Baer Den: Recent Episodes
Baer Performance Marketing
Baer Den is presented by Baer Performance Marketing. Baer Performance Marketing wants to offer advice for marketing, social media and public relations. We also want to give back to our clients and local small businesses to connect with them and discuss the climate of owning businesses and pivoting marketing strategies. We would love for you to share our episodes and we hope you find value within our podcast. Enjoy.
Each piece of your marketing campaign needs attention to detail. With your email marketing, you need to ensure your design, structure and embedded links are done with intent and purpose. Listen to the audio version of our recent blog, ๐ ๐๐จ๐ฆ๐ฆ๐จ๐ง ๐๐ฆ๐๐ข๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ข๐ฌ๐ญ๐๐ค๐๐ฌ ๐ญ๐จ ๐๐ฏ๐จ๐ข๐, to improve the quality of your email marketing and potentially increase your open rate.
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Written: ๐ ๐๐จ๐ฆ๐ฆ๐จ๐ง ๐๐ฆ๐๐ข๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ข๐ฌ๐ญ๐๐ค๐๐ฌ ๐ญ๐จ ๐๐ฏ๐จ๐ข๐
The value in using Google Ads in your marketing strategy can be massiveโif executed and analyzed properly. Learn how to run your Google Ads account and what metrics to observe by listening to the audio version of our most recent #BaerNecessities blog,ย ๐๐จ๐ฐ ๐ญ๐จ ๐๐๐๐ง๐ญ๐ข๐๐ฒ, ๐๐๐๐ฌ๐ฎ๐ซ๐ & ๐๐๐ก๐ข๐๐ฏ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐จ๐๐ฅ๐ฌ ๐ฐ๐ข๐ญ๐ก ๐๐จ๐จ๐ ๐ฅ๐ ๐๐๐ฌ.
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Written: How to Identify, Measure & Achieve Marketing Goals with Google Ads
Another Baer Den episode where we interview a small business marketing personality. Matt Froehlich welcomes Mike Mitch the Director of Marketing and Creative for Portesi Italian Foods to the podcast. They discuss Mike's journey during the early days into the marketing industry, his transition to working within the family business and how those two opportunities combined themselves into a marketing career. Listen, Share, Like and Subscribe!
While generations phase in and out of the workforce, trends change. A recent trend, โgigs,โ is having multiple jobs that allow you to achieve the salary of a full-time worker while having the freedom of a part-time employee. Learn about the pros and cons of gigs by listening to the audio version of our recent blog below.
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Written: The Pros and Cons of the Gig Economy
Establishing a foundation of processes and systems is extremely important for a business to thrive. The same ideas should be implemented for your businessโ social media accounts. Find a balance of efficiency and creative freedom within your social media accounts by reading our most recent blog,ย ๐๐ซ๐๐๐ญ๐ข๐ง๐ ๐๐ซ๐๐๐ซ ๐๐ฎ๐ญ ๐จ๐ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐ก๐๐จ๐ฌ.
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Written: ๐๐ซ๐๐๐ญ๐ข๐ง๐ ๐๐ซ๐๐๐ซ ๐๐ฎ๐ญ ๐จ๐ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐ก๐๐จ๐ฌ
Do you ever talk to your smartphone, ask it a question and wonder why you were served that exact information? Just like when typing in a query through Google or Bing, there are ways certain content ranks higher in search results. Listen to the latest audio version of our blog, ๐๐จ๐ข๐๐ ๐๐๐๐ซ๐๐ก: ๐ ๐๐๐๐ญ๐ข๐๐ฌ ๐ญ๐จ ๐๐๐ง๐ค ๐๐๐ญ๐ญ๐๐ซ, to better understand how to optimize your business during a voice search.
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Written: ๐๐จ๐ข๐๐ ๐๐๐๐ซ๐๐ก: ๐ ๐๐๐๐ญ๐ข๐๐ฌ ๐ญ๐จ ๐๐๐ง๐ค ๐๐๐ญ๐ญ๐๐ซ
What can nostalgia do for your brand? Nostalgia can tap into consumer emotion which is a huge aspect to selling! Listen to the audio version of our blog, ๐๐๐ฏ๐๐ซ๐๐ ๐ข๐ง๐ ๐๐จ๐ฌ๐ญ๐๐ฅ๐ ๐ข๐ ๐๐จ๐ซ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ฎ๐๐๐๐ฌ๐ฌ, to learn how you can incorporate it into your own strategy.
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Written: ๐๐๐ฏ๐๐ซ๐๐ ๐ข๐ง๐ ๐๐จ๐ฌ๐ญ๐๐ฅ๐ ๐ข๐ ๐๐จ๐ซ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ฎ๐๐๐๐ฌ๐ฌ
Do visitors to your company website tend to come and go and, unfortunately, leave without you ever hearing from them? Listen to the audio version of our new blog,ย ๐๐จ๐ฐ ๐ญ๐จ ๐๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ ๐๐๐๐ฌ๐ข๐ญ๐ ๐๐จ๐ง๐ฏ๐๐ซ๐ฌ๐ข๐จ๐ง๐ฌ, for ideas on how to make your website more effective.
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Written: ๐๐จ๐ฐ ๐ญ๐จ ๐๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ ๐๐๐๐ฌ๐ข๐ญ๐ ๐๐จ๐ง๐ฏ๐๐ซ๐ฌ๐ข๐จ๐ง๐ฌ
Season 2 of Baer Den launches as Green Bay, Wisconsin hosts an NFL playoff game. Matt Froehlich is joined by Nick Meisner, Vice President of Digital Marketing at Discover Green Bay. They discuss the impact that Discover Green Bay has on the community, how they are funded, Nick's favorite attractions in the area, events coming to Green Bay and how marketing has changed during his 11 years in the industry. All that and more on the latest #BaerDen podcast episode.
A new year is here and it is time to take inventory of your current digital marketing strategy. Whether you use one or two digital tactics or have an entire toolbox full, listen to the audio version of our blog, ๐๐จ๐ฉ ๐ ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐๐จ๐ฎ ๐๐๐๐ ๐ ๐จ๐ซ ๐๐๐๐, for inspiration in 2022.
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Written - ๐๐จ๐ฉ ๐ ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐๐จ๐ฎ ๐๐๐๐ ๐ ๐จ๐ซ ๐๐๐๐
People use Google for 63,000 search queries every second. The reason for a consumer to use their preferred search engine does differ. Listen to the audio version of our latest ย blog,ย ๐๐ก๐๐ญย ๐ข๐ฌย ๐๐๐๐ซ๐๐กย ๐๐ง๐ญ๐๐ง๐ญ?ย ๐ย ๐๐ฎ๐ข๐๐ย ๐๐จ๐ซย ๐๐๐ ๐ข๐ง๐ง๐๐ซ๐ฌ, to learn what research and buying intent are and how to optimize content for these searches.
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Written: ๐๐ก๐๐ญย ๐ข๐ฌย ๐๐๐๐ซ๐๐กย ๐๐ง๐ญ๐๐ง๐ญ?ย ๐ย ๐๐ฎ๐ข๐๐ย ๐๐จ๐ซย ๐๐๐ ๐ข๐ง๐ง๐๐ซ๐ฌ
The evolving space of the internet allows anyone to access information with a few swipes, taps or clips. But how does this accessibility impact younger generations? How are they protected from information they shouldnโt have access to? Listen to the audio version of our blog,ย ๐๐จ๐จ๐ ๐ฅ๐ ๐๐๐ฎ๐ง๐๐ก๐๐ฌ ๐๐๐ฐ ๐๐๐๐๐ ๐ฎ๐๐ซ๐๐ฌ ๐๐จ๐ซ ๐๐จ๐ฎ๐ง๐ ๐๐ก๐ข๐ฅ๐๐ซ๐๐ง ๐๐ง๐ ๐๐๐๐ง๐ฌ, to learn about the recent updates to the search engine.
