Go Be More Podcast: Recent Episodes
Bryan Green, Jon Rankin
At Go Be More our philosophy is to be yourself, take small steps, and chase big dreams. Each week we interview inspiring guests and discuss strategies and mindsets to break out of your constraints, build positive momentum and pursue the life you were meant to be living.
“I call it an explorative mindset for racing… ‘Let's see what I can do,’ rather than, ‘This is what I need to do.’” - Katie Zaferes
Today's guest is Katie Zaferes, a two-time Olympic Games qualifier and 2019 ITU World Triathlon Series Champion.
For Katie, the road to Tokyo has been anything but smooth. We not only explore her mindset as a world class triathlete, we also talk about what’s been going on in her life since the onset of the pandemic, including the unexpected passing of her father earlier this year.
According to Katie, it was the combination of the “try it and see what happens” attitude instilled in her from both of her parents, as well as her father’s sneaky plan to get her into triathlons, that contributed to her becoming one of the world’s best. As we talked about her current preparations for Tokyo, we got insight into how she’s taken and applied the lessons she’s learned since her disappointing finish at the 2016 Rio Olympics.
We’re really excited to share our conversation with Katie with the summer Olympics just a few weeks away.
Show Notes
(2:34) Three different time zones and training in Spain…
(4:00) A truly international training team…
(6:09) Grocery stores, logistics, and technology…
(9:06) How has it been in Europe with Covid regulations?
(12:22) “It's also been really cool because in 2019, almost everyone on our team had been on the podium for the world triathlon series. And in 2018 Joel had four out of six of the overall podium spots with our squad. All three men were on the podium for the overall, and then I was on it for the women. So it's a really cool squad to be a part of.”
(14:24) When competitors push you to be great...
(16:36) A community of support during a challenging time…
(19:02) “So I was like, okay, I'll do this with you, only to find out years later that he might've had a little sneaky insight that maybe I would be good at triathlon. Cause at that time I was running track and swimming and he was thinking, oh, well this could go somewhere.” A dad’s influence and a start in the sport…
(23:44) “I call it an explorative mindset for racing… ‘Let's see what I can do,’ rather than, ‘This is what I need to do.’”
(26:54) The many lessons from Rio and the benefits of a sports psychologist..
(30:07) How tools in the toolbox made a difference on the bike…
(33:19) Taking ownership and communicating effectively…
(34:21) Crashes, training, and Tokyo…
(37:55) Navigating a rocky road…
References
2019 Tokyo Qualifier Crash - Olympics.com
Katie's Coach Joel Filliol - website
Let Your Mind Run by Deena Kastor - Amazon
Guest
Katie Zaferes - website | Instagram | Facebook
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“I genuinely believe that we should be learning our entire life. And there's a part of me that feels excited for when I'm 78 years old, and all the things I will have learned.”
Difficult conversations can very often lead into areas of personal growth.
Lifelong runner Tina Muir doesn’t shy away from these discussions as she builds her two successful running podcasts, Running for Real and Running Realized, and continues to challenge fixed mindsets.
Timestamped Show Notes:
(2:50) Growing up in a classically English town…
(6:03) The difference between club sports and school sports…
(8:13) “When I was coming up to my final year of college, people kept saying, ‘Are you going to go pro?’ And I was like, ‘What does that even mean?’”
(11:12) A lifestyle component to pursuing sports…
(14:24) “I can absolutely see why she said that I wasn't committed. I was just plodding along, not really trying. But I did manage to pull it together for the final few races. And once I got through that part, it was not a question—running was a part of me.”
(16:52) When commitment goes too far…
(19:00) And then there’s those who don’t commit…
(20:40) Do you have a fixed mindset or growth mindset?
(23:08) The mission of Go Be More…
(25:21) “To ignore your dreams, in my opinion, is really to ignore the opportunity to fully understand who you are before it's all said and done.”—Jon
(26:50) Does the influence of others impact your mindset?
(30:04) A surprising decision…
(33:50) “Once I decided I'm done then I felt a huge relief... but I just couldn't get myself to say it. And even when I stopped, I think that was such a dramatic, emotional moment that I didn't know it was for sure. But once I said it in a calm, rational manner, after thinking about it for a few days, then it felt like a huge relief.”
(34:29) A couple of new distractions…
(37:04) How much did you evolve as a podcaster?
(39:40) Conversations that grew into a different platform…
(41:21) Running For Real and Running Realized explained…
(44:36) What does Go Be More mean to you...“Taking yourself beyond your comfort zone and stepping out to a place that feels like it's helping you to grow and evolve. And I genuinely believe that we should be learning our entire life. And there's a part of me that feels excited for when I'm 78 years old, all the things I will have learned. I'd say it's just what we've been talking about today. Like stretching yourself and taking that deep breath and then doing it anyway, whatever scares you, take a deep breath and go for it.”
If you liked this episode, check out our interviews with Kara Goucher and Audra Bryant.
Recorded April 30, 2021.
References:
Running for Real - website
Running Realized - website
Guest:
Tina Muir - website | Instagram | Twitter
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
Image Credit: Sandy Gutierrez
“My successes tend to come after moments that felt like my biggest failures.” - Shannon Rowbury
It’s easy to view great athletes through just the lens of their training and results. But in this episode, you’ll be reminded there’s so much more to a balanced life.
Shannon authentically shares her thoughts on dance, recovery, competing, advocating, and parenting. Her intentional approach to every life endeavor is refreshing and inspiring.
Show Notes
(3:10) Life now, growing up with Grandma and Irish dance…
(8:15) How did the performance aspect of dance translate into successes in running?
(11:10) “The more that you can be present, and react to what's coming around you and utilize those strengths and skills that you've sharpened through training, that's when you have the highest likelihood of success.”
(14:22) The family bonding experience of dance and sports…
(17:16) A transition to running and the impact of a coach…
(20:25) “The role of a coach is to lay the fundamentals... if you want to be good, if you want to be great, it's not going to happen at the end of high school. And probably not even at the end of college, it's going to happen through year after year of hard work... And it's teaching those lessons of how to show up and be a good teammate and ultimately reach that mountaintop over years of consistent effort.”
(23:22) An injury and a career turning point…
(24:51) “After feeling my feelings, which I did for a little bit, I really focused on understanding the root of the problem and making a thoughtful and patient plan to be back to my best fitness in a year from where I was rather than, "I have to be ready by the fall," or, "I have to be ready by indoors…" Let's just go through this recovery process in the way that it needs to be done.”
(29:04) Getting “permission” to be patient…
(31:31) The secret to getting the best out of yourself when the stakes are the highest…
(35:28) “I describe it like the pendulum. You can't swing this way if you don't swing that way. And, so really trying to find that balance in life so that you can be ready and willing and in the right space, mentally, physically, and heart, when it matters most.”
(36:00) Imagining More…
(40:25) On deciding to be a Mom… “I wanted to make sure she knew that she was my first priority, and I'm trying to make sure that she doesn't ever resent running because it took me away from her. I try to include her in what I'm doing as much as possible. And it brings me such joy that she gets to interact with world champions and Olympians and incredible, incredible people.”
(44:15) “If you create a structure for success, our women will come back and do amazing things, but we really need to make it a more supportive, inclusive system.”
(45:42) What does Go Be More mean? “I'm really proud to have been someone that didn't let the norms around me set my expectations for myself and that instead it was really, how can I go be more? How can I be the best version of myself? And as much as possible, trying to define what that is, rather than what has been. And so to me Go Be More is being a trailblazer.”
If you liked this episode, check out our interviews with Olympians Kara Goucher and Amy Acuff.
Recorded April 30, 2021.
References:
Imagining More Foundation - website
Parity - website
3-Time Olympian Shannon Rowbury Turning 2020 Into Miracle Season - TeamUSA.org
Guest:
Shannon Rowbury - website | Instagram | Twitter
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“I like to try new things and just keep bettering myself in whatever it is that I'm trying to challenge myself at the given time.”
Being a top-level athlete in an event that involves chugging beer AND running laps might sound too good to be true for most people.
But for Chris, it’s a serious, albeit fun, reality.
Listen in as he, Jon, and Bryan chat about “pouring” (pun intended) yourself into physical challenges, entrepreneurial opportunities, and building brands.
Show Notes
(2:31) Early years in sports and deciding to focus on running…
(6:06) Breakout season and college experience… “For the amount of time I was putting into running, I think I was never limited. And looking back, I’m pretty happy with the success that I had in improving every single year throughout college.”
(9:54) The lifelong impact of individual experiences…
(11:04) “A big takeaway from that is, I'd prioritize running very high in my life, but it's never the sole priority… career and entrepreneurial ventures excite me just as much as running…”
(12:41) Taking responsibility for your own results…
(14:48) “I'm very much a person that will try something, and either it works, and great I’ll iterate on it. Or if it doesn't work, then I learned from it.”
(16:23) A first experience with the beer mile…
(19:40) An event that pulls in the non-running community…
(21:55) When it became serious…
(24:11) “There is a technique to chugging, and yes, a bottle is better than a can, and here's the angle to hold it at. And all these like little pieces that I would've never even thought about, a year or two before that time… I’m going to keep learning.”
(26:59) Approach to training and running in other events…
(30:35) A summer in Colorado and trying new things…
(32:37) “I don't want to limit myself and say that I only have this one siloed goal when my interests are going to change. Realizing what my different talents are, I'm probably gonna realize new things and learn more about myself over the years.”
(34:54) The three paths to being super successful…
(36:44) The beer mile podcast endeavor…
(38:24) Creating a lifestyle of pursuing different interests…
(41:27) What does Go Be More mean to you? “No matter what you're pursuing in life, whether it's athletic or spending more time with your family or pursuing a career, to me, it just means you're always trying to level up and be better at whatever it is you're doing.”
If you liked this episode, check out our interviews with Beer Mile World Classic creator Nick MacFalls and sub-4 miler/entrepreneur Bryan Lindsay.
Recorded April 26, 2021.
References:
Chris's record race videos - ChrisRobertson.xyz
BeerMile.com - website
Beer Mile World Classic - website
Beer Mile Podcast - Audio | Video
Beer Mile Media - YouTube
Developing your Skills Network and the Importance of Multiplier Skills - Go Be More blog
Guest:
Chris Robertson - website | Instagram
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“I didn't really have a vision. It was just like these little wins that kept me going and really inspired me to create more.” - Kelli Hashimoto
With the intent to make her friends smile, Kelli found a way to connect her artistic abilities with her love of the running community.
And as a result, Runnergrams was born.
Listen in as she and Bryan chat about the challenges in the creative process, scaling up entrepreneurial ideas, and pursuing happiness.
Timestamped Show Notes
(3:27) A crazy year, a backyard wedding, and being positive…
(6:08) Growing up and finding a love for running through a family competition…
(11:04) “And at that time, 13 miles seemed unachievable to me, but I was like, okay, if you say so, I'll sign up for this half marathon. And then right after I finished, I was like, that was hard, but I guess I'll sign up for my first full marathon.” An intro into the running community…
(12:05) Connecting running with art…
(13:28) The genesis of Runnergrams…
(15:28) Going from a side project for friends to a more public project… “I was getting more creative, I would say, I was thinking of puns. I love puns. And so apparently, everyone else does, too.”
(17:07) From encouraging friends to building a business… “As artists you're always kind of growing and that's why you hate some of the stuff that you've done before.”
(18:35) Starting with low expectations…
(20:06) A great framework to Go Be More…
(22:45) “I truly don't think of myself as a traditional artist. When I think about what I'm doing with Runnergrams, I know that I am creating, and I think a big challenge for me is believing in myself.” Confidence is a strange quality…
(25:36) The concept of self-efficacy…
(28:06) The impact of the running community…
(30:04) “At first, it was fun. And I was like, okay, maybe I'll just keep drawing for the same friends over and over, but it quickly kind of spread.”
(33:15) Challenges faced as Runnergrams is growing…
(37:29) Next Step and North Star goals…
(39:22) What does Go Be More mean? “I actually love it because it kind of resonates with a lot of how I think normally. I can get lazy and sit on the couch and watch Netflix all day. But I think for me, ‘Go Be More’ is that reminder—don't do that.
You can be so much more; you can use your time so much wiser, like to read a book. For me, it's creating, but it’s that reminder of not getting trapped in that.”
If you liked this episode, check out our interviews with Vessel Athletics' Jasmine Sanchez and Jalen Brown or athlete/advocate Dani Reyes-Acosta.
Recorded April 19, 2021.
References:
Runnergrams - Instagram
Coach Jess (@paceofme) - Instagram
Guest:
Kelli Hashimoto - website | Instagram | Twitter
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“Find the stuff that you enjoy doing. If it's spending time with your family going to the beach, going to museums or parks or whatever, schedule all that stuff in first and then figure out how to schedule all the work stuff around that.”
As entrepreneurs, we can forget that powerful brands are usually a result of many iterations along the way.
And successful business journeys take TIME.
Matt, Bryan, and Jon dig into this reality as they look at the progression from a family’s shutter company and a failed blog to a top tactical marketing podcast that teaches companies how to build a tribe with their podcast.
(2:31) Early stomping grounds…
(5:23) An easy jump into entrepreneurship…
(8:07) “And so between Rich Dad Poor Dad and The Four Hour Work Week, those two books really opened our eyes to what was possible in very low overhead businesses that led us down the blogging path.”
(11:08) Dipping your toes in the water…
(13:20) “But in that process, I also learned about blogging. I learned how to create a WordPress website. I learned how to put ads on it. I learned how to start driving some traffic and SEO and all the fundamentals. Even though that site failed, it was a great learning experience where I got all sorts of intel on how to do it a little bit better the next time.”
(15:01) The concept of talent stacks…
(18:16) Skill sets that compliment…
(21:16) A two-headed dragon, and when things really clicked…
(24:08) Going down the assessment rabbit hole…
(27:18) “It's one thing to know what needs to be done. And it's another thing to build an actual system that works with the actual resources you have in the amount of time you actually have.”—Bryan
(29:55) “Everything has to either be a kill, automate or delegate.”
(32:29) The main components of the business and what they’re most passionate about…
(35:04) Balancing the day-to-day…
(37:08) “Find the stuff that you enjoy doing. If it's spending time with your family going to the beach, going to museums or parks or whatever, schedule all that stuff in first and then figure out how to schedule all the work stuff around that.”
(39:39) An approach to goal setting…
(41:41) “I think we've had this fuzzy vision of where we want to be, but the mechanism to get there, we're very flexible on.”
(44:58) Plan continuation bias…
(49:02) How PodHacker came to be…
(52:43) The many purposes of a podcast…
(54:55) What do the words Go Be More mean to you? “I'd say in the context of this conversation, Go Be More means you're more than just your business. Go live your life and let the business be the mechanism for it. That's how I would define it.”
If you liked this episode, check out our interviews with Matt's Hustle & Flowchart co-host Joe Fier or our conversation on Multiplier Skills.
Recorded April 19, 2021.
References:
PodHacker course - website
Hustle & Flowchart Podcast - website
Evergreen Profits Membership - website
Rich Dad, Poor Dad - Amazon
The Four Hour Work Week - Amazon
Fueling the Pursuit - website
Guest:
Matt Wolfe - Twitter | Instagram
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“Replenishing, stretching, icing, therapy, sleeping, and the mind frame are important. So for me, you know, even when you’re sleeping you’re training. I really believe it was a 24/7 job.” - Meb Keflezighi
Today's guest is Meb Keflezighi, arguably the greatest marathoner in US history.
Meb has been someone I've looked up to for more nearly 30 years! In many ways, I've been chasing Meb ever since I became a runner. My co-host, Bryan, and I got to catch up with Meb and dive into what makes him, well, Meb!
Consistency, preparation and intention are words that can easily define Meb and how he approached his craft as a runner everyday. But it was how he framed these elements that led to sustained excellence for twenty years. This is what we explore in our episode with Meb today.
Show Notes
(7:11) Where are you right now?
(8:58) What are the qualities that stand out in Meb, according to Bryan, Jon, and Meb
(12:16) Approaching races with a boldness… “I'm not super comfortable for the last lap, so I got to make it count beforehand.”
(14:25) Being a “chasee” and later becoming the “chased”... early college experiences that shaped Meb’s mindset…
(16:46) Developing patience, “...it is one goal at a time, one event at a time.”
(18:51) Thoughts on risk versus reward…
(20:47) What went into building a sustainable career?
(23:53) Jon’s recounting of watching the Athens Olympic Marathon and Meb’s thoughts during the event…
(27:30) “No athlete in history has probably done more drills than Meb.” —Coach Bob Larsen
(29:35) “I'm going to plug your book here, Make the Leap. You have to be able to think better, train better, and all that comes to be run faster.”
(31:41) Sharing about a devastating injury in 2008 and a new perspective…
(38:52) Lessons learned while coming back from an injury…
(41:30) “You know, it’s mind-boggling what the body can do when it’s in the right mind frame.” Meb and Jon reflect on past injuries and healing.
(45:00) “...failure is just another building block towards a larger success in the future.”—Bryan - Meb shares habits that contribute to success.
(48:23) Meb’s relationship with UCAN… “The best thing you could do is get the right nutrition to help you accomplish whatever your goal is. And I think UCAN has done that for me.”
(52:09) Meb Foundation, being an intentional Dad, writing, and continuing to enjoy running…
If you enjoyed this episode, check out our interview with Meb's brother Merhawi Keflezighi or his long-time rival, 5-time Olympian Abdi Abdirahman.
References
Fueling the Pursuit, presented by UCAN - UCAN.co/podcast
Go Be More Podcast with Meb's coach Bob Larsen - Part 1 | Part 2
Run to Overcome - Amazon
Meb for Mortals - Amazon
26 Marathons - Amazon
Make the Leap - maketheleapbook.com
Guest
Meb Keflezighi - Website | Instagram | Twitter
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“We’ve been talking a lot about goals and especially North Star goals, big goals. The reality is if you’re trying to achieve a really big goal, you’re going to have to achieve some level of mastery, some level of expertise in order to achieve it.”—Bryan Green
Are you trying to master something?
Jon and Bryan take a deep dive into the five levels of mastery, the importance of mental representations, and the power of purposeful practice. Whether you’re a runner trying to scale up performances, or you are struggling to become more adept at a new skill, you’ll want to download and listen to this episode.
Careful explanations, practical steps, and personal stories bring this wisdom to life.
(3:00) New and trending on the apparel side of Go Be More…
(6:18) “That's what I think a Go Be More shirt should be doing for you. It should be representing that thing you're aspiring towards. And then whenever you see it, whether you're wearing it or not, you get that reminder that ‘I'm committed to this.’”
(7:56) “It's really centered on a very specific question—which is how you get the most out of yourself and training. I think it’s something that you and I are both interested in and these are some of the best people in the world to speak to about it.” Jon and Bryan are hosting a second podcast called Fueling the Pursuit.
(10:12) Listen here for a discount code for UCAN products!
(11:14) How to become an expert…
(11:52) Warren Buffett, Mike Tyson, and Jerry Seinfeld…
(14:05) The 5 levels of mastery explained…
(17:03) “I wanted to be the greatest of all-time at something, and that was running one mile around the track. I wanted to do it faster than anybody ever did it and I wanted to win a gold medal doing it.”
(20:22) The difference between fluency and creativity…
(22:52) Mental representations and Anders Ericsson…
(24:41) Jon’s personal experience with an intuitive understanding…
(29:02) The three types of practice...
(32:32) The different nuances of practice and looking at the Go Be More venture through the mastery framework…
(35:20) The four main components of purposeful practice...“Whenever you're training, practicing, learning, studying or whatever you're doing, you have to be focused on improving specific skills.”
(41:41) The challenge with feedback…
(42:49) “So go hurry up and fail already. Go blow up and see how bad it isn't. Because the moment you know that it isn’t, you'll break five.” A young man who was afraid to fail…
If you liked this episode, check out our episode on the Five Levels of Mastery and last week's episode on re-thinking goal setting.
Recorded April 9, 2021.
References:
New Go Be More items - Gobemore.co
Fueling the Pursuit by UCAN - website
Shop at UCAN and save 20% (w/free shipping) - online shop (use code UCANGOBEMORE)
Peak: Secrets from the New Science of Expertise by Anders Ericsson - Amazon
Make the Leap - Website | Newsletter | Instagram | Facebook
Hosts:
Bryan Green - @maketheleapbook, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“It doesn't matter how passionate we are or how much desire we have if you're doing things in a very ineffective and inefficient way. It's hard to sustain the effort. It's hard to really make progress.”—Jon Rankin
If you believe there’s value in collaborating and positive impact through conversation, then you’ll love this episode.
