A Counselors Journey To Private Practice: Recent Episodes
Juan Santos
Discover the essential keys for achieving growth, mastering marketing strategies, and thriving in a successful counseling private practice through our podcast.
A must-listen for mental health private practitioners, this show, hosted by counselor and business owner Dr. Juan Santos, brings you in-depth interviews with successful counselors.
Dr. Santos shares his personal insights, providing valuable advice on the nuances of growing and marketing a counseling private practice.
đ Why Tune In?
Each podcast episode provides actionable strategies designed to empower you in building and scaling your private counseling practice. From practical tips to real-world success stories, our podcast is your go-to resource for achieving success in private practice.
đ What to Expect:
- Inspiring Interviews: Gain valuable insights from successful counselors who have created a thriving private practice.
- Personal Perspectives: Dr. Juan Santos shares his own experiences and expertise, offering a unique blend of professional advice and personal anecdotes.
- Actionable Strategies: Every episode provides tangible, implementable strategies that you can immediately apply to enhance your counseling business.
đ Subscribe Now and Transform Your Counseling Practice!
Subscribe now on your preferred podcast platform and gain access to the tools, insights, and strategies that will propel your counseling business to new heights. Tune in to "A Counselors Journey To Private Practice"
In our latest podcast episode, we had the pleasure of hosting Hector Ventura, an LCSW who's breaking barriers in mental health support! Don't miss out on this podcast episode.
Episode Highlight: Hector delves into his journey of starting a counseling private practice, with a focus on providing support tailored to men and the Hispanic community.
He talks about overcoming stigma to creating safe spaces for meaningful conversations, Hector shares insights on navigating the unique challenges these groups face in seeking mental health assistance.
Key Takeaways:
1. The importance of culturally competent counseling: Hector talks about the significance of understanding cultural nuances and how it influence the therapeutic process.
2. Breaking down barriers: Hectorencourages open dialogue around mental health within traditionally underserved communities.
3. Tips for aspiring counselors: Whether you're starting your own practice or entering the field, Hector shares his advice for making a meaningful impact in mental health advocacy.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provi
The LYLAS Podcast
If you know what LYLAS stands for, then this podcast is for you! Two besties since...
Listen on: Apple Podcasts Spotify
Support the show
Hey there, counseling enthusiasts! Welcome back to another insightful episode of A Counselors Journey To Private Practice, the go-to resource to help counselors start and grow a counseling private practice.
Are you looking to enhance your counseling progress notes and streamline your practice for success in the mental health business?
Join us today on A Counselors Journey To Private Practice podcast, as we share expert tips tailored for counselors in private practice.
In this episode, we'll cover strategies to make writing counseling progress notes easier.
In this power-packed episode, we'll explore:
- Clarity and Conciseness: Learn how to write progress notes that are clear, concise, and effectively communicate client progress, ensuring compliance and continuity of care in your mental health business.
- Consistency and Timeliness: Gain insights into establishing consistent documentation practices and strategies to ensure timely completion of progress notes.
- Continual Improvement: Unlock methods for ongoing self-assessment and improvement of your progress note documentation, fostering professional growth and enhancing the quality of care in your mental health business.
Ready to get better at writing your counseling progress notes and take your counseling business to the next level?
Tune in to our podcast episode now for actionable tips and insights!
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of their
Support the show
3 Keys To Effective Productivity In Your Counseling BusinessHey there, counseling enthusiasts! Welcome back to another insightful episode of A Counselors Journey To Private Practice, the go-to resource for aspiring and seasoned counselors eager to thrive in their private practice journey.
Today, we're diving deep into the latest episode of our podcast where we uncover the 3 Keys to Effective Productivity in Your Counseling Business!
Episode Highlights:
-
Delegation: Learn how to delegate tasks efficiently in your counseling business. Free up your time to focus on what truly matters â your clients and the essential areas of your counseling private practice. Learn strategies to empower your team and streamline your operations.
-
Automation: Explore the world of automation and learn how to leverage technology to simplify repetitive tasks, enhance client experiences, and boost overall productivity.
-
Elimination: Learn the art of eliminating non-essential tasks and commitments that drain your energy and hinder your business growth. Learn to prioritize effectively and let go of what's holding you back so that you can build a successful counseling business.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.c
The LYLAS Podcast
If you know what LYLAS stands for, then this podcast is for you! Two besties since...
Listen on: Apple Podcasts Spotify
Support the show
Marketing And Building Authentic Relationships In Your BusinessHey there, counseling enthusiasts! Welcome back to another insightful episode of A Counselors Journey To Private Practice, the go-to resource to help counselors start and grow a counseling private practice.
Today, we're diving deep into a topic that resonates with counselors in private practice: "Marketing And Building Authentic Relationships In Your Business."
Episode Highlights:
1. Get away from medical terminology.
2. Learn which parts of your authentic self you are comfortable sharing.
3. Create an email list to help you build a relationship overtime.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:
The LYLAS Podcast
If you know what LYLAS stands for, then this podcast is for you! Two besties since...
Listen on: Apple Podcasts Spotify
Support the show
Making Counseling Accessible - Strategies for AffordabilityHey there, counseling enthusiasts! Welcome back to another insightful episode of A Counselors Journey To Private Practice, the go-to resource for aspiring and seasoned counselors eager to thrive in their private practice journey.
Today, we're diving deep into a topic that resonates with counselors in private practice: "Ways To Make Your Counseling Practice Affordable."
Episode Highlights:
1. Sliding Scale Fee Structures.
2. Pro Bono Work and Community Outreach.
3. Telehealth Options.
4. Group Therapy Models.
5. Collaboration and Partnerships.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show
What to Avoid When Hiring Counselors for Your Counseling Business
Welcome back to "A Counselor's Journey To Private Practice," your counseling business podcast. In today's episode, we're tackling a crucial aspect of growing your counseling business â hiring the right counselors.
Join us as we unveil the pitfalls to avoid and the keys to making sound decisions when bringing new talent into your practice!
Episode Focus: Navigating the Hiring Process Successfully
Here's a glimpse into the essential insights we'll be sharing:
- Take your time when hiring a new counselor.
- Don't just go with your gut when hiring a new counselor.
- Explore effective strategies for conducting comprehensive interviews.
- Ensure that you are checking references and assessing fit within your counseling practice.
- Create a system that highlights the value of ongoing professional development for counselors.
- Explore the importance of hiring counselors committed to continuous learning, staying updated on industry trends in the counseling field, and investing in their professional counseling growth.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselo
Support the show
Welcome back to "A Counselor's Journey To Private Practice," your counseling business podcast. In today's episode, we're tackling a crucial topic in healthcare. How to handle a healthcare breach that can impact the money of your practice.
Join us as we unveil the pitfalls to avoid and the keys to making sound decisions in your counseling business.
Episode Focus: Navigating the Hiring Process Successfully
Here's a glimpse into the essential insights we'll be sharing:
- Increase the number of insurance panels that your practice is on. This is helpful in case one is not able to pay you.
- Increase the number of out-of-pocket services that your practice can offer.
- Learn how to bill so that you are solely reliant on one place.
- Build a safety nest so that you have enough additional money to address the times in your practice when insurance companies are slow to pay you.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
The LYLAS Podcast
If you know what LYLAS stands for, then this podcast is for you! Two besties since...
Listen on: Apple Podcasts Spotify
Support the show
Training Your Administrative Staff for Counseling Practice Success
Welcome back to the podcast "A Counselor's Journey To Private Practice," where we empower mental health professionals not just in the therapy room but also behind the scenes. In today's episode, we're diving into the heart of your counseling practice â the administrative staff.
Join us as we uncover the strategies and keys to effectively train your administrative team for peak performance and practice success!
Episode Focus: Strategies for Effective Administrative Staff Training
Here's a glimpse into the transformative insights we'll be sharing:
- Plainly define the roles of your administrative staff within the counseling practice.
- Establish a comprehensive understanding of tasks that the administrative staff can follow.
- Create training for your administrative task.
- Teach your administrative staff to implement procedures for client intake, ensuring a seamless and welcoming experience.
- Train your administrative staff on collecting essential client information such as that during the intake process of the client.
- Train your administrative staff in addressing common client questions.
- Explore ways to streamline administrative processes in your counseling practice.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make th
The LYLAS Podcast
If you know what LYLAS stands for, then this podcast is for you! Two besties since...
Listen on: Apple Podcasts Spotify
Support the show
Unlocking Success: Transitioning from Solo to Group Counseling Practice
Welcome back to "A Counselor's Journey To Private Practice," where we empower mental health professionals to navigate the journey of building and growing their counseling businesses.
In today's episode, we focus on moving from a solo counseling practice to a thriving group counseling practice. Join us as we unlock the keys to success.
Here's a glimpse into the invaluable insights we'll be sharing:
- Explore the importance of creating a collaborative and supportive work culture within your group counseling practice.
- Learn strategies for promoting open communication in your counseling office.
- Define clear roles and responsibilities for each counselor and administrative staff within the group practice.
- Discuss strategies for effective delegation and task assignment in your counseling office.
- Learn strategies to promote accountability to ensure smooth operations and client care.
- Foster a culture of ongoing learning and professional development in your group counseling practice.
- Provide opportunities for training and growth in your counseling practice. ,
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
It's time to create and launch your course!
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1
The LYLAS Podcast
If you know what LYLAS stands for, then this podcast is for you! Two besties since...
Listen on: Apple Podcasts Spotify
Support the show
Billing Mastery: Navigating In-Network and Out-of-Network Terrain in Counseling Practices đ
Welcome to another episode of "A Counselor's Journey To Private Practice," where we unravel the intricacies of running a successful counseling business. Today, we're diving into the realm of billing and the nuances of managing in-network and out-of-network dynamics.
Here's a glimpse into what we'll explore:
1. Decoding In-Network and Out-of Network Billing In Your Counseling Practice
- Unpack the advantages and considerations of being an in-network provider.
- Uncover the flexibility of being an out-of-network provider.
-
Explore the potential benefits, including setting your own fees, offering specialized services, and maintaining greater control over your practice.
-
Client Communication Strategies
-
Learn effective ways to communicate billing details to clients, whether you're in-network or out-of-network.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Current Trends in Counseling Private Practice BusinessesIn our latest podcast episode, we talk about the pulse of the counseling profession, dissecting the trends that are shaping the future of private practice businesses. Here's a sneak peek at the key insights:
1. Telehealth Impacting Private Counseling Practices
- Explore the rise of telehealth services in counseling private practices.
- Learn how embracing virtual therapy is impacting client engagement and accessibility.
2. Holistic Approaches to Mental Health
- Keep up with the trend of integrating holistic practices into your counseling services.
- Discover how counselors are blending traditional therapeutic approaches with mindfulness, wellness, and alternative therapies.
3. Navigating the Digital Landscape In Your Counseling Business
- Learn how digital marketing impacts reaching diverse audiences.
- Get tips on creating a compelling online presence, utilizing social media, and leveraging digital tools to attract and retain clients.
4. Specialized Counseling Services
- Discuss the increase demand for specialized counseling services.
- Explore how counselors are creating unique niches, from trauma-informed care to specialized therapeutic modalities.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsa
Support the show
Are you using CHAT GPT in your counseling practice?
This podcast episode talks about using Artificial Intelligence and Chat GPT as counseling for the purpose of SEO and marketing.
Enjoy the episode.
Key items that your website must have for SEO:
- Speak to the language of the client.
- Use words that your client is searching for.
- Perform a keyword analysis on pages and post on your site. This is a great way to ensure that your website is ranking high.
- Give your images alt text that focuses on SEO.
- Connect your website to your social media platforms.
- Work with a consultant that can help you improve your website ranking.
Are you interested in receiving help with your counseling business?
CLICK HERE Start an email list so that you can keep your clients and members in the loop. This is a must-have for business owners. Use the link below to get started with Converterkit. It's a platform that I use and that I am an affiliate for.
https://convertkit.com?lmref=Yc4cIg Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://ww
Support the show
On this episode of A Counselors Journey To Private Practice, we focus on helping counselors convert their counseling website.
Why your counseling website is not converting:
- Need a better call to action.
- The website is loading too slowly.
- The website needs a menu that is easy for the client to use.
- The website lacks compatibility with mobile, tablet, and CP.
- The website does not have social media preferences.
- The website does not have resources to support the client.
Key items that your website must have for SEO:
- Speak to the language of the client.
- Use words that your client is searching for.
- Perform a keyword analysis on pages and post on your site. This is a great way to ensure that your website is ranking high.
- Give your images alt text that focuses on SEO.
- Connect your website to your social media platforms.
- Work with a consultant that can help you improve your website ranking.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Key items that your website must have for SEO:
- Speak to the language of the client.
- Use words that your client is searching for.
- Perform a keyword analysis on pages and post on your site. This is a great way to ensure that your website is ranking high.
- Give your images alt text that focuses on SEO.
- Connect your website to your social media platforms.
- Work with a consultant that can help you improve your website ranking.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Streamlined Media
Quit making marketing complicated, just launch a podcast!
Support the show
The podcast episode talks about how to deal with burnout in private practice. Counselors can learn what to expect when starting a counseling business, how to manage a caseload in order to improve profits while steering clear of burnout in private practice, and how to practice self-care as mental health business owners. The podcast host, Juan Santos, talks about the importance of creativity, innovation, and spending time doing the tasks that you feel most competent in.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Support the show
The podcast episode talks about the genius zone for counselors in private practice. The podcast host, Juan Santos, talks about the importance of creativity, innovation, and spending time doing the tasks that you feel most competent in.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's episodes help counselors how to handle the slow periods in building a counseling private practice. The podcast host talked about the summer slump and slow points for mental health business owners.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's episodes help counselors how to start a counseling private practice without feeling stressed and reaching burnout.
Key areas that were discussed included:
- Building systems in the counseling bussiness.
- Having a clear marking and branding plan for the counseling business.
- Delegating for the counseling practice.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's episodes help counselors how to utilize SEO to start and grow a counseling private practice. Key SEO strategies that were talked about in the podcast episode:
- Internal link for SEO.
- External link for building SEO.
- SEO practices for images.
- SEO practices for titles.
- How to write meta descriptions for SEO.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's episodes help counselors how to:
- Increase profits in the counseling practice.
- Build marketing stratiges.
- Level up the counseling business.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's episodes help counselors how to stand out when building a successful counseling private practice.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's episodes help counselors how to hire an intake coordinator, what to consider when hiring an intake coordinator for your mental health business, and how to outsource in your counseling business.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on how you can build a successful counseling practice with your spouse, partner, or friend.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on how counselors can explore the key reasons to why it may be important to have a niche when building a successful counseling private practice.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on marketing your counseling practice. We talk about:
- Why marketing fails counselors at times.
- What counselors can focus on when marketing.
- Keys to marketing and branding for counselors.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on what steps you can take to build a successful counseling private practice.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on understanding if you need a practice management system in your private practice.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on whether or not you need to have an ideal client to be successful in your counseling private practice.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on how counselors in private practice can get better with sticking to their no-show or late cancellation fee.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on how can counselors get started by adding passive income to their counseling practice and adding side hustles or additional streams of income to their counseling business.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Today's question is focused on how to get more referrals in your counseling private practice.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Tip #1
Connect your social media accounts to your private practice website. That's going to boost your search engine optimization. YouTube is a fantastic way to increase your SEO, put out helpful content, and get more traffic to your website. Whenever you do your videos, you can have internal links and backlinks connected to them. When you do that, it tells the online world that you are relevant.
Tip #2
Next, make sure that you craft irresistible headlines. Do your due diligence and get on Google. Use resources to check how your headlines will rank with Google. If you haven't already, I highly suggest checking out the work of Neil Patel. He has a Step-by-Step Guide to Writing Powerful Headlines. You can check that out HERE.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Support the show
Counselors in private practice can use the SEO tips below to increase conversions, rank higher on Google, and increase passive income as a counselor in private practice.
SEO tips to rank higher for counselors:
- Use internal links.
- Use external links.
- Focus on both short and long-tail keywords.
- Write long posts that range 1 to 3k words.
- Hire a professional.
- Use a marketing schedule to build consistency.
Are you interested in receiving help with your counseling business?
CLICK HERE Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee
Support the show
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show
There are key ways that you can make your marketing funnel more effective and profitable.
A funnel system is a wonderful marketing strategy that counselors in private practice can use to convert leads. This simply means that you can use the marketing system to add clients to your caseload, sell products such as books, and courses, or even get people to join a workshop that you are hosting.
Below are areas that you can focus on when the goal is to improve your marketing funnel:
- Add in quality images.
- Try using video.
- Perform A/B testing.
- Add more value and rich content to your funnel system.
- Get more reviews on your service or product.
- Add more steps to your marketing funnel system.
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show
It is vital that you know what a marketing funnel is and how a marketing funnel can help your counseling website.
What is a marketing funnel:
A marketing funnel is a marketing strategy that takes a "potential client or customer" through a series of steps with a clear end goal. The end goal could be that they purchase a course from you or start counseling in your practice.
Benefits to using a marketing funnel:
- Develop stronger relationships with persons in the online space.
- Give value.
- Showcase your knowledge.
- Increase profits.
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show
Learn what you're about me page must-have on your counseling website. This is the page on your website that lets people build a connection with you and ultimately identify if you are a good fit for them.
What counselors should have on there about me page:
- A professional picture.
- A strong impression.
- Connection.
- Details on your personal and professional life.
- Who is your ideal client?
- What does your ideal client struggle with?
- Your ideal client's pain points.
- Common ways you support your ideal clients.
- Less jargon and more easy-to-read words.
- Use stories.
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, and share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show
What You Must Have On Your Counseling Website :
- A call to action.
- Consistent theme and layout.
- Easy to read writing.
- Speak to your client's pain points.
- A menu that is easy to navigate.
- An FAQ page.
- A contact us page.
- No broken links or pages that do not work.
- A site that loads fast.
- A site that can be used on all devices.
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show
You heard it here first. Season 3 of A Counselors Journey To Private Practice is all about helping you know everything that you need to know about building a counseling website that converts.
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show
Below are key mistakes to avoid when building and sustaining your side hustle:
- Avoid starting and stopping. If you are going to start a side hustle as a counselor, push to create and release your side hustle. Versus starting it not releasing it.
- Avoid the mindset that it has to be perfect. It's okay to start with what you have and adjust it as you move forward.
- Avoid restarting your business. You have a network and referrals that you currently utilize. When building your side hustle, reach out to who you know. Versus thinking that you need to create an entirely new set of networks.
- Avoid creating and not selling. It is vital to do both. Spend time creating your product and engaging in the sales process.
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show (https://www.buymeacoffee.com/juansantos)
As you build your side hustle consider how innovation plays a role. This episode of a counselor's journey to private practice interviews Dr. Perez. She shares her background and expertise in helping businesses tap into innovation as they build success.