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Written: ๐๐จ๐จ๐ ๐ฅ๐ ๐๐๐ฎ๐ง๐๐ก๐๐ฌ ๐๐๐ฐ ๐๐๐๐๐ ๐ฎ๐๐ซ๐๐ฌ ๐๐จ๐ซ ๐๐จ๐ฎ๐ง๐ ๐๐ก๐ข๐ฅ๐๐ซ๐๐ง ๐๐ง๐ ๐๐๐๐ง๐ฌ
Instagram Shop can help your business reach a brand new customer base. To find out how to set up your Instagram Shop to grow your business, listen to the audio version of our #BaerNecessities blog,ย ๐ ๐ข๐ง๐๐ข๐ง๐ ย ๐๐จ๐ซ๐ย ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ๐ฌย ๐จ๐งย ๐๐ง๐ฌ๐ญ๐๐ ๐ซ๐๐ฆย ๐๐ก๐จ๐ฉ.
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Written:ย ๐ ๐ข๐ง๐๐ข๐ง๐ ย ๐๐จ๐ซ๐ย ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ๐ฌย ๐จ๐งย ๐๐ง๐ฌ๐ญ๐๐ ๐ซ๐๐ฆย ๐๐ก๐จ๐ฉ
Youโve determined your business needs a marketing agency to enhance your sales and marketing initiatives in 2022. But before you start the process of figuring out who to hire, listen to the audio version of our most recent blog, ๐๐ฌ๐ฌ๐๐ง๐ญ๐ข๐๐ฅ ๐๐ฎ๐๐ฌ๐ญ๐ข๐จ๐ง๐ฌ ๐ญ๐จ ๐๐ฌ๐ค ๐๐ก๐๐ง ๐๐๐ฅ๐๐๐ญ๐ข๐ง๐ ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ ๐๐ง๐๐ฒ, to help you find the agency that's the best fit for your business.
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Written: ๐๐ฌ๐ฌ๐๐ง๐ญ๐ข๐๐ฅ ๐๐ฎ๐๐ฌ๐ญ๐ข๐จ๐ง๐ฌ ๐ญ๐จ ๐๐ฌ๐ค ๐๐ก๐๐ง ๐๐๐ฅ๐๐๐ญ๐ข๐ง๐ ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ ๐๐ง๐๐ฒ
Struggling to find the right talent to carry out your marketing efforts? We shine a light ๐ฆ on the comparison of hiring a marketing agency ๐ an in-house marketing team. Listen to the audio version of our blog, ๐๐๐ง๐๐๐ข๐ญ๐ฌ ๐จ๐ ๐๐ข๐ซ๐ข๐ง๐ ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ ๐๐ง๐๐ฒ ๐ฏ๐ฌ. ๐๐ง ๐๐ง-๐๐จ๐ฎ๐ฌ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐๐๐ฆ.
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Written: ๐๐๐ง๐๐๐ข๐ญ๐ฌ ๐จ๐ ๐๐ข๐ซ๐ข๐ง๐ ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ ๐๐ง๐๐ฒ ๐ฏ๐ฌ. ๐๐ง ๐๐ง-๐๐จ๐ฎ๐ฌ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐๐๐ฆ
We gathered information this week and observed trends to answer a question on many peopleโs minds: ๐๐ซ๐ ๐๐ข๐ซ๐ญ๐ฎ๐๐ฅ ๐๐ฏ๐๐ง๐ญ๐ฌ ๐๐๐ซ๐ ๐ญ๐จ ๐๐ญ๐๐ฒ? Listen to this weekโs audio version of our Baer Necessities blog to learn about what we found out.
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Written: ๐๐ซ๐ ๐๐ข๐ซ๐ญ๐ฎ๐๐ฅ ๐๐ฏ๐๐ง๐ญ๐ฌ ๐๐๐ซ๐ ๐ญ๐จ ๐๐ญ๐๐ฒ?
Your company might have a great offer or message, but if you arenโt communicating about it enough, people will forget. Whether you are struggling with logos and brand elements or a plan for implementation, listen to this weekโs blog, ๐ ๐๐ญ๐๐ฉ๐ฌ ๐ญ๐จ ๐๐ฌ๐ญ๐๐๐ฅ๐ข๐ฌ๐ก ๐๐ซ๐๐ง๐ ๐๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐๐ง๐๐ฒ, to keep your brandโs message top of mind.
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Written: ๐ ๐๐ญ๐๐ฉ๐ฌ ๐ญ๐จ ๐๐ฌ๐ญ๐๐๐ฅ๐ข๐ฌ๐ก ๐๐ซ๐๐ง๐ ๐๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐๐ง๐๐ฒ
Do you want a new, effective marketing tactic? The #BaerTeam has one for you! IP targeting can be an extremely direct approach to delivering ads to a specific audience. If you want to learn more about IP targeting, this to the audio version of our weekly blog.
Do you work within the restaurant industry or own a restaurant and aspire to gain more customers? We have compiled ๐ ๐๐ข๐ฉ๐ฌ ๐ญ๐จ ๐๐๐ญ ๐๐จ๐ฎ๐ซ ๐๐๐ฌ๐ญ๐๐ฎ๐ซ๐๐ง๐ญ ๐๐จ๐ญ๐ข๐๐๐ in this weekโs audio version of our Baer Necessities blog.
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Written: ๐ ๐๐ข๐ฉ๐ฌ ๐ญ๐จ ๐๐๐ญ ๐๐จ๐ฎ๐ซ ๐๐๐ฌ๐ญ๐๐ฎ๐ซ๐๐ง๐ญ ๐๐จ๐ญ๐ข๐๐๐
Your social media pages have the ability to improve your business. Use your business pages to connect with your followers while building trust and a relationship. Learn how to ๐๐ซ๐จ๐ฐ ๐๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐ข๐ญ๐ก ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ with this weekโs audio version of our blog.
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Written: Grow Your Business With Social Media
Planning and setting up a booth for a trade show requires quite a bit of time and effort. Letโs make sure you are getting the most out of that experience for your company. Listen to this week's audio version of our blog, ๐ ๐๐ซ๐๐๐ ๐๐ก๐จ๐ฐ ๐๐๐๐ญ๐ข๐๐ฌ ๐ญ๐จ ๐๐๐ฑ๐ข๐ฆ๐ข๐ณ๐ ๐๐๐, to have a great trade show experience.
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Written: ๐ ๐๐ซ๐๐๐ ๐๐ก๐จ๐ฐ ๐๐๐๐ญ๐ข๐๐ฌ ๐ญ๐จ ๐๐๐ฑ๐ข๐ฆ๐ข๐ณ๐ ๐๐๐
What are people saying about your business? Your credibility and reputation are at stake! To be able to sell a product or service, you need to be able to sell yourself first. Listen to the audio version of our recent blog to learn how your reputation can be impacting your businessโ success.
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Written: Credibility in the Marketplace: Is Your Reputation Unknowingly Holding You Back?
Is a drip campaign a part of your marketing strategy? Depending on your business, it might be a great option! The automatization of customer interactions can help generate more sales. Listen to the audio version of this weekโs Baer Necessities blog, ๐๐๐ญ๐ญ๐ข๐ง๐ ๐๐ญ๐๐ซ๐ญ๐๐ ๐ฐ๐ข๐ญ๐ก ๐๐ซ๐ข๐ฉ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ , and decide if drip marketing makes sense for you.
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Written: ๐๐๐ญ๐ญ๐ข๐ง๐ ๐๐ญ๐๐ซ๐ญ๐๐ ๐ฐ๐ข๐ญ๐ก ๐๐ซ๐ข๐ฉ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐
How are your online sales? Good? Great? Could be better? If you're looking to increase sales through digital marketing, listen to the audio version of our blog for suggestions.
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Written: Digital Marketing Hacks That Will Increase Sales
A website is often the first touch point for a new customer. So, you'll want to ensure your website is intuitive and adapting to new technology and trends. In this weekโs audio version of our blog, we're sharing tips and design elements to optimize a responsive website.
