2 online marketing veterans and entrepreneurs share their experience running authority sites and blogs day in and day out.
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You're using ChatGPT all wrong.
Until now, using ChatGPT meant endless copying and pasting between your apps. A newly released feature, MCP connectors, shatters those limitations, transforming ChatGPT into a super agent that can connect to nearly any application, service, or website. This allows it to access information, talk to your apps, and take action anywhere, fundamentally changing how you work.
In this episode, we’ll show you exactly how to set it up, even if you're not a technical person. You'll discover:
👉 How to connect ChatGPT to your favorite apps like Notion, Stripe, and LinkedIn to automate your daily tasks.
👉 The different methods for setting up MCP connectors, from official integrations to using services like Zapier.
👉 Practical, real-world use cases you can copy to streamline your business, from generating reports to analyzing sales data.
👉 A head-to-head comparison with Claude's similar capabilities and where ChatGPT still falls short.
👉 How to leverage other new powerful features like Projects, Branching, and the advanced Codecs model.
Stop wasting time with manual data entry.
Listen now to unlock the true potential of ChatGPT and turn it into your personal super agent.
CHAPTERS
00:00:00 - Intro
00:00:54 - Connecting to Notion & Email
00:03:49 - Scraping LinkedIn & Building a Style Guide
00:06:26 - Analyzing Stripe Revenue Data
00:10:35 - How to Set Up: Official Connectors
00:13:08 - How to Set Up: Zapier
00:16:58 - How to Set Up: Smithery & N8n (Advanced)
00:23:50 - BONUS: Claude's New PowerPoint Generator
00:31:07 - ChatGPT's Confusing New Models Explained
00:35:43 - New Features: Codex, Projects & Branching
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Is Google's new Gemini 2.5 Flash the image AI revolution everyone's claiming, or just another overhyped tool?
AI influencers are calling it "insane" and "the best thing since sliced bread."
But after 24 hours of brutal testing, we discovered the unfiltered truth.
In this episode, we go beyond the hype. including:
👉 The LM Arena results: Why it jumped 180 points above previous models (15% improvement)
👉 The YouTube thumbnail test: How it handles complex image combinations and edits
👉 The critical flaws: Why it loses context after 3-4 generations and creates fake "transparent" backgrounds
👉 The hidden gems: Two new Google tools (PicShop and Co-Drawing) that actually work
👉 Real-world tests: Facebook ads, infographics, text editing, and photo restoration
👉 The safety trap: Why it refuses to edit photos with children (even when it's you)
👉 Head-to-head comparison: How it stacks up against ChatGPT and Grok for the same tasks
👉 The $0.04 question: Is it worth switching from your current AI image workflow?
CHAPTERS
00:00:00 - Is Gemini 2.5 Flash Revolutionary or Overhyped?
00:00:59 - What is Gemini 2.5 Flash Image?
00:03:24 - LM Arena Benchmark Results
00:04:30 - YouTube Thumbnail Combination Test
00:07:00 - Facebook Ad Creation with Manta Mask
00:08:18 - Safety Issues with Children in Images
00:09:23 - Creating Brand Avatars
00:10:25 - Transparent Background Problems
00:12:44 - Using AI for Design Variations
00:14:40 - Mr. Beast Thumbnail Challenge
00:16:10 - Real Estate Infographic Test
00:18:02 - Text Editing Capabilities
00:20:01 - Airbnb Photo Editing (Ladder Removal)
00:22:32 - Van Gogh Style Transfer
00:23:27 - Glasses Removal Test vs Grok
00:25:07 - Google's New Tools: PicShop & Co-Drawing
00:28:03 - Why This Matters More Than GPT-5
00:30:26 - Perplexity Copyright Lawsuits
00:33:14 - AI Agents vs Automation Reality Check
00:39:10 - N8N and Make.com Pricing Changes
00:43:19 - Current AI Model Selection & Stack
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What if the world's most powerful AI model was also the most deceptive?
The GPT-5 hype is exploding, with reports of it crushing every benchmark.
But how does it perform on real-world business tasks?
In this episode, we go beyond the hype. After 12 hours of brutal, hands-on testing, we reveal the unfiltered truth about the new GPT-5 family of models.
We show you exactly what GPT-5 means for your business, including:
👉 The results of 7 brutal tests designed for online business owners.
👉 The critical flaw: How GPT-5 hallucinates and literally tried to deceive me.
👉 The secret weapon: Why GPT-5 Mini might be the most important AI model for your business.
👉 The ultimate showdown: How GPT-5 stacks up against Gemini 2.5 Pro and Claude Opus.
👉 A full breakdown of the new, cheaper API that could change everything for developers.
Stop reading sponsored posts and benchmark lists. Watch now to get the complete, unfiltered guide to what GPT-5 really means for your business.
CHAPTERS
00:00:00 - My Brutally Honest GPT-5 Review
00:02:42 - Benchmarks: Is GPT-5 Really the Smartest?
00:03:46 - The Hallucination Test: GPT-5 Lied To Me
00:07:52 - The REAL Game-Changer: GPT-5 vs GPT-5 Mini API
00:10:01 - Test 1: High-Stakes Email Writing
00:13:42 - Test 2: Ad Analysis
00:16:05 - Test 3: One shot vibe coding
00:19:23 - Test 4: Product Launch Plan
00:21:33 - Test 5: LinkedIn Post
00:24:18 - Test 6: Needle in haystack
00:25:59 - Final Verdict & The "Sleeper" Model
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Is traditional SEO dead? And is "ranking" on ChatGPT and other AI chatbots the new frontier for traffic and sales?
Many businesses are seeing their search traffic decline, while a new, highly-lucrative source of customers is emerging from AI-driven conversations. But how do you tap into this new channel? And what happens when AI starts giving out outdated or just plain wrong information about your brand?
In this episode, we're joined by Steve Toth, founder of the AI-focused agency Notebook.agency, to break down the new world of Generative Engine Optimization (GEO). We explore the real-world opportunities and the hype surrounding AI-driven traffic.
The game has changed, and what worked for Google yesterday might not work for AI assistants tomorrow. In this episode, you will learn:
👉 The Truth About AI Traffic: Is the traffic from chatbots a tiny trickle or a high-converting firehose? We look at the real data.
👉 Why AI Gets Your Business Wrong: We share our own shocking experience of how ChatGPT described our business using two-year-old information and what you can do about it.
👉 Mastering "Generative Engine Optimization" (GEO): Steve reveals practical, actionable tips to influence what AI models like ChatGPT, Gemini, and Perplexity say about your brand.
👉 Beyond Keywords - Winning "Deal-Breaker" Questions: Learn why optimizing for specific, high-intent customer questions within LLMs is more powerful than traditional keyword ranking.
👉 On-Page & Off-Page GEO: Discover how to structure your website content for optimal AI retrieval and how to correct misinformation about your brand on external sites like Reddit.
👉 The "Truth Alignment Framework": Steve unveils his agency's process for auditing and correcting how AI represents a brand online, ensuring your key features and selling points are accurately reflected.
👉 Prompt Injection & Future-Proofing: We explore some cutting-edge (and slightly controversial) techniques to feed information directly to AI models and discuss where this is all heading.
Stop letting AI misrepresent your business. Learn how to take control of your brand's narrative in the new age of search and turn AI chatbots into a powerful channel for high-intent customers.
CHAPTERS
00:00:00 - Intro: Is AI Traffic Overhyped?
00:02:49 - What is Generative Engine Optimization (GEO)?
00:04:05 - How AI Search Works: "Fan-Out" vs. "Agentic" Queries
00:06:17 - Is GEO Just a New Name for SEO?
00:08:29 - The Risk of Bloating Your Site for AI
00:11:14 - Do LLMs Trust Your Website's Information?
00:12:55 - Tracking Your Brand's Presence in LLMs
00:18:05 - Are AI Recommendations Driving High-Intent Sales?
00:23:08 - Will Higher Conversions Offset Lower Traffic?
00:30:03 - The Step-by-Step GEO Process
00:34:22 - How to Structure Content for AI Retrieval
00:41:31 - Correcting Misinformation & Off-Page GEO
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Thanks to Fatjoe for Sponsoring this episode. Check out their white label Digital PR campaign services here: https://fatjoe.com/pr-campaigns/
Want to work directly with us?
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What if you could rebuild a $16,000 web app in under a week without writing a single line of code?
The AI coding hype is exploding, but the reality is more challenging than most tutorials show. In this episode, we cut through the hype to give you the real-world playbook for building a powerful web app with AI, even if you're a complete beginner.
We show you exactly how to build and launch an AI-powered tool from scratch, including:
👉 The A-Z playbook for turning an idea into a fully functional app.
👉 How to use AI to build, debug, and deploy your project securely for free.
👉 The vital planning process that prevents you from rebuilding your app three times over.
👉 How to protect your project from bots, budget-draining API calls, and major security holes.
Stop watching over-hyped tutorials. Watch now to get the complete, unfiltered guide to building real-world AI applications.
CHAPTERS
00:00:00 - Rebuilding a $16k App With AI
00:01:33 - The "BrandSnap" App Demo
00:07:12 - How The App is Monetized
00:11:25 - Step 1: Planning Your App
00:14:49 - Step 2: Setting Up The AI
00:23:17 - Step 3: Prompting The AI
00:32:30 - Securing Your AI App
00:38:32 - Step 4: Deploying For FREE
00:42:04 - Live Debugging
00:47:24 - The Future of Vibe Coding
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Want more AI tips & tricks for marketers & business owners? https://www.authorityhacker.com/subscribe/
Want to work directly with us?
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What if you could launch a service business that charges clients $4,000 to $8,000 per month?
Traditional cold email is broken. In this episode, we reveal the complete blueprint for an AI-powered outreach system that gets replies and builds a real business.
We show you exactly how to build and scale this service, including:
👉 The A-Z blueprint for our automated client-getting machine.
👉 The "$1 Lead Hack" to get 1,000s of prospects for almost free.
👉 Our "secret prompt" for writing hyper-personalized emails with AI.
👉 The "no-brainer" offer to land your first high-paying client.
Stop sending emails that get ignored. Watch now to build a real AI business from the ground up.
CHAPTERS
00:00:00 - The $8k/mo AI Model
00:03:22 - The Deliverability Game
00:06:12 - The $1 Lead Hack
00:08:17 - Building The 'AI Brain'
00:19:51 - Our Secret Prompt
00:26:50 - Man vs. Machine
00:32:16 - The 'No-Brainer' Offer
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Tired of complex automation tools that break when you change one tiny detail?
Fed up with spending hours debugging N8N workflows or paying premium prices for Zapier?
In this episode, Aaron from Gumloop demonstrates LIVE how to build a sophisticated research assistant workflow that would take hours in other tools - completed in just 20 minutes using their AI-native automation platform.
Best of all, Gumloop has an actually usable free forever plan so you can all try it for free.
What makes Gumloop different:
👉 AI-Native Design: Built assuming you'll use AI in your workflows
👉 MCP Nodes: Describe what you want, get working integrations instantly
👉 Free Forever Plan: 1,000 credits monthly, only pay for external AI calls
👉 Visual Debugging: See exactly what's happening at each step
Watch Aaron prove that powerful automation doesn't require a computer science degree - perfect for business owners, sales teams, and anyone who found other tools too complex or expensive.
CHAPTERS
00:00 Automation Reality Check
01:54 Platform Overview
04:48 Pricing Breakdown
07:20 Live Build Begins
11:00 Data Source Setup
16:00 MCP Node Demo
22:00 Loop Mode Magic
28:00 Report Generation
32:00 Testing Process
36:00 Interface Creation
39:00 Customer Stories
42:00 Internal Use Cases
45:00 Future Outlook
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Think building a professional website costs thousands and takes weeks?
Imagine crafting a $10,000-level website or landing page yourself, in just a few hours, for ABSOLUTELY FREE. Slash your current website costs or even launch a profitable web design service undercutting old-tech designers.
But how do you achieve this without coding skills, expensive designers, or clunky DIY builders?
In this episode, we demonstrate LIVE how to build modern, fast, high-converting, SEO-optimized, and stunningly sleek websites using only FREE AI tools. We even redesign a real business website from scratch in under 90 minutes!
The game has changed thanks to cutting-edge AI like Google's Firebase Studio, enabling you to:
👉 Plan Your Perfect Site with AI: Use Gemini (free 2.5 Pro access) to create a detailed Product Requirements Document (PRD) including color palettes, fonts, and full website copy.
👉 Generate a Professional Logo Instantly: Leverage AI (like free ChatGPT image generation) to create a unique logo based on your PRD.
👉 Build with AI "Vibe Coding": Watch as Firebase Studio takes your PRD and generates a fully functional Next.js website in minutes.
👉 Refine & Enhance with Precision: Learn prompting techniques to iteratively improve design, add features (like an AI chatbot), and fix issues.
👉 Replace Expensive Tools: See how to build multi-step forms (like Typeform) and other elements for free.
👉 Master Manual & AI-Assisted Edits: Go beyond AI generation to directly edit copy, upload images, and fine-tune your site in Firebase Studio's code editor.
👉 Get Super-Fast, FREE Lifetime Hosting: Connect your AI-built site to GitHub and deploy it on Vercel with their generous free tier.
👉 Optimize for Performance & SEO: Achieve top Lighthouse scores for speed and SEO without complex configurations.
Go beyond clunky builders and expensive agencies. Learn to craft stunning, high-converting, SEO-optimized websites & landing pages using only FREE AI tools – even if you've never coded a line in your life. This is how all websites will be made soon.
CHAPTERS
00:00:00 Intro: Free AI Websites
00:01:26 The Challenge
00:03:53 AI Planning (PRD)
00:14:50 AI Logo Generation
00:16:39 AI Website Generation
00:24:00 AI Design Refinement
00:32:00 Adding AI Components
00:35:50 Editing Copy & Images
00:40:50 Free Hosting & Deploy
00:46:28 The Big Opportunity
00:55:57 Next Steps & Features
01:00:15
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Think AI is just for simple tasks?
Imagine going from zero to $1,000 per day by creating AI agents that deliver high-value services like expert-level email newsletters, content marketing, or even SEO, with clients paying $5-10k/month.
But how do you actually build these agents without being a tech wizard?
In this episode, we break down exactly how to build MCP-enabled AI agents.
This new method gives AI superpowers, allowing it to browse the web, scrape social media, and perform complex tasks just like a professional would, enabling you to offer incredibly valuable services or automate them in your own business.
We reveal step-by-step techniques rarely shown elsewhere, including:
👉 High-Ticket Email Newsletters: Automate engaging, revenue-driving newsletters (using TypingMind, Perplexity, Firecrawl & Claude).
👉 Social Media Analysis: Scrape and analyze top-performing content (e.g., Twitter with Appify) to develop winning strategies.
👉 Content Idea Generation: Uncover viral topics by scraping Reddit and YouTube comments.
👉 Full YouTube Scriptwriting: Create detailed video scripts by extracting and analyzing transcripts from top videos.
👉 Advanced SEO Reporting: Integrate Google Search Console for automated analysis and competitor insights.
👉 MCP Server Integration: Learn to connect powerful tools (Appify, Perplexity, GSC) to your AI agents.
👉 Effective Agent Prompting: Craft system prompts that guide AI through complex, multi-step research and creation.
👉 Model Selection for Agents: Choose the right AI model (e.g., Claude, GPT-4.1) for specific agent tasks.
👉 Go beyond basic AI and learn how to build sophisticated AI agents that automate high-value services, conduct in-depth research, analyze data from multiple sources, and create compelling content, even if you're not a "tech wizard."
A special thanks to our sponsors for this episode, Surfer SEO. Optimize your content for higher rankings and get more organic traffic (Check them out here): https://surferseo.com/
Plus thanks Thrivecart, the best shopping cart for digital sellers (we've used them for 7+. years) Check their new PRO out at https://thrivecart.com/
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
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Think you've mastered ChatGPT? Recent updates, new models (like O3 & O4 mini), and hidden features mean you might be missing out on its true power, feeling like you're drinking from a firehose just trying to keep up.
In this episode, we dive deep into the advanced capabilities of ChatGPT in April 2025. Forget basic prompts; learn how to leverage the latest features to reclaim hours, automate complex tasks, and make smarter decisions.
We reveal step-by-step techniques rarely shown elsewhere, including:
We reveal step-by-step techniques rarely shown elsewhere, including:
Go beyond simple queries and transform ChatGPT into a powerful assistant that automates research, analyzes data, visualizes information, and boosts your creative output, even if you thought you knew it all.
A special thanks to our sponsors for this episode, Deadline Funnel. Build authentic urgency into your marketing (Get double free trial): https://www.deadlinefunnel.com/partne...
Plus thanks Thrivecart, the best shopping cart for digital sellers (we've used them for 7+. years) Check their new PRO out at https://thrivecart.com/
Looking for 100s of more episodes like these?
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ChatGPT just unleashed groundbreaking image generation, changing the game for visual content overnight. In this episode, we dive deep into this powerful new feature, moving beyond the memes to uncover its real business potential. We reveal 4 specific techniques—rarely discussed elsewhere—that unlock vastly superior results compared to basic text prompts, including how to leverage sketching and reverse-engineer winning styles.
From instantly creating scroll-stopping thumbnails and scalable ad creatives (even realistic UGC!) to generating unique marketing graphics that bypass expensive designers, we share exactly how businesses can implement this tool today. We also explore the current limitations, the potential disruption to designers and platforms like Midjourney, and how this technology levels the playing field for creators everywhere.
____________________________________________
A special thanks to our sponsors for this episode, Originality.ai and their new content optimizer
https://originality.ai/content-optimizer
Plus thanks for Bento, our new favorite email tool. Check them out at https://bentonow.com
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Looking for 100s of more episodes like these?
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Timestamps:
00:00:00 - Intro
00:00:58 - Tip 1
00:03:08 - Tip 2
00:04:23 - Tip 3
00:06:39 - Tip 4
00:09:31 - Use Case 1
00:18:26 - Use Case 2
00:28:11 - Use Case 3: Creating Engaging Marketing Graphics
00:36:25 - Use Case 4: Advanced Photo Editing & Manipulation
00:43:56 - Use Case 5: Infographics and Explainer Visuals
00:51:11 - Broader Implications
01:01:18 - Conclusion
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Felt limited by coding skills or steep developer costs? AI just unlocked the ability for anyone to build custom web tools, obliterating the traditional $10k price tag and months-long waits.
In this episode, we dive deep into "AI Vibe Coding"—the groundbreaking approach letting you command AI to build functional web applications like interactive calculators and custom features, often faster than writing the spec.