Jon and Bryan recount some of the “ah-ha” moments from recent episodes—thanks to compelling guest interviews. And they look forward to a new and exciting partnership as hosts of UCAN’s Fueling the Pursuit podcast.
Listen in to the best snippets and gold nuggets, and Go Be More today.
(3:25) Fueling the Pursuit, an exciting new partnership with UCAN…
(5:33) Getting better and growing as podcasters…
(9:02) Exploring new ideas through conversations…
(11:07) “We get to explore the mindset of Olympians, elite athletes, coaches, and trainers, and even just everyday people doing extraordinary things.”
(13:34) “We have a special code in partnership with them, which is UCANGOBEMORE. We'll put a link in all this in the show notes, but if you're interested in trying out their products, you can get 20% off and free shipping with that coupon."
(15:52) A recent episode that has gotten a lot of feedback—exploring North Star goals and Next Step goals…
(18:39) Validating stories from Peter Gilmore and pursuing what feels right with Dani Reyes-Acosta…
(21:34) The One Thing—an episode with Bryan and Geoff Woods that connected concepts about goal setting…
(23:36) Working definitions of North Star goals and Next Step goals…
(25:55) “Honestly, the bigger the goals, the bigger the dreams, the more I felt alive.”
(26:55) The challenge with setting North Star goals…
(30:18) “I took for granted the relevance of actually highlighting Next Step goals, even if it was just a couple. You need stepping stones to understand the path or at least some of the things that are clearly required to make progress towards the bigger goals.”
(34:11) Two guys still learning and conversations that lead to new mental connections…
(36:43) Bringing clarity with two meaningful metaphors…
(40:03) “Pick something that's big and crazy and feels huge. We basically went out to that furthest domino and we went backward saying, 'Where do you need to be in half the time?'”
(43:06) “So it's not that there's a better strategy. It's not that everything I'm doing, I shouldn't be doing. But that there are probably other directions I can take that might move the needle faster.”
(47:03) Big visions, the courage to work it out, and therapy sessions—moving the “needle” forward...
If you liked this episode, check out our conversation with The One Thing's Geoff Woods or our conversation about Backcasting.
Recorded March 31, 2021.
References:
Fueling the Pursuit by UCAN - website
Shop at UCAN and save 20% (w/free shipping) - online shop (use code UCANGOBEMORE)
The surprisingly simple goal-setting strategy used by billionaires - gobemore.co
Previous Go Be More conversations about Newman Design Squiggle | Multiplier Skills | Friction | 80/20 Rule
Recent Go Be More interviews with Amy Acuff | Garrett Heath | Peter Gilmore | Nick MacFalls | Dani Reyes-Acosta
Make the Leap - Website | Newsletter | Instagram | Facebook
Hosts:
Bryan Green - @maketheleapbook, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“I can say now, I was really trying to live with intention. That's what it comes down to. Trying to make decisions based on what felt right, what felt good, and what I think is the right step to take.”
Many admire a life lived with intention, passion, and purpose, but few dare to figure out what that looks like—and pursue it.
Dani Reyes-Acosta left an envied corporate job with Nike to determine how her passions and skill sets could work together to create a life she loves.
This conversation may very well inspire YOU to re-evaluate those aspects of how you’re living your life.
(1:58) A girl and her splitboard at the foot of Grand Teton National Park in Wyoming…
(4:31) Splitboarding explained, and how an adventurous outdoors life began…
(7:46) Life events that led to a reset…
(12:44) “Working in a team, being creative, doing large scale impactful work is what really makes my heart sing.”
(15:45) Exploring her human potential and the broader environment through backcountry splitboarding…
(18:30) Outlier - her project that marries storytelling, marketing, filmmaking, and strategizing… “What I think is really cool about this project is how the stories we tell inform the stories we believe about ourselves.”
(21:47) How do we honor our heritage and honor the land?
(24:59) An invitation to growth…
(26:41) Scaling-up in backcountry ability and knowledge… “By no means, do I think I know everything. I've just really tried to surround myself with people that are also trying to learn.”
(30:31) Teaching, educating, and giving back… “I think, fundamentally, a growth journey is always going to be underpinned by embracing failure.”
(33:54) Bringing underrepresented communities into the story…
(37:42) Connecting backcountry skiing with heritage, inclusivity, and brand messaging…
(39:46) “We want to see people be who they were born to be, by chasing what makes sense to them. Because in turn, they become what the world is chasing, which means they're inspiring others to do the same.”—Jon Rankin
(42:44) What does Go Be More mean to you? “It's really, how do you rise up from failure, from success, happiness, and sadness? And being in spaces of light and spaces of dark, whether you've achieved something amazing or have fallen flat on your face—literally or metaphorically—I think that what defines us is, how do we rise up and what are the next steps we take?”
If you liked this episode, check out our interviews with Olympian Kara Goucher and newscaster Kristina Audencial.
Recorded March 12, 2021.
References:
Nomad Creativa - website
How to Splitboard - YouTube
Guests:
Dani Reyes-Acosta - website | Instagram
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“We're not just thought leaders, we're practice leaders. We practice what we teach. So you have to live it.”
Some podcasts have so many nuggets of truth that you commit to listening more than once. Geoff and Bryan’s conversation is one of these.
Geoff has a system for honing in on the one thing that will bring about the best results.
He walks Bryan through the exact sequence of questions and thoughts that will scale-up Bryan’s Make the Leap book project. And in the process, he lays out a path for everyone looking to master their time and resources.
(3:30) “The shift is coming and there's always a gift in the shift.” Pivoting business because of Covid…
(5:37) Have you ever been in a place where even though things are good, you’re lacking fulfillment? Geoff speaks about what led to his lightbulb moment.
(7:32)Exposure to The One Thing, the simple truth behind extraordinary results and the start of a new company…
(11:12) Going from doing the best you can do to studying the best in the world…
(12:02) Ideas that change people…
(17:23) “There's no such thing as work-life balance. It's not like these scales where they're going to be completely equal. It does not exist. What we have to realize is that life is a balancing act.”
(18:57) Going long and staying short…
(21:07) “You got to stop doing the stuff that you're probably doing right now, because most people, if I followed them around with a camera, I'd see them majoring in the minors.” Choosing ONE thing…
(24:34) The domino effect and a powerful habit…
(26:53) “Think big, but go small and trust the dominoes will fall.”
(31:16) Forming habits…
(34:35) A little one-on-one coaching for Bryan’s book project…
(46:34) What does Go Be More mean to you? “Think big, go small, trust the dominoes will fall. Have a big vision and understand that the path to getting there is not by doing everything. It’s about viewing all the things you can do like dominoes: stand them up, line them up, whack away at the first one.”
If you liked this episode, check out our our conversations about the 80/20 rule and self-referenced goal-setting.
Recorded February 26, 2021.
References:
The One Thing (book) - Amazon
The One Thing (company) - website
The One Thing Podcast - website
Largest Toppling Dominos World Record - YouTube
Guests:
Geoff Woods - LinkedIn
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“I think ideas are nothing without that grind. And it's the same with running, you can have all the talent, but you have to be able to get through the setbacks that come. Whether that's injuries or poor performance. It’s just being able to keep pushing through.”
“Giving back” is a desirable achievement but something that is not always prioritized.
Except with Nick MacFalls.
He’s managed to bring together his skills and passions over and over to build community, develop programs, produce engaging and fun events and live a life filled with meaning and purpose.
Show Topics
(2:57) A crazy Italian family, bootlegging, and the ‘84 Olympics—Nick’s recollection of early, formative years growing up in Pennsylvania.
(5:03) A stepfather’s influence and the opportunities that came from being a high school cross country champ…
(7:31) “I volunteered at the VA and the recreation department and everyone's like, 'Man if I had to do it again, I'd go into the Air Force.' And I heard that so much.” Choosing the Academy…
(9:30) Balancing the requirements of Air Force, school, and running…
(11:29) Gaining perspective from a prisoner of war, “They broke me yesterday, but I'm going to win today.”—Colonel Kenneth Hughey
(14:38) “I wasn't really driven into the military. It was a way out for me.”
(15:13) The benefits of being in the military…
(16:23) Getting around an asthma setback…
(19:42) The Military World Games…
(23:40) A shoe program begins…
(27:21) “I put on events for the Multiple Sclerosis Society and I think I'm happiest when I'm packing the trucks.” The sweet spot of coordinating events…
(28:28) Creating events focused on team camaraderie and the whole field of athletes…
(32:18) “Having a group to run with, do workouts with, grab a beer with that became the focus for me in the latter part of my running career.”
(33:30) The four pillars…
(34:05) Working with the MS Society...
(38:06) A funny and relatable story of every runner’s worst nightmare…
(41:15) What does Go Be More mean to you?
“I really look at things on a day-by-day basis and there are things that I want to accomplish every day that are part of a bigger goal. And like I said, I'm kind of a grinder. So, a great day for me is a day that I accomplished something, that I get to work out, that I get to connect with someone. For me, those are the aspects that I like to keep feeding in my life. And when one of them's missing, I feel something's missing in my life. So that's the biggest thing, balancing connectivity and consistency.”
If you liked this episode, check out our interviews with coach/event promoter Tracy Sundlun and Nick's former roommate US marathoner Peter Gilmore.
Recorded February 22, 2021.
References:
Colonel Kenneth Hughey - POW Network
Military World Games - Wikipedia
National MS Society - website
Beer Mile World Classic - website
Guests:
Nick MacFalls - LinkedIn
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“For whatever reason, I had some ability that was a little bit better than average at being able to put all my eggs into that basket and deliver on a consistent basis.” --Peter Gilmore
Admiration flows out effortlessly when a person’s success results from their work ethic, perspective, and consistent application.
In this conversation, you’ll hear about Peter Gilmore’s career-defining lesson from running in Kenya, his patient and persistent approach to training, and his relentless pursuit to close the gaps between him and his competitors.
(2:50) Early days of tagging along with a running mom…
(6:27) Making sports fun, and other ways to incentivize young athletes…
(11:46) Peter’s rise in running in high school and college…
(14:21) “I was super driven. Nobody was going to outwork me. Nobody was going to be more into it than I was. I had an endless well of enthusiasm for the sport, for training, for racing, and for setting goals.”
(15:06) The story about Kenya… “I'd go for a run. There'd be, no joke, like a hundred kids running next to me.”
(20:27) Biggest takeaway from Kenyan experience… “You could work a hell of a lot harder than you thought you could and still not burn out, if you did it smart.”
(24:17) The impact of the internet on developing runners…
(28:36) “It's kind of the compounding effect of all the years of being consistent and just not screwing up. It's iterative too because you're always gonna have to make adjustments along the way.”
(29:28) “Hamilton’s” insight on staying in your own lane…
(31:29) Jon’s observations on the central themes of Peter’s running career…
(34:33) Bryan shares Peter's indirect role in his running success…
(39:34) Competition versus the individual race…
(42:50) Going all in… “...if you made good decisions, but the result was bad, it doesn't necessarily mean the decision was bad.”
(44:50) A funny masters running story…
(48:47) What does Go Be More mean to you? “Not being afraid to be different in either the way you do things, or the way you think about things, or the way you express yourself, to get to achieve it… I think being more is, is being more about being who you are.”
If you liked this episode, check out our interviews with author and runner Toby Tanser and Olympic marathoner Abdi Abdirahman.
Recorded February 22, 2021.
References:
More Fire: How to Run the Kenyan Way by Toby Tanser - Amazon
Guests:
Peter Gilmore
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“If I can get myself physically and mentally ready to go, I know I'm going to beat a lot of people that maybe I shouldn't beat, even before I get to that starting line.”—Garrett Heath
There are times when you meet someone and think, what you see is what you get. Despite their “greatness” in a particular arena of life, they STILL are so down to earth.
That describes Garrett Heath.
With many similar running memories, Jon, Bryan, and Garrett quickly jump into early formative experiences, cross-training benefits, and the highs and lows of a professional running career.
(2:14) Chasing down Jon…
(5:09) How has the pandemic impacted training?
(9:17) Growing up in an athletic and outdoorsy Minnesota family…
(11:39) Bryan, Garrett, and Jon reflect on high school coaches and their impact. “Our coach had a good way of making it fun while also being very disciplined.”—Garrett
(15:11) Nordic skiing state champion or cross-country great all depended on the time of year. Garrett speaks to the benefits for runners who cross-train.
(19:47) Thoughts on effort, exposure, and learning…
(22:26) Transitions from high school to college…
(25:48) “Put successful people around you, or people with similar motivations, and you're gonna rise as well, or you're gonna naturally get better just by being around them.”
(27:27) Building momentum with little things…
(29:12) An eye-opening experience in Europe…
(32:33) “You have this realization... that everything I thought mattered doesn't really matter that much… the training's there, the basics are there. I'm overthinking stuff, if I think everything has to go to plan.”
(34:13) Jon’s secret weapon…
(35:35) Beating Mo Farah… and Garrett’s explanation of a race split in thirds.
(40:40) Next steps for Garrett…
(41:29) What does Go Be More mean to Garrett?
If you liked this episode, check out our interviews with elite runners Will Leer and Ryan Miller.
Recorded February 19, 2021.
References:
Great Edinburgh X-Country 2016 - YouTube
Brooks Beasts Track Club - Instagram
Guests:
Garrett Heath - @garrettheath
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“I always keep thinking about high jump at some level, or the technique, and part of what drew me to the event was the analysis and the refinement and trying to settle and find what is the ideal, best way to do it.”—Amy Acuff
It’s always refreshing to meet someone who approaches life with a hunger to learn and a drive to find creative ways of connecting skills with passions.
Amy Acuff has done just that.
In this episode, her Olympic achievements are the impressive background to the fascinating conversation she has with Jon and Bryan. They cover topics ranging from early Olympic dreams, a “tiny” mentor, the inevitability of failure, developing iPhone apps, and a reason to preserve free speech.
(2:33) A weather crisis during a pandemic…
(8:03) Athlete psychology is often like the psychology of winning the lottery…
(11:01) “Training for athletics is a lot like being a farmer.”
(12:33) The nature of always wanting more… “It's like you're climbing a ladder and the bottom disappears so that you never see all the distance you came. You only see what's ahead of you.”
(16:23) The mindset of pushing and pushing and pushing…
(17:43) Formulating a wish to be an Olympian…
(20:42) History-rich UCLA experiences…
(22:25) A tiny but powerful mentor…
(25:59) “There can only be one Olympic champion every four years. And there's only one world record holder at a time.” The inevitability of failure…
(27:44) Picking a new area to learn…
(32:30) Landing at the intersection of sports, health, and technology…
(37:03) An argument for free speech…
(38:22) Performance enhancement through technology…
(45:30) What does “Go Be More” mean to you?
If you liked this episode, check out our interviews with Bruin legend Willie Banks and Olympic high jumper Jamie Nieto.
Recorded February 19, 2021.
References:
Leta Andrews (Amy's basketball coach) - Wikipedia
iAnalyze (iPhone app) - App Store
Guests:
Amy Acuff - Wikipedia
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More Podcast - Episodes | Instagram | Facebook
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“The thing that was most important was how I approached it psychologically… And I didn't just kind of achieve those things. I blew them out of the water.”—Jon Rankin
When placed together, reflection and conversation have an uncanny way of bringing about clarity and NEW lessons learned.
After listening to Jon and Bryan discuss goal-setting, you’ll be compelled to view your goal-setting strategies through a different filter.
(2:30) The elephant in the room and skating competitions…
(6:51) Two types of goals…
(9:43) “Here's the fundamental thing that everybody needs to remember and understand if you're going to set a goal. The only reason to set a goal is to motivate you to achieve it.”
(11:53) So what’s a norm-referenced goal versus a self-referenced goal?
(13:20) Why do most people set norm-referenced goals?
(15:32) Breaking free of mindsets can mean success…
(17:19) Context versus comparing…
(21:28) “The reality is the whole time what was really driving them was the self-referenced goals.”
(22:42) There are positives to norm-referenced goals…
(25:06) Turning the focus to self-referenced goals…
(26:29) How self-referenced goals align with the phrase, “Go Be More…”
(28:40) Bringing the two types together…
(29:31) “Don’t compare your chapter one to someone else’s chapter ten.”
(30:30) Jon’s 2005 explosion…
(33:25) A secret to Jon’s success and a powerful statement from Scott Abbott…
(35:46) “There's a common theme, which is the more you're focused on the self-referenced work, the more likely you are to achieve the norm-referenced success.”
(38:25) Falling is part of the process and there’s value in the transferable aspect of self-referenced goals…
(41:41) “If you’re consistent and you're doing the right things you create this really positive feedback loop, boom, and make a big leap.”
If you liked this episode, check out our conversation with firefighter Jeff Nolet or our conversation about Bryan's book Make the Leap.
Recorded February 12, 2021.
References:
Make the Leap - Website | Newsletter | Instagram | Facebook
Bryan's goals for Make the Leap - Make the Leap blog
Scott Abbott interview - GBM Podcast
Hosts:
Bryan Green - @maketheleapbook, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“I think a lot of times people think, 'Oh, this guy was talented from the beginning. He was crushing and dominating from the very beginning.' And that's not true. You know, it takes time to be great, no matter what you do in sport, business, life. Whatever it is you're doing, it takes time. So, you know...you can still make it, even though you're not the best right off the bat.”—Jamie Nieto
Athletes often speak about the power of mindset. But Jamie takes it to a “higher” level as he shares the painstaking journey to become an Olympic high jumper and the miraculous recovery he has been fighting for over the last five years.
(2:59) A plan to become a better basketball player uncovers a passion for jumping.
(5:26) Getting a little better each year…
(7:11) Cal Berkeley or Eastern Michigan...
(11:15) The wake-up call of being an “average fish…”
(14:14) Highlights, milestones, and validations…
(17:27) The hurdles of training for Olympic teams…
(26:37) “I missed my first attempt and then on the second attempt, glide over it, bar wobbling, but it stayed on. And I took off my shirt and ran into the crowd…”
(30:51) Despite the “ups and downs,” the up times make it all worth it…
(34:08) The accident of 2016…
(37:07) Receiving 30% odds of making a full recovery, and making a promise to walk down the aisle…
(39:36) Jamie’s remarkable wife…
(42:14) The long daily grind of rehab…
(46:14) “We just don't give the mental part of getting ourselves to do the physical thing enough credit…” Jon talks about mindset.
(48:48) The power of visualizing…
(55:42) A twist on a Les Brown quote…
(59:05) What does Go Be More mean to you?
If you liked this episode, check out our interviews with Olympic triple jumper Willie Banks and Boxer/Kidney Disease Survivor Marc Coronel.
Recorded December 16, 2020.
References:
Jamie Nieto Clears 7'6" at the 2012 London Olympics - YouTube
Today: Paralyzed Former High Jumper Jamie Nieto Walks His Wife Down the Aisle - YouTube
Shevon Nieto on America's Got Talent - YouTube
Through the Good and the Bad (Official Video) - YouTube
Guests:
Jamie Nieto - homepage, Instagram
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“A leap... is something that you can build systematically into your improvement cycle and your expectations.”—Bryan Green
In a results-focused world, we can sometimes lose sight of the powerful processes that impact our goals, and shape who we become along the way.
If you’ve ever wanted to get better at, well, anything...you’ll love this conversation about Bryan’s recently published book, Make the Leap: Think Better, Train Better, Run Faster
From feedback loops to the concepts of engagement, hidden training programs, and everything in-between, Bryan and Jon go into several of the strategies that, when applied, can improve the journey of anyone striving to Go Be More.
(2:08) Finding value and feeling the impact of social media efforts…
(7:34) Achieving a milestone and the meaning of “Make the Leap”…
(10:29) Jon’s personal leap…
(14:46) “...it all starts in our heads.” The truths behind the subtitle “Think Better, Train Better, Run Faster”
(17:14) How a Learning Theory class changed an approach to running…
(20:26) What was the motivation behind writing a book? And what was the experience like?
(24:40) Making the shift from finishing the book to selling the book… and where was the actual starting line? (A peek into one of Bryan’s leaps.)
(29:00) Feedback loops, leap cycles, optimal training principles, and many other aspects to thinking more productively…
(34:37) Why feedback loops generate leaps…
(37:22) Applying quality, recovery, and consistency to feedback loops—Jon’s experience.
(43:32) The leaps may be similar but the details are different.
(44:20) What’s a leap cycle?
(46:36) “But I don't think that this is necessarily applicable solely to running, even though it's extremely helpful for anybody that's trying to improve as a runner.”
