Subscription Box Basics with Julie Ball: Recent Episodes
Julie Ball
Have a subscription box idea, but not sure where to start? Right here. This is a podcast for new and aspiring subscription box entrepreneurs. Host Julie Ball is the Founder and Chief Sparkler of Sparkle Hustle Grow, a monthly subscription box and online community for female entrepreneurs. Julie leads thousands of women through personal development and business training in a way that’s fun and supportive. She is an author, speaker, community builder, subscription box coach featured in Forbes, Business Insider, POPSUGAR, Hello Sunshine, and US Weekly. If you are ready to launch your subscription box business idea, you need SubscriptionBoxBootcamp.com for the roadmap and support that will help you succeed!
Struggling to grow your email list? You’re not alone—and your problem probably isn’t your email platform… it’s your lead magnet.
In this episode, we’ll break down:
✅ What a lead magnet really is (especially if you’re new to list-building)
✅ How to come up with the right lead magnet idea for your course audience
✅ Lead magnet examples
✅ Smart ways to validate your freebie idea before you spend hours building it
✅ Why your lead magnet should naturally lead into your paid course
You’ll also hear how the List Builder Assistant inside Digital Course Assistant helps you come up with aligned, strategic lead magnets that attract the right students for your course.
🎁 Ready to grow your list with smarter lead magnets?
Learn more about Digital Course Assistant at digitalcourseassistant.com
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AI can save you hours in your business—but it shouldn’t replace you. In this episode, we’re talking about how to use AI in a smart, strategic way to simplify your marketing without losing your voice.
In this episode, you’ll learn:
✅ Why not all AI is equal (and the difference between generic ChatGPT and custom AI Assistants)
✅ How to use AI to speed up brainstorming, outlines, and drafts
✅ What you should always write yourself to keep your personality and connection front and center
✅ Pro tips to get better results from AI (better input = better output)
✅ How the output from one AI Assistant can become the input for another—so you build marketing momentum faster
Plus, I’ll show you how the Digital Course Assistant membership gives you custom AI Assistants designed specifically for course creators—making it easier to launch faster, market better, and stress less.
🎁 Want to market smarter using AI—without sounding like a robot?
Check out everything inside Digital Course Assistant at digitalcourseassistant.com
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Writing your sales page doesn’t have to feel like a cringe-fest. In this episode, I’m walking you through how to write a sales page that actually converts—without resorting to hype or hard sells.
In this episode, you’ll learn:
✅ Why most sales pages flop (hint: it’s usually vague copy or over-the-top promises)
✅ The simple anatomy of a high-converting sales page—hook, transformation, proof, offer, CTA
✅ Two questions you should ask while writing your copy: “So what?” and “Now what?”
✅ Why you should never bury your buy button—and how to confidently invite people to join
✅ Why done is better than perfect (your sales page can evolve after launch!)
Plus, you’ll hear how the Sales Page Generator Assistant inside Digital Course Assistant helps you write a solid draft in under an hour, so you can get your course into the world faster.
🎁 Ready to write a sales page that actually sells your course?
Learn more about Digital Course Assistant at digitalcourseassistant.com
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If you’ve ever felt stuck or overwhelmed trying to set up a sales funnel, this episode is for you. We’re breaking it all down step-by-step—no tech headaches required.
In this episode, you’ll learn:
✅ What a sales funnel actually is (for the newbies, we’re keeping it simple)
✅ The core elements of a sales funnel tied to top, middle, and bottom of funnel strategy
✅ Common places course creators get stuck (and how to avoid them)
✅ Why your funnel doesn’t need to be perfect to start enrolling students
✅ A smarter way to map and build your funnel without overthinking every step
Plus, I’ll introduce you to the Sales Funnel Architect Assistant inside Digital Course Assistant—designed to help you organize your funnel and build out aligned assets faster.
🎁 Want to build a sales funnel that feels simple and aligned?
Learn more about Digital Course Assistant at digitalcourseassistant.com
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Ready to write emails that actually connect with your audience and drive sales—without feeling spammy? In this episode, we’re kicking off Season 1 with a fresh look at email marketing for course creators.
I’ll walk you through:
✅ Why your emails aren’t converting (and the #1 mistake most course creators make)
✅ My simple Value, Tease, Pitch framework for writing emails that feel natural, not pushy
✅ How to sell with confidence—whether you’re launching, nurturing, or just getting started
Plus, I’ll introduce you to the Email Marketing Copywriter Assistant inside Digital Course Assistant—a smarter, faster way to write revenue-generating emails that sound like you.
🎁 Want to write emails faster with AI?
Check out everything inside Digital Course Assistant at digitalcourseassistant.com
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Welcome to the Digital Course Assistant Podcast—the show for course creators who want to launch faster, market better, and stress less.
Hosted by Julie Ball, a marketing and tech strategist with over a decade in the online business world, this podcast is your go-to for practical tools, AI-powered shortcuts, and strategies to grow your course business smarter and simpler.
If you’re a course creator juggling a million tasks, wishing you could clone yourself just to get it all done—you’re in the right place.
Each bite-sized episode will help you simplify your systems, save time, and confidently market your course, so you can grow your business without burning out.
And when you’re ready for the next step, check out the Digital Course Assistant Membership, where you’ll get access to custom AI tools built specifically for course creators to help you implement what you learn here on the podcast.
Hit follow so you don’t miss an episode—Season One drops soon!
What to do next:
✅ Hit Follow in your podcast app so you don’t miss Season One.
✅ Share this trailer with a course creator friend who needs practical support.
✅ENTER TO WIN a full year of the Digital Course Assistant Membership ✨
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📌 New here? Start at episode 1 and binge over 220 episodes!
🫶 In this bittersweet episode, we announce the sunset of the Subscription Box Basics podcast after an amazing 4.5 years. Reflecting on our journey, we discuss the seasons of change in both life and business, and encourage listeners to embrace pivots when necessary.
🎉 Celebrate milestones the podcast has achieved, including over 220 episodes and 310,000 downloads! Although the podcast will no longer air weekly, the valuable content will remain available. We also hint at future projects and ways to stay connected.
💬 If we've impacted your subscription box journey, we'd love to hear from you! DM us anytime!
- Join the email list for future updates, offers and opportunities!
- Subscription Box Basics IG - DM us!
- Julie website
- Julie IG
- Renae IG
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In this episode of Subscription Box Basics, Julie welcomes professional photographer Becca Bond, who shares valuable tips and insights on how to capture stunning images using simple tools and techniques. Becca discusses her journey into subscription box photography and introduces her new course, Snap for Success, which aims to help entrepreneurs elevate their product visuals (and sell more boxes!) Listeners will learn about color cohesion, essential supplies, and why you can rely on your smartphone for high-quality photos.
Links mentioned:
- Subscription Box Photography
- Snap for Success course - Use code JULIE25 for 25% off your enrollment!
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Meet Subbly, an all-in-one commerce platform allowing you to launch, run, and grow any subscription business model. Join Julie as she interviews Stefan Pretty, founder of this incredible software that hundreds of highly successful sub box businesses rely on every day.
We chat about what sets Subbly apart from other software platforms, some of our favorite features and be sure to check out the links below for your special offer to give Subbly a try!
- Brand new? Get 3 months free with this link: Subbly.co/julie
- Thinking about switching to Subbly? They'll help you with migration and give you 12 months free! Just email support@subbly.co and tell them Julie sent ya!
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In this episode, we share the highlights of Sub Summit 2024. While everyone will have a different experience based on what sessions and events they go to, we thought you might want to hear a little behind the scenes of what we got into!
Links mentioned:
- Nancy Harhut (HBT Marketing)
- Get 12 free custom boxes at BoxUp (just pay shipping)
- Subbly
- Get on the Sub Summit waitlist
Support the Show.
In this episode, we had the honor of podcasting LIVE at Sub Summit 2024 in Dallas, TX. Yes, that means we had actual people in the audience while we chatted. SO fun! We decided to take a different approach with our topic, focusing on when things go wrong! As entrepreneurs, we must be resourceful, figure it out and have Plan B, C, and D ready to roll.
Listen in as our friend (and Subscription Box Bootcamp graduate) Katie Richardson from Year Cheer, tells her stories of bouncing back from the inevitable issues we face as subscription box entrepreneurs...things like product delays, product mistakes and packaging errors. Laugh with us and share our misery, but also learn how to right the ship!
- Year Cheer - a busy mom's secret weapon for creating holiday magic
- Year Cheer on IG
- Subscription Box Basics
- Subscription Box Basics on IG
- Sub Summit
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While we are OOO at Sub Summit, you can enjoy the re-airing of this popular episode and take advantage of the free custom printed box offer! While you are listening, we're probably hanging out at the BoxUp booth, checking out their new custom packing tape (launching soon!)
- Use code SBB12 for 12 free custom printed boxes (just pay shipping) at https://go.boxup.com/julieball
- BoxUp on IG: https://www.instagram.com/iboxup/
- BoxUp on FB: https://www.facebook.com/boxup.printing/
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In this episode of Subscription Box Basics, host Julie Ball is joined by Jessica Principe, founder of All Girl Shave Club and the new owner of A Year of Boxes. They discuss the tremendous benefits of being listed on third-party review sites like A Year of Boxes, including increased visibility, SEO advantages, and access to a new audience. Jess shares her journey in the subscription box industry, the importance of having accountability partners, and tips for leveraging features in gift guides to boost sales. The episode also highlights the upcoming Subscription Box Awards and offers listeners a chance to get a free directory listing on A Year of Boxes.
00:00 Introduction
00:55 Jessica's Journey in the Subscription Box Industry
02:31 The Importance of Having a Box Bestie
06:22 What is 'A Year of Boxes'?
08:36 Benefits of Being Listed on Third-Party Review Sites
19:16 How to Get Involved with 'A Year of Boxes'
24:27 Conclusion and Final Thoughts
Resources mentioned:
- A Year of Boxes
- Claim your free listing
- Selena Soo's free publicity calendar
📌 Going to Sub Summit? Book a free 15 minute consultation with a subscription box expert at The Experts Bar! Come pick our brains! Renae & I will be there Mon 6/17 (2:30-3:30 pm) and Tues 6/18 (9:30-11:30am.)
Book your session at https://bit.ly/experts-bar.
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In this episode of Subscription Box Basics, Julie Ball discusses the essential elements that your subscription box website needs to convert visitors into customers. She emphasizes the importance of having a professional website and covers five key components: offering an incentive, clear call-to-action, professional photos, social proof, and ways to collect email addresses. Julie also suggests using accountability partners to get feedback on your website and offers resources for further learning. Tune in to ensure your website is optimized for maximum sales conversion.
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While many look forward to the fun adventures of summertime, it can present challenges for entrepreneurs. On this solo episode, Renae shares some of her own summer strategies as a busy mom of two and business owner.
Have your own work life balance strategies? Share them on Instagram and tag us @subscriptionboxbasics.
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Have you heard of mushroom coffee? Julie recently tested the new (to her) Ryze mushroom coffee subscription and shares her experience with Renae on this podcast episode. We LOVE trying subscriptions to experience the good, the bad and ugly...so we can all learn from other brands!
For those more interested in Ryze mushroom coffee, its loaded with adaptogenic mushrooms, delivering calmer energy, sharper focus, and immune support for a balanced body and clear mind. All with less than half the caffeine of normal coffee.
Get 10% off your first Ryze order
(affiliate link)
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Here's a long overdue update on what's new in both the personal and business life of Julie & Renae, two years after selling Sparkle Hustle Grow.
Resources mentioned:
- Get custom boxes at BoxUp - Use this link and code SBB12 at checkout for 12 free custom boxes
- Join the BoxUp affiliate program
- Subscription Box Bootcamp self-study program (price cut!)
- Subscription Box Bootcamp workbook
- Kathleen Kobel's Influence and Earn course (referral link for her amazing Amazon influencer course)
Support the Show.
A subscription for protein oatmeal that you drink...soft of. In today's episode, Julie & Renae chat about a new (to us) subscription called Oats Overnight. Think oatmeal is boring? Think again! OO has created a large raving fanbase, all interested in eating oatmeal. We can all take notes from this brand on how to create an experience with a product replenishment subscription.
Oats Overnight (referral link) - https://oatsovernight.com/r/VJG33NY
Julie's favorites - Green apple cinnamon, Mocha dream and Boston cream.
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Julie sits down with Sub Summit co-founder Paul Chambers for a candid conversation about what to expect at this year's event. From the CUBE Awards to his most anticipated speakers and more, this laid-back chat between two friends is a great way to learn more about the event and hear about how you might be able to go for free. Julie tells her story of how she cold-called the guys at Sub Summit (as a newbie back in 2017) and now has been on stage 7 times! Enjoy this fun, laid-back episode.
https://subsummit.com
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Join me on a stroll down memory lane with the remarkable Antoinette Abrahamson, the entrepreneurial spirit behind The Ring Boxes and The Belly Bundle. Antoinette's passion for celebrations sparked the inception of her companies, offering brides-to-be and expectant mothers beautifully curated, cost-effective gifts.
Our candid conversation takes us back to our early days, the trials of product sourcing, and the sheer delight of seeing our labors of love come to fruition. Listen in to her juicy story on a vendor gone bad and learn from her mistakes. As two entrepreneurs woven together by mutual support and growth, you'll love this conversation!
RESOURCES MENTIONED
- https://www.klaviyo.com/
- https://www.gorgias.com/
- https://www.theringboxes.com/
- https://www.thebellybundle.com/
- https://www.instagram.com/antoinette_abrahamsen
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Thinking of adding a subscription service to your existing business? We've got what you need! Learn the 5Ps of successful integration in our new podcast episode. You'll LOVE hearing how recurring revenue can change the trajectory of your business and how automatic shipments can be a HUGE win for your customers!
- Subscription Box pricing guide
- Oats Overnight (referral link)
- Get $10 at Stickermule (new customers only, referral link)
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Can you believe it's Q2 already? How about a little spring cleaning for your subscription box business? This episode is your guide to decluttering not just your physical space—be it a home office or a warehouse—but also your inventory and digital presence. You'll ditch the clutter, feel rejuvenated and ready to get back in the game.
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Prepare to have your mind blown, as e-commerce whiz Josh Coffy from E-commerce Alley joins us to reveal the secrets behind his clients' staggering $70 million sales figures, all thanks to Facebook ads and email marketing.
If you're a subscription box entrepreneur looking to sharpen your ad strategy, this episode is your golden ticket. We're not just discussing the ins and outs of Facebook ads; we're diving into the compelling world of customer acquisition, strategic ad placements, and the nuances that turn good campaigns into great ones - like why that candid iPhone photo might just be your ad's best friend.
Josh brings his years of expertise to the table, offering up a mix of foundational strategies (step-by-step) and advanced tactics that cater to the unique challenges of subscription box businesses, including understanding the pivotal role of lifetime customer value.
Links:
- https://www.alleypodcast.com
- Josh's free group: https://www.facebook.com/groups/ecommercealley
- Click for the Advantage Plus shopping campaign tutorial
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In this episode, Renae & Julie unpack the customer expeerience in our latest chit-chat, where we rave about the magic of subscription boxes like Universal Yums. You'll hear us gush over the immersive experiences Universal Yums create, not just through the savory bites but also through the cultural nuggets hidden within—think trivia, book suggestions, and the stories behind each snack. We're opening up about how these little boxes of joy connect us to far-off places, stirring up memories of almost-visits to Paris and ancestral ties to countries like Poland and Ukraine.
Now, let's switch gears and talk savings and exclusive perks—but not the boring kind. We dissect the clever lure of Cinemark Movie Club's membership benefits and how accumulating credits can feel like finding hidden treasure. We'll also give you the scoop on the ingenious marketing strategies that companies like Cinemark employ, such as a savings calculator that makes potential benefits feel tailor-made for you. So, tune in, get inspired to level up your own customer experience!
https://www.universalyums.com
https://www.cinemark.com/movieclub
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Are shipping costs plundering your subscription box profits? Anchors aweigh, my friends, because we have charted a course to treasure! Today's episode is like finding a secret map to shipping efficiency. We're talking about PirateShip.com, a resource that's going to help you trim those sails on expenses and navigate the choppy waters of logistics. Get ready to hoist the Jolly Roger and let's set sail on the subscription box shipping adventure you never knew you needed! Too much pirate talk? 🤣 We couldn't help ourselves!
Resources mentioned:
- Pirateship.com
- Amazon storefront for thermal printers
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Unlock the secret to irresistible subscription box offers as we welcome back Liam Brennan, co-founder of BusterBox. If you've ever been puzzled about why some subscription boxes seem to magnetize sign-ups while yours may fall flat, this episode is for you! Discover how to craft offers that convert. 📦
Liam is opening his Subscription Box Experts Academy on March 12th, 2024. This is the perfect next step if you are looking for more advanced training & its a great complimentary course to Subscription Box Bootcamp.
✅ Liam's Subscription Box Experts: https://subscriptionbox.krtra.com/t/aWq6N25t4ha4
If you use our link, we'll send you the Subscription Box Bootcamp workbook for free to make sure you have your foundations covered. ($199 value) It's over 250 full-color pages filled with training, templates and inspiration for your sub box journey!
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Ever dreamt of launching your own subscription box business but found your wallet less than cooperative? Fear not, as Julie Ball spills the beans on 10 ways to fund your subscription box business. Ready to get a little scrappy to chase those dreams? Let's go!
I see you checking out the list below...don't stop there! Listen to the whole episode for tips and stories to encourage you!
- Sell stuff o FB marketplace
- Sell clothes on Poshmark or a local consignment store
- Sell books at a local used book store
- Sign up for the Amazon Influencer program. My friend Kathleen has an amazing course to get you started! And here's my Amazon storefront.
- Offer Virtual Assistance (VA)
- Sell services
- Credit Card - Here's a referral link to my favorite (with cash-back rewards!)
- Pre-sell your box
- Shop around
- Cut back
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In this episode, you'll get all the details about Sub Summit 2024, the largest conference dedicated to subscription and membership businesses. Julie gets the scoop from Sub Summit Director of Marketing, Jennifer Cline. Hope to see you there!
- When: June 17 - 19, 2024
- Where: Dallas, TX
- Pitch Competition $10k prize package, Applications close March 5, 2024
- Cube Awards nominations close March 26, 2024
Links mentioned:
- SubSummit.com
- SubSummit.com/pitch
- SubSummit.com/cube-awards
- SubSummit.com/hosted-merchant-meetings-program
- SubSummit.com/venue (discounted room block)
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Renae is rolling solo today with a focus on social media. While this episode is geared towards the newbies, it's loaded with great reminders for even seasoned sub box entrepreneurs! Grab a pen and paper for your notes and let's get crackin' on optimizing your subscription box's social media strategy!
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Meet Allison and Cat, the dynamic duo from the Ultimate Product Party, the GO-TO EVENT for product based businesses ready to sell, scale, and level up. The event is May 7-9, 2024 in southern California.
Through the buzz and energy of in-person connections, they invite you on the path to business growth and visibility, all set against the picturesque backdrop of Rancho Las Lomas in Orange County.
They spill the tea on what to expect at this year's event - speakers, foundational workshops, networking & relationship-building. Learn about the the brand new "London Creates Things" UPP scholarship opportunity and how to get involved.
We particularly love how Allison & Cat share behind-the-scenes of what it's like to put on a successful event like this!
Get the details at https://ultimateproductparty.com and save $25 with code UPPJULIE.
Apply for the scholarship here.
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New to email marketing? Feel empowered today with the wisdom of Jo Harris, professional conversion copywriter and the beautiful mind behind Virtual Mama. We cover 3 tangible tips to cultivate your email list—from garnering your first ten enthusiasts to hitting every milestone en route to your launch list goals. Join along as we brainstorm lead magnet ideas and share how stay consistent with our own email marketing.
Links mentioned:
The Virtual Mama on IG
Jo's List Lingo course
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Ever dreamed of crafting your own subscription box business, one that weaves together passion and profit? From the thrill of personalizing your business to creating a flexible work-life balance, we reveal how subscription boxes can be a platform for both financial growth and individual expression.
Why do YOU want to start a subscription box business?
Plus, we're buzzing to share our just-launched free video training series & new free resources for aspiring box creators.
Not registered yet? Register here: subscriptionboxbasics.com/video-series
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New to entrepreneurship? That's okay! In this episode, Julie drops 5 tips to apply to your new entrepreneurial journey.
Even if you aren't new to running a business, these tips serve as a great reminder that you are in control and have exactly what you need to succeed!
PS - here'a link to that tea Julie drinks to calm her racing mind.
(Amazon affiliate link)
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Ever find yourself scribbling down New Year's resolutions, only to leave them behind like last year's forgotten leftovers? We've been there, and that's why this episode is all about forging a new path with the cue of a single guiding word. Join us as we dive into the transformative practice of setting intentions with a "word of the year." Forget the pressure of resolutions—this is about embracing adaptability and growth.
