Business Storytelling Made Easy: Recent Episodes
Kelly D. Parker
How many people in or outside your organization can tell the story of what you stand for, the value you offer and the transformation you create in people’s lives? This podcast will show you the easy way to create compelling stories to market products and services, influence people and lead teams. If you want to master your message so you can turn followers into devoted fans, this show is for you.
Content marketing expert Melissa Zehner shares insights on leveraging your unique voice in a crowded digital landscape where everyone often sounds the same. Discover the key elements to elevate your content strategy, stand out from the crowd, and tell that a story that's both straightforward and undeniably powerful.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Ariel Belgrave, CEO of Gym Hooky and a vibrant force in the realm of wellness and inclusive workspaces, shares a masterclass in leveraging personal narratives to build a relatable brand and foster a thriving community. Her work has been featured in major media outlets including The Today Show, NBC, and Women's Health Magazine.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Marketing expert David Kirkdorffer shares key storytelling strategies to create sales opportunities and expedite conversions.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Strategic Storyteller Laura Nespoli reveals how storytelling boosts understanding, triggers brain chemicals tied to memory and empathy, and reshapes social issue narratives, which fuels employee engagement and fortifies customer connections.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
On this episode of Business Storytelling Made Easy, we explore the power of personal transformation stories and their impact on communication. Special guest Deborah Pardes, Vice President of Stories and Voices at Swell Audio, discusses:
- The balance between being authentic and inclusive
- How sharing vulnerabilities can help build common ground and trust amongst peers
- The primal power of voice and the need to slow down and build a culture of conversation
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Vice President of Marketing Brady Cohen shares how to effectively use storytelling to propel your innovative ideas forward and gain the necessary buy-in. Plus, he sheds light on the latest advances revolutionizing the marketing industry and creating unprecedented efficiencies for marketers.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Communications consultant Salome Laloum shares about the power of vulnerability as a premier marketing and leadership skill to attract buyers, build connection and make the sale.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Charles Alexander, co-founder of The Black Bread Company, shares how storytelling helped propel the business to $51 million in less than a year. Plus, he reveals tried and true strategies every effective communicator must master.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Social media content expert Jourdan Guyton explains how to leverage social media to craft stories that build trust, create loyalty, maximize impact and boost revenue.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Business leaders are using ChatGPT for a variety of reasons, including copywriting and content creation, but can this new tool make you a better storyteller? Kelly explores the pros and cons.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Kelly highlights 5 black-owned brands leveraging storytelling to gain visibility, maximize impact and increase revenue.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Employees and job seekers alike want to be part of an organization they're proud to support. Here are 7 ways to build your employer brand with a compelling story.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Podcasting expert Jonathan Jones shares strategies to position and promote your podcast to establish authority, gain visibility and attract leads.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
If you want to be a better storyteller, pay attention to the lessons from your own life story. Here are 5 lessons life taught me in 2022.
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Storytelling is a highly effective strategy to build momentum, get buy-in and build awareness for your big vision and breakthrough ideas. In this episode, Kevin James of New Community Bible Fellowship shows us how.
What you'll hear:
- Why ongoing research about your audience’s mindset and psychology is critical to effective storytelling
- Why stories are better than facts and figures for getting buy-in
- How to capture your audience's imagination and earn the right for them to listen to you in 3 minutes or less
- How to stay relevant over time while remaining true to your core values
- How to leverage your story to recruit and retain the right team members
Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/
Are you leveraging storytelling as part of your content marketing and fundraising strategies? In episode 68 of the Business Storytelling Made Easy Podcast, marketing and sales expert Dan Gregory shares how he raised $5 million simply by telling his story.
Brand stories are proven to help brands become more memorable, influential and profitable, but only if they're told correctly. In this episode, you'll learn 10 reasons your brand story might need an overhaul.
Experts say consumers are exposed to as many as 10,000 marketing messages everyday, most of which are forgotten or ignored. Learn 3 strategies to develop stories for your next marketing campaign, sales presentation or business meeting that make an impression your audience won't forget.
Digital marketing expert Kayla Dawn Gladney shares how to raise your profile and increase your impact online with storytelling.
