The Boss Mom Podcast: Recent Episodes

Dana Malstaff

Welcome AMAZING BOSS MOM We are so glad you found us because that means you have a burning desire to create something in this world...something that positively impacts people AND also makes you money.

You are in the right place.

Here at Boss Mom, we know all too well the challenges of raising babies and businesses at the same time and you need more than just great resources (which we have) you also need a strong support system (we have that too).

Just like all moms you need a simple business because life is complex and you should never have to apologize for having a sometimes unpredictable schedule. You can build a really successful (and profitable) business in 15 hours a week, you just have to know how (and we are going to show you).

We interview amazing ladies who share their struggles and successes as well as solo episodes where I guide you through our Nurture to Convert System designed to help Boss Moms raise their business and babies at the same time.

I'm Dana Malstaff, founder and CEO of Boss Mom LLC, and I'll be your host.

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  • The internet has started calling it the messy middle: that stretch where you don't want a 9-to-5 away from your kids, but you also want something of your own that makes you feel like a whole person. In this solo episode, Dana argues that the name is doing real damage, and then goes somewhere unexpected with it.

At her son's middle school orientation, Dana heard that kids move through three stages: understanding the family dynamic, then finding their community, then working out who they want to independently be. Moms move through the exact same three stages. Nobody names ours. And instead of an institution built around it, we get shame.

If you've been walking around convinced you're behind, this episode gives you a different word for where you actually are.

You'll hear:

+ Why the term "messy middle" is doing more damage than we realize, and why renaming it isn't the fix
+ The belief → thought → action → result chain, and why the work has to start at belief
+ The ten tabs reframe (three are making money, three are making your family healthier, three are you)
+ Why shame is not a launching position, and what it's quietly costing you
+ "Mothers are the neck," and the buying power moms consistently refuse to own
+ Why losing your identity after a baby is supposed to happen
+ The three stages every mom moves through, and why almost everyone is in stage two grading herself against stage three
+ Why you can't skip stage two, and what happens when you tryThis is for any mom who feels behind, scattered, or like she should have figured herself out by now.

Mentioned in this episode:

+ BossMom Community (free): bossmom.com/community — also searchable as "BossMom" in the App Store
+ BossMom+: bossmom.com/join
+ Email Dana: dana@bossmom.com
+ *Becoming Boss Mom* (the book Dana is currently shopping to traditional publishers)

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I read Dr. Gertrude Lyons' book Rewrite the Mother Code and immediately wanted to get everyone in a room and talk about it. She's a maternal identity expert with a doctorate, nearly three decades of coaching, and a worldview that breaks motherhood wide open: motherhood isn't a role, it's a creative force. It shows up in your business, your relationships, your dreams, and most importantly in how you mother yourself.

In this conversation we get into why almost every mom loses herself at some point (including the ones with degrees in this exact subject), why self-doubt is the number one obstacle moms name, and what it takes to actually come back.

You'll hear:

  • Why you're already mothering, whether or not you have children
  • The catalysts that reliably knock moms off track, and why drifting is the assignment rather than the failure
  • Where the erosion of self-trust actually comes from, and how we got cut off from our own intuition
  • The $100 answer that fixed my daughter's year of stomach pain after a doctor said girls are just dramatic
  • Why the truth is an act of kindness, and how "keeping the peace" costs us more than we realize
  • The say-no assignment, and why not explaining yourself is the hard part
  • "He knows he's enough and I know I'm not too much," and why so many moms think they have to earn the right to just be
  • The conversation my thirteen-year-old started with me, and what it proved about doing the inner work

This is for any mom who has quietly wondered where she went, and whether it's too late to go get herself.

Mentioned in this episode:

  • Dr. Gertrude Lyons' book and site: drgertrudelyons.com
  • 2027 self-mothering retreats (Mexico, Ireland, Malta, Chicago): drgertrudelyons.com/retreats2027
  • TEDx talk, Rewrite the Mother Code: youtube.com/watch?v=NZ9ZF8JKIDY
  • Instagram: @drgertrudelyons
  • Substack: gertrudelyons.substack.com
  • BossMom Community (free): bossmom.com/community
  • BossMom+: bossmom.com/join

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  • Chandler Bolt has been a friend of the show for years, and this conversation felt like it. He also doesn't have kids yet, which makes it kind of funny that this turned into one of the more honest conversations we've had about the gap between the story we tell (on stage, in a book, online) and the story we actually live behind closed doors. Dana and Chandler get into walking the walk, why authenticity beats polish every time, modeling instead of martyring yourself for your kids, and why the people closest to you deserve the mic, even when the truth stings.

Plus: Dana and Chandler are teaming up for a free live training on July 29th, and you'll want to be there.

You'll hear:

+ Why what you do behind closed doors matters more than what you post
+ How to reverse engineer what you actually want in your business before you chase another goal
+ Why authenticity beats polish every time
+ The "model, don't martyr" philosophy for ambition and motherhood
+ Why seasons of parenting (and business) are allowed to change your priorities
+ Chandler's honest story about losing, then finding, his authenticity
+ Why the people closest to you deserve the mic, even when the truth stings Mentioned in this episode:


+ Free training with Dana and Chandler, July 29th at 2pm PT / 5pm ET: selfpublishing.com/dana
+ Chandler's company: selfpublishing.com
+ Book a call with Chandler's team: selfpublishing.com/bossmom
+ Boss Mom Community (free): bossmom.com/community
+ Boss Mom+: bossmom.com/join

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This week Dana sits down with Em Connors of The Creative Bodega for an honest, no-filter conversation about comparison, confidence, and money mindset, sparked by watching a creator go from unknown to multimillionaire almost overnight. Dana and Em both had a rough week of unfollowing, re-following, and wondering what was wrong with their own pace. This episode is the debrief.

They get into why "new" isn't always what it looks like, why 90% of the block women feel in business comes down to self-doubt (not strategy), why launches were never built for the seasonal reality of a mom's life, and the money trauma both Dana and Em inherited from their own dads, and how to finally paint your own truck.

You'll hear:

  • Why comparing your business to someone's overnight win is comparing yourself to a story you don't have the full data on
  • The real math behind viral launch reviews (it's not what you think)
  • Why self-doubt, not strategy, is the number one block for most women building a business
  • The "bravery isn't in a safe community, it's on the internet" reframe
  • Em's "paint your truck" money mindset story
  • Why launches aren't built for moms, and how to protect your own season anyway

This is a must-listen for any mom who's had a hard week of scrolling lately.

Mentioned in this episode:

  • The Creative Bodega: thecreativebodega.com
  • The Content Coven: thecreativebodega.com/the-content-coven
  • Em on Instagram: @the.creative.bodega
  • Boss Mom Community (free): bossmom.com/community
  • Boss Mom Plus: bossmom.com/join

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Daniella Devine did all the things. The degree, the second degree, the big deputy director job. Then she had a baby and hit the quiet, spiraling question so many of us know: this is not it. In this episode we go deep on what actually comes next.

Daniella is a third-generation business owner, a business buyer, and a commercial real estate agent who now acquires and grows Main Street businesses, all while raising young kids. We talk about the dull ache of discontentment that shows up in early motherhood, why working harder will quietly deplete you, and the reframe that finally lets a business grow. We get into the "no one's coming" reality of being the hunter, gatherer, and caregiver all at once, how to build a support system so you stop asking one person to be your savior, and how to know which person to call when you need a shoulder versus the hard truth. Plus the seasons nobody warns you about, and why the small moments (yes, including the popcorn game) are the whole point.

Find Daniella on Instagram @thedanielladevine and at thedanielladevine.com.

Come build your business differently inside the free BossMom Community at bossmom.com/community, with networking events, mindset workshops, daily mindset audios, and a dedicated app off social. When you are ready to level up with the right marketing plan and the implementation support to hit your financial goals, join us in BossMom+ at bossmom.com/join.

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What does getting a fast pass at Universal Studios have to do with building a business? More than you'd think. This week Dana sits down with Presilah Nunez Davis, founder of The Finer Points, a coaching practice built at the intersection of performance psychology, neuroscience, and modern etiquette. Presilah spent over a decade as a working actor before motherhood shifted her focus, and she now teaches the exact skills, presence, eye contact, recovering from mistakes gracefully, that separate the person who commands a room from the person who shrinks in it. This conversation will change how you think about what you're teaching your kids, and what you never got taught yourself.

You'll hear:

  • Why "etiquette" is really just the hyper-awareness of the feelings of others
  • The 2 a.m. Instagram scroll that turned into an entire business
  • Why Dana teaches her kids to "ask for the ketchup," and what that has to do with pricing your work
  • The "know your zero" framework for understanding your own natural presence
  • The acting class critique that reframed everything Presilah teaches about perfectionism
  • Why "the fourth grader is king" and imperfection is what actually builds connection
  • Five simple ways to start building confidence in your kids today

This is for any mom who wants her kids (and honestly, herself) to walk into a room and stay in it.

Mentioned in this episode:

  • Presilah on Instagram: instagram.com/presilah
  • The Finer Points: discoverthefinerpoints.com
  • BossMom Community (free): bossmom.com/community
  • BossMom+: bossmom.com/join

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Paige Connell went from zero kids to four kids in under three years — foster care, adoption, two biological pregnancies, and a baby born during COVID while her husband, a blue-collar first responder, never worked a single day from home. What happened next is a story about the mental load of motherhood that every mom in a partnership needs to hear.

This isn't a conversation about chores. It's about the assumptions that build up without anyone saying a word, the resentment that follows, and the real conversations that change things. Paige didn't do her husband's laundry. He cooks dinner most nights. People have feelings about both of those things online. What actually matters is the system underneath, and how they built it.

You'll hear:

  • Why the mental load snowballs without anyone intending it to
  • The laundry rule Paige's mother-in-law gave her years ago (and why it's actually about resentment, not laundry)
  • Why defensiveness is normal, and what matters is what happens after
  • The "third option" between sucking it up and leaving
  • What to do when you're growing and your partner isn't
  • How to build a division of labor based on strengths instead of assumptions
  • What it actually looks like on the other side of two years of hard conversations

This one is for any mom who is carrying more than her share and doesn't quite know how to start the conversation.

Mentioned in this episode:

  • Paige on Instagram: @sheisapaigeturner
  • Paige's website: shesapaigeturner.com
  • Paige's Substack (Lessons Learned): substack.com
  • BossMom Community (free): bossmom.com/community
  • BossMom+: bossmom.com/join

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Laura Jennings was a college professor with a master's degree, doing everything she'd been taught to do — until her daughter was born and she realized the life she'd built didn't fit the mom she was becoming. Five months after discovering virtual assistance, she'd replaced her teaching salary. Two years later, she'd tripled it. Her daughter never spent a day in daycare.

In this episode, Dana and Laura get into exactly how moms can become virtual assistants using skills they already have — and why right now is one of the best possible moments to start.

You'll hear:

  • Why "too good to be true" is just a stage, and how to stack evidence until it becomes your new normal
  • The ladder of believability: how imposter syndrome fades when you take action instead of waiting to feel ready
  • Why "I'll work with anyone" is the wrong starting point — and how to find clients you actually enjoy working with
  • The AI question answered honestly: what VAs can use it for, and why it's not replacing them
  • The identity shift that nobody warns moms about — and why the flexible income path is one of the few structures that actually honors it
  • What moms with 10 to 20 hours a week need to know about the current market for contract work

This one is practical, personal, and full of permission for moms who've been sitting on the edge of making a move.

Mentioned in this episode:

  • Laura's free "Get Started as a VA" masterclass: laurajtraining.com/masterclass-registration-guest-podcast
  • Laura on Instagram: @hey.lauranicole
  • Laura on Threads: @hey.lauranicole
  • Your Virtual Assistant Coach podcast: Apple Podcasts
  • BossMom Community (free): bossmom.com/community
  • BossMom+ ($197/year): bossmom.com/join

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This week is an interview, and it's one of my favorites in a long time. I sit down with Keira Brinton, founder of JOA Publishing and known as The People's Publisher, a single mom of five who built a multi-million-dollar company in three years by merging deep faith with serious strategy. Keira is high energy in the exact way I am, so the two of us together will get you fired up. But she also gets vulnerable in a way I did not see coming.

The big idea: trusting your intuition is not woo, it's the fastest path to action. When you stop avoiding the thing you're scared of, your business can move at the speed of light.

You'll hear:

  • The "face your dragon" story, and how Keira unblocked nine months of stuck in two weeks
  • Why whatever you feel inside shows up in your outer world
  • An honest, tender conversation about friendship, loneliness, and outgrowing people as you grow
  • Why books are the one thing that lasts, and why real leaders need to write now
  • Keira's "ask, listen, do" method and how to actually hear the answer
  • Why moms are wired to stop receiving, and how to get it back
  • Why you can say yes before you're qualified, and act before it's perfect

This is a must-listen for any mom building a business who's felt stuck, scattered, or behind despite doing all the right things.

Mentioned in this episode:

  • Keira's Mini Book Activator Course ($197): go.keirabrinton.com/minibookactivator
  • Keira on Instagram: instagram.com/keirabrinton
  • BossMom Community (free): bossmom.com/community
  • BossMom+ ($197/year): bossmom.com/join

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This week isn't a how-to, it's a heart-to-heart. Dana sits down with meditation teacher Katy Rexing to talk about the midlife awakening for moms: that wobbly, something's-off, where-did-I-go season so many of us hit in our late 30s and 40s. If you've been quietly wondering whether something is wrong with you lately, this is the episode that tells you the truth. Nothing is wrong with you. You're right on schedule.

Katy rebuilt her entire life from the inside out after years of "perfecting perfection" led her straight into panic attacks she couldn't name. Dana shares her own panic attack on a bridge and the traumaversary behind it. Together they get into why this unraveling is by design, and how to meet it with peace instead of fear.

You'll hear:

  • Why almost every woman hits a wall around 40, and what "I am done being at war with you" really means
  • Why a panic attack is your body crying to be heard, not a sign you're broken
  • The case that this midlife awakening is by design, and why you shouldn't try to dodge it
  • Why you can't "just love yourself" yet, and the step almost everyone skips
  • How to stop riding the roller coaster of likes, gold stars, and outside validation
  • Dana and Katy's friendly debate on whether every mom should have a business
  • Why this is the most supported, least lonely time in history to do this inner work

This is a must-listen for any mom who's felt scattered, behind, or like she's quietly falling apart for no reason. You're not. You're right on time.

Mentioned in this episode:

  • Katy Rexing's website + WithIn podcast: katyrexing.com
  • Katy on Instagram (comment PRACTICE for her starter meditation toolkit): @katyrexing
  • BossMom Community (free): bossmom.com/community — where moms get help clarifying goals and building the focus skills to hit them
  • BossMom+ ($197/year): bossmom.com/join — the right marketing plan + implementation support for your business

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This week isn't an interview, it's a real, ranty discussion. Dana sits down with Jaclyn Orent, co-founder and frequency architect of the Cultural Catalyst Network, to break down one of the most important truths every mom needs to hear right now: you cannot out-strategy what you're feeling. No morning routine, no new funnel, no productivity hack is going to fix what's actually a frequency problem. And there's nearly 60 years of consciousness, change, and scaling science to back it up.

If you've ever felt scattered, behind, "off," or like you're working as hard as you can without it adding up — this is the episode that flips it.

You'll hear:

  • Why the rise and fall of empires happens every 80 years, and what that means for moms right now
  • The science of resonance and why moms are the natural cultural catalysts of this era
  • The "good enough economy" and why your voice is more valuable than ever
  • Dr. David Hawkins' scale of consciousness and the critical threshold of 200
  • The three-step "let go" practice that actually works (and why most affirmations don't)
  • The difference between self-sacrifice and true sacrifice
  • Why your kids cannot be your purpose (and what to do instead)

This is a must-listen for any mom who's felt the pull toward something bigger and didn't have the language for it.

Mentioned in this episode:

  • Jaclyn's free Science-Backed Secrets to Catalyzing Culture Masterclass: culturalcontribution.com/masterclass
  • Jaclyn on Instagram: @culturalcatalystnetwork
  • Jaclyn on LinkedIn: linkedin.com/in/jaclynorent
  • BossMom Community (free): bossmom.com/community
  • BossMom+: bossmom.com/join

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If you've ever resented your own schedule, this episode is for you. In this solo, Dana gets vulnerable and shares the one skill that changed her business, her motherhood, and her experience of life more than any strategy ever has. It's not a productivity hack. It's not a morning routine. It's the simple, life-altering practice of recognizing when you've drifted, and coming back to focus.

Recorded as Dana's last episode before turning 45, this is a reflective, honest look at the inner work that actually moved her business, the chiropractor analogy that reframed how she sits in discomfort, and the one line she says to herself that has replaced every affirmation she's ever tried.

If you've ever felt scattered, behind, or like your kids are the reason you can't get anything done, this is the episode that flips that.

You'll hear:

  • The one skill every mom should build before any other (and why it matters more than any tool)
  • Why your kids probably aren't the actual distraction, and what is
  • The chiropractor analogy for sitting in the discomfort of growth
  • The inner work that finally moved Dana's business forward (it wasn't strategy)
  • Dana's "I would never sabotage someone I love" line that replaces every affirmation
  • Why being cringe, quirky, and fully yourself is the whole point
  • The 5-step focus practice you can start today

This is for any mom who feels behind, scattered, or like she's working as hard as she can without it adding up.

Mentioned in this episode:

  • BossMom Community (free): bossmom.com/community — where moms get help figuring out their goals and building the focus skills to actually hit them
  • BossMom+ ($197/year): bossmom.com/join — the right marketing plan + implementation support for your business

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This week, Dana sits down with Irin Rubin, founder and CEO of MamaZen, a mental wellness app for mothers. Irin's story is one a lot of moms will recognize: a difficult first delivery, severe colic, hospitalization, PTSD in the second pregnancy, and the slow realization that the high-speed train of motherhood didn't have stops. What she discovered next changed everything: nervous system regulation isn't another thing to add to your overwhelm. It's the thing that makes the rest of your life feel possible.

If you've ever felt like the world keeps telling you to "just slow down," "just give yourself permission," or "just take a bath," and none of it actually helps, this episode is for you.

You'll hear:

  • Why the answer to overwhelm is never "do more" (and what actually works)
  • The science of fight-or-flight and why most moms live there by default
  • Irin's "math story" with her daughter, and how self-talk literally changes outcomes
  • Why your kids hear every word you say (including how you talk to yourself)
  • The line Irin uses to filter unsolicited advice without conflict
  • Why saying no gets easier (not harder) once your nervous system is regulated
  • How regulating your nervous system creates generational change for your kids

This is a must-listen for any mom who's tired of being told the answer is more self-care, more scheduling, more permission. The real answer is quieter, deeper, and works.

Mentioned in this episode:

  • MamaZen app (free 7-day trial, iOS and Android): mamazen.com
  • Book: MamaZen: The Parenting Method on Amazon
  • Irin on Instagram | Facebook | TikTok
  • Boss Mom Community (free): bossmom.com/community

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This week is different. It's not an interview, it's a real, ranty discussion. Dana sits down with buyer psychology expert Katie Read to break down something every mom growing a business needs to hear: right now is one of the easiest times in a decade to grow a business as a mom. Big companies are hunting small audiences. AI just made your voice the most valuable thing you own. And the rules for how you build, sell, and show up have completely changed in your favor.

If you've ever felt behind, too small, or like you needed a bigger platform before you "really" started, this episode is going to flip that.

You'll hear:

  • Why "the fourth grader is king" and why being two steps ahead is enough
  • The "good enough economy" and why it's coming for regurgitation businesses
  • The scars vs. wounds framework for vulnerability that builds authority (not pity)
  • Why newsletters are roaring back, and why your messy human voice is gold right now
  • How to use AI for structure without letting it steal your voice
  • First principles thinking: why the old "video module + Facebook group" model is breaking
  • The two (and only two) things you should actually be using AI for in your business

This is a must-listen for any mom running an online business.

Mentioned in this episode:

  • Katie's free AI prompts for buyer psychology: buyerpsych.com/freeprompts
  • Katie's Incubator program (rebuild your offer for the 2026 buyer): incubator.katieread.com
  • Katie's main site: BuyerPsych.com
  • Boss Mom Community (free): bossmom.com/community
  • Boss Mom Plus: bossmom.com/join

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The world is swirling my beautiful BossMom! AI, shifting buyer behavior, businesses opening and closing overnight. So what should mom entrepreneurs actually focus on right now? In this episode, Dana gets real about the difference between hustling (good!) and hustle culture (not so much), why AI is the crockpot of our generation, and exactly how she's using ChatGPT and Claude to run her life and scale Boss Mom, without burning out.

You'll hear:

  • Why "slow down" isn't always the right advice (and what to do instead)
  • How Dana uses ChatGPT as her personal assistant, and her midnight therapist
  • The three things Claude does better than anything else for mom entrepreneurs
  • The "last 10%" problem that's keeping most moms invisible
  • Why nano communities are quietly winning (and why that's incredible news for you)

Plus a vulnerable behind-the-scenes story about a midnight spiral, a partner conversation, and how AI helped Dana reset before bed.

Whether you're scaling a business, juggling clients, or just trying to figure out what to do with all the AI noise, this episode will give you a clearer, more permission-filled path forward.

Mentioned in this episode:

  • Boss Mom Community (free): bossmom.com/community
  • Boss Mom Plus ($197/year): bossmom.com/join
  • Nurture to Convert Messaging Strategist Certification: bossmom.com/ntccert

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Dana invited Katie Reed onto the show after reading just one of her emails — and this conversation did not disappoint. Katie is a Forbes-featured buyer psychologist and AI strategist who spent 20 years as a psychotherapist before turning her expertise toward why people buy (and why they don't). In this episode, Dana and Katie dig into the Castle Guard Framework — four core psychological guards that run every purchase decision — and why traditional objection-handling actually makes things worse. They also get into the "husband objection," how to use AI to understand your buyers at a deep level, and why your customers aren't objecting at all — they're protecting themselves.

What We Cover

  • IntroWhy Dana invited Katie on after just one email — and what that says about great messaging
  • MindsetScars vs. wounds: the difference between vulnerability that builds connection and vulnerability that invites pity
  • FrameworkBuyers don't object — they guard. The psychology behind why your sales tactics may be making things worse
  • Guard 1Drive — emotional motivation, urgency, and whether someone has the energy to actually do something
  • Guard 2Identity — current vs. aspirational identity, belonging vs. uniqueness, and why moms tend to nail this one
  • Guard 3Risk — financial, functional, social, and self-blame risk (and why a money-back guarantee isn't enough)
  • Guard 4Pattern — the most overlooked guard: daily habits, status quo bias, and how disruption stops people cold
  • TacticsSupporting the defense: the therapy technique that works just as well in sales calls
  • Real TalkThe "talk to my husband" objection — and Dana's conversion-boosting trick for handling it with integrity
  • AIUsing AI to understand your buyers at scale — and Katie's "fetch" prompt trick for auditing your sales page
  • BonusKids, entrepreneurship, and why we should stop making our children wait to create value

Key Takeaways

  • Buyers guard — they don't object. Meeting them where they are relaxes the guard; fighting it tightens it.
  • Every purchase runs four internal scans: Drive, Identity, Risk, and Pattern. Your messaging needs to address all four.
  • "Time and money" are almost never the real objection — they're surface-level stand-ins for something deeper in one of the four guards.
  • Supporting the defense (a therapy technique) is one of the most powerful sales tools you're not using.
  • AI is your best tool for understanding buyer psychology at scale — use it on your transcripts, reviews, and sales calls.
  • Share from scars, not wounds. Your audience shouldn't have to be your therapist.

Resources + Links

Guest Resource Free AI Buyer Psychology Prompts Katie is dropping a free resource with 10 prompts to help you understand the psychology of your specific buyers. Join her email list to get it plus a new AI prompt every week.

  • Katie's main site (Castle Guard Framework)buyerpsych.com
  • Katie's consulting & speakingkatieread.com
  • Join the Boss Mom Community (free)bossmom.com/community
  • Upgrade to Boss Mom Plus — $197/yearbossmom.com/join

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Dana met Amanda Northcutt at a Circle event and was immediately struck by how Amanda showed up — traveling, exploring, fully in visionary mode while her business ran without her. In this conversation, Amanda shares how she got there: from a health crash at 26 that forced her to reinvent her career, to building Level Up Creators into a team of 20 that constructs real, scalable businesses for thought leaders. Along the way, Dana and Amanda dig into the identity work that holds so many of us back, why experts are actually becoming more valuable in the age of AI, and the five things every recurring revenue business must have.

What We Cover:

  • IntroHow Dana met Amanda and why she was the most valuable person in the room
  • BackgroundAmanda's journey from workaholic to 20-hr weeks to founding Level Up Creators
  • MindsetPlaying small even after big success — and how to peel off everyone else's expectations
  • IdentityWhy we link growth with losing ourselves (and how to flip that script)
  • FrameworkThe 5 things every successful recurring revenue business must have
  • AI + ExpertsWhy the age of AI is actually the best time to be an expert — the HEARR framework
  • Wrap-upMoney, bad people, and why growth is the most loving thing you can do for yourself

Connect with Amanda:

  • Connect with Amanda on LinkedInlinkedin.com/in/northcuttamanda
  • Level Up Creatorsmrraccelerator.com
  • Email amanda@welevelupcreators.com
  • LinkedIn linkedin.com/in/northcuttamanda

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

  • Join the Boss Mom Community (free)bossmom.com/community
  • Upgrade to Boss Mom Plus — $197/yearbossmom.com/join

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In this episode, Dana unpacks something so many moms in business quietly carry: self-doubt, imposter syndrome, and the feeling that maybe success just isn't meant for them.

But what if that's not actually the problem?

What if the real issue is that success feels unsafe?

Dana shares why moms often reject abundance without even realizing it, the hidden "mom math" that keeps women small, and the belief systems that make success feel like a threat to motherhood, relationships, identity, and worth.

Inside this episode, she explores:

  • why moms aren't usually afraid of failure
  • the real reason success can feel scary
  • the 3 beliefs that keep moms playing small
  • why abundance doesn't make you a bad person
  • how your business can model self-worth and emotional honesty for your kids
  • what it means to stop rejecting the life you actually want

If you've ever felt torn between wanting more and feeling guilty for wanting it, this episode is for you.

✨ Join the free Boss Mom community: bossmom.com/community

✨ Explore Boss Mom Plus: bossmom.com/join

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In this episode, Dana sits down with Wendy Snyder to talk about her new book, Fresh Start Your Family: Powerful Parenting to Restore Peace in Your Home, and the deeper truth behind raising strong-willed kids.

This conversation goes far beyond parenting tactics. Dana and Wendy unpack the connection between shame, perfectionism, nervous system regulation, emotional literacy, and the invisible burden so many moms carry when they feel responsible for fixing everything.

They talk about why the traits we're taught to tone down in ourselves and our kids are often the very things that make us powerful, resilient, and uniquely suited for the lives we're meant to live.

In this episode, they discuss:

  • why strong-willed kids are not a problem to solve
  • how shame gets passed down through parenting systems
  • the connection between perfectionism and control
  • why play, curiosity, and emotional honesty matter so much
  • how to help kids learn peaceful conflict resolution
  • what moms can let go of so they stop carrying the weight of everything

Connect with Wendy:

Book: Fresh Start Your Family — FreshStartFamilyOnline.com/pre-order

Podcast: Fresh Start Family Show

Instagram: @freshstartwendy

Free Strong-Willed Kids Learning Bundle: FreshStartFamilyOnline.com/secrets

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I tried something a little different… and honestly, it blew my mind.

I uploaded my thoughts about going all in on my business into NotebookLM and had it turn everything into a podcast episode—hosted by two AI personalities who broke down my belief system in real time.

What they uncovered?

Way deeper than I expected.

In this episode, we explore:

  • why moms in business aren't actually stuck because of strategy
  • the emotional blocks behind visibility and growth
  • the concept of the "exposure tax" and why success can feel scary
  • why stepping back isn't failure—it might be exactly what you need
  • how to know what you're truly "all in" on (and what you're not)

This conversation is raw, insightful, and honestly… a little wild.

If you've ever felt torn between wanting more and being afraid of what that might require, this episode is for you.

✨ Join the Boss Mom community:

BossmomJoin the BossMom Community & App for free

✨ Explore Boss Mom Plus (our membership with tools, support, and guidance):

BossmomBossMomPlus

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Dana Malstaff 56 mins Edit Reply Stop Letting My Title Cost Me Clients: Focus on Frameworks, Not Labels

In this episode, I explain how what I call myself—my title and even my business name—can actually confuse the market and keep me from getting the clients I want and building consistent income. After coaching thousands of women, I've seen that trying to be clever with a unique title backfires, so I need to stop making my title creative and instead focus on the framework I use to take someone from a problem to a transformation. I also share how titles can get tangled with my identity, especially as a mom whose sense of self keeps evolving, so I shouldn't pin my identity to a label. Finally, I challenge the old idea that I need a perfect business card or bio, and I invite listeners to email me or join the Boss Mom community to keep the conversation going.

00:00 Titles That Repel Clients

00:20 Welcome to Boss Mom

00:44 Stop Being Clever

01:39 Sell a Framework

02:45 Titles and Identity Traps

03:40 Lead With Results

04:49 Ditch the Business Card

05:44 Bios and Relationship Building

06:20 Framework Sweet Spot

06:43 Next Steps and Wrap Up

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana gets real about something nobody tells you when you start your own business: nobody is coming to promote you. You're both the employee stuck in the trenches AND the CEO who decides promotions—so why are you still waiting for someone to tap you on the shoulder and tell you you're ready for the next level?

Dana breaks down the three specific things keeping mom entrepreneurs stuck in the same role, making the same money, and doing the same work without any exit strategy in sight. She explains why you need both a promotion plan AND a retirement plan for your business (and no, not the 401k kind—she's talking about how you actually get out of the content game, the service-providing game, the doing-all-the-things game).

From why you don't even realize a promotion is what you need, to how the Messaging Map Strategist Certification teaches you to sell before you master the skill (because confidence comes from talking about it, not waiting until you feel "ready"), this episode will shift how you see your trajectory. Plus, Dana shares why giving yourself a promotion isn't just good for your business—it's good for your kids to witness. Because model, don't martyr, always.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: →https://bossmom.com/sales-marketing/promotion/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+.

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

What You'll Learn in This Episode: ✨ Why nobody is coming to promote you (and why that's actually good news once you accept it)

✨ The three specific things keeping you stuck in the same role making the same money

✨ Why you need both a promotion plan AND a retirement plan for your business

✨ How to identify what systems you'd be promoting yourself for (hint: you probably don't even know what you're good at yet)

✨ Why the Messaging Map Strategist Certification teaches you to sell BEFORE you master the skill

✨ The difference between "I don't have the skills" and "I don't have the confidence" (and which one is really holding you back)

✨ Why giving yourself a promotion is actually good for your kids to witness

Ready to move from service provider to strategist? The Messaging Map Strategist Certification is designed specifically for moms who are done trading time for money and ready to step into strategic, leveraged work that pays what you're actually worth. Check out https://go.nurturetoconvert.com/ntc-mapping-cert-sales-page to learn how you can give yourself the promotion you've been waiting for.

Success doesn't come from doing more—it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm.

Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel.

Don't forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

Elevate the routines you live in. Head to cozyearth.com and use code BOSSMOM for up to 20% off. And if you get a Post-Purchase Survey, be sure to mention you heard about Cozy Earth right here!

Dana is obsessed with their Classic Cuddle Blanket. It feels like a weighted blanket and is so amazing she got a second one because her daughter kept stealing hers.

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Friendship Breakups, Boundaries vs. Capacity, and Building Communities of Understanding At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana sits down with Annalie Bloomfield, author of Unapologetic: Unshackle Your Shame, Reclaim Your Power, for a refreshingly honest conversation about something nobody warned us about: friendship breakups in our 40s. They dive into why so many women are experiencing major friendship shifts right now, the difference between boundaries (exhausting) and raising your standards (empowering), and why your kids watching you pursue your dreams isn't selfish—it's the opposite of self-sacrifice.

Annalie shares her powerful reframe: stop trying to set boundaries and start raising your standards. When you elevate what you're willing to accept for yourself, people naturally rise to meet you there—or they don't, and that's okay too. Dana introduces the concept of "unlimited capacity" versus the scarcity mindset that tells us we can't handle noise, chaos, or complications. They both agree: when you're in the right spaces with the right people, you discover you actually have infinite capacity for connection.

From "paint your truck first" (Dana's reminder never to self-sacrifice like her birth father did) to "model, don't martyr" (the mantra every mom entrepreneur needs), this conversation will make you rethink everything you've been told about being a "good mom" and a "good friend." Plus, they explore why micro-communities and "communities of understanding" are the future—because sometimes you need different people for different parts of your life, and that's not only okay, it's healthy.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/boss-mom-podcast/friendship-breakups

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+.

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

What You'll Learn in This Episode: ✨ Why friendship breakups are happening to so many women right now (and what the Fire Horse year has to do with it)

✨ The powerful difference between setting boundaries (exhausting) and raising your standards (empowering)

✨ How to shift from "I can't handle this" to "I have unlimited capacity for the right things"

✨ Why emotional honesty with your kids is the most important skill you can model

✨ What "communities of understanding" are and why they're the future of connection

✨ Why self-sacrifice doesn't make you a better mom—it just makes you depleted

✨ How to curate connections with discernment instead of obligation

Success doesn't come from doing more—it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm.

Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel.

Don't forget to like, comment, and subscribe for more episodes!

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div]:bg-bg-000/50 [&_pre>div]:border-0.5 [&_pre>div]:border-border-400 [&_.ignore-pre-bg>div]:bg-transparent [&_.standard-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.standard-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8 [&_.progressive-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.progressive-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8"> _*]:min-w-0 gap-3 standard-markdown"> At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana tackles one of the most controversial beliefs she holds: your children should not be your purpose. Before you close this tab, hear her out—because this distinction might be the most liberating thing you hear all year.

Dana opens up about why believing your kids are your only purpose actually burdens them with the weight of your unfulfilled dreams. She shares a heated debate she had at a Circle event where someone completely misunderstood what she meant, and breaks down the critical difference between "my kids ARE my purpose" versus "my kids GIVE ME purpose." One creates guilt, shame, and disconnection. The other creates fuel, integration, and a reciprocal relationship where you empower each other.

From her five-year-old daughter's problem-solving at a pumpkin patch ("Mom, get your computer and make money while we're in the bouncy house!") to why she believes modeling beats martyring every single time, Dana challenges everything you've been told about what it means to be a "good mom." The real lesson? When you pursue your dreams openly and involve your kids in age-appropriate ways, you don't create disconnection—you create a team. And your kids learn more from watching you build something meaningful than from you sacrificing silently and resenting it later.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/boss-mom-podcast/purpose/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. →

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

What You'll Learn in This Episode: ✨ Why "your kids are your purpose" is actually burdensome to your children (and what to believe instead)

✨ The game-changing difference between kids BEING your purpose vs. kids GIVING you purpose

✨ Why modeling beats martyring every time—and what that actually looks like in practice

✨ How to involve your kids in your work in age-appropriate ways (from toddlers to teens)

✨ The disconnection trap: why shame and isolation around your ambitions harm your relationships more than the ambitions themselves

✨ Dana's "model, don't martyr" philosophy and why your kids need to see you pursue your dreams

Success doesn't come from doing more—it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm.

Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel.

Don't forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

Elevate the routines you live in. Head to cozyearth.com and use code BOSSMOM for up to 20% off. And if you get a Post-Purchase Survey, be sure to mention you heard about Cozy Earth right here!

Dana is obsessed with their Cuddle Blanket. It feels like a weighted blanket and is so amazing she got a second one because her daughter kept stealing hers.

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div]:bg-bg-000/50 [&_pre>div]:border-0.5 [&_pre>div]:border-border-400 [&_.ignore-pre-bg>div]:bg-transparent [&_.standard-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.standard-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8 [&_.progressive-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.progressive-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8"> _*]:min-w-0 gap-3 standard-markdown"> At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana sits down with therapist and author Elijah Weinstein to talk about the quiet drift that happens in marriages when kids enter the picture. From unspoken expectations and the myth of empathy to practical tools like the import/export list and full communication, he shares honest and actionable lessons on how to stop growing apart and start showing up for each other again. You don't need a perfect marriage to start strengthening it, you just need the willingness to say the hard things out loud and give your partner the full picture instead of expecting them to connect dots you never drew.

Elijah's book, From I Do to We Do, is available starting March 17, 2026. Find it and all the links at eliweinsteinlcsw.com, or connect with him on Instagram at @eliweinstein.lcsw.

This episode is brought to you by Cozy Earth.

Elevate the routines you live in. Head to cozyearth.com and use code BOSSMOM for up to 20% off. And if you get a Post-Purchase Survey, be sure to mention you heard about Cozy Earth right here!

Dana is obsessed with their Cuddle Blanket. It feels like a weighted blanket and is so amazing she got a second one because her daughter kept stealing hers.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/relationships/how-to-stay-conn…ds-eli-weinstein/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/free-app?utm_source=LibSyn&utm_medium=Podcast&utm_campaign=Free+App&utm_id=Join+the+free+BossMom+App It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why the slow drift in marriage often starts after having kids and what to do about it ✨ How unspoken expectations quietly build resentment and how to stop the cycle ✨ The difference between empathy and sympathy and why sympathy might actually serve your relationship better ✨ What the Holy Trinity framework is and how it can transform the way you communicate with your partner ✨ How the import/export list can help you and your partner get on the same page before small things become big ones ✨ Why full communication is less about talking more and more about giving your partner the whole picture Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana opens up about the constant struggle moms face when deciding where to put their energy and time. From choosing to cuddle her sick kids all week to flying to Arizona for a mastermind event, she shares the raw truth that being busy isn't the same as being effective. She breaks down why every strategy "works" but most of us are stuck because we lack clarity on what we're actually building. The real lesson? You can't delegate, scale, or find freedom without absolute clarity on who you're serving and why. You don't need more time management tips, you need to get brutally honest about where you're wasting energy on busy work instead of building something that actually gives you the freedom to choose the cuddles when it matters most.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/boss-mom-podcast/finding-clarity/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/free-app?utm_source=LibSyn&utm_medium=Podcast&utm_campaign=Free+App&utm_id=Join+the+free+BossMom+App It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why being busy doesn't equal being effective (and how to tell the difference) ✨ The real reason every strategy "works" but you're still stuck spinning your wheels ✨ How to do a time and energy audit that reveals where you're wasting your effort ✨ Why you can't delegate, scale, or build freedom without absolute clarity first ✨ The questions you need to ask yourself to get clear on what you're actually building Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana opens up about the internal war every mom faces between the woman she was before kids and the mother she's become. From feeling guilty about wanting more to recognizing how that inner turmoil affects your kids, she shares why saying things out loud and knowing what you actually want are the only two things that will stop the cycle of overwhelm and mom guilt. You don't need to sacrifice your dreams to be a good mom, you just need to stop fighting yourself and start voicing what you really want in a space where other moms actually get it.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/free-app?utm_source=LibSyn&utm_medium=Podcast&utm_campaign=Free+App&utm_id=Join+the+free+BossMom+App It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why the internal war between the woman you were and the mother you've become is affecting your kids, your business, and your relationships ✨ The two non-negotiable practices that will stop the cycle of overwhelm and mom guilt for good ✨ How saying things out loud in a safe space unlocks the genius mom brain you know you have ✨ Why knowing what you actually want (not what you think you should want) changes everything ✨ How the three parts of yourself (woman, mother, voice) can work together instead of tearing you apart Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this article, Dana reveals the primary reason moms struggle to hit their goals: isolation. Despite being constantly surrounded by people, moms are silently battling guilt, self-doubt, and internal conflict about whether they're making the right choices. She introduces a powerful framework (Speak, Find, See, Hope, Reflect, Achieve) that breaks the cycle of isolation and cures mom guilt by getting you to say things out loud, find your circles of understanding, and realize you're not alone in your struggles. From learning how to receive without constantly proving your worth to understanding that wanting more doesn't make you selfish, Dana shows you how clarity and freedom come from breaking the silence. You don't need to have it all figured out, you just need to stop isolating yourself and start saying the things you've been keeping silent.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/say-it-out-loud-…m-guilt-for-good/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom. → https://bossmom.com/community?utm_source=LibSyn&utm_medium=Podcast&utm_campaign=Free+Community&utm_id=Join+the+free+BossMom+Community It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Article:

✨ Why isolation (not lack of hustle) is the real reason you're not hitting your goals ✨ The difference between guilt and shame, and why mom guilt has become such a huge issue for our generation ✨ How to break the isolation cycle with a proven framework: Speak, Find, See, Hope, Reflect, Achieve ✨ Why saying things out loud in the right circles is the key to curing mom guilt ✨ How to learn to receive support, love, and money without constantly proving your worth

Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana gets vulnerable about something most mom entrepreneurs hide: starting over. After stepping back from Boss Mom to navigate grief, family changes, and rebuilding herself, Dana shares why the shame around starting over is keeping us stuck—and how breaking that silence changed everything. She reveals why Silicon Valley celebrates rebuilding every five years while moms treat it like failure, what isolation actually does to your business and creativity, and how stepping away doesn't mean you failed—it means you're human. With major entrepreneurs like Amy Porterfield and Jenna Kutcher publicly stepping back from parts of their businesses, Dana makes the case for why we need to normalize the start-stop cycle for moms and show our kids what real resilience looks like.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/starting-over/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. →

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

What You'll Learn in This Episode:

✨ Why stepping back from your business doesn't make you a failure—it makes you human

✨ How breaking the silence about struggling changed Dana's entire trajectory in 6 months

✨ What isolation actually does to your creativity, motivation, and ability to sell

✨ Why Silicon Valley celebrates rebuilding while moms hide it in shame

✨ The real power moms have when we stop isolating and start showing our resilience

✨ How to have the conversation that will break you out of stuck mode and into hope

Success doesn't come from doing more—it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm.

Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel.

Don't forget to like, comment, and subscribe for more episodes!

About BossMom:

BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana sits down with Lauren Falesnik, founder of GILi Guise, a kids' clothing brand born from a simple mom problem: finding jeans her toddler would actually wear. Lauren shares how she went from stay-at-home mom to entrepreneur without sacrificing her presence with her kids, proving that you don't have to choose between motherhood and building something meaningful. From sourcing denim in her basement to launching a thriving business in 2024, Lauren gets honest about the tears, the late nights, and the conversations she had to have with her kids about Mommy's work. She reveals how she manages routine, guilt, and growth while expecting baby number three, and why moms already have every skill they need to build a business. You don't need the perfect time or a flawless plan, you just need to solve a problem you care about and trust that you'll figure it out along the way.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/need-to-move-lauren-falesnik/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/free-app?utm_source=LibSyn&utm_medium=Podcast&utm_campaign=Free+App&utm_id=Join+the+free+BossMom+App It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why there's never a "perfect time" to start a business as a mom and how to just make it work ✨ How to integrate work and motherhood without choosing one over the other ✨ The real conversations you need to have with your kids about Mommy's work (and why they're easier than you think) ✨ Why routine is your secret weapon for managing business and family without losing your mind ✨ How moms already have every operational skill needed to run a successful business (and why corporate doesn't recognize it) ✨ What to do when you're afraid of failure and how to lean on community instead of going it alone

Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana breaks down the five non-negotiables for moms building sustainable businesses. From understanding why isolation kills momentum to getting brutally honest about whether you need money now, are monetizing your healing, or want impact and visibility, each reason requires a completely different strategy. She explains why traditional time management fails moms, introduces the three internal parts (Mom, Woman, Voice) fighting for your attention, and reveals why messy, authentic marketing is now your biggest competitive advantage. You don't need more time or fewer responsibilities to succeed, you just need to stop building like someone without kids and start creating a business that fits your actual life.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/uncategorized/the-guaranteed-w…ou-cannot-ignore/ ‎ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://go.bossmom.com/optin-bossmom-free-community It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why building your business in isolation is killing your momentum and the three types of people you actually need ✨ The three real reasons moms build businesses and why using the wrong strategy for your reason keeps you stuck ✨ Why traditional time management doesn't work for moms and the 10-minute framework that does ✨ The three parts of yourself (Mom, Woman, Voice) at war inside you and how to stop the internal conflict ✨ Why messy, unpolished marketing is now your biggest advantage and how to use it to build real connection

Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana opens up about the challenge of receiving love and support as a mom—and why we're often the ones standing in our own way. From realizing she never asked for her own Christmas stocking to understanding that people can't read our minds the way we read theirs, she shares the raw and honest truth about mom resentment, over-giving, and the guilt that comes with doing it all in silence. She explains how knowing what you want, identifying where you get resentful, and actually asking for help can transform your relationships and your boundaries. You don't need to do it all alone to be a good mom—you just need the courage to tell the people who love you how they can show up for you.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/uncategorized/how-to-receive-love-and-support/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → bossmom.com/community It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why you're not bad at receiving love—you've just never asked for what you actually need ✨ How to identify where you get resentful (because that's exactly where you need help) ✨ Why people can't read your mind the way you read theirs—and what to do about it ✨ The difference between setting boundaries and still doing everything yourself ✨ How to teach your kids (and partner) how you actually feel loved and supported ✨ Why your problems aren't special—and why that's actually the best news you'll hear today Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

Dana sits down with Leah Remillet to tackle the guilt and hesitation that stops moms from pursuing their business dreams. From the gender gap in confidence (men apply for jobs at 60% qualified, women wait for 100%) to the damaging cultural myth that good mothers must sacrifice everything, Leah shares why that persistent business idea on your heart isn't accidental, it found you because you're meant to act on it. She reveals the truth about successful mom entrepreneurs: they don't do everything alone, they build systems that create freedom, and they bring their kids into the journey instead of hiding their ambitions. You don't need perfect credentials or the ideal setup to start building a business, you just need to stop waiting for permission that will never come and take action before that dream finds someone else who will.

Connect with Lea: Instagram: @leahremillet

Facebook: Leah Remillet

Explore More Resources from BossMom Download BossMom for free now! The BossMom app is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com/community 📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/leah-remillet/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/resources 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why women wait for 100% readiness while men move forward at 60% (and how to break this pattern) ✨ The truth about the "sacrifice myth" and why martyrdom isn't what your kids need from you ✨ How successful mom entrepreneurs use systems to create freedom (not burnout) ✨ Why strong, independent women actually love help and how to stop doing everything alone ✨ How to bring your kids into your business journey instead of hiding your ambitions from them ✨ Why that persistent business idea found you on purpose and what happens if you keep ignoring it Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business, you're here to build a life that makes room for both. Find more resources, support, and community right here →https://bossmom.com/community

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana breaks down the critical difference between sharing that builds your business and sharing that kills sales. She explores the concept of wounds versus scars—why sharing too soon can make customers back away, and how waiting for the lessons to crystallize creates content that converts. From her own experience with grief tanking her revenue to learning when vulnerability becomes a powerful teaching tool, Dana gives you the framework to know exactly what to share online and when to share it.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/uncategorized/vulnerability 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ The relatability factor: what makes content connect versus what pushes people away ✨ Wounds vs. scars: the critical framework that determines if your vulnerability builds or tanks sales✨ Why "monetizing your healing" sabotages your business (and what to do instead) ✨ The two questions to ask before sharing anything online ✨ How to know when shame has transformed into a lesson worth teaching ✨ Why your audience isn't the same as your inner circle (and why that matters)

Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.comhttps://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana sits down with Dr. Shannon Irvine to explore why your brain actively works against your business growth—and how to rewire it. From hitting invisible revenue ceilings to the "I'll just do it myself" trap that keeps mom entrepreneurs stuck, Shannon shares the neuroscience behind why all your strategies aren't working. She reveals how limiting beliefs programmed in childhood create subconscious patterns that sabotage success, and walks through her proven 67-day framework for building new neural pathways that make scaling, delegating, and wealth feel safe. You don't need more hustle or willpower—you need to understand how your brain works and intentionally rewire it for the success you're building.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/shannon-irvine/ 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why your brain perceives growth as a threat—and how that creates invisible revenue ceilings

✨ The neuroscience behind procrastination, perfectionism, and the "I'll just do it myself" trap

✨ How childhood programming creates limiting beliefs that sabotage your success (without you even knowing it)

✨ Why you can't out-hustle your subconscious patterns—and what actually works instead

✨ Dr. Shannon's 67-day framework for rewiring your brain to make scaling, delegating, and wealth feel safe

✨ How to shift your identity from "doer" to "leader" so you can finally scale beyond your personal capacity

✨ Why skepticism is the only thing standing between you and your next level

Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana addresses the spiral every mom entrepreneur knows too well: when your brain has 80,000 tabs open and everything feels equally important. She reveals how we condition everyone around us to need us, making it impossible to prioritize effectively. Dana introduces the FEE test and ROI framework to help you distinguish between being busy and being productive, shares why not all time with your kids has the same value (and why that's okay), and explains the three-step process to pull yourself back when you're overwhelmed. From the guilt of wasted time to the reality of managing multiple "babies" in your business, she gets honest about what it takes to stop spiraling. You don't need a perfect system—you just need clarity on what actually moves the needle.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → https://bossmom.com/articles/chaos-of-motherhood/ 📚 Want more conversations like this? Browse our full library of articles: → https://bossmom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/27 It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why moms become "the rock" everyone depends on—and how that conditioning makes it impossible to prioritize effectively ✨ The FEE test framework (Financial, Environmental, Emotional) for making strategic decisions about where your energy goes ✨ How to calculate ROI on everything in your life—yes, even time with your kids—to figure out what actually moves the needle ✨ Why burning yourself out on tasks that feel productive doesn't move your business forward (and how to spot the difference) ✨ The "ten babies at once" problem and why you can't sustain high-intensity focus across multiple priorities simultaneously ✨ The 3-step process to pull yourself back from spiraling: identifying priorities, calculating ROI, and choosing your biggest lever ✨ Why your body will protect you from burnout if you keep exhausting yourself on the wrong things—and what to do instead Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

Dana and Krista get real about why starting a business might be the smartest parenting move you'll ever make—not just for the income, but for the life skills your kids absorb by watching you. They discuss breaking rules vs. following them, teaching autonomy through example, and why hiding your struggles from your kids means they miss the entire lesson. Krista shares how her 16-year-old daughter Bri landed her first job after watching her mom fearlessly approach local business owners, and Dana explains why she believes 100% of moms should have a business—even if it's small, seasonal, or just brings in vacation money. This is an empowering, slightly ranty conversation for any mom who wants to raise kids who question the status quo and create their own path.

Want to surround yourself with moms who think differently and stop feeling like you're the only one?

https://bossmom.com/futureme

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → bossmom.com

📝 Check out the full article that pairs with this episode:

https://bossmom.com/articles

📚 Want more conversations like this? Browse our full library of articles: → https://bossmom.com/articles/ 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://boss-mom.com/resources It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Why starting a business teaches your kids skills that schools, universities, and corporate jobs never will—like conflict resolution, communication, and risk assessment. ✨ How to stop hiding your entrepreneurial journey from your kids and why showing them the hard parts is just as important as celebrating the wins. ✨ The difference between raising rule-followers and raising kids who question the status quo and create their own opportunities. ✨ Real examples of how watching a mom build a business translates into confident, capable teenagers (like Krista's daughter Bri landing her first job). ✨ Why entrepreneurship is one of the most powerful self-development journeys you'll ever take—and how that transformation benefits your entire family. ✨ How to teach your kids autonomy and resilience by modeling what it looks like to break rules, assess consequences, and pivot when something isn't working. Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

A woman in a flowing gown and heels carefully straps on knee pads, positions herself at the top of a staircase, and deliberately throws herself down the stairs. It sounds absurd. Maybe even reckless. But when you understand why Michelle Lang does this—and what it represents—it becomes one of the most honest conversations about motherhood you'll ever encounter.

After 12 years away from her career as a professional stunt performer, Lang has returned to throwing herself off buildings, getting hit by cars, and tumbling down staircases. But this isn't just about revisiting old skills. It's about what happens when mothers finally get enough mental space to ask themselves a devastating question: "Who am I if I'm not just someone's mom?"

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com 📝 Check out the full article that pairs with this episode: → Reclaiming Joy: Michelle Lang's Journey 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → bossmom.com/join It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ Rediscovering your sense of self as a mom ✨ The importance of embracing vulnerability and play for personal growth ✨ How losing yourself in motherhood is common, but reclaiming your identity is possible ✨ Why finding joy and allowing yourself to have fun is essential for both mental and physical well-being ✨ The role of self-compassion and permission in overcoming the pressure of being a "perfect" mom and career woman Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here →bossmom.com Connect withMichelle Lang here: @themichellelang

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana sits down with Amanda Goetz, a two-time founder, four-time CMO, and single mom of three, to discuss the lessons from her journey of burnout to balance. Amanda shares how her debut book Toxic Grit came to life, stemming from her own cathartic process of healing after a tough few years. From learning to compartmentalize her roles as a mom, entrepreneur, and partner, to realizing the importance of focusing on what you want, Amanda's insights are a game-changer. She opens up about how embracing complexity and letting go of the pressure to be perfect can lead to a more fulfilling and intentional life. Tune in to hear how Amanda's journey can help you redefine success and create a life where you don't just survive, but actually love what you have.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com/ 📝 Check out the full article that pairs with this episode: → Amanda Goetz on Finding Balance 📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles 🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources 💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bosmmom.com/bossmomplus It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone. What You'll Learn in This Episode: ✨ How Amanda turned burnout into her book, Toxic Grit ✨ The importance of focusing on positive outcomes ✨ The power of compartmentalizing your roles to avoid burnout ✨ Why chasing perfection leads to burnout and how to stop ✨ Redefining success to align with your values ✨ Embracing your full, multi-dimensional self as a mom and entrepreneur Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com/bossmomplus Connect with Amanda Goetz here: @theamandagoetz

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At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana sits down with Cynthia Garcia—an unstoppable entrepreneur, four-time founder, and the powerhouse creator behind the SELF-Made Movement. Cynthia is on a mission to help women embrace aging with confidence, rewrite the stories we've been told about getting older, and build empires while doing it.

From growing up in poverty to launching Rewritten, a beauty brand that's redefining what aging beautifully means, Cynthia shares how self-reinvention, clarity, and inner confidence have shaped every chapter of her journey. This episode is more than inspiring—it's a wake-up call to every woman ready to own her power at any age.

You'll walk away with tangible steps to rewrite your story, show up as your future self today, and embrace the movement → momentum → velocity mindset that creates unstoppable growth.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/cynthia-garcia

📚 Want more conversations like this? Browse our full library of articles → https://bossmom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://bossmom.com/resources

Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+ → https://bossmom.com/bossmomplus It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

What You'll Learn in This Episode: ✨ Why aging isn't about fading—it's about accumulating power, wisdom, and resilience. ✨ How to rewrite your life story and create the future you want. ✨ Why confidence starts within and radiates outward. ✨ Cynthia's daily habits for feeling vibrant, energized, and beautiful from the inside out. ✨ The mindset shift that creates movement → momentum → velocity in both business and life.

Success doesn't come from doing more—it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you simplify your message, take action, and grow your business without the overwhelm.

Your audience is ready for you. Now it's about showing up in a way that works for you.

Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel.

Don't forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both.

Find more resources, support, and community right here → https://bossmom.com/bossmomplus

Connect with Cynthia Garcia here:

rewrittenbeauty

https://www.cynthiagarcia.com/

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In this episode, Dana shares the unexpected lesson that came from a nearly empty networking event and how it revealed two hidden habits keeping most mom entrepreneurs stuck: deferring their dreams and doing everything themselves.

She dives deep into the mindset behind why moms say "it's just easier if I do it," how that belief quietly sabotages our growth, and what to do instead. You'll learn Dana's favorite framework—Start, Stop, Continue, Delegate—and how to finally start building the support, systems, and future you've been dreaming about.

If you've ever caught yourself thinking "I'll focus on that later," this episode is your wake-up call that your future dictates today.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/your-future-dictates-today

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

What You'll Learn in This Episode: * The two hidden mindset traps that keep mom entrepreneurs small * Why saying "I don't want that" often means "I'm afraid of that" * How the belief that "it's easier if I do it" leads to burnout * Why your future dictates today (and how to start living that way) * The power of the Start–Stop–Continue–Delegate method for clarity and growth * How community and delegation create freedom—not overwhelm

At the end of the day, you don't have to earn the right to dream big. You just have to decide that your future is worth leading from—today.

If you've been carrying it all on your own, this episode will remind you that doing it alone isn't strength—it's survival. And you were made for more than that.

Don't forget to like, comment, and subscribe for more episodes!

About BossMom BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both.

Find more resources, support, and community right here → https://bossmom.com

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Rewrite Your Money Story: Feminine Energy, Survival Mode & Wealth for Moms (with Shamina Taylor) Boss Mom founder Dana Malstaff sits down with bestselling author and mentor Shamina Taylor to rewire how moms think about wealth. You'll learn why so many women get stuck in survival mode, how wounded masculine energy blocks receiving, and the exact mindset + nervous-system shifts that move you from "just enough" to abundance. We also talk tangible business patterns, underpricing, over-delivering, chasing clients, and how to plug the money leaks, raise your receiving ceiling, and make wealth feel safe.

Connect with Shamina here:

Get the Quantum Woman

https://www.instagram.com/shaminataylor/ https://www.youtube.com/@shaminataylor https://www.facebook.com/shamina.a.taylor www.linkedin.com/in/shamina-taylor-318473162

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In this episode of the Boss Mom Podcast, Dana sits down with faith-based life coach and mom of seven, Hannah Keeley, to talk about what’s really happening inside the mom brain—and how understanding it can completely transform your life, your home, and your business.

Hannah shares her powerful story of hitting rock bottom, hearing God’s call to simply “fold the laundry,” and discovering that small, faithful steps can lead to massive change. Together, they dive into how to stop fighting your mom brain and start working with it, so you can finally feel peace, purpose, and possibility again.

If you’ve ever felt like you’re spinning your wheels, craving calm but living in chaos, this conversation is your reminder: you’re not broken, mama. You’re becoming.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/the-mom-brain-reset-small-shifts-that-create-big-change-with-hannah-keeley/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: * What “mom brain” really is and why it’s not a flaw. * How to work with your mom brain instead of against it. * The power of small, faithful actions. How one simple instruction, “fold the laundry”, sparked an entire life transformation and why small steps lead to big change. * Why resistance kills creativity (and how to reopen it). * How faith and mindset work together to create lasting transformation.

If this episode spoke to you if you felt seen, encouraged, or simply reminded that you’re not alone in this journey, then you’ll love Hannah’s upcoming Moms Arise Virtual Event, happening November 13–15.

It’s a three-day online experience designed to help you rethink your thoughts, reframe your fears, and reset your mom brain with faith and purpose. You’ll walk away not just inspired, but equipped with practical tools to create the life you want to live as a mom, entrepreneur, and woman of faith.

And don’t forget to connect with Hannah Keeley on Instagram @hannahkeeley, she personally responds to messages and loves hearing from real moms doing the work.

Connect with Wendy here: YouTube: https://www.youtube.com/HannahKeeley Facebook: https://www.facebook.com/hannahkeeleyfriends X: https://x.com/hannahkeeley TikTok: https://www.tiktok.com/@thehannahkeeley Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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Here at BossMom, we know the best breakthroughs don’t come from pretending everything’s fine. They come when we’re honest about the fear, the overwhelm, and the spirals of anxiety that so many of us carry while raising kids and building businesses.

In this episode, Dana sits down with Zen Cryar DeBrucke, creator of the Fear-Free Human Movement and founder of the Recreating You Game. Zen shares her work on the Internal Guidance System (IGS), a built-in compass we all have that helps us detect when our thoughts are leading us off track, and how to shift toward ones that open us up to alignment, peace, and possibility.

Together, they explore what it looks like to move past fear-based thinking, how to recognize the signals in your body that show you the truth, and why learning to pivot into “opening” thoughts can be the key to lasting emotional freedom.

If you’ve ever wondered how to stop the late-night worry spiral, how to respond to life’s chaos with more clarity, or how to live and lead from a place of abundance instead of fear, this conversation will leave you inspired, grounded, and ready to trust the guidance system you already carry inside.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/unlocking-emotional-freedom-and-abundant-living-with-zen-cryar-debrucke/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: * What the Internal Guidance System really is and how it differs from intuition and emotions. * The difference between opening and closing thoughts, and how to feel the signals in your own body. * Why emotional freedom matters and how it changes the way you parent, partner, and run your business. * The truth about guilt vs. remorse and why one keeps you stuck while the other sets you free. * Practical ways to use your IGS daily, from handling kid interruptions to making big business decisions.

This episode is a reminder that you don’t have to be ruled by fear, anxiety, or overwhelm. You already have the tools inside you to find calm, clarity, and courage. Zen’s work with the Internal Guidance System shows us that emotional freedom isn’t just possible, it’s the foundation for living a more abundant, aligned life. Be sure to check out Zen’s Recreating You Game, a five-day practice designed to help you experience your IGS in action and start living with more ease right away.

You were never meant to just survive the chaos, you were meant to thrive. The guidance you’ve been searching for has been within you all along, and when you learn to trust it, freedom and abundance can become your everyday reality. Connect with Wendy here: Podcast: https://freshstartfamilyonline.com/show/ Facebook: https://www.facebook.com/freshstartfamily Instagram: @freshstartwendy or https://www.instagram.com/freshstartwendy/ LinkedIn: https://www.linkedin.com/in/wendy-snyder-freshstartonline Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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Here at BossMom, we believe the best stories aren’t the perfect ones. We tell the truth about the chaos, the laughter, and the hard-earned lessons that come when you’re raising kids and building something that matters.

In this episode, Dana sits down with Wendy Snyder, certified parenting educator, family life coach, and founder of Fresh Start Family Online. Together they dive into what it really means to practice connection-based parenting, why showing our kids our real emotions matters, and how the lessons we learn as moms can transform how we lead in business.

If you’ve ever wondered how to raise kids who still want to hang out with you when they’re grown, or how parenting can make you a stronger entrepreneur, this conversation will leave you encouraged, challenged, and ready to lean into connection over control.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/connection-based-parenting-with-wendy-snyder/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: * Why connection-based parenting builds trust and long-term closeness with your kids * How showing emotions and modeling vulnerability creates emotional literacy at home * Why humility and repair are superpowers in both parenting and leadership * How strong-willed kids can thrive when led with connection instead of control * The surprising ways parenting lessons translate into stronger business leadership

If Wendy’s approach to connection-based parenting resonated with you, head over to her website freshstartfamilyonline.com where you’ll find resources, workshops, and tools to help you parent with more peace and confidence. You can also tune into her own podcast, The Fresh Start Family Show, for even more encouragement and practical strategies.

Because when moms grow in how they connect with their kids, that growth ripples out into their businesses, their relationships, and every part of life." Connect with Wendy here: Podcast: https://freshstartfamilyonline.com/show/ Facebook: https://www.facebook.com/freshstartfamily Instagram: @freshstartwendy or https://www.instagram.com/freshstartwendy/ LinkedIn: https://www.linkedin.com/in/wendy-snyder-freshstartonline Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re not here to tell you to choose one lane, we’re here to talk about the beautiful mess of being a multi-passionate mompreneur.

In this episode, Dana gets honest about the tug-of-war between Boss Mom and Nurture to Convert, why it feels impossible to pick just one passion, and how clarity (not perfection) is what your audience really needs. She shares her own late-night struggles, moving boxes and all, and introduces the Nurture to Convert Scanner and AI, tools that make marketing simpler so you can show up fully as yourself.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/money-mindset-for-moms-with-robyn-crane/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: * Why being a multi-passionate mompreneur isn’t a weakness, but a strength. * How to find clarity when you have more than one thing you want to share with your audience. * The difference between spinning your wheels and actually moving forward in your marketing. * How the Nurture to Convert Scanner helps you instantly spot what’s keeping your copy from converting. * Why tools like Nurture to Convert AI free up your energy so you can spend more time connecting and less time second-guessing.

At the end of the day, you don’t have to choose between your passions, you just need clarity. You’re allowed to be messy and multi-passionate and still build something that thrives.

If you’ve been craving that clarity, start small. Run your site through the Nurture to Convert Scanner, see what it reveals, and take one step forward. And if you want ongoing support that helps you say what you mean and market with ease, explore Nurture to Convert AI. Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re not about polished facades, we’re about naming the messy, hilarious, and deeply real parts of building wealth and impact as moms.

In this episode, Dana and her friend Robyn Crane mix laughter with truth-telling. From thrift-store finds to money mindset shifts, they get real about over-giving, setting boundaries, and why wealth and generosity go hand in hand.

If you’ve ever wondered whether you can be both generous and wealthy, this conversation is your reminder that you can, and that’s how you help more people. Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/money-mindset-for-moms-with-robyn-crane/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: * Why so many moms fall into the cycle of over-giving and undercharging * How Robyn moved from $47,000 in debt to building a thriving business * The mindset shifts that separate six-figure earners from seven-figure ones * Why wealth and generosity are not opposites, but partners * How to surround yourself with people who help you borrow belief until it’s your own

If Robyn’s story resonated with you, go connect with her and take advantage of her free book, Make More Money, Help More People. It’s full of stories and practical strategies to help you shift your money mindset and start building the life and business you truly want. And if you’re ready to take things even further, check out her virtual event, Position Yourself for Profits. It’s a powerful space to clarify your message, attract the right clients, and grow your business with confidence.

Because when moms grow, the ripple effect changes everything. Connect with Robyn here: LinkedIn: https://www.linkedin.com/in/robyncrane/ Facebook: https://www.facebook.com/bizgrowth4women Instagram: https://www.instagram.com/robyncrane/ Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re not here to teach you how to “balance it all.” We’re here to name what’s real—so you can build a life and business that actually fits who you’re becoming.

In this episode, Dana shares a deeply honest reflection about what she calls burdensome abundance—those seasons where everything you asked for is showing up at once… and it’s just too much. It’s not because you’re failing. It’s because you’re expanding.

You’ll hear how Dana talks to her nervous system in those stretched-too-thin moments, why emotional whiplash is often part of growth, and what it really means to expand your capacity—not just to stay calm, but to stay connected to what matters most.

This isn’t an empowerment pep talk.

It’s a mirror.

And if you’ve been feeling both grateful and exhausted, this is your permission to feel it all—and keep going anyway.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/uncategorized/mom-entrepreneur-mindset-shift/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: * The truth about burdensome abundance (and why it’s not a bad thing) * What Dana tells her nervous system when everything feels like too much * How to expand your capacity to love, lead, and hold more—without curating every moment * Why overwhelm doesn’t mean you’re broken—it often means you’re growing * How to know whether you’re carrying too much or just carrying what matters

Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

If you’ve ever wondered why people love your content but don’t buy, this episode is for you. Dana dives into the concept of hesitant buyers, those amazing potential clients who are just one or two steps away from saying yes. Instead of chasing perfect clients or spending all your energy on people in survival mode, she shows you how to focus on the sweet spot in the middle. With practical insights, real stories, and a whole lot of encouragement, you’ll learn how to build trust, inspire belief shifts, and guide hesitant buyers into becoming paying clients without ever feeling salesy.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/uncategorized/a-bossmom-guide-to-turning-hesitant-buyers-into-paying-clients/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ What the Ideal Client Scale is and why most of your effort should focus on hesitant buyers. ✨ The four buying decisions every client has to believe before they purchase. ✨ The BossMom Triad (hope, belief shifts, objections) and how to use it in your sales and marketing. ✨ Why telling your stories (scars, not wounds) is one of the most powerful ways to create trust. ✨ How to stop wasting energy on the wrong people and start turning hesitant buyers into paying clients with confidence.

Remember, you don’t have to talk louder to get clients, you just need to talk smarter. When you focus on hesitant buyers, the ones who are curious, hopeful, and almost ready, everything changes. And if you want extra support, community, and tools to help you along the way, check out BossMom+ or give Nurture to Convert AI a try. Both are designed to make your marketing easier, clearer, and way more effective. I heart your face, and I can’t wait to see you turning hesitant buyers into clients who say yes.

Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana opens up about the 8 hard truths she learned while growing a business as a mom. From battling shiny object syndrome and imposter syndrome to realizing that clarity comes from action not overthinking. She shares the raw and honest lessons and how those lessons can give you clarity, confidence, and momentum in your own business. You don’t need a perfect plan to start growing a business, you just need the courage to take the next step and the tools that fit into your life as a mom.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/8-hard-truths-i-learned-as-a-mom-growing-a-business/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ Why there’s never a “perfect time” to start growing a business and what to do instead ✨ How “doing it all” actually holds you back (and what real strategy looks like). ✨ The power of the 80/20 rule and how it can transform your productivity. ✨ Why shiny object syndrome isn’t the real problem, patience is. ✨ How clarity actually comes from action, not from overthinking or waiting.

Success doesn’t come from doing more it comes from doing what matters and making it easier to stay consistent. That’s why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm.

Your audience is ready for you. Now it’s about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel.

Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana shares how Boss Moms can harness AI to simplify content creation, get visible faster, and stay consistent without burning out. You’ll discover why visibility needs to come first, how to map your messaging so you always know what to say, and how to use AI to turn your ideas into ready-to-post content in minutes.

Whether you’re struggling to find the time, overthinking every post, or feeling stuck in planning mode, this conversation will help you see that you don’t need more hours in your day, you need a smarter way to market.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/content-strategy/ai-powered-marketing-strategy-for-boss-moms/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ Why visibility should be the foundation of your marketing strategy ✨ How a Messaging Map can remove the guesswork from content creation ✨ The simple way to say the same thing in different ways for stronger brand recognition ✨ How AI can help you create more content in less time without losing your authentic voice ✨ A behind-the-scenes look at how Nurture to Convert AI works and what it can do for your business

You don’t have to be everywhere online to grow your business, you just need the right tools and a system that works with mom life, not against it. The Nurture to Convert system and Nurture to Convert AI are designed to help you map your message, create content faster, and show up consistently without the stress.

Your audience is ready to hear from you. Now it’s just about making it easier for you to be seen. Check out nurturetoconvert.ai and see how simple your marketing can be.

Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this heartwarming and honest episode, Dana opens up about a topic that many entrepreneurs quietly struggle with, the fear of success, and how it nearly stopped her from launching her latest creation, NurtureToConvert.ai.

After a decade of running Boss Mom and helping thousands of women grow their businesses, Dana found herself overwhelmed, procrastinating, and emotionally drained just days before her big launch. She shares the behind-the-scenes story of navigating self-doubt, confronting her fear, and ultimately choosing courage over perfection.

This episode is a powerful reminder that even experienced business owners face resistance and that launching something new often requires more emotional bravery than strategy.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/the-fear-of-success-is-real/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ What the fear of success really looks like and why it can be just as paralyzing if not more than the fear of failure. ✨ How to recognize emotional resistance before launching and why procrastination isn’t always about laziness. ✨ Ways to work through launch anxiety ✨ The importance of community and self-awareness when navigating fear, vulnerability, and business growth. ✨ How NurtureToConvert.ai was created, what it does, and how it can help you clarify your messaging and launch with more confidence.

This episode is for anyone who’s ever hesitated at the finish line, questioned their relevance, or felt the weight of their own potential. Remember that fear doesn’t mean you’re not ready it means you’re human. And you don’t have to let fear decide the direction.

Tune in, take what you need, and get ready to launch that thing you’ve been sitting on.💕

Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this heartwarming and honest episode, Dana is joined by a very special guest—her 10-year-old daughter, Jordan, for a behind-the-scenes conversation about life, business, and what it’s really like growing up with a work from home mom. What starts as a casual chat quickly turns into something much deeper as Jordan shares her journey of starting her own press-on nail business, making $200 in a week, and learning the art of hustle from watching her mom in action.

They talk about everything from sales skills and creativity to work-life balance, mom guilt, and the difference between corporate and entrepreneurial parenting. You’ll hear how Jordan views work, what inspires her, and how Dana’s business journey has shaped the way her daughter sees the world, and her own potential.

This episode is a powerful reminder that our kids are always paying attention, and that by showing up authentically as passionate, purpose-driven moms, we’re planting the seeds of confidence, leadership, and possibility in the next generation.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/what-its-like-having-a-work-from-home-mom/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ What it’s really like to be raised by a work from home mom ✨ How kids absorb business lessons just by watching their parents work ✨ The surprising ways entrepreneurship can inspire children to lead ✨ How to shift from mom guilt to meaningful connection ✨ Why encouraging your child’s interests, no matter how unconventional, can unlock lifelong skills

A Note for Work From Home Moms: If you’ve ever questioned whether you’re doing enough, whether your kids understand the “why” behind your late nights and launch weeks, this episode is your reminder: they see you. They see your passion, your persistence, and your purpose. And whether they say it or not, they’re learning from you every single day.

So take a deep breath, give yourself some grace, and know that being a work from home mom is one of the most powerful roles you’ll ever play. You’re not just building a business, you’re building a legacy.💛 Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

Let’s face it, writing sales emails can feel awkward, overwhelming, and sometimes downright ineffective. In this episode, Dana shares a refreshing and practical perspective that will completely change the way you approach sales emails in your business. Originally recorded as a BossMom+ micro coaching session, this conversation dives deep into the real psychology behind why people buy, and how your emails can either invite action or accidentally shut the door. You’ll learn the difference between emotionally compromised and egotistical buyers, how to use inline mentions to sell without selling, and why your job isn’t to close the sale in the email but to open the door with clarity, connection, and confidence.

Whether you’re just starting to build your list or you’ve been emailing for years, this episode will help you simplify your email strategy and write with more purpose and ease.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/sales-marketing/a-bossmom-guide-to-writing-sales-emails-that-convert/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ Why most sales emails don’t work and what to do instead ✨ How to structure nurture and sales emails that build trust and convert ✨ What inline mentions are (and how to use them to increase sales) ✨ How to speak to your audience based on their decision-making mindset ✨ The surprising truth about what really moves people to buy

If this episode lights a fire under you, just know it came from one of the many live trainings inside BossMom+, our low-cost, high-value private community. If you're craving more support, deeper strategy, and content that actually moves your business forward, we’d love to welcome you in.

💛 Join us at bossmom.com/join Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this powerful episode of the Boss Mom Podcast, Dana Malstaff dives deep into a surprising truth: your constant search for the perfect messaging might actually be what’s holding you back. If you’ve ever felt the rush of an a-ha moment, only to realize days (or weeks) later that you still haven’t launched, posted, or sold anything, this one’s for you.

Dana unpacks the concept of the messaging trap, the real cost of overplanning, and how your finite motivational energy is getting used up before you ever hit publish. She shares how smart tools, especially AI, can help you skip the overwhelm and finally move from clarity to conversion. If you’re tired of being stuck in strategy mode, this episode is your permission slip to simplify and scale.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/time-productivity/the-messaging-trap/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ What the “messaging trap” is and how it keeps entrepreneurs stuck in planning mode instead of taking action. ✨ Why a-ha moments feel productive but rarely lead to revenue and what to do instead. ✨ How motivational energy works (and why moms need to protect it like gold). ✨ The powerful role AI can play in your business, especially for writing sales pages, emails, and content faster. ✨ Why implementation not perfection is the secret to getting visible and making money. Ready to ditch the messaging trap and start seeing real results? Your clarity deserves action and you don’t have to do it alone. Head to nurturetoconvert.com to explore the tools that can help you move faster and smarter. And don’t forget to visit bossmom.com/futureme to check in with your future self before your next big move. You’ve got this, Boss Mom. 💛 Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this powerful episode of the Boss Mom Podcast, Dana Malstaff gets real about what self-discipline looks like for busy, unpredictable mom life. She shares how discipline doesn’t have to be rigid or perfect, instead, it’s about creating small, non-negotiable habits that make you feel good and help you hit your goals. From living in the messy “liminal space” to doing squats while your coffee brews, you’ll learn how to build self-discipline your way, even when you’re juggling kids, business, and everything in between.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/uncategorized/simple-self-discipline-tips-for-moms/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ What self-discipline really means for moms — and why it’s different from old-school rigid routines. ✨ Why the “liminal space” feels so hard and how to navigate that in-between stage of who you are now and who you want to be. ✨ How to create small daily habits that stick — even with unpredictable schedules. ✨ Ways to make discipline feel good (so your routines become non-negotiable because you love them, not because you “should”). ✨ The power of choosing just ONE focus habit and letting it ripple out to transform other parts of your life. Trust yourself, take the next small step, and let your self-discipline carry you closer to the goals you dream about. Start building the self-discipline you need to hit your goals, map out who you want to become at bossmom.com/futureme. You’ve got this! 💛 Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this powerful episode of the Boss Mom Podcast, Dana Malstaff sits down with AJ Vaden, CEO and co-founder of Brand Builders Group, to break down what personal branding really means for moms who want to build a purpose-driven business. Together, they unpack how your story, your reputation, and your willingness to show up authentically can transform not just your income but your peace and fulfillment too.

AJ shares honest insights about why wealth is more than money, how to let people love you (even when it’s uncomfortable!), and why so many moms accidentally build a brand by default instead of on purpose. If you’ve ever felt stuck in survival mode, or wondered how to turn who you really are into a thriving business, this episode is for you.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/blog/personal-branding-done-right-with-aj-vaden/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ Why personal branding for moms matters more than you think — and how it goes far beyond followers and likes. ✨ How to build your brand with authenticity and stop chasing external validation.✨ The surprising definition of true wealth — and how peace is the new profit. ✨ How to turn your reputation into revenue by showing up for the people you’re meant to serve. ✨ Practical ways to stop doing it alone and let people support and love you along the journey.

Tune in, take notes, and remember: your story is your superpower, Boss Mom!💛 If this conversation around personal branding lit something up in you, don’t keep it to yourself — take the next step. Grab a copy of AJ’s new book, Wealthy and Well-Known, if you’re ready to turn your reputation into revenue and lead your business with peace and authenticity. And if you want to help us shift the culture for moms everywhere, please take just a few minutes to complete the Boss Mom Mental Load Survey — because your voice and your story matter more than you know. You are worthy of peace. You are worthy of being seen. You are worthy of profit built on purpose. Now go let the world see the real you. 💛 Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana Dana dives deep into the topic of being honest without oversharing. She unpacks what real vulnerability looks like for women and mompreneurs, how to use your story with intention, and why not everything needs to be shared online in real-time. Through raw stories and powerful reflections, Dana shows you how to build trust with your audience while protecting your peace, authority, and energy. If you've ever wondered how much is too much when it comes to being real in your business—this episode is for you.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/blog/being-honest-without-oversharing/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✨ The difference between vulnerability, transparency, and oversharing—and how each one affects your business and brand.

✨ Why “sharing your scars, not your wounds” is key to being honest while still maintaining your authority.

✨ How to practice intentional vulnerability that creates deep connection without sacrificing professionalism.

✨ The importance of emotional processing in private before bringing your story to your audience.

✨ How to use the Future Me GPT tool to gain clarity, self-coaching, and grounded decision-making before going public with your truth.

Remember, being honest doesn’t mean giving the world all of you—it means showing up with intention, heart, and clarity. Vulnerability, when done with care, is one of your most powerful tools as a Boss Mom. You’re not too much. You’re just right. And your story matters more than you know.

If this episode spoke to you, share it with a fellow mompreneur who needs a reminder that she can be real and rooted. 💛

Let’s keep rising, together.

Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana takes you deep into the emotional and practical journey so many moms in business face but rarely name: The Loneliness Trap—that painful cycle of proving, breaking, reimagining, and then starting all over again… without ever fully stepping into your becoming.

Whether you’re currently pushing through burnout or standing on the edge of your next breakthrough, this episode is your invitation to stop striving alone and start becoming who you were always meant to be.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/loneliness-trap/

📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone.

What You’ll Learn in This Episode: ✔︎ What the Loneliness Trap is and why so many moms get stuck in it ✔︎ The five-part cycle of becoming and how to identify where you are ✔︎ Why vulnerability is the key to moving forward—and why it’s so hard ✔︎ How motherhood creates a “split” between who you were and who you’re becoming ✔︎ The mindset shift that helps you stop visiting abundance and start living in it

Listen now and take the first step toward real reintegration, alignment, and fulfillment—without doing it all alone.

Don’t forget to like, comment, and subscribe for more episodes!

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this solo episode of the Boss Mom Podcast, Dana shares what building a business really looks like behind the scenes—especially when you’re a mom. Recorded in the middle of the night (because of course), this episode is a raw, honest, and empowering look at what it means to grow something meaningful while juggling life, motherhood, and the million emotions in between.

Dana opens up about her journey with the Boss Mom brand, why her next book is taking longer than planned (and why that’s totally okay), and how AI is reshaping the way she’s helping moms build businesses that work for their lives—not someone else’s blueprint.

This is your reminder that messy doesn’t mean broken, slow doesn’t mean stuck, and excitement is always a good enough reason to keep going.

Want to meet your Future Self and start the self-coaching experience that’s helped me navigate everything from CEO decisions to full-on emotional spirals. → https://bossmom.com/futureme

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/building-a-business-from-excitement/

Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ Why building a business rarely looks linear—and why that’s okay ✔︎ The truth about launching during life’s hardest seasons ✔︎ Why building a business with support is better than doing it alone ✔︎ The difference between procrastinating and giving yourself time to percolate ✔︎ How Boss Mom is integrating AI into marketing and messaging systems 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this solo episode of the Boss Mom Podcast, Dana opens up about the emotional rollercoaster that comes with being a mom and entrepreneur—especially during transitional seasons like summer. She shares her personal experience navigating emotional highs and lows while building her business, raising kids as a co-parent, and stepping into a new, bolder CEO identity. Dana gets real about managing emotions not by suppressing them, but by embracing them as part of the growth journey. She discusses the importance of boundaries, investing in herself, being alone with her thoughts, and leveraging tools like her “Future Me” AI to stay grounded and focused. This is an honest, heart-centered episode for any woman who feels like a “hot mess” some days but still shows up and keeps building a life she loves. Want to meet your Future Self and start the self-coaching experience that’s helped me navigate everything from CEO decisions to full-on emotional spirals. → https://bossmom.com/futureme

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/mindset/managing-your-emotions/ Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ What managing emotions really looks like as a mom and entrepreneur ✔︎ Why protecting your energy is essential ✔︎ How to embrace discomfort and solitude ✔︎ Why leveling up in business often comes with fear, emotional instability, and identity shifts ✔︎ How the “Future Me” AI tool works 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this episode, Dana opens up about turning 44 and the deep internal work it took to reinvent herself at 40. Through stories of personal loss, business burnout, motherhood challenges, and identity shifts, she shares why reinvention isn’t a trendy self-help concept—it’s a vital evolution for mom entrepreneurs. You’ll hear how she used a unique strategy—embodying her future self through AI coaching—to rediscover purpose, reclaim confidence, and rebuild her business vision for the next decade.

This episode is a raw, empowering journey through grief, growth, and the quiet power of becoming who you were always meant to be.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/mindset/reinventing-yourself-after-forty/ Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ Why reinventing yourself is essential—not optional—for long-term growth ✔︎ How to identify when you’ve outgrown your old identity (and what to do about it) ✔︎ The emotional and strategic process of letting go of who you were ✔︎ How Dana used AI to create and consult her future self as a guide for reinvention ✔︎ The truth about business plateaus and the real reason many women get stuck 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this episode, Dana sits down with Miranda from Postpartum University for a raw and inspiring conversation about what it really takes to thrive as a mom and entrepreneur. Miranda shares how creating systems—not hustle—is the key to building a business that works with your life, not against it. From homesteading in Alaska with four kids to scaling a purpose-driven brand, she walks us through how to align our business, motherhood, and mindset through intentional systems that evolve with every season of life. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/systems/creating-systems-that-supports-you/ Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ What “creating systems” really means (and why it’s not about perfection) ✔︎ How to assess your routines and business without emotional overload ✔︎ The power of pivoting and why it doesn’t mean failure ✔︎ Why systems should be designed around your real life—not your aspirational one ✔︎ How to stay in alignment with your goals and family through regular system audits 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!

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In this powerful conversation from the BossMom Virtual Retreat, Dr. Shannon Irvine drops a game-changing truth about why you feel stuck in your business—and it’s not what you think.

👉 90% of your actions come from subconscious patterns you didn’t choose.

👉 Your brain is wired for safety, not success.

But the good news? You can rewire it. In this, Shannon explains why your mindset—not your strategy—is often the biggest block to growth, and how brain priming can help you finally move forward with calm, clarity, and confidence.

Want to watch the full session + get access to all the trainings from the retreat? Join us at the BossMom Virtual Retreat now: https://bossmom.com/virtual-retreat

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this episode, Dana unpacks the reality of running a business when you're in the middle of emotional storms, family chaos, or just a plain ol' life meltdown.

This is not your typical productivity episode — it's about grace, resilience, and redefining what “success” looks like in your hardest moments.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

Check out the full article that pairs with this episode: → https://bossmom.com/mindset/running-business-in-hard-times/

Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles

Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources

Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

What You’ll Learn in This Episode:

✔︎ Why pausing your business doesn’t mean giving up

✔︎ Simple ways to keep your business visible when you have no energy

✔︎ How to ask for help without guilt

✔︎ The emotional value of taking 10 minutes to reset

✔︎ Creative content strategies for tough seasons (hello B-roll!)

🎧 Listen now and take the first step toward a more balanced, fulfilling life!

📌 Don’t forget to like, comment, and subscribe for more episodes!

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. In this episode, Dana dives deep into one of the most vulnerable (and vital) parts of growing your business as a mom: how to communicate better to get the support you need from your partner. Because it’s not just about logistics and strategy—it’s about connection, clarity, and co-creating a future you both believe in.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/communication-with-your-partner/

Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles

Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources

Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

What You’ll Learn in This Episode:

✔︎ The #1 conversation shift that turns conflict into connection

✔︎ Actionable tips and phrases to help your partner see and support you

✔︎ The difference between pushing your partner to “understand it all” vs. inviting them to dream with you

✔︎ Why investing in your personal growth is just as important as strategy (and how to explain that clearly)

✔︎ How to avoid letting your business journey create distance in your relationship

🎧 Listen now and take the first step toward a more balanced, fulfilling life!

📌 Don’t forget to like, comment, and subscribe for more episodes!

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. If you’ve been consistent with your content creation—reels, posts, stories, all the things—and yet, the results just aren’t showing up. In this powerful episode, Dana dives into why consistency alone isn’t the secret sauce and what truly moves the needle for moms building their online presence. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/content-strategy-for-moms/ Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ The mindset shift that makes your message magnetic ✔︎ The exact language to stop using in your posts ✔︎ How to guide your audience in their transformation journey ✔︎ Why moms have a unique edge—and how to use it strategically 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. Drawing from a soul-stirring conversation with Zan Perrion, this episode we dive into the quiet truth behind the phrase “beautiful women are often lonely women" and explores why so many women—especially moms—explores why so many women feel unseen, and how that disconnection affects everything from relationships to business growth. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com Check out the full article that pairs with this episode: → https://bossmom.com/motherhood/lonely-women-after-motherhood/ Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in This Episode: ✔︎ The real meaning behind the phrase “beautiful women are often lonely women”. ✔︎ Why many beautiful women—especially mothers—quietly struggle with loneliness, despite having “full” lives. ✔︎ Why sensuality and motherhood are not mutually exclusive—and how to reclaim your spark ✔︎ The difference between being seen and feeling seen (and why that matters more than ever). ✔︎ Simple, actionable ways to reawaken intimacy, self-expression, and personal joy 🎧 Listen now and take the first step toward a more balanced, fulfilling life! 📌 Don’t forget to like, comment, and subscribe for more episodes!

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. This video is all about how to foster trust and connection with your audience, creating a sense of belonging to make that sale.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

Check out the full article that pairs with this video: → https://bossmom.com/belonging-builds-trust

Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles

Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources

Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both.

Find more resources, support, and community right here → https://bossmom.com

What You’ll Learn in This Episode:

✔︎ Why belonging beats visibility when building a business online.

✔︎ How to foster trust and connection with your audience.

✔︎ The power of a shared vision, calling out what's broken, and giving permission instead of more to-dos.

✔︎ Why moms in business don’t need to hustle harder—they need to feel seen and supported..

🎧 Listen now and take the first step toward a more balanced, fulfilling life!

📌 Don’t forget to like, comment, and subscribe for more episodes!

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At BossMom, we’re normalizing the conversations that help you grow a business while raising a family. This video is all about how we can have so much life purpose, and still want more from our businesses, family, or life.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

Check out the full article that pairs with this video: → https://bossmom.com/about

Want more conversations like this? Browse our entire library of articles: → https://boss-mom.com/articles

Looking for the best tools, tips, and resources every BossMom needs in life and business? We’ve got you covered: → https://boss-mom.com/resources

Ready to go deeper with us? When you know that community and connection aren’t just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. https://bossmom.com/join

It’s our private networking community built just for moms growing businesses—because you shouldn’t have to do this alone. Join BossMom+ here → https://bossmom.com/join

About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you’re not here to choose between being an amazing parent or running a successful business—you’re here to build a life that makes room for both.

Find more resources, support, and community right here → https://bossmom.com What You’ll Learn in

This Episode:

✔️ The biggest struggles parents face when growing a business—and how to tackle them

✔️ How to shift your mindset to avoid guilt and overwhelm

✔️ Smart time management strategies to make the most of your day

✔️ The secret to setting boundaries that actually work

✔️ Why rethinking “success” can change everything

✔️ The role of community and support in your journey

🎧 Listen now and take the first step toward a more balanced, fulfilling life!

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Postpartum isn’t just the "fourth trimester"—it’s a transformative season that shapes a mother’s long-term health. In this episode, we sit down with Maranda Bower, a postpartum nutrition specialist and the CEO of Postpartum University, to talk about why so many moms struggle after birth and how real healing happens. Maranda shares the truth about postpartum depletion, why traditional postpartum advice is failing moms, and the powerful ways nutrition, rest, and deep support can change everything. If you’re a mom, a birth professional, or just someone who believes in better maternal care, this conversation is a must-listen.

What You’ll Learn in This Episode:

  • The real reason postpartum depletion is at an all-time high
  • Why common postpartum advice often does more harm than good
  • The role of nutrition in postpartum recovery and mental health
  • How to truly support moms beyond the first six weeks
  • Simple, natural ways to heal your body and mind after birth

About Maranda Bower: Maranda Bower is a postpartum nutrition specialist, best-selling author, and the founder of Postpartum University. She’s helped thousands of moms and professionals understand the science and strategy behind true postpartum healing. Through her work, she’s leading a movement to change how we care for mothers after birth.

Resources & Links:

  • Postpartum University – Maranda’s platform for education and support

Subscribe & Review: Did you love this episode? Leave us a review on Apple Podcasts or Spotify and share it with another mom who needs this wisdom. Your support helps us bring more expert voices like Maranda’s to the show.

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There’s something every mom needs, but no one is talking about it. It’s not more sleep (though that would be nice). It’s not better time management. It’s validation. Motherhood shifts everything. It changes how we see ourselves, what we want, and what we believe is possible. And in the process, many moms start to feel lost, stuck, or even question whether they still have dreams of their own. If you’ve ever felt like you’re procrastinating, self-sabotaging, or just spinning your wheels, this episode will help you understand why—and what you can do about it. What You’ll Learn in This Episode: * Why having kids creates an identity crisis no one prepares you for * The real reason you keep procrastinating (and it’s not just time management) * Why your kids and your partner can’t give you the kind of validation you need * How starting a business becomes a journey of self-discovery * The secret to getting unstuck and actually moving forward * Why community, collaboration, and connection are essential for moms in business

If you’ve been feeling behind, struggling to take action, or wondering if success is even possible for you, this episode will give you the clarity and confidence you need. Tune in now and let’s talk about what it really takes to build something amazing—without losing yourself in the process. Join the Boss Mom Community Want support from women who get it? Join Boss Mom Plus for connection, collaboration, and strategies that actually work for moms. Learn more here → https://community.boss-mom.com/ Let’s Keep the Conversation Going What’s one way you’ve struggled with validation as a mom? Share your thoughts in the comments or connect with us inside the Boss Mom community. If you loved this episode, be sure to subscribe, leave a review, and share it with another mom who needs to hear this.

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In this episode of the Boss Mom Podcast, Dana sits down with Kim, the owner and CEO of For the Love Of, a personal and professional development company. Kim shares her journey from running multimillion-dollar real estate brokerages to becoming a keynote speaker, high-performance coach, and best-selling author.

After a traumatic skiing accident forced her to slow down, Kim had to re-evaluate her career and identity. She opens up about the challenges of stepping away from a high-powered leadership role, the resistance she felt to slowing down, and how she ultimately embraced the shift to entrepreneurship.

Dana and Kim dive deep into the struggle many high-achieving women face—defining themselves by their productivity and performance. They explore how slowing down can actually lead to better clarity, creativity, and business growth. Kim also shares practical insights on self-awareness, reassessing strengths, and making bold career moves with confidence.

What You’ll Learn in This Episode:

  • How a major life event forced Kim to slow down and rethink her career
  • The identity crisis that can come with transitioning from a high-powered job to entrepreneurship
  • The importance of self-awareness and revisiting your strengths before making a big leap
  • How to give yourself permission to pursue a new path, even when it feels uncertain
  • Why slowing down can actually speed up success

Connect with Kim: Website: kimrogne.com Instagram: @KimRogne Book: For the Love of Self

Resources Mentioned:

  • Rocket Fuel by Gino Wickman
  • Jay Shetty’s insights on personal growth and relationships

If you’re a high-achieving mom trying to balance career shifts, identity changes, and personal growth, this episode is for you. Tune in and get inspired to embrace change with confidence.

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As moms, we give—sometimes to the point of exhaustion. Society tells us to stop self-sacrificing and focus on self-care, but what if both can coexist? In this episode, Dana Malstaff breaks down why self-sacrifice is not a weakness, but a superpower. She dives into how motherhood and business are built on self-sacrifice and why it doesn’t mean you have to neglect yourself. Instead, it can be the driving force behind your personal and professional growth.

What You’ll Learn in This Episode: * Why self-sacrifice is essential for motherhood (and the world as a whole) * How self-care and self-sacrifice can coexist * Why starting a business is a powerful way to balance both * How self-sacrifice fuels personal development and success * Why you don’t have to choose between being a great mom and growing a thriving business

Links and Resources: Join the Boss Mom Community: BossMom.com Register for the Boss Mom Virtual Retreat: BossMom.com/retreat Read more articles from Boss Mom: BossMom.com

If this episode resonated with you, let’s keep the conversation going! Share your thoughts in the comments or connect with us inside the Boss Mom community. 💙

Subscribe & Review If you love this episode, don’t forget to subscribe and leave a review! Your support helps more moms find the inspiration and encouragement they need.

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Running a business while raising school-aged kids is a whole new challenge. If you thought the baby and toddler years were tough, just wait until you’re juggling school schedules, growing independence, and never-ending questions. In this episode, we’re diving into what it really looks like to balance life and business when your kids are between the ages of 5 and 9. What You’ll Learn in This Episode: * The shift from toddler chaos to school-aged mayhem—what changes and what stays the same * Why having more space in your mind and schedule can sometimes make things harder * How overthinking can make you feel productive while actually holding you back * The power of simplifying your business to create more peace and better results * The surprising connection between parenting, business growth, and personal development * Funny and relatable mom moments that prove you’re not alone

Plus, we talk about: * The Boss Mom Virtual Retreat and why it’s designed specifically for moms in business * How to recognize when you’re overcomplicating things and what to do instead * Real-life stories of embracing the unpredictable journey of motherhood and entrepreneurship

Resources and Links: * Sign up for the Boss Mom Virtual Retreat – bossmom.com/retreat

If you love this episode, make sure to subscribe, leave a review, and share it with a fellow mompreneur. Let us know—what’s the biggest challenge you’re facing in this season of motherhood and business? We’d love to hear from you.

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Ever feel like you’re juggling chaos while trying to grow your business? You’re not alone! In this episode, Dana shares why it’s perfectly normal to feel behind sometimes—and why that doesn’t mean you’re failing. From recording podcasts in pajamas to handling unexpected life moments (hello, bearded dragon adventures), Dana reminds us that every messy moment is part of your self-development journey.

What You’ll Learn:

  • Why your business is legit—even if it doesn’t look “traditional”
  • Why it’s okay to go slow and balance family life
  • How self-development naturally happens through business challenges
  • How running a business can boost your confidence and resilience
  • The importance of finding a community that understands your journey

Resources & Links:

  • Join Boss Mom Plus for networking events, focus board sessions, and practical business resources.
  • Submit your nomination for the upcoming Boss Mom Awards—celebrating moms making an impact in business.
  • Need a confidence boost? Dive into more episodes covering sales, marketing, time management, and more.

Connect With Us:

  • Leave a five-star review if this episode resonated with you—your feedback helps us reach more Boss Moms!
  • Visit BossMom.com for articles, resources, and ways to connect with our community.

Tune in and remember: Business might be messy, but you’ve got this—and we’ve got you!

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In this episode of the Boss Mom Podcast, Dana Malstaff chats with the amazing Whitney Bonds about one of the most underrated (but insanely effective) ways to make money online: affiliate marketing. If you think affiliate marketing is just about throwing links around—think again. Whitney breaks down how it’s not just a side hustle anymore; it’s a trust-building powerhouse that can completely change the way you run your business. What You’ll Learn in This Episode: * The BIG shift in marketing trends for 2025 (and why personal recommendations beat traditional ads any day). * How Whitney went from $0 to over $200K a year with affiliate marketing—without even creating her own products. * Why affiliate marketing is perfect for busy moms (think flexible, low-cost, and scalable). * Simple strategies to get started TODAY (even if you have zero experience). * How to turn everyday conversations into income streams without feeling salesy.

Why You Should Tune In: If you’re a mompreneur juggling kids, business, and everything in between, this episode will show you how affiliate marketing can fit seamlessly into your life. Whether you’re a blogger, coach, content creator, or just someone who loves sharing cool stuff—this episode is packed with actionable tips you can start using right away. Ready to stop leaving money on the table? Listen in! 👉 Connect with Whitney Bonds: YouTube Instagram Facebook Get her YouTube Cash Course Foundational Curriculum. Or her 3 Week Bootcamp to Turn Interviews Into Income

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Today, we’re diving into The Let Them Theory by Mel Robbins—a book that’s taken the internet by storm. Whether you’ve read it or not, this episode will give you insight into why this concept is so powerful for Boss Moms.

What You’ll Learn in This Episode: * The Power of Storytelling – Why Mel Robbins' approach to storytelling makes Let Them such a compelling read and how you can apply it to your content and business. * Let Them (and Go Slower If You Need To) – Why comparing yourself to others is draining, and how embracing your pace is the key to success as a mom and entrepreneur. * The Reality of Adult Friendships – How building a business can change your relationships, and why finding a supportive community (like Boss Mom Plus) is essential. * A Fun Bonus! – Dana’s absolute favorite sheets for relaxation and self-care, and why they’re worth the hype.

Links & Resources: * Read more at BossMom.com * Join Boss Mom Plus for a community that gets you: bossmom.com/join * Get 40% off Dana’s favorite sheets at CozyEarth.com with code Boss Mom

If this episode resonated with you, make sure to hit subscribe and leave a review! We love hearing from you. Thanks for tuning in—I heart your face, and I’ll see you next time!

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Life in the toddler stage is chaotic, especially when you’re running a business. In this episode, Dana Malstaff and Krista Lockwood share their personal journeys, practical tips, and the importance of community during this unique season of motherhood. Whether you’re just starting out or navigating your next steps, this episode is packed with relatable stories and actionable advice.

What You’ll Hear:

  • Why the toddler stage is a game-changer for mompreneurs.
  • How Dana and Krista managed their businesses while raising toddlers.
  • The messy, beautiful overlap of business and motherhood.
  • Practical tips for thriving during this season.
  • Why finding the right community is essential for success.

Resources Mentioned:

  • Boss Mom Plus: Join at bossmom.com/join for live events, social sessions, and a supportive community.
  • Motherhood Simplified: Learn how to create a peaceful, decluttered home with Motherhood Simplified & Krista Lockwood.

Don’t Miss Out:

  • Subscribe to the Boss Mom Podcast to catch every episode.
  • Share this episode with a fellow mompreneur navigating the toddler stage.
  • Join Boss Mom Plus to connect with like-minded moms and access exclusive resources.

Connect with Us:

  • Website: bossmom.com
  • Join the Community: Boss Mom Plus
  • Follow Us: Find us on Facebook, Instagram, and YouTube.

The toddler stage is messy but full of growth and opportunity. Listen in and let’s navigate this season together!

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Episode Summary: In this episode of the Boss Mom podcast, we’re diving into how to use AI to simplify your life and business—without losing your personal, human touch. AI isn’t just a trendy tool; it’s like having a personal assistant, project manager, and late-night therapist rolled into one. We’re sharing our real-life experiences and actionable strategies for making AI a powerful (and fun!) part of your routine.

Whether you’re a skeptic or a curious newbie, this episode will show you how to embrace AI in ways that feel authentic and productive.

What You’ll Learn in This Episode: * Rethinking AI as a Team Member: Why treating AI like a collaborator (instead of just a tool) makes all the difference. * Actionable Ways to Use AI: From brainstorming and repurposing content to turning voice notes into polished ideas, we share how AI can streamline your tasks. * How to Use AI Without Losing Your Voice: Learn how to align AI’s output with your tone, personality, and expertise. * AI as a Time-Saving Mom Hack: Discover how AI can help with everyday tasks like meal planning, organizing your to-do list, and even brainstorming new ideas. * Why Long-Form Content Still Matters: Find out how AI-driven search tools like SearchGPT are changing the game and why SEO-optimized content is critical for staying relevant.

Links and Resources Mentioned: * Cozy Earth Sheets: Transform your late-night work sessions with the softest bamboo sheets. Use code BOSSMOM at CozyEarth.com for 40% off. * Free AI Training: Learn how we use AI to save time and stay creative. Grab the free opt-in at BossMom.com/AI. * Long-Form Content Episode: Want to know why long-form content is key? Check out our episode on leveraging blogs and SEO for business growth.

Why You’ll Love This Episode: This isn’t a technical tutorial—it’s a heartfelt, conversational deep dive into how we’ve made AI work for us as moms and business owners. You’ll laugh, learn, and leave feeling inspired to use AI as a tool to make your life easier, your business smoother, and your downtime a little more restful.

So grab your favorite drink, settle into your Cozy Earth sheets, and hit play!

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Whether you're a seasoned content creator or just getting started, long form content is a cornerstone of a sustainable business strategy. In this episode, we explore why blogging, podcasting, and YouTube are essential tools for moms in business. Learn how to refine your messaging, grow your authority, and create a lasting impact with long form content—all while making the process simple and manageable, even for the busiest BossMoms. Don’t Miss This Episode If You… * Struggle to find time for content creation as a busy mom. * Want to create content that grows your authority and works for you long-term. * Are curious about how to use tools like ChatGPT and SEO to simplify your workflow.

What You’ll Learn in This Episode: * What is long form content? * Why long form content matters for moms. * How to use long form content to refine your messaging. * The difference between short-form and long form content. * How to create long form content strategically. * Repurposing your long form content. * Why long form content is your safety net.

Links and Resources Mentioned: * Visit BossMom.com for more resources and articles. * Nurture To Convert Messaging course

Subscribe & Leave a Review: If you loved this episode, please take a moment to subscribe and leave a review! Your feedback helps more moms like you discover the BossMom podcast and build thriving businesses.

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In this episode, we dive into simple splurging and why it’s essential for moms. Whether it’s high-quality sheets, creating time for yourself, or saying “no” guilt-free, we’re talking about how to prioritize YOU amid the chaos of motherhood. Splurging isn’t just about spending money—it’s about giving yourself permission to slow down, enjoy life, and invest in things that make you feel special.

From bamboo sheets that feel like a hug to simple self-care rituals, we’ll explore the splurges that make life easier, more joyful, and downright luxurious. You deserve it!

What We Talk About in This Episode: 1. The true meaning of splurging (it’s not always about money!). 2. Why investing in quality—like Cozy Earth sheets—can change your life. 3. Small daily habits that feel like a splurge, from slow mornings to decadent meals. 4. How decluttering makes room for meaningful indulgences. 5. Permission to set boundaries and say “no” as a self-care practice.

Mentioned in This Episode:

  • Cozy Earth Bamboo Sheets: Want to experience the best sleep of your life? Head over to Cozy Earth and use code BossMom for 40% off! Trust us, these sheets are worth every penny—they’ll make your bed feel like a sanctuary.

Connect with Us:

  • Join the conversation in BossMom+.
  • Check out our Boss Mom Favorites for more splurge-worthy ideas!

Don’t Forget: If you enjoyed this episode, please share it with another mom who needs permission to treat herself. And leave us a review—it helps us reach more moms just like you!

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2025 is a year of opportunity, but only if you’re equipped with the right strategies. Dana doesn’t just outline the trends; she shares how to apply them to your business in real and practical ways. If you’re ready to simplify your marketing while maximizing your impact, this episode is your roadmap to success. From the rise of messy marketing to the power of trust and user-generated content, you’ll learn how to navigate the shifting marketing landscape with ease. What You'll Learn in This Episode: * Why "messy marketing" is more than just a trend and how it’s helping brands connect authentically. * The importance of user-generated content and how you can leverage testimonials and partnerships to drive sales. * How trust has become the ultimate currency in a world of AI and hesitant buyers—and how to build it. * Why smaller, bite-sized offers are easier to sell in 2025 (and how to structure yours). * The critical role of messaging and consistency in standing out in today’s crowded market. * Fresh ideas for diversifying your income streams, including affiliate marketing and Amazon Influencer opportunities.

Links and Resources Mentioned: * Boss Mom Plus – Join Now * Nurture to Convert Messaging Course * Email Dana at dana@bossmom.com to share your thoughts or ask questions!

Subscribe & Review: If you loved this episode, please subscribe and leave a review. Your feedback helps us continue to bring you episodes that empower and inspire Boss Moms everywhere!

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Choosing a word of the year sounds great, but let’s be honest, life rarely fits neatly into a 12-month plan. In this episode, Dana shares why she’s ditching the word of the year and embracing words of the quarter instead. She talks about navigating motherhood, business, and all the messy, unexpected challenges in between. From building systems to driving traffic, finding authority, and finishing those almost-done projects, Dana breaks down how quarterly focus can bring clarity and momentum. Feeling behind or overwhelmed? This episode is packed with relatable stories and practical insights to help you take intentional steps forward—even if things feel messy. Join BossMom+ and connect with like-minded moms who get you!

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Is your content feeling stale? Wondering what’s working in marketing right now? In this episode of the Boss Mom Podcast, Dana sits down with Shannon McKinstrie, an expert social media strategist, to talk about the shift in marketing trends, why user-generated content is crushing it, and how personal storytelling can help your brand connect and convert. They dive deep into: * Why high-ticket programs are declining and smaller solutions are thriving. * How to leverage user-generated content marketing to build trust. * Why people are taking longer to buy and how to nurture your audience effectively. * Simple content strategies you can implement right now to grow your social presence organically.

If you’re ready to simplify your content, make deeper connections, and stand out in today’s noisy online space, this episode is packed with actionable insights just for you. What You’ll Learn in This Episode: 1. Why polished, high-end content isn’t connecting anymore. 2. How user-generated content marketing brings trust and relatability. 3. The power of POV-style storytelling and personal experiences. 4. Why specificity in your messaging is key to attracting your audience. 5. The “Age of Sleuthing” and why the buying process is now a long game.

Connect with Shannon McKinstrie: * Instagram: @ShannonMcKinstrie * LinkedIn: Shannon McKinstrie * TikTok: @ShannonMcKinstrie * Reels Lab: Learn More Here

About Shannon: Shannon is an engaging Social Media Strategist, Trainer & Mentor who guides small business owners into making a big splash online and growing their accounts through proven, organic, and sustainable strategies. Resources Mentioned: * Reels Lab: Shannon’s go-to program for creating scroll-stopping Instagram Reels that actually work.

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Moms are often told they need to master time management with rigid systems and perfect plans. But here’s the truth: moms are already amazing at time management skills! The constant juggling act of family, work, and life forces them to adapt and thrive in ways most people can’t imagine. In this episode, we’re diving into why moms are natural time management pros, how they find hidden pockets of productivity, and tools that can make their lives easier. Whether you’re feeling overwhelmed or simply looking for ways to refine your approach, this conversation will inspire you to see your time management skills in a whole new light. What You’ll Learn in This Episode: * Why moms are the best at time management skills: Hint—it’s not about perfection but adaptability. * How to find hidden pockets of time: Practical examples of how moms turn downtime into productivity. * The emotional side of time management: Balancing work, family, and self-care without feeling guilty. * Tech tips for simplifying your day: Why tools like AI can save mental energy and free up your schedule. * Embracing the season of chaos: A perspective shift to help you find gratitude amidst the busy moments.

Links and Resources: * BossMom Daily Focus Board: Get access to this simple and effective tool to help you prioritize your day and stay on track! Join BossMom+ Today * AI Tools for Moms: Save mental energy and streamline your workflow with smart tech solutions. Check out our favorite recommendations here. * More Time Management Tips: Explore additional strategies to refine your skills on the BossMom Blog.

Connect With Us: * Follow Dana on Instagram for more tips and inspiration. * Learn more about BossMom+ and how it can support your journey at boss-mom.com/plus. * Get the BossMom Daily Focus Board

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The holiday season is often a time for joy and connection, but for many moms, it’s also a source of overwhelming holiday stress. In this heartfelt episode, Dana Malstaff dives deep into the challenges moms face during the holiday season and why it often feels like more of a burden than a blessing. Dana shares her personal experiences as a mom, including the invisible labor of coordinating holiday logistics, managing family dynamics, and the emotional toll of trying to "do it all." She also offers a safe space to acknowledge the tough realities of the holiday season while giving listeners permission to feel and process their emotions without judgment. Key talking points in this episode: * Why the holiday season amplifies holiday stress for moms * The cultural and family pressures moms face during the holidays * The emotional weight of balancing holiday traditions with everyday responsibilities * Practical advice for simplifying your holiday season and setting boundaries * How Boss Mom is creating a space for moms to feel seen, supported, and validated

If you’ve ever felt overwhelmed by the demands of the holiday season, this episode is for you. Plus, Dana introduces the new Boss Mom Holiday Survey, a unique opportunity to share your experiences and help shape future resources for moms navigating holiday stress. 👉 Take the survey at boss-mom.com/holidaysurvey Tune in for an honest, compassionate conversation about what it really means to navigate the holiday season as a mom. You’re not alone, and your experiences matter.

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From a book that gave me permission to lean into my strengths (Rocket Fuel), to a movie that taught me the importance of letting go (Dune: Part Two), and the amazing people who have shaped my year, this episode is all about how little things can create massive change. What You’ll Hear in This Episode: * Why we don’t need to do it all alone and how embracing support can change everything. * How Rocket Fuel helped me embrace my role as a visionary and find the integrator who changed my business. * The powerful lesson I learned from Dune: Part Two about letting go of good things to make room for greatness. * How the relationships you cultivate can create ripple effects that impact your business, life, and happiness. * A few questions to help you reflect on the ripple effects in your life and what you want to change next.

Big Takeaways: * Stop Trying to Do It All Alone: We’re not meant to juggle everything, and letting others help creates room for growth. * One Moment Can Change Everything: Whether it’s a book, movie, or conversation, be open to the ripple effects that can spark big changes. * Your People Matter: Surround yourself with those who lift you up and want to see you succeed—it makes all the difference.

Resources Mentioned in This Episode: * Rocket Fuel by Gino Wickman and Mark C. Winters – If you’re ready to lean into your strengths, this book is for you. * Boss Mom+ Community – Join us in a more intimate space where we can grow together.

Action Step for You: Think about the ripple effects in your own life. Who or what has made a big impact on you this year? Take a moment to reflect and, if you feel like sharing, let me know! I’d love to hear your story. Connect with Me: * Website: Boss Mom * Instagram: @DanaMalstaff * Boss Mom+ Community: Learn more here

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In today’s episode, Krista and Dana dive into the all-too-relatable concept of being a "single married mom." What does that mean? It’s that feeling of navigating family life, raising kids, managing a home, and even running a business solo—even if you technically have a partner. If you’ve ever felt like you’re carrying the weight of it all by yourself, you’re not alone, and we’re here to unpack what this experience is, why it happens, and how to find support that truly helps.

Topics Discussed:

  • The Reality of Being a "Single Married Mom"

    • Why so many moms feel like they’re parenting and running a household alone, even with a partner.
    • The complex realities of balancing motherhood, business, and life responsibilities solo.
    • Creating Systems Without Feeling Robotic

    • How setting up simple systems can be a lifesaver in managing family logistics.

    • Why these systems create breathing room for deeper connection with family and partners, helping us focus on what really matters.
    • Why Paying Moms for Their Work Isn’t the Solution

    • Breaking down the idea of assigning monetary value to stay-at-home or working moms.

    • The real “pay” we need: feeling valued, seen, and connected with our partners and families.
    • Shifting from Keeping Score to Building Connection

    • How true partnership is about collaboration and appreciation, not keeping score.

    • The role of community in helping us feel understood, especially when navigating feelings of overwhelm and burnout.
    • Communicating Our Needs with Our Partners

    • The importance of understanding and sharing our love languages to build supportive, balanced relationships.

    • How finding the right support and having honest conversations can make partnership more fulfilling.
    • Boss Mom Plus – A Community for Real Support and Connection

    • Discover how Boss Mom Plus offers a safe space to discuss the challenges of motherhood, business, and relationships with like-minded women who truly get it.

Key Takeaways: Being a “single married mom” isn’t about fault or blame; it’s about finding ways to feel supported, connected, and valued in the relationships we share. When we create manageable systems for the essentials, we open up more space for meaningful moments with our family. And ultimately, having a community where we can talk openly with other moms helps us build stronger relationships at home. You’re not alone in this journey, Boss Mom—you have support, tools, and a community that’s here to walk with you every step of the way.

Resources Mentioned:

  • The Systems Mindset book, for creating practical routines in daily life.
  • Boss Mom Plus – Join the Boss Mom Plus community for support, advice, and connection with other moms navigating similar challenges.
  • Link: bossmom.com/join

Join the Conversation: If this episode resonated with you, let us know! Share your experience of the "single married mom" feeling and connect with other moms going through the same. Tag @danamalstaff on Instagram, or join our community at Boss Mom Plus to dive deeper into the topics we discussed today.

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Leveling Up & Legacy Building with Michelle Dempsey In this episode, we’re talking with Michelle Dempsey, the founder of Moms Moving On and the Moving On Method. Michelle’s journey from client-facing divorce coach to certification leader is filled with insights for anyone looking to scale their business, shift from hands-on work to leadership, or create a lasting legacy. Michelle and Dana discuss what it truly means to level up in your career, the emotional hurdles that come with leaving the “trenches,” and the deep impact of building a legacy through mentorship and certification. Michelle shares her journey of overcoming imposter syndrome, learning to embrace leadership without losing authenticity, and creating a certification program that empowers a new generation of divorce coaches. If you’re ready to move from direct service to mentoring others or simply want to feel inspired by Michelle’s story, this episode is a must-listen. Key Points Covered: * Why Leveling Up is Hard for Women: Michelle dives into why women feel guilt or hesitation when moving from hands-on work to leadership, and how she overcame these challenges. * Building a Legacy through Certification: Learn how Michelle’s Moving On Method certification program is changing the landscape of divorce coaching, offering real-world skills and mentorship to her graduates. * Overcoming Imposter Syndrome and Scaling with Integrity: Michelle opens up about her struggles with self-doubt and the importance of scaling her business while maintaining high ethical standards. * The Power of Deep Thought in Leadership: Dana and Michelle discuss why leaders need to prioritize big-picture thinking, vision, and relationship-building over daily tasks.

Episode Takeaways: * Leveling up doesn’t mean losing touch with your audience—it can actually deepen your impact. * Creating a certification program or mentorship opportunity is a powerful way to build a legacy and empower others. * Real leadership requires making space for strategic growth and giving yourself permission to step back.

Resources Mentioned: * Michelle Dempsey’s Moving On Method – Discover Michelle’s certification program and learn more about her work with divorce coaching.

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Getting Focused on Your Business as a Mom

In this episode of the Boss Mom Podcast, Dana dives into the journey of getting focused as a mom and entrepreneur. As Boss Mom prepares to launch its new website and shift into a media platform dedicated to supporting moms, Dana shares insights on clarity, focus, and setting milestones—tools every mompreneur needs for sustainable success.

What You’ll Learn in this Episode:

  • The Iterative Journey to Clarity – Why clarity isn’t a one-and-done discovery and how “clarity hangovers” are a normal part of the process.
  • The Challenge of Staying Focused – How to recognize when you’re losing focus and why it’s okay to feel uncomfortable or nervous about new business strategies.
  • How to Set Focus Milestones – Tips for setting achievable milestones that help you finish the important projects, even when new ideas and exciting distractions pop up.
  • Finding Balance – Dana discusses the importance of aligning your business goals with your personal values and family life, especially for moms juggling work and caregiving.

Why Listen? This episode is all about getting focused, building a business that works for you, and finding clarity in your purpose—all while navigating the unique challenges of motherhood. Dana offers actionable advice on keeping your focus sharp, handling the inevitable distractions, and setting milestones that will help you reach your goals without burning out.

Links and Resources:

  • Join the Boss Mom Community: Get updates on our new platform, resources, and more at Boss-Mom.com/community.
  • BossMom+: Ready to go deeper? Join BossMom+ for more support, accountability, and resources to help you get focused on your entrepreneurial journey. Boss-Mom.com/join

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In today’s episode of the BossMom podcast, Dana Malstaff sits down with Gina Conley, the inspiring founder of MamaStayFit. Gina’s journey from military officer to fitness coach started during her maternity leave, and she’s here to share how she built a successful business while navigating early motherhood. If you’ve ever wondered how to start a business during maternity leave or felt the pull to do something creative for yourself while raising your little ones, this episode is packed with insights, tips, and relatable advice. Gina opens up about finding balance between her business and family life, setting boundaries, and the importance of showing up authentically, even when things aren’t perfect. Tune in to hear Gina’s story and learn how you, too, can build a business that aligns with your passion, without sacrificing your role as a mom. Key Takeaways: * Gina’s transition from military officer to fitness coach and why she chose to start a business during maternity leave * How she built her client base through word of mouth and social media while juggling the demands of a newborn * The importance of setting boundaries as a new entrepreneur and balancing business with family life * Tips on letting go and delegating tasks to grow your business without burning out * The power of authenticity: why showing up as your true self is key to building a loyal audience * Advice for moms feeling overwhelmed about adding fitness or self-care into their routines

Where to Connect with Gina: * Follow Gina on Instagram, TikTok, and YouTube: @MamaStayFit * Visit her website for prenatal and postpartum fitness courses, childbirth education, and more: MamaStayFit.com

Resources Mentioned: If you want to learn more about Gina and her fitness programs, follow her on Instagram, TikTok, and YouTube. For info on her prenatal and postpartum fitness courses, childbirth education, or professional training, head to her website at MamaStayFit.com. Join the Conversation: If you loved this episode, be sure to subscribe and leave a review! Share your thoughts with us on social media and tag us with your takeaways. You can also check out the BossMom community to connect with other amazing moms balancing life, business, and everything in between.

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Welcome to a brand-new segment on the BossMom podcast, where Dana Malstaff and Krista (BossMom's Integrator and mom of 5) bring you unfiltered conversations about the intersection of motherhood and business! In this teaser episode, Dana and Krista give you a sneak peek into the deep (and sometimes hilarious) discussions that are coming your way. We’ll be exploring everything from balancing family life with running a business, to those vulnerable “bomb truths” about motherhood that no one really talks about. Expect to laugh, learn, and maybe even get a little uncomfortable as we talk through some of the biggest topics moms face today. Episode Highlights: * Are Your Kids Really Your Purpose? – Dana shares her perspective on why children aren’t your only purpose and how this mindset shift can free you to pursue more in life. * Motherhood vs. House Management – We discuss the cultural confusion between parenting and housework, and why they’re not the same thing. * Grieving and Running a Business – Grief is a part of motherhood and business, for all moms to varying degrees. We'll be sharing how we navigate this. * Should Husbands Pay Wives for Meal Planning? – This question sparked an exciting debate about unpaid labor in the home, financial security, and negotiating support from your partner. * The Wisdom of Children – Krista talks about the inherent wisdom of kids and how we can nurture that both in parenting and in our entrepreneurial lives.

If you’ve ever felt torn between being a mom and running a business—or if you’re just looking for some real talk from women who’ve been there—this episode is for you!

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Let’s get real for a minute. Selling an online course can feel overwhelming, especially when you're juggling motherhood, marriage, personal growth, and all the other hats we wear. And just when you think you're ready to dive in, it seems like the whole world is launching courses (especially around fall, right when Amy Porterfield’s Digital Course Academy comes out, making it feel like courses are everywhere!). But here's the thing: you can totally do this. You can sell your course, and you can do it in a way that works for your busy mom life. But how? That’s what we’re talking about today. Let’s get into it and break down the essentials of how to sell an online course and actually get people to buy it!

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As more mothers enter the world of entrepreneurship, studies show that balancing passion and family can be overwhelming - even paralyzing. The pressure to turn a passion into a profitable business while keeping up with the demands of parenting can leave many feeling unsure of where to start or whether they have what it takes.

With social media filled with perfect images of other moms seemingly "doing it all," it's easy to feel like you're falling short if your journey isn’t picture-perfect. But here’s the truth: Success doesn’t require perfection, and you don’t need to have it all figured out before you begin.

What if instead of waiting for the "right time" or having the perfect setup, you took the chance by “failing forward”? Could being messy and imperfect actually be the secret to making your passion profitable?

In this episode, I talk to cookbook and Substack author, Caroline Chambers, who built a successful business while balancing motherhood. She shares why action is the key to clarity and how to start small, monetize trust, and grow your passion without waiting for the perfect moment.

Things You’ll Learn In This Episode

  • Why You Should Be Open to Change

If you’re feeling stuck, it might be because the path you're on isn’t where your true passion lies, and trying something new could open doors you never knew existed. Are you holding yourself back by staying in your current routine?

  • “Failing Forward” is Okay

Success comes from learning, not perfection. What could you achieve if you let go of needing everything to be perfect and just started?

  • Turn Trust into a Business

Building real trust with your community encourages support and can create opportunities for making money. Have you thought about how you could turn the trust people have in you into something valuable?

Guest Bio

Caroline Chambers grew up in the kitchen on her mom’s hip, learning how to cook in their Winston-Salem, North Carolina, home. Her professional food career began in her early twenties when she worked as a chef and caterer. After a stint in a professional test kitchen, Caro struck out on her own as a freelancer, developing recipes for a host of publications as well as brands such as Boursin Cheese and Kim Crawford Wine, and in 2018, she published her first cookbook, Just Married. In 2020—at the height of the COVID-19 pandemic—Caro began sharing her recipes and connecting with home cooks on Instagram (@carochambers ), and launched her newsletter, What to Cook When You Don’t Feel Like Cooking, which flew to the top of the Substack charts; her podcast, So Into That, followed in 2023. Caro's latest cookbook, What To Cook When You Don't Feel Like Cooking, is available for pre-order and will be out on August 13, 2024. Caro lives in Carmel Valley, California, with her husband, George, and their three young sons, Mattis, Calum, and Cashel—one of whom can almost always be found in the kitchen on her hip.

Instagram: @‌carochambers

Substack: What to Cook When You Don't Feel Like Cooking

Cookbook: What to Cook When You Don't Feel Like Cooking

Check out this episode on our website, Apple Podcasts, or Spotify, and don't forget to leave a review if you had a blast listening to this show. Your review will help our show grow and help us connect with more amazing people like you. Thank you for being awesome!

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For moms juggling businesses and family, the pressure to "do it all" doesn’t just feel overwhelming—it feels impossible. The push to work faster, harder, and longer leads to exhaustion, frustration, and a sense of failure when life doesn’t go according to plan.

For years, we’ve been sold the idea that hustle = success. But the more we embrace the hustle culture, the more we sacrifice our health, relationships, and happiness. There’s a better way to build your dream business, one that doesn’t leave you feeling drained.

How would your life and business look if you didn’t have to do everything all at once? What if slowing down and focusing on fewer things actually made you feel happier and more successful?

In this episode, I welcome back published author, keynote & TEDx speaker Jadah Sellner, who shares her “anti-hustle” approach to growing a business that nourishes your life instead of depleting it. If you've been feeling the pressure to juggle every role at lightning speed, this episode is your invitation to pause.

Things You’ll Learn In This Episode

  • Why hustling isn’t the only path to success

Hustle culture tells us to go faster, do more, and never stop. But what if slowing down actually helped you achieve more?

  • How to build a business that fits your life

You can create a business that makes you happy and doesn’t leave you feeling tired all the time. How can you enjoy your work without feeling overwhelmed?

  • Why saying "no" is important

Not everything is worth your time. Learning to say "no" helps you focus on what really matters. What can you let go of to make more room for what’s important?

Guest Bio

Jadah Sellner is a bestselling author, business coach, international keynote speaker, TEDx presenter, poet, and host of the Lead with Love® podcast. She's the author of SHE BUILDS: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life. She’s also the co-author of the best-selling book Simple Green Smoothies where over one million people have embraced this simple and healthy habit.

As the founder of Jadah Sellner Media, Inc. and She Builds Collective, Jadah helps women build their businesses and their lives in a way that works for them—–with love. She has been featured in Forbes, O, The Oprah Magazine, and The Wall Street Journal. When Jadah's not speaking on stage, you can catch her dancing to Beyoncé in her living room or sipping on a Chai tea latte by a cozy fireplace. She lives in the San Francisco bay area with her husband, daughter, and dog Beesly.

Follow Jadah on Instagram

Connect with Jadah on Facebook

Join Jadah's professional network on LinkedIn

Grab your copy of She Builds and start growing your business while nourishing your life. Visit shebuilds.com for more information.

Join Jadah's supportive community for women entrepreneurs at the She Builds Collective, an Anti-Hustle Support System to scale your business & sustain your life.

Get access to Jadah's Vision Planning Workshop for FREE using our exclusive promo code, BOSSMOM. Head to shebuilds.com/vision to claim your spot and start crafting your dream life and business.

Learn more about Jadah's exclusive retreats for women entrepreneurs at jadahsellner.com/retreat. Join a community of inspiring women to create a plan for your big mission and vision!

Check out this episode on our website, Apple Podcasts, or Spotify, and don't forget to leave a review if you had a blast listening to this show. Your review will help our show grow and help us connect with more amazing people like you. Thank you for being awesome!

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Did you know that your personality type can dramatically impact how successful you are in business? It also might just be what’s holding your business back…the good news is: you can do something about it!

You might be amazing at connecting with people, or great at making sure everything is perfect. If you don’t manage these strengths, those same traits can slow you down and lead to burnout. The trick is to understand your personality and make it work for you, not against you.

How can understanding your personality make everything run smoother in your business?

In this episode, I talk about the BossMom Personality Quiz, and how it helps you figure out your type and how it might be helping or hurting your business.

Things You’ll Learn In This Episode

How your personality can hold you back

Your unique personality can lead to early success but also to burnout or stagnation. How can recognizing this prevent overwhelm and keep you moving forward?

Pairing personalities to boost your success

Leveraging complementary strengths can create magic in your business partnerships. How does a Social Sam work well with a Perfectionist Paige?

Systems for your personality

Creating systems that cater to our strengths can help us scale. Could your personality be keeping you from building repeatable processes?

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Many children of immigrant parents often feel more stress and worry than their friends because of family expectations.

From a young age, they feel like they have to pay back their parents for all their hard work and sacrifices. This can cause feelings of being overwhelmed, constantly putting others first, and having difficult relationships with family.

A lot of second-generation adults think they have to carry this burden by themselves because they feel it’s their responsibility. But sometimes, these expectations might not even match what they really want for their own lives.

Figuring out how to follow your own dreams while respecting your family’s wishes can feel like a hard thing to do. But what if it doesn’t have to be that way? Are you living the life you truly want, or the one others expect from you?

In this episode, founder of Unshaken Gens™ Allison Ly, explains how changing the way you think and setting boundaries can help you create better, more balanced relationships while staying true to yourself and your family.

Things You’ll Learn In This Episode

-Recognize and Manage the Pressure of Expectations Second-generation immigrants often feel a strong need to live up to their parents' expectations. But how can you tell if you're living by your own values or ones that others have placed on you?

-Start Setting Boundaries for Healthier Relationships Setting boundaries is key to building healthier relationships with your parents while still being true to yourself. What are some simple steps you can take to start creating these boundaries?

-Shift Your Mindset to Break Free from Old Cycles It’s important to shift from feeling like you have to take care of everyone to feeling confident about living the life you want. How can you set an example for others without losing your own peace of mind?

Guest Bio

Allison Ly, founder of Unshaken Gens™, empowers 2nd Generation Adults to honorably care for their loved ones without sacrificing their own needs and dreams. Her Unshaken Confidence™ coaching program builds on her 6 years+ as a licensed therapist and personal journey as a daughter of immigrant parents.

Follow Allison on:

Instagram: https://www.instagram.com/heyallisonly/

Coaching Website: https://www.heyallisonly.com/

Therapy Website: https://www.allisonlytherapy.com/

Learn the 3 Statements to Help You Start To Fall Back In Love With Your Family at heyallisonly.myflodesk.com/start

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In this episode, I take you back to the beginning of my journey with BossMom, which started almost a decade ago. I’m sharing why it’s so important to show up consistently, even when you don’t have all the answers, and how that persistence has shaped my path.

Personal Growth in Business

I dive into the heart of what business is really about—personal growth and development. While skills and trends are important, the real journey is the one we undergo as individuals.

The Purpose of Boss Mom

With BossMom evolving, I’m excited to share our new focus on trends, personal growth, and community building. My goal is to create a platform where we can share our stories, connect, and support one another in meaningful ways.

The Vision for Boss Mom

Looking ahead, I’m revealing my vision of transforming BossMom into a media engine that amplifies our voices and experiences as moms. This vision includes building a strong community where we can collaborate, support each other, and access valuable resources.

We are committed to creating a safe, connected, and bold space within the BossMom Platform. Check out the links below to join the community and be part of this evolving journey.

Links Mentioned:

  • Join BossMom+ (www.boss-mom.com/join)
  • Join the BossMom email community (boss-mom.com/comunity)

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More and more parents today are looking for ways to take charge of their family's health without always relying on doctors and medicine.

Moms are realizing that they know their kids better than anyone else, and they want to make decisions that feel right for their family. But it’s hard to know what to do when everyone around us says we need a doctor’s help for everything.

Is there a better way to handle common health issues at home? What if you could learn simple, natural ways to take care of your kids when they get sick or hurt?

In this episode, I talk to registered nurse and functional nutritional therapy practitioner, Hollie Bigham, who shares how moms can combine their gut instincts with practical knowledge to confidently manage their family's health naturally.

"My goal with Parent-Led Health is to help parents know that they are strong enough, smart enough, and able to do what needs to be done to provide health for their kids." -Hollie Bigham

Three Things You’ll Learn In This Episode

-Parents taking the lead in health

It's important for parents to be in charge of their children's health, using both their gut feelings and practical knowledge. How can moms feel more confident in making health decisions?

-Mixing regular medicine with natural health

Both emergency medicine and natural health care have good and bad sides. What can moms learn from both to help their families better?

-Growing confidence in natural health

You can learn the skills and get the tools you need to take care of common health issues at home. How can moms create a home health kit that helps them handle minor problems?

Guest Bio

Hollie Bigham is a former-ER nurse, turned naturopathic mama. She helps moms ditch reliance on Big Pharma and the medical system and take charge of their families' health naturally, with skill, confidence and wisdom. She is the creator of the Parent-Led Health community, an off-social media, peer-to-peer community of like-minded mamas who listen, encourage, help and never judge, and Parent-Led Health + where holistically-minded mamas have training, protocols and other resources to help them grow in their natural health wisdom, confidence and practical skills. As a Functional Nutritional Therapy Practitioner and Certified GAPS Practitioner, Hollie also works 1:1 with families around the world seeking to heal chronic illness through nutrition and lifestyle. Follow Hollie on Instagram and visit the Parent-Led Health Community website.

Check out this episode on our website, Apple Podcasts, or Spotify, and don't forget to leave a review if you had a blast listening to this show. Your review will help our show grow and help us connect with more amazing people like you. Thank you for being awesome!

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Attachment theory is one of the most powerful tools you can use to understand yourself and your relationships. It can help you see why you act the way you do in your relationships with your partner, kids, or colleagues. It’s like discovering a hidden part of yourself that explains so much of what you feel and do.

Imagine shifting from an insecure attachment style to a secure one. What would that mean for your communication, trust, and connections with everyone in your life? It could mean becoming a better leader, a more present parent, and an unstoppable entrepreneur.

Here’s the real question: What if learning about your attachment style is the key to becoming the person you want to be?

In this episode, I speak with Thais Gibson, who is the co-founder of the Personal Development School and an expert in attachment theory. We discuss all about attachment theory, why it’s important for your emotional well-being, and how to use it to improve your relationships, parenting, and business.

"You'll be a better parent when you're the best version of yourself because you are still getting nourished as a human being and you have more bandwidth to bring into relationships with others, including your children." -Thais Gibson

Three Things You’ll Learn In This Episode

-How to Flip the Script from Insecure to Secure

Integrated Attachment Theory shows you how to change from insecure to secure attachment styles. Are you ready to take charge of your attachment style and make your relationships better?

-How Attachment Styles Affect Parenting and Business

Your attachment style affects how you parent and make decisions in your business. Could learning about your attachment style help you find more success and happiness?

-Using Practical Tools to Heal the Hurt

There are tools that can help you heal the core wounds linked to different attachment styles. How could these tools help you overcome past hurts and build stronger, healthier relationships?

Guest Bio

Thais Gibson is a counselor, co-founder of The Personal Development School and bestselling author of Learning Love. She has a Ph.D. and over 13 certifications in modalities ranging from CBT, internal family systems, and hypnosis. Thais is a leading expert in attachment theory and her modern Gibson Integrated Attachment Theory™ is extending the frontier of psychology.

Visit the Personal Development School to take a free attachment style quiz.

Follow Thais Gibson on Instagram.

Watch more videos on her YouTube channel.

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Let’s face it, in today’s world, so many things make life stressful. But our bodies weren’t designed to be in a state of stress, all the time. We’re supposed to metabolize our stress and move through it.

The problem is, instead of facing a stressful situation every few months, we’re experiencing stress daily, so we can’t cycle through it and return to a baseline level of stress.

That’s why so many people are struggling with overwhelm and burnout.

BossMoms have more on their plates than anyone else on the planet, so we’re more prone to burnout and overwhelm. Cue the waking up tired, the brain fog, feeling unmotivated and crying in the shower. We’re living on the edge of what we can handle, and our brains constantly feel like they are under threat.

How do we identify overwhelm and burnout and bring ourselves out of it? In this episode, I’m joined by attorney, pastor, Nervous System Expert, and Certified Master Life Coach, Michelle Grosser. She shares the science behind our overwhelm epidemic, and the body-based tools that will bring us out of it.

"Our bodies are supposed to metabolize stress and close the loop so we can come back to a baseline stress level. Because we’re under all chronic stress, our bodies aren’t able to close that stress loop. That’s why there’s so much overwhelm and burnout." -Michelle Grosser

3 Things You’ll Learn in This Episode

-The neuroscience of burnout and overwhelm

Our bodies are designed to metabolize and move through stress. How do our lives make that hard to do?

-Don’t max out your stress hard drive

In a world full of friction, it’s impossible to expect a frictionless existence. What’s the difference between the normal stresses of life and being way over the capacity of what we can handle?

-Regulate your nervous system in 60-90 seconds

As moms and business owners, there’s always something going on and it can leave us feeling overwhelmed in the moment. How can something as simple as a temperature change get us out of that?

Guest Bio

Michelle is an attorney, pastor, Nervous System Expert, Certified Master Life Coach, and host of The Calm Mom Podcast. Through somatic and neuroscience-based modalities, she coaches women through discovering what’s beneath their triggers and emotions, so they can begin their healing journey and find peace in the present. She deeply believes that the most profound thing we can offer our children is our own healing. She and her husband Jeff have two daughters and live in Miami, FL. To get Michelle’s private podcast on burnout, go to michellegrosser.com/burnout/, and follow @michellegrosser.coach on Instagram.

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As women, our hormones affect us, sometimes in ways we aren’t even aware of. From our energy and mood, hormonal fluctuations throughout your cycle can influence our energy, motivation, and productivity.

But here’s the thing: the changes and effects aren’t always negative. Sometimes, they can actually work in our favor - especially for entrepreneurs.

Our menstrual cycles can help us in our businesses. They can allow us to plan our tasks better and feel more in control of our lives.

How do we use our cycles to your advantage in our lives and businesses?

In this episode, I talk to holistic hormone coach and RN, Leisha Drews to help you understand why these changes happen and how to use them to your advantage. With that, you’ll know how to work with your body, not against it, to make your business and life better.

"The first thing is how we perceive our bodies, and understanding that is the first step. Having symptoms during our cycles is actually not normal. It is normal, good, and optimal to have a smooth cycle." -Leisha Drews

3 Things You’ll Learn in This Episode

-You won’t feel the same all the time

Hormonal fluctuations throughout our cycles can influence our energy, motivation, and productivity. How can we use this knowledge to plan our business activities effectively?

-Planning your work around your cycle

When we understand our cycles, we can plan tasks like creating content and networking according to the different phases. What are the best times for high-energy tasks versus introspective activities?

-Making the most of your hormonal changes

Our hormonal changes are superpowers not hindrances. How can embracing these changes lead to better business decisions and a more balanced life?

Guest Bio

Leisha is an RN and holistic hormone coach and loves to help women feel empowered by understanding their bodies and hormones better, so they can have great energy, good periods, and no more PMS. She is a mama of 3 and host of the Happily Hormonal Podcast, and when not talking about hormones can be found planning an adventure or enjoying the sunshine. Follow Leisha on Instagram.

Which of these 3 hormone imbalances do you have? Take the quiz!

Find out more about the Hormone Balance Program.

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The internet is packed with funny and relatable videos about how hard being a mom is. What’s harder for moms to find are real solutions to their problems. That’s why a lot of moms feel like they’re stuck with no way to make things better.

Boss Mom is going to change that. We want to gather real information about what moms need and use it to create helpful tools and resources.

Why do moms need a lot more than relatable and funny content? How can we help moms find support and actual solutions?

In this episode, I talk about how we’re planning to help moms get noticed, and introduce a new social networking app just for moms.

"Sales and marketing is the hardest part about what you do. Like you love being an expert, you love helping people, but getting seen and building authority is the harder part, so we want to make that easier." -Dana Malstaff

3 Things You’ll Learn in This Episode

-How data can help you succeed

Boss Mom is gathering important info to change what success means for moms, from handling time to family life. How will this data help you?

-Get noticed and build your reputation

It's easier than ever to share your content on Boss Mom and build your reputation. How could this boost your business?

-New strategies to connect and grow

Boss Mom+ is a new social networking app made just for moms. How will it make marketing and networking easier for moms?

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Marketing used to be all about newspaper ads and radio spots, now it's all about digital platforms, social media and AI. If you’re trying to grow your business, navigating these changes can be tricky, especially if you’ve been in the marketing game for a long time.

Because of how rapidly marketing is evolving, staying on top of all the changes can be overwhelming. How do you find the right strategy for your business with so many platforms and tools to grapple with?

How do you decide which tools and platforms are worth your time and effort? What unique skills do mom entrepreneurs have that might give them an advantage?

In this episode, marketing expert Dr. Colleen Kendrick and I talk about these questions and more. We discuss the unique challenges faced by mom entrepreneurs and highlight the importance of respecting and wisely using marketing tools.

Being an entrepreneur, you become a marketer in some capacity, no matter how involved you want to be. Whether you're the voice and face of your brand or working behind the scenes, there's always so much to do. – Dr. Colleen Kendrick

3 Things You’ll Learn in This Episode

-Keeping up with marketing tech

Marketing has changed from old-fashioned ways like newspapers to modern ways like the internet, and this change has affected small business owners today. How do we keep up with new technology?

-Balancing entrepreneurship and motherhood

Mom entrepreneurs face challenges in running a business while raising a family. What special skills do mom entrepreneurs bring to the table?

-Using marketing tools wisely

It’s important to use marketing tools wisely and spend your time and money on tools that help your business. How can you avoid getting too tired and stay focused on what really matters?

Guest Bio

Dr. Colleen Kendrick, CEO of Nonprofit Partners, has 25 years of experience in marketing communications. Colleen has a doctorate in business and has been an entrepreneur since 2010. She serves as an adjunct professor at Rowan University, is on the organizing committee for TEDxCapeMay, and is a married mom of two. Colleen is the host of The Mom Shuffle podcast.

Follow her on:

LinkedIn

Instagram (@colleenkendrickdba)

Instagram (@themomshuffle)

Facebook

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Motherhood is a journey full of love, joy, and challenges. As moms, we often struggle to balance our dreams with taking care of our children.

People often think that having kids means giving up on our own goals. But is this really true? Can we balance our dreams and the needs of our kids?

In this episode, I talk about the challenges of being a mom with big dreams. I discuss the pressure from society, the sacrifices we make, and why it's important to go at your own speed.

Let's enjoy the slow and steady journey, finding happiness in both our dreams and being a mom.

"I have a problem with somebody saying that once you have kids you don't get to do anything you want and you don't get to really have your dreams." – Dana Malstaff

3 Things You’ll Learn in This Episode

-Balancing Dreams and Parenthood

Most people seem to think once you become a mom, you can't follow your dreams. How can we still chase them?

-Going Slow is Okay

It's fine to take your time when reaching your dreams as a mom. How can we raise children mindfully and gradually accomplish our goals?

-Finding Joy in Both Roles

The time we spend with our kids can be just as rewarding as chasing our dreams. How can we shift our perspective to find joy in both?

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Being a mom and running a business can be really hard. We often feel guilty because we're not sure if we're doing the right things for our kids or our jobs.

Guilt is a common emotion, particularly among mom entrepreneurs juggling dreams and responsibilities. It can be a motivator and a hindrance, and learning how to manage it effectively is essential.

Why do we feel guilty about caring so much for our families and our dreams? I know how hard it is to balance both, and it can really make us question our decisions.

In this episode, I will introduce a special tool which I use that will help you think about what you want to achieve with your money, how you want to feel, and what kind of environment you need to be happy and productive.

“It's legitimate to feel guilty if you've made choices that you aren't sure were right. That's a completely natural human way to feel.” -Dana Malstaff

3 Things You’ll Learn in This Episode

-Understanding the Root of Guilt

Guilt is tied to the uncertainty of making the right decisions in parenting and business. Have you ever questioned whether you're making the right choices for your family or your career?

-Implementing the F.E.E. Test

Use this test to evaluate your decisions. How can breaking down your goals into 3 categories help reduce your feelings of guilt?

-Creating a Supportive Environment

Adjust your environment for better productivity and less frustration. What small changes can you make to balance work and family life effectively?

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If you’ve ever felt overwhelmed by the constant decision-making, juggling business tasks, and the never-ending responsibilities of motherhood, you’re not alone.

Balancing business and motherhood means constant decisions I have to make and the feeling of always being behind. That’s why it’s important to find real advice and true connections in a world full of repeated ideas.

So, how do we decide which option to take when we're overwhelmed with choices?

In this episode, join me as I open up about what it really means to be a Boss Mom. I invite you to reflect on your own experiences and consider what truly resonates with your lives and values.

"I want a business that is scalable no matter where I am, that ebbs and flows with how my life is going to ebb and flow." -Dana Malstaff

3 Things You’ll Learn in This Episode

-Balancing Business and Motherhood

The flexibility of running a business can actually lead to more disruptions. How do you manage the unique challenges of being a mom and an entrepreneur?

-The Importance of Genuine Connection

In a world full of repeated content, how do you find real advice and true connections?

-Building a Supportive Community

BossMom+ can provide the support and advice you need to navigate the complexities of life and business. Why is it important to have a home base for moms building businesses?

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Many people think that online courses and social media are the best ways to grow your business, but smaller, close-knit groups can be even better. Building strong, personal connections is really important in today’s business world.

For moms, this is very helpful. Moms can make strong connections and grow their businesses by joining smaller, personal groups, without the stress of trying to be everywhere online, all the time.

With your busy schedule, how can you find the right people and groups to help you? Can small, close-knit groups really help your business grow?

In today’s episode, I talk about the big changes in business trends over the past 30 years. From the blogging craze of the 2000s to the boom of online courses in the 2010s, I see a move towards intimate networking and smaller communities. I’m sharing how these changes affect where you should focus your business efforts today, especially in an uncertain economy.

"I think we're moving into a space of finding your loyal space, growing with that, and becoming micro famous there, because there's not enough energy, especially for moms, to be everywhere." -Dana Malstaff

3 Things You’ll Learn in This Episode

-The Evolution of Business Trends

Business trends have changed a lot over the past 30 years. How can you adapt to these changes for better business growth?

-Adapting to a Hesitant Economy

In uncertain times, people are more careful about spending money. How can you show clear value in your offerings to attract customers?

-The Future of Networking

Smaller, paid communities are becoming more effective than broad social media strategies. How can you build strong, loyal connections in these intimate groups?

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As entrepreneurs, we’ve been tricked into believing that a successful brand is all about having the perfect strategy or the best marketing techniques. So we work tirelessly, pouring their heart and soul into our businesses, only to feel disconnected, overwhelmed and burned out on marketing.

Have you ever wondered why, despite your hard work, your business isn’t growing as you hoped?

The reality is that nurturing genuine connections and creating a loyal community takes more than just effort—it requires a deep understanding of your audience and a commitment to authenticity.

In this episode, I share my journey of building a strong and connected community over the past decade. I reveal the proven ways that have helped me foster a sense of belonging among my followers and also talk about the mistakes I made along the way.

"You can’t help everybody, sometimes the people that need you the most don’t have the bandwidth to do and implement what you want to teach them. You can’t build a profitable business on the people that need you the most." -Dana Malstaff

3 Things You’ll Learn in This Episode

-Separate Yourself from Your Content

If you don’t take your content too personally, you won't be afraid to share your ideas and connect with others. How do you create a separation between your content and your identity?

-Help Those Who Are Ready

We want to help the people who need us the most but you can’t build a business on people in survival mode. Who should we focus on instead?

-Share a Common Goal

When people believe in the same goal, they work better together. How do you tap into what you and your community want to change in the world?

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Most people think profit is all about money. They work tirelessly, sacrificing their time, energy, and well-being, only to find themselves burnt out and unfulfilled. Society has conditioned us to believe that just having enough is acceptable, but this mindset keeps us trapped in survival mode. Have you ever asked yourself why you never seem to have enough time, energy, or emotional freedom? The truth is, you’re probably stuck in a cycle of just getting by. You might think, “If I just work a little harder, I’ll achieve financial freedom.” But even with more money, the exhaustion and emotional drain continue. It feels like there’s no way out. In this episode, Heather Chauvin returns. As a business owner who defines profit in a way that goes beyond just financial gains, she shares how to align your actions with your desires and truly thrive.

“Profit is not just about money but it's about time freedom and emotional freedom.” -Heather Chauvin

3 Things You’ll Learn in This Episode

-Profit Is More Than Just Money

Profit isn't just about making money but it also means having more time and feeling good. Have you ever thought about how having more time and energy can make you feel richer?

-Stop Just Getting By

Many people think they only deserve just enough to get by, but this keeps them stuck and tired. What if you could feel happy and have more than just enough?

-Match Your Actions With What You Want

To really change, you need to do things that match what you want in life. Can small daily actions really make a big difference in your happiness and success?

Guest Bio

Heather Chauvin is a leadership coach who helps ‘successful’ women courageously and authentically live, work, and parent on their own terms. Heather started her career as a social worker helping adults understand children’s behavior. But it wasn’t until 2013 when a stage 4 cancer diagnosis pushed her to take a deeper stand for change, uncovering how cultural expectations sabotage our dreams. She has been featured in Forbes, Entrepreneur, Real Simple Magazine, Mind Body Green, Google, and more. When Heather isn’t working, you will find her living out what she teaches which may include kayaking Alaska, snowboarding, hiking, or anything else that challenges what she believes is possible for herself (and inviting her children along the journey). Life is full of opportunities. It’s time to feel alive.