Let this episode inspire you to embrace the 'less is more' philosophy, starting with a January office declutter challenge to set yourself up for a year of clarity and productivity. And remember, we're just a click away on Instagram, ready to connect over subscription box creativity and storytelling—let's make 2024 a year of meaningful connections.
✨Vision board episode
🛍️ Julie's products on Amazon are Swedish dishcloths, an eco-friendly alternative to sponges & paper towels.
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As the holiday season approaches, we're setting aside our usual business chatter to welcome you into our cherished family traditions. Join us, your hosts Julie Ball and Renee Gonzalez, as we reveal our intimate holiday celebrations and the ways we keep our family traditions alive no matter the distance.
Julie brings to life her family's long-standing Christmas Eve customs that have their roots in Slovakia and Poland. Get a taste of the unique old-world customs passed down through generations.
Renae shares her family's NYE tradition of exploring the world together as a family! Where have they been and where are they going next? Tune in to find out!
So gather 'round, and let's celebrate the holiday spirit and the joys of tradition together!
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We've rounded up a few of our favorite gifts for subscription box owners. Use for yourself or a box bestie. And remember, qualified business purchases are a tax write-off so check with your accountant on how this saves you on taxes!
Julie's wishlist for you: https://amzn.to/3SJMKSk
- Rollo printer: https://amzn.to/3SJMKSk
- Subscription Box Planner: https://subscriptionboxplanner.com/julie (Physical planners have sold out since we recorded this episode, but digital versions still available!)
- Logitech pop keyboard & mouse: https://amzn.to/3SJMKSk
Renae's wishlist for you:
- Gratitude Journal : https://amzn.to/3GFMBYJ
- Echo Dot: https://amzn.to/3RmhAxJ
- Audible : https://amzn.to/46U8ePO (Try Audible Premium Plus and Get Up to Two Free Audiobooks)
PS - Some of these are affiliate links, which gives us a little reward if you use our link, at no cost to you.
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In today's episode, Julie sat down with Carrie Severson of Indie Book Box, to explore books and subscription boxes. As the co-founder of this innovative platform, Carrie takes us on her journey to launching Indie Book Box and how it's changing the game for indie authors. We dive into the specifics of their operations - the guidelines they follow when onboarding authors and publishers, and how they're shaking things up in the publishing world. Carrie even shares her personal experiences with burnout, offering relatable insights for those in the startup world.
But that's not all! We also explore the multitude of advantages Indie Book Box offers to both subscription box owners and authors. Tired of endlessly scrolling through Amazon or other boxes to discover something worthwhile? Carrie explains how Indie Book Box simplifies the process and saves precious time.
If you're an author or subscription box owner (or both,) you'll want to learn this insider's perspective on how Indie Book Box operates and how it can streamline your operations.
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Dance your way into the fascinating realm of subscription boxes with us and our special guest, Gwen Potter, the dynamic founder of Butterfly Ballet Club. Gwen shares her journey from managing brick and mortar dance studios to navigating her online subscription box venture in the midst of a global pandemic. You'll hear how she's beautifully woven an educational element into each subscription box, harmonizing costume accessories, dance props, and insightful flashcards, immersing children in the ballet universe.
Gwen imparts valuable tips on running a subscription box venture and the vital role of understanding your numbers and staying anchored to your 'why'. Diving into her personal experience, she emphasizes the significance of simplicity and repetition, and even reveals her strategy of crafting a two-year curriculum for her box. But that's not all - the challenges, the struggles, the importance of setting goals, and keeping your motivation high - Gwen opens up about all this and more.
So, put on your ballet shoes, hit play, and let's dance into this episode!
Learn more about the Butterfly Ballet Club at https://butterflyballetclub.com
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Year End Tax Planning with Jamie Trull - Alternate title: Make your kid a millionaire!
Are your year-end tax preparations causing you sleepless nights? What if I told you there are strategies to transform this dreaded task into a source of growth for your business? Today, we are joined by the brilliant Jamie Troull, a financial literacy coach, and profit strategist who shares her journey from a corporate CPA to becoming a champion of financial education for small businesses.
We navigated through the process of tax planning, not just as a compliance practice but a strategic tool for business growth. She shared her unique experience on how the pandemic led to a strategic pivot in her business, causing the exponential growth of her Facebook group from 5,000 to 30,000 members.
Jamie offered practical tips on how to maximize write-offs, understanding deductions and the brilliant strategy of hiring your kids. 🏆
Towards the end, we dissected the significance of understanding business books and write-offs. Jamie's insights on how to use documents like profit and loss statements and balance sheets to make informed decisions were spot on.
Also, we played a little game of tax deductions for subscription box businesses, from the importance of having a business bank account to the best way to document expenses.
Whether you're just starting out or running a successful subscription box business, this episode is packed with nuggets of wisdom that will empower you to take control of your financial future. Tune in, and let's conquer those tax fears together!
Links:
- Jamie's video on hiring your kids
- Hiring Your Kids Toolkit
- Follow Jamie Trull on Instagram
- Jamie's S Corp Toolbox
- Jamie's P&L template
Some of the links above may be affiliate links.
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Are you ready to make your Black Friday and Cyber Monday shopping count? We're here to equip you with the best deals and tools that will help you maximize your entrepreneurial potential.
Our Deals:
- We've got 50% off on all our digital products including the Master Planning Template, Company Playbook, and the No Wait Waitlist - resources that could completely transform your operations, business plan, and overall clarity.
- And YES, you can score 50% off our signature Subscription Box Bootcamp filled with over 60 short video lessons, worksheets, templates, checklists, marketing swipe files, and more!
- To top it all off, we're also giving a sneak peek at our physical workbook for the Subscription Box Bootcamp program at an introductory price of $99 this holiday shopping weekend.
Coupled with our insider tips on planning ahead, bagging the best deals, and even a nifty hack for Amazon shoppers, you'll be more than ready to make this Black Friday and Cyber Monday the most productive yet!
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Ready to elevate your subscription box game? Pave your way to creating that 'wow' moment with your customers as we welcome Courtney Hubbard from BoxUp. Courtney gives us a deep insight into the world of custom boxes, showcasing how they're not just containers, but an extension of your brand. Creating a unique first impression, these boxes are your silent ambassadors that can help you stand a class apart from the competition.
Dive into this informative episode as we explore the ins and outs of ordering custom boxes. Master the nuances of box design, the importance of size selection, and the benefits of planning ahead with Courtney's expert insights. Not just that, we also learn how to smartly estimate shipping costs and the necessity of getting samples first. As a bonus, Courtney also shares a fantastic offer, especially for our listeners - the chance to get your hands on 12 free boxes. Don't let this episode pass you by - it's filled with invaluable tips straight from an industry expert!
- Use code SBB12 for 12 free custom printed boxes (just pay shipping) at https://www.boxup.com
- BoxUp on IG: https://www.instagram.com/iboxup/
- BoxUp on FB: https://www.facebook.com/boxup.printing/
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Get ready to supercharge your subscription box business! We sat down with Marissa Stone, a marketing maven from the AddEvent team, to unearth the power of their groundbreaking software. Imagine your events - ready and waiting on your customer's calendars - without you having to lift a finger. That's the magic of AddEvent, and we dive into its robust features in this episode.
Can you guess the secret sauce that makes subscription boxes irresistible? It's the anticipation! And there's no better way to build it than with calendar events. From reminders to enter giveaways to sneak peeks into upcoming boxes, Marissa shares a treasure trove of tips to keep your customers on the edge of their seats. In this lively discussion, we explore how AddEvent can help you create a seamless customer experience that’s both memorable and engaging.
But we didn't stop there. In the final segment of the episode, we talk about the importance of trying something new, a philosophy that Marissa and the AddEvent team embody. Whether you're just starting or looking to level up, AddEvent has the resources to propel your subscription box business to new heights. Join us on this enlightening journey to discover how you can increase loyalty, engagement, and ultimately, your bottom line. Buckle up and tune in; we promise it’s a ride worth taking!
Links mentioned
- Try AddEvent for yourself! (affiliate link)
- YouTube
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Did you ever want to pick the brain of a graphic designer? That's exactly what Julie does today with Kaila of Dox Design. She's got tons of experience building brands but specifically subscription box packaging!
A note from Kaila: Hey, Fur Friends! Kaila here—the crazy dog-lady behind Dox Design. I’m a proud fur-mama to three dachshunds, lover of all 70’s music, and the OG Swiftie (I’ve seen her on every tour, even as just an opener!)
After taking my first few years out of college in the traditional agency route, I felt restless… like my cup wasn’t being filled to the top. I wanted to take my two favorite things—dogs and design—and create something that nobody had done before. Something big, bold, and most importantly, drool-worthy. And so, Dox Design was born!
From e-commerce stores to brick-and-mortars, Dox’s team of designers is brand-focused (and dog-obsessed) in everything that we create. We transform boring brown boxes into experiences that elevate your bizz and create a lasting connection with your audience.
LINKS
-Get A Brand Audit: https://calendly.com/kaila-1/1hour
-Have Us Design Your Subscription Box: https://dox.design/landing/subscription-box
-Follow Us On Instagram: https://www.instagram.com/dox.design/
-The brand that Kaila mentioned (headband story): https://wondermintgoods.com
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Journey with us back in time as we reminisce about the amazing Box Besties Retreat in October 2024. It's not just about the breathtaking environment and rooftop drinks; it's about the genuine moments and friendships formed in our barefoot business meetings and poolside mastermind sessions.
Did you hear about the swag bags?! And that YOU can win one, chock-full with intentional goodies, all tailored to create the perfect retreat experience. Turquoise totes from Bella Rose Designs, custom notebooks by Sub Summit, and Kimi Wilson's delightful shower fizzies all made it to the bag plus so much more. You'll hear how these fabulous vendors not only contributed their products but also added value with engaging content. Check out the links below!
You might have missed the Box Besties retreat but you can still score a swag bag! It's jam packed with goodies you'll love!
🎉 Enter the giveaway at https://kingsumo.com/g/eiz4hk/win-a-box-besties-retreat-swag-bag
Shout out to our generous sponsors:
- Notebook & t-shirt from Sub Summit - https://subsummit.com
- Custom tote bag by Bella Rose Design - https://www.bellarosedesign.com
- Custom mug by Subscription Box Designs - https://www.subscriptionboxdesigns.com
- Clutch & pen set from Sparkle Hustle Grow - https://www.sparklehustlegrow.com
- Peachy Colada Shower Fizzies by Kimi Wilson - https://kimiwilson.com and check out the BTS video at https://bit.ly/3SajML5
- Badass Habits book & weekly planner pad from Smartass & Sass - https://smartassandsass.com
- Hair ties from The Subscription Box Planner - https://subscriptionboxplanner.com/julie (affiliate link)
- Software audit download from The MJW Group - https://www.themjwgrp.com
- Plus some extra goodies from us at Subscription Box Basics!
📦 Want to be the first to know details for future retreats? Join the retreat waitlist at https://www.subscriptionboxbasics.com/retreat
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Get ready to uncover the exciting world of inventory with our special guest, Ciara Stockeland. Ciara is a seasoned entrepreneur, profit strategist, and inventory expert who has spent her career advocating for small businesses, including on Capitol Hill.
She'll take us through her captivating journey of launching a unique subscription box business, nurturing its growth, and eventually, selling it with success. Her deep-rooted passion for small businesses and her fascinating tales of entrepreneurship are sure to leave you inspired and informed.
In the latter half of our conversation, Ciara will delve into the nuances of leveraging inventory to generate higher profits and keep more cash in the business. She shares her compelling experience of recognizing the importance of prioritizing profit over top-line revenue and the strategic use of inventory to amass wealth.
The discussion will also touch upon an interesting concept - size doesn't matter; profitability does. Ciara will also introduce her book, Inventory Genius, which offers valuable insights into her method and her success story. So tune in for an enriching discussion packed with actionable advice and lessons from a very successful entrepreneur.
- Ciara's website
- Inventory Genius book
- Inventory Genius podcast
- Work with Ciara
- Ciara on IG: https://www.instagram.com/ciarastockeland
- Inventory Genius on IG: https://www.instagram.com/inventorygenius
- Julie's workshop on 20 things to do with excess inventory
Support the show
Meet Jessica from Actlive Life subscription box! Listen in as she tells her launch story and shares her journey from the behind the scenes. We were lucky enough to support Jessica in our spring 2023 cohort of Box Besties and even got to meet her IRL at Sub Summit this year!
A note from Jessica:
I'm Jessica! I'm a Midwest mom with two growing daughters and a supportive husband. I’m a big dreamer who loves learning and trying out new things, and I'm always up for a challenge.
Fitness has been a part of my life for as long as I can remember. I've completed four marathons so far, including the New York City and Boston Marathons, and I hope to run another one someday (it’s been a few years). For me, fitness is about feeling good and improving my overall wellbeing.
As a busy mom, I understand how hard it can be to find time for self-care and fitness. That's why I want to help other women, especially those who prefer to work out at home. I know that not everyone is comfortable going to the gym or wants to work out in public, so I'm here to provide at-home encouragement, motivation, and support with the Active Life subscription box.
I want to make fitness fun, not a chore.
LINKS
- Try out an Actlive Life Box and can save 10% off their first subscription with code: Boxes10 at www.ActliveLife.com
- Facebook: https://www.facebook.com/actlivelifebox
- Instagram: https://www.instagram.com/actlivelife
- Pinterest: https://www.pinterest.com/actlivelife/
Support the show
Highlighting Erica, the ingenious founder of Empowering Leo Coaching, we delve into the riveting narrative of her entrepreneurial journey. This episode takes you on a cathartic journey as Erica, a police officer's wife, beautifully intertwines her personal experiences with her mission to ease solo parenting challenges often faced by police wives through her future monthly subscription box.
Get ready to be captivated as Erica candidly unearths her process, revealing how she had to revise her original box idea which was not gaining the momentum she envisioned. Venturing further, we tap into the profound discussions between Erica and me, exploring ways she could harness existing events and local enterprises to promote her subscription box.
Here's a promise - you'll be amazed as we brainstorm the possibilities of collaborating with event organizers to materialize her ideas and discuss how she could serve the police wives community through speaking engagements and local support ventures. Erica’s unwavering dedication to her community is inspiring, highlighting her commitment to devise solutions and foster connections.
As we near the end, the conversation takes a tactical turn, emphasizing the significance of meticulous planning and setting realistic expectations when launching a subscription box venture. Erica’s invaluable insights on pacing the process, the importance of a pre-launch runway and harnessing giveaways to drive enthusiasm will surely ignite the entrepreneur in you. Be all ears as we discuss the vitality of building an email list, employing lead magnets, and how Erica’s affinity for gift giving aids her business. Get ready to join us on this enlightening journey with Erica as she navigates the exhilarating world of subscription boxes.
- Website - https://empoweringleowcoaching.com/
- Empowering LEOW on IG - https://www.instagram.com/empoweringleow
- Empowering LEOW FB group - https://www.facebook.com/groups/1933689860296872
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Listen up as we dish up some serious wisdom for all subscription box entrepreneurs in today's conversation with the planning guru herself, Jess Principe, the co-founder of the Subscription Box Planner, Jess is no stranger to the power of effective planning. We dive deep into the realm of planning and underscore its vital role in achieving our business goals. Jess illuminates us on how planning isn't a mere task but rather the magic potion that catalyzes our path to success.
Our chat extends into an exploration of the Subscription Box Planner's evolution, a tool Jess and her co-founder Becky have developed with valuable inputs from fellow entrepreneurs. From the inclusion of planner stickers to the launch of digital versions, every feature tells a tale of growth and innovation. Jess also demystifies the concept of the 'big three' - a key strategy that can set subscription box entrepreneurs on track to their goals. Whether you're an aspiring entrepreneur in this space or a newbie, this conversation is a treasure trove of insights to guide your journey!
- Order with our affiliate link to get your special bonus: https://subscriptionboxplanner.com/julie/
- Follow Jess on IG: https://www.instagram.com/jessica_principe
- 2024 cover reveal - Peep the other sneak peeks while you're at it!
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Looking for ways to boost your subscription box business this holiday season? We've got you covered! In this replay from 2022, Julie spills the beans on five ingenious strategies to create holiday bundles that are not only appealing but will also bump up your profits. She'll walk you through creating tantalizing holiday-themed bundles, customizing recipient-oriented bundles, the ins and outs of price-themed bundles, and how to make the most of your existing inventory. She also uncovers how digital gift cards can be a game-changer for your business.
Overwhelmed? Fret not, we've got your back! You can book a coaching call with Julie where she'll help you handcraft a strategy for this holiday season.
Click here to book a coaching call with Julie
Support the show
Ever wished you were better equipped to face emergencies? We guarantee you, this episode will give you the tools to conquer any situation with confidence and ease. We're joined by Jenny Piper from The Preparedness Box, a unique subscription service designed to help women get ready for any emergency, one box at a time. Hear how her boxes pack in a mix of practical items like flashlights, bungee cords, headlamps and fun elements like glow sticks and candles - making preparedness enjoyable and accessible. Plus, Jenny unveils her entrepreneurial journey and what inspired her to create The Preparedness Box in the first place.
Renae continues her enlightening chat with Jenny, diving into her inventive method of maintaining interest in emergency preparedness. She reveals her effective 12 diverse themes that keep subscribers engaged and can be refreshed, adapted or changed each year. Jenny also spills the beans on sourcing wholesale items and illustrates why it's so crucial to boldly ask for what you want in your business. She ends the conversation by inviting you to connect with her online, and even arrange a one-on-one consultation.
- Save 30% on The Preparedness Box with code SBB30 at https://blueskyscout.com
- Subscribe by Oct 15, 2023 and get a free duffel bag from The Preparedness Box!
- Preparedness Consulting - https://www.blueskyscout.com/consulting
- TPB on IG: https://www.instagram.com/the_preparedness_box/
- TPB on Pinterest: https://www.pinterest.com/blueskyscoutprep/
- TPB on FB: https://www.facebook.com/blueskyscoutprep
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Welcome to the Back to the Basics series! (6 of 6)
Head Coach Julie talks about the topic she gets asked about the most: product sourcing. In the first part of this episode, she shares specifically where and how she product source for Sparkle Hustle Grow. And then in the second part, she gives some pro tips on how to source the best items.
Have a great sub box idea, but just not sure where to start? Start right here! Get your free on-demand video training at subscriptionboxbasics.com/launch.
We've opened up a very limited number of tickets for our fall retreat, October 2-4 in Fort Lauderdale, Florida! 🌴
Picture this. Your box besties. Fun in the sun, masterminding by the pool. Getting the support and mentorship you need to succeed. You’ll walk away with fresh ideas and a full heart. ☀️📦🏖️💖
🎉 Save $100 now until August 31st!
✅ Get all the details and snag your ticket before we sell out at www.subscriptionboxbasics.com/retreat.
Support the show
Welcome to the Back to the Basics series! (5 of 6)
Julie Ball walks you through the process of carving out your subscription box concept to provide you with some clarity on the box idea you want to launch.
Have a great sub box idea, but just not sure where to start? Start right here! Get your free on-demand video training at subscriptionboxbasics.com/launch.
We've opened up a very limited number of tickets for our fall retreat, October 2-4 in Fort Lauderdale, Florida! 🌴
Picture this. Your box besties. Fun in the sun, masterminding by the pool. Getting the support and mentorship you need to succeed. You’ll walk away with fresh ideas and a full heart. ☀️📦🏖️💖
🎉 Save $100 now until August 31st!
✅ Get all the details and snag your ticket before we sell out at www.subscriptionboxbasics.com/retreat.
Support the show
Welcome to the Back to the Basics series! (4 of 6)
In this episode, we are going to talk about how to make money with a subscription box business model! First, host Julie Ball will bust a few myths, then she’ll dish the secrets…like how to buy products at massive discounts. She'll walk through a sample scenario, explaining how to put together your product selection in a way that makes a profit.
Have a great sub box idea, but just not sure where to start? Start right here! Get your free on-demand video training at subscriptionboxbasics.com/launch.
We've opened up a very limited number of tickets for our fall retreat, October 2-4 in Fort Lauderdale, Florida! 🌴
Picture this. Your box besties. Fun in the sun, masterminding by the pool. Getting the support and mentorship you need to succeed. You’ll walk away with fresh ideas and a full heart. ☀️📦🏖️💖
🎉 Save $100 now until August 31st!
✅ Get all the details and snag your ticket before we sell out at www.subscriptionboxbasics.com/retreat.
Support the show
Welcome to the Back to the Basics series! (3 of 6)
In this episode, we are going to talk about how to make money with a subscription box business model! First, host Julie Ball will bust a few myths, then she’ll dish the secrets…like how to buy products at massive discounts. She'll walk through a sample scenario, explaining how to put together your product selection in a way that makes a profit.
Have a great sub box idea, but just not sure where to start? Start right here! Get your free on-demand video training at subscriptionboxbasics.com/launch.
