Episode #137: How Stepping Back From Social Media is Making Me More Money
- Episode #161: Should You Create a Digital Course or Membership? (Podcast Workshop Day 2)
- Episode #218: Using Influencer Marketing to Grow Your Business with Sara Ballantyne
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
How do I validate my online offer? What are some easy ways to grow my email list? What type of lead magnets work best?
When it comes to growing your business online, there are are usually a lot of questions. So I'm answering listener questions today on the podcast and diving in deep to answer your most burning online sales questions.
These questions are so good that I had to dedicate a complete podcast episode to answering them! There are probably some questions asked in this episode that you've been wondering yourself.
So if you want to ramp up your online sales, grab a pen and get ready to take some notes, because this episode is filled to the brim with strategies you can implement immediately to start growing your sales online.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Trying to figure out what gifts to ask for this holiday season?
The holidays are coming and if you want to add something special to your wish list to help your business grow in the new year, you’ll love this episode. I’m coming at you with the second annual ultimate entrepreneur wish list and sharing some ideas of my favourite tools, books and must-haves if you run your own business.
To make it even easier for you to give someone a gentle 'nudge-nudge' to put something from this list under the tree for you this year, I’ve put everything together with the links of where to find these entrepreneur essentials at janditchfield.co/wishlist. Grab that link and pass it along to the person who’s spoiling you this year.
So what made the list?
So many things! I wanted to try and cover all aspects of being your own boss, so I have things to make your day to day easier, some pick me ups to keep you going, a couple of things to be good to yourself at the end of the day, and one thing that it purely because you deserve nice things.
Let’s check out this list!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Part 2 of 2
Are you ready for your best year yet in business?
In this special 2-part podcast episode where we're diving into the 6 key areas of focus if you're serious about starting your new year of business off with a bang.
To get out of the messy middle of business and into the next stage of growth, you don't need to be chasing another tactic...you need a proven, repeatable system that you can take action on.
Being caught in the mess doesn't mean you're stuck for good! It just means you need to embrace a whole new set of skills and learn to love the boring parts of business.
Sure, they might not be as flashy as online marketing tactics, but they're the key to long-term success. Welcome to the beauty of business basics!
Over my 20-years, I've seen a lot of winging it in business and how drastically things can change for the better when you implement an achievable plan.
...It's the kind of growth that makes you scream, "finally!" when see your bank account balance.
So, tune in and get ready to focus on setting yourself up for your best year yet in business.
Save Your Seat in the Intentional Action Academy
Doors are now open to join my new program, the Intentional Action Academy: The #1 business planning system for female entrepreneurs that provides you with absolute clarity on where to focus in your day-to-day operations in order to increase your revenue, productivity and impact.
This is not another generic marketing course that's making big promises, but leaves you feeling more confused & overwhelmed.
Intentional Action Academy is a proven business system, created by a proven business expert to help you gain the confidence and know-how to run your business successfully day-to-day.
Join The Academy today!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Part 1 of 2
Are you ready for your best year yet in business?
In this special 2-part podcast episode where we're diving into the 6 key areas of focus if you're serious about starting your new year of business off with a bang.
To get out of the messy middle of business and into the next stage of growth, you don't need to be chasing another tactic...you need a proven, repeatable system that you can take action on.
Being caught in the mess doesn't mean you're stuck for good! It just means you need to embrace a whole new set of skills and learn to love the boring parts of business.
Sure, they might not be as flashy as online marketing tactics, but they're the key to long-term success. Welcome to the beauty of business basics!
Over my 20-years, I've seen a lot of winging it in business and how drastically things can change for the better when you implement an achievable plan.
...It's the kind of growth that makes you scream, "finally!" when see your bank account balance.
So, tune in and get ready to focus on setting yourself up for your best year yet in business.
Save Your Seat in the Intentional Action Academy
Doors are now open to join my new program, the Intentional Action Academy: The #1 business planning system for female entrepreneurs that provides you with absolute clarity on where to focus in your day-to-day operations in order to increase your revenue, productivity and impact.
This is not another generic marketing course that's making big promises, but leaves you feeling more confused & overwhelmed.
Intentional Action Academy is a proven business system, created by a proven business expert to help you gain the confidence and know-how to run your business successfully day-to-day.
Join The Academy today!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Everywhere we scroll, it's the same old tune: "Give away your best stuff for free, and watch your audience multiply!" But here's the kicker: when does the free content frenzy become too much of a good thing?
On this week's podcast episode, I'm stirring the post a bit, by diving headfirst into the murky waters of free content creation.
We're looking at the strategy behind the free model and when it can be really helpful for your business, and when...
....well, it's bad for business.
Grab your best No.2 HB pencil, something yummy to drink and let's get real about the free content creation roller-coaster.
Want to Escape the Messy Middle of Business? Grab your seat in my FREE training.
5 Steps to Stabilize Your Business, Escape the Messy Middle and Set Yourself Up for Your Best Year Yet
Get ready to learn how you can make the ultimate shift from struggling to make money in your business, feeling stretched too thin and confused as to where to focus in order to be successful, to gaining complete clarity and control over your business and your revenue.
Save your free seat here!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
The difference between a good sales person and a great one, is how well they know their target audience.
If you want to go from becoming good at sales to being great at sales, what you need to narrow down on is understanding how aware your potential customers are of their own problem.
Whether you're selling a product, service, online course or run a brick and motor, understanding the 5 stages of awareness will move your business forward.
In this episode you'll learn...
- What the 5 stages of awareness are and why you need to know them
- How to create content that speaks directly to your ideal customer
- And, how to move people through your funnel authentically without using unethical sales tactics
If you're looking to grow you sales, understand your customers on a deeper level and be able to create content that drives them toward buying from you, this is the episode for you.
Want to Escape the Messy Middle of Business? Grab your seat in my FREE training.
Your Best Year Yet: 5 Steps to Stabilize Your Business, Escape the Messy Middle and Set Yourself Up for Your Best Year Yet
Get ready to learn how you can make the ultimate shift from struggling to make money in your business, feeling stretched too thin and confused as to where to focus in order to be successful, to gaining complete clarity and control over your business and your revenue.
Save your free seat here!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Did you know that only 12% of women become part of the 6-figure club as entrepreneurs?
I'm on a mission to see that change and it starts with helping more women get out of the messy middle zone of business. It's the hardest stage of business growth, and when most women give up on their dreams.
So in this shortie episode of the podcast I'm breaking down the three main ways to know if you're caught in this zone. And, then sharing the three best areas of your business to focus on in order to get things moving in your favour again.
How do you know if you're caught in the messy middle?
- You're staring to feel resentment toward your business because it feels more like your 9-5 than the freedom you dreamed of having
- You're logging all the hours, but still not seeing results and no matter what you try, you feel like you can't get that needle to move
- You feel misaligned with your business and your gut is screaming at you that something's wrong, but you don't know how to fix it
If that sounds familiar, then I'm here with some help.
Cue up this episode for your next school drop off and get ready for clarity. I've got your back!
Links mentioned in this episode:
Episode 224: The Business Success Timeline (Updated Version)
Episode 205: The Data You Need to Be Tracking in Your Business (and why!)
Free Masterclass: Podcast Guesting for Business Growth: Gaining an Insider's Edge
Free Training: Your Best Year Yet - 5 Steps to Stabilize Your Business, Escape the Messy Middle and Set Yourself Up for Your Best Year Yet
Want to Escape the Messy Middle of Business? Grab your seat in my FREE training.
Your Best Year Yet: 5 Steps to Stabilize Your Business, Escape the Messy Middle and Set Yourself Up for Your Best Year Yet
Get ready to learn how you can make the ultimate shift from struggling to make money in your business, feeling stretched too thin and confused as to where to focus in order to be successful, to gaining complete clarity and control over your business and your revenue.
Save your free seat here!
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I'm revisiting one of my most popular podcast episodes and giving it an little update. If ever there was an episode of my podcast that you listened to, please make it this one!
So many business owners are trying to figure out where they're at in their journey to build a successful business.
On this episode of the podcast, I'm breaking down the five stages of the Business Success Timeline.
If you're looking for some clarity on what the journey looks like to start and grow a successful business, check out this episode to learn:
👉 The five phases of the Business Success Timeline.
👉 How to identify what stage you're in and the checklist of key actions you need to take to move to the next phase of the timeline
👉 The best type of support to invest in to help keep you moving forward
Get ready for some major clarity as a business owner, because this episode is going to be a game changer for you and your business!
Want to Escape the Messy Middle of Business? Grab your seat in my FREE training.
Your Best Year Yet: 5 Steps to Stabilize Your Business, Escape the Messy Middle and Set Yourself Up for Your Best Year Yet
Get ready to learn how you can make the ultimate shift from struggling to make money in your business, feeling stretched too thin and confused as to where to focus in order to be successful, to gaining complete clarity and control over your business and your revenue.
Save your free seat here!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
If you're ready to have your best year ever in your business, you need to take a good look at how you're setting goals.
And, if the idea of trying to understand how to set yourself up for success in the new year feels overwhelming, I've got you covered in this episode.
Success in business isn't accidental or luck. It's about setting goals and knowing the small actions you need to take in order to achieve them.
I'm going to walk you through my AIM HIGH method that I always use to set goals and how you can apply the same approach in your own business. And you might be surprised to hear why I strongly believe that success should be measured not only on what we accomplish in our day to day, but how it makes us feel when we're doing it.
If you're looking for some guidance to set big goals, stay accountable and remain motivated to keep moving forward on the hard days, you're going to love this episode.
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Social media is the one area of our business that we all love to hate!
Everywhere you look online, we're bombarded with messages to amp up our online presence. But let's be real, it can be a real burnout trigger. But there's support on the way, because my rockstar repeat guest, Rebecca Stanisic, is swooping in to the rescue!
Rebecca, a word wizard and digital content strategist, who has been reigning over her blog, A Little Bit of Momsense, since 2009. She's a force to be reckoned with when it comes to content strategy!
She's spilling the beans on how to be authentically you on social media, tailored to your unique business style. Say goodbye to obsessing over that "perfect" publishing schedule!
Rebecca's got some brilliant advice on crafting intentional and effective content that you can recycle across your socials and beyond.
Talking to Rebecca is always a blast, and I guarantee you'll be as hooked as I am! She's my go-to for all things social, and I'm convinced she's about to become yours too.
Let's dive into the conversation!
About Rebecca Stanisic:
Rebecca Stanisic is a writer and digital content strategist. She’s been blogging on her website, A Little Bit of Momsense, since 2009 and for almost as many years has helped bloggers, entrepreneurs and small business owners create and curate online content with intention to help them meet their goals. She loves supporting local businesses and events in Ottawa. She’s the proud mom of two and is fuelled by fiction and coffee.
Links Mentioned in the Episode:
FREE WEBINAR - Social Media Mistakes You're Making in Your Business
Find Rebecca Online
Follow Rebecca on Instagram
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Let's get real for a minute.
When was the last time you had an honest conversation with yourself about how you FEEL about your business?
Are you inspired by what you do? Do you feel like it’s a chore? Would you rather avoid this conversation all together?
Business planning is almost always done backwards. We start by setting big goals for the upcoming year without ever stopping to check in with how we're feeling about the last 365 days.
That's why in this episode of the podcast, I'm walking you through how to check in and ask yourself some hard questions about your business before you start setting goals for the next year. This will be one of the hardest exercise you'll ever do as an entrepreneur because it's going to force you to get very real about yourself and your business.
But if you're ready to make big moves and get out of the messy middle so you can reconnect with your passion in the new year, you'll want to tune into this conversation.
Grab a pen, something bubbly and let's dive into unpacking what to take with you and what to leave behind as we get ready to move into a new year of business.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple PodcastsSpotifyGoogle Podcasts
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Ready to kick off the new year with a fresh outlook on your business game?
As we gear up for all the exciting opportunities that come with a new year, it's the perfect time to think about what we'd rather leave in the rear-view mirror.
Sure, setting goals and planning for success is essential, but let's not forget the everyday stuff we do and whether it really serves us well.
In today's episode of the podcast, I've got your back, walking you through four common online business habits that are better off left in the past, so you can stride confidently into 2024.
So, what's on your list to bid farewell to in 2023?
- Relying on Instagram to grow the leads in your business
- Overlaunching offers and being the Schitt's Creek menu of business
- Ignoring the numbers in your business and not knowing your revenue
- Being influenced by too many online gurus and business "experts"
If you're all set to start the new year on the right note, grab that trusty red pen and begin crossing off these habits from your business plan today.
You're well on your way to a successful and prosperous 2024!
Links Mentioned in this Episode:
126: I Quit Reels and Here's What Happened
#205: The Data You Need to Be Tracking in Your Business (And Why!)
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple PodcastsSpotifyGoogle Podcasts
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
As we’re getting closer to the end of the year and I’m starting to finalize my planning for 2024, I’ve been thinking a lot about where I was when I started my business in 2020 compared to where I am now.
It's normal to question yourself in business and if you’re sitting in a place where you’re wondering if you’re making some of the right decisions, I thought I’d share with you today 5 decisions I made that were good ones. These are my top of list things that I would do again if I was starting my business over from scratch.
Plus I'm also sharing my 2 biggest mistakes that I would not (big NOT) repeat. I’ve learned a lot from these mistakes and I truly think that we learn more from what we do wrong than we do from what we get right.
I hope that this list will help you to avoid some of the things that tripped me up, so you can get your business moving further faster.
Grab something delish to drink, pop in your earbuds and let's get down to business!
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Have you ever wondered what all the fuss was about when it comes to influencer marketing?
If you ask me, it's one of the BEST ways to grow your business no matter what stage you're in. And my special guest this week, Sara Ballantyne is here to share with you the BTS secrets on how to leverage working with an influencer to expand your authority and your revenue!
Sara is a content creator and influencer who works with brands both big and small helping them level up their content strategy and successfully reach their ideal customer. She has built her business to 6-figures in only three years helping brands grow their authority online. Sara is my go to resource for influencer marketing and I've had the pleasure of working with her since I started my business in 2020.
Together, we'll explore the fundamentals of this game-changing strategy, offering invaluable tips on finding the perfect influencers for your brand, and diving deep into strategies for building authentic and successful influencer partnerships.
So, if you're ready to dive into the world of online influencers and how it can strategically grow your business, this is the episode for you.
Links mentioned in the episode:
Swipe my influencer marketing planning template here.
Download Sara's Curate Your Influence guide book here.
About Sara Ballantyne:
Sara is a Canadian children’s book author, content creator, influencer, and blogger. She works with brands both big and small helping them level up their content strategy and successfully reach their ideal customer. She has built her business to a six figure business in only three years, allowing her to pursue helping brands full time. Her mission is to build strong children and communities. she loves to connect with mothers by simply sharing a piece of her life and sharing about the highs and lows of motherhood.
Find her on the web.
Follow her on the 'Gram.
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Business growth isn't a straight line!
On this episode of the podcast, I'm diving into the 4 different seasons of growing a successful business and helping you understand where you are right now.
Are you in a season of growth where you're running a million miles an hour?
Are you focusing on the power of one and scaling your business to the next level?
Maybe it's time for you to refine your business and strategically chase the money so you can become the leader in your niche?
Or, are you entering time when you should be slowing down and stabilizing your systems in order to speed up again?
I'm peeling back the layers to reveal the ins and outs of each season of business growth. You'll uncover the good, the bad and the things do master in order to move into the next phase of your business success.
Let's dive in!
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
If you're not a fan of email marketing, you're going to love this episode more than a night in watching Schitt's Creek with a glass of rosé!
I'm breaking down my easy, yet effective email marketing strategy, plus sharing over 100 email marketing templates with you. Grab your free copy of my templates at janditchfield.co/216.
Imagine never having to spend time agonizing over what to use as a subject line...for the next 100 days!
Oh, all that free time that's coming your way...
I'm voting you fill it up with more time to grow you sales. Maybe spend a little quality time with your business BFF. Get that manicure you know you deserve to have.
It's fully up to you! Because when you have an email list, you have the ability to run your business anyway you want.
Your email list is the single most important asset in your business.
When you focus on it, you'll see growth happen in your business faster than any other way possible.
Links mentioned in this episode:
Free email marketing templates + subject lines download >>> get it here.
Make sure to tune into Episode #214 and #215 for more email listing building strategies!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Ready to kick your list-building game up a notch? Well, I've got the episode you've been waiting for!
In the latest podcast episode, we're going to roll up our sleeves and get into the nitty-gritty of creating an opt-in page that doesn't just collect emails but does it in style, turning visitors into excited subscribers. We're diving into the secret sauce, the strategies that work, and, of course, those pesky pitfalls you'll want to steer clear of.
But here's the kicker – it's not all talk and theory. I'm also handing you a step-by-step guide and even throwing in some templates to make the process a breeze. I want you to have all the tools you need to craft opt-in pages that fit your business like a glove. Just head over to janditchfield.co/215 to grab your free checklist for this episode.
When you're ready, grab your favorite drink, a trusty notepad, and those keen ears of yours because we're about to transform the "ho-hum" side of list-building into one of the most exciting and rewarding parts of your journey.
Give it a listen, and let's turn those opt-in pages into conversion champions!
Links mentioned in this episode:
Free opt-in page creation check list download >>> get it here.
Make sure to tune into Episode #214 and #216 for more email listing building strategies!
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I know you hate the idea of growing your email list. It's okay to admit it!
To be honest, it's a giant pain in the backside...but, it's also one of the most important tasks in your business.
So I'm here to help make it a little easier. We're talking all things list building on this episode of the show - starting with lead magnets.
I'm spilling the beans on the strategies, tips, and secrets you need to know. Plus, we've got some awesome tricks up our sleeve, and free cheat sheet to help you create the perfect lead magnet for your specific audience. Head to janditchfield.co/214 to grab your copy.
Let's get your email growing, your business will thriving, and you'll have more time for the things you love (like not worrying about your email list).
So grab your favourite bevvie, your free cheklist, a No. 2 pencil and let's get ready to drive some leads your way!
Links mentioned in this episode:
Free lead magnet creation cheat sheet download >>> get it here.Make sure to tune into Episode #215 and #216 for more email listing building strategies!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Jumpstart Your Online Business - Day #5In our last episode the the series we're breaking down how to price and then sell your offer so you can get down to the business of making money.Finding the right price for your offer can be like walking a tightrope - it's a delicate balance between turning off potential customers and leaving money on the table. But with the right strategy, you can find the sweet spot that works for your audience and your business.
Once you get that figured out, now it's time to sell! I'm breaking down some of my favourite strategies for selling your offer regardless of where you are in your business.
Evergreen? Live launch? I'm covering it all!
Check out this episode, where we dive deeper into the the best ways to price and sell your course or membership.
If you're looking to learn more about setting your online business up for success, get on the waitlist for my new free training, the Ultimate Online Entrepreneur Starter Kit! Join here ---> janditchfield.co/starterkit
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
***5 Days to Jumpstart Your Online Business - Day #4
I***t's time to dive into one of the most exciting aspects of your online business journey – attracting your ideal customers!
I completely understand how overwhelming it can be when you're just starting out and wondering where to find your audience and potential customers. That's a common challenge in the early stages of your online business.
In episode #4 of our series, I'm here to support you in crafting a simple yet effective marketing strategy. We'll break it down step by step, so you can start reaching the right people and building your online presence.
By the end of this episode, you'll be well on your way to connecting with your ideal customers, so stay tuned and let's get started!
Don't forget to download the free tech checklist at janditchfield.co/notes to help you stay on track and launch with confidence.
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Jumpstart Your Online Business - Day #3Technology...love it or leave it?
Technology can be overwhelming when you're trying to figure out what you really need to get started.
That's why in the third episode of the series, I'm guiding you through everything you need to know about the technology required to successfully launch your digital offer.
From hosting platforms to accepting online payments, we'll cover all the essential tools you'll need to create, market, and sell your digital offer. We'll also discuss how to choose the right technology for your specific needs and budget.
But that's not all, we'll also dive into the importance of user experience and how the right technology can help you create a seamless and engaging learning environment for your audience.
By the end of this episode, you'll have a complete understanding of the technology required to launch your digital offer and how to choose the best tools for your business...without going broke.
So, whether you're a tech-savvy entrepreneur or just getting started, tune in to this episode of the podcast and get ready to take your digital offer to the next level. And don't forget to download the free tech checklist at janditchfield.co/notes to help you stay on track and launch with confidence.
Let's get started and turn your digital offer dreams into a reality!
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Jumpstart Your Online Business - Day #2How the heck do you dial in on your "it factor" and pick a niche topic to build your business around?
This is an important step in the business creation process, because the topic you choose to be known for will be the foundation of your entire marketing and sales strategy. But it can be overwhelming to decide where to focus.
That's why I'm going to bring you back the basics of a successful business and help you make the decision based on your "Foundational 5." Your problem, person, solution, benefits and special sauce.
I'm going to be a little controversial in this episode, because you success is less about your passion for the topic than how aligned it is to generating revenue.
Tune in to hear why...
By the end of this episode, you'll have a clear understanding of how to choose a business topic to focus on, and how to framework a digital offer that is not only aligned with your expertise, but has a huge demand in the market.
So, if you're struggling with niching down on a topic for your digital offer, tune in to this episode of the podcast. And don't forget to download the free workbook at janditchfield.co/notes to follow along and take action on what you learn.
Let's do this!
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“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
5 Days to Jumpstart Your Online Business - Day #1
I'm back with a brand new podcast workshop series, 5 Days to Jumpstart Your Online Business.
This training series has been designed to bring you complete clarity on turning your real world expertise into a financially-lucrative online business so you can becoming the CEO you are destined to be.
I'm going to break down the things you really need to know in order to get started turning your knowledge into your own business that are not often talked about.In the first episode, we're going to dive deep on how to set yourself up for success in your business from the start by focusing on one of the most important business pillars - your mindset.
Transferring your real world expertise into the online space can be an exciting journey, but it can be a challenging one, especially when it comes to understanding where to best place your efforts in order to see results quickly.
But don't worry, I'm here to guide you through the process!
By the end of this podcast workshop series, you'll have a clear understanding of what it takes to create a to turn your professional expertise into the business of your dreams
So grab a pen, head to janditchfield.co/notes to get your free workbook for the series, and let's dive right in!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Looking to give your bottom line a little boost without going through a complete overhaul?
You betcha, I've got your back!
Let's be real, we've all found ourselves in those tight spots where we're yearning for a way to beef up our profits without taking on a whole new project.
And that's why, right here in this episode, I'm about to let you in on five super straightforward ways to plump up your business's bank balance without overwhelming yourself.
High fives to that all day long!!
So, if you're itching to supercharge your business and watch those profits shoot through the roof, then don't wait another second.
Dive headfirst into this podcast episode, and let's get this show on the road!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Did your Mom every tell you that you're too smart for your own good?
Mine sure did! But what does this have to do with business? A whole lot!
On this episode of the podcast, I'm diving deep into something I've been thinking about a lot lately - the difference between having an expert mindset and an owner's mindset when it comes to business. And trust me, it's a conversation that can seriously reshape how you approach your entrepreneurial journey.
We're getting down to the nitty-gritty of the pros and cons of each mindset and, most importantly, how to find that happy medium that can skyrocket your success in business.
So, if you've ever heard those words, "You're too smart for your own good," or if you suspect that your thinking might be holding you back in business, this episode is tailor-made for you.
Let's dive in!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Are you, like me, wrestling with the idea of authenticity in your business?
In a world where we're constantly told to "be ourselves" online, it can sometimes feel like we're walking a tightrope between being genuine and protecting our businesses and personal lives. So, here's the big question: How much of our true selves should we reveal in the digital realm?
Join me in this candid and thought-provoking episode as I sit down with a very special guest, Erica D'Eramo. Erica is the Founder & CEO of Two Piers Consulting, a consultancy dedicated to supporting underrepresented communities, with a special emphasis on women, in their pursuit of fulfilling careers.
Together, we'll peel back the layers of this authenticity onion. We'll talk about the fears and uncertainties that come with being your authentic self online and how to strike that elusive balance between sharing your truth and maintaining a sense of privacy.
As entrepreneurs, and subject matter experts navigating the online landscape, we all grapple with these questions. And in this episode, we aim to provide some clarity. Erica will share her own journey and the lessons she's learned as a business trailblazer.
So, whether you're a business owner trying to figure out how much of your real self to put out there or just looking to be more genuine in your online interactions, you're in the right place.
Join us for this authentic conversation, and let's explore together how to show up as our true selves in business while safeguarding our brands and well-being.
About Erica D'Eramo:
Erica established Two Piers Consulting, a consultancy dedicated to supporting underrepresented communities, with a special emphasis on women, in their pursuit of fulfilling careers. Through this initiative, Erica equips companies with the tools and strategies necessary to initiate and sustain genuinely diverse and inclusive workplaces. She firmly believes that by empowering women and championing gender equality, industries can drive innovation and progress on a broader scale.
Links mentioned in this episode:
Join Erica's free training: Reclaim the FloorFollow Erica on InstagramConnect with her on LinkedIn Catch her on the Web
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
We're diving deep on the boring side of business and talking all things data!
Data isn't just some fancy buzzword that's tossed around in the online space; it's like your business's secret sauce. It's what keeps you on course, grows your revenue and helps keep you moving forward strategically.
Now, you're probably wondering, "What kind of data should I be tracking?" Great question! In this episode, I'm break down the essential data points that can make or break your business.
But here's the cherry on top: I've got a sweet treat for you. Head over to janditchfield.co/205, and you'll find a free download waiting for you. It's a handy cheat sheet and data tracker that'll make your life so much easier. Trust me; you won't want to miss it.
So, grab your favorite drink, get cozy, and join me for a conversation about data that might just change the game for your business.
Links mentioned in this episode:
Free data tracker and cheat sheet download
Start your email list on Convertkit
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
There comes a time when everyone running a business thinks it might be time to bring someone in to help carry the load.
But when is the right time? And who should you hire?
Knowing when to hire help for your online business as an entrepreneur is a critical decision that can significantly impact your company's growth and success.
So, in this episode of the podcast I'm diving into....
-
Knowing the signs that may be letting you know it's time to bring some help into your business
-
The differences between contractors and employees (including the things you need to know to stay out of hot water!)
-
How my new 12-month mastermind can help you manage the day-to-day decisions on your business like this one
If you've been dabbling with the idea that it's time to grow your team, this is the episode you'll want to catch!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
When you're in the process of scaling your business, it can feel like no one is telling you where to focus. So I am!
In this episode of the podcast, I'm sharing 5 areas of your business to focus on in order to scale you revenue. And the good news...they're all a pretty quick fix in order to get things growing again.
What am I covering?
- Dialing in on your ideal customer
- Creating a repeatable offer
- Connecting your sales and marketing strategies
- Tracking your data
- Implementing a retention strategy
If you're looking to add some extra revenue to your bottom line without adding more to your plate, this is the episode for you!
Save your seat in my FREE Masterclass - How to Scale Your Business: 5 Proven Steps to Skyrocket Your Business Growth.
After this free masterclass, my goal is for you to never feel like you are struggling to understand how to make your business work and instead find clarity in growing a sustainable business. One that is making money and changing people's lives!
Save you seat here: janditchfield.co/masterclass
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
I love me a good quiz!
Have you ever wondered what makes you a great leader or how your personality impacts your success in business? I'm breaking it all down in this episode of the podcast to help you find your internal secret powers to grow you business.
Are you 'The Expert,' the creative visionary with an unquenchable thirst for problem-solving? Or perhaps 'The Hustler,' the sales and scaling strategist, always chasing the next big opportunity? Maybe you're 'The Organizer,' the mastermind of systems, processes, and ethical standards.
I'm peeling back the layers to reveal the essence of each entrepreneurial personality type. You'll uncover your strengths, your superpowers, and even those tasks you might want to delegate.
Join us for a fun and enlightening conversation, and by the end, you'll not only know which entrepreneurial personality type resonates with you the most but also how to leverage it for maximum business success.
Let's dive in!
Rate, Review, & Follow on Apple Podcasts
“I'm loving what Jan brings to the table with No BS Business School,” <– If that sounds like you, please take a moment to rate and review my show! Your feedback helps me reach more powerhouse women like you and guide them toward building thriving businesses while keeping their sanity intact.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what really hit home for you in this episode!
Also, if you haven’t done so already, make sure to hit that follow button. I've got loads of bonus content coming your way, and you won't want to miss out. So, go ahead and hit follow now!
Is your business in a slump and you don't know why or what to do about it?
This is the number one reason why women walk away from their businesses and I don't want to see you do that. So we're diving in deep on what's causing the problem and how to fix it!
Once you move beyond that initial exciting upswing in business, the life cycle of a successful company takes on a bit of a change...which is what we call the "S Curve" of business.
Picture it as a rollercoaster of growth over time—starting off slow, gaining momentum during rapid growth, and then gradually leveling off as growth eases up. It's one heck of a ride!
But, if you're new to business and analyzing your growth trends, this leveling-off phase can be rattling. Suddenly, your revenue is hitting a plateau, catching you off guard, and often sparking knee-jerk reactions and hasty decision-making.
However, when you grasp how the "S Curve" plays out in your business, you'll find that there's no need to panic when growth (or momentum) starts tapering off.
Instead, you can recognize this change for what it truly represents: a strategic inflection point where you need to level up in your business.
Jump into this episode to learn how to get the funds flowing in your business again if you're caught on the business rollercoaster!
Save Your Seat in My NEW Bootcamp: Join my FREE training, the Thriving Business Bootcamp: A knowledge packed, supportive, 15-day business growth intensive for female entrepreneurs to help you master the proven plan to scale your online business so you can unlock your full financial potential.