Listen to her podcast at https://www.heatherchauvin.com/podcast.

For free tools & resources from Heather, visit https://heatherchauvin.com/freegifts.

Follow Heather Chauvin on Instagram: @heatherchauvin_

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Being a mom is hard, and sometimes it feels like nobody understands. We see perfect moms in books and movies, but real life isn't like that. This makes moms feel even more stressed and lonely. We try to do everything and be perfect, but it’s exhausting. It’s easy to feel like we’re not good enough. Real-life moms are not perfect, and that's okay. We need to support each other and find help when we need it. We need to remember that every mom is doing her best. Books and real-life experiences help us understand what being a mom is all about. In real life, we learn from our own moms and the people around us. What role do books play in helping moms feel seen and understood in their struggles? In this episode, I talk with Carrie Mullins, a mom and writer who wrote a book called The Book of Mothers: How Literature Can Help Us Reinvent Modern Motherhood. We discuss timeless tales, what they mean for real moms today, and how we can be kinder to ourselves and find support from others.

It's not just that moms get mad, but good moms get mad too. The recent adaptation of Little Women surprised people with a good mom getting angry, showing we haven't really made that connection yet. -Carrie Mullins

3 Things You’ll Learn in This Episode

-Books Shape Ideas

Stories in books help shape how we see moms. These ideas can stick with us for a long time. What lessons about motherhood can we learn from our favorite books?

-Finding the Balance

Moms often feel torn between what they think they should be and what they really are. How can moms find a balance between their own expectations and reality?

-Support is Key

Understanding how tough being a mom can be helps us support each other better. What are some ways we can offer more support to the moms in our lives?

Guest Bio Carrie Mullins is a writer and mother of two whose work has appeared in publications such as Parents, Food and Wine, Scary Mommy, and Lit Hub. She is the author of The Book of Mothers: How Literature Can Help Us Reinvent Modern Motherhood, an exploration of fifteen classic novels and how they have shaped our cultural understanding of motherhood. She is always on the lookout for nuanced, inclusive, and realistic conversations around parenting--and a good book. Go to https://www.carriemullins.com/the-book-of-mothers.html for more information.

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A lot of marketing strategies today feel cold and don't work well. This makes it hard for busy moms to connect with their audience while taking care of their families. What if there’s a way to market that not only helps you build real relationships but also helps your business grow? Many traditional marketing methods leave moms feeling tired and disconnected, making it tough to manage both work and family. How can you create a business that really connects with people and lasts a long time? In this episode, I'm interviewed by Krista Lockwood and we talk all about how important it is to build relationships and create a community-focused business.

"Nurture marketing is the idea of cultivating a relationship over time with people you don't know." - Dana Malstaff

3 Things You’ll Learn in This Episode

-Nurture MessagingBuild relationships by making your audience feel noticed and important. What can your business gain from taking care of your audience?

-Results MessagingTo build trust, show your results and prove you're good at what you do. What can you do to increase the trust of your audience?

-Conversion MessagingGet people to take action by solving their problems. How can learning to do this well help you sell more and get more people interested?

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Life is cyclical and seasonal, but adapting to these cycles can lead to a more balanced and fulfilling life. Many moms put a lot of energy into trying to maintain control, only to end up overwhelmed and out of sync. The truth is, being in control shouldn’t be our ultimate goal. Embracing the ebbs and flows of life should. We all deal with life's complexities and a rollercoaster of emotions. Striving for constant control can be exhausting. What does it mean to truly let go and embrace life as it comes? In this episode, I talk about dealing with life's chaotic moments and managing the challenges of being a mom and an entrepreneur.

“Every single human being has an ebb and flow with times in their lives that are slow, calm, and peaceful, and then sometimes people get antsy.” -Dana Malstaff

3 Things You’ll Learn in This Episode

-Embracing the Ebb and FlowLife has its ups and downs. How can you come to terms with not always feeling in control and find peace in the chaos?

-Dealing with OverwhelmWhen juggling multiple responsibilities, it's easy to feel overwhelmed. What strategies can you use to manage the feeling of being out of control?

-Redefining SuccessSuccess isn't about always feeling in control. How can you learn to accept the ebb and flow as a normal part of life and business?

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Summer is fun but let’s be real, it can also turn our usual routines upside down—especially for us Boss Moms balancing our businesses with family life. It’s super important to understand that our lives change with the seasons. There are ways to keep your business moving forward during the summer, all while making sure you still have loads of family time. How can we, as moms, plan our work around these ups and downs? In today’s episode, I share my take on seasonal shifts, my own stories, and tips on how to make the most of them.

”I have to be serious about what I can and can't do during the summer and I have to plan ahead for it.” -Dana Malstaff 3 Things You’ll Learn in This Episode

-Rolling with the seasonsSeasons affect our mood and schedule. What can you do to keep up with business when life gets busy or slows down with the kids?

-Getting ready for summerSummer is fun but can throw your routine for a loop. What are some easy ways to plan ahead and get your business ready for the chaos of summer?

-Keeping things movingLife doesn’t pause just because it’s summer. How can you tweak your work tasks so they fit better with your summer lifestyle?

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While many people think being online all the time is the best way to grow your business, there’s a reason why the old-school way of meeting people face-to-face can be even better. Moms can use networking to make strong connections that really help their business, without making life more stressful. Even with your busy schedule, where can you find the right people to support your goals? Does networking really lead to more meaningful business growth? In today’s episode, I talk about why meeting people and making friends can help moms grow their businesses better than just using social media.

Networking is about connecting with a series of people who would be a good fit for some aspect of YOU in your life or your business. -Dana Malstaff 3 Things You’ll Learn in This Episode

-The real value of networking

What makes networking so effective at providing more support and growth opportunities compared to just being on social media?

-Making networking work for you

Without feeling overwhelmed, how can you network effectively?

-The strategic approach to networking

Make friends who really get what you're about and help your business grow. What are some easy ways to connect with the right people?

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Since 2015, we have built our Facebook group into a thriving 75k member community. This year, I decided to shut it down.

Walking away from something that’s “doing well” is scary, but if it’s not lighting us up, it’s the right thing to do.

The Facebook group was working - even growing, but the truth is: I had started to resent it. I didn’t fall out of love with building community. I fell out of love with doing it on someone else’s terms.

So, the BossMom+ app was born! We aren’t just building a village, we’re building a city where moms can grow their businesses without social media.

When did I know it was time to walk away from Facebook? Why did I choose to build something totally different? In this episode, I share why we left our Facebook group and what we’re doing instead.

We need to feel empowered to make changes and not worry about what people think, because there’s no way to make everyone happy. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Community without social media

Building community is what I love and what I’m known for. Why did I decide to shut down a Facebook group that was doing well

-You can’t make everyone happy

Not everyone will like the changes we make to our businesses. How do we handle the resistance and pushback? How will the right people react?

-Go all in on what lights you up

How did going to the movies turn into the defining moment that made me decide to close down the Boss Mom Facebook group?

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As entrepreneurs, we pour ourselves into building these amazing businesses, the last thing we’d ever consider is shutting them down, especially when they’re doing well. Why would we choose to walk away from something that’s actually working?

Well…that’s where Krista Lockwood found herself. After building a 6 figure business over the last 5 years, she has decided to sell it and move on.

Our kids change as they grow, and so do we. What lit us up before might not be right for us now, and that’s okay.

How did Krista make this huge decision? How do we deal with the guilt and uncertainty that comes with making a big move?

In this episode, founder of Motherhood Simplified, Krista Lockwood returns to talk about the new chapter in her journey, walking away from a perfectly good business and why it’s important to align your career moves with your current life phase.

Your business deserves to be loved as opposed to being run by somebody who just isn’t excited about it anymore. -Dana Malstaff

3 Things You’ll Learn in This Episode

-How to know it’s time to pivot

Most people would rather stick with a successful business even if it’s no longer making them happy. How do we know it's time to stop doing something even if it's going well?

-Stop feeling guilty about change

Why is it important to make sure your work fits with your family life? How can you handle changes without feeling guilty or worried?

-How to avoid the temptation to keep scaling

How do we check in with ourselves so that we can move on from the business before we start neglecting the community we’ve built?

Guest Bio

Krista Lockwood, the founder of Motherhood Simplified, is a mom who has successfully decluttered her entire home. She doesn’t teach decluttering in theory. Instead, she shares practical tips and strategies that have worked for thousands of other moms. Krista’s approach is grounded in her own experiences, ensuring that she never asks you to do something in your home that she hasn’t done herself. Her mission is to help moms find the sweet spot of having enough but not too much, allowing them to feel less stressed in their homes. Through her platform, Motherhood Simplified, Krista provides resources, guidance, and community support for simplifying the journey of motherhood.

Check out the Motherhood Simplified Website at https://motherhoodsimplified.com/ and listen to the podcast episodes at https://podcasts.apple.com/us/podcast/motherhood-simplified/id1439617120

Follow Krista on Instagram (https://www.instagram.com/motherhood_simplified/)

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Today’s rules of marketing force us in one direction: be everywhere, all the time, non-stop.

It’s all about more content, more entertainment, and of course - more virality. Here’s the problem for moms: this isn’t a sustainable version of marketing. It’s exhausting, guilt-inducing and unrealistic. Our life requirements don’t align with being online all the time, and we shouldn’t have to play by those rules to succeed.

No matter what: our children will always be the dominant priority in our lives. Why not set up our business with this in mind, instead of forcing ourselves to market the way everyone else does? Can we do marketing on our own terms and still have success?

We want to live in a world where moms don’t have to say yes to ridiculous unsustainable ways of marketing, starting now. In this episode, I talk about why moms can’t run their businesses the way everyone else does, and how to succeed on our own terms.

The rules of business and marketing aren’t realistic or sustainable for moms. We need to stop forcing ourselves to be successful in the same way as people who don't have our life requirements. -Dana Malstaff

3 Things You’ll Learn in This Episode

-How to create a legacy of loving what we do

Our kids soak up everything we do. If running our businesses leaves us feeling guilty, drained, sad and unsuccessful, that’s what they’ll believe about work. How do we change that?

-Experts vs. content creators

It often feels like if we’re not pointing, dancing or entertaining, we aren’t marketing. Could this viral, content creator approach actually be detrimental? Is there a better way?

-Productivity isn’t just about time

Taking advice from people who don’t understand our lives is dangerous. How do we see time management, boundaries and priorities from our perspective as moms?

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As entrepreneurs, there’s a ton of pressure to commit to one thing and stick with it, no matter what. Even though we’re constantly evolving, switching things up makes us think we’re wishy-washy, indecisive and uncommitted. Does that mean we have to sell and say the same thing forever, even when it’s no longer in alignment with us?

Life's too short to stick with something that's not lighting us up just because we're scared of looking flaky. We shouldn’t be afraid of letting our businesses evolve like we do.

How do we make a big change without feeling guilty? How do we shamelessly move toward what makes sense for us and our businesses?

In this episode, speaker and bestselling author, Marki Lemons Ryhal shares real-life tricks to making big moves without second-guessing ourselves.

It's about being an active lifelong learner willing to implement changes and own who you are, whether it could be a mistake or not. -Marki Lemons Ryhal

3 Things You’ll Learn in This Episode

-Why saying "yes" to change can be your best move

How can saying "yes" to change transform your life and propel you forward?

-Getting loud about what you love – why it matters

Why does getting vocal about your passions attract the people and opportunities you truly want?

-Jumping on new chances – how it's done

How can taking a leap into something new actually be the best way to grow and feel alive?

Guest Bio

Marki Lemons Ryhal is one of 100 speakers selected out of over 1,300 to speak at the REALTOR® Conference & Expo ten times (face-to-face and virtually) with high program evaluations and an INMAN Closing Keynote Speaker. She is a licensed Managing Broker, REALTOR®, avid volunteer, Major Investor, President's Circle, Federal Political Coordinator, Podcast Host of Drive with NAR & Social Selling Made Simple, 30 times published author, and 6X International Best-Selling Author. Marki Lemons-Ryhal is dedicated to all things real estate. With 30+ years of marketing and education experience, Marki has taught over 1,000,000 people (face-to-face and virtually) since 1993.

Be the first to see the future of real estate at https://www.markilemons.com/111-ai-prompts and stay ahead in the game!

Connect with Marki on LinkedIn - https://www.linkedin.com/in/markilemons

Follow Marki on Facebook (https://www.facebook.com/markilemons) and Instagram (https://www.instagram.com/markilemons

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So many women have juicy and purposeful potential inside them, but because they’re too depleted to see the possibilities, it never sees the light of day.

We tell ourselves that being moms is what’s holding us back. The truth is: not tapping into our potential has nothing to do with our kids, and everything to do with our own emotions.

When we operate from an agitated nervous system, urgency, overwhelm and exhaustion become the norm. When we step out of our spinning minds and shift into presence, the awesome things we’re pushing hard to have will just flow to us.

That way, we’ll never have to choose between the greatest gift in life, and our purpose and contribution to the world.

How do we repair our nervous systems so we can start operating from a place of calm and wholeness? Can we unearth our purpose by doing less?

In this episode, I’m joined by top ranked podcast host, 8 figure spiritual and business coach, and author of the upcoming book “Abundant Ever After”, Cathy Heller. She shares how moms can design lives filled with purpose, peace and presence.

When your nervous system is agitated, you will keep making lists, feeling depleted and doing everything for everyone. When you repair it, you can find peace, calm and start feeling a sense of wholeness. -Cathy Heller

3 Things You’ll Learn in This Episode

-Doing everything for everyone is selfish

Many women put too much on their plates because we think it’s generous and loving. Are we actually stealing something valuable from people when we do that?

-Don’t do more, be more

How do we stop being forceful and pushy about getting what we want and learn to let it flow to us effortlessly?

-What happens when our cups are filled

We often think pouring all our energy into our kids is the key to their happiness. Do they actually benefit more from us living in our purpose and feeling seen in our own right?

Guest Bio

Cathy Heller is a top ranked podcast host of The Cathy Heller Podcast, a truth seeker, 8 figure spiritual and business coach, and author focused on helping women create a life of abundance, joy, and purpose. If you want to learn all the things about Cathy and hang out with her online, head to https://linktr.ee/cathyheller.

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Visibility is crucial for business growth, getting new clients, and increasing sales. However, for many, especially women and mothers, being seen is a significant challenge. Beyond the realm of business, there's a deeper struggle: the quest for identity and purpose.

Balancing personal aspirations with societal expectations can be overwhelming. The fear of judgment often holds us back from our potential to be visible.

What mental barriers prevent us from putting ourselves out there? How do we reach a point where we are comfortable with being visible?

In this episode, CEO and owner of Hey Jessica, YouTuber and marketing strategist Jessica Stansberry joins me to talk about the journey to being visible for business, why being seen is a big deal for a lot of people and her encouraging experience with putting herself out there.

Our content is helpful in some way to someone all the time. -Jessica Stansberry

3 Things You’ll Learn in This Episode

-The evolution of YouTube

How has the platform shifted since its launch?

-When we don’t love what we do

What does putting things off or not giving them enough energy tell us?

-Audience affirmation

Can our online audience affirm us?

Guest Bio

Jessica Stansberry helps content creators and entrepreneurs use content to start, grow, and scale their businesses so that their content makes them money while they sleep. Jessica's YouTube channel, email list, and Instagram account are FULL of helpful nuggets to help content creators become CEOs.

Visit https://heyjessica.com/

Find Jessica’s newest course here (YouTube Sales Accelerator) heyjessica.com/youtubesalesaccelerator

Digi Product School http://heyjessica.com/digiproductschool

YouTube: www.youtube.com/jessicastansberry

Facebook: www.facebook.com/heyjessicallc

TikTok: www.heyjessica.com/tiktok

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Navigating the rollercoaster of entrepreneurship, particularly for Boss Moms, involves constant shifts, uncertainties, and tough decisions. One of the most daunting challenges is the pivot – transitioning from a known, successful path to something uncertain.

It's not just about the business; it's about the emotional turmoil that comes with it. Doubts creep in - Will the change be worth it? What if it fails?

Contrary to popular belief, us moms don’t have it all figured out so where do we go from here? How do we overcome the fears that come with a pivot in business?

In this episode, founder of Mother Like a Boss Kendra Hennessy joins me to talk about the emotional components of pivoting when owning a business, the ups and downs in entrepreneurship and how she took her in person business to the online world.

It feels really scary to leave something behind that is successful for something that is unknown. -Kendra Hennessy

3 Things You’ll Learn in This Episode

-Is change necessary?

How do we ‘shed our skin’ to step into a new phase of who we are and what we want to become.

-The explanations behind our reasoning

Why don’t we have to justify our reasoning to those around us?

-Letting go and moving on

Is it okay to grieve a part of our life that may be over? How do we move on?

Guest Bio

Kendra Hennessy is the founder of Mother Like a Boss where her mission is to make house cleaning more doable for regular moms so you spend less time tidying your space and more time enjoying your life.

Just Clean It 365 guide is 52 weeks of done-for-you cleaning routines that fit your life and take the trial & error out of daily tidying, even if you struggle to stay consistent or hate to clean.

Visit https://www.kendrahennessy.com/

Visit http://www.motherlikeaboss.com/guide

Find Kendra on Instragram @motherlikeaboss

Find Kendra on TikTok @themotherlikeaboss

Listen to the podcast here https://www.kendrahennessy.com/podcast

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As moms, we know the struggle of never having more than 10 minutes to ourselves. We are always constantly juggling multiple tasks with barely a moment to spare.

It can get overwhelming and frustrating especially when we lose focus.

Is there a solution that takes just one minute of our time and can make a world of difference?

Enter one-minute success hacks; quick, actionable strategies that can help us achieve both our personal and business goals, even when we're short on time. How do these simple, yet incredibly effective strategies maximize our productivity and clarity in just 60 seconds?

In this episode, I share mind-blowing one-minute hacks for success, how it can help achieve personal and business goals and the hidden power in starting off small.

One-minute success hacks are crucial to actually reaching your goals in life. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Get fit, one minute at a time

How do we get moving and things done when we don’t love the idea of workouts in the first place?

-Multitasking

How do we get the most out of stacking activities?

-Impactful breathing exercises

How can breathing exercises help us when we get frantic? Can it help us get our focus back?

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As moms, we're bombarded with advice from all angles - including successful men. Should we really be taking advice from them?

Their success is undeniable, and they may make really great points, but can they truly understand the intricacies of motherhood? This dilemma leaves us torn between wanting to benefit from their wisdom and doubting if it truly applies to our lives.

How can we stop dismissing advice from successful men outright and adopt a more discerning approach?

In this episode, I talk about whether or not we should take advice from successful men as Boss Moms, how to identify the nuggets of wisdom that they share and when exactly we should heed their advice.

If people don’t fit in with your belief system or moral compass then you’re not going to want to take their advice no matter who they are. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Generalized marketing

Do we need to listen to people who don’t resonate with us?

-Everyone can add value

How do we take the approach of learning from different angles?

-When to not take advice

How do we figure out when advice is just not fit for us?

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Juggling a million tasks, striving to ensure everything runs smoothly. Constantly worrying if everyone around us is okay. As moms, it’s a heavy burden we carry.

The relentless pressure to bear the responsibility for everyone's happiness and well-being is well…exhausting. Does being a mom and a woman mean maintaining control, fixing every problem, keeping everyone happy? No…and the sooner we release ourselves from the pressure, the easier everything gets.

What’s the one skill moms have a hard time learning but can have the most valuable pay-off? How do we not fall back into the norm of what we’re used to?

In this episode I talk about not taking on the burden of making sure everyone and everything is okay, why moms have a hard time figuring it out and how we can do less while contributing more.

There is a big distinction between being there for the people that you love and making sure everybody’s okay all the time. That is not the burden you need to bear. -Dana Malstaff

3 Things You’ll Learn in This Episode

-The pressure we face

How does the burden of making sure everything and everyone is okay affect us?

-Step 1

Why is it so important to first recognize the problem?

-Supporting vs. stifling

How do we deprive the people we love by taking on the burden of making sure everything is okay?

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As moms, there’s a constant pressure to put our maternal identity above everything. Of course, our kids are important, but there’s a lot more to us than that.

Our worth isn’t determined solely by how much time we dedicate to our families. Neglecting our other identities and passions can lead to a profound loss and disconnection from ourselves.

How does the pressure sabotage our ability to be truly happy and connected as women? How do we recognize and embrace our multitude of identities as women without feeling guilty?

In this episode, I talk about how having a guilty mom mindset can sabotage your success. I also talk about fostering a balanced approach to identity and how to give our identities as women enough time and space.

We are so many more things than just being a parent. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Figuring out who we are as women

How do we figure out exactly who we are as women? What aspects do we look at?

-Our identity as partners

Does our identity differ when we have a partner as opposed to when there is no one else included in our lives? What does that look like?

-The mindset that children are everything

How has culture set this mindset up and made it a norm? Is this the correct mindset to have?

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As moms, business owners and women, our lives are constantly changing. We grow, discover new interests, and we get bored in our businesses, and we’re left wondering if it’s time to pivot.

Now, before we go uprooting everything and making huge changes, we really have to check in with ourselves first. Sometimes what feels like a new direction to shift into is nothing more than a short-term burst of excitement.

How do we tell the difference between needing to pivot and needing to just make small tweaks to what we’re doing? What questions should we ask ourselves?

In this episode, I talk about whether you should tweak or move onto something different.

If you don’t know what to say past a certain point, that’s a really good indicator that this isn’t a long-term pivot for you. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Know your North Star

How do we tell the difference between tweaking what serves our higher mission, and needing to make a big change?

-Why you’re itching to pivot

Will a pivot make you happy in the long-term, or are you jumping the gun because you’re excited about a new area of interest?

-Start small

Before we make massive changes, what should we try first?

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Every mom struggles with the pressure to be present and connected while also excelling in our businesses.

We all want to have it all, but honestly, it can leave us feeling like a rubber band being pulled way too thin. That nagging feeling creeps in – are we doing enough for our families or our careers?

How do we figure out our limits and make peace with the fact that we can't do it all? Can we switch up our mindset a bit?

In this episode, GM of Innovation at SamCart Olivia Herron joins me to talk about how to shift from a martyr mindset, why we need to be okay with not having control all the time and why it's okay to have off days. We also talk about the aspirations outside of being a mother.

Not everything requires you to be in control. -Olivia Heron

3 Things You’ll Learn in This Episode

-Be proud of you

As Boss Moms, we do it all and we need to give ourselves permission to brag.

-Having a martyr mindset

How does having a martyr mindset create emotions of resentment?

-The outcome vs. the journey

Can the process of accomplishing something be as powerful as the outcome itself?

Guest Bio

Olivia Herron exists to champion the untapped potential of small businesses. As GM of Innovation at SamCart, an eCommerce platform for digital creators, she empowers aspiring entrepreneurs with the tools and education they need to become successful digital creators. Whether leading SMB sales teams at smaller businesses like SmartBrief or giants like Meta, she’s fueled by transforming up and coming small businesses and novice creators into master sellers. When she isn’t teaching a company or creator about the importance of a customer-centric ethos, listening intently to customer feedback, or leading new initiatives within DropDeck and Creator U, you’ll catch her encouraging and inspiring working moms to build careers and lives that fill their cup both in and out of the office.

For a complimentary 7-day trial of Typeset, visit www.typeset.com

Connect with Olivia on LinkedIn.

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As women, we often find ourselves woven into the company of people who may not be of our choosing. The energy they bring, their perspectives, and their influence can significantly impact our well-being.

But what happens when we crave control over the energies we absorb, and want a circle of individuals who truly align with our essence and aspirations?

As strong and capable women, the question remains: how do we take charge of the energies we invite into our lives? How do we say no to things that don't serve us?

In this episode personal coach for professional mothers and keynote speaker Allison Hare joins me to talk about finding people who we are comfortable with, why we should surround ourselves with people who give us energy as well as how to find people who align with our values.

We want to live in a world where every woman feels whole. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Find your tribe

When we find our tribe, we get comfortable and don’t have to hide who we are. How does this help us protect the energy around ourselves?

-Coaches vs. therapists

Why do some people prefer coaches over therapists?

-Laying the armor down

What does it look like to lay the armor down as a strong woman and find someone we can open up to and trust?

Guest Bio

Allison Hare is the former sales executive turned lifestyle entrepreneur. She’s the host of the award-winning, top 1.5% globally ranked podcast, Late Learner and a personal coach for professional mothers and a keynote speaker.

40 Ways to Add Energy to Your Day Guide - https://allisonhare.com/energy

Private coaching/mastermind: https://allisonhare.com

Follow Allison on Instagram @allison__hare

Find Allison on LinkedIn @Allison Hare

Find Allison on Facebook Allison Hare

Listen to Allison’s podcast https://youtube.com/@latelearner

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Whether it’s known to us or not, a ton of our perspectives, behaviors, and triggers are dictated by situations that happened when we were kids.

How we show up in our relationships, parenting and even our businesses always tracks back to our childhoods. Some of the things we brush off and label as “just who we are” actually have a lot to do with early family dynamics. Understanding how these things shaped us is an opportunity to change them, and as parents, that’s really important.

How do we identify these things and work to change them? What steps can we take to raise emotionally regulated kids? In this episode, I’m joined by psychotherapist, TikTok personality and author of “Your Pocket Therapist: Break Free from Old Patterns and Embrace a Happier Life”, Dr. Annie Zimmerman. We talk about the important work she’s doing, and how we can connect the dots between how we act now and what we experienced back then.

Of course, genes and personality exist, but it’s almost always ways of coping and things we think ‘that’s just who I am’ that track back to family dynamics when we were younger. -Dr. Annie Zimmerman

3 Things You’ll Learn in This Episode

-Normalizing emotions

As parents, how do we raise emotionally aware and emotionally resilient children?

-Surprising sources of triggers

Movies and TV shows are seemingly innocuous, but do they actually create triggers later on?

-A lot of our suffering plays out in the field of relationships

How do our childhoods affect how we show up in our romantic relationships?

Guest Bio

Dr. Annie Zimmerman is a psychotherapist and TikTok personality, working with clients from a psychodynamic approach. She is also the author of “Your Pocket Therapist: Break Free from Old Patterns and Embrace a Happier Life”. She has a PhD in psychology and her expertise centers on teaching clients how their early lives have formed strategies that might be contributing to unhelpful patterns in adulthood. Currently, she lives in London where she has a thriving private practice. You can follow her on TikTok and Instagram. Buy the book here.

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When the pressure to close deals overshadows the desire to connect with others, sales can feel uncomfortable. The traditional, salesy approach creates a sense of inauthenticity that affects how we sell and leaves people feeling skeptical.

Authenticity is about being genuine, transparent, and focusing on building relationships rather than just closing deals. We need to understand the unique needs of our audience and communicate the value of our product or service in a way that resonates with them on a personal level.

How do we get comfortable selling while still providing value? How does being authentic help us to network and build our businesses?

In this episode, Authenticity Strategist Inga Faison-Cavitt joins me to talk about what it means to be authentic when selling, why we need to get more comfortable when selling and where she gets the perseverance to figure things out.

I believe that questions are the answers. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Get comfortable selling

How do we shift our mindset on selling?

-Why women feel uncomfortable selling

What makes sales feel so uncomfortable?

-How to make people feel valued

How do we build the know, like and trust factor and provide value to those we sell to?

Guest Bio

Inga Faison-Cavitt, AKA Ingafay, is an Authenticity Strategist. She left her engineering career to follow her entrepreneurial spirit and now pursues her dream life full of faith, family, freedom, flexibility, and fitness. She enjoys empowering women to live their best life and helps women become top earners by building authentic relationships that treat people like humans and not numbers.

Savvy Survey System https://ingafay.com

Website - https://ingafay.com

Join her text club - Text “ introvert” (251)250-0995

Linkedin - https://www.linkedin.com/in/ingafay/

Youtube - https://youtube.com/@ingafayunplugged

Facebook - https://www.facebook.com/ingafayunplugged

Instagram - https://www.instagram.com/ingafaisoncavitt

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The digital marketplace is vast. For many, the challenge lies in figuring out how to leverage the power of platforms like Amazon effectively.

Making money online is not always as straightforward as it seems. It requires a strategic approach, and in a market saturated with options, it's easy to feel overwhelmed and uncertain about where to start.

How can we leverage the Amazon Marketplace and the Amazon Influencer Program to not only earn money but also build a trusted and lucrative online presence?

In this episode, Amazon expert seller and consultant Kathleen Kobel joins me to talk about leveraging the power of Amazon, its potential and the different opportunities it brings.

I’ve always seen it (Amazon) as the only reason small businesses are still alive. -Dana Malstaff

3 Things You’ll Learn in This Episode

-How Amazon helps small businesses

Amazon is a marketplace, but how exactly does it help keep small businesses alive?

-The different opportunities on Amazon

What are some of the ways we can leverage Amazon?

-Requirements and rules

How do we qualify to be in Amazon’s programs?

Guest Bio

Kathleen Kobel is an Amazon expert seller and consultant who has now added 6 figure content creator to her Amazon resume. She helps entrepreneurs leverage the power of the Amazon marketplace to earn a full time income working part time hours creating honest, quality content for the Amazon Influencer program.

Course to become an Amazon Influencer -

Influence & Earn: The Amazon Creator Success System: https://www.coursesbykathleen.com/courses/amazoninfluencer

Find Kathleen on Facebook https://www.facebook.com/smartbusinessmom

Join the Facebook group https://www.facebook.com/groups/663758048939978

Follow Kathleen on Instagram https://www.instagram.com/smartbusinessmom1

Subscribe to Kathleen’s YouTube https://www.youtube.com/@mastersofmarketplace

Find Kathleen on LinkedIn https://www.linkedin.com/in/kathleen-kobel-6a1b97b0/

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As we step into the new year, many of us are filled with anticipation and a sense of renewal, eager to start the year on a positive note.

Amidst the hustle and bustle of daily life, it's easy to lose sight of our goals and become overwhelmed by the decisions we face. Lack of clarity and focus can leave us feeling stuck, hindering our ability to own our accomplishments and make meaningful strides.

How do we make decisions that matter? How do we understand the choices we make? How do we focus on growing as thought leaders?

In this episode to kickstart the new year, I talk about reaching goals and some of the changes in 2024. I also talk about having a business and putting my family first as well as how to move forward this new year.

Decide how you want to be aligned. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Be humble and a great leader

Are being humble and being a great leader mutually exclusive?

-Owning our successes

How do we celebrate what we've accomplished and not feel guilty about it.

-Identifying misalignment

How do we move forward when we feel misaligned?

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The constant internal conflict between conforming to societal expectations and pursuing our authentic desires can lead to feelings of guilt and frustration. It's a struggle that many face – the yearning to break free and live a life that brings genuine happiness and fulfillment.

In a world where societal expectations and norms often dictate our paths, it's easy to feel shackled by circumstances that don't resonate with our innermost wishes.

How do we recognize what we truly want? Why is it so important that we have people around us that fuel our need to pursue what we want rather than take away from it? Is it crucial to stay true to the things you want?

In this episode, CEO of Pursuing Results Matt Johnson joins me to talk about building the life that we want. We also talk about our relationship and why it's important to grow in the same direction as your partner.

You have to give yourself permission to be brutally honest about what you want. -Matt Johnson

3 Things You’ll Learn in This Episode

-Do opposites attract?

We’ve read the books and we’ve watched the movies but do opposites attract in reality? What does that look like?

-Being brutally honest about what you want

Why is it important to be brutally honest about what we truly want?

-Why don't we have to fit into the norm?

There’s no rule that says that we have to do things that are normalized. How do we find our own version of normal?

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We're living in an era filled with both excitement and fear, where we have new opportunities. Yet the pressure to conform to traditional norms can be overwhelming. The idea that the world is our oyster can be empowering, but the reality is often a struggle against the pressure to fit into a mold.

Living up to others' expectations may result in a sense of disconnection from our true selves, creating a distorted sense of reality.

How do we break free from doing what's traditional and can it help our children to do the same? How do we challenge the conventional norms and encourage our kids to embrace both new opportunities and what they want?

In this episode life strategist, author, therapist and co-host of Be.Play.Love Sophie Chiche joins me to talk about living life the way we want to, why it's so important to do things the way we want to and not the way the world expects us to.

A lot of pain is from living a life that is not really your own. -Sophie Chiche

3 Things You’ll Learn in This Episode

-Being busy vs. being burnt out

How do we know if our level of activity is masking something else?

-Start to say no

How do we use the word “no” with confidence?

-Masterful self-management

How do we mentor ourselves so that we can mentor our kids?

Guest Bio

Sophie is a French import on an emotional asylum visa. An entrepreneur by breed, she started a pencil trading business by the age of six. Later, with $11 in her pocket, she grew an innovative spa concept to 12 locations in LA and NY and $9M in revenue. Her new venture helps people with lots of ideas execute meaningful ones. Plus she rides a Harley.

Visit https://being-current.com/

Follow Sophie on Instagram: @sophiechiche

Find Sophie on LinkedIn: @Sophie Chiche

Sophie’s Pinterest: @sophie_chiche

Listen to Sophie’s podcast: https://beplaylove.com

Listen to Sophie’s podcast appearances here: https://open.spotify.com/playlist/3YzfrYqa4zvqqlxTg53xfa

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The desire to understand ourselves and others is universal. When it comes to the compatibility of religious faith and astrological beliefs, confusion and skepticism often arise.

It's a dilemma many grapple with: can we simultaneously have faith in the religious sense and believe in astrological guidance?

How do we reconcile the teachings of our faith with the insights offered by astrological charts? Why does astrology sometimes become a source of controversy?

In this episode, CEO & Founder of Astrology Hub, Amanda Walsh joins me to talk about the split between astrology and religion, how our personalities align with certain things in astrology as well as the concept of karma.

Astrologers can see the tide. They are so intimate with the cosmic and energetic tides that they can see that something big is coming. -Amanda Walsh

3 Things You’ll Learn in This Episode

-Inappropriate placement of trust and authority

Sometimes we put our trust in the wrong places. How do we get it back?

-Myers Briggs personality test

What does it actually mean? Is it based on astrology?

-What exactly do we put our trust in?

How do waves of fear unveil things we put our trust in?

Guest Bio

Amanda Walsh, M.S., is the CEO & Founder of Astrology Hub, an online platform for astrological guidance, education and astrological readings reaching hundreds of thousands of people worldwide. She’s the creator of the top-rated Astrology Hub Podcast with over 7 million downloads to date. She lives on Maui with her two daughters.

Get the free calendar here http://astrologyhub.com/2024success

Visit http://astrologyhub.com/astrologerconnect and use discount code BOSS20 to get 20% off your first reading

Listen to the astrology hub podcast here http://astrologyhub.com/podcast

Listen to Amanda’s previous appearance on the Boss Moms Podcast here https://boss-mom.com/amanda-pua-walsh/

Follow @astrology.hub on Instagram

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A great personality quiz makes your audience feel seen and understood, and that doesn’t happen by chance. Quizzes are more than a set of random questions, they are an artform with many moving parts.

Get it right and you’ll easily attract the right people, serve your clients, deepen your relationships and sell more. Get it wrong and it can set your marketing back.

Why do quizzes work so well? What’s the first step to crafting a great quiz?

In this episode, list-building expert, Linda Sidhu shares how quizzes became her business, and how to create quizzes that work.

Quizzes can help you attract the right leads, serve your clients and sell your offers. -Linda Sidhu

3 Things You’ll Learn in This Episode

-Why quizzes?

What makes quizzes such an excellent marketing tool?

-Get people to say “how did you know”?

How do we craft quizzes that immediately resonate with our audience?

-3 types of questions your quizzes should have

Why are personality questions, engaging questions and research questions all so important?

Guest Bio

Linda Sidhu is a list-building expert who helps entrepreneurs create irresistible personality quizzes that attract hundreds of new subscribers on autopilot. As a former top ten pharmaceutical sales representative, she had extensive training in personality types. She took the same methods that worked for selling products face-to-face and turned them into a personality quiz framework that converts views to leads at 70% and helps craft personalized marketing for her customers. She’s been featured in the media in Forbes as well as on Cubicle to CEO, The Go-To Gal Podcast, and The Art of Online Business with Rick Mulready.

To take Linda’s 2-minute Quiz to Cash assessment and discover how to rock your next launch based on your strengths go to https://www.lindasidhu.com/quiztocash. Find Linda on Facebook and follow her on Instagram.

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We want to raise emotionally intelligent, connected and kind children who will become awesome adults. We want them to build good relationships, ask good questions and understand the purpose behind everything they do.

Instead of resigning ourselves to kids just being kids, we can intentionally and proactively teach them what matters and stop reinforcing the wrong ideas.

How do we help our kids communicate, develop and grow? How do we teach them lessons that allow them to thrive well into adulthood?

In this episode, I’m joined by writer, speaker, online community leader, and author of “52 Modern Manners for Kids”, Brooke Romney. She shares why she’s passionate about helping children build better relationships, learn good manners and feel more connected.

Self-confidence doesn’t come from a parent saying you’re awesome 200 times a day. It comes from tackling hard tasks and feeling capable, and that’s really important. -Brooke Romney

3 Things You’ll Learn in This Episode

-Reinforcing the right ideas

How do we teach our kids to see the purpose behind activities when they aren’t based on having fun?

-Forget “kids will be kids”

How do we raise our children to become awesome, aware and kind adults?

-Persistence and irrational value

There’s no such thing as an overnight success. How did Brooke build her online community?

Guest Bio

Brooke Romney is a writer, speaker and leader of an online community who helps moms of teens and tweens create meaningful, healthy and enjoyable relationships with their children through practical application, education and community. Her goal is for every family to feel confident and connected. The mother of four boys ages tween to adult, Brooke knows parenting perfection isn’t real and takes an honest and hopeful approach with her audience. Her best-selling book 52 Modern Manners for Today’s Teens (Volumes 1 & 2) provides weekly tips to help parents and teens navigate the complexities of today’s world. The follow-up, 52 Modern Manners for Kids, features tips for kids and tweens aged four to 12. Brooke's work has been featured in The Washington Post, Scary Mommy and Forbes. Brooke and her family live in Utah. For more information, follow @brookeromneywrites and buy “52 Modern Manners For Kids” here.

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Every time we tell someone to be grateful for something they find burdensome, frustrating and hard, all we do is create a bunch of guilt and resentment. There’s something a lot better than gratitude - perspective.

What if instead of forcing gratitude, we admit that yes, this thing sucks, but we’re doing it in service of a greater good or bigger goal? By allowing ourselves to shift perspective and not express gratitude for things we’re not happy about, we’re being honest with ourselves, and we move through it a lot easier.

In this episode, I talk about the danger of gratitude, and why perspective is way more effective.

You’ve got to decide the stuff you care about. That way, you can shift your perspective to why the hard things you’re doing matter, then you can be grateful for the journey, even though the moments piss you off. -Dana Malstaff

3 Things You’ll Learn in This Episode

-Your brain hates it when you’re sneaky

Forcing yourself to be grateful for things you’re not happy about backfires. What happens to our brains when we’re not honest about something that sucks?

-Balancing things out

No one is grateful for allergies and other challenges. How can we use humor and perspective to deal with it?

-Don’t deny what pisses you off

How do we find out what we care about so we know the hard things we have to do to get them?

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As business owners, our brains are our most valuable asset. When we’re experiencing low energy, brain fog, feeling run-down and decisions feel hard, that’s a sign that something’s off. Very often, that thing is sleep.

In the realm of health, we tend to put our focus on food and exercise, but sleep is the foundation of it all. Sleep is free and we’re already doing it, so why not make it better?

Moms and entrepreneurs often feel like we don’t have enough time in our day for all the things. By getting good sleep, we can actually hack time. When we get our sleep dialed in, our brains move a lot faster, and we get more done in less time.

How do we improve our sleep quality? What are the benefits of good sleep? In this episode, health coach and consultant, Tanessa Shears shares why sleep is the key to feeling good in our bodies and our businesses.

Start with sleep - it’s free and you’re doing it already, so why not start by making the sleep you are getting better? -Tanessa Shears

Things You’ll Learn in This Episode

-Denormalize your painMost of us wait for a catalyst to change our health. What are the signs we need to do things differently?

-REM sleep is entrepreneur’s goldWhy is REM sleep so important to our creativity and problem-solving ability?

-Get more from your down-time, me-time, zone-out timeInstead of aimless (and often draining) scrolling, how do we recharge during our down-time?

-Small changes pay offTracking our health and taking steps to change is a lot to ask for busy moms and business owners. What are some simple set-it-and-forget-it actions we can take?

Guest Bio

Tanessa Shears helps entrepreneurs double their energy and focus so they can make more money in their business. She works closely with business owners to eliminate brain fog and wake up well rested so they can get more done in less time, maintain consistent, stable energy throughout the day and feel better than they have in years.

For more information, head to https://tanessashears.com/, listen to the podcast over at https://tanessashears.com/podcast and follow @tanessashears on Instagram.

Get Tanessa’s FREE entrepreneur's playbook, 12 Ways to Biohack Your Energy here.

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When people talk about menopause, it’s all about hot flashes, night sweats, discomfort and misery. It is what it is, those are the cards we’re dealt. Well, I refuse to live in an “it is what it is” world.

As women, we suffer unnecessarily because we try to power through menopause. When we get the help and solutions we need, menopause can be a powerful time of rebirth. Instead of normalizing discomfort, we can take action and experience that.

What are the key steps we can take to own menopause?

In this episode, menopause wellness coach, former body builder, fitness instructor, and software developer, Diesta Goldsmith shares how to navigate menopause without diminishing your quality of life.

You don’t have to be a hot mess going through menopause. If you get the help you need, you can own it. -Diesta Goldsmith

3 Things You’ll Learn in This Episode

-The lies we’re told about aging

A lot of what we hear about menopause is nothing but gloom and doom. Why do we have to stop believing it has to be that way, and that there’s nothing we can do about it?

-The building blocks of health and wellness in menopause

How do we get our sleep, nutrition, exercise and stress dialed in so we maintain our quality of life through this change?

-Don’t go through it alone

Our lives are complex and sometimes overwhelming. How do we find the connection, community and accountability to support us through all the changes we’re going through?

Guest Bio

Diesta is a certified menopause wellness coach, former body builder, fitness instructor, and software developer. She helps women master their menopause so they will not suffer (like she did) going through this beautiful transition in life. It's go-time. Vision Up Queen.

Learn about Diesta’s 5 secrets to mastering your menopause symptoms and losing your unwanted weight gain here.

For more information, head to www.visionupwellness.com, follow Diesta on Instagram or find her on Facebook.

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Even though we’ve made massive progress, women still struggle with self-advocacy skills, especially true in the workplace. Communicating the right way, setting boundaries, and speaking up for ourselves benefits us but doing so with confidence and finesse often requires a little outside help.

How do we get the support we need so that we can have families, and still grow in our careers? How do we speak up when we find out we’re not earning what we’re worth?

In this episode, certified Career and Mindset coach, Natalie Serebrennik shares how we can advocate for ourselves at work, and we discuss why what she does is so important.

The moment you announce to your boss and team that you’re pregnant, an invisible label gets put on you. -Natalie Serebrennik

3 Things You’ll Learn in This Episode

-Balancing motherhood and climbing the ladder

When you’re kicking butt at work, you worry about growth taking a pause when you start a family. Can you get your manager and team to help protect your job and avoid stalling?

-Save yourself years of slugging it out

Can we make navigating our careers easier by talking to someone who has been there, done that and learned the lessons already?

-How to tailor your dialogue to your goal

When we want to rectify not being paid our worth, storming in and pounding the table won’t help. How can we advocate for ourselves in the right way?

Guest Bio

Natalie Serebrennik is a certified Career & Mindset coach. She helps success-driven women advance in their high-pressured careers with confidence and clarity. She draws on her 16+ years of Capital Markets experience to guide her clients to achieve career success and fulfillment. For more information, head to LinkedIn, Instagram and Facebook.

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As parents, our goal is to raise kids we actually want to hang out with, but often traditional schooling doesn't encourage inquisitiveness, wit, play and creativity.

We can introduce these elements at home, and allow our kids to develop 360-degree, surround sound thinking. This will benefit them their whole lives, and it can all begin with a good board game. How do we raise intellectual children? How does play help in academic areas and vice versa?

In this episode, I’m joined by CEO of Success Academy Charter Schools, and author of “A+ PARENTING: THE SURPRISINGLY FUN GUIDE TO RAISING SURPRISINGLY SMART KIDS”, Eva Moskowitz. She shares simple ways parents can impact how their kids think, and make it an enjoyable experience.

If you’re raising intellectual children, parenting is so much more pleasurable. -Eva Moskowitz

3 Things You’ll Learn in This Episode

-Finding the right things for our kids to watch

Many parents are worried about the impact movies and shows can have on their kids, but can certain content actually be good for them?

-Create an intellectual moment and bonding opportunity

What’s the difference between occupying our kids and engaging with them?

-How to model curiosity and inquisitiveness

Kids are actually interested in details and specialized knowledge. How do we share what we know with them?

Guest Bio

Eva Moskowitz is the founder and CEO of Success Academy Charter Schools, and author of “A+ PARENTING: THE SURPRISINGLY FUN GUIDE TO RAISING SURPRISINGLY SMART KIDS”. She helps relieve the pressure and offer parents a guide that will make learning engaging, inspiring and fun for all involved. A+ PARENTING shares Eva’s experiences raising three children and educating 20,000 plus students.

For more information follow on;

Twitter: @moskowitzevaLinkedIn: @evamoskowitzFacebook: @moskowitz .EvaEva Instagram: @evamoskowitz

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Sometimes our dream job doesn't turn out to be what we expected. That’s why Kate Stoermer made the courageous shift from healthcare to real estate. She needed a change, something that would truly ignite her passion and give her the energy she craved. Kate found that spark the world of vacation rentals.

The idea of investing in vacation real estate can be intimidating for many. It's natural to worry about the potential risks and uncertainties that come with such a significant financial commitment.

How do we dispel these worries? Where do we even begin when it comes to diving into the vacation rental market?

In this episode, founder and president of The CEO Host, Kate Stoermer talks about how the trajectory of her life changed with a career shift, and the benefits of vacation rentals and all they have to offer.

It didn’t take too long for me to realize the dream job wasn’t so dreamy. -Kate Stoermer

3 Things You’ll Learn in This Episode

-The next generation of entrepreneurs

What can our kids learn from being in our businesses?

-How the trajectory of our lives can change

How do we go out and seek what we’re truly passionate about when what we thought we wanted doesn’t work out?

-Starting from a place of goals

How do we gain a head start in getting to what we want?

Guest Bio

After achieving success with her own vacation rental portfolio - and serving hundreds of others in the industry on their own journey, Kate Stoermer left her full time career as a healthcare exec to help others enjoy the profits and perks of vacation rental investing.

Kate started in vacation rentals because she wanted to move the needle on retirement. Eventually, she leaned into her passion and left her career and started The CEO Host.

Her goal is personalized support to get people to their goal as soon as possible.

Kate is a super host (Airbnb) and premier host (VRBO), who owns and manages her own portfolio - and manages for others. She is experienced with partnerships, private money lending, and has analyzed hundreds of deals.

Having spent 27 years building a career and achieving much as a healthcare executive - and US Navy veteran, Kate brings that perspective to all she does. The CEO Host was born from a desire to help others approach their vacation rental investing as the business it is, and to be the expert team member helping people achieve success.

Visit https://www.theceohost.com/

Find Kate on LinkedIn @Kate Stoermer

Read Kate’s blog post Integrating Kids as Employees in Your Short-term Rental Business: A Parent's Guide

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We all have moments where we feel stuck. We’re frozen, frantic, and we just can’t seem to pop into productivity, no matter what we do. It happens to all of us, sometimes multiple times a day. I have good news, ladies. There’s a way to move through our stuckness faster so that we don’t lose too much time.

But first we have to figure what kind of stuck we are.

What are the 4 reasons we get stuck and how do we move through each of them?

In this episode, we talk about how to get unstuck and how to move through our stuckness with greater ease.

Verbalizing is like giving your emotions a shower. It’s out of your system and it’s no longer festering inside. -Dana Malstaff

Things You’ll Learn in This Episode

-How to know you’re stuck

What are the telltale signs that something is keeping us from moving forward?

-Straight up overwhelm

When everything feels like it’s….a lot, why do we need to do emotionless tasks?

-When you just feel a little dead inside

What’s the best way we can move through stuckness due to hormones?

-How to move through decision paralysis

If you’ve done all the research on something, you’ve definitely got enough information. How do you get out of feeling stuck and make a decision?

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Infertility is a struggle so many women deal with privately, and even though medical protocols can help, they aren’t the solution for everyone. Modern medicine has made us forget that our bodies are made to heal themselves. We’re taught to normalize dis-regulation in our bodies and then use Band-Aid solutions instead of getting to the root cause.

How do we tune into our bodies and advocate for ourselves? How did our guest heal her body and go from a 1% chance of getting pregnant to a mom of 4 kids?

In this episode, Infertility Coach, Author and Publisher, Erica Hoke shares her journey to motherhood, and why the medical route isn’t always the best way to solve infertility.

You have to tune into not just pushing through what you’re feeling. -Erica Hoke

3 Things You’ll Learn in This Episode

-Your body is made to mend itself

Modern medicine’s approach to infertility is manipulating your body to get you pregnant. Why is it critical to get to the root cause of infertility?

-Advocate for yourself

How do we confidently take charge of what’s in our control and what we’re responsible for when it comes to our health?

-Learning to listen to your pain, discomfort and dis-regulation

How has Erica built a movement of doing what works for our own health according to what our bodies are telling us?

Guest Bio

Erica Hoke is an Author, Publisher, Infertility Mentor & Empowerment Coach who's on a mission to empower infertility patients and disrupt the reproductive medical system.

At 35, Erica was told she had less than a 1% chance of ever conceiving naturally after struggling for years with endometriosis, uterine fibroids, PCOS, thyroid disease, factor 5 Leiden and MTHFR - so she refused to participate in traditional IVF or IUI methods and instead committed to getting to the bottom of her infertility issues via diet, lifestyle changes and traditional Chinese medicine. Today this fierce mom of four shares her inspiring story as a means to give hope to those still seeking a family through alternate paths. Through her free support group, group coaching opportunities and one-on-one sessions Erica mentors’ others through their own journeys while teaching them how to collaborate with their doctors in order to systematically address their obstacles before pursuing invasive and expensive treatments.

For those who have battled and overcome infertility, Erica offers an opportunity to heal through book collaborations and the sharing of their stories - all in the hopes of helping others on their journeys.

For more information, head to https://ericahoke.com/ and also check out her free resources.

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Being surrounded by people who genuinely care about us is so important for human beings, but sadly, it’s rare. Far too many people walk around feeling unsupported, unseen and broken.

Creating connection and building communities where they feel cared for, rooted for and seen makes such a huge impact on how they show up in the world.

How do we build communities where people feel at home right off the bat? Why do we have to shift from being the teachers to being the facilitators?

In this episode, Certified Life Coach, and the Connections Director at Nurture to Convert®, Nicole Terrell joins me to talk about the importance of community, and how to go about building it.

We are so busy all the time that we also don’t recognize the power of someone just seeing you. -Dana Malstaff

3 Things You’ll Learn in This Episode

-An individual isn’t scalable, but a community is

When we step away from being the teacher and the center of our community, how does that multiply our reach?

-Being stuck is a rite of passage

How do we see being stuck as a set up for something awesome, not a setback?

-You get to be the person that heals people

How do we help people feel less judged, broken, unseen and lonely?

Guest Bio

Nicole Terrell is a Certified Life Coach, and the Connections Director at Nurture to Convert®. She helps single women find themselves while they're in between relationships, so they don't lose themselves in their future relationships. For more information, head to https://www.wildlyworthywomen.com/.

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A few years ago, the answer to growing a business was adding a bunch of value and doing all the teaching and training yourself. Today, if we want our audience to hang around, fall in love with us, share us, have loyalty and buy from us, we have to build communities.

How do we make people validated, valued and also create connection with shared beliefs and a vision for the future?

In this episode, I talk about the easiest way to grow our businesses and build a loyal audience.

If you want to grow your business nowadays, the name of the game isn’t to create a bunch of value, it’s to facilitate people feeling valued. -Dana Malstaff

3 Things You’ll Learn in This Episode

-The power of a shared vision

How do we make people feel good about being a part of what we’re building?

-You can’t have a business without a community

How do we grow without constantly teaching, training and adding value?

-You’re not alone, you’re not crazy

How do we build communities that foster a sense of belonging?

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The journey of growing our businesses is anything but a straight line. We evolve, change our minds, and things shift in our worlds. We’ll go through stages of figuring things out, reworking things and pivoting and that’s totally okay! That journey builds up a toolkit that makes our communities stronger.

How do we figure out if we’re in the right niche and talking to the right people? How do we stop feeling bad about pivoting and moving into new ideas?

In this episode, returning guest and founder of Motherhood Simplified, Krista Lockwood returns to give us a peek into her evolution and share why it’s okay for our ideas to change.

A teacher doesn’t share with you as they are learning. The teacher takes the best lessons from everything they’ve learned -Dana Malstaff

3 Things You’ll Learn in This Episode

-Creating a results framework

How can we reverse engineer what we’re good at so we can succinctly explain why it works?

-It’s hard to build a community on celebration

Why is it so powerful to create a space where people can share their struggles without judgment?

-Sharing from our wounds vs. our scars

How do we know if it’s too early to start teaching something even if we’re passionate about it?

Guest Bio

Krista Lockwood is the Founder of Motherhood Simplified, where she teaches decluttering for moms who don’t want to be full blown minimalists. In 2013, she and her husband moved from Alaska to Florida with only one suitcase each. While she doesn't believe you need to go that extreme, she has been able to master the balance of having enough, but not too much. Krista strongly believes we all have what it takes to create the lives and homes we want, no matter what that looks like. On top of her courses offered on decluttering, Krista is the host of the Motherhood Simplified Podcast.

Visit http://motherhoodsimplified.com/

Join Krista’s Facebook group https://www.facebook.com/groups/2010014145929427/

Listen to Krista’s podcast http://motherhoodsimplified.com/podcast/

Follow Krista on Instagram (@motherhood_simplified)

Follow Krista’s Business IG Instagram (@yoursimplifiedbusiness)

Here’s a Freebie Free-training

Listen to Krista’s other Boss Mom episodes:

https://boss-mom.com/krista-lockwood/

https://boss-mom.com/krista-lockwood2/

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As Boss Moms with kids returning to school, getting back into old routines and figuring out new ones, feeling unfocused and stressed out is inevitable.

How do we bring ourselves back to center after feeling out of alignment? Is it normal to feel unfocused? Are we spending our time in the right places?

In this episode, I talk about how to reign our focus back in, and why we should give ourselves grace.

You are not unfocused. This moment is unfocused and if we recognize that, it’s fixable. -Dana Malstaff

3 Things You’ll Learn in This Episode

-What we need to focus on

How do we bring ourselves into a space where we feel good about what we’re doing?

-How to recognize when you’re not focused

How do we get to the bottom of why we’re not focused? 

-Closing out things one at a time

There is no way we can get everything done at once. How do we close things out and get tasks done one at a time?

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There’s a lot of energy in this world. That’s why we can feel drained by certain people but energized by others.

Understanding what energy makes us feel good and finding more of it allows us to build the lives we want. Also knowing what’s low vibration for us steers away from things that zap our energy.

How can we understand the different energy around us and how it connects to our lives?

In this episode, serial entrepreneur and mom of 3, Nicole Brodie joins me to talk about understanding vibrations, manifesting the life you want and how affirmations and gratitude connect to a happy life.

I really believe that the universe is there for us. It will bring us what we want but we need to make efforts, take action and get out of our comfort zone. -Nicole Brodie

3 Things You’ll Learn in This Episode

-What do we expose ourselves to?

How do we pinpoint things that create a low vibration so that we can avoid it?

-How limiting beliefs affect energy

Negative self-talk is something that everyone deals with, but can we manifest what we want if we don’t believe we deserve it?

-Committing to happiness

Changing things in our lives takes work, how do we do it?

Guest Bio

Nicole is a serial entrepreneur and juggles a very unique lifestyle around 3 active children. Nicole is not your ordinary coach. She swears a little when passionate, uses a non cookie-cutter approach, tunes into the guidance from strong intuition, uses healing and at the same time doing it whilst smiling and having fun. Nicole essentially helps driven women manifest their dream life using meditation.

Visit https://nicolebrodie.com/

Join the Facebook group: https://www.facebook.com/groups/womenmanifestingdreamlife

Link to high vibe program: https://nicolebrodie.com/funnel/5-day-high-vibe-tribe/start/

Check out the freebie mentioned in this episode: https://www.subscribepage.com/highvibeworksheet

New high vibe tribe program - 5 day program that is a blueprint to raising vibrations - includes daily meditations, videos, workbooks and a lot more. https://nicolebrodie.com/funnel/5-day-high-vibe-tribe/start/

Nicole’s group coaching program - www.joinempowerme.com

Find Nicole Brodie on Linkedin https://www.linkedin.com/in/nicole-brodie-04585450/

Follow Nicole on Instagram @iamnicolebrodie

Subscribe to Nicole’s YouTube channel @iamnicolebrodie

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Summer is over and we’re in the throes of our kids going back to school. That means a return to our routines, which can be overwhelming, but also exciting for our businesses.

We have more space in our schedules to get work done and we can leverage a season where people are in buying mode.

If we want Q4 and the beginning of next year to be powerful, there are 4 things we have to ask ourselves. How do we let go of things that aren’t serving our businesses and key in on what’s working?

In this episode, I share a simple exercise that will set us up for a strong finish this year.

Real success is in consistently testing, tweaking and growing. It’s consistently assessing and letting go of and only keeping the things that are really working and doing more of those. -Dana Malstaff

3 Things You’ll Learn in This Episode

- A case for not doing all the things

There are so many things we could be doing in our businesses, how do we find what aligns with our energy and goals?

- Permission to let go

How do we sync ourselves up with what’s working and eliminate what’s not without guilt?

- Testing, tweaking and growing

How do we check in with ourselves and our businesses on a regular basis?

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As Boss Moms, we are strong, independent and know what we want. We can live our lives and realize how wonderful, unique and dynamic we are but sometimes it's difficult to find a meaningful partnership with somebody.

How do we go about creating new experiences with our partners and figure out who is good for us? As women, how do we stay firm on our feet but also lean back when someone is pursuing us?

World-renowned celebrity love strategist and the founder of Love Strategies Adam LoDolce joins me to talk about understanding how men love, the correlation between business and relationships and how to be happier and more fulfilled in a relationship.

The key to success in both business and love when it comes to dating is to actually be scarce. -Adam LoDolce

3 Things You’ll Learn in This Episode

- Unfolding things in relationships

How do we create little love hooks without playing games with the other person? How do we keep our partners intrigued?

- Impulse control in your love life

How can we apply discipline when it comes to being unavailable for other people?

- Narrowing down your niche

When it comes to narrowing down our niche, how do we decide who (and what) brings value?

Guest Bio

Adam LoDolce is a world-renowned celebrity love strategist and the founder of Love Strategies™. Over the past ten years, his online courses have helped thousands of women successfully find long-lasting love. He was also the host of "Kate Plus Date" on TLC, helping Kate Gosselin find love. His love strategies are also featured on PBS, Glamour, MTV, Cosmo, Women's Health, and People Magazine for his practical approach to attracting love. He's also lectured at over 300 universities across the country on confidence, dating & relationships.

Visit https://lovestrategies.com/

Find Adam on LinkedIn @Adam LoDolce

Find Adam on Instagram @adamlodolce

Find Love Strategies on TikTok @lovestrategies

Subscribe to the Love Strategies YouTube Channel @LoveStrategies

Find Love Strategies on Facebook @lovestrategiesinc

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Language, our vocal pitches and accents are the ultimate marker of identity. The words we speak and how we say them affect how people perceive us and even our ability to build authority.

As parents, there are facets of our kids' vocabulary that we might not get, like why they say ‘sus’ and ‘fire’, but these words actually reveal a lot about history, culture and identity.

How does language evolve over time? What linguistic features are unique to women, and how can we use them to our advantage?

In this episode, I’m joined by professor of linguistics and author of LIKE, LITERALLY, DUDE, Valerie Fridland.

We have a fascinating conversation about interesting things about speech, language and how we communicate.

What we find in language is the unexpected, the novel is always more powerful than the same old, same old, and that is one of the main drivers of change. -Valerie Fridland

3 Things You’ll Learn in This Episode

- It’s not bad English, it’s the evolution of English

As parents, we might think our kids using words like ‘sus’ and ‘fire’ are decaying the language, but are these truncations completely normal?

- How to be heard the way you want

Women have developed strategies to be polite and still get themselves heard. How do we take advantage of beliefs people have about vocal pitch?

- Vocal fry and “Valley Girl accents”

Are some of the things that are seen as annoying and negative actually a way for women to have more authority?

Guest Bio

Valerie Fridland is a professor of linguistics in the English Department at the University of Nevada, Reno. She writes a popular language blog on Psychology Today called Language in the Wild, and is also a professor for The Great Courses series. She is the author of LIKE, LITERALLY, DUDE: Arguing for the Good in Bad English. In it, she delivers a lively exploration of the speech habits we love to hate—and why our “likes”s and “literally”s actually make us better communicators. For more information, head to https://www.valeriefridland.com/.

Buy LIKE, LITERALLY, DUDE: Arguing for the Good in Bad English on Amazon, and read her Psychology Today column Language in the Wild here.

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As parents, what we do each and every day impacts our children. Even if we have the best intentions, when we have baggage and normalize our own pain, it affects them.

Working on ourselves is a powerful step towards being the parents we want to be, and that starts with unraveling our own trauma and baggage.

How can we work on ourselves without adding a lot more stuff on our plates? How do we become the foundation of how our kids see the world?

In this episode, I’m joined by generational integrity coaches, energy guides for parents and co-founders of The Parent Empowerment Movement, Jenny Murtagh and Felicia Severhill. They share how parents can do the inner work so we raise our children the way we want to.

There’s room for everyone’s needs to be important on the family plate. -Jennifer Murtagh

3 Things You’ll Learn in This Episode

- Take guilt off your plate

How do we overcome the feeling that working on ourselves takes away from our kids?

- Be the rock and the tether

How do we unravel our own traumas and unhealthy beliefs so we can model the behaviors we actually want to pass onto our kids?

- We can’t teach values, we have to live them

How do we prepare our children to deal with not-to-helpful messages and ideas from the outside world?

Guest Bio

Jenny Murtagh and Felicia Severhill are generational integrity coaches, energy guides for parents, co-founders of The Parent Empowerment Movement and members of the Nurture to Convert Accelerator. We teach passionate parents busy nurturing young children how to give that same level of support and nourishment to themselves, without compromising dedication to their children. Instead of ignoring your own needs, and feeling like you can’t do or be enough to fully meet your kids’ needs, we help you better understand everyone’s needs fully, give you tools that actually work to meet those needs and solve the problems at hand, and help you tap into your own natural parenting manual.

For more information, head to https://www.theparentempowermentmovement.com/, and follow @theparentempowermentmovement on Instagram.

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Seeing how we live our lives is how our kids gauge reality and ultimately create the lives they want.

If we make them feel like parenthood means giving up what we love, that’s what they’ll believe. If we show them that we can have things we’re passionate about, they’ll follow that example.

Being mothers, business owners and everything else in our lives certainly isn’t easy, and that’s okay. The more honest we are about that and the less we obsess over balance, the better the journey gets.

In this episode, I’m joined by professional climber, conservation entrepreneur, founder of Legado and the author of “More: Life on the Edge of Adventure and Motherhood”, Majka Burhardt. We talk about her journey, what she wants to teach her kids and the power of deconstructing and reinventing everything.

Seeking balance means that one day we’ll achieve it and be perfect. Motherhood made me realize that everything exists together and it’s always moving. -Majka Burhardt

3 Things You’ll Learn in This Episode

- Do it with joy, but also with honesty

We all have different aspects to our identity. How does motherhood color those things and how we show up in all our roles?

- Take yourself on an adventure

How did Majka choose what life, motherhood and entrepreneurship looked like for her without following convention?

- It’s okay if our kids aren’t insanely passionate about anything

There’s a lot of pressure around the idea of having a passion. Does that do a disservice to our children?

Guest Bio

Majka Burhardt is a professional climber, conservation entrepreneur, author, and filmmaker. She is the Founder and Executive Director of Legado and the author of Vertical Ethiopia: Climbing Toward Possibility in the Horn of Africa, which was short-listed for the Banff Book Award, as well as her latest book, More: Life on the Edge of Adventure and Motherhood, a Next Big Idea Club must-read.

More: Life on the Edge of Adventure and Motherhood is an intense and emotional epistolary memoir by one of the world's top ice climbers, born at the confluence of motherhood, adventure, career, and marriage. As leading professional climbers and mountain guides, Majka Burhardt and her husband led globe-trotting, adventure-seeking lives. When she learns that she’s pregnant—with twins—Burhardt at first tries to balance her pursuit of extreme risk with her new reality of maternal responsibility. However, she is ultimately forced to face the avalanche of emotions unleashed by the biggest disruption she’s ever confronted—in the mountains or otherwise. Based on the letters and journals Burhardt diligently kept over the course of her pregnancy and the first five years of her children’s lives, More takes the reader on an around-the-world journey as Burhardt explores the transformative, identity-shifting experience of motherhood and its irreversible impact on career, identity, marriage, and self.

For more information follow @majkaburhardt on Instagram and buy the book here.

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Being a parent takes a massive amount of energy, love, time and commitment, but many of us yearn for that not to be the only legacy we have. We yearn to create meaningful things outside of our kids, and writing a book is one of the best ways to do that.

If you have something you want to say to help people, make clear or change about the world, you have what it takes to write something great.

With all we have going on in our lives, how could we possibly make time for writing a book? Can we write something great in a very short time?

In this episode, Bestselling Author of "The Politically Homeless Christian" and Head Publishing Strategist at selfpublishing.com, Aaron Schafer shares how to write that book in a defined sprint.

If we’re able to embrace a little bit of unbalance for a month or two, that can create some pretty amazing things. -Aaron Schafer

3 Things You’ll Learn in This Episode

- Stop saying “I’ll write that book when…”

With all the things we have on our plates, is it possible to add writing a book to our schedules?

- Crystalizing your idea

How do we turn a bunch of ideas and threads into a full book?

- A book is a powerful marketing tool

How does the process of writing a book help us clarify our messaging?

Guest Bio

Aaron is a blogger, podcaster, motivational speaker and the Bestselling Author of "The Politically Homeless Christian" and Head Publishing Strategist and Vice President of Sales and Business Development at selfpublishing.com. He has been featured on the Christian Television Network, iHeartRadio, Family Life Radio, and numerous podcasts. Aaron lives in Michigan with his wife Naomi and their four children: Elizabeth, Emma, Sophie, and Andrew.

Visit selfpublishing.com/bossmom to register for the training on How to build Instant Legitimacy by writing and publishing a book and how to publish this year no matter where you're at in the writing process.

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Being healthy isn’t just about looking good. It’s about feeling good in our bodies, having energy, being around for as long as possible and setting an example for our kids. Food is a huge part of health, and most of the time it feels like achieving it requires us to give up all the foods we love.

What if we could eat whatever we want, just managed intentionally, so we can still reach our goals? What are macros and why are they an easier way to track our nutrition?

In this episode, I’m joined by mother-daughter duo, Hilary Downey and Bridget Shinn. They share how their app Body By Hilary makes nutrition less overwhelming and restrictive so you can have that pizza guilt-free!

As a mom, I don’t want my kids to see me constantly at war with food and my body. -Hilary Downey

3 Things You’ll Learn in This Episode

- A personal budget for your caloriesHow do we use macros to get optimum results?

- Don’t put the progress on a pedestalWhy is it so much easier to achieve our health goals when we focus on the habit, not the outcome?

- Give protein more attentionWhy is protein so important as you’re getting older?

Guest Bio

Hilary Downey and Bridget Shinn are a mother-daughter duo that each lost 100 pounds by learning to count macros and creating balanced lifestyle habits. They own Balance by Hilary – a company that teaches women how to stop fad dieting and finally lose weight for good eating the foods they love.

The Balance by Hilary app, where you can access our 28-Day Macro Challenge that teaches you step-by-step our framework for learning to count macros so you can lose weight eating the food you love. Download the app on the Play Store or App Store and follow @balancebyhilary and @bridget_bbh on Instagram.

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One of the biggest barriers to more sales is being so passive in our approach, we can’t move people into action.

We fear being too aggressive and pushy so many people we talk to hover at hesitancy.

Can we be more proactive without putting people off? What can we do to make our emails and messaging more proactive?

In this episode, I share tactical tips on being more proactive about sales.

Being aggressive, pushy and in your face is very different to being assertive and proactive. -Dana Malstaff  

3 Things You’ll Learn in This Episode

- How to close the uncertainty gapThere’s a lot of hesitancy in the market, but there are still people who need your help. How do we move them forward? 

- Stop having chatsHow do we put more intention behind our communication?  

- From the passivity of writing to the proactivity of talkingWhat hacks can we use to engage with people more directly?

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When it comes to building great brands, the words we use matter. Good copy shouldn’t just inform people, it should ooze personality and speak directly to our audience.

Whether you write your own copy or hire someone, there are ways we can set ourselves apart with the words people see on our websites and social media.

What’s the secret to personality-filled copy? Is A.I a threat to copywriters?

In this episode, I’m joined by Dietitian, Diabetes Educator, Lactation Consultant, writer and coach, Julie Cunningham. She shares how to craft copy that stands out.

There’s a ridiculous amount of content that’s going out on the internet everyday and all kinds of online publications pay for content. -Julie Cunningham

3 Things You’ll Learn in This Episode

- The truth about A.I copyShould copywriters be worried about A.I replacing them?

- How to turn your expertise into a copywriting serviceHow do we leverage the topics and subjects we know really well?

- How to make your copy sound like youHow do we make sure our content feels true to our personalities?

Guest Bio

Julie Cunningham is a Dietitian, a Diabetes Educator, and a Board Certified Lactation Consultant. After 20 years in healthcare, Julie became a writer and coach for women in the helping professions. She creates evergreen email sequences designed to highlight expertise, nurture connections, and maximize sales.

For more information, visit https://www.juliecunninghamcoaching.com and https://boss-mom.com/julie/ for her 90-day nurture email sequence.

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As parents, our kids are our priority. We want to raise them well and help them grow to be the best version of themselves. We want our kids to grow up to be confident and resilient.

How do we create common language between us and our kids so that we can have meaningful conversations that will instill confidence? How can we show our kids that we respect them and that they are capable?

Founder and CEO of the family mental health and wellness company Mighty + Bright, Sara Olsher joins me for this episode to talk about the different ways we can support and encourage our kids, and how we can teach them valuable skills that will help them grow. Sara also shares her story about her journey into helping families through difficult times.

We treat kids with a different expectation than we have for ourselves. -Sara Olsher

3 Things You’ll Learn in This Episode

- Building a baseline of trust

How do we build a baseline of trust between us and our kids?

- Don’t avoid talking about the hard stuffSometimes we keep the difficult stuff to ourselves as it's painful or hard to talk about it. What can we do to make it easier to talk about, especially to our children?

- Projecting traumaEveryone has different experiences and we should not project our own trauma onto our kids.

Guest Bio

Sara Olsher is the founder and CEO of the family mental health and wellness company Mighty + Bright, and the author of ten picture books for kids coping with divorce, cancer, change, and big feelings. As a single parent and cancer survivor, Sara has seen firsthand that the universe can deal some pretty harsh blows. Her company, Mighty + Bright, provides tools meant to help overwhelmed parents prioritize mental health for their kids, learning together and incorporating coping skills into day-to-day life.

Visit https://mightyandbright.com/mentalhealth

Find Sara on Instagram http://www.instagram.com/mightyandbrightco

Find Sara on Facebook http://www.facebook.com/mightyandbrightco

Find Sara on TikTok http://www.tiktok.com/mightyandbrightco

For more information, visit http://www.parentingboyspeacefully.com

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If your opt-in isn't working then you will want to listen as I walk Natalie through the process of tweaking the content on her opt-in to get it to convert better. 

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As Boss Moms, we go through many challenges that lead to us forgetting to take care of ourselves. The truth is, we’re the best version of ourselves and moms and business owners when we dedicate some time to focusing on ourselves.

Why is the self-care component so important, and how does it tie in with mental health? How do we learn and transition into the self-care component?

In this episode, the founder and owner of AK! Fitness brand Amanda Kloots joins me to talk about the life challenges a Boss Mom faces, how to take back control and why self-care is not selfish.

I believe that I am the best version of myself as a mom when I feel fulfilled in myself too. -Amanda Kloots

3 Things You’ll Learn in This Episode

- Leveraging your timeHow can we leverage our time properly so we can spend it with our family and to take care of ourselves?

- Growing your business with self-care in mindCan we scale our businesses so it can run by itself?

- Find your own outletAs Boss Moms, it can be difficult to find our own outlets, how do we find what fills our cups?

Guest Bio

An Ohio native, Amanda brings her infectious and inspirational attitude to everything that she does. A former Broadway dancer and Radio City Rockette, Amanda performed on a variety of stage, film and tv productions for over seventeen years.

Amanda’s love of dance and fitness led her to work and lead classes at one of New York’s premiere fitness studios with regularly sold out classes teaching upwards of 12 hours a day. Amanda developed the jump rope method after years of trying different ways to stay in great shape. She fell in love with the jump rope after discovering it's the quickest, most effective way to get a full body workout, and spent years creating ways to use it for more than just jumping. In 2016, Amanda decided to focus full time on her AK! Fitness brand – her signature classes featured jump ropes and dance mixed with cross training to create a unique full body workout.

In addition to the AK! Fitness brand, Amanda and her sister Anna launched the apparel company Hooray For® that celebrates positivity and donates proceeds to non-profit organizations worldwide. Amanda’s first memoir, co-written with her sister, was released in June 2021 and is set to become a movie. The title, “Live Your Life”, tells of her ninety five day struggle and love story with her husband Nick Cordero. Most recently, Amanda wrote, executive produced, and starred in the CBS holiday movie “Fit for Christmas” in December 2022.

Kloots currently resides in Los Angeles with her son, Elvis.

Find Amanda on Instagram @amandakloots

Find Swanson W/I/O on Instagram @live.wio

Visit https://amandakloots.com/

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Marketing and sales is all about making choices. People either excel or fail because of the choices they make, so we have to be sure we make the right ones.

When it comes to marketing, are women generally better at certain aspects of it? Is there a feminine advantage? Can people actually shift our perspective about sales and marketing?

In this episode, international Sales and Marketing Consultant Dorothy Villeneuve, joins me to talk about looking at marketing in a new light, how she got started in sales and the many different ways of doing sales.

The more and longer we have been in the sales, marketing and online space, the more I realize we are part of a revolution. -Dana Malstaff.

3 Things You’ll Learn in This Episode

- Spending time with the right peopleWhy should we spend time with people who get us fired up and motivated?

- Timeless trainingWhat things in sales and marketing will never lose their value?

- Clarity, communication and commitmentHow do we build clarity on the things that we want for our businesses?

Guest Bio

Dorothy is dedicated to helping women achieve unshakeable confidence and utilize simple, repeatable systems and strategies in their sales so that they can attract ideal clients to their high-ticket offers.

She is an international Sales and Marketing Consultant for online women entrepreneurs and offers DONE WITH YOU consulting to help 6-figure online coaches and experts zero in on their zone of brilliance, simplify and increase their sales and finally get all their fancy funnels and copywriting done even if they dread tech and feel scattered.

High Converting Sales Page Guide learn.dorothyvilleneuve.com/high-converting-sales-page

Visit https://dorothyvilleneuve.com/
Instagram: https://www.instagram.com/dorothyvilleneuvecoaching
Facebook Page: https://www.facebook.com/dorothyvilleneuvecoaching
Facebook Group: https://www.facebook.com/groups/wildlyconfidentsales
YouTube: https://www.youtube.com/dorothyvilleneuve
TikTok: https://www.tiktok.com/@dorothyvilleneuve

LinkedIn: https://www.linkedin.com/in/dorothy-villeneuve-acc/

For more information, visit http://www.parentingboyspeacefully.com

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Everyone’s always talking about authenticity, and how we need to be more authentic in our lives and businesses. But what does that really mean? Authenticity is key, but we actually need to know what it looks like to make sure it shines through.

Can we be strategic about authenticity? Are there steps that we can take that may help our authenticity and integrity shine through?

In this episode, I talk all about what being authentic actually means, how to use it to grow our businesses and why we need to be conscious of the things we care about.

Authenticity is what people see. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Authenticity and transparency People tend to confuse authenticity with transparency. What is the difference between the two?

  • How do we show authenticity? What does authenticity actually look like in action?

  • Understanding how humans work How do we gain better insight into how humans work?

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As moms, partners, daughters, sisters, friends and business owners, we only have so much time and energy. Boundaries are how we protect all those valuable resources, and make sure we’re not spread too thin.

It’s not just about time and people. It’s also about the words we use and the cultural messages we let into our own lives.

In this special 600th and birthday episode, I share the boundaries I’ve set up in my life so that I can show up the way I want to.

Let your mind and body feel young. We age faster when we give up hope and wonder. -Dana Malstaff  

3 Things You’ll Learn in This Episode

  • Why I don’t use the word busy anymore How do we reframe being busy to having an amazing and full life?

  • Bigger isn’t always the goal in business Why have I built a boundary around how fast and big my business grows? 

  • Saying yes to the right things It’s hard to turn down a paying client, but why do we have to set boundaries around who we work with?

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When it comes to social media, a lot of the things we’re told to do to get followers, likes and shares don’t work anymore.

Motivational posts, teaching posts, value-add posts and promo posts - none of these are leading to growth, and it makes us hate social media. So what is working? What will get people to like and follow your content?

In this episode, I talk about what isn’t working on social media and what we should be posting instead.

When you can be true about what the world looks like for you, that’s where social media grows for you. -Dana Malstaff  

3 Things You’ll Learn in This Episode

  • Why we end up hating social media Are we getting our social media growth advice in all the wrong places? 

  • The power of truisms How do we pull people in without posting calls-to-action all the time?

  • How to go beyond surface level opinions Why do we have to know what we wish was different about this world?

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Impulse spending is so normalized and integrated into our culture, we do it without thinking. It's really easy to be persuaded by discounts, flashy ads, and social media trends, but impulse buying can impact our relationships, mindset, and finances.

How do we live a contented life without being swayed by external factors? How can we be more mindful of what we have rather than spending unnecessarily?

Impulse shopping mentor Makeda Mutema Newton joins me for this episode to discuss impulse buying, and how to make sure that it doesn’t hinder our financial freedom.

There are so many reasons why we impulse shop but we don’t realize it until we sit down and think about it. -Makeda Mutema Newton

3 Things You’ll Learn in This Episode

  • Attachment to belongings Letting go of things can be difficult but how can not letting go hold us back?

  • Why do we impulse buy How do sales, influencers, and targeted ads encourage unnecessary spending?

  • Knowing how to engage with sales Sales and discounts get a bad rap, but how can we engage with them so that we don’t spend money unnecessarily?

Guest Bio

Makeda is a Caribbean transplant from Trinidad living in North Carolina with her musician hubby and their three boys. Her own experience with impulse shopping led her to uncover what's really important - a contented life that's rooted in gratitude, her personal relationship with God, and creating memorable moments with her family. She is on a mission to help as many women curb their impulse shopping habits and restore their self-control.

For more information, head to https://www.makedanewton.com/ and follow @makedanewton on Instagram.

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Sometimes life throws curve balls that we simply can't avoid and we have to accept, be it a business downfall or health diagnosis. It’s normal to have feelings of dread when it happens, but we have to remember that we still have a future. There is value in improving perspective and being in charge of our own story.

How do we learn the skill of contentment and joy? Are there ways to be less stressed and more joyful even in the midst of a storm?

Life coach Leann Stickel joins me to discuss her journey after being diagnosed with Relapsing Remitting Multiple Sclerosis and how she is even more confident and content than ever.

There’s things in life that we can’t change and that we did not choose. We have to own it, keep it and deal with it. -Leann Stickel

3 Things You’ll Learn in This Episode

  • We can’t fix everything The truth is that we can’t always fix everything and we have to accept that. It can be difficult to acknowledge but how can we work through it?

  • Our businesses are highly personal Do the ups and downs of running our businesses hit us harder because our businesses are so personal?

  • Why being positive is a skill Being negative can take away so much from our lives. How do we shift our mindset?Is being positive and content a skill that we can master?

Guest Bio

Leann Stickels superpower is being genetically optimistic. She was diagnosed with Relapsing Remitting Multiple Sclerosis in 2009 at the age of 29.

However, Leann believes finding the positive in negative situations is a skill that can be learned, practiced, and perfected. Her mission is to teach her time tested tools to as many people as possible, so that they can experience the magic of positivity too!

As a life coach, Leann is here to help you. She's your personal cheerleader, supporter, and advocate. Her goal is to empower you to be in charge of your story.

During her 12 years living with MS, Leann has founded a non-profit, Tri 2 Beat MS Kids' Triathlon. After 8 years she’s have raised over $100,000 to help patients living with MS

True joy in Leann’s life is being a wife to Don and a mom to Marina, Paige, Hudson & Cadence.

Visit https://www.leannstickel.com/coaching Find Leann on Instagram @iamleannstickel Find Leann on Facebook @notdefinedbychronicillness Find Leann on LinkedIn @leannstickel

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There are thousands of tools and platforms that can boost our businesses and grow our professional presence online. Pinterest is no different and when we really know how to tap into it, it can help our business to expand.

How does Pinterest work for the B2B space? What are some of the things we need to familiarize ourselves with before getting started with Pinterest?

In this episode, I am joined by Pinterest Marketing and Ads Strategist Emilee Vales to talk about Pinterest for business, how to understand it better, how it makes content easier to consume, and the pros of being a freelancer.

In the beginning for a while, I really just learned by doing.- Emilee Vales

3 Things You’ll Learn in This Episode

  • The best products to market on Pinterest Pinterest doesn’t work for everyone but how can we figure out if it can work for us and our business?

  • How Pinterest can work for businesses Can we leverage Pinterest as a business marketing tool and not just a place for inspiration?

  • The flexibility of being a freelancer When it comes to being a freelancer, flexibility is one of the main topics to talk about. How does being a freelancer free up time in your day to accomplish more?

Guest Bio

Former teacher turned Pinterest Marketing and Ads Strategist, Emilee Vales thrives on diving into her clients data to create personalized strategies that turn their traffic into profit! When she's not maximizing her clients’ marketing strategies, she’s educating her students on how to take their business to the next level with Pinterest.

Free Masterclass: https://courses.emileevales.com/my-pinterest-quickstart Pinterest Marketing Magic: https://emileevales.com/pinterest-marketing-magic/

Pinterest Manager Academy (application call): https://emileevales.as.me/pinterestmanager Visit www.emileevales.com

TikTok: https://www.tiktok.com/@emileevales

Pinterest: https://www.pinterest.com/emileejvales/

Instagram: https://www.instagram.com/emilee.vales/

Facebook: www.facebook.com/emileevales

YouTube: https://www.youtube.com/@emileevales/featured

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Many women in the B2C and the B2B space are finding themselves in the business friendzone. We help other people with their lives, relationships, health and more, and become so familiar, we get treated as a friend rather than a mentor.

Why is being in the friendzone in the marketing industry a huge problem? And how do we fix it?

In this episode, I discuss how to move out of the friendzone and into the mentorship zone, why we don’t want to be in the friendzone and why so many wonderful women are finding themselves in this position.

We don’t want to be in the friendzone because otherwise you’re just building a business that doesn’t give anything back to you. -Dana Malstaff

3 Things You’ll Learn in This Episode

-How to tell if you’re in the friendzone

There are certain indicators that can tell us if we’re in the business friendzone. How do we figure out what these are?

-Share your scars, not your wounds

When it comes to sharing our experiences, how do we make sure that we share them as a way to move forward?

-How verbiage can tell if you are putting yourself in the friendzone.

Can the language we use in our texts, emails and even daily conversations can be a contributing factor to putting ourselves in the friendzone?

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In an age where everything is so fast-paced, it can be difficult to slow down and connect with people on a meaningful level. It’s becoming increasingly hard to find people that align with us and what we stand for.

How do we slow down and form meaningful relationships and uplift one another? How can we help others and ourselves feel less disconnected and lonely?

In this episode, author Amy Daughters joins me to talk about her book "Dear Dana: That time I went crazy and wrote all 580 of my Facebook Friends a Letter." and how she’s touched so many lives by simply sending a handwritten letter. We also talk about the value of giving people your time, forming relationships and why it’s good to vent to people who aren’t really in your circle.

People felt compelled to share with me because they felt like they were being treated as an individual which turned out to be very powerful. -Amy Daughters

3 Things You’ll Learn in This Episode

  • The power of sharing your storyCan the simple act of sharing our experiences uplift and empower others even if it makes us feel vulnerable?

  • Following your intuitionHow do we start listening to and following our gut feelings?

  • Why you don’t need to fit in to be a good friendEveryone has different cultures, stories and experiences. How can we show up for people that are different from us?

Guest Bio

Amy Weinland Daughters is a native Houstonian, wife, mother of two, freelance writer, sports journalist, and author, Amy’s second book is "Dear Dana: That Time I Went Crazy And Wrote All 580 Of My Facebook Friends A Letter."

Buy Amy’s book here:

https://www.amazon.com/Dear-Dana-Facebook-friends-handwritten/dp/1647429005/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1677526631&sr=8-1

Find Amy on Facebook @Amy Weinland Daughters - Author

Find Amy on Instagram @smokinhotamys

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Our bodies are constantly changing, and it’s only fitting that how we take care of our health changes as well. Prescribed medication and diagnoses don’t always work, so we need to look at other options for our wellbeing.

How do we find the root cause of our symptoms? What affects our body and our gut health? Why are illnesses and symptoms in women so normalized?

In this episode CEO and founder of Nuvitru Wellness, Lahana Vigliano joins me to talk about women's health, the benefits of listening to our body and how we can understand our health better.

There’s never an end point with our health journey. It’s constantly flowing, changing and pivoting. -Lahana Vigliano

3 Things You’ll Learn in This Episode

  • Looking at health holisticallyWhen it comes to our health, we need to begin to think out of the box.

  • Why being healthy is becoming more popularWhat is the reason behind the increasing popularity of the subject of our health?

  • Why women overlook their symptomsOverlooking health symptoms in women have been so normalized that we don’t think that it’s a big deal. How can the healthcare space change this?

Guest Bio

Lahana Vigliano is the CEO + founder of Nuvitru Wellness and a board certified clinical nutritionist. She holds a Bachelor of Nutrition Science degree and Masters of Human Nutrition + Functional Medicine degree. She is currently a doctorate student in clinical nutrition. She has so much passion in helping women realize that there is a root cause for their symptoms, even if they have been dismissed by healthcare before. Her company Nuvitru Wellness specializes in women's hormones and gut health and uses functional medicine lab testing to personalize the patient's journey. She is obsessed with creating natural remedies, researching, reading romance books, lifting heavy, and cooking meals for her family. Outside of work, she is a mother of two and wife. Her family is the inspiration behind Nuvitru and continues to encourage her through everything.

Work with Lahana https://nuvitruwellness.com/workwithme/

Find Nuvitru Wellness on Instagram @nuvitruwellness

Find Nuvitru Wellness on Facebook @Nuvitru Wellness

Nuvitru Wellness YouTube Channel https://youtube.com/c/nuvitruwellness

Visit www.nuvitruwellness.com

Listen to the Power Women Wellness Podcast here https://nuvitruwellness.com/powerwomenwellness

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Whether we end up publishing it or not, the process of writing a book is highly valuable. It allows us to dig deeper, marinate our thoughts and figure out and dial in our messaging.

Even pretending to write a book will give us more clarity and it makes everything about marketing our businesses easier.

Where do we begin the process of laying out a book? How does the process help us have more fun in our businesses?

In this episode, book coach Danielle Fetherson returns to share why writing a book is such a worthwhile process.

Write a book, whether you publish or not. -Dana Malstff

3 Things You’ll Learn in This Episode

-How to implement our brilliant ideasAs moms, we might think we don’t have the space for deep thought, but is time for implementation what we’re really missing?

-The backbone of a great bookWhat’s the very first thing we need to do in the process of writing our book?

-Why a book will boost your brillianceMany of us don’t think we have enough expertise to write a book, but can the process actually make us more competent at what we do?

Guest Bio

Danielle helps ministers and coaches write books, even if they’ve been stuck for years, are short on writing time and don’t love writing. She does this through developmental editing, ghostwriting services, publishing consultations and book coaching that guides authors through the entire book writing and publishing journey.

For more information, find her on Facebook.

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Sales can be difficult, especially if we look at selling as if it’s a burden. If we don’t feel good about how we sell, we won’t feel good about closing the sale.

How do we sell with integrity? How do we engage in sales in a way that feels more heart centered and not burdensome?

In this episode, multi-passionate entrepreneur Miriam Thiel joins me to talk about ethical sales, the future of sales with women and how you can serve and sell.

It’s not always all about selling, it's about having conversations. -Miriam Thiel

3 Things You’ll Learn in This Episode

-Sales engagement and why we feel nervous about itWe tend to feel nervous when it comes to engaging in sales because we feel like selling is a burden. How can we serve our clients while selling?

-Why messaging is so importantHow do we engage with people and show them that we care?

-Why women buy into high pressure programsWhy do women tend to buy into high pressure programs? What are some alternatives to this?

Guest Bio

Swiss-based Miriam Thiel is a multi-passionate entrepreneur, mom of one, expat, and dot connector. Since 2019, Miriam has built her online business to serve empathic entrepreneurs who are looking to grow a flexible and soul filling life and business with her business and trauma-trained life coaching, breathwork and tech creativity.

Find Miriam on Instagram @miriamthielofficial

Find Miriam on Facebook @itsmiriamthiel

Join Miriam's Facebook group @empathicentrepreneurscommunity

Visit https://www.miriamthiel.com/

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When it comes to marketing our businesses, we’re taught to niche down according to demographics - age, income, occupation etc, but then we craft content, and it just falls flat.

Our marketing becomes more magnetic when we niche according to how people feel, not a rigid set of characteristics. It makes crafting content easier, makes more people want to share our stuff and buy from us.

In this episode, I share how to start niching by emotions, not by demographics.

Your demographic niching reveals itself to you over time, the emotional niching is actually the right place to start. -Dana Malstaff  

3 Things You’ll Learn in This Episode

  • How to map out how your ideal people feelIf we want to key into people’s emotions, where do we start? 

  • The key to magnetic contentHow do we make people feel like we get them and what they are dealing with?

  • Why your marketing feels offHow do we find out what’s holding our content back?

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We’re finally in an era where people no longer want to sweep their truth under a rug, and when it comes blended families, people are more open to having discussions as opposed to the past.

Why should we always communicate our feelings with our family and how does that help our relationships to thrive? It can be easy to get upset about certain things especially in a blended family, so how do we deal with those difficult emotions without hurting the people around us?

In this episode, certified life coach Amy Stone joins me to discuss her experience as a stepmom, why we shouldn’t overlook the small stuff when it comes to our family and how she’s helped blended families create a family life that they love.

The small stuff can be super important and if we downplay it, it can give us this feeling of not being seen or valued. -Amy Stone

3 Things You’ll Learn in This Episode

  • The importance of communication in blended familiesCommunication is key regardless of our situations but how can we use it to help us create a happier and healthier family life?

  • The misconceptions of being a stepmomThe media and people around us can influence the stepmom narrative. What are some of the misconceptions around being a stepmom and how can we rise above it?

  • Preconditioning and how it can affect our relationshipsWhat we experience as children can often show up later in our lives and affect our relationships.

Guest Bio

Amy Stone is a certified life coach who helps stepparents and adults in blended families create a home life they love. She is a mom, a stepmom, and a grandma. Her personal experience as a wife and stepmom pushed her to create a unique path to happiness.

Visit https://amysaysso.com/

Find Amy on LinkedIn @Amy Stone

Find Amy on Instagram @amysaysso_coaching

Find Amy on Facebook @Amy Says So

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As moms, we are often influenced by other parents and people who may not agree with our parenting style. It’s easy to feel pressured and change the way we do things, but it’s important to remember the intention behind our beliefs and systems.

How do we stay true to our opinions even when people are telling us otherwise? How do we ensure that we stay accountable as parents, and how do we begin making changes if a certain parenting style doesn’t give us the results we want?

In this episode, working mom, parenting coach and author Destini Ann Davis joins me to talk about parenting belief systems, how she is spreading her message to help others and what steps you should take to change parenting styles.

Make boundaries around what matters to you as a person. -Destini Davis

3 Things You’ll Learn in This Episode

-Spreading your message with the intention to serveIt can feel scary to be vulnerable and share our struggle stories, but why is it such a powerful thing to do?

-The importance of setting boundariesNot having boundaries in place can get messy and it’s never too late to set them. How do we set these boundaries around the things that matter to us?

-Starting and growing a social media audienceWhat are some of the ways in which we can use our experiences to create content?

Guest Bio

Destini Davis is a compassionate and relatable source for navigating motherhood! She takes the psychology of parenting and turns it into fun, digestible content for her community. She teaches with empathy and empowers parents to shift the culture of their homes to more intention, grace, and presence. Though her social media impact seemed to happen overnight, her work and passion for positive discipline have grown through years of study, practice, and implementation. From the public school system to her own home, Destini has been developing her connection-based approach for 10+ years. She has a heart for parents and has seen first hand how a family can transform through intentional, empowered parenting. In a society where parents are more stressed than ever, Destini Ann's heartfelt content reminds us of the power of presence, empathy, and playfulness. This is her passion and purpose– to remind parents of their innate power so that they can give that same gift to their children!

Listen to Destini’s podcast B*tch You're Doin A Good Job Podcast on Apple & Spotify

Buy Destini’s book Very Intentional Parenting https://sites.prh.com/veryintentionalparenting

Follow Destini on Instagram @destini.ann

Find Destini on Tiktok @destini.ann

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Many couples find themselves in a place where the playfulness, flirtiness and intimacy in their relationship completely shuts down. You know you love each other and want to be together, but you just don’t feel as connected as before.

Reigniting those exciting fun feelings can feel really hard, but what if we could do it by simply opening up little doorways of connection?

How do we reimagine connection and communication in our relationships both inside and outside of the bedroom? In this episode, I’m joined by the creator of the viral How to Keep Monogamy Hot video series, and author of Swing, Ashleigh Renard. She shares how couples who feel shut off from each other can find playfulness again.

We all have these pre-set expectations about marriage. Let’s just imagine the playbook we’re each playing by is the worst habits of our in-laws and our own parents. -Ashleigh Renard

3 Things You’ll Learn in This Episode

  • How to ‘de-taboo’ talking about intimacyWe don’t have to agree to feeling less than satisfied. What steps can we take to voice our needs?

-How to create doorways to connectionHow do we align love languages so that both us and our partners feel valued and desired?

-Be loyal forward, not backwardInstead of asking ourselves if our choices make our parents proud, why do we need to focus on making our kids braver?

Guest Bio

Ashleigh Renard, creator of the viral How to Keep Monogamy Hot video series, is the Carrie Bradshaw for married people. After sharing her own story of rehabbing a shabby marriage in her memoir, Swing, she now answers hundreds of requests from her audience each day on how they can improve their relationships. As a synchronized skating coach and choreographer, she spent over two decades fostering cooperation and teamwork for adolescent girls. Part coach, part storyteller, part cooperation whisperer, Ashleigh has inspired millions of couples to radically reimagine the connection and joy available to them in their marriage. Her memoir, Swing, has been optioned as a streaming series and Keeping it Hot with Ashleigh Renard, an unscripted marriage fixer upper show, is also in development.

For more information, follow @ashleighrenard, go to https://ashleighrenard.com/ and buy her book Swing here.

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As women, moms and humans in general, the last few years have really put a microscope on our lives and forced many of us to face the fact that we feel overwhelmed, stuck and unhappy.

Anytime we find ourselves in this space, it’s a sign that we’re not being honest with ourselves, and that our inner wisdom is desperately trying to tell us something.

How do we tap into this inner wisdom, figure out why we feel stuck and then work toward a feeling of alignment?

In this episode, certified life coach and Nurture to Convert Business coach, Stephanie Nichols returns to talk about why so many women feel stagnant but stressed out, and how to change it.

Every time I’ve found myself in a place of complete overwhelm and stress, something wasn’t aligned and the way I truly wanted it to be. It was always because I wasn’t being honest with myself. -Stephanie Nichols

3 Things You’ll Learn in This Episode

-The power of taking action, even when we’re a little scaredHow does the way we make decisions play into why we feel overwhelmed?

-Slow down, step back and listen to youWe’ve been conditioned to believe that the best decisions for us lie outside of us. How do we start seeking what’s right for us?

-How to curate a life that serves your happinessIf we’re honest with ourselves and what we really want, will it ruin our relationships?

Guest Bio

Stephanie Nichols is a certified life coach with The Life Coach School, and certified Nurture to Convert Business coach with Dana Malstaff. She has worked as a contract coach for 7-figure business owners like Alison J. Prince - creator of 4 multi-million dollar online brands, Russell Brunson - co-founder of ClickFunnels, and Tina Tower - founder of the Australian Mastermind, Her Empire Builder. Stephanie is mom to two boys, and the author of the book, "Create Your Calm: A Guilt-Free Journey to Peaceful Motherhood".

Clients love working with Stephanie because she has a personal approach to coaching. She is invested in her clients' success, and she's not afraid of asking tough questions to help you make effective decisions, be more productive, and gain clarity so you can thrive in your business. She is direct, yet compassionate and teaches you to think for yourself.

When she's not coaching or spending time with her friends and family, you'll find Stephanie outside running, at a local coffee shop drinking a decaf mocha, or singing with her favorite premier community chorus. She believes all people deserve to feel good about how they show up in the world.

For more information, visit https://stephanie-nichols.com/ and find her on Facebook.

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For far too long, many of us have struggled with people-pleasing, guilt, walking on eggshells and not prioritizing what gives us joy. Thankfully, we’re now in an era where setting boundaries, voicing our needs, and better communication is becoming the norm.

We hear a whole lot about setting boundaries, but that’s hard to do when we don’t know who we are, or what we want to lean into and step away from.

How do we tap into the little clues pulling us towards what makes our hearts burst? In this episode, master coach, boundary expert and podcaster, Krista Resnick shares fun ways we can build boundaries so we can honor and nurture ourselves.

Follow the energetic breadcrumbs and start paying attention to what makes your heart burst wide open. -Krista Resnick

3 Things You’ll Learn in This Episode

  • Following the energetic breadcrumbsThe things that make us happy always leave clues. What should we look out for?
  • How boundaries change our relationshipsHow do we set boundaries that honor our sense of self without becoming selfish?
  • Why boundaries aren’t just about removing things from our livesSetting boundaries is usually taken from the approach of saying no to things, but what if we took the path of what we want to say yes to?

Guest Bio

Krista Resnick is a master coach, boundary expert, podcaster and mother to 3 adultish boys. Her love and passion for boundaries is the byproduct of her own story. Having spent decades pleasing everyone else, Krista felt disempowered, inauthentic, and passionless in every aspect of her life. Through her own personal healing work, she began to find great empowerment through the art of boundaries and expressing her truth.

Now, serving hundreds of women across the globe, Krista has witnessed the transformative power of embodying healthy boundaries. She strongly believes that a well boundaried life empowers women to stop people-pleasing and come back home to themselves so they can create lives and relationships that are purposeful and passion-fueled. For more information, head to ​​https://www.kristaresnick.com/.

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As women, we’re born and bred in a world where self-care is seen as selfish, a luxury or something that’s always out of reach. We often put ourselves so low on the priority list, we end up falling apart, lacking energy and miserable, with bodies we don’t feel good in.

We’re taught to be okay with putting ourselves on the backburner, so how do we start paying attention to self-care? How do we advocate for our own wellbeing?

In this episode, self-care specialist, podcast host and best selling author of “WAVES of Self-Care”, Jaime McFaden shares her process for making ourselves a priority and how to internally take responsibility for ourselves.

We’re force fed so much information about what we’re supposed to do and what we’re supposed to look like, and it’s a traumatic experience because we’re taught to put ourselves on the backburner. -Jaime McFaden

3 Things You’ll Learn in This Episode

  • What it means to be wellGetting our nails done and taking long baths is great, but what is self-care actually?
  • How to take external expectations out of our decisions and actionsIn a world that constantly pushes specific beauty standards, how do we take care of our appearance and also celebrate our own unique features?
  • Why we have to practice social self-careHow do we evaluate the people we spend time with and who we follow on social media so that we’re not feeding into things that make us feel bad about ourselves?

Guest Bio

Self-care specialist, podcast host and best selling author of “WAVES of Self-Care”, Jaime McFaden is passionate in helping busy moms find balance and put themselves on their priority list! After years of working in the fitness industry, Jaime realized there was much more to health than just the physical element so she linked up with doctors, therapists and other specialists to bring together a comprehensive self-care system: WAVE by J. For more information, head to https://jaimemcfaden.com/, follow @jaimemcfaden and send her DM to get a free self-care guide and buy her book here.

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It’s evident that women are becoming more fearless and advocating for themselves as we navigate through the struggles and face battles head on. Times are changing and women are standing up for themselves and what they believe in.

As women, how do we fill up our own cups so that we can pour out and provide for others? Why should we take a stand and do something about the matters that oppress us?

In this episode, entrepreneur, inventor and writer Jillian Coburn joins me to discuss why you should speak your truth, and how the next generation of fearless women is changing the world.

If you speak the truth, you will be heard. -Jillian Coburn

3 Things You’ll Learn in This Episode

  • Being an advocate for yourselfHow do we stand up for ourselves and the way we want the world to be?
  • Everyone’s pain is validHow do we acknowledge our own pain and work through it?
  • Having important conversationsIt can be scary to talk about things that no one else wants to talk about, but why is it so necessary?

Guest Bio

Jillian Coburn is an entrepreneur, inventor, writer, outdoors-woman, and mother of three, who is passionately committed to supporting and elevating women who have nowhere to turn and living under the shadows of domestic violence.

She is also the co-owner of NOLA Prestige Electric, a women/minority based contracting company. She founded the apparel line, Reel Housewives of the Deep South, in 2014, producing one-of-a-kind American-made designs for Southern women who love the outdoors and choose “cat-fishing over catfighting!”

Jillian spends her time on the lake or at home creating new books. She is a member of Texas Association Against Sexual Abuse, Entrepreneur Think Tank, and Women Warriors Collab.

For more information visit https://jilliancoburn.com/ and follow Jillian on Instagram @gigijillian or follow @mommygobag

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When it comes to marketing, the world isn’t craving more cutthroat strategies, spammy ads, heavily branded content or TikTok dances. People are yearning for a sense of belonging and community - a safe space for them to be true to themselves.

From a brand marketing perspective, there’s a rock solid business case to put community front and center of what we do. The more entrepreneurs build movement and collective-based businesses, the better off the whole world’s going to be.

Why is community such a key part of marketing businesses today? How do we build our businesses on ideas that are worth rallying behind?

In this episode, marketing futurist, keynote speaker, mentor, educator and author of the new book “Belonging to the Brand”, Mark Schaefer returns to talk about the book, and why community matters so much in the businesses we build and run.

We have a bunch of people that feel alone and are yearning for business owners to create a safe space. They want to buy your stuff because they love the world you’re creating. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why communities failWhat’s the difference between a community and audience?
  • Why a TikTok approach to marketing doesn’t work for everybodyDo people feel out of integrity because they are being taught to approach marketing as entertainers instead of educators?
  • How to provide validation through marketingEveryone is surrounded by people who make them feel bad about how they think the world should work. How can we give them permission to feel good about themselves?

Guest Bio

Mark Schaefer is one of the world's leading marketing futurists, keynote speakers, educators and business consultants. He’s the author of many bestselling books, including his new book “Belonging to the Brand: Why Community is the Last Great Marketing Strategy” which hit hit #1 in Marketing on Amazon. Mark has worked in global sales, PR, and marketing positions for more than 30 years and provides consulting services as Executive Director of Schaefer Marketing Solutions. Mark is also well-known for developing corporate marketing strategies and marketing workshops. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, GE Life Sciences, Pfizer, The U.S. Air Force, and the UK Government.

For more information, visit https://businessesgrow.com/ or head to https://businessesgrow.com/contact/press-inquiries/

Buy Belonging to the Brand (https://amzn.to/3W8ciqi)

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As moms and business owners, being productive with our time is crucial, but we all know how hard that can be sometimes. Very often when we feel chaos, stress and overwhelm and we’re struggling to get things done, we blame it on our schedules and time management skills, but what if it goes a lot deeper than that?

Productivity, or lack thereof, has everything to do with how we feel. How do we do the inner work that makes productivity inevitable?

In this episode, I’m joined by Integrative Productivity Expert, writer, speaker and creator of Productive Flow, Angela Kristen Taylor. She shares how to get rid of chaos and overwhelm so that running our businesses doesn’t burn us out.

Our emotional state drives our ability to perform. -Angela Kristen Taylor

3 Things You’ll Learn in This Episode

  • The stories that get in the way of our productivityHow do we avoid being defined by the limiting beliefs of other people?
  • The link between our childhood and our productivity nowHow do we understand the emotional blocks that get in the way of our productivity?
  • Why we have to work with our emotional energy, not against usHow do we find the productivity system that works for us?

Guest Bio

As an Integrative Productivity Expert, writer and speaker, Angela serves as a transformational catalyst to business owners, entrepreneurs and sales professionals. Angela’s signature method, Productive Flow, integrates emotion, energy, time and focus to help clients create natural productive flow and achieve higher levels of success in business and more importantly, in life. To check out Productive Flow programs and services, visit http://www.productiveflow.com.

Book Your Free Productivity Breakthrough Session Here: http://productiveflow.as.me/clutterfree

You can also find Angela on social media:

https://www.linkedin.com/in/angelakristentaylor/

https://www.facebook.com/ProductiveFlowPrograms

https://www.youtube.com/channel/UC9Ria_bDtWwSOXrfYiMyBFw

https://www.instagram.com/productiveflow/

https://www.tiktok.com/@productiveflow

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To many of us, turning our businesses into a million dollar brand is nothing but a pipe dream. Without the proper support, finance and safety net, it can feel too far out of reach. Fear of failure holds us back and stunts growth and taking our businesses global seems impossible.

How do we reinvent our businesses and turn it into an industry giant? How do we gain the confidence to take our brand global, and how do we prepare ourselves to take the necessary risks to make our business boom.

Founding partners James Christianson and Otto Schulze of James x Schulze join me in this episode to discuss how they took their business to the next level, how they made the big things seem possible and why you should go big when it comes to business.

You have to embrace discomfort and fear. The thing that makes you afraid is the thing you have to go after. -James Christianson

3 Things You’ll Learn in This Episode

  • Why business partnerships are difficultHow do we make working together effortless?
  • How to overcome fearOvercoming fear helps us to embrace and conquer even bigger fears.
  • Reinventing your brandWe have to be able to fit in our respective industries in order to ensure success. How do we reinvent ourselves and our brand so that more people will want to work with us?

Guest Bio

James started his career as an educator and entrepreneur. With 20+ years of experience as a photographer, combined with his business and education experience, James brings a distinctive and clear voice.

Otto started his career traveling the globe as a documentary photographer. He has spent the past 20 years in pursuit of the “decisive moment.” His unique vision and ability to see outside the box make him an inspirational and visionary educator.

Combining editorial, documentary, and fine-art styles, James x Schulze has become a world-renowned photography brand. Their experience and knowledge combine to make a significant impact on photographers who want to take their business to the next level. The methods they’re sharing have turned their photography business into a million-dollar business annually.

Find James x Schulze on Instagram @jamesandschulze

Find James on LinkedIn @James Christianson

Find Otto on Instagram @ottoschulze1

For more information, visit https://www.jamesandschulze.com/

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When it comes to getting featured, we need a pitch that gets people instantly captivated by what we have to share. It gives us an opportunity to get better at what we want to say and the way we say it.

How do we ensure that our pitches have the correct angle and are positioned in a way that makes featuring us a no-brainer? Why should we share stories and discussions when it comes to pitching other people?

CEO of Pursuing Results Matt Johnson joins me again to talk about pitching people with the right angle and getting featured. We also talk about college alternatives and leveraged mentorship.

Start pitching the discussion you want to have and the stories you want to talk about. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Creating a bridge to entrepreneurshipHow can we take people from being stuck in a traditional mentality to having the confidence to do their own thing and start their own businesses?
  • The importance of internships and apprenticeshipsHow can we figure out the path we want to take?
  • The next generation of leadersHow can we raise up other people and shine the spotlight on them?

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It’s evident that the world and how we do things is changing, especially how we grow and run our businesses. A big part of this comes down to the people within our businesses and the way we lead them.

College doesn’t necessarily equip the people we want to hire with the skills they need to be successful, so how can we step in and bridge that gap? How do we help our employees and teams be a part of something bigger?

In this episode, the CEO of Pursuing Results, Matt Johnson returns to discuss the power of leveraged mentorship and what the future of leadership looks like.

We’ve created this culture where we lift up people who went and sat in a classroom forever, but we somehow are demeaning to the people who went out and worked. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • The power of micro-coachingHow does micro-coaching help interns and freelancers take their first steps?
  • How to make mentorship rewardingCan we create the ultimate win-win scenario through the way we mentor people?
  • Getting around people who have the skills you needBuying courses or going to college aren’t the only ways to improve your skills. How else can we gather the knowledge we need?

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There’s nothing like walking into our homes and feeling like they’re truly ours, and that in every nook and cranny, our identities are apparent. We all have unique personalities, quirks, stories and styles, but so many of us don’t see those things reflected in our spaces, and that affects our wellbeing.

How do we bring our stories and lifestyles into how we arrange and decorate our homes? Can we take control of the clutter so that we feel calm in our spaces?

In this episode, certified Interior Designer and an entrepreneur, Jessica Velazquez talks about how to catapult your inner designer and decorate our homes with confidence.

For a home to be inspiring, it doesn’t have to be perfect, look like a furniture store or an Instagram influencer’s home. It’s a house where you walk in and you can see who lives there. -Jessica Velazquez

3 Things You’ll Learn in This Episode

  • Why it’s possible to have impostor syndrome when it comes to our homesHow do we build our confidence to decorate our homes the way we want?
  • How to deal with clutterWhen we have young children, we often feel like there’s no point decorating because the house will get messy anyway. Can we change this?
  • Why there’s no such thing as a one size fits all room designWhy do we have to stop trying to decorate to a specific style and use our lifestyles as the departure point of decorating our homes instead?

Guest Bio

Jessica Velazquez is a certified Interior Designer and an entrepreneur. After graduating in Toronto, she worked in Panama combining design and real estate. In Canada, she founded Interiors by Jessica and uses her innovative Threefold Design Map to help her clients and students strategize their dreams, beat decor fatigue, and avoid budget regrets. As a firm believer that our well-being is inseparable from our environment, Jessica created “The 9 Limiting Beliefs Sabotaging Our Home-Dreams” and leads the virtual movement Self-Care Begins At Home. She is on a mission to empower others to design spaces that take care of us and set us up for success.

For more information, head to https://www.pinstoreality.com and follow @interiors_by_jessica on Instagram.

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Many people don’t consider themselves creative by any measure of the word, but the truth is, creativity is something we’re all born with. If we tap into and nurture that part of ourselves, it can actually help us and our businesses thrive.

Why is it so important to understand creativity within ourselves and how our brain works? How can we hone this asset and extract value from it? How can we equip our creativity, and what are some of the things that lock it up?

In this episode, creator of Business School for Artists, Fiona Valentine joins me to discuss the creative process, what it means to have a creative mindset and why creativity plays a valuable role in both our personal and professional lives.

There are so many things that are creative that we don’t actually recognize they are. -Fiona Valentine

3 Things You’ll Learn in This Episode

  • The value of creativityCreativity is about understanding the way our brain works. How can this help us understand ourselves better as a whole?
  • How to find your creativityThe creative process differs from person to person. How do we figure out what works for us?
  • Developing and understanding our creativityWhat are some of the things that hinders our creativity? How can we develop creativity within ourselves?

Guest Bio

Business coach and artist Fiona Valentine believes all of us are creative.

Her signature coaching program Business School for Artists is designed to help artists make money from their art even if they've never sold any of their work before. She's also a certified Nurture to Convert Society Coach helping women move into creative freedom in their business so content creation flows more freely.

Her signature program Business School for Artists is designed to help artists make money from their art, even if they've never sold any of their work before.

Find out more at Business School for Artists

For more information, visit https://www.fionavalentine.com/

Find Fiona on Instagram @fionavalentineartist

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A lot of times, once we reach our goals, we want to do more. The list of things we want to achieve keeps growing, and new goals take the place of old ones.

That’s perfectly natural. Our goals don’t have to be set destinations - they can be rolling milestones toward creating what we want.

Why do we yearn for more, and why do we grapple with deciding what to do? Can trial and error help when it comes to doing more, and how do we deal with failure?

In this episode life coach, podcast host and practicing attorney Tracey Coates joins me to discuss what it means to do more, why it differs from person to person and how we can embrace failure and use it as a currency for success.

You’ve got to know what the sacrifices are and be willing to make them. -Tracey Coates

3 Things You’ll Learn in This Episode

  • Why we have to be prepared to make sacrificesHow do we know what’s worth suffering for?
  • How to reframe what it means to failEmbracing failure can be scary, but it is also the currency for success. How can we embrace failure and learn from it?
  • Why goals evolveFulfillment comes from the process, not the result. Why do we yearn for more when we reach our goals?

Guest Bio

Tracey is a life & career coach, attorney, podcaster, wife, and busy mother of 2!

She helps high-achieving women, like you, reduce the stress, anxiety and overwhelm that comes from trying to balance a successful career, a family and whatever else life throws at you!

If you’ve ever wanted to run kicking & screaming in the opposite direction of your life - you’re not alone – we’ve all been there. Tracey can help you!

Visit https://coachingwithtraceycoates.com/

Visit https://traceycoates.com/

Find Tracy on Instagram @iamtracycoates

Find Tracy on LinkedIn Tracy Coates

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As moms, business owners and human beings in general, our lives are messy. We have scars because of what we’ve been through, and sometimes it feels like those experiences make it harder to be successful in our businesses.

The truth is, everything we’ve been through (good or bad) influences the fullness of who we are today, and there’s so much beauty in that.

In this episode, I share the power of being thankful for the things that have gotten us here, even the hard ones.

We have this immense power within us to take everything that’s ever happened to us and move ourselves into what we want to be. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • What I’ve learned from what I’ve been throughIt’s not easy to be thankful for our painful experiences, but is there a way to come to terms with them?
  • How our stories influence the impact we makeHow do we use the things we couldn’t control that molded us into who we are to choose what we want for the future?
  • The power of community
    Accepting the messiness of life is easier when you have support. How can we build and find a community of people who understand and root for us?

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As Boss Moms, we tend to bite off more than we can chew, and say yes to whatever comes our way even if it doesn’t align with where we want to be. Toxic hustle culture holds us to an unhealthy standard, leaving us with less time for the things that truly energize us.

It takes work to build a business and raise a family, so how can we track our time so that it’s spent doing the things that matter to us? Can we break away from hustle culture and reclaim our energy so that we are more energized to work on our passions?

In this episode, best-selling author and TEDx speaker Jadah Sellner returns to discuss some important aspects of her book She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life which shares a new entrepreneurial model for women, one that focuses on reclaiming your time and energy and doing business on your own terms. We also chat about toxic hustle culture and how to break away from it.

For decades we’ve been reading business books that don’t reflect our truth. -Jadah Sellner

3 Things You’ll Learn in This Episode

  • How to embrace working at your own paceHow do we work in a way that doesn’t deplete us and build and grow the way we want?
  • Detoxing from hustle cultureWe tend to hold ourselves to a metric of success that hustle culture pushes. Why should we not compare ourselves to the standards set by hustle culture?
  • How to start reclaiming your timeHow can we track how we spend our time so that we can prioritize the things that energize us?

Guest Bio

Jadah Sellner is a bestselling author, business coach, international keynote speaker, TEDx presenter, poet, and host of the Lead with Love® podcast. She's the author of SHE BUILDS: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life. She’s also the co-author of the best-selling book Simple Green Smoothies where over one million people have embraced this simple and healthy habit.

As the founder of Jadah Sellner Media, Inc. and She Builds Collective, Jadah helps women build their businesses and their lives in a way that works for them—–with love. She has been featured in Forbes, O, The Oprah Magazine, and The Wall Street Journal. Learn more at jadahsellner.com or follow her on social media at @jadahsellner

When Jadah's not speaking on stage, you can catch her dancing to Beyoncé in her living room or sipping on a Chai tea latte by a cozy fireplace. She lives in the San Francisco bay area with her husband, daughter, and dog Beesly.

Visit https://shebuilds.com/

Find Jadah’s book on Amazon She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life

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Sales gives some people energy and they thrive on it, but for others, it can be taxing. A lot of people don’t want to sell because the idea of asking for things feels wrong.

If we nurture our audience in the correct way, we don’t actually have to sell at all! Connecting with our audience can help us make more without having to sell so much.

In this episode, I talk about the importance of nurturing your audience, ways to make sales easier to execute, and how to make selling not feel like selling.

If you nurture people in the right way then you don’t have to sell. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • The power of nurturing our audienceOur audience plays a huge role in our businesses. How do we nurture our audience so that selling becomes easier?
  • How to connect with people so they want to buy from usHow can we build trust and connect with our audience?
  • How to get your audience excited for your businessWhen people are excited about our businesses, selling becomes easy. How do we ignite the excitement in our audience?

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Boss Moms do a lot, but so many of us still feel inadequate when it comes to our careers, kids and relationships. These feelings are totally normal, and the more we talk about these struggles with each other, the less judged and alone we feel in them.

How does being vulnerable help us connect with other people? How can sharing stories help us work through difficulties?

In this episode, I am joined by the CEO and Founder of the Free Mama movement, Lauren Golden, who discusses the impact of sharing stories, what it takes to make courageous moves and making an impact on other women.

Women have such a road ahead of them when it comes to shifting who they are, what they’re about, what they care about and re-finding themselves. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why communication is so powerfulSharing stories is one of the oldest forms of communication, but people are still afraid to speak about what they are going through. How does sharing stories help us with what we are facing?
  • How to move toward our goalsHow do we make courageous steps towards living the life we want to live?
  • The importance of the people who surround usWhy is it important to have a community that keeps us in momentum?

Guest Bio

Lauren Golden loves helping mamas free themselves from the 9-5 grind. She launched The Free Mama Movement to show working moms that they don’t have to choose between family and financial stability. She is also a Speaker, Author and YouTuber. She has published two books, The Free Mama: How to Work from Home, Control Your Schedule, and Make More Money and The Free Mama, the Daily Five: Productivity Planner, Get More Done in Less Time.

Find Lauren on Instagram @laurengoldenfreemama

Visit https://thefreemamamovement.com/social

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Desire is something really normal, but we don’t talk about it and the way intimacy can impact the way we feel about ourselves and the relationships we sustain.

A lot of the things we believe about intimacy and desire could actually work against creating a deeper connection, so how do we shift to something better?

How does desire actually work and how can the connection we have with our bodies influence desire?

In this episode, sex and couples therapist Annika Cook joins me to discuss what desire is, how it impacts our relationships, even the one we have with ourselves.

Obligation kills desire. -Annika Cook

3 Things You’ll Learn in This Episode

  • How to prepare for intimacy, even when you have kidsIt can be difficult to be intimate even when it's just us and our partner, but how do we prepare for intimacy when there are kids in the picture?
  • The impact of Hollywood’s portrayal of desireHollywood and the media has a huge impact on what desire should look like and how it should happen. How does desire actually work in reality?
  • The intimacy frameworkWhat steps can we take to establish a deeper connection?

Guest Bio-

Annika Cook is a Couples Therapist, Sex Therapist, wife, mama of littles and person of deconstructed-reconstructed faith. Her passion is teaching couples how to cultivate intimate lives they feel great about, with the insight of a therapist and the perspective of a working mom, living in an ever changing body, ten years past the honeymoon phase.

For more information, head to ​​https://www.growintimacy.com/, follow Annika on Instagram and Facebook.

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Everyone’s got a story to tell and when we lean into those stories, and make them part of our messaging, we create a strong sense of belonging for the communities we build.

Our stories, unique experiences and the things we wish were different in the world are our superpowers. They make the people who resonate with us feel seen, and that’s key to getting people to buy from us.

How do we use these stories in our messaging? In this episode, I’m joined by The Pitch Whisperer John Livesay and actor Andrew Gray. They are the co-creators of The Superhero U, and in this episode they share how their program came to be, and who they want to help.

How can you feel confident in yourself if you don’t think you have any stories to tell? -Dana Malstaff

3 Things You’ll Learn in This Episode

  • The power of your own unique journey and experiencesWhy do our stories make it easier to grow our businesses?
  • How to get off the self-esteem rollercoasterHow do we shift from wanting to be liked by everyone to compassion with boundaries?
  • What we can learn from what we want to rant aboutDoing anything meaningful involves suffering, how do we know what we’re willing to suffer for?

Guest Bio

John Livesay and Andrew Gray are co-creators of The Superhero U which is a community to help people discover their superhero power and live a life full of confidence and creativity.

John Livesay, aka The Pitch Whisperer, is a sales keynote speaker who shows companies’ sales teams how to turn mundane case studies into compelling case stories so they win more new business. From John’s award-winning career at Conde Nast, he shares the lessons he learned that turn sales teams into revenue rockstars. His TEDx talk: "Be The Lifeguard of Your Own Life" has over 1,000,000 views. Clients love working with John because of his ongoing support after his talk which includes implementing the storytelling skills from his best-selling book Better Selling Through Storytelling and the online course "Revenue Rockstar Mastery." His new book, The Sale Is in the Tale, is a business fable set in Austin, TX, and is about a sales representative whose old ways of selling are not working anymore. The reader accompanies the rep on his journey and learns how to use storytelling and strengthen their soft skills to improve their professional and personal relationships. John is a guest lecturer on how to leverage the power of storytelling in sales at multiple universities including the University of Texas at Austin (UTLA), Pepperdine Graziadio Business school, and the University of Chicago Booth School of Business and his book is now required reading for the UTLA course on Entertainment and Media studies.

Andrew Gray is an actor, humanitarian, producer, writer, model, public speaker, creative director, and an incredible athlete with an adventurous spirit. Sharing a unique background of being both Native American and Mexican, this has given him a purpose to advocate for representation and inclusion through his work in media and entertainment. Gray is known for acting in television & film on platforms such as Netflix, Amazon, Nickelodeon, and Discovery ID. Andrew has had the distinct privilege to have worked with top leading brands such as Gucci, Dior, Adidas, Sony, and Tanqueray. Gray has worked with numerous charities in the past - Mental Health Foundation, Big Brother Big Sister Los Angeles, Sacramento Children's Home, Kids Can Cosplay, Children's Hospital Los Angeles, Help Feed America, Run To Feed The Hungry, Make A Wish, and takes aim at The American Indian College Fund. Furthermore, Gray is currently associated with the non-profit It Starts with One Today.

For more information, visit http://superherou.com/

Follow @thepitchwhisperer and @andrewgray on Instagram.

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It can be daunting trying to balance being an entrepreneur and a mom, especially when our kids are younger and need us around most of the time.

Our kids need to be able to relate to other children, recognize and understand their own emotions, but also empathize with others.

What tools can we use to raise emotionally intelligent humans? How do we make sure we show up for them?

In today's episode, CEO of Seed and Sew, Alyssa Blask Campbell shares insight on the 5 components of emotional intelligence, how to build it and how early it can be fostered in our kids.

As human beings, we are all striving towards connection.- Alyssa Blask Campbell

3 Things You’ll Learn in This Episode

  • How to implement parenting strategiesHow do we effectively apply parenting strategies?
  • Understanding different personality typesNo two children are the same so it’s only fair that we parent them accordingly. How do we parent different personality types, especially when our kids are our own polar opposites?
  • The importance of collaborative decision makingWhy is it so crucial that we include our kids in decision making processes? How does this help them when it comes to contributing their own ideas?

Guest Bio

Alyssa Blask Campbell is the founder and CEO of Seed & Sew, an organization committed to giving parents, teachers and caregivers the tools to raise emotionally intelligent humans. An emotional development expert with a master’s degree in early education, Alyssa co-created the Collaborative Emotion Processing (CEP) method and researched it across the United States.

For more information, visit https://www.seedandsew.org/

Follow Alyssa on Instagram @seed.and.sew

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As moms, it’s safe to say that our schedules can sometimes be unpredictable. Our lives are filled with unscheduled interruptions which make doing things in a long, uninterrupted flow extremely difficult.

What if we could create massive results without making huge leaps?

Let me introduce you to the micro-movement! It’s all about the power of micro-shifts and doing the little things that facilitate big changes.

In this episode, I talk about the micro-movement, why it’s where we need to be and how to hone micro-skills and micro-decisions to grow.

When we try to make big changes, 99% of the time they fail. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why micro-movements are so great for people with unpredictable schedulesWhat’s the difference between how we typically do things and the micro-movement?
  • The art of using micro-movements to our advantageSmall movements facilitate big changes. How can we use micro-movements to get massive results?
  • How to hone our micro-skillsHow do micro-skills and micro-decisions lead to the micro-habits that completely transform our lives?

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When your business relies on live launches, you have to use social media intensely, all the time which takes all the fun out of it.

With evergreen systems, we can build vibrant businesses without being beholden to social media, freeing up valuable mental energy and time.

How can we build systems that can sell consistently for years?

In this episode, I share why evergreen systems make growing our businesses so much easier.

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

www.nurturetoconvert.com

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When your business relies on live launches, you have to use social media intensely, all the time which takes all the fun out of it.

With evergreen systems, we can build vibrant businesses without being beholden to social media, freeing up valuable mental energy and time.

How can we build systems that can sell consistently for years?

In this episode, I share why evergreen systems make growing our businesses so much easier.

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

www.nurturetoconvert.com

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If we want to grow our business while spending less time on social media, we need a way to nurture people to know, like, trust us and want to buy from us. 

An email nurture system designed to build relationships makes this possible, all while reducing our reliance on social media and pushy sales tactics.

How does the permission sandwich system work?

In this episode, I share how to grow our businesses using email nurture.

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

www.nurturetoconvert.com

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If we want to grow our business while spending less time on social media, we need a way to nurture people to know, like, trust us and want to buy from us. 

An email nurture system designed to build relationships makes this possible, all while reducing our reliance on social media and pushy sales tactics.

How does the permission sandwich system work?

In this episode, I share how to grow our businesses using email nurture.

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

www.nurturetoconvert.com

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Using social media to grow our businesses puts the job of showing up, sharing, teaching and managing entirely on our shoulders - no wonder it’s exhausting.

Is it possible to reach people, build authority and lead people to buy from us without social media?

In this episode, I share why building community is an easier path to growth.

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

www.nurturetoconvert.com

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Using social media to grow our businesses puts the job of showing up, sharing, teaching and managing entirely on our shoulders - no wonder it’s exhausting.

Is it possible to reach people, build authority and lead people to buy from us without social media?

In this episode, I share why building community is an easier path to growth.

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

www.nurturetoconvert.com

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One of the key things we need to do in our businesses is build authority. We have to show that we’re credible and trustworthy, an expert in our niche.

There are many ways we can go about building authority, and ladies, it doesn’t have to involve crazy TikTok videos. In this episode, I share why social media isn’t the only path to authority.

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

www.nurturetoconvert.com

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One of the key things we need to do in our businesses is build authority. We have to show that we’re credible and trustworthy, an expert in our niche.

There are many ways we can go about building authority, and ladies, it doesn’t have to involve crazy TikTok videos. In this episode, I share why social media isn’t the only path to authority.

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

www.nurturetoconvert.com

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Human beings are naturally social - we enjoy talking to people, getting to know them, and hanging out, so why does social media feel like such a drag? 

The reason we experience so much annoyance, cynicism, fear and hesitation around social media has nothing to do with the platforms and the people - it has EVERYTHING to do with our messaging. 

In this episode, I’m going to share why we don’t enjoy social media and how to start changing that!

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you. www.nurturetoconvert.com

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Human beings are naturally social - we enjoy talking to people, getting to know them, and hanging out, so why does social media feel like such a drag? 

The reason we experience so much annoyance, cynicism, fear and hesitation around social media has nothing to do with the platforms and the people - it has EVERYTHING to do with our messaging. 

In this episode, I’m going to share why we don’t enjoy social media and how to start changing that!

If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you. www.nurturetoconvert.com

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If you thought of your business as a person with feelings, needs and dreams, you might just realize that you’re guilty of cheating on it.

So many of us consider ourselves multi-passionate, but dabbling in multiple things could leave our businesses feeling neglected, which affects what we get out of them.

What are the signs that our businesses feel neglected and want to be loved on a little more? How do we show up if we want to show our businesses that we love and value them?

In this episode, I’m going to share the value of building a monogamous relationship with your business and how to renew your vows with it.

Maybe we’re not getting what we want from our business because our businesses aren’t getting what they want from us. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • What our human relationships can teach us about our businessesIf you thought of your business as a person with feelings, how would that change what you do?
  • How you hurt your business’ feelingsWhat do we have to tell our business and how should we show up to let it know that it’s valued?
  • Why our businesses end up feeling overwhelmed and neglectedHow do our businesses feel when we dump multiple projects on them and vacillate between a bunch of different things?

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If you thought of your business as a person with feelings, needs and dreams, you might just realize that you’re guilty of cheating on it.

So many of us consider ourselves multi-passionate, but dabbling in multiple things could leave our businesses feeling neglected, which affects what we get out of them.

What are the signs that our businesses feel neglected and want to be loved on a little more? How do we show up if we want to show our businesses that we love and value them?

In this episode, I’m going to share the value of building a monogamous relationship with your business and how to renew your vows with it.

Maybe we’re not getting what we want from our business because our businesses aren’t getting what they want from us. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • What our human relationships can teach us about our businessesIf you thought of your business as a person with feelings, how would that change what you do?
  • How you hurt your business’ feelingsWhat do we have to tell our business and how should we show up to let it know that it’s valued?
  • Why our businesses end up feeling overwhelmed and neglectedHow do our businesses feel when we dump multiple projects on them and vacillate between a bunch of different things?

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We all have these amazing things we want to accomplish in our businesses, and I totally believe that we can have everything we want. But we are messy human beings with baggage and challenges that can make it hard for things to work out. Sometimes that big barrier, and the thing that stops us most is ourselves.

Call it self-sabotage or limiting beliefs, we all have the ability to be our own impediment. How do we unpack these limiting beliefs and figure out why we’re getting in our own way?

In this episode, I’m going to talk about self-sabotage and what to do about it.

If you’re getting in your own way, your emotions and your beliefs tell you something. The feeling you feel is useful if you unpack it. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • How to take stock of where you areWhat can our buying habits tell us about what’s going on emotionally?
  • The missing link between what we have and what we wantHow do we figure out why we aren’t implementing what we’re learning?
  • Why we have to evaluate our beliefs around money and our environmentCan our beliefs around money get in our way?

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We all have these amazing things we want to accomplish in our businesses, and I totally believe that we can have everything we want. But we are messy human beings with baggage and challenges that can make it hard for things to work out. Sometimes that big barrier, and the thing that stops us most is ourselves.

Call it self-sabotage or limiting beliefs, we all have the ability to be our own impediment. How do we unpack these limiting beliefs and figure out why we’re getting in our own way?

In this episode, I’m going to talk about self-sabotage and what to do about it.

If you’re getting in your own way, your emotions and your beliefs tell you something. The feeling you feel is useful if you unpack it. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • How to take stock of where you areWhat can our buying habits tell us about what’s going on emotionally?
  • The missing link between what we have and what we wantHow do we figure out why we aren’t implementing what we’re learning?
  • Why we have to evaluate our beliefs around money and our environmentCan our beliefs around money get in our way?

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When our businesses aren’t growing, we’re struggling with exactly what we want to say and social media feels hard - the problem lies in our messaging.

Our messaging is what gets people to care about what we do, and makes us authentic, intriguing and magnetic. It’s the thing that makes someone think, “OMG, this is my person” when they hear what you have to say. If our messaging is in any way wishy-washy, confusing and messy, how do we hone it and make it more specific?

How do we start coming up with the things that will make us stand out? In this episode, I’m going to share why messaging is so important and how to dial it in.

When your messaging is honed in, you can’t keep quiet. You can’t not say what needs to be said. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • How to tighten up messy, wishy-washy messagingCan sharing on too many different topics actually do more harm than good?
  • Why our messaging makes everything easierInstead of trying to niche down first, should we put more effort towards honing our messaging?
  • Why our opinions are so valuable in our messagingWhat aspects make up the messaging of a business that’s authentic and magnetic?

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When our businesses aren’t growing, we’re struggling with exactly what we want to say and social media feels hard - the problem lies in our messaging.

Our messaging is what gets people to care about what we do, and makes us authentic, intriguing and magnetic. It’s the thing that makes someone think, “OMG, this is my person” when they hear what you have to say. If our messaging is in any way wishy-washy, confusing and messy, how do we hone it and make it more specific?

How do we start coming up with the things that will make us stand out? In this episode, I’m going to share why messaging is so important and how to dial it in.

When your messaging is honed in, you can’t keep quiet. You can’t not say what needs to be said. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • How to tighten up messy, wishy-washy messagingCan sharing on too many different topics actually do more harm than good?
  • Why our messaging makes everything easierInstead of trying to niche down first, should we put more effort towards honing our messaging?
  • Why our opinions are so valuable in our messagingWhat aspects make up the messaging of a business that’s authentic and magnetic?

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Courses are everywhere - everyone’s talking about them, offering them and telling entrepreneurs to create them. I get it, the natural progression of knowledge and growth is making a course about it.

But before we even think of creating a course, certain things have to be in place because great content isn’t enough, even if it’s put together beautifully.

So what needs to happen before we create a course? Why is messaging so important? In this episode, I’m talking about how to get a course to work for you at the right stage in your business.

No matter how good your course is, if your messaging isn’t right all the course has to stand on is what it teaches, and that’s not enough. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • What gets a course to succeedWhy do some courses struggle even though they have awesome content?
  • Why our messaging has to be dialed inAs awesome as we are at what we do, there are other people in our space. How do we make sure we’re putting our beacon out to the right people?
  • Why we shouldn’t rush creating a courseHow do we know we’re making a course too fast and creating a recipe for sales PTSD?

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A lot of the messaging we hear in business today is all about fast growth, overnight success, and things falling into place quickly, and we feel bad because we aren’t “successful yet”.

Building a really great business takes time, and that’s a good thing. We have to go through multiple iterations to figure out what works, and be the intern in our business before we can be the CEO.

If we forced our businesses to grow up faster we’d miss out on the powerful discoveries, market research, and incremental microshifts we get from slowing down.

In this episode, I’ll share why slow growth is so much better than overnight success.

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A lot of the messaging we hear in business today is all about fast growth, overnight success, and things falling into place quickly, and we feel bad because we aren’t “successful yet”.

Building a really great business takes time, and that’s a good thing. We have to go through multiple iterations to figure out what works, and be the intern in our business before we can be the CEO.

If we forced our businesses to grow up faster we’d miss out on the powerful discoveries, market research, and incremental microshifts we get from slowing down.

In this episode, I’ll share why slow growth is so much better than overnight success.

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Moms are notorious for letting clutter crowd our space. We rarely feel like we have our own dedicated space in our homes, and we’re always looking for a tiny nook and cranny to work and run our businesses.

Decluttering isn’t just about having a cleaner, more organized house, it’s about creating the space that supports our mental and emotional health. How does decluttering put us in creative flow and help us get more done?

In this episode, founder of Motherhood Simplified and Boss Mom Virtual Retreat speaker, Krista Lockwood returns to talk about the power of decluttering and creating space.

Our physical environment can support us in being who we naturally are. -Krista Lockwood

3 Things You’ll Learn in This Episode

  • Why declutter benefits our businessesHow does a declutter aid our creativity and put our brains into go-mode?
  • How to create a nook of productivity in your homeDo we have to carve out a huge space for ourselves and our work, or could smaller actually be better?
  • How to eliminate visual, mental and emotional barriersHow do we clear away clutter so cleaning doesn’t become a procrastination task or an excuse to avoid more important stuff?

Guest Bio

Krista Lockwood is the Founder of Motherhood Simplified, where she teaches decluttering for moms who don’t want to be full blown minimalists. In 2013, she and her husband moved from Alaska to Florida with only one suitcase each. While she doesn't believe you need to go that extreme, she has been able to master the balance of having enough, but not too much. Krista strongly believes we all have what it takes to create the lives and homes we want, no matter what that looks like. On top of her courses offered on decluttering, Krista is the host of the Motherhood Simplified Podcast.

To find out more about Krista, head to:

https://www.facebook.com/groups/2010014145929427/

http://motherhoodsimplified.com/

http://motherhoodsimplified.com/podcast/

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One of the biggest pieces of marketing advice we’re given is to put considerable effort towards writing really good content - that the more well-written an email, sales page or website is, the better it is at connecting with people.

The truth is, filling pages with content just to tick a box isn’t just exhausting, it can also work against us.

What matters more than the content is the message and its ability to tap into people’s hearts and souls. In this episode, I’m going to share why writing good content shouldn’t be our primary focus, and how this actually makes marketing less stressful.

Business and spreading the message that you want to spread shouldn’t be exhausting, it should be invigorating, passionate, life-giving, exciting and impactful. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • The power of dialing in our messagingHow can we reach and touch more people by making less content?
  • What makes our audience overlook things like typosHow do we know if our messaging is tapping into people’s hearts and souls?
  • Why a firehose of content can dilute what we care aboutWhat should our messaging be centered on if we really want it to be impactful?

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One of the biggest pieces of marketing advice we’re given is to put considerable effort towards writing really good content - that the more well-written an email, sales page or website is, the better it is at connecting with people.

The truth is, filling pages with content just to tick a box isn’t just exhausting, it can also work against us.

What matters more than the content is the message and its ability to tap into people’s hearts and souls. In this episode, I’m going to share why writing good content shouldn’t be our primary focus, and how this actually makes marketing less stressful.

Business and spreading the message that you want to spread shouldn’t be exhausting, it should be invigorating, passionate, life-giving, exciting and impactful. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • The power of dialing in our messagingHow can we reach and touch more people by making less content?
  • What makes our audience overlook things like typosHow do we know if our messaging is tapping into people’s hearts and souls?
  • Why a firehose of content can dilute what we care aboutWhat should our messaging be centered on if we really want it to be impactful?

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Going viral is something many business owners desire and even chase on social media, but does it actually help you and your business? Of course, going viral can draw more attention to your business, but it doesn’t have to be the primary goal behind every piece of content we create.

In this episode, I talk about the content that’s best for you to create instead of focusing on going viral.

A million of the wrong people are really unhelpful to your business. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why "going viral" should not be your main focusWhat are the reasons we shouldn’t lead our content creation efforts with going viral?
  • The types of content that workWhat should we create for social media if we want it to help our businesses?
  • How to use Truisms to make better contentWhat do truisms mean, and why are they effective in content creation?

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If you have daughters, you’ve had at least one person say that they are going to be difficult in their teenage years.

There are so many cultural stereotypes around teenage girls, and I’m tired of people telling me what kind of person my daughter will be.

Where does this negativity come from? How do we raise girls who will break this stereotype?

In this episode, mother-daughter relationship personal trainer, Dr. Michelle Deering returns, and she reveals how to respond to negative opinions about mother-daughter experiences.

Just because you had a bad experience does not mean it’s going to be another person’s experience. -Dr. Michelle Deering

3 Things You’ll Learn in This Episode

  • How to unpack our bad experiencesHow do we overcome our negative experiences instead of projecting them onto others?
  • The best way to respond to negativityWhat should we do when someone projects negative experiences onto us?
  • The importance of speaking with our daughtersHow can we engage our daughters in conversations about the things they are exposed to?

Guest Bio

Dr. Michelle Deering is a mother-daughter relationship personal trainer who believes every mother and daughter should have a thriving loving relationship. This refreshing approach has made her a sought-after speaker, online educator, and consultant.

While Michelle is also a licensed psychologist in NC & NJ and a nationally board-certified sports psychologist, she has served as a Fortune 500 corporate trainer, business school admissions officer, and higher education professional. Nowadays, you’ll find her speaking at conferences, training for her next Reebok Spartan Sprint Race, and practicing rudiments on her drum kit — all while coaching, serving clients, and recording her hit podcast, Mother Daughter Connections™.

For more information, visit www.CurativeConnections.com.

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I've never been a huge fan of doing our own summit because traditional virtual summits are typically a fire hose of content in your face – a massive amount of stuff that becomes overwhelming and ultimately unused.

So, we're reinventing what a virtual summit is known for.

In this episode, I share a little about how we’re doing things differently so that it’s valuable to you when building your own products and services.

Think about the words you really want to own and be known for. - Dana Malstaff

3 Things You’ll Learn in This Episode

  • How to plan your virtual summit differentlyIn what ways can you make your virtual summits truly yours instead of doing things like others?
  • The downsides of sharing too much content at onceWhy is sharing too much content at a time not the best way to give value?
  • Why we do things the way we do themWhat’s the best way to give people long-lasting A-ha moments?

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When our partners drive us crazy, we naturally get frustrated, and wait for them to fix themselves - which usually doesn’t work. At the same time, we give our children the love and understanding to be different and to grow in their own way. What if we could apply this concept of conscious parenting to our relationships?

Instead of thinking about how our partners need to change, we can actually create what we want by turning the lights on ourselves.

In this episode, Beth Rowles, a certified conscious relationship coach and founder of The Authentic Wife, talks about the simple 3-step framework that has helped hundreds of women fix their marriages and how you can apply the same to your marriage.

"Your husband responds to your concerns and not your commands." -Beth Rowles

3 Things You’ll Learn in This Episode

  • What to do when therapy doesn't workHow do our attitudes affect our relationships?
  • The 3-step framework of ‘fixing’ HimShould we focus more on fixing what’s wrong with our partners or more on our behaviors?
  • Practicing effective communicationHow do we interpret our feelings so that our partners can understand them clearly?

Guest Bio

Beth Rowles is a Certified Conscious Relationship Coach and founder of The Authentic Wife. Over the past five years, her books and online courses have helped hundreds of women uncage themselves & their families through their marriage. She speaks about the importance of the third option when it comes to marriage or divorce and how important it is that we end the divorce culture in order to raise healthy children who love & value all of who they are. She lives with her young kids and husband of 12 years, who would rather eat tacos than her cooking. You can find her at www.theauthenticwifeandmom.com

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If you sprained your ankle and you couldn’t walk properly, you’d take care of it so you could resume your life. However, when it comes to the pelvic floor, women struggle to do the same.

The topic of the pelvic floor is often embarrassing, but if you look closer, it's only embarrassing because people feel it's not normal. Experiencing pelvic floor problems is actually very normal and way more common than you think. It's never too late to work on it, no matter how old you are or how long you have lived with it.

What causes pelvic floor problems, and how do we work on them so we can return to what truly makes us happy without fear, worry, or embarrassment?

In this episode, Julie Demers, an experienced pelvic floor physiotherapist and creator of "Live with Confidence" shares why talking about this issue will help thousands of women improve their lives.

"Hiding natural things that happen in our lives from our kids isn’t helpful." -Dana Malstaff

3 Things You’ll Learn in This Episode

  • How taboos are created around certain parts of the bodyHow important is it to talk about natural processes in our bodies, especially with our kids?
  • Why Kegel exercises may not help with pelvic floor problemsWhat determines the right kind of pelvic floor exercises we should do?
  • The connection between the different parts of our bodiesWhy is it important to pay attention to messages from our bodies?

Guest Bio

Julie is an experienced pelvic floor physical therapist and the creator of the program “Live with Confidence.” Her mission is to stop the silent struggle so many women experience with pelvic floor symptoms. She helps women who are feeling embarrassed with problems like incontinence or prolapse get back control of their pelvic floor holistically so they can return to the activities they love without worry, no matter how long they’ve been living with these issues.

For more information, visit https://www.juliedemers.com.

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Is it possible to have babies and successful businesses? Heck yeah, we can do whatever we want, but we can’t pretend that there aren’t challenges that come with running a business and raising kids. Don’t ignore them - embrace them and allow them to exist.

The more we acknowledge and lovingly accept the truth of being a parent, the less hard we are on ourselves, and that makes this journey a lot easier.

What inevitable challenges will we experience as business owners with kids? What are some of the most rewarding and amazing parts of being Boss Moms?

In this episode, we’re having a real, candid conversation about how our kids impact our businesses.

When you’re hard on yourself, it makes it harder, and when you’re telling yourself you should be further along, it makes success less joyful. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • The effect of being too hard on ourselvesWhy do we have to stop believing something is wrong with us when our journey is different?
  • What do we need to lovingly accept about running businesses as parents?How do children change the way we build and run our businesses?
  • The reward of having a business and childrenWhat do our kids learn from seeing us build something from the ground up?

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As entrepreneurs and moms, our lives are made up of future plans, full schedules and urgency, which robs us of the ability to slow down and focus on what really matters.

Sometimes it’s necessary for us to pump the brakes, get quiet with ourselves and pay attention to what’s happening internally.

How do we make sure we’re not packing our schedules to avoid our real feelings?

In this delightful conversation, I’m joined by the host of the Goal Digger Podcast and author of the upcoming book, “How Are You, Really?”, Jenna Kutcher. We talk about the importance of quietness, slowing down and being with ourselves more.

I’ve really pumped the brakes in a lot of ways and a lot of spaces in my business, trusting that I know where the gas pedal is when I’m ready to run again. -Jenna Kutcher

3 Things You’ll Learn in This Episode

  • Why we struggle to slow downAre we packing our schedules and our days with procrastination tasks to avoid getting quiet with ourselves?
  • The necessity of quietnessHow do we stop burying what we have to deal with?
  • The importance of creating boundariesWhat do boundaries help us achieve, and why are they so important to us as entrepreneurs?

Guest Bio

Jenna Kutcher is a born-and-raised Minnesota wife, mother, and entrepreneur who aims for two things daily: helping others wake up to life and staying in comfy pants. Creator and host of the top-rated Goal Digger Podcast, she's helped thousands redefine success and chase bold dreams through her decade-long work as a leading online personality and educator.

Her new book, “How Are You, Really?” comes out June 28th and can be bought at www.howareyoureallybook.com.

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It often feels like not doing all the things means that we'll miss out, fall short, and fall behind. At the same time, we fail to play big because we don't want to trip and stumble in front of the world.

Unfortunately, this makes us fall victim to both shiny object syndrome and getting stuck rather than making progress.

In this heartwarming conversation with life coach Deb Blum, we reveal how to stay out of the FOMO trap and also stop playing small in our lives.

"Everything ends up happening even slower when you don’t allow space for things." -Dana Malstaff

Three Things You’ll Learn In This Episode

  • Why many of us play small and what it means to play bigHow do we stop worrying about what other people think and learn how to say no in the face of FOMO?
  • Simple ways we can start playing big and how to start doing itWhat is incremental growth and how do we practice it?
  • The importance of templatizingHow does templatizing make our lives easier?

Guest Bio

Deb Blum is a life coach with over 12 years of experience. After coaching women 1:1 and in groups for the past decade, she has finally put her life's work into a group coaching program and course called The Whole Soul Way. Her mission is to push women up against their edges so that they can find, accept and love more of themselves.

To find out more, visit www.thewholesoulway.com.

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How do we raise wonderful, amazing sons if we do not necessarily understand all the things boys go through?

First, we need to get away from the idea that boys are simpler. We have to stop thinking that they’re not vulnerable, don’t get hurt, or have a big emotional life.