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Written: Responsive Website Design Basics
Are you effectively communicating with your younger audience within your marketing's messaging? Gen Z-ers are turning into adults and have more buying power. They need to be taken seriously in your marketing strategy. To learn how they like to communicate, listen to the audio version of this weekโs blog, ๐๐ก๐ ๐๐๐ฌ๐ญ ๐๐๐ฒ๐ฌ ๐ญ๐จ ๐๐๐ซ๐ค๐๐ญ ๐ญ๐จ ๐๐๐ง ๐.
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Written: The Best Ways to Market to Gen Z
Social media platforms are constantly changing. We donโt expect you to be an expert on changes to Facebook, Instagram or whichever app is your favorite. Thatโs why you rely on the #BaerTeam! Listen to this weekโs audio version of our blog to learn the latest updates that have been rolled out over the last few weeks.
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Written: Social Media Changes and Updates
Is your business using Instagram within your marketing and social media strategy? IG can be an effective tool to connect with a wider audience, and it has many features that will allow you to connect with your customers. Listen to this weekโs version of our blog to better understand how IG can benefit your business.
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Written: Quick Tips to Effectively Market Your Business Through Instagram
Your Google My Business profile has a plethora of customizing options and ways to show off your businessโ services. Are you taking advantage of all these FREE features? Probably not. Listen to the audio version of our blog to learn how to manage your Google My Business account properly.
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Written: Google My BusinessโฆYes, Please!
Does ๐ฎ๐ค๐ช๐งย B2B marketing strategy need an injection of fresh energy? In this weekโs audio version of Baer Necessities, weโve outlined five essential tips to produce consistent web traffic, write impactful marketing content, and drive more conversions.
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Written: 5 Simple Ways to Improve Your B2B Marketing
Creating messaging that intentionally aligns with holidays, seasons and your businessโ sales patterns gives your company a relatable personality for consumers to latch onto. Find out more about seasonal marketing and why your business should implement it in your marketing strategy by listening to the audio version of our blog, ๐๐ก๐ฒ ๐๐จ๐ฎ ๐๐๐๐ ๐ญ๐จ ๐๐๐ค๐ ๐๐๐ฏ๐๐ง๐ญ๐๐ ๐ ๐จ๐ ๐๐๐๐ฌ๐จ๐ง๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ .
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Written: ๐๐ก๐ฒ ๐๐จ๐ฎ ๐๐๐๐ ๐ญ๐จ ๐๐๐ค๐ ๐๐๐ฏ๐๐ง๐ญ๐๐ ๐ ๐จ๐ ๐๐๐๐ฌ๐จ๐ง๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐
The sudden consequences of COVID-19 significantly impacted the finances of many. From businesses to individuals, the majority of people are looking for brighter days ahead. Your followers and customers might need a little more empathy than they have received from you in the past. To understand ways to create a positive impact on your consumer base within your messaging and marketing strategy, listen to the audio version of our blog, ๐๐จ๐ฐ ๐๐จ ๐๐๐ซ๐ค๐๐ญ ๐๐จ๐ฎ๐ซ ๐๐ซ๐๐ง๐ ๐๐ฎ๐ซ๐ข๐ง๐ ๐๐ง๐ฌ๐ญ๐๐๐ฅ๐ ๐ ๐ข๐ง๐๐ง๐๐ข๐๐ฅ ๐๐ข๐ฆ๐๐ฌ, for suggestions.
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Written: ๐๐จ๐ฐ ๐๐จ ๐๐๐ซ๐ค๐๐ญ ๐๐จ๐ฎ๐ซ ๐๐ซ๐๐ง๐ ๐๐ฎ๐ซ๐ข๐ง๐ ๐๐ง๐ฌ๐ญ๐๐๐ฅ๐ ๐ ๐ข๐ง๐๐ง๐๐ข๐๐ฅ ๐๐ข๐ฆ๐๐ฌ
Is it easy for potential customers to explore your website? It could be the most aesthetically impressive website, but if people canโt find the information they are looking for efficiently, they will look somewhere else on the web. Listen to the audio version of our new blog, ๐๐๐ซ๐'๐ฌ ๐๐ก๐ฒ ๐๐จ๐ฎ ๐๐๐๐ ๐๐ง ๐๐๐ฌ๐ฒ-๐๐จ-๐๐๐ฏ๐ข๐ ๐๐ญ๐ ๐๐๐๐ฌ๐ข๐ญ๐, to give you suggestions to improve the user experience of your site.
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Written: ๐๐๐ซ๐'๐ฌ ๐๐ก๐ฒ ๐๐จ๐ฎ ๐๐๐๐ ๐๐ง ๐๐๐ฌ๐ฒ-๐๐จ-๐๐๐ฏ๐ข๐ ๐๐ญ๐ ๐๐๐๐ฌ๐ข๐ญ๐
Are you creating and publishing social media content but not seeing the results you would prefer? Our team is ready to assist with any challenges you are having with your companyโs social media pages. Listen to the audio version of our blog, ๐๐จ๐ฐ ๐๐จ ๐๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ ๐๐จ๐ฎ๐ซ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐ง๐ ๐๐ ๐๐ฆ๐๐ง๐ญ, to revamp your social media strategy.
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Written: ๐๐จ๐ฐ ๐๐จ ๐๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ ๐๐จ๐ฎ๐ซ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐ง๐ ๐๐ ๐๐ฆ๐๐ง๐ญ
Marketing is powered by creative and expressive minds. As fun as it can be, there are still rules that need to be followed. Listen to the audio version of our blog, ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐๐ฐ๐ฌ ๐๐ง๐ ๐๐๐ ๐ฎ๐ฅ๐๐ญ๐ข๐จ๐ง๐ฌ ๐๐จ๐ฎ ๐๐ก๐จ๐ฎ๐ฅ๐ ๐๐ง๐จ๐ฐ, before you get thrown in the clink!
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Written: ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐๐ฐ๐ฌ ๐๐ง๐ ๐๐๐ ๐ฎ๐ฅ๐๐ญ๐ข๐จ๐ง๐ฌ ๐๐จ๐ฎ ๐๐ก๐จ๐ฎ๐ฅ๐ ๐๐ง๐จ๐ฐ
Video content has shown its value and impact on consumers for decades. Now, our timelines and inboxes are filled with video! If you are creating video for your business, make sure you listen to the audio version of our blog, ๐ ๐๐ฎ๐๐ฅ๐ข๐ญ๐ข๐๐ฌ ๐๐ง๐ ๐ ๐๐๐ญ๐ฎ๐ซ๐๐ฌ ๐๐จ๐ฎ๐ซ ๐๐ข๐๐๐จ ๐๐จ๐ง๐ญ๐๐ง๐ญ ๐๐๐๐๐ฌ ๐ญ๐จ ๐๐๐ฏ๐, before you hit record.
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Written: ๐ ๐๐ฎ๐๐ฅ๐ข๐ญ๐ข๐๐ฌ ๐๐ง๐ ๐ ๐๐๐ญ๐ฎ๐ซ๐๐ฌ ๐๐จ๐ฎ๐ซ ๐๐ข๐๐๐จ ๐๐จ๐ง๐ญ๐๐ง๐ญ ๐๐๐๐๐ฌ ๐ญ๐จ ๐๐๐ฏ๐
To continuously improve and pivot your marketing strategy, you need to determine your weaknesses and shortcomings. If you are making these four common mistakes, knock it off! Listen to the audio version of our blog, ๐ ๐จ๐ ๐ญ๐ก๐ ๐๐จ๐ฌ๐ญ ๐๐จ๐ฆ๐ฆ๐จ๐ง ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ข๐ฌ๐ญ๐๐ค๐๐ฌ, to make sure you arenโt making these errors.
