PR Couture - Fashion PR's Haute Spot: Recent Episodes
PR Couture
PR COUTURE radio features interviews with top fashion PR professionals, providing a resource for successful, emerging and aspiring fashion publicists, designers, students, and educators to share tips, tricks, challenges, and commentary about the role of public relations in the fashion industry.
Join PR Couture founder Crosby Noricks as she chats it up with Allison O'Grady, founder of Aspiring Couture. Aspiring Couture is an online boutique and fashion blog featuring the work of emerging designers. Alison is busy putting the final touches on her Winter Runway Show, sponsored by Rebecca Minkoff that will take place in Palo Alto, CA on December 12
Join PR Couture founder Crosby Noricks and Charleston Fashion Week Creative Director Ayoka Lucas as they discuss the history behind Charleston Fashion Week, highlights of the event as well as and the in's and out's of producing an intensive event like fashion week. About Ayoka Ayoka Lucas’career as an innovative stylist began more than a decade ago in Atlanta, where she styled a local nightlife columnist and other celebrities. After relocating to Charleston, she wrote a weekly column that combined fashion, pop culture, and local events for Charleston City Paper. Lucas then joined the Charleston magazine team as style editor, producing the magazine’s monthly Style File, quarterly fashion features, and ongoing style blog. She is also the creative visionary behind Charleston magazine’s Charleston Fashion Week, which has received national recognition and been named one of the Southeast Tourism Society’s Top 20 Events for March 2009. Lucas also serves as style editor for Charleston Home and Charleston Weddings magazines and as a contributing fashion correspondent on NBC News 2, ABC News 4’s Lowcountry Live, and 95SX-FM’s Two Girls and a Guy morning show.
Look Book is a free online directory of updated contact information for fashion publicists and stylists that recently launched on October 28. Learn what all the fuss is about as we chat with cofounder Kristen Calavas, recently an SAE at fashion PR agency BPCM in Los Angeles.
PR Couture catches up with Ben Harnett of lovely Brooklyn-based handbag and accessories company Hayden Harnett to discuss recent brand building/expansion, (boots! swinwear!) traditional/web PR (Lucky!, Fabsugar!) success with social media (Twitter! user-generated gift guides!), living with 2 cats (Py! Daisy!) and how to nab a deal with Target. Not necessarily in that order.
What is the role of the community manager in today's social media web 2.0 world? Fashion blogger and CM, Jaclyn Johnson shares her experience working for online fashion community Pronto.com and thoughts on the future of fashion PR