eCom@One with Richard Hill: Recent Episodes

eCom@One

Unfiltered conversations with eCommerce owners, industry experts and more...

Our podcast is raw, honest and damn right insightful, as we chat to some of the best minds in eCommerce.

Welcome to the eCom@One Podcast.

Hello there,

So, you are a passionate eCommerce enthusiast just like us?

Richard Hill, our CEO, interviews guests from a wide range of eCommerce related industries. On this weekly podcast, we interview store owners, marketers and those on the frontline of online retailing.

Listen to their career stories, their tips for success and the challenges that they have faced in eCommerce. Each episode will have its own personal spin from, motivation, leadership to strategy.

Don’t get FOMO. Subscribe now!

David Meakin, Head of Partnerships and Solutions Engineering at SHOPLINE, discusses live streaming and selling through social media in the world of eCommerce. With his expertise in both partnerships and engineering, David offers invaluable insights on how to succeed with this latest online tactic.

Before he dives into live streaming, David takes a moment to introduce us to SHOPLINE, a Singaporean-based eCommerce platform dominating the Asian market and now looking to establish a strong presence in Europe and the UK.

With a diverse background that includes working with eCommerce giants like BigCommerce and Attraqt, David brings a wealth of knowledge to the table. He shares his journey to SHOPLINE and highlights why luxury brands use their platform.

Not only does David discuss the complex world of fashion, with customisation and merchandising strategies, but he also touches on the challenges of handling in and out of stock products and the impact on marketing campaigns. He gives us a glimpse into the future roadmap of SHOPLINE and shares exciting insights on upcoming features and plans.

Throughout this episode, we get an exclusive look into the inner workings of SHOPLINE, their dedication to SEO optimisation and their engineering team's continuous efforts to ensure seamless performance.

So grab your headphones, sit back, and get ready to explore the world of live streaming, SEO optimisation and the future of eCommerce with David Meakin on eCom@One. Let's jump right in!

Paul Rafelson is the Partner and Founder at Rafelson Law PLLC, the Entrepreneur's Law Firm. They were born out of the idea that today's leading entrepreneurs deserve legal talent once reserved for large corporations.

Their attorneys are dedicated to using their experience and education to help your business succeed in today's global eCommerce driven economy.

In this episode, Paul dives into the crucial topic of intellectual property and legal issues that eCommerce sellers encounter in the ever-evolving world of online business.

He shares his expertise on trademarks, copyrights, and patents, shedding light on the importance of proper licensing for images used in a business and the potential impact on selling a business without owning trademarks.

Join us as we explore the intricacies of legal compliance, trademark enforcement, and the fascinating world of e-commerce. Let's jump right in!

This week’s podcast guest is Matt Remuzzi, Owner of CapForge, an eCommerce specialist full service bookkeeping company. He is not only an experienced entrepreneur but also an expert in accounting, as he helps business owners navigate their financial needs and focus on profit.

In this episode, Matt dives into the topic of profitability and its crucial role in the success of any business. He shares his insights on maintaining profit margins, strategies for cost-cutting and the importance of staying ahead of the game.

We also learn about his personal experiences in eCommerce, the biggest challenge he has faced and how he overcame it. He discusses how consumer behaviour is being impacted during the recession, why this is and how to thrive in uncertain times.

So grab your headphones and get ready to dive into this enlightening conversation on building a profitable business with Matt Remuzzi on eCom@One with Richard Hill.

Lucia Dello is the Company Director at Dello Insights, a software company that allows you to develop completely customised data dashboards. She shares her insights on how using dashboards can simplify and consolidate complex data structures, making it easier for businesses to analyse their performance and make informed decisions.

Find out how her software takes away the complexity of data analysis by providing a standardised dashboard tailored to each business's needs. Lucia dives into the importance of measuring and tracking customer acquisition and retention separately, as well as the impact of returns on business revenue.

She also discusses various strategies for managing dead stock, the challenges of advertising attribution, and the importance of using data dashboards to plan and strategise before big events like Black Friday. She also sheds light on the current state of the UK retail market, providing valuable insights for businesses looking to navigate the ever-changing landscape.

This episode is packed with practical tips and expert advice that will help you harness the power of data to drive your eCommerce business forward.

Juliette Lopes is the Sales and Marketing Manager at Tracey Neuls, a premium shoes and accessories brand established in 2000. With boutiques in London's Marylebone and King's Cross, Tracey Neuls is a pioneer of the original and has a more timeless approach to design.

Juliette is an expert in online and in-store customer interactions, emphasing the importance of building relationships with customers to instill trust. She discusses the power of customer feedback in shaping social media content and how to maximise organic reach on these channels.

She also delves deep into the world of influencer marketing, SEO and product optimisation. Listen to this podcast to hear Tracey Neuls’ journey in an ever-evolving and unpredictable landscape.

Dave Fink is the CEO and Co-Founder of Postie, a marketing technology that has transformed Direct Mail by enabling it to perform like a digital channel. He has extensive background in digital marketing and has worked with platforms like Facebook and Google.

In this podcast, Dave shares his insights on the evolving world of marketing, from the frustrations marketers faced with algorithm changes and rising Ad rates to the need for innovation in offline channels like direct mail.

He also discusses the power of personalised packaging, the challenges and benefits of direct mail campaigns and the changing economic environment for marketers. Join us as they dive into the importance of differentiation, customer communication and measurement in this ever-changing landscape.

Elif Köse is a Transformational Confidence Coach and Creative Director at The Leader Within You. She works with ambitious entrepreneurs to help them gain clarity and confidence and has dedicated her life for women empowerment through all her business endeavours.

Elif began her journey as a fashion designer in the UK, helping women find self-confidence through the power of fashion.

In this episode, Elif discusses the challenges that women face in business, how to navigate a male-dominated industry and three things businesses can do to empower their women and team. She shares strategies to instil confidence and emphasises the importance of recognising and celebrating one's own worth and capabilities.

She also explores how societal expectations can limit women's aspirations and the power of thoughts and the mind. Plus, Elif delves into the importance of inner confidence, self-belief and the transformative power of finding one's true passion.

Jacques van der Wilt is the General Manager Feed Marketing and previous CEO and Founder of DataFeedWatch, a data feed marketing solution software company. They enable merchants and agencies to optimise their data feeds and campaign results for Google and 1,000+ other shopping channels in more than 50 countries, maximising their ROI.

In this podcast, Jacques chats the journey of DataFeedWatch and his surprising exit as CEO. He dives deep into the world of data feed optimisation and its impact for online retailers. Jacques discusses the importance of optimising titles in feeds, the benefits of automating Text Ad campaigns and the need to prioritise profit over turnover.

He also explores the future of feed technology, including the deeper integration of advertising channels and the use of AI to optimise data feeds. Listen in as Jacques shares how feed tech can give your business a competitive edge in the coming years.

Israa Alrawi is an Ecom Lifecycle and Growth Marketing Manager at The Winbox. After scaling her eCommerce business, she found her passion in the world of email marketing. She has now driven £50+million in revenue and increased customer retention by 30% during her time at the agency!

In this podcast, Israa chats about email deliverability and winning the inbox, her pivotable career moment, how she became profitable from day 1 with her eCommerce store and three best practices when it comes to email marketing.

Find out where people are going wrong with their email strategy by listening to this episode. Don’t let your emails go to spam!

Richard Harris is the CEO and Founder of Black Crow AI, a software that helps companies of all sizes improve profitability with the power of machine-learned prediction. They empower eCommerce brand growth by unlocking the hidden value in the customer data they already own.

Richard discusses the impact of machine learning and AI on the eCommerce industry. They delve into the various ways AI is being utilised and the concept of "unleveling the playing field." The discussion includes the importance of customer acquisition and data quality, as well as the potential downsides and benefits of automating creative tasks like copywriting and photography.

He emphasises the value of 1st party data and the impact of recent privacy laws and policies. They also touch on the hype around AI and the importance of using it in a unique and smart way to gain an advantage. This episode is a must-listen for anyone interested in the future of eCommerce and its integration with machine learning and AI.

Jim is the Sales and Marketing Director at Valley and Peak, a retail store that sells all things outdoors for your adventure trips. Jim joined the company in a period of mass growth, therefore he shares some insights and learnings during the pivotal moments of their success.

Jim breaks down how ambassadors really work in the world of eCommerce, the biggest challenges that will come for business in the next 12 months and why you should work with an agency to boost PPC and SEO.

Tune into this episode to gain an insight into the world of outdoor eCommerce and understand why your website is the key to the magical chest of growth.

Phill is the Managing Director at PAASE, an Agency that drives growth for ambitious eCom brands from customer data through marketing automation, by maximising their investment in the eCommerce tech stack, implementing proven growth strategies and advanced segmentation.

PAASE was set up by Phill in 2019 following 9 years of working with businesses such as Avis Budget Group, Travelodge, Sainsburys, Interflora and the Bourne Leisure group, driving their online sales.

Phill uses his multiple years of experience to give us a true insight into the world of email marketing and customer data.

Tune into this episode to understand the truth about blanket emails, why email marketing is so important to retaining customers and how you can strive and overcome stumbling blocks in your eCommerce business.

Find out how to improve your welcome sequence and what makes Klaviyo one of the best Email Platforms for eCommerce stores.

David’s entrepreneurial journey began in his early twenties when he sold Australia’s most beloved sporting venue, the Melbourne Cricket Ground. Since then, his business experience has spanned from franchising retail clothing stores to founding one of Australia’s most trusted digital agencies, Melbourne SEO Services.

In 2016, he successfully systemised himself out of that business, hired a CEO and stepped back from the daily operations. Through this process, he became a systems devotee, founding SYSTEMology.

In this episode, we talk about systemisation from why it fails to how businesses have grown tremendously by implementing systemisation. He tells us about his experience with this side of business and he has personally profited from systemisation

Tune into this to truly systemise your business to success.

Jeremy Grieve is the Chief Executive Officer at The Fish Society, the UK’s leading internet fishmonger. They pride themselves on the quality and freshness of their products. After joining the team as the Marketing and Operations Manager in 2016, Jeremy has been instrumental in their growth.

In this podcast, Jeremy shares how he became the Chief Executive Officer of The Fish Society and his advice to upcoming CEOs. He discloses how he navigated the turbulence of COVID, the challenges with exchange rates and the uncertainty surrounding the cost of the living crisis to remain profitable.

Find out how The Fish Society nailed their USPs to retain their customers, fresh fish may be mentioned a tuna times. Jeremy chats about profiting from Black Friday and sustainability, you don’t want to miss this one!

Ian Moore is the Head of Services at Excellent Zephyr, The world’s #1 cloud-based ERP, integrated and automated to create a truly end-to-end retail experience. Excellent Zephyr aims to rapidly growing eCommerce stores with positive retail solutions. They have worked with many top-class companies such as Gym Coffee, ALDO, Lulu Guinness and many more.

In this episode, Ian talks about the biggest mistakes he sees within eCommerce stores, the most important areas in retail and how you can create the best omnichannel experience.

Tune into this fantastic episode to find out how you can grow your eCommerce store to fuel your business and create a healthy system within. Lastly, Ian discusses how you can deal with the cost of living crisis in the eCommerce world.

Douglas Franklin is the Founder and Chief Executive Officer at Penny Black, a company that connects customers and brands at the point of unboxing. They create memorable moments that build customer loyalty with eCommerce stores such as Paul Valentine.

In this podcast, Douglas shares how companies can deliver a better customer experience with personalised packaging, the mission behind Penny Black and what companies are doing wrong. He shares his top tips for getting customers to share the unboxing experience.

Find out how to use a loyalty scheme to improve the packaging experience to influence your customers and what brands have had a successful experience with Penny Black!

Arthur Rakovskis is a Partnerships Manager at Fresh Relevance with a proven record of successful closures leading to the ecosystem growth in SaaS startups. He is proficient in relationship building/management, negotiation and sales strategies. Arthur has a passion for history and art, and a love for exploring new languages and cultures, as well as a constant drive to learn.

In this episode Arthur talks about the importance of personalised content. He shares exactly what Fresh Relevance is all about, the potential impact of the cost of living on eCommerce and so much more in this episode.

Tune in to this episode to really take the next step to create a stronger connection with highly engaged customers through relevant and meaningful content. Find out how you as a merchant can help with the pocket tightening lifestyle in the business industry.

Andrew is the Founder of BlueTuskr, a full-service marketing company for eCommerce sellers. With over 13 years of experience, he has proved himself to be a leader in the field. He specialises in branding, social media, SEO, web design, graphic design, email marketing, and more.

In this episode, Andrew talks about how to create the best experience for existing customers, the biggest challenges in eCommerce and how to avoid them.

Tune into this episode to take your business to the next level and find out how to create happy customers. Avoid the biggest mistakes as Andrew shares his views and talks about how to really take things seriously.

Adam Gent is the CEO of Gent of Search and has spent over 10 years in the world of SEO. Gent of Search works with in-house teams to implement results-driven SEO solutions. Adam works day to day with major clients and large companies to improve their SEO.