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show (https://www.buymeacoffee.com/juansantos)
Todayâs podcast interview with Alison was amazing. We talked about all of her side hustles, which were many. She has created business after business and certainly is a leader for counselors in private practice to go to. I was a student of hers in the group practice mastermind years back. Alison is the owner of Move Forward Counseling and Move Forward Assistants LLC. Check out Alisonâs current side hustle Thera-Suite. https://thera-suite.com/
Key items that were discussed in the podcast interview:
- Focus on helping others.
- Do not give up.
- Research your market so that you can identify pain points. Remember, pain points are what your audience needs.
- Create products while improving them. You do not have to have the perfect product. You are allowed to start and work to improve it as you go.
- Consider how much time your side hustle will pull from you. This way you are able to plan accordingly.
- Take action versus spending too much time on learning.
- Ask for help. You can do this by getting connected with a mastermind group.
- To connect with Alison visit: https://www.practiceofthepractice.com/
Are you ready to hire an expert that can help you market, brand, and grow your business?
Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Support the show (https://www.buymeacoffee.com/juansantos)
Uriah Guilford is a group practice owner and the owner of the productive therapist a virtual assistant company. Uriah is a counselor that has created lots of side hustles. He has tried creating e-books, online courses, group counseling, consultation, and more. To check out Uriahâs company productive therapist follow the link https://productivetherapist.com/
Key items that were discussed in the podcast interview:
- Try to face the fear of putting your product out there. This means that you will more than likely have a fear. Such as fear of judgment or fear that your product is not good enough. Try to overcome this by putting your product out to the world and knowing that you will always have space to work on it.
- Join a group of peers that can help you along the way. This can include creating a mastermind group or joining something similar. Use this space to explore your ideas and receive constructive feedback.
- Invest in yourself.
- Expect to make mistakes.
- Guilford Counseling: https://guilfordfamilycounseling.com/santa-rosa-teen-counselor-uriah-guilford/
- Productive Therapist: https://productivetherapist.com/
Are you ready to hire an expert that can help you market, brand, and grow your business? Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show (https://www.buymeacoffe
Support the show (https://www.buymeacoffee.com/juansantos)
Ways to increase your side hustle income as a mental health professional:
- Focus on ways to increase your fees. This can right away drive up your profits.
- Go back and revisit market trends. Identify what changes you can make to improve your sales funnels.
- Track what you are doing.
- Ensure that you are using marketing funnels.
- Explore your ROI = return on investment.
- Develop organic and paid avenues for online traffic development.
- Hire professionals. Use the link below to get started with a Fiverr professional that can help with marketing and branding.
- Ensure that you have a strong media appearance. Just about everyone is online. Take time to ensure that you are giving your customers a great experience and making it easy to find you and pay for your service.
- Stay connected to your mission and vision statement. As well as your values.
- DO NOT GIVE UP.
Are you ready to hire an expert that can help you market, brand, and grow your business?
Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Are you interested in starting a podcast?
I use and trust Buzzsprout. I am an affiliate and have enjoyed the platform. It is easy to use and comes with lots of supportive internal tools to make the podcast process easy.
https://www.buzzsprout.com/?referrer_id=1031693
Do you have a website for your counseling practice?
I like Bluehost and can provide you with an affiliate link as an affiliate of theirs.
https://www.bluehost.com/track/jbsantos/
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their journey. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Visit the website:santoscounseling.com/
Support the show
Support the show (https://www.buymeacoffee.com/juansantos)
In this episode, we focus on branding your side hustle. Keys takeaways include:
- Be consistent with your font size.
- Have a logo.
- Research your target client.
- Identify trends using market research.
- Create a tagline that connects to your side hustle.
- Find a color that connects to your side hustle. Use it in all your products and platforms.
- Be authentic.
- Identify who your target audience is.
- Develop your website.
- Utilize tracking systems.
Are you ready to hire an expert that can help you market, brand, and grow your business?
Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their journey. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show: https://www.buymeacoffee.com/juansantos
Support the show (https://www.buymeacoffee.com/juansantos)
Marketing Coach, Avivit Fisher shares insider knowledge to branding your side hustle.
As a counselor in private practice consider what your side hustle will be and the type of brand that you want to be connected to it. As you reflect on branding, keep in mind the following key areas:
- Color.
- Font.
- Your WHY. Really think about why you want to start a side hustle as a counselor in private practice.
- Audience. Who are you speaking to? As you build your side hustle think about who you are serving. This is a vital question to comprehend before getting started.
To connect with Avivit Fisher:
Website: www.reddstrategy.com
Mental Health Industry & business trends newsletter: https://mentalhealthcaremarketing.com/
LinkedIn: https://www.linkedin.com/in/reddstrategy/
Instagram: https://www.instagram.com/avivitfisher/
Are you ready to hire an expert that can help you market, brand, and grow your business?
Use the link below to get started with Fiverr. I'm an affiliate of FIVERR and have used them in the past. They do great work at an affordable price:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrhybrid
Are you ready to launch your own course?
Use teachable. It's a platform that I'm an affiliate for. I use and continue to trust them.
https://teachable.sjv.io/c/2939662/998787/12646
Are you searching for an EHR system to hold your medical records, schedule client appointments, manage insurance and billing, and more?Go with Simple Practice. I'm an affiliate and hands down support the platform. Follow the link below to get started with them.
https://www.simplepractice.com/?p=7df8188b5b
Does your counseling practice have a phone system?
If you are needing a phone system for your counseling practice, I recommend All Call Technologies. Click the link below, share that âJuan Santos with Santos Counseling PLLCâ referred you.
https://www.allcalltechnologies.com/psych
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their journey. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show: https://www.buymeacoffee.com/juansantos
Support the show (https://www.buymeacoffee.com/juansantos)
Side Hustle Ideas for Counselors in Private Practice
Before you decide on your side hustle spend time on the following areas:
- Who is your ideal client?
- What are your interest?
- What are your goals for the side hustle? Consider 3 months, 6 months, and 1 year.
- How much time will your side hustle require?
- What skills will your side hustle require?
16 Ways Counselors Can Make Passive Income
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Create a therapeutic course for common clients.
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Create a course for mental health professionals.
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Create products.
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Create a therapeutic game.
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Write a book.
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Write for magazines or platforms.
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Group therapy.
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Facilitate a workshop.
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Therapeutic retreat.
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Professional speaking.
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Start a group counseling practice.
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Create merchandise.
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Start a podcast.
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Start a YouTube channel.
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Start a blog.
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Start a mental health virtual assistant business.
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their journey. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show: https://www.buymeacoffee.com/juansantos
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Season 2 of the podcast, A Counselors Journey To Private Practice, is all about side hustles for counselors and mental health professionals. You can expect to:
- Learn about additional sources of income.
- Identify how to pursue side hustles.
- Develop a clear plan to start creating additional sources of income.
- Avoid mistakes when building side hustles as a counselor.
- Explore how your counseling background gives you leverage to build side hustles.
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their journey. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show: https://www.buymeacoffee.com/juansantos
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Ways To Build A Successful Online Business As A Counselor In Private Practice* Focus on your online presence by taking on one to two social media channels.
You can select Facebook and Instagram. Once you select the social media channels take time to develop a social media planner. This is your schedule.
Take time to add posts to your social media calendar that has a call to action. The call to action can include âclick here to start counselingâ or âlearn moreâ. The purpose of the call to action is to give your audience a chance to move from your social media channel to your website.
The website is the place where your potential client can learn more about you and explore counseling with you.
- Connect with other professionals online.
Try to do market research on other professionals who have an online presence and would connect with your business. Letâs say that you are a counselor that works with kids who are anxious.
Potential referral persons include school teachers, other counselors that work with kids, counselors that worked with couples that have kids, and after-school programs.
You can take time to get to know them online.
One creative strategy is to try guest blogging.
You can do this by reaching out to the other professionals online. A friendly message on Facebook or email. From that point, ask if you can write a guest post that would add value to their website or social platform. This simple action can create a domino effect aimed to start a collaborative working relationship.
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their journey. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show: https://www.buymeacoffee.com/juansantos
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This is a podcast episode that focuses more on listening than reading.
Thank you for being an awesome listener of A Counselors Journey Podcast.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show: https://www.buymeacoffee.com/juansantos
Support the show (https://www.buymeacoffee.com/juansantos)
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How to hire a virtual assistant in your counseling practice:
- Start by identifying the tasks that you want your virtual assistant to engage in when you hire them.
- Consider learning the tasks that you are about to give to your partner. This will help you have a better understanding of the work that they are doing.
- Explore hiring someone in your community that can take on the role of a virtual assistant. This can go a long way to support your business. Having a person in your community can work to build.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show: https://www.buymeacoffee.com/juansantos
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Counselors in private practice can use the SEO tips below to increase conversions, rank higher on Google, increase passive income as a counselor in private practice.
SEO tips to rank higher for counselors:
- Use internal links.
- Use external links.
- Focus on both short and long-tail keywords.
- Write long posts that range 1 to 3k words.
- Hire a professional.
- Use a marketing schedule to build consistency.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
Support the show: https://www.buymeacoffee.com/juansantos
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At this point in the process of creating your online course, you are ready to let it ride. This is the last step and one that is ongoing.
Speaking to all counselors in private practice.
Take time to nurture your online course for the long run. Versus treating it as a one-stop-shop. The more ongoing work you do on the course, the better results you'll see.
Below are key areas and questions to reflect on when it comes to building and sustaining a high-level online course:
- Request feedback from your students that gives you insight on what needs to be removed or adjusted.
- Update technical factors. Such as ensuring that your online course is loading quickly.
- Add more content over time. This can include handouts, lectures, and more.
- Share your course with the community. This simply means that it is important to engage in ongoing marketing.
- Ask for reviews. This will give you direct feedback on what's working and even what needs support.
Get started with teachable to start an online course: https://teachable.sjv.io/c/2939662/1014938/12646
Hire an expert to help you grow your counseling practice with Fiverr:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrcpa
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
· Visit http://acounselorsjourney.com/be-a-guest/
· Visit the website: http://acounselorsjourney.com/
· Support the show: https://www.buymeacoffee.com/juansantos
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Ways to market your online course as a counselor in private practice:
1. Guest blog.
Find a blog that relates to your online course. This way you are able to write directly for the audience that is likely to purchase your online course. There are so many blogs out there that focus on the very topic you support your clients in. To market your practice, do a quick Google search. Identify the blogs that focus on your ideal clients. Write to the owner and share your interest to be a guest on the blog. When doing so, go above and beyond by sharing a pitch. The pitch can include a short script of the value you can add.
2. Write an eBook
Before you skip past this one, I want to share that the book doesnât need to be lengthy. There are short and long versions. One helpful strategy to write an eBook is to first spend several months writing a blog post on a specific topic. Then gather all the information to create your eBook. This way you donât have to write the eBook in one sitting. The eBook can discuss points of your course and work as a lead magnet. This basically will lead the reader to purchase a course.
3. Speak on a radio
Most radio stations work with community professionals to share insight with the community. Find a radio station near you that gives you space to discuss your online course. You can work to add value while also promoting your course. Can you imagine how many people listen to the radio? Lots! Take time to connect with local radio stations in your area. Build a relationship and identify how you can serve their audience. At the end of the day, you are an expert in your specific area. Share your insights and supportive tips with those in your community.
4. Do a webinar.
Your webinar can be a mini-version of your online course. This way people get an idea of who you are and what you have to offer. This helps to build trust and rapport. They are longer and take more time. So, Iâll share that right away. Webinars work to help people go through a process of transformation. They are longer and can work to build a relationship with your audience. At the end of the webinar, you have the opportunity to additional products or services you can provide.
Get started with teachable to start an online course: https://teachable.sjv.io/c/2939662/1014938/12646
Hire an expert to help you grow your counseling practice with Fiverr:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrcpa
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
- Be a guest: http://acounselorsjourney.com/be-a-guest/
- Join Us On Instagram: https://www.instagram.com/acounselorsjourney/
- Start Consulting: http://acounselorsjourney.com/
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Creating structure for your online course includes the following key areas that are discussed in the counseling podcast:
- Welcome message for the participants.
- Clear objectives.
- Clear course outline.
- Learning points.
- Transformation.
- Video Lectures.
- Audio Lectures.
- Worksheet and handouts.
As you create your online course focus on the following questions:
- What transformation am I trying to create?
- What content do I want to teach my students?
- Why would my students select my course?
- In what way do I want to advance my student's life?
- What external community can I create for my course?
- What fee will I utilize for my course?
- Do I want to have a payment plan or stick to a one-time payment?
Get started with teachable to start an online course: https://teachable.sjv.io/c/2939662/1014938/12646
Hire an expert to help you grow your counseling practice with Fiverr:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrcpa
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
· Visit http://acounselorsjourney.com/be-a-guest/
· Visit the website: http://acounselorsjourney.com/
· Support the show: https://www.buymeacoffee.com/juansantos
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**Ways To Market Your Counseling Practice
- Schedule Lunch dates**
Who doesnât enjoy a free meal with an awesome conversation? One of my favorite marketing strategies is to have lunch with a referral partner. Get to know them and learn all of the amazing things that they are doing. This space helps to build a relationship while also showing that you genuinely want to get to know the other person.
2. Spend time in meetings and networking organizations
A clear way to build your marketing efforts is by going to meetings that directly put you in a space where you are able to build relationships with professionals in the area. An example of this is to join your local commerce organization or attend a conference of your interest. Take time to attend and work to build relationships.
3. Come from a place of authenticity
Coming from a place of authenticity versus trying to be a salesperson is a marketing shift that goes a long way in creating success. Before marketing consider your style and how you want to get your message across. I often recommend clinicians to market with what feels comfortable versus copying another personâs style. Iâm not saying that we shouldnât find guides. Instead, ensure that you are comfortable and connected to the process.
4. Nurture relationships
When engaging in marketing strategies takes time to build and sustain relationships. The relationships you create, and nurture should in a way resemble the relationships you have in your life with peers. For instance, with your peers, I assume that you take the time to call them and check up on how they are doing. This practice is done to nurture the relationship. Utilize the same practice with the persons you connect within your business, such as referral partners.
5. Create a YouTube channel
I love getting behind the camera and sharing insight, tips, or personal stories with an emphasis on helping others. If video is your cup of tea, consider creating a YouTube channel as a means to build brand awareness, help others, and convert potential clients to actual clients. As a reference check out https://www.youtube.com/channel/UC8mSce0W1T9f4WjaxMXZz3g
Take time to interview people that you can meet face to face. This is a great way to engage in live (face to face) marketing.
6. Join Meetup Groups
There are varying types of meet-up groups, which gives you the flexibility to find what fits your style. Take time to identify which group you would like to join. My encouragement is that you find a group you like.
Get started with teachable to start an online course: https://teachable.sjv.io/c/2939662/1014938/12646
Hire an expert to help you grow your counseling practice with Fiverr:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrcpa
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
· Visit http://acounselorsjourney.com/be-a-guest/
· Visit the website: http://acounselorsjourney.com/
· Support the show: https://www.buymeacoffee.com/juansantos
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Today's podcast episode is about coming up with your course idea. I absolutely love that you are considering creating an online course, it's only fun and a completely different experience compared to the therapy room.
Before you get started with your course, consider reflecting on the questions below. The questions will help to guide you in identifying the course idea or topic:
- What are you good at?
- Who is your ideal client?
- What is your favorite clinical service to provide?
- What pain points do you address?
- What pain points do your clients seek support in?
If you get stuck with coming up with your course idea consider a typical counseling session. Take time to evaluate the following:
- How does your client find their way to your office?
- When your client completes their intake documents what do they typically write for the section of presenting problem or reason for seeking therapy?
Get started with teachable to start an online course: https://teachable.sjv.io/c/2939662/1014938/12646
Hire an expert to help you grow your counseling practice with Fiverr:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrcpa
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
· Visit http://acounselorsjourney.com/be-a-guest/
· Visit the website: http://acounselorsjourney.com/
· Support the show: https://www.buymeacoffee.com/juansantos
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Are you ready to create your first online course?
I hope so. Here is the truth, itâs not nearly as challenging as you think it is. I sat on creating my online course for too long. The push came when my patients started to ask for more support outside of the session. I started to create courses as additional tools to give my clients so that they could continue the work outside of the session.
In the podcast episode, we talk about why one can create a course.
My encouragement is that you take time to focus on your why.
- Why do you want to start an online course?
- Who do you want to support in your online course?
- What type of change do you hope to make with your online course?
Ideas for online courses:
- Anxiety course for adults that struggle with worry.
- A co-parenting course for couples that are separating and need help with navigating challenges in their life
- Couples course for couples that are struggling with intimacy. The course can focus on the direct area with a mixture of videos and helpful worksheets that provide tools to improve the relationship.
Get started with teachable to start an online course: https://teachable.sjv.io/c/2939662/1014938/12646
Hire an expert to help you grow your counseling practice with Fiverr:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrcpa
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
· Visit http://acounselorsjourney.com/be-a-guest/
· Visit the website: http://acounselorsjourney.com/
· Support the show: https://www.buymeacoffee.com/juansantos
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What are you doing to build your counseling practice as times are changing?
A therapy practice today is very different than practice 20 years ago. I want to share with you strategies that you can practice and implement to help you improve and level up your counseling private practice.
Start a blog. Yes, you already know this. Yet are you doing it? If you are, is it an effective blog? To level up your blog, take time to create superior content, link to high-ranking websites, use video to support your reader and infographics such as infographics.
Marketing today is completely different than it used to be. One of those key differences Is the funnel system. Do you have a funnel system for your counseling private practice?
Below is a simple 2 part funnel system that you can start practicing today:
Step 1. The call to action.
Create an Instagram ad with a picture of the product. On the ad, spend time writing a quick description of the product and why it will help your ideal client. Typically, this can be a few paragraphs long.
When creating the copy for your ad, take time to:
- Utilize bullet points.
- Focus on speaking to your ideal client.
- Have a consistent font
- Have spacing in your words and line to make it easier to read.
This ad should have a button on it so that when your ideal client clicks on it, they are taken to step 2. The sales page.
Step 2. The sales page.
I like to treat the sales page as if It were two people hanging out with a potential buyer and sharing details of the product. The sales page can also be known as the key landing page that you want the user to be on when making certain decisions. Such as purchasing a course or registering for a counseling session.
The landing page is where the person goes after the click on the Facebook ad. The landing page should be detailed and include some of the below key points: credibility focused on your expertise, how counseling can help, a call to action such as a schedule button, and other key points that can help the person make the decision to schedule a counseling session with you.
Below are key points to include on your sales page:
- A detailed description of the product.
- Pictures of the product.
- If possible, a video sharing the product so that the buyer can have an inside look.
