The Creative Bites podcast is focused on helping pastors and creatives understand each other better so they can serve their church better. Join me as I break down Church Communication into bit sized ideas so you spend less time worrying about comm and more time ministering to your congregation.
This is it friends! The end of an era. Thank you so much for joining me along the way. If you'd like to join me as I continue to podcast about Leading Healthy Creative Teams, I'd LOVE to have you.
http://lunchtimeheroes.co/podcast
All previous podcast content will be removed at the end of September, so if there are episodes you want to keep, download them before them. I also have an archive, so feel free to contact me through the Lunchtime Heroes website.
Creative solutions are often most powerful because of the tension they create. But rarely does a speaker want to leave their audience in a prolonged state of tension. So how can we resolve this?
Matt and Aaron discuss the different things you get when you hire a Graphic Designer or a Communications Director for your ministry. Which should you hire first? Well, it depends.
What do you think? Which hire fits best for your ministry?
Is graphic design really a preference driven industry? Is there such a thing as objectively "good" graphic design? In this episode of the Creative Bites podcast, I talk through that topic. I also provide tips for both pastors and designer to have meaningful conversations about the work that is being produced.
I wanted to update you on the new schedule for the Creative Bites Podcast. I'm moving it to every other week instead of weekly.
I also wanted to share two new resources I've created for anyone spending time doing graphic design as part of their job.
The first is a free bundle called: 3 Design Secrets that Will Save Ministry Leaders Hours of Time.In order to get done the workload assigned to me early in my career, I had to develop some strategies to make myself dramatically more efficient. It worked, and I'm sharing them with you to help you save time.
The second is an online class that goes even deeper: Help! I'm Doing Graphic Design for my Church!This course will teach you the foundational principles of graphic design so you can make faster design decisions. This will help you spend less time doing graphic design so you can spend more time investing in your ministry.
For listeners of the podcast, I'm offering a 25% off coupon - CREATIVEBITES. The coupon is good through April 21.
As the potential of online ministry becomes more and more clear, should social media move outside of the Communications team and under pastoral leadership instead? Matt and Aaron discuss the pros and cons of each approach.
The promise innovation never seems to stop. Worse, if you aren't running on the treadmill of what's next, you are declared (by some) to be missing the opportunity of a lifetime. But God is working at His pace and in His way. So how can we balance taking advantage of opportunity while also avoiding becoming overwhelmed?
This is the last episode of the Communicate on Purpose Podcast. What a ride it has been!
But the podcasting is going to continue. Here is a bit of the backstory - I've started my own business named Lunchtime Heroes. My goal with it is to help the church communicate clearly effectively, and with integrity.
There are two belief that have really stood out to me in my time in ministry.
The focus of Communicate on Purpose was to help church staff bring their industry to the church. That will still be happening, just a bit more focused on the creative side.
The focus of what's coming will be on helping ministry leaders have more time to fulfill their calling.
A bit about the new format:
I'll unpack an issue or topic, then talk to both sides about it. A message to those serving in comm, and a message to those serving in pastoral leadership.
I'll also be introducing a new format for some episodes that are Church Communication Hot Takes. A friend and I will navigate some of the common challenges in the church comm space an work through the perspectives. The goal with these episodes is that you are able to listen and decide where you stand.
One of the most effective ways to implement change in your organization is by building the next solution before you remove the previous one. People rely on the tools you create and the way you communicate. If you transition between tools too suddenly, you stoke fear.
But beyond that transition, fear expresses itself in many ways. The communications role has a unique seat to see much of it, and to help others have more peace than they would have otherwise.
In the church and non profit space, we are told to be on board with the mission or get off the bus. This is a dangerous message. It adds stress to our lives, and it ultimately leads to division - more division than we realize.
In order for you to be effective in your role, you need to keep balance between all the different responsibilities in your life.
Jobs in the creative industry tend to be pretty high stress. They involve complicated work, tight deadlines, and high pressure clients looking for results. As you spend time in the industry, you develop skills to handle the stress, learn tactics to help get work done, and gain perspective that every emergency isn’t yours. As you excel in the execution, there is a good chance you’ll be given the opportunity to lead people.
People stress is different. All the tricks you learned to navigate projects and deadlines simply don’t apply. I’ve spent plenty of time stewing over behavioral decisions made by those that report to me. If they miss the mark, I stress about it. How can I help them improve? How do I challenge them well? Did this have a negative impact on the organization? Will I be on the hook for this?
Acknowledging that the stress is different is key to you being able to respond well to it. You can start identifying this even if you aren’t leading people.
This may seem like a silly realization, but for many years I thought of myself as the communication expert for the organization. I was hired into the communications role, therefore I was supposed to be the final authority on all things communication.
The problem, however, is that nearly everyone on a church staff is a communicator. Every department is broadcasting a message. It varies wildly, but emails are sent, volunteers are called, messages are preached, announcements are shared. There is an unfathomable amount of communication that happens. And it doesn’t all belong to you. In fact, I would argue that there is more communication happening outside of the Communications role than inside.
Once I realized this, my countenance changed dramatically. Rather than having to be the answer man that needed to do everything myself, I could shift my focus toward empowering and equipping others to grow in their ability to communicate. Now they could leverage something I didn’t haver in their communication - passion. I went from the sole communications person to one of many! What a refreshing change!