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Written: ๐ ๐จ๐ ๐ญ๐ก๐ ๐๐จ๐ฌ๐ญ ๐๐จ๐ฆ๐ฆ๐จ๐ง ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ข๐ฌ๐ญ๐๐ค๐๐ฌ
Words and visuals can take your marketing only so far. What if you were able to tap into consumers' senses to further engage them with a brand or product? Listen to the audio version of our blog, ๐๐ฏ๐๐ซ๐ฒ๐ญ๐ก๐ข๐ง๐ ๐๐จ๐ฎ ๐๐๐๐ ๐ญ๐จ ๐๐ง๐จ๐ฐ ๐๐๐จ๐ฎ๐ญ ๐๐๐ง๐ฌ๐จ๐ซ๐ฒ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ , for examples on how to influence consumer behavior through all five senses.
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Written: ๐๐ฏ๐๐ซ๐ฒ๐ญ๐ก๐ข๐ง๐ ๐๐จ๐ฎ ๐๐๐๐ ๐ญ๐จ ๐๐ง๐จ๐ฐ ๐๐๐จ๐ฎ๐ญ ๐๐๐ง๐ฌ๐จ๐ซ๐ฒ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐
When creating social media content in a business-to-business setting, it can be difficult to find the right balance of engagement, personality and sales. Regardless of industry, it's best to consider your audience first when developing your strategy. Listen to the audio version of our blog, ๐๐จ๐ฐ ๐ญ๐จ ๐๐ฎ๐ข๐ฅ๐ ๐ ๐๐๐ญ๐ญ๐๐ซ ๐๐๐ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒ, to ramp up your businessโ social media creative.
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Written: ๐๐จ๐ฐ ๐ญ๐จ ๐๐ฎ๐ข๐ฅ๐ ๐ ๐๐๐ญ๐ญ๐๐ซ ๐๐๐ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒ
An internship can be an invaluable experience. Being provided an opportunity to explore your strengths while being challenged to try new endeavors allows a student to become a better potential employee. Listen to the audio version of our blog, ๐ ๐๐๐๐ฌ๐จ๐ง๐ฌ ๐๐ก๐ฒ ๐๐๐ข๐ง๐ ๐๐ง ๐๐ง๐ญ๐๐ซ๐ง ๐ข๐ฌ ๐๐ฆ๐ฉ๐จ๐ซ๐ญ๐๐ง๐ญ ๐๐จ๐ซ ๐๐ฎ๐๐๐๐ฌ๐ฌ, to hear our recent internโs experience with us!
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Written: ๐ ๐๐๐๐ฌ๐จ๐ง๐ฌ ๐๐ก๐ฒ ๐๐๐ข๐ง๐ ๐๐ง ๐๐ง๐ญ๐๐ซ๐ง ๐ข๐ฌ ๐๐ฆ๐ฉ๐จ๐ซ๐ญ๐๐ง๐ญ ๐๐จ๐ซ ๐๐ฎ๐๐๐๐ฌ๐ฌ
Are you tracking website visitors and gauging user experience when they get to your website? If not, you should. Use the audio version of our blog, ๐๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ข๐ง๐ ๐๐๐๐ฌ๐ข๐ญ๐ ๐๐๐ซ๐๐จ๐ซ๐ฆ๐๐ง๐๐ ๐๐ง๐ ๐๐ฌ๐๐ซ ๐๐ฑ๐ฉ๐๐ซ๐ข๐๐ง๐๐ ๐ฐ๐ข๐ญ๐ก ๐๐จ๐จ๐ ๐ฅ๐ ๐๐ง๐๐ฅ๐ฒ๐ญ๐ข๐๐ฌ, to make your website the best it can be.
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Written: ๐๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ข๐ง๐ ๐๐๐๐ฌ๐ข๐ญ๐ ๐๐๐ซ๐๐จ๐ซ๐ฆ๐๐ง๐๐ ๐๐ง๐ ๐๐ฌ๐๐ซ ๐๐ฑ๐ฉ๐๐ซ๐ข๐๐ง๐๐ ๐ฐ๐ข๐ญ๐ก ๐๐จ๐จ๐ ๐ฅ๐ ๐๐ง๐๐ฅ๐ฒ๐ญ๐ข๐๐ฌ
Your website should be as unique as your business. Donโt limit yourself to templates and โcookie cutterโ website designs. Listen to the audio version of our blog, ๐ ๐๐๐ฒ ๐๐๐ง๐๐๐ข๐ญ๐ฌ ๐จ๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ ๐๐๐๐ฌ๐ข๐ญ๐ ๐๐๐ฏ๐๐ฅ๐จ๐ฉ๐ฆ๐๐ง๐ญ, to understand why your website should reflect your company's personality.
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Written: ๐ ๐๐๐ฒ ๐๐๐ง๐๐๐ข๐ญ๐ฌ ๐จ๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ ๐๐๐๐ฌ๐ข๐ญ๐ ๐๐๐ฏ๐๐ฅ๐จ๐ฉ๐ฆ๐๐ง๐ญ
In this weekโs Baer Necessities audio blog, we discuss the practicalities of adding Pinterest to your digital marketing toolbox. Listen to, ๐ ๐๐ซ๐๐ง๐-๐๐ฎ๐ข๐ฅ๐๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐ญ๐จ ๐๐๐ฅ๐ฉ ๐๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐ซ๐จ๐ฐ ๐จ๐ง ๐๐ข๐ง๐ญ๐๐ซ๐๐ฌ๐ญ, and learn how your brand can benefit from this social media platform.
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Written: ๐ ๐๐ซ๐๐ง๐-๐๐ฎ๐ข๐ฅ๐๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐ญ๐จ ๐๐๐ฅ๐ฉ ๐๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐ซ๐จ๐ฐ ๐จ๐ง ๐๐ข๐ง๐ญ๐๐ซ๐๐ฌ๐ญ
If you want to be successful in many aspects of life, you need to establish long-lasting habits and practices to reach your goals. The same applies to business and marketing. Staying consistent helps build your brand and top-of-mind awareness. Listen to the audio version of our blog, ๐๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐๐ง๐๐ฒ ๐ข๐ฌ ๐๐ข๐ง๐ โ ย ๐๐๐ ๐๐ซ๐๐ฅ๐๐ฌ๐ฌ ๐จ๐ ๐ญ๐ก๐ ๐๐๐๐ฌ๐จ๐ง๐๐ฅ๐ข๐ญ๐ฒ ๐จ๐ ๐๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ, to learn more about the practices you need to implement for marketing success.
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Written: ๐๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐๐ง๐๐ฒ ๐ข๐ฌ ๐๐ข๐ง๐ โ ย ๐๐๐ ๐๐ซ๐๐ฅ๐๐ฌ๐ฌ ๐จ๐ ๐ญ๐ก๐ ๐๐๐๐ฌ๐จ๐ง๐๐ฅ๐ข๐ญ๐ฒ ๐จ๐ ๐๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ
What does your current social media strategy look like? If you are struggling to come up with new, engaging and innovative ideas, listen to the audio version of our recent blog, ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐ซ๐๐ง๐๐ฌ ๐๐ฏ๐๐ซ๐ฒ ๐๐๐ซ๐ค๐๐ญ๐๐ซ ๐๐ก๐จ๐ฎ๐ฅ๐ ๐๐ ๐๐ฆ๐ฉ๐ฅ๐๐ฆ๐๐ง๐ญ๐ข๐ง๐ ๐ข๐ง ๐๐๐๐, for suggestions.
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Written: ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐ซ๐๐ง๐๐ฌ ๐๐ฏ๐๐ซ๐ฒ ๐๐๐ซ๐ค๐๐ญ๐๐ซ ๐๐ก๐จ๐ฎ๐ฅ๐ ๐๐ ๐๐ฆ๐ฉ๐ฅ๐๐ฆ๐๐ง๐ญ๐ข๐ง๐ ๐ข๐ง ๐๐๐๐
You may have recently heard about the social media app Clubhouse. Popularity and usage have grown over the last couple of months, and the #BaerTeam needed to investigate and understand the platform more. Listen to our latest blog in audio format, ๐๐ฅ๐ฎ๐๐ก๐จ๐ฎ๐ฌ๐: ๐๐ก๐ ๐๐๐ฐ ๐๐จ๐๐ข๐๐ฅ ๐๐๐ ๐๐ฉ๐ฉ, to determine if you should download and use the app.
