The #AskGaryVee Podcast: Recent Episodes
garyvee
We're in the podcasting business! I've taken my new show, The #AskGaryVee Show, and turned it into an audio version for your listening pleasure.
QOTD: Do you think the weather is going to affect Gary's moods?
TIMESTAMPS:
3:27 - Being a brand new YouTube channel, what do you suggest people do in order to accumulate more subscribers and views? Anything absolutely necessary, or does it all just come down to patience? 7:56 - When you were at the beginning of your business (or any time of your business) how do you know how much risk is too much risk and when to pull back? 9:54 - Bringing in new accounts, do you recommend starting high and then going low or going low and then going high? Does it depend on the size of the account, small or large? 11:37 - When looking for a new job, do you think it's a bad idea to give your boss a heads up before receiving job offers so they can prepare for your departure? 14:47 - In Kenya, everyone here has smart phones. What type of content driven online business would you advise to set up?
LINKS:
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
QOTD: What is your favorite move of location so far in your life?
TIMESTAMPS:
0:58 - What's your POV on belts? 2:02 - Should I be working 18 hours a day? In episode 215, you said that putting in the time does not mean you will be successful. I'm confused, should I give up? 3:51 - We know you're not a "bling bling" guy, but be honest, how many Nike kicks you got? 4:29 - What are your thoughts on breaking out in the world of politics and branding the right way? 6:18 - How do you find your motivation again after dealing with grief and loss? 8:36 - What was your best day at the old office?
LINKS:
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
Where you can find Fat Joe:
Twitter: http://twitter.com/fatjoe Instagram: http://instagram.com/fatjoe Facebook: https://www.facebook.com/fatjoe/
QOTD: What are we going to do about these police killing these people in America and how can we change it?
TIMESTAMPS:
5:31 - How do artists hook up and collaborate with each other? Does a producer or agent arrange it? 9:55 - What do you think of people like Chance the Rapper releasing a lot of his music for free as a marketing strategy? 11:20 - What is the most important/ best aspect of a live music event/ experience? 14:52 - Who do you want to work with before you die?
LINKS:
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
QOTD: What would you tell yourself if you went back in time 10 years and could give yourself advice?
TIMESTAMPS:
1:30 - If you're starting from scratch, what metrics would you look at to determine success? 4:16 - You say to be ourselves 100%. What if you have a troubled past that you overcame? Hide it or embrace it? 8:36 - How do you create content as a retailer selling someone else's brand? 12:52 - What advice would 40 year old Gary give 28 year old Gary? 19:58 - How can I merge two very different topics into one personal brand?
LINKS:
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
QOTD: Tell me about your most positive work experience. In detail. Tag people who did nice things for you.
TIMESTAMPS:
2:56 - Do you have a "shit list"? People/ Organizations you won't work with for whatever reason? 7:27 - Would you work a 9-5 for all of 2017 if it meant you would own the NY Jets on January 1, 2018? 10:09 - I'm curious to where #grannyvee (#grandmavee) is headed. Seems to be getting a lot of traction. Are you going to make it a thing? 12:15 - Why are the reviews for VaynerMedia on GlassDoor so bad? 18:39 - How do you deal with people who take advantage of you? You give, never take. Does it get lonely?
LINKS:
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
Learn more about Krewella here: www.krewella.com
QOTD: As a parent, how would you raise your children: with or without social media? or technology? If you decide not to ban social media, what would your child rearing be like?
TIMESTAMPS:
6:06 - There are so many good producers out there right now. What separates the artists that get all this promotion and a few royalties here and there and the artists who actually get to make a living in music? 11:43 - How do you build a brand strategically on social media? Is it building your brand on rented land because you have no control over the future of the platform? 14:17 - Talk to us about the importance of knowing your fans and owning your own platform! 20:16 - How'd you girls get hooked up with Jake Udell? How big of an influence has it had on your career? 28:37 - How do you girls stay so grounded in a fake world?
LINKS:
Find Krewella here: www.twitter.com/krewella
Bkstg App: https://bkstg.com
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
Check out Fredrik on BRAVO's "Million Dollar Listing New York"
QOTD: What is your true driver? What is your goal? Put both on your mirror!
TIMESTAMPS:
5:41 - How can a real estate brokerage company build a brand on Facebook and Instagram that all our agents can leverage to build their own individual platforms? 10:58 - What part of the home buying process do you believe is broken and how can technology best solve it? 14:04 - Gary, why are you moving your offices to Hudson Yards? Fredrik, from a residential angle, what about Hudson Yards are you the most excited about? 16:10 - Fredrik, in the early years of your career, how did you build and continually contact your database? Now that the show is so popular and you have so many more opportunities, how are you managing that? 18:20 - Is it better to focus on branding or better to focus on transactions when you're starting out as a new agent in the luxury marketing in New York City?
LINKS:
Find Fredrik here: www.instagram.com/fredrikeklundny
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
Buy Arianna's book "The Sleep Revolution" here: http://ariannahuffington.com/books/the-sleep-revolution-hc
QOTD: When was it that you started thinking that sleep deprivation and burnout were the ways to succeed? And was there a moment when you woke up to that fact that that's not the truth?
TIMESTAMPS:
7:13 - When its crunch time for an entrepreneur and you are in "launch phase" with so much to do and you're on the go, how do you recommend you rest during this very intense couple of weeks, sometimes months, when you can't get that full 8 hours? 14:48 - How do you develop rituals for sleep and bedtime when your life is unpredictable as a business person and a parent and you have a lot of obligations and people contacting you at all hours of the day? 20:21 - How do you deal with bullying in the workplace or in life?
LINKS:
Find Arianna here: www.twitter.com/ariannahuff
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
QOTD: An election is coming up and Bernie started a movement and clearly Bernie's not going to be the candidate. But, Bernie's movement has become so strong that it becomes part of America's youth moving forward movement. How would the candidate you choose support some of these initiatives? Are you still going to be a part of activating your communities on this movement that has started? Who are you going to be voting for and why?
TIMESTAMPS:
2:38 - Making connections is a huge part of the music industry. For somebody who is starting out, where do I start? 8:30 - What are some essential things to do and to avoid when it comes to personal branding? 10:27 - What are some of the biggest "no"s you've encountered in your career and how you overcame them and moved on?
LINKS:
Find Wyclef here: www.twitter.com/wyclef
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
QOTD: We went from Twitter to Instagram to Snapchat, what's the next platform that will have the same cut though over the next 3 to 5 years?
TIMESTAMPS:
5:37 - As digital is evolving, what could TV chefs be doing to keep their audience engaged with the community? 11:19 - What's the biggest change #tech is bringing to the restaurant industry? 13:20 - The best way for a culinary virgin to step up to the plate? 16:20 - Where do you see the coffee industry going in terms of gastronomy and coffee shops? 17:57 - Any suggestions on how to use social media to promote a quality, imported olive oil?
LINKS:
Marcus's Twitter: https://twitter.com/MarcusCooks Marcus's Website: http://www.marcussamuelsson.com/ Red Rooster: http://redroosterharlem.com/
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
QOTD: What does it look like for Charity Water to take a million people who gave once and get them to give monthly- whether it's $1, $5, $30, $100+ a month and bring them along for the next 10 years (or more) to make a 10X impact?
TIMESTAMPS:
9:42 - What's been the biggest key in establishing charity water's story? How have you been able to connect so well? 15:38 - What should people look for in a charity to know that donations are going to a good cause? 18:51 - I do work in Uganda. After clean water, is creating sustainable jobs the best way to see impact? 20:15 - What's the best way to fundraise for a church that is also a community center with limited resources?
LINKS:
Charity Water Birthday Campaign: my.charitywater.org/birthdays Charity Navigator: www.charitynavigator.org Charity Water: charitywater.org Scott Harrison: https://twitter.com/scottharrison
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
Find Landon here: https://twitter.com/landoncassill
QOTD: Why are you not a NASCAR fan? If you were a NASCAR fan at one point in your life, why aren't you now?
TIMESTAMPS:
5:50 - As a NASCAR athlete, who is considered an independent contractor, how would you look for partners? 11:28 - I applaud NASCAR for really stepping up their social media game. Gary & Landon, in what areas of social media would you suggest or like to see them improve upon? 13:54 - Thoughts on the NCAA sponsorship policies & coach vs. athlete pay? 18:02 - Aside from teaching money and marketing tricks, do you have any regarding love? 20:11 - How do you feel that social media has shaped #NASCAR and is it good or bad as a driver and good or bad as a fan?
LINKS:
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
QOTD: The whole "live" experience (Periscope, Facebook)- what's your early take on it? What do you like? What do you not like? Are you watching anything? I want your 2 sentence thesis on the live revolution.
TIMESTAMPS:
2:38 - What is the most important lesson you learned from Mike? 4:13 - How would you scale a wedding photography business with basically no recurring $$$? 6:48 - What is the best advice you can give to someone who wants to start a small business but is still working full time? 10:30 - You're a huge sports fan. Which athlete do you relate the most to? Or compare yourself to? as in... You're the (blank) of digital marketing 14:55 - How would you advertise a little house in southern Spain near the ocean? I rent it, have a website, an advertising agency, and airbnb but I still need more customers. 16:27 - You haven't talked much about mobile first websites. Advice for doing it well? How do you structure them for success? 18:04 - What returns have you seem with influencer marketing? Is it just for massive brands like Samsung? Can a startup turn revenue from influencer marketing? 19:14 - What are the best ways to vanquish my enemies? 22:14 - How long until the older generation gets Snapchat? 22:29 - What's the number one way of getting over the fear of starting due to potential haters and also what's your tip on handling haters? 22:46 - I've worked in the building supply industry for 10 years. What's the best way to start a referral and lead generating business?
LINKS:
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
Tucker's Free Book on How to Publish a Book: bookinabox.com/gary
QOTD: Please take a look at our site: bookinabox.com - what do you think we are doing wrong in terms of messaging or marketing? Our audience is people who have great ideas for books, who can monetize those ideas (ex. coaches, consultants, CEOs, people who have had success)- what are we doing right and wrong to talk to those people? Feel free to contact Tucker @ bookinabox
TIMESTAMPS:
17:23 - What's been the biggest key to your creative process and ability to tell stories that connect to people? 19:21 - Last time I heard the name Tucker Max I finished "I Hope They Serve Beer in Hell" - Lots has changed. Would you do it all again? 22:13 - I'm an immigrant with an entrepreneurial dream. All my parents care about is college, which I hate. Any advice? 28:13 - I am Steven from Colombia. I am 10 years old. If I want to make videos about cars and motorcycles because I love it or my life in general, what should I do? I hear you say you worked so hard until you were 30 and that people respect you for your actions. I want to go all in.
LINKS:
Search Engine: http://ask.garyvaynerchuk.com Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
QOTD: What have you been up to?
TIMESTAMPS:
2:44 - I want to snap & vlog my work, but I'm mostly sitting at a desk on my phone & email. How can I add variety in content? 5:51 - What are some of your best tips for getting the deal done and making sure what it is mutually beneficial for both parties? 8:30 - How do design changes to apps that cause a negative stir affect brand image or usage? Or does it even? 11:48 - You challenge old every day, how do you feel when challenged from younger - professionally? 14:54 - If you were to build a company today from scratch, at the beginning stages of your company, what would your top three first moves be? Keep in mind you only have $3000.
LINKS:
Montage video: https://www.youtube.com/watch?v=Qdvbs1X5-CA Facebook: https://facebook.com/gary Follow My Snaps: http://snapchat.com/add/garyvee My Books: https://garyvaynerchuk.com/books
Visit Fiverr at http://fiverr.com Small Biz Makeover for NYC, SF and Chi businesses: http://Fiverr.com/SmallBizMakeover
QOTD:
What is your #1 pain as an entrepreneur?
TIMESTAMPS:
7:19 - How can I charge more than other sellers in my market without losing revenue? 9:43 - I have a really hard time letting go of my job. I don't like it, but I've been there for so long. I have loans, 2 kids to support, a deep fear or leaving the security, and I'm not sure what it takes to make it as a solopreneur. Any tips on how to release the fear and decide whether to take the risk? 12:41 - I understand both are important, but if I only had to pick one, should I focus on content marketing or paid ads? 14:23 - As a copywriter/fiction writer, a lot of work goes uncredited or remains private to buyers. What's the best way for me to showcase my business without practical examples of my work? 18:08 - What would have been your first gig if you were a seller on Fiverr and why?
LINKS:
FACEBOOK: https://facebook.com/gary FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books
QOTD:
- When was the last time you posted on Instagram?
- The next time you post to social media- ask yourself- does it add value? Is it something that's going to make people feel encouraged, motivated, or care? Is it something they'll want to share?
- Why do you do what you do?
TIMESTAMPS:
10:35 - The online fitness space is super noisy. What's the number one piece of advice to set themselves apart in the marketplace? 12:52 - I currently have a personal training business that is thriving, a 12 week digital workout guide online, and my third mode of income will be a studio with signature classes. As far as branding goes, how do I build my brand without paying a PR company? 16:35 - How did you choose the fitness professional that is coaching you? 24:11 - I used to offer individual fitness plans but ran into trouble scaling after my business took off. What are the pitfalls of a video course instead?
LINKS:
FACEBOOK: https://facebook.com/gary FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books
MY GUESTS:
Natalie Jill: Buy her book here: http://www.amazon.com/Natalie-Jills-7-Day-Jump-Start/dp/0738219126 Snapchat:http://snapchat.com/add/nataliejillfit
Mike Rashid: Youtube: https://www.youtube.com/user/fuertepeople Instagram: www.instagram.com/mikerashid
Mike Vacanti: Snapchat: http://snapchat.com/add/mikevacanti
► Subscribe to Gary's Channel Here - http://bit.ly/GaryVeeSubscribe
QOTD: What's your favorite episode of DailyVee and why? Which baseball team is your favorite?
TIMESTAMPS:
2:03 - How do you deal with people who don't keep their word? 5:26 - If you were building a retail biz from the ground up, what trend would you be paying the most attention to? 7:15 - If we aren't good with numbers, can we really be good at business? 7:36 - How do you think nature affects your brain and do you take time to get outside? 10:10 - This is Vignesh. I am 15 years old. My question is whenever someone puts you down, how do you push yourself back up?
LINKS:
FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books
QOTD: What direction would you like to see the show go in for episodes 200-300?
TIMESTAMPS:
04:21 - What can I do to help prepare myself to become a business owner? 08:42 - Amongst all the social noise, what do you look for when people are trying to connect with you? 12:00 - What's the best way to get over the fear of failing when starting a business? 16:07 - How do I get past the gate keepers in my industry? 20:03 - What's the best product to use for a white label CRM? 25:19 - When is the right time to throw in the towel on one business to focus on another?
LINKS:
FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books --
To purchase Brad Grossman's Zeitguide please visit: https://zeitguide.com For a discount, use coupon code: #ASKGARYVEE $17.99 for digital version $35.98 for print version
QOTD: (26:53) With all these innovations and disruptions, if you had to think of the perfect job you'd want to have in the near future or in the longterm, what do you think it should be? What do you want to be now and what do you think you'll want to be in the future
TIMESTAMPS:
7:03 - Do you think big brands should sell directly to consumer? 13:40 - The average amount of email someone gets is 147 per day. The average pieces of mail, 4 per day. Is it time to get back in the mailbox? 19:03 - Do you see bots becoming big in the next 24 months? Microsoft and Facebook are heavily investing. Will bots become a tier 1 inbound channel? 22:27: Kobe Bryant score 60 in his last Lakers game! What can we learn about business from Kobe? Thoughts on his legacy?
LINKS:
FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books
QOTD: Will you try Musical.ly? If you try it, how do you like it?
TIMESTAMPS:
13:31 - How many times does it take you to make a musical.ly? 16:03 - What makes musical.ly great? What's the future of it? 20:00 - Will Snapchat ever allow us to sort our friends into groups? If not, why?
LINKS:
FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books
FOLLOW MY GUESTS:
Musical.ly: @BabyAriel Instagram: www.instagram.com/beingbabyariel
Musical.ly: @theylovearii Instagram: www.instagram.com/theytheylovearii
QOTD: Tell me your startup story.
TIMESTAMPS:
5:15: How does a startup know when to add staff? What positions are most critical to line up first? 8:03: What are 2 or 3 things that makes one pitch stand out from all the other ones? 11:25: Ideas alone can only get you so far, but once you've gotten off the ground, what does an investor need to see to invest in a startup? 13:19: For an early stage startup that just received 500K, 600K or 1 million dollars in capital, what are the critical things they should be looking to address? 16:19: When assessing the scalability of a company, what are the things you look for? 19:43: It seems like emerging startup markets are becoming increasingly viable. What are cities like Buffalo doing right?
LINKS:
Contest Info Link: http://www.43north.org/competition/
Video submissions: Painless1099 - https://painless1099.com/ Plum - http://plum.io/ Energy Intelligence - http://energyintel.us/
► Subscribe to Gary's Channel Here - http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk
QOTD:
- Two types of content on Snapchat (day to day vs. highly refined and curated)- which does the general public prefer? Have you ever unfollowed someone on Snapchat and why?
- What do you think will be the first social media platform in terms of VR?
- How do you find people to follow who are not your friends on Snapchat?
TIMESTAMPS
7:03: How can I spread the no gambling cause in Italy? 9:16: I have a YouTube channel where I upload Snapchat tips and tricks, but I tried to do some other things in the earlier stages of my channel that did not really work out. Going into the future of my channel, passing 100,000 subscribers, what do I do? Primarily stick to Snapchat or try some new things? 15:59: In a country known as a startup nation, Israel sucks at social media marketing. How can we convince the mainstream media that what we do is valuable? 21:30: Where do you think a logically next step to take our careers knowing that Snapchat can't be the only thing that we're on?
LINKS
FOLLOW MY SNAPS: http://snapchat.com/add/garyvee
FOLLOW MY GUESTS ON SNAP: CyreneQ: http://snapchat.com/add/cyreneq MPlatco: http://snapchat.com/add/mplatco Taylor.nikolai: http://snapchat.com/add/taylor.nikolai
http://www.the11thsecond.com/
► Subscribe to Gary's Channel Here - http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk
Bob Wright's Book: http://www.amazon.com/Wright-Stuff-NBC-Autism-Speaks/dp/0795346921
Request of the Day: For more info on Autism Speaks: www.autismspeaks.org
QOTD: Is video an objective or does it aid communication?
TIMESTAMPS
14:01 - We are a nonprofit that helps veterans learn to code at no cost to them. How do we get into new communities that are tech and talent rich and build relationships with those communities (even if we are not located there)? 18:25 - How would I use social media to find core donors for a symphony? 21:19 - How can we nonprofits get donors to also provide assistance to the nonprofit's workplace culture? 26:44 - We have a very niche cause with limited resources, how do we broaden our interest base? 30:16 - We are an online radio station for the cancer community. In 2016, how do we grow our listenership and funding? What platforms should we use?
LINKS
FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books
AUTISM SPEAKS: https://www.autismspeaks.org/ SURVIVOR RADIO: http://www.survivorradio.org/ INVISIBLE PEOPLE: http://invisiblepeople.tv/blog/category/face-and-voice-of-homelessness/?mobile_switch=mobile VETSWHOCODE: https://twitter.com/search?q=%23VetsWhoCode NEW WORLD SYMPHONY: https://www.nws.edu/ ART CONNECTS NY: http://www.artconnectsnewyork.org/
► Subscribe to Gary's Channel Here - http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk
Read AJ's Medium article here: https://medium.com/@ajv/doing-something-i-never-thought-i-would-a159ad3a2e3a
QOTD: What is your current fascination?
TIMESTAMPS
3:50 - As a huge fan and student teacher, I'd like to know what you feel makes a great teacher? 6:48 - Would you consider adopting children? 9:46 - If you owned a small newspaper, what would you do with it? How would you change how it delivers news/earns revenue? 12:41 - With so many employees, how do you ensure the rest of the team is speaking the same language and saying the same things to clients that you would say? 16:11 - What's one question nobody has ever asked you that you really wish they would?
LINKS
FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books
In this episode, I'm bringing it to London! Big shout out for IBM for hosting us. And, I'm excited that in a few months, VaynerMedia will be in LONDON. :)
► Subscribe to Gary's Channel Here - http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk
QOTD: What English Premier League team should I support?
TIMESTAMPS
3:02 - How would you turn podcasting into a mainstream media? 6:50 - Any advice for teenagers entering the business world? 11:03 - Would you like a special banana? 12:13 - What 3 apps would you take with you on a deserted island? 13:42 - How do you feel about working remotely? 16:28 - What shifted from “Thank You Economy” to “The #AskGaryVee Book” 18:05 - How do you shift focus being a self-promoter to actually standing for something and being someone who wants to push a movement in the world? 25:10 - How do you break into the US business market?
LINKS
FOLLOW THE BANANA STUFF: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books
TIMESTAMPS
3:25 - When does someone's hustle become annoying? 4:11 - What did you tell your dad when you wanted to leave Wine Library? 6:44 - What's the best attitude to have if someone mimics your idea? 7:58 - Who's work ethic do you respect? 11:30 - If you owned the startup van, what one guest would you get?
QOTD
Word association: I say Ireland you say......?
Links
http://www.garyvaynerchuk.com/ http://thestartupvan.com/
QOTD, from Lauryn: Where do you guys see Snapchat in the next two to three years?
QOTD, from Sara: Do you guys think Twitter is dead? Cause I'm really liking it.
TIMESTAMPS
5:41 - Is there such thing as a viral formula to make things spread? 10:09 - I've been blogging since 2009. I know my audience super well, but my views won't budge; thoughts? 18:02 - I've done over 700 interviews, I want to start expanding! How do I monetize? 20:27 - If I'm trying to start a YouTube channel, how do I break through the noise? 24:30 - When did you decide to start building your personal brand and why?
LINKS
Sara's channel https://www.youtube.com/user/saradietschy Lauryn's channel https://www.youtube.com/user/MissSkinnyShow
QOTD: Tag the person I should give the book to.
TIMESTAMPS
2:37 - What was the most difficult aspect about the production of this book? 5:08 - Can you talk a little bit about the outline/organization process of the #AskGaryVee book? How did you decide the best order of info? 6:49 - What is the most humbling thing that has happened to you through this book's promotion? 8:41 - What's surprised you the most with the success of the boooooooook launch? Compared to your last book. Thanks for all you do! 11:40 - What did it feel like to see the book in stores today?
LINKS
DID YOU BUY THE BOOK? http://www.amazon.com/AskGaryVee-Entrepreneurs-Leadership-Social-Self-Awareness/dp/0062273124/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=&sr=
QOTD: What's your story? Your #AskGaryVee Story? Your story on this journey together.
TIMESTAMPS
3:37 - How do you balance saying no to good things so you can say yes to great things? 6:12 - Gary, you've said YouTube, Facebook, Twitter, Periscope and Instagram are the big players. What's you're opinion on Vine? 8:56 - How do you feel about employee poaching? 12:28 - I read somewhere that being nervous is a good thing - do you agree or disagree? Do you ever get nervous? 15:10 - We make YouTube videos telling people how to make their own wood signs. We also use Facebook ads. Both are going well; where should we go next?
LINKS
ORDER THE ASKGARYVEE BOOK http://www.amazon.com/AskGaryVee-Entrepreneurs-Leadership-Social-Self-Awareness-ebook/dp/B00Z71HW8A REVIEW THE BOOK ON INSTAGRAM http://www.garyvaynerchuk.com/bookreview/
QOTD: What are you most nervous about?
TASK OF THE DAY: Hit up 25 people saying you want to talk, chat, grab coffee, whatever.
TIMESTAMPS
2:49 - How the hell did you handle content creation when VaynerMedia was only 5 people to begin with? 5:17 - Do you think using Yelp advertising for local photographers is worth the min $300-$400 dollar a month investment? 9:26 - I'm coming to NY for a month in the fall purely to network. Where would you go to network if you were a NY novice? 15:36 - Do you have any pillars that you do every day to maintain consistency? 17:27 - What are you most worried/nervous about for #AskGaryVee Book launch?
LINKS
SAVVY SEXY SOCIAL'S REVIEW OF THE BOOK https://www.youtube.com/watch?v=91F_LbIyTPY DAILYVEE 018 https://www.youtube.com/watch?v=GhhT-SWasFY MY NEWEST ARTICLE https://www.garyvaynerchuk.com/content-is-king-but-context-is-god/
QOTD: What is one thing you have learned about yourself this year?
