Social Media Marketing Tips and Tricks: Recent Episodes

Wendy LugoSantiago

Join me for a journey together to find the best way to market your business online.

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In this episode, I talk about 6 common mistakes to avoid when creating and working with your ideal client avatar.

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In this episode I take a closer look at why your website isn’t as effective as it could be. Every time I do a marketing audit, I include the client’s website in the audit. When I look at the different websites, the biggest issue with them that the customer journey is disconnected.

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In this episode, I explain to you my way of building goals by working backwards from financial goal to daily to-do-list, give you ideas on how to achieve your financial goal, and explain how powerful it is to write goals down.

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In this episode, I explain some of the terms used in marketing, give you a great reason why you should continuously generate leads, and give you six ways on how to generate more awareness for your business.

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In this episode, I talk about how to record your data, what data to record, and why it is so important to have a baseline for your business success.

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Do you need a good reason why you need to prep your business for success in the new year? How about 3 great reasons!

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I today’s episode, I share a tip that has kept me consistent in posting in my social media: Templates! Learn 10 reasons why you should use them!

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In this episode, I introduce you to the 5 different types of information you need to build your ideal client avatar and where you can get that information.

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In this episode, I will talk about why being consistent with your branding, your posting, and your messaging is so important in your marketing success.

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LinkedIn Tips: In this episode, I will share with you 6 simple tips on how you connect with your ideal target audience on LinkedIn without having to pay for a LinkedIn membership. No need to pay a LinkedIn Membership in order to find new connections!

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If you want your content to attract your ideal target audience, you have to have these prerequisites in place to start creating your successful content strategy!

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In this episode, I talk about what a client avatar is and why you need one to be successful in your marketing.

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Learn why every business needs to have a content marketing strategy!

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I have been working online since 2008, started homeschooling in 2011, and my husband joined us in 2018. This means we have been together at home since 2 years. Learn about my tips on how to work from home when your whole family is at home.

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Learn what smart goals are and how to use them in your goal setting for your social media marketing.

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In this Episode, I talk about what hashtags are and how to use them. The main point of the episode is to give you the maximum amount of hashtags allowed in each social network and the best amount of hashtags to use.

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In this episode, I talk about 3 different ways to get fresh, new ideas for your business.

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In this episode, I talk a little bit about my entrepreneurial journey and the benefits I see for entrepreneurs in social media marketing.

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In today’s episode, I give you 5 reasons why you should repurpose your content. Let’s repurpose your content!

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In this episode you will learn what content buckets are and how to pick content buckets your clients will love.

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Learn more about mass marketing and targeted marketing. What is the difference? When would you use one over the other?

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In this episode I talk to you about why you should't sell your products and/or services in your marketing and what to do instead.

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By answering just a couple of questions for yourself, you can quickly find wich social network fits your personality.

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With algorithms changing on a regular basis in a lot of the social media networks, how can you market your business on social media effectively without being distracted by the “shiny object” syndrome?

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In this episode, I give you some tips on how to change a boring LinkedIn feed into one you like to look at and (most importantly) interact with.

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Do you know the 3 different stages of social media marketing despair? I have seen them all. Get an overview of the 3 stages and tips on how to get out of social media marketing despair.