How do we create a safe space for our boys and ensure we do not box up their emotions?

In this episode, Tosha Schore, a mother-son relationship expert, reveals how we can build a genuine connection with our sons, and help them feel loved and understood so we can create a more fruitful relationship with them.

"We could have a huge impact on the world and create a peaceful world one sweet boy at a time." - Tosha Schore

3 Things You’ll Learn in This Episode

  • How to recognize signs of a struggling kidWhy should we stop punishing kids in certain ways, and how do we connect with struggling kids to help them?
  • What doesn’t work in raising our sonsInstead of shaming, punishing, blaming, or isolating boys, how do we instill good behavior in them?
  • What moms can do right now to start building sweet boysHow do we raise boys who will be successful emotionally in all areas of life?

Guest Bio

Tosha Schore is a mom of 3 boys and a mother-son relationship expert. She is on a mission to create a more peaceful world, one sweet boy at a time, by supporting you to care for yourself, connect with your boy deeply, set limits lovingly, and play wildly!

A couple of times a year, she runs a course called "Out of Aggression," where she shows parents how to stop their boys' aggression and lift their parenting confidence. The course will be held again in September 2022.

For more information, visit https://www.parentingboyspeacefully.com.

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In today’s world, there’s so much information out there and people are too exhausted to implement what they have learned.

How do we stand out, hook our audience, and remain in their minds so they can actually take action on what they learn from us?

The answer is choosing your one thing and talking about it with a good story.

In this episode, 35+ year advertising industry veteran, host of the Business of Story podcast, and the World’s Most Industrious Storyteller, Park Howell talks about how to efficiently share your ‘one thing’ with people using the ABT story-telling framework.

"Narrative is leadership. If you bore, you lose people. If you confuse, you lose people. If you obfuscate, no one is going to follow you." - Park Howell

3 Things You’ll Learn in This Episode

  • The importance of focusing on ONE thing in your storyHow do you go through the process of selling a singular narrative, so you don’t confuse and lose people?
  • The three forces of a good storyHow do you make people care about what you say and offer?
  • How leveraging good stories help your businessWhat’s the link between story-telling and business success?

Guest Bio

Park Howell is known as The World’s Most Industrious Storyteller, having grown purpose-driven brands by as much as 600 percent. He is a 35+ year veteran of the advertising industry and hosts the popular weekly Business of Story podcast, author of Brand Bewitchery, and co-authored The Narrative Gym for Business. He is sought after internationally to help leaders excel through the stories they tell.

For more information, head to https://businessofstory.com/.

LinkedIn: https://www.linkedin.com/in/parkhowell

Facebook: https://www.facebook.com/businessofstory/

Instagram: https://www.instagram.com/parkhowell/

Twitter: https://twitter.com/ParkHowell

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As Boss Moms, we all have these big beautiful goals and things we wish for the world but we get so stuck in the logistics of our lives. How do we know if what we’re doing right now is building towards what we want in the future?

I recently turned 41, and there are so many things I’m excited about, including all the things I’m planning to do in my business.

What is my true dream and desire for Boss Mom? In this episode, I’m going to give you a peek inside my 5-year plan and some of the amazing things I’m working towards.

"My true dream and desire is that I can help a million women wake up in the morning and not question how valuable, needed or worthy they are." -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why we need to have a beacon of lightHow does having a vision help us to say yes or no to the right kinds of things?
  • The little tiny things we’ve done over time to build the community we want
    What makes us question our value, and how did we build our community to help women feel the value of contribution?
  • Why I want to change mentorship and educationWhat is the bigger goal and desire behind the non-profit I want to build?

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With information so readily available, we see people with no training and experience make it in business coaching and online content, and it begs the question: does integrity matter?

If we want to be beacons of hope for our clients and build businesses that make an impact and stand the taste of time, integrity absolutely matters. How people see and perceive our businesses and what they’re known for is important.

What does having integrity actually look like in what we offer and how we sell it?

In this episode, I’m going to share why we need to work hard to live up to what we’re promising people.

"Integrity is being clear on the result we’re going to give people, whether or not we’ve actually experienced that result or if we’re still in the middle of it." -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why integrity mattersWhat happens when we don’t build a business with integrity?
  • Why brutal honesty isn’t necessarily integrityTo have integrity, do we have to tell people how difficult and painful it will be to get the results they want?
  • The importance of knowing the limitations of our helpCan we have integrity in our businesses if we’re still in the thick of the problem we’re trying to solve for people?

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As parents, toys and play are a BIG part of our lives, but we don’t often think about what goes into creating, designing and marketing them. The world of toy invention is incredibly fascinating and fun, and an interesting space to build a business.

Creativity, invention, and using our brains to cultivate ideas and create wonderful things is something so many of us want to do, and today I’m joined by a woman who not only invents toys, but is also actively coaching toy inventors.

What goes into taking a toy from idea to product? In this episode I’m joined by inventor, “The Toy Coach” Azhelle Wade to talk about the ins and outs of the toy industry.

Toy companies realize that it’s important for them to own certain properties that kids connect with so they can be NFT art or live in Roblox. -Azhelle Wade

3 Things You’ll Learn in This Episode

  • How to objectively vet an ideaIf you want to invent a toy, how do you know if you have a good idea in the first place?
  • The effect of digital play on toy designHow have online retailers, video games, NFTs and even YouTube impacted toys?
  • The process from idea to a toy people can buyWhat steps can toy inventors take to get their creations carried in a large retailer like Target?

Guest Bio

Azhelle Wade, The Toy Coach, is a 3x patented inventor and who has worked in the toy industry for over a decade. She’s worked for Toys R Us, Party City, Madame Alexander, and Creative Kids. After climbing up the ladder from toy designer to VP, Azhelle decided to leave the corporate toy world to become The Toy Coach. Today, she helps educate inventors and entrepreneurs about the fun, crazy world of toys! In 12-weeks she can show you how to save time and money as you develop and sell your amazing ideas with her program Toy Creators Academy. Toy Creators Academy is the best solution to increasing your toy industry network and making your toy ideas REAL.

For more information about Azhelle’s program, head to https://www.thetoycoach.com/ and follow @thetoycoach on Instagram.

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Success in business always comes down to one thing: branding.

With the right branding, we can reach whatever goals we set for ourselves. The only question is, what does the ‘right’ branding actually entail?

More importantly, is it possible to get that branding right without adding a ton of work to our plates?

In this episode, brand strategist and StoryBrand Certified Guide, Naomi Gee shares the simple, yet effective way to come up with brand messaging that delivers results.

3 Things You’ll Learn in This Episode

  • How to strike a balance between verbal and visual brandingWhat’s most likely to help us resonate with our target audiences: unbelievable images, or powerful words?
  • One way to assess if your message is clear, todayAre we forgetting to share a vital piece of information that could determine if people choose to work with us?
  • How to change the way we think about introducing a ‘problem’How can we outline the problems our businesses solve without coming across as negative?

Guest Bio-

Naomi Gee is a Brand Strategist, Designer, and StoryBrand Certified Guide. She helps businesses transform from cute but forgettable into a recognizable brand their audience needs - all without adding 100 marketing tasks to your to do list.

To find out more, go to:

https://naomigee.com/

https://naomigee.com/15

https://www.instagram.com/naomigeedesign/?hl=en

https://www.linkedin.com/in/naomi-gee

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Being human, a woman and a mom comes with a whole lot of emotions, but we don’t often give ourselves the permission to really feel them. When we suppress our feelings, we’re hiding from ourselves, and operating without some very important insights.

As uncomfortable as it is, learning to embrace our emotions is a life changing act that will create more alignment.

How do we get into conversation with our feelings, and uncover what they are trying to tell us? Why is deep self-trust so powerful?

In this episode, host of “Emotionally Uncomfortable”, Heather Chauvin returns to talk about the important work she’s doing - helping women and moms do the inner work to fully accept their emotions.

"If we go to that inner world and use our language, behavior and emotional states to guide us back home to ourselves, this is how we create alignment." -Heather Chauvin

3 Things You’ll Learn in This Episode

  • Why we struggle to tap into our emotionsHow do we work through the need to be in control all the time and make space for our emotions?
  • Two simple questions we can ask our own emotionsWhat makes a specific feeling show up, and how do you find out what it means?
  • How to develop deep self-trust as a momAs moms it’s so easy to obsess over our actions and choices and whether they are ruining our kids. Is there a healthier way to deal with this?

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Social media often feels like something that diverts our attention and causes us to do more than we need to, but there’s no denying that it has value in growing our businesses.

The challenge is, there are so many social media trends constantly coming at us, it’s hard to know what to take action on, and what we don’t need to be paying attention to.

How do we identify a trend that’s worth following? In this episode, I’m going to share a simple way to decide what social media trends we need to be focusing on.

"Instead of looking at trends, look at what feels right for you, authenticity will always shine through." -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Marketing trends vs. marketing truthsWhat is the connection between human behavior and the trends that stick?
  • How to identify a trend on its way outIs the best time to pick up a trend at the beginning or towards the tail end?
  • If the dancing and pointing TikTok trend will be around foreverWhat social media trends do I see sticking around for years?

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There is no 'right' way to talk about sex with our kids. How we choose to do it is deeply personal, and no one else should ever dictate how we do it.

That said, sometimes, hearing how others have done it can be incredibly helpful. The only question is, in a world where it's so easy to be judgmental, where can we actually have those conversations?

In this episode, Founder of Sex Ed Rescue, Cath Hakanson shares her suggestions on the matter.

Disclaimer: because this episode deals with a sensitive topic, I'd suggest listening to it away from your children.

3 Things You’ll Learn in This Episode

  • When to have 'the talk' with our kidsThe 'birds and the bees' conversation used to happen with 12 to 13 year olds, but should we start having the talk earlier on?
  • How to change the way we think about sex educationIs talking to our kids about sex giving them permission to seek it out, or is the opposite true?
  • Why sex education is more important today than ever beforeWhat is it about today's world that makes sex education so vital?

Guest Bio-

Cath Hakanson is an experienced author, sex educator and mother of two who provides accessible and down-to-earth information for parents on how to talk children about sex.

To find more titles and resources to help with sex education go to https://sexedrescue.com/

And join Cath's Facebook group at: https://www.facebook.com/cathhakanson

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For moms juggling family and business, productivity and efficiency can feel near-impossible. Everything we have going on can leave us feeling overwhelmed and guilty about not meeting our goals, but we don’t have to, if we have the right plan.

Society tells us that we have to hustle around the clock to be successful, but that doesn’t take a mom’s schedule into account. Is there a way for us to work without burning out? How do we manage our schedules and to-do lists in a more purpose-driven, aligned way?

In today’s episode, I’m joined by productivity mentor, author and founder of A Purpose Driven Mom, Cara Harvey. She shares how we can conquer our goals and say yes to what matters without burning ourselves out.

3 Things You’ll Learn in This Episode

  • Why aiming for perfection leads to procrastinationWe won’t always have large chunks of time to get things done. How do we use little pockets of time to make progress on our goals and move our businesses forward?

  • The Learn, Plan, Do methodHow do we take on new tasks and gain new skills in a way that doesn’t leave us feeling so overwhelmed that we end up quitting?

  • How to say yes to what mattersWhen you’re growing a business, everything feels imminent and urgent. What strategies can we use to prioritize what needs our attention?

Guest Bio

Cara is a wife, mom to a 15-year-old stepson, 6-year-old daughter, 4-year-old son, woman of God, productivity mentor, author, speaker and founder and host of A Purpose Driven Mom. She works as a mom empowerment coach and her mission is to provide women with the tools, resources, and community to reach their goals, empower themselves, find their happiness, and live a life by design. She does this via her blog, podcast, virtual community groups, and e-courses that help women learn to balance their lives, finances, schedules, health, and themselves!

For more information, visit https://apurposedrivenmom.com/, and follow @apurposedrivenmom on Instagram.

Get Cara’s free 15 Minute Formula action guide here.

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Traditional, high-pressure, hustle-based live launches don’t make sense for moms, but even in an evergreen model, we still have to release stuff. Is there a way to do a launch without the usual nail-biting urgency and stress?

Instead of jumping straight into a launch, a pre-launch is a much better way to build buzz and momentum, while still creating the space to build a relationship with people.

How do we use our content as the machine behind a launch? Why does a pre-launch strategy better serve our customers?

In this episode, I’m joined by a Boss Mom I believe is doing launches the right way. Strategic copywriter, marketing consultant and launch expert, Brenna McGowan shares her approach to releasing stuff and why it’s perfect for moms.

A pre-launch gives you time to collect data, use your content in a fun and exciting way and move people along that awareness journey. -Brenna McGowan

3 Things You’ll Learn in This Episode

  • The 3 beliefs that make people want to buy from usWhat makes people decide to buy something from us and why do live launches work against this journey?

  • Why the pre-launch planning process is so criticalWe don’t have to put things out as quickly as humanly possible to succeed. Why do we achieve more by slowing down?

  • If urgency is ever a good thingDoes it ever make sense for us to do a timed launch?

Guest Bio

Brenna McGowan is a strategic copywriter, marketing consultant and launch expert. She believes that hustle-based, high-pressure program launches don’t serve you or your customers. Instead, she helps you leverage pre-launch content to show your customers empathy, credibility, authority, and personality—so you can launch with confidence, less stress, and more sales.

Brenna also offers 1:1 Pre-Launch Plans where she creates a comprehensive and strategic outline from authority content to emails to social posts so you know exactly what you should be saying, writing, and doing before your launch to pre-sell spots and get people excited and ready to buy.

For more information on Brenna’s program, visit https://brennamcgowan.co/ and follow @brennamcgowanco.

Get Brenna’s free Pre-Launch Plan Cheat Sheet at https://brennamcgowan.co/cheatsheet/.

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Capturing those special, uncurated moments in our children’s lives and holding onto their stories is on every mom’s priority list. However, with everything we have going on as parents and business owners, traditional scrapbooking can be daunting and overwhelming.

Don’t you just wish there was a really easy way to get all the photos out of our phones and into a book? Well…there is. Chatbooks is an app that’s simplifying how moms capture memories, and the story behind its creation is as awesome as the product itself.

Chatbooks really understands how moms think and feel, how did they get so dialed in with their target market?

In today’s episode, I’m joined by the co-founder of Chatbooks, Vanessa Quigley. We talk about how this business came to life, and why their marketing is so effective at reaching moms.

Overall our marketing has been successful because we’re honed in on who our customer is. We are selling to ourselves. -Vanessa Quigley

3 Things You’ll Learn in This Episode

  • How Chatbooks’ simplifies a very important jobWhat makes Chatbooks’ process of capturing memories and moments so much easier than traditional scrapbooking?
  • The story behind the ad that made me fall in love with ChatbooksHow does the Chatbooks team craft marketing content that perfectly captures the reality of what it means to be a mom?
  • How to create a company culture that supports moms and familiesWhy is Vanessa so passionate about running a company that strengthens families?

Guest Bio

​​Vanessa Quigley is the co-founder of Chatbooks, a subscription photo book company that makes it ridiculously easy to share, print, and enjoy your family memories. As the Chatbooker-in-Chief, Vanessa is deeply involved in all aspects of the business with keen attention to all creative and product design choices. Chatbooks was founded in 2014 as Vanessa’s brain ­child after realizing her youngest son didn’t have his own childhood scrapbook. Chatbooks makes it easier than ever to get the photos off your phone and into your hands. The mission at Chatbooks is to strengthen families. The company started as a small family affair and has since grown to include team members across the country.

Throughout Chatbooks' growth, Vanessa has been firm in her commitment to promoting equality for parents in the workplace. She is proud to say that women hold the majority of leadership positions at Chatbooks. Vanessa was named Ernst and Young’s Entrepreneur of the Year in 2017, authored Real Moms, Real Hacks, and hosts The MomForce Podcast. She has a degree in Vocal Performance and Pedagogy from Brigham Young University, sings (opera!) whenever she can, enjoys the theater, being in the mountains with her family, and finding the humor in life – especially while raising a growing family!

Follow @chatbooks and @vanessaquigley on Instagram, join the Mom Force Facebook group and listen to the Mom Force Podcast.

Get $10 off your first Chatbooks purchase when you use the link www.boss-mom.com/chatbooks.

The Mom Force Podcast

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No matter how much we want to succeed, our brains have a tendency to sabotage us, and sometimes, the only way to move beyond that is by completely breaking down our existing ways of thinking.

So, with that in mind, today I want to let you know the only reason you’re overwhelmed or not getting the results you want is because…you’re selfish. The real question is, how can you kick that self-defeating selfishness, once and for all?

In this episode, I’m sharing a tongue-in-cheek (but effective nonetheless!) guide to changing the way we think for the better.

Sometimes, a nonsensical angle can change the way our brain processes things and allows us to have a completely different experience. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why we need to stop thinking we can be everything to everyoneHow is trying to help everyone ‘selfish’...and is it even possible to do that, anyway?
  • The importance of listening to our audiencesIt’s great that we want to solve our clients’ problems, but how clear are we on what those problems are?
  • How to draw the line between teaching and preaching When are we actually providing value, and when are we just sharing information because that’s what we think we have to do?

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We try a lot of things to stand out to consumers, but at the end of the day, being ourselves and embracing our stories will always be the most effective way to capture their attention.

How can we get better at honing in on our personal stories, so we can use them in our messaging? Do we risk isolating anyone by going deep on the things that have meaning for us, personally?

In this episode, Founder of EllieGirl, Ellie Dote shares to leverage our stories in our branding.

Your brand really needs to resonate with you, because if it doesn't, people can tell! -Ellie Dote

3 Things You’ll Learn in This Episode

  • How to create a brand image that resonates with who we areWhat can we do to come up with a brand image and message that encapsulates the things most important to us?

  • How to use trends to our advantageIs it possible to build a deeply personal brand while being inspired by current trends?

  • The stories most likely to help bolster our businessesHow can we get into the habit of sharing powerful stories?

Guest Bio-

Ellie Dote is the owner and founder of EllieGirl, a business dedicated to helping female and LGBTQ+ entrepreneurs gain confidence in their identity and success through effective graphic and website design. After spending much of her life in Church ministry, Ellie used her training in Evangelism, as well as her professional training in design to start EllieGirl with the understanding that our stories are what changes lives and sets us apart from other businesses.

Ellie is the author of Walking Towards Cordelia.

To find out more and to connect with Ellie, go to:

https://elliegirlcreations.com/

https://www.facebook.com/EllieGirlCreations

https://twitter.com/EllieGirl77

https://www.instagram.com/elliegirlcreations/

https://www.amazon.com/Walking-Towards-Cordelia-becoming-accepting/dp/057872569X/ref=sr_1_1?crid=1RT62F45W1987&keywords=walking+towards+cordelia&qid=1644994025&sprefix=walking+towards+cordelia%2Caps%2C394&sr=8-1

Ellie is running a special offer for a custom WordPress website built in a week for the next two months. Taking just one client a week, space is limited, and the price is $1,000 - that's 1/3 of their lowest price.

Find out more at:

https://www.elliegirlcreations.com/connect

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Niching down is essential for a successful business, but that doesn’t mean it’s easy. Far from it, finding a niche is one of the hardest decisions a business owner will have to make.

What is it about the idea of narrowing down our scope that scares us so much? More importantly, can we push past that hesitation, so we can see the benefits of niching down?

In this episode, I’m sharing why our brains don’t want us to niche down, and how we can do it, anyway!

Our brains tell us we’re different from everyone else and can help everybody, but not niching down HURTS you. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • How to break free from the idea that we ‘could’ do moreAre we diluting our impact by trying to be of service to everybody?

  • The key to getting more clarity in our businessesHow can we get crystal clear on the exact person we want to serve through our businesses?

  • How to start niching down, todayWhat tangible steps can we take right now to narrow our scope and define our audience?

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I want to live in a world where moms never need to feel guilty about purchasing business courses, because they know they’ve made the right decision. The only problem is, when everyone’s marketing is so enticing, it can be near impossible to pinpoint what’s right for our specific needs.

How can we look beyond the shiny marketing and identify the kind of courses that will work for our unique businesses? Is there a way to distinguish courses that wouldn’t be able to serve us?

In this episode, I’m sharing what to look for in a course when you’re at different stages of your business, using Marie Forleo’s B-School as an example.

3 Things You’ll Learn in This Episode

  • 1 thing to remember when picking a more established courseWell-established, popular courses come with a ton of benefits, but are they able to provide the targeted assistance needed in the earliest stages of running a business?

  • What to be mindful of when investing in a courseAre we in a position where paying for a course is doable, or would that add on additional financial pressures we might end up regretting?

  • Why short-term programs aren’t always a great choice for momsIs it even possible to reap the full benefits of a 6-8 week course if much of our schedule revolves around our kids?

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As entrepreneurs, and especially as women, most of us have a deep desire to ‘save the world’ and be of value to others, and that’s beautiful, but it can make niching down incredibly difficult.

The problem is, narrowing down the scope of what we do is the key to running a successful business that doesn’t consume every waking moment of our days, so we have to resist the urge to be everything to everyone.

However, that can be easier said than done. How can we possibly go deep on just a few things, and where do we begin to define what those few activities are?

In this episode, Founder of Age Awesomely, Deb Blum and I discuss how pinpointing her niche actually allowed her to provide more value to others.

The information world is saturated, and that doesn't mean you can't stand out, but it does mean you won't stand out if you don't choose to build businesses around a specific problem people have. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • How to get clarity in our businessesHow can we get so clear on who we are and what we offer, that it’s easy for us to communicate that to the world?

  • Why having a massive scope sets us up for poor resultsWe tend to think serving a small niche means smaller results, but could the opposite be true?

  • How to avoid building a business that depends on our constant involvementDoes having a niched-down business mean we have to be present in it at all times?

Guest Bio-

Deb Blum (rhymes with plum) is the Founder of Age Awesomely and the creator of the Whole Soul Way and Self-Love Basecamp. She helps daughters of parents with dementia deepen their relationship even when it seems impossible. She also empowers these women to free themselves from societal and cultural expectations so they can live true to themselves and with good health and happiness, ya know, awesomely. Deb is one of those people who really loves to go deep and think about things like disease, death and loss and the existential meaning of life. So, as these daughters face the loss of their parents, Deb is passionate about supporting them to face their own mortality so they can live their lives fully and without regret.

To find out more and to connect with Deb, go to:

https://www.ageawesomely.com/

https://www.facebook.com/groups/ageawesomely

https://www.facebook.com/DebBlumOfficial/

https://www.linkedin.com/in/debblum/

https://www.youtube.com/user/inspire4lifecoach

https://www.youtube.com/debblumnow

https://www.instagram.com/debblum/

And to get a copy of Deb's concise, actionable and FREE guide that helps daughters of parents with dementia to know EXACTLY what to do and what not to do to create a calmer and more harmonious relationship, without having to do hours of research on the internet, go to:

https://www.ageawesomely.com/relatetodementia

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While running a business takes work, it should never come at the cost of our inner peace. In fact, the very idea that we need to 'hustle' to be successful does more harm than good.

The question is, where do we strike the balance between necessary, intentional effort and an all-out, harmful grind? How can we cultivate a better soul-life balance?

In this episode, Business Consultant at Clone Yourself, Sam Kabert opens up about his path to self-awareness as a recovering workaholic.

If we don't have awareness around our thought patterns, we're just falling victim to our programming. -Sam Kabert

3 Things You’ll Learn in This Episode

  • Why moving beyond our past is a necessity for growthIs it possible to hang on to the people we once were, as we continue to grow and move forward?

  • The importance of approaching business from a state of flowHow can we go from being constantly on the go, to a place where we can adapt as our lives require us to?

  • How to get onto a path of self-awarenessHow can we pinpoint the programming that holds us back from true fulfilment?

Guest Bio-

Sam Kabert is a Podcaster and the business consultant behind Clone Yourself. The first 8 years of Sam's career were driven by goals and motivated by success. The path culminated in building a million dollar business while working less than 4 hours a day in addition to being named to Silicon Valley’s 40 Under 40 list at the age of 31. It took some time but Sam eventually realized that his work was just filling a void. Soon after meditation and next plant medicine, namely Ayahuasca, found Sam and since 2019 Sam has been on a path of deep self inquiry. Sam’s mission is to reframe the way we look at our lives as it relates to work. The belief centers around “SOUL / Life Balance” in which we look at work as a component of life as we intentionally build in more practices to feed our souls on a daily basis which ultimately brings in more fulfillment and joy to our lives.

To find out more, go to:

https://wizardteams.com/

https://www.instagram.com/samkabert/

https://www.linkedin.com/in/kabert

https://www.facebook.com/Kabert/

SoulLifeBalanceBook.com

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Technology is brilliant, helpful and powerful, but it can also be a bit scary when it comes to our kids getting devices for the first time. For parents who grew up in a time where Siri or TikTok didn’t even exist, how do we acclimate to tech being an ever-present part of our kids' lives, and how do we ease them into it so that they have a healthy relationship with it?

As parents, we can’t ignore where the world is right now, but we can still set boundaries so that our children use tech when they are emotionally ready for it.

In today’s episode, I’m joined by Vice President of Public Relations & Communications at Gabb Wireless, Anne Marie McDonald. She talks about tech, when our kids should have it, and the impact it can have on their lives.

Tech isn’t going away, and we want to embrace it and teach our kids how to use it in a healthy way so they become healthy adults that are balanced. -Anne Marie McDonald

3 Things You’ll Learn in This Episode

  • How to introduce kid-safe tech to our children

When do we know that our kids are ready for an iPhone, and if not, what foundational devices can they have?

  • Navigating tech when our children are in different age groupsHow do we handle introducing tech to one child when their younger brother or sister is likely to get some FOMO?

  • The importance of open and honest dialogue with our childrenWhen does tech work against our parenting?

Guest Bio

Anne Marie McDonald is the Vice President of Public Relations & Communications at Gabb Wireless. She leads the charge to educate media and families on safe-tech solutions. As a podcast host, speaker and content curator, Anne Marie continues to empower families to thrive in a digital age by providing information and trusted resources. She is the proud Mom of four, ages 6-16.

Head to https://gabbwireless.com/ to find out more about their kid-safe smartphone and use the code BOSSMOM for a discount.

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Running a business comes with its fair share of challenges, and there will be times when being an entrepreneur just isn’t fun. The question is, when are those challenges a necessary evil, and when is it time to try something else?

Pivoting in business can be vital for our sanity, but how can we be sure we’re moving into something we’re actually going to enjoy, and is there ever a ‘right’ time to make that move?

In this episode, Founder of Your Personal Tech Fairy, Bev Feldman explains how she went from jewelry designer to marketing technology consultant and strategist (and why she hasn’t looked back since!).

"If your business feels like an uphill battle everyday, consider that it might not be the business you’re supposed to have." -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why we need to re-think our identities as business ownersPivoting into a new space can be tough when we’re known for something else. How can we stop letting our previous identities define us so we feel empowered to step into whatever we choose?

  • How to tell when making a move is a necessityIs there ever a ‘right’ time to try out something new?

  • The key to knowing when we’re in the right line of workHow can we know for sure if we’re in the right business? Does that kind of certainty even exist?

Guest Bio-

Love your business but hate dealing with your email marketing platform? Then you need Bev Feldman -- Your Personal Tech Fairy. Bev helps service-based solopreneurs to build seamless automations on ConvertKit so that you can save time, have energy to help your clients, and increase opportunities to earn money from your business without using icky-feeling marketing techniques.

To find out more, go to:

https://www.instagram.com/your.personaltechfairy

https://www.facebook.com/yourpersonaltechfairy

And for Bev's Email Automation VIP Day, visit http://yourpersonaltechfairy.com/vip

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As Boss Moms, we all want to achieve big things, but that doesn’t always mean we have a clear idea of what that might look like.

Luckily for those ladies who just aren’t sure what their bigger picture is, Virtual Assistance can be a great starting point. There’s no simple way to describe what a VA does, and for that very reason, it can be a great stepping stone to a ton of different opportunities.

So, how does one get started as a VA, and how can we adapt the role as we go? How can we use virtual assistance as a way to generate revenue while freeing up time, without compromising on professional fulfillment?

In honor of the new Nurture to Convert VA Certification, in this episode, Boss Mom’s Director of Operations (and former VA!), Nicole Terrell and I discuss the amazing opportunities that come with being a virtual assistant.

For anybody who isn't sure what they want to do, virtual assistance is a really great entry point. -Dana Malstaff

3 Things You’ll Learn in This Episode

  • Why virtual assistance is a great option for non-salesy entrepreneursCould virtual assistance be the perfect solution for business owners who just don’t feel comfortable doing sales?

  • The major benefit of virtual assistance for risk-averse Boss MomsCould virtual assistance be the perfect solution for the aspiring business owners who prefer to play it safe without sacrificing big results?

  • How to uncover your VA nicheHow can we build a VA business around the things that are most important to us, which align with our core values?

Guest Bio-

Nicole Terrell is the Director of Operations and Success Partner at Boss Mom. A former virtual assistant, Nicole also has a background in trauma-informed manifestation coaching.

To find out more, go to:

https://boss-mom.com/boss-mom-spotlight-nicole-terrell/

And for more on our VA Certification, go to:

nurturetoconvert.com/vacert

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Building a business around something super specialized can be daunting, especially when we're worried we won't have enough people to serve, but the truth is, niching down can actually help us serve our clients at a higher level.

The question is, can we build a profitable business around a highly niched concept?

In this episode, post-adoption support specialist and Nurture to Convert Society member, Melissa Corkum shares how going all-in on her niche actually super-sized her business.

3 Things You’ll Learn in This Episode

  • The importance of giving permissionHow can we create safe online spaces for our communities, where they feel comfortable opening up on topics not often discussed in day-to-day life?

  • The key to building trust with vulnerable audiencesHow can we show skeptical, previously under-served communities that we're genuinely on their side and ready to assist them?

  • How to build an evergreen business in a B2C settingIt's one thing to build courses and systems around running a business successfully, but is it possible to do the same thing in an area like counseling or therapy?

Guest Bio-

As a post-adoption support specialist and Safe and Sound Protocol Practitioner, Melissa Corkum has helped hundreds of families shift to a brain-based view of behaviors so they can laugh more and yell less. She's a mom to six kids by both birth and adoption. They've taught her a lot about what creates thriving parent-child relationships...and what doesn't. You can find her de-stressing at the end of every day by crunching on the half-popped kernels at the bottom of the popcorn bowl and binging something on Netflix.

To find out more, go to:

https://instagram.com/melissacorkum_

https://instagram.com/postadoptionresources?utm_medium=copy_link

https://theadoptionconnection.com/

https://theadoptionconnection.com/listen/

More About the Safe and Sound Protocol:

Developed by Dr. Stephen Porges, the Safe and Sound Protocol (SSP) employs a practical, bottom-up approach to help individuals regulate their nervous system more consistently and independently. Based on Dr. Porges’ Polyvagal Theory, by calming the physiological and emotional state, the door is opened for improved communication and more success with other therapy modalities.

For more, go to https://www.thecorkboardonline.com/ssp

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The new year is a time of hope, excitement, focus and intentionality. For entrepreneurs, it’s an opportunity to move our businesses forward in a meaningful way, but how do we prepare for the next 12 months so we can actually achieve our goals?

With so many ideas and strategies flying at us, it can be hard to really focus on what’s actually in alignment with us. How do we make sure we’re starting 2022 without the baggage of the last year?

In this episode, I'm joined by Online Marketing Strategist, Business Growth Expert and The Lead Generation Genie, Meliss Jakubovic to talk all about planning for the year ahead and how to create a positive refresh for ourselves.

3 Things You’ll Learn in This Episode

  • The connection between entrepreneurship and spiritualityWhy is it so important for entrepreneurs to dive into self-development and reflection?

  • How do we make sure we achieve our goals for this yearHow should we be looking at our businesses this year so that it’s better than the last?

  • Why we need to devote a part of our day to mindsetEntrepreneurship has good days and bad days. How do we strengthen our mindset muscle so we don’t get knocked down longer than we need to?

Guest Bio-

Meliss Jakubovic, also known in the industry as the Lead Generation Genie, is an Online Marketing Strategist and Business Growth Expert to coaches and healers, the founder of Meliss Marketing, Author of #Expert, and Host of The Marketing Tips With Meliss Podcast. She helps coaches and healers add $10K+ to their months and scale their business in 90 days or less. She loves helping them end the feast/famine cycle and fill their 1:1 calendar and group programs so they can make an impact in the lives of others and abundance and freedom in theirs. She is also a single mom to 2 amazing boys.

For more information, head to https://melissmarketing.com/. You can also listen to her podcast or sign up for her program, Marketing With Intention there.

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‘Tis the season of goal setting for the new year, and as moms who have a million distractions all the time, it’s important to find the most efficient and effective way to get to where we want to go. 

How do we set goals that are aligned with our capabilities? How do we build off of what worked this year? There will be moments where we’ll veer off the path, how do we get back on track when it happens? 

In this episode, I share a plan that will help us accomplish our financial, environmental and emotional goals in 2022. 

3 Things You’ll Learn in This Episode

  • How to use the F-E-E test to set our goalsWhy do we need to consider financial, environmental and emotional outcomes in our goal setting?

  • How to avoid goal setting strategies that make us feel overwhelmed and guiltyNot all strategies are created equal - how do we create a plan that we’ll actually follow through on?

  • The importance of creating a daily focusWhat steps can we take to translate our overarching goals into daily actions?

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As we near the start of a new year, many of us have begun thinking about what we want to achieve over the next 12 months, and for some, picking a ‘word of the year’ is their first port of call.

When we can narrow down everything we want to accomplish into just one word, that can become our guiding light throughout the year; our North Star that promises to not only keep us on track with our goals, but can also play a role in decision-making over the coming months.

The only problem is, picking just one word to encapsulate everything we want to achieve can be overwhelming in itself. Is it even possible to narrow our dreams down to such a degree? More importantly, is it really necessary?

In this episode, Matt Johnson returns to the show to share how he’s gotten better at defining his word of the year, and how it’s impacted his business.

Things You’ll Learn in This Episode

  • How to stay focused when we’re multi-passionateNarrowing down our dreams to just one word is a great way to stay focused, but what happens when our dreams are all over the place? Is it even possible to be successful if we’re multi-passionate?

  • 1 thing to consider when picking a word of the yearIs there a way we can ensure our word of the year continues to hold value for us over the full 12-month period?

  • How to pick our words of the yearIs there a fool-proof formula to picking a word of the year that genuinely resonates with us?

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Niching down is by far the most effective way to make more money, while simultaneously making our lives easier, so it’s no surprise why so many business experts are all for narrowing our scopes.

The problem is, however, most of us already know this, but when it comes to actually carving out a niche, we’re more than a little hesitant.

What is it that’s stopping us from niching down? Is there ever a good reason to forgo finding a niche and simply aim to serve everybody?

In this episode, producer of the show and host of the MicroFamous podcast, Matt Johnson shares why most solopreneurs are reluctant to niche down, and why we need to do it anyway!

3 Things You’ll Learn in This Episode

  • Why not niching down does our audience a disserviceHow much value can we actually offer if we’re constantly trying to be everything to everyone?

  • How to get over the fear of there not being ‘enough’ people to serveIs it really feasible to build a business so niche that only a very select group of people would buy in?

  • How to pinpoint a profitable nicheIt’s one thing to serve a very specific audience. How can we be sure that audience has the means to buy what we’re selling?

Guest Bio-

Matt Johnson is the founder of done-for-you podcasting agency, Pursuing Results and host of the MicroFamous podcast. Also the author of the book of the same name, Matt is passionate about the benefits of niching down and becoming famously influential to a small group of people.

To find out more, go to:

https://pursuingresults.com/

https://getmicrofamous.com/

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Black Friday has come and gone, and I didn't do a sale this year. Why? I just didn't want to.

So many of us get wrapped up in doing seasonal sales because that's what we think we 'should' be doing, but we seldom give much thought to whether or not we actually want to do them. Ladies, I don't want that for us! Our lives should be full of the things we enjoy.

That being said, choosing not to follow the trends isn't always easy, especially if we're constantly seeing and hearing what everyone else is doing. How can we get better at focusing on what's important to us?

In this episode, I'm introducing the idea of business meditation, so we can stop feeling pressure to follow the trends and zone in on creating the kind of lives that bring us joy.

3 Things You’ll Learn in This Episode

  • How to use meditation in our businessesMany of us use meditation to re-center ourselves in our daily lives, but how could we apply the practice in our businesses?

  • The key to re-evaluating what we really need to doHow many opportunities are we actually losing out on by not following the trends, and what do we just think we're missing?

  • How to approach the tasks we do need to do (but don't want to)Sometimes, there are things that have to be done, regardless of whether or not we enjoy them. Is there a way they could be handled without our direct involvement?

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For most Boss Moms, taking two weeks off would put us two weeks behind. Wouldn’t it be great if our businesses got better even when we’re not there?

The great news is, that’s possible. We just have to think about our businesses from a different perspective, and shift from thinking day-to-day, to looking to what’s next.

That being said, that can be easier said than done. How can we think about the long-term and plan for it effectively, while staying focused on what needs to be done now?

In this episode, I’m introducing 2 concepts spoken about in the Nurture to Convert society: focus milestones and increasing your levels of norm.

3 Things You’ll Learn in This Episode

  • How to sidestep shiny object syndromeLet’s face it, it’s tough to stay focused when shiny objects abound. How can we stay dialed in to what needs to be done, right now?

  • Why giving ourselves time to think is more helpful than we realizeAside from short-term focus, how can letting our ideas marinate for a while benefit our businesses?

  • The key to increasing our levels of normWe’re so used to thinking in terms of what our lives look like now, but what if we started thinking in terms of how those norms shift?

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Once upon a time, not too long ago, who we let into our worlds was based on who lived nearby, but that’s no longer the case, and today, we can base our relationships on who really brings us joy, no matter where they are.

However, let’s face it: that can be super overwhelming at times! If the world is our oyster when it comes to the people we’re closest to, where do we even begin?

Who should we be bringing into our lives, and is there anyone we should avoid altogether?

In this episode, I’m sorting through the 5 people everyone should have in their lives (plus, the people we should keep out!).

3 Things You’ll Learn in This Episode

  • What to do about friendships that don’t serve us right nowWhen is it time to move on from a relationship altogether, and when is it possible to change the existing dynamic we have with certain people in our lives?

  • How to seek out the kinds of relationships we needWhat happens if we don’t already have the ‘right’ kind of friends? How can we start building relationships with them, and where do we even begin to look in the first place?

  • The importance of becoming the friend others needEveryone wants to be surrounded by the right people in their lives, but what can we do to ensure we’re that person for the people we love?

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For many of us, Pinterest is a baffling conundrum inside of an enigma, and it’s hard to pin down the kind of strategies we need to implement to market our brands on the platform.

Is it a search engine or a social network? Can it work for people who sell business products?

Well ladies, today I’m excited to be joined by a business owner who will answer these questions and more, and share how to implement a simplistic, aligned long-term Pinterest strategy.

In this episode, founder and owner of Simple Pin Media, Kate Ahl talks about how Pinterest can serve your business, and simple ways to create great content.

3 Things You’ll Learn in This Episode

  • How to use Pinterest when you don’t have a consumer-facing businessAre there industries that have an easier time on Pinterest than others?

  • The kind of content should we making for Pinterest

How do we create content that aligns with what people are searching for, and get them to fall in love with what we do?

  • How to build your “content library” on PinterestWhat’s Simple Pin Media’s slow and steady but highly effective Pinterest strategy, and why is it so perfect for Boss Moms?

Guest Bio

Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinterest marketing through various speaking engagements and her podcast, the Simple Pin Podcast.

For more information and free resources, visit https://www.simplepinmedia.com/ and to binge on all the episodes of the Simple Pin Podcast head to https://www.simplepinmedia.com/simple-pin-podcast/.

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As Boss Moms, we don’t have to choose between having a meaningful business and our families. We can build what we want, grow it the way we want, and in the case of our guest, run a tech company while living on a farm!

Being intentional about what we grow is super important, and when we want a particular life for ourselves, we often have to go against the grain of fast growth.

In today’s episode, I’m joined by the founder of AccessAlly, Nathalie Lussier. How has the lifestyle she wants for her family dictated her growth strategy? How is she helping people build thriving online communities?

In this episode, Nathalie talks about how she built a very different software company, and the power of growing a business at the pace you want.

3 Things You’ll Learn in This Episode

  • How to build a membership site people love being a part ofNathalie put a lot of thought and intention behind every aspect of AccessAlly, what are some of the features that help people build thriving online communities?

  • Why we don’t have to build a great business by way of fast growthHow does Nathalie’s lifestyle dictate the growth strategy of her business?

  • How Nathalie merged her high-tech business with farm livingWhy do our businesses give us so much freedom to build the lives we want?

Guest Bio-

​​Nathalie Lussier is an award-winning entrepreneur who has been making websites since she was 12 years old. She graduated with a degree in Software Engineering and a job offer from Wall Street, but she turned down this job to start her own business right out of college. As the founder of AccessAlly, the powerful digital course and membership solution for industry leaders, she believes that access to education can help defy stereotypes and make the world a better place, while providing a sustainable livelihood for enterprising teachers. Nathalie has been featured in Forbes, Inc., Fast Company, Success Magazine, Entrepreneur, Venture Beat, and Mashable.

For more information visit https://accessally.com/, and subscribe to Nathalie’s YouTube channel.

To keep up with Nathalie’s farm adventures subscribe to Waykeeper Farm and Nerdery.

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From dirty diapers to imaginary friends and dating as a single mom, motherhood comes with its own unique experiences. Raising happy, healthy children is something we take seriously, but that doesn’t mean we can’t laugh or joke about it too.

There is definitely room for humor in the craziness of motherhood, and when we do it together, it’s validating, liberating and uniting.

In today’s episode, I’m joined by the creators of the hugely popular podcast, Band of Mothers, Shayna Ferm and Tracey Tee. In this delightful conversation, Shayna and Tracey give us a unique and hilarious take on being a woman who also happens to be a mom and share their mission to validate and support all the aspects of motherhood we don’t often get to talk about.

3 Things You’ll Learn in This Episode

  • How to have more honest conversations about motherhoodThere’s this preconceived notion that we’re not allowed to talk about the less glamorous parts of motherhood. How can we use humor to get rid of this barrier?

  • Why comedy gives us more freedom to express our feelingsWhat makes humor such a validating and uniting experience?

  • The story of Band of Mothers and why it resonates with so many womenHow did two friends build a great business by being their authentic selves?

Guest Bio-

Shayna Ferm and Tracey Tee, are creators of the hugely popular, nationally touring comedy show for moms, “The Pump and Dump Show,” continue their mission to support and validate motherhood through this binge-worthy, weekly variety-style podcast that’s sure to make you laugh your C-Section scar open.

Through fascinating interviews, live podcast recordings, original music, games, insights and mind-blowing stories from their #BandOfMothers, these two moms, and childhood friends, weave information and entertainment together into this unique and hilarious take on being a woman who also happens to be a mom.

To submit your own motherhood story follow @bandofmothersofficial and visit https://www.bandofmothers.com/shareyourstory.

To listen to the podcast, head to https://www.bandofmothers.com/podcast.

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Trigger Warning: In this episode, we discuss sensitive mental health topics.

As moms and as women, our mental health is incredibly important, and we should be having conversations about it. The problem is, many of us feel ashamed by the stigmas attached to the subject, and as a result, those conversations aren’t happening.

How can we banish those feelings of shame for good, so we can talk about our experiences with others and get the help we need, when we need it? How can we start giving ourselves permission to open up so we don’t need to suffer in silence?

In this episode, author of A Mouthful of Air and director of the film based on the novel, Amy Koppelman shares how to allow ourselves to feel true joy again.

3 Things You’ll Learn in This Episode

  • The key to feeling less aloneBaby Blues affect approximately 80% of all mothers, so why is it that most women experiencing it feel so alone? Is there anything we can do to change that?

  • 1 small step we can take to make a positive difference todayMental health issues affect such a big portion of women across the world that ‘solving’ the problem can seem impossible. What can we do to help just one person, everyday?

  • Why we need to re-think the impact social media has on mental healthWe hear a lot about the dangers of social media for mental health, but could there be a benefit to the platforms?

Guest Bio-

Amy Koppelman is the author of three critically acclaimed novels: A Mouthful of Air, I Smile Back, and Hesitation Wounds, a 2016 Independent Publisher Book Award winner. She produced and co-adapted the film adaptation of I Smile Back, starring Sarah Silverman, who received a SAG award nomination for the role. The film premiered at the Sundance, Toronto, and Deauville film festivals. Her latest film, A Mouthful of Air, is her first undertaking as a screenwriter, director, producer, and illustrator. An outspoken advocate for women’s mental health, Amy lives in New York City with her family.

To connect with Amy, go to:

https://www.instagram.com/amy_koppelman

https://www.instagram.com/amouthfulofair

And to get a copy of her book, go to:
https://www.amazon.com/Mouthful-Air-Amy-Koppelman/dp/1931561303

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Whether you’re starting a business, growing a community or working through your entrepreneurial process, writing a book is a great way to clarify your purpose, ideas or brand.

Many Boss Moms have a book in them, and even though writing a book is more accessible than ever, actually getting your ideas out of your head and onto a page can be quite daunting.

We should always yearn to write something great, and that often means getting some help, even if you’re a talented writer.

Today I’m joined by a book writing coach who helps people create their own masterpieces! In this episode, Danielle Fetherson shares the 4-step book writing process she uses to turn a collection of ideas into page-turners.

We also talk about how to intentionally design the reader’s experience and why the process is so worthwhile.

3 Things You’ll Learn in This Episode

  • How the ghostwriting process worksIf you’re not the actual writer of your book, can you still claim it as your own?

  • The importance of designing the reader’s experienceHow do we make sure our books make people feel like they’re having a real conversation with us?

  • Danielle’s 4-step book-writing processWhat are the steps involved in defining what you want to say, refining your ideas, and making sure your book accomplishes what you want?

Guest Bio-

Danielle Fetherson is a former college instructor turned ghostwriter turned book writing coach. She helps service-focused leaders and entrepreneurs turn their best ideas, stories and content into amazing books worth reading, even if they’ve been stuck for years and don’t consider themselves to be amazing writers.

Clients describe her four-step process for helping them finally finish their book as engaging, energizing and inspiring. When she is not helping authors make the world a better place with their messages, she is reading, dancing, or cracking jokes with her husband, their 1-year-old son or 5-year-old daughter.

For more information, visit http://daniellefetherson.com/ or find her on Facebook.

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Successful businesses come from the minds of people who notice what’s missing in the world and create it. Julie Rice saw something that she wanted to make better in the world of makeup, and Inner Beauty Cosmetics was born!

The products are a delightful clean beauty experience, from packaging to performance and especially, the natural ingredients that look and feel good without harsh chemicals and toxins.

What’s the story behind Inner Beauty Cosmetics, and how did Julie create a product that’s warm, inviting, playful and elegant? In this episode, she shares the vision behind the business, and why she’s so passionate about clean beauty.

3 Things You’ll Learn in This Episode

  • Why beauty shouldn’t come at the expense of wellnessClean beauty products make you look good without harming you on the inside. How does Inner Beauty Cosmetics weave this into every aspect of the products from application to taking it off at the end of the day?

  • How to use branding to make people fall in love with our productsWhat is the true intention of branding, and the impact it makes when we’re intentional about it?

  • How to use PR and influencer marketing to grow your customer baseWhat are some of the strategies Julie Rice is using to increase the visibility of her brand and get the products into the hands of the right people?

Guest Bio-

Julie Rice is a product developer, clean beauty advocate and the founder of Inner Beauty Cosmetics. With 15 years in the cosmetics industry, Julie Rice considered herself hip to beauty ingredients. That was until a Multiple Sclerosis diagnosis and news of her pregnancy drove her to a new level of precaution. Soon after, Inner Beauty was born. Julie’s mission: help women reclaim their health through beauty.

Inner Beauty Cosmetics are clean beauty like no one's ever seen. Formulated by toxicologists and naturopathic doctors alongside a woman with multiple sclerosis (MS) for people with sensitive skin (whether due to pregnancy, autoimmune disorders, or cancer). Inner Beauty is clean beauty that upholds the standards of mainstream beauty. To find out more about Inner Beauty and buy their awesome products, visit innerbeautycosmetics.com and use the promo code BOSSMOM to get a discount on your purchase. Follow Inner Beauty on Instagram and send an email to julie@innerbeautycosmetics.com to get in touch.

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Many women are sitting on an idea for a product that thousands would buy in a heartbeat. The question is: how do you take it from secret brainstorming and napkin sketches, to a product launch complete with tons of press and influencers showing it off?

How do you even validate if it’s a good product idea in the first place?

In today’s episode, I’m excited to be joined by fashion entrepreneur, product designer and business coach, Sarah Shaw. She shares her incredible story of creating a million dollar product, and how she’s helping female entrepreneurs do the same.

"Make a sample so you can actually see your product. You can even make it out of paper to figure out the shape and size." -Sarah Shaw

3 Things You’ll Learn in This Episode

  • Sarah’s amazing story of turning her own idea into a million dollar productHow did Sarah go from costume designer to launching her own successful product?

  • The importance of creating a tangible product sampleIf we want to validate our product idea, what’s the very first step we have to take?

  • How to get influencers and magazines to talk about your productWhat tactics can we use to effectively vet influencers, and make contact so they actually respond?

Guest Bio-

Sarah Shaw is a fashion entrepreneur, product designer and business coach that specializes in helping other women entrepreneurs to succeed. With her 20 years of experience - and 6 companies under her belt - Sarah has built a treasure trove of secrets for launching your product line, getting your products into stores and boutiques, getting your products to A-List celebrities, and getting massive publicity in order to grow her companies quickly.

For more information, visit https://sarahshawconsulting.com/ and book a call with her.

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Your big, beautiful brain creates amazing things that help people. If we don’t mention these things, it’s impossible to build anticipation and get people to actually buy them from us.

The programs we offer are worthy of being mentioned, but how do we bring them up without sounding like we’re selling in every blog or podcast?

In the last of our solo episode series, I share simple statements you can incorporate into your marketing to effortlessly talk about your offers.

3 Things You’ll Learn in This Episode

  • The mention-it-and-move on method that doesn’t feel salesyWe don’t have to talk about our offers in paragraphs. What short but effective statements can we include in our conversations?

  • Why we have to create anticipation through our mentionsMarketing is a form of foreplay. How do we create anticipation, interest and intrigue so people want to get to know us and buy from us?

  • How to get people other than you to validate the value of your offerIn a world that’s focused on the results we get for people, it’s easy to become egotistical about what we do. How do you put the spotlight on your members instead?

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Humanity may not be as dialled into our physical communities as we once were, but there’s still a need for us to connect with one another regarding different parts of our lives. That’s why building online communities around our businesses is so important.

The problem is, many of us are holding back from doing that. What’s causing us to pause and how can we push through those fears? How can we build truly great communities that bring our members value and increase our chances of doing business with them?

In this episode, I’m busting the top myths surrounding Facebook Groups and sharing how we run the Boss Mom community.

3 Things You’ll Learn in This Episode

  • The difference between Facebook Groups and social media, more generallyIf our communities are using social media platforms to connect with one another, is there really a need for a private group?

  • The RIGHT way to run a Facebook GroupUsing our communities to ‘train’ our members is the quickest way to lose engagement on Facebook. What should we be doing instead?

  • How to keep our groups focused (and disciplined!)Let’s face it: running a community can feel a little like herding cats. How can we ensure the content posted in our communities is relevant and actually fosters engagement?

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We can’t get clients or grow our businesses without having conversations and getting on calls with prospects, but selling to someone in real-time can be overwhelming.

Getting on a call will feel a lot easier when we shift our goals and change our approach.

Instead of trying to close prospects in one call, a two-call strategy takes the pressure off, builds trust and helps you feel more in control of the process.

How do we execute these calls in order to get the result that we want?

In this episode, we’re going to talk about how to prepare for calls and set them up for a higher conversion rate.

3 Things You’ll Learn in This Episode

  • How to triage your prospectingNot all prospects are created equal, and we have to assess who we can really help. How do we use our calls to triage our prospects?

  • The power of multiple callsWe don’t have to get prospects to buy from us in one call. Why do we build more trust and increase our conversion rate by flipping to 15-minute calls?

  • The key ingredients of a successful sales processSales is about pacing and getting permission. How do we build these two critical pieces into all our calls, and lead people more effectively?

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Labor Day is like New Year for Boss Moms: kids go back to school, and we have a chance to make some big sales ahead of the holiday season. The only question is, how do we make those sales?

For those of us who aren’t marketing and sales experts, it can feel a little overwhelming. How can we convince our audiences that they have a problem, and that we’re the only ones who can solve it?

More importantly, is it possible to do that without feeling sneaky and manipulative?

In this clip, I’m sharing my guide to creating sales copy that actually converts.

3 Things You’ll Learn in This Episode

  • The importance of creating great sales copyWe know we’re good at what we do, so why should we say anything other than that?

  • How to identify what problem we’re solvingAs entrepreneurs, we’re problem solvers. How can we get a clear idea of the exact problem we’re providing a solution to, so we can articulate it in our marketing?

  • The key to building authority in our areas of expertise

How can we position ourselves as the go-to experts in our spaces?

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Using social media for our businesses is great, but it’s tricky to stay consistent on those platforms without being present all day, everyday. Our best bet for sustainable growth is to get people into our email systems through a relevant opt-in.

How can we create the kind of opt-ins that get people excited about what we have to offer, so it doesn’t feel like we’re pulling teeth trying to get people on our email lists? Where have we gone wrong until now, and what should we be doing instead?

In this episode, I’m sharing how to create opt-ins that not only convert, but generate excitement about what we have to offer.

"Keep hold of the ultimate goal, which is having an opt-in that works to set you free!" -Dana Malstaff

3 Things You’ll Learn in This Episode

  • How to nix opt-ins that lead to low conversions and wasted timeWhat are the most common mistakes people make when creating opt-ins?

  • How to find great opt-in topicsHow can we come up with great ideas for opt-ins without spending weeks (or more!) creating them?

  • The secret to creating more enticing headlines for our opt-insWill a ‘How To’ headline generate enough buzz to convert, or should we be doing something else, instead?

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Whether online or in person, children are bullied every single day, and as moms, we can sometimes feel a little powerless over the situation. How do we even begin to help them through the experience?

Better yet, how can our kids find what they need to not only deal with the experience, but rise from it and assist others, through the help of their peers?

In this episode, mother-daughter duo and co-founders of Girl Gang Strong, Kennishia and Kyree Duffus share how they turned Kyree’s experience with cyberbullying into a platform to empower young girls.

3 Things You’ll Learn in This Episode

  • The first step to helping our daughters deal with bulliesHow can we equip our daughters with everything they need to handle bullies, online or in person?

  • How to help our children stand up for their beliefsFor kids and adults alike, it’s easy to fall into a rut where we go with what our friends are doing or saying, even if we don’t necessarily agree with it ourselves. What can we do to break that cycle?

  • The best time to help girls grow their confidenceWhen do young girls go from feisty and headstrong to doubting themselves, and what can we, as moms, do about it?

Guest Bio-

Kennishia Duffus is a Mom of three, an Event Planner and the owner of Girl Gang Strong Inc. Co-founded with her daughter Kyree, Girl Gang Strong Inc. is a subscription box & online community for preteen and teen girls.

Kyree Duffus is the co-founder of Girl Gang Strong. After going through cyber- and real life bullying herself, Kyree partnered with her mom to create a community for young girls dealing with the same experience, so they can rise from the ordeal and help others in the same situation, too.

To find out more, go to:

https://girlgangstrong.com/

https://www.facebook.com/girlgangstronginc/

https://www.instagram.com/girlgangstronginc/

https://twitter.com/girlgangstrong_

https://www.pinterest.ca/girlgangstronginc/_shop/

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Growing a business takes a ton of time - something many Boss Moms just don’t have enough of. The solution is to make more time, and the only way to do that is by hiring people.

For small business owners, onboarding freelancers is the most economical route, but how do we get started with that? What are the biggest differences between hiring freelancers and appointing employees, and how can we ensure we’re finding the best fit for the job?

In this episode, creator of The Hiring Fix course, Emily Perron shares the right way to hire freelance talent.

3 Things You’ll Learn in This Episode

  • Who to hire firstWhich roles should we onboard first, and how can we be sure we’re making the right hires for our needs?

  • How to get better at delegatingFor many business owners, it’s tempting to try to do everything ourselves. How can we get more intentional about handing tasks over to others?

  • The difference between micromanagement and checking inIs it possible to ensure our recruits are on the right track without making them feel like we’re constantly looking over their shoulder?

Guest Bio-

Emily Perron helps bloggers and creative entrepreneurs expand and improve their teams with talented freelancers. Her number one goal is to align the right person with the right role. She teaches her strategic hiring process inside her signature course, The Hiring Fix, and also works one-on-one with clients looking to bring on high-quality support.

To connect with Emily, go to:

https://www.thehiringfix.co/

https://www.instagram.com/emily.perron/

https://www.pinterest.com/perronemily/

https://www.emilyperron.com/

https://www.linkedin.com/in/emily-perron/

And for the FREE course mentioned in this episode, head to: https://www.emilyperron.com/minicourse

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Few things feel as exciting as creating a business around the things we use in our own lives, and sometimes, our coping mechanisms can turn into professional ventures.

How can we turn something like meditation for stress alleviation into a business, so we can use what’s helped us to assist countless others? How can we fall in love with our daily practices enough to promote them?

In this episode, CEO of Expectful, Nathalie Walton shares how she became the co-founder of a business that helped her through her difficult pregnancy.

3 Things You’ll Learn in This Episode

  • How to develop a regular meditation practiceMost of us have heard about the benefits of meditation, but how can we find the time (and the willpower!) to get started?

  • How stress impacts fertilityWhat can we do to reduce the effects stress has on our reproductive systems?

  • How to get started with hypnobirthingWhat is hypnobirthing, and how can we more women start using it in their own birth plans?

Guest Bio-

Nathalie Walton is the CEO and Co-Founder of Expectful, the number one go-to wellness app for women and growing families.

While she was working at some of the world’s most admired companies, Airbnb, Google, and eBay, she was always on a constant search for deeper fulfillment. This search launched a self-discovery process that resulted in the cultivation of a wellness & mindfulness practice; Nathalie began meditating and practicing yoga daily, became mindful of her eating, and read incessantly about finding purpose. Not long after, she became pregnant and discovered that she was at high risk for placental challenges in the second half of her pregnancy. She went from an uneventful pregnancy to a high-stress pregnancy where every day she worried about her baby’s survival. During her third trimester, she saw an ad for Expectful, which was not only life-changing but the next step into her future. Within a week of diving into the meditations and deeping her hypnobirthing practice, her condition managed to stabilize and she made it to term.

After becoming familiar with Expectful, she soon met Mark Krassner, who was looking for the right person to succeed him as CEO/Co-Founder. As a user, a new mother, a longstanding wellness enthusiast, and the person who built the roadmap for scaling Google’s Local Commerce offerings, this was the perfect opportunity for Nathalie.

Nathalie knew that she was passionate about the prospect of making Expectful available to every pregnant woman, especially those whose doctors hadn’t offered them the support and resources they could be utilizing.

Since becoming CEO, Nathalie has raised over $4M for Expectful. As Expectful’s CEO, as of September 2020, Nathalie’s mission is to solve the wellbeing crisis facing the 21 million women in the U.S. who are new parents, pregnant, or aspiring to conceive.

To find out more, go to:

https://expectful.com/

https://www.instagram.com/expectful/

https://www.instagram.com/nathaliewalton/

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There's a huge difference between having people who drift in and out of our lives and being surrounded by truly great human beings who will help us achieve anything we set our minds to.

How can we start saying no to the relationships that don't serve us, so we can focus all our energies on the connections that consistently inspire and fulfil us, instead? Is it even possible, when so many women struggle with saying no? Where do we get the confidence to believe we can say no, in the first place?

In honor of our 500th episode, author, podcaster and productivity expert, Whitnee Lynn Hawthorne shares how to start saying no to the things that stunt our growth, so we have more space to say yes to the things we want to do.

3 Things You’ll Learn in This Episode

  • How to build lives that make us happyOnce we've moved past the stage of self-preservation, are we spending our time doing things that really fulfil us?

  • 1 thing to remember when saying no to somethingFor years, women have been taught that saying no is a sign of weakness. Is there any truth to that, or are we way off the mark?

  • The key to a guilt-free NOHow can we stop feeling bad for saying no to things we don't want to do? Is it possible to do it without hurting anyone's feelings?

Guest Bio-

Professional speaker, author, certified coach, Podcast host, Fortune 500 executive, productivity expert, successful entrepreneur, self-care guru, passionate mom and wife, Whitnee Hawthorne is a woman with many hats.

Whitnee leads by example and loves to inspire aligned action in others. She teaches her audiences steps they can take right now to increase their productivity, grow their confidence, and bring more joy to their lives.

With broad experience working with women from all over corporate America and in communities, Whitnee's message will resonate strongly with working moms, caregivers, and leaders alike.

To find out more, go to:

www.thesavvyworkingmom.com

https://thesavvyworkingmom.com/podcast/

https://www.instagram.com/thesavvyworkingmom/

http://bit.ly/TheSavvyWorkingMomOnSpotify

Whitnee offers courses to Moms that aim to give clarity, confidence and peace.

Her digital courses include:

  1. Get Ahead Without Staying Late
  2. Grace and Joy Morning Routine
  3. Sustainable Self Care
  4. How To Delegate Masterclass
  5. 10 Minutes to Better Days Video Course

And she also offers the following workbooks:

  1. Mom Reboot Workbook
  2. Guilt Detox

For Whitnee's 'How to Get Unstuck' video course, go to: getunstuckmama.com

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Creativity is incredibly important for our children, but their imaginations are often stunted way more than we realize. What’s stopping them from tapping into their full creative potential, and what can we do about it, as parents?

How do the stories our children read, hear, or watch influence their ways of thinking, and is there anything we should be monitoring? How can we foster creativity that will help them in the real world?

In this episode, award-winning author of the Britfield book series, Chad Robert Stewart shares how to engage our children’s minds.

3 Things You’ll Learn in This Episode

  • The key to getting kids eager to learnFar too often, education is seen as a chore. How can we flip that on its head and help our kids find the FUN in learning?

  • How to keep our kids’ imaginations alive while working from homeKids tend to be more imaginative when they’re interacting with their peers. How can we recreate a playful, creative environment while they’re learning remotely?

  • How creativity benefits us as adultsCould a creative background be more beneficial than we’re led to believe?

Guest Bio-

Born in Newport Beach, California, Chad Robert Stewart has 20 years of experience in writing fiction, non-fiction, and screenplays. He is an award-winning, bestselling author, creativity specialist, and prolific writer. Founder of prestigious Britfield Institute, and Devonfield, an innovative company dedicated to the highest quality in publishing, film production, and education, Chad received a Bachelor of Arts in British literature and European history from Brown University; earned an MBA from Boston College, and is pursuing a Master of Science and a Ph.D. at Peter F. Drucker and Masatoshi Ito Graduate School of Management.

To find out more, go to:

https://www.britfield.com/

https://www.britfieldinstitute.org/

https://www.facebook.com/OfficialBritfield

https://twitter.com/britfieldworld?lang=en

One of the most awarded books in children's fiction, Britfield & the Lost Crown is a bestselling, fast-paced middle school adventure novel that transports the reader from the smoldering crags of Yorkshire, through the heart of England, and finally to the magnificent shores of Dover. Creating an interactive world of mystery and adventure, culture and education, Britfield is about friendship, family, loyalty, and courage. The first in a seven-book series, Britfield presents a real-world that children can embrace and not only entertains the reader, but educates them with accurate geography, literature, architecture, and history is interwoven throughout the exciting story.

Get a copy at:

https://www.britfield.com/store/

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As busy moms with businesses, we want to make sales without working all the time, but how do we do it? Through evergreen emails that nurture and do the selling for us.

There’s a nuance and an art to getting people to buy. We have to nurture our audience, create a sense of belonging and clout so when they are asked to buy from us, they trust us, care about us, and believe that they belong in our space.

Through a templated system, and series of emails, this process can be easy.

What is the permission sandwich formula, how will it help us get sales, create loyalty, retention, and referrals? In this episode, I talk about how to write emails that convert.

3 Things You’ll Learn in This Episode

  • How to get sales consistently without selling all the timeWe don’t have to work and sell all the time to grow our businesses. How can we leverage evergreen content so it becomes our very own sales rep?

  • How buying decisions happenWhat are the 6 emails in the permission sandwich formula and how do they lead to buying decisions?

  • The power of permission sandwichesWhy do permission sandwich emails build loyalty and trust, and create a powerful sense of belonging that gets better results, lowers refund rates, and generates better referrals?

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For most of us, being on camera while we're dealing with personal challenges is the last thing we want to do. However, building a brand requires us to push past the things holding us back, and if we want to make our mark we have to put ourselves out there.

How can we stop letting our insecurities get in the way of telling our brand's story more effectively? Is there anything we can do to feel more at-home in front of a camera? How can we bring our A-game to shoots as brand owners and photographers?

In this episode, owner of NicoleBRanderson and It's Not Brand Surgery, Nicole Anderson gives us a crash course on brand photography and how to do it right.

3 Things You’ll Learn in This Episode

  • How to prepare for a brand photography shootWhat do photographers and brand owners need to do ahead of a shoot to ensure we get the best results?

  • Where to share our brand photosWe've had a ton of amazing pictures taken that highlight who we are and what our brands represent. Now, where do we put them?

  • How to feel more confident on cameraWhat can we do to feel like the best versions of ourselves at a photoshoot?

Guest Bio-

Nicole Anderson is the Nashville-based owner of NicoleBRanderson, where she specializes in working with boss mom run small businesses, and It's Not Brand Surgery, where she trains other brand photographers. She is the wife of an Englishman and the mom to two kiddos, Jack & Olivia! She's seen all the Friends seasons 10 times, enjoys murder shows and will never pass up a charcuterie plate.

To find out more, go to:

www.instagram.com/nicolebranderson

www.instagram.com/notbrandsurgery

www.nicolebranderson.com

www.itsnotbrandsurgery.com

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At its core, marketing helps us share who we are with our audience, but just how much should we be sharing?

Building a brand based on our identities certainly comes with its challenges. How can we show our communities who we are without putting everything on the table? Is there anything we should avoid sharing altogether?

In this episode, the author of You Are the Brand and host of the Brand You Podcast, Mike Kim shares how to be more strategic when building a personal brand.

3 Things You’ll Learn in This Episode

  • How to build a campfire around our businessesIs the content we share with our audiences warm and inviting? Could it help us build a community?

  • The difference between authenticity and transparency Can we be real and raw with our audiences without oversharing in a way that makes people uncomfortable?

  • How to stop trying to serve everyoneWe’ll never be for everyone, so where should we be channeling our efforts for stronger engagement instead?

Guest Bio-

Mike Kim is a brand strategist for coaches who want to create an impact with their ideas and get their message heard. His refreshing approach has made him a sought-after consultant for top thought leaders. He is the author of You Are the Brand and host of the Brand You Podcast.

To connect with Mike, go to:

mikekim.com

Instagram.com/mikekimtv

Linkedin.com/in/mikekimtv

Twitter.com/mikekimtv

Facebook.com/mikekimtv

Youtube.com/youarethebrand

And to get a copy of Mike's new book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business, go to: youarethebrandbook.com

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There are a ton of ways to make money using social media, but many women hold back from getting started because they’re afraid of the unknown.

How can we stop letting fear hold us back from the lives of our dreams? Will we ever truly get over the fears that come with starting a business and making an income through the things we love to do?

In this episode, the author of the #1 bestselling Fear is Not the Boss of You, Jennifer Allwood shares how to stop holding back and start taking advantage of all the opportunities social media has to offer.

3 Things You’ll Learn in This Episode

  • The trick to overcoming our fearsEvery Boss Mom has a big, beautiful brain, and we have access to all the knowledge we need to move our businesses forward, so how can we stop letting fear get in the way?

  • How to pick a revenue stream that works for our unique abilitiesIf there’s no one-size-fits-all revenue model, how can we find what works best for us?

  • Why we need to get better at capitalizing on what we’re good atHow can we shift our energies to the activities we enjoy and stop getting caught up in all the things we don’t?

Guest Bio-

Jennifer Allwood is a business coach to several thousand women every month, giving them the tools they need to grow a business in the online space. What started as a desire to help pull her family out of financial desperation became a calling to help other women find the courage to do the same. Jennifer stands steadfast in the idea of using her business as a way to serve God and her family.

She uses her social media following of over a half million people, her podcast, The Jennifer Allwood Show, with almost 3M downloads, her coaching groups, and her #1 best selling book, Fear is Not the Boss of You, to help other women do for their businesses and life what she has done in hers.

Jennifer lives in Kansas City, Missouri with her husband of a gazillion years, four kiddos, and two golden doodles.

To connect with Jennifer, go to:

https://www.instagram.com/jenniferallwood/?hl=en

https://www.facebook.com/themagicbrushinc

https://itunes.apple.com/us/podcast/the-jennifer-allwood-show/id1206006469?mt=2

https://jenniferallwood.com/

Take the quiz mentioned in this episode at:

https://jenniferallwood.com/quiz/

And to find out more about Jennifer's book 'Fear Is Not The Boss Of You', visit https://jenniferallwood.com/book/

Other products mentioned in this episode:

https://welcome.socialbluebook.com/

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Few platforms allow us to share our message like speaking engagements. How do we do them right, so we can make the biggest possible impact?

What can we do to create a better sense of connection with our audiences? More importantly, how can we get comfortable in front of an audience in the first place?

In this episode, Executive Producer of TEDXLincolnSquare and author of The Influential Voice, Tricia Brouk shares how to get better at communicating with an audience.

3 Things You’ll Learn in This Episode

  • How to coexist with our fears of being on stageWe’re not likely to ever completely get over stage fright, so how can we get to a point where fear isn’t stopping us from connecting with an audience?

  • How to boost our credibility as speakersWhen can we start positioning ourselves as experts whose voices on a subject matter?

  • How to be vulnerable with an audience without making them feel badIs it possible to pull on heartstrings without losing the point of our message?

Guest Bio-

Tricia Brouk is an international award-winning director. She founded The Big Talk Academy and served as the executive producer of TEDxLincolnSquare until August 2019. She curates the Speaker Salon in NYC, hosts The Big Talk, an award-winning podcast, and her book, The Influential Voice: Saying What You Mean For Lasting Legacy was #1 new release pre-order on Amazon.

To find out more, go to:

https://triciabrouk.com/

https://www.theartofthebigtalk.com/

https://triciabrouk.com/podcast/

https://www.linkedin.com/in/triciabrouk/

https://www.facebook.com/thebigtalkwithtriciabrouk

https://www.instagram.com/tricia_brouk/

And to get a copy of The Influential Voice: Saying What You Mean For Lasting Legacy, head to: www.theinfluentialvoicebook.com

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Coaching is an incredible way to impart your wisdom and impact people’s lives, but how do we consistently get clients without making our lives more stressful?

If we want to build a coaching business that reaches the six-figure mark, we have to create a refined toolkit that gets specific results. On top of that, we don’t want to be the best kept secret, we want to be known, and bring in people excited to work with us.

How do you become a good coach, find clients you get the best results for, and nurture your leads to a sale?

In this episode, I share 8 things that will help us build and grow a life-changing coaching business.

Things You’ll Learn in This Episode

  • Why we can’t build a coaching business that helps everyoneAs naturally nurturing people, we yearn to help everyone, but if they don’t have emotional, financial and time resources, they won’t get results. What do we need to focus our energy on instead?

  • How to multiply your impact by building a systemHow do you build your coaching toolkit so your big beautiful brain is free to create deeper connections and results?

  • Teaching vs. motivationIf we focus on just teaching, we’ll drive our clients to other coaches. Why is motivation an important component of a coaching business that gets clients consistently?

  • Why you need to share your opinions like crazyPeople hire coaches they believe in. Why does sharing our opinions set us apart and get people excited about working with us?

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We all have to deal with adversity at some point in our lives, and one of the best ways to navigate difficult experiences while keeping our businesses up and running is by having a coach.

How can we find a coach whose areas of expertise match up seamlessly with our needs? Better yet, how can we use our own experiences to help coach others with their challenges?

In this episode, COO of The Coaching Masters, Liam James Collins shares how coaching can help us take our businesses to the next level and make a meaningful impact on people.

3 Things You’ll Learn in This Episode

  • What makes coaching so importantWe already know we have what it takes to make our dreams a reality, so is it really necessary to have a coach when we’re not dealing with adversity?

  • The biggest misconceptions about Neurolinguistic ProgrammingWhat is NLP, and what causes some to shy away from it?

  • How to make room for ourselves in the coaching spaceIt seems like every time we open social media, another coaching program pops up. Is it even possible to break into coaching when the market is nearing saturation point?

Guest Bio-

Liam James Collins thought he had experienced real adversity when his successful acting career completely crashed. He literally went from working side by side every day with Tom Hardy on the set of Batman, to delivering Tom’s mail as a full time postman.

But that was nothing.

Only a short time after this, Liam lost his Dad to suicide and survived The London Bridge Terror Attack, all within one year.

Having pushed through one traumatic adversity after another, the one thing that Liam was able to hold strong was his bulletproof mindset and unwavering determination for success.

Today he is hailed as one of the world’s most exciting mindset & coaching experts.

Not long after these terrible events, Liam founded The Coaching Masters, a very successful online coaching business that now generates over $2,000,000 per year.

Alongside building The Coaching Masters, Liam was hired as the in-house performance coach for Amazon, the biggest Fortune500 company in the world, and has been featured on MTV.

Liam’s mindset knowledge has also been instrumental in the development of The Coaching Masters Podcast, an iTunes top 10 Podcast which is ranked within the top 1% of all podcasts globally.

Liam’s mission is to make having a coach as fashionable as having a personal trainer and The Coaching Masters mission is to give ordinary people extraordinary tools to create freedom for themselves and others.

As this generation’s most exciting mindset & coaching expert, Liam is here to share some of the tools, techniques and frameworks which have allowed him to thrive in the face of great adversity, build a wildly successful business and develop a completely bulletproof mindset.

What you will learn from Liam will undoubtedly improve not only your business but your lives.

To connect with Liam, go to:

https://www.linkedin.com/in/liam-james-collins-6a33b41b4/?originalSubdomain=uk https://www.facebook.com/Liam.James.Collins.Coach

https://www.instagram.com/liam.james.collins/

And to find our more about The Coaching Masters Accreditation, visit:

https://thecoachingmasters.com/tcm-accreditation/

And to attend Liam’s Facebook Live in the Boss Mom Group, sign up at: boss-mom.com/coaching

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We all know how dangerous burnout can be, but many of us are still overworking ourselves both as business owners and as moms. Why are we killing ourselves trying to do it all, and how can we stop getting to the point of overwhelm before slowing down?

How can we get better at filling our cups before tending to our children and businesses? Can we prioritize our wellbeing and still make all our dreams a reality?

In this episode, leadership coach and author of Dying To Be A Good Mother, Heather Chauvin shares why we have to get better at putting ourselves first.

Three Things You’ll Learn in This Episode

  • How to cut out the things that aren’t serving usWhat part of our lives isn’t working for us right now, and how is that affecting us?

  • How to take radical responsibility for our feelings of unworthinessAre we enabling our demise?

  • Why we need to shift the way we think of our valueIs it possible to keep being of service without overworking ourselves at some point along the way?

Guest Bio-

Heather Chauvin is a leadership coach who helps ambitious, overwhelmed women conquer their fears and become leaders at work and home. Drawing from her professional experience as a social worker and her life experience raising three boys, Heather created a signature approach to help her clients create and enjoy sustainability, profitability, and ease in business and life. She is the host of the Mom Is In Control Podcast where she reveals her most vulnerable truths about womanhood, marriage, parenting, living through stage 4 cancer, and running a successful business without burning out. She released her first book, Dying To Be A Good Mother, in 2021.

When Heather isn’t busy driving her boys to hockey practice, you can find her curled up on the couch next to her husband, planning their next family adventure.

To connect with Heather, go to:

https://www.instagram.com/heatherchauvin_/

https://www.facebook.com/heatherchauvincoaching

And to get a copy of Dying To Be A Good Mother, visit:

http://heatherchauvin.com/book

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There’s a lot of trial and error in starting a business, and it’s easy to end up feeling knocked around by what works and what doesn’t, on top of raising our kids. With all of this going on, how can we approach our businesses from a place of calmness?

Is it possible to be multi-focused and still get things done? How can we find our inner peace while we deal with all the inevitable ups and downs?

In this episode, the Creator of Refreshed Moms, Deanna Mason returns to the show to share how to prioritize rest as Boss Moms.

3 Things You’ll Learn in This Episode

  • Why having space is non-negotiableNo good ideas can come from a chaotic backdrop, so why are we letting our mental, emotional and spiritual ‘space’ become an afterthought?

  • How to get groundedHow can we connect with our value and worth more regularly and in a deeper way?

  • Why we need to move away from ‘self-care’ reasoningSelf-care is a nice buzzword, but could it be holding us back from really prioritizing our inner wellbeing?

Guest Bio-

Deanna Mason is the Founder and CEO of Refreshed Moms LLC, a Christian faith-based consulting company dedicated to helping mom leaders nurture their spirituality, generate consistent revenue, and get better rest. Passionate about serving other moms, Deanna uses her offerings, which include an app, Bible and book discussions, and mini-sabbatical events, among others, to exchange overcommitment for renewal and better balance. Deanna is the host of The Refreshed Moms Podcast.

To find out more about Deanna and her upcoming mini-sabbatical, visit:
https://deannamason.com/

https://deannamason.com/the-refreshed-moms-podcast/

https://deannamason.com/spiritualrest

And to take advantage of the free course mentioned in this episode, go to:
https://deannamason.com/makearestplan

Listen to Deanna’s previous Boss Mom episode here: https://boss-mom.com/?s=deanna+mason

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Turning 40 is a huge milestone and a birthday that feels different from other ones. A pivotal birthday brings up so many feelings - fear, excitement, anticipation, joy, apprehension, and tons of questions about what getting older means to us.

The older we get, the more we see how much we’ve lived, and how much more we still have to experience if we choose to stay young at heart and young in mind.

How do we age gracefully, on our terms, and continue to strive towards being the best version of ourselves?

In this very special episode of the Boss Mom podcast, I share my thoughts and feelings about getting older, as I count down to my 40th birthday.

Three Things You’ll Learn in This Episode

  • How to age on your termsWe can be anything we want to be, at any age, Look at what you want to accomplish, without wondering whether you should, whether you should have already done it, or if you’re too old to do it.

  • Why our age shouldn’t limit what we can accomplishAging doesn’t mean doing or trying less. We have the opportunity to become the best version of ourselves by staying in constant curiosity, and continually striving for new thoughts, ideas, and skills.

  • How to shift your mindset about getting olderOur age doesn’t have to be something that happens to us, or something bad. It’s something we should wear proudly because we’ve earned every wrinkle, line, experience, and every ounce of our wisdom.

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As moms, we know how unpredictable life can be, so it’s normal to have some bad days. However, they should always be in the minority, and if they aren’t, it may be time to take a look at our parenting strategies.

Could our present approach be making us more susceptible to an endless cycle of ‘off’ days? Where are we going wrong?

Can we switch it up so the good days outnumber the bad?

In this episode, co-author of Parenting While Working from Home and co-owner of AdoreThemParenting.com, Shari Medini shares how to implement positive parenting.

3 Things You’ll Learn in This Episode

  • Why we need to be mindful of what we’re taking inParenting isn’t always glamorous, and that’s what makes cynically funny blogs so relatable. However, while it’s important to validate our experiences, getting too caught up in the negatives will only add to our frustrations, so we have to remind ourselves of the good, too.

  • How to create a more positive dynamic with our kids‘Because I said so’ is often a go-to response when our kids question us, but it’s not the most conducive to their learning. By explaining to our children why they need to do something, we can open up a conversation, rather than issue commands.

  • Why positive parenting isn’t lax parentingPositive parenting isn't about giving our kids free rein to do whatever they want: in fact, it's a way to give them more responsibility, while setting boundaries. This gives them the space to make their own decisions with our guidance, instead of our micromanagement.

Guest Bio-

Shari Medini is the co-author of Parenting while Working from Home and co-owner of AdoreThemParenting.com, alongside her business partner, Karissa Tunis. With six kids between the two of them and over a decade of work from home experience, both Shari and Karissa love sharing strategies that help fellow parents minimize the overwhelm while trying to juggle it all.

To find out more, visit:

https://facebook.com/adorethemcommunity

https://instagram.com/_adore_them_

https://instagram.com/sharimedini

https://twitter.com/_adore_them_

https://twitter.com/sharimedini

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We often hear that time heals all wounds, but unfortunately, that isn’t always the case. Trauma is tricky, and if we aren’t dealing with it head on, we run the risk of reliving our darkest days, or worse: passing them on to our kids.

How can we get started with the process of healing our scars, so we can prevent them from festering in other areas of our lives? Is there a way to cure our trauma for good, so it stops controlling us?

In this episode, Licensed Marriage and Family Therapist and founder of MomConnections, Amelia Mora Mars shares the steps we can take to stop letting our past control our present and define our future.

Three Things You’ll Learn in This Episode

  • How to recognize the lies we tell ourselvesMany of us tell ourselves we’re too busy to sit with our thoughts and really feel them, but that’s just not true. Slowing down to listen to our inner voices is uncomfortable, but it’s also completely necessary.

  • Why forgiveness is about us, first and foremostHating a person for their actions towards us may feel like it’s hurting them, but it hurts us more.

  • When to shift our focus withinBad experiences throughout our lives can put us into constant survival mode, and that’s exhausting. How do we start focusing on what’s best for ourselves and our mental health?

Guest Bio-

Amelia Mora Mars is a Mom to 6 daughters and four sons, a psychotherapist, and a coach to women raised by emotionally unavailable mothers. She empowers women to break the cycle of trauma to heal their hearts, reclaim their lives, and leave a lasting legacy of love for their children and generations to come.

To find out more, go to:

https://www.instagram.com/momconnections/

https://www.facebook.com/groups/ReMotheringTribe

https://www.facebook.com/Momof10Coach

And for more on Moms Breaking the Cycle of Trauma, visit:
www.momconnections.com

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Running flash sales is a great way to bring in a ton of revenue, so it’s something all Boss Moms should consider adding to their business models. Where do we start, and is there a right way to do it?

In times like these, when so many people are uncertain about their financial futures, our best bet is to limit our flash sales to lower-priced items. The only question is, how big can our results be from small sales?

Can sales on low-priced items translate to something bigger?

In this episode, I share why flash sales are the method used by millionaires.

Three Things You’ll Learn in This Episode

  • Why we should never discount the power of a low-priced productFlash sales on smaller products don’t always sound exciting, but the results can be incredible. Charging between $27 and $47 for something small but useful creates an ‘easy yes’ for customers, and can quickly translate into $10,000 in just one day.

  • How to add an upsell to ‘easy yes’ products Our customers may be on our websites for a sale, but that doesn’t mean they won’t be interested in other, similar products. Link relevant items on the checkout page and suggest them as add-ons.

  • How to ensure an ‘easy yes’ really is easyA lower price point makes it easy for customers to agree to, but a complicated product will keep them thinking twice. Make sure ‘easy yes’ products offer simple solutions to very specific problems, like gaining 15 more Instagram followers or making 5 additional sales.

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Intimacy is an incredibly important part of any relationship because it helps us relate to our loved ones. However, getting that intimacy right isn't always easy.

For many women, intimacy comes with challenges, and many of those stem from not understanding what our loved ones need from us, or what we need from them. Real intimacy takes work, but it's worth it. The only question is, where do we start?

How can we get better at connecting with our significant others when it feels like we're just not in sync? Is it possible to completely connect when we have so much going on in our lives already?

In this episode, best-selling author, speaker, and intimacy coach, Leona Carter shares how to foster deeper connections with our partners.

Three Things You’ll Learn in This Episode

  • Why intimacy is something we have to work towards By the time both we and our partners have come home from work, we've spent hours apart, so we shouldn't expect to be in the mood as soon as we walk through the door. Especially as women, we have to feel connected to our partners, so start by having a conversation and connecting.
  • How to get into the right headspace for intimacyIt's tough to be present when just a minute ago we were getting the kids to bed or hopping off a business call. Instead of heading right into the bedroom with our partner, it's a good idea to take a moment to re-center and feel like ourselves, outside of being business owners and moms.
  • The importance of communication

Most of us are guilty of thinking our partner should know what we want or need, but that just isn't the case. We have to get better at expressing ourselves, and if we're still finding that challenging, seek the help of a coach!

Guest Bio-

Leona Carter empowers women to build intimacy with their husbands through the power of dating again. She is a speaker, best-selling author, and intimacy coach. Married since 1995, Leona, and her high school sweetheart, Omarr, have six children and one grandson. As Leona says, "My energy gets the party started!"

To connect with Leona, go to:

LeonaCarter.club

https://www.facebook.com/SheBuildsIntimacy

https://www.linkedin.com/in/SheBuildsIntimacy/

https://www.youtube.com/channel/UCpxswMwi2miupRfov8kfQ1g

https://www.instagram.com/intimacy_with_her_husband/

https://twitter.com/i_n_t_i_m_a_c_y

https://api.whatsapp.com/message/74LXMQ5NDKOPM1

And to get a copy of her book, visit:

https://www.amazon.com/gp/aw/d/B01N1SHSML/ref=dbs_a_w_dp_b01n1shsml

More on Leona's 28 Dates Intimacy (Group) Coaching Program:

28 Dates is an intimacy coaching program where you are going to refresh, renew, and reset the course of your marriage through the power of dating your spouse again over the next 28 days. With Rekindle Assignments and weekly, live, group coaching sessions, you will rebuild a stronger foundation of connection, communication, and intimacy with your husband.

You can learn more by going to https://www.podiumsandpages.com/groupcoaching or LeonaCarter.club

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Setting boundaries is a huge part of taking control of our lives, but doing that can be ridiculously difficult if we're codependent. The only problem is, many of us don't know if we fall into that category or not.

Despite codependence being a buzzword we're hearing a lot at the moment, many of us are still unsure about what exactly codependency is. So, what is it?

Could we be codependent without realizing it? Is there anything we can do to break the cycle of people-pleasing for good if we know we're in the habit?

In this episode, psychotherapist Michelle Farris shares the tell-tale signs of codependency and what to do about it!

Three Things You’ll Learn in This Episode

  • What codependency meansAt its core, codependency is a relationship pattern where we focus on other people's best interests at our own expense. While it's perfectly normal to make sacrifices for loved ones from time to time, with codependency it becomes the rule, rather than the exception.
  • How to tell the difference between being helpful and being codependentThere will always be times we don't feel like doing something, but when we really don't want to, we'll feel it in our gut. If we're ignoring our intuition because we're worried about someone else's reaction (and if we're doing it repeatedly) we're not just being helpful, we're breaking our boundaries.
  • Why codependency breeds resentmentWhen we set unrealistic expectations of people-pleasing for ourselves, we start believing the people around us should be acting the same way without ever communicating that to them. This only leads to bitterness in the long term, and it could all be avoided in the first place.

Guest Bio-

Michelle Farris is a licensed psychotherapist in San Jose California. In her private practice Michelle found her sweet spot in teaching relationship skills that are easy to implement fast. She believes that being a good therapist means doing your own work. Her guilty pleasure is a Venti latte from Starbucks!

To connect with Michelle, go to:

https://www.counselingrecovery.com/

https://www.facebook.com/counselingrecovery

https://www.pinterest.com/mshellmft/

https://www.instagram.com/counseling_recovery/

https://www.twitter.com/mshellmft/

www.linkedin.com/in/michellefarrismft/

https://www.youtube.com/c/MichelleFarrismft

To get a copy of the The Codependency Workbook - A Guide to Being Your Best Self, visit:

https://www.counselingrecovery.com/online-courses/the-codependency-workbook

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We’ve spent an entire year in various forms of lockdown, so it’s no surprise that discussions about mental health are a top priority for many of us at this moment. As moms, we must check in with ourselves, and we have to ensure our kids are feeling their best, too.

Feeling needed, loved, and worthy are essential for survival, but getting to that point isn’t always easy.

What can we do to start feeling genuine self-love, so we can model that kind of behavior for our children? Outside of reminding our kids that they’re worthy, how can we help them start believing that to be true?

In this episode, award-winning author and teen confidence expert, Jacqui Letran shares how to build real, unconditional self-love in ourselves and our children.

Three Things You’ll Learn in This Episode

  • Why we're approaching mental health all wrongFar too often we treat the symptoms of anxiety and depression when we should mitigate them from the start. It's more beneficial to deal with the source, rather than the outcome.
  • When positivity becomes damagingTelling ourselves we’re amazing every day may sound like a good idea, but if we don’t feel like we’re amazing, it could be detrimental. Instead of focusing on the words we say to ourselves, we have to think about how we feel.
  • How to start believing affirmations, one step at a timeAmbitious affirmations can get overwhelming fast, so start small. Rather than saying we are brilliant, or even saying we ‘feel’ brilliant, it’s a good idea to start with ‘I am willing to be or feel brilliant’.

Guest Bio-

Jacqui Letran is an Award-Winning Author, Nurse Practitioner, and Teen Confidence Expert with over 20 years of experience guiding youth to optimal physical and mental health. Her multi-award-winning book series, Words of Wisdom for Teens has earned eighteen awards and is regarded as a "must-read" collection of books for teens and young adults struggling with low self-esteem, anxiety, or depression.

To connect with Jacqui, visit:

https://www.jacquiletran.com/

Instagram.com/JacquiLetran

Facebook.com/JacquiLetran

Linkedin.com/in/JacquiLetran

And to find out more about her Words of Wisdom for Teens book series, go to

https://www.amazon.com/Jacqui-Letran/e/B00O752IY0

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Experiencing some kind of pain has become normalized in our society, but it shouldn’t be. We shouldn’t have to put up with stomach aches, back pain, or headaches for the sake of it, because it’s not normal to feel physically uncomfortable.

The only problem is, the main alternative to pain is an over-the-counter medication, and no one wants to be popping pills every day.

Is there a way to address our ailments without giving into chemical solutions filled with ingredients we can’t even read, let alone say out loud?

In this episode, the Founder of Ashima Natural Remedies, Ashima Bhaidasna shares how she used extensive research and cultural knowledge passed down to her through generations to create a brand that helps people treat their ailments naturally.

3 Things You’ll Learn in This Episode

  • Why natural remedies are a mom’s best friendOn top of over-the-counter medications having a ton of chemical ingredients we can’t even pronounce, many medications cannot be administered to children. That makes natural products a great alternative for our little ones when they’re feeling under the weather.
  • How herbal solutions nix guiltEssential oils can make us feel good physically and have an added benefit over painkillers. When we use natural treatments instead of chemical ingredients, we have peace of mind knowing exactly what we’re putting on or into our bodies.
  • What makes natural alternatives a great option for busy familiesMany of us gravitate towards over-the-counter medications for convenience, but natural remedies don’t need to be time-consuming. Natural medicine can save us time and stop us from going to the doctor any time we need relief from things like back pain and menstrual cramps.

Guest Bio-

Ashima Bhaidasna is the Founder of "Ashima Natural Remedies". Why? 40 years of Practical REMEDY experience for Holistic, Healthier & Happy self. Bringing, "Plant-based Clean Natural Alternatives for common issues/discomfort" to Holistically optimize your wellbeing by using Remedies for your Body & Mind.

To connect with Ashima, visit: https://www.instagram.com/ashimanaturalremedy

https://www.linkedin.com/company/ashima-natural-remedies

More about Ashima's small but mighty brand:

You'll be happy you found a Conscious Holistic Brand for your Clean Healthy Living.

Plant-based Clean Natural Alternatives for common issues/discomfort, like pain, sinus, common cold, colic, premature grey hair, clean mineral sunscreen, and assistance with menstrual cramps.

Made using ingredients that Grow on Mother Earth like herbs, spices, plant oils (yeah, the flavors that Indian spices bring with Indian Curries, Chai Masala, Garam Masala which is authentic to Indian roots with hidden health benefits). Ashima decided not to limit these Herbs and Spices to food but to also Heal Body & Mind in the Holistic Journey of Living - NATURALLY.

https://ashimanatural.com/shop/

And to get 20% off Ashima Natural Remedies products, use the code ‘Boss Mom 20 Off’

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A lot of Boss Moms think they're alone in struggling to get clarity in their businesses, but that couldn't be further from the truth! Grappling with clarity is something most entrepreneurs deal with.

What is it that makes clarity so difficult to attain? Is there a way to get clarity, once and for all, or is that entirely unrealistic?

If clarity is elusive for business owners across the board, what can we do to get closer to it, one step at a time?

In this episode, I share how to rethink clarity in our businesses.

3 Things You’ll Learn in This Episode

  • Why clarity doesn't exist in a vacuum Many of us can relate to taking time to find clarity, only to have reality creep in and leave us feeling even more confused than before. That's because clarity needs to coexist with the real world.
  • Why there's no single path to clarity Even the biggest billion-dollar corporation doesn't have constant clarity, and that's because as our audience evolves, we need to adapt. True clarity comes from a constant state of market research.
  • How to stop letting rejection throw us off balanceMany of our ideas will never come to life because they're just not feasible, but that's not something to get offended over. There's always a first draft for everything, and with every tweak to our original ideas, we get closer to bigger results.

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Sports are a big part of many people's lives, so having an idea of what's going on in the sporting world is a great way to foster relationships. The only question is, what if we aren't into it ourselves?

For those of us who aren't major sports fanatics, the thought of participating in discussions about last night's game can feel a little daunting. However, we don't need to become experts just to join a conversation.

What can we do to empower ourselves to join in with conversations about sports when we're not avid fans? Is there a way to do it without spending hours understanding a game?

In this episode, the Founder of Last Night's Game, Amy Buchan Siegfried shares why a little bit of information goes a long way.

3 Things You’ll Learn in This Episode

  • Why bite-sized bits of information make a bigger impactNo one wants to spend hours reading up on a sport just to make conversation. Short, sweet, to the point reads give us just what we need without going down a rabbit hole.
  • How having a basic knowledge of sports helps us connect with othersEven if we aren't into sports ourselves, a lot of people are, and that means having a working knowledge of recent sporting events puts us at an advantage. Whether we're jumping into conversations with our loved ones or using our knowledge to build connections with our colleagues and business partners, having even a small understanding is an asset.
  • The importance of keeping learning funNo one is going to learn anything by watching a box score. If we're interested in learning about a sport (or anything, for that matter!) we've got to keep it fun.

Guest Bio-

After seeing how the ability to talk sports gave her the upper hand as a woman in business, Amy, a third-generation entrepreneur, created Last Night’s Game to give her friends the same advantage. Last Night’s Game empowers its readers to join the sports conversation, even if they don’t know the first thing about sports. Amy is the host of the Sports Curious Podcast.

To find out more, visit:

lastnightsgame.com

https://podcasts.apple.com/us/podcast/sports-curious/id1401017786

https://open.spotify.com/show/7MVOMqDaWrGY3DVWxobDcw?si=qNP2o-FpQ22Vt9ydiqzqkQ&utm_source=copy-link

http://instagram.com/lastnightsgame

https://m.facebook.com/lastnightsgame

http://twitter.com/lastnights_game

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Building a brilliant business doesn’t always mean we have to come up with an entirely new idea. Sometimes, all it takes is looking at existing concepts in a new way.

Unfortunately, there are times when that can be easier said than done, but even that doesn’t mean it’s the end of the road for our creativity. All that means is we need to create the right partnerships- but how do we do that?

How can we create the type of partnerships that help us see things in new, exciting ways? When will we know if we’ve found the ‘right’ business partner?

In this episode, Co-Founder of Doddle & Co., Nicky Radzely shares how she and her business partner rethought pacifiers and built a million-dollar business.

Three Things You’ll Learn in This Episode

  • Where to find inspiration for product designIt’s often tempting to look at current trends for ideas, but that only limits us. Scour around, look at design techniques in entirely different industries, and think about what the consumer 3 years into the future wants.
  • The importance of building a family of products that look related The best-known brands are the ones with a cohesive look and feel, so everything in our product lines should feature similar characteristics. We want our consumers to know it’s our product without even seeing a brand name.
  • How to develop new products out of old ideasNo product in the world can’t be reworked or tweaked to meet the needs of today’s consumers. Sometimes, all it takes is meeting someone whose vision is different from our own.

Guest Bio-

Nicki Radzely is the co-founder of Doddle & Co. Starting with the launch of the patented Pop® pacifier in 2017, Doddle & Co is a radical innovator in the baby market and a million-dollar company. And yes, she created the winning pacifier you saw on Shark Tank! She currently resides with her partner Gregg and their two sons.

To find out more, visit:

https://doddleandco.com/collections

https://www.nordstrom.com/brands/doddle-co--15122

https://www.instagram.com/doddleandcompany/

https://www.facebook.com/doddleandco/

https://www.instagram.com/nickiradzely/

https://www.linkedin.com/in/nickiradzely/

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As moms and business owners, balancing time and energy between our different kinds of babies can feel overwhelming on its own, but what happens for those of us who have fur babies too?

Our pets are an important part of our lives, and having them around during stressful times like these is an absolute blessing. However, we also have to ensure we’re giving them the attention and training they need, and when we already have a lot going on, that can feel like a chore.

How can we stop looking at training from a purely logistical perspective and turn it into something fun? Is it possible to make training feel like we’re playing with our pets?

In this episode, Founder of Miss Behavior, Laura Gendron shares how to change the way we look at pet training.

Three Things You’ll Learn in This Episode

  • How to keep training our pets when we have a lot going on:By the time we’ve finished everything we need to do in a day, training often feels like too much, but by incorporating that training into our existing routines, we can change that. Start with things like teaching a dog to down-stay every time we open the fridge or getting them to sit by themselves when we go into another room.
  • How to proactively replace our dogs’ bad behavior:To get our dogs to stop doing one thing, we have to replace that action with something else. Teach them a skill that becomes more rewarding for them than the initial behavior, like going into a down-stay instead of barking excessively.
  • What to do when we’re dealing with emotional dogs:Some dogs are more reactive and emotional than others, and that can become a challenge. However, we have to remember that we’re not the only ones in the situation, and small replacements of bad behavior go a long way.

Guest Bio-

Laura Gendron is a mom of two and the owner and founder of Miss Behavior, serving as a behavior consultant, coach, and certified professional dog trainer for family dogs and their people. With degrees in both Animal Science and Psychology, she has found creative ways to bring both worlds together. After running her business through one-on-one training since 2008, Laura pivoted to the online space and found ways to scale her business through courses, challenges, and her monthly membership. She lives for systems, efficiency, and continually strives to push aside perfectionism every day.

To find out more, go to:

https://www.facebook.com/MissBehaviorTraining

https://www.instagram.com/missbehaviortraining/

https://www.youtube.com/user/MissBehaviorNH

To find out more about The Canine Homeschooler Academy, a monthly membership to help dogs and their families learn about training and behavior from the comfort of home, in their pajamas, using on-demand videos, challenges, and a community of support, visit: https://missbehaviortraining.com/homeschooler.html

And to take part in the 5-day attention building challenge, go to:

missbehaviortraining.com/attentionchallenge

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Debt is something many of us have gone through, but most of us just don’t want to talk about it, and that’s because we’re talking about it the wrong way.

Opening up about our financial situations can be intimidating, but it’s something we need to get comfortable doing if we want to move forward. The only thing is, so many of us are trapped in silence because we’re afraid of being judged.

How can we stop the cycle of shame for good and change the way we think about debt? Can we change the way we talk about money with our kids, so they don’t need to go through the same mistakes we’ve made?

In this episode, Founder of Inspired Budget, Allison Baggerly shares how to change our spending habits for the better.

Three Things You’ll Learn in This Episode

  • Why we need to end the stigma around debt:So often, when people find themselves in debt, they end up keeping it to themselves because they feel ashamed, but that isn’t productive, and it doesn’t solve the problem. We have to remember that debt doesn’t make us unlovable, and with the right plan, we can get out of it.
  • How our emotions play a role in our debt:For many women, shopping gives us an outlet to our emotions, so we end up spending money for short-term joy. The problem is, these moments never last long, so we have to get better at sitting with our emotions, instead of splurging the moment they arise.
  • Why high-earners need to change how they think about money:When we’re bringing in a ton of money, it’s easy to spend on unnecessary luxuries, but that doesn’t mean we should. It’s important to think about what we really want/ what deserves to be splurged on and stop diverting from that path.

Guest Bio-

Allison Baggerly is a blogger, influencer, and the founder of Inspired Budget. As a former teacher and small business owner, Allison combined her passion for teaching and finances to help others learn how to start budgeting. Inspired Budget helps women all over the world get started with budgeting when they feel lost and overwhelmed. She has built a tribe of over 109K Instagram followers that turn to her for budgeting advice and inspiration to save more than they ever imagined!

To find out more, go to:

https://www.instagram.com/inspiredbudget/

http://facebook.com/inspiredbudget

http://twitter.com/inspired_budget

And to join the Inspired Budget Inner Circle Webinar, go to: https://inspiredbudget.lpages.co/inner-circle/

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Choosing our children’s college is the biggest financial decision our families will ever make, so we have to be as informed as possible going into it.

The problem is, many of us simply don't know how much college costs, or how much we should be paying for it. How can we begin to advise our kids when we don't even know where to start ourselves?

The only way we'll find out is by asking the right questions. So what should we be asking?

In this episode, New York Times Columnist and author of The Price You Pay for College, Ron Lieber shares what we need to know about college tuition.

Three Things You’ll Learn in This Episode

  • How to change the way we think about thrift:
    In recent years, the word ‘thrift’ has got some bad press, but there’s nothing negative about it. Thrift is about spending money on the things we value most, while saving on everything else.
  • How to prepare our kids for the biggest financial decision of their lives:We can’t expect our children to make great financial choices if their biggest purchase to date is a bicycle, so teach them to understand how money works from a young age. Give them an allowance and let them learn through trial and error, so when the bigger decisions arise they’ll have a better idea of what to do.
  • How to calculate how much to spend on college:The key to working out how much college should cost lies in asking really good questions. Before making a final decision on any college, we have to do the research to unearth how much value our kids will get from the experience, and what they’ll be able to do with their qualification, post-graduation.

Guest Bio:

Ron Lieber is the author of The Price You Pay for College: An Entirely New Road Map for the Biggest Financial Decision Your Family Will Ever Make, and the "Your Money" columnist for The New York Times. Ron is also the author of The Opposite of Spoiled. He lives in Brooklyn with his wife and two daughters.

To find out more, visit:

https://ronlieber.com/

https://ronlieber.com/books/the-opposite-of-spoiled/

https://ronlieber.com/books/what-to-pay-for-college/

https://www.instagram.com/ronlieber/

https://www.facebook.com/ronlieberauthor

https://twitter.com/ronlieber

Books mentioned in this episode:

https://www.amazon.com/Predictably-Irrational-Revised-Expanded-Decisions/dp/0061353248

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The copywriting space is booming, but with so many writers from a ton of different industries moving into it, it's more important than ever before to set ourselves apart. Creating a personality for our brand is a great way to do that, but how can we make sure it still feels authentic to who we are?

Assuming a character helps keep us top of mind for our clients, but it's only effective when it fits in with our existing personalities. Is there a way to strike a balance between the two?

What can we do to ensure our work is a true reflection of us, our personalities, and our quirks?

In this episode, Co-Founder of The Copywriter Club and self-proclaimed Copy Chef, Kira Hug shares how to build a business by being unique.

Three Things You’ll Learn in This Episode

  • How to take the plunge into the copywriting pool:Copywriters get a lot of work opportunities from other copywriters, so get in the same room as them and start building genuine relationships. The great thing is, it’s easier than ever before to get into those rooms because so many have moved online.
  • What makes copywriting essential in any business:Without the right words to express our brands and what we stand for, no one will hear our voices. Great copywriting makes it easier to stand out in a sea of competitors.
  • Why business owners should have a working knowledge of copywriting:It’s easier to give direction or edit when necessary when we have a general understanding of the processes that go into copywriting. Knowing the basics is a valuable skill for any business owner to have, so take the time to learn more about it.

Guest Bio-

Kira Hug is a conversion copywriter who specializes in personality-driven launch copy. She also helps business owners package their ‘weird’ and figure out their brand strategy following her signature Weird Trifecta Framework™.

In a previous life, Kira was an art major (yep) and ended up working with global brands like Estee Lauder Companies. She also led the marketing team for startups like ActionableBooks.com and global health nonprofits (what up, glaucoma and breastfeeding).

Today, Kira refers to herself as a Copy Chef (she dresses the part!), and she leads a team of multiple copywriters in a flex micro-agency focused on personality-driven sales copy for course, membership, and product launches.

Kira is also the Co-Host of The Copywriter Club Podcast and Co-Founder of The Copywriter Club, an online community focused on helping copywriters go from struggling freelancers to fully-booked business owners making $200K+ in their businesses.

Kira currently lives in Washington, DC with her partner, 2 kids, and pet Snowball.

To find out more, go to:

https://www.instagram.com/kirazhug/?hl=en

Thecopywriterclub.com

Thecopywriterunderground.com

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When it comes to standing out in our markets, we tend to think of things like social media marketing as our first port of call. However, while being visible online is important, it’s not the first step to cementing our place in the market, creating a framework is.

Whether we refer to it as our framework, model, or system, being known for what we do and how we do it is the key to standing out in our ideal clients’ eyes. The question is, how do we create a model worthy of being spoken about in the first place?

What does a successful system look like? Is there a central blueprint we should all be working from?

In this episode, you’re invited to a Nurture to Convert training session on establishing effective business frameworks that clients will remember us by.

Three Things You’ll Learn in This Episode

  • Why defining our system is non-negotiable in sales:Each product we sell takes our clients from point A to point B. As the suppliers, we have to be able to pinpoint exactly what each of those points looks like, and what it takes to get there.
  • How to identify our process, step by step:Our plans shouldn’t be too elaborate, in fact, they should be simple enough to sketch on the back of a napkin in a matter of seconds. From Venn Diagrams to pyramid charts, there are a ton of ways to do it, but the most important thing is to find what works for us.
  • Why talking about our frameworks is more important than we think:We have to talk about our business model anywhere and everywhere, from social media to offline engagements. The only way we’ll become famous for our processes is if people know we’re the ones behind them.

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When we’re caught up in the hustle and bustle of running our businesses, it’s easy to lose sight of the impact we’re making on our clients. However, sometimes even the smallest service we provide can make all the difference in someone else’s life.

As business owners, we have the potential to transform our clients’ lives, from how they get things done, to how they feel about themselves. Wouldn’t it be great to tap into that power and use it for good?

How can we channel our energies into creating something that truly makes a difference in our clients’ lives, so they can shine a little brighter in their own world and pay it forward?

In this episode, Co-CEO and Master Cosmetologist at Transformations Beauty Studio, Derricka Traylor shares how she’s built a hair salon that goes beyond offering a service.

Three Things You’ll Learn in This Episode

  • How to use our businesses to create safe spaces for women: Creating an environment where women can share their stories, catch up with friends and truly unwind does more good than we sometimes realize. Make a point of building genuine relationships with clients so they feel comfortable in the space.
  • The key to connecting with clients on a deeper level:It’s one thing to listen to clients when they’re talking, it’s another to remember small details and check in with them a couple weeks down the line. Get invested in their lives and show them their stories are worthy of attention and love.
  • How to unwind in times of trauma:We all go through difficult periods, and the key to surviving them lies in relaxing activities. This could be reading, catching up with a friend, or even going to the salon, but the most important thing is to find what works for us.

Guest Bio-

A woman with exceptional strength, especially one who successfully manages a home, brings up children, and has a full-time job is identified as Superwoman. Derricka Traylor is Superwoman without a cape. Born and raised in Atlanta, GA Derricka is the Co-CEO and Master Cosmetologist at Transformations Beauty Studio. Not only does she run a successful salon with her twin sister Erricka Traylor, but she is also a proud mom to two amazing boys and a wife of eight years.

From a young age, Derricka has had a passion for the beauty industry. She was introduced to cosmetology as a child, washing hair in her grandfather's salon. In 2010 she pursued her dreams of becoming a Master Cosmetologist and obtained her license. However, in 2015, her life took a turn for the worse. Derricka, her husband at the time, and young son experienced a home invasion, leaving her husband learning to walk again and leaving their family to rebuild from nothing. Being left with trauma and much confusion, Derricka began to lose herself. From that day forward she realized how important it was to have multiple streams of income and a place women could let go, rebuild, and transform from traumatic moments in their life.

When she’s not doing the hair of your favorite celebrities, she’s reading, traveling, and spending time with her friends and family. Being big on family and generational wealth, Derricka is seeking to have multiple rental properties to pass down to her kids. Pushing her philanthropy effort, she plans on developing an organization to empower and encourage people. As she continues to grow in her career, she plans to expand TBS with her sister and open a beauty school.

To find out more, go to:

https://transformationsbeautystudio.com/
https://www.instagram.com/transformationsbeautystudio/

https://www.instagram.com/transformedbyderricka/

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Having strong relationships with our children is something all mothers aspire to, but in the case of girl moms, it may be even more important than we realize. That’s because when raising daughters, we have an opportunity to empower the future generation of women.

As Boss Moms, many of us are motivated by the thought of using our businesses to uplift other women, but sometimes shifting our focus to creating a strong foundation for our own daughters can make an even bigger impact.

That being said, girl moms often struggle to draw the line between creating ‘mini-me’s’ and allowing our daughters to become the best versions of themselves.

How do we find the balance between guiding them to great things and giving them the space to decide who they are? How do we become parents to daughters who thrive in their own right?

Is it possible to do all that when we’re dealing with baggage of our own?

In this episode, host of the Mother Daughter Connections™ Podcast, Dr. Michelle Deering shares how to build stronger, more empowering relationships with our daughters.

Three Things You’ll Learn in This Episode

  • The key to healthier communication with our children:Understanding is vital for real conversations with our kids. When disagreements arise, we have to be mindful of where they’re at and what they’re going through, and then tailor our responses to that.
  • Why moving forward requires reflection:We can’t fix anything without facing it first. By taking a deep look into what’s going on in our own lives, we’ll be able to better understand why certain words, actions, and behaviors trigger us
  • How to unearth our personal issues when we aren’t aware of them:Self-reflection is often easier said than done, and more so when we aren’t aware of what’s holding us back. Sometimes it’s helpful to have someone else point those things out to us, whether that person be a friend, family member, or a therapist.

Guest Bio-

Dr. Michelle Deering believes that every mother and daughter should have a thriving and loving relationship. This refreshing approach has made her a sought-after speaker, online educator, and consultant.

Before running her consulting business, Michelle served as a licensed clinical and sport psychologist at a BIG 10 University, Fortune 500 corporate trainer, and higher education professional. Nowadays, you’ll find her speaking at conferences, training for her next Reebok Spartan Sprint Race, and practicing rudiments on her drum kit — all while coaching, serving clients, and recording her hit podcast, The Mom Stops Here™/Mother Daughter Connections™. Michelle is the author of What Mothers Never Tell Their Daughters: 5 Keys to Building Trust, Restoring Connection, & Strengthening Relationships.

To find out more, go to:

http://www.CurativeConnections.com

To connect with Michelle on social media, go to:

https://www.instagram.com/motherdaughterconnections/

https://www.facebook.com/groups/TheMomStopsHere/

https://bit.ly/DrDeeringLinkedIn

Listen to Michelle’s podcast at:

TheMomStopsHere™ Episode 2: Personal Downtime (https://apple.co/3bePyyO)

And subscribe at http://bit.ly/themomstopsherewebsite or https://www.curativeconnections.com/mother-daughter-connections-pod/

Get her book at:

https://www.amazon.com/What-Mothers-Never-Their-Daughters-ebook/dp/B07CFPHZZ4/ref=sr_1_1?dchild=1&keywords=What+Mothers+Never+Tell+Their+Daughters%3A+5+Keys+to+Building+Trust%2C+Restoring+Connection%2C+%26+Strengthening+Relationships&qid=1609942117&s=digital-text&sr=1-1

For the FREE PDF on Lessening Arguments With Your Daughter mentioned in this episode, go to bit.ly/lessarguments

And for the FREE TLMR® Tip Sheet PDF, go to:

https://bit.ly/tlmrtipsheet

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Running a business while being a mom isn’t always easy, and the events of last year only added to the challenges. However, there is something to be grateful for every day, and sometimes we just need a shift in perspective to see it.

Finding the ray of sunshine in any situation isn’t always easy, but it’s possible if we’re willing to look past the obstacles we’re faced with.

How can we find joy each day, no matter what life throws our way? What can we do to remind ourselves that we are enough as we are, and channel that energy into everything we do?

In this episode, host of The Small Victories Podcast and founder of One Leg Up Productions, Pauline Victoria shares how she finds happiness each day as a woman born without limbs.

3 Things You’ll Learn in This Episode

  • How to stop letting hard times get us down:Most entrepreneurs can relate to super high highs and devastating low lows. While no one wants to hit a low point, it’s important to remember that the most growth comes from the hard times.
  • Why we need to stop trying to do it all on our own:Over the past couple of years, it’s become a badge of honor to say we do everything on our own… but the truth is no one enjoys doing everything, and no one is good at juggling it all. Have the right people on hand and know when to ask for help.
  • How to overcome rejection:The two things that keep us from going after our dreams are judgment and feelings of unworthiness. Combat the first by remembering that people’s reactions to our products, businesses, and even ourselves are a reflection of them, not us.

Guest Bio-

Pauline Victoria is a Thought Leader offering transformational perspectives based on her experiences as a woman born without limbs. She is the founder of One Leg Up Productions, hosts The Small Victories Podcast, and coaches emerging entrepreneurs through her Made for More Facebook Group. With a “can do” attitude, she inspires people to have a “no excuses” approach to life.

To find out more, go to:

https://www.facebook.com/groups/madeformoreimpactandincome

https://www.facebook.com/onelegupproductionsllc

https://www.facebook.com/paulinevictoriallc

https://www.instagram.com/onelegupproductions/

https://www.youtube.com/channel/UC1LexyRvhmrDQWowhbdjiVQ?view_as=subscriber

About the event mentioned in this episode:

The Entrepreneurial Rollercoaster Tour is a free virtual event kicking off January 25, 2021 where 10 leadership experts and successful entrepreneurs will come together to share the mindset and business strategies that helped them get on and stay on the ride to success. To access your free pass to this powerful lineup, please get registered at https://paulinevictoria.aweb.page/p/bdb6996b-26d4-444d-b269-c8a981517380

Or boss-mom.com/rollercoaster

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We all want to have great businesses that make money, solve problems, and help people to get results.

As e-learning continues to boom, it’s become more critical to have tools that allow people to learn on their mobile devices. More and more people want to learn on-the-go and in podcast format.

The more spaces we can create that make education easy, the more we can cut through the challenges of getting people to use and implement our content.

My guest today is a Boss Mom who built an audio platform that allows course creators to turn their content into private podcasts. How does the platform work, and how can it help people get better results from our courses?

In this episode, entrepreneur and founder of Hiro.fm, Carla White shares the power of learning through listening, and why the future of e-learning is on our phones.

3 Things You’ll Learn in This Episode

  • Why e-learning still has so much opportunity and room to grow:E-learning is a multi-billion dollar industry, but it hasn’t really changed much since its inception. Much of e-learning is still tethered to computers, which makes it hard for us to learn on-the-go. Hiro.fm allows course creators to upload their content in podcast form, allowing people to listen and learn on-the-move.
  • How to meet the demand of today’s e-learning students:People want relevant, on-demand content that solves specific problems. They want targeted educational information that is dispensed through a channel that makes internalizing and implementing it easier.
  • How to publish content that matches how we learn:There are 3 levels of education, listening, learning, and implementation. When e-learning is tethered to a computer, a lot of people are only able to listen, they don’t have the time or the space to implement it. The people who find the most success in our programs are the ones who can actively listen to things over and over. If we can allow people to learn on-the-go, while they’re making dinner, driving their kids around, or working out, we can give them more space to internalize and implement.

Guest Bio:

Carla is an entrepreneur and creator of the apps Gratitude and Hiro.fm. After getting an MBA, working at the Pentagon, and learning how to speak multiple languages, Carla White found herself living out of her car and eating leftovers off of people’s plates. She went from having $47 in her pocket to flying first class around the world through "power rituals". Carla became the first woman to launch an iPhone app and now Hiro.fm. She has helped countless people transform their lives via her apps, public speaking, newsletters, seminars, and books. Her #1 bestseller app, Gratitude, has been downloaded by thousands, featured on Oprah, NBC, NYTimes, and countless other publications, and continues to grow in popularity around the globe. Due to popular demand, she launched the podcast Radical Shift, aligning neuroscience with ancient wisdom in a way that has never been done before.

To learn more and to sign up, visit https://hiro.fm/.

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Last week I talked about the 3 areas we need to think about as we visualize what we want in the future.

Those emotional, environmental, and financial goals form a baseline and a scaffolding for what we have to prioritize.

In order to commit to the activities that get us what we want, we have to get clear on the opportunities we should seize and what we need to let go of. If we try to leverage too many things, we risk diluting our effectiveness.

In this episode, I share the two things that will help you commit to and stick with what you want to accomplish.

3 Things You’ll Learn in This Episode

  • Every single day presents opportunities. A New Year isn’t what triggers renewal or a commitment to our goals. It's a mental choice we have to make, and we can make it at any time of the year.

  • Saying no to things is a learned skill, it takes practice and courage to get comfortable with it. Practice saying no out loud to overcome the fear and discomfort you might have around saying it to other people.

  • No matter how strong your commitment to a goal is, distractions, setbacks, and unpredictable moments are inevitable. Accept that you’ll need mental, emotional, and personal space, and plan for it.

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The holidays are a time to celebrate family, love, connection, and giving. They are also the time we start thinking about what we want in the new year.

As we reflect on our lives, our businesses, and what we want to accomplish, how do we do so with hope and motivation? How can we overcome fear and uncertainty and plan for the future with excitement?

In this episode, I share how we can get motivated through a 3-step visualization process, and why it’s so valuable.

3 Things You’ll Learn in This Episode

  • When we visualize where we want to be this time next year, it gives us motivation and inspiration. We’re able to turn the things we want to achieve into beacons of hope, rather than things to worry about.
  • Focusing on both the financial state we want and creating an environment that serves us will help us gain clarity on the changes we need to make.
  • When we think of what we want to accomplish in the future, that’s when fear, uncertainty, and overwhelm will inevitably creep in. Remember that getting what we want is something we control with the action we take every single day.

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Most Boss Moms can relate to feeling like we’re doing too much, and that’s because while we’re giving our all to our businesses, we’re not paying enough attention to our own wellbeing. As a result, we’re running on empty tanks, and that’s completely unsustainable.

Prioritizing our businesses may reap amazing financial rewards, but success is about more than making money. If we’re feeling depleted constantly, we need to change how we approach rest and relaxation.

What can we do to fill our own cups and start each day feeling refreshed, rather than burnt out? How do we start working from a place of rest while still running a booming business?

In this episode, founder of Refreshed Moms, Deanna Mason shares how we can rest our way to success.

3 Things You’ll Learn in This Episode

  • The importance of taking the right approach to rest:It’s not always easy forecasting the cost of making our dreams a reality, and that’s why so many of us run out of steam. We have to learn how to rhythm in and out of healthy rest approaches that don’t require us to step out of our businesses to feel refreshed.

  • Why relaxation is vital for a thriving business:Learning how to run a successful business is great, but without the energy to implement the strategies, we’ll never sustain it. We have to learn how to work from a place of rest, rather than needing to rest from our work.

  • How taking time for self-care impacts every area of our lives:When we make room to pour into ourselves, it’s easier to pour into our businesses and families. It all starts with filling our own cups first.

Guest Bio-

Deanna Mason founded Refreshed Moms in 2018, right after spending 3 years on a business “hiatus.” That’s because, after running a non-profit and magazine publishing company for 8 years, she had totally burned out. She had spent years running her business her way, striving for her definition of success and doing way too much. She knew that in order for things to be different this time around, she had to do things differently.

Deanna is a firm believer that running a business is not just about sales and income. If you allow yourself, you can learn all of the marketing skills needed to get your magic to the people God has called you to. But, you also have to make sure you're taking care of other vital priorities, such as your faith, self-care, emotional wellness, and being present for the people you love. Without this, no matter how much money you make, it won't be sustainable.

And there is no way she could do any of this well without her consistent connection with God.

Now, as she journeys with God in her work, she allows Him to guide her tasks, projects, and creativity, which helps her eliminate the noise, remove the mental clutter, and focus on the things that matter the most. In doing so, He has faithfully kept her profitable and growing, and she relies completely on Him as He helps her support her community in doing the same thing.

To find out more, head to:

https://deannamason.com/

https://deannamason.com/prayerroom/

https://podcasts.apple.com/us/podcast/the-refreshed-moms-podcast/id1456188945

http://deannamason.com/refreshedmomsgroup

https://www.instagram.com/refreshedmoms/?hl=en

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Most new moms have been at the receiving end of sleep ‘training’ advice at some point. While it’s easy to feel guilted into taking advice from others, when it comes to our babies’ wellbeing, we have to give ourselves permission to listen to our own intuition.

The only thing is, many of us don’t know what our options are. Aside from the more traditional sleep techniques, what are our alternatives?

What is the psychology behind how our babies sleep and how can we use it to find the best solution for their needs?

In this episode, founder of The Postnatal Afterglow Centre, Jessica Miller shares how to stop giving into judgment from other parents and find the best sleep solutions for our little ones.

As a parent, you should never feel forced or shamed into walking down a path that doesn’t work for you. -Jessica Miller

3 Things You’ll Learn in This Episode

  • How to remove the pressure of sleep ‘training’:Just like digestion, sleep is a physiological skill and we’ll never ‘teach’ our babies to do it. All we can do is give them what they need to sleep, and it will happen.
  • Why it’s so important to learn about other parenting methods:Whether we’re dealing with potty training or sleep support, none of us should ever feel like we’re being pushed down a path that doesn’t work for us. Traditional sleep ‘training’ methods might work for some parents, but not for others, so it’s important to find the best solutions for ourselves and our babies.
  • The key to helping your baby fall asleep:For the first year of a baby’s life, their primary need is to be in the sensation of their primary giver. Hearing our voices, feeling our touch, and even smelling us all contribute to helping our babies feel safe enough to fall asleep.

Guest Bio-

Jessica Miller is the founder of The Postnatal Afterglow Centre. Driven to start the venture after her own experience with exhaustion as a new mom, Jessica has learned first hand that much of the advice we’re given as parents is not only outdated, but undermines the relationships we have with our children. Today, she is a firm believer that every parent should have the opportunity to choose something that works for them, and uses her platform to provide specialized infant care and support for parents wanting to try connection-based cry, fuss, and sleep solutions.

To find out more and to get the myth-busting resource about parenting mentioned in this episode, go to:

https://www.facebook.com/groups/themamabearpostnatalwellnesscollective

Or email Jessica at jessica@theafterglowcentre.com

And to find out more about The Afterglow Dreamers Sleep System, a 6-week self-paced sleep program for parents with children 0-18 months looking for an alternative to forced separation sleep practices, go to:

https://jessicaheathermiller.click/afterglow-dreamers-sleep-system-1

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As Boss Moms, our lives are complex and unpredictable, and the last thing we need is a business built on live launches. The endless cycle of opt-in content, launch PTSD, and complicated marketing strategies only creates chaos, and it doesn’t work for us or our families.

If we want our businesses to align with our lives, we have to run simple, evergreen marketing systems.

I’m passionate about running simple businesses and I’m excited because my guest, Haley Burkhead shares the same passion. She is a sales psychology specialist and the creator of the Recurring Profit system.

She has scaled her earnings to $1 million with one course, and now she’s helping other women launch simple, evergreen recurring profit businesses. Since we’ve shut down The Boss Mom Academy, I’m recommending Haley’s course because I love what she’s doing.

What are the key parts of Haley’s system for scaling to $1 million with a single course or membership site? How can we attach real numbers to our business dreams so they feel more attainable? Why does evergreen benefit both us and the people who buy our products?

In this episode, Haley Burkhead shares how she helps entrepreneurs build simple, profitable businesses, and the things we need to put in place to make it happen.

Things You’ll Learn in This Episode

  • Why live launches create stressful, draining businesses: Boss Moms can’t run businesses based on live launches. It conflicts with the complexities of our lives and the unpredictability of family schedules. What we need is a simple business supported by an evergreen strategy, which allows us to grow by marketing and honing one product, instead of constantly launching new products.

  • Why evergreen nurtures people the right way: Live launches require people to make a buying decision on our timeline, evergreen allows them to buy on their own time. By nurturing them, we allow them to feel comfortable and build trust so they can buy when they are ready. It sets our students up to get our intended results and reduces the likelihood of buyer’s remorse.

  • How to turn our dreams into real, attainable goals: When we come up with a goal of how much money we want to earn from our programs, it can feel really overwhelming and unattainable. However, if we attach real numbers to the dream, we can figure out how many leads we need to generate according to our conversion rate to make the money we want. When we break it down, it feels more attainable and possible.

  • The power of an “Easy Yes” Webinar: An effective webinar is not about selling or scaring them into buying. It’s about taking someone who is the perfect person for your program and nurturing them so they make a decision for themselves. A good webinar doesn’t try to convince, it leads and empowers.

Guest Bio-

Haley Burkhead is the creator of Recurring Profit and the host of the Hey Haley Podcast. She specializes in using sales psychology to help entrepreneurs scale to their first 1 million dollars with a course or membership site. After watching others deal with live launch exhaustion and the endless opt-in and content cycle with no real revenue return, she created a different strategy that didn't rely on Facebook ads, a big warm audience, or live launching to attract leads. Her approach now helps thousands of entrepreneurs normalize and achieve big numbers for their business!

Recurring Profit is Haley’s signature program that’s designed to help entrepreneurs create 10k evergreen months with a course or membership.

For more on Haley’s program and to see her webinar, visit https://boss-mom.com/profit.

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Black Friday is upon us, giving us the opportunity to spoil our loved ones (and ourselves!) without breaking the bank. With everything from anti-aging skincare to high-tech gadgets on sale, now is the time to get a headstart on the holidays.

With so many products out there, sorting through the options can get overwhelming quickly. How can we be sure we’re getting the very best of what’s available?

As Boss Moms, we’re busy as is, so wouldn’t it be great to have an expert pointing us in the right direction?

In this episode, Founder of Wicked Awesome You, Jill Gilbert shares her top picks from this year’s curated Black Friday Gift Guide.

3 Things You’ll Learn in This Episode

  • How to shop for gifts that prioritize our health:Tools like thermometers may have been deemed boring in the past, but in 2020 they’ve become essential. This Black Friday, look for gadgets that keep loved ones safe.
  • Why skincare masks are always a winner:At-home masks are a great way to indulge when we can’t get to a spa, and that makes them a great choice for the busy moms in our lives. The great thing is, masks aren’t limited to our faces anymore, and with options like foot masks we can make sure our loved ones feel truly pampered from head to toe, all from the comfort of their own homes.
  • The gifts that help our loved ones stay on track with their goals:Going into the new year, we all want to build better habits, and luckily there are gifting options that make that possible. Health-related gifts like high-tech water bottles and brain-sensing headbands that improve our meditation practices are a fun way to help our friends and family achieve their goals for 2021.

Guest Bio-

Jill Gilbert is the Founder of Wicked Awesome You, a platform dedicated to helping accomplished women in the 40-50 something age range map out the next chapters of their journeys. She is also the host of the Anti-Aging Uncensored Podcast, and author of the Wicked, Ageless, and Doing Epic Sht* eBook. Jill is also a breakthrough industry conference curator, and over the last decade she’s produced Digital Health Summit at CES, Sleep Tech, Baby Tech, and Beauty Tech showcases.

To find out more, go to:

https://www.linkedin.com/in/jillrgilbert

https://www.wickedawesomeyou.com/about-1

And to access the amazing holiday gift guide mentioned in this episode, go to:

https://www.wickedawesomeyou.com/giftguide

Products mentioned in this episode:

Withings Smart Temporal Thermometer- https://www.withings.com/eu/en/thermo

Comper Smart Forehead Thermometer- https://www.amazon.com/Comper-600748082711-Smart-Forehead-Thermometer/dp/B06XKR28GY

Patchology PoshPeel™ Pedi Cure- https://www.patchology.com/collections/poshpeel-pedicure

Peach and Lily Super Reboot Resurfacing Mask- https://www.peachandlily.com/products/super-reboot-resurfacing-mask

Summer Fridays Overtime Mask- https://summerfridays.com/products/overtime-mask2

Muse S Brain Sensing Headband- https://choosemuse.com/muse-s/

Hidrate Spark 3 Smart Water Bottle- https://hidratespark.com/products/black-hidrate-spark-3

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Getting healthy is about more than losing weight, it’s also about gaining energy. When we lead healthy lifestyles, it’s easier to wake up energized and excited about running our businesses.

Most of us see exercise and eating well as something we need to do, but we never seem to get around to it. We all know we need to drink water, eat our vegetables, and get our bodies moving, but for some reason turning those things into habits is easier said than done.

As Boss Moms, we’re driven to succeed in other areas of our lives, so what’s stopping us from committing to our health? How can we change the way we motivate ourselves to stay on a healthier path for good?

In this episode, Owner of Figured Out Fitness LLC, Jennifer Nagel shares that by developing solutions that fit in with our everyday lives, we’ll be more likely to commit to our health in the long term.

If you want to stay committed, your health and fitness “why” has to be 100% about YOU and no one else. - Jennifer Nagel

Things You’ll Learn in This Episode

  • How a shift in mindset creates a sustainable health journey:Our health is a long-term asset we need to live our best lives. We have to stop thinking in terms of eating well or exercising for the sake of it. Start looking at it as a way to get the strength and energy we need to do the things we love.
  • Why we need to start small with health:As business owners, we know that small habits accumulate to big results over time. However, when it comes to our health, we tend to take an all-or-nothing approach. If we really want our habits to stick, we have to start with small, manageable, and reasonable actions that can be incorporated into our daily lives.
  • The importance of realizing there’s more than one way to be healthy:Not everyone will want to sign up for 6 CrossFit sessions in a row or stick to eating a diet of only Kale, and that’s okay. To set ourselves up for sustainable results, we have to commit to small changes that fit in with our lifestyles.
  • How to stop letting guilt hold us back from our fitness:A lot of Boss Moms want to embrace healthier lifestyles to feel connected to their old selves, but that can feel indulgent when we’re already juggling kids and careers. We have to remember that committing to our health isn’t selfish, it’s self-love, and that sets a great example for our children.

Guest Bio-

Jennifer Nagel is the owner of Figured Out Fitness LLC, and a coach and certified trainer for women over 30 who want simple fitness solutions. Through her signature 1:1 online coaching program, The Body Blueprint, and her free online community, Modern Women Getting Fit, Jennifer is here to shake up what you THINK you know about health and fitness.

To find out more and to connect with Jennifer on social media, head to:

www.therealjennifernagel.com

www.instagram.com/therealjennifernagel

www.facebook.com/groups/modernfitwomen

And to find out more about The Body Blueprint, Jennifer’s unique program that combines guided coaching and goal phasing to transform your body, visit:

www.therealjennifernagel.com/bodyblueprint

Books mentioned in this episode:

https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299

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Our world is moving away from an emphasis on accumulating possessions as a measure of success, and towards the understanding that time is the true luxury.

Having more time gives us the power to pursue the things that matter most, and an excess of stuff robs us of that luxury.

Minimalism is one of the most impactful ways to get more out of our time, especially as we head into the holiday season. This is the time people struggle the most with stress as marketing messages pressure us to buy and accumulate more stuff.

The stress of excess possessions affects our kids too. By simplifying and paring down, we make their lives better and teach them to value what truly matters.

How can we apply minimalist principles to our lives, homes, and gift receiving? How do we set the stage for our kids to see time, not possessions, as the true gift?

In this episode, I’m joined by the author of Have Yourself a Minimalist Christmas, Meg Nordmann. We discuss how to navigate the emotional side of decluttering and why intentional minimalism benefits our children and gives us the space and time to focus on what we love.

The word to focus on isn’t minimalism, it’s intentionality. It’s about trying to be more intentional about our stuff by simplifying, curating, and editing things down to what truly matters. -Meg Nordmann

Things You’ll Learn in This Episode

  • How clutter affects our children:An excess of stuff in our places causes stress and higher cortisol levels. Our children also get just as overwhelmed, if not more when their rooms and our homes are cluttered. They aren’t built to manage the cortisol levels that come with clutter.
  • The true meaning of minimalism:Minimalism doesn’t mean getting rid of things we love. It’s all about being more intentional about what we own and buy. By paring down to what’s essential and what we truly love, we experience the luxury of having more time to pursue what matters.
  • How minimalism can improve our holiday season experience:The tradition around Christmas has been built around the anticipation of gifts and getting more stuff. Through minimalism and intentionality, we can teach our children to focus more on making memories as a family, rather than what we’re going to get.
  • How to talk about minimalism with our friends and family:Don’t use the word minimalism or decluttering because it might trip them up, scare, or confuse them. Lead them to understand that having more stuff means overwhelm, stress, and a lack of time. Once they understand this, we can steer them towards experience gifts and consumable gifts instead of things that create clutter.

Guest Bio-

Meg Nordmann is the author of Have Yourself a Minimalist Christmas, a new book that was published on September 1st this year in print, ebook, and audiobook formats and is intended to be read in the fall months in preparation for Christmas. Meg is also the mother of two messy little girls who were the catalyst for her becoming a minimalist, along with her goal to achieve financial independence in order to retire early. A former newspaper and magazine journalist and editor, Meg is now a full-time mother who writes, blogs, and speaks about minimalism and creating the luxury of time to pursue the things that matter the most to her. She recently launched a podcast on this topic called Journey to Freedom that explores how minimalism and frugality can lead to financial freedom and time freedom. She’s excited to share her tips on how to have a simpler, less expensive, and more intentional holiday this season.

Visit http://megnordmann.com/book/ to learn more about Meg and her book.

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Entrepreneurs are bombarded with the persistent push to be everywhere and do all the things. This often comes from the mindset that creating more and multiplying what we sell will bring us better results

This way of thinking only causes unnecessary complexity and confusion. Doing more doesn’t increase our chances of success, it actually diminishes our impact.

Running a simple, streamlined business is the key to a chaos-free, scalable system that allows us to do what we’re passionate about more efficiently.

The key is dropping what’s not working and amplifying what is through evergreen content, automation, and honing in on the essentials.

How do we shift our mindset so we can let go of what’s not working? Why is evergreen content the key to simple stress-free scaling? In this episode, digital strategist and business coach, Brittany May shares how she helps women accomplish more in their businesses by doing less and amplifying the right things.

Things You'll Learn In This Episode 1. The power of evergreen:
Evergreen content and products allow us to leverage something we put our heart, knowledge, skills, and soul into once, and get it to do the work for us over and over again. Leveraging evergreen beats starting from scratch every single time, and it gives us the time to really hone in on what’s working. 2. How to determine what we need to eliminate:Our feelings about what’s truly working in our businesses might lie to us, but the numbers never lie. By paying attention to our metrics, it quickly becomes clear what’s getting results, what needs improvement, and what we need to eliminate to amplify our impact. 3. Why consistency without insight creates frustration:The key to a simple and streamlined business is not consistency for consistency’s sake. We’re told to be consistent to build a successful and profitable business, but there’s a caveat. If we’re consistent in the wrong thing, we waste our precious time and effort. What makes the biggest impact is being consistent in the things that actually work and serve our businesses.

Guest Bio-

Brittany is a digital strategist and business coach for women entrepreneurs focused on helping them create smarter systems to scale simply. After running her first seven-figure business (the wrong way!) and having it take over her life, she is now passionate about helping moms structure their businesses in a way that is not only profitable but in a way that works FOR them and their families!

For more information, visit https://www.simplyhappylife.com/ for more information and to sign up for Brittany’s Accomplish More Masterclass. You can also follow @simplehappybrittany on Instagram.

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The world of entrepreneurship is dominated by masculine energy. For female entrepreneurs, learning about business from the perspective of masculine energy can cause burnout, self-sabotage, and not running our businesses on our own terms.

Masculine and feminine energy clash because they are distinctly different. Facing this clash internally often leads to us feeling disconnected and misaligned with our own businesses. It can also make us struggle to find a pricing model that is true to what we care about.

How can we run better businesses and lead happier teams by leading with feminine energy? What are some of the key parts of feminine energy we can bring into our businesses? How can we set boundaries from a feminine energy perspective?

In this episode, I’m joined by entrepreneur, DEI educator, and CEO of The Digital Market.co, Jocelyn J. Kopac. She shares how to improve our businesses by changing the energy we lead them with, and how that helps us create a more aligned financial model.

Things You’ll Learn in This Episode

  • How pricing structures affect how we feel about our businesses:If we don’t believe in the pricing structure and the financial model we’re using to scale our businesses, we may end up sabotaging ourselves and our businesses. Instead of pricing according to everyone else’s model, we have to find the model that’s in alignment with our values.
  • How to establish a pricing structure that aligns with our energy:Our pricing shouldn’t be about charging for our time, it’s about charging our worth. No one can ever pay us enough for our time because it’s too valuable. Charge according to your values, boundaries, and how much time you can spend on a task. Charging by account, rather than by the hour, also gives us the time and space to nurture our projects without feeling overwhelmed.
  • What stops women entrepreneurs from setting more boundaries:Feminine energy prioritizes helping others, and as a result, many women end up feeling guilty for setting boundaries. Boundaries can also feel harsh if we’re viewing them from a masculine energy perspective. It is possible to create boundaries that don’t exclude, eliminate, or reject people.
  • How to identify the activities we should be outsourcing:It’s easy to slip into the habit of overworking ourselves when our energy is driven towards helping others. To avoid taking on too many tasks, keep a record of every activity done in a day and rank them in terms of enjoyment. After 2 weeks, we’ll have a good idea of what we should be delegating to others.

Guest Bio-

Jocelyn J. Kopac is the CEO and Strategist at The Digital Market.co. A serial entrepreneur, Jocelyn started her first business at the age of 7. Knowing from a young age that running and growing businesses would be a huge part of her future, today she is also a business coach who helps leaders become confident in their growth plans, make sales, and build an audience through unfettered honesty, positivity, and doable strategies. Her ingenuity and positive attitude represent true leadership, but she attributes a lot of her success to the power of abundance, paying it forward, and a great cup of coffee.

To learn more about Jocelyn’s agency visit https://thedigitalmarket.co/. To sign up for her Business Readiness program visit https://www.jocelynjkopac.com/program/ and follow @jocelynjkopac on Instagram and Facebook.

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Virtual assistants are in high demand because they provide an important service to busy entrepreneurs. Working as a virtual assistant is also a gateway to your own entrepreneurial journey. It prepares us for launching our own products and building businesses that fulfill us and give us freedom.

Some of the most successful online entrepreneurs started out as virtual assistants and worked their way up to become CEOs in their own right.

Offering our services online allows us to uncover what we’re good at, what we love, and where we can offer the most value. This allows for us to build something that will make an impact. How do we get into the world of virtual assistance? What kind of services can we offer?

In this episode, I’m joined by Abbey Ashley, founder of The Virtual Savvy. She shares how she went from VA to CEO, and how she found success by focusing on one product.

The best way for me to make money is to improve on the things I already have, instead of creating new things. -Abbey Ashley

3 Things You’ll Learn in This Episode

  • There is a huge market for VAs:As businesses grow, it stops making financial sense for the owner to spend their time on tasks that don’t make more money or move the business forward. More and more entrepreneurs are realizing they need help, and the virtual assistant niche is thriving as a result.
  • How to go from generalist VA to niched down entrepreneur:Being a VA is an entry point to offering services online. It gives us the launching pad to figure out the problem we can solve, which becomes the service we offer. Starting out as a generalist allows us to attract clients, build our confidence, and then we’ll start seeing what we’re good at. Gradually that will lead to the development of a valuable service.
  • How building upon one product/service gives us time freedom:It takes longer to get traction on a new product and marketing avenue than it does to pour our time and effort into perfecting a product that already exists. By pouring fuel on a product and service we already have, we can prioritize better, maximize our time freedom, and build something that has long-term value.

Guest Bio-

Abbey Ashley is the Founder of The Virtual Savvy. She helps aspiring virtual assistants launch and grow their own at-home business from scratch. Abbey started her own virtual assistant business as a new mom and was able to double the salary from her full-time corporate job, working only 20 hours a week... in just 30 days! She's since gone on to grow a seven-figure business and retire her husband ALL from her at-home business. It's now her passion to help others start their own VA business so they can taste the freedom and flexibility of entrepreneurship as well.

To register for Abbey’s free training on Becoming a Booked Out Virtual Assistant visit https://boss-mom.com/abbey/.

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Many of us would love to make a bigger impact on more people, but we aren't sure how. The great news is that our habits and choices as consumers are some of the biggest ways we can be impactful today.

There are emerging businesses that are becoming the supplier and marketer for amazing products made by talented people in third world countries.

How can we adapt our consumer behavior to make a bigger impact? As entrepreneurs, what can we do to bring about meaningful change in people’s lives? And how can we reward good work?

In this episode, Founder and Executive Director of Purse & Clutch, Jen Lewis shares how she is making a difference in the world one purse at a time.

We are connected to the people that make our stuff, even if we don’t know it. Shouldn’t we have a story attached to our belongings? - Jen Lewis

3 Things You’ll Learn in This Episode

  • The importance of taking baby steps:We might not have the resources to impact 100 people today, and that’s okay. Focus on helping one person at a time and ultimately, all our efforts will add up.
  • How to create positive change as a consumer:We’re all connected to the people who make the products we buy. When we support “slow” businesses that prioritize expertise and quality over mass-produced items, we’re contributing towards someone’s sense of purpose.
  • Why we should focus on celebrating good work:For entrepreneurs thinking of partnering with local artisans, it’s important to remember we’re not doing so for charity. Instead, we’re doing it to support skilled craftsmanship and amazing work.

Guest Bio-

Jen Lewis is the Founder and Executive Director of Purse & Clutch, a slow fashion brand working to create sustainable jobs for men and women in developing countries - starting from the raw materials and ending with the consumer carrying the most beautiful bag in the room. Jen holds a degree in Chemistry and a Master’s degree in Leadership & Ethics, and in her spare time she enjoys vegetable gardening from seeds with her 2 ½ year old daughter, despite mixed results.

To find out more, visit:

www.purseandclutch.com

www.instagram.com/purseandclutch

www.pinterest.com/purseandclutch

www.facebook.com/purseandclutch

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In over ⅔ of US families, women manage the household budget. While we’re good at the budgeting aspect and making sure everything is good month-to-month, we struggle with long-term planning, thriving, and creating financial freedom.

Money is tied into absolutely everything we do, and when we have kids, this is amplified. We have to provide for them, but we also have to teach them to nurture a healthy view of money. This starts with us and what we believe and put into action financially.

It’s impossible to teach a healthy financial mindset and be effective at our financial planning if we have underlying limiting beliefs and a scarcity mentality around money.

If we can get control of our money mindset and align our money with our values, we’ll be able to afford the things we want in our lives and plan for the future.

How do we overcome the financial hang-ups, fears, and mindsets that hold us back? What are the things moms need to know about money and how we talk about it with our children?

In this episode, I’m joined by the founder of Smart Money Mamas and the online summit, Mamas Talk Money, Chelsea Brennan. We discuss the upcoming 2020 summit, and how we can cultivate a thriving money mindset.

When our kids grow up hearing “we can’t afford that”, it creates a scarcity mindset. -Chelsea Brennan

3 Things You’ll Learn in This Episode

How to create an empowering, thriving money mindset:Many of us feel a sense of helplessness around money, and that we aren’t in control of it. Even if we aren’t financially stable yet, it’s important to remember that we have autonomy in our choices with money. If we feel like our financial circumstances just happen to us, we’ll never be able to empower ourselves or our children.

Why money is a form of self-care:On a societal level, women have been conditioned to not value things that benefit us because we’re often so focused on taking care of everyone else. The side effect of this is a deeply ingrained scarcity mindset around money. By overcoming it, we can get rid of our mental and emotional blocks around money and allow it to be a positive in our life, not a negative.

The impact of a negative money mindset:Our budgets won’t work if we’re still viewing and relating to money through the lens of scarcity and struggle. No money strategy can overpower an underlying limiting belief. If we want to improve our money situations and teach our children the right lessons about it, all our strategies have to start with how we think and feel about money.

Guest Bio-

Chelsea is the founder of Smart Money Mamas and the annual online summit, Mamas Talk Money. An ex-hedge fund manager turned financial educator, Chelsea helps moms connect with all aspects of their money in a way that lets them overcome emotional blocks, identify what they most want, and create the healthy money habits that will help them achieve their goals while modeling positive money relationships for the next generation.

For a free ticket to Chelsea’s online summit, Mamas Talk Money visit https://boss-mom.com/money

Check out Chelsea’s money quiz here http://mamastalkmoney.com/quiz/.

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Building Boss Mom over the last 6 years has been an adventure, to say the least. I created a video a little while back that shared how I built Boss Mom and the lessons I learned along the way in hopes that it helps you see that anything is possible and to help you reach your goals faster than I did.

I walk you through the different decisions and phases of building the community and business and what worked and what didn't. I want you to come away from this episode feeling empowered to build a life and business that aligns with you and your dreams.

Successful entrepreneurs don't worry about the 80% that doesn't work, they leverage and scale the 20% that does work. -Dana Malstaff

Things You’ll Learn in This Episode:

When you give people permission to be who they are and create a feeling of belonging for them, you build trust.

The only difference between you and the people who seem to have it figured out is that they keep going and never give up, even when things don’t go according to plan.

You have what it takes to create a business that you care about, a well- run space where you can nurture people and create a community and sense of belonging.

When we create a system and everyone who comes into our world takes the same journey, that creates consistency. Once we have consistency, we can scale, track results, and see what’s working.

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The past few months have forced us to deal with major instability, and it has thrown many of us into a flat spin. However, it’s important to understand that even when we’re not facing a pandemic, uncertainty is inevitable.

Any time we go through a life-changing event, be it a pandemic, a relocation, or even a divorce, we’re faced with a lot of external factors. As a result, many of us end up feeling powerless. Is there a way to change that?

When we change the way we think, we can change the way we feel. We may not be able to control events unfolding around us, but we can decide how we’ll deal with them. How can we stop reacting to issues beyond our control and start responding to them instead?

In this episode, Certified Life Coach and author of Create Your Calm: A Guilt-Free Journey to Peaceful Motherhood, Stephanie Nichols shares how to use life-altering moments as a catalyst for growth.

We can't change what's happening around us, but we can make decisions about how we think about it. That's where we get our control back. -Stephanie Nichols

3 Things You’ll Learn in This Episode:

How to get better at managing emotions in a difficult situation:

It’s easier to manage the way we feel when we know how we feel. We have to check in with ourselves more regularly and acknowledge our emotions.

The importance of acceptance:

When we resist accepting what’s going on around us, we end up allowing it to affect us even more. The sooner we accept reality for what it is, the sooner we can move on.

How to turn life-changing events into a win:

When faced with uncertainty, we need to think about what we want to create for ourselves. We may not always have the power to control what’s happening around us, but we do have the power to use the situation to our benefit.

Guest Bio-

Stephanie Nichols is a divorced mom of two young boys, author of the book Create Your Calm: A Guilt-Free Journey to Peaceful Motherhood, and Certified Life Coach for Divorced Moms. She works one-on-one with moms who are ready to flourish after divorce by helping them create a future they can look forward to. Stephanie is known for her passionate personality and telling it like it is while using a gentle approach to help clients get unstuck and make sense of the world. She helps her clients overcome the natural self-doubt and despair they experience trying to navigate life alone, parenting solo, making decisions on their own, feeling overwhelmed, and worrying about their future. Stephanie is passionate about creating a world where divorce is not viewed as a failure, but as a catalyst for growth and a source of resilience and strength.