We've opened up a very limited number of tickets for our fall retreat, October 2-4 in Fort Lauderdale, Florida! 🌴
Picture this. Your box besties. Fun in the sun, masterminding by the pool. Getting the support and mentorship you need to succeed. You’ll walk away with fresh ideas and a full heart. ☀️📦🏖️💖
🎉 Save $100 now until August 31st!
✅ Get all the details and snag your ticket before we sell out at www.subscriptionboxbasics.com/retreat.
Support the show
Welcome to the Back to the Basics series! (2 of 6)
Before you start your subscription box business or adding it to your existing business, it's important to understand how the subscription box business works. In this episode, Head Coach Julie Ball dives into how the subscription box business model works, why people love subscription boxes, the types of shipping schedule and wraps with some of her favorite boxes based on her "market research".
This episode is jam-packed with information that will be super helpful for you in deciding how to run your subscription box business. Plus, you will be inspired to hear some of Julie's Subscription Box Bootcamp students' boxes that are literally changing people's lives.
Have a great sub box idea, but just not sure where to start? Start right here! Get your free on-demand video training at subscriptionboxbasics.com/launch.
Support the show
Welcome to the Back to the Basics series! (1 of 6)
The subscription box business that Julie Ball launched from home as a side hustle turned into a full-time income within nine months and it's totally possible for you to do the same. In this episode, Julie shares the Sparkle Hustle Grow subscription box launch story and how this is totally doable for you as well.
Have a great sub box idea, but just not sure where to start? Start right here! Get your free on-demand video training at subscriptionboxbasics.com/launch.
Support the show
You are invited to our FREE Live workshop that Julie and Susie have coming up, called “Overnight Rockstar: Get noticed, skyrocket your reputation and attract new clients by being your own publicist”. Register at https://bit.ly/PRWebinarSBB.
Media features played a BIG role in the success of my former subscription box, Sparkle Hustle Grow, and our wildly successful friend Susie Moore is going to teach you how to leverage media & publicity.You guys - she's been on the Today Show, Oprah, Cosmo, Forbes - over 300 media features. She's knows what's up!!
Her strategy DOES NOT include dancing on IG reels, posting on TikTok or any of the other "high energy" tactics that you simply don't want to do. 😉
Join us live on July 20 at 1pm eastern...or catch the limited time replay.
Register at https://bit.ly/PRWebinarSBB.
In this class, you’ll learn...
- The 3 major roadblocks between you and amazing PR for your business
- How to leverage what you already have to get PR, from big outlets, for your business
- How Susie got PAID to grow her email list by 29,000+ subscribers in 9 months
- Which PR opportunities actually grow your business, and which don’t (warning: you’ll be surprised!)
If you want some of Susie’s best tips, join on live on July 20th at 1pm. If you can't be there live, you still need to register to get the replay.
I have copies of her two bestselling books and will be giving some away to those who show up live with us. So save the date and get registered today.
👉 https://bit.ly/PRWebinarSBB
Looking to grow your email list and get new subscribers? Susie Moore is going to teach you how to leverage media & publicity with her free workshop, "Overnight Rockstar: Get noticed, skyrocket your reputation, and attract new clients by becoming your own publicist." Join us live on July 20 at 1pm eastern...or catch the replay.
Register at https://bit.ly/PRWebinarSBB
Support the show
In 2019, after an unexpected loss just 5 days after she returned from a
whirlwind trip to France with her husband, Bevin Farrand founded the Take
the DAMN Chance movement. Her DAMN framework has inspired thousands
to connect with the people that they love, do the “crazy thing” that makes all
the difference and, when given a choice, to take the damn chance.
Additionally, she is a coach that supports women in achieving their goals,
even after going through deeply challenging experiences.
In this episode, Julie chats with Bevin about using the TRIP filter to help you define what success means to you right now. This powerful episode will help you avoid the compariison trap and self-sabotage in your business.
LINKS
WEBSITE: https://www.bevinfarrand.com
PODCAST: https://bevinfarrand.com/podcast
FACEBOOK: https://www.facebook.com/BevinFarrand
FACEBOOK GROUP: https://www.facebook.com/groups/takethedamntrip
LINKEDIN: https://www.linkedin.com/in/bevinfarrand/
INSTAGRAM: @bevinfarrand https://www.instagram.com/bevinfarrand/
FREE RESOURCES
Six Dimensional Why: https://sixdimensionalwhy.com/
Tickets are now available for our fall retreat in Fort Lauderdale and you are invited! Save $300 now through July 10th with our early bird pricing. Tickets are limited and this offer expires soon!
Get your ticket at subscriptionboxbasics.com/retreat
Support the show
Join Julie, Renae and your box besties for a retreat like no other! It was created for women in the subscription box industry and is the perfect blend of work and play. https://www.subscriptionboxbasics.com/retreat
- When? Oct 2-4
- Where? Margaritaville Resort, Hollywood Beach, Florida (Fort Lauderdale)
- How much? $997 (But save $300 if you buy your ticket by July 10th!) Travel and accommodations are not included but we have a special discounted room block at the resort.
This resort has it all…
- Beachfront
- Coffee shop
- Taco food truck
- Spa
- Poolside Tiki bar
- Rooftop bar
- Steakhouse
- 11th floor Rooftop terrace with pool
- Hollywood Beach Boardwalk (shopping, food, rent bikes, etc)
YOUR TICKET INCLUDES
- One spot at the retreat, including access to all sessions and group activities
- Swag bag
- Private FB Community to ask questions, share wins and connect (pre and post event)
- The Support System you've been craving
WORKSHOPS
- Hands-on video creation workshop
- Planning Workshop
- Mindset workshop
- Masterminding session by the pool
- More TBA
BONUSES:
- Exclusive interview on Subscription Box Basics Podcast
- Guest post on the Subscription Box Basics blog
Get your ticket at https://www.subscriptionboxbasics.com/retreat
Tickets are now available for our fall retreat in Fort Lauderdale and you are invited! Save $300 now through July 10th with our early bird pricing. Tickets are limited and this offer expires soon!
Get your ticket at subscriptionboxbasics.com/retreat
Support the show
Have you ever considered using Etsy to reach new customers and to sell excess inventory? That's what's this episode is about. Julie interviews Etsy Coach Monica Little and unpacks some incredible tips to get you started!
Monica Little left her corporate job to pursue her own dreams and built a multiple 6-figure organic skincare small business. She created Etsy Algorithm Secrets and Product Biz Academy to guide other handmade small business owners along the path of turning their hobby and passion into a successful and profitable business. She’s the host of The Product Biz Podcast where she shares stories of growing her own business to help others let go of perfection and overcome the fear of failure that is holding them back, so they can start taking aligned action with their own small business. Monica’s passion is to create a community of small business owners that are ready to put in the work and to help them realize their dreams truly are possible.
LINKS
- How to use Etsy for excess subscription box inventory
- Free Etsy training: https://www.monicalittlecoaching.com/a/2147562114/aTGog2Jm
(affiliate link)
Do you have a subscription box idea but not sure where to start?
Stop piecing it all together and start here with this free video training!
https://www.subscriptionboxbasics.com/launch
Support the show
At Subscription Box Basics, we typically recommend you use Subbly or Shopify to run your business. A few episodes back, I interviewed Stefan from Subbly and today, you'll meet Sarah Jansel, The Shopify Queen!
She is a speaker, podcaster, and CEO of Jansel & Co where she and her team build, brand, and grow awesome websites - on Shopify and Kajabi.
Sarah began her entrepreneur journey by launching a fashion boutique in 2018. She has 25 years experience working in business, operations and Human Resources. While working in corporate, Sarah held leadership roles for companies including TD, PwC, Scotiabank, and was the VP People & Operations at CARFAX Canada. Sarah holds diplomas in HR Management, Management Consulting, and her Masters of Business in Executive Management. Sarah is also certified as a Prosci Change Management Professional, and a Klaviyo Partner, Shopify, Kajabi, and Omnisend Partner.
LINKS
https://www.janselandco.com
https://www.janselandco.com/services
https://www.instagram.com/janselandco
Do you have a subscription box idea but not sure where to start?
Stop piecing it all together and start here with this free video training!
https://www.subscriptionboxbasics.com/launch
Support the show
Fresh back from Sub Summit 2023, today’s episode is a recap of our experience. We had tons of fun, met so many amazing people and learned from our colleagues. Huge shout out to the Sub Summit team for another successful event!
LINKS
- Get on the waitlist for next year at subsummit.com
- ifundwomen.com
- helloalice.com
- Show me the money (podcast episode about grants): https://www.buzzsprout.com/717357/5697220
- The live episode from Sub Summit (5 ways to Gamify your business): https://www.buzzsprout.com/717357/12976530
- Liam’s chat on Tik Tok Creator Marketplace: https://www.buzzsprout.com/717357/12188975
- Sub Summit 2022 parody: https://youtu.be/LuIe7VCDMtQ
- Sub Summit 2023 parody (The Wurst subscription): Link coming soon
- BoxBesties.com
- BoxBesties.com/retreat
Do you have a subscription box idea but not sure where to start?
Stop piecing it all together and start here with this free video training!
https://www.subscriptionboxbasics.com/launch
Support the show
This episode was recorded in front of a live audience at Sub Summit 2023 in Dallas, Texas at the SUBTA Studios Stage. We shared 5 ways to gamify your subscription box experience. Why? To help increase engagement & loyalty, reduce churn and make it more fun to be a subscriber!
Your challenge: Choose 1 of the gamification tactics we mentioned and implement it, then share with us (either in the DMs or tag us on IG)...there will be prizes!
Our Free Game board template (Canva): https://bit.ly/3IUUcnM
There are thousands of ready-to-customize scavenger hunt templates on Canva: https://www.canva.com/templates/?query=scavenger-hunt-checklist
Example of a monthly challenge from one of our students, Active Life: https://www.instagram.com/p/CswI_ssu-90/
Do you have a subscription box idea but not sure where to start?
Stop piecing it all together and start here with this free video training!
https://www.subscriptionboxbasics.com/launch
Support the show
By now, you probably know that we are big fans of live events - whether you are setting up as a vendor event or going to a conference to learn (Oh hi, Sub Summit!) Events can be super impactful in helping you level up, grow personally & professionally, make connections and build personal relationships.
If you are going to any live events in the near future, use this episode to help you prepare! Renae shares tips and personal experience at past live events so that you can make the most of each event you plan to attend in the future!
Links:
- Sub Summit: SubSummit.com
- 10 Reasons to budget for live events: https://www.buzzsprout.com/717357/11455669-10-reasons-to-budget-for-in-person-events
Support the show
Everyone’s been talking about Subbly’s subscription software lately. Should you try it? Should you switch platforms? Will it work for you? Let’s talk about it!
In today’s episode, Julie has a chat with Stefan Pretty, the Scotsman behind Subbly. He launched the platform in 2014, right at the onset of the online subscription boom. Since then, Subbly has empowered thousands of businesses to successfully launch and grow.
Links:
- If you are a Subscription Box Bootcamper, use the link in your course to claim your 90 days free.
- If you are not a Bootcamper or you are thinking of changing platforms, try Subbly for 30 days for free with this link: subbly.co/julie
- See what makes Subbly different with the comparison chart found at https://www.subbly.co/comparison
- The UK’s only subscription box marketplace: https://www.uopen.com
Support the show
Today's episode was inspired by a recent coaching call where a student was struggling to figure out what to do and when, in her home-based warehouse. So, I'm painting a picture of what it looks like when you break this large shipping task into smaller tasks that you can easily accomplish each week. Procrastinators beware - this may blow your mind but we encourage you to give it a try!
- Week one: Clean and prep your packing area
- Week two: Prep your items
- Week three: Pre-build your boxes
- Week four: Packing and shipping
Listen to the episode where Julie breaks down each weeks and rounds out the episode with some helpful packing & shipping tips!
Want more training on this topic? Snag our DIY Warehousing Workshop at https://bit.ly/3NzsXT3.
Support the show
There's so much happening over the next few months (and beyond) so we wanted to take a moment to share #allthethings so you can save the dates!
- May 17-18: Julie is presenting at the Ultimate Product Party in Nashville, TN
- May 18-22: Subscription Box Bootcamp enrollment open with a $300 discount
- May 31-June 2: Julie and Renae will be at Sub Summit in Dallas, TX (Hosting a scavenger hunt, live podcasting, and presenting a panel on buying/selling a box business)
- Box besties applications are open at BoxBesties.com, new cohort starts Aug 1
- July 20th at 1pm eastern: FREE live webinar with Susie Moore: Overnight Rockstar: Get noticed, skyrocket your reputation and attract new clients by being your own publicist (Register in early July)
- Oct 2-4: Box Besties Retreat in Fort Lauderdale, FL (details coming soon)
The Box Besties mastermind enrollment is now open with very limited spots. All students get a free Box Besties Retreat ticket as a bonus with enrollment!
Get the details at BoxBesties.com.
Support the show
In this episode, we take a look at adding a service offer to supplement your product-based subscription boxes. It's a great way to add more revenue or you could even use it for some pre-launch funds! We chat about Sparkle Hustle Grow, offering business coaching and advising, and Blue Sky Scout, providing emergency preparedness training. We round out the episode with giving you 3 steps to get started on offering a service through your sub box business.
Giveaway alert! ICYMI, Box Besties is now open for enrollment BUT you can win a seat! Box besties is for you if you’ve already launched your sub box and you’re looking for an amazing support system to get you to the next level. If you want to grow your business while having fun, this is your ticket! So grab the link below to enter to win now through 5/3.
ENTER HERE
Support the show
In any business, it's important to reflect...to celebrate wins, learn from mistakes and make a plan moving forward. Today's episode is a recap of our spring Box Besties cohort, which was the beta round for this program. Listen to hear about topics we covered, things our box besties experienced and get details for our next round, starting Aug 2023.
- Enter the Box Besties Giveaway: https://bit.ly/3mZ6UtO
- Get more details at BoxBesties.com
- Box Besties Application: https://subscriptionboxbasics.typeform.com/boxbesties
Free on-demand training: How to confidently launch a profitable subscription box business without the headache of piecing it all together from unreliable sources. (no investors or business loans needed)
GET THE VIDEO HERE
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This episode is a re-air because the Ultimate Product Party is coming up in less than a month! Come learn and network with other women in business for 2 days, and go home feeling prepared, empowered, and with a plan of attack to grow & scale your product based business and be more profitable!Julie will be on stage chatting about subscription boxes!
In this episode, Julie is joined by Allison and Cat from the Ultimate Product Party. Check out and if it sounds like a good fit for you, grab you a ticket!
Links:
- Get your UPP tix at https://ultimateproductparty.com/?aff=2 (affiliate link)
- Follow UPP at https://www.instagram.com/ultimateproductparty/
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Does your subscription box experience a summer slow down? If so, you aren't alone. Today, Julie shares 5 ways to prepare for it and 5 ideas to give you a summer cash injection.
New to the sub box game and not sure where to start? You're invited to check out our free, on-demand video training at subscriptionboxbasics.com/launch.
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It's Q2 already! Do you have a plan in place for your sub box business? Having a plan can make the difference of actually making money with your business...or losing it.Schedule a quarterly CEO meeting with yourself and use our framework for your meeting agenda.
Download the free quarterly planning template at https://www.subscriptionboxbasics.com/plan.
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It's Q2 already! Do you have a plan in place for your sub box business? Having a plan can make the difference of actually making money with your business...or losing it.Schedule a quarterly CEO meeting with yourself and use our framework for your meeting agenda.
Download the free quarterly planning template at https://www.subscriptionboxbasics.com/plan.
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This is a video about Shipping from home? You need this!
Get the DIY Warehousing workshop for only $25 at https://www.subscriptionboxbasics.com then click on Workshops.
WHAT YOU'LL GET:
--Details on the essential supplies you need to run your warehouse PLUS quick links, saving you hours of research
--Training on the ins and out of receiving bulk products at your home-based business.
--An entire module dedicated to staying organized in your packing and shipping workspace
--Tips for a smooth and efficient shipping process PLUS my secret weapon to keep shipping costs down.
--Lifetime access to your student portal
BONUSES:
--Bonus 1: Interviews with successful sub box owners that DIY their box fulfillment: Take a peek behind-the scenes for inspiration and helpful advice.
--Bonus 2: Inventory Spreadsheet template - Use this to manually track loose inventory in a streamline and sharable doc. Perfect if you want to sell excess inventory in bulk to other box owners.
--Bonus 3: Packing Day Checklist - Use this for organizing your workspace for packing day! Available as a PDF download and an editable Canva template.
--Bonus 4: Vendor Tracker: Use this template to track your favorite vendors all in one place. It will be a great go-to doc each month when you are ready to place product orders.
--Bonus 5: Monthly Product Planner: Use this for organizing your game plan for each box. Available as a PDF download and an editable Canva template.
Enroll now at https://www.subscriptionboxbasics.com then click on Workshops.
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Join Renae, your Subscription Box Basics Marketing Coach, for a quick episode to chat all things social media. She'll share some actionable advice, along with some inspiration to get you moving forward...instead of dragging your feet on your social game!
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On today's episode, Julie chats with Jennifer Cline, Director of Marketing at Sub Summit. Jennifer shares some interesting findings and data points from the 2023 Annual Report Preview. Plus, get a teaser of what to expect at this year's Sub Summit, including a brand new event that Julie & Renae at SBB are hosting!
Be sure to use the link below to get the free PDF and register for the webinar that Jennifer talked about. PS: Walmart+ is joining the webinar lineup! Don't miss it on March 8th! AND that very special Sub Summit ticket promo! Shhh, don't tell but did she seriously say BOGO!?
- Sub Summit website for schedule and tickets: https://subsummit.com/
- Pitch competition: https://subsummit.com/pitch
- Industry Report Preview & upcoming webinar: http://subsummit.com/data
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In this episode, Julie interviews a fellow subscription box coach, Liam Brennan, who is an expert in scaling subscription boxes with different marketing channels. Listen as he shares his experience on the the Tik Tok Creator Marketplace where you can get ads done for you by content creators. Listen all the way to the end where Liam tells you a shocking story that really solidifies the need to diversify your marketing channels.
Links mentioned:
- https://creatormarketplace.tiktok.com/
- https://snaptik.app/en
- Liam’s FB group - it’s back!
- Subscription Box Experts course (affiliate link)
- https://www.liammichaelbrennan.com
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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In this quick episode, Julie and Renae share details about Voxer, their favorite app for communication. It can take the place of emails, zoom calls, and DM/messenger apps. This is the app that keeps ideas flowing in the Subscription Box Basics world and was an important tool in their success running Sparkle Hustle Grow.
Check it out at https://www.voxer.com!
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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Calling all aspiring entrepreneurs! Do you secretly wish you could leave your 9-5 to launch that subscription box idea you have? Then this is the episode for you! Julie sits down with Amy Porterfield to chat about her new book Two Weeks Notice - Find the courage to quit your job, make more money, work where you want, and change the world.In this book, Amy delivers a practical, proven plan that’s helped thousands of women design their own destinies. Tackling everything from how to conquer perpetual feelings of “not enoughness” to how to build an audience even if you have no idea where to start, Amy demystifies and deconstructs complex topics so they’re accessible to anyone, no matter their background.
Two Weeks Notice is a guide to online business building that leaves no stone unturned for those looking to go all in on the life of their dreams. From corporate cubicle dweller to $72+ million in sales, 46,000+ students, 42 million podcast episode downloads, all from the comfort of where, when, and how she wants… Amy Porterfield has built a life she doesn’t need a vacation from and is on a mission to help millions of others do the same.
The book comes out on 2/21/23 but if you pre-order, Amy will spoil you with some special bonuses. Head to https://twoweeksnoticebook.com.
BIO: Amy Porterfield is an online marketing expert and the host of the top-ranked podcast, Online Marketing Made Easy. Before building a multi-million dollar digital course business, Amy worked with mega-brands like Harley-Davidson and Peak Performance Coach, Tony Robbins, where she oversaw the content team and collaborated on ground-breaking online marketing campaigns.
Through her bestselling courses and popular podcast, Amy’s action-by-action approach proves that even the newest online entrepreneurs can bypass the overwhelm, and instead generate exciting momentum as they build a business they love.
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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Julie has told you all about selling her subscription box, Sparkle Hustle Grow, in late summer 2022. Now that it's been six months, we thought you might like to hear from Carol, the new Chief Sparkler at Sparkle Hustle Grow. She tells Julie why she and her husband decided to buy an established business, what it was like learning the ropes and what's coming down the pipeline for SHG subscribers.
Carol invites you to try Sparkle Hustle Grow for 50% off your first month! Just use the special code JULIESUBBOX at SparkleHustleGrow.com.
Empowered women empower women - please subscribe, rate and review Subscription Box Basics podcast is your favorite podcast player.
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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In this week’s episode you are going to hear from the Subscription Box Bootcamp students about their experiences which can be very helpful especially to those who are thinking of starting their own subscription box business. They did it...you can too!
