The Bryan Kramer Show: Recent Episodes
Bryan Kramer
Join us as Bryan Kramer deconstructs human behavior and digs deep to share tactics, tools and tricks you can use every day to help you reach peak performance. In each show, Bryan interviews high-profile guests hitting consistent home runs in business, entrepreneurialism marketing and social. Bryan is a TED speaker, USA Today best-selling author, and CEO who consults Fortune 500 clients such as IBM, Cisco, NFL, Harvard University and NASA. He's known for his books Human to Human, #H2H and Shareology. Forbes calls him a "Zen master to digital marketers."
Andy Molinsky, Author, Teacher, Speaker and Professor at Brandeis University joins the Bryan Kramer Show to talk about Getting Out of Your Personal & Cultural Comfort Zones.
In This Episode:
- The psychological challenges in stretching out of your comfort zone
- Tools that are at your disposal for situations outside your comfort zone
- How catastrophizing can affect your mindset
Resources: * Andy Molinsky on Twitter @andymolinsky, Facebook, LinkedIn, YouTube * Global Dexterity * Reach * Difficult Conversations * Pivot * TEDxBrandeisUniversity – Step Outside of Your Comfort Zone
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Brian G. Johnson, serial entrepreneur and bestselling author, joins the Bryan Kramer Show for real talk on building and sustaining a competitive career in YouTube from scratch.
In This Episode * How one YouTube video leads to multiple pieces of marketing content * The importance of consistency and playing the long game in building a successful YouTube channel * Why starting on the right foot means niching down and think about what your brand represents * How vision and passion lead to the mindset for success
Resources * Brian G. Johnson on Twitter, @BrianGJohnsonTV, Facebook, and YouTube * Tube Ritual Volume I: Jumpstart Your Journey To 5000 YouTube Subscribers! * Marketing Easy Street * Trust Funnel
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Ian Anderson Gray, Founder of Seriously Social, joins the Bryan Kramer Show for real talk on creating high-quality, evergreen content that goes viral.
In This Episode * Why creating content means also creating community * How investing time and research into your composition leads to viral, evergreen content * How live video can keep your voice in your long-form content
Resources * Ian Anderson Gray on Twitter: @iagdotme * Seriously Social on Facebook, YouTube, Instagram, and Pinterest * 7 Reasons NOT to Use Hootsuite * 7 Reasons Why You SHOULD Use Hootsuite * How to Broadcast from your Computer to Facebook Live * Trello * BuzzSumo * SaneBox * LastPass * Agorapulse
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Listen in as we discuss how putting the market ahead of your product and staying human can help you build your business and find success.
In This Episode * Why a Market-First approach means selling them what they are already buying and nailing a 95% success rate * How teaching without asking for money leads to repeat customers * Why keeping the human element in an automated funnel means letting your true voice come through the noise * How infusing authenticity and originality into your process leads to a powerful vehicle for conversions and renewals
Resources * Trey Lewellen on Twitter: @Trey_Lewellen * Mr. On It Podcast * Trey's Top Performing Oil ClickFunnel * Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition
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Larry Robertson, Author and Innovation Advisor, joins the Bryan Kramer Show for real talk on the root of creativity, how to harness its power for success, and improving your own innovative prowess.
In This Episode * How tracing the root of innovation leads to a focus on creativity * Why being creative means forgetting what you've been told * Tuning into creativity by practicing noticing the little things in life * Why cultivating a lively sense of inquiry means thinking in terms of questions * Innovation as baby steps instead of moon-leaps
Resources * Larry Robertson on Twitter: @catalyst4HP * The Language of Man. Learning to Speak Creativity * A Deliberate Pause: Entrepreneurship and its Moment in Human Progress * Lighthouse Consulting
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Laura Roeder, Founder and CEO of Edgar, joins the Bryan Kramer Show for real talk on the reality of sharing in today's social media world.
In This Episode * Why sharing without reading means the headline is equally as important as the content * The rarity of over-sharing on social * How improving your content on social sometimes means narrowing the number of platforms
Resources * Laura Roeder on Twitter: @lkr * MeetEdgar * LKR Social Media * Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish
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Lolly Daskal, author and executive leadership coach, joins The Bryan Kramer Show for real talk on the 7 gaps and 7 archetypes that exist for all of us and how they might be holding you back.
In This Episode * How open-ended questions lead to new career possibilities * Why leading from your greatness means knowing your gaps * How embracing and telling your truth leads to authentic, human relationships * Why finding success and authentic happiness means understanding the gaps and archetypes that make you who you are
Resources * Lolly Daskal on Twitter: @LollyDaskal * Lead From Within * The Leadership Gap: What Gets Between You and Your Greatness
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Dorie Clark, teacher, speaker, and author, joins the Bryan Kramer Show for real talk on the importance of content creation, social proof, and your human-to-human network in becoming a recognized expert.
In This Episode * Why a successful business plan means signing up for improv classes * How achieving professional success leads to stagnation * The three key components to becoming a recognized expert * Why getting published means doing your homework before your pitch
Resources * Dorie Clark on Twitter: @dorieclark * Reinventing You * Stand Out: How to Find Your Breakthrough Idea & Build a Following Around It * TEDxBeaconStreet: Finding Your Breakthrough Idea
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Bryan joins his own show this week to share his tips and tricks for landing a meeting with anybody, anywhere.
