Building a Business of Substance: Recent Episodes
Wayne Large
Hi my name is Wayne Large in the Founder Absolute Training and Nutrition. I started ATN in 2005, working out of a big box gym. I really thought I had a great business. Working in the gym all day building up a “solid business”. Or so I thought. In 2007 the gym I worked in closed. I went from £1700 a week to £0 in a matter of weeks. Lesson from this, I needed to be in control of my business.
We chat about facebook ads, content, knowing your audience, instagram, keeping it simple, client attraction, attention.
On this episode I talk about being consistent. Don't spread yourself so thin that you are forced to be inconsistent. Play to your strengths, understand where your audience is and deliver for them.
In this Episode of Building a Business of Substance Podcast I talk about finding the time most say they don't have. Also why your not optimising your skills as a business owner and why you should think outside the box.
Branding is one of the most important things in business, many get it so wrong. In this interview we discuss how to get it right.