You are surrounded by people that are much more similar than you think.
The communications role is uniquely positioned to see the little areas where those in your ministry lose sight of what they believe. They announce confidently that God is in charge, but they get frustrated when your promotional strategy isn't yielding the results they want.
Obviously we need to be doing our due diligence in our trade, but we also need to be modeling faith even in these little things.
Beware of how much you are willing to do to get people's attention. While major campaigns aren't always a bad thing, they can create an unsustainable pace. When you stop, people leave - often citing completely different reasons.
There are times in ministry where you are the target audience for a product. While its great that companies are building products for ministry, the sales pitch rarely includes all the factors you need to consider when making a decision. Don't let the bells and whistles keep from looking at the bigger picture!
It doesn’t really matter how you feel about technology and innovation. It’s coming regardless of our opinion. But that doesn’t mean we should adopt every change that happens into our ministries. In fact, those that find themselves on the bleeding edge of adoption tend to spend a lot of money and time on things that ultimately don’t stick long term.
I’ve been through my fair share of battles around adopting specific innovation tools and I’ve learned that none of them are critical right out of the gate. The example of the race of our faith being a marathon versus a sprint is very important here.
Now, there isn’t anything wrong with integrating innovation quickly into your ministry, but there is something wrong with the communications leader (or any leader for that matter) sewing division over it. Regardless of where you stand on whatever the latest innovation is, it’s adoption needs to be filtered through the mission of the church.
This is one of the areas where I see a lot of leadership opportunities for church communications leaders. Many innovations have the potential to be good or bad depending on how we understand them. I wrote Hashtag Wisdom in 2013 for this reason. I wanted to address the behavior that one could choose to exhibit on social media. You can represent Christ in that space if you choose to. You can also choose to sew division and hatred. The choice is yours. This is true with every innovation.
As the communications leader in your church, you have the opportunity to help your pastoral leadership see where culture is driving in these areas. Ultimately it’s up to your leadership to decide how to lead the congregation through whatever comes, but you have an opportunity to help shed light on how innovation can be used for kingdom work. The way you do that is by connecting the dots between innovation and purpose.
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For years I fought last minute projects. I asked for projects to be submitted two weeks early. Then three weeks. At one point I think I tried one month. Nothing was working and I was frustrated. Inadvertently, the only thing I was doing by asking for more time was making each request seem even later than it already was.
I had created a doom loop of sorts. The only way the ministry teams could win with me is if they planned further out. But you know what my rules weren’t doing? Actually changing anything.
One day I walked into the office and I thought, “what if I designed a system that took reality into consideration”. That’s when everything changed.
Let’s just say you work in an environment where things don’t get to your desk until the last minute. Theoretically, of course. Rather than implementing rules that are trying to change the behavior of the entire staff in order to work with how you’d like to work, what if you accept that the team around you will be last minute? Would you build your system differently?
When I began considering other people's timelines as a constant rather than a variable, so much of the emotion and tension in my job shifted. I was no longer defensive when people came to me last minute. Instead, because my new process accounted for this sort of thing happening, I could lean in and problem solve. The relationships of me and my team improved dramatically, and we were more helpful to the ministry teams we were hired to serve.
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Effective communication moves people in a good direction for them, and it does so with integrity.
When you evaluate the effectiveness of your work, look closely at if people are moving. If they aren't, why not? Remember that you are not responsible for changing people's hearts and that you can't force movement.
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Join me this season on the Communicate on Purpose Podcast as I share lessons I've learned over the years serving in the communications role in the Church.
Now that I've stepped out of a communications role in my career, I feel like I need to close the book on that chapter somehow. I began writing what may eventually turn into a book, but it doesn't feel like the right time to build that yet. First I want to work through the ideas with you. Welcome to season 3!
In this episode:
Curse of Knowledge article: https://hbr.org/2006/12/the-curse-of-knowledge
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This week I want to talk about how to handle other people’s problems.
As our world has been turned upside-down nearly over night, a lot of people are struggling. In a lot of ways we are experiencing an exaggerated response to change that has happened too quickly.
As we walk through this pandemic, we can learn a lot about how people respond to change.
We can’t know all the different ways people respond to change. There are simply too many variables. But we can hone our ability to be compassionate. If you are going to lead effectively at any point, you’ll need to develop the ability to listen before you feel.
A lot of people are being thrown in to tech.
For some, they feel that their ability to grasp tech will impact their ability to be safe.
This is my native space. I see a million opportunities in this season. But that means I need to be extra sensitive to those who are scared.
This is like a water polo player jumping into a pool and feeling prepared to tread water for hours, while someone else in the pool doesn’t know how to swim.
Spend some time in your conversations focusing specifically on helping those who are afraid. Listen instead of judge. Be kind.
If you can learn to listen to the people you serve with before you make a judgement as to why they are having a hard time, you will be the kind of leader people want to follow.
The COVID-19 pandemic is a great time for us as people to negotiate stress in a way that we likely haven’t had to before. I want to talk through a technique I put into practice recently that has helped me apply God’s Word in a way I haven’t before.
