Automated Up: Recent Episodes
Carla Erskin
Here on the Automated Up Podcast, we cover all things sales funnels, automation, email marketing solutions, and entrepreneurship for Black women bosses who are ready to organize their businesses, reclaim their time, and increase their profit.
Join us for discussions, interviews, and commentary as we navigate the ins and outs of leveraging automation and sales funnels to establish healthy businesses.
On this episode 7 of the Automated Up Podcast Carla Erskin celebrates her 6th year as an entrepreneur! She shares six of the most valuable lessons she has learned about business and entrepreneurship over the years. Do you need to pivot? Do you need to invest more into your business? Get a pen, paper, and get ready to learn invaluable lessons to help you on the entrepreneurial journey.
Discussed on this episode:
- Six lessons learned about entrepreneurship
00:00 Intro
01:11 What I’ve been up to, about this week’s episode
03:23 Lesson 1 – Don’t be afraid to pivot
06:55 Lesson 2 – Focus
08:40 Lesson 3 – Invest-Time, Money
10:33 Break - Automated Up Academy invitation
11:13 Reclaiming Boss
11:58 Recap of the first 3 lessons
12:11 Lesson 4 – Coaching
13:33 Lesson 5 – Mindset
16:45 Book recommendations
17:37 Lesson 6 – Community
20:20 Wrap Up
21:01 Outro
Join the Automated Up Academy
https://www.bossingly.com/aua
Where to find Carla
https://www.bossingly.com
https://www.instagram.com/bossingly
Stay connected!
Is there a topic you’d like covered on the podcast? Submit it at Carla@bossingly.com
Are you looking for simple, proven strategies to grow your email list? On episode 6 of the Automated Up podcast Carla shares the top 10 tested and easy strategies to attract your ideal clients and get them on your email list. Whether you’ve already started your email list, or you have no idea where to start, this is the episode for you. Let’s dive in!
Things discussed on this podcast:
- Strategies to attract your ideal client
- How to grow your email list
00:00 Opening
00:46 Intro
01:57 On this week’s episode/Strategies
03:10 Creating valuable content
05:33 Create popups
07:21 Landing page
09:00 Lead magnets
10:50 Giveaway
11:40 Break/Automated Up Academy
12:24 Content upgrades
14:31 Create a tool
16:17 Quizzes
18:50 Share in email
20:17 Link in email signature
21:05 A/B testing
22:37 Wrap up
23:13 Outro
https://www.bossingly.com/aua
Where to find Carla
https://www.bossingly.com
https://www.instagram.com/bossingly
Stay connected!
Is there a topic you’d like covered on the podcast? Submit it at Carla@bossingly.com
On episode 5 of the Automated Up podcast Carla Erskin discusses the big scary investment she made in her business. She shares her experience, the return she got on her investment and encourages listeners to take the leap and invest in their businesses without fear and apprehension. Things discussed in this episode * Investing in your business * Overcoming fears and apprehensions about investing in your business * My big investment
00:00 Intro 01:10 On this week’s episode
02:04 Investing
02:39 What is an investment
05:03 Investing vs spending
07:20 Mindset/Fear and apprehension
08:50 Mindset
10:52 Break-Automated Up Academy invitation
11:32 My big scary investment
18:12 Invest/Shift in mindset
19:50 Taxes
20:15 Wrap up
20:52 Outro Join the Automated Up Academy
https://www.bossingly.com/aua
Where to find Carla
https://www.bossingly.com
https://www.instagram.com/bossingly
Stay connected!
Is there a topic you’d like covered on the podcast? Submit it at Carla@bossingly.com
In episode 4 of the Automated Up Podcast Carla revisits the discussion about landing pages. She talks in detail about the top issues with landing pages and goes in even further to provide solutions.
Do you have a good call to action? Do you have a compelling offer?
Get a pen, and paper and get ready to learn how to create a landing page that converts. Things discussed in this podcast:
- Landing pages
- Landing page problems and how to fix them
00:00 Masterclass
01:03 Welcome
2:05 Landing pages
4:10 Recap of episode 3
4:41 Problem number 1 – Poor conversion rates
5:42 Problem number 2 - Call to Action
7:13 Problem number 3 - Compelling offer
8:03 Next thing - Your form is too long
08:29 Solutions
11:22 Break-Automated Up Academy invitation
12:02 Welcome back
12:12 Top issues with landing pages
12:52 Problem 2 - High bounce rates
14:20 Another problem - Not mobile-friendly
16:25 Problem 3 - Driving traffic to another page
17:28 Wrapping up
18:37 Outro
Join the Automated Up Academy
https://www.bossingly.com/aua
Where to find Carla
https://www.bossingly.com
https://www.instagram.com/bossingly
Stay connected!