TIMESTAMPS
5:03 - How did you scale VaynerMedia so quickly? 6:56 - You mentioned that everyone should publicly documenting ones journey, but isn't advertising inexperience hurtful when seeking paying clients? 8:11 - How would you market a company that makes custom animated Instagram videos for companies? 11:32 - How would you deal with a cofounder who isn't as ambitious as you? 14:05 - How do you approach competition?
LINKS
DAILYVEE 018 https://www.youtube.com/watch?v=GhhT-SWasFY ONE THING I DIDN'T TALK ABOUT IN MY LAST BOOK https://www.garyvaynerchuk.com/the-one-thing-i-didnt-clarify-enough-in-jab-jab-jab-right-hook/ MY NEWEST ARTICLE https://www.garyvaynerchuk.com/content-is-king-but-context-is-god/
QOTD
Expand on the last rant: tactics vs. religion, quantity vs. quality, branding vs. numbers. I’d love your thoughts on that answer.
TIMESTAMPS
2:04 - Who owns our usernames? Us or the app? What happens if the app came around today and said that they are charging for your username? Would you pay to keep it? 5:31 - If you’re trying to establish a legal firm, real estate sales team, a management consultant practice, are you better suited marketing your brand and your new company or focusing on the people with the skills who can bring value to your clients? Market the firm or the person? 7:13 - Is Twitter making a comeback with their recent addition of GIFs? 8:15 - How do we grow our Snapchat followers?
LINKS
PRE-ORDER THE BOOK http://www.amazon.com/AskGaryVee-Entrepreneurs-Leadership-Social-Self-Awareness/dp/0062273124/ref=sr_1_1?ie=UTF8&qid=1456525179&sr=8-1&keywords=%23AskgaryVee EVERYTHING YOU NEED TO KNOW ABOUT THE #ASKGARYVEE SHOW https://www.garyvaynerchuk.com/the-askgaryvee-show-everything-you-need-to-know/
On this episode, Seth Godin joins the show and answers some questions. :)
QOTD: Who would miss you if you were gone? - from Seth
TIMESTAMPS
6:44 - What is the value of authority in a world where everybody is a possible thought leader? 12:13 - Where do you see the internet going in the next 5/10 years and why? 15:44 - What would cause you to hire the world's best psychic? Even the Caesars and Pharaohs consulted a seer, and so should you Greats. 19:23 - Seth has a blog but no other social media engagement. Under which conditions is this advisable? 35:26 - What is something you guys disagree on?
LINKS
SETH GODIN'S BLOG http://sethgodin.typepad.com/ DAILYVEE 016 https://www.youtube.com/watch?v=udEYsTXGvAo MY NEWEST ARTICLE https://www.garyvaynerchuk.com/flying-with-a-wounded-wing-why-twitter-still-has-more-than-a-chance/
QOTD
When have you been affected by market conditions? Pro or con.
TIMESTAMPS
2:58 - How do you check that you're building Vaynermedia in a way that will thrive beyond your charisma as CEO? How do you build great successors? 5:32 - Will people use @anchor as an alternative podcasting platform? 8:42 - What happens when the book comes out? What is your marketing strategy moving forward? 12:20 - If you were writing 'Crush It' today, what would you change in it? 14:48 - If you were in charge of the music industry, where would you take it?
LINKS
THE TWITTER ARTICLE https://www.garyvaynerchuk.com/flying-with-a-wounded-wing-why-twitter-still-has-more-than-a-chance/ SUPER 8 LIVE STREAM EVENT https://www.garyvaynerchuk.com/super8/ PRE-ORDER THE BOOK http://www.amazon.com/AskGaryVee-Entrepreneurs-Leadership-Social-Self-Awareness/dp/0062273124/ref=sr_1_1?ie=UTF8&qid=1455575006&sr=8-1&keywords=askgaryvee
QOTD: How many books are you going to buy? ;)
TIMESTAMPS
1:29 - Have your ever dropped the ball on making a decision due to over thinking it? 5:31 - Do you expect your own employees to work like you do? Does it affect your opinion of them? 8:11 - LinkedIn seems to be the standard for recruitment. How do you recruit and is LinkedIn part of the process? 16:24 - What brings you peace? There is such fun in the hustle sure, but what brings the calm and ease for you? 19:35 - If you were an artist manager, what is something you would have your artists do that artists right now aren't leveraging?
LINKS
THE TWITTER ARTICLE https://www.garyvaynerchuk.com/flying-with-a-wounded-wing-why-twitter-still-has-more-than-a-chance/ SUPER 8 LIVE STREAM EVENT https://www.garyvaynerchuk.com/super8/ PRE-ORDER THE BOOK http://www.amazon.com/AskGaryVee-Entrepreneurs-Leadership-Social-Self-Awareness/dp/0062273124/ref=sr_1_1?ie=UTF8&qid=1455575006&sr=8-1&keywords=askgaryvee PAUL ON INSTAGRAM https://www.instagram.com/thepauljonas/
QOTD: Do you like your CEO? :)
TIMESTAMPS
3:21 - What do you think about Instagram in the next 2-3 years from now? 5:46 - If TV is the radio and phone is the new TV, what is the desktop computer? 7:24 - What do you think is the best market for a teenager to start selling things? 8:45 - When you go out for some drinks, how many do you have and still stay productive the next day? 11:22 - What are your thoughts on employee retention in the digital marketing industry? Is the high turnover normal?
LINKS
PRE-ORDER THE BOOK http://www.amazon.com/AskGaryVee-Entrepreneurs-Leadership-Social-Self-Awareness-ebook/dp/B00Z71HW8A MY NEWEST MEDIUM https://medium.com/@garyvee/the-entrepreneurial-spirit-are-entrepreneurs-born-or-made-ac584b8330fb MY NEWEST ARTICLE https://www.garyvaynerchuk.com/marketing-in-the-year-2016/
QOTD: If you could buy a Super Bowl commercial, what would you say?
TIMESTAMPS
2:23 - No new twitter users registered between Oct and Christmas last year. Thoughts? 5:56 - How can I use a diploma and years of experience if they are in a field I don't currently want to work in? 9:21 - How do you take down your defensive shields about asking for help? 12:19 - You travel so much--what are your tricks and tips for overcoming jet lag? 13:56 - If the next thirty seconds of #AskGaryVee were broadcast to all 30 billion people on the planet, what would you say?
LINKS
SUPER 8 LIVESTREAM https://www.garyvaynerchuk.com/super8/ A GUIDE TO SNAPCHAT https://www.garyvaynerchuk.com/the-snap-generation-a-guide-to-snapchats-history/ PRE-ORDER THE BOOK http://www.amazon.com/AskGaryVee-Entrepreneurs-Leadership-Social-Self-Awareness-ebook/dp/B00Z71HW8A BARTER FOR BOOKS https://www.garyvaynerchuk.com/barter-for-askgaryvee/
ANNOUNCEMENT
If you are planning on buying/have already bought 8 copies of the #AskGaryVee book, send your receipt to super8@vaynermedia.com. And tune in on February 23rd for my all day live streaming event. I'll be giving away a one hour jam session to one purchaser of 8 books in real time. To enter, you have to send your receipt!
QOTD: I need comment and feedback. I have a trip to Boston and want something to read.
TIMESTAMPS
5:06 - What changed the most in your company growing from the founding team to 500 people? 7:39 - As we've seen, you hate wasting time, but how do you adjust on days nothing is going right? 10:17 - If you could, what advice would you give yourself in high school? 13:57 - How do you decide when a social media platform is going south and no longer worth putting energy into? 16:16 - My son's love digital media and Snapchat. They wanna be producers. Any advice for y-gen ?
LINKS
BARTER FOR THE BOOK https://www.garyvaynerchuk.com/agvbook/ SNAPCHAT ARTICLE https://www.garyvaynerchuk.com/the-snap-generation-a-guide-to-snapchats-history/ NEWEST DAILYVEE https://www.garyvaynerchuk.com/dailyvee-011-day-in-and-day-out/
QOTD, 1: Who is going to win the Super Bowl and why?
QOTD, 2: I'd love to have your audit on episodes 10 and 11 of DailyVee.
TIMESTAMPS
2:52 - Why are so many people worried about their marketing ability while their "product" is plain awful? 4:37 - What is the best way to bring awareness to your brand when first starting up? 6:49 - What normal tasks do you outsource, i.e., preparing your meals, doing your laundry, etc in order to enable you to focus on work? 8:43 - I might be the best example of someone who gets distracted by width instead of depth. Do you ever have to regain focus? Tips? 10:17 - Do you lose respect for businesspeople if they go all fangirl on you, wanting to take pics, etc? Do you feel respected, or used?
LINKS
NEWEST DAILYVEE https://www.garyvaynerchuk.com/dailyvee-011-day-in-and-day-out/ SNAPCHAT ARTICLE https://www.garyvaynerchuk.com/the-snap-generation-a-guide-to-snapchats-history/ NEWEST MEDIUM https://medium.com/@garyvee/why-snapchat-will-be-great-for-b2b-companies-f7d07a553cf3#.u223uvraw
QOTD: Tell me something that happens in your world and how it's explained, but what's really going on?
TIMESTAMPS
1:20 - How do you grow and audience on Snapchat? Do you have to go to Facebook and Twitter to tell followers there? 3:17 - When you are hustling, how do you spot the difference between "busy work" and "valuable work?" 5:58 - If we wanted to start a subscription box service, should we buy an email list? 7:42 - What's your opinion on new domain extensions and emojis in URLs? If you could have an emoji, what would it be? 10:00 - What are your thoughts on today's Twitter executive "exodus" news?
QOTD: What is the thing you micromanage the most because you think it's so important?
TIMESTAMPS
5:30 - Do you follow and engage with your employees on social media? Traditional management would say no, what say yes? 9:23 - Are you more of a delegator or micromanager?
GARY SNAPCHAT CTA
3:28 - Gary has a request
LINKS
PUT MYSELF OUT OF BUSINESS https://www.garyvaynerchuk.com/how-to-win-in-business-be-open-to-change/ ALL THE DAILYVEES https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD MY NEWEST MEDIUM https://medium.com/@garyvee/why-i-want-to-put-myself-out-of-business-def274dec678#.4mz2qw1yb
QOTD: Has me personally responding to you impacted how you feel about me? Whether it was on Twitter, email or Snapchat.
TIMESTAMPS
0:59 - This IFTTT stuff has been out for a while and you used to be against it. Why change? 4:59 - What are your thoughts on buying a franchise business? 6:50 - Lots on people on Snapchat don't let followers Snap them. If personal brands don't use it as two way street, are they missing the point? 9:54 - You invest in so many people and businesses, how do you ensure they're applying the Power of Broke? 15:22 - Have you ever released a subpar product or service? If so, why? What did you learn from it?
LINKS
DAILYVEE 004 https://www.youtube.com/watch?v=98kMWaGbdOQ MY NEWEST ARTICLE http://www.huffingtonpost.com/gary-vaynerchuk/why-snapchat-matters-for_b_8938354.html
QOTD: What is your early read on Peach? Had you heard of it before this show today?
TIMESTAMPS
1:21 - Do you set personal and business goals for the New Year? If so, how do you stay focused throughout the year? 2:31 - You are incredibly passionate about Snapchat now. Snapchat's been around for a few years. Why now? What's changed? 7:13 - When I'm out of the office, I feel guilty about leaving my team in the office, even if I'm at a meeting. I'm scared they might think like ""the boss is all play and fun." Any advice? 9:11 - Is a beautiful interruption in your consumer's day a good thing or should everything be seamless? 12:38 - What do you think of the new emerging social media Peach? A fad or something revolutionary?
BONUS
14:41 - End of show rant
LINKS
DAILYVEE 003 https://www.youtube.com/watch?v=W5YlNCwyDr8 MY NEWEST ARTICLE https://www.garyvaynerchuk.com/4-common-company-problems-and-solutions-that-demand-attention/
Have you seen DailyVee 003? DailyVee 003 | SNAPPING MY WAY THROUGH VEGAS https://www.youtube.com/watch?v=W5YlN...
04:41 - How important do you think young people are to brands? Both in HR and consumers? 07:47 - How on earth do you measure your progress on snapchat? 08:16 -How do you tell your Manager that they overstep boundaries? (ie 9pm phone calls & micromanaging). Asking for a friend. 11:01 - Do you think there is a tipping point for Washington wines? 15:11 - I'm 13 and writing a non-fiction book, where do I start with marketing it?
Here it is: the last #AskGaryVee of 2015! Tremendously grateful for all your attention. Can't wait to keep bringing you guys value in 2016. :)
QOTD: Give me your 2015 recap of #AskGaryVee. I want something to read in the comments!
TIMESTAMPS
4:04 - How do you deal with employees that slack off but are super talented? Keep or fire? 6:23 - If you had a opportunity to buy Instagram or Snapchat which one would you choose and why? 8:39 - Do you use a meal prep service? What do you think the future of services like that is? 11:10 - Do you think custom apps are now (or are becoming) more crucial/valuable to businesses? 13:07 - Do you think it’s necessary to learn the rules before you can break them? 15:54 - with all the money, time and resources you spend on travel and face to face meetings, how much of that could be effectively accomplished with high quality digital meetings?
LINKS
BEST MOMENTS OF ASKGARYVEE 2015 https://www.garyvaynerchuk.com/best-of-askgaryvee-2015/ MY NEWEST MEDIUM https://medium.com/@garyvee/new4-new-year-s-resolutions-you-should-make-to-improve-your-career-700ebabb81e4#.rku48w787
QOTD: What are you doing for the holidays? I'm in a surprise and delight kind of mood. :)
TIMESTAMPS
2:57 - How would you market a pet toy wholesale brand now looking to build a direct to consumer presence? 5:54 - I know YOU'RE the brand, but why are VaynerMedia's social accounts so whatever? Why are those outlets afterthoughts? 8:32 - Would your recommend a white label video player or YouTube for media companies monetizing video content? 9:19 - When you get a new idea, do you have a validation process before actually moving forward with that idea? How do you know which ideas are going to work or not? 14:00 - My industry has stupid amount of noise, senseless shit. Need to cut through the shit to engage. How do I become the number one knowledge leader?
LINKS
CHECK OUT MY NEW WEBSITE http://garyvaynerchuk.com/ THE FAMOUS FLICKR PHOTO https://www.flickr.com/photos/garyvee/79437123/ DAILYVEE 001 https://www.youtube.com/watch?v=e7K4sax8oJ4 DAILYVEE 002 https://www.youtube.com/watch?v=bv7tm8EjLaM
QOTD: If I told you to go away and be with yourself for 24 hours, where would you go?
TIMESTAMPS
3:20 - Do you think too many brands are on Snapchat Discover (18 at the moment)? Does each added brand decrease value for others? 5:56 - My podcast's website gets a lot of page views, but they're not translating into listens what can I do to help conversion? 9:36 - How do you personally take charge in a meeting when you feel others are being disrespectful? 18:16 - What's the psychology behind Periscope? Why are users spending time there? 21:10 - I feel like I've lost my hustle. Help. What do I do?
LINKS
DAILYVEE EPISODE 001 https://www.youtube.com/watch?v=e7K4s... NEWEST MEDIUM https://medium.com/@garyvee/if-you-re...
QOTD: None, cause we got shut down!
TIMESTAMPS
2:44 - Any advice for people working 7p to 2am doing what they love, but not yet sure how they will monetize it, such as a blog? 4:16 - I'm starting a fatherhood blog. How would you market it? 6:20 - What makes a company more investable, millions of active users consuming free content or millions in actual profit? 6:42 - How do you prepare for a big meeting, or anything where you're required to have a strong performance?
LINKS
NEWEST MEDIUM https://medium.com/@garyvee/if-you-re...
QOTD: When is the last time you deployed a long period of time of giving value to someone? What did it mean to your world?
TIMESTAMPS
2:19 - I want to relocate: do I just pick up and move, throw caution to the wind, or wait till I line something up? 5:09 - How do you handle price objections when attempting to close a sale? 8:44 - It's lonely as an entrepreneur sometimes, how do you cope with that feeling? 13:31 - I'm a sales consultant for Best Buy selling computers. What advice can you give me to be a better salesman?
LINKS
THE CURRENT STATE OF FITNESS ENTREPRENEURS https://www.youtube.com/watch?v=oDSnt... MY NEWEST MEDIUM https://medium.com/@garyvee/5-things-...
QOTD: What is your inflection point? Right now, tell me the thing you like the most that you're also the best at.
TIMESTAMPS
4:12 - Golf coaching world has been boring for way too long! What would you do to create a bad ass golf coaching business? 7:33 - In the age of 'screenshot reposts' on social, how do you see brands protecting themselves? Do we say goodbye to copyrights? 10:59 - Richard Branson says, "Clients do not come first. Employees come first." Do you agree or disagree and why? 14:12 - Would GaryVee take 20 minutes out his day to watch #AskGaryVee? 16:34 - What advice do you have for someone who finds out that they're not cut out to be an entrepreneur?
QOTD, USA: What are your Thanksgiving plans?
QOTD, FOOTBALL: Your prediction for Jets vs. Dolphins this Sunday.
QOTD, OTHER: Say hello!
TIMESTAMPS
3:47 - Do you think that content marketing is watering down Internet content with unimportant and false information? 5:27 - After watching 165 episodes, wondering do you get more satisfaction competing against yourself or vs others? 8:27 - Do you have any questions that you don't know how to answer for yourself? 12:06 - What are your thoughts on Twitter polls? 14:11 - Would you rather travel back in time to meet your ancestors or forward and meet your future relatives?
LINKS
THE CURRENT STATE OF FITNESS ENTREPRENEURS https://www.youtube.com/watch?v=oDSnt... HOW I GOT HEALTHY https://medium.com/@garyvee/how-i-fin...
QOTD: What wine are you drinking at Thanksgiving?
TIMESTAMPS
3:47 - Why am I seeing an influx of tech companies using billboards to advertise? (Slack, Snapchat, Yahoo!) 7:07 - You recommend free work but how do know when someone is just after free work, yet wants to call it exposure? 10:11 - How would you manage higher demand than production capacity? How to manage expectations when you have 2/3 months latency ? 11:30 - if you could change one part of Facebook's API for marketers and business pages, what would it be? 13:47 - How clearly do you have to see the end goal (and the path to get there) before you begin? Clarity before hustle?
BONUSRANT
16:10 - Bonus Rant
LINKS
JOIN MY EMAIL LIST eepurl.com/LY3M5 WHAT I'M GRATEFUL FOR https://medium.com/@garyvee/one-thing... MY NEWEST MEDIUM https://medium.com/@garyvee/why-every...
QOTD: What is your truth? Who are you at the truest level?
JETSPREDICTION
Jets - 16 Texans - 13
TIMESTAMPS
1:48 - Apart from consistency, what's the smallest routine that's made the biggest difference to the #AskGaryVee show since starting? 4:14 - Adele's new album isn't streaming anywhere. Is she romantic about selling albums, or leveraging people to buy music? 10:45 - Do you think it's important for agency leaders to be active on social? Do you weigh that when hiring a leader at Vayner? 12:06 - You say that ideas are shit and execution is the name of the game, but to many of us they're one and the same. Since you've had so many in your career, when was the last time you were really pumped about a big idea? 15:56 - How do I stop my competition from telling blatant lies about my business, without stooping to their level?
LINKS
NEWEST MEDIUM https://medium.com/@garyvee/why-every... NEWEST KEYNOTE https://www.youtube.com/watch?v=a6LPF...
QOTD
What's going on with your workout regimen?
TIMESTAMPS
1:39- So... the Square IPO. What are your thoughts on the future of mobile credit services? 3:51- I have a startup idea to improve women's underwear. I'm scratching my own itch but I don't know anybody in the business. Advice? 7:35- I was asked to fill out a self-evaluation but think these just waste time and don't help that much. What do you think? 9:34- If you were going to start a restaurant in the world we live in now how would you go about it? 10:38- Is it more effective to market your humble self or a caricature of yourself in today's service-based tech industry?
QOTD - When was the last time you had a really great experience and what was it?
TIMESTAMPS
6:18- How do you distinguish between bad marketing strategy that's not working and just having a crappy product? 8:45- What do you think about "?" being the Oxford 'word' of the year? Communication shift? 10:36- What does the future look like for the auto industry? Will local car dealers be cut out of the business model? 13:28- Gary how do you analyze all the social media data that you get every day? Personally and corporately. 16:57- It seems like everyone speaks about not giving up no matter what, but how do you know when it's time to let it go?
LINKS
Brian's Book :) http://www.amazon.com/Experience-When-Business-Meets-Design/dp/1118456548/ref=sr_1_1?s=books&ie=UTF8&qid=1447807028&sr=1-1&keywords=brian+solis
In this episode, I talk about Starbuck's holiday cups, resumes, and there is a very special video question from MetLife Stadium. You don't want to miss it, seriously.
RETURN OF THE #QOTD: When is the last time you had to say something out loud that really disappointed you?
TIMESTAMPS
1:43 - How would you structure a 2015 CV or resume to stand out and sell yourself? Would you make a video? 3:39 - When giving ?how do you not take defeat personally? 5:43 - Do you think Starbucks knew their customers would over react to the design of their cup & did it just for marketing? 7:36 - Once you have an amazing idea, what's the next step? 10:35 - What have you changed your mind about in the last 6 months?
JETSPREDICTION
Jets - 16 Bills - 31
QOTD: What is your current favorite wine?
LINKS
Skillshare class: http://skl.sh/garyvee Uncorked on Esquire: http://tv.esquire.com/shows/uncorked
TIMESTAMPS
3:25 from twitter.com/MorganWHarris - What if the wine industry changed the conversation in order to market wine less like alcohol and more like food? 7:36 from twitter.com/YannickBenjamin - If you could be a sommelier at any restaurant in NYC, which would it be? 9:12 from twitter.com/jamasoniii - What kind of impact do you think Union Sq Hospitality's move away from tipping will have on the industry? 14:26 from twitter.com/richeboured - What do you think the future of the Master Sommelier will be? 16:46 from twitter.com/janeymaxine - Do you think that all of the recent press around sommeliers is a good thing or a bad thing? 18:54 - What wine will Henrik Lundqvist drink from the Stanley Cup, and will I be on hand to serve it to him?
On this episode, I talk about charisma, Travis Kalanick, the lonely road to the top, hashtags, and so much more. I end with something I'm doing poorly. Plus, a random VaynerMedia employee joins the show for today only! Intrigued? Watch the episode!
TIMESTAMPS
3:25 - People say the road to success is lonely. Do you feel that’s accurate? If not, why do you think it’s a common sentiment? 8:50 - You thanked Travis Kalanick in 2009 before we knew who he was. Who is someone we don't know today but will in the future? 10:29 - To what extent would you say your success is due to your showmanship/charisma factor? 13:09 - What should the next right hook be for a blogger? 16:11 - You never use hashtags. What the hell?
LINKS
MY NEWEST MEDIUM https://medium.com/@garyvee/you-should-get-excited-about-virtual-reality-here-s-why-4ed527b43e10 BEHIND THE SCENES AT BLOOMBERG https://www.youtube.com/watch?v=qEgfYbeVE14 DAN ON TWITTER https://twitter.com/doncamana
On Episode 158, things got a little crazy, and I give my prediction for the Jets vs. Raiders game.
PREDICTION
Jets 25, Raiders 24.
TIMESTAMPS
3:00 - Is it wise to form a startup around an app/website which will solve a problem without yet knowing how to monetize it? 7:19 - I noticed that you endorse certain books and allow yourself to be quoted on the cover. I thought you didn't read books? 9:48 - How would you market an HR staffing agency? 14:38 - Can you build a strong social media following solely by engaging with your audience or is content an absolute must? 17:11 - Is there a question you wished people would stop asking you?
BONUS QUESTIONS
19:50 - India's question 21:15 - Steve's question
LINKS
NEWEST MEDIUM https://medium.com/@garyvee/how-i-fin... 6 FOR 6 JETS PREDICTIONS https://www.youtube.com/watch?v=MXl8N... GARYVEE TEES https://www.teepublic.com/user/GaryVee
Lewis Howes stops by the show to answer some questions and talk about his new book, The School of Greatness.