In this episode, you'll learn three ways to integrate storytelling into your product development and launch process to spark creativity, make copywriting easier and get your internal teams on the same page.
Storytelling and Communications Expert Shereese Floyd shares how companies can infuse storytelling into their hiring and onboarding processes and create a culture that attracts and engages the best talent.
Here are 5 storytelling trends for marketers to consider latching onto to gain brand awareness and establish product differentiation.
What happens when someone has an unfavorable experience with your brand and takes to social media to tell their story? In this episode, I share 4 ways to mitigate damage to your brand's reputation and use the story to your advantage.
What type of storyteller are you? Listen in and find out your storytelling type to become a more compelling, captivating storyteller for keynotes, workshops and presentations.
Sales Growth Coach Cheryl Parks discusses the power of storytelling to build relationships and generate new business revenue.
A cohesive, compelling brand story is critical to the success of a luxury brand. In this episode, I share three ways you can demonstrate value and create loyalty at premium price points with storytelling.
Here are five aha moments I had about storytelling from my TEDx experience that will help you create and deliver more compelling stories.
Learn the three key components every story needs to influence mindsets and shift behavior.
Market research expert Greg Crouse shares trends and best practices for utilizing research to aid in marketing and product development.
Former Fortune 500 CEO Doug Conant shares about the value of storytelling to communicate your brand identity, connect with consumers in a personal way and build credibility as a leader.
In this episode, Kelly discusses 3 of the most impactful story types and shares tips, strategies and examples for telling each.
Ford’s former Chief Marketing Officer Jim Farley, said, “Storytelling is your most important skill as a marketing leader.” In this episode, I share five ways stories can help you inspire, engage and connect with your audience.
Author and relationship expert Monica Jackson shares the keys to effective communication in marriage.
Radio show personality Jannelle Nevels shares her journey from being a stay-at-home mom to broadcasting her voice across the country.
Attorney, professional speaker and full-time entrepreneur Ashley Kirkwood shares strategies for boosting your confidence, preparing for your speech and working through your nerves.
Career and Leadership Expert Kimberly B. Cummings shares how to leverage speaking to boost your business and expand career opportunities.
As a speaker, how do you handle high-stress situations without losing your cool? In this episode, Kelly shares seven strategies to approach any public speaking scenario with poise and confidence.
Learn how to embrace the power of your unique voice with public speaking coach Rhonda Khan.
Want to become a more confident and engaging speaker? Professional speaker and trainer Mike Nelson shares how to keep your audience's attention, even if you're nervous or you lose your place.
7 reasons why you're not using your voice to elevate your business, career or brand the way you really want to ... and what to do about it.
TEDx Coach and Virtual Speaking Specialist Peter Hopwood shares how to deliver a powerful virtual presentation that brings value, clarity and engagement to your ideas.
Entrepreneur and Speaker Concierge Layna Ware shares about how to maximize passion, purpose and profits in your public speaking business.
Speaker and consultant Danielle J. Davis, also known as The Financial Freedom Educator, joins me to share her favorite tips and tools for delivering a powerful presentation ... even if you're nervous.
In this episode, Kelly takes you behind the scenes of a recent virtual speaking engagement and shares her hits and misses.
Great storytellers are motivational, influential, persuasive and confident. What's your storytelling type? This episode explains the seven storytelling types and gives strategies for enhancing your storytelling skills.
Worried your virtual audience is bored and unengaged? Try these tips to keep your audience locked in.
Do you want to be more influential and leverage your power to win others over? In this episode Kit Pang, founder of BostonSpeaks, shares the keys to persuasive communication.
Named one of the top 50 speakers in the world and a member of the Motivational Speakers Hall of Fame, world-renowned professional speaker Chris Widener joins me to talk about public speaking, leadership and influence.
Have you ever heard of the Enneagram? In this episode, Certified Enneagram Coach Jenn Whitmer explains how this nine-part personality framework can help you improve your speaking skills.
Do you struggle with public speaking anxiety? This episode lays out 7 practical ways to manage your nerves.
Speaker, author and entrepreneur Dr. Sidjae Price shares how to find your unique voice plus simple steps to prepare and present with confidence.
Are you nervous that a blunder or mistake will ruin your next speech? Ease your public speaking anxiety using these simple strategies.