The online space makes it seem like you only need to create a course or get one reel to pop off and you're on your way to success.
But, relying on generic trends and tactics to grow your business acumen is keeping you stuck in the messy startup phase. So I'm breaking down the best places to spend your time and your money to grow you business to 6-figures and beyond.
What are we covering in this episode?
The 8 key areas that are worth investing in if you want to see significant growth happen in your business
Why your might feel like your spinning your wheels trying to get your revenue to increase and how to fix it
Plus, the lessons I've learned growing my business to multiple 6-figures in the last three years
If you're ready to stop chasing the tactics and what to get down to focusing on the areas that will truly make a difference in your business, this is the episode to catch!
Links mentioned in episode.
Save Your Seat in My NEW Bootcamp: Join my FREE training, the Thriving Business Bootcamp: A knowledge packed, supportive, 15-day business growth intensive for female entrepreneurs to help you master the proven plan to scale your online business so you can unlock your full financial potential.Join the PodMatch CommunityConect wtih Cardinal StudioConnect with Podcasting Business SchoolConnect with Steph WeberListen to the Podcast about Hiring a Business Coach
The online space is notorious for showcasing the overnight success stories.
And I'm sure you've seen it too - you just need to create one course, and poof, the money will start rolling in. I'm on a mission to tell a different story about what it actually takes to create a thriving business online, and there's a lot more to it than creating one offer.
Today, I'm pulling back the curtains and taking you on a behind-the-scenes journey of transforming an idea into a thriving 5-figure success. In this episode, I'm sitting down with one of my longest-standing clients and a true inspiration, Hélène Hébert.
We're talking about her journey from transforming her career from a nuclear engineer to a successful entrepreneur. The lessons she's learned, the plans she has to take her business to 6-figures, all while raising three children and balancing a marriage....we cover it all.
You want some straight talk about entrepreneurship? Well, buckle up, because you're going to love this conversation!
About Hélène Hébert...
Hélène teaches aspiring and experienced gardeners how to live more sustainably by growing their organic food at home all-year-round.
Find her on the web: helenehebert.co
Follow her on the 'Gram: @helenehebert.co
Like her on Facebook: @helenehebert.co
Save Your Seat in My NEW Bootcamp: Join my FREE training, the Thriving Business Bootcamp: A knowledge packed, supportive, 15-day business growth intensive for female entrepreneurs to help you master the proven plan to scale your online business so you can unlock your full financial potential.
Picture this: a seemingly innocent school drop-off turns into a full-blown existential crisis. I know, I didn't see it coming either.
So there I was, chatting with another mom, and she hit me with the question: "What do you do?" My reflex response? I launched into the whole business spiel, like I was auditioning for a reality show about entrepreneurs. She listened politely and then dropped the bomb: "No, no, what do you do outside of business?"
Cue the mental tumbleweed.
I stood there, mentally flipping through a Rolodex of hobbies that I could swear I used to have. It was like my brain decided to take a coffee break right when I needed it the most. Saying I don't tether my identity to my career would be as believable as saying the reboot of "Sex in the City" matches up to the original. Not buying it, right?
But is this healthy?
On this episode of the podcast I'm, lifting the curtain on my behind-the-scenes saga—my journey to break free from the clutches of perpetual professionalism, and re-discover the woman beyond the business. Spoiler alert: it involves some seriously botched attempts at morning journaling and more!
So if you've ever struggled to answer the question, "What's your thing when you're not business-ing?" then buckle up and tune in to this episode of the podcast.
You might just find yourself pondering why it's so wrong to find fulfillment in what you do.
Save Your Seat in My NEW Bootcamp: Join my FREE training, the Thriving Business Bootcamp: A knowledge packed, supportive, 15-day business growth intensive for female entrepreneurs to help you master the proven plan to scale your online business so you can unlock your full financial potential.
If you're a dedicated listener of my show, I have a feeling that you've been putting in the hard work to transform your years of expertise into a meaningful legacy—something that brings you pride both in your business journey and for your family's future.
Lately, I've been delving into a topic that has me really excited, and I'm sure you've caught wind of it in my recent episodes: my rebrand. Well, the anticipation is finally over, and I'm thrilled to announce that the new phase of my business has officially launched!
In today's podcast episode, I'm diving headfirst into unveiling what I call the "new era of online sales." It's a realm where powerhouse women embrace a different approach to selling, leaving behind the clichéd and ineffective bro marketing tactics, and instead, forging paths toward financially prosperous businesses.
So, here's the scoop: You absolutely can't afford to skip this episode.
I'll be your guide as we navigate the uncharted waters of this fresh landscape in online sales. Trust me when I say that embracing these changes has the potential to not only boost your influence but also supercharge your financial success.
Get ready to step into the exciting new era of online sales!
Save Your Seat in My NEW Bootcamp: Join my FREE training, the Thriving Business Bootcamp: A knowledge packed, supportive, 15-day business growth intensive for female entrepreneurs to help you master the proven plan to scale your online business so you can unlock your full financial potential.
Why are we not giving entrepreneurship the respect it deserves?
We're diving headfirst into a topic that's been poking at my entrepreneurial nerve lately. You guessed it – anti-hustle culture.
Anti-hustle culture has us believing that success is just a few lazy afternoons by the pool away. It's like entrepreneurship is some kind of instant gratification vending machine.
And, I am not a fan.
Please don't mistake my skepticism for some old-school notion of grinding until you drop. Look, I'm all about freedom and balance, but this is hard work!
In this episode, we're peeling back the layers of this anti-hustle trend. I'm sharing why it's not the silver bullet it's cracked up to be. Even the most remarkable business ideas need nurturing, dedication, and yes, some sweat equity.
You wouldn't work 3-days a week and call it a career...it's a part-time job. So why aren't we giving entrepreneurship with the respect it deserves as your career?
Grab your headphones, buckle up, and let's have an honest chat about the '3-day work week' illusion and why entrepreneurship deserves more than a half-hearted attempt.
There's a whole lot of d*ck-swinging in the online space.
If you're like me, you moved your expertise online in-part to the realities of life in 2020 and quickly began taking every course you could buy on a payment plan.
Being educated women, we knew that we needed to learn from those who held the "expert" titles online, so we did. And, those tactics worked for a while...until they didn't.
That left many of us feeling like failures, or that we didn't have what it took to be an entrepreneur. I'm coming in hard with the 411 on this episode to talk about the elephant in the online room - bro marketing, or bra marketing as I like to call it when we see women practicing these same outdated techniques.
So, in this episode of the podcast we're going to explore how authenticity, value, and building genuine connections are the real currency in today's marketing and sales landscape. And why industry experts like you need to learn to sell differently in order to grow you profits and your legacy.
Tune in, because by the end of this episode, you'll not only be armed with insights to debunk the bro marketing tactics, but you'll also be empowered to take your marketing strategy to a whole new level of sophistication.
I’ve been talking a lot about the rebranding of my business that’s rolling out on August 28th and today I have a true behind the scenes treat for you. I'm joined by the incredible Steph Weber, the CEO of The Weber Co and the mastermind behind the rebranding of my business.
Steph and I are going to take you on a journey to unravel the colorful threads of branding's importance, the signs that it's time for a change, and the nitty-gritty of our very own rebranding escapade.
From brainstorming sessions that felt like a whirlwind of creativity to the strategic decisions that turned our vision into a reality, and the mindset work I had to do in order to show up bigger in my business – it's all on the table.
So, buckle up and let's dive into this energetic conversation with the brilliant Steph Weber. Get ready to uncover the secrets behind the art of branding and the beauty of a well-executed rebrand.
About Steph Weber + The Weber Co...
Steph Weber is the CEO of The Weber Co, a branding + marketing company that has supported over 100 small businesses in building powerhouse 6 and 7 figure brands. Now she’s taking her years of experience and bringing them to the short term rental industry. With nearly 10 years of experience working as a brand and marketing strategist, Steph helps brands implement the strategy they need to build impactful, profitable businesses.
Steph lives in Indianapolis with her husband, Collin, and son, Eli. Together, they enjoy camping in the mountains, sleeping in a tent on top of their 4-Runner. She has a heart for adventuring and a passion for helping people make an impact through a memorable brand.
Find her on the web: theweberco.com
Follow her on the 'Gram @theweberco
Big things are happening on this side of the microphone. That's right – I’m gearing up for a rebrand rollout and you know what they say, "New brand, new me!" So, naturally, it's time for some new photos on the website.
And let's be honest, my current photos needed an update, so that means photoshoot time. Getting ready for a photoshoot is not my favourite this to do in my business. And if you’re like me, you might also feel the same.
Which made me think, why not bring in an expert who knows a thing or two about looking camera-ready? And who better than the fabulous Jennie Stehli, the mastermind behind the Curated Closet!
She's not just a closet guru; she's the Picasso of picking outfits that pop on camera! And my go-to stylist for all of my big on camera moments.
In today's episode, we're talking about what to wear for your next photo session – from head to toe, from fancy to comfy, and everything in between. Because let's face it, whether it's for your LinkedIn profile or your social media game, we all want to look our best and feel our best on camera.
So, grab your notepads, because Jennie and I are about to take you on a journey to wardrobe wonderland.
It's on like a stylish Donkey Kong!
About CALYgirl STYLD and The Curated Closet...
CALYgirl STYLD is a lifestyle brand that inspires and motivates women to feel confident and beautiful in their everyday style.
They help women get STYLD for their everyday life through the online fashion boutique the Curated Closet, their seasonal subscription STYLD boxes and one-on-one personal styling services.
**Follow her on Instagram @calygirlstyld
Shop the Curated Closet at shopcuratedcloset.com**
Drumroll, please... I'm officially rebranding my business!It's been quite a journey getting here, and I've poured my heart and soul into making this decision. But let me tell you, it's been worth every single moment of hard work and contemplation.
The last few years have been a huge learning curve that helped me to find my own lane within the online business world. All of those lessons have helped me to find what I care about the most - helping you grow a profitable business on your own terms.
So, it's time for me to step things up so I can help you do the same. Jump into this behind-the-scenes episode where I'm giving you the play by play on my rebrand and what the new future of Jan Ditchfield Co. will look like!
I wait to share this exciting new chapter with all of you!
Looking for new ways to grow your business without having to invest in paid ads or chase trends?
Catch this replay of a live training I held in my recent bootcamp about they systems and processes that will make a significant difference in your business growth.
In this special podcast training episode, I'm covering...
- how to set up a funnel that brings people into your world from networking opportunities, and then leads them toward a sale organically
- why you need a client relationship system and the best ones to invest in so you can effectively track your sales
- six organic strategies that will drive leads and conversions for you regardless of your niche
If you've been spinning your wheels trying to get the right attention on your business, catch the replay of this live training and then check out my new program, Online Authority Builder which will teach you the systems and tactics to grow without wasting your precious time chasing the online trends.
Doors are now open to join my Masterclass Membership, Online Authority Builder for the last time!
Online Authority Builder is an exclusive masterclass membership program designed to help you establish a solid sales and marketing foundation while removing the stress of attracting attention to your business consistently.
**If you're ready to transform your business and establish yourself as a leader in your industry - we're ready for you!
Join me for a full year of support here >> janditchfield.co/authority**
Life is a series of chapters, and sometimes, circumstances force us to hit the reset button. Whether it's a career shift, a major life event, a relationship change, or simply feeling stuck in a rut, starting again can be both daunting and exhilarating.
If you've been feeling now is the time for you to start over, but don't know the steps to get started, this is the episode for you.
My guest Shannon Russell is a career coach, entrepreneur, and host of the Second Act Success Career Podcast. Shannon supports women on how to change careers, start a business, and follow their creative passions to the fullest as they produce their best life.
She's dropping the step-by-step guidance and inspiration to help you make big moves in life and follow your dreams.
We talk about it all!
>>> How to know when it's time to start your second act success story
>>> The best way to have hard conversations with people who don't always support your dreams
>>> And, why we need to stop defining ourselves by our careers
Get ready for the second act you've always dreamt of!
About Shannon Russell...
Shannon RusselI is an Career Coach, Entrepreneur, and host of the Second Act Success Career Podcast. Shannon helps women in unresolved careers pivot towards a second act career that produces a balanced life of abundance.
Shannon spent over 16 years as a Television Producer in New York City and Los Angeles working for MTV, E!, Yahoo!, Pop Sugar, A&E, TLC, VH1, etc. She then pivoted to open her own business running a Snapology franchise teaching children STEM education, so that she could be more present for her children.
Now, as a certified Career Coach, Shannon supports women on how to change careers, start a business, and follow their creative passions to the fullest as they produce their best life.
Shannon’s company Second Act Success allows her to share her journey from television executive to business owner(x2) and mom. Shannon hopes to motivate more women to make big moves in life and follow their dreams through her businesses and podcast. She lives at the beach in New Jersey with her husband, two boys, and her chow chow pup.
Follow her on Instagram: https://www.instagram.com/secondactsuccess
Grab her best free resources here: https://secondactsuccess.co/jan
Check out Shannon on the web: https://secondactsuccess.co/
Subscribe to her podcast: https://secondactsuccess.co/podcast
Listen to Episode 87 on Second Act Success Podcast: https://secondactsuccess.co/87
Need some inspiration to keep chasing your business dream? This is the episode for you!
In this episode, we dive into the extraordinary story of Sherry Burke and her relentless pursuit of transforming a 20+ year dream into the business she always felt called to start.
Sherry is the found or SoulTree Apparel, a 100% Peruvian Organic Pima cotton tees that are created to make a difference for our planet and connect us through the love of art and a sustainable lifestyle.
Sherry is a woman driven by passion, determination, and an unwavering belief in herself. For over 20 years, she was fueled by her unyielding desire to create something meaningful, something that aligned with her values and made a positive impact on others.
Yet, like many of us, life's responsibilities, doubters, and setbacks threatened to extinguish the flickering flame within her. But Sherry refused to surrender to the voice of those who doubted her.
In this conversation, we'll delve deep into Sherry Burke's remarkable journey, exploring the pivotal moments that tested her resolve, the sacrifices she made, and the personal growth she experienced launching her dream business in her 50s.
This episode is a powerful source of inspiration for those moments when everything feels overwhelming. Make sure to save it in your downloads and keep moving forward!
About SoulTree Apparel...SoulTree's Apparel sells 100% Peruvian Organic Pima cotton tees that are created to make a difference for our planet and connect us through the love of art and a sustainable lifestyle.
Quality matters to them - no chemicals, or pesticides in our processing. We only use water-based, soy based, and algae ink for all designs and packaging. Giving you a tee that won't pill, shrink, or fall apart in the wash.
Shirts that are ever-evolving in design, changing fashion with purpose, and always rooted in principle. Change your shirt. Change the planet.
Shop SoulTree Apparel's clothing line on the web
Follow SoulTreeon Instagram
Like SoulTree on Facebook
Have you ever found yourself in a business slump, feeling like no matter what you do, things just won't move in the right direction?
Well, guess what? It might not actually be your business that's the issue; it could be your hormones.
I'm excited to welcome Vandghie Badenhorst to today's episode of the podcast, where we're going to dive into a topic that rarely gets talked about: how perimenopause impacts our ability to run our businesses successfully.
Vandghie is not only an advocate for women's health, but also a dietician and health coach who specializes in helping ambitious women thrive through perimenopause.
She's here to share her expertise and provide valuable insights so that we can regain our momentum and start feeling like our best selves again.
We dove right into the realities of aging and running a business in this episode…the good, the not so great and the lord help me moments that we all end up facing in our 40s.
Vandghie and I talked about it all…
From brain fog to weight gain to constant fatigue…and even loss of libido and the direct impact not taking control of our health and managing perimenopause symptoms has on our business.
If you’re looking for some straight to the point help to get back into your groove personally so you can tackle that next big launch or business goal – this is the episode for you.
We’ve got your back and your health.
About Vandghie Badenhorst....
Vandghie is a qualified dietitian specialising in hormone health and helping women to Thrive Through Perimenopause!
Join her free workshop series, Thriving Through Perimenopause. If you're a busy, ambitious woman and have been feeling like you've gone from structured, predictable and certain to feeling like you’re going crazy, like everything about your body is now unpredictable, & you’ve lost the ability to know yourself and function at your top capacity, then this FREE 10 day coaching program is for you!
Follow Vandghie on the 'Gram
Like Vandghie on Facebook
Check Vandghie out on the Web
How can you build repeat business into your business strategy from the start?
Listen to my funnel audit with Jessica, the owner of Homegrown Food and Flowers where I break down how to set up your business for long-term success from day one.
On this episode we discuss
- How to understand who to sell to and identify their main motivation to buy
- The best way to talk to your customers so you can retain them in your world
- Where to focus your time to maximize your success and your sales
If you're running a new business or have taken a break and are looking to get back into the market, this is the episode for you.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
Have you ever wondered how to turn your career into a business so you can pursue your second act professionally?
I was honoured to be a guest on my good friend's podcast, Shannon Russel of Second Act Success where she invite me to share my own story of leaving my career and starting my own business.
We had such a rich conversation, that I wanted to share it here to help you as you're navigating your own second act success story.
Can you start a business in your 40s and see success? Damn right you can!
Show Notes from Episode #87 of Second Act Success with Shannon Russell...
Ready to get real about how to grow your business? Meet professional fundraiser turned revenue coach and business educator Jan Ditchfield. Jan Ditchfield is on a mission to help real-world business owners and subject matter experts make more money online without losing their money or their minds in the process. Jan sits down with Shannon to discuss her second act success journey and how she managed to pivot to a new career on her own terms.
Jan is also the straight-talking host of the No BS Business School podcast. She decided to follow her dream of being her own boss after a 20-year career as an award-winning fundraising pro. Even with a toddler hanging around under her desk, she managed to build a 6-figure business during the pandemic lockdowns.
Nowadays, Jan shares her knowledge with other experts to help them scale the online side of their business in a way that’s tailored to their unique needs, instead of just following generic trends or advice using the power of relationship marketing. Dive into the full interview with Jan Ditchfield to learn how you can implement Jan’s tips to grow your business too. It’s all on Episode #87 of the Second Act Success Career Podcast.
Jump into Shannon's world...
Instagram – https://instagram.com/secondactsuccess
Facebook – https://www.facebook.com/secondactsuccess.co
TikTok – https://www.tiktok.com/@secondactsuccess
LinkedIn – https://www.linkedin.com/company/second-act-success/
Youtube – https://www.youtube.com/@secondactsuccess
This is the podcast episode that almost didn't make it to the show.
I've been running at a million miles an hour for a while now and to be honest, I'm burning out. Having been on this edge before, I'm taking steps now to find some balance again in my business and my personal life.
And I'm not talking about adopting 3 day work weeks, but rather taking intentional action and an intentional step back to get clarity to move forward.
So in this episode I'm pulling the curtain back to talk about the changes I'm making for the second half of the year to be able to move my business forward...intentionally.
If you've been feeling overwhelmed with the amount of things you're doing in your business, I hope you find some inspiration in this episode to dial back to the power one so you can focus on what matters most in your business and life.
If I asked you what are the two things you can't stand doing in your business, what would they be? If I had to guess, I'd say one was email marketing and the other was growing your list.
Trust me I get it...it's not my favourite thing either!
So today, I'm tackling making list building your email list a little easier with 4 strategies which don't involve having to spend more time in Canva.
What are they?
- Using an "Ask Me Anything" form
- Sending a "Tip of the Week"
- A simple, yet fun quiz
- Using a refer-a-friend program
If you're looking for some easy ways to tackle a job that none of us enjoy - list building, than jump into this episode to start growing your leads without losing your mind!
Doors are now open to join my new Masterclass Membership, Online Authority Builder!
Online Authority Builder is an exclusive masterclass membership program designed to help you establish a solid sales and marketing foundation while removing the stress of attracting attention to your business consistently.
**If you're ready to transform your business and establish yourself as a leader in your industry - we're ready for you!
Join me for a full year of support here >> janditchfield.co/authority**
Do you ever feel like you're stuck in a never-ending game of putting out fires?
If you’re saying “heck yes, Jan!”, then this is an episode you’re going to love. Get ready to level up your game because we're about to dive into setting you up to start thinking like a CEO instead of a chief everything officer.
I couldn't be more thrilled to introduce my incredible guest, Diana Lidstone, a true powerhouse in the world of business consulting. With nearly four decades of experience and a global reach, Diana has empowered thousands of entrepreneurs and professionals to supercharge their growth and skyrocket their profits. She's all about that "work less, profit more" mentality, and boy, does it work!
During our conversation, Diana challenged me to think differently, to think like a CEO. We explored the crucial traits and mindset shifts required to develop that CEO mindset. And let me tell you, she didn't hold back! She put me in the hot seat and pushed me to start strategically assessing where I invest my time. It was an eye-opening experience that I can't wait to share with you all!
So whether you're a go-getting startup founder, a passionate small business owner, or an aspiring entrepreneur ready to take the world by storm, this episode is tailor-made for you. We're here to help you step into those CEO shoes, unlock your full potential, and lead your business to new heights.
Get ready to unleash your inner CEO and revolutionize the way you think about your business! It's time to elevate your thinking, drive meaningful change, and embrace a whole new level of success.
About Diana Lidstone...
After almost four decades in business and working globally with coaches, consultants, and other service-based experts, Diana Lidstone has helped thousands of entrepreneurs and professionals accelerate growth and explode profits. Her work embodies #worklessprofitmore!
She is a sought-after business and marketing strategist known for her straight talk, no BS approach and her clients results. She is a best-selling author, international speaker and podcast host. Her podcast, Work Less, PROFIT More contains business strategies & interviews to help lawyers, accountants, financial advisors and other experts find more joy, profit and free time.
Diana and her husband love boating in the Thousand Islands, Canada. She is often found walking her dog and drinking champagne (not at the same time)!
Find her on the web: https://dianalidstone.com/
Follow her on FB: https://www.facebook.com/TheEntrepreneursGPS
Listen to her Podcast: https://dianalidstone.com/blog/podcast/
Start thinking like a CEO book chapter: https://dianalidstone.com/emerge-think-like-a-ceo/
When it comes to crafting sales emails for your courses, let's ditch those cringe-worthy tactics.
Seriously, as someone who transitioned from the charity world to the online realm, I was downright shocked by the pressure tactics used to close a sale in the online space. And let me tell you, I'm not a fan at all.
So, in this episode I'm breaking down how to take a different approach. People aren't dumb—they can smell insincere sales pitches from a mile away. And I don't know about you, but I'd rather build real relationships with my potential students or customers.
You'll learn...
- How to create a sales email sequence that's all about providing value and empowering your audience
- The best way to share stories of transformation, showcase the unique benefits of your course, and give your email list the practical insights that will genuinely help them decide to buy from you
- My 7 step email sequence layout that converts time and time again
Remember, our goal isn't just to make a quick buck—it's about creating a community of students who believe in what we have to offer. So, my friend, let's say goodbye to the cringe-worthy tactics and embrace a more authentic approach to selling our courses.
Doors are open to join my new bootcamp: Money Magnet: Your $1000+ Cash Injection Plan.
Join my exclusive 5-day bootcamp and discover the proven formula to unlock your online business's profit potential. With my step-by-step guidance, you'll gain the strategies, techniques, and insider secrets to create a compelling pop-up event that injects an extra $1000+ into your business in just one week.
We start on June 19th. Save you seat here: https://www.janditchfield.co/moneymagnet
Are you prioritizing the revenue in your business or are you getting caught up in the busy-ness of your day to day?
With my new Money Magnet Bootcamp coming up soon, I've been thinking a lot about putting sales on the top of the to-do list.
When you get caught up in the allure of busywork or non-essential tasks, you're holding yourself back from reaching your goals. So what should you be focused on?
Mastering the three most important strategies and tactics for generating income.
- How to run a sales campaign
- How to create a fast cash injection
- How to generate passive income
On the episode today, I'm breaking down all three and walking you through how they will benefit your business...not just your bottom line, but your overall mission!
If you've been looking for some help to put your revenue front and center, this is the episode that will give you the kick in the pants to start making moves.
You got this!!
Doors are open to join my new bootcamp: Money Magnet: Your $1000+ Cash Injection Plan.
Join my exclusive 5-day bootcamp and discover the proven formula to unlock your online business's profit potential. With my step-by-step guidance, you'll gain the strategies, techniques, and insider secrets to create a compelling pop-up event that injects an extra $1000+ into your business in just one week.
We start on June 19th. Save you seat here: https://www.janditchfield.co/moneymagnet
Have you ever experienced lean months in your business? They are the worst!
Not knowing how to breathe new life into your business can feel really overwhelming, especially when you feel like more is going out the door than coming in,
So I'm jumping in with an action packed episode to help!
Welcome to your cash injection strategy. In this episode, I'm unpacking the strategies, techniques, and insider secrets to create a compelling pop-up event that injects an extra $1000+ into your business in just one week.
I've dedicated over 20 years of my career to mastering the art of adding quick cash injections to the bottom line of businesses, just like yours. I've seen it all, tried it all, and learned what truly works in the real world.
And now I'm going to break down that entire strategy and teach it to you, so you can unlock the untapped potential of your business and turn it into the cash-generating powerhouse you've always envisioned.
Get ready to jump into this strategy packed episode to unlock the secrets of turning your business into a cash-generating powerhouse.
Doors are open to join my new bootcamp: Money Magnet: Your $1000+ Cash Injection Plan.
Join my exclusive 5-day bootcamp and discover the proven formula to unlock your online business's profit potential. With my step-by-step guidance, you'll gain the strategies, techniques, and insider secrets to create a compelling pop-up event that injects an extra $1000+ into your business in just one week.
We start on June 19th. Save you seat here: https://www.janditchfield.co/moneymagnet
Let me throw a question at you that might just blow your mind. Did you ever stop to think about how your sex life can actually impact the amount of money you make in your business? I know, it's a bit unconventional, right?
So, if you're sitting there thinking, "Hold up, Jan, where are we headed with this episode?" Don't worry, I've got you covered. Just stick with me for a minute!
I've invited an expert to guide us through this intriguing discussion. Joining me on the podcast is none other than Monica Tanner, a relationship and intimacy coach, as well as the owner and CEO of Secrets of Happily Ever After.
Monica specializes in helping married couples overcome resentment and the "roommate syndrome" by enhancing their communication, connection, and commitment. She's all about helping couples craft their own happily ever after love story.
After working with numerous entrepreneurs to keep the flame alive in their marriages, I sat down with Monica for an eye-opening conversation about the link between a happy marriage and a financially successful business.
Now, fair warning, this might not be the episode to blast on your speakers during the school run, but trust me, it's one you don't want to miss!
With a whopping 12k+ followers on Instagram and over 120k podcast downloads on her show, Secrets of Happily Ever After, Monica has already assisted countless couples in resolving conflicts, collaborating, and rewriting their stories to create a blueprint for a healthy and thriving marriage.
And today, she's here to spill her top tips and secrets to help you ignite the passion in your marriage, and guess what? It will pay off big time in your business too.
Want to make more money in your business? Have more sex!
Connect with Monica Tanner...
Follow her on the 'Gram: https://www.instagram.com/monitanner1/
Visit her on the web: https://www.monicatanner.com/
Learn more about her membership: https://secretsofhappilyeverafter.com/pm-club
Listen to Happily Ever After: https://www.monicatanner.com/contenthub
Her Podcast Episode We Talked About #217
We're going to have some real talk about a topic that often gets overlooked: navigating marriage and entrepreneurship...especially when you aren't married to another entrepreneur.
Let's face it, being an entrepreneur is no walk in the park. It comes with its unique set of challenges that can spill over into our personal lives, affecting the relationships we have with our partners. But guess what? We're going to shine a bright light on this often-neglected aspect of our journey.
Get ready to join me as we dive headfirst into those murky waters where love, marriage, and business collide. I won't hold back as I break down the three most common trigger conversations that can cause conflict, especially when you're not married to another entrepreneur. And here's the real kicker—I'll be sharing the strategies I personally use in my own marriage with my incredible husband, Mike.
So, buckle up and get ready for some raw and honest insights. This episode is all about providing you with practical guidance and real-life examples that you can apply to your own relationship. Whether you're struggling to find a balance, facing communication hurdles, or simply trying to make it work, I've got you covered.
No more tiptoeing around the issues. It's time to tackle them head-on and discover how to thrive in both your marriage and your entrepreneurial journey. So, grab something yummy, find a cozy spot, and let's embark talk! Trust me, you won't want to miss it.
If you've been searching for fresh avenues to break into the international market and revitalize your sales approach, get ready to dive into this episode—I guarantee it's right up your alley.
We're back to our favorite topic once again: Canada! In this episode, I want to explore the art of mastering the Canadian market and turbocharging your Canadian customer base, even if your business is based elsewhere.
In this exciting chat, we're going to dig into five invaluable tips that will help you establish a genuine connection with Canadian consumers. By putting these strategies into action, get ready to see a boost in your revenue, expand your reach, and truly make a lasting impact in the market.
So, hold on tight because we're about to unlock the secrets to winning over the Canadian crowd. Let's dive right in, eh!
Are you a Canadian business?
Let's face it: navigating the legal landscape as a Canadian online business owner can be as tricky as balancing a stack of pancakes without spilling a drop of syrup.Without the right legal safeguards in place you're leaving your sweetest dreams and hard-earned success vulnerable to unexpected setbacks. But fret not, my friend! I'm here to equip you with the legal armor you need to conquer any challenge that comes your way.
We all know that running a successful online business requires more than just hard work and determination. It demands legal protection that ensures you can keep your maple syrup loving butt covered.
That's why I'm thrilled to introduce you to the Online Essential Legal Template Store – your go-to destination for comprehensive, expertly-crafted legal templates designed specifically for us, Canadian entrepreneurs.