If you are searching for a professional to help you with marketing, logo creation, book covers, SEO, or any other support in your business. Check out FIVERR https://fvrr.co/3fwcyNa
If you are creating an online course or want to start coaching check out Teachable follow the link: https://teachable.sjv.io/c/2939662/1026230/12646
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
- Hire Me As Your Coach http://acounselorsjourney.com/private-practice-coaching/
- Visit the website: http://acounselorsjourney.com/
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Building a successful counseling business includes a lot of moving pieces. The podcast episodes help counselors in private practice level up their business and develop strong marketing strategies for the therapy business.
Most of us can agree that the process of creating content can be time-consuming. Learn effective and creative ways to repurpose content.
Before diving in please know that the links shared below are affiliate links from parties that I trust and have used.
- Gather all of your blog posts and organize them by topic. Once you do this, work to create a course from the information shared in the blog post. You can use Teachable (https://teachable.sjv.io/c/2939662/998787/12646) For instance if you gather blog posts that have to do with teaching kids how to build healthy esteem. The information in the blog post can be converted to a course, that teaches kids how to increase their self-esteem. From your end, you would simply have to create videos from the blogs that you have already written and a few handouts that would support the growth process for students in the course.
- Take time to ensure that your blog post has internal and external links. This simple addition can grow your readers and lead to stronger conversions.
- Hire an expert to help you level up your content. I use Fiverr (https://go.fiverr.com/visit/?bta=267474&brand=fiverrcpa). You can find professionals that can use the current content you have to run ads or repurpose it. For instance, if you have a social media account. You can hire a marketing expert through Fiverr that can create ads using the current content that you have as a way to boost conversions and build an income. In addition, you can hire a writer using Fiverr to create blog posts using the social media content that you already have created.
- Use old content to start an email list. Starting an email list is a great way to build a community and support others all while growing your business.
- Create short videos using your longer videos. This can make a long video shift to a more effective watch period for the user. For instance, you can pull the key points from the video to directly give the user what they are looking for.
- Gather multiple images or blog posts and transform the content into an infographic. For counselors, this can be a fun and inviting project. An infographic is simply a piece of art that gives the user education. For instance, you can have an infographic that shows 5 ways to practice self-care. The infographic can include words or five mini images.
Get started with teachable to start an online course: https://teachable.sjv.io/c/2939662/1014938/12646
Hire an expert to help you grow your counseling practice with Fiverr:
https://go.fiverr.com/visit/?bta=267474&brand=fiverrcpa
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
- Visit http://acounselorsjourney.com/be-a-guest/
- Visit the website: http://acounselorsjourney.com/
- Support the show (https://www.buymeacoffee.com/juansantos)
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What do successful business owners do?
What is their secret to creating success?
I love reading and interviewing successful people. It's a great way to build relationships and learn.
From the interviews and years of experience, I want to share key practices that you can take on to grow into a successful person. Growing into a successful person directly helps to develop a successful business.
- Have healthy personal habits.
- Focus on the end in mind.
- Create a strong friendship circle.
- Read and learn.
- Join a mastermind group.
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
- Visit http://acounselorsjourney.com/be-a-guest/
- Visit the website: http://acounselorsjourney.com/
- Support the show (https://www.buymeacoffee.com/juansantos)
Support the show (https://www.buymeacoffee.com/juansantos)
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How are you building your client caseload in your private practice?
This episode talks about different ways to increase your client caseload in your counseling private practice without feeling overwhelmed.
- Register your business on platforms like Goodtherapy.org or Psychology Today. These are great to get your practice started. You can pay monthly and use it as needed.
- Pay for Google ads. Having a Google ad helps to get your practice in front of more people. This increases the chance that someone will choose to work with your counseling practice.
- Create webinar.
- Create a YouTube channel.
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
- Visit http://acounselorsjourney.com/be-a-guest/
- Visit the website: http://acounselorsjourney.com/
- Support the show (https://www.buymeacoffee.com/juansantos)
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No business wants to flop.
Every private practice owner wants to build a successful counseling business without feeling overwhelmed. Think about your business.
- What did you do to build a successful private practice?
- What are the marketing strategies that you used to start your counseling business?
- Have you developed passive income for your therapy business?
- Have you felt stuck in your private practice?
- Have you considered trying consulting to help you with your counseling business?
To build a successful practice in mental health, it's important to take time to understand why businesses may fail. In a way, this is kind of like learning from others. Some counseling businesses fail because they do not practice market research. Others fail in starting a counseling business because they do not have a structured business plan. A final reason counseling private practices may fail is because they are not financing their business.
To build a successful counseling business take time to focus on:
- Financing your private practice.
- Creating a business plan.
- Evaluate your business plan over time.
- Having a mission and vision statement for your business.
- Asking for help with starting your counseling business.
- Taking time to market your therapy business.
- knowing the market that you serve.
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
- Visit http://acounselorsjourney.com/be-a-guest/
- Visit the website: http://acounselorsjourney.com/
- Support the show (https://www.buymeacoffee.com/juansantos)
Support the show (https://www.buymeacoffee.com/juansantos)
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What is your next big idea when it comes to your counseling business?
- Is it that you want to start a counseling business?
- Are you ready to go from a solo to a group counseling practice?
- Are you wanting to write a book?
- Do you feel ready to create your own course focused on topics covered in your counseling practice?
I've worked with so many counselors in private practice that had big ideas. Over time one key variable connected them. The struggle to overcome the fear of putting the big idea into action.
Some counselors in private practice, feel insecure or worried that their idea will not make it. Or that they need more time to polish it before showing it to the world.
Ways to get out of your own way to create a big idea for your counseling business:
My hope is that the episode today gives you the strength to push your idea from the notepad to the world.
Are you interested in receiving help with your counseling business?
- Focus on 1 thing at a time.
- Work with a team that can support you and holds you accountable.
- Start with a trial of your big idea. Use this to test it out and tweak it as you move forward.
- Create products with the mindset of ongoing work. This way you do not have to worry about perfection. Instead the focus is on consistency.
CLICK HERE
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- Visit the website: http://acounselorsjourney.com/
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When you start your counseling business take time to consider the creation of a marketing funnel.
The first to start when creating a funnel for your counseling private practice is to identify the ned result. The end result is what you hope to achieve.
Common end results for funnels include:
- Selling a course.
- Selling a book.
- Landing a client.
- Getting clients for a mastermind group.
Below is a clear step by step, sequence to follow for a sample funnel.
- Step 1. Create your initial call to action. The call to action is what you will use to grab attention. For instance, a Facebook ad sharing your counseling service.
- Step 2. Create a landing page. The landing page is where the person goes after the click on the Facebook ad. The landing page should be detailed and include some of the below key points: credibility focused on your expertise, how counseling can help, a call to action such as a schedule button, and other key points that can help the person make the decision to schedule a counseling session with you.
- Step 3. The last step is the goal. Once the potential client clicks on the call to action on the landing page, it will take them to your appointment calendar so that they can schedule an appointment.
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Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
I want to dedicate this episode to anyone out there who is an introvert, to some degree, and you really struggle with showing up in spaces. Take a step back and think about how you can build an outstanding private practice so you can serve others, live your best life, and spend time with friends and family. Whenever you feel good, then it's going to let you show up for all the people in your life, including your clients.
Think About What You Love
Beyond a doubt, the first place we want to go to when it comes to being an introvert and marketing is thinking about what you love. What do you love to do? When it comes to thinking about what you love to do, write a list. Write things you like to do and write down things that you don't want to do. For instance, I love my YouTube channel. Whenever we can do things that we love, it makes the process a little bit more feasible and more manageable.
Take A Step Back
The other area I want to cover when it comes to marketing as an introvert is taking a step back. I want you to just think about what you have been doing. Think about all the ways that you have engaged in marketing. As you think about them, write down which ones you like and which ones you did not like. You can even think about a rating system. We are identifying our target marketing strategy through past experiences.
Marketing Strategies For Introverts
One of my favorite ways to market as an introvert is through email marketing. Your emails will cultivate a relationship with existing clients and potential clients. Your email list can be a special place where you connect with individuals. Another strategy for marketing as an introvert is finding ways to be more comfortable. For instance, if you want to do a live, consider doing it with a partner. You can also consider doing a live video where you are not on the camera. We can still show up in loud spaces, but we can do it in a way that connects with us.
Tune in as give more strategies on marketing and building your practice as an introvert.
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Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
How important do you think website traffic is? Remember, website traffic is literally like cars coming to your business but in the online space. I believe a website gives you credibility. People tend to trust a company more when they have an online presence. Whenever you are looking to go somewhere or try something new, what's the first thing you do? Look them up online! If that business doesn't have a website, then it's hard to trust them. So, this episode is all about how to increase your private practice website traffic.
Website traffic is critical because it will build your practice and help you serve your community better. There are certain things that you need be to doing to ensure you get enough website traffic. By the end of this episode, you will have strategies that you can put into play. The more people who make appointments with you and read your blogs, the better your community and business will be!
Tip #1
Connect your social media accounts to your private practice website. That's going to boost your search engine optimization. YouTube is a fantastic way to increase your SEO, put out helpful content, and get more traffic to your website. Whenever you do your videos, you can have internal links and backlinks connected to them. When you do that, it tells the online world that you are relevant.
Tip #2
Next, make sure that you craft irresistible headlines. Do your due diligence and get on Google. Use resources to check how your headlines will rank with Google. If you haven't already, I highly suggest checking out the work of Neil Patel. He has a Step-by-Step Guide to Writing Powerful Headlines. You can check that out HERE.
Tip #3
Now we are chatting all about long tail keywords. The difference between long tail and short tail is precisely what you're thinking â one is long, and the other is short. For instance, a short tail keyword would be "panic attack." While a longtail keyword would be "how to manage panic attacks at work." These longtail keywords will help people find your website when doing a specific search.
Tune in for more tips about getting traffic to your website!
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
I will break down the key differences in understanding why people go in one direction versus why people went the other direction as it pertains to insurance vs. cash. I want you to walk away with some key nuggets, and I want you to feel comfortable taking whatever model feels best for you.
Amount of Paperwork
One of the critical things that we want to talk about when it comes down to taking insurance vs. private pay is the amount of paperwork and time that goes into it. If you want to learn how to use and create your superbill so that you can work with more clients while providing support when it comes to managing insurance and mental health, then check out my YouTube video: Understanding Superbill For Counselors In Private Practice. Plus, there's a free superbill template that you can use â get it HERE.
Private Pay Process
The private pay process is pretty straightforward. You have your typical intake documents just like you would do with the insurance base. The most significant difference is that you have a direct exchange. You have the exchange of $100. Then, there's the service. Again, there may be that secondary document, a superbill; it's a receipt with a couple of more details.
Paying With Insurance
Someone with insurance is working with a patient, and they are doing all those same documents, but the big curveball comes in on that transaction of monies. Number one is identifying if that client coming in has some mental health coverage. You will know precisely what their copayment is. You're going to be taking a lot more information; of course, you're going to be making a diagnosis because we know that there has to be a diagnosis when we're billing insurance.
With insurance, they're coming in, they're paying maybe a small fee, such as a copayment, and then from there, you are sending the claim off to their insurance company. That claim goes to the insurance company. There will be many details on that form, all the way from their demographics, to the diagnosis, to the date of service, to the place of service.
Tune in as I dive even deeper into the private pay vs. insurance debate.
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Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
This episode is all about what you need to do to build the profitable practice of your dreams!
About Steve Anderson
In everything he does, Steve Anderson finds no greater joy than to impact others and leave a lasting and positive legacy of improvement. Steve has helped dentists realize their dental practice dreams by designing and building over 1,000 dental offices through his company, Denco Dental Construction, Inc. He also conducts accredited dental seminars and dental school lectures. He is the author of two books, A Dentists Blueprint to Success and DentalEase. DentalEase is the result of Steve's 30 years of intense effort and experience, showing dentists how to create the dental office they have always dreamed of owning.
This essential guide aims to help dentists make wise, educated decisions effortlessly and minimize or eliminate the painful (and expensive) lessons that many dentists have experienced. DentalEase provides dentists with the exact steps to renovate or construct the dental practice of their dreams successfully, saving at least $10,000 (and possibly more than $100,000) while building a dental practice that is both stress-free and profitable. DentalEase helps dentists answer questions that they never knew to ask before. Dentists call the book "An incredible encyclopedia on how to attain success as a dentist."
Use my affiliate link below to purchase a copy of Steve's book:
https://www.dreamdentalpractice.net/dentalease/?ref=jbsantos
Know Yourself
The number one thing you need to do to build a profitable practice is to know yourself. The single biggest issue in private practice is not knowing who you are! If you truly understand who you are when it comes time to making decisions, it goes so much more effortlessly and easier. That way, you're not buying into someone else's Kool-Aid or buying into someone else's ideas. When you pick up the phone, and someone is trying to sell you something to make your practice better, you decide to hang up right away because you know better!
Have A Vision
The next thing you need to do to build a profitable private practice is to have a vision. Take the time to figure out what your vision is. It can be as simple as using a little app on your phone â the notes app. Just make notes about what is interesting. Subconsciously, we let those define us, but usually, we don't talk out loud about them. Once we have enough notes, then we can start fine-tuning our vision.
Fist of Success
Lastly, you need the fist of success. Literally, a fist! So many professionals have their fists up, and they're blocking their success. Tune in as Steve dives into what it means to have a fist of success.
Find Steve
Website: www.dencodental.com
Go to https://www.dreamdentalpractice.net/ to download the first chapter of DentalEase.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Do you want real results that pay dividends for years to come? Then, you've come to the right place! My guest today is ready to tell us how to generate revenue through online marketingâ strategy and executionââ.
About Jarod Spiewak
Jarod Spiewak is the founder and lead strategist of Blue Dog Media, a boutique marketing agency that helps service-based businesses (mainly law firms) acquire more clients through Search Engine Marketing. The goal of Blue Dog Media is simple: to make clients more money as quickly and efficiently as possible. Some of Blue Dog Media's success stories include helping a personal injury law firm increase their organic search call volume by over 170% in a matter of months, maintaining a 20-25% paid ads conversion rate for a criminal defense attorney, and helping a young CPA firm rise above the seasoned local competition on Google.
Know Your Marketing Numbers
Businesses that don't have large marketing spends are very focused on referrals. You see that a lot with professional-based companies. Marketing dollars tend to be very low. Let's say they are spending $300 in marketing per month. However, they have no idea if it's actually working or not. Yes, their phone is ringing â but is it because of the marketing, or is it because of the referrals?
Not knowing these numbers can be pretty dangerous, especially in certain situations where you just trust the system can work. Make sure you're tracking the performance of your campaigns. That data will tell you if it's actually working or not. Without that tracking, you don't know if you're wasting every single dollar of what you're putting into that marketing channel.
Tips For Google Ads
The core fundamental thing that you need to make sure is done is setting up your account. Regardless of how much money you're spending - the number one thing you need to do is conversion tracking. While tracking ROI is excellent, it's not as simple as plug-and-play. When it comes to conversion tracking, you should be able to go into your Google Ads account and know how many phone calls you have and how many form-fills you have. Then, you should be able to look at what is or is not working, as well as how much it's costing you to generate leads.
Tune in as Jarod gives loads more tips for private practice owners who are sick of letting their marketing dollars slip through the cracks and are ready for those concrete conversions!
Find Jarod Spiewak
Facebook: https://www.facebook.com/jarod.spiewak
Website: jarodspiewak.com
Blue Dog Media: teambluedog.com
LinkedIn https://www.linkedin.com/in/jarodspiewak/
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
How To Be Authentic In Building Your Brand | Episode 58
I want you to be able to connect your authentic self to your brand. In your private practice journey, you are building your business, whether it's a solo practice or a group practice. No matter where you are, your business connects to who you are, right? That's part of that branding. One thing that happened to me when I first started my journey is that I was a little bit lost. I didn't know how to connect with my community.
It's time to take a step back and think about the importance of being authentic. You need to be your genuine self when it comes to building your business, knowing that you are enough just as you are and that you don't have to change in any way. So, I want you to think about that; I want you to say that out loud, "I am enough, just as who I am." You don't have to change in any way to build your business. You don't have to be an extrovert and be like Tony Robbins doing speeches all over the place. Also, you don't have to be behind a camera and do videos all the time.
Simply, these are just avenues that you can take to build your business. I want to spend time today to support you so that you're able to connect to your authentic self and build your brand. I want this conversation to start with what's comfortable for you; I want you to think about your branding ideas. What does that mean to you? An excellent place to look at is the community. How does the community look at you? When they see your practice, when they think about your practice, when they think about your name, what comes to mind?
For me, what comes to mind is relationships because everything I talk about has to do with relationships. So, that connects to my brand. Take time to really think about that. Tune in as I chat about the importance of knowing your ideal client, authentic marketing, and niching down. Hopefully, you can show up exactly how you want to show up in your business. As always, thank you for showing up for yourself, for your friends, and for your family.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
This episode is all about hiring a virtual assistant! It's something that I highly recommend you do as soon as possible. Here's why...
I have genuinely been enjoying hiring virtual assistants. If you'd have asked me this years ago, I would have been scared. I got so used to calling people, answering phone calls, and billing. All those things were second nature. I was worried that if somebody else answered the phone, they would say something they shouldn't have said. If they say something wrong, then it will lead to a bad review. When I get too many bad reviews, my business will go downhill, and then I will be living on the street.
Hire A Virtual Assistant Right Away
Clearly, I have a bit of anxiety, but you get the point. I was apprehensive about hiring a virtual assistant. However, I have Zoey now! Zoey does a fantastic job. I want to share this with you because I should have done this so much earlier. I wish that I would have hired a VA right in the beginning. When you look at big businesses out there, many of them hire assistants right out of the gate. A restaurant will employ all its staff right away before even opening.
Every business needs a structure. However, small businesses don't always think about that. We tend to take these little subtle steps. I want to encourage you to think about the idea of hiring a VA. I want to share reasons why it's essential to hire a VA and how easy it is to do that. So that at the end of the episode, you're able to hire a virtual assistant right away.
Think About The Numbers
One concept I'd like for us to think about is numbers. What's your hourly rate? If it's $100 and it takes you 15 minutes to talk to a new patient that could potentially be a client... Well, what happens when they don't become a client? That was $25 of your time. These conversations are hit or miss. When you dedicate your time to a 15-minute call, you could have been in a session. So, then the idea of hiring a VA at $15 an hour doesn't sound so bad. Instead of taking that call and spending $25 of your time, you will pay $3.75 for a VA to take the call.
Tune in as I dive into other reasons that you will want to hire a virtual assistant. Plus, I explain exactly what you need to do to hire your first VA and things that you need to think about as soon as possible!
