ppc.zone | New Perspectives and Insights for Digital Marketers: Recent Episodes

Jyll Saskin Gales

ppc.zone is a monthly live event for PPC practitioners. The goal is to elevate new perspectives and insights in the industry, by providing a platform for everyone to advance their skills.During ppc.zone, 3 speakers will each share a 7-minute presentation about a trend, tactic, observation, tip - something new and valuable for PPCers! Then, the speakers gather in a panel discussion to answer questions from the moderator & the global live audience.The events are scheduled for different days & times each month to accommodate various time zones. Recordings will always be made available afterwards on YouTube and the major podcast apps.Want to speak at ppc.zone? Applications are open to all - visit https://ppc.zone to learn more

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Anu Adegbola has over 12 years of Paid Search experience - working within an agency, in-house, freelancer, and now with B2B Marketing Tech company Marin Software. She loves data, Microsoft Excel, and automation & talking about the latest in the industry.

She hosts the #PPCChat Roundup podcast that is based on the Tuesday #PPCChat Twitter chat where experts from all over the world talk about the latest happening in the PPC world and share their experiences. She also started up PPC Live - a PPC Event in London UK, bringing 3/4 expert speakers to the UK community to talk about the many platform updates and how to keep up and keep testing. She has a passion for diversity and especially for building a platform for women to get ahead in the industry.

You can find her on Twitter @TheMarketingAnu

To watch or read Anu’s presentation, visit https://ppc.zone/events/ppc-zone-november-2022/anu-adegbola 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Will Haire is the Co-Founder of BellaVix, a full-service Marketplace Marketing Agency for direct-to-consumer retail brands who want to aggressively grow sales on the world’s largest marketplaces like Amazon and Walmart.

Will has worked with eCommerce businesses for many years in leading the strategic planning, implementation, and tactical execution of marketing strategies for products across all Amazon business segments.

You can find him on LinkedIn

To watch or read Will’s presentation, visit https://ppc.zone/events/ppc-zone-november-2022/will-haire 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Verónica Ruiz is a digital marketing consultant with nearly 11 years of experience. She has worked in-house and in agencies, employee and freelancing, corporate and start-ups, covering broad areas such as content, brand, PR, SEO, CRM, affiliates. She has specialised in Paid Media for the last 8 years, mainly in the competitive travel industry, helping brands to grow and expand internationally.

You can find her on Twitter @verorumor or on LinkedIn

To watch or read Verónica’s presentation, visit https://ppc.zone/events/ppc-zone-november-2022/veronica-ruiz 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Creating value with PPC - a live panel featuring our speakers from episodes 13-15.

To see more from this event, visit https://ppc.zone/events/ppc-zone-november-2022

Speakers:

  • Verónica Ruiz is a digital marketing consultant with nearly 11 years of experience. You can find her on Twitter @verorumor
  • Will Haire is the Co-Founder of BellaVix, a full-service Marketplace Marketing Agency for direct-to-consumer retail brands who want to aggressively grow sales on the world’s largest marketplaces like Amazon and Walmart. You can find him on LinkedIn
  • Anu Adegbola has over 12 years of Paid Search experience - working within an agency, in-house, freelancer, and now with B2B Marketing Tech company Marin Software. You can find her on Twitter @TheMarketingAnu

Host:

  • Jyll Saskin Gales is a marketing consultant, coach and teacher. She teaches digital marketing at Google, 3M, Jelly Academy, Elevate, Camp Tech, boutique agencies, Fortune 100 companies, 2 of Canada's top 20 fastest growing companies and more. She advises business owners across industries and sizes, helping them get the most profitable return on investment from their marketing efforts. You can find her on Twitter @jyllsaskingales and on TikTok and Instagram @the_google_pro

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Luna Rocha is a paid media strategist with five years of digital marketing experience, both in-house and agency-side. She currently works at Gatorworks in Baton Rouge with a variety of industries ranging from B2B to e-commerce. Luna specializes in captivating ad copy and campaign optimization using A/B testing. Her platform expertise includes Google and Bing Ads, TikTok, Snapchat, Facebook and Instagram, Twitter, Reddit and more.