(48:46) The impact of feedback loops on social media…
(50:36) Comparing next steps and North Star goals…
(53:58) Action steps to getting the most from the book…
If you liked this episode, check out our conversations with UCLA coach Bob Larsen and runner/author Matt Fitzgerald.
Recorded January 22, 2021.
References:
Buy the Book! - maketheleapbook.com
The Three Most Important Words for Understanding Feedback Loops - Make the Leap Blog
Scott Abbott interview - GBM Podcast
Hosts:
Bryan Green - @maketheleapbook, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“Because of that level of commitment, to at least one aspect of the business, it made it so much easier to commit to other aspects of the business, even if it was just chipping away at it piece by piece.” —Jon Rankin
2020 may well go down as the year that everything changed. But not all change is negative. It’s often in these challenging times that you can grow the most.
In this episode, Jon and Bryan take an honest look back at this year and how it impacted the Go Be More brand. They share the lessons learned, and they lay out the plans and dreams for 2021.
Whether you’re a die-hard Go Be More fan, a new visitor, or an aspiring entrepreneur, you’ll love the gold-nuggets of wisdom found within this candid reflection and conversation.
(2:15) Holiday chat and productivity talk, what’s been going on in the last month…
(6:18) Looking back at 2020 and determining the “Why” behind Go Be More…
(9:10) “One of the things that are so important is the environment you create around yourself and the small nudges that keep you going in the direction you want to go.”
(10:48) The vehicle of clothing…
(14:04) The initial challenges of starting a business…
(17:01) Something that made a difference…
(19:18) The critical nature of having the right team…
(25:40) “We had always wanted to do a podcast, but we decided to invest in it. And it did a number of things for us. One, it gave us something we could really build on.”
(30:05) A second thing to build a business on…
(34:39) Finding the commitment to build a brand, purpose, and message…
(39:17) The three things, advice for fellow entrepreneurs…
(45:16) “Whatever you're trying to do, don't pretend to be the expert.”
(47:03) Wisdom from a mom…
(49:38) Plans for 2021, making the leap, and doing the consistent work that lead to rapid growth in the future…
If you liked this episode, check out our conversations about prioritizing and pivoting or about our podcast lessons learned after 20 episodes.
Recorded January 20, 2021.
References:
Make the Leap: Think Better, Train Better, Run Faster - website
Scott Abbott interview - GBM Podcast
Hosts:
Bryan Green - @maketheleapbook, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
“I don't believe we'll ever recognize our need for the light until we've seen the depth of the darkness.”—Kirk Kellerhals
Kirk Kellerhals experienced a “full-circle” moment when a woman in an email said she thought he was her son.
After living 50-years with a missing piece to his identity-puzzle, Kirk received the gift of learning about his biological roots. Here he shares how running and faith pulled him through dark times and how a documentary is his way of paying the “gift” forward to Vietnam vets and adoptees.
(2:43) Eight-thousand miles away, in 1969, a boy was born. Kirk tells about his early days.
(5:24) Standing out like a “sore thumb…”
(8:52) Playing sports, marching in the band, and staying out of trouble…
(11:09) Enrolled in the East Texas police academy…
(12:05) A “front-row seat” to a real protest in front of the White House…
(16:46) How the word “dehumanizing” applies to both sides of the conflict.
(18:49) Jon takes advantage of an opportunity to show compassion and support.
(22:42) We all have chances to escalate or de-escalate moments.
(24:35) “What I say to people is not nearly as important as how I make them feel.”
(25:59) From hating running to loving it, Kirk shares his transformation and how it led to meeting Jon.
(34:03) Witness Through Fitness, building community with running and faith…
(37:57) An incredible story of discovering his roots…
(40:43) A life-changing email…
(46:02) “It didn't take long to realize that this is my mother. I'm like, Holy moly. She's been looking for me for my 48 years. And...I'm talking to her.”
(50:19) The immediate bond with my mother, father, and siblings…
(52:05) Taking a lot less for granted…
(53:42) Dark places leading to purpose—photojournalism, documentaries, and sharing blessings…
(58:03) “Well, it's definitely a work in progress. And one of the things I'm finding, especially about a documentary that's as in-depth as this one, is it's very fluid.”
(1:02:20) What’s the impact you want the documentary to have?
(1:05:36) Putting the pieces together for Vietnam veterans…
(1:09:42) “We have always, our entire lives, had that stigma. That negative stigma, that Vietnam War hanging over our heads. I call it the Pigpen Syndrome.”
(1:13:40) What does Go Be More mean to you?
(1:17:12) “The Vietnam War was not all negative. There was a lot of good that came out of it.”
If you liked this episode, check out our interviews with Podcaster Joe Fier and entrepreneur Ron Sarmiento.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded September 14, 2020.
References:
Sacred Heart Film - Facebook
SEACoast2Coast Foundation - Facebook
Guest:
Kirk Kellerhals - Instagram
Hosts:
Bryan Green - bryan@gobemore.co, Make the Leap book
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
We talk with Tony about his journey as a runner who has 11 top 50 marathon finishes (and run 10 marathons with fewer than 50 participants)!
Beginnings
- Why Tony says he has fast twitch muscles but a slow twitch mind
- His joining the cross country team to avoid playing football and his quitting the cross country team to avoid getting arrested for running on the local golf course
- The connection between Martin Luther King Jr's assassination and Tony getting into the African American museum in Washington DC for being the first black man to run marathons on all seven continents
- What stood out to Tony about his experience running in Antarctica and what we might not realize about penguins
- How his doing sports in high school controlled his weight and kept him from going on insulin, and the lifetime goal he set for himself while in college (and has maintained since then)
- Why Tony loved bowling and the 800 meters: the mental game, and how our fathers would try to use it against us
Lessons from a Lifetime Running
- Just as school courses have aspects in common that we can use to better understand them, running provides valuable lessons in other areas of life
- Why it is so important to move outside your comfort zone and pursue your bucket list items, and how that also changes the way you work
- Tony's use of the question, "If you died, how many people in your staff would check on your spouse a year later?" to guide his priorities
- How an experience being afraid of not making it to the long jump pit taught him the role of fear in both holding us back and achieving big things
- How we have to dive into the things we don't know and aren't comfortable with to get to the level we need to achieve
- Why it is better to run smaller marathons than the large major ones
The National Black Marathoner's Association
- How he was originally inspired to create the NBMA after his 47th marathon
- Their original goal to fund scholarships for black high school distance runners and to meet once a year at a marathon in the US
- How learning about Marilyn Bevins and Ted Corbitt made him realize how little everyone knew about black distance running history, which ultimately led to them creating the Black Distance Running Hall of Fame in 2013
- A story about the amazing small-world connections between Tony and Ron Gregory, an inductee into the Hall of Fame in 2017
- His project to create the Five Island Challenge series of marathons across the Caribbean islands
- And how for Tony, Go Be More means to take a risk and try opportunities you aren't used to doing
If you liked this episode, check out our interviews with Alisa Harvey and Khadevis Robinson.
Recorded July 31, 2020.
References:
UCAN panel on Race, Representation and Running - YouTube
National Black Marathoner's Association - homepage
Five-Island Challenge - homepage, @fiveislandchallenge
Running Shoes are Cheaper than Insulin: Marathon Adventures on All Seven Continents by Tony Reed - Amazon
From the Road Race to the Rat Race: Essays from a Black Executive Marathoner by Tony Reed - Amazon
Guest:
Tony Reed
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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Jon and Bryan discuss some of the major events that have led Ben Auerbach to where he is today and how he's learned to focus his energy internally. Our topics cover:
- Growing up in a Jewish/Filipino bi-racial family, with a twin brother (who was better than him at basketball)
- How he chose his university, and why it was ultimately not the right choice for him
- How he went about deciding to transfer schools, and why he feels it was the right decision
- Ben's advice to young people struggling to make difficult decisions in their lives
- Starting and navigating a career in banking in 2007, just as the recession was about to hit
- Competing for the US team and winning a gold medal at the Maccabi Games, the third largest sporting event in the world
- Finding out his father was going to federal prison, and how he poured himself into his work and running as an escape
- Deciding to quit banking and start a fitness company in Maui
- Why not getting accepted into business school was probably a blessing in disguise
- Building a business around his passions of mind and body, health and wellness
- His work with Mankind Project, which helps men get in touch with their emotions and spirituality
- Using his experience with the Mankind Project to develop a new set of skills that he could incorporate into his business
- His work with Inside Circle, an organization that works with prison inmates to explore the similar issues to the Mankind Project
- The similar conversations and experiences felt all men, from CEOs to inmates alike
- How his experiences with Mankind Project and Inside Circle enabled him to do the necessary work to emotionally deal with his father's incarceration
- His experience with the federal prison system, especially once COVID-19 started to spread within prisons
- His father's death due to COVID-19, the experience he went through trying to help his father, and the emotions he went through after receiving the news
- His new company, Maui Method, which offers coaching services and has an impressive stable of experts, including Khadevis Robinson, Shannon Rowbury, Emily Kraus and some former Navy Seals
- And last but not least, what the three words Go Be More mean to Ben!
If you liked this episode, check out our interviews with Bryan Lindsay and Scott Abbott.
References:
Mankind Project: A Men's Community for the 21st Century - homepage
Inside Circle: Empowering System Impacted People to Lead Change from Within - homepage
There is Power in Pursuit - Interview with Khadevis Robinson - Go Be More Podcast
Guest:
Ben Auerbach - Maui Method + One Fitness, @onefitnessmaui
Hosts:
Bryan Green, bryan@gobemore.co, maketheleapbook.com
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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We talk with Kara about the ups and downs of her career, how she's working to change the sport today, and the role that patience has played throughout her life:
Early Life and High School
- How Kara ended up in her mother's hometown of Duluth, Minnesota, after her father was killed by a drunk driver when she was 4 years old
- Growing up in a family with six kids and the benefits she got from doing a lot of sports where she wasn't the best (or even very good at all)
- How she relates to the person she was in high school now that she's able to sit for two hours and watch Real Housewives of Beverly Hills (something she definitely would not have done then!)
- How her grandfather introduced her to running and the first race she entered
- The fun she had running for her high school coach, and how he helped her deal with the difficulties she faced going through puberty
- How she was not recruited by the University of Colorado but sent herself there, and the crazy experience she had on her visit to the school
NCAA and Pro Career
- What makes the University of Colorado's Mark Wetmore such a good coach and what he got Kara to believe about herself
- The factors that caused her to leave Colorado and join the Oregon Project at Nike in Portland, Oregon, what it feels like to leave a coach, and how difficult those transitions can be
- Getting immediately sidelined by injury and how she persisted through that period to eventually run her first personal best in six years(!)
- How winning the bronze medal (since moved up to silver) changed her life overnight
- The various thoughts and emotions Kara went through finding out that one of the women who beat her was doping
Post-Competition
- The anti-doping case brought against Alberto Salazar
- Her involvement with the Clean Sport Collective and the pledge they ask all athletes to take
- Where and how the lines should be drawn regarding anti-doping initiatives, including with regards to Jon's experience with an experimental stem cell treatment for his chronic kidney disease
- The abuse of the therapeutic use exemption and the medicalization of the sport, and how the culture of one's training group can influence how much you question certain behaviors
- Kara's work on contract reform in the sport and how it is also a lever against performance enhancing drug use
- Kara's decision to have a child mid-career and the career-impacting challenges she faced as a result
- How the power of a few women speaking out caused all the biggest sponsors to change their contracts
- And finally, how Kara feels Go Be More represents the idea to go be more than yourself, to be part of a community and help lift others
If you liked this episode, check out our interviews with track legend Alisa Harvey and marathoner Ryan Miller.
Recorded July 29, 2020.
References:
Osaka World Championships 10000m - YouTube
Clean Sport Collective - Website, Podcast
Oiselle - website
Altra - website
Nuun - website
Strong: A Runner's Guide to Boosting Confidence and Becoming the Best Version of You by Kara Goucher - Amazon
Guest:
Kara Goucher - @karagoucher, KaraGoucher.com
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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“We decided to do this triathlon in his memory. And we would raise money from family and friends and donate it to St. Jude's.”—Matthew Bach
Every opportunity brings with it highs, lows, and lessons to be learned. Matt’s story of his triathlon journey points to common themes that endurance athletes face—practical approaches to training along with refueling and resting.
In this episode, Jon, Bryan, and Matthew compare notes on finding balance in life and welcoming the transitions that come while pursuing excellence in sports.
(2:37) Growing up in Connecticut and playing golf every day with his brother…
(4:27) Running, as a result of “peer pressure,” but eventually committing to more and more training…
(7:12) Summer coaching with Rob Murray to make the Penn State team…
(9:57) From pledging a fraternity to finding his wife…
(12:20) The story of Matt’s brother…
(15:06) Video games, card games, and lots of memories made…
(18:26) “He was the inspiration for me doing my first ever triathlon.”
(19:31) Controlled drowning and the challenges of swimming…
(24:06) Sprints, Olympics, and ½ Ironman… the reasoning behind a quick progression…
(28:53) The tremendous time commitment involved in triathlons, a supportive wife, and earning a spot at Kona…
(34:02) Transitioning from one era of triathlon to the next, while honoring his brother…
(38:25) “I knew that whatever I was doing wasn't working, because I basically plateaued in 2013.” Taking a closer look at training and nutrition…
(40:12) The game-changing introduction to UCAN…
(43:46) Coming to terms with diminishing returns and the various approaches to training…
(47:35) Looking at the critical role of experts and nutrition…
(50:47) “It was the first-ever race that had no pro field. So it left the door open for an amateur like me to take the title.” A recounting of his fantastic day at Maryland Ironman…
(55:33) A new mindset leads to a new era…
(58:50) To go pro or not…
(1:00:55) An injury makes a difficult decision easier…
(1:05:52) A new and exciting transition out of competitive triathlons…
(1:07:00) What does Go Be More mean to you?
If you liked this episode, check out our interviews with Cyclist Michael Lemos and elite runner Ryan Miller.
Recorded September 23, 2020.
References:
UCAN - website
Guest:
Matthew Bach - website, Instagram
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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“My obsessiveness has led me to some wonderful places.”—Amby Burfoot
With a resume that includes a Boston Marathon win, author of many great books, and editor-in-chief for Runner’s World, you would think that Amby Burfoot is ready to “call it a day.”
But this 70-something is still passionately pursuing “his projects,” taking advantage of life’s opportunities and inspiring those around him to do the same.
(1:44) The story behind The Runner’s Guide to the Meaning of Life…
(5:16) “The practices and skills that we utilize in running are the same that will lead us to success in education or career or family or other things.”
(9:55) Early life and how a cross-country “punishment” changed his trajectory...
(14:10) “He is the smartest, most transformational human being I have ever met in my life, and having him as my coach absolutely changed my life.” Amby on John J. Kelley…
(21:35) Running 110 miles a week, going to bed by 9, and winning the Boston marathon. What did training look like in college?
(26:32) The best memory from the Boston victory…
(29:39) “Overnight, I went from a hundred miles a week to 30 miles a week…” It was time to get serious about something else.
(33:11) A funny Olympic story…
(35:31) How writing and running found Amby.
(38:46) The growth of success of Runner’s World…
(41:45) Sharing the secrets of working through the “blank page challenge…”
(45:25) Word constraints, attention spans, and parallels…
(50:25) There’s power in collaborating…
(54:21) Amby shares what he’s working on now…
(56:36) “Go Be More curious, Go Be More adventurous. It doesn't mean more in terms of running more. Cause I've run enough…” Sharing what Go Be More means to him...
If you liked this episode, check out our interviews with Runner's World publisher George Hirsch and former Chief Running Officer Bart Yasso.
Recorded December 9, 2020.
Artwork photo courtesy of: Tomás Greally
References:
Runner's Guide to the Meaning of Life by Amby Burfoot - Amazon
Run Forever: Your Complete Guide to Healthy Lifetime Running by Amby Burfoot - Amazon
First Ladies of Running by Amby Burfoot - Amazon
Guests:
Amby Burfoot - homepage
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
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“Don't just dedicate a few hours to it...have time where you do more intense focus, but I think immersing yourself into something and having things surrounding you, that has to do with that...you need to reprogram your mind that way.”—Mahdi Gilbert
Fooling Penn & Teller with masterful magic is no small deed. But once you hear this story you might NOT be surprised that Mahdi Gilbert accomplished it.
From very early in life, Mahdi was impressed by the “impossible” and immersed himself into the world of magic. With a combination of watching the “masters,” figuring things out on his own, and tricking himself into practice, he’s become a top professional in his field.
(4:15) Born without hands or feet…
(9:39) Learning to tie his shoes at 18…
(11:02) “I'm a very tactile learner and things are very intuitive to me that have to do with dexterity. I have very sensitive touch and I just know how things move.”
(16:49) What separates amateurs and professionals?
(19:33) The universal principle of immersion…
(22:14) Applying the concept of immersion to all skill-building…
(24:38) “I hate to practice old stuff, so I trick myself. I love to practice new magic, so I practice all my old material first. And then as a reward, I get to practice the new…” Tricks and the driving force…
(28:33) Not wanting to be someone who just gave up when it got hard…
(31:20) Learning to operate within limitations…
(36:15) “I think the limitations that we have or that we think we have are based in our limited understanding and our physical reality.”
(41:10) The theory of self-efficacy…
(43:40) Developing the art of performing…
(48:19) Sleight of hand in front of someone’s face…
(51:13) Connecting and engaging…
(54:08) Fooling Penn and Teller…
(58:52) What does Go Be More mean to you?
If you liked this episode, check out our interviews with performer/podcaster Audra Bryant and effects artist Will Huff.
Recorded November 18, 2020.
References:
Mahdi the Magician - website
Mahdi on Penn & Teller's Fool Us - YouTube
Guests:
Mahdi Gilbert - Instagram
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
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“You have to make mistakes. I mean, you have to learn the hard way.”
If you love “sitting at the feet” of a great storyteller, and you’re interested in some of the monumental movements and moments in running, then you’ll thoroughly enjoy this episode.
George colorfully recounts the details that defined the world of running as we know it now.
(2:30) Recounting the life of a good friend from New Rochelle…
(5:42) “I used to think that I could get better if I worked harder, and that's true in a lot of things in life. But it doesn't give you quickness.” Running in high school, college, and becoming a naval officer...
(8:36) A special friend, work-related projects, and being knighted—all in Italy…
(14:06) A random interview opens a door into the world of publishing…
(16:45) Magazines, Time, and Life drove the conversations of the day…
(19:48) The launching of a startup, which became New York magazine…
(23:26) “When I was getting out of college, no one was starting a business, and no one was creating something in a garage. No one was doing what you guys are doing. You went into something that existed, that was traditional.” The differences in how we approach careers now…
(27:09) The need for a few extra notches in the belt starts a running career…
(29:29) Acting on the mind-boggling idea of running the Boston Marathon…
(34:07) “It was life-affirming, Jon, it made a huge difference in every way.” ...George’s answer to what running meant to him when he started to really get into it.
(34:51) A favorite story, meeting the amazing Shay…
(40:45) Connecting a passion for running with the world of publishing through Runner’s World…
(44:39) The remarkable story behind the five boroughs of the New York City Marathon…
(51:56) Hitchhiking with Frank Shorter…
(53:56) Not every marathon has a great start. A recounting of the first Rock and Roll Marathon in San Diego…
(56:35) A running segment on Sports Center in the eighties…
(58:31) “Don't make any decisions on the uphill.” Life lessons with George…
(1:00:42) Embracing the struggle…
(1:03:22) “It's no fun to get beaten… you spend so much time and it's so hard, but, over time, I've come to look at that as a really good experience in my life. I learned things… I came out of it better.”
(1:05:54) What does Go Be More mean to you?
If you liked this episode, check out our interviews with Runner's World's Bart Yasso and running historian Gary Corbitt.
Recorded November 18, 2020.
References:
George Hirsch - Wikipedia
Runner's World - homepage
New York Road Runners - homepage
Guests:
George Hirsch - Instagram
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
Creatives Collective Marketing
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“When you get used to hiding, it just becomes background noise.” —Audra Bryant
For 25 years, Audra Bryant couldn’t look at her body in a mirror. The scars of an early childhood accident defined her life, from how she dressed to who she thought she could be.
But as she pursued her dream to perform and write songs with lyrics that encouraged others, she recognized an inconsistency in her purpose and her reality. This sent her on a personal quest to “do the mirror work” she realized was missing in her life. Now she’s teaching others to accept their scars and turn them into superpowers.
(2:16) A family with some unusual math…
(4:39) An accident that shaped a life…
(8:05) The first realization that she was “different”
(12:27) “Everybody else had on a little tank top. I was the only one with a full long sleeve shirt in the summertime. And so that just became my life.”