In This Episode
- The importance of face-to-face meetings in the modern age
- Why snagging time on somebody's calendar means an exchange of value
- How building a list leads to productive and obtainable meetings
- Why the delivery method is just as important as the ask itself
Resources
- Bryan Kramer on Twitter: @bryankramer
- Video Resume: Google Please Hire Me
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Michael Sacca, President of Crew, joins the Bryan Kramer Show for real talk on his startup origin story, approach to building an agency, and how to successfully manage and work with remote employees.
In This Episode
- How being open and willing to accept another person's castaways can lead to building a successful business
- Why getting started means doing research on yourself and the market
- How the evolution and diversification of marketing leads to more opportunity for contractors to work with agencies
- Why collaborating with remote workers means completely rethinking working and communication styles
Resources
- Michael Sacca on Twitter: @michaelsacca
- Crew
- Unsplash
- Rocketship.fm
- Brand.ai
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Mike Allton, Content Marketing Practitioner and CMO at SiteSell, joins the Bryan Kramer Show for real talk on launching a blog that is compelling, relevant, and actually read by people.
In This Episode
- How knowing your target audience's pain points leads to great blogging material
- Why starting a successful blog means doing research long before creating a site
- How the right combination of evergreen and newsjacking content leads to more traffic and conversions
- Why being productive in social means turning off notifications
Resources
- Mike Allton on Twitter: @mike_allton
- The Social Media Hat
- SiteSell
- The Unofficial Book On HootSuite: The #1 Tool for Social Media Management
- KNOWN: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age
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Bryan joins his own show for real talk on his tips for conquering the all-too-common fear of public speaking so you can take your #H2H engagement to the next level.
In This Episode
- How understanding the source of your fear leads to self-realization
- Why previous success as public speaker doesn't mean you'll never experience that anxiety
- How the wrong reactions from your audience can lead to growth as a speaker
- Why public speaking means you are starting with an A+
Resources
- Bryan Kramer on Twitter: @bryankramer
- Bryan Kramer: Why Sharing Is Reimagining Our Future
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Dennis Yu, Chief Technology Officer at BlitzMetrics, joins the Bryan Kramer Show for real talk on the power of mentorship to transform a discipline and why your knowledge, but not your time, should be shared free of charge.
In This Episode * How finding the standard rules that exist underneath marketing leads to a recipe for success * Why professionally paying it forward means investing in mentorship * The difference between free knowledge-sharing and wasting valuable time * Why crafting a repeatable successful process means lots of experimentation
Resources * Dennis Yu on Twitter, Facebook, Google+, and LinkedIn * BlitzMetrics * Social Revolt Agency
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Amy Schmittauer, President of Vlog Boss Studios, joins the Bryan Kramer Show for real talk on the power of video storytelling, creating videos for everyone, and how to achieve bingeability.
In This Episode * Why creating a video that impacts the many means making it for one person * How focusing on the message dissemination leads to an easier time on camera * Why achieving bingeability means being efficient, educational, and not being afraid to cut yourself * The secret analytics to unlocking the power of YouTube
Resources * Amy Schmittauer on Twitter: @Schmittastic * Savvy Sexy Social on Facebook, Instagram, Snapchat, and YouTube * Vlog like a Boss: How to Kill It Online with Video Blogging * Never Eat Alone: And Other Secrets to Success, One Relationship at a Time
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Bryan joins his own show this week to share his secrets to using influencer marketing to take your brand from zero to hero in no time.
In This Episode
- The modern-day marketer challenge of building credibility
- How an army of influencers can tip the scales in your brand's favor
- How and why user-generated content and social shares are impacting the majority of your customer's purchasing decisions
- Why activating an influencer means balancing your product's exposure with making them feel special
Resources
- Bryan Kramer on Twitter: @bryankramer
- Pure Matter
- BuzzSumo
- Klout
- Little Bird
- Massive Sway
- Bevel
- Bevel Code
- Walker & Company Brands
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Terry Brock, Author, Hall of Fame Speaker, and Marketing Consultant, joins the Bryan Kramer Show for real talk on his life, passion, and relationship marketing.
In This Episode * How listening and leveraging technology leads to achieving goals, solving problems, and staying human * Why successful content marketing means researching problems, listening, and focusing on helping * How competence, confidence, and failing fast leads to overcoming fears of connecting * Why being a Hall of Fame Speaker means a lot of listening, speaking, and recording yourself
Resources * Terry Brock on Twitter, Facebook, LinkedIn, and YouTube * Klout Matters * AT&T's Networking Exchange Blog * So Good They Can't Ignore You * Blockchain
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Angus Nelson, Executive Coach and Innovative Consultant, joins The Bryan Kramer Show for real talk on the power of generosity to transform lives, the rising influence of the human element, and how to make the most of your life through self-acceptance.