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
About Donna Harris-Richards
Donna Harris-Richards LICSW, CST is a Licensed Independent Clinical Social Worker and AASECT Certified Sex Therapist and Couples Therapist located in the charming New England coastal seaport city of New Bedford, MA. Born and raised in New York City, she's a sex-positive sex therapist with a mission to help individuals, couples and families embrace and integrate sex-positive thinking into daily life for optimal health, including sexual health and wellness. She says, âWe go for annual mammograms, gynecological exams and prostate exams for physical sexual health. We owe ourselves check-ups on the emotional and mental aspects of sexual health for optimal health and wellness.â Listen to her podcasts and read her blogs at www.sexandcouplestherapy.com
Home Visits
Donna did a lot of home visits. It was suitable for her clients. Also, it helped keep her census up. Sometimes people couldn't get to the office. So she would need to go to them. It's all about meeting our clients where our clients are at. However, it was a struggle. At some points, Donna struggled with being a sex therapist and having the private practice in her home. There's no sex that takes place in the office, there's no touching, there's none of that. Of course, those clear boundaries will keep your practice extremely ethical and establish transparency with folks.
Trust Yourself
Donna wishes that she hadn't waited too long to trust herself and feel good about the work she was doing. Getting started is slow. There are a lot of people in the world who really don't think they need to change. It can be hard to trust these types of people. Sadly, these people are not curious enough. They're a little rigid; they're a bit too furious. Most people need to take time to figure out how to step into themselves and become more confident. The more competent you become, the more confident you become. As a therapist, Donna says to trust the process.
Tune in as we chat about having better boundaries with clients, outsourcing marketing in your private practice, and why Donna stopped taking insurance.
Learn More About Donna
Website: www.sexandcouplestherapy.com
Instagram: https://www.instagram.com/thehappyendingtherapist/
Facebook: https://www.facebook.com/The-Sex-and-Couples-Therapist-101336551447816
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Having Fun With Leveling Up Your Counseling Private Practice | Episode 55
Are you feeling stuck? It makes sense why sometimes we feel stuck on our journey of private practice. What maybe was working a year ago is not working as effectively right now. Not only does it make sense, but it's a positive. Why? Well, it means that growth is taking place. The strategies you were using, maybe at the beginning of opening your private practice, may not be working now to the same effectiveness. Overall, that's a good thing!
You may have those nights when you're scratching your head because you're trying to use the same methods, the same methodology you were using in the early years of private practice. If it's no longer working, it could be time to level-up. You hear that term "level-up" out there. There are individuals out there in our private practice field that are supporting us in our private practice journey. Indeed they have helped me, and maybe they are supporting you in your journey. So, I'm sure you've heard the term "level-up."
Leveling-up is the basis of today's episode. Look at what we need to do to level-up our private practice. What do we need to do to make sure that we're going in the right direction? I want to play with the idea of taking a step back from your business to look at our systems. Look at each of your systems. Tune in as I dive into what systems you need to look into and how you can level-up your private practice by adjusting your systems. As always, I hope that you continue to do well in your life. If you get stuck, I am here. If you want to level-up, I am here.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
The journey of private practice can be lonely, and it can be overwhelming. Also, it can be excellent, rewarding, and beautiful! Basically, private practice can be everything that you want it to be. Today, I want to talk specifically about organizational hierarchy â it is a chart that big companies have.
I found myself at one point, as the CEO, the CFO, the Director of Sales, the manager, the janitor, the billing specialist, a supervisor of the building, the marketing coordinator, and the marketing personnel. I was the person who did cold calls, the person who set up ads, and the person who would come in on the weekends to make sure things were looking okay. Are you in a similar situation with your private practice?
I wanted to take time today because I want you to walk away with something; I want you to walk away with the importance of writing this organizational chart down and filling it out. At some point, your business is going to continue to grow and level up. Maybe right now you are starting, and it's just you!
I get that sometimes you're exhausted. Private practice is exciting, and it's overwhelming. In today's episode, we're going to write down this hierarchy. There's a lot of different podcasts out there that help clinicians. One of the things that I want this podcast to do in the way it stands out is that I want there to be information, but I also want there to be items that you can implement right away.
Tune in as I walk you through exactly how to build an organizational chart for your private practice. If you're stuck, and you're like, how do I solve this issue? How do I navigate this? Let me know, and I will do a podcast episode about it. I want to thank you for spending time with me.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Naming Your Practice
When I started my practice, I did something exciting; the name of my practice is Santos Counseling. If you want to check it out, you can see it here: https://www.santoscounseling.com/. Well, I went on godaddy.com, and I bought a bunch of domains. I did that because I was very indecisive; I wasn't sure what I would do. My gut wanted to go with Santos Counseling because it connects to the translation âsaint.â So, there's a sense of peace there and a sense of calmness that connects to Santos. Plus, it is my family's name, and family is everything to me! Lastly, counseling is in there, which connects to the work that I do. So, that's some of the basis on why I went with Santos Counseling.
Two Avenues To Consider
I bought those extra domains because I thought when the solo practice turned into a group practice, I would need those new domains. However, I never did that. Why? Well, Santos Counseling continued to grow with me. I want you to think about your name, and I want you to consider two different avenues. These two avenues are very distinct. One is what connects you. Secondly is the business mindset. I want you to think about your ideal clients; I want you to think about what your practice looks like now and what it can look like five years from now.
Thereâs Always Room To Pivot
People will give you all sorts of advice and all kinds of recommendations when it comes to naming your private practice. Of course, I would hear them out - I certainly would. It's essential to have an open mind and look at which direction allows you to feel at ease and comfortable. At the end of the day, this is your business, and you're going to carry it forward. Lastly, I want you to know that your private practice name doesn't have to stick with you forever. We always have the option to change it! If you pivot down the road, it's not the end of the world. You can adapt!
If you're stuck in naming your practice, reach out to me. If you have questions, reach out to me.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
For today's episode, we will dive into how to get your blog to stand out. You know, there are so many practitioners out there. Plus, there are so many private practice owners in the consulting world, all these outstanding individuals who have supported me in my journey that may have helped you. The standard message across the board is, where's your blog at, man? What's your blog doing? Is your blog is laying low, or is your blog shining bright?
Maybe some of you out there need a little bit of help. There are content writers that you could hire at a specific rate. Then, you sit down with them, and you coach them. So, you tell them the topics that you want to write about - focus on your ideal client. If it's anxiety, then let them know that you wish to have blogs on anxiety. The writer will do their due diligence or do the research to write it. Later, they can send it over to you; you can look at it, edit it, check it out, and make sure it looks fine.
While on the other hand, you may be able to write a blog on your own. So having a blog is not something that is out of our scope of practice. If you're listening to this podcast, more than likely, you're already out of graduate school and working in private practice, or you're in graduate school, which tells me right away that you have writing skills. Anyone in or out of graduate school can grab that pen and paper and write certain things down. It's just making that bridge into creating the blog.
So this episode is going to focus on the idea that you already have a blog. However, it's not ranking the way that you want it to rank. Your blog is not bringing any conversions, meaning that return on investment. Unfortunately, you're pushing the blog out there, and no clients are coming in. Remember, don't be so hard on yourself. People will read your blog! The first thing I'd like for you is to make sure that when you're writing a blog, and you're sticking to 3,000 words. It's the number to stick around to make sure we're ranking effectively. There are always competitors out there. So we want to make sure that we're not comparing ourselves to others, but we're looking on par with them.
Tune in as I give loads of other advice on getting your blog to rank and make conversions for your private practice.
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Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
I have a big hammer because I am about to break down all the myths to starting a private practice. Are you struggling a little bit with starting a private practice? Maybe you're trying to figure out how to make moves. Perhaps you are struggling with making decisions that will create a robust infrastructure within your private practice. It's time that I break down these myths that are slowing you down. So, that's what we're going to do today. This episode is going to be short and sweet. That way, it's black and white, clear, and we get right to the point.
So whenever we look at starting a private practice, the first myth I want us to look at is this idea of if I'm good at my work, then people will start working with me. There's this myth that if you do all of your clinical work, if you check all of those boxes, then you're going to have a full practice. Sadly, it doesn't always work that way. When we go into private practice, we do so much work on our certifications and our licensure and getting all that credibility and specializing deep. Unfortunately, no one comes in, and I see it over and over.
The second myth is that we need to be an extrovert to be a great marketer. When it comes to building a private practice, we have this myth that we need to be an extrovert. I'm here to tell you that you do not need to be an extrovert. Do you know what you need to be? YOU! Your genuine self and your authentic self because your clients connect to you. The people I work with love connecting to me â they tell me that we have a great relationship. My clients feel like they have known me for years. I'm sure that the people that you work with resonate in that same way with you.
There are millions of people out here in this world. If one person tells you that you are the right fit for them, that's amazing. There is no doubt in my mind that there is an entire tribe of individuals just like that one person that will relate to you. So let's just throw that myth outside the window. You don't need to be an extrovert; you don't need to be an introvert; you don't need to be fluid in any of those directions. My friends, you need to be YOU - your genuine, authentic self. You need to feel empowered and shine bright!
Tune in as I reveal and bust myth number three!
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Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today is all about marketing! Let's buckle up, hold hands, and go on a journey together. After all, this podcast is called A Counselor's Journey To Private Practice. Today, it's going to be this lovely trail. As we get ready to go â we need to talk about marketing strategies. These marketing strategies are easy to implement because all you have to do is jump on them! All you have to do is say: "I'm going to take this risk."
Some significant walls stop a lot of practitioners when it comes to marketing. We didn't go to business school because we studied mental health programs. So, we didn't get that knowledge about entrepreneurship, taking risks, and working smarter. When it comes to marketing, we all get wary because we don't know what's going to happen.
So what I'd love to share with you is that it's time to just do it. Marketing does not need to be perfect, it's not that it needs to look great. Start where you're at. What's beautiful about marketing is not knowing where you're going to be tomorrow. Marketing is a stepping stone to where you're going to be tomorrow. If you throw a marketing strategy, it's all about giving yourself the gift of kindness.
The first strategy I want to go over today is utilizing free trials for paid directories. There are many of these out there; these directories are where you can showcase your counseling skills. The most significant directory that we all think about in Psychology Today. Your profile is a small glimpse of how the world sees you. Out of graduate school, I approached my Psychology Today with the idea of checking every box and sharing my educational expertise. I thought this was what I needed to put down to build my caseload. However, thatâs not how it works.
I have a course that gives you exactly what you need to know to transform your profile and get the most out of the money you are spending on Psychology Today.
Check it out here: https://immigration-evaluation-training.teachable.com/p/transformyourpsychologytoday
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave a wonderful review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
This episode is all about addressing the fear of jumping into private practice. Plus, we talk about what's going on with clinicians during the pandemic and the mental health struggles worldwide.
About Alison
I am a Licensed Clinical Mental Health Counselor Supervisor (LCMHCS) in North Carolina (License #S13244) and a National Certified Counselor (Certification #226055). I have worked providing clinical counseling services in both outpatient and inpatient settings since 2007, with an emphasis on trauma work and crisis intervention.
I earned my Ph.D. in Counseling and Counselor Education from The University of North Carolina at Greensboro (UNCG) in 2014. I also hold M.S. and Ed.S. degrees in Community Counseling from UNCG (2007) and a B.S. in Psychology from Davidson College (2004). My graduate programs are all accredited by the Council for Accreditation of Counseling and Related Educational Programs (CACREP).
Life After Grad School
There wasn't that strong teaching of what it would be like after grad school when you become a clinician. We didn't learn about burnout. Sometimes burnout catches up with us before we even realize what's happened. Also, we didn't learn the importance of taking a step back and seeing if we are living life in the way that we want to live it. If not, then it would be time to make changes as a clinician. Unfortunately, it's easier said than done.
Understanding Your Private Practice Fears
When we understand our own feelings of fear, then we can know where our thoughts are coming from in our business. Fear is a really uncomfortable thing to experience, and it deters us from doing a lot of things that could be worth it. When you start to think about fear a little bit differently â we can lean into it and accept it is just part of who we are and succeed in business.
After all, fear is part of our body's natural feedback system, wired in our brain. The feelings that we struggle with most are a natural part of who we are. When there's something that feels like a significant risk or feels very scary, it can be helpful to reframe that. Fear is there to tell us that this is important and that maybe there are times in the past where we have taken similar risks, and it hasn't turned out as well. However, that doesn't mean this decision isn't going to work out!
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Thank you for listening.
Allisonâs website: https://www.allisonpowcounseling.com/
Call Allison: 336.203.8699
Email Allison: allison@allisonpowcounseling.com
Follow Allison on Facebook: https://www.facebook.com/allisonpowcounseling/
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://www.youtube.com/channel/UCpH3QleIl-DNDklzoNSvbTA
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Rebecca Toner Is A Multi-Passionate Entrepreneur | Episode 48
About Rebecca Toner
Rebecca Toner, MA, LPC is a group private practice owner, clinical supervisor, EMDR consultant-in-training, and host of the Supportive SuperVision Podcast. She specializes in trauma work and combines both her clinical practice of EMDR and her clinical supervision/consultation practice with an Internal Family Systems model. Sheâs a multi-passionate entrepreneur whose mission is to help heal as many lives as possible through direct clinical practice, supervision, and EMDR consulting.
Supervision as a Niche
If you build a private practice, you can build a supervision practice. Many people are worried about supervising other people. To supervise, you need to be comfortable explaining how someone could improve. Give your clinicians permission to be human â no one is perfect, and mistakes happen. As a supervisor, show up and be human. Make the people you are supervising feel safe.
How Do You Know If You're Ready To Be A Supervisor?
Usually, there are people way less qualified than we are doing what we want to do. There's no way to work up through the ranks to supervisor in private practice. So, think about sitting through some continuing education. When you go through training, then you will start to feel more comfortable. Most clinicians are ready to become supervisors. It's just a matter of finding the confidence to start.
Everyone has one or two things that they are very good at. If you're good at helping clients with boundaries, think about how you can advise other clinicians. That way, you will start to build confidence. Plus, when you are in a supervisor role, you are merely giving suggestions. The clinician can listen to you, but if they don't, then that's okay. Other people can learn a lot from you! Start putting it out there â even if it's just on Instagram. Test the waters. Somebody probably needs to know what you know!
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Find Rebecca Toner
Website: https://www.supportivesupervision.com
SuperVision Podcast: https://www.supportivesupervision.com/about-the-podcast
Email Rebecca: Rebecca@supportivesupervision.com
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit: http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/PisyoAI4Dbo
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
When it comes to money, therapists can be timid. Luckily, Chris Naugle joins the show to talk all about money!
About Chris Naugle
Chris Naugle has dedicated his life to being America's #1 Money Mentor. His success includes managing over 30 million dollars in assets in the financial services and advisory industry and tens of millions in real estate business, with over 200 transactions and an HGTV pilot show since 2014.
In 20 years, Chris has built and owned 16 companies, with his businesses being featured in Forbes, ABC, and House Hunters. He is currently the co-founder and CEO of FlipOut Academyâą, founder of The Money Schoolâą, and Money Mentor for The Money Multiplier.
As an innovator and visionary in wealth-building and real estate, he empowers entrepreneurs, business owners, and real estate investors with the knowledge of how money works. Innovating what it takes to break the chains of financial slavery, Chris is driven to deliver the financial knowledge that fuels lasting freedom. To date, he has spoken to and taught over ten thousand Americans.
What To Know About Money
You were taught the wrong things about money â it's not your fault. People know how to make money. However, they also know how to give it away. Most likely, you exchange your money for goods and services. Plus, you give your money to banks, Wall Street, and other places. Therefore, we give up control of our money. Unfortunately, banks and Wall Street don't care about your money as much as you care about your money.
Whether you want to learn about money or not, there is one thing that you have to do. - we need to know how to pay ourselves first. Unfortunately, you can't do that because you spend money on all of your bills first. So, what's the easiest way to build massive amounts of wealth? Find a way to stop giving your money away to others. Sounds great, right? It's simple! It would help if you mimicked precisely what the banks do.
The wealthy will not put their money in banks. Why? They don't trust banks. Plus, they want control over their money. Wealthy people found a way to use their money and never stop the interest. Sounds too good to be true, right? Well, it exists! We are talking about a dividend-paying whole life insurance policy from a giant mutually owned insurance company. Most people will freak out when they hear this! You think you know what a whole life does, but you don't know the entire story. Tune in to this episode to hear about what you need to know about your money!
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Thank you for listening.
Learn more about Chris Naugle: https://www.chrisnaugle.com
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for excellent counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/cSVJS-jaVek
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Free Lunch Coffee is offering a 15% discount to the loyal listeners of this podcast. Use coupon code âSantosâ at check out. freelunchcoffee.com
Identify your ideal client â who do you want to work with? Even on the most exhausting day, would you work with that client again tomorrow? If we don't have our ideal client, we find ourselves burnt out, overwhelmed, and exhausted.
We all resonate with someone. Perhaps you have a specific expertise. For me, I love to work with individuals navigating immigration. It's a story that resonates with me. This episode is about stepping back and taking a huge step back and think about your caseload during the week. Is there some sort of theme? Do you have an avatar? If not, that's okay. At the end of this episode, you'll know how to create your ideal client and wake up to a private practice that you love.
Look at your story.
Why did you become a therapist? What is your "why?" Yes, you want to help people, but why do you choose to answer high-risk calls. Why do you sit in a session, listen, and provide feedback? Why do you choose to go through a challenging session? This should be a process that is just as intense as graduate school. Think about your "why."
Is this forever?
Many therapists don't want to put all their eggs in one basket. However, it's your journey. You can learn all about couple's counseling. A few years down the road, you shift to supporting kids â it's okay! We have a job to narrow down our work. Also, we have the responsibility to make a shift when we need to make a shift. That's the beauty of our journey. We can still be effective and powerful when we make a shift.
Find your ideal supervisor.
Some of us don't seek supervision after graduate school. However, I was hoping you could look at who your ideal supervisor would be that would allow you to grow your expertise. On your end, find a supervisor or a consultant that you can work with. That way, you can grow, become more robust, and more competent. We tend to be impacted by the people with who we surround ourselves with. What we all know is that mentorship is critical for success.
Write down presenting concerns.
Now, write down the presenting concerns that you feel confident in addressing. Right away, you will acknowledge the inner power within you. That will allow you to get closer to finding your ideal client.
Sharpen your skills.
Right now, you are an expert. A year from now, you will be even better. Take advantage of continuing education, mentorship, and books. When you invest in yourself, it will pay off, just like in a relationship. When you invest in a relationship, it will be better. Itâs the same thing here. When you invest in your work, then you will see it pay off.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/PisyoAI4Dbo
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Get Clarity On Your Why
If we get clarity on our "why," then we will find our motivation. Keep clear on your personal "why." It will be a huge catalyst to determine which direction you want to go in the business. When our purpose is too broad, it will become background noise. For instance, some therapists will say that they do what they do to change lives. However, there isn't a lot of emotion behind it. That's why it's time to take a step back and reignite the fire of your passion.
Finding Your Ideal Client
Who is the client that will get you excited? Hopefully, you wake up in the morning and get excited about who you are talking with for the day. Maybe you've met your ideal client; maybe you have never met that person. It could be a child, a marriage, a person with post-traumatic stress disorder (PTSD), a woman suffering from past trauma, etc. There is a perfect match for everyone.