TIMESTAMPS
4:41 - When making important decisions do you trust your own gut and experience or do you count on some advisor as well? 7:39 - What is the best example in your life, where your ego has gotten the best of you? How significant was it in retrospect? 12:21 - How do you deal with losing a client? I just lost one and I'm mad as hell! 14:18 - How should I approach attending a conference? How do I prepare if I'm going just to make contacts? 18:33 - Will privacy related issues be the ultimate Achilles heel for social networks?
LINKS
THE SCHOOL OF GREATNESS http://www.amazon.com/School-Greatnes... LEWIS HOWES ON TWITTER https://twitter.com/LewisHowes
I'm kind
TIMESTAMPS
1:18 - How do you prepare employees transitioning into a leadership role when they've never managed people before? 3:40 - Where do you see the health & wellness industry going in the next 5 years? 7:05 - You've joked about being overstaffed, but what's the balance between hiring for capacity and waste? 10:02 - How and when is a rebrand necessary? 11:49 - How can a consumer soft goods company capitalize on the exposure of being in a department store this holiday season?
LINKS
TECH WEEK NEW YORK 2015 https://www.youtube.com/watch?v=SKV4G... GARAGE SALE'N https://www.youtube.com/watch?v=Jtf8C... NEWEST MEDIUM https://medium.com/@garyvee/how-i-fin...
JETS VS. PATS PREDICTION: 27-16, Pats
TIMESTAMPS
1:41 - What do you think of Slack as a productivity environment for startups? 3:24 - You talk a lot about serendipity. Was there one event that made you a believer or a series of occurrences? 5:52 - What's the best way to start a business in a space that you are unfamiliar with but see massive opportunity in? 7:50 - Why did you go to college? 9:02 - At what age did you decide you wanted to buy the New York Jets?
LINKS
NEWEST MEDIUM https://medium.com/@garyvee/how-i-fin... NEWEST VIDEO https://www.youtube.com/watch?v=Jtf8C...
QOTD, from Chase: Do you see virtual reality becoming popular in the next 24 months?
QOTD, from Gary: Star Wars or Star Trek / how old are you?
TIMESTAMPS
4:51 - If I pursue what I think is my passion, but don't come close to achieving what I want, will I have wasted my time? 9:44 - Would you rather time travel 100 years into the past or 100 into the future and why? 11:06 - In episode 122 you say at 22 to 24 don't settle. What is the settling age? I thought you should never settle. 14:50 - Would you say the "T" in timing is way more important than the "T" in talent? 17:44 - Star Wars or Star Trek? Or both?
LINKS
GARY ON CHASE JARVIS https://www.youtube.com/watch?v=BT_vv... NEWEST MEDIUM https://medium.com/@garyvee/how-i-fin... CHASE ON TWITTER https://twitter.com/chasejarvis
QOTD, from Peter: Fill in the blanks: "______ and _______ are the two things you absolutely need to be able to address to run a business."
TIMESTAMPS
9:03 - As someone who's about to turn 30 myself, what was the most important thing you did in your 30s to change your future? 12:46 - How do you deal with drama in the workplace and how do you avoid having more drama? 14:12 - Banks are old, stiff & have largely the same messaging: safety. Is only their sheer size saving them from disruption...for now? 15:49 - What do you want to be remembered for the most? 17:38 - You talk about hustle a lot, but at what cost did you have to pay to get here now?
LINKS
PETER'S BOOK: THINK TO WIN http://www.amazon.com/Think-Win-Unlea...
QOTD: How much would you pay for a subscription to The #AskGaryVee Show?
TIMESTAMPS
1:46 - Suppose Elon Musk just started his own media/wine resale company competing with you in your neighborhood, how do you respond? 3:48 - Why not go halves on the Jets? Or quarters? 6:37 - What's your opinion on "Always wanting more in life." Good/bad? And why? 8:33 - What do you think of Hulu offering a subscription service? 11:33 - Would 22 year old GaryVee have watched the #AskGaryVee show?
LINKS
NEWEST MEDIUM https://medium.com/@garyvee/how-i-fin... NY TECH WEEK 2015 KEYNOTE https://www.youtube.com/watch?v=SKV4G...
SOTD: Leave a comment!
1:54 - What do you think of Snapchat's move to charge for replays? 5:55 - Should I be concerned that there are other apps with similar names to mine? 8:32 - What do you think the strongest differentiator is between good content? Aesthetics or copy? 10:30 - Why are you speaking at the TAP conference, and what do you hope to get out of it? 12:46 - What are your thoughts on Facebook's upcoming dislike button?
JETS PREDICTION:
Jets 20 Redskins 10
TIMESTAMPS
2:34 - How can I become a really good listener? 4:08 - I love you man, and everything you do, but I also hate you because Im jelly of your success. How can I get past that? 7:50 - What lessons, if any, did you find from Mad Men? How is VaynerMedia differently run than Sterling Cooper? 9:24 - What is the one question you have to ask in interviews? 11:46 - How do you feel about Medium's new logo? I loved their simplicity; this new logo ruined that for me. Thoughts?
LINKS
HOW TO BE AN OVERNIGHT SUCCESS https://www.youtube.com/watch?v=OTHbF... OVERNIGHT SUCCESS ARTICLE https://medium.com/@garyvee/how-to-be... 6 MIN FOR THE NEXT 60 YEARS OF YOUR LIFE https://www.youtube.com/watch?v=stD9R... TECHWEEK 2015 TALK https://www.youtube.com/watch?v=SKV4G...
BONUS
Can you spot the Wuzzles in this episode?
TIMESTAMPS
3:02 - In a tactic-obsessed world, how do you hammer home the truth that WineLibraryTV succeeded because of YOU not the daily videos? 5:45 - How do you feel about a short video in place of your profile picture on Facebook? 7:51 - You seem to be everywhere! Are you democratic about your talks or do you have a strategy in place for public speaking? 9:20 - Whats the next industry to be turned upside down because they aren't adjusting business models to fit changes in technology? 12:14 - Will Vimeo ever be able to successfully compete with YouTube without running ads? Or can they keep thriving as a smaller competitor?
LINKS
MY NEWEST ORIGINAL FILM https://www.youtube.com/watch?v=stD9R... MY NEWEST MEDIUM https://medium.com/@garyvee/six-minut... VAYNER IS MOVING https://medium.com/@garyvee/why-i-cho...
TIMESTAMPS
04:23 - What’s the DNA of a good sales pitch? 05:50 - What gets you out of bed in the morning (Why do you do what you do?) 08:04 - What musicians are doing better in social? 09:34 - When building your personal brand, what is better quantity or quality? 11:31 - How do I balance what I want to do? vs helping my family with their business? 13:44 - Do you believe that unique content is not the way to go anymore? 14:30 - What do you think of Casey Neistat’s Beme App? 16:22 - How do you scale? and build and maintain the culture? and instill the love that you have for the business? 21:54 - Knowing you have a successful business, who would be your first five hires?
JETS vs. DOLPHINS PREDICTION: Jets will win. Dolphins are broken from head coach down. Ivory will play, but Decker won't. Score: 19 to 14, Jets.
TIMESTAMPS
1:45 - I get TONS of emails from politicians begging for ?. How would you do better if you ran for president? 4:30 - What's your opinion on incorporating curse words into your actual brand, and not just the content? 7:14 - Hustle is good but often wears us down, do you ever pamper yourself like maybe go in for a pedicure or manicure? 10:40 - You don't talk much about ad-blocking! With more people doing it, how will small/medium publishers/blogs survive? 13:06 - How does the engagement on YouTube compare to other social platforms? Is the reward worth the effort?
STATEMENT OF THE DAY: Give me your feedback on today's show
TIMESTAMPS
0:51- You mention how great you are at closing/sales, whats your structure for your pitches? 2:15- Gary, why do you feel the need to swear to make a point? Surely business credibility is better built without swearing? 4:46- You talk about the importance of HR and employees getting along, how do I implement that where everyone talks about everyone? 7:59- Can you give any tips on how to capitalize on this recent exposure? (video question) 9:34- Do you see your reliance to the Jets with regards to their effect on your mood as a strength or a weakness?
STATEMENT OF THE DAY: Give me your feedback on the show today! :)
TIMESTAMPS
4:09 - I'm new to Medium, how do I build a community on it? Jab jab jab & hopefully someone notices? 6:30 - How do I create value in the services I provide for clients who are in the same market, while also still respecting their competitive advantage? 8:57 - One time I farted in math class and everyone froze to figure out who did it. Do you have an embarrassing moment? 12:06 - I have Vodka Energy. t's an alcoholic beverage. I don't drink. How do I market with out telling lies? 14:38 - Why did you stop adding on extra podcast content at the end of the show, and why did it have to stop right as I was making the transition?!?! I was super psyched to be able to get in on additional content for listening on other platforms. What's with that?
LINKS
ALEXANDER HAMILTON RAP https://www.youtube.com/watch?v=WNFf7... HAMILTON http://www.hamiltonbroadway.com/
STATEMENT OF THE DAY: Still liking the outdoor setting? JETS EAGLES PREDICTION: 16 to 20
TIMESTAMPS
1:39 - How can I deal with perfectionism and feeling like someone else can do it better preventing me from getting stuff done? 4:24 - My company brokers commodities from the producers/hedgers to the consumers. All of my current and potential customers are large commercial and industrial property owners. What would be the best way for me to leverage social media marketing to try and increase my customer base in this strictly B2B atmosphere? 7:20 - I co-own 2 karate schools in influential Westchester, NY. I handle biz, not instructor. How do I tell members I'm now a realtor. 10:05 - How can illustrators market themselves and distinguish themselves from the competition? 11:45 - Who is your all time favorite Jet and all time least favorite Jet and why?
LINKS
MY NEWEST MEDIUM https://medium.com/@garyvee/does-havi...
HOMEWORK OF THE DAY: Go check out Medium and Tumblr if you haven't. STATEMENT OF THE DAY: How do you like the 12th floor setting?
TIMESTAMPS
2:22 - Were you ever reckless with any of your businesses? Flowers, baseball cards, wine, etc... 3:50 - 1st Glenn Beck and now the Kardashians. Are subscription media sites the next celeb frontier? And will you have one? 6:42 - My girlfriend of 4+ years and I just broke up, and I'm feeling depressed as fuck. For the last 4 years, I've had someone to talk to about literally everything in my life, and now, that's gone. I feel empty. I feel a void. I feel blank. Got any advice on how to pick the pieces of my life back up? 10:11 - Is Medium the new Tumblr? What happened to Tumblr anyway? 12:58 - How would you best deal with vulturous unethical investors? Would you put them on blast?
LINKS
MY NEWEST MEDIUM https://medium.com/@garyvee/does-havi... NEW T-SHIRT https://www.teepublic.com/t-shirt/292...
STATEMENT OF THE DAY: Tell me how you like the outdoor setting for the episodes.
TIMESTAMPS
2:30 - I've been hustling since the age of 14, I now work 12 maybe 15 hours a day. I love what I do but some times I fear my drive works against me, particularly when it comes to getting in the way of relationships with friends. How do you deal with that, I can't switch off, brain is constantly working. 5:00 - Why did you stop forcing people to ask questions on Instagram? 6:37 - What service do you use to make these amazing images? 8:21 - When is it okay to lie in business? 10:36 - How can you minimize the surprise "no"?
LINKS
RICH UNCLE MILFORD SHIRT https://www.teepublic.com//t-shirt/29... MY NEWEST ARTICLE https://www.garyvaynerchuk.com/how-to...
SOTD
What is your prediction of week 2 in the NFL? Please give feedback of today's show!
LINKS
Amazing value wine: https://winelibrary.com/wines/grenach...
TIMESTAMPS
1:30- What would you do if you were the new CEO of Twitter? How would you turn that ship around? 4:15- How would you raise money for a college business club? 6:49- How do you decide which video content goes on which social media platform? If the New York Jets were a sandwich, which sandwich would they be? 8:31- When was the last time you were wrong and how did you handle it? 10:34- How do you define value wine and what are a couple of your favorites?
SOTU: Share a story from 9/11
5:12 - Would it be cheap to copy #AskGaryVee to create my own show answering questions about the real estate business? 6:08 - How can entrepreneurs avoid being soft in business? 7:43 - Do your business theories work in the Italian Market? 9:14 - In a previous video you said that students shouldn't take out a loan to study entrepreneurship. What should they do instead? 11:05 - If you were starting again, and you needed to make $2k/m in as few hours as possible, what would you do?
TIMESTAMPS
3:01- What are some small steps I could take, on a limited budget, to help grow my brand? 6:16-You talk about in your early years you didn't say anything and just built your brand. How do you know when to switch to the next level? 8:38- What are some of the biggest changes you've noticed since writing JJJRH? 12:06- If Lizzie had a successful business, what would you do to support and encourage her? 17:15- What role does creativity play in business?
QOTD - What is your prediction for your favorite teams' record for the entire season?
LINKS
Brandon Marshall - https://twitter.com/bmarshall Eric Decker - https://twitter.com/EricDecker87 Damario Davis - https://twitter.com/demario__davis Nick Folk - https://twitter.com/nickfolk2
TIMESTAMPS
1:45- Ryan Fitzpatrick: What are the pros and cons of getting involved with franchised restaurants? How much money does Chick Fil-A lose being closed on Sundays? 4:46- Brandon Marshall: What can I do now to set myself up for business when I'm done playing football? 6:44- Eric Decker: How can athletes use social media to expand upon their brand? 9:46- Damario Davis: When it comes to startups, is it better to raise money, use your own money, or take out a loan? 12:11- Nick Folk: What can I do now to prepare for business when I'm done playing football?
THE BUCKET IS BACK, BABY!
QOTD's
- Have you watched a piece of my content more than once?
- Did you think I was a bullshit marketer & have I won you over since then?
- Vaynermedia lurkers comment on the show!!
Timestamps
3:16- Why would you spend money on a Facebook dark post on me, when I follow you and have notifications on? Isn't it a waste of money? 5:31- What's your business model behind the #AskGaryVee Show? 8:05- Any tips to reach only local residents on social? 9:50- What are the differences in the way you deal with small versus big accounts/clients? 11:31- Do you think people's attention is reaching a max?
SOTD: Tell me what you thought of the show!
TIMESTAMPS
4:26 - Do you take on any client if the price is right? Or do you turn down based on your values or beliefs? 7:29 - What's the best way to deal with someone who is constantly negative about entrepreneurship? What if it's your mom? 10:22 - What do you think of McDonald's response to Burger Kin's "Peace McWhopper" idea? Seems like they missed a big opportunity. 14:15 - How can I best discipline myself? How do I change my behavior? 16:12 - With everything that you do...is there anything that you feel you need to start doing?
LINKS
HARD WORK & PATIENCE: THE MOVIE https://www.youtube.com/watch?v=XrVvF... WHY YOU SHOULDN'T TAKE VC MONEY https://medium.com/@garyvee/why-you-s... MY JETS GAME IS YOUR NETFLIX https://medium.com/@garyvee/my-jets-g...
AskGaryVee Episode 133: What Goal Should Teachers Set For Themselves This Year by garyvee
Now, instead of question of the day, it will be...
COMMENTOFTHEDAY
Please leave a comment on the content you just saw.
TIMESTAMPS
2:39 - How do you handle "Eeyore" employees? The ones that always sound like they're whining & pessimistic. 6:19 - Is the Snapchat Discover kind of like billboards? They're there for everyone to see, but people's attention is elsewhere. 8:27 - What do you think about the revamp Facebook gave its Notes platform? A Medium contender maybe? 10:55 - Do you see video response functionality being built into email clients? Would it be practical for someone like you? 14:41 - You don’t talk much about Tumblr. Do you think it’s losing relevance?
LINKS
MY FIRST FACEBOOK NOTE https://www.facebook.com/notes/gary-vaynerchuk/how-important-is-failure-really/10153512500703350 MY NEWEST ARTICLE https://www.garyvaynerchuk.com/this-is-how-you-can-prepare-your-business-for-2016-1301464203.html
LINKS:
http://instagram.com/winedeals http://panelpicker.sxsw.com/vote/57476 http://panelpicker.sxsw.com/vote/55355 http://panelpicker.sxsw.com/vote/55235 http://panelpicker.sxsw.com/vote/55499
TIMESTAMPS
05:04 - How would you manage free/pro-bono work vs getting paid as a startup or how do you draw a line between the two? 08:53 - I noticed at New Jersey Tech that your staff was so young. I didn’t see anyone over 40 surrounding you, why? 11:27 - What’s the next big move for Youtube to keep it’s content creators from switching over if Facebook starts sharing revenue too? 13:35 - If you believe that sports teams will begin to use the rich data from the influencer market, and use that data to do marketing money ball with their teams? 15:07 - Can you explain to my 13 year old son that Meerkat and Periscope are dominating streaming while Twitch is being left in the dust?
QOTD: Tell me a story about your most impactful birthday, a year that made you think or act.
TIMESTAMPS
2:28 - Have you ever had a point in your life where you've had multiple options for what you wanted to do, and how did you end up choosing to take your life in the direction you took it in? 6:42 - I'm a founding member of a startup. How can I convince you to meet my team? 9:09 - I've seen you go all in, but I've also seen you take a step back and see things from a wider perspective. How do you decide when it's better to step back? 13:51 - What does the word love mean to you and how does it affect your relationships? 16:46 - How do you map your career growth? I heard you say recently that you freaked out on your 30th birthday and started WineLibraryTV. How do you see milestones like an age, in relation to your career?
LINKS
MY NEWEST MEDIUM https://medium.com/@garyvee/before-yo... WINEDEALS INSTAGRAM https://instagram.com/winedeals/
QOTD:
What are your weekend plans (lurkers)?
TIMESTAMPS
03:35 - When your business is successfully growing, when do you start working on another? How much time do you devote to it? 07:26 - How do I succinctly explain who you are/ what you do to people who do not know you and are not new media savvy? 08:56 - How important is it to love the product (ex. App) that your company sells? Would you hire someone that had never used the product? And can being too much in love with your own product work against you? 14:04 - How do you juggle two difference audiences? How do you differ your audiences between #AskGaryVee vs. Vaynermedia? 17:05 - Instead od doing a forum have you considered doing a private Facebook group for the #AskGaryVee Show?
QOTD: What is your favorite thing about New York City?
TIMESTAMPS
1:31 - What is the #1 thing that keeps "good" leaders from becoming great? 3:34 - What are your thoughts about the subscription box business model? Trend, change in behavior, sustainable long-term? 4:59 - What is the best way a college student can make supplementary income? 6:31 - What are your goals for VaynerMedia? Is there an end game? 7:49 - What are the daily decisions you've stopped making / put on autopilot in order to maximize your brainpower for the day?
LINKS
5 STEPS TO BEING A BETTER BOSS https://medium.com/@garyvee/these-5-s... MY NEWEST MEDIUM https://medium.com/@garyvee/the-singl...
QOTD: What are your grandparents' names? - India
TIMESTAMPS
2:20 - Which of your views do you think changed most in the past 5 years and why? 6:23 - When looking at potential investments that you may be on the fence about, how do you balance risk vs reward? 8:54 - What is your strategy with Facebook long form posts? 13:39 - How do you decide which projects to pursue and which to pass on? 17:22 - Is having a forum, aside from social media, to build a community a dying practice?
LINKS
EXAMPLE OF FACEBOOK LONG FORM POST http://shoooooooooooow.com https://www.facebook.com/gary/photos/... MY NEWEST MEDIUM https://medium.com/@garyvee/the-singl... INDIA'S GRANDPARENTS IN THE LA TIMES http://www.latimes.com/travel/califor...
QOTD: What motivates you to do what you do?
TIMESTAMPS
9:02 - If you lost everything today, what's the first thing you would do to re-build? 14:19 - What would you do in a world where money had no value, i.e. you couldn't sell shit? 18:18 - I think It’s a waste of my time to comment on your videos and answer the QOTD. Tell me why I’m wrong. 23:12 - Confidence comes with passion, but to some people, it might just be seem cocky. How do you cope with that? What do you do to help people understand you're just passiomnate? 29:04 - If Tom Brady asked you a question on how to get out of his mess, what would you tell him?
LINKS
THE FIRST ASKGARYVEE EVER https://youtu.be/76d0lQiCqNI MY NEWEST MEDIUM https://medium.com/@garyvee/deciding-how-to-pick-between-your-two-passions-2e63b3b8e190 MUSIC FROM THIS EPISODE https://soundcloud.com/matthewchaim
QOTD: What should the subtitle be for the #AskGaryVee book?
TIMESTAMPS
2:24 - I have a family owned grocery store, we are starting an online store. Tips for getting up and running? 5:18 - Snapchat has been attacked with negative reviews since the update. What are your thoughts on the move? Think they over did it? 8:47 - How do you continue kicking ass with work while going through a serious personal crisis? How do you separate yet deal with both? 12:04 - What are your thoughts on cyber security? 17:07 - When is it appropriate to have patience vs. just getting shit done & not making excuses? I'm often told I want things too quickly. 22:06 - What do you do in your "free time"...do you even have free time? 22:41 - What would be the best platform to make a virtual bookshelf with quotes and books that mean a lot to me? Pinterest? 22:59 - Is that next book coming anytime soon?
ANNOUNCEMENT
23:06 - How you can be in my next book
LINKS
ENTER THE ASKGARYVEE BOOK CONTEST http://garyveegiveaway.com/ MY NEWEST MEDIUM https://medium.com/@garyvee/the-best-... MY NEWEST VIDEO https://www.facebook.com/gary/videos/...
QOTD: Who in your family is a lawyer? Tag them if you can. I wanna say hi.
TIMESTAMPS
2:34 - We both share an affinity for pick-up hoops & social media. What, if any, similarities do you see in these two passion points? 5:02 - Louis CK doesn't take selfies with fans. Instead he shakes their hands and talks to them. Would 2015 Miss Manners approve? 8:30 - I just won a contest to go meet Gary Vaynerchuk. How do I prepare for that? What would you do if you were going to meet you? 12:54 - What's your top tip for a creative mind to start thinking like an entrepreneur? 15:29 - Which do you care about more: interacting with people who are your fans and love you, or interacting with people who don't like you, who are haters?
LINKS
LET'S GET INTO THE SHOOOOW SHIRT https://www.teepublic.com/t-shirt/248... 6AM PICKUP HOOPS WITH GARY https://www.youtube.com/watch?v=70D_F... MONDAY MOTIVATION https://www.youtube.com/watch?v=E6M-X... USC TALK https://www.youtube.com/watch?v=z5tug...
QOTD: What is your favorite email list that you're on right now? Not of all time, right now.
TIMESTAMPS
2:29 - If you were a college graduate today and didn't have your family business, how would you handle the job market? 10:26 - We are planning a summit in September. Without having a big following or brand equity, how do we approach companies to participate? 13:02 - When are you going to make an app? And what would it be like? Why not have a jab jab jab app? 15:47 - How should small businesses be using Snapchat? 17:42 - In your first book, you talked about letting your audience decide if they want to get to you know more rather than persuading them. But when it comes to email marketing, how do you make connections without be too persuasive?
LINKS
ADVICE I GIVE TO MYSELF https://www.youtube.com/watch?v=-oc_w...
QOTD, PART 1: What are your weekend plans?
QOTD, PART 2: What has been your favorite website or app over the last sixty to seventy days?
TIMESTAMPS
21:31 - What is your favorite swear word of all time? 3:22 - As a guy who loves hustle AND people... what is the "unforgivable sin" one of your employees could make? 6:18 - What has been your biggest failure that turned out to be a success? 10:22 - If you are in a wholesale business, where volume is more important than content, how would you take advantage of social media? 14:13 - Do companies that use social media in their marketing have a responsibility to help us find a balance between being offline and online? Should they help us unplug more or is it entirely the responsibility of the user?
WINNERS
21:07 - Winners of the contest announced!
LINKS
SIMON SINEK ON TWITTER https://twitter.com/simonsinek MY ARTICLE ON PUBLIC SPEAKING https://www.garyvaynerchuk.com/how-to...
QOTD: What's the one trait that you want your kids to get from you?
