The Disruptive Power of Voice
Lawrie Benfield
Voice is in vogue. Driven by the rise of podcasts and the growth in adoption of voice assistants, the spoken word is increasingly a marketing channel in its own right.
But how can podcast and voice assistants be used as part of your communications strategies?
As part of our Monkey Say podcast series, we sat down with IDG UK’s Editor, Scott Carey, to discuss the disruptive power of voice, how brands can use podcasts as part of their storytelling and how to best utilise them as part of your communications.
If you’d like to chat more about the rise of voice-led channels, and how they might fit
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