You can find her on Twitter @luna_ppc and on LinkedIn luna-rocha

To watch or read Luna’s presentation, visit https://ppc.zone/events/ppc-zone-september-2022/luna-rocha

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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What's working now in PPC - a live panel featuring our speakers from episodes 9-11.

To see more from this event, visit https://ppc.zone/events/ppc-zone-september-2022

Speakers:

  • Luna Rocha is a paid media strategist with five years of digital marketing experience, both in-house and agency-side. She currently works at Gatorworks in Baton Rouge with a variety of industries ranging from B2B to e-commerce. Luna specializes in captivating ad copy and campaign optimization using A/B testing. Her platform expertise includes Google and Bing Ads, TikTok, Snapchat, Facebook and Instagram, Twitter, Reddit and more. You can find her on Twitter @luna_ppc and on LinkedIn luna-rocha
  • Ashwin Balakrishnan is a marketing strategist who specializes in content, CRO, and community. He currently leads marketing for Optmyzr, where his main focus is helping PPC marketers better understand how to use automation to improve team and account performance. You can find him on Twitter @TheCopyTrail
  • Amalia Fowler is the Principal Strategist at Good AF Consulting, a marketing professor and a Top 25 PPC-er. After working with over 160 accounts across three agencies, her strategy work is driven by her desire to help small businesses understand the complex world of digital. You can find her on Twitter @AmaliaEFowler

Host:

  • Jyll Saskin Gales is a marketing consultant, coach and teacher. She teaches digital marketing at Google for Startups, Jelly Academy, Elevate, The DMZ, Camp Tech, boutique agencies, Fortune 100 companies, 2 of Canada's top 20 fastest growing companies and more. She advises business owners across industries and sizes, helping them get the most profitable return on investment from their marketing efforts. You can find her on Twitter @jyllsaskingales and on TikTok and Instagram @the_google_pro

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Ashwin Balakrishnan is a marketing strategist who specializes in content, CRO, and community. He currently leads marketing for Optmyzr, where his main focus is helping PPC marketers better understand how to use automation to improve team and account performance.

You can find him on Twitter @TheCopyTrail

To watch or read Ashwin’s presentation, visit https://ppc.zone/events/ppc-zone-september-2022/ashwin-balakrishnan

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Amalia Fowler is the Principal Strategist at Good AF Consulting, a marketing professor and a Top 25 PPC-er. After working with over 160 accounts across three agencies, her strategy work is driven by her desire to help small businesses understand the complex world of digital.

You can find her on Twitter @AmaliaEFowler

To watch or read Amalia’s presentation, visit https://ppc.zone/events/ppc-zone-september-2022/amalia-fowler

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Mandeep Kaur is a full-time e-commerce business owner who uses the Amazon FBA model. She wears many hats in her business such as product developer, marketing specialist but takes pride in managing her brands PPC portfolio. She looks forward to speaking about the current state of Amazon PPC & how it will be essential to the future of selling on Amazon.

You can find her on TikTok @mandeepamazonfba and on Instagram @mandeepkamazonfba

To watch or read Mandeep’s presentation, visit https://ppc.zone/events/ppc-zone-august-2022/mandeep-kaur

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Ecommerce PPC: Let's get ready for the holidays - a live panel featuring our speakers from episodes 5-7.

To see more from this event, visit https://ppc.zone/events/ppc-zone-august-2022

Speakers:

  • Cory Henke is a 5-year ad agency founder with over 15 years of experience in marketing, advertising, and business intelligence. You can find him on Twitter @coryhenke
  • Mandeep Kaur is a full-time e-commerce business owner who uses the Amazon FBA model. She wears many hats in her business such as product developer, marketing specialist but takes pride in managing her brands PPC portfolio. She looks forward to speaking about the current state of Amazon PPC & how it will be essential to the future of selling on Amazon. You can find her on TikTok @mandeepamazonfba and on Instagram @mandeepkamazonfba
  • Menachem Ani is a digital advertising expert with over a decade of success developing high-impact marketing strategies for online retailers and services clients. You can find him on Twitter @MenachemAni

Host:

  • Jyll Saskin Gales is a marketing consultant, coach and teacher. She teaches digital marketing at Jelly Academy, Elevate, The DMZ, Camp Tech, boutique agencies, Fortune 100 companies, 2 of Canada's top 20 fastest growing companies and more. She advises business owners across industries and sizes, helping them get the most profitable return on investment from their marketing efforts. You can find her on Twitter @jyllsaskingales and on TikTok and Instagram @the_google_pro

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Cory Henke is a 5-year ad agency founder with over 15 years of experience in marketing, advertising, and business intelligence.