TIMESTAMPS
2:25 - If you were to start VaynerMedia today without anyone knowing who you were, how would you find talent? 5:57 - In a Snapchat/Instagram world, is video quality (lighting, etc not content) more essential than in years' past? 8:04 - Some social media experts advocate deleting your old tweets or posts because without context they might not make sense. What do you think? 10:48 - What is the number one characteristic that you want to pass down to your children, and the number one characteristic you hope they don't get from you? 14:29 - I'm thirteen years old and I just wrote my first book. If you were in my shoes, what would be the first step to promoting the book?
LINKS
NETWORKING VIDEO https://www.youtube.com/watch?v=tslm3... FIRST EPISODE OF WLTV https://www.youtube.com/watch?v=5Vo0n... DOWNLOAD THE PODCAST https://itunes.apple.com/us/podcast/t...
QOTD: What female entrepreneur is killing it on social media? :)
TIMESTAMPS
2:00 - How would you market to Amish people if that was your primary market? #BuggyHustle 4:36 - I've started a startup that many others have tried to do before me and failed. Am I stupid to think I'll be the anomaly? 5:51 - I'm in the middle of transitioning to a new job. I was wondering what your advice would be during my last 2 weeks? 8:27 - If you were to make a video game, what type would it be and on what platform would you sell it? 10:29 - What women in business are rocking it on social media? Would love to know who you think I should follow!
ANNOUNCEMENT
12:54 - I have a cool contest for you guys in honor of AGV's one year birthday :)
LINKS
ENTER TO WIN A DAY ON GV'S CREW http://garyveegiveaway.com/
QOTD: How badly do you want to work at VaynerMedia?
TIMESTAMPS
1:33 - Which industries will see the most disruption 10 years from now? 4:29 - How does you stay in the moment, actively listen, and focus, when there are so many different things on his mind all the time? 8:22 - Do you think recent changes in Fantasy Sports will further change how people consume sports and how sports are marketed to consumers? Will the future hold less loyalty to specific teams, and more loyalty to individual players? 12:08 - Do you have any suggestions for moving fast when an external partner doesn't share your same bias for action? 15:08 - What do you think about the phrase, "Any press is good press"? 17:01 - What was your first screen name?
LINKS
MY NEWEST MEDIUM https://medium.com/@garyvee/what-soci... MY NEWEST VIDEO https://www.youtube.com/watch?v=-oc_w...
QOTD:
What video game are you playing right now? - Courtesy of Stunwin
TIMESTAMPS
1:49 - Why doesn't GaryVee read books? Doesn't he see the value while he write books himself? 4:08 - What daily rituals do you practice to keep focused? 11:30 - You're big on authentic marketing, but when does it go from building trust with audience to, "Shit man, that's TMI." 14:44 - I tried Twitter video and it worked better than good. But now I'm overwhelmed! How do I handle it? 18:57 - Your Facebook numbers don't reflect how influential you are. How to do you explain that to clients?
LINKS
LEAVE A REVIEW ON ITUNES https://itunes.apple.com/us/podcast/t... MAKING OF ASKGARYVEE https://www.youtube.com/watch?v=Y0NtT... GARY TOILET VINE https://vine.co/v/bVz9aFgDaFq
QOTD: What are your 4th of July plans? Tell me in detail.
TIMESTAMPS
1:39 - As a rookie, how much should I allocate to Facebook Dark Posts for a Teespring Campaign? 2:50 - How do you "diplomatically" tell the boss that he's fucking it up? 4:20 - Abrasive vs. compassionate,:which do you prefer when getting a point understood to meet goals, and why? 6:24 - How do you think people will consume news in the future and how can small publishers like ourselves monetize on our content if it is consumed on a native platform? 9:26 - What advice would you give someone like me who has a hard time getting out there and networking? How can we still grow our business?
LINKS
NEWEST VIDEO: TAKE ACTION https://www.youtube.com/watch?v=-oc_w... MY ARTICLE ON SNAPCHAT'S UPDATE https://www.garyvaynerchuk.com/snapch...
QOTD: Have you ever done jury duty? If so, tell me your story.
TIMESTAMPS
1:30 - If your kids wanted to join the family business, would you start them at the bottom? 3:51 - Do you work on your birthday? 4:49 - How do you handle people missing deadlines they set? 6:09 - What are your thoughts on 3D printing technology and the potential to integrate it with social media? 7:55 - Are you ever scared before you do something BIG? Anything at all? It doesn't even have to be business related.
LINKS
LISTEN TO THE PODCAST https://itunes.apple.com/us/podcast/the-askgaryvee-show/id928159684?mt=2 MY NEWEST MEDIUM https://medium.com/@garyvee/what-social-media-experts-are-doing-wrong-55805fe7867b MY NEWEST KEYNOTE https://www.youtube.com/watch?v=Rpi9PBr1hA0
QOTD: How many copies of the #AskGaryVee Book are you going to buy?
TIMESTAMPS
2:00 - If you had the opportunity to speak in front of an auditorium full of elementary schoolers, what would be your topic of choice and why? 5:26 - Is it possible to have TWO burning passions and pursue them at the same time without half-assing them? Or is it ideal to pick one at a time? 11:25 - Can you rate my Instagram on a 1-10 scale & tell me how I could improve it? 14:35 - If you have a business that is growing fast, is it more important to perfect the system/process or focus on adding more people to the team? 16:51 - Instagram ads look like they will be opening up soon. If you were launching a book and you could only spend money on one place in ads, would you pick Instagram or Facebook? Also, how would you hit 10k pre-orders through bulk orders, where would you focus your energy?
LINKS
GARY ON JIMMY FALLON http://www.viddler.com/v/13aaa7 THE MONDAY VIDEO https://www.youtube.com/watch?v=E6M-XUW4xYY WUZZLES ON EBAY http://www.ebay.com/bhp/wuzzles INSTAGRAM FROM THIS EP'S AUDIT https://instagram.com/whadafunk/
QOTD: What are the two things you hate doing?
TIMESTAMPS
2:19 - In your mid twenties, do you wish had done more things or focused more on one thing? 3:3 6 - You always say that people pay for services that give time. What area needs a time saving business like an Uber? 7:03 - So is it okay for celebs to promote products on Instagram without telling their audience they paid for? 8:24 - Which one is working better for you: podcast or video? 10:52 - Will desktop exist in twenty years?
LINKS
CHECK OUT MY MEDIUM https://medium.com/@garyvee/two-thing...
QOTD: What are you doing this weekend?
TIMESTAMPS
2:40 - You advocate creating deep not wide content. But what are your thoughts on using curated content? 5:39 - Should I be writing unique content on LinkedIn & Medium, or is it ok to repurpose the content I've already published on my blog? 8:00 - I have a blog where I publish content in both English and German. How would you manage multilingual content on social media? 11:16 - What are your two cents about Donald Trump running for President? 14:37 - Where is the line when it comes to strengths and weaknesses? Should we never try for our weaknesses?
LINKS
MY NEWEST MEDIUM https://medium.com/@garyvee/this-is-the-biggest-mistake-a-young-entrepreneur-can-make-448ba2df43ef MY NEWEST ARTICLE ON GV.COM https://www.garyvaynerchuk.com/the-importance-of-employee-motivation-1207276002.html FOLLOW ME ON INSTAGRAM https://instagram.com/garyvee/ FOLLOW ME ON FACEBOOK https://www.facebook.com/gary
QOTD 1: Do you think that the Warriors hold on and win the championship? or do you think Lebron will pull off historic game 6 and 7 victories? who wins the finals?
QOTD 2: Did you sign up for the podcast? (Yes/No)
TIMESTAMPS
04:37 - At what point in time, if at all, should a brand not use social media? 07:17 - Why are so many people afraid of Snapchat, especially marketers? 10:07 - Through your activities are you building an eco-system or an ego-system? 12:49 - Do you see skill sharing/teaching people skills as an alternative to education coming up in the sharing economy?
QOTD: What are you getting AJ for his wedding this weekend?
TIMESTAMPS
1:42 - I don't understand why I barely see GaryVee in my Twitter feed, but all over on my Facebook account. 3:31 - You get questions all the time, some you like/hate. Do you feel there is such thing as a "stupid question" to ask? 5:16 - My brother has been dating a girl for 2 years and she refuses to acknowledge their relationship on social media. Red flag? 5:55 - How do you keep your people motivated? 9:09 - Do you still believe there is integrity in the communications industry? I want to...
LINKS
NOURISH SNACKS http://www.nourishsnacks.com STAPHON'S NEW EP https://twitter.com/stunwin/status/608701444712206338 MY NEWEST ARTICLE https://medium.com/@garyvee/even-with-today-s-tech-in-person-meetings-matter-so-much-7644f158e8ea HOW I MADE THE CHANGE TO BE HEALTHY http://greatist.com/connect/one-question-to-change-your-health
QOTD: Do you believe in aliens?
TIMESTAMPS
1:15 - What is one thing that is still missing according to you in the e-commerce space? 2:49 - What environment is best for you to have successful business meetings in? Conference room, restaurant, in-flight? 4:14 - How do I use Twitter search for something as unique as elevators? 6:51 - Would love to know who #GaryVeeAsks when HE has a life/biz challenge? 10:15 - How can you claim "family first" but work nineteen hours a day? How can you be a good dad/hubby & rarely be home?
BONUSQUESTION
15:46 - Do you believe in aliens?
LINKS
DAY IN THE LIFE VIDEO https://www.youtube.com/watch?v=tlRNq...
QOTD: What are your parents' names?
TIMESTAMPS
1:24 - It's all about being one step ahead of the game. What are your social media plans for 2016? 5:21 - People who write essays as their Instagram captions...what the hell are they thinking? We're there to look at pics, not read endless shit. 7:12 - What happens to museums when their main point of contact with their audience is online platforms? Is Instagram the museum of tomorrow? 8:44 - I think I've come to realize I am a 2 or 3. What do I do with that? How do I deal with it? Do I have to get a college degree? 11:40 - If you had a business or a blog or a personal brand or a book, how would you get more people to know about you? To buy your stuff? How would you get results?
LINKS
MY NEWEST MEDIUM https://medium.com/@garyvee/how-to-tell-if-someone-is-really-a-fan-of-a-football-team-f5e2dd5093cd SELF-AWARENESS VIDEO https://www.youtube.com/watch?v=j6tKf1IR5j8
QOTD: What is your favorite Nintendo game of all time?
TIMESTAMPS
0:58 - If you were going on TV and could only promote one platform to be followed on, what would it be? 3:06 - The NX running on Android would be a bit bizarre, no? Feels like Nintendo might not want to invest so heavily in home consoles any more... 4:21 - Do you recommend your website's landing page be a jab (blog) or a right hook? 6:30 - Why is it that people who specialize in social media never have a clear cut social media brand except tweeting links? 10:01 - If you could instantly turn one weakness into a strength, and one of your strengths into a weakness, which two would you trade?
LINKS
MY NEWEST ARTICLE https://www.garyvaynerchuk.com/never-... MY NEWEST MEDIUM https://medium.com/@garyvee/why-liste...
QOTD: What is the app you are spending most of your time on right now?
TIMESTAMPS
1:09 - As a successful solo entrepreneur, do I have to grow my business bigger than I can handle alone? 3:52 - You say: (1) play to your strengths & (2) don't worry about small details. What if my strength is attention to detail? 6:00 - I don't get it, Facebook. You decide to not show my book page to people. Do you think a lack of success will make me give you more money? 7:15 - Our co-Founder has been said to be the female version of you. Do you think society is ready & would she be treated the same? 10:05 - How do you think overly edited photos and text overlays effect the authenticity of Instagram posts?
LINKS
ONE DAY IN MY LIFE https://www.youtube.com/watch?v=tlRNqQuHTPg MY NEWEST ARTICLE https://www.garyvaynerchuk.com/never-automate-human-interactions-1172387580.html
Many things I say are contradictions. I like pulling from both directions because it brings strengths. I really do think that life and business are bridges, and if you pull hard in both directions, you'll find balance. For example, ego and humility. You need both, but you can't have to much of one. Same with clouds and dirt, aka, higher level and execution.
So when I say don't pay attention to small details, but I also say play to your strengths but your strength is attention to detail, I understand it can be hard to figure out what to do. But I have an idea. If your strength is attention to detail but you're looking for long term business success, there are some things you need to consider.
First, if you're top dog, your business is going to be small. But you would be an awesome number two three or four to a top dog. You need to pair yourself with someone who only thinks about the clouds and isn't down in the dirt like you are. You might even be happier not having the pressure of being number one because it will allow you to pay attention to those small details you would not normally be able to. Attach yourself to a number one and bet on your strengths.
If your strength is finite details, your upside is limited as the number one. You have two decisions to make. One, you're cool with that. Or two, you're going to latch on to someone who will be able to elevate your work and your eight or twenty percent will be greater than the a hundred percent you do for yourself.
QOTD: What do you think about the bucket?
TIMESTAMPS
1:54 - I've become comfortable with my income from my business. As a result I've become lazy. How do you stay motivated to keep growing? 4:06 - You mentioned Twitter video in #AskGaryVee, but what about brands that don't have a "face"? 5:53 - I have a ton of strengths. What's the best way to drill down on the best to move forward at a faster pace? 7:39 - What's the best thing that's happened to you this week? 9:21 - When dealing with clients, would you rather find new clients, or hustle to get more from current clients? 10:14 - What will the next big social network have to do to make it rival FB, Twitter or Instagram?
LINKS
MY NEWEST ARTICLE ON MEDIUM https://medium.com/@garyvee/why-listening-to-gurus-won-t-change-your-lifestyle-cea34330ae76
QOTD: Are you gonna take me up on my advice on replying to people on Instagram and using Twitter video? Or are you just gonna nod your head and move on and not do the tactics?
TIMESTAMPS
1:07 - I know you're not big on automation, but it's a reality. You're an advisor to HubSpot. Thoughts on that space? 4:44 - My computer is sitting in my lap and I'm reading twitter on my phone? Why, exactly? 5:55 - If you owned a CrossFit gym, how would you attack the marketplace? 8:59 - Why is it a crime to 'like' your own pictures on Instagram? Why will you be shunned for it? 9:49 - Do you still believe marketing is headed towards one on one marketing?
LINKS
REASONS TO NEVER AUTOMATE https://www.garyvaynerchuk.com/never-automate-a-tweet-975978585.html RANT ON AUTOMATION https://www.youtube.com/watch?v=BLxqGB6of80
I think I need to clarify my POV on automation. So here I go.
I don't like automation when it's replacing something that could and should be done by a human. For example, I don't like the idea of an automatic direct message that sends when you follow somebody, or somebody follows you. It feels very spammy.
However, automation does some times make sense. We use it at Wine Library. When your order is confirmed, we send an email that says "Hey, your order is ready."
There is a fine line between what one would quantify as the thing that a human should do and the thing a computer should do. When automation tries to take the place of a human, that is when things get weird. When you use a computer to automatically populate names into mass emails that are SUPPOSED to look personal, that's messed up. When you sign an automation with your own name as if you did, that is also messed up.
To me, it all comes around to the intent of the automation. If you're trying to "trick" someone into thinking it's a person, that is where things get tricky.
One would argue that automating makes for a lot of conversion. But for me, I think there is more value in someone reaching out personally. I don't want a computer to be responding to you as me. When I have free moments, I try to answer every email I get. Personally.
So automation makes sense for a lot of things. But people are trying to use it to scale humans when there is a human element that matters. Ask yourself right now: does automation bug you when it tries to be human?
The answer is YES.
QOTD: What would you like to see happen over the next 100 episode of the #AskGaryVee Show
QOTD, 2: Give me your three bullets on the first 100. I'll read your comments over Memorial Day Weekend.
TIMESTAMPS
1:18 - Why would people sell clothes on Instagram when people can just go to the ACTUAL STORE to get what you're selling? 3:03 - Marketing to the next generation through Facebook is on par with putting ads in the yellow pages. Anyone disagree? Facebook is dead. What's next? 5:21 - Wait. How does one deactivate Twitter? 5:46 - People ruined the artistic intention of Instagram. Like now people try to sell a fridge on it. The fuck? 7:40 - How many of you guys use Pinterest? We're just finding our feet on it, what would you like to see from @KwansKitchen? 11:44 - How do I get a job working for you?
LINKS
EPISODE 100: https://www.youtube.com/watch?v=SUFbOa-8dPk NEW T-SHIRTS: https://www.teepublic.com/user/GaryVee
Music made by: https://twitter.com/OxygenBeats Check out his work: https://soundcloud.com/OxygenBeats
QOTD: What are you feelings that the show ends today?
TIMESTAMPS
3:43 - How do I keep my old employees from hazing my new employees? 6:48 - How did you overcome your family relationship with AJ in order to work through a business problem? 10:48 - Are you the person behind the #TomShady billboard? 11:35 - How do you decide what and when to automate? 14:03 - How do I overcome the perception of being "too young" when I'm pitching potential clients? 19:20 - Do you have any advice on how to give my first on-stage presentation? 22:03 - Where do you see the sharing economy going over the next few years? 24:55 - What should I focus on with the companies that I invest in? 26:44 - Would you like to try my product? 28:54 - How much of your staff's time is spent on you as opposed to other projects? 31:25 - How do you decide what to work on, and what's the opportunity cost to doing it? 35:15 - How would you apply your methods and teachings to the financial industry? 39:32 - What's your definition of productivity, and how do you manage to be so productive day after day? 43:45 - How should I go about making content for my packaged food company? Which platforms should I use? 47:27 - Where do you see the biggest opportunities in the wine&spirits sector (specifically vodka)? 50:09 - What is a fundamental skill that you see a lot of entry-level marketers lacking? 52:40 - I'm having a hard time professionally training my son, how do you balance the family aspect with the need to be hard on someone?
QOTD: What would you post on your social networks if it was the only thing you could say all year?
TIMESTAMPS
1:21 - Where is blogging at these days? I feel like it’s not as popular as it was a number of years ago. 3:19 - My business is completely digital, focusing on exclusive and shareable content. How important are real life meetings? 4:50 - How did you meet Willie and what attracted you to Faithbox? 6:13 - How do you best make decisions in your own interest, even though they might negatively affect people around you? 8:05 - If you could only make one post and then not post again for another year (on any platform), what would your post be?
LINKS
EPISODE 100: https://www.facebook.com/events/1432361237066830/ FAITHBOX: http://faithbox.com/
I truly don't think that when I'm being selfish, it comes at the detriment of someone else.
So that's how I handle it.
That can be a hard thing to make yourself believe. Watching someone else have a hard time because of a decision you made is extremely upsetting to a lot of people. But I have a way to justify it.
When I'm in my most selfish place, I don't try to conceal the act in some way that hides what it is. I don't try to sugar coat or act like it's a good thing. Let them be upset because that is their right.
Even though I am doing something that looks selfish to benefit me in the short term, it is actually going to positively affect the people it involves in the long term. I am making a decision in a five month window instead of a five year window, but history will allow that person to feel that it was palatable when they rekindle their thoughts around it. Even though it might sting or not feel as great in the short term, I know that looking back, it will be okay. Because I made the decision that was hard, but right.
QOTD:
Where is the best pizza in the world?
TIMESTAMPS:
00:50 - If Cash is Oxygen is your priority as a one person business, what's second? Product, team, or service? 02:28 - What are the biggest mistakes you see young entrepreneurs who are in their twenties, such as myself make? 05:01 - What is your strategy when dealing with a pissed off customer? 06:32 - How does Gary Vaynerchuk game networking? 08:52 - What is your opinion of Nielsen ratings and how do you benchmark traditional vs. social media success for big brands? 10:38 - Where is the BEST NYC pizza?
QOTD, courtesy Andrew: Who you got tonight: Rangers, or Capitals?
QOTD, Gary: How are you guys liking the whole black & white/color transition?
TIMESTAMPS
3:09 - Do you distinguish between "idea people" and "doers?" Is there value in someone with great ideas who needs others to execute? 5:27 - You say you don't consume much media, but isn't it kind of necessary in order to put out relevant, current content? 7:38 - I mustache you a question. What's your opinion on brands building social campaigns around consumers taking selfies? 9:02 - I just watched episode 96 & you went off on IP. I'm an IP lawyer starting out. What is the future and where does IP fit?
LINKS
RSVP TO EPISODE 100: https://www.facebook.com/events/1432361237066830/ GARY'S NEWEST MEDIUM: https://medium.com/@garyvee/when-you-don-t-celebrate-your-wins-you-hold-your-company-back-c925b99847d1
QOTD: Finish the sentence: "Cash is _________ ."
TIMESTAMPS
2:03 - I have an app idea, with my target market willing to test it, but I need to create the app and I'm not a programmer. Any advice? 3:27 - What are bad habits you had and overcame, and how did overcoming them aid your growth as an entrepreneur? 5:07 - How can I prevent angel investors interested in investing in my enterprise, from potentially stealing our IP? 6:58 - Which marketing vehicles are working best to grow the businesses of the startups you've invested in? 9:37 - What would you prioritize as a one person business?
LINKS
RSVP TO EPISODE 100: https://www.facebook.com/events/1432361237066830/ OPTIMIZE YOUR FB PRESENCE: https://www.garyvaynerchuk.com/facebook-tips-for-businesses-984995079.html
When people start their pitches to me by saying "But first, please sign this NDA so our ideas don't get stolen", I immediately check out. Why? Because if you actually think in 2015 that your idea is so profound and nobody has ever thought of it, then you are lost in the reality of the marketplace. If that is your mindset, I don't see that as a winning mindset. Starting now, 2015 and beyond, the days of patenting ideas, IP being stolen, are gone. Every idea has been thought of. All of them. I mean it.
Now, people actually executing on those ideas? That is the big one now. You need to have the right resources, be in the right place in your career, have energy, skills, opportunities: those are the variables. Not the ideas.
Description:
QOTD: How many dreams do you remember in the morning?
TIMESTAMPS
2:20 - Stuck at DMV in NJ. Sucks here. What can they do to bring themselves into this decade? Online and off. So antiquated. 4:54 - I recently learned about Facebook dark posts. I know I'm a little late, but there is tons of info about dark posts on YouTube. There are also people selling dark post courses. Would you pay for a course or use all the free info on YouTube? Are dark posts really that complicated? 6:39 - Do you ever have dreams at night about your business? 8:04 - How can the communications manager (me) of a nonprofit on a heavy topic (human trafficking) make the depressing content dynamic? 9:57 - Would you be willing to sacrifice your ethics for a business win?
LINKS
BASKETBALL WITH GV https://www.youtube.com/watch?v=70D_FSxgIgE
There is nothing the DMV can do to improve their situation. Let me explain why. Because they are run by the state. So, it's political. They won't fix it. The only way to fix DMVs is the privatize them and let entrepreneurs run them. They, for a change, will actually care about the customer. Employees will care, because they would have incentives. Maybe they would even put Starbucks or Dunkin Donuts inside of the DMVs, to make more money on the rent.
Basically, privatized DMVs would innovate. Care. Give a crap. All the things that government industries don't do because it is not in their best interest. The people that can't innovate and can't win in a competitive landscape default to having terrible careless services.
I don't want to be a hardcore capitalist on this issue, though. But I really don't know. If you don't incentivize humans somehow to do the right thing, you can't win. AND...more and more, in a digital world, it's become easier to do that. There is no excuse any more. There are alternatives.
QOTD, 1: Are you coming to Episode 100 on Monday, March 18th?! If not, why??
QOTD, 2: If you love root beer, what is your favorite root beer?
TIMESTAMPS
1:35 - What do you think is more important in business? IQ or EQ? 4:47 - What's the biggest mistake you see people making in social media? Conversely, is there something you've seen that impresses you? 6:09 - You've repeatedly mentioned your love of root beer over the years. Why root beer specifically, and any we should give a whirl? 7:32 - What is best way to deal with impatient clients? 9:14 - What advice would you give for candidates running for president on how to utilize social media for their campaign?
LINKS
RSVP TO EPISODE 100: https://www.facebook.com/events/1432361237066830/ TRY THIS ROOT BEER: http://www.amazon.com/Henry-Weinhards-Root-Beer-dinirao/dp/B000WG851I
QOTD: How do you celebrate victories?
TIMESTAMPS
3:46 - We have a brick and mortar shop. In today's technology world, how important is location, location, location? 5:42 - Is standing your ground during negotiations something that is in someone's DNA or can it be taught? 7:32 - How do you celebrate victories? 9:30 - What should I get my mom for Mother's Day? 10:49 - As VaynerMedia continues to grow, what is the one thing the company has done to keep the culture hungry?