(14:53) Hidden scars can cause you to ignore your own pain.
(18:24) “I didn't look at myself in the mirror until I was 25. I didn't look at my scars.”
(20:57) Allowing “scars” to hold us back…
(25:48) A revelation at 25…
(29:25) What was the draw towards theater and singing?
(32:58) “I just did everything covered up. But what happens is, you talked about being an artist, I really feel like a part of being an artist is being vulnerable.”
(34:55) Doing the personal work, mentally and physically…
(36:49) The power of acceptance…
(39:20) We all have experiences where we hold ourselves back…
(41:14) “Is it just about the cards that I've been dealt, or is it about how I'm playing my hand?”
(44:38) Using challenges as opportunities to educate people…
(47:47) Finding support in family, community, and sometimes therapists…
(52:42) What are you working on now?
(59:45) What does Go Be More mean to you?
If you liked this episode, check out our interviews with singers Daniel Ozan and Emme Lentino.
Recorded November 11, 2020.
References:
I've Got Scars Baby! podcast - YouTube
Scars by Audra Bryant - YouTube, Amazon
I've Got Scars Baby! Book - Pre-Order
Guest:
Audra Bryant - Instagram
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Production and Editing
Creatives Collective Marketing
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“I think it's going to free us from the shackles of some of the things we've done in the past. As long as we can kind of weather the storm. I think ultimately it's going to be good.”—Scott Abbott
Now, as the executive director of the Sacramento Running Association, Scott can look back with clarity on the powerful impact his running experiences have had on him.
As he and the guys reminisce about their collegiate running days, Scott also shares the powerful differences between the three “I” words—inspiration, influence, and impact.
(5:01) The importance of hard work and a good education… growing up in the Abbott household.
(9:49) Competitiveness and the “escape” that sports provided…
(11:42) How a disappointment in soccer and the promise of a trip to Disneyland opened the door to running…
(15:59) Working towards the top 10…
(19:24) “I'm pretty good at this. And this is something that could be a part of my life now moving forward.” Scott recounts the season when running became more than a trip to Disneyland.
(22:36) “You just break something down into, showing up every day, working hard, doing the task in front of you, bank it, and move on to the next. And that being the pathway to success.”
(24:45) Arriving at the decision to go to UCLA…
(26:13) Bikinis, an unusual start to practice, and brilliant recruiting methods…
(29:39) Bryan’s great Bob Larsen story…
(33:29) Realizing after the fact, how thoughtful Bob’s coaching was…Bryan’s experience
(34:43) Chasing the shadow of Bob Larsen… Jon’s experience
(37:15) Bob Larsen sees you as an individual… Scott’s experience
(39:35) “He had a greater perspective on life than I think most people do in terms of like, what's really important.” Jon reflects on one of the greatest long-distance running coaches.
(40:59) What’s missing in the world of coaching…
(44:01) Wired for coaching…
(46:21) Making a tough decision to go away from coaching but toward a life of balance…
(49:58) Facilitating running through the Sacramento Running Association…
(52:06) Planning events in the age of Covid and being creative…
(56:24) “We don't really have a lot of control over what's going to happen with the pandemic. But what we can do is have a mentality to try to come out of it stronger with new skills, with some new ability, and with some new opportunities.”
(58:17) Getting off the hamster wheel…
(1:00:32) What does Go Be More mean to you?
If you liked this episode, check out our interviews with coaches Bob Larsen Part 1 / Part 2 and Tracy Sundlun.
Recorded November 11, 2020.
References:
Sacramento Running Association - homepage
Guest:
Scott Abbott - Instagram
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Production and Editing
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“I was a waste of God-given talent if I didn't do it.”—Daniel Ozan
When talent, hard work, and good coaching collide, dreams can be realized.
Daniel Ozan understands what it takes to push his body and mind above and beyond what’s comfortable.
Here, he and Bryan talk about his training as a classical vocalist and how that compares to running, the advantages of community college, and how the skills you develop can prepare you for opportunities you never expected to get.
(2:00) Where are you from, and how did you start running and singing?
(6:00) Fear of being on stage…
(9:20) Qualifying for the state meet in distance running…
(11:03) The surprising benefits of community colleges…
(14:20) What did it look like to pursue both passions?
(15:59) Are voice lessons cheating?
(19:51) Auditioning for music school… “I spend a little bit of time there fixing my shoe, and I was like, okay, I got to focus… me focusing is listening to Kanye West, Jesus Walks, loud in my headphones…”
(23:30) The many classes involved in a Classical Voice graduate degree…
(26:09) What makes Carnegie Hall special?
(29:12) Understanding the concepts of talent, hard work, and coaching in the world of music and running…
(34:08) Having the resources to excel…
(38:37) Coaching at the junior college level… “come to the community college, develop, you'll have some good training partners, you'll get stronger and you'll get faster.”
(43:17) The challenges of singing in Southern California…
(47:58) “So I put back music in my life, and it just flourished from there.”
(50:38) Working on the first big project as an independent artist, Emotional is birthed.
(52:36) "I told my Mom one day, 'We're going to be in the studio singing together.'”
(53:43) Juggling all the big projects…
(56:03) Kids, girlfriend, and the impacts of Covid…
(1:00:27) “You don't know what you really have, until an opportunity presents itself.” And being prepared with the right skills…
(1:04:39) What does Go Be More mean to you?
If you liked this episode, check out our interviews with singer Emme Lentino or our episode on Developing Multiplier Skills.
Recorded November 4, 2020.
References:
Daniel Joshua: Emotional - Apple Music, Amazon
Daniel Joshua channel - YouTube
Mt. SAC Profile - website
Guest:
Daniel Ozan (Daniel Joshua) - Instagram
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
And, you can now get these show notes sent directly to your email. Sign up here!
Production and Editing
Creatives Collective Marketing
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“You've got to keep learning. If you don't, you just get left behind.”—Chris Forbes
CEO of Kidney Health Australia, Chris Forbes, recounts his past experiences and the vision he has for serving those families who struggle with Kidney Disease.
His innovative profit-for-purpose business approach and a focused desire to measure outcomes make it clear that this organization is in good hands.
(3:16) Growing an understanding and awareness of Kidney disease with red socks…
(7:17) A rural upbringing in South Australia…
(10:51) “...so if you can't swim, or be a sporting star, you'd be a sporting administrator. And so, I actually have worked in sport and entertainment for a long time before getting into this role.”
(14:20) UFCs example of how to continue competitions during Covid…
(16:29) Choices made by countries during Covid and balancing the economic impact…
(21:11) Backpacking, cricket, and marketing…
(23:13) “I was the most popular father in Melbourne because I got to go and see all the artists.” Chris becomes the CEO of Ticketmaster in Australia.
(27:10) “...there's that balance of pushing hard and getting the result and delivering the bottom line to taking teams on the journey to showing a vision to having them enjoy their work.” Lessons from Ticketmaster…
(28:37) The metrics of success…
(32:14) How do you keep a charity transparent enough so that people don’t demonize making money…
(35:36) Where are efforts focused in Kidney Health Australia?
(38:14) The inherent problems of aging out of the pediatric kidney ward…
(40:45) What to do about the trauma of dialysis and transplants…
(42:30) Kidney disease and how it’s impacted by other health conditions, requires partnerships.
(45:55) Addressing systemic health-care issues is a global concern…
(49:56) “We have to focus on outcomes, not activity.” Measuring outcomes allows you to manage time better.
(52:13) There’s a need to talk about kidney preservation before it gets to kidney failure.
(54:53) The stories that stand out…
(58:19) What does Go Be More mean to Chris Forbes?
If you liked this episode, check out our interviews with Nephrotic Syndrome Foundation CEO Andi Callaway and kidney warrior Hailey Hogan.
Recorded November 11, 2020.
References:
Kidney Health Australia - homepage, Twitter
KHA's Red Socks Appeal - website
Guest:
Chris Forbes - Twitter
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Production and Editing
Creatives Collective Marketing
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“Every day is a new challenge, but also a new blessing, a new lesson.”—Jasmine Sanchez
If you’re stuck in analysis paralysis or fear keeps you from taking the first step towards your dreams, this episode is for you. The determined energy of these twenty-something dreamers is contagious.
Jasmine and Jalen talk with Jon and Bryan about what is REALLY involved in building a brand and creating something out of nothing.
(1:39) A promising relationship made through a LinkedIn connection…
(5:27) Making time for mentoring…
(8:33) Jasmine’s early years and influences…
(12:13) From football to skateboarding to eBay sales—Jalen’s trajectory toward entrepreneurship
(20:11) Jalen’s solution to acquiring the “latest and greatest” sneakers…
(23:44) A lesson in the power of TRUST…
(26:25) Why hydration products? “As I was experiencing all these pain points with all the hydration products on the market, I was just thinking, the only thing you really need is one of these water packs that go inside of a backpack.”
(30:51) Like-minds connect over entrepreneurial dreams…
(32:22) How do you tackle making a product that doesn’t exist?
(33:57) When you realize you need more help…
(36:56) Stress, perspectives, and the roller coaster of emotions…
(38:18) Why mentorships help…
(40:09) Divide and conquer...making sure the responsibilities are covered while working full-time jobs…
(43:32) “...people, process, and priorities… you have to have all three in alignment if you're going to actually be successful.”
(45:36) Strategizing, delegating, and the learning curves of developing a business…
(50:12) “We wouldn't be entrepreneurs if it weren't a challenge. I think both of us enjoy working through the challenges and rolling with the punches. We are taking one day at a time and finding a way to make this product come to light.”
(53:05) Juggling, structure, and thriving in chaos…
(58:20) What does Go Be More mean to Jasmine and Jalen?
If you liked this episode, check out our interviews with consultant Toni Semanskee and runner/entrepreneur Bryan Lindsay.
Recorded October 28, 2020.
References:
Vessel Athletics - homepage, Instagram
Guests:
Jasmine Sanchez - Instagram
Jalen Brown - Instagram
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Production and Editing
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“I feel like Go Be More is how much you can do, in your current situation, in the state that you are in, at that moment in time—no matter how big or small.”
From an early age, Jasmine Shen had plans for her life that included being on stage, working hard, and pursuing her passions.
They certainly did not include a serious health diagnosis.
But with composure and courage beyond her years, she is facing a future that includes uncertainty, relapses, and unwelcome medications. It’s hard to NOT be inspired by this young woman’s positive and authentic perspective.
(4:51) Communication is key…
(8:13) Stressed to the max at 12 and losing hair…
(10:50) Breaking the news to Dad of wanting to be a performer…
(15:30) “And I remember sitting next to my mom and whispering to her because I didn't want to interrupt, 'Mom, that's what I want to do. What they're doing on the stage I want to do.'” The inspiration of the Lion King musical…
(19:14) Pressures of school and dance and legs feeling tight…
(23:31) Ridiculously tired…
(25:00) “...the annoying thing about kidney disease is that you can look at someone and not know they have it because actually, we look very normal.”
(26:18) Chronic fatigue, chronic crying, and puffy eyes…
(29:11) A misdiagnosis, high levels of albumin, and an urgent need to go to the hospital…
(35:44) The first time staying overnight in the hospital…
(39:06) Kidney biopsy experiences for Jon and Jasmine…
(46:16) The diagnosis of Minimal Change Disease…
(48:05) “...so you're going to go on this drug called prednisone, it's a steroid and you're going to get fat.” An uncaring doctor’s declaration…
(50:56) Prednisone and it’s many unpleasant side effects…
(54:05) Developing an eating disorder in the midst of dealing with prednisone…
(56:20) Refusal of a hospital counselor and the advice Jasmine would give to someone now…
(59:35) “... you know what, Jaz, you just have to suck it up because some people out there in the world who have the same condition as you can't even afford medication.” Coming to terms with the knowledge of a relapse…
(1:06:06) Facing the unknown…
(1:08:22) Wise words from Dad…
(1:11:13) What does Go Be More mean to you?
If you liked this episode, check out our interviews with Nephrotic Syndrome Foundation founder Andi Callaway or listen to Jon's Kidney Disease Story.
Recorded October 28, 2020.
References:
Nephrotic Syndrome Foundation - website
Guest:
Jasmine Shen - Instagram
Hosts:
Bryan Green - bryan@gobemore.co, maketheleapbook.com
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Production and Editing
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“Write what you're writing as if it's the last thing you will ever write, don't save anything, just put it in there.”—Matt Fitzgerald
If listening in on one man’s passions is inspiring, then this conversation is three times better.
Jon, Bryan, and Matt all share a love for the written word and clocking in the miles. Here they compare notes on crafting poetry, elite-level training principles, and not settling for doing things you don’t want to do.
(2:47) Growing up in New Hampshire, Dad’s influence, and what goes into running and writing careers…
(6:18) “...what every writer can be, is UNIQUE... you can do something that only you're doing…” And the best advice for writers…
(8:44) Lockdown coping through poetry…
(11:18) A singular purpose started in third grade…
(14:05) What having a low tolerance for doing stuff you don’t want to do can accomplish…
(15:33) Dad normalized running marathons...
(18:14) Is running fun or rewarding?
(22:16) A big regret…
(26:14) “I got the job. I was able to correctly identify Dave Scott, the legendary triathlete, in the interview…” And a lucky break with Bill Petoskey.
(31:34) Do you interrupt a rhythm of being productive? And what does it mean to pace your writing?
(36:22) Running the Dream, Iron War… and finding a writing stride…
(42:15) “...it's not about how much money I make or how much success I have or all the things I accomplished that matter to me. The only thing that I'll be able to take it to my grave is how I make people feel.”—Trevor Noah
(45:56) George Plimpton, Running the Dream, an experiment, and being relatable…
(51:24) The desire to join the sub 2:40 club…
(55:13) “It doesn't really matter what your goal is. The workouts are based off of what you can do.” A coaching mentality…
(59:34) A favorite running moment for Jon…
(1:03:02) Transformation, Covid, and a 2:54 solo marathon…
(1:08:02) What does Go Be More mean to you?
If you liked this episode, check out our interviews with authors Toby Tanser and Tony Reed.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded October 21, 2020.
References:
80/20 Running - Amazon
Iron War - Amazon
How Bad Do You Want It? - Amazon
Running the Dream - Amazon
The Comeback Quotient (Pre-Order) - Amazon
Guest:
Matt Fitzgerald - homepage, Instagram
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
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“I had an uber-talented group of guys to run with and train with, and they taught me many of the lessons and principles for distance running and coaching that I still employ to this day.”—Ryan Miller
In a world where so many people seek to hide their struggles, this transparent conversation with Ryan Miller is refreshing.
He reminds us that every elite athlete has their own road to success, and he openly shares excellent advice for others who struggle with depression, anxiety, and eating disorders. As a father, husband, friend, and coach, he models what it looks like to work towards being happy and healthy.
(1:49) Distance runners are a special breed…
(5:19) Supportive parents, lots of activities, and finding running…
(11:23) “We worked our butts off for the next 12 months, and we actually won the national championship.”
(14:17) Life outside of running pursuits… and the priority of family.
(17:24) Choosing a job that works with your desired lifestyle…
(19:37) Why Texas A&M? And what was the running experience like?
(23:35) Battling through depression, anxiety, and eating disorders…
(26:37) “I kind of view those things, all those characteristics that each of us has individually as tools. And tools can be used for good or bad, depending on how you use the tool.”
(29:47) Advice for those listening that are struggling with depression, anxiety, or eating disorders…
(32:20) Meal plans, being honest, and exuding more confidence…
(35:02) There’s power in tracking things like food and time…
(37:44) Transitioning to longer events after college…
(40:34) Training with a team versus individual training, which works best?
(44:10) Support networks, staying motivated, and the power in collaborating…
(48:44) “His philosophy is defined as sustainability and consistency in training, and we don't have to go out and do 30, 40, 50-mile long runs in training…”
(52:57) Two directions that elite runners go…
(54:45) What does Go Be More mean to you?
If you liked this episode, check out our interviews with elite miler Will Leer and Olympian Kara Goucher.
Recorded October 21, 2020.
References:
2009 Nike Cross Country Nationals - Runnerspace
SWAP Running - homepage
Guest:
Ryan Miller - @ryanmiller34, ryan.miller.coaching@gmail.com
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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“Holy crap, this is insane. I can build something and stuff this AI inside of it, and suddenly it's not a puppet, it's not a prop. It's a real robot.”
Take a step behind the scenes of some of Hollywood’s most epic movies with make-up effects artist Will Huff.
Jon and Bryan are blown away by his crazy work ethic and forward-momentum into the world of artificial intelligence. Will gives anyone he meets new respect for passionately pursuing a hobby.
(2:37) From a small town in Ohio, a lifelong passion begins to take root…
(6:49) A correspondence course with Dick Smith opens up a world of opportunity…
(8:58) Babylon Five, the union, and an avalanche of films…
(11:47) Specialization in make-up effects…
(13:04) “I knew immediately I had this affinity for, taking rubber things and making them move and look like something that's alive. And that's called animatronics.” Will talks about how he crossed over into robotics.
(15:34) How CGI changed the landscape…
(20:20) Taking advantage of the down-time from a back injury to learn a new skillset…
(23:44) “We're going back old school. We're going to get real physical puppets.” There’s a resurgence of doing things the way it was done before CGI in some genres.
(25:10) A day in the life of a make-up effects artist, on the set of “The Curious Case of Benjamin Button”...
(31:42) Trying to understand the incredible work ethic…
(34:22) “... it’s like a velvet-lined coffin… we're selling our souls and we're killing ourselves with these hours, but the velvet is the paycheck and that's just a great, wonderful by-product…”
(36:51) Introduction to building a functional robot through the “Lost in Space” B9 robot.. And artificial intelligence comes on the scene…
(40:12) “Holy crap. We could have robots walking around and doing stuff for us.”
(41:13) The problem with the “uncanny valley”...
(45:39) What’s holding back consumer robots?
(50:24) “What story are we telling ourselves?” Jon talks about changing the narrative.
(55:27) “I believe so wholeheartedly in the good parts of robotics… we had so many people at CES talk about the elderly and lonely people and just having somebody to talk to…”
(59:06) The sky’s the limit… even in your backyard.
(1:01:20) What does Go Be More mean to you?
If you liked this episode, check out our interviews videographer Von Ware or our discussion of multiplier skills.
Recorded October 14, 2020.
References:
Robomodix - Homepage
Who is Will Huff? - YouTube
Bartender Droid videos - YouTube
Guest:
Will Huff - YouTube
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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“I think that human connection is the whole reason why I'm doing what I'm doing.”—Emme Lentino
We’ve all felt the power that words can have when connecting to the lyrics in a favorite song. But for Emme Lentino, struggling through some of life’s heartbreaks led her to put pen to paper and write songs that would resonate with others.
In this special episode, she and Jon transparently chat about lofty dreams, inevitable hardships, and all the SEASONS in between.
(2:34) Positive parents, extracurricular activities, and theatrical performances…
(5:16) Dad’s influence of country music and good songwriting…
(7:44) “It was really heartbreaking to have lost someone that was not that much older than me, and it really left an impression on me.” A family tragedy led to Emme’s first song.
(11:28) A firm foundation rooted in love and faith…
(13:03) Jon shares the connection he felt between being raised to practice faith and having big dreams.
(16:22) There’s peace in surrendering your efforts to God…
(19:13) The ups and downs of teens and twenties…
(23:47) Ski lifts, storytime with Emme, and seeking connections…
(28:37) How keeping it real, keeps you relatable…
(34:04) The transition into a full-time music career…
(36:25) Not excepting “No”
(38:38) “When you're a dreamer, and you're painting that canvas with your dreams, you need these moments of validation that what you're doing matters.” Jon shares a powerful analogy.
(41:56) The birth of “Seasons of Life”...
(47:39) Bringing storylines to life through music videos and the debut of “Some Other Girl.”
(51:17) “I think probably the most important thing is that it is a song about heartbreak, on the surface. But if people listen to it and get to the bridge, they realize that it's actually a song of empowerment.” Emme sheds light on the meaning of her newest song.
(54:34) Everyone’s journey looks different…
(57:02) What does Go Be More mean to Emme?
If you liked this episode, check out our interview with Toni Semanskee or our episode on Prioritizing and Pivoting.
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Recorded October 7, 2020.
References:
Some Other Girl - YouTube
Oxygen - YouTube
Seasons of Life - YouTube
Guest:
Emme Lentino - Homepage, Instagram, Facebook
Host:
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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“Do you want to be right? Or do you want to be happy?”—Rick Harrison
Sometimes, all it takes to handle the stressors that come our way is a compelling strategy. In fact, it can be the difference between floundering or thriving. Neutral Thinking, coined by Trevor Moawad, is a strategy employed by elite athletes, business leaders, and special forces members.