In this episode, Adam talks about hidden gems in the world of SEO to get the most out of the technical side and what companies should be focusing on over the next 12 months to truly optimise their website.

Tune in to this episode to grasp how to take your SEO to the next level and easily avoid the most common mistakes within the digital world.

Colby Flood is the CEO and Founder of Brighter Click. Brighter Click aims to educate companies on how to run profitable Paid Advertisements across Social Media. He manages a community of high achievers that help over 70 clients grow their business. Colby has over 15 years of experience in the eCommerce world.

In this episode, Colby talks about what companies are doing wrong with their Paid Ads. Find out how to navigate the privacy updates and restrictions. Is TikTok worth your time? Colby shares his opinion on this and more.

Listen to this episode to enhance your knowledge on Social Ads and find out how you can make more money with them right now.

Andrew Norman has spent the majority of his career working with some of the largest shipping solutions in the world and has helped thousands of merchants across the world fulfil their shipping needs.

In this podcast, Andrew talks about why having a high-quality and well organised shipping process is so important, what you can do within your shipping service to compete with big brands such as Amazon and where companies are going wrong.

Andrew has years of experience within this industry and gives his professional insight on the topic. He shares what the actual repercussions are of if you do it wrong and how to change that to create happy customers and high profits.

Now is the time to take your shipping and purchase experience to the next level to maintain a high reputation and create happy returning customers.

James White is the Partnership Director EMEA at Klaviyo, a unified customer platform for email, SMS and more. Klaviyo aims to build a personalised experience between the brand and the customer, using data and flows (automation) to engage customers with email marketing. They work with thousands of ambitious companies, such as Nomad, Huckberry and Blenders Eyewear.

In this podcast, James talks about why companies should invest their resources into email marketing. He divulges the most common mistakes he sees with this channel (trust us, he sees them a LOT).

Tune in to find out why you should stop spamming your customers with boring repetitive emails and wasting your time on low value customers. James shares the tactics you can use to re-engage lost subscribers and what's next on the roadmap for Klaviyo.

It’s time to start focusing on using email to build a brand to retain high-value customers to grow your business.

Christie McLean, CS Lead at Perpetua and Elliot Gregory, Account Executive at Perpetua join us on the eCom@One podcast to chat about all things Amazon Ads. Perpetua helps the world's best brands improve Ad performance across Amazon, Walmart, Instacart and more.

Through the platform, brands and sellers create goals based on strategy and rely on Perpetua’s best-in-class, always-on optimisation to execute tactically.

In this podcast, they share why you should be Advertising on Amazon and how to get your products competing with their own (which of course they will push!). Christie discusses how to split your branded and unbranded searches to maximise results.

Find out why Amazon is different from Google and Facebook Advertising, the biggest challenge eCommerce companies have with creative and how to maximise sales with this channel. Telling your brand story, measuring success and mistakes are also covered in this podcast.

Evan Padgett is the COO at Stealth Venture Labs, a performance marketing agency. He has over 20 years of experience in the world of eCommerce, specialising in operating and marketing subscription eCommerce businesses.

The team at Stealth Lab have generated over $2B+ in online sales for brands like JustFab, Fabletics, Zulily, ThriveMarket, ShoeDazzle, Uber and more. They manage $10-15M in media on FB / IG every year.

In this podcast, Evan shares the 7 areas in eCommerce that brands need to focus on to succeed, hint, team and cash management are two of them. He discusses his opinions on recurring revenue models (also known as subscription businesses) and why this model adds that extra layer of pressure.

Find out how to navigate uncertainty and uncover the hidden opportunities in life to grow your business. Finally, he discusses what is next in the world of eCom.

George Inannou is the Managing Partner at Foolproof, an experience design company. They work with global brands such as, The White Company, Shell, Suzuki, Post Office and Sony PlayStation. George has worked in a variety of sectors including, retail, apparel, financial, FMCG, luxury, travel and more over the past 20 years!

In this podcast, George shares how he found his passion for eCommerce. Most importantly, he tells us why eCommerce is failing the planet at an alarming rate. Does this responsibility lie with the business or the consumer? Listen to find out who.

He chats about the negative impact and wins of next day delivery and how businesses can reduce the amount of returns they get. Tune in to find out the future of sustainability and one thing you can do right now to reduce your carbon footprint.

If you are an eCommerce business wanting to become more sustainable, this podcast is for you.

Shanif Dhanani is the Founder of Apteo, a software that helps eCommerce brands personalise their marketing campaigns by using AI to predict what their customers will buy next. Shanif has worked on the Data Science team for Twitter, so he knows a thing or two about data!

In this podcast, Shanif shares how companies can use Apteo to identify upsell and cross-sell opportunities without being pushy, the biggest mistakes companies are making with data collection and how marketers can keep up to date with the latest developments.

Find out how to collect high-quality first party data or be at risk of crumbling once the changes in cookies happen. Shanif chats about how every eCommerce business can build a quiz to engage the customer, to collect good data and show them relevant products.

Finally he discloses his opinion on Elon Musk buying Twitter, you don’t want to miss this one!

Will Charnley is the Former Chief Sales Officer at Seasalt, a Cornish Clothing company with over 65 brick-and-mortar stores. After going through a digital transformation journey, Seasalt is on track to hit £100m in sales, largely due to its partnerships with M&S, Zalando, Next and Amazon US.

Prior to joining Seasalt, Will headed up Strategy at Greene King, the UK’s largest pub company. Before that, he spent his career at John Lewis in a variety of operational, strategic and transformation roles.

In this podcast, Will shares how Seasalt navigated the uncertainty of COVID-19 when they had to close all of their well loved stores. He discloses the three key differentiating factors that make Seasalt highly successful in a hugely competitive fashion market.

Find out why Seasalt is closing down a few of their stores and opening others. Will discusses the challenges that Seasalt is facing when growing internationally and what’s next for this retailer.

Listen to this podcast to hear how this family-owned Cornish company stays true to who they are to build long-lasting relationships with their loyal customers.

Joe Newbold is the Team Lead Enterprise at Sendcloud, Europe’s number 1 shipping platform that supports 25,000 merchants to deliver a seamless shopping experience for their customers. Sendcloud works with thousands of retailers to make national and international delivery so much easier.

In this episode, Joe talks about his experience working in Shanghai and what it taught him about their amazing culture. He discloses the ever-growing opportunities in the European market, the current challenges retailers face when selling internationally and how to overcome them.

He shares his views on the large costs for shipping and returns that a business can face and the impacts of this on our environment. With an expanding global concern for sustainability, are our online shopping habits hindering the progress on this issue?

Listen to find out how to avoid high shipping costs, improve the return experience and overcome issues with custom fees. Joe gives us his secret tips to reaching your business goals and where he sees the world of eCommerce in 12 months time.

You don’t want to miss this one!

Austin Simms is the CEO of Dayrize, a sustainable impact measurement technology that allows businesses to understand the impact of their products on the environment by assessing environmental and social factors. Austin has worked in the world of eCommerce for over 20 years for some of the most respected brands, such as Nike and TomTom.

In this episode, Austin shares some immediate changes eCom business can make to do better for the planet. How their technology has helped companies like Target in the US be more transparent with their customers.

He gives an in-depth insight into the tool, the quality of the data and how it analyses at a product level. This allows brands to give their customers the option to add a sustainable filter on their website. However, Austin shares the scary truth, why people’s behaviour isn’t matching up to the conversation.

Sustainability is one of the top three priorities for businesses right now, but there’s still a long way to go. Find out how your business can validate your sustainability claims, reduce costs and build brand validity with this tool.

Chlöe Gibbions is the Director of Ours Agency, a data-first Influencer Marketing Agency. After working for In The Style and SimplyBe, Chlöe took the leap to run her own business and has now worked on hundreds of stand out campaigns. She shares how she made her moves into the industry in this podcast.

In this episode, she discusses the power of influencer marketing and how businesses can reach new audiences and instil consumer trust with their brand. Find out how to spot and work with humans that actually align with your brand values.

Chlöe shares her outreach strategies that have generated SimplyBe a ROI of 250%, tools she uses on the daily and how the hell costs work. Don’t know where to start? No problem. Chlöe explains what next steps businesses should take to run a killer influencer campaign and how to use this digital channel to scale.

Of course, we discuss the mistakes brands are making that are costing them wonga and lastly, how to truly measure the success from this channel.

Omid Torkian is the Co-Founder of Shipbots, a software that integrates with your sales channels, allowing hassle-free shipping and fulfilment. He has built a hugely successful eCommerce store from scratch. Find out how he has navigated the challenges of eCommerce retail in this podcast.

In this episode, he discusses how to leverage opportunities in eCommerce and find the right product. He shares his number one advice to every eCommerce retailer for running a successful eCommerce store and you don’t want to miss out hearing what the biggest mistakes retailers are making right now.

Fulfilment is more important than ever and that’s why you need to deliver a seamless pre and post experience for your customers. He divulges his top tips for getting customers to engage with you after the purchase has been made to increase customer lifetime value.

Keep your team happy, embrace change and adapt to add longevity to your business today!

Adam Pearce is the CEO of Blend Commerce, one of the UK’s fastest growing Shopify and Klaviyo agencies that specialises in customer experience. He helps some of Shopify’s best loved brands deliver an insane eCommerce adventure on their website to increase their sales, average order value, retention and customer lifetime value.

In this episode, he discusses why a business should focus time and resources on improving the user experience on their site and the key areas to focus on to achieve this. He shares the importance of addressing the fears of your customers and how to replace the annoying pop up with something a lot more personalised.

One of the most important aspects of eCommerce lies within fulfilment and post purchase. Adam shares how brands should act depending on the emotions of their customers to keep them happy and coming back for more. He divulges exactly what is killing your customers off, hint, it’s something we constantly bang on about.

Find out what customer lifetime value is, how to improve it and how to measure it in this week’s eCommerce podcast.

George Kapernaros is the Founder of GK Agency, a business that specialises in customer retention. He has scaled new brands to 6 figures and doubled the conversion rates of 9 figure brands with millions of subscribers with retention first email marketing. Find out what that means in this podcast.

In this episode, he discusses how businesses can crack their messaging and create a killer campaign structure. Stop hitting your head against the wall and find out how to get heard in the noisy inbox. Listen to find out the biggest mistakes eCommerce marketers are making with email, so you don’t.

George divulges his three step research process to getting your brand messaging across, how to create different voices to diversify your messaging and how NOT to annoy people. Is Klaviyo an eCommerce nightmare? Are companies focusing too much on community, not sales? He shares all.

Tune in to find out what you need to be focusing on over the next 12 months to scale your business with email marketing.

Enjoy!

Kausambi Manjita is the Co-Founder of Mason, a nocode automation engine. It connects data, designs and channels so you can run your product launches, sales and discounts, inventory updates, customer reviews, in-app help, and in-funnel sales on auto pilot.

In this podcast, Kaus shares which brands are doing digital transformation well and why, the nocode toolkit and the future of retail. She discusses WHY Mason exists and how she found her passion for the world of eCommerce.

If you are focusing on sustainability, you are doing something right. Kaus shares how eCommerce companies can get heard above their competitors in a competitive online marketplace and how keeping it simple will help you stand the test of time.

Gen Furukawa is the Co-Founder of Prehook, a software that allows Shopify businesses to create interactive online quizzes to personalise the customer experience to delight, engage and build relationships.

This software allows eCommerce brands the opportunity to capture high quality clean data to provide a unique experience for all. He is also the host of the Cart Overflow podcast.

In this episode, Gen shares what the hell Zero-Party data is and how businesses can capture meaningful data to overcome privacy updates. He divulges how a mushroom business 3X their opt-in rate with a quiz and how to reduce customer objections with conversion rate optimisation.

If you are a fashion brand, you don’t want to miss this as Gen shares what data you need to capture to offer a true personalised experience. He also discloses the biggest mistakes eCommerce businesses make with their quizzes which is losing them hard earned cash and what you need to focus on over the next 12 months.

Tal Rotman is the VP Global Partnerships and Alliances at Namogoo, a digital journey continuity software. They use the customer journey to gather data to give customers unique experiences with personalisation and promotions. Namogoo have seen success stories with the likes of M&S, Kurt Geiger, Argos and Ann Summers.

In this week’s episode, Tal shares his honest opinions on discounts, how brands can get out of the discount addiction rut, how to offer the right incentive at the right time and the future of personalisation.

Find out when offering discounts is a bad decision, how to use buyer intent to offer personalisation and the sweet spot when it comes to discounts (if there is one?!).

Don’t ruin your brand with too many or not enough discounts. Use the power of machine learning to do the hard work for you.

Maggie is a Product Marketing Manager at Yotpo, an eCommerce marketing platform offering advanced solutions for customer reviews, SMS marketing, loyalty and more. Having worked with some of the world’s fastest-growing brands like Steve Madden, GoPro and Helly Hansen, Yotpo really know what they’re doing when it comes to developing strong customer relationships.