LINKS
RSVP TO EPISODE 100: https://www.facebook.com/events/14323...
CONTESTWINNER
Congratulations to Anthony DeNardis! You won a jersey. Email India to claim your prize.
QOTD: Who will win the Stanley Cup, and who will win the NBA finals? I need both answers. If someone gets both, you get a prize. I'm in prize mode. I'm Oprahed-out.
TIMESTAMPS
2:16 - Will QR codes ever really take off? 4:28 - What's your take on what Jay-Z is trying to do with Tidal? Do you think it will work? 6:59 - Did you decide you wanted to sell your services to the big Fortune 500 companies vs consumers first and then come up with VaynerMedia? In other words: did you choose who you wanted to sell to first to maximize your profits and then come up with the business model? 9:08 - I quit my job and am doing a 59-week trip to visit all 59 National Parks and celebrate the 100th anniversary of the National Park Service. How can I use Instagram, Facebook, Twitter and other social media to get sponsorships? 10:50 - How will Instagram evolve in the future?
BONUSQUESTION
13:47 - Star Wars or Star Trek?
QOTD: What is your favorite football team and who do you want your team to pick in this year's draft?
Want to win a jersey from me? Make the right pick in the comments section and I just might send you one :)
TIMESTAMPS
2:40 - Everyone visiting my site will be there for custom music. Should I delay them with content?
5:01 - How would you price sponsorship for your show? By number of views? Sales?
7:25 - If you were selling merchandise, like t-shirts, how would you go about it?
9:59 - Currently, what's the biggest way that you're critical of your own advice?
12:48 - In terms of distribution and promotion, how do you think TV shows will be launched two years from now?
LINKS
https://itunes.apple.com/us/tv-season...
QOTD: I need YOUR eBay story. Go in depth. I'm reading all the comments this weekend.
LINKS
Submit a question: https://www.garyvaynerchuk.com/what-y... Follow me on Instagram: http://instagram.com/garyvee
People will pay for anything...if they perceive it has value. If there was an #AskGaryVee Show in 1967 and I got a question like this, I'd say something like "Hey groovy cats, it's the AskGaryVee Show. Dawn, your question is like asking if people will pay for water. No way!" That would be the WRONG answer. What happened was that Poland Springs, and probably a lot of brands before Poland Springs, came along and convinced people that bottled water had value. Here's a fun weekend activity: go ask your grandparents what they thought about the idea of people paying for water.
In fact, think about how you feel. A $4 bottle of water in an airport? We've all done it. It's an absolute brain twist.
So yes, people will pay for answers from experts on live streaming apps. Even though you can watch now for free, people will stay end up paying down the road.
Now the question is: are you good enough to charge people? Have you built up equity? Have you put in the WORK?
And more importantly, how many people have built up that presence and have the charisma and ability to charge per answer.
The people that have pulled it off have had to be in an interesting part of their career, or they really enjoyed it. I love Q&As so much that I do this show for me. Do you have the chops to make it happen for you?
QOTD, from Suzy Welch: In our book we make the case that the place you should be working is something we call your "area of destiny." It's the intersection of what you're uniquely good at and what you love to do. How many of you feel that you are currently working in your area of destiny?
TIMESTAMPS
2:29 - How important is failure. You hear a bunch of people saying how important it is to fail. But is it really? 5:08 - Is terminating the bottom 10% still a good idea? Even on a team of all-stars, someone has to be last. 8:19 - As a business grows, what is best solution for documenting policy, procedure and process so all are on same page? 11:05 - What is the best way to scale a business with an inherently low profit margin? 13:58 - How can efficiency and creativity better work together? 17:33 - Jack and Suzy talk about their new book, "The Real-Life MBA".
LINKS
Jack and Suzy Welch's "The Real-Life MBA" (all proceeds go to charity): http://www.amazon.com/The-Real-Life-M... Jack Welch on Twitter: https://twitter.com/jack_welch Suzy Welch on Twitter: https://twitter.com/SuzyWelch
How important is failure? The failure has to be quantified. If you fail and then can never get up from it again, that's not a good kind of failure. Failure and adversity are the two things I think about. For me, as an entrepreneur, all my failures along the way have been a lesson. I'm even thinking back to when I attended my first baseball card trade show. I bought a table at 13 for $400 and nobody showed up. That was a lesson. Those micro failures were super super important. But it also depends on your stomach. If you really go out of business, people can go one of two ways. Either they're just finished and they're never able to get off the mat, or they go in a different direction. So to me, quantifying the failure is important.
QOTD, PART 1: Would you "televise" anything on Meerkat or Periscope consistently?
QOTD, PART 2: How much time in a 24-hour day would you allocate to watching something live on one of those platforms?
TIMESTAMPS
2:36 - When do you shift from hiring a freelancer to hiring someone for full time? 3:51 - What's your travel schedule like to and from the office? Car, train, Uber, walk? How do you spend that time? 5:43 - Disney's Magic Band: how do you see this space evolving? What do you think about the necessity for these online/offline bridge technologies? 8:45 - Many of your jabs and right hooks reach your b2c audience (wine and books), but how does it impact b2b? 12:14 - Which industries do you think will leverage Meerkat the best? Who is their target user?
LINKS
GV's Morning Routine: http://www.businessinsider.com/gary-v... Submit a question: https://www.garyvaynerchuk.com/what-y... Meerkat vs. Periscope: https://www.linkedin.com/pulse/meerka...
What do I think about Disney investing in the Magic Band, and the future of wearable tech in general? You know the answer. This is an interesting question because this is the kind of future that is inevitable. Smart, wearable technologies is going to eat up the world. Everything in the world will be smart. All of it. ALL of it. Your shirt. Your pants. Your underwear. Your socks. It's all coming over the next ten to twenty to thirty years.
It allows things that are physical to go so much further in the digital world. The layering and ammo that this gives Disney in that upfront investment is extraordinary. The recall, the content pushing out, the unlocking new virtual features - all of a sudden now, they have the ability to change the flow of the park. One of the things that I am most fascinated by right now as a retailer is efficiency. Efficiency everywhere. In an airport, an amusement park, or a retail store. Where do you know there are always going to be congested areas? Then, where are the places people just aren't going? Now imagine slapping some technology on a rock all the way in left field that requires people to go there. Now you're moving people there, making less lines. People are buying more food; even a fourth of a hot dog adds up to a lot.
Those are the things you need to be thinking about. The Apple Watch is going to be a game changer whether it is successful or not. I do have one on pre-order, and I think that buzzing on your body that saves you time (and you know how I feel about time) from looking at your phone is super huge. If it clicks the way the smartphone did, you'll start having people at scale with it. The watch.
Look at it for your business if you produce stuff. As an investor, I'm looking at companies getting involved in it.
QOTD: Will you share my new video on facebook? http://bit.ly/straightestroadmovie
TIMESTAMPS
02:04 - Where would you start building a digital team in a traditional (TV/PRINT) agency? 04:15 - Do you plan on embedding Facebook videos on your website instead of your Youtube videos, and is it more beneficial to do so if you are not monetizing? 06:00 - I can generally tell what is hero and what is a zero but I can't tell what is good wine, help? 08:15 - Do you have a business card? and if so can you show us? 08:46 - Will Reddit be ruined by marketers? if so how?
QOTD: What is your immediate dream right now? The one right in front of you at this very moment. In six days or six months it will change but I want to know what it is right now.
TIMESTAMPS
1:45 - Do you have any tips on delegation? 2:45 - Isn't working long hours an old school mindset? Why not focus on building wealth via passive income? 5:30 - What athlete, past or present, embodies hustle for you? 6:25 - Could you say couple of words in Russian at your show? What value do you find in knowing a foreign language?
LINKS
Clouds & Dirt: https://www.youtube.com/watch?v=S4bAV... How to ask a question: https://www.garyvaynerchuk.com/what-y...
The best piece of advice i can give on delegating is very much up in the clouds, but you know me: I'm a clouds and dirt guy. ;) I'm pretty great at delegating, and I'll tell you the middle one rule to delegating well: recognize that 99.9% of things don't mean shit. If you actually think it's not that important, it becomes a hell of a lot easier to let someone else do it. If you recognize that someone else's 7.7 point skills are completely acceptable for a task in place of your 10 point skills, do it. It's all about humility. Ego is the issue with delegation. Even though I have a ton of ego, I have a boatload more of humility than you think.
QOTD: What was the biggest miss of your career?
TIMESTAMPS
2:33 - There is buzz around Pinterest advertising and they are slowly letting in business accounts. Are you optimistic? 4:20 - Like you, I believe there is so much to be gained from social media. But what do you think we have lost/are in danger of losing? 8:18 - I have been in sales for over 20 years. I have excelled with my service and ability to read a customer (body language, facial expressions, mood). But how do I read a customer body language and mood over a computer screen? 11:17 - Why did you decide to start a services business (your agency) instead of your own media company? A media company seems like it would be a natural fit. 13:48 - What usually prompts you to walk away from/turn down/know when to say no to great opportunities?
LINKS
How to submit a question: https://www.garyvaynerchuk.com/what-y... Explore Pinterest: https://ads.pinterest.com/
We haven't talked enough about Pinterest on this show. I am a huge believer in Pinterest's product. You might have noticed recently that they've created a term of service in which you can't do affiliate sales. I think that means that they are going to be running that for themselves. If you start thinking about the amount of commerce that goes on on Pinterest, even if thye make 5% of every transaction, it could easily be one of the 5 to 10 top companies in revenue in the digital space.
Like I said, I'm a big believer in the business. We've seen great results already in a company that my fund, VaynerRSE, is incubating: Faith Box. We ran some promoted pins to great success. We're also definitely seeing it in clients here at Vayner. Wine Library, same thing. I'm massively bullish. In fact, I think that Pinterest's ad product is going to be huge. 18 months from today, we will come back to this video and create a piece of content to talk about this video where I make this claim: Pinterest's ad product is a MAJOR competitor to Google AdWords for e-comm businesses. There. I said it.
I highly recommend you look into the service if you're selling something on a dot-com. Get serious about understanding the product. Now.
*Also, let it be noted that Stunwin ACTUALLY created an event invite for 18 months from today :)
QOTD: What are you doing this weekend?
TIMESTAMPS
1:26 - Do you get a lot of quality ideas when you crowdsource a question? Do you crowdsource ideas more to engage with your audience or to get serious ideas? 3:35 - I find myself preferring to create content and engaging online vs going out, shopping or partying. I've never been a party person before, but I wondering if I'm creating a sort of addiction to the internet. How much of your time is creating content vs making appearances and attending social things like parties? 6:39 - What are your thoughts on social Media Marketing in other countries? I'm from Germany and Meerkat is nothing more than a cute Animal. And even Twitter is not as dominant than in the US. Would you recomment to still go there and wait? And to sit there and hope? 8:39 - We have a great customer experience in store, how do we take that online? 11:45 - If you were to tragically die today, how well would VaynerMedia do long term without its CEO? Have you been satisfied with Wine Library's performance since leaving to focus on VM?
LINKS
Submit a question: https://www.garyvaynerchuk.com/what-y...
QOTD: Are you so competitive that losing a meaningful basketball game in the morning completely alters the happiness in your day?
TIMESTAMPS
0:49 - What is the future of blogging in all this "rented" social media space? 2:23 - What're your thoughts on creating a successful, long term Social Media Strategy for yourself or your clients? What are the metrics you measure to make sure it's working? How long in advance do you create the content you rollout? 5:49 - I'm speaking to parents at a public school event on parenting in a social media world. What would you teach them? 7:20 - We are in a "nonexistent" market (watch rental/sharing) but the sharing economy is growing. What would you do to determine/come up with a market size? 9:56 - My investor wants to change the name of my company's brand Sasquatch Fuel. We do backpacking meals and want to be as disruptive as possible in this vertical. Anything but generic like the competition. Should I change the name?
LINKS
SUBMIT A QUESTION: https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html
In 2003, 2004, and 2005, it was very commonplace to use the internet to drive someone to your home. As in, "Come here to consume me." "Visit me here." Now what we are seeing more is "I'm over here. If you want to know what's up, you better learn how to speak to me here."
What's happened is that the attention graph (my biggest priority right now) is shifting. People's willingness to jump somewhere to consume is certainly not down. The truth is, social networks, specifically Twitter and Facebook and Pinterest are really gateway drug pieces of content to drive to the aforementioned "home": a blog. An e-commerce site. Your download page for your app.
What's changed is people understand that they need a great skill and a great storytelling tactic to share with their social networks. They understand that they need to be that first impression to catch people's attention.
QOTD: What are your three favorite music acts of all time?
TIMESTAMPS
1:17 - Will social media marketing become too expensive for a new start-up to compete with larger companies for ad spots? 4:23 - The business I'm in brings a lot of rejection from family/peers. What are some ways to build confidence when you're being rejected? 6:52 - I am growing a millennial owned branding agency here in NJ. What are the key factors we should be looking for when hiring other millennials as we quickly scale? 9:22 - What's the single most important observation you've ever made in your life? 10:52 - How do you retain and increase followers after taking over social media from a company who bought their initial fans?
LINKS
How to ask a question: https://www.garyvaynerchuk.com/what-y...
QOTD (not really a question): Take a screenshot of the home screen on your phone right now and tweet it at me, @garyvee. I want to see the apps that dominate your day.
TIMESTAMPS
1:37 - You've done two long format web shows in a world where gurus advise keeping online videos short and sweet. What gives? 3:30 - As a speaker, you rarely use filler words and you hardly ever lose your train of thought on stage, or in front of the camera. Can you provide insight into how you've nurtured your public speaking chops besides just hustling on stage? 5:52 - In 2015, I am looking to get 1000 people to try my healthy energy drink product. What would be the best way to sample out to 1000 people by the end of the year? 6:35 - What's the deal with Facebook's video push? Will they become a rival for YouTube as a monetized video platform? 9:08 - What's your take on subscription box services? Any predictions? Also...any advice on upping the hustle with a newborn?!?
LINKS
How to ask a question: https://www.garyvaynerchuk.com/what-y...
How have I had two long format web shows in a world where things should be kept short? It's quite simple really. The thing is, when it comes to content, quality trumps everything. Back in the day, companies like Yahoo would fly me out to their headquarters to try and help then figure out their long format shows. Why was WineLibraryTV doing so well? The real answer was easy: quality is quality is quality. If I can put out a fifteen or thirty minute show and captive an audience, then it has a chance of doing well. If I can't, then it won't. It's not complicated. There are plenty of shit fourteen second videos. There are plenty of "never get off the ground" one minute shows. You'll watch a three hour movie cause it's good, but you will not watch a fifteen second commercial because it's crap.
The length is not the variable in determining the quality. Neither is the sound or lighting or production. It is the message, the message, the message.
But of course having DRock around has made stuff much better. :)
QOTD: How many of you ACTUALLY watch television commercials?
TIMESTAMPS
1:16 - What is your "but" and how do you get off of it? What's the biggest 'but' you hear from others that's holding them back? 5:03 - Is there value in a brick & mortar riding social trending topics to get engagement on their Facebook page, even if the engagement is coming from people way outside their marketplace? 6:58 - This summer I am biking across Canada for Pencils of Promise and documenting daily videos on YouTube. What other jabs could I use so I am not just right hooking for donations? 10:13 - How do we deal with reviews that could impact our business? 13:08 - When will social marketing spending be bigger than television commercials?
LINKS
Music in this episode by: www.gonequitemad.com Check out Brendan's awesome video: http://instagram.com/p/0BWK4uOZqX/ Fred Wilson on Twitter: https://twitter.com/fredwilson Submit a question: https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html
The amount of "buts" I hear is actually stunningly overwhelming. I pride myself on not being a but guy (no double meaning intended). The buts that I hear the most are "I didn't have any money", "I didn't have a chance", "I grew up in a poor neighborhood", "I didn't have a mentor". People are loaded with buts in life; that's why the majority of people fall into a standard life.
For me personally, my "but" is usually that I love the process and the climb. If I don't achieve the maximum upside in my career, it's going to be predicated on the fact that I loved the climb too much. I liked the grind too much, and that didn't allow me to scale and create the level of wealthy needed to pull it off.
But I do hear way too many "buts" from people. But is an excuse.
BUT ... :) before I finish with my ra-ra scenario, let's understand that there is some very real stuff going on in the world. You could be born in a part of the world where there is a dictator or communism. Do I think it's easy as to be a female entrepreneur in the Middle East as it is to be in New York City? No. Of course not. Just like any white male born in a semi affluent environment is bound to have a leg up on minorities in poor communities.
But there is a flipside to this. The hustle that you get from coming from the grind is a huge advantage. Some people think you're dead on impact, that you have to stick with the restrictions you're born in; that if you're born into a bad situation, you're bound to fail. But I think being born into luxury is worse because everything comes so easy and you don't know how to get anything.
It all comes down to how you operate and how you look at the world. But I will tell you this: I hate excuses. I hate them with all my heart. When something is wrong with VaynerMedia, that's all on me. I love taking that blame and not passing the buck. I take pride in taking the blame. Stop making excuses and work.
QOTD: Will you when, when live streaming wearable technology comes, Truman show your life, or will you consume Truman shows? Give me a breakdown, putting out content vs. consuming content.
TIMESTAMPS
1:12 - I just bought an indoor billboard company. How do you feel about advertising in the bathroom? 2:46 - If Apple could build a car, could Mercedes build a smartphone? 4:52 - We are an improv comedy group that performs both at home in NYC and throughout the country. How do we use social media to get input about each town we'll be performing in ahead of time so that we can create unforgettable shows full of in-the-know references? 5:40 - I posted a video that in one day got 2700 views and 35 shares. Took one year to get the same # of views on YouTube. Should I focus on creating videos for Facebook only? 6:55 - In the quickly-evolving and shapeshifting landscape of the new, digital music industry, where all music is mind-bogglingly easy to download for free, it has never been more important for us artists to change up the way we approach marketing ourselves since music itself isn't creating income anymore. What advice would Gary Vaynerchuk have for musicians wanting to make their living playing music in the 21st century?
LINKS
SUBMIT A QUESTION: https://www.garyvaynerchuk.com/what-y... PODCAST: https://itunes.apple.com/us/podcast/t...
I think I love ads in the bathroom. People think I hate all traditional media, that I'm all about social. But don't forget I've spewed about how I think Super Bowl ads are underpriced. The truth is I just care about the attention graph. Show me where the eyes and ears are, and I'll show you something I believe in.
I believe that when I go pee-pee, and I see a sign right down there in front of me, there's a little bit of an issue: we are all taking out our phones now. I did a survey of my staff and everyone says they do it. So, the value of urinal signs and bathroom stall ads has certainly gone down. But do I think that there is still value because people will absolutely notice it. They are better than other outdoor mediums.
BUT the vulnerability to these types of ads, which I am fan of, is phone culture. I didn't look at my phone while I was peeing three years ago. But now I do.
QOTD: I need your fantasy baseball sleeper. If you have no idea what I'm talking about, give me your technology app sleeper. Don't use Meerkat.
TIMESTAMPS
2:16 - What do most people want to get out of social media? 4:46 - How do you maintain a pleasant mood with family after a long day of hustle? 7:07 - A lot of people on Instagram ask me for a "like for like." How would you respond to that situation? 9:38 - How do you motivate teams of remote workers without a payment incentive? 11:08 - How can I take my website to the next level? Make it go viral? Increase sales?
LINKS
SUBMIT A QUESTION https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html PODCAST: https://itunes.apple.com/us/podcast/the-askgaryvee-show/id928159684?mt=2
I have always had the ability to come home after a long day and leave it all behind for my family. My dad did not have that ability, and maybe that's why it affected me. I am so grateful and so thankful to my family members, especially my wife, who allow me the freedom to hustle the way I do. I feel like it's totally inappropriate to disrespect that love, to then carry over my headaches home.
There have been a good amount of people who have said to me how much they admire that I never take my headaches out on them. At the end of the day, there are really two people: people that need somebody else to dump their headaches on, and people that collect the headaches of others. I admire my mom tremendously for that. She collects everybody's headaches. I'm very thankful that I took that DNA from her.
I'm thrilled to hear your headaches, but I have no interest in giving you mine. And so that foundation, that DNA trait, allows me to walk right into home and forget the problems. Lost a client. Can't ship to a state anymore on Wine Library.com. Didn't get that deal. Somebody's sick. All these things that are life and intense, the second I walk in that door I need to repay that amazing family that has given me the opportunity to do my thing by shutting that all off and turning on a different gear.
The truth is, it's just easy for me. I have different parts of myself, different gears, and I can switch between them. I gear it up.
QOTD: How many siblings do you have? What are their names?
REQUEST OF THE DAY: If you are listening to the Podcast, please leave a review on iTunes! :)
TIMESTAMPS
2:22 - How do you know how much time to give to clouds vs. dirt? Is it based off of your personality? Strengths? 4:33 - If my right hook is "Watch my web series!", what are some good jabs to set that up? 6:55 - When you have a new business idea, how long does it take to implement? Do you run with it? Strategize for a while? Consult with others? 9:10 - Why do you think men should aspire to date a rich bitch? :) 10:27 - What do you think of Yo's new updates? Can businesses use them to communicate to customers?
LINKS
Meerkat - http://meerkatapp.co/garyvee/7c8b6399... Nicole Lapin's Rich Bitch - http://www.amazon.com/Rich-Bitch-12-S... Clouds & Dirt - https://www.youtube.com/watch?v=S4bAV... Submit a question! - https://www.garyvaynerchuk.com/what-y...
There have been businesses that I sit on for such a long time, it's insane. Some times years even pass before they get executed on. I let them marinate, I let them refine.
And then there's the other side of things: me and Jerome Jarre have dinner, and literally the next day there's a talent agency for Vine stars, Grape Story.
It really depends on the business and both options have merit. AJ and I thought for ten or eleven months before starting VaynerMedia. Little known fact: before starting VM, we were probably on third base in starting a fantasy sports site. True story. But in the end, VM won out. We marinated and VaynerMedia happened in lieu of everything else.
Really it comes down to the idea, and it comes down to the timing. I've got ideas that are running through my head right now but I know the timing is bad because I have so much other stuff going on. In fact, timing might be the more important factor. Are you ready? Do you have the time? The biggest failures in my business career have been when I bit off more than I could chew. Think about that. Remember it. Choose your battles.
QOTD: Where are your parents from?
TIMESTAMPS
01:00 - Is it wrong to have my Pinterest account tied to my twitter account so when I post to Pinterest it auto posts to Twitter? 02:54 - I have a kosher latin food truck at SXSW, how can I best promote it? and how can I get you to stop by for a free taste? 03:20 - Since the robots seem to be taking over in the next 5 years, where do you see the role of mankind in an economy where physical productivity isn't even really an issue anymore? 03:52 - What is your sales process when you are working with a prospect, how involved are you with your sales team, with pitching concepts, strategies and tactics? 05:01 - What are your thoughts on Facebook and their need to start television advertising?
LINKS:
https://www.garyvaynerchuk.com/what-y...
The robots are not taking over the world in five years. Not even close. Maybe in fifty-five years, but that's so far away that I can't even wrap my head around it.
BUT, if the robots take over, I've gotta be really dead honest with you: I'm not worried about the productivity, because I'm scared shitless than the robots took over.
QOTD: I need a state of the union from you guys on the show. How are you feeling about it? What do you want to see from me? I’d also like a little banter. Accepted topics are the following: the Oscars, my Monday morning video, or being sick.
TIMESTAMPS
1:11 - What's your take on podcasting? You're playing in the space, but not all in. Not worth it yet? 3:24 - If you created a social media platform, what would be the key feature and why? 5:03 - How can I filter years of exciting adventures and experiences into value that somone would actually be interested in? 7:51 - What is the Facebook equivalent of riding the hashtag? 10:31 - Do you ever get sick, and if so, how do you still hustle through it?
LINKS
MONDAY VIDEO: https://www.facebook.com/video.php?v=10153064497583350 SUBMIT A QUESTION: https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html
There is a lot of potential in podcasts. The only reason I'm not all in right now is because I'm too busy. Everybody has to decide their own opportunity costs. For me, I think I over-index on video. I perform better on video. I like video, I like this whole thing.