- Sandra Burley of Self Care Sundays Box
- Katie Richardson of Year Cheer Box
- Latonya Williams of Renew Box
- Brittany Rhodes of Black Girl MATHgic
- Kate and Jess of Bunny Funbox
- Valeria Weber Williamson of Do a Shot of Yoga Box
- Leah B. of Mother Snacker
- Flavia Gabriel of The Fabulous Planner
- Jocelyn of Dog Mom Lifestyles
- Ashley Weinert of Counting our Heroes Home
- Duffy Betterton of The Ballroom Box
- Becky Launder of Modern Direct Seller Box
You are invited to enroll in Subscription Box Bootcamp, an online course and community created by Julie Ball, subscription box coach and founder of Sparkle Hustle Grow . It’s built to get you from point A to point B as quickly and easily as possible, holding your hand through the five stages of your Subscription Box Journey: Idea, Pre-launch, Launch, Systems and Scale stages.
- Over 60 short, actionable video lessons
- Worksheets to build your business plan
- Templates for creating your systems
- Marketing swipe files and templates
- Private online community
- Resources like peer-sourced vendor list and access to our Dream Team
- Over $500 in Bonuses
Subscription Box Bootcamp will teach you how to launch a profitable subscription box business.Get more details at SubscriptionBoxBootcamp.com.
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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Subscription Box Bootcamp is a course and community to provide you the step-by-step training, templates and support to finally launch your subscription box! Its helped hundreds launch their box! Join at SubscriptionBoxBootcamp.com
The NEWLY UPDATED course includes:
🔥 Over 60 short, actionable video lessons (available in browser or our new app)
🔥 Worksheets to build your business, step by step
🔥 Templates and checklists for creating your systems
🔥 Marketing swipe files and templates to make it easy
🔥 Private online community for connection and support
🔥 Resources like planning calculators and vendor list to cut your research time dramatically
Plus amazing BONUSES!
💥 Bonus 1: Welcome Box (over $100 value)
💥 Bonus 2: DIY Photography Workshop ($150 value)
💥 Bonus 3: Build a Viral Giveaway training ($100 value)
💥 Bonus 4: Private Pro Box Critique ($100 value)
Check the website for more surprise bonuses!
The course is self-paced and most launch their business within 3 months! Can you imagine!?
Jan 2023 Updates:
-
Course has been moved to Kajabi, allowing you to access via app
-
Live Chat support during business hours
-
Software module including a new bonus from Subbly
-
Guest expert training on affiliate marketing from Share a Sale
-
Master checklists
-
Timeline - to-do list
-
More Digital worksheets
-
More examples
-
More calculators
-
Accountability checkins via email
-
Box Business Plan framework
-
Mindset training
-
Super special VIP upgrade now available that will give you one on one support during your first 3 months
Join at SubscriptionBoxBootcamp.com.
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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When was the last time you refreshed your website? The beginning of the year is a GREAT time to go through Renae’s quick checklist to make sure you are putting your best foot forward. Honestly, it’s a great exercise to come back to several times a year.
Listen to today’s quick episode and take action on these easy website refresh to-do’s:
- Remove any holiday images, offers, banners, pop-ups and lead magnets. Don’t have a lead magnet to collect emails? Put that on your to-do list.
- Update any date specific content like your copyright footer or statistics that might be out of date
- Check all your links
- Update pictures with more recent photos
- Add excess inventory to your one time shop
- Update or add social proof like testimonials and ask your subscribers for feedback
- Check your website both on mobile view AND desktop view - Design, functionality, links
We’d love to see your website! Send us a link at Instagram.com/subscriptionboxbasics.
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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Having a business plan laid out neatly has so many benefits. It gives you clarity and builds a solid foundation on which you can grow. It helps you stay focused on the big picture plan, and it's an absolute necessity if you're seeking an investor or some other kind of funding.
It's baaaack....Introducing Box Business Plan Live: A Five-Day Virtual Workshop To Get It Done. And you are invited. This is for you if you don't have a business plan for your subscription box yet, or if you're just in the idea stage. We’ve designed this workshop to get you results without overwhelm.
The party starts Monday, January 16th And in just five days, you will have your very own subscription box business plan.
The live program includes the following:
- 5 days of core training
- Bonus mindset training
- Pop-up Facebook group to connect
- Live office hours for Q&A (replay will be available)
The transformation you’ll experience: More confidence AND a business plan by the end of the week. 🔥
It's our hope that this program lights a fire for so many of you to take that next step. It's going to be so much fun.
Get more details, FAQs, and enroll at BoxBusinessPlan.com.
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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We feel it’s so important to reflect back at the end of the year to celebrate your wins and see how far you’ve come. In this episode, we sit down to recap our past 12 months and encourage you to do the same!
Wishing you a fabulous holiday season and we can’t wait to support you in 2023!
Links mentioned:
- BoxBesties.com
- SubscriptionBoxBasics.com
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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Getting a clear vision of what you want your future to look like can be so impactful when doing towards your goals. If you don’t know where you are going, how are you supposed to know how to get there and how do you even know when you’ve arrived
Your Marketing Coach Renae is rolling solo today on the mic to share how you can manifest or dream up your future using vision boards, a fun exercise that she has done for decades to help her build an amazing life. This can be as practical or as “woo” as you want it to be. The fact is, both Renae AND Julie have seen this work in their own lives - both in work and personal lives.
Her challenge to you: Visualize what your dream subscription box business will look like in 2023!
Some people love the idea of a starting with a blank slate, but it can really be overwhelming to others. If you’d like some vision board resources to get you started, DM Renae on our Instagram @subscriptionboxbasics or simply use these templates on Canva: https://www.canva.com/templates/s/vision-board/
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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Have you ever felt like you’re on an island when working from home? We’re both extroverts and thrive best with social interaction… which doesn’t happen all that often as entrepreneurs.
In this episode, we chat about how being a part of a community can make entrepreneurship less lonely, with benefits like…
- Finding new opportunities
- Get and give support to people who really get what you’re going through
- Connections can become true friendships, or even like family
- Having a sounding board and collaborators
- Accountability and encouragement
If you are looking for an amazing community to share your subscription box journey with, look no further than BoxBesties.com.
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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On today’s episode, Julie and Renae dish all the details on Box Besties, a small group coaching program for subscription box business owners. This brand new program is like no other!
Box Besties is...Part group coaching, part mastermind, part girls trip! Starting March 2023, we’ll spend six weeks together online growing our businesses and making connections that will last well past the programs end date.
SIX WEEKS OF
✨Live Video Calls to network and have fun✨
✨Short, actionable micro-trainings✨
✨Private Community to connect✨
✨Guest Experts to share their experience and teach✨
✨The Support System you've been craving✨
✨Access to Subscription Box Coaches Julie Ball and Renae Gonzalez✨
🌴 PLUS Exclusive Box Besties Retreat Ticket 🌴
(Retreat will be stateside in fall 2023 TBD; travel expenses not included)
Enrollment includes over $1k in bonuses!
Enrollment is now open. Only 30 spots available!
Get all the details and join at BoxBesties.com.
If you are looking for your people, an amazing support systems and you want to grow your business while having fun, you need to take a look at our new small group coaching program. Get all the details and join at BoxBesties.com.
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As you know by now, personal development is our jam at Sub Box Basics. We built an entire subscription box business around it. There’s so much to learn from other entrepreneurs, especially those that pepper FUN in the game!
In today’s episode, Julie interviews Candace Nelson, founder of Sprinkles Cupcakes, judge of Cupcake Wars and author of Sweet Success: A Simple Recipe to Turn your Passion into Profit. (which just came out Nov 8th!)
Candace Nelson is a serial entrepreneur, a New York Times bestselling author, Wall Street Journal contributor and an expert in turning one’s passion into a profitable business. Her book, Sweet Success: A Simple Recipe For Turning Your Passion Into Profit will be published by HarperCollins Leadership in November 2022. Candace Nelson revolutionized the baking industry when she left a career in finance to start Sprinkles, the world's first cupcake bakery and Cupcake ATM. Nelson followed with the launch of Pizzana, a growing chain of Michelin Bib Gourmand-awarded pizzerias leading the third wave of pizza in the US. She continues to expand her portfolio of investments with CN2 Ventures and lives in Los Angeles with her husband, two sons, and Norwich terrier, Willy.
LINKS
- Get Candace’s book, Sweet Success, at https://amzn.to/3F2qifXv (affiliate link)
- Learn more about Candace Nelson at https://candace-nelson.com
- https://www.instagram.com/candacenelson
- https://twitter.com/candacenelson
- https://www.tiktok.com/@candacenelson
To be eligible to win Julie’s copy of the book, screenshot this podcast episode and share on Instagram, tagging @candancenelson and @subscriptionboxbasics. We’ll pick a winner on December 5th, 2022.
Head over right now to boxbesties.com where you can sign up for the waitlist for our newest program that will be part group coaching, part mastermind, part girls trip. There will be limited spots available and you do not want to miss this. Join the waitlist at boxbesties.com so you are first to get all the details.
BoxBesties.com
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It’s game time for product business owners like you. In today’s episode, Julie talks about 5 easy ways to make holiday bundles. They don’t take weeks of planning and in fact, you can launch these bundles with items you already have. Add these to your Q4 playbook to increase your average cart value, move inventory and make more sales!
Head over right now to boxbesties.com where you can sign up for the waitlist for our newest program that will be part group coaching, part mastermind, part girls trip. There will be limited spots available and you do not want to miss this. Join the waitlist at boxbesties.com so you are first to get all the details.
BoxBesties.com
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It can be daunting to get in the game when it comes to video marketing. Instagram has made it quite clear that their algorithm favors accounts that use Reels. Listen to today’s episode as we chat about our favorite video editing apps that might it easier to create reels, plus we share some of our top tips on managing the process.
Links you want:
- InStories - https://instories.com/
- Videoleap - https://www.videoleapapp.com/
- Canva - https://www.canva.com/join/phase-airplanes-silky (affiliate link)
- The trip montage reel that Julie mentioned - https://www.instagram.com/reel/CkB8RRBpCop/
- The simple box flip reel that Renae mentioned: https://www.instagram.com/reel/CjL4XWgO9af/
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ICYMI, check out last week’s episode to hear about our recent rebranding and how coach Renae is joining the podcast on the regular! SO exciting!
Along with the rebrand, we’re adding new opportunities to help you! In today’s episode, we break down the new one on one subscription box coaching offer. Whether you want to do a virtual VIB (Very Important Box) day or a series of shorter calls, we will meet you where you are to maximize your success.
Find more details at our brand new website at https://www.subscriptionboxbasics.com.
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Join us, your hosts Julie Ball and Renae Gonzalez, for a big announcement on the SBB brand and future subscription box coaching programs! After the sale of Sparkle Hustle Grow, we were often asked "Now what?" Today's episode covers that topic. Come along for the ride!
Check out all the details at https://www.subscriptionboxbasics.com.
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We've been talking about the value of in-person events over the past two weeks and I've been sharing about events I already have on the calendar for 2023. Last week, you met Allison and Cat, founders of the Ultimate Product Party. This week, I'm chatting with Jennifer Cline, Director of Marketing for SUBTA and my favorite event of the year, Sub Summit.
We chat a bit about navigating Q4 and then she spills the tea on some incredible opportunities available to you.
Links mentioned:
- https://subsummit.com/
- https://subsummit.com/get-tickets/
- https://subsummit.com/pitch-competition/
- https://subsummit.com/subsummit-startup-scholarship/
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Last week, I shared 10 reasons why in-person events should be a part of your budget. Clearly, I very much believe in the power of events. So over the next two episodes, I'm interviewing some friends that run events for our industry.
Today, I am joined by Allison and Cat from the Ultimate Product Party. I'm super excited to be speaking at this event in Nashville TN in May 2023. Check out and if it sounds like a good fit for you, grab you a ticket!
Links:
- Get your UPP tix at https://ultimateproductparty.com/?aff=2 (affiliate link)
- Follow UPP at https://www.instagram.com/ultimateproductparty/
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135 - Welcome back to Subscription Box Basics; I'm your host, Julie Ball. Last week, we shared tips on getting featured in Holiday Gift Guides - why it’s important and where to find opportunities to pitch. If you haven't listened yet, you should check that one. Today, I will share ten(10) reasons why in-person events should be a part of your budget.
Tune in now, and don't miss out on helpful tips!
Summary:
- One: Building relationships (01:04)
- Two: Brand visibility (01:57)
- Three: Meet vendors (03:47)
- Four: Collaborations (04:53)
- Five: Learning new things (05:33)
- Six: Unique opportunities (06:35)
- Seven: Earning revenue (07:55)
- Eight: Access (08:59)
- Nine: Team building (10:50)
- Ten: To have fun (11:46)
Links mentioned: https://www.helpareporter.com
The Subscription Box Planner is now available for pre-order!
Use my special link to pre-order and I'll give you my Year in a Day Workshop for free as a bonus! ($197 value)
https://subscriptionboxplanner.com/julie/
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134 - Welcome back to Subscription Box Basics, I'm your host, Julie Ball. Last week, we are joined by Jessica Principe and Becky Hoy of The Subscription Box Planner as they talk about the story behind the creation of the Planner. If you haven't listened yet, you should go check that one. Today, I am so happy to share some tips on how you can get featured in Holiday Gift Guides which can have a huge impact on Q4 sales.
Listen to it now and go on, take action!
Summary:
- What’s the big deal about Q4? (00:21)
- Why is it important to get featured in holiday gift guides? (03:23)
- Sparkle Hustle Grow being featured in Forbes + Its Ripple Effects (04:19)
- Where to find opportunities to pitch (05:15)
- The easiest way to find opportunities (05:39)
- Let’s talk about “What to Pitch + Three Categories” (10:34)
- How should you pitch? (11:59)
- What to do if you’ve never been featured in a holiday gift guide before (18:01)
Sample pitch
———————
I’m writing to submit my subscription box for your holiday gift guide! Let me know if you need a sample box sent to you! Also, we are on ShareASale, if that's a platform you use.
Sparkle Hustle Grow is a monthly subscription box and online community for female entrepreneurs. It's for the boss babe, the go-getter, and the side hustler. Each box includes 4-6 items like books, chic office supplies and tech gadgets. In addition to the physical items, subscribers also get access to online business training and a vibrant online community.
⭐ Forbes: Best Subscription Box To Gift the #BossBabe.
⭐️ Brit + Co: Featured as one of the best subscription gift boxes
⭐️ Mashable: Best box for Entrepreneurs: By women, for women.
⭐️ #2 Best Lifestyle Box by USA Today 10Best
What makes us unique:
💖 Women-owned, family operated.
♻️ Our boxes are recyclable and together with our box printer, we plant 20x the trees used for the boxes.
📌 The purchase is a write-off for small business owners, unique to our industry. #BestBusinessExpenseEver
Links:
-
Website: http://www.sparklehustlegrow.com
-
Instagram: https://www.instagram.com/sparklehustlegrow
-
HARO: https://www.helpareporter.com/
-
Media assets: (url)
Happy to send a sample box - just let me know where to ship!
Thanks for considering us!
———
The Subscription Box Planner is now available for pre-order!
Use my special link to pre-order and I'll give you my Year in a Day Workshop for free as a bonus! ($197 value)
https://subscriptionboxplanner.com/julie/
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133 - In this week's episode of Subscription Box Basics, you will meet Jessica Principe and Becky Hoy of The Subscription Box Planner. Jessica and Becky will talk about how you can successfully run, grow, and organize your Subscription Box Business using a planner designed specifically for you.
SUMMARY:
- Meet Jessica Principe and Becky (00:51)
- How they started the Subscription Box Planner (02:25)
- How does the Subscription Box Planner work (09:52)
- Using Task Batching effectively (17:28)
- Their favorite part in the subscription box planner (24:36)
LINKS AND RESOURCES:
Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
The Subscription Box Planner
Connect with Jessica:
LinkedIn: https://www.linkedin.com/in/jessica-principe-56231049
Youtube: https://www.youtube.com/c/JessicaPrincipe
Connect with Becky:
IG: https://www.instagram.com/realbeckyhoy
FB: https://www.facebook.com/realbeckyhoy/
Christine McDannell is the Principal and Lead Business Intermediary of The Magnolia Firm, a boutique brokerage consultancy helping business owners achieve the perfect exit.
She is passionate about all things business - especially helping empower female entrepreneurs to manifest the life they deserve through their dream business sale.
www.TheMagnoliaFirm.co
IG: https://www.instagram.com/themagnoliafirm/
TT: https://www.tiktok.com/@themagnoliafirm
YouTube: https://www.youtube.com/channel/UC4kMXYjuFFGwy-NEskB0iyQ
QUESTIONS TO ASK A BROKER / BUSINESS INTERMEDIARY
Links mentioned:
In the last episode, I shared WHY I sold my subscription box business. And now I'm sharing HOW I sold my sub box business.
- The Magnolia Firm
- Loom for SOPs
- Hashtag Legal
Use the link below to register for the Rock Your Holiday Promotions, hosted by my friends, Jacqueline and Minna, of The Product Boss. (9/12-9/16)
It's free, it's fun and will help you plan for a successful holiday season with less stress!
Click to register for free!
(affiliate link)
I'm so happy to be back from my summer break and have some big news to share...Did you hear? I sold Sparkle Hustle Grow! Yes, I sold my subscription box business! This business was started as a side hustle and it sold for multiple six figures in only 94 days! Listen to this episode to hear why I sold my subscription box business...and in my next episode, I'll share how I sold it.
Links mentioned:
- Sparkle Hustle Grow
- The Magnolia Firm
Use the link below to register for the Rock Your Holiday Promotions, hosted by my friends, Jacqueline and Minna, of The Product Boss. (9/12-9/16)
It's free, it's fun and will help you plan for a successful holiday season with less stress!
Click to register for free!
(affiliate link)
129 - In this week's episode of Subscription Box Basics, you will meet Abbey Ashley of Hello Savvy. Abbey will help us understand more on how freelancers in general can help you grow your business. Abbey will also talk about her new platform “Hello Savvy” - a platform to hire freelancers. So grab your pen and paper now and take note of the things that you might need when hiring a freelancer for your business.
SUMMARY:
- Get to know Abbey (1:40)
- What is a freelancer (4:57)
- Tips on hiring a freelancer (8:30)
- How does Hello Savvy work (26:22)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
-
Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
-
Hello Savvy: https://hellosavvy.com/
- Instagram: https://www.instagram.com/hellosavvyco/
128 - In this week's episode of Subscription Box Basics, you will meet Brittany Long also known as the Queen of Evergreen and the Founder of Win with Systems that helps business owners bring in more revenue through email marketing.
Brittany will help us understand the importance of email campaigns and how to effectively use them to grow our business.
SUMMARY:
- Get to know Brittany (1:10)
- Pre-Launch and Launch Tactics with Evergreen (6:35)
- Tips from Evergreen (19:54)
- Resources from Evergreen (29:14)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Win With Systems Site: https://winwithsystems.com/
- Instagram: https://www.instagram.com/thequeenofevergreen/
- YouTube: https://www.youtube.com/c/BrittanyLongTheQueenOfEvergreen/featured
- Welcome and Wow: https://learn.winwithsystems.com/julie-ball
- Payday Anyday: https://learn.winwithsystems.com/payday-julie
126 - We just got back from Orlando where we attended Sub Summit. (and brought home a Community Choice Cube Award!) While we were there, Julie had the chance to record a live episode of Subscription Box Basics. Thanks to all who joined us and we for those who are listening to the replay, we hope you enjoy it! We'll do a Sub Summit recap next week!
In this week's episode of Subscription Box Basics, Julie interviews Caroline from MSA (My Subscription Addiction). My Subscription Addiction is a blog that has introduced audiences to thousands of new subscriptions and products since 2012. Their team is dedicated to provide honest product reviews and introducing new brands making sure that you get to have a great online shopping experience.
SUMMARY:
- Get to know Caroline (1:08)
- What is My Subscription Addiction (3:58)
- What does it look like when you go to MSA Website (5:54)
- How can subscription box owners be involve with MSA (8:06)
- How to succeed in MSA (14:02)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- My Subscription Addiction: https://www.mysubscriptionaddiction.com/
- Email MSA for a Brand Page at: partners@mysubscriptionaddiction.com
- Email Caroline at: Caroline@mysubscriptionaddiction.com
- Instagram: https://www.instagram.com/mysubscriptionaddiction/
- Facebook: https://www.facebook.com/MySubscriptionAddiction
125 - In this week's episode of Subscription Box Basics, Julie will talk about opportunity cost which is also known as ROTI or Return On Time Invested. ROTI is an easy method to gauge the time spent on meetings, tasks, and other obligations, and to improve their effectiveness.