But it’s actually an approach that each of us can use in our day-to-day conversations. It gets to the heart of what is directing our behaviors and gives us a more productive way to handle our emotions.
(3:23) “Be the change that you want to see.” Jon shares his desire to become more involved politically, in a non-traditional sense. And Bryan introduces the idea of Neutral Thinking.
(5:09) The “climate” in America and a long list of daily stressors…
(7:30) A more objective perspective of what you define as good or bad…
(11:31) “...it's just too easy to fall into a negative thought pattern and a negative way of thinking.” Jon shares his Olympic-level experiences and the internal conversations he had to shape.
(14:01) Accepting that things are what they are…
(15:14) Racism, slavery, and police brutality…
(18:39) What behaviors are going to give you the outcome you desire?
(21:52) The point of a conversation is to get somewhere…
(25:05) “Neutral Thinking gives us an opportunity to be different and still be together.”
(27:43) Jon’s mindset shift in 2005…
(30:40) The strategy of pacing and leading…
(32:53) “The past is the past and whatever happened in the past, doesn't dictate what's going to happen in the future.”
(35:07) The presidential role and what people can do for one another…
(38:39) How much influence does the President have on our daily lives?
(42:48) Reduce negativity by being intentional about who you surround yourself with…
(45:34) The concept of loss aversion...
(48:42) The 10x stronger effect of voicing thoughts…
(51:40) “It's about making things better in the moment and making good decisions in high stress situations, in high stress environments.”
(53:52) Goals should impact behavior, and your behavior dictates what you achieve.
(58:08) Think through and plan the right behaviors…
(1:00:06) Practice moving negative thoughts aside…
(1:04:19) The need to make the right decisions is an ongoing practice...
If you liked this episode, check out our interview with coach/trainer Ben Auerbach or our episode about having tough conversations.
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Recorded October 25, 2020.
References:
Upgrade Your Interactions with Neutral Thinking - Go Be More Blog
It Takes What It Takes by Trevor Moawad - Amazon
Kirk Kellerhals interview - GBM Podcast
Hosts:
Bryan Green - @sendaibry, bryan@gobemore.co
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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Creatives Collective Marketing
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“You need to be able to look at me and understand that you can trust me when you need me most. I'm going to be there, and I'm going to be the strongest possible person I can be on any given day for any given call.”—Jeff Nolet
Overcoming obstacles with a strong work ethic and a fierce internal drive is what continues to propel Jeff Nolet forward.
In this episode, he shares the difficult childhood experiences that made him the focused firefighter he is today. His intentional approach towards: goals, life-long learning, and overcoming the hurdles that life throws at you, will undoubtedly inspire you to Go Be More.
(3:21) Comparing the work of urban firefighters and wildland firefighters is similar to comparing sprinters to marathoners.
(7:15) The biggest concern with the California wildfires is evacuation… Jeff shares the differences between the two types of firefighting.
(12:15) Bryan grapples with the perspective of hundreds of miles of burning fires…
(14:22) “I was in fifth grade, and I remember I was in my bed, and my mom woke me up and she said, ‘Jeffrey, you got to get up and go outside. There's a fire in the building.’” Jeff shares what inspired him to be a firefighter.
(18:41) Playing baseball and basketball…
(20:10) The very competitive and rigorous path to becoming a firefighter…
(23:08) The seriousness of burnt cookies…
(27:06) Jeff talks about going through the Academy and what equipped him to be one of 17 that got through…
(29:55) Micro achievements or Next Step goals are the way to North Star goals…
(31:08) How a military Dad motivates…
(36:46) Most parents, nowadays…
(39:20) Reflecting on a mom’s powerful influence…
(49:21) “You are who you surround yourself with.” Jeff shares the value of being the dumbest person in the room.
(52:53) Leadership should be dynamic to be motivating.
(55:43) The Art of War by Sun Tzu and it’s invaluable analogies on motivating the masses…
(57:32) “Filling all the boxes…”
(1:01:52) Jon talks about the price of being obsessed with one thing…
(1:05:49) The poem Invictus…
(1:08:41) “So I think for me, it's focusing on who you are, what you want to do, and who you want to become as a person.” Jeff shares his thoughts on what it means to, Go Be More.
If you liked this episode, check out our interviews with coach/trainer Ben Auerbach and photojournalist Kirk Kellerhals.
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Recorded October 2, 2020.
References:
Jeff Makes Lifesaving Rescue - HamletHub
Art of War by Sun Tzu - Amazon
Invictus - Poetry Foundation
Teddy Roosevelt's Man in the Arena Speech - World Future Fund
Guest:
Jeff Nolet
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
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“I don't believe we'll ever recognize our need for the light until we've seen the depth of the darkness.”—Kirk Kellerhals
Kirk Kellerhals experienced a “full-circle” moment when a woman in an email said she thought he was her son.
After living 50-years with a missing piece to his identity-puzzle, Kirk received the gift of learning about his biological roots. Here he shares how running and faith pulled him through dark times and how a documentary is his way of paying the “gift” forward to Vietnam vets and adoptees.
(2:43) Eight-thousand miles away, in 1969, a boy was born. Kirk tells about his early days.
(5:24) Standing out like a “sore thumb…”
(8:52) Playing sports, marching in the band, and staying out of trouble…
(11:09) Enrolled in the East Texas police academy…
(12:05) A “front-row seat” to a real protest in front of the White House…
(16:46) How the word “dehumanizing” applies to both sides of the conflict.
(18:49) Jon takes advantage of an opportunity to show compassion and support.
(22:42) We all have chances to escalate or de-escalate moments.
(24:35) “What I say to people is not nearly as important as how I make them feel.”
(25:59) From hating running to loving it, Kirk shares his transformation and how it led to meeting Jon.
(34:03) Witness Through Fitness, building community with running and faith…
(37:57) An incredible story of discovering his roots…
(40:43) A life-changing email…
(46:02) “It didn't take long to realize that this is my mother. I'm like, Holy moly. She's been looking for me for my 48 years. And...I'm talking to her.”
(50:19) The immediate bond with my mother, father, and siblings…
(52:05) Taking a lot less for granted…
(53:42) Dark places leading to purpose—photojournalism, documentaries, and sharing blessings…
(58:03) “Well, it's definitely a work in progress. And one of the things I'm finding, especially about a documentary that's as in-depth as this one, is it's very fluid.”
(1:02:20) What’s the impact you want the documentary to have?
(1:05:36) Putting the pieces together for Vietnam veterans…
(1:09:42) “We have always, our entire lives, had that stigma. That negative stigma, that Vietnam War hanging over our heads. I call it the Pigpen Syndrome.”
(1:13:40) What does Go Be More mean to you?
(1:17:12) “The Vietnam War was not all negative. There was a lot of good that came out of it.”
If you liked this episode, check out our interviews with Podcaster Joe Fier and entrepreneur Ron Sarmiento.
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Recorded September 14, 2020.
References:
Sacred Heart Film - Facebook
SEACoast2Coast Foundation - Facebook
Guest:
Kirk Kellerhals - Instagram
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
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“I remember still vividly, day 15, halfway through, I'm like, ‘Oh crap, I'm getting stronger. Let me try this.' And I went down even further, and I was like, 'Oh, I did a pushup.’”—Hula Ramos
Hula Ramos is not just a larger-than-life radio personality. He’s the kind of guy you connect with almost instantaneously. Here he shares how his early life adventures equipped him to entertain and relate with his audience.
He transparently shares his struggles with identifying as “the fat guy.” And he uses his platform to help others realize they aren’t alone.
(2:48) Growing up on the crazy wild side of Spring Valley, CA.
(6:00) Diversity was the norm…
(8:52) The pressure of good grades, being creative, and living the latchkey lifestyle…
(12:56) A Forrest Gump trip turns into a 3-year adventure of finding out how others live.
(15:42) “It was an eye opening time for me because I experienced things like racism.” Hula talks about what it was like to walk outside of the Spring Valley bubble.
(19:01) Learning the skill of being a chameleon…
(21:59) How an internship changed everything…
(23:30) Naked doorbell ditching, stuntman, and radio entertaining before YouTube was a thing…
(26:16) “I always said I was the chunky but funky one in the family.” Hula shares how he wrestled with his weight and identity from a young age.
(28:37) Using his platform to break stereotypes…
(31:04) “Why do you keep sharing your dirty laundry?” Hula shares how his popularity eventually won his parents’ approval.
(33:45) Several people, sharing the details of life through a 6 AM morning show…
(40:22) “It's about being comfortable in your own skin.” How social media can advance your career and help you love yourself.
(42:38) Being relatable leads to connecting…
(44:59) Being the catalyst of change for someone else…
(46:41) “I just now enjoyed the fact that you told me that you enjoyed that.”
(48:13) Losing a job in radio but gaining a podcast…
(49:19) My weight issues…
(54:06) Raising a daughter with an intellectual disability…
(58:00) “...when my wife met me, she had listened to me on the radio. So she knew that I shared my life on the air.” Sharing so others know they aren’t alone…
(1:02:58) Helping siblings in families with special needs to not feel ashamed…
(1:06:23) The consistency of the Just One Challenge… Hula shares his personal journey of a changed life.
(1:12:06) Jon’s favorite aspect of Go Be More…
(1:15:35) EVERYONE can start with just one pushup.
(1:20:53) Growing the Just One Challenge community…
(1:24:00) The magic of day 15 or 20…
(1:25:03) “You hear the words Go Be More, and you think, 'Oh, you know, I want to be better than I was.'” Hula talks about what the phrase means to him.
If you liked this episode, check out our interviews with News Anchor Kristina Audencial and Why the Just One Challenge Works So Well.
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Recorded September 14, 2020.
References:
Life With Hula Podcast - Buzzsprout
Just One Challenge - @justone.challenge
Guest:
Hula Ramos - @hulasd
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
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“We're all put here on earth for a purpose. My purpose is to be someone else's eyes.” —Jerome Avery
Jerome has been able to “connect the dots” of how his life experiences prepared him for his purpose. Here he shares with Jon and Bryan all of the influences that impacted the path he’s on today.
He passionately shares the inspiring stories of Paralympians who overcome daily life challenges that we take for granted. His vision for finding “selfless” elites to stand alongside these amazing athletes motivates his work.
(2:54) Jerome’s early life, his introduction to track and field, and discovering the gift of speed…
(8:52) What happens when you have supportive parents, a good work ethic, and natural talent…
(11:09) “I have the slumdog millionaire life.” Jerome shares how his competitive experiences on the track prepared him to know what his runners needed to hear.
(13:30) Looking back at influences… community college, Tommy Smith, and the Olympic dream.
(16:44) Happy to be at the trials but not quite prepared mentally…
(18:24) An invite to the Olympic training center changed everything.
(20:14) “...in order for me to be a great guide runner, I had to have success through selflessness.”
(22:58) An opportunity to go to Athens, Greece as a guide runner…
(25:49) 50,000 pairs of eyes, a mistake, and a silver medal…
(29:46) “Those journeys from me being an individual athlete kick in.”
(31:47) Different classifications mean different challenges and techniques.
(35:47) Some of the athletes Jerome has trained and the places he has run…
(37:28) The goal of being a contract guide runner and matching guides with athletes from other countries…
(39:18) Being in it for the right reasons…
(43:36) How do Paralympians want to be seen and treated?
(49:16) Paralympians versus Olympians, can they be compared?
(51:35) How is Covid impacting training?
(58:49) Training as usual…
(59:08) The challenges of having enough guide runners… and Jerome’s foundation, “Guiding Lives.”
(1:02:17) “You can't tell me that in the United States, there're only three or four vision-impaired athletes that are elite.” Jerome addresses the need for a growing awareness.
(1:05:23) What does Go Be More mean to you?
If you liked this episode, check out our interviews with Guide Runner Wesley Williams and founder of Angel City Sports Clayton Frech.
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Recorded September 23, 2020.
References:
2016 Rio Paralympic Games 100m Final - YouTube
2017 London Para World Championships 100m Final - YouTube
Guest:
Jerome Avery - Instagram
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
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“I believe it's how you react to the situations you're in, that can give you the results you want.”—Tina Ramos
A world of exciting purpose opened up to Tina at a young age when she was first exposed to group fitness classes. With a desire to make changes in her life, she fully committed to being physically active. Then later, she found a passion for leading others to better health.
Listen in as Tina, Jon, and Bryan talk about the challenges in getting started, the joys of coaching, and how the Just One Challenge can create new opportunities to Go Be More.
(3:09) Life as a kid and trying many sports…
(6:24) From Step Aerobics to Kickboxing and everything in between… group fitness classes open up a whole new world.
(11:35) Hurtful comments become a source of motivation.
(15:26) “If there's something about yourself that you aren't comfortable with or something that you don't like, there's a way to try to fix that or to try to change that so you can make things right.” Tina works to make changes through fitness.
(19:25) Teaching group fitness allowed for opportunities to inspire others…
(21:23) “But the reality is trying things out from a fitness standpoint; it's never going to really hurt you.”
(23:39) There’s power in the one-on-one connection of personal training…
(26:40) “If you're passionate about something, it makes all the difference because the passion will drive that motivation…” Tina shares what she feels is her purpose.
(27:33) Jon’s experiences with mentoring and coaching…
(32:51) Transitioning from student to teacher…
(36:49) The various types of classes Tina has taught…
(40:01) “And I felt like this is the best opportunity for me to be able to spend as much time as I possibly can while they're young and just enjoy those moments because they're so precious.” Tina shares about being a full-time Mom.
(45:18) “Building a skills network” a degree in global business…
(49:12) How Tina became involved with the Just One Challenge…
(51:42) It’s all about getting started.
(53:45) The superhero qualities of Billy Blanks…
(58:24) Current and future plans…
(1:01:42) “Go Be More, to me means, to get out there and do things that you never thought were possible…” Tina shares her thoughts on what Go Be More means to her.
If you liked this episode, check out our interviews with News Anchor Kristina Audencial and Why the Just One Challenge Works So Well.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded September 14, 2020.
References:
Billy Blanks's Tae Bo Nation - website
Just One Challenge - Instagram
Guest:
Tina Ramos - Instagram
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
Photo credit: Jay Layno
Want to help us grow the show? Leave us a Rating and Review!
“I wish I could be Bart Yasso, even if it was just for a day. ... I wish I could be Bart Yasso but I don't want to do all that running crap that he does.”—Young Autistic Friend of Bart
It seems that no one on the planet has made more friends at the finish line than Bart Yasso. He has always been drawn to connecting with other runners and digging past the superficial, to hear the REAL stories.
Here he chats with Jon and Bryan about the powerful value of a connected running community, his Runner’s World feats, his fight with Lyme Disease, and how he still strives to Go Be More.
(3:50) Bart shares about his childhood and how running one mile changed everything.
(6:16) George challenges Bart to a 10K race.
(8:46) “Till you get into the running community and get immersed in it, you don't know how powerful it is. But it's a force.” Bart shares about his first experiences with running clubs.
(10:25) Running idols?
(12:12) Willie Mtolo, accomplishing amazing things despite the difficult training circumstances of apartheid.
(15:09) Running can create opportunities that wouldn’t otherwise exist.
(16:23) The fantastic work-ethic of Meb…
(20:24) “If this sport of running can suppress something as evil as apartheid, even just for 12 hours, that's the sport I want to do for the rest of my life.”
(21:34) The personal and powerful effects that running can have…
(24:44) “Oh my gosh, like, this is the thing that's going to get me to where I want to be in life.”
(26:54) What really mattered when Bart retired.
(27:44) Running with the Amish and a special letter from an autistic boy…
(32:37) “But I guarantee you so many runners inspire people like this, and they never know it.” Bart shares other stories.
(34:23) The start of his dream opportunity with Runner’s World…
(39:49) Bart’s Mom…
(42:03) Running marathons and doing all the things to eventually focusing on the running festivities.
(44:56) The story of Ted and George running around Manhattan…
(47:47) Running through the Dignitary Gates, being chased by rhinos, the Kilimanjaro marathon, and other incredible runs…
(52:28) “...they're so small, as the size of a grain of pepper, you don't even know they're there.” Bart shares his experiences with Lyme Disease.
(58:25) Everyone has a personal battle…
(1:04:22) What is Bart’s focus now?
(1:09:04) What does Go Be More mean to Bart?
If you liked this episode, check out our interviews with Mr. Marathon Tracy Sundlun or Shoe4Africa's Toby Tanser.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded September 16, 2020.
References:
Bart's Website - BartYasso.com
Yasso 800s - RunnersWorld
My Life on the Run by Bart Yasso - Amazon
Runner's World Race Everything by Bart Yasso - Amazon
Guest:
Bart Yasso - @bartyasso
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Production and Editing
Creatives Collective Marketing
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Want to help us grow the show? Leave us a Rating and Review!
“There must be somebody else just like me. I really need to find another mom. I really need to find another six-year-old boy who's going through this.”—Andi Callaway
We’re always inspired by real-life stories of those who turn THEIR challenges into blessings for others. Here Jon, Bryan, and Andi expose the hard truths of navigating kidney disease.
Andi recounts how she had to become an expert on nephrotic syndrome when her son was diagnosed at the young age of six. She and her husband eventually founded NSF, the Nephrotic Syndrome Foundation, with the intent to improve the journey for others, one family at a time.
(2:50) Andi shares the childhood experiences that inevitably shaped who she is as a Mom.
(7:12) Running, and transferable life lessons…
(10:28) A good work ethic and track…
(13:54) “...finance is such an important background to have. And if you have it, you can do whatever you want…” Andi shares many of her jobs as an adult.
(17:55) High-speed DSL, start-ups, and 70 hours a week…
(24:24) A new journey begins…pulling back to raise a family.
(27:48) “I can get behind anything. I love everything...I love anything. I just think there's so much good out there. I can really find passion and interest in pretty much anything.” Andi shares about getting involved in local charities.
(29:35) Wilson’s symptoms begin to show up.
(33:53) What steroids do to a six-year-old…
(37:04) Desperately in need of connection… and the origins for NSF.
(40:07) “I kind of realized that what moved me so much... was really serving that mom and that dad and that patient, the family and the child and the siblings…”
(43:34) What is nephrotic syndrome, exactly?
(47:11) Relapses, triggers, and regimens—what works for Wilson?
(49:56) “I think that this is a marathon, not a sprint. And you know, we started that journey with a lot of grace for ourselves.”
(52:07) Starting with the Backpacks of Hope program…
(56:54) How COVID 19 has impacted NSF and bringing hope through connections.
(1:01:41) It’s the tip of the iceberg… how the healthcare system handles kidney disease.
(1:04:35) The power in parent communities…
(1:06:37) When the insurance company won’t cover a medication…
(1:09:27) How’s Wilson doing today?
(1:10:50) What does Go Be More mean to you?
If you liked this episode, check out our interviews with kidney disease survivors Jeremy Bedig or listen to Jon's Kidney Disease Story.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded September 9, 2020.
References:
Nephrotic Syndrome Foundation - website
Guest:
Andi Callaway - @nephroticsyndromefoundation
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“There are so many different platforms out there for people who want to be their best runner, but there are very few platforms out there that are trying to help people truly fall in love with the sport of running.”—Will Leer
Personal journeys are as unique as the runners who share them, and often the lessons are found in the details.
Join us as popular running personality, Will Leer, recalls his experiences as a D3 runner, how a lack of confidence impacted him, the simple solution to a health issue, and where his running shoes are taking him now.
(1:30) Jon welcomes his peer, his competitor, his friend...
(4:55) Growing up in Minneapolis, supportive parents, a competitive grandmother, and never considering track and field…
(10:41) “I’m here to be a better soccer player,” and other statements that quickly led Will to middle distance running.
(15:06) From blustery Minnesota to balmy Pomona…
(18:48) “I can't play Scrabble without like sweating through my armpits…” Winning the conference 1500 as a freshman…
(19:31) It was like a deflating balloon after two miles… knowing that something was not right.
(23:40) “I put a lot of pressure on myself, but then that didn’t happen.” Will shares the trials of his collegiate career.
(26:22) How a rival can take you to new heights. Will talks about friend and running great, Nick Symmonds.
(28:16) 7-11, a case of beer, and an NCAA backpack… taking notes on advice for a fast 1500.
(33:10) “These are human beings, accomplishing things that are superhuman or that you deem as superhuman...I think I can, I can do that. I can do something or maybe not exactly that, but like I can come pretty damn close.”
(37:33) Low points, tantrums, and great advice…
(42:07) Will recounts his favorite running accomplishment.