If you’ve been listening for a while, you know that I believe all need in life, business, and organizational leadership is found in God’s Word. And that the principles of wisdom we find in business books are actually references to truths found in God’s word. So, let me share with you the approach I take when navigating stress.
Write your fears
Declare the truth
Revise your fears
Meditate on the truth of God’s Word.
Make the switch.
As you pray through the things you are worried about, replace the fear with the truth. I go line by line.
Here is what you are doing. You are now going past Philippians 4:6-7, and you are stepping into verse 8. Instead of dwelling on your fears, dwell on whatever is true, noble, right, pure, lovely, admirable, anything that is excellent or praiseworthy.
During a crisis like the COVID-19 pandemic, we begin to see what is most important. In this episode of reflection, I want to encourage you to think about what you are missing. What matters to you? How can you build that into the next season of life you live when things return to normal?
What is it?
Focus on creating a environment that stimulates growth.
Why is it important?
Wanting to grow isn’t the same as actually growing. There are a lot of conditions that need to exist for healthy growth to happen, and those conditions don’t happen randomly
How do you do it?
Let people jump in
Learning is messy. If you don’t let people jump in until they are ready, then you’ll never let people jump in. If they never jump in, they’ll never learn. If they never learn, they’ll never be ready.
There is something to the “prove yourself” part of leadership that can’t be assessed until someone is in the position.
In high school I struggled to hit curve balls as a batter. We were playing a team and we were tied going into extra innings. We had a runner on third with two outs. The pitcher on the mound was better than me, and had a great curveball. I couldn’t just put the ball in play to score the run, because I wasn’t fast enough to beat out a bunt or an infield hit. I needed a base hit.
If I weren’t actually in that situation, I wouldn’t be able to tell you how I handle pressure when the game is on the line. We could practice against good pitchers. We could practice against curveballs. But we couldn’t simulate the pressure of that situation in practice. I had to actually be in that moment.
The same is true for the people on your team.
Challenge people to be better
Let learning be messy
Make the mistakes productive
Questions I ask:
What is it?
What is it that you are uniquely best at?
Are you a high caliber executor?
Are you a developer of people?
Are you a teacher and communicator of God’s word?
What is the most impactful thing you bring to a team?
What are you uniquely gifted or skilled at?
Why is it important?
As you look toward stepping up into a leadership role, you are choosing to say yes to some responsibilities, and no to others. You want to start understanding better what things you should do, and what things you shouldn’t do.
How do you do it?
Once you being to get a glimpse of your unique role, begin pressing into that.
As you look to grow in leadership, empowering others is a major part of that. If there is any way you can start practicing that now, do it!
What is it?
Understanding that you don’t work for A church, you work for THE Church.
Why is it important?
If you lose this perspective:
How do you do it?
What is it?
How you discuss problems in your organization matters.
Why is it important?
Calling out the wrong things in the wrong ways can cause frustration.
The four things I see elevated often are:
How to do it?
The best teams have the ability to translate from each of these tiers to the next.
This week we are going to talk through a couple ways your mindset needs to shift as you take on more leadership responsibility.
These may look different depending on the role you are aspiring toward, but these are new challenges you should be anticipating:
Three important mindset shifts:
Psalm 23
The Lord is my shepherd,
I shall not want.
2 He makes me lie down in green pastures;
He leads me beside quiet waters.
3 He restores my soul;
He guides me in the paths of righteousness
For His name’s sake.
4 Even though I walk through the valley of the shadow of death,
I fear no evil, for You are with me;
Your rod and Your staff, they comfort me.
5 You prepare a table before me in the presence of my enemies;
You have anointed my head with oil;
My cup overflows.
6 Surely goodness and lovingkindness will follow me all the days of my life,
And I will dwell in the house of the Lord forever.
Understand that you are not sole destination for God’s provision.
2. God isn’t just providing for YOU, He’s providing for others too.
3. Start being the type of person you want to follow
Ultimately what you value is what others will value. If you are leading people, who you are is what others will be become over time.
You are going to find that a lot of this season will point us to scripture. That’s because, in my opinion, Godly living is BY FAR the most effective way to develop as a leader.
In this week's episode, I wanted to share a conversation I had with my wife, Amy Curtis. Circumstances are often things used by God to "order our steps". Amy provides insight and encouragement for those times in life where our plans and the steps God is ordering don't seem to line up the way we think they should.
Proverbs 16:9
The mind of man plans his way, But the LORD directs his steps.
I think the bulk of the angst that exists around vocational decision making is that we don’t separate the two. We think we are making a highly spiritual decision when we choose a career path. One of the most beautiful things about our God is that He allows us to participate in ministry. And by our diligent pursuit of living a Christ centered life, we find ourselves in a very exciting position. Largely, we can do whatever we are skilled to do vocationally and have the opportunity to minister to a lost world. Simply because we are striving to be obedient to the call God has placed on our lives as Christ followers.
As you seek to assess where to go, here is what I would encourage you to ask yourself.
1. How should I respond to what is happening right now?
2. What do I care about? (What don’t I care about?)
3. What am I good at? (What am I bad at?)
4. What types of problems keep finding me?
5. What frustrates me?
6. What hardships has God allowed me to endure?
7. What situations can I endure?
8. What does scripture say?
Some cautions.
you typically don’t find success when you try to help people solve problems you haven’t solved.