But I want to still have a presence on their, so I'm taking the audio of this show and turning into a podcast. I think podcasting is a huge phenomenon. Obviously the smart phone has changed the dynamic; people can take it with them when they run or travel or work out. Other people are listening on their car over blue tooth. It has particularly exploded over the last twenty-four months, especially with Serial being such a big deal. It was big back in 04 and 05, and now it's having a comeback.
I'm all about podcasting in its traditional form as an audio experience. To me, there is a huge opportunity that is being missed for a long of people. Let's not forget that audio is much more accessible to a lot of people. Making a video takes a different dimension and skill set, one that I think I own; thus, I use this form to create two pieces of content. I take the audio and turn it into a podcast. Because video comes so naturally to me, that is what I default to. But I want to be aware of the podcast world, so I do what I can to make it work.
If I had time to do two separate shows, I would. But right now I don't see the ROI of only doing audio in a world where I have so many projects happening.
And by the way, Podcast listeners (if you're reading this :) ), please give me your feedback. I want to make sure I'm hearing you and getting feedback.
QOTD: What are you focusing on the MOST right now?
SIDE QOTD: What do you want from me, AGV wise? :)
TIMESTAMPS
00:48 - I sometimes feel that giving away some of my best work for free might mean others perceive it as less valuable. Is this a true risk, or is that where right hook balances it all out? 03:05 - Should a new small business join a local chamber of commerce to build a brand in the community they live in? I’ve never had much ROI on networking groups. 04:15 - For the first time, my company is attending conferences to do live events. What value do you place on getting out there and pressing the flesh to expand your fan base? 05:14 - In order for us as a orchestra/choir to grow, how do we get corporate sponsorships from bigger companies? 07:41 - When it's all said and done, how would you like to be remembered?
LINKS
Submit a question! https://www.garyvaynerchuk.com/what-y...
Is there a risk in giving away your best work for free? Of course. Giving away awesome work for free has been my gateway drug to so many great opportunities. But best work needs to be defined for the category you're in. I'm blown away by the amount of people who don't realize that their best advice is exactly what you should give away for free. But if you're a painter, and your best work is the most amazing painting you ever made, and you give it away for free, that's maybe a different game. But maybe you strategically gave it away. Like to an important museum, maybe. Or to a billionaire that puts in a prime spot in that home, could that then become the gateway to more?
The problem with this debate is that when you are doing something for free, it needs to be strategic. Because what you are looking to do by giving away something for free is create leverage to then do something that is not for free, right? Right. DRock could have made that first video for someone who is not me, and it might not have panned out the same. He might not have received that ROI that he got for doing a video for free for me.
I think that people look at this too much as a blanket statement. For me, everything I give away for free has strategic purpose. I understand WHY I'm doing it, and that's why it becomes so much easier to do, even though I don't always expect an outcome from that action. That becomes the big part of this. Way too many people do stuff for free and that expect this windfall behind it. Then when it's not delivered, they become disappointed; and in that disappointment, they don't follow up, they don't try it again. They don't repeat that action over and over, which actually has more upside than anything else. Three out of five times it will bring you some kind of value. Don't focus on the two out of five.
QOTD, CASEY: What is your greatest fear, and why?
QOTD, GARY: Are you a YES person or a NO person?
TIMESTAMPS
02:10 - What advice would you give a high school senior in America who is trying to decide whether or not to go to college? 07:23 - How do you focus on achieving your goals and separate yourself from the demands of the external world? 11:52 - How has having a family changed your long-term view of work? What is “retirement” to you? 15:06 - Think back to a time you pissed someone off. How badly did you piss them off and how did you make up for it? 18:20 - If you could have a bionic body part, which body part would it be and what powers would it have?
LINKS
https://www.youtube.com/user/caseynei...
QOTD: What's YOUR spirit animal?
TIMESTAMPS
0:49 - If you’re not from an English speaking country, should you produce content in English to reach a higher number of people, or should you produce content in the native language of your country? 1:42 - Trader Joe’s has a cult like following with no social media presences. What are your thoughts? 2:34 - My little sister has Insta and Snapchat but has no interest in FB. What do you think the future holds for FB? 4:03 - Morale in public education is at an all time low right now. How do we create a Thank You Economy Culture despite government mandates, curriculum that isn't effective today, no funding and, most of all, high stress and pressure on teachers? 5:17 - Sprint is taking over the Radio Shack stores, but what is the relevance of Sprint? Is Sprint the new Radio Shack? 6:12 - Would love to hear more on HOW to hustle faster! 6:39 - Last year you nailed it when you recommended we use Medium. What are your recommendations for 2015? 7:19 - How would you market an industry that has negative connotations surrounding it, or one that people only use in emergencies? Like the towing industry for example. 8:23 - Girl Scouts cookies are onsale now. If you were a Girl Scout, how would you maximize your sales? 9:33 - How do you decide what to trust when it comes to news media bias vs fact reporting? 11:04 - How can a small, local non-medical in-home senior care agency incorporate the Thank You Economy into our business with our clients and their families? 12:13 - How do you see the world in 2018ish once the Apple Watch has probably become a vital part in everybody's lives? 13:31 - I use my GoPro for my Instagram on pics. Any tips on differentiating my content from other GoPro accounts? 13:49 - But seriously, though - why are you scared of cows? 14:06 - Some companies' timelines are nothing but apologies (i.e. Comcast). Should they take a break from Twitter to fix their product? 14:24 - Blackberry use to be socially hip. Could a new social media approach make a difference or is it too late? 14:36 - My family has always believed so much in me. Back in the days, were you more afraid of letting yourself down or your family? 15:32 - You get very personal when building your brand with the public. How personal is too personal? Where do you draw the line? 16:26 - I am wondering what you think of Direct Message on Instagram. Is it an untapped resource? 17:35 - How can I engage with an audience who has private interests, i.e., the hair loss replacement industry? They don’t tweet about it and they don’t post on Facebook about it! 20:12 - How would you respond if your wife decided to open up a business as direct competition to VaynerMedia or Wine Library? 20:55 - Why do you put so much emphasis into/on sports/the Jets? 21:49 - I spend 10-15 hours on image posts I make for my company on social media. They are hand drawn as well as computer drawn. I am getting way more 'likes' on my hand drawn lettering posts compared to these non-hand drawn ones. Lettering takes a long time to do, and I don't think I can create that many for daily social media content. What should I do? 23:29 - What's your spirit animal?
LINKS
http://cordproject.co/
QOTD: What is your Snapchat username? - Follow me @GaryVee
LINKS
Buy JJJRH on Amazon: http://www.amazon.com/Jab-Right-Hook-... PleaseRobMe Foursquare Reference: http://mashable.com/2010/02/17/please...
How do you throw a great right hook? You sweep the leg. Straight up. Just sweep the leg. That’s literally how I think about this. The fact of the matter is you have to go right in the for the kill. It’s all Karate Kid. Go in for it.
What else makes it a great. Honesty. Just be real with what your goal is. If I was the CEO of Toyota, my Super Bowl ad would sound like this: “Hey. I’m Gary Vaynerchuk and I’m the CEO of Toyota. I want you to buy my cars. What do I have to do to make that happen? Let us know.” That is a good Super Bowl commercial. Forget the pony. Forget the eagle and the cute dog.
I’m turning this episode into a test case right now. Currently, Jab Jab Jab Right Hooks’ Amazon ranking is #2,051. I am now asking everyone to buy one copy. ONE. It would mean a lot to me. It would prove my point about solid right hooks. You’ve watched thirty or so episode for free, and now I’m asking you for this one thing. Buy one.
And so, that is a right hook my friends. You just honestly ask. You try to create a little guilt around it. And you ask.
Don’t hold back and be honest.
QOTD: What question would you really like to ask me based on Steve's last question that you've never asked me? Meaning: can you come up with an interesting question for me?
LINKS
Submit a question: https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html
All of my strategy is completely intuition. Why? Because if you look at my twenty year career, most of it has been guessing, and, I'd like to think, projecting where the market is going to go. There was no data on what e-commerce would do in 1996. There was no data on email marketing when you were one of the first hundred people using it. There was no data on what Instagram was going to bring us in value when AJ sold Brisk Iced Tea an Instagram campaign thirteen days after Instagram launched. And...there was no data around Vine celebrities when I launched my Vine talent agency 110 days after Vine launched.
So from a strategy standpoint, I get the accolades and have the luxury of doing a show that people actually watch completely on intuition because that's what I have that other people don't have. It's no different than being great at basketball or being attractive or all the other good things that can happen in life. It was just there.
But, I do think data still plays a role. I make these predictions, but then to actually run the business you need to know what's going on. My practicality comes into play. VaynerMedia grew very quickly, and you don't do that if you can't make payroll, right? You obviously need that practicality to run a business.
I used to think I was a super 50/50 guy on this. My personality and communication style gets people's attention and put me in one place, but I take enormous pride in being able to shut up some times too. The first ten years of my career I kept my mouth shut. I built something and then I started talking.
So it's both. I built the data early in my career. I got into business and entrepreneurship early. But now I'm making calls on intuition. I need both.
QOTD: What animal scares the crap out of you?
LINKS
One Is Greater Than Zero: https://www.youtube.com/watch?v=4fsYW... GaryVee Loves Twitter Video: https://www.youtube.com/watch?v=SUy45... Ask a question: https://www.garyvaynerchuk.com/what-y... http://instagram.com/joshguilar/
Hashtag culture is very important, especially to Instagram and Twitter. Those are really the two places that it massively over-indexes. It's an incredible way to get discovered.
If you're asking "How do I get my hashtag going", you might be in for a surprise with my reply. I have the #AskGaryVee hashtag, but it's really a way for me to gather questions, as well as create a community that people can talk to each other on. For a campaign, it's different. You need to understand two things. One, hashtags are not ownable. Maybe some of you didn't get it, so I'll say it again: hashtags are not ownable. It is insane to me that people in 2015 still think you can own a hashtag. I walk into a lot of brand meetings where people will say things like "Let's own the #GetEm hashtag." My usual response is: what the hell are you talking about?
First and foremost, any hashtag you create could be taken tomorrow by someone else and used differently. If you can remember all the way back to 2009, Skittles put out a hashtag and ended up with a lot of really crude things on their hashtag. Even worse, Skittles made their homepage a feed of that hashtag, where everything that was posted using it showed up. Yikes. It still happens today.
So, how do you optimize hashtags for a campaign?
Flip it. Instead of trying to own or establish a hashtag for a campaign, look at hashtags that are trending and very popular on the two main platforms already and try to figure out how to reverse into them by putting out your piece of content, storytelling. Ride the wave. Be creative.
QOTD: Give me your 2 cents on the "One is Greater Than Zero" Film - http://youtu.be/4fsYWXrGGcE
TIMESTAMPS
01:48 - On Facebook the separate business pages are easy to handle, on Twitter I can switch between accounts on my iphone with ease, but Instagram (!!!!), do I need separate accounts that the app hasn't made it easy to handle, or is there a way to successfully use one account for all 3 things without it being sh*t, jumbled and ineffective? 03:59 - They say you should hire slow and fire quick...how many chances do you give your staff? 06:55 - Do you think brands need to be represented across ALL social platforms? Or just the most popular ones? 08:51 -I import wines from Le #Marche Italy and sell via ecomm & thru distributors. Currently focusing on obtaining new distribution and have fallen behind on the ecomm side. Question: what % of my time should be split between each side of the business/what's a good way to balance the 2? 11:21 - I'm smiling in this pic but really I'm holding back tears and my heart is heavy cause Seahawks lost and I bet 225, 225...That's like 4 Xbox games and a Arizona. I've listened to Drake, The Weeknd, Jhene Aiko, and even PartyNextDoor but the pain is too much, how do I cope?
LINKS
ONE IS GREATER THAN ZERO: http://youtu.be/4fsYWXrGGcE ASK GARY A QUESTION: https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html
I've talked about not being crippled by hiring anybody, because if they aren't good you can just fire them. But for the first 15 years of my career I was not good with this. I hated it, there is nothing positive to firing anyone, I would always justify an excuse for them. I've learned that in the long run, letting someone go is better for both parties.
One thing that I'm very proud of here at VaynerMedia and WineLibrary is that when an employee is let go, people aren't surprised because they could already feel it coming. A question to ask yourself is do you have the emotional EQ? and the people skills to do the firing?
If not, find someone who does and hire them to take that position. As I always say, work on your strengths.
QOTD: Where Are You Consuming The AskGaryVee Show? iPhone? IPad? Tv? or Computer? Where?
If you're looking to try and sell ads on your Instagram account, first up you need the followers - the scale - to support bringing in real money. You need to spend the next 6-12 months actively acquiring new users. Then the answer is YES. It's totally fine to be making an ad once every 7 Instagram videos (remember, Jab, Jab, Jab, Right Hook). But you need to make the stuff entertaining. Think like 1950's advertorial-style commercial starring you using the product. Like when they used to bring dogs onto Jonny Carson to eat Alpo dog food. All of that is clearly coming back into vogue.
Now here is what I would do if it were me: You need to basically google all of the news and media relating to your specific niche, and you need to reach out to every single person in the first 80 pages of results to let them know what you're doing and see if they can get you exposure. You need to absolutely be pounding all 879 influencers who matter in your niche to make sure they know who you are. You need to be the one to reach out and say "yo".
Guys. Most of you aren't TAKING it. You have to understand that with Wine Library TV, I reached out and TOOK it. I emailed EVERYBODY who had a wine blog in 2006, and said "hey, I'm doing this!"
And I get that not everybody is comfortable with self promoting. I love when my european friends are like "oh that's such an American thing." But I'm telling you that if you're smart and you position it the right way, which is not to be straight up like "YOU SHOULD WRITE ABOUT ME!" (Right Hook), but instead saying "Hey I love our community, if there is anything I can ever do you for, let me know." (Jab), you're going to see results. You just are.
So get out there and take it.
QOTD: Rank these four platforms in order of YOUR preference: Facebook, Twitter, Snapchat, and Instagram.
Last night, I started using Twitter's new video reply feature. That platform is playing a lot more with video. When I first started putting out content in 2006, it was video because that felt most natural to me. The best way I could communicate. But it was hard for me to execute on it. In 2007 and 2009, I would carry a Flip Cam around with me and use that as my main medium. The fact that I can now do that straight through the Twitter app is awesome.
So video does seem most natural to me. But I don't over think my content. Way too many people over think the stuff they are putting out there. We're living in a culture where kids are growing up scrutinizing every selfie they take. It takes them forty-seven minutes to post because they have to make sure the lighting is right. Then when it doesn't get enough likes in the first four minutes, they pull it down. I have the reverse of that rigor. I would take the most unflattering selfies, not caring about the lighting (this is actually the first year I've started to understand lighting...).
Bottom line: I really don't care about the angles. The look. The feel. I care about the substance.
P.S. Twitter Video is available now for verified users, so if you're verified, check it out. :)
QOTD: Which historic figure would you like to have dinner with? ;)
TIMESTAMPS
01:23 - In episode 63, you say you watch and can tell if people are hustling. How do you tell? Engagement, frequency, or gut? 07:00 - What are your thoughts on the marketing opportunities in the new app Yik Yak? 09:33 - We spend all of our time pouring our creativity into projects for our clients so that when it’s time to shift gears and focus on our brand, we’re fucking exhausted. How do you keep it burning for both? 11:55 - What have your children taught you about life and business? 14:14 - Who is the historical figure you would have lunch with if you could? And why?
LINKS
https://www.garyvaynerchuk.com/what-y... https://www.youtube.com/watch?v=S4bAV... http://instagram.com/lexvalishvili/
How do you work 100% for clients and another 100% for your own brand? The answer is simple: you need to work harder. And faster. There's really nothing else to it. I'm exhausted every day, but I'm making all sorts of things happen in my eighteen hours. Not only am I working eighteen hours, I'm working fast as hell in this eighteen hours. And, I'm prioritizing what's important and what's not.
We're all different. We work in different ways. If you're Type A, maybe you just need to schedule non-negotiable time for your personal brand if it's that important to you. But really, there is no magic answer here. The answer is just more time, and faster within that time.
Now, the faster part might confuse some people. I always tell people to start working harder, stop watching Lost, but there's another variable: be much faster in the hours you'er already in. There is not a second that's down for me. Some people say they work ten minutes day, but then when I audit them, there's fifteen minutes here and there where they watched a YouTube video. We fight for minutes on my team. Even seconds.
I used to think I was the biggest workaholic that lived. From twenty-two to thirty, I really thought I was all in. But I had enough time to bullshit about baseball with friends. I had time. Now, I'm dramatically faster. And I'm working more hours. That's how it's happening.
So that's the answer. More hours. Faster. Better. Stronger.
QOTD: New York is about to get CRUSHED by a blizzard, so I want to hear about your favorite memory from a snow day.
Social Media is the plumbing to the word of mouth in our society. If you make a great product and you can get people to taste it, both literally and metaphorically, then there's a tremendous opportunity for your name to spread on its own. There are tons of brands that don't spend on marketing and win simply by making a great product that people can't help but talk about.
In this day and age, you may not have the budget to put towards marketing your product or service, but that shouldn't stop you. If you're putting out a strong product and service then your name may very well spread through the eyes and ears of those that are able to experience your offerings firsthand.
Social Media has put us in a very interesting space. If you can leverage the social "influence" of one individual who's had a great experience with what your business offers, you can be well on your way to surpassing the attention that any paid budget would get you. BUT, you need to make sure you actually have a good product. For instance, if you're a small time restaurant that happens to have great food, all you need is that one person on Instagram or Twitter to talk you up because they love what you have to offer.
The brands and the products that will break out in the next decade with zero dollars may end up being anomalies in the grand scheme of things, but that's all predicated on them having tremendous products. You can have all the money in the world but if your product sucks, you'll end up losing the long game. HOWEVER, you may very well be piss poor and not in the position to spend money on marketing, but if your product is good enough to entice people to talk about it, then in this day and age, you can most certainly win.
QOTD
Part 1: Give me your feedback, are you excited about instagram bringing a visual element to the show? Part 2: Are you going to submit a question via instagram?
If you are building a consumer facing business, like a restaurant for example, then a franchise is a great thing to do. But, something to ask is—are you trying to franchise your name? A lot of people have tried to franchise me. Yeah. Me. As in Garyvee. I got so many pitches when “Crush It” came out in 2010. People wanted to build courses that they would teach, but it would syphon up to me. That was something I wasn't comfortable with because I don’t feel like it represented me. I wouldn't want to franchise that route.
So if you're asking me about franchising yourself, I'm going to say no. Having other people represent "you", to scale your "brand" as a franchise, just doesn't make sense any more. With YouTube and all the other forms of social media available, you just don't need it.
BUT let's say you're franchising your restaurant or retail business. If that is the case, I am comfortable saying: go for it. You can make suer your brand is ensured with lots of rules, lots of legal jargon and intense training. Whatever you need to do to scale that, do it. It might be tough, but it will be worth it to keep the core values of your business intact.
QOTD: What is your favorite morning beverage?
I think that "hustle" is something that you're born with. Let me explain.
Work ethic is definitely a trait people are born with but ultimately I think that the hustle meter is fundamentally affected by who the work you're doing is for. Sure, if you work for yourself, it's really easy to give yourself that high grade hustle. However, if you work for someone else, I think your attitude and effort are solely based on how inspired you are and how protected you are by that leader. I truly believe that because I instill trust and protection (as well as some high standards) for those that work for me, they're able to go all-in and deliver and work as hard as they do due to the culture and the context that comes from within the workplace.
At the ground level, everyone is motivated by their own selfishness and there's nothing wrong with that. But then there's a side of it where if the leader presents a workplace based on meritocracy they're going to do whatever they can to not let that leader down but they'll also work hard enough to take advantage of the opportunity to grow and rise through the ranks. It's super fascinating to me see the levels of motivation that are on display among those that work for me as opposed to those that work for themselves.
There are so many variables that dictate one's work ethic, but there's no question that a lot of our motivation stems from our life's circumstances, be it traumatic or triumphant. So for me, it's most definitely a nature vs. nurture thing. A lot of our drive comes from our DNA but it's the circumstances of our years that shape the level at which we perform.
STATEMENTOFTHEDAY: I want you guys to reach out to one person that you haven't spoken to in over a year. I'm serious. And for you over-achievers, try and think of somebody you haven't spoken to in more than 5 years and give them a call. I want you to comment and let me know who that person is and what happened when you hit them up. You'll thank me later :)
The brilliance of this show (#humblebrag) is that when people look back and realize what I've done (and what I'm doing), they'll notice I'm creating the base, the foundation, for all the other pieces of content that I'm able to create. If you pay attention you'll realize that all the content we're putting out is (for the most part) based on the seed that is the #AskGaryVee show.
Just take a look at the last 6-8 weeks and you'll see the substantial increase in output we've been able to tackle because we're taking advantage of what this show provides -- whether that's Medium posts, GaryVaynerchuk.com articles, animated GIFs, etc. In essence, the #AskGaryVee is just one giant jab that allows for the further awareness that I'm trying to create with the other pieces of content we're putting out there. People gravitate to different mediums and different messaging and this show allows us to capitalize on all those needs.
Think about it. We're putting out this show that is supplied by the questions and thoughts of the fantastic community that is #VaynerNation. This show is the foundation to what has become the latest stage of my personal brand. Not only can I create this show that provides a lot value to a number of people but it also provides me the leverage to create other pieces of content consumed by people that may not otherwise hear my messaging.
QOTD: Can I get your wine business? YES? NO?
QOTD2: What are you looking forward to in 2015?
TIMESTAMPS
02:16 - Can you sum up 2014 in 5 words? #AskGaryVee 02:30 - Would you support Vayner employees writing their own books and curating their own content streams/personal brands? 06:11 How do you push your team beyond their best? 13:50 - Will you force your children to partake in the business like your dad? Will you be disappointed if they don’t want to? 17:14 - Do you schedule your tweets on vacation?
LINKS
Gary@VaynerMedia.com
The best way to push employees above their own means is to guilt them into it.
Everybody is driven by things, so first and foremost, you need to use your ears and listen. You need to sit down with your employees and understand where they want to take their careers. What’s their ambition? By sitting down with people and actually listening, you’ll be able to set up your employees for success in order to achieve the beneficially mutual goals at hand.
Don’t think for a second that money drives all motivation. It’s simply not true. People are in the game for multiple reasons and the only way for you to understand that is to listen. Once you understand then you can set them up to be in a place for them to deliver.
The only way someone will over deliver FOR YOU, is for you to attack THEIR OWN selfishness. You may be selfish in asking for people to over-deliver for you, but the only way for that to be executed on is for you to over-deliver for them. The single best way to win is to provide for 51% of the relationship forcing them to be good enough to deliver on the other 49%.
Listen, deliver, and guilt them.
Period.
QOTD: How much do you hate DRock?
The middle is the commoditized work that everybody does. What I mean by this is that everybody winds up doing what the market calls for. They're focusing on what's popular in the moment and not focusing on where the market's going. I can't tell you how many times I get pitched by startups doing the same thing everyone else is doing and singing the same old song. What I want to hear about are those that are in the trenches doing the hard work - the nitty gritty; Those that are going above and beyond and breaking traditional thinking.
"The middle" is what we're surrounded by 99.9% of the time. It's the sh*t everybody focuses their energy on all the while ignoring what really matters - the clouds and dirt, as I like to call it. You've got to dive into the trenches and get into the weeds. BE A PRACTITIONER. At the rawest of levels you need to be executing. You need to be focusing on the stuff that nobody wants to bother with. Why? Because that's the hard part. And that's what matters.
So if there's anything you can walk away with from me to wrap up this year, it's this. DO THE WORK THAT NOBODY ELSE IS DOING. Don't be afraid to break things, and hustle your face off 'til it hurts. Trust me. You'll be a better person for it.
Hustle. The most important word ever.
Love you all. Have a Happy New Year.
QOTD: What's your Instagram handle?
Look, when VaynerMedia was in its earlier days, our website was garbage. It almost looked as if we were going out of business and I know that. That's on me. At that point in time I didn't think we needed to showcase the work we were doing, or the clients we working on, or any accolades we could have showed off. We just needed to focus.