Make A Marketing Plan
Next, make a marketing plan that isn't the norm. You don't need to be on every single social media platform. Which social media platform does your ideal client spend the most time on? That's where you should start. There are other things that you can think about. For instance, what is your ideal clientâs favorite TV show? Create marketing around the themes in that TV show. Instead of regular blog posts, you can make blog posts that revolve around the TV show.
Work ON Your Business
So many therapists are busy working in their business that they aren't working on the business. It's time to pull back and look at your business as a whole. If you haven't already, you need to make quarterly goals. Take an hour or two to sit down and make a list. Where can you network? How can you step up your game? What can you do to go above and beyond? We never really take the time to step back and think about these things. It's almost the end of January, so take time to analyze what is coming up for the rest of the year.
Shiny Object Syndrome
The shiny object syndrome is when you see a marketing program online, and you decide to buy it. Then, you find a program about Facebook ads, so you buy that. When you have shiny object syndrome, you just start buying programs because you think they'll work, and you hope that they work. When you have clarity on your why and your ideal client, there will be less grey and a lot clearer. When you know your client listens to podcasts all day long, maybe you don't need to worry about Facebook ads. all day long, then maybe you donât need to worry about Facebook ads.
FREE Customized Strategy Session with Katherine: http://katherinekeller.net/journey/
Katherineâs Instagram: https://www.instagram.com/katherineglobal/
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/UfF8uKl5rXA
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Are you overwhelmed with your progress notes?
There are some black and white strategies that you can implement today. That way, you will feel proud of what you're doing, and your notes will check all the boxes.
First, have a check box for your progress notes. That way, the process will be fast, and you spend less time writing things down. Think about the time it takes to write down "decreased appetite" versus the time it takes to check a box. If you can check a box instead of writing, you'll save a lot of time.
You know your patients and the people that you work with. Have more checkboxes rather than less; that way, you can always save time. Also, you want to have a slot where you need to write whatever takes place. This part of your notes will take a little longer.
If you're old school and use pen and paper, then use OneNote. It will take that information and toss it in your system. Another option is to write your notes, take a picture, then upload the photo to your system. That way, you won't have to spend extra time writing your notes by hand then typing them into the computer.
Another strategy when it comes to your progress notes is creating an exact checkbox. These detailed checkboxes would include something you do in every session. That way, you don't have to write it down every single time. From there, you will think about every other common thing that you typically do in a session and what you naturally would write down.
Tune in as we talk about other checkboxes that you can use for your progress notes. Sometimes simple actions will help you save time and increase productivity. Think about what these changes will do for you.
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Thank you for listening
Please leave an excellent review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for excellent counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/PisyoAI4Dbo
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Congrats on making it to 2021!
Today is all about building a successful practice, making more money, and supporting those you serve. Life is all about being excited, so it's time to get jazzed about who you serve. Hopefully, you are eager to look at your marketing plan for 2021.
The first area we need to look at is preparation. When it comes to preparation, I want us to acknowledge who we are serving. Who is your ideal client? When it comes to marketing, you don't want to market to people all over the world. So, make sure to identify your ideal client. Then, please write it down.
We tend to be too broad when it comes to our ideal client. Let's say you want to work with someone who has anxiety. Well, it needs to be niched down even more. Anxiety could mean a child with anxiety, a teen with anxiety, or an adult with anxiety. Being that broad will make it difficult for your target client to find you. When your website is vague, your clients might not understand if they can work with you or not.
Next, review what has happened in the past. Identify what has worked to support your marketing process. For instance, which paid ads worked? If your paid ad for relationships did well, then that's something to remember when creating your 2021 counseling practice marketing plan.
Lastly, it's time to implement your plan. Remember to use what has worked in the past. If something is working, keep it going! Plus, don't forget that you can always add to what's working and make it even better. Tune in as we talk about how to effectively use funnels and conversions.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/47hN1MTd1so
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Jason Phillips is a husband, mentor, psychotherapist, lecturer, and life coach who advocates relentlessly for prosperity and wellness to strengthen individuals, couples, families, and communities worldwide. He has over ten years of experience in the mental health and coaching profession and is considered an expert in evidence-based treatment and strategic goal setting to foster success.
Jason loves personal development, and he loves to push himself. He always had people in life who helped him get to where he needed to go. These people served as a life coach, even though they werenât necessarily called that. It made Jason realize thatâs what he wanted to do. He loves pushing people, just like he pushes himself. Discipline, focus, and consistency are things that he preaches to himself and his clients. Incredibly, his passion is something he gets paid to do.
As a life coach, Jason gets to help people solve their problems. However, sometimes peopleâs problems will spill over the realm of life coaching. So, Jason is trained to help them therapeutically. Life coaches need the education to understand whether peopleâs problems are beyond life coachesâ scope. One thing that Jason works on with clients is setting goals. Itâs critical to be intentional about setting goals and knowing what your goal is. Sometimes, people say they want something, but itâs not really what they want.
Tune in as Jason gives tips about growing your audience on Instagram. We speak about the importance of building connection, authenticity on social media, and avoiding burnout.
Jasonâs Website: https://www.pnpcoach.com
Jasonâs Instagram: https://www.instagram.com/jphillipsmsw/
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/U7gH2oPisUI
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
When should you hire your first assistant?
If you hire people that are smarter than you, then your business is going to grow. Also, think about your ability to do things. As a therapist, there are tons of things to do. We need to support our clients, answer the phones, set up our website, SEO, respond to emails, create content, manage our social media, and a bunch of other stuff. At some point, you need to take a step back and say, "I don't know how to do all of it." It's okay!
We need to take a step back and think about how we can invest in our business by allocating tasks. It will make a huge difference when you give tasks to people who are very capable of doing them. First, identify all of the tasks that you have in your business. Think about the creative tasks that you do, like research, design, and content creation. Think about the technical jobs you do, like setting up your systems, setting up your email, and setting up your website.
Then, look at your earnings and think about how many hours of work that you do. Now, think about how much time you spend on all of the tasks that you listed. Let's say you do ten hours of website design each week. That's the time you are donating with the hope that it will have ROI. Those are ten hours you could spend with clients making money. If you paid someone for those ten hours, would you make enough money in return?
When you hire someone, they only have to wear one hat. If you do many tasks in your business, how much will you spend to become an expert in those tasks? You probably do not spend a lot of time becoming an expert in everything. With your clinical tasks, technical tasks, and administrative tasks, there is no way you'll have time to become an expert in each of those areas. In addition, you won't make the same amount of money in each of those areas. Your trade is as a clinician; that's how you make money. Whenever you aren't doing clinical work, then you aren't making money.
Overall, focus on your clinical work and pay for your assistant. That way, you'll build infrastructure, and you are no longer working IN the business. Instead, you are working ON the business. Eventually, you can lower your hours and do the extra things you want to do, like writing books, starting a podcast, or spending more time with your family. It's a process to get here, but hiring an assistant is a step in the right direction.
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Danielle Blessing Taylor is a Licensed Marital and Family Therapist in DC, MD, VA, and PA who has been providing therapy since 2010 and has built her ever-growing private practice which was created in 2015. In addition to specializing in Telehealth, she also specializes in helping individuals, families, and couples to cultivate healthy relationships. She helps people to make sense of their past and create healthy changes for a happier life within themselves and in relationships with others.
Danielle dives deep into what it takes to start a private practice.
First, get set up with your logistics. Make sure you have a business address so you can get mail and bill for insurance panels. Get your LLC; whether you go on insurance or not, you will need to have this. Also, you will need your tax number and NPI number. Don't forget to choose your business name, sign up for an EHR, and figure out how you will start a website. Think about Office 365, so you will have access to both Word and Excel. Lastly, get your business credit cards. Once you start paying for different things, you can write them off and keep it organized.
Picking A Business Name
Danielle has some extra tips for choosing the right business name for your private practice. Are you planning on hiring for a group practice down the line? If so, then have something that is more general. Also, when people are searching on the internet, consider having keywords in your name. For instance, if you are a marriage and family therapy counselor, you can make sure those terms are in your business name. If the practice is simply under your name, it could be more challenging for people to find it when they do a simple Google search. Another strategy is including your town name in the practice name. "Greensboro Counseling Practice," for instance. It will be easier for people to find you who are local to the area.
Educate Yourself On Insurance
Learn the different things that come with insurance. Make sure you know how to bill using the modifiers for telehealth. Some private practice owners think insurance is a headache. However, once you get it going, it can be easy. You need to know what to ask for from your clients. Danielle says to keep your mind open to it because it will give you a decent number of clients. Also, it could help with your marketing. If you want to help people who can't go out of pocket, then taking insurance will be essential. Maybe the people in your area cannot afford out of pocket costs, so insurance may be necessary when starting your private practice.
Tune in as Danielle gives loads more tips on starting your private practice.
Danielleâs Website
Call Danielle: (202) 759-6107
Email Danielle: DBTaylor@mymfts.com
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CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
This episode is all about SEO. First, check how fast your website is loading. Make sure that your website is loading at a sufficient speed. Get on your phone right now and load your website. How long does it take to load it? Does it make you feel like you want to wait, or does it make you feel like you want to do something else? Our clients have expectations of the online space, and it's no different than our own.
Next, connect with relevant websites. The work you put into SEO will rank your website higher. If your practice is all about relationship counseling, it will be advantageous for you to connect with other websites and podcasts relevant to yours. For instance, I have A Counselor's Journey To Private Practice podcast linked to my website. There are guest episodes that I have done, like The Practice of Therapy. I link all of these. That way, it will rank me higher when someone does a Google search. Take time to be a guest on other people's blogs that focus on relationship support. Find podcasts that support relationships that you can be a guest on.
Now, do some internal linking. For instance, I have courses that help people with their journey to private practice. I will link my courses on the homepage. It shows the online world that internal linking is going on, making it easier for my website to get ranked higher.
Identify your keywords. A short keyword would be "relationship counseling." A long keyword would be "relationship counseling near me." Keywords will help with SEO. Keywords have to do with what your clients are searching for. People will pull out their phones and ask for "counseling near me." Then, Google will populate a list of websites that might interest that person. So, you want to be on that first page when your ideal client Googles you. Keywords can improve your SEO. Do some DIY marketing and figure out which keywords would be useful for you.
Once you know your keywords, figure out how relevant those keywords will rank; those keywords have a specific ranking when you Google something. For instance, "marriage counseling" might be high on the list, whereas "relationship therapy" is a medium rate. Some other keywords might have a low rate. That's why it's important to have keyword knowledge. A marketing specialist should be able to give you feedback. Once you identify keywords that your ideal client is searching for, then use those words for content on your website.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/z7EpLljC82I
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
If you haven't already, give part one a listen: Website Facelift Part 1 of 3 | Episode 37. It's all about giving your homepage a facelift.
For today, we are going to look at pages on your website. Your clients should land your website, have a beautiful experience, and know that you are the right therapist for them. Plus, before a client shows up, they should have a good idea about their therapist. So, here are some key pages that you need on your website:
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Overview of Services Page. Make sure you steer away from clinical jargon. This page will be the central hub and should have a detailed explanation of your services. Images can help break up the text, so it's easy to read. The person should then click on a particular service, and that will take them to another page. Also, be sure to include common questions and the answers to those questions.
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Specific Service Pages. Once the potential client clicks on a service, it will take them to that specific service page. For instance, if you provide anxiety counseling, then list that on the main services page. Then, you will have an anxiety counseling page. On this page, you can go into loads of details. You can have information about fees and how often you will meet. There can even be a video about what they can expect in their first session. Make sure that you have a call to action like schedule an appointment or a contact form.
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Contact Us Page. On there, include a location map so people can see where you are in town. Also, make sure there is a contact form for people who want to get in touch with you. That way, if they don't feel like calling, you still get their information. Plus, it provides a high level of service. If a potential client has questions, they might not have time to get on the phone. A contact form makes it easy for people.
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Common Questions. This page should answer any and every question that potential clients will have. Write down the questions on a sheet of paper, then write down the answer to each of those questions. Some of the most questions include insurance, fees, and confidentiality. However, it will depend on your practice and your ideal client. Find a fluid way to provide them with the answers.
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Resource Page. A lot of practices don't have this page. However, it is essential from a business perspective. If your client struggles with anxiety, then the resource page can be helpful for them.
Overall, with our website, there are a lot of purposes to keep in mind. First, we need to answer people's questions. Second, we need to get people from point A to point B.
Take my 5 Days To A Strong Referral Network Course.
Are you interested in receiving help with your counseling business? CLICK HERE
Thank you for listening.
Please leave an excellent review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for excellent counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Your website is where people get to see who you are. Itâs time that your website has a facelift. This episode is all about your homepage and getting conversions. Here are some changes we need to think about when it comes to optimizing your homepage:
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Images and videos. Itâs essential to have clean images and clean videos. If you have a picture on your homepage, it should look like a professional picture. It needs to look like something that you invested in. Photos from home can be cute, but it's not something you want on your counseling website. Think about your images, are they clean, professional, and something you proud of? Also, the videos should have good lighting and good sound.
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Include a scene that connects to your practice. If you have an image on your homepage, it should connect to your private practice or group practice. For a private practice, it can be a picture of you. It lets your clients know that you are the counselor they will be working with. That way, your client won't be guessing who they are working with, and it allows them to have peace of mind about finding a therapist. If you have a group practice, the picture should be of your staff. On my homepage, I have a picture of my staff and me that way, people know it's a team.
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Call to action. A call to action can be a phone number on your homepage, a link to ask questions, a link to schedule an appointment, a link to learn more about a service, or a contact form. Maybe you sell products or a course, there could be a link to that. The calls to action should be present on the homepage. However, you shouldnât have too many. If a potential client is there for a counseling session, do you want them to buy your book instead? It could be steering them away from the schedule button. Have three calls to action at most.
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Question and answer. When you think about questions and answers, think about common problems that clients ask you. For me, patients ask me how much a session will cost, how long therapy will take, and if the sessions are virtual. These are typical questions a client could think about. So, on your homepage, think about the most common questions. More than likely, when a client is reaching out to you, they will be thinking about those questions. When you create your website, you want to come from a place of service and wanting to make it easy. That way, no one will get stuck in their ability to make decisions.
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Theme. Your font, font size, and colors should look similar throughout your homepage. If it's not identical, it will look messy, and the reader will not have a good experience. Plus, your website should have similar colors throughout the website. I use dark green because it brings me a sense of calmness. I also have a yellow color that runs with it because it has good contrast. I also use white because it helps the wording pop out. That way, people can read it easily.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/f9IB1drE5I4
Visit the website:
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
What is the cost of running a private practice?
You need an idea of what the startup cost looks like. First, is there a specific number to start a counseling practice? The answer is: it depends. Here are some essential items that you are going to have to figure out when starting your private practice:
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Your place of practice. There are different avenues you can go down. People might want their own office suite with a waiting room. This could essentially run you $3,000 in rent. Another route is renting office space from someone else.
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Covering your butt. Insurance is a must-have! It can be a decent amount of money. Typically, it can range from $200 to $1,000. It depends on the size of your practice. If you have a group practice, that will increase the charge.
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Marketing. This is a startup cost. Organic marketing is reaching out to other counselors in the area and making relationships. One expense is buying your new contact a cup of coffee. Over some time, those coffees will add up.
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Directories. PsychologyToday charges $29.99. You are paying a directory to put your name out there and market you to the field. If you haven't done so already, visit ACounselorsJourney.com. I have created a FREE course about building a kick-ass Psychology Today profile. That way, you will be able to build a solid caseload and increase your revenue.
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Technology. You want to look at the startup costs for your work phone, computer, and tablet. Your computer may cost $200 or $1,000.
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Internet. Keep in mind how much your internet will cost each month. This can be $20 a month or $100 a month.
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Physical materials. This includes your flyers, business cards, and pamphlets.
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Your furniture. Where are you going to sit? Think about how much you want to invest in your chairs, desk, and tables.
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License. Maintaining your license and doing continuing your education will cost you money each year. Calculate how much that will cost you each year.
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Printer. A printer will come in handy whether you are printing receipts for your clients or marketing materials. You can probably get a used printer for $50 or a new printer for well over $1,000.
Are you interested in receiving help with your counseling business?
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Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
http://acounselorsjourney.com/be-a-guest/
Transform Your Psychology Today Profile: https://immigration-evaluation-training.teachable.com/p/transformyourpsychologytoday
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Cassandra Peterson-Solano is a licensed social worker and spiritual enthusiast. When she's not running around with her four kids or drinking kombucha with her sweet husband, Cassandra is all about helping people who are single or unhappy in their relationships FIND THE LOVE THEY WANT with psychological intervention + spiritual healing.
Cassandra says that even if you see clients once or twice a week, it will help you understand that you can generate income independently. A few years ago, Cassandra had a women's circle in her backyard. She made $12. She was so excited! Then, Cassandra dives deep into how attachment theory can affect our businesses and private practices.
Attachment Theory
Attachment theory is how we were cared for, nurtured, responded to, heard, seen, and held space for by our parents and caregivers. Your upbringing will directly shape how we do it for ourselves, our relationships, and our business. Attachment is often related to our romantic relationships. However, it can be connected to anything in our lives.
Anxious Attachment
If you identify as someone with an anxious attachment style â you anticipate abandonment; it will be challenging to start a business. For example, if you put an offer out on the internet, and no one responds, then you are going to think, "nevermind!" You may need validation and approval. If you don't get likes on your post, you may feel like you're not good enough.
Avoidant Attachment
If you are somebody with an avoidant attachment style, you may rely on yourself and be a 1 person team. You can probably be productive in your business. However, close relationships may not be your strong point. Just like you build trust and rapport with your clients, you build trust and rapport with strangers. So, you might post and ghost. That way, you won't be able to see the response that you get on social media.
Build Relationships
Listening to entrepreneurial podcasts outside of the therapy world can help with your business. "Dumb is better than perfect" is a saying that you'll hear a lot. Sometimes, we don't trust ourselves as an authority on our subject. It's all about our mindset. What makes someone knowledgeable, helpful, and an expert? You don't need all the degrees on the wall or a certain amount of years of experience. You can be an authority! It doesn't matter what your background is. The primary way we can make a difference in someone else's life is through our relationships. It's essential to do our inner work and know that there will always be people behind you on the journey and people ahead of you.
Cassandraâs Website: https://www.cassandrasolano.com
Cassandraâs Instagram: https://www.instagram.com/cassandra_solano
Cassandraâs Email: hello@cassandrasolano.com
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CLICK HERE: http://acounselorsjourney.com/private-practice-coaching/
Thank you for listening.
Please leave an excellent review and subscribe to the podcast to never miss an episode in your journey of private practice.
I'm always looking for excellent counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
14 Day Trial Of Self-Care For Your Private Practice | Episode 34
Have you ever felt mentally exhausted?
I want you to highlight the question: am I practicing self-care?