We reveal the practical techniques—rarely shown step-by-step—including crafting AI-driven PRDs and using conversational prompts to generate and refine code, even if you've never touched code before.
From building lead-generating calculators to deploying interactive tools directly onto your site with platforms like Gemini, Lovable, and Windsurf, we share exactly how solopreneurs and marketers can implement this today.
We explore the shift away from traditional development, the surprising power now in non-coders' hands, and why interactive AI-built features are the future of websites.
____________________________________________
A special thanks to our sponsors for this episode, Bento, our new favorite email tool. Check them out at https://bentonow.com
Plus thanks Originality.ai and their new content optimizer
https://originality.ai/content-optimizer
Send us a text
All the results talked about in this episode: https://jmedia.notion.site/deep-research-links?pvs=4
In this episode, we dive deep into AI's newest superpower—Deep Research—testing 4 leading models on real business tasks. We reveal which platforms offer unlimited deep research capabilities, which ones require hefty subscriptions, and how these tools are revolutionizing everything from competitor analysis to cold outreach personalization.
From building prospect lists in seconds to uncovering hidden legal issues, we share exactly how business owners can implement these tools today, the automation possibilities that will multiply your productivity, and why deep research is fundamentally changing how we gather intelligence.
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Hosts: Mark Webster & Gael Breton
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
https://digital.pr/
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Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/@AuthorityHackerPodcast
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Get all the test results from this episode: https://www.authorityhacker.com/freebies/llm-test/
In this episode, we rip the lid off our week-long AI showdown, testing the latest LLMs head-to-head on real marketing tasks. We’re spilling the unfiltered truth about why ChatGPT might not be your golden ticket anymore, uncovering cheap underdogs that stole the show, and revealing which models actually deliver for marketers.
From copywriting flops to automation wins, we share the raw results, the surprises, and how we’re rethinking our own AI game plan—plus, where you should be placing your bets in this fast-evolving AI landscape.
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Hosts: Mark Webster & Gael Breton
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A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
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In this episode, we pull back the curtain on our decision to shut down our multi-million dollar course business with 15,000 customers.
We discuss the decline of the affiliate marketing model, the rise of AI, and our shift in focus towards AI and automation for marketers and entrepreneurs. From letting go of our team to facing our customers, we share candid insights into the challenges and triumphs, of making this major business pivot and where the future of Authority Hacker goes from here.
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Hosts: Mark Webster & Gael Breton
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A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
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In this episode, Mark and Gael share their insights on the changing landscape of website building platforms and why they're actively looking for alternatives to WordPress, despite being longtime WordPress users.
They cover everything you need to know, from detailed comparisons between WordPress, Webflow, and Bricks, and exactly how to transition away from WordPress without rebuilding everything.
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Hosts: Mark Webster & Gael Breton
Full show notes:
https://www.authorityhacker.com/podcasts/355-why-were-quitting-wordpress-in-2025/
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A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
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In this episode, we dive deep with Fery, founder of Search Intelligence, about building a fast-growing digital PR agency from scratch.
From embracing chaos as a growth strategy to developing enterprise-level software solutions, Fery shares candid insights about the challenges and triumphs of scaling to nearly 100 staff and 7 figures in revenue in just 3-4 years.
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Host: Mark Webster
Guest: Fery Kaszoni
Full show notes:
https://www.authorityhacker.com/podcasts/354-how-fery-kaszoni-grew-an-8m-yr-agency-in-4-years/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
https://digital.pr/
____________________________________________
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In this comprehensive episode, we analyze key marketing predictions for 2025 from industry experts and share our own insights. We also review our predictions from last year to see how accurate we were.
____________________________________________
Hosts: Mark Webster & Gael Breton
Full show notes:
https://www.authorityhacker.com/podcasts/353-2025-online-marketing-predictions/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
https://digital.pr/
____________________________________________
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In this episode, we dive into groundbreaking new research about how people actually use Google in 2024, analyzing SparkToro's data from 133,000 real users that challenges conventional wisdom about search behavior.
Plus, we discuss the growing adoption of AI search tools, and explore OpenAI's new Sora video model.
____________________________________________
Hosts: Mark Webster & Gael Breton
Full show notes:
https://www.authorityhacker.com/podcasts/352-something-is-happening-to-the-way-people-use-google/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
https://digital.pr/
____________________________________________
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In today's episode, we're diving into what might be the biggest shakeup in SEO this year.
Google's biggest crackdown yet has hit major publishers like Forbes, WSJ, and CNN, slashing their affiliate traffic.
Perfect timing – as the DOJ pushes to break up Google's Chrome dominance and OpenAI develops their own browser.
Meanwhile, publishers are mobilizing to monetize AI's use of their content.
In this episode, we're breaking down why Google is finally going after these big sites and what's happened to the search results now that they have.
Plus, what this new browser war means for your SEO and business strategy and how AI is reshaping the entire game of content creation and monetization in ways that people are only just beginning to realize.
This is one episode you don't want to miss.
____________________________________________
Host: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/351-is-affiliate-seo-finally-dead/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
https://digital.pr/
____________________________________________
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Are you tired of shelling out big bucks for AI tools that promise convenience but deliver a hefty price tag instead?
Well, you're not alone.
In today's episode, we expose the truth about overpriced AI productivity tools and reveal how you can achieve so much more with customized, cost-effective alternatives that you build yourself.
Plus we’ll show you exactly how you can build your own personally-tailored solutions
👉 with ease
👉 for a fraction of the price you'd pay otherwise
👉 with zero coding skills required.
Stay tuned to find out how we've more than doubled our marketing productivity and reduced our cost by over 80% by building these workflows.
____________________________________________
Host: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/350-the-ai-marketing-workflow-you-cant-ignore/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
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Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
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____________________________________________
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____________________________________________
Looking to expand your remote team in the next year?
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Check out Bryan’s free resource containing all the tools needed to add $10k coaching clients using other people’s audiences 🔥👇
https://ahkr.to/growthtools-free-tool-swipe
____________________________________________
Today, we dive deep into how to make millions online by helping people solve real problems without getting distracted by shiny objects.
Our guest, Bryan Harris, built Growth Tools from scratch into an 7-figure business by focusing obsessively on two things: high-ticket coaching and borrowing other people's audiences.
What's fascinating is that Bryan gives away all his tools and training for free and still has a 50% success rate when pitching partnerships.
In this episode, you'll learn: 👉 his brilliant five-question sales framework that converts at 10% 👉 how he structures his coaching programme to make it impossible to fail 👉 the precise steps he takes to build a 7-figure business from scratch in just 12 months
Even if you never plan to offer coaching, Brian's insights about solving real problems and borrowing audiences will change how you think about growing your business.
So whether you're just starting out or looking to add a high-ticket offer to your existing business, this episode is packed with actionable goals you can implement right away.
____________________________________________
Host: Mark Webster
Guest: Bryan Harris
Full show notes:
https://www.authorityhacker.com/podcasts/349-how-to-make-10k-from-other-peoples-audiences/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
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Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
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🚨 LIMITED OFFER 🚨
Don’t miss the launch of our brand new Link Builder Academy course
👉 https://www.authorityhacker.com/product/link-builder-academy/
You can check out one of the modules for free 🔥👉 https://ahkr.to/high-dr-links
____________________________________________
Want to get into Digital PR, the hottest trend in link building right now, but find it too intimidating?
We’re here to tell you
❌ Digital PR is NOT just for professionals or big agencies
❌ You don't need a massive budget to get started
💪 With the right approach, anyone can run successful Digital PR campaigns
In fact, we've snagged links from big names like MarketWatch, Yahoo News, Fortune Magazine, and Forbes, and we're going to show you exactly how we did it.
We'll break down what works, what doesn't, and how you can launch your first successful campaign soon.
Whether you're a total newbie or you've tried and failed before, this episode is for you.
____________________________________________
Hosts: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/348-how-we-build-digital-pr-links-in-house/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
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____________________________________________
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🚨 Grab our FREE list of 50 linkable asset examples to supercharge your SEO 💪
👉 https://ahkr.to/50-top-performing-linkable-assets
____________________________________________
What if we told you that we built 1,600+ high-quality backlinks for just $8 each on average?
And we’re not talking about backlinks from spammy sites that you could buy on Fiverr, we’re talking backlinks from DR90+ industry giants.
Think that's impossible?
In this episode, we’ll prove you wrong by sharing a link building strategy that will revolutionise your SEO game.
We’re not just sharing theory in this link building masterclass. We're giving you the exact blueprint we’ve used on our site to outrank high DR sites and earn hundreds of high quality backlinks - on autopilot.
____________________________________________
Host: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/347-how-we-built-1664-quality-links/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
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► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
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🚨 Check out our free subscriber-exclusive video on how to generate $100+/day with affiliate marketing 👉 https://ahkr.to/authority-hacker-free-training
____________________________________________
In today's episode, we are playing Google Update Roulette.
The rules are very simple:
1. We give you a URL and you have three minutes to open it, look at the site and decide if it went up or down with the recent Google update.
2. You are not allowed to use any SEO tools to look at recent trends, backlinks or traffic, just your gut feeling, clicking around and Googling things.
Play along, count your your points and let us know what your score is in the comments.
And if you're not interested in playing, don't worry.
There’s a lot for you in this episode as well, because each of the examples that we are going through is symptomatic of a major change that we've seen with the August 2024 core update.
And we'll go through a short analysis of what happened and other sites that have seen these changes too, once we reveal the answer for each website.
So whether you're looking to play along or you just want to know what has changed with the recent Google update, there is something for you in this episode.
____________________________________________
Host: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/346-hot-or-not-test-your-hcu-radar/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
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► Facebook: https://www.facebook.com/authorityhacker/
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____________________________________________
Looking to expand your remote team in the next year?
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Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
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🚨 Download one of our FREE subscriber resources 👉 https://ahkr.to/authority-hacker-free-resources
____________________________________________
We haven't been 100% truthful with you lately. And today we want to come clean.
Hundreds of you have bought our latest product (the Product Review Profit course we’ve recently released that teaches you how to scale the Amazon Influencer Program) and... most of the content used during the launch was AI created.
🤖 80-90% of the words used were written by Claude 3.5 Sonnet
📩 including the sales page AND the sales emails
💸 convincing enough for people to swipe their credit card
We created AI content so convincing that it wasn't just undetectable, it also generated 6 figures in revenue in just over a week.
That’s the proof most content creators never give you when they share their AI system. We had to lie to you so we could see how robust the system was in a real setting with lots of money at stake. (A marketing Turing test, if you will.)
And in this episode, we'll show you exactly how we did it, plus some other game-changing applications of AI in our business.
____________________________________________
Host: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/345-our-ai-agent-made-us-6-figures/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
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► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
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🚨 Grab our FREE list of 47 under-the-radar tools that will boost your business 👉 https://ahkr.to/tools-swipe
____________________________________________
Just as we sat down to record our 1-year anniversary of the HCU podcast, Google threw us another curveball... A massive update that's seemingly undoing some of the HCU damage.
But even with these improvements, many sites are still down 80% in traffic compared to last year. To fully recover, they'd need a 400% increase.
So the burning question is: What do we do now? 😧
In this episode, we created an inventory of what's effective today, so you can explore all the options out there and find a strategy to invest your time in now that will yield dividends later down the line.
We break down real-world examples of businesses thriving with alternative strategies, how we're adapting our own strategy, and our predictions for what will work in the years to come.
We're talking real businesses, tangible results, and actionable strategies you can start implementing today.
____________________________________________
Host: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/344-1-year-since-hcu-whats-working-now/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
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► Facebook: https://www.facebook.com/authorityhacker/
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► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
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Want to learn how to build a repeatable, manageable system to actually make socials generate big bucks for you?
We’re not talking spamming shitty AI images to boomers on Facebook or Pinterest.
We’re talking building a real business that will survive platform changes, unlike many of the tactics floating around these days.
In this episode, we chat with Lucy Simkins to reveal how she transformed her side hustle to a 7 figure per year business - in one of the most competitive markets - without relying on Google at all.
We break down her exact content creation process for achieving incredible reach, unique lead capturing strategies, and exactly what works (and doesn't!) in her sales funnels.
Lucy was incredibly generous with information throughout the interview, so whether you're learning how to use social to build an email list, or how to monetize it, this episode has something for you.
A special thanks to our sponsors for this episode, Digital PR Agency Search Intelligence:
https://search-intelligence.co.uk/
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Check out our main YouTube channel: https://www.youtube.com/@AuthorityHacker
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► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
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It's no secret that the industry has been struggling for nearly a year now following the HCU. And it's been particularly difficult for beginners to get started, as established sites have been dominating search results.
So the question everyone’s asking is what future-proof tactics should beginners actually be doing in 2024? (That isn’t spammy or potentially illegal.)
In this episode, we chat to Jared Bauman, co-host of the Niche Pursuits podcast, about the game-changing way he made an impressive $40k in only a few months, without driving traffic, showing his face, or spending a dime: the Amazon Influencer Program.
____________________________________________
Host: Gael Breton
Guest: Jared Bauman
Full show notes:
https://www.authorityhacker.com/podcasts/342-best-side-hustle-2024/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
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Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
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_____________________________________________
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
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____________________________________________
Looking to expand your remote team in the next year?
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____________________________________________
We've just uncovered tons of tech that site owners should be using to scale their sites WAY better.
The Authority Hacker site redesign has just been completed, and we've already managed to more than DOUBLE our conversions using some weird new elements that we'll share with you in this week's episode. (A particularly big deal now that Google sends less traffic to websites.)
We specifically built it to increase engagement based on what we’ve learned from the recent Google leaks, and even used AI to help us in some parts.
Whether you're also rebuilding some of your sites, or you just want to upgrade your tech, tools and processes, there's something for you in this podcast.
____________________________________________
Hosts: Mark Webster & Gael Breton
Full show notes:
https://www.authorityhacker.com/podcasts/341-new-website-upgrades-to-make-more-money/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
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_____________________________________________
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: bit.ly/2QB51kf to learn more secret authority site tips.
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► Instagram: https://www.instagram.com/authorityhacker
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► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
https://ahkr.to/contact-marketing-pros
____________________________________________
Today we're talking about what might be the most powerful way to monetize your content online.
And no, it's not ads or affiliate marketing - we're diving into the world of online courses.
But making a good course that people want to trade money for is not an easy task.
So in this episode, Mark and Gael (8-figure course sellers themselves) break down the entire field-tested process of building and selling courses. They’ll cover everything from coming up with an idea that people will actually buy, to packaging it attractively, building it efficiently, and selling it effectively.
So whether you're looking to diversify your income streams, generate leads for your main business, or simply share your expertise in a profitable way, this This episode has something for you.
____________________________________________
Hosts: Mark Webster & Gael Breton
Full show notes:
https://www.authorityhacker.com/podcasts/340-create-a-profitable-online-course-from-8-figure-course-creators/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these? Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
_____________________________________________
Love this episode? Here’s an easy way to leave a review - they really help us a lot:
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: https://bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://www.twitter.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
https://www.marketingpros.co/
____________________________________________
Even if you hate Google, there is no denying that YouTube is probably the best social network to be doing well on.
We spent a lot of time strategizing and thinking about how to get the most out of the platform while minimizing the drawbacks, and after 4 months our new channel already
👉 outperforms our 6-year-old YouTube channel
👉 outperforms videos of many competitors that have hundreds of thousands of subscribers
👉 is profitable, even though we have a team doing a lot of the heavy lifting
In this week's episode, we reveal everything we’ve done AND the complete outsourced production process that we’ve built for this new channel, so you can do the same.
____________________________________________
Hosts: Mark Webster & Gael Breton
Full show notes:
https://www.authorityhacker.com/podcasts/339-how-to-create-a-profitable-youtube-channel-in-only-3-months/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these? Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
_____________________________________________
Love this episode? Here’s an easy way to leave a review - they really help us a lot:
Leave us a review on Amazon: https://a.co/d/0OFIAJl
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: https://bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://www.twitter.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
https://www.marketingpros.co/
____________________________________________
In this episode, Gael is joined by guest Sammie Ellard-King to dive deep into Instagram’s potential as a powerful business tool. Sammie has built a successful business in the fiercely competitive personal finance niche, using Instagram Reels to capture massive engagement and drive conversions. Today, Gael and Sammie break down the exact tools used, provide tactical insights, actionable takeaways, real-life examples, and much more.
____________________________________________
Hosts: Gael Breton
Guest: Sammie Ellard-King
Full show notes:
https://www.authorityhacker.com/podcasts/338-ultimate-instagram-traffic-strategy/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these? Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
_____________________________________________
Love this episode? Here’s an easy way to leave a review - they really help us a lot:
Leave us a review on Amazon: https://a.co/d/0OFIAJl
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: https://bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://www.twitter.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
https://www.marketingpros.co/
____________________________________________
In this episode, Mark and Gael take a look at the current challenges online business owners are facing, and present the framework they've created that addresses these challenges. They'll also break down three examples of businesses who already successfully use this framework, and finally, what this all means for Authority Hacker's free and paid content.
____________________________________________
Hosts: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/337-future-of-authority-sites/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these? Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
_____________________________________________
Love this episode? Here’s an easy way to leave a review - they really help us a lot:
Leave us a review on Amazon: https://a.co/d/0OFIAJl
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: https://bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://www.twitter.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
https://www.marketingpros.co/
____________________________________________
In this episode, Mark and Gael dive deep into real-life Facebook ad funnels that actually work for small sites. Using the free Facebook Ad Library tool, they break down ads from small businesses in several niches that have been profitable over time, including their strategies for maximizing conversion with upsells and other tactics.
If you're looking for actionable insights backed by success stories, this is an episode you won't want to miss.
____________________________________________
Hosts: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/336-small-sites-making-money-without-google/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these? Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
_____________________________________________
Love this episode? Here’s an easy way to leave a review - they really help us a lot:
Leave us a review on Amazon: https://a.co/d/0OFIAJl
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: https://bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://www.twitter.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Let’s face it.
Google is probably never going to be the same easy traffic source it has always been.
You won’t be able to solely rely on Google traffic to run an online business anymore, if that’s what you’re used to.
So the question a lot of people are asking now is:
What now? 😳
While nothing is a 1:1 replacement to Google search, in this episode, we talk about ONE of the things we are doing to diversify away from Google traffic: Meta ads.
We’ll show you exactly
👉 how we plan and build a funnel
👉 how we angle our ads, how we target them
👉 how much money you should spend…
… and a ton more practical details for those of you who are interested in taking action.
