The Digital Samurai: Recent Episodes
Justin Omega
Tips, Tricks and Coaching advice for Small and Medium sized businesses leveraging the power of social media and innovation in technology. Learn one thing everyday that will help improve your business. Build relationships with your customers and make your dream happen.
I sit down with Juan Baños, CEO of BRCO. Find out why his official title is People Champion and how he took his father's company from near bankruptcy to a multi-million dollar company with over 150 employees.
The secret to the thing that effects everything about a business that can't be talked about. Yes, if you want to get real, we need to get real with the health of your soul. Its love that will drive you to make the biggest sacrifices and take the greatest risks. For the sake of time I want to focus on the one relationships that affect a majority of the people I know…their marriage. I know first hand that the ability to grow your business can be greatly affected by your marriage. It affects every part of your life and to not acknowledge that would be foolish. The decisions that you make for your business oftentimes aren’t business related at all, they are family related. They influence the decisions you make regarding where your new office will be located, the types of clients you will entertain, how late you’ll work, the types of investments you will make, how much time you choose to be at the office, etc. Lao Tzu, father of taoism and the Art of War says:
"Love is of all passions the strongest, for it attacks simultaneously the head, the heart and the senses."
This is the third episode out of four in the Four levers to achieving business growth series. Today I will be talking about the the third lever of business growth which is a healthy spiritual self. This doesn’t mean religion although religion can be what gives spiritual health but its about what gives us that sense of purpose. Its what drives us to do what we do and gives meaning behind every long lasting business. If we look at every great movement and every great leader that has made a dent in the universe, we know they lived for something greater than themselves and the people who followed them didn’t follow them, they followed their belief in what was greater than themselves.
The second lever to achieving growth in your business is a healthy body. The key word, “healthy”, not skinny. I’m going to tell you that being attractive is not a “skinny” thing. The most attractive people are the people who look and feel the healthiest. I’m not going to talk about what to do because we all know eating right and being active is the answer. There are thousands of apps around fitness and meal planning. My goal is to get you to a place where you feel motivated to take action. Have a listen if you are a small or medium sized business owner/leader. Entrepreneurs, startups, and anyone needing a boost of life coaching to get them to the next level.
Here is a keynote at UCLA Digital Marketing Extension course. I was a guest speaker talking about the power of social media and the core of what makes social media marketing successful. The key to leveraging social media the right way has everything to do with understanding people and valuing relationships.
There are 4 levers to achieving more success in your business. These levers have nothing to do with business and everything to do with your personal well being. The four levers are based on the health of your mind, your body, your soul, and your family. This is part 1 of 4 and we talk about mental wellness. This podcast is great for anyone who owns their own business, is part of a larger organization, small businesses, medium size business and just about anyone who seeks to optimize performance.
Right now the number of business transactions are down but the number of potential customers is significantly higher. The number of jobs you are on is down, but the number of people that will need your services when the country opens back up will be accelerated.
Your customers love you, they miss your services, they miss connecting with you. Imagine if you’re a hair salon, you know how many women are talking about their roots as I speak? Do you know how many people need to get back on the treadmill with their trainers? Business hasn’t stopped. Maybe the sales transactions have, but business is very much alive if you are in the business of building relationships. Call your customers, reach out to them and see how they are doing and that you are thinking about them. Your business is not a business if it isn’t about people and the ones you care about.
Today I want to offer you 4 things you can do to make the most out of the shutdowns due to the coronavirus. I believe that you can measure the success of a business by measuring the level of their relationship with their customers.
Right now the number of business transactions is down but the number of potential customers is significantly higher. The number of jobs you are on is down, but the number of people that will need your services when the country opens back up will be accelerated.