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Written: ๐๐ฅ๐ฎ๐๐ก๐จ๐ฎ๐ฌ๐: ๐๐ก๐ ๐๐๐ฐ ๐๐จ๐๐ข๐๐ฅ ๐๐๐ ๐๐ฉ๐ฉ
Does your company have a crisis management plan developed? If the answer is no, that is the wrong answer. Listen to the audio version of our blog, ๐ ๐๐ญ๐๐ฉ๐ฌ ๐จ๐ ๐๐ซ๐ข๐ฌ๐ข๐ฌ ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐๐๐ญ๐ข๐จ๐ง, to understand how to prepare before, during and after a crisis occurs.
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Written: ๐ ๐๐ญ๐๐ฉ๐ฌ ๐จ๐ ๐๐ซ๐ข๐ฌ๐ข๐ฌ ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐๐๐ญ๐ข๐จ๐ง
When was the last time your website was updated? The #BaerTeam has compiled five painless ways to improve your site's performance and ย search ranking. Listen to the audio version of our blog, ๐๐จ๐ฉ ๐ ๐๐๐๐ฌ๐ข๐ญ๐ ๐๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐๐ญ๐ข๐จ๐ง ๐๐๐๐ญ๐ข๐๐ฌ, to find out how.
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Written: ๐๐จ๐ฉ ๐ ๐๐๐๐ฌ๐ข๐ญ๐ ๐๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐๐ญ๐ข๐จ๐ง ๐๐๐๐ญ๐ข๐๐ฌ
During the fourth quarter of 2020, Facebook reported almost 1.85 billion daily active users. Facebookโs consistency, reliability and active users make it one of the most useful social media platforms for businesses. Are you effectively using the platform? Listen to the audio version of our blog, ๐๐จ๐ฉ ๐ ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ข๐ฉ๐ฌ, to enhance your strategy.
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Written: ๐๐จ๐ฉ ๐ ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ข๐ฉ๐ฌ
Getting a referral from a friend, family member or business connection makes business development easier. What happens once those referrals are far and few between? Listen to the audio version of, ๐ ๐๐ซ๐จ๐ฏ๐๐ง ๐๐๐ฒ๐ฌ ๐ญ๐จ ๐๐๐ญ ๐๐จ๐ซ๐ ๐๐๐๐๐ซ๐ซ๐๐ฅ๐ฌ, for new creative ways to cultivate referrals!
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Written: ๐ ๐๐ซ๐จ๐ฏ๐๐ง ๐๐๐ฒ๐ฌ ๐ญ๐จ ๐๐๐ญ ๐๐จ๐ซ๐ ๐๐๐๐๐ซ๐ซ๐๐ฅ๐ฌ
Twitter launched a new feature called Fleets. Fleets are what Twitter decided to call their version of social media stories. To learn more about Fleets, how to us them and the reaction of Twittersโ users, listen to the audio version of our blog, ๐๐ก๐๐ญ ๐ญ๐ก๐ โ๐ ๐ฅ๐๐๐ญ?โ: ๐๐ฐ๐ข๐ญ๐ญ๐๐ซโ๐ฌ ๐๐๐ฐ (๐๐ญ๐จ๐ฅ๐๐ง) ๐ ๐๐๐ญ๐ฎ๐ซ๐.
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Written: ๐๐ก๐๐ญ ๐ญ๐ก๐ โ๐ ๐ฅ๐๐๐ญ?โ: ๐๐ฐ๐ข๐ญ๐ญ๐๐ซโ๐ฌ ๐๐๐ฐ (๐๐ญ๐จ๐ฅ๐๐ง) ๐ ๐๐๐ญ๐ฎ๐ซ๐.
91% of the U.S. population uses email monthly. However, how effective is it as a marketing tool? Listen to the audio version of our blog, ๐๐ฌ ๐๐ฆ๐๐ข๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ข๐ฅ๐ฅ ๐๐ฆ๐ฉ๐จ๐ซ๐ญ๐๐ง๐ญ ๐ข๐ง ๐๐๐๐?
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Written: ๐๐ฌ ๐๐ฆ๐๐ข๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ข๐ฅ๐ฅ ๐๐ฆ๐ฉ๐จ๐ซ๐ญ๐๐ง๐ญ ๐ข๐ง ๐๐๐๐?
Social media allows us to be creative, tell stories and connect with one another. By adding videos to your social media strategy, you can be more creative, tell better stories and create better connections. Listen to the audio version of our blog, ๐ ๐๐๐๐ฌ๐จ๐ง๐ฌ ๐ญ๐จ ๐๐ซ๐๐๐ญ๐ ๐๐ข๐๐๐จ ๐๐จ๐ซ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐, on why you should start creating video content.
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Written: ๐ ๐๐๐๐ฌ๐จ๐ง๐ฌ ๐ญ๐จ ๐๐ซ๐๐๐ญ๐ ๐๐ข๐๐๐จ ๐๐จ๐ซ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐
Do you have a limited marketing budget and are unsure how to allocate it? We want to help! Listen to the audio version of our latest blog, ๐๐ฆ๐๐ซ๐ญ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐จ๐ฏ๐๐ฌ ๐๐จ๐ซ ๐ ๐๐ฆ๐๐ฅ๐ฅ ๐๐ฎ๐๐ ๐๐ญ, to learn our five suggestions for your business.
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Written: ๐๐ฆ๐๐ซ๐ญ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐จ๐ฏ๐๐ฌ ๐๐จ๐ซ ๐ ๐๐ฆ๐๐ฅ๐ฅ ๐๐ฎ๐๐ ๐๐ญ
How well do you know your customers? Wouldn't it be great to understand them and their needs better? Use the audio version of our blog, ๐๐๐๐ข๐ง๐ ๐๐จ๐ฎ๐ซ ๐๐๐๐๐ฅ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐ฒ ๐๐ฌ๐ค๐ข๐ง๐ ๐ญ๐ก๐ ๐๐ข๐ ๐ก๐ญ ๐๐ฎ๐๐ฌ๐ญ๐ข๐จ๐ง๐ฌ, to learn more about your customers.
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Written: ๐๐๐๐ข๐ง๐ ๐๐จ๐ฎ๐ซ ๐๐๐๐๐ฅ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐ฒ ๐๐ฌ๐ค๐ข๐ง๐ ๐ญ๐ก๐ ๐๐ข๐ ๐ก๐ญ ๐๐ฎ๐๐ฌ๐ญ๐ข๐จ๐ง๐ฌ
Your business is always adapting and so should your marketing strategy. Check out the audio version of our recent blog, ๐๐จ๐ฉ ๐ ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐๐จ๐ฎ ๐๐๐๐ ๐ ๐จ๐ซ ๐๐๐๐, to help incorporate these digital tactics to your marketing plan in the new year.
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Written: ๐๐จ๐ฉ ๐ ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐๐จ๐ฎ ๐๐๐๐ ๐ ๐จ๐ซ ๐๐๐๐
Social media "Likes" and notifications are satisfying but how successful is your content? Listen to the audio version of our latest blog to understand what, ๐๐ก๐ ๐๐จ๐ฌ๐ญ ๐๐ฆ๐ฉ๐จ๐ซ๐ญ๐๐ง๐ญ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐๐ญ๐ซ๐ข๐๐ฌ ๐ญ๐จ ๐๐๐๐ฌ๐ฎ๐ซ๐ ๐๐จ๐ซ ๐๐ฎ๐๐๐๐ฌ๐ฌ.