In this episode, Maggie talks to us about creating experiences that are meaningful to your customers and gives practical advice on ways to implement this through a range of channels. We also discuss one of the more controversial marketing channels - SMS, which has picked up a bad rep for being too invasive for customers. However Maggie argues that it is in fact a highly effective way to connect with customers and explains how you can make it work for your business.

Customer loyalty is absolutely crucial for any business, so get listening to find out how to stand out from the competition with unique loyalty schemes, how to identify the right channels to put your marketing efforts into, and how to build a well-rounded omnichannel experience for your customers that will keep them coming back for life.

Frederick was one of Google's first employees and quickly became one of AdWords’ first evangelists almost 20 years ago. Now he is the CEO of Optmyzr, a PPC SaaS with billions of dollars in Ad spend under management.

In this episode, we delve into automation and how to use it to your advantage with your digital advertising. We’ve already seen it being done with Smart Bidding and Smart Shopping, and with Google Advertising still evolving all the time, it won’t be long before we have to further put our trust in Google’s AI with new smart campaign types like Performance Max.

We discuss improving campaign performance with automation layering, what the ideal Shopping Ads routine looks like and how to run Shopping experiments effectively. Fred also gives us his top 3 recommendations for optimizing your Shopping feed, as well as how to structure it for multiple product variants and seasonality.

If you’re running Ads and want to know what’s coming up in PPC, then listen in as Fred explains how you can supercharge your results with Google’s latest advanced automation.

Joshua Chin is the CEO and Co-Founder of Chronos Agency. They specialise in lifecycle marketing to retain their clients’ customers and scale their eCommerce store.

In this episode, they discuss email marketing, SMS and push notifications - an amazing tactic to improve the customer experience. He shares one thing that a lot of subscription-based businesses do that really piss off their customers and how to analyse and measure customer lifetime value to develop meaningful relationships.

Find out the holistic metric that Joshua uses to measure the true success of lifecycle marketing. Disclosure, it isn’t open or engagement rate. He shares tools to measure your email deliverability and how he 8X Truly Beauty’s revenue with a solid value-added email marketing strategy.

This episode will help you take your business to the next level, create emails that people want in their inbox and give you a fresh way to think about SMS marketing. Listen today!

Lysa is the Group CEO at Retail Marketing Group, a brand experience agency creating immersive brand experiences that live beyond the shop floor. Lysa works with some of the biggest store brands across the world to bring their products to life, and ultimately get more sales across the line.

In this episode, we talk about the benefits of virtual retail experiences and exactly how they generate more conversions. Lysa explains how having an informative, immersive online experience is particularly vital for stores selling items of high monetary, or high emotional value, so if this is you, this episode is a must!

She also discusses how to create a more humanistic experience by really getting into your customers’ shoes, and the importance of creating compelling content to draw them in. Join us in this fantastic episode as we dive into what the future holds for physical stores and how to bring those in-store experiences online.

Sacha is the Copywriter in Chief at Sacha Gorelik Copywriting. Sacha’s a massively talented copywriter and focuses primarily on writing unique, persuasive, on-brand copy for eCommerce stores and Amazon sellers.

In this episode, we talk about brand storytelling and why it’s so important for the growth of your store. We talk all about tailoring your copy specifically for your audience, how to pinpoint your brand voice, as well as diving into the companies that are using storytelling to their advantage, and how you can too.

Sacha shares her secrets to ensuring your brand’s story is consistent and recognisable throughout your entire customer journey, and lets us in on her exclusive framework to give you an advantage against your competitors.

If you want to draw in and retain loyal customers, then creating an honest and engaging brand story could be the trick! Get listening as Sacha shares her game-changing advice to nail your storytelling and get customers buying from you for life.

Dylan is the Head of Business Development at O’Brien Media, where they help businesses like yours grow by developing web design and digital marketing solutions.

In this episode Dylan discusses the biggest challenges that eCommerce stores have with the technical elements of their sites and the most effective ways to overcome them. We talk in depth about site navigation and the impact it has on conversion rates, and Dylan also lists off the top things that’ll get people converting more, including better site speed and checkout experiences.

We chat about the dreaded topic of replatforming and what steps you need to take to ensure a smooth transition so you’re not left with a heap load of more problems to resolve. Dylan also shares his opinions on the worst websites out there so you know what you should be avoiding…

Get listening to this episode if you want to better understand what aspects of your website could be turning customers off and how to fix them so that your conversion rates only keep getting higher and higher.

Valentin is the CEO and Founder of Omniconvert. Omniconvert is a software company that aims to help store owners to optimize their customer journey with data driven decisions through A/B split testing, advanced segmentation, personalisation, surveys and more.

In this week’s episode we discuss zero party data - what is it and how to collect it, all things customer retention and quick fire ways to improve loyalty including segmenting your customers by Recency, Frequency and Monetary Value. Listen in to hear about Valentin’s thoughts on the future of data and how to progress in a cookieless world.

Valentin also talks us through his very own Customer Value Optimization (CVO) methodology and shares the 3 key pillars of CVO including: What the company is saying, What the company does, and What the company sells.

Trust us, there's some real gold in this episode, and if you want to learn how to drive more sales by nurturing your current customer base, then listen now as Valentin shares his immensely valuable strategies for customer retention.

Sohaib is the Founder of &facts, a platform that aims to bridge the data gap between small and large businesses by providing growing brands with the same decision-making insights as big retailers. &facts helps store owners to understand their customers and market more easily, especially with buyer behaviour changing more than ever over the past 18 months.

In this episode we talk all about data and how to use it to make informed decisions for your marketing strategy, as well as your business as a whole. We discuss exactly how &facts predicts consumer behaviour, particularly for fashion brands who need to be on top of the latest trends 24/7.

With the pandemic affecting the entire world over the last 18 months, businesses have had to learn to adapt with constant changes, and Sohaib talks about how to embrace these changes and how to use data to your advantage to get ahead of competitors.

If you want to use data to make better decisions for your business, then get listening as Sohaib shares the best ways to collect consumer behaviour data, and how to transform this information into meaningful changes.

Chris is the Partnerships Manager at Fetchify, a data validation solution that ensures store owners are getting accurate address, phone number, postcode, email, and bank account data from their customers. Fetchify is trusted by major brands including RBS, Moonpig, Ford and many more.

In this episode, Chris discusses conversion rates and why that’s the core drive behind Fetchify. He talks all about the benefits of capturing and validating personal information such as emails, and the most effective ways to collect this data from your store. Chris also shares the biggest challenges that eCommerce stores face when collecting data, and gives his opinions on which brands do data collection best.

If you think your store could be hindering your sales by making it difficult for customers to share their data with you, then listen in as Chris shares how you can remove these barriers to make your customer experience as slick as possible.

Cas is the CEO of Wow Group of Companies, which is home to several digital brands with a core focus on the design and development of eCommerce solutions. These include Wow, a digital marketing agency which was featured on Channel 4’s TV show The Job Interview. Raw Jam, a digital transformation company, Neely There, a content agency specialising in the hospitality and leisure sector, vGoose, an IT support company for small businesses and Artwork Creative, a design agency based in Malvern.

Really understanding your consumers and how they interact with your website is essential for when you want to drive more sales through your online store. In this episode, Cas talks all about how having a data-driven approach to UX is the key to creating a successful online store that converts. He shares real life examples of how he’s exploded conversion rates by using his solid approach to replatforming stores, as well as the top things you can do to improve the UX on your existing site.

If you want to know what’s coming down the pipeline for UX and want to find out exactly what you need to do to develop a winning customer experience, then give this episode a listen for some great actionable insights.

Dan has spent the past 5 years on the front line with some of the UK’s largest agencies, and now he’s moved his role in-house as the Retail eCommerce Manager at Stanley Black & Decker. His main focus lies in growing new and existing customer online sales by developing winning strategies across a range of online channels.

In this episode, we discuss Dan’s transition from agency to in-house and the main differences between the two. We also dive into Dan’s role at Stanley Black and Decker and how as a business they’ve effectively adapted to the pandemic and how they’ve had to re-shape customer expectations with the supply chain issues that followed.

Dan talks us through his strategy when it comes to successfully marketing Stanley Black & Decker products across a variety of marketplaces including Google, Amazon and eBay. He shares his favourite tools for discovering the best keywords on all these platforms, as well as some great tips on optimising your site to get those sales across the line.

Josh is the Country Manager for Mollie in the UK. Mollie is one of Europe’s fastest growing payment service providers, helping businesses of all sizes to grow by seamlessly integrating a variety of payment methods.

Over the years, Josh has had a variety of hands-on experiences within the eCommerce space including fulfilment, digital products and now digital payments with Mollie. In this episode, he draws from his experience to help us better understand the checkout process and shares the simple things you can do to improve your checkout experience.

We also discuss the best ways to overcome high cart abandonment rates and how offering a variety of payment options can often be key to getting people to complete a purchase. You should also be evaluating your post-purchase process and thinking about how you can use it to really strengthen the relationship with your customers so that they keep on returning.

If you’re noticing that your customers are adding products to their cart but not following through with the purchase, then listen into this episode as Josh shares some valuable tips to ensure your checkout experience is as seamless as possible.

Johann is the COO of AWA Digital, and co-author of the bestselling book eCommerce Website Optimization. Having started out in corporate jobs, Johann took the leap into the start-up world, and has since been in the eCommerce space for 9 years.

In this episode, we talk all about conversion rate optimization and the specific thought process Johann and the team focus on every time to help their clients succeed. Johann busts the common myths that surround CRO and teaches us how to avoid the biggest mistakes retailers make when it comes to optimising their site over and over again.

CRO doesn’t come with a one size fits all template - Johann explains how to determine the KPIs that matter to your business, and how to build a CRO strategy that will specifically help to meet your business’ goals.

If you want to find out how to get more conversions from your website, then listen in as Johann talks through the steps he’s taken to optimize his clients’ websites for better conversion rates, as well as extra tips along the way to make sure you’re getting the most out of your online store.

John is the Founder of digital marketing businesses Modo25 and BOSCO, based in Leeds. John first came into the digital space when he worked for a company selling training on how to use the Internet back in the ‘90s after he graduated from university. Since then, he’s been working with companies in-house to improve their sales and marketing.

Now, he helps businesses to take control of their digital strategies with Modo25 and BOSCO. Modo25 was born out of the desire to empower in-house teams and help them to take full control of their digital marketing by giving them the data and training they need to succeed. Meanwhile BOSCO is helping clients all around the world to better predict which channels to invest their money into in order to get the most out of their budgets.

In this episode, John talks about which marketing channels are worth investing your time and money into and what he thinks will get you your best return in 2022. We also discuss the one big strategy most businesses avoid, but has actually proven to be hugely successful and is set to carry on growing.

If you want to sharpen up your marketing strategy but aren’t too sure what path you need to go down to get the best results, then listen in as John takes from his own hands-on experiences to guide you to success.

Tim is the Head of Partnerships at Salesfire, a multi-award-winning SaaS company specialising in conversion rate optimisation, intelligent personalisation and on-site search solutions. Salesfire work with eCommerce stores to develop seamlessly personalised experiences that engage customers and ultimately lead them to that all-important conversion.

In this episode, Tim talks to us about the importance of creating a highly personalised experience for your online store and how this can affect the number of conversions on your site. With more people than ever shopping online since the pandemic, it has been vital for business owners to learn how to replicate their in-store experiences online.

From click and collect services to virtual store assistants, businesses have been coming up with all sorts of innovative ideas to create seamless omnichannel experiences that result in stronger brand loyalty and importantly, more sales.

Listen in as Tim gives out some small wins you can implement to get started with your personalised experience, as well as some more advanced options if you really want your customer experience to stand out.

Tomer is the owner of 2 successful Amazon FBA brands, and Founder of Sourcing Monster where he coaches other brands to help them to scale their businesses with Amazon.

At the age of 14, Tomer started his own hosting company and has been obsessed with finding ways to generate more money online ever since. From there, he gradually went on to building websites, managing Ads for other businesses, and then worked for his family’s jewellery business for 12 years.

It was when he noticed the lack of work-life flexibility that he began seeking opportunities which allowed him to generate an income, while being able to travel anywhere in the world. That’s when he discovered the power of Amazon FBA and he hasn’t looked back since.

In this episode, Tomer shares exactly how you can find profitable products to build a successful brand on Amazon, or if you’re already an established business, how to use Amazon FBA to accelerate your growth.

Asher is the Co-Founder of Uncapped, working with leading eCommerce brands to help them scale faster through revenue based financing. As an entrepreneur, Asher’s frustrations with trying to find success with the limited financing options available for eCommerce brands was becoming exhausting, so he decided to develop his own solution. After rounding up a solid team with the same vision and $120 million later, Uncapped was born.

In this episode, Asher talks to us all about what makes Uncapped different from the more traditional funding options like venture capital and bank loans, and how their model gives eCommerce store owners more time to get on with growing their businesses and less time worrying about money.

We also discuss Asher’s personal journey to gaining funding, from his tried and tested tips to succeeding in fundraising, as well as what to avoid in the all important pitch for money.