Make sure to check out the online template store exclusively for Canadian online business owners here: janditchfield.co/coveryourbutt
Is your maple syrup loving butt covered in your business?
As online entrepreneurs, we're often laser-focused on building our brand, connecting with our audience, and delivering valuable content. But with all the excitement, it's crucial to remember the importance of protecting ourselves legally. That's why today, we have the incredible Corinne Boudreau joining us.
Corinne is a lawyer who specializes in helping Canadian online business owners "cover their butts" legally. She's here to share her wealth of knowledge on topics such as contracts, intellectual property, and other legal considerations that are crucial for protecting our businesses in the ever-evolving digital landscape.
In this episode, we...
- explore the unique Canadian business landscape and the specific legal considerations that come with it
- the significance of tailored resources in safeguarding your Canadian online business
- talk about Corinne's top tips and actionable advice for Canadian business owners
So whether you're just starting out as an online business owner or you're a seasoned pro looking to brush up on your legal foundations, this episode is a must-listen for running a business in Canada. We'll uncover valuable insights, practical tips, and actionable steps to ensure you're not only building a thriving business but also doing it legally and responsibly.
Make sure to check out her online template store exclusively for Canadian online business owners here: janditchfield.co/coveryourbutt
About Corinne Boudreau:
Corinne has a knack for making things practical and easy to implement. She enjoys sharing legal tips and stories on her podcast “Get it in Writing”. Being a lawyer since 2002 has given Corinne perspective and experience to boil things down to the essentials.
Corinne is originally from Cape Breton Island and lives in Halifax, Nova Scotia with her spouse, Martin, two teenagers Enya and Owen and new rescue pup, Kiwi.
Corinne’s favourite hobby is playing the guitar with her band “The Mother Pluckers”. Corinne's motto is "Work Hard. Have Fun. Give Back."
Follow her on the 'Gram @legalguidecorinne
"New level, new devil," ever heard that expression before?
Well, let me tell you, a client dropped it on me recently, and wow, does it hit home! I mean, seriously, it resonates with me on a whole new level. Do you feel me?
Every time I make strides in my business and level up, it's like a floodgate of obstacles and complications bursts open. It's as if a whole squad of fresh "devils" show up on the scene, ready to wreak havoc. But guess what? I'm not one to back down from a challenge!
Instead of cowering in fear or shying away from my own success, I'm taking a stand. I'm facing those obstacles head-on, determined to kick 'em to the curb and propel my business to incredible heights. And guess what? I want you to be a part of this thrilling journey too!
That's why I'm spilling the beans on the strategies I'm implementing to tackle the overwhelming chaos that accompanies this new stage of growth. Let's be real here, we could all use some support and insights, am I right?
So, my friend, grab a seat and buckle up because we're about to embark on a wild ride together. We're going to confront those devils, demolish those barriers, and unveil hidden opportunities within every challenge.
It's all about learning from each other, embracing the chaos, and unlocking our true potential! Are you ready?
How can we blend the creative side of ourselves within our business?
Jeff Dolan is the CEO of Wavve, a cloud-based platform that helps podcasters and other audio creators keep marketing on social media simple. He is a podcaster, musician, and award-winning filmmaker who loves to encourage creators of all stripes.
Jeff believes that we’re all on a journey toward finding our way in the world, and we should pursue what we feel called toward. For him, it was calling to become a CEO and entrepreneur. But at the same time, the kid in him just wanted to create art.
So how do we balance the pursuit of business and passion? Is there a way to find the art in business? Or infuse art into my business?
Jeff and I sat down to have a dynamic and really intriguing conversation about chasing dreams, forging our own paths and using our business to create something meaningful.
If you’re looking for a podcast episode that will make you think and then inspire you to take action, this is the one to listen to!
About Jeff Doaln:
Jeff Dolan is the CEO of Wavve, a cloud-based platform that helps podcasters and other audio creators keep marketing on social media simple. He is a podcaster, musician, and award-winning filmmaker who loves to encourage creators of all stripes.
Follow Jeff here: https://jeffdolan.com/
Join Wavve here: https://wavve.co?ref=jan
In today's episode, we're going to talk about the elephant in the room - the desire to burn your business to the ground and walk away.
I want to start by asking you an honest question: have you ever thought about quitting your business? Have you ever felt overwhelmed, burnt out, or like you just want to give up? If you have, you're not alone. As entrepreneurs, we pour our heart and soul into our businesses, but sometimes things don't go as planned. Sometimes we feel like we're in over our heads, and like we just want to throw in the towel.
Now, I'm not going to pretend like I have it all figured out. I've had these feelings more than once in the past couple of years. But what I do know is that there are ways to cope with the emotional toll that running a business can take on us.
In this episode, we'll explore why these feelings are common among entrepreneurs and what you can do when you experience them. We'll talk about practical steps that you can take to keep your business going, even when you feel like burning it to the ground.
And perhaps most importantly, we'll talk about the importance of having a community of support around you as an entrepreneur. Having people who understand what you're going through, who can celebrate the good days with you and support you through the tough ones, can make all the difference.
So if you've ever felt like giving up on your business, or if you're struggling with overwhelm and burnout, this episode is for you. We'll dive into the tough conversations and explore how to bounce back from wanting to quit your business.
Let's jump into this conversation together!
Make sure to follow me on Instagram @janditchfield.co to keep up with the latest from me.
Today, we're going to talk about something that every entrepreneur has faced at some point in their career - sales objections.
The big ugly, “No thanks” that we all end up hearing, but don’t always know how to deal with it when we do.
We're going to break down the top five sales objections and how to handle them, so when you are faced with someone questioning if they want to buy from you or not, you can have a plan in place to turn their “ummmm" into a "heck, yes!”
There are plenty of reasons why your potential customers might say no to you, but these are the most common objections that customers use to reject a sales pitch.
What are they?
"It's too expensive"
"I don't have the time"
"I'm not interested"
"I need to think about it"
"I need to talk to my boss/partner/spouse"
These objections can be frustrating when you hear them, but they are don’t need to be the end of sale for you. With the right approach and the right language, you can handle these objections and turn them into sales.
Grab a pen, your notebook and tune into this episode so you can turn your objections into dollar signs!
Podcasting has been blowing up lately, and savvy entrepreneurs just like you, are starting to hop on the bandwagon by guesting on podcasts. It's a great way to get your name out there and reach new audiences that you might not have otherwise.
Think about it: when you're a guest on a podcast, you get to share your expertise and tell your story to a whole new group of people who are interested in what you have to say. It's like having your own personal soapbox to stand on (except less annoying to everyone around you).
So, I’m very excited to be joined today by my guest Kelly Mosser - soulful business strategist, top 1% business podcast host, and podcast guesting expert.
Kelly’s dropping all the hot tips on the benefits of using podcast guesting to grow your business and how to get started today. She’s diving deep on how to leverage podcast guesting as a powerful marketing tool to attract new customers, build your brand, and establish your expertise in your industry. She’s even covering some of the common mistakes people make when trying to get booked on podcasts and how to avoid them.
So, if you're looking for a new way to grow your business and get your message out there by guesting on podcasts, you’re going to LOVE this episode. And who knows? You might just end up being the next big thing in podcasting thanks to the advice from my guest, Kelly Mosser.
Connect with Kelly Mosser:
Follow her on the 'Gram: @kelly.mosser
Grab her free guide: 7 Proven Strategies to Find Podcasts to Guest On here: work.kellymosser.com/pitch-list
If you follow me on Instagram, you’ll have heard me talking about the rebranding process that I’m going through with my business.
I hired a branding expert whom I respect so much to lead this process and it’s been really exciting to walk through my dreams, visions and mission for my business.
But if I’m being honest, it’s also been really uncomfortable at times. It’s forced me to really have to look at my business and where I have gaps or misalignment in how I’m showing up for you.
And the biggest one that’s come up, is how I’m all business all the time, and I don’t pull the curtain back enough to show the other side of my life – the personal side…the more vulnerable side…and while my brain knows that I need to get better at this, man do I stink at it.
I have always struggled to blend vulnerability and business together and when I asked you how you felt about the topic, it was a resounding chorus of ME TOO!
So today, I wanted to have a discussion on embracing vulnerability as a woman in business, and take a look at why we struggle with this, and how to show up authentically while still maintaining our professionalism.
You'll hear...
>> How we can break down barriers and embracing vulnerability as women in business
>> My own journey working through unlearning perfectionism and how it's holding me back from showing up in my business
>> Powerful examples of successful female entrepreneurs who have embraced vulnerability and how it has helped them succeed
So let’s do this together…
Want a surefire way to increase the revenue in your business without having to create more things to sell?
You're going to love this episode of the podcast!
We're going to explore one thing to add, and one thing to remove from you business to increase your bottom line...
And both things come down to a small tweak to your systems ----> tightening your refund policy and eliminating payment plans.
I'm breaking down...
- The importance of creating a tight refund policy and how it can help build trust with your audience and increase sales
- My best tips for balancing the need for a strong refund policy with the need to protect your business
- How payment plans can be a headache for your business and a drain on your cash flow
- Alternative strategies for making your products or services more accessible to your audience without having to wait to get paid
If you're looking for some actionable steps to tighten up how you're running your business that will lead to a better cash flow, this is the episode for you!
Don't forget to rate, review, and follow the podcast to stay updated on the latest online marketing and sales strategies.
Doors are officially open to join me inside of Online Offer Accelerator!
Online Offer Accelerator is the only training program of its kind that not only shows you exactly how to approach your online business with confidence, clarity and resilience - but also how to cultivate daily habits that help you stay productive, and motivated, even on the days when you want to throw in the towel.
Learn how you can join me here ---> janditchfield.co/accelerator
If you're like me, the thought of jumping into the vast and confusing world of Google can feel overwhelming! Let's face it, all the jargon, algorithms, and ever-changing trends can be seriously intimidating.
But here's the thing - SEO is not some mystical art that only a chosen few can master. It's a skill that anyone can learn with the right resources and guidance. Enter my guest today on the podcast, SEO wizard Jason Barnard.
Jason is an author and digital marketing consultant who specializes in Brand SERPs (what appears when your audience Googles your Brand name) and knowledge panels (what Google understands about who you are and what you do).
In today’s episode, Jason guides you (and me!) through understanding how to use SEO & SERP for business as a beginner.
He’s covering everything from the basics of SEO to the latest trends and strategies that you can use to boost your online visibility and grow your business.
If you’re looking to expand your online presence, SEO is about to become your BFF for driving traffic to your website and boosting your visibility.
So sit back, grab a cup of coffee and let's tackle SEO together. With a little bit of patience, perseverance, a willingness to learn, and some expert advice from Jason you can become an SEO pro in no time!
Let’s do this!
About Jason Barnard:Jason Barnard is an author and digital marketing consultant. He specializes in Brand SERPs (what appears when your audience Googles your Brand name) and knowledge panels (what Google understands about who you are and what you do).
Follow him on the web: kalicube.com
Like him on Facebook: facebook.com/kalicube
Have you ever launched a digital offer and it totally flopped? It happens to the best of us, and I don't want this to hold you back.
Even with thorough planning and preparation, there’s always a chance that things can go wrong. And if you don’t have a safety net strategy in place, a failed launch can have devastating consequences for your business and your morale.
That's why in this episode of the podcast, I'm digging into why launches fail and, more importantly, how you can turn it around.
From knowing how to analyze what went wrong, to setting a mindset of success, I'm sharing some of my best tips rebuilding your confidence and getting back on the horse after a fail.
If you're looking for the mindset shift that will help you shed your worries and embrace a success mindset...this is the episode for you.
Tune in to learn how to turn things around and come back stronger than ever.
Repeat after me, "I don't do failure." You got this!
Doors are officially open to join me inside of Online Offer Accelerator!
Online Offer Accelerator is the only training program of its kind that not only shows you exactly how to approach your online business with confidence, clarity and resilience - but also how to cultivate daily habits that help you stay productive, and motivated, even on the days when you want to throw in the towel.
Learn how you can join me here ---> janditchfield.co/accelerator
Launching can be exhausting!
And that fatigue usually leads to forgetting some really important steps if you want to increase your revenue on your next launch.
On this episode of the podcast, I'm sharing the 10 step process to closing down your launch. I'll walk you through each step of my post-launch checklist so you don't miss a thing!
From redirecting sales pages and social media, to setting up your waitlist page so you can collect leads for your next launch, I'm covering it all.
Don't miss out on this essential guide to ensure that your post-launch strategy is set up for success!
Doors are officially open to join me inside of Online Offer Accelerator!
Online Offer Accelerator is the only training program of its kind that not only shows you exactly how to approach your online business with confidence, clarity and resilience - but also how to cultivate daily habits that help you stay productive, and motivated, even on the days when you want to throw in the towel.
Learn how you can join me here ---> janditchfield.co/accelerator
Get ready to elevate your business game with my incredible guest, Alex Sanfilippo!
In today's world, it's easy to feel overwhelmed and stressed about constantly creating content, but Alex is here to provide you with a fresh perspective on how to show up with real value for your audience.
As a successful entrepreneur and top-ranked podcaster, Alex has a wealth of experience and insights on how to engage with your audience, create valuable content, and build genuine relationships with the people you're here to serve.
His emphasis on authenticity and staying true to yourself is an absolute game-changer when it comes to creating a loyal and engaged audience.
Join us for an inspiring conversation that will leave you feeling motivated to own your brand voice and create content that adds value to the conversation, instead of creating more noise in an already busy online world.
Alex's insights and actionable tips are sure to help you take your business to the next level!
Get to know more about Alex Sanfilippo...Alex Sanfilippo is an entrepreneur who is the CEO and founder of PodPros, a software company focused specifically on the podcasting industry. He is also a podcast host of the top-rated podcast called Podcasting Made Simple and a lead educator in podcasting.
Follow him on the 'Gram: instagram.com/podpros_com
Get signed up to PodMatch: joinpodmatch.com/jan
Check out Alex on the web: podpros.com/win
5 Days to Create a High Converting Digital Offer - Day #5Let's talk about the money, honey!
In our last episode the the series we're breaking down how to price and then sell your offer so you can get down to the business of making money.Finding the right price for your offer can be like walking a tightrope - it's a delicate balance between turning off potential customers and leaving money on the table. But with the right strategy, you can find the sweet spot that works for your audience and your business.
Once you get that figured out, now it's time to sell! I'm breaking down some of my favourite strategies for selling your offer regardless of where you are in your business.
Evergreen? Live launch? I'm covering it all!
Check out this episode, where we dive deeper into the the best ways to price and sell your course or membership.
Join me in my FREE LIVE Masterclass, where I'm going to show you how to create a live launch strategy that is clear, organized and results in sales every single time.
20 years of executing jaw-dropping live launches , seven business innovation awards, and $20 million dollars in revenue later, I’ve discovered the exact framework that differentiates a wildly successful live launch from one that never gets out the gate.
During this free LIVE Masterclass, I'm going to show you how it all starts...
Join me and a Zoom room filled with online entrepreneurs who are chasing their big dreams launch by launch.
Head to >> janditchfield.co/postit to save your seat today!
5 Days to Create a High Converting Digital Offer - Day #4Technology...love it or leave it?
Technology can be overwhelming when you're trying to figure out what you really need to get started.
That's why in the fourth episode of the series, I'm guiding you through everything you need to know about the technology required to successfully launch your digital offer.
From hosting platforms to accepting online payments, we'll cover all the essential tools you'll need to create, market, and sell your digital offer. We'll also discuss how to choose the right technology for your specific needs and budget.
But that's not all, we'll also dive into the importance of user experience and how the right technology can help you create a seamless and engaging learning environment for your audience.
By the end of this episode, you'll have a complete understanding of the technology required to launch your digital offer and how to choose the best tools for your business...without going broke.
So, whether you're a tech-savvy entrepreneur or just getting started, tune in to this episode of the podcast and get ready to take your digital offer to the next level. And don't forget to download the free tech checklist at janditchfield.co/takenotes to help you stay on track and launch with confidence.
Let's get started and turn your digital offer dreams into a reality!
Want to get a head start on creating a live launch sales plan that results in sales time and time again? Join my LIVE (and free!) Masterclass where I'm breaking how to plan sold out launches without the overwhelm.
Grab a stack of post-it notes and meet me there by signing up at janditchfield.co/postit
5 Days to Create a High Converting Digital Offer - Day #3How the heck do you pick a topic for your digital course or membership?
This is an important step in the creation process, because the topic you choose will be the foundation of your entire marketing and sales strategy. But with so many options out there, it can be overwhelming to decide what to focus on.
That's why I'm going to bring you back the basics of a successful offer and help you make the decision based on your "Foundational 5." Your problem, person, solution, benefits and special sauce.
I'm going to be a little controversial in this episode, because you success is less about your passion for the topic than how aligned it is to generating revenue.
Tune in to hear why...
By the end of this episode, you'll have a clear understanding of how to choose a topic and framework for your digital offer that is not only aligned with your expertise but has a huge demand in the market.
So, if you're struggling with picking a topic for your digital offer, tune in to this episode of the podcast. And don't forget to download the free workbook at janditchfield.co/takenotes to follow along and take action on what you learn.
Let's do this!
5 Days to Create a High Converting Digital Offer - Day #2Are you struggling to create a digital offer that's right for your business?
Don't worry, you're not alone! In fact, creating the right offer is one of the biggest challenges that online entrepreneurs face.
In the second episode of my 5-part podcast series, we're going to tackle this challenge head-on.
We'll dive into how to know what offer fits your specific business model, whether it's a course or a membership.
First, let's talk about why it's so important to get this right. Your offer is the backbone of your business, and it's what's going to generate revenue for you. If your offer isn't a good fit for your business, you're going to have a hard time making money and growing your business.
So, how do you know what offer is right for you? It all comes down to your business model and your specific goals.
In this episode, I'm talking about the pros and cons of courses and memberships, and how to decide which one is right for you.
Plus, I'm sharing a real-world example of offers I've created that have made a big difference to my bottom line.
So, if you're ready to create an offer that's right for your business, tune in to this episode of the podcast. And don't forget to download the free workbook at janditchfield.co/takenotes to follow along and take action on what you learn.
Thanks for listening!
5 Days to Create a High Converting Digital Offer - Day #1
I'm back with a brand new podcast workshop series, 5 Days to Create a High Converting Digital Offer.
This training series has been designed to bring you complete clarity on creating your first (or next!) digital offer that generates consistent revenue for your business.
In the first episode we're going to jump into looking at the main reasons why most digital offers don't sell and the steps you can take to make sure you're not part of that unfortunate trend.
Transferring your real world expertise into the online space to create your first digital course or membership can be an exciting journey, but it can be a challenging one, especially when it comes to selling it to your audience.
But don't worry, I'm here to guide you through the process!
By the end of this podcast workshop series, you'll have a clear understanding of what it takes to create a high-converting digital offer that your audience will be rushing to buy.
So grab a pen, head to janditchfield.co/takenotes to get your free workbook for the series, and let's dive right in!
If you're feeling like you've been spinning your wheels trying to get traction for the online side of your business, I've got good news for you!
We're about to see a major change in how our customers make the decision to buy online products, programs or courses and it's all going to be in your favour.
High five to that!
In this episode of the podcast, I'm breaking down the 5 mindset shifts that customers are making and how you can respond to them to increase the revenue in your business.
From pricing, to how we sell, to the rise of micro experts and creating exceptional customer onboarding experiences, I'm covering it all.
If you've been working hard to grow your online revenue, jump into this episode to hear how you can navigate these market changes and make them work to your advantage.
Looking to launch your first (or next!) digital offer? Make sure to check out my new podcast series, "5 Days to Create a High Converting Digital Offer".
My 5-part training series has been designed to bring you complete clarity on creating your first (or next!) digital offer that generates consistent revenue for your business.
If you're an industry expert or real world business owner who's been wanting to add a digital course or membership to your offer suite, but don't know where to start, this is the podcast series for you.
Head here to grab your free workbook and all the details on how you can create a digital offer that makes a difference, while increasing your bottom line.
janditchfield.co/takenotes
Have you ever experienced the overwhelming feeling of carrying the weight of the world on your shoulders?
On this episode, my guest is sharing her personal journey of dealing with this feeling and how she took proactive steps to change her life. Her transformative journey not only impacted her own life but also had a profound impact on the lives of countless women.
Melissa Vogel is a mom, personal trainer, highly successful entrepreneur, business owner, actress, fitness coach, and instructor.
Melissa knows the journey of having to channel her confidence and courage as a female entrepreneur. She is the creator and owner of the online moms only coaching group, Busy To Bomb Fit Mom, where she helps busy moms get back to being fit, through mindset work, vision, and balance, combined with proper nutrition and exercise.
We had an inspiring conversation about the realities about being a women in business, motherhood, divorce and finding the courage to put your own needs first.
No matter where you are in your own journey as a women in business, this episode is a must listen. Melissa's stories will serve as a reminder that with the right mindset and attitude, anything is possible.
Learn more about Melissa Vogel...
Melissa Vogel, is a fitness expert with 20+ years of experience, business owner, a second-degree black belt in Taekwondo, white belt in Jujitsu, model, actress, and an overall busy mom of three girls, that inspires both women and men on their own fitness journeys.
Melissa knows the journey, having lost 60+ pounds, is now the fittest she has ever been in her life and continues to grow in her mindset and health! She is the creator and owner of the online moms only coaching group, Busy To Bomb Fit Mom, where she helps busy moms get back to being fit, through mindset work, vision, and balance, combined with proper nutrition and exercise.
She's also the host of the Bomb Mom Podcast. She entertains many different speakers over several topics in order to broaden listeners ideals of what health really is and to inspire listeners to find new avenues to set, reach, and maintain their goals. Melissa is not afraid to speak on topics others may find taboo or embarrassing in order to empower others to #getthehealthup!
Join her free Reignite Bootcamp, follow heron the 'Gramand check her out on the web.
Looking for some launch strategies to help you increase your conversion rates?
I recently completed a very successful online launch that resulted in a whooping 45% conversion rate. It went so well, that I wanted to debrief the launch in this episode and share 5 strategies that I used which contributed to its success.
As I shared in Episode 153, there are a lot of shifts beginning to happen in the online space, so I made some major tweaks to my offer before I put it out to the market. That decision, plus using my own framework I teach in Online Profit Formula turned my launch into the type of magic we dream of when we're selling online.
This is a fully transparent breakdown of my 5-figure launch with a 45% conversion rate where I'm covering what worked, why it worked and how you can apply the strategies to your own launch.
Ready to create some magic in your own launch strategy? Jump into this episode to set yourself up for success from the start!
Resources mentioned in the episode:
Episode #153: What the Future of Online Business Looks Like and How I'm Adjusting to Meet It
Join Online Authority Builder today
Book a call to chat about Online Profit Formula
How much does mindset actually influence the financial success in your business?
I'm normally not one to talk about mindset on the podcast, but I'm wading into the deep end on this episode of the podcast.
Why is it that some people seem to hit big goals in their business, while others struggle to get traction? Recently I came out of a launch that was very successful, and this question kept bumping around in my mind.
I saw this same pattern in my career and it was usually why I was brought in to fix the problems that existed in other people's businesses. And, now I'm seeing these same patterns playing out in the online space.
It always seems to come down to the same characteristics of the entrepreneur - their habits, mindset and skill set.
We can talk about mission, vision and passion being important to your success all day long...but if you're truly looking to move the needle of your business financially, they aren't the things that will get you there.
The number one thing that will...is your mindset.
Jump into this episode of the show to learn about the 4 different categories of mindset that entrepreneurs fall into and how your thinking can drastically impact your ability to make money.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions for topics, feel free to DM me on any of my socials or send me an email!
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This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
In a world where we get bogged down worrying about what to post next on social media, Vinnie Potestivo is bringing you a fresh perspective on growing your online brand authority.
Vinnie Potestivo is an Emmy® Award-winning Brand Advisor who grows personal brands & founder-led businesses by getting them seen, heard, and known by scaling content and media reach.
As a television network executive at MTV Networks in the late 90s- early 2000’s he discovered talent and developed new ways to support their goals, pioneering the way brands and business owners could contribute to their public narrative by making them stars and producers of their own television series.
His early hits include Punk’d, The Osbournes, TRL...we grew up watching Vinnie’s creativity transform MTV.
Vinnie joined me for an inspiring conversation about how we can control our own brands online, while producing content that inspires us and supports the people we’re here to serve through the creation of community.
He breaks down some of the greatest lessons from his career that we, as online entrepreneurs can learn from in order to show up with purpose, confidence and intention.
We had a rich conversation that will bring you back to your living room in the late 90s binge watching MTV, while leaving you feeling motivated to own your brand voice and create content that adds to the conversation, instead of creating more noise in an already busy online world.
I hope you enjoy this conversation as much as I did!
Get to know more about Vinnie Potestivo...
Vinnie Potestivo is an Emmy® Award-winning Brand Advisor who grows personal brands & founder-led businesses by getting them get seen, heard, and known by scaling content and media reach.
Vinnie is the Founding Editor-in-Chief of I Have A Podcast® and Host of LinkedIn Presents: I Have A Podcast® - a podcast that examines the Creator Economy with guests like Mandy Moore, Jamie-Lynn Sigler, Ja Rule, Christina Milian, and Top Business Strategist for LinkedIn Creators and co-host, Judi Fox.
Visit Vinnie's Creator Hub online and follow him on the 'Gram.
You've completed your launch! Now what?
Let's talk about how to set you up for success for your next launch by breaking down where to focus your energy.
Beyond celebrating your success...(which you should be doing!)...and getting some much needed rest ...(which you should also be doing!)...let's look at three other areas to focus on so you can increase your revenue for your next launch.
In this episode, I'm talking about...
- The importance of debriefing your launch and what data you should be looking at to increase your revenue in your next one
- How to fill your bank back up so that your audience is ready to buy from you again
- The key decisions you need to be making to set up your next launch
Launching is amazing! its fun, full of energy and if it's done right, it an be very lucrative. But what we do in-between those launches matter just as much.
Check out this episode of the show where I'm going to help you dial in on the most important action steps you can take when you're in-between online launches.
Doors are now open to join my new Masterclass Membership, Online Authority Builder!
Online Authority Builder is an exclusive masterclass membership program designed to help you establish a solid sales and marketing foundation while removing the stress of attracting attention to your business consistently.
**If you're ready to transform your business and establish yourself as a leader in your industry - we're ready for you!
Join me for a full year of support here >> janditchfield.co/authority**
Looking for new ways to grow your business without having to invest in paid ads or chase trends?
Catch this replay of a live training I held in my recent bootcamp about they systems and processes that will make a significant difference in your business growth.
In this special podcast bonus episode, I'm covering...
- how to set up a funnel that brings people into your world from networking opportunities, and then leads them toward a sale organically
- why you need a client relationship system and the best ones to invest in so you can effectively track your sales
- six organic strategies that will drive leads and conversions for you regardless of your niche
If you've been spinning your wheels trying to get the right attention on your business, catch the replay of this live training and then check out my new program, Online Authority Builder which will teach you the systems and tactics to grow without wasting your precious time chasing the online trends.
Doors are now open to join my new Masterclass Membership, Online Authority Builder!
Online Authority Builder is an exclusive masterclass membership program designed to help you establish a solid sales and marketing foundation while removing the stress of attracting attention to your business consistently.
**If you're ready to transform your business and establish yourself as a leader in your industry - we're ready for you!
Join me for a full year of support here >> janditchfield.co/authority**
Times are changing in the online world, and we need to start shifting to meet the new needs.
The way people are engaging online is changing, and that includes how they're consuming content and making purchasing decisions. I watched this shift begin to happen while I was preparing to launch a new course, and it made me reconsider everything.
On this episode, I'm breaking down...
- Why people will start leaning more toward community and lesser known authorities to learn and buy from
- How the days of high ticket priced programs are not longer serving the needs of the current market and why we need to shift our strategies
- The major shift I made around the design and launch of my new program, Online Authority Builder and the reasons behind the decisions I made
If you're looking to stand out in the online market while meeting the needs of the people you serve, dive into this episode. You'll be happy you did!
Doors are now open to join my new Masterclass Membership, Online Authority Builder!
Online Authority Builder is an exclusive masterclass membership program designed to help you establish a solid sales and marketing foundation while removing the stress of attracting attention to your business consistently.
**If you're ready to transform your business and establish yourself as a leader in your industry - we're ready for you!
Join me for a full year of support here >> janditchfield.co/authority**
As an expert in your field, do you find yourself struggling to implement online marketing strategies that truly work for the uniqueness of your business?
Have you ever tried following online marketing advice that's supposed to "work for everyone", only to find that it doesn't work for you?
In this episode of the show, I'm exploring why online marketing advice often fails subject matter experts in business.
We'll take a look at how one-size-fits-all marketing advice can actually be harmful to your business, and why it's important to tailor your marketing strategies to your unique gifts and talents.
There's no question that online marketing is crucial for success in today's digital age. Let's help you overcome the common pitfalls that subject matter experts face when trying to implement these generic marketing strategies.
If you've been struggling to align your marketing strategy with your expertise, jump into this episode for a mindset shift that will help keep moving you in the right direction.
We've all seen them before - those free PDF downloads that promise to give you the secrets to success. But are they really effective in today's crowded online space?
On this episode, I'm breaking down why PDF lead magnets may not be the best choice and how you can start using different ways to grow you business.
Including...
- Why lead magnets are an overused tactic that could be slowing your conversions instead of helping them
- The reasons why your audience are more sceptical than in the past and how it might be holding them back from opting in to your lead magnet
- New ways to diversify your lead magnet strategy in order to stand out from the rest online
Don't get stuck in the PDF trap! Jump into this episode where we're discussing the best ways to grow your audience and stand out in today's crowded online space.