In This Episode * How giving yourself permission to be wrong leads to opening up all the possibilities of your life * Why creating a positive external environment means first focusing on your internal mindset * How putting a professional demand on your personal self leads to a crippling and unnecessary burden * Why living in the future is just as dangerous as living in the past * The secret to truly helping others and bettering yourself along the way
Resources * Angus Nelson on Twitter: @angusnelson * Up In Your Business Podcast * Love's Compass: How Do You Recover After a Lost Relationship? * Networking with Effectiveness and Credibility * Wild at Heart: Discovering the Secret of a Man's Soul * Brain Trust Partners * Start With Why * Ego is the Enemy * Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead
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Mia Voss, Luxury Travel Adventurer and Interviewer of Mia On The Go, joins The Bryan Kramer Show for real talk on the power of connections and self-insight in creating the career of your dreams.
In This Episode * How the power of connection leads to a great career in storytelling * Why finding brand success means first finding out what works for you * The danger of putting all your eggs in one social basket * How focusing too much on metrics can lead you down a false path of success * Why filling the gaps in your life means reaching out and building a community first
Resources * Mia Voss on Twitter: @MiaVossOnTheGo * Mia on the Go on Facebook, Instagram, YouTube, and Pinterest * Livestreaming & Online Broadcasting: 88 Predictions for 2017 * What's the ROI of Your Mother? * Nimble * Evernote * Money: Master the Game by Tony Robbins * The One Thing by Gary Keller * Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk
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Shawn Pfunder, Editor in Chief for The Garage at GoDaddy, joins The Bryan Kramer Show for real talk on how to leverage the palette of your life to foster creativity that resonates with your audience.
In This Episode * How personalizing your content and relating it to your audience leads to engaged and excited consumers and marketers alike * Why successfully resonating with customers means telling a story * How the moral of a story leads to a less impactful lesson * Why earning the trust of customers means investing in employee personal branding * How creativity draws from the palette of our lives
Resources * Shawn Pfunder on Twitter: @pfunder * GoDaddy * The Wonderful Wizard of Oz
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Ted Turner, philanthropist, visionary, founder of CNN and the United Nations Foundation, and Chairman of The Turner Foundation, joins The Bryan Kramer Show to share the secrets of his success and the origin of his philanthropic inspiration.
In This Episode * Why success is hard to achieve but worth it * The familial inspiration for Ted Turner's start in philanthropy * How to set goals that will last you a lifetime
Resources * Ted Turner on Twitter: @TedTurnerIII * A Global Humanitarian Emerges, Bryan Kramer Interviews Ted Turner
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Melissa Dinwiddie, Speaker, Author, and Creativity Instigator, joins the Bryan Kramer Show for real talk on finding your own creative center, feeling more alive, and ultimately changing the world.
In This Episode * How letting your rusty imagination flow leads to rediscovering your inner creative self * Why making and keeping your career creative means making it a way of life * How the golden formula leads to compassionate self-realization * Why a postive sense of entitlement means reclaiming your artistic access and ability
Resources * Melissa Dinwiddie on Twitter: @a_creative_life * The Creative Life on Facebook and YouTube * The Creative Sandbox Way * Deep Work: Rules for Focused Success in a Distracted World * The Willpower Instinct: How Self-Control Works, Why It Matters, and What You Can Do to Get More of It
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Mike Stelzner, Founder and CEO of Social Media Examiner, joins the Bryan Kramer Show for real talk on navigating a successful product launch through community, outreach, and content.
In This Episode * Why talking it out means finding people that will share the unvarnished truth * How assumption testing leads to launch refinement * Why a successful launch from scratch means a solid content strategy * How a well curated quote leads to a reader that is ready to receive your message
Resources * Mike Stelzner on Twitter: @Mike_Stelzner * Social Media Examiner * Social Media Marketing World Conference * EntreLeadership Podcast * How I Built This Podcast
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Jairek Robbins, Keynote Speaker and Bestselling Author, joins the Bryan Kramer Show for real talk on finding the path to happiness through purpose, security, and living and feeling fully.
In This Episode * How knowing what you're best at leads to knowing who and how to help * Why finding joy means sometimes putting all your energy into feeling angry * How focusing on others leads to building your own confidence and charisma * Why moving forward means finding security first
Resources * Jairek Robbins on Twitter: @JairekRobbins * Live It!: Achieve Success By Living With Purpose * The Charisma Myth * The E-Myth Revisited * The Ultimate Blueprint for an Insanely Successful Business * Business Mastery
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Jay Acunzo, Creator and Host of Unthinkable, joins the Bryan Kramer Show for real talk on effective storytelling and natural upselling through unconventional thinking and trusting your intuition.
In This Episode * How being your most human self leads to your company standing out * Why harnessing creativity means rejecting conventional thinking and taking small steps * Where content quantity and quality live * Why owning white space is better than competing on the playing field * How better serving your customer leads to a focus on story delivery as opposed to tactic
Resources * Jay Acunzo on Twitter: @jayacunzo * Unthinkable * Sorry for Marketing
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Josh Bernoff, Chief Troublemaker at Without Bullshit, joins the Bryan Kramer Show for real talk on how and why bullshit creeps into your writing and what to do about it.
In This Episode * How the meaning ratio leads to clear, brief, fascinating communication * The dangerously tempting application of weasel words that dilute your message * Why the Iron Imperative means putting your reader ahead of your writing * How the ROAM approach ensures your writing rises above the collegiate level and makes an impact * Why bullshit-free writing means slapping yourself
Resources * Josh Bernoff on Twitter: @jbernoff * Without Bullshit * Writing Without Bullshit * Everybody Writes
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Tamsen Webster, Founder and CEO of Strategic Speaking, joins the Bryan Kramer Show for real talk on creating powerful presentations that connect with and impact audiences of all shapes and sizes.