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Written: ๐๐ก๐ ๐๐จ๐ฌ๐ญ ๐๐ฆ๐ฉ๐จ๐ซ๐ญ๐๐ง๐ญ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐๐ญ๐ซ๐ข๐๐ฌ ๐ญ๐จ ๐๐๐๐ฌ๐ฎ๐ซ๐ ๐๐จ๐ซ ๐๐ฎ๐๐๐๐ฌ๐ฌ
Another Baer Den episode with another small business entrepreneur! Matt Froehlich is joined by Brigham "Briggs" Weyrauch to discuss his recently launched beard oil company, Briggs Beard Co. The two also discuss Briggs' DJing career, moving to Montana, his passion for entrepreneurship and environmental sustainability. All that and more on the latest #BaerDen podcast episode.
๐ง --> www.briggsbeardco.com
If your eCommerce store has the pesky problem of goods not ๐ฆ๐ช๐๐ฉ๐ making it to Santaโs sleigh this holiday season, take some solace in knowing youโre not alone. However, if you want to improve your eCommerce strategy listen to our blog in audio version, ๐ ๐๐๐ฒ๐ฌ ๐ญ๐จ ๐๐จ๐ฆ๐๐๐ญ ๐๐ก๐จ๐ฉ๐ฉ๐ข๐ง๐ ๐๐๐ซ๐ญ ๐๐๐๐ง๐๐จ๐ง๐ฆ๐๐ง๐ญ.
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Written: ๐ ๐๐๐ฒ๐ฌ ๐ญ๐จ ๐๐จ๐ฆ๐๐๐ญ ๐๐ก๐จ๐ฉ๐ฉ๐ข๐ง๐ ๐๐๐ซ๐ญ ๐๐๐๐ง๐๐จ๐ง๐ฆ๐๐ง๐ญ
Creating a single, social media post is easy. But what does your weekly or monthly social media strategy look like? Listen to the audio version of, ๐ ๐๐ข๐ ๐๐๐๐ฌ๐จ๐ง๐ฌ ๐๐ก๐ฒ ๐๐จ๐ฎ ๐๐๐๐ ๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐๐ฅ๐๐ง๐๐๐ซ, to enhance ย your content strategy.
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Written: ๐ ๐๐ข๐ ๐๐๐๐ฌ๐จ๐ง๐ฌ ๐๐ก๐ฒ ๐๐จ๐ฎ ๐๐๐๐ ๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐ ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ ๐๐๐ฅ๐๐ง๐๐๐ซ
Competition is fierce and consumers have options before choosing to work with or buy from a business. Give them a reason! Listen to the audio version of our latest blog, ๐๐ก๐ฒ ๐๐จ๐ฎ๐ซ ๐๐จ๐ฆ๐ฉ๐๐ง๐ฒ ๐๐๐๐๐ฌ ๐ ๐๐๐ฅ๐ฎ๐ ๐๐ซ๐จ๐ฉ๐จ๐ฌ๐ข๐ญ๐ข๐จ๐ง, to stand out from your competition.
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Written: ๐๐ก๐ฒ ๐๐จ๐ฎ๐ซ ๐๐จ๐ฆ๐ฉ๐๐ง๐ฒ ๐๐๐๐๐ฌ ๐ ๐๐๐ฅ๐ฎ๐ ๐๐ซ๐จ๐ฉ๐จ๐ฌ๐ข๐ญ๐ข๐จ๐ง
The Covid-19 pandemic has provided many setbacks to businesses and individuals. However, setbacks provide opportunity for growth. Listen to the audio version of our latest blog, ย ๐๐จ๐ฐ ๐ญ๐จ ๐๐ซ๐จ๐ฐ ๐๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐ฎ๐ซ๐ข๐ง๐ ๐ญ๐ก๐ ๐๐๐ง๐๐๐ฆ๐ข๐, to find new opportunities to explore for your business.
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Written: ๐๐จ๐ฐ ๐ญ๐จ ๐๐ซ๐จ๐ฐ ๐๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐ฎ๐ซ๐ข๐ง๐ ๐ญ๐ก๐ ๐๐๐ง๐๐๐ฆ๐ข๐
The world is still adapting over the last few months and consumers are finding new habits. Retail and consumer based companies are trying to analyze which new trends will stay. Listen to the audio version of, ๐๐ก๐ ๐๐๐ฑ๐ญ ๐๐จ๐ซ๐ฆ๐๐ฅ: ๐๐ก๐ ๐ ๐ฎ๐ญ๐ฎ๐ซ๐ ๐จ๐ ๐๐๐ญ๐๐ข๐ฅ ๐ข๐ง ๐ ๐๐จ๐ฌ๐ญ-๐๐๐ง๐๐๐ฆ๐ข๐ ๐๐จ๐ซ๐ฅ๐ to understand the retail space further.
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Written: The Next Normal: The Future of Retail in a Post-Pandemic World
Matt Froehlich welcomes another person who works for a small business onto the podcast. Nicole Frank, Marketing Designer, Hilly Haven Golf Course discusses the history of the golf course, her role and current updates at the course. Everything from the outdoor season wrapping up, indoor league starting and tournament 11/29 - 12/5, COVID precautions, amazing food and new attractions coming soon! Make sure you listen to the entire episode and please support Hilly Haven Golf Course --> www.hillyhaven.com
The time and financial investment into a new website is large. After all that work, the only thing worse is not gaining the traffic you expected. Listen to the audio version of ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌย ๐ญ๐จ ๐๐ฆ๐ฉ๐ฅ๐๐ฆ๐๐ง๐ญ ๐๐ง๐๐ ๐๐จ๐ฎ ๐๐๐ฎ๐ง๐๐ก ๐ ๐๐๐๐ฌ๐ข๐ญ๐ as we discuss how to generate customers to your site.
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Written: ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐ญ๐จ ๐๐ฆ๐ฉ๐ฅ๐๐ฆ๐๐ง๐ญ ๐๐ง๐๐ ๐๐จ๐ฎ ๐๐๐ฎ๐ง๐๐ก ๐ ๐๐๐๐ฌ๐ข๐ญ๐
Matt Froehlich hosts another edition of Baer Den and is joined by his fellow #BaerTeam member, Jake Sleger. Jake runs the digital marketing space for BPM. They two discuss Jake's photography business, Sleger Photography, his role at BPM and how he started and his recent blog for Baer Necessities, ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐ญ๐จ ๐๐ฆ๐ฉ๐ฅ๐๐ฆ๐๐ง๐ญ ๐๐ง๐๐ ๐๐จ๐ฎ ๐๐๐ฎ๐ง๐๐ก ๐ ๐๐๐๐ฌ๐ข๐ญ๐. There is a ton of information you won't want to miss out on! Click play and enjoy!
We decided to share a January Baer Necessities blog that is still relevant! Your website should periodically updated to comply with technology and consumer needs. Listen to the audio version of ๐ ๐๐ข๐ฉ๐ฌ ๐๐จ๐ซ ๐๐๐ฏ๐๐ฆ๐ฉ๐ข๐ง๐ ๐๐จ๐ฎ๐ซ ๐๐๐๐ฌ๐ข๐ญ๐ to find out all eight tips on how to improve your website!
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Written: ๐ ๐๐ข๐ฉ๐ฌ ๐๐จ๐ซ ๐๐๐ฏ๐๐ฆ๐ฉ๐ข๐ง๐ ๐๐จ๐ฎ๐ซ ๐๐๐๐ฌ๐ข๐ญ๐
Now is the time to start planning your holiday gift-giving. Don't be the person or business who waits last minute and has to scramble! Listen to our latest blog in our audio version, ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐จ๐ฅ๐ข๐๐๐ฒ ๐๐ข๐๐ญ-๐๐ข๐ฏ๐ข๐ง๐ ๐๐ฎ๐ข๐๐, as a reminder to start planning your holiday gifts this season.
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Written: ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐จ๐ฅ๐ข๐๐๐ฒ ๐๐ข๐๐ญ-๐๐ข๐ฏ๐ข๐ง๐ ๐๐ฎ๐ข๐๐
"What is the point in blogging? Who will actually read it?"
With minimal attention spans and the desire for more video content, is blogging still a relevant marketing tactic? Listen to the audio version of ๐๐ก๐ฒ ๐๐จ๐ฎ๐ซ ๐๐จ๐ฆ๐ฉ๐๐ง๐ฒ ๐๐ก๐จ๐ฎ๐ฅ๐ ๐๐ ๐๐ฅ๐จ๐ ๐ ๐ข๐ง๐ to better understand the reasons to blog.