My brand NEW bootcamp, SCHMOOZE is officially open for enrollment!
SCHMOOZE is the ultimate LIVE Digital Networking Bootcamp. If you're looking for new ways to consistently attract attention to your business without the pressure of posting more on social media....this is the place for you.
If you're ready to create a marketing plan that feels authentic and leads to income time and time again...
Then come on over and join me in SCHMOOZE: a 5-Day LIVE Digital Networking Bootcamp!
Join here >>> janditchfield.co/schmooze
Say Hello to My Little Robot Friend.
Do you spend countless hours writing copy for your business? Are you tired of the frustration and time-consuming nature of copywriting? Well, it might be time to embrace the future and let AI technology do the heavy lifting for you.
In this episode, I'm talking about ChatGPT, an AI-powered language model that can quickly generate engaging and personalized content, and how it can help overloaded entrepreneurs gain back some valuable time and sanity in their day.
I'm diving into 3 ways you can use AI technology to your advantage, including finding content pillars, updating your About Me page, and writing your email welcome sequences.
So, if you're tired of spending countless hours writing copy for your business, it might be time to embrace the future and let AI technology do the heavy lifting. Jump into this episode to learn how you can start today.
My brand NEW bootcamp, SCHMOOZE is officially open for enrollment!
SCHMOOZE is the ultimate LIVE Digital Networking Bootcamp. If you're looking for new ways to consistently attract attention to your business without the pressure of posting more on social media....this is the place for you.
If you're ready to create a marketing plan that feels authentic and leads to income time and time again...
Then come on over and join me in SCHMOOZE: a 5-Day LIVE Digital Networking Bootcamp!
Join here >>> janditchfield.co/schmooze
Are you looking to skyrocket your authority by becoming a sought after podcast guest?
Then you're going to love this episode! I'm breaking down the top insider tips to master the etiquette of podcast guesting that will get you booked on your dream podcasts time and time again.
From understanding how to engage the host before your interview, to showing up like a pro for your episode, to keeping the relationship going strong after the mics are turned off, this is the episode that will set you up to become a sought-after guest that everyone wants to have on their show.
Get ready to unleash your inner podcast pro and become a guest that audiences will never forget!
My brand NEW bootcamp, SCHMOOZE is officially open for enrollment!
SCHMOOZE is the ultimate LIVE Digital Networking Bootcamp. If you're looking for new ways to consistently attract attention to your business without the pressure of posting more on social media....this is the place for you.
If you're ready to create a marketing plan that feels authentic and leads to income time and time again...
Then come on over and join me in SCHMOOZE: a 5-Day LIVE Digital Networking Bootcamp!
Join here >>> janditchfield.co/schmooze
I've realized a thing or two after starting business in my 40s.
This week, I celebrated another birthday...my 48th to be exact.
I tend to get a little nostalgic around this time of the year. Maybe because it's due to understanding my mother more at this age, or because I'm understanding myself more.
Either way, I've been thinking about the lessons that I've learned starting a business as a woman in her 40s...and there have been a few!
On this episode, I'm sharing...
- How starting a business in my 40s has been a different journey than it was when I was younger
- The power I have gained back by no longer allowing other people's opinions to influence how I view myself
- Why I'm less phased by failure in my 40s than I ever was before
- How I'm paving my own path toward success without buying into the drama and trends that dominate the online space
If you're a woman who is navigating building a business online, tune into this episode for some real talk about breaking the glass ceiling so you can build a business you're proud of.
My brand NEW bootcamp, SCHMOOZE is officially open for enrollment!
SCHMOOZE is the ultimate LIVE Digital Networking Bootcamp. If you're looking for new ways to consistently attract attention to your business without the pressure of posting more on social media....this is the place for you.
If you're ready to create a marketing plan that feels authentic and leads to income time and time again...
Then come on over and join me in SCHMOOZE: a 5-Day LIVE Digital Networking Bootcamp!
Join here >>> janditchfield.co/schmooze
How do you handle a frenemy in business?
At some point, we all have to navigate the murky waters of frenemies in our business relationships. It isn't pleasant, but it's a reality.
On this episode, I'm answering a listener question about how to handle relationships in business that drain you, rather than inspire you.
I'm walking you through help you how to identify the signs of toxic business friendships, confront the situation with confidence, and develop a healthy mindset that empowers you to thrive beyond these negative influences.
Whether you're a seasoned entrepreneur or just starting out, you'll find value in this conversation around strategies, and best practices to move beyond frenemies holding you back from achieving your goals.
Have a question you'd like to ask me for the show? Send me a DM on Instagram at @janditchfield.co or leave me a voice note at speakpipe.com/janditchfield.
My brand NEW bootcamp, SCHMOOZE is officially open for enrollment!
SCHMOOZE is the ultimate LIVE Digital Networking Bootcamp. If you're looking for new ways to consistently attract attention to your business without the pressure of posting more on social media....this is the place for you.
If you're ready to create a marketing plan that feels authentic and leads to income time and time again...
Then come on over and join me in SCHMOOZE: a 5-Day LIVE Digital Networking Bootcamp!
Join here >>> janditchfield.co/schmooze
Is trying to grow your business using social media burning you out? It might be time for a change of strategy.
In today's fast-paced online world, it's easy to get caught up in the latest online trends and fads. But what if there was another way to grow your business online without risking burning out in the process?
In this episode, I'm exploring the power of Digital Networking and how it can transform the future of your business. Join me as we dive deep into proven strategies and techniques for building a successful online business that stands the test of time without having to rely on social to grow your revenue.
We'll talk about...
- How digital networking can set you up as the authority you are and move people into your sales process without feeling like you're selling your soul to close a deal
- The best-kept secrets (that the online gurus can't teach you) on how to nurture your relationships in order to turn them into repeat business time and time again
- The 4-step framework to creating a simple digital networking strategy that consistently attracts new attention to your business without having to do more on social
If you're looking for a more sustainable way to get more attention on your business without having to post more on Instagram, troll Facebook Groups for leads or make yet another PDF freebie, this is the episode for you.
My brand NEW bootcamp, SCHMOOZE is officially open for enrollment!
SCHMOOZE is the ultimate LIVE Digital Networking Bootcamp. If you're looking for new ways to consistently attract attention to your business without the pressure of posting more on social media....this is the place for you.
If you're ready to create a marketing plan that feels authentic and leads to income time and time again...
Then come on over and join me in SCHMOOZE: a 5-Day LIVE Digital Networking Bootcamp!
Join here >>> https://www.janditchfield.co/schmooze
Are you looking to grow your business and your brand online without having to do more on social media?
Then you need to be thinking about adding a podcast guesting strategy into your marketing plan!
My guest, Jason Cercone, a podcast guest strategist and seasoned podcast host, joined me to have a really amazing conversation about how you can take your brand from unknown to undeniable by using strategic podcast guest appearances.
On this episode, we dive deep on...
- The impact podcast guesting can have on your brand and your revenue
- Why podcasts are the world's best digital networking platform and can open the door for new opportunities
- Where many professionals miss the mark with podcast guesting and the tips and strategies for maximizing your podcast guest appearances
- Why you need a clear, concise Call To Action to wrap up your guest appearances
If you're looking for a way to bring new people into your world to grow your authority and your revenue, this is the episode for you!
About Jason Cercone....
Jason Cercone is a podcast branding strategist, and experienced podcaster. He helps value-driven coaches and consultants establish authority and become thought leaders in their niche via strategic, impactful podcast guest appearances. He is also The Voice of Evolution of Brand, a podcast featuring authentic stories and strategies from brand-building professionals designed to help you succeed in your professional pursuits, as well as a contributing author to the best-selling PodMatch Guest Mastery book.
Get a free copy of "The Absolute Guide to Authority Enhancement" and follow him on the 'Gram.
I took 2 weeks off from my business and escaped to the Caribbean with my family for a vacation...and it was very needed.
I didn't realize how close to burning out I was until I took this step back. As entrepreneurs, we tie so much of ourselves into our businesses, but don't always know when to take a step back so we can recharge.
Unplugging for 2 weeks was a first for me as a business owner and I learned some really important lessons that I'm sharing on this episode, including...
- How taking time away from my business had no impact on its growth despite what I had been warned about
- The clarity that time away brought me and how it allowed me to make better decisions when I returned to the office
- A very personal lesson that I needed to learn and how it impacted my identity as a women, and as a business owner
Jump into this very personal behind the scenes episode if you're looking for a little inspiration to take a step back from your business so you can regroup and recharge.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
I've learned a lot about building websites over the years, including what belongs on a website...and what does not.
So, today I thought I'd share with you some easy tips to make your website perform better for you by removing 5 things from it that aren't serving you or your sales goals.
In this episode, we're chatting about...
- Why you social media icons don't belong in the header of your website
- How a testimonial page not only dates your website, it also serves no real purpose as part of your sales funnel
- The best types of forms to use to capture leads and the one to avoid
- Why you're missing out on opportunities on your thank you pages by not optimizing them
- How the images you're using on your website impacts how your potential customers think about you and why you might want to change them
If you really want to dial in on making 5 really simple but effective changes to your website, this is the episode for you.
Are you ready to turn your website into a money making machine?
Join my LIVE Masterclass Series, Websites That Convert!
Starting on February 21, I've blocked off three training days to spend with you, teaching you my 3-part website funnel framework.
During these three days, we’ll cover what you need to know to create the 3 most important pages on your website, how to create an authentic relationship with your audience and the best way to sell online without using tactics that make you feel cringey
I want you to stack all the odds in your favour...enroll dream customers...and confidently build an online presence that WOWS and SELLS.
Join me in my limited time Masterclass Series and I'll walk you step-by-step on how to do EXACTLY that.
Save your seat here >>> https://www.janditchfield.co/masterclass
One of the most important things in business to remember is that it costs more to acquire a new customer than it does to retain an existing one.
While we spend a lot of time focusing on how to bring new business into our world, we sometimes forget that focusing on re-engaging lapsed customers can increase the sales in our business without having to work as hard or spend as much.
In this episode, I'm breaking down some key tactics to get the attention of past customers who have been giving you the cold shoulder, including...
- How to define when a customer is lapsed
- Why tracking data will increase your efforts to understand
- The best ways to put systems in place to minimize losing customers and keep them engaged with your business
If you're looking for ideas to rekindle the love affair with your past customers, this is the episode for you.
Are you ready to turn your website into a money making machine?
Join my LIVE Masterclass Series, Websites That Convert!
Starting on February 21, I've blocked off three training days to spend with you, teaching you my 3-part website funnel framework.
During these three days, we’ll cover what you need to know to create the 3 most important pages on your website, how to create an authentic relationship with your audience and the best way to sell online without using tactics that make you feel cringey
I want you to stack all the odds in your favour...enroll dream customers...and confidently build an online presence that WOWS and SELLS.
Join me in my limited time Masterclass Series and I'll walk you step-by-step on how to do EXACTLY that.
Save your seat here >>> https://www.janditchfield.co/masterclass
How can you transfer your offline expertise online so you can scale your business without adding more to your plate?
Listen to my strategy session with Jane Kristoffy where I walk her through how to create an online offer that will allow her to make an impact while increasing the revenue in her business.
On this episode we discuss...
- How to niche your online offer so you can scale the online side of your business without burning out
- The best way to get in front of people so you can sell your online offer when your business is primarily based on offline referrals
- How to launch your online offer utilizing using real world tactics to increase your conversion rates
If you're looking for some strategies to move your offline expertise online so you can add more revenue to your business, this is the episode for you!
Are you ready to turn your website into a money making machine?
Join my LIVE Masterclass Series, Websites That Convert!
Starting on February 21, I've blocked off three training days to spend with you, teaching you my 3-part website funnel framework.
During these three days, we’ll cover what you need to know to create the 3 most important pages on your website, how to create an authentic relationship with your audience and the best way to sell online without using tactics that make you feel cringey
I want you to stack all the odds in your favour...enroll dream customers...and confidently build an online presence that WOWS and SELLS.
Join me in my limited time Masterclass Series and I'll walk you step-by-step on how to do EXACTLY that.
Save your seat here >>> https://www.janditchfield.co/masterclass
Sales pages...please make them stop!
I'm not sure who said that they need to be 6000 miles long to be effective, but let's revisit this conversation.
On this episode of the show I'm doing something different by airing a live training that I did walking a group of amazing online business owners through fixing some common mistakes that aren't often talked about in the online space that can cause you sales.
What are they?
- Your above the fold isn't optimized which causes people bounce off your site
- Your "Buy Now" call to action isn't clear enough or compelling
- You're leading people out of your sales funnel unknowingly
- You're not using your FAQ section to address objections
- You're not writing your sales copy based on how people come into your funnel
If you're looking for for some advice on how to set yourself up for success on your sales page, then jump into this live training.
Are you ready to turn your website into a money making machine?
Join my LIVE Masterclass Series, Websites That Convert!
Starting on February 21, I've blocked off three training days to spend with you, teaching you my 3-part website funnel framework.
During these three days, we’ll cover what you need to know to create the 3 most important pages on your website, how to create an authentic relationship with your audience and the best way to sell online without using tactics that make you feel cringey
I want you to stack all the odds in your favour...enroll dream customers...and confidently build an online presence that WOWS and SELLS.
Join me in my limited time Masterclass Series and I'll walk you step-by-step on how to do EXACTLY that.
Save your seat here >>> https://www.janditchfield.co/masterclass
I want you to make Matthew McConaughey your new business mindset coach.
When I read his book Greenlights it transformed the way I approached business...even after a 20 year career in business development.
This book will change your entire perception of what success truly means and how you can use that in your business to help you through the hard moments.
Success is very possible in business, and it's there all around us...but we just need to see the opportunities in order to reach it.
We need to find our Greenlights.
If you're looking for some motivation to change how you're approaching your business this year, tune into this episode and let's spend some time talking about finding your mindset recipe for success.
Grab your copy of Greenlights here.
If you're looking to learn more about setting your online business up for success, get on the waitlist for my new free guide, the Ultimate Online Entrepreneur Starter Kit! Join here -> janditchfield.co/starterkit
Does the idea of email marketing and having to write your weekly newsletter make you break out in hives?
You're going to have an entirely new perspective about it after this conversation!
Email marketing rock star and 90's pop culture guru, Liz Wilcox helps business owners and entrepreneurs write emails that people not only want to read...but they buy from as well.
She joined me to talk about...
- How to turn a follower into a friend and then into a customer using email marketing
- The easiest way to write a solid welcome sequence that shows off your personality
- The best strategies to use in order to simplify the email marketing process to see better results without adding more to your plate
If you're looking to change your relationship with email so that it works for you instead of feeling like another chore in your business, this is the episode for you!
About Liz Wilcox...
The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from.
Follow her on the 'Gram and download her Mega Email Swipe File.
"No one will take you seriously because of the size of your following on social media."
Those were the exact words that an online guru once said to me when I was working so hard to grow my business in this space.
And the thing was...they were right.
It wasn't my Instagram following that made people take me seriously.
It was my podcast.
I've been talking a lot lately on the podcast about why I've been working on stepping back more from using social media to build my business. I know that social media works really well for some people to build their businesses, but for me (and so many of us), that hasn't been my experience.
So I started to take some major steps back from social and the results have been pretty incredible.
First my engagement grew...
and then my revenue followed.
On this episode I'm breaking down how stepping back from social media has increased the sales in my business and how it might do the same for you.
If you're looking to learn more about setting your online business up for success, get on the waitlist for my new free guide, the Ultimate Online Entrepreneur Starter Kit! Join here -> janditchfield.co/starterkit
What's the right offer to sell first? How many online offers do I need to have? Where should I start?
So many questions! That's why on this episode I'm breaking down how to set yourself up for success by creating a streamlined offer suite that meets your ideal customers where they're at and guides them toward the solution they're seeking.
We're going talk about...
- Understanding how to create your customer's journey so you can outline where to align your offers to help them
- The key indicators to look for when creating your suite that will help you scale your sales
- How to avoid offer creation overwhelm by knowing what programs to pursue and what to retire in your business
If you're looking to learn more about setting your online business up for success, get on the waitlist for my new free guide, the Ultimate Online Entrepreneur Starter Kit! Join here -> janditchfield.co/starterkit
Are you feeling a like you're running on fumes as a business owner?
My guest Tanessa Shears is here to help! Tanessa and I have dove into a conversation about dealing with stress as women in business and the impact it has on our brains and our ROI.
If you're a high achiever who's looking for some ways to balance the load and start finding ways to care for yourself so you can keep growing your business without sacrificing health in the process, you'll love this episode.
We talk about...
- Brain fog, what it is, why we get it and how it affects our business
- Why biohacking is the future of entrepreneurship and getting an edge in your business
- Sleep, how we can use it to boost energy, clarity, health and focus
- Stress resiliency, what it is, how we monitor it, how we can grow our capacity
About Tanessa:
Tanessa Shears is a Kinesiologist, Certified Sleep Science Coach, health consultant and host of the Becoming Limitless Podcast. She helps entrepreneurs scale their business by optimizing their health, focus & productivity with science and biohacking. Tanessa works closely with business owners to implement effective sleep, nutrition, movement and out of the box stress management strategies so they can eliminate brain fog and wake up feeling well rested, energized and focussed. She optimizes the performance capacity of your body & brain using a combination of wearable technology & coaching so you can produce more impactful work output and scale your business faster.
Check her out on the web here and follow her on the 'Gram.
If you're looking to create your first digital offer, but have no clue where to start, I've got you covered.
In this episode of the podcast I'm breaking down 6 different ways you can package and sell your expertise online, and the pros and cons of each.
Building a successful online offer can be challenging if you don't know what is the right strategy for you to use. You also need to know how to align digital offer with your overall business goals and your ideal customer's needs, so you can create a compelling offer that sells.
In this episode you'll learn...
- 6 different types of online offers that could work in your business and how to select the right one for your business goals
- Strategies on how to price your offer so it sells and you can scale your profit with ease
- What you should and shouldn't do when it comes to creating your first digital offer
If you're looking to learn more about setting your online business up for success, get on the waitlist for my new free guide, the Ultimate Online Entrepreneur Starter Kit! Join here ---> janditchfield.co/starterkit
If you're in the market to try something new to grow your email list, you might want to check out this episode.
In Episode 132, I talked about the new limited series podcast that I released called How to Start a Business. While it may sound crazy to have two podcasts that I'm now responsible for, it was actually a very strategic decision help serve my audience better, while growing my email list and my revenue.In this episode I'm breaking down the entire strategy around using a limited series podcast as a lead magnet for your business and why you might want to consider this.
You'll learn...
- How I broke down a retired offer to create the framework for the series so I didn't need to create content from scratch
- The funnel that I set up from the new podcast that leads directly into my new online offer and how you can do the same
- Why using a limited series podcast is a smart choice for you if you'd like to break into the world of podcasting without the weekly commitment
- How to use this strategy to inspire you to step out of the "online box" and start creating more frictionless content that you enjoy and helps your ideal customers
Tune in to hear the complete BTS breakdown, then head to any podcast player to listen to the new series, How to Start a Business or check out janditchfield.co/listen to get it delivered directly to your inbox along with a free workbook to help you shape your decisions and your strategy.
What you need to know to start a business isn't the same as what you need to know to grow one.
I never want to be the person to add to your overwhelm, so I've simplified things (again!) for you and have launched a new limited series podcast specifically created to help you know the exact steps to take to start a successful small business from scratch, called How to Start a Business.
On this episode I'm breaking down...
- The 6 pillars of a successful business and how to make sure you're including them in your planning
- The most common fears and missteps that hold you back from getting traction within your business
- How my new podcast series will help clear the way for you to set yourself up for success from the start
How to Start a Business is a business, sales and marketing limited series podcast that's packed with actionable step-by-step guidance and tips on how to build, market and launch a sustainable business.
Tune in on any podcast player to listen or head to janditchfield.co/listen to get it delivered directly to your inbox along with a free workbook to help you shape your decisions and your strategy.
I truly believe that we learn more from our mistakes than we do from the things we get right. After selling over 6-figures in digital offers online, I've learned a lot!
I've done some things really well, and I've made some pretty big mistakes that I wish I would have done differently. So on this episode, I'm sharing with you 10 digital course I've made so you can avoid repeating them.
From launching the wrong offer first, to pricing way too low, to overthinking every step I was taking...I'm sharing it all! Hopefully, you can find some inspiration in my mistakes and some guidance so your online journey can a little less bumpy.
If you're looking to learn more about setting your online business up for success, get on the waitlist for my new free guide, the Ultimate Online Entrepreneur Starter Kit! Join here ---> janditchfield.co/starterkit
Are you feeling overwhelmed by all of the tech and tools you need to get your online business off the ground?
I felt the same way when I was starting out. I spent (aka wasted) so much time Googling what tools I needed and what was worth my financial investment. After so much trial and error, I've found what works best for my growth and my bottom line.
So I'm sharing my favourite tools that you should think about to help get your business off the ground and scale it.
I'm covering my favourite tools for...
- Growing your list and email marketing
- Hosting your online offers, courses and memberships
- Live streaming, video recording and editing
- Collecting hassle free online payments
- Hosting a podcast without feeling overwhelmed
- Staying organized and on top of your content creation
If you're looking to learn more about setting your online business up for success, get on the waitlist for my new free guide, the Ultimate Online Entrepreneur Starter Kit! Join here ---> janditchfield.co/starterkit **Check out my Tools of the Trade List:
Email Marketing:Convertkit
Flodesk Online Offer Hosting:Kajabi
Podia Video/Live Streaming:Zoom
Streamyard Video editing:Veed.io
InShot Online Payment Processing:PayPal
Stripe Communication and Organization:Slack
Voxer
Loom
Airtable Podcast Hosting:**Buzzsprout
Only 12% of female entrepreneurs ever reach 6-figures in business and I'm on a mission to see that change.
So I'm sharing the behind the scenes taking you step-by-step how I made 6-figures in 12 months. If you're looking for some guidance and support on how to transfer your real world expertise into the online world, you'll want to listen to this episode.
I'm breaking down...
- How I treat my business like a career and set intentional sales goals
- The process I went through to align my digital offers to help my dream customers
- How I made hard decisions in order to grow the revenue in my business
- The content strategy I used to free up more time in my day so I could focus on sales
No matter the goals in your own business, this episode will help you set yourself up for success. Here's to making 2023 your best year in business!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
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This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
Are you carrying any bad business habits into the new year?
As we are getting ready to start a new year in business, this is the perfect time to think about what we don't want to carry forward.
It's easy to focus on planning around our goals, but we should also be looking at what we've been doing in our day to day and examine whether it is serving you or not.
On this episode of the podcast, I'm walking your through 5 common online business habits that are better left in the past.
So what should you be leaving behind in 2022?
- Relying on Instagram to grow the leads in your business
- Overlaunching offers and being the Schitt's Creek menu of business
- Ignoring the numbers in your business and not knowing your revenue
- Making business decisions based on emotion instead of using data
- Being influenced by too many online gurus and business "experts"
If you're looking to start the new year off on the right foot, then grab a red pen and start removing these things from your business plan today!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
How do I validate my online offer? What are some easy ways to grow my email list? What type of lead magnets work best?
When it comes to growing your business online, there are are usually a lot of questions. So I'm answering listener questions today on the podcast and diving in deep to answer your most burning online sales questions.
These questions are so good that I had to dedicate a complete podcast episode to answering them! There are probably some questions asked in this episode that you've been wondering yourself.
So if you want to ramp up your online sales, grab a pen and get ready to take some notes, because this episode is filled to the brim with strategies you can implement immediately to start growing your sales online.
Have something you'd like to ask me about selling or launching your online offer? Just submit it using the link below and I might answer it on an upcoming podcast episode on No BS Business School!
Send me your questions here --> https://www.speakpipe.com/janditchfield
It's been 6 weeks since I've quit making reels and the impact on my Instagram account has been pretty dramatic.
I outlined the full reasons why I decided to put reels on the shelf in my business on Episode #115. Up until a few weeks ago, I was cranking out 5 to 7 videos a week. Even though they took a tremendous amount of time to create, it was worth while to me because they led to business.
Until they didn't...
So, I quit reels and that decision caused my Instagram engagement to explode!
Which is the exact opposite of what should have happened if we listen to the advice online about how to grow your following on the 'Gram.
On this episode I'm breaking down the strategy I replaced my video content with and how it increased my engagement, following and business effortlessly.
Learn more about Pivot Social Creative.
Learn more about SocialHustlr.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
If you want to build a sustainable online business, there's one truth you absolutely cannot get around...
If you're not profiting in your business, you don't have a business, you have an expensive hobby.
My guest, Matt McWilliams is living proof that one can pursue one’s passion in life, and do so while making a profit as well. He started his first online business in 2001 at the age of 22 and today is one of the leading online business teachers. In the 19 years between his first venture and living out his passion and purpose, he’s worked with more than 300,000 online business owners while running affiliate programs, product launches, and book launches for some of the most known online entrepreneurs in the industry.
We dive deep on...
- Why it's so important to build a business you're passionate about but also makes profits and how to balance wanting both in life
- How to use your unique life experiences, background, and knowledge to build a platform that serves others and creates an impact in the lives of others
- And, his own personal journey to build a business that has changed his life and countless others
If you're looking for some inspiration on creating a life and a business where you can make money doing what you love, this is the episode for you.
About Matt McWilliams:Matt is a four-time affiliate manager of the year and the host of The Affiliate Guy Podcast. Today he helps online business owners and brands, small and large, to leverage the power of partners to grow their businesses. He teaches you how to make money as an affiliate and how to work better with affiliates.
Entrepreneurs and companies such as Tony Robbins and Dean Graziosi, Shark Tank's Kevin Harrington, Stu McLaren, Adidas, Ryan Levesque, Brian Tracy, Lewis Howes, Rich Schefren, Shutterfly, Michael Hyatt, and Jeff Walker have trusted Matt McWilliams to run their affiliate programs and coach their affiliate teams.
His new book, Turn Your Passions into Profits offers step-by-step guidance for turning your passions into a profitable and lasting business. It reveals how to find and attract your audience, build a following, and ultimately how to monetize your venture quickly and sustainably.
Pre-order your copy of Matt's new book here and get access to a jammed packed bonus pack!
How can you increase the sales of your online course with a small audience?
Listen to my funnel audit with Hélène Hébert where I walk her through how to make more sales by using real world sales tactics to increase your conversions.
On this episode we discuss...
- How to use traditional sales techniques in the online market to increase conversions
- The best way to set establish your sales goals so you can achieve them
- How to set up a funnel that leads people through an authentic decision making process to make more money on your launches
If you're looking for a new way to increase the conversion rates for your online course, this is the episode for you!
If planning for biz growth in 2023 has you feeling overwhelmed, then I have something for you.
I've planned 2 days of action taking trainings presented by thought leaders in online business who are dropping gems on how to improve and enhance your strategies for 2023. This is the event that WILL move the needle in your business growth!
And the best news...it's FREE. Get your free virtual ticket to The Online Entrepreneur Event being held on December 19 & 20.
Creating wealth in your business doesn't have to be an icky conversation topic.
There's nothing wrong with wanting to scale your business, but how can you overcome your fears of stepping into a new level of leadership in order to reach your goals?
My guest on this episode, Sarah Young the founder of Young + Co, a Virtual CFO agency that helps business owners find financial peace and generate freedom and wealth is on a mission to redefine what wealth means in business and how to embrace the CEO inside of you that's waiting to emerge.
We dive deep on...
- How to know your numbers and what numbers to focus on in order to make informed CEO decisions about your money
- What to invest in so you can transition from solopreneur to business owner and how to know what you can afford to get you to the next stage of business
- How to pull yourself out of your business so you can grow your wealth and create a sustainable business
- What wealth really means and why it shouldn't be measured by your sales alone
If you're looking to develop a long term financial success plan for your business, this is the episode for you!
About Sarah Young...
Sarah is the host of the Profit and Prosper podcast and founder of Young + Co, a Virtual CFO agency that helps business owners find financial peace and generate freedom and wealth. After finding that working with small business owners was far more fulfilling than working for large companies, Sarah committed herself and her business to helping business owners be more wealthy AND well. When she’s not helping clients maximize their profit to create more confidence and stability in their businesses, you can likely find her hanging with her son and husband.
Follow Sarah on the 'Gram and check out her podcast here. Learn more about her group coaching program and done-for-you CFO services at trustyoungco.com.
Trying to figure out what gifts to ask for this holiday season?
The holidays are coming and if you want to add something special to your wish list to help your business grow in the new year, you’ll love this episode. I’m coming at you with the ultimate entrepreneur wish list and sharing some ideas of my favourite tools, books and must-haves if you run your own business.
To make it even easier for you to give someone a gentle 'nudge-nudge' to put something from this list under the tree for you this year, I’ve put everything together with the links of where to find these entrepreneur essentials at janditchfield.co/wishlist. Grab that link and pass it along to the person who’s spoiling you this year.
So what made the list?
So many things! I wanted to try and cover all aspects of being your own boss, so I have things to make your day to day easier, some pick me ups to keep you going, a couple of things to be good to yourself at the end of the day, and one thing that it purely because you deserve nice things.
Let’s check out this list!
If you're ready to have your best year ever in your business, you need to take a good look at how you're setting goals.
And, if the idea of trying to understand how to set yourself up for success in the new year feels overwhelming, I've got you covered in this episode.
Success in business isn't accidental or luck. It's about setting goals and knowing the small actions you need to take in order to achieve them.