To find out more, go to

https://www.stephanie-nichols.com/

https://www.facebook.com/StephanieNicholsCoaching

https://www.amazon.com/Create-Your-Calm-Guilt-Free-Motherhood/dp/1733623817

To take advantage of Stephanie’s 1:1 Coaching Program ‘Flourish After Divorce’ - 6 month package 24 weekly sessions, head to:

https://www.stephanie-nichols.com/work-with-me/

And to join Stephanie’s safe, connected space for divorced moms, go to:

https://www.facebook.com/groups/FlourishAfterDivorce/

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When the whole world was put into quarantine, parents were thrust into homeschooling literally overnight. Taking on the job of educating our kids full-time can seem nearly impossible at first, especially alongside running a business. However, these last few months have shown that it’s very doable, and something the whole family might prefer.

Our assumptions and suppositions about homeschooling have been shattered as we’ve discovered various benefits and advantages of it, so much so that many parents have considered switching to homeschooling completely.

What are some of the positives of homeschooling that our kids miss out on in conventional schools? How do we balance being a teacher, parent, and business owner without burning out?

In this episode, I’m joined by entrepreneur, homeschooling expert, education consultant, and the founder of Surviving Homeschool, DeLise Bernard. We talk about why so many families are seeing the benefits of education-from-home.

3 Things You’ll Learn in This Episode

How homeschooling expands the opportunity for learning:

The school curriculum can be limiting for kids, especially those that are gifted in unique ways. Through homeschooling, we get to build on what our kids are good at or interested in and lean into that outside the confines of class schedules.

How kids can still have social interaction while homeschooling:

Homeschooling our kids isn’t as disconnected and isolated as people think. There are opportunities for them to connect with other kids through learning pods and groups, and to get taught by people who are experts in their own respective fields. Our kids can still have a strong social aspect to their lives without going to school.

Why homeschooling can actually be better for entrepreneurial parents:

For many boss moms, our concern around homeschooling is the worry about not having enough time to balance parenting, our businesses, educating our kids, and taking care of things at home. With the right resources, tools, and scheduling techniques, it’s doable and it can actually work better for our families.

Guest Bio-

DeLise Bernard is an entrepreneur, homeschooling expert, education consultant, and the founder of Surviving Homeschool. While she and her husband have co-led their health management company, Beyond Excellence, for over 15 years, she’s also the founder of Surviving Homeschool, a community that supports working families thrust into schooling from home. Providing practical “survival tips”, cataloged educational resources, and ongoing encouragement to over 6800 members, the team offers community and connection in a time of social distancing. Her advice has been featured on ABC, CBS, The New York Times, The Chicago Tribune, and The Washington Post, as well as various podcasts, education websites, and popular parenting blogs. Her family’s homeschool was also recently showcased in a George Washington University student-produced documentary for the school’s Masters program.

For more information, visit https://www.survivinghomeschool.com/ and https://www.facebook.com/groups/1116125115410985.

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Keeping kids entertained has never been easy, and COVID-19 has only added fuel to the fire. How can we keep our children busy while we’re working from home, without adding even more to our plates?

While increasing screen time may sound like an easy fix, that comes with its own challenges. We want our children to be learning valuable skills, and for that, we can’t rely on screens alone. Is that even possible when we’re already juggling homeschooling and our businesses?

Luckily, we don’t have to do it all on our own. With the help of subscription boxes, we can simplify almost every area of our lives, including keeping our kids entertained and their minds nourished.

In this episode, Founder and CEO of Peaceful Play, Stephanie Anderson explains how to keep children engaged with educational activities while we work from home.

When kids are bored, we often end up giving them screen time to entertain them, but if we want to teach our children problem-solving skills, they need to be creating. -Stephanie Anderson

3 Things We Learned From This Episode Why we need to create creators:The world we live in thrives on consumerism, but our kids shouldn’t only be consuming. We need to encourage them to create through educational activities.

How to keep kids engaged for longer:Children lose interest easily, so we can’t just offer them a box of activities hoping they stay engaged. Link the activities to a story so they’re fully involved in every creative task.

What children learn from interactive activities:When our little ones do hands-on activities, they’re pushed to think outside the box. These problem-solving skills are helpful well into adulthood, so by encouraging them to be creative from a young age, we’re setting them up for a lifetime of success.

Guest Bio-

Stephanie Anderson shows moms who work from home creative ways to keep their kids playing so that they can make time to work from home. As an entrepreneur’s wife and mom of three, Stephanie is obsessed with raising creators, not just consumers. She is the founder of Peaceful Play, a community and resource full of tools to help parents who want to raise entrepreneurial-minded children, and Peaceful Play Box, a subscription box of creative, independent activities for children ages 3 - 7.

To connect with Stephanie, head to:
https://www.instagram.com/getpeacefulplay/
https://www.facebook.com/GetPeacefulPlay/
https://www.youtube.com/c/peacefulplay?sub_confirmation=1

And to order the Peaceful Play Box seasonal subscription box of independent play activities for kids ages 3-7, head to:
https://www.PeacefulPlayBox.com/

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We’re guaranteed to hit a ceiling at some point if we’re just trading hours for dollars. We have to stop limiting ourselves to just one income stream, especially if that stream depends on our constant attention.

Online courses are a key way for entrepreneurs to make money with relatively little input, because once they’re created we can continue to sell them for years to come. That being said, for the best results we have to think about our marketing strategies.

How can we promote our courses effectively, so we can make money from the same content over and over again? Is there a way to make our launches more seamless?

In this episode, CEO of Collaborate.Work, Bevin Farrand shares the secrets to a successful course launch.

Have an overarching plan. It’s easier to shift things around when you know what you’re going to do. -Bevin Farrand

3 Things You’ll Learn in This Episode

The importance of knowing what we’re working towards:

When creating a product, it’s vital to have an overarching goal in mind. Be conscious of what’s being created and what we can expect to see as a result.

How to stop leaving money on the table:

Every piece of communication we share about our products brings in revenue, so by forgetting to send even one email, we’re losing money. To combat this, plan communication strategies in advance. Planning doesn’t mean we’ll never miss anything, but it does make it less likely.

How to build a buzz around our courses:

To generate attention for our launches, the content we share in the build-up needs to tell a story. Seeding the product hooks our audience so by the time we launch, we’ve already got willing customers.

Guest Bio-

Bevin Farrand is the CEO and Head Cat Herder of Collaborate.Work, which works with small business owners, entrepreneurs, and mid-size corporations to get their ideas out the door and into the world. As the former Brand Director of Boom! by Cindy Joseph and Smart Marketer, she's led dozens of product launches and promotions generating 20MM+ annually. She's also developed online courses and summits, as well as executed launches, for I Will Teach You to Be Rich, Evolving Wisdom, and several entrepreneurs. She is passionate about supporting her clients to create businesses that enrich their lives. Her favorite and most demanding "clients" are her three-year-old daughter and one-year-old son.

To find out more, go to:

https://www.facebook.com/collaboratework

https://www.instagram.com/bevinfarrand/

https://www.launchsecretsroadmap.com/special-offer40699042

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The feeling of being busy fills most of us with a sense of accomplishment, but we need to remember that constantly being busy doesn’t always mean our businesses are growing. In fact, most of the time it’s the exact opposite.

The momentum trap tricks us into believing we need to work round the clock to see results, but that only holds us back. When we dedicate all our business hours to client work, we lose time that could have been spent building authority in our markets.

How can we pull ourselves out of the momentum trap and get to a place where our businesses succeed without needing constant tweaking? Can we ever reach a point where our businesses generate revenue without our input?

In this episode, I share how to escape the momentum trap that keeps our businesses in one spot.

The momentum trap is sustaining what you already have. Spend your time growing so you systematically get bigger results. -Dana Malstaff

3 Things You’ll Learn in This Episode

Break the cycle of spending hours coming up with one-on-one solutions for clients. Acknowledge that tons of consumers are facing the same challenge and create one piece of content to serve them all.

We’re never going to be the only entrepreneurs in our space, but that doesn’t make what we do any less valuable. Once we believe our uniqueness is what separates us from others in our areas of expertise, we can work on creating something sellable.

Date-driven content limits the reach of our products. Instead of creating solutions to date-specific problems, focus on finding a frustration people experience all year round.

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For many of us, the idea of blogging professionally feels like a distant daydream, or something that we’re too late to the party for. Thanks to the increased number of people online at the moment, it’s more attainable now than ever before.

The perks of blogging might not always include living the life of an Instagram influencer, but it does offer a lot of freedom and financial reward. With more than one way to monetize content, blogging gives us the opportunity to design the lives we want to live.

What does a career in blogging look like, and how do we know if we’re a right fit for the job? Do we need to have a writing background to create successful content?

In this episode, Founder of the Root + Revel food and wellness site, Kate Kordsmeier shares how to start a successful blog.

If you enjoy providing service and value to the people who come to you for advice, consider a career in blogging. -Kate Kordsmeier

3 Things You’ll Learn in This Episode

  • How to know if blogging is a good choice for usThere are no specific requirements for a career in blogging, but there are clues that tell if we’ll be successful or not. As a general rule, if people regularly ask our opinion on particular topics, we have some kind of expertise they want to learn from. Seize the opportunity!
  • Why we need to shift our perception of what a blog isBlogs are traditionally done in a written format, but there’s no need to limit ourselves to one medium. Whether we’re writing a post or sharing advice in a video or podcast, the most important thing is to find what works for ourselves and our audience.
  • How to grow our audienceWhile instagram is a great place to draw attention to our blogs, be careful of spending too much time on social media. To make sure content is seen by as many people as possible, focus on SEO and Pinterest.

Guest Bio-

Kate Kordsmeier is a writer, educator, and creative entrepreneur. After almost a decade as a freelance journalist, Kate founded Root + Revel, a holistic wellness blog with a focus on mind-body-soul health. Once the blog blossomed into a 6-figure business, she started the The Six-Figure Blog Academy, a digital course dedicated to helping others start their own profitable businesses. Kate is also the host of the Success with Soul Podcast.

To find out more, head to:

https://katekordsmeier.com/

https://rootandrevel.com/

https://www.instagram.com/katekordsmeier/

https://www.instagram.com/rootandrevel/

https://www.facebook.com/groups/katekordsmeier/

https://www.katekordsmeier.com/6fba

And to sign up for the free webinar mentioned on this episode, head to:

katekordsmeier.com/bossmom

Other products mentioned on this episode:

https://katenorthrup.com/

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Chronic illness and regular health issues can make our lives feel unstable, especially when it comes to our work, our businesses, and our ability to create things that are meaningful and impactful.

It can seem like it’s impossible for us to build something that supports us while we’re contending with bouts of illness. Many smart, capable, and creative ladies feel defeated by this, but health issues don’t have to get in the way of our dreams.

It is possible to work for ourselves, earn income even during downtimes, and run an operation that fits into the rhythm and flow of our lives. By building a simple business that runs on evergreen products, we can have success without compromising our health.

How is an online business a great solution for dealing with health issues? How can creative people turn their passion into a successful, simple business?

In this episode, I’m joined by the owner and the designer of Oksancia Textile Design Studio and School, Oksana Pasishnychenko. She shares her inspiring story and how online businesses empower people with chronic illnesses.

More people should seek to build simple businesses that they work hard at, but can also have flexibility and freedom with, because life is unpredictable. -Dana Malstaff

3 Things You’ll Learn in This Episode

How your creative passion can turn into a great businessMany people wonder if artistry, illustration, and creativity can be turned into a business with stable, recurring income. Through coaching, training, and course content, we can leverage our creativity, teach and impact others, make money, and scale what we do.

The danger of a launch-based businessGoing from launch to launch is incredibly draining and stressful, and if you’re already dealing with a health issue, or even the stress of lockdowns alone, they aren’t a good idea. An evergreen model allows you to work on perfecting and honing in on that one thing which gives you stability.

How online businesses are great for working with health issuesA scaled up online business that’s based on selling evergreen course content allows you to build something that won’t suffer instability when health issues cause downtime. It also means you won’t have to compromise on how much much you earn, and you won’t have to force yourself to work when you’re not feeling well.

Guest Bio-

Oksana is the owner and designer of the Oksancia Textile Design Studio and School. Her passions are to design unique fabric and products and to teach fellow artists how to start and grow a lifestyle business designing and selling digital repeat pattern designs.

Oksancia illustrated 2 published children's books, and the products with her designs were for sale at Best Buy, Barnes and Noble, Amazon, and CVS pharmacy. She created a portfolio of more than 10,000 vector illustrations and designs, and collaborated on more than 100 client custom design projects.

Oksana is a happy wife of an amazing man and a mother of a sweet little girl. Together we love to cook, make arts and crafts, read funny books, and travel while collecting creative inspiration and adventures. For more information and to access Oksana’s free webinar on starting your own creative business visit www.oksancia.com

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It is common to think that starting your own business will take time away from your children, but many of the most accomplished entrepreneurs will tell you that nothing is more fulfilling than taking the entrepreneurial journey with their children.

It’s a powerful opportunity for us to create something that is special and valuable, while also teaching our kids powerful tools like resilience, problem-solving, creativity, and discipline.

By building a business with them, we give our families something they will carry with them well into adulthood. I’m joined today by a father who has done just that, along with his two daughters.

How did they create a business as a family? What are the most valuable lessons they’ve learned along the way? How can we create an entrepreneurial environment in our homes, especially with lockdowns? In this episode, I talk to Avi Arya and his daughters Raya and Aviana who share their incredible story.

What you create with your family creates long-lasting value. -Avi Arya

3 Things We Learned From This Episode 1. How entrepreneurship teaches valuable life skillsPracticing entrepreneurship with our children teaches them more than just the practical skills of running a business. It shows them the power of problem solving and how to be resilient. It helps them to see that there’s always a solution. 2. The beauty of combining family and businessIncorporating our children into our entrepreneurship brings so much meaning to what we do. Our work becomes a true labor of love and the perfect combination of work and family. This makes for a more fulfilling and rewarding endeavor. 3. The link between entrepreneurship and positive impactAt the core of our entrepreneurial endeavors is our desire to help others. Our children can do the same through inspiring their friends and peers to love themselves and be confident in themselves. This is such an important message for young and old alike.

Guest Bio-

Avi Arya is an entrepreneur and the father of 2 beautiful girls, who he runs a business with. He is a streetcar racer, turned hotelier, and now a social media marketer. He is the founder of the Internet Moguls and the author of the 'Internet Moguls of the World'. Avi’s business with his daughters Raya and Aviana includes a podcast, a YouTube channel, an online summit, and a coffee table book.

Visit Avi Online: Instagram / YouTube / Facebook / Facebook Group /

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When we’re surrounded by cluttered countertops and messy living spaces, it can take a toll on our emotions and our minds. Often, we end up feeling overwhelmed by the mammoth task of clearing it all, unsure of where to even begin.

That being said, the process of decluttering a home is about more than a cleaner house. When we don’t have the option of hiding behind hours of tidying, we’re forced to deal with what’s really going on in our lives.

Cleaning the house and organizing gives us an opportunity to decide what truly makes us happy. Why hold onto things that make us feel anything less than amazing? What does clutter tell us about how we feel? How do we decide what to keep and what needs to go?

In this episode, Founder of Motherhood Simplified, Krista Lockwood shares how to declutter our homes and our lives.

Strip away the unnecessary objects you’re holding onto, so you can spend more time with the things you love. -Dana Malstaff

3 Things You’ll Learn in This Episode

  1. Why tidying is about clearing both internal and external baggageWhat’s going on around us physically is almost always a reflection of what we’re dealing with internally. Be mindful that decluttering is an emotional experience, and when we free up space in our homes, we also free up space in our minds.
  2. How fear of lack holds us back from a decluttered spaceWhen we hold onto items due to fear of not being able to afford them in future, we’re tapping into a scarcity mindset. Change the narrative by asking “what is this taking from me?” rather than “what if I can’t get this later on?” If we’re sacrificing joy by keeping something, it’s simply not worth it.
  3. What we should be removing from our space todayWhen we start our mornings feeling like nothing in our closets fits us or makes us feel good about ourselves, that sets a negative tone for the rest of the day. We have to stop holding onto things that don’t make us feel our best.

Guest Bio-

Krista Lockwood is the Founder of Motherhood Simplified, where she teaches decluttering for moms who don’t want to be full blown minimalists. In 2013, she and her husband moved from Alaska to Florida with only one suitcase each. While she doesn't believe you need to go that extreme, she has been able to master the balance of having enough, but not too much. Krista strongly believes we all have what it takes to create the lives and homes we want, no matter what that looks like. On top of her courses offered on decluttering, Krista is the host of the Motherhood Simplified Podcast.

To find out more about Krista, head to:

https://www.facebook.com/groups/2010014145929427/

http://motherhoodsimplified.com/

http://motherhoodsimplified.com/podcast/

And if you’re looking to declutter your home start to finish, the easiest way possible, visit: http://motherhoodsimplified.com/ds

Resources mentioned on this episode:

Nurturetoconvert.com

Essentialism: The Disciplined Pursuit of Less by Greg McKeown https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137382

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Far too often, we’re held back from pursuing great opportunities because we’re focused on what’s in our bank accounts, and not what’s in our hearts.

If we see opportunity only through the lens of financial scarcity, and not faith, we’ll always feel like there isn’t enough money. Our mindset around money has to shift from one of fear and lack, to a mindset of openness and positivity.

Easier said than done, but it is possible! It starts with training ourselves to believe there is abundance all around us.

How can we stop letting the numbers in our bank accounts dictate our business moves? What is the spirit of awareness and how will it boost our businesses?

In this episode, Revenue Master Coach, Sherri Somers shares how to overcome a mindset of financial lack, so that we let faith guide our dreams instead.

Success is all about the right mindset. If you condition your mind, the practical stuff comes naturally. -Sherri Somers

3 Things You’ll Learn in This Episode

  1. How to make moves based on mindset, not money
    The second we make moves based on the number in our bank accounts, we become inconsistent and less effective. It’s better to lead with mindset, so we’re not focused on what’s lacking.
  2. How to identify opportunities for connecting to human capital
    There is always someone in our audience who knows how to help us get to the next level. If we’re too focused on not having enough money, we’ll miss out on the human capital we can tap into for free.
  3. How to handle lack of support from loved ones
    Sometimes our loved ones will be slow to support our dreams, and it can take a toll on our drive. We should never take it personally or interpret it as a sign not to go after our dreams. Their reservations are based on their fears, not our abilities.

Sherri Somers is a revenue attraction coach, and she’s more than just a business builder. She is a confidence builder with bold opinions. She offers effective revenue strategies for helping YOU reach your “HIGHEST SELF” and setting a PACE to develop High-Self Performance. Her animated personality and true to life look is perfect for financial industry and authority marketing training. She has a story of a humble beginnings, a former officer who left law enforcement to help women experts in the financial industry become the authority. Today, Sherri helps those experts make 2k or more, consistently.

To find out more about Sherri, visit:

https://itssherri.com

https://www.facebook.com/iTssherrisomers/

https://www.instagram.com/itssherrisomers/

https://www.linkedin.com/in/itssherrisomers/

https://twitter.com/iTssherrisomers

bit.ly/FREE30LiveStreamIdeasNow

You can also email her on info@itssherri.com

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One of the ways we create a more fulfilling and joyful life is through a career that we’re passionate about. That said, it can be difficult to get excited about the work we do when it feels like an obligation or a chore.

When we actively choose to do something, we will feel fired up for it more consistently. Having a side hustle is a great way to refresh our love for what we do in a meaningful way. To make it even better, we need it to be specialized or niched down.

How do we go beyond something general, to a side hustle in a great niche? Why does this help us feel more fulfilled at work?

In this episode, CEO of Side Hustle Teachers and Founder of the Edupreneur Academy, Stacey Ogden shares how to start a niched-down side hustle that reignites our passion for work.

Don't make the mistake of trying to talk to everybody. Your business should be what you want it to be, not just what it can be. -Stacey Ogden

3 Things We Learned From This Episode 1. How to narrow our focus to only the people we’re excited to serveMany people struggle with wanting to help everyone. But if we want to create successful businesses, we have to narrow down our focus because it helps us connect with people who really love what we do. 2. How to stop apologizing for not helping everyoneTo create a niche, we have to narrow down the group of people we want to serve until we have a clear picture of our ideal client. Once we’ve done that, we have to be unapologetic about what we offer and what we don’t. 3. How to build a referral network to help the people who aren’t in our nicheIt can be difficult to say no when someone outside our niche asks for our assistance, but we can still help the client without broadening our scope. Building a referral network allows us to say “Yes” by introducing other products and services, without getting off track in our side hustle.

Guest Bio-

Stacey Ogden is the CEO of Side Hustle Teachers and founder of the Edupreneur Academy. She has built a community of more than 4,000 educators supporting each other on their entrepreneurial journeys and helped dozens of teachers start and grow profitable side hustles, all while maintaining her full-time teaching job. That’s right - she walks the talk.

To find out more about Stacey, head to:

sidehustleteachers.com

facebook.com

instagram.com

linkedin.com

Stacey’s Edupreneur Academy is a membership program for teachers who want to start or grow a side hustle while still being the boss in the classroom. Learn more at members.sidehustleteachers.com

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How can we create great content that not only sells a product, but makes a massive impact on our audiences?

When we think of memorable marketing, most of us are likely to feel overwhelmed. How do we even begin to craft something that people resonate with, for years to come?

Most of the time, the best ideas come from the moments we separate ourselves from daily tasks and allow our minds to wander.

In this episode, Co-Founder and Chief Creative Officer of Harmon Brothers, Daniel Harmon joins me to discuss how memorable marketing campaigns come to life.

There is so much value in boredom. Some of the best ideas come from white space. -Daniel Harmon

3 Things You’ll Learn in This Episode

Become the customer

To market a product the right way, we need to use it ourselves to see what sets it apart. We have to become genuinely passionate about it. Remember, nothing sells better than the truth.

Relax

The best ideas tend to come to us when we’re relaxed. Do enough work beforehand so that when we’re in a state of relaxation, our brains can fill in the blanks.

Go out and experience culture

When we’re passionate about what we do, it’s easy to slip into a cycle of only consuming information related to our businesses. Go out and see what the audience is doing; otherwise, we risk repeating what everyone in our space is already doing.

Guest Bio-

Daniel Harmon is the Co-Founder and Chief Creative Officer of Harmon Brothers, the advertising agency behind the most viral ads in internet history. Under Daniel’s creative direction, the agency’s groundbreaking ads have collectively driven more than 1.5 billion views and over $400 million in sales. Daniel was actively involved in revolutionizing the way products are marketed, having helped write and creatively direct a campaign for Poo~Pourri- and today, he is also the host and creative teacher at Harmon Brothers University, a new school for creators seeking to learn the Harmon Brothers method.

To find out more about Daniel and Harmon Brothers, head to: https://www.linkedin.com/in/danielharmon/

https://harmonbrothers.com/home

Harmonbrothersuniversity.com

Books mentioned on this episode:

Essentialism: The Disciplined Pursuit of Less by Greg McKeown https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137382

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There is so much fear and uncertainty in our current reality that it’s easy to be caught up in a panic, but we should be using this time to take stock of our lives and our businesses as they are, and how we want them to be. Is it possible to make the most of this period?

While it’s normal to feel worried about the future, it’s also important for us to live in the moment and think about how we want to look back on this time. How can we build memories for our children so they can remember this period?

By choosing to slow down, assess our goals and embrace the changes we’re going through, we can make quarantine something to remember for the right reasons.

On this episode, music therapist and Founder of veredmusic.com, Vered Benhorin shares how to make the most of life in quarantine.

Do your best to create memories of this time with your children- and not just through photos and videos. Take a few moments to improvise vocally and create songs for your children. -Vered Benhorin

3 Things You’ll Learn in This Episode

Take a moment to assessWith the world on pause, we finally have a moment to think deeply about who we are. Take advantage of the lull we’re going through to assess where we are, and where we want to be.

Bond through musicMusic is a great way to form bonds with the people closest to us, so take a moment each day to improvise vocally. Sing a little song about our current reality; our kids will remember this for years and may even pass it on to their own children.

Embrace the changeWhile the changes we’re seeing in the world are unnerving, it’s times like these that force us to take our businesses to the next level. Instead of trying to get back to the way things were, use this time to adapt to our new reality and keep moving forward.

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When sadness becomes a daily, persistent experience that isn’t dramatically terrible, it can turn into stable misery. We can get so used to being unhappy, it becomes a bearable normal, even though it’s not healthy or fulfilling.

The good news is, we do have the power to move ourselves out of this place, and we can make our lives more fulfilling and joyful. But until we recognize and honor the things that need to be healed, they will keep showing up in our lives and impact how we show up in all our relationships.

In order to get out of stable misery, we need to be willing to dive into the things that trigger us, and work on moving towards joy step-by-step.

How can we identify stable misery in ourselves? Why should we explore the things that trigger us? In this episode, psychologist and family empowerment coach Dr. Lynyetta G. Willis, joins us to discuss the tools we can use to overcome triggers and unhealthy patterns.

Anything that you’re avoiding in your own personal journey is going to inevitably in some way, shape or form, be passed on to your kids. -Lynyetta Willis

3 Things You’ll Learn in This Episode

The 4 Horsemen of ParentingPain, blame, shame and avoidance are some of the negative experiences we might have faced in childhood. These things can make us feel unworthy, not good enough, and thinking that our voices aren’t important enough. These horsemen will gallop with us into adulthood and even into parenthood and need to be addressed.

Going from sadness to joy is a process, not a sudden changeGetting out of stable misery is not like a light switch, it’s more of a dimmer switch. We’re not going to go from stable misery to complete happiness in one go. Instead of thinking about completely getting out of misery, it’s about taking one step each day to bring us closer to joy.

Deal with the trigger internally, not externallyUnless we deal with the thing that’s bothering us, it will weigh us down like a rock and just get heavier the more we avoid it. Dealing with triggers doesn’t mean addressing them externally, it’s more about dealing with them internally. It’s more about not ignoring why it’s coming up and why it’s triggering us.

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Many women are hesitant to pitch themselves to be on podcasts because they fear they may not be welcomed, or that they don’t have the right stories to share, and this is especially true for women of color.

Let’s face it, it’s difficult to compliment ourselves, so how can we overcome that? And for those of us who do have a platform, how can we encourage more women to feel more comfortable with pitching us?

On this episode, Visibility Strategist and Relationship Facilitator, Amelia Roberts shares why it’s so important for everyone to share the information within themselves, and how to pitch our stories.

3 Things You’ll Learn in This Episode

Do the mindset work

So often, we hold back from sharing our ideas because we aren’t sure they’re enough. A great way to combat this is by hiring a coach, someone who can help us sort through good ideas and those that need tweaking, and who can hold us accountable to taking action.

Do the research

To be featured on a podcast, do some research on the audience. Understand what they’re struggling with, and pitch with that in mind. If we know we have a solution to a common problem, we’re the perfect candidate to share our stories.

Create an inclusive environment

For those of us who do have a platform to share stories, it’s important to create a culture where everyone feels comfortable pitching to us. Do some research to find out how to serve those who aren’t pitching to us.

Guest Bio

Amelia Roberts is a Visibility Strategist and Relationship Facilitator, and Founder of Solutions by Amelia. Amelia is a digital native who officially became a practitioner of online marketing twelve years ago with a role as a virtual assistant. Student loans from nursing school inspired her to put her love of observing human nature, showing empathy and previous marketing experience to work in new ways and as a result, she was able to pay off her student loans in under 2 years as a social media manager.

Now alongside other roles, you can find Amelia helping under-recognized professionals stand out and "get first dates" in business so that they can become thought leaders in the healthcare industry and beyond.

Amelia is the host of The Business of Nursing podcast.

When she is not optimizing human potential Amelia enjoys planning real and imagined food tours.

To find out more about Amelia, visit:

www.solutionsbyamelia.com

https://www.linkedin.com/in/ameliaroberts/

Instagram: https://www.instagram.com/rn_solutions

Twitter: https://twitter.com/RN_Solutions

To take advantage of Amelia’s freebie, head to:

http://bit.ly/getinfrontofanyone

And if you’re interested in coaching, Amelia suggests

Renee Hughes, Whole Living coach. Listen to her podcast where she talks about getting over fear.

Shemeca Tankerson, Sales Coach. After a staff member betrayed Shemeca’s trust, she has gone on to teach others how to TRUST their own value despite what all may happen in life and business. This gives an idea of her work: https://www.facebook.com/AskShameca/photos/a.145232632276451/667671976699178

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Many of our Boss Moms run businesses that require them to meet clients in person. If your business is a face-to-face, belly-to-belly operation, the covid-19 pandemic has forced you to close doors and lose your bread and butter business.

The good news is there is a way to keep our businesses going and income coming in if we pivot and shift what we create, promote and sell.

Photographers are one of the most impacted professional groups, and one business owner managed to shift her photography operation to suit new consumer needs and challenges, create income and earning opportunities for fellow photographers.

How can we use this time to focus on what can move the needle in our businesses? What business lessons have we learned during this time? In this episode, I’m joined by photographer, entrepreneur and creator of the Swaddle Pro, Michelle Brewster. We talk about pivoting in a hard hit industry.

Even in this time, we can still show up virtually and help our clients. -Michelle Brewster

3 Things You’ll Learn in This Episode

  1. How coronavirus will shape new businessesMany people are going to emerge from this with newfound hobbies, interests and skills; and even with a reignited passion for a creative activity. These skills can become the foundation of brand new businesses.
  2. Why this time can help us find focusQuarantine can help us focus and notice things when it comes to our children’s education. This can also apply to our businesses. Many products are just not sellable right now so we need to focus on where we can get results. This time gives us the space to intensify on what’s going to get us results right now.
  3. The importance of showing up virtuallyEven if we can’t be in the same room as clients and customers, we can still show up virtually for them, drive value and make an impact in people’s lives in meeting their challenges.

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With everything that’s happened in the world in the wake of COVID-19, a lot of us have gotten stuck in a rut and having our kids home all the time has taken a toll on our creative processes. However, to create sellable products, we have to find ways to jolt ourselves out of that foggy state of mind.

How can we kickstart our creativity during this period? Is it even possible to run a business smoothly in-between home-schooling our children and keeping them entertained?

While we have to give ourselves grace in this time, at the end of the day, we have businesses to run and things to do.

On this episode, we discuss how to create sellable products while we’re trapped in survival mode.

Having our kids around all the time can be very distracting. Try the 10-minute method: brainstorm for just 10 minutes at a time and see what sparks of creativity you get. -Dana Malstaff

3 Things You'll Learn in this Episode 1. Stay creative by breaking brainstorming sessions up into 10-minute periods. 2. A lot of us are struggling to get good quality sleep at the moment, but to be creative as possible, we have to make sure we’re getting enough rest. Take naps with the kids or download an app with sleep stories. 3. Once we’ve created a product, it’s important we keep it as simple as possible. Now more than ever, people are easily overwhelmed and anything that seems complicated will struggle to sell.

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This time has been challenging for many of us Boss Moms because we’re out of our normal routines, and we’ve experienced the frustration of dealing with altered, shifted and even broken routines.

Routines are incredibly valuable to our performance, and when we don’t have them, things can be incredibly hard for our children and even for us. We need a structure to rely on, keep us moving forward and even to give us some freedom.

Why are routines so important to the way we tick as parents, business owners and families? What are the 4 core aspects of building an effective and personalized working routine as a working mom?

In this episode, blogger, speaker and founder of I Swear I Love My Kids, Allison Braasch, talks about her WAKE system and how she uses it to help moms create routines that work for them.

Psychologically, having a routine helps us get through certain things. Knowing we have a routine to fall back on helps us breathe. -Allison Braasch

3 Things You’ll Learn in This Episode

  • How routines lead us to more freedom and creativityRoutines are as much for parents as they are for our kids because it gives us something to rely on. Getting a routine down is the first step, once it’s ingrained in us and our kids, we can now start to alter and create moments of freedom. It can give us the space to show creativity, initiative and confidence.
  • Why routines need to be formed around our individualityBefore habit and routine formation, we need to start with reading the kind of people we are. Everyone functions differently, so we all need routines that work with who we are and how we want to be held accountable. It’s important to find out how you respond to expectations internally and externally, and then we can create a routine that makes sense for us around that.
  • Why space for our own mental health matters right nowEspecially at a time like this, when our kids are learning from home and everyone is more confined, our mental health as parents is so important. We need to have time for ourselves to recenter and refocus, and we can condition our kids to give us that time.

Guest Bio-

Allison is a blogger, speaker and entrepreneur. She helps moms who love work AND their kids (most of the time) with self-care programs, sanity-saving strategies, and permission to be them. She is a writer, speaker, and course creator in her company, I Swear I Love My Kids.

Your Power Hour: The Best Morning Routine for Working Moms

https://www.iswearilovemykids.com/ Follow @iswearilovemykids for more information.

Check out this episode on our website, Apple Podcasts, or Spotify and don't forget to download the app on iTunes or the Podcast app, and leave a review if you had a blast listening to this show. Your review will help our show grow and help us connect with more amazing people like you. Thank you for being awesome!

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The COVID-19 crisis has put a pause on all aspects of our lives; our children’s school schedules and daily routines, our habits and how we operate from day-to-day, and of course, our businesses.

The pause doesn’t mean we have to stop completely. We can keep moving forward if we learn how to navigate our new reality. If we focus our energies correctly, this can be a great launching pad for business growth.

Where should we be focusing our energies right now? How can we regain some control over our lives during the pandemic? On this episode, lawyer for online businesses and host of the Get Legit Law & Sh!t podcast, Emily D. Baker, shares how to push forward while the world is on pause.

3 Things We Learned From This Episode

  1. Focus on the foundation So often, we neglect the foundational work of our businesses because it doesn’t feel fun. Now that we have more time on our hands, we can channel our energy into vital foundational elements like accounting and legal paperwork.
  2. Keep making money A lot of business owners feel uncomfortable about continuing to operate during the crisis, but we have to give ourselves permission to make money. While we definitely have to evaluate our strategies and acknowledge what’s going on, there’s no reason why we shouldn’t adapt to the times and keep making a profit.
  3. Control what can be controlled We have very little control over any form of natural disaster or pandemic, so instead of trying to control something out of our hands, we should be focusing our attention on the small things we do have power over, like our daily schedules. Control what can be controlled, and release the rest of it.

Guest Bio-

Emily D. Baker is the badass lawyer for online business and the host of the popular Get Legit Law & Sh!t podcast. Emily is a former Deputy District Attorney, has run multi seven-figure businesses with her husband and, with over 15 years of experience, has seen it all. Emily helps her clients create common-sense legal protection while empowering them to create the businesses and lives they want. Emily makes the unsexy side of business fun and helps those around her unlock their inner badass.

To find out more about Emily, head to:

www.Instagram.com/theemilydbaker

www.Facebook.com/theemilydbaker

www.YouTube.com/c/theemilydbaker

https://www.emilydbaker.com/bizguide

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With everything going on in the world right now, one of the biggest changes and challenges parents are facing is having their children at home. Our kids are also dealing with changes to their daily schedules and activities, which is overwhelming and leading to more tantrums and emotional outbursts. When our children experience negative emotions, we need to be equipped to help them process what they are feeling in a constructive and positive way.

What is positive parenting and why is it such a constructive approach for both children and parents? How do we teach our kids that expressing their negative emotions can be healthy? How do we set the household culture and mindset around emotions?

On this episode, parenting coach and positive parenting expert, Lindsay Ford, talks about the importance of being proactive, not reactive when our kids throw a tantrum.

Tantrums are an emotional outlet and sometimes it’s okay to let them happen. They will get through the tantrum and it teaches them to be emotionally resilient. -Lindsay Ford

3 Things We Learned From This Episode

How to handle a tantrum

Recognize the signs, and notice the build up of emotion. If we’re aware of the precursors of the tantrum, we can mitigate it and validate their feelings which helps them feel better. Lindsay shares ways to help our kids through a tantrum.

What is positive parenting?

Positive parenting is about treating our kids with respect, not putting blame or shame on them, and remembering that they do better and behave better when they feel better. When they express their emotions, we shouldn’t make them feel like emotion cannot be tolerated because that creates negativity.

Parents also need to mitigate their emotions

Sometimes as parents, we need to put ourselves in time out and be the ones to give ourselves space to process and deal with our own emotions. We’re much more effective as parents when we’re calm, than when we’ll be when we’re reacting in the moment. Learn practical tips to help you maintain your calm in the episode.

Guest Bio-

Lindsay Ford is a parenting coach, certified in Positive Discipline. She helps moms interpret what their child is really saying when they act out and gives them the strategies they need to restore a sense of calm and cooperation back into their homes.

To get The Practical Guide to Working at Home With Kids visit thinkfeeldecide.com.

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As women entrepreneurs, we are often shocked to find that collaboration over competition takes work, but as long as we become more mindful of ourselves, that doesn’t need to be a problem. Why is it so important to understand what makes us different from the other women in our space? Can we ever completely get rid of feelings of jealousy we may have towards all the successful ladies in our lives?

On this episode, women empowerment coach, Marta Spirk shares how to build stronger relationships with other women business owners.

Most of the time, feelings of competitiveness with other women come from a lack of understanding about how unique we are as individuals. -Marta Spirk

3 Things We Learned From This Episode

Understand what makes us unique (11:57- 13:35)A lot of the time, when women compete with each other, it’s because we’ve been trained to think we’re all the same and need to prove why we’re better than one another. The truth is, we are all unique. We have to understand what makes us different from other women entrepreneurs, not to prove we’re better, but to see where our distinct talents lie.

Become more aware of reactions (15:12- 16:31)Most of us have had a moment when we’ve been jealous of another woman’s success and sometimes the successful woman in question is a close friend. The truth is, we will probably always have pangs of jealousy from time to time. The trick is to notice when we’re doing it and being mindful of not acting on our thoughts.

Stop looking at other people (18:48 - 19:30)We can’t change other people, so stop trying to! Instead of focusing on other women’s achievements and lives, we have to start looking at our own. This can improve our gratitude for what we already have.

Guest Bio-

Marta Spirk is a writer, podcaster and woman empowerment coach. Her focus is teaching women how to increase their self-esteem and improve self-image by going on a deep-dive in inner work and personal development. Through her podcast The Empowered Woman, her virtual self-improvement school and in-person workshops, she hopes to encourage and uplift women to step into their own power and realize they can DO IT ALL!

To find out more about Marta, head to:
http://www.instagram.com/martaspirk

http://www.facebook.com/spirkmarta

www.martaspirk.com

https://www.facebook.com/theempoweredwomanshow/

Books mentioned on this episode:
The Five Love Languages by Gary Chapman

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As busy moms and business owners, so many things need to get done and as a result, our marriages slide down the priorities list. Why do so many couples end up feeling more like roommates and logistical partners rather than romantic partners? How can we start improving our marriages on our own? How do we rekindle fun and intimacy in our relationships?

On this episode, marriage strategist Rachel Ballard shares on the importance of prioritizing your relationship and how to get back on track if you and your spouse are in a rut.

Being in a relationship and fixing your marriage is a job on some level. -Rachel Ballard

3 Things We Learned From This Episode

It’s important to prioritize our marriages the way we do our parenting (05:11 - 07:20)Our society focuses on how important children should be and that makes us prioritize them over our marriages. The truth is, our marriages also need focus and attention, and if we neglect it, the whole household suffers. Kids are happier and more well adjusted when they’re parents are happy, not where we’re putting them first above our partners.

Making our marriages better doesn’t have to directly involve our partners (09:41 - 11:15)In order for us to be happier in our marriages, we need to be happier individually. We have to learn the skill of making ourselves happy and exercise it. True happiness comes from working on ourselves, liking ourselves and being nicer to ourselves.

Sometimes we need to break the ice to rekindle the romance (16:42 - 18:21 )Taking the first step to rekindling the romance in your marriage can be scary, and an icebreaker helps. Rachel developed a resource to give ideas for what you can text to your spouse to get the positive vibes, and banter going. It can initiate the types of conversations and interactions that will improve your marriage.

Guest Bio-

Rachel Ballard is a real-world, tell-it-like-it-is, marriage strategist and creator of the How To Like Your Husband Podcast. Rachel will shine a light on how you can generate loving energy into your partnership and (re)discover the foundation of your marriage, as you choose to move closer to designing a life (and solid friendship) with your husband built on love, lust, and loyalty!

Get Rachels 50 Sexy Texts here http://50sexytexts.com.

Visit https://mrsrachelballard.com/ for more information, to learn more about Rachel’s Marriage Intensive or to listen to the podcast. You can also follow @mrsrachelballard.

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Right now, with all that’s going on in the world, community is everything. People want to connect with people more than ever, and that’s why it’s a great time to set up a Facebook group.

How do we set up a Facebook group in a way that drives connection and momentum in our business?

Why do we need to stop pushing information, and what do we need to be doing instead?

In this episode, the final of our four-part series about managing during challenging times, we’ll talk about the power of Facebook groups.

If you have a Facebook group, you can now switch to a question-based think tank model. Flip from a teach-and-tell to an act-and-respond model. -Dana Malstaff

Takeaways

  • Just pushing information isn’t good enough for us to stand out and gain momentum
  • If you had a Facebook group and worked on getting pitched on podcasts, you will see exponential and amazing growth in your business.
  • We start discussions by asking questions, not by saying statements. If we want to grow our Facebook group, we need to focus on the former.

Learn all the amazing ways you can leverage a Facebook group and maximize organic growth. Listen to the podcast now!

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We’re all in crisis mode and emotional turmoil with all that’s going on right now and the adjustments we’ve had to make. Many of us still want to be able to make money to support our families and the economy, and that good news is we can earn money online.

What are some of the ways we can start earning some money right now?

In this episode, we discuss where there are still money making opportunities in this tough time.

Even if you’re in emotional turmoil, you can still do things to make money. -Dana Malstaff

3 Things We Learned From This Episode 1. If you want to do coaching don’t jump into it too quickly. If you’ve done something long enough, you know the best practices and have gotten results for other people, you can do it. 2. If you’re going to do course work, opt for a smaller course. People aren’t willing to pay a lot of money for something that won’t give them a tangible financial growth result right now. 3. If you already have a blog or a YouTube channel, get paid by monetizing those spaces.

Learn the rest of the amazing ways you can earn money online right now. Listen to the podcast now!

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The typical marketing rule is to churn out a lot of stuff, but I believe putting out too much content can actually diminish our effectiveness. We need to define down our content, especially at a time like this. What type of content should we be posting right now? What is an easy social media content formula that can allow us to have impact, connect and sell our products? In this episode, we discuss a more beneficial content schedule and content sequence that we can follow, and how it will boost our businesses.

Don’t make so much so much content, don’t just keep teaching, we want to create authority and leadership, and it’s not done by just putting stuff out there, it’s about refining what you’re putting out there. -Dana Malstaff

Takeaways

  • We need to make less content and repeat what we’re saying more often.
  • Make content that is relevant to pulling people in with what’s happening in the world.
  • Now is the best time to build authority, community and connection, not put out as much content as possible.

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For any business owner, right now is a bit of a scary time. 

Because of Covid-19 and the subsequent changes we’ve all had to make to our daily lives, it can be hard to know how to keep our businesses up and running. 

Right now, it’s important for us to be leaders when it comes to dealing with our clients. How can we offer our support to them? What does it take to be indispensable right now? 

What are the actions we can take to solidify client relationships? On this episode, I share how we can become irreplaceable in the eyes of our clients.

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Social media advertising is vital for online businesses, so all entrepreneurs should be looking into it. Is there a right time to start advertising? What happens if we don’t have a big online following yet? Do we need to be hesitant to use retargeted advertising? On this episode, host of The Art of Online Business podcast, Rick Mulready, shares how to advertise effectively on social media.

It’s never too early to start using ads. Start running them as soon as you have an audience. -Rick Mulready

3 Things We Learned From This Episode

  • Start using ads as soon as possible (20:07- 21:58)As soon as we have a social media presence and an audience, we should be leveraging ads. There’s no time like the present to start using ads if we have an audience.
  • Build an audience (22:41- 24:01)Those of us new to a platform may not have established audiences yet. The best way to build these audiences is by doing Facebook Lives, which we can later use as advertisements to build our following.
  • Rethink advertising (20:07- 21:58)A lot of people are hesitant to use retargeted advertising, because there’s a common belief that this is an invasion of privacy. We have to shift our mindsets away from that - advertising isn’t going anywhere, so we may as well provide useful information to the right people.

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Opt-ins are a vital part of us building relationships with more people and growing our businesses. Why are they so effective? How do we make sure our opt-ins are aligned with what we sell? On this episode, you’ll learn about what it takes to create effective, highly converting opt-ins. 

Getting people on your email list and nurturing them creates a much longer relationship. -Dana Malstaff 

3 Things We Learned From This Episode

  • Recognize that your opt-in isn’t part of your identity and if it doesn’t work, it’s not because of you, it’s just that you didn’t position it correctly. Approach opt-ins as a place for testing.
  • You don’t need to learn something to teach your opt-in, it has to be something you’re already familiar with.
  • On the thank you page, ask them to do something discussing next steps.

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Many people who identify as true artists struggle with the idea of making money off doing what they love and being called entrepreneurs. How do we start to shift in how we see creative entrepreneurship? Why is it so important to rethink, renew and realign our identities around what we can or cannot build and be? What are some of the dangers of the limiting beliefs creatives have? On this episode, business coach and mindset ninja for creatives, Naphtali Roberts, shares how she helps artists feeling scared to sell what they create get rid of limiting beliefs, and build thriving and aligned businesses.

The heart of a thriving creative business is being consistent, having priorities and having systems. -Naphtali Roberts

3 Things We Learned From This Episode

Don’t get limited by labels (08:14 - 10:26)It’s easy for entrepreneurs to fall into the trap of the negative hustle, where they are working themselves to the bone to fit into the “struggling artist” identity. It’s also easy to be so afraid of the entrepreneur label because it feels like so much more is required. Very often, all it takes is a change in mindset. For example, a freelancer and an entrepreneur are the exact same thing with a different label.

Creativity and good business practices can work well together (17:21 - 21:30)Many creatives have the belief that good creatives can’t be good business owners because they have to be flighty, struggling and in pain all the time. They believe that there has to be sadness and pain and that there can’t be logic and consistency. This in turn drives sadness and depression that’s associated with creative people because those beliefs influence the creative’s unhealthy habits and practices.

Selling what you create isn’t selling out (10:30 - 11:57)Creative people are so often conditioned around the fear of selling out, that they feel like putting a price on what they create means they aren’t a true artist. Ultimately, what we earn from what we make is a reflection of the time and energy we’re putting into something.

Guest Bio-

Naphtali is a business coach, “mindset ninja” for creatives, systems expert and Go-To Gal for born creatives and artists who want to Thrive doing what they love without all the hustle, bustle and burnout. She is a mother, wife to a creative freelancer in the entertainment industry, and host of The Thriving Creative Podcast and Licensed Therapist. Naphtali is a Nero psychology nerd and Coffee Loving Snob who loves that she gets to change the burnout culture of life creatively through her work.

For more information visit https://naphtaliroberts.com/ or DM @NaphtaliVRoberts, listen to the Thriving Creative podcast https://naphtaliroberts.com/podcast/ and check out her Facebook Group On Purpose Creatives here.

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Building new relationships with other parents, and maintaining existing ones, can be tricky when we have different parenting styles, so it’s important to know what type of mom we are. How can we find out our parenting type and should we avoid other types of parents altogether? How can we set boundaries with other parents without offending them? On this episode, educators and co-hosts of the Modern Manners for Moms and Dads podcast, Sarah Davis and Evie Granville, share how to navigate friendships with other parents.

Spend time with other parents who share your parenting style. When you connect with someone who has a similar perspective to you, it makes your relationship easier. -Evie Granville

Building new relationships with other parents, and maintaining existing ones, can be tricky when we have different parenting styles, so it’s important to know what type of mom we are. How can we find out our parenting type and should we avoid other types of parents altogether? How can we set boundaries with other parents without offending them? On this episode, educators and co-hosts of the Modern Manners for Moms and Dads podcast, Sarah Davis and Evie Granville, share how to navigate friendships with other parents.

3 Things We Learned From This Episode

Take a quiz to find out what kind of mom you are (05:50- 07:37)There are three main ‘types’ of parents: self-preservers, accommodators and protectors. While we may not adhere to our own ‘types’ all the time, knowing which category we fall into can make it much easier for us to understand why we make certain decisions and be more understanding of others.

Spend time with like-minded parents (12:00- 14:59)Being friends with people who have a similar parenting style to our own can make spending time with each other much easier. Knowing what type of parent we are can help us create bonds with people who fit into our lives more easily. That being said, don’t cut off people with a different parenting style, just be mindful of the differences.

Set boundaries (33:28- 36:22)When our children are visiting their friends, it’s important for us to know and share our boundaries with other parents. For example, if we’re not happy with our kids being in a house with a gun, we need to raise that. Setting boundaries is often something we avoid because we don’t want to offend other parents, but there’s nothing to worry about if we handle every situation respectfully.

Guest Bio-

Sarah Davis, EdD, and Evie Granville, MEd, are a real-life best friend duo that shares refreshingly realistic advice on all those “what the h**l do I do now?” parenting moments.

Educators and mothers to six young kids between them, Evie and Sarah teach moms and dads how to prioritize their own needs, their child’s, and everyone else’s when parenting in public. With their simple online quiz, you can discover which you naturally prioritize, and how that can help you shine or hold you back when it comes to building your confidence, character, and connections.

On their five-star podcast, Modern Manners for Moms and Dads, Evie and Sarah answer reader and listener questions. And stay tuned for the upcoming book in fall 2020!

To find out more about Sarah and Evie, head to

https://www.facebook.com/EvieandSarah/

https://www.facebook.com/groups/modernmannersformomsanddads/

https://www.instagram.com/evieandsarah/

And to find out your parenting style, take the quiz at EvieandSarah.com/quiz to discover which Parenting Perspective defines you, and how it's helping you shine or hold you back!

You can also call them 857-MANNERS

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Affiliate marketing is a great way to make money, but most people don’t know how to get started. Is it possible to be successful in affiliate marketing if we don’t already have a huge audience? How can we find brands interested in partnering with us? Is it ever worth recommending goods and services we wouldn’t use ourselves? On this episode, co-founder of Screw The Nine To Five, Jill Stanton, shares how to make money through affiliate marketing.

In affiliate marketing, you don’t even need to ‘sell’ anything. You’re just suggesting products you love. -Jill Stanton

3 Things We Learned From This Episode

Get an audience (19:48 - 20:42)To be successful at affiliate marketing, what we need is a group of people who follow us and listen to our opinions. This group doesn’t need to be huge; on the contrary, a small group can be easier to influence.

Research and reach out (21:35 - 22:48)Finding affiliate programs doesn’t need to be complicated. All we need to do is type the product name and the word ‘affiliates’ into Google. However, if we don’t find any results, we can also reach out directly to business owners and ask if they would be interested in implementing a referral fee for any followers we send their way.

Recommend good things (26:37 - 27:19)Trust is the currency of affiliate marketing, so we should only be suggesting good products/services and ideally, things we’ve used ourselves. Don’t compromise integrity by going for quick cash.

Guest Bio-

Jill Stanton is the co-founder of Screw The Nine To Five where she helps people quit their jobs, start online businesses and get them past the $100,000/year mark. Coined by Forbes as “a destination for up-and-coming online entrepreneurs,” Screw The Nine To Five has inspired tens of thousands of new entrepreneurs to quit their jobs, build thriving businesses, and live lives of meaning and purpose. In addition to her chart-topping podcast, The Screw Show, her honest-yet-cheeky style has landed her on shows like The Sunny Show, Entrepreneurs On Fire, and Amy Porterfield’s Online Marketing Made Easy to name a few. Jill has been featured in Forbes, Entrepreneur, Inc, and Digital Marketer.

Find Jill on Instagram at http://instagram.com/screwtheninetofive/

And on Facebook: http://facebook.com/saynotoninetofive

You can also listen to her podcast at TheScrewShow.com

For more on Screw The Nine To Five, visit http://screwtheninetofive.com

And for tickets to their live event, head to https://www.bbdbonus.com/live-event-checkout/

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One thing that will be driving all the action we take this year is the belief that anything in our business can be templatized or built into a framework, and that includes how we build relationships and convert people. What is the nurture to convert system and how does it work? How can it help us run a smoother business process? On this episode, I share more on the new system we have developed and how you can leverage it to make your business more efficient and successful. 

The nurture to convert system is a revolutionary way of systematizing how we engage online and with our prospects and our audience. -Dana Malstaff 

3 Things We Learned From This Episode

  • Everything can be distilled down to a method, framework or template.
  • If people don’t know what our opinions, beliefs and methodologies are, it’s hard for us to become well-known or an authority in that area.
  • We need to be clear on what we want to do with our audience. We need to feel like we have a congruent life and business, so we don’t feel like there’s a tug of war for our time and attention.

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Building and growing an engaging community organically is one of the most important parts of running a business today. What are the two key things we need in order to start creating a community? What does it take for the sense of community to take place in the virtual space? On this episode, you’ll learn about the engaged community framework, and how to implement it in your business.

In today’s business world, community has to be part of our brand. It’s so important to not just sell things but to connect people. -Dana Malstaff

3 Things We Learned From This Episode

  • You need to stop putting pressure on yourself to have all the answers; your community has all the answers and they are yearning to contribute, so let them.
  • A post is just a gateway so that real conversations can happen. Getting people to answer “yes” or “no” is just the first level of engagement. After that, we can allow for deeper connections to happen by having conversations.
  • One of the key parts of building a community is creating a feeling of belonging, so that people can feel accepted, heard and understood.

Listen to the Mark Shaefer episode of the Boss Dad podcast here:

https://boss-mom.com/how-to-build-a-business-people-trust-w-mark-schaefer/

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Many people are eager to escape the stress and unfulfillment of climbing the corporate ladder, but fear that they may not have the same income and level of impact. What they might not realize, is that consulting is a great way to make the switch from employee to high-value entrepreneur. What are the advantages of consulting over having a corporate job? How do we get a steady stream of clients? How does consulting differ from coaching?

On this episode, business consultant and founder of Billable at the Beach® Amy Rasdal, shares on getting started in the consulting world and how to turn consulting gigs into a steady business.

To build a successful consulting business, you have to break beyond your circle and immediate network, and start developing the outreach to build new relationships. -Amy Rasdal

3 Things We Learned From This Episode

A consulting business is only as healthy as its pipeline (07:08 - 08:23)Many consultants are able to find success early, but the work starts to slow down because the circle of people who know you have already hired you. The key to keeping the business growing is a steady pipeline, which we build by going out of our immediate circle, developing an outreach strategy and following through on it.

Being a present parent and a successful professional are not mutually exclusive (17:29 - 19:04) It often feels like we’re forced to pretend that we don’t have children in order for us to be able to excel professionally, or that they have to be invisible. More people need to see that we can have both children and a great mind.

Consulting can be an impactful and a more lucrative alternative to the corporate ladder (25:07 - 29:07)Becoming a consultant allows us to have more impact than we would as employees, while we also get to earn more money with more time freedom. People often feel like the only way to advance is through the corporate track, but consulting opens us up to more opportunities.

Guest Bio-

Amy is the founder of Billable at the Beach®. She has been running her multiple 6-figure consulting business for 15 years. Amy liberates 6-figure earners by empowering them to build 6-figure consulting businesses through Billable at the Beach®. She has helped hundreds of people over the past 10 years. For more information, visit https://www.billableatthebeach.com/.

To get Amy’s free course 3 Action Steps to Generate Revenue Now visit https://www.billableatthebeach.com/free-course/.

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Astrology is experiencing a huge Renaissance because it’s relevant and extremely applicable to our current daily lives. What are the basics of astrology that one should become familiar with? How can we plan our lives and personal development around it? How do we take action that is energetically supported by astrology?

On this episode, I’m joined by CEO and Founder of Astrology Hub, Amanda ‘Pua’ Walsh, who shares her journey of discovering astrology and building her business.

When it comes to personal growth, if you align with the themes that are astrologically-based, you will have the wind in your sails. You’re focused on the thing that is supported energetically at that time. -Amanda ‘Pua’ Walsh

3 Things We Learned From This Episode

Pregnancy creates huge shiftsThere’s something about being pregnant that brings clarity. It helps us realize that we’re unhappy, need to make a change or a big idea comes up. But that clarity doesn’t mean we won’t face challenges. Sometimes, before the doors open, there will be a moment of breakdown, but that doesn’t mean we’re broken; it’s part of the process and actually, the fact that it’s happening is a sign that you’re exactly where you need to be.

Astrology goes a lot deeper than the zodiacMost people have a superficial understanding of what astrology is. Astrology is the language of the stars; it’s very mathematical, but also incredibly intuitive. The sun travels through every single zodiac sign throughout the year, and this is what created zodiac signs. Astrology goes deeper than the horoscope, and actually, it’s timing and patterns can reveal a lot about how we’re feeling at a specific point in time.

All Zodiac signs have progressions of expressionSome people like to make excuses for bad behavior by blaming it on the flaws of their zodiac sign. Every low expression of a zodiac sign has a higher expression for it. Being aware of the low expression of the sign, and finding a way to turn it into a positive, can help us become more cognisant of our strengths and weaknesses, and help others dealing with similar issues.

Amanda is hosting her free 2020 Global Forecast Marathon Event today (January 9) through Sunday, January 12. If you would like to join her today and throughout the weekend, please visit astrologyhub.com/2020forecast

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The path to finding our purpose isn’t the same for everyone. For many entrepreneurs and creatives, finding out what we want to do is a process of peeling back the layers. This is the process filmmaker Greg Koorhan took, going from a job in a marketing agency, to one focused on storytelling. What can we learn from the journey Greg took? What’s the right mindset to have about success? Why is the idea that people have one purpose and one purpose only a huge myth? On this episode, award-winning film director, best-selling author, speaker and coach, Greg Koorhan, discusses his projects, his creative children and the path to his purpose.

3 Things We Learned From This Episode

Structure in storytelling is key (17:13 - 18:55)There’s a difference between talking about a bunch of events and telling a story. A story has structure and conflict, and paying attention to these things makes us more effective storytellers.

Short-form content can be extremely effective (23:33 - 24:32)
In the day and age of storytelling through ads and social media content, we only have 1-2 minutes to tell someone’s story. Within a minute or two, we can actually say a lot and resonate with people.

There’s no perfect formula for the path to success (33:30 - 35:44)Some people knew their passion from early on, but a lot of people actually discover their passion through a process of evolving, pivoting and iterating new pathways. There’s nothing wrong with either approach.

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We’ve got a little time before 2019 ends, and when a new year starts, we’re so “full steam ahead” towards the future, that there are things from this year we won’t remember to do. What are 3 important things we must remember to do before 2020 starts and why are they important? In this episode, we share 3 things you need to add to your to-do list before the end of this year. 

Think about what matters most to you next year if you only could give it one word. -Dana Malstaff

3 Things We Learned From This Episode

  • Think about one person that has impacted you this year that you haven’t talked to in a while. Before the year ends, get in touch with them and say thank you.
  • Think about your word or phrase for 2020, tied to what you want to achieve in your business.
  • Decide what your biggest business goal for 2020 is, but don’t make it a revenue or amount of money, because that’s an outcome and not a goal.

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As moms and business owners, it often feels like we’re under so much pressure to do every single thing perfectly, and that makes the balance between our lives and our work impossible to achieve. What is Conscious Creation and how can it help us escape this stress? How can we redefine our roles on our terms? How do we start prioritizing the things that are ideal to us, instead of forcing ourselves into obligations?

On this episode, Business and Life Coach, and my good friend, Kelsey Murphy, talks about a new system she has developed to help women show up in the best ways at home and at work.

Conscious creation is about intentionally and consciously defining what an ideal life looks like on a business and personal level, and then planning for it. -Kelsey Murphy

3 Things We Learned From This Episode

  • Be intentional about creating epic moments (13:01 - 14:28)We can’t do everything with our kids, but what we can do is focus on things that will create memories for them. We need to focus on the things they can remember and treasure, and not for the sake of what we’re expected to do as parents.
  • Find the ideal way to spend time with your kids (11:15 - 12:12)We don’t have to follow what every other mom does to spend time with their kids. We can spend quality time with them in a way and manner that we’re excited about as opposed to something that makes us feel obligated and bored. It starts with us redefining what the ideal looks like for us.
  • When we focus on what ignites us, we receive more of it (16:16 - 18:04)When we start thinking about what we love and what makes us happy, our brains will start filtering out what doesn’t fit that vision. Our brain will be wired to start filtering in the right things and more of them will come our way.

Guest Bio-

Kelsey Murphy is a Business & Life Coach working with Fortune 500 companies, like Facebook & Twitter, industry thought leaders like Marie Forleo and her B-Schoolers, as well as celebrity nutritionists, coaches, and other brilliant humans creating meaningful businesses and lives. She's been featured in places like Forbes, Business Insider, Huffington Post, LiveStrong, Living Healthy, LaurenConrad.com and more. When Kelsey's not coaching, you can find her hosting the Whiskey & Work podcast, giving her wise (and sometimes comical) advice on navigating the waters of business, life, and relationships.

For more information, visit https://www.kelseymurphy.com

Get Kelsey’s free business planning kit here:

https://www.kelseymurphy.com/howtoplanyourbusiness-kelseymurphy

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The holidays are a great time, but also a challenging one for Boss Moms. We want to put our families first and enjoy this time with them, but we also strive to make an impact on the world through our businesses. This is a difficult balancing act, and one that can lead to stress, worry and guilt. How can we make sure we thrive at this time of the year? How do we avoid overextending ourselves with obligations and demands?

On this episode, we talk about how we can balance all of our priorities over the holidays and actually thrive through it all.

This season is a rollercoaster of things that have to get done. -Dana Malstaff

3 Things We Learned From This Episode

  • Be okay with the fact that this time of year is a roller coaster of emotions because so much is going on.
  • Don’t feel obligated to do everything this season. To thrive, think about what you can cut and change socially to reduce stress, and how to be minimally profitable without working in our businesses the whole time.
  • Recognize what fills you up and what depletes you, and limit what depletes you. We can also surround the things we don’t enjoy, with things we do enjoy.
  • Seek an appreciation loop and lean on the people and community for support.

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The term ‘Mastermind’ is used fairly often in the business world, but many entrepreneurs still aren’t sure what joining one of these groups entails. What is a Mastermind, and how can we use them to benefit our businesses? Why is it necessary for Mastermind members to challenge each other? How can we offer different viewpoints without offending other members in the process?

On this episode, owner of the Speech and Language Kids website, Carrie Clark, and founder and CEO of Cardinal Rule Press, Maria Dismondy, discuss what makes Masterminds so beneficial to business owners.

A good Mastermind is a group that helps you whittle down options. -Dana Malstaff

3 Things We Learned From This Episode

  • Use Masterminds to challenge ideas (10:48 - 11:49)Masterminds are the ideal space for ideas to be shared and challenged. We should be using our groups to help each other brainstorm our ideas in different ways. The benefit of this kind of input is ultimately creating a more thought-out product.
  • Take advantage of the different viewpoints in Masterminds (15:25 - 16:22)Having a tight-knit Mastermind with different views allows us to narrow down ideas and options more easily. This is an important step, because it stops us from becoming overwhelmed by all the suggestions we get from like-minded people outside our groups.
  • Maintain mutual respect for all Mastermind members (20:41 - 21:51)For Masterminds to be effective, we have to have a mutual respect for everyone in our groups. This respect makes it easier to challenge one another, without running the risk of offending anyone on a personal level.

Guest Bio-

Carrie Clark is a speech-language pathologist and the founder of the Speech and Language Kids website. She is passionate about helping children through speech-language pathology, and has extensive experience in the field, having worked at the Columbia Public Schools in Columbia, Missouri, and later opening a private practice.

To find out more about Carrie, visit

https://www.speechandlanguagekids.com/about-us/

https://www.linkedin.com/in/carrie-clark-74210054

https://www.instagram.com/slpsolution/

https://www.facebook.com/theslpsolution/

Maria Dismondy is the founder and CEO of Cardinal Rule Press. She is also an author and speaker. Maria is the creator of the Empowering Kids with Character mini-podcast, a movement that aims to nurture character development in children through education.

To find out more about Maria, visit

https://mariadismondy.com/

https://www.instagram.com/mariadismondybooks/

https://www.facebook.com/mariadismondy

https://www.youtube.com/user/mariadismondy

https://twitter.com/mariadismondy

https://www.linkedin.com/in/mariadismondy

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As Boss Moms, we have a responsibility to nurture our families and our businesses, but sometimes, it can feel overwhelming to tend to both at once. How can we stop questioning our abilities to run a business while parenting? Is it possible to channel the same love we have for our kids into our businesses, and how do we know which to prioritize at any given moment?

On this episode, we learn how to run our businesses like a home.

As a boss mom, your business and your family are both priorities. Channel the same love into both! -Dana Malstaff

3 Things We Learned From This Episode

  • Moments, when we feel unenthusiastic, don’t define our abilities. Temporary disinterest doesn’t mean we’re incapable of fulfilling our responsibilities.
  • While we may feel overwhelmed at times as moms, our love for our children never subsides. We need to channel that same, unwavering love into our businesses.
  • Stop wondering if business or family comes first; as Boss Moms, we have a priority to nurture both.

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We often think of our businesses as our babies, but at the end of the day, what really matters is our actual families. Is it possible to run companies while staying actively involved in our kids’ lives - and what happens if we have large families? How can we build businesses around our families, rather than the other way around? On this Boss Dad Spotlight episode, leading YouTube strategist, Tim Schmoyer shares how to build businesses that serve our families.

3 Things We Learned From This Episode

Run big families like businesses (08:30 - 09:42)

Having a big family should never be a hindrance to entrepreneurial success. Think of having a growing family the same way as a growing business: as we expand, we need to work on finding better systems. Having a large family is not a barrier to owning a business- in fact, if we can master the systems to coordinate a big family, we’ll probably be more productive in our businesses, too.

Prioritize family over business (10:49 - 12:29)

Business decisions are relatively easy to make- but they’re not always the best decisions for our families. As entrepreneurs, we are in positions where we’re able to decide when we’ll travel for work. We need to prioritize our time according to what matters most to us, and our families.

Disconnect to connect with family (16:51 - 17:39)

It’s easy to get wrapped up in business round the clock, especially when work and emails are available on all our devices. To combat this, disconnect. For 24 hours on a weekend, put phones on airplane mode and switch off computers. When we aren’t constantly being bombarded by work reminders, we’re able to relax and enjoy time with our families.

There’s no need to sacrifice family for work. It all comes down to the way we manage our time and the systems we use to coordinate our activities. From time to time, we need to disengage with work and give our families our full attention. Our businesses may be our second babies, but there are times when they’ll need to come second to our actual babies.

Guest Bio-

Since 2011, Tim Schmoyer has been one of the leading YouTube strategists in the online video industry. His company, Video Creators, has been featured by FOX, Forbes, BBC even YouTube themselves as his team trains creators and brands to master YouTube and use it as a place to spread messages that change lives. Their clients have organically grown by over 14 billion views and 61 millions subscribers under their guidance. Today he lives in Cincinnati, Ohio, with his wife and seven children.

To find Tim on social media, head to:

https://www.facebook.com/videocreators/

@timschmoyer

https://www.instagram.com/timschmoyer/

And to find him on YouTube, visit: https://www.youtube.com/VideoCreatorsTV

To find out more about Video Labs LIVE, visit https://vclabs.com/ on Venice Beach, CA this coming July 8-9

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For this week, the team and I decided to do a Throwback Thursday, dedicated to an episode that we find important and informative!

Here is “Episode 370: NYB - How to Figure Out What Problem You Solve.”

As human beings, we all want validation. For entrepreneurs, no validation is as great as knowing there’s a demand for the problem we solve. Why is it so important to be clear on what we want to be known for? How can we drill down to that problem and turn it into something we can sell or share with clients?

On this episode, I talk about some strategies you can implement to define your service and package.

You have to fall in love with the problem you solve, not the thing you sell. -Dana Malstaff

3 Things We Learned From This Episode

  • Rushing makes you slower. You’ll spend more time putting out fires from mistakes, you won’t give strategies enough time to grow legs, and you might end up relaunching.
  • If your name isn’t associated with what you should be known for, you’re facing an uphill battle.
  • Think about what you want people to know from you and how you can bottle it into an educational package you can sell.

Businesses and brands that stand the test of time and make money, in the long run, are built on solving one key problem and really honing in on it. It’s important for us to work towards what we want people to know us for. We must also know the key intellectual property we have that solves a problem for our clients. You don’t have to know what it is right this second, but you can start getting clarity by thinking of what you’re constantly teaching, doing, or creating that could be packaged into a course. That will improve your messaging because you can start talking about the problem so you’re not just creating content without a purpose.

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Many of us have developed programs that aren’t taking off as fast as we’d like, but while it’s frustrating, we have to remember the problem lies with our messaging - not the programs. How can we set ourselves apart from our competitors in our customer’s eyes, and can we adapt our messaging to build rapport more quickly? What can we do to avoid being discouraged when we don’t see results immediately?

On this episode, we’re discussing how to jumpstart our programs and set them up for long-term success.

The problem is not the program: the problem is the way we’re talking about the program. The great thing is, that’s fixable! -Dana Malstaff

3 Takeaways

  • Creating a solution to our customer’s problems isn’t enough: we have to be able to do it now. Prioritization is the biggest step people miss, but it’s vital if we want to set ourselves apart.
  • Building trust is key. If our programs are new on the market, we can build trust by simply talking about the content of our programs, and showing that we’re knowledgeable on the subject.
  • Stop seeking immediacy. We have to understand that trust isn’t built in an hour, so don’t be discouraged too easily. We should aim to close someone 30 to 90 days after they come into our space.

When we aren’t seeing results as quickly as we’d hoped, it’s easy to become discouraged and feel that we need to adapt our programs. However, that’s not necessary. We can boost our success by providing immediate solutions for our clients and by showing them we know what we’re talking about in our space. With that said, we have to remember that immediate action on our part doesn’t necessarily mean we’ll see immediate results. A business takes time to grow, but as long as we continue to nurture it, we will see the benefits.

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Having an effective website is a vital element of creating a successful business. How can we build websites that get potential clients to know, like and trust us? Which pages should we be paying attention to, and why is it important to let our personalities shine through on our websites?

On this episode, CEO of Neapolitan Creative, Samantha Johnston, shares how to build a website that brings us clients who will not only love our products, but who we’ll love working with.

3 Things We Learned From This Episode

Get visitors to know, like and trust us (28:02 - 28:56)

We’ve all heard that to be successful in sales, we need to get potential clients to know, like and trust us. The same goes for a website; we have to create awareness of who we are so we can get clients to like us and ultimately, build enough trust so that they’re happy to work with us. The best way to do this on a website is by thinking about how visitors will navigate our websites.

Build a great homepage to set the right tone (30:05 - 31:00)

The first place clients visit on our websites is the homepage, so we need to ensure everything they need to know is available there. This is where we build awareness for new visitors, and provide easy links to those who already like us and are willing to buy our products.

Pay attention to personality (32:12 - 33:20)

We could have the most beautifully designed website in the world, but if we don’t have the copy to match, we run the risk of losing customers. Our copy needs to make sense with our design and showcase our personalities. By letting our personality come through on the website, we attract like-minded people who will not only enjoy our products, but who we’ll enjoy working with.

Guest Bio-

Samantha Johnston is the CEO of Neapolitan Creative. She is passionate about helping clients craft their own brands with style, personality and heart. Samantha loves what she does, and in particular, enjoys being able to uplift and empower female entrepreneurs.

To find out more about Sam, visit

https://neapolitancreative.com/about/

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Many of us aren’t reaching our full potential or achieving the massive success we should be because we’re not sticking with one thing and seeing it all the way through. We drop things before they’ve really taken hold, and we change our minds based on evidence that only exist in our minds. What are some of the false things the voices in our heads tell us and how can we debunk them?

On this episode, I talk about something very important, which is focusing on one thing so that we can see it through.

You can put something out into the world and still reserve the right to make it better. -Dana Malstaff

3 Takeaways

  • We can’t do everything at once, or else we dilute the effectiveness of all those things. The market gets confused if we’re about too many things.
  • Even if something is not perfect, it’s better to put it out there, and get some sort of feedback, instead of only listening to the skewed feedback from the voice in our heads.
  • We have big, beautiful voices, and important things to say, but if we’re not consistently saying something repetitive to the audience, nothing will be memorable.

When it comes to creating great programs, we are very often our own worst enemies. We stop ourselves from finishing things, because our fear gets in the way. We’re either afraid that we’ll have to stick with one thing forever, or worried that the thing we’re trying to launch isn’t good enough to put out into the market. The truth is, the most successful people make it because they shut the fear out, and they are relentless about that one thing till they see it through. It doesn’t mean they don’t have other things going on, but they know that in order to grow something worthwhile, persistence and consistency on one thing is critical.

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The one thing all entrepreneurs have in common is that we started our businesses in order to give ourselves more time and money freedom. The ugly truth is, most entrepreneurs have zero freedom. They are constantly stressed and exhausted. As a result, their families suffer. What do we need to do in order for our businesses to give us true freedom? How can we get out of doing low value work? How can we make sure our businesses aren’t negatively impacting our families?

On this Boss Dad spotlight episode, I’m joined by founder of Real Estate B School and host of the Business Freedom Podcast, Lars Hedenborg. He shares powerful business, marriage and parenting nuggets, while discussing how he built a 7-figure business that still allows him time freedom.

3 Things We Learned From This Episode

Know your worth and your dollar per hour value (11:41 - 13:47)One of the biggest barriers to our growth as entrepreneurs is not having a concrete dollar value for our time. Because of this, it makes it hard for us to know what we should be spending our time on. If we know that our time is worth $250 per hour, we won’t spend it on $10 per hour tasks.

Delegate to elevate (14:22 - 16:50)Entrepreneurs often wear all of the hats in their business, but the problem is, some of the work is something we could be passing off to someone else. Pay them $10 per hour and then we can focus on higher level work.

It’s impossible to grow a business if you don’t know the numbers in it (17:02 - 17:48)The first step to successfully scaling our businesses is tracking and measuring everything we do. Once we know our numbers, we can systematize processes, optimize them and even teach other people how to do the tasks.

When our businesses aren’t set up with systems and processes, we become chained to them. As a result, our partners and children carry the weight because we can’t be present with them. We have to learn that our time is valuable, and that doing every single role in our business isn’t noble, it actually puts our families at financial and emotional risks. We have to know our numbers, get a good system down, and bring on people who can help us work more efficiently. This is how we show our children that running a successful business venture can be fun, fulfilling and financially viable.

Guest Bio-

Lars Hedenborg is the host of the Business Freedom Podcast and the founder of Real Estate B-School, an education and coaching program for top producing real estate agents looking to build sustainable, systems-driven businesses. He is passionate about bringing real-world tools, and strategies to top agents and team leaders so that they can achieve success and freedom in the real estate business. Go to RealEstateBSchool.com for more information and get a free Business Growth strategy session at REBSstrategysession.com.

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Facebook ads can be an effective tool to promote our businesses. How can we get started with the process? Once we’ve decided we want to create an online campaign, how much should we be paying for it, and how do we decide who gets to see the advertisements?

On this episode, Facebook and Instagram ads strategist, Monica Louie, shares her steps to creating a successful online campaign.

3 Things We Learned From This Episode Place the pixel on your website (14:08 - 15:16)

Even if we’re not ready to start running Facebook ads yet, installing the Facebook pixel on the backend of our websites is a great first step. The pixel allows Facebook to gather data on the people who visit our websites, so that when we are ready to start a campaign, we already have a great idea of our demographics.

Determine a realistic but effective budget (14:59 - 16:31)

Once we’ve decided to advertise on Facebook and have a strategy in mind, we need to determine the budget. This should be based on what we’re comfortable spending, as well as what we’re advertising. For example, our daily advertising costs would probably be different from a promotion of our new launches.

Elect the best audience based on who we already do business with (17:13 - 18:37)

Depending on what we’re promoting, we may want to target people who aren’t already on our mailing lists. Facebook allows us to request ‘lookalike lists’. These are people who have similar interests to our existing client database, and are likely to enjoy what we’re selling.

We shouldn’t be relying on advertisements alone to boost our brands, but they’re a great place to start. Facebook ads offer amazing tools, and even if we’re not ready to commit to a campaign now, we can rely on technology like the Facebook pixel to gather information about our target audience until it’s time. There is also a great deal of flexibility in terms of budgeting, which allows us to tailor campaigns to our exact needs. Facebook offers us the tools to take our businesses to the next level; why not take advantage?

Guest Bio-

Monica Louie is a Facebook and Instagram ads strategist who helps ambitious online entrepreneurs increase their impact with high-converting ads. Her success in the online advertising space led to her recent appearance on the Smart Passive Income Podcast. Monica has helped hundreds to achieve Facebook ads success through her premium agency and signature program, Flourish with Facebook Ads.

Flourish with Facebook Ads is a step-by-step system to create campaigns that convert for bloggers, coaches, and online experts. Students of Monica's signature online program learn how to successfully use Facebook ads to grow their reach, amplify their impact, and scale their profits. To learn more about Flourish with Facebook Ads, head to monicalouie.com/flourish

And if you're not ready to get started with Facebook ads right now, but you want to learn more about them and start planning your strategy, download Monica’s free Facebook Ads Starter Kit and join her weekly email newsletter full of the latest actionable tips and advice to help you flourish with Facebook ads. Go to monicalouie.com/bossmom to join!

To find out more about Monica, head to:
https://www.monicalouie.com/instagram

https://www.monicalouie.com/facebook

https://www.monicalouie.com/twitter

https://www.monicalouie.com/linkedin

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Positive parenting is a nurturing process that helps us teach our kids to be independent, while still offering our unconditional support and love along the way. Is it possible to apply these techniques to our businesses? How can we foster nurturing relationships with our clients, while also setting boundaries?

On this episode, we discuss the positive parenting techniques we can use in our businesses.

Positive parenting encourages self-growth and positive development. That’s exactly what we want for our clients. -Dana Malstaff

3 Takeaways

  • Create permission statements. We need to decide what we’re giving our clients permission for; ideally, this should be something they already do, but feel guilty about. We need to create safe spaces for our clients.
  • Start a Facebook group for clients. We then need to create boundaries on the group regarding when we will and won’t work, and what we’re willing to do for clients.
  • Be consistent. We have to be consistent with our message; if we have strong opinions, we must live by them. Our clients need to see that we live by the rules we set.

To create successful and impactful businesses, we need to offer our clients nurturing and support. Just like we do for our children, we want to help our clients find confidence within themselves. However, we also need to set boundaries and live by the rules we set. We need to show clients that we walk the walk, and we’ll not only take our businesses to the next level, but also foster healthier and happier client relationships.

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We all know that video is a great tool for business, but not enough of us are taking advantage of it. Which benefits are unique to video, and what makes it different to other forms of marketing content? How can we maximize our content and continue to see results for years to come?

On this episode, Emmy Award-winning filmmaker Patricia Kelikani shares why we should all be using video and how we can create better content.

3 Things We Learned From This Episode

Set your own intent (14:58- 16:07)

People are emotional, and we choose to internalize written media in a way that makes sense to us. With video, we’re able to surpass that emotion and share our points of view. Video gives us full control over our messages, and allows us to deliver our content with little-to-no gray areas.

Take advantage of longevity (18:17- 18:58)

The average lifespan of video is 4 years. That means, 4 years from now, we can still get new leads from just one video. To make the most of the content we produce, we need to keep repurposing it and putting it out there.

Use the MAP method for success (19:13- 22:00)

Messaging, Artistry and Promotion are vital for lucrative videos. When it comes to video content, we need to ensure we convey the right messages to our audiences, while also delivering a high-quality video. Once we have a high-quality video that aligns with our brands, we need to keep promoting it wherever we can.

Video is a great option for marketing because it allows us to share our brand’s purpose more clearly than any other platform. It also offers amazing longevity and long-term results. To create great video content, we need to pay attention to the quality and ensure we’re putting something out there that represents our businesses. We should all be using video if we want to grow our businesses.

Guest Bio-

Patricia Kelikani is an Emmy Award-winning filmmaker and the owner of Kelikani Films, Kelikani Consulting and Lucrative Videos. Patricia is passionate about video and the opportunities created by the platform. While she loves making video herself, she also offers an online course teaching others the basics of creating great video content.

To find out more about Patricia, head to lucrativevideos.com/training

You can also visit www.patriciakelikani.com

And www.kelikanifilms.com

To watch Patricia’s YouTube channel, visit https://www.youtube.com/channel/UCMWIzGot0WpEBYrS9f_LDHw

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We all struggle with getting people to care about what we’re doing and the content we’re creating, and sometimes we have to give something away to get that visibility. What kind of giveaways should we be considering? How do we get people to take interest and actually engage with our content, not just get a giveaway without trying to get into our world?

On this tactical episode, I introduce our favorite giveaway tool and share how we can use it for more visibility.

Giveaways are powerful because they leverage the law of reciprocity. -Dana Malstaff

3 Takeaways

  • If we want to boost our visibility in a competitive online world, we have to give away something of value to get someone’s attention in return.
  • Using Vyper, we can get more likes, visibility, shares, and we can track the people who engage with the ads so we can retarget our advertising.
  • In terms of what we can give away, it should be physical product.

As a business owner it can feel like such a huge challenge to get people to watch our content, like it, follow us and eventually sign up for and buy our products. Vyper is a tool that allows us to put the law of reciprocity into motion, give some value and get more people into our world. Using the right tactics allows us boost our visibility, and drive more attention and traffic to our brands.

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A lot of us have gone through periods of dieting at some point in our lives, and often the diets we adopt have damaging effects on our bodies for years to come. What is intuitive eating, and how can it help us heal from dieting? Can we use the principles of intuitive eating to help our kids develop healthier relationships with food from a young age?

On this episode, owner of Eat with Knowledge and creator of the Feel Fabulous About Food online course, Jennifer McGurk explains the benefits of intuitive eating.

3 Things We Learned From This Episode

Listen to what your body needs to eat(06:43- 07:36)

So many of us eat out of habit or according to social norms. However, just because we’ve been taught to clean our plates after every meal, doesn’t necessarily mean our bodies are hungry enough to finish everything. By that same token, we may crave a burger after a day of eating low-fuel foods. Intuitive eating teaches us that either of these situations is fine- we need to pay attention to what we’re looking for or craving, rather than limit ourselves or overeat according to social norms.

Set your kids up for a healthy relationship with food (09:50- 10:51)

Don’t place limitations on what your kids are allowed to eat. Rather than depriving them of specific foods, offer them a range of healthy options and let them decide on their portions. By doing this, we allow our children to see what makes them feel full. We also send the message that food is not an enemy, and let them build their own relationships with eating.

Stop pressuring yourself to have answers (18:49- 19:44)

Whether we’re dietitians or not, as business owners we feel a lot of pressure to have all the answers. Stop putting all the pressure on yourself: we have permission to not know the answers. If you are a dietitian, don’t worry about giving clients the ‘wrong’ information. Instead, set up a partnership where they have ownership of what feels right for their bodies.

The relationships we have with food are complicated, and often they’ve been shaped by social norms. Stop worrying about what everyone else says: the most important thing is for us to feel good in our own bodies. Listen to cravings, and allow kids to do the same- set them up for a great relationship with food. Importantly, remember that it’s okay not to have all the answers at once. Focus on what feels good for you, and go from there.

Guest Bio-

Jennifer McGurk is a Registered Dietitian Nutritionist whose mission is to help people heal from dieting and feel fabulous about food. She is the owner of Eat With Knowledge, a private practice, in Nyack, NY and the creator of the online course Feel Fabulous About Food, dedicated to teaching clients all about eating disorder recovery and intuitive eating. She also offers resources for professionals on growing an intuitive eating business with the Pursuing Private Practice for Intuitive Eating Program.

To connect with Jennifer, head to

https://www.facebook.com/JenniferMcGurkRDN

https://www.instagram.com/jennifermcgurkrdn/

https://twitter.com/jenmcgurkrdn

To find out more about Eat With Knowledge, visit https://eatwithknowledge.com/free-binge-eating-guide/

And to learn about the top 10 mistakes professionals make in private practice, head to http://pursuingprivatepractice.com/join/

To go to the link mentioned by Jennifer in this episode, visit http://pursuingprivatepractice.com/5-secrets

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Creating a course is something that would give many boss moms the freedom they crave, but very few of us actually do it because of certain mindset blocks. Why should we stop tying our identity to the success of our courses? What activities are getting in the way of us creating freedom through coursework?

On this episode, I talk about the 3 things we need to overcome in order for us to start creating a course.

There is no way to truly get the freedom we want unless we are selling certain products, digital course work that we can scale without adding any time. -Dana Malstaff

3 Takeaways

  • Don’t let your feeling of self and identity link to your course content. Some people won’t like your content, and it might not be successful immediately, that’s okay.
  • Very often entrepreneurs are spending time in all the wrong places, repetitively doing the same thing over and over instead of creating leverageable content.
  • We tend to think that our course has to be a huge, signature course. Actually starting with something small is a lot better. It’s easier and faster to make.

Unless we create content we can leverage, we’ll be stuck on the hamster wheel of repetitive and tedious work. Nothing is more leverageable than a digital course. We have to stop doing things that don’t actually matter in lieu of doing what it takes to create a course, even a small one to start. Don’t let all the beauty in your brain is just sitting there while you could be making something amazing for your clients and yourself.

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Marketing is an important part of building a successful brand, but many business owners ignore word-of-mouth advertising strategies. Why is word-of-mouth so crucial, and how can we use storytelling to boost our success? How do we become relevant in the eyes of our target customers?

On this episode, New York Times bestselling author and Convince & Convert founder, Jay Baer explains the importance of storytelling for branding a business.

3 Things We Learned From This Episode

Get your fans to do the advertising for you (17:34- 18:14)

The best brands often have the least advertisements. The reason for this is, they’re being talked about by their customers. The power of word-of-mouth is immeasurable, so we need to make sure we’re giving our customers something to talk about.

Use storytelling to generate word-of-mouth (19:11- 21:17)

Simply being competent and running a good business isn’t enough to generate excitement about our brands. We need to create talking points and put word-of-mouth strategies in place. We can’t assume people will talk about our businesses. We need to give them something to talk about.

Keep your audience small (28:50- 30:14)

To create successful content, your podcast, books, or videos need to be someone’s favorite version of that content. For that to be possible, you need to be targeting a small enough audience so you’re not competing with every other version of your product. Stop trying to generate a huge following - focus on being great at being small.

Advertising is crucial, but relying solely on marketing campaigns is not enough to turn our brands into household names. We need to be focusing on creating stories - whether through unique experiences or inside jokes - that make us relevant in a public space. We can stay small and create awareness and excitement to the point where our need for traditional advertising is reduced.

Guest Bio-

Jay is a Hall of Fame speaker, emcee, New York Times best-selling author of six books, and an internet pioneer. The 7th-generation entrepreneur is the founder of five, multi-million dollar companies, including Convince & Convert, a boutique consultancy that works with the world's most interesting brands.

For more information on Jay and his work, see Convinceandconvert.com

And Jaybaer.com

To follow Jay on social media, visit these links:
http://www.twitter.com/jaybaer

http://www.instagram.com/jaybaer

http://www.linkedin.com/jaybaer

http://www.youtube.com/jaybaer00

http://www.facebook.com/therealjaybaer

To find out about Jay’s Talk Triggers book, head to talktriggers.com

To follow the Talk Triggers show, visit https://talktriggersshow.com/

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If we want to take our businesses to the next level and create sustainable success, selling online courses is vital. What content should we be offering? How can we get our mailing lists interested in the courses, and how could we use the courses themselves to sell our other products?

On this episode, I’m sharing how to create a small course that sells big.

Leverage your knowledge and particular way of doing things into something you can sell: an online course. -Dana Malstaff

3 Takeaways

  • Courses need to be a part of your business plan. The course can be on anything, from business processes to how to make a candy apple. The important thing is, you’re teaching your audience something.
  • Small courses are a great way to make money while promoting your products. In 30 minutes or less, you’re adding value to the client while making money on the course itself and potentially making more sales of congruent products.
  • To get a small course to sell, offer your mailing list small tidbits of content congruent with the course content.

We should never depend solely on our websites to make sales. We need to be sharing our products as much as we can, through as many platforms as possible. Building a small course is an effective platform to promote our businesses, all while making money in the process. Give your clients something of value at every turn, and you’ll sell big.

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Owning a product-based online business can be intimidating and overwhelming. Where should we get started in our ecommerce journey? How can we ensure we don’t end up losing a whole lot of money?

On this episode, co-owners of The Product Boss, Jacqueline Snyder and Minna Khounlo-Sithep share how aspiring online store owners can get started and avoid the pitfalls many people fall into.

3 Things We Learned From This Episode

Surround yourself with support (16:04- 16:56)

A lot of moms are hesitant to share the fact that they have families with colleagues and business partners. However, there is a growing online community of working mothers. Join one of these communities for emotional support- there’s no need to feel guilty for being a businesswoman with a family.

Test your market (20:55- 21:50)

Before launching a full line of products, it’s important to test market. We can do this by giving out samples, posting pictures of the product online and gauging whether people are interested in what we’re doing. We can also offer downloadables like graphic prints, for example- and see if the market is printing them up for personal use.

Make sure people are willing to pay (22:27- 23:00)

While it’s great to know people are interested in what we’re doing, remember the core aim of owning a business: making a profit. We have to ensure that what we’re doing has the potential to make money. We need to get to a point where we know people are willing to take out their credit cards and purchase our products.

Business ownership is an exciting journey, but it certainly comes with challenges. To make it easier, we have to make sure we’re surrounded by a supportive community. And remember, the aim is to make money. It’s important to have enough of it to get started, and test our products on the market. It’s always fun to have ideas, but at the end of the day, we need to be sure our market is willing to pay for what we’re offering.

Guest Bio-

Jacqueline Snyder has been an entrepreneur at heart since the tender age of 10.

A fashion designer by trade, she holds a BFA in Fashion Design, and is the co-owner of The Product Boss, and the owner of Designer Consulting Co-Op. Jacqueline first took her business online after moving across the country, and today she runs both her businesses from her basement in New Jersey.

Minna Khounlo-Sithep is an Amazon expert, with a Bachelor’s Degree in Advertising and Psychology, and a Master’s in Business Administration. She is the co-owner of The Product Boss, as well as the owner of Lil’ Labels. Minna has made it to the second round of Shark Tank, and currently has a revenue of multiple-6-figures.

To follow Minna and Jacqueline, check out @theproductboss on all social media platforms

To download The Product Boss’s hacks for new business owners, visit: theproductboss.com/bossmom

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Most people spend more time creating content than marketing it, but we can’t build awareness or sell anything through content that’s not reaching our audience. How much time should we spend on creating new content? What percentage of our time should be focused on marketing on that content? How can we market our content effectively? In this episode, we discuss content management and marketing to build brand awareness and authority for business success.

80% percent of your results come from 20% of your efforts, and good, smart entrepreneurs see that 20% and leverage it. -Dana Malstaff

3 Things We Learned From This Episode

  • We should be spending 20% of our time creating content that truly drives loyalty, excitement, clout, engagement to us and our brand. The other 80% of the time should be spent marketing that content.
  • Most people spend 80% creating new content and only 20% marketing that content. If we spend most of our time creating content rather than marketing it, we won’t have enough time to make sure people see, engage and opt in to that content.
  • In order to market our content effectively, we need to have a good content strategy. When we build our content strategy around the core pieces of content we create, we can better leverage the marketing for that content.

We tend to feel like we’re doing things the wrong way when we’re having difficulty nurturing people to buy from us, but most of the time it’s because people don’t know we exist. We need to spend the majority of our time marketing our core pieces of content rather than creating tons of new content that is not marketed enough. When we spend more time marketing our best content, we can build brand awareness and authority through consistent and clear messages that are engaging and that lead to conversions.

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As working mothers, we often hold ourselves to an impossibly high standard. How can we break the limits imposed on us by ourselves and an overly critical society? When should we allow ourselves to let go of having full control in every area of life?

On this episode, speaker and bestselling author of Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life, Laura Gassner Otting shares how we can smash our limits.

3 Things We Learned From This Episode

Stop wasting money being cheap (05:52- 07:16)

We tend to think that doing it alone is saving us money, but we could really be doing the opposite if the task at hand is something we’re not good at. If we’re doing activities that could be leveraged to someone else, outsource. We shouldn’t waste our time or money trying to be completely in control.

Forget about balance (13:15- 14:01)

Being a working mom should be celebrated. Rather than trying to separate certain aspects of our lives from each other in the hopes of creating ‘balance’, we need to acknowledge every part of ourselves and find ways for each of these parts to align.

Create a ‘framily’ (26:25- 28:21)

Having a support system is vital to success. We should be surrounding ourselves with a combination of friends and family who support our dreams and can offer valuable insights on our ideas. Sometimes we get caught up in our blood relative’s hesitations, but they shouldn’t be controlling our decisions.

We have the power to achieve anything we set our minds to, but sometimes our mindsets are shaped by other people’s opinions. Learn to identify the people who should have a say in your journey to success. As Boss Moms, our possibilities for success are limitless— but that doesn’t mean we have to do it all on our own.

Guest Bio-

Laura Gassner Otting is a keynote speaker, author and entrepreneur. She speaks with change agents, entrepreneurs, investors, leaders, and donors to get them past the doubt and indecision that consign their great ideas to limbo. Laura also delivers strategic thinking, well-honed wisdom, and catalytic perspective informed by decades of navigating change across the start-up, nonprofit, political, and philanthropic landscapes.

To find out more about Laura, head to:

http://lauragassnerotting.com/

Twitter: https://twitter.com/heylgo

Facebook: https://www.facebook.com/heylgo

LinkedIn: https://www.linkedin.com/in/lauragassnerotting/

Instagram: https://www.instagram.com/heylgo

You can also complete a 15 minute quiz set by Laura at Limitlessassessment.com

To purchase a copy of Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life, head to: https://www.amazon.com/Limitless-Ignore-Everybody-Carve-your/dp/1940858763/ref=pd_ybh_a_10?_encoding=UTF8&psc=1&refRID=9B5KQ4NAAV8NKR19M7PW

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So many of the issues business owners run into are common problems. What are the mistakes we’re making, and how can we stop making them? Where should we be looking for help? On this episode, I’m sharing the mistakes most online entrepreneurs are making, and how to fix them.

You can have a ton of passions, but you can’t do them all at once. -Dana Malstaff

3 Things We Learned From This Episode

  • Stop focusing on everything. If you pay attention to too many components at once, you’ll be more likely to burn out.
  • Before we think about marketing, we need to have a business strategy. Too many entrepreneurs go wrong by having a social media strategy before they develop their business systems.
  • Leverage a community. Don’t try to do everything alone- there is so much to be gained from sharing your ideas with others.

The world we live in is saturated with information and ideas. While this is exciting, it also has a downside: there’s too much noise. Focus your attention on a few ideas, and cut down on the number of people you look to for guidance. Leverage your community, but make sure you’re maintaining a focus on one idea and set a strategy for yourself and your business. Too many cooks in the kitchen is never a good idea.

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A lot of people want to be entrepreneurs, but aren’t sure what their product is. How can you decide what to center your business around? Once you’ve made the decision, where do you begin the process?

On this episode the CEO of Sweet Smell Company, Rachel Ricker shares how she started her own business and what she learned along the way.

3 Things We Learned From This Episode

Find the problems you want to solve (12:05- 13:26)

If you know you want to own a business but aren’t sure what your product is, think about the things that interest you. If there’s a problem you wish someone would solve, seize the opportunity! Work on finding solutions you would want. There are bound to be other consumers out there who would love to try your alternative.

Take advantage of the internet (19:01- 20:44)

Research is crucial for any business endeavor, but it doesn’t need to be a difficult process. Information is constantly at our fingertips, thanks to the internet. Research the product you want, who can manufacture it, and anything else related to it you can think of.

Secure a manufacturer (21:21- 22:57)

Once you’ve decided what you want to produce and have researched it extensively, it’s time to choose a manufacturer. Find a company that fulfils all the requirements for your product, and if possible, find one that can go above and beyond the basic manufacturing process.

Starting a business is a deeply personal experience, so it’s important to make sure your product is close to your heart. Aim to create the item you would love to buy. Research extensively, and be sure to take advantage of the endless information available online. Creating a business is a long process, but it doesn’t need to be a tedious one.

Guest Bio-

Rachel Ricker is the CEO of Smell Sweet Company, committed to providing truly trustworthy organic body products and helping women on their toxin-free journey. She is passionate about helping others make informed decisions on personal care products and raising awareness of the importance of safe ingredients.

Rachel is also the Director of Global Transformation for a fortune 50 company and manages her busy household with her husband and two children.

To find out more about Sweet Smell Company, head to: smellsweetcompany.com

You can also find Sweet Smell Company on social media at: https://instagram.com/smellsweetcompany

And: https://www.facebook.com//Smell-Sweet-Company-1080155948832915/

To find out about the Pay it Forward deodorant bundle, visit:

https://smellsweetcompany.com/products/pay-it-forward-deodorant-bundle

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By nature, entrepreneurs go against the grain of the status quo. How does the public schooling system impact entrepreneurship? What are the benefits of homeschooling to combat this?

On this episode, bestselling author and entrepreneur Jadah Sellner shares her experience as a homeschooling mom and a business owner.

3 Things We Learned From This Episode

How to start homeschooling (07:12- 10:07)

There are a lot of reasons why parents are choosing to homeschool. If you’re considering taking this route, make sure you’re having serious conversations about it with your children and your spouse. Research and preparation are vital.

How the education system is failing future entrepreneurs (14:12- 15:06)

In school, kids are taught to focus on the things they’re not good at, to excel in all areas. This is incredibly frustrating, as no industry expects people to do well at every job within the business. For entrepreneurs in particular, focusing attention on every area of the job is detrimental to success.

Knowing when to step away from your business (27:47- 29:26)

Pay attention to your needs and wants. If you’re not happy in your business, or don’t want to grow it any further, it might be time to step out. You have to be mindful of what you want to do and act intentionally. Entrepreneurship offers freedom. Exercise your ability to step away.

As a parent, you want to do what’s best for your child. However, when you’re a business owner as well, sometimes the thought of homeschooling can be overwhelming. It’s a decision that requires research and planning, but the benefits of homeschooling are amazing.

Guest Bio-

Jadah Sellner is the host of the Lead with Love™ podcast, a TEDx speaker, creator of Love Over Metrics™, Business Growth Incubator and the bestselling author and co-founder of Simple Green Smoothies. As a serial entrepreneur, online community growth strategist and business mentor, Jadah consults companies and personal brands to build communities with love, service, and impact.

To connect with Jadah via social media, head to:
https://www.instagram.com/jadahsellner/

https://www.facebook.com/jadahsellner

To find out about Jadah’s products, head to:

5 Step Challenge Roadmap: https://jadahsellner.com/byc-roadmap

Love Over Metrics™ waitlist: loveovermetrics.com

Jadah's work with me page: https://jadahsellner.com/work/

You can also hear her podcast on: leadwithlovepodcast.com

And visit Jadahsellner.com for more information.

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As Boss Moms, guilt is a feeling we’re all used to. How can you stop guilt from holding you back? What should motivate you to keep going? On this episode, in honor of Independence Day, I’m reminding you to shed your guilt and feel proud of what you’ve achieved as a Boss Mom.

Independence is about standing up and doing it anyway. -Dana Malstaff

3 Things We Learned From This Episode

  • Guilt is normal and bound to happen. While you’ll never get rid of it completely, you need to put it aside and not let it control your choices.
  • You are capable and brilliant: the world needs your brain and your ideas. Believe in yourself and allow yourself to do great things.
  • Independence is about action and doing, even when it feels scary. Celebrate yourself for being a Boss Mom, despite it being a scary process.

Being a Boss Mom is an exciting journey but it’s normal to have moments where you question yourself. Guilt seeps into everyone’s lives at some point. The trick is to not let it control your decisions. Be proud of what you’ve done just by deciding to be a Boss Mom in the first place. Don’t forget to help others along the way. Success is about the ripple effect of our actions because we just keep going.

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The newsletter is no longer effective, and business owners should start exploring different options. What could you do in place of sending a newsletter? What do you need to keep in mind as you move forward with new types of communication? On this episode, I share why you need to focus on the human aspect of your approach.

You need to understand the human beings in your audience. What do they want? -Dana Malstaff

3 Things We Learned From This Episode

  • If you send your audience the same thing at the same time every week, people will switch off. Be careful not to be too consistent.
  • Stop targeting demographics. Think about who your audience is and how your content can exist in their lives.
  • Rationality is unrealistic. As much as we’d like to think business is business, as long as people are involved, it can never be completely rational.

No matter how foolproof regular communication might seem, there are significant drawbacks. While algorithms reward consistency, if you’re sending out the same communication at the same time each week, you’re not going to convert an audience into loyal customers. You’ll be at risk of becoming background noise detached from your fanbase. The newsletter is dead: it’s time to start looking at real people.

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Social media and online platforms have brought a lot of changes to the business world, but many brands are slow in adjusting. How can we build an online persona that connects with our customers? How has the role of the customer shifted?

On this episode, author, blogger, and podcaster Mark Schaefer explains why human connection is so important, even with the increasing popularity of virtual spaces.

3 Things We Learned From This Episode

Respect your customer (07:16- 08:08)

Customers are aware that they have more power now than ever before. The problem is, many businesses don’t act accordingly. To get ahead with the new consumers, it’s vital that businesses respect their customers’ time, resources, and spending habits.

Build a brand personality and forge real connections (10:19- 11:27)

No matter how advanced technology becomes, people trust people. It’s important to give your customers a human face they can get to know, like, and trust. Foster loyalty by sharing stories about what you’re going through and by being open.

Your customer is your marketer (20:37- 21:56)

Marketing isn’t about the advertisements anymore— it’s about the customer. Businesses are no longer able to buy their way in. We all need to start finding ways to assist our client in their daily lives and build real relationships with them.

While the customer has always been important to businesses, their influence on the sales process has changed significantly. Build relationships with your customers that ensure that they know you value them.

Guest Bio-

Michael Schaeffer is a keynote speaker, educator, podcaster and business consultant. Known globally for his work, Michael is celebrated for his approach to marketing and is the bestselling author of six marketing books. Michael is adamant that personal touches are vital for effective marketing in the age of social media.

To get in contact with Micahel, head to

https://twitter.com/markwschaefer

https://www.facebook.com/mark.schaefer3

https://www.linkedin.com/in/markwschaefer

https://www.youtube.com/user/MWSchaefer

You can also email him on mschaefer700@gmail.com

Or call him on (865) 456-1939

Head to his website, https://businessesgrow.com for more information on his business, and look at https://businessesgrow.com/mark-schaefer/ to see information about his books and career.

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Creating a community can be extremely overwhelming, but there are very specific and strategic ways of thinking and planning that can help us break it down into manageable chunks. What can we do to help people feel like they belong? How can we be more inclusive? How do roles and rules help people feel more comfortable?

In this episode, Marie Morris explains how she developed a community in her classroom, and how social media can be a web of support for educators.

3 Things We Learned From This Episode

Communities of support on social media (07:40-08:46)

We can use social media to situate ourselves in a space that is collaborative and non-threatening, whether it’s in the business world or in the education world. Instagram and YouTube are spaces where teachers can share and support each other and they can help build our confidence as educators.

What we need to put in place to create a community (26:09-28:41)

We can begin to create a community when we think about how our physical space functions and what interactions can happen within it. We also need to go beyond the layout by putting clear expectations in place of what is required of every person in every role in the community.

How rules help people feel comfortable (28:40-28:53)

We need to make ground rules when bringing big groups of people together because when there is uncertainty, people get anxious and afraid of doing the wrong thing. Rules help a community of people know what’s expected, which makes them feel more comfortable.

As teachers, we can facilitate a holistic shared experience for our students by creating a community. When we create communities for our students, we foster better learning, excitement and retention. Having rules helps them feel comfortable and aware of boundaries. When we build a community, we must think about the physical space as well as the interactions between people. We just need to break it down into specific and manageable steps that work for our context.

Guest Bio-

Marie Morris is a teacher in the Poway Unified School District, in San Diego, CA, and has been teaching for 12 years. She has taught all four grades of English (9-12), as well as both the performance and technical side of theatre. Marie has a blog, YouTube channel, and Instagram profile focused on classroom teaching. Being part of an online community has changed her perspective on how she runs her classroom as well as her confidence as a professional educator. Her teaching style is energetic and fast-paced, but she constantly checks for student understanding. She likes to engage students with references they can connect with and give students a sense of belonging to her classroom community. Marie earned her BA in French, a Single Subject English teaching credential, and an MA in Theatre Arts all from San Diego State University. Teaching is in Marie’s blood. She has been unsure of many things over the course of her life, but of two things she has always been certain - she wanted to be a mom and she wanted to be a teacher.

marie@thecaffeinatedclassroom.com

https://www.thecaffeinatedclassroom.com/

https://www.instagram.com/thecaffeinatedclass/

https://www.youtube.com/c/TheCaffeinatedClassroom?sub_confirmation=1

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Never underestimate the importance of being in touch with yourself and valuing who you are right now. How can you become more in tune with yourself? Should you be working on yourself constantly- or giving yourself some space?

On this episode, holistic life coach Shannon Kinney-Düh shares the importance of being at peace with yourself.

3 Things We Learned From This Episode

Stop listening to the negative voice in your head (06:00- 08:07)

Saying that you’re not good at something has a huge effect on your ability to get it done. You hear what you’re saying, and start believing that negative voice. Become an observer of your mind and be conscious of what you’re saying to yourself.

Don’t just ‘do’: you need to ‘be’ (10:53- 12:27)

Ours is a culture of constant ‘doing’. We fill up our time trying to do everything and fail to just be in the moment. The problem with this constant doing is that you ultimately risk depleting yourself.

Build a healthy foundation (14.47-15.47)

For a garden to grow, you have to provide a healthy foundation. Once you’ve done that, you also need to give it some space to grow on it’s own. Treat yourself in the same way: create a good foundation but allow yourself the space to see results.

Allow yourself space to breathe and to consider who you really are. Often, we find distractions to avoid feeling certain emotions. The reality is, sometimes we’re scared to be truly alone with ourselves. Start accepting the person you are. Awaken to your greatness.

Guest Bio-

Shannon Kinney-Düh is an holistic life and spiritual coach. She’s also a yoga instructor and artist who believes that women need to become more in tune with themselves. Shannon is passionate about teaching women how to unleash their greatness, and to stop shying away from the different seasons of life.

To find out more about Shannon, head to: www.afreespiritlife.com. Find her eye pillows on the website here: https://www.afreespiritlife.com/eye-pillows/. Use the coupon code Boss Mom for a 15% discount when you buy 3 or more eye pillows.

You can also find Shannon on Instagram at @afreespiritlife

And on Facebook at https://www.facebook.com/AFreeSpiritLife/

To listen to the song Dana references in this episode, head to: https://www.youtube.com/watch?v=53GIADHxVzM

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Business owners often bash Facebook for having bad intentions, but if you look at it carefully, Facebook actually wants everyone to succeed. How does Facebook’s transparency work in our favor? What targeting tools does Facebook have that makes marketing easier for us? How do Facebook groups help us with engagement? In this episode, I explain why I love Facebook and how authenticity and community are key to building success on Facebook.

Facebook has been so exponentially important and instrumental not just in my business, but in my life. -Dana Malstaff

3 Takeaways

  • We may think that the transparency of Facebook works against us as businesses. However, if we run good, authentic, caring businesses, our audience sees it. Facebook rewards this, and it works in our favor.
  • When family and friends engage with our Facebook posts, it limits our ability to be visible to our target audience as similar profiles are targeted for further engagement. We need to engage with the right people in the right way.
  • Facebook groups work better as platforms for engagement. Group members can post and start conversations which also relieves the responsibility of the business as the only contributor.

Facebook has changed the way we communicate with each other by allowing us to identify who we are and what we care about, as well as by finding other people who love and care about those same things. By running an authentic and caring business, and targeting and engaging with the right people, we can create a community on Facebook that helps our business be visible and successful.

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So many entrepreneurs are overwhelmed by the number of things they want to achieve, and often their health is affected because of it. How can you stop feeling that overwhelm? Why is it so important to know how you’re wired?

On this episode, Dr. Shannon Irvine shares her experience with changing her approach to something that suited her better.

3 Things We Learned From This Episode

Learn how you’re wired (03:22- 05:17)

Too many business-owning moms are spoken about as superheroes. This is a very intimidating belief, and also inaccurate. You don’t need to be a superhero to get your business to work. All you need is to know how you’re wired and how to work in a way that is effective for you.

Get your kids involved (09:34- 11:54)

A great way to make sure your kids understand what you’re doing is by letting them see you do business. They’ll start seeing how it works, and they might even get excited about entrepreneurship. You’re not necessarily bringing them into your dealings to create mini entrepreneurs— you’re just exposing them to the possibilities out there.

Fail in front of your kids (13:00- 15:02)

No one wants to fail, but it’s almost always inevitable. Allow yourself to fail, and see every failure as a learning experience. Treat it as a lesson for your kids, too. Encourage them to try everything they’re interested in, and to keep persevering even when they fail.

The way we do things is linked to the way our brains function. A lot of the time, that means we’re on autopilot. Start being more aware of how you think. You may not be able to stop having certain thoughts, but that doesn’t mean you’re powerless. Learn how your brain is wired and allow yourself to fail. Then, teach your children that they can do the same.

Guest Bio-

Dr. Shannon Irvine has been a serial entrepreneur all her life. After realizing she was overworking herself, she thought she would have to give up something in her life. However, then she realized that so many people before her had been able to balance all the things that were important to her. Since that moment of clarity, she dove into learning the science of success. Today, she’s a strategist, mentor and neuropsychology PhD. She’s passionate about rewiring entrepreneur’s brains to be the best they can be.

To find out more about Shannon, go to: https://drshannonirvine.com/

You can also find her on Instagram: @drshannonirvine

And on Facebook https://www.facebook.com/drshannonirvine/

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Something that holds a lot of moms back from starting businesses is a fear of not being able to deliver what everyone needs from you. How can you stop yourself from being overwhelmed? When will you know if it’s time to take a break?

On this episode, founder of Mompire, Ashley Meyer, is here to share how you can protect your mental health and deliver a great product.

3 Things We Learned From This Episode

Follow your intuition (11:50- 13:41)

Your intuition is a powerful tool, and you should pay attention to any negative feelings you may have. When you ignore your gut feeling, bad things tend to happen. Listen to yourself, and don’t be afraid to let your intuition guide you.

You don’t have to do everything (17:39- 18:43)

When you live out of alignment with your goals, dreams and ambitions, you are going to crash. Understand that you don’t have to give everyone what they need, all the time. Give what you can, but don’t allow it to cause you fatigue.

Allow yourself to step back if it’s the best decision (19:22- 21:28)

It can be hard to step back from your business- especially if you’ve invested a lot into it. Allow yourself to overcome your guilt at not using a degree, a business or anything else you’ve spent a long time to attain. If you know you want to step back, give yourself that opportunity.

A lot of moms feel guilty about starting businesses. However, many also agonize over the decision to step back, when necessary. Remember that despite all the demands you may feel at work and at home, you do need to prioritize your intuition and mental health. Whichever route you decide to take, make sure you’re choosing the path you want to.

Guest Bio-

Ashley Meyer is the founder of MOMpire. After training and practising as a lawyer alongside her husband, Ashley made the decision to step back from their practice to create a business for other moms. Ashley is passionate about empowering moms, and believes it’s important for those using her platform to speak directly to their family lives.

To find out more about MOMpire, head to: https://the-mompire.com

You can also reach out to Ashley on Instagram: @themompire and Facebook: MOMpire

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There are so many career options available to us, that sometimes choosing what’s best for us can be overwhelming. How can you choose a line of work that will keep you fulfilled and take advantage of your talents? Should you check in with yourself to make sure you continue to feel fulfilled by those choices?

On this episode, Career Clarity Catalyst Tracy Timm shares her advice for choosing what’s right for you, specifically.

3 Things We Learned From This Episode

You don’t have to go all-in immediately (11.12- 11:52)

Don’t feel like you have to invest everything in the beginning. Take small steps that allow you to build the company without going broke in the process. It doesn’t all need to be completely black-and-white at the start of the venture.

Know your core values (15:48- 18:40)

Before you can be sure of what you want to do with your business, or in your career, decide what your core values are and commit to honoring them. Think about how you’ll prioritize each of these. Do the work to make sure you’re able to take the opportunities that present themselves to you.

Check in on yourself (20:00- 21:40)

Once a year, schedule time to check in with your core values. Make sure they’re still working for you and adapt where necessary. Your values will change depending on what’s happening in your life, so it’s important to have a list that stays relevant to you.

From the time we enter the education system, we’re taught to base our decisions on impersonal factors. This stops us from doing what’s best for us, as individuals. Wouldn’t it be great to make the right career choices earlier on, with fewer bruises along the way? Set up your core values and work towards fulfilling them one step at a time.

Guest Bio-

Tracy Timm is the founder of Nth Degree Academy and Tracy Tim, LLC. After graduating from Yale unsure of what she wanted to do, Tracy found herself in a Wall Street job, miserable. She then quit to study on-board a cruise ship, with the intention of discovering her passion. After one more unhappy position, Tracy decided to start her own business, helping others find career clarity. Tracy is passionate about helping women find their paths earlier in life, so they don’t need to prolong their fulfillment.

To find out more about Tracy, head to: www.tracytimm.com/clarity

And to hear more about what we discussed on this episode, visit: www.tracytimm.com/bossmom

You can also find out more about Tracy’s academy at: https://nthdegree.tracytimm.com/

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When you're an entrepreneur, it can be overwhelming to think about all the things you must do to take your business to the next level. Do you have the right systems in place yet? How do you know where to start?

On this episode, Brittany Dixon is sharing her advice for scaling your business.

3 Things We Learned From This Episode

Pay attention to processes (09:49- 11:14)

Every single thing we do has a process— from running a business to making a sandwich. Go into as much detail as you can when considering your processes. Even the most basic step is important.

Get everything in one place (14:46- 15:27)

When you're just getting started in your business, try to have everything in one place. Use systems like Trello to put all your work, clients, and progress in one spot. This creates much-needed structure.

Hire a business consultant when you're ready to scale (18:53- 19:24)

If you're at the point in your business where you're able to scale, it's time to hire a consultant. This will allow you to step away while your business is taken care of.

There are so many moving pieces involved in building a business that it's bound to get confusing at some point. As you grow, make sure you're taking stock of everything you do. To take your business to new heights, you have to pay attention to what got you off the ground in the first place.

Guest Bio-

Brittany Dixon is a business consultant. After finding out she was pregnant with twins soon after starting a new job, Brittany decided to start her own company. Today, she is the owner of Brittany and Co. Consulting. Brittany strongly believes that building a great business requires great documenting of processes. She’s also adamant that the reason she has more time with her kids today is because of the consistent processes when she started her business.

You can find Brittany on Facebook: https://m.facebook.com/pages/category/Consulting-Agency/brittanyandco.consulting/about/

And Instagram: @brittanyandco.consulting

To find out more about Brittany, head to: https://brittanyandco-consulting.com

You can also try out her free content planner at: bit.ly/bco-contentplanner

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We’ve all heard that scaling is important for businesses to grow, but it’s also beneficial to your family’s wellbeing. How can scaling impact your children? What can you do to make the process easier?

On this episode, CEO of Virtual Hub, Barbara Turley, is here to discuss why you need to build a company you can step away from.

3 Things We Learned From This Episode

Build a saleable asset (07:00- 07:49)

Scaling your business turns it into a saleable asset. That doesn’t mean you have to sell it—just that you have the ability to. Creating a saleable asset can also be especially helpful to moms, as you’re creating opportunities for you to step away if and when you need to.

Embrace your inner “control freak” (21:40- 22:35)

While we might not like to admit it, most entrepreneurs are control freaks. That’s okay—this is the baby you’ve built! Being a control freak doesn’t mean you have to look over your employee’s shoulders, though. All you have to do is build systems and make sure they’re being followed.

Start with your personal vision, then look at the business (27:32- 29:02)

We spend so much time concentrating on our business visions, but we still have lives outside of work. Instead of building your life around your business, start by thinking about what you want personally. By paying attention to the lifestyle you want, you’ll build a business that can fit the vision.

Most entrepreneurs want to scale their businesses, and with good reason. But it’s important to check in with your ‘why’. Why do you want to scale your business? You may think building a saleable asset requires a certain degree of objectivity, but saleable or not, your business is your baby. Think about how your business will fit into your life— not the other way around.

Guest Bio-

Barbara Turley is the CEO of Virtual Hub, aimed at helping entrepreneurs scale their businesses as easily as possible. Barbara is also a mom to a daughter, and attributes a lot of her success with scaling her own business to her decision to be a hands-on parent. Barbara is passionate about helping entrepreneurs have an easier journey to success.

To find out more about Barbara, head to: www.thevirtualhub.com

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Many women business owners feel uncomfortable charging their clients for their services. This is particularly true for entrepreneurs whose businesses aspire to empower the client. How can you stop feeling that way and start making more money? How have other empowerment-based businesses generated profits? On this episode, I explain how Boss Mom makes money, and how your business can, too!

Build your brand. Being known for something helps you make money. -Dana Malstaff

3 Takeaways

  • It’s perfectly normal to charge people to access your services. You’re not doing anything wrong by wanting to make a profit.
  • By pursuing your gifts and talents, you’ll get through your work more efficiently and be able to free up time to focus on your passions in your spare time.
  • It’s easier to charge people for your services when they know who you are. Having an established brand and being known for something helps you make money.

Creating online courses is a great way to make money. However, while you’re aiming to offer a service to a wide range of people, never question your right to make money in the process. You can try being more accommodating by offering two products: one higher-priced and the other lower, but don’t overextend yourself by doing this. Keep your number of products streamlined. You own a business, and you should get to see the benefits.

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A lot of us listen to podcasts and attend talks with entrepreneurs, but it can be difficult to picture the daily running of the speaker’s business as they give examples or describe systems. What’s actually happening behind the scenes? How do finished products come to life? What does the process look like?

On this episode, I talk with my director of operations, Amy Lockrin, to give you an inside look into one of our meetings.

3 Things We Learned From This Episode

Hire an operations manager (05:08- 06:47)

An operations manager is an important part of your business. They’ll help you maintain your focus to ensure you’re looking at every venture as logically as possible. They’re also the ones who will be able to step in, in the event you leave your business for a month. As the CEO, you have to be able to step away for periods of time. The operations manager allows you to do that and should be able to improve your business in your absence.

Not all your ideas will come to life, and that’s okay! (29:31- 30:20)

If you’re a creative person, you probably have a million ideas everyday. Obviously, not all of those can become a reality. That’s why you need an operations manager. They’re the ones who will help you execute certain ideas and determine which ones to skip.

Get comfortable with hearing ‘no’ (30:54- 32:00)

Your business needs to be run by a team of brainstormers. That means having discussions and allowing for constructive criticism. If you’re hearing ‘no’ from an operations manager, never take it personally. This is about making the best business decision, not personally attacking you.

There’s a lot of work that goes into running a business that, unless you’re part of the operations, you might not know about. There are a lot of conversations that take place before anything happens, and the more skilled voices we have to share in those conversations, the better. Running a business is like raising a child: it takes a village. Don’t shy away from having a team to help you. You have the building blocks, so get someone to help you set them up.

Guest Bio-

Amy Lockrin is an Operations Integrator for female entrepreneurs that are ready to thrive in their business and leave behind the overwhelm of "to-do's." She is the founder and CEO of Lockrin Services, an integration and implementation agency that strategically partners with visionaries while propelling their businesses forward through action. She loves to make things happen in your business so you can go back to being creative through project management, business management, and strategic business planning sessions.

She is also the mother of two of the chattiest children that ever existed, Wyatt and McKinley and wife to her beer-making husband, Jimmy. When she isn't elbows deep in business owners strategic plans she loves to go to the beach, read, and spend as much time outside as possible.

Links:

website: www.amylockrin.com

contact: amy@amylockrin.com

fb.com/amylockrinva

instagram: @amylockrin

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There’s a lot of information available on finding clients. However, not as much exists about keeping those clients after their first experience with you. How can you retain people’s business and keep them in your database? What would you need to invest in order to maintain a relationship with them?

On this episode, founder of With Love Studio, Marilyn DeLaHoz shares how she got involved in customer experience, and why it’s important for your business.

3 Things We Learned From This Episode

Create loyalty by making your clients feel loved (15:50- 17:25)

Once you’ve done business with someone, it’s time to re-invest in them. By sending a gift- or even a small, handwritten note- you’re making past clients feel special. This goes a long way in building your relationship with them- and in the way they represent your brand to their own sphere of influence.

Keep it personal (18:51- 20:40)

We’ve heard so much about automated systems and how they can help in a business. However, when something goes wrong with your operations, try reach out personally. This shows you care enough to be the one to tell them there’s a problem, and does wonders for your client relations.

When sending gifts, make sure they’re useful (21:06- 22:36)

If you’re going to give your clients a gift, make sure it’s something that enhances the service you’re providing. For example, if it’s a course, send a notebook or a pen. In doing so, you’re demonstrating that you want to ensure they have the best possible experience with their business.

Often, the smallest detail is what sets successful businesses apart from the less successful ones. That’s exactly what your gestures need to be, to ensure great client relations: small. Thoughtful gestures don’t need to be expensive and certainly shouldn’t put any strain on your business. On the contrary, to keep good customer service, you just have to show that you genuinely care.

Guest Bio-

Marilyn DeLaHoz is a mom to two daughters, a wife, and the founder of WIth Love Studio. After deciding to leave her corporate job when she became a mom, Marilyn started tapping into her creative side. Initially starting with creating invitations for clients, MArilyn later bought her friend’s t-shirt company. Today, she’s passionate about giving her clients the best possible experience, and prides herself on always putting herself in the customer’s position.

To find out more about Marilyn, you can follow her on her Instagram accounts:

@marilyndelahoz and @withlovestudio

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Pregnancy and becoming a mom is a beautiful time—but it’s not always easy when it comes to clothing and fashion. Many expectant mothers find themselves alienated to a sad rack at the back of stores, with no good options to express their style. How is Storq providing a solution here, and what trends in the market inspired it? How do the founders of Storq make sure they stay true to their core values and make a difference for women?

On this episode, I’m joined by the co-founders of Storq, Courtney Klein and Grace Kapin who share the story of their brand.

3 Things We Learned From This Episode

Changing trends and shifts in motherhood (02:44 - 03:13)

The age of first time moms is increasing year after year, and there are more kids being born to mothers over 30. This is a market of women that are in the workplace and have more disposable income, but don’t always get the service and attention they deserve from the fashion world.

How the identity aspect plays into motherhood (09:19 - 10:02)

A lot of women experience a loss of identity when they get pregnant and have children. The world expects them to be fulfilled by motherhood alone, and they can be made to feel like something’s wrong with them if they aren’t.

The Storq values and how they serve women (18:20 - 21:47)

Pregnancy fashion isn’t always portrayed in a way that caters to comfort for women. This is what drove Courtney and Grace to build a brand that would become a solution-oriented resource for real women and mothers to get through their day without having to struggle with what to wear or feel invisible because of their clothing.

It’s so important for us to build a world that is conducive to mothers so that they can feel celebrated, understood, and valued. The result is a world of moms who can find fulfillment in different places, and happier moms mean happier children, which is great for all of us.

Guest Bio-

After hearing countless complaints from friends and family about the lack of chic, simple maternity options on the market, Courtney Klein set out to create a one-stop online resource for chic and practical maternity essentials. As a former partner at design agency Hard Candy Shell, Courtney worked to build digital products for companies like Disney and eBay prior to launching Storq in January of 2014.

Shortly after the launch, her pal Grace Kapin came on board as Creative Director. Having worked in fashion for nearly a decade, Grace immediately understood that pregnant women were overlooked by the fashion industry at large. A few months after diving into this project, Courtney learned she was pregnant with her first child. Four years in, the Storq team now includes three semi-productive, unpaid baby interns ranging in age from 8 months to nearly 4 years old and the company-wide napping policy is correspondingly permissive. Go to https://storq.com/ for more information.

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It’s difficult to maintain a work-family balance when we are trying to get a new business off the ground. How can professional support help us? How does entering business awards help structure our business? How can we inspire our children to be entrepreneurs? In this episode, Stacey Morgan shares how she maintains her home life alongside her professional life, and explains how entering awards changed her perspective on her business.

Some days I’m a really good business owner, some days I’m a really good mom, and some days I’m a mix of both—and that’s ok. -Stacey Morgan

3 Things We Learned From This Episode

Don’t rely on support from your family only (04:57- 07:15)

We often feel the need to put on the façade of ‘everything’s going great’ when speaking about our business to our family because we don’t want them to lose confidence in us. We need to have a community of professionals in the same position as us with whom we can speak openly and honestly about the challenges we face.

It’s not natural to be a 24-hour mom (7:17-9:30)

We are inclined to think that if we don’t want to spend 24 hours a day with our children we are bad parents. This is not true to even previous eras of parenting. We need to balance the time we spend parenting and working to avoid feeling exhausted and resentful, and so that we can make the most of the time we have with our children.

Applying for awards helps you structure your business (13:41-15:35)

As business owners we keep a lot of information in our heads and hardly ever communicate it to others. Entering business awards puts us on the spot in terms of all aspects of our business and it forces us to answer questions we have never considered. We stand to gain a well-rounded perspective of our business, see where we’re doing well and what we need to work on.

As mothers and business owners, we need to distinguish between our two roles whilst also recognizing where the positive overlaps are. Our family should not be our only source of support for our business, and we shouldn’t feel like we are neglecting them by not being there 24/7. We need a professional team and support structure so that we can take the time for our families. We must also make time for opportunities that can help our businesses grow, even when their value is not immediately evident. Entering awards is an extremely useful exercise as it makes us take a closer look at how our business is performing.

Guest Bio-

Stacey Morgan, Founder and Principal of Port Macquarie Performing Arts (PMPA) and Podcast Host, is a passionate dance educator from Wauchope, NSW. She has received numerous awards at the Greater Port Macquarie Business Awards, namely, Excellence in Technology 2012, Young Entrepreneur of the Year 2014, 2015 and 2016, and Excellence in Innovation 2015. Stacey grew up dancing under the expert instruction of Francessca O’Donnell and gained her Associate Teaching Diploma from the British Ballet Association. She went on to dance professionally overseas and in Australian productions of musicals like Grease, Gypsy and 42nd Street. Stacey has a Bachelor of Creative Industries in Dance and a Bachelor of Education in Drama from the Queensland University of Technology, and she also has her Masters in Arts Education - majoring in Dance Teaching - from Deakin University. Prior to opening PMPA, she was Education Manager for the Royal New Zealand Ballet where she facilitated a nation-wide education program for dance. Stacey is the co-host of Miss Bossy Boots, a podcast inspiring leadership for Women in Business.

http://pmperformingarts.com/

https://www.linkedin.com/in/staceymorganpmpa/

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Moms have a lot on their plates, and it’s easy to feel overwhelmed. We all know that juggling children with a career can be tiring, but could there be another reason we’re feeling overwhelmed? What can we do to work around it all? Join me on this episode as I talk with the star of reality show Hannah, Help Me! and founder of Mom Mastery University, Hannah Keeley. Hannah shares how she has made a career of teaching moms and tells us how to excel in all areas.

When moms learn to work with the way that their brain is wired, amazing things happen. -Hannah Keeley

3 Things We Learned From This Episode

Stay present and be strategic (08:55- 10:51)

Zone in on one thing at a time. When you’re with your kids, stay completely in-tune with them. The same goes for business: in the time you allocate to work, focus fully on the tasks at hand. You need to adhere to separate business and family time parameters to make the most of both.

Moms work differently (13:50- 16:45)

Mom’s brains are wired differently from everyone else. The gift of multitasking sounds great- until your inability to focus on singular tasks starts to affect your work results. You’re not alone in this: it’s something most, if not all, moms experience. The first step you need to take is acknowledging that motherhood changes the way you approach everything- then you can start finding ways to work with it, not against it.

Work like a woman (17:32- 19:48)

Women have been conditioned to believe they need to put their womanhood aside to do well in business. That kind of thinking is not only inaccurate, but can even lead to lower levels of productivity. Work with your womanhood in mind, and leverage it.

When you become a mom, a lot of things change. Business is no exception. However, being a mom doesn’t mean you have to stop doing business: it just means you need to adapt. Stop pressuring yourself to work less like a mom- or even less like a woman in general. You’re wired differently and there’s nothing wrong with that.

Guest Bio-

Hannah Keeley is the founder of Mom Mastery University. With a background in behavioral therapy- and the experience of being a mom to seven kids- Hannah is passionate about teaching mothers how to excel in business and at home. She believes the key to unlocking amazing potential comes from moms realizing that they’re wired differently, and need to work accordingly.

You can hear more from Hannah on her podcast: https://player.fm/series/crazy-blessed-with-hannah-keeley

You can also find out more about Hannah on Facebook: https://www.facebook.com/hannahkeeleyfriends/

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A lot of new entrepreneurs suffer with imposter syndrome- the thought that they don’t ‘deserve’ to be business owners. How can we stop thinking that way? What can we do to push those thoughts aside and start doing the work? On this episode, I discuss how you can change the way you think about you and your business.

Stop thinking you have to be ‘worthy’- just come up with good ideas. -Dana Malstaff

3 Things We Learned From This Episode

  • Imposter syndrome is a trap. Stop thinking you’re unworthy of having a seat at the table and just start doing the work.
  • Don’t be discouraged if you’re not an immediate success story- all successful businesses have their fair share of problems.
  • To operate your business, you need to have plans and strategies.

Stop telling yourself you’re not meant to be an entrepreneur. As long as you have a plan in place and great ideas, you’re on the right track. Start doing the work and stop caring what other people think. And remember, immediate success isn’t the only mark of a successful business. Don’t worry if you feel like you’re experiencing problems- if anything, it means you’re joining the club.

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Social media is the most powerful way for us to get in front of more people and reach more people who might want our services or products. How do we create content that actually moves the needle for our businesses in a meaningful way? How much of ourselves and our lives should we be putting out there? How can we leverage social media so that it actually helps grow our business? On this episode, I’m joined by real estate broker and trainer, social media expert and entrepreneur, Marki Lemons-Ryhal, who shares on the social media trends we should be paying attention to right now.

When it comes to social media and technology, there’s something new everyday. Instead of having a degree, we have to become lifelong learners. -Marki Lemons-Ryhal

3 Things We Learned From This Episode

Verticalization of Content (14:18 - 16:27)

We want to get into the habit of creating vertical content for Facebook and Instagram Stories. Because the videos or photos disappear so quickly, in order to get any organic traffic, we have to create and post content consistently. The goal should be to create 2 one minute videos a day: one vertical and one horizontal.

How to turn social media views into leads (21:28 - 22:52)

If you want to grow a following, generate leads, and add people to your list or sell a product, have a call to action in your videos and then have landing pages and lead capture forms.

Why you need to keep your content within the Facebook ecosystem (24:38 - 25:05)

Push people to the Facebook messenger bot so that they stay in the Facebook ecosystem. If you’re doing Facebook posts or ads and Facebook sees a link to an outside opt-in page or video, your ads cost more or they are going to go to less people.

When it comes to content that will actually get a response from people, it’s all about being the authority that solves problems for our audience. Through social media, we have the best listening tool to learn about the pain points and challenges people are having. With that information, you can now come up with solutions to these problems that are cost effective and don’t take up too much time. By solving a problem that makes people engage with us, we can grow a following and ultimately our businesses.

Guest Bio-

Marki is a Licensed Managing Broker, REALTOR®, avid volunteer, and Major Donor. She is dedicated to all things real estate. With over 25 years of marketing experience, Marki has taught over 250,000 REALTORS® how to earn up to a 2682% return on their marketing dollars. You can find Marki on Instagram, Twitter, LinkedIn, and Facebook.

To join her Facebook group go to https://www.facebook.com/groups/realestatelive/ and check out her podcast here.

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Whether it’s friends, family or partners; when someone we love and trust betrays us, we go through a difficult cycle of emotions. It can feel like our whole life has come apart. What is the cycle of emotions and symptoms of this betrayal? How do we avoid getting stuck in that betrayal for the rest of our lives, and how do we find healing? On this episode, I’m joined by transformational psychologist, health and personal development expert and author, Dr. Debi Silber to discuss overcoming betrayal and how to come out of it stronger and happier.

If betrayal is not unearthed, felt and dealt with, it will follow you everywhere you go. - Dr. Debi Silber

3 Things We Learned From This Episode

Why betrayal needs to be dealt with (13:09 - 13:46)

There are so many things that betrayal leaves in its wake, and it affects every area of our lives until it’s healed. It can affect your confidence and ability to try for new opportunities. It may be felt in every relationship in your life, and even affect your health. Contrary to popular belief, it won’t just get healed by time. It actually needs to be dealt with if you want to get past it.

The spectrum of betrayal (18:36 - 20:34)

There are different ways to feel wronged or betrayed, and they can vary in the pain felt. Whether it’s someone not keeping their word to us, breaking trust, or even us breaking a promise we made to ourselves. Ultimately, the more we trusted and depended on that person, the bigger the betrayal.

How betrayal manifests physically (21:00 - 22:47)

Our bodies tend to tell us a lot about how we’re feeling emotionally and spiritually. Women who experience betrayal for the first time often deal with extreme exhaustion. It’s also common to experience gut issues. The gut is the “second brain” and is so intricately connected to your mind that it gives a lot of information about feelings. Gut health issues are often caused by holding onto something and not letting your feelings out.

The truth about betrayal is that there’s always meaning behind it and a way to grow from it. In order to get to that point, we have to do the work first. If we don’t, we can stay stuck for months, decades or a lifetime. People tend to stay stuck because they are unwilling to give up their story and accept what happened. They numb themselves, or they don’t establish any consequences for the betrayal. The truth is, when you feel it deeply and do the work to find meaning behind it, you will be transformed. You will experience rebirth and discover a new world view. You just have to be willing to go through the challenges to come out on the other side.

Guest Bio-

Dr. Debi Silber is a holistic psychologist, a health, mindset and personal development expert and the author of the #1 bestselling book: The Unshakable Woman: 4 Steps to Rebuilding Your Body, Mind and Life After a Life Crisis. Through a recent PhD study on how women experience betrayal-what holds them back and what helps them heal, Debi has discovered the 5 stages from betrayal to breakthrough as well as what it takes (physically, mentally and emotionally) to move from one stage to the next. In addition to being on FOX, CBS, The Dr. Oz Show, TEDx and more, she’s an award winning speaker, coach and author dedicated to helping women move past their betrayals and heal…once and for all. Go to https://pbtinstitute.com/ for more information.

To find out if you’re Struggling with Post Betrayal Syndrome™ take Debi’s quiz here https://pbtinstitute.com/quiz/.

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Our modern, busy and connected world can be a very lonely place if we don’t have a support group that understands what we deal with as moms, entrepreneurs and women. Why is this such a huge opportunity for social networks of today? Why is it so powerful for women to have a voice and a space to express themselves? How does this help the modern woman navigate the modern workforce with greater ease? On this episode, I’m joined by Michelle Kennedy, founder of Peanut, an app that connects mamas. She talks about her boss mom journey and how being a mom and an entrepreneur birthed her business.

For the longest time, social has been broad. Now there’s an opportunity for social to become much more specific to the threads that connect us. -Michelle Kennedy

3 Things We Learned From This Episode

Why we can’t share everything with everyone (13:05 - 16:04)

We all need support, advice, and help from other people and very often it’s for talking about things we can’t easily share with people at work or even our partners because they won’t relate. Connecting with and talking to other women who are in that same space gives us the confidence to open up and have a voice.

Why friendship groups have become more specific to different needs (16:08 - 16:54)

The way we use our friendship groups or support networks nowadays can be thought about in the context of verticals. The people we hang out with don’t have to fulfill every single need we have. We can have friends and relationships for different things, and this actually benefits all the relationships we have. This has created an opportunity for social networks to be more niched down or specific to different things instead of being broad.

Why women need online support groups now more than ever (20:24 - 21:00)

Women are being factored into the workforce and the economy of the workforce in such a different way than before. While we’re being counted, what still hasn’t matured are the support networks around that. We’ve become more dispersed from where our families are, and we move around a lot and we need support groups that take that into account.

Whether we want to admit it or not, we all need support, advice and help and this is where our friendship groups come in. We’re at this amazing beautiful moment in time in society where we can say with more honesty and confidence what’s happening with women. We can the share experiences we’re going through and meet and connect with people who can make us feel less alone. It’s so powerful for us to feel like we have a voice, and that there are other people supporting us. It makes the journey of being mother and women even more fulfilling.

Guest Bio-

Michelle Kennedy is the CEO and co-founder of Peanut. She started Peanut after struggling to meet other mamas she could relate to while also working. After finding herself trawling outdated blogs for baby advice at 2am while her friends were still hanging out in clubs, she decided to create a product that would empower other modern mamas to support each other.

Michelle started her career as an M&A lawyer at leading international law firm Mishcon de Reya. She later joined dating app, Badoo, where she transformed the internal legal offering within Badoo, and eventually rose to the role of Deputy CEO at the $100m+ revenue generative market leader. She was also integral to the launch of dating app, Bumble.

Having worked in the dating apps industry for five years, Michelle has unprecedented experience and understanding of the safety and growth elements of building a social product. To download the app or connect on social media, go to https://www.peanut-app.io/.

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When starting your journey as an entrepreneur, the thought of hiring a team can be daunting. How can you accommodate staff salaries into your budget? How do you know who to hire? Is there a strategic way to build a team? On this episode, I discuss how you can put together a team in the most effective way.

Just freeing up your time won’t make you successful. Using that time wisely will. -Dana Malstaff

3 Things We Learned From This Episode

  • If you're going to hire someone and pay to free up time for yourself, make sure you use that saved time wisely.
  • Pay attention to the things you do every day that can be repeated easily. Then, hire people who can do that for you.
  • Record the tasks you complete. You can use this as training when you hire a team.

If you've just started your own business, it's normal to want to manage every detail. However, once you establish your routines, you no longer need to be involved in all aspects of your company. You should be a beacon, rather than a worker for your business. Hire strategically, and you'll soon find yourself working much more effectively.

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Copy and content are a huge part of connecting with and selling to our target market. What are the foundational pieces of content we have to develop before we do anything else? What are some of the key steps often missed in writing content and copy? How do we address these gaps by understanding our audiences, both mentally and emotionally? On this episode, Tara Bosler shares on how we can write content that relates, helps, and converts.

I’m a huge proponent of clarity over cleverness. -Tara Bosler

3 Things We Learned From This Episode

Stay tapped into the pains your audience has (15:12 - 16:00)

It’s important to stay plugged into the issues your target market is facing. Even if you started off as your target market, becoming successful takes us further away from that emotional base. This can make it hard for us to write in a way someone facing that problem can relate to. You have to constantly go back to that emotional base to know where they are and what are they experiencing right now. The closer your language is to the language they’re using in their head, the more successful your copywriting will be.

How to create authenticity in our copy (17:21 - 21:07)

Authenticity is about consistency and relatability. It’s all about being clear with yourself, first and foremost. We have to know who we are and show up unapologetically. You can’t tap into what the audience is thinking and feeling if you’re not tapped into what you’re thinking and feeling. If you don’t tap in, you’ll always comes off as surface level, and you won’t have a brand that people will fall in love with.

Why our content won’t succeed if it doesn’t address limiting beliefs (26:46 - 28:17)

Some of the key steps between someone becoming interested in what we’re talking about, and actually investing in what we sell are the limiting beliefs that stop them from taking further action. We have to understand not only what they want at the end result phase, but also what they believe is possible. If they don’t think something is possible, they won’t invest in it.

When it comes to writing copy for our businesses, we tend to get excited about the flashier pieces of content like sales pages and social media copy. However, the very first thing we need to do is be clear about who we are, our message, mission, vision and manifesto. That foundational copy allows us to drill down to the things our target audience thinks and feels, and how we can answer those questions. It all starts with us being authentic. It’s not about creating a brand and trying to become that brand. It’s about being “you”, and then building your brand around that.

Guest Bio-

Tara is a copywriter and content creator for creative women entrepreneurs. She is in love with her extroverted daughter, her nervous dog, writing engaging sales copy, and hot, hot coffee.

To get Tara’s Complete Copywriting Playbook go to http://www.tboslerwriting.com/

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Getting brands to pay us for the things we’re already creating is an entrepreneurs dream, but it can seem difficult to make this happen. Why is sponsored content something any creator can find success with, even without a massive following,? Do you have to be on certain platforms to get sponsor dollars? On this episode, Monica Pruett shares on strategies for getting sponsorship, how she’s helped entrepreneurs of different sizes, and why sponsorships give us freedom.

If you have goals for your income and you know that sponsored work can help you monetize your influence, now is a really good time to reach out to brands. -Monica Pruett

3 Things We Learned From This Episode

Why sponsorships don’t require hundreds of thousands of followers (12:32 - 13:01)

It doesn’t matter what size you are— it’s really about the fit and your audience. Your audience has pain points, and you won’t necessarily create everything that will solve every single pain point. Brands and companies who create products that can fill the gaps are great potential partners you can reach out to.

Which platform is best for sponsorships (22:42 - 24:58 )

You don’t have to be a blogger to be successful with sponsored content. Whether you have a following on Instagram, Pinterest, Facebook, or YouTube, having some kind of following is all that matters. The main challenge with some of the platforms is lacking the same level of metrics and data, so you’ll have to learn where to pull the info to use for your pitches.

Why sponsored content is so effective (25:21 - 25:48)

We’ve been conditioned to shut off advertising, but sponsored content is still effective because people will listen to people they already follow and like. Having an audience’s attention is what brands are looking for.

Whether you’re a blogger, Instagrammer, or a YouTuber, you can actually grow your business and your income through sponsored content and brand sponsorships. It doesn’t necessarily matter what platform you’re on. Being an influencer is the important part. As brands are planning their strategy for this year, this is the perfect time to reach out to brands. You could be their next influencer and meet your income goals.

Guest Bio-

Monica Pruett is a former advertising account executive turned full-time influencer, instructor, and strategist. She teaches other entrepreneurs who dream of working from home how to create a consistent income from their influence through public speaking, online programs and a range of other agency services. She specializes in helping her clients and students MONETIZE THEIR INFLUENCE through social media, networking, contract collaboration, and sponsored content creation.

Go to http://monicapruett.com/ for more information.

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When you’re running an online business and you don’t address legal matters, it can come back to bite you. Why should we get the legality components straightened out right at the beginning when the business is small? How do contracts protect us from scope creep, disputes, and different expectations with the people we’re working with? What are the documents, agreements, and contracts we need to have?

On this episode, I’m joined by my lawyer and intellectual property attorney to many online entrepreneurs, Autumn Boyd, to talk about the due diligence we must have to protect our businesses.

An ounce of prevention by taking a little time on the front end will save you so much in time, trouble, headaches, and money. -Autumn Boyd

3 Things We Learned From This Episode

The very first thing you do when you start your business (05:19 - 07:03)

The first step you should take as you’re getting your business started is a search to make sure no one else is already using the name you’ve decided on. You can do a basic search on Google and through the patent and trademark office— which is free. In the US, we have trademark rights based on first use. If you’re the first, you get all the rights, and if someone else tries to use the same name, you have a right to ask them to stop.

Why you’re never too small to take care of your legal matters (16:45 - 18:48)

People on the internet will have a wide range of emotions toward you. Many people will like you, but there are others who might look for the opportunity to report you if you break any rules or regulations. Even if you’re a small business, this can happen to you. This is why it’s so important to have things like your privacy policy and terms & conditions done far in advance.

How contracts protect us and our businesses (20:30 - 23:01)

Contracts are important. You’ve got to be clear on responsibilities of each party and how to terminate a relationship if the needs arises. The contract protects you and the person signing it. Even though it isn’t a fun conversation to have, it is a necessary one.

Legal documents, contracts, and agreements in our businesses are not the most exciting thing to think about, but they are VERY important. The bigger we grow and the more people we work with, the more at risk we are if we don’t protect ourselves legally. By taking care of this stuff we’ll look more professional, and people will take us more seriously. We can take a lot of the emotion out of the formal stuff so it doesn’t come back to bite us. This is not a place to take a shortcut in our business, so we have to just get it done. If you’re running a business and you really want it go the distance, this is a step you can’t skip.

Guest Bio-

Autumn Witt Boyd is an experienced lawyer who helps innovative business owners reach their big goals. Together with her team at The Law Office of Autumn Witt Boyd PLLC, Autumn guides online and e-commerce businesses as they grow. She has special expertise in copyright and trademark issues, and her firm offers full-service legal support to creative businesses. Go to https://awbfirm.com/ for more information.

To grab Autumn’s 10 Step Legal Road Map® Checklist, go to https://awbfirm.com/checklist/.

Check out Autumn’s podcast here https://awbfirm.com/podcast/.

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The start of the new year gives boss moms the opportunity to refocus their business models— but what exactly does that mean? How can we begin to focus on our businesses in a world saturated with courses and advice coming from everyone with a social media following? In the first podcast of 2019, I narrow down three key areas that will help us hone in on the things that make our businesses great.

I want 2019 to be a great year for us, so let’s figure out what you’re going to focus on. -Dana Malstaff

3 Things We Learned From This Episode

  • Look at what has worked for you thus far, and identify your gifts. Your gifts don’t need to be your passions, but the abilities that have helped you achieve success in the past.
  • Find your set processes. The repetitive systems you use will ultimately allow you to scale your business and sell more without sacrificing your time.
  • Acknowledge the work you do— and do not— enjoy. This, in turn, will help you identify the areas you should delegate to others and help you work smarter.

As online entrepreneurs, our goal is to create scalable businesses and courses that allow us to achieve sustained success without sacrificing more time. The only way to do this is to hone in on our gifts, establish systems, and delegate where necessary. 2019 is a new year with new opportunities. This doesn’t mean we need to look for entirely new solutions. Instead, we should focus on what’s been effective for us and refine the work we’ve already started.

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As human beings, we all want validation. For entrepreneurs, no validation is as great as knowing there’s a demand for the problem we solve. Why is it so important to be clear on what we want to be known for? How can we drill down to that problem and turn it into something we can sell or share with clients? On this episode, I talk about some strategies you can implement to define your service and package.

You have to fall in love with the problem you solve, not the thing you sell. -Dana Malstaff

3 Things We Learned From This Episode

  • Rushing makes you slower. You’ll spend more time putting out fires from mistakes, you won’t give strategies enough time to grow legs, and you might end up relaunching.
  • If your name isn’t associated with what you should be known for, you’re facing an uphill battle.
  • Think about what you want people to know from you and how you can bottle it into an educational package you can sell.

Businesses and brands that stand the test of time and make money in the long run are built on solving one key problem and really honing in on it. It’s important for us to work towards what we want people to know us for. We must also know the key intellectual property we have that solves a problem for our clients. You don’t have to know what it is right this second, but you can start getting clarity by thinking of what you’re constantly teaching, doing, or creating that could be packaged into a course. That will improve your messaging because you can start talking about the problem so you’re not just creating content without a purpose.

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If the goal of an online business is to make money while we sleep, online courses are one of the most powerful ways to do this. What are the clues that tell us we have something we can build a profitable course on? How do courses help us free up more time to be more creative, systematize our expertise, and give value en masse? Why is it so key for us to nurture an audience while we work on the course?

On this episode, Amy Porterfield is back to talk about how to create an online course that can become a stream of income and boost our business.

What will genuinely make you money in a course is taking the results that you have created for yourself or other people and put it together in a system, a roadmap, or a process. That’s what sells. -Amy Porterfield

3 Things We Learned From This Episode

How to know we’re ready to create a course (01:52 - 02:34 )

You know you’re ready to make a course when you keep repeating yourself to different people over and over again. You also know you’re ready when you create results for yourself and other people.