SUMMARY:
How ROTI works (1:03)
Exercise:
- Write all the tasks that you do (2:30)
- Highlight the essentials tasks (2:55)
- Take all the information and write your own job description (3:45)
- Write down the bullet points of those essential task that you would do (4:03)
- Write down time estimates next to them (4:32)
Three Questions that you can think about:
- What are you doing that you don’t need to do? (6:10)
- Are you focused? (6:27)
- Are you overcommitted (7:48)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Pomofocus: https://pomofocus.io/
124 - In this week's episode of Subscription Box Basics, you will meet Mandy Emerson, an Instagram Coach and Strategist and also the founder of The Fierce Social Society.
Mandy will help us understand how Instagram Reels can help you be known and grow your business. So grab your pen and paper now and list down all her tips and strategies.
SUMMARY:
- Get to know Mandy (2:13)
- Why you should use reels (6:53)
- What type of reels are doing well (10:04)
- 3 biggest mistakes to avoid when doing reels (17:22)
- Collaboration Feature on Reels (25:35)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
-
Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
-
Mandy’s Personal IG account: https://www.instagram.com/themandyemerson/
- The Fierce Social Society https://www.instagram.com/thefiercesocialsociety/
123 - As a business owner, it’s normal to experience overwhelm at some point of your business or personal life due to different activities that you need to attend to.
You shouldn’t hustle 24/7/365…that only leads to burnout.
If you find yourself completely overwhelmed and in need of ways to calm down from stress, don’t worry, Julie will share some quick and easy things you can do to decompress.
SUMMARY:
- Go outside and spend time with friends (3:30)
- Brain Dump (6:00)
- Try Kava Stress Relief Tea (7:28)
- Listen to Music (9:08)
- Headspace App (10:45)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Link to Kava stress relief tea: https://amzn.to/3ETpJTJ
- Link to spotify playlist: bit.ly/girlyoureaboss
- Headspace App: https://www.headspace.com/
122 - Summer Slumps (ie seasonality) often affect product businesses and can really hurt the bottom line. But if you plan ahead, you can combat them!
In this week's episode of Subscription Box Basics, Julie will share 5 tips on how to prepare for the Summer Slump. So grab your pen and paper and list down these helpful tips!
SUMMARY:
- Decrease your inventory in advance (2:35)
- Plan for cash injections (4:02)
- Offer incentives for multi-month subscription (7:05)
- Go to other in-person events (8:18)
- Ramp up your marketing channels (9:25)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Sparkle Hustle Grow Summer Book Club: https://www.sparklehustlegrow.com/summer/
121 - In this week's episode of Subscription Box Basics, Julie interviews Samantha Foster of The Pink Envelope who is an online influencer that shares YouTube videos dedicated for Subscription Boxes Only.
Samantha will share all about The Pink Envelope, how she helps her clients grow their subscriber base and the importance of Influencer and Affiliate ads for your Subscription Box Business.
SUMMARY:
- Get to know Samantha (1:11)
- Goal of Pink Envelope for Subscription Box Owners (4:07)
- What does Samantha’s audience look like? (7:22)
- How Pink Envelope helps Subscription Box Owners acquire new subscribers (8:43)
- What are the basic limitations and restrictions of the Subscription Box Collaborations? (14:41)
- Hot Categories of Pink Envelope (22:19)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- The Pink Envelope Website: https://thepinkenvelope.com/contact/
- The Pink Envelope Youtube: https://www.youtube.com/c/Thepinkenvelope/videos
120 - In this week's episode of Subscription Box Basics, you will meet Paul Chambers, the co-founder and CEO of SUBTA (Subscription Trade Association) to talk about Sub Summit 2022. Listen to all the fun in store for you in Orlando, FL this June. We hope to meet you there!
SUMMARY:
- What is SUBTA and what is Sub Summit? (1:27)
- Event schedule (3:30)
- Julie and Renae are presenting at Sub Summit🎉(14:53)
- Hosted-Buyer Program (21:45)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
-
Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
-
Reach out to SUBTA for questions at letstalk@subta.com / info@subta.com / 1.833.63.SUBTA
- You can get tickets at https://subsummit.com/get-tickets/
119 - In this week's episode of Subscription Box Basics, Julie talks about having brand merchandise for your business that you can share with your audience.
Julie shares her project through Teepublic, an online platform which is also world’s largest marketplace for independent creators to sell their work on the highest-quality merchandise.
SUMMARY:
- Why would you want to have brand merch? (2:39)
- Julie talks about Teepublic (4:30)
- Pros of Teepublic (9:25)
- Cons of Teepublic (13:05)
- Teepublic Affiliate (15:36)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
-
Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
-
Check out my store at https://www.subscriptionboxbootcamp.com/merch
- Design your own merch at TeePublic: http://tee.pub/lic/PK-YtJsxhS0
- Contact TeePublic: https://www.teepublic.com/contact
118 - In this week's episode of Subscription Box Basics, you will meet Kathleen Kobel who is an Amazon expert seller and consultant who helps businesses in growing their brands.
Kathleen will help us understand on how your subscription box business can grow by selling on Amazon. The Amazon marketplace is full of potential buyers that can help scale up your sales. Listen to learn the ins and outs of Amazon.
SUMMARY:
- Get to know more about Kathleen (1:33)
- How to use the Amazon platform to sell products (5:27)
- What are the fees involved (9:27)
- How to access the customer information (12:38)
- Is there a commitment when you sign up in Amazon? (17:55)
- How long is the application process? (23:10)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Amazon Seller Central: https://sellercentral.amazon.com/
- Masters of Marketplace: https://www.mastersofmarketplace.com/
- Instagram Page: https://www.instagram.com/mastersofmarketplace/
117 - As you grow your subscription box business, there will be unique challenges that your business will bring and one of them can be your warehouse management. In this week's episode of Subscription Box Basics, Julie will share to you her Warehouse Must-Haves as these are the things that made her life easier and organize. So grab your pen and paper now and list down all these helpful things.
SUMMARY:
- Thermo Printer (1:56)
- Digital Scale (3:51)
- Handheld Tape Dispenser (5:02)
- Storage Shelves (6:05)
- Storage Bins (7:11)
- Dolly (10:00)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Rollo Printer - https://amzn.to/3pQ3IyQ
- Rollo printer labels - https://bit.ly/3sVh5jd
- Dymo 4XL printer - https://amzn.to/3tKSxsp
- Dymo 4XL printer labels - https://amzn.to/3Cvmlxf
- Digital Scale - https://amzn.to/376QHKO
- Handheld Tape Dispenser - https://amzn.to/3Kz2XCy
- Packing tape - https://amzn.to/3pSk2PM
- Storage Shelves - https://bit.ly/3sVh5jd
- Stackable Storage bins - https://amzn.to/3qebeEf
- Light duty folding dolly - https://amzn.to/3tI79J5
- Heavy duty dolly - https://www.uline.com/BL_1837/Uline-Standard-Steel-Hand-Trucks
*The links above may be affiliate or referral links in which I may get a small commission, but I only recommend things that I really love.
116 - In this week's episode of Subscription Box Basics, you will meet Josh Ledgard, the co-founder of KickoffLabs, a viral contest marketing software.
KickoffLabs's goal is to help businesses grow through viral campaigns that deliver high conversion rates and social engagement. You know how much we love giveaways when it comes to building an email list for your subscription box business. Listen to Josh as he shares how KickoffLabs can help you grow your email list.
SUMMARY:
- Get to know more about Josh (2:06)
- What is KickoffLabs (3:30)
- What KickoffLabs do that other Giveaway software don’t (9:32)
- How to launch a campaign from KickoffLabs (21:31)
- What you need to know if you want to try KickoffLabs (24:06)
- About Waitlist Campaigns (29:17)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- KickoffLabs: https://kickofflabs.com/
- Facebook: https://www.facebook.com/KickoffLabs/
- Twitter: https://twitter.com/kickofflabs
115 - Are you thinking of launching your own subscription box? Launching a new business will have a lot of challenges from the moment you take the plunge and launch your subscription box up until to the point where you are experiencing the growth of it.
In this episode, Julie will talk about mindset and emotions that you will experience while you take the journey of being a subscription box owner.
SUMMARY:
- Feeling of Fear (1:48)
- Impostor Syndrome (3:49)
- Comparison Trap (5:34)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
In this week’s episode you are going to hear from the Subscription Box Bootcamp students about their experiences which can be very helpful especially to those who are thinking of starting their own Subscription Box Business. So grab your pen and paper now and take down notes as they share their stories.
SUMMARY:
- Sandra Burley of Self Care Sundays Box (1:38)
- Katie Richardson of Year Cheer Box (2:31)
- Latonya Williams of Renew Box (3:44)
- Brittany Rhodes of Black Girl MATHgic (4:51)
- Kate and Jess of Bunny Funbox (5:56)
- Valeria Weber Williamson of Do a Shot of Yoga Box (7:12)
- Leah B. of Mother Snacker (8:25)
- Flavia Gabriel of The Fabulous Planner (9:13)
- Jocelyn of Dog Mom Lifestyles (10:09)
- Ashley Weinert of Counting our Heroes Home (11:00)
- Duffy Betterton of The Ballroom Box (12:04)
- Becky Launder of Modern Direct Seller Box (13:14)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
114 - In this week's episode of Subscription Box Basics, you will meet Subscription Box Bootcamper Katie Richardson from Year Cheer. She is the Chief Magic Maker in her house and through her subscription box, helps other moms create memories around different holidays of the year. You may relate to her story of side hustling while working in corporate America, but now Katie is all in on the box gig and has created a life where she can be present for her 4 kids instead of going to the office or spending so much time away from the family on work trips. Congrats to Katie and the Year Cheer team for recently shipping their 10,000th box! AMAZING!
SUMMARY:
- Get to know Katie (1:34)
- What you can get from Year Cheer Box (5:22)
- How she manages the boxes every holiday (7:07)
- Year Cheer Launch Story (10:43)
- Challenges at Launch (15:12)
- Katie’s favorite thing about the Subscription Box Industry (20:56)
- Piece of advice from Katie to aspiring Subscription box owners (22:20)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Use code SPARKLE15 for a discount at https://yearcheer.com
- Year Cheer: https://yearcheer.com/
- Instagram: https://www.instagram.com/yearcheer/
113 - In this week's episode of Subscription Box Basics, you will meet Sarah of Work Life Glue. She is a homeschooling mom of 3 little girls (ages 6, 4, and 1) who is incredibly passionate about productivity, time management, making lasting memories with our families, and helping other busy working moms create balance that sticks. She runs an online business, Work Life Glue, and now the Work Life Glue Box, that helps other moms balance work, life, and everything in between. We recorded this podcast on her first ever renewal day! Wait until you hear some of the challenges she pushed through in her first month of business!
SUMMARY:
- Get to know Sarah (2:43)
- What you can get from Work Life Glue Box (6:50)
- Work Life Glue Box Launch Story (10:57)
- Challenges during pre-launch (14:18)
- Sarah’s favorite thing about the Subscription Box Industry (24:03)
- Piece of advice from Sarah to aspiring Subscription box owners (26:29)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Work Life Glue: https://www.worklifegluebox.com/ Use the code SUBBOXBASICS to get $5 off of your first box
- Youtube: https://www.youtube.com/worklifeglue
- Instagram: https://www.instagram.com/worklifeglue/
112 - In this week's episode of Subscription Box Basics, Julie interviews Kristen of Bake Eat Love box, who is very passionate about work life balance. Boxes and Babies! As a mom and a subscription box business owner, that can be quite the challenge. Listen to Kristen's story and take notes of her tips that helped her family flourish.
SUMMARY:
- Get to know Kristen (3:10)
- What you can get from Bake Eat Love box (6:44)
- How Bake Eat Love box started (11:57)
- Strategies in managing work life balance (20:30)
- Asking help from family, friends and other resources (31:32)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- Bake Eat Love Box: https://www.bakeeatlovebox.com/
- Instagram Page: https://www.instagram.com/bake.eat.love.box/
- Facebook Page: https://www.facebook.com/bakeeatlovebox
- Linkedin Page: https://www.linkedin.com/in/kristenburghardt
111 - In this week's episode of Subscription Box Basics, Julie is joined by her friend Eric Musick for a two part series discussing about Part 1: Mindset and Part 2: Growth Tactics that will be released on Eric’s show.
Eric is the host and founder of The Subscription Box Show whose goal is to provide reliable tips and tricks for new entrepreneurs who are starting to grow their business. Julie and Eric will share to us on how subscription box CEO’s or other business owners handle common mindset challenges.
SUMMARY:
- Overall Mindset (2:45)
- Money Mindset (11:36)
- Being in the proper headspace (16:20)
- Fear Mindset (21:40)
- Comparison (26:19)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- The Subscription Box Show (Erick Musick) : https://www.thesubscriptionboxshow.com/
- Instagram Page: https://www.instagram.com/thesubscriptionboxshow/
110 - In this week's episode of Subscription Box Basics, your favorite subscription box coach talks about how to dress up a plain box into a beautifully branded box. If you are on a budget or are the DIY type, you'll love this episode!
As we take the journey of being a subscription box entrepreneur, we always think of things that would make our product stand out, and one of the things that will play a big role in our business is the packaging of our boxes. Julie will share to you ways that will definitely elevate your plain boxes and can make a great impression to your subscribers.
SUMMARY:
- Color of the box (3:39)
- Ways to dress up your plain box (4:42)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Stickermule: http://bit.ly/get-stickermule
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
109 - In this week's episode of Subscription Box Basics, Julie talks about how to choose the right size box for your subscription box business.
As you start your subscription box business, one of the things that you need to consider is how to choose the right size box. We all know that beautifully designed subscription box packaging can make a difference to your brand and can make your subscribers feel special and the size of your box can definitely make a big impact. Today, Julie will share the importance of choosing the right box size, as well as provide you with tips on how it can make a great first impression with your subscribers.
SUMMARY:
- What kind of box you should get? (1:42)
- Impact of getting the right size box (2:30)
- Most common sizes of mailer boxes (3:15)
- Cost of the boxes (3:55)
- Postage (9:34)
LINKS AND RESOURCES:
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Pirate Ship: https://www.pirateship.com/rates
- Amazon: https://www.amazon.com/
- Uline: https://www.uline.com/
- Nashville Wraps: https://www.nashvillewraps.com/
- Paper Mart: https://www.papermart.com/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
Who wants to win $50,000 in cash and prizes this year?
Thanks to our friends over at SUBTA, you could get some serious funding if you win the SubSummit 2022 Pitch Competition Presented by Pitney Bowes and Praella!
If your subscription is 2 years old or less, apply today!
The winner will win $10,000 in cash and $40,000 worth of in-kind services, including a FULL WEBSITE REBUILD.
The runner-up will receive $3,500 in cash, third place will win $1,000, and fourth place will get $500.
Ready to kickstart your subscription’s growth? Apply by Friday, Jan. 21 to be selected in the first or second round.
If you need more time to apply, the second round of applications will open on Feb. 17, 2022. Good luck!
SubSummit.com/Pitch
Also, check out Subscription Box Basics Episode #42 - Show me the Money, mentioned in this episode.
108 - In this week's episode of Subscription Box Basics, Julie shares her typical week as a subscription box CEO.
Have you ever wondered on what is a typical day like for a Sub Box CEO? Overall, CEO’s are always known for never running out of things to do, always busy and on the go and spending most of the time thinking of new ideas and ways on how to run a business smoothly. But you have to establish a routine that works for you. Julie uses theme days to help her organize her work. Listen to today's podcast and think about how you might be able to use theme days to organize your own work as a subscription box entrepreneur.
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
107 - In this week's episode of Subscription Box Basics, we are talking about how to grow your email list with a giveaway. An email list is a non-negotiable element of running your subscription box business. You may be frustrated with slow growth for your email list (especially during pre-launch), but have you tried a giveaway? If not, put that on your list this week.
One of the most effective way to grow your business effectively is to build an email list. This is a great way to nurture leads into loyal paying customers and running a giveaway can definitely be a quick way to increase your list as well as provide you with other awesome benefits for your business.
SUMMARY:
- What is an email list and why do you need one? (1:08)
- Visualizing your sales funnel (1:30)
- Giveaway Process (2:45)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
- KingSumo: https://kingsumo.com/
- Zapier: https://zapier.com/
106 - In this week's episode of Subscription Box Basics, we are talking about how to pre-launch your subscription box business. It's a re-air of a popular and impactful episode, while Julie takes a break for the holidays. Merry Christmas and a Happy New Year to everyone.
You may wonder on why is it important to think about the pre-launch of your subscription box and how it can raise interest to your audience who can also be your future loyal customers? Get your pen and paper ready as Julie shares her insights and strategies on how you can successfully launch your subscription box with a bang!
SUMMARY:
- Why you need to pre-launch? (3:39)
- 5 Key steps to pre-launching your subscription box idea (5:30)
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
105 - Have you considered a Facebook Group for your business? Facebook Groups can provide the space for you and your members that will help in building good and long lasting relationships for your business.
In this week's episode of Subscription Box Basics, we will talk about five ways how your Facebook group can help your subscription box business.
LINKS AND RESOURCES
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com/
- Instagram Page: https://www.instagram.com/subscriptionboxbootcamp/
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com Use the code SBBPODCAST to get $10 off of your first box
104 - In this week's episode of Subscription Box Basics, we are talking about the tech stack that we use at Sparkle Hustle Grow. We're a multi six-figure subscription box business, and we have changed our tech stack along the way based on needs, based on pricing, based on so many different things. So grab a pen and paper as we do a little rapid fire of the software that we use in Sparkle Hustle Grow.
Sparkle Hustle Grow: https://www.sparklehustlegrow.com
-use the code SBBPODCAST to get $10 off of your first box
Cratejoy: https://cratejoy.grsm.io/wNCsjNLRd4
Stripe: https://stripe.com
Paypal: https://www.paypal.com
Flodesk: https://flodesk.com/c/BOOTCAMP
Zapier: https://zapier.com
PirateShip: https://www.pirateship.com
Rollo thermal printer: https://amzn.to/3kZoEPs
Dymo 4XL: https://amzn.to/32fEqhX
Help Scout: http://bit.ly/get-helpscout
-Try it free for 15 days and get a $50 credit when you sign up
MemberVault: https://membervault.co
Leaddyno - http://www.leaddyno.com/?afmc=3j1
ShareASale - https://www.shareasale.com
103 - In this week's episode Subscription Box Basics, we are going to talk about how to make money with a subscription box business model! First, host Julie Ball will bust a few myths, then she’ll dish the secrets…like how to buy products at massive discounts. She'll walk through a sample scenario, explaining how to put together your product selection in a way that makes a profit.
Make sure to listen all the way to the end for Julie's special giveaway.
Links
Sparkle Hustle Grow: https://www.sparklehustlegrow.com
Subscription Box Bootcamp Instagram: https://www.instagram.com/subscriptionboxbootcamp
102 - This week's episode of Subscription Box Basics, we are re-airing episode 2, The Subscription Box Business Model.
Before you start your subscription box business or add it to your existing business, it's important to understand how the subscription box business works. In this episode, Julie Ball dives into how the subscription box business model works, why people love subscription boxes, the types of shipping schedule, and wraps with some of her favorite boxes based on her "market research".
This episode is jam-packed with information that will be super helpful for you in deciding how to run your subscription box business. Plus, you will be inspired to hear some of Julie's Subscription Box Bootcamp students' boxes that are literally changing people's lives.
Links:Sparkle Hustle Grow: https://www.sparklehustlegrow.com
Cratejoy: https://www.cratejoy.com
All Girl Shave Club: https://allgirlshaveclub.com
Stitch Fix: https://www.stitchfix.com
Simply AIP: https://simplyaip.com
Black Girl MATHgic: https://blackgirlmathgic.com
Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com
101 - In this week's episode of Subscription Box Basics, we are re-airing the Sparkle Hustle Grow Launch Story.
The subscription box business that Julie Ball launched from home as a side hustle turned into a full-time income within nine months and it's totally possible for you to do the same. In this episode, Julie shares the Sparkle Hustle Grow subscription box launch story and how this is totally doable for you as well.
Subscription Box Basics with Julie Ball was created to provide clarity for those of you who have an amazing subscription box business idea but don’t know where to start. Julie will be an open book, each episode, as she dives into the topics that you’ve been wondering about, that you’ve been googling. This podcast will build a solid foundation so you can bring your box idea to life! Stop sitting on that money maker idea before someone else launches it first.
Links:
Sparkle Hustle Grow: https://www.sparklehustlegrow.com
-use the code SBBPODCAST to get $10 off your first box
Together Unplugged: https://www.togetherunplugged.com
Christy Wright's Business Boutique: https://www.ramseysolutions.com/business/business-boutique
Dana Malstaff's Boss Mom: https://boss-mom.com
100 - This week's episode of Subscription Box Basics is a celebration of our 100th episode, and it's going to be an Ask Me Anything episode where Julie answers some of the questions you have about running a subscription box business.
We also announce the winner of the ring light set at the end of the episode.