We’ll also talk about why we think it’s one of the safest ways to go for traffic and a bunch of other high level debates for those of you who are still on the fence.
____________________________________________
Hosts: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/335-how-we-make-money-from-facebook/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these? Check out our main YouTube channel: https://www.authorityhacker.com/podcast/
Or visit our podcast page: https://www.authorityhacker.com/podcast/
_____________________________________________
Love this episode? Here’s an easy way to leave a review - they really help us a lot:
Leave us a review on Amazon: https://www.amazon.com/review/create-review/
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: http://bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://facebook.com/authorityhacker/
► Instagram: https://instagram.com/authorityhacker
► Twitter: https://twitter.com/authorityhacker/
► LinkedIn: https://linkedin.com/company/authorityhacker/
____________________________________________
As we come to the end of the March 2024 Core update, many things have changed in the Google landscape, and it’s time to start looking at where we landed.
To help navigate these changes, we wanted to bring a guest that’s out in the trenches every day - prominent and very opinionated character in the industry, Lily Ray 🔥
She hares a ton of interesting insights about SEO on social media, including a lot of original research.
In this episode, Lily and Gael get straight to it and cover many of the hottest topics in search right now, including:
👉 the visibility changes of pure content sites and how your business model may affect your visibility
👉 Reddit and Quora monopolizing search results and how long it may last
👉 HCU, and the divergence between Google’s guidelines and what we observe
👉 signals outside of the“traditional” that Google is giving a lot of importance to these days
We also take a look at specific examples - and they often break the rules - so don’t miss out on this one.
____________________________________________
Host: Gael Breton
Guest: Lily Ray
Full show notes:
https://www.authorityhacker.com/334-march-core-update-analysis-lily-ray/
____________________________________________
A special thanks to our sponsors for this episode, the all-in-one SEO tool set, Ahrefs:
https://www.authorityhacker.com/recommends/ahrefs/
____________________________________________
Looking for 100s of more episodes like these? Check out our main YouTube channel: https://www.authorityhacker.com/podcast/
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
More about Lily Ray
Twitter: https://twitter.com/lilyraynyc
LinkedIn: https://www.linkedin.com/in/lily-ray-44755615/
_____________________________________________
Love this episode? Here’s an easy way to leave a review - they really help us a lot:
Leave us a review on Amazon: https://www.amazon.com/review/create-review/
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____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: http://bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://facebook.com/authorityhacker/
► Instagram: https://instagram.com/authorityhacker
► Twitter: https://twitter.com/authorityhacker/
► LinkedIn: https://linkedin.com/company/authorityhacker/
RTINGS.com is one of the most successful product review sites of all time. Despite 'only' having a DR 75 domain and competing against sites like PCMag, Tech Radar, New York Times, the Wire Cutter, and CNET (all DR 90+ sites), they have over 4 million monthly organic visits.
So how exactly did they pull this off?
In this week’s episode, Mark sits down Pauline Duthiel, Head of Digital Marketing at RTINGS.com to take a look behind the scenes at what SEO looks like at one of the world's most loved review sites - and it was nothing like we expected.
____________________________________________
A special thanks to our sponsors for this episode, Digital PR and link building solution, BuzzStream:
https://www.buzzstream.com/link-building
____________________________________________
Full show notes:
https://www.authorityhacker.com/podcasts/the-secret-to-rtings-seo-success/
Google just released a fat core update and all the rules you know about SEO are about to change again. As Google has already started de-indexing what they deem to be low quality sites, content auditing has never been more important.
It's the process that might save you from an extinction event during the next update, or could resurrect your site if you've already been affected. Plus, it's the only process that's consistently shown results for websites affected by previous large updates like Panda, medic, spam and core updates.
So in this episode, we dive into what this latest core update means for SEO practices, and break down exactly what you need to do to curate content that will keep Google - and you - happy.
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Full show notes:
https://www.authorityhacker.com/podcasts/4-proven-steps-to-beat-google-updates/
Did you know that Google is about to introduce a new web vital metric? 😨
Neither did we.
But this news did prompt us to take another look at our site speed setup, and we wanted to bring in a pro to help us out. So in this week's episode, Gael chats with Brian Jackson - the guy behind the enthusiast site speed plugin, Perfmatters.
He's seen hundreds of site setups, this week he critiques our setup and gives you tips on how to fix your setup as well.
If you've ever wondered:
👉 if the number of plugins you use is cutting your site speed
👉 what the best CDN setup is
👉 what caching plugins you should never use...
...or even if you should delay or defer your JavaScript, then you won't want to miss this one.
____________________________________________
A special thanks to our sponsors for this episode, the all-in-one SEO tool set, Ahrefs.
____________________________________________
Check out the latest video on our new ✨news channel ✨:
👉 https://youtu.be/77VhY990xY8?si=aVNLu_kvZcDjjhYg
____________________________________________
Full show notes:
https://www.authorityhacker.com/podcasts/site-speed-nerd-roasts-our-setup/
6 months after a series of devastating updates for many legitimate sites, and the best advice Google could come up with is "𝘜𝘴𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘤𝘢𝘳𝘥𝘴 𝘵𝘰 𝘱𝘳𝘰𝘮𝘰𝘵𝘦 𝘺𝘰𝘶𝘳 𝘰𝘯𝘭𝘪𝘯𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴" ?! 🙄
Honestly, we're getting a little annoyed by Google's attitude towards all of this, and in today's episode, we tried to do what Google could not.
We give you real examples of real sites that are not only surviving, but thriving ✨ in the current version of Google, to help you plan what to do next for your business.
These sites have won despite Google's relentless updates and we've tried to identify:
👉 what they do
👉 why they may be winning
👉 and how you can emulate them.
____________________________________________
A special thanks to our sponsors for this episode, Digital PR and link building solution, BuzzStream:
https://www.buzzstream.com/link-building
____________________________________________
Full show notes:
https://www.authorityhacker.com/podcasts/7-sites-beating-googles-algorithm/
When a talented SEO like Cyrus Shepard becomes a Google Quality Rater, you know we'll get someone who has excellent insights on how Google evaluates your site and where you fail to impress them.
So in this week’s episode, Gael asks Cyrus all the questions that matter to figure out:
👉 How much does EEAT really matter for Google and quality raters?
👉 Does Google give an unfair advantage to larger sites?
👉 And what's coming next from Google based on their recent updates to the Quality Rater Guidelines?
Full show notes:
https://www.authorityhacker.com/podcasts/329-make-google-love-your-site/
In the last two years, Ahrefs, a tool that many people in the industry would agree is the best tool for the job, has lived long enough to see itself become the villain and many now associate the brand with corporate greed. So how did that happen and is it justified?
No topic was off the table in this week’s episode with Tim Soulo from Ahrefs. Gael gets the 4-1-1 on their credit system, whether their search engine yep.com was funded by the price increase or not, and compares Ahrefs and their value proposition to the competition.
Full show notes:
https://www.authorityhacker.com/podcasts/328-did-ahrefs-fk-us/
In this week’s episode, Mark and Gael take a look at the sites who are acing the latest Google paradigm, analyze what worked for them, and adapt the business model so everyone can grow and thrive going forward.
Full show notes:
https://www.authorityhacker.com/podcasts/8-ways-to-adapt-your-seo-in-2024/
Predicting the future in this industry is NOT easy. But in this week's episode, Mark and Gael take a look at the predictions they made last year... and some of them are scarily accurate 😳 They also make a new set of predictions for 2024 of all the major changes they expect to see in the next few months, so buckle up!
Full show notes:
https://www.authorityhacker.com/podcasts/can-we-predict-the-future-again/
Our guest today doesn’t believe in EEAT, doesn't do any link building, uses AI to help in her content creation, makes most of her money from ads, and lost quite a bit of traffic in the recent round of updates. And yet her profits are actually the same now as they were before AI and the recent updates.
In this episode, Gael sits down with Anne Moss - the archetype of a niche site builder that Google has been going after - to discuss exactly how she managed to do this, so you can too.
Full show notes:
https://www.authorityhacker.com/podcasts/325-ultimate-new-facebook-strategy/
In this week’s episode, Gael chats with Derek Hales, founder of Modern Castle and NapLab, which produce some of the best review content ever seen from a small publisher.
So good, in fact, that despite the recent Google updates that destroyed many sites in the industry, NapLab has actually seen signficant growth.
Join Gael and Derek as they break down NapLab’s extensive review process and discuss exactly how Derek continues to be successful in the ultra-competitive mattress niche.
Full show notes:
https://www.authorityhacker.com/podcasts/324-this-proves-that-eeat-actually-works-kinda/
In this week's episode, Mark sits down with Gabriela Covay to break down exactly how her company, Bright Valley Marketing, landed Authority Hacker over 30 links - including some DR90 ones - in their full digital PR campaign. And they'll give you a step by step on how you can do it, in any niche, for your website, too 🤩💪
Full show notes:
https://www.authorityhacker.com/podcasts/digital-pr-expert-reveals-how-to-get-links/
South Africa is one of the best places in the world to recruit from - and it’s mostly being overlooked and underutilized right now.
This week, Mark sits down with Doug Haines, the AH Pro member who co-founded Marketing Pros; a South Africa-based recruitment and staffing agency that specializes in finding the exact A-Players you need for your team.
💪 Get in touch with the Marketing Pros team to tap into new talent for your next hire!
https://www.marketingpros.co
____________________________________________
Full show notes:
https://www.authorityhacker.com/322-all-our-best-hires-come-from-this-country/
Now that the initial hype around AI has died down, in this week's episode Mark and Gael sit down to discuss what they really think of AI and how it can best be used in the real world.
Full show notes:
https://www.authorityhacker.com/podcasts/321-is-ai-overhyped/
How is AI, increasing inflation and the worsening of the overall global economy affecting the website market? In this week's episode, Mark sits down with Justin Cooke from Empire Flippers to discuss exactly how the website market has changed and what that means for you.
A special thanks to our sponsors for this episode, Digital PR Agency Search Intelligence:
https://search-intelligence.co.uk/
Full show notes:
https://www.authorityhacker.com/podcasts/the-website-market-just-flipped/
In this week's episode, Mark and Gael and dive into various aspects of the affiliate marketing industry, comparing their own experiences with results from the Affiliate Marketing Survey.
Full show notes:
https://www.authorityhacker.com/podcasts/new-survey-reveals-exactly-whats-changed-in-affiliate-marketing/
A lot of people find Koray Tuğberk Gübür’s content confusing and difficult to follow. So we’ve set out to decode of the most cryptic people in the industry, and break down what he shares into clear and actionable steps. This week, Gael sits down with Koray to chat all things topical authority in one of the most challenging interviews yet.
Full show notes:
https://www.authorityhacker.com/podcasts/decoding-topical-authority-with-koray-tugberk-gubur/
Brian Dean did something that less than 0.01% of us will ever achieve. He built his site to a staggering DR 90 on Ahrefs, almost entirely on his own. This week, Gael sits down with the internationally recognized SEO expert to uncover his exact methods to success.
Full show notes:
https://www.authorityhacker.com/podcasts/the-brian-dean-method/
Not all social media platforms are made equal, and Pinterest is one that can really drive serious amounts of traffic. In this week's episode, we chat with Tony Hill, who shares insights on exactly how he generates over 1 million visitors per month on Pinterest.
Full show notes:
https://www.authorityhacker.com/podcasts/ultimate-new-pinterest-strategy/
How does Forbes keep ranking for EVERYTHING? In this week's episode, we sit down with former Forbes SEO strategist Shawn Hill, to explore the secrets behind Forbes' SEO success.
Full show notes:
https://www.authorityhacker.com/podcasts/315-ex-forbes-employee-reveals-everything/
Waiting in fear for the next Google update to destroy your traffic (again)? While SEO is still by far the best traffic source, we've come to accept that with Google's upcoming search changes, we're probably going to lose some traffic. Join us for this week's episode, where Mark and Gael break down the best alternative traffic sources that can generate millions of clicks per month - all without Google!
Full show notes:
https://www.authorityhacker.com/podcasts/314-11-ways-to-diversify-your-traffic/
In this week’s episode, Mark is joined by Jason Malone, founder of the link building agency We Outreach. We discuss the ins and outs of link building in 2023, and Jason gives us a look behind the scenes at exactly how We Outreach builds hundreds of links every month!
Full show notes:
https://www.authorityhacker.com/podcasts/link-building-with-jason-malone/
AI is changing the game of content creation and SEO, and it's important to adapt your business model to thrive in this new environment. In today's episode, we discuss the impact of AI on the content creation landscape and share our insights on how to make the most out of these changes.
Wondering whether to use an AI article generator to save time? In this episode, Mark and Gael review some of the AI tools out there and tell you everything you need to know.
We've been building our email list for a long time now. Today we discuss how to build your own email list.
Full show notes: authorityhacker.com/email-lessons
The results of our latest AI Survey are in!
Find out what the industry really thinks about AI, and how they're using it as we dissect the results in full, as well as provide unique insights that you won't find on our Survey results page!
Remember a year or so ago when we went on the record saying that paying for links is the way forward?
Well...things have changed since then 😬
But if we don't think you should pay links, and regular mass outright is dying off, then how CAN you build links?
You'll have to tune in to find out.
How do you build high quality, high DR links? We ask Eric and Sebastian, founders of DoFollow.io, a high quality link-building agency. Before this episode they managed to build super valueble, high quality, high DR links for AuthorityHacker.com and we go through what the process looks like.
If you want to find out how to up your networking and link-building game, you've come to the right place! What can we learn from them? How are they doing so well? And how can YOU replicate that success?
We know you guys love a good Teardown, so we’re back with 5 sites that are absolutely crushing it.
What can we learn from them? How are they doing so well? And how can YOU replicate that success?
Full Shownotes: https://authorityhacker.com/podcasts/306-5-successful-sites-analyzed-how-did-they-do-it/
SEO IS DEAD!!11!
At least, you'd be forgiven for thinking that if you've spent more than 5 minutes reading any type of online marketing-related news outlet.
But let's be real: is the hysteria around AI warranted, or do we need to take a step back and relax for a moment?
Tune in to hear our thoughts.
This week we're joined by Kyle Roof, to talk about all things Authority!
Does EEAT mystify you? Are you looking for ways to boost your EEAT metrics and stay on Google's good side? Do these things even matter!?
Tune in to find out!
Full shownotes: https://www.authorityhacker.com/podcasts/304-kyle-roof-reveals-2023-e-e-a-t-secrets/
So you probably know all about Chat GPT by now.
But what if I told you that most people are still underutilizing its abilities?
In today's episode, we're here to run you through 9 of the most exciting prompts that can help you boost your SEO!
Tired of staring at Analytics and seeing your site go nowhere?
Well, we're here to change that! In today's episode, we'll be covering 5 strategies to help you be seen by Google in 2023.
We made sure each tip was both actionable AND proven, so you can take way advice that actually matters!
Now the hangovers have settled and the endless supply of Christmas dinner leftovers is finally gone, it's time to get back to the grind!
So we're here to kick off 2023 with our annual analysis of the best niches to get into for the year ahead.
We're back with another end-of-year prediction roundup.
We'll be running through all the weird and wonderful predictions we made this time last year to see what came true, as well as looking forward to 2023 and making our top ten predictions for the year ahead!
Let's say you've got money to spend and want to kickstart a new project.
That's great and all, but how exactly do you spend that money, and what do you do to start your new project off the right way?
In this episode, Mark and Gael go through their step-by-step guide for nailing the first 90 days of your site.
👉Full Survey: https://www.authorityhacker.com/link-building-survey/
We surveyed 755 link builders and marketers to determine the state of link building in 2022. While some of the results won't come as a shock, there was more than one surprising twist in our survey!
Whether you're starting with $0, $1k, $10k or even $100k, working out how to invest that money into your site can be a daunting task.
In today's show we're here to walk you through how to properly invest your money and get the best bang for your buck when creating your website!
You're probably tired of seeing the same old tips and tricks for link building.
So in this episode, we're here to give you some REAL tips!
Whether you're a link building novice or pro, you're bound to learn something new this week!
Authority Hacker Pro is coming back THIS SUNDAY!
👉 Join the wait list: https://www.authorityhacker.com/subscribe
And to celebrate, Gael is joined by one of our most successful students to date, Kevin Espiritu, founder of epicgardening.com.
From appearances on Good Morning America to being the face of a national advertising campaign with Timerbland, Kevin shares his fluff-free methodology behind growing his 7 figure empire.
We're back with another deep-dive niche analysis.
This time we focus our attention on the sleep niche. Is this a dream niche or is there more to it than the eye can see?
Tune in to find out!
As site owners have become fully aware they can make a full-time income JUST from selling links, the quality bar has never been lower.
But with these link farms becoming more and more difficult to spot, how can you keep your link profile clean and avoid the risk of a Google penalty as a result?
Google is at war with poorly written product reviews.
So how do you protect yourself when "average" content is becoming more and more likely to fail to rank?
In this episode we provide 11 useful hints and tips to creating excellent content that pleases you, your audience and most importantly, Google!
So you want to buy a site. It's a great way to get a head start and can be utilized in many different ways. Sounds great, right? But what if you make a mistake and screw things up?
This episode discusses the Do's and Dont's of website purchasing!
Full Shownotes:
https://www.authorityhacker.com/podcasts/mistakes-people-make-when-buying-site/
It's the latest tactic taking the marketing world by storm: parasite SEO.
This method sees companies using the power and authority of large sites to push their own content and rank high with it.
In theory, it might sound great. In reality, the complications go much farther...
🔗 JOIN OUR LINK BUILDING SURVEY!
👉 https://www.authorityhacker.com/survey
No matter what your background, if you've ever built a link, hired someone to build you a link, or just flirted with the idea of link building before, click the link above for a short 5-minute survey!
We know you guys love a good site destruction video, so this time, we set our sites BIG.
In this episode, we'll be looking at 5 sites which are earning, quite literally, MILLIONS per year. And what's more? They aren't using Ads or affiliate marketing to do so!
This week will be trying out something completely new with the podcast. We are going to be diving deep into a single niche, the VPN niche. Analyzing the top players, looking at what they do, how they do link building, and so on. We will also be drawing lessons and conclusions from what these sites are doing in this fairly competitive niche. So even if you are not in the VPN niche you can expect to gain a lot of value from this episode so be sure that you check it out!
Full Show notes: www.authorityhacker.com/vpn-niche-analysis
When it comes to tool recommendations in the online marketing world, most of the usual suspects come up again and again.