Can we create a course if our clients have unique problems? (VIDEO 2 - 01:32 - 04:19)

Even when people have unique problems, they they are still in need of our system or roadmap we create to solving a problem. Many of the people enrolled in our courses will hit the finish line, but even those who don’t will still be completely satisfied because of the community around the course. The community is where you get to add that one-on-one advice that’s more personalized and unique.

How to market our courses and get people to want them (VIDEO 2 - 10:28 - 16:00)

The best way to market our online course is to use a vehicle that allows us to give value and earn our right to sell the course. Our course needs to be stellar and our marketing must be good and true. Marketing our course start with social media content that leads into our email list because that’s the audience that will buy from us. We do this by posting content consistently, and pointing people to our really cool freebies while we’re creating our courses at the same time.

After running a service business or doing one-on-one coaching, courses are a really cool way for us to transition into another method of making money and growing our business. Success leaves clues. If we’ve been able to get results for ourselves or somebody else, that is the area we should make the course about. What people pay for is the road map, system, or process we offer, and our unique way of solving a problem. To make sure this course can actually succeed, we have to nurture our audience through social media and build the list of people who will want to buy it as soon as we launch. We nurture that community by posting content that lends itself to our core message. If we have one course that creates consistent revenue, we’ll be able to say “no” to the things that drag us down, and “yes” to more of the things that light us up.

Guest Bio-

Amy is an entrepreneur, coach, speaker, author and podcaster. She runs a top-ranked business podcast and runs best-selling online courses.She teaches business owners, educators and entrepreneurs the profitable action steps for building a highly engaged email list, creating online training courses, and using online marketing strategies to sell with ease. For more information and to check out Amy’s podcast go to https://www.amyporterfield.com/.

Watch Amy’s first Boss Mom Podcast Interview here https://boss-mom.com/episode-320-tweaking-vs-pivoting-overcoming-camera-shyness-being-consistent-w-amy-porterfield/.

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Many of us spend a lot of time in social media, but we don’t actually know what we’re getting from it. As a result, the content we put out ends up achieving very little or nothing. What are two of the biggest mistakes people make with their content calendars? How can our content calendars actually lose us business and money? On this episode, I talk about how to actually make our content calendars help our marketing efforts— not hinder them.

It’s better to post less, guide people the right way, and position yourself the right way than to just put out a lot of stuff for the sake of consistency of content. -Dana Malstaff

3 Things We Learned From This Episode

  • Just putting a lot of content out there can confuse the market. They end up not knowing what to come to us for. Our content has to position us to show our expertise and point of view.
  • If you’re sending your audience to other people’s blog posts and that person has a great opt-in, you’re only helping them make money (unless you’re part of their affiliate program).
  • If parts of our sales pages became part of our content calendars, we would be sharing what we do and how we solve problems.

Our content calendars must not be taken lightly. It’s not just about putting out as much content as possible. It’s about having a structure and a strategy to reveal our point of view and establish ourselves as a worthy solution to the problems we’re trying to solve. A content calendar that’s too general won’t get you half as far as a content calendar that is really specific and strategic about where we want to drive people.

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Sometimes life forces us to make scary choices and bold moves to get what we want. Going through this can be challenging and emotional. How does entrepreneurship make us more equipped to deal with challenges and differences with other people? What are some of the lessons that have come from going through a divorce, co-parenting, and remaining a family even after a split?

On this episode, founder of the Divorced Mommy Podcast, Julie Ciardi, shares her story and how she got through the rough times.

You have to be strong and focused on the kids without sacrificing who you are or your happiness. -Julie Ciardi

3 Things We Learned From This Episode

Why it’s so hard to walk away from something that isn’t bad (07:13 - 08:01)

Sometimes something is too comfortable for us to get out of. Whether it’s a job, a relationship, or a business, it’s harder to walk away from something that isn’t terrible than to get out of something that’s really bad. Sometimes we have to be forced into an uncomfortable place so we can make a decision.

The power of still wanting the best for our exes (24:22 - 25:52)

Many people are concerned about what happens when our former spouses inevitably move on with other people. When we care about our former spouse and trust that they will make good decisions, this isn’t something that should worry us. Through splitting up, we both get to learn what we really want. Our exes will find people that will make them happy, and that’s what we want for them.

How to be more compassionate (34:43 - 36:10)

There’s never perfect in anything— whether it’s relationships, motherhood or business. In any relationship, you will bump heads. The big thing is, we have to want to fix it and care about the happiness of the other person in the outcome as much as ours. We bump heads in relationships because we see the world differently, and we just have to be compassionate.

Whether we’re walking away from a job we’ve known for years, a relationship, or a business that isn’t making us happy, we’re sometimes going to be forced to make a scary change in our our lives. We have to know that it takes work to overcome that, but things can be so amazing on the other side. As entrepreneurs, we already have a leg up. There’s so much mindset work and personal development that comes with the entrepreneurial journey that we’re more equipped to handle these moments. The more we do work on ourselves, the more compassion and responsibility we have in talking to other people. What we learn as entrepreneurs can be applied everywhere else in our lives and enrich all our relationships.

Guest Bio-

Julie is the founder of the Divorced Mommy podcast and blog. She is a mom of 3, divorced & remarried. She has a very modern blended family that she has worked very hard for. She took the leap from corporate, leaving a high paying multi-six figure executive salary to be an entrepreneur with 2 businesses. She launched a brick & mortar women's boutique styling moms for their daily hustle called Haven Boutique

She launched her podcast to help divorced moms with their mindset & long term vision to create the life they want & their children need.

Find the podcast on iTunes and Stitcher. Go to https://divorcedmommy.blog/, and follow her on Instagram @divorcedmommy.

To read a blog post by Julie’s daughter about what parents should know about co-parenting, sign up for Julie’s mailing list.

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When dealing with prospects, it can be tough to figure out when our advice should be paid for, and how much we should give away so people fall in love with us and want more from us. How we find the right balance between coaching and selling so we’re giving value but not giving away what we should be paid for? When is coaching the best way to sell or when should you just plain sell our program? On this episode, I talk about how to coach someone when they are still a prospect.

When you’re with a prospect, you have to be a walking sales letter. -Dana Malstaff

3 Things We Learned From This Episode

  • 6 elements of sales pages: frustration, transformation, will they gain the most from what you have to offer, how do you fit into solving their frustration, what are the benefits and features of what they are getting and what is your social proof.
  • If someone says, “I have a lot to think about, this has been a great call,” you have given too much away.
  • A coach guides people to come to their own conclusions. A consultant tells you what to do and gives you a recommended course of action.

In everything we do, we are the sales rep of our businesses. This is especially true when we’re talking to prospects, how we interact with them depends on our goals, the problems we’re solving and frustrations and challenges our prospect is facing. What we need to learn to balance is giving value to bring people into our world and giving just enough of that away that people still want to buy from us. We have to fill in their gaps to show our value and then when they see our value, we can ask them to invest in us.

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Communicating with animals is something we think only very few people can do, but we all have the ability. How do we tap into that gift and come into collaboration and partnership with our pets? How do we create a better family communication structure with our animals and help our children communicate with them? What are the techniques we can use to communicate better with animals and people?

On this episode, I talk to The Real Dr. Doolittle, Val Heart about better communication and solving behavior problems collaboratively.

Animals are really like our angels, teachers, guides and healers. -Val Heart

3 Things We Learned From This Episode

Why animals are so important in our lives (03:24 - 03:55)

Animals serve a very important purpose in our lives. They are our angels, teachers, guides and healers. When we learn to recognize, respect and revere them for who they truly are, they help us become the best versions of ourselves.

Why we shouldn’t treat animals like they need to be fixed (15:38 - 15:48)

When we come at something with the idea of trying to fix someone it sets us as an authority when we’re actually supposed to be in partnership and on one even playing field.

How not to treat our animals like property we own (16:26 - 18:04)

It’s easy to treat our animals like something we just own, but this is the wrong way to go about it. When we treat animals, or even other people like we own them or like they are a problem to be fixed, it immediately creates resistance and pushback. We’re not owners, we’re caretakers and guardians.

We all have the ability to talk with animals, and if we know how to tap into it, it would help even how we communicate with other people. When we communicate with animals, we have to approach animals from a neutral, witness, observer space. How we do this is to start by hearing the animal without judgement, evaluating the issue, taking action to change what’s not working, relief and clearing resistance and teamwork and trust. If we want to communicate with our animals we have to see it, feel it and say it. This is a gift we’ve all been given and can start using now.

Guest Bio-
Val Heart, aka The Real Dr. Doolittle is the world's leading animal whisperer. She is the CEO of Heart Communication Enterprises Inc, Founder of The HEART System™ for solving problems with pets. She is the bestselling author and a featured expert on ABC, NBC and Fox News, as well as in People Magazine, My S.A., and Great Day S.A. She solves problem with pets & teaches cat, dog, horse & animal communication. Val fell in love with horses when she was five years old and began her long term relationship getting to know and understand horses. Her work with horses led to intensive study in developing her gifts with animal communication and other supporting healing techniques. Go to https://www.valheart.com for more information.

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When we’re trying to grow our businesses, it can feel like we need to invest in and buy #allthethings to get to that next level. Whether it’s coaching or a course, it can be hard to commit to just one thing. How can we make sure we’re investing only in what we need? What steps can we take to create decision confidence? On this episode, I talk about the 5 questions we need to ask ourselves in order to get clarity on what we should be investing money, time and effort in.

If you ask these 5 questions, you’re going to have a more confident and easy time knowing what to invest in for your business so that you are investing in the right things. -Dana Malstaff

3 Things We Learned From This Episode

  • Sometimes it’s the discomfort of putting money down on something that gets you to commit to the success of an investment.
  • Invest in something only when it makes sense for your business.
  • Think about your current resources and whether you are utilizing them to their fullest. That last thing you want to do is resource hop.
  • Ask yourself: What emotional, financial and environmental factors would ensure the success of the commitment? On the other hand, what emotional, financial and environmental factors would stop it from succeeding?

In order to invest in something that will actually help our business, we have to have a clear goal of what we want that thing to achieve. We need to know where we’re most challenged in reaching that goal, and whether we’re really maximizing on current resources. We also need to know the things that will fuel the success of this investment and the potential roadblocks we can plan to overcome. Remember, we also have to ask ourselves if we’re willing to get uncomfortable in the commitment so that it actually works.

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As moms and entrepreneurs, one thing we’re often guilty of is putting ourselves at the bottom of our long to-do lists. How does this negatively impact our kids and businesses? Why should we treat self-care as an urgent essential in our lives? Why are systems the only way we can grow a business that won’t burn us out?

On this episode, business growth coach and author, Kelly Roach, shares the mindset shifts that changed her life and how to add systems and leverage into our businesses to give ourselves more freedom.
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Our kids don’t listen to us—they model after us. And the best way to be a great mom is by being a happy person. -Kelly Roach

3 Things We Learned From This Episode

Life isn’t perfect, but we can find beauty in it (04:23 - 04:53)
The human experience is filled with crisis, turmoil, and juggling acts all mixed with the good stuff. You can find reason to be sad or wish your life was perfect, but you also have the opportunity to find the beauty in life and dig deep to make the best of it.

Put self-care in the “essential” category, not a luxury we can do without (08:28 - 09:15)
Most of us categorize working out as a luxury, but we have to make the mindset shift that it is an essential. Kelly works out during the business day, and she considers training a business priority. Exercise is essential to our happiness, our health, and how we show up as parents and business owners.

Take care of the most precious asset in your business (12:27 - 13:14)
It’s no coincidence that the most successful online entrepreneurs are very healthy people. Because we are our personal brands, we are our most expensive assets. Anytime you’re too tired or stressed to be productive, you are losing money in your business.

One of the biggest mistakes we make in life and business is not prioritizing our own self-care or having so much work on our plates that it leads to misery. There is nothing wrong with us asking for and getting help, and setting boundaries so we’re healthier and happier. The best thing our kids can see is us at our very best. If we’re miserable and frustrated, they will model themselves after that. If we want to instill the right habits into our kids, we have to prioritize our own self-care and build businesses that don’t burn us out.

Guest Bio

Kelly Roach is a highly sought after business growth strategist on a mission to help 1,000,000 entrepreneurs launch and scale their dream business… without compromising their quality of life or going broke in the process. From NFL Cheerleader to Fortune 500 exec and now million dollar mogul, Kelly is the author of the #1 international bestselling book and the new book, Bigger Than You. Kelly has been featured in Inc, Forbes, Bloomberg Businessweek, and ABC Good Day.

Go to https://kellyroachcoaching.com/ to get a copy of the book or for more information and check out her podcast, Unstoppable Success Radio here https://kellyroachcoaching.com/podcasts/.

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Staying focused is hard, especially when we start a business and have kids running around. Is focus something that can be maintained consistently? Why are we more focused on certain parts of the day or certain days of the week, and how can we leverage this? What actions can we take in our business to generate more income using the power of focus? In this episode, I talk about how to stop getting pulled in so many directions and focus on what’s important for you and your business!

There is a cycle to our ability to stay focused. -Dana Malstaff

3 Things We Learned From This Episode

  • Focus is cyclical. As a consequence, we shouldn’t blame ourselves for not being able to work at 100% all the time, because nobody can give their best nonstop. After a while, our focus and attention wear off.
  • Because focus comes and goes, we should find out the pattern. What parts of the day are we more likely to stay focused? What days of the week are we more productive?
  • Once we find out the answers to these questions, we can reschedule the work that needs the most focus on the days we do tend to be more focused. This tactic not only helps us get better at what we already do, but it also forces us to push unimportant tasks to the side.

Our business requires focus, but we can’t stay focused if we’re trying to do too many things at once. There are many things that could help our business grow, but we have to limit our options if we want to perfect what we’re currently doing.

When we’re laser-focused on one thing, that endpoint can generate more income than spreading our focus out across several areas.

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As entrepreneurs, we often feel like something is holding us back from getting to the next level. In a lot of the cases, it’s our own minds and negative stories we tell ourselves about taking a certain action. How does the way we mentally and emotionally process a challenge or opportunity impact whether we execute on it or not? What can we do to start telling and believing a story that’s more beneficial to us? On this episode, I talk to mindset mastery coach and consultant, Tracy Bech about how we create reality with our thoughts, and how to overcome the mental stumbling blocks in our businesses.

At some point you have to engage a certain mindset in order to deal with and process the opportunities and challenges you’re presented with. -Tracy Bech

3 Things We Learned From This Episode

  1. The real reason we struggle to take action (17:16 - 19:01)When we find ourselves not taking action on something, it’s the thoughts we’ve attached to the task that prohibit us from doing it. There’s something underneath we haven’t voiced outwardly, our your subconscious is protecting us from whatever it is we don’t want to experience. When we attach a negative story to taking that action, that’s going to hold us back.
  2. Why we shouldn’t leave a decision open-ended (22:39 - 23:15)We need to put a finite amount of time on how much we’re going to research and figure out before we make a decision. The more unmade decisions we have, the more stressed out and indecisive we’re going to feel. Indecision stacks up which makes it chaotic and makes us feel like we have no control.
  3. The science behind how our subconscious tells us things that aren’t true (25:40 - 28:04)
    Human beings can only process so much data and information, and on a daily basis, we’re inundated with so much of it. Our brains will start to generalize, distort and delete as much data as possible, and the stories we tell ourselves are a huge part of that. Once we believe the world is an overwhelming place, our minds will generalize and distort everything that happens to get to that conclusion, and they will delete anything that doesn’t support that.

The challenges we face as business owners are often unique to entrepreneurship, we have to push through a lot of obstacles, and we have to do it with a brave face. When doing a certain task feels unbearable it tells us that there’s something we’re not expressing that’s keeping us from doing it. In our subconscious we’ve planted a story about the task causing us to self-sabotage. In order to overcome, we have to remove the blinders we move through life with, and opt for a lens that’s more optimistic and supporting of the goal we have for our businesses and lives. If we clean that up subconsciously, nothing will stop us.

Guest Bio-

Tracy is a mindset mastery coach, consultant and the founder of Good Path Consulting.

For more information, go to goodpathconsulting.com and follow @goodpathconsulting on Instagram.

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Appearing on podcasts is a great way to establish ourselves as experts and land more clients by reaching people who are in need of our help. But what kind of podcasts should we pitch? How can we find our niche? What should a pitch look like? And should we spend time sending pitches ourselves? In this episode, Matt Johnson talks about how to find the right podcasts and write a pitch that gets noticed.

Everyone is pitchable for the right show. -Matt Johnson

3 Things We Learned From This Episode

  • Sometimes, being invited as a guest on a big podcast isn’t as beneficial to our business as we would like. Because the audience is so wide, they all have different problems to solve.
  • When we focus on podcasts that are very niche, and everyone in the audience has a problem that we can solve, that’s where we get the traction we need.
  • The best way make sure we actually get featured on a podcast is to find the right show. Finding the right niche makes it easier for us to come up with a story and have useful experiences to share on the podcast.

The process of discovering new podcasts and pitching takes quite a bit of time. This is why it’s so important for us to have someone do the pitching for us so we can spend our time on higher value activities. Another shortcut to successful pitching is using pitching templates that are proven to work.

Guest Bio

Matt Johnson is a marketer, entrepreneur, musician, and podcast host/expert. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate new markets through podcasting.

Matt currently hosts and co-hosts niche business shows such as The YouX Podcast and Real Estate Uncensored. He also speaks to experts and entrepreneurs on how to turn a rockstar business into a YouX Machine. As a featured podcast guest he speaks to audiences around the US, Canada, and Australia.

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Scaling our business doesn’t mean we have to work more or try harder. Why do only certain types of businesses fit the scalable model? How we can take our current business and make it scalable? Why do the owners of bigger businesses step out of production, and what’s their new role? In this episode, business owner, and Self-Made Magazine Top Entrepreneur, Allison Maslan talks about how to get to the next level.

Business owners are change makers. -Allison Maslan

3 Things We Learned From This Episode

  1. We can’t scale unless we put together a team (12:00-13:10)

Once we reach a higher level and we want to scale, we can’t do everything by ourselves. If we do, we’ll only end up burned out. We have to replicate what we do with a team. To do so, we need the right systems and processes, as well as competent people who are able to implement them.

  1. Why people leave our team (16:00- 18:00)

The best way to keep turnover rates low and get the best from our team is to share our vision with them. If we can get our team excited about the work they’re doing, they’ll tell others about us and become more loyal and willing to walk the extra mile for us.

  1. We need to say no to projects that aren’t aligned with our vision (20:00-23:20)

Learn to say no to clients or activities that aren’t priorities. It doesn’t mean that we have to sacrifice things we want to do for our business, but it does mean we can’t do it all right now. Adopting this attitude not only frees up our plate but it also helps us gain the respect of our clients.

We can’t scale a business if our income is based solely on how much we get paid per hour for our services. We can transform our business from the 1 to 1 model to 1 to many. Instead of us serving one client at a time, we can hire other people who offer the same services and duplicate our efforts. With this model, we can step out of production and shift our focus to managing our team and working on our business instead of serving the client directly.

Guest Bio-

Allison Maslan is the CEO of Allison Maslan International and was recently named “One of the Top Women Entrepreneurs Who Inspire” by Self Made Magazine. Alisson built 10 successful businesses from scratch on her own and now makes it her mission to help others build their way to the top as well.

Her experience and mentorship often put her in the spotlight, as she was featured on ABC, CBS, NBC, and Fox.

You can find out more about Allison here.

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During the holidays, it’s very easy for us to fall behind or work too much, but all of this can be prevented with a bit of planning. How do your industry and offerings determine how much time you should put into holiday promotions? What is the holiday revenue that you want? Why is it important to find out what our ideal clients do during this time of the year? In this episode, I talk about how to make the best out of the holidays by planning in advance.

In business owning, not all months and days are alike and not all industries are alike. -Dana Malstaff

3 Things We Learned From This Episode

  • Before we start planning for the holidays, we have to ask ourselves how important this time of the year is for us and our family. The more time we plan to spend with our family, the quicker we need to plan everything ahead.
  • Many of our buying decisions are cyclical, so we have to make sure we prepare our strategy before the holidays kick in. For example, if you have a fitness business, it’s wise to launch a program that focuses on preventing weight gain before the holidays kick into gear.
  • The holidays don’t always have to be about promotions. If our focus is consulting, for example, then list building and prospecting on social media might work best for our business model.

We have to think about our ideal client and ask ourselves what sort of buyer behaviors they have during the holidays. Are they more likely to buy our products during this time of the year? The answers to these questions will determine how much time we need to invest in our holiday promotions ahead of time.

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For many women, it feels like there are obstacles that stop them from getting to that next level and they desperately need someone to help them shed light on the path. Why isn’t it the best strategy to make friends and family the people to hold us accountable? How can we start spending time in the activities that get us closer to our goals? On this episode, Optio founder, Charlena Smith shares overcoming her biggest challenge, and how that helped her find her passion and legacy.

If you put your mind to it and you create the right goals, have the right partner and the right attitude, you can break through a lot of glass ceilings. -Charlena Smith

3 Things We Learned From This Episode

One factor that leads to burnout (07:19 - 09:09 )

Charlena went through two difficult pregnancies, one of which turned into an illness that completely derailed her life. Even when she was going through it, she still struggled to tell her loved ones she needed help, and overwhelmed herself with tasks. This is something many moms struggle with, because we feel like we should be good at multitasking and working well under pressure but this can easily burn us out.

The nurturing mistake we make (09:18 - 10:06)

As women, we are naturally nurturers and we’re wired to feel valued when we’re nurturing, whether it’s necessary or not. We always seek out ways to try and nurture, and very often we forget that it’s about the end result. So if our children need to be fed, we don’t necessarily have to do the cooking, we just have to make the food available.

How to find the right accountability partner (21:31 - 22:57)

One huge thing that holds us back from achieving our goals is having the wrong priorities. An accountability partner isn’t just about reminding us what we need to get done, it’s keeping us responsible to spending time in the right places. For this to be truly effective we need an outsider who can help us see those things and call us out on it when we’re not.

Guest Bio-

Charlena is the founder of Optio an organization that empowers women to live their best, most inspired lives through Matched and Guided Accountability. Go to https://www.myoptio.org/ for more information.

Get $50 off your first month of Optio with the promo code BOSS MOM.

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Opt-ins have become very popular because they are a way for entrepreneurs to grow their email list and for consumers to get access to bits of free content. What are the two key things we should know before we do an opt-in? Where should our opt-in journey start? On this episode, I share a step-by-step roadmap for developing really good opt-ins, and outline some ideas to get you started.

When it’s in writing, people don’t read it in your tone. They read it in their tone, and their tone has baggage. -Dana Malstaff

Things We Learned From This Episode

  • Opt-ins aren’t just random pieces of content— they represent relationships and opportunities.
  • Start with the thing you’re actually selling. What is the final commit?
  • Ask yourself what people need to believe in order to make a decision and buy your product.
  • The best opt-in is something people can infuse into their daily habits and carry with them everyday.

Getting someone’s email is like a first date: we have to make a great impression and present ourselves well. Our opt-ins are something we should be taking seriously. At the same time, we shouldn’t take too long to put them out. You’d rather see the response and make changes, or leverage what’s working, than to wait to make the right opt-in. We have to put the opt-in within a bigger context, which is the product we want them to buy from us. It’s also critical that we’re clear on what they need to believe, and find a way for our opt-in to become infused in their daily lives and give them a quick win.

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For many moms who are frustrated with 9-5 jobs, freelancing is a great way to make money and make time for their families. What’s driving this demand for freelance workers? How can we find the right jobs in freelancing? How can we leverage what we’re good at? On this episode, Micala Quinn shares how she turned her freelancing experience into a successful coaching business, and how moms can get into freelancing.

A lot of smart people will outsource some of the tasks they either don’t know how to do or want to do to a team of freelancers. -Micala Quinn

3 Things We Learned From This Episode

Why freelancing has exploded (16:11 - 16:41)

A lot of people who run businesses don’t want or need full-time employees and they have a demand for part-time workers who can work on a specific project. This is what has led to rise of freelance and project-based consulting.

How to find the right freelance opportunity for you (16:46 - 18:55)

Freelance work presents so many different opportunities that suit different skill sets and people. Working as a virtual assistant is a good start and so is social media management. Recently Pinterest strategy and management have really exploded and presented opportunities for freelancers.

Where to start when you don’t know the right freelance job for you (20:11 - 20:36)

When we’re not clear on what we’re good at and what kind of freelancing work we can do, just start as a VA. There are no set skills or requirements and we get to learn more about what we’re good at through that work. Not every business owner wants an expert, they might only have a budget for a beginner, so that can work perfectly.

Guest Bio-

Micala Quinn is a wife, mom, teacher, and founder of Live Free, Mama where she helps working moms leverage their current skills and talents into a profitable freelance career. When she’s not working she can be found going on a walk to the park with her daughter, making a home cooked meal, or watching Friends for the millionth time. If you’re thinking of starting your own freelance business, be sure to take Micala’s course. Go to https://micalaquinn.com/ for more information.

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We’re all told we should save more and spend less. However, while budgeting helps, does it build wealth? Why should we take a look at our assets and liabilities instead? And what should we do to pour our money in investments that generate income instead of just paying off loans? In this episode, Natali Morris talks about how to build wealth by adding more performing assets to our lives.

For most people, their only performing asset is their body. -Natali Morris

3 Things We Learned From This Episode

  1. Budgeting doesn’t build wealth (21:00-22:20)

Saving money keeps us afloat, but it doesn’t bring financial freedom. Instead of budgeting all the time and trying to save each penny, we should look into what we can do to grow our income.

  1. Avoid throwing your income at liabilities (22:30-25:00)

Most of our income goes towards our liabilities to pay for assets that don’t generate any income. Instead of throwing money at assets that don’t generate money, we need to look into ways to increase the number of assets we have. Most of us have one asset: our labor.

  1. Identify your limiting beliefs (26:30-28:00)

Every journey should begin with identifying limiting beliefs about how much income we can generate. Otherwise, we’ll end up repeating the same financial patterns. We also have to come up with a freedom number. How much money do we have to make in order to leave our day job?

Guest Bio-

Natalie Morris is a broadcaster, writer, the anchor of Code Forward on MSNBC, and a contributor for CNBC.

Her specialties are business, technology, and personal finance, and her mission is to share with others how they can generate income, invest, and build wealth.

Her writing was published in Consumer Reports, WIRED, Variety Magazine, MarketWatch, TechCrunch, The San Francisco Examiner, PC Magazine, ELLEgirl, and many others

You can find her book How To Pay Off Your Mortgage In 5 Years here.

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If an offer is always available, there’s no rush for our potential clients to buy, and they might forget about us altogether. How can we implement the notion of scarcity of time? Why is a countdown timer a must? What are the other two types of scarcity, and how can we combine them?

In this episode, I talk about why scarcity helps us sell more and how to implement it.

Scarcity brings you back on the priority list, back in focus, and makes people make decisions. -Dana Malstaff

3 Things We Learned From This Episode

  • Taking advantage of the scarcity of time involves discounting offers or bonuses for a limited period.
  • The number one scarcity tactic is when we only make an offer to the first few people who buy our products and services.
  • The scarcity of price strategy is usually paired with the scarcity of time. This tactic involves a discounted offer but only for a limited period of time or under certain conditions.

We often ignore how important it is for people to see how much time they have left until an offer is no longer available. A countdown timer is a vital part of the offer because it increases people’s sense of urgency. If we use a timer, our audience can see when the offer expires, which makes it easier for them to prioritize.

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Selling is one of the hardest parts of being a business owner, but it’s also a necessity. How can we sell without being salesy? What does good selling look like? What alternatives are there for introverts?

In this episode, Kendrick Shope talks about how we can sell with integrity while improving or ability to sell.

In order to passionately pursue and get what you want, you need to know what that is. -Kendrick Shope

3 Things We Learned From This Episode

The two steps of selling (10:35-11:22)

Sales is a people-based process, and the first two steps of selling are prospecting and engaging. Many business owners think selling is all about overcoming objections when in fact it’s about solving problems. Good selling involves helping people, not pushing them towards a sale.

We shouldn’t tweak something if we don’t know how it works (25:50-27:00)

When we purchase books, courses, or get advice from sales professionals, we have to follow it thoroughly. We should only tweak the script once we’ve had some success to prove that we understand the process.

There are sales strategies suitable for introverts as well (27:49-30:06)

One of the biggest fears many of us have when it comes to sales is getting on a call. Yet, selling doesn’t necessarily require phone calls. There are other ways we can sell that are more comfortable for us. In most cases, bad experiences can be avoided if we stick to the script because we sound professional and aren’t forced to reinvent the formula.

Guest Bio

Kendrick Shope is the CEO and creator of Authentic Selling. She’s also an author, speaker, media personality, and Radio/Podcast host. She was featured as a guest expert on NBC, Lady Business Radio, The Daily Times, and many others. Her mission is to empower other women to sell without sacrificing an ounce of integrity.

You can find her 10 keys to double your sales in 6 months for free HERE.

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Business routines are challenging to build because there’s always that fear of missing out or making mistakes. Why isn’t there a size-fits-all routine we can all follow? Why should we ask ourselves questions instead of using to-do lists? Why is it important to always keep an eye on generating new leads?

In this episode, I talk about 3 questions I ask myself every day before I start working.

In the realm of making money, knowing what are you going to sell and how you are going to sell is extremely important. -Dana Malstaff

3 Things We Learned From This Episode

  • The first thing we should ask ourselves in the morning is, “Do we have anything that needs to get done in order for someone else to do their job?” If we skip this step, we slow down everyone else on our team, so it’s important to get this out of the way.
  • The second question is linked to our most important projects: “What is the next task we need to complete in order to move the project forward?” Ideally, we should have up to 3 projects if we work with a team and one project if we work alone.
  • The third question is, “What can we do today to ensure we’re making money?” Each day we have to think about what tactic drives the most business and the largest chunk of income, and then we need to put it on repeat.

Focusing on driving income should be an everyday priority, but it gets complicated when there are no leads in the pipeline. This usually happens because we aren’t clear on what we sell and what problems we solve. It’s not enough to work on visibility. We have to know what our packages are and how we can bring value to people.

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Subscription programs are rising in popularity, but it’s a model that works better for some than others. What’s the best way to test the waters before launching products? What are the two business models that work for subscriptions? What types of subscription businesses are more likely to succeed?

In this episode, Julie Ball talks about how she became a boss mom by building a subscription-based company.

Product discovery is a big reason why people like subscription boxes.

-Julie Ball

3 Things We Learned From This Episode

Build an audience before launching the product (09:40:08:40)

We buy from companies we feel connected to, and one of the best way to connect with potential clients is to give them a sneak peek inside our business. To do so, we can use email campaigns where we share our business journey, ask for feedback, etc. This gets us in front of people and helps us build trust before we invest any money in building our products.

Subscriptions programs have a unique draw (10:00-13:00)

People love subscription programs because there’s a joy of discovery. There’s always something new. Plus, once you set it up, you can forget about it and the packages will still arrive. However, if we want to start a business like this, we have to narrow down our niche.

Pick one business model and stick with it (15:50-17:30)

In the subscription space, we have to know what our business model is from the start. Should we go for subscriptions that are focused on brief periods of our clients’ lives, such as expecting a child? Should we focus on aspects of people’s lives that are unlikely to change, like motherhood or entrepreneurship? Figuring this out allows us to determine whether we need to focus more on retaining our current clients or chasing new ones.

Why create a product before we know whether our audience will like it? We need to engage with potential clients first and ask for feedback before launching our product. This way, we get to know what our clients really want without wasting money on developing products that won’t sell. Email campaigns are a great way to connect with potential clients and launch a pre-sale to gather the funds first.

Guest Bio

Julie Ball is the CEO of Sparkle Hustle Grow, speaker, and community builder, and author. She’s been featured in Forbes, Business Insider, Thrive Global, POPSUGAR, Mashable, and Buzzfeed. Julie ran an all female website design and development firm but wanted to make the switch to working from home and being there for her daughter, and this is how her online business was born. Today, she runs a subscription business for female entrepreneurs with the purpose of bringing positivity and words of encouragement to their lives.

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Media appearances aren’t just for celebrities and big companies. Small businesses can leverage them as well. What are the first steps we should take towards exposure in the media? Are a few appearances enough to generate leads for years to come? How does the media cycle impact the number of times we need to be seen to stay relevant?

In this episode, Christina Nicholson shares why media appearances are superior to advertising and how we can leverage them.

You have to continue to put yourself out there because the cycle is always moving and changing.

-Christina Nicholson

3 Things We Learned From This Episode

Why it’s beneficial to make the transition from freelancer to business owner (13:00-14:00)

Being a freelancer and a business owner is almost the same thing, but people perceive these words differently. Plus, when we make the shift, we can add more people to our team who can help us out and free up our time.

How to leverage media appearances (17:37-19:20)

People assume that once they appear in the media everyone is going to see it and clients will flock to them. We still have to do our own PR and promote our appearances.

The importance of continually investing in media (24:01-25:08)

Like the stock market, we can’t just invest money, make a small win, and retire. We have to continue to invest in our PR efforts or we won’t get leads on a consistent basis. Our media appearances only stay relevant for so long, making it important to pursue and create new opportunities for exposure.

Earned media is different from advertising because our audience knows we're getting the coverage because of our value. Anyone can pay for ads, but it takes a certain level of skill and expertise to be featured on a major media outlet. This is why PR is so important for our businesses. It gives our audience clues about our value and what we can bring to the table.

What makes earned media different from advertising is our audience knowing that it’s because of our value that we get coverage. Anyone can pay for ads, but it takes a certain level of skill and expertise to be featured on a major media outlet, and this is why PR is so important for our businesses. It gives our audience clues about our value and how much we can bring to the table.

Guest Bio

Christina Nicholson is a former TV reporter and anchor who has worked in markets from New York City to Miami. She is still telling stories, but instead of doing it for a newscast, she's doing it to help businesses grow. With her business, Media Maven, she helps entrepreneurs reach thousands, even millions, of their ideal customers or clients in minutes instead of months through the power of media without spending big bucks on advertising. You can still see her in front of the camera as a host on Lifetime TV, in national commercials, and read her work online in Huff Post, Inc. Magazine, and Fast Company. Christina also has a local lifestyle and family blog, Christina All Day. She lives in South Florida with her husband and two young children.

Go to https://www.mediamavenandmore.com/ for more information, find her on Facebook http://Facebook.com/MediaMavenAndMore and follow @ChristinaAllDay on social media.

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We often think of childbirth as a physical process, but it’s a lot about the mind too. How can we find the balance between mind and body to make labor less stressful? What can a doula teach us about birthing, motherhood and shifting our paradigms about labor? How can a better understanding of manifestation help us to guide our thoughts and actions into the life we want?

On this episode, Chelsea Alders shares on her journey to becoming a mother, a doula, and a business owner.

The more your brain tries to jump in and interrupt, the less your body and intuition will take over.

  • Chelsea Alders

3 Things We Learned From This Episode

The universe manifests what you ask of it (14:47- 15:09)

What you think and what you say out loud is a lot of what will manifest for you. You’ll find that the universe often seems to do what you want. It's important that our actions line up with what we want in our lives.

Manifesting vs. gut instincts (16:17 - 16:49)

There’s always going to be a push-and-pull between creating our reality by manifesting it or following what our gut tells us we're capable of.

How we can breathe our pain away (17:15-19:08)

When we’re scared and stressed, our bodies contract, which makes labor so much harder. Hypnobirth leans on the fact that we’re more at ease when we breathe, which decentralizes the pain. When we offer breath to an ache, it eases it. Our bodies let go, and they can be in a space to do what they're meant to do.

We all have paradigms shaped by our experiences, and they can often be very limiting. The more well-rounded experiences we have, the more we expand our options and ideas about what works for us.

Guest Bio

Chelsea Alders is a mom of 3, owner of Sun Dreams Productions, a corporate entertainment and artist agency, running and coordinating entertainment for companies like Nordstrom, UGG Australia, Ted Baker, Bloomingdales, Neiman Marcus, Dillards, etc. She is the Co-owner of Om Mamas Blog, Owner of Om Mamas Doulas, and a Labor Doula, Placenta Specialist and licensed HypnoBirthing® Practitioner.

Go to https://www.ommamas.com/ for more information.

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We love solving problems, but what happens when our clients need something else from us? Perhaps support or just someone who can listen to their problems? How can we identify ways to better serve our clients? When should we give advice and when should we just listen as a friend?

In this episode, I talk about when we’re needed as coaches and when we should just sit back and acknowledge our clients issues.

The answer is not always to solve the problem. Sometimes, the answer is to listen. -Dana Malstaff

3 Things We Learned From This Episode

  • As business owners on a sales call, the first instinct we have is to identify the problem, diagnose the root of it, and deliver the solution. But because we run a business, we need to stop solving problems for free. We should only give a free diagnosis.
  • At times, our clients aren’t necessarily looking for solutions to their problem. They just want someone to listen to them and acknowledge how hard the whole process is.
  • Many of us are frustrated when we don’t have people like us to engage with. This could happen to our clients as well. Maybe they need someone in their lives who they can vent to about their journey.

How do we know if we’re helpful when our clients come to us? How do we identify if they need a solution or just someone who listens and supports them? One of the indicators of what clients need is how open they are to the idea of taking action. For example, consider a situation where we inform a client how to solve their problem but they ignore it. If they begin to vent, it’s probably a sign that they need our support, not business advice.

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Negative experiences in our lives come with emotional scars, baggage, and other burdens. How can we unpack these things and overcome the emotional consequences of what we’ve faced? How do we bring a bit more confidence and bravery into our daily lives? How do we know when a fear is serious and needs to be addressed?

On this episode, founder of In-Courage Living and professional encourager, Sarah Humes, shares how she’s healed from the tragedies in her life and how she’s empowering people to live in freedom, confidence, and bravery every day.

Challenging circumstances come with emotional consequences.
-Sarah Humes

3 Things We Learned From This Episode

  1. Fear comes in many different packages (09:24 - 09:48)There are different shades of fear, whether it's lack of confidence or more severe emotional obstacles. There’s a big difference between a bit of nervousness and the kind of paralyzing, debilitating fear that makes it impossible for us to do what we need to do.
  2. Childhood experiences affect us more than we care to admit (11:35 -14:46)People try to pretend that we're not affected by the things that happen to us when we’re growing up, but our childhood undoubtedly impacts how we see the world or what we expect out of life’s events. As an adult, it's important to try to unpack early life experiences that may be negatively affecting us today.
  3. Use compliments as affirmations (24:11 - 24:43 )Affirmations work well, but sometimes we need something different to really give us encouragement. When our friends and loved ones give us compliments, we can actually start writing them down and using them as affirmations.

When fear stops us from doing everyday things like making dinner for our families or going after our goals, it’s time to look inward and perhaps talk to someone who can help us unpack all this. We all have fears, insecurities, and negative experiences that have shaped us, but we can also overcome them and start living brave and confident lives. Bravery isn’t about not being afraid— it’s about pushing through it. Confidence is security in who we are, and it doesn’t have to be based on what we look like or sound like. It’s just about what we believe our value is—and we are all valuable. Tapping into that makes us happier, helps with what we contribute to the world, and it heals us.

Guest Bio-
Sarah is a professional encourager and the founder of In-Courage Living. After struggling with anxiety and fear, In-Courage Living was born out of the desire to share her experiences with others to help them realize they they are strong. Over the past 5 years, she has taught small audiences and groups many different life skills to deal with life's little problems. Go to https://www.sarahrosehumes.com/ or find her on Facebook https://facebook.com/incourageliving.com or on Instagram @HumesSarah for more information.

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Have a failed launch in your past? It happens to the best of us, and it can make us dread the idea of launching a new product or service. How do we get to the point where we no longer need launches to generate income? What are the most common mistakes we make when we launch, and why should we avoid "soft" launches?

In this episode, I talk about why we fear launches so much and how we can build a business that doesn’t rely solely on launching new products or services to generate revenue.

If you have a nurture system, then you won’t be holding onto the launch. -Dana Malstaff

3 Things We Learned From This Episode

  • Most of the time, the reason why businesses fail is because they believe their product or service alone is good enough so investing in marketing isn’t needed.
  • The truth is people need to be persuaded before they buy. Even big companies like Apple have spent billions on their marketing efforts.
  • A successful company isn’t built on perpetual launches but on constantly tweaking products and having a nurture system that consistently converts leads into buyers.

When we find something that works, it’s better to improve what we already have instead of always chasing something new. This way, we get even better at what we do and we can create businesses that don’t rely on stressful launches but on nurturing systems that always convert leads into sales in the background.

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Funding is a common challenge for many of us, but how can platforms like Kickstarter get our products in front of people? How do we determine if there’s a market for our products? What role does storytelling play in promoting our Kickstarter campaigns?

On this episode, the founders of Love Powered Co., Anna Lozano and Lindy Sood, share how they built a six-figure business by selling positive affirmation cards made for children, and they give insights on successful crowdfunding.

Running a 30-day Kickstarter campaign is like running a marathon. We had to strategically map out the pre-launch, launch, and post-launch. -Anna Lozano

3 Things We Learned From This Episode

  1. More and more parents are interested in self-development (10:00-12:30)

The modern mom wants to do more than provide shelter and food for her children. There’s a demand for self-improvement materials, even for children. There’s also a large market out there for methods of instilling confidence in children from an early age because adults know difficult life can be without it.

  1. The impact of affirmations on both parents and children (15:00-16:30)

Affirmations are beneficial for adults, too. Also, parents will often spread the word about the products they just purchased, giving added reach for your brand.

  1. Your campaign has to have a message and a mission (18:00-19:30)

Successful Kickstarter campaigns are more about the brand message and less about the product. The first thing our audience sees is the solution we provide and how we want to make a small change around us. If we just promote a commodity, we won’t stand out. We have tell a story of how our product can improve the lives of the people who purchase it..

A Kickstarter campaign is not a sprint, but a marathon. Many of us make the mistake of just launching the product or service when we need to map out the pre-launch, the launch, and what happens after. This usually means we need to craft an entire brand message that will be sent to our audience. It is a lot of work, but it is worth it for an impactful and effective campaign.

Guest Bio-

Anna Lozano and Lindy Sood are the founders of Love Powered Co., a card company that uses positive affirmations to empower children in their own journey. You can find their positive affirmations cards and downloadable prints here. Follow them on social media Instagram.com/lovepoweredco and facebook.com/lovepoweredco.

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We’re all aware that routines can make our personal lives easier, but what about business routines? Do you have a daily business routine that doesn't focus on just mundane tasks but also on specific steps that lead to more sales? How is a routine like this built? How can we use it to measure whether our current actions are beneficial for our business? In this episode, I talk about why successful entrepreneurs have a business routine and how we can build one for ourselves.

It’s in the repetitive act of doing that we see success. -Dana Malstaff

3 Things We Learned From This Episode

  • After interviewing many successful people, I’ve found that the people who are most successful have a routine.
  • A routine doesn’t always involve doing repetitive tasks.
  • In the end, what makes a business successful is finding actions that attract clients and make more sales, then putting those actions on repeat.

Routines can help us measure success and productivity. When we focus on the same things over a prolonged period, it’s easier to find out what works, what doesn’t, and where we should make some tweaks. When we don’t have a routine in place, we can only guess what we’re doing wrong because our actions are inconsistent. It can also help our productivity, as we’re most likely to put in the work if we create a daily habit out of it.

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More and more people are looking for straightforward, streamlined and uncomplicated content. Is this something you can do in your own business? Are people willing to pay for content that was once published for free? If so, under what conditions? What are the steps you can take to make sure your content marketing strategy thrives?

In this episode, Allie Casazza talks about how she turned her life around by living a simpler life and how she brought this to her business, too.

Writing for virality can be done on purpose. -Allie Casazza

3 Things We Learned From This Episode

  1. People are willing to pay for curated, straight-forward content (10:40-11:20)

Just as many people want minimalism in their homes, they also want a more simple approach to information. Often, business owners mistakenly of believe that once they put a lot of content out there for free, nobody will be willing to pay for a course. However, there is additional value in having information compiled and easily accessible.

  1. Virality is not a matter of luck (14:30-15:20)

Don’t merely wish for success and increased online exposure— work for it. There are many tools like BuzzSumo that can help you find out what goes viral in your niche. You can use this information to get a grasp of what your potential clients want.

  1. You can carve out your own niche in the industry (18:00-19:20)

Being early to the party isn’t the only way you can stand out in business. There will always be competition, but what can set you apart is carving your own niche and finding what’s different about your approach to solving a problem.

It’s easy for us to lose out on great growth opportunities when we underestimate people’s desire for simpler content. Instead of trying to churn out as much content as possible, why not curate and streamline our offering? There is so much value in curation of content and crafting a course that saves time, yet keeps the essentials. This makes it worth the money for our audience, because they don’t have to go through pages and pages to find what they need.

Guest Bio-

Allie Casazza is an entrepreneur and a mother of four who started her business journey 7 years ago by blogging. Today, she runs a full-blown business with staff all over the country while helping other busy moms get more done with less effort by embracing a minimalist lifestyle.

You can get your free minimalist kit here.

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There are certain types of stories that have been told for thousands of years but never get old because we relate with them so well. How can the discovery of archetypes by Jung help you create content that always resonates with your audience? What are the 7 archetypes? In this episode, I discuss why story archetypes are everywhere around us and share how you can use a template to take advantage of them.

3 Things We Learned From This Episode

  • All successful marketers use archetypes because our subconscious connects with them, and it’s easier to persuade when you help the reader relate.
  • The seven archetypes are: the quest, the underdog, the rebirth, the comedy, the tragedy, and the rags to riches.
  • Each archetypes comes with a unique, relatable pattern that can be used in a variety of mediums. For example, the quest is one of the most commonly used archetypes in the world of digital marketing.
  • All you need to do is to find the right archetype that fits your story and the story of your audience.

Archetypes are used by all successful online storytellers. They serve as tools to make your content more relatable. We see archetypes everywhere-- in books and movies, as well as call to actions, sales pages, and social media content. The trick is to find the archetype that resonates best with your audience and personality.

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There’s a lot of pressure on moms to keep the house clean, do the daily chores, and take care of their children. Many mothers are alone in these responsibilities. How can you break the never-ending cycle of chores that need to be done? Why is it important for your children to share chores? And how can you use calendars and Trello boards to create a system in which each member of the family contributes something? In this episode, Yvonne Marcus, shares her journey as a mom and talks about how she ended up helping women gain back their free time by creating systems to delegate home chores.

3 Things We Learned From This Episode

  1. Teach the next generation about equally shared chores (09:00-13:10)

Traditionally, women were supposed to do everything around the house. This approach leads to frustration and makes women feel overwhelmed. The best way to break the cycle is to teach your kids that chores need to be shared between men and women, and everyone should contribute.

  1. Organize chores around the house by using a calendar (14:00-19:40)

When chores pile up, it can be discouraging. A calendar helps you both prioritize and delegate some of the tasks to your spouse and children.

  1. Trello can be used to create a system for delegating chores (21:00-22:00)

Women aren’t supposed to do everything by themselves or be expected to do so. A system created on Trello that delegates the work equally is one of the best ways to help yourself and teach your children responsibility.

For a lot of moms, the feeling that we have do everything by ourselves is ingrained within us. To combat this, allow and encourage help from your spouse and kids when you need it. One of the best ways to do this is to create a system that delegates the work equally and keeps up with the changes that happen in your family’s lives. For example, if something unexpected occurs and you can no longer do a chore tomorrow, you need a system that allows details to be changed and personalized to fit your day-to-day life.

Guest Bio-

Yvonne Marcus is the co-founder of Two Moms, One Podcast, a published writer, and the creative director of The Dahlia Scene, where she helps women live the life they want without feeling pressured to do it all by themselves.

You can find more about Yvonne on her social media accounts on Facebook and Instagram.

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Promotion is a touchy subject for many of us. We don’t want to sound salesy, nor do we want to get rejected. Is it possible to be supportive while selling? How can we deliver more value and promote ourselves without sounding salesy? Is selling a skill that can be learned by anyone? In this episode, I talk about why it’s so important to accept rejection and focus on promoting our businesses to the people who find value in what we do.

3 Things We Learned From This Episode

  • Every business owner has to be a salesperson, unless you plan to hire someone to do it for you. This aspect of building a business makes many people uncomfortable because we sometimes doubt ourselves and our abilities.
  • You aren’t a snake oil salesman if you offer support and deliver on what you promised.
  • Many moms have a hard time talking about their business. They don’t want to sound like they are promoting their products and services. The truth is, we all exchange money and services.

Part of being a salesperson is finding the right people, and understanding that not everyone can be helped. You also have to recognize that, like everything else, selling is a skill that can be learned. The more you know about it, the easier it is for you to communicate effectively, sound more genuine, and become better at supporting people throughout their journey.

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Budgeting can be quite challenging. It has the tendency to make us feel deprived, especially when we work hard and we know we deserve a treat once in a while. How can we figure out what we should actually be spending our money on? What will our children learn from our budgeting efforts? And how can we make budgeting work for our unique situation?

In this episode, Allison Baggerly talks about how she got out of debt and made saving money second nature.

3 Things We Learned From This Episode

What to do when we feel we deserve something but we can’t afford it (04:21-06:25)

Cutting unnecessary costs can be tough. We feel like we deserve certain things when we work hard. We have to ask ourselves this question: Is the purchase necessary? There are many things we do deserve, but sometimes we need to make a compromise now to be financially secure later.

Your children will learn the value of work and money from you (13:00-15:00)

Your children will imitate everything you do, including your spending habits. Make your children save and work for their money. When they do end up making a purchase, they’ll cherish it more because they actually worked for it.

There is no one-size-fits-all approach to budgeting (18:20-19:00)

Not everyone has the same journey when it comes to budgeting, so it’s important to look at your current lifestyle and ask yourself what things you can live without and what you can’t. For example, if you don’t have an emergency fund, you might want to cut a portion of your budget to make one as soon as possible. Once you have one, you're less likely to have to make major budget cuts when something comes up.

Guest Bio

Allison Baggerly started learning about budgeting after she found herself in debt and with a child on the way. In the past few years, she paid off all of her debt but she made budgeting her second nature. Now she writes about how to save money and pay off debt on her blog, and she put together a course for families who want to achieve financial freedom.

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Business is all people, and the more we understand people, the better. How can we learn to understand the process someone goes through when making a change? What is the process we should move our clients through? How can we provide our services to people at each stage in the process? On this episode, I talk about the 6 stages of making a change and how to leverage them in your service offering.

3 Things We Learned From This Episode

  • Sales is a learned skill, not a personality trait.
  • In the contemplation phase, we can provide content and resources to help our clients move to preparation mode.
  • Someone can be in action in one part of their life, pre-contemplation in another, and contemplation in yet another.
  • Our goal is to get people into maintenance mode. It means we’ve done our job and we can move on.

The stages of making a change are pre-contemplation, contemplation, preparation, action, maintenance and termination/relapse. When we’re familiar with these steps, we can help our clients progress through the stages, moving them into action and maintenance. Knowing how people feel at each stage means we’re better equipped to sell to them, making us more impactful and effective.  

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When life hits us with difficulty, tragedy, or loss, it can be hard to run our business at the same time. When things feel out of control, how do we decide what we have control over? How can we keep momentum, even when we don’t feel like putting in the effort? How can we do good work while still processing our emotions?

On this episode, NJ and I talk about getting through the rough patches in life.

At some point, you’ve got to recognize that sometimes it’s a long road to recovery when things happen in your life-- and that’s okay. -Dana Malstaff

3 Things We Learned From This Episode Some things are just hard because they are new (03:29 - 04:11)

Be mindful of the challenges that seem difficult as a result of being something new. Just because you’ve never faced a certain problem doesn’t mean you’re not equipped to overcome it.

We are emotional creatures, and that’s not a bad thing (17:58 - 18:47)

When we get really into our business, we sometimes forget that we are emotional creatures. This is not something to ignore or repress, but to recognize and embrace. This makes it easier to engage and cope with our emotions.

Starting a business is like a modern day walk-about for women (24:13 - 25:04)

Businesses are a self-discovery engine. They force us to confront what we really want and what we’re willing to fight for. Sometimes this will change the lives around us as we shift and grow.

Guest Bio

NJ Rongner is a business strategist who helps female entrepreneurs clear the clutter and get laser focused on what matters most. Known by her signature phrase "I can't sign off on that," she's not afraid to tell her clients when they're going in the wrong direction. NJ is the founder of Working Christian Mom where she provides encouragement and support to women who love their family, love their job and love their faith. You can find out more about her podcast and services by visiting Working Christian Mom.

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We often feel compelled to help everyone who seems interested in learning more, but we may end up spending time on people who don’t plan to take action or can’t do so at the moment. Why is it important that we separate the people who can take action from those who only take our advice? How can it impact our self-esteem? In this episode I talk about why it’s important for us to focus on being impactful instead of just being helpful.

Stop being helpful and start being impactful. -Dana Malstaff

3 Things We Learned From This Episode

  • As women, we are inclined to help and fix things, but some people are not in the mental state or position to take action based on what they learn from us.

  • We might want to help everyone, but we have to make a distinction between the people who can take what we give them and put it into action versus those who won’t. This is the difference between helpful and impactful.

  • We have to focus on the people who are in the right place. This is our audience: the people who will actually put everything into action and change their lives.

We need to start recognizing who we can really have an impact on. It’s hard to be productive and passionate about what you are doing when the people you are helping don’t see any results. It can lower our self-esteem and lead us to question our value.

Instead, we should focus on the people who we can make an impact on; the people who will make us proud by taking action.

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Many parents don’t know which route to take when it comes to teaching their children how to become more independent and responsible. Is there a way to teach this from an early age without putting too much pressure on the child? How can we teach kids to see work from a different point of view? And most importantly, what should be our expectations regarding what our children can do given their age? In this episode, Anne-Laure Schneider speaks about how she became a Montessori educator and how the Montessori method can help you raise independent-minded children.

3 Things We Learned From This Episode

Takeaway 1 (05:18-06:40)

If we don’t like the context, why not change it? If the schools our children go to aren’t providing the level or the type of education our children need to grow, we have to become more proactive about it. This sometimes translates to teaching ourselves how to help our children improve their learning processes and become more independent.

Takeaway 2 (17:20-18:24)

The biggest misconception about the Montessori method is that it doesn't let children live out their childhood. But many children love to help their parents out, and pretend they want to feel like adults too. For them, it’s all a game, even when they do chores. There are so many things children can do at an early age, but as parents we are afraid of seeing our kids grow up too fast.

Takeaway 3 (10:53-12:03)

Children can be easily taught to do their own things, like work on their own projects while we work as well. Empowering children to do some things on their own not only helps them become more confident in their abilities, but it also prevents them from constantly trying to get our attention while we do our chores.

Children are often underestimated. At times, the best way to teach them something is not to constantly nag them but to let them experience the consequences of their actions. And as parents this is tough because we have a tendency to be overprotective.

The Montessori method does the exact opposite. It allows children to make mistakes and gives them bit of responsibility around the house. All of this helps them prepare for adulthood.

Guest Bio- Anne-Laure Schneider initially started off as a scientist, with a degree in Logic from the University of Cambridge. But after she had her first child, she fell in love with the Montessori method, which was used at the preschool her child attended. This is how she started her journey to becoming a Montessori educator and getting certified. In the present, she helps moms by sharing her Montessori courses online so everyone can benefit from this teaching method without having to attend a school.

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Podcasting is a great way to build a relationship with your audience by giving them something more than a blog post to connect with. How can you use podcasting as an authority builder, and why should you be more than just an interviewer? What kind of feedback can you expect? In this episode the CEO of Pursuing Results, Matt Johnson, speaks all about podcasting and why you should start one too!

3 Things We Learned From This Episode

  • Putting out a podcast that gets ignored is not failure; it’s feedback. When you know what your audience doesn’t respond to, you avoid making even a more costly mistakes, such as putting together a course without having any feedback ahead of time.
  • Podcasting is a great authority builder if you know how to use credibility by association. Don’t just be the interviewer. When you have heavy hitters on your podcast, engage in conversations with them instead of just asking questions.
  • Social proof is another credibility builder, so make sure you help the guests promote the podcast episode on their social media accounts as well. This will also help you receive more exposure and get invited to speaking events.

You don’t have to have a million downloads to have a six figure business. You can dominate a category in the minds of your audience. Focus your marketing efforts and build your business on that. Additionally, the relationships you build with your guests will serve as another opportunity to grow.

Guest Bio:

Matt Johnson is a marketer, entrepreneur, musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate new markets through podcasting.

Matt currently hosts and co-hosts niche business shows such as The YouX Podcast, Real Estate Uncensored, The Team Building Podcast, and Level Up. He also speaks to experts and entrepreneurs on how to turn a rockstar business into a YouX Machine. He is a featured podcast guest and speaks to audiences around the US, Canada and Australia.

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Domestic violence leaves so many people suffering in silence. How can you identify if you’re being abused? When you want to escape a relationship, what should you keep in mind? What are some of the biggest misconceptions that further isolate abuse victims? On this episode, domestic abuse survivor, speaker, and author Rosie Aiello shares how she survived and why she’s empowering others.

3 Things We Learned From This Episode

When you don’t know what abuse looks like, you can think you’re the problem (06:45 - 08:35)

A lot of women don’t realize that what they are actually experiencing is abuse. It’s only when they know the signs that they can empower themselves. Until then they will think they are the problem and keep trying to make it better.

Keep your escape private (17:29 - 17:46)

When planning to leave an abusive partner, don’t tell them. If you do, they will only tighten the reins. This can put you and your children in danger.

Observe the patterns of behavior (25:26 - 27:46)

When it comes to an abuser’s behavior, there are patterns you have to watch out for. They tend to be narcissistic, they don’t take responsibility, they aren’t willing to change their behavior, and they are great to the outside world but awful to you.

Abuse comes in many forms, and sometimes we don’t even recognize it’s happening to us. When we’re not being heard or given the love and respect we deserve, that’s a problem. The key to survival is being strong inside and learning what your value is. It’s possible to escape and finally live a life outside of the prison walls. Rosie is an incredible example of this. Remember: real love is kind, respectful, and understanding.

Guest Bio-

After a 25 year marriage, Rosie Aiello engineered an international escape to save her daughter and herself from domestic violence.

Nearly mentally destroyed, within four years of arriving back in the United States, she reinvented herself since started her own business, and became a speaker, best-selling author and an international awarding-winning entrepreneur.

Visit www.11hourstofreedom.com to learn more about Rosie’s empowerment program for women.

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Flash sales are a good way to make some extra money without building big campaigns. But what price points work best with flash sales? Should you have an audience that you keep engaged via email? What happens when you give a discount on your signature program? In this episode, Dawn Marss shares how you can build a flash sales from scratch.

3 Things We Learned From This Episode

  • Products and services that don’t have a high price are best for flash sales. But if you do sell only high priced items, you can bundle up and give a discount to make them look cheaper.
  • Before you start a flash sale, you have to make sure you have an engaged list of people who already like what you’re doing. Also, you have to make sure the list isn’t too short; otherwise, there won’t be many people who see your flash sale.
  • You can build a bigger list by investing in Facebook advertising and creating content for your business.
  • When you offer a big discount on your signature program, the people who already paid full price for it will get angry at you.

I don’t flash sale to people I haven’t done some nurturing. -Dawn Marrs

Make sure your advertising and content marketing efforts are targeted at people who need your products or services, or the list is useless. When you do build a list, you need to start the nurturing process. It doesn’t take much time to nurture for a flash sale, hence the “flash” term. But you still need to make yourself known get them to like & trust you before the sale.

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At some point, we all struggle to find the right partner or maintain our current relationships with our partner, parents, or children. Why is it sometimes so difficult to communicate how we feel? Do we show affection differently? Are relationships supposed to be effortless?

In this episode, Emunah Malinovitz breaks some myths around love, relationships, and communication.

All of the tools that I teach to my clients can be used to connect with any human being. -Emunah Malinovitz

3 Things We Learned From This Episode

  1. Love speaks many languages

Love has many languages. Unless we learn to speak the language of our partner, we won’t feel connected or in harmony. Each one of us has a different way of showing love, and we have to love our partners the way they want to be loved.

  1. Sometimes you may need professional help

It’s sometimes necessary to find someone from outside with an objective view of your unique situation to help you get a clearer understanding what’s happening in your relationships. Unfortunately, knowing who you are and what can make you happy isn’t taught in school. Still, there are people who already walked this path before you and can lend a helping hand.

  1. Relationships take work and must be nurtured

From our childhood, we have a fairytale image of how successful relationships should look, but the truth is that we take most adult relationships for granted. Connections need to be supported, and at times you will need the right tools to identify and fix problems.

Taking time to nurture relationships positively impacts not only the way you communicate and show love to your romantic partner, but also to your children, friends, and family.

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The best way to shake off the feeling of being overwhelmed is to set realistic and measurable goals. By doing so, you just have to look at your to-do list and ask yourself, “Which of the tasks here help me achieve my goals?” This will help you prioritize and declutter your work hours. This doesn’t mean you don’t need to do the rest of your tasks, but because they aren’t as important, you can afford the luxury of delaying them without feeling guilty.

You want to spend the least amount of time not knowing what to do.- Dana Malstaff

3 Things We Learned From This Episode

  • When we feel we don’t have enough time, we struggle with organizing, prioritizing, and taking action.
  • The solution is not making your to-do list smaller, but rather knowing what’s urgent and important right now.
  • All of us may have a number of goals, but we don’t have the time or the resources to do everything, so we have to pick the one thing that keeps our business afloat.
  • When setting a goal, make sure it’s both realistic and measurable, and don’t put yourself down if it takes longer than expected.

You have to understand that doing one thing right now doesn’t make everything else go away. But if you keep thinking about everything else, then you won’t make any progress.

Everything on your to-do list may seem important, but if you set a goal, you have a direction. Anything on your list that brings you closer to your goal becomes a priority. Make sure you set performance goals as well. What are some daily tasks you can do to reach your goals?

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Moms everywhere leave their jobs to spend more time with their family, but many end up having a hard time making an income from home. How can you start your journey towards building a business? How much time do you spend reading and listening to business audiobooks? What are the best ways you can save money? How should you test your business ideas? In this episode, Lauralyn Johnson, mother of four, shares how she built two businesses.

I needed a product, because at a certain point I needed cash flow to keep the business running. -Lauralyn Johnson

3 Things We Learned From This Episode

  1. Educate yourself ( 08:40-11-44)

Use any chance you get to listen to podcasts and audiobooks, and educate yourself on how to make the changes you desire. There are so many ways you can start a business that you probably don’t even know about until you spend some time researching your options.

  1. Be frugal ( 23:45-26-20)

One of the best ways to reduce risks is to be frugal. If possible, relocate to an inexpensive area and downsize. Also, make sure you have enough money to pay in cash for your investments, especially if you’re already in debt.

  1. Test your ideas ( 15:30 -16:30)

There are many business ideas that sound good on paper but don’t bring any income. Find a way to test whether there’s an audience for your products and services. Pitch your ideas to people who might be your ideal clients and see how they react.

Imperfect action is still action. All of us have that inner critic inside of us that makes us think twice before we make a move. But after you’ve done it long enough, the inner critic starts to quiet down. The best way to get rid of your insecurities and fears is to just do it, even if it’s not going to be perfect, and even if you’re genuinely afraid of the end result.

Guest Bio

Lauralyn Johnson is an entrepreneur, author, and mother of four. She left her well-paid corporate job in order to free up time for her children, and she ended up starting a business from home. Today, she helps busy moms plan their trips to Disney and make the most out of it while being on a budget. You can find her tips & tricks at https://www.smartmomsplandisney.com/

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Many of us struggle with the idea that maybe we aren’t suited to be entrepreneurs. We encounter so many challenges and often end up doubting our abilities. Is your business constantly evolving and shifting? Do you need occasional breaks to achieve clarity? What should you actually focus on trying to control? In this episode, I share what normal growing pains look like for a business and why your worries are more common than you might think!

3 Things We Learned From This Episode

  • You need to sort yourself out in order achieve clarity for your business. In some cases, this involves taking breaks, especially when you go through hardships.
  • As a business owner, you are going to have big highs and big lows, and at some points you will doubt your current model.
  • Market shifts happen. Your business will often pivot, and your ideal customer will change as well.
  • The one thing you can control, despite everything else that happens in your business, is your performance. You can set realistic performance goals every week.

Businesses, much like people, aren’t perfect. Maintaining clarity and focus, or constantly thinking about new ways to improve your current model are common pains. Just because you have to take a break due to hardships or other challenges, this doesn’t mean your business is broken. You’ll evolve, as will your business, and this happens to each one of us.

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A lot of the messages we get about love are unrealistic and don’t encourage women to get in touch with who they are. Why is it so important for us to change how we approach men and dating? Why does it seem so difficult at times? What is “mantourage” dating and how does it help us take our power back? On this episode, Jenn Burton shares her dating coaching tips and insights for ambitious and successful women.

I don’t want you to look for someone who makes you happy. I want you to look for someone who contributes to your happiness. -Jenn Burton

3 Things We Learned From This Episode

The approach to dating is different from how we approach our business (21:11 - 23:23)

We can’t approach love and dating the way we approach building our empires. It’s a different dynamic. We can’t approach it as the aggressor. We need to show up as who we are and allow men to get know us.

Find your romantic worth (26:02 - 27:23)

Women are not being taught what our romantic worth is. We either have high walls or no boundaries at all, and this is what getting in the way. We have to discover what we value and use that to find what we want.

Find someone who contributes to your happiness (33:18 - 34:40)

Men alone can’t make us happy, even though they want to. They can, however, contribute to our happiness as we discover ourselves. Learn to take a step back, let yourself evolve, and discover who you are so you know what makes you happy.

The stories we’re being told about love are a load of crap. It’s doing both men and women a huge disservice. Ambitious and successful women can find love and have happy relationships, but we do need to shift our thinking and avoid being the aggressor. Ultimately, you can take the power back by giving yourself a chance to explore your options, take your time, and slow down the pace. Look for someone who contributes to your happiness. We can be ourselves and still allow men to get to know us.

Guest Bio

Jenn is a relationship coach who decided, after years of dysfunctional relationships & crappy dating experiences, to take matters into her own hands and developed a dating method for creating the most magical experiences that lead to love. Go to https://jennburton.com/ for more information.

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It's hard not to get caught up in who is engaging in your community and of those that opt into your list and buy your programs who is really engaging and getting value. We spend a lot of time focusing on the wrong people and on the wrong content because we don't understand the pie of engagement.

On this episode, I will walk you through how the pie of engagement works and why it’s so important to keep it mind in your business.

3 Things We Learned From This Episode

  • Just because you want people to get a certain result doesn't mean that getting a different result won't still satisfy your customers.
  • There will always be a percentage of people that don't really dive in and do the work. Stop trying to make those people engage and spend your time with the 12.5% that's going to continually buy your programs (listen to find out more).
  • The people who get really good results from you are your rockstars. Don't try to keep making content for these people. Use their stories and testimonials to bring in your ideal client.

The pie of engagement is relevant for people who engage in your community and those who buy your programs. If you draw a circle and draw a line through the middle. This is the start of getting a good idea of how engagement works. 50% of the people might engage but they won’t do the work. Divide one of the halves into 4 parts. These are people who will engage with your stuff to varying degrees. Some of them won’t get results and others will. The ones who get good results will refer you and bring you more business. Don’t fight the pie, just do what you can to get more people into your stratosphere.

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Building a business online from scratch is hard, but Paige managed to build a huge following on Facebook in just 6 months. How can you apply her content strategy to your business? Should you build a website or rely 100% on social media? Should moms wait until their babies get older before starting their businesses? In this episode, Paige LoPinto shares her amazing journey on how she became a boss mom on the day she gave birth, and grew a huge following on Facebook in only 6 months.

My “why” is showing women different birth options. I don’t think there’s one right way to birth. -Paige LoPinto

3 Things We Learned From This Episode

  1. Create content that educates, not persuades (11:30-13:00)

Give women the right to choose without making recommendations. In this case, the Birth Tube is a place where women are educated on different birthing options. By seeing women giving birth live on video, future mothers can make an informed decision-- as opposed to blindly following the advice of relatives and friends. They are now able to get an inside look at the process.

  1. Don’t rely entirely on social media (21:40-23-38)

Social media platforms can help you grow organically, especially if you are active and constantly posting interesting content. The problem with these platforms is that you play by their rules. This means some of your content may get deleted, and you have no control over it. Switching to your website after you grow a community on social media is a better alternative for your business.

  1. Don’t delay building a business (26:17-27:20 )

Starting a business, as with raising a newborn, is challenging. But there will be always things in our lives that will make our work a little bit harder. Don’t wait to start a business just because you have a baby. It might be scary at first, but you will be more empowered once you get going.

High-quality, controversial content never fails to make noise on social media. Paige’s Facebook group exploded in just 6 months to over 28,000 members because she brought something new to the platform. Moms were waiting for a place where they can see what different types of birth look like. In a world where epidurals are recommended by everyone, women need to do some research on both the pros and cons, and BirthTUBE offers this kind of information in a unique way. If you can educate people, you will empower your community-- and they will empower you, too.

Guest Bio-

Paige LoPinto is a social media influencer and the creator of BirthTUBE, a Facebook group where she helps women gain confidence and make an informed decision about giving birth.

Her business journey started on the day she became a mom while giving birth live on Facebook. Her brave act attracted many other women to the group to share and discuss their birth experiences. You can find out more about Paige at https://thesavvymamacom.wordpress.com/about/

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When you get into business, you’re often told that you need to know your ideal client avatar. However, when you focus on one specific group, there’s so much you miss. Why is it so important to have a scale of your ideal clients? How do you flow through knowing this scale? On this episode, I talk about the 5 stages of understanding your ideal client and the journey you want to take them on.

3 Things We Learned From This Episode

  • You don’t necessarily have to market to the ideal client because those people are going to find you.
  • A person can show characteristics of needing you, but might lack the mindset, financial resources, and time resources to hire you.
  • The majority of your marketing effort should go towards the people who are one step from saying yes to you.
  • Having clients that outgrow you will be part of the process, but it’s not necessarily a bad thing. Let them outgrow you and become referral partners.

Your ideal client scale is massively important. It is the cornerstone of understanding who you’re going after, where to get them, and whether they’re even the right fit for you. You’re going to have people who look like a good fit but don’t actually have the resources to work with you. Then there are those who are only one step away from working with you, and they are the perfect target. Have clients who are working with you but are becoming independent. Remember that it’s okay for some clients to outgrow you, as they can become excellent referral partners.

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Climbing the ladder as a woman with children isn’t easy, especially when we want to be present as our children grow up. How can women advance in their careers and become leaders without sacrificing their family life? What are the unique skills that women can bring to the table? Are women in charge supposed to be less “feminine?” In this episode, Linda Smith, a speaker, and senior litigation partner shares 3 ways she used her feminine power to succeed in a man’s world and how she got her trademarked name of The Meanest Woman Alive.

As a woman, you can use your unique feminine advantages to lead. -Linda Smith

3 Things We Learned From This Episode

Women have higher emotional IQ (03:15-07:00)

As long as a woman goes by a man’s playbook, she is going to lose. However, women have their own unique set of soft and hard skills that can make them even stronger leaders without losing their femininity. A higher emotional IQ in women helps them identify the personality type of their peers and adjust themselves to communicate in a way their peers can relate to.

We play better with others (07:17-07:40)

The alpha males in leading positions often lead the team in a military-style manner, which involves intimidation and puts a lot of pressure on the workers. Women are better at encouraging others to work cooperatively, which lowers the stress levels in the office and brings the best out of a team.

Emotions influence decisions (07:40-08-58)

Males like to think they make decisions exclusively based on logic, free of emotion. However, we all make decisions influenced by emotions and impulses. Women are better at understanding the fact that emotions play a big role in the decision-making process, and they take advantage of it.

Guest Bio

Linda Smith is an author, speaker and a powerhouse litigator. She represented Fortune 500 companies while raising her children and trying to keep her work-family life balanced. Now she encourages women around the world through her books, podcast, and speaking events to discover their inner strength and use their unique feminine qualities to succeed.

Linda's new book Smashing Glass and Kicking Ass: Lessons from The Meanest Woman Alive™ just came out. Go grab the kindle version today.

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One of the questions I’m often asked is how to create a movement to grow your business. Why are movements more powerful, exciting and relatable than a business that just sells products? What are the building blocks of a strong movement? How do you create a movement manifesto and story? On this episode, I talk about building a business that is also a movement, because all the best brands are!

A movement cannot move if it is not shared. If you don’t share what you believe in, no one has a chance to get excited by you. -Dana Malstaff

3 Things We Learned From This Episode

  • A movement bands people together, and it creates momentum.
  • A movement allows you to attract people like a magnet instead of feeling like you need to reach out to them.
  • To formulate a powerful story of your movement, ask yourself what you believe in, what kind of world you want to live in and what you know to be true.

Nowadays, people really want to know about the behind-the-scenes of what you care about and who you are. That’s where a movement comes in. Every business has a movement, and with a little work you can uncover yours. You need a manifesto because it becomes all the words you use in marketing and the things you use in branding. You also need a movement story which is “what you believe in” mixed with “what you’re good at” so it can be shared with the world.

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Entrepreneurs are so easily caught up in “shiny object syndrome”, and move to the next thing before giving the last thing a real chance. How long should you stay horizontal on one strategy, system, or tactic? Does work-life balance exist? How do you get over the shyness of being on camera? On this episode, Amy Porterfield talks all things entrepreneurship, motherhood and getting comfortable on camera.

In your business, you are tweaking more than pivoting. -Amy Porterfield

3 Things We Learned From This Episode

Don’t obsess over work-life balance (12:47 - 13:23)

When you’re a mom and you’re trying to build a big business, you’re not always going to be able to be there. There’s no such thing as work-life balance. You can’t be in two places at once, and you will always miss out on something-- and that’s okay.

Lean into your insecurities about being on camera and use them in your story (18:46 - 21:15)

Let go of worrying what you look like and sound like, because no one cares about that. They are actually thinking of themselves and watching to get something out of it for themselves. Remember: having something valuable to share is way more important than how perfect you look and sound when you share it.

Tweak more than you pivot (22:42 - 24:27)

There will be about 2 or 3 core pivots that you will ever do in your business. Most of the time, what’s required is tweaking to make things better. If something is working, stay horizontal for at least 18 months. Tweak it, market it, and promote it for as long as it’s working.

It’s easy to get caught up in the fear and limiting beliefs that come with putting yourself out there as an entrepreneur. When we let those things win, we are actually doing ourselves and our students a disservice by saying we care too much about how we look or come across on camera. Even if you feel awkward, push past that and let go of your insecurities. You’ll learn that your audience appreciates it and loves you even more for it. The key thing will always be consistency. When you do something consistently, you’ll become known for it-- and that’s what you want!

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We often don’t leverage holidays and special days enough--but we should! Why are holidays such a great way to get your audience excited about your products? How are the special moments in our lives opportunities for us? On this episode, I talk about the power of infusing special days and holidays into your marketing and content.

We have complete control over what we launch, and we can make informed decisions that we can market really well. -Dana Malstaff

Things We Learned From This Episode

  • Marketing and promotion is about finding a reason to celebrate.
  • September and October are great for health and cooking because we’re about to have guests, and we want to cook good meals without gaining weight over the holidays.
  • Look for correlation between a holiday and what you’re trying to sell to your audience.

Holidays and special days give us an opportunity to breathe life into our projects and promotions. If you plan ahead, you can do something that will stand out and resonate with your audience. Go to websites like http://www.holidayinsights.com/moreholidays/ , pick 4 or 5, and find a way to get people excited!

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The rules of traditional direct response marketing require us to push on our prospects’ biggest fears and negative emotions. How is this messaging confusing to the consumer? How can we tap into the right kind of emotions? Why is it so valuable to know what’s keeping your ideal client up at night? On this episode, Michele PW talks about love-based emotions in marketing and why they are the best way to fuel your messaging.

Once you get to what’s truly keeping them up at night, you’ll know the transformation they’re looking for. -Michelle PW

3 Things We Learned From This Episode

Direct response tends to focus on fear-based emotions (01:43 - 02:52)

The problem with traditional direct response marketing is that it relies too much on tapping into negative emotions like guilt, fear, anger, and resentment. Rather than empowering or encouraging people, it often seeks to motivate action to avoid feeling bad.

Acknowledging people’s pain in a respectful manner is really important (06:49 - 09:19)

Pain is a part of this life, for better or for worse, and it serves an important function in our growth. But there is a huge difference between pain and suffering. Suffering is what happens when we attach emotions to pain. In direct response marketing, people tend to agitate the pain which actually induces suffering. Through love-based marketing, there is a way to acknowledge the pain without making people suffer.

Dig deep into what keeps your prospect up at night (09:32 - 09:48)

It is so crucial to know the primary concern on your prospect’s mind. With that information, you can be equipped to provide the solution to their need and help them transform their lives.

People make their buying decisions with their hearts and emotions, which is something marketers can easily tap into. The problem is the damage we can do when we agitate their fear-based emotions and encourage decisions made from a negative place. Instead of using anger, guilt and fear as the basis of your marketing, opt for love-based emotions. Connect to people’s passions, hopes, desires, and core values. Ultimately, that’s what’s going to move them.

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It’s common right now for people to publish social media content that isn’t really achieving anything for their brand. Why is it so important for us to publish with engagement and our core offering in mind? How do we adjust our strategies so that the social media algorithms benefit us? On this episode I talk about a different approach to social media strategy and why it can make such a huge impact on your brand.

Your core service is your engine, and your social media is the fuel. You have to constantly reinvigorate the fuel and refill the tank. -Dana Malstaff

3 Things We Learned From This Episode

  • Put your core program, service, or offering at the center of your strategy.
  • Think about the different ways you can create diverse content on one thing.
  • When you hire a social media manager, it shouldn’t just be someone who can post for you. You need to hire somebody that has a content background so that they can actually write things for you.

Social media is not a place where we should thoughtlessly, continuously post and hope that people will engage. If there is anything that the social media algorithms are showing us, it’s that engagement matters. So instead of trying to publish content haphazardly, build your strategy around your core offering or program. Present your content in different ways so there’s some diversity. This way, you can increase the appeal of one piece of content, and serve your core programs well. When you center your social media around your content, you will have a stronger and more effective strategy.

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Building a business from scratch is hard enough, but what happens when the absolute unexpected happens? How do you deal with the things you can’t control? And most importantly, how do you build a business that can continue making profit when you can’t be there? In this episode, Lacy Gadegaard shares her amazing story on how she started out as a hair extension specialist for celebrities, broke out and created her own wildly successful extension business, and how she found the courage to fight multiple sclerosis and keep being a mom and entrepreneur.

It is so silly to think that in business we can do it all by ourselves. -Lacy Gadegaard

3 Things We Learned From This Episode

The importance of social media for business growth (04:30-05:33)

A website where you showcase your work, doubled by the endorsement others give you on social media, makes you look more credible. This is especially true if you are just starting out. Offer your services to bloggers who have large audiences, and share your collaborations with them on social media to reach an even a larger crowd.

Focus on the big picture (10:00-10:33)

Don’t stress over the small things. Life is filled with unexpected events and things we can’t control. The only thing left to do is to try your best and avoid comparing yourself to others, because they aren’t you.

Hiring people increases your revenue and gives you back your freedom (17:15-19-02)

Hiring new people can be scary at first, but you can’t do everything by yourself without being tired and stressed out. You don’t have to do everything on your own. The more talented people you hire, the more your business will grow.

Tragic events happen every day, but you must keep going. When everything is falling down, you learn to focus on the big picture and ignore the small things that once made you upset. Life-changing events such as disease, divorce, or the death of a loved one may change the way you view the world. Even though the progress may be slow at times, it’s up to you to maintain your growth.

Guest Bio- Lacy Gadegaard is a hair guru, celebrity hair extensions specialist, and the CEO of Laced Hair. Her fight with multiple sclerosis only made her stronger in the long run. She built her business while diagnosed with it, and she is currently raising her two children. Her products were featured on ABC, Shark Tank, and The Bachelorette. You can find out more about her amazing story on her instagram or on her website.

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Mind maps are a great way to brainstorm, and they serve as a great starting point for getting ideas out of your head. Why are mind maps so freeing? Why is it so important to understand how your brain works and comes up with ideas? On this episode, I talk about why mind maps are my favorite way of planning to execute on an idea.

3 Things We Learned From This Episode

  • Mind mapping is great way to brainstorm without worrying about structure. Sometimes structure holds us back, as our ideas don’t always come in the order we want to execute.
  • A mind map is never wrong. Every piece of it, whether you keep it, cross it off, or move it is part of the journey to allowing your brain to unravel the beauty that’s inside it.
  • You can’t access the parts of your brain with the good stuff without getting uncomfortable.
  • If it’s not worth mapping and doesn’t fit into the strategy of your business, consider whether it’s really worth it to your business.

Our brains are wonderful and unique instruments. When we learn how they function and how ideas unfold in them, the better we get at fleshing out our ideas and then executing on them. It’s not about having the most perfect and organized mind map-- it’s about letting our minds roam free to get an idea out of our heads and onto paper. Expect discomfort, because that’s how we reach the highest form of creation and creativity.

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We all feel pressured to “do the right thing” when it comes to our careers. This usually ends up causing us to make safe choices that might bring money but take away our time and suppress what we really want to be doing. How do you decide what field you should work in? Is your current career path the result of a safe choice? On this episode, Stefani Reinold shares her journey from being an unhappy student in medical school to building her own business online.

I was hoping someone was going to give me an answer, and it took me a couple of years to figure out what my question was to begin with. -Stefani Reinold

3 Things We Learned From This Episode

  1. Know what environments you thrive in (10:30-11:26)

If you are studying for a degree that you don’t like or working a job that takes all of your energy, it’s time to question your actions. Know from the beginning what your interests are as well as your raw qualities. In what environments do you thrive?

  1. Step outside your comfort zone (24:58-26:33)

Many people choose risk-free careers even if they aren’t made for them. The money might be good, but waking up every day and going to a job you hate will rob you of your joy. Entrepreneurship is not a risk-free path, but if you learn from your mistakes, you can thrive.

  1. Nobody can tell you who you are (17:56-21-10)

No coaching program is going to help you unless you know who you are and what you enjoy doing. What price are you willing to pay for your career? How important is the time spent with your family? The answer to this question should help you find an industry you enjoy.

Guest Bio-

Stefani Reinold’s journey started when she realized she is not a “typical mom.” She’s been through a number a business ventures, and she had her fair share of failures. Stepani left behind the opportunity of having a high-paying career in the medical field to more time to spend with her family and follow her passion for business.

Today, she is a successful author and the creator of the Heart Method. She uses her website to educate and help women find themselves and their inner peace. You can find Stefani at Not the Typical Mom.

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A lot of business owners do too much too fast because they are terrified of losing momentum. Why is control more important than momentum? What do successful businesses do to grow steadily? Why is it so crucial for us to slow down? On this episode, I talk about a powerful lesson learned from a Pilates class.

Strengthening your business core allows the rest of your business to work the way it should with less stress. - Dana Malstaff

3 Things We Learned From This Episode

  • You don’t need grandiose movements or to catch momentum for steady growth to take place.
  • Sometimes doing too much and creating too much doesn’t results in distraction rather than growth.
  • When you hear something that feels profound, take a moment to think about how that applies to other things in your life.
  • Don’t start blogging unless you want to make money from it. When you’re running a business, you have to create strategic content.

The businesses that are truly successful have good systems, absolute clarity, and say “no” to things that don’t serve their finite purpose. You don’t want your rolling snowball to end up with rocks and dirt-- you want it to have more snow. Having control means having a concise free-to-paid journey and only creating content that feeds your funnel.

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Launching a new podcast requires a lot of dedication and discipline. How do you make sure your idea is good enough to get people interested? How do you balance between promoting your guests and making sure you’re getting unique stories? On this episode, blogger--and now podcaster-- NJ Rongner is back to talk about launching her very own podcast with as little stress as possible.

We all have these really wonderful ideas that we think are going to change the world, but if we don’t have the people in front of us that need that information, it’s not going to go anywhere. -NJ Rongner

3 Things We Learned From This Episode

Taking responsibility for your project is critical to its success (04:17 - 04:35)

In partnerships there’s a level of shared co-ownership. When you launch your own blog, podcast or project, the ownership is all on you. That means you have to be prepared for the responsibility that comes with it.

Make sure there’s an audience for your product (13:06 - 13:28)

Your product or idea needs to have people who want it and an easy way for you to launch it. Without both, you won’t get the ROI and results you hope for.

Consider all the factors when validating your ideas (13:43 - 14:05)

Validating your ideas isn’t just about whether people need the information or not. It’s also about whether you’re visible enough for them to see it and whether you’re putting it in a format intriguing enough for them.

Having a wonderful idea that can change the world is a great start, but there has to be more to it. No matter how good your creation is, you also need to have some understanding of how it will be received by your intended audience. Lean on an existing community like a Facebook group or blog community to listen and learn what people actually need. These people will feed you information that allows you to craft a better product, and ultimately empower you to build something that will succeed.

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Reading is a necessary part of self-development and growth. What can we learn about emotional intelligence, communication, creativity, and making decisions? How can books help us become better versions of ourselves and better business owners?

On this episode, I talk about 5 books with a tremendous amount of value and how they can help you and your business. These books will change the way you think and how you engage with the world, as well as how to make decisions without questioning them.

Business is people-- and people relate to each other. -Dana Malstaff

3 Things We Learned From This Episode

  • The more you understand how people feel valued and loved, the higher your chances of success.
  • The best way to live your life is to read other people’s love languages so that you can give them love in the way that they understand.
  • When we use our minds to create ideas and bring them to life, it fulfills us as human beings.

Running a business, being creative, and working towards your goals can be daunting. By learning love languages we can become better communicators, which will help our relationships. When we lead with emotional intelligence, we find that our interactions with people improve. The act of creation provides us with fulfillment, as does finding what truly suits us and plays to our strengths.

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We often make the mistake of thinking our prospects don’t want to hear our life stories, what we learned from our mistakes, or why we do the things we do. Stories do more than share your expertise—they create connections. What types of stories should you tell? What makes your story unique? On this episode, Dawn Gluskin shares how she uses stories to grow the businesses of her clients.

Never lose your leadership when you share your story. Even if you look vulnerable, let them see the leader in you. -Dawn Gluskin

3 Things We Learned From This Episode

  1. Being yourself is the best differentiator (04:35-05:40)

In a world where everyone is trying to fit into the mold, being yourself is a valuable differentiator. People are sick of seeing perfect stories. They want something that resonates with them. While your clients want someone competent, they don’t expect perfection. The small cracks in the mask is what makes helps them connect with you.

  1. The naked approach (13:40-14:40

You can’t express yourself and share your story if you’re constantly living in fear of being judged by others. Social media makes it even harder to share our mistakes and what we learned from them since everyone is sharing only positive aspects of their lives on social media. The naked approach refers to using your own stories and own vulnerabilities to connect with others.

  1. We evolved to respond to stories better than raw data (17:40-18:47)

To survive, we needed stories to share with our peers about survival tactics, food locations, and more. While facts and figures do have value, they become even more powerful when they fit into a larger story. Stories are easier to remember and can make you more likable than stats and data.

Not all stories are created equal. Not all stories are made to be shared. Ask yourself, is sharing this story relevant to my business? Does it show something I’ve learned from it? You want to be relatable, but make sure you don’t undermine your skills and talents by doing so. Write your stories from a position of leadership and learning.

Guest Bio-

Dawn decided to start her own business after she was pressured to come back to her job soon after having a child. In only 3 years, she made around $3 million by helping entrepreneurs share their brand story in a meaningful way. You can find out more about her work at http://www.blissedcommunications.com/

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Our emotions dictate how we interact with our environment and people around us, and we often do ourselves a huge disservice by shutting out negative emotions. Why is it important to give all your emotions room to come to the surface? What happens when we push aside feelings like anger, fear and disgust? On this episode, I talk about a very important lesson we can learn from the cartoon movie, Inside Out.

Maturity involves recognizing that emotions are not black and white. -Dana Malstaff

3 Things We Learned From This Episode

  • Decide the things that you love and start looking at them with a dissecting eye to see what you can learn from them.
  • Pushing other emotions aside and trying to be happy all the time can put us under a great deal of stress
  • If it’s hard to pull yourself together in life, it will be tough to do it in business

Cartoons have so much to teach us about ourselves and business. In the case of Inside Out, we learn that it is important that we face all our emotions when things happen to us. It’s easy to choose to just be joyful all of the time but that can do more damage in the long run. Feelings like sadness, happiness, fear, excitement and anger are all interconnected, and sometimes we can’t experience one without another. There’s nothing wrong with this. Allowing ourselves to feel the full scope of our emotions gives you-- and your business-- a resilience and ability to heal.

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As a society, we are more focused on ourselves than we’ve ever been before. How can we interrupt this selfishness and help make the world better? How do you figure out your purpose and mission in life? How can you gauge whether you’re going in the right direction? On this episode, host of The Daily Helping podcast, Dr. Richard Shuster shares how he found his life’s purpose after a near-death experience and how he’s paying it forward.

3 Things We Learned From This Episode

Your values and mission will always steer your towards what’s authentic (08:16 - 09:15)

If you’re really clear about what your values and mission are, you can always ask yourself if an action is in alignment with them. This will help to keep you in the right direction.

People and moments matter (10:56 - 11:45)

As we get older, we all start to realize that people and the moments we share with them are things we’re going to be nostalgic about in the future. These are also the things that keep us connected, loving and strong-- and they really matter.

Giving is just as healthy as receiving (15:11 - 16:42)

Our society is so focused on the self, but what we haven’t been taught is that being giving and selfless actually makes us feel as good as the people we give to. The same biological mechanisms in our brains fire when we help others and give selflessly in the same fashion as if we were the recipients.

Even though social media often makes us feel like we exist only to please and improve ourselves, we need to be able to look outward. The mission is to make the world a better place for our children and make us all happier as people. If we can put energy into the meaningful things, our society will be stronger, more connected, and more loving.

Guest Bio-

Dr. Richard Shuster is a licensed clinical psychologist and the host of The Daily Helping with Dr. Richard Shuster: Food for the Brain, Knowledge from the experts, Tools to Win at Life which is regularly downloaded in over 60 countries. On his podcast, Dr. Shuster’s guests educate and inspire listeners through their stories, expertise, and passion for helping make a difference in the lives of others. His mission is to help people become the best versions of themselves and as a consequence, make the world a better place. A sought after media expert, Dr. Shuster’s clinical expertise and podcast have been featured in such publications as The Huffington Post, NBCNews.com, Glassdoor.com, Reader’s Digest, and others.

Learn more at www.thedailyhelping.com

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Once you’ve created content that builds trust, the next step is promoting yourself-- but this can be challenging. Why is it so important to promote your business and your work? How do you get people to talk about and want to buy from you? What factors can you leverage? On this episode, I discuss why it is so critical to actually get out there and start talking about your awesome work.

Every single day, do at least one thing that promotes you and your business. -Dana Malstaff

3 Things We Learned From This Episode

  • Recognize your real estate; recognize where you have space to show what you’re selling. If you’re not leveraging the free real estate that you have, you’re missing out.
  • Pinterest is more of a long term search engine. From a visibility standpoint, you want to create a good amount of varied imagery for the main ways in which people get on your list.
  • You don’t want to send people directly to your sale pages because conversion is going to be low.
  • People need to see you 7-10 times before they buy from you.

Your sole job as a business owner is to sell. Without that, you can’t be profitable. Tiptoeing around the fact that you have a business doesn’t help anyone, and it won’t get you anywhere. Commit to promoting yourself. Everyday, you need to be out talking about your businesses in some way. You can do this through all sorts of content and platforms but the end goal is making sure people see you regularly so they can move towards buying from you.

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In this information age, people get so excited about the possibilities of their ideas that they jump the gun and start in the wrong place. When you have an idea, what are the steps you need to think about? How do you avoid prematurely floundering? On this episode, idea strategist and inventor Lisa McCarthy gives insight on doing things in the right order when you have a new idea.

You need to retrain your brain to think in a positive way, even when you’re slamming through the slime. It’s about you empowering yourself. -Lisa McCarthy

3 Things We Learned From This Episode

Before you can empower anyone you have to empower yourself first (04:04 - 04:30)

A lot of us are driven by purpose and the need to make an impact on something outside of ourselves. The truth is, if you want to make an impact externally, you have to do the hard work of empowering yourself before you can do it for anyone else.

Be intentional and proactive about what you say to yourself (08:09 - 09:26)

We all have an inner monologue, and often we allow the message to be negative. What if you learned to drown that out with something you purposefully and intentionally chose to say to yourself? Imagine how that would change everything.

Plan first before taking any action on a new idea (14:20 - 15:44)

When you come up with a new idea for something, it’s so easy to get carried away that you miss the foundational steps that ensure success. To avoid this, take the time to map the details so that questions and obstacles can be anticipated.

When excitement and inspiration form around a new idea, we can easily forget the important details that go into executing it. Missing crucial steps can actually hinder progress, so it;s worth it to take the time to map out your ideas. Figure out “the who, what, when, where, why and how” so you have the right game plan to move forward. This will make the process of executing on an idea a lot less daunting and ultimately more effective.

Guest Bio

Lisa is a Strategist at Make My Idea Real and the Inventor of the Affirmations Mirror. Go to makemyideareal.com for more information or get in touch with Lisa success@makemyideareal.com.

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If you’re a service-based business, you’re going to do a group program at some point. When do you know that you’re ready? How do know how many people you can handle in a coaching program? What is the most effective way to structure it? On this episode, I share how to get group coaching started!

“If all you’re doing on your group calls is teaching them stuff, then you’re not really a group coaching program. You’re just a live course.” - Dana Malstaff

4 Things We Learned From This Episode

  • Don’t start a group program unless you’ve coached a minimum of 10 people on a one-on-one basis.
  • People in groups feed off each other and become friends, which accentuates accountability.
  • Remember that at any given moment about 50-70% of the participants are going to really engage with you.
  • Every group coaching program should come with at least one 1-on-1 call in the beginning of the program.

Group coaching is not only a way for you to touch more people at once, but also a great way to add an extra layer of accountability and relationship. How you go about your coaching is very important. In addition to teaching, it’s about listening and communicating with them to improve their lives. This is what makes you a coaching program.

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For a lot of women, the demands of our lives make us suppress the light inside of us. Why is it so important for the world that we embrace what makes us unique? How do we step out of society’s expectations and judgments? How can we shift our thinking and choose to live in a woman’s world? On this episode, photographer and speaker Jennifer Rozenbaum is here to talk about her mission to take back femininity.

The more “you” that you can be without any shame, the more power we have as people, as women, and as a community. -Jennifer Rozenbaum

3 Things We Learned From This Episode

We don’t have to sacrifice femininity for empowerment (11:23 - 12:16)

A lot of women feel like empowerment should come at the expense of femininity, but it doesn’t have to be that way.

Authenticity makes the whole world better (13:05 - 13:13)

It’s critical that people live authentically and “step into their own”. Not only does this benefit the individual, it also benefits partners, children, families and the community as a whole.

Run into the pain. It’s worth it (14:15 - 15:06)

Stepping outside of your comfort zone is always going to be scary and a little painful, but we don’t have to shy away from it. Overcoming that pain is what makes us grow. Whether the challenge is small or large, if you don’t face it you’ll never see the beauty on the other side of the pain.

There’s no better time to be a woman than right now. There’s a lot of change happening and a lot more awareness, but all progress starts with women stepping into their own and being authentic without shame. We have something unique that men don’t, and we shouldn’t be stifling ourselves to live in a man’s world. There is nothing wrong with owning our femininity and choosing to run towards the pain, even when we’d rather not. Remember: skydiving might be scary, but jumping out of the plane changes everything.

Guest Bio
Jen Rozenbaum is a photographer and speaker putting “feminine” back in “feminist”. Jen specializes in luxury boudoir photography. She believes every woman must celebrate her unique femininity, shamelessly. Go to http://www.jenerations.com/ to learn more about her work.

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Our use of content shouldn’t be about publishing for the sake of publishing-- it should always be strategic. Why is it so important to leverage your content to increase your authority? What are the aspects of authority that you have to earn with your audience? How does it benefit your business as a whole? On this episode, I talk about the power of making your content work for you.

If you want to build authority through your content then you have to be strategic about the content you create. -Dana Malstaff

3 Things We Learned

  • Have your content lead to your core paid programs. It’s about guiding people to your content and your expertise.
  • Words can work for us, against us or they can do nothing. We want them to work for us.
  • Authority is building trust, connection, and a sense that they want to know more from you.

If you want to build authority, content should be leveraged. You want to create and publish the kind of content that makes you the go-to source for solving the relevant problems of your audience. The mission is to make your online assets a sacred place for them that they can trust, know and connect with at a deeper level. You want them to feel led by you, such that they want to be with you. This should be the underlying goal of everything you put out.

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Relationships are the lifeblood of people and business. How can you go about building more strategic partnerships that can be mutually beneficial? How do we decide where to put our energy when we’re developing relationships? What are some of the mistakes we make? On this episode, NJ Rongner shares on the importance of building and maintaining solid relationships for our businesses.

It’s important to have relationships that feed your soul and your life, but also help feed your business. -NJ Rongner

3 Things We Learned From This Episode

Build relationships with people who are ahead of you in business (6:10 - 6:27)

While it’s important to have relationships with people who are at a similar point in their journey, you should also look for relationships with people who are ahead of you so you can learn from them. You can do it through collaboration, an introduction, a podcast guest spot, or other ways.

Work outward from your inner circle (15:05 - 16:29)

If you want a place to start looking to build new relationships, draw a circular diagram with a bull’s eye in the center. This center represents the people you are closest to. These are people you go to for advice, people you would trust to pick up your children in your absence or people you would give your passwords to. Work your way outward with a few rings, and start thinking of the people in the outer layers. These are people you could build stronger relationships with.

Be strategic about all your relationships (18:53 - 19:50)

Whether it’s romantic, friendship or business, you should always think about why you’re in a certain relationship and what you’re getting from it. You should also be thinking about what you give to the relationship.

At the end of the day, business is people-- and people are relationships. You can know and be known by many people, but you can’t have relationships with everyone. Determining which relationships are good for you comes down to the value each person brings to your life. Whether they give advice, offer support, collaborate or partner with you, our relationships can be a powerful way to grow our business and increase our spheres of influence.

Guest Bio

NJ is a Western MA Mom Blogger and the founder of A Cookie Before Dinner. Go to http://www.acookiebeforedinner.com/ to check out her work.

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A lot of entrepreneurs feel lost in the forest of the online world of opt-ins, freebies, and content upgrades. Why is it so important to put your opt-in in the context of your larger business strategy? How do you make sure the opt-in actually converts? On this episode, I talk in-depth about 5 tactics that will help you create opt-ins that bring people through your sales funnel.

It’s not just about the knowledge you have. It’s about someone wanting to be in your space. -Dana Malstaff

3 Things We Learned

  • Don't think of an opt-in as an end result, think of it as the beginning.
  • Sales pages: stop telling people what the features are, and start telling them what the benefits are.
  • Your personality matters just as much as your content, so make sure it shines through.

Your opt-ins can’t just be opt-ins. They have to be part of your overall business strategy, and you have to see them as the beginning of a relationship and not the end goal. Remember: the purpose is to give a good first impression so people want to learn about and engage with you even more. It’s all about giving them a reason to want to get into your space.

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70% of Americans don’t like their day jobs. This statistic could apply to stay-at-home moms too, not just those who work outside the home.

On this episode: speaker, author, and coach Christy Wright shares valuable insights on these topics. Why is it smart for women to create something that allows them to put their talents to good use? How important is it to step back from all the action in your business so you can actually formulate a plan? Why is it so easy to fall into the trap of all the sporadic, brilliant information that’s out there?

You will achieve more in life when you start by simply assuming that you can. If you assume that you can’t, you’re not even going to try. -Christy Wright

3 Things We Learned From This Episode

Always assume that you can (06:31 - 06:57)

It’s better to move through life believing that you can do whatever you set your mind to, because you will always be willing to try. If you believe you can’t, you won’t even bother to challenge yourself or try something new.

If you wait for permission, you’ll wait forever (07:51 - 08:11)

Before trying something new, a lot of people wait for permission from someone else or for proof that they’ll be successful. Don’t wait for these things.

Make sure you have a long term vision for your business (11:38 - 12:25)

If you don’t know what your vision is for your business, and you don’t give it a little thought, you’ll end up going in a direction you don’t want. You’ll also compare yourself to everyone else and start becoming someone you’re not.

Whether you’re an introvert or an extrovert, we all experience fear. Nothing neutralizes fear like the willingness to try something new, even if you fall flat on your face. You don’t have to be perfect or delusionally confident when you’ve never done something. You just have to be willing to give it a chance. When it comes to your business, it’s so easy to get caught up in all of the activities and tasks, but it’s crucial to make sure you actually have a plan for your business. The world is filled with lots of brilliant tidbits of information, but if it’s not organized in a plan, you might find yourself lost at the end of it all.

Guest Bio
Christy is an author, Certified Business Coach and a Ramsey Personality. Go to https://www.businessboutique.com/ for more information.

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One of the ways we can help our businesses grow is being visible. Getting featured in an article or on podcast is one of the best ways to do that. What are the things you need to do? How does collaboration help you get featured more? How do you come up with your movement story? On this episode I talk about the 5 things that will increase your chances of getting featured.

The idea of being visible is being a very bright star, in the right place where the right people are looking. -Dana Malstaff

3 Things We Learned From This Episode

  • Your movement story is the story that’s going to get people to stand up and rally with you.
  • The better you know your target audience, the more you know where they will be.
  • Find your supplementers: people who add value to what you do, while you also add value to what they do.
  • Collaborate with your supplementers because you won’t feel like you’re competing with them

It’s hard to really move the needle on your business when you don’t have any visibility, and that’s why getting featured needs to be one of the components of your business plan. First, develop a compelling movement story. What you’ve done is what will move people to want to be a part of what you’re doing. Next, make sure you know who you’re targeting and find people you can build mutually beneficial relationships with. Be willing to collaborate and actually reach out to people.

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We are all constantly faced with challenges in our lives, both big and small. We constantly talk about how to move past challenges, but rarely talk about how to build up the skills that allow us to be resilient in the first place. Why is resilience necessary, and how do we build it up? How can you bounce back from challenges? On this episode, speaker, author and resilience mentor, Sandra Younger joins us to talk about surviving a traumatic fire, how that built up her resilience, and how we can build ours up too.

“We can--on our own, by our own choice-- build our resilience.” -Sandra Younger

3 Things We Learned From This Episode

Be proud of committing time to your kids 07:22 - 07:56

A lot of women who decide to stay at home and raise their children feel like they won’t be able to make up the time that could have been spent focusing on a career. You’re not going to get those years back in your career, but you’re not going to get them back with your kids either.

Resilience practice starts with gratitude 13:37 - 14:45

When you want to practice resilience, the very first step is to have gratitude. It is the antidote to all of our negative emotions, and it’s a big part of the healing process. It also keeps us from being stuck in resentment and a general life of misery.

The ComeBACK Formula 17:13 - 20:41

Be patient with the process and the pain, and believe that you can come back from it.

Accept help-- don’t think it’s weak to do so. Ask when you need it.

Choose your story. We don’t always get to choose what happens to us, but we can choose our response.

Keep moving, forgive, and lose attachment to how things need to be.

Life is not easy, and we have to overcome a lot of difficult things. Resilience is something we were born with, and it gives us the ability to overcome challenges. We can open ourselves up to possibilities and opportunities on the other side of adversity or disaster, but there are steps we have to take. Practice gratitude, be patient, ask for help, choose the story you attach to an occurrence, and then keep moving forward by forgiving. We can practice all of this and build it like a muscle.

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Many entrepreneurs spend a lot of time building up content, but they miss out on building programs people can pay for. Why is it so mission critical to have these programs? How can you go about actually creating them? On this episode, I talk about the importance of turning what you offer into something that can help you make money.

As you get better at what you do, what you know is going to be worth more. -Dana Malstaff

3 Things We Learned From This Episode

  • If you have opt-ins and you don’t have a structured paid program, get one together ASAP!
  • One-on-one programs are important. You always have to keep your finger on the pulse, and you can’t do that in a group.
  • At some point in your paid programs you’re going to see that there is a bell-curve where your pricing will create a new ideal client for you.

A lot of entrepreneurs think they can only start launching paid programs once they’re much bigger, but you can start now. We make money by selling things, and the things we sell must have structure. The nuances with which we deliver our programs are just as important as the kind of effort we put into marketing, words and sales pages. Whether you offer one-on-one coaching, set up a live event, or create paid content, setting up this kind of program will boost your business in a major way.

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Our culture struggles to allow women to be simultaneously motherly and sensual. What do we get so wrong about our understanding of sexuality? What happens when your vibration rises? Why should we be willing to face pain? On this episode, I have a powerful conversation with coach Allana Pratt who shares the journey she’s taken to an open heart.

The internal always creates the external. The masks don’t work, and our strength is in our vulnerability. -Allana Pratt

3 Things We Learned From This Episode

Sexuality isn’t just sex (07:36 - 09:00)

Our culture doesn’t know how to deal with the fact that women can be mothers and still be sexy. We have forgotten that sexuality is literally sacred life force energy. It is sexual, creative, life force energy, and we have wrongly compartmentalized it into genital copulation.

Connect with little you (11:16 - 12:39)

So many people seek approval through touch, sex, and relationships. What makes them feel good is from the outside-in, but it should be from the inside-out. You have to mentally go inside to “little you”: the child who is alone, and scared. Learning to soothe that person is a powerful step to inner peace.

When you get to know yourself, expect a lot of changes (14:44 - 14:59)

Be warned: if you’re going to really dive in and get to know yourself, be prepared to not like every thing you have put in your life. Be ready to be strong enough to change those things.

There are consequences to finding and reclaiming yourself. As you rise in your vibration, whatever is of the old vibration won’t fit anymore and will fall away. It takes great bravery and great courage to make the changes that come with a change in your vibration. That’s why it’s so important to have a solid relationship with yourself. Remember: we have to experience both joy and pain for us to truly be who we are. There’s so much power in having communion with yourself, your truth, your body, and your heart.

Guest Bio
Allana is an intimacy expert who inspires open hearted living, with delicious sass. Featured on CBS, TLC & FOX, this cum laude graduate of Columbia University is the Author of 3 books. She’s a coach to celebrities is and the Host of the sexy empowering show “Intimate Conversations LIVE”. Go to http://allanapratt.com/ for more information.

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On your website, a “thank you page” should be the first thing a person sees after they’ve said “Yes!” to you about something. If we fail to provide more ways to interact or connect with us, we’re missing out on huge opportunity. We want to guide people to the next step while they’re open, energetic, and excited about us.

In this episode, I’ll explain how powerful your thank you page can be, how it can help you create die-hard fans, and share some tips on exactly how to build it!

“It’s not ‘salesy’ to offer them an additional step to get closer to what they want” - Dana Malstaff

3 Things We Learned From This Episode

  • A thank you page is a great way to allow a person to continue their journey with you, especially if you have more to offer that can improve their life.
  • Don’t assume that people don’t want to dig deeper into what you have to offer.
  • Give yourself the depth and potential to have die-hard fans
  • A professional-sounding video is a great way to strike a chord emotionally, and communicate who you are in a way that text can’t.

Start the message of your page by thanking them for specifically what they did (or the form in which they said “yes” to you). Speak to their frustration, and propose an alternative. Let them know they’re in the right place, and provide the source of a solution. Setting this up in a way that resonates with your target audience is a powerful way help them find you, connect with you, and share you!

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Trauma can be defined as something that has severe emotional consequences. Why is it sometimes so hard to identify the source of your trauma? How do techniques like EFT, NLP and hypnotherapy help people change limiting beliefs? What is the first step you can take towards mental freedom? On this episode Mindset Mentor, Jacqui Letran shares the answers to these questions and more.

If there’s a desire that you have to change your belief system, you can make that change incredibly fast with the right tools. -Jacqui Letran

3 Things We Learned From This Episode

  • Not all trauma is easily identifiable (09:23 - 09:35)

90% of people are wrong about the traumas that hold them back. If you’ve experienced a trauma like rape, a car accident or witnessing a death, we can clearly recognize where things changed. The difficult part is identifying when a trauma affected you when you don’t think the event was actually traumatic.

  • Change is possible and swift for the person who wants it (12:41 - 13:10)

It’s impossible to change a person’s limiting beliefs unless they really want to. If you’re equipped with the right tools and really want something different, it will happen for you.

  • Use EFT to release trapped negative energy (13:54 - 16:08)

The premise of EFT (emotional freedom technique) is that we are all made of energy, and when we have emotional trauma, it stays with us for the rest of our lives. Your mind processes information and delivers to you things that match your belief system. To break free from this, you can use methods like EFT to reset the beliefs you have stored within.

A lot of us give up our power and control so easily when we let past events, people and things dictate how we feel and react. You can change this by being 100% responsible for all your happiness and not giving other people permission to ruin your day or change how you feel about yourself. Breaking from negative limiting beliefs is all about changing the tapes that are playing automatically in your mind. Remember, the stories you’re replaying aren’t what’s happening right now. Your belief system can be wrong, and should be challenged. Accepting this brings you one step closer to happiness.

Guest Bio
Jacqui is a Mindset Mentor specializing in helping teens and young adults take control of their lives by taking control of their minds. Go to jacquiletran.com for more information or email author@jacquiletran.com.

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Sales funnels are a hot topic right now, and for good reason. They are a great way to generate awareness and excitement around what you have to offer, ultimately leading people from your free content to your paid service.

In this episode, I’m going to explain the crucial (but simple!) pieces of an effective sales funnel that you can feel good about, and will ultimately bring your audience to an easy “yes”.

3 Things We Learned From This Episode

  • A funnel provides a clear route for those who are a good fit for your business
  • It’s important to be engaging and give a preview as to what you’re all about.
  • You don’t have to sell people in a way that feels bad if you bring them down the nurturing cycle of a free-to-pay journey

A sales funnel is a streamlined way to attract the people who are right for you, while filtering out those who aren’t. A resonant “Aha!” moment combined with an easy opt-in can make the jump from “cool” to “commit” a natural progression. If you have an offering that can make a person’s life easier, getting that easy “Yes!” can be as simple as showing them the way.

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Breaking through to new levels in your live and business require 3 elements: Discipline, Consistency and Persistency.

Misfit Entrepreneur Dave Lukas joins us to share how to take control of your life, build daily routines that work for us, and why we should all stop trying to be a jack of all trades.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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In this episode I'm sharing 6 ways you can grow your business by growing your team - the right way.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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Something I often get questions about is how to grow your team the right way at the right time in order to grow and scale your business.

After the last Boss Mom Retreat I received a message from my good friend and author Maria Dismondy who shared that following the retreat, she hired several new team members that she’d met while attending, and was already experiencing growth as a result.

So, to explore this idea of refining and growing your business by building your team I invited Maria on today’s episode to share her insights and experience, which I think you’ll find massively helpful.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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Do you often find yourself frustrated when things in your business aren't working or selling, but you have no idea why?

In this episode I'm going to walk you through a process of determining where there are gaps in your sales journey and how to fix them so you can be connecting with (and converting!) the right kinds of customers.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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As we continue the conversation about tweaking and refining to grow our businesses, we wanted to dive into an exploration of how to assess and improve the way we are engaging with our communities.

In this episode NJ and I are sharing some of the journey and process behind how we’ve grown the Boss Moms Facebook community, as well as some tips and strategies that you can take to tweak how you’re building and engaging with your own community.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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Everything we do in our businesses should be with the intention of improving the journey we take our customers on and the experience we provide for them.

In this episode I'm sharing 5 great strategies that will help you identify the gaps that exist in your current customer experience and how to refine and improve it moving forward.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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As we continue to discuss tweaking and refining to grow our businesses, part of that process is learning to be okay with reviewing our failures so we can make them better...but it's not always easy!

In this episode I'm joined by my personal life coach, Valerie Friedlander, to explore how we can assess our failures in a way that frees us to move forward and create the kind of change and growth we want to see.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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As business owners there are a million and one different things we can spend our time doing in an effort to grow and scale our businesses.

The problem is, when we're doing a million and one different things to grow, the opposite usually ends up happening.

In this episode I'm sharing the #1 thing you can do to experience the kind of growth you want in your business this year (hint: it involves doing less, not more!)

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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To kick off the new year and a brand new 6-week series all about growing your business through tweaking and refining, I am talking with Kelsey Van Kirk from Simply, Life on Purpose all about how to clarify the "why" behind your business so you can move forward with focus in 2018.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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As you prepare to ring in a brand new year, take a few minutes to tune and consider these 5 things you can do to really finish strong before moving forward in your business. Let's not let things fizzle out....keep rolling, and make it happen!

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Lisa Woodruff is a home organization expert, productivity specialist and author of The Mindset of Organization: Take Back Your House One Phase at a Time, and How ADHD Affects Home Organization.

She believes organization is not a skill you are born with, but rather a skill that is developed over time and changes with each season of life.

In this episode we are exploring the mindset behind organization, as well as how we become who we are, why we do the things we do, and how the way we organize our things affects our lives and businesses.

I think you'll walk away feeling motivated and inspired to dig in an get organized going into 2018. Enjoy!

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What do you think your life and business would look like if you began focusing on managing your energy instead of just managing your time?

In this Nurture Your Business segment I am exploring how learning to understand, honor, and manage your energy well is the truekey to effective time management, and ultimately, a more fulfilling and productive life.

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We are all parents just trying to do our best to raise great kids, right? Well what if I told you that you could do just that by being a little more intentional about the books you are choosing to read with your kids?

In this episode I'm joined by my amazing friend Samantha Munoz, who is a mother, wife, engineer, bibliophile, avid coffee drinker, and also the expert kid’s lit curator at Addison Reads, author of The Intentional Bookshelf and founder of The Intentional Book Club.

Sam's mission is to help parents as they search for the perfect books for their little ones and to help moms and dads build a library with purpose as they endeavor to parent with purpose.

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As entrepreneurs we daily battle shiny object syndrome and the barrage of ideas that are constantly popping up in our creative little minds.

This presents a problem when we have limited time and resources! How do we know what to focus on and how to actually get the important stuff done?

In today's episode I'm joined by the lovely Ashley Gartland, a wife, mom of two spirited little girls, and life and business coach who works with entrepreneurs and creatives to help them simplify their business so they can experience more growth and fulfillment in their work and find more freedom in their life.

Ashley is passionate about helping women drop the cookie cutter approaches and instead grow their business their way through the lens of simplicity, and she is about to drop some serious golden nuggets so - let's jump in!

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Networking is something we hear about often as business owners, but many of us are scared by.

The thought of asking to be friends with someone or asking for help fromsomeone can be totally intimidating.

But, networking can lead to some of the best kind of growth for your business and is one fear that I highly encourage you work toward overcoming.

In this episode we are exploring what it means to network strategically, and some practical tips for making it happen as you go into a new year ready to do new things in your business.

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This year is rapidly drawing to a close, and we are just weeks away from welcoming a new year, which means it's time to start mapping out what our game plan is going to be for 2018.

We all have our planners, and our Trello boards, and our notebooks, etc, to manage our projects, daily tasks, and checklists.

But have you taken the time to make an annual calendar and plan for your business?

In this episode we are going to explore what exactly that means, why you need one, and where exactly to start.

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In case you hadn't noticed, Amazon is kind of all the rage these days - for both consumers and businesses.

Today my friend Kathleen Kobel and I are chatting all about how easy it can be to grow your business and make more money by leveraging the power of Amazon.

Kathleen is an Amazon expert seller and consultant who helps small businesses grow their brands and scale their sales by selling products on Amazon.

Her mission is to help business owners increase their visibility, trust factor and profits by selling on a marketplace full of customers ready to buy.

Sound like you? Let's dive in!

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When you don’t love what you do or how you’re spending your time and your life, it is really hard to find happiness and fulfillment.

Whether you’ve already started a business or are working for someone else there are questions you need to ask yourself and things you need to process through in order to ensure you’re continually doing work you love.

In this episode, I’m chatting with Robin Kegerise, a coach and entrepreneur who supports moms in establishing careers on their own terms, careers in which they utilize their talents, have flexibility in their schedules, and make good income.

She specializes in supporting moms during transitions in order explore options and make thoughtful, informed career decisions that are in line with their values, while helping them figure out how to "make it work" when it comes to having a fulfilling career and raising a flourishing family.

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Do you ever struggle with knowing what exactly should come next in your business?

Do you find yourself getting easily distracted with shiny object syndrome and losing focus?

So often as entrepreneurs we waste our time on things that don't ultimately move our businesses forward, and keep us stuck in places of indecision. 

In this episode I'm going to break down 5 specific steps to take in order to figure out what you should be focusing and working on next in your business.

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Learning the business skills necessary to make a living doing what you love as an artist can be a real challenge, but today's guest is turning the "starving artist" myth on its head and sharing how she has done just that.

Kerstin Pressler is a fine artist, living a creative life for nearly a decade, and a mentor to visual creatives that strive to live their creative passion without suffering financially.

She is a role model to visual creatives that seek to combine their creative passion with entrepreneurialism, and when she's not working on one of her artworks or taking care of her amazing creative clients, she's out and about exploring nature with her son and husband.

In this episode we are going to talk about how to take your creativity and talents and actually turn them into a legitimate business, so if you're having a hard time infusing your passion into your business logistically, this one will be a must-listen!

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For many of us in business, thinking and talking about numbers can be scary and confusing (so we try to ignore it all!) But here's the truth: business is all about numbers....people, and numbers.

If you're trying to run a successful business, it's essential that you learn to embrace digging into your numbers so you can achieve your goals and get to where you want to go.

I promise, it doesn't have to be as scary as it seems, and in this episode I'm walking you through some exercises pulled right from my signature Raising Your Businessprogram to help you determine your value, your prices, how many hours you need to work, and so much more.

Let's dig in!

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Have you discovered your sweet spot in business yet? That's a pretty loaded question, and one that many people would probably answer "no" to if they are being honest.

Finding your sweet spot is really important, but it doesn't have to be as complicated as it can seem.

In this episode we're diving into what exactly finding your "sweet spot" means, and how to go about finding yours if you're feeling a little lost.

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Every business owner knows that they will need certain tools to run their businesses successfully and effectively. But, for many of us, it can be a struggle to find the right tools that actually meet the needs and demands of our growing businesses.

If you've ever felt a little lost in the sea of figuring out what tools you should be using for your business (and which ones you shouldn't!) I'm dishing on some of my personal experience that's helped me learn to make better decisions for myself and my business when it comes to choosing tools.

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Every now and then you come across those people who just totally blow the socks off of you because of how darn awesome they are, and today's guest, Ashleigh Blatt, is absolutely one of those people!

Self-described money maker for celebrities and high net worth entrepreneurs, Ashleigh came out of her behind-the-scenes role to the forefront as the Chief Curator & Master Motivator within The Power Squad Project, an email community for women entrepreneurs who want to connect with like-minded women entrepreneurs interested in building a giant business that gives them freedom, a challenge and an impact on the world.

This episode is great for anyone looking for motivation, inspiration, and practical tactics to be bold, get clients, get what you want, and do what you want.

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Sometimes thinking about how to map out a content strategy might feel a little scary and overwhelming - I get it! But it's really not as complex as you might think. In this episode I'm sharing some juicy insight that will help you find focus and clarity, create less, and generate more business through the strategic content you do create.

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Do you consider yourself a "heart-centered" business owner, with a passion for sharing your ideas and talents with the world?

Do you ever struggle with moving your ideas to successful implementation, knowing (and charging!) what your work is worth, or growing your business from a place of purpose, sustainability and profitability?

If so, know that you are not alone and you are going to LOVE this episode as I'm joined by the one and only Reina Pomeroy, Owner and Founder of Reina + Co, the Life + Biz Success Coaching® Practice for creatives who are right brained and heart centered.

Reina also co-hosts the Creative Empire Podcast where she interviews leaders in the creative industry, and as a Certified Professional Co-Active Coach with over 1,500 hours of coaching under her belt, she specializes in helping her clients stop spinning their wheels and take action on what’s most important.

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In this episode I'm joined by the amazing Samantha Skelly to talk about how to identify what we're truly hungry for in our lives and how to start honoring ourselves and our bodies by ending the battle with food and body image. This one is SO chock full of amazing awesomeness and I think it might just change your life - so let's dive in!

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In this episode I'm joined by the fun and magnetic Jereshia Hawk for an amazing conversation on how to leverage your skills, experiences and ideas to create multiple streams of income that lead to financial flexibility and a lasting legacy.

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This week I wrapped up our second Boss Mom Retreat in Charlotte, NC with dozens of incredible, powerful, beautiful women doing amazing things in their lives and businesses.

I'm exhausted, but completely inspired and invigorated because of the connections and experiences we all had together...it makes me excited to keep pushing forward.

On the way home my good friend Kelsey Murphy and I decided to celebrate with a little wine and a few movies, and in this episode I'm sharing some impactful takeaways from both the retreat and the couple of movies we watched that I think just might change the way you think about life and business from this moment on.

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As business owners there are about a million different things we could be doing at any given moment, and too often we may find ourselves crippled by the weight of decision fatigue and perfectionism that cause us to never take the right kind of action in our businesses.

In this episode NJ and I are exploring the idea of implementation, why it's necessary to build and grow your business, and how to successfully implement what you need to in your business to reach your goals.

If you've ever struggled to dig in and make the right things happen in your business, you're not alone - and these 5 key secrets will help you learn to implement in your business like a BOSS.

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For those of you who aren't with us in Charlotte for the Boss Mom Retreat I hope you'll enjoy this epic conversation with my friend Michael O’Neal of The Solopreneur Podcast about how to leverage conferences the right way.

Michael is someone who pretty much has been to everything I can think of, knows everyone I can think of, has a podcast with like 10 million downloads, and is kind of a thing (trust me!) He's sharing 7 best practices for approaching, experiencing and leveraging conferences and live events to your best advantage, so grab a pen and paper and let's dive in!

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In this episode I'm joined by Pamela Gold, Founder of Gold Evolution and Author of Find More Strength: 5 Pillars to Unlock Unlimited Power and Happiness about how to really live in pursuit of your best life by building inner strength and cultivating inner peace.

If you're ready to let go of stress and experience more happiness, peace and fulfillment in your relationships, work, and so much more, pop your earbuds in and enjoy this conversation!

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If you've been a fan of the Boss Mom podcast for any length of time you've probably noticed I'm a big fan of all the funny things in life.

I believe that incorporating humor into our lives and businesses bonds us together and increases our happiness, which is why I'm SO exciting to be joined by my friend KT Speetzen, Founder of Mother Cluckers Comedy, to chat about how to use humor to grow your business.

Whether you're the kind of gal who laughs at her own jokes, or thinks she doesn't have a funny bone in her body, you're sure to learn something by tuning into this episode!

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In this episode I'm joined by PJ Jonas, Founder of Goat Milk Stuff and Host of The Busy Mom's Survival Guide Podcast, to talk all about her unlikely journey into entrepreneurship and how to be intentional about creating a family legacy through your business. (Did I mention she has EIGHT kids and homeschools??) She has so much wisdom to share so don't wait another minute to tune in!

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Sometimes as women, parents and entrepreneurs we need a fresh perspective to help us find what we need to move forward in life and business. Oftentimes we pay lots of money to coaches and masterminds to help us gain that perspective…but what if we could learn big, life-changing things from movies? In this episode I’m sharing five must-see movies that I think might just change your life and perspective as a mom entrepreneur (and at the very least, give you an enjoyable evening with a glass of wine!) Click here to check out the show notes for this episode.

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In this episode I'm sharing 3 juicy reasons why so many launches fail so you can make sure you don't do them the next time you plan to launch something! To access the show notes mentioned, click here.

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Sometimes life and business can take interesting turns, and in this episode I'm talking with the lovely Jenny Stemmerman, creator of the Your Life Rocks podcast, all about how to find and embrace success in surprising places!

Jenny describes herself as a "recovering workaholic" who spent over a decade climbing up the corporate ladder while the rest of her life took the back burner and fell completely out of balance. She decided to make a change in her life, create systems to help her create more balance, and now she is passionate about teaching those systems to other Christian working moms through her company, Your Life Rocks, while also running an escape room (yes, seriously!) in Oregon with her husband.

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In this episode we're dishing up some seriously helpful tips and strategies for creating and launching successful offerings in your business. If you've struggled to have successful launches or want to make sure you do it right the first time, this one is a must-listen!

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If you're not yet familiar with Pat Flynn, Creator & Host of the Smart Passive Income podcast, this episode is going to give you a lightening fast introduction to who he is, what he stands for and how knowing him has personally and professional left a lasting impact on me.

In this episode I'm sharing five specific things I've learned from the example Pat has set as an entrepreneur, a husband, a dad and a human being in general. I hope you'll glean some helpful wisdom yourself and encourage you to go like, listen and follow along with Pat - your life and your business will be better for it, guaranteed!

To access the show notes for this episode, click here.

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In this episode NJ and I are joined by Laura Roeder, the Founder & CEO of Edgar, a revolutionary social media scheduling tool that changed the way business owners are able to share social media content.

During our conversation you'll hear all about Laura's journey to starting her company, becoming a mom and how using innovation to solve problems can be so powerful in growing your business and changing the world.

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In this Nurture Your Business segment I decided to bring in my personal life coach Valerie Friedlander, Founder of The Unlimited Mom, to talk about how sometimes you need to think outside the box when it comes to how you're investing in yourself and your business.

I truly credit my work with Valerie with helping me make valuable discoveries and learn to honor myself, my family and my business through a difficult year filled with many challenges, which you'll hear all about in this episode.

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In this episode I'm joined by the amazing ladies from the All Up In Your Lady Business Podcast to chat about the importance of developing a personal brand and how to leverage it to gain visibility and grow your business. To check out the show notes for this episode click here.

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Whether you're brand new to business or you've been in business awhile, figuring out what to offer your clients and customers can be a challenge.

In this episode I'm going to break down some practical tips and wisdom based on experience for mapping out what should come next for you and your business.

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In this episode we're talking all about how to create offline business connections and leverage your business in offline settings in order to grow.

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In this episode we're talking all about whether or not to leverage your Facebook group (or Facebook groups in general) to grow your business, and if so, how to go about doing it properly without coming across as "salesy."

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In this episode I'm joined by the amazing Natalie Eckdahl, Founder of the Biz Chix Podcast, and we are chatting all about hosting and leveraging live events to connect with your community and grow your business.

If you've been thinking about hosting a live event of your own, or you're interested in hearing more about what goes on behind the scenes of planning live events, this one is a must-listen for sure.

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Does selling in your business feel scary or uncomfortable? If so, know that you're not alone. This is something I hear all the time from my clients and community, so in this episode I am going to share a little bit of money mindset wisdom that I hope will help you begin to reframe how you think and feel about both money and selling.

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Something that is usually a universal challenge for moms everywhere is getting our kids to sleep. That’s why I’m so pumped about this bonus episode because I’m joined by Susie Parker, founder of Baby Sleep Love and Certified Sleep Consultant, and she’s answering all of my questions about how to get our kids to sleep and do the right things without feeling bad about doing it. She covers how to figure out what works and what doesn’t for you and your kids and talking with her really left me feeling understood and encouraged.

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Some of the greatest things in history have been the product of collaborations done well: peanut butter and jelly, macaroni and cheese, Jay-Z and Beyoncé....well, you get the idea!

In this episode NJ and I are chatting all about the power of collaborations, how to find the right ones for you, and how to choose them based on your priorities in your business.

If you're ready for more collaborations in your life or to start engaging in better collaborations, this one is a must-listen.

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Sometimes when we need clarity in our lives and business, the first place we should look isn’t somewhere external, but rather the experiences we’ve been through personally in our own lives. In this episode I’m going to share a very personal story and how going through that experience led me to see my business and approach my business in an entirely different way. It led to me recognizing the value and importance of honoring the things we create in our businesses by giving them time, space and single-minded focus, and how we can truly begin to grow our businesses more by doing less.

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Since the beginning of time, people have been asking themselves questions like, "Who am I? Why am I that way? What am I here for?" and as Boss Moms our answers to these questions play a huge part in both how we live our lives and run our businesses.

In today's episode I'm so excited to invite you into this awesome conversation about finding your soul language, with Laura Greco, a coach for women who are ready for a more conscious, connected, and soulful way to raise their children.

Laura stands the overstretched business mom, who wants to create growth, ease and peace for herself and her whole family through a more confident, intuitive approaching to life, parenting and business.

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In case you haven't noticed, several big, successful online entrepreneurs have been shutting down their big, successful Facebook groups left and right lately. (Don't worry, the Boss Moms Facebook group isn't going anywhere!)

But it begs the question....could Facebook groups be dead?? In this episode I'm sharing why I think Facebook groups are totally still alive and well, and how you can leverage the power of a well-run Facebook group to successfully gain visibility, create community and grow your business.

Listen + subscribe on iTunes //* Stitcher***

In This Episode You’ll Hear: * The pros and cons (I'm being totally honest here!) about running a Facebook group * Why Facebook groups can be integral to cultivating a thriving community and movement behind your business * The #1 most important thing to make sure you do when starting or growing your group * Common mistakes business owners make when trying to run Facebook groups * Practical tips for starting (or growing) your own Facebook group * How we grew the Boss Moms Facebook group to over 20K in less than a year and a half

Referenced in the Show: * Boss Moms Facebook Group * Stacy Tuschl, She’s Building Her Empire * Sasha Gray’s Facebook Page * Boss Mom's Guide to Starting & Growing Your Own Facebook Group (on pre-sale for just $47 through August 7th!)

Sponsor Spotlight: Boss Mom Retreat This epic event taking place October 15-16th in Charlotte, NC is specifically for all Boss Moms (or Future Boss Moms!) looking to raise and nurture their businesses and families at the same time. Just imagine a mastermind, a spa day and a dance party all had a baby and that would be this event…trust me, it’ll be unlike anything you’ve ever experienced!

The Boss Mom Retreat isn’t a conference, but is actually a place for you to connect and engage with other amazing Boss Moms while working ON your business and moving it forward.

Whether you have a product or service based business, or you have local or online clients, this retreat will help you gain clarity and confidence in your business….not to mention make friends, find clients and have a total blast!

Click here to register today before tickets sell out.

Connect with Dana * Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Networking has often gotten a bad rep in the world of business for being slimy or disingenuous, and for all you introverts out there, likely makes you want to jump out of your skin.

But in today's episode NJ and I are diving into a discussion about the new world of networking, why networking can be a powerful propeller for your business, and how to approach it strategically so you can effectively grow your business.

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As a business owner (and a human being in general) it's natural to desire to be respected. But it's important that we are mindful of how we're garnering the respect we receive. 

I recently heard the question, "do you demand respect or command respect" and I just love it. the two words seem pretty similar, but there are some distinct differences that I'm going to walk through in this episode today.

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Do you self care? Do you think you self care well? As parents and entrepreneurs we often think of ourselves last, which means that our personal self care often comes last.

And I'm not just talking manicures and pedicures. I'm talking about how we're taking care of our bodies, minds and souls - how we're treating ourselves.

Today I'm joined by the lovely Erin Kendall, an American Council on Exercise Certified Personal Trainer with 2 little toddlers at home.

While juggling a household, two kids, three pets and maintaining a little sense of self she hopes to bring a ray of hope and sunshine to other busy moms through her company, Fit Mom Go.

Erin has been a personal trainer since 2009 and works with clients in person, online and maintains a community of other Fit Moms through an easy to follow workout program!

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Influencer marketing is an industry that has grown leaps and bounds over the years as online business and e-commerce have boomed, so today I want to talk about the "new"world of influencer marketing and how you can leverage it to build both your community and your business.

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In this episode we are talking about a few of the tools we use and love to systemize and streamline collaborating with other people in both our lives and businesses. If you've ever wished that collaborating weren't so complicated or overwhelming, be sure to tune in!

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My new book, Confessions of a Boss Mom (which just hit #1 on Amazon for Motivational Self Help!)  is what inspired this episode, and I think it’s something that’s important to talk about because it’s something that doesn’t impact just us, but also everyone else around us.

This is a quick, fundamental episode touching on a key way I think we should approach life, that I think will make a difference in how we feel about ourselves, how we feel about others, how we raise our children, and how we engage in our businesses.

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As many of you know, I'm currently in the thralls of getting certified in an appreciative inquiry program through L.E.A.F and it's all about owning and leveraging your strengths, in life and business.

It focuses on the idea that when we leverage our strengths together that they outweigh the weaknesses in our systems, personalities and what we put out into the world.

Instead of measuring where we are weak, what if we started measuring where we are strong and focusing more of our attention there?

Well, my guest on the podcast this week cares an awful lot about your strengths and I'm so pumped to share this episode with you.

Alissa Daire Nelson is an accomplished speaker, author, podcaster and Certified Strengths Strategy Coach, but more than anything else she's an exceedingly proud wife and mother of two, who loves helping others discover how to make their businesses and relationships thrive in harmony.

Let’s stop measuring where we are weak, and instead measure where we are strong. That’s how we should be seeing our capabilities and our opportunities, not from where we’re failing and what we need to fix, but from how to do more of what we’re doing well and excelling at.

No matter who you are or where you’re at in your business, this episode will be relevant to you and it might just shift the way you think about yourself, your business and the place you’re at in the world, in a way that could be more beneficial and productive for you.

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In this episode I'm breaking down a core element from my latest book, Confessions of a Boss Mom, which is all about knowing your circles of understanding to know how to leverage the connections and relationships in your life.

Understanding this concept will literally change how you see the world and do life and business, so jump in, grab and pen and piece of paper to take notes, and don't forget to check out the new Confessions of a Boss Mom book for even more juicy goodness just like this.

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Growing up and as a young adult, my dad was always telling me to "dress for the job you want." And honestly, I was always pretty resistant to it.

But years later, I've come to believe that this phrase is one of the most important phrases to live by and embrace as entrepreneurs.

In this episode I'm going to share why I changed my mind about this particular phrase, and how I think you can apply it to how you're living life and doing business.

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Over the years I've learned that so many boss moms out there have issues surrounding money and how to grow a profitable business.

That's why I'm beyond pumped about our guest today, the amazing Hilary Hendershoot, host of Profit Boss Radio, a weekly podcast for women and money.

Hilary has an MBA, is a Certified Financial Planner, a TedX speaker and has been featured in the Wall Street Journal, NBC, ABC, FOX, DailyWorth, Forbes and Investopedia.

She was recognized as a Top 40 Under 40 Entrepreneur in Silicon Valley, and with more than 30 television appearances, she’s the go-to personal finance expert in Silicon Valley for the NBC evening news where they call her "The Investor's Voice of Reason."

We have a really fun, really interesting conversation all about business, money, mindset, program development and so much more, so get ready to dive in and have a freaking blast learning how to be a profit boss!

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Are you someone that struggles to be disciplined in your business when it comes to following through on the things that will really move you forward? In this episode we are exploring how to apply the same principles for teaching your children discipline, to learning to be disciplined in your business.

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Recently we unveiled the brand new Boss Mom Website, including a fabulous new resources page created to help you clarify which tools you need and when you need them, depending on where exactly you are in your business.

As your business, products and services morph and grow, the tools you need will likely change too, but figuring out how they should change and in what order you should start and stop using tools can be tricky to figure out.

In this episode I'm going to help you gain confidence in choosing the best tools for where you're at and help you feel good about the money you're spending, by breaking down six questions to ask yourself when making these decisions.

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Facebook ads are something we all know we’ll need to use at some point in our business journey, but it can be really challenging to figure them out because we either don’t have someone showing us the way OR they just aren’t our jam.

Well, if Facebook ads have ever had you crying on the bathroom floor, you’re going to love this episode because I’m joined by the lovely Becky Burgess, owner of Splash Owl Media, a social media marketing agency specializing in Facebook, and she’s providing tons of answers to the loads of questions I threw her way (that I’m sure you’ve been wondering yourself too!)

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For many of us Boss Moms, figuring out how to get work done while our kids are at home is a daily reality (and no easy feat!) In this episode NJ and I are discussing strategies and tips for actually being productive and getting things done while the kids are home for a sick day, a snow day, a summer, or all the time.

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Raise your hand if you're one of those entrepreneurs who constantly has a barrage of ideas flowing through your brain at any given moment? I can totally relate, which is why I'm diving into the topic of how to handle having all those ideas without letting them clog up your brain and productivity.

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For the first time ever I am welcoming a repeat guest onto the podcast because we were recently talking about something that I just knew you ladies needed to hear.

In this episode I'm joined by the lovely Samantha Rodgers from Eating Clean, Cooking Dirty about strategies and tactics to literally save and create more time in your life.

This one is relevant to anyone, and everyone, so be sure to tune in and share it far and wide!

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So often there are things we will experience as Boss Moms that might trigger some guilt. Those times when you catch yourself enjoying your business more than your family....that'll do it!

But we believe this subject is totally normal and shouldn't be taboo, so we're diving right in and opening up a conversation about what to do and how to deal with those times where you're more excited about your business than about your family.

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One of the toughest things as an entrepreneur, especially one who is just starting out, is figuring out what the heck to create or offer.

With a million awesome ideas swirling around in our heads, we want to do #allthethings. But it's super important to make sure you're building your business in the right order so you can grow most effectively.

In this episode I'm going to walk you through the 3 main things you need to know before creating your programs, and the 3-phase process you need to move through when creating your offerings.

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In this episode I’m joined by Julie Ford, a certified coach, trainer and author of Creating Time & Energy, a workbook that supports “crazy busy” working parents so they can live more “intentionally full” lives and enjoy every stage before the kids leave the nest ready to live well.

Throughout our conversation, you’ll hear Julie share her unique journey through Boss Mom life, how she learned to roll with the punches and make lemonade from lemons, and how she’s funneling her passions into helping women just like you and me create more time and energy for the things that matter in life.

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When it comes to talking to your spouse, significant other, accountant, team or anyone else about your business, finances and all the things that are working and not working, you might feel like crying and you might not want to do it.

We are going to talk today about how to have the tough conversations (and not cry!) because it's an important skill to develop and takes both intention and practice. 

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In this episode I'm going to dive into four core concepts from a beloved children's book, The Pout Pout Fish, that can totally be applied to learning how to build and run successful businesses.

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In this episode I'm joined by video and YouTube strategist Trena Little, whose passion is helping online business owners create a video content strategy that works for their business.

Being a busy business owner herself, Trena understands the importance of making video simple and painless, but effective and lasting.

I just love that she describes her Youtube videos as being her "sales team" and they do the heavy lifting for free (seriously, how cute is that?!)

By the end of our chat together, you'll hear it become really clear to me that I want to jump in with Youtube (pssst, Boss Mom TV anyone?!) and whether you're already doing video in your business or not, I know you'll walk away with some valuable tips and strategies to leverage Youtube in your business.

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We are nearly halfway through this year, so NJ and I thought it would be the perfect time to revisit the goals we set at the start of the year.

Doing check-ins with yourself and your goals is a brilliant way to keep yourself on track, reign yourself back in if you've gotten off track, and it can help you see all the progress that has been made, even if you're still feeling like there's a long way to go still.

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Have you ever noticed how easy it is to find yourself in a sales funnel without realizing it? It happens to us all the time. We grab on to that thing that sounded great and we wanted, and all of a sudden we find ourselves in a funnel!

While sales funnels can sometimes feel scary, and have gotten a bad name at times, funnels are actually a beautiful thing when approached correctly.

In this episode I'm joined by Dawn Marrs of Marrs Marketing and we are chatting all about how to navigate your way through funnels and create funnels that work - for you and your ideal customers!

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To celebrate another year of making my way around the sun, I thought it would be fun to reflect on and share the 10 best pieces of advice I can think of that sum up how I live my life and why I think we've been able to create so much success with Boss Mom. So, here it is....all my juicy bits of wisdom, downloaded just for you!

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In today's highly socialized culture, it can feel like system overload trying to figure out how, when and where to leverage the power of live social media for your business. But, we know we're supposed to do it....right?

Well, in this episode NJ and I are sharing a little about how we approach "going live" in our businesses and a few practical bits of wisdom and strategy to help you figure out how to incorporate live broadcasting into your overall business plan with a little more ease.

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For this Nurture Your Business segment I decided to bring in the lovely Monica Froese, Founder of Redefining Mom and Creator of Busy Moms Building and Pin Practical to chat all about Pinterest strategy!

This is not an area of expertise for me personally, but Pinterest is totally a tool that can be invaluable to you and your business, so I wanted to bring in someone with a wealth of knowledge and expertise in leveraging the platform effectively.

In This Episode You'll Hear: * How Monica got her start using Pinterest and why she's chosen to focus so much energy on leveraging the platform to grow her business * The keys to implementing a successful Pinterest strategy (ie: being consistent, using good SEO, creating clickable images, etc) * How to convert your Pinterest traffic into email list subscribers and paying customers * All about Monica's Pinterest masterclass, Pin Practical, which she is offering an awesome 25% off discount code when you purchase using this link.

Referenced in the Show: * Tailwind * Pin Practical

Connect with Dana & Monica * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Monica: Website / Instagram / Facebook

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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In this episode I am chatting with Monica Froese all about the realities of being a working mom, the plethora of things that need to be changed in corporate company culture and how women can create better work arrangements for themselves and their families.

Monica Froese is a mom, wife, author, and entrepreneur with an MBA degree in finance and a wildly popular blog, Redefining Mom, that she writes to empower working moms to find flexible work arrangements.

She has traveled to the White House to discuss family-friendly workplace policies and helps moms find their version of balance through building online businesses and escape the 9-5.

Monica has a wealth of knowledge to share and this conversation ended up being such a cool back and forth dialogue about both of our corporate experiences, and how we can all play a part in changing the game for working moms everywhere.

In This Episode You'll Hear: * How experiencing postpartum PTSD from a traumatic birth and being expected back at work fueled Monica's passion for empowering working women, and her desire to work for herself, on her terms. * How she got her first big "break" that ended up getting her invited to the White House to participate in a Working Families roundtable event honoring people who have made a difference in the country for family-friendly policy. * Why and how she has chosen to structure her life and business in a way that works for her

Referenced in the Show: * Busy Moms Building Course * Pin Practical Masterclass * Facebook Community

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Connect with Dana & Monica * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Monica: Website / Instagram / Facebook

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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In this episode we are having a little bit of fun diving in to answer the question, "What would you have done differently?"

We're talking life, business and beyond as we let you in on the things we've learned over the years as boss moms and how we would have done things differently to produce different outcomes.

Referenced in the Show: * Dawn Marrs * All Up in Your Lady Business * Adoption Star * Julie Stoian * Alexa Bigwarfe * Chandler Bolt * Lisa Jo Baker * Julie Ball, Sparkle Hustle Grow

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Trello Have you been introduced you to what I call my “work wife” yet? If not, let me make the introduction. Meet Trello– the magical unicorn of amazingness that allows me to run my life, business and team with ease without completely and totally losing my mind (what’s left of it anyway).

I believe every person with a life, home and business needs an awesome (and free!) place to manage their projects, schedules, homes and teams and keep everything important in their lives in one central spot that can be revisited time and time again while giving access to anyone else that needs it.

I love and believe in Trello so much that I created a super amazing, in-depth (free!) training that gives you a behind-the-scenes look into how exactly I use Trello to keep everything working like a well-oiled machine. Check it out here. I promise your life will never be the same.

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
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Full disclosure: you're about to hear from four women packed into one hotel room, chatting it up, laughing, and talking over each other into one mic. It is kind of epic - but also filled with some golden nuggets of goodness. Tune in to hear from Stacy Tuschl of She's Building Her Empire, Brandy Salazar from Balance is Possible, and Rachel Adams of Lost 2 Found in 90 Days.

For additional show notes visit BossMom.com and don't forget to leave a rating and review to make sure others like you can find our show!

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Branding is kind of a big thing in the world of an entrepreneur and it's something you want to make sure to get right so that you are set apart and set up to successfully connect and communicate with the right people.

But honestly? Branding can go so much further beyond business, which is something I'm chatting about with my lovely guest, Cathy Olson.

Cathy has been beautifying brands and designing experiences of digital delight for over 17 years, including working with multi-million dollar brands.

Now as founder of Love Inspired, an international branding and web design studio with a boutique approach, she helps creatives package their expertise in a way that excites eyes, hugs hearts, and cues cha-chings.

Cathy's Boss Mom Journey Cathy starts off by sharing that she's been a creative person her whole life and always had a pretty good idea of what she wanted to do with her life.

Her aunt was a graphic designer and her grandpa was an architect, so she grew up seeing people get paid to do art and knew she wanted to get into doing some kind of commercial art.

She's now been a graphic designer for the past 17 years and went out on her own nearly 10 years ago. Though she started working with bigger brands, which had a lot of advantages, at the end of the day she felt like it was always about the bottom line and the experience lacked the kind of heart and passion she was looking for.

When she got engaged she started creating custom wedding invitations on the side to help pay for her wedding, but never planned for it to be an actual business. Eventually though, she had two full-time gigs on her hands and she had to make a decision.

In 2008 she quit her "cushy" job at the heigh of the economic recession, which she was criticized for at the time. But when deciding between working with the bigger companies or working with amazing, passion-driven clients in the wedding industry, it was a no-brainer for her.

Luckily she made the right decision, because just four months later the company she had been working for ended up doing a bunch of layoffs and she's certain she would have been included.

Ever since then she's been doing her thing, and growing Love Inspired into what it is today. Her focus now is really helping the business owners who are in spaces that feel overcrowded and like no one’s listening. Together, they work to create a brand and website that is different and unique, that stands out and makes a real impact instead of just being "one of the many."

Important Things to Consider When Building Your Website

After so many years in this industry, and being an entrpreneur herself, Cathy has a wealth of knowledge and expertise when it comes to creating beautiful, functional websites that convert like crazy and reach the right people with your message.

She talks about how people often go straight into design without first bearing in mind user experience. She suggests starting with the journey you want to take people on in mind first, then figuring out how to beautify that journey.

Your homepage is the place where you want to make a lasting impression and answer everyone's primary question: "am I in the right spot?"

Another important thing is making sure to clearly share who you are and what you do....but in a way that makes it about them, not you. They are the ones you're trying to guide through a journey of recognizing their need or desire for you, not the other way around.

Cathy also stresses the power of eliminating overwhelm when creating your website. Focusing on making your website user experience as streamlined and guided as possible will help you so much in the long run.

You need to be tracking your analytics (what are the paths most traveled) so you can be strategic about how to connect with them and create the end result. Think about their journey.

Tools That Cathy Loves & Recommends * Google Analytics * App Sumo * Hot Jar

Something brilliant that Cathy shared is that there is variability between people's conscious and subconscious, which means people will tell you things that are different from what they are actually doing.

Using tools to actually track and see what people are doing on your website helps you be strategic about how to connect with them and create the end result you want.

Referenced in the Show: * Love Inspired * Website Content Roadmap * Cow by Bear

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Trello

Have you been introduced you to what I call my “work wife” yet? If not, let me make the introduction. Meet Trello– the magical unicorn of amazingness that allows me to run my life, business and team with ease without completely and totally losing my mind (what’s left of it anyway).

I believe every person with a life, home and business needs an awesome (and free!) place to manage their projects, schedules, homes and teams and keep everything important in their lives in one central spot that can be revisited time and time again while giving access to anyone else that needs it.

I love and believe in Trello so much that I created a super amazing, in-depth (free!) training that gives you a behind-the-scenes look into how exactly I use Trello to keep everything working like a well-oiled machine. Check it out here. I promise your life will never be the same.

Connect with Dana & Cathy * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Cathy: Website / Instagram / Facebook / YouTube

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
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Let's be honest - we all started businesses to make money, right? Sure, we have gifts and passions and hopefully a drive behind why we do what we do other than pure financial gain. But at the end of the day, our businesses wouldn't be businesses if there wasn't revenue being generated.

The challenge is that actually getting to the point of generating revenue can be a really big challenge, especially when you're just starting out.