Links:
- Box Pricing Calculator: https://www.subscriptionboxbootcamp.com/pricing
- Year in A Day Workshop: https://www.subscriptionboxbootcamp.com/yearinaday
- Flodesk: https://flodesk.com/c/BOOTCAMP
- Product Sourcing episode: https://www.buzzsprout.com/717357/2359058
099 - In this week's episode of Subscription Box Basics, Julie is joined by Jill Lodato of Kids Baking Club to talk about when the buyer isn't the customer.
Tune in as Jill shares her launch story and her marketing strategies with Kids Baking Club.
Links:
- Kids Baking Club: https://kidsbakingclub.com
- Kids Baking Club Youtube: https://www.youtube.com/c/KidsBakingClub
- Subscription Box Womenpreneurs: https://www.facebook.com/groups/subboxwomen
- Thanks.io: https://www.thanks.io
098 - In this week's episode of Subscription Box Basics, we are talking about how to prep for the holidays for less overwhelm.
Julie shares five things you can do right now to prepare for the holiday rush so that you're not overwhelmed when you might want to take some time off, spend some time with the family, or just have some downtime.
Links:
- Free Canva template: https://www.subscriptionboxbootcamp.com/holiday
- OptinMonster: https://optinmonster.com
097 - In this week's episode of Subscription Box Basics, we are talking about event marketing for subscription boxes.
Tune in as Julie shares what works for us in Sparkle Hustle Grow and see what might be a good fit for you and your subscription box business. You can have a lot of success when you market your subscription box at events.
Links:
- Subscription Box Bootcamp IG: https://www.instagram.com/subscriptionboxbootcamp
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com
096 - In this week's episode of Subscription Box Basics, Julie is joined by Shana Hayes from Cratejoy to talk about how to acquire more customers on the Cratejoy Marketplace.
Shana is the Senior Marketplace Engagement Manager at Cratejoy helping subscription box owners get up to speed with the Cratejoy Marketplace and grow their business.
Cratejoy gets 4 million monthly views on their site. If you want to get a piece of that huge traffic, tune in to learn more about Cratejoy Marketplace and how to succeed as a marketplace seller.
Links:
- Sell on Cratejoy: https://www.cratejoy.com/sell/marketplace
- Cratejoy Blog: https://www.cratejoy.com/sell/blog
- How to Create a High-Quality Cratejoy Marketplace Listing: https://www.cratejoy.com/sell/blog/creating-a-cratejoy-marketplace-listing
095 - In this week's episode of Subscription Box Basics, we are talking about how to get featured in holiday gift guides.
This is a really important topic especially in Q4 because we've seen a lot of success from it. A couple of years back, Sparkle Hustle Grow was featured in Forbes as the best subscription box to gift the boss babe. Because of that feature, we tripled our gift box sales that holiday season. And we want the same for you!
Tune in as Julie breaks down four easy steps to prepare and pitch to be featured in gift guides.
Links:
- Sparkle Hustle Grow: http://sparklehustlegrow.com
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com
- Help A Reporter Out (HARO): https://www.helpareporter.com
094 - In this week's episode of Subscription Box Basics, we are talking about selling your subscription box business and how to prepare for it. Joining us is Chelsea Clarke of BlogsForSale.co.
Chelsea is a content monetization strategist, educator, investor, and Business Intermediary. She went from being a waitress, earning $11 an hour to the founder and CEO of a seven-figure company. She now helps investors acquire profitable niche online businesses at her brokerage BlogsForSale.co while providing an avenue for digital creators to have gainful exits from those businesses.
Links:
- Blogs For Sale marketplace: https://blogsforsale.co
- Free Valuation tool: https://blogsforsale.co/val
- Her Paper Route website: https://herpaperroute.com
- Chelsea's Instagram: https://instagram.com/herpaperroute
093 - In this week's episode of Subscription Box Basics, we are going to have a little recap about Sub Summit 2021 held last September 21 to 23 in Dallas, Texas. Julie is joined by Renae Gonzalez to give us some highlights, and takeaways from the event.
Sub Summit is an annual conference dedicated to subscription businesses hosted by SUBTA (Subscription Trade Association). It is a gathering of subscription brands leading the industry and the suppliers that support their growth.
Tune in to find out why you shouldn't miss the upcoming Sub Summit in June 2022.
Links:
- SUBTA: https://subta.com
- Sub Summit: https://subsummit.com
- Sparkle Hustle Grow: http://sparklehustlegrow.com
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com
092 - In this episode of Subscription Box Basics, Julie is joined by Rai Cornell of Cornell Content Marketing to talk about tips to improve your marketing when bootstrapping your business.
Rai Cornell studied psychology and human behavior for 10 years with the intention of working as a therapist in the California prison system. Over time, though, her interests and talents took her on a very different path.
Today, Rai uses her meticulous understanding of human emotions, reactions, and thought patterns to drive sales and engagement for top brands.
Summary:
- Introduction of Rai Cornell (00:01:49)
- Tip 1: Building relationships (00:05:05)
- Tip 2: Repurpose your content (00:07:50)
- Tip 3: Always include a call to action (00:12:22)
- Tip 4: Focus on what you can do consistently and sustainably (00:17:28)
- What does SEO really mean? (00:22:09)
Links:
- Cornell Content Marketing: https://www.cornellcontentmarketing.com
- Free checklist for content marketing: https://www.cornellcontentmarketing.com/subcos
- Rai Cornell: https://www.linkedin.com/in/raicornell
091 - In this episode of Subscription Box Basics, Julie is joined by Melanie Dyann Howe to talk about live video marketing.
Mel is a self-proclaimed tech junkie who shows you how to look and sound like a pro without breaking the budget and getting over the overwhelm of tech and software.
Summary:
- Introduction of Melanie Howe (00:01:52)
- Why should we go live? (00:09:36)
- What do we talk about when we go live? (00:11:57)
- Recommended tech for newbies (00:27:52)
- What to do about fear? (00:34:29)
Links:
- 50 Facebook Live Ideas: https://www.melaniedyann.com/fifty
- Melanie's website: https://www.melaniedyann.com
- Melanie's Youtube channel: https://www.youtube.com/c/MelanieDyann
- DIY Marketing with Melanie Facebook group: https://www.facebook.com/groups/DIYMarketingWithMelanie
- StreamYard: https://streamyard.com?fpr=julieball
090 - In this episode, Julie is joined by one of her students from Subscription Box Bootcamp, Lindsay Rosenthal of The Pampered Parent.
Lindsay is the founder and owner of The Pampered Parent, which is a monthly subscription box, an online community for moms of children with special needs. She is a Board Certified Behavior Analyst or BCBA. She works with children with a variety of developmental disabilities, as well as with their caregivers to ensure they have all the skills and knowledge they need in order to best support their child.
Tune in to hear Lindsay's inspiring journey in launching The Pampered Parent.
Summary:
- Introduction of Lindsay Rosenthal and The Pampered Parent (00:01:41)
- What's included in The Pampered Parent box? (00:04:09)
- The Pampered Parent launch story (00:08:16)
- The Pampered Parent community (00:11:48)
- Growing an email list (00:15:07)
- The biggest challenge in starting The Pampered Parent (00:21:00)
- Favorite thing about being in the subscription box industry (00:24:59)
- Advice for new and aspiring subscription box business owners (00:27:39)
Links:
- The Pampered Parent: https://thepamperedparent.com
-use PAMPERME to get 15% off of your first box
- The Pampered Parent Instagram: @thepamperedparent
- The Pampered Parent Facebook: https://www.facebook.com/thepamperedparent
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com
089 - In this episode of Subscription Box Basics, Julie is joined by her friend Jamie Trull to talk about a really sexy subject, something you all need to know and want to know. We are talking about finances!
Jamie is a financial literacy coach and profit strategist who helps business owners understand the financial side of their business so they can make and keep more money. She will walk us through some of the things you need to know about finances, especially when starting your subscription box business.
Links:
- Subscription box finance resource: https://www.subscriptionboxbootcamp.com/finance
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com
- Quickbooks: https://quickbooks.grsm.io/sparkle6415
088 - You're probably wondering how much does it cost to start your own subscription box business. In this episode, Julie talks about subscription box startup costs. She walks you through this handy dandy calculator to help you figure out an estimate of what you're going to need when you launch your subscription box business.
Links:
- Subscription box startup costs calculator: https://www.subscriptionboxbootcamp.com/calculator
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com
087 - In this episode, Julie is joined by one of her star students from Subscription Box Bootcamp, Dawn Marie Biernat of Teach Sparkle Pop.
Teach Sparkle Pop is a monthly subscription box company and community serving and delighting teachers across America!
Links:
- Subscription Box Bootcamp: https://www.subscriptionboxbootcamp.com
- Teach Sparkle Pop: https://www.teachsparklepop.com
- Teach Sparkle Pop Facebook: https://www.facebook.com/teachsparklepop
- Teach Sparkle Pop Instagram: https://www.instagram.com/teach.sparkle.pop
086 - In this episode, Julie talks about 10 things she wishes she knew before starting a subscription box. This may be really relevant to you if you haven't started your sub box journey yet or you just recently launched.
Summary:
- Number 10: Niche down (00:04:26)
- Number 9: Set goals with numbers (00:05:33)
- Number 8: The seasonality of subscription box (00:07:26)
- Number 7: Be the face of the brand (00:09:27)
- Number 6: Take them on the journey (00:10:51)
- Number 5: It doesn't have to be perfect (00:12:43)
- Number 4: Your time is valuable (00:14:26)
- Number 3: It's not a race (00:16:27)
- Number 2: Define what success means to you (00:18:02)
- Number 1: Don't do it alone (00:19:41)
Links:
- Subscription Box Bootcamp giveaway: https://www.subscriptionboxbootcamp.com/giveaway
- Box Business Plan Workshop: https://www.boxbusinessplan.com
- Year In A Day workshop: https://www.subscriptionboxbootcamp.com/yearinaday
085 - We are moving out fulfillment back in-house for Sparkle Hustle Grow. We're throwing it back to the early days when we actually packed and shipped everything from home. In this episode, Julie shares the breakdown, why we're moving our warehouse, and how we're preparing for it.
Links:
- Subscription Box Bootcamp giveaway: https://www.subscriptionboxbootcamp.com/giveaway
- Box Business Plan Workshop: https://www.boxbusinessplan.com
- Year In A Day workshop: https://www.subscriptionboxbootcamp.com/yearinaday
084 - In this episode of Subscription Box Basics, Julie is joined by one of her students from Subscription Box Bootcamp Duffy Betterton of the Ballroom Box.
Duffy together with her mom Debi co-founded the Ballroom Box, a subscription box designed to inspire and equip dancers.
Tune in as Duffy shares her story of launching the Ballroom Box in the middle of the pandemic.
Summary:
- Introduction of Duffy Betterton and the Ballroom Box (00:02:29)
- Launch Story (00:07:00)
- Biggest challenge in starting the Ballroom Box (00:10:46)
- Hosting an online community and Facebook group (00:17:54)
- Favorite thing about being in the subscription industry (00:20:49)
- Advice to new and aspiring subscription box owners (00:23:44)
Links:
- Box Business Plan Workshop: https://www.boxbusinessplan.com/waitlist
- Subscription Box Bootcamp IG: https://www.instagram.com/subscriptionboxbootcamp
- The Ballroom Box: https://ballroombox.me
- The Ballroom Box IG: https://www.instagram.com/ballroombox
- The Ballroom Box Facebook: https://www.facebook.com/ballroombox
083 - Having your plan laid out neatly has so many benefits. It gives you clarity and builds a solid foundation on which you can grow. It helps you stay focused on the big picture plan. That is why in this episode of Subscription Box Basics, we are introducing Box Business Plan: A 5-Day Virtual Workshop To Get It Done. This is for you if you are an aspiring subscription box owner who doesn't have a business plan yet or if you're just in the idea stage. We've designed this workshop to get you results without the overwhelm.
Tune in as Julie shares all the details of what Box Business Plan or what we call BBP workshop is all about. You may sign up for the waitlist at https://www.boxbusinessplan.com/waitlist.
Links:
- Box Business Plan Workshop: https://www.boxbusinessplan.com/waitlist
- Subscription Box Bootcamp IG: https://www.instagram.com/subscriptionboxbootcamp
082 - In this episode, Katie Ahl joins Julie to talk about Pinterest marketing.
Katie is the founder of Simple Pin Media which is a Pinterest marketing and management company. She is also the host of the Simple Pin Podcast.
This episode is great for subscription box owners who are just getting started with Pinterest.
Links:
- Simple Pin Media Website: https://www.simplepinmedia.com
- Simple Pin Podcast: https://www.simplepinmedia.com/simple-pin-podcast
- Simple Pin Media Pinterest Profile: https://www.pinterest.ph/simplepinmedia
081 - This episode is your official invitation to Year In A Day Workshop at SubSummit 2021 with the Sparkle Hustle Grow and Subscription Box Bootcamp team.
The workshop will be done in-person where you will learn a framework on how to plan an entire year's worth of boxes in just one day. It's going to be in the morning of Tuesday, September 21st, from nine to noon just before the SubSummit 2021 event starts.
The team is going to walk you through the details of the framework we use in Sparkle Hustle Grow to curate our 2021 boxes. We are going to provide you with templates to do your own year in a day planning. We're going to give you inspiration on how to make this work, how to do the pre-work, and how to involve your team.
Tune in as Julie and Renae talk about what to expect and why you wouldn't want to miss this workshop.
You may also check SubscriptionBoxBootcamp/AYearInADay for details on how to register.
Links:
- A Year In A Day Workshop: https://www.subscriptionboxbootcamp.com/yearinaday
- SUBTA: https://subta.com
- SubSummit: https://subsummit.com
- Sparkle Hustle Grow: http://sparklehustlegrow.com
080 - Paul Chambers of SUBTA joins Julie to talk about the upcoming SubSummit event this coming September 2021.
Paul is the CEO and Co-Founder of Subscription Trade Association (SUBTA) the world's largest direct-to-consumer trade association representing the subscription industry.
SubSummit is a gathering of subscription brands leading the industry and the suppliers that support their growth. This year's conference will be hosted in Dallas, Texas from September 21 to 23, 2021. You may check out SubSummit.com for more details.
Links:
- SUBTA: https://subta.com
- SubSummit: https://subsummit.com
- Sparkle Hustle Grow: http://sparklehustlegrow.com
079 - In this episode, Julie is joined by Jaclyn Mellone to talk about how to become the authority or the go-to box in your niche.
Jaclyn Mellone is the host of the Go-To Gal Podcast. She's gonna be sharing her signature authority ARMOR framework.
Summary:
- A: Authority brand (00:08:43)
- R: Right offer in front of the Right audience (00:10:28)
- M: Mindset (00:14:08)
- O: Other people's platforms (00:18:53)
- R: Relationships (00:23:00)
Links:
- Sparkle Hustle Grow: http://sparklehustlegrow.com
- Free 30-days authority building action plan: https://jaclynmellone.com/plan
078 - If you have a subscription box idea but not sure if you're going to go for it or not, this episode is for you. Julie is talking about three questions that you need to ask yourself to help you get clarity on your new subscription box business idea.
Summary:
- Question #1: Does it solve a problem? (00:01:34)
- Question #2: Is there an existing group of people that are excited and passionate about your box idea? (00:03:54)
- Question #1: Are you willing to put in the work? (00:06:24)
Links:
- Sparkle Hustle Grow: http://sparklehustlegrow.com
- Subscription Box Bootcamp: http://subscriptionboxbootcamp.com
077 - In this episode, Renae Gonzalez takes over the mic to share some social media productivity hacks for your subscription box business.
Renae Gonzalez is the Director of Customer Experience at Sparkle Hustle Grow. She serves on both Subscription Box Bootcamp and Sparkle Hustle Grow teams handling all things marketing and customer experience.
Summary:
- Productivity Hack #1: Focus on one platform (00:02:02)
- Productivity Hack #2: Post recurring events (00:05:21)
- Productivity Hack #3: Batch create your content (00:07:00)
- Productivity Hack #4: Keep a running list of post ideas (00:09:38)
- Productivity Hack #5: Use social media post scheduler (00:11:41)
- Productivity Hack #6: Find someone to keep you accountable (00:13:49)
Links:
- Sub Box Creative Website: https://www.subboxcreative.com
- Sub Box Creative's Social Circle: https://www.facebook.com/groups/subboxsocialcircle
- Sub Box Creative Instagram: https://www.instagram.com/subboxcreative
076 - In this episode, Julie is joined by one of her students from Subscription Box Bootcamp Deana Hicks of One Girl Inspired.
Deana is the Founder and Chief Inspiration Officer for One Girl Inspired, which is a monthly subscription box that aims to inspire, empower and motivate teen and tween girls to believe in themselves, aspire to dream big, and make their own mark on the world.
Summary:
- One Girl Inspired Launch Story (00:04:16)
- What's in the box? (00:08:46)
- Biggest challenge in starting One Girl Inspired (00:10:42)
- Favorite thing about being in the subscription industry (00:16:51)
- Advice to new and aspiring subscription box owners (00:19:00)
Links:
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com
- One Girl Inspired Facebook: https://facebook.com/OneGirlInspired
- One Girl Inspired Instagram: https://www.instagram.com/OneGirlInspired
- One Girl Inspired Pinterest: https://pinterest.com/OneGirlInspired
075 - The more we give subscribers that warm, fuzzy feeling that they're a part of something bigger, the more chance that there'll be loyal and come back month after month. So in this episode, we're going to be talking about five different types of subscriber perks to improve retention. We use these subscriber perks at Sparkle Hustle Grow and they really work well for us.
Summary:
- Perk #1: Products (00:01:13)
- Perk #2: First dibs (00:02:25)
- Perk #3: Events (00:03:55)
- Perk #4: Content (00:05:11)
- Perk #5: Secret subscriber sale (00:07:39)
Links:
- Secret Sale Starter Kit: https://www.subscriptionboxbootcamp.com/secret-sale
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com
- Hello Audio: https://www.helloaudio.fm
- Canva: https://www.canva.com
074 - In this episode, Julie is joined by her box bestie Jessica Principe from All Girl Shave Club to talk about what to do with excess inventory.
They share four tactics to offload excess inventory and get that cash flow moving.
Summary:
- Tactic #1: Email marketing (00:06:44)
- Tactic #2: Surprise packs and bundle deals (00:12:09)
- Tactic #3: Selling to other subscription box owners (00:17:36)
- Tactic #4: Secret subscriber sale (00:21.06)
Links:
- Inventory Goals workshop: https://www.subscriptionboxbootcamp.com/inventory-workshop
- All Girl Shave Club: https://allgirlshaveclub.com
- Sparkle Hustle Grow: https://www.sparklehustlegrow.com
- Klaviyo: https://www.klaviyo.com
- Flodesk: https://flodesk.com
- Jessica Principe's Instagram: https://www.instagram.com/jessica_principe
- Julie's Instagram: https://www.instagram.com/subscriptionboxbootcamp
073 - Julie is joined by Jenn Collins of Mama Needs Subscription Box which is a box curated especially for Mamas with gifts, tools for self-care, and even simple ideas to make self-care a habit. Jenn is a star student of Subscription Box Bootcamp and one of the first cohort of Sell More Boxes.
Tune in to hear Jenn's journey from launching to scaling Mama Needs subscription box.
Summary:
- Introduction of Jenn and Mama Needs (00:01:16)
- The biggest challenge at launch (00:17:50)
- Favorite thing about the subscription box industry (00:24:20)
- Tips for aspiring subscription box owners (00:30:02)
- Experience with Sell More Boxes program (00:31:54)
Links:
- Mama Needs Subscription Box website: https://mamaneedsbox.com
- Mama Needs Instagram: https://www.instagram.com/mamaneedsbox
- Mama Needs Facebook: https://www.facebook.com/mamaneedsbox
- Mama Needs Podcast: https://www.mamaneedspodcast.com/podcast
- Sparkle Hustle Grow: http://sparklehustlegrow.com
072 - In this episode, we're going to hear Amy Lockrin, the Director of Operations for Sparkle Hustle Grow and Subscription Box Bootcamp. She's going to share three things you can automate in your subscription box business today.
Summary:
- Automate how you handle people interested to be a part of your box (00:02:18)
- Automate customer service (00:04:39)
- Automate growing your audience (00:09:41)
Links:
- Sparkle Hustle Grow product submission form: https://www.sparklehustlegrow.com/product-submission
- Automated Handwritten Postcards, Notecards & Letters: http://www.thanks.io?afmc=2oj
- Sparkle Hustle Grow videoask: https://www.videoask.com/f1ja3chk1
- Videoask: https://www.videoask.com
- Virtual support days: https://www.subscriptionboxbootcamp.com/VIB
071 - Julie is joined by Erick Musick, Co-founder of Louis and Lea, an eco-friendly box for moms and babies.
Eric is also the host of The Subscription Box Show, a podcast for people who want actionable, proven, and unbiased tips and tricks to help them start or grow their very own business.
Tune in to hear Louis and Lea's launch story and some amazing tips for prelaunch as well as for growing your subscriber base.