In This Episode * The four S's of presentation strategy: substance, structure, style, and stage * How an imperfect presentation with errors can be a huge success * Why humanizing yourself in front of an audience means making errors and creating connections * The importance in preparation for preserving your message and being spontaneous * How and why presentations are not sales messaging * How creating space for agreement leads to sales without pushing
Resources * Tamsen Webster on Twitter: @tamadear * TEDx Cambridge * Magic Words
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Carrie Morgan, Author and Digital PR Consultant, joins The Bryan Kramer Show for real talk on building an online presence based on clarity of messaging, positioning, and target audience – then using that clarity to create trust, value and reputation.
In This Episode * The importance of building a platform before writing a book * Why marketing skills are not necessarily translatable to other products * How rising above the noise is about more than just visibility online * Why integrating a wide variety of PR tactics doesn't mean allocating a lot of resources to marketing * How pausing your marketing leads to better conversions * Why being successful means talking with your client about what they consider a success
Resources * Carrie Morgan on Twitter: @morgancarrie * Rock the Status Quo * Above the Noise * Later * SocialOomph
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Karen Hayward, Managing Partner and CMO at Chief Outsiders, joins the Bryan Kramer Show for real talk on climbing the professional ladder through building relationships, humility, and innovation.
In This Episode * How the voice of the customer leads to breakthrough products that define your business * Why moving forward means never thinking you're skills are acceptable * The power of the Emotional Freedom Technique * How staying humble can keep you moving forward
Resources * Karen Hayward on Twitter: @HaywardKG * Chief Outsiders * Vistage * BlueJeans * Dragon
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Marc Ensign, Internet Marketing Speaker, Author, Entreprenuer and All Around Do-Gooder, joins the Bryan Kramer Show for real talk on achieving the impossible through human-to-human interactions, perseverance, and being just a little bit dumb about the odds.
In This Episode * Why success means surviving getting hung up on and yelled at for a year * How stealing a phonebook leads to publishing an article * The power of tenacity and taking a chance with strangers * Why getting ahead means selfless acts to help others get ahead first * How a pinch of stupidity leads to overcoming insurmountable odds
Resources * Marc Ensign on Twitter: @MarcEnsign * Unbreakable: The Secret to Getting Anything and Everything You Ever Wanted * The One Thing
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Charlie Cole, Chief Digital Officer and VP at Tumi, joins the Bryan Kramer Show for real talk on team building, driving growth, and fostering innovation.
In This Episode * Why 97% of conferences are a waste of time and how to make the most of that that last 3% * How butting heads professionally can cultivate creativity and a whole new way of thinking * The importance of creating demand through unique experiences * Why your biggest strengths can take distract from developing your leadership capabilities * How the rise of video leads to a usability nightmare * Why starting over means reconnecting with past teachers
Resources * Charlie Cole on Twitter: @CharlieCole * Tumi * TechCrunch * Pando * PitchBook
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Mark Manson, best-selling author and Founder of Infinity Squared Media, joins the Bryan Kramer Show for real talk on the subtlety of not caring.
In This Episode * Why you are wrong about everything * How a healthy sense of uncertainty leads to caring about the right things * Why not giving a f*ck means reevaluating what you think is important * The importance of picking the right values for your life
Resources * Mark Manson on Twitter: @IAmMarkManson * The Subtle Art of Not Giving a F*ck * Zero to One
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Scott Monty, Founder and CEO of Scott Monty Strategies LLC, joins the Bryan Kramer Show for real talk on the pendulum of social sharing and the future of marketing.
In This Episode * The power of handwritten notes in the digital age * How and why the history of humanity directly informs modern relationships today * Why a digital marketing strategy to be more human can make a positive impact on your brand * How the pendulum of sharing is taking back privacy and intimacy in human interactions * Why current social measurements are based on inaccurate and misplaced models * How a social media tactic is not a strategy and why it's hurting your business
Resources * Scott Monty on Twitter: @ScottMonty * Pana * The Digital Transformation Playbook
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Brian Fanzo, CEO of iSocialFanz LLC, joins the Bryan Kramer Show for real talk on the risk and reward of staying authentic and vulnerable as a keynote speaker.
In This Episode * The power of networking and volunteering in establishing a speaking career * Why taking risks on being yourself means some lost opportunities in the short-term but a long-term reward for your career * How an authentic and successful career as a speaker means public vulnerability * Why being an entrepreneur does not mean being a soloprenuer * Celebrating wins and avoiding burn-out * Why keeping your ego in check means being publicly honest with your struggles
Resources * Brian Fanzo on Twitter: @iSocialFanz * iSocialFanz * BACKLAMP * X: The Experience Where Business Meets Design
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Tyler Anderson, Founder and CEO of Casual Fridays, joins the Bryan Kramer Show for real talk on how the large, nontraditional millennial workforce is changing what it means to be an employee.