One thing we've noticed people often overlook, however, is the power and functionality certain Chrome extensions can bring to the table.
So in this weeks show, Mark and Gael will be going through their favorite extensions covering everything from keyword research right through to site design to unveil their top picks!
3 words that can send a shiver down even the most veteran marketer's spine:
Google Algorithm Update
And once again Google has shaken up the SERPs, destroying sites in its wake.
So what do you do if you're hit?
Well, in this show, Mark and Gael attempt to make sense of it all and provide a path forward amid the dismay.
Video and notes: authorityhacker.com/may-core-update
So you've done your keyword research. You've carefully mapped out your content. And you've invested in thousands of words of content.
But despite all this, your articles STILL don't rank 😭
So what do you do? Well in this week's show Mark and Gael delve into the question of what to do when you just can't seem to rank!
Full shownotes: authorityhacker.com/wont-rank
This week Mark is joined by Jon Ainsworth, funnel and conversion expert in order to pick apart 5 websites and teach you guys what you can learn from them!
Full shownotes: authorityhacker.com/5-funnels
A while back we took to the channel to discuss AI. In fact, we were slightly smitten by its capabilities.
Sure, it wouldn't outright replace writers, but we saw potential in it helping speed up the writing process and unblock the creative process. So much so we went all in and hired 2 dedicated full time AI writers.
1 Year later we reflect on that decision and mull over what the future of AI content really looks like!
Full Shownotes:
authorityhacker.com/1-year-of-ai
Whether you're just getting started with your very first site, or you're a long-term site builder, picking a domain name is one of the single most important decisions you can make during the early days of your site.
Get it wrong and you stand to lose thousands in the long run. So tune in and learn a thing or two about picking the perfect domain 😉
Full Shownotes:
https://www.authorityhacker.com/podcasts/how-to-pick-a-domain/
This week Mark is joined by SEO expert Steve Toth, who shares a raft of secrets, including how he grew Freshbooks to 1.8 MILLION monthly visitors.
If you're looking to scale and want expert advice, this is the episode for you!
This week we will be talking about link building! (And link building horror stories 😱)
The link-building landscape is changing fast. We will be discussing how you can adapt to it and avoid the common mistakes people STILL make in 2022!
Full Shownotes: https://www.authorityhacker.com/podcasts/link-building-mistakes-people-still-make
In this episode, Mark and Gael will run you through their full editorial process, if you are looking to streamline yours be sure to have a listen.
Full Shownotes:
www.authorityhacker.com/podcasts/edit…rial-process/
This week we will be discussing all the essential steps of setting up a funnel. If you are about to set up your first funnel or want to check if your current funnels are set up correctly, you should definitely have a listen!
Full Shownotes:
https://www.authorityhacker.com/podcasts/setting-up-a-funnel/
This week we will be looking into the current state of affiliate marketing and whether it is still the best way for an authority site to make money. Tune in and find out!
Full Shownotes:
https://www.authorityhacker.com/affiliate-marketing-2022/
What you will learn What could go wrong when your site gets big How to be proactive and future proof How to recover from fatal large-site mistakes Resources WP Rocket WPscan Securi
What Will You Learn? The 7 most important factors to succeed in 2022 What we’ll be doing this year with our sites Why these things matter Resources The Authority Site System Reddit – JustStart Ezoic Mediavine GeneratePress Kadence Astra GenerateBlocks Siteground Cloudflare Cloudways WPRocket Bunny.net Helpareporter (HARO) Hunter.io
What Will You Learn? An overview of our year, goals we achieved, mistakes we made… An update on our ongoing projects Information on our upcoming releases and projects Resources Are Keyword Tools Traffic Estimates Accurate? – Case Study GeneratePress – Lightweight theme Jarvis – AI content writer
What Will You Learn? A recap on our 2021 predictions What changes to expect in 2022 Predictions of many others besides Mark & Gael Resources Product reviews update on Google Search Console Reddit – source of genuine reviewso of products Kyle Roof – High Voltage SEO Michal Suski – Surfer SEO Glen Allsopp – Detailed.com … #273 – 8 SEO Predictions For 2022 By Mark & Gael + Guests Read More »
What Will You Learn? What are some of the best niches to start a site in 2022 Why These niches are good How to get started in these niches Resources Ahrefs Chewy – Pet food Store with affiliate program Herepup – Competitor in the dog niche Felineliving – Competitor in the cat niche Asana – … #272 – 5 Niche Ideas That Will Get You LOADED In 2022 Read More »
What Will You Learn? Do you really need links to rank If not, then how!? How to rank using alternative methods Here’s a few of the tactics you’ll get to grips with in the Podcast: Expired Domains Buy Competitors Build Hubs Ranked Low DR Sites 0 Search Volume Keywords Content That Gets Links “Naturally” Resources … #271 – HATE Building Links? Rank NOW with These 6 Tactics Instead! Read More »
What will you learn? Has link building changed over the past few years? How do we build links for our sites? Are paid links worth the risk? Resoures Hunter Mailshake Never Split The Difference (Book)
What will you learn? How we started this website? How to grow a website and start earning job-replacing income? How we sold our website and why? Resources AH Pro Course AH Newsletter AI vs Human Writter video ProBlogger Podcast with Bibi Global Golf Escrow
What will you learn? What are the common mistakes website owners make? How website design can impact earnings? How to fix mistakes and increase your website’s revenue? Resources AH Newsletter mysubscriptionaddiction.com VPNSurfers.com cryptovantage.com highgroundgaming.com Thisty Affiliates Mailshake
What will you learn? What is considered to be a good deal on Flippa? Post-acquisition steps when buying a site Is it worth more to buy an established site or start from scratch? Resources Flippa Ahrefs Who Is GeneratePress Cloudways Jarvis SurferSeo
What will you learn? What tools to use in 2021? Annual vs Monthly subscription How to manage your tool stack Resources jarvis.ai craft.do GeneratePress GenerateBlocks frame.io Affiliatable Bunny CDN figma.com slab.com Pixelmator Pro Canva convertbox.com
What will you learn? How to deal with sites that copy your content? How to protect your brand online? Which tools to use to take down copyrighted content? Resources How to Sell Your Bussines (Case Study) Podcast with Miles Beckler SERPstat Panda Update: Moz Article Grammarly Google Freshness Factor article TinEye Stacey McNaught Podcast DMCA … #265 – How to PUNISH & FIGHT BACK Against Copycats Read More »
What will you learn? How to spot good opportunities on Flippa? How to use Flippa listing to find out more about your niche? What to look for when buying websites? Resources Flippa 10powerup.com Ahrefs electric.travel The Authority Site System authorityhackertraining.com antique-marks.com Mediavine Core Web Vitals Course SERPstat
What will you learn? How to improve your site performance? What are the main things that impact your page speed score? How will page speed impact your rankings? ==new Blueprint== After weeks of tinkering in his lab, Gael is back with a shiny new blueprint – Core Web Vitals https://authorityhacker.com/core-web-vitals Find out how to improve … #263 – How to Achieve Perfect Core Web Vitals Read More »
What will you learn? Where to find good writers that fit your budget? How to organize your writing team? AI vs Human written content, how does it compare? ==SPECIAL OFFER== WordAgents are offering a special discount to our listeners! If you want to see what all the fuss is about, Vin is offering a whopping … #262 – How to Build & Manage a MASSIVE Editorial Team (With Wordagents) Read More »
What You Will Learn Is buying aged domains worth it? How to manage content production at a large scale? Is AI-generated content taking over soon? Resources odys.global Fat Stacks Bundle spamzilla.io writeraccess.com problogger.com marketmuse.com answersocrates.com SurferSEO Ahrefs conversion.ai
What You Will Learn Where to find top talents to hire? What are the benefits of hiring in Eastern Europe? How should your hiring process look like? Over the years we’ve gotten to know a ton of industry professionals who hire using unique methods. In fact, our own hiring process hasn’t changed much since our … #260 – How to Hire Link Builders in Eastern Europe with Uģis Balmaks Read More »
What You Will Learn What to do when you are just starting with your website? How long does it take to generate the first income? How to connect with brands in your niche? Resources Themeisle WickedFire Elementor Affilimate Hotjar TheHoopsGeek pgashow.com Optin Monster Convertbox Adthrive Mediavine Tailwind
What You Will Learn Why low DR sites are interesting to analyze What we can learn from them Why you don’t need to be huge to make money Resources GlobalFishingReports.com BikExchange.com TheseGoldWings.com TheHoopsGeek.com SustainPunch.com Affilimate
What you will learn How to improve existing funnels The low hanging fruits most sales funnels have How to optimize for increased revenue This week, Mark is joined by John Ainsworth to talk funnels. We can pretty much guarantee if you’re running any type of sales funnel in your business and you haven’t optimized it, … #257 – How to Hack Automated Funnels Together With Jon Ainsworth Read More »
What you will learn What the fuss is with Google’s latest update What it all means for you What to change to stay within Google’s guidelines Resources Google’s Best Things Google’s Reviews Guidelines
Before we start: A Quick Announcement! Authority Hacker PRO – our most advanced training course and community is reopening its doors next week, for the first time this year! This is one of those rare weeks that you have the opportunity to join our insiders’ community and get access to our best tactics and video … #255 – 12 Competitor Metrics YOU Should Start Tracking Today! Read More »
What Will You Learn? Link building strategies to land top tier links How to do HARO efficiently The best tools to streamline link building processes Resources dofollow.io linkology.io Ahrefs Respona PitchBox MailShake Hunter SnovIO Cision Connect SurveyMonkey Zapier LemList Glockaps Mailtester
What Will You Learn? What are the best services to set up your domain and hosting? Best tools for website building and branding Which tools to use for SEO and site optimization? Resources & Recommendations Ahref’s Link Building Article Authority Hacker PRO Authority Hacker product page Domain Tools NameCheap GoDaddy Auctions SpamZilla Hosting SiteGround Cloudways … #253 – 13 Tools We Use to Build New Sites in 2021 Read More »
What Will You Learn? How to understand your prospects? How to outreach in a creative way? How to hire and properly manage link builders? Resources bibibuzz.com @bibibuzzcom Bibi Lauri Raven pitchbox.com clickup.com onlinejobs.ph riseatseven.com
What Will You Learn? How to properly use your email list? Email marketing vs Affiliate marketing? How to make money with email marketing? Resources digitalmarketer.com healthambition.com Ramit Sethi ActiveCampaign MailerLite MailChimp
What Will You Learn? What to look for when choosing a niche? Affiliate vs Ad revenue? Algorithm updates and how they affected everyone Resources Ezoic EmpireFlippers Adthrive Mediavine Izea ProBlogger Upwork SurferSeo MarketMuse nichewebsite.builders adamenfroy.com odys.global Spencer Haws motioninvest.com NichePursuits FB owntheyard.com nichepursuits.com linkwhisper.com
What Will You Learn? What are the Lead Magnets and how they work? What are the best methods to build your email list? Which Pop Up types work the best? Resources Canva Nitropack Cloudflare OptinMonster ThriveThemes
What Will You Learn? How to approach PR link building and get noticed? How to make Data-Driven Studies? How to use Creative Commons Licence for link building? Resources Stacey’s Website Stacey’s Twitter Ahrefs Google News ResponseSource HARO Presloft Mailtrack Google Surveys MicrobizMag Flickr Unsplash Wikimedia Alamy Shutterstock Getty Images Copytrack PicMatch
What Will You Learn? How to deal with Google updates? What to do if you get hit and lose traffic? Common misconceptions when it comes to new updates Resources Last weeks Keving Meng interview Tim Soulo tweet Our post on Google Search Quality Guidelines mariehaynes.com gearhungry.com petlifetoday.com
What Will You Learn? How to avoid common mistakes when writing? Lenght vs Value – what to choose? What to pay attention to when hiring/managing writers? Resources Kevin’s Web Copy Masterclass Upwork Freelanceaholics.com SEO Copywriting Mastermind group
What Will You Learn? What is an affiliate network? How do affiliate networks work? How much can you trust them and what to pay attention to! Resources Buying Online Businesses podcast with Mark Thrivecart CJ Share A Sale Awin MoreNiche Clickbank Ahrefs
What Will You Learn? What is YouTube-ing and how it works? Is blogging still viable in 2021? What is more profitable, YouTube or Blogging? Resources Link Whisper SurferSEO MarketMuse Appsumo AdThrive Mediavine Content Updating Blog Post
What Will You Learn? Can you do HARO responses on the new site? Why should people sell sites? Our thoughts on Keyword Golden Ratio To celebrate a year on YouTube, we did the unthinkable. We chose to willingly dive head first into the comments section and pick out your most burning, inquisitive and downright abusive … #243 – FAQ: Your Toughest Questions Answered Read More »
What Will You Learn? How to get the first 100 links on your new site What are the best link building tactics to use in 2021 How to do outreach properly Resources HARO Hunter WordAgents
What will you learn? What are the biggest changes 2020 brought? Was 2020 a good or bad year for SEO? What we did over the past year and what’s next! Resources Hunter Surfer SEO
What will you learn? How good were our predictions for the past year? What do experts have to say about SEO in 2021? Our take on what will change in the next year Resources Previous podcast on Googles Anti Trust hearing Kyle Roof’s previous interview Link Building Ideas recent podcast Core Web Vitals Guidelines Guests … #240 – 13 “Experts” SEO Predictions for 2021 (And What We Got Wrong This Year) Read More »
What will you learn? What are the biggest SEO changes in 2020? How to deal with Googles indexing problems? Is Shared Hosting affecting your rankings? Resources Previous Kyle Roof Interview Search of The Record Podcast Spamzilla WordAgents AlphaInvestors Vultr High Frequency on Cloudways internetmarketing.gold
What will you learn? How to deal with Big Media in your niche What are the niche types How to decide what is the right niche for you Resources Google Trends Verywell Fit SafeWise WPcrafter Reverse Engineering Affiliate Links YT Video
What will you learn? Examples of successful link building tactics How to build links in very competitive niches Secrets behind ranking in tough niches Resources Slotsia Global Party Cities Retirementliving Policygenius Elitesingles Healthyeater Waytoleaf Vpnmentor
What will you learn? Difference between the agency and running a website Which one pays better? Fitting personality types for each Resources WickedFire Google Forms Slab
What will you learn? What is Google’s stance on Paid Links? Evolution of Paid Links Are the Paid Links worth it? Resources Google Link Schemes
What will you learn? How to endure pre-launch hardships What should be your post-launch expectations When to consider selling your website and why Resources Healthambition.com Google Search Console
What will you learn? Is Google having URL Crawl issues? How to speed up your site with the new Cloudflare Site Speed Optimizer Amazon Associates Disclaimers and how they affect everything Resources Hunter.io Cloudflare Site Speed Optimization Linus Tech Tips Slab.com Ahrefs Historical Data Kadence Theme
What will you learn? How to create good outreach templates How to monetize your website trough ads Is site speed important and how to improve it Resources AdThrive Ahrefs Content Explorer WP Rocket plugin Vultr on Cloudways Siteground Cloudflare Shortpixel Nitropack Upwork ProBlogger Rankmath
What you will learn? How to rank for competitive niche How to keep up and overtake the competition How to deal with paid links, negotiation and affiliate deals Resources Asana case study Bring content back to life – tutorial Ahrefs Semrush Serpstat Detailed Whoishosting Surfseo
What you will learn How to promote your content Why you should promote your content The easiest ways to promote your content Full write up coming later this week! Resources Pro Signup Page Gleam.io Marketing Examples Agora Pulse Canva Quora
What You Will Learn All the IM news you might have missed throughout September Check back later this week for the full write up! Resources Authority Hacker Featured Snippet Article Mozcast Snippet analysis Ahrefs Webmaster tools Jumpshot shuts down Income School Garage Sale Income school Case Study Site Jon Dykstra interview Shared Hosting Case Study … #229 – is FREE Ahrefs Good or Bad? Read More »
What You Will Learn Advanced Link Building tips The systems and processes we use on a daily basis at Authority Hacker Tips you can implement RIGHT NOW! Outreach is one of the most efficient ways to build backlinks. But the reality is that it is now much harder than it was even just a few … #228 – 9 Advanced Link Building Tactics To Skyrocket your rankings Read More »
What You Will Learn How Jon Made his fortune How to make money without links Jon’s top tips for display ads *Please excuse the audio and video quality of this Podcast. Due to a recording issue, it is presented at a decreased resolution this week. We’ll be back to our usual quality next week though! … #227 – How Jon Dykstra Makes $71,562 per Month Without Link Building Read More »
What You Will Learn What a successful affiliate site looks like How they got there Why we consider them a success We get this question all the time with The authority site system… “Should I go into a broad or narrow niche?” Well, instead of giving you a bunch of unfounded theory, let me tell … #226 – 7 REAL AFFILIATE SITES Dissected (And Why They’re Successful) Read More »
What You Will Learn All the hot IM topics of August 2020 August has been a true 2020 month on first sight. It seemed to keep raining bad news down on the heads of affiliates. But there was some good news too. Including what the future holds for Authority Hacker… The Little Update That Couldn’t … #225 – NEWS: Failed Google Update, FREE Outreach Tool, Wrong Search Volume… Read More »
What You Will Learn Tips that actually move the needle What to focus on Why to focus on it When regular people can’t sleep they drink cocoa. Or read a book. I run search queries (I know, I’m weird). And in my sleep-deprived state, I noticed something… Most of the guides covering on-page SEO list … #224 – 7 Onpage SEO Tactics That ACTUALLY Move Your Rankings Up Read More »
Well, we don’t want to say we told you so… …but we totally did. What are we talking about? About how many affiliate marketers started the year with “Fuck Amazon – we’re gone!” after their recent drop in commission rates. And how few of them actually went through with that…4 months later. This isn’t something … #223 – Switch From Amazon to High Paying Affiliate Programs [Step by Step Plan] Read More »
What you will learn What Google was forced to reveal in the congressional hearing What this means for you as a marketer How things will potentially change as a result of the hearing In case you haven’t heard yet, Google are in trouble. They’re been scrutinized for holding a monopoly, alongside Amazon, Apple and Facebook … #222 – 9 Interesting & Disturbing Things We Learned From Google’s Anti Trust Hearing Read More »
What you will learn Why not all niches are created equal The personal criteria you should consider during niche selection How to filter out the good niches from the bad So it’s time to pick a niche. Maybe it’s your 1st site. Maybe it’s your 50th. The thing is, picking a niche is a tricky … #221 – 8 things you must avoid when picking a niche Read More »
What you will learn Learn about all the hot topics you might’ve missed in July Today we’re trying out a new format where we break down the hottest news this past month. Mark and Gael put on their thinking caps to break down and assess the latest, greatest and downright bizarre news stories from the … #220 – NEWS: WordPress Changes, COVID Traffic Trends, 100k+ Hits/Month & More Read More »
What you will learn The key differences between Amateurs and Professionals How to make the leap and become a Pro The main pitfalls Amateurs fall into Whether you consider yourself a Pro, Amateur or anything in between, do you really know what takes you to the next level and gives you the ability to become … #219 – 8 Things YOU Should Change To Become a Full-Time Site Builder Read More »
What You Will Learn How to take your business idea and grow it into a full-fledged company How to properly outsource development tasks How to market a software business Today, Mark is joined by Mark Thompson of PayKickstart. Mark discusses how he took his business idea from pipe dream to online empire through smart decision … #218 – How Mark Thompson Built a SAAS Empire Without Writing a Line of Code Read More »
What You Will Learn Which metrics you should give attention to The difference between vanity metrics and metrics that matter Why tracking these metrics could improve your business Today, Mark and Gael are here to talk KPIs. Why? Well, believe it or not, there’s far more to a successful business that simple profit. Today we’re … #217 – Top 10 Metrics EVERY Site Owner Should Monitor Read More »
What You Will Learn The pros and cons of buying vs building What to factor in when deciding buy vs build How to decide which one suits you personally When it comes to site ownership, there are two schools of thought: build up your empire from scratch with full control over every aspect or let … #216 – Building vs Buying (Which one is better?) Read More »