5 things that can help you know when change is needed and actually change.
Information Helps You Change
Trust Your Gut
When Passion is Dying, Pause and Listen
Seek Trusted Counsel
Let Your Creation Live It’s Life
Season 2 starts next week!
The assuming heart is particularly dangerous because of its tendency to scale in damage.
Where The Assuming Heart typically gets us into trouble is when we make assumptions about the motivations of others.
Here are three phases of The Assuming Heart that I have seen. Each of them scale in damage, so our goal is to shut down our assumptions as soon as we can.
Phase 1:
The first phase of damage is to you. It erodes your ability to be unified with those around you. When someone makes a decision, you immediately assume that the decision was made with you in mind.
The most noticeable trait of phase one is that we begin to pull away from others.
Phase 2:
Now the assumptions that are expressed internally begin to show up externally.
Phase 2 is where we begin sowing division between others on the team and become an agent actively working against unity.
Phase 3:
At this point our assumptions have become facts to us. We make decisions to combat what we think is happening, and we start damaging relationships.
Phase 3 is where some relationships are significantly enough that they are altered moving forward. Often this is where trust is lost, and the relationship requires healing before it can continue to move forward.
When someone else makes a decision, assume unity, not division.
When you assume the worst about people’s motivations, you choosing to make their decisions more important than the unity of the body of Christ.
2. Never trust what anyone says.
I don’t care who it is, if someone shares the opinion of someone else with me, I don’t trust it. I always go to the source. Always.
3. Be patient.
Ultimately, if you aren’t willing to go to someone you are frustrated with, you are actively choosing division over unity.
Proverbs 25:15
Through patience a ruler can be persuaded, and a gentle tongue can break a bone.
Working relationships can be very hard, but unity of the body of Christ is more important.
You have things that you have made a commitment to. And many of those are very important.
Don’t let them become too important.
This week, I want to look at the life of Moses in hopes of helping us recalibrate how committed we are to things in our life.
Exodus 18:13-23
First: giving or receiving counsel should always be with the understanding that prayer will supersede it.
Second: the advice in this situation was focused on helping Moses see that he wasn’t the condition upon which Israel succeeded or failed.
Whatever it is that you are investing in has the potential to do the same thing if you overcommit to it. Sometimes it’s because the need keeps presenting itself like it did with Moses.
Sometimes we overcommit because we think we are the key to success. It won’t happen without us.
Have you ever had a day at work that left you dejected? Maybe you were turned down for a promotion, or maybe your idea didn’t get approved. Or maybe there was tension on the team that you were a part of. Maybe you made a mistake that cost the organization money. Whatever the situation, it left you down.
For me personally, these things come in waves. I have seasons where it seems like I just keep getting lower and lower. As those seasons come, and they will, we can find ourself with A Dejected Heart.
Sometimes we struggle in these seasons because:
We think we are pioneers but our wagon wheels roll in the ruts of those who have gone before us.
Ecclesiasties 1:9-10
That means that somewhere, someone has walked the path you are walking.
2 Corinthians 1:3-7
2. Look for people who have gone before you in scripture
Ezra
Ezra and Nehemiah
3. Make sure you are disconnecting when you can
God is faithful to complete his work.
Philippians 1:6
We aren’t finished yet, thus God has not yet completed what he is working on. This is a part of that process, and likely the hardship will move you closer to completion.
There are 3 things I think we forget when we doubt. In order to look at these doubt, I’m want to to start with what is true, and unpack some of the ways these our doubt expresses itself.
1. We forget who is building the church
Matthew 16:18
2. We want our our way
Isaiah 55:8
Job 38:4-7
3. We want the entire plan
Genesis 22:1-18
God’s plan doesn’t always make sense to us. So often we have these plans in our mind that are so nice and tidy. What a wonderful roadmap! That isn’t usually what God’s plans look like. God asked Abraham to travel three days with his son processing the fact that he was instructed to sacrifice him. Can you imagine that walk?
When your heart doubts the plan because it doesn’t make sense, remember that The Lord Will Provide.
The most effective way to combat The Doubting Heart is to remember the truth found in Scripture. Don’t ever be tempted to think that a podcast, a blogpost, or a book can help you in the role you are in more than Scripture. I’m reminded of Psalm 105
“Your word is a lamp to my feet And a light to my path.”
Distraction is nearly unidentifiable in the moment, but it has incredibly far reaching consequences. It looks different for different people, but it has the same result - it pulls you away from what is important.
While distraction shows itself in a lot of different way, I want to focus on four signs of a Distracted Heart, and then look at what we can do about it. We are usually battling against distractions in our personal lives because it can help us avoid folding our laundry or fixing that leaky faucet that needs to get addressed. These all apply in that space, but I want to look at these from the perspective of our jobs. How does distraction express itself at work, and how should we respond?
1. The distraction of interruption
2. The distraction of talk.
Proverbs 14:23
In all labor there is profit, but mere talk leads only to poverty.
3. The distraction of things.
Proverbs 12:11
He who tills his land will have plenty of bread, but he who pursues worthless things lacks sense.
4. The distraction of pursuits.
Proverbs 28:19
He who tills his land will have plenty of food, but he who follows empty pursuits will have poverty in plenty.