Summary:
- Introduction of Eric and Louis and Lea (00:02:10)
- Launch Story of Louis and Lea (00:04:38)
- The biggest mistake during launch (00:12:46)
- Deciding between craft boxes or custom boxes (00:17:00)
- Testing out the "first box is free" concept (00:30:56)
- Advice for aspiring subscription box business owners (00:34:13)
- Bonus trick for email list building (00:34:48)
Links:https://www.sparklehustlegrow.comhttps://louisandlea.com
https://www.thesubscriptionboxshow.com
https://www.facebook.com/groups/thesubscriptionboxshow
070 - In this episode, Julie encourages you to build a business you love.
She shares some questions you can ask yourself to get clarity on finding your "sweet spot". That is, what you want your business to look like and feel like.
This is a short break from talking about the tactical side of running a subscription box business but is equally important as you move forward in your journey of building a successful subscription box business.
Links:https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.com
069 - In this episode, Julie is joined by one of her students from Subscription Box Bootcamp Leah Brushett of Mother Snacker.
Leah is the Founder and Chief Curator or as she likes to say, the "Head Hot Mess Mama" behind Mother Snacker, a dessert gift & subscription box curated for moms
Tune in to hear Leah's journey of launching Mother Snacker, the challenges along the way, and how she overcame them.
Summary:
- Introduction of Leah (00:01:12)
- Launch Story of Mother Snacker (00:04:38)
- The biggest challenge in starting Mother Snacker and how she overcame it (00:19:21)
- Favorite thing about being in the subscription industry (00:19:49)
- Advice to new and aspiring subscription box owners (00:20:55)
Links:https://www.sparklehustlegrow.com
https://mothersnacker.com
--use coupon code JULIE to get 20% off
https://www.instagram.com/themothersnacker
https://mothersnacker.com/pages/about
--box sample
068 - In this episode, Julie is joined by a member of Subscription Box Bootcamp's dream team, Jeremy Bower of the GivrPack.
Tune in as they answer some of the common considerations in deciding your custom boxes for your subscription box business.
Jeremy is the Founder and CEO of Givr Packaging. He holds a degree in paper science (yes, that's a thing). His deep understanding of all things paper and packaging allows him to provide unique and novel solutions for Givr Pack's customers.
Summary:
- Introduction of Jeremy and Givr Pack. (00:02:36)
- Choosing your box size (00:09:46)
- Types of boxes (00:15:41)
- Custom print vs DIY (00:16:10)
- Types of printing (00:20:10)
- Single vs double-sided printing (00:28:24)
Links:https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.com
https://www.givrpack.com
https://www.instagram.com/givrpack
https://www.facebook.com/GivrPack
067 - Julie is joined by Lo Michelle of Passion and Growth subscription box.
Lo is a start student of Subscription Box Bootcamp. She is an ER trauma nurse turned subscription box owner.
She launched Passion and Growth to help women fully accept, embrace, and love themselves unapologetically.
Tune in to hear Lo's inspiring journey on personal development and how her experience led her to launch Passion and Growth.
Summary:
- Introduction of Lo (00:01:21)
- Launch Story of Passion and Growth (00:04:59)
- The biggest challenge in starting Passion and Growth and how she overcame it (00:19:21)
- Favorite thing about being in the subscription industry (00:28:21)
- Advice to new and aspiring subscription box owners: "You don't have to be able to see the entire staircase. You just have to be able to see the first step." (00:29:23)
Links:https://www.sparklehustlegrow.com
https://passionandgrowth.com
https://www.instagram.com/passionandgrowth
https://www.pinterest.com/passionandgrowth
https://www.instagram.com/lohixson
066 - In this episode, Julie is joined by Allison Carter of Memories in Moments Unwrapped.
Tune in to hear Allison's journey of adding a subscription box to her already successful brand Allison Carter Celebrates and her experience being one of the first cohorts of Sell More Boxes, which is a hybrid coaching program to help you break through to the next level in your subscription box business.
Links:https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.comhttps://allisoncartercelebrates.com
Coupon code: NEWFRIEND to get 10% off your first box
065 - In this episode, Julie is joined by a very special friend, Abby Bartholomew, the co-founder and the HBIC of Smartass and Sass subscription box.
Tune in to hear about Abby's launch story, tips in scaling your subscription box business, and the value of having a peer-led mastermind.
Summary:
- Introduction of Abby, and Smart and Sass (00:01:37)
- Launch Story (00:04:59)
- The biggest challenge in starting Smart and Sass and how she overcame it (00:11:01)
- Most impactful marketing tactics (00:16:39)
- Favorite thing about being in the subscription industry (00:19:25)
- Advice to new and aspiring subscription box owners (00:22:01)
- Impact of having a peer-led mastermind (00:25:46)
Links:https://www.sparklehustlegrow.comhttps://smartassandsass.com
https://facebook.com/smartassandsass
https://instagram.com/smartassandsass
https://pinterest.com/smartassandsass
https://twitter.com/smartassandsass
064 - In this episode, Julie is joined by her friend Abby Ashley of The Virtual Savvy to talk about how a virtual assistant can help you grow your subscription box business.
Summary:
- What is a VA? (00:02:55)
- Why hire a VA? (00:04:51)
- Tips on how to go about bringing in a VA to your business (00:08:19)
- General range date for VAs (00:18:28)
- What to look for in a VA? (00:20:53)
Links:https://www.thevirtualsavvy.comhttps://www.thevirtualsavvy.com/hire
https://www.facebook.com/groups/vasavvies
https://www.facebook.com/TheVirtualSavvy
https://www.instagram.com/TheVirtualSavvy
063 - In this episode, Julie is joined by Amy and Renae to introduce a unique one-on-one coaching program that the team is offering. It's called the virtual VIB(Very Important Box) Day.
Tune in to know the details on how Julie, Amy, or Renae can help you strategize, problem-solve and inspire you to take action and move your business forward.
If the virtual VIB days program sounds like something you'll be interested in, you can head on over to https://www.subscriptionboxbootcamp.com/VIB.
Links:https://www.subscriptionboxbootcamp.com/VIB
https://www.instagram.com/subscriptionboxbootcamp/
062 - In this episode, Julie chats with Krysta of My Christmas Snowflake.
Krysta is a star student by way of the podcast. She literally binged the podcast, took the information, applied it, and started her own subscription box business.
Tune in to hear Krysta shares her journey of launching My Christmas Snowflake, the challenges along the way, how she overcame them, and some actionable advice for those who want to launch their own subscription box.
Links:https://www.mychristmassnowflake.com -- Use the code FIRSTTIME50 to get 50% off
https://www.instagram.com/mychristmassnowflake
https://flodesk.com/c/BOOTCAMP
https://www.instagram.com/subscriptionboxbootcamp
061 - So many of you have met Julie through the subscription box industry, but there's so much more to know about her than just running a subscription box and coaching others to do the same. So in this episode, we're going to talk about ten things that you might not know about Coach Julie.
Are ready to start my subscription box business? Then you are in luck because Subscription Box Bootcamp opens at a discounted rate at the end of this week. Mark your calendar February 19th through the 22nd 2021. So make sure you are on the list. If you're not on the list to get those details, head on over to SubscriptionBoxBootcamp.com right now.
Links:https://www.subscriptionboxbootcamp.comhttps://www.sparklehustlegrow.com
060 - Julie chats with one of her start students in Subscription Box Bootcamp, Becky Launder from the Modern Direct Seller box. Tune in to hear Becky shares her journey of launching her own subscription box business, the little hiccups and challenges along the way, and how she overcomes them.
Summary:
- Introduction (00:01:14)
- What's inside the Modern Direct Seller box (00:05:50)
- Deciding between custom box or plain box (00:09:00)
- Working with a fulfillment center (00:11:15)
- Managing shipping cost (00:18:39)
- Favorite thing about the subscription box business (00:22:56)
- One piece of advice for aspiring subscription box owners: Pre-sale (00:26:07)
Links:https://moderndirectsellerbox.com
https://www.myconsultanttraining.com
https://www.instagram.com/moderndirectseller
059 - In this episode, Julie is talking about publicity. Publicity is something that could really move the needle for your business especially for a product-based business like a subscription box. Tune in for some tips on how she got and leveraged publicity for Sparkle Hustle Grow.
Subscription Box Bootcamp is going to be open for enrollment later this month, February 19th through the 22nd. You'll have an opportunity to save $300 on your enrollment. So make sure you get on the waitlist at SubscriptionBoxBootcamp.com and we are running a giveaway to give away one seat in Subscription Box Bootcamp. It is $1,500 value.
Summary:
- What is publicity? (00:01:43)
- Why do you need publicity? (00:02:25)
- How to get publicity? (00:06:54)
- How to leverage publicity (00:12:57)
Links:
https://www.impactingmillions.com/JulieBCalendar
https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.com
058 - In this episode, Julie chats with one of her students from Subscription Box Bootcamp, LaTonya Williams of Renew Box. LaTonya tells us all about her box and her experience in launching it.
Summary:
- A little bit about LaTonya Williams (00:02:04)
- What is Renew Box (00:03:41)
- How the idea of Renew Box started (00:09:24)
- Challenges during ideation and how she overcame them (00:13:54)
- Launching Renew Box (00:19:22)
- LaTonya's favorite thing about the subscription box industry (00:25:07)
- Advice to new and aspiring subscription box business owners (00:31:90)
Links:https://www.sparklehustlegrow.com
https://myrenewbox.com
https://facebook.com/myrenewbox
https://www.instagram.com/myrenewbox
057 - There's a lot of fear surrounding starting a subscription box business particularly with regards to the legal aspect. So in this episode, Julie chats with Jamie Lieberman of Hashtag Legal to talk about the basics of business formation and what you need to know about intellectual property.
Summary:
- Business formation - Limited Liability Company (LLC) (00:05:50)
- Typical cost of forming an LLC (00:09:56)
- Intellectual property - Trademark (00:18:27)
- When should you register for trademark? (00:21:28)
- Researching for business name (00:23:22)
- Difference between 'R' and 'TM' beside a business name (00:27:16)
Links:https://www.sparklehustlegrow.com
http://hashtag-legal.com
https://www.instagram.com/hashtag_legal
https://fearlessbusinesspodcast.com
056 - A well-designed informative packing list can improve the perceived value of your box. It can help increase the likelihood that someone has a good experience and that then they're going to leave a good review. So in this episode, we are talking about packing list best practices.
Summary:
- Packing list popular sizes (00:02:19)
- What to include in your packing list:
- Monthly identifier (00:04:33)
- List of items and description (00:05:21)
- Retail value (00:06:00)
- Social media handle or hashtags (00:07:03)
- Announcements (00:08:09)
- When and how to create your packing list (00:09:44)
https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.com
https://www.instagram.com/subscriptionboxbootcamp
055 - Welcome 2021! New year, new set of goals and starting a subscription box could be one of those goals. You've been sitting on that moneymaker idea and you're excited but at the same time scared and still doubtful whether you should do it or not.
In this episode, we are talking about five signs you should start a subscription box business. Hopefully this will motivate and inspire you to take action and finally start carving out your subscription box concept.
Summary:
- Your brick and mortar shop is either closed or it doesn't get much traffic and you have lots of inventory (00:02:34)
- You have a passion hobby or interest and there's other super fans who love it too (00:04:10)
- You're tired of finding new customers every single month (00:04:52)
- You are so over the feast and famine of product launches (00:05:26)
- You have an existing audience or follower base (00:07:05)
https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.com
054 - After years of coaching new and aspiring subscription box business owners through Subscription Box Bootcamp, we found that most subscription business owners get to a certain point where they grow and grow but then all of a sudden they plateau. They get stuck at the same subscriber or revenue numbers for a couple of months in a row. It's normal. Most business owners go through this. And that's why we created this next level program to help you get over that plateau. It's called Sell More Boxes.
In this episode, Julie officially launches Sell More Boxes and dishes out all the details about this new game-changing program.
Summary:
- What is Sell More Boxes? (00:02:56)
- What to expect in Sell More Boxes? (00:04:08)
- Walk through of the 8-week plan (00:08:36)
Links:
https://www.subscriptionboxbootcamp.com/sell-more-boxes
https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.com
053 - In this episode, Julie and Renae are going to make you laugh and cry a little bit. They are going to get a little deep and personal and share what really happens behind the scenes. Let's round up the year with this fireside chat and talk about wins and losses and some of the funny stuff that happened within Sparkle Hustle Grow.
Summary:
- Favorite Sparkle Hustle Grow featured book for 2020 (00:03:07)
- Top wins for 2020 (00:06:29)
- Some losses (with lesson learned) from 2020 (00:18:17)
- Funny stories behind the scenes in Sparkle Hustle Grow (00:30:40)
Links:
https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.com
https://clickup.com
https://basecamp.com
https://www.shipmonk.com
052 - It's almost the end of the year. This is a time for reflection. This is a time for us to look back at 2020, see where we knocked it out of the park, see where we could improve and set new goals for next year.
In this episode, Julie shares her simple 3 step goal setting plan plus a bonus printable goal and habit tracker.
Summary:
- Identify you goal, why and it it's an alignment (00:02:11)
- Break it down into small steps (00:04:45)
- Share it with a friend for accountability (00:06:27)
Links:
https://www.sparklehustlegrow.com
https://www.subscriptionboxbootcamp.com
Goal and Habit Tracker printable
051 - We are excited to celebrate the one year anniversary of Subscription Box Basics. We are grateful for all your reviews, ratings and for tuning in week after week. In this episode, Julie shares a little bit of the story of how the podcast started and her future plans for the podcast.
We are also excited to announce that Subscription Box Basics, the book, is now available in Amazon. Its a full color 30-day workbook just under 200 pages to help you get your box idea off the ground.
Summary:
- Subscription Box Basics, the book is out (00:01:29)
- How Subscription Box Basics started (00:03:51)
- Taking a podcasting course (00:08:08)
- Tech I use (00:09:42)
- How I plan out topics? (00:10:29)
- Future plans for the podcast (00:12:20)
Links:
Sparkle Hustle Grow
Subscription Box Bootcamp
Subscription Box Basics: A 30 Day Plan to Get Your Box Idea Off the Ground
050 - Julie chats with Renee from The Fresh Perspective Community to share tips on how to manage sized products or more generally known as products with variations.
Summary:
- Who is My Girlfriend Renee? (00:02:21)
- Deciding what platform to use (00:11:50)
- Setting up the variations (00:14:43)
- Managing Inventory and Logistics (00:16:36)
- Finding the right collaborations (00:23:03)
- Handling Returns and Exchanges (00:27:38)
For more tips like this, make sure you are subscribed to our email list at SubscriptionBoxBootcamp.com. You will be notified when new episodes go live or when we have new resources coming out.
Links:
Sparkle Hustle Grow
Subscription Box Bootcamp
My Girlfriend Renee
Renee's Instagram
049 - The year 2020 is about to end and 2021 is just around the corner.
Once again it is that time of the year to carve out a game plan to prepare for the upcoming year. So in this episode, Julie walks us through her team's process on planning out the entire 2021 for Sparkle Hustle Grow.
Summary:
- Know your product budget and stick to it (00:02:32)
- Know your product categories (00:03:28)
- Research products and prices (00:04:05)
- Get samples or take pictures (00:05:40)
- Walk through of how Sparkle Hustle Grow planned 2021 (00:06:52)
- Visual walkthrough of Julie's office (00:12:01)
For more tips like this, make sure you are subscribed to our email list at SubscriptionBoxBootcamp.com. You will be notified when new episodes go live or when we have new resources dropping like our new upcoming offering Sell More Boxes.
Links:
Sparkle Hustle Grow
Subscription Box Bootcamp
12 grid cube shelf for planning
048 - As subscription box business owners, we always want to delight our subscribers. We want them to feel excited and have a good experience when they open their box. But that's not always the case. Sometimes, we have disappointed customers and we get bad reviews. It comes with the territory, no matter what type of business you run.
In this episode, Julie gets a little bit personal talking about bad reviews. She's going to walk us through her recent experience getting bad reviews and give us 5 tips on how to overcome them.
Summary:
- Knowing your ideal target audience (00:02:05)
- Your mission (00:03:25)
- Tip No. 1: Evaluate. Is there substance? (00:05:20)
- Tip No. 2: Communicate (00:05:59)
- Tip No. 3: Learn and Pivot (00:07:10)
- Tip No. 4: Create a love note folder (00:09:16)
- Tip No. 5: Practice self-care (00:10:52)
For more tips like this, make sure you are subscribed to our email list at SubscriptionBoxBootcamp.com. You will be notified when new episodes go live or when we have new resources dropping. If you are ready to start your own subscription box, Subscription Box Bootcamp is going to be open over Black Friday holiday shopping weekend at a $300 discount. Get on our email list so you are the first to know when we open enrollment.
Links:
Sparkle Hustle Grow
Subscription Box Bootcamp
SUBTA
047 - Julie talks about a simple step you can implement in your subscriber flow to increase your average order value and it's called add-ons.
Tune in for some tips on how to strategize add-ons to offload excess inventory, sell more products and increase your average cart value.
Summary:
- What is add-on? (00:01:25)
- How add-ons impacted Sparkle Hustle Grow (00:02:26)
- What to sell as add-ons? (00:04:47)
- Things to consider when it comes to logistics (00:05:50)
For more tips like this, make sure you are subscribed to our email list at SubscriptionBoxBootcamp.com. You will be notified when new episodes go live or when we have new resources dropping like the upcoming book called Subscription Box Basics: A 30-Day Plan to Get Your Box Idea Off the Ground.
Links:
Sparkle Hustle Grow
Cratejoy
Subscription Box Bootcamp
046 - In this exciting episode, Julie chats with her good friend Paul Chambers the Co-founder and CEO of SUBTA (Subscription Trade Association) to talk about this year's upcoming Sub Summit happening on November 11 to 13.
Tune in to learn how SUBTA can help you grow your subscription box business whether it's for finding vendors or getting training, or just networking with your colleagues. Plus get a special discount code for Sub Summit 2020 at the end of the podcast.
Links:
Sparkle Hustle Grow
Subscription Box Bootcamp
SUBTA
045 - We are celebrating Sparkle Hustle Grow's four year anniversary this month. We have sold over $2.35 million in revenue and shipped over 43,000 packages. We are excited and we are grateful.
Some of you may still be in the idea stage or in just launched stage and we want to encourage you because where we're at now, we were not at four years ago. If we can do it, you can do it too with a gentle reminder that you can never, ever compare your day one to someone else's one hundred.
In this episode, Julie takes us to a trip down memory lane and breaks down Sparkle Hustle Grow then and now in different areas of the business, from shipping less than 50 boxes a month to just under 1500 boxes.
Summary:
- Capping subscribers by intention (00:02:14)
- Email software (00:03:47)
- Product sourcing and box curation (00:05:00)
- Fulfillment (00:07:39)
- Marketing (00:11:49)
- The team (00:14:44)
Links:
Sparkle Hustle Grow
Cratejoy
Flodesk
12 grid cube shelf for planning
Catering shelf
044 - In this episode, Julie chats with her good friend Becky Burgess to talk about Facebook Ads. Tune in to learn some valuable tips on how to maximize your Facebook ad spend.
Links:Sparkle Hustle Grow
Splash Owl Media
Digital Marketing for Boss Babes
043 - Julie chats with Jacqueline and Minna from The Product Boss to talk about planning for the holidays.
Links:Sparkle Hustle Grow
The Product Boss
101+ Content Ideas Beyond the Discounts
042 - Julie shares a recorded interview with Brittany Rhodes of Black Girl MATHgic. The interview is from the Women in Subscription event held by SUBTA last September. They talk about getting free funding for your business from pitch competitions and grants.
Links:Sparkle Hustle Grow
Subscription Box Bootcamp
Black Girl MATHgic
Subscription Trade Association (SUBTA)
041 - In this episode, Julie runs down the chapters of her upcoming book
Subscription Box Basics, a 30-Day Plan to Get Your Box Idea Off the Ground.
The book is launching in October of 2020. Be one of the first people to know when the book is available. Head over to SubscriptionBoxBootcamp.com/book and get on the waitlist.
Links:Sparkle Hustle Grow
Subscription Box Basics: The Book
040 - In this episode, you're going to hear from a handful of Julie's successful Subscription Box Bootcamp students sharing about their experience with the bootcamp.
Subscription Box Bootcamp is a popular online group coaching program that has helped hundreds of aspiring subscription box entrepreneurs. It provides you with the tools, templates, and support you need to launch and grow your own profitable subscription box business.
Links:Sparkle Hustle Grow
Subscription Box Bootcamp
039 - In this quick episode, Julie shares some of the behind the scenes in preparing for Subscription Box Bootcamp 2.0 version which is launching this week on September 17th.
Subscription Box Bootcamp is a popular online group coaching program that has helped hundreds of aspiring subscription box entrepreneurs. It provides you with the tools, templates, and support you need to launch and grow your own profitable subscription box business.
Sign up now for the waitlist at SubscriptionBoxBootcamp.com and save $500 when enrollment opens on September 17th!