We've been there, friends, which is why NJ and I are hopping into this episode to discuss how exactly we each started making money in our businesses and how things have changed and evolved since then.

Listen + subscribe on iTunes //* Stitcher***

NJ's Journey to Making Money NJ started a blog in 2009 and bootstrapped from the beginning, learning how to do #allthethings herself, from website design to graphic imagery creation to social media and beyond.

As a blogger her primary source of income came in the form of sponsored posts she wrote and marketed. But as her blog grew and she continued to develop her skills, she decided she wanted more consistent control over her income.

She knew her skills were valuable (because people kept asking for them!) so she leveraged what she had and offered her virtual assistant services to other bloggers and business owners.

She kept it simple, putting a page up on her website to outline her services, and got out there and started telling people about what she was doing.

It wasn't long before she met Dana and a few other high profile people who she started providing services for. This helped her quickly gain her confidence and she continued to develop her skills as a VA.

She has since outgrown that title as the scope of her knowledge, skills and experience have grown, and she now offers digital marketing consulting in addition to continuing to run her blog.

NJ’s motto has always been to "move fast and break things" - or in other words, don't wait for things to be perfect before putting them out into the world. Dive in, get messy and make things happen.

Dana's Journey to Making Money When Dana first left corporate America she jumped into business as a Mindful Communication Coach since it tied together beautifully with what she had been doing in her career.

She did some consulting and speaking and made some money, but was consistently spending more money that she was making that first year.

At some point she learned the concept of zeroing in on your gift and doing what was easy to you, but difficult for other people.

She recognized that she had a gift for content strategy and creating courses, so without a website, logo, or much of anything else, she jumped into taking on content strategy coaching clients to see if it worked.

She also leveraged outside platforms like Udemy and Skillshare to create her own simple courses, which ignited a big shift in how and where she was making money.

As she continued on, the rest of her business growth all had to do with leveraging relationships and opportunities that came her way.

In addition to content strategy and creating courses, she also wrote social media content for clients for a time and continued building her network of relationships.

When she was pregnant with her second baby, she had the idea to write the Boss Mom book, and decided to part ways with all the clients she was working "for" in favor of shifting into CEO mode to ignite and grow what is now the Boss Mom movement.

She talks about how when she changed how she thought about her business, it changed the trajectory of her business.

In just a year and a half she has gone from making somewhere around $5K per month to making nearly $30K per month, and she has goals to make the Boss Mom brand a million dollar company within the year.

Final Takeaways Don't discount where you start, because everyone has to start somewhere (just like us!)

If you're intentional about leveraging relationships and opportunities, thinks can build and grow quickly.

Business growth is all about leveraging the things you're good at, the relationships you have, recognizing what works and being really decisive as you take things one step at a time.

Referenced in the Show: * Episode 143: Giving Thanks: Tracing the Steps of Each Person that Helped Build Boss Mom with Dana * Stacy Tuschl * Hal Elrod * Boss Mom Amazon shop

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Tailwind Tailwind is the complete Pinterest and Instagram marketing toolkit for bloggers and small businesses that allows you to schedule posts, discover content, monitor conversations, amplify your reach, and measure results - all with one tool!

It’s easy to use, incredibly powerful, helps you master your schedule and track your key performance indicators.

To learn more and try Tailwind out for yourself, visit www.boss-mom.com/tailwind.

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
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Let's talk project management, baby! As business owners, managing projects is a huge part of running our businesses (and lives!) each day.

Everything we do involves managing our time, whether we are actively aware of doing it or not. When we are proactive about managing our time and our projects, we can be so much more effective and keep ourselves on track.

In this episode I'm going to break down how we here at Boss Mom approach project management and share several examples and bits of insights I hope will help making project planning and management a little less daunting for you.

Listen + subscribe on iTunes //* Stitcher***

Why Project Planning & Management is Necessary Ok, so for starters let's get one thing out on the table - starting new projects is HARD. Sure it might be exciting to sit down with a new idea that you're looking forward to seeing come to life....but the actual planning and execution can be totally overwhelming.

Questions like, "Where do I begin? What do I need to do? What comes next?" start swirling around in your head and before you know it you're camped in front of your computer scrolling through funny cat videos on YouTube and half a bag of M&Ms has mysteriously vanished. (Ok....maybe that's me)

To avoid these kinds of scenarios, you need a plan of attack to map out your project - a framework to make the project seem less daunting and overwhelming.

Start by Asking the Right Questions If you want to start running projects effectively and understanding what needs to happen next in your business, you've got to begin by asking the right questions.

You can't just dive in and start making decisions willy-nilly. You need to first sit down and figure out a few things, and that begins with asking yourself some questions.

Word of advice: be logical! Good questions are based out of logic, so take the time to slow down, dig deep and logically figure out what questions you need to answer to begin moving forward.

Everything you need is in the questions you ask - brilliance and clarity comes in the questions!

Determine What Decisions You Need to Make I always advocate for starting a new project with a clear understanding and outline of all (or as many of) the decisions you'll need to make over the course of the project.

The reason I like to start here (knowing what the decisions are, not actually making them yet) is so I can delay the decision-making until the right time in the process so I don't get overwhelmed with trying to make decisions out of order, without all the information I need to make them well.

You will waste tons of time and energy trying to make decisions out of order and spending time on things that aren't the highest priority.

I call this "decision hopping" which will keep you ineffective and kill your confidence because of not having everything you need to make the decisions you're trying to make in the wrong order.

Understanding Your Milestone & Prerequisites It's important when planning your decision making to understand what your milestones and prerequisites are.

Milestones are the places you need to hit throughout the course of your project to stay on track.

Prerequisites are the things you need to know before you can decide on other things.

You need to know and understand both in order to map out what decisions need to be made when, and in what order.

Once you've done that, you can break things down further, determine how much time each decision or task will take and attach time constraints around those things.

This will lead you to being able to figure out when you need to make those decisions and complete those tasks.

My Favorite Tool for Project Management If you've been following Boss Mom for any length of time, you've probably heard me sing love songs to my beloved project management and workflow tool, Trello.

(I actually love it so much I created an entire free training course on it - check it out here!)

Trello is amazing for project management because you want the project plans and processes you come up with to be duplicatable, scalable, and follow a fluid workflow that other people can collaborate on as necessary.

Trello enables you to do exactly that with beautiful ease and visual appeal.

Be Sure to Celebrate the Milestones I'm a big believer in purposefully factoring in time to acknowledge and celebrate when milestones are reached as you move forward and accomplish things in your business and in each individual project you do.

So I encourage you to identify what your milestones are going to be and figure out ways to pause throughout the process to celebrate your progress - it will only help continue propelling you forward!

Referenced in the Show: * Natalie Gingrich * Stacy Tuschl * LEAF Training Program * Boss Mom Retreat * Danielle Roberts

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Connect with Dana * Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Sometimes you come across those people in life who completely blow your mind....and Julie Stoian is one of those people. Julie is a full-time digital marketing consultant and tech coach, web designer and blogger, trainer and teacher, making her mark on the Internet with several blogs and websites.

An award winning lifestyle blogger as well, she was chosen as Anderson Cooper's blogger of the day in 2012 and appeared on Anderson Live several times, as well as BBC World Have Your Say.

She's been interviewed in the New York Times and Washington Post regarding social media, and runs several successful groups and workshops for entrepreneurs who need help with online tech and strategy. Off the Internet, she is a mom of four (what?!) a musician, foodie, and theater buff.

This woman's story is crazy you guys, and I can't wait for you to hear all about her journey and what she's built because I guarantee you'll be inspired, you'll learn a ton and fall in love with her just like I did. So, let's jump in!

Listen + subscribe on iTunes //* Stitcher***

Julie's Boss Mom Journey Julie's boss mom journey begins with her being young, married and having three babies back-to-back. She stayed home with her kids, taught piano, started a blog that became popular, ended up opening a social media management and design business and life was good....until it wasn't anymore.

One day Julie found herself in an unfortunate situation where she was getting divorced, newly pregnant (with someone else) and needing to figure out how to pick herself up and push forward through all of it.

She married her baby daddy, amicably divorced her ex-husband and the rest is history.

From 2014-2016 she did "the hustle," getting a part-time job and building her marketing and sales funnel business up all while being pregnant, getting divorced and raising her three kids. (C-R-A-Z-Y!)

As a result of all her hard work and determination to show up and do what needed done, her marketing business exploded and now she's moved into doing more mentorship and coaching for other women who want to do service based businesses like she had.

(Oh, and ps - she's now happily married to her post-divorce baby daddy and amicably split from her ex-husband, for those that want to know!)

What to Do to Make Building a Business Work Obviously there's a lot that goes into making a business work, and everyone has a unique perspective. For Julie, it was all about just getting in there and doing what needed to be done.

She recognized that in order to bring home the bacon she needed to not get hung up worrying about all the things that often keep business owners stuck (logos, proposals, contracts, etc).

“I was under such a tremendous amount of stress to provide for my kids I was literally like, “Go find people with problems and fix them. Like, that’s all I need to do. And then charge money to fix them. I didn’t care about niche, and I didn’t care about official contracts, I just found people with problems and I made friendships and I built relationships and I fixed their problems and then they paid me and then they liked and then they told more people about me.” (9:59)

She also dedicated herself to increasing her skillset and learning as many new things as she could to make herself more valuable.

Navigating Transitions in Business Julie got her start as a writer and designer, which are two critical skills you need to effectively build sales funnels and do marketing.

When she realized those skills work well together she started offering marketing services to her clients (which she still does to this day!)

One day one of her clients came to her because she wanted to launch a VA training course and knew all about the business development side, but couldn't offer as much expertise with on the skillset side as Julie. They decided to go in on the venture 50/50 and it ended up doing really well because people were hungry for it.

After Julie had her first high-level success earning a client six figures in two weeks with a launch and funnel she'd built, she was officially "on the map" and she started working less with service clients and doing more mentoring and coaching, which is what she primarily does now.

Why Do You Need a Funnel? Because the space is so crowded, the internet is so crowded, that if you don’t have a funnel the likelihood of your success is minimal at best.

“You have got to put blinders on your leads and the only way to do that is with a sales funnel. A sales funnel is far more important than a website in this moment of the internet, because if someone’s finding you on Instagram and they click on your Instagram bio and they go to your website they’ve got 500 choices. If you put the entrance of your funnel as your Instagram bio, all of a sudden there’s only one thing they can do and that is give you their email address and that is exactly what you need because from there you can show them exactly what they need to do to become your customer.” (25:37)

The blinders are because there are so many shiny objects, if you don’t direct your leads where they need to go they won’t get there as easily.

“The idea is everyone should be building a brand and a system and a funnel that attracts your ideal customer and repels everybody else.” (27:34)

Referenced in the Show: * Create Your Laptop Life * Digital Gangsta * FB Ads Masterclass * Digital Gangsta * Ontraport * SamCart * ConvertKit * ClickFunnels

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Trello

Have you been introduced you to what I call my “work wife” yet? If not, let me make the introduction. Meet Trello– the magical unicorn of amazingness that allows me to run my life, business and team with ease without completely and totally losing my mind (what’s left of it anyway).

I believe every person with a life, home and business needs an awesome (and free!) place to manage their projects, schedules, homes and teams and keep everything important in their lives in one central spot that can be revisited time and time again while giving access to anyone else that needs it.

I love and believe in Trello so much that I created a super amazing, in-depth (free!) training that gives you a behind-the-scenes look into how exactly I use Trello to keep everything working like a well-oiled machine. Check it out here. I promise your life will never be the same.

Connect with Dana & Julie * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Julie: Website / Instagram / Facebook

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Ok ladies, we have officially reached our 200th episode and wanted to have a little fun as we celebrate this milestone and thank you all for tuning in each week!

In this episode NJ and I are getting a little silly with a game of "Never Have I Ever".....which you'll quickly see doesn't follow the rules at all.

You're sure to hear things you've never heard before, and we tried to sprinkle in some really valuable little tidbits to hopefully encourage or speak to you wherever you're at (because you're never the only one who has been where you're at!

Listen + subscribe on iTunes //* Stitcher***

Referenced in the Show: * You’ve Got Mail * Pride & Prejudice * Wimbledon * How to Lose a Guy in 10 Days * Center Stage * Sweet Home Alabama * What Happens in Vegas * Jessica Stansberry * Kelsey Murphy * Jaclyn Mellone * Natalie Gingrich * Natalie Eckdahl * Dot Com Secrets * Funnel U * Powersheets by Lara Casey * The Miracle Morning Art of Affirmations Coloring Book * The Miracle Morning * Big Magic * The 5 Love Languages * Jon Berghoff - Flourishing Leadership Institute * Alexa Bigwarfe * Julep * Natalie Hughes

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Trello Have you been introduced you to what I call my “work wife” yet? If not, let me make the introduction. Meet Trello – the magical unicorn of amazingness that allows me to run my life, business and team with ease without completely and totally losing my mind (what’s left of it anyway).

I believe every person with a life, home and business needs an awesome (and free!) place to manage their projects, schedules, homes and teams and keep everything important in their lives in one central spot that can be revisited time and time again while giving access to anyone else that needs it.

I love and believe in Trello so much that I created a super amazing, in-depth (free!) training that gives you a behind-the-scenes look into how exactly I use Trello to keep everything working like a well-oiled machine. Check it out here. I promise your life will never be the same.

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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So, let's talk about how to be a good boss. This is a question I get asked a lot, since we've grown a pretty great team here at Boss Mom.

I'm by no means a perfect boss (I have to remind myself regularly that no one is!) but there are some things that I've learned will definitely help you be a better boss when you get to the point of hiring and leading team members in your business.

What I always seem to hear is that people are afraid of hiring people. And, I get it....the prospect of things not working out as planned, and hiring people actually making our lives harder instead of easier is a scary one!

There's a million questions that often run through our heads when we think of hiring a team.....

How do I know what to give them to do?

How do I make sure they stay on top of doing their job?

How do I make sure hiring someone is actually worth it to me?

What will I do if it doesn't work out?

All of this, and so much more, is what we're going to dive in and address in this episode, so click play and enjoy.

Listen + subscribe on iTunes //* Stitcher***

Being a good boss isn’t all about things being easy.....but it does get easier over time. I think that, just like in relationships, we have to past this idea that we'll find the perfect person, fall in love with them the second we meet them, that everything's going to be perfect and we'll just "get" each other.

The reality is that things don't usually work out like that. Good relationships take time to bud and bloom, and it's the same with hiring in our businesses.

  1. Don’t expect perfection You can’t live in a fantasy world where everything is rainbows and roses thinking all of a sudden someone is just going to present themselves to you and they’re going to be perfect and wonderful and never do anything wrong, and you’ll never do anything wrong, and they’re going to always know what they’re supposed to do and life is going to be perfect.

We have to realize that life and business and working with people takes a little work. The key is having some really good processes in place for when things don't work out.

I think we spend a lot of time trying to create great processes for making things work, and we forget to create a good process for handling the times when things don’t work, which results in massive time waste.

  1. Only hire your ideal client You want to strive to only work with people that really love what you do, what you stand for, and how everything works in your business.

If they aren’t passionate about your business then how are they going to be passionate about their job?

Even if they’re only working a few hours per week, how are they going to be committed fully if they don’t care about what you’re doing?

  1. Ask your team to help you define roles and processes The best way to let a team member own their role in your business is to let them own their role! Explain what ultimately needs to happen, but then ask them to write out their true job description, what they want to do, how they can best go about executing their role, and where they want to go within your business.

The key to being a good boss is the same key to growing a thriving community - people just want to feel like they are valued and heard, cared about and for.

You don’t have to have all the answers. Allow them the space to create and innovate, and you can fill in the blanks.

It’s often easier to edit what you don’t like or doesn’t work than for you to start from scratch yourself. We often don’t know what we want or don’t want until we see it.

Also, for technical processes you can record a video of yourself walking through the process you need your team member to take over, then you can share it, review it together to make sure their aren’t any gaps in their understanding of their role or where they are wanting to go in your business.

  1. Communicate like a crazy person If something isn’t working - TELL THEM. If you’ve hired someone that gets really upset when you ask for tweaks and adjustments, you need to either reset expectations or that person isn’t going to work.

Most people are going to be totally on board with tweaking and adjusting so they can learn you and your brand better and get more efficient at their job.

Communication is key. Keep each other updated and let each other know what’s going on.

  1. Assess often You only want people doing things in your business that they absolutely love. Regularly check in to make sure they’re happy and fulfilled where they’re at and how they’d like to serve within your team.

Referenced in the Show: * The 5 Love Languages

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Connect with Dana * Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
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Ok ladies, you are in for a real treat because this conversation I had with Tonya Dalton, the Founder and CEO of inkWELL Press, was seriously amazing.

Tonya started her first business as a SAHM in 2009 and by 2011, her husband was able to leave corporate America to work alongside her.

Late in 2014 she decided to follow her true passion - inkWELL Press which has grown at a rapid pace thanks to their commitment to quality and fiercely loyal fans.

I knew pretty much instantaneously that Tonya was my soul sister. The way she thinks is so in line with the way I think and we had an absolute blast, not just talking about planners and building businesses, but ultimately about productivity. We talked about how to be effective and efficient, about changing things when you’re not happy, and so many other things that so many of us boss moms go through.

She is an absolute joy and treasure, I know you’re going to fall madly in love with her (because how couldn’t you?!) So I’m not going to deprive you of her awesomeness any further. Lets hop in and hang out with Tonya.

Listen + subscribe on iTunes //* Stitcher***

Tonya's Boss Mom Journey Several years ago Tonya was one of those moms that thought she would just start a little side business that would be fun for her. Her husband was working in marketing at large Fortune 500 companies, traveling the world and gone for 3-4 weeks at a time.

One night while he was traveling and they were talking on the phone Tonya mentioned a new phrase their young daughter had said that day, and her husband got really quiet then said, “I’m missing everything.”

This broke Tonya's heart, and in that moment her life changed. She decided she was going to turn her little side business into a full-time gig and make it so that she and her husband could be home working on that business together.

She sat down, got out a notebook and wrote down everything she could think of to build her business and boost her productivity, since she was obviously still a mom with 2 kids to raise with a husband who traveled a lot.

Tonya mapped out a business plan and got to work! Within a year her husband quit his corporate job and came to work with her. The business had grown enough to sustain their life, pay the bills and they loved working together.....and as they worked alongside each other, the business grew even more.

Like so many before her though, she got to a point a few years in where she realized she was losing her enthusiasm for what she was doing because that little side business wasn't born out of her passions - it was always just intended to be something fun.

After sharing her heart with her husband from a place of honesty and transparency, he was totally on board with sitting down and coming up with an alternative plan. They decided to close down that first business, even though it was successful, so Tonya could really follow her passion and purpose.

What she learned was that she was really passionate about three things: teaching, organization and productivity, and empowering women. She had to figure out what to create that would pull together all 3 of those passions, and from that Inkwell Press was born.

After closing that first business they took a big risk to build their new business, living with no income for 7 months, and today she says it was all worth it. Now she gets to work with her husband on a business they absolutely love and wake up every day fulfilled in walking out her purpose.

The Power of Planning One of the biggest things Tonya says helped her build her business was having an organized mind and doing the planning....figuring out her "roadmap" if you will.

She shared a great analogy about how you can get into the car and have the idea that you're going to drive across the country, but if you don't have a map or GPS you don't ultimately know where you'll end up!

So Tonya focused intently on creating a map for herself, that way as she continued to move forward she knew what the next steps were going to be and she could anticipate things.

When you know where you're going and have a map for how to get there, even when you need to make inevitable adjustments (hello detours and construction work!) you are still able to veer back onto the right path because you know your end destination.

The other thing that has really helped her as she has built her business is being able to hone in on how to best spend her time.

“Productivity isn’t about getting more things done in a day, it’s about focusing in on the things you really want to focus in on, the things that are important to you, and finding these pockets of time by getting rid of the other stuff.” (11:33)

True productivity is about focusing on that one thing that really matters that will move the needle forward the most for you in the direction of your goals.

On Busy, Hustle and Balance At this point in the conversation we start talking a little bit of trash about some common jargon many people use today, and explore how using these words can hold us back.

The first word up: busy. Tonya says she is not a fan and tries not to use the word because at the end of the day, busy doesn't always mean productive or happy. It just means busy. One of her big platforms is to stop the glorification of busy, and trade it in for productivity.

She says busy just means you’re scattering yourself in all different directions. Productive means you’re going in the direction that you want to go in and doing the right things to get there.

Think how often you ask people how they are and they reply “busy.” Busy isn’t a state of being, it’s a verb. It’s filling up your time with a lot of things.

Then we shifted into discussing the world "hustle" which Tonya says segues right into busy because it's about always moving and always doing.

“It’s okay to stop moving and have white space our lives because the white space is where we grow and that’s really where we can dedicate the time to where we need to go.” (14:22)

Lastly (and we SO have the same belief about this) Tonya thinks the idea of balance in life and work is total bogus. She says there are 3 areas that make up our life: personal, home and work, and it's all about finding harmony in these areas.

Tonya believes that using the idea of "balance" makes it sound like each area needs to be even - which isn’t feasible, realistic or healthy! To really move towards a big goal in any direction there has to be imbalance.

You have to spend more time on something if you’re really wanting it to grow. So the key is to find how you can get all 3 areas of your life to work together to create harmony, which will add to your happiness with life.

The Challenge of Decision-Making A really common struggle today is that people want to do all the things, really well, and right now. When we don't have a clear focus, we won't have a clear understanding of what we need to say yes to or what we need to say no to. All of this leads to us to being indecisive, or making poor choices when we do finally decide.

“Everyone thinks you need to add in order to grow, and it’s really the opposite. You need to cut in order to grow.” (19:30)

She suggests figuring out the one thing you want to focus on, your key product or offering, and building around that once you feel like it’s gotten established. That, she says, is how growth happens.

From a marketing perspective, focusing in this way will also allow you to know exactly what you’re going to tell people about. And your focused message can be tailored and adjusted so it's applicable depending on your audience.

If your products and offerings are all based off your core mission, it really allows you to grow at a steady pace.

Tonya says that all of her products at inkWELL Press go through a rigorous questioning process to make sure it aligns with their overarching mission. If it doesn’t fulfill their mission, they don’t offer it (even if people are asking for it!)

Growing Pains & Season of Change When Tonya first started inkWELL Press organization was the thing she thought was her cornerstone and what she wanted to focus in on. Eventually she started to realize as she was growing and moving forward that her focus really needed to be about productivity.

She believes that if you’re really organized it won't necessarily translate into productivity because a lot of people use organization as a way to procrastinate.

“If you’re productive, organization naturally follows.” (22:58)

So she changed her focus from organization to productivity and agrees with my philosophy that you find clarity by doing. You find it as you work, if you're open to seeing it and grabbing hold of it.

It’s really about knowing where you want to go and where you want to spend your time, in the ways that matter most to you.

Productivity is very personal and needs to be customized and tailored to you, Tonya says. It requires clarity, cutting through the clutter and focusing on the things that are important to you.

We also discuss the importance of having a business plan that can act as your decision-support to help you figure out your purpose, gift, the future you want to create, the environment you want to live in, what will you say yes and no to, etc.

People often avoid answering these questions because it feels uncomfortable, but Tonya is a believer in growth coming from outside our comfort zones.

"The first step of any process, whether it’s developing a business plan or doing your goal setting is reflection.” (25:49)

And she says reflection isn't always easy - it can be tough work! You have to be willing to peel back the layers, get honest and vulnerable - with yourself and others.

It might feel like there are parts of you that you don’t want to explore or talk about, but those are the parts that you’re really going to grow from and that make you beautiful in who you’ve become.

You all know I love brainstorming, and often say "If brainstorming isn't uncomfortable then you’re just making a list.” (26:38)

But do you just want to just make a list or do you want to come up with actual answers, content, things, ideas that are really going to make a difference?

“Until you get lost, you can’t explore.” (27:27)

Making inkWELL Press Great Over the years inkWELL Press has experienced a ton of growth and Tonya is sharing some behind the scenes insights into how she approaches her business.

"I really believe there can be a happy marriage between form and function, but I do believe that function comes first.” (35:52)

Tonya starts every new project by sketching out the layout and elements she thinks are important. She intentionally puts things in her planners that she feels are vital for productivity (goal setting, habit trackers, focus points, etc.

She also works completely in tandem with her husband on every single page! She says the most important thing is that each of their products is created to be functional and customizable so it will work for you.

By approaching their creation process with the end in mind - helping people get organized and be productive, they've been able to give people what they need and want and grow a thriving business with integrity.

To Tonya it's all about making her customers feel successful at the end of the day....and making her products pretty is a fun bonus.

She wants every product she creates to be something people will be excited to pull out every day so it becomes a ritual or habit. She believes if you start doing your planning on a regular basis you will see a difference in your life!

Referenced in the Show: * inkWELL Press * Productivity Paradox * Natalie Hughes

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Trello Have you been introduced you to what I call my “work wife” yet? If not, let me make the introduction. Meet Trello – the magical unicorn of amazingness that allows me to run my life, business and team with ease without completely and totally losing my mind (what’s left of it anyway).

I believe every person with a life, home and business needs an awesome (and free!) place to manage their projects, schedules, homes and teams and keep everything important in their lives in one central spot that can be revisited time and time again while giving access to anyone else that needs it.

I love and believe in Trello so much that I created a super amazing, in-depth (free!) training that gives you a behind-the-scenes look into how exactly I use Trello to keep everything working like a well-oiled machine. Check it out here. I promise your life will never be the same.

Connect with Dana & Tonya * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Tonya: Website / Instagram / Facebook

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
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One of the biggest things that can often trip business owners up, especially those who are just starting out or who are thinking about started something new, is uncertainty surrounding how qualified they are to do whatever it is they are thinking about doing.

How can we know if we are expert enough? What are the criteria we should use to decide if we're really ready to start the next thing? Do we have actually enough experience and clout and value?

All of these are really common questions, which is why NJ and I are going to dive into cracking this nut so you can build confidence and move forward with decisive clarity when these kinds of questions pop into your head.

Listen + subscribe on iTunes //* Stitcher***

Here's the deal: every entrepreneur at some point or another will most likely experience doubt surrounding whether or not they are qualified to be doing what they're doing.

It is one of the most limiting mindset beliefs one can hold as an entrepreneur, and will hold you back from being successful because it keeps you from being decisive.

If you’re scared that you don’t have enough value, then you’re not going to ask and you’re not going to make decisions, therefore things just aren't going to happen. When we allow this to happen, our lack of success isn't ultimately because we weren't expert enough....it's because we allowed ourselves to be indecisive and not do anything.

So bottom line: don't let your mindset keep you from DOING!

How to Know if You're Expert Enough There are two things we often get worried about:

1) We question our expertise thinking we need to learn everything there is to know about something before acknowledging the value of what we have to give

2) We are scared to do things because we don't yet know how to do them

With regard to the first point, you have to decide for yourself how much learning and experience and expertise is enough to do what needs done? And you also need to recognize that ongoing education and refining of your expertise should always happen.

With regard to the second point, we can't let ourselves get stuck in a catch 22 of never doing something because we're afraid since we haven't done it before, which leads to us never starting, and continuing the cycle of never doing anything. You'll never be an expert in an area until you've actually done it!

If you want to be perceived as the expert that you really are about something, you need to own the belief that you know more about something than someone else, therefore you're able to speak about it with intelligence and authority. If you can do that, you've got something!

The Power of Positioning Part of establishing yourself as an expert is learning how to position yourself as an expert. This involves strategic visibility and positioning of your knowledge.

You need to figure out where people are on the spectrum of your knowledge, and as long as there are people behind you on that spectrum you'll always have something to teach.

However, from the perspective of the life cycle of your ideal client, you want to position yourself so that you can be their expert for as long as possible. So start teaching several levels behind you if possible.

The Power of Influence Something that's important when establishing yourself as an expert in a certain area is having a person with greater expertise than you in your close sphere of influence, like a coach or a mentor. Their knowledge will seep down to you which you’ll be able to take, own and trickle down to your people.

Having other people who are just one or two steps ahead of you, or even right where you are but with different experience and perspective, is also important. These can be your biz besties, accountability partners, mastermind members, etc.

Having people in your life like this can help you sift through your thoughts, ideas, concerns and fears to determine which may be valid and which aren't. These people will add value to your life and business by helping you build confidence.

Things to Remember The bottom line is this: you need to know there is room for you at the table. Don't fall into the trap of comparing where you're at with where someone else is in a different point of their journey.

Start with what you've got and build from there. If you do that, and are decisive about it along the way, success won't be far off.

Referenced in the Show: * Episode 87: Nurture Your Business: How I run my group coaching program with Dana * Boss Mom Retreat

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Thinkific

You all know just how much I love online courses and think that anyone with knowledge or expertise in an area should take that knowledge and turn it into a resource to share with others.

That’s why I’m SO pumped to share Thinkific with you, the online course platform that I use and love for all Boss Mom courses.

Thinkific is dedicated to helping businesses grow through online education, and helping you easily create, market and sell online courses. This easy to use, all-inclusive resource will change your life – seriously.

Go check out boss-mom.com/thinkific to learn more and try Thinkific FREE for 1 month.

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
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I want to talk to you today about questions....beautiful, amazing, glorious questions. The questions we ask of both ourselves and other people can literally change the way we think, experience, perceive, act, connect and engage. But.....are we asking the right ones?

Recently I attended the first part of a certification training I'm going through this year in appreciative inquiry called Leading with Experiential Appreciative Facilitation. This training is run by the amazing Jon Berghoff and the Flourishing Leadership Institute, based on the amazing work of Dr. David Cooperrider and has literally rocked my entire world (seriously, click the play button on this episode because you'll hear me get truly giddy!)

Listen + subscribe on iTunes //* Stitcher***

Ok, as I mentioned, I've become completely obsessed with diving into appreciative inquiry, so you're going to be seeing a lot more of it infused into everything I do....especially in the Boss Mom Retreat happening later this year in NC ;)

Appreciative inquiry is truly an introduction into how to have better questions when designing group spaces, summits, retreats, meetings, etc.

What AI does is it flips the way we talk about things from being focused on addressing the failures, challenges, and things we need to fix to focusing on recognizing, maximizing and leveraging the strengths.

What I've learned is that if we only focus on the problems, challenges or obstacles and finding a fix for those, we will only ever help get people back to a neutral point, where they don't feel broken anymore. But what if we could take them beyond that point??

A quote that has been completely rocking my world lately is this:

“The task of leadership is to create an alignment of strengths, making the system’s weaknesses irrelevant.” - Peter Drucker

Leading for the future is all about strengths. If we focus on our strengths, on our aspirations, on where we want to go, and what we’ve just done to get ourselves to where we are so far, what would the world look like? What would our businesses and lives look like? Can you picture it?

So how can we do that? Well, we need to reframe the way we think about the questions we ask.

Oftentimes we will default to asking the questions that are easy, the ones everyone is always asking. But might it mean so much more if we actually stopped to really think about the questions we're asking, how they'll land and what kind of feedback or response they might produce?

I'd challenge you to start asking yourself the following questions anytime you are posing a question to someone:

  • Am I asking questions because I really care and wanting to know or understand more?
  • Am I asking this question because I think I should ask it?
  • Am I asking the questions that really need to be asked?

We’ve gotta start digging deeper into the words we use. Are we speaking to people from their strengths? Are we helping people to see their future, what they want, what their dream will be?

When we do this, it opens up this beautiful positive emotional attractor component of your brain that gets people thinking bigger, broader, and in a way that gets them past that neutral point and into this amazing space where they truly believe anything is possible.

Which is totally where we want our kids to be, right? It starts with the questions we ask.

Now, let’s get tactical to figure out how to actually go about knowing the right questions to ask and how to approach asking questions in our lives and businesses.

  1. Determine where you are already asking questions in your business. Are you asking questions in surveys, calls to action, Facebook groups, intake forms, coursework, sales calls, webinars, Facebook ads, etc?

  2. Assess the kinds of questions you're asking. Are you questions framed from the positive or the negative? Are you addressing someone's challenges, obstacles, problems or weaknesses? Our questions are meant to illicit response, and if you phrase them right, you'll get the kind of feedback that's really valuable.

Here's a great personal example to get your wheels turning.

I still have an email in my nurture sequence that I need to go back and change because I ask “What is your biggest challenge?” and rarely get responses. I'm convinced that's because it's vague and it’s framed from the negative perspective.

Now all of a sudden the reader is thinking about their biggest challenge. Maybe they don’t even know what their biggest challenge is, but now I’ve just got them thinking about 10 things that aren’t going right for them.

Maybe I can go and help them now, but holy moly - I don’t want to be the one that puts them in that negative space!

Instead I’d love to ask a question like, “What moment can you remember of having a business and having a baby where you felt like you came alive? That you were really doing what you were meant to do and showing your children, even if they didn't understand it, that what you were doing was important?”

I want women thinking about what they’re doing right more than what they’re doing wrong. I want our weaknesses to be irrelevant!

I want us to be getting support from each other, and thinking so much about what we’re doing right and how to do more of that that it overshadows our weaknesses so they are irrelevant. I want to live in a world where that happens.

  1. Change your questions. You have the power to change your approach to the questions you're asking! Figure out how you can make the switch from trying to fix problems and put out fires to how you can leverage and maximize people’s strengths.

Referenced in the Show: * Case Western Reserve University: One of the nation's best * Flourishing Leadership Institute * The Miracle Morning - Hal Elrod * LEAF (Leading with Experiential Appreciative Facilitation) * David Cooperrider * The Appreciative Inquiry Commons

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Boss Mom Retreat

It's coming ladies. Do you have your ticket yet?? If not, and you're still on the fence, let me tell you just a little bit about the amazingness that will be happening in Charlotte, North Carolina later this year....

Think two days filled to the brim with amazing community, tons of time to gain clarity and work ON your business alongside tons of other badass boss moms, yummy food and drinks, a gorgeous event space, and.....YES, there will be a karaoke dance party. (Do I have you excited now?!)

We are already 1/3 of the way to being sold out, so don't wait too long....grab your ticket today at boss-mom.com/retreat.

Connect with Dana * Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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As moms and entrepreneurs it can be a real challenge to prioritize our health and self care. But as you know, everything begins to fall apart when we don't!

Shivani Gupta is a mother, entrepreneur, educator and healer with a huge passion for helping learn how to take better care of themselves through a holistic, Ayurvedic approach to health and wellness.

As the founder of Fusionary Formulas, a line of supplements that bridges the gap between Ayurvedic and modern medicine, Shivani remains committed to bettering the lives of others, which you will see is totally evident throughout our discussion in this episode.

If you want to be a healthy person, if you care about what you put into your body, your immunity, your energy, how you feel, and how you can show up to be a better you mother, wife. entrepreneur, etc then you're going to love this one.

Listen + subscribe on iTunes //* Stitcher***

Shivani's Boss Mom Journey Ever since Shivani was a child she's been obsessed with health. Her father was a health nut, so he always showed up at people’s homes with green juice and vitamins and said, “Here you go, this is how you’re going to fix the cold or sickness you have going on.”

Shivani believes she inherited that from him, because she'll show up on the doorstep of anyone she hears complain about feeling sick with ziplock bags of herbs and spices and whatever else she thinks they should be doing.

She also always knew she wanted to be a business owner because her parents were really fantastic entrepreneurs, and so over the years she has had several businesses.

One was an organic cotton children’s clothing line that was carried in Whole Foods. Then she started a green blog called “Greenista”, and after that a marketing company that helped small businesses with marketing a branding.

Finally an opportunity came her way to launch a supplement company in Ayurveda and, she happened to be working on her PhD in Ayurveda at the time, so it was the perfect fit and time. She decided to pair her skillset - finding complex things and simplifying them into a very usable way - with her passion for health and wellness, and launched Fusionary Formulas to educate people in health, wellness, Ayurveda, and these "super spicesandh herbs" that they can use in their daily lives.

What is Ayurveda? Shivani explains that Ayurveda is an ancient system of medicine from India that’s over 5,000 years old. Ayurveda actually means "science of life."

It heavily emphasizes the mind-body connection and focuses not just on treating illness and disease, but actually preventing them.

As Shivani learned more about it she thought, “If people just understood what Ayurveda had to offer and how powerful it was for preventing disease and preventing issues, they would be on board with this.”

Where Does Someone Begin with Ayurveda? Shivani explains that Ayurveda encompasses many different modalities.

  • There’s the nutrition component that covers food combinations and what to eat or not eat.
  • There’s a detoxification ritual that teaches you how to detox and cleanse the body once a year to prevent disease
  • There’s this concept of doshas which is all about uncovering your individual body constitution, which helps you best support your unique body type
  • There’s also an herbs and spices component and learning all about what they can do for your overall health (turmeric, cardamom, paprika, cumin, and fennel are a few examples)

Shivani has chosen to focus on what she calls the "best three" areas to make it as simple and easy to integrate into our fast-paced, non-intuitive, Western way of living.

The three areas are: super spices and herbs, daily self care rituals and learning to adjust your lifestyle to what your body demands so instead of being so stressed out all the time and allowing stress to impact the body negatively, you’re better supported.

"I feel like as moms we are high stress, high speed, high volume, trying to get through life and do everything. I just want to prevent stuff from coming down the road because I chose to be high paced in my 30s and 40s."

Why Variety & Seasonal Eating is Important I had my mind totally blown when Shivani let me know that we actually aren't supposed to eat the same foods all year round. She speaks heavily to the importance of ensuring a broad variety in your diet and making sure to eat things that are in season to best support your body's systems.

She also shares a story about a woman she once met who had chronic hives and was eating healthy, so couldn't figure out what was causing her issue. It turns out she was eating things that were exacerbating her unique body constitution AND out of season, causing her body to react negatively to the "health" food she was consuming!

Practicing What You Preach & Prioritizing Self Care Something I loved hearing in this conversation was how Shivani described her own personal journey with health, which can be a lot trickier and harder than just being passionate about learning and teaching it.

She describes where she was at just last year - going 100 miles per hour working on a huge event for her company, trying to be supermom keeping up with all her kids activities, being a good wife and trying to feed everyone healthfully (since she was totally obsessed!)

After the event she looked at photos of herself and thought, "That is not me! I don’t know who that is, but that is not me!” She was in disbelief that she'd allowed herself to get to that point, and knew she couldn't go on calling it "baby weight" forever.

She decided to take her own advice and really put self care first. And she says that once she did that, everything started to change! She made her personal workouts top priority, above anything else (including her children's activities!)

Her brain moved faster, which meant she moved faster, all of which benefited her business and life in tremendous ways. Everything started to click into place.

For those of you who are interested in what exactly she did to drop 8 dress sizes in just 8 months, she mentions using three Fusionary Formulas supplements every single day: Elite Athlete, Weight Loss Formula and Turmeric Gold.

The coolest part, she says, is now that she's proven to herself how powerful embracing this lifestyle is, she is even more fueled with passion to share her message.

She also mentions that one reason she believes she's been successful in the personal health department is by establishing "laws" for herself....for example, she never eats sour cream. Since that's a law for her, she doesn't ever break it.

The Difference Between Intuition & Bad Habits Another unique point in our conversation came when I asked if Shivani thought that maybe we sometimes crave things our bodies actually need.

She completely agreed that our bodies were made to flourish when we rely on our innate intuition. But, the problem she says, is that people have gotten very far off from their intuitive selves.

Thinking you’ve had a bad day and need a glass of wine or plate of nachos isn’t intuition - it's being ruled by bad habits and using food as a crutch for dealing with stress.

This led to us both agreeing that, as parents and entrepreneurs, we often use crutches even more than the average person, and to make ourselves feel better about our poor diet and lifestyle choices (daily wine and coffee habits anyone??) we've collectively made it an acceptable thing.

Obviously there needs to be room for grace and acknowledgment of certain seasons of life (the newborn days, for example) but eventually we all have to take personal responsibility and choose better.

We need to learn how to replace our bad habits, replace our crutches with things that are actually good and actually work.

What Makes Fusionary Formulas Better than Others (& Why You Need Supplements) Shivani is both modest and humble about her supplement line, but equally enthusiastic about how amazing it is.

She begins by explaining that the supplement industry is far less regulated than one would think, and people can often get away with doing or saying whatever they way....which means it's critically important to understand what you've investing in and putting in your body!

Shivani uses a factory right here in the US, which is owned by a physician, and has chosen really high quality herbs that come from only medical grade suppliers. This ensures you can feel totally confident in the product you're investing in.

She also has a really well-rounded approach to supplement use, which is nice for people like me who don't really use them ever.

Her thought is that proactive health means finding the perfect combination of exercise, nutrition and supplements that will support your body. Supplements are supposed to work alongside everything else to give you what you need.

How to Get Back to Calm When You Feel Overwhelmed Overwhelm is an inevitable place we sometimes reach as boss moms, which is why I loved hearing Shivani share what her approach to overwhelm is in her life.

She has learned that when she starts to feel overwhelmed, she begins to shut down. So, she quickly starts making adjustments, taking things off her list, relying on outside help and giving herself downtime.

She'll also give her immune system a boost by increasing her supplement intake, staying extra hydrated and getting enough rest.

Referenced in the Show: * Fusionary Formulas * Elite Athlete Supplement * Weight Loss Formula * Turmeric Gold * Jeanne-Marie Paynel

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Connect with Dana & Shivani * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Shivani: Website / Instagram / Facebook

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
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I get asked pretty often about how exactly to go about effectively launching something the right way. In case you haven't noticed, launching (like sales funnels) is kind of a big deal these days.

If you have an online business and create something that you want to sell successfully online, having an effective launching strategy and plan is a must.

But where should you begin? In this episode NJ and I are diving in to discuss what launching means, what purpose it serves and some best practices for ensuring you set yourself up for success during your next launch.

Listen + subscribe on iTunes //* Stitcher***

Someone asked me recently to talk about how to execute a soft launch, and the way they described it was "the kind of launch nobody knows about." I'll be honest, this confused me.

When we're talking about launching, it's important to understand that you want people to know about your launch - it's kind of the whole point!

Now, this person could have been talking about a beta launch or a pre-launch that was geared toward only a small segment of people, which is a different scenario than a full, big launch.

But the bottom line is this - you NEED people to know about your launch in order for it to be successful, otherwise you're wasting your time and leaving money on the table.

Oftentimes I think we lie to ourselves when it comes to launching. The idea of doing a big launch is scary! It takes guts, a ton of work and probably some monetary investment (after all, usually it takes money to make money.)

When we let fear drive our business decisions, we'll tell ourselves lies about doing a "soft launch" instead of a big one to test things out and make sure they work.

But the truth is, if you want to make money in your business, you have to push past that fear, do the work, and make a launch happen. It WILL be a lot of work. But if done correctly (or even just mostly correctly) you'll hands down make more money than keeping your launch a secret.

If you are going to do a "soft launch" (to a beta group or small segment of people without much buzz) it has to be part of a strategy to build up to a big launch.

The #1 Key to a Successful Launch We are going to let you in on a big secret (that you probably already know!) If you want to launch something you have to plan for it!

An effective launch will have a lot of moving parts that need to be executed in a particular order. The creation part of whatever your offering is....that's the easy part.

Figuring out how to effectively market and sell your offering to the right people in the right way.....that's the challenge, and it's a challenge you want to prepare for well!

Pro Tip: When you have a good understanding of what you're good at, what you're not, what you enjoy and what you don't, you can make better decisions about hiring or bartering for help so you're not left spinning your wheels, wasting time and money to execute your launch.

You Need a Funnel to Launch Ok, I will forewarn you....at this point in the episode things start to get a little crazy as we try to describe just why we love a good funnel so much (so you'll most definitely want to listen and not just read these notes!)

But here's our central point in summary: the point of a launch is to bring awareness to what you're doing while infusing some excitement, scarcity and intrigue, and a funnel is how you do just that.

You can have a funnel without a launch, but you can't have a solid launch without a good funnel in place.

Pro Tip: Don't ever throw money at Facebook ads if you don't have your funnel set up!

What Goes into a Launch There are lots of moving pieces and projects that go into a launch, but here are the few keys that you want to make sure to cover.

  1. Know who you're launching to: you want to make sure you know exactly who your ideal client is so you can be engaging with them and understand how to speak their language
  2. Plan and create a killer sales funnel: to do this you need to work backwards from your offering to create a journey that you'll lead your ideal client down so their nurtured and primed to convert into a paying customer
  3. Map out your timeline: to make sure you have enough time to carry out your launch well, we recommend allowing a minimum of 3-4 month to plan and execute

Referenced in the Show: * Be Still Clothing Company * Episode 161: All Things Sales Funnels with Dana and Expert Dawn Marrs * Episode 193: How are you Flaunting Your Funnel with Dana & Dawn Marrs * Click Funnels (14-day free trial!) * Natalie Gingrich Business Planning & Project Management * Pat Flynn, Smart Passive Income * Episode 191: How to Be Heart Centered & Profitable at the Same Time with Dana & NJ * Julie Ball, Sparkle Hustle Grow * Boss Mom Retreat

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Trello Have you been introduced you to what I call my "work wife" yet? If not, let me make the introduction. Meet Trello - the magical unicorn of amazingness that allows me to run my life, business and team with ease without completely and totally losing my mind (what's left of it anyway).

I believe every person with a life, home and business needs an awesome (and free!) place to manage their projects, schedules, homes and teams and keep everything important in their lives in one central spot that can be revisited time and time again while giving access to anyone else that needs it.

I love and believe in Trello so much that I created a super amazing, in-depth (free!) training that gives you a behind-the-scenes look into how exactly I use Trello to keep everything working like a well-oiled machine. Check it out here. I promise your life will never be the same.

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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So today we're doing something a little different for this Nurture Your Business segment. I've invited my real life and business best friend, Dawn Marrs (who is a total sales funnel QUEEN) to join us for a conversation all about the purpose and psychology behind sales funnels and you do NOT want to miss it!! (Disclaimer: there may have been a couple ~~glasses~~ bottles of wine involved in this one.....)

Listen + subscribe on iTunes //* Stitcher***

In case you haven't noticed, sales funnels are kind of all the rage right now. I think they've become so popular because 1) everyone is yearning for passive income and 2) everyone recognizes the importance of community and nurturing people in business, and creating a sales funnel helps bring people into and through your business in a way that makes sense.

The struggle is that sales funnels can be pretty darn overwhelming. Many people never successfully create a funnel because they get so intimidated by the action creation process. Then they miss out on the opportunity to have a system working passively in the background, bringing in money 24/7 while they're sleeping or at the beach.

Questions like, "What should my opt-in be? What should I say on my thank you page? What's my first email going to say? What tool do I use to deliver my opt-in? How do I upsell? How do I get their credit card info? What happens after they pay me? What happens if they cancel?" can keep our brains totally stuck spinning round, and round, and round....

And the truth is - the strategy, psychology and tech behind sales funnels CAN be overwhelming. But there are things you can do to make it less overwhelming - and once you've done it, you're golden.

  1. Know where you're taking people Bottom line, if you don't know where you want people to go, then how the heck are you going to get them there? You have to know what outcome you're offering people and where you want them to end up in order to effectively lead them there. Knowing your end destination is half the battle.

  2. Understand that there is nothing new under the sun Sales funnels are all very similar. We all, to some degree, follow the same path and psychology when it comes to selling and creating a sales journey. Don't let feeling like there are tons of other people doing exactly what you're doing stop you from bringing YOU to the table.

  3. Find the gaps and fill them An effective sales funnel is all about finding gaps and filling them. Once you know where you're leading people, you can break it down to give them a perfect entry point (your opt-in). You want them to say, "Yes! This is exactly what I needed....but I wish it was easier." To which your response is to fill that gap.

It's all about anticipating needs, giving enough to fill one gap, and being ready to fill subsequent gaps until you've lead them fully through the extent to which you can serve them. Make people's lives easier and better, and they'll keep coming back for more!

It can be time consuming and mentally draining to figure out how to piece it all together at first. But when you combine a killer strategy with a killer system, magic happens (in the form of more money in your pocket!)

  1. Learn from doing So many people try to start out their businesses with a sales funnel in place already....but that often isn't completely realistic. If you're just starting out, it can be really difficult to know what your people need because you haven't gotten familiar enough with them yet.

The funnel can’t come first because you first have to get out in the world and DO in order to see what gaps there are and fill them. The clarity is in the doing.

If your focus is consistently serving people and making an impact in their lives, get in there and DO it, which will lead to you fully grasping what the gaps are between where they are now and where they want to be. Find what's missing so you can step in and serve!

  1. Master your content flow Aside from identifying the gaps that need filled and building an actual system for your funnel, there is one more crucial component to sales funnel success.

The real mastery is in the content you create and how it flows from one piece to the next. Go back to what it is that your people need, break down your solutions as far as you can, map out how you can pour more into your offerings, then create content for each stage in your journey to lead them to a well-thought out, well-built funnel, effectively turning them from bystander, into raving fan, into grateful customer (how was that for a run-on sentence?!)

Ps....you don't have to do it alone! No part of building your business has to be all by your lonesome! Come visit us in the Boss Moms Facebook group or in Dawn's Sales & Marketing Automation Facebook group and let us know where you're at with this.

Have you started your own funnel?

Where do you feel like you are in the process?

What questions do you have?

We will gladly support you through this process every step of the way.

Connect with Dana & Dawn * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Dawn: Twitter / Sales & Marketing Automation Mastermind (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Raise your hand if you've ever felt like an imposter in your own life or business? Raise two hands if you've let those feelings keep you from stepping into the fullness of what you believe you were made to do? Yeah....you're not alone.

I work with amazing and incredible women every day who have so much to give, but who struggle to move past their own internal limitations and believe that what they have to offer is truly needed and valuable.

That's why I'm SO pumped to share this amazing conversation I had recently with none other than Tanya Geisler, a phenomenal Toronto-based leadership coach, TEDx speaker and writer who has taught thousands of leaders how to step into their starring roles and own their authority in their lives, their work, and in their life's work.

Specifically, Tanya explores the “Impostor Complex” (IC): a person’s inherent suspicion that their success is somehow undeserved and that they will eventually be exposed as a fluke or a fraud. The IC is chronic and impacts us all—particularly high-functioning achievers. The fear and doubt inherent in the IC confines us to a muted version of our best lives and keeps us from realizing our ideal selves.

And with that, let's dive right in....

Listen + subscribe on iTunes //* Stitcher***

Tanya's Boss Mom Journey Before becoming a mama, Tanya had a successful career in advertising. After her mom died the same year her daughter was born, she abruptly realized just how short life was and over the next few years more deeply recognized it may be time to make changes to live her most authentic life.

She went back to work full time after her daughter turned one, but hated being apart from her so much. She often thought back on her mom's favorite mantra, "Don't postpone joy."

And so, she made a series of tough choices to leave her corporate career and start her own business. Though she describes experiencing countless trials, tribulations and calibrations, the reward was that she got to spend more time with her family and build a business that bring her an immense amount of joy.

How She Decided What to Do When I asked Tanya how she decided what she was going to do after leaving her corporate job, and how what she started out doing has morphed into what it is now, she answered: I cried, sat on my hands and called in a bunch of people to help figure it out! (Sound familiar at all?!)

She'd never even heard of coaching until a friend of hers began doing it, and at that point she realized that she had a unique "thing" that she did for herself....and people kept coming to her for it.

As soon as she checked it ou and stepped into her coaching training, she recognized that this was what she'd been doing her whole life, and this was how she was going to step into her life's work. She could finally see herself the way others saw her, which propelled her forward in her life and work.

TEDx Talk: Imposter to Authority A few years ago Tanya was invited to speak on owning your authority by TEDxWomen, dissecting the space in between what you see and what is real with regard to yourself.

She talks about encountering woman after woman who were skilled at internalizing failure, but incapable of internalizing success in the same way, which was keeping them stuck and never moving into the fullness of their potential.

"We’re never going to not experience bouts of fear, we’re never going to not experience bouts of the imposter complex when we are doing things that are deeply meaningful to us." (16:26)

What imposter complex is and what it's not So what exactly is the difference between imposter complex that unjustly keeps us from going forward, and really, validly recognizing when maybe we aren't yet totally qualified to step into something and need more time, training, experience, etc?

Tanya shares that there are 12 lies of the imposter complex that you need to identify and call out in order to recognize how they may be holding you back.

But here's the reality, she says: there is always room for improvement, so you can't let that disqualify you from doing things. She also says that, typically, the people who are struggling with IC are driven by values of mastery, integrity and excellence....which true frauds are not.

Lie #4 of imposter complex will also convince you that you have nothing useful, valid or original to say. When we believe this, we stay silent and lie low.

What we have to remember is that there is nothing new under the sun. What people need, what people want, is what YOU have. You are what is different about what you do.

You also need to remember that, if you’re focused on expansion, evolving and moving forward, fear is a pretty good litmus test for how meaningful this next step is for you. If the step you’re looking at doesn’t rattle your imposter complex, it’s probably not what you were looking to step into.

Referenced in the Show: * Board of Your Life * Bethany Webster, The Mother Wound * Amy Cuddy * Starring Role Playbook * Imposter Complex 101 Video Series * Your Starring Role Academy

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Connect with Dana + Tanya * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Tanya: Website / Facebook / Twitter

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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In the ever changing world of business we've seen lots of trends come and go. More recently a movement of mostly female entrepreneurs has emerged describing themselves as being "heart centered" - and we totally love the phrase

However, it seems like many people struggle with thinking that being heart centered and profitable in business are mutually exclusive. In this episode, NJ and I are digging into what it really means to be heart centered, and how you can do so without selling yourself or your business short.

Listen + subscribe on iTunes //* Stitcher***

Let's unpack what exactly heart centered IS about.....

The golden rule & paying it forward In the beginning of our conversation NJ talks about how the way that she loves to infuse her heart into her business is by mentoring other women who are just starting out in a similar space that she did. She says it's to her to be generous with her knowledge in that way because she views it as "paying it forward" since someone invested in her freely when she was just starting.

To her, it's not a sacrifice to mentor these women, but a gift she enjoys giving that she knows makes a direct impact. This is how she feels most led to give of herself, and when it comes to her actual work - she never does it for free, because she has to earn a living!

When considering being "heart centered" you also want to remember that people and their knowledge and skills and passions are valuable, just like you and yours are, and it's important to treat others the way you want to be treated. (That means always being ready to pay people!)

Being generous is ways that actually make an impact It can be easy for us to think that in order to be good people or business owners we need to give things away, when in reality, what makes us heart centered isn't simply the act of giving....but rather, being mindful of what and how we are giving.

Consider the actual impact of what you're thinking of giving someone. Will it really help them? Or could it possibly hinder their progress in their own life journey? Is it actually going to meet a need for them in a way that will move them forward?

There’s a reason why every single successful entrepreneur talks about how the journey is the important part, not necessarily the finish lines. Make sure that, in your attempts to be generous and "heart centered" you're not robbing someone else of their opportunity to get scrappy on behalf of their dreams and growth.

Being honest with yourself & others Another part of being heart centered is being honest about where you’re at all the time - with both yourself and others! Don't say yes to things because you feel like you "should." Doing that wastes everyone's time.

Understand what will serve both you and others, then do more of that and less of anything else. Be honest about what is actually purposeful and what is just people-pleasing, guilt or obligation.

And now let's look at what heart centered IS NOT about....

Giving yourself away for free When giving stuff away for free you have to consider what your long range objectives and end game are. There are tons of ways to be generous and heart centered without "ripping yourself off," as NJ put it.

Always weigh the cost of what you're considering giving away and whether there is a positive tradeoff in terms of your life and business.

You, your skills and your work are valuable - there is no rule anywhere that says you to be a good person you have to give yourself away for free!

Being a heart centered business owner isn't about giving yourself away for free....it's about bringing your best self to the table, at the service of others, and being driven to make other peoples' lives better by living yours the best way you can.

When you know and own your worth, others will reflect that back to you.

Making decisions from your heart We want to wrap up by clearing up the misnomer that being heart centered means making decisions about your business from your heart. It doesn't mean you should make decisions based on what feels like you're giving from a place of love.

In order to be heart centered about who you serve, you have to be head centered and gut centered about how you're building your business so that you have the space and resources to use your heart when it makes sense.

Sponsor Spotlight: Thinkific

You all know just how much I love online courses and think that anyone with knowledge or expertise in an area should take that knowledge and turn it into a resource to share with others.

That’s why I’m SO pumped to share Thinkific with you, the online course platform that I use and love for all Boss Mom courses.

Thinkific is dedicated to helping businesses grow through online education, and helping you easily create, market and sell online courses. This easy to use, all-inclusive resource will change your life – seriously.

Go check out boss-mom.com/thinkific to learn more and try Thinkific FREE for 1 month.

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Totally gotcha with the title, didn't I? I know...and it was completely intentional ;) In case you haven't noticed, over the past few years the 50 Shades of Gray books and movies have taken the world by storm - and for good reason! In terms of subject matter, they are pretty controversial, but clearly people have eaten it up.

Recently I had a conversation with a friend chatting about some interesting correlations I see between business and themes from the book/movie series and decided to dive into them from a business perspective to hopefully entertain you a little bit while imparting some serious golden nuggets.

Listen + subscribe on iTunes //* Stitcher***

A few lessons we can learn from 50 Shades of Gray that apply to business....

  1. Everybody has a match The truth is, no matter how crazy you think your freak flag is, someone else is secretly flying that same freak flag and is a great match for you. But if you never fly yours, how will they find you?

Don't ever stop being yourself or hide the true you away because you're afraid of what other people think or that they won't "get" you. I promise that their are people out there who will totally get you, and those are the people you want in your life and as part of your business.

The point isn't that you can be more helpful when you're being yourself (although that's true!) The point is that everyone has a match out there and when we are authentically ourselves, in life AND business, we will attract the right kinds of people for us.....even if it's kinky or strange ;)

  1. Our past doesn't have to dictate our future Just because something you did before totally tanked doesn't mean the next thing you're doing is going to totally tank! Case in point: I thought the first 50 Shades of Gray movie was completely awful. But things changed and evolved, and the second movie I absolutely loved.

It's the same in our businesses. Just because we produce something that fails or doesn't work as well as we were hoping, doesn't mean everything we're ever going to do will have the same result.

If we do it right, we learn from our mistakes, learn what didn't work, and move forward. We have to keep trying, keep going keep moving forward because we never know when the thing we make is going to totally explode and be amazing. Don’t let hiccups from the past keep you from building the next thing.

  1. Know your audience It's super obvious that the 50 Shades franchise has been so wildly successful because they knew what their audience wanted - to feel like they could relinquish control and have some of the weight of constant decision-making taken of their plates. Women everywhere dream of living a free, exciting, exhilarating life which is the kind of picture that was painted in these books and movies.

In business it's important to know who you're trying to reach, what they need and what they want. We need to know the trigger points that will draw people in, keep them excited and coming back for more time and time again. It's our job to paint a picture of the world they want to live in....and make it a possibility for them.

  1. Make people's lives easier From a business perspective what probably ALL people want at some point or another is freedom of the weight of constant decision-making. That's the whole premise behind the 50 Shades of Gray story. As business owners we want to be Christian Gray.....we want our people to trust us and know that we have their best interests in mind and will take care of them.

What we need to offer is an easier way, an easier path, an easier solution. Then we need to back it up with accountability and support and love. Following that formula, I guarantee anything you do will have the right people coming back time and time again.

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Connect with Dana * Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

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Ladies, hold onto your seats for this episode because you are about to have your world rocked (in the best way). Today I am diving deep into topics like mental health and racial reconciliation with Monique Melton, a relationships coach, Creator of the Esther 4:14 Experience, speaker and author of EntrepreFriendships.

For Monique, all of her work is central to building relationships and helping women do the work they're called to do. She is a natural big, bold dreamer, a deeply rooted woman of faith, a proud Navy wife and mama to two little ones who believes it's not about your comfort - it's about your growth (which I just LOVE!)

Seriously, you are going to want to tune in for this one. I promise you will be challenged and stretched and have your eyes opened in a way that will help you proactively move forward with purpose in how you live your life and run your business as a boss mom.

Listen + subscribe on iTunes //* Stitcher***

Monique's Boss Mom Journey Monique's journey as a boss mom began in college roughly ten years ago when she worked as a professional makeup artist while studying sociology and psychology, before going on to study two years of graduate level clinical counseling at John's Hopkins University.

Over the past ten years she's graduated college, gotten married, had two babies, stopped doing makeup, and grown into the place she's at now where she really focuses on helping women create community and thriving relationships as their develop brands and businesses that make an impact.

She talks about how she's gotten to a place of being able to combine #allthethings she loves into her business, which is what it's all about for her.

When discussing her entry into motherhood, Monique describes it as being completely devastating due to a traumatic first birth experience, and struggling with postpartum mood disorder after both of her pregnancies.

“I used to feel like motherhood destroyed my life.” (7:38)

She shares though, that now she's come to realize that motherhood was the best thing that's ever happened to her because it has forced her to grow and stretch and learn, and challenged her to rise above everything she thought she knew about herself to become who she was created to be.

After the birth of both children she took a break away from work, which meant that when she was ready to return she had to go through seasons of rebuilding. These seasons helped her grow to value taking time to think through and reflect on how you're spending your life.

“I really appreciate taking time out to reflect and to think and process, and to not necessarily do but to just let yourself experience quiet and calm and just really hear what is next, and what is going on in your heart.” (9:35)

After the birth of her second daughter, she really questioned what she was doing and what she wanted to do with her life, which is what lead to her walking out what she's doing now.

She mentions that it's important for us to be open to that reflective process because we are constantly changing and evolving, and that needs to be reflected in everything we do.

Integrating Your Passions with Your Business Struggling through seasons of mental illness really "put a monkey wrench" into things, Monique shares, but overcoming it has led to her becoming a much more compassionate and loving person.

“I did not go through that to keep it for myself. We’re all connected and so to keep your experiences for yourself, I feel like that’s selfish. We’re not living a life to live it alone, so if my experience is not just about me, how dare I keep it to myself because I’m afraid of what people might think?” 12:51

Monique is a living example of infusing what matters to you into the work you do, and she cares deeply about building strong relationships, normalizing conversation around mental health, and normalizing conversation around racial reconciliation.

Regarding mental health, she has this to say (which is amazing):

“You might still have disturbing thoughts or you might still have seasons of depression. It doesn’t mean that something’s wrong with you or you’re broken and all these things. It just means that this is a part of your journey and that it can get better. There’s certain things that you’re going to need to do in order to cope, and that’s fine - you don’t need to compare yourself to anyone else." (13:51)

Monique also feels similarly about building real, true connected community by having open, honest, respectful conversations about the struggles that we all face every day with race, religion, etc.

“Well if we don’t talk about it, how are we possibly going to heal and come together?” (14:27)

At the end of the day, she says, it all comes down to relationships and love, which is what she's all about.

The Importance of Having Hard Conversations I love this analogy that Monique mentions comparing how we care for our relationships to how we care for our bodies. If you only feed your body the things you want or crave, you'll never live a truly healthy, fruitful, fulfilling life of longevity.

It's the same with relationships. If we avoid having real, tough conversations and only do what makes us happy or what feels comfortable in our relationships, that's not actually what's best for us. Over time we won't be able to interact relationally at an optimal level and we'll miss out on true connectivity.

"You can’t have connection without trust, vulnerability, open and honest communication.” (17:56)

We were created for community and to be in relationships, Monique expresses, and in our age of technology we've lost a lot of that real connection....which is why she's so passionate about correcting that through having honest, raw, vulnerable conversations that bring people together instead of continuing to push people further apart.

On Integrating Racial Reconciliation with Business During this portion of our conversation, things start to get really interesting because Monique presents me with some really challenging points of view to consider when comparing my experience of life as a white woman in America with her experience of life as a black woman in America.

She shares some beautiful thoughts on the focus needing to be about all women joining together as sisters to engage in compassionate conversation and elevate each others' voices, which is how she believes healing can begin to take place.

She also strongly believes in the value of everyone making a conscious effort to open up conversations surrounding these topics in your business space and community, even suggesting that it's irresponsible not to.

Monique posed the thought that, if we say we want to build community where people feel safe, loved and supported, but we aren't demonstrating care for the issues that affect everyone on a daily basis, we aren't truly able to serve our communities well.

What YOU Can Do You know we're all about practicality here, so Monique has a few great recommendations for how to move forward with purposeful action after listening to this episode.

The first thing is to actively seek out opportunities to engage in constructive, compassionate conversation with people of different backgrounds and perspectives. She says it's about education, enlightenment and figuring out together what we can do to identify actionable steps forward.

She also encourages us to be bold and courageous because there is no easy or perfect, right way to make these conversations happen. We just have to show up and do it from a place of love and humility.

Lastly, she mentions something profound, which is learning to take note of your behavior and perspective when building community. You want to focus on creating an INVITING atmosphere, not just a welcoming one. Monique says there is a difference between become welcome somewhere and being invited, which is what people really crave - the invitation.

Recommended Reading to Learn More about Racial Reconciliation * Explaining White Privilege to a Broke White Person * 10 Books on Racial Reconciliation & the Church * Invisible Man by Ralph Ellison * Latasha Morrison of Be the Bridge * The New Jim Crow by Michelle Alexander * We Should All Be Feminists by Chimamanda Ngozi Adichie * Sister Outsider by Audre Lorde * Killing the Black Body by Dorothy Roberts * You Can’t Touch My Hair my Phoebe Robinson * Overcome Limiting Beliefs * Steps to Build a More Inclusive Community * 3 Things to Do About Primarily White Speaker Lineups * Strategies to Build Unity in a Broken Community

Referenced in the Show: * Cathy Olson, Love Inspired * Shine Brighter Together * Esther 4:14 Experience

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Connect with Dana + Monique * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Monique: Website / Facebook / Twitter / Instagram

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

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Self care is one of those things we boss moms often talk about.....a lot more than we actually do. Am I right?? Boss mom life is not for the faint of heart as we constantly try to juggle #allthethings with as much grace as possible.

In today's episode you'll hear super real conversation surrounding the realities of self care (or lack thereof!) and some of our thoughts and ideas on how to get practical and start making self care a greater priority.

Listen + subscribe on iTunes //* Stitcher***

When you go through seasons in your life or business where you're really stressed out, not taking good care of yourself, and constantly running, it's inevitable to experience the emotional peaks and valleys that come from feeling like life is outside of your control.

The baseline things like rest, hydration, nutrition, exercise and recovery time are often the things that we give up first in the name of doing for other before ourselves.

There's a problem, however, when we let that response become our default instead of prioritizing our own self care so that we can more effectively serve and give as we live our lives.

When we talk about self care, we really aren't talking about the special, pampering things like massages and pedicures (although those things are nice too!) We are really talking about it from a perspective of taking a real, honest look at how you're doing and filling the gaps between where you're at and where you need to be.

Here are a few questions to ask yourself to get started on the road to better self care, especially when you find yourself in a season of push, which you'll hear us talk about a LOT in this episode (because hey, that's where I am right now!)

  1. What is working? It's easy when you feel run down, worn out and ragged to feel like nothing is working and everything is a mess. We've all been there, right? But always keep this thought in your back pocket: the only thing that is ever the end of the world is the end of the world.

Start first by assessing your life and finding the things that are working in this season. Celebrate those things, magnify them and make a point to give those areas more attention. What we focus on multiplies, so choose well!

  1. What isn't working Now it's time to get real and figure out what just isn't working so you can figure out how to problem solve and fill the gaps. The place to start is by identifying the things in your life that don't feel good or are resulting in less than stellar outcomes.

For example, if I judged whether I was getting enough sleep by my productivity, I wouldn't necessarily think there was an issue. But when I judge it based on my level of patience with my kids or overall ability to cope with life, it's much easier to notice that lack of sleep is causing issues.

Take the time regularly to assess what isn't working so you can address it and make the necessary adjustments.

  1. What matters MOST? Too often we sacrifice the things that matter most and kill ourself doing things that.....drumroll.....don't really matter! Now what kind of sense does that make??

Remember when you decided to become your own boss so you could be the one in charge and create something that allowed you to live in freedom? You get to do that in your LIFE, not just your business! Decide what's most important, and set your priorities up to reflect that.

At the end of the day, when you can answer (truthfully!) each of these questions, you'll be well on your way to making things better. Good self care begins with good self awareness....and all that's left to do is mix in a healthy dose of purposeful action.

There are tons of steps that you can take to improve your approach to caring for yourself, but here are a few ideas to get you started.....

  1. Find support For me, hiring a team has been my greatest form of self care because it has made the greatest impact on my ability to balance life and business better. For you, it may be factoring in more time with friends, or getting yourself into therapy or joining a new fitness class. Whatever it may be, make sure that you feel supported, so that while you try to care for yourself well, others can come alongside and care for you too.

  2. Let things go Sometimes the best self care starts with letting things go because they aren't sustainable or the things that matter most. It might be scary, but don't let fear keep you stuck in places that aren't good for you. Be realistic about the season you're in, and go back to your answers to the questions above when you need direction about what to keep and what to let go.

  3. Set boundaries Along with letting things go, it's super important to learn how and when to say no and set good boundaries (which, admittedly, I stink at!) And it's not just about setting boundaries for yourself - it's about setting boundaries with others too. How you treat yourself is how you will train others to treat you.

Bottom line: you are WORTH taking care of, and in order to thrive as a person and a CEO, you need to start taking better care of yourself TODAY. It can feel easier to continue to self sabotage rather than be honest with yourself and create better habits, but you will inevitably burn out and be totally useless to yourself and everyone else. And you were made for so much more than that.

Referenced in the Show: * Fringe & Fitness Water Bottle * Kelsey Van Kirk * Allie Casazza * The Purposeful Home Podcast * Boss Mom Retreat

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Sponsor Spotlight: Thinkific You all know just how much I love online courses and think that anyone with knowledge or expertise in an area should take that knowledge and turn it into a resource to share with others.

That's why I'm SO pumped to share Thinkific with you, the online course platform that I use and love for all Boss Mom courses.

Thinkific is dedicated to helping businesses grow through online education, and helping you easily create, market and sell online courses. This easy to use, all-inclusive resource will change your life - seriously.

Go check out boss-mom.com/thinkific to learn more and try Thinkific FREE for 1 month.

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
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  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
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Recently I was taking with someone about this subject who suggested that it would make a great podcast episode - and I totally agreed, so here we are!

Knowing and understanding the concept of opportunity cost in both life and business is super important, and in this episode I'm breaking down what exactly it is, how to assess it and how to use it as a tool to make better decisions.

Listen + subscribe on iTunes //* Stitcher***

If you have ever been in business, sales, gambled or just know someone who likes this phrase, then you’ve heard the term opportunity cost before.

Here's how I like to think about: opportunity cost is the cost of continuing on one path at the expense of a pursuing a potentially better path.

You know I love a good analogy, so here are a few real life, practical examples of opportunity cost that might help you grasp the concept a little better.

Example 1: If you are gambling, there is an opportunity cost to continuing to put money into the pot even when you think your hand won’t win, simply because you’re already invested.

At some point you have to recognize and evaluate the opportunity cost, cut your losses and run otherwise you'll continue to bleed money and lose the game entirely.

Here's another example for you....

Example 2: Let's say you're dating someone that you know isn’t right for you long-term, but you're staying because you've invested time, energy and emotions into the relationship.

The longer you stay, the greater the opportunity cost because you're potentially missing out on the opportunity for something that would be much better for you in the long run.

Example 3: If more time freedom is important to you in your business, but all you're spending all your time trading hours for dollars as opposed to creating passive income streams, your opportunity cost will grow higher every day that you continue that pattern.

The Reality We have to learn how to consistently measure the opportunity cost of what we’re trading now at the expense of something better.

If you never stop and make that assessment you’re always going to be stuck in the same rate race.

In any area of life or business that isn't working the way you want it, there is an opportunity cost involved with not addressing it, and we need to know what that is in order to make better decisions and appropriate pivots.

Start by asking yourself what situations you may be dealing with right now that are costing you better potential opportunity? What are you holding onto that would be better moved on from or switched up?

One thing I want to mention: there should hopefully be some things in your life and business that you don't need to count the opportunity cost for, because it's working and you're happy. Don't look for problems where there aren't any. Just be happy!

However, for the other things that you aren’t 100% positive about, you need to develop a process for deciding when it's best to cut your losses and change course OR what deciding factors are going to help you continue moving forward.

And hey....if you've just been skimming through this article without actually listening to the podcast, now's the part where you need to click play because I'm sharing a SUPER personal story about why I really wanted to name this episode "Don't Wait Until Your Business Throws a Spoon at You." Trust me.....you want to listen ;)

We invest a lot into our businesses, just as we invest a lot into our families. We love what we create and usually feel a massive connection to the investments we've made. This is all normal and fine.

Just don’t feel let those feelings keep you stuck in patterns that aren't working out in your favor. Learn how to recognize the opportunity cost of what you're doing and how to cut your losses and move on to bigger, better things when it's time.

Episode Sponsor: Raising Your Business Raising Your Business is an 8-week self-guided course that walks you step-by-step through the 10-point path you need to follow in order to raise and nurture a truly successful business.

This program is perfect for you if you’ve started your business, but don’t feel like you are super clear on how you will structure your brand, programs, pricing, and content. If you know what you want, but don’t know how to get there, then this is a great fit!

If you want to know more about Raising Your Business, be sure to check out my newest live workshop, Your 10 Point Path to Raise a Successful Business, where I will walk you through the process to ensure you’re raising your business the right way. Save your spot today!

Connect with Dana * Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
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Money and personal finance is something that can make a lot of people's heads spin, and chances are you may be one of them! Today's guest is the amazing Jen Hemphill, a Motivational Money Coach, an AFC® (Accredited Financial Counselor) and host of the Her Money Matters Podcast.

Jen is super passionate about helping busy, ambitious women transform their finances from being overwhelming to bringing joy, simplicity, and confidence. When she's not talking money, she enjoys photography, coffee, chocolate, traveling, working out and spending time with her husband and two boys.

I just know you're going to love what she has to say, so go ahead and jump in below!

Listen + subscribe on iTunes //* Stitcher***

Jen's Boss Mom Journey Jen describes the start of her journey beginning back in 2000 when she married her husband, becoming a military spouse and living in the middle of nowhere.

Soon after, Jen recognized that it would be impossible to sustain career stability for herself, so she began brainstorming what she could do moving forward, also knowing she and her husband would soon begin growing their family.

“I wanted to have my cake and eat it too. I wanted to be at home with the kids, and I wanted to have a career.” (1:43)

When her oldest child was born a few years later, she made the decision to stop working (a difficult decision at the time as she earning more at her job than her husband).

Despite going from two incomes to one and bringing in substantially less income, she dove in, managed the money well and made it work (though she couldn't tell you how, now!)

Over time she became sought after by friends, family and others for financial advice as people saw the kind of lifestyle Jen and her family were able to live on their reduced income. And that's when the entrepreneurial bug bit.

“I realized that was really my calling, that was my strength - being able to teach people about personal finance.” (4:55)

What is Personal Finance Exactly? Jen explains that personal finance isn't just about budgeting, saving money, paying off debt, etc. It's ultimately about learning to become your own money expert over time.

There are so many wonderful money gurus out there to learn and glean from, and they give fantastic advice. But the problem is that we often tend to hold tightly to the one size fits all principles shared by these gurus and forget to tune into OUR needs and desires financially.

“The money experts out there are experts in money, but they’re not experts in you.” (6:19)

The backbone of Jen's business is empowering women to really learn how to become their own money expert by staying tuned into their wants and desires and being specific and intentional in setting and reaching their financial goals.

She encouraged women to look at things with a long-term, big picture perspective and have a holistic approach to how you handle your finances.

Keep it Simple & Do What Works The simplification of personal finance is something that can feel overwhelming and out of reach for a lot of people, which is why Jen is so passionate about keeping things as simple as possible.

She says that's "her thing," stating, "the simpler it gets, the better it is!"

We discuss the reality that complicated spreadsheets aren't the only way to go about managing your money, and the importance of figuring out the tools and systems that will actually work because you use them.

How to Budget & Save Realistically Jen's first bit of advice when I asked her about where to start from a practical standpoint with realistic budgeting, is to acknowledge the fact that, like you, your finances are a work in progress.

"I still mess up, and I'm transparent about that."

But don't let the setbacks, missteps and mistakes hold you back from moving forward and growing.

She says for most people, budgeting the fixed expenses is the easy part. It's the variable expenses that are harder to manage and get people overwhelmed to a point of just ignoring their financial planning instead of owning it.

Jen encourages us to be intentional about making decisions regarding how much money we will spend on things, breaking it down into consistent monthly numbers and then separating that money and treating it like bill money. Getting things automated would be even better!

When it comes to saving, you also need to treat that money like part of the bills. Come up with research rough estimates, and then break your total number down based on the number of months you'll need to save for something.

Get it automated by using something like a virtual envelope system, which will allow you to "set it and forget it" as you watch the money accumulate and you never have to worry about those variable (and sometimes unpredictable!) expenses.

Managing Family, Finance & Business When I asked Jen how she manages juggling all the things she does, her answer was:

“I ask myself, ‘How did I get myself into this?!” (28:49)

She goes on to share her struggle with prioritizing self care and has been actively trying to improve in that area of her life because she knows it makes a world of difference.

One of the biggest things she has worked through in recent years is learning to give herself permission and grace to not have to do it all and be perfect, advice that we could all stand to take to heart as the hardworking boss moms we are.

Referenced in the Show: * Ashley Shelley Budget Notebook * Eating Clean Cooking Dirty * Mint.com * PowerPay.org * Tonya Rineer

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: Trello Are you tired of trying (and feeling like you're failing) at juggling #allthethings in your life and business? I've totally been there, but the day I discovered Trello my life (and business!) completely changed - for the better!

To show you what I'm talking about, I've put together an epic FREE training on how exactly I use Trello to organize my life and business and manage my team like a total Boss Mom!

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PS: Did I mention it's totally free? The training AND Trello itself! #winning

Connect with Dana + Jen * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * Jen: Website / Facebook / Facebook Group / Twitter / Instagram

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
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A huge part of running a successful business and embracing your role as CEO of your business is learning how to become a good decision-maker. But let's be honest: knowing how to make the best decisions for both your business and your life can be super hard.

In this episode NJ and I are exploring a few thoughts and strategies for determining what things should get your "yes" and what things should get your "no" in business.

Listen + subscribe on iTunes //* Stitcher***

Specifically, we are diving into how you can best decide which opportunities you're going to pursue, and which opportunities you're not. NJ and I both have different internal default settings and varying strengths and weaknesses, so you're going to get a great, well-rounded perspective into this tricky subject!

Here are a few solid questions to help you in your decision-making process.

  1. Do you have the capacity? Knowing your capacity and bandwidth is SUPER important, because if you aren't honest with yourself and others in this area, you're going to consistently over-promise, under-deliver and overwork yourself at the expense of what matters most (typically your self care, your family, etc).

  2. Does it align with your business goals? You can't (and shouldn't!) say yes to everything, so be really clear about why you're saying yes. Does the opportunity you're considering make sense with regard to what your business goals are? Ask yourself three sub-questions here: What are my business goals? How would this opportunity support my goals? Will this opportunity set me back from meeting my goals in any way?

  3. Will it move your business forward? This stems from the last question about aligning with your goals. When you know what your goals are, then you can determine if the opportunities you're considering will significantly move your business forward in any way. At the very least, you don't want to set yourself back. Ideally, you want to save your "yes" for those opportunities that will really move you and your business forward.

  4. Does it fit within your schedule constraints? This is an obvious one, but we too often act like our schedules have no limitations (when really, the exact opposite is true and time after time we sacrifice things of great importance.) Consider whether your schedule can really accommodate the opportunities you're considering. What will the effect of saying yes have on you? What about your family? Others?

  5. Is the cost worth it? Determine how much it will cost to say yes to an opportunity, and work backwards to figure out whether the tradeoff will be worth it. Maybe something that has a high initial cost is worth it because of a beneficial long-term payout. But maybe it will just be a lot of money spent with nothing really substantial to show for it from an investment perspective. Be rational when considering whether something is worth investing your time, energy and finances in.

  6. Is it going to serve your position as an expert in your niche? You want to be strategic in everything you do and sometimes opportunities will arise that won't serve you and the platform you're trying to build for yourself. Think about how saying yes to something will position you to look to others. Will it improve people's perception of you or damage it?

  7. How will you be able to leverage it? Know with a decent amount of certainty the specifics of how you will leverage an opportunity long-term before you say yes. If you can't leverage something, it's probably not going to be worth your "yes."

Referenced in the Show: * Notting Hill * My Best Friend’s Wedding * Pretty Woman * Sing * Mommies Helping Mommies * She's Building Her Empire Live * Boss Mom Minis One-Day Workshop * Amazon Fresh

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
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Do you have a hard time stepping away or taking time off from your business? You are not alone my friend. As entrepreneurs we live very different lives from our traditionally employed counterparts, in that we are ultimately responsible for and affected by everything that happens with our businesses.

Woah, that's a lot of pressure, can I get an amen?! In this episode I'm sharing 3 things we can do as business owners to help combat the "separation anxiety" we often experience, so that we can move forward in continuing to grow our businesses without experiencing as much of the worry or stress that can go along with it.

Listen + subscribe on iTunes //* Stitcher***

I don't know about you, but I have personally had some experiences since becoming an entrepreneur where other people who aren't entrepreneurs just didn't "get" the way I am or the way my life works.

I've even been accused of working too much, not being able to step away from my business, being on my phone too much and not having healthy boundaries. (And yes, if you're wondering, those kinds of words do hurt).

Non-entrepreneurs often don’t get it. We live in a different world where the weight of all the things rest solely on us, as opposed to only being responsible for the execution of someone else’s vision. We can’t just clock out and forget about it because our tasks are done.

The reality is that, as business owners, we often wear all the hats. We are the CEO, the manager, the doer, etc. And that reality makes it really difficult to completely turn things off and step away.

When we have people and projects to manage in our business, and the accountability for those people and projects falls to us, there is a great level of ownership involved.....so it's no wonder why fear, worry and anxiety can often come into play.

Entrepreneurism is not just about doing what you love or what you’re passionate about, or finding your gift and monetizing it. Business is about making decisions and taking ownership of everything that means. THAT is what we signed up for. Which, by definition, is really darn scary.

If ever you feel like you're alone, I want you to remember that you. are. not. Even really successful people experience the same kind of intimidation about the weight of their level of ownership and accountability for the effects of their decisions.

To combat that scary feeling, successful people are intentional about surrounding themselves with people who get it AND who are sharp and give them greater confidence in their decision making.

In addition to surrounding yourself by other positive, encouraging, smart and successful entrepreneurs who understand the journey you're on and can help bolster your confidence as a business owner, you can also do the following 3 things to help stave off feelings of separation anxiety from your business.

  1. Know your deadlines I am a BIG fan of mapping out everything in your life and business on an annual calendar, because it requires you to make well-thought out and well-planed decisions for both your life and business for an entire year. It eliminates the element of surprise that can often contribute to feels of worry or anxiety. When you know what's coming next, you can more easily let the small things go because you're focused on the big pictures.

In addition to planning out your annual calendar, I strongly encourage you to revisit and reexamine it regularly. Make adjustments as you need to- nothing has to be permanently set in stone! The point is to make decisions about things before they come up, so you can rest easy and feel like you have more space for the unexpected things that really ARE out of your control.

If you don't feel confident in your ability to map your annual calendar out, find a person or resource that can help you get things nailed down. Find who or what you need for decisions support (my new webinar training Your 10 Point Path to Raising a Successful Business is all about this!)

  1. Know your business' different cries As business owners, just as with being moms, it's critical to learn the difference between our business' different signals or cries. There are usually two categories that most issues fall under: the urgent and the important. Usually we end up spending the most time on the urgent, those fires that constantly pop up needing put out right away. Typically the urgent isn't actually that important in the long run, but we spend most of our time there.

When we shift our focus to what's actually important, coupled with knowing what's coming next down the pipeline, we are better able to accomplish what we really need to without feeling the constant need to be a firefighter in our businesses. We want to live as much as possible in the place where things are important, but don’t feel urgent.

When something comes up in your business, ask yourself why it feels like a fire so you can determine if it actually is a fire that demands your attention. Can it wait? If so, make it wait! We waste time feeling like we have to be present all the time, doing whatever we can to put out all the fires that come up.

But just like we do a disservice to answering every little whimper our kids make, we do a disservice to our business by not teaching it and equipping it to resolve things on its own. Certain cries require an immediate response, and others don't. Learn the difference in your business.

  1. Be proud of yourself Have you ever heard of positive and negative emotional attractors? Did you know that it takes on average 5 positive experiences to outweigh the impact on 1 negative experience? That's crazy....but valuable information.

Taking time to regularly reflect on all you've accomplished, how far you've come and how hard you've worked can make a world of difference in your outlook. When we develop a practice of celebrating ourselves and our businesses, we become much less likely to focus on the negative things that inevitably arise in favor of remembering that, even though challenges will come, everything will be alright.

Tell yourself every day that everything will be okay. You and your business are going to survive until tomorrow. Nothing except the end of the world is ever the end of the world.

And just remember: there really is no such thing as work/life balance. BUT we can make decisions that helps us be decisive so we can avoid separation anxiety and just be good leaders, entrepreneurs, CEOs, etc.

Referenced in the Show: * Natalie Gingrich * 10 Point Path to Raising a Successful Business

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: Raising Your Business Raising Your Business is an 8-week self-guided course that walks you step-by-step through the 10-point path you need to follow in order to raise and nurture a truly successful business.

This program is perfect for you if you’ve started your business, but don’t feel like you are super clear on how you will structure your brand, programs, pricing, and content. If you know what you want, but don’t know how to get there, then this is a great fit!

If you want to know more about Raising Your Business, be sure to check out my newest live workshop, Your 10 Point Path to Raise a Successful Business, where I will walk you through the process to ensure you’re raising your business the right way. Save your spot today!

Connect with Dana * Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
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In this episode I am having an awesome conversation with author Liz O'Donnell about the realities working moms face in the world today trying to balance home life and work.

Liz is is the general manager of Double Forte, a PR and digital marketing firm, as well as the author of Mogul, Mom & Maid: The Balancing Act of the Modern Woman, a book that examines the impact women’s personal lives have on their careers and the ways business can support working women.

Tune in for some very candid discussion that will be eye-opening at the least, and more than likely have you cheering from your seat!

Listen + subscribe on iTunes //* Stitcher***

Liz's Boss Mom Journey Our conversation begins with Liz sharing a bit about her background, recounting that she always "wanted to want" to be a mother....but never actually wanted to. She felt like one day she may regret never having kids, but just didn't feel maternal.

Her husband was on board for not having any kids, and they went on their merry way as just a happily married couple.....until one day, he changed his mind! Liz got on board, got pregnant at age 35 and was shocked to discover she actually liked being a mom!

But, she also LOVED working (while her husband did not) so they came up with an arrangement they felt would work best for them: she would work full-time and he would be the stay-at-home dad.

As she developed and honed her skill set working in PR, social media and digital marketing, she was also doing the same in a few side ventures as well. In 2009 Liz started blogging, eventually wrote a book and recently shut down that original blog to start a new one called WorkingDaughter.com.

Now Liz's children are 12 and 14 and her husband is preparing to make his way back into the working world, but in the beginning when they were just figuring things out, everything looked a little different.

When she initially went back to work (after 10 weeks of maternity leave) her husband was still working so they had to juggle back and forth a little bit. She remembers finding a great daycare for her son, then getting laid off shortly after returning from maternity leave after having her daughter, which meant they would have to pull their son out of the daycare they loved and that he was thriving at.

It's experiences like these as a working mother that have fueled Liz's passion to examine and address the realities of working moms trying to balance it all in a culture that's not always been the easiest for working moms to navigate while having a real life.

The Path to Writing Her Book Liz shares that she had always wanted to be a writer, so it was no surprise (especially after being a blogger) that she eventually ended up sitting down to pen her own book.

She knew that she had to write the book she did because of the things she had experienced as a working mom, and how widespread an issue the disparity between life for working moms and life for working dads had become.

She shares that there is countless data that shows women are still doing 40-60% more housework and childcare in the home, regardless of who's working.

“Nobody’s talking about this to the level that I want to talk about it.” (8:02)

We discuss how in our culture the public school system still operates under the assumption that there will be a parent at home during the day, and 9 times out of 10 if there is an emergency or need of some kind they default to reaching out to the mom first.

This is just one example, she says, of how women often get the short end of the stick when it comes to work/life balance and validation of their vocational status.

She also talks about the reality that, while women are often pulling more weight in terms of all the things they juggle between work and home life, it's painful and uncomfortable to feel upset or resentful at your spouse because most aren't bad people.....they've just grown up in a culture that has conditioned them to perceive and expect things to be a certain way.

Especially when there are often more variables at play than just one. Case in point: what Liz calls "maternal gatekeeping" which is where moms habitually jump in even when their partners are trying to be more involved and take ownership of responsibilities within the home, because they constantly feel like they could do a better job.

From Liz's perspective, we live in a society where most work cultures that expect you to check your "real life" at the door in the name of professionalism....which often hurts working moms in a different way than their working counterparts.

“I think what we really need is not just work/life policies, but we need work/life cultures, and they’re two different things.” (24:42)

Continuing the Journey Since writing her book, she has shifted her focus a bit in starting her new blog and working on her new book that is about recognizing that there are 44 million people in this country giving unpaid elder care support (to parents, grandparents, etc).

Liz states that, as a culture, we need to solve the issue of work/life balance for everyone regardless of what their unique circumstances are (being parents, being elder caregivers, etc).

She proposes the introduction of a "don't ask, don't tell" policy in the workplace, which would enable you to excel at your job, while being able to take the time away from work to handle things in your personal life without being interrogated or made to feel like your job has to come before your personal obligations to your family.

“We’re not expected to be humans at work, we’re expected to be professional!” (31:09)

But the reality as moms and/or elder care givers is that we are all the things, all the time and shouldn't constantly be expected to take hats off in order to put other ones on.

What Women Can Do to Make Better Spaces for Themselves In addition to advocating and championing policies like "don't ask, don't tell" in the workplace, Liz also suggests that women actively take care regarding their attitudes toward men.

She talks about how it can be easy to be resentful or angry at men across the board, but the reality is that if anything is going to change in our society, it will require the support and involvement of men.....and many men aren't trying to propagate these issues on purpose, so there should be a modicum of grace extended their way.

Liz also encourages women to constantly assess whether they are in a good space that is working for them, or if they're regularly having to give up too much of themselves and sacrifice their personal lives on the alter of their work lives.

“You don’t want to see women suffering and sacrificing themselves through the whole experience.” (37:33)

One of her favorite sayings is to "Put down the mop!" which she says means finding the things in your life that you can let go and move on from, because at the end of the day they don't actually matter that much!

Let go of the drive to prove to other people that you love your kids, or that your house is always neat and tidy, and so on. At the end of the day your only obligation is to stay true to yourself and figure out what works best for you and your family.....so let everything else go!

Referenced in the Show: * Mogul, Mom & Maid: The Balancing Act of the Modern Woman * Lean In * Liz-ODonnell.com * WorkingDaughter.com * Working Daughter FB Group * Finding Balance as a Working Daughter Worksheet * She Starts * Double Forte * TaskRabbit

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: Adoption STAR The adoption process can often be confusing and frustrating. Adoption STAR offers support, knowledge, assistance, and most importantly, personalized attention, to make this process easier. Clients of Adoption STAR are pleasantly surprised that their adoption journey is one filled with education, individual choices and compassion.

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The agency offers consultation, counseling, educational classes, a resource library, home studies, updates, post-placement, post-adoption support, expectant parent, birth parent and adoptive parent counseling, child placements and so much more.

Begin your adoption journey today by clicking here to request your free information packet!

Connect with Dana * Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
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As busy moms and entrepreneurs the thought of ever having to step outside of our regular lives or businesses can seem pretty impossible at times. But the reality is, we NEED to give ourselves space away from normal life and business to reset, get refreshed and live a little!

In preparation for a busy several weeks of travel coming up for me, I am hopping into this episode with NJ to discuss all the ways we as boss moms can prepare our businesses for travel so that you can have a leg up next time you have somewhere to go!

Listen + subscribe on iTunes //* Stitcher***

The biggest thing to think about when it comes to preparing your business for travel is how you can not only prepare for the time you'll be away, but also for your return. There is nothing worse than letting things get backlogged so you end up having to work when you weren't planning to, letting things fall through the cracks, OR having a great time away, but having to jump back into chaos immediately upon returning.

Here are a few of our best tips that will help set you and your business up for success the next time you travel!

  1. Create space in your calendar During the weeks leading up to a trip or vacation you want to be proactive about how you'll be spending your time before traveling. Pull your calendar out and identify what things can be taken off and what you'll need to say no to in order to create space for you to make the necessary preparations for leaving your business. Get your ducks in a row little by little leading up to your trip and you won't feel like a crazy minute trying to get everything figured out right as you're heading out the door!

  2. Work IN your business instead of ON your business. More than likely it will be in your best interest to focus on the inner workings of your business and stay in "create & sustain" mode versus focusing on business growth and adding high level things to your plate right before traveling. Because honestly, who needs that extra stress? Be intentional about taking care of the things inside your house versus the things outside (you can do that when you get back!)

  3. Determine if you will work while you travel. Sometimes there will be instances where traveling provides you the perfect opportunity to work on things in your business that you wouldn't normally get to in regular life. Other times there are things you will have to do while you're gone, such as checking into a Facebook group that you run or hopping on the phone for client calls. But there are other times (ie: vacation) where you won't want to (and shouldn't!) touch a phone or computer. Figure these things out in advance. Decide what you will and won't do, and prepare yourself and your business to accommodate that decision.

  4. Get your automation systems in place. Automation is a beautiful, beautiful thing for us busy mom entrepreneurs on a normal basis, but it's especially amazing during times of travel. Figure out what can be automated while you're away and do the work to get those systems in place and running so you don't have to even think about it until you return.

  5. Clearly define roles & operations information to your team. If your business is to the point where you have a team of people supporting you, make sure to prepare them for your absence and set them up for success while you're gone. Clearly define who will be responsible for what, make sure they have what they need, and make sure they have access to everything they'll need access to (including you, in cases of emergency!) Pro tip: don't try to micromanage and allow your team members to own their roles.

While we can't promise that if you do all these things that your life, business and trip will go off without a hitch, we can guarantee that it will be a whole lot easier than if you didn't prepare in advance ;)

Referenced in the Show: * ThredUp * Lilah Higgins, The Higgins Creative * Natalie Gingrich * Boss Mom Minis * Raising Your Business Webinar * Kelsey Murphy * Pat Flynn * Danielle Roberts * Boss Mom Feature in INC.com * 50 Shades Darker * Sparkle. Hustle. Grow.

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: The Biz Chix Podcast BizChix.com encourages, educates, and promotes entrepreneurial women with educational content and training, a community support system, masterminding, coaching, and events.

Natalie Eckdahl, MBA, is a business coach, professional facilitator, keynote speaker and host of the Biz Chix Podcast which iTunes featured as a top New Business Podcast in March 2014.

You can listen to the podcast here.

Connect with Dana & NJ * Dana: Instagram / Boss Mom Facebook Community (her total happy place) * NJ : Website / Instagram (her total happy place)

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
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Ok, first I want to make sure to give you fair warning before you dive into this episode: I totally recorded it in the front seat of my car sitting in my garage because my brother is visiting from out of town and he is upstairs with my kids building forts and causing chaos (as all uncles should do with their nieces & nephews!)

So, let's talk quizzes! Quizzes have become pretty popular over the years and can be excellent tools for business owners to really get people engaged with what they're doing. In this episode I'm diving into what the basic function of quizzes is, how to go about brainstorming your next quiz and how to then actually create it (all of which can feel overwhelming and daunting at first!)

Listen + subscribe on iTunes //* Stitcher***

If you don't know my personal background, I actually used to build behavior modification courseware in Corporate America that included things like surveys, quizzes, etc. Now I want to share the knowledge and expertise I gained in that role to help walk you through implementing these powerful tools in your own business! (I promise, it's really not so hard!)

There are three primary questions that most people ask themselves when they decide to create a quiz:

  1. What kind of quiz should I build?
  2. What is the point behind my quiz?
  3. How am I actually going to make my quiz?

Let's explore each question and I'll give you some practical, actionable tips for moving forward in creating your very own quiz.

Phase 1: Brainstorming Many people often decide that they are going to create a quiz and get hung up on trying to first decide on a title. I'm here to tell you that starting with the title will probably make your life way harder than it has to be. Instead, I recommend starting with the end in mind.

First, begin by deciding what you want the outcome to be. Reverse engineer your way through brainstorming the why and the what behind your quiz. Ultimately you want your quiz to draw people in, keep them engaged and clearly illustrate for them why they need whatever you're offering in their life.

Upon completing the quiz they should experience an "aha" moment that directs them straight to your opt-in, which is the "first date" part of your free to paid journey.

Second, break down your end result into categories and questions. Think about what you'll be leading your people to and how what you're offering can apply to different kinds of people. Use the categories you decide on to determine the kind of information you need to gather from them in the form of quiz questions.

Brainstorm as many questions as you can think of that might help you get them to that "aha" moment, and then narrow your list down to the most important, relevant and helpful questions.

Third, put your end result, categories and questions together to brainstorm some possible titles for your quiz. Again, brainstorm as many as you can think of! Brainstorming isn't about getting it all perfect - it's about getting it all out!

Narrow your list down to three different options, then take them to your community and have them vote on their favorite (and share WHY it's their favorite!)

Phase 2: Building The next part is all about figuring out how to build your quiz. This part can also really trip people up because they get stuck on figuring out the best tools to use to execute.

There are several things out there that you could use, but my personal favorite and recommendation is Interact.

When you are building your quiz, I want you to consider a few key things:

  1. Where can you include pictures in your quiz to keep things fun and exciting
  2. Will you require quiz takers to input their email address to receive their results or not
  3. Make sure you aren't building it alone!

When it comes to quizzes, you want to remember that your strategy is all about enticing people, drawing them in and keeping them engaged so they feel good about the time they spent taking your quiz.

Including pictures (specifically as answer choices!) can make a big difference in how they experience taking your quiz.

Now you need to decide where you want to ask for people's email addresses. I'm sure you've seen some quizzes require an email address to receive your results, which can definitely work.

However, my personal opinion is that it's more powerful to be generous up front by giving them their results right away and then seamlessly leading them to your opt-in when delivering their results. By providing an opt-in offering that perfectly aligns with the quiz result they've received, they'll feel personally connected to (and excited about!) giving you an email address in exchange for your opt-in.

Lastly, make sure you aren't building things in your business alone! Clarity comes in the building phase, and greater clarity comes from brainstorming and hashing things out with other people. Be sure to engage with your community and let them help you make decisions as you build not only your quizzes, but all content.

Referenced in the Show: * Interact * Trello Training * Boss Moms FB Group

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: Kerstin Pressler

Kerstin Pressler is a fine artist and mentor to creatives who believes that anyone can make a living out of their passions just as she has done. In 2013 she founded the Biz School for Creatives, where she provides the tools, structures, techniques and strategies creative entrepreneurs need to succeed.

She also LOVES all you fabulous Boss Moms, which is why she has put together a special FREE website checklist just for you, to help you make sure your website is really serving you and your business in the best light.

You can click here to access that checklist for free AND, if after checking out any of her artwork, coursework, jewelry, etc you see something you like, be sure to use code BOSSMOM at checkout for 20% off!

Connect with Dana: Instagram // Facebook // Facebook Community

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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In this episode I am hanging out with Maria Dismondy, an award-winning children's book author who is passionate about inspiring lives through her poignant stories about topics challenging today’s modern child.

Maria’s background in early education and commitment to teach the importance of character building enables her to touch lives the world over while touring as a public speaker in schools, community forums, and at national conferences.

When Maria isn’t writing, she can be found embarking on adventures throughout southeast Michigan and beyond, where she lives with her husband and three book-loving children.

Tune in to hear us discuss her journey to becoming an author and building a thriving business (and family!) while following her passions.

Listen + subscribe on iTunes //* Stitcher***

Maria's Boss Mom Story As we dive in, Maria shares that she never actually intended to be an entrepreneur. Growing up she wanted to be a teacher and a mom - both dreams she would later go on to fulfill!!

To both her and everyone around her it was quite a shock when she made the decision to leave teaching and pursue writing her children's books. But the decision was fueled by both a passion to fulfill a need that she saw, and do what made sense for her growing family.

"I felt like there was a problem, that we were lacking children’s literature with realistic kids - real characters that kids could relate to with real world problems.” (3:36)

So, Maria wrote her first book Spaghetti in a Hot Dog Bun, and a few weeks later she got pregnant with her first baby!

After her book came out and her daughter was born, she went down to teaching part-time, and didn't have much of a plan beyond that. One year turned into two, and eventually she realized that she wanted more time to pour into both her growing family, and her growing business (which she was LOVING!)

“It wasn't just writing books, but spreading these amazing messages to children and families.” (4:10)

A Day in the Life.... When I asked Maria what her day-to-day life as an author, publisher and mom looked like, she shared that it didn't look like what most people would think.

“Being a writer you would think that I would spend my days writing and I don’t!” (4:30)

As a work-at-home mom to three kids (ages 2, 5 and 7) her days start early so she can get some good creative work time in, as well as some self care.

She also books around 75 speaking engagements per year, but most all of them are local as she has made the decision not to travel away from her family if she can help it.

Maria also describes that every day is a journey to just figure out what works best in that season.

“I didn’t plan for any of it, and Dana I am a planner so when baby #3 came along surprisingly (and was due on Christmas Day!) I thought, ‘This is a sign from the universe that, Maria you don’t get to plan your life and it doesn’t go accordingly1" (7:25)

The Importance of Outsourcing & Delegation Having three kids was a complete game changer for Maria and her family - one she describes as sending her into complete overwhelm.

“I just said things have to change, I cannot do it all. I need to delegate and outsource things.” (8:13)

And so, she did just that! They hired help both inside the home and in her business, which she says has made a world of difference, though it was difficult for her to let things go at first.

On Kicking Mom Guilt to the Curb Our discussion took a great turn as we explored the differences between moms and dads, and how moms often seem more inclined to feel guilty about things that don't tend to ultimately matter as much.

I share how the "put-together" moms at daycare made me feel especially un-put-together until I realized the freedom that I have because I don't have to show up to a job and instead get to spend the morning playing with my kids.

Maria on the other hand, is one of those moms who is put together first thing in the morning - because it's important to her! And also her only real chance during the day to make sure getting ready happens.

It's all about figuring out what matters and what works for you.

“We are so quick to compare ourselves to other people without knowing the whole story, and that’s hard. I wish we didn’t put that on ourselves.” (12:43)

Building a Business as an Author After Maria's first book was released in 2008 she was asked to do a few speaking engagements, which she quickly realized she loved.

She then decided to spend time building her speaking career to allow her the time and space to write more books.

“I felt like every additional book added credibility to my speaking platform.” (13:48)

Another big point she shared is that marketing is a really key component to building a business as an author.

“A huge part, about 75%, of what I do is marketing in a non-sales and very authentic way trying to get my messages out there so that people do want to hear me speak and do want to bring my books into their homes.” (14:57)

We discuss the ramifications of publishing traditionally (which she did with her first book) versus self-publishing (which she does now, for both herself and other authors through her publishing house Cardinal Rule Press).

She shares that in addition to writing and speaking, she began consulting for other aspiring authors, but she didn't completely love the process of consulting, so creating a course to impart her knowledge instead.

“I want to educate other published authors on how they can use their platform to market their messages.” (16:23)

And - Maria is a BIG believer in anyone being able to write the stories that matter to them. She says she often has people suggest book topics to her, but believes that any person who has a story in mind should be the one to write it themselves!

“When you have the personal experience and the passion for that topic that will drive your business and that will make you all the more successful because you have passion behind the idea.” (24:06)

On Dealing with Overwhelm Towards the end of our conversation we dig deep into the realities of being a boss mom and discuss what Maria does to deal with the inevitable overwhelm we all experience at times.

She shares that exercise, meal planning, making lists and putting everything into ONE calendar are what keep life afloat for her, and she's really had to figure out what tools work well.

We compare different organization tools like Asana, Trello and Bootcamp and how different platforms work better for different people, so it's important to figure out which is best for YOU.

“Don’t give up! If one doesn’t work, try a different one.” (30:22)

Referenced in the Show: * Spaghetti in a Hot Dog Bun * New Book: The Jelly Donut Difference * Cardinal Rule Press * Publishing Services & Courses * Createspace * Asana * Trello * Eating Clean, Cooking Dirty * Find Maria on Instagram

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: Adoption STAR The adoption process can often be confusing and frustrating. Adoption STAR offers support, knowledge, assistance, and most importantly, personalized attention, to make this process easier. Clients of Adoption STAR are pleasantly surprised that their adoption journey is one filled with education, individual choices and compassion.

Adoption STAR’s international programs are open to residents of New York State, Ohio and Florida. Adoptive couples or singles who wish to adopt domestically with Adoption STAR are eligible if they reside in New York State, Florida, or Ohio. Adoption STAR is also Connecticut and Illinois Approved. In addition, each year a a few applicants outside of these areas are considered for the domestic program.

The agency offers consultation, counseling, educational classes, a resource library, home studies, updates, post-placement, post-adoption support, expectant parent, birth parent and adoptive parent counseling, child placements and so much more.

Begin your adoption journey today by clicking here to request your free information packet!

Connect with Dana: Instagram // Facebook // Facebook Community

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

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  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
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In case you hadn't noticed, online courses have become all the rage in the last few years. Seriously - you can find a course online for just about ANYTHING.

While there are tons of benefits to being able to find quality information and training on pretty much any subject you want, when it comes to choosing courses as investments into your business there are definitely things you want to consider before pulling the trigger.

In this episode we are chatting about best practices when it comes to buying courses and then how to actually leverage them once you have purchased. Because no one likes wasting time or money, right?!

  1. Don't get caught up in the hype. Oftentimes affiliate marketing will play a big role in the overall marketing strategy of course launches and how it can be easy to get sucked up into the hype course affiliates are putting out there. It's important to "vet" your sources and try to determine if they genuinely love the course....or if they're just greedy and in it for a payday.

  2. Research the course creator - do your due diligence! These days anyone can make a course about anything - you don't need a degree in rocket science to put together some slides with Wikipedia'd information and upload it to an online platform to sell. When you discover a course you are interested in, do your due diligence in terms of properly vetting the course creator. Ask yourself, "Do I trust this person? Do they have the chops to teach me x, y and z?" Evaluate the actual reasons you have for why this person is the right person to teach you what you're wanting to know. Do you research and sell it to yourself.

  3. Determine if the course will actually be worth your time. Many business owners when they're just starting out try to learn and do #allthethings because they don't want to outsource tasks until they feel financially capable of taking that step. Learning how to do #allthethings via courses seems like a good starting point - and often times, it is! But you have to consider the very real possibility that there are some things you just shouldn't spend your time doing because they will never fall in line with your gifts and will actually continue to waste your time rather than make your time more profitable.

  4. Determine if your business really requires this skill or information. It can be easy to think that your business needs #allthethings in order to be successful in the online space....but that's hardly ever true. There are tons of different approaches and strategies and tools out there that can help you grow your business....but you won't need all of them, only the ones that are right for you and your business. Don't just invest in a course because you think you need to.

  5. Identify your "course personality." Not all course takers are created equally! Typically there are two types of course takers: the "Doers" and the "Thinkers." The Doers just want to get in, zero in on the parts that they want, devour them and then act on what they learned. The Thinkers want to go through systematically and thoroughly consume all the information so they can fully own it and then implement. Some courses are laid out to accommodate both types of people. Some are not. You don't want to get stuck with a course that isn't in a format that will be conducive to your course personality type. If you aren't sure, reach out to the course creator to ask!

  6. Assess whether the course aligns with your business goals. Sometimes a course will seem like a good idea, but when you actually stop to think about it, maybe it's not the right time in your business to focus on whatever that course topic is. You need to make decisions in your business surrounding what you should be focusing on now. Ask yourself, "Will this course help me move me toward my current business goals or slow me down?"

  7. Assess whether the course aligns with your calendar. The reality is that time is not an unlimited resource and even if we desperately want to be able to take a course that seems valuable, our calendar and schedule may simply not allow it. Be honest with yourself about the time you have and make decisions accordingly.

  8. Recognize that you will have to do the work. Magic doesn't just suddenly happen the moment you hit the "buy" button and enroll in a course. Think of it like a college class. The professor will show up and impart his information to you, but you have to show up and do the work to actually get anything out of it.

  9. Know what you want to get out of it before you buy Speaking of getting what you want out the course.....you'll want to know what exactly it is that you want to get out of it BEFORE you buy. Lay it out for yourself. What will this course help you accomplish in terms of moving your business forward? Is the primary focus to learn a skill? How will that skill help your business? What do you want it to gain you? Do you want more clients at the end? More confidence? More leads? Know what you want so you can stay focused as you move through the course.

  10. Plan to follow through Too often people get jazzed about a new course, sign up.....and then let it sit there taking up space on the internet instead of in their brain or business. If you're going to be decisive in taking action to purchase a course, follow it up with blocking out time in your calendar to actually complete the course. Set yourself up for success the moment you purchase. The longer you wait, the less likely you are to actually leverage your investment.

Referenced in the Show: * Dawn Marrs, Marrs Marketing * Raising Your Business * Boss Mom Academy * Marie Forleo's B School * Stacy Tuschl * Kelsey Van Kirk

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: The Biz Chix Podcast BizChix.com encourages, educates, and promotes entrepreneurial women with educational content and training, a community support system, masterminding, coaching, and events.

Natalie Eckdahl, MBA, is a business coach, professional facilitator, keynote speaker and host of the Biz Chix Podcast which iTunes featured as a top New Business Podcast in March 2014.

You can listen to the podcast here.

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
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A harsh reality of being a business owner is that there will be those unavoidable times when you receive negative feedback. It happens to the best of us! Seriously.

In this episode I want to get super real with you by sharing some of my own experiences with receiving negative feedback, as well as a few steps I think you should take when you inevitably experience negative feedback yourself.

Sidenote: This episode is going to be short, sweet and to the point because life is a crazy, beautiful, sometimes unpredictable thing and it is always better when we learn to just go with it. Confession? Things have been a little crazy around here trying to catch up after the Boss Mom Retreat and I just found out my brother is coming into town to hang out with us, which means.....I've gotta get it together!

Anyway, go ahead and dig in so that hopefully this will help next time you encounter negative feedback in your own life.

Listen + subscribe on iTunes //* Stitcher***

  1. Give people space to feel what they feel Everybody has a right to their negative feedback. Nobody is going to be happy with everything you do all the time. Sometimes their feedback will make sense to you, and other times it won't. But bottom line: people have a right to experience the feelings that they do, and it's our responsibility to give them that space.

We never know what is going on behind the scenes in peoples' lives. Maybe on one day a certain thing wouldn't bother them, but on a different day, amidst different circumstances, that same thing hits them the wrong way.

It's normal to get angry, upset, defeated and want to throw your hands up and cry. There is a flood of emotions that comes with receiving negative feedback because we feel attacked - even if everything the other person is saying is true!

In those moments, take a deep breath and remember that everyone has a right to feel however they feel - the other person, and you! The important thing is to give both the other person and yourself the space to feel those feelings before moving into a place of reaction.

Take a step back, go for a walk around the block and give yourself space as you let that person's voice be heard. Oftentimes what they need most is just to be heard.

  1. Be honest and recognize what you can change The reality is, sometimes there will be times when you receive negative feedback from a place of truth. When that kind of feedback finds its way to you, take a good look inside yourself and try to recognize what, if anything, is valid in what the other person has expressed.

Oftentimes when we get negative feedback we tend to want to dismiss it and get angry or defensive. Remember: no one is perfect! You're not going to get everything right all the time, and you shouldn't expect that you won't ever mess up.

So ask yourself honestly if you dropped the ball in some way - if there was something you did that you could have done better, handled better or phrased better. Don't let feelings of indignation or pride stand in the way of your own personal growth.

Negative feedback provides you the opportunity to recognize where you have room to grow and courageously step into that. When you own that, you can move forward and make things better.

  1. Call someone who loves you and let them love you Let's be real....even if we understand the reason behind why negative feedback came our way, and even if we want to make things right, it can be really hard to actually fix or address anything positively when you're an emotional mess yourself.

My favorite thing to do when I'm emotionally reeling after receiving negative feedback? Call someone who really loves you, let them know you need some extra loving, and then let them fill you back up with love. Choose someone you know can and will give you what your soul needs in that moment. Choose someone who you will believe - not someone your brain will tell you has to love you by default (a parent, husband, etc).

Love is an incredibly powerful thing, and when you make it a priority to care for yourself by inviting someone in to refresh you and fill you back up, you can be empowered to go back and address the negative feedback from a good place.

Confession? I had a really bad day recently and the feedback I got on this day was pretty much all true. I’d been really overwhelmed since the Boss Mom Retreat trying to get everything done - and not being able to get it all done.

In a few instances this has actually damaged my ability to deliver on some of my promises, which totally and completely eats me up inside. Even though I desperately wanted to do whatever I could to make things better, the reality was that the feedback hurt and made it difficult to actually get in there and fix what needed fixing.

I, along with you and every other business owner that has ever existed, doubt myself and whether I'm really doing something meaningful and worthwhile. Don't ever think you're alone when you experience the same thing yourself.

Instead, get vulnerable, share where you're at with people who love you, and do your best to not let those feelings keep you stuck or get in your way. Feel those feelings, express them, get refreshed and move forward. Let it be your fuel to make things happen.

Remember that just because you run a business that works, doesn’t mean everything is going to work all the time. You will make mistakes, and people won't be happy with you all the time. People will ask for refunds, you will let people down, and you'll let yourself down. It's all part of the gig.

But, when those times happen, remember to give everyone space to feel what they feel, recognize what you can do to make things better and call someone who loves you and let them fill you up with love.

You've GOT THIS. Now go on and keep doing amazing things in this world, you beautiful Boss Mom, you.

Referenced in the Show: * Liz Thompson // Slaying the Enemies of Good Writing * Episode 171: How to Write a Book & Be a Stepmom with Liz Thompson * Natalie Gingrich // More Mom Movement

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: Raising Your Business Raising Your Business is an 8-week self-guided course that walks you step-by-step through the 10-point path you need to follow in order to raise and nurture a truly successful business.

This program is perfect for you if you've started your business, but don’t feel like you are super clear on how you will structure your brand, programs, pricing, and content. If you know what you want, but don’t know how to get there, then this is a great fit!

If you want to know more about Raising Your Business, be sure to check out Dana's newest live workshop, Your 10 Point Path to Raise a Successful Business, where she will walk you through the process to ensure you're raising your business the right way. Save your spot today!

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
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In this episode Dana is chatting with Racheal Cook, a green smoothie enthusiast, restorative yoga advocate, and award winning business strategist who believes entrepreneurs can grow their dream business while living their dream life, right now.

Since launching TheYogipreneur.com in 2008 and RachealCook.com in 2014, she’s built two multiple six-figure businesses inspiring over 20,000 entrepreneurs around the world to create profitable, sustainable businesses they can be proud of, all while navigating the beautiful chaos of raising three kids with her husband Jameson.

Tune in to hear them discuss Racheal's journey through entrepreneurship and motherhood, how she's navigated creating a sustainably profitable business herself, and how she works to help other business owners do the same!

Racheal's Journey “My journey of being an entrepreneur and a mom kind of happened simultaneously, without meaning to.” (1:55)

Racheal started her career in financial consulting after receiving her MBA in college. She was newly married and working 75 hours per week which meant she only got to see her husband on Sundays (and even then she was basically passed out from exhaustion!)

Three years in, she found herself completely burned out and ready for a change.

“It got to the point where I was burning out and I was looking around going ‘Ok, we’re newly married, we want to start a family….how is this going to happen?! I can’t do that if I’m working like this, it’s just not going to work for me.’ It just wasn’t the life I wanted.” (2:29)

So, she left her career and decided to take a 3 month sabbatical to figure everything out.

“I really had no idea what I was going to do for my career, but I knew that I wanted to start a family, knew that I actually wanted to have a marriage and not just see him on Sundays when I was actually conscious.” (3:14)

What Happened Next At that time she'd been seeing a yoga instructor almost daily to get her health back on track and recover from the burnout she'd experienced.

Her yoga instructor knew the situation she was in and expressed her need for help running her business. She was struggling with her business model and needed the kind of strategy and expertise Racheal had to offer.

“It never had occurred to me to that point to work with really small businesses - like solo entrepreneur businesses where it’s just one person.” (3:50)

All of Racheal's former experience had been with working startups or what were considered to be small businesses, but really had anywhere from 50-100 employees. She realized there was an opportunity to market and share her skills with smaller, solopreneur businesses.

She began working with that first client, got a website set up, officially "started" her business and worked mostly one-on-one by referral....then she got pregnant!

Life as a Boss Mom Just six months after starting her business Racheal discovered that she was pregnant for the first time, and a month after that she learned she would be having twins!

After her doctor told her that she would need to be placed on bedrest, Racheal had some decisions to make about how she would continue running her business.

“Ok, I’ve got to figure something out here if I’m going to be on bedrest and then have to take care of two tiny people. How is this even going to work?!” (5:03)

At that time (around 2009) business was just beginning to really take off online and she recognized the opportunities there were to leverage her skills and technology in the online space.

“It’s been amazing to work with people online because now I’ve got clients all over the world, which I never imagined, and I’m able to do it while I’m home with my 3 little people.” (6:34)

Racheal and Dana discuss the many benefits of being a work-at-home mom, like being able to still get work done and be productive even if you're home, in your pajamas taking care of sick babies!

Racheal also mentions that she grew up with two entrepreneurial parents and she remembers that there was a lot of shuffling back and forth with scheduling, trying to find babysitters, and making sure everyone was where they needed to be, doing what they needed to do.

“The nice thing about this business model that I’ve set up for myself is, I’m able to shut things down at 2:30 and go pick the kids up off the bus and there’s no question about who needs to shuttle kids around because I’m available and it’s really, really flexible.” (9:55)

Infusing Your Passions & Gifts into a Focused Business Model Now Racheal provides business growth strategy for consumer-facing small health & wellness businesses. She is passionate about working to restructure her clients' businesses to work efficiently and sustainably in a way that benefits both the business owner and the clients.

“Suddenly the value just shoots through the roof and now they’re able to work so much more efficiently, and work less, which is what they all really want. They can work less, earn more and get a life!” (12:22)

Dana and Racheal discuss how many people seem lost when it comes to really knowing what their business model even is, and how people often get stuck on the first superficial level without going deeper.

Questions business owners need to ask themselves are, "What am I offering? How am I going to sell it? What's my marketing strategy? What's the big picture and how does it all fit together? Are all the pieces of my business supporting my end goal, as well as serving my clients?"

Dana suggests that business owners are sometimes afraid of digging deep to really get to the meat of what their business should look like. She thinks brainstorming for your business should be tumultuous and uncomfortable (like a storm) or you’re not going deep enough.

They also discuss the common practice of basing your business model on what others in your industry are already doing.

“The problem is, they don’t know if that’s going to work for them, if that’s actually going to pay the rent for the space they have, they don’t know what’s happening behind the scenes.” (15:41)

This is why it's so important to build a solid foundation yourself, based on your unique passions, gifts and goals for both your life and business.

Navigating Seasons of Transition After a few years of running a launch-based business model that worked well, but was running her ragged, Racheal recognized that it was time to make some adjustments.

“It is so time and energy intensive that it’s like you disappear from your life for a solid month. I wish I could say there was an easier way around it. (20:03)

She has since moved away from a launch-based model toward an evergreen model, which has helped her create sustainability for the season of life she's in with her family. She and her husband also worked really hard to map everything out so they could bring him home from his job during that season.

When it comes to knowing when and how to navigate seasons of transition in your life and business, Racheal recommends to keep things simple, and take everything one step at a time. Don't rush it!

“We took our time, we planned it out, we really wanted to make sure our ducks were in a row.” (37:05)

Staying Focused & Consistent Racheal also shares that she is a big believer in slow, steady, well-thought out consistency being the key to making things happen sustainably in business. It's common for business owners to want to move quickly - especially in the online space, always trying to create something new or launch something new, one thing after the next, after the next.

“I think a lot of people overcomplicate launching and creating because they think they need something new all the time, and I’m like ‘No you don’t! You need one awesome program, you need one awesome offering, one system that you can rinse and repeat because you’ll make it better, your clients will get better results, and it’ll be easy for you to continue to duplicate it and run it again and again.” (41:31)

Dana and Racheal agree that beginning by working with clients one-on-one can really help business owners figure out what their main core offering should be. After working with several clients, you're in a great position to move forward in leveraging a proven system you've created that has worked with your one-on-one clients.

“Take your time! You don’t have to rush because if you rush to throw something out there hoping that it’s going to be the magical launch, chances are you’re going to be pretty disappointed on the other end.” (44:44)

If you can get results for people one-on-one and you have a process and a journey that you take people on, you’ve got something that will really work long-term.

Referenced in the Show: * TheYogipreneur.com * RachealCook.com * Sweet Spot Strategy * Your Business Sweet Spot: Simplify Your Business. Amplify Your Results. * Find Racheal on Facebook * Find Racheal on Instagram * The Boss Mom Academy

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: Adoption STAR The adoption process can often be confusing and frustrating. Adoption STAR offers support, knowledge, assistance, and most importantly, personalized attention, to make this process easier. Clients of Adoption STAR are pleasantly surprised that their adoption journey is one filled with education, individual choices and compassion.

Adoption STAR’s international programs are open to residents of New York State, Ohio and Florida. Adoptive couples or singles who wish to adopt domestically with Adoption STAR are eligible if they reside in New York State, Florida, or Ohio. Adoption STAR is also Connecticut and Illinois Approved. In addition, each year a a few applicants outside of these areas are considered for the domestic program.

The agency offers consultation, counseling, educational classes, a resource library, home studies, updates, post-placement, post-adoption support, expectant parent, birth parent and adoptive parent counseling, child placements and so much more.

Begin your adoption journey today by clicking here to request your free information packet!

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Let’s get real: running a home and running a business at the same time is really hard. What do you do when you’re the captain at the helm of both, and you start feeling like you’re going under?

In this episode Dana and NJ are exploring their strengths and struggles when it comes to running their homes while running businesses, and you’ll hear them share some practical strategies that you can steal from the world of business and apply to how you run your home.

Listen + subscribe on iTunes //* Stitcher***

Staring at the wide space between where you are now and where you want to be in terms of how you’re running your home can be completely daunting. So, here are some practical ideas and ways to shift your approach and begin tackling things step-by-step.

Assess the Situation You can’t figure out how to get to your destination if you don’t know where you are to begin with! Take a few minutes to brain dump out a huge master list of all the things you do in a day, from morning to night. Then, assess what areas you feel like you have under control and what areas you’re really struggling in, then you can begin tackling each area of struggle one at a time. Remember: you can’t change everything all at once, but you can significantly improve things by focusing on one area at a time and building out from there.

Establish & Communicate Expectations Just as employees perform best when their job description and responsibilities are clearly outlined, children (and people in general) thrive when they know what is expected of them. If you find that your family often operates in a state of chaos, consider whether or not you’ve clearly outlined everyone’s “roles and goals,” as NJ suggests.

Figure out how each person thrives best, and what the family needs as a whole to operate as optimally as possible. Make sure that each person’s role within the family is clearly defined, as well as the goals you’re all working toward, so each person can take ownership for their behavior and attitudes as members of the same family.

Implement Automation It’s a well-known fact that implementing automation in your business saves you time and makes you more money because you’re able to spend more time doing those things that make you more money. Implementing automation in how we fun our homes can produce equally beneficial results in terms of saving you time, energy and stress.

One great place to get automated is in your household finances. There is so much great technology out there today that allows you to set up things like automatic bill payments and automatic savings transfers. Utilize them to save time and keep you on track with your money!

Shopping online can also save you boatloads of time and hassle as well. There are tons of great online grocery delivery services like Amazon Fresh, Amazon Prime or Thrive Market, and many regional grocery stores offer online shopping with pickup or delivery as well.

Get Organized with Systems As with automations, having the right systems in place in your home can be the difference between constantly feeling like a chicken running around with its head cut off and feeling like the Superwoman you really are.

Think about some of the bigger or recurring things you do in your life and figure out how to break them down into a system to keep things organized and streamlined.

For example, NJ suggests putting together a master list of important annual family dates (birthdays, anniversaries, etc) and buying cards and stamps in bulk for the year so she’s always prepared and never gets in the weeds.

There are also great tools out there like the My Proxy Fox app that allows you to outline your rhythms, routines, systems and important information related to your home and family, store it all in one easy-to-access place and share it with other family members, home service providers or caregivers.

Figure out what systems will make the greatest impact in your home and family life, and schedule in some time to get those systems set up – we promise, you will thank yourself!

Know (& Uphold!) Your Boundaries It’s important for everyone in an organization to know what the boundaries are, and for the leader to uphold those boundaries. Our children need to understand what the boundaries are and we need to be consistent in enforcing them for the wellbeing of everyone.

Invite your kids to take an active role in respecting boundaries and explain to them why boundaries exist so they feel empowered to rise to the level of the expectations you’ve set.

Affirm & Nurture Your People Everyone needs to be reminded and reassured from time to time that they are loved, valued and appreciated. Make sure that you are intentional about carving out time and space to connect and grow in your relationships with each member of your family. Building trust and depth of relationship will help ensure everyone wants to work together and there is a mutual understanding that everyone’s end goal is the same.

Referenced in the Show: * Amazon Fresh // Amazon Prime * The Girls Shave Club * My Proxy Fox * Kelsey Van Kirk * Danielle Roberts * Natalie Gingrich * The Eye of the Prophet by Khalil Gibran * The Boss Mom Academy * The Sharing Exchange * Kelsey Murphy // Whisky & Work * Marrs Marketing * Boss Moms Facebook Group

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

Episode Sponsor: The Biz Chix Podcast BizChix.com encourages, educates, and promotes entrepreneurial women with educational content and training, a community support system, masterminding, coaching, and events.

Natalie Eckdahl, MBA, is a business coach, professional facilitator, keynote speaker and host of the Biz Chix Podcast which iTunes featured as a top New Business Podcast in March 2014.

You can listen to the podcast here.

We love hearing from you! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community.

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
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This is a Nurture Your Business segment with Dana. Dana shares why you shouldn't make ideal products for your non-ideal clients. This episode is sponsored by Raising Your Business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What happens when the muse visits us.
  • As entrepreneurs, we create things to fill the needs we see.
  • Are we doing things to fill a need for our non-ideal clients?
  • When we stop chasing the money, the money will come to you.
  • Our brands have to include us as the business owner.
  • Questions on how to make sure you're focusing on the right idea client.
  • Is what you're creating serving you how you want to be served?

Sponsor: Raising Your Business

Raising Your Business is an 8-week self-guided course that walks you through the 10 point path to Raise & Nurture a Successful Business. This program is perfect for you if you have started your business, but don't feel like you are super clear on how you will structure your brand, programs, pricing, and content. If you know what you want, but don't know how to get there, then this is a great fit.

Check out the 10 Point Path webinar and get signed up today to find out what Raising Your Business is all about.

Referenced in the show:

*affiliate links may be present.

  • Episode 166: Nurture Your Business: Are you Cheating on your Business with Dana?
  • Tonya Rineer
  • Trello Training
  • Trello
  • Natalie Gingrich
  • Boss Mom Academy
  • Boss Mom Facebook community

Can I quote you on that?

  • I am not the solution to every problem. Even if I can, it doesn't mean I should. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
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  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
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How to Shift Your Business to Align with Your Desired Life with Janine Esbrand. In this episode of the Boss Mom Podcast, Janine talks about being a lawyer and her transition from lawyer to life coach. This episode is sponsored by Organize 365.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Janine went from lawyer to business coach and mum to her sweet baby boy.
  • Why lawyers work so many long hours and why Janine has moved away from corporate law.
  • Janine's current job and coaching practice.
  • Self-awareness, time management and dealing with overwhelm.
  • How Janine finds her coaching clients.
  • Her visibility plan to find her ideal clients.

Sponsor: Organize 365

Lisa has the resources to start and finish your home organization. The Sunday Basket is her system for helping you get a handle on all the DAILY and ACTIONABLE papers that are floating around in your kitchen, car, bedroom, dining room, mailbox, etc. Head to Organize 365 to find out more and organize your home.

Recommended links and resources:

*affiliate links may be present.

  • Trello
  • Asana
  • Passion Planner
  • Boss Mom Facebook Community

Can I quote you on that?

  • Are all the things I really have to do a priority? In reality, what's really the priority and what can I move over? - Janine

More about our guest, Janine Esbrand.

Janine is the founder of LightBOX Coaching, which helps female lawyers to build careers they are love whilst raising a family. She is also a commercial lawyer and the host of the More Than A Lawyer Podcast. In her free time, she enjoys family time and meeting new people.

The Lawyer to Mum Coaching Program helps female lawyers successfully integrate motherhood and their career. This 6-month program helps women to get clear on their definition of success and then craft a plan that allows them to build a life and career that truly reflects their values and what is important to them.

Website / Podcast / Facebook / Instagram

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
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  9. Tap the Stars to leave a rating.
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The Story of How Boss Mom Began with Dana and NJ. In this episode, Dana and NJ share the story of how Boss Mom began and what Dana does to grow the movement. This episode is sponsored by Biz Chix Podcast.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Dana and NJ got their start podcasting together.
  • Why the book, Boss Mom was the catalyst to the Boss Mom movement.
  • The first Boss Mom podcasts and how to get guests for a podcast.
  • Dana's visibility plan.
  • What Dana did while she was creating Boss Mom.
  • Investing in business and getting support in areas where you need help.
  • Leveraging relationships and networking well.
  • The Boss Mom courses and offerings.

Our Podcast Sponsor: Biz Chix Podcast

BizChix.com encourages, educates, and promotes entrepreneurial women with educational content and training, a community support system, masterminding, coaching, and events.

Natalie Eckdahl, MBA, is a business coach, professional facilitator, keynote speaker and host of the Biz Chix Podcast which iTunes featured as a top New Business Podcast in March 2014.

Listen to the podcast here.

Recommended links and resources:

*Affiliate links present

  • Savvy Business Owners
  • Pat Flynn
  • Taki Moore
  • Boss Mom Retreat
  • Boss Mom Academy
  • Boss Mom Fitting Call
  • Boss Mom Facebook group

Can I quote you on that?

  • If you're not willing to put yourself out there and invest time in your visibility plan, it's not going to happen. - Dana
  • Dana is not afraid to share her movement story and make connections. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana gives actionable advice on how to clean up in your business and home. This episode is sponsored by Organize 365.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What's on Dana's desk and how she's organizing it.
  • Why clean up doesn't have to be consistent.
  • Always give yourself permission to be messy.
  • Adding cleaning into your business and weekly calendar.
  • How Dana organizes her papers and prioritizes her to do list.
  • Clean up and consolidate in your business and recognize where things go.
  • Recognizing we might not like what we see, but forcing ourselves to clean up anyways.
  • Assigning what we have to do to different areas.

Sponsor: Organize 365

Lisa has the resources to start and finish your home organization. The Sunday Basket is her system for helping you get a handle on all the DAILY and ACTIONABLE papers that are floating around in your kitchen, car, bedroom, dining room, mailbox, etc. Head to Organize 365 to find out more and organize your home.

Referenced in the show:

*affiliate links may be present.

  • Episode 163: The Break Down and Transtion of Batching Your Days with Dana
  • Episode 72: Nurture Your Business: Why you should take your calendar more seriously with Dana
  • Episode 160: Focus, Focus, Squirrel... with Dana
  • Tonya Rineer's Profit Party Podcast
  • Natalie Eckdal Biz Chix
  • Boss Mom Daily Action Planner
  • Trello Training
  • Trello
  • Natalie Gingrich
  • Boss Mom Academy
  • Boss Mom Facebook community

Can I quote you on that?

  • Ask yourself how you can organize and consolidate. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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How to Write a Book & Be a Step-Mom (not in that order) with Liz Thompson. In this episode of the Boss Mom Podcast, Liz shares about her blended family, her important life lessons and book editing. This episode is sponsored by Skillshare.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Liz's story of how she became a mom of one and a step-mom of four.
  • How she transitioned from corporate America to entrepreneurship.
  • Her journey into book editing and how her style is different than many other editors.
  • Finding herself again through creating her business and finding peace through that.
  • Liz's life in Mexico as a missionary kid.
  • Why education is important to Liz and how she uses it in her business.
  • Advice for writing a book and how to use an editor.
  • It's better to focus on writing first, than editing. The brain can't do both at the same time.

Sponsor: Skillshare

Ready to learn from Dana and Liz? Their classes are on Skillshare. Liz's course is Slaying the Enemies of Self-Editing. Dana has multiple courses on Skillshare.

Join Skillshare now and get three months for $.99. Affiliate link.

Recommended links and resources:

*affiliate links may be present.

  • Grammarly
  • Boss Mom Facebook Community

Can I quote you on that?

  • If I didn't get divorced, I knew I'd focus more on my unhappiness than anything else. - Liz
  • Set a designated time and space for writing your book. - Liz

More about our guest, Liz Thompson.

Liz Thompson is the founder and editor at House Style Editing, where she helps writers find and refine their voice so they can share their stories with the world. Whether it is fiction, non-fiction, or a cookbook, Liz can help bring your words to life.
When she is not editing, Liz is home in San Antonio, Texas with her husband and blended family of 5 kids--either cooking, doing laundry, or wishing she was editing.

Website / Facebook / Instagram

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to work with designers & service providers with Dana & NJ. In this episode, Dana and NJ go through the ins and outs of hiring and working with designers and service providers. This episode is sponsored by Biz Chix Podcast.

Listen to the podcast:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Ways that business owners hire designers and service providers.
  • Signals to recognize that you need to hire help.
  • Different ways to consider hiring and bringing on help.
  • Asking yourself if you're far enough in your business to give someone the correct information of what you're doing in your business.
  • Be honest with yourself if you're open to advise from those you bring in.
  • You have to respect and trust that person.
  • What tools you use when having a team.
  • Talking about uncomfortable subjects are a must.
  • Empowering those on your team to do the roles you've hired them for.
  • Equip those you hire.

Our Podcast Sponsor: Biz Chix Podcast

BizChix.com encourages, educates, and promotes entrepreneurial women with educational content and training, a community support system, masterminding, coaching, and events.

Natalie Eckdahl, MBA, is a business coach, professional facilitator, keynote speaker and host of the Biz Chix Podcast which iTunes featured as a top New Business Podcast in March 2014.

Listen to the podcast here.

Recommended links and resources:

*Affiliate links present

  • Interact
  • She's Building her Empire
  • Kathleen Kobel
  • Trello
  • Trello Training
  • Episode 121: Breaking up with clients that don't fit with Dana and NJ
  • Annual calendar
  • Boss Mom Retreat
  • Vintage Meet Modern
  • Samantha Johnston
  • Boss Mom Fitting Call
  • Boss Mom Facebook group

Can I quote you on that?

  • You have to respect the person and value them. Be open to their expertise. - Dana
  • Empower and equip those you hire to work for you. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana talks about how you need to work your mind and diversify your knowledge intake.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Your brain works because we work it.
  • Becoming engrossed in something and the importance of diversifying how we work our brains.
  • Having other experiences outside of work.
  • The world is bigger than the niche we've created.
  • How Dana's diversifying their dinner conversations.

Referenced in the show:

*affiliate links may be present.

  • Space Balls
  • Trello Training
  • Boss Mom Academy
  • Boss Mom Facebook community

Can I quote you on that?

  • The world is bigger than the niche we've created. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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How to Manage that Stress & Anxiety with Celeste Coffman. In this episode of the Boss Mom Podcast, Celeste gives practical tips on handling overwhelm and taking care of yourself physically, emotionally and psychologically. This episode is sponsored by Boss Mom Academy and Boardroom.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Celeste started her counseling practice and her journey into motherhood.
  • What her counseling practice looks like and her goals are for nurturing women.
  • How our bodies tell us about what is happening psychologically.
  • Why women deal with overwhelm.
  • Teaching your kids to respect themselves and boundaries.
  • Where Celeste starts to be helpful to her clients and tips to help you overcome stress or overwhelm.
  • Having the right mindset to succeed.
  • Respecting priorities and being busy.
  • Making better mornings to keep down the stress.

Sponsor: Boss Mom Academy and Boardroom

The Boss Mom Academy is a group coaching program for those who are working to build their business. Also open for enrollment is the Boss Mom Boardroom is a mastermind program for already established Boss Moms.

Boss Mom coaching is currently open so make sure to schedule a Boss Mom fitting before the end of February.

Recommended links and resources:

  • The Happiness Advantage
  • Productivity Project
  • Goodnight Sleep Site
  • Trello Training
  • Trello
  • Cozi app
  • Chatbooks
  • Boss Mom Facebook Community

Can I quote you on that?

  • I focus on nurturing women in my counseling through life events. - Celeste
  • Anxiety is like paying interest on a purchase you haven't made yet. - Celeste
  • We're going to have the skills we need to meet the challenges that come up. - Celeste

More about our guest, Celeste Coffman.

Celeste Coffman is a Licensed Professional Counselor and Certified School Counselor who is passionate about teaching clients research-proven strategies for managing anxiety and stress. With over a decade of experience in the field, Celeste prides herself on bringing wit, enthusiasm, and encouragement to the counseling room.

Her private practice, Thoughtful Journey Counseling, thrives with in-person clients while her membership site, QuietMindCollective.com provides practical weekly lessons on stress and anxiety management.

For Celeste's free resources for anxiety, visit her freebies section.

Website / Facebook / YouTube

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Creative Ways to Create Your Opt-in with Dana & NJ. In this episode, Dana and NJ talk all things opt-ins from creation to execution to following through on emailing your list. This episode is sponsored by Biz Chix Podcast.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Your opt-ins should be relatable make a connection.
  • Giving enough value for the currency exchange of an email address.
  • How to provide time-sensitive information to your email list.
  • Don't assume that people don't want to hear from you. They've signed up to hear from you.
  • Tips for making a great opt-in.
  • You should start with where you want people to go.
  • What the flow of the opt-in for Boss Mom.
  • Creating great opt-ins.
  • Good opt-ins for opt-ins.
  • Opt-ins for bloggers.

Our Podcast Sponsor: Biz Chix Podcast

BizChix.com encourages, educates, and promotes entrepreneurial women with educational content and training, a community support system, masterminding, coaching, and events.

Natalie Eckdahl, MBA, is a business coach, professional facilitator, keynote speaker and host of the Biz Chix Podcast which iTunes featured as a top New Business Podcast in March 2014.

Listen to the podcast here.

Recommended links and resources:

*Affiliate links present

  • Chandler Bolt - Self-Publishing School
  • Kendra Hennessy - Mother Like a Boss
  • Interact Quizzes
  • Boss Mom Facebook group

Can I quote you on that?

  • It's not just an email address, it's an opportunity to talk with someone. - Dana
  • Your opt-in matters, it's like a first date. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana asks you if you're cheating on your business or if you're monogamous with it. This show is sponsored by Pierce Social.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Asking yourself if you're cheating on your business.
  • How having a monogamous relationship with your business benefits your business.
  • If your business had ears, would it feel like it was loved?
  • How the book, The Profit ties into business.
  • Are you connecting and communicating to your business?
  • Your business is a relationship.

Our Podcast Sponsor: My Proxy Fox

A new, app that will change your life! Do you get stressed out trying to coordinate leaving the house? Welcome to My Proxy Fox…the super smart app that allows you to enjoy time away because everything that matters at home is being managed just the way you like.

No more frantic list making before you leave. Input details now, update when necessary, and enjoy the benefits of a well-prepared proxy for years to come. Life is stressful enough and it’s impossible to remember everything when you’re racing around at the last minute. Our streamlined list templates will prompt you to consider as many details as possible. Don’t leave them guessing!

Life is stressful enough and it’s impossible to remember everything when you’re racing around at the last minute. Our streamlined list templates will prompt you to consider as many details as possible. Don’t leave them guessing!

Get the app for a limited time!

Referenced in the show:

*affiliate links may be present.

  • Episode 160: Focus, Focus, Focus... Squirrel
  • The Profit
  • Azul Terronez
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • Boss Mom as a business has never questioned my loyalty. - Dana
  • May you go swift and far. - The Profit

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Taking Personal Development Mainstream with Alexi Panos. In this episode of the Boss Mom Podcast, Alexi talks about building a life where she can have a family and a thriving business at the same time. This episode is sponsored by Trello.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Alexi and her husband are preparing their business for kids before having them.
  • Building their life in the adventures they want to have and how they add their business to that life.
  • Integrating life and business intentionally.
  • Adding team members from your tribe.
  • How Alexi grew her tribe.
  • Being real and authentic.
  • Alexi's journey to starting a non-profit and her coaching business.

Sponsor: Trello

Allow transformation in your life by using Trello to organize your business, home, and life. Put all your ideas and thoughts into order visually using Trello.

Get Dana's Trello training now for free!

Recommended links and resources:

  • The Upcycling Toy Club book
  • Boss Mom Facebook Community

Can I quote you on that?

  • The more I move into myself, the easier it becomes. - Alexi Panos
  • My realness attracts those who like me. - Alexi Panos
  • The simple things are what we're all missing. - Alexi Panos

More about our guest, Alexi Panos.

I’m Alexi Panos, and I am an artist of life. Some would label me a Transformational Thought Leader, others would say I’m a Conscious Content Creator, but I believe it is all just amazing forms of ART. Through my art, I am insanely committed to empowering others to own their greatness and live a life they are completely OBSESSED with. I am on a mission to make personal development mainstream by synthesizing big ideas into fun, bite-sized nuggets of goodness that spread throughout the world and create a ripple effect of positivity and love.

Website / Facebook / YouTube

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Leverage a Live Event with Dana & NJ. In this episode, Dana and NJ share what to do after you attend a live event. This episode is sponsored by Biz Chix Podcast.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • If you want to leverage the event, follow these steps.
    • Follow up with others
    • Plan time to make the most of the notes you took during the event
    • Log all of your expenses, catalog your receipts and handle bookkeeping
    • Make money goals surrounding the event
    • Budget for more events
    • Create space to relax and give yourself space to process
  • Tips for event hosts and attendees on selling after the retreat.
  • Be open and flexible with your scheduling.
  • How to decide what kind of conferences you should attend.

Cover photo by CJ Thomas Photography.

Our Podcast Sponsor: Biz Chix Podcast

BizChix.com encourages, educates, and promotes entrepreneurial women with educational content and training, a community support system, masterminding, coaching, and events.

Natalie Eckdahl, MBA, is a business coach, professional facilitator, keynote speaker and host of the Biz Chix Podcast which iTunes featured as a top New Business Podcast in March 2014.

Listen to the podcast here.

Recommended links and resources:

*Affiliate links present

  • Episode 158: How to Leverage a Live Event with Dana & NJ
  • The Higgins Creative
  • Natalie Gingrich - Project Manager
  • Melissa Whaley
  • CJ Thomas Photography
  • Alt Summit
  • Autumn Witt Boyd
  • Thinkific
  • Alexi Panos
  • Boss Mom Facebook group

Can I quote you on that?

  • A business card is useless unless you use it. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares her productivity secrets on how to create batching habits in your calendar that save you time and help get more done. This show is sponsored by Pierce Social.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Time batching is an evolution.
  • What it looks like to create a batching schedule when you've got young children.
  • How Dana currently batches now.
  • Knowing yourself and your schedule for batching your own time.
  • Batching from a daily basis and a monthly basis.
  • Options for batching your own work.
  • Know what you are batching before you batch.

Our Podcast Sponsor: Pierce Social

Is social media management a huge time suck for you? Pierce Social’s free 5 Day Challenge is designed to help you reduce the time spent on your social media marketing tasks & create a system for managing it. This challenge includes a free Trello board. Get her free challenge NOW!

Pierce Social is also sharing the love and offering the Boss Mom listeners a 40% discount on her NEW workbook through February 10th. They can use the discount code BOSSMOM.

Referenced in the show:

*affiliate links may be present.

  • Trello Training
  • Episode 72: Nurture Your Business: Why you should take your calendar more seriously with Dana
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • I found out what worked for me with the amount of time I had. - Dana
  • Batching is all about getting into the mode, being productive and getting what needs to be done, done. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Taking Lifes Bumps and Turning Them into Success with Mary Kathryn Johnson. In this episode of the Boss Mom Podcast, Mary Kathryn shares how she's created business through bumps in the road. This episode is sponsored by Thinkific.

Listen to the episode:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Mary Kathryn's journey through miscarriage, pregnancy and motherhood.
  • How her store, Mommy Loves, started.
  • The lessons that Mary Kathryn has learned as a business owner.
  • The birth of her blog and podcast, Parent Entrepreneur Power.
  • Her new business venture, Beauty Tech Tools.
  • How she decided what businesses she enjoys and her entrepreneurial identity.
  • Creating passive income and systems that work.

Sponsor: Thinkific

A smooth platform that quickly uploads your courses so you can make a great looking course to create passive income. They support video and content hosting, and integration with multiple popular tools like Acuity, Typeform, Google and more.

Get one month free of Thinkific for our Boss Moms.

Recommended links and resources:

  • Dana's interview on Parent Entrepreneur Power
  • Say Bump and Take a Left
  • Boss Mom Facebook Community

Can I quote you on that?

  • I decided that if I could get through all of this, if I can do this, I can do anything. - Mary Katherine
  • The part of business I love, I call that my entrepreneurial identity. - Mary Katherine

More about our guest, Mary Kathryn Johnson.

As an Author, Entrepreneur and Mom, Mary Kathryn Johnson has created online success since 2003. A fall while pregnant with her second son landed her with two broken legs, her first book, and her first business. Mary is now using that 13 years of roller coaster family and business success to help parents uncover their entrepreneurial identity so they can create family freedom, and she is now building her fourth business helping health and beauty professionals do the same.

Uncover your Entrepreneurial Identity to Create Family and Financial Freedom
Stop chasing the next dollar, and start embracing your unique power to serve your clients and create your business freedom. Join my free 7 day email video guide to uncover this for yourself.

Parent Entrepreneur Power social media: Facebook / Instagram / Twitter

Beauty Tech Tools social media: Facebook / Instagram / Twitter

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

All Things Sales Funnels with Dana & Expert Dawn Marrs. In this episode, Dana and guest Dawn Marrs talk about sales funnels and passive income. This episode is sponsored by Biz Chix Podcast.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How to use sales funnels to build relationships and passive income.
  • Creating a great thank you page.
  • Walking through the Boss Mom funnel.
  • Defining and creating a funnel.
  • Putting focused effort into one thing that you're really good at.
  • Writing great blogs that feed into your funnel.

Our Podcast Sponsor: Biz Chix Podcast

BizChix.com encourages, educates, and promotes entrepreneurial women with educational content and training, a community support system, masterminding, coaching, and events.

Natalie Eckdahl, MBA, is a business coach, professional facilitator, keynote speaker and host of the Biz Chix Podcast which iTunes featured as a top New Business Podcast in March 2014.

Listen to the podcast here.

Recommended links and resources:

*Affiliate links present

  • Trello Training
  • Pat Flynn
  • Zapier
  • Thinkific
  • Natalie Gingrich
  • Olivia Demoray Photography
  • Kerstin DeBoer artist
  • Pixart Printing
  • Lilah Higgins
  • Boss Mom Facebook group

Can I quote you on that?

  • Until someone understands the problem they are facing, you won't sell anything. - Dana
  • Get really clear on the services you offer before you create your funnel. - Dawn

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

Dawn: Website (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana talks through focusing on what you really want instead of being distracted by shiny object syndrome. This show is sponsored by Pierce Social.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Pulling babies out of the river.
  • How to address the right problem and create focus.
  • Saying no or not right now and how it builds confidence.
  • How you can know what to focus on.
  • Your future: emotional, physical and financial.
  • Asking "Is this serving me in getting to where I want to go?"
  • Time, resources and experiences.
  • Turning goals into actions.