Are you an eCommerce store looking to grow, but finances are getting in the way? Then tune in to this episode as Asher shares some great advice to put you on the path to landing the funding you need. And if you’re an eCommerce store that’s been running for 6+ months, and are generating over $10k per month, then listen in and find out how Uncapped could be your future fundraising solution.

Chloe has over 20 years of experience in the eCommerce space, hosts 2 eCommerce podcasts and is the author of 5 eCommerce books, so it’s fair to say that if you’re seeking advice on how to grow your eCommerce business, then Chloe’s definitely the one to go to.

In this week’s episode, we’re using Chloe’s expertise to guide you through Black Friday 2021.

Too often, retailers offer heavy discounts across their whole site for Black Friday, only for it to result in a massive loss, despite achieving record sales. That’s why we’re discussing the best way to approach your Black Friday campaigns this year, as well as how to decide whether to even run a campaign at all.

With Black Friday becoming even more crowded year on year, with thousands of brands competing for attention, Chloe gives her advice on making your campaign stand out from the rest. She also advises on what else you can do if you don’t want to run discounts, common mistakes retailers keep on making during the Black Friday season, as well as what we can expect for Black Friday 2021.

If you’re taking part in Black Friday this year, or are still on the fence as to whether to go for it or not, then get listening ASAP!

Katya Allison is the Director of Content at Grin, an Influencer Marketing software for D2C brands that want to scale. She is a passionate marketer who is obsessed with all things Influencer Marketing.

In this episode, we discuss what Influencer Marketing is and why eCommerce businesses need to be running these types of campaigns. Disclosure, it’s not just Kylie Jenner promoting toothpaste that we know she doesn’t use. It’s about working with creators who inspire and engage their community.

Find out how to match Influencers with your brand story by creating an influencer persona, how to reach out to them and which KPIs to measure to determine success. Katya discusses the importance of an in-depth brief, looking holistically with attribution and giving creative freedom.

If you are an eCommerce store, start building relationships with Influencers yesterday. The future of digital? Influencer marketing is at the heart of it. After all, people buy from people.

Greg is the Director of Content at Omnisend, an eCommerce-tailored email & SMS marketing automation platform, that helps businesses increase their sales without increasing their workload.

Greg’s journey into eCommerce started when he went into radio in college, and gradually navigated his way into marketing. He’s now been in the eCommerce and email marketing space for over 15 years.

In this episode, Greg discusses all things content marketing - from developing content ideas to tracking their success. Content marketing is often overlooked by many eCommerce businesses due to being perceived as a bonus extension to their brand. However with more content being consumed than ever before through a multitude of platforms, content marketing has become absolutely key for developing brand awareness, as well as maintaining control of your brand’s online reputation.

If you want to shape up your brand’s content, then join us as Greg gives practical advice on how to develop a winning content strategy, how to decide which channels are worth your time and how to identify content trends in your industry.

Megna is a Data Scientist and Founder of Convert Dial, a software designed to help eCommerce businesses predict consumer behaviour, enabling them to make smarter decisions on their marketing campaigns, as well as helping them to attract, convert and retain customers.

In this episode, we discuss how the data landscape has been changing dramatically over the last 12 months, as well as changes to expect in the next 18 months, such as cookieless tracking and how businesses need to be coming up with more and more innovative marketing strategies to combat this loss of data.

Megna gives some great advice for developing strategies to convince users to share their personal information by using methods such as gamification, and building transparency and trust between your brand and your customers.

If you run an eCommerce store and are concerned about Google and Facebook’s decisions to restrict tracking and what this means for your business, then join us as Megna shares some actionable tips for collecting, and using customer data more effectively.

Ben is the Director of Business Development, EMEA, at Feedonomics, working with store owners and marketers on their product feeds using their own technology stack and services to list products on Google Shopping, Amazon and many other channels.

In this episode, Ben talks to us about what makes Feedonomics different from other feed providers, and how they work with clients to boost their sales through constant optimisation of their product feeds. He discusses the attributes within a feed that a lot of merchants neglect, which can actually heavily influence your profitability, as well as other common, but crucial mistakes that you should fix to transform the health of your feed.

We also dive into Ben’s thoughts on automation and how it’s affected performance on Google Shopping, how he sees automation completely taking over, as well as the future of feeds and how changes Google Shopping will soon disrupt the way we shop.

Are you currently selling on shopping channels like Amazon and Google Shopping, but think your current feed setup is preventing you from fulfilling your potential? Then get listening as Ben takes us through some key actions that you can take now for an instantly optimised feed.

Jason Greenwood is the Founder of Greenwood Consulting, an eCommerce consultancy that specialises in omnichannel and digital transformation. He has worked in eCommerce for over 20 years. His passion is bringing eCommerce businesses into the future by fusing the core principles of online success.

In this episode, we delve into the futuristic world of omnichannel. He discusses the fundamental differences between omnichannel and multichannel, how to connect all of your channels together for a seamless experience and the biggest mistakes he sees retailers make.

Jason shares why you should be building in barcode scanners, using biometrics and when to use a Saas platform vs building a custom tech stack. Is attribution dying? Find out in this podcast.

Finally, he states that the future of omnichannel relies on getting the foundations right and what they are. Listen to this podcast to improve your omnichannel strategy and grow your business!

Stephen is the Chief Commercial Officer and Co-Founder of creative SEO agency, Rise at Seven. Previous to this, Stephen has worked in several marketing roles, both in agencies and in-house. It wasn’t until two years ago that he decided to take the leap from his 9-5 to start an agency that’s now gone on to disrupt the industry.

In this episode, Stephen talks to us about how Rise at Seven came about and their strategy that helped them skyrocket their business in such a short period of time. He talks about the challenges they’ve had to deal with following such quick growth, as well as how they’ve coped with the online abuse that’s come with working with such big brands.

We also dive into technical SEO, where Stephen explains the mistakes he often sees eCommerce stores make and how getting your technical SEO right can really get you ahead of the competition. Listen in as he shares his favourite tools and some actionable advice that you can start implementing yourself to make huge improvements to your SEO.

Andrea is the Head of eCommerce for the hugely successful health and fitness app Tone & Sculpt, which provides a fitness community and workout plans specifically for women. Andrea has been responsible for the huge growth of the Tone & Sculpt app and has been working to suit the ever-changing demands of the health and fitness industry, particularly throughout the pandemic.

Whilst up against major competitors like Peloton, Andrea explains how having such a specific target audience, and building a tight knit community around that is what has really given Tone & Sculpt it’s edge. In this episode he discusses how this laser focus is one of the main reasons for such high customer retention rates, and what you can do in your own business to achieve this as well.

He also talks about the things they’ve been doing as a business that have been the most successful over the past 18 months, what types of data they use to influence their biggest decisions, and with so many areas to coordinate, Andrea shares how he prioritises his task list on a daily, weekly and monthly basis.

If you’re running a business powered by a subscription model, or work within the health and fitness industry, then listen to this episode for great tips on how to stand out in a saturated market and how to boost your retention.

Jeff Sawyer Lee is the Co-Founder of FitTrack, a modern health management ecosystem. From the outside looking in, Jeff had a dream career. However, his six-figure banking job left him feeling unfulfilled so he decided to enter the world of entrepreneurship to find more purpose in his life.

In this episode, he shares how he scaled his business without focusing his budget on brand marketing. He shares FitTrack’s mission and how he bounced back from failure. He discloses his secret for growth and why you need to A/B test everything to understand your customer.

Find out how Jeff creates SMS campaigns that sell more products than email marketing, with a staggering 65% open rate. He discusses the power of personalisation and how to truly delight your customers.

Jeff shares his positive outlook and how a growth mindset is pivotal for success in the fitness industry. This podcast is full of advice and implementable tips to make your business more customer-focused. Listen now!

Pete is a business coach and speaker, working with business owners, entrepreneurs and store owners to help them stay accountable and to achieve entrepreneurial success.

In this week’s episode, Pete talks all about storytelling in a business context, why it’s so important for brands to get to the heart of their story and his framework for nailing this. He also explains how he works with clients to get their story to stick, and shares his top tips for when you’re struggling to get your audience to resonate with your brand.

Pete explains some of the mistakes businesses make when it comes to storytelling and how to overcome them, the most common being not being clear enough with what you want your target audience to do, as well as overcomplicating your language.

Join us on this episode as Pete shares some of his favourite resources for building your brand’s story and explains exactly how this can help your business grow.

Robert is the CEO and Founder of Prague-based eCommerce live streaming company, Korkuma. He came up with the idea for Korkuma last year when businesses were struggling with the second wave of the pandemic and wanted to come up with a solution that blurred the line between offline and online shopping. His answer was live streaming - and with extremely successful results from his Beta testing, he’s raring to make Korkuma live to the world so that eCommerce stores like yours can start reaping the benefits.

In this episode, Robert discusses exactly how live streaming works for eCommerce businesses and how you can seamlessly incorporate it into your sales strategy. He busts some of the fears that businesses have when it comes to live streaming, such as not having a big enough budget to make live streaming successful, or not having the technical experience to pull it off. Robert also talks about how live streaming can work for specific industries and how easy it is to get started.

Want to get a step ahead of your competitors? Well it’s time to throw your customers into a whole new experience with live streaming. Get listening to find out how you can get started!

Kevin Rizer is the author of ‘Always Wear Pants and 99 Other Tips for Surviving & Thriving While You Work From Home’, as well as the CEO and Founder of Emmy’s Best Pet Products.

Ever since setting up Emmy’s Best Pet Products 7 years ago, Kevin has taken his eCommerce venture as an opportunity to work fully remotely, and has since been reaping the benefits. In this episode, Kevin shares what he’s learned since working from home and gives some great advice on how to maximise its advantages, such as schedule flexibility and increased productivity, which are difficult to achieve in an office environment.

He discusses common problems that people face when working from home, such as feelings of loneliness and lack of work/life boundaries, how to actually enjoy working from home when you love the buzz of the office, as well as how businesses can in fact benefit from having their employees working remotely.

If you’re working remotely and want to make it work to your advantage, then Kevin has some fantastic advice on making your time working from home enjoyable.

David Morneau is a Managing Partner at inBeat Agency, a micro-influencer agency who works with 1000s of Instagram and TikTok micro-influencers to help eCommerce stores grow their brands around the world.

In this episode with David, we talk about why you should be stepping into influencer marketing and how you can get started for less than you think, as well as the differences between macro and micro influencers and how to decide which is best suited to your brand.

We also discuss how to find influencers who fit within your niche and how to build an army of perfectly-suited influencers to fuel your online content. David also talks to us about how to use influencer marketing to raise mass awareness of your brand and gives examples of how he’s helped brands grow with their go-to tools at inBeat Agency.

Want to find out how getting started with influencer marketing can be easier than you think? Then listen in as David explains exactly how.

Keval is the CEO of Codal, a UX design, development and eCommerce agency based in the heart of Chicago. They’re a global company managing a portfolio of eCommerce stores, from Fortune 100 companies, to innovative startups that include the likes of Quickbooks, Pepsi and Motorola.

In this episode, we talk about where to start and where to scale with your UX, the value that UX investment can bring to already well established eCommerce stores, the tests you need to be running on your website’s design to make sure it’s reaching its potential, and the biggest mistakes you need to avoid when working on your UX.

Keval also discusses how he manages his team of 200+ people who work remotely across the globe and the apps that keep them all connected, as well as the future of UX, crypto payments and how to make sure your business is ahead of the curve.

Interested in crafting your UX in a way that keeps customers coming back for more? Then listen in as Keval gives his top tips and advice.

Derric is the Chief eCommerce Technologist at Ecommercetech.io, where he and his team help eCommerce businesses discover and buy the right tools to scale their stores. From working in the eCommerce space for 6+ years, Derric noticed the consistent problems eCommerce store owners were having finding the right apps to enhance their stores, and developed Ecomercetech.io to remove this disconnect.

In this episode, Derric explains where the best place to start is with your tech stack, or if you’ve already got an established suite of tools, then how to make the right choices when it comes to growing your business even further.

He also discusses how to use eCommerce apps to get in the minds of your customers and develop your strategy around their needs, as well as diving into the realms of influencer marketing, including discussing how to use your existing customer base to identify influencers who are already invested in your brand and how to use this to your advantage.

If you feel like you’re stuck in a rut trying to find the best tech for your store, or want to try new ways of improving your customer retention or boosting sales, then Derric has some fantastic advice in this episode.

Shelby is the CEO of Fempire Media and Founder of Fempire Ads Academy. She previously ran a social media company which in time sparked her passion for empowering and educating other female entrepreneurs, and now helps teach Coaches, Course Creators and Service Providers how to scale their businesses with Facebook and Instagram Ads.

In this episode, we discuss how to decide whether running Facebook Ads is the right decision for your business and how when used correctly they can do work wonders for growing your sales. We talk about remarketing and prospecting campaigns and how to split your Ad budget between the two to get the best results, as well as the metrics you need to be paying attention to in order to gauge whether your Ads are working as well as they could be.