Does any of this sound familiar? Can you see any of this fruit in your life? In a way, I want to encourage you that it probably will at some point. And really, the good news is that these things can change.
If this is where you find yourself, it doesn’t mean you are stuck here forever. Here are some things that can help you check your heart.
1. Focus on God
Identify God in the little things in life. If the weather is nice, thank Him for it. If you are enjoying your cup of coffee or tea, thank Him for it. If you see something beautiful, thank Him for it. When we see God evident in the things we see every day in life, we train ourselves to bring Him into every decision.
2. Focus on people
Put your phone away. Leave it on your desk. Set it on the counter when you get home. Choose to leave it in your purse or pocket. Don’t allow something to step in between you and the other human beings around you.
3. Remember that you can’t change hearts.
Often distraction stems from a misunderstanding that we can actually change the human heart. When you understand that God is who can harden or soften the heart, you begin to see early “solutions” as potential distractions.
Call it out. “While this may be good, it is not required for God to move”.
4. Be successful with what you already have.
Do you really need anything different to be successful? What if you budget was cut 10% next year. Would you have to shut your doors? Probably not. In fact, I believe that your ministry might actually get better. You have less money to spend on things that distract you from actually engaging in ministry.
5. Unplug
Fight against distractions.
6. Pray before you act
7. Remember the mission
At the end of the day, you can’t forget the mission of the organization that you were hired to serve. Your job is to help accomplish that mission. Remember it. Read it again. Go ask your boss why you are there. Talk to the one in charge of it all. Talk to people whose lives have changed in part because of your organization’s work. Remember why you are there and focus on it.
Scripture is clear about the importance of unity in the body of Christ, but our sinful nature drives us toward disunity. Like all of these heart issues, they aren’t always clear to us, so let’s look through some of the indicators that can help us see The Divisive Heart expressed through our work.
You care more about your roadmap than the mission
You major on the minors
You forget what is at stake
You become frustrated that people are getting in the way of your systems.
Have you ever been frustrated at a person because they are preventing your ideal system from working? Be careful. It might be leading you toward a divisive heart.
Does any of this sound familiar? Can you see any of this fruit in your life? In a way, I want to encourage you that it probably will at some point. And really, the good news is that these things can change.
If this is where you find yourself, it doesn’t mean you are stuck here forever. Here are some things that can help you check your heart.
1. Pray that God will soften your heart
2. Start praying for other people
3. Think before you speak
Proverbs 15:28
The heart of the righteous ponders how to answer, but the mouth of the wicked pours out evil things.
Proverbs 15:18
A hot-tempered man stirs up strife, but the slow to anger calms a dispute.
4. Remember your role
5. Work hard in the right places
Proverbs 18:19
A brother offended is harder to be won than a strong city, and contentions are like the bars of a citadel.
Fight hard to maintain unity. Fight hard against a Divisive Heart. If division exists between you and others on the team, understand that it is hard to restore unity. But also understand that the work of that restoration is the most worthwhile work you can be doing. A clever new system won’t have more impact. An amazing new program won’t have more impact.
Fight hard to win your brother or sister back.
Signs of a critical heart:
You aren’t happy for someone else
You assume any decision leadership makes is a bad one
You are quick to become angry about everything
You spend your time tearing others down
Does any of this sound familiar? Can you see any of this fruit in your life? In a way, I want to encourage you that it probably will at some point. And really, the good news is that these things can change.
If this is where you find yourself, it doesn’t mean you are stuck here forever. Here are some things that can help you check your heart.
1. Pray that God will soften your heart
2. Start praying for other people
3. Don’t trust one side of the story.
Proverbs 18:17 The first to plead his case seems right, until another comes and examines him.
Essentially what this does is it forces you not to make a quick judgement. The critical heart lives in the moment. It doesn’t do very well over time.
Don’t trust what anyone says about anyone else. It doesn’t matter who it is. If the senior pastor of the organization comes to me and say something about someone else on the team, I don’t take it at face value. Go to the person in question and confirm it.
What this has done for me is almost completely remove the ability for me to have a critical heart. Why? Because I have ALL the information. Now I can make a fair judgment based on all the information, not a rash judgement based on my critical heart.
4. Slow down
Proverbs 19:11 A man’s discretion makes him slow to anger, And it is his glory to overlook a transgression.
5. Heal the people around you
Proverbs 16:24 Pleasant words are a honeycomb, Sweet to the soul and healing to the bones.
What if the people around you are broken. Do you think that they are? Are they going through something? Is there something difficult happening in their job or family? Maybe a financial hardship?
When we make rash judgements about people born out of our critical heart, we lose the opportunity to understand what the people around us actually need.
Perhaps the most impactful recommendation I can give you is this: take all of the energy you spend making quick judgements about people, and use that energy on crafting pleasant words.
Something that I’ve started doing is targeting people that are in the midst of making big, scary, or risky changes. I’ll talk to them about what they are working on, and I will invest my energy into encouraging them. Into affirming how God has made them. On telling them that God is working in their lives. That they are valuable and appreciated.
And you can watch the sweetness of those words change their countenance, and give them a different perspective of the things they are doing.
Imagine if your whole office was that way. Or your whole church!
How about you start it.