Our Podcast Sponsor: Pierce Social

Is social media management a huge time suck for you? Pierce Social’s free 5 Day Challenge is designed to help you reduce the time spent on your social media marketing tasks & create a system for managing it. This challenge includes a free Trello board. Get her free challenge NOW!

Pierce Social is also sharing the love and offering the Boss Mom listeners a 40% discount on her NEW workbook through February 10th. They can use the discount code BOSSMOM.

Referenced in the show:

*affiliate links may be present.

  • The One Thing
  • Thinkific
  • Dawn Marrs - Marrs Marketing
  • Samantha Johnson - Neapolitan Creative
  • Lilah Higgins - The Higgins Creative
  • Natalie Gingrich
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • The things that pull us away from our focus will help us find our clarity and find our focus and confidence in decisions. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Master Your Own PR with Christina Nicholson. In this episode of the Boss Mom Podcast, Christina gives practical tips for growing your own media presence and growing your business. This episode is sponsored by Pierce Social.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How TV isn't as glamorous as it seems and how being a TV mom changed her life.
  • Being a mom entrepreneur and having her own schedule.
  • Taking time for self-care in the midst of a busy business.
  • When it's right to hire public relations help and when someone can do it themselves.
  • How important it is to get media coverage.
  • Why it's important to promote your story.

Sponsor: Pierce Social

Is social media management a huge time suck for you? Pierce Social’s free 5 Day Challenge is designed to help you reduce the time spent on your social media marketing tasks & create a system for managing it. This challenge includes a free Trello board. Get her free challenge NOW!

Pierce Social is also sharing the love and offering the Boss Mom listeners a 40% discount on her NEW workbook through February 10th. They can use the discount code BOSSMOM.

Recommended links and resources:

  • Boss Mom Facebook Community

Can I quote you on that?

  • Success isn't defined by what happens between 9-5. - Christina

More about our guest, Christina Nicholson.

Christina Nicholson is a former TV reporter and anchor who now owns a public relations firm, Media Maven. She helps small business owners earn exposure through media relations, video production, writing, and blogging. She also recently launched Master your PR - an online course that teaches solopreneurs how to handle public relations on their own.

The e-course, (Dana's affiliate link) Master your PR, is designed for small business owners and solopreneurs who want to earn media exposure for their business, but do not have a budget to hire a firm.

I also offer a free mini-version via email. For Boss Moms, Christina has her special link here.

Facebook / Website / Instagram / Twitter

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Leverage a Live Event with Dana & NJ. In this episode, Dana and NJ share the basics of live events and how to leverage them. This episode is sponsored by My Proxy Fox.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Creating a live event strategy.
  • Decide who you're looking to connect with and decide what you're going to do with them once you meet them.
  • Facebook hacks for live events.
  • Businesses are numbers and people.
  • Clearing space on your phone.
  • Taking action immediately when you make a connection.
  • Taking notes in a way that is effective.
  • What to wear to a conference or live event.
  • Advice for pitching podcasts or other things you want.
  • Being helpful is better for getting clients.

Cover photo by Let's Frolic Together.

Our Podcast Sponsor: My Proxy Fox

A new, app that will change your life! Do you get stressed out trying to coordinate leaving the house? Welcome to My Proxy Fox…the super smart app that allows you to enjoy time away because everything that matters at home is being managed just the way you like. No more frantic list making before you leave. Input details now, update when necessary, and enjoy the benefits of a well-prepared proxy for years to come. Life is stressful enough and it’s impossible to remember everything when you’re racing around at the last minute. Our streamlined list templates will prompt you to consider as many details as possible. Don’t leave them guessing!

Life is stressful enough and it’s impossible to remember everything when you’re racing around at the last minute. Our streamlined list templates will prompt you to consider as many details as possible. Don’t leave them guessing!

Get the app for a limited time!

Recommended links and resources:

*Affiliate links present

  • May Designs
  • Lilah Higgins - The Higgins Creative
  • Leanne Moore
  • Boss Mom Facebook group

Can I quote you on that?

  • Giving a business card isn't enough, you have to connect more. - Dana
  • Have an appearance that is worth of the price you paid for the ticket. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana tells you what you should be doing to show your community love and how she shows it through her community.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Staying authentic and connected in community.
  • Love is everything in business.
  • How you can create an action out of love for community:
    • Listen to your community - show them they are valued
    • Give them things - give them things that make their lives easier
    • Elevate others
  • Growing pains of raising a growing community.
  • Creating larger groups is a way to leverage your value and show others at a larger scale.

Referenced in the show:

  • The 5 Love Languages
  • The 5 Languages of Appreciation in the Workplace
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • Love is how I run my business. - Dana
  • You want to show someone you care? Listen to them. - Dana
  • By giving up power, you gain power. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

The Housewife Revolution and little NLP with Vanessa Matthews. In this episode of the Boss Mom Podcast, Vanessa talks about her journey from housewife to entrepreneur and her passion for changing the brains neuro-linguistic programming for her coaching clients. This episode is sponsored by the Boss Mom Retreat.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Vanessa's story of becoming a mother.
  • How entrepreneurship was engrained into her from a young age.
  • What changed with wanting to buy a pair of expensive boots.
  • How being an entrepreneur helps with creativity and makes us better moms.
  • How she found fulfillment in starting in her own business.
  • NLP - Neuro-linguistic programming and how Vanessa uses it in her coaching practice.

Sponsor: The Boss Mom Retreat

We want to make this a fun AND impactful event for you. So we are going to make sure the event is easy to get to, fun to attend, comfortable, interesting, exciting, invigorating, relaxing, amazing, and so much more. (Maybe not all at once)

Recommended links and resources:

  • Vintage Meet Modern
  • Boss Mom Facebook Community

Can I quote you on that?

  • The linchpin of work is the mindset part of work. That's where I focus. - Vanessa

More about our guest, Vanessa Matthews.

Vanessa is a Mindset, Business & Life Coach, author, public speaker and founder of The Housewife Revolution. I help wifepreneurs and mompreneurs find passion, purpose and fulfilment and grow businesses that make a serious contribution to the family finances.

Facebook Group / Facebook / Website / Instagram / Twitter

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Social Media Smorgasbord - Dana & NJ. In this episode, Dana and NJ go deep into the basics of social media, what platforms to live on and tools they use for scheduling posts. This episode is sponsored by Pierce Social.

Listen to the podcast:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Facebook from a business angle.
  • If This Than That recipe.
  • Tools that you can use to schedule.
  • API access and what it is.
  • How to decide what social media platforms to be on.
  • Algorithms changes and how it's changing what we see on social media.
  • Getting people on your list and why it's important.
  • The Boss Mom Facebook group.
  • Hashtags defined by Dana.

Our Podcast Sponsor: Pierce Social

Is social media management a huge time suck for you? Pierce Social's free 5 Day Challenge is designed to help you reduce the time spent on your social media marketing tasks & create a system for managing it. This challenge includes a free Trello board. Get her free challenge NOW!

Pierce Social is also sharing the love and offering the Boss Mom listeners a 40% discount on her NEW workbook through February 10th. They can use the discount code BOSSMOM.

Recommended links and resources:

*Affiliate links present

  • Tailwind
  • Trello
  • Coschedule
  • Meet Edgar
  • Buffer
  • Hootsuite
  • SmarterQueue (tool NJ couldn't remember)
  • Later
  • Plann
  • Boss Mom Pinterest boards
  • Heather Crabtree
  • NJ's email address hello@boss-mom.com
  • Danielle's email address help@boss-mom.com
  • Gracious Gift Wine
  • Trello Training
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • You don't have to be on every single platform. - NJ
  • Social media platforms are business. - Dana
  • Think about posting pins as a Google search. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

What is your WORD for 2017? with Dana & NJ. In this episode, Dana and NJ talk about creating a word for the new year and why it's important for business. This episode is sponsored by My Proxy Fox.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Why one would pick a word for the year.
  • NJ and Dana reveal their words for 2017.
  • What to do with a word for the year.
  • Help with picking a word if you're struggling.

Our Podcast Sponsor: My Proxy Fox

A new, free app that will change your life! Do you get stressed out trying to coordinate leaving the house? Welcome to My Proxy Fox...the super smart app that allows you to enjoy time away because everything that matters at home is being managed just the way you like. No more frantic list making before you leave. Input details now, update when necessary, and enjoy the benefits of a well-prepared proxy for years to come. Life is stressful enough and it’s impossible to remember everything when you’re racing around at the last minute. Our streamlined list templates will prompt you to consider as many details as possible. Don’t leave them guessing!

Life is stressful enough and it’s impossible to remember everything when you’re racing around at the last minute. Our streamlined list templates will prompt you to consider as many details as possible. Don’t leave them guessing!

Get the app for free for a limited time!

Recommended links and resources:

*Affiliate links present

  • Lara Casey's Powersheets
  • Voxer
  • Trello Training
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • Picking a word helps me set a name to my goals for the year. - Dana
  • For me, this word is very tender. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana asks an important business building question of what is feeding your funnel - the answer is inside this episode and it will change how you think of an optin.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What is a funnel feeder?
  • Starting at the end of the funnel and working backward.
  • Outlining what it looks like to create a funnel.
  • How flipping the way you think about an optin will make you a better business owner.

Referenced in the show:

  • Autumn Boyd
  • Gillian Perkins
  • Lilah Higgins
  • CJ Thomas
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • The optin is just the beginning of the funnel, but it's not the first thing you should think about or focus on. - Dana
  • If you said what am I going to create that's going to feed my funnel, you'd think about it differently. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

What to do when you are an accidental entrepreneur with Ariana Sylvester. In this episode of the Boss Mom Podcast, Ariana shares how her husband led her into her entrepreneurial life and all about how they run three businesses.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Ariana's accidental journey into entrepreneurship.
  • Working with her husband.
  • Her and her husband's long-term goal and life plan.
  • The importance of goal setting and knowing where it is you want to go in business.
  • The power of words in a partnership.
  • Handling overwhelm as an entrepreneur couple.
  • Giving things you enjoy up for work.
  • Finding out how others learn about entrepreneurship.

10 Point Path Webinar:

The free webinar by Dana on the 10 point path to running a successful business. It's meant to help you understand where you're at in your business. Sign up today so you don't miss out.

Tuesday December 20 1:00pm Pacific time.

Recommended links and resources:

  • Convertkit
  • Wordpress
  • Trello
  • Asana
  • Scaling Lean
  • Lean Start Up
  • Pat Flynn Smart Passive Income
  • Screw the 9-5
  • Amy Porterfield
  • John Lee Dumas Entrepreneur on Fire
  • Rich Dad Poor Dad
  • Primal Leadership
  • All Up In Your Lady Business
  • Big Magic
  • Boss Mom Facebook Community

Can I quote you on that?

  • We're transcending the online and offline world with our businesses. - Ariana
  • You have to know where you want to go and how you're going to get there. - Dana
  • You have to make sure that your spouse or partner is on the same page as you with your business goals. - Ariana

More about our guest, Ariana Sylvester.

Not your typical Entrepreneur, she's the Reality Checker & partner for her crazy Entrepreneur husband Tom. Ariana manages a total of 3 businesses from home, along with their two young children. A rental property business with 18 units, a wine & liquor store, and an online business coaching & training membership site.

Startup Academy - The Business School for Entrepreneurs. Everything we wish we'd had when we started! An online "How To" manual for small business owners, that brings it back to the basics to help you start & grow your business the right way. Find out more at http://serialstartups.co/join

Facebook / Website

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

What you need to start or simplify your business with Dana & NJ. In this episode, Dana and NJ give an essential checklist for getting started in your business or where to go next if you have started your business. This episode is sponsored by Gifts Happen Here.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Bootstrapping your Business.
  • What you need to start your business on a budget.
  • Building your own brand.
  • Why it's important to create a business plan and have a why.
  • Starting at the problem you want to solve and finding an ideal client.
  • Making money, having thresholds and number of sales.
  • Start talking to people and build content.

Our Podcast Sponsor: Gifts Happen Here

Find a gift for anyone on your list,or yourself at Gifts Happen Here. The company was founded to provide high-quality embroidered items at amazing prices. They handcraft the design and you can get it monogrammed. Don't wait to fulfill your shopping list for the holiday season by visiting Gifts Happen Here.

For free shipping through the end of the year, use the code BossMom.

Recommended links and resources:

*Affiliate links present

  • Divi
  • Squarespace
  • Dreamhost
  • Host Gator
  • Bluehost
  • Convertkit
  • MailChimp
  • Ontraport
  • Dawn Marrs
  • The Higgins Creative
  • Fivver logo
  • 99 Designs
  • Canva
  • Color Picker
  • Audible
  • The Solopreneur Hour Show
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • Done is better than perfect. - NJ
  • Think about the end in mind financially and write out how you will get there. - NJ
  • You will grow out of your beginner market. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana passionately shares how to get more time back in your day and how hiring someone makes a monetary difference in your business. This show is sponsored by Redefining Mom.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Why we feel like we need more time in life.
  • We don't always have a great relationship with time.
  • Being motivated by the ability to hire other people.
  • Stimulating the economy through hiring others.
  • A formula for comparing the price for hiring others to your team.
  • Hustling so you can hire someone and make more money.
  • Ways to be more efficient in your business.

Show Sponsor: Redefining Mom

Monica Froese of Redefining Mom, recently quit her job of 10 years and is now coaching and sharing her secrets on how she did it, and you can quit your corporate job too! This is an investment in you and your family. You both are important. If you have a spark of an idea of how things could be different, let me show you how you can make that happen!

If you want to quit your job, and want to get great support and encouragement from someone who has been there before, check out a free 15-minute working mom action call with Monica!

Make sure that if you are already making plans in 2017 to quit your corporate job, you connect with Monica and have a 15-minute working mom action call.

Referenced in the show:

  • Tonya Rineer
  • Boss Mom Podcast Episode 110: How to Get Past Money Blocks and Create Abundance with Tonya Rineer
  • Boss Mom Podcast Episode 83: Stop Giving All Your Money Back To Your Business with Annette Ferguson
  • Trello Training
  • Boss Mom Podcast Episode 147: Nurture Your Business: The 5 Steps to Prep for the New Year with Dana
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • Since I'm planning ahead, now goes by faster. - Dana
  • We give ourselves more time by not doing something at all. - Dana
  • You make money by hiring others to help you in your business. - Dana
  • Your time wasted is real money in your business. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Automating Your Business for Maternity Leave with Genavieve Jaffe. In this episode of the Boss Mom Podcast, Gena shares business automation, preparation, and pregnancy as an entrepreneur. This podcast is sponsored by the brand new Trello Training.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Gena and Jordana decided to become parents.
  • Their entrepreneur journies.
  • Pregnancy and preparing for the baby.
  • How Gena has prepared for pregnancy and motherhood through automation.
  • Living with a newborn baby.
  • Planning for the future as a mom entrepreneur.

Show Sponsor: Dana's Trello Training

The new, revamped Trello training that will change the way you run your business and free up time and resources...it will be your new best friend. It includes Trello boards and you can get it all for FREE.

Recommended links and resources:

  • Google Drive
  • Trello
  • Hamilton
  • Idina Menzel
  • Gena + Jordana & Your Magical Business
  • Boss Mom Facebook Community

Can I quote you on that?

  • As soon as I found out I was pregnant, I knew I needed a maternity plan. - Gena
  • My team is prepared to the be face of my company. - Gena

More about our guest, Gena Jaffe.

Gena & Jordana are married entrepreneurs who are about to be first-time moms. Gena is a Sparkly Lawyer for entrepreneurs and Jordana is a Facebook Group Strategist who helps introverted entrepreneurs increase their influence and grow their community without leaving the house or spending a dime.

Gena's Website / Jordana's Website / Facebook

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Things Dana & NJ are Obsessed With - Holiday Gift Ideas. In this episode, Dana and NJ give you a pep talk for finishing your business strong so you can start your new year even better. This episode is sponsored by Gracious Gift Wine.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What Dana and NJ are obsessed with currently.
  • A great marketing tip on Instagram.
  • Things Dana and NJ want to buy.

Our Podcast Sponsor: Gracious Gift Wine

Gracious Gift Wine is a wine company that gives back to your local community. It was created with a simple goal: feed America’s hungry. When you buy Gracious Gift Wines, they give a percentage of the money spent to the local community depending on the zip code of the shipping. Buy delicious wine for yourself and give back to your community!

Try the Gracious Gift Wine for 15% off your order using code bossmom.

Recommended links and resources:

*Affiliate links present

  • Hysteria movie
  • Star From Afar
  • Little Acorns
  • Felt Food
  • The Dollar Shave Club
  • Grove Collaborative
  • Julep
  • Sock Club
  • Bombas Socks
  • My Adventure Reading Journal
  • Starship Family Journey Captain's Logbook
  • Vineyard Vines
  • Dawn - Marrs Marketing
  • Feet Only Elliptical (Stamina In-Motion Elliptical Trainer)
  • Better Life Bags
  • Gifts Happen Here
  • Lil' Labels
  • Lara Casey Powersheets
  • Lovely Retro Renos
  • Vintage Meet Modern
  • Marissa Lawton
  • Boss Mom Daily Action Journal
  • Lead Quizzes
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • An amazing way to do promotion is to give away something through people posting pictures on Instagram. - Dana and NJ
  • We both love a great monogram. - Dana and NJ
  • Subscription boxes are great because they are the gift that keeps on giving. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana talks about building a tactical action plan to spur you forward in your business. This show is sponsored by Redefining Mom.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Why it's important to get tactical in your business for next year.
  • Steps for becoming more tactical.

  • Write down what it is you already have planned.

  • Make a list of what you want to do and accomplish.
  • Place the things you want to accomplish on the calendar.
  • Take a look and see if it makes sense for you.
  • Look at financial goals for the next year.

Show Sponsor: Redefining Mom

Monica Froese of Redefining Mom, recently quit her job of 10 years and is now coaching and sharing her secrets on how she did it, and you can quit your corporate job too! This is an investment in you and your family. You both are important. If you have a spark of an idea of how things could be different, let me show you how you can make that happen!

If you want to quit your job, and want to get great support and encouragement from someone who has been there before, check out a free 15-minute working mom action call with Monica!

Make sure that if you are already making plans in 2017 to quit your corporate job, you connect with Monica and have a 15-minute working mom action call.

Referenced in the show:

  • Downloadable annual calendar
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • In prepping for the new year, start number one with the things you know. - Dana
  • Find out what will work, then plan for it. - Dana
  • The more confident you are in what you're going to do next year, you then have the end point to get to where your going. - Dana
  • Assign revenue numbers to each goal for the next year. - Dana
  • You have to be willing to committ to what you want to do and not waiver in that. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to step out and speak in public with Carrie Sharpe. In this episode of the Boss Mom Podcast, Carrie and Dana talk about communication and public speaking to benefit your business. This podcast is sponsored by Home Made Luxe.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Carrie's Boss Mom journey, raising five kids and working at home with her husband.
  • How she got started with speaking.
  • Her coaching and consulting practice.
  • Advice on how to prepare and share your story.
  • Giving your talk in the shower then rehearse on video.
  • Speaking at events and ways that you can speak without traveling.
  • How Carrie keeps recovers from over whelm.

Show Sponsor: Home Made Luxe

All moms need Mommy Alone Time in their lives so Keitha started Home Made Luxe a DIY Home Decor subscription box. Every month, Keitha from Home Made Luxe sends ladies (and some crafty gents) around the country a gorgeous, Pinterest-inspired home decor project. The best part is that ladies get to walk around their homes and see their beautiful, custom pieces and think about the next mommy alone time moment!

For the special Boss Mom discount of 10% off your first box, use the code BossMom.

Recommended links and resources:

  • Boss Mom Facebook Community

Can I quote you on that?

  • Homeschooling our kids and running our business from home is a lot of time management. - Carrie
  • I love helping my clients work through their communication challenges. - Carrie
  • Fear is what keeps people from public speaking. - Carrie
  • Every story matters. - Carrie
  • You want to have what you're saying be natural. Rehearsing will help you in this process. - Carrie

More about our guest, Carrie Sharpe.

Carrie Sharpe is a Communication Consultant and Speaker. She and her husband, Ryan, have five children whom Carrie homeschools. Carrie earned her degree in Political Science and Psychology. She is a Huffington Post Contributor and has spoken across the United States and Canada about marriage, relationships, and communication skills.

Website / Facebook / Twitter / Instagram

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Finishing strong with Dana & NJ. In this episode, Dana and NJ In this episode, Dana and NJ give you a pep talk for finishing your business strong so you can start your new year even better. This episode is sponsored by Gifts Happen Here.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Ideas for finishing strong in your business.
  • Setting yourself up for a great launch into the new year.
  • Building your annual calendar.
  • Looking at the end of the year as a service based versus a product based business.
  • The one thing you should do at the end of the year.
  • Identifying what to pass off and building a team.

Show Sponsor: Gifts Happen Here

Find a gift for anyone on your list,or yourself at Gifts Happen Here. The company was founded to provide high-quality embroidered items at amazing prices. They handcraft the design and you can get it monogrammed. Don't wait to fulfill your shopping list for the holiday season by visiting Gifts Happen Here.

For free shipping through the end of the year, use the code BossMom.

Recommended links and resources:

*Affiliate links present

  • Ontraport
  • Thinkific
  • Lara Casey Powersheets
  • Lion Latch
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group
  • Boss Mom Retreat Facilitators List

Can I quote you on that?

  • Finishing the year strong could be the thing that launches you into the new year. - Dana
  • There's nothing magical about January 1. - NJ
  • Finishing strong is looking at what you can do a little bit better at the new year. - Dana
  • Finishing strong for me is allowing others to help me to build my business with others and make it better. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares how being contagious is an integral part of building a business. This show is sponsored by Daryl Bart Fitness.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Why being contagious is important to your business.
  • Are you really super excited about what you're doing and what you're talking about to people?
  • Know what you get excited about.
  • You have to actually go out and talk about it.
  • Spreading the infectiousness of your excitement.
  • How Dana's grown Boss Mom so quickly.

Show Sponsor: Daryl Bart Fitness

For Daryl, fitness and health is not about building a life you want to get away from, but one you're excited about and being on your adventure.

Join her 10-day fitness challenge.

Build a life that is better than yesterday through a 10-day challenge to tweak your healthy habits, make smart food choices, complete meal prep and fitness, stay hydrated and most importantly, have ACCOUNTABILITY.

Referenced in the show:

  • Onward Nation
  • Starship Family Journey
  • Lu and Bean Read Podcast
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • Being contagious is an integral part of your brand and your business. - Dana
  • If you aren't massively excited about what you are talking about, you need to tweek what you're talking about. - Dana
  • If you're not growing your brand, you might not be contagious enough. - Dana
  • If you're an introvert, you are nervous, scared or afraid of getting out there. - Dana
  • The goal today is to infect one person a day with what you're excited about. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Giving Thanks: Tracing the Steps of Each Person that Helped Build Boss Mom with Dana. Dana shares how she's grown the Boss Mom brand through building relationships.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • The year before the starting of Expand Your Reach.
  • The people who influenced Boss Mom.
  • How meeting one person can make a huge difference in your business.

Referenced in the show:

  • National Association for Entrepreneurial Women
  • Lisa Anzaldua
  • Live Your Legend
  • Kelsey Murphy
  • CJ Thomas
  • Lena Zawaideh
  • Heather Crabtree
  • Savvy Business Owners Facebook Group
  • Hal Elrod
  • Best Year Ever Blueprint
  • Nicole Keating
  • Chandler Bolt
  • Pat Flynn
  • Chris Ducker
  • Azul Torres
  • NJ Rongner
  • Danielle Roberts
  • John Lee Dumas
  • Kate Erickson
  • Mike Sherbakov
  • Dawn Marrs
  • Taki Moore
  • Greg Smith - Thinkific
  • Tonya Rineer
  • Mike O'Neil
  • Samantha Skelly
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • I love to keep Boss Moms around me, but I also believe in loyalty to others. - Dana
  • Pick what's easy to you, and do that. - Dana
  • Yes, it's about tribe, but I can name those who have helped me become who I am. - Dana
  • Do something to recognize those who are important in your life. - Dana
  • Thanksgiving isn't just a list, but a mindset. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Be grateful, or Not with Dana & NJ. In this episode, Dana and NJ talk about trendy gratefulness, gratitude journals and being authentic with your season of life. This episode is sponsored by Gifts Happen Here.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Gratefulness can be trendy.
  • NJ's gratitude journal.
  • Dana's gratitude practices.
  • When to not be grateful.
  • It's okay to not be in a season of gratitude.

Show Sponsor: Gifts Happen Here

Find a gift for anyone on your list,or yourself at Gifts Happen Here. The company was founded to provide high-quality embroidered items at amazing prices. They handcraft the design and you can get it monogrammed. Don't wait to fulfill your shopping list for the holiday season by visiting Gifts Happen Here.

For free shipping through the end of the year, use the code BOSSMOM.

Recommended links and resources:

*Affiliate links present

  • One Thousand Gifts by Ann Voscamp
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group

Can I quote you on that?

  • Figure out the things that you are grateful for to get through this time of the year if it's difficult for you. - Dana
  • I want to cultivate a legacy through gratitude for my kids through my penmanship. - NJ
  • Go beyond the surface in your relationships and it will mean so much more. - NJ
  • Honoring the season you're in and being authentic to that. If you're not thankful, it's okay. - NJ
  • In this holiday season, if that's not where you're at, don't feel guilty about it but give yourself margin and grace. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana talks about the words you use in your business content and creating magical words that represent you as a business owner. This show is sponsored by Busy Moms Building.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What is a word unicorn.
  • Creating a sales page and think about what really helps.
  • Finding a person that turns your words into word unicorns.
  • How the words you use represent who you are.
  • Reflecting and budgeting for the words you use in your business.

Show Sponsor: Busy Moms Building

Monica Froese of Redefining Mom, recently quit her job of 10 years and is has written Busy Moms Building sharing her secrets on how she did it, and you can too! Busy Moms Building gives you 12 actionable steps to create a solid foundation to move forward in your endeavor to work from home. When you are done, you will have a viable action plan tailored for you.

No more Googling "how to work from home" or "how to replace income with a flexible schedule." Learn how to work from home, get the life you love and have a flexible schedule.

Get your free chapter of Busy Moms Building!

Referenced in the show:

  • Boss Mom Podcast Episode 33: Nurture Your Business: What to put on your sales page with Dana
  • Boss Mom Podcast Episode 123: Nurture Your Business: How to get your ideal client to talk to you with Dana
  • Tara Bosler Writing
  • Brene Brown Ted Talk
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • A word unicorn is what we want in every piece of content that we have. - Dana
  • There are very few people who wake up in the morning and want to write with passion and love. If that's not you, find one. - Dana
  • Creating a word unicorn is an absolute must. - Dana
  • The words you use represent you. - Dana
  • Please take time to give a little extra love to what words you're using a lot in your business. - Dana
  • As entrepreneurs, we're solving a problem. How are you using word unicorns to describe how you solve that? - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Shift Our Mindset to Get What We Want with Jessica Eley. In this episode of the Boss Mom Podcast, Jessica talks about mindset and how the right questions about relationships and learning where you're starting from changes everything in business and life. This podcast is sponsored by Home Made Luxe.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Jessica's journey from corporate to motherhood and how that led to entrepreneurship.
  • Her organic shift from copywriting to mindset coaching.
  • How she coaches through tough parts of relationships.
  • Where almost everyone is at when they start in coaching with Jessica.
  • Building new positive patterns and habits.
  • How Jessica uses meditation, being present, leaning on her husband and getting out of the house to get through overwhelm.
  • Using Facebook groups to make life easier through communication and honesty.

Show Sponsor: Home Made Luxe

All moms need Mommy Alone Time in their lives so Keitha started Home Made Luxe a DIY Home Decor subscription box. Every month, Keitha from Home Made Luxe sends ladies (and some crafty gents) around the country a gorgeous, Pinterest-inspired home decor project. The best part is that ladies get to walk around their homes and see their beautiful, custom pieces and think about the next mommy alone time moment!

For the special Boss Mom discount of 10% off your first box, use the code BossMom.

Recommended links and resources:

  • Trello
  • Esther Hicks
  • Boss Mom Podcast Episode 108: Nurture Your Business: How to stop questioning why people should listen to you with Dana
  • Boss Mom Facebook Community

Can I quote you on that?

  • Relationships in our lives are everything. - Dana
  • For most people, there's almost always a gap in current values and values we want. - Jessica
  • You have to know where you're starting before you can get to where you're going. - Jessica
  • Beliefs are just habits of thought and behavior is a habit of doing or action. - Jessica
  • We don't often give ourselves enough grace to change that pattern. - Jessica
  • Do you have a support system to nurture your "ah-ha" moments? - Jessica

More about our guest, Jessica Eley.

Jessica is a mindset coach for entrepreneurs who want a thriving life as much as they want a thriving business. Whether they have personal issues holding them back from business success or their business is interfering with the rest of their lives, she helps entrepreneurs be happy at home, in their relationships, and in their own heads.

Jessica is happy to offer a 90-minute coaching session to you for half-off my usual rate at Jessica's website.

Website / Facebook / Twitter / Instagram

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

This is a fun Bonus episode that I just had to record that talks about my step-father and the things our family did when I was growing up that made me the Boss Mom I am today. I also talk about my dad's new sci-fi book, and how it's topic is so relevant for our current times, and as parents of the next generation.

I personally think this little bonus episode is a fun, and also relevant episode for just about anyone.

In this episode you’ll hear:

  • How Dana's stepdad and mom have influenced her thinking and her creativity.
  • Dana's stepdad's new book.
  • A view into Dana's childhood, growing up with her mom and stepdad.
  • How exercises from around the dinner table have led to her correlations.
  • How to cultivate creativity in your own kids.
  • The book reading experience.
  • An overview of the book.
  • Being artful and mindful in creativity.

Referenced in the show:

  • Big Magic by Elizabeth Gilbert
  • Dramatica
  • Boss Mom Episode 136: How to Add More Diversity into Your Life with Dana and NJ
  • Boss Mom: The Ultimate Guide to Raising a Business and Nurturing your Business Like a Pro

And you can go download my dad's new book on Amazon at www.boss-mom.com/dad.

With total gratitude,

Dana

And if you love the book and want to submit a review here is how.

To submit a review:

  1. Go to the product detail page for the item on Amazon.com.
  2. Click Write a customer review in the Customer Reviews section.
  3. Click Submit.

View Details

How to Minimize Holiday Stress as a Mom & Entrepreneur. In this episode, Dana and NJ talk about the holidays, giving yourself realistic expectations for the busy time of the year and giving back to yourself and others. This episode is sponsored by Quiet Mind Collective.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • The stressful parts of the holidays.
  • Family at the holidays.
  • Prepping for the holidays.
  • Setting realistic expectations as a small business owner.
  • Working during the holidays.
  • Giving yourself the gift of reflection.
  • Planning financially for taking time off for the holidays.
  • Dana's favorite craft for the holidays.
  • Give yourself grace to not have the Instagram-worthy holidays.
  • Giving gifts to clients.

Show Sponsor: Quiet Mind Collective

Quiet Mind Collective is a membership program where you can learn anxiety and stress management techniques in a safe, online space. Stress, burnout, anxiety, panic... most entrepreneurs experience it, but when the feelings continue for days or weeks, there are unexpected consequences.

The Quiet Mind Collective is like a gym membership for your emotions. Whether you've conquered anxiety for the time being, whether you want to use this as a supplement to your own professional counseling, or whether you merely want more information about anxiety and stress, the membership is right for you.

Try the Quiet Mind Collective for $1 for your first month using code onedollarbossmom.

Recommended links and resources:

*Affiliate links present

  • Powersheets
  • Boss Mom Podcast Episode 121: How to break up with Clients with Dana and NJ
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group
  • Boss Mom Retreat Facilitators List

Can I quote you on that?

  • I realized that those things that we pull out year after year are those things that will make my kids feel at home when they grow up. - NJ
  • What is your end goal for the holidays? What is it that matters to you and do what will matter after the holidays. - NJ
  • Simplify your holidays. - Dana
  • Look ahead and make time in your calendar to set apart for holiday preparations. - Dana
  • When your expectations for the holiday do not meet your reality, you will be stressed and disappointed. Don't set unrealistic expectations. - NJ
  • The holidays are also about rejuvenation and reflection. We can prep for the new year. - Dana
  • Give yourself permission to say no. - NJ
  • Give gifts that the person actually wants, not what you want them to like. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana gives five questions to help you reflect on your business before the rush of the holidays. This show is sponsored by Quiet Mind Collective.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

Five questions to ask while reflecting on the past to move forward in the future.

  1. What made you super happy this past year? Plot out some of the big events in your life this past year.
  2. What has frustrated or made you not feel so good in the last year? What made me exhausted is another way to think of it.
  3. Is my business helping or hurting my relationships? Is my desire to do something actually working for me? Am I misaligned with something somewhere? We have to answer the question and dig deeply into the relationships that are meaningful for you.
  4. Am I still moving in a direction that makes me happy? Am I still moving in a direction where I want to go? Am I still moving in a direction that fulfills me?
  5. What am I doing all this for? What did I accomplish this year and what was it that I wanted to do it for? Was it worth it?

Show Sponsor: Quiet Mind Collective

Quiet Mind Collective is a membership program where you can learn anxiety and stress management techniques in a safe, online space. Stress, burnout, anxiety, panic... most entrepreneurs experience it, but when the feelings continue for days or weeks, there are unexpected consequences.

The Quiet Mind Collective is like a gym membership for your emotions. Whether you've conquered anxiety for the time being, whether you want to use this as a supplement to your own professional counseling, or whether you merely want more information about anxiety and stress, the membership is right for you.

Try the Quiet Mind Collective for $1 for your first month using code onedollarbossmom.

Referenced in the show:

  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • A good conscious reflection can help us move forward. - Dana
  • You have to recognize who you really are in reflecting. - Dana
  • Reflecting cannot be a surface thing. - Dana
  • What makes us happy is the break down to little tiny things. - Dana
  • How can you help relationships to thrive in the future with how you include the important people into your business. - Dana
  • Let's do more of what makes us happy and less of what exhausts us. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Taking Control of Your Spending Habits with Lauren Greutman. In this episode of the Boss Mom Podcast, Lauren talks about being a forever recovering spender and building money boundaries.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Lauren's Boss Mom journey.
  • Value spending and budgeting.
  • Using credit cards for spending.
  • How to know your spending boundaries.
  • Being an entrepreneur and spender.
  • The recovering spender story.

Recommended links and resources:

  • The Recovering Spender Website
  • Meet Edgar
  • The Recovering Spender
  • Boss Mom Facebook Community

Can I quote you on that?

  • We try to teach our kids they can reach better than working for someone else. - Lauren
  • What you value is how you spend your money. - Lauren
  • People need to understand that it's okay to splurge on themselves as long as they aren't going into debt over it. - Lauren
  • I've had to flip the way I think about boundaries so I can pay myself. - Dana
  • I will forever be a recovering spender, I'll just never be in debt again. - Lauren

More about our guest, Lauren Greutman.

Lauren is a wife, mom of four and a recovering spender who - with her husband - figured out how to get out of $40,000 of debt. Now Lauren strives to bring others into her circle... to mentor you and teach that, when it comes to managing your finances, "YOU CAN DO THIS!" She is the author of the book 'The Recovering Spender' due to release September 2016 and of the popular money saving website LaurenGreutman.com (formerly iamthatlady.com).

Website / Facebook / Twitter / YouTube / Instagram

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Add More Diversity Into Your Life. In this episode, Dana and NJ talk through the topic of diversity in adding more diversity to your business and personal life. This episode is sponsored by Gracious Gift Wine.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Diversity in who you talk to and how you connect.
  • How going outside of your comfort zone can lead to what you will enjoy.
  • What ways are you being intentional about exploring diversity?
  • Diversity in income streams.
  • Creating more diversity in your business.

Our Podcast Sponsor: Gracious Gift Wine

Gracious Gift Wine is a wine company that gives back to your local community. It was created with a simple goal: feed America’s hungry. When you buy Gracious Gift Wines, they give a percentage of the money spent to the local community depending on the zip code of the shipping. Buy delicious wine for yourself and give back to your community!

Try the Gracious Gift Wine for 15% off your order using code bossmom.

Recommended links and resources:

*Affiliate links present

  • Anchorman
  • Mike O'Neil - The Solopreneur Hour
  • Friends Pivot video
  • Lara Casey Powersheets
  • The Life Giving Home
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group
  • Boss Mom Retreat Facilitators List

Can I quote you on that?

  • I have a choice to go outside of my comfort zone to try new things. - Dana
  • The second you're really good at something, seek something new so you don't get in a rut. - Dana
  • We're being purposeful about seeking diversity, and bringing our kids with us. - NJ
  • If you're only hanging out where your ideal client lives, you're missing out. - NJ
  • Being a place that isn't your ideal client, you learn what your ideal client is. - Dana
  • Diversify your income. - NJ
  • Feel free and give yourself permission to change your mind about what direction you are going. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana talks all about how she built the Boss Mom brand. This show is sponsored by Home Made Lux.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Dana tells her business story before building Boss Mom.
  • Catalysts in business.
  • Naming your business - building a movement and having a story.
  • Growing visibility and building a team.
  • Investing in an email nurture system.
  • Focusing on one thing at a time.
  • Having a mastermind and community for support and accountability.
  • Having a business coach that specializes in what areas you need the most.

Show Sponsor: Home Made Luxe

All moms need Mommy Alone Time in their lives so Keitha started Home Made Luxe a DIY Home Decor subscription box. Every month, Keitha from Home Made Luxe sends ladies (and some crafty gents) around the country a gorgeous, Pinterest-inspired home decor project. The best part is that ladies get to walk around their homes and see their beautiful, custom pieces and think about the next mommy alone time moment!

For the special Boss Mom discount of 10% off your first box, use the code BossMom.

Referenced in the show:

*Affiliate Links Present

  • Azul Torres Writing Coach
  • Savvy Business Owners Facebook group
  • Boss Mom Podcast Episode 123: Nurture Your Business: How to Get Your Ideal Client to Talk to You with Dana
  • Danielle Roberts
  • Boss Mom Podcast Episode 83: Stop Giving All Your Money Back to Your Business with Annette Fergeson
  • Ontraport
  • Convertkit
  • Trello Training
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • Writing a book was the catalyst for building the Boss Mom brand. - Dana
  • I asked myself, do I want to start a movement or do I want to just start a business? - Dana
  • Everywhere I could, I talked about the Boss Mom movement. I grew my business by letting people know the business existed. - Dana
  • Don't feel bad about putting money back into your business, but make sure you set a time to start spending time on yourself. - Dana
  • Be super clear on where you are going to take someone if you are pitching that product. - Dana
  • I've grown Boss Mom because I've focused on being good at one thing at a time, gotten really good at it, and then moved on. - Dana
  • Work what works. Start with one thing and focus on that. - Dana
  • Our job is to tell people what they need and provide answers to that need. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

The Amazing Power of a Miracle Morning with Hal Elrod. In this episode of the Boss Mom Podcast, Hal shares how he started his Miracle Morning practice and how it has revitalized his life and lives of thousands around the world. Sponsored by Gracious Gift Wine.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Hal has influenced Dana's business.
  • Hal's journey to writing The Miracle Morning.
  • How performing The Miracle Morning has transformed lives and businesses around the world.
  • What waking up can mean for you as a parent and entrepreneur.
  • The purpose that Hal has to sharing his book to others.
  • The Best Year Ever Blueprint event.

Our Podcast Sponsor: Gracious Gift Wine

Gracious Gift Wine is a wine company that gives back to your local community. It was created with a simple goal: feed America’s hungry. When you buy Gracious Gift Wines, they give a percentage of the money spent to the local community depending on the zip code of the shipping. Buy delicous wine for yourself and give back to your community!

Try the Gracious Gift Wine for 15% off your order using code bossmom.

Recommended links and resources:

  • The Miracle Morning
  • The Miracle Morning for Parents and Families
  • Best Year Ever Blueprint Event
  • Boss Mom Facebook Community

Can I quote you on that?

  • I have co-authors who authentically share how they practice The Miracle Morning. - Hal
  • Success is something you become through personal development. - Jon Berghoff
  • Success to me is enjoying waking up in the morning and to have more enjoying that. - Dana
  • I'm going to wake up each day with intention. - Hal
  • When you wake up early, take care of yourself, you can be your best parenting self. - Hal
  • You can help people changes their lives by creating a habit. - Hal
  • We have a responsibility to fulfill our potential so we can lead by example and give confidence, responsibility or encouragement to others so they can do the same. - Hal
  • When you do The Miracle Morning you start to get clarity. You become more intentional and focused. - Dana
  • Extraordinary results require extraordinary clarity. - Hal
  • If you are to preach possibility to your kids, do it in actions so they see it. - Hal

More about our guest, Hal Elrod.

In addition to being one of the highest rated keynote speakers in America, Hal is the #1 best-selling author of one of the highest rated books in the world (with over 1,500+ five-star Amazon reviews), The Miracle Morning and creator of The Miracle Morning book series.

Facebook / Twitter

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

In this episode of the Boss Mom Podcast, Dana and NJ talk about fear, overcoming it and what is better. This show is sponsored by Holl and Lane Magazine.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Why NJ's dad will never be on Facebook.
  • NJ's Fear of Success and how she's dealing with it.
  • Why we need to move beyond the words.
  • How NJ operates her workflow when her kids are sick.
  • Dana's mindset when someone asks for a refund.
  • Dana's business fear.
  • Motherhood fears.
  • How to build margin into deadlines.
  • The magic of the sanitary cycle of a washing machine.

Our Sponsor: Holl and Lane Magazine

Holl and Lane Magazine is more than a magazine. They are starting a movement for more honest media. Life isn't always perfect, and they're okay with that. They're focused on providing stories from real women about real life - the triumphs and the hardships. They want to let you know that you have a voice and a story. The mission behind their magazine is simple: each time you open up and share your story, you help someone feel less alone.

The magazine is published bimonthly. To get the discount to order issue 10, use the code bossmom at the Holl and Lane Store.

To order a yearly subscription, use the code BossMomSubscribe at Holl and Lane Magazine Subscriptions.

Recommended links and resources:

  • Big Magic by Elizabeth Gilbert
  • Movies: Bad Moms, Me Before You
  • Fast Company Article
  • Boss Mom Struggle Bus episode
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group
  • Boss Mom Retreat Facilitators List

Can I quote you on that?

  • Fear paralyzes me sometimes. NJ
  • Everyone knows I'm awesome, that's not a question. NJ
  • I'm afraid of success. I'm owning it. I'll work through it. NJ
  • Get past your fear and list out true tangible things about why you can help people. Dana
  • Your mind is what people pay for. Knowledge and information is one thing, but how you spin that knowledge is where the money is. Dana
  • When we binge on really good info and get an AHA! moment, it's a really good thing. Dana
  • Fear keeps us from communicating well. But if we communicate, we can help that fear go away. Dana
  • Get past your fear and take the leap. Magical things will happen. Dana
  • Growth is scare and fear producing, but it has to happen if you want to move forward.

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana talks all about building courses and why course creation is so vital to business. This show is sponsored by T. Bosler Writing.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Dana's knowledge in building course work.
  • Creating a free to paid journey.
  • Dana's sales funnel broken down piece by piece.
  • Creating a good opt-in.
  • How Dana does course creation.
  • Creating courses through Thinkific.
  • Why you need to build courses.

Show Sponsor: T. Bosler Writing

Tara is offering a Holiday Stress Relief Writing Package: 25% off all her current rates! She offers repurposing services - taking Facebook live, videos, or podcasts and turns them into a blog on your website. That means $225 for three authored blog posts, $394 for three ghostwritten blog posts, and 25% all her web copy rates as well. Visit her website, T Bosler Writing, for more information on her services!

Mention Boss Mom for your 25% off holiday stress relief package!

Referenced in the show:

*Affiliate Links Present

  • Skillshare
  • Trello Training
  • Boss Mom Podcast Episode 36: Nurture Your Business: How to brainstorm your Opt-in and build your list with Dana
  • Sam Cart
  • Zapier
  • Dawn Marrs - Funnels course
  • Thinkific
  • Acuity
  • Trello
  • I heart your face mug
  • Boss Mom Academy Fitting call
  • Boss Mom Academy

Can I quote you on that?

  • Everyone should have a signature course. - Dana
  • Think about how you create a nice flow from smaller courses that lead to larger courses. - Dana
  • If a course launch doesn't go well, it's like having all your eggs in one basket. - Dana
  • Everyone should be creating coursework. - Dana
  • Start small and build bigger into your signature course. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Progressing Through Your Life & Career with Emily Kapit . In this episode of the Boss Mom Podcast, Emily gives insight into her career coaching program, finding your passions and her Boss Mom journey. Sponsored by Quiet Mind Collective.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Emily created a career coaching program as a start to her boss mom journey.
  • What she did to figure out her maternity leave as a small business owner.
  • The biggest surprise Emily had after she had her daughter.
  • How Emily helps others find what they enjoy doing and how she supports them.
  • Hearing the truth from someone else and how that is impactful.
  • Her Huffington Post blog post "A Letter to my Daughter."
  • How she left corporate world because she wanted something that was inspirational in her life.
  • Recommendations on networking.
  • Learning to say no.

Our Podcast Sponsor: Quiet Mind Collective

Quiet Mind Collective is a membership program where you can learn anxiety and stress management techniques in a safe, online space. Stress, burnout, anxiety, panic... most entrepreneurs experience it, but when the feelings continue for days or weeks, there are unexpected consequences.

The Quiet Mind Collective is like a gym membership for your emotions. Whether you've conquered anxiety for the time being, whether you want to use this as a supplement to your own professional counseling, or whether you merely want more information about anxiety and stress, the membership is right for you.

Try the Quiet Mind Collective for $1 for your first month using code onedollarbossmom.

Recommended links and resources:

  • SimplyNoise.com
  • Self Control App
  • Boss Mom Academy
  • Boss Mom Facebook Community

Can I quote you on that?

  • We like to help our clients figure out what they really like to do and enjoy in their job. - Emily
  • We allow people to take a step to work to identify what to make them happiest in their job. - Emily
  • I prepared the business so it allowed me to have the baby and build the business at the same time. - Emily
  • My team has a lot of parents on it and we understand each other in that aspect. - Emily
  • My husband and I have had to carve out time together because that's really important. - Emily
  • What was interesting for me was my evolution, and then I helped others with their evolution. - Emily
  • It's fine to be pretty, it's better to be smart, it's best to be hard working. - Emily
  • You can find your village even if you've never met those people in real life. - Emily
  • Raising businesses and babies require a work and home support team! - Emily

More about our guest, Emily Kapit.

Emily Kapit, MS, MRW, ACRW, CPRW – one of the world's only triple certified Master Resume Writers – is the founder, lead writer, and head career strategist at ReFresh Your Step, LLC, a career advisory firm based in Miami, Florida, with clients located nationally and internationally. She and her team of highly certified writers and career advisors have work extensively with clients on all facets of their career progression, including resumes/cover letters, LinkedIn profiles, job search strategies, mock interviews, career guidance, and more.

Emily believes that a key to career excellence – regardless of one's, level, sector, background or goals – is implementing a "Consistency of Excellence" approach to one's job search. To that end, she and her team collaborate with each client on identifying his or her unique career values, accomplishments to-date, and transferable skills before translating this info into powerful professional documents and job search strategies.

When not helming the ReFresh Your Step ship, Emily can be found in and around the beaches of Miami with her husband while showing their young daughter the beauty of life and living life every day with purpose.

Emily is available for speaking engagements, training seminars, and work with both private clients and corporations. Please contact her at emily@refreshyourstep.com and visit her website at www.refreshyourstep.com.

Facebook / Twitter / LinkedIn

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

When you want to do too many things. In this episode, Dana and NJ share their methods to dealing with #allthethings, and how they handle new business creation and suggestions on structuring your day and week. This show is sponsored by Holl and Lane Magazine.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Dana and NJ's suggestions when she has new business ideas.
  • Make a Venn diagram to create a focus when you have too many ideas of the combination of the following three things:

  • Do what you love.

  • What you are good at.
  • Do what makes you money.

  • Building a business without a big budget.

  • Dana and NJ share how they manage their daily to-do list.
  • Theming your day and batching.
  • Why shiny object syndrome is a thing.
  • Feeling fulfilled by getting tasks accomplished.

Our Sponsor: Holl and Lane Magazine

Holl and Lane Magazine is more than a magazine. They are starting a movement for more honest media. Life isn't always perfect, and they're okay with that. They're focused on providing stories from real women about real life - the triumphs and the hardships. They want to let you know that you have a voice and a story. The mission behind their magazine is simple: each time you open up and share your story, you help someone feel less alone.

The magazine is published bimonthly. To get the discount to order issue 10, use the code bossmom at the Holl and Lane Store.

To order a yearly subscription, use the code BossMomSubscribe at Holl and Lane Magazine Subscriptions.

Recommended links and resources:

  • Myers-Briggs Personality test
  • Boss Mom Podcast Episode 121: How to Break Up with Clients that Don't Fit with Dana and NJ
  • Elf
  • Samantha Johnston
  • Beyoutifully Bold Podcast
  • The Grinder
  • Kelsey Van Kirk
  • Dawn Marrs - Marrs Marketing
  • Boss Mom Podcast Episode 51: Nurture Your Business: The Art of the Purposeful Checklist with Dana
  • Boss Mom Daily Action Planner
  • This was Us
  • I want to Break Free by Queen
  • I Heart Your Face mugs
  • Lilah Higgins - The Higgins Creative
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group
  • Boss Mom Retreat Facilitators List

Can I quote you on that?

  • I have to ask what do I love the most and where can I generate the most revenue. - NJ
  • The more you get into the space for what you're really good at, the better off you'll be. - Dana
  • I have to stay focused, stay in my own lane and build the foundation of what I'm working on. - NJ
  • You want to tell people about who you care about. Getting people to love you is a good business strategy. - Dana
  • The calendar helps me define what I can do in one day. - Dana
  • I have to ask myself what the most important things are in my day. That's what I focus on for that day. - NJ
  • There are a lot of demands on our day as women, moms and entrepreneurs. - Dana
  • I cannot give from an empty well. I can't give if I don't take time and rest. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana tells how to leverage your work with me page on your website. This show is sponsored by T. Bosler Writing.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Why people go to your work with me page.
  • Think about the main aspect as to why people make decisions.
  • Building a bridge in decision making.
  • Make a seen on page.

Steps to making a work with me page:

  1. Showing they are in the right place by recognizing their frustrations. If you're unsure how to write these frustrations, ask your community.
  2. Show your reader where you will take them.
  3. Add a testimonial. A testimonial shows that you've helped others.
  4. The what you want people to buy. It needs to be the features (what) and benefits (intangibles) you get when you invest. Be specific.
  5. Have an opt-in or exit pop up to get your visitor on your list. As your opt-in you should have where you've been seen.
  6. Pricing is a choice.
  7. Have a button for them to get on a call with you.

Show Sponsor: T. Bosler Writing

Tara is offering a Holiday Stress Relief Writing Package: 25% off all her current rates! She offers repurposing services - taking Facebook live, videos, or podcasts and turns them into a blog on your website. That means $225 for three authored blog posts, $394 for three ghostwritten blog posts, and 25% all her web copy rates as well. Visit her website, T Bosler Writing, for more information on her services!

Mention Boss Mom for your 25% off holiday stress relief package!

Referenced in the show:

  • Episode 123: Nurture Your Business: How to get your ideal client to talk to you with Dana
  • Episode 33: Nurture Your Business: What to put on your sales page with Dana
  • Episode 87: Nurture Your Business: How I run my group coaching program with Dana
  • I heart your face mug
  • Boss Mom Academy Fitting call

Can I quote you on that?

  • Ever single thing you write is a sales page. - Dana
  • You're not just telling people what they can get, it's recognizing what drives people to hire you. - Dana
  • Figure out how to bridge the gap between where someone is at and show them how to get to the other side and being positive in their decision making. - Dana
  • In sales, take the experts formula, follow the guidance until it's perfected, then tweek it. - Dana's dad
  • People want to work with people they trust and those with whom they feel comfortable with. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Letting Go of Your Past & Embracing Your Gift with Michelle Dempsey. In this episode of the Boss Mom Podcast, Michelle shares her passions in business and empowering women, and how she thrives in community. Sponsored by Throwing Pinecones Gathering.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Michelle's fast but fierce journey into business and motherhood.
  • What act, receive, believe means in her business.
  • How she's built her business into a thriving business.
  • The importance of having a niche.
  • What strategy means to Michelle.
  • The power of telling your why.
  • Michelle's passion to empower women, and how she uses her business in that passion.
  • How a rock bottom moment changed Michelle's life.

Our Podcast Sponsor: Throwing Pinecones Gathering

The Throwing Pincones Gathering is a one-day event in Portland, OR, to help Christian women foster vulnerability, growth and depth in Christ. At the Throwing Pinecones Gathering, you will be equipped with the tools you need to seek this strength and courage and empower you to utilize them. All proceeds of the event go to benefit the human trafficking education and awareness through the organization She Has a Name.

To get your ticket to the event, visit their website, Throwing Pinecones.

Recommended links and resources:

  • Scary Mommy blog
  • Zoom - affiliate link
  • PACE center for girls
  • Boss Mom Academy
  • Boss Mom Facebook Community

Can I quote you on that?

  • I turned my blog into a business, blood, sweat and tears, with the help of my tribe. - Michelle
  • You have to sell yourself better than anyone else can. - Michelle
  • I'm a fierce believer in the 'girl gang'. - Michelle
  • A strategy is just a fancy word for a plan. It's like a roadmap. - Michelle
  • When you're putting yourself out as a new business person, everything needs to make sense in your brand. - Michelle
  • My past is something that's going to make a difference for tomorrow. - Michelle
  • A lot of women who can't get their business started is because they're holding themselves back. - Dana

More about our guest, Michelle Dempsey.

A writer, a dreamer, an entrepreneur, and above all things, a mother, Michelle Dempsey recently turned a passionate hobby into a thriving career. Internationally published and known for her ability to connect with readers on a deeper level, Michelle launched her own business, Michelle Dempsey: Very Well-Written, offering writing and editing services, business coaching, branding expertise, and social media strategy to businesses of all kinds. She speaks to female audiences regularly on topics including empowerment, personal development, and business success. Visit any of her websites to read more of her work, or her personal blog, The Trusted Mama, to read her honest tales of motherhood, marriage, everything in between.

Facebook / Twitter / LinkedIn / Instagram

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

What to share with your community (boundaries and responsibilities). In this episode, Dana and NJ give strategy and offer real life suggestions in interacting with community on Facebook. This show is sponsored by Holl and Lane Magazine.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Talking about issues in your community.
  • Limiting boundaries in sharing within your communities.
  • How to authentically grow your business in communities.
  • Roles and responsibilities in sharing to your community.
  • NJ shares real life roles in her own Facebook group.
  • Creating a group that thrives.
  • Dana gives her strategy for posting in Facebook groups.
  • How social media is meant to be social.

Our Sponsor: Holl and Lane Magazine

Holl and Lane Magazine is more than a magazine. They are starting a movement for more honest media. Life isn't always perfect, and they're okay with that. They're focused on providing stories from real women about real life - the triumphs and the hardships. They want to let you know that you have a voice and a story. The mission behind their magazine is simple: each time you open up and share your story, you help someone feel less alone.

The magazine is published bimonthly. To get the discount to order issue 10, use the code bossmom at http://www.hollandlanemag.com/shop/.

To order a yearly subscription, use the code BossMomSubscribe at http://www.hollandlanemag.com/subscriptions/.

Recommended links and resources:

  • Savvy Business Owners Facebook Group
  • Screw the 9-5 Facebook Group
  • Chasing Dreams and Littles Facebook Group
  • Biz Tech Collective Facebook Group
  • Irena Miller Yoga
  • Episode 124: How to get what you want in life & business with Dana and NJ
  • Eating Clean Cooking Dirty
  • I Heart Your Face mugs
  • Lilah Higgins - The Higgins Creative
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group
  • Boss Mom Retreat Facilitators List

Can I quote you on that?

  • Know what your purpose is in being part of a community and let that drive you. - NJ
  • There are women in the Boss Mom Facebook group who are growing their businesses by answering questions and being helpful. - Dana
  • One of the core values of the Boss Mom group is to give more than you get. - NJ
  • At some point in your community, there's no way you can be in the group all the time and help every person. - Dana
  • If a daily prompt is important enough to the group owner, I want to take care to answer the question. - NJ
  • If we focus on sharing and supporting in community, we feel like we're giving back. - Dana
  • You never know when the thing you're sharing is the one thing that makes things work for someone. - Dana
  • How does it make you feel when someone shows they are attentive? - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares secrets to finding your ideal client and growing your business through the application of these steps. This show is sponsored by T. Bosler Writing.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What constant learning mode is.
  • Implementing things into practice is scary.
  • Learning mode can be really great!
  • The opportunity cost to being in learning mode.
  • What we need to use learning mode for.
  • How to get out of learning mode.
  • Some ground rules for staying focused.
  • Having a budget to get courses and support that helps you and your business.
  • Execution in saying no.

Show Sponsor: T. Bosler Writing

Tara is offering a Holiday Stress Relief Writing Package: 25% off all her current rates! That means $225 for three authored blog posts, $394 for three ghostwritten blog posts, and 25% all her web copy rates as well. Visit her website, T Bosler Writing, for more information on her services!

Mention Boss Mom for your 25% off holiday stress relief package!

Referenced in the show:

  • Boss Mom Episode 98: How to Build a Thriving Business and Raise a Family at the Same Time with Pat Flynn
  • I heart your face mug
  • Boss Mom Academy Fitting call

Can I quote you on that?

  • We feel lost or like we need to learn something so we jump into learning. - Dana
  • I take in and learn things exactly when I need it. - Pat Flynn
  • You cannot take action if you are continually in learning mode. - Dana
  • Say no to the things that are not the right time for you to learn. - Dana
  • You have to go from learning mode to creation mode to action mode to implementation mode. - Dana
  • Tweek and tweek until you find what works. - Dana
  • Before you go and buy another course, invest in a coach or specialist who will help you implement. - Dana
  • If you're really clear about what you want to do in 90 days and if something doesn't align with that, say no. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Eating Clean and Cooking Dirty with Samantha Rodgers. In this episode of the Boss Mom Podcast, Samantha and Dana talk about eating healthy, establishing good food relationships and creating a good eating plan. Sponsored by Throwing Pinecones Gathering.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Samantha started out in design, and the journey that her passions have led her on.
  • Samantha's experience in becoming a mom.
  • How she found that keeping things minimal and took little steps made all the difference.
  • Meal prep made simple.
  • Making food a family ritual.
  • Keeping food shopping and meals simplified and stress-free.
  • Changing the way you eat and establishing a healthy relationship with food.
  • How Samantha transformed her mornings to overcome overwhelm.

Our Podcast Sponsor: Throwing Pinecones Gathering

The Throwing Pincones Gathering is a one-day event in Portland, OR, to help Christian women foster vulnerability, growth and depth in Christ. At the Throwing Pinecones Gathering, you will be equipped with the tools you need to seek this strength and courage and empower you to utilize them. All proceeds of the event go to benefit the human trafficking education and awareness through the organization She Has a Name.

To get your ticket to the event, visit their website, Throwing Pinecones.

Recommended links and resources:

  • The Miracle Morning
  • The Miracle Morning for Parents
  • Kid safe knives
  • Boss Mom Academy
  • Boss Mom Facebook Community

Can I quote you on that?

  • I thought I never wanted to do anything with food. - Samantha
  • You brought your life back to balance with paleo and CrossFit. - Dana
  • Our gifts are shown highlighted necessities - Dana
  • What steps do I need to take and how long will it take to see results from those steps. - Samantha
  • We're not looking for more, we're looking for what matters. - Samantha
  • You can spend 1-2 hours a week prepping, so you spend 20 minutes a day in the kitchen cooking. - Samantha
  • Are you going to teach your kids to eat healthy? It's a choice you have to make. - Dana
  • Any change we make around food, it needs to start at the epicenter and that's at home. - Samantha
  • Stop going to the grocery store and picking up food, pick up meals instead. - Dana

*Photo credit: Samantha Rodgers. This is the hamburger that Dana mentions in the podcast episode.

More about our guest, Samantha Rodgers.

Sam is a Boss-Mom with a passion for food. Her love of food has grown from her family history. Today, she combines her love of food and her ability to simplify the process of cooking to help mom's increase family time and decrease kitchen time without sacrificing clean delicious meals.

Facebook / Twitter / Pinterest / Instagram / Free Trial

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to get What you Want in Life & Business. In this episode, Dana and NJ give the ins and outs of how to take action and get what you want out of life and business. This show is sponsored by high-performance coach, Stacy Tuschl.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Ways to pitch yourself to get what you want.
  • Creating a story that sets you apart.
  • If you own a business, you have to sell.
  • Handling rejection and finding the root of the fear.
  • You have to program your brain to believe you are spreading your story and your message.
  • The words to stop using to be action oriented.
  • What words to take out of your sales pages.

Our Sponsor: High-Performance Coach, Stacy Tuschl

Would you love your marketing done for you? High-performance coach, Stacy Tuschl is hosting a contest right now with a $10,000 prize. Stacy built her own million dollar business and wants to help 1 lucky winner create their next million dollar marketing plan. The winner will get to work with Stacy 1 on 1 in her Marketing Accelerator program, as well as other great prizes including a bonus for all of those that enter! To enter the contest, use this link: www.HighPerformingMom.com

Stacy Tuschl is an entrepreneur and Business Performance Strategist. She started her first business in her parents' backyard at the age of 18 and turned that company into a 7 figure business. Author of the #1 international bestselling book, “Is Your Business Worth Saving?” she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success and is the host of the top-rated podcast Business Rescue Road Map.

Recommended links and resources:

  • Boss Mom Podcast Episode 113: Routines, and Nannies while still working hard with Melanie Duncan
  • Entrepreneur On Fire: Lose the Guilt and Build Thriving Homes and Businesses with Dana Malstaff
  • Pat Flynn's Smart Passive Income Episode 210: How to Automate Your Business to Save Time and Make More Money with Dana Malstaff
  • 21 Amazing Online Entrepreneurs Huffington Post
  • I Heart Your Face mugs
  • Lilah Higgins - The Higgins Creative
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group
  • Boss Mom Retreat Facilitators List

Can I quote you on that?

  • You have to decide what you want, know what benefit is for the other person, and ask for what you want. - NJ
  • Get past what you are trying to promote and highlight your story and why you are interested in helping people. - Dana
  • You are what sets you apart. What part of your story makes you unique. - NJ
  • If someone says no, it's not personal, it's business. - NJ
  • Make a commitment to say action words. - Dana
  • Asking for something is a muscle you have to stretch, the more you work it, the more comfortable you feel, you have to work it! - Dana
  • Don't build the things you hate into your business, but if it's fear of the unknown, dive in anyway! - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares secrets to finding your ideal client and growing your business through the application of these steps. This show is sponsored by high-performance coach Stacy Tuschl.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Assume positive intent when something doesn't go the way you planned!
  • Stop being so hard on yourself.
  • You have to create a visibility plan.
  • Ideas for creating visibility in your niche.
  • Knowing your ideal client.
  • How to research your ideal client.
  • Having a way for people to get in contact with you.

Show Sponsor: High-Performance Coach, Stacy Tuschl

Would you love your marketing done for you? High-performance coach, Stacy Tuschl is hosting a contest right now with a $10,000 prize. Stacy built her own million dollar business and wants to help 1 lucky winner create their next million dollar marketing plan. The winner will get to work with Stacy 1 on 1 in her Marketing Accelerator program, as well as other great prizes including a bonus for all of those that enter! To enter the contest, use this link: www.HighPerformingMom.com

Stacy Tuschl is an entrepreneur and Business Performance Strategist. She started her first business in her parents' backyard at the age of 18 and turned that company into a 7 figure business. Author of the #1 international bestselling book, “Is Your Business Worth Saving?” she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success and is the host of the top-rated podcast Business Rescue Road Map.

Referenced in the show:

  • Boss Mom Podcast 87: Nurture Your Business: How I Run My Group Coaching Program
  • Boss Mom Podcast 121: How to Break Up with Clients Who Don't Fit with Dana and NJ
  • Acuity
  • Boss Mom Academy Fitting call

Can I quote you on that?

  • Create a story around what you do and how you got started in your business. - Dana
  • You can't sell to someone unless you know your ideal client and how to answer their problems. - Dana
  • If people can't find you, then your business won't grow. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to be the CEO of Your Own Business with Maggie Patterson. In this episode of the Boss Mom Podcast, Maggie shares her tips, tricks and best practices when starting a business and hiring a coach. Sponsored by Throwing Pinecones Gathering.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Maggie's boss mom journey complete with her starting her own business at 18!
  • Her current business.
  • The answer to the question of how to find a first client as an entrepreneur.
  • The power of networking.
  • Hiring and outsourcing as business owners.
  • Investing in a business coach.
  • What is important for a new business owner.

Our Podcast Sponsor: Throwing Pinecones Gathering

The Throwing Pincones Gathering is a one-day event in Portland, OR, to help Christian women foster vulnerability, growth and depth in Christ. At the Throwing Pinecones Gathering, you will be equipped with the tools you need to seek this strength and courage and empower you to utilize them. All proceeds of the event go to benefit the human trafficking education and awareness through the organization She Has a Name.

To get your ticket to the event, visit their website, Throwing Pinecones Ministry.

Recommended links and resources:

  • Google
  • Basecamp
  • Ego is the Enemy
  • Boss Mom mugs
  • Boss Mom Academy
  • Boss Mom Facebook Community

Can I quote you on that?

  • If you're an entrepreneur at heart, you're going to figure business out as you go. - Maggie
  • It's important to get really good with what you do and getting known for that expertise. - Maggie
  • One to one networking is important! - Maggie
  • Selling is an invitation and allowing others to see what you're offering. - Maggie
  • Get a coach before you get a course because a coach will be helping you directly. - Dana
  • When working with a coach, you really need to have chemistry and a connection before you put down money. - Maggie
  • If you can look at a 12-week chunk, goals don't seem so overwhelming. - Maggie

More about our guest, Maggie Patterson.

Maggie Patterson is a copywriter and communications strategist. She works hands-on with entrepreneurs to help them market their businesses, using content and communications strategies along with copy that converts, to meet business goals.

With more than 15 years of experience, she has worked with companies of all sizes from big brands to solopreneurs. After cutting her teeth during the dot-com bubble and bust in Canada’s leading PR agency, Maggie started her own highly successful marketing and communications consultancy.

Wife of the local volunteer fire chief and mom of the 11-year old Lego King, Maggie loves travel, her half acre outdoor oasis in the middle of nowhere, reading, papercrafts, wine and far too many other things to possibly list.

Facebook / Twitter / Website / Podcast

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Break Up With Clients That Don't Fit. In this episode, Dana and NJ talk through and role play breaking up with clients who are not the right fit for your business. This show is sponsored by high-performance coach, Stacy Tuschl.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What happens when you don't work with the right people.
  • Ideas for gracefully breaking up with clients.
  • How breaking up with the wrong clients can be liberating.
  • You have to work with people you really love.
  • Creating boundaries with clients and sticking to them.
  • Fear of losing revenue and clients.
  • The easiest way to change it up with clients.
  • Referring others to give a good client experience.
  • NJ and Dana role play breaking up with clients.

Our Sponsor: High-Performance Coach, Stacy Tuschl

Would you love your marketing done for you? High performance coach, Stacy Tuschl is hosting a contest right now with a $10,000 prize. Stacy built her own million dollar business and wants to help 1 lucky winner create their next million dollar marketing plan. The winner will get to work with Stacy 1 on 1 in her Marketing Accelerator program, as well as other great prizes including a bonus for all of those that enter! To enter the contest, use this link: www.HighPerformingMom.com

Stacy Tuschl is an entrepreneur and Business Performance Strategist. She started her first business in her parents' backyard at the age of 18 and turned that company into a 7 figure business. Author of the #1 international bestselling book, “Is Your Business Worth Saving?” she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success and is the host of the top rated podcast Business Rescue Road Map.

Recommended links and resources:

  • All Up in Your Lady Business Episode 101: Think Creative Collective
  • Boss Mom Podcast Episode 115: Building Your Team at All Stage in Business
  • Boss Mom Podcast Episode 109: Everyone Needs A Momcation
  • I Heart Your Face mugs
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group

Can I quote you on that?

  • You realistically have to expect that breaking up with clients will happen at least once. - Dana
  • I care about the boundaries I have for myself when working with clients. - NJ
  • Doing what right for my business is best for me and my family. - NJ
  • What you do as a mom entrepreneur has to be as fulfilling as hanging out with your kids. - Dana
  • Changing up your business model creates the freedom to break up with clients. - Dana
  • Working is easier when you working with people you enjoy spending time with. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares an ah-ha moment and what happens if you don't use "it". This show's out of this world sponsor is Starship Family Journey.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How you will lose "it" if you don't use "it".
  • Daily practices you should take.
  • Staying in tune with your strengths.
  • Seizing ah-ha moments.
  • When you charge in your business by expertise.

Show Sponsor: Starship Family Journey

Admiral Laura has launched a new sci-fi fun membership group called Starship Family Journey which creates fun and engaging ways for you to bring science and science fiction into your child’s world.

You can try it by going to StarshipFamilyJourney.com/bossmom and taking the free five-day solar system adventure. Each week has a new themed adventure to discuss at dinner time, with activities, meal ideas, and downloadable content.

Laura's out of this world membership is starting soon! If you sign up by October 7th, you can get the special starting price of $20 per month (30% off). Boss Moms who sign up will get a free Starship Family Journey Logbook (a twelve dollar value) just by using the membership code BOSSMOM (no spaces). The Logbook makes it easy for you to record your fun space adventures, pictures, and achievement stickers that your kids will earn. So check it out at StarshipFamilyJourney.com/bossmom.

Laura is a mom of two who has written space science books. She enjoys spending time with her family.

Referenced in the show:

  • Boss Mom Episode 72: Nurture Your Business: Why you should take your calendar more seriously with Dana
  • Boss Mom Episode 51: Nurture Your Business: The art of purposeful checklists with Dana

Can I quote you on that?

  • In some ways, as we grow in business, parenting, and life, that we will grow and change. - Dana
  • Every day has to be a day where we assess what our priorities are. - Dana
  • When we decide to be action takers, we have to be okay with making decisions. - Dana
  • When you stop doing something that's important, you'll be rusty. - Dana
  • Consciously know and prioritize what you want to be good at. - Dana
  • Be really clear where you are spending your time. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Episode 119: The Miracle Morning for Parents & Families with Lindsay McCarthy. In this episode of the Boss Mom Podcast Lindsay and Dana talk about raising intentional children through the Miracle Morning. Sponsored by the out of this world Starship Family Journey

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Lindsay's boss mom journey.
  • Writing a book with Hal Elrod and doing a collaboration.
  • The Miracle Morning book.
  • Incorporating your kids and engaging with them in tasks and practices.
  • How doing the Miracle Morning is cultivating mindful practices into your kids.
  • How Lindsay handles overwhelm and schedules self-care.

Our Podcast Sponsor: Starship Family Journey

Admiral Laura has launched a new sci-fi fun membership group called Starship Family Journey which creates fun and engaging ways for you to bring science and science fiction into your child’s world.

You can try it by going to StarshipFamilyJourney.com/bossmom and taking the free five-day solar system adventure. Each week has a new themed adventure to discuss at dinner time, with activities, meal ideas, and downloadable content.

Laura's out of this world membership is starting soon! If you sign up by October 7th, you can get the special starting price of $20 per month (30% off). Boss Moms who sign up will get a free Starship Family Journey Logbook (a twelve dollar value) just by using the membership code BOSSMOM (no spaces). The Logbook makes it easy for you to record your fun space adventures, pictures, and achievement stickers that your kids will earn. So check it out at StarshipFamilyJourney.com/bossmom.

Laura is a mom of two who has written space science books. She enjoys spending time with her family.

Recommended links and resources:

  • Hal Elrod
  • The Miracle Morning for Parents and Families
  • The Miracle Morning
  • Boss Mom: the Ultimate Guide to Raising a Business and Nurturing your Family Like a Pro
  • Give Your Child the World: Raising Globally Minded Kids
  • Best Year Ever Blueprint
  • Boss Mom Academy
  • Boss Mom Facebook Community

Can I quote you on that?

  • Our kids injected themselves into our Miracle Morning practice. They learned to practice meditation and affirmations along with us. - Lindsay
  • Teaching your kids to be intentional about serving others. - Lindsay
  • Seeing generosity in your kids because we hope to see that but you can't always tell if you are teaching that. - Dana
  • Our mornings seem chaotic. I want to create a fun morning routine for my family. - Dana
  • I make sure I'm filling myself up so I can fill my kids up. - Lindsay

More about our guest, Lindsay McCarthy.

Lindsay is first and foremost a wife to her loving husband, Mike and mother of two amazing kids, Tyler and Ember. She is also the co-author of the book The Miracle Morning for Parents and Families. She is the co-creator of GratefulParent.com and the CEO, Chief Enabling Officer, of their homeschool. Lindsay has a love for travel and a passion for helping others.

Facebook / Grateful Parent Facebook / Grateful Parent Blog

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Building Your Team at All Stages of Your Business. In this episode, Dana and NJ talk about hiring team members to benefit yourself and your business. This show is sponsored by the out of this world Starship Family Journey.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How it's hard to find mom friends.
  • Strategic movement towards making friends.
  • Three steps to making friends in person.
  • NJ's suggestions for making groups online.
  • Finding a place where you belong and you can find friends.
  • How to compare business to making friends.

Our Sponsor: Starship Family Journey

Admiral Laura has launched a new sci-fi fun membership group called Starship Family Journey which creates fun and engaging ways for you to bring science and science fiction into your child’s world.

You can try it by going to StarshipFamilyJourney.com/bossmom and taking the free five-day solar system adventure. Each week has a new themed adventure to discuss at dinner time, with activities, meal ideas, and downloadable content.

Laura's out of this world membership is starting soon! If you sign up by October 7th, you can get the special starting price of $20 per month (30% off). Boss Moms who sign up will get a free Starship Family Journey Logbook (a twelve dollar value) just by using the membership code BOSSMOM (no spaces). The Logbook makes it easy for you to record your fun space adventures, pictures, and achievement stickers that your kids will earn. So check it out at StarshipFamilyJourney.com/bossmom.

Laura is a mom of two who has written sci-fi books. She loves being nerdy with her family and walking her dog.

Recommended links and resources:

  • Blue Bloods
  • Bones
  • Lilah Higgins - The Higgins Creative
  • NJ's Facebook Community for Western MA
  • I Heart Your Face mugs
  • Boss Mom Academy
  • Boss Mom fitting call
  • Boss Mom Facebook group

Can I quote you on that?

  • I am at my best form when I am in community. - NJ
  • You have to make having mom friends a priority. - NJ
  • If you want mom friends, you have to work at it. - Dana
  • Always be closing the friendship deal, just like in business. - NJ
  • You should want to have friends because it makes parenting easier. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares an exciting information about selling through giving away aha moments.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Why are you doing what you are doing for your business?
  • What you need to figure out and how it will affect your business.
  • Chasing your passion in business.
  • Action steps on forming a business or pivoting in a business.

Referenced in the show:

  • Boss Mom Episode 110: How to get Past Money Mind Blocks and Create Abundance with Tonya Rineer
  • Boss Mom: the Ultimate Guide to Raising a Business & Nurturing Your Family Like a Pro
  • Reina Pomeroy
  • Jessica Stansberry
  • Katie Hunt
  • Boss Mom Academy
  • Boss Mom Academy Fitting Calls
  • Boss Mom Facebook community

Can I quote you on that?

  • Most of what I do in my business is sharing my passion. - Dana
  • Your why might have several layers. - Dana
  • Your why has to mix with your passions. - Dana
  • There is money everywhere and I want you to be making it. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Being Boss & Being a Boss Mom with Kathleen Shannon from Being Boss. In this episode of the Boss Mom Podcast, . Sponsored by the delicious Prep Dish! This episode has explicit and non-kid friendly moments.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Kathleen doesn't feel like she doesn't fit the traditional "mom entrepreneur" mold.
  • Being sexy and being mom.
  • Being Boss Podcast with her sister.
  • Having two businesses and one kid, and how to juggle.
  • Planning an annual calendar.
  • How Kathleen handles being in the midst of overwhelm.
  • Kathleen's struggle with depression.
  • Parenting and starting a new norm.

Our Podcast Sponsor: Prep Dish

Prepdish.com is a subscription based meal prep service. The creator of PrepDish, Allison, is a chef, nutritionist and registered dietitian.

There are two options for meals, gluten free and paleo. When you sign up, you’ll receive an email every week with a grocery list and instructions for prepping your meals ahead of time. After only 2 hours of prepping on the weekend, you’ll have all of your meals ready for the entire week. You’ll save time and have amazingly delicious meals like Smoky Paprika Chicken Legs with Roasted Carrots, Parsnips & Fennel or Turkey & Zucchini Lasagna.

And, Allison is offering listeners a free 2-week trial to all Boss Moms. You can’t beat that. Check out PrepDish.com/bossmom for this amazing deal! For the free 2-week trial, use code Bossmom.

Recommended links and resources:

  • Brene Brown
  • Brene Brown Ted Talk on Vunerability
  • Daring Greatly
  • Rising Strong
  • Headspace App
  • John Oliver
  • Boss Mom Academy
  • Boss Mom Facebook Community

Can I quote you on that?

  • Getting a business partner is like getting into a marriage. - Kathleen
  • We have a huge calendar where we map out promotions and plan our launches accordingly. - Kathleen
  • When you have a business that is working, you have to grow and refine. - Dana
  • Recognize what works for you and use that to your strength. - Dana
  • It's a special type of woman who is a stay at home mom. - Dana
  • I love my son watching me do what I do best, I'm excited for him to see me work and influence his future. - Kathleen
  • I surround myself with women who are supportive and non-judgmental. - Kathleen
  • Parenting is the same as entrepreneurship, it's all about decisions. - Dana

More about our guest, Kathleen Shannon.

Kathleen Shannon is co-founder of Braid Creative where she focuses on personal branding for creative entrepreneurs who blend work and life. Kathleen co-hosts the Being Boss podcast for creatives where she shares everything she knows about getting in the boss mindset, habits and routines, and living the boss life. When she's not recording a podcast or writing for her audience she is traveling all over the world looking for her next adventure, going on Pokemon hunts with her husband and kid, or working out in the boxing gym.

Being Boss / Braid Creative / Instagram

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Building Your Team at All Stages of Your Business. In this episode, Dana and NJ talk about hiring team members to benefit yourself and your business. This show is sponsored by Legacy Creative Company.

Listen to the podcast:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Building a team and adding new team members.
  • Team roles in a business.
  • A shift in the Boss Mom team.
  • Preliminary thoughts and steps for growing a team.
  • Why the Boss Mom team is so great (Dana's secret).
  • Why adding a team member is so important.
  • Money and hiring.

Our Sponsor:

Danielle Roberts, Virtual Assistant and owner of Legacy Creative Company, is a VA for small business owners who is passionate about helping others grow their business through finding the right help for them. My service offerings include the virtual assistant strategy sessions and small business growth strategy through virtual concierge services.

In addition to loving her work as a member of the Boss Mom team, Danielle is a full-time wife to Lucas, and mother of three wonderful babies. As a Boss Mom, she loves working from home where she has the freedom to hug babies and make a difference in the businesses of others at the same time!

To schedule a strategy session with Danielle at the special Boss Mom discount price, use the link http://bit.ly/lccobossmom.

Recommended links and resources:

  • Lu and Bean Reads Podcast
  • Pout Pout Fish
  • Eat Clean, Cook Dirty
  • PrepDish.com
  • No Man is an Island by 10th Ave North
  • Amy Porterfield
  • Pat Flynn
  • John Lee Dumas
  • Boss Mom Podcast Episode 83: Stop Giving All Your Money Back to Your Business
  • Savvy Business Owners Facebook group
  • Lilah Higgins, the Higgins Creative
  • Boss Mom Mugs
  • Trello
  • Trello Training
  • NJ's 360 blog post about Apples
  • NJ's Facebook Community for Western MA
  • Beauty and the Beast
  • I Heart Your Face mugs
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • "No Boss Mom is an Island. - NJ
  • Even the most time productive people will be better if they add team members. - NJ
  • If the people on your team do what they love doing, then they will do it better and love their job. - Dana
  • When you're growing a business, your business expenses will grow. - Dana
  • You should hire someone before you buy another course. - Dana
  • There's a push to automate, I don't automate my relationship with my community. - Dana
  • Having people on my team who I love and I love interacting with are not only invested in the brand, but investing in each other. - Dana
  • The best thing we can do as a boss is to cultivate those working for us and build them up. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares an exciting information about selling through giving away aha moments. Sponsored by the Boss Mom Retreat!

Listen to the podcast:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Giving away the right parts of your business.
  • A lesson in letting potential clients learn.
  • Strategy in selling for your business that works.

The Show Sponsor:

The Boss Mom Retreat is being held in San Diego, CA on January 27 and 28, 2017! We want to make this a fun AND impactful event for you. So we are going to make sure the event is easy to get to, fun to attend, comfortable, interesting, exciting, invigorating, relaxing, amazing, and so much more.

Referenced in the show:

  • Episode 111: Nurture Your Business: How to Use the 20 Mile March Method in Your Business with Dana
  • Autumn Witt Boyd
  • Vintage Meet Modern
  • The Higgins Creative
  • Gillian Perkins
  • TheIt Camera Bags
  • Boss Mom Academy
  • Boss Mom Academy Fitting Calls
  • Boss Mom Facebook community

Can I quote you on that?

  • Give your aha moments away like it's confetti. - Dana
  • Hold your execution methods sacred. - Dana
  • The buy in is that your potential client believes they are valuable. - Dana
  • You have to give the aha moments first, then the execution methods follow. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Routines, Nannies, and letting go while still working hard with Melanie Duncan. In this episode of the Boss Mom Podcast, Melanie and Dana explore what it looks like to start a business and grow multi-million dollar companies. Sponsored by the delicious Prep Dish!

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Melanie started her businesses before her baby was born.
  • Making strategic choices while pregnant and preparing for the baby.
  • Prioritizing a business with having babies.
  • Working after becoming a mother.
  • Transitioning in business.
  • Melanie's tips with handling overwhelm.
  • Motivation from Melanie.

Our Podcast Sponsor:

Prepdish.com is a subscription based meal prep service. The creator of PrepDish, Allison, is a chef, nutritionist and registered dietitian.

There are two options for meals, gluten free and paleo. When you sign up, you’ll receive an email every week with a grocery list and instructions for prepping your meals ahead of time. After only 2 hours of prepping on the weekend, you’ll have all of your meals ready for the entire week. You’ll save time and have amazingly delicious meals like Smoky Paprika Chicken Legs with Roasted Carrots, Parsnips & Fennel or Turkey & Zucchini Lasagna.

And, Allison is offering listeners a free 2-week trial to all Boss Moms. You can’t beat that. Check out PrepDish.com/bossmom for this amazing deal! For the free 2-week trial, use code Bossmom.

Recommended links and resources:

  • Boss Mom Facebook Community
  • Bringing up Bebe
  • Luxury Monograms
  • Amy Porterfield
  • Marie Forleo
  • Derek Halpern
  • Tone It Up
  • 5 Minute Journal

Can I quote you on that?

  • I wish I would have planned for my pregnancy more in my business. - Melanie
  • I am making strategic choices for what I want my business to look like. - Melanie
  • My daughter, as a baby, is not going to remember if I change every single poopy diaper. I don't think as a mom, you should ever feel guilty about taking time to take care of yourself! - Melanie
  • 80% of the profits in our business are probably coming from 20% of our work. - Melanie
  • I created the programs I wished I had when I got started in entrepreneurship. - Melanie
  • In building a brand, I had to realize how to foster relationships and trust in people. - Melanie
  • The brand showcases all the things I can do because I've built my business. - Melanie
  • It's important to surround yourself with people doing bigger and better things in life. - Melanie
  • What are the core things in my business? If I stray from those, I will experience overwhelm. - Melanie
  • Give yourself grace and gratitude at the beginning and end of the day. - Dana
  • It's good to have something specific in life and business to keep you motivated. - Melanie
  • Give yourself grace as both a mother and an entrepreneur, and know that's enough. - Melanie

More about our guest, Melanie Duncan.

Melanie Duncan's diverse and comprehensive background is what sets her apart and provides a solid foundation in all that she do. Over the last several years, she have started multi-million dollar businesses in a variety of industries from fashion and home decor to online education. Because of this she is able to guide entrepreneurs towards growth in all kinds of industries from a place of practical, real life experience - and get people BIG results.
To find out more about Melanie, visit her website.

Website / Facebook / Twitter / Instagram

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to plan for baby or business #2. In this episode, Dana and NJ ponder the best practices and how to take the next step in having another baby or business. This show is sponsored by the awesome Lil' Labels - check out the discount now!

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • The stages of life with business or family where adding an addition is possible.
  • Calculating risk or taking a leap of faith.
  • Second businesses.
  • Following your passions, rather than money, into a business.
  • How to handle when your family doesn't understand what you do.
  • Practical steps to planning for another business or baby.

Our Sponsor:

Lil' Labels

For moms who love easy. They are writeable, waterproof labels for daycare and school. They stick on all things baby and kiddo, like baby bottles, clothing, lunch containers ... and are washable and worry-free.

Boss Moms can save 30% off their order with code "BOSSMOM30".

Minna is a mom of two little girls. She absolutely loves being an entrepreneur.

Recommended links and resources:

  • Boss Mom Episode 109: Everyone needs a Momcation with Dana and NJ
  • Burlesque
  • The Higgins Creative
  • Vintage Meet Modern
  • Samantha Munoz - SamJoCo Celebrations
  • Danielle Roberts - Legacy Creative Co Instagram
  • Annette Fergeson - Annette_fergs Instagram
  • Boss Mom Podcast Episode 83: Stop Giving All Your Money Back to Your Business
  • Elizabeth Thompson - House Style Editing Instagram
  • Trello
  • Beauty and the Beast
  • I Heart Your Face mugs
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • You're adding challenges into your life, but you already know kind of what that looks like. - Dana
  • There are entrepreneurs who plan, but there are those who put their mind to it and take a leap. - NJ
  • Sometimes you give birth to second businesses out of necessity. - NJ
  • You have to do something that follows your passion. - Dana
  • You have to show your kids what it looks like to work. - NJ
  • When you integrate your babies with your business, the more you will see that they work together. - NJ
  • Just jump in and do it. - Dana and NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana applies the 20 mile march concept into business work and life.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How to move forward in your business to create success.
  • How applicable the 20 Mile March video is to business.
  • Consistency and balance to success.

Referenced in the show:

  • The 20 Mile March
  • Art of Manliness
  • Trello Training
  • Boss Mom Facebook community

Affiliate links present.

Can I quote you on that?

  • Create the consistency in your business you want to see. - Dana
  • Create a balance in your productivity. - Dana
  • When the energy is high, don't overwork yourself. - Dana
  • Every day we are given ah-ha opportunities. We have to choose to pay attention to them. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Get Past Money Blocks and Create Abundance with Tonya Rineer.

In this episode of the Boss Mom Podcast, Tonya gives practical and applicable advice on working through money mindset blocks. This episodes sponsor is Prepdish.com.

In this episode you’ll hear:

  • How Tonya's unique background has sculpted her incredible coaching work.
  • Why she started her own business.
  • An abundance mindset.
  • The money mindset of richness.
  • Communicating to others.
  • Tonya's organic growth into her current growth.
  • Ways to cultivate value for services.
  • How getting to the root of money blocks impacts money growth.

Sponsor:

Prepdish.com - When you sign up, you’ll receive an email every week with a grocery list and instructions for prepping your meals ahead of time. After only 2 hours of prepping on the weekend, you’ll have all of your meals ready for the entire week. You’ll save time and have amazingly delicious meals like Smoky Paprika Chicken Legs with Roasted Carrots, Parsnips & Fennel or Turkey & Zucchini Lasagna.

And, Allison is offering listeners a free 2-week trial to all Boss Moms. You can’t beat that. Check out PrepDish.com/bossmom for this amazing deal!

For the free 2-week trial, use code Bossmom

Recommended links and resources:

  • Trello
  • Siri
  • BusyCal by BusyMac
  • Hitch
  • Boss Mom Dance Video
  • Mike Posner
  • Boss Mom Facebook Community

Can I quote you on that?

  • Every one of us has a struggle, it makes us who we are. - Tonya
  • Money mindset is getting yourself into the place where you have a healthy relationship with money. - Tonya
  • Abundance is getting to a place where you feel like you have enough. - Tonya
  • Being rich is being comfortable and having the freedom to choose. - Tonya
  • I've learned to set aside the fake and it has positively impacted my business. - Tonya
  • Setting a price for our services tests the limits of how much we believe in ourselves when we assess our value. - Dana
  • Finding what you are good at, finding the ideal clients and having a great client builds value. - Tonya

More about our guest, Tonya Rineer.

Tonya Rineer is a Money Mindset Mentor who helps women entrepreneurs discover their true profit potential and get off the financial roller coaster for good. Tonya’s unique teaching style puts a practical spin on the law of attraction principals that help women gain control of their money, breakthrough their money blocks and dramatically increase their income. As a speaker, trainer and entrepreneur, Tonya is passionate about helping women in business. Her core mission is to help women all over the world change the way they think and feel about money. Find her at www.TonyaRineer.com Get her Attraction Formula: 6 Steps to Creating Abundance at http://tonyarineer.com/formula/ Website / Facebook / Instagram / Twitter / Pinterest

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Everyone needs a Momcation. In this episode, Dana and NJ talk about how to refresh your life and soul by taking a momcation. This show is sponsored by the awesome Lil' Labels - check out the discount now!

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • The definition of a momcation.
  • Things to do during a momcation.
  • Why it's important to take time for yourself.
  • How you can get single focused in your life.
  • Ways to take mini-momcation at home.
  • Encouragement to do things for yourself more frequently.

Our Sponsor:

Lil' Labels

For moms who love easy. They are writeable, waterproof labels for daycare and school. They stick on all things baby and kiddo, like baby bottles, clothing, lunch containers ... and are washable and worry-free.

Boss Moms can save 30% off their order with code "BOSSMOM30".

Minna is a mom of two little girls. She absolutely loves being an entrepreneur.

Recommended links and resources:

  • Irena Miller Yoga
  • Irena Miller's Boss Mom of the Week
  • Heather Crabtree
  • The Higgins Creative
  • Boss Mom "I Heart Your Face" mug
  • Fruit Infused Water Bottle
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • The purpose of this time is to fill every reserve well to refresh. - NJ
  • I do things that make me happy and feel loved. - NJ
  • Because I'm fulfilled by my business, I forget that there are other things that fulfill me. - Dana
  • See where you can fit in a momcation in the next six months. - Dana
  • Make a goal to feed your soul daily. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares encouragement to you, for those times when you are questioning yourself.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Handling how to create a mindset shift when you start questioning your message.
  • You are the right person for your message.
  • You are unique.
  • How you are the only one who can do what you do.
  • Practical practices to changing your mindset.

Referenced in the show:

  • help@boss-mom.com for input on topics
  • Boss Mom Academy
  • Boss Mom Fitting session
  • Boss Mom Facebook community

Affiliate links present.

Can I quote you on that?

  • The answer is simple, the mindset shift is hard. - Dana
  • You are the right person to teach the right person your message. - Dana
  • If there is someone else out there doing what you're doing, that means there's a need. - Dana
  • Every single one of us has a unique recipe to share with the world. - Dana
  • Standing behind your fear is keeping you from what you should be doing in the world. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Making Sure You're Setting Up Your Business the Right Way with Nellie Akalp. In this episode of the Boss Mom Podcast, Nellie shares her passion and knowledge for helping entrepreneurs set up their business legally and with success.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Nellie's boss mom journey.
  • Her advice for starting a business in setting up a business legally.
  • Things to consider when deciding what type of structure and legal filing status for business.
  • Protecting business assets.
  • What to do when someone steals your property.
  • Effective delegation and how to do it well.
  • How Nellie handles overwhelm.
  • Preparing mentally for launches.
  • How Nellie handles work and home like a football team.

Recommended links and resources:

  • Boss Mom: the ultimate guide to raising a family and nurturing your business
  • Autumn Witt Boyd - Lawyer
  • Boss Mom Facebook Community

Can I quote you on that?

  • Take it on as it comes, carve out time for your family and be present. - Nellie
  • Putting out more hours in your work doesn't always help, quality time is what makes a difference. - Nellie
  • You need a support system to help you not feel alone. - Dana
  • You can become a CEO as a mom, it is possible. - Nellie
  • When I delegate, more gets done and with more quality than if I did it myself. - Nellie
  • When you plan ahead and organize, it helps keep me from overwhelm. - Nellie
  • During a launch, everyone on the team needs to be on their A game. - Nellie
  • I want my kids to learn that you are privileged, but I want them to learn how to work hard as well. - Nellie

More about our guest, Nellie Akalp.

Nellie Akalp is a serial entrepreneur, small business advocate, speaker and author. Through the various “Do-It-Yourself” and “Business-Startup” services she has founded since 1997, she has formed over 200,000 corporations and LLCs for small business owners.

Her last company was acquired by Intuit in 2005. Today, she and her husband, Phil, operate CorpNet.com where they help entrepreneurs start a business, Incorporate, Form an LLC, set up Sole Proprietorships (DBAs) and maintain a business in compliance with state filing requirements for a new or existing business. If you mention this episode, you get a free consultation.

Nellie shares her expert tips with readers at Forbes, Entrepreneur and Mashable and is a regular guest expert on the Fox Small Business Center. She was named a Top 100 Small Business Influencer in 2012, 2013, and 2014 by Small Business Trends. Nellie has presented a workshop at Small Biz Expo and sat down with members of Girls in Tech, General Assembly and more to inspire and motivate others to make their business dreams a reality.

Website / Facebook / YouTube / Twitter

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Leveraging the Holidays for Your Business. In this episode, Dana and NJ talk about leveraging holidays in your business and give examples on how to celebrate with your clients and your audience! This show is sponsored by the awesome Lil' Labels - check out the discount now!

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Back to school for kids and back to work for mom.
  • Seasons of business.
  • How changes occur with blogging, product based and service based holidays.
  • Leveraging holidays for marketing your business and brand.
  • How to celebrate fun holidays with your clients.
  • Be forward thinking in holiday content.
  • Using an editorial calendar to create holiday based content.

Our Sponsor:

Lil' Labels

For moms who love easy. They are writeable, waterproof labels for daycare and school. They stick on all things baby and kiddo, like baby bottles, clothing, lunch containers ... and are washable and worry-free.

Boss Moms can save 30% off their order with code "BOSSMOM30".

Minna is a mom of two little girls. She absolutely loves being an entrepreneur.

Recommended links and resources:

  • Pan
  • The Shawshank Redemption
  • The Higgins Creative
  • Rebecca Smith Online/Better Life Bags Instagram account
  • Boss Mom "I Heart Your Face" mug
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • Holidays are relevant to anyone in business and a client celebrates those holidays. - NJ
  • From the marketing point of view, anything can be marketed with holidays. - NJ
  • Leverage all the holidays. - Dana
  • Ask how you are going to give love to your clients during the holidays? - Dana
  • Pick a quirky holiday and celebrate that with your clients. - Dana
  • Remind people what your brand is and have fun with the holidays. - NJ

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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This is a Nurture Your Business segment with Dana. Dana gives was to run your business while dealing with overwhelm.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What Dana does to handle business in the midst of overwhelm.
  • How Dana breaks down tasks and creates little purposeful tasks.
  • Keeping your team or others updated.
  • Being honest and vulnerable with others.

Referenced in the show:

  • Boss Mom Podcast - Episode 51: Nurture Your Business: The Art of Purposeful Checklists with Dana
  • Boss Mom Podcast - Episode 72: Nurture Your Business: Why You Should Take Calendar More Seriously with Dana
  • Boss Mom Academy
  • Boss Mom Fitting session
  • Boss Mom Facebook community

Affiliate links present.

Can I quote you on that?

  • When I'm not sure how much time I have, I make a list of my priorities. - Dana
  • When I tackle small tasks, I concur the emotional side of overwhelm and rebuild confidence. - Dana
  • I make sure I let everyone know when I'm overwhelmed so they are updated. You have to be honest. - Dana
  • The more vulnerable you are with your people, the better. - Dana
  • Sometimes you have to run your business on safety mode while you're in overwhelm so you can minimize the damage done while you handle overwhelm. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Mapping Out Your Support Network and Transition Plan with Arianna Taboada. In this episode of the Boss Mom Podcast, Arianna shares preparation for motherhood. She shares how she stays on top of running a business and having a family. Sponsorship for this episode is the Boss Mom Retreat, January 27-28, 2017.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Arianna's boss mom journey and mind shift change when she realized she was an entrepreneur.
  • The maternal health world and Arianna's training.
  • Arianna's mission for her business.
  • Being a new mother and advice for that period in time.
  • Help for preparing for motherhood and tips for being prepared on time.
  • Surrounding yourself with people who understand you makes you less overwhelmed.
  • How Arianna deals with overwhelming situations.
  • Returning to work as an entrepreneur.

Our Sponsor:

The Boss Mom Retreat is in San Diego, California on January 27-28, 2017. This event is like not just an event. It's a place to work on your business, create new relationships, and foster new collaborations. This is a space where we will provide training on topics you choose to help grow your business and give you space and guidance to move your business forward while at the event. The 2-day event is going to be epic, and we want you there! The early bird pricing runs out at the end of August!

Recommended links and resources:

  • Google calendar
  • Asana
  • Nanny
  • Boss Mom: the ultimate guide to raising a family and nurturing your business
  • Work, Pump, Repeat
  • Boss Mom Academy
  • Evernote
  • Trello Training
  • Boss Mom Facebook Community

Can I quote you on that?

  • In maternity leave, you still need a web of support, no matter what income level a mother is in. - Arianna
  • My mission is to help women who are building businesses who need support as they start their new journey into motherhood. - Arianna
  • Motherhood is a transition of everything in life, not just having a baby. - Dana
  • I pick my priorities and learn to take a breath when dealing with a stressful situation. - Arianna
  • If I take care of my family, I am able to better take care of my business. - Arianna
  • Your emotional well being is the sum of the five people you surround yourself with. - Dana

More about our guest, Arianna Taboada.

Arianna is a maternal health consultant who works with entrepreneurial, self-employed women to create a smooth and personalized maternity leave plan and transition into motherhood. She is deeply committed to providing genuine, on-going, multi-faceted support that fosters physical, mental, social, and emotional health for new mothers when they find themselves faced with the many unknowns of balancing work and parenthood.

When Arianna is not working directly with clients she is a consultant to research institutions and universities on reproductive health issues. She regularly presents at conferences and her scientific work has been published in the International Journal of Health Equity, Advances in Social Work, and the Journal of Public Health Management and Practice.

Arianna has a free workbook for self employed women looking to map out their postpartum support network and smoothly transition into motherhood.

Website / Facebook / Instagram / Twitter

Connect with Dana: Instagram / The Boss Mom Facebook community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

The Poop Train, Your Business, and the Phases of Raising Kids. In this episode, Dana and NJ talk about poop and how it is a good thing in your business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Cycles of business.
  • How raising brings up comparison and business.
  • Allowing certain people into your sphere of influence who will be positive.
  • Doing the things in your business that you love and that help move you forward.

Recommended links and resources:

  • Ambitious Training
  • Parks and Rec
  • Daryl Bart and Beach Body Fitness
  • Boss Mom: the ultimate guide to raising a business and nurturing a family - book
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • We can't play the comparison game with our kids and our businesses. - Dana
  • There are a lot of opinions, and a lot of those are right, however they are not always the best for you. - Dana
  • Taking risks in your business is important. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares her passion for collaborations, and her encouragement to do more collaborations and how they add to your business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • The value of collaborations.
  • How to find collaborations.
  • Growing Boss Mom through collaborations.
  • The constant need for creating new content.
  • Ideas for collaboration.

Referenced in the show:

  • Jessica Stansberry
  • Jaclyn Mallone
  • Ambitious Training
  • Kelsey Van Kirk
  • May Designs
  • Cricket Lane Studio
  • Boss Mom Academy
  • Boss Mom Fitting session
  • Boss Mom Facebook community

Affiliate links present.

Can I quote you on that?

  • Working on a collaboration has to be a team effort, not just one person doing all the work. - Dana
  • When doing a collaboration, it expands your audience. - Dana
  • I didn't have people knocking on the door to do collaborations, I sought them out and befriended them. - Dana
  • Not ever collaboration will change your business, but you never know what will happen through a relationship. - Dana
  • I want to change a million boss mom lives one day at a time. - Dana

Connect with Dana: Instagram / Boss Mom Facebook Community (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Saying No to Sweats & How Your Jewelry Tells Your Story with Veronica Zielinski Staudt. In this episode of the Boss Mom Podcast, Veronica and Dana talk sparkles and passion for business and family.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Veronica's boss mom journey that starts with deeply rooted heritage.
  • Selling vintage jewelry with a story.
  • Raising kids to have positive self - image and good self - esteem.
  • Dressing for success.
  • Fashion trends, dressing for yourself and finding a way to dress on brand.
  • Working in your passion.
  • How Veronica handles with overwhelm.
  • Passion for shopping small business.

Recommended links and resources:

  • Money Saving Mom
  • Boss Mom Academy
  • Trello Training
  • Boss Mom Facebook Community

Can I quote you on that?

  • We need a little sparkle in our lives. - Dana
  • I was so passionate about it, and I was going to bring the personal shopping experience to others through online. - Veronica
  • A great piece of jewelry can completely change your outlook for the day. - Veronica
  • Women deserve to take time to dress up. - Veronica
  • It's about being you, and portraying you through the way you dress. - Dana
  • When things are tough and challenging, and when we're passionate about our job, that goes a long way. - Dana
  • For me, getting to work with happy customers, that's how I continue to know every day that I'm in the right place work wise. - Veronica
  • I never get tired of making people happy through jewelry. - Veronica

More about our guest, Veronica Zielinski Staudt.

Veronica Staudt runs Vintage Meet Modern, an online jewelry boutique specializing in designer and vintage jewelry. Veronica has worked in personal shopping and styling for 20 years. Her mantra is “Always Sparkle” and her mission is that every woman deserves to shine and feel beautiful inside and out. Her company prides itself on creating a personal shopping experience online, while providing unique and rare pieces that work seamlessly with today’s modern fashions and lifestyles yet are so timeless they can be enjoyed for years to come. She is fully committed to the sustainable fashion movement.

She is also the mother to three beautiful children. Victoria (age 13), Valerie (age 10), and Michael (age 3). She and husband reside in Homer Glen, a suburb outside of Chicago. Rumor has it she has the best dress up trunk on the block. When not busy spreading her love of sparkles, you can find her curled up with a stack of fashion magazines, in the kitchen cooking, or watching “Friends” with her husband

Veronica shares her love of fashion not only in her boutique but with her community. You can join the Vintage Meet Modern Style Society, her private Facebook group where she reveals her tips and tricks on where to find the best pieces and how to style them. She also love to blab about baubles on her blog at VintageMeetModern.com.

Website / Facebook / Instagram / Pinterest

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Celebrating 100 Episodes - The Top 4 Boss Mom Topics so Far. In this episode, Dana and NJ celebrate podcast number 100, while looking back at the top four Boss Mom topics while looking forward to what is coming up for the Boss Mom podcast!

In this episode you’ll hear:

  • Highlights from the last 100 episodes.
  • The Boss Mom community.
  • Fun announcements coming from the Boss Mom community!
  • Handling mom guilt and how to value yourself.
  • The struggle bus cycle.
  • Moving forward and taking action together.
  • What's coming in the future for Boss Mom.

Our Sponsor:

Ambitious Training

On Thursday August 18, Dana, along with Greg Rollett, is giving a four hour training on how to grow your online community.

Recommended links and resources:

  • Fired Up
  • Bring it On
  • Carrie's daughter's struggle bus video
  • Boss Mom retreat video
  • Mom Spotted Blog
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • There is magic in working with your ideal clients and it makes your heart sing. - NJ
  • The Boss Mom community has it's own ecosystem. - Dana
  • You need to quit feeling like you're not the best mom for your kids. - NJ
  • All those things we see and feel guilt about, it's a good thing to recognize them and then deal with them. - Dana
  • Everyone comes together to help each other move forward in the Boss Mom community. - Dana

Connect with Dana & NJ

Dana: Instagram / Boss Mom Facebook Community (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares how you have to use numbers in order to gain the number of sales you want in your business and then how to grow your business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Asking people to buy from you.
  • Sales is a numbers game.
  • Using numbers to grow your business.
  • How to use numbers to gauge what work you should be doing in your business.
  • Brainstorm how to meet your goals.
  • Creating strategy on how to give value.
  • Projecting numbers in business.
  • Setting goals for your business.

Referenced in the show:

  • Boss Mom Academy
  • Boss Mom Academy Fitting session
  • Trello
  • Trello training

Affiliate links present.

Can I quote you on that?

  • In order to get people to buy from you, you have to ask people to buy things from you. - Dana
  • I have to figure out how many people I need to talk with in order to gain the clients I want. - Dana
  • If you want to grow your business, you need to set goals. - Dana
  • In business, you have to interact with people. - Dana
  • Sales has to be a part of your business. - Dana
  • Strategy sessions are not just coaching calls or selling the entire time. - Dana
  • We have to get in, set goals and work to meet those goals. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Build a Thriving Business & Family at the Same Time with Pat Flynn. In this episode of the Boss Mom Podcast, Pat gives wisdom on how to create boundaries with family and business, and creating content that reaches your target audience. Sponsorship for this episode is the Boss Mom Retreat, January 27-28, 2017.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How raising a business is like raising a child.
  • Pat's boss dad journey from being laid off from his job to making money on through entrepreneurship.
  • Building boundaries between business and family.
  • Balancing family and business.
  • How Pat prepares his kids for business trips.
  • Building a niche in business.
  • Pat's book Will it Fly.
  • How Pat handles stress and overwhelm.

Our Sponsor:

The Boss Mom Retreat is in San Diego, California on January 27-28, 2017. This event is like not just an event. It's a place to work on your business, create new relationships, and foster new collaborations. This is a space where we will provide training on topics you choose to help grow your business and give you space and guidance to move your business forward while at the event. The 2 day event is going to be epic, and we want you there!

Recommended links and resources:

  • Smart Passive Income
  • Will it Fly Book
  • Made to Stick Book
  • Smart Passive Income Episode 197: Behind the Scenes of Writing Will it Fly
  • Food Truckr
  • The One Thing Book
  • Google Tools
  • Ask Pat Podcast
  • CoSchedule
  • Slack
  • Boss Mom Academy
  • Evernote
  • Trello Training
  • Boss Mom Facebook Community

Can I quote you on that?

  • For me it's all about being honest, transparent and being myself in my business. - Pat
  • When I built the boundaries around my business, I was able to focus on my work, or my family. - Pat
  • It's all about being proactive and knowing what's coming, you'll go a lot further. - Pat
  • I want my kids to know that what I do is something that will change the world. - Pat
  • Sometimes you have to jump in and be helpful, useful and logical to build bridges to help others. - Dana
  • I'm very conscious about the mistakes I've made and learning from them. - Pat
  • If I'm not a little scared of a project, it's probably not big enough. - Pat
  • Everything should be about a problem in your community that you can solve. - Pat
  • I focus on what the next step is that I'm working on for where I want to be so I don't get overwhelmed by all the information out there. - Pat
  • When you say yes to something, you are saying no to something else. - Pat
  • When you are writing something for everyone, you are writing for no one. - Pat

More about our guest, Pat Flynn.

Pat Flynn is the founder of SmartPassiveIncome.com (SPI) and the author of the best-selling book Will It Fly. His family is the primary motivation for everything that he does, and you’ll hear him mention them often throughout the SPI site. His wife, April, and two kids, as well as their dog, Gizmo play an integral part in how he prioritizes his business growth. He says that "The best part about my job is that it allows me to plan my day around my family, not around my business."

We love how Pat how he approaches his business...

When I started Smart Passive Income back in 2008, my goal was simple: share the strategies that have helped me grow my online business. Since that time, it has become remarkably easy to find advice on internet marketing and starting an online business—but what has gotten harder is finding ethical advice that has been properly tested.

My belief in helping you learn is simple: Share the truth, be honest, work hard, and lead by example. That’s what I’m all about, and that’s what SPI is all about.

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

When your partner doesn't support your business. In this episode, Dana and NJ give support and encouragement while discussing what happens if your partner does not support you in business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • NJ's transition into blogging.
  • Understanding how communication plays into support.
  • The balance in the awkward spot when your partner doesn't agree with your job.
  • How to handle expectations of another person.
  • Transitions in relationships in family and business.
  • Benefits of working at home or building your own business.
  • Recommendations to help you through this time.

Recommended links and resources:

  • What Happens in Vegas
  • Five Love Languages
  • Elizabeth Thompson - House Style Editing
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • When I get a job, I own it. - NJ
  • Support often times has to do with communication, or lack there of. - Dana
  • Last time I checked, no one has a PHD in Twitter. - NJ
  • What's helped the most is reminding my husband of the benefits that come from me working at home. - NJ
  • Recognize they don't live in your world, go the extra mile to explain it to them. - Dana
  • Go find a biz bestie who understands your business world. - NJ
  • The Boss Mom retreat is going to work magic in people's lives. - NJ
  • Wear some heals, drink some wine and work on your business at the Boss Mom retreat. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana gives an overview of how she writes amazing emails to her community that foster engagement. This podcast is sponsored by Ontraport. If you sign up through Dana's affiliate link, you will get a free hour long training as well as any video training available.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Stop being so serious in your newsletters.
  • Be you in your newsletters.
  • Don't be afraid to tell stories in your newsletters.
  • Don't be afraid to sell through your stories.
  • How Dana schedules her emails.
  • Segmenting emails.
  • How to write authentic newsletters.
  • Figure out what you want to write about ahead of time and make a check list.
  • Decide who you want to write to.
  • Write back to those who write to you.

Referenced in the show:

  • Melissa Cassera
  • Boss Mom Academy
  • Women's Balance Summit
  • ConvertKit
  • Ontraport
  • Trello
  • Trello training

Affiliate links present.

Can I quote you on that?

  • Be you in your newsletters. Add your own personality. - Dana
  • Use your newsletters to tell stories. - Dana
  • You're doing a disservice by only sharing something once in an email. - Dana
  • Write back to those who write to you. Engage in communication with your community. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Transitioning Through Your Business with Ginny Krauss. In this episode of the Boss Mom Podcast, Ginny shares her passions in helping others brand their business, how she runs an international business and her new business ventures.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Ginny's move across the ocean for love.
  • Her business journey and how the birth of her son created a transition in business.
  • How Ginny found her gift and transitioned to being a brand coach.
  • International business partnerships and how beneficial partnerships can be for business.
  • Raising a bilingual son and living abroad.
  • How Ginny strategically planned for her transition to her new business.
  • A natural transition that businesses follow.
  • Having local support and finding your tribe.
  • What Ginny does to bring herself back to calm and relax.

Recommended links and resources:

  • Boss Mom Academy
  • Trello Training
  • Trello
  • Basecamp
  • Evernote
  • Boomerang
  • Sortd for email
  • Boss Mom Facebook group

Can I quote you on that?

  • I focus the majority of my time helping wedding professionals find their brands. - Ginny
  • Sometimes it's so hard to find your gift because it's natural for you, people have to tell you what your gift is. - Dana
  • It's important to stop and reflect on where you have been and where you are going to build a brand on that. - Ginny
  • Good partnerships are awesome to have. - Dana
  • Branding is what is portraying a vendor to their potential clients. - Dana
  • My transition was not easy, but I know it's the right decision. - Ginny
  • Becoming a mom made me a better entrepreneur. - Ginny
  • Sometimes you have to make the best decisions for your family and for your business. - Ginny
  • We think about where we need support and people that understand us, that's where we find our tribe. - Dana
  • If I'm not organized, I can't have a successful week. - Ginny
  • I have cultivated a small place of friendships and community fuels my heart. - Ginny

More about our guest, Ginny Krauss.

Ginny is a brand and marketing strategist for international wedding professionals. She is also the Owner of The Wedding Concierge and Co-Founder of The Wedding Business Academy.
Love carried her across oceans, and she now lives in Munich, Germany, with her husband and one year old son. The country roads of her hometown often call her back to wild and wonderful West Virginia, USA. With years of business success and wedding expertise, her network now reveals the romance in cities around the world. Every day, Ginny gets to inspire other Wedding Industry Creatives to live a life they dream of and build businesses and brands that truly reflect what's inside their hearts.

Ginny is currently offering open enrollment of The Wedding Business Academy, which is a six month group coaching program for wedding industry creatives. She's also accepting new branding projects & will be launching GinnyKrauss.com in August where all of her Brand Strategy content & services will be housed.

Ginny Krauss: Website / Instagram

The Wedding Business Academy: Website / Instagram

The Wedding Concierge: Website / Instagram

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

The Power of Connecting People. In this episode, Dana and NJ discuss the power of connecting with others, the shift your business takes when you connect others and how to build business relationships. The sponsor for this week is Vintage Meet Modern.

In this episode you’ll hear:

  • Connecting people and networking.
  • Building a community.
  • How to network and meet people.
  • Ways to build connections.
  • Tips for those who are just starting your business.

A bit about our sponsor, Vintage Meet Modern:

Hi, I'm Veronica. Passionate about preserving items from the past, and incorporating them into modern life, my boutique Vintage Meet Modern was born in 2011 I have loved jewelry all my life. Getting to play in my grandmother's jewelry box was one of the highlights of many Sunday afternoons as a child. Later in life, I found myself surrounded by jewelry again while working at Neiman Marcus specializing in designer jewelry and also working as a stylist. With 20 years experience in the fashion, retail, styling, and design industry my vision was to create an upscale shopping experience online focusing on the needs of clients who want to accessorize their life with something, unique, historical, and completely wearable --today, tomorrow, forever.Shop Vintage Meet Modern.

Recommended links and resources:

  • Hurts so Good John Mellencamp
  • Fargo
  • Jessica Stansberry - Technical advice
  • Trisha Marie Anchor and Flourish - Brand Photographer
  • Samantha Johnston - Brand Coach
  • Lilah Higgins - Branding
  • Danielle Roberts - Virtual Assistant
  • Leanne Moore - Virtual Assistant/Graphic Design
  • Dawn Marrs - Automation
  • Veronica Staudt - Vintage Meet Modern jewelry
  • Elizabeth Thompson - Editing and Copy Writing
  • Ashley Beaduin - Fire and Wind Co
  • Alexa Bigwarfe - Self-publishing and writing coach
  • Jamberry Nail Wraps
  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • There's something that shifts in your business when you become a connector. - Dana
  • It's really selfless to be a connector. - NJ
  • Find people you can recommend to connect others to. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana shares her passion for giving people updates, proactively communicating and keeping them in the loop.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Be intentional about giving updates.
  • Giving people "wow" experiences
  • Good business practice.
  • How to build trust in your business.
  • An action step for communication.

Can I quote you on that?

  • Our clients want to be in the know. - Dana
  • Even if there is no update, still give someone an update. - Dana
  • People want to know you have thought about them. - Dana
  • Giving someone an update builds trust. - Dana
  • My ideal client isn't just about who is perfect for me, I want someone who I can laugh with. - Dana
  • The proactiveness of giving an update is amazing for building a relationship. - Dana
  • Create the client experience you would want. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Bullying, Branding, and the Importance of Being You with Samantha Johnston. In this episode of the Boss Mom Podcast, Samantha shares the story of being a fighter through rough times in life which transformed her into a thriving mom and entrepreneur. The sponsor for this podcast is THEIT camera bag company.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Samantha's surprising journey to motherhood and entrepreneurship.
  • Finding your sweet spot in your business.
  • Her experience with bullying and how it shaped her.
  • Having a tribe and community.
  • Attracting dream clients.
  • How Samantha deals with overwhelm.
  • Seasons of business.

Our Sponsor:

THE BRAND

THEIT creates camera bags for photographers that value both style and substance. With designs that aim to capture classic modernity with a sense of playfulness, this philosophy exemplifies the essence of the THEIT customer: someone who is independent, inspired, and full of life, who cannot help but to capture the beauty in her world through the lens. An homage to the well-known fashion term “the it” bag, the brand represents more than the most coveted piece for the season, but a new wave of design enabling style, function and versatility for the fashion-minded photographer. Inspired by the runway and the streets, THEIT’s vision is to uphold a fashion standard that helps photographers live their dreams in style. Visit THEIT's website for more beautiful designs!

An awesome exclusive for Boss Moms! Discount code: LOVEBOSSMOMS20 - 20% Off!

THE STORY

Nicole Fajardo, founder and director of THEIT, conceptualized the idea while working as an international flight attendant based in Dubai. Years of experience working in management, marketing and visual design, and a vehement love for fashion took on a new life while she traveled the world and developed an interest in capturing the moments around her through the camera lens. This passion for photography led her to faraway locales, where she dined in Paris, shopped on the side streets of India, and daydreamed along the canals of Venice – the only thing that was missing from these jet-setting travels was a fashionable camera bag to protect her gear. A fruitless search sparked a dream and a vision, and THEIT was launched in 2010.

Recommended links and resources:

  • Boss Mom Academy
  • Chasing Dreams and Littles Incubator
  • Chasing Dreams and Littles Facebook group
  • Boss Mom Episode 58: How to Rock Facebook Groups with Dana and NJ
  • Trello Training
  • Trello
  • Google Apps for Business
  • Anylist
  • Boss Mom Facebook group

Can I quote you on that?

  • When we find our cozy spot, we refine what we want and build on that. - Dana
  • Finding your sweet spot, what you are passionate about and what people need, is what helps to build a brand that will thrive. - Samantha
  • When people are themselves, that's when they stand out. - Samantha
  • If you are yourself in your business, that's when you will find success. - Samantha
  • Being in my tribe, gaining support and being more confident because of those people, has been amazing for my business. - Samantha
  • Our tribes become selfless in promoting each other. - Dana
  • When you are authentically you, you are able to build authentic relationships and those blossom. - Dana
  • It's so hard to ask for help, but people are so willing to help. - Samantha
  • We need to remember to have season of rest while we wait and nurture. - Samantha
  • The more you are your authentic self, that builds brand loyalty. - Dana

More about our guest, Samantha Johnston.

Samantha is a brand developer to the creative and confused. Through coaching, strategy & design she helps her clients go from doubtful to decisive and create amazing stand out brands infused with their personality and style. What she loves most about working with her clients is watching them fall in love with their brands all over again.

Her adoring fans and clients have called her "Tinkerbell with a whip. Great accountability sprinkled with pixie dust", "[the] push outside my comfort zone" and "an incredible coach and friend."

When she's not working you can find her hanging out with her kids, dog and husband (most likely on a soccer field or at the park).

You can connect with Samantha at www.neapolitancreative.com and find out how you can build a brand that is fully YOU.

How amazing would it be to have a completely unique, stand out brand that attracts your dream clients by just being yourself? This is exactly what the BeYOUtifully branded program helps you to do. From coaching, copywriting and even DIY design, Samantha, Natalie & Illiah show you how you can create your dream brand without breaking the bank. We understand that in the beginning stages of business it's not easy to hire a coach, copywriter and designer, so we've brought the best of all 3 worlds into this amazing DIY program. Best of all, we even help you know what you need when you are ready to hire the pros. We've got you covered from beginning to end. Ready to build your dream brand? Come check us out at Beyoutifullybranded.com.

Website / Facebook / Instagram

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How do you Parent & Attending Live Events. In this episode, Dana and NJ discuss the best topics and sessions for live events and a preview of the Boss Mom Retreat events. The sponsor for this week is the Boss Mom Retreat, happening January 27-28, 2017.

Listen to the podcast:
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Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What Dana and NJ find important in attending live events.
  • Pondering whether being a parent makes a difference in attending live events.
  • Discussing what types of events are beneficial and what are worth investing in.

Recommended links and resources:

  • Boss Mom Academy
  • Boss Mom Facebook group

Can I quote you on that?

  • What I'm really at a live event for are the people. - NJ
  • You can't be all things to all people at all times. Otherwise you'll be a burnt out basket case. - NJ
  • We're going to work on your business at the Boss Mom Retreat. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana gives an overview of all the tools, strategy and everything she uses to create live events. This podcast is sponsored by Ontraport. If you sign up through Dana's affiliate link, you will get a free hour long training as well as any video training available.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What steps Dana does to get ready for live events.
  • What the strategy is to plan live events.
  • The key things to remember when planning an event.
  • Community help while planning an event.

Referenced in the show:

  • Moniker Warehouse
  • Boss Mom Facebook community
  • Ontraport
  • Gleam
  • Boss Mom Retreat raffle
  • Trello
  • Trello training
  • Voxer
  • Google forms
  • Allseated.com

Affiliate links present.

Feature photo by Let's Frolic Together.

Can I quote you on that?

  • If you're not sure about naming an event, think about what it is you want your event to be. - Dana
  • I went out and created buzz around my event by involving my community. - Dana
  • I reach out to the people I trust and have important conversations about decisions to gain necessary feedback. - Dana
  • We can still be authentic and still sell by adding value to that sale. - Dana
  • You have to create continual buzz to continue to sign people up. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Building Your Home from the Inside Out with Kelsey Van Kirk. In this episode of the Boss Mom Podcast, Kelsey shares encouragement for wives, mothers and entrepreneurs as she shares her passion for developing the home loving wife.

Listen to the episode:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Kelsey's boss mom story.
  • How Kelsey created her Home Loving Wife business.
  • Why she has grown a niche with her own personality.
  • Kelsey's passion of encouraging others in the life they live.
  • How Kelsey deals with overwhelm.
  • Narrowing down your focus.
  • The tools and systems Kelsey uses to run her household.

Our Sponsor:

THE BRAND

THEIT creates camera bags for photographers that value both style and substance. With designs that aim to capture classic modernity with a sense of playfulness, this philosophy exemplifies the essence of the THEIT customer: someone who is independent, inspired, and full of life, who cannot help but to capture the beauty in her world through the lens. An homage to the well-known fashion term “the it” bag, the brand represents more than the most coveted piece for the season, but a new wave of design enabling style, function and versatility for the fashion-minded photographer. Inspired by the runway and the streets, THEIT’s vision is to uphold a fashion standard that helps photographers live their dreams in style. Visit THEIT's website for more beautiful designs!

An awesome exclusive for Boss Moms! Discount code: LOVEBOSSMOMS20 - 20% Off!

THE STORY

Nicole Fajardo, founder and director of THEIT, conceptualized the idea while working as an international flight attendant based in Dubai. Years of experience working in management, marketing and visual design, and a vehement love for fashion took on a new life while she traveled the world and developed an interest in capturing the moments around her through the camera lens. This passion for photography led her to faraway locales, where she dined in Paris, shopped on the side streets of India, and daydreamed along the canals of Venice – the only thing that was missing from these jet-setting travels was a fashionable camera bag to protect her gear. A fruitless search sparked a dream and a vision, and THEIT was launched in 2010.

Recommended links and resources:

  • Boss Mom Academy
  • Home Loving Wife
  • Frazzled to Focus Challenge
  • ByRegina.com
  • Jaclyn Mallone's Chasing Dreams and Little Incubator
  • Trello Training
  • Trello
  • Boss Mom Dance Party
  • Mistresses
  • Home Loving Wife Sisterhood
  • Bo Burnham

Can I quote you on that?

  • I knew I needed to create of inspiration and encouragement for wives, mothers and homemakers. - Kelsey
  • In the season when it's important for me to be home with my kids, they are my top priority, but I wanted to marry my passions and my gifts, and to use them without leaving home. - Kelsey
  • My desire is for any mom to feel comfortable coming to my website. - Kelsey
  • I'm running my home and I feel empowered by it. - Dana
  • I love to encourage and remind people they are the stars in their own lives. - Kelsey
  • If I think about a home as a business, that makes it easier for me to relate to the job I'm doing and celebrate wins. - Dana
  • Just because things are hard, it does not mean that they are not worth it. - Kelsey
  • Giving myself the permission to say the things that need to be said, even if it makes me sound like a bad mom. - Kelsey
  • I rely more on systems than tools to run my house. - Kelsey
  • Once you've learned something, it increases your awareness and the more you practice, the better you get at it. - Kelsey

More about our guest, Kelsey Van Kirk.

Kelsey Van Kirk is a wife, mama to four princesses, domestic goddess extraordinaire and Founder of TheHomeLovingWife.com. When she’s not braiding hair, tying shoes or tackling endless mountains of laundry, she’s either catching up on sleep, binge-watching Netflix with her hubby or pouring her heart and soul into inspiring and equipping wives, moms and homemakers to flourish while living grace-filled lives they love!

The Home Loving Wife Sisterhood is Kelsey's FREE exclusive community for wives, moms and homemakers like YOU wanting to do life together while being inspired, encouraged and equipped to live grace-filled lives you love! You can learn more and request your invite at bit.ly/hlwsisterhood.

Frazzled to Focused is Kelsey’s FREE 5-day email challenge, created specifically to help overwhelmed, stressed-out wives and moms cut through their mental clutter and find some clarity amidst the everyday chaos that life brings! You can learn more and sign up at http://thehomelovingwife.com/frazzledtofocused.

Kelsey’s signature course, Project Reset, is re-opening for enrollment TODAY, July 21st and there is a killer fast action bonus going on if you enroll by Sunday, July 24th, so don’t miss out! Project Reset is a total life reset course that guides busy, overwhelmed wives and moms like YOU through a process of refreshing, rebalancing and revitalizing your life. You will get clear and confident in exactly who you are, what you were created to do, and how to pursue living the kind of life you want! The course is chock full of video lessons, interactive workbooks and you’ll have access to a private online support community to engage with other course members and Kelsey herself. There are also a limited number of spots available for one-on-one coaching if you’re looking for that extra boost of insight, support and guidance. You can find all the details and get enrolled at thehomelovingwife.com/projectreset!

Website / Facebook / Instagram / Pinterest / Twitter / Snapchat

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Riding the Struggle Bus. In this episode, Dana and NJ share about their struggles and overcoming those struggles, and how to create steps to spur on action.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What mom's struggle with the most.
  • Everyone is going to struggle at one time.
  • How community is key to helping get through the struggles.
  • NJ and Dana get vulnerable about there struggles.

Recommended links and resources:

  • Billy Joel - Piano Man
  • Boss Mom Academy
  • NJ's blog - A Cookie Before Dinner
  • Boss Mom Facebook group
  • Trello Training
  • ProgressAlly

Can I quote you on that?

  • No one needs to ride the struggle bus alone. - NJ
  • Acknowledging you have a problem doesn't mean you need to let it stop you. - NJ
  • The second you identify a struggle and go do something about it, that's constructive. - Dana
  • The earlier you recognize your struggle, the earlier you're going to get out from underneath it and be free from that. - Dana
  • Community in a lot of ways is the key, but first you need to realize what you are struggling with. - Dana
  • If you are riding the struggle bus, turn off the screen, do a brain dump for 10 minutes, then break that down into an actionable to do list. - Dana
  • There's no shame in admitting you are struggling. - NJ
  • Look at your schedule and par down what is most essential things in helping you build your business which will help you not get overwhelmed. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana gives an overview of all the tools, strategy and everything she uses to create the Boss Mom Academy, her group coaching program.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How to know if group coaching would work for you as a coach.
  • Whether group coaching is for you, if you are looking for a coach or coaching program.
  • Strategy Dana uses for the Boss Mom Academy.
  • How Dana has her program be evergreen.
  • The flow Dana uses for new program entrants, how she nurtures and cultivates growing entrepreneurs.
  • What Dana uses for her group coaching program, the Boss Mom Academy.

Referenced in the show:

  • Divi Word Press Theme
  • Boss Mom Academy
  • Ontraport
  • ProgressAlly
  • Boss Mom Podcast Episode 71: Building Your Business and Family at Home with AmbitionAlly Founder Nathalie Lussier
  • Boss Mom Facebook Group
  • Fitting Call with Dana

Affiliate links present.

Can I quote you on that?

  • There is value in group coaching. You gain advice from not just the coach, but the other group members. - Dana
  • The success of what happens in your group is accentuated by those in the group. - Dana
  • I want to make sure that my group coaching members feel nurtured. - Dana
  • You won't understand what the important things are that you need to group coach until you are already running the program. - Dana
  • You are the value in the group coaching. Take the leap and do it. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Shifting Your Business Model with Jessica Stansberry. In this episode of the Boss Mom Podcast, Jessica shares how she's shifted her business direction to better serve her goals.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Jessica's Boss Mom journey, her multiple businesses and how she started her design business.
  • How Jessica found the place where she started making money in her business.
  • Where Jessica's gift is in the business world.
  • Jessica's transition from doing the hands on work to coaching.
  • An overview of Jessica's course offerings.
  • The reasons for switching your direction in business.
  • How Jessica handles having her kids at home and working at the same time.
  • What building a business looks like for Jessica.
  • How Jessica deals with overwhelm and being in a funk.
  • Jessica's one thing that every business needs.

Recommended links and resources:

  • All Up In Your Lady Business Episode 1: Intro to Jaclyn and Jessica
  • Boss Mom Academy
  • Amy Porterfield
  • Jessica's ConvertKit Mastery Course
  • Jessica's DIY Your Website Course
  • Netflix

Can I quote you on that?

  • Forming or being part of a community has been super important to my business. - Jessica
  • You (Jessica) are able to simplify so people can feel engaged with you. - Dana
  • You have to think about what words you use to keep them from being jargon filled. - Jessica
  • I started polling my audience to see what they want because that's really smart, and I found out what they wanted. - Jessica
  • You have to create space and time in your business to do what you love and enjoy. - Dana
  • I started my business to be at home with my kids. - Jessica
  • I want to make enough money in my business so I have the opportunity to be with them when I want to be. - Dana
  • We're building our business, not to be away from our kids, but because we are passionate about it, and so we can be with our kids in a way that makes sense to us. - Dana
  • You can build your business and your job around what you want to do and where you want to travel. - Dana
  • Have a babysitter for at least a few hours a week to have dedicated work hours. It's huge for mindset and productivity. - Jessica
  • You need to have a blog that is relevant to what your ideal client is. - Jessica
  • What are you inspiring people to do when you post an inspirational quote. - Dana

More about our guest, Jessica Stansberry.

Hi, I'm Jessica Stansberry, the tech guru for online entrepreneurs and the sassy southern half of the All Up in Your Lady Business podcast. I help business owners figure out the more technical parts of this world by teaching online courses, free lessons on my blog and one-on-one strategy sessions. Oh, and, I still design custom websites which is where my business started 5 years ago. When I'm not being a complete nerd, I'm either chasing my little boys or chasing chickens off of my porch on our family farm in North Carolina.

My "DIY Your Website" course which can be found here! http://www.jessicastansberry.com/diy

Website / Periscope / Instagram / Pinterest

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

When to Act & When to Shelve an Idea. In this episode, Dana and NJ talk about content creation, ideas and when, if ever, it is necessary to put your idea on the shelf. Plus, a party box discount code from our fun sponsor: SamJoCo.com.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How to decide what ideas to go with.
  • What happens if someone creates something you were planning to produce.
  • Fun ways NJ is monetizing her blog.
  • Dana's upgrade to ProgressAlly and how it will help her grow her business.

Our Sponsor:

Two mamas who know the struggles and stresses of planning a party make your lives easier with ready to go parties in a box.

Birthday parties should be about more than just eating cake and opening presents. A party should be a chance to honor the little birthday boy or girl and spoil your guests rotten with fun activities and a great atmosphere that leaves them begging for more. SamJoco Celebrations does just that by creating and curating unique adventure and activity party boxes that cover the A-Z of the party for you. Open your party in a box and breathe a sigh of relief, the fun is ready to be had and all the hard work is done. Every Samjoco party box comes with all the necessary ingredients for a rocking party including a party guidebook that takes you step by step to setting up the party of your child's dreams. Your next party, in one box so you can stop stressing and start the enjoying the fiesta. Find these great party boxes at samjoco.com!

An awesome exclusive for Boss Moms! Discount code: BOSSMOM - 15% Off!

A note from our sponsor: Hi, I'm Samantha! I'm a fun-loving mom and military spouse. I co-own Samjoco Celebrations, we are a unique party supply company specializing in adventure and activity party boxes! We take the stress out of planning a party and include literally everything one would need (minus food, of course) to throw a rocking child's birthday party ... in a single box. We are affordable and dedicated to supporting other small biz owners by including their handcrafted goods in our boxes. We offer typical party supply products such as banners and goody bags, adventure and activity party boxes.

Recommended links and resources:

  • NJ's Blog - A Cookie Before Dinner
  • Boss Mom Academy
  • ProgressAlly
  • Boss Mom Episode 71: Building Your Business and Family with AmbitionAlly founder with Nathalie Lussier
  • Blue Bloods
  • Deadpool
  • Boss Mom Facebook group

Can I quote you on that?

  • I gauge my ideas on if they fit with my brand and the key elements of Boss Mom. - Dana
  • You gauge your ideas against what is important to you, and if they don't match up, you shelve the idea. - Dana
  • I want to be true to the process that I have created for creation. - Dana
  • If you have a good idea, you should pursue it until you can no longer pursue it. - NJ
  • Don't ever not do something because someone else is doing it. It's your voice, your perspective. - NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana gives an overview of all the tools, strategy and everything she uses to create the Boss Mom Podcast. This podcast is sponsored by Divi WordPress theme.

Listen to the podcast:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What Dana uses for recording podcasts.
  • Suggestions for products to use.
  • Costs associated with running a podcast.
  • Dana's podcast strategy.

Referenced in the show:

  • Divi Theme
  • Boss Mom Academy
  • Trello
  • Trello Podcast Board
  • Trello Training
  • Yeti USB Microphone
  • Shure MV5 Digital Microphone
  • Microphone Pop Filter
  • Audacity (PC)
  • Daniel Romeros - Editor
  • Pamela
  • Skype
  • 100' Ethernet Cable
  • GarageBand
  • Boss Mom Podcast Sponsor Application
  • ECAMM
  • Danielle Roberts - Show Notes
  • Leanne Moore - Graphics
  • Libsyn
  • iTunes
  • Stitcher
  • Smart Podcast Player by Pat Flynn
  • Power Press
  • Boss Mom Podcast Episode 63: How to Create a Challenge
  • Boss Mom Podcast Episode 51: The Art of Creating Purposeful Checklists
  • Boss Mom Podcast Episode 60: The Death of the Newsletter

Can I quote you on that?

  • If you are not sure what your community needs, ask them. - Dana
  • If you do anything from this podcast, get a good, high-quality microphone. - Dana
  • Keep it simple for you to orchestrate your podcast. - Dana
  • I'm building my brand from the community aspect. - Dana
  • Build buzz around your podcast so you can make the iTunes New and Noteworthy list. - Dana
  • Not everything we do that is successful from the beginning, sometimes it grows organically and becomes successful. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Stop Giving All Your Money Back To Your Business with Annette Ferguson. In this episode of the Boss Mom Podcast, Annette gives advice on paying back to yourself, and being financially wise in your business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Annette's reluctant move into entrepreneurship.
  • Her Boss Mom story and how her husband is involved.
  • Annette's mission statement.
  • Having a business budget where you pay yourself.
  • How to invest in your business and your life.
  • Handling expenses and using money wisely.
  • Why having an accountant is important for your business.
  • Annette's course, Passion 2 Profits Academy, which teaches how to look at your business finances and establish financial intelligence.

Recommended links and resources:

  • Boss Mom Academy
  • Passion 2 Profits Academy
  • Trello
  • Trello Training

Can I quote you on that?

  • When you don't have a plan for your business, you will miss things. - Dana
  • There needs to be some financial give back to yourself, otherwise you are going to fall out of love with it. - Annette
  • We all want to have a nice life, part of running a business is getting that. - Annette
  • Be really honest with yourself about the money you are spending and question whether you need to spend that. - Annette
  • You start to like numbers and accounting more when the numbers in your bank account are looking good. - Dana
  • If you listen to this podcast and it's scaring you, you need to either get the help you need or learn what you need to learn to keep your business running. - Dana
  • If you know your finances, you know how to fix what needs to be fixed and have confidence in what you are doing right. - Dana
  • Ever successful CEO has clarity of what their business finance numbers are. - Annette
  • Do the things that make you profit first, then take care of your clients. - Annette
  • Self-love is not just giving yourself a manicure, it's also about paying yourself what you deserve. - Dana

More about our guest, Annette Ferguson.

Annette Ferguson is a profit professional, financial coach and Chartered Accountant for small business owners who are not taking home the money they need or want, who are putting their time, effort and energy into their business and seeing little or no financial reward and who are living off the financial scraps of their business.

Through her great blogs, top tips and webinars as well as her Passion 2 Profits Academy and 1­2­1 client work she shows you how to make your business profitable which means you can take more money home for you and your family to enjoy and shake up your approach to your businesses finances.

Her fans have been known to call her the “Money Mistress” and “Super Accountant by name, Super Accountant by nature.” And when she is not helping small business owners make more profit you can find her hanging out with her little boy and hubby, running and drinking tea but not all at the same time.

To find out more and for great profitability tips and tricks head over at her website.

Website / Facebook / Instagram / Twitter

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Can we Live an Instagram Worthy Life? In this episode, Dana and NJ talk about having an Instagram worthy life, how brands are developed through pictures and how to live authentically through your Instagram. Plus, a party box discount code from our fun sponsor: SamJoCo.com.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Dana and NJ's Instagram strategies.
  • How we view life differently because of social media.
  • Discussion about using social media to create relationships.

Our Sponsor:

Two mamas who know the struggles and stresses of planning a party make your lives easier with ready to go parties in a box.

Birthday parties should be about more than just eating cake and opening presents. A party should be a chance to honor the little birthday boy or girl and spoil your guests rotten with fun activities and a great atmosphere that leaves them begging for more. Samjoco Celebrations does just that by creating and curating unique adventure and activity party boxes that cover the A-Z of the party for you. Open your party in a box and breathe a sigh of relief, the fun is ready to be had and all the hard work is done. Every Samjoco party box comes with all the necessary ingredients for a rocking party including a party guidebook that takes you step by step to setting up the party of your child's dreams. Your next party, in one box so you can stop stressing and start the enjoying the fiesta. Find these great party boxes at samjoco.com!

An awesome exclusive for Boss Moms! Discount code: BOSSMOM - 15% Off!

A note from our sponsor: Hi, I'm Samantha! I'm a fun-loving mom and military spouse. I co-own Samjoco Celebrations, we are a unique party supply company specializing in adventure and activity party boxes! We take the stress out of planning a party and include literally everything one would need (minus food, of course) to throw a rocking child's birthday party ... in a single box. We are affordable and dedicated to supporting other small biz owners by including their handcrafted goods in our boxes. We offer typical party supply products such as banners and goody bags, adventure and activity party boxes.

Recommended links and resources:

  • NJ's Instagram Feed
  • Dana's Instagram Feed
  • Bo Burnham New York Times article on social media
  • Vintage Meet Modern Instagram Feed
  • Harmony Hobbs' Instagram Feed
  • Lara Casey's Instagram Feed

Can I quote you on that?

  • Everyone wants to present a beautiful image of a beautiful life, but that's not real life. - NJ
  • Instagram has forced me to live a more visual life. - Dana
  • I'm interested in telling the story and capturing the moment. - NJ
  • The only effective way to use social media is to keep the social in it. If your strategy does not involve people, then you are just creating noise on the internet. - NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. Dana gives an overview of things you should stop doing as she gives real life examples of things she wants to stop doing out in her day.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Dana runs through her day and gives examples of what she is going to stop doing.
  • The things you need to stop doing.
  • How reaching goals is a daily practice.

Referenced in the show:

  • Boss Mom Retreat
  • Boss Mom Academy
  • Trello
  • Trello Training
  • Boss Mom Facebook group
  • Fitting Sesson with Dana

Can I quote you on that?

  • Focus on the thing that is important for today. - Dana
  • Focus on what will help you deliver on your promises and grow your business. - Dana
  • We want accountability partners, but we need to first be accountable to ourselves. - Dana
  • Goals are something you move toward on a daily basis. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

The Million Dollar Question with Kirsten Tyrrel. In this episode of the Boss Mom Podcast, Kirsten talks about being a serial entrepreneur, making multiple money streams and building a million dollar business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Kristen's mom journey from babies, college, making money and podcasting.
  • How Kristen and her husband make passive income.
  • How to make money while doing exactly what you want to do.
  • How raising your kids and creating an atmosphere in the house that breeds success and learning.
  • Setting goals with a million dollars in mind.
  • How Kirsten deals with overwhelm.
  • Mindset and sales

Recommended links and resources:

  • Marvelous Mom's Club Podcast
  • Dana's Marvelous Mom's Club Podcast Interview
  • Amazon Course
  • Brene Brown TED Talk
  • Boss Mom Academy
  • Google Calendar
  • Trello
  • Wunderlist
  • Plan to Eat
  • Marvelous Mom Academy
  • Dawn Marrs - Marrs Marketing
  • Boss Mom Retreat

Can I quote you on that?

  • We all of a sudden discovered that we were entrepreneurs, and that was okay. - Kirsten
  • I do this podcast for my audience, but it's also food for my soul. - Kirsten
  • When I'm overwhelmed, I write all the things that are overwhelming me down, and look to see what I can actually control. - Kirsten
  • Promotion is all about getting people interested, and getting them interested multiple times. - Dana
  • Selling is simply building relationships and trust. - Dana

More about our guest, Kirsten Tyrrel.

Kirsten is a mom of 3 and proud serial entrepreneur with her husband of 8 years. She is the host of The Marvelous Moms Club podcast where she shares stories of courage, growth and business from moms all over the world. Her biggest joys are her husband and kids, long beach days and weekly trips to Disneyland! She works hard to inspire others to break out of mediocrity and live to their fullest potential, which is something she aspires to do every day.

Website / Facebook Group / Instagram / Twitter / Periscope

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Work Through Business and Life Hiccups. In this episode, Dana and NJ talk about a valuable lesson learned when life threw a curve ball, leveraging your brand and building loyalty. Plus, a goodie from our fun sponsor: Samjoco Celebrations.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How to leverage your brand.
  • Promoting a team culture in your business and family.
  • How to continue working when disaster hits.
  • Building loyalty around your brand.

Our Sponsor:

Two mamas who know the struggles and stresses of planning a party make your lives easier with ready to go parties in a box.

Birthday parties should be about more than just eating cake and opening presents. A party should be a chance to honor the little birthday boy or girl and spoil your guests rotten with fun activities and a great atmosphere that leaves them begging for more. Samjoco Celebrations does just that by creating and curating unique adventure and activity party boxes that cover the A-Z of the party for you. Open your party in a box and breathe a sigh of relief, the fun is ready to be had and all the hard work is done. Every Samjoco party box comes with all the necessary ingredients for a rocking party including a party guidebook that takes you step by step to setting up the party of your child's dreams. Your next party, in one box so you can stop stressing and start the enjoying the fiesta. Find these great party boxes at samjoco.com!

An awesome exclusive for Boss Moms! Discount code: BOSSMOM - 15% Off!

A note from our sponsor: Hi, I'm Samantha! I'm a fun-loving mom and military spouse. I co-own Samjoco Celebrations, we are a unique party supply company specializing in adventure and activity party boxes! We take the stress out of planning a party and include literally everything one would need (minus food, of course) to throw a rocking child's birthday party ... in a single box. We are affordable and dedicated to supporting other small biz owners by including their handcrafted goods in our boxes. We offer typical party supply products such as banners and goody bags, adventure and activity party boxes.

Recommended links and resources:

  • Gary Rome Hyundai in Holyoke, MA
  • NJ's new microphone - Blue Microphones Yeti USB Microphone

Can I quote you on that?

  • Don't be afraid to leverage your story, position yourself to be bold and ask questions. - NJ
  • The symbiotic relationship is sometimes not recognized, but it's important. - Dana
  • Loyalty is key to business. - Dana
  • When everyone has a role, they feel valued and they work to fulfill that role. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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This is a Nurture Your Business segment with Dana. In today's podcast episode, Dana dedicates this show to Emily Potts in loving memory of how she loved others and nurtured her business with people being the center of her heart.

Listen to the podcast:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Business is people.
  • How important it is to nurture relationships as more than a business relationship.
  • A call to action to tell people you appreciate them.
  • The lessons learned from Emily Potts.

Can I quote you on that?

  • Business is about people. - Dana
  • Tell people they are valued, worth your time and your effort. - Dana
  • We need to nurture each other, not just our business. - Dana
  • You never know when the words you give somebody are what they needed to hear. - Dana
  • I believe that nurturing my business is built on a foundation of nurturing people. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Being An Almost Mom, Business Partners, and Sustainable Systems with Emylee Williams. In this episode of the Boss Mom Podcast, Emily and Dana talk about what it means to be an "almost" mom, podcast and business partners, and sustainability in business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Emylee's infertility story, her view of being an "almost" mom and the journey to adoption.
  • How Emylee and her business partner, Abagail, started Think Creative Collective.
  • Making a partnership in business work and finding balance.
  • Taking a break from working to find productivity.
  • How Emylee and Abagail deal with overwhelm.

Recommended links and resources:

  • Google Hangouts
  • Basecamp
  • Trello
  • Google Drive
  • Dropbox
  • Later
  • Tailwind
  • Biz Chic Co-op Membership
  • Pat Flynn's Smart Passive Income Podcast
  • Undisclosed Podcast
  • Girls

Can I quote you on that?

  • Know what you want at the end, break it down from there and you can get to your end goal. - Emylee
  • Creativity needs space to breathe. - Emylee
  • Tweek, don't pivot if something doesn't work. - Dana
  • Recognizing what my partner is good at, and not trying to be good at everything. - Emylee
  • Even if you have 15 minutes, figure out what will move the business needle the most and give 200%. - Emylee

More about our guest, Emylee Williams.

Emylee is the co-founder of Think Creative Collective. They believe you have dreams worth achieving. They want you to wake up everyday empowered to do what you love. They educate thousands of creative entrepreneurs (just like you) through our 180+ blog posts, free online workshops and the Strategy Academy. They strive to create a path to achieving your goals. And reward yourself with a purposeful and profitable business.

At Think Creative Collective it is so much more than just a cute Instagram feed or being popular. We strive to harvest a community built on giving. You can sit with us. They are about helping businesses become brands that make a difference. They’ll give you the kick in the butt you’ve been needing to grow your business, simplify and streamline your life.

Emylee is the brand strategist, photographer and house plant hoarder at Think Creative Collective. After growing a lifestyle photography business she began working with bloggers and creatives with business strategy and brand curation. That led her into the online space with educational webinars and courses when she met Abagail. They merged their two businesses into one mega powerhouse now known as Think Creative Collective. When Emylee isn't stylizing the perfect Instagram shot with her latest fake succulent you can find her chugging (decaf) coffee, failing at Whole 30 and convincing her husband that they absolutely need to buy another house plant.

Emylee and Abagail are hosting "Snap, Style & Sell" Thursday, June 22 at noon. The link: bit.ly/SnapStyleSell.

Think Creative Collective has an Instagram Challenge happening right now that people can sign up for whenever: http://bit.ly/InstagramBootcamp.

To download our latest freebie, "The Easiest Business Plan Ever" they can head here: http://bit.ly/EasiestBusinessPlanEver.

If they want to start on a free Instagram "Quadruple Your Instagram" e-course they can head here: http://bit.ly/quadrupleyourinstagram.

Website / Pinterest / Instagram / Twitter

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

The Ins and Outs of Working While You're Sick. In this episode, Dana and NJ share how to stay productive while being sick. Plus, a goodie from our fun sponsor: Hooray Mail.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Dana and NJ deal with being sick and continuing to work.
  • Loving yourself enough to take a break.
  • Allowing yourself to have space to move work around and not feel stressed about it.
  • How the Boss Mom team likes to work ahead in business.