When is the last time you took a break? When is the last time you took your whole lunch?
Self-care directly highlights your success. If you have a high level of self-care, you will be more present. You will be able to look at your marketing plan and know why you are doing what you are doing.
While on the other hand, if youâre running around like a chicken with its head cut off, itâs hard to see what youâre doing. Itâs easy to feel the struggle and feel overwhelmed. So, today I want to give you something to practice. For the next fourteen days, I want you to try out these strategies. If you feel better, youâll be more effective as a private practice owner.
- Give yourself sufficient time to have your meals. Do not rush through your meal. Do not be on your phone answering client emails while eating. If itâs a chicken sandwich, enjoy your chicken sandwich. Everything else can wait.
2. Give yourself a structure for waking up and going to sleep. Set a bedtime and a wake-up time. This will give you consistency in your life.
3. Implement physical fitness. This routine should be at least five days a week. Make sure you have at least twenty to thirty minutes of exercise. Fitness can mean walking around the neighborhood or do at-home exercises. This will have you feeling better and feeling stronger.
4. Set boundaries. Give yourself boundaries when you are checking your emails and social media. When I started a private practice, I would check my emails right when I woke up. Then, I would find myself doing the same thing right before I went to bedâset boundaries for checking these things.
5. Give yourself time with your significant others. Significant others can mean your friends or your partners. Also, giving yourself this time shouldn't be once a month. These relationships are what allow you to be you. The more energy you cultivate, the more effective you will be. So, make sure you have a daily or weekly time set aside.
- Practice taking care of your home. I like to cut the grass. Maybe you need to do laundry, get the baseboards clean, or sweep. If you skip this, you will find yourself sitting at your desk and seeing a pile of laundry. When you see that pile of laundry, it rubs you the wrong way. When you look at it, it doesn't make you feel good. Sometimes, I'll rush through my work so I can get my chores done. Instead, create consistency within your life so you can see that the house is already clean.
All Iâm asking is for you to implement these strategies for fourteen days. Then, reach out to me! Let me know what this has done for you â whatâs the transformation?
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Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Actions To Build A Solid Referral System In Private Practice
There are five actions you can take ASAP to build solid referrals and success in your private practice.
1. Identify your ideal client. Think about your ideal client in as much detail as you can. Write down their name, and write down their presenting concern. For instance, his name is Juan and he canât sleep. Then, write down how long Juan has been exhibiting this behavior. Also, write down Juanâs goals. For example, maybe Juan wants to have better relationships and learn how to tame his anxiety. Once you have the ideal client, then think about one or two sentences that define how you will work with your ideal client: âI help men who struggle with anxiety.â
2. Identify potential referral partners. You can find them through your license and how far you are willing to expand. For instance, Iâm in Greensboro, North Carolina. If I am seeing people face-to-face, my distance will be the city of Greensboro and neighboring towns. If I am seeing people virtually, I can see the entire state of North Carolina. Which one fits you better? Once you determine that, create an Excel sheet to keep track of your referral requests. If you work with anxious men, find a counselor that works with families. That family counselor can refer to you and vice versa when necessary.
3. Make your pitch. I like to be authentic with my pitch. At your core, youâre a clinician and youâre here to support people. Write down what you would say to your potential referral partner. Come from a place to help your referral partner â it should be supportive. Tell them that you want to connect with their patients that struggle with anxiety. First, start with an introduction and explain that you would make a fit. Ask about their referral process. Lastly, look for an opportunity to break bread with them. It will allow you to cultivate the relationship even deeper. Eventually, youâll start the referral process.
4. Follow up with a thank you. Time comes with immense value. I try and write everything via hand. I appreciate the value that comes with writing a note. Give a handwritten thank you card. Tell them that you are thankful and you want to continue to grow the relationship.
5. Build your practice. As you build your practice through other avenues, youâll build clientele. Think of clients that will fit the other personâs practice. If a client first the other practice, reach out to the clinician and send the referral over. It lets that person know you are coming from a place of service. More than likely, the clinician will do the same for you. You are supporting your patient and allowing a relationship to build between you and that counselor.
Repeat this process as much as you can. You are coming from a place of service â try it out and see how it goes!
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CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Carla Kucinski works with adults ages 18 and older, focusing on trauma, chronic illness, depression, and anxiety. Carla has also worked with clients who are experiencing common concerns such as self-esteem, burnout, life transitions, relationship concerns, and women's issues. She especially enjoys working with college students.
Take a step back and evaluate your life. Do you have a stressful job? Are you taking on more responsibilities than you can handle? Carla realized her job was stressing her out. In fact, it was literally making her sick. She had a massive amount of health issues from all of the stress. It pushed her in the direction of making changes in her life. You can't keep going on if you are stressed out every single day.
Carla is an optimist, sometimes to a fault. It's critical to be confident and optimistic when starting a private practice. If you have done a lot of scary things, you are probably more confident than you think. When things scare you, it's something to pay attention to. Why does it seem dangerous to you? Perhaps it's because you want it so bad, and you're afraid that it's not going to work out. Fear has a way of pushing you to do things. Say yes, and figure it out as you go. Private practice can be scary, but it's essential to keep moving through the fears.
As a writer, Carla has a blog on her website. She loves to create posts for social media and her website. Plus, Carla has certifications in marketing. That knowledge comes in handy when marketing her practice â it helps her find the clients that she wants to see. If you don't have a marketing background, Carla has some ideas about how you can reach out to the clients you know you can serve. There are three things that Carla has learned:
- Figure out who your ideal client is. Who are you trying to reach?
- Speak to your ideal client. Know what their needs are. What do they struggle with? Speak about their struggles and the ways that they can overcome them.
- Marketing is a connection. If you can write from your heart and be yourself, then people will find it. Share the knowledge that you have to help your ideal client.
Clinicians are taught to connect with others â we are the best connectors in the world. So, use those tools and connect with your ideal clients. We should be pushing against the rules. Yes, don't overshare with your clients â that can be unethical. However, you can share your similar pain points. For instance, Carla talks about her personal journey with clients. However, there's a delicate balance between knowing what you are comfortable with and too much vulnerability.
Space to Heal Counseling: https://spacetohealcounseling.com
Follow Carla on Instagram: https://www.instagram.com/rise.thrive.shine/
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CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/PisyoAI4Dbo
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician Dr. Amanda Szabo-Huff, a chiropractic practice in North Carolina, who owns Good Health Greensboro Chiropractic & Wellness.
Dr. Amanda Szabo-Huff shares her journey in building Good Health Greensboro Chiropractic & Wellness so that counselors in private practice can learn the importance of communication and relationship building to improve the counseling business.
How does chiropractic work help with stress?
Stress happens in the prefrontal cortex of our brains. That part of the brain mediates how we experience our daily lives and how we express who we are as individuals. This part of the brain will capture sleep and inflammation. It also works with the autonomic nervous system â how our body heals. Spinal movements hugely influence it.
How does the spinal movement flood the prefrontal cortex?
When you go through trauma, it affects your perception of reality. You might be in a completely different space now, but you're reliving the effects and experiences of that time. You may be blocking out new things in the environment. Your brain is so adapted to the trauma that it cannot adjust to the present time.
The importance of having movement through the spine:
Our brain interprets pain. Stress and pain can initially start in the body, but the mind will analyze it. If our brain isn't picking up on it, then we won't feel the pain. If there is no pain in the body, but our mind is picking it up, there will be a pain. However, one way to break the perception is through the movement of the spine.
Chiropractic work can help with asthma.
Our body will perceive what is real through the spine. If our spine isn't moving accurately, then health problems will occur. For instance, a chiropractor can help with asthma. Once our spine is moving correctly, we get all this new information to our prefrontal cortex. If you struggle with anxiety, chiropractic work can also help.
Chiropractic work will help lower stress.
If you are in fight or flight, your cortisol and hormones are flowing through all of your systems. Your nervous system will need information from your organs to tell your brain that you are okay. This communication isn't going to happen if your spine isn't in the correct place. Chiropractic work will give you transformative treatment. You can implement different resources in your healing journey.
To connect with Dr. Amanda Szabo-Huff, visit: https://www.goodhealthgreensboro.com/us/
Email: amanda@goodhealthgreensboro.com
Are you interested in receiving help with your counseling business? CLICK HERE
Thank you for listening.
Please leave a fantastic review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for excellent counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today, we are diving into your Psychology Today directory. I want you to know that the recommendations below are focused on the directory of Psychology Today. There are other directories similar to it. GoodTherapy.org or Theravive.com. The knowledge you gain here can be applied there as well.
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Have a professional image. Invest now so that you can enjoy the return on investment (ROI). A professional image right away looks better than one not so professional. So that's an easy win. The picture shows that you take your work seriously and provide equal treatment to those you support. The very clients are shopping around for a counselor by looking at their photos.
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Use average Joe Words. Create your description (personal statement) with average Joe language versus clinical.
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Hyperfocus on the first paragraph. This is your hook. I like to look at it as the hook in books or TV shows. As such, focus on:
a. Utilize average joe terms.
b. Speak to your ideal client.
c. Address your ideal client's pain point.
d. Have a call to action.
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Speak to your ideal client's pain point. Your Psychology Today profile should speak to your ideal client in a manner that highlights their pain points. Before writing down the answer, it's crucial to create your ideal client.
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Creating a call to action. Your Psychology Today should have a CALL TO ACTION. Overall, the purpose of a call to action is to create a type of conversion.
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Create a video for your Psychology Today profile. Video is a great way to get someone to stop and listen to what you have to say. For the video, try to take the same approach as discussed in Number 4. Work to speak to your ideal client versus everyone.
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It's okay to focus on one person. It can be scary to focus on one person or a particular specialty due to thinking that you will leave others out or even miss out on working with other perspective clients.
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You do not have to serve everyone. Do not check every box. Your Psychology today profile will give you the option to select many areas of focus and specialties. Try your best to choose only the ones that connect to the ideal client you are speaking to.
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Have images of your office. The photos can include your home office and/or business office location. These photos help clients build comfort in getting to know your office space and, as such you.
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Utilize stories or personal statements. An additional strategy you can utilize is to bridge the gap between you and the client by using storytelling or sharing unique variables. The goal is to share enough to build a connection while maintaining boundaries and ethics.
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Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
In this episode, Chad explains why you should set up an LLC. There are two things you need to consider:
- Taxes â will you have to pay taxes twice?
- Legal Entity Construction â how are you protected?
A Sole Proprietorship - you don't have to fill out any paperwork, and you just start working. The downside of this is that you are entirely liable. If you buy a truck and injure someone, then they can come after your personal assets. You have no protection. However, if you set up an LLC, they would not be able to go after your personal assets.
Partnerships â you create a partnership agreement with an attorney. At the end of the day, you file as a partnership return. It allows you to flow through your personal side, which is a lower tax rate than the corporate rate.
Corporate â it's the only entity type that pays its own taxes. However, it will be double taxation for the owner. If you take dividends out then, you get taxed twice. You will receive liability protection. If you put $10,000 into your business, then you would have $10,000 in liability.
S Corp â everything will flow through the personal side, and you do not have to pay separate taxes. You have to pay yourself a salary. S Corp gives you better tax advantages, but LLC is the most flexible.
Depending on your governing body, you have to have a professional limited liability corporation. Physicians, attorneys, and therapists most likely have to have a professional limited liability corporation.
You want to step into whatever type will help you reach your tax goals. Chad says to think ahead. Where do you want your business to be at tomorrow? If you do a C Corp, you can still tweak some things to maximize the tax advantages. You want to get in and talk to someone earlier rather than later so you can make the best choices.
Chad Collins & Associates, Inc began in 2015 in Greensboro, North Carolina. We are a progressive accounting firm providing our clients with a full range of business, financial, and tax services. Our offices are located in the Piedmont Triad Region of North Carolina because this is where we call home. However, we serve a wide variety of clients located throughout North Carolina and the United States. Because our firm is smaller, we maintain close and open relationships with each of our clients. Our commitment is to provide the highest quality services while retaining a boutique atmosphere. By combining our expertise, experience, and staff's energy, each client receives close personal and professional attention.
Learn more about Chad: https://chadmcollins.com
Message Chad on LinkedIn: https://www.linkedin.com/in/chadmcollins/
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/PisyoAI4Dbo
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Danielle Blessing Taylor is a Licensed Marital and Family Therapist in DC, MD, VA, and PA who has been providing therapy since 2010 and has built her ever-growing private practice which was created in 2015. In addition to specializing in Telehealth, she also specializes in helping individuals, families, and couples to cultivate healthy relationships. She helps people to make sense of their past and create healthy changes for a happier life within themselves and in relationships with others.
When growing a telehealth practice, make sure you are licensed wherever your clients are. Danielle even does sessions for couples via telehealth. Typically, her clients will put the computer on a table and sit back on the couch. If a couple is in different places, again, make sure you are licensed to practice there. Itâs not expected that family members want to do telehealth therapy. So, Danielle mostly works with individuals and couples.
For marketing, Danielle uses word of mouth and her website. Because sheâs been in the area for so long, there is already a referral base. There are many schools in the DC area, so Danielle will contact the counselors at schools and get her name on the referral list. She is always trying to get on referrals lists at colleges. First, she calls the counseling center. Often students will want to be seen through their insurance, especially during COVID. The school will have an online directory of counselors in the area. Danielle gets this done through old-school cold calls to the school.
To start telehealth, therapists need a sound system of organization, a website, a way to market, getting on directories, networking, and setting up a virtual address and phone number. It would help if you had everything you would need for a regular private practice, but virtual. Danielle will help therapists get set up â itâs customized for every person. She tries to keep the support going for therapists. This support is especially useful for COVID times because every single therapist is going through the same journey.
Danielleâs Website
Call Danielle: (202) 759-6107
Email Danielle: DBTaylor@mymfts.com
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/1mxLGefyP2s
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today is all about marketing, but I want to give you a different approach to marketing. You want to market, but you're not sure how or what to look for. So I want to introduce you to an idea. We are going to put a lot of ambition behind this. You are lending me your ears because you are ready to grow and move your practice forward. I will start with an idea and walk you through a process that you can implement today.
For example, if your practice is all about relationships, then it's time to start a blog about relationships. Please keep it simple and use your blog to create content. That marketing will be something that lures people into your practice. Here are some things that you need to keep an eye out for:
- Content: think about your keywords. Whenever you do your blogs, utilize the keywords from your market research. Either find a marketing expert or analysis on your own. Get your hands dirty and find those keywords. Then, write your content. Toss your keywords in the title.
- Images: images allow a person not to have to read something but look at something related to the post. Find a picture of a couple holding hands and smiling. That way, readers will connect with the image whenever you are marketing, that you have keywords, and your writing combines with what you share.
- Audience: make sure that you know who your audience is. Think about who is reading your content. If your practice is all about supporting couples, then it wouldn't make sense to include an article about teenagers. It will broaden you too much. It will make it more difficult for people to find you.
- Readers: readers will lead to passive income on your blog. If you visit a website, you'll see tons of ads on there. Bloggers have many readers who go to their site, so advertisers will pay to be on the website. Having a large number of readers can be a goal for your blog.
- Products: sell your products using your blog. Create a workbook and sell it using your blog. Include the workbook on your blog posts and advertise it to your readers.
- Metrics: measure the effectiveness of your marketing platform. You know what your goals are and who your audience is. Now it's time to look at a system of measurement. How are you going to measure that your blog is working?
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Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/i0D2SXnX-DU
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Marketing doesnât need to be icky. Through marketing, you can impact people by creating from a place of service. This is the ultimate message because itâs never about âhow can I get clients?â Instead, itâs about âhow can I serve clients?â Be who you are and be your genuine self. Please share your message, knowing that other people will hear it and connect with it.
Jennifer Sneeden explains how to get your phone to ring during COVID. COVID is the most significant opportunity that clinicians have been offered. Most of us are still shut down, and most places worldwide do not provide in-person visits. If we can think of ourselves as problem-solvers rather than clinicians, we can reframe our work differently. There has been a split in the past six months; half of the counselors are busier than they have ever been. The other half of counselors are struggling to find clients.
The counselors that were sneaking by before COVID are now starting to deal with their problems. However, the people that had marketing in place are doing exceptionally well. So, the counselors who are struggling to get their phone ringing need to think about it this way:
- What is the problem you are solving as a counselor?
- Itâs up to the clinician to modify what we are offering during COVID.
- The issues our clients were facing before COVID are not the same problems that they are facing during COVID.
- Put together something unique for your clients. For instance, you can put together a fifteen-minute check-in with your clients each day.
Counselors are problem solvers. However, this doesnât always come through in our marketing. Our clients want to see their therapists as other humans. They want to feel connected with their counselors. Clients donât necessarily care how many certifications their counselor has. Instead, the counselor needs to focus on being another human in their marketing rather than someone with 1,000,000 credentials. If the problem you are trying to solve is getting more clients, then no anxiety certification will help you get those clients.
Once you figure out which problem you are trying to solve, the next step is consistentcy. Jennifer says it doesnât matter what you do, as long as itâs consistent. The fact that you have a beautiful office doesnât mean youâll have clients. The biggest thing you can do is to do something consistently. The most significant problem that Jennifer sees is counselors are their best-kept secret. Get the word out there!
Learn more about Jennifer: https://thrivingtherapypractice.com
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/AdhUc-Rq_xw
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
5 Things I Wish I Knew When I Started My Counseling Practice
1. Boundaries. Make sure you have boundaries in your personal life and your professional life. Your family calendar should not be mixed with your business calendar. The mixture will emotionally and mentally drain you; it will not let you think clearly in one area. For instance, when you write a blog for your business, you start thinking about what you're doing later with your family. The blurred line does not allow for a healthy entrepreneurial mindset. Take a step back and ask yourself, do I have boundaries between my personal life and my work life?
2. Work With Those Who Are A Good Fit. When we get out of graduate school, we see the massive list of specialties that we can work with. If you click all the specialties, you think it will increase someone's chance of working with you. However, there's a difference between your ideal client and just any old client. Take time and draw out your ideal client. Who do you really want to work with? When there's a tough session, will you still be excited to work with them again? Once you figure this out, it will reduce downfalls later down the road.
3. Make Sure That You Build Connections. It's essential to build relationships in private practice. Go to conferences and communicate with other professionals in the field. As a side note, if you're out there in graduate school, it may help create a social media platform. Create a Facebook group of other graduate students who are in the same field. That way, when you transition into private practice, you'll have a community and stability.
4. Figure Out What To Charge. When I started my journey, it was challenging to discuss the price with my clients. I would ask myself if I could offer my services for free. I know that's not possible, but it isn't easy to grapple with the price. First, we need to be comfortable with setting our fees. When we can hold integrity, we remain connected to who we are at our core.