If you left your job today, what would situation are you leaving behind? Have you made it better? Have you been a positive contributor, or an expectant consumer?
2 Corinthians 5:17-21
17 Therefore if anyone is in Christ, [a]he is a new creature; the old things passed away; behold, new things have come. 18 Now all these things are from God, who reconciled us to Himself through Christ and gave us the ministry of reconciliation, 19 namely, that God was in Christ reconciling the world to Himself, not counting their trespasses against them, and [b]He has [c]committed to us the word of reconciliation.
20 Therefore, we are ambassadors for Christ, as though God were making an appeal through us; we beg you on behalf of Christ, be reconciled to God. 21 He made Him who knew no sin to be sin on our behalf, so that we might become the righteousness of God in Him.
What are you doing to proactively cultivate reconciliation?
Is that happening in your private conversations?
What I want:
What scripture calls me to:
I want to encourage you acknowledge that brokenness does in fact exist around you in your work. I also want to challenge you to leave a wake of redemption in your path. Care for the people around you. Look to serve rather than expecting to be served. Makes things beautiful.
Some of the tools in this series might be difficult to visualize in your mind, so I’ve put together examples of each tool that you can use in your context on my website. Head to mcurtis.co/clarity to find worksheets and examples.
What is a Responsibility Matrix?
What does a Responsibility Matrix do?
What does a Responsibility Matrix not do?
How did we begin to implement this?
This can be applied to large projects like our example, small projects, job descriptions, and even major functions across the organization like “volunteers”, “giving”, or “the assimilation process”.
There are two reason I think you should begin implementing a Responsibility Matrix:
The other great thing about a Responsibility Matrix is that you can implement it simply by behaving differently.
When I began doing this, I was worried that people would be frustrated. Quite the opposite. Everyone was thrilled at how much easier project went along.
Some of the tools in this series might be difficult to visualize in your mind, so I’ve put together examples of each tool that you can use in your context on my website. Head to mcurtis.co/clarity to find worksheets for each tool as each episode is released.
What is the Eisenhower Box?
What does the Eisenhower Box do?
What does the Eisenhower Box not do?
Let’s walk through the sample Eisenhower Box together
This tool works at every level of the organization. When I say to myself “I feel so busy right now”, that’s the trigger for me to pull this out. The same goes when someone says they are feeling overwhelmed. Great. Let’s assess reality together.
This week, we continue our Tools for Clarity series by looking at the PEST analysis. Some of the tools in this series might be difficult to visualize in your mind, so I’ve put together examples of each tool that you can use in your context on my website. Head to mcurtis.co/clarity to find worksheets for each tool as each episode is released.
What is a PEST Analysis
What does the PEST do?
What doe a PEST not to?
Let’s walk through the sample PEST
Keep in mind, this tool was being used deep within the organization to identify something that we should propose to leadership. While leadership is served well by using a tool like this, it can be incredibly helpful by you in your department today.
This week, we begin our Tools for Clarity series. We are going to start our series off with the SWOT analysis. Some of the tools in this series might be difficult to visualize in your mind, so I’ve put together examples of each tool that you can use in your context on my website. Head to mcurtis.co/clarity to find worksheets for each tool as each episode is released.
What is a SWOT Analysis
What does the SWOT do?
What doe a SWOT not to?
Let’s walk through the sample SWOT
Keep in mind, while I was over a team, I was nestled deep into the organization at this point. I wasn’t in charge. No one told me to do this. This is a tool you can use at any level of the organization to help add clarity.
This week, I to talk about the importance of clarity in you day to day. I believe that a lack of clarity is the most reliable way to fail.
Most of the time we are quick to blame leadership for a lack of clarity, but there are things we can do to cultivate clarity regardless of our place in the organization. Over the next few episodes, I’ll be going through different tools that I have found to be incredibly helpful for adding clarity within my area of influence, and they’ve even helped add clarity outside my ministry.
In this episode however, I want to unpack some of the specific reasons clarity is even important in the first place.
Why is clarity so important?
1. It tells you where to go
2. It tells you where not to go
3. It helps you identify wins
4. It helps you identify who needs to grow
Ok, great. So clarity is important. But how do we get there when you don’t run the show? I’m glad you asked.
2. Invite others into clarity
3. Protect the clarity you do have.
Now, I want to make it clear that while you can help improve the clarity that happens in your area, if clarity isn’t a cultural value, you might not be able to make significant change that sticks outside of your area. Usually when a culture doesn’t value clarity, it is because it values something else more.
Rarely, however, is it an active rejection of clarity. I like to think of it this way. Let’s say someone painted a wall blue. But you think the wall should be yellow. If you say to the painter “we need more yellow”, they’ll be a bit confused. Sure, yellow is nice, but we painted the wall blue. It was a matter of saying yes to blue more than it was a matter of saying no to yellow.
Clarity is often a casualty of another value.
But now what? How do I get there from here? That’s what the next several episodes are going to be about. Over the next few weeks, I’m going to feature a tool that you can implement in your job - regardless of your role. We’ll look at the purpose of each tool, how to apply it in your context, and what next steps it will help you take. Even if you are the only one in your organization to use these tools, they will help you bring clarity to your organization.
What an Organizational Hero is not.
