The mobileYouth Show: Recent Episodes
The mobileYouth Show
An anthropological look into mobile and youth cultures with Graham Brown and Freddie Benjamin. Fascinating stories that reveal why youth use technology the way they do.
In the 30th episode of The mobileYouth Show, freddie Benjamin discusses how mobile video is no longer an 'emerging' trend but is already making its mark with young smartphone owners.
The mobileyouth show #29: What do youth want Ownership vs Access In the 29th episode of The mobileYouth Show, Freddie Benjamin discusses the difference between ownership and access as pereived by youth and which f the two do youth prefer.
In the 28th episode of The mobileYouth Show, Freddie Benjamin discusses how big brands like Vodafone have partnered with startups to drive innovation.
In the 27th episode of The mobileYouth Show, Freddie Benjamin discusses how mobile brands can implement hackathons as part of their innovation process.
In the 26th episode of The mobileYouth Show, Freddie Benjamin discusses how mobile brands should approach marketing when reaching out to ethnic youth.
In the 25th episode of The mobileYouth Show, Freddie Benjamin discusses how brands can take a practical approach to innovation and implement the innovation process within their organizations.
In the 24th episode of The mobileYouth Show, Freddie Benjamin shares a story about young teens and mobile from the slums of Hyderabad in India.
In the 23rd episode of The mobileYouth Show, Freddie Benjamin discusses the importance of Fans and authenticity for mobile brands on social media.
In the 22nd episode The mobileYouth Show, Freddie Benjamin discusses why is the young demographic enamored with the smartphone and does it have anything to do with cars and sex.
In the 21st episode of The mobileYouth Show, Freddie Benjamin talks about why ad campaigns on Facebook fail to impress.
In the 20th episode of The mobileYouth Show, Freddie Benjamin discusses how brands can use ethnography to make innovations successful among customers.
In the 19th episode of The mobileYouth Show, Freddie Benjamin talks about the why young people aren't all that into mobile payments.
In the 18th episode of The mobileYouth Show, Freddie Benjamin discusses why data - big or small - is just the beginning of research. To get to insights we need a social & cultural context provided by ethnographic methods.
In the 17th episode of The mobileYouth Show, Freddie Benjamin discusses which social network platform will win the teen wars.
In the 16th episode of The mobileYouth Show, Freddie Benjamin discusses how mobile is the solution to the global teacher crisis.
In the 15th episode of The mobileYouth Show, Freddie Benjamin discusses how Hurricane Sandy revealed the hidden social drivers of people.
In the 14th episode of The mobileYouth Show Freddie Benjamin talks about human flesh searches in China and what it reveals about how Chinese view technology.
In the 13th episode of The mobileYouth Show, Freddie Benjamin talks about the role of mobile in redefining how young kids in rural villages can access education.
In the 12th episode of The mobileYouth Show authors Ghani Kunto and Freddie Benjamin answer the question that everyone has been asking - What's next for Facebook?
In the 11the episode of The mobileYouth Show, authors Graham Brown and Freddie Benjamin discuss why offline interaction is key to the youth market and technology is not the magical solution to win it all.
In the tenth episode of The mobileYouth Show, authors Graham Brown and Freddie Benjamin discuss how youth use Facebook and Instagram differently. Why is one a biography while the other is a personal journal?
In the ninth episode of The mobileYouth Show, authors Graham Brown and Freddie Benjamin talk about Facebook creeping among teens, why do they do it and what does it mean for mobile.
In the eighth episode of The mobileYouth Show, authors Graham Brown and Freddie Benjamin discuss what people share on social media and what does it really mean?
In the 7th episode of The mobileYouth Show, authors Graham Brown and Freddie Benjamin discuss how young immigrants in the fringes of Chinese culture are leading the smartphone boom.
In the 6th episode of The mobileYouth Show, authors Graham Brown and Freddie Benjamin bust the myth that youth are always looking for free and discuss what is it that make young people willing to pay for products and services.
In the 5th episode of The mobileYouth Show, authors Graham Brown and Freddie Benjamin reveal what is the next big thing in mobile and where can you find it.
In the fourth episode of The mobileYouth Show, Graham Brown and Fredie Benjamin discuss an ethnographic research project that revealed why being bored is important to youth and what implications it has to their communication behavior and technology usage.
In the third episode of The mobileYouth Show, Graham Brown and Freddie Benjamin compare 2 recent studies on youth technology usage to figure out if youth value online digital tools over offline human interaction.
In the 2nd epiosde of The mobileYouth Show, Graham Brown and Freddie Benjamin discuss the contribution of ethnographic research in developing new products.
In the first episode of The mobileYouth Show, authors Graham Brown and Freddie Benjamin discuss a recent study on the texting patters of teenage girls and reveal why do teenage girls text.