In This Episode * How to unify and connect a scattered and remote workforce * Why employing millennials means forgetting the rules of a traditional workforce * How investments in technology lead to an enriching company culture * Technological tools for engaging and rewarding your millennial employees * Maintaining a positive office environment for employees that work from home
Resources * Tyler Anderson on Twitter: @tylerjanderson * Casual Fridays * Tack * Social Media Social Hour Podcast * Social Media Day San Diego * Zoom * 15Five * TINYpulse * Slack * How To Win Friends & Influence People
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Molly Roman, Life Coach and Founder of Verge of Greatness, joins the Bryan Kramer Show for real talk on building a life that you're happy with, sources of inspiration and support, and overcoming the challenges to finding success.
In This Episode * The importance of family support in building your business * Why achieving your goals means keeping a love intention and ditching the ego intention * How joyfully made decisions lead to your desired outcome * Why achieving success means overcoming failure, keeping positive, and learning from yourself
Resources * Molly Roman on Twitter: @V_of_G * Verge of Greatness * Good at Life * Matthew Kelly
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Jay Kuhns, VP of Operations and Healthcare Strategy at Kinetix, joins the Bryan Kramer Show for real talk on how building your best personal brand can drive your business to success.
In This Episode * How trusting your employees leads to a transformation in your business' success * Why attracting top talent means having an updated and contemporary social presence online * How your personal brand directly impacts your organization’s success * Why goal setting is holding you back * Three steps to revolutionize your recruitment
Resources * Jay Kuhns on Twitter: @jrkuhns * No Excuses HR * Kinetix HR * Evernote * Wunderlist * The Five Dysfunctions of a Team
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Tony Wrighton, creator and host of the top-rated Zestology podcast, joins the Bryan Kramer Show for real talk on the transition from media personality to personal development guru, increasing energy, lifestyle hacks, and public speaking calming techniques.
In This Episode * How switching off can increase energy and productivity * How tracking your activities can lead to better health and wellbeing * How meditation techniques and good posture can soothe your nerves for public speaking * Why obsessing over details can negatively affect your work/life
Resources * Tony Wrighton on Twitter: @tonywrighton * Zestology * My Symptoms * The Art of Learning by Josh Waitzkin
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Tamara McCleary, Founder and CEO of Thulium, joins the Bryan Kramer Show for real talk on the power of personal brand building, making difficult business decisions, and building relationships with and through technology.
In This Episode * How personal brand building will help you succeed in business and in life * Why spending less time on social media will help your brand succeed * Why knowing your story is key to building your brand * Why vulnerability makes your brand more relatable
Resources * Tamara McCleary on Twitter: @tamaramccleary * Acuity Scheduling * Thulium
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Fernando Anzures, Founder and CEO of Liquid Thinking Latam, joins the Bryan Kramer Show for real talk on finding your competitive advantage and making marketing more human through the experience model.
In This Episode * How previous work experience can inform your current business decisions * How creating real life experiences leads to brand ambassadors * Why improving marketing efforts means looking beyond the online influencer * Why every detail is important when creating a 360º experience
Resources * Fernando Anzures on Twitter: @fanzures * Social Influence Marketing by Fernando Anzures * Liquid Thinking * Tipping Point by Malcolm Gladwell
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Jonah Berger, marketing professor and NYT bestseller author, joins the Bryan Kramer show to discuss the subtle, often even hidden factors that shape behavior and how you can use them to run your own influence campaigns, adjust your marketing efforts, and more.
In This Episode:
- How Jonah Berger defines influence
- What factors and which people shape our behavioral norms
- How mimicry increases your influence over others
- The importance of measuring the right things to understand influence
- The biggest influencer marketing challenge that brands face
- The data you'll need to launch your own influencer campaign
Resources:
- Jonah Berger on Twitter (@j1berger), Facebook, and LinkedIn
- Contagious: Why Things Catch On
- Invisible Influence: The Hidden Forces That Shape Behavior
- A Matter of Taste: How Names, Fashion, and Culture Change by Stanley Lieberson
- The Mind Club: Who Thinks, What Feels, and Why It Matters by Daniel M. Wegner and Kurt Gray
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Mike Walsh, keynote speaker and CEO of Tomorrow, joins the Bryan Kramer Show for real talk on the future of human and robot interactions and how to keep human relationships alive in a world of technology.
In This Episode * Why influencing the future means getting out of your comfort zone and traveling to emerging markets * How evolving artificial intelligence leads to technology fading to the background * Why understanding the next generation means looking at the future of what they expect and what they will create * How an effective 21st century culture in an organization leads to working out the dynamics of networks that connect people * Why improving machine learning means teaching a computer to be irrational
Resources * Mike Walsh on Twitter: @mikewalsh * Pocket * Evernote * Sapiens
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Joseph Jaffe, CEO and Co-Founder of Evol8tion, joins the Bryan Kramer Show for a real talk on how brands can benefit from partnering with startups.