What an Organizational Hero is.
Essentially, the Organizational Hero is the extreme case of these tendencies.
How do people become Organizational Heroes?
You love the organization.
Leadership affirms that you should invest more.
You are proud.
How Organizational Heroes hurt the organization.
They hide issues
The drive a toxic staff culture
They burn out and increase turnover
They prevent others from developing
They make it impossible for leadership to plan
What do I do about it?
1. Check your heart
2. Start measuring things
3. Talk about it
Types of imbalance
Church of Chaos (not efficient)
Church of Improvement
Obviously with all these improvements, we want more efficiency.
The Church of Efficiency
Then one day, you find yourself here.
Efficiency happened.
The Balanced Church
How to identify a culture that has overvalued efficiency:
Two values I hold in high regard for our team.
What does that mean for our team?
We need balance
If you or your team are looking for ways to become more efficient as an organization, answer these two questions:
What is our primary ministry focus?
Where does my time get spent each week?When you see where your time goes, you will know what thinks you need to look at.
Bottom line:
Relationships are more valuable than completed work. Don’t just keep adding more work at the cost of relationship.
Seven Simple ways you can get better at your job.
2. Be prepared
3. Be a multilayered thinker
4. Put in more effort
5. Ask clarifying questions
6. Stop giving up
7. Respect the time of others.
Bottom line:
More often than not, the difference between success and failure is found in our willingness to work hard at the little things.
Six ways personal preference destroys your organization.
2. Preference feeds pride
3. Preferences alienates people
4. Preference wastes resources
5. Preference ignores facts
6. Preference usurps&
The approach to multi-site ministry has evolved over the years. In a lot of ways, there aren’t any clear methodologies that we can identify because each church tends to Frankenstein together their own approach based on their ministry goals. Often the primary direction of multisite isn’t clear to the staff because leadership allows the model to unfold. I’ve heard numerous stories of a particular model of multisite being pursued for years only to have everything changed–or in some cases, entirely undone.
Ultimately, time spent in the model reveals the implications the multisite model.
Three primary approaches to multisite
Franchise
Church Plant (or localized)
Hybrid
What changes with multisite?
Multisite requires more systems
Multisite requires more conversation
Multisite requires more humility
Moving something forward in the organization is rarely driven by a single person anymore
Multisite requires more patience
When everyone comes around the table to try to make a decision, it reveals who is on mission, and who isn’t.
This week we are going to finish our conversation on branding. If you haven’t listened to part 1 of this conversation, hit pause and go listen to part one.
This week we will reference a case study on mcurtis.co that works through the transition from a house of brands to a branded house.
What does a strong church brand do?
Case Study
Recommendations for a branding solution
You brand should establish a visual hierarchy based on importance
Church first
Campus second
Ministry third
Everything your church does should function within this system.
Your brand should have goals that move forward the mission:
Clarity: People who have never been to our church need to understand what we are saying without us explaining it.
Consistency: Consistent branding helps people understand what we are saying, and reinforces that we are one church with multiple ministry sites.
Scalability: This new branding philosophy can be implemented quickly which will allow us to move at the speed of ministry.
Flexibility: As each campus begins developing and investing in a local focus, this approach positions us to help support better.
Unity: As an organization, every ministry win is a win for our church.
Bottom line:
The strongest brand isn’t one that wins awards for looks, it’s one that points your congregation and your staff toward the mission.
By getting to know how others are doing, you force yourself to recognize that other people are going through things as well. Burnout is telling you that your life is worse than everyone else’s. It’s a lie. As you hear from others, you are warring against the lies burnout is telling you.
Church branding has become a more popular than ever. But what exactly is it?
What is a brand? Start by what it isn’t:
A brand is made up of those things, but at the end of the day, a brand is the entirety of someone’s perception of you from their perspective. This perception is what drives how someone decides to behave.
Sometimes this gets abstract, so let me share some stories.
We have a van that always breaks down. My perception of the brand is far more than the logo or the iconic look of the car. The brand has a negative connotation because of how it delivered on it’s promises.
We have a car that seems to keep going despite our lack of care for it. I have a positive view of the brand because I can’t seem to break it. This vehicle overdelivered on its promises.
I have used a certain brand of computer for a long time with great success. Lately though, it seems like the promises aren’t being delivered on as consistently. So my perception of the brand is changing.
Who contributes to a church brand?
Congregation - the way that those in your church family live their lives outside the wall of the church has heavy influence on the perception of the church. Interestingly, it also informs the perception of the capital C church. And even Christ.
This is is why pursuing Biblical instruction when it comes to the function of the ministry of the church is so important
Church Staff - You are being looked at more closely on all these things
Every decision you make says something about what you value.
Church Leadership - Your decisions are modeling the behavior that the Christian in your church thinks they should model. You need to be making decisions that are biblical, and that move your congregation to recognize that scripture is what defines their direction, not just to you. But they will look heavily to you and the decisions you make!
How do you define the brand?
Throughout scripture we see things that point to behaviors the church should be known for. Some keys:
The church is about Christ, not the senior pastor, worship team, local outreach, social impact, look and feel, design, student programs, kids programs or facilities. It is about Christ. - 3 John
Making disciples, baptizing them - Matthew 28:16-20
Unity - Romans 14:19
Humility, peace filled - Romans 12:16
Restoration, Peace - 2 Corinthians 13:11
What you may notice in this is that any church’s brand will be defined by the believers that are a part of your body, not by things you control. And it should be. Your church should be pointing people to Christ.