5. Know How To Start And Close A Session. You need to know when to end the conversation. I struggled with closing a session. It can be awkward and difficult if you don't know what to say. You need to have a better structure. If your session is 45-minutes long, then end at the 40-minute mark. You can allow those five minutes to be transition time and scheduling time. In the intake session, please share with your clients what they can expect from closing a session. That way, there's a rhythmic system as things continue in your private practice.
BONUS: Learn More About Marketing. "If you build it, they will come." That's not true anymore. I wish I knew more about marketing before starting my private practice.
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Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/PisyoAI4Dbo
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
This episode is all about going From $0 to $50,000 in private practice. Here are some tips that will get you there smoothly:
Call People - reach out to your community. Call all counselor's in your area and let them know that you're starting a private practice. Break bread and get coffee with those counselors. That way, you can have some referrals moving forward.
Get Business Cards - Make sure you put a picture of yourself on the business card. That way, your client will know what you look like, and it can build an emotional connection.
Work With An Accountant - Get a separate bank account. Your business finances should not be mixed in with your personal finances. It may be beneficial to work with an accountant right away. That way, you do not miss essential deadlines like tax season!
Sublease An Office - Rent a space for $20 an hour instead of forking over thousands of dollars each month on office space. Subleasing is a significant way to cut overhead costs and keep your expenses low when you're just starting out in private practice.
Start Part-Time - Instead of diving into private practice, start part-time so you still have your full-time income to rely on. Once you get enough clients under your belt, it will be easier to leave your full-time gig behind.
Build A Website - Your website is your brand; make sure it is consistent. Sometimes, you need to spend money to earn money, so it may be more efficient to pay upfront rather than learn all the tech skills.
SEO - This is how your clients will find you. If you have keywords around your services, clients will be able to find you easier. One way you can do this is by writing blog posts.
Plus, Gordon gives tips on marketing your private practice:
ROI is much more important than figuring out a percentage. If you're going to spend $1,000 on advertising, you want to know that you're making a profit on that. If you spend $1,000 and it brings you twenty more clients, that will definitely be a good return on investment because you'll make money in the long-run. Think about what you spend on marketing and how you're making money in return.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/SsLKAam43U8
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
In this episode, we cover Actions To Take To Go From 0 To 50 Thousand In Your Counseling Private Practice. Here are the key takeaways:
- Referral partners. Build relationships that support your counseling in private practice. If you work with kids, then your referring partner is probably a pediatrician.
- Focus on 1 to 3 social media platforms. At the beginning of building your private practice, take time to narrow your efforts versus spreading yourself thin in every social media platform.
- Pick one nitch that gives you space to expand on it. This way you are the to-go-to person for the areas of focus. As an example, select to be the person to go to for relationship counseling. Additional services you can provide can include marriage preparation, dating support, and so forth. Overall, the services are under the umbrella of the nitch.
- Consistency. Your practice will more than likely not be successful overnight. Small business has a large margin of failure. This is why it's important to be consistent. TO stick to a schedule that holds you accountable and aims to produce results.
- Return on Investment. Each month take time to evaluate what you are doing in your practice to ensure that the actions connect to a strong return. If you are spending time writing blogs, are the blogs producing a return? If not, time to make a change.
- Create systems. A business that is successful should be easy to replicate. Consider the franchise McDonalds. It's built on a system that gives new owners the opportunities to set up shop and reach success in little to no time. This is due to the systems that are in play. In your private practice, take time to have a structured system for areas that include but not limited to intake calls, scheduling, and more.
- Show up. Consider where your ideal client spends time. If you are a counselor that helps struggling parents, you may find yourself spending time on a Facebook group that is for parents. Show up in the group, be supportive, listen, and build relationships.
- Seek consultation. Thousands of professionals have taken a very similar journey to the one that you are in. Yours may have its creative edges. Yet, asking for help can provide amazing results. I've found myself countless times working with consultants or taking courses that sharpen my skills. I encourage you to do the same.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/M2d0z5ziQaw
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
In this episode, we cover Ways To Market Your Counseling Private Practice. Here are the key takeaways:
- Consistency and repurposing. Always think ahead. If you do a video, take the content and create an infographic. If you have a Facebook business page, be consistent when you are marketing. Stick to a schedule.
- Use average Joe Terms. Focus your marketing on using average joe terms. Instead of âI utilize CBT to address cognitive distortionsâ transition to âI help people that want to have healthier thoughtsâ.
- Be a guest on other peopleâs platforms. This includes but not limited to blogs, podcasts, social media,âŠ
- Start a podcast focused on your private practice. Each week share tips and tricks focused on what takes place in your counseling office. This gives the world a taste of who you are.
- Stay True To Yourself. Market-based on who you are at your core. If you feel comfortable doing YouTube then go for it. If that's not your style don't do it.
- Marketing has a lot to do with what works versus what doesnât. What works in my private practice or city that Iâm located in may not work for you.
- Business Cards. Having a clean and usable business card is effective in promoting your brand and marketing your practice. When it comes to the style of a business card my recommendation is to include the following: (a) a professional picture of yourself (b) location, phone number, and email of the practice (c) name of the practice (d) logo and (e) something that the person can use. For example, you can have a discount for the first session, or a punch card that gives a 50% off the session at the 10th session, or a short positive affirmation.
- HARO. Help A Reporter Out. Write for a reporter and see if you can get listed on a publication or major magazine. This is a great way to get your name out there. Click Here to read all about HARO.
- Focus on language.
o If you are marketing a solo practice focus on âIâ.
o If you are marketing a group practice focus on âWEâ.
Are you interested in receiving help with your counseling business?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/M2d0z5ziQaw
Visit the website: http://acounselorsjourney.com/
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
In this episode, we cover 10 Checklist To Starting A Private Practice. Here are 10 key take-aways:
- Mission. What is the mission of the business? What does your business look like in 6 months? Or in 10 years? Create a mission statement that connects to the foundation of the business.
- Create a business plan. I like to think of a business plan similar to a treatment plan that is set for the client.
- Insurance. Take time to get you and your practice covered with insurance that includes professional and general liability.
- Time off. Self-care is vital and should not be on the back burner. Instead, I encourage business owners to build their practice around their self-care and not the other way around. Meaning that you are working to create the lifestyle you desire.
- Bank account. Set up a separate account (business account) that is under your business name/practice group name and tax ID number. This account is used to receive and pay all business-related monies.
- Set up a legal structure. Take time to meet with a CPA and/or business attorney to explore setting this up. Structures can range from LLC to Corporation. When deciding on the structure take time to think long term, explore how the structure impacts your taxes, and so forth.
- Finding a location. You have options when it comes to how you want to set up shop. Iâll share the options below as they impact set up fees. Clinician Home-based therapy. This structure means that you operate your counseling practice out of your home. This can be done through face to face to telehealth. Client Home-based therapy. This structure means that you are going to the home of the client to provide services. Subleasing an office space from a large office. This structure means that you rent an office from a suite that is already being rented by another person.
Renting an entire office. This structure means that you rent an entire office suite.
Purchasing a commercial property. This structure means that you purchase a property. Very similar to purchasing a home versus renting a home. - Creating a website. Counselors in private practice should have a website. A place that potential visitors can learn more about the services that you are providing.
Having a website can serve many purposes. Your website can be a place that gives you space to share your thoughts. Such as a blog all about your journey or how you help people with anxiety. - Accounting system. Take time to select an accounting system for your practice. The example includes QuickBooks.
- General areas to explore. Take time to explore the following questions in an effort to solidify the foundation to your private practice: What is the process for paying bills associated with the practice? (such as paying for rent or insurance). What is the process for paying taxes?
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CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:h
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Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Rebekah is a private practice owner in Texas where she specializes in supporting families and children. She is a Licensed Professional Counselor and member of the Association for Play Therapy. Rebekah has over 10 years of experience giving her unique insight when working with children and teens. She has served as a director of a therapeutic foster care agency, with CPS, immigration evaluations, and her clinical role as a clinician.
Rebekah wants everyone to get started in her immigration course. As an affiliate for Rebekah, I want to share with you her course that you can get started with.
Click Here to purchase the course.
Rebekah is an expert when it comes to understanding how to work with children when writing immigration evaluations. The immigration evaluations are written reports that clinicians provide for clients who are navigating their immigration proceedings. In this interview, Rebekah shares her story and journey in building a counseling private practice.
Common Immigration Cases:
- U-Visa, VAWA (violence against women act), DACA, Asylum by providing mental health evaluations.
- Check out a complete guide walking you through adding immigration evaluations to your counseling practice. https://youtu.be/2vTu71Es_Sg
Evaluations for immigration proceedings include:
- Extreme Hardship
- Asylum
- Waivers
- Violence Against Women Act (VAWA)
- U Visa
- Cancellation of Removal
To connect with Rebekah visit:
- https://coursecraft.net/c/immigrationchildren/a/cpmYFEt9Y
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/WCPH3m91OLg
Visit the website: http://acounselorsjourney.com
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician Brianna Toomes who has a private practice in North Carolina.
Learn how Brianna got started in private practice and what she did to overcome challenges and build a successful counseling business. To connect with Brianna visit: https://irenictherapy.com/
Key areas to focus on when building a counseling private practice:
- Relationship building. Create relationships with referral partners in the community. This is a great way to expand your counseling practice while building healthy and genuine relationships with counselors in the community.
- Strategic marketing. Explore adding additional services that connect to your community. Take time to understand the needs of your community and how you can bridge the gap. As an example, if your community has a need for teen groups. Create one.
- Excellent service. Part of building a business includes customer service. In addition to serving your clients with excellent clinical skills, take time to serve appropriately. Explore if you are able to have snacks and water in your office. Small touches like this can go a long way.
- Work on your website. A website is a strong connection to your business. As such, it is important to grow your business and website. When your fees increase take time to reflect the change on your website. When new counselors enter your practice, take the time to add the change to your website.
- Create content with a focus on keywords. When writing pages or posts, take time to identify what your potential clients are searching for. Use the found keywords as the foundation for writing your content.
- Email list. Start an email list focused on those that you serve in your counseling practice. An email list is a beautiful platform that helps you communicate with those that you serve. I like using my email list as a direct source of keeping people updated. Just like every week those that subscribe to this podcast receive an update of the new episode, the email list can serve in a similar way.
- Reuse content. If you are a counselor that helps couples. This can give you an edge to creating tools as a board game that helps couples strengthen their communication. Each stage of the board game can have a mixture of education and coping skills.
- Structure your business. Take time to consider how you will structure your business. Some counselors in private practice take the LLC route, corporation, or other options. At the end of the day, it's up to you.
- Create additional streams of income. Examples of additional streams of income for counselors in private practice include: write a book and have it published, get paid to write for publications and major magazines, create a product to help your clients, create merchandise focused on wellness, develop courses to teach what you are teaching in counseling sessions, create courses to help counselors learn how you help your clients or start a YouTube Channel and monetize.
Are you interested in receiving help with your counseling practice? CLICK HERE
Thank you for listening. Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/WCPH3m91OLg
Visit the website: http://acounselorsjourney.c
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
In this episode, we cover Setting Fees and Rates In Counseling Private Practice. Here are 6 key take-aways:
1. Focus on your market. Take time to search online and do a careful study of your market. This process is referred to as, Market Research. The goal is to identify what fees and rates are around your area.
2. Have a long term plan. Focus on what your fees are today and what they will be 5 years from now. This is the process that helps clinicians in private practice build success one step at a time.
3. Know your numbers. In your private practice, you should have a spreadsheet that goes over money coming and out. Identify what your rate should be based on (a) expenses (b) savings (c) other associated fees.
4. Reflection. Answers to key questions allow the private practice to become a successful private practice.
- How many clients do you need in your private practice for you to reach your level of success?
- What is the average income in your area? Or the area that your practice is located?
- What type of lifestyle do you desire to create from your private practice?
5. Caping your session rate. This will take place. At some point, you will go from an $ 100.00-hour session to $300.00. At some number, you'll notice that you can't keep going up.
At this point, you can continue to play with your fees by adding additional services. An example can include, adding a group to your practice. Your session fee can cap at $300.00 per hour. While your group includes 10 clients each at $50.00. This will come to $500.00 per hour.
6. Raising fees. Consider the variables: education, additional training, and continuing years of experience. Each of the variables focuses on reasons why you can increase your fees. The rate of increase should be in increments. Even a small $10.00 increase can go along way. Consider if you worked with 40 clients per month at $100.00 per hour compared to $110.00 per hour. The increase in fee would lead to an additional $400.00 per month or $4800.00.
Are you interested in receiving help with your counseling private practice?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/M2d0z5ziQaw
Visit the website: http://acounselorsjourney.com
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
In this episode, we cover Mistakes To Avoid In Your Counseling Website. Here are 10 key take-aways:
- Do not have inconsistent colors or font. Pages and posts on your website should be consistent. This gives users that land on your website a great experience.
- Do not write a blog post or create a page without focusing on keywords. When writing pages or posts, take time to identify what your potential clients are searching for. Use the found keywords as the foundation for writing your content.
- Do not forget about compatibility. It's important for your website to be optimized to fit the screen of cell phones, tablets, and other smart devices. Not doing so can lead a potential client to have a bad experience and leaving your website too early.
- Do not information hidden. When people visit your website it is important to have the items that need to be found right in the front. As an example, a potential client visiting your website will be looking for a button to schedule an appointment. Or a place that they can contact you, review your fees, or see your location.
- Do not have a slow loading website. Your website has a loading speed. This is basically how fast a page or post loads. Most people have an attention span. With this in mind, I want you to consider how long it takes your website to load.
- Do not use bad images. There is such a thing as a bad image. Consider a professional picture of your office that has dark lighting and makes it difficult for your potential clients to see the space. Or a picture of an address that is difficult to read. The basic point here is to make sure that your website is clear and has great quality images.
- Do not skip key points. When potential clients visit your website take time to give them key answers to questions that they have. As an example, include the following: fees, location, types of services, short bios of the counselors in the office, and insurance information.
- Do not ramble. It's great to explore topics in a blog post or share details regarding the counseling services provided. The area we want to steer away from is rambling on topics for too long. This tends to steer people away. Instead, try to mix your content with videos, infographics, and writing.
- Do not have expired content. Websites can have pages that are expired or with broken links. Basically a page that doesn't load. It is important to understand how your potential client will feel if they click on a page on your site and find themselves lost. Take time to address this issue.
- Do not stop working on your website. A website is a strong connection to your business. As such, it is important to grow your business and website. When your fees increase take time to reflect the change on your website. When new counselors enter your practice, take the time to add the change to your website.
Are you interested in receiving help with your counseling website?
CLICK HERE
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/M2d0z5
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Nicole Liloia has a rich business background aimed to help professionals move forward in their business ventures. Nicole uses her skills and knowledge to help clinicians and working professionals to identify ways to create passive income. She has a Masters in Social Work, has been on Forbes, Huffington Post, and more. In the podcast, Nicole shares her professional experience and insights so that counselors and working professionals can use the skills and knowledge they have in creative ways.
Creative ways to start the process of adding additional sources of income:
- Identify ways to recycle your skills. For example, if you are a counselor that helps anxious kids. This can give you an edge to creating tools as a board game that helps kids navigate anxiety. Each stage of the board game can have a mixture of education and coping skills.
- Course creation. Have you thought about creating a course that mirrors what you are doing in the face to face setting? Letâs take the example of a counselor that helps adults with anger. The course can be an exact replica that connects to those who are not ready for face to face support and need a different style of aid that is still beneficial.
- Start an email list focused on those that you serve. An email list is a beautiful platform that helps you communicate with those that you serve. I like using my email list as a direct source of keeping people updated. Just like every week those that subscribe to this podcast receive an update of the new episode, the email list can serve in a similar way.
- Creating a list of ideas for multiple streams of income. The list can include so many unique and creative avenues. Check out Building Multiple Streams of Income In Private Practice.
Learn how to reach new clients so that you can build a consistent income. This process takes place through the creation of building structures and systems that are purposeful. Versus creating a system with the hope that it will work well and build an income. After all, creating a business is very different than taking on a hobby. The process of income stream development often works better when professionals, such as counselors, are able to focus on what they are currently doing versus reinventing the wheel. During the podcast, Nicole shares the importance of recycling information. Such as transitioning the content used during a session to an actionable workbook sold on Amazon.
To connect with Nicole visit: https://nicoleliloia.com/mentorship
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://www.youtube.com/watch?v=FhR0kBAYuwU
Visit the website: http://acounselorsjourney.
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Alison is a clinician in Pennsylvania, called Move Foward Counseling. In the interview, Alison shares the importance of understanding methods that work when making the transition from a solo practice to group practice. Alison is the owner of Move Foward Counseling and Move Forward Assistants LLC.
Key changes to take on when transitioning a solo practice to a group counseling private practice:
- Change the language from "I" to "We". When clinicians operate a solo counseling practice, the focus is on the individual. While when clinicians have a group practice, the focus should be on the clinicians that are part of the counseling business.
- Create a theme that connects all the clinicians in your practice. For Santos Counseling PLLC, the theme is focused on helping the Greensboro community. Examples can include relationship, anxiety, helping women, or anger management. Overall, having a theme helps give the group practice a sense of identity.
- Focus on the marketing budget. The focus should be on how much money is being spent to market the clinicians in the group practice compared to the income generated from the clinician.
- Hire help. As the practice is growing, this essentially means that we need to go from working "in" the practice of working "on" the practice. Working on the business means that clinicians are finding smart people to do the jobs that they are doing. In my case, it would be to hire a marketing team that removes the job from me. Doing this being to free up time and allow me to do other things that help the business continue to grow. In the interview, Alison, mentions the importance of hiring virtual assistance as a way to transform practice to a successful business.
To connect with Alison visit: https://www.practiceofthepractice.com/
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel:https://youtu.be/M2d0z5ziQaw
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Taylor is a clinician in Greensboro, North Carolina that has an awesome counseling practice right next to the most amazing biscuits. He is the owner of Krumroy Group. In the interview, Taylor shares the importance of building relationships, marketing effectively, and taking time to find your focus while building a private practice. Taylor shares how he started from a solo practice and now is growing slowly to add more clinicians to his private practice.
Key takeaways from the episode that you can apply today:
- When switching from a solo counseling practice to a group practice take time to shift the language on the website. The switch is made when you go from using "I" to using "WE" in your website. The "I" has the website focused on one clinician while the "WE" tells visitors of your website that your practice has multiple clinicians.
- Take time to build relationships with partners in the community. Building relationships is a beautiful way to being the marketing process for your counseling practice. The focus should not be on what you can get out of the relationship. Instead, make friends. Get to know local physicians, members of churches, or join the city council. The goal is to integrate yourself into your community. Become an advocate and a voice for those that you serve while giving your referrals a chance to get to know the real you.
- Use marketing systems like Psychology Today or GoodTherapy to start building your caseload. As you use the marketing systems focus on ROI. This stands for a return in investment. Make sure that if you are spending $30.00 a month a Psychology today, you are seeing a few clients come in per month.