I'm going to walk you through my 6 buckets in business that I always set goals against and how you can apply the same approaches in your own. And you might be surprised to hear why I strongly believe that success should be measured not only on what we accomplish in our day to day, but how it makes us feel when we're doing it.
In this episode I'm breaking down...
- The best way to do a year end evaluation of your business and the key buckets to be reviewing
- How to know what to keep and what to drop in your business as you move into the new year
- How to set intentional goals with a money mindset
- And, how I run an annual review in my own business to set myself up for growth year after year
If you're looking for some guidance to set big goals, stay accountable and remain motivated to keep moving forward on the hard days, you're going to love this episode.
If you're tired of hearing the same tired, cookie cutter advice and are ready for a fresh approach to setting yourself up for business success in the new year, then join me in my ultimate FREE annual training.
The Online Entrepreneur Event is taking virtual learning to a whole new level and I'm saving a spot for you.
When you join me on December 19th & 20th, you'll get action taking information including:
- Endless gems and industry secrets from leaders in online business
- A community unlike any other filled with goal diggers just like you
- And, a bucket load of inspiration to not only chase your dreams in 2023, but the strategies you need to reach them
Grab your spot today and let's show 2023 who's boss!
When I say sales, you say? Sleazy? Pushy? Manipulative? If you're not a fan of selling, I get it! And so does my guest and good friend, Helen Walker.
As consumers it's normal to question the offers that are being sold to us and to be a little skeptical about the tactics that are being used to convince us to buy. But, when we carry those mindset issues into our business it can really slow down our growth.
In this episode, Helen and I unpack some of the biggest mindset blocks that we have as women in business that are holding us back from reaching our full potential.
We talk about...
- When free content should end and payment should begin for our expertise
- How to get comfortable asking for money when you're a purpose-driven business owner
- Why we need to learn to say 'no' more in business without explanation and set up better boundaries in our business practices
- How to put reframe your thinking about selling so you can increase your sales without feeling unauthentic
If you're struggling with your sales process and need some tough love to help you get your money mindset in place, this is the episode for you.
About Helen Walker:Helen Walker, self-confessed neuroscience geek, knows first hand how building a business brings challenges, overwhelming stress and impostor syndrome. Without the mental strength to manage her emotions, building her first business felt like an everyday uphill struggle.
Now, Helen helps female entrepreneurs step off that emotional roller coaster and build unshakable self-belief giving them the confidence to show up be visible, overcome their fear of selling and finally charge what their programs and services are worth!
Her transformational 6 month group coaching and accountability program, A Confident New You, gives women in business a practical psychological system to retrain their brain and reprogram unhelpful thoughts beliefs, emotions and behaviours.
Helen is passionate about up-skilling women and providing the tools that will finally allow them to get out of their own way, get unstuck and create an extraordinary life and business they love.
Check her out on the web and follow her on the 'Gram!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions for topics, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
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Join Jan every Tuesday and Friday as she dives deep into the REAL things you need to know about starting or growing a business, how to make more money, create more impact, market your business and teaches you the business strategies that matter.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
Are you hearing crickets every time you go to sell your online offer?
There's a lot of arguing in the online space lately whether live launching your course or membership is the right way to sell. After more than 20 years using live launches to make money, I can say with a lot of certainty they work...if you're doing it correctly.
In this episode I'm breaking down a few of the reasons why you might be struggling to get traction selling your offer online and how to correct that so you can start making more money in your business.
You'll learn...
- Why you don't want to rely on live launches for all of the income in your business
- How implementing a strategy into your launch planning will set you up for success
- And, why you should ignore the online guru advice if you want to start making more sales
If you're tired of struggling to grow the revenue in your online business and want an easier way to sell your programs, products or services this is the episode for you.
Doors are officially open to enroll in my highly respected coaching program, Capital Campaign Formula - a proven and highly strategic sales system that takes you step by step through how to create a 6-figure annual campaign plan for a product, service or program based business.Capital Campaign Formula is the only personalized coaching program of its kind on the market that not only teaches you how to create a 12-month sales plan based on conversion techniques only used in the charity sector, but also what to say and the exact actions to take in order to create highly engaged campaigns that result in consistent 6-figure years in your business time and time again.
You can access one of ONLY 6 seats in the Capital Campaign Formula - enroll here today!
How can you build an online funnel that leads people into your paid offer without overcomplicating the process?
Listen to my funnel audit with Jasmine Mays where I break down how to create a easy sales system to fill her monthly fitness challenges.
On this episode we discuss...
- How to use traditional sales techniques online to increase conversions
- The best way to set up a sales email sequence that people want to read
- How to set up a Community Cultivation Magnet to sell without using paid ads
If you're looking for a new way to sell your online offer without the overwhelm, this is the episode for you!
Doors are officially open to enroll in my highly respected coaching program, Capital Campaign Formula - a proven and highly strategic sales system that takes you step by step through how to create a 6-figure annual campaign plan for a product, service or program based business.Capital Campaign Formula is the only personalized coaching program of its kind on the market that not only teaches you how to create a 12-month sales plan based on conversion techniques only used in the charity sector, but also what to say and the exact actions to take in order to create highly engaged campaigns that result in consistent 6-figure years in your business time and time again.
You can access one of ONLY 6 seats in the Capital Campaign Formula - enroll here today!
As we’re getting closer to the end of the year and I’m starting to finalize my planning for 2023, I’ve been thinking a lot about where I was when I started my business in 2020 compared to where I am now.
It's normal to question yourself in business and if you’re sitting in a place where you’re wondering if you’re making some of the right decisions, I thought I’d share with you today 6 things that I would do differently if I was starting my business over from scratch.
I’ve learned a lot from these mistakes and I truly think that we learn more from what we do wrong than we do from what we get right. But I also hope that this list will help you to avoid some of the things that tripped me up, so you can get your business moving further faster.
Save your seat in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners.
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
Creating automations in your business is an investment into your growth and will give you back time every day to focus on the things that inspire you, instead of bog you down.
Yet, very few business owners are utilizing the power of optimization in their day to day. Automations are often called impersonal or spammy, but when done correctly they are a gamechanger for the growth of your business.
My guest, Ruheene Jaura (aka The Bot Gal), joins me to share simple ways to implement automation into your business regardless of what stage it is at.
In this episode we talk about...
- The importance of automating your online business, from content marketing to sales processes
- How small businesses can automate an incredible customer experience without a big budget, expensive team or burning out in the process
- The importance of automated lead nurturing and follow up sequences, and what they mean for your conversion rates (hello consistent sales!)
If you're ready to free up time in your business while still continuing to make sales, this is the episode that will help you learn how!
About Ruheene JauraHer superpower involves setting up marketing systems and automation for business owners who value their time above all else- and realize that scaling a business requires working smarter not harder. If you are an agency or small business looking to grow an email list and make more sales in a sustainable, systematic way, Ruheene has you covered.
Follow Ruheene on the 'Gram and join her free Workshop here.
Save your seat in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners.
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
I’m quitting reels! At least for a while and I'm breaking down the why behind my decision on this episode of the show.
When reels first became a thing, I vowed I would never do them. I was so against the idea of them that I actually said once “my brand doesn’t do reels”. Which is laughable now, because if you follow me on social media you’ll know that I do a lot of reels.
As a business owner, I’m creating content because it’s part of my marketing plan to attract new leads into my world. So I’m always focused on making content that will grow my business opportunities and also nurture the people who I’m already connected with.
But I’m also not a content creator – I’m a business owner, so I look at everything through the lens of what’s the return on investment. With reels, it takes a lot of time and when I was putting out 5 or more a week, that was a huge time investment. But when they were getting thousands of views and led to business, then it was worth it effort.
Now I can spend a couple hours on a reel, put it out and it will get maybe a couple of hundred views…if I’m lucky. And with zero return on that investment, the data is speaking very loudly to me…it’s time for a change.
So I’m quitting reels and in this BTS episode I'm breaking down what I'm focusing on instead.
Save your seat in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners.
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
5 Days to Clarify Your 6-Figure Sales Plan - Day #5I've saved the best for last! We're talking about setting up your funnel on the final episode in this podcast series.What I'm going to teach you today is what I specialize in. And, that's how to set up a sales funnel based on techniques that are only used in the charity sector and lead to conversion rates that produce consistent revenue.
In this last episode in my 5-part series, I'm breaking down how to set up the three phases of your campaign funnels - the Quiet phase, the Public Phase and the Solicitation Phase so you can reach your revenue goals.
In this episode you'll learn...
- How to set up the Quiet Phase of your campaign funnel so you can grow your leads
- The best way to utilize your sales opportunities in the Public Phase of your funnel
- The best tactics to use when you're in the Solicitation Phase of your funnel so you can close more sales
- A few of the top tips and tactics to optimize your funnels
- Why tracking your data and leads will maximize your success and your conversions
Visit janditchfield.co/planner and grab your free workbook to help outline your campaign strategy.
Save your seat in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners.
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
5 Days to Clarify Your 6-Figure Sales Plan - Day #3
Urgency is a powerful psychological sales tactic that can fast track the buying decision and triggers fear of missing out on something.
But...it needs to be also used with caution. Because if it’s not done carefully you can quickly find yourself in the land of bro marketing.
On the fourth episode of my podcast series, I'm sharing with you how to use urgency to increase your sales ethically. In this episode you'll learn...
- What urgency is and how to use it ethically to grow your sales
- The best ways to use this tactic with real examples of how to add it to your sales plan
- Why you want to use urgency carefully in your business so you don't come across as inauthentic
- How this tactic will help you grow your sales regardless of whether you're selling a product, service or program
Visit janditchfield.co/planner and grab your free workbook to help outline your campaign strategy.
Save your seat in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners.
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
5 Days to Clarify Your 6-Figure Sales Plan - Day #3
What's the magic to getting your sales conversion rates to go through the roof? Qualifying your leads!
In the third episode in my 5-part series, I'm breaking down how to sell to the right people, the right way...
...AND how using a Community Cultivation Magnet will accelerate the process of building meaningful relationships with your potential customers.
In this episode you'll learn...
- What lead qualification is and why it will change the sales in your business
- How to identify the people you'd like to cultivate in order to increase your sales
- Why asking specific questions will lead to more sales in your business
- How to cultivate the relationships with your potential customers so they feel valued and want to buy from you
Visit janditchfield.co/planner and grab your free workbook to help outline your campaign strategy.
Save your seat in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners.
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
5 Days to Clarify Your 6-Figure Sales Plan - Day #2Do you worry about where the money in your business is going to come from each month?
On the second episode in my podcast series, I'm breaking down how to establish your sales goals so you never need to worry about that again!
A well planned campaign strategy will lay out the roadmap for you to follow, and ultimately lead to financial success. But first, we need to set some targets to achieve.
On this episode, you'll learn...
- How to set your yearly revenue goals so you can reach them
- How to framework your yearly campaign by breaking down the overall goal
- Why understanding your data and knowing how to track the right things will ensure your success
- How to set up your lead generation process that converts them to customers
Visit janditchfield.co/planner and grab your free workbook to help outline your campaign strategy.
Save your seat in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners.
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
5 Days to Clarify Your 6-Figure Sales Plan - Day #1Welcome to Day 1 of my 5-part training series designed to bring you complete clarity on your 6-figure sales plan so you can create a sales strategy that leads to consistent revenue in your business without the overwhelm.
In this first episode we’re going to discuss how to strategically structure your offer, so it is irresistible to your audience and leads to consistent revenue.
You’ll learn….
- How to make sure you offer solves the problem your customers are facing
- How to make sure your offer is value packed so it sells
- The best tactics to use when pricing your offer
- If your marketing addresses your customer's inner dialogue
- How to build trust with your customers so they want to buy from you
Visit janditchfield.co/planner and grab your free workbook to help outline your campaign strategy.
Save your seat in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners.
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
Can you really grow your business without an audience or an ad spend?
According to a bunch of online business gurus, you don't. But it does beg the question, who are you going to sell to if you don't have an audience?
In my new series, I'm breaking down common online business advice and exploring whether it's fact or fiction.
If you're looking for some fast facts on business growth so you can stop wasting time on advice that won't serve you, this is the episode for you.
Enroll in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
Are you happy with the sales in your business? If your answer is no, then I'm going to break down the 5 reasons why you're probably not making the money you want.
Everything you do in your business should start with looking at your audience first, and if you're struggling to get sales then it might be because you're overlooking something that matters to them.
I'm dropping some advice on...
- Making sure your offer is scalable
- Qualifying leads so you can have higher conversions
- The difference between marketing and sales
- Why you need to create more urgency in your sales process
- How to optimize your funnel
If you're looking to close the gap in your sales system so you can focus your time more effectively on what works and less time on what doesn't, this is the episode for you.
Enroll in 6-FIGURE SUCCESS: A LIVE Sales Bootcamp for Online Business Owners
Learn the 3 most effective strategies to create CONSISTENT revenue in your business without the overwhelm. 6-Figure Success is the ultimate LIVE sales bootcamp…and it’s FREE.
Join me for 5-days of trainings and get ready to challenge your own assumptions about what it takes to create a profitable sales plan that transforms your life and your business.
Grab your spot here >>> janditchfield.co/join
How can you attract customers and become known in your niche as a new business?
Listen to my funnel audit with Sandy, the owner of AbeeBerry where I break down how to establish yourself as a new business in the market.
On this episode we discuss
- How to get yourself out of the post launch friends and family zone to increase your sales
- The best way to network to become known as a community based business
- How to meet your potential customers where they're at so you can move them into your funnel
If you're running a new business or have taken a break and are looking to get back into the market, this is the episode for you.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
If you want to go from becoming good at sales to being great at sales, what you need to narrow down on is understanding how aware your potential customers are of their own problem.
Whether you're selling a product, service, online course or run a brick and motor, understanding the 5 stages of awareness will move your business forward.
In this episode you'll learn...
- What the 5 stages of awareness are and why you need to know them
- How to create content that speaks directly to your ideal customer
- And, how to move people through your funnel authentically without using unethical sales tactics
If you're looking to grow you sales, understand your customers on a deeper level and be able to create content that drives them toward buying from you, this is the episode for you.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
The path to success in business shouldn’t be a mystery. It takes planning, mastering the boring stuff and learning to ignore advice that will never serve you. Each Tuesday and Friday, join Jan as she shares strategies to help you grow your business without the fluff, gimmicks & nonsense that is filling your feed on the ‘Gram.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
What's the key to making your first $100,000 in your business?
It's actually not what the gurus are telling you it is.
In my new series, I'm breaking down common online business advice and exploring whether it's fact or fiction.
I sat through an online webinar recently and my eyes almost rolled to the back of my head when I heard this advice being handed out...
"The key to making your first $100,00 is figuring out how to get customers."
If only it was that easy!
There's a significant difference between customer acquisition and customer retention. One of them will help you get to 6-figures a whole lot faster. But which one and why?
If you're looking for some fast facts on business growth so you can stop wasting time on advice that won't serve you, this is the episode for you.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
The path to success in business shouldn’t be a mystery. It takes planning, mastering the boring stuff and learning to ignore advice that will never serve you. Each Tuesday and Friday, join Jan as she shares strategies to help you grow your business without the fluff, gimmicks & nonsense that is filling your feed on the ‘Gram.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
How important is content creation to your business? For Luis Camejo it is his business!
From being a star soccer player from Venezuela to co-hosting a top ranked podcast called Content is Profit, Luis joins me to share his journey and the role that content creation has contributed toward his success.
In this episode you'll learn....
- Luis' journey through entrepreneurship and how consistency played such a huge role in his success
- The importance of creating a content ecosystem and why every business needs to think like a media company
- How to create content without friction and the frameworks that will help keep you consistent
If you're looking for some inspiration that will keep you motivated to create content that inspires your audience without leaving you feeling bogged down, this is the episode for you.
About Luis Camejo of the BizBros:
After their last opportunity to become professional soccer players, BizBros Luis and Luis needed a way to fund their life outside of Venezuela and help their family...while making an impact.
Years of building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more lead the BizBros to bridge the gap between your content and your revenue.
Follow Luis on the 'Gram and listen to the Content is Profit podcast.
How can you change your online program offer so that it still provides value but allows you to not be as involved in the delivery?
By turning your program into a DIY course.
If you're looking for business tips on topics like:
- How to price a course effectively
- How to set up your offer so it allows you to return to a program model in the future
- Clarifying your message so people still see value in your offer as a self-study course
Then check out this episode of No BS Business School where I do a Funnel Audit with Jennifer, the owner of Nutrition IQ.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
Have you ever wondered what it looks like on the inside of someone else's business?
I'm pulling back the curtains on my own and spending a week with you sharing the behind-the-scenes in my own business.
This is a real, raw episode documenting one of the hardest weeks in my business of the year.
You'll learn....
- How I plan my weeks and the tools I use to keep myself on task
- The major shift in my business that caused my to have to make some hard decisions
- How I juggle the battle between my head and my heart in business
If you're looking for a real conversation about the ups and downs of business ownership, motherhood and being a women trying to hold it all together, this is the episode for you.
Let’s get friendly on social:
InstagramI’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
The path to success in business shouldn’t be a mystery. It takes planning, mastering the boring stuff and learning to ignore advice that will never serve you. Each Tuesday and Friday, join Jan as she shares strategies to help you grow your business without the fluff, gimmicks & nonsense that is filling your feed on the ‘Gram.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
When you're getting ready to launch your business where should you focus your efforts in order to attract your ideal customers?
By setting up your funnel so that it speaks directly to the problem your ideal person faces and then guides them through a conversation on how you can help solve it for them.
If you're looking for business tips on topics like:
- How to attract the right people to your business so you can stand out from your competition.
- How to set up a funnel for your business that is authentic and and leads to sales
- Optimizing your website for sales and how to use a lead magnet to grow your email list
Then check out this episode of No BS Business School where I do a Funnel Audit with Natasha, the founder of You Game, Girl!
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
I'm celebrating 100 episodes on my podcast! And to mark this milestone, I invited my listeners to share some of your favourite shows with me.
This show is my love letter to you, and I am so very grateful for your thoughts, your support and your insight on the episodes that made the biggest difference in your business.
Thank you for being part of my world and allowing me the privilege of being part of yours. Here's to the next 100!
Episodes Featured:
-
64: 10 Simple Tweaks to Make to Your Business Website
-
74: The Business Success Timeline
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89: The Guru Sales Tactics They Don't Want You to Know About
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65: 3 Steps to Market Your Small Business to the Right Customers
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71: How Toxic Positivity Holds Women Back in Business
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22: It's All About Your Brand with Rebecca Gunter
- Weekly Business Funnel Audit Sessions
-
83 - #87: The Sales Formula the Online Gurus Aren't Teaching You (5-Part Workshop)
Are you trying to grow your business with a podcast and struggling to know the right steps to take?
Then you're going to love this episode!
I'm joined by professional podcaster and my podcast coach, Adam Schaeuble to talk about the key actions to take to transform your podcast into a funnel for your business.
We talk about...
- How to successfully market your podcast and understand the algorithm to increase your downloads
- The most common mistakes that podcasters make and how to avoid them
- Where your podcast fits into your business funnel and how to create an offer directly from it
If you're looking for podcasting growth tips and how to use your show to create consistent content in your business, this is the episode for you.
About Adam Schaeuble:
Adam Schaeuble is a full time podcaster, podcasting business consultant, and the host of the top ranked podcast: Podcasting Business School. Adam helps frustrated podcasters to stop hearing crickets and start making money without sponsors or a giant audience.
Follow Adam on the 'Gram and find him on the web.
Funnels can be tricky things! But if you want to take your business to the next level you need one that's working in your favour.
If you're looking for business tips on topics like:
- How to attract the right people to your business so you can stand out from your competition.
- How to set up a funnel that will increase your sales without being overwhelming to run.
- How to market to the right audience so you can scale your business without adding more to your plate.
Then check out this episode of No BS Business School where I do a Funnel Audit with Lane and Tamar, the founders of You're Sober Now What.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
There are some really common mistakes that almost everyone makes in business that holds you back from making more money.
In this episode I'm breaking down the top five and helping you to know where to focus your energy so you can keep moving your business forward without getting caught by these easy fixes to your strategy.
In this episode, you'll learn...
- Why you need to focus on one person instead of your target market to increase your sales
- How you're missing out on significant growth in your business by not niching down further
- How to know when it's time to pivot your business and when to stay the course
No matter where you are in your business journey, this episode will help you get more clarity on where to focus and what to ignore.
Join My Free Business Idea Bootcamp
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp.
We officially kick off September 13th and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
What can you do to increase the leads to your business and attract the right people to your offers?
Setting up your funnel to reach your ideal person needs to include meeting them where they're at by having an in-depth understanding of their problem and how you can help solve it.
If you're looking for business tips on topics like:
- How to create a lead magnet that converts followers into customers
- How to set up your website to acts as the start of your funnel for your business
- How to dial in on your messaging so you are attracting the right people to your funnel from the start
Then check out this episode of No BS Business School where I do a Funnel Audit with Morgan Adams.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
Not sure what to say about yourself on the About Me page of your website?
I've got you covered!
Your About Me section is the most read page on your website, but also the most difficult one to write. There's a framework to crafting a page that helps move people through the decision making process of buying from you, and I'm breaking it down on this episode.
You'll learn...
- The 6 part framework to crafting a great About Me section on your site
- How to position yourself as an expert without turning off your potential customers
- The best way to own your messaging so you can communicate your brand story
If you're ready to write an About Me page that converts, this is the episode for you!
Join My Free Business Idea Bootcamp
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp.
We officially kick off September 13th and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
How do you find the right people to come into your funnel when you're building your business?
Creating a funnel that speaks directly to your ideal customer and leads them through an authentic journey to go from follower to customer.
If you're looking for business tips on topics like:
- How to create a lead magnet that converts followers into customers
- How to take people from social media into a community cultivation magnet that increases your conversion rates
- How to dial in on your messaging so you are attracting the right people to your funnel from the start
Then check out this episode of No BS Business School where I do a Funnel Audit with Onelly Hernandez.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
What are the questions you should be asking when you hire a business coach so you can make sure you're getting the support you deserve and paid for?
Let's be honest. There are a lot of great coaches out there, and then there are even more who have perfected the "fake it until you make it" methodology. And, if you want to get the right help in your business, there are questions you should be asking to make sure you're not going to get hustled.
In this episode of the podcast, I'm breaking down...
- How to understand if the person you're considering hiring is qualified to help grow your business
- The difference between hiring someone with a marketing background versus business development
- Why you should hire someone who has experience running businesses beyond their own
If you're looking to invest in the right person to help take your business to the next level and need some guidance to find the right person for you, then check out this episode for the straight talk on hiring a business coach.
Join My Free Business Idea Bootcamp
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp.
We officially kick off September 13th and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
How do you stand out as a professional when your market is filled with imposters?
Social proof and referral programs are the ticket to growing your business when you are trying to stand out as an authentic choice in your niche.
If you're looking for business tips on topics like:
- How to create an ambassador program to increase your sales using social proof
- How to nurture your existing clients so they will bring more people like them as customers
- How to dial in on your messaging so you are attracting the right people to your funnel from the start
Then check out this episode of No BS Business School where I do a Funnel Audit with Kimberly Stargazer, of Eclipse Tarot.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
Are you feeling overwhelmed by the idea of running Facebook ads and want to know the real deal when it comes to paid advertising online?
My guest, Megan Shields is the Co-Founder and CEO of ChimeHouse Media, a boutique digital marketing agency specializing in Facebook & Instagram Ads for coaches & course creators. Together with her husband they have grown and scaled a six-figure ad agency based on transparency and no BS.
We sat down to discuss...
- Guru marketing and how it negatively impacts your success running paid ads for your business
- The reality of building an online business, including how and where Facebook Ads fit in
- What you need to have in your business to set yourself up for success with ads
- When it's the right time to take the leap from organic marketing strategies to paid advertising
If you're ready to step into the world of paid advertising for your business, be sure to listen to this episode where Megan breaks down the secrets to your success!
About ChimeHouse Media:
ChimeHouse Media is a boutique digital marketing agency that specializes in helping small businesses grow online using Facebook & Instagram Ads.
Check them out on the web and follow them on the 'Gram!
Join My Free Business Idea Bootcamp
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp.
We officially kick off September 13th and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
How do you create a word of mouth funnel to grow your business?
You should be starting your funnel where your business is coming from and if they aren't finding you on social media, then trying to optimize a funnel from social isn't going to serve you well.
If you're looking for business tips on topics like:
- How to attract the right people to your business using social proof and referrals
- How to set up a funnel that will increase your sales without having to use social media to grow
- How to sell in a manner that is authentic to you and the values in your business
Then check out this episode of No BS Business School where I do a Funnel Audit with Alison, the owner of Soothing Spaces.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
Do you ever feel like you're being lied to by the online gurus and celebrity business coaches? It's because you are.
Most of these experts are relying on volume sales to hit their targets, so they use every boiler room sales and marketing tactic to get you to buy from them. And, the damage it can do to the person on the other end of the sale can be pretty serious.
On this episode of the podcast, I'm breaking down five of the most common bro marketing sales and marketing tactics that you'll encounter in the online space and how they use them to strong arm you into working with them.
In this show you'll learn...
- Why the gurus keep you in an intentional state of void and failure so you buy more often from them
- The top 4 marketing tactics that are used to force a sale and why they are unethical
- How to understand if you're buying from someone who will help to grow your business or are just looking for the sale
If you're ready to feel more confident that you're investing in someone who sees you as more than just a target in a sales goal, then this is the episode for you.
Doors are officially open to enroll in my new coaching program, Capital Campaign Formula - a proven and highly strategic sales system that takes you step by step through how to create a 6-figure annual campaign plan for a product, service or program based business.Capital Campaign Formula is the only personalized coaching program of its kind on the market that not only teaches you how to create a 12-month sales plan based on conversion techniques only used in the charity sector, but also what to say and the exact actions to take in order to create highly engaged campaigns that result in consistent 6-figure years in your business time and time again.
Want to learn more? Book a free call with me to chat!
How do you build trust with your potential customers when you run a service based business?
Creating a Community Cultivation Magnet can be the start of building your know, like, trust factor in an authentic and meaningful way for you and the people you serve.
If you're looking for business tips on topics like:
- How to attract the right people to your business so you can stand out from your competition.
- How to set up a funnel that will increase your sales without being overwhelming to run.
- How to sell in a manner that is authentic and leads to out of this world conversion rates.
Then check out this episode of No BS Business School where I do a Funnel Audit with Stefanie Edwards.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
Let's talk about sales funnels!
In this last episode in my 5-part series, I'm breaking down how to set up the two stages of your campaign funnels - the Quiet phase and the Public Phase so you can reach your revenue goals.
You'll learn...
- The difference between the Quiet and Public Phase of your campaign funnel
- How to use your social media to move them into your Community Cultivation Magnet
- A few of the top tips and tactics to optimize your funnels
- Why tracking your data and leads will maximize your success and your conversions
Visit janditchfield.co/plan and grab your free workbook to help outline your campaign strategy.
Doors are officially open to enroll in my new coaching program, Capital Campaign Formula - a proven and highly strategic sales system that takes you step by step through how to create a 6-figure annual campaign plan for a product, service or program based business.Capital Campaign Formula is the only personalized coaching program of its kind on the market that not only teaches you how to create a 12-month sales plan based on conversion techniques only used in the charity sector, but also what to say and the exact actions to take in order to create highly engaged campaigns that result in consistent 6-figure years in your business time and time again.
Want to learn more? Book a free call with me to chat!
What's the secret sauce to getting your sales conversion rates to go through the roof? Creating a Community Cultivation Magnet!
In the fourth episode in my 5-part series, I'm breaking down how to create an event based experienced to accelerate the process to build meaningful relationships with your potential customers.
You'll learn...
- What a Cultivation Funnel is and how to create the right experience for your audience
- How to identify the people you'd like to cultivate to fill your magnet
- Why qualifying your leads will set you up for success
- How to cultivate the relationships with your potential customers so they feel valued
Visit janditchfield.co/plan and grab your free workbook to help outline your campaign strategy.
Doors are officially open to enroll in my new coaching program, Capital Campaign Formula - a proven and highly strategic sales system that takes you step by step through how to create a 6-figure annual campaign plan for a product, service or program based business.Capital Campaign Formula is the only personalized coaching program of its kind on the market that not only teaches you how to create a 12-month sales plan based on conversion techniques only used in the charity sector, but also what to say and the exact actions to take in order to create highly engaged campaigns that result in consistent 6-figure years in your business time and time again.
Want to learn more? Book a free call with me to chat!
Do you worry about where the money is your business is going to come from each month?
On the third episode in my podcast series, I'm breaking down how to establish your campaign goals so you never need to worry about that again! A completed campaign strategy will lay out the roadmap for you to follow, and ultimately lead to financial success. But first, we need to set some targets to achieve.
In this episode you'll learn...
- How to set your yearly revenue goals so you can reach them
- How to framework your yearly campaign by breaking down the overall goal
- Why understanding your data and knowing how to track the right things will ensure your success
- The best way to set up your your quiet and public phase funnels to reach your goals
Visit janditchfield.co/plan and grab your free workbook to help outline your campaign strategy.
Doors are officially open to enroll in my new coaching program, Capital Campaign Formula - a proven and highly strategic sales system that takes you step by step through how to create a 6-figure annual campaign plan for a product, service or program based business.Capital Campaign Formula is the only personalized coaching program of its kind on the market that not only teaches you how to create a 12-month sales plan based on conversion techniques only used in the charity sector, but also what to say and the exact actions to take in order to create highly engaged campaigns that result in consistent 6-figure years in your business time and time again.
Want to learn more? Book a free call with me to chat!