What You Will Learn How to validate your membership site idea The different ways you can build a membership site The main differences between Memberships and Courses Ever thought about starting a membership site before? Perhaps you think you have the million dollar idea that will take off, or maybe you just can’t resist the … #215 – How To Build Recurring revenue using Memberships with Mike Morrison (The Membership Guys) Read More »
What You Will Learn The truth about broken link building Why the concept behind broken link building doesn’t make sense Why quality means more than quantity when deciding on your link building tactics If you hate link building, there’s a good chance you’re going to hate wasting your time on pointless link building techniques. The … #214 – You Are Wasting Your Time on Broken Link Building: Here’s Why Read More »
What You Will Learn Why KW data has become outdated behind the scenes How this changes KW research Why KW research tools were never that accurate in the first place Did you know, back in January, almost all keyword research tools lost a huge dataset used to provide traffic estimations? That’s right, when Avast shut … #213 – These BIG Changes Made Keyword Tools a LOT Worse Read More »
Why things are easier than ever for SEOs Why your current business strategy won’t exist in 10-15 years How to keep up with current trends If you hang out in any of the big marketing communities out there, you’ll hear it every day. “SEO is too hard!” or “SEO is dying!”. But what does reality … #212 – SEO is Getting HARDER… Really?? Read More »
How to think outside the box for affiliate keywords Why Best and Vs keywords aren’t always the best option How to find problems and answer them while making money There’s nothing worse than trying to start a new site in a niche you love, only to find that all those juicy VS and Comparisson keywords … #211 – NEW TACTIC: Finding Low Competition Affiliate Keywords Read More »
What You Will Learn Why English-lit major’s don’t always make good editors Why you get what you pay for when you hire an editor Should you promote your writers to become editors? So you’ve decided to hire an editor. You jump on Problogger and Upwork and before you know it you see a swarm of … #210 – How much should you really pay content editors? Read More »
What You Will Learn How to get links from neighboring niches Whether or not these links are still impactful How to angle your approach Cross-niche link building can help even the most hopeless of niches. Tired of people from the travel industry demanding money? Stuck with nothing but the same 5 paintball sites appearing in … #209 – How To Easily Build More Links With Cross Niching Read More »
What You Will Learn What we mean by terrible introductions How to create fluff free introductions How to deal with writers who fluff their intros If there’s one thing we hate more than anything here at Authority Hacker, it’s fluff. And where do you find the most fluff? Introductions. Introductions can make or break your … #208 – Your Blog Post Intros are Sh*t. Here’s How To Fix Them Read More »
What You Will Learn The benefits of investing in solid branding How to DIY your branding When/if you should consider outsourcing your branding If you’re on this page, take a look around. The fonts, the colors, the overall design – it’s not just a coincidence, it’s the result of hours of design and branding. The … #207 – Why Neglecting Branding Can F*ck Your Growth Up (And How To Fix it) Read More »
What You Will Learn How much work you should expect to put in to see results Why short term sacrifices mean long term freedom Why putting a number on “how many hours should I work per week to see results?” is easier said than done One of the most frequent questions our customers ask us … #206 – “How Long Until My Site Ranks?” You’re Asking The Wrong Question Read More »
What You Will Learn Why featured snippets aren’t always a good thing Whether or not you should intentionally manipulate Google with “snippet bait” What to do when the war for a snippet intensifies We all know by now Google are on a mission to create featured snippets for most of their SERPs. This can be … #205 – Why Featured Snippets Are Changing The Keyword Research Game Read More »
What You Will Learn The ups and downs of outsourcing SEO What to look out for when outsourcing How to identify poor agency practices Outsourcing SEO can be a minefield. Inflated prices, endless chains of outsourced work and fluffy marketing speak are all things you can come across when trying to outsource – but how … #204 – 10 Mistakes to avoid when outsourcing SEO Read More »
What You Will Learn Why the quality of your traffic matters The things you can do with high paying offers that you can’t do with Amazon How to squeeze every penny out of your high paying affiliate offers So you’ve ditched Amazon, you’ve found a great alternative and you’re raking in the dough. Great! But … #203 – 9 Ways You Could Be Making More Money From Your High Paying Affiliate programs Read More »
What You Will Learn The top things we used to teach but don’t anymore Why we changed our minds How to place these tactics with new ones When you’ve been in the industry as long as we have, things are going to change a lot. Especially in an industry that seems to take violent shifts … #202 – 10 Tactics We Wish We Never Shared With You Read More »
What You Will Learn What to look for when picking a new affiliate program How to avoid shady offers and protect yourself How to understand the nitty-gritty details of affiliate programs So you’ve decided enough is enough and you’re not using Amazon anymore. Or perhaps you never intended to use Amazon in the first place. … #201 – 12 Things you should Never Overlook when choosing a new affiliate program Read More »
What You Will Learn Why not all tools are created equal When and how you should update your tools What to look for when updating your tools It’s easy to become attached to the tools you use in your day-to-day life. But what if those tools aren’t suitable for your business anymore? No matter how … #200 – 11 Tool Swaps that transformed our business Read More »
What you will learn Why bringing things in-house is always the best option No matter how experienced you are, you’ll still make mistakes What to do about copycats When it comes to online marketing, Miles Beckler knows his stuff. It’s safe to say he’s also learned a few lessons along the way too. Today, he … #199 – The Seedy Underbelly of Being A successful online marketer With Miles Beckler Read More »
What You Will Learn How to improve your traffic The importance of organic traffic The low hanging fruit techniques you can implement today Ever looked at your traffic and thought…’I can do better than that‘? Easier said than done, right? But did you know there are tons of things you can do to boost your … #198 – 10 Expert Tips You Can Implement Today To Boost Your Organic Traffic Read More »
What you will learn What the immediate effect of the commission rates means What action you should take (if any) Why things aren’t as apocalyptic as you may think If we need more reason to dub 2020 as the worst year in history ever, Amazon just came along to kick us while we’re down. Unless … #197 – Amazongedon 2.0 – Has Amazon just Killed Affiliate marketing? Read More »
What You Will Learn Proven tips to boost your affiliate sales Why it pays to be honest Why You Don’t Have To Sell Your Soul To Big Companies To Succeed It’s easy to be an affiliate marketer, right? Just put together a few review pages and start ranking – done! But if that’s really your … #196 – 11 actionable tips you can do today to boost your affiliate sales Read More »
What You Will Learn In This Episode What it’s like to work with someone for 10+ Years How a Joint Business Venture Works What Mark and Gael really think of each other Salt and Pepper, Cats and Dogs, Mark and Gael. You can’t have one without the other. But a long-lasting partnership like this didn’t … #195 – What Mark and Gael Really Think Of Each Other After 10 Years As Business Partners Read More »
What you will learn The reality of starting an online business from scratch Why you don’t always need to run a link building campaign to see success How failure can lead to success From the lows of being heavily penalized by Google’s Penguin update to the highs of making over $400k/year in revenue, Matt Giovanisci … #194 – Matt Giovanisci Interview – from humble beginnings to $400k/year Read More »
What you will learn in this podcast Why Google isn’t likely to perform an algorithm update during the crisis What the long term and short term implications of the coronavirus will have on your business How this crisis could be positive for online marketers long term success We couldn’t ignore the Coronavirus anymore. As companies … #193 – Coronavirus – 9 Ways the crisis will affect online businesses like yours Read More »
What You Will Learn How to get links without direct input How to make a site people WANT to link to The Importance of creating authority Wouldn’t it be great if you could get links without having to continually outreach and build relationships with people? Well….duh! So how do you do that exactly? Well, today … #192 – 6 Passive Link Building Ideas That Rake In Links While You Sit Back And Relax Read More »
What you will learn in this episode The current state of marketing AI How AI could affect the future of the SERPs Why SEO will still have a place in an AI dominated future Today, Mark and Gael are going to be looking at a hot topic on everyone’s mind these days: AI. The thing … #191 – Is AI Going to kill traditional SEO? Read More »
What you will learn Why Guest Posting Isn’t Dead Why Fake News isn’t limited to politician’s Twitter feeds How incorrect news spreads and how you can properly assess breaking news While we don’t consider ourselves a news site, the online marketing world has been buzzing with a certain topic that we couldn’t help but chime … #190 – Guest Posting Is (definitely not) Dead Read More »
What You Will Learn Why making money =/= getting rich Why endless growth is not sustainable Where to start if you don’t know how to invest in your future Mark is back and today we get right down to the important stuff: Money! Today Mark and Gael get down to the nitty-gritty of what it … #189 – How To get rich from internet marketing Read More »
What You Will Learn Why building a huge email list alone won’t increase the value of your site The various factors that could influence the list price of your site What people look for when buying a new site in 2020 2019 was a big year for SEOs and marketers alike. With Google rolling out … #188 – How You can boost your website’s value in 2020 – Featuring Greg Elfrink From empire flippers Read More »
What you will learn How to properly organize your site structure The top things to pay attention to during niche selection How to handle uncertainty in the online marketing world Whether you’re a beginner trying to get your site off the ground, a seasoned site owner who needs to sort out your mess of a … #187 – How To Build The Perfect Site Architecture Using Silos With Kyle Roof (2020 Edition) Read More »
What you will learn Why search volume is no longer accurate How to pick keywords that actually drive traffic Why analytics data is key for conversions With the SERPs becoming more and more cluttered with snippets, carousels and featured information feeding tons of information to the searcher without even clicking on your site, today we … #186 – Why Search Volume Alone Is No Longer A Viable Traffic Indicator (And What To Use Instead) Read More »
What you will learn in this Podcast How to redesign your site with your audience in mind How to update outdated content the right way The right way to test software and tools While Mark sun’s it up in Bali on his Honeymoon, today Gael invites marketing expert Matthew Woodward to talk about everything from … #185 – Nerdy SEO Debates with Matthew Woodward – An honest take on what it takes to be a truly successful marketer Read More »
What You Will Learn What Copywriting is and why it matters Why Copywriting and religion aren’t so different Why Copywriting is an art AND a science Today, Mark is joined by Kenneth Yu to discuss Copywriting. Whether you’ve never dabbled in Copywriting before or you consider yourself a master, this podcast has something for everyone. … #184 – Convert like a Pro with Kenneth Yu’s Copywriting Tricks Read More »
Before We Start We were a little late releasing the podcast this week but you’ll hear us talk about our Authority Site System new year’s sale. We hardly ever do this, but we’re going to extend the timer on this offer just a little while longer due to our lateness. Don’t wait around though, this … #183 – 10 Things we learned Analyzing 600,000 outreach emails Read More »
Before We Start If you’re listening to this podcast and feeling pumped to start you Authority Site journey in 2020, we’ve got good news for you! For a limited time only, we’ll be ringing in the new year by offering a HUGE discount on our start-to-finish Authority Site building system, The Authority Site System. Head … #182 – The Authority Site Model 2020 Read More »
What You Will Learn How our link building, recruitment, editorial process and product pipeline went in 2019 Our top takeaways from 2019 How 2019 has shaped our plan for 2020 2019 was a hell of a year for us. We kicked things off by selling one of our most successful sites to date for mid … #181 – 2019 in retrospect (AKA Hey mark, how’s 2019 going?) Read More »
What You Will Learn How accurate our 2019 Predictions were What we believe is set to change in 2020 What other industry experts think 2020 has in hold It’s that time of year again where we take out our crystal ball and peer in to the future. This year we’re joined by a team of … #180 – 16 Expert SEO Predictions for 2020 and beyond Read More »
What You Will Learn Why links aren’t everything to Google anymore What does Google really look at when deciding who ranks What Duplicate Content really means in 2020 and beyond Duplicate content is bad. Or at least that was what we were trained to believe by Google. But if that’s the case, why does emulating … #179 – Has Google stopped rewarding original content? Read More »
Before We Start The most comprehensive link building course we’ve ever built is still open for a few hours. Shotgun Skyscraper is the most efficient, cost-effective, scalable white hat link building system. Period. This is the last time we’ll be releasing this advanced course. So if you want in, it’s now or never! Grab it … #178 – Chiang Mai SEO 2019 Recap: The Good, the Bad, the Ugly Read More »
Before we start The most comprehensive link building course we’ve ever built has reopened for a limited time. Shotgun Skyscraper is the most efficient, cost-effective, scaleable white hat link building system. Period. This is the last time we’ll be releasing this advanced course. So if you want in, it’s now or never! For more information, … #177 – Dom Wells Will Help You Stop Sucking at Website Management Read More »
What You Will Learn Why you have a lot less control over backlinks these days How you can get more backlinks from the same sites Why internal linking is essential to take advantage of your backlinks How we make sure “link juice” flows everywhere on our websites Where should I point the links I build? … #176 – Which Pages Should You Build links To? Read More »
What You Will Learn How the Becklers grew their business from $0 to millions in revenue How Miles changed his approach to online marketing Why the 4-hour workweek is a myth The challenges and blessings of being an online entrepreneur Miles Beckler is one of my favorite online marketers. Why? Because he’s successful, has a … #175 – Busting Online Business Myths With Veteran Entrepreneur Miles Beckler Read More »
What You Will Learn The story of Surfer The Surfer methodology How to use Surfer for onpage optimization Michal’s insights on how SERPs work In this episode, we’re doing an on-page deep dive with Michal from Surfer. Tune in to hear about Surfer’s methodology, pro tips on bringing out the best from the tool, and … #174 – Onpage SEO Tips With Michal Suski From Surfer SEO Read More »
What You Will Learn Why Amazon is sometimes vague about its rules How FTC regulation might affect your non-US site What we think people can do to stay compliant with the rules You know the feeling… You get an email from Amazon Associates and your heart rate jumps up. Did they slash your commissions in … #173 – Why Amazon’s October Associates Email Doesn’t Mean Your Business Is Ruined Read More »
What You Will Learn Why Dynalist is the go-to app for our brainstorming sessions The exact steps of our brainstorming process Why polish and the WOW factor are essential to great content So that’s it: you found the perfect keyword to attempt to rank for. You know if you get the top ranking, you’ll get … #172 – The 6-Step Brainstorming Process We Use to Create Amazing Content Read More »
What You Will Learn The Authority Hacker Pro journey so far Some of our favorite AH Pro members Cool things we learned from the AH Pro community That’s it, it’s finally here, Authority Hacker Pro is back! After 2 years of not being available, we’ve finally taken the time to make it great again and … #171 – 8 Untold Authority Hacker Pro Stories Read More »
What You Will Learn An introduction to Help a Reporter Out (HARO) The benefits of HARO and why it’s great supplementary link building How to prospect and answer HARO questions the right way What to look out for when outsourcing HARO link building I know we haven’t talked about link building in a while and … #170 – How We Get Free DR90+ Links From Large Publications Read More »
What You Will Learn Why blog comments were a big thing in SEO 10 years ago The past, present and future of link tags How we approach comments nowadays Why social media is (usually) the way to go for community interaction Blog comments are a staple of WordPress, they’re probably the main thing that differentiates … #169 – Can Google’s New “Nofollow” Rules Kill Blog Comments? Read More »
What You Will Learn A brief history of the hate towards link exchanges What we think about link exchanges today Questions you need to ask yourself before agreeing to a link exchange Link exchanges are basically the link building tactic that has more stigma than meeting your partner on Tinder. In today’s episode, Mark and … #168 – Why Link Exchanges Are Not as Toxic as You Think, and How to Do Them the White Hat Way Read More »
What You Will Learn Why you should think about registering a trademark as early as possible The exact process of applying for a trademark Trademark levels and how they might impact your Authority site Our trademark adventures with a Twitter handle Trademarks is an increasingly common question that comes up from website owners at all … #167 – How to Use Trademarks to Protect Your Business Without Paying a Fortune w/ Randy Michels Read More »
What You Will Learn How video is changing the SEO landscape Answers to the most common beginner video questions Actionable tips on implementing video content into your business Examples of surprisingly successful SEOs on YouTube If you are like me, at this point, you spend more time consuming content on YouTube or Instagram stories than … #166 – Why You Need to Get Into Video to Stay Competitive Read More »
What You Will Learn The problem with too many Game of Thrones jokes Simple edits you can make on your articles to keep them updated The importance of regular content audits How audience feedback can save your rankings If there is one big trend that took off in the last 2 years, that would be … #165 – 7 Actionable Tips to Keep Your Content Fresh and Your Rankings High Read More »
What You Will Learn A behind the scenes look into how we run our sites A list of 13 awesome plugins we regularly use on our sites Pros, cons and our use cases for each plugin We all love great tools that save us time & money. And you’ve probably heard Mark complain about it … #164 – 13 WordPress Plugins We Couldn’t Live Without in 2019 Read More »
What You Will Learn 7 critical link building mistakes How the future of link building is shaping up How to get links by playing to your strengths In this episode, we discuss the most common link building mistakes and how to avoid them like a pro. If you’re making any of these fatal mistakes, we’ll … #163 – 7 Fatal Mistakes That Are Killing Your Link Building Efforts Read More »
What you will learn in this podcast What some of the most promising up and coming niches are Mark and Gael’s thought process behind picking a promising niche How to think ahead and corner emerging niches Have you ever wondered how our niche selection process works? Today, we’ll be giving you a never before seen … #162 – 7 Golden Opportunity Niches You’d Be A Fool To Ignore Read More »
What You Will Learn How to deal with Plateaus, decline and stagnation How to approach difficult times within your business The importance of performing a basic SWOT analysis Mark and Gael’s lowest points and how they pulled themselves out of them Whether people like to admit it or not, almost every business will go through … #161 – 7 Make or Break tactics that could save your business during periods of decline Read More »
What You Will Learn Gael and Mark’s daily productivity hacks The tools that help us operate at 110% Why having a good chair is important Tips on managing multiple people and staying productive When it comes to independent authority site builders, by far, your most important asset is… your time. How you decide to use … #160 – 11 Productivity Tips For Overachievers To Get More Done in Less Time Read More »
What You Will Learn Matt and Gael’s critique of E-A-T Matt’s anchor text strategies Evidence that link echo is really a thing Tips to take your affiliate game to the next level Welcome to the Nerdy Debate Series. In this format, we invite people who are down in the trenches and talk about various topics … #159 – Nerdy SEO Debates With Matt Diggity Read More »
What You Will Learn What Google actually, officially says about link schemes and paid links Surprising implications for link exchanges based on the policy text Why Google’s paid link policy is actually a good thing for small sites Most people know about Google’s no paid link policy. A lot of people complain about it but … #158 – Why Google’s No Paid Link Policy is Both Genius and B.S. Read More »