Whenever I have conversations about branding, I can’t help but think of James 1:22 "Do not merely listen to the word, and so deceive yourselves. Do what it says."
So then, what is the value of as strong church brand?
That’s what we will focus on next week. We are going to look at the role of brand in the church, and an example of how our branding (logo and brand strategy) can help contribute to what we learned about today.
Bottom line:
No logo, mission statement, tagline or ad campaign can overcome the impact of a congregation that is not living in line with the biblical mandates that have been placed on their lives.
We have to acknowledge this or we will become embittered
Write down one thing you are thankful for at the end of each day.
Keep adding to the list every day.
Re-read your list as it builds.
At the end of the week, thank God for the good things that have existed in your week.
By identifying that there are good things happening in your life, you are warring against the lies of burnout.
You can lead change regardless of the role you are in.
Bottom line:
Change takes a long term, and has a cost. Be patient and kind.
Let go of burdens that aren't yours.
What do you need:
Bottom line:
You can do this!
**Three reasons I think the church is so prone to burnout.
2. The mission of the church has nothing to do with what we are good at.
3. Our gifts aren’t needed in the body we are serving.
Symptoms of Burnout:
Two tests that can help you identify if you are burning out:
Fire Drill Test: - Are things as bad as you feel?
Write down a specific problem you are dealing with, then rate your response to these questions 1-10. 1 is lowest importance, 10 is highest importance.
Compare you answers.
If you keep coming up with large gaps between what you think, feel, and hear, it probably means you aren’t recognizing reality accurately.
Reality Check Test: - Are you wasting your time?
Recalibrate regularly on the tasks you have. We often try to accomplish all the change needed in a single project. That isn’t possible. Here are questions to ask yourself when you find yourself frustrated with a project.
How big is the gap between what you are gifted to do and what you are being asked to do?
Two years ago from the release of this podcast, I quit my job. I was burning out.
That's typically how the burnout story goes. I'm burning out, so it's time to leave. We leave, find a new perspective in a new environment, learn from our struggles, and hopefully get better. That's not how my story goes.
I left, then came back.
Because of this, I was able to identify how I was unknowingly contributing to my own burnout. Coming back let me change those things. This episode is my unique story of burnout. I'm sharing my story so you can learn what helped me come back and last.
You can make simple changes in your perspective and attitude today that will help you bounce back. I hope this helps!
Avoid Mission Neutral events.
Here are the questions I ask when I’m developing something new.
1. What problem are we trying to address?
Establish a goal for your initiative.
2. Do we need to invent, innovate, or adopt?
3. What do we need to track to know if we’ve hit the mark?
4. How do we implement based on our resources?
5. How did we do?
Bottom line:
Asking yourself these questions before your next major project will help you align what you do with the mission of your church.
Why: A high level understanding of God’s word is critical to the Christ follower.
How: Here is how we’ve done it to great success
Brand the year (this means plan ahead! We had everything finished by Early November)
Preach what you are reading
Give people tools
Keys to success
Bottom line:
When you communicate on purpose, it can lead to significant spiritual growth for those in your congregation.
We aren’t in charge of the mission
You are stalling the mission if you are:
You are supporting the mission if you are:
You can the power to spread the mission by:
Bottom line:
Each of us has been hired to move the mission of the church forward, not turn the church into a playground for our industries.
In this episode, I want to talk about the dissonance that happens between what we ask our people to do, and what we do our selves.
Topics:
Bottom line:Every decision we make in these situations affirms or denies your church’s mission. Before you make a decision, ask yourself what it does to your organization’s mission.
For some, project management tools seem a bit overwhelming and limiting. In this episode we will talk through the value project management can play in your personal growth, and why the data you collect has the power to shape change in the organization.
Tips for using a project management solution effectively:
Some concerns people have about project management
The benefits of project management
Project management helps you assess your growth
Project management helps move the mission forward
Bottom line:
With effective project management, you are building a foundation of good data that needs to exist in order to make good decisions.
If you work at a church (or other organization) that has a clear mission, it can be difficult to lead change in your area of influence. I encountered this early in my ministry career as a graphic designer. I tried to influence change with arguments focused on trends and typography. Needless to say, I wasn't having much success.
Over the years, I've been able to make two key pivots in the way that I initiate change, and they have made a huge difference in my ability to move the mission of the church forward.
This podcast exists to be a weekly reminder of what these changes look like applied in real life situations. We will approach this idea of moving our mission forward from a four different perspectives:
Case studies: I've seen a lot work, and a lot not work over the years. I'd love to share what I've learned so you don't have to learn the hard way.
Tools: I've run into a lot of problems that I think I know how to solve, but I don't have the right tool at hand. I'd love to hand you some tools.
Philosophy: Thinking properly about tools is critical to your ability to move the mission of your organization forward. I'd love to frame your approach to the implementation of new tools.
Conversations: Outside perspectives are extremely helpful in showing us another point of view. I'd love to introduce you to some of the people I respect most in ministry.