Do you have the most important foundational aspects of your business in place?
In this episode of of my 5-part sales podcast series, I'm talking about the behind the scenes work you need to focus on to really set yourself up for success with creating a capital campaign.
In this episode you'll learn...
- How to define the problem that you solve with your business
- How to ensure you're creating the right offer to solve that problem
- The psychological triggers that make your ideal customer buy from you
- How to algin the benefits you bring to their lives after the sale happens
- Outlining why you're unique compared to your competition
Visit janditchfield.co/plan and grab your free workbook to help outline your campaign strategy.
Doors are officially open to enroll in my new coaching program, Capital Campaign Formula - a proven and highly strategic sales system that takes you step by step through how to create a 6-figure annual campaign plan for a product, service or program based business.Capital Campaign Formula is the only personalized coaching program of its kind on the market that not only teaches you how to create a 12-month sales plan based on conversion techniques only used in the charity sector, but also what to say and the exact actions to take in order to create highly engaged campaigns that result in consistent 6-figure years in your business time and time again.
You can access one of ONLY 10 seats in the Capital Campaign Formula - enroll here today!Want to learn more? Book a free call with me to chat!
Welcome to my sales workshop week! In this 5-part series, I'm not going to teach you another traditional funnel or offer launch system....like everyone else.
I'm going to teach you how to build a capital campaign sales plan that is going to take your conversion rates to levels that you never even dreamed of!
If you have a program, product or service that you’ve been trying to sell more effectively so you can start having consistent 6-figure years in your business, this is the podcast series for you.
In this episode, you'll learn...
- The sales formula the gurus aren't teaching you
- What a Capital Campaign is and how the two phases differ from each other
- Why cookie cutter advice doesn't work for every business owner and how a Capital Campaign Sales Plan will get you huge conversion results
Visit janditchfield.co/plan and grab your free workbook to help outline your campaign strategy.
Doors are officially open to enroll in my new coaching program, Capital Campaign Formula - a proven and highly strategic sales system that takes you step by step through how to create a 6-figure annual campaign plan for a product, service or program based business.Capital Campaign Formula is the only personalized coaching program of its kind on the market that not only teaches you how to create a 12-month sales plan based on conversion techniques only used in the charity sector, but also what to say and the exact actions to take in order to create highly engaged campaigns that result in consistent 6-figure years in your business time and time again.
You can access one of ONLY 10 seats in the Capital Campaign Formula - enroll here today!
There is a common discussion about making money that the charity sector hangs tight to that I'm seeing it creep over to the for profit world more and more.
"It's not about the money, it's about the impact we make."
The impact matters, YES! But if you're not making money, your impact isn't going to go very far.
Why are we so afraid to want to make money in our business?
If you're struggling to get your mindset wrapped around the idea of being profitable, check out out this episode where I talk about...
- The disconnect we have with money as business owners and how that holds us back from being successful
- The "Soup Kitchen" story that helped me align the need for making a difference with the need for making money
- Why we as women need to take ownership over our financial future
If you're ready to have a different relationship with being a profitable business, this is the episode for you.
Be sure to check out my 5-part podcast series where I break down how to set up a transformational sales strategy in your business starting on August 8th.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
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The path to success in business shouldn’t be a mystery. It takes planning, mastering the boring stuff and learning to ignore advice that will never serve you. Each Tuesday and Thursday, join Jan as she shares strategies to help you grow your business without the fluff, gimmicks & nonsense that is filling your feed on the ‘Gram.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
When you're new in business, how can you start gaining trust with your potential customers? This audit is filled with tips on how to build the know, like, trust factor in business.
Funnels can be tricky things! But if you want to take your business to the next level you need one that's working in your favour.
If you're looking for business tips on topics like:
- How to attract the right people to your business so you can stand out from your competition.
- How to set up a funnel that will increase your sales without being overwhelming to run.
- How to create a scalable business that allows you to have time for yourself and your family.
Then check out this episode of No BS Business School where I do a Funnel Audit with April, the owner of Blossoming From Within.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
You don't need to follow the cookie cutter advice to grow a very financially successful business.
And nothing could be more 'out of the box' than running your business with a charitable mindset so you can make more money and help more people!
On this episode of the podcast, I'm breaking down the charitable funnel and how you can use it to grow your conversions with smaller audiences.
If you're looking to learn...
- How to sell in a way that's authentic and meaningful while leading to larger conversion rates
- The most effective tweak you can make to your messaging to grow your customer base
- Why using cultivation and stewardship tactics will transform your business
- How to set up a sales campaign that leads to consistent revenue in your business
Then check out this episode and get ready to transform your mindset and your revenue!
Be sure to check out my 5-part podcast series where I break down how to set up a transformational sales strategy in your business starting on August 8th.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
The path to success in business shouldn’t be a mystery. It takes planning, mastering the boring stuff and learning to ignore advice that will never serve you. Each Tuesday and Thursday, join Jan as she shares strategies to help you grow your business without the fluff, gimmicks & nonsense that is filling your feed on the ‘Gram.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
Are you trying to pivot your business to find new opportunities? This audit is filled with tips in how to do that so you can find the right audience for your offer.
Funnels can be tricky things! But if you want to take your business to the next level you need one that's working in your favour.
If you're looking for business tips on topics like:
- How to attract the right people to your business so you can stand out from your competition.
- How to set up a funnel that will increase your sales without being overwhelming to run.
- How to create a scalable business that allows you to have time for yourself and your family.
Then check out this episode of No BS Business School where I do a Funnel Audit with Jill, the founder of The Self Nurtured Teacher.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
It's not right, but at some point all of us have to deal with some version of online harassment and cyberbullying as business owners.
The internet isn't the kindest place to hang out. What happens when you're on the other end of unwanted comments and conversations that impact you and your business?
On this episode of the podcast, I'm breaking down some easy tactics to feel better prepared to deal with the uglier side of the internet.
If you're looking to learn...
- How to set up establish anti-harassment policies for your business
- The 3 step approach to dealing with trolls on social media
- The best way to deal with uncomfortable online conversations when they're coming from unhappy customers without it impacting your business
Then check out this episode to learn how to get your "sorry, not sorry" responses in place.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
The path to success in business shouldn’t be a mystery. It takes planning, mastering the boring stuff and learning to ignore advice that will never serve you. Each Thursday, join Jan as she shares strategies to help you grow your business without the fluff, gimmicks & nonsense that is filling your feed on the ‘Gram.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
Funnels can be tricky things! But if you want to take your business to the next level you need one that's working in your favour.
If you're looking for business tips on topics like:
- How to attract the right people to your business so you can stand out from your competition.
- How to set up a funnel that will increase your sales without being overwhelming to run.
- How to create a scalable business that allows you to have time for yourself and your family.
Then check out this episode of No BS Business School where I do a Funnel Audit with Nakita, the founder of Kingdom Coaching.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
Your website is the start of your funnel, so if you want to grow your sales you need to make sure you have it setup to work in your favour.
On this episode of the podcast, I'm auditing five small business websites and making some suggestions on quick fixes they can make to their sites to help turn visitors into customers.
If you're looking to learn...
- How to create a lead magnet that people are excited to download
- The best call-to-action language to use on your website that drives people to connect with you
- How to use social proof and testimonials to get more customers
- What you need on your website to generate more leads and grow your business
If you're ready to dial in on creating a funnel that feels authentic, easy and makes you money...this is the episode for you!
Businesses featured on this episode:
Tara Gratto, Raising Resilient Children
Neurona Link
The Doodle Pro
RYS Coaching Solutions
Stacia Archer-Clarke
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here ------> janditchfield.co/audit
Funnels can be tricky things! But if you want to take your business to the next level you need one that's working in your favour.
If you're looking for business tips on topics like:
- How to attract the right people to your business so you can stand out from your competition.
- How to set up a funnel that will increase your sales without being overwhelming to run.
- How to create a scalable business that allows you to have time for yourself and your family.
Then check out this episode of No BS Business School where I do a Funnel Audit with Toni, the co-founder of Chef Rafael Gonzalez.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
So many business owners are trying to figure out where they're at in their journey to build a successful business. On this episode of the podcast, I'm breaking down the four stages of the Business Success Timeline.
If you're looking for some clarity on what the journey looks like to start and grow a successful business, check out this episode to learn:
- The four phases of the Business Success Timeline.
- How to identify what stage you're in and the checklist of key actions you need to take to move to the next phase of the timeline.
- The best type of support to invest in to help keep moving your forward.
Get ready for some major clarity as a business owner, because this episode is going to be a game changer for you and your business!
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here ------> janditchfield.co/audit
Funnels can be tricky things! But if you want to take your business to the next level you need one that's working in your favour.
If you're looking for business tips on topics like:
- How to attract the right people to your business so you can stand out from your competition.
- How to set up a funnel that will increase your sales without being overwhelming to run.
- How to create a scalable business that allows you to have time for yourself and your family.
Then check out this episode of No BS Business School where I do a Funnel Audit with Corrine, the owner of The Doodle Pro.
If you're trying to grow your business and need some expert eyes to look over your funnel, then sign up for a No BS Funnel Audit where I'll help you get dialed in on where to focus to grow your customers and your revenue...for free!
Sign up here -----> janditchfield.co/audit
Constantly trying to create content as a business owner can be overwhelming!
Rebecca Stanisic, powerhouse content creator and freelance writer joins me this week to break down why it's important to take the conversations beyond your Instagram feed if you want to grow your business and your sales authentically.
If you're looking to learn...
- How to use DMs to make connections instead of only creating content
- The best way to create content beyond social media and how it makes posting on social media easier
- How to leverage social media posts to connect offline authentically
Then check out this episode of the podcast, where Rebecca helps you to create a strategy that works without content creation burnout!
About Rebecca Stanisic:
Rebecca Stanisic is a freelance writer and digital content creator. She’s been blogging on her website, A Little Bit of Momsense, since 2009 and for almost as many years has helped fellow bloggers and small business owners create and curate relevant, intentional digital content for their own businesses by focusing on voice, messaging and their goals. She’s the mom of two teens and is fuelled by fiction and coffee.
Check out out on the web and follow her on the 'Gram!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
The path to success in business shouldn’t be a mystery. It takes planning, mastering the boring stuff and learning to ignore advice that will never serve you. Each Thursday, join Jan as she shares strategies to help you grow your business without the fluff, gimmicks & nonsense that is filling your feed on the ‘Gram.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
Toxic positivity is holding women back in business.
That's a heavy statement, but one that we need to be talking about. When I moved from my career into the online world, I wasn't prepared for the amount of business advice that was tossed around that didn't do much to help women get ahead.
So, in my very first episode of my new podcast, I'm breaking down why we need to start having more authentic conversations about the reality of starting and growing a business.
And it's not all filled with happy days and perfect customers.
If you're looking for some straight talk on marketing messages versus the realties of business, then jump into this episode!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to No BS Business School and be the first to know when a new episode drops!Apple Podcasts
SpotifyGoogle Podcasts
The path to success in business shouldn’t be a mystery. It takes planning, mastering the boring stuff and learning to ignore advice that will never serve you. Each Thursday, join Jan as she shares strategies to help you grow your business without the fluff, gimmicks & nonsense that is filling your feed on the ‘Gram.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information.
You may have been noticing some small changes that I've been making to the podcast over the past few weeks...
At the end of 2021, I set a goal to really dial in on my podcast this year, and focus on taking it to the place that I wanted it to go to. Where I wanted that to be was for my show to seen as a valuable resource for women to be able to come and get the information that you really need to know, in order to get your business started, grow it and scale it.
Not the fluff and not the the easy stuff that people talk about all the time in business. But the real stuff, the messy stuff, the things that you have to understand, so that you can get through all of the harder parts of business ownership.
I invested in some help to make that happen and hired a podcast coach and together we created something pretty amazing that's coming your way!
I'm sharing all of them with you on this episode and introducing you to my new show, No BS Business School that will be debuting in the next episode.
It's going to be the show for female small business owners and solopreneurs to get the straight talk on how to turn your passion into a profitable business. I'm going to tell you the truth, I'm going to help you through it, I'm still going to show up with guests who are going to inspire the bejesus out of you.
And, I'm dropping all the details today!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
How do you stand out with a new business in a crowded market?
Gabriella Milgrom, the owner of Jeengi Design Group, joined me for a business strategy session where we sat down and talked about how to position yourself when you're first starting out.
If you're looking to learn how to...
- Find your niche so you can stand out from your competition
- Promote your business without having to depend on social media
- Stand out as the real you and lean into what makes you so unique
Then check out this episode of the podcast, where I help Gabriella keep moving in the right direction to grow her amazing business!
About Jeengi Design Group:Jeengi Design Group specialize in helping clients design and manage their renovation or new build projects so they can build the home of their dreams, without the fear of costly mistakes and only following design trends. They help you make choices that reflect your needs, your budget, and your lifestyle.
Check her out on the web and follow her on the 'Gram!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions for topics, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she dives deep into the REAL things you need to know about starting or growing a business, how to make more money, create more impact, market your business and teaches you the business strategies that matter.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
Ever feel like your brain hates you? It's time to take back control so you can move your business forward.
Mindset really matters when it comes to building a successful business. But what are the tangible steps that you can take to help reframe your thinking so you don't get in the way of your own success?
Helen Walker joins me on this episode to break down how reprogramming your thinking will change your business.
If you're looking to learn...
- Why the way you view yourself is sabotaging your success
- What the consequences of these beliefs are on sales in your business
- And, how to change your mindset and reach your full potential
Then check out this episode of the podcast, where Helen dives deep on the daily actions you can take to kiss goodbye to imposter syndrome for good!
About Helen Walker:Helen Walker, self-confessed neuroscience geek, knows first hand how building a business brings challenges, overwhelming stress and impostor syndrome. Without the mental strength to manage her emotions, building her first business felt like an everyday uphill struggle.
Now, Helen helps female entrepreneurs step off that emotional roller coaster and build unshakable self-belief giving them the confidence to show up be visible, overcome their fear of selling and finally charge what their programs and services are worth!
Her transformational 6 month group coaching and accountability program, A Confident New You, gives women in business a practical psychological system to retrain their brain and reprogram unhelpful thoughts beliefs, emotions and behaviours.
Helen is passionate about up-skilling women and providing the tools that will finally allow them to get out of their own way, get unstuck and create an extraordinary life and business they love.
Check her out on the web and follow her on the 'Gram!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions for topics, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she dives deep into the REAL things you need to know about starting or growing a business, how to make more money, create more impact, market your business and teaches you the business strategies that matter.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
Do you have the right offer in your business for the right customers?
Tara Stewart joined me for a business strategy session where we sat down and talked about how to create the perfect offer for her different audiences.
If you're looking to learn how to...
- Turn your in-person business into an online offer
- Set up an email marketing plan that fits into your life as a busy woman & business owner
- How to set up a sales funnel in your business that leads to sales
Then check out this episode of the podcast, where I help Tara keep moving in the right direction to grow her amazing business!
About Tara Stewart:
Tara launched her home organizing business in February 2020, although it was a slow start due to COVID starting the following month, she now has a team of four associate organizers and over 33,000 followers on Instagram.
She feels passionate about putting the emphasis on decluttering so that there is less to "organize" as well as helping women release items they are only keeping out of a sense of guilt.
While she has been an "in home business" for over two years she is now hoping to help even more women find freedom in letting the excess go by venturing into the online space and creating an online bootcamp and monthly accountability group.
She lives with her husband and three boys in Lexington Kentucky and was recently adopted by a stray cat who is lovingly named "not my cat" and now has his own food bowl.
Check her out on the web and follow her on the 'Gram!
**Links in this episode:
STAND OUT: A Business Builder Bootcamp - JOIN THE BOOTCAMP!**
Learn the 3-step framework to grow your business online QUICKLY. STAND OUT is the ultimate LIVE business promotion bootcamp…and it’s FREE. Join me for 7 days of trainings where you'll learn how to ramp up your online presence, create a kickass brand and nail the strategy to grow your biz online.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions for topics, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she dives deep into the REAL things you need to know about starting or growing a business, how to make more money, create more impact, market your business and teaches you the business strategies that matter.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
Do you ever feel stuck in your business and need some help finding the right path forward?
Join me for this episode of the podcast where I help Amanda, the owner and artist behind When Studio get work through her business strategy to keep growing her business.
If you're looking to learn how to...
- Get crystal clear on who your dream customers are and how to find them
- Market in an way that turns fans into customers
- Learn how to build your customer base without burning out
Then check out this episode of the podcast, where I help Amanda keep moving in the right direction to grow her amazing business!
About When Studio:
An Architect with a thing for Art - Amanda has been drawing for as long as she can remember. "When I grow up, I want to be an Artist" she would declare as a bubbly four-year-old to whomever would listen. A few decades later, she is living her dream, creating bright, bold, happy prints and cards with an eco-edge. Born out of the pandemic, When Studio was founded on the idea of seizing the moment, making the most of each day and reviving your favourite spaces with all the happy vibes.
Check her out on the web and follow her on the 'Gram!
**Links in this episode:
STAND OUT: A Business Builder Bootcamp - JOIN THE WAITLIST!**
Learn the 3-step framework to grow your business online QUICKLY. STAND OUT is the ultimate LIVE business promotion bootcamp…and it’s FREE. Join me for 7 days of trainings where you'll learn how to ramp up your online presence, create a kickass brand and nail the strategy to grow your biz online.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions for topics, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she dives deep into the REAL things you need to know about starting or growing a business, how to make more money, create more impact, market your business and teaches you the business strategies that matter.
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
Are you feeling frustrated trying to get your small business in front of the right people?
I think it is so incredibly important that more small business owners really understand the value of marketing, in connection with business acumen. So I thought today, I'd chat a little bit about those three areas you need to focus on to connect with the people who are the right customers for you.
Let's look at the three things that you need to narrow down on, and get clear about when it comes to understanding how to put together your marketing and promotion strategy.
In this episode:
**[ 2:52] Know your voice and your people.
[ 10:19] Build your influence and your assets.
[ 15:06] How to attract your community**
...follow that and you, my friend, are going to be unstoppable.
**Links in this episode:
STAND OUT: A Business Builder Bootcamp - JOIN THE WAITLIST!**
Learn the 3-step framework to grow your business online QUICKLY. STAND OUT is the ultimate LIVE business promotion bootcamp…and it’s FREE. Join me for 7 days of trainings where you'll learn how to ramp up your online presence, create a kickass brand and nail the strategy to grow your biz online.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
Want to know a few simple tweaks to make to your business website to help keep people hanging out on it longer? Catch this episode where I review three small business websites and recommend 10 things they (and you!) could optimize on their sites to grow their sales.
Last week, I threw up a story on Instagram and I asked if anybody wanted any feedback on their business websites. I got a flood of people requesting me to take a look at what they had up, but I narrowed it down to three people.
I'm going to look at three business today and talk about their websites, and some things that they could do to tweak them in order to make them kind of work a little bit better, or optimizing a bit so that they're really more pointed towards selling. I teach about websites a lot inside of my program. And whether it is impact business academy, or whether my new program Small Business Builder, websites have focused on both, because one of the mistakes that a lot of us making business is we focus our energy on our websites looking really pretty, but don't put any effort into actually optimizing them to do what we need them to do, which is to bring us leads that convert into customers.
**In this episode:
[4:56] #1: Make sure you're using the right URL for your site.
[9:52] #2: Don't forget about your Favicon!
[11:17] #3: Optimize your above the fold of your site.
[18:06] #4: Move your social media links to your footer.
[18:52] #5: Make sure your Call to Action buttons stand out.
[22:08] #6: Embed your email signup on your site directly.
[24:09] #7: Dial in on your lead magnet.
[26:13] #8: Put yourself on your homepage!
[28:44] #9: Talk about your benefits, not just your services.
[32:00] #10: Don't forget about your footer!**
**Links in this episode:
Learn more about the businesses featured in this episode!*Somm Grape PairingsSarah Reckman & Co. Do Re Mi Bracelets Etc.*
[17:02] STAND OUT: A Business Builder Bootcamp - JOIN THE WAITLIST!
Learn the 3-step framework to grow your business online QUICKLY. STAND OUT is the ultimate LIVE business promotion bootcamp…and it’s FREE. Join me for 7 days of trainings where you'll learn how to ramp up your online presence, create a kickass brand and nail the strategy to grow your biz online.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
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Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put
There has been a lot of talk recently in the online space about taking a break from posting on social media due to burnout and overwhelm surrounding the need to be on all the time as a business owner. The truth is you don’t need to be posting five days a week to grow your business online!
I am going to walk you through my strategy on how to use social media as part of your overall marketing plan for promotion in your business instead of your only plan...so you can avoid the burnout and overwhelm while selling in a way that serves not only your ideal clients, but serves you and your business.
In this episode:
[5:00] Using social media as one single channel of promotion for your business.
[6:20] The only thing you should be talking about on social media.
[8:11] Treating Social like a sales funnel.
[11:24] Dealing with objections.
[16:04] Moving out of DMs and comments to where you can more authentically sell.
Links in this episode:
[10:20] STAND OUT: A Business Builder Bootcamp - JOIN THE WAITLIST!
Learn the 3-step framework to grow your business online QUICKLY. STAND OUT is the ultimate LIVE business promotion bootcamp…and it’s FREE. Join me for 7 days of trainings where you'll learn how to ramp up your online presence, create a kickass brand and nail the strategy to grow your biz online.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
I recently had an opportunity presented to me that I thought was pretty exciting. But the more I thought about it, the more I realized it didn’t fit into my business plan. So I wanted to chat with you a bit today about really examining in your own business the opportunities that will benefit you and why we really need to stop and think before we open that door to anyone who shows up.
SMALL BUSINESS BUILDER - JOIN THE WAITLIST!
What if you could start getting your business in front of the right customers right now...and every day after that? Small Business Builder is the ultimate starter guide to set up and promote your small business with a step-by-step process that removes confusion and saves you time getting your dream business online.
In this episode:
[3:18] How do you get comfortable saying ‘no’?
[4:47] Say No to #1: Random Partnerships
[8:01] Say No to #2: Advice from everyone
[12:14] Say No to #3: Things that will make you money, but won’t make you happy
[15:17] Say No to #4: Cutting prices and discounts (unless you do it strategically!)
Links in this episode:
[16:08] Episode #57: The Best Sales Strategy to Make Quick Sales
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
For all the things that we do right in our businesses, there are also things that we get wrong. So I thought this would be a good week to revisit an old podcast, where I talked about five of the most common mistakes that small business owners make when they're first launching their businesses, and how to avoid them so you can start your first year on rock solid footing.
In this episode:
[3:06] Mistake #1 – Do you know who your ideal customer is?
[8:21] Mistake #2 – Are you over launching?
[12:47] Mistake #3 – Pricing out of fear not strategy
[16:08] Mistake #4 – Are you trying to be everywhere all the time?
[20:59] Mistake #5 – Is it too soon to pivot?
Helpful Links:
GET ON THE WAITLIST FOR SMALL BUSINESS BUILDER!https://www.janditchfield.co/standout
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
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Spotify
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Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
One of the hardest parts of owning a business is dealing with mindset. That’s why I'm super excited to be joined by one of my favorite people in the world, Gill Moakes. We talked all about mindset because what we think about ourselves and what we think about the future of our business, and what we think, in general, can really make or break our dreams.
Gill Moakes is a UK based business coach & growth strategist who works with freedom-seeking, risk-taking business owners. She’s obsessed with cutting through the noise when it comes to growing your business in a way that feels right for you. Delivering the map, the motivation, and the mindset to dream bigger than you ever thought possible, Gill believes that when you’re brave enough to do things your way and you’re outstanding at what you do, then there’s no limit to what you can achieve.
Learn more about Gill on her website
Follow her on Instagram
Connect with her on LinkedIn
In this episode:
[5:57] There’s two main fears that hold people back
[11:07] The concept of choice
[17:29] “It's everything that you grew up believing about yourself and your potential.”
[26:24] The consequences of undercharging
[39:19] Choose for success to come
Links in this episode:
[9:26] "Courage is resistance to fear, mastery of fear-not absence of fear. Except a creature be part coward it is not a compliment to say it is brave; it is merely a loose misapplication of the word." - Mark Twain (Barbara, S. (n.d.). Mark Twain quotations - Courage. Twainquotes. Retrieved April 6, 2022, from http://www.twainquotes.com/Courage.html)
Helpful Links:
GET ON THE WAITLIST FOR IMPACT BUSINESS ACADEMY!https://www.janditchfield.co/impactbusinessacademy
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
Contrary to what most people think, not all websites are created equally. That’s why this week I wanted to chat about the five most common mistakes I see made on websites that are costing you sales, and how to fix them.
GET ON THE WAITLIST FOR IMPACT BUSINESS ACADEMY!https://www.janditchfield.co/impactbusinessacademy
In this episode:
[1:56] Mistake #1: No website!
[3:49] Mistake #2: Crowded menu bar
[6:10] Mistake #3: What’s above your fold?
[7:34] Mistake #4: “We build our websites for cold traffic”
[9:37] Mistake #5: A web designer or a copywriter?
Links in this episode:
[6:25] Episode #12: 4 Things That Need to be Above The Fold on Your Website
Helpful links:Episode #41: 4 Things That Need To Be Below The Fold on Your Website
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
Not all the conversations we have around business, especially our own business are comfortable conversations to have. But that doesn’t mean we should ignore them. My guest this week, Rosie Yeung joined me to talk about how we can approach those conversations in meaningful way.
Rosie Yeung – Founder & CEO of Changing Lenses
Rosie Yeung (she/her) is a Coach, Speaker and Trainer for Justice, Equity, Decolonization, and Inclusion (JEDI), helping people with privilege dismantle systemic inequity while helping people without privilege survive it. She is a Certified HR Leader and Chartered Professional Accountant, with over 20 years of professional and lived experiences, and holds certificates in coaching, inclusion, Indigenous history, human rights, and more.
Learn more about Rosie on her website
Follow her on Instagram
Connect with her on LinkedIn
Listen to her Podcast **In this episode:
[9:45]** How do we unlearn?
[16:08] Comparing any business process to a game of monopoly...
[21:14] How can businesses change their lenses and decolonize
[31:10] Expand your business to outside the box and be more inclusive
[36:54] What kind of action can you take?
Links in this episode:
[6:44] Decolonization Wealth by Edgar Villanueva
[22:30] Indigenomics: Taking a Seat at the Economic Table by Carol Anne Hilton
[39:25] Truth and Reconciliation of Commission: Calls to Action
**Helpful Links:
GET ON THE WAITLIST FOR IMPACT BUSINESS ACADEMY!**https://www.janditchfield.co/impactbusinessacademy
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
So many of us are really uncomfortable with the idea of asking for a sale or asking for money period, that’s why this week’s episode is all about the money, honey! I’m going to teach you about my favourite sales strategy to make quick sales and how to implement them into your business ASAP!
FREE MASTERMIND
Join me and become part of the inner circle of women in small business shaping the creation of a new community that will serve all of us as we make progress toward transforming the future of business for good. Let's create change...together.🎉🙌
Join my Free Mastermind on March 23 here: https://www.janditchfield.co/letschat
**In this episode:
[2:38]** I LOVE this sales strategy!
[3:58] So how does it work?
[6:17] Advantages to using this type of pricing strategy
[7:20] This is still the #1 way to grow your business…
[9:45] You need to get intentional about your pricing
**Helpful Links:
GET ON THE WAITLIST FOR IMPACT BUSINESS ACADEMY!**https://www.janditchfield.co/impactbusinessacademy
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This podcast is produced, mixed and edited by Cardinal Studio. Visit www.cardinalstudio.co for more information
On this week's episode I had a really inspiring conversation about the struggles and triumphs of building a profitable business with Laurie Joy! Laurie is a teacher/professor turned entrepreneurial powerhouse on a mission to teach women how to launch successful businesses using bootcamps.
Laurie Joy, Owner of Launch It Live AcademyShe helps female entrepreneurs have 5 figure, consistent launches using 5-day Bootcamps. She is a proud wife and mother and hosts a bustling community of female entrepreneurs supporting each other while they learn to launch SIMPLY! When she’s not supporting her ladies, you can find her sitting down with a glass of wine and reading a life-changing book under a cozy blanket, or playing Mario Kart with her 12 year old son and sharing nachos and an episode of Schitt’s Creek with her hubby of 16 years.
Learn more about Laurie on her website
Follow her on Instagram
Find her on Facebook
FREE MASTERMIND
Join me and become part of the inner circle of women in small business shaping the creation of a new community that will serve all of us as we make progress toward transforming the future of business for good. Let's create change...together.🎉🙌
Join my Free Mastermind on March 23 here: https://www.janditchfield.co/letschat
In this episode:
[3:29] From teacher to becoming your own boss
[11:29] I had a very expensive hobby!
[17:33] Six figure business in 9 MONTHS!
[22:37] How can I make your launches easier and your success bigger than mine? That’s how we support each other
[26:14] A library in Kenya…
[34:50] Laurie’s advice to help you just keep going
Links in this episode:
[14:47] The One Thing by Gary Keller
Let’s get friendly on social:
Facebook
Instagram
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
If you’ve listened to this podcast for any length of time you know I’m all about having a plan in place, and that includes a social media plan. So this week I wanted to chat a little bit about the social media strategy I used during my recent launch. I'm sharing with you the different ways I've used my platform to grow and nurture my audience throughout my launch plan. Take a listen to see what you can borrow to help during your own launches!
In this episode:
[4:50] So what should I focus on?
[7:23] Guess what? You don’t need to create content from scratch!
[10:55] Consider adding Lives to your plan
[11:27] Try a Reel Challenge
[15:03] Use social proof!