(49:43) “I could almost write the story of how Jon felt going into that race versus how I felt because I didn't have the Olympic standard…”
(54:35) From D3 to the biggest stage...Feeling like he shouldn’t be at the Olympic trials.
(58:16) Changing limiting beliefs and SELF-expectations.
(1:02:49) “I kind of feel like it's the same thing with making it to the level that we compete at, Will... at the end of the day, I'm like humbly speaking, you know, there wasn't another runner in the world that wasn't clearly better than me. And I felt that. I could see that.”
(1:07:08) What’s up next for Will?
(1:11:21) “I think that one of the great things about running is that it does require you to constantly challenge your personal beliefs of what you're capable of.” Will shares his view on the phrase, Go Be More.
If you liked this episode, check out our interviews with fellow D3 elite Ben Auerbach and sub-four miler Bryan Lindsay.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 19, 2020.
References:
Training For the Win - trainingftw.com
Will Leer - Wikipedia
Nick Symmonds - Wikipedia
2008 Olympic Trials 1500m Final - YouTube
Guest:
Will Leer - @williamleer
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“In life, you have to start your own adventure. You have to be the instigator of your own story.”—Toby Tanser
So many times, we focus on the results of a success story. And we miss the “small” but monumental life lessons in the day-to-day experiences.
In this episode, Jon and Bryan are captivated by the unexpected exploits of Toby Tanser. He shares multiple accounts of “seemingly insignificant” crossroads he faced. And you’ll learn the unbelievable series of events that eventually led to Shoe4Africa and the realization of Shoe4Africa Children’s Hospital in Eldoret, Kenya.
Show Notes
(3:07) When a theater is your personal playground… Toby shares about his early childhood and teen years.
(9:43) “It was miserable because now I didn't know where food was coming from...we budgeted ourselves one cheese sandwich a day, and we didn't have money for anything over that.”
(12:03) Gaining an understanding of how an immigrant feels…
(15:16) From banjos and soccer balls to quitting the cross country team, Toby tries to find his own identity.
(21:29) “Everything in my life I've done that’s positive has been by mistake.” Toby recounts all the jobs and random opportunities that allowed him to live his “gypsy” lifestyle.
(28:33) A blast from the past—Sebastian Coe and his impact…
(33:47) “It’s time to actually change.” Toby began to run.
(35:25) Negative influences were all around.
(41:30) Police motorbikes, spectators, a big win, and a Nike rep…
(48:06) A millionaire’s lifestyle without the money and a move to Sweden.
(52:00) An “Irish Leprechaun,” Noel Berkeley strikes a deal for a Swedish wife, and two friends plan to go to Kenya.
(59:43) Getting dumped, lost bags, and judging cabbies by their teeth…
(1:06:15) How a 40-minute run achieves a lifelong dream of running with Kenyans.
(1:13:18) Not being able to sleep turns into producing a bestseller.
(1:21:37) “And I'm standing next to a guy who can't even get the pair of shoes, but you know, can run ten times faster than me. So I started to think like maybe my position in life is not to be the runner that I wanted to be. Maybe I can be the person that helps you.”
(1:27:03) A picturesque run on the beach almost cost him his life.
(1:35:06) “And it was very strange because it felt like somebody was coming with a bullhorn and screaming get up, you're not supposed to end here.”
(1:41:58) A wooden bench, a Somali nurse, and no fluorescent lights… Toby’s 1st experience with an African hospital.
(1:53:46) Brain surgery 11 days later…
(1:59:38) Running with Martha Stewart’s assistant in New York on 9/11…
(2:02:30) “And I said, I need to stop doing races, and I need to put time on this shoe program and health program.”
(2:05:32) The problem with charities…
(2:11:30) Empowerment, education, and health…
(2:15:02) “The best gift you can give a nation is healthy citizens.”
(2:18:43) 9 out of 10 kids with cancer in East Africa die.
(2:23:36) 152 hospital beds can save 500 lives.
(2:25:03) What does Go Be More mean to Toby?
(2:29:21) “So a hundred dollars donation was what turned into a hospital that's treated over 500,000 children. So don't ever think that anything is, you know, insurmountable. It's standing up, to go be more.”
If you liked this episode, check out our interviews with entrepreneur Ron Sarmiento and 5-time Olympian Abdi Abdirahman.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded September 7, 2020.
References:
Shoe4Africa - homepage
Train Hard, Win Easy by Toby Tanser - Amazon
More Fire: How to Run the Kenyan Way by Toby Tanser - Amazon
The Essential Guide to Running the New York City Marathon - Amazon
Guest:
Toby Tanser - Tanser.org, @shoe4africa
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“It was kind of like a lightning bolt moment for me. I was like, Oh my God, this is one of those things that I'm meant to do on this planet. It’s to figure this out.”—Clayton Frech
Join Jon and Bryan as they take a deep-dive into the world of adaptive athletics with Clayton Frech. His non-profit organization—Angel City Sports—provides year-round free adaptive sports opportunities for kids, adults, and veterans living with physical disabilities or visual impairments.
Clayton transparently shares from his heart the lessons he, his family, and son Ezra have learned as they’ve explored the opportunities for all types of athletes striving to Go Be More.
Show Notes
(3:00) Jon, Clayton, and their “matchmaker,” Isaac…
(5:20) Have you ever seen a blind man do the high jump?
(7:20) “... they’ve mastered their body, their athletic performance… but they have to also master their body’s interaction with technology.”
(11:04) How do we simplify the process of getting started in sports?
(12:30) “Growing up, I never felt like I belonged anywhere.” Clayton shares what his childhood looked like.
(16:16) Skateboards, college classes, and corporate ladders…
(19:40) These skill sets have helped in building a non-profit…
(22:51) Ezra was born and a whole new world opened up.
(26:25) A “roadmap” can make all the difference.
(29:45) For the love of sports…
(32:43) “And the main takeaway from that was the kids that seemed better adjusted, more self-confidence, and just farther along in the self-acceptance journey tended to be from small towns…”
(34:34) A leg built out of wood… Ezra’s family meets Paralympians for the first time.
(37:09) Ezra experiences the Endeavor games.
(39:13) Why go into adaptive athletics when he was doing so well in age group sports?
(47:14) Amazing mentors that have been a part of the journey…
(50:41) Was there a special formula?
(53:30) “...my wife gets like the lion share of credit... The work that she did with him in terms of giving him the tools to be successful in life beyond sport, is really pretty incredible.”
(57:31) There’s a celebrity in the house…
(1:00:00) Angel City Sports role in adaptive athletics…
(1:06:14) “...we don't discriminate. So all ages, all physical disabilities, veterans, civilians, you name it.”
(1:08:29) “Kids need to see adults, whether they're vets or civilians functioning at a high level, competing and going after it... And then the adults and the vets, we're always inspired by having a little kid who doesn't think about their disability.”
(1:11:24) You never know who’s going to show up! Celebs supporting the events…
(1:16:12) It starts with just one.
(1:19:05) It’s about creating a sense of belonging…
(1:22:03) What’s the number one problem in the adaptive and Paralympic sports communities?
(1:23:43) Is Angel City Sports going to other locations?
(1:32:12) Paralympic and adaptive sports are where you can refill your “tank.” Sport is so important to this community.
(1:42:22) “And it's scary because if you don't understand it, if it's not a part of your life, if you don't see it, it doesn't exist.”
(1:45:11) “(Angel City Sports) is for people that don't have the resources and the time and the family support and all the blessings that Ezra has.”
(1:46:42) What does the phrase Go Be More mean to you?
(1:48:32) Closing...
If you liked this episode, check out our interviews with Paralympian Wesley Williams and event promoter Tracy Sundlun.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded September 11, 2020.
References:
Angel City Sports - homepage
Angel City Sports Overview - YouTube
2020 Angel City Games presented by The Hartford - website
Ezra Frech - Wikipedia
Endeavor Games - homepage
Challenge Athletes Foundation - homepage
Guest:
Clayton Frech - @clayton.frech
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“I just have to thank God that I had that opportunity, and then that I was prepared for it and that there were people rooting for me. And then I had a coach that said, ‘Just do what you do in practice.’”—Willie Banks
Willie Banks brings to life his journey toward becoming a legend in the sport of triple jumping. You’ll learn about what sets triple jumping apart from the other events in track and field, how his signature clapping routine got started, and what he thinks the sport needs to grow fans.
If you’ve ever been mesmerized by the storytelling of an Olympic GREAT, then you’re sure to love this episode and be ready to Go Be More.
(2:10) Willie shares a bit about growing up in a military family and how sports and activities were just a way to tire him out.
(6:04) Building a high jump out of mattresses never ends well…
(7:16) A seventh-grader gets inspired by a senior in high school who jumps with his sweats on…
(10:20) Kicked off the team for doing it his way…
(12:10) What does the triple jump have to do with a drinking game?
(14:32) A history teacher who knew “a bit” about the triple jump…
(16:45) Why the Avocado League had to extend the triple jump pit...
(18:22) “My attitude towards growing up black in the United States was tough for me.”
(20:08) Developing a whole philosophy of living had to involve three.
(22:06) Jon shares what it was like with a Dad in the navy.
(24:17) “You have to stick up for your friends and your family and for what is right.” Willie shares when he went up against his teacher.
(28:20) Bryan asks about the transition from high school to UCLA.
(33:09) The craziness of the USC, UCLA dual meet…
(37:12) “Go do what you do in practice,” Willie carries the weight of the meet.
(42:36) “I actually wanted to go to Stanford.”
(43:32) What Clarence Taylor taught me about triple jumping…
(46:04) What happened when Jon started viewing his running performance as art.
(48:01) “But if our sport wants to survive, we have to be entertaining.”
(50:34) A learning moment—Willie gets good news and bad news as an American record holder in Germany…
(53:34) The impact of some drunk Swedes…
(57:59) A triple jumper takes a victory lap…
(1:03:39) How do we take our sport to the level it deserves to be at?
(1:05:25) The need for stars and supporters…
(1:09:20) We need more circus and Colosseum…
(1:11:24) Here’s why track grew in the ’70s and ’80s…
(1:13:56) What happens when individual organizers pay for their own meet and find sponsors and get investors?
(1:16:21) “It's a macro version of your triple jump experience that you were creating for the fans, right?” Bryan shares his experience with the Rock and Roll Marathon.
(1:21:54) Affinity happens before, after, on, and off the track.
(1:26:16) What’s next on Willie’s plate?
(1:28:44) What does Go Be More mean to you?
(1:31:56) Closing and what’s coming up.
If you liked this episode, check out our interviews with 'Mr. Marathon' Tracy Sundlun and former USA triple jumper Von Ware.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 28, 2020.
References:
Willie Banks WR Triple Jump - YouTube
World Athletics Profile - WorldAthletics.org
Guest:
Willie Banks - @williebanks
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
“Soccer doesn’t really wait for you… it was completely shattering and it felt like a punishment. It was really sad.”—Hailey Hogan
Hailey has more insight and understanding of kidney disease than any 20-something should have. Diagnosed at the early age of 15 she was quickly thrust into a world of medical testing, uncertain futures, and adjusted expectations.
Listen in as she candidly explains the roller-coaster ride of figuring out life with her condition.
You’re sure to walk away with admiration of her daily courage, a mature grasp of complicated procedures, and her determined efforts to Go Be More.
(3:47) Hailey shares about her childhood in Ohio and a family move to Arizona.
(5:44) “...something is really not right.” Hailey’s symptoms that led to the diagnosis.
(10:48) “... still scratching the surface on the kidneys,” Jon asks Hailey about her thoughts on testing.
(12:14) The problem with symptoms…
(14:10) “... the kidneys, like most of your body, is very connected to each other. And it really helps if you can have a holistic approach to your medicine.” Jon and Hailey talk about the need for earlier testing.
(15:45) Hailey shares her heartbreak with soccer.
(17:53) Robotic pyeloplasty and other new normals…
(19:44) Realities sink in…
(21:18) What are the 5 stages of kidney disease?
(22:39) “...it's different because you're in this weird spot where you're like, how much do I need to change my lifestyle? And where does that begin and end?” Hailey shares about the confusing nature of a silent condition and how it impacts her thoughts.
(22:56) For the love of powerlifting…
(24:24) Are the treatment protocols handled well?
(28:16) Why it’s terrifying to leave your pediatric nephrologist and the different approaches to pediatric and adult kidney disease.
(34:04) There’s a need for a consistent scale.
(38:25) “And I think the healthcare system is one of those things where I think that with like a lot of things going on in our country, I think we need a revolution. I think we need to just do something different. And even if it's small, let's create a good example of something that works and then scale that.”
(39:11) 1% of the federal budget goes to paying for dialysis.
(39:42) John Oliver, an investigative journalist tackles the DaVita dialysis controversy with a humorous video.
(45:32) How do you handle the many aspects of life with kidney disease—particularly the mental health challenges?
(47:24) “I actually struggled to breathe.” Hailey shares a scary story that resulted from a complication after surgery.
(53:06) Working through what’s in your control and what’s not.
(55:13) Hailey shares her passion for kidney disease advocacy.
(58:47) What the message of Go Be More means to Hailey Hogan…
If you liked this episode, check out our interviews with Kidney Fighter Marc Coronel and soccer coach/kidney warrior Jeremy Bedig
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 28, 2020.
References:
Last Week Tonight: Dialysis - YouTube
Guest:
Hailey Hogan - @thepinkpowerranger1
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Production and Editing
Creatives Collective Marketing
Want to help us grow the show? Leave us a Rating and Review!
We talk with sub-4 miler and senior care reformer Bryan Lindsay about his running career and how he’s building a model for senior care that works.
Bryan’s Running Career
- Some thoughts on camaraderie between competitors and what the “right” approach is to associating with other athletes at competitions
- His friendships he created with the other top runners and how that eventually led them to all compete together at BYU
- The motivation he got from trying to figure out what the top teams in his region were doing and his subscription to Track and Field News
- How he read a book about Olympic athletes who shared his faith and that also contributed to his belief he could achieve his goals
- His focus on achieving his potential and finding his personal limits
- How he was already planning out his path to the Olympics at age 26 when he was a sophomore in high school, and the importance of engaging and and studying your craft
- His experience serving a mission for his church in Portugal, and how that affected his overall career
- How he went six years without a personal best due to his mission and repeated injuries
- His experience breaking the four-minute barrier with Jon at the Rafer Johnson/Jackie Joyner-Kersee Invitational in 2005 (and experiencing Diddy Riese cookies)
- Finishing second at the NCAA Championships for 1500m and the opportunity that created to run professionally with New Balance
- How he’s transitioned to doing triathlons now, and setting his Masters PRs
Restoracy and Transforming Senior Care
- Going back to school and getting a Master’s in Health Administration
- Working in health care and for large institutional nursing homes
- His startup long-term healthcare facility called The Restoracy, which centers around making the nursing home experience feel more like a real home
- How he took one big idea from his running: have big goals and go after them knowing there are risks, so do it with the best plan you can create
- The initial feedback he is receiving and why he believes his company is a better model for long-term care in the future
- And finally, what Go Be More, means to Bryan
If you liked this episode, check out our interviews with coach/trainer Ben Auerbach and Olympian Khadevis Robinson.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded September 2, 2020.
References:
The Restoracy - website
1999 NCAA Championships 1500m Final - YouTube
2005 Rafer Johnson/Jackie Joyner-Kersee Invitational Mile - YouTube
2005 NCAA Championships 1500m Final - YouTube
Diddy Riese cookies - website
Guest:
Bryan Lindsay - @BYUMiler_Bryan,
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with soccer coach and kidney disease survivor Jeremy Bedig about his experience with FSGS.
Jeremy’s Kidney Disease Diagnosis and First Transplant
- His passion for soccer as a kid and the path he was on prior to his diagnosis with FSGS at the age of 14
- The weird swelling and symptoms that caused him to go to the doctor and get diagnosed with fast-acting variant FSGS
- The first time he really felt sick, not because of kidney disease but because of the treatment
- His experience trying to keep up with school and soccer while undergoing chemotherapy and taking multiple drugs to battle his condition
- The mental challenge of dealing with a life-threatening diagnosis, and how you struggle to process what it means as you go through the day-to-day experience, especially as a high school student
- The amazing support he received from his parents and grandparents, and how important that support system is for patients
- His experience with dialysis and having a double nephrectomy (where both kidneys are removed) as a junior in high school
- The unique opportunity he got that most of us will never experience
Jeremy’s Second Transplant
- The legal battles he had to fight with his school to allow him to study based on his health situation, and how difficult some teachers made his experience
- How unprepared he was to be a college student, and why he dropped out
- What led him to try being a soccer coach, and how quickly he progressed in his first couple years
- The staph infection that destroyed his new kidney and sent him back onto dialysis for 3 1/2 years, and the emotional toll that took to be back where he was years earlier
- The experience of finding a donor but having it fall through because of a failed test
- The role coaching played in giving him something outside his condition to focus on
- His eventual transplant from a family relative and the special bond that created between them
What Jeremy is Doing Today
- One of the scary realities of being a kidney disease patient: going into the surgery not knowing if you'll have a kidney at the end
- His new coaching career with Diablo Valley College and Contra Costa FC, and the process of receiving his official US Soccer licensing
- His role as a Peer Team Lead with the Nephrotic Syndrome Foundation, and the podcast they are creating
- His desire to spread the word about mental health, and his continued struggles to deal with the PTSD associated with his kidney experience
- Why even though he received amazing care and had an amazing support network, he still often felt alone, which is an opportunity for improvement in the current health care system
- His founding the for the Amplify Athletic Alliance to support the LGBTQ community to share their experiences
- And of course, what Go Be More means to Jeremy
If you liked this episode, check out Jon’s Kidney Disease Story and our interview with Kidney Fighter Marc Coronel.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 26, 2020.
References:
Amplify Athletic Alliance - coming soon
Nephrotic Syndrome Foundation - website
Contra Costa FC - website
Diablo Valley College Soccer - dvc.edu
Guest:
Jeremy Bedig - @coachjeremyb, @ysarb_mot
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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We talk with historian Gary Corbitt about his father’s remarkable career and the early days of running in New York City.
Ted Corbitt and the Early Days of Running
- How Gary’s childhood mirrored the early days of running in New York City
- The importance of the New York Pioneer Club, founded in Harlem in 1936, in creating an integrated running organization well before the Civil Rights era or Jackie Robinson’s integration in Major League Baseball
- The surprising connections between Ted Corbitt and Jackie Robinson
- The experience of being a black runner in the 1940s and 1950s in New York City, and how we went from suspect to respect with some local police
- His experience running on the University of Cincinnati track team and the challenges of competing in the segregated south
- How he ran his first marathon at age 32, ran in the Olympics at 33, and ran the London to Brighton race—his first ultramarathon—at the age of 43
- How Ted was a master physical therapist and used his knowledge to overcome the many injuries he faced during his career due to over-training, often going over 300 miles per week
- His role in perfecting the wheel-based measurement system still used today to measure courses and ensure accuracy
- The many forgotten people who helped to create and grow the sport, and the many forgotten black distance runners who preceded Ted Corbitt
- How Ted Corbitt was one of the inaugural inductee’s into the US Distance Running Hall of Fame, along with Frank Shorter, Bill Rodgers, Joan Benoit, and Kathrine Switzer
Thoughts on Running and Preserving History Today
- The efforts the National Black Marathoner’s Association is making to work with major marathons to get more black people running
- The amazing collection of letters Ted Corbitt left behind, and Gary’s plan to publish them all together in a book
- His goal to inspire new historians to help document the history or running as well as the milestones being made today
- His goal to create the Ted Corbitt Institute for Running History Research to support historians and historical research
- And finally, how Go Be More means that when you see a need and you can fill it, you need to do so
If you liked this episode, check out our interviews with NBMA President Tony Reed and coach/promoter Tracy Sundlun.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 21, 2020.
References:
Ted Corbitt: An American Pioneer - tedcorbitt.com
Ted Corbitt - Pioneer - Facebook
New York Road Runners - NYRR.org
Road Runners Club of America - RRCA.org
Guest:
Gary Corbitt - @corbittg
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Paralympic Guide Runner Wesley Williams about what it takes to do what he does, and how it’s influenced his mentality about life.
