Brandblueprints Podcast: Recent Episodes
Malick Jarboh
On the Brandblueprints Podcast, the host Malick Jarboh interviews with the top experts on the planet on the topics of storytelling and branding. The aim is to help anyone building a personal or company brand share their ideas with the power of story.
In this episode we’ll cover organizational storytelling with author, keynote speaker and consultant, Paul Smith who is one of the world’s leading experts on organizational storytelling and has worked with companies such as Google, Ford and Hewlett Packard.
Some of the subjects we’ll cover will be:
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How to tell stories with data
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The types of stories all great leaders should tell
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The one thing all marketers should have in mind
Scientist Kendall Haven who has worked, with organizations such as Nasa, the U.S Department of Defense, the World Bank and Boeing, author of 35 books, among those story-proof and story smart, He is also a distinguished visiting scholar to both Stanford University and John Hopkins University.
In this episode he will cover:
- What scientist actually mean when we they refer to story and storytelling.
- The most common mistakes that organizations make when communicating.
- And the 3 bits of information that a story needs to exert influence and much more.