What You Will Learn The actual pros and cons of ads Quick thoughts on some of the ad networks we’re familiar with When we would and wouldn’t put ads on our sites The future of ad blockers in Chrome Ads have had a bad name in the blogging world, and rightly so. For a long … #157 – AdSense still sucks, but Ads are becoming competitive again Read More »
What You Will Learn Why you should pay yourself first How we manage our salaries and revenue Why knowing your taxes is super important for efficient finances A bunch of mindset traps many business owners fall into For most people, running online businesses will be like a roller coaster ride. You will have years where … #156 – How to Calculate How Much You Should Pay Yourself (The Method We Use) Read More »
What You Will Learn Nate’s journey from $0 to $1,000,000 Tips to create the ideal job ad Why company values aren’t just corporate BS Nate’s weekly team management schedule What does it take to build and sell a million dollar business. I’ll give you a hint: you can’t do it without a team beside you. … #155 – How Building a Rockstar Team Helped Nate Ginsburg To Grow a Million Dollar Amazon Business Read More »
What You will Learn How to figure out if you can become an “expert” in a niche How to leverage other people’s knowledge to gain authority in a niche How to find an angle in a niche as a newbie Why you need to write your first few articles Many times, when we do niche research, … #154 – 9 Tips to Starting a Site in a Niche You Know Nothing About Read More »
What You Will Learn How we define a successful site How to create a site for all budget levels, from completely broke to pretty decent Why you need to do things yourself before outsourcing The most common mistakes people make regardless of their budget Building a website is like building a house: there are as … #153 – How Much Does It REALLY Cost to Build a Successful Website? Read More »
What You Will Learn How playing to your strengths is better than trying to fix all of your weaknesses A simple spreadsheet formula that will save you months of work Great tools that don’t require design or coding expertise A laundry list of books and resources to develop your tech and management skills Running web … #152 – 9 Skills You Should Develop To Take Your Online Business To The Next Level Read More »
What You will Learn Why consistency is extremely important Tips to start podcasting on a budget The cons and challenges of podcasts When we think starting a podcast is a good idea We now have over 150 episodes published on the Authority Hacker podcast, and over 1 million downloads. That’s over 312 years of Mark … #151 – 11 Things We Learned After a Million Podcast Downloads Read More »
What You Will Learn The key difference between entrepreneurs and “average” people Why specialists are usually better than generalists The criteria for picking amazing writers Principles for filtering through applicants quickly When we start businesses, we just dream of having an army of people do all the work for us while we just collect the … #150 – The 7 First Things to Outsource for Pro Bloggers (And How to Do It) Read More »
What You will Learn Why ranking for long-tail keywords might become harder An in-depth discussion on featured snippets A surprising finding about pages on the 2nd results page Why content quality is still the most important thing to focus on Today I’m with Mark, author of The Shotgun Skyscraper Blueprint This is our latest course, … #149 – 9 Things We Learned Analyzing 1.1m SERPS Read More »
What You will Learn The link building journey that led us to developing Shotgun Skyscraper A quick guide on how to do Shotgun Skyscraper Why you should get the Shotgun Skyscraper Blueprint right now! :-) Yesterday we launched our brand new link building course: The Shotgun Skyscraper Blueprint. This is an advanced link building course … #148 – Shotgun Skyscraper – How We Scaled White Hat Link Building Read More »
Giveaway ending soon! Today (Mon 29th April 2019) is the final day of our link building giveaway. If you want to grab $6,700 worth of link building tools and resources, many of which are mentioned in today’s podcast, go to authorityhacker.com/giveaway and enter for free today. You might also notice on there that we’re giving … #147 – How Jason Malone Built a 5 figure/month business with just 1 link building tactic Read More »
We’re Having a Giveaway! We’re giving away $6700 of link building tools and courses to celebrate the upcoming launch of our brand new advanced link building course, that should be here just a few weeks from now. Included in the bundle: Ahrefs accounts, Hunter accounts, everything you need to do for high quality link building! … #146 – Nerdy Link Building Debates With Charles Floate (Grey vs White Hat) Read More »
What You will Learn The ethics of reviewing products Why good content structure and Call to Action is essential Examples of sites that provide great reviews Many of you monetize with affiliate reviews and we do too. So in this week’s episode, Mark and I will talk about the best ways to create high value, … #145 – 7 Tips To Write Better Affiliate Reviews Read More »
What You Will Learn The most common concerns about being a non-native marketer How you can become a better writer than many native English speakers Why playing video games is a great way to learn English Tools and sites you can use to improve your language skills One of the most common questions we get … #144 – 13 Tips to Thrive as a Non-Native Speaking Marketer Read More »
What You Will Learn How Thanh turned a personal blog into a business His SEO traffic acquisition tactics How Thanh started a successful podcast, without hosting it himself His product strategy (including how he built up a successful subscription product) Have you ever wanted to go behind the scenes of a successful authority site and … #143 – The Tactics Thanh Pham Used to Turn a Simple Hobby Blog Into a Multi Million Dollar Business Read More »
What You Will Learn Our tweaked, simplified tech stack Why good writers matter, and our hiring methodology Details about how we approach niche research Our goals to ramp up linkbuilding As you probably know, we recently sold one of our sites. And one of the questions many people asked us was “what are you going … #142 – 8 Things We’re Doing Differently With Our 2019 Sites Read More »
What You Will Learn How Kyle ended up on Google’s naughty list by running SEO tests Kyle’s “no bs” approach to SEO buzzwords like EAT An ancient homepage SEO trick that still works The tools Kyle uses for research and analysis In today’s episode I’m going to interview and debate with Kyle Roof, who is … #141 – Nerdy SEO Debates With Kyle Roof the Serial SEO Myth Buster Read More »
What You will Learn Why spending time digging for emails is actually worth it Our favorite tools for email research Why you shouldn’t underestimate the power of voice calls Link building is Hard. There is no way around it. One of the most time-sucking sub-activities of link building is finding the email address of your … #140 – 9 Creative Ways to Find Your Link Building Prospect’s Email Read More »
What You will Learn Ben’s journey from no technical skills to an online business empire in a few years His unusual traffic building source using viral video How Ben builds successful courses Ben’s strategy for successful product launches, including mistakes he’s made Ben Dziwulski turned his passion for CrossFit into a highly successful six figure … #139 – The Tactics Behind Ben Dziwulski’s Six Figure Business WODPrep.com Read More »
What You Will Learn The story of the site from niche selection to what we did with the money we made How we were able to build links in a competitive niche without paying for them The various steps involved with selling a site Why documenting everything from day 1 is super helpful About 2 … #138 – [Case Study] How We Sold an 18-Month Old Site for Mid Six Figures Read More »
What You will Learn The story of how Epic Gardening grew into the site that it is today How Kevin uses his various social channels to compound his audience growth The magical world of brand sponsorships and custom affiliate deals Kevin’s philosophy on becoming an authority in your niche We ran a little poll in … #137 – How to Become a True Authority With Kevin Espiritu Read More »
What You Will Learn How some sites are able to climb the rankings in an impossible niche How a site can use design and layout to build trust Pros and Cons of aiming broad or aiming narrow with a site Why you need to focus on your core business first, and only then expand If … #136 – 7 Successful Authority Sites You Can Model After Read More »
What You Will Learn Why doubling down is risky, but great for stacking growth Why diversifying is great long-term, but usually requires a lot of resources When we think you should double down and when you should diversify Once you hit a decent level of success in your business you will start getting a gazillion … #135 – Doubling Down Vs Diversifying: What Should You Do Right Now? Read More »
What You Will Learn Why there is such a thing as too much linkbuilding Why there is life outside of Amazon Why content freshness is hugely important, and an SEO factor A handy shortcode script to always show the current year We recently got a lot of new students for the relaunch of the Authority … #134 – 8 Mistakes We All Make When Building Authority Sites (And How to Fix them) Read More »
What You will Learn Why we chose Asana over every other project management tool How bookkeeping apps greatly improve your business The many ways you can use Slack as an information hub Alternatives to every tool we mention in this episode Work environment means everything when it comes to getting stuff done. If you feel … #133 – Top 9 Tools We Use in 2019 and Why We Picked Them Read More »
What You Will Learn How outlines are crucial in streamlining your final article How to account for SEO when writing your article Tips on making your content more engaging A list of helpful tools we use when writing our content If you wish to dig deeper into how we approach content creation with detailed, over-the-shoulder … #132 – 8 Mistakes You Make When Creating Content Read More »
We are discounting our flagship course on starting new authority sites until January 8th midnight. Go to authorityhacker.com/system to learn more about the promo. It’s a brand new course we recorded only a few weeks ago where you see us build a new site from scratch over the shoulder in over 120 videos. What You … #131 – Interview: Mads Singers Will Help You Not Suck at Managing People Read More »
What You Will Learn How the definition of Authority Sites evolved in 2018 Why mimicking content found in top Google results is surprisingly viable Why doing white hat linkbuilding doesn’t automatically mean your links are good Why you should start an Authority Site right now! January 1st is the time for new year resolutions and … #130 – 11 Tips to Succeed With Authority Sites in 2019 Read More »
What You Will Learn A summary of our best year so far financially A status update on Health Ambition, Authority Hacker, and our other sites Our major plans for 2019 At the end of the year we’d like to take some time to reflect on things. Look at what went well, look at what went … #129 – End of Year Review 2018 Read More »
What You Will Learn A recap of our predictions for 2018 (what came true and what didn’t) SEO lessons we learned through the “Medic” update Thoughts on the future of voice and visual search Guest predictions from Matt Diggity and Kyle Roof Last year we made 9 predictions on changes to the online marketing and … #128 – SEO Predictions for 2019 Read More »
What you will learn The surprising truth about where many tracking tools get their ranking data Why even Google Webmasters won’t give you perfect numbers The importance of long tail keywords in ranking analysis The principles we use to measure the performance of our sites Rank tracking has been the default benchmark since the birth … #127 – Should You Track Your Rankings Read More »
What You Will Learn A crash course on WordPress theme history An analysis of the current website builder/CMS scene Why we think Gutenberg is a huge leap forward Our tech stack for 2019 We are suckers for easy-to-build sites, but the early market of WYSIWYG editors had us struggling with lots of buggy tools and … #126 – How New Tech Will Change The Way You Build Sites in 2019 (And Why Dynamic Content Sites Are The Future) Read More »
What you will learn A detailed breakdown of the costs involved with attending conferences Useful tips on making the most of your time spent at conferences Examples of actionable things you can get out of an event (feat. AH PRO members) We just spent our own time and money taking 14 flights going to 3 … #125 – Are Conferences Worth Your Time and Money? Read More »
What you will learn The most common mistakes people make during A/B testing 3 actionable CRO tips you can easily apply to your site right now Why knowing your audience is crucial for optimization When it’s a good idea to approach an agency for CRO help Kurt’s thoughts on various optimization tools Today’s guest is … #124 – Conversion Rate Optimization with Kurt Philip Read More »
What you will learn Why proper documentation and backups are absolutely necessary for any Info Product Upsell tips that could easily 2x your profit potential The amazing benefits of having an active community around your product Pros and cons of evergreen content vs launch events Mark sold his first Info product, a frequent flyer ebook, … #123 – 10 Mistakes We Made Selling Info Products (And How You Can Avoid Them) Read More »
What you will learn Why you should maintain at least a basic spreadsheet of all your content Simple tricks we used to increase traffic and user engagement for AuthorityHacker.com When it’s a good idea to write new content and when it’s better to re-optimize Onpage and off-page SEO tips for re-optimizing your content We are … #122 – Creating New Content vs Optimizing Old Content: Which One Should You Do Right Now? Read More »
Last week we launched our new AuthorityHacker.com website! A new design, rebuilt content, new tech stack, a fresh start. So far everything looks good: Traffic seems to be fine Time on site is up 22% Pages/session up 15% Bounce rate down 5% This is the second site we rebuilt this year: the first was HealthAmbition.com. With … #121 – The Struggles of Rebuilding AuthorityHacker.com Read More »
What you will learn A quick update about HealthAmbition and how we’re doing The benefits and drawbacks of client work The pros and cons of various business models for doing client work Useful tips on doing client work to avoid mistakes we made in the past What is it: something we did in the past, … #120 – The Agency Model & Selling Services Read More »
What you will learn Simple ways you can make your reviews unique How to leverage experts for content and links Why you should move away from using stock photos as much as possible How to use multimedia to boost user experience So Google apparently rolled out another update after the big August change. HealthAmbition survived … #119 – Upgrading Your Content Read More »
What you will learn Things you should consider before buying any tool Why having an exit-strategy for a tool is crucial Why you must never give in to the marketing hype Pros and cons of all-in-one and specialized tools A quick rundown of the tools we currently use on our websites If you’ve spent any … #118 – Picking the Right Tools for Your Business Read More »
What you will learn What attributes make people with 6-8 figure sites stand out Why you need to think beyond Amazon Associates if you want to increase your profits Why you need an exceptional team to grow your business Books you must read if you want to step up your management game Tips on increasing … #117 – Going from 5 to 6 Figures per Month with Authority Sites Read More »
What you will learn The future and new focus of the company down the line Details about the upcoming AuthorityHacker and Authority Site System updates Why finding investors isn’t always a good growth strategy Our thoughts on The Hoth, Yoast, Trump, specialized vs all-in-one tools, and more Summer is over and we’re getting “back to … #116 – What’s Coming for AH + Community Q&A Read More »
What you will learn How the same content both lost and gained traffic for Health Ambition Why you should be wary of news that someone has already figured out how the update works Steps you could take if you’ve been hit How Google aims to measure complex metrics like “trust,” and what this means for … #115 – The August Algorithm Update Read More »
What you will learn How Elementor copies the WordPress business model and why it works How Ben compares Elementor to Divi, Beaver, and other competitors When a page builder is essential for your site, and when it’s not really necessary A sneak peek of upcoming Elementor features Elementor has been growing rapidly to become one … #114 – Elementor and Page Builders w/ Ben Pines Read More »
What you will learn Insights into our writing process The pros and cons of different payment structures Why you absolutely need to write your articles before outsourcing them How to work well with writers and editors Since starting out 9 years ago, we have worked with 150-200 writers and wrote a total of at least … #113 – 6 Mistakes You Make Working with Freelance Writers and How to Fix Them Read More »
What you will learn An argument for not always doing what Google wants you to do The most common challenges with SEO agency clients How onpage SEO can drastically improve a site Focusing on old content vs focusing on new content Anchor text SEO magic Why schema might be a bad idea for some sites … #112 – Onpage SEO with Charles Floate Read More »
What you will learn What to do when you run out of content ideas for your niche How to do efficient email outreach How to prepare for, and deal with inevitable criticism Tips on negotiating links with other sites The importance of follow ups Link Building is really a topic nobody wants to talk about … #111 – 9 Common Link Building Roadblocks & How To Overcome Them Read More »
What you will learn What is and isn’t low hanging revenue fruit How you can squeeze more out of the content you already have Great ways of combining A/B testing and affiliate tracking Tips to expand your affiliate opportunities How to avoid unnecessary money pits Getting to make SOME money with your website isn’t the … #110 – 9 Low Hanging Fruit Tactics to Boost Your Revenue in 2018 Read More »
What you will learn SEO Myths surrounding content publishing times What happened to our site after we didn’t publish for 9 months Why dripping content is better when you just get started When to batch content anyway How to get the best of both worlds The Dilemma Ever since Google started using Freshness as a … #109 – Content Production: Dripping Vs Batches Read More »
What you will learn Why courses are an AWESOME way to monetize What makes them better than ever in 2018 The exact tech setup we recommend A step by step plan to get started Why Should You Bother With Selling Courses? I know most of you just want to push amazon products to your traffic … #108 – Why Selling Courses Became a Lot More Viable in 2018 Read More »
What you will learn Everything about Neil Patel’s plan to make all SEO data free What a seasoned SEO SAAS Thinks about the situation What that means for authority site owners How tool companies might react The News So about a week ago, Neil Patel, one of the most well-known SEO ‘s in our industry … #107 – Can Neil Patel Really Make all SEO Keyword Data Free? W/ Tim Soulo from Ahrefs Read More »
What you will learn How we messed up the original build of Health Ambition The challenges we wanted to address with the redesign The new site build & site transition tips The performances after redesign Why there are no shortcuts to a sustainable business Health Ambition was started in 2013. It was started with the … #106 – Lessons Learned From the Health Ambition Redesign Read More »
What you will learn A different vision on building websites than the Authority Hacker way How Matt Optimises his affiliate articles for CTR and rankings The types of affiliate content Matt uses the most How long it takes for a piece of content to earn for Matt How Matt tracks and A/B tests his pages … #105 – Nerdy Affiliate SEO Tips With Matt Diggity Read More »
What you will learn How your infoproduct is vulnerable to piracy Do anti-piracy systems actually work? What the DMCA is and how to use it Why issuing takedowns in Google can be a waste of time Online piracy has been around as long as the internet. Over half of all internet users admit to it. … #104 – How the Big Guns Fight Online Piracy w/ Al Evans Read More »
What you will learn Why micro-niche sites went out of fashion How a micro-niche site can beat a big site in the SERPs Why site builders who hate link building might launch a micro-niche site Our favorite micro-niche sites and what we love about them As some older listeners may remember, before we were building … #103 – The Death and Rebirth of Micro-Niche Sites Read More »
What you will learn The importance of having people you can ask simple questions Focus on what’s important, don’t get sucked down the wormhole What is a PBN Why it’s important to understand risk Why there are no shortcuts to a sustainable business I don’t care who you are, $120k is a lot of money. … #102 – The Day Perrin Lost $120,000 Read More »
What you will learn Who GDPR applies to Why you’re probably not going to get hit with a €20m fine What conditions give you legal grounds to store and process data Why you may be liable for service providers you use and how you can reduce this risk How GDPR impacts link building Simple steps … #101 – GDPR: A Lawyer’s Perspective Read More »
What you will learn How and why did we start Authority Hacker What are our proudest achievements What are our biggest screw ups What’s in store over the short and long term It’s been a crazy journey. We almost can’t believe we’ve made it this far. But we have. We’ve reached 100 episodes! To celebrate, … #100 – Celebrating 100 Episodes Read More »
What you will learn Why smaller can afford to target the keywords that bigger sites can’t How having fewer categories can help us outrank higher authority sites Why and how you should build links to your money pages Why it costs big companies more to produce the same content as we produce and how we … #99 – How Small Sites Beat Big Sites Read More »