Wesley's Background
- Wesley’s childhood growing up in Visalia, California and how his family created the spark that got him into track and field
- What led him to compete for Cal State Northridge
- How Paralympian and hometown hero Jerome Avery opened the door for him to become a guide runner
- How he modeled his approach after Jerome Avery and the importance of building a strong human connection with the athletes you train
- His first impressions of the Paralympics and how those were quickly dispelled
- How he eventually became partners with Lex Gillette, and what makes Lex unique
His Experience as a Paralympian
- The role of a guide runner and some of the rules they need to adhere to
- How a Paralympic 100m race actually works, and some of the strategies guide runners use to run seamlessly with their partners
- How the Paralympic long jump works, and the “in and out” calling method he and Lex are known for
- His experience in Rio where Lex couldn’t hear his guidance on four of his six jumps due to the crowd noise
- Why he feels being a guide runner is what he was meant to do
- Some of the challenges facing Paralympic athletes, from getting into competitions to preparing for life after competition to gaining and keeping corporate sponsorship
- Why we need to think outside the box to create more and better opportunities for Paralympic athletes
- What it feels like to stand on the medal stand at the Paralympic Games
- How competing in the Paralympics and traveling the world changed his mentality, and fulfilled his athletic dreams in a way that his previous career hadn’t
Training for 2021 and His Future Plans
- How difficult it is to train for 2021 due to the restrictions on what facilities can be used
- His run-in with a wild bobcat while trying to do some hill work
- Wesley’s memory of Jon first telling him about the idea for Go Be More, back in 2007
- How it takes a village to raise a person and why he is creating a non-profit that aims to create those villages
- And why for Wesley, Go Be More means to go be somebody you never thought you could become
If you liked this episode, check out our interviews with track and field stars Coby Miller and Von Ware.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 7, 2020.
References:
Lex Gillette Gold Medal Jump London World Championships - YouTube
Lex Gillette Long Jump Crash - YouTube
100m Semifinals Rio Paralympics - YouTube
The Weight of Gold - HBO
Guest:
Wesley Williams - @wesley_williamz
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Tracy about his amazing career as a coach, event planner, and governor of the sport of track and distance running.
His Coaching Career
- How he got his start in coaching at age 12
- Why not being talented at track and field actually made him a better coach
- What makes rivalries so special, why the UCLA/USC dual meet was the best in the world, and how he actually won a car in his first one!
- Tracy’s theory for why the dual meet lost some of its luster in the late 80s and early 90s, and a discussion of whether the dual meet is the ideal format for determining the national champion
- His transition from USC to Colorado, his experience coaching the great Mary Decker, and what he thinks set her apart from other runners
- His friendship with Wilt Chamberlain and Wilt’s dedication to promoting women’s athletics, Wilt’s Wonder Women, his helping to get the Rock ’n Roll Marathon started, and Jon’s experience meeting him as a kid
- How he got started coaching the Warren Street Social Athletic Club and some of his memories from that time, including the fight to allow his athletes to receive prize money, which was barred at the time by the AAU
- How he knew it was time to transition out of coaching when he was no longer obsessed with thinking about the workouts
His Transition to Governance and Event Planning
- You can’t put on a competition, it has to be an event. You need to make it larger than life.
- How he got involved in the AAU in order to stop them from punishing runners and how he stumbled into becoming the Men’s Chairman after losing the election to be the Women’s Chairman, and how that gave him the power to run meets the way he wanted
- His incredible first meet at the Armory in New York City, where he fired all the officials
- What led him to create the National Scholastic Indoor Track and Field Championships, and all the hoops they had to jump through
- What drives Tracy to put in the work to create these new opportunities and change the sport for the better
- The importance of focusing on making an event special and doing it with people who are passionate about it
- The events he’s working on now, including a women’s running movement in Saudi Arabia, the Kigali International Peace March in Rwanda, and how to craft a space in track and field for transgender athletes that maintains fairness for all athletes
- And why the words Go Be More mean never stopping trying to be great and to never stop trying to do more for people
If you liked this episode, check out our interviews with legendary coach Bob Larsen and author/marathoner Tony Reed.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 19, 2020.
References:
Tracy's Amazing Resume - National Scholastic
Wilt's Wonder Women Track Club (with some amazing photos of Tracy and his hair) - CompletePT
Warren Street Social and Athletic Club - Facebook
Rock 'n Roll Marathon - RunRocknRoll.com
Guest:
Tracy Sundlun
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Tony about his journey as a runner who has 11 top 50 marathon finishes (and run 10 marathons with fewer than 50 participants)!
Beginnings
- Why Tony says he has fast twitch muscles but a slow twitch mind
- His joining the cross country team to avoid playing football and his quitting the cross country team to avoid getting arrested for running on the local golf course
- The connection between Martin Luther King Jr's assassination and Tony getting into the African American museum in Washington DC for being the first black man to run marathons on all seven continents
- What stood out to Tony about his experience running in Antarctica and what we might not realize about penguins
- How his doing sports in high school controlled his weight and kept him from going on insulin, and the lifetime goal he set for himself while in college (and has maintained since then)
- Why Tony loved bowling and the 800 meters: the mental game, and how our fathers would try to use it against us
Lessons from a Lifetime Running
- Just as school courses have aspects in common that we can use to better understand them, running provides valuable lessons in other areas of life
- Why it is so important to move outside your comfort zone and pursue your bucket list items, and how that also changes the way you work
- Tony's use of the question, "If you died, how many people in your staff would check on your spouse a year later?" to guide his priorities
- How an experience being afraid of not making it to the long jump pit taught him the role of fear in both holding us back and achieving big things
- How we have to dive into the things we don't know and aren't comfortable with to get to the level we need to achieve
- Why it is better to run smaller marathons than the large major ones
The National Black Marathoner's Association
- How he was originally inspired to create the NBMA after his 47th marathon
- Their original goal to fund scholarships for black high school distance runners and to meet once a year at a marathon in the US
- How learning about Marilyn Bevins and Ted Corbitt made him realize how little everyone knew about black distance running history, which ultimately led to them creating the Black Distance Running Hall of Fame in 2013
- A story about the amazing small-world connections between Tony and Ron Gregory, an inductee into the Hall of Fame in 2017
- His project to create the Five Island Challenge series of marathons across the Caribbean islands
- And how for Tony, Go Be More means to take a risk and try opportunities you aren't used to doing
If you liked this episode, check out our interviews with Alisa Harvey and Khadevis Robinson.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded July 31, 2020.
References:
UCAN panel on Race, Representation and Running - YouTube
National Black Marathoner's Association - homepage
Five-Island Challenge - homepage, @fiveislandchallenge
Running Shoes are Cheaper than Insulin: Marathon Adventures on All Seven Continents by Tony Reed - Amazon
From the Rat Race to the Road Race: Essays from a Black Executive Marathoner by Tony Reed - published end of September, 2020
Guest:
Tony Reed
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Toni about her transition from fitness teacher to marketing professor, and her new consulting career:
Early Life and Career
- Toni grew up bouncing between locations, attending as many as eight schools in one year before finally settling down for her final two years of high school
- How having a success in cheerleading expanded her belief in what she was able to do generally
- The role her stepmother played in cultivating Toni's desire to be educated
- Why she never felt good enough to because she didn't have her bachelor's degree, despite constantly taking courses, earning 23 certifications in various fields, and teaching fitness classes at the university level
- How she eventually went back to Central Washington University the same year her daughter entered the school!
- How her success at university challenged her to Go Be More and to dedicate herself to bigger issues like workplace diversity and organizational development
Toni's Transition to Teaching and Consulting
- Toni's experience with age discrimination and her inability to get a job after obtaining her Master's degree
- How she came to appreciate the freedom she had teaching and decided to stay in that profession
- How her small side projects helping friends made her realize she was good at consulting and providing key advice to people
- The idea of creating opportunities versus achieving specific goals
- Toni's definition and approach to networking, and why she's rarely focused on selling to people in her network
- What Jon loves about Toni's approach to business
- The difference between knowing and teaching something and actually doing it
- How she discovered her superpower is taking complex concepts and breaking them down into actionable, understandable steps, with a demonstration of how to do it with a mind map
- The importance of coaches, mentors, advisors and consultants, and the inspiration she received from a professor to venture out and do consulting
Toni's Recent Career Transition
- The struggles she encountered doing work she didn't enjoy, and the realization that her expertise is primarily in engagement (she is an engagement ninja!)
- How she decided on Instagram to be her platform, how she took a course to get up to speed, and how it still took her six months to really get her feet firmly planted
- How a follower from Lagos, Nigeria convinced her to join a support group for women that inspired her to just go try things and fail, which she then shared with her audience and slowly grew her audience
- Why she can't with integrity hold information back from her audience, and why her fears that people would steal it or devalue it didn't come about
- The pivot she is making to support academic and professional businesses with their social media engagement, yet building tiers to support entrepreneurs with group coaching and individuals/businesses with personalized consulting services
- The three areas every business needs to be engaging: with competitors, potential partners, and potential customers, and what goes into truly engaging in a client's voice
- And, as always, what the words Go Be More mean to her
If you liked this episode, check out our interviews with Kristina Audencial and Kara Goucher.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 5, 2020.
References:
Kat Coroy (Instagram course) - website, instagram
Consulting by Toni - website
Toni's Badass Business Builder Societé (enrollment opens in September) - website
Hustle and Flowchart podcast - website
Guest:
Toni Semanskee - @consultingbytoni
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Leave us a Rating and Review!
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Marc about boxing, his kidney disease, and the what you learn from nearly losing your life:
Early Life and Intro to Boxing
- Marc was an academically strong student who socially couldn't get along with other kids, resulting in fighting and altercations
- How Marc was the first test case for the "Scared Straight" program
- The way boxing changed the way he navigated interactions with others and learned to balance himself and his emotions
- The many life lessons he gained from boxing, including his mentality to stick and move, being prepared each and every day, and staying focused on the task at hand
Marc's Approach to Life
- His father's experience in the ICU with covid-19 and what he appreciates from that experience
- Why you can't bring your problems to every situation you're in
- What it means to get the championship belt in life
- Why so many of us keep digging the holes we are digging and fail to stop a problem in its tracks
- Why what success can't show you, rock bottom can
- Why your grit needs to be stronger than your passion or your dreams
- His focus on daily prayer and giving back thanks and why we need to keep doing what we did to achieve success once we get what we wished for
- His belief that cause and effect works one way: what you cause in your body affects the world around you, not the other way around
- What his brand LIFESTYLE athletics means to him and what it represents
- The poor thought processes and habits we accept in our lives that lead us to have poor health outcomes, including getting diagnosed for kidney disease
Marc's Diagnosis and Kidney Disease Experience
- A random physical at 26 years old identified his FSGS despite the fact that he was in prime shape
- Why it is difficult to reconcile the diagnosis when you don't look, feel, or act sick
- All the questions that challenged him when he was first diagnosed, and how he dug himself into a hole for six months before he refocused on boxing and regained his footing
- The kidney disease forced him to pursue coaching instead of boxing, which led to new avenues for success and helped him to develop into a more well-rounded person
- The experience of fighting kidney disease as a constant battle with himself, not just the medications and bills and other requirements
- How Marc used social media to make people aware of his situation and to find 32 potential donors, which helped him get a transplant 9 years faster than the average
- The lengths his donor went through to donate her kidney, and how strong and committed she was to doing it and seeing it through
- What people don't know about the process of being a living donor
- How hard it is to deal with kidney disease, dialysis, and transplants, and why it's essential to care about yourself to get through it
- Jon and Marc's new motto: "I wasn't given this disease to die from it. I was given this disease to show other people how to beat it."
- Why he now feels kidney disease was the best thing that happened to him in his life, because it showed him what he is made of and the impact he can make on his community
- And, finally, what the words Go Be More mean to Marc!
If you liked this episode, check out Jon's Kidney Disease Story and our interview with Ron Sarmiento.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded August 17, 2020.
References:
A New Kind of Fight - Huffington Post
Former Boxer Knocks Out Kidney Disease - FoxLA
The Living Donation Process - OrganDonor.gov
Guest:
Marc Coronel - @kidney_fighter, MarcCoronel.com
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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It's been a whirlwind experience for Jon since his episode on the Clean Sport Co podcast. We discuss how he's feeling a couple days later.
Reliving His Experience Today
- How the interview he gave with the Clean Sport Collective was not what any of them were probably expecting
- How Jon has never truly dealt with the fact that he felt his career was taken from him when he was in his prime
- How confused he felt at the time and how all of his priorities shifted, even though he wasn't completely aware of it at the time
- What a typical kidney disease diagnosis means for a patient in terms of "time-to-dialysis"
- The feedback Jon has been getting from listeners and the connection they are seeing between his story and our mission at Go Be More, and how the work we are doing at Go Be More has enabled him to see and tell his story
- How even Jon feels like he is hearing his story for the first time, and yet he feels transported back to that time and can experience it again
What Jon Laments About His Career
- Jon's frustration comes from wanting to prove he was the best and not getting the chance to do it
- How the 2006 USA Championships was the moment when everybody knew he was the next great runner, and how it ended tragically with a broken foot
- How his kidney disease diagnosis hit him at the wrong time, when he didn't have the stability and support network to overcome it in that moment
- Jon's desire to prove that he was one of the greats not because he needed the validation, but because it was real
- Why he doesn't beat himself up over his experience, but rather feels a lot of love as a result of it
- Why if you have the right intentions and strive to make the best decision you can, even the wrong decision was the right decision
- How the loss of one opportunity may have opened the door to his stem cell treatment and another opportunity to make a unique difference in the world of chronic kidney disease and stem cell research
- And how Jon stays so grounded despite having such big dreams
If you liked this episode, you may also like last week's episode on Jon's Kidney Disease Story and our interview with Olympian and Clean Sport Co podcast host Kara Goucher.
Recorded August 9, 2020.
References
Episode #61: Jon Rankin, US Junior Champion in the 1500m and Founder of Go Be More Apparel - Clean Sport Podcast
What is FSGS? - National Kidney Foundation
Cell Surgical Network - StemCellRevolution.com
The Weight of Gold - HBO
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Get these show notes in your email inbox - Subscribe here!
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Kara about the ups and downs of her career, how she's working to change the sport today, and the role that patience has played throughout her life:
Early Life and High School
- How Kara ended up in her mother's hometown of Duluth, Minnesota, after her father was killed by a drunk driver when she was 4 years old
- Growing up in a family with six kids and the benefits she got from doing a lot of sports where she wasn't the best (or even very good at all)
- How she relates to the person she was in high school now that she's able to sit for two hours and watch Real Housewives of Beverly Hills (something she definitely would not have done then!)
- How her grandfather introduced her to running and the first race she entered
- The fun she had running for her high school coach, and how he helped her deal with the difficulties she faced going through puberty
- How she was not recruited by the University of Colorado but sent herself there, and the crazy experience she had on her visit to the school
NCAA and Pro Career
- What makes the University of Colorado's Mark Wetmore such a good coach and what he got Kara to believe about herself
- The factors that caused her to leave Colorado and join the Oregon Project at Nike in Portland, Oregon, what it feels like to leave a coach, and how difficult those transitions can be
- Getting immediately sidelined by injury and how she persisted through that period to eventually run her first personal best in six years(!)
- How winning the bronze medal (since moved up to silver) changed her life overnight
- The various thoughts and emotions Kara went through finding out that one of the women who beat her was doping
Post-Competition
- The anti-doping case brought against Alberto Salazar
- Her involvement with the Clean Sport Collective and the pledge they ask all athletes to take
- Where and how the lines should be drawn regarding anti-doping initiatives, including with regards to Jon's experience with an experimental stem cell treatment for his chronic kidney disease
- The abuse of the therapeutic use exemption and the medicalization of the sport, and how the culture of one's training group can influence how much you question certain behaviors
- Kara's work on contract reform in the sport and how it is also a lever against performance enhancing drug use
- Kara's decision to have a child mid-career and the career-impacting challenges she faced as a result
- How the power of a few women speaking out caused all the biggest sponsors to change their contracts
- And finally, how Kara feels Go Be More represents the idea to go be more than yourself, to be part of a community and help lift others
If you liked this episode, check out our interviews with Alisa Harvey and Kristina Audencial.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded July 29, 2020.
References:
Osaka World Championships 10000m - YouTube
Clean Sport Collective - Website, Podcast
Oiselle - website
Altra - website
Nuun - website
Strong: A Runner's Guide to Boosting Confidence and Becoming the Best Version of You by Kara Goucher - Amazon
Guest:
Kara Goucher - @karagoucher, KaraGoucher.com
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
Subscribe on your favorite player:
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We tell the complete story of Jon's chronic kidney disease experience, from diagnosis to experimental stem cell surgery:
Just One Challenge
- How Jon feels the Just One Challenge is opening up the opportunity for him to achieve his goals by ensuring he gets started every day
- Why obstacles like running in the rain are best overcome by having a minimal commitment
Pre-Diagnosis Memories
- Jon describes the "energy spells" he would experience as a child
- His first indication of an issue with his kidneys, when he didn't pass the urine test as part of his physical exam for the US Naval Academy
- He had no other indications of a problem for roughly the next decade
- Jon's friend Moses, a chef at the Olympic Training Center, who went through a kidney transplant and Jon's desire to donate his kidney at that time
Diagnosis to Surgery
- Jon describes experience of receiving his diagnosis of a kidney problem from the doctors at the Olympic Training Center in Chula Vista, CA
- The confusion he felt being told he was half-way toward kidney failure
- His decision to delay his biopsy until after the Olympic Trials that summer and the effect his diagnosis had on his mental state entering that competition
- His official diagnosis of of focal segmental glomerulosclerosis (FSGS) at the end of 2008
- Why Jon credits being so physically fit with keeping him from needing dialysis or a transplant much sooner
- Why it's hard for Jon to talk about how he handled his diagnosis in the years following
- How his priorities shifted and the effect that had on many of Jon's decisions, and the lack of stability he had in his life at that time
- Jon's next two years, when he became a preschool teacher for a year and was close to quitting the sport
Stem Cell Surgery
- How Jon heard about the experimental stem cell surgery to treat FSGS
- The role Brent Concolino and the Rock Institute have played in Jon's life
- Drs Elliot Lander, Mark Berman, and Jackie See, their backgrounds and the roles they played in his procedure
- How Jon's particular procedure used stem cells from his own fat (and why that was tricky given how little fat he had to draw from!)
- What some of the risks of using stem cells were, and the potential benefits that led Jon to decide to do it
- The actual details of the procedure
- How Jon felt and progressed in the six to twelve months after the procedure
Post-Surgery Status
- Jon's latest test in September 2019 which showed that he was doing great, 8 years after the procedure and 20 years after his first indication of a kidney problem as a high school senior
- The limited data points available indicate that at a minimum, Jon's kidney disease did not progress along a typical path and his stem cell treatment is one of the few potential reasons why
- We cannot say that stem cells reversed or cured Jon's kidney disease, only that we believe it is an area where more research should be focused
- Our goal of raising awareness and funds for research into stem cells as a viable treatment for chronic kidney disease by telling Jon's story wherever possible
- Chronic kidney disease affects one in seven people and over 100,000 people get diagnosed every year in the US
- The importance for all of us to get tested and catch it early if we are unfortunate enough to be diagnosed
- The reality for listeners interested in getting Jon's treatment that stem cell treatments are, at the time of this publication, banned in the US and undergoing a drawn out review by the FDA
- And finally, an official disclaimer: everything discussed in this podcast is based on Jon's experience and opinions, and has not been reviewed or endorsed by any of the doctors or other people who played a role in Jon's experience. Any errors or miscommunications reside with us and not them.
If you liked this episode, you may also like our episode on Dealing with Forces Outside Your Control and our interview with musician and diabetic Michael Lemos.
Recorded July 3, 2020.
References
Why The Just One Challenge Works So Well - Go Be More Podcast
Episode #61: Jon Rankin, US Junior Champion in the 1500m and Founder of Go Be More Apparel - Clean Sport Podcast
What is FSGS? - National Kidney Foundation
Cell Surgical Network - StemCellRevolution.com
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Alisa about her amazing accomplishments and what keeps her going:
Beginnings
- Her childhood growing up in Fairfax, Virginia, outside of Washington DC, where she attended Thomas Jefferson High School
- Her parents' background in southern Virginia, and her mother's decision to be amongst the first students to integrate at the white high school, and her father's experience being the first African American postal worker in Fairfax, Virginia
- Her start as a sprinter at summer track meets and her desire to be like Wilma Rudolph but her even stronger desire to be a gymnast like Nadia Comaneci.