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Written: ๐๐ก๐ฒ ๐๐จ๐ฎ๐ซ ๐๐จ๐ฆ๐ฉ๐๐ง๐ฒ ๐๐ก๐จ๐ฎ๐ฅ๐ ๐๐ ๐๐ฅ๐จ๐ ๐ ๐ข๐ง๐
Creating a Facebook Business Page or updating your current one is as important as having an updated website. Consumers do their own research ย to find your presence across social media before making buying ย decisions. Listen to the audio version of our Baer Necessities blog, ๐๐ข๐ฉ๐ฌ ๐๐ง๐ ๐๐ซ๐ข๐๐ค๐ฌ ๐๐จ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ๐๐ฌ ๐จ๐ง ๐ ๐๐๐๐๐จ๐จ๐ค, to understand the customizable features Facebook has for businesses and why you need to have a polished page for your ย business.
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Written: ๐๐ข๐ฉ๐ฌ ๐๐ง๐ ๐๐ซ๐ข๐๐ค๐ฌ ๐๐จ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ๐๐ฌ ๐จ๐ง ย ๐ ๐๐๐๐๐จ๐จ๐ค
Matt Froehlich hosts Episode #8 of the Baer Den podcast and is joined by Logan O'Leary of O'Leary Video LLC. Logan is recent UWGB graduate who decided to gamble on his own skills of videography and leap into owning his own small business. Logan's passion for video productions stems back to his early teens and was cultivated during his college years. Logan has started his own video business providing a video resource for small businesses in northeastern Wisconsin. Click play to hear Logan's unique story of a young entrepreneur.
--> www.loganolearyvideo.com
Social media platforms are not immune to the continuous evolution of technology. If you are one of the 2.7 billion users of Facebook, you have been experiencing a new layout over the past few weeks. Maybe you have adapted and embraced the change already. Perhaps you are ย continuously reverting back to your comfort zone of the old layout every 48 hours. Wherever you find yourself on implementing the latest update ย to the design of Facebook, there are more changes on the horizon for the ย social media platform. Listen to the audio version of, ๐๐ฉ๐๐จ๐ฆ๐ข๐ง๐ ๐ ๐๐๐๐๐จ๐จ๐ค ๐๐ก๐๐ง๐ ๐๐ฌ ๐๐จ๐ฎ ๐๐๐๐ ๐ญ๐จ ๐๐ง๐จ๐ฐ ๐๐๐จ๐ฎ๐ญ to update yourself on the changes coming to Facebook.
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Written: Upcoming Facebook Changes You Need to Know About
Creating a brochure from ย scratch can be a daunting task. "How should I organize it? What to ย should I include? What size and style should my fonts be?" ย Our #BaerTeam has eliminated any second guessing when creating your own. Listen to the audio version of ๐๐ข๐ฑ ๐๐ฌ๐ฌ๐๐ง๐ญ๐ข๐๐ฅ ๐๐ญ๐๐ฉ๐ฌ ๐๐จ๐ซ ๐๐ฑ๐๐๐ฎ๐ญ๐ข๐ง๐ ๐๐ง ย ๐๐๐๐๐๐ญ๐ข๐ฏ๐ ๐๐ซ๐จ๐๐ก๐ฎ๐ซ๐ to ease the struggle of creating ย your next brochure.
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Written: ๐๐ข๐ฑ ๐๐ฌ๐ฌ๐๐ง๐ญ๐ข๐๐ฅ ๐๐ญ๐๐ฉ๐ฌ ๐๐จ๐ซ ๐๐ฑ๐๐๐ฎ๐ญ๐ข๐ง๐ ๐๐ง ย ๐๐๐๐๐๐ญ๐ข๐ฏ๐ ๐๐ซ๐จ๐๐ก๐ฎ๐ซ๐
Matt Froehlich welcomes Josh Russell to the #BaerDen podcast. Josh has an absolutelyย incredible story of perseverance. Fromย being homeless when he was in his teens, writing music and touring across the countryย to opening Josh Russell Studios 5 years ago. Josh is very open about his struggles in his youth and the hurdles he has overcame while being a small business owner. Amazing story!
If one could picture small business in ย the US as a building with fragile foundations, the pandemic has been an earthquake off the Richter Scale. Business closures ate up months of ย potential revenue, and enhanced safety barriers and procedures have ย burned through many businessesโ cash reserves. Listen to the audio version of ๐๐ก๐๐ง ๐๐ข๐ฅ๐ฅ ๐๐๐๐๐-๐๐ ๐๐ง๐?
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Written: ๐๐ก๐๐ง ๐๐ข๐ฅ๐ฅ ๐๐๐๐๐-๐๐ ๐๐ง๐?
Business owners often look solely at sales numbers as their barometer of ย success: If sales are up, business must therefore be doing well. ย However, profits could be shrinking if a businessโ marketing budget is ย ballooning in the endless pursuit of new customers. Lowering customer ย attrition and creating lifelong brand advocates can be accomplished by ย focusing on the customer experience. Listen to the audio version of ๐ ๐๐จ๐ฆ๐ฆ๐จ๐ง ๐๐ข๐ฌ๐๐จ๐ง๐๐๐ฉ๐ญ๐ข๐จ๐ง๐ฌ ๐๐๐จ๐ฎ๐ญ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐๐ซ๐ฏ๐ข๐๐.
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Written: ๐ ๐๐จ๐ฆ๐ฆ๐จ๐ง ๐๐ข๐ฌ๐๐จ๐ง๐๐๐ฉ๐ญ๐ข๐จ๐ง๐ฌ ๐๐๐จ๐ฎ๐ญ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐๐ซ๐ฏ๐ข๐๐
Matt Froehlich hosts another episode of #BaerDen and is accompanied by Ryan Hopson. Ryan is the Director of Sales for the Green Bay Blizzard, the indoor football team in Green Bay. They discuss the canceling of the 2020 season, how the IFL is pivoting and adapting fan experience for the 2021 season, Ryanโs memorable moments with his career at the Blizzard and much more! #GoBlizzโ๏ธ
We are bombarded every day with constant demands of our attention: conversations, to-do lists, the latest media, and the pressure to increase work productivity while sustaining some semblance of a personal life. Finding a balance of staying up to date with notifications, responsibilities, and absorbing content can seem like a never-ending struggle. Listen to the audio version of ๐๐๐๐ค๐ข๐ง๐ ๐๐จ๐ฎ๐ซ ๐๐๐ซ๐๐๐ง ๐๐ข๐ฆ๐ ๐๐จ๐ง๐ฌ๐ฎ๐ฆ๐ฉ๐ญ๐ข๐จ๐ง. Why do you think we started turning out blogs into podcast episodes in the first place?
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Written: ๐๐๐๐ค๐ข๐ง๐ ๐๐จ๐ฎ๐ซ ๐๐๐ซ๐๐๐ง ๐๐ข๐ฆ๐ ๐๐จ๐ง๐ฌ๐ฎ๐ฆ๐ฉ๐ญ๐ข๐จ๐ง
Matt Froehlich is joined by Brian Matzke, Director of Operations at Stellar Enterprise. Stellar Enterprise consists of Precision Iceblast Corporation and Anytime Fitness, Little Caesars and Sports Clips franchises across Northeast Wisconsin.ย Additionally,ย Brian is Co-owner of Kastle Karts near Bay Beach. Matt and Brian talkย about the impact of COVID on the businesses,ย Brianโs diverse skill set, juggling multiple businesses and how his family will adjust withย kids going back to school.