What you will learn Why you shouldn’t only target low competition keywords Why you shouldn’t be too focused on social shares How different types of content ranks for different types of keywords Where you are probably spending too much on content Where you are probably not spending enough on content The world of internet marketing … #98 – Bad Tactics: 9 Internet Marketing Tactics We No Longer Use Read More »
What you will learn Why Perrin still works despite owning successful authority sites What is ‘input lag’ and how understanding it can keep you motivated Why we can’t tell you how long it will be before you can quit your job When it doesn’t make sense to quit your job at all When and why … #97 – Should You Quit Your Job Today And Concentrate On Building Authority Sites? Read More »
What you will learn Why you must know how you are going to monetize your site before you get started How creating content hubs make link building more efficient Why mobile design is more important than desktop How link building is the secret to getting regular traffic Why focus is the most important ingredient for … #96 – What Would We Do Differently? Lessons from 5 Years of Building Authority Sites Read More »
What you will learn How domain rating is calculated Why you have probably been using DR the wrong way Why you should not use DR in isolation What metrics are best to use alongside DR Tim Soulo’s number 1 tip to get more search traffic with Ahrefs In this week’s episode, Gael and I are … #95 – Tim Soulo From Ahrefs Spills the Beans on Their New DR Update Read More »
What you will learn The ethical and legal issues involved in using a fake persona How a fake persona can help you relate to your How a fake persona can stunt the growth of your site How being the face of your site can make it difficult to sell How creating a brand can allow … #94 – Should You Use a Fake Persona? Read More »
What you will learn What actually is an authority site? What makes authority sites such an attractive business model? What types of authority sites tend to make the most money? What is changing in 2018? How much does it cost to set up an authority site? In this week’s episode, Gael and I look at … #93 – The Authority Site Model in 2018 Read More »
What you will learn How we realized our blog content wasn’t working and what we did to change it. Why we care more about writing honest reviews than generating affiliate revenue. What happens when you allow problems to grow as the company grows. Why we chose to launch one new site this year instead of … #92 – 2017: The Year in Review Read More »
What you will learn Why you need to get out in front of the mobile first index. How you may be stuck in the past when it comes to keyword research. The Google product that could have rival Facebook ads. Why competition might be less intense for new sites in 2018. Why content updates could … #91 – SEO Predictions 2018: Is Voice Search Set To Take Over? Read More »
What you will learn Why there is no such thing as 100% passive income Why you need to work on your business not in your business How to leverage your time by hiring people, creating systems or using services Why you have to have real passion to build a successful site rather than just not … #90 – Does Passive Income Really Exist? Read More »
What you will learn Why keyword stuffing could actually hurt you Why SERP features are not going to kill SEO How you can leverage your size to beat the big companies in the SERPs How building links is cheaper than buying links Why ranking first isn’t always worth the investment it take to get there … #89 – Is Your SEO Strategy Based Entirely on SEO Myths? Read More »
What you will learn How does dropshipping compare to launching your own product? How privately sold ads compare to ad networks. Are info products the easiest way to sell your own products? Are Kindle books worth your time? The logical progression from affiliate to Amazon FBA How you can make a lot of money selling … #88 – How To Increase Your Revenue Without More Traffic: Monetization Methods You Probably Didn’t Think About Read More »
What you will learn Why you should sell your own products Why launches allow you to make more money, faster How we structure our launches Why you should allows be truthful with your scarcity offers How to avoid a disastrous launch If you listen to this podcast on a regular basis, I’m sure you will … #87 – We Messed Up Our Launch So You Don’t Have To Read More »
What you will learn How Michelle generates 100k+ traffic from Pinterest per month Why Pinterest is such a good platform for affiliate marketers Why revenue stacking makes your business more secure How affiliate marketing can still provide value years down the line In this week’s podcast Perrin is joined by Michelle Schroeder Gardner from Making … #86 – Turning Paying Off Student Loans Into a Million Dollar Business Read More »
What you will learn Why you should always check your sales page using a browser testing tool. If a few people say there is a problem, chances are 100 x more people are actually experiencing it but not complaining about it. Hey Guys, This is not a podcast. This is the story of how a … The ‘Not A Podcast’ Podcast #fail Read More »
What you will learn How mastering funnels turned Authority Hacker into the most profitable site that we own How great keyword research was enough for Perrin to make Here Pup profitable How multiple failures on Health Ambition allowed us to develop a model for authority sites Why Perrin always looks for product opportunities when selecting … Undercover Success Series #5 – How The AH Team Went from Gray Hat To Multiple Six Figure Site Owners Read More »
What you will learn How creating great offers propelled Expert Photography to a 7 figure business Why ads can be easier to scale than content How hiring the wrong people can be as costly as any other mistake Why Josh has not even considered launching a second site In today’s episode, Mark is joined by … Undercover Success Series #4 – How Josh Dunlop Turned a Hobby Into A 7 Figure Authority Site Read More »
What you will learn How Kevin managed to 5x his ad RPM How Kevin drove 3k visitors per day to his site from Pinterest How to target informational keywords to monetize a niche light on products In the third part of the Undercover Success Series, Gael is joined by AH Pro member Kevin Espiritu. Kevin … Undercover Success Series #3 – How Kevin Espiritu Increased Site Revenue by 400% in 12 Months Read More »
What you will learn How you can cut short the length of time it takes for your site to be successful How to prioritize tasks that make money How to stay motivated when it seems like you are not gaining traction In today’s episode, Gael is joined by AH Pro member Robert Botha. This is … Undercover Success Series#2 – How Robert Botha Built An $8,500 Per Month Authority Site in 9 Months! Read More »
What you will learn How to make the jump from 3 figures to 4 and 4 to 5 per month What tactics are generating Mauricio the most revenue right now How to “just get started” with an authority site How planning for the long term at the beginning can help scale your site In this … Undercover Success Series#1 – How Mauricio Preuß Scaled Multiple 5 Figures Per Month Review Sites! Read More »
What you will learn How to make sure you don’t miss Amazon warning emails How to avoid a warning in the first place How to react if you do get a warning from Amazon What you should do with pricing, images and links to avoid breaching the ToS. In the last two weeks, a fire … #85 – Getting Banned and Re-Instated By Amazon Associates Read More »
What you will learn How to make your ads more visible How Ad Thrive can make managing ads much easier How to balance ads so that they do not ruin the user experience How to get started with sponsored posts How much you can charge for sponsored posts Who buys sponsored posts and why This … #84 – Using AdThrive to Maximise Ad Revenue (+ Bonus Content on Sponsored Posts) Read More »
What you will learn Why a company would want to create SOPs How having SOPs can make your business easier to sell How to create, store and access SOPs How to get buy-in from your team to create a culture of documentation How documentation increases performance and improves consistency Why processes continually improve when they … #83 – How Standard Operating Procedures Can Help You Focus on High Value Tasks Read More »
What you will learn Why you can’t trust templated privacy policies and terms of service. How to enforce your terms of service. What types of insurance will protect your business from a legal standpoint. What disclaimers you require if you are earning affiliate income. How to avoid breaching email and SPAM regulations. Why you should … #82 – Internet Law 101 with Richard Chapo Read More »
This week Gael is joined by Lewis for his first appearance on the podcast. Lewis has been a writer for Authority Hacker for the past six months. His main job is doing the review content. Basically, we buy him some tools, he plays about with them for a month or so and then writes up … #81 – Which Page Builder is Right For Your Site? Read More »
What you will learn How a 7-page site is generating over 5 figures per month. What modifiers you can use to target low competition keywords. Why duplicate content isn’t always a bad thing. How to instantly become an authority in your field by hiring experts. In this week’s episode, we are trying something a little … #80 – 5 Successful Affiliate Sites and What We Can Learn From Them Read More »
What you will learn List Item #What factors contribute to authority site success. How Google influences the time taken to get results. How to create the skills required to be successful. What you can do to cut the time taken to be successful. How long it has taken people we know to get results. It’s … #79 – How Long Does it Take to Get Results? Read More »
What you will learn How to get comfortable talking to the camera How to come up with topics for your video How to increase engagement on your videos How to monetize your channel while staying authentic How to promote your YouTube videos In the podcast this week, Mark is joined by special guest, Miles Beckler. … #78 – How to Bootstrap A Successful YouTube Channel with Miles Beckler Read More »
What you will learn Why internet marketers find email marketing hard How technology is changing the effectiveness of email marketing What the alternatives are to email marketing Where email marketing is still most effective What you should do if you have an authority site In today’s episode, Gael and Mark discuss the state of email … #77 – Is Email Marketing Dying? Read More »
What you will learn How we launched Authority Hacker Pro in May ‘17 AH Pro 2.0 – What’s in store for the AH Pro Re-boot New members and new roles in our superstar team Our plans to modernize and refocus Health Ambition What we learned launching, even more, new sites The State of Link Building … #76 – Q2 Update: AH Pro Launch, New Sites Go Live and an Update on the State of Link Building Read More »
What you will learn How to setup a Reddit AMA with moderators How to boost engagement by pushing your fans to the thread How to use Reddit’s features to move your thread higher up the rankings How to answer more questions by using a team How to monetize a Reddit AMA In this week’s podcast, … #75 – How to Get to Page One of Reddit with this 5 Step System Read More »
What you will learn Why you should build a community What a community looks like Which platform you should use to build your community How to build a community How to manage and moderate a community In this week’s episode, we talk about building a community for your authority site. For us, building a community … #74 – Level Up Your Site With A Community Read More »
What you will learn When to rebrand How we grew content around that central piece How we started collecting hundreds of leads from a single page How to redirect your site while maintaining the same site structure How to redirect your site while changing the URL and site structure In today’s podcast we are talking … #73 – How To Rebrand Without Losing Traffic Read More »
What you will learn Why we decided to get our 4th office despite vowing never to do it again Why we instantly regretted the decision (and closed in a matter of weeks) How we got out of the lease (and lost $5,000 in the process) Why we prefer the remote working model for both ourselves … #72 – Why We Abandoned Our New Office After Just 6 Weeks Read More »
What you will learn Why the rising cost of content makes agencies a viable option Some of the key benefits of using an agency over freelance writers How to get the most from agencies by becoming an A+ client How much to pay an agency (and what to expect for the price) Why your brief … #71 – The Big Debate: Are Content Agencies Worth It? Read More »
What you will learn Why selling info products is one of the most overlooked monetization strategies When (and only when) you should even be considering selling info products Some of our best tips for finding and validating product ideas How to crush it with info products using sales funnels and one-click upsells Our go-to tools … Grow Your Site Series #5: How To Crush It With Info Products Read More »
What you will learn Why you don’t need to keep chasing the latest link building tactic A step-by-step breakdown of how we scale proven link building tactics Many of the tools we use to automate and scale link building like never before How to overcome the most common roadblocks when handling responses A reminder that … Grow Your Site Series #4: How To Build White Hat Links At Scale Read More »
What you will learn Why bringing people back to your site is a MUCH more profitable strategy How to give people reasons to come back (other than just fresh content) How to use email as the spine of your overall “snowball” strategy How to increase the size of your snowball with social media marketing Why … Grow Your Site Series #3: Building A Snowball Of Traffic To Your Site Read More »
What you will learn How to apply to the 80/20 rule when it comes to scaling content How to create content templates for different content types Why templating your content is a MUST for high production of content Some of our core tenets when it comes to hiring great writers Scaling content promotion (and a … Grow Your Site Series #2: Producing And Outsourcing Content At Scale Read More »
What you will learn When to take your “one-trick pony” site and start stacking business models The difference between doubling down and diversification (and why it matters) Specific business models you can use for stacking (and what we think of them) How to use stacking logic to establish a profitable growth strategy In todays podcast, … Grow Your Site Series #1: Stacking Business Models For Increased Profits Read More »
What you will learn How to identify which niches work well with Pinterest marketing What to do AFTER you’ve gone through the basic of setting up your account How to accelerate growth once you’ve got some traction on Pinterest How to consistently turn cold, hard Pinterest traffic into $$$ How to build a hands-off Pinterest … #70 – Siphoning, Monetizing & Automating Pinterest Traffic With Kate Ahl Read More »
What you will learn How we leverage the Skyscraper technique to build links to commercial pages How we handle ‘link removal’ when it comes to guest posting and guestographics How we use tracking ID’s to determine how much revenue our content generates The difference between a niche site and an authority site (and why it … #69 – Ask Us Anything: Link Building, Content Embeds, Google FRED, And More… Read More »
What you will learn When you should be looking to hire a writer (and when you shouldn’t) How to design a bullet-proof filtering process for any number of applicants How to craft the perfect job advertisement for maximum response How to build a killer application form that asks all the right questions Multiple platforms and … #68 – Our Exact, Step-By-Step Process For Hiring Talented Content Writers Read More »
In this weeks podcast, Gael & Mark reveal why free products can be just as valuable as paid products when it comes to growing your business, as well as when you SHOULD charge for a product instead of giving it away for free.
What you will learn What mastermind groups are and why they’re useful The 3 different types of mastermind groups available What you can expect to gain (or lose) from a mastermind group The pros and cons of each type of mastermind group In this week’s podcast, we’re on the topic of mastermind groups. Particularly, we’re … #66 – Elevate Your Game With Mastermind Groups Read More »
What you will learn How the new Google FRED update affected our sites Some theories around what actually caused the update Why nobody really knows what caused it at this point Whether or not the authority site model still works (hint: it does) What to do if you get hit by any algorithm update Today, … #65 – Google FRED: What You Need To Know Read More »
What you will learn Why all reviews are biased to some level (and why that will never change) Why some reviews are wayyyy more biased than others How to be less biased with your own reviews The effects a negative review can have on someone’s business How to deal with negative reviews the right way … #64 – Review Bias: Does Honesty = Sales? Read More »
What you will learn Why internet marketing is not a quick-fix solution to your money problems What you need to know in order to have the right mindset in this business Why failure is a natural (and necessary) part of the process What success really look like in the internet marketing world The idea for … #63 – 11 Things You Need To Know Before Starting IM Today Read More »
What you will learn What probable changes are coming to the Amazon associates program this week How much this could impact existing sites How this changes the authority site model How to prepare for it and protect yourself In this episode, Perrin & Gael sit down and talk about the upcoming Amazon associates payout update … #62 – HUGE Amazon Associates Payout Update Incoming: What We Know & How To Prepare Read More »
What you will learn How we created and launched our new course – The Authority Site System How we’re building a team of superstars to help grow our businesses Some of the exciting changes coming to Authority Hacker Pro How we’re refining our systems and processes to handle rapid growth Why we’re also expanding our … #61 – Q1 Update: Behind The Scenes Of Our Multiple Online Businesses Read More »
What you will learn How to maintain style and quality of content as you scale production How to support your team without becoming a bottleneck How to plan growth effectively and double-down on what’s already working How to identify which problems are actually worth fixing as you scale How to find the right work / … #60 – The 5 Challenges Of Scaling Your Business For Rapid Growth Read More »
What you will learn The simple email hack Noah uses to generate ongoing site traffic Gael’s method to get more reach with your Facebook page Noah’s method to create giveaways with thousands of dollars of prizes for free Gael’s new “retargeting autoresponder” tactic How Noah recruit affiliates to make more sales Gael’s exact cart abandonment … #59 – Trading Tipsy Growth Hacks with Noah Kagan Read More »
What you will learn How superstar apprentices can benefit your business Apprentices vs outsourced teams vs full time staff Which sites to use to hire apprentices How to screen and interview to find the best candidates How much to pay an apprentice How to manage apprentices and turn them into superstars In October last year, … #58 – Hiring Superstar Apprentices For Your Business /w Justin Cooke Read More »
This is episode 7 of 7 of the Authority Hacker New Year Starter Series. If you haven’t been through the previous episodes, we suggest you go and check those out first. What you will learn How 3 different stage 1 authority sites are making money How a site in the paintball niche ranks on page … Real Life Examples of Stage 1 Authority Sites Read More »
This is episode 6 of 7 of the Authority Hacker New Year Starter Series. If you haven’t been through the previous episodes, we suggest you go and check those out first. What you will learn What SEO is and how it works The 3 schools of SEO and which one you should follow Why you … Stage 1 Authority Site SEO & Link Building Read More »
This is episode 5 of 7 of the Authority Hacker New Year Starter Series. If you haven’t been through the previous episodes, we suggest you go and check those out first. What you will learn What affiliate marketing is and how it works The pros and cons of affiliate marketing How affiliate marketing can help … How To Do Affiliate Marketing On Your Stage 1 Authority Site Read More »
This is episode 4 of 7 of the Authority Hacker New Year Starter Series. If you haven’t been through the previous episodes, we suggest you go and check those out first. What you will learn Why credibility is important for your marketing efforts Actionable steps to make your site look credible (even if it’s brand … How To Build A Credible First Site Read More »
This is episode 3 of 7 of the Authority Hacker New Year Starter Series. If you haven’t been through the previous episodes, we suggest you go and check those out first. What you will learn What shiny object syndrome is (hint: it’s a business killer) The problem with shiny object syndrome and why it’s so … Why You MUST Avoid Shiny Object Syndrome Read More »
This is episode 2 of 7 of the Authority Hacker New Year Starter Series. If you haven’t been through the previous episodes, we suggest you go and check those out first. What you will learn The most common mistakes we see when choosing a first niche The exact criteria we use when looking at potential … Choosing Your First Niche For Your Authority Site Read More »
What you will learn What an authority site is Why authority sites are a fantastic business in 2017 The different types of authority sites How to make money from authority sites How to get traffic to your site What Is An Authority Site? An authority site is like a typical niche site, but with more … How To Build a Profitable Authority Site in 2017 Read More »
What you will learn The benefits of starting a new site The benefit’s of doubling down on your existing site What you should do Should you start a new authority site? Or double down on your existing site? In this episode we explore the decision making process and where you should focus your efforts.