You can find him on Twitter @coryhenke

To watch or read Cory’s presentation, visit https://ppc.zone/events/ppc-zone-august-2022/cory-henke

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Menachem Ani is a digital advertising expert with over a decade of success developing high-impact marketing strategies for online retailers and services clients.

You can find him on Twitter @MenachemAni

To watch or read Menachem’s presentation, visit https://www.ppc.zone/events/ppc-zone-august-2022/menachem-ani

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Sarah Stemen has worked in digital since 2007, with time spent on both the client side & the agency side. She is currently a Paid Search Manager at Marcus Thomas. 

You can find her on Twitter @runnerkik and on LinkedIn sarahstemen

To watch or read Sarah's presentation, visit https://ppc.zone/events/ppc-zone-july-2022/sarah-stemen

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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PPC: Beyond the Platforms - a live panel featuring our speakers from episodes 1-3.

To see more from this event, visit https://ppc.zone/events/ppc-zone-july-2022

Speakers:

  • Sarah Stemen has worked in digital since 2007, with time spent on both the client side & the agency side. She is currently a Paid Search Manager at Marcus Thomas. You can find her on Twitter @runnerkik and on LinkedIn sarahstemen
  • Doug R Thomas is the strategist at Magniventris. Magniventris helps organizations make their digital marketing more inclusive, secure, ethical, and effective. Doug draws on his 12 years of multichannel digital marketing experience ranging from day-to-day production to boardroom strategy in SEO, web analytics, social media, email marketing, search ads, and OTT ads. You can find him on Twitter @ferkungamaboobo or send him an email dthomas@magniventris.com
  • Armina Fareed is an SEO/SEM Specialist at System Soft Technologies. She is Degreed, Experienced, and Passionate about Digital Marketing, Marketing Analytics & Customer Success. You can find her on Twitter @arminafareed and on LinkedIn arminafareed

Host:

  • Jyll Saskin Gales is a marketing consultant, coach and teacher. She teaches digital marketing at Jelly Academy, Elevate, The DMZ, Camp Tech, boutique agencies, Fortune 100 companies, 2 of Canada's top 20 fastest growing companies and more. She advises business owners across industries and sizes, helping them get the most profitable return on investment from their marketing efforts. You can find her on Twitter @jyllsaskingales and on TikTok and Instagram @the_google_pro

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Armina Fareed is an SEO/SEM Specialist at System Soft Technologies. She is Degreed, Experienced, and Passionate about Digital Marketing, Marketing Analytics & Customer Success.

You can find her on Twitter @arminafareed and on LinkedIn arminafareed

To watch or read Armina's presentation, visit https://ppc.zone/events/ppc-zone-july-2022/armina-fareed

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Doug R Thomas is the strategist at Magniventris. Magniventris helps organizations make their digital marketing more inclusive, secure, ethical, and effective.

Doug draws on his 12 years of multichannel digital marketing experience ranging from day-to-day production to boardroom strategy in SEO, web analytics, social media, email marketing, search ads, and OTT ads.

You can find him on Twitter @ferkungamaboobo or send him an email dthomas@magniventris.com

To watch or read Doug's presentation, visit https://ppc.zone/events/ppc-zone-july-2022/doug-thomas

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

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Welcome to ppc.zone, a monthly live event for PPC practitioners.

ppc.zone is elevating new perspectives and insights in the online advertising industry, by providing a platform for everyone to advance their skills.

I'm your host, Jyll Saskin Gales, and I'm thrilled to introduce you to new speakers with new ideas every month.

Subscribe to this free podcast to get 4 episodes per month:

  • 3 x 7-minute talks from our speakers
  • 1 x 15-minute panel discussion

To learn more, apply to speak and save the date for upcoming live events, visit https://ppc.zone