Shelby uncovers 3 common mistakes people make in their Ad accounts and shares exactly how you can correct them right now, as well as sharing things you can change on your website that could be hindering your ability to convert. And with constant changes happening in the Facebook Ads interface, Shelby shares her favourite training courses and resources to keep on top of all the updates.

Whether you’re debating getting started with Facebook Ads, or you’re already in there and want to find ways to improve your strategy, then this is the episode for you.

Roland has worked in the retail space for the last 20 years, the last 15 of those specifically being in eCommerce. In 2013 he became the CEO of GroupBy, a 70-strong team of conversion specialists based in Toronto who are dedicated to boosting the sales of eCommerce sites with their suite of eCommerce tools.

Roland is committed to creating seamless omni-channel experiences and improving existing eCommerce experiences and has done so for some of America’s largest companies including Bed Bath & Beyond and CVS Pharmacy.

In this episode, he explains how to improve the customer journey on your site with search and navigation, how to get started with creating a more personalised experience, as well as how to use the data you collect within your brick and mortar store to create an improved experience online.

Roland shares some great quick wins you can start implementing to your site straight away to immediately improve your site experience, so get listening and use these tips to really ramp up your conversions!

Jessica is the CEO and Founder of eCommerce Badassery, offering eCommerce and email marketing strategy coaching for female entrepreneurs who want to scale their businesses. Jessica’s passion for helping other businesswomen came after she noticed that there was a gap in education for female entrepreneurs. She now strives to use what she’s learnt in her many years in the eCommerce space to help female-led businesses thrive.

In this episode we focus on Jessica’s email marketing expertise and she shares a whole host of actionable strategies to take your email marketing to the next level and maximise its revenue. She talks about the benefits that email marketing can bring to your business and the importance of using the data from this to inform your future marketing.

We also cover the ideal email frequency depending on the size of your business, the best ways to approach disengaged audiences, Jessica’s effective audience segmentation method, as well as how to prepare your strategy so that the upcoming iOS 15 update doesn’t hit too hard.

If you’re an eCommerce store looking to ramp up your email marketing game, then you don’t want to miss this one!

Matt is the CEO of The Jersey Company, a group of health, wellness and beauty companies, and Managing Director of Kurious Digital, an experience-based eCommerce platform. Matt also hosts The eCommerce Podcast where he chats to entrepreneurs and leaders in digital so listeners can take away actionable advice to put into their own eCommerce businesses.

Matt’s been active in the eCommerce space since 2002 and in that time has started a whole host of different eCommerce websites. In this episode, Matt shares what he’s learnt from his extensive experience in running eCommerce businesses and how his lack of fear of failure is what has led to his success today.

Matt discusses a business model that any eCommerce store can use to hone in on their core values and in turn grow their business. He’s also super passionate about how the people you employ as a business impacts your performance and explains his system for hiring the right people every time. We also dove into things he’s learnt from hosting his own eCommerce podcast and how he’s implemented them into his business, as well as predicting future trends in the eCommerce space and what store owners should be looking out for in the next couple of years.

Lauren is the Founder and Creative Director of The Loft 325 in California and works with brands to nail their creative advertising campaigns. Lauren started out in the eCommerce space 15 years ago focussing on web design and email marketing before finding her passion for paid advertising a few years later.

She’s obsessed with developing creative strategies and experimenting with different creative techniques to work out what works best for all of the brands she works with in order to help them achieve winning results.

In this episode, Lauren discusses exactly why getting your brand creative right is such an important part of your advertising strategy and how to design specifically for the platform you’re advertising on. She shares her tips specifically for advertising on Facebook and Pinterest as well as general strategies that work for any platform. Lauren also discusses where she gets her inspiration from so that she’s producing up-to-date and relevant content that draws people in, as well as the methodology she uses to produce captivating content.

Listen in to find out how your brand can spark fresh new ideas for your creative, as well as making sure you’re designing visuals that your target audience can’t refuse.

Mike is the CEO and Founder of WebSavvy, a world-leading agency based in Australia, as well as Founder of AgencySavvy, a community created specifically for agency owners who want to grow their businesses. Mike is also the author of the world’s bestselling book on Google Ads: ‘The Ultimate Guide to Google Adwords’ with Perry Marshall.

Mike’s passion for Google Ads didn’t start in the most conventional of ways - ever since he was a child he dreamt of being a helicopter pilot and that’s what he pursued until later realising it wasn’t quite the dream he’d been imagining. After dipping into digital marketing for a bit, it wasn’t until he watched a talk with Perry Marshall in 2004 about Google Ads everything started to fall into place and his career took off from there.

He founded his agency WebSavvy in 2006 and in this episode, Mike shares what led to its global success, from hiring the right people, to coming up with winning strategies to get his client’s big results. We also discuss the benefits and drawbacks of manual and Smart Shopping on Google and what strategies work best for both, as well as the top things to address when facing a failing Ad account to turn it’s results around.

Join us on this episode for some fantastic tips to get your Google Ad accounts in the best shape possible, as well as some insights into what the future could look like for PPC.

Alex is an eCommerce Marketing and Customer Retention expert based in Ontario, Canada. Alex has helped 100s of businesses implement their retention strategies and thrives off of developing solutions that turn one-time purchasers into customers that keep coming back for more and more and more.

In this episode, Alex discusses what exactly customer retention is and how to implement strategies to achieve your retention goals. We talk about one of the biggest challenges that eCommerce stores face - returns - and how to flip that negative customer experience into a positive one that sees them becoming lifelong brand advocates.

Alex also discusses how you can improve your post and pre-purchase strategies to improve customer experience, formulas you can use to calculate your current Customer Lifetime Value, as well as brands to take inspiration from who are absolutely nailing their retention strategies.

It can be easy enough getting one-time purchases, but in the interest of really growing your business, the big win here is getting a strong customer base that lives and breathes your brand. So listen in as Alex tells us exactly how you can begin your journey to achieving this.

Mike is the CEO of 3x3, a marketing company that works with beer, wine and spirit retailers across the US to scale their businesses by driving more meaningful actions.

Mike talks to us about how he uses a predictive marketing model, using data from over 1,500 retailers, to develop audiences for all kinds of niches within the drinks industry. In this episode, we also discuss the sudden rise in digital over the past 18 months and how this will affect our traditional brick and mortar stores, as well as how to develop your marketing strategy using both to create the ultimate customer experience.

We also talk about the importance of instilling customer loyalty and how to develop lifetime customers, as well as common hurdles Mike has seen eCommerce stores face and how to overcome them.

If you run an eCommerce store within the drinks industry, or want to find out how to create a seamless experience for your customers both online and offline, then grab your notebook, listen in and take in all the great advice Mike has to offer!

Trevor has over 10 years of experience across the whole spectrum of eCommerce and has successfully turned over millions of pounds a year through his own stores. In 2016, Trevor founded Vendlab, an eCommerce consultancy focussing on online marketplaces like Amazon and eBay, helping other merchants launch and manage their presence on these marketplaces.

Trevor is incredibly passionate and knowledgeable about online marketplaces and has in particular achieved incredible success with his own store selling nursery products, which has generated over £4 million in turnover.

In this episode, we discuss how marketplaces can work for eCommerce stores at every stage, from just starting out, all the way up to well established businesses, as well as comparing different marketplaces across the world and discussing which ones generate the best results.

We also talk about the best strategies to compete with Amazon’s increasing number of own-branded products, in addition to how to incorporate automation into your marketplace strategy to really optimise your store.

Eli is a Growth Advisor and Consultant and has worked with big names including Shutterstock, SurveyMonkey, Quora and Zendesk to help build their Product-Led SEO strategies. He’s also become known for his bestselling book, Product-Led SEO: The Why Behind Building Your Organic Growth Strategy.

In this episode, Eli talks to us about how he came to create Product-Led SEO and exactly what makes it different from traditional SEO. He shares his experiences of implementing Product-Led SEO within the eCommerce space and how it has impacted specific businesses’ success, as well as the key metrics you should be using to monitor performance and results in this product-led approach.

Interested in taking the leap into Product-Led SEO? Then listen in as Eli shares how businesses like you can get started with Product-Led SEO and how it can take your performance to the next level.

Will is the CEO of DataAutomation, where him and his team create innovative solutions to all kinds of eCommerce problems.

His passion for automation began when he was spending 16 hours manually putting together reports, and it wasn’t until a colleague introduced him to VLOOKUPs in Excel, that he became obsessed with developing efficient solutions with coding and automation.

In this episode, Will discusses why eCommerce stores should be automating their processes if they want to maximise their growth, shares innovative ways to improve your customer service and sales using automated support systems, as well as some insights into where Will sees automation going in the next 3 years.

He also shares his 15-1-1-5 methodology that can be used by any business to really drill down into the areas that are slowing you down and come up with solutions to make them more efficient.

Kirk has been working in Digital Marketing since 2009 and started his own Paid Search marketing agency, ZATO, in 2011. He’s been recognised as one of the 25 most influential PPCers in the world for 4 years running and Kirk has since been sharing his insane knowledge on his website zatomarketing.com, his own Smart Shopping course on Udemy and his newly released book, Ponderings of a PPC Professional.

In this week’s episode, Kirk tells us exactly how he became one of the biggest names in PPC, discusses the pros and cons of paid Ads for both established and start-up eCommerce stores, as well as the key things any eCommece business needs to drive growth and success.

We also dive into Google Shopping, where we talk over the benefits of Smart Shopping vs manual Shopping, we discuss best practices when it comes to monitoring and fine tuning your campaigns, the steps most people ignore when it comes to making your Ads stand out and how this can transform your performance.

Want to up your PPC game with Google Shopping? Then this is the episode for you.

Neil is an eCommerce and Amazon marketing expert and works with Amazon brand owners to build incredibly successful eCommerce businesses. After leaving university to jump into the newly emerging world of eCommerce, Neil went on to start Voltage Digital Marketing, who launch, operate, and acquire eCommerce brands with a focus on Amazon FBA.

In this episode we discuss the best tips for getting started and growing a business on Amazon FBA. From building your brand, what products to avoid and optimising your SKUs, to Neil’s range of small wins that any Amazon seller can implement, and his incredibly successful framework that generated $4 million in one year.

We also discuss the future success and growth of Amazon - will it be hindered by more people starting to shop local? Or will their constant innovation and reputation for easy, rapid service keep it as the number one eCommerce destination?

Listen in to find out our thoughts on this debate, and much much more in this episode of eCom@One.

Nathan is an experienced eCommerce logistics professional and eCommerce entrepreneur. Having been given the opportunity to work at the Sydney Olympics in a logistics role after finishing university, Nathan has since taken on a number of senior roles helping businesses to optimise their fulfillment processes.

In this episode we spoke to Nathan about the basics of eCommerce logistics, from deciding whether to fulfill orders yourself or to source a provider, to what you should be considering when sourcing that provider so that you pick one that is best suited to your business.

We also discuss the pros and cons of both free and paid delivery, as well as the increasing demand for free next day delivery since the boom of Amazon Prime and how smaller businesses can start to implement it in an efficient way.

The quality of your business’ delivery service has a huge impact on your customers’ perceptions of the business, which is why it is essential to get right. So get listening and take in the great advice Nathan has to offer to nail your business’ logistics.

Tobi Oluwole is a Nigerian entrepreneur based in Ottawa, Canada. During the day he works as a Merchant Success Manager at Shopify. He is the Co-Founder of 3Skills - a company that has helped more than 150 people land full-time jobs in Canada since 2019. Tobi is also the Founder of TPS Accelerator which is an 8-Week virtual program that teaches people how to build a second stream of income with a side hustle.

In this episode, Tobi talks about how he’s helped Shopify stores grow their businesses and the specific tools within Shopify that can make a massive difference to your customer experience. He explains the biggest mistakes merchants make with their stores that could be hindering their growth and gives advice on how to avoid them.

With the number of eCommerce businesses hugely increasing since lockdown, Tobi also discusses ways to get ahead of competitors if you’re selling in a competitive niche, such as drilling down into your target audience and focussing on testing your products.

If you’re a Shopify store owner, or are thinking of starting a Shopify store, then this episode is definitely for you!

Jim is the Vice President and General Manager EMEA at BigCommerce. Having spent more than 20 years working in digital strategy, eCommerce and in the tech industry, Jim brings a wealth of knowledge to this episode.

Technology has always been his passion and since studying Computer Science at university back in the early 90’s, he has since taken on a variety of roles within the industry, as well as running his own eCommerce agency until 2015.

In this episode, we talk about the main benefits of BigCommerce and opinions on other similar platforms like Shopify, the common mistakes he sees stores make when they’re trying to grow and what you can do to avoid them. Jim also gives some great insight into how to better understand your customer journey and how that understanding can inform better decisions, as well as how simple changes to your checkout experience can drive more sales.

If you’re an eCommerce store owner using one of the big eCommerce platforms like BigCommerce or Shopify, listen in for some great practical advice you can start implementing to boost your website performance.