In This Episode * Why being self-employed means difficulty for a good work/life balance * How pairing with startups leads to innovation for established brands * Why growth for young brands means embracing their first customers * How to reward and retain customers and employees through customer service * How brands can innovate by using their employees as resources
Resources * Joseph Jaffe on Twitter: @jaffejuice * Evol8tion * Z.E.R.O.: Zero Paid Media as the New Marketing Tool * A Dog Named Jimmy * Gina Waldhorn
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In This Episode * How businesses use humor to tell their brand story * How to tell funny stories without sounding like you are trying to be funny * How creating a community of humorists has led to better content * How to use humor without offending people
Resources * David Nihill on twitter: @FunnyBizzSF * FunnyBizz * Malcolm Gladwell's 10,000 hour rule * The Man who Tried to Save the World * 7comedyhabits.com * Ken Robinson's TED Talk * David Spinks CMX
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Erik Qualman, bestselling author and CEO of Equalman, joins the Bryan Kramer Show for real talk on how to achieve your best life and leadership in a world that's always changing.
In This Episode * Why loving what you do makes failure more rewarding * The five habits everybody can practice to achieve their best life * How multi-tasking leads to no-tasking * Why starting your business successfully means starting today, even if you think you're not ready * Why pushback means you're on the right path
Resources * Erik Qualman on Twitter: @equalman * Equalman * Tim Ferris and the Four Hour Work Week * Social Media Revolution * Duolingo * Give and Take
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Jon Miller, CEO and Co-Founder of Engagio, joins the Bryan Kramer Show for real talk on finding the right marketing automation balance without sacrificing that human-to-human interaction.
In This Episode * How unprepared technology gave personalized marketing interaction a bad name * Why successful marketing technology means something that is an operational (not capital) expense * Why demand gen marketing means untargeted fishing with a net * How science and hard data leads to better human interactions through relevance and resonance
Resources * Jon Miller on Twitter: @jonmiller * Engagio * Engagio PlayMaker * Marketo * The 1:1 Future * Wait But Why * Buffer * The Hard Thing About Hard Things
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Jared Hendler, Director of Marketing and Communications at the Sundance Institute, joins the Bryan Kramer Show for real talk on the importance of story to cut through digital noise and audience fatigue.
In This Episode * How all this technology is leading us back to an old-school focus on story * Why success means taking time for yourself and building a candid team * How creating community means choosing your tools wisely * The value of real-world experience over formal education
Resources * Jared Hendler on Twitter: @jaredhendler * Sundance Institute * Slack
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Phil McKinney, author and CEO, joins the Bryan Kramer Show for real talk on what it means to be innovative and how to overcome corporate obstacles to achieve dynamic results.
In This Episode * Why being innovative means relearning something you used to know * How simple questions can lead to powerfully innovative ideas when answered repeatedly * Why creating an innovative climate means winning over "corporate antibodies" * The challenge of the 90% failure rate * How innovation stems from teams rather than individuals
Resources * Phil McKinney on Twitter, Facebook, LinkedIn, YouTube, and Google+ * Killer Innovations * Phil McKinney's Blog * Beyond The Obvious * Gallup Strengths Finder * The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
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Sunny Lenarduzzi, Social Media Strategist and Consultant, joins the Bryan Kramer Show for real talk on the future of video marketing and the growing importance of YouTube.
In This Episode
- The pros and cons of resourcefulness in building a business
- Why live and recorded video are the same production sandwich
- How embracing transparency leads to an effective YouTube channel
- Why getting your feet wet with video marketing means using Snapchat with your friends
- The secret to YouTube rankings
- How authority, consistency, and engagement leads to a robust video community
Resources
- Sunny Lenarduzzi on Twitter, YouTube, Facebook, and Instagram
- Recording for Revenue
- Google AdWords Keyword Planner
- The Four Agreements: A Practical Guide to Personal Freedom
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Sally Hogshead, Hall of Fame Speaker and Best Selling Author, joins the Bryan Kramer Show for some real talk on the power of fascination through difference and how you can overcome pitfalls with the three D's: Delegate, Discipline, Delete.
In This Episode * The history and power behind fascination * Why it's not about being better than your competitor * The importance of having a speciality and over-delivering * How to get over pitfalls with the 3 D's: Delegate, Discipline, Delete * Why a low point in your life is an opportunity for reflection and improvement
Resources * Sally Hogshead on Twitter: @SallyHogshead * How The World Sees You * Fascinate: How to Make Your Brand Impossible to Resist * VisualThesaurus.com * Scaling Up: How a Few Companies Make It... and Why the Rest Don't * Brand Fascination Profile
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Simon T. Bailey, Hall of Fame Speaker and Executive Advisor, joins the Bryan Kramer show for real talk on achieving brilliance in an average world through speaking,leading, and personal development.
In This Episode * Why a disrupted economy and changing employee base means an evolution in leadership style * How engaged employees lead to a positive customer experience * Why success means getting out of your own way * The Disney approach to recruitment and why it works * How to teach an old company new tricks when it comes to hiring
Resources * Simon T. Bailey on Twitter, Facebook, LinkedIn, Instagram * SimonT.Bailey Community * EyeJot * Bold: How to Go Big, Create Wealth, and Impact the World * Meditate on Your Personal Brilliance:52 Affirmations to Reignite Your Life
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Lisa Nirell, Chief Energy Officer of EnergizeGrowth, joins the Bryan Kramer show for real talk on leading a balanced life so you can get more done and feel better, both professionally and personally.