The point here is that everything I do, and everything that you do, needs to have strategy behind it. The strategy at the time for us was to stay low and be quiet, and focus on what we were doing internally and focus on the energy that we needed to create to build an incredible business. So that's what we did -- BUT, that doesn't mean that's what you need to do. It all boils down to strategy and the mission at hand, so that's what you should be focusing your energy on.
Look, we were put in a peculiar position. I had my own personal brand and people knew me as this "social media guy." To be honest, I had plenty of doubters who thought I was just going to snake my way into getting clients without have a substantial business to back it. Well -- THEY WERE WRONG. I've proved my worth through and through and a lot of that had to do with the strategy I employed, the team I built around me, and the ways we've executed our excellence in this space.
The actions that you put out to the world need to replicate the mission you've set out to capitalize on. This isn't a one-size-fits-all game. You need to understand what you're looking to do and do whatever it takes to get that done. Period.
QOTD: Where do you watch or listen to the #AskGaryVee Show?
I think that Instagram and Twitter are tremendously different. Look, Twitter is the town hall, the cocktail party of the social world. When things happen in the world and there’s breaking news, we’re running to Twitter not Instagram – we want the chatter, not the images. However, I do believe that Instagram has found a way (at least up til now) to gain the most attention from the consumer where we've found ourselves looking at those pictures pretty consistently.
Attention wins and that’s what Instagram has been able to capture. People are actually consuming content on Instagram, whereas on Twitter, those days are over. Back in the day I used to be able to send out a tweet and although I had a substantially lower reach I was still able to garner that attention. Instagram, due to its image-focused nature, is naturally able to capture our attention more easily. And let’s face it, we’re lazy, and it’s much easier to consume an image than to take the time to read a few lines or click through to a long form piece of content. It’s just the nature of our tendencies, our attention spans, and the mediums where we’re consuming this content, which happens to stem from the palms of our hands.
OH! And did I mention? I have an Instagram account. You should follow me :) @GaryVee
QOTD: How old are you?
There is zero doubt in my mind that I can run ANY company. I'm a reverse engineer, through and through. Heck, I don't know anything about 99% of the businesses out there, but I believe that it would take me only about 6 months to absorb the information - the data, the numbers, the culture, etc. - and reverse engineer the business to get it to a point where I can run with it. I'd take a look at the marketplace, understand the consumer that the business is selling to, whether B2B or B2C, and start making my chess moves. Frankly, as an operator, there is no business out there that I'd ever be intimidated by. That's just who I am. Fearless.
Look, this comes down to people and process. You need to have the chops to build teams around you while having the strategy and tact to sell the product at hand. I'm certainly not the only one, but it's few and far in between that you have natural born operators that can take a look at things, assess the situation, and really operate the business without ever having any real experience in that field.
As I alluded to earlier, this all boils down to sales and HR. People and process. That's why I think I've been so successful. My salesmanship and ability to build strong infrastructures with the people around me is why I have won. Period. If you're lucky enough to have those two traits where you can both sell and build teams around you, then you're sure to win. No question.
QOTD: Which social network are you hottest on RIGHT now?
Agencies in the market for awards is nonsense. I've been talking about this for a while in the halls of this world and within our industry. At the end of the day, these agencies are being hired to do work for THEIR CLIENTS, not for themselves. They're being hired to tell a story on behalf of the brand they're working for which in turn is supposed to sell sh*t.
Agencies are using their work and these awards to recruit more talent and to gain more clients. I get that. It's smart in one way, but it's not intended for the long game and it's not sustainable. I'm not trying to begrudge the agencies that do it because I get the business rationale behind it but it's just not a healthy culture. It takes the eyes off the actual prize of doing what's best for the client and I just don't subscribe to it.
Luckily for us at VaynerMedia, our proof is in the pudding. Our work is the word of mouth of our business and quite frankly, so is my personal brand, but if you've been watching this show, you can see that it's quite apparent as to why this is the place to be. And so, we're not here to win awards, we're here to win our clients over. We let our work and the results of our efforts speak for themselves. THAT'S IT.
WARNING: DO NOT end this episode early. Stay tuned 'til the last second. You won't regret it.
Hint for all you listeners: ASHTON KUTCHER
QOTD: Give me some feedback on the new settings of the show. How do you like us filming on the 15th floor?
THINGS I VALUE: I'm a humungous fan of patience. Lack of patience has caused so many people to not achieve the upside that they deserve and that just kills me. Another thing I value so greatly is an old school handshake. That really matters to me. Word is bond. Having people in your life that you can trust based on their word goes a long way -- you know, someone that you just know is going to deliver on whatever it is they say they're going to do.
On the other hand, when someone doesn't deliver on something, I have the understanding to realize that unexpected things can come up and change the course of action. So I completely buy into being nimble and empathetic because you need to be able to understand that things don't always go according to plan, and it's not always the person on the other end that's to blame.
I also think that people that are grateful are extremely attractive as well. NOTHING is more ugly to me than somebody who's spoiled and I also think at some level, hypocrisy is the thing that I hate the most, which I guess touches on my previous point.
So for me, there's nothing more important than having perspective on things and understanding that although people may have the best intentions in mind, not everything is going to work to plan. You need to be patient and empathetic and realize that when someone says they're going to do something, you'd hope they'll do whatever's in their power to deliver, but while also having the perspective in understanding that things don't always run their intended course -- And that's okay.
QOTD: Give me some stories from your experiences with company holiday parties. I need gossip, people :) Also, why are you not visiting me this weekend at Wine Library? :(
Google+ is most definitely a failure (in my eyes) for Google. While Google is my pick for the best tech company in the world, they made the wrong decision in doing something outside of their DNA. They tried to copy something, and I think that was ill-fated.
I use Google+ because there's an audience of mine there and it ties in greatly with the YouTube society. There's a small niche group of people that I massively respect that have developed some great communities there. However, much like every social network besides Twitter, it isn't in fact a social network. Most of these "social networks" have become content portals. And so, I still have a great sized audience on Google+ and therefore they will not be forgotten and I will continue to distribute my content there because it's native, and that's what you need to do. Understand the nuances of the platform and deliver based on how it's used.
So all in all, Google+ is a loss, but it's still something that needs to be paid attention to. Nothing is ever dead. I talk about email open rates being down, but it's still at the top of my current marketing strategy. It's about what's happening in that moment. So where is Google+ now? It still merits the time it takes to utilize the platform and therefore I will continue to engage with my community within it. Remember people - follow the eyes and ears.
QOTD: What's the greatest holiday gift you've every received? - India K. :)
With an organization of the size of VaynerMedia, of course you need a balance of employees that are highly skilled in particular focuses as well as those that are considered to be 'jacks of all trades.' So for me, of course both work, but truthfully, I'm a firm believer in the importance of being a 'jack of all trades.' So, for the purposes of drawing some lines in the sand, I don't agree that everyone should focus on one particular skill.
Many people would argue that if you try to know a little bit of everything, you'll never get to the point of mastering anything. My argument? Bullsh*t. I don't buy it. I think I'm perfectly capable and skilled at 19 different things and that's just the way I roll. Look, you need to be able to adapt and you need to be able to evolve your skill-sets depending on the particular situation. In my world, there's NO room for excuses. So when I hear people make the excuse that they can't do other things because they've gone so deep in one focus, it bothers me.
There's always room to get better in as many things as possible. You need to expand your arsenal because you'll never know when you'll need to tap into more than one skill. It's speaks to your agility and your ability to offer a number of benefits to a certain situation when the time calls for it. You can always get better. Start moving :)
QOTD: Are you coming this Saturday? Yes or No? Also, I need your recap of the first 50 episodes of the #AGV show. What's the best thing that it's done for you?
When people bring up my competitors I tend to respond in a condescending way. Quite honestly, I dislike my competitors (in the context of the game/business). When people bring them up I try and tear them down as quickly as possible. My competitors? Oh, you mean those people who are trying to win awards while I'm over here trying to actually sell sh*t?
Deep down, I'm just not a fan of my competition. Anything I think that'll make somebody realize the value in working with us is something that I will push and fight for throughout the discussion, no matter what. Look, I'm a salesman, a talker, with great tact and enormous empathy. Hence why I win as often as I do. I can read a room and I know in real-time how to navigate the conversation and find my way to the top and win that discussion. Others? They just can't. They may just not be good enough to communicate their value without sounding awkward or inappropriate. Some just don't have it.
Look, I can play the game and I know when to turn it on and off, but others just don't have what it takes to communicate their worth and their value. I care SO MUCH about my clients that I'll do whatever it takes to make them realize how worthwhile it is to work with me (VaynerMedia) as opposed to anybody else. It just is what it is. Other people just need to apply different routes and tactics. But quite honestly, any other route besides the one that I roll with, is sh*t. Period. End of story.
QOTD: Do you think that your culture (wherever you're located) has gotten soft? Do you think we should we have 7th place trophies?
High-end wine is as much of a hoax as the art world is and as much of a hoax as a high-end restaurant charging $10K for a a once in a lifetime meal. It's as simple as supply and demand. Is a stock price a hoax? My answer? Yes and No.
I used to think that the amount I was being paid for my speaking engagements was a hoax, but then I realized that I was getting compensated for what I was doing for that event. Is an actor quietly getting $8 Million for a movie a hoax, as opposed to an athlete who constantly gets ridiculed for being over-paid? It's all an arbitrage. That same actor is putting people in the seats and ad budgets are being leveraged against the appeal of that actor/actress.
So, can I taste the difference between a $10 wine and a $100 wine? ABSOLUTELY. I live it. It's what I do. The beauty of wine is that everyone has their own palette -- similar to how people have different taste perceptions of art and music. It's simple branding. It's supply and demand. My advice? DON'T. DRINK.GOOD.WINE. It's all supply and demand. If you start to taste the good things (first class plane tickets, front row seats, etc.), you'll put yourself in the position to realize it's not a hoax. It's all perspective. It's context baby! Don't complain about it unless you're prepared to never taste it.
QOTD: How was your Thanksgiving? AND, what's your Jets vs. Dolphins prediction for tonight's game?
I literally spend ZERO time focusing on my competition. I don't look to the right of me or the left of me -- It's all forward moving for this guy. I focus ALL of my time on people, the teams around me, and our focus for the future.
Do I know what the competition is doing? Sure, to some level - but I never go deep as my understanding typically goes as far as reading headlines and hearing some of the buzz of the industry. The biggest mistake I see entrepreneurs making is paying too much attention to those around them. Sure, take a look back once and while to see who's on your tail, but at the end of the day your focus needs to be on your own domain. If you can focus all of your attention to accomplishing what you set out to do, full-steam ahead, you'll win.
Not only will you win but you'll be able to razz the competition a bit while you ignore them :) I find that not paying attention to your competitors is actually a tactic to be used and a competitive advantage which allows you to focus your energy on the work you've set out to do in the ways in which you've set out to do it.
QOTD: What weaknesses of yours are you giving thanks for? And be honest. This will help you.
Someone by the name of Tommy Mottola (look him up) once told me that he wouldn't try and sell anything until the artist he was working with and the product they were creating (in this case music) were ready. And I agree with that to some extent because if you're going to sell something you need to make sure that those ready to buy it can actually do so, but it also needs to make sense for the context involved. So let me explain.
If you're able to achieve and execute on business objectives by building out content and pushing your product or business without the need of a fully built website, then by all means, go for it. By creating content you're beginning the journey of how your story will unfold. The reception of this content will also allow you to test and learn and understand the best approach to creating future content once your business and website are ready for the masses. That process you simply don't want to miss out on.
And so, a big issue I've been seeing is that people are too reluctant to sell against the communities and the impressions they've established on social. Too many people are caught up on only leveraging their website for banner ads but selling against social audiences is essentially the same thing. If you're creating valuable content that's living on social then you might as well take advantage of that opportunity. Don't get caught up in only monetizing on the platform that you fully own when there's a world of opportunity that exists through the channels you're deciding to put your content on.
So in short - If the opportunity to create content presents itself and makes sense for the objectives of the business you're trying to build, then my suggestion is to go ALL IN and get moving. NOW.
QOTD: What wine are you pairing with your Thanksgiving dinner?
The biggest decision of my life? Deciding to finally focus on what felt right to me.
At an early age I received an "F" on one of my Science tests. From that moment in time I understood that no matter how many people tried to tell me the importance of school, I knew deep down inside that it wasn't for me. And although I knew it would bring me nights upon nights of punishment, I decided that school couldn't be the one thing I focused all of my energy on.
From my "flower business," to the lemonade stands, to the baseball card collection, I knew early on that I was a businessman. Although I had felt it inside, it wasn't until I made the conscious decision to focus on these skills that things began to change for me and my outlook on the rest of my life would be forever different.
The moment I made the decision I knew that I would be looked at by society as different, and I understood that, but I made the mental decision to accept that and focus on what felt right for me. I made a deal with myself that I was ready and willing to eat the pain in order to capitalize on my early self-awareness. I decided to focus on my skills and learn as much as possible about whatever venture I was focused on at the time. So rather than succumbing to society's pre-determined life plan for me, I fought it, and delivered on what I felt and knew I was -- a businessman.
I suggest you do the same.
QOTD: Watch this on video and guess how many almonds are in the jar next to me. Whoever guesses it right will be flown out to NYC to join me on a taping of the #AskGaryVee show!!
It's funny to hear that people are referring to cellphones and other mobile devices as the "second screen." As far as I'm concerned, in this DVR'd world we live in, most of us are on our phones, scrolling through our feeds as commercials, and sometimes the actual TV shows, are being ignored. I'm pretty certain we're at a moment in time where our mobile devices are indeed our 'first' screen of choice.
When it comes to retail though, it makes sense that we refer to our phones as the "second screen" because it certainly holds true that our eyeballs serve as the 'first screen' when we're walking around. What's really resonated with me recently with retail is how people are behaving when they're out and about and shopping around. People are literally IGNORING the promotional end-caps that brands spend tons of money on, simply because they're too distracted by their phones. Although this may sound like a wasted opportunity, I see it as the future of in-store marketing.
This has been a hot topic of discussion over the last few years -- how phones and other devices will play a role in our shopping experiences -- and is something I'm very interested in. Brands need to start being more conscious of how we're using our devices in our everyday interactions. With the advent of ApplePay and the beginning phases of beacon sensors, there's no question that our in-store purchasing behaviors will be highly influenced by those shiny little devices we seem to never be at an arms-length distance from.
QOTD: What's the last app you downloaded?
The humanization of business. Manners of Marketing. Thank You Economy. They're all same. Now that the Internet has allowed consumers to have more control, businesses are expected to behave differently and interact with their communities in a way that humanizes their messaging. Unfortunately however, brands haven't fully embraced the mindset that I thought would have been exhausted by now.
My prediction with the Thank You Economy was that by 2015 everybody would be on board. Unfortunately, that is not the case. People just haven't adopted it at scale and therefore how can it really be over? Nobody's ruined it. This might actually take forever or never happen at all although I know that those practicing it are getting real results. I see those emails every day.
And so, my prediction was incredibly off. It just may never happen at scale because companies can be heartless. Heck, even I'm heartless when it comes to money. I know that business is all about the wallet and I get that, but there's a real financial benefit with TYE mentality. I see the dividends with it each and every day. People are STILL flabbergasted when a company reaches out to them with a half-assed approach, and so I know that the potential is still there, but I'm utterly confused as to how it hasn't been fully adopted yet. It's 2015, people!
QOTD: Just show me some love!!
Everything trickles from the top. For a long time I used to talk about the "rich-kid syndrome" and how they didn't have it in them to hustle their way to building a sustainable business. What I've learned, however, is that this doesn't apply to everybody.
When it comes to business, like anything else in life, it all stems from the top. Just like a business' culture stems from its leaders, the way a child sees the world and their approach to life all comes from how they were brought up. When I meet with these "rich kids" I spend almost all my time trying to figure out what their past was like. How did their parents raise them? Did they spoil them or did they make them work for what they wanted? And so, this really has nothing to do with the kids themselves but more so about who their parents were and how they decided to pass on the family legacy.
I know that my kids are going to be "rich kids" but that doesn't mean I'm going to spoil them. I'm not going to let them become soft and I will most certainly let them know what it means to work and sweat for something that they want, because I know that it's up to me to instill those qualities within them from the onset.
QOTD: Just show me some love!!
Everything trickles from the top. For a long time I used to talk about the "rich-kid syndrome" and how they didn't have it in them to hustle their way to building a sustainable business. What I've learned, however, is that this doesn't apply to everybody.
When it comes to business, like anything else in life, it all stems from the top. Just like a business' culture stems from its leaders, the way a child sees the world and their approach to life all comes from how they were brought up. When I meet with these "rich kids" I spend almost all my time trying to figure out what their past was like. How did their parents raise them? Did they spoil them or did they make them work for what they wanted? And so, this really has nothing to do with the kids themselves but more so about who their parents were and how they decided to pass on the family legacy.
I know that my kids are going to be "rich kids" but that doesn't mean I'm going to spoil them. I'm not going to let them become soft and I will most certainly let them know what it means to work and sweat for something that they want, because I know that it's up to me to instill those qualities within them from the onset.
As a teacher and any professional looking to expand their personal brand, my advice remains the same -- Cut out the crap, stop wasting time on non-important things, and hustle to build your brand.
If you want to build a more scalable brand you need to put out content. Utilize the technology around you like SlideShare, Spreecast, and Google Hangouts which allow you to further establish your credibility, and where you can also charge people for participating if they're willing to do so.
Use your content as a gateway to drug to allow you to further establish yourself and your brand. What I really see here is that people are just loaded with excuses. Do you really want to build your brand or do you want to watch 'Homeland?' Do you really need to take that hour long lunch? LUNCH? C'mon!! There's better ways to use our time. I'm not saying you shouldn't eat, but do you really need that much time for lunch?!?
As with anything in life, you just need to figure out your cadence. What do you really want? Are you wasting your time by doing things that aren't allowing you to achieve the levels you want? If you really want to expand your brand, start putting out content, engage with people that may be interested in what you have to offer, cold call, and do whatever else it takes, even if that means having two hours less of sleep.
QOTD: How long have you been following my work?
Wanting to be an entrepreneur and being an entrepreneur are two very different things. If I were a young and aspiring entrepreneur I would go out an hustle my face off in any which way possible. The best way to become something is to first act like something. Sell, sell, sell. Understand what it takes to provide value to somebody. Learn how to communicate your value proposition enough so that it registers with your 'customer' allowing for you to accomplish what you've set out to do.
Go out and find mentors. Go work for free and under people that can show you the ropes and serve as that point of contact when you need it. Learn the hustle and taste the game. Put yourself in the position to win. You can read as many books as you'd like, but they're not going to make you an entrepreneur. The only way to become something is through doing.
And so, start hustling. Start doing whatever it takes. Even if that means selling the very shirt off your back.
QOTD: Want to win a dinner with me? I need you to predict how many episodes of the #AGV show we'll wind up producing once this is all said and done. Those that guess right will be selected to have dinner with me. Deal?
They way I prioritize my time is by making the best judgment call possible in that particular moment in time. I frame my process by selecting two sides of the spectrum: What's the most on fire and needs to be tended to immediately, and what are the more high-level ideas that I can work on and flesh out?
I'll take care of things like employee issues or client concerns (the biggest and most time-sensitive problems) and balance it by going on the offense on the things with the biggest upside, like company culture, visions for the future, buying the Jets ;), etc.
I never focus on anything in the middle. VaynerNation, I warn you, the MIDDLE is DANGEROUS. Stay away.
QOTD: How bad you want to work at VaynerMedia?
The transition from being a "doer" to becoming a leader can be very difficult. Quite frankly, it scares the crap out of me. It's hard to go from "execution-mode" to then becoming a manager of a team. These are two very different things that can cause some issues if not handled properly.
When you're a leader, you have to be the bigger man/woman in any given situation. You can't simply impose your will because you're now the "boss." A leader listens. They swallow their pride and work to make sure the team is executing as needed. A leader needs to empower those around them to do their jobs but they also need to be able to take the hit, and eat crap, because things won't always be easy, and at the end of the day, they're the ones leading the charge.
I firmly believe that the transition from doer to leader is the same as the transition from leveraging your EQ rather than your IQ. Leaders need to listen and empower their team to become leaders themselves and take ownership of the work they're given. Leaders need to understand who they are as a person and relay that emotional understanding to those around them. As I've said many times before, it all boils down to self-esteem and self-awareness. If you can understand who you truly are as a person, and as a leader, then you'll be able to instill the same understanding in the team around you.
QOTD: Let me know what the next 3-5 years look like for your business. What do you have planned? What are you looking to accomplish?
Micro-Content is the idea of making content specific to the context of a platform. It's the idea of utilizing videos and pictures, quotes, and written words that work specifically for the multitude of platforms that exist (Facebook, Instagram, Twitter, Vine, Pinterest, Snapchat, etc) -- which if I might add, was the context behind my latest book, Jab, Jab, Jab, Right Hook ;)
So, how do you make good micro-content? First of all, content is subjective. It depends on the viewer and why they're in particular place at a particular point in time. I understand that a 40 year old woman will have a different mindset when she's on Pinterest vs. Facebook. Does she have intent to shop (Pinterest) or is she just catching up with her world (Facebook)? That's how you need to focus on your story-telling strategy. You need to be mindful of the psychology behind the user's intent and the nuances of the platform.
When creating micro-content, or content in general, you also need to respect the user and their tendencies. Of course you want to sell your products, but you need to portray them in way that's more compelling to the viewer. You need to shape it their interests and lifestyle. There are plenty of targeting strategies out there, and there's no one way to execute. The only things you can hone in on while forming your strategy are:
- Respecting the audience
- Respecting the platform
- Making your agenda fall third to #1 & #2
QOTD: No question for this one! I need more banter!! I'm looking at you, VaynerNation ;)
I absolutely hate when people send auto-messages after they've gained a new follower. I have actively un-followed most of you when you do this because it speaks to your intent on the platform. You're looking to scale social media on a platform like Twitter that's simply not scalable.
Twitter is the only true social network because it functions like a town square. A place where you can jump into conversations without sounding/looking creepy. The other networks are pushing content where Twitter is still the place for actual conversation.
When you go and auto-reply in a "town square," you're the same as the guy walking around just dishing out their business card at a conference or networking event. YOU'RE THE GUY THAT PEOPLE HATE. It's the wrong move. You're not putting any effort into engaging with people. You're auto-replying in the town square and providing no depth, no value.
What do you honestly think is going to happen when I receive that message? I'll tell you what's going to happen. I may sign up for your newsletter and you're going to email me and it's going to go to spam and I'm not going to engage. Why? Because there's no context established. That first taste, that first impression, all of a sudden is sh*t, and you've lost.
QOTD - Are you a chugger, or did you have a turning-point moment, and if so, what was it?
If I were a realtor, the thing I would do more than anything else would be to review the establishments in my area. If I'm selling homes in Millburn, NJ, I'm putting out a daily piece of content featuring the the school, then I'm interviewing the individual teachers. I'm reviewing every single local shop: The wine store, the sandwich shop. I'm interviewing people who have lived in the neighborhood for 50 years. I'm putting out content to make you romantic about the area.
People pick where they want to buy a home for a lot of reasons. Some of them are practical: Public transportation, distance to schools. But how about making it a little warmer and interviewing Mrs. Robinson the 3rd grade teacher? I remember a realtor telling me that someone moved to Short Hills because of Wine Library (That was such a cool feeling, by the way).
So I'm doing daily content about the 20-mile radius around the area where you're selling homes. I'm finding the stories tucked away around the neighborhood, and all the iconic things that make your area what it is. Those stories are what will create the emotion that could be the tipping point in selling someone their next home.
QOTD: What do you think of GaryVaynerchuk.com? Questions, comments, concerns? What’s your $.02?
TIMESTAMPS
01:02 - As an email marketer, I say email is not dead. Do you think email will be more or less relevant in 3-5 years? 03:07 - I work in two different spaces. How do I use social media platforms so I am not confusing my audiences? 04:58 - How do you define hustle? 06:51- What do you really get from having 10,000 followers? 11:57 - A professor once said to me, It’s better to be a big fish in a small pond? Do you agree?
