Welcome to Tips from the Top – a monthly podcast presented by Perri Marketing for B2B Software and Technology entrepreneurs, marketers and salespeople. Perri Marketing is a full-service, B2B digital marketing agency with a keen focus and deep roots in enterprise technology and software marketing. We understand how software is purchased within enterprise technology organizations and we know how to market it.
S1E3 - April 2022
In the third episode of season 1 of Tips From The Top from Perri Marketing, we sit down with Marketing and Communications guru Rich Rudner. Rich has a long and storied career as a Director of Marketing and Corporate Communications, Chief Communications Officer, and serial entrepreneur. Rich has helped start over a dozen businesses over the years, many of which are still in business today. He considers himself a user advocate and jack-of-all trades in the marketing and communications space. As an SSV, you will gain great insight from Rich into how to make the most of the resources available to you, the importance avoiding working in silos, and the key role communication plays in the success of your business.
About Tips From The Top
Tips From The Top is Perri Marketing's monthly podcast for B2B Software and Technology entrepreneurs, marketers, and salespeople. It features PMI CEO and Chief Software Advocate Tony Perri and Creative Director Jamie Hood joined by a “Who’s Who” in the software and technology sales and marketing space.
Our guests – some of the best in the business – are happy to share insights on the current state of the software and tech marketplace, where they see things headed, and a few war stories on how they got where they are today.
S1E2 - February 2022
In the second episode of season 1 of Tips From The Top from Perri Marketing, we sit down with enterprise software sales heavy-hitter Dave Kaiser, who has over 20 years experience as an account executive, sales executive and manager, much of which has been focused on the fortune 1000. He is currently in enterprise solution sales for a global software vendor and considers himself as much a consultant as collaborator to his clients. As an SSV, you will gain great insight from Dave into how to punch above your weight with some tips from the top for your sales and marketing teams.
About Tips From The Top
Tips From The Top is Perri Marketing's monthly podcast for B2B Software and Technology entrepreneurs, marketers, and salespeople. It features PMI CEO and Chief Software Advocate Tony Perri and Creative Director Jamie Hood joined by a “Who’s Who” in the software and technology sales and marketing space.
Our guests – some of the best in the business – are happy to share insights on the current state of the software and tech marketplace, where they see things headed, and a few war stories on how they got where they are today.
S1E1 - January 2022
In this inaugural podcast from Perri Marketing, we sit down with mainframe guru and master IT storyteller Reg Harbeck. Reg is a contributing writer for TechChannel magazine (formerly IBM Systems Magazine) and frequent speaker on the IT trade-show circuit. In this podcast, we discuss the small software vendor (SSV) competing with the enterprise software giants of the world. As an SSV you will gain great insight into how to punch above your weight with some tips from the top for your sales and marketing teams.
About Tips From The Top
Tips From The Top is Perri Marketing's monthly podcast for B2B Software and Technology entrepreneurs, marketers, and salespeople. It features PMI CEO and Chief Software Advocate Tony Perri and Creative Director Jamie Hood joined by a “Who’s Who” in the software and technology sales and marketing space.
Our guests – some of the best in the business – are happy to share insights on the current state of the software and tech marketplace, where they see things headed, and a few war stories on how they got where they are today.