Alastair is the Founder of one of the most widely used websites in business, Company Check, which allows you to check company financial and director history. He has also founded several other companies over the last 20 years including UK Data, Carsnip, and more recently, mScore.

mScore was founded to solve the frustration from endless, and often useless company meetings by allowing employees to score each meeting based on their efficiency, with the aim of dramatically cutting down the costs and time associated with them.

In this episode, Alastair talks to us about how he left the corporate London life and found freedom with his own businesses. As well as giving us some insights into what his businesses do, he also deals some great advice for starting your own business, how to choose the best business model and tips on hiring the right people for your company.

So if you’re a budding entrepreneur, then this is the episode for you!

Jack is the Global Head of eCommerce at OKA, a luxury furniture retailer offering unique furniture collections in the UK and more recently in the US. Last year, Jack also founded his own sustainable men’s sock brand, Sirluxe Socks.

In this episode we discuss his role at OKA, including which marketing strategies work best for them, how to target your audience more efficiently using SEO, as well as talking about the differences between marketing in the UK compared with the US and the best way to alter your strategy to best suit each market.

He tells his story behind the creation of Sirluxe Socks, from the initial market research, planning the logistics, to mapping out the plans for future growth. He also shares how he manages his time in order to successfully run his eCommerce business alongside his full-time senior role at OKA.

Simon is the Founder of Archmon, a growth marketing consultancy based in Lincoln, which is dedicated to helping clients maximise their performance through actionable media plans and strategies. He’s worked with a number of big brands over the years including Samsung, BT, Vodafone and Tastecard.

Simon is also an industry writer, mental health champion and author of his brand new book, Back to Basics: 21 Ways to Increase Marketing Performance and Success.

In this episode he talks about the difference between brand and performance marketing, and how to decide which one is best for your business goals, how to pick the right eCommerce tools for performance, as well as what he thinks the future of performance marketing looks like.

Simon is incredibly passionate about mental health education and in this podcast, he shares his experiences with imposter syndrome and what we can do as a society to normalise it. We also discuss how lockdown has affected mental health, and how it's distorted our relationship with work.

Rand is the creator of Moz, formerly a blog and online community where SEO experts could share their ideas and expertise and now provides a range of SEO solutions that are widely used around the world. More recently, Rand founded SparkToro, a market research and audience intelligence tool designed to better inform business’ advertising and content strategies.

His journey into SEO started as a matter of necessity when he couldn’t afford SEO professionals for his web projects, so had no other option than to learn how to do it himself. It was his frustrations from his own learning journey that inspired him to start his own blog, SEOmoz, with the hope that he could make SEO easier for others. Since then it has reached millions of people and has grown to become Moz as we know it today.

In this episode, Rand talks about his journey of founding both Moz and SparkToro and discusses what exactly he attributes to their success and how these tools have been able to help eCommerce businesses enhance and fine-tune their marketing strategies. In this open and honest episode, Rand also discusses the personal and financial challenges he has had to face since building his businesses. He also touches on how to tackle your team’s and of course, your own mental health as a business owner during the current lockdown.

Want a smarter way to market your business? Of course, you do. Join us this week to find out how, from one of the most influential people in online marketing.

Mareike Turner is the Director of Operations & CX at Payability, a leading funding platform based in New York, which have been providing flexible cash flow solutions for eCommerce marketplace sellers since 2015.

Mareike grew up in a small town in the North of Germany and later moved to Hamburg to start a career in offline trading. Her career then pivoted towards eCommerce 6 years ago when she was offered the opportunity to work for Etsy in New York as an Account Manager, where she helped creative entrepreneurs from all over the world to grow their businesses. Following this, she made her move to Fintech company Payability, where she now manages a team of CX experts.

In this episode, she talks to us about how Payability helps eCommerce businesses with cash flow, as well as giving some fantastic advice on how to manage your cash flow effectively as a business. Also, as an expert in Customer Experience, she shares how you can improve the CX within your own business, as well as stressing the importance of receiving customer feedback and how to use it to create better experiences in the future.

Do you want to find out more about how you can manage your cash flow better? Want to create a better experience for your customers? Then listen in for some great tips and tricks from Mareike.

Paula Thomas is the creator and host of the Let’s Talk Loyalty podcast, where she shares her expertise on loyalty programmes, as well as interviewing loyalty marketing experts from all around the world.

Paula found her passion for loyalty schemes while she was working as a Marketing Manager for a major airline 20 years ago. She was tasked with getting more people to book directly through their website, and her solution? You guessed it. She led the development of their first customer loyalty programme and since then she’s been working on world-leading loyalty schemes for brands including Avios, O2 Ireland, AIB and The Entertainer Group.

In this episode we talk about the power of loyalty schemes and how they can maximise the business out of your existing customers. Paula discusses several ways businesses can implement loyalty schemes, as well as how to create incentives people can’t refuse, where loyalty schemes are headed for in the future and the best ways to measure your loyalty success.

Want to find out more about how to get the most out of your existing customers? Time to listen in and find out how to draw people into your brand with offers they can’t resist.

This week we’re joined by Joe Daft, Head of Robotics and Greg Downey, Robotics Business Consultant at Orderwise Warehouse Robotics. OW Robotics specialise in driving growth in UK businesses through flexible and scalable warehouse automation, using state-of-the-art technology that improves efficiency of up to a massive 90% and labour cost savings of up to 50%.

In this episode they talk to us about the different robotics solutions that are available to eCommerce stores and exactly how automating your operations can save you space, time and money in the long term. We also discuss how robotics are no longer just used by eCommerce giants like Amazon, since the pandemic has now forced thousands of businesses to consider the implementation of robotics solutions in order to keep up with huge increases in demand.

Joe and Greg give some great advice on how you can get started with robotics as an eCom business, as well as insights into when you’ll start to see a return on your investment, how it all works and what the future of robotics could look like in the next 5 years.

If you’re an eCommerce store and you’ve not already implemented any automated solutions, listen in to find out how it could help your business grow with ever-increasing demands.

Monique Hoelker is a Customer Training Specialist for ActiveCampaign. Based in Chicago, they’re one of the world’s leading customer experience automation platforms who strive to help businesses grow by creating meaningful connections with their customers.

In this episode we focus on email marketing and exactly how you can make it your leading strategy for customer retention. We use email for everything; from work, to social media accounts, to online shopping, nearly everybody has one. Email usage is set to carry on rising by 3% year on year for the foreseeable future, which is why it has become an essential tool for staying connected with your buyers.

Mo gives some fantastic advice that you can start implementing to ensure your email strategy is bringing in big results, including how to improve your open and click-through rates, preventing email fatigue, the most effective segmentation strategies, as well as how to design your emails so that they set the right tone for the relationship with your customers.

So listen in and find out exactly how email marketing can work for your business!

Hannah is an SEO specialist and Managing Director at London-based Digital Marketing agency Verkeer. She has extensive experience working with clients from a variety of sectors to help them achieve their business goals, which involves anything from resolving technical issues, creating integrated campaigns and building bespoke strategies.

She’s also got some incredible achievements under her belt, such as winning the Young Search Professional of the year in 2017 and speaking at some of the biggest SEO events including BrightonSEO and SMX Advanced.

In this episode, Hannah talks about how to decide which keywords you should be ranking for, how resolving simple technical problems can lead to big results, the up and coming areas in SEO that you need to be looking out for and she also shares her favourite SEO tools that she swears by for success.

Listen now and find out how to optimise your website for the best organic results and discover some of the key tricks you could be missing out on in your SEO strategy.

Matt is a digital marketing consultant, who after several years of working in-house for big brands like Jack Wills and Ann Summers, now runs his own consulting business - Grasshopper Web Consulting and is helping businesses to grow their sales and loyal customer bases every day.

In this episode, Matt highlights the importance of building strong relationships with your customers and how this can keep them coming back to your business time and time again. He gives some great tips on how to improve your customers’ loyalty, how to optimise your online store to keep visitors hooked, as well as sharing how nurturing your customers can make you stand out in a competitive market.

So join us on the podcast to find out exactly what you can start doing to increase the lifetime value of your customers, how to use social media and other tools to build a bridge between you and your customers and how these strategies can boost your business!

Helen is the Managing Director of eco-friendly baby brand, Cheeky Wipes. Cheeky Wipes was created 13 years ago and has since been at the forefront of developing reusable baby products that are both more friendly for babies and the planet!

Helen discovered the need for reusable baby wipes after having her first son and realising just how damaging they were to both skin and the environment. After successfully developing a business around cloth baby wipes, she’s since expanded her range to include reusable makeup removal pads, period pants and more.

Not only had she developed a business to help parents make more eco-conscious decisions, but also found that running her own business was the perfect way to balance her work and home life to allow her to spend more time with her family.

So join us on this episode with Helen as she gives us some great insights into the reality of starting her own business, the biggest challenges she’s faced along the way, the marketing strategies that have worked best for her and how she’s turned Cheeky Wipes into the success it is today.

Gavin is the Founder of River Wise Ventures, an independent investment firm based in Durham, North Carolina. He has over 19 years of experience working in eCommerce and tech, and since founding River Wise Ventures, has been investing in disruptive startups in North America and using technology to scale up their businesses.

In this episode of the podcast, we talk about what investors look for in eCommerce businesses, how to explore international markets and test their viability with growth hacking, as well as discussing the fundamentals of eCommerce business growth.

Join us on this episode for loads of great advice from Gavin to help you explore international opportunities for your eCommerce business and how to make the most out of your marketing strategies such as email and social media.

Phoebe is the Project Coordinator here at eComOne and SEO Traffic Lab. She’s an expert in all things SEO and has worked with clients from all over the country to help grow their businesses organically.

Phoebe takes us through her journey in digital marketing, from starting out as an apprentice at SEO Traffic Lab just under 6 years ago, to now managing a team of Account Managers and organising projects. She talks about some of her favourite projects she’s worked on over the years and gives some great advice on what she’s learned in the process!

This week she also discusses the importance of local SEO no matter what your business size, what steps you need to be taking to optimise your Google My Business page and the best tools you should be using to manage your projects.

Joe is the Founder of The Marketing Meetup, a marketing community with a difference. After attending endless networking events where all other people wanted to do was sell to him, Joe wanted to create a community of marketers who had a genuine interest in learning and getting to know each other.

What started as a small networking event in Cambridge in 2016, The Marketing Meetup has now turned into a community of over 20,000 people and counting in the UK and USA. The Marketing Meetup now hosts events with some of the biggest names in marketing, as well as inspirational talks from Oscar nominees and disabled rights champions.

In this episode, Joe tells us all about his motivations behind creating The Marketing Meetup, why it’s so important for your brand to have a community, as well as well as giving practical tips on how to make your community a success.

So listen in to find out how to build a community that people really care about, and how it can make your brand stand out from the rest!

Tony is a therapist, coach and trainer, who specifically helps senior professionals and business owners with stress and anxiety management. Ten years ago, Tony was stuck in an unfulfilling job that caused extreme anxiety, stress and panic attacks, which eventually caused him to be hospitalised. It was this wake up call that led him to retrain as a therapist and he’s been transforming people’s lives ever since.

In this episode, Tony gives some great advice on how to deal with anxiety and panic attacks, how to manage anxiety as a business leader, what to do when you feel like you’ve lost your purpose and tells us the amazing story of how he helped a client overcome his debilitating anxiety after being housebound for 4 years.

Join us on this podcast as we open up about personal experiences with mental health, why it’s so important to learn how to manage anxiety and stress, and advice to anyone thinking about getting an anxiety coach.

Thomas is the CEO and Co-Founder of aisle 3, a brand new shopping marketplace based in the UK. After being made redundant just before lockdown, Thomas identified a gap for an online marketplace that seeks to solve two of the biggest problems in eCommerce. aisle 3 was founded on the belief that shoppers should be fully informed when making purchases and should be able to base their decisions on the things that are most important to them, such as price, delivery and sustainability.

In this podcast, Thomas takes us through how he started his business from scratch during lockdown, what he’s learnt from the process and explains to us how his marketplace is exactly what the industry needs to form better connections between sellers and consumers.

We discuss how eCommerce giants like Amazon have gone from strength to strength during the 2020 pandemic - however is it time to stop feeding the eCommerce giants and start reaping the benefits of shopping with independent retailers? Maybe we need to start rethinking the way we shop.

Join us on this podcast to hear Thomas’ story of how he went from redundancy to building a brand new marketplace, as well as discussions on how marketplaces can help your eCommerce store, the future of online marketplaces and much more.

Callum is the Founder and CEO of Reviews.io, a leading provider of authentic review collection, who are truly dedicated to helping companies (like Carphone Warehouse, Sports Direct and Flannels, just to name a few) bring in more business through the power of customer reviews.

In this podcast, Callum takes us through his journey of how he set up Reviews.io and how they’re now helping businesses all over the world grow and spread awareness of their brands through social proof.

He talks to us about how reviews are essential to the success of any business, and how building connections between past customers and new potential customers is key to bringing in more revenue. He also stresses how important it has been for Reviews.io to be constantly innovating in order to stay ahead of the game in such a competitive industry - which has helped fuel some of their most exciting features such as video reviews and their new Influence tool.