In This Episode * The importance of daily white space * How removing yourself from your normal routine and surroundings leads to a more creative life * Why finding balance means being an entrepreneur anywhere and everywhere * How relying heavily on technology leads to missed cues and muted intuition * Why pets are important mindfulness reminders
Resources * Lisa Nirell on Twitter: @lisa_nirell * Energize Growth on YouTube * The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World
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Jeff Bullas, CEO of JeffBullas.com, joins the Bryan Kramer show for some real talk on climbing the social mountain, the cultural significance of social media, and how to transcend the noise.
In This Episode * The importance of finding a content distribution vehicle early * Why following people that are better than you helps develop your own social presence * How automation can create real connections and help scale your business at the same time * The growing relevance of analytics * Why striving for perfection leads to a stagnant career
Resources * Jeff Bullas on Twitter, Facebook, LinkedIn * Hubspot * Shuttlerock
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John Hall, CEO of Influence & Co., joins the Bryan Kramer show for some real talk on his insightful approach to branding and leadership, why the phrase "personal branding" is misleading, and the reason he aims to NOT be the smartest person in the room.
In This Episode * The importance of focusing on the bad and boring stuff * Why your team should be way smarter than you * How challenges in our personal and professional lives are opportunities for growth * Success is different for everybody * Why "personal branding" is a terrible phrase
Resources * Influence & Co. * John Hall on Twitter and LinkedIn * John's Weekly Columns on Forbes and Inc.com
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Chris Brogan, NYTimes best-selling author and CEO of Owner Media Group, joins the Bryan Kramer show for some human conversation about how to change your brand and your reputation, the important changes in communication over the years, and why human connection matters.
In This Episode: * The difference between caring about tools and caring about how tools affect business * How to pivot your personal brand and change people's perception of you * The changes in communication, sharing, and people over the last five years * Chris Brogan's methodology for sharing information online * The connection between adapting your health and adapting your business * The importance of work/life alignment for success
Resources: * Owner Media Group * Brian Fanzo, iSocialFanz * The Freaks Shall Inherit the Earth, by Chris Brogan * Trust Agents, by Chris Brogan and Julien Smith * Spartan Races
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Billy Blanks Jr, creator of the Dance It Out dance fitness program, joins the Bryan Kramer show for some human conversation about finding your own path in the shadow of others, fighting for your dream, and empowering others.
In This Episode: * How to build a nurturing community where people feel safe and empowered * How to fight negative associations with your industry * Why "Dance It Out" has had profound effects on students * The incredible feat of enriching others' lives while fighting your own personal struggle * How to know when a risk is worth taking * How to evaluate whether a fitness program is right for you * The struggle of finding your own path in the shadow of a parent * How a comment from Oprah led to a moment of revelation for Billy Blanks Jr.
Resources: * Dance It Out Program * Billy's MoveTube Network * Billy Blanks Jr on Dr. Oz * NSL: Nspire Sports League * "The Power of Broke", by Daymond John
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E. Brian Rose, Co-Founder and Owner of JVZoo.com, joins the Bryan Kramer show this week to discuss hogging the spotlight, why staying humble is crucial for the life of your business, and how throwing parties helped him achieve success.
In This Episode: * How to get your product in front of the right eyes * Funneling a need for attention into success * Why placing trust in others is crucial to your success * How to deal with and survive the 'feast or famine' nature of breaking into the internet marketing world * Why your own ideas about money may be causing you to make less * How to build a loyal community that can save you money on advertising * Why your ego can harm your business * Freeing yourself from the modern ideas of productivity and scheduling
Resources: * EBR's Personal Website * JVZoo.com * Daily Marketing Video Tips from E. Brian Rose * "Millionaire Within", By E. Brian Rose * "How to Win Friends and Influence People", By Dale Carnegie * Marketing Mayhem, JVZoo's Marketing Conference
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Stephen Aartsol, Founder and CEO at Tower Paddle Boards, joins Bryan for some human to human conversation about surviving the Shark Tank, attracting the best talent, management by absence, and ultra productivity.
In This Episode: * The two required elements of a successful entrepreneur * Learning to lead: how to successfully manage people * Building company culture that attracts top talent * Learning from mistakes: transforming them into your greatest strengths * Why people are the most elusive and important variable in achieving financial success * Extreme productivity hacks: What vital tasks can you abandon? * What is the most important future trend of internet marketing? * The best ways to learn while working on the cutting-edge of an industry
Resources: * Tower Paddle Boards * Tower Life Magazine * Tower Made * Pangiva: Shipping Data Website * "Zero to One" by Peter Thiel * Stephen Aarstol's Shark Tank Pitch * "The Four Hour Work Week" by Tim Ferris
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Wall Street Journal best selling author of "Will It Fly?", internet marketer, and blogger, Pat Flynn joins the Bryan Kramer show to share his wisdom about transparency, building community, and staying humble.
In This Episode: * What passive income means and how you can use it to your advantage * The true meaning and value of transparency in the online space * Why resistance is your most valuable asset * How to create loyal communities * Identifying your superpower and applying it * How to communicate with your audience * What it means to be a "crash test dummy" and why it can lead to success * What the "curse of knowledge" is and how it applies to you
Resources: * Slack * Pat Flynn Website * Just in Time Learning Systems * Sunrise Calendar App * The One Thing, By Gary Keller and Jay Papasan * Pat Flynn's New Wall Street Journal Best-Seller Book, "Will It Fly?" * Pencils of Promise
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Bryan is joined by best-selling author, keynote speaker, social media evangelist, and the Queen of Facebook, Mari Smith, to discuss saying no with honor, investing in yourself, and mentorship.