Links:Sparkle Hustle Grow
Subscription Box Bootcamp Waitlist
038 - Julie talks about how you can launch you own subscription box business with Subscription Box Bootcamp. In this episode, Julie outlines what's included in the bootcamp and some of the bonuses so you'll know immediately if it is the right program for you.
Subscription Box Bootcamp is coming out September 17th. Make sure to sign up for our waitlist and you will get a special opportunity to save $500 on enrollment.
Links:Sparkle Hustle Grow
Subscription Box Bootcamp Waitlist
037 - In this episode, Julie talks about the different stages of your subscription box journey and what's new in Subscription Box Bootcamp.
Subscription Box Bootcamp gives you the tools, tech and templates that you need to start your own subscription box business.
Subscription Box Bootcamp 2.0 is coming out September 17th. Make sure to sign up for our list and you will get a special opportunity to save $500 on enrollment.
Links:Sparkle Hustle Grow
Subscription Box Bootcamp
036 - This episode is an audio replay of a webinar Julie did with the Subscription Box bootcampers. When you want to improve your customer experience, it doesn't always mean putting more stuff in the box. So in this episode, Julie talks about how to improve your customer experience for just pennies.
The Subscription Box Bootcamp will be having a major update launching later this fall.
We are re-recording all of the materials and adding more templates, swipe files, and bonuses. It's going to be absolutely amazing. If you want to get all the information as we release it, please make sure you're on our VIP list by heading over to SubscriptionBoxBootcamp.com.
Links:Sparkle Hustle Grow
Subscription Box Bootcamp
035 - In this episode, Julie is replaying the audio from a video she recorded earlier this year in the exclusive Subscription Box Bootcamp group. She shares about how she handled getting a bad review from someone who wasn't happy with her Sparkle Hustle Grow box. It turned out to be a learning experience for her and her team on added value and how to properly communicate it to your subscribers.
The Subscription Box Bootcamp will be having a major update launching later this fall.
We are re-recording all of the materials and adding more templates, swipe files, and bonuses. It's going to be absolutely amazing. If you want to get all the information as we release it, please make sure you're on our VIP list by heading over to SubscriptionBoxBootcamp.com.
Links:Sparkle Hustle Grow
Subscription Box Bootcamp
034 - In this episode, Julie chats with one of Sparkle Hustle Grow's vendors Jake Panavas of Procuremint to talk about custom products.
Jake is a co-founder of Procuremint Inc, which is a business that helps curate and source products for subscription boxes as well as other eCommerce brands.
Links:Sparkle Hustle Grow
Procuremint
033 - Introducing a new segment of Subscription Box Basics called Myth Busters. Julie will be talking about some of the most common myths in the subscription box industry. In this episode, she is busting the myth that subscription box businesses are passive income.
If you have a subscription box business idea and want to learn more about the next steps, what to do and how to launch head over to SubscriptionBoxBootcamp.com for more of Julie's free resources.
Links:Sparkle Hustle Grow
Subscription Box Bootcamp
032 - Julie chats with one of her Subscription Box Bootcamps, Brittany Rhodes, founder of the Black Girl MATHgic subscription box. We'll get to hear how Brittany got into the subscription box business and the Black Girl MATHgic launch story.
Links:Sparkle Hustle Grow
Subscription Box Bootcamp
Black Girl MATHgic
Cratejoy: Black Girl MATHgic
Instagram: Black Girl MATHgic
Facebook: Black Girl MATHgic
Youtube: Black Girl MATHgic
Black Girl MATHgic Goodies
Black Girl MATHgic Anniversary & Website Launch Party
031 - Julie chats with her sub box bestie Jessica Principe who's the founder of All Girl Shave Club. They first met online in a Facebook group and then had the chance to meet in real life at a business event late 2016 when they were both brand new to subscription box business. Since then they've just been this amazing support system for each other going through the highs and lows of running a business and everything in between.
Links:Sparkle Hustle Grow
All Girls Shave Club
Inventory Goals Workshop
Blog: Jessica Principe
Instagram: Jessica Principe
030 - Julie chats with her business bestie and good friend Carmen Vermillion to talk about branding. Branding is such an important topic because good branding can help your subscription box, not only stand out from the rest, but also attract your ideal target audience.
After having her first child in 2012 Carmen started teaching herself the basics of both Adobe Photoshop® and Illustrator® fulfilling a desire for a creative outlet outside her corporate job & motherhood. After 4 years of building up her knowledge, portfolio & client base she was able to walk away from her job in Advertising and take her Web & Graphic Design Agency full time. Carmen has worked with some of the largest brand names in the business including Gerber Baby & Fox Networks Group & prides herself on being self-taught. Carmen believes design is an ever changing field and learning new skills and design trends is vital to her role. Carmen is a designer for female owned small businesses, wife & proud mother to 3 adorable kiddos, living in Greenville, SC.
Links:Sparkle Hustle Grow
Vermillion Creative Agency
Subscription Box Brand Questionnaire
029 - Julie chats with one of her favorite people Amy Lockrin to talk about subscription box business operations.
Amy Lockrin is an Operations Integrator for small business owners who are ready to thrive in their business and leave behind the overwhelm of "to-do's."
Amy is the founder and head integrator of The Operations House, an integration and implementation agency. She makes things happen in small businesses so CEO’s can go back to being creative through project management, business management, and strategic business planning sessions. She focuses on the technical, the strategy, and the organization so business owners get to return to the passion that started their business!
Links:Sparkle Hustle Grow
The Operations House
Facebook: The Operations House by Amy Lockrin
028 - Julie chats with Emily and Aryelle to talk about Camp Girl Boss. Camp Girl Boss teaches leadership and entrepreneurship to middle school girls.
Emily Breedlove is a Serial Entrepreneur who transforms communities through empowering women and girls to embrace their own Creative Magic. Her work ranges from the Founder and Global Champion for Camp Girl Boss to serving as the first Female Director of ScaleUp WNC a 90-day business Accelerator in Asheville, North Carolina. Emily sees Disruption as the highest form of public service and she advocates regularly for people to boldly innovate whenever possible.
Aryelle is an undergraduate student at UNCA studying Community Justice and Entrepreneurship. She is an active community leader, as she has lead several marches and events including the 2019 Asheville Women’s March. Aryelle is the author of "A is for Awkward: A Guide to Surviving Middle School," where she works to support k-12 students in resiliency and empowerment.
Links:Sparkle Hustle Grow
Camp Girl Boss
Camp Girl Boss Facebook
027 - In this episode, Julie chats with Laura Sprinkle to talk about affiliate marketing.
Laura Sprinkle teaches entrepreneurs how to grow their businesses using strategic, high-touch partnerships through her signature training, Rock Your Affiliate Program™. She’s helped industry leaders such as Amy Porterfield, Selena Soo, and Todd Herman build their partner programs, has seen over $10M in partner revenues come in through her methods, and supported thousands of partners across dozens of industries. Her motto is “Partnerships First, Fun Always,” and she sprinkles that message throughout everything she does. Laura’s been mentioned in Amy’s Online Marketing Made Easy podcast and has been a featured expert for Selena Soo’s year-long mastermind, at events, and on podcasts. She loves sharing about affiliate partnerships, thoughtful business connections, branding, and marketing. She lives in Portland, Maine, and you’ll usually find her sipping on a maple latte at her favorite coffee shop, or at the park chasing her daughter Cadlee. (You’ll recognize Laura by her infectious laugh.) You can learn more about Laura at LauraSprinkle.com and on Instagram at @imlaurasprinkle.
Links:Sparkle Hustle Grow
LauraSprinkle.com/Julie
Laura's Facebook
Laura's Instagram
Laura's Pinterest
Laura's Twitter
026 - Julie chats with her good friend Jenny Melrose of the Influencer Entrepreneur Academy to talk about Instagram influencers and influencer marketing.
Jenny is a former reading specialist who “retired” from her teaching career when her blogging income far exceeded her salary. Through hard work and dedication, her lifestyle blog, The Melrose Family, became regularly sought out by nationally recognized brands such as Neutrogena, Smuckers, Glad, Costco, Stanley Steamer, Sara Lee and many more. She is a content strategist that helps entrepreneurs better understand their messaging and unique position in the online space. Now, she’s combining her passion for teaching with her extensive experience of creating strategic content for online business owners via JennyMelrose.com and her podcast, Influencer Entrepreneurs with Jenny Melrose as well as her annual conference in Charlotte NC for female entrepreneurs.
Links:Sparkle Hustle Grow
JennyMelrose.com/Podcast
Jenny Melrose Instragram
025 - This is the third and last episode of the three-part series with Mario from Cratejoy. In this episode, Julie and Mario talk about customer feedback, strategies on how to get it, how often, and what to do with it.
Mario currently leads Seller Success at Cratejoy. Before Cratejoy, Mario spent time in management consulting and has experience starting, operating, scaling, and selling subscription box businesses.
Links:Sparkle Hustle Grow
Cratejoy Business Blog
Typeform
024 - In this second of three-episode series, Julie chats with Mario Barrett from Cratejoy to talk about the pitfalls of overcomplicating your subscription box product.
Mario currently leads Seller Success at Cratejoy. Before Cratejoy, Mario spent time in management consulting and has experience starting, operating, scaling and selling subscription box businesses.
Links:Sparkle Hustle Grow
Cratejoy
023 - In this first of three-episode series, Julie chats with Mario Barrett from Cratejoy to talk about pricing strategies for your subscription box business.
Mario currently leads Seller Success at Cratejoy. Before Cratejoy, Mario spent time in management consulting and has experience starting, operating, scaling and selling subscription box businesses.
Links:Sparkle Hustle Grow
Cratejoy
Free Subscription Commerce Tools
How to price your subscription box
Tips on pricing your subscription
022 - In this episode, Julie talks about thriving in community and how you can use community to grow your subscription box business. When you build a community around your subscription box, it can do so many things for you as a business owner and provide extra value for your subscribers.
Links:Sparkle Hustle Grow
021 - Julie chats with one of her mentors, Stu McLaren, to talk about recurring revenue from subscription and membership business.
Stu McLaren helps experts transform their knowledge and influence into recurring revenue by launching, growing and scaling six, seven and eight-figure membership sites. In 2008 he co-founded the world's most popular membership platform for WordPress called WishList Member. When he sold his interest in October, 2014 they were powering over 58,000 online communities and membership sites. And now you may know Stu through TRIBE, which is pretty much the go-to program for starting a membership.
Links:Sparkle Hustle Grow
Stu McLaren's TRIBE Program
020 - It is said that it is easier to keep a happier customer than to find a new one. In this episode, Julie chats Samantha Forrest to talk about how to improve your churn.
Samantha is a Retention Engine Product Lead at Bellwethr. Bellwethr uses intelligent interventions to increase retention and revenue at the cancellation point in your customer journey.
Links:Sparkle Hustle Grow
Bellwethr Retention Engine
019 - A lot of businesses experience a decrease in sales through the summer months. It's called the summer slump. In this episode, Julie outlines some of her ideas to help you prepare for the summer slump.
Links:Sparkle Hustle Grow
Bellwethr Retention Engine
KingSumo
A Year of Boxes
My Subscription Addiction
Impacting Millions
018 - In this episode, Julie shares her top factors that impact the perceived value of your subscription boxes.
Julie Ball is a subscription box business coach. She runs Sparkle Hustle Grow, a multi six-figure subscription box and online community for female entrepreneurs.
017 - In this episode, Julie shares her Shark Tank fail story and then how she turned it into a win.
Shark Tank is an American business reality TV series on ABC showing hopeful entrepreneurs making business presentation to a panel of five investors or what they call sharks, who decide whether to invest in their company or not.
Links:Sparkle Hustle Grow
Impacting Millions Publicity Checklist
016 - Julie chats with Selena Soo, a publicity and marketing strategist who helps experts, authors and coaches go from hidden gems to admired industry leaders. They talk about how you can grow your business a.k.a. sell more boxes through publicity.
Links:Sparkle Hustle GrowSubscription Box Bootcamp
Impacting Millions Publicity Checklist
015 - If you've been listening to this podcast since our launch last December or if you've just binged them all last weekend, you may be curious about Julie's group coaching program Subscription Box Bootcamp. It is an online coaching program where Julie guides aspiring subscription box entrepreneurs step by step from concept to launch.
At the beginning of this episode, Julie talks a little bit more about Subscription Box Bootcamp-what you'll be getting, step-by-step roadmap plus BONUSES! And then in the second half of the episode, you'll be inspired to hear feedback and success stories of some of her students especially this 16-year old boss babe who's not only killing it but also making a big difference in the world.
Subscription Box Bootcamp is opening enrollment for 48 hours only on March 4th & 5th 2020. You can sign up at SubscriptionBoxBootcamp.com.
Links:Sparkle Hustle GrowSubscription Box Bootcamp
014 - Julie brings some really good information in this episode. She talks about the three most common mistakes people make when launching their new subscription box business.
Links:Sparkle Hustle GrowSubscription Box Bootcamp
013 - Julie is interviewing one of her Subscription Box Bootcamp students Brandi Hebert. Brandi is currently in the very early stages of launching her own subscription box The Happy Glamper. Let's hear what inspired her to start a subscription box, the challenges she's facing at this stage of her business and what she loves about the subscription box industry.
Brandi Honeycutt Hebert is the Founder and HGIC (Head Glamper In Charge) at The Happy Glamper- A Subscription Box, Blog and Lifestyle Brand for the adventurous traveler. Brandi achieved Road Warrior status by age 14, after traveling from coast to coast with her family. Visiting the iconic monuments and viewing breathtaking scenery across the United States gave her a Wanderlust that meant travel was now in her blood. From Glamping in The Keys, to staying over a small charter boat company in Homer, Alaska, Brandi is always looking for new adventures- Ones she can now share with her husband and children.
Brandi also owns a real estate referral company, is a Certified Health Coach, International Speaker, Writer and a huge advocate for land preservation, remodeling old houses, and getting kids outside. She lives with her family in the countryside of North Carolina.
Links:Sparkle Hustle GrowSubscription Box Bootcamp
The Happy Glamper
012 - Julie was able to grow her own subscription box business Sparkle Hustle Grow into a fulltime income in less than nine months. And one of the biggest keys was her pre-launch. In this episode, Julie talks about the 5 key steps in pre-launching your subscription box business idea.
If you're interested in learning more about the subscription box industry and subscription box businesses, head on over to Subscription Box Bootcamp for some free resources.
Links:Sparkle Hustle GrowSubscription Box Bootcamp
KingSumo
011- In this episode, Julie is interviewing her right-hand gal, her side-kick Renae Gonzalez. Renae is the Director of Customer Experience at Sparkle Hustle Grow. She is giving her top 3 tips for creating an amazing customer experience for your subscription box subscribers.
Links:Sparkle Hustle GrowSubscription Box Bootcamp
Cratejoy
010- In this episode, Julie dishes about all the tech they use at Sparkle Hustle Grow. This episode will save you hours of research and will prevent you from getting decision fatigue.
Links:Sparkle Hustle GrowSubscription Box Bootcamp
Cratejoy
Stripe
Paypal
Pirate Ship
Help Scout
Voxer
Canva - Earn 1 free Canva credit with our referral link
Word Swag
Typorama
Snapseed
Adobe Lightroom - also available in App Store and Play Store
Screencast-O-Matic
Quik - also available in App Store and Play Store
Buffer
Mailchimp
Vistaprint
Sticker Mule - Get a $10 store credit with our referral link
009 - In this episode, Julie gets a little personal and shares the story of how her grandmother earned the status of being the OG (original grandma) of subscription boxes.
Links:Sparkle Hustle GrowSubscription Box Bootcamp
008 - Julie talks about the topic she gets asked about the most: product sourcing.
In the first part of this episode, she shares specifically where and how she product source for Sparkle Hustle Grow. And then in the second part, she gives some pro tips on how to source the best items.
Main takeaways:
- Where to research and buy products (00:01:51)
- How to approach new vendors (00:09:09)
- Perceived value (00:16:11)
Links:Sparkle Hustle GrowSubscription Box Bootcamp
Amazon
Etsy
007 - In this episode, Julie walks you through step-by-step her process of conducting competitive research. This will be a fun and impactful exercise to help make your box idea unique and even better.
If you are ready to keep moving forward with your subscription box idea, you can get FREE access to Julie's basic training course. Just go to SubscriptionBoxBootcamp.com/basics and register for free!
Links:
Sparkle Hustle Grow
Cratejoy
006 - Host Julie Ball walks you through the process of carving out your subscription box concept to provide you with some clarity on the box idea you want to launch.
To make it a little easier to follow along, please enroll in Julie's free mini-training at SubscriptionBoxBootcamp.com/Basics where you're going to get worksheets that coincide with this episode's topic.
Main takeaways:
- Choosing your niche (00:01:49)
- Creating an Ideal Client Avatar (00:03:16)
- Identifying a major pain point to solve (00:05:42)
- Brainstorming potential products or brands (00:07:17)
- Researching and choosing your business name (00:09:10)
- Researching and purchasing a domain name (00:12:14)
Links:Subscription Box Bootcamp
Sparkle Hustle Grow
United States Patent and Trademark Office
LegalZoom
GoDaddy
005 - In this episode, host Julie Ball talks about the tools and resources you need to launch your own subscription box business. The same tools and resources she is using with her team in Sparkle Hustle Grow. You may consider this as your subscription box business starter kit so you don't have to waste hours and hours scouring Youtube videos, piecing together trainings and getting stuck in decision fatigue.
Main takeaways:
- The main thing you need (00:01:47)
- Preliminary market research (00:02:48)
- Hardware (00:05:22)
- Software (00:06:44)
- Packaging (00:09:15)
- The hero of the box (00:13:27)
- The thing you absolutely need (00:15:29)
Links:Sparkle Hustle GrowCratejoy
MailChimp
Givr Pack
Sticker Mule
Subscription Box Bootcamp
004 - In this episode, Julie discusses in-depth the top key terms for the subscription box industry that you may not have seen in other business models. She also talks about the key performance indicators for subscription box business and why you need to keep an eye on them. This will help you with building the foundation in preparation for when you're ready to launch your own subscription box idea.
If you are ready to keep moving forward with your subscription box idea, you can get FREE access to Julie's basic training course. Just go to SubscriptionBoxBootcamp.com/basics and register for free!
Links:
Sparkle Hustle Grow
Stripe
Paypal
Cratejoy
002 - Before you start your subscription box business or adding it to your existing business, it's important to understand how the subscription box business works. In this episode, Julie Ball dives into how the subscription box business model works, why people love subscription boxes, the types of shipping schedule and wraps with some of her favorite boxes based on her "market research".
This episode is jam-packed with information that will be super helpful for you in deciding how to run your subscription box business. Plus, you will be inspired to hear some of Julie's Subscription Box Bootcamp students' boxes that are literally changing people's lives.
Links:Sparkle Hustle Grow
Cratejoy
All Girl Shave Club
Stitch Fix
Simply AIP
Black Girl MATHgic
Subscription Box Bootcamp
003 - In this episode, we are going to talk about how to make money with a subscription box business model! First, host Julie Ball will bust a few myths, then she’ll dish the secrets…like how to buy products at massive discounts. She'll walk through a sample scenario, explaining how to put together your product selection in a way that makes a profit.
Summary:
- Myth No. 1: subscription boxes are a get-rich-quick scheme (00:00:42)
- Myth No. 2: you can get all of your box products for free (00:01:51)
- Myth No. 3: you will buy your products at retail stores (00:03:37)
- Breaking down how subscription box business makes money (00:04:10)
- The concept of wholesale buying (00:06:41)
- Setting up a wholesale account (00:09:39)
- Wholesale buying tips (00:11:13)
- The value of a media kit (00:13:23)
If you are ready to keep moving forward with your subscription box idea, you can get FREE access to Julie's basic training course. Just go to SubscriptionBoxBootcamp.com/basics and register for free!
Links
Sparkle Hustle Grow
Subscription Box Bootcamp
001 - The subscription box business that Julie Ball launched from home as a side hustle turned into a full-time income within nine months and it's totally possible for you to do the same. In this episode, Julie shares the Sparkle Hustle Grow subscription box launch story and how this is totally doable for you as well.
Subscription Box Basics with Julie Ball was created to provide clarity for those of you who have an amazing subscription box business idea but don’t know where to start. Julie will be an open book, each episode, as she dives into the topics that you’ve been wondering about, that you’ve been googling. This podcast will build a solid foundation so you can bring your box idea to life! Stop sitting on that money maker idea before someone else launches it first.
Main takeaways:
- Figuring out what to put in the box (00:07:39)
- Getting startup money (00:10:09)
- Hitting the 100 subscribers mark (00:14:16)
- The value of attending events (00:16:02)
- Scaling and getting the systems and support in place (00:18:52)
Links:
Sparkle Hustle Grow
Together Unplugged
Christy Wright's Business Boutique
Dana Malstaff's Boss Mom