So get listening to find out how you could be using customer reviews to boost not only your online reputation but also your sales, from one of the top experts in online reviews.

Emily is the Owner and Chief Email Marketer at Flourish & Grit, an email marketing and automation studio in Michigan, USA. She primarily worked in social media before moving into email marketing, and has been using its power to transform business’ marketing strategies ever since.

In this podcast, Emily discusses the importance of implementing an email marketing strategy for your ecommerce business and how it has the potential to start contributing to 20-30% of your revenue.

She talks to us about how she developed an abandoned cart campaign that earned over $1 million annually, and how in a world that’s now busier than ever, implementing a similar campaign can be crucial to reminding potential customers to come back and follow through with their purchase.

Join us to find out why email marketing is one of the keys to building a more personal connection with customers and how it can keep them coming back for more!

Richard Hill is the CEO and Founder of SEO Traffic Lab and its sister company eComOne. He has over 20 years’ experience running and developing online businesses and is dedicated to driving real growth for his clients through the power of digital marketing.

In this podcast, Richard shares his journey of how he went from running his own eCommerce business selling computer components, to how he found his passion for helping businesses grow with SEO & PPC.

Richard discusses how lockdown has affected his businesses and how he’s tackled the many obstacles that have come with it. He speaks about how important it has been now more than ever to find creative ways to maintain and establish connections with both existing and prospecting clients.

He also explains how important your mindset is when it comes to tackling tough challenges - whether in business or your personal life - and deals some practical advice on how to pick yourself back up again when life gets a little overwhelming.

Eric Hilton is the CEO of Nutrapharma, a research and innovation company for health and science He is also the CEO of MiNutra, a company that researches and develops personalised nutrition and medicine research products.

He has over 20 years of experience in the Pharmaceutical and Healthcare industry; he has a proven track record of delivering and implementing sales and marketing strategies that get results.

In this podcast, Eric shares the story behind both of his companies and his predictions for the next five years. He discusses one of his latest projects, selling his products online and how personalisation will accelerate his sales.

He discloses his top tips for securing funding and how he scaled his business using the 4ps (partnerships, price, product and people). Eric talks openly about a recent health diagnosis which massively impacted his life and highlighted the importance of living his values. Lastly, he shares his book recommendations.

Ryan Carruthers is the CEO and Founder of Membership Mastery, Betfair Trading Community and Carruthers. He has years of experience in the membership industry and eCommerce world, implementing and coaching businesses to create an online community that drives sales and loyalty.

In this podcast Ryan talks about memberships and how eCommerce businesses can monetize them for customer loyalty and retention. He shares his top and hidden tips for success. Find out how to get people to sign up, stay and engage with your membership.

Did you know that you can buy Facebook groups for low prices? Well, he shares how to do this and how to add your own magic to that community. He stresses the power of feedback from disengaged and leaving customers and says that the importance of getting into the mindset of your members and solving their problems.

Of course, the podcast ends with a book recommendation and a disclosure, he loves his cat more than his wife AND business.

Holly Carless is a Digital Marketing Assistant at eComOne and SEO Traffic Lab. She specialises in outreach (link building) and on-page content to improve business’ SEO. She started off her journey as a shy apprentice and is transforming into a confident SEO and PR Executive.

In this podcast Holly shares her journey within the business, the aspects of the job she loves the most and her biggest challenges. She divulges some SEO tips and explains the importance of domain authority and organic traffic.

Find out her top tips to improve your SEO, courses and her secrets to success when securing links. She discusses how she creates insane content and how to stay focused. Finally, she shares her favourite cocktail, tools to measure your SEO efforts and a book recommendation.

Glenn Fisher is an author, copywriter, podcaster and speaker. He is the founder of AllGoodCopy.com. For over a decade he worked with The Agora, a multi-million pound international financial publisher before leaving in 2018 to write freelance. He currently writes copy for international businesses, brands and agencies.

In this podcast, Glenn discusses how businesses can use copy to generate sales. He talks about his career history and his book, The Art of the Click. Find out what direct response copywriting is and the power of constant testing and using language that influences behaviour.

He shares the framework which helps copywriters improve their copy, The 4 Us and FK Score and stresses the importance of making copy all about the reader. He states the value in learning on the job, reading outside of your industry and learning from your customers to write copy that sells.

Tia Roqaa is the Founder of Roccabox, a leading independent UK beauty subscription box company. Every month they send a box full of branded beauty and wellness goodies designed to make their customers feel as good as they look.

They have partnered with incredible brands like HUDA Beauty, SugarBearHair, St. Tropez, Smashbox and Nip+Fab. Roccabox has been featured in media titles such as Grazia, Cosmopolitan and Elle.

In this podcast, Tia shares her motivation behind Roccabox and how a subscription-based model works for her business. Find out her plans for Black Friday and how they have changed over the years.

She discusses the marketing strategies that work for her business, partnerships and influencers. Tia explains how upholding high standards, engaging with email marketing, creating limited boxes and social media has helped her retain her customers.

Find out how feedback is the key to securing long term relationships with her partners and how to approach the big brands in the first place. She shares her strategy for keeping on top of the latest trends and stresses the importance of not getting blindsided by people who THINK they know better.

Frankie Baeza is the Founder of ROAS Systems, a Facebook Partner agency that specialises in paid social advertising. He is also a lead trainer of Facebook Blueprint, the qualification every aspiring Pay Per Click enthusiast aspires to attain.

In this podcast, Frankie divulges secrets for success with Facebook Ads. He shares the objectives that deliver results, where to start with Social Ads and how he got into Social Ads. He stresses the importance of aligning your Facebook objectives with your business goals, the importance of experimenting with your creatives and how to stand out.

Find out how to improve Facebook Ads that aren’t getting results, the best Ad campaigns he has worked on and the tools for creating visuals that convert. He shares the top 3 questions he gets as a trainer and shares his book recommendations.

Meet Holly Carless, Jessica Milner, Carrianne Dukes, Phoebe Skinner and Skye Tunks. These ladies have taken over the podcast for one episode to talk about all things eCommerce and life. They work for eComOne (us), are specialists in SEO and Marketing.

Find out their dream eCommerce client, their opinion on digital services tax, what products will never be sold online, their biggest influence from the world of digital marketing and why. They share what cocktail they will be, their favourite Netflix show and their go-to meal deal.

They discuss their favourite free digital marketing tool, one quick change they have seen a client make that has a huge impact on their business and what book they have enjoyed in the last year.

Felicity Adkins is the Business Director at Tonic, a market research company in London. They help clients explore, understand, control and drive change. They have worked with brands such as Coca Cola, Disney, eBay, and Google.

In this podcast, Felicity shares her journey with Tonic, why businesses need to build connections with their consumers, where to start with a research project and advice for people who want to get into her industry.

Felicity states how easily a research project can go in the wrong direction if an in-depth brief isn’t provided. She shares how consumer behaviour has changed and the power of being brave and honest with analysing your businesses success.

Find out her favourite project to date, the biggest mistakes that eCommerce retailers make and why market research is so important.

Alex Doyle is the Founder and CEO of ALTR London, a premium male grooming and cosmetics range. His products are ethically and sustainably sourced from a manufacturer in the UK, reducing their carbon footprint massively.

In this podcast, Alex shares the story of ALTR London and why he chose to source sustainable and ethical products. He discusses how he built and grew his online community and the biggest learning point in his career.

Find out his strategies to get heard above the noise and how to build relationships with influencers. Alex shares a free tool that he uses, Carro Shopify, which shows how many followers your customers have.

He discloses the technology he uses for affiliate marketing, his plans for growth and the power of advertising on TikTok. Alex shares the biggest challenge as a young business owner and his book recommendation.

Tony Brooks is an inspirational speaker, leadership specialist, author and psychology academic with a proven track record in delivering strong results for leaders, businesses and organisations.

With over 20 years’ experience as a leader, including managing a £7m direct marketing account and growing his own successful company since 2007. It was a natural progression for Tony to share his expertise with people that work at local and national businesses.

In this podcast, Tony shares how he became a leadership coach, what makes a good leader and how creating a growth mindset culture can transform a business. He discloses the power of co-creating objectives, setting goals and creating habits for success.

Tony shares his advice for getting reluctant employees back in the office after working from home and how to lead a productive team while remote working. He discusses leaders which inspire him and shares his book recommendations.

Jason Thickpenny is the Managing Director of Rocket Railways, an eCommerce company in Lincolnshire. He transformed his hobby into a hugely successful eCommerce business which is going from strength to strength. He worked as a Business Development Manager at Khaos Control, a Multi-Channel Software solutions company before he founded Rocket Railways.

In this podcast, Jason shares his journey from agency to eCommerce store owner. How he applied his experience of working with eCom owners to accelerate the growth of his company and the importance of a stock management system.

He discusses his opinions on the role of physical stores and how creating an in-store experience will drive his business forward. He shares the marketing channels that have generated Rocket Railways results and the advice that he would give himself 10 years ago, to follow your passion. Find out his tips for starting and growing an eCommerce business.

Ben Clubley is a PPC Account Manager at eComOne, a Google Premier Digital Marketing agency. His area of expertise lies within Facebook and Social Ads, where he has worked with national clients to generate £millions in revenue.

In this podcast, Ben goes into detail about how Facebook Advertising works. He shares what targeting eCommerce stores need to choose to get results. He discusses how Dynamic and Remarketing Ads work.

He shares advice and tools for marketers who are struggling with the creative side of Facebook Ads and how to reverse engineer competitor Ads if you are struggling with ideas. He discloses the metrics you need to measure to evaluate the success of a campaign and how to improve an Ad that is not delivering results. Lastly, he shares resources to improve your knowledge on Facebook Ads.

Jonathan Oldhams is the Founder of Webstraxt, a Digital Marketing agency in Newark that works with national and regional brands. They have a proven track record of delivering results. They create unique designs, content and users experiences that drive user engagement, accelerate brand loyalty and increase website conversions.

In this podcast, Jonathan discusses the essential features of eCommerce stores and quick wins that can increase the speed of your website. He stresses the importance of optimising the check out process to maximise conversions.

He shares the factors you need to consider when choosing your eCommerce platform, cost and functionality. Jonathan delves into the value of UX design and the importance of analysing the data provided to understand the customer journey. He goes into detail about the future of UX and click and collect.

Find out what the biggest mistakes he sees on eCommerce sites and a book recommendation to advance your knowledge.

James O’Leary is a Co-founder of United Agency, a premier brand and web design business in Lincolnshire. United is made up of a team of creatives who have a rich history of delivering outstanding work and commercial results.

James has been working in design his whole life, from studying it at University to heading up several successful agencies. His passion and knowledge about design is phenomenal.

In this podcast, James shares his career story. He stresses the importance of understanding the customer journey and telling the brands’ story through design. He talks about the best eCommerce platforms, tips to improve the UX of the website and mobile site.

James shares the biggest mistakes he sees on eCommerce sites and the fundamentals of a successful website, a clear message, strong brand identity and understanding your target audience.

Olga Wojas is the Country Manager UK at DataFeedWatch. DataFeedWatch is a business which provides data feed management and optimisation software for businesses worldwide. They are trusted by 10,000+ online merchants, in 50 different countries and distribute products on 1000 global eCommerce channels.

In this podcast, Olga shares where to start with feeds and the 3 must-have features to optimise your feed. She discussed supplementary feeds and what optional features are a no brainer to deliver better results. She shares her advice on how you can automate and optimise your data feed to improve your exposure on the search engine.

She shares the biggest mistakes that eCommerce retailers make with their data feed and shares one of the hidden secrets that drive better results, eliminating your product ID. She discusses the benefits of joining a CSS partner and the importance of delivering a seamless customer experience online.

Daniel Peach is the Retail Digitisation Lead for Google’s Go-to-Market Strategy team in London, developing customer programmes, products, and tools to empower retailers in Europe, the Middle East and Africa.

He has worked for IBM as a Managing Consultant in the Cognitive Process Transformation department and a Senior Consultant working in their Business Strategy and Analytics department.

In this podcast, Danielshares how eCommerce retailers can optimise their Display and YouTube Ads with a ROAS driven approach. The shift in the way shoppers interacts with YouTube and which Non-Re-marketing audience to use with the objective of increasing ROAS.

He discusses the biggest opportunity with YouTube Ads and how to stand out with your creatives. He shares the biggest mistake that eCommerce retailers make with Display Advertising and the trends that will stay long term. Finally, we finish with a book recommendation.

Stuart is the CEO to 3 brands, Your Print Partner, Santa Sacks and Custom Gifts. Your Print Partner is the UK’s fastest-growing printing company, working with brands such as Cancer Research UK. Santa Sacks is exactly what it says on the tin, with an average of 100,000 orders every Christmas, this business is growing at an astounding rate. YPP Group supplies custom gifts and has worked with Warner Bros, football clubs and a whole range of chocolate brands, to name a few.