To connect with Taylor visit: https://krumroygroup.com/
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/IBJ5qk2O0hQ
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Cecilia wants everyone to get started in her immigration courses. As an affiliate for Cecilia, I want to share with you two courses that you can get started with.
The first one is for the Mastering Hardship Waiver Evaluations (which covers extreme hardship and cancellation cases):
- https://www.immigrationevaluationinstitute.com/courses/hardship-waivers/?ref=4
The second link is for the Mastering Asylum Evaluations (which covers asylum, VAWA, U visas, and T visas):
- https://www.immigrationevaluationinstitute.com/courses/asylum-evaluations/?ref=4
Below takeaways from the episode with Cecilia.
Cecilia has over 20 years of experience serving individuals to overcome life challenges. She has a practice focused on writing immigration evaluations. Cecilia is licensed in MD, VA, and DC. She is a certified social worker, experienced in areas connected to trauma and EMDR.
The immigration process ranges depending on the needs of the client. For hardship waivers, this entails a process in which a petition is made for a family member to remain in the United States. The person asking for the petition is an immediate relative (such as a spouse, parent, or child). For more details on the waiver click here.
Common Immigration Cases:
- U-Visa, VAWA (violence against women act), DACA, Asylum by providing mental health evaluations.
Common symptoms and behaviors include:
- Problems sleeping
- Difficult making decisions
- Crying
- Sadness
- Worry
- Stress
- Anxiety
- Irregular changes to appetite
To connect with Cecilia visit:
- https://www.immigrationevaluationinstitute.com/courses/hardship-waivers/?ref=4
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/WCPH3m91OLg
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician, Vanessa Lech who owns a private practice. She is an innovative clinician who has branched out into creating a podcast, "Unraveled", creating products from an anger management therapy card game to authoring books such as her latest, "Burn Out Self Care for Behavioral Health Clinicians" (http://TherapistAssets.com/)
To connect with or learn more about Vanessa, please visit: https://linktr.ee/govanessalech
Learn how Vanessa got started in private practice and what she did to overcome challenges and build a successful counseling business, start a podcast, and write books.
Below are types of multiple streams of income that you can implement in your counseling practice:
- Write a book and have it published.
- Get paid to write for publications and major magazines.
- Create a product to help your clients.
- Create merchandise focused on wellness.
- Develop courses to teach what you are teaching in counseling sessions.
- Create courses to help counselors learn how you help your clients.
- Start a YouTube Channel and monetize.
Below are Resources Vanessa Mentioned in the Interview:
Kevin Petersen is a Licensed Marriage Family Therapist (LMFT) and he has recently written a book, "Chronic Hope: Parenting the Addicted Child". Kevin was featured on my podcast, "Unraveled" twice over the last couple of years. Season 2, Episode 18: Full Podcast Episode - Kevin Petersen đ€ Talks Spanish, Addiction, Parenting, Co-Dependence & More!đ„ https://anchor.fm/unraveledhumanbehavior/episodes/Kevin-Petersen--Talks-Spanish--Addiction--Parenting--Co-Dependence--More-ec225g
Season 2, Episode 5: Full Length Podcast: Kevin Petersen Talks Behavioral Health Care Management, Family Recovery Programs & Substance Abuse. https://anchor.fm/unraveledhumanbehavior/episodes/Kevin-Petersen-Talks-Behavioral-Health-Care-Management--Family-Recovery-Programs--Substance-Abuse-ec225q
https://www.petersenfamilycounseling.com/about-petersen-family-counseling/in-the-media/
https://www.amazon.com/Chronic-Hope-Parenting-Addicted-Child/dp/1699658102 https://www.petersenfamilycounseling.com/about-petersen-family-counseling/counseling-staff/
https://www.petersenfamilycounseling.com/
Ernesto Segismundo is a Licensed Marriage Family Therapist (LMFT) and he has created conferences in exotic locations such as Kauai, an island located in the Central Pacific. His latest conference that just wrapped up provided some continuing education credits. Ernesto was also featured on my podcast, "Unraveled". Season 1, Episode 16: Full Length Podcast - Ernesto Segismundo Talks Entrepreneurship, Broadcasting Addiction & Anger.
Thank you for listening!
Watch the episode on the YouTube Channel: https://youtu.be/uVVHBJOWLR4
Visit the website:
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview Michelle Hardman who is the owner of Primed Practice. Michelle has a diverse background with a beautiful mixture of corporate knowledge and clinical experience. Michelle shares her background work as the creator of the Primed Planner and is a Certified Daring Way Facilitator. During the interview, Michelle dives into the fundamental building blocks of starting and growing a practice.
As promised during the interview, here is a promo Code: PLANNEDJOURNEY
Itâs good for a free download of The Primed Plannerâąïž Printable Monthly/weekly planner pages!
To connect with Michelle visit: https://www.theprimedpractice.com/
In this episode of, A Counselors Journey To Private Practice, Michelle shares her background in helping counselors become confident business owners.
Takeaways from the episode that you can implement in your counseling private practice:
- Create a system of accountability that helps you identify your goals and objectives in private practice. For some, this can include identifying when you'll be ready to hire a virtual assistant for your practice.
- Build healthy connections with other counselors in the community. Identify which counselors in your area serve clients that can benefit from your services. As an example, if you support couples with marriage counseling. A great potential connection can be counselors that work with families. This way, both can support those that they serve.
- Working to address confidence. Building a counseling private practice can be scary. Having to pay high rent fees. Experiencing no shows. It's vital to take time to understand ways to develop confidence as a clinician and as a business owner.
- Understanding how to be brave when building a counseling private practice. During the interview, Michelle shares her work in connection to Brene Brown as way to help counselors cultivate the spirit of being brave as a driving force in creating a successful business.
To connect with Michelle visit: https://www.theprimedpractice.com/
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/WCPH3m91OLg
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we focus on surviving the summer in private practice.
The episode covered the following recommendations to follow during the summer as a way to build success in your counseling private practice:
- Engage in building SEO. As a goal, you can work to create 10 to 15 blog post or video post during the summer focused on key services that are provided in your counseling practice.
- Connect with referrals to see what they are doing during the summer. Evaluate if you can support their clients or if you can be of help.
- Create new services that connect to the needs of the summer. As an example, start a teen therapy group or explore if couple's workshops would be a good fit for your community.
- Practice self-care during the summer. This is a vital step that should not be skipped. The more you take care of yourself the better you'll be able to manage the challenges in your counseling business.
- Create a niche. Use the summer to pick a niche that can support you in building a brand. For me, it's writing immigration evaluation. CLICK HERE to see how I've created a specialty in this area.
- Add additional services. Think about the current services that your practice offers. Now consider how you can add an additional service to the current service. As an example, if you provide individual counseling for anger. Could you add an anger management group?
- Create products. Use the summer to work on your big idea. Do you want to create a book that covers how you help people? Do you want to create a product that people can hold or play with it? Do you want to create an app for phones and tablets? Use the summer to transform your counseling private practice.
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/WCPH3m91OLg
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician Dr. MarĂa E. JimĂ©nez who owns, Dynamic Psychometrics, a private practice in Florida.
Learn how Dr. MarĂa E. JimĂ©nez got started in private practice and what she did to overcome challenges and build a successful counseling business. Dr. MarĂa E. JimĂ©nez has created two counseling practices, utilized her background to diversify her income, and says YES to new opportunities.
The concept of saying YES in building a counseling private practice can create beautiful shifts. Saying YES to starting your first blog versus waiting until everything is perfect. Saying YES to transition to a group counseling practice versus waiting until you feel 100 percent secure. The concept of saying YES can lead to working through the change process and learning as you go.
In this episode of, A Counselors Journey To Private Practice, Dr. Jiménez shares her background in assessments and how she started two counseling practices.
Ways To Diversify Your Income In Counseling Private Practice:
- Create a journal or booklet that is used during sessions.
- Create products that you can have for purchase. This can include stress balls if your practice focuses on anger management.
- Create books or courses that help people learn coping skills. If you help people with self-esteem than a book focused on the subject can grow to an additional source of income.
- Include additional services in your counseling private practice. Provide individual, family, couples, and group service. The group versus one-on-one counseling sessions can work to diversify income.
To connect with Dr. MarĂa E. JimĂ©nez visit: https://www.d-psychometrics.com/
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/WCPH3m91OLg
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician Jeff Beers who has a private practice in North Carolina.
Learn how Jeff got started in private practice and what he did to overcome challenges and build a successful counseling business. Counselors learn how to focus on creating a Psychology Today profile that speaks the language of the ideal client.
Ways Counselors Can Grow A Counseling Practice With Psychology:
- Have a great profile picture.
- Have photos of your offices. This way the potential client has an idea of what the office looks like before the first session. Doing so can support the client by reducing worry and feeling comfortable.
- Share a hook or elevator speech. The statement should be directly connected to the problems or concerns of the ideal client. Such as, I help people that struggle with anger in their relationship.
- Share the fees for the counseling services.
- Share a link to your website. Overall, the Psychology Today profile is a short summary of your website.
To connect with Jeff visit: https://www.jeffbeerslmft.com/
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/UAAJZIM8bfg
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician Dr. Amanda Szabo-Huff who owns, Good Health Greensboro Chiropractic & Wellness, a chiropractic practice in North Carolina.
Dr. Amanda Szabo-Huff shares her journey in building Good Health Greensboro Chiropractic & Wellness so that counselors in private practice can learn the importance of communication and relationship building as a way to improve the counseling business.
Learn how Dr. Amanda Szabo-Huff and her husband Dr. David Huff operate Good Health Greensboro Chiropractic & Wellness. She has a background in organizational communication, relationship building, cultivating personal connection, marketing, branding, and building community relations.
Dr. Amanda Szabo-Huff shares how the work of chiropractic impacts the field of mental health and promotes a positive change in people's life.
Counselors can build a successful counseling practice by focusing on:
- Creating relationships with community members.
- Creating social media accounts that provide support.
- Utilizing a website to share their story and provide potential clients with a great experience.
- Switching clinical language to a language that your potential client can understand.
- Identifying your ideal client.
To connect with Dr. Amanda Szabo-Huff visit: https://www.goodhealthgreensboro.com/us/
Email: amanda@goodhealthgreensboro.com.
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/iEebTQL68cA
Visit the website: http://acounselorsjourney.com
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician Dr. George Ramos who has a private practice in New York, In-Home Mental Wellness Counseling.
Learn how George got started in private practice and what he did to overcome challenges and build a successful counseling business.
George has a special focus on creating a private counseling practice that meets clients in their homes. In-home counseling as George shared in the podcast interview can help reduce overhead costs. Providing counseling to persons in their homes eliminates the need to pay rent.
Other benefits for in-home counseling include:
- Providing counseling service in a place of comfort.
- Gaining access to members of the community.
- Reduce counseling business expenses.
- Understanding how the client's family system or living dynamic impacts the person.
Counselors starting a private practice or those experiencing challenges with paying overhead fees can explore if in-home counseling is a good fit. In-home counseling can work very similarly to the client visiting the office. The main difference is the setting.
Right now during the COVID epidemic, your counseling practice may be impacted. Your practice may be experiencing challenges with a reduction in patients due to COVID. During the podcast interview with George, on A Counselors Journey To Private Practice, we explore how to market a counseling practice so that you are focused on building growth.
To connect with George visit: https://nycimmigrationevals.com/
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/bonhtTRPqMw
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician Janeen Herskovitz who has a counseling practice helping Autism spectrum families In Florida.
This episode was very special to me. Janeen serves individuals and families that are connected to Autism. My sister is on the Autism spectrum. Her name is Diane and she rocks! She can literally tell you everything about DISNEY!
Growing up we would have family road trips. She would sing every Disney song. My brothers and I would complain. But she was daddy's girl. My dad had a sweet spot for her and as such we all did our best to enjoy her singing of Disney songs from North Carolina to California.
In this episode, of a Counselors Journey To Private Practice, Learn how Janeen got started in private practice and what she did to overcome challenges and build a successful counseling business aimed at helping individuals and families living with Autism. Janeen shares how to niche your counseling practice and utilize podcasting to serve your audience.
Janeen is the owner of Puzzle Peace Counseling, LLC, and her podcast, Autism Blueprint.
To connect with Janeen visit: https://puzzlepeacecounseling.com/
During the interview, Janeen shares how counselors in private practice can niche their practice to serving families connected to Autism.
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Watch the episode on the YouTube Channel: https://youtu.be/TUPFdS3XNFQ
Visit the website: http://acounselorsjourney.com/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
In this episode of a counselor journey to private practice, we dive into why every counselor should consider having a free product. I like to think about a product as a marketing tool that you can use to validate your clinical skills and the services that you provide.
Typically, people in business use business cards. Though, I agree with the concept. I find that an ebook or a course gives those that you serve a much better idea of your counseling background.
Very much like an artist displays their beautiful painting. The image of the painting gives potential customers the nudge needed to hire the artist. As counselors growing and scaling our private practice, I find that we need to find our beautiful artwork.
Consider if you created a free mini-course focused on your niche.
Let's say that you help anxious people. You could go around town handing out business cards as a means to market your service. Or you could use the mini-course. The course could give potential clients and referring partners an idea of what a typical session with you looks like.
In this episode of a counselor journey to private practice, I want you to walk away with clear guidance and actionable steps that help you create your first free product. The product serves in the following ways.
- Supports people in the community who are not ready for counseling.
- Shares an inside look at your clinical approach.
- Creates a funnel that can lead a potential client to an ideal client.
- Can lead to creating passive income.
Areas to focus on when creating your product:
- Identify the type of product you want to create.
- Pick a topic for your product that connects to the ideal client.
- Create a structure for your product that is simple and direct.
- Include an email opt-in for your product to begin gathering emails.
- Share your product with friends, co-workers, and persons in the committee that could benefit from it.
- Edit the product over time.
- Include keywords with a focus on SEO.
- Have fun with your product.
I hope that each episode of this podcast builds our relationship and leads to you trusting the podcast as a tool that aids you in growing, marketing, and scaling your counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
Today we interview clinician Whitney Owens.
This episode encourages counselors in their journey of private practice to explore niche building. The concept of building a niche is focused on encouraging counselors in private practice to identify one key area that they can become an expert in.
In my journey of private practice, I have niched my practice in writing immigration evaluations. Today, Whitney Owen shares her niche which focuses on building a faith-based practice.
As a counselor, take time to explore what you really enjoy. Or an area that you want to learn more about. The area that you focus on can transform into your niche. The beauty of a niche is that it aims to show that you are an expert in this area. I like to think of the term expert as a person that is competent and continuously engaged in the learning process.
Adding a niche to your practice can transform the counseling private practice in every way. You may find an increase in your brand such as more clients or an increase in revenue.
Whitney Owens is a Licensed Professional Counselor and Private Practice Consultant. She lives in Savannah, Georgia, where she owns a group private practice, Waterâs Edge Counseling.
In addition to running her practice, she offers individual and group consulting through Practice of the Practice. Whitney places a special emphasis on helping clinicians start and grow faith-based practices. Whitney has spoken at the Licensed Professional Counselors Association of Georgiaâs annual convention and at Killinâ It Camp. She has also been interviewed about mental health issues on several media outlets including WSAV in Savannah and in the Atlanta Journal-Constitution.
Whitney is a wife and mother of two beautiful girls.
To connect with Whitney visit:
whitney@practiceofthepractice.com
www.practiceofthepractice.com
www.watersedgecounseling.com
Juan Santos is the host of A Counselors Journey To Private Practice. He has a private practice in Greensboro, NC called Santos Counseling PLLC. Juan helps counselors learn how to overcome the hurdles of building a counseling business and focus on serving those in the community.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
During COVID your counseling practice may have experienced challenges with marketing and referrals. You may have noticed a reduction in those that you serve or a struggle to build consistency with the impact of COVID.
During this podcast episode, I share strategies that you can implement to help your counseling private practice during COVID.
- Take time to market with a focus on COVID.
- Explore changing your business to telehealth.
- Practice self-care.
- Understand the needs of those that you serve.
- Identify potential niches to add to your counseling private practice.
Structuring a counseling private practice during COVID requires that counselors understand what is taking place in the community. In my community, I notice that people are not going out as much and that there is an increase in anxiety. These points that I share are vital to take into account in private practice for counselors.
In this episode of A Counselors Journey To Private Practice, I share the importance of self-care. To build a successful counseling private practice, it is vital that we as counselors and business owners take time to nurture our health and wellness.
- Take time to breathe.
- Find space to engage in movement.
- Work with a counselor to maintain clarity.
During COVID, take time to transition to telehealth. I use Simple Practice to help those that I serve in my group counseling practice understand privacy and security. As you structure your counseling private practice work to focus on the needs of those that you serve and how needs or presenting concerns have shifted. You may notice that there is an increase in anxiety. As such, counselors can work to increase clinical services focused on anxiety counseling, creating courses for anxiety, or counseling groups for anxiety.
I hope that this episode supports your growth in your journey of growing a counseling private practice.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Support the show (https://www.buymeacoffee.com/juansantos)
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
This is the first episode and I'm excited to be here with you. To be sharing space with you in your journey of growing, marketing, and scaling a counseling private practice.
This episode is all about connecting with you and sharing who I am.
I hope that we build a relationship and that this podcast can become a place that you trust in your journey of private practice.
I also hope that we have fun!
I have a private practice in Greensboro, NC called Santos Counseling PLLC. My wife and I, husband and wife, operate the group counseling practice. When we first launched the practice back in 2014, it was a solo practice. Just her and I, getting our hands dirty.
It's a long story that I will share with you as we dive into each episode. Every week, I will be pushing out a new episode. The podcast will provide a beautiful combination of solo episodes and interviews. During the solo episodes, I will share how to use curiosity and ambition to navigate the waters of private practice so that you can achieve your ideal lifestyle. The podcast interviews amazing counselors and professionals with a focus on helping counselors grow their practice.
Like many of you, I took a leap of faith right out of graduate school to private practice. It was a wild and interesting leap of faith. My wife and I learned so much along the way. In this podcast, I'm going to help counselors and mental health professionals learn how to plan, start, and grow a private practice. Each episode is aimed at helping private practice counselors and mental health professionals build their ideal counseling practice one puzzle piece at a time.
This podcast is focused on serving mental health professionals and counselors that want to strive and reach their ideal level of success in building a counseling private practice. The podcast is committed to supporting you to understand how to start your private counseling practice.
Podcast episodes will cover:
- How to start your counseling practice.
- Market a counseling practice.
- Build strong referrals for your counseling practice.
- Creating passive income in your counseling practice.
- Understand how to billing and credentialing.
Thank you for listening.
Please leave an awesome review and subscribe to the podcast so that you never miss an episode in your journey of private practice.
I'm always looking for awesome counselors that are ready to share their story. Visit the link below, let's connect.
Visit http://acounselorsjourney.com/be-a-guest/
Support the show (https://www.buymeacoffee.com/juansantos)