Is there a topic you’d like covered on the podcast? Submit it at Carla@bossingly.com
Join Carla Erskin for episode 3 of the Automated Up podcast. In this episode, Carla talks about landing pages and interviews guest Ladi Keara. She takes you through an audit of Ladi Keara’s landing page using the same 15-point checklist she uses with her clients. Grab a pen and let’s dive in! Things discussed in this podcast:
- Landing pages
- Audit of a landing page
Timestamps:
00:09 Intro
1:13 Greeting/What is a landing page?
3:25 Opt in page
4:21 Sales page
4:54 Back to opt in page
5:18 Step 1 to optimize
6:16 Step 2 to optimize
7:03 Call out your target market
7:24 Clear Title
7:59 Call to action
8:54 Break/Automated Up Academy
9:32 Introduction to Ladi Keara
10:34 Ladi Keara introduction
12:31 Audit of Ladi Keara’s landing page
21:44 Wrapping up audit
23:09 Ladi Keara next steps in her business
24:31 Fun question for Ladi Keara
26:05 Ladi Keara 2022 plans
27:27 Outro
Where to find our guest Ladi Keara
https://www.ladiKeara.com
https://www.instagram.com/ladikeara
Join the Automated Up Academy
https://www.bossingly.com/aua
Where to find Carla
https://www.bossingly.com
https://www.instagram.com/bossingly
Stay connected!
Is there a topic you’d like covered on the podcast? Submit it at Carla@bossingly.com
In episode 2 of the Automated Up Podcast Carla Erskin talks sales funnels and introduces the listeners to her Love Funnel Framework. Carla takes you step-by-step through the process that has been successful in helping her clients create and generate revenue for their businesses by implementing sales funnels. Sit back and let’s dive in! Things discussed in this podcast: * What’s a Sales Funnel? * Love Funnel Framework
Timestamps:
00:09 Intro
01:13 Greeting/recap of episode 1
02:20 Sales Funnel Framework/I Love You Framework
03:20 What is a sales funnel
11:02 Break-Automated Up Academy Invitation
11:40 Love Funnel Framework
12:46 (L)ead magnet
15:20 (O)ptimized landing page
17:06 (V)alue added emails
18:34 (E)nticing offers
19:17 Recapping the Love Funnel Frame
19:49 (U)nbelievable service
20:04 Wrapping up
20:58 Outro
Join the Automated Up Academy
https://www.bossingly.com/aua
Where to find Carla
https://www.bossingly.com
https://www.instagram.com/bossingly
Stay connected!
Is there a topic you’d like covered on the podcast? Submit it at Carla@bossingly.com
In this premier episode, Carla Erskin introduces her audience to the Automated Up Podcast. Carla discusses the Sales Funnel & Automation Strategies she has used to help hundreds of coaches, consultants, and service-based entrepreneurs save time and increase profits in their businesses using automation. She shares how to take the guesswork out of automation, how automation can make even the smallest of businesses look like a fortune five hundred company, and why you need automation in your business. Buckle up and join her on the automation train!
Things discussed in this podcast:
· Getting organized
· Reclaim your time
· Increase profits
Timestamps:
00:12 Introduction
01:10 How did they get so successful
02:29 How Automation can impact your business
03:33 Bossingly, brand promises
04:37 Getting organized
08:03 Reclaim your time
10:32 Increase profits
12:20 Automated Up Academy invite
13:01 Why does Automation matter?
17:11 What else to expect from Automated Up Podcast, wrap up
Join the Automated Up Academy!
https://www.bossingly.com/aua
Where to find Carla
Https://www.bossingly.com
https://Instagram.com/bossingly
Stay connected!
Is there a topic you’d like covered on the podcast? Submit it at Carla@bossingly.com
Welcome to the Automated Up Podcast! I want to share a little bit about how I got on this automation train. And I want to personally invite you back to join us each week. I don't want to give too much away now, so check out the trailer and come back and join us each week!