Use these strategies to create an unforgettable closing for your next speech or presentation.
When you're preparing a presentation, it's sometimes hard to know where to start. Use these 5 strategies to quickly engage any audience.
https://www.kellydparker.com/podcast
To persuade, inspire or influence your audience, you need a strong start. Here's how you create one.
Try these simple tips and strategies to engage your virtual audience, even if they're "all Zoomed out."
Is the fear of public speaking holding you back? This episode will help you pinpoint the real source of your fear in order to uncover the powerful, confident speaker in you.
Candice Nicole, award-winning publicist and owner of Candice Nicole Public Relations, shares how to speak with confidence in order to increase your visibility and maximize media placement opportunities like TV and podcast interviews.
Avoid these 10 common speaker mistakes to engage your audience and keep their attention.
Have the opportunity to speak at a virtual event or meeting? Find the answers to these 10 questions to make the most of your presentation.
Discover three ways to wow your audience and command the room during your next presentation ... even as an introvert.
Award-winning speaker Stan Pearson II shares how to use small talk to create meaningful connections that upgrade your life and business.
Event Producer and Business Strategist Karlet Hewitt candidly shares how to maintain your confidence in spite of challenges, setbacks and difficulties. Plus, she reveals the secret to her business' success, even in light of the current global pandemic.
Rob "YB" Youngblood, also known as the LinkedIn Locksmith, joins me to discuss how to leverage your LinkedIn profile to increase your visibility, credibility and profitability.
$100K+ resume writer and salary negotiation expert Ashley Cash shares how to communicate the value of your skills, experiences and accomplishments in order to secure the best possible offer.
$100K resume writer and interview expert Ashley Cash joins me to talk about how to nail your next job interview with clarity and confidence.
The truth is you need to do more than just show up and work hard to advance your career. TEDx Speaker and Career Consultant Brittany Cole shares how to take control of your career or business by crafting a cohesive, compelling story about the unique value you bring.
Discover 10 things audiences of all kinds want you to know before you take the stage, start the meeting or press record.
https://www.kellydparker.com/podcast
Avoid these common storytelling pitfalls for maximum impact. https://www.kellydparker.com/podcast
Learn the three crucial transitions every storyteller needs to create to connect with audiences and make an impact.
https://www.kellydparker.com/podcast
Want to use stories and illustrations to connect with audiences and inspire them toward action? Make sure to cover these five key areas. https://www.kellydparker.com/podcast
Communications Strategist Shanice Settle shares techniques to connect on-camera with confidence and authenticity.
Speaker, coach and six-figure earner Odell Bizzell joins us to break down the business of speaking. He shares how to market yourself as a speaker, mistakes new speakers make, how to craft email pitches that get noticed and setting speaker fees.
https://www.kellydparker.com/podcast
Tierra Haynes, Mommy on the Move, joins us for part 2 of our discussion, where she shares how overcoming her fear of being judged and refusing to hide behind her roles of wife and mom helped her find self-fulfillment and make an impact.
https://www.kellydparker.com/podcast
Tierra Haynes is a wife, mom, podcaster, social media influencer and founder of Mommy on the Move. She joins me to discuss the importance of being comfortable in your own skin, managing self-doubt and following your goals and dreams in the midst of life and family roles.
https://www.kellydparker.com/podcast
In this episode, I share step-by-step tips to prep for your next virtual presentation without the stress and overwhelm.
https://www.kellydparker.com/podcast
In this episode, I share 5 practical ways to project confidence online ... even if you don't feel it. https://www.kellydparker.com/podcast
In this episode, Danielle Sydnor, president of the Greater Cleveland chapter of the NAACP, shares how each of us can use our voice to make an impact in the fight against racial injustice. https://www.kellydparker.com/podcast
In this episode, I share 7 ways to engage virtual audiences. Listen and implement these tips to make your online meetings, keynotes, workshops and presentations more impactful!
https://www.kellydparker.com/podcast
In this episode, I share 7 ways to get over your fear of speaking on social media. If you're an entrepreneur, speaker or leader looking to build your business or brand through online video, this one's for you! https://www.kellydparker.com/podcast