Links in this episode:
[22:13] Impact Business Academy - JOIN THE WAITLIST!Impact Business Academy is the most comprehensive online training program of its kind that teaches you the strategies to build, market, launch and grow a small business so you can transform your passion into profit.
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This is a really fun and inspiring episode. I’m joined by 5 of my grads to talk about their journey as business owners, their time in the Academy and the community they’re part of and they’re helping to create. These women are leaders in business, they are leaders in their communities and are focused on connecting good with profit.
Doors are officially open to Impact Business Academy!
Impact Business Academy is the most comprehensive online training program of its kind that teaches you the strategies to build, market, launch and grow a small business so you can transform your passion into profit.
Join me today here: janditchfield.co/impactbusinessacademy
In this episode:
[2:05] Erica Giles – Owner & Artist of Sacred Tree Sewing
Learn more about Erica on her website
Follow her on Instagram
Find her on Facebook
[2:27] Dina Skaff, BASc, BSc – Registered Dietitian & Certified Intuitive Eating Counselor
Learn more about Dina on her website which will be launching soon!
Follow her on Instagram
Find her on Facebook
[3:01] Kathleen McDonald – CEO of kathleenmcdonald.ca
Learn more about Kathleen on her website
Follow her on Instagram
Find her on Facebook
[3:31] Zahira Sarwar – Owner & Artist of Rasm Print Creations
Learn more about Zahira on her website
Follow her on Instagram
[3:46] Natasha Mott – CEO & Artist of Downhome Designs
Learn more about Natasha on her website
Follow her on Instagram
Find her on Facebook
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
Amazing things can happen when women work together.
This week’s guests are proof of that. Jennifer Neale and Dr. Melisa Arais-Valenzuela are both graduates of my program, and they recently came together to collaborate on a project that is transforming the lives of their clients - Nourished Mama
Jennifer Neale, MSC. RDJennifer is a Registered Dietitian and Certified Intuitive Eating Counsellor, the founder of Nutrition IQ, as well as a mom of two. Jennifer uses her expertise as a non-diet, weight-inclusive Dietitian to help clients achieve their health goals regardless of their body shape and size.
Learn more about Jennifer on her website
Follow her on Instagram
Find her on Facebook
Dr. Melisa Arais-Valenzuela, Psy.D/Ph.D., C.Psych.Dr. Melisa Arias-Valenzuela is a clinical psychologist licensed in the provinces of Ontario and Québec. She is also a certified perinatal mental health clinician with Postpartum Support International (PMH-C). She is the founder of Uprise Psychology & Wellness and works primarily with adults as well as teens and their families struggling with eating disorders and body image concerns, as well as adults struggling with perinatal mental health.
Learn more about Melisa on her website
Follow her on Instagram
Find her on Facebook
Doors are officially open to Impact Business Academy!
Impact Business Academy is the most comprehensive online training program of its kind that teaches you the strategies to build, market, launch and grow a small business so you can transform your passion into profit.
Join me today here: janditchfield.co/impactbusinessacademy
**In this episode:
[2:23]** This beautiful new creation that you've put together...
[7:12] Bringing women together
[14:15] It takes a lot of courage to start a business
[21:25] People kind of reverted back into diet culture because of Covid
[28:58] At the end of the day...
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
To me, planning is everything when it comes to set yourself up for success in your business. But social media doesn't always agree with me on this...
The 'wing it' culture of business building has been filling my feed lately and it has really made me take pause to think about the impact this has on purpose-driven small business owners.
Wing it or plan for it? What's the best approach when your starting your business...
Come hang out with me on this episode where I break down what to focus on and what to ignore so you can focus on growing your dream and your revenue.
EXCITING NEWS!
I'm coming in hot to share with you the Best Kept Secrets to Start and Grow a Profitable Small Business 🔥
You know that you want to grow your business idea, but you have no idea where to begin.
In an ideal world, you could just make something pretty and put it up on Instagram and poof! - people start throwing their money at you. But here's the truth - it never happens that way.
Which is why I created a BRAND NEW Masterclass about the Best Kept Secrets to Start and Grow a Profitable Small Business (How to Turn Your Passion into a 5-Figure Business) — which is OFFICIALLY open for FREE registration! ---> SIGN ME UP!
In this episode:
[6:00] Pillar #1: Foundation
[7:15] Pillar #2: Walls
[7:56] Pillar #3: Roof
[9:09] Pillar #4: Door
[10:00] Pillar #5: Décor
[11:00] Pillar #6: Curb Appeal
Links in this episode:
[12:31] FREE Masterclass! The Best Kept Secrets to Start & Grow a Profitable Small Business
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
How can you live a life that is fueled by passion and purpose? My very special guest, Amy McLaren joins me on this episode to show you how!
Amy is a leader, entrepreneur, speak and the author of Passion to Purpose: A seven-step journey to shed self-doubt, find inspiration, and change your life (and the world) for the better.
This busy mom of 2 splits her time between leading LadyStrength, a growing online community of driven entrepreneurial women, growing an Airbnb business, and being a hands-on CEO of Village Impact, the charity she and her husband founded more than a decade ago.
Village Impact partners with communities in rural Kenya to provide community-led access to quality education and entrepreneurship opportunities. To date, Village Impact has built 14 schools that deliver education to nearly 5,000 students daily.
We had a rich conversation about doing great things in the world, taking chances and finding yourself along the journey. I'm deeply grateful to have her join me on this episode and I know you'll be inspired by this conversation.
Learn more about Amy on her Website
Follow her on Instagram
Find her on Facebook
Read her Book, Passion to Purpose
In this episode:
[6:18] Starting Village Impact
[13:30] Money is a tool that helps us get to where we want to go
[15:44] We automatically make a buyer a giver
[24:48] There are some hard times in business but always remember your why
[33:23] Taking action because action leads to clarity
[41:17] Life changes and passions change
Links in this episode:
[44:36] FREE Masterclass! The Best Kept Secrets to Start & Grow a Profitable Small Business
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this week’s episode I had an amazing and inspiring conversation with one of my grads, Erin Grandinetti. I really feel like the world needs more women like Erin. As the Founder of Nonna’s Famous Pizza Box she has an unbelievable ability to connect people to cause and also create community.
Erin Grandinetti, Owner of Nonna’s Famous Inc.
Born and raised in small town Napanee, Ontario and moved to Ottawa at age 19 to attend Carleton University. After working in the local Real Estate market for years, in 2015 moved to Texas where she helped her husband flip houses. She became a stay-at-home mom in 2017. One year later in 2018 after learning of second pregnancy, Erin and family moved back to Canada and later that year welcomed their triplets into the world. After being a stay-at-home mom for 3 years Erin birthed her business Nonna's...
Website
Causes mentioned:
Youth Services Bureau
Interval House
Elizabeth Fry Society
In this episode:
[4:40] Supporting charities through sales
[11:23] Trying to balance business, motherhood and lockdowns
[18:22] "I wanted to celebrate us"
[23:15] Who is Nonna?
[29:00] Just keep going...
Links in this episode:
[32:38] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
For this week’s podcast episode, I wanted to do something a little different and share the behind the scenes of a week in my business. This episode is very raw, you’ll hear what I struggle with, what my goals are and how I juggle it all!
Exciting News!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off January 18th, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
**In this episode:
[2:50] Monday** - New week, new goals
[13:23] Tuesday - Meeting day
[24:57] Wednesday - Today did not go as planned...
[33:47] Thursday - Podcast Release Day!
[43:08] Friday - Spending time with my students inside my membership answering some questions!
**Links in this episode:
[7:30] Building a StoryBrand by Donald Miller [19:56] Ep. 44: How to Grow Your Business Using Video with Virginia Kerr [39:27] BONUS Episode: Building a Business While Raising Resilient Children in a Pandemic with Tara Gratto**
[52:12] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
Let’s get honest for a minute. There’s been a lot of pressure on working moms since the pandemic started and with continued school and daycare closures, we are at the end of our ropes. It’s been a real struggle with this constant feeling like we’re never getting out of this. That’s why this week I have a bonus episode with a special guest, Tara Gratto. Tara is a long-time educator and former preschool owner and she joined me to give some insight into how to cope as parents and how we can help our children cope in our changing world.
Tara Gratto M.S.Ed, MA, OCT is the founder of Raising Resilient Children. A long time educator and former preschool owner, she supports parents with practical tools for everyday parenting that develop life skills for mental well-being while fostering kindness. Through 1:1, a group parenting program and courses, Tara focuses on supporting parents with tools for today, tomorrow and life. As an educator she knows that success is a process and learning needs to accessible for busy parents, but understands that change take time and on-going support.
Resources
Website
Exciting News!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off January 18th, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
**In this episode:
[7:24] Emotions can't be faked around children - they are emotional radars!
[11:40]** Age appropriate language for better communication
[19:40] What are your family goals? Let's brainstorm
[25:09] How can we as moms keep the balance in lockdowns while running our businesses
[31:48] Easy things we can implement now to help in coping
Links in this episode:
[46:54] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this episode I have one of my recent graduates, Amanda Ferguson! Amanda is the owner and artist behind When Studio which specializes in Archival Fine Art Prints. We had a very inspiring chat about why pursuing this dream of building this business was so important to her. An Architect with a thing for Art - Amanda has been drawing for as long as she can remember. "When I grow up, I want to be an Artist" she would declare as a bubbly four-year-old to whomever would listen. A few decades later, she is living her dream, creating bright, bold, happy prints and cards with an eco-edge. Born out of the pandemic, When Studio was founded on the idea of seizing the moment, making the most of each day and reviving your favourite spaces with all the happy vibes.
Etsy
Website - LAUNCHING JANUARY 26TH
Exciting News!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off January 18th, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
In this episode:
[5:12] The journey from Architect to Small Business Owner
[14:44] Defining my ideal client and who I was connecting with the most
[27:28] How has the journey been as a woman?
[30:00] “So this is a launch with attitude”
[36:50] Launching – Living out that dream for my younger self
Links in this episode:
[41:31] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
Happy New Year and Welcome to season 2 of The Impactful Life Podcast! On this episode I wanted to chat about 4 surprising things that you might be overlooking in your own business that’s costing you sales. The good news is they’re so easy to fix and once you fix them you’re going to see a big increase in your revenue coming in this year.
Exciting News!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off January 18th, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
In this episode:
[2:21] Don’t be generic!
[5:04] Create your own platform
[7:22] Send and track your invoices!
[10:18] Nurture your relationships after the sale
[12:51] My challenge for you…
Links in this episode:
[6:49] Episode #12: 4 Things That Need To Be Above The Fold on Your WebsiteEpisode #41: 4 Things That Need To Be Below The Fold on Your Website
[15:13] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
We have finally made it to the end of 2021. I don’t know about you, but this year was a mix of really great things and some not so great things. But one really great thing that came out of this year for me is that I can now celebrate the first full season of The Impactful Life Podcast! So in this last episode of season one I wanted to share with you some highlights from the top 10 most downloaded episodes.
Exciting News!
Starting January 18th, I am hosting My FREE Business Idea Bootcamp: A 30-Day Business Kickstarter for Purpose-Driven Small Business Owners. You will learn the 8 key decision to take your business idea to the next level and start making your dreams of being your own boss a reality. Join the waitlist at janditchfield.co/bootcamp
In this episode:
[2:14] Ep. 27: Playing Small in Business and Life
[4:29] Ep. 43: 10 Tips & Tricks to Start an Email List (+Free Download)
[7:40] Ep. 19: Pursuing Their Passions: A Conversation with Side Hustle Academy Alumni
[12:23] Ep. 13: Balancing Mom Guilt and Entrepreneurship
[15:53] Ep. 6: Connecting Head and Heart in Business with Hélène Hébert
[19:31] Ep. 29: Five Mistakes to Avoid When Starting Your Business
[22:48] Ep. 21: Systems and Processes for a Successful Online Business with Kathleen McDonald
[26:22] Ep. 44: How to Grow Your Business Using Video with Virginia Kerr
[30:25] Ep. 22: It’s All About Your Brand with Rebecca Gunter
[35:47] Ep. 1: Top 5 Tips for Starting a Profitable Side Hustle From Scratch
Links in this episode:
[4:58] 100 Email Subject Lines That Will Make Your Readers Click OPEN!
[5:47] ConvertKit
[40:00] Business Idea Bootcamp - JOIN THE WAITLIST! Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
We made it through another year! As we start wrapping things up in our businesses for the holiday season, I wanted to pull back the curtain a little in my own business. On this episode, I sat down to share some of the lessons I’ve learned in my first full year operating as Jan Ditchfield Co.!
In this episode:
[2:34] Lesson 1: Imposter Syndrome shows up large for me
[11:11] Lesson 2: I was afraid to say no
[17:44] Lesson 3: Not everything has to be perfect!
[23:05] What lessons have you learned this year?
[25:26] My goal for 2022 with this podcast
**Links in this episode:
[24:23] Business Idea Bootcamp - JOIN THE WAITLIST! Helpful Links:The 4 Behind-the-Scenes Secrets** to Transform Your Followers into Customers Workshop
100 Email Subject Lines That Will Make Your Readers Click OPEN!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
Hate the thought of having to get on video to market your business?
Then this is the episode you've been waiting for!
This week on the podcast I have a VERY special guest who is someone I’ve admired for a long time, Virginia Kerr! She sat down with me, and we had a phenomenal conversation about improving how we use video to grow our business.
With over 177,000 followers on Instagram and 942,000 followers on Instagram, she knows a thing or two when it comes to video strategy.
Using her 20+ years of experience in television and working in newsrooms, Virginia now teaches business owners how to show up with confidence on camera so they can grow their audiences and revenue.
She joined me for a conversation all about:
- The biggest mistakes that small business owners make on video and how to fix them
- Simple ways to feel more confident on camera and how to start when you’re new to video marketing for your business
- Why you should ditch the wing-it video strategy you’ve been using in your business and put a system in place
- And how to be see as the go-to expert in your field
WebsiteInstagramTikTokYoutube
In this episode:
[4:54] This is Virginia Kerr
[15:08] When did things really take off for you?
[19:06] Avoid these red flags when you start getting on video
[27:03] I’ve never done a reel before. HELP!
[28:36] Simple ways to feel confident on video
[37:01] “My favourite is Cat Lady Carol”
[42:15] Advice for someone just starting out?
**Links in this episode:
[45:31] Business Idea Bootcamp - JOIN THE WAITLIST! Helpful Links:The 4 Behind-the-Scenes Secrets** to Transform Your Followers into Customers Workshop
100 Email Subject Lines That Will Make Your Readers Click OPEN!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This week we’re chatting all about email. I know the idea of growing your email list is as about as exciting as grocery shopping! But, I'm going to help you out by going through my top 10 myths, tips, tricks, and hacks to start your email list from scratch.
As a bonus I’ve made a FREE PDF DOWNLOAD of 100 email subject lines that will make your readers click OPEN every time! Make sure to grab your copy today and start turning readers into customers.
**In this episode:
[3:44]** Is email marketing just spam marketing?
[4:37] You legally need consent
[5:15] Let’s talk about unsubscribing
[7:26] Email marketing platform!
[9:15] You need to be emailing at least weekly
[10:31] Compelling subject lines ---> FREE PDF DOWLOAD
**Links in this episode:
[3:19] The 4 Behind-the-Scenes Secrets** to Transform Your Followers into Customers Workshop
[8:08] Email Marketing Platform: ConvertKit
[11:02]100 Email Subject Lines That Will Make Your Readers Click OPEN!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
We’ve all been through so many changes during 2020 and 2021. It got me thinking about how those changes have also brought a lot of feelings of loss and grief and how it shows up in our daily lives as entrepreneurs.
My guest this week is Jessica Broadway, a Certified Grief Specialist and Creation Strategist and Author. Jessica helps her clients identify the grief or loss that is holding them back.
Jessica Broadway, Owner of JJ & Co. Consulting.Jessica helps her clients take the deep dive to identifying the loss that is holding them back so they can discover who they really are. Jessica says, "When you know exactly what is holding you back, and what you really stand for, You can create exactly what you want in relationships and business."
Website
In this episode:
[3:02] Introduce yourself, Jessica!
[4:03] Grief and loss, what’s the difference?
[9:20] Suspend your thoughts about grief
[13:20] Tell us about your book!
[15:14] Advice for listeners?
Helpful LinksLive workshop: The 4 Behind-the-Scenes Secrets to Transform Your Followers into Customers
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this episode I wanted to chat about websites. More specifically, the four things you should have below the fold on your small business website. We all want a gorgeous website, but we also need one that will help us close sales.
Want to know the four things that need to be ABOVE the fold on your website? There’s an episode for that! Episode #12
In this episode:
[3:43] Build trust with your customers with social proof.
[6:36] Doesn’t matter what you sell, you need it!
[9:22] Offer a FREE resource section
[11:38] Our success indicators
[14:07] The Bootcamp will be back!
Links in this episode:
[2:42] Episode #12: 4 Things You Need Above the Fold on Your Website
[8:40] Live workshop: The 4 Behind-the-Scenes Secrets to Transform Your Followers into Customers
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Thursday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
Do you ever dream about quitting your 9 to 5 and going all in on your small business?
Trust me, I get it! That's why on this episode of my podcast I'm chatting all about how to turn your small business into your full time job.
I go through the 4 strategies you need to move from 9 to 5 to the boss of your small business. This is your success strategy to stop dreaming and start doing.
Plus, I have a free PDF download to help you implement these strategies in your own business that you can grab HERE!
**In this episode:
[1:05]** I remember the exact moment when I knew I was ready to quit my 9 to 5.
[5:08] Strategy #1: Find you money-makers
[6:55] Strategy #2: Make time to THRIVE in your business
[8:35] Strategy #3: Protect your thrive time
[10:08] Strategy #4: Grow your email list to grow your revenue!
**Links in this episode:
[4:02] Episode #14: You Need More than Passion in Business. You Need a Plan. [4:55]** FREE Download: How to Turn Your Small Business into Your Full Time Job
Resources:
Live workshop: The 4 Behind-the-Scenes Secrets to Transform Your Followers into Customers
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this week’s episode I wanted to give you a tour of Impact Business Academy, my new program! If you’ve been listening for awhile you know I retired my signature program, Side Hustle Academy earlier this year because I wanted to make it even better! Impact Business Academy is basically Side Hustle Academy on steroids! Take a listen.
Doors are officially open to Impact Business Academy!
Impact Business Academy is the most comprehensive online training program of its kind that teaches you the strategies to build, market, launch and grow a small business so you can transform your passion into profit.
It's easy to think you need to figure it out on your own. That's what most new small business owners do, this my friend, is the right place for you. I'm going to pull back the curtains on what makes a small business successful and help get you on the path to profit.
Impact Business Academy will give you the knowledge, tools and confidence you need to achieve your dream of running a successful 5-figure business while being supported every step of the way.
I believe in your dream! Let me help you make it become a reality.
Join me today here: janditchfield.co/impactbusinessacademy
On this episode:
[1:30] My very first business
[6:09] Inside the Academy
[7:16] Week One
[9:17] Week Two
[10:14] Week Three
[11:43] Week Four
[12:59] Week Five
[13:55] Week Six – LAUNCH!
Links in this episode:
[16:37] Impact Business Academy – Enroll Today!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this episode I am thrilled to be joined by one of my grads, Sarah Tait! As a graduate of the Side Hustle Academy, Sarah has connected the need for gently used kids' clothing into a social enterprise that's directly improving housing for criminalized women in our community!
Sarah Tait is the owner of Fabrick Collective, a social enterprise that simplifies shopping for second-hand kids' clothes while raising money for the Elizabeth Fry Society of Ottawa, a charity that provides housing for criminalized women as they rebuild their lives. In her former life as an academic criminologist, she interviewed hundreds of prisoners about the harms of incarceration. Following 10 years at home with her four children, she is embracing business ownership as a means to make a sustainable financial contribution to her community and family.
Website
Elizabeth Fry Society
Exciting News!
Door are open for your FREE exclusive access to Impact Business Academy! I’m giving you a SNEAK PEEK inside of Module One of my new program! I don't want there to be any mystery when I say that what I teach is different. The depth to the lessons, the step-by-step approach and the quality of my program are what make it so unique. And, why it works! The best way to see how Impact Business Academy can help you to grow your business is by trying it out!
From October 5th to the 10th, you can get FREE access to all 7 lessons of Module One, including the workbooks. But don't wait too long because access closes at 10:00pm ET on Sunday!
Head to the link to get immediate access to Module One: Lay your rock-solid business foundation so you can start building your dream today! https://www.janditchfield.co/sneakpeek
In this episode:
[5:47] Academia to motherhood to social enterprise!
[13:52] Community and giving back
[17:02] It’s all about sustainability
[20:37] How has it been to be a mother of 4 children and a business owner?
[26:51] How was your experience in Side Hustle Academy
[29:19] Advice for someone who is where you we’re at the start of your business journey?
Helpful Links:
Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the MakingI’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this episode I wanted to throw it back to an Instagram Live I did with one of my graduates Brenda Vander Zanden, CEO of Brenda & Co.
As a graduate of Side Hustle Academy, Brenda helps busy entrepreneurs launch and scale their online courses using done-for-you and done-with-you services and implementation. She has built a business that’s rooted in strategy and acumen, which has allowed her to make a meaningful difference in the lives of her clients.
You can find all things course creation with Brenda & Co. below:
Website
Exciting News!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my free 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off in September, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
In this episode:
[5:28] Let’s start at the beginning
[8:42] Looking back, what are you proud of?
[12:12] How was your journey in Side Hustle Academy?
[14:08] Where are you taking your business?
[16:53] Being a mom and building a business
Links in this episode: [19:33]Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this week’s episode I’m really excited to be joined by one of my graduates, Sara Ballantyne, Creator of Unstoppable Mama and Founder of Unstoppable Prints Co! We chatted all about pursing what it is that lights you up and finding ways to do it that are supporting the people around you at the same time.
Sara Ballantyne – Blogger/Designer/Author
As an Ottawa mom of two young kids, Sara expanded her lifestyle blog, Unstoppable Mama, and founded Unstoppable Prints Co, a trendy print shop focused on giving back. Unstoppable Prints Co creates beautiful minimalistic prints perfect for any nursery, playroom, or home. From impeccable foiling to handcrafted wax details, these prints are one of a kind and have a variety of custom options. She also does family line illustrations which transforms your family photos into modern pieces of art.
Sara has self-published a children’s book which is scheduled to be released later this year. With beautiful illustrations, a short catchy story, and a positive message, her book is sure to put a smile on both mothers and children’s faces. A portion of every print and book sold is donated to help mothers and their children in our community.
WebsiteShopInstagram
In this episode:
[2:19]Who are you and why are you so fabulous?
[9:09] Supporting initiatives
[12:37] Journey to business owner
[18:19] What about mom guilt and business?
[22:36] “I want to make everyone a role model”
[28:32] Advice for someone just starting out?
Links in this episode:
[32:46] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this week’s episode I thought it would be fun to actually listen to one of my live trainings! It gives you a little sneak peak into what it's like working with me, how I teach and how my programs are set up. This episode is basically a free trial! You know what else is free? My Business Idea Bootcamp that this live training is from!
Exciting News!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my FREE 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off in September, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
In this episode:[5:56] The first thing I teach everyone of my students
[15:45] Solopreneur
[22:54] Corporations
[28:25] Partnership
[32:33] Cooperative
[38:51] A great resource for advice
Links in this episode:
[38:51] GoodLawyers
[40:53] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the MakingI’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this episode I wanted to revisit an Instagram Live I did with one of my graduates, Natasha Mott of Down Home Designs. This is a really inspiring conversation that I think everyone should hear.
As a grad of the Side Hustle Academy, Natasha has transformed her artistic talents into a profitable business while trying to balance motherhood. Her unique ability to add sparkle to the lives of her customers through her unique, handcrafted keepsakes is putting her on a path to profit!
You can find Natasha and her fabulous designs below:Website
Exciting News!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my free 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off in September, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
On this episode:
[5:39] What’s your business all about?
[8:37] “I had a hobby that I was trying to pretend was a business”
[12:31] Side Hustler to CEO?
[16:04] How was the journey through Side Hustle Academy?
[20:19] Everything changed!
Links in this episode:[29:35]Impact: A Business Community for Passionate Entrepreneurs in the Making
[30:14] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the MakingI’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This week’s episode is all about missteps we make in our early days of our business. I went through the top 5 things that you might not have even realized you’ve done in your business and how to correct them. One is as simple as your email address!
Exciting News!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my free 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off in September, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
In this episode:
[2:26] Are you solving a problem that your potential customer has?
[4:45] Get professional!
[7:04] What’s your Niche?
[8:56] Who is your Ideal Customer?
[11:32] Are you validating your offer?
[14:32] Buy all your domains! Trust me.
Links in this episode:
[20:21] Business Idea Bootcamp: A 30-Day Business Kickstarter for Female Entrepreneurs in the Making
Other helpful links:
Impact: A Business Community for Passionate Entrepreneurs in the Making
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
How can you build a business that lights you up?
On this episode of the podcast I'm joined by my special guest Lianne Kim who joins me to talk about the steps we can take to build the business we were meant to run and step away from the things that drag us down.
To me Lianne is the Canada's version of Amy Porterfield. When you listen to this episode, you'll see why I feel that way. Lianne is a business coach and the founder of Mama's and Co., which is an incredible community for mama entrepreneurs. She is the host of the wildly popular podcast "The Business of Thinking Big" and the author of the bestselling book "Building a Joyful Business". Lianne is on a mission to help women make a great living on their own terms, doing what they love.
Enjoy this conversation and be sure to get your FREE copy of Lianne’s book at the link below!
In this episode:
[4:34] What does it mean to build a joyful business?
[13:15] Finding that zone of genius and what makes you unique.
[20:05] All about Lianne’s Book.
[23:03] Mothering, Business, and a Pandemic.
[28:30] Pivot your business toward the joy without having to start over.
[33:00] Lianne’s Biggest red flag in business and how to keep yourself driven when things get dicey.
Links in this episode:
[14:42] Impact: A Business Community for Passionate Entrepreneurs in the Making
[20:16] https://www.liannekim.com/book Use the code IMPACT to get your free copy (shipping not included)
[42:32] The Business of Thinking Big Podcast
Follow Lianne on IG: @liannekimcoach and @mamasandco
Join my Business Idea Bootcamp!
If you've been thinking that this is the time for you to start your own business, or if you have a business that you've been running for a while, and you're ready to take it to the next level, then I invite you to join me in my free 30-day business kickstarter called the Business Idea Bootcamp. We officially kick off in September, and I'm going to be walking you through a whole month of trainings, focusing on eight key decisions that every business owner needs to be making in order to take their idea into from spark to launch. Join me at janditchfield.co/bootcamp!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
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Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this episode, I wanted to chat about success in your business and what that looks like for you. Success means something different to everyone, even if they’re in the same business as you. It's easy to get lost in comparing ourselves to others and fall down that rabbit hole toward self-doubt.
What you need to be focused on when you’re talking about understanding whether you’re gaining success or not, is how you are moving the needle toward achieving your goals, not someone else's.
In this episode:
[1:17] “You’ll never be taken seriously because of the size of your Instagram following.”
[7:45] What is your WHY?
[8:46] Do you have the right support system?
[11:13] Success is not a linear path
[12:29] Give yourself time on this journey
Links in this episode:
[14:42] Impact: A Business Community for Passionate Entrepreneurs in the Making
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This week, I’m joined by a really special guest. And it's actually my husband, Mike!
I wanted to have a conversation about it's like to be partnered with someone who’s an entrepreneur when you’re not one and what it takes in a relationship to make this life work. I don’t think enough people are talking about this from the spouse’s point of view.
There’s always been this misconception that entrepreneurs lead such glamourous lives skipping down beaches and pulling in 6 or 7-figures. The reality is, it's so much more than that. It's really hard work, and it can take a toll on yourself and your family.
In this episode:
[6:00] Rock n’ Roll to working for the government?
[12:02] What’s the hardest part of being married to an entrepreneur?
[16:51] We both know I do not like working for other people
[20:31] Are there any benefits to being married to an entrepreneur?
[26:36] How has my focus on building my business impacted our marriage?
[32:32] Any advice to fellow spouses?
[35:44] Be supportive!
Links in this episode:
[42:42] Impact: A Business Community for Passionate Entrepreneurs in the Making
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
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Spotify
Amazon Music
Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
This week I wanted to have a chat about some things that we do wrong in our businesses when we’re first starting out. It’s really important to identify those things really early on so you don’t make those mistakes. But these mistakes are very common! And I’ve seen these mistakes in other businesses and even in my own business so I’m going to tell you how to avoid them!
I want to make sure you have the chance to start out on the best foot while you’re growing your business, no matter where you are in your journey.
In this episode:
[2:19] Mistake #1 – Do you know who your ideal customer is?
[7:35] Mistake #2 – Are you over launching?
[10:30] Mistake #3 – Pricing out of fear not strategy
[13:51] Mistake #4 – Are you trying to be everywhere all the time?
[18:42] Mistake #5 – Is it too soon to pivot?
Links in this episode:
Impact: A Business Community for Passionate Entrepreneurs in the Making
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
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Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
I’m thrilled! This week I’m joined by a really special guest, Chelsea Wallace, also known as The Launch Copy Coach. She is phenomenal! We take it for granted too often that burnout is just the price you pay for being an entrepreneur, but Chelsea has other thoughts on that! She joined me on this episode to talk openly about launching without burning out and how to avoid running yourself into the ground trying to build your business. This is a must listen!
Chelsea was a speaker at The Entrepreneur Conference I had earlier this year and I knew I had to get her back for a podcast episode. She shares so much wisdom, gold and honesty in this episode. I really hope you enjoy this conversation as much as I did!