What you will learn All our predictions for how SEO will change in 2017 Why “mobile first” is about to become big The evolution of keyword research into topic research All about the conciseness update On onpage factors becoming less relevant 1. Desktop becomes secondary Google lives in a mobile first world now. Ranking signals … #56 – Our SEO Predictions 2017 Edition Read More »
What you will learn How to deal with blog limitations as your site grows The case for big content The case for small (targeted) content As we’ve grown our sites, we often encounter problems in keyword targeting. We know that big content works. We also know that laser targeted content works. So which option do … #55 – Building Large Sites: Targeted Content Clusters Vs Big Content Read More »
What you will learn What it takes to have a successful partnership The common pitfalls of partnerships Why being flexible is crucial How authority sites can benefit from joint ventures How and where to find good partners. Partnership, Joint Venture, or go it alone? We’ve done all three. What worked and what didn’t? Find out … #54 – Don’t Start A Partnership Until You Listen To This Read More »
What you will learn How to take advantage of holiday promos on your site How to create great affiliate roundup posts on sales How to buck the trend, and actually deliver value, instead of profiteering Why discounting isn’t always such a good idea How to create a “holiday exclusive” product Unless you’ve been living under … #53 – Taking Advantage of Holiday Sales Read More »
What you will learn What makes a good and a bad domain name Why you should avoid exact match domain names How to brand your domain correctly Why your domain should be easy to pronounce Which TLDs matter Which tools to use to find domain names that aren’t already taken How to deal with copyright … #52 – How To Chose a Great Domain Name For Your Blog or Business Read More »
What you will learn Find out all the gadgets & gear we use Why having a great headset is a worthwhile investment What we use to record our podcast Why Apple isn’t necessarily our favourite anymore In this episode, Gael and Mark go through all their technical hardware. From Laptops and phones, to mics and … #51 – The Authority Hacker Gear And Gadgets Roundup Read More »
What you will learn How to produce recipe content? How to pay income tax as an affiliate marketer? What steps to take in a content audit? Why we do the things we do? Should you use a copy protection plugin? Is there any advantage to using full width pages? And much more. In this Episode, … #49 – Ask Us Anything #2: Content Audits, Full Width Pages and more… Read More »
What you will learn What Push Notifications are and why they are relevant? Dealing with the Push hate. How Email and Push compare on our sites? A word on unsubscribes. How Push notifications influence traffic quality. Our tool recommendations. Push notifications are a fantastic way to engage users. Yet, few sites are taking advantage of … #48 – How To Take Advantage Of Website Push Notifications Before Your Competitors Read More »
What you will learn What is Google Penguin and what does it matter for your site? Why this update is different? How to handle negative SEO in future? How good and bad links will work differently from now on? What to expect next from Google? Several years ago, when we ran a digital marketing agency, … #47 – Everything You Need To Know About Google’s Latest Penguin Update Read More »
What you will learn What changes Google is planning for HTTPS How these changes will affect Chrome users An important SEO impact and why its urgent How to switch to HTTPS simply and easily Google has recently announced major changes to the way non-https sites are handled in Chrome. These will roll out in January … #46 – Why You Must Switch To HTTPS This Year Read More »
What you will learn How to optimize content for high value Amazon conversions How to use Google Analytics to improve monetization How to A/B Test your lead gen forms like a boss! Business model and funnel structure improvements The time when we DO recommend look at site speed and structure In part 3 of this … #45 – The 7 Best Ways To Make More Money From Your Existing Website Read More »
What you will learn Why not seeing something through is a leading cause of failure Why you should never drop what you are doing and to copy another idea How vanity metrics mislead 97% of people Why trust matters How focusing on the wrong things leads to lower profits A lot of people aren’t making … #44 – 7 Reasons You Aren’t Making Enough Money From Your Websites Read More »
What you will learn How we got started in online marketing The exact sites we built with URLs What went horribly wrong What you can learn from this In this episode, we go through our failed websites. This candid discussion shows how even experienced marketers can make horrific mistakes. We hope you guys can learn … #43 – The 6 Websites We Utterly & Completely Failed At Read More »
What you will learn What the new Google update is all about What kinds of pop up technologies will and will not be affected by the update 3 ways to live in the post mobile pop up era In this episode Gael & Mark discuss Google’s new anti opt in pop up update, what it … #42 The Google Opt in Pop Up Update – What it Means For You & What To Do Next Read More »
What you will learn How the Amazon associates program works Which niches & keywords work better for Amazon earnings The best way to link to Amazon for click through & conversions How to take advantage of the holiday season to make bank Wether you should use native ads, the amastore and other tools Amazon puts … #41 Tips & Tricks To Make More Money With The Amazon Associates Program (and how to avoid the Ban Hammer) Read More »
What you will learn What is the #1 mistake other people make when hiring designers? Start from scratch. New site, basic WP theme. Where do you start – hire vs service 99 designs? Lifecycle of design needs Best place to hire designers? Best practice for hiring process? Testing/Interviewing/portfolio? What to look for? What to avoid? … #40 – How to Be Successful At Graphic Design Outsourcing Read More »
What you will learn Why most sites are not well optimized to make money from mobile users How to make ads work on mobile How to screen affiliate offers for mobile users Using different types of opt ins for mobile Optimizing mobile for speed, design and layout Most site owners have under optimized mobile revenue … #39 – 7 Things You Should Do To Maximize Your Mobile Traffic Revenue Read More »
What you will learn How we use display ads on our sites to generate consistent and reliable extra income Which networks to use Trips and tricks to optimize your display ads for extra revenue Display ads are often met with mixed opinions by marketers. But the truth is that the can provide a consistent income … #38 – How to Generate Extra Income on Autopilot Using Display Ads Read More »
What you will learn Which mission critical tasks you should be outsourcing Where to find reliable and affordable people to outsource to How NOT to outsource important tasks (learn from our mistakes!) How to work with and train your team Many of us were sold on the idea that we could outsource our entire business … #37 – The 5 Things You Need To Outsource ASAP To Scale Your Site Up Read More »
What you will learn Why Ripping an entire site off is a bad idea and what to do instead How to deal with someone who copies your website How to inspire yourself from the competition without being a blatant clone The things you can and you can’t copy from other websites Personal stories on how … #36 – Copycats: How to Deal With Them & How To Reverse Engineer Without Being a Clone (Perrin & Gael) Read More »
What you will learn How to get cheap and engaged traffic with Facebook retargeting When to start Facebook retargeting on your site Our step by step process for launching retargeting How to expand retargeting with lookalike audiences to grow cold traffic Facebook retargeting is in it’s golden phase right now. Still relatively undiscovered and therefore … #35 – Facebook Retargeting For Growth And Profit Read More »
What you will learn How and why fake personas are used as the face of websites The ethics of using a fake persona Why you might want to consider a fake person for your site How to create a believable fake persona What to avoid when creating a fake persona Fake personas are a fairly … #34 – Is It Ok To Use A Fake Persona As The Face Of Your Site? Read More »
What you will learn The one mistake most other people make when choosing a WordPress Theme (plus how to avoid it) What to look for when theme shopping Which themes to avoid Our recommended WordPress Themes Everyone who starts a website will quickly come across this problem. Which WordPress theme should you use? In today’s … #33 – Which is The Best WordPress Theme For Your Authority Site? Read More »
What you will learn Why we spent tens of thousands of dollars on a failed SAAS company What BIG mistakes we made and what caused them What we learned from the process How these lessons apply to Authority Site businesses Several years ago, we invested tens of thousands of dollars to build CopyCog, a content … #32 – What Spending Tens of Thousands of Dollars on a Failed SAAS Company Taught us About Running Authority Sites Read More »
Most of us here are either marketers or entrepreneurs. We like talking about money. We build links. We optimize. We launch products. We promote, promote, promote. But we often skip over one of the most essential parts of internet marketing: content. And no: I’m not talking about that “content is king” B.S. I’m talking about … #31 How Perrin Grew a Brand New Site to Over 100,000 Monthly Visitors in Under a Year By Building a Content Machine Read More »
What you will learn How to choose the perfect niche When search volume matter and when it doesn’t Why competition can sometimes be a good thing Why emotions matter Examples of good and bad niches It’s one of the most common newbie questions: Which niche should I choose? It’s a difficult question to answer as … #30 – How To Find A Niche That Is Guaranteed To Be Profitable Read More »
What you will learn When is the best time to quit your job? How you can avoid getting sued for plagiarism? How and when to create your first info product? Who get’s 2 armrests on a plane? This is our first Ask Us Anything style podcast episode where we turn the reigns over to you, … #29: Ask Us Anything Read More »
What you will learn Simple ways to structure your day as a self employed marketer How different personalities adapt their schedules based on preferences Tips & tricks to boost your productivity and motivation Today, Mark and I answer a reader question that has been asked several times : how do you structure your day when … #28: What Does a Day in the Life of an Internet Marketer Look Like? Read More »
What you will learn When to sell your site and when not to sell it The little things that can make a big difference when selling your site How to maximise the valuation of your site The rough way to valuate your site In this episode, Gael and Mark talk about prepping your site for … #27 Selling Websites – Tips & Tricks To Transform Your Websites Into Sellable Assets Read More »
What you will learn Why most online marketing blogs will lead you to do things that don’t help your cause Why most tactics are just not worth it if your site is tiny The main things we see our followers do they probably should not In today’s episode, Mark and I sit down and talk … #26 It’s a Trap! 8 Things you probably should not worry too much about until you make high 4 figures Read More »
What you will learn Does emailing regular promotions burn your email list? How to structure your offers to reduce unsubscribe rates? The maths behind daily email promotions The revenue we generated after 30 days All the info discussed in this podcast episode can be found on this blog post : https://www.authorityhacker.com/affiliate-broadcast/ Full Transcript Welcome to … #25 How We Generated $5,102 in 30 Days With Broadcast Emails Read More »
What you will learn How we slowly took a single piece of content and improved it over time? How we grew content around that central piece? How we started collecting hundreds of leads from a single page? How we built a product from scratch to serve that audience? How we optimised the process over time? … #24 Travel Hacks For Busy Entrepreneurs Part 2 Read More »
What you will learn Why Grey hat is a bad idea most of the time? What to do if you have done grey hat link building on a long term project? Full Transcript Gael: Hey, guys, welcome to the Authority Hacker podcast, today I am with Mark as usual- how is it going, Mark? Mark: … #23 What To Do If You Have Done Grey Hat Link Building in The Past? Read More »
What you will learn When to save money in your business When to reinvest in your business When to take money out and spend it on yourself When to take money out and invest it personally Saving money in your business It is safe for businesses to save around 6 months of fixed expenses to … #22 Investing & Reinvesting The Profits of Your Authority Sites, What Route To Take? Read More »
What you will learn How John got started from scratch to making almost $300,000 in just 2.5 years. His strategy to grow his audience from day 1 How he decides what kind of product to create His #1 regret and how it can improve your business John is a massive inspiration. I remember discovering him … Behind The Scenes of a $298,195 Blog & Podcast With John Lee Dumas Read More »
What you will learn Which books Mark & Gael love (and which books have shaped their personalities and careers the most) Why Mark & Gael actually read books outside of Internet Marketing The one book Gael thinks everyone should read Why Gael & Mark think continuously gaining knowledge is one of the most valuable things … #21 Mark & Gael’s Favorite Business & Lifestyle Books Read More »
What you will learn How to actually derive money off content marketing When to use and not use advertising The type of articles that are the best for list building How to presell with your blog How to direct sell with your blog More and more people are jumping in the content marketing bandwagon but … #20 Matching Content Marketing Goals & Content Types Read More »
What you will learn What scarcity is Why Scarcity is so powerful How Marketers abuse scarcity to make more sales When and where YOU should use scarcity How to implement scarcity technically In this podcast episode, Mark and I talk about the uses of scarcity, how it is often abused and when and how you … #18 Using Scarcity Tactics To Make More Sales: Ethics & Credibility Issues Read More »
What you will learn What you should look for when picking a host country to work online Different digital nomad favorable options across the world What to look for in a host country Cost As an entrepreneur, you have to be cost sensitive. The less you spend on sustaining yourself, the more you can spend … #17 Better Countries To Live in as a Digital Nomad Read More »
What you will learn How Bryan became an incredible online marketer by imitating his role models How Bryan approaches creating content by asking the right questions How he uses a tactic TV show writers use to get his audience HOOKED to his content How he “bakes” content upgrades inside his content to collect most of … Podcast #9: Bryan Harris on Building An Email List, Content upgrades And Selling To Your List Read More »
What you will learn How to differentiate yourself from your competitors when blogging as a business. How to setup your editorial team to ensure success. How to pace content production and release How to promote content as a corporation How to transform your corporate blog visitors into buyers The one mistake most people fall for … #16: Breanden Beneschott from Toptal.com on Creating a Kick Ass Corporate Blog Read More »
What you will learn Mark & Gael’s story running an office for 3+ years then going full remote The Pros & Cons of opening an office The Pros & Cons of going full remote When you start making some money and look into hiring some help, a question is going to cross your mind: Should … #15 Should You Open an Office? Traditional Business vs Remote Business Read More »
What you will learn The Pros & Cons of SEO vs Facebook Ads Our recommended plan of action to mix SEO and Facebook ads to grow your site faster. Facebook Ads Facebook ads is the new kid in the block. Mark and I are using these more and more to grow audiences fast and reach … #14 Facebook Vs SEO: Which One Should You Start With? Read More »
What you will learn The steps Rand would go through to bootstrap a new startup with content marketing. How to validate your content ideas to avoid wasted resources. How to know what to put inside your content to increase its chances of success. How to convince influencers to contribute and amplify your content. How to … #13: Bootstrapping With Rand Fishkin From Moz (And How To Plan Big Content For Your Website) Read More »
What you will learn The Pros & Cons of running an agency/consultancy What we learned running an agency for 4 years Why we quit running an agency Before we started running authority sites, Mark and I ran an agency for 4 years. We started it on the floor of the single room we rented here … #12 The Agency Traps: Pitfalls of Running An Agency or Consultancy Read More »
What you will learn What is a content upgrade How to technically implement a content upgrade What kind of results you can expect from content upgrades How to craft your content upgrades 3 tips to make content upgrades convert even better Because we know you are busy, here are all the points mentioned in this … #11 Travel Hacks For Busy Entrepreneurs (Part 1) Read More »
What you will learn How to get rid of the “getting started” paralysis. How to build up the motivation needed to get stuff done. How to get back to focused when you get distracted. Getting rid of “emergency emails” that kill your focus. The 2 simple tools you need to double your productivity today. How … How To Become Twice More Productive And Get Stuff That Matters Done With Thanh Pham From Asian Efficiency Read More »
What you will learn What is a content upgrade How to technically implement a content upgrade What kind of results you can expect from content upgrades How to craft your content upgrades 3 tips to make content upgrades convert even better In today’s podcast, Mark and I talk about something you are going to have … #09 Selling Things & Spending Money as a Business: Get The Most Bang For Your Buck Read More »
What you will learn Why SEO tends to yield boring content Examples of boring content created because of SEO How to fix the issue Why SEO Makes You Create Boring Content? Most traffic heavy keywords tend to be boring informational searches related to problems some people in your market may have. However, many times, unless … #08 Is SEO Making Your Create Boring Content? Read More »
What you will learn The Exact steps spencer goes through to find keywords he can rank for The minimum number of searches recommended when picking a keyword The 4 things to look at when evaluating the competition for a keyword Keyword structures that work almost every time that you can use in any niche 1 … #07: Spencer Haws On Keyword Research For Niche & Authority Sites (His Step By Step Money Keyword Finding Process Included) Read More »
What you will learn The top 5 reasons for not having a business our readers give us Our straight reply to each of them How we would handle common obstacles preventing you from starting a business. Here are the top 5 reasons for not having a business yet our readers gave us and how we … #06 Top 5 Reasons For Not Getting Started & Our Answer To Them Read More »
What you will learn The list of tools we could not do business without How we use each tool and why it’s so great Here is a list of most of the apps we talk about on the podcast, most of them are free or freemium. Enjoy! Google Apps Google apps is the framework that … #05 The Best Productivity Tools: What We Use To Run Our Online Businesses Read More »
What you will learn How we slowly took a single piece of content and improved it over time. How we grew content around that central piece How we started collecting hundreds of leads from a single page How we built a product from scratch to serve that audience How we optimised the process over time … #04 How We Transformed A Successful Blog Post Into $2,500/Month Passive Income Read More »
What you will learn The 5 Lifestyle changes YOU can make to increase your chances of success How to save a bunch of money you can reinvest in your online business. How to make time for your projects even if you have a busy life How to plan your time carefully. We receive a lot … #03 Resolution Time: How To Adapt Your Lifestyle To Improve Your Chances of Becoming a Successful Online Entrepreneur Read More »
What you will learn How to become an authority even when you’re not an expert How Steve managed to differentiate himself in an ultra competitive industry How Steve figured out the perfect branding with the help of his audience How to build a forum the right way How to transform an active community into 6 … #2: Steve Kamb From Nerdfitness On Becoming an Authority in Your Field When You Are Not An Expert Read More »
What you will learn What is an authority site and how is it different from a niche site? What are good niches for Authority Sites How to get traffic & monetise it with authority sites The Pros & Cons of the authority site model Our main lessons so far and where we want to take … #01 The Authority Site Model 2016 Edition Read More »
What you will learn Why we rebooted the Authority Hacker Podcast What Authority Hacker is and why it is different What you will find inside the Authority Hacker Podcast How Mark & Gael got to build authority sites for living The bonus you can get for reviewing this podcast on iTunes Welcome to the Authority … #00 – Welcome To The Authority Hacker Podcast & What To Expect Read More »