Hi this is business coach Donna Amos and you are listening to the Solo Times podcast an extension of the print version of Solotimes located at www.solopreneurs.org. We are on a mission to bring the knowledge and resources to Solopreneurs that will help them create thriving profitable businesses.
Creating a successful system (methodology or process) for your solo business is a key step in earning more.
Discover how important it is to your bottom line to define your niche within your target market. Business Coach Donna Amos gives you some great points to consider.
Creating a successful business begins with knowing who your ideal client is and then crafting your services and marketing message so that it resonates with your ideal client.
Many Solopreneurs resist being specific with who they choose to do business with. Believing that the larger the net the more clients they can capture. Reality is because they are not targeted their message does not resonate with their ideal client.