Over lockdown, Stuart has been incredibly busy supplying brands such as Starbucks and Costa, with sanitiser and PPE products.

In this podcast, Stuart shares how his eCommerce businesses were created and the importance of delivering on your promise for success. His discusses his opinion on the future of Print and the power of personalisation.

He shares the heartwarming story of how he hired a plane to supply the NHS and big brands, such as Starbucks, Costa and KFC, with PPE equipment and hand sanitiser. Using LinkedIn he has grown his brands and he did exactly that with his PPE products.

Stuart shares which marketing channel had led to his success, his opinion on TV Ads vs Social Ads and how they both bring in sales. His success comes down to his attitude and drive, thinking outside the box and hiring people that challenge him to grow all his businesses.

Andrew Birkitt is our technical wizard here at eComOne. He spends all day every day with his head in his clients’ data feed/merchant center as his passion lies in all things technical. He works on both local and national feeds which generate millions in revenue. Andy has worked in Digital Marketing for over 10 years and has seen it transform into the practice it is today.

In this podcast, Andy discusses how businesses can optimise their data feed for success, what high score is and how to maintain a green feed. He shares how the merchant center manages complex feeds and all the attributes you need so you appear ahead of your competitors.

He showcases his love for Digital Marketing and the importance of having a growth mindset to be successful in this industry, He shares the turning point in his career and a book recommendation.

Andrew Birkitt says, “Don’t chase the algorithm, beat your competitors”. As our technical guru, Andy knows about the latest updates with the merchant center, Bing Webmaster Tools and Google’s ranking factors. Listen to our podcast to find out all this information and more.

Dorien Morin-van Dam is an organic social media specialist from The USA. She has been a social media consultant, manager and owner for 10 years.

Her expertise lies within strategic planning and consulting, with a passion for content marketing and community management.

In this podcast, Dorien shares the best social media platform for eCommerce, how to get started with Pinterest, the power of Facebook groups and how to collate an email list from Facebook groups.

She shares the impact of building an online community, discusses whether businesses should have a paid or organic strategy and how to use social media to retain customers.

Find out how to be “T-Shirt worthy”, where a customer becomes a super-fan or brand ambassador of a business. She discusses her opinion on influencer marketing and what conferences you need to attend.

Paula Short is the Director and Co-founder of Beauty BLVD, a British cosmetics company that is partnered with a range of retailers, including Amazon, Superdrug, Glossybox and Jet2.com, to name a few.

Her passion and resilient attitude have resulted in her brand being hugely successful.

Paula has always been hugely passionate about the hair and beauty industry, as she has owned a salon for over 15 years. Beauty BLVD became in demand after a hugely successful launch of its Glitter Lips product, targeted at people that want to stand out and make a statement.

The brand has been seen on Coronation Street, Love Island, and Dragons’ Den.

In this podcast, Paula shares what makes Beauty BLVD so special and the key to the success of her brand, her partnership with Rachel. She discusses the importance of going on the customer journey on the website, to improve the user experience. She shares why choosing the right distributors is so important and how to find and build relationships, through networking.

She shares the power of influencer marketing and how that has shaped her brand, the product development processes, and why you should always go to the buyers with an idea first! She tells us how she changed her “biggest kick in the gut”, into a learning curve, which transformed her business. She discusses the advantages of using social media to stay on top of the latest trends. .

Thea Chippendale is a Digital PR Executive at one of the fastest growing SEO agencies in the UK, Rise at Seven. Their bold and creative ideas have seen them work with some incredible global and national brands including, Missguided, GAME and Parkdean Resorts.

Thea burst onto the business scene after completing 3 years at The University of Lincoln, studying Advertising and Marketing. One of her tweets went viral, resulting in her featuring on ASOS’ website, which caught the attention of the CEO of Rise at Seven.

Thea is rapidly becoming one to watch, her passion and drive are infectious.

In this podcast, Thea shares how one of her campaigns generated nearly 1 million social shares and 400 media placements in 40 countries worldwide. How Digital PR can benefit eCommerce businesses and how to get links.

She shares the importance of building relationships with journalists and how to get your dream PR job. She shares her opinion on Follow and NoFollow links and how eCommerce businesses can use product PR to increase sales. She shares how you can find eCommerce journalists to get your campaigns live!

Martin is the CEO of AirPOS, a mobile point of sale and e-commerce provider to the SME retail sector.

AirPOS has worked with many of the world's largest and best known brands, including PayPal, Samsung, Star Micronics, Casio and Epson to produce a software system that has been distributed to more than 80 countries worldwide.

In this podcast, Martin shares the benefits of AirPOS, why small retailers struggle to go online and the change to local in eCommerce. He shares the biggest mistakes CEO's make, underestimating the time it takes to solve a problem and overthinking eCommerce design.

Martin talks about the importance of a loyalty scheme that works online and offline, how retailers need to be laser-focused on data for growth, and how they need to regularly analyse the data in front of them.

He stresses that businesses need to build the customer journey before they build the website and how the future is Click and Collect.

William Stokes is the joint founder and CEO of Co-Space, a flexible workspace operator providing design-led co-working, flexible office space, meeting space and event spaces around the UK; he has worked in property for years.

William had his own eCommerce store and knows the challenges and operations facing the online world.

In this podcast, William shares how he scales his business and how he gets investors. He explains the power of using your network to grow and learn, for personal development.

He shares robust advice for people starting out in eCommerce and the importance of being consistent with Instagram and knowing your niche to engage your audience.

He talks about his podcast business over beers, where he chats to some of the best entrepreneurs in the game.

If you are a budding entrepreneur or eCommerce start up, this podcast is for you.

Lewis Ellis was a finalist in The Apprentice in 2019, with a clear desire to get his travel business off the ground. He is the Director of Hiddn Travel and a freelance Marketing Consultant.

He has worked with a range of brands, offering them expert marketing advice. He has a strong passion for social media and user engagement.

In this podcast Lewis shares his experience of his time on The Apprentice, talks about his ethos behind his Fuck the Norm Vlog series and shares his “Yes Man” attitude.

He shares how he found a gap in the market in the travel industry which led to his business, Hiddn Travel. The current opportunities for eCommerce business, and if TikTok is a marketing channel that needs to be investigated.

Lewis divulges how he accelerated Argos’ sales, shares his advice on how you can improve your user experience and increase your social media following.

Henry Gill is the Head of PPC at eComOne. He has spent years in the Google Ads interface and worked on accounts that generate millions in revenue.

He spends all day, every day, delivering campaigns that generate results.

He has a strong passion for automation using scripts and creates processes for effective bid changes. He has created Display, Search, Shopping, Social and Video campaigns which transformed his accounts. He knows what is working right now.

In this podcast Henry shares which PPC channel is delivering the best results in his accounts, Facebook Shops, how PPC is changing, the power of scripts in transforming a PPC account, keyword sculpting and what practices are working right now.

He shares his opinion on the change in buying habits, his routines for effective account management, the top 3 features everyone needs to analyse in their PPC accounts and the best remarketing audience. He discusses the latest Google Shopping announcement, free listings and what this really means.

Simon Akers is the CEO of Archmon, a growth marketing consultancy that helps advertisers attract more customers by delivering strategies for using measurable performance media.

He has worked for a range of businesses, including Vodafone, Experian and MVF, to name a few.

In this podcast, Simon gives his honest opinion on business travel, the importance of using the right marketing channel to achieve your goals, the importance of maximising your strengths and knowing when to partner up and outsource.

He shares some cracking eCommerce tips and how he advises performance marketing growth to brands all over the world.

Simon is honest about the changing point in his career, emotional burnout. His journey with mental health and the power of talking and not being ashamed to ask for help when it is needed.

He shares his experience with imposter syndrome and how a routine helps him fight his inner battles.

Alexandra Tachalova is a passionate and knowledgeable marketer, who has worked as the Director of Marketing for SEM Rush, has her own marketing agency and events company. She specialises in PR, content marketing, link building and outreach.

She speaks at all the best marketing expos worldwide, from Digital Olympus to Brighton SEO.

This podcast discusses how businesses can use link building to really excel their website higher on the search engine. Quick wins for eCommerce stores during COVID-19, how to optimise out of stock product pages, ranking factors eCommerce stores need to focus on. She stresses the power of link building and shares some of the best strategies she uses to gain maximum exposure.

She shares her opinion of the future of SEO, the importance of targeting the right keywords and the importance of abolishing under-performing web pages. The best training courses and tools for SEO.

Brie Read is the CEO of SNAG Tights, a hugely successful eCommerce company that started in 2017.

In such a short period of time, the company already receives over 3,000 orders every single day. Her customers are at the heart of her business model and she strongly believes that she co-owns her business with her customers, which has led to her large social media following and customer retention.

She is a self confessed data nerd, who stresses the importance of measuring the right metrics for success.

She talks about the motivation behind SNAG and how she created a £2million a month company from nothing. Tips for finding the perfect manufacturer to ensure maximum quality. How Facebook ads have accelerated her success and the fact that all her social media content is customer led. The importance of being truly customer focused and how she has achieved this. The importance of never staying complacent if you want to scale your business and how being unconventional is at the centre of SNAG’s strategic model..

Craig Campbell is a Glasgow based SEO expert who has been doing SEO for over 18 years, working with clients and businesses to optimise both local and national SEO.

He provides training courses and delivers talks at a whole host of Digital Marketing shows.

His passion lies within Link building and getting his clients to page one.

He shares quick wins for eCommerce businesses, the importance of user engagement signals and technical SEO for higher rankings on Google, the true value of site speed as a ranking factor, the power of link building for eCommerce, the importance of an integrated marketing mix for the future of SEO and his best campaign that delivered results.

Ryan is the CEO of two companies, Betfair Trading Community and Carruthers, his property development business.

He found his passion while studying at University and found a gap in the market which led to the development of his company.

Ryan shares the success of his online business, his business model. His business model is solely focused on building a strong community and relationships with his consumers.

He talks about his journey as a business owner, realising University wasn’t for him, he used his quick wit and passion for data, to achieve success.

He discusses the power of email marketing and the tips and tricks which transformed his business.

Vicky has run her successful online business for over 10 years, selling baby changing bags and accessories. She has had a roller-coaster journey along the way, facing challenges which led to the closing of her physical store but triumphs which have led to her newest business venture, LiveLikeLoyalty.

She talks about how she grew her online business from the start, the challenges she has faced both professionally and personally and her strategies which have led to her success.

This podcast has raw emotion and a story many of us can relate to.

Luke Carthy is an eCommerce growth consultant that specialises in strategy, conversion and search and has over 12 years of experience.

He is an avid eCommerce speaker, delivering talks at a range of conferences, meetups and events. He has worked for in-house brands, at agencies delivering client work and is now a fully fledged freelancer.

He shares his journey into freelance,mental health struggles with being a freelancer, the importance of identifying your niche, Lidl’s Christmas campaign URL disaster, strategies that have transformed the sales of an array of clients, and how to maximise your eCommerce site for Black Friday.

Chloë Thomas has nearly 20 years of experience in the eCommerce sphere, working with a range of retailers and marketers, for both national and global brands. She has extensive knowledge in email marketing, Google and Facebook Ads.

She is a national eCommerce speaker, hosts her own eCommerce podcast and has published a selection of eCommerce books.

This podcast covers effective email marketing tactics, how to be truly customer focused, strategies that can grow online businesses and how you can achieve a competitive edge.

Greg Gifford is a worldwide Local SEO expert based in Texas. He is the Vice president at Search Lab, a Local SEO Agency in Chicago.

He is an avid SEO speaker, delivering workshops across the world and is a regular face on every SEO specialists tool list, SEM Rush.

He has a strong passion for Local Search Optimisation, Email Marketing and Web Analytics.

He talks about how eCommerce businesses can use SEO to grow their business, the most important ranking factors for Google and strategies you can implement in your business.

Find out the tips and tricks to transform your Google My Business Page and appear on the first page of Google.

Hello everyone and welcome to the eCom @ One Podcast, a weekly eCommerce Show.

I am Richard Hill, CEO and founder of eComOne.

I’ve been in eCommerce for over 20 years, starting out selling computer components back in the day when Google Shopping was free! Managing a local computer store and distribution business where I found my main passion for eCommerce. For the last 10 years I've been running my marketing agencies and helping store owners with their eCommerce marketing strategy from one man bands to national brands! With a passion for Paid Ads, SEO and building the best eCommerce marketing agency in the UK, I spend my days speaking to amazing businesses and working with our team at eComOne.

Our aim with the eCom@One Podcast is each week at 1PM on Monday we will release a fresh new Podcast episode with either a retailer, eCommerce marketer or some one on the frontline of online retailing doing amazing things….. whether that's marketing wise, business strategy, mindset or simply just to reinforce what you have been doing and keeping you on track to success.

We always ask them what’s working now, and what their top tips for success are! There should always be simple implementable strategies to take away or reinforce what you're already doing.

The podcast is completely free and can be found on all main platforms like Spotify, iTunes, & Google Podcast .

OK.. let's get started and listen to an episode today.