LINKS
https://www.garyvaynerchuk.com/working-for-free-780903706.html https://www.garyvaynerchuk.com/stop-worrying-about-the-name-o-778848227.html https://www.garyvaynerchuk.com/being-lucky-775354293.html https://www.garyvaynerchuk.com/repeating-mistakes-773378031.html https://www.garyvaynerchuk.com/what-youre-not-getting-about-c-762813781.html https://www.garyvaynerchuk.com/top-line-revenue-758397294.html
Email is definitely not dead. As most you may know by now, I’m a big fan of marketing in the year that we live in. And so, email remains to be a very killer opportunity.
Email is a channel that you can control without being at the mercy of all these other platforms that are out there. But, we also can’t be naive to the changes have been made, such as the promotions tabs that GMail implemented recently. Sure, email is falling off and these changes have caused us to lose touch with some email lists that we may have been paying attention to prior, but it’s still very much in play so long as we leverage it wisely.
Are open rates at 90% like I had in 1997? Absolutely not. But, I still believe email is very much something to be considered. There’s no question that email will certainly be less valuable in 3-5 years. Heard me say marketers ruin everything? That’s where this fits in perfectly. That’s what this is all about. Platforms come along. They present value. And marketings pounce on the opportunity to arbitrage against their audiences.
But, while us marketers are working to exploit and potentially ruin email marketing, we’re still in a time where it should most definitely be considered as part of any business’s strategy.
QOTD: Are you a Vayniac or part of the VaynerNation? What's the difference?
LINKS
Podcast: https://itunes.apple.com/us/podcast/the-askgaryvee-show/id928159684?mt=2
Rafeal's Page: https://www.youtube.com/channel/UC6J6qYtlLQBCT6GOgv7fFAg
If I were to go back in time and start all over again, I would change NOTHING. From 22 to 32, for the first ten years of my hustle, I remained quiet and I put in the work. I did the work that allowed me to have the audacity to go out and build the Gary Vaynerchuk brand.
The notion that there's people out there that are growth hacking, and getting exposure through other people's podcasts, and leveraging the brands of others to build themselves as "experts," is LUDICROUS. What are these people actually experts in? What have they accomplished to be deemed an expert?
Here's what I did and why I think you should listen to me when it comes to business. I am in the midst of building my second $50M plus business in a 5 year window. Is it $50 Billion? No - but it's a very substantial business. I was ahead of the market and I executed. I put in the work, I built up the business at a speed many can't comprehend, and I did the things that allowed me to be worthy enough to have a shot at putting out a $15-20 book and amass the following that I have.
So my question is, what did these self-proclaimed experts do to claim that title? If you want to be an "expert" in your craft you need to be in the trenches, day in and day out. You can't just rely on modern day technology to build up your brand. The notion that people are leveraging these technologies and the brand equity of others to build their name is LAUGHABLE. You need to actually execute. You need to earn the opportunity to be a personal brand. You need to show them the proof. If you're an actual expert the proof should be in your forethought, your wins, and your execution.
QOTD: What is your favorite candy?
First of all, if you want to increase engagement with your content, you need to make sure you're putting out quality product. Once you know that you're hitting the right notes with the material you'e putting out, you need to put your efforts into business development.
When an opportunity presents itself, pounce on it. Hustle. Be mindful of the environments and conversations you want to get involved in and be sure that you're offering them value in exchange for what you want from them -- exposure.
When I didn't have the base that I have now, I was out on the streets hustling for Wine Library, formerly named Shopper's Discount Liquors. I was walking into any business that might be relevant to my community and passing out flyers and coupons one-by-one to gain more exposure. Nobody gave a crap or knew who we were but I knocked on doors and made sure we got the exposure we needed.
So, can you biz dev? Are you willing to hustle to make it happen? Are you willing to work 15+ hours a day to make it happen? In today's world, there's so much room and opportunity to bring value to somebody, but it's never going to happen if all you care about is yourself .
LINKS
iTunes! - https://itunes.apple.com/podcast/id928159684?mt=2
I am one of those people who used to think that tons of companies were overvalued. However, I was eventually proven EXTREMELY wrong. As I learned throughout the early Internet days, inflation happens, the world changes, adapts, and now I'm starting to wrap my head around the notion that things aren't actually as over-valued as they may seem at first sight.
But, this notion of over-under-valuation is definitely a doubled-edged sword. There will be plenty of businesses overvalued due to early-stage hype, but if something has proven to have won and you think is the future of infrastructure, such as an Uber, then we need to start paying close attention.
And of course, there's plenty of people that have lost money buying into "over-valued" companies, but then again, many have won. When we need to start looking close is when things hit scale. In the early Internet days, many people thought Amazon and EBay were over-valued, until of course, the world began to catch up with them. They were just a step ahead of everybody. When the world begins to catch up, and normal people start to interact and utilize these platforms, that's when you're going to see a shift in scale.
The underlying difference in all of this is whether these shifts in value are temporary or long-term. If the signs point to a long-term, strong valuation, then it's likely that they're just working in the future, ahead of the game, while others are caught trailing from behind.
QOTD: Are you going to subscribe to my podcast? YES or NO?
QOTD2: What can I do to make my podcast a TREMENDOUS experience for you?
An interesting question was raised here about taking a course/class in order to become a social media marketer. The truth is, I'm self-taught. I didn't take any courses in social media, but in general I was never a real good student and never took any substantial classes in business or marketing -- But, that's seemed to work out for me just fine :)
I think all this really just boils down to being self-aware and knowing yourself. I honestly think that 99% are you are clowns, and are just reading headlines, rather than being actual practitioners and going deep within each platform. I'm even scared of you taking a course because most of the courses I've been exposed to during speaking engagements were jokes -- either the course itself or the teachers involved came off as clowns.
My honest opinion is that Social Media right now is in a very awkward and early stage. If you look back at the early internet marketers of 1995, they were spewing out a ton of garbage as well. So the timing is difficult now, but I can say confidently that I would feel a lot better about you taking a "course" 5 years from now rather than today.
So, in this whole circus type of environment, it all scares me. The most important thing you can do is be surgical, knowledgeable, and become an actual practitioner. However, for this particular instance, there's too many variables to consider. Are the courses good? Can you actually learn in those environments? Because I can't - hence why my advice is to become a practitioner as best you can, because that's what I've done, and that's certainly worked for me :)
QOTD: What's your favorite thing about San Francisco?
LINKS
Making the decision to put myself out there - https://www.garyvaynerchuk.com/my-toughest-decision-752587427.html
To me, a name is made. I have some friends that sit around and spend wayyyyy too much time trying to figure out the name for their startup. What did "Google" or "Facebook" mean to anybody outside of their inner communities when they weren't the household names we know today? None of these words mean ANYTHING until they're SOMETHING.
Some people email me saying they don't like their own last name. My response? You're emailing Gary VAYNERCHUK. Let's call it what it is, Vaynerchuk SUCKS. And yea, they'll be those that tell me it's unique and kinda cool, and I get that - BUT, it's only good because I made something out of it.
And so, what does a name actually mean? To me? NOTHING.
I actually think a new trend in this short-form world we live in will be that most business names will start getting abbreviated. People used to call me "V-Chuk" because they didn't want to call me by "Vaynerchuk," and that became my slang last name. We will evolve our name to our convenience so long as it brings VALUE. And so, stop worrying about the name and start worrying about the product.
ProTip: If your full name is available for a dot-com, go ahead and purchase it. I highly recommend it.
QOTD: What do you think of the 3-question episode vs. the 5-question? Let me know!
LINKS
Italian white wines! https://winelibrary.com/wines/84172-badia-di-morrona-bianco-dei-poggi https://winelibrary.com/wines/83274-la-scolca-gavi-di-gavi-white-label https://winelibrary.com/wines/75871-poggiobello-friulano https://winelibrary.com/wines/80262-murola-verdicchio https://winelibrary.com/wines/69176-i-capitani-faius https://winelibrary.com/wines/83752-cantine-dell-angelo-estate-greco-di-tufo https://winelibrary.com/wines/82064-ronchi-di-cialla-cialla-bianco
Tech stuff:
Jason Hirschhorn's newsletter - http://link.mediaredefined.com/join/353/media-twitter Techmeme - http://www.techmeme.com/ Re/Code - http://http://recode.net/
General statements like "you should move your budget to digital video" scare me. Typically when people think about online video they think about spending 5/10% on the overall production and then 90/95% on the distribution. Of that 95% of allocated budget, they just end up pounding the users with right hooks and wind up pissing them off.
So what does online video mean to most people? It's the pre-rolls on YouTube where people end up tabbing out and don't end up consuming the content. OR, they're going to sites like ESPN.com and getting pounded by 30 second videos that waste OUR time, which I'm sure pisses most of us off.
What I'm most worried about when I hear about these allocations is that I actually like live TV commercials better than the online videos that end up blocking the users from what they actually want to do or see. As I've stressed a million times before, this comes down to providing VALUE.
So when I hear these notions versus what I know the practitioners are actually doing, it bothers me because I know that they're spending their budgeted dollars on video that is annoying customers. They end up putting these videos in places where the consumer doesn't want it, versus putting a larger percentage of the money on making better quality content and putting it in places where people actually want to consume it -- such as in native Facebook dark posts, where the user has the option to view or not.
In theory, it's great that traditional dollars are moving to digital but unfortunately people continue to misplay it because they're not focusing on providing actual VALUE.
QOTD: Who is the biggest influence in your life right now?
As an entrepreneur, I default into assuming it's always going to be competitive. It doesn't matter if "nobody is in your space" because if you're any good, and you've figured something new out, EVERYBODY is going to be in your space eventually.
To me, competition between startups is the same old game: Better product, better service, better execution. Those are the things that will drive your business.
When you're David, you shouldn't play Goliath's game. When you're Goliath, you should CRUSH David.
Here's an example: Did anybody think it was weird that, for three years, I NEVER mentioned VaynerMedia. The truth there was that my size (or my lack thereof) was my advantage, and I couldn't let these other big guys know how huge we were getting! I was learning the landscape. Now that we've got the money and the scale to compete, you'll see that I'm talking about it more.
The important thing is to NEVER PLAY THE OTHER PERSON'S GAME.
QOTD: Would you pay $10 a month for Ello?
LINKS
Why My Advice Might Not Work For You - https://www.garyvaynerchuk.com/business-advice-might-not-work-657352060.html
Look the bottom line is that Ello raised venture capital. The investors are looking for a return on their investment, so they're going to have to figure out a business model. So the question becomes, if they're not going to sell your info to advertisers, are they going to charge a fee to use the service? Now look they may come up with something totally new and innovative, and God bless Ello if they do. I'm rooting for everybody all the time.
My big thing is that people don't care if you're selling their data. We actually want targeted ads. When I'm in the market for another pair of Nikes, I WANT to see ads for them. Now there are those of you who disagree, but the data shows it. We'll take them when they go from ads to content.
So here's the thing:
- I think the way Ello is financially structured has vulnerabilities.
- This has happened before with things like Diaspora. It didn't work.
- I'm not in love with the actual product, but I'm glad they're moving and innovating.
I'm not Nostradamus. I like to make my call when I actually see something happening, and so I think it's too early to say that, but my intuition says they're going to eventually charge, which is going to turn a lot of users off.
QOTD: Who is the person that you are SO afraid of letting down, it's keeping you from starting something big?
LINKS:
The Number One Mistake Everybody Makes on Twitter - https://www.youtube.com/watch?v=Wux-Yd4q4Vc
It was so incredible to participate in Dave Ramsey's event. Thanks to everybody who came out, and a HUGE special thanks to the lovely people who stayed after to help me make this episode.
To me there is no such thing as "an entrepreneur with a JOB." If you're a true entrepreneur, you can't breathe when you have a JOB. If you're not out there making it happen and running a business, you're not an entrepreneur, you're a person with entrepreneurial tendencies. Now that's fine. As long as you're HAPPY that's what matters.
QOTD - What are the first three sites you look at in the morning?
I always find that the best way to attack your own industry and innovate is to spend zero time in it. I spent an extreme lack of time in the wine industry, and I spend almost no time dealing with the "agency world" right now. I think I've been to like six other agencies because we had meetings there, but that is literally it. I don't read AdAge, I don't ask my senior people what they did at other agencies.
For me, my lack of industry knowledge, and my lack of education have actually allowed me to innovate even more. I go with what I think works, not with what everybody else in the industry is doing.
So pay attention to the food industry, or the rock-climbing business. The best way to not innovate is to pay attention to everybody else in the business, because they're just doing the same crap, too.
QOTD - What are you dressing up as for Halloween?
LINKS
My new site - http://garyvaynerchuk.com My new piece just for my site - https://www.garyvaynerchuk.com/ignore-the-best-sales-techniqu-736263149.html The Medium piece that's ranked #7 - https://medium.com/the-entrepreneurs-journey/the-backbone-behind-my-entrepreneurial-success-47da46a9eede
Just because you decided to build a business through Kickstarter doesn't mean you should be thinking about it's promotion differently. Facebook Dark Posts targeting people interested in related products, Medium updates in blog form, GUEST CONTRIBUTING! Email every single blog, regardless of size, in the industry relating to your product and reach out and say "I'd like to guest contribute to your publication" in a way that't not spammy. It's all about creating content, and not about creating infomercials.
To many of the people watching this show, when they hear about content marketing, think "Billy Mayes infomercial." When I think about it, I think "New York Times" or "Scandal."
QOTD: What is your favorite restaurant right this second?
LINKS:
What I think of complaining - https://medium.com/the-entrepreneurs-journey/the-one-thing-youll-never-get-any-value-from-665ca5d0fa0a Get Resy - www.resy.com
If you were to go back to a caveman and ask him what he thinks of our media consumption today, he would reject it. it would be weird and unnatural. But the fact of the matter is that it's where we are today, and technology is just a part of our world. I'm not the dad who is going to tell my kids to "get off the computer and go play!" Frankly our kids are already eating a hell of a lot better than we ever did at that age.
Kids are just growing up to be different characters than we are. Information is a commodity, so they're not going to be as "fact-smart" as we were, but they're going to be much more intuitive about learning how to use new systems.
Sure I'm worried about them being active enough, but if you're a good parent you can make your kids do literally whatever you want. What I'm not going to do, though, is restrict Xander's time on the iPad.
QOTD: What will the results of the Jets-Lions game be?
Look, I'm a salesman. I'm all about the CTA (Call to action), but at the end of the day we're talking about the difference between sales and branding. Anybody can be a great salesman, but creating a great brand is something totally different.
Being a Nike, being a Puma, as opposed to just selling sneakers, is totally different.
Sometimes I don't go for the CTA, sometimes I don't go for the popup, or the other growth-hacking techniques. The reason for that is I believe in the Jabs. I believe in branding. I believe that there is a time and a place. I believe there's context.
In a 2015 world, people watch this show, and they see that I'm not selling them anything; that I'm taking the time to do this in my favorite place in the world (the Jets' parking lot). Sure I COULD throw some call to action at them, but by asking for that, I leaving something huge on the table. That person has the ability to google me, find out more, and develop a real relationship with my brand, but by selling up front, I could very well ruin that. By trying to score on the first date, I could be passing up the chance to get married.
QOTD: 1) How do you like your iPhone 6? 2) What do you think about the Ali Baba IPO?
I love it when a random question leads me back to my core value: Create content (JAB) to grow the audience, and then sell (RIGHT HOOK) them your product. It's so simple, it's so straightforward, and it applies to just about ANY situation where you want to sell something.
LINKS:
My site (running on Rebelmouse) - http://garyvaynerchuk.com My book - http://www.amazon.com/Jab-Right-Hook-Story-Social/dp/006227306X
QOTD - What's your favorite tailgate food? (Lurkers, I'm looking at you!)
A wine review?! THAT'S RIGHT BABY! We're bringing it back to my roots for episode 20. Back to the show, though, I get the gender question a lot, and it's always kind of baffling to me. VaynerMedia is 63% female, a number that's equally reflected at the top levels of management. I guess it's just something I never think about because the simple math reveals everything I'd say anyway.
LINKS
2012 Borsao Tres Picos - http://www.wine-searcher.com/find/borsao+tres+pico+garnacha+campo+de+borja+aragon+spain/2012 Full text review - https://www.garyvaynerchuk.com/2012-borsao-tres-picos-726195879.html
QOTD: Can we make a deal? I want to get my show distribution, and I want to talk to YOU about getting it on your blog.
HEY LURKERS! Yes I'm talking to you. My favorite part about the old WLTV days was having a real community of commenters who I could rely on to be there day after day. FEEDBACK IS MY OXYGEN, so get in there and TALK TO ME!
LINKS
Viognier - https://www.youtube.com/watch?v=ghfja3ahp9g Falanghina - https://www.youtube.com/watch?v=w6I0gEYAtMw Mark's IG - http://instagram.com/mark Vimeo's IG - http://instagram.com/vimeo
QOTD: What do you think of the new http://garyvaynerchuk.com ??
LINKS
Techmeme - http://www.techmeme.com/ Jason Hirshhorn's Email list - http://link.mediaredefined.com/join/353/media-twitter
The fact that I can (and have) effected and touched so many people is absolutely mindblowing to me. Buying the Jets is will happen one day, but even if it doesn't I take enormous pride in the fact that I've already cemented my legacy as a person who can communicate and engage at scale.
QOTD: Share something about yourself in the comments. I want something to cheer me up!
TIMESTAMPS
01:33 - If you could market on only one platform, which one would it be and why? 03:23 - As we go from concept to final product, what is the best way to empower our readers to spread the word? 05:52 - Whats your process for vetting clients - specifically Vaynermedia? 07:22 - How do you get away with dropping the F-Bomb? 09:32 - What was the hardest thing when starting Vaynermedia?
LINKS
The #AskGaryVee Show Playlist - https://www.youtube.com/playlist?list=PLfA33-E9P7FC0AoARnMLvgFgESJe4_Ngs
Sorry I'm in just a bad mood today, guys. Miss America was a totally amazing experience, but the Jets game yesterday really put me on a bad track for this week.
On the plus side, I got to share some new facts about how I built up VaynerMedia this episode.
QOTD: What state do you live in?
LINKS:
Pareto's Principle - http://en.wikipedia.org/wiki/Pareto_principle
I'm just not that interested in other people's rules. I mean thinking like that can be really helpful for some people, but I've only ever done what felt right, and I think layering on some kind of framework on top of it starts to create a product. Value your authenticity!!
QOTD: What was the hardest decision you've ever had to make?
LINKS
My new site! - http://garyvaynerchuk.com
If the Apple Watch is one thing, it's predictable. I think when I say "we're all going to become robots" people think I'm kidding, but I really mean it. Over the next 100 years, evolution is just going to take us there.
QOTD: Where's your favorite vacation spot?
mini-QOTD: Sound off if you have discovered me because of this show!
Loving these video questions, but definitely try to keep them to under 30 sec! Today's episode had a really special energy to it. Maybe it was Nate's cameo. Maybe it was all the talk about soccer and tennis. Maybe it was the fact that I got to work some good old-fashioned #humblebrag action in at the end. Whatever it was, this is a really truly fun episode, and perfect to share with any of your friends who might not know about The #AskGaryVee show yet.
QOTD: What YouTube star would you like to see me make a video with?
I have always said that my #1 most important trait is self-awareness. I mean that. People come to me and they ask all these personal questions that I just can't answer because I don't know them! My number one advice to everybody reading this is to step back and take a really honest inventory of your strengths and weaknesses. Are you a strong writer? Are you good on video? Do you have an awesome voice? Are you a photoshop wizard? The answer to these questions will point you in a very clear direction and show you whether you should be on YouTube, Soundcloud, Medium, or Slideshare. They're all out there waiting for you!
QOTD: What's your fantasy football lock for this week?
It feels so amazing to be back from vacation and in the VaynerMedia offices hustling again! Did you miss me? Today we went all out! There are plenty of guests, and plenty of REAL answers. I mean it. It gets a little weird today, but that is the point of this show: for me to be 100% honest and deliver as much value as I possibly can.
LINKS:
Amy's YouTube channel: https://www.youtube.com/user/savvysexysocial A Note on Being Grateful: https://medium.com/the-entrepreneurs-journey/a-note-on-being-grateful-44269a3cbc08
Welcome to the first episode of my new show! This is the perfect way to start things off as we get into some nitty gritty about long-term business goals, Facebook dark-posts, and even non-profits. This is the beginning of a new era, my friends. Get ready!
Guys THERE IS NO SUCH THING AS A BORING BUSINESS! Do you have any idea how many people are in the market for DIY content? A hardware store is literally DROWNING in potential content. Also in this episode, I get into how music producers can use social media to market their products. Watch now!
_ Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Want to get on the show? Tweet me your question with #AskGaryVee!
LINKS: How to get advertisers: https://www.youtube.com/watch?v=UgvjT... Buy my book: http://bit.ly/jjjrhamazon Watch episode one: https://www.youtube.com/watch?v=76d0l... Music by Rome Fortune: https://soundcloud.com/romefortune
Episode three already! This time around I'm talking about what my father taught me about building businesses. I also talk about the future, building local startups, and how small businesses can conserve their cash.
_ Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Want to get on the show? Tweet me your question with #AskGaryVee!
LINKS: How to get advertisers on your blog - https://www.youtube.com/watch?v=UgvjT... Download Resy - http://resy.com Terroir - http://restauranthearth.com/terrior/T... Corkbuzz - http://corkbuzz.com/ Music by Rome Fortune - https://soundcloud.com/romefortune
In this episode we talk about getting familiar with Facebook advertising, my love for my family, and the magic of red-headed quarterbacks. On top of that we get into being grateful, being right, and being patient. Three of my favorite things!
_ Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Want to get on the show? Tweet me your question with #AskGaryVee!
LINKS: http://allfacebook.com Music by Rome Fortune - https://soundcloud.com/romefortune
In this episode I talk about the importance of my wife, my health, and the fact that Brett Favre had a brief stint as a NY Jet. I also ask the most important question of all: Are you actually bringing value to your consumers?!
_ Welcome to The #AskGaryVee Show, where I answer your questions about marketing, social media, and entrepreneurship. Want to get on the show? Tweet me your question with #AskGaryVee!
LINKS: My Instagram: http://instagram.com/garyvee SUBSCRIBE: http://youtube.com/garyvaynerchuk Music by Rome Fortune - https://soundcloud.com/romefortune
Getting into some long-winded answers today! It's a really great sign, too, because it's clear that you guys are asking me amazing questions, so I really want to give some of them the time they deserve. Also be sure to hit me up on CyberDust tomorrow (@garyvee) so I can answer some of your more personal questions.
QOTD: What other personalities in the video world are you enjoying content from?
LINKS:
Cyberdust - http://cyberdust.com/ Matthew Santoro - https://www.youtube.com/user/MatthewS... Music by T.Jay - http://www.wordplaytjay.com/
QOTD: What is currently your favorite single beverage?
Things that I have decided are important: Keeping life spicy, wine, my health, and being honest.
LINKS: Cyberdust - http://cyberdust.com/ Music by T.Jay - http://www.wordplaytjay.com/
QOTD: Who in your family inspires you the most?
Today we a very special episode of The #AskGaryVee show. I've been holding off on the ALS Ice Bucket Challenge for awhile now, but when my man Michael called me out, I knew I had to make the move! So now I challenge YOU, VaynerNation, to get out there, soak yourselves, and DONATE!
LINKS
Donate to the ALS association - https://secure2.convio.net/alsa/site/... Special Guest: Michael! YouTube - https://www.youtube.com/channel/UCgDk... Twitter - https://twitter.com/ThatMichaelShow
QOTD: What did you think of today's episode?
LINKS:
Facebook dark posts - https://developers.facebook.com/docs/... Music by T.Jay - http://www.wordplaytjay.com/
In today's episode we examine one of my least favorite actions: complaining. We also talk about cute old ladies, Facebook's organic reach, and why I'm so obnoxiously lucky to be living in America and doing what I'm doing.
QOTD: What are you doing this weekend?
LINKS:
My AMA on Reddit - http://www.reddit.com/r/IAmA/comments... Music by T.Jay - http://www.wordplaytjay.com/ Today's Voiceover by Max Bass - https://twitter.com/maxthatbass
Guys, I'm so serious. If a winery in Napa started doing unbiased wine reviews from around the world, it would be HUGE. When one of you does it, you can thank me later ;) I'll see you all in a couple of weeks when I get back from vacation. I hope you all get to spend tons of time with your families, and I can't wait to answer your questions in September!