Our Sponsor:

Hooray Mail is subscription snail mail delivered twice per month for kids ages 2-6. In each brightly colored envelope find a personalized card and a simple, fun activity!

An awesome exclusive for Boss Mom's! Discount code: BOSSMOM - 30% Off!

A note from our sponsor: I'm Katie - proud wife of Mark and mama to Nina Lorraine and Mae Frances. Believer in living - and parenting - with intention and always eating something sweet after dinner. I love letterpress, Wisconsin cheese, and fresh flowers.

As a child, I LOVED getting snail mail - the joy, the fun... the hooray moment! I wanted to provide my two little girls the same fun experience in our digital world so I looked to see if there was a subscription-based service that would automatically send them fun mail. I couldn’t find what I was looking for so I decided to do something about it!

Recommended links and resources:

  • Episode 72: Nurture Your Business: Why You Should Take Your Calendar More Seriously with Dana
  • Ted Talk: Inside the Mind of a Master Procrastinator with Tim Urban
  • Start with Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek
  • Episode 70: How to Live Your Brand in Real Life with Dana & NJ

Can I quote you on that?

  • I'm a big believer in self-care and taking a nap to stay productive. - NJ
  • I'm shifting my day to allow myself to still be productive. - Dana
  • We can embrace the unexpected because we've given our calendar time to allow that. - NJ
  • If you connect with the people in business, they will become life-long customers. - Dana's dad

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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This is a Nurture Your Business segment with Dana. In today's podcast episode, Dana gives three action-based steps to becoming more decisive.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  1. You have to know what decisions to make.
  2. You have to pick the three top people you trust when making decisions.
  3. Give yourself a deadline to make the decision.

Recommended links and resources:

  • Translating your Goals into an Action Plan Webinar
  • Trello Training

Can I quote you on that?

  • If you can't make decisions about your own business, you won't be successful. - Dana
  • Make the best decision off the amount of information you have and go with that. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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The Art of a Balanced Schedule with Marissa Lawton. In this episode of the Boss Mom Podcast, Marissa shares how to focus on your values, the importance of giving back to yourself and how motherhood helped her grow her business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Marissa talk about her path to motherhood, through infertility and adoption.
  • Her company, The Riss Lawton Company, after becoming a mother and wanting more than just being a traditional mother.
  • How Marissa wants to encourage mothers to pour into themselves so they can pour into others.
  • Why she stopped looking down on her gifts and embraced the ability to help others.
  • Marissa's focus on values and balance.
  • How different expectations can arise with being entrepreneurs.

Recommended links and resources:

  • Trello
  • Mompreneur's Balanced Month: An Audit to help you find the Time you Need for the things you Love

Can I quote you on that?

  • I always knew that I'd be an entrepreneur, but to me, that was someone who was retired, not someone my age. - Marissa
  • After birth I learned that it's okay to have a purpose and a passion outside of becoming a mom. - Marissa
  • Women can be better moms when they are fulfilled in other ways. - Marissa
  • Shift your thoughts about your gifts into a positive mindset surrounding those gifts. - Dana
  • Give yourself permission to have an ugly planner where you can make scribbles and figure things out, then you can transfer it to the pretty planner. - Marissa

More about our guest, Marissa Lawton.

Marissa Lawton is a Self-Esteem & Strategy Coach for mompreneurs. In a previous life, Marissa worked in corporate finance. She then became a Mental Health Counselor who specialized in women's issues. Today, she uses her training as a licensed therapist along with her business degree to help moms raise their biz babies while raising their real-life babies. To learn all about balancing your family, home, biz, and Me Time head here >>> bit.ly/balancedmompreneur.

Marissa wants to offer our fantastic Boss Mom listeners a chance to download my freeMompreneur's Balanced Month: An Audit to help you find the Time you Need for the things you Love which they can find here bit.ly/balancedmompreneur.

Website / Pinterest / Instagram / Periscope

Photo by Deviant Light Photography.

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

The Joy and Struggle of Engaging with your Kids. In this episode Dana and NJ talk about branding. Tips, ideas and great ways to engage and love on your kids. Plus, a goodie from our fun sponsor, Hooray Mail.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How Dana and NJ share passions with their kids.
  • The 80/20 rule with kids.
  • Tools to handle mom guilt surrounding engagement.
  • Dana and NJ share their favorite kids books.
  • Great ways to entertain your kids.
  • Dates and information about the Boss Mom Retreat - January 27-28, 2017. More information to come.

Our Sponsor:

Hooray Mail is subscription snail mail delivered twice per month for kids ages 2-6. In each brightly colored envelope find a personalized card and a simple, fun activity!

An awesome exclusive for Boss Mom's! Discount code: BOSSMOM - 30% Off!

A note from our sponsor: I'm Katie - proud wife of Mark and mama to Nina Lorraine and Mae Frances. Believer in living - and parenting - with intention and always eating something sweet after dinner. I love letterpress, Wisconsin cheese and fresh flowers.

As a child, I LOVED getting snail mail - the joy, the fun... the hooray moment! I wanted to provide my two little girls the same fun experience in our digital world so I looked to see if there was a subscription-based service that would automatically send them fun mail. I couldn’t find what I was looking for so I decided to do something about it!

Recommended links and resources:

  • Stella Creo
  • My Name is Not Isabella
  • Olivia
  • On The Night You Were Born
  • It's Time to Sleep, My Love

Can I quote you on that?

  • You have to find something that you're passionate about, and something your kid is passionate about. You're going to want to do that thing together. - Donnie Wahlberg (New Kids on the Block)
  • If you take a coin to a restaurant, and do hand shadow puppets, you will entertain your kids for hours. - NJ
  • The Boss Mom retreat is like a mastermind, a dance party and a retreat had a baby. - Dana
  • Loving my kids is easy. It's engaging with my kids that is tough. Not because I don't know how to engage, it's because I want my kids to be as smart and capable as they can be. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. In today's podcast episode, Dana shares on how your calendar the best accountability partner, but there are things you can do to maximize its effectiveness.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What happens when we don't use our calendar.
  • How Dana uses multiple calendars to her advantage.
  • Being honest with yourself in using your calendar.
  • Giving yourself time and space to have a great accountability partner.

Recommended links and resources:

  • Google Calendar
  • Vcita Scheduling tool
  • Trello
  • Trello training
  • She Plans To Do List Calendar
  • Course Creation Summit
  • Translating your Goals into Action Webinar
  • Ted Talks
  • Marie Forleo
  • Your Notebook Bestie by Ashley Shelly
  • May Designs
  • Boss Mom Episode 51: Nurture Your Business: The Purposeful Checklist

Can I quote you on that?

  • When I have not done something on my calendar, there is a sense of loss over the time I missed. - Dana
  • I don't want to create a calendar atmosphere where I don't take it seriously and then I am overwhelmed. - Dana
  • My calendar is my space to give myself space. - Dana
  • Our calendars are our accountability partners. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Building Your Business and Family at Home with AmbitionAlly founder with Nathalie Lussier. In this episode of the Boss Mom Podcast, Nathalie talks about becoming a six-figure entrepreneur at a young age, a new mom and great business practices.

In this episode you’ll hear:

  • Nathalie became a passionate entrepreneur at age 12.
  • Her home birth and motherhood.
  • How she views pregnancy and running a business after becoming a mother.
  • How she designed her tools based on her niche.
  • Challenges Nathalie has faced as a mom and entrepreneur.
  • How she prioritizes her business.
  • Nathalie's advice for moms and growing a business.

Recommended links and resources:

  • AmbitionAlly
  • Off the Charts Live
  • Birth Lessons blog post
  • Asana
  • Slack
  • Groove Headquarters

Can I quote you on that?

  • Functionality is created in everything we create, but it has to be pretty too. - Nathalie
  • I like to keep things simple, but elegant. - Nathalie
  • My business will always be there, but it's something I'm going to always have. You don't get the baby moments back if you are trying to push and work all the time. - Nathalie
  • The long term view allows you to focus on the small things that are important. - Dana
  • Don't be afraid to focus on a one on one business model if that's where you are at. - Nathalie
  • Give yourself permission to let go of the things that aren't working. - Nathalie
  • Reverse engineer your goal and see what you need to be doing to get there. - Nathalie

More about our guest, Nathalie Lussier.

Nathalie Lussier is an award-winning entrepreneur, international keynote speaker, and author who has been making web sites since she was 12 years old. She graduated with a degree in Software Engineering and a job offer from Wall Street, but she turned down this job to start her own business right out of college. Her bootstrapped startup AmbitionAlly, has been featured in Entrepreneur and is inspiring a culture of intuitive small business marketing software across the globe.

Nathalie has been featured in Forbes, Inc., Fast Company, Success Magazine, Entrepreneur, Venture Beat, Mashable, Business Insider, Yahoo! Finance, and Under 30 CEO. She’s the host of the Off The Charts business podcast, and founder of the hit 30 Day List Building Challenge.

Website / Facebook / Pinterest / Twitter / 30 Day List Building Challenge

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

How to Live Your Brand in Real Life. In this episode Dana and NJ talk about branding. Your brand is not just colors or pictures, but it is about what you love and want to live out through your business. Plus, our fun sponsor, Hooray Mail.

In this episode you’ll hear:

  • How to live out your brand.
  • Your brand is not just your color.
  • Branding identity.
  • Dana's photoshoot.
  • Boss Mom Retreat

Our Sponsor:

Hooray Mail is subscription snail mail delivered twice per month for kids ages 2-6. In each brightly colored envelope find a personalized card and a simple, fun activity!

An awesome exclusive for Boss Mom's! Discount code: BOSSMOM - 30% Off!

A note from our sponsor: I'm Katie - proud wife of Mark and mama to Nina Lorraine and Mae Frances. Believer in living - and parenting - with intention and always eating something sweet after dinner. I love letterpress, Wisconsin cheese and fresh flowers.

As a child, I LOVED getting snail mail - the joy, the fun... the hooray moment! I wanted to provide my two little girls the same fun experience in our digital world so I looked to see if there was a subscription-based service that would automatically send them fun mail. I couldn’t find what I was looking for so I decided to do something about it!

Recommended links and resources:

  • Vineyard Vine
  • Lara Casey's Powersheets
  • Vintage Meet Modern
  • Boss Mom Sponsor Application

Can I quote you on that?

  • The moment I gave myself permission for my brand to be both kids and business, I started enjoying living it out. - Dana
  • A lot of moms need to feel like they can let go of the guilt and carrying on with grace. - NJ
  • I've been peeling back the layers of who I am to where I finally figured out who I am. - NJ
  • Your brand until it feels awesome, and if it doesn't, tweak it until it does. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. In today's podcast episode Dana gives advice on knowing the one thing you have to do to be successful. She also delves into action steps to work intelligently on your business.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • The one thing that you have to do to be successful.
  • Action steps to take initiative in your business.
  • How Dana decides what to create.
  • How to strategically reflect on the past and look to the future.

Recommended links and resources:

  • The Seven Habits of Highly Effective People
  • Miracle Morning
  • Trello

Can I quote you on that?

  • If we don't imagine what we want, we can't make it happen. - Dana
  • I believe that my business grows when you, the listener, grow and thrive. - Dana
  • Movement is what keeps us growing and thriving. - Dana
  • Knowing what you want allows us to be present and mindful. - Dana
  • To get rid of all the clutter around you, you need to decide what you want. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Turning a Hobby into a Thriving Business with Stacy Tuschl. In this episode of the Boss Mom Podcast, Stacy shares insight into how she has turned her hobbies into businesses, tips and tricks on how she delegates her businesses, and she gives information on her new coaching venture.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Stacy started her first company at age 18, which is now a seven-figure business.
  • She loves coaching other women to success in their businesses without going into debt.
  • How Stacy handles family and business at the same time.
  • How she loves working and time management is key.
  • Tips for starting a business.

Recommended links and resources:

  • Is Your Business Worth Saving?
  • Business Rescue Road Map Podcast
  • VirtualStaffFinder.com
  • Virtual Freedom
  • Google Calendar
  • Asana
  • Trello
  • Online Biz on a Budget
  • Stacy's Resources
  • Trello Training

Can I quote you on that?

  • It wasn't until I went to my first conference that I realized I could turn this into a full business. - Stacy
  • I wanted to be needed, I wanted a challenge. - Stacy
  • You discover the time you need according to where your child is at. - Dana
  • I can't wait to delegate because I know it will give me more time. - Stacy

More about our guest, Stacy Tuschl.

Stacy Tuschl is an Entrepreneur and Business Performance Strategist. She started her first business in her parents' backyard at the age of 18 and turned that company into a 7 figure business. She is the author of the book "Is Your Business Worth Saving?" where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success, and the host of the top rated podcast Business Rescue Road Map. Although she has a lot on her plate, her number one priority is being a wife, and mom of two daughters.

Website / Facebook / Pinterest / Instagram / Twitter

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Preparing Your Business and Home for Summer. Dana and NJ share how they are preparing for summer. In this episode Dana and NJ talk about preparing for Summer, and they share how they are preparing for Summertime with their kids, in their homes and businesses.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How NJ handles having the kids home from school for the summer.
  • NJ adjusts her blogging schedule with the change to summer.
  • Downtime for Summertime and finding time to have fun.
  • Seasons for work and life cycles.
  • Working on a business when you want to go out and play.
  • Building a business that is flexible.

Recommended links and resources:

  • CoSchedule
  • Trello
  • Annual Calendar
  • May Designs
  • Cricket Lane Studios
  • Boss Mom Facebook Community

Can I quote you on that?

  • We have to ask ourselves if we are okay with slowing down, but we have to find times to take time off that is more fun. - Dana
  • In the Summer, I'm working ahead, but I'm also working ahead for the Fall as well, so I can take time off and play. - NJ
  • In Summer, that's when I expect the growth of the things I've nurtured in the Spring, in the Fall I'll harvest those. I work by seasons. - NJ
  • I am a Boss Mom. I have created what I created because I wanted to do what I want to do. That means I could be up early or late, but I created that. - NJ
  • Having a pile of cash is great, but having margin is more important to me right now. - NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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This is a Nurture Your Business segment with Dana. In today's podcast episode Dana shares her quest for conquering the illusive About Me page.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • The About Me page is the beginning of the journey.
  • How you speak to your readers.
  • Crafting a mission statement.
  • Directing your readers journey.
  • Ways to create an About Me page that flourishes.

Recommended links and resources:

  • Pat Flynn Episode - SPI 210: How to Automate your Business to Save Time and Make More Money with Dana Malstaff
  • Boss Mom Academy

Can I quote you on that?

  • Your about page is the beginning of the journey on getting to know your brand. - Dana
  • The best way to serve your readers is to tell them where to go next. - Dana
  • When you give readers options to click, it directs their journey. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Creating freedom through structure with Gillian Perkins. In this episode of the Boss Mom Podcast, Gillian shares her Boss Mom story, how she let go of the clutter so she could focus on what really mattered and how she said goodbye to the things she didn't need... books, dishes, clothes, and junk.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Gillian's Boss Mom story.
  • Gillian started teaching piano lessons nine years ago, through her business Northwest School of Music.
  • The story of Gillian's new book Sorted: Structure Through Freedom.
  • How Gillian spends half an hour on housework a day.
  • How to break down chores into manageable pieces.
  • Creating routines with kids at home.
  • How to write a book and different tools available to help authors.

Recommended links and resources:

  • Sorted: Structure Through Freedom
  • Google Docs
  • Createspace
  • Scrivener
  • Blankpage

Can I quote you on that?

  • We found out while living in a tiny apartment with less stuff, we were happier. - Gillian
  • Everyone can take the time to organize. - Gillian
  • I stopped trying to make things an hour long process, I break them down into little steps. - Dana
  • It's about getting rid of the things that aren't adding value to your life. - Gillian
  • Reorganize until being clean is easy. - Dana

More about our guest, Gillian Perkins.

Gillian Perkins is a mom, successful entrepreneur, and dynamic business woman. She is a prolific content creator and private consultant who enjoys helping others develop order and discover balance in life. Gillian is the founder and executive director of Northwest School of Music. She lives in beautiful, green Oregon with her husband and two young children.

Website / Facebook / Blog

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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The Transformers give a great background for learning to seize opportunities in the business world. In this episode Dana and NJ talk about how fate rarely calls upon us at a time of our choosing, and how hard work in your business pays off.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Opportunities are often come into your life when you are not expecting it.
  • The hard work in business pays off.
  • You need to find an area with a thriving community of the concepts you want to grow.
  • Life and business lessons appear in unusual places.

Recommended links and resources:

  • Transformers
  • New Kids on the Block
  • Daniel Tiger
  • Wheel of Fortune
  • Captain America: Civil War
  • The Good Dinosaur
  • The Little Mermaid
  • Swell Water Bottle
  • NJ's Gingham hat

Can I quote you on that?

  • Success, happiness and fulfillment is seeing the right opportunities and seizing them. - Dana
  • When you reach out for help or you offer help, you have someone else cheering for you. - NJ
  • If your first try isn't successful, that doesn't mean you should quit, you need to present it to the right people. - NJ
  • Things take time to grow. - Dana
  • Embrace all the things that have led you to where you are, so you can embrace your fate. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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This is a Nurture Your Business segment with Dana. In today's podcast episode Dana gives a step by step process on how to create a great, buzzworthy challenge that will change peoples lives.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • What decisions do you need to make before you a challenge.
    • Find a buzzworthy title.
    • Duration.
    • Is it going to have a launch or will it be evergreen?
    • What tools are you going to make?
    • What is the user experience going to look like?
    • What do you want the outcome to be?
    • Who do you want to help? Who are you targeting?
  • How to create emails for your challenge.
  • Do a wrap up email at the end.
  • Time frame for doing a challenge.

Recommended links and resources:

  • Boss Mom Academy

Can I quote you on that?

  • You need to keep them engaged to the end, that's the real victory. - Dana
  • Your titles matter. Think benefit over factor. - Dana
  • Before you do your launch, create buzz around the challenge. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Energy, Food Prep, and Feeding Your Kids with Missi Balison. In this episode of the Boss Mom Podcast, Missi shares her Boss Mom story, gives amazing food preparation tips, and how to make your life healthier through eating and exercise.

Listen to the episode:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Missi's journey to being as an exercise physiologist and a mom.
  • How Periscope relationships can change your business.
  • Productivity stems from how well you are eating and treating your body.
  • Tricks for feeding your kids healthy meals.
  • Meal prep for working moms.
  • Missi's mission for helping people live better.
  • How Missi handles overwhelm.
  • A free gift from Missi.

Recommended links and resources:

  • Meal Preparation for Success - Missi's ebook
  • Costco Snapware
  • Dr. Josh Axe
  • Sean Croxton
  • Wellness Mama
  • Pat Flynn
  • Shane and Jocelyn Sams
  • Amy Porterfield

Can I quote you on that?

  • Looking back, I'm glad it happened, there is a lot of strength to be gained from going through a story like mine. - Missy
  • What can I gain from this experience and how can I move my life and my kids life forward. - Missy
  • Health is like an onion and you can peel back one layer at a time. Take health one step at a time. - Missy

More about our guest, Missi Balison.

Missi Balison has been an Exercise Physiologist, Certified Personal Trainer and Behavior Change Specialist for 23 years. She is the owner of 2nd Wind Fitness Studio in beautiful Sandpoint, Idaho where she trains clients one on one and in small groups. Missi is a former Ironman Triathlete and Marathoner turned “regular active girl in her 40’s”. More recently Missi has taken her business online to help teach more people how their body works and how to create a fat burning environment in the body so that they are inspired to make the changes that will bring them a healthier, stronger and more productive life.

Website / Facebook / Twitter / Periscope / Free Gift

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Networking and connecting with others makes a difference in your business, plus some encouragement for when you feel like you are in a business rut. In this episode Dana and NJ talk about New Kids on the Block, networking, giving in community and how it has a long shelf life, and how to move forward when you feel stuck.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Networking, connecting with others and how it makes a difference in your business.
  • What to do when you go to a networking event.
  • When you are giving first, people will go out of their way to help you.
  • Why you might feel like you are not making forward movement.

Recommended links and resources:

  • New Kids on the Block
  • Saturday Night Live - Justin Timberlake and Adam Sandburg
  • Ashley Beaudin
  • theimperfectboss

Can I quote you on that?

  • One of the best ways to stand out is to add value. - Dana
  • A promo has a shelf life, but giving in a community lasts. - Dana
  • The dirty work is dirty, and it's hard to not focus on that dirt, but to refocus on the shiny. - NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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This is a Nurture Your Business segment with Dana. In today's podcast episode she talks about why she thinks the newsletter should die, what to do instead of writing a newsletter and she gives examples of how to follow through with her suggestions.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Traditional newsletters are a way of clumping everything together and sending it to your followers.
  • Stop thinking your email list is one group of people.
  • The people on your list is your community.
  • When you send out a newsletter, assume they are all your groupies and want to hear from you.
  • How to change the way you write your newsletter.
  • Create a journey for people.

Recommended links and resources:

  • Trello Training
  • Boss Mom Facebook community

Can I quote you on that?

  • Flip your mindset about how you think of your newsletter. – Dana
  • Your list is your community, who wants to hear from you. – Dana
  • Your opt-out is the best thing that will happen to your newsletter. It’s making room for people who want to hear from you. – Dana
  • When you write your newsletter, think of it as sitting down to coffee with a friend. – Dana
  • Make a connection with your community through your newsletter. – Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Building a Podcast as a Business with Jen Hatzung. In this episode of the Boss Mom Podcast, Jen shares how her podcast, She Percolates started, her Boss Mom journey and her bright future as a mom, podcaster and entrepreneur.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Jen shares her journey to being an entrepreneur and boss mom.
  • Her infertility struggle, her getting pregnant and starting a podcast at the same time.
  • Creating and running a podcast with a co-host, Danielle.
  • How motherhood has created a shift in their podcast topics.
  • Building a community who is excited to hear Danielle and Jen talk.

Recommended links and resources:

  • She Percolates Podcast
  • She Percolates Concurring Chaos e-book
  • The Happy Hour with Jamie Ivey
  • Being Boss Podcast Episode 57
  • Amy Porterfield's Podcast
  • Trello
  • Google Docs
  • Get to Work Book
  • The Nose Frieda

Can I quote you on that?

  • Being pregnant was helpful because we were able to figure out what really mattered and what was working. - Jen
  • I make a goal to get three things done every day. I know I'm going to get three things done, and if more gets done, the others are a bonus. - Jen
  • We serve up a fresh perspective of success with our podcast. - Jen
  • I am so driven and motivated to show my little girl she can do whatever she wants to do. - Jen
  • Every woman is at a different place in both their mom journey and business journey. - Dana

More about our guest, Jen Hatzung.

Jen is the co-founder and co-host of the twice weekly podcast, She Percolates. Each week we interview interesting and inspiring women who live all different versions of success. Jen is a new mom who will never claim to have “it all” figured out. Jen has a BA in Political Science and has a background in social media, brand marketing, and non-profit communications, specifically with military families. Jen is also a military spouses and strives to encourage women to live out their own version of success. She lives off of grace, coffee, running, and wine.

Website / Facebook / Instagram / Twitter / Pinterest

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Facebook groups are a great place to build relationships and grow your business. In this episode Dana and NJ talk about how important Facebook groups are for your business and how to rock them.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How to find good Facebook groups.
  • Tips for searching for awesome Facebook groups.
  • Etiquette in Facebook groups.
  • How to engage well in Facebook groups.
  • Why having your own Facebook group is a good thing.

Recommended links and resources:

  • Savvy Business Owners Facebook group
  • Galaxy Quest
  • Boss Mom Facebook group
  • Chasing Dreams and Littles Facebook group
  • Babes that Shine Facebook group
  • Better Business Babe Forum
  • Wake to Make Facebook group
  • Moms Helping Moms in Biz Facebook group
  • Work Your Wealth Facebook group
  • Vintage Meet Modern Jewelry
  • Garden State
  • "Can't Stop the Feeling" by Justin Timberlake
  • Southern Charm BRAVO TV Show

Can I quote you on that?

  • Find people in Facebook groups who are excited about the same things that you get excited about. - Dana
  • I like to read the pinned post or the sidebar to see what the group rules and values are. - NJ
  • Find out how you can be useful in groups, and it showcases your expertise. Add genuine value. - Dana
  • I'm having real time conversations and forming real relationships on Facebook. - Dana
  • If you are not in Facebook groups, or not active in them, you are missing out. - Dana
  • Facebook is probably the second most valuable thing in your business. - NJ
  • Boss Mom isn't just a business. It's about a movement. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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This is a Nurture Your Business segment with Dana. In today’s podcast episode she talks about how to host a great Periscope event, some challenges in using this platform and how to build community.

Subscribe to the podcast in iTunes:

How to get started with Periscope:

  1. Create an enticing title. Can also use icons.
  2. Know what is that your tribe wants to know/hear.
  3. Make sure in your settings you choose to have it save on your phone. You can then take that and do something else with it.
  4. Start facing something pretty when it starts broadcasting.
  5. When starting out, in the first few minutes, have interaction before introducing yourself.
  6. When you introduce yourself, talk about who you serve.

Topic Tips:

  • Broaden visibility (have people share to their followers). Thank you them for sharing. Thank them for hearts.
  • Thank replay viewers.
  • Have bullet points on what you are wanting to talk about.
  • Repeat bullet points. (Repeat and summarize)
  • As you go through, as for engagement. Ask for comments or hearts.
  • If comments are distracting for you, tell people you will not be participating in the communication.
  • Built community by saying you can tap and view profile or respond to them. Also, you can call out to people you want viewers to grow friendships.
  • Have someone in the conversation type in the URL of something you want them to go to.
  • Always have at least one link to something you are doing. Have a call to action! When you do this, make sure your content backs this up. If you don’t have a list, at least give them an email address.
  • The more consistent you are, the more people will follow you.
  • A great way to build a following is to do either a power hour – someone new comes on for one topic, then it gets passed to someone else. You can also do one each day of the week with five friends. Also, you can do a challenge where you are talking about something each day of the week, then pull that off and make it into a mini course to multitask your content.

Tips for being on camera:

  • Turn off location at the beginning to minimize distractions. Trolls are finding people to bother this way.
  • Do what works with you as far as location of where you are broadcasting from. It doesn’t have to be a perfect setting. You are amongst friends.
  • Have fun with it. Talk about things you like, engage with it. Find ways to connect with them. Be real!
  • Outline what you are going to talk about. Know your topic so you aren’t looking at notes. Choose things you know about and can talk freely about!

Recommended links and resources:

  • Boss Mom mailing list
  • Boss Mom Facebook Group

Can I quote you on that?

  • We don't want to watch perfection, we want to have fun and get information. - Dana
  • Periscope is a great place where I have built community. - Dana
  • If you are excited and scared at the same time, that means it's time to jump in and try something new. - Dana
  • Everyone has a community they can be a part of, find one that fits you. - Dana
  • Find ways to connect with your audience. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  • Launch Apple’s Podcast app.
  • Tap the Search tab.
  • Enter the name of the podcast you want to rate or review.
  • Tap the blue Search key at the bottom right.
  • Tap the album art for the podcast.
  • Tap the Reviews tab.
  • Tap Write a Review at the bottom.
  • Enter your iTunes password to login.
  • Tap the Stars to leave a rating.
  • Enter title text and content to leave a review.
  • Tap Send.

View Details

How to Become a Writer Entrepreneur with Alexa Bigwarfe. In this episode of the Boss Mom Podcast, Alexa gives her diverse history and how she has found a niche in writing after experiencing a personal family loss. She also shares about her upcoming entrepreneurial summit.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Alexa shares her story of childhood, motherhood and her multiple careers.
  • After going through a trial, Alexa started blogging as a way to advocate for a cause. She then went on to author or co-author six books.
  • A military veteran, Alexa shares how that influences her story as an entrepreneur.
  • Dana and Alexa talk about being present with their kids and working at the same time.
  • Alexa shares her view of balance and handling overwhelm.

Recommended links and resources:

  • Sunshine After the Storm: A Survival Guide for the Grieving Mother with Regina Petsch
  • Lose the Cape: Realities from Busy Modern Moms and Strategies to Survive with Kerry Rivera
  • Lose the Cape: Never Will I Ever! (And Then I Had Kids) with Mandy Waysman and Sasha Gray
  • How to Support a Grieving Mother: Words to Say and Things to do for a Mother Who Has Lost Her Baby
  • Simple and Fun Goal Setting Strategies for Busy Moms!: Think Like A CEO and Get More Done
  • Sunshine After the Storm Inc. Alexa's Non-Profit
  • You by Caroline Kepnes
  • Jillian Michaels Show
  • Serial
  • The Power of Moms Podcast
  • Braveheart Soundtrack
  • The Chronicles of Narnia Soundtrack
  • Transformers Soundtrack
  • Spiderman Soundtrack
  • Robin Hood Soundtrack
  • The Planets by Gustav Holst
  • The Career Beyond Blog Summit

Can I quote you on that?

  • I didn’t just quit my job and decide to be an author, I experienced something that knocked me off my rocker and I started my blog to bring awareness. – Alexa
  • The underlying pursuit of our passions is to build a foundation where we are present with our kids. – Dana
  • As much as I love working, I love being present with my kids. – Alexa
  • Being a Boss Mom is not about finding balance, it is about give and take. – Alexa
  • There is something so refreshing about completely unplugging. – Alexa
  • You are not a workaholic. You are a passionate entrepreneur. You are working for your dreams. – Dana

More about our guest, Alexa Bigwarfe.

Alexa Bigwarfe is a wife, mother, author, and writer entrepreneur. She has written and/or edited and self-published five books and published articles in over 30 parenting publications and online magazines. She now uses that hard earned writing, publishing, and business knowledge to support other writers at writepublishsell.co. She is also passionate about women's issues and working with other female entrepreneurs. Alexa loves encouraging women and mothers to take their passions and create an income to move toward their dream life. Additionally, she runs an online magazine for moms designed to encourage and uplift moms during the stress of the daily juggle at losethecape.com.

The link for the virtual conference: The Career Beyond Blog Summit: How to Become a Paid Influencer for Writers, Bloggers, and Entrepreneurs is http://careerbeyondblog.com.

Website / Facebook / Instagram / Twitter

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Community is a powerful part of creating a lastingbusiness. In this episode Dana and NJ talk abouthow important they think community is, how to choose acommunity and where to find that great community to call home.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • May is Boss Mom month – stay tuned for awesome contentcelebrating you, the Boss Moms, who are building ourcommunity.
  • Building an online community.
  • Creating a community is something you have to work for.
  • How to find your community.
  • Building or joining a community is beneficial forbusiness.
  • Steps for finding a group:
    • Find out what you need in a community
    • Add value to that community
    • Be yourself, if no one finds you, go elsewhere

Recommended links and resources:

  • No Man is an Island - Tenth Avenue North
  • Boss Mom Facebook Community
  • Dana's Periscope
  • Toastmaster's International
  • Wreak It Ralph
  • Boss Mom Academy

Can I quote you on that?

  • To me, community is everything. It has been so powerful. -Dana
  • Business is community and collaboration. - NJ
  • After I became a mom, I opened up and realized I needed acommunity. - Dana
  • We are living in a time where if you want community, you reallyhave to work hard for it. - NJ
  • When we find our tribe, we can reach out and build ourcommunity. - Dana
  • You have to know what you want to get out of your community. -NJ
  • Collaboration is so much more fruitful in community. -Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happyplace)

NJ : Website / Instagram (her total happyplace)

We would LOVE it if you’d leave a podcast rating orreview on iTunes. We also know it can be kind of tricky to figureout. Here are a few step by step instructions on how to leave aniTunes rating or review for a podcast from your iPhone oriPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a questionabout today’s episode or want to leave us some inbox love, you canemail us at hello@boss-mom.com Or, you can always find both of ushanging out in our Boss Mom Facebook Community.

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This is a Nurture Your Business segment with Dana. In today's podcast episode she talks about the power you have as an entrepreneur to change your mind and how it will benefit you in a positive way.

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • Dana shares three times when it is good to change your mind:

  • When a new priority comes up, give yourself permission to change something.

  • You really want to do something else… and it aligns with your goals.
  • Overwhelm hits and you can pinpoint why.

  • It is important to recognize and embrace that you can make changes when you want to.

Recommended links and resources:

  • The Boss Mom Academy
  • Taki Moore

Can I quote you on that?

  • We get to be the decision maker, we as entrepreneurs have that power. - Dana
  • If it is scary, it’s okay. As entrepreneurs, we’re jumping off a cliff and making our own way. - Dana
  • Give yourself permission to change your mind. - Dana
  • Allow yourself to have space to think about things more. - Dana
  • When you recognize overwhelm and can pinpoint why, then you can shift something. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Wake to Make with Lilah Higgins. Lilah breathes life into a movement called Wake to Make, which brings together head, heart and hands of every Maker. In this episode of the Boss Mom Podcast, she shares her passion to see every person make something through her movement. She is passionate about the design work she does while loving on her two toddlers at home.

In this episode you’ll hear:

  • Lilah's Boss Mom journey, which includes her Wake to Make movement idea and visions for the future.
  • Dana and Lilah talk about phases of business that relate to motherhood.
  • Community and collaboration, which is vital to growing a business.
  • Getting through days of overwhelm and what that looks like for Lilah.

Recommended links and resources:

  • Trello
  • Kristen Schmucker's Daily Grace Journal
  • The Five Minute Journal
  • The Happiness Project
  • Maker Package
  • The Brand Your Story Kit
  • Gypsy Lamb Earings
  • Pride and Prejudice
  • Ella Enchanted

Can I quote you on that?

  • There’s this mentality that you can’t make your hobby into a business, but you can! – Lilah
  • We believe everyone is called to create in some way. – Lilah
  • I have built a life that is purposeful for me. – Dana
  • The Boss Mom Academy collaboration has been pivotal in my business. – Lilah
  • It’s so fun to see the focus on community grow, because we need that support. – Dana
  • Everyone is a maker and it is important to find that inside yourself. – Dana

More about our guest, Lilah Higgens.

Lilah Higgins is a branding designer based in Cody, Wyoming at the foot of Yellowstone National Park. When she’s not chasing around her toddlers like a crazy woman or spending time with her techie husband, she is working alongside amazing Makers by providing them with logos, branding, and design consultation. She creates at The Higgins Creative and loves coffee, filling her home with beautiful people and sharing the stories of Makers through handmade and fairly traded goods. She's also the founder of the

waketomake hashtag on Instagram.

  • Maker Packages
  • The Brand Your Story Kit

Website / Facebook / Pinterest / Instagram / Snapchat / Twitter

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

In this episode Dana and NJ talk about the importance of self-care and some great ways to invest in yourself and your business. Affiliate links present

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • NJ and Dana talk about the importance of self-care.
  • Things you should be doing for yourself.
  • How as a mother, sometimes there can be feelings of guilt spending money on yourself.
  • Ways Dana and NJ take care of themselves.
  • NJ shares how she has thought outside of the box on vacation planning.

Recommended links and resources:

  • Thirty One Days of Prayer for the Dreamer and Doer
  • Ontraport
  • Leadpages
  • ConvertKit
  • Jessica Stansberry's blog Connecting ConvertKit with Leadpages
  • AppSumo
  • DepositPhotos
  • Captian Obvious Mic Drop GIF
  • Episode 002: 4 Things I Do Just for Me, that Help Me Be a Better Mom & Entrepreneur

Can I quote you on that?

  • Self-care as a mother is so important. - Dana
  • As a business owner and mother, I learned I couldn't give from an empty well. - NJ
  • I had to decide that I was worth investing in. - NJ
  • There is value earned in growing a baby and raising a baby. It’s not monetary, but there is value. - Dana
  • Think outside of the box for things you want and ask for it! – Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

View Details

This is a Nurture Your Business segment with Dana. In today’s podcast episode she talks about how to craft checklists that will propel you forward in your goals.

In this episode you’ll hear:

  • Dana gives a new definition for a checklist.
  • The tangible things in goals are the tasks to completing the goals.
  • Dana walks through creating an action plan to avoid overwhelm.
  • Insight into understanding why tasks are not being completed, and how to move past that block.

Recommended links and resources:

  • Pat Flynn Podcast - Smart Passive Income 210: How to Automate Your Business to Save Time and Make Money with Dana Malstaff
  • Translating Your Business Goals into an Action Plan Webinar
  • Zoom

Can I quote you on that?

  • We want to make sure we are not multi-tasking our priorities. - Dana
  • We don’t want to make lists, we want to make action plans. - Dana
  • Break down the obstacle until action easy for you. - Dana
  • Let’s stop being busy, if it’s important, it will get you to your future you want to have. - Dana
  • Creating a workable action plan gives you confidence in your future. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  • Launch Apple’s Podcast app.
  • Tap the Search tab.
  • Enter the name of the podcast you want to rate or review.
  • Tap the blue Search key at the bottom right.
  • Tap the album art for the podcast.
  • Tap the Reviews tab.
  • Tap Write a Review at the bottom.
  • Enter your iTunes password to login.
  • Tap the Stars to leave a rating.
  • Enter title text and content to leave a review.
  • Tap Send.

View Details

Episode 50: Finding a Home and Identity in Blogging with Shari Medini. In this episode of the Boss Mom podcast Dana and Shari Medini talk about working with children at home, blogging and Shari's Mom Blog Academy.

In this episode you’ll hear:

  • How Shari started her blog and her Boss Mom journey.
  • What the work schedule looks like for Shari with a little one at home.
  • Shari finding her voice in blogging and how to specify who she writes to.
  • Finding appreciation in a Facebook group or Mastermind group.
  • Shari’s Mom Blog Academy.

Recommended links and resources:

  • Google Drive
  • Brilliant Business Moms Podcast
  • Beyond Your Blog Podcast
  • EOFire Podcast
  • Atomic Moms Podcast
  • For Crying Outloud Podcast
  • One Bad Mother Podcast
  • All Up In Your Lady Business Podcast
  • Mom Blog Academy

Can I quote you on that?

  • In a situation where there are multiple courses or material, the angle you’re coming from will be based on you. It’s unique to you. - Shari
  • If you’re engaging in the community you have, the growth in that community will come. - Dana
  • I knew I wanted to do something. It became clear to me along the way. I had to try several different things first. I encourage you to take on a side project because it could snowball, it will teach you what you enjoy and what you want to do. - Shari
  • You can’t live for what you’ve created now, you have to look for the future of what you’re going to create. - Dana
  • You think you’re living in your world and you think everyone understands what it is you do, and they don’t. Sometimes you need to teach them so they do understand. - Shari
  • It’s not about reaching everyone, it’s about reaching your tribe. - Shari
  • Projects grow because you allow people to help and support you. - Dana
  • I love that my readers are growing in their parenting journey alongside of me and we’re able to support each other in that. - Shari

More about Shari Medini

Shari Medini lives in Lancaster, PA with her supportive husband & two busy, little boys. She blogs at MomShar, The Huffington Post, & various other places. Shari writes about parenting, blogging, & how the two combine. She loves being able to share support, advice, & information to help fellow moms enjoy the overall experience of motherhood.

If you are interested in The Mom Blog Academy provides which provides moms with the practical information they need to start a profitable blog.

Here’s what you’ll learn in Mom Blog Academy…

  • How to uncover your niche, writing style, & target audience; & then use that knowledge effectively.
  • How to set up & design your own professional-looking, yet affordable blog.
  • How to write & publish effective blog posts, create great images, & utilize SEO.
  • How to set up a consistent social media & newsletter presence with affordable & time-saving tools.
  • How to monetize your site in a variety of ways – affiliate, sponsored posts, services, products.
  • How to grow your reach & credibility by getting published on other sites & publications.

Website / Facebook / Twitter / Instagram / Pinterest / Periscope

Connect with Dana

Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Episode 49: Childcare Hacks Part Two (Plus Caillou, Social Media Kids, and Cheeseburger Pizza) with Dana & NJ. In this episode of the Boss Mom podcast, Dana & NJ talk about adding more time into your day while working with kids at home.

In this episode you’ll hear:

  • How to make more time in your day to make business happen.
  • NJ gives her strategies on how to accomplish more with kids at home.
  • How do you decide about putting your kids on social media for passive income.
  • Adding a babysitter, daycare or a housekeeper into your business goals.
  • How to take the first five minutes to focus on daily tasks and be more productive with your day.

Recommended links and resources:

  • Care.com
  • Trello

Can I quote you on that?

  • I like creating things I enjoy. - Dana
  • I made babies, and they are going to grow up, and be adults and have families. It's amazing. - Dana
  • Find a business mom friend, have a play date and you both get work done. - NJ
  • I give myself the grace to realize that I didn’t get it right, learn from it, and move on. - Dana
  • Take the first five minutes to figure out what you are going to do for the day. - NJ
  • I decide what my priorities are before I start working so I am focused and able to utilize my time to the fullest extent possible. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

This is a Nurture Your Business segment with Dana. In today’s podcast episode she talks about how to translate the content you’ve already created into content you can use on social media.

Listen to the podcast:

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • 4 main things you want to pull from your content to put on social media.
  • An easy way to lure readers into your content through great social media connections.
  • Why it’s important to have an conversation with your readers instead of just talking at them.
  • Specific social media actions to take based on platform (Facebook, Instagram, Periscope, Twitter, Snapchat and your newsletter)

Recommended links and resources:

  • Good Mythical Morning on You Tube
  • Headline Generator from Marrs Marketing
  • Dana’s Instagram
  • Canva (a great place to make images)
  • Emily Potts
  • Trello
  • Here is the outline Dana references in today’s podcast. Grab it!

Can I quote you on that?

  • Your content is a cornucopia of one off statements for social media. – Dana
  • Use your title to speak to the frustration your reader/client is having. Don’t be clever. Be simple. – Dana
  • Stop thinking of your content as a whole, instead think of it as really amazing little bits of genius that you can use on social media. – Dana
  • Don’t give everything away with a quote. Use a quote to draw the reader to your full piece of content. – Dana
  • Everyone can write content for social media. It’s easier than you think! – Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

Tips On How To Have An Engaged Facebook Page + Being A Boss Grandma with Sasha Grey. Sasha Grey leads an amazing Facebook community on her page, Lipstick Margaritas And Hairspray. In this episode of the Boss Mom Podcast, she shares her tips on keeping it real on Facebook and what it is like to be a Boss Grandma.

In this episode you’ll hear:

  • Sasha's Boss Mom journey, which includes raising her granddaughter, supporting her husband who travels for work, and caring for her ailing father.
  • How Sasha grew an engaged Facebook community and the unique way Sasha views her Facebook community.
  • Sasha's Facebook Strategy (including how often she schedules content for her page).
  • How Sasha deals with overwhelm.
  • Why Sasha is okay with not doing everything.
  • Sasha records a video update for her Facebook page daily and she shares her tips for putting yourself out there online.
  • Why Sasha ships all of her products personally instead of outsourcing it.
  • The one product that Sasha sells that changes lives everyday.

Recommended links and resources:

  • Sasha Grey's online store

Can I quote you on that?

  • I was doing motivational speaking, but I had a lot of thoughts that weren't motivational. They were about margaritas.- Sasha
  • My goal is to make people laugh and smile. - Sasha
  • I believe strongly that people want to know you. If you're not personal, they feel like you're a corporation. I let my Facebook community know that I'm just like them. - Sasha
  • My Facebook community feels like my family and friends. I see them and they see me. We've made a connection. - Sasha
  • When I have my plate full, I focus on just what I need to get done today. I focus on the right now. - Sasha
  • Give yourself permission to not make everything happen. Sometimes, you just need to give yourself a break. - Sasha
  • Do what the priority is for you. Own it and enjoy it. - Dana
  • I've come to a point in my life where I don't care what people think. - Sasha

More about our guest, Sasha Grey.

Sasha Gray is a redneck, barefoot, rum and tequila drinking Southern Belle. She's still trying to figure out what she wants to be when she grows up but knows that anything involving Margaritas is a top choice.

Raising a granddaughter, caring for a father who lives in her yard and making sure her husband has clean underwear for all his travels keeps her pretty busy, but she still has time to scope out recipes she'll never make on Pinterest, answer comments from friends on Facebook and pretend she knows what she's talking about at the occasional business meeting. You can find her on Social Media as Lipstick, Margaritas, and Hairspray and she has had her work published in Club Mid and Stir Journal.

Sasha is also a contributing author to the book Lose the Cape: Never will I ever (and then I had kids), which was edited by fellow Boss Mom Alexa Bigwarfe and her business partner Kerry Rivera.

Website / Facebook / Pinterest / Instagram

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

View Details

What do you do when you have to work and have kids at home? In this episode Dana and NJ talk about how they work from home with their tiny humans around. This is a part 1 of another 2 part episode. Part 2 will be episode 49, where Dana and NJ will chat all about making child care work when you're not able to do full time care. affiliate links present

In this episode you’ll hear:

  • A day in the life in NJ's shoes and why she's up at 4:30 am.
  • Why NJ let's her kids see her work versus working only when they're not around.
  • How to handle working from home when your child is a baby.
  • How to handle working from home when your child is a toddler & preschooler.
  • The power of writing a to do list the night before your business day.
  • Why using voice to text is magical.
  • How Dana and NJ moved their business forward while they had newborns at home.
  • Why NJ only works from home at her desk.
  • How and why Dana and NJ have conditioned their children to learn how to be independent while they're working.
  • Why Dana almost exclusively works with parents.

Recommended links and resources:

  • Boss Mom Academy
  • Anchored by Kayla Aimee

Can I quote you on that?

  • You can have a little bit of time or a lot of time. You can be busy and not grow your business. If you want to grow, you have to be strategic with your time. - Dana
  • When I had babies, I got a wrap and a stand up desk and made work happen. - Dana
  • As moms and entrepreneurs, it is so important that we let to see our kids work. It gives them an opportunity to make a connection. - NJ
  • My toddler knows when i'm working because I work at the same place all the time. My laptop stays at my desk... it doesn't go anywhere else in the house. - NJ
  • I'm working hard now to grow my business so that when my kids are school aged, I can shut down my work at 3:00 pm when they get home from school. - Dana
  • I have really tight time boundaries because of the way motherhood (and having kids at home) is intersecting with business. And I'm okay with that.- NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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In this Nurture Your Business With Dana podcast, she takes us through two different brainstorming exercises to use and repurpose the content we create.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes:

Today's podcast sponsor is Do It Together Web Design with Jessica Stansberry. In her 5 week workshop you'll learn how to build your website... instead of a DIY, it will be a DIT. A do it together with Jessica helping you along the way.

In this episode you’ll hear:

  • An easy exercise to help you figure out how to re-purpose your content
  • A simple brainstorming exercise to re-categorize your content to shoot people to your opt-in or sales funnel
  • Three simple "rules" to think about as you're creating content and re-purposing

Can I quote you on that:

  • Getting people to your website isn't enough. You need to bring them on a journey. The best way to do that is to get them on your list. - Dana
  • People don't want you to complicate your life. Guide them through a process, make their life easier, help them make decisions. - Dana
  • Make sure the content you are creating is purposeful and doing something for you.

Connect with Dana: Instagram / Periscope (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  • Launch Apple’s Podcast app.
  • Tap the Search tab.
  • Enter the name of the podcast you want to rate or review.
  • Tap the blue Search key at the bottom right.
  • Tap the album art for the podcast.
  • Tap the Reviews tab.
  • Tap Write a Review at the bottom.
  • Enter your iTunes password to login.
  • Tap the Stars to leave a rating.
  • Enter title text and content to leave a review.
  • Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

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The Power Of SEO. SEO can be a powerful tool and if used well, it can make a ton of difference in our businesses. In this episode of the Boss Mom podcast Dana speaks with Charm Fernandez, an SEO specialist who gives us tons of great SEO advice in terms you can understand.

Subscribe to the Boss Mom podcast in iTunes.

In this episode you’ll hear:

  • Charm's Boss Mom journey, how it started in her childhood, and why she's still working full time in IT.
  • The tension between working from home while having kids at home with a caregiver.
  • How Charm manages overwhelm.
  • SEO tips from Charm
  • The power of Google Analytics
  • How to make your popup work for you.

Recommended links and resources:

  • SEO for Wordpress by Yoast
  • Google Analytics
  • PopupAlly
  • Firestarter by Danielle Report
  • Off the Charts Podcast by Natalie
  • Amy Porterfield's Podcast
  • Smart Passive Income by Pat Flynn

Can I quote you on that?

  • I'm still juggling my day job, my business, and my family. - Charm
  • All that I do is for my kids. When I'm overwhelmed, I go back to what is the most important. It's my kids. - Charm
  • Make sure your SEO key words are set up well, so people will find you in their search. It's like free marketing. - Charm
  • If you're SEO is working, you'll be able to see it in Google Analytics.- Charm
  • Your popup needs to be worthy of disturbing your readers. Otherwise, it won't work. Design, copy, and opt-in matters. - Charm

Connect with Dana & Charm
Charm Fernandez is a website strategist specializing in Data Analytics with a strong technical development background. Charm is proud to be Google Analytics Certified, an AmbitionAlly Certified Partner and a MINDBODY approved partner. Her formal education in the fields of Information Systems Management and Web Development help her bring a more cohesive approach to her work with clients.
Charm was hired as a full-time web developer when she was just 18 years old, and quickly became the team lead on projects. Since then, she's worked within information technology capacities such as hardware and software support, data and access security, mobility, software and data analytics for large and small clients.Today, Charm helps business owners develop their brand online, and use their website and company data to drive clients to their local or virtual businesses through sound traffic generation and optimization strategies.

Charm has a great freebie to give you called 5 Business Must Haves. You can grab it here.

If you're curious about how to make Google Analytics or SEO work for you, connect with her on her website. Or, you can be part of her Google Analytics Kick Starter program.

Connect with Dana on Instagram and Periscope

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

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Part 2 Know Your Worth: When to Give Discounts. Dana and NJ discuss when to give discounts or free services to friends and clients who ask. They talk about when they decide if they want to work for free and how to react when someone asks. Here is part 1.

The audio on this episode is less than ideal, Dana was traveling and NJ had two year old Lola at home. Thanks so much for bearing with us!

In this episode you’ll hear:

  • How Dana and NJ decide to work for free.
  • When NJ sends her rates.
  • Why people ask for digital skill freebies more often than physical products.
  • One HUGE question to ask yourself.
  • Why NJ needs to get her rear in gear and develop a business website.
  • Why boundaries are important in giving away something for free.
  • If you should consider your opt-in part of working for free.
  • Why NJ is a social media grandma and all about how to use Snap Chat for business

Recommended links and resources:

  • Part 1 of this two part episode
  • Dawn Marrs of Marrs Marketing
  • Dana's Trello Training

Can I quote you on that?

  • My time is valuable and I'm providing for my family. I'm very unlikely to work for free. - NJ
  • Free doesn't pay the mortgage. - NJ
  • Working for free wasn't about paying my dues, it was about finding my sweet spot with clients. Dana
  • My payments were in Aha! moments. Dana
  • Information is one thing, helping someone execute is a completely different thing. Don't give that away for free. - Dana
  • The struggle in the holding pattern is real. - NJ
  • I know that I'm laying the foundation now. I can lay the foundation now, even though what I want to do can't take off yet. - NJ
  • A plan is key. A plan lets you know if what you're doing on daily basis is going to move you forward. - NJ
  • It is up to us to be good stewards of our time. Make sure what you're giving away is moving your business in some way. - NJ
  • Know what your sweet spot is, but don't give EVERYTHING away. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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How to Translate Your Services Into Courses. In this Nurture Your Business episode of the Boss Mom podcast, Dana explores how to translate your services into products and courses. And, she walks you through an exercise that will help you brainstorm things you're already offering and translate them into viable options for digital courses.

In this episode you’ll hear:

  • How do you determine what course to make?
  • List out services you provide, get specific.
  • What kinds of questions are people asking you?

Recommended links and resources:

  • Brainstorming Worksheet
  • Finding Your Ideal Client Podcast
  • How to Write Your Sales Page

Can I quote you on that:

  • Perfection is subjective sometimes. We need to do what we can to move things forward. - Dana
  • Create buzz within your community. Ask them questions, when you're in the middle of something new. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  • Launch Apple’s Podcast app.
  • Tap the Search tab.
  • Enter the name of the podcast you want to rate or review.
  • Tap the blue Search key at the bottom right.
  • Tap the album art for the podcast.
  • Tap the Reviews tab.
  • Tap Write a Review at the bottom.
  • Enter your iTunes password to login.
  • Tap the Stars to leave a rating.
  • Enter title text and content to leave a review.
  • Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

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Military Life To Boss Mom Life With Danielle Roberts. In this episode of the Boss Mom podcast, Dana chats with Danielle Roberts about her transition from her life in the Navy to becoming a work at home mom. Affiliate links present.

In this episode you’ll hear:

  • Danielle's journey and transition to military life into civilian life and how her business started.
  • How Danielle decided what services to offer in her VA business.
  • The power of a business name.
  • How Danielle manages her business as a work at home mom with a 4 year old, 2 year old, and infant.
  • Danielle's secret to managing overwhelm.
  • Danielle and Dana gush about their adorable kids.

Recommended links and resources:

  • Boss Mom: The Ultimate Guide to Raising Your Business and Nurturing Your Family Like A Pro

Can I quote you on that?

  • Just as you give a child a name, you want your business name to mean something. - Danielle
  • Find something that you're deeply passionate about. What do you want to stand on? Start your business from that place. - Danielle
  • I type and work with a baby in my lap. I wouldn't have it any other way. Danielle
  • Sometimes, business has to come second. I want to enjoy my kids and be present in the moment with them. - Danielle
  • Late Nights & Coffee. I don't want to miss moments with my kids, so I'm okay with paying for it later on my day to make business happen. - Dana

More about our guest:

As the owner of Legacy Creative Company, I am a proactive virtual assistant, who serves small businesses and busy women. It is my desire to see you have more hours in your day to purse your business goals and make money, while I take on your administrative and social media tasks.I am the wife of Lucas, and a work at home mom of three, ages 4, 2 and 6 months. Community and intimate relationships bring fire to my soul. I am an avid fan of reading and time with my best friend, my sister.

I currently have openings for virtual assistant work and I would love to set up a date for a free 15-minute consultation to see how I can help you. calendly.com/legacycreativeco.

Connect with Dana & Danielle

Danielle : Website / Facebook / Twitter / Instagram / Pinterest
Dana: Instagram / Periscope (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out.

Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in the Boss Mom Facebook Community.

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Know Your Worth: When To Work For Free. Hey friends! This is part one of a conversation between Dana and NJ about how to work for free, when it's a good idea and the boundaries they place around working for free. Make sure you tune in next Tuesday for part two!

Subscribe to the podcast in iTunes:

In this episode you’ll hear:

  • How do you know when to give away something for free?
  • What boundaries NJ and Dana have in place for giving away their time and services for free.
  • Questions to ask yourself when you think about collaborating with someone in a barter.

Recommended links and resources:

  • Boss Mom Academy
  • Dana's Trello training
  • Taki Moore- Million Dollar Coach
  • CoSchedule - social media sharing tool

Can I quote you on that?

  • When it feels stressful to be helpful, don't give something away for free. - Dana
  • If there isn't a great return on investment, don't give something away for free. Dana
  • Will this give you visibility with your ideal client?
  • Don't ever feel guilty about making money promoting something via an affiliate link. - Dana
  • If you are willing to give away something for free, you have to be okay with giving it away for free. If you're not okay with it, then it's time to find a way to market it.

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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How to Get Your Ideal Client to Tell You Their Needs With Dana. This is another jam packed nurture your business episode with Dana. Today's episode is all about finding your ideal client and what to do with them, once you know who they are.

In this episode you'll hear:

  • How to dig into who your ideal client really is and how to go beyond your target market.
  • How to get past the idea that you HAVE TO serve a broad spectrum of clients.
  • Questions to ask yourself as you nail down who your ideal client is.
  • How to get into the head of your ideal client.
  • A script you can use to guide you through an interview with your ideal client as you research.
  • The importance of getting your ideal client to tell you a story.
  • The ONE big thing you should be taking away from your client's story (hint... it's not their frustrations).

Recommended links and resources:

  • Boss Mom Academy
  • Webinar: My exact formula for translating my business goals into an action plan.

Can I quote you on that:

  • You can't find out who your ideal client is just thinking about them on a piece of paper, you have to connect with them.
  • You can't help every body. It's not possible. Drill down, or you'll help nobody.
  • Your ideal client needs to be someone who that loves you and what you're doing, but you have to also love them back.
  • The most important thing about discovering who your ideal client is mindset. How do they feel? What are their triggers? What are their happy spots?
  • The best thing you can do is create a guided experience to generate feedback.
  • All of the answers you're looking for about your ideal client are in the stories they tell.

Ideal client steps:

  • Find your target market.
  • Find where where on the spectrum your ideal client lives.
  • Find out their mindset.
  • Ask for a meeting on the phone or Skype.
  • Make them feel valued.
  • Ask questions that bring out their stories.
  • Listen for trigger words about frustrations, fears, wants and desires.
  • Write those down.
  • Use the words they use. Update your content and sales copy with the words they use.

Connect with Dana: Instagram / Periscope (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  • Launch Apple’s Podcast app.
  • Tap the Search tab.
  • Enter the name of the podcast you want to rate or review.
  • Tap the blue Search key at the bottom right.
  • Tap the album art for the podcast.
  • Tap the Reviews tab.
  • Tap Write a Review at the bottom.
  • Enter your iTunes password to login.
  • Tap the Stars to leave a rating.
  • Enter title text and content to leave a review.
  • Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

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The Intersection of Life and Business with Reina Pomeroy. In this episode of the Boss Mom podcast Dana chats with Reina Pomeroy about life and business and how they're interconnected. This is a great conversation about working from your core, which seems to be a topic we're exploring a lot lately!

In this episode you'll hear:

  • Reina Pomeroy's journey from working full time and commuting to being a stay at home mom to becoming a full time entrepreneur.
  • The myth of work life balance
  • How to translate your personal values into your business.
  • An exercise to take yourself through to discover your core values.
  • Why Reina wears a sash to conferences.
  • How Reina manages overwhelm.
  • Reina's hustle strategy.

Recommended links and resources:

  • This wasn't mentioned in the episode, but Reina was recently our Boss Mom of the Week!
  • Savvy Business Owner's Facebook Group (where Reina & Dana met)
  • The Boss Mom book
  • Hal Erod's Miracle Morning
  • The School Of Greatness Podcast
  • All Up In Your Lady Business
  • Elizabeth Gilbert's podcast
  • Serial
  • Drive by Daniel Pink
  • Heather Crabtree

Elizabeth Gilbert's Ted Talk

Can I quote you on that?

  • As entrepreneurs, we need to be intentional so we can grow. We can't say yes to everything.- Reina
  • It's my job is to help dig out what is underneath the surface so you and get stuff done. - Reina
  • Your success comes mindset. - Dana
  • There isn't one route to success. Success isn't just about money. It looks different for everyone - Reina
  • I've stepped away from the suffering of the hustle. I want to hustle with ease. - Reina
  • Hustle with ease. Reina
  • If you need time off, take time off so you can regroup. Take it, own it, let it be yours. You'll come back refreshed. - Dana

Reina: Website / Facebook / Twitter / Instagram / Periscope

Dana: Instagram / Periscope (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  • Launch Apple’s Podcast app.
  • Tap the Search tab.
  • Enter the name of the podcast you want to rate or review.
  • Tap the blue Search key at the bottom right.
  • Tap the album art for the podcast.
  • Tap the Reviews tab.
  • Tap Write a Review at the bottom.
  • Enter your iTunes password to login.
  • Tap the Stars to leave a rating.
  • Enter title text and content to leave a review.
  • Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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Commitment, Follow Through, And Accountability. In this episode of the Boss Mom podcast Dana & Nj chat about commitment, follow through, and accountability partners. Just a heads up, NJ was sick and hopped up on DayQuill. She mentions the show 19 Kids and Counting, but she’s actually talking about the show Bringing Up Bates.

In this episode you’ll hear:

  • The reason why we start and stop new projects.
  • How to get past the fear of perfection and self sabotage and get stuff done.
  • What to do when a season of push ends.
  • The importance of margin and white space in our schedule.
  • How Dana and NJ fight shiny object syndrome.
  • How to move forward with an idea and when to let it go.

Recommended links and resources:

  • The Boss Mom Academy
  • Voxer – an awesome walkie talkie style app for your iPhone

Can I quote you on that?

  • Don’t get trapped comparing your beginning to someone else’s middle. NJ
  • Done is better than perfect. If you wrap yourself up in the perfection of things, you’re never going to move forward. NJ
  • We have seasons of push so we can have seasons of rest. NJ
  • Yesterday, my kids were being adorable and I didn’t take them to school until 10:30 am. I’ve got that freedom because I’m building my business this way. – Dana
  • When you say yes to something, you’re saying no to something else. And when you say no to that non ideal client or project, you are saying yes to margin for better things. – NJ
  • Business is about people. The more you can surround yourself with community and invest in relationships, the more your business will thrive. – NJ
  • When I start a new project, I take time to think of the effort I’m going to put into a new project vs the return I’m going to get back. – Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad
Launch Apple’s Podcast app.
Tap the Search tab.
Enter the name of the podcast you want to rate or review.
Tap the blue Search key at the bottom right.
Tap the album art for the podcast.
Tap the Reviews tab.
Tap Write a Review at the bottom.
Enter your iTunes password to login.
Tap the Stars to leave a rating.
Enter title text and content to leave a review.
Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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Nurture Your Business: How to Brainstorm Your Opt-in and Build Your List With Dana. In this episode of the Boss Mom podcast, Dana is chatting all about opt-ins. Grab a pen and paper or open up your favorite note taking program. This one is full of practical hands on advice to nurture your business!

In this episode you'll hear:

  • What is an opt-in?
  • Mistakes Dana and others have made and how she's grown in her opt-in strategy.
  • How much to give away in your opt-in vs how much to keep back for your list.
  • The elements of a great headline.
  • Why it is important to not get too attached to your opt-in.

Recommended links & resources:

  • Boss Mom Academy
  • Dawn Marrs Headline Generator
  • Dana's Trello Training Opt-in

Can I quote you on that?

  • Don't create the title before you create the content.
  • What is the value and the a-ha! moment? Whatever that is, give it to them in an opt-in.
  • Shift your focus, what is the maximum value to be that you can give up front?
  • The opt-in is your first opportunity for people to be wowed by you.
  • Don't marry your opt-in until you know that is working. Don't get attached.

Dana: Instagram / Periscope (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

Launch Apple’s Podcast app.
Tap the Search tab.
Enter the name of the podcast you want to rate or review.
Tap the blue Search key at the bottom right.
Tap the album art for the podcast.
Tap the Reviews tab.
Tap Write a Review at the bottom.
Enter your iTunes password to login.
Tap the Stars to leave a rating.
Enter title text and content to leave a review.
Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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Self Love And Beginner Blogging Tips with Raewyn Sangary.

Raewyn Sangary is the founder of Be a Warrior Queen, with a life goal to empower women to embrace self-love and inspire self-love in others. She’s also a new wife and mother to a baby girl, learning to navigate these new waters while maintaining her sense of self. While self-love and changing the world has always been important to Raewyn, she really found her passion and calling after the birth of her daughter. As a feminist since childhood, Raewyn thinks that women supporting each other is paramount in our lives.

In this episode you'll hear:

  • Raewyn's mission to inspire women to self love
  • The importance of self awareness and it's snowball effect.
  • How Raewyn is using her journalism degree through her blog and life today.
  • Blog tips for beginners and brainstorming blog topics.
  • The importance of starting small.
  • Raewyn's biggest struggle and how she is working through it.
  • Why a shower can be magical when you're having a frustrating day.

Recommended links & resources in today's episode:

  • The Nectar Collective
  • Raewyn's Podcast
  • Raewyn's Facebook Group
  • Raewyn's E-Course
  • Raewyn's Webinar

Can I quote you on that?

  • I have a baby attached to me 24/7. It can be really hard to find time for myself, which is why I want to focus on other women remember that they can make time for themselves too. A moment here and a moment there, it all adds up. Raewyn
  • When you know who you are, you're able to be the best version of yourself. And that spreads and trickles down to everyone you come in contact with. Raewyn
  • The most important thing you can do is be authentic to yourself. -Raewyn
  • Your blog isn't about what you want to write, it's about the story your readers want to read. -Raewyn

Connect with Dana & Raewyn

Raewyn Smith: Website / Facebook / Instagram / Twitter

Dana: Instagram / Periscope (her total happy place)

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad
Launch Apple’s Podcast app.
Tap the Search tab.
Enter the name of the podcast you want to rate or review.
Tap the blue Search key at the bottom right.
Tap the album art for the podcast.
Tap the Reviews tab.
Tap Write a Review at the bottom.
Enter your iTunes password to login.
Tap the Stars to leave a rating.
Enter title text and content to leave a review.
Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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How To Reach Your Goals & Working From Your Core. In this episode of the Boss Mom podcast, chat about why they recommend working from your core and how that relates towards working on your goals.

In this episode you'll hear:

  • Why it is important to work from your core.
  • Why it is important to dream in your business.
  • How to manage ourselves when the to dos overwhelm us.
  • How to use our long range goals to set actions in our day to day.
  • Our Forget Me Not lists of businesses and ideas we are not currently taking action on.

Recommended links and resources:

  • Autumn Whitt Boyd, a lawyer for creative entrepreneurs
  • The Rise of the Guardians
  • Hal Erod's Miracle Morning
  • The Front Row Foundation
  • Little Bins For Little Hands
  • 16 Personalities

Can I quote you on that?

  • We can do a million different things, but if we're not operating out of our center, none of it really matters. - NJ
  • When you realize your center, you recognize your gift. - Dana
  • If we're not operating from our center in our business, if we're not pulling in the core values of who we are as a person into the core values of our business, then it is really easy to chase the wind and get caught up in comparison.
  • If you're operating from your core, you can think of yourself as a kite on a string. You might put something out there, but that something is always tethered back to your core. If it's not working, you can pull that back in without guilt.
  • Tasks become meaningful when we work from our core.
  • There are no unrealistic goals, just unrealistic timelines. - Unknown
  • If you know your end goal it, it makes some of the dirty work a little easier to swallow.
  • The great thing about knowing your core helps us not feel bad about making money in our business. - Dana
  • You are the person who knows yourself best. Listen to your gut and your center. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

NJ's husband playing with her daughter.

We would LOVE it if you'd leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad
Launch Apple's Podcast app.
Tap the Search tab.
Enter the name of the podcast you want to rate or review.
Tap the blue Search key at the bottom right.
Tap the album art for the podcast.
Tap the Reviews tab.
Tap Write a Review at the bottom.
Enter your iTunes password to login.
Tap the Stars to leave a rating.
Enter title text and content to leave a review.
Tap Send.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

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What Should Go On Your Sales Page? This question came up recently and for this Bonus episode of the Boss Mom Podcast, Dana dives into this. These are shorter episodes designed to inspire you to nurture your business. Let's dive right in!

In this episode you'll hear:

  • What exactly is a sales page?
  • A perfect formula for pulling together an awesome sales page including phrases and words to use.
  • Where exactly to place your price packages within your sales pages.
  • Why and where to be specific about the value and features you'll be offering.

Can I quote you on that?

  • Everything you do online and everything you write is a sales page. - Dana
  • Your sales page isn't about duping someone into buying something from you, it's about uncovering the value you can offer them. Dana
  • Your sales page isn't about your resume, it is about your story. Dana
  • A sales page isn't enough, especially for high priced items or courses. Get your potential customers on a call or into a webinar. Take them on a journey with you. - Dana

Connect with Dana: Instagram / Periscope

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find us hanging out in our Boss Mom Facebook Community.

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Susan Noble joins Dana for this episode of the Boss Mom podcast where they chat about starting non-profits, teaching your kids how to become a cheerful giver, and the art of losing self doubt.

In this episode you'll hear:

  • Susan's path to starting her non profit and how her friends and family influenced her.
  • Why Susan believes in the power of slow sustained growth.
  • All about Susan's mission to give families the resources they need.
  • Why Susan feels strongly about where the dollars her foundation raises stays within the community.
  • How to start a non profit successfully and why it is super important to know the state and federal guidelines.
  • How to encourage your child to be a generous giver.

Recommended links and resources:

  • If you are thinking about starting a non profit, Susan recommends utilizing your state's Secretary of State office.
  • Samaritan's Purse Operation Shoebox.
  • Susan's foundation: Epilepsy Warriors Foundation

Can I quote you on that?

  • Finding support for my family gave me the biggest push. The resources weren't available. So I started something. - Susan
  • You're going to have challenges, you're going to have hurdles, you're going to have people who don't like what you're doing. Take it slow and regroup as you need to. - Susan
  • Make your organization stand out from the others- there are a lot of great organizations out there. Be different, even if someone is doing the same thing as you. - Susan
  • I'm doing what I do because I love it. And because I feel called to it. - Susan
  • You all have a talent, you just have to find it and run with it. Don't let the negative Nelly's stand in your way. - Susan
  • When you have the love in your heart to do something, you'll find the time to make everything happen. - Susan
  • If you don't take care of yourself, your business will suffer. Self care is so important. - Susan
  • When you get discouraged, go back to the vision of why you started in the first place. - Susan

Here's a little bit about Susan in her own words:

Hi! My name is Susan, owner creative director behind Blessed Events-The Gift of Giving and founder of the Epilepsy Warriors Foundation. As a small child, I was always organizing things from my dolls to anything I could think of. There is nothing I enjoy more in life than organizing and planning a good party. As the founder of a non-profit for children and families that suffer from epilepsy and seizures, I am always thinking what can I do to raise funding for the foundation in order to assist us in reaching our goals and that is when the planning side of me started whispering in my ear.

I have always made a big deal out of birthdays for the kids in my own family, and for friends so I thought why not take another job you love and make it into a business that can support your cause and so after talking it over with a few of my closest friends and my favorite little munchkins Blessed Events-The Gift of Giving was born. It’s through the innocence and sweetness of those children who brighten and inspire me and give me reasons to celebrate.

I can’t think of a better way to honor all children than by a sweet celebration of the true gift and blessing they are to their parents, family, and friends. Blessed Events-The Gift of Giving will make your child’s birthday or parties magical and memorable because there is always a reason to celebrate the special moments of a child.

When I am not planning parties or working on foundation business I enjoy time with friends, baking, doing lots of fun things with some of my favorite little people, reading, long walks and time spent with those who mean the most to me.

For more information on the Epilepsy Warriors Foundation go to www.epilepsywarriors.org

Connect with Dana:

Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find us hanging out in our Boss Mom Facebook Community.

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All about your ideal client. In this episode of the Boss Mom podcast Dana and NJ chat about the idea of an ideal client, how to find yours, and why we shouldn't be married to the ideal of an ideal client. Let's dive right in!

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes.

In this episode you'll hear:

  • How to discover your ideal client.
  • How to find your ideal client.
  • Why we adore the sales tactic of Ask, Listen, Provide.
  • How Dana and NJ met.
  • Why we need to find ideal clients who know what we're worth.
  • How to gracefully let go of a client who isn't your ideal client.
  • Why success sometimes feels scary.

Recommended links and resources:

  • Podcast Episode 29: Plant, Nurture, Grow, Pollinate
  • All Up In Your Lady Business podcast episode with Dana
  • NJ's blog A Cookie Before Dinner
  • Chasing Dreams & Chasing LIttles Incubator
  • Boss Mom Facebook Group
  • Savvy Business Owner's Facebook Group
  • Elizabeth Gilbert Ted Talk About Success

Can I quote you on that?

  • If you're marketing to people who don't love you as much as you love them, it's time to break up. - Dana
  • Find your sweet spot- what you're passionate has to intersect with what you're good at and what you need. - Dana
  • If you can solve the problems of your ideal client, you're magical to them. - NJ
  • Facebook groups are the one place where social media feels social. - NJ
  • Instagram and Twitter are a great place to initiate conversation and a Facebook group is a great place to take the connection further. - Dana
  • I had to stop talking about me and I had to start talking about we. I'm not running a business, I'm running a movement. - Dana
  • I'm not selling to you for the sake of selling to you. I'm sharing this with you because I believe that together we can do better. NJ
  • If you're not working with your ideal client, it can be messy and painful. - Dana
  • The first step in letting go of someone who isn't your ideal client is you letting go and recognizing that you have to move on. - Dana
  • Your time is valuable and what you're putting out to the world is valuable. You need to make sure you're living in the spot where what you're passionate about, what you're good at, and what people need. -Dana
  • When you say no to something, think about the things your saying yes to. - NJ
  • Your ideal client will celebrate your gift and share it with the world. And they'll help you see what it is. And it is a beautiful, glorious cycle. - Dana

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

Lola's Easter Bonnet, as promised.

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In this episode you hear:

  • Amy's journey from working as a top producer in Australia to becoming a Boss Mom.
  • How Amy's own search for mindfulness influenced her blog.
  • How a pregnancy complication served as the catalyst to change in her life.
  • The judgement factor all moms go through and how to over come it.
  • The importance is having a tribe and give and take in relationships.
  • The importance of self care and mindfulness in motherhood and business.

Recommended links and resources:

Happy Mama: A Guide To Finding Yourself Again

  • The book is my journey to becoming a Happy Mama. It focus on the six key areas to be a happy mama- kindness, strength, trust, grace, value, and mindfulness/connection. We do a lot of work on parenting, but we don't learn how to be a woman while we're mothering. This book is about finding yourself again.

Can I quote you on that?

  • My daughter is one of my biggest teachers. - Amy
  • When I was struggling with motherhood, the mommy blog scene was just starting. I needed more than this sucks, I need 3:00 pm wine. - Amy
  • When I tapped into the idea that we don't have to put ourselves on hold, my blog started to really grow. I found my niche and voice. It flowed out of me and grew overnight. - Amy
  • I decided I wasn't going to be all, my dreams had changed. I wanted to talk to moms about how to mums about how they could have real balance in their lives. - Amy
  • I love to help women see the joy in the struggle of motherhood. - Amy
  • I think there is a great power in women doing great things together. - Amy
  • You can be a great mom, even when you're making different decisions that other moms are making about the same topic. - Dana
  • You are the perfect mother for your children. No doubt about it. - Amy
  • The more you surround yourself with community, the more every aspect of your life and business will grow and flourish. - Dana
  • We need to surround ourselves with people who are not only taking, but also giving. It needs to be an equal relationship. - Amy
  • The training wheels of my life fall off in all areas (motherhood and business) when I don't allow time and space for myself. - Amy
  • In an ideal world, I get up a half hour to an hour before my kids do. I putter around, drink my coffee, open up the curtains and have a beautiful start to the day. It doesn't always happen, but it makes me so happy when it does. - Amy
  • Moments of self care can come in pockets of time. It doesn't have to be all or nothing. Just stop and reconnect to yourself, what you're doing, and why you're doing it. - Amy
  • In order to be mindful, you have to slow down. - Dana
  • If we're not careful, we can be in business brain 24/7 and that leads to overwhelm. - Amy
  • The more I invest in self care and myself, the more my business seems to do better. Because when I do step back into it, I'm refreshed, ready and full of great ideas. - Amy
  • Someone recently asked me the best business investment I ever made. I told them that it was a program that helped me learn how to meditate and clear my energy. It was exactly what I needed to gain balance in my life. - Amy
  • We think of ourselves and our business of being separate. But they're not. They're both our babies. - Dana
  • You are an instrument that needs to be nourished. - Amy
  • Your greatest asset in your business is you. YOU have to invest in yourself. - Amy

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How Dana & NJ grow their businesses. In this episode of the Boss Mom podcast, Dana and NJ chat about how their businesses have evolved over time and the 4 things they’ve done to help with that growth. Let’s dive right in.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes:

In this episode you’ll hear:

  • Why NJ describes herself as an Internetter
  • NJ’s story of becoming a Virtual Assistant, why she now calls herself more than a VA now and how her role at Boss Mom has morphed.
  • Why working backwards through your goals is a great process.
  • Why we should get over the fear of starting something new and why faking it till we make it is the wrong mindset.
  • The ONE THING that will for sure be on the agenda at the Boss Mom retreat.
  • Dana’s business journey and how she’s grown her business.
  • Why you need look beyond just what you’re passionate about when you’re starting a business.
  • What happened when Dana stopped struggling with maintaining multiple brands.
  • Why we can’t fall in love with the ideal of our ideal client if we want to grow our businesses.

Recommended links and resources:

  • NJ’s blog A Cookie Before Dinner and her blog post about Depends
  • Growing your team Boss Mom podcast episode
  • Jenn Mann’s podcast episode
  • Boss Mom’s Trello Training

Can I quote you on that?

  • There is something that I have to give to the world that only I can give. And I HAVE TO do it, or I’m going to DIE. -NJ
  • If you’re feeling overwhelmed, our number one recommendation is to watch The Notebook and cry. Dana & NJ
  • To help someone, you just have to be a few steps ahead of them. You don’t have to be the expert voice. -Dana
  • If you want to make something happen, you have to be the one to make it happen. Take the leap and hope that you’ll fly as your going out of the plane. – NJ
  • I grew my business by taking the skills I’ve learned along the way and explored new ways to leverage them. – NJ
  • For everyone out there thinking of pivoting your business, it can be done. I did it. You can too. – Dana
  • In my first business, it was something that I was passionate about but I wasn’t using my gifts. – Dana
  • In order to grow, you need to look at what you’re passionate about and marry it with what you’re good at. That’s the sweet spot. – Dana
  • There is no possible way that I’d be where I’m at in my business if I didn’t have my team. I can’t grow without my team. – Dana
  • If you have the choice between buying a course and hiring someone to help you run your business. Hire them first. They’re going free up your time and help you make more money. – Dana
  • When you’re looking to grow, you have to get to a point where you can hand things off. – Dana
  • One of the biggest goals of our group coaching program is to figure out a way to grow without adding more to your plate. – Dana
  • Don’t fall in love with the ideal of your ideal client. Fall in love with who your client actually is and meet their needs. – NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

Applications for the Boss Mom Academy are now open. Head here to apply.

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com

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It's a bonus episode! Today Dana is talking about the three essential questions to ask yourself before you join a coaching program. This episode is value packed and you're going to want to take notes. So, grab a pen and paper or open up Evernote and let's dive right in!

Listen to the podcast.

Subscribe to the Boss Mom podcast in iTunes.

In this episode you'll hear:

  • Dana's fool proof method for deciding if a group coaching program is right for you.
    • Where do you want your business to go?
    • Where are you at in your business right now?
    • Who do you want to be surrounded by?

Recommended links and resources:

  • Boss Mom Academy - a great group coaching program for people who are in the middle of their businesses
  • Marie Forleo's B School- a great place to go if you're just starting out in business
  • Jamie Tardy's Mastermind group- a great place to go if you've been in business for awhile and are looking to connect with other established business owners.
  • Boss Mom Community on Facebook

Connect with Dana

Instagram / Periscope

When it comes to nurturing and growing your business what are the challenges you face and how can we help you get past them? Let us know in the comments below or email us at hello@boss-mom.com

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Lindsay Ambrose is making everyday moments more meaningful as a woman, wife, and mother of three young children. She writes life recipes for being present, choosing love and finding more meaning in the moments that make up everyday.

By making small positive changes in her life—including character, health, home, relationships, parenting and spirit—her outlook and mood positively changed. This positivity spread to her family. She sees parenting as an opportunity to evolve and grow as a person. She has learned to accept and appreciate more, making everyday moments with her children more joyful and meaningful.

In this episode of the Boss Mom podcast, Dana and Lindsay talk about the power of the morning, why self care is so important, and why Lindsay loves making life recipes. Let's dive right in.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes.

In this episode with Lindsay Ambrose you'll hear:

  • Lindsay's journey to becoming a Boss Mom and how her husband played a role in getting started.
  • Living with a house full of littles and why self care is so important.
  • Why Dana loves the middle of the night feeding sessions.
  • Why we need to skip the idea of perfection and just share.
  • How Lindsay deals with overwhelm.

Recommended links and resources:

  • Dana's podcast with Jen Mann
  • Boss Mom podcast When Saying No Means Yes
  • Lifebook Workshop
  • Miracle Morning by Hal Erod.
  • Trello. Check out Dana's free Trello Training!
  • The Happiness Project by Gretchen Rubin
  • The Conscious Parent by Dr. Shefali Tsabary
  • Big Magic by Elizabeth Gilbert
  • Carry On Warrior by Glennon Mellon

Can I quote you on that?

  • I don't know where things are going to lead, but I'm okay with that because I know I'm making a contribution to the world. - Lindsay
  • I can be the best for my kids if I'm being the best for myself. - Lindsay
  • My biggest challenge has been following my heart as it leads me to write. - Lindsay
  • It is up to me to create the career for myself. - Lindsay
  • The things that make you a little afraid always help you grow. - Lindsay
  • The morning is my time to think about where I'm at, where I want to be, and to get my day in check. - Lindsay
  • You can't get business unless you ask for it. - Dana

Connect with Lindsay Ambrose:

If you're looking for daily tips and recipes for how to be more present, choose love in difficult moments, parent consciously and live intentionally connect with her blog

Instagram / Facebook / Twitter

Connect with Dana:

Boss Mom Facebook Community / Instagram / Periscope

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In this episode of the Boss Mom Podcast Dana and NJ talk about how they handle their business when they have sick kids and the three main pillars of running an efficient growing business as an entrepreneur. Let's dive right in!

Listen to the podcast:

Subscribe to the podcast in iTunes.

In this episode you'll here:

  • Dana and NJ talk about how having kids home sick effects their business
  • How Dana and NJ handle their business when their kids are sick.... what they do get done and what they let go
  • Why the words automate, delegate, and eliminate are
  • A peek behind the scenes of the Boss Mom brand and how Dana runs her team.
  • Why Dana let go of her Dana Malstaff brand.
  • Why it is okay to take yourself out of the running.

Recommended Links:

  • Dana's Trello Training
  • Boss Mom Academy
  • Boss Mom Podcast where Dana and NJ talk about seasons of push and seasons of rest.
  • Social Media Happy Hour podcast where Dana talks all about Trello.
  • Dana's business plan vision board is available when you opt in. You can do that here.
  • Boss Mom Facebook Group

Quotes:

  • I'm addicted to having a team to help me run my brand. It's amazing. I was at the zoo and got a notification that my team members were collaborating. It was magical. My brand was moving forward and I was spending time with my kids. - Dana
  • The best team members are the ones who are also your ideal client. The value they provide beyond their skill set is as magical as rainbows, unicorns, and garden gnomes. - Dana & NJ
  • Automate. Delegate. Eliminate. It will change your business. - Dana
  • Don't be afraid to show your kids your work. Sow those seeds of entrepreneurship. My six year old just came to me with a business plan for his school fundraiser. -NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

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How to be productive and move your business forward when you're in the thick of it. In this episode of the Boss Mom Podcast, Dana shares how to be productive with smaller pockets of time.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes.

Recommended Links:

  • Boss Mom Facebook Group
  • Dana's Trello Training
  • She Percolates Podcast where Dana shares her morning routine.
  • 4 Things You Can Be Doing Every Month To Help Your Business Grow

Can I quote you on that?

  • You can always be productive.
  • Every time you go to the bathroom, find something you can do in the in between moments.
  • Figure out what you want to accomplish, make a check list so you know what needs to happen next.
  • We have to stop thinking that our lives are run in the same way as other people who have successful businesses but don't have little kids run their lives.
  • When you know what you want to accomplish, it is easy to write down and do the things you need to do to accomplish it.
  • We have to people of action. As moms, we're people of action. You help your kids grow and thrive, you can do that for your business too.
  • Productive amazing Boss Moms make decisions. It isn't always pretty, but we go for it and learn from our experience so we can execute it better next time.
  • You can't move forward if you tell yourself that you can't get things done in the in between moments of your day.
  • We can create an environment for ourselves where we can thrive. In order to do that, you have acknowledge what you can change and what you can't change.

Action Steps:

  1. Think about what is really important to you. What is going to move the needle forward in your business? Be Honest.
  2. After that, make a list of things that need to get done. This is the start of your plan.
  3. Now you've got a calling card of awesome. Tackle your tasks and make it happen.

I don't want a bunch of amazing women and moms, beautiful creative Boss Moms feeling stagnant and like they can't accomplish anything because they don't have the time or the optimal environment to make it happen. I want you to feel like you've got the tools you need to succeed. You can create a thriving business and you owe it to yourself and family to do it. And to do it in a way that doesn't feel overwhelming.

Apply to the Boss Mom Academy here. (www.boss-mom.com/academy)

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This is a very special episode of the Boss Mom podcast. In this episode you'll hear Dana and NJ come together to talk about what's next for the Boss Mom Brand, share a few awesome tips, and share what's new with the Dana and NJ podcast episodes. Let's dive right in.

Listen to the podcast:

Subscribe to the podcast in iTunes.

Can I quote you on that?

  • It is just so awesome to have a community. I love our Boss Mom Tribe. - Dana
  • The Boss Mom Academy is going to be a place where you can grow and gain momentum in your business, but you'll also be around people who understand that sometimes your kid is going to be home sick. - Dana
  • The Boss Mom Academy is going to be all about action and business. Dana
  • Business is people. - Dana's dad

Take the next step!

Head here to learn more and apply to be part of the first class of the Boss Mom Academy. (Make sure you apply soon, the applications deadline is Feb 28th and the program starts March 7th.

Connect with us!

  • Dana on Periscope
  • NJ on Instagram
  • Boss Mom Facebook Group
  • Email: hello@boss-mom.com

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Jaclyn Mellone is the mama behind the Chasing Dreams and Littles Incubator, a monthly membership for mama business owners to grow their dream business that allows them to work less and live more!

One unique part about Jaclyn’s story is that she built a thriving community and business all from Instagram. She is now the go-to-gal for helping online business owners build an engaged community and Instagram sales funnel.

photo credit: Meg Mosher Photography

Her motto is, the juggle is real! Through her Facebook group, insanely interactive Instagram, and tight-knit Incubator, and one to one consulting, she’s here to help, share, inspire, laugh, cry, and shake up your approach to juggling family, home and business.

In this episode of the Boss Mom podcast Dana chats with Jaclyn about her Boss Mom journey and how her parents job's influenced her decisions. Let's dive right in.

Listen to the podcast: Insert podcast here Subscribe to the Boss Mom podcast in iTunes.

In this episode you'll hear:

  • Jaclyn's Boss Mom journey from working in the corporate world to working from her dad to working.
  • How Jaclyn's college friends inspired her business Chasing Dreams and Chasing Littles.
  • Why Jaclyn changed her business name very early on.
  • Why Jaclyn obsessively listened to business podcasts for six months before she even had an idea for her business.
  • How Jaclyn grew her community and found her tribe.
  • All about Instagram including hashtags and community building
  • 5 easy ways write Twitter updates based on one piece of content.
  • How Jaclyn uses other Facebook groups to promote her own Facebook group. Hint... don't be spammy.
  • Why Jaclyn doesn't use her opt in as a requirement to join her Facebook group.
  • How Jaclyn deals with overwhelm.
  • How Jaclyn found a mentor from attending a webinar.
  • The three tools you need when you are starting a business.

Recommended links and resources:

  • Ashley Beaudin of Fire & Wind Co.
  • Chasing Dreams and Chasing Littles Facebook group
  • All Up in Your Lady Business Podcast
  • Screw the 9 to 5
  • Reina Pomeroy

Can I quote you on that?

  • I knew I wanted to have an entrepreneurial lifestyle when I did become a parent, so before I even got pregnant I left the corporate world. - Jaclyn
  • I left because I wanted flexibility- I didn't want to have to worry about counting sick days. - Jaclyn
  • My mom was home with us and I loved that. I always pictured being able to do the same with my kids. - Jaclyn
  • I struggled with wanting to chase an entrepreneurial dream like my dad was and wanting to be home for my kids like my mom was. Today, I get to have both. - Jaclyn
  • I like to wear heels with my pajamas. I'm a Boss Mom and I can do that. - Dana
  • I was terrible at hashtags on Instagram, until you told me I needed to use them. - Dana
  • Everything comes back to this one simple thing, what does your ideal follower want from you? Why would they want to follow you? -Jaclyn
  • If you hate a social media platform, then don't even worry about it. - Jaclyn
  • Instagram is a great place to meet people, but I love Facebook groups for deepening relationships. - Jaclyn
  • I leveraged my Facebook group by talking about it on Instagram. - Jaclyn
  • If you design something for your ideal client, they're going to want to join in on it. - Jaclyn
  • Just because someone is in your Facebook group doesn't mean that they're going to be the ideal client for your list. - Jaclyn
  • There are two things to do when you're overwhelmed. Push through it and make it happen, or prioritize and give yourself grace. - Jaclyn
  • Since starting my business, I've flipped my mentality of learning. Now, I'm learning what I need as I need it, instead of learning about something just in case I need it. - Jaclyn
  • Sitting in a mastermind hot seat a live event really helped me hone in on my business plan. - Jaclyn

Connect with Jaclyn:

Chasing Dreams and Chasing Littles: Chashing Dreams and Chasing Littles Incubator / Chasing Dreams and Chasing Littles Facebook Group / Chasing Dreams and Littles Instagram

Instagram consulting: Jaclyn Mellone

Connect with Dana:

Boss Mom Facebook Community / Instagram / Periscope

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Kathy Radigan is a writer, blogger, social media addict, mom to three, wife to one and owner of a possessed appliance. She posts a weekly essay each Sunday on her blog, My dishwasher's possessed! Kathy is the author of the viral post An Open Letter to My Teenage Son About Drinking and is a contributing author to three anthologies, Motherhood May Cause Drowsiness, Sunshine After the Storm: a survival guide for the grieving mother, and The HerStories Project: Women Explore the Joy, Pain and Power of Female Friendship. She is a Huffington Post Blogger and a contributor to What the Flicka and Scary Mommy. Her work has also been featured on, Yahoo, Elephant Journal, What to Expect,and other online publications. Kathy lives outside New York City with her family.

In this episode of the Boss Mom podcast, Dana chats with Kathy about her journey being an at home mom to a work at home mom, the process of syndicating her writing, and the tools Kathy uses to manage her business. Let's dive right in.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes.

What you'll hear on this episode of the Boss Mom podcast:

  • Kathy's journey from a mom who lived and died by her kid's schedule to a successful writer and blogger
  • Why Kathy decided to step away a successful magazine she started.
  • The process of syndicating her writing and why she only writes once a week.
  • How Kathy decides what to write about.
  • How Kathy manages the overwhelm.
  • What happened when Kathy struck up a conversation with a stranger and how that effected her business.
  • The tools Kathy uses to run her business.
  • What Kathy does to take care of herself.

Recommended links and resources:

  • Beyond Your Blog, a website that helps you learn how to syndicate your work
  • Other websites to syndicate on: Mamapedia, BlogHer, Today Parenting
  • The Secret by Rhonda Byrne
  • An Open Letter to My Teenage Son About Drinking
  • Gone Girl by Gillian Flynn
  • The Book Of Laughter And Forgetting
  • Big Magic by Elizabeth Gilbert
  • The Brief History of Just About Anything by Bill Bryson (get it on audio)

Kathy's favorite blogs to read:

  • Science of Parenthood (fun parenting advice with pictures)
  • Grown and Flown (teen and young adult parenting)
  • Rubber Shoes in Hell, Laugh Lines, and So Then Stories (to make you laugh)
  • An Inch of Gray (to make you cry and smile at the same time)
  • Scary Mommy (great for parting advice for the imperfect parent)

Can I quote you on that?

  • For the first 11 years of my motherhood, I could never thing of going into business. I was too busy with my kids. - Kathy
  • I started from scratch, just like everyone does. - Kathy
  • I went viral and it took me to a new level. - Kathy
  • You have goals and things happen organically. And then there is a snowball effect.
  • My kids spark my whole passion for everything. - Kathy
  • When life gets crazy, I like to call my parents. - Kathy
  • When I look at all of the challenges I have in my day to day, I just can't sweat the small stuff. - Kathy
  • My business is a family affair. - Kathy
  • I always say yes to everything. I can work out the details later. - Kathy
  • If the Today Show calls, you go. - Kathy
  • If you've got a new opportunity, say yes to the adventure. -Kathy
  • I don't use a lot of technology. Instead, I use my time well and ask for help when I need it. - Kathy
  • If you want to do something new, start small. Do one thing well, if that's all you can do. - Kathy
  • Mistakes are nothing to be ashamed of. - Kathy
  • I screw up daily and that's okay. The world has not come to an end. Instead of beating myself up, I try to learn from it. - Kathy
  • I started my own business because I wanted to do what I love. - Dana

Connect with Dana:

Instagram / Periscope

Connect with Kathy:

Website / Facebook / Twitter / Google +

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In this episode of the Boss Mom podcast Dana sits down with Leah Remillet, a success strategist for creative entrepreneurs. Curious as to what that means? Simply put, she teaches creative business owners how to strategically build strategies and implement systems to accomplish their specific goals and dreams. She teaches women how to be six figure, stay at home, mommy-preneurs, who can live the life they’ve imagined!

This episode is full of gems, including chatting about getting through the cycle of overwhelm, doing more in less time and why we should all celebrate when we go through a re-brand. Let's dive right in.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes.

In this episode you'll hear:

  • How Leah works through overwhelm without letting it take her over.
  • Why we shouldn't feel guilty about outsourcing portions of our business and life.
  • How building a business is a lot like falling in love.
  • How Leah makes time to read a book a week.
  • The ONE book Leah thinks every entrepreneur should read.
  • The importance of tribes, coaches, and mastermind groups.
  • Why Leah is mapping out her entire year.
  • The lesson Leah learned by living on a boat.
  • Why we should celebrate when we rebrand.

Recommended links and resources:

  • The 4 Hour Work Week by Timothy Feriss
  • How to Win Friends and Influence People by Dale Carnegie
  • Audible
  • Chasing Dreams and Chasing Littles Incubator
  • Quarterly Planners from Inkwell Press

Can I quote you on that?

  • I always knew I was meant to be an entrepreneur. I watched my parents love their business. - Leah
  • My goal from the beginning was to maximize my profits and minimize my output so I could live my bliss. -Leah
  • Sometimes the only way to get past overwhelm is to dive in. - Leah
  • Outsourcing tasks has made me feel liberated. - Leah
  • Once I started building a team and outsourcing, I realized I had more time to focus on what was important. - Leah
  • Required reading for entrepreneurs: How to Win Friends and Influence People
  • 3 things every successful Boss Mom needs: a coach, a mastermind group, and a community to connect with. -Dana
  • I'm anti-competition. There is a place for everyone. - Leah
  • Outsourcing help wasn't as scary or hard as I thought it was going to be. -Leah
  • It's not just about planning. It's about implementing. - Leah
  • I'm no longer trying to everything. Instead, I'm paring down and focusing on what I want to be known for. -Leah
  • Life is so much more fun when we take time to recognize what makes us happy and put more of that into our lives. - Leah

Connect with Leah: Instagram / Pinterest / YouTube / Facebook

Connect with Dana: Instagram / Periscope

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Lara McCulloch is, in two words, a shift disturber. She’s on a mission to change women entrepreneurs from overworked and overwhelmed into free and fulfilled.

This spark was lit in her early 20s when her addiction to the hustle first began. For ten long years, as a Brand Consultant for multinational corporations, she spent her days and nights sifting through knee deep piles of client briefs, hopping on and off of planes, forgetting to eat because she was too busy to feel hunger and multi-tasking like an expert 5-pin, one handed juggler.

And the payoff?

Sweaty, dirty and sore, she had clambered up the corporate ladder, shattered the glass ceiling and was perched precariously on top. Only to realize she was the unhappiest she’d ever been in her life.

With this lesson, she started her own award-winning consulting company. One that is run off of part time hours, generates lucrative and consistent cashflow, has launched a global speaking career and requires absolutely no investment in marketing.

She is now the antithesis of hustle. She’s living the lifestyle she wants AND can actually enjoy it.

Lara has created the Start Some Shift Academy to help women entrepreneurs learn how to build their own lifestyle businesses and once and for all boycott the hustle.

In this episode of the Boss Mom Podcast, Lara and Dana chat about her drive to ditch the hustle and her retainer based business model. They also talk about traveling with kids, priorities, and why Lara isn't currently reading any books. Let's drive right in.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes:

On this episode you'll hear about:

  • How burning out in her corporate life spurred Lara on to become an entrepreneur.
  • How a conversation with Lara's grandfather changed her life and encouraged her business.
  • The Anti Hustle Movement and what it means to share it with the world.
  • The fundamental issue Lara has with hustle.
  • The benefits of working on a retainer model vs a traditional hourly rate.
  • The unconventional ways Lara finds her ideal clients.
  • Public speaking, fear and getting over it.
  • Lara's new workshop and why she's launching it.
  • How to ask the right questions to make sure you're finding the people to work with
  • How Lara deals with overwhelm (hint... she doesn't let it happen and her method is genius).
  • Why Lara travels without her child right now.

Recommended links and resources:

  • Lara's Anti Hustle Guide
  • Being Boss podcast
  • She Percolates podcast

Can I quote you on that?

  • Even though I came from a long line of entrepreneurs, I never really thought of myself as one. - Lara
  • I'm able to be a present and happy parent because of the business I created. - Lara
  • You've got to be actionable to get stuff done. - Dana
  • I lived the hustle, which is why the anti hustle movement is so important to me. - Lara
  • I like working smarter than I like working harder. - Lara
  • I am much better at what I do when I slow down and think about my business smartly. - Lara
  • Work through your fear, and you'll get through it. - Lara
  • I built a business that affords me the ability to follow my passions. Actually, it encourages me to do that. - Lara
  • When I build a business model where I'm able to pick and choose my clients, I'm in the drivers seat to chose my clients instead of focusing on sell, sell, sell.
  • Switch the mindset from selling to choosing your clients. - Dana
  • Overwhelm has 100% to do with perspective. I give myself 100% permission to let go of things that aren't a priority. -Lara
  • Don't feel guilty about letting things go that aren't a priority. -Lara
  • Focus on what is important to you and let the rest go. - Lara
  • Everyone in my life has something about them that I admire greatly. I'm always looking up to (and learning from) them. -Lara
  • My son just turned 3. I'm pretty sure he's a comedian trapped in a toddler's body. - Lara

Connect with Dana:

Instagram / Periscope

Connect with Lara:

Website / Facebook / Facebook group / Instagram / Twitter / Periscope

Start Some Shift podcast / Start Some Shift Instagram

Start Some Shift Academy: launching soon. Sign up here for details.

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Today's Boss Mom Podcast guest is the wonderful Emily Potts.

Emily is super-passionate about helping mompreneurs achieve small business success without sacrificing what matters most. A wife and mother herself, Emily owns three small businesses, so she knows a thing or two about juggling work and family! She believes in unconditional love, laughing really hard, making space for what's important and spending time where it counts. Emily teaches other mompreneurs how to strategically market their businesses, charge what they're worth and sell from a place of strength. She wants to help her mamas be truly profitable so they can feel empowered by their work and how it blesses their families.

Let's dive right in. Affiliate links present in this post.

Listen to the podcast:

Subscribe to the Boss Mom Podcast in iTunes.

What you'll hear about in this episode the Boss Mom podcast:

  • How Emily's surprise baby shifted her business perspective and the challenges she encountered.
  • How Emily restarted her businesses from scratch with a newborn.
  • Emily's creative marketing plan and how gifting is involved.
  • How to set outside marketing meetings effectively.
  • How Emily discovered her niche helping momprenuers.
  • The benefit of prioritizing, outsourcing and taking time away.
  • The ONE THING you need to find when you're looking for a VA.
  • Why Emily is taking four months away from her photography business.
  • What Emily will be doing while she's not working on her photography business.
  • How Dana and Emily plan their days.
  • Why Emily recommends we work with blinders on.
  • How to stay relevant as your growing your business.
  • Emily's biggest business mistake and how she learned from it.

Recommended links and resources:

  • Essentialism by Greg McKeown
  • How to Really Love Your Child by Ross Campbell
  • Searching for Sunday by Rachel Held Evens

Can I quote you on that?

  • I had to learn how to juggle motherhood and business at the same time. It was challenging, beautiful, and crazy. - Emily
  • I got outside of my comfort zone, dug into my new community and created new connections. (How I restarted) - Emily
  • Step outside your box and ask for collaborations. - Emily
  • I think it is important to remember that you need to give to someone before you ask them for something in return (on marketing). - Emily
  • 90% of us are great at what we do, but not at running a business effectively. - Dana
  • Take time away. Refocus and regain your energy so you can go hard at it again. - Dana
  • If you burn out, you aren't going to work well. Take time away. - Emily
  • Working for the "man" is not my favorite. I'd rather work for myself. - Emily
  • Build a team with people you love. - Dana
  • Your people are your biggest asset. - Emily
  • I've built up enough of a great client base that I am going to take four months off. I know the work will be there for me when I return. - Emily
  • When our kids are at home, there are times we can only do bite sized work. That's okay. -Dana
  • I prioritize my work based on what is going to move the needle forward to my big goals. That work has to get done first. I'll fit the rest of it in later. -Emily
  • Comparison crushes or creativity. - Emily
  • Our knee jerk reaction is to get defensive when we make mistakes. But I've learned along the way that if you own it and do what you can to make it right, it is received much better. - Emily

Connect with Dana:

Instagram / Periscope

Connect with Emily Potts:

Website / Periscope

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How to pick a word of the year! Happy New Year! For this episode of the Boss Mom Podcast, Dana and NJ are back with a bang and talking about their words of the year for 2016, why it's important to share hobbies with your kids and their current TV crushes. Let's dive right in!

Listen to the podcast:

Subscribe to the podcast in iTunes.

In this episode you'll hear:

  • Dana and NJ talk about their word of the year.
  • Why NJ has two words for the year (hint hint... she's got one for business and one for her personal life).
  • How to make your word of the year meaningful.
  • Why it's okay if you don't settle on a word of the year right away.
  • Why it's important to share your hobbies with your kids.
  • Dana & NJ talk about their TV crushes... it's adorable.

Recommended links and resources:

  • Lara Casey's powersheets.
  • Krafty Kash's website and awesome word of the year necklaces.

The cutie The Flash

The cutie Coach Eric Tayor

Can I quote you on that?

  • I realized I spent too much time and energy trying to make things happen instead of being patient to see how things would play out. - NJ
  • There has to be a why behind I everything do. Instead of throwing spaghetti at the wall to see what sticks, I'm going to throw spaghetti at the wall because I know it will stick. -NJ
  • I spent some time not working with ideal clients last year. The work wasn't meaningful to me. - NJ
  • I'm doing less this year, but I'm going to accomplish more. - Dana
  • Do less, but do it better. -Dana
  • I'm always a fan of any goal that includes the word napping. - NJ
  • Setting a word can be really powerful for your year. - Dana.
  • You've set a word for the year, but what are you going to to to make it purposeful for you? - Dana
  • A word can mean nothing or a word can mean everything. - Dana
  • Use your word of the year as a tool in your life, motherhood, relationships, and business. - NJ
  • I set my goals from a place where my word of the year lived. - NJ
  • There is nothing magical about January 1. - NJ
  • It's okay to not settle on a word right away. - NJ
  • Let's make 2016 the year we stop doing things that don't matter to us. - Dana
  • Don't just work with people that make your heart sing, bring that into your motherhood too. Share your hobbies with your kids! - NJ
  • With great power comes great responsibility. - Spiderman
  • Super Heroes are not my love language. - NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We are so grateful for you, Boss Moms! If you loved this episode, could you please take a second to leave us a rating and review on iTunes? Doing so helps us reach more Boss Moms! And don't forget, we've got an amazing Facebook Group just for you too. Here is the link to join us there (where we've got tons of awesome conversations happening about the intersection of business and motherhood).

What is your word of the year? How are you going to use it this year?

Are you Team Flash or Team Coach Taylor? Who is your TV crush?

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One of the funnest things that has come out of the Boss Mom brand since it's launch is the Boss Mom Podcast. I've really enjoyed getting to interview some of my favorite Boss Moms and I love podcasting with my co-host, NJ. NJ and I have a hoot together each time we talk. And when we're together on air, you really see the heart of the Boss Mom brand. We're passionate about motherhood and business, and in love with being intentional with our time so we have more of it to do what matters most to us. We also like to laugh a lot and sometimes get side tracked, but one of us always reels the other back in. And that's Boss Mom 101.... accountability.

This episode today with NJ and I is a shorter one. In this episode, you'll hear us wrap up the year and chat a little about what 2016 is going to look for us. Because this episode is a little shorter, we thought we'd use the notes section of this space to tell you two things that worked really well for us in 2015, and one thing we're changing in 2016.

Listen to the episode:

Subscribe to the Boss Mom podcast on iTunes.

Two things that worked well for us in 2015:

Dana: Get yourself a team. You are not an island. It took me way too long to realize how true this is, especially in business. Even if you don't have a budget you can get an intern or find a good free mastermind, or join a community. The second I started to let people help me more, and then actually started to hire team members (just part time) it made a huge difference. All of a sudden I was able to focus on what I'm good at, and that it how you start making more money. I think the second thing that really worked well for me this year is Periscope. At first I thought, 'yikes I can't handle another social media platform,' but it turns out it fit my personality and came really easy to me. So deciding to give it a try worked out really well for me.

NJ: I fully believe that if you want to have growth in your business, you need to evaluate the things that are working and the things that aren't working. Two things that really worked well for me in 2015 was getting childcare for Lola one day a week and narrowing my niche. Knowing that one day a week I have the full day to work on projects has been amazing. She'll be three in August and we'll have to decide if she'll be going to preschool full time or not. For my blog, A Cookie Before Dinner, I narrowed my niche. About 20% of my content is specifically useful to people who live in my area. Next year, I hope to grow that number even higher (to around 50%).

One thing we're changing for 2016:

Dana: I plan to do few things in 2016 so I can have time to really make sure each thing I do is executed really well. I tend to go at the speed of light and this coming year I am going to slow down a bit, enjoy the journey, and get really intentional about growing the Boss Mom community, speaking at more events, and a few other fun things I have planned as well.

NJ: As a blogger, one thing that is really important to me is revenue streams. Recently, a really large stream came to a close because the program ended unexpectedly. I'm not freaking out about the missing income, however I want to develop some more passive income so that I have more time to spend offline. I think this will look like a combination of affiliate marketing, an eBook or two and a web based course. I really have a heart for Instagram and small business, so I am going to pursue that passion and see where it goes.

We are so grateful for you. 2015 has been a banner year for Boss Mom and we're looking forward to diving deeper with you in 2016. Boss Mom will be back in 2016 with an awesome line up of podcast guests, hyper useful blog content and even more Boss Moms of the Week. In the mean time, you can catch us on social media where we'll be sharing glimpses of our time away and in the Boss Moms Facebook Group where you can connect with others who are in the middle of motherhood and business.

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

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Angelique has enviable determination. While deciding to make her own favors for her bridal shower, she stumbled into a lucrative soap favor business that has been featured on countless party blogs, in news articles, and on party theme inspiration sites. Angelique’s robust Etsy shop delivers thousands of soap favors a month bringing happiness to kids and adults while making every event that much more special with favors that guest can actually use.

While raising their daughter and managing a thriving business, Angelique also works full time for a law office to support their family while her husband finishes his degree in engineering. Despite only having 24 hours in a day, Angelique juggles three full time jobs (job, store, mom) and is confident that if you dream big, work hard, stay focused, and surround yourself with good people; anything is possible.

In this episode, Dana chats with Angelique about how her business got started, the unique niche she's found for herself, and why Angelique thinks bowling is awesome. Let's dive right in! Oh, and before we get started it is important for us to note that Angelique's soaps are all natural and great for kids who might want something fun in the bathtub but can't use traditional bath products due to their sensitive skin. Now, on with the show!

Listen to the podcast:

Subscribe to the Boss Mom podcast on iTunes.

In this episode you’ll hear about:

  • Angelique’s love for hot chocolate instead of coffee.
  • Angelique’s Boss Mom story and how her brand got started almost by accident.
  • How the recession impacted her business and brand.
  • The role Angelique’s husband plays in her business.
  • How Angelique balances a full time job, her business and her family.
  • The importance of having a tribe to help you run your business.
  • How Angeleque streamlines some of the tasks of running a home so she can focus on her business.
  • Babies and big kids and their lack of sleep + husbands and their parenting shortcuts.
  • The tools and books Angelique uses to run her business.
  • Tips and advice from Angelique regarding having a product based business.
  • The big fears Angelique is currently working on overcoming.
  • Angelique’s big goal for 2016.
  • Angelique’s guilty pleasure and why she tries to make time for it.

Recommended reading, products, and information:

  • Hot Chocolate Maker- Nostalgia Electrics
  • Amazon Prime
  • Epantry
  • One Thing At A Time: 100 Simple Ways To Live Clutter Free Everyday by Cindy Glovinsky
  • Etsy-prenuarship by Jason Mellonack
  • Girl Code by Cara Alwill Leyba
  • GoDaddy bookeeping service
  • Audibile
  • For Crying Out Loud Podcast- Lynette Corolla (Adam Corolla’s wife)
  • Etsy Conversations Podcast
  • Angelia's Boss Mom of the Week Post

Can I quote you on that?

  • My business started almost completely by accident. - Angelique
  • Word of mouth spread and passion took over. That’s how I got started. - Angelique
  • A good entrepreneur sees the spark and fans the flame. -Dana
  • My business has replaced my husband’s full time income. He can go to school full time for his degree now. - Angelique
  • It all boils down to passion. - Angelique
  • Every strong Boss Mom needs to have a tribe. - Angelique
  • I don’t think I could run my business without my amazing tribe supporting me. - Angelique
  • You can’t really grow a business by yourself. - Dana
  • When you have the right support with the right people, it’s amazing. - Dana
  • If you want to start a product based business, I think the first step is to research everything you can about it. - Angelique
  • Word of mouth is what sells amazing businesses that are product based. Angelique
  • When people see a product they absolutely love, they’ll contact you. Angelique

Connect with Angelia:

Website / Etsy Shop / Facebook / Pinterest / Instagram

Connect with Dana:

Did you know that I’ve created an awesome community online just for you? Whether you haven’t started either yet or you are a veteran, the Boss-Moms group is a place of support, collaboration, and motivation. We know that raising a business and a family is tough…and even tougher to do both at the same time. The Boss-Moms Facebook Group is place to talk about challenges without being judged, get true support and great ideas from women who have gone through it.

You can also find me on these social media channels.

Instagram / Periscope

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In this episode you'll hear:

  • The birth of Jen's blog.
  • Jen's viral blog post story, how she capitalized the traffic and converted over 700,000 fans.
  • The large role Jen's husband played in the process of developing her blog and sustaining her writing.
  • How and why Jen protects her children's identity online.
  • Jen's biggest challenges in motherhood and running her business.
  • The lens that Jen filters her business through - especially as technology and trends change.
  • The constants in Jen's business and where her brand is going moving forward.
  • How Jen's husband helps in their business and where she goes to when she needs to find inspiration for essays.
  • Why Jen keeps a treadmill in her office.
  • The healing power of a good cry.
  • The big book vs movie debate, what Jen thinks of every movie that was a book first and why books that are made into movies make her cry.
  • Jen's book writing process and her journey from self publishing to traditional publishing.
  • The ups and downs of working with a traditional publishing house.
  • How self published authors can get their books in libraries.

Recommended resources and links:

  • Jen's blog post that started it all: Over Achieving Elf on the Shelf Mommies
  • Dane Cook talks about crying
    • Movies to induce crying: The Notebook and PS I Love You
    • Books Jen is reading: Furiously Happy, She's Not There
    • Books Dana recommends: Bitter With Baggage Seeks Same: The Life and Times of Some ChickensCan I quote you on that?

    • I would write and vent on my blog, and then feel better about my day. -Jen

    • I am a good mom, my kids are happy and healthy and I do some magic, but I don't do crazy magic. - Jen
    • It's not enough that I run a business full time and am a mom. I ran the PTO too, because I'm crazy. -Jen
    • It was just one mom sharing it to another mom. That's how I went viral. - Jen
    • This is looking like it could actually be a thing. - Jen
    • It's a matter of seizing the opportunity. Strike while the iron is hot. -Jen
    • My kids are 9 and 11. I sleep and everyone wipes their own butts. It's great. - Jen
    • I think it is always going to be a challenge to find time to do my work and be with my kids and husband. -Jen
    • You can't get complacent. You're always looking for a new way to grow your business. -Jen
    • Find out what your stress reliever is and make time for that thing. - Jen
    • Whatever book you're looking for, a librarian has a book list. - Jen
    • I love it when my readers tell me where they've seen my books. - JenConnect with Jen Mann:

Spending the Holidays With People I Want to Punch In The Throat

3 Things Making Her Happy

1. Mouse Traps- I'm in the middle of a mouse infestation and it is freaking me out. Follow the saga on my Facebook page.
2. Her book is doing really well.
3. Her family. If my family doesn't make me happy, I don't know what would.Amazon / Barnes & Noble / iTunes

Jen's Anthologies

+ I Just Want Want to Pee Alone
+ I Just Want to Be Alone
+ I Still Just Want to Pee Alone**Connect with Dana:**

3 Things Making Her Happy

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Happy Thanksgiving everyone! In this episode of the Boss Mom podcast, Dana and NJ are back together again and chatting about gratitude and their Thanksgiving plans. As always, there are a few great laughs and awesome nuggets of wisdom you don't want to miss. This episode does not feature our typical full show note style because well, it's Thanksgiving and I believe in the power of being with family and rest.

Let's dive right in.

Listen to the Boss Mom Podcast.

Subscribe to the Boss Mom Podcast in iTunes.

In this episode we talk about:

  • Physical reminders that remind us to slow down when we're in a huge season of push.
  • Why it is important to check our core and heart values against our priority list, especially in a season of push.
  • How to cultivate a spirit of gratitude everyday, instead of just on Thanksgiving.
  • Our Thanksgiving plans and our favorite Thanksgiving food.
  • The things we're grateful for this year and the things that are making us happy.

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

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I'm popping the champagne and blowing horns because my book baby, Boss Mom: The Ultimate Guide to Raising a Business & Nurturing Your Family Like a Pro, is finally here! Today is the official launch and I couldn't be more excited. In this episode of the Boss Mom podcast, NJ and I answer everything you want to know about my book- from who I wrote for to what it was really like writing with a newborn and everything else in between.

Let's dive right in. Affiliate links present in this post.

But before we do, I want you to know that for the next two days there is a Boss Mom book celebration Instagram giveaway going on. Head here to grab all of the details on how to enter.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes.

In this episode we talk about:

  • Dana’s new book, the Boss Mom book and who she wrote for.
  • One thing that really surprised NJ about motherhood.
  • Why Dana wasn’t afraid to chase one of her big goals in business while she was also pursuing a big goal within her family too.
  • The people Dana pulled in to help her write her book and how Dana accomplished writing her book with a newborn in her arms.
  • Why Dana wrote bonus content for the Boss Mom book and her favorite chapter.
  • Nj’s daughter Lola’s 10 minute 3 push birth story

Recommended reading, links and resources:

  • Boss Mom book on Amazon
  • Dana’s book coach: Coach Azul
  • Mindmapping
  • Dana’s interview with Nicole Keating
  • Dana’s interview with Emily Potts
  • She Plans planner
  • Episode 11 of the Boss Mom Podcast- want to laugh? This is a great one.
  • Evernote for note keeping and Dragon for transcription

Can I quote you on that?

  • I truly believe you can have a thriving family and a thriving business.-Dana
    [Tweet "I truly believe you can have a thriving family and a thriving business. #bossmom"]
  • We are constantly making sure that we’re the rock- that we moms are making sure everything is moving forward and working well. -Dana
  • The Boss implies everything in our life and Mom is the foundation for us. -Dana
  • We are more than just moms. -Dana
  • Boss Moms… we’re dreamers and doers. -NJ
  • Even women who choose to stay at home and take care of children exclusively are more than just a mom. They’ve got hobbies and passions, they’re creating too. -Dana
  • Mom guilt 101: you let yourself be defined by someone else’s standards. - Dana
  • Writing doesn’t scare me. - Dana
  • It was more important for me to write the Boss Mom book than it would have ever been to write a book about content strategy. -Dana
  • If you’re brainstorming and it seems easy, you’re not brainstorming enough. - Dana
  • This book is life changing. It is going to blow your mind. -NJ
    [Tweet "This book is life changing. It is going to blow your mind. #bossmom #BossMomBook"]
  • When I get my paper copy of the Boss Mom book, I’m going to take my highlighter and get messy with it. -NJ
  • Love is limitless. - Dana
  • Now that I have a toddler, I realize how easy having a baby is. -Dana
  • If you’re looking for support, advice, or encouragement, the Boss Mom book is going to call out the gold and reinforce pieces of yourself you might have forgotten about. -NJ
  • Our job isn’t to stop our lives and raise our kids, our job as a mother is to raise our kids to see how amazing life can be. - Dana
  • The hardest part of my book to write was the gratitude page. I had to narrow it down from 5 pages! - Dana

Things Making Us Happy:

Dana:

  1. The completion and launch of the Boss Mom Book.
  2. She’s going to Disneyland on Friday.
  3. Dana has created margin in her business so she can make Christmas crafts in December.
  4. Bonus: Christmas To Me by Pentatonix

NJ:

  1. LulaRoe Mommy & Me Leggings.

  2. Trello - “It’s like if your to do list and Pinterest had a baby.”

  3. Thanksgiving is next week!
  4. Bonus: Roasted root vegetable soup with duck confit and artisan garlic bread by her friend Mike.

Connect with Dana & NJ

Dana: Instagram / Periscope

NJ : Website / Instagram

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Keturah Gordon is a life-coach, blogger and seminar leader who helps people who feel ‘stuck’ and exhausted to find the confidence to live the life they’ve always dreamed about. Keturah uses the word ‘Trapped’ to describe how she used to feel but now, as a Boss Mom, her life is truly transformed. Her business is aptly named Trapped to Transformed.

After going through an unhappy marriage, a messy divorce, battling depression and experiencing the trauma of losing her hair due to stress, all alongside being a mother to two young boys and progressing in her career to the level of a High School Deputy Head, Keturah has decided to take a step back from her 10–year teaching career in order to build a business that helps people reconnect with their true calling and live a life of true happiness and fulfillment.

Keturah offers practical support that helps women (and men) avoid becoming overwhelmed at work a+ nd at home, or simply helps those who want to take their lives in a different direction. Through her free women’s seminars, Keturah provides a place where women can connect and inspire each other as they embrace the knowledge that the perfect parent, or woman, does not exist - (should we repeat that??) everybody is just doing the best they can! No matter what the situation, there is always a way out - she helps her clients to find it, go after it, and learn to love and trust themselves more along the way.

In this episode Keturah and Dana talk about self discovery and transformation. This episode is full of so much wisdom. Let's dive right in.

Listen to the podcast:

Subscribe to The Boss Mom podcast in iTunes.

In this episode we talk about:

  • The core of why Boss Moms start businesses in the first place.
  • Keturah’s journey to becoming a Boss Mom and how getting divorced played a role in it.
  • A defining moment when Keturah realized self care was more important than she thought it was.
  • Authentic living and why it matters to be who you are.
  • How women can transform their lives when they want more from life through the acronym C.H.A.N.G.E. (Keturah gives a great overview of the C.H.A.N.G.E program she takes her clients through).
  • Why it is important for women to establish their WHY.
  • How to work through judging other women gracefully.

Recommended reading, links, and resources:

  • Keturah’s Trapped to Transformed C.H.A.N.G.E. Program
    Keturah’s online C.H.A.N.G.E. program is a six-step compilation of everything she has learnt from her journey to date and it’s broken down into practical steps and easy strategies that anyone can follow if they want to transform their lives. Keturah loves helping people to realize how powerful they are in their own lives and is particularly passionate about helping women to unearth the courage to go for whatever they want.
  • Rach Wheatly’s Boss Mom podcast about intention setting
  • Kelsey Murphy’s Boss Mom podcast about passion
  • The Artisan Soul TedX Talk by Erwin McManus

Can I quote you on that?

  • As moms and and entrepreneurs we are creating a business and a life to fit a need or solve a problem. Sometimes that need is that we need freedom and want to love what we’re doing. - Dana
  • The journey of where I started (my business) came from not a really good place, if I’m really honest. - Keturah
  • Women have a very powerful instinct and amazing intuition. -Keturah
  • My strength and confidence grew when I stopped trying to hide it. - Keturah
  • If we allow ourselves to be who we actually are, it’s really powerful. -Keturah
  • Youi’re really amazing, just as YOU ARE. - Keturah
  • Life has taught me that it’s okay to just be yourself. -Keturah
  • What thought patterns do you have going on that are holding you back? -Keturah
  • If you could really do anything, what would you do? - Keturah
  • If you’re going to change things up, you’ve got to have a reason to change it. Establish your why. -Keturah
    [Tweet "If you're going to change things up, you've got to have a reason. Establish your why. @KeturahGordon"]
  • If you’re going to do something, go at it with 100%. -Keturah
  • If you release the expectations you have of yourself, you’ll find that you can start focusing on the expectations you have for yourself. -Keturah
  • You have whatever it takes within you to achieve whatever it is you want to achieve. -Keturah
  • I have people in my life that don’t get what I’m doing. But that’s okay. Don’t try to fix it, just keep going. -Dana
  • Give yourself permission to let your voice be heard. -Keturah
  • Too many voices can steer you away from your own voice within. You need to hear your own voice the loudest. -Keturah
  • My biggest challenge (since I work online) is being present with my kids. Fully present. -Keturah
  • If I am doing something for me, it will trickle down to my kids. They benefit too. -Keturah

Connect with Keturah:

Visit Keturah's website Trapped To Transformed.

For Listeners in the London Area who want attend Keturah's seminar socials: They meet at 11.00 every 3rd Wednesday of the month. Details are on her meetup page.
Search for ‘Trapped to Transformed’ on www.meetup.com

Website / Twitter / Facebook / Instagram

If you could really do anything? And I mean ANYTHING... what would you do? Let's dream a little today in the comments. Or reply to me at @DanaMalstaff on Instagram.

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Welcome to the Boss Mom podcast! Today Dana and NJ are bringing you 30 jam packed minutes about business and life- this episode is full of pop culture references and they couldn't stop laughing. We hope you have as much fun listening as we did recording. Let's dive right in.

Listen to the podcast:

Subscribe to the Boss Mom podcast on iTunes.

In this episode we talk about:

  • East Cost vs West Coast jazz hands
  • Why NJ doesn't understand the current lingo
  • What NJ has to say about 50 Shades of Grey
  • Why it is important to think about your business cycle in seasons.
  • Season of uncertainty and how to handle things when there is something out of your control.
  • A defining moment in Dana's life.
  • Why it matters to work with people you enjoy.

Pop culture party hour references (affiliate links present)

  • Bring It On
  • Mary Katherine Gallagher
  • Buzz Feed Grandmas read 50 Shades Of Grey
    • Robin Hood Prince Of Thieves
    • The Flash
    • Best Time Ever with Neil Patrick Harris
    • The Muppets on primetime
    • Friday Night Lights
    • Dr. Horrible Sing Along Blog
    • Gilmore Girls

Can I quote you on that?

  • What is a bae? -NJ
  • I feel like I'm on one of those Buzz Feed grandmas. -NJ
  • I need to not be in public while I'm reading this. - Dana
  • We do not endorse non consensual reading. We do not endorse it. NJ
  • Is there a happy medium where you can be consensually manipulative? - Dana
  • Everything on my plate has a deadline for a reason. I have to push because it would cost me money and stress to move those dates. - Dana
  • I have a hard time not working. - Dana
  • I'm finishing up a season of striving and stretching to get all of my responsibilities done and get my home unpacked so my family feels cozy and settled in their new space. - NJ
  • I had an idea of what was going to happen, but there were some things out of my control. I could see most of the big picture, but there were four puzzle pieces out of my control I had no choice but to wait and see. - NJ
  • If it isn't working, stop and reassess to see if you need to try something new. - Dana
  • If you are in a season of waiting, my best advice is to hold your cards really close. Find a few people to you really trust and tell them what is going on. It just feels better to let it out. - NJ
  • Amazing things can happen just by letting it out. - Dana
  • I do think you're crazy, but I'm crazy about you. - NJ
  • I don't know why Frozen is like crack for kids. - Dana
  • I can't carry a tune in a bucket, but I don't care. I'm owning my biscuits. -NJ
  • Grandma thinks that they've ripened very well. -NJ
  • I have a secret crush on The Flash. - Dana
  • I hustle hard. 90% of the time, I'm hustling hard- either for my clients or my kids. -NJ
  • Boss Moms... we work hard, we hustle hard, and I think we should get to play hard too. - NJ
  • I heart your face, all the heart eyes. NJ

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Bev Feldman is creative entrepreneur and a stay-at-home mom to one very adorable (and energetic) toddler. When she's not chasing after her daughter at playgrounds and storytimes, she can be found managing her jewelry business and blogging about creativity, motherhood, and all things handmade at Linkouture: Musings on the Creative Side of Life.

Bev and Dana talk in this episode about finding creativity and why it is important for moms to carve out space for themselves. They also chat about something most all of us need more help with- time management. Let's dive right in, shall we? Oh! And make sure you listen through to the end of the show. Dana is sharing an extra dose of wisdom about Boss Mom life in this episode!

Listen to the audio:

Subscribe to the Boss Mom podcast in iTunes.

In this episode you'll hear:

  • How Bev developed and carved out time to write her e-book.
  • What creativity is and why it is important to make time for it.
  • How Bev balances being a stay at home mom and a creative entrepreneur.
  • Bev's time management tips and why she works in chunks.
  • Bev's biggest challenge as a work at home mom and business owner and what she's doing to over come it.
  • Bev's grass roots marketing plan for her book launch.
  • Bev's number one tip to find creativity in your life.

Can I quote you on that?

  • I want to inspire other moms to live creatively.... and to not feel guilty for wanting to do that. - Bev
  • A happy mom = a happy family. - Bev
  • As moms, we give and we give, but we need to make sure to find time for ourselves. - Dana
  • I'll admit, my house gets messy sometimes. I treat my daughter's nap time as work time and I act as if I was working.... not cleaning the house because I wouldn't be home. - Bev
  • I've given myself permission to take breaks from work. - Bev

Recommended resources, links, and books (affiliate links may be present):

  • Bev's e-book: Creativity for Moms
  • Bev's guest post for the Boss Mom blog: 4 Tactics That Helped Me Write My E-Book So I Could Teach Busy Moms How To Be More Creative.
  • The pomodoro technique for time management.
  • Evernote

Connect with Bev:

Visit Bev's online space: Linkouture: Musings on the Creative Side of Life.

Bev currently has a giveaway happening on her blog, in celebration of her book launch. Head here to check it out!

Website / Twitter / Facebook / Instagram / Pinterest / Periscope

How do you connect with your creativity? Answer in the comments below, or connect with Dana on Instagram to continue the discussion there.

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Rach Wheatley is business consultant and coach, speaker and blogger. She’s a proud mum and wife who juggles day care drop offs, collecting pretty things and getting sweaty via a range of fun/crazy fitness adventures. She thrives on hearing women’s stories and helping them create a new story for their future that it meaningful, peaceful and happy.

Project: Breathe is home to her blog, consultation, workshops and shop, all of which are designed lovingly to help women go from ‘pie in the sky’ dream stage to ‘wow this business is actually happening’ stage. Rach’s unique style blends emotional support with practical tools leaving clients feeling empowered to move into a new phase of their lives.

This podcast with Rach is a great listen with lots of amazing advice about finding your why and intention setting.. Let’s dive in, shall we?

Listen to the audio:

Subscribe to the Boss Mom podcast in iTunes:

In this episode you’ll hear:

  • Rach’s journey from working in management to working for herself, and how motherhood influenced her decision to become an entrepreneur.
  • How working with the wrong business coach helped Rach plan the right course for her business and following her passion.
  • What being heart-centered is and why it is important to being in business for yourself and being a mother.
  • Why having vision and purpose is powerful.
  • Why uncovering your “why” is hard (but important) work and why it is worth it.
  • Rach’s intention setting method, how it differs from goal setting and the impact it has on Rach’s business and personal life.
  • Why we need to practice the art of self compassion.
  • How having a mantra can slay the feeling of guilt.

Can I quote you on that?

  • After becoming a mum (and taking 12 months off to be home with my son), I tried looking for a job the conventional way and found that no one wanted me. That was really really hard. - Rach
  • I said to myself, “When I was pregnant, I knew I didn’t want to go back to my old career, so why was I even trying?” - Rach
  • I stopped, and had a really good think about what I really wanted and what my purpose actually was. - Rach
  • I realized, I could be a mum and have the type of business that was meaningful to me without compromising either. -Rach
  • When you know what is important to you, you can build your business to support that kind of life.- Dana
  • Women are getting this message that they have to do things this normal traditional way, or else this (business) isn’t going to work. And it just increases that mother’s guilt that we’re already feeling….. I really wanted to be that person that says to them, we can work through this. You can work it out and you can have both. - Rach
  • There is plenty of judgement out there- we don’t need to be putting it on ourselves and each other. - Rach
  • We just have to figure out what is your vision and what is your purpose and how can we put that into your everyday. -Rach
  • We can make business decisions with our intentions in mind. - Rach
  • The biggest tip I can give for intention setting is to have self compassion, you have to as compassionate to yourself as you are to your kids or anyone else.
  • The intention setting has taken the guilt out of being a mother and an entrepreneur (I used to feel guilty for spending time on one or the other). There is no place for guilt because I’m focusing my feelings, thoughts, and energy on other more positive emotions. -Rach
  • I’m going to give myself permission to change my mind, if that’s the best decision for my business and family. - Dana

Recommended resources, links, and books (affiliate links present):

  • Rach’s free Intention Setting worksheets
  • The Law Of Divine Compensation by Marianne Williamson

Connect with Rach:

Visit Rach’s website.

Rach has current availability for four Boss Mom's to have a Purpose Strategy Session with her for AU$99.00. In this session you’ll clarify purpose, set goals and create focus. Must book prior to October 23. Details at http://www.projectbreathe.co/purpose-strategy-session/

Rach on Periscope: @WheatleyRach

Website / Twitter / Instagram

What intention will you set for today? Answer in the comments below, or connect with Dana on Instagram to continue the discussion there.

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Autumn Witt Boyd is a lawyer who helps creative entrepreneurs who grow their business. She helps her clients develop air tight custom contracts that you can actually understand and protect the business they’ve worked so hard to build. She’s got over 11 years of experience as a business lawyer and has experience protecting intellectual property through copyrights and trademarks. When she isn’t working, she enjoys spending time outdoors with her twin sons (who are 4) and her husband.

We are really excited to bring this interview to you today, because Autumn shares some amazing nuggets of awesomeness. Let’s dive right in!

Listen to the audio:

Subscribe to the Boss Mom Podcast in iTunes.

In this episode you’ll hear:

  • Autumn’s journey from working as a corporate lawyer who traveled frequently to becoming an entrepreneur and how her husband influenced the switch.
  • How Autumn’s business found success quickly, even though she didn’t bring any clients with her when she left her law firm.
  • Why Facebook groups are a powerful marketing tool.
  • Why it is okay if your target market and ideal client evolves over time.
  • What the some of the biggest assets for a creative entrepreneur are and an easy way to protect them.
  • How to navigate contracts when you’re working with friends or people you trust.
  • Why it is important to put downtime on your schedule.

Can I quote you on that?

  • Going out on my own as an entrepreneur was challenging, scary, and exciting all at the same time.
  • I had a well paying job and even though I was unhappy, I thought to myself that this is as good as it gets. As it turns it, it wasn’t as good as it gets.
  • I went to a ton of networking events, but no one hired me…...I realized that they were not my people.
  • If you think about your ideal client, it should be someone you want to have a relationship with- it’s easy to engage with them.
  • Having a well prepared contract will protect you from having a client who decides decides half way through the project they’re not happy with you and they’re not going to finish paying you for what you’ve done.
  • All business is about relationships but in the end, it’s just business. And people will do things that you would have never imagined they’d do. You’ve got to look out for yourself, no one else is going to.
  • Contracts are great for both sides. It tells both parties, these are the rules of the game and this is how we’re going to conduct our relationship.

Recommended Resources, Links, & Books:

  • Being Boss Podcast
  • Autumn’s freebie available for download: Answers to your top 10 copyright and trademark questions. To access this, head on over to her website!

Connect with Autumn:

Autumn offers affordable contract templates at her website,

“Contracts keep things from going wrong in your business. They lay out all the terms and expectations of the parties, such as what you’re doing to deliver, and how much you’re going to be paid for it. In a nutshell, contracts protect you, your business, and your sanity. My contract templates are sent to you in Word format so that you can fully customize them. No more waking up in a cold sweat worrying about misunderstandings, when you’ll get paid, or whether you'll be sued.”
Website / Facebook / Twitter / LinkedIn

What is the number one thing that’s valuable in your business that you want to protect? Share with us on instagram by commenting @danamalstaff .

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We are so excited about today's podcast guest, Kelsey Murphy.

Kelsey is a certified Career & Life Coach, and the founder of Whiskey & Work, a global community of women created to inform and inspire while injecting a little bit of purpose, adventure and humor along the way. Previous Advertising Director for Nintendo and Elizabeth Arden, turned career coach and personal development workshop facilitator - Kelsey specializes in career transition, relationship communication, conflict resolution and is certified through the International Coaching Federation in personal & business coaching. She has been featured as an expert, speaker, and writer for Forbes’ top ranked career site, The Daily Muse, Living Healthy Magazine, SheKnows, and UCSD Rady School of Management. On her other business card it might say snowboarder, eater, dreamer and fresh-air-addict.

Kelsey and Dana are friends and collaborators in real life, and we're pleased as punch to welcome her today!

In this episode you’ll hear:

  • How Kelsey made the transition from working full time to working for herself by being brave in the small moments.
  • Kelsey talk about her breaking point and the decision to pursue her passion.
  • How Kelsey found her passion and how her husband helped her.
  • The value of freedom and flexibility in work and life and how Kelsy is positioning her life and business for motherhood.
  • Kelsey's unconventional vacation and travel style.
  • Why Dana thinks Kelsey should wear a ninja outfit and about Kelsey’s 30 day passion challenge.
  • How passion and curiosity go hand in hand.
  • The artists and entrepreneurs that inspired Kelsey's business

Can I quote you on that?

One night, after a long draining day in the office and a few too many tears, I just decided that I had to listen to my gut, and find the courage to go after what I really wanted.

I had no idea what the next step was, but I found very small moments in my day and week and month to really start listening to what I really wanted to do and exploring it. It really was a journey of exploration. Before I knew it, those small moments started to gain momentum and turn into really big ones.

Be brave, have courage in the small moments. That is going to make a difference. It wasn’t these big giant moments, it was small small moments of courage.

You can’t just find your passion, it’s not like a random needle in a haystack. It is about deciding you want to be more passionate about life. PERIOD. You want to laugh more, you want to feel more, you want to get lost in something more. You have to decide you want to go out and create it. You have to discover and create it and the best way to do that is by dedicating a tiny bit of time a day to really focus on something you think you’ll love.

Before you can go out and find your passion, you first need to go out and find your curiosity and live a bit more curiously.

Its not always about reaching a goal, its often about doing something you’ve always wanted to do or be someone you’ve always wanted to be.

Resources mentioned (affiliate links present):

  • Danielle Laporte: Desire Map
  • Steal Like An Artist by Austin Kleon
  • Marie Forleo
  • Gabby Bernstein

Connect with Kelsey:

  • Kelsey's website.
  • Kelsey on Periscope: @KelseyMurphy
  • Whiskey And Work:, a free community for women who wanting to work to balance their life in a meaningful way.
  • Align Workshop: It’s a time for likeminded women, with more passion than time to discuss some of the most important issues that often times get swept under our proverbial rug. Issues that can seem unrelated (jobs, love, life) but are actually all linked by how we view ourselves, make decisions, communicate with one another and most importantly – evaluate and interpret life’s realities, big and small. (copy source from Kelsey's website).

What emotion do you want to feel more of? Share with us on instagram by commenting @danamalstaff

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This episode of the Boss Mom Podcast features NJ Rongner. NJ is part of the Boss Mom team and also works as a blogger and freelance writer. She's super intentional about carving out family time and making her minutes matter.

In this episode you'll hear:

  • The reason why NJ made a family mission statement and how she uses it.
  • How NJ's family mission statement convicts her everyday and helps her become a better mom.
  • Why Dana doesn't keep her work email on her phone.
  • Why saying no really means saying yes.
  • What happened when NJ said no to her someone who wasn't an ideal client and industry.
  • What happens when you switch the word have to with the word get to.
  • The rhythm NJ's family follows based on the different seasons and why it works for them.

Three things NJ's loving:

  1. Dino's Pizza joint- a place that has both cheese pizza (for the kids) and chicken tikka masala.
  2. The This Is My Fave community on Instagram. Instagram link here. Email sign up here.
  3. New England in the fall.

Can I quote you on that?

"When you've got a million things going on, a family mission statement will help you make quick decisions."

"My work time is my work time and my family time is my family time."

"My blanket decision for everything is no. Straight off the board, no. It's so much easier to change a no into a yes than a yes into a no."

"When you are really careful with your ideal client and you turn down the ones who aren't your ideal client, the right ones will come as long as you're putting out the right product for your ideal client."

"I want my kids to live in that sweet spot where their passions and talent intersect. And the only way I know how to make that happen is to model it myself."

"If I want my kid to live a life where they're passionate about their work, I have to find my passion for work and live it."

"As boss moms, it is really important to think about the things that make us happy and do them. Because, when we have our feet planted firmly in both worlds, there are a million demands coming at us from all the fronts. So make time and space that's just for you. When you take a little time for self care, you'll carry it over and will be able to be a better boss and a better mom.

"It's okay that something that worked for you for a season doesn't work for you anymore because you've grown and changed into a new season."

Links:

  • On Work Life Balance and the Family Mission Statement where NJ expands upon the idea of the family mission statement and has five questions to help you craft your own.
  • Expand Your Reach podcast where Dana & NJ chat about social media and life.

Connect with NJ:

  • Blog: A Cookie Before Dinner
  • Instagram is my jam: @acookieb4dinner

The next time you say no, what are you actually saying yes to?

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Hey there passionate moms and passionate entrepreneurs. Welcome to Episode 3 of the Boss Mom podcast.

I don't know about you, but I get exhausted with all of the decisions I have to make each day between my business and my family; sometimes it can be overwhelming. Over the years I have discovered a few things that can help battle what I like to call decision fatigue, and I wanted to share them with you in today's episode.

Listen to the audio...

Subscribe to podcast in iTunes

There are two types of decision fatigue that I want to talk about today.

The first, is when there are just too many options. Think of all those times you are trying to find the right tool for your business or family. There are so many options, and maybe you have felt bogged down, frustrated, or overwhelmed. I mean, you don't have enough time in the first place to go and research every single option out there, right?

The second type is when you have too many different decisions to make throughout the day. We make tons of subconscious choices each day, but these are the choices that you consciously make, and then worry about later.

Now there is one thing that can really help battle both of these...and it's a good strategy. Having a clear strategy for your business, and family, will not only make decision making easier, but it can really how much time and effort you're putting into each decision that you have to make moving forward.

Here's some of the ways to help you create a good business strategy:

First, is to really know your purpose or what is commonly referred to as these days is your "why". What is it that you want to achieve? What is it that you're really trying to change in the world?

How does this help battle decision fatigue? Because, when you know why it is you're doing what you're doing, all of a sudden, making decisions becomes so much easier. Now you are able to use your 'why'' as a sounding board to make sure your decision really aligns with what you're trying to accomplish?

Second, is set priorities. A lot of times we have decision fatigue because we have shiny object syndrome. There's so many cool new things coming out, so many new courses, so many new people to follow, so many social media platforms we should be on. Then, all of a sudden you can't decide what to do, because you have your hands in so many pots that it's really tough to know which ones to continue.

How does this help battle decision fatigue? Well, when you are super clear on your main priorities to grow your business, it becomes easier to stop yourself from trying to make too many decisions on things that don't actually get you to your goal. Basically, it becomes easier to just say no, and not feel bad.

Third, is to create a schedule. When you are thinking about creating your schedule, think about what items are prerequisites of others. So, what do you have to do now, before you can do the next thing?

How does this help battle decision fatigue? When you consider the elements of your day, week, month, that have to get done first in order for other things to happen, then you are making sure that you stay on schedule AND not wasting time or money by not fully utilizing your resources. You are also able to limit the number of larger decisions that need to be made each day, which can really help cut down on your decision fatigue.

Here are some things you can do to help eliminate that decision fatigue when it comes to making a decision with just too many options.

  1. Set a time limit of how long you're going to allow yourself to research that particular tool, or resource.
  2. Know who your influencers are and then listen to their preferences and let them, well, influence you.
  3. List what you need. Why do you need this tool? What do you need it for? The more details the better.
  4. Make the best decision you can in the time you've given yourself, and then act.

And that is how I deal with decision fatigue. I would love to hear how you deal with decision fatigue. Share in the comments below.

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Hey there Boss Moms and passionate entrepreneurs. Welcome to Episode 2 of the Boss Mom podcast.

I'm really excited to talk about this topic today, because I don't think it gets talked about it enough, and I don't think we give to ourselves enough as mothers and as business owners.

In EPISODE 1 we talked with Adria DeCorte about how to make healthy eating part of our hustle, so going along with the same idea that we should take care of ourselves, I wanted to share four things that I do just for me, that I believe help me run a better business and family.

I think that it's really important to do things for ourselves, because a lot of times we think that if we can just do everything then we'll be that super mom or superwoman that we so desire to be. We seem to want to show that we can be strong and manage everything, but when you try to do everything, you really can't be great at anything, right? It's sort of that jack of all trades but a master of none idea, and we want to be really good at running our business and really good at raising our family.

So, here are four things that really, I think, help me be a better person, just in general, but ultimately run a better business and raise a better family.

  1. I buy myself flowers every week. Yep I buy myself flowers, and yes, I do believe it helps me raise a better family and business. I'm actually usually a big believer in not spending a lot of money on flowers because they die, right? I've always had that mentality. I tell my husband, "No need to get me flowers, because what's the point. I would rather get something that lasts longer." But when I really stop and think about it, there is something about bringing life into your home.So, every week I make it a point to go buy a couple of flowers, and bring them into your office, and other high stress areas like the kitchen. The flowers allow me to see something beautiful, to be reminded that there is this amazing beautiful life, that it smells beautiful, that it's feminine, that it's lovely and elegant. And, let me tell you, for anybody who has got an infant or a toddler, and is trying to grow a business, you don't always feel feminine. We don't always feel elegant, and beautiful and lovely. Sometimes that's hard to achieve.When you buy yourself flowers, even one flower, to put into your office or to put into the place you spend a lot of time, it will help bring this calm to your life. To remind you how much calm and beauty there is in the world even in moments of total stress and anxiety. In it's simplicity you are able to take just a moment and recognize this beauty, this elegance, this loveliness, this breath of fresh air that is in the world. Now, I am not saying you don't get those moments from your family and business too, but sometimes it is important to see the world outside of family and work. So, number one, get yourself some flowers, and don't let them die and then have these withered flowers in your office, or in your kitchen, or wherever you have them. You can spend a couple of bucks and go and get something, and it is absolutely worth it. Make that couple bucks apart of your budget every week, because I will tell you, it will help you to be a happier person.

If you are near a Trader Joe's they have the best priced flowers around. I just got these beautiful six roses, beautiful pink roses, for $3.99. So, you can absolutely get flowers without breaking the bank. And you don't have to get a ton. I actually only get a little bit. I have a couple in the kitchen and a couple in my office. 2. Shower and look your best at least once a week. If you work at home, whether you have kids with you or not, we often don't take the time to 'get ready' for work. I bet you cannot tell me that you don't get up half the time, not shower, and keep your pajamas on. We wear that as a badge of pride, because, "Hey, that's why I run my own business, so I don't have to get up and shower and put make-up on and look great." And I absolutely agree. There are those wonderful times that I can get up and get something done without having to take the time to make myself look "presentable", and that's part of why we started a business, right?However, if you don't take the time, especially if you have kids, and especially if you have small kids, you have to make it a part of your weekly plan. You have to find the time. You have to give yourself the time to 'get ready'. It doesn't have to be a lot if you don't wear a lot of make-up, or dress-up a lot, that's ok. Do whatever it is that you would normally do to feel pretty, and I don't mean this to say, "Hey, we have to superficially care what we look like, because that is really important." I mean, YOU feel like YOU look pretty. Who cares what anyone else thinks? I mean, you look in the mirror, and you say, "Wow. I'm not just a mom right now. I'm not just a business owner who's scrambling to get a million things done. I didn't just get spit-up on an hour ago. I am a woman. I'm a woman who deserves to feel beautiful and feminine." So go get yourself ready at least once a week (I shoot for 3) and strut your stuff, even if it's just to the grocery store. 3. Make sure you stretch. Now, of course we all need to exercise, but I'm not talking about exercise to help you lose weight, I'm talking about stretching. It should be a daily part of your life, even if just for a few minutes. We sit and look at a computer, or we standing all day long and selling, or we're holding our children. A lot of times we go, "I'm fine. I'm not in pain. I'm totally good," but that's because you have lived with it so long, and it's been so gradual, that you just don't know what it feels like to feel great. Stretching will help.

I like to stretch at odd moments of the day; like when I'm waiting for something to load, waiting for something to open, or waiting for something to happen in a conversation online. There are a lot of amazing stretches that you can do, you can look them up on Youtube and do the ones that work best for you. If you just do that a minute here and a minute there throughout the day it totally allows you to relax a bit more; it allows you to just feel good, and oh my gosh, we don't let ourselves feel good enough. 4. Let yourself cry. Don't hold back from crying. I know there are tons of you Boss Moms out there just like me who say, "No, no, no, no, no. I am strong. I don't cry because of business. I don't let my kids get to me. I love everything about my life, and everything is amazing." I'm a huge proponent of proactive crying. Oh yeah, turn on something that makes you cry, and just proactively let it out. Or, if you don't want anybody to see, hop in the shower or the bath, but you need to let it out.

There is something chemically and hormonally important to allowing yourself to cry, and if you don't, your business will begin to see that. You will have a harder time not getting frustrated, not getting stressed out, with your business and your kids. You know, the things that used to not bother you so much begin to bother you, because you are bottling it up until something explodes. And when that happens we tend to say things we regret.

So let yourself cry. It's not about being weak. It's actually about loving yourself and giving yourself permission to be vulnerable. We need to; our bodies need to; everybody needs to. The key is to let yourself cry, and then afterward, recognize that this is just a bad day, tomorrow will be better. And remember that if you don't don't cry today, then tomorrow will be another bad day, and you can't afford to have any more bad days then you need, right? We don't have time for that, but when you cry you shorten those bad days, because crying is a relief, it's this amazing relief, and you need to let yourself do it.

Ok, so those are the four things that I do just for me that I believe help me run a better business and a family.

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What if you could look amazing, feel amazing, help your kids eat better, and have more energy to run your business?

Sounds too good to be true, right? Well, with Adria DeCorte’s simple techniques for the health driven female entrepreneur, it can be true for you.
In this podcast, Adria tells us about how eating healthy can not only impact your weight and overall health, but your energy levels too. And wouldn’t we all like a little extra energy to get the daily work flow going stronger than ever? It all comes down to a few simple lifestyle changes.

This episode covers everything you could ever want to know about:

• How to keep yourself healthy while running a business
• What exactly it means to be living a healthy lifestyle
• How to have more energy on a day to day basis, the healthy way (no coffee necessary!)
• The best healthy snacks for a busy businesswoman
• How to effectively simplify time in the kitchen
• How to fit in healthy eating out of the house/while travelling
• How to eat healthy while keeping your diet spontaneous and exciting

Join the conversation:

Tell us on Twitter or Instagram @danamalstaff …

What new healthy recipe will you try today?

More about Adria:

TedxFremontEastWomen- “How Food Fuels Hustle”

Listen and subscribe to the“Feed Your Hustle” Podcast on ITunes

Check out Adria’s website here

Female entrepreneurs Facebook group for behind the scenes of business

Get Aria’s 3 minute morning meal plan