Many people have dreams of starting a business from the ground up but donโt know where to start. They might be drawn to market on social media ย because costs can be minimal, and campaigns have the ability to gain more traction than traditional marketing practices. Listen to another episode of Baer Den with the audio version of our Baer Necessities blog, ๐๐ข๐ฉ๐ฌ ๐๐จ๐ซ ๐๐ฎ๐ข๐ฅ๐๐ข๐ง๐ ๐ ๐๐ฎ๐ฅ๐ญ๐ข-๐๐ข๐ฅ๐ฅ๐ข๐จ๐ง ๐๐จ๐ฅ๐ฅ๐๐ซ ๐๐ฆ๐ฉ๐ข๐ซ๐ ๐๐ก๐ซ๐จ๐ฎ๐ ๐ก ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐.
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Written: ๐๐ข๐ฉ๐ฌ ๐๐จ๐ซ ๐๐ฎ๐ข๐ฅ๐๐ข๐ง๐ ๐ ๐๐ฎ๐ฅ๐ญ๐ข-๐๐ข๐ฅ๐ฅ๐ข๐จ๐ง ๐๐จ๐ฅ๐ฅ๐๐ซ ๐๐ฆ๐ฉ๐ข๐ซ๐ ๐๐ก๐ซ๐จ๐ฎ๐ ๐ก ๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐
Matt Froehlich sits down with Charles Smith, Co-owner, of Uppercuts Barbershop. They discuss the journey of how Charles ended up in Green Bay, while growing up in Chicago and California. Charles gives his perspective on Green Bay's cultural shift, the relationship and foundation with his business partner Melissa and how their skills compliment one another. Chuck gives wisdom to young entrepreneurs/barbers and he even gives us a prediction for his Chicago Bears season.
A large amount of people are breaking away from the expensive cable TV services and find their own forms of entertainment. Wherever consumers are moving, businesses need to stay in front of them. Listen to the audio version of of the Baer Necessities blog, ๐๐จ๐ฐ ๐ญ๐จ ๐๐ข๐ฏ๐จ๐ญ ๐๐จ๐ฎ๐ซ ๐๐๐ฏ๐๐ซ๐ญ๐ข๐ฌ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒ ๐ข๐ง ๐ญ๐ก๐ ๐๐จ๐ซ๐-๐๐ฎ๐ญ๐ญ๐ข๐ง๐ ๐๐ซ๐. If you need help starting streaming advertising, can be difficult, contact Baer Performance Marketing today!
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Written: ๐๐จ๐ฐ ๐ญ๐จ ๐๐ข๐ฏ๐จ๐ญ ๐๐จ๐ฎ๐ซ ๐๐๐ฏ๐๐ซ๐ญ๐ข๐ฌ๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒ ๐ข๐ง ๐ญ๐ก๐ ๐๐จ๐ซ๐-๐๐ฎ๐ญ๐ญ๐ข๐ง๐ ๐๐ซ๐
Realizing customer experience is a vital brand element is hardly revolutionary, but itโs important for any company to constantly refine their approach. As consumer tastes and trends shift, so do the ย technologies developed to meet them. By continuously working to create a meaningful yet efficient customer experience, companies can gain a ย vital edge in a crowded marketplace. Listen to the audio version of of the Baer Necessities blog, ๐ ๐จ๐ฎ๐ซ ๐๐ซ๐๐ง๐๐ฌ ๐๐ซ๐๐ง๐ฌ๐๐จ๐ซ๐ฆ๐ข๐ง๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐ฑ๐ฉ๐๐ซ๐ข๐๐ง๐๐. If you need help implementing or shifting the way your company offers a unique customer experience, contact Baer Performance Marketing today.
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Written: ๐ ๐จ๐ฎ๐ซ ๐๐ซ๐๐ง๐๐ฌ ๐๐ซ๐๐ง๐ฌ๐๐จ๐ซ๐ฆ๐ข๐ง๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐ฑ๐ฉ๐๐ซ๐ข๐๐ง๐๐
Everyone has a story to tell and it's what makes us unique. Businesses have stories that need to be told too. A powerful message from a business brings life to a brand and is extremely important in building a culture. ย Listen to the audio version of the Baer Necessities blog, ๐๐ก๐ ๐๐จ๐ฐ๐๐ซ ๐จ๐ ๐๐ญ๐จ๐ซ๐ฒ๐ญ๐๐ฅ๐ฅ๐ข๐ง๐ ๐ข๐ง ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ . If you have a concerns about your companies story, reach out to us at BaerPM.com
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Written: ๐๐ก๐ ๐๐จ๐ฐ๐๐ซ ๐จ๐ ๐๐ญ๐จ๐ซ๐ฒ๐ญ๐๐ฅ๐ฅ๐ข๐ง๐ ๐ข๐ง ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐
Matt Froehlich hosts another Baer Den episode and is joined by a small business owner, Jason Johnson. Jason is a Co-owner of a CrossFit gym in Minneapolis. Matt and Jason discuss the issues of owning a gym during the pandemic, the community impact of the George Floyd murder, how they decided to positively impact their community and the public backlash from the CrossFit community from Greg Glassman's insensitive comments a few weeks ago.
Does your website not appear within the first page of a Google search? We can help. Local search results is the best way to ensure exposure to potential new customers. Listen to the audio version of the Baer Necessities blog, ๐๐จ๐๐๐ฅ ๐๐๐: ๐๐จ๐ฐ ๐ญ๐จ ๐๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ ๐๐จ๐ฎ๐ซ ๐๐จ๐๐๐ฅ ๐๐๐๐ซ๐๐ก ๐๐๐ง๐ค๐ข๐ง๐ to find out how to increase traffic to your business. If you have further question about local SEO, contact us at --> BaerPM.com
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Written: ๐๐จ๐๐๐ฅ ๐๐๐: ๐๐จ๐ฐ ๐ญ๐จ ๐๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ ๐๐จ๐ฎ๐ซ ๐๐จ๐๐๐ฅ ๐๐๐๐ซ๐๐ก ๐๐๐ง๐ค๐ข๐ง๐ ย
Matt Froehlich hosts another episode of Baer Den with Aaron Baer. Now, instead of talking about the current state of marketing, they discuss Aaron's journey from college to Hawaii, working in Green Bay as a young professional in the radio industry. Aaron, president of Baer Performance Marketing examines his journey of branching out on his own and developing BPM over the past 12 years. Tons of great stories and conversation inside this episode of Baer Den podcast.ย
Our entire #BaerTeam can't stop giving away ๐ ๐๐๐ content to our followers and clients. Well... how about a ๐ ๐๐๐ tutorial on how to create a podcast for a small investment? Listen to the audio version of the Baer Necessities blog on ๐ ๐ซ๐๐ ๐๐ฎ๐ญ๐จ๐ซ๐ข๐๐ฅ: ๐๐ก๐๐ญ ๐ญ๐จ ๐๐ง๐จ๐ฐ ๐๐๐๐จ๐ซ๐ ๐๐จ๐ฎ ๐๐ซ๐๐๐ญ๐ ๐ ๐๐จ๐๐๐๐ฌ๐ญ. If you have questions on how to create your own podcast, please feel free to reach out to use --> BaerPM.com
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Written: Free Tutorial: What to Know Before You Create a Podcast
When was the last time you visited linkedin.com or tapped the app on your phone? The power of LinkedIn's algorithm paired with the endless opportunities to connect with potential employers and business leads, positions the platform as one of the most important social media platforms for businesses to grow. Listen to the audio version of the Baer Necessities blog on ๐๐ข๐ฉ๐ฌ ๐๐ง๐ ๐๐ซ๐ข๐๐ค๐ฌ ๐จ๐ง ๐๐จ๐ฐ ๐ญ๐จ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐๐ฅ๐ฅ๐ฒ ๐๐ฌ๐ ๐๐ข๐ง๐ค๐๐๐๐ง.
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Written: Tips and Tricks on How to Strategically Use LinkedIn
Baer Performance Marketing launches their podcast, Baer Den, hosted by Matt Froehlich. We want to provide insight for marketing initiatives for small businesses and to connect with YOU and answer your questions. Aaron Baer, president of BPM, joins Matt Froehlich to discuss the current climate of marketing as we push through a global pandemic.