Chelsea Wallace is a Launch Strategist and Copywriter who has helped hundreds of online brands execute multi-5 and 6 figure marketing campaigns, grossing up to $1,500,000 in revenue. As The Launch Copy Coach and a Launch Burnout Coach, she supports high-ticket coaches who have burned out trying to create a multi-5 or 6-figure launch so they can get back to launching with those high-dollar results BUT without running on empty and without the burnout.
Website
Podcast
In this episode:
[6:03] How did your journey start?
[13:29] Why is so important to address burnout when launching?
[23:12] Stripe account?
[26:11] Messaging is a HUGE deal!
[32:20] Step away and disconnect from the launch
[39:26] Two pieces of advice
Helpful Links:
Impact: A Business Community for Passionate Entrepreneurs in the Making
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
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Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
Welcome to The Impactful Life Podcast.
(Formerly the Hey Spark Plug! Podcast)
Notice anything new?
I did some pretty deep soul searching recently and realized some changes needed to be made within my own business. This was a journey that I had to go through within my business to realize that there were things that weren't going the right way. More than anything else, I wasn’t showing up the way that I wanted to be showing up for myself and for my community. On this episode of my 'new' podcast, I wanted to talk a little about that journey and why I was playing small in my business by playing it safe.
This is the start of something new and special... the start of an Impactful Life.
Come along for the journey!
In this episode:
[4:36] There’s no playbook
[6:16] The conversation with a mindset coach that changed my mindset!
[12:46] You have to show up BIG!
[13:52] What can you expect moving forward?
Links in this episode:
[17:38] Impact: A Business Community for Passionate Entrepreneurs in the Making
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to The Impactful Life Podcast and be the first to know when a new episode drops!
Apple Podcasts
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Join Jan every Wednesday as she gives you the strategies, inspiration, and tips to help you develop the confidence to turn what matters to you into a business with purpose and live a life of meaning. Ready to put the profit behind your passion? Let’s do this!
On this episode we’re talking all about how to build a business for good! I am a big believer that if you want to make a significant social change, you should be starting a business. And that business is a Social Enterprise (Don’t worry! It's just a fancy way of saying a business for good).
Building a business for good combines the advocacy of a non-profit with a business for profit. It’s all about aligning making profit in your business while supporting, advocating, and making a lasting impact in the world.
In this episode:
[2:58] What’s a social enterprise?
[6:25] Buy one, give one business model
[9:51] Remove the charity aspect from something and people will listen to you differently
[11:10] Fill the market need!
[11:50] Advocacy based social enterprise
[14:33] Thinking about starting a nonprofit?
Links in this episode:
[16:26] Hustle: A Business Building Community for First-time Female Entrepreneurs
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
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Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
We have an amazing guest this week, Bernadeth Betchi!
Bernadeth brought her incredible knowledge to an especially important conversation that everyone should have in business and in life.
Is your business inclusive?
If you had to think about it, chances are it's not. I sat down with Bernadeth and had a very profound conversation about inclusivity in business (and life!) and let me tell you, I learned a lot! And I know you will too.
Bernadeth Betchi – President & Founder of Sankofa Consultants Group
Bernadeth has a Bachelor of Communication, a Masters of Women and Gender Studies and is a PhD candidate in Philosophy Feminist and Gender Studies at the University of Ottawa.
She has worked at the Prime Minister of Canada’s Office, at the Canadian Human Rights Commission and she is a professor of Communications and Human Rights at Algonquin College. Bernadeth has helped governments and organizations to become diversity, equity and inclusion focused.
Where to find Bernadeth:
Website
In this episode:
[8:45] Are you doing things in your business that are actually harmful or excluding people?
[12:13] There’s always room for progress and improvement
[25:03] How can we elevate the voices that need to be heard?
[33:13] Are there policies we should be implementing?
[42:47] It’s extremely important not to lose yourself and your core values for profit
Links mentioned in this episode:
[46:50] Unconscious Bias Workshop with Bernadeth Betchi
Other helpful links:
Hustle: A Business Building Community for First-time Female Entrepreneurs
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
This is Part 2 of leveling up your online presence and it's all about technology! You can find Part 1 HERE
Last week I shared my tips on how to show up online with confidence and now that we have the confidence down, we need the technology to record it. The right technology and lighting can make such a difference in how your audience sees you and your content!
Not a tech person? That’s ok! This episode will give you all of my tips and tricks to ease into the Live space so you can reduce the overwhelm and just focus on your message.
Here’s a little bonus for you!
Don’t forget to grab your FREE copy of The Go Live Guide: The essential guide to getting on camera with confidence as an entrepreneur!
In this episode:
[4:44] Where should you look when you’re on camera?
[6:32] We don’t think about the framing of ourselves within our camera!
[8:52] When it comes to background – less is more!
[10:42] Lighting – Why is it so misunderstood?
[12:51] Do you have brand misalignment? And how does it come across in your videos?
[14:06] It’s not fluff – its all about building an effective brand
Links mentioned in this episode:
[3:22] The Go Live Guide: The essential guide to getting on camera with confidence as an entrepreneur
Other helpful links:
Hustle: A Business Building Community for First-time Female Entrepreneurs
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
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Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
I have so much information about leveling up your online presence that I had to make this episode 2 parts!
One aspect of leveling up your online presence is being more face-forward on your social media platforms. That means confidently presenting yourself to your audience doing lives, reels, or webinars.
“But Jan… I don’t have the confidence to show my face on camera!”
This episode is for you! I shared some of my absolute best tips on how to show up online with confidence. I promise it’s not as daunting as it seems! I’ve been speaking in front of the public and on TV for years, so I’ve got you!
In this episode:
[3:07] For me, it’s all about planning.
[5:54] When YOU are consistent, your audience will be consistent!
[7:51] Until you get really comfortable with being able to do a live without a script, script yourself from the start. Game changer!
[11:12] Tell a story and build a rapport with your audience quickly and easily.
[12:37] End with a call to action. If you don’t, then you are missing the opportunity to move people into your funnel, and you’re missing the opportunity for a sale.
[15:09] Don’t forget about replays!
Links mentioned in this episode:
[4:48] The Go Live Guide: The essential guide to getting on camera with confidence as an entrepreneur
[6:38] Hustle: A Business Building Community for First-time Female Entrepreneurs
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
On this episode I sat down and chatted with brand maven, marketing genius and copywrite specialist, Rebecca Gunter! We talked all about positioning statements, what they are and why they matter.
Take a listen!
In this episode:
Rebecca Gunter is your port in the storm in communication chaos and marketing mayhem. Her branding prowess and business savvy pairs endless creativity with good old-fashioned know-how. She is here to help you get crystal clear about your motivation and message, positioning you for audience engagement that’s ready for action.
- Website
[5:14] Creating the best experience for your client
[8:13] What really is a “brand”?
[15:13] Where does the logo fit into branding?
[28:34] How can I create a brand that is meaningful?
[40:20] Be comfortable with being uncomfortable
[51:34] Trust yourself, you deserve to be here!
Links mentioned in this episode:
[56:16] Hustle: A Business Building Community for First-time Female Entrepreneurs
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
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Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
In this episode I sat down and chatted with Side Hustle Academy Alumni and CEO, Kathleen McDonald! She shares her expertise on the systems and processes you need to have in place to run a successful business without the overwhelm.
Doors are closing this week to Side Hustle Academy, my signature program that helps turn your idea into a profitable business. It's the last time I'll be running SHA, so if you've thinking about joining, now is the time!
Take a listen!
In this episode:
Kathleen McDonald, CEO of kathleenmcdonald.ca
- Website
[4:45] What are some of the things that people should be thinking about when they’re first starting out?
[6:11] What the heck is a SOP and why do you need it?
[10:42] So, what are the 3 things that you should be putting in place from the start?
[14:42] Don’t forget to THANK your clients!
[17:31] I NEED HELP! Should I hire a virtual assistant?
[31:58] Ok, I’m ready to lean into my business… What’s your best advice for me?
Links mentioned in this episode:
[36:57] Join Side Hustle Academy
[37:56] Free Masterclass: How to Build Successful Side Hustle From Scratch
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
In this episode I wanted to chat about something near and dear to my heart, and that’s building a business with children at home. Balancing motherhood and business can be difficult, but I’m going to give you some tips on how I’ve been able to build a business with a child running around and still be a present mom at the end of the day.
Take a listen and then grab your FREE access to my CEO Mom Guide: The “Must Have” Guide to Find the Time to Build Your Business While Raising Children! This is the exact method that I use in my business to balance being my own boss with motherhood and it's filled with amazing resources so you can learn how to do the same!
In this episode:
[4:34] Identify your money activities
[7:19] Thrive time
[14:18] Lessen the mom guilt
[15:25] Never apologize for being a mom!
Links mentioned in this episode:
[14:57] Hustle: A Business Building Community for First-time Female Entrepreneurs
[16:58] CEO Prep School
[17:29] Side Hustle Academy
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
This is a really special episode. I’m joined by five of my graduates of Side Hustle Academy to talk a little bit about their time in the course and their journey building their business and where its brought them. Plus - Special Announcement!
Take a listen!
In this episode:
[3:17] Sarah Tait – CEO of Fabrick Collective
- Website
[3:50] Jessica Williams – Founder of Ladies Go Local
- Website
[4:52] Helene Hebert – CEO of Hélène Hébert Compagnie
- Website
[5:51] Natasha Mott – CEO of Down Home Designs
- Website
[6:57] David Valcourt – CEO of David Valcourt Massothérapie
Links mentioned in this episode:
[53:04] CEO Prep School
[54:45] Side Hustle Academy is BACK!
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
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Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
On this episode I wanted to chat a little bit about four mindset shifts that you need to be making in business, especially as an early entrepreneur that are going to move your business forward without the overwhelm. Exciting Announcement! - A new challenge and courses coming soon!!
Take a listen!
In this episode:
[2:13] New five-day challenge
[6:22] Mindset shifts
[14:00] Scholarship Program - supporting women with children
[16:53] Basic business acumen
Links mentioned in this episode:
[4:39] CEO Prep School
[7:02] Hustle: A Business Building Community for First-time Female Entrepreneurs
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
On this episode I wanted to chat a little bit about something people don’t talk about enough about in the journey of becoming your own boss. And that’s how to go from being an employee to actually being in charge of yourself. And strategies that you can put in place that will help you with that transition. Plus – An Exciting Announcement!
Take a listen!
In this episode:
[1:30] Exciting Announcement!
[7:30] Transition from employee to your own boss
[10:08] Tools to stay organized
[14:56] Finding a community for support
Links mentioned in this episode:
[16:56] Hustle: A Business Building Community for First-time Female Entrepreneurs
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcasts and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
Earlier this month, I hosted my annual free virtual event, The Entrepreneur Conference and I wanted to put together some highlights for you. This year was all about learning how to level up your online business strategies and it was filled with valuable information that was presented by some amazing and inspirational women in business. Enjoy Part 2 of the conference highlights and make sure to have a pen handy to take notes.
Take a listen!
In this episode:
[4:05] Susan McDonald - Small Biz Finances 101
- Website
[10:13] Gill Moakes - Making Money Matter
- Website
[15:05] Anyo Green - Let Me Teach You How to Ditch Marketing Overwhelm by Adding Honey to Your Strategy
- Website
[21:18] Karen Yankovich - LinkedIn! Profitable Virtual Networking
- Website
[27:26] Jan Ditchfield - Creating a Lead Magnet that Converts
- Website
[34:00] New course - Spark
Links mentioned in this episode:
[34:00] Spark - New Course!
Don't forget to check out Jan's Masterclass going on April 27-29!
FREE Masterclass - 5 Secrets to Start a Successful Online Business From Scratch
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcasts and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
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Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
Earlier this month, I hosted my annual free virtual event, The Entrepreneur Conference and I wanted to put together some highlights for you. This year was all about learning how to level up your online business strategies and it was filled with valuable information that was presented by some amazing and inspirational women in business. Enjoy Part 1 of the conference highlights and make sure to have a pen handy to take notes.
Take a listen!
In this episode:
[4:45] Jan Ditchfield – Course Creation 101
- Website
[10:00] Chelsea Wallace – Fundamentals of Your Online Launch
- Website
[14:59] Amanda DeGrace – Taking Your In-Person Business Online
- Website
[20:15] Rebecca Gunter – Makeover Your Messaging
- Website
[27:34] What's coming up for part 2?
[28:41] My FREE Masterclass!
Links mentioned in this episode:
[28:41] FREE Masterclass - 5 Secrets to Start a Successful Online Business From Scratch
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcasts and be the first to know when a new episode drops!
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Google Podcasts
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Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
On this episode I sat down to chat about passion and profit in business. Passion in business is important; if you are not passionate about your business, you won’t succeed. But you need more! You also need a solid plan that will harness that passion and turn it into a successful business.
Take a listen!
In this episode, Jan discusses:
[1:15] Getting to the online space.
[8:17] Four places to start out with.
[11:52] Exciting Announcement! And getting back to basics.
[13:03] Just starting out? I’m here to help!
Links mentioned in this episode:
[11:52] Spark; A Business Incubator for Online Entrepreneurs
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
On this episode I sat down to chat about mom guilt and building a business. As a mom and a business owner, I know it can seem impossible to do both and be successful but, I assure you it is possible! Set your boundaries and set your schedule according to your family priorities and be unapologetic about it. Because you’re a mom first and a business owner second.
Take a listen!
In this episode, Jan discusses:
[2:12] Building a business and leaving a legacy for your children
[5:12] You don’t need to do 60-hour work weeks!
[6:00] Boundaries in business… what is most important to you?
[9:33] The big three
[14:11] The Entrepreneur Conference
Links mentioned in this episode:
[15:10] The Entrepreneur Conference
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcasts
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
On this episode I sat down to chat about websites and the 4 things that should be above the fold on your site. These are the first things everyone sees on your website, so they matter in how you want people to get to know you. Do you know what action you want someone to take when they land on your website? What do you want to sell them? How should you lay out your site to move your visitors into your funnel? Let’s find out…
Take a listen!
In this episode, Jan discusses:
[1:37] The Entrepreneur Conference is back, and we’re focused on leveling up your online business presence
[5:28] The 4 things that go above the fold on a website
[8:53] Your value proposition... why is it so important?
[20:14] Fantastic guest package for The Entrepreneur Conference
Links mentioned in this episode:
[19:54] The Entrepreneur Conference – Free Virtual Ticket!
Resource from this episode:
- Side Hustle Academy
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you any suggestions, feel free to DM me on any of my socials or send me an email!
Subscribe below to the Hey Spark Plug! Podcast and be the first to know when a new episode drops!
Apple Podcast
Google Podcasts
Spotify
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
On this episode I wanted to talk about the 3 ways that adding a course can really change your business. When you add a course, it provides you with an ability to grow a revenue stream that gives you the luxury of being able to choose the clients you want to work with or take on projects that inspire you. Also, exciting announcement about this year’s Entrepreneur Conference!
Take a listen!
In this episode, Jan discusses:
[1:29] Announcement! Bringing back the Entrepreneur Conference!
[2:26] Preview of some topics that will be discussed during the conference
[4:52] Adding a course in your business...what changes?
[6:33] A great way to create passive income
[11:16] The conference is …FREE?!
Links mentioned in this episode:
- [12:20] The Entrepreneur Conference
Resources from this episode
- Side Hustle Academy
Let’s get friendly on social:
I’d love to hear from you! Please rate and review this podcast. If you have any suggestions, feel free to DM me on any of my socials or send an email!
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to build something magical!
Subscribe to the Hey Spark Plug! Podcast on Apple, Google Podcasts or Spotify and be the first to know when a new episode drops.
On this episode of Hey Sparkplug!, I sit down with Kathleen McDonald to talk about everything from motherhood, pivoting a business and the importance of a supportive community. We chat in-depth about pivoting your business when you feel like something just isn’t working the way it should and how Kathleen is teaching her daughters that they too can become their own boss one day.
During this episode Jan discusses:
[4:08] Meet Kathleen McDonald
[9:25] Something wasn’t adding up, how Kathleen decided to pivot her business
[17:32] How the Side Hustle Academy’s community has helped Kathleen with her business
[21:37] Kathleen’s proudest thing during the pivot of her business and what she’s teaching her daughters
Links mentioned in this episode
- [30:57] Hustle: A Business Building Community for First-time Female Entrepreneurs
Resources from this episode
- Side Hustle Academy
Let’s get friendly on social:
- Facebook: https://www.facebook.com/janditchfield.co
- Instagram: https://www.instagram.com/janditchfield.co/
Join Jan every Wednesday for quick and easy actionable lessons to help reach your business goals and keeping you on track to building something magical!
Subscribe to the Hey Sparkplug! Podcast on Apple, Good Podcasts or Spotify and be the first to know when a new episode drops.
I opened up the doors to my signature program, the Side Hustle Academy last week, so I’ve been doing a lot of talking with potential students about their dreams and what’s motivating them to start a business. I’m also talking with a lot of people about their fears of joining and then failing to get their idea off the ground. In this episode of the Hey Spark Plug! Podcast, I’m sharing with you my very personal story about the biggest professional failure of my life and where that journey took me. Imposter syndrome is real and we need to talk about it in order to set our minds to overcome it! Take a listen.
During this episode Jan discusses:
[1:39] The conversations she’s having about the fear of failing with potential students.
[3:02] Jan shares the story of her biggest professional failure and how that impacted her.
[8:02] How success is a skill and like all skills we need to practice it to master it.
[8:39] Leaning into believing in success instead of failing.
[10:33] The Side Hustle Academy and how it can help you to move forward with your dreams.
Click here to listen!
Links mentioned in this episode:
- [1:02] Side Hustle Academy
Resources from this episode:
- Side Hustle Academy
Let’s get friendly on social:
- Facebook: https://www.facebook.com/janditchfield.co
- Instagram: https://www.instagram.com/janditchfield.co
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your business goals and keeping you on track to building something magical!
Subscribe to the Hey Spark Plug! podcast on Apple, Google Podcasts or Spotify and be the first to know when a new episode drops.
I opened up the doors to my signature program, the Side Hustle Academy on Wednesday where I teach first-time female entrepreneurs how to start and launch the business of their dreams. In celebration of this, I’ve been bringing my graduates on to my Instagram Lives and chatting in depth about their businesses and time inside the Side Hustle Academy. I had a really passionate and powerful discussion with Caylie, the founder of Corvi Creations this week and wanted to share that conversation with you. She has built a business that sparks her heart, but also is profitable. Join us to learn how she’s done that!
During this episode Jan discusses:
[3:36] Meet Caylie, the powerhouse behind Corvi Creations
[6:38] The hardest part of building her business and how Caylie is overcoming imposter syndrome.
[12:26] The story of Gertrude, the piano that found a new life with Caylie and its 151-year-old story.
[18:18] How the Side Hustle Academy has helped her to find success in her business.
Click here to listen!
Links mentioned in this episode:
- [26:32] Side Hustle Academy
- [30:22] Free Masterclass: Five Mistakes You'll Make in Your First Year of Business (And How to Avoid Them)
Resources from this episode:
- Side Hustle Academy
Let’s get friendly on social:
- Facebook: https://www.facebook.com/janditchfield.co
- Instagram: https://www.instagram.com/janditchfield.co
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your business goals and keeping you on track to building something magical!
Subscribe to the Hey Spark Plug! podcast on Apple, Google Podcasts or Spotify and be the first to know when a new episode drops.
I focus on talking a lot about how to do things right in your business, but what happens when things don't go as planned? On this episode of the Hey Spark Plug! Podcast, I step out of my comfort zone to share my own story of the pivots I had to make since I launched my business. We all make mistakes with our planning and we all face obstacles that are just impossible to move through...like a pandemic. The key to success is knowing when to move your business and when to stick it out.
During this episode Jan discusses:
[1:12] The reason why she wanted to record this episode and how some of her students are pivoting their businesses before launching them.
[1:38] The emotional impact pivoting has on us as entrepreneurs.
[2:18] Jan shares her own journey pivoting her business and the behind the scenes look at how that impacted her growth and confidence.
[12:10] A message to her students who are pivoting: pivoting is not failure. It's a sign of tremendous business acumen.
Click here to listen!
Resources mentioned in this episode:
- [13:20] Free Masterclass: Five Mistakes You'll Make in Your First Year of Business (And How to Avoid Them)
Resources from this episode:
- Side Hustle Academy
Let’s get friendly on social:
- Facebook: https://www.facebook.com/janditchfield.co
- Instagram: https://www.instagram.com/janditchfield.co
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your business goals and keeping you on track to building something magical!
Subscribe to the Hey Spark Plug! podcast on Apple, Google Podcasts or Spotify and be the first to know when a new episode drops.
This week I’m thrilled to be joined by a special guest, Hélène Hébert the founder of Hélène Hébert compagnie and graduate of the Side Hustle Academy. We sat down to talk about her journey that brought her from having a very successful career as a nuclear engineer to launching her own business where she teaches aspiring and experienced gardeners how to live more sustainably by growing more food at home indoors and out all-year-round. Hélène has a remarkable story to tell about being a working mother, living in the remote north in Canada and how we can create community while digging in the dirt.
During this episode Jan discusses:
[2:51]: Meet Hélène Hébert.
[7:55] How living in Northern Canada became the catalyst to Hélène’s journey as an entrepreneur.
[11:47] Combining your head and your heart in business in order to be financially secure.
[13:47] How to make long lasting changes in society through business.
[16:32] The shift in people’s needs and desires since the pandemic happened.
[21:53] Overcoming fear as a first-time entrepreneur.
Click here to listen!
Resources mentioned in this episode:
[13:34] Side Hustle Academy Sneak Peek
[1:20] Hélène Hébert compagnie
Episode transcript: Transcript of the episode’s audio.
Let’s get friendly on social:
● Facebook: https://www.facebook.com/janditchfield.co
● Instagram: https://www.instagram.com/janditchfield.co
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your business goals and keeping you on track to building something magical!
Subscribe to the Hey Spark Plug! podcast on Apple, Google Podcasts or Spotify and be the first to know when a new episode drops.
I talk a lot about business principles with my students and in my social channels, but today I wanted to dig into mindset and look at the biggest lie you are telling yourself as a first-time entrepreneur and how it is holding you back in your business. Honestly, if I had a dime for every time I have heard someone say this to me, I’d be obnoxiously wealthy by now! In this episode, I’ll walk you through what that lie is, why it is so commonly believed and three ways to overcome it.
During this episode Jan discusses:
- [2:14]: What the biggest lie is you are telling yourself as a first-time entrepreneur.
- [2:48] The key to defining your unique value.
- [4:32] The first step in knowing how to discover what makes you unique in relation to your business.
- [4:56] Step two, how your unique advantage separates you from your competition.
- [5:26] Lastly, the questions to be asking yourself to help shift your mindset toward success.
- [6:05] Success is a skill that needs to be practiced in order to master it.
Click here to listen!
Resources mentioned in this episode:
- [0:59] Side Hustle Bootcamp
- [7:33] Side Hustle Academy Sneak Peek Waitlist
Episode transcript: Transcript of the episode’s audio.
Links mentioned in this episode:
- [7:33] Side Hustle Academy Sneak Peek Waitlist
Lets get friendly on social:
● Facebook: https://www.facebook.com/janditchfield.co
● Instagram: https://www.instagram.com/janditchfield.co
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your business goals and keeping you on track to building something magical!
Subscribe to the Hey Spark Plug! podcast on Apple, Google Podcasts or Spotify and be the first to know when a new episode drops.
On this episode of Hey Spark Plug!, I sit down with writer, speaker, and digital content creator Rebecca Stanisic to talk every thing from motherhood, blogging and how Rebecca became a online marketing success. We chat in depth about navigating and aligning your motherhood goals with professional goals, how they are both equal priorities and the most common marketing mistakes that early entrepreneurs make.
During this episode Jan discusses:
● [2:14]: Meet Rebecca! Blogger, freelance writer and a content creator and strategist powerhouse.
● [4:01] Rebecca’s transition in motherhood from working outside the home to monetizing her blog and her journey to entrepreneurship.
● [8:43] The concept of balance and navigating your priorities.
● [15:06] Am I crazy to try and think that I can start a business while raising a child?
● [18:00] “Can it be done? Of course it can be done. It can't be done magickly” – Rebecca Stanisic
● [19:53] Understanding of where your audience is and where you need to be.
● [23:42] Speak your truth and sell with your heart.
● [26:35] Getting the message out for the first time. Advice on how to Authentically represent yourself and your brand.
Click here to listen!
All about Rebecca:
If you’ve ever thought about becoming a professional blogger, you’ll want to hear what Rebecca Stanisic has to say!
Rebecca is a writer, speaker, and digital content creator. She's been blogging on her parenting website, A Little Bit of Momsense, since 2009 and for almost as many years has helped fellow bloggers and small business owners create and curate relevant, intentional digital content that helps them meet their goals and grow their business. She's the proud mom of two, living in Ottawa, and is fueled by fiction and coffee.
Connect with Rebecca:
www.rebeccastanisic.com
www.bitofmomsense.com
@bitofmomsense (on all social channels)
LinkedIn: https://www.linkedin.com/in/rebeccastanisic/
Resources mentioned in this episode:
● [13:34] Side Hustle Academy: https://www.janditchfield.co/sidehustleacademy
● [1:20] Rebecca Stanisic Writer and Content Creator: www.rebeccastanisic.com
Episode transcript: Transcript of the episode’s audio.
Links mentioned in this episode:
● [1:10] Side Hustle Bootcamp: https://www.janditchfield.co/bootcamp
● [1:16] Little Bit of Momsense Blog: www.bitofmomsense.com
Let’s get friendly on social:
● Facebook: https://www.facebook.com/janditchfield.co
- Instagram: https://www.instagram.com/janditchfield.co
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your business goals and keeping you on track to building something magical!
In this episode of Hey Spark Plug!, Jan discusses in depth her why for stating her business and how her why translates to her ideal customer to create profits in her business. Jan gives you three easy and actionable steps to help narrow down how to align your passions in order to increase your profits.
During this episode Jan discusses:
- [7:40] Step 1: Getting clear on your why. Writing out the reasons why you want to start a business or have started your business.
- [9:50] Step 2: How your why can lead you to your ideal customer. Understanding who's going to buy from you, and why they are going to care about what you are selling
- [15:10] Step 3: Outlining what Benefits your why delivers to your ideal customer. Look at your why and how it will add value to the customers experience.
Click here to listen!
Resources mentioned in this episode:
- [1:26] Side Hustle Academy: https://www.janditchfield.co/sidehustleacademy
Episode transcript: Transcript of the episode’s audio.
Links mentioned in this episode:
- [1:10] Side Hustle Bootcamp: https://www.janditchfield.co/bootcamp
Lets get friendly on social:
Facebook: https://www.facebook.com/janditchfield.co
Instagram: https://www.instagram.com/janditchfield.co
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your business goals and keeping you on track to building something magical!
Subscribe to the Hey Spark Plug! podcast and be the first to know when a new episode drops.
In this episode of Hey Spark Plug!, You will learn how to take control of 2021 and see the opportunities that you could be building a business around. Jan discusses the three profitable businesses you should be starting in 2021 and how they will make a difference in the lives of your customers.
During this episode Jan discusses:
- [6:12] Business 1: Course Creation. Teach students how to master a skill, solve a problem, or learn something new.
- [11:59] Business 2: Membership Based. Build an engaged community and bring members high quality, monthly content that will enrich their lives.
- [14:00] Business 3: Social Enterprise. Combining head and heart to make a meaningful change in the lives of people and the world.
Click here to listen!
Resources mentioned in this episode:
- [3:50] Side Hustle Academy: https://www.janditchfield.co/sidehustleacademy
Episode transcript: Transcript of the episode’s audio available in the tab above or available here.
Links mentioned in this episode:
- [1:13] Side Hustle Bootcamp: https://www.janditchfield.co/bootcamp
Lets get friendly on social:
- Facebook: https://www.facebook.com/janditchfield.co
- Instagram: https://www.instagram.com/janditchfield.co/
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your business goals and keeping you on track to building something magical!
Subscribe to the podcast and be the first to know when a new episode drops. Subscribe now!
On this first episode of Hey Spark Plug!, Join award-winning social entrepreneur, business educator, and founder of Jan Ditchfield Co., Jan Ditchfield as she shares from her extensive experience as to why businesses struggle financially and her top five tips on how she went from spark to the CEO of a thriving online business in 2020.
During this episode Jan discusses:
- [2:08] Tip 1: Knowing your ideal customer. Knowingly your ideal customer is will guide everything in your business planning.
- [3:24] Tip 2: The riches are in the niches. Do not leave money on the table.
- [4:19] Tip 3: Your email list means more than your social media when it comes to driving sales for your business. Social media is rented space.
- [5:37] Tip 4: Focus on where you want to go, not where you are now. Analyze your competition then forget about them.
- [6:37] Tip 5: Your brand is more than your logo. Your brand is what customers say when you’re not in the room.
Click here to listen!
Resources mentioned in this episode:
- [1:45] Side Hustle Academy https://www.janditchfield.co/sidehustleacademy
Episode transcript: Transcript of the episode’s audio.
Links mentioned in this episode:
- [9:05] Side Hustle Bootcamp https://www.janditchfield.co/bootcamp
Lets get friendly on social:
- Facebook: https://www.facebook.com/janditchfield.co
- Instagram: https://www.instagram.com/janditchfield.co/
Join Jan every Wednesday for quick and easy actionable lessons to help you reach your career goals and keeping you on track to building something magical!
Subscribe to the podcast and be the first to know when a new episode drops. Subscribe now!