In This Episode: * Knowing yourself inside and out * How to say no in an "honoring way" * Making the leap and investing in yourself * Releasing what is holding you back * The value of finding mentors in your life * Why you should love your ego * Why self-care is the key to your productivity * Why we all need something to aspire to and the quickest way to achieve it
Resources: * Mari's Website * Mari's Twitter * "Rising Strong", By Brene Brown * "Leading With Emotional Intelligence", By Reldan Nadler * Adobe Post, Social Graphics App * BreakTime, App to help you schedule breaks while working * Mentor to Mari Smith: Darren Hardy of the "Compound Effect" * Mentor to Mari Smith: Mike Stelzner of the Social Media Examiner
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John Lee Dumas, of the Entrepreneurs on Fire podcast, joins the Bryan Kramer Show to give listeners an inside look into his podcasting process, method to knocking down your biggest hurdle in 100 days, and how to live a life of value.
In This Episode: * The single biggest problem plaguing unsuccessful entrepreneurs * How to create a tipping point * Building a life of value, not success * How to identify voids that you can step into * The simple science of setting and accomplishing goals * Tools to help you knock over the biggest dominoes in your work * What to do when you don't have the experience you need * Why it's okay to be bad sometimes * Inside John's successful podcast hosting process
Resources: * EO Fire Podcast * Freedom Journal Kickstarter to Benefit Pencils of Promise * Podcaster's Paradise * John Lee Dumas's Twitter
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Gary Vaynerchuk, of Vaynermedia, Wine Library, and co-founder of VaynerRSE investment fund, joins the Bryan Kramer Show to discuss his greatest weakness, dealing with stress, and how he thinks a healthy ego plays into your business.
In This Episode: * What your stress level can tell you about yourself * Mortality Reality Check: Can it relax you? * What you can stand to gain from saying "no" * Brainstorming health hacks * The boundaries of a healthy ego in business * The life-changing power of confidence * Why doing good for others is so important * Gary's uncanny ability to read future trends... and what he's looking at next * The quickest way to get ahead in any industry * What defines an "A Player"
Resources: * Gary's newest book, "AskGaryVee" * Gary's Website * Gary's Twitter * VaynerMedia * Gary's book, "Crush It" * Gary's book, "Jab, Jab, Jab, Right Hook" * #AskGaryVee Show * Wine Library TV * Obsessed with Samantha Ettus * The YES Virus
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Author, speaker, advisor, documentary filmmaker and mom, Porter Gale joins the Bryan Kramer show to discuss her typical day, how the intern today can become the CEO of tomorrow, and what it takes to make a true connection with other people.
In This Episode: * Nurturing a community to keep you motivated and inspired * Developing extroversion for the introvert * The crucial importance of asking for help * Finding the creative voice within each of us * Not leaving before the miracle * Why the golden rule is more important now than ever before * Best advice for young entrepreneurs
Resources: * Porter's Twitter * Porter's Website * "Your Network is Your Net Worth" * Porter's Recent Social Chorus Webinar
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Marcus Sheridan, Partner of River Pools and Spas and President of the Sales Lion Consultancy, joins the Bryan Kramer show to discuss distilling our thoughts, moments of magic, and how to tell your story.
In This Episode: * What makes a great event * Drawing on your creativity in your most stressful moments * How to develop teaching and learning in everyday conversation * The marketable value of being able to simplify information * The power of asking questions * The buffet principle * The number one determining factor in your ability to be successful * Why running a podcast is a great tool for learning
Resources:
- The Mad Marketing Podcast
- Marcus Sheridan's Sales and Marketing Consultancy
- Marcus Sheridan's Twitter
- The Pool School (They Ask, You Answer)
- Jim Rohn
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Juliet Blake joins Bryan Kramer for the very first episode of the BK Show, deconstructing human behavior to find tactics and tools to create peak performance.
Juliet started out as the President of the Henson Company, overseeing the Muppets Franchise as well as all television programming. Today, she serves as the Curator of Special Projects for the Ted Talk Conference and she’s also the producer of her own television and film projects including, “The Hundred Foot Journey”.
At Ted, Juliet helps people tell their stories in an authentic and affecting way. She trains Ted speakers to eliminate any “business-y” impulses in order to focus on drawing out their authenticity. She impresses the importance of really digging deep to find the main thrust of the story you’re telling, encouraging speakers to take the necessary time to truly identify the heart of the matter.
As a visionary and mentor, Juliet shares her advice on identifying authentic stories, finding your path, being the only woman in the room, and never ever giving up.
In This Episode:
- The important difference between speaking and giving a speech
- The importance of both finding mentors and mentoring others
- Inspiration drawn from Ted Talks
- Identifying a story with value
- The transformation of storytelling over the years
- Juliet’s biggest piece of advice
- The experience of being the only woman in the room
- What should really be taught in schools today
- Why Juliet doesn’t plan for the future
- The most important qualities for successful business people