- The potential benefits of using other sports in your training to improve and unlock our athleticism
- The experience running in high school at that time, on asphalt tracks before the internet
- Her personal best race where she won an elite mile race at MIT while still in high school
Tennessee & Early Professional
- Why she left Tennessee after a rough freshman year and had to be persuaded to come back
- Her experience running with Joetta Clark, Carol Davidson, Cathy Rattray, winning the NCAA title and competing against Suzy Favor Hamilton
- Training as part of Nike Athletics West, which included runners like Mary Slaney and Kim Gallagher
- Her experience racing at the Pan Am Games in Havana, Cuba, where she won the 1500 meters, ran a personal best at 800m and challenged Cuban legend Ana Quirot, and was one of very few Americans to visit Cuba at that time
- Her experiences at the US Olympic Trials and why she chose to run the double (800m and 1500m) at both
- Why she made various life choices, from living and training in Boston without a coach to having a baby when she was at her peak
- The challenges she faced trying to be a competitive athlete and mother, from losing weight to losing sponsors and coaches
- The approaches Alisa took to stay noticeable and retain sponsorships
Masters Career
- How showing her athletes at George Mason how to run an 800 inspired her to keep racing at the age of 38
- How her competitiveness drives her, and her recent experience chasing down a 12-year old at a local 5k
- Why the current 55+ world record 800m of 2:22 is still possible for her when she turns 55 in September
- The experience of competing at a masters competition
- Why we need challenges to get the best out of ourselves
- The students she's currently coaching and the advice she has for student-athletes affected by the pandemic
- Why the worst thing in the world is to have an opportunity arrive and you aren't prepared to seize it
- And finally, Alisa's Go Be More, to try and be more inspirational and reach more people with her message.
If you liked this episode, check out our interviews with Abdi Abdirahman and Khadevis Robinson.
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded July 22, 2020.
References:
Alisa Harvey - Wikipedia
Women's Indoor World Records - World Masters Athletics
Guest:
Alisa Harvey
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We discuss what's going on at Go Be More HQ, and then how and why to use backcasting, including:
Our Updates
- How we feel today about one year after deciding to start Go Be More together
- Why the podcast was important for us to build around
- The growth of the Just One Challenge and the feedback we are getting from everyone doing it
Backcasting
- What backcasting is, and how it can be juxtaposed with forecasting
- The two benefits: identifying your main obstacles and determining if there is a realistic path to achieving your goal
- Jon's approach to imagining he already was the person he intended to be and how that guided his lifestyle decisions
- The importance of aligning your goals with the lifestyle required to achieve them
- How you can use backcasting to identify the high level obstacles and start your planning process and the day-to-day behaviors you will need to do to be successful
- Why it works for any type of goal, from being the Olympic champion to writing a book, to improving your relationship with a loved one
- How backcasting and planning can empower you and feed your strength and motivation by increasing your confidence in what you are doing
- An exercise to sit down and think of where you want to be in the future and identify the five biggest obstacles that will keep you from getting there
- And why if you can sit down and think of just one new potential obstacle and make a plan to overcome it, you've just improved your chances at being successful
If you liked this episode, you may also like our episode on Sustaining Your Momentum and our interview with legendary coach Bob Larsen.
Recorded July 29, 2020.
References
Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts by Annie Duke - Amazon
Be Who You Want To Be Now (Jon's Speech at Keller Williams) - YouTube
Plans are Worthless but Planning is Everything - Go Be More Blog
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Abdi about his amazing career, and how he's remained one of the best runners in the US for over 20 years:
Beginnings
- His family's journey from Somalia to Tucson, Arizona and why they ended up there
- His father's education and career as an engineer and his mom's background working for the President of Somalia
- The diverse experiences and career paths he and his siblings have taken, and why his younger brother gave up running despite having some obvious ability
- Why Abdi loves running and believes in the saying, "Find something you love to do in life and you'll never work a day in your life"
- The amazing story of how Abdi got discovered at Pima Community College, the all-comers track meet that inspired him to try running, and his amazing first practice
- The full ride scholarship University of Arizona coach Dave Murray gave him despite his lack of times to justify it
- His favorite memory from his two years at U of A, winning the 5k and 10k at the PAC-10 championships over Meb and the Hauser brothers
His Philosophy
- How Abdi has been able to sustain his love of running over such a long and successful career, and his emphasis on always remaining a gracious winner or loser
- Abdi's ability to always maintain perspective on his running, and how he always gave himself time to fix the problems and didn't let one race--or one year--define him or his enjoyment
- The people who support you on your path to success that nobody pays attention to
- How far a little "good job" can go in running
- Why he believes we all have a right to have hope
His Pro Career
- How he qualified for the World Championships in 1999 but couldn't go because of a passport issue
- His experience at the Sydney Olympics and why he felt it was one of the best Olympics ever
- How he got caught up in the battle between Haile Gebrselassie and Paul Tergat and could have finished even higher in Sydney
- How he used his email address as a constant reminder of his goal to make the Athens Olympics in 2004
- His first indication that the coronavirus might disrupt the elite racing schedule and the Olympics
- His book project and his appreciation for the recreational runners who make up the backbone of the sport
- And we discuss why so many great runners seem to come from the same villages, including Abdi, Mo Farah, Mo Ahmed, Hassan Mead, and Bashir Abdi and others all coming from Hargeisa in Somalia.
If you liked this episode, check out our interviews with Bob Larsen and Merhawi Keflezighi (Meb's brother).
And, you can now get these show notes sent directly to your email. Sign up here!
Recorded July 17, 2020.
References:
Sydney 10000m (Haile vs Tergat) - YouTube
2020 US Olympic Trials Marathon - YouTube
Guest:
Abdi Abdirahman - @abdiruns
Hosts:
Bryan Green - @sendaibry, Go Be More Blog
Jon Rankin - @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We use Clay Christensen's framework of marginal costs vs full costs to talk about what's wrong with the way so many Americans are thinking about the coronavirus:
- Bryan shares his day-to-day experience of being in Japan and how much more unified the Japanese response compared to America
- The bad logic many people use when they distrust organizations who don't get everything right from the beginning
- The problem of too many voices and too much distrust
- Why Bryan is cynical about the media and its structural bias toward manipulating emotions to sustain attention
- The responsibility we need to take to make good decisions for everyone in our community
- Clay Christensen's idea of marginal costs and full costs, and how we tend to put a lot of emphasis on the marginal costs and not enough attention on the full costs
- What may have been true about the coronavirus three months ago can be different today, and the full costs need to be taken more seriously now
- The importance of seriously asking the question: "What will I do if somebody in my life gets it?" and having a plan for that unlikely scenario because even though it's unlikely, the effects are huge
- The reality of how we overestimate the effect of marginal costs and why that leads us to make bad decisions
- Why we can think this way even if we don't believe the worst case scenario is going to happen; and why using driving is a good way to compare the current situation to something we do consistently
- Why we felt it is important to address these topics as a mission-based company focused on helping people chase their dreams
- Why it's important to stick with it, don't get yourself down about the inconveniences and sacrifices, and make sure you come out of this healthy
If you liked this episode, you may also like our interviews with Ben Auerbach and Ron Sarmiento.
Recorded July 15, 2020.
References
Japan's "3 C's" - Ministry of Health, Labor & Welfare
How Will You Measure Your Life? by Clay Christensen, James Allworth & Karen Dillon - Amazon
You Can't Go Be More if You're Dead - Go Be More Blog
Coronavirus is a Local Challenge and Your Actions Matter - Go Be More Blog
Plans are Worthless but Planning is Everything - Go Be More Blog
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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Jon and Bryan continue their discussion of Bob Larsen's amazing coaching career, including:
UCLA
- How he found and hired his coaching staff at UCLA, including John Smith (sprints), Art Vanegas (throws), Anthony Curran (pole vault), Steve Lang (jumps), Russ Hodge (decathlon), and Tommie Lee White (hurdles)
- Why he wanted to hire people with different personalities
- The pre-meet dinners before the UCLA-USC dual meet, and coach Larsen's strategic phone calls to key athletes to make sure they were mentally ready to get the points the team needed
- How coach started preparing athletes mentally for their big meet as early as the fall each year, and how he used specific races and workouts to accomplish that
- Some memories of Jon's performances at the dual meet, including UCLA's first loss after a 21-year win streak and his amazing triple his senior year
- The influence that Bruce Ogilvie and Thomas Tutko had on how Bob thought about sport psychology and the coach/athlete relationship
Mammoth, Meb, and Mastering the Marathon
- How they decided on Mammoth as their location for altitude training
- A detailed overview of Meb's initial three weeks of training at altitude prior to his American Record 10,000 meter performance, and the clear sign Bob looks for to know when Meb is really working hard
- Why Meb is a coach's dream athlete, and how Bob still had to be careful with what he said because Meb was going to do it
- Stories about how they prepared for the Athens Olympics, and why Bob thinks Meb and Deena Kastor (who won bronze) were the two most prepared athletes in those races
- How they came to use specialized ice vests to keep their core temperature down, and what Bob had to do to get them ready
- Why some events are more coachable than others and the pleasure Bob takes in finding every legal way to make sure his athletes are ready to go
- Why Bob knew Stefano Baldini (who won gold) was one of the two people Meb had to watch out for
- Bob's thoughts on Eliud Kipchoge's sub-2 effort, the pros and cons of how he did it, and why he was ultimately the right guy to do it
- The threshold-based logic for why Bob has always believed sub-2 was possible, and the race conditions that would be required to pull it off
- What future fans won't understand when they see Meb's personal best times relative to the success he had
- Why nobody has ever been better than Meb at making the right decisions in races, and the one time Bob can remember when Meb didn't stick to the plan and it cost him
- Meb's efficiency--gained from doing countless drills--that allowed him to conserve energy in races and their strategy to exploit other athletes' inefficiencies in the middle of races
- The last 5k of Boston and what it exemplified about both Meb's efficiency and mental mastery when it came to racing
- And finally, some quick hitting questions about Bob, and a quote from Ernst van Aaken
If you liked this episode, check out Part 1 with Bob Larsen and our interview with Merhawi Keflezighi (Meb's brother).
Recorded July 8, 2020.
References:
City Slickers Can't Stay With Me - Amazon Prime Video
Running to the Edge by Matthew Futterman - Amazon
Bruce Ogilvie - Wikipedia
Make the Leap by Bryan Green - On sale late 2020
Guest:
Bob Larsen
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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Jon and Bryan discuss Bob Larsen's path to becoming one of the most influential coaches in distance running, including:
- His initial thoughts about Robert Lusitana's film "City Slickers Can't Stay With Me" and his reluctance to make it
- His life growing up on a farm in Minnesota with no electricity or running water some 15 miles from the nearest town
- The challenge of raising children when their life experiences are so different, and Bob's experience seeing his children and his runners adopt the values he tried to instill
- Why you need to be able to see a person's life through their eyes if you hope to get the best out of them
- His advice to his runners: if you're going to get the best out of yourself, you need to get the best out the people around you. Including your coach.
- How he used moderate improvements and successes in his athletes' performance to get them to pursue success in other areas
- The conflict of investing so much time in your athletes and the job of coaching--from Sunday morning runs to trips to Europe or training camps--and the challenge of balancing that with family responsibilities
- His decision to de-emphasize the distance events when he became the head coach at UCLA, when many coaches gave their scholarships to distance runners in hopes of competing for Track and Cross Country titles
- Why high school is the best level to be a coach, and why Bob misses it
- How he handled athletes leaving his program and moving on
- Why the decrease in scholarships at the NCAA level and the move to low volume training methods in the 90s caused the club scene--and American distance running--to decline
- What a threshold (or tempo) run is, how it should be executed, and what the minimum length of a threshold run should be for most high school athletes
- The conversation that shifted Bryan's approach to training and unlocked more of his ability
- How he evaluated his success for each season by whether the year ended with a "wow factor"
- How he came to believe altitude training was key, and why they chose Mammoth Lakes, CA, for their training location
- His ability to be at the forefront of three critical trends--threshold training, altitude training, and group training--and why he was able to build his training program around them when so many other coaches didn't
- How threshold training played a key role in Jon's breakout season, and the incredibly fast threshold run he did training for the World Cross Country Championships
- Karen Hecox's surprise NCAA 3000m Championship off of a summer of training with her future husband
- Why Meb didn't expand his training group in Mammoth and how he eventually prioritized the control over the workout over the benefits of having others there to push him
- And finally, the secret of threshold training: it's the way runners love to run.
If you liked this episode, you might also like our interviews with Merhawi Keflezighi (Meb's brother) and Ben Auerbach.
Recorded July 1, 2020.
References:
City Slickers Can't Stay With Me - Amazon Prime Video
Running to the Edge by Matthew Futterman - Amazon
Make the Leap by Bryan Green - On sale late 2020
Guest:
Bob Larsen
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We talk with Coby Miller about going from a farm in Louisville, Mississippi to becoming a 2-time Olympian, and the philosophies that he carries forward into his work today. A highlight of what we covered:
- The lessons he learned growing up the youngest of five children and spending time at his grandmother's house
- How he won the high school state championship as an 8th grader after his coach and mentor M.C. Miller discovered him
- His belief that if you want achieve what other people don't, you have to be willing to do what they don't do
- How he ultimately ended up choosing track and field over a football career
- His experience running in the Southeast at that time against the likes of John Capel, Shawn Crawford and Terrence Trammell
- Why he thinks making others feel appreciated is a key to getting ahead yourself
- His philosophy of "if you have doubt, that means don't" and why you need to find ways to be still and listen to your intuition
- What's different about today's athletes, from how they are compensated to how they train to run faster and recover faster
- The importance of learning to respect money early in your career so that you don't blow the money you are receiving
- His passion for taking ordinary people and showing them how to unleash their inner athlete
- His approach of finding one thing that you can be consistent in everyday and how it connects to the #JustOneChallenge
- How he grew his Instagram, why he posts the content he does, and the opportunities it is creating for him
- His advice to "pursue your passion, because it will eventually lead you to your purpose"
- What stands out to him now about his experience representing the US at the Olympics
- How he broke the American Record and his leg in the same race, missing out on a chance to compete at the World Championships despite being in the best shape of his life
- What he learned coming back from that injury and winning the Adidas Classic in his first race back
- His advice to "write the vision down" and put it on your bathroom mirror where you see it first thing every morning
- And finally, his mission to inspire one person each day
And if you liked this episode, you might also like our episodes with Olympians Khadevis Robinson and Von Ware.
Recorded July 10, 2020.
References:
1999 NCAA Championships 200m - YouTube
2002 Adidas Classic - Coby Miller 9.98 100m - YouTube
There is Power in Pursuit - Interview with Khadevis Robinson - Go Be More Podcast
Guest:
Coby Miller - @cobyusaolympian
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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We break down the Just One Challenge, including:
- Where the idea originated and how it ties to everything we believe at Go Be More
- How the Just One Challenge helps solve the critical problem of getting started every day, day after day
- How the Just One Challenge helps to create the habits and routines that ultimately lead to success
- How moving forward in a positive direction doesn't have to lead you to a specific goal, but rather can help to create opportunities, which you can pursue as goals in the future
- Why it's not about doing one, but doing one every day. The difficulty is in the consistency, which is where the benefits are, too.
- The two things that happened to Bryan after one month of his Just One push-up challenge: he felt ridiculous saying he couldn't do one push-up, and he felt ridiculous doing only one push-up.
- How it causes you to rethink a lot of assumptions that end up becoming limitations and throwing them all out the window
- How this forces us to not overshoot and set ourselves up for failure by setting expectations we aren't ready to meet
- How the Just One Challenge can also help you understand why you are doing something and where it fits into your life
- How the Just One Challenge defines your minimum, but not your maximum, and how both can change over time
- Some practical, real-world examples where we've applied the Just One Challenge and examples where we've failed because we overshot and didn't use it
- Why sometimes you want to make your Just One Challenge about quantity (one push-up, one page) and other times about time (one minute)
- How doing it with an accountability partner can help, and how creating physical reminders of your progress can boost your consistency
- And lastly, why one is infinitely more than none, and how getting to one consistently is the key to success
If you liked this episode, you may also like our first two episodes on Getting Started and Sustaining Your Momentum.
Recorded July 10, 2020.
References
Announcing the #JustOneChallenge - Go Be More Blog
Three Mental Hacks to Help You Get Started (And Keep You Going) - Go Be More Blog
Lead with Love - Interview with Coby Miller - Go Be More Podcast
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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A short list of the topics they covered (note: we planned to talk about marketing but decided to save that for another episode):
- The importance of banter, spontaneity, and going with the flow
- The benefits of sticking to a framework or structure, with podcast segments (something we have not implemented as well as we'd like to)
- What we expected when we got started and what has surprised us after three months of doing it
- Putting thought into what you want your show to be and what goals you have for it, but being prepared for lots of iteration and exploration before you figure out what your podcast is meant to be
- The best way to get the support you'll need is telling everybody, but you may be surprised how many people in your network become listeners
- Consistency as the driving force for improvement and enjoyment
- Thoughts on editing, editing software, and how much time you should expect to allocate to all the other stuff once you finish recording
- If you have a partner, thinking through what aspects you each will be responsible for
- What makes interview shows more difficult to do
- Our one big marketing recommendation--to tell everyone you know--not because it will lead to explosive growth but because it will lead to essential feedback
- We'll share more thoughts on marketing in a future episode
References
Zoom lapel microphone (used by Jon) - B&H Photo Video
Roycel USB microphone set (used by Bryan) - Amazon Japan (not available in US?)
Descript podcast editing software - Descript
Audacity audio editing software - Audacity
Simplecast podcast hosting - Simplecast
Hustle and Flowchart Podcast - Homepage
Hosts:
Bryan Green, @sendaibry, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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Jon and Bryan discuss Joe's path to being one of the leading podcasters in his space, including:
- Joe got started running as a kid and learned his discipline from running in high school, and his goal oriented, "conquer that hill" mindset
- The motivation you get from having kids to be healthy both physically and mentally
- Joe's various jobs that led him to work with his current business partner, Matt Wolfe, at his family's window shutter company
- His first online job helping to launch products, a skill he learned on the fly by creating and leveraging his network
- His first $1,000 investment in a mentor program, which was a huge investment for him at the time
- His strategy of surrounding himself with good people doing interesting things and finding a way to add value
- His fear of becoming a corporate zombie and his decision to pursue his graphic design and marketing projects (with his wife's support and despite his mom's concerns)
- His initial attempts at making content, from YouTube videos featuring Suzuki Samurais to blogs on how to be rich
- The core philosophy he shares with his business partner of wanting to learn and share what they learn freely, while making money via other channels
- His approach to learning by doing (and failing) and his creative approach to networking at seminars (hint: it involves more time at bars than joining seminars)
- How their current podcast was started as a networking tool and became a business
- Their approach to experimenting constantly, with the goal of leveraging all content as much as possible and providing the most value as possible to their fans
- How he and his partner divide responsibilities, and how he decides what to do himself versus delegate to others
- Their focus on creating (and supporting) fans rather than customers or subscribers, and Kevin Kelly's 1000 true fans concept
- Bryan shares a story about Apple's obsession with customer satisfaction, as exemplified by the "Missed Quotes" report
- How Joe accidentally created a great networking tool with his "Dream 100" email signature attachment, that gets him about two introductions per week
- And finally, Joe's "Go Be More": to be more strategic in his business and to be more present with his family.
References:
Rich Dad Poor Dad by Robert Kiyosaki - Amazon
Jay Abraham interview - Hustle and Flowchart
David Wood interview - Hustle and Flowchart
Aaron Fletcher interview - Hustle and Flowchart
Kevin Hart on Joe Rogan - YouTube
Roland Fletcher interview - Hustle and Flowchart
Guest:
Joe Fier - Evergreen Profits | @Joefier
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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Jon and Bryan dive into Frederick Herzbergs's two-factor theory of motivation and what makes us happy and unhappy, motivated and unmotivated, and maybe even successful and unsuccessful:
- Herzberg researched workers in various businesses and found that there were two types of factors that affected their satisfaction and motivation at work, which he called hygiene factors and motivating factors
- Hygiene factors include things like social status, compensation, work environment, company policies and management practices
- Hygiene factors will make you very dissatisfied with your job if they are bad, but if they are good the best you will feel is "not dissatisfied"
- Motivating factors include things like your mission, interest in your work, solving challenging problems, taking on responsibility, and personal growth
- When motivating factors are bad, they leave you feeling "not satisfied" and when they are good, they create satisfaction and happiness in your job
- We tend to make the mistake of thinking improving our hygiene factors will make us happy, when that is not actually the case
- Jon connects this to the freelance marketing projects he undertakes and how for him, it simply isn't worth pursuing a project that pays money if he isn't passionate about it
- Regardless of what we are pursuing in our lives, we need to have positive motivating factors to feel fulfilled
- Improving hygiene factors can reduce your dissatisfaction, but it follows the 80/20 rule in that the more you focus on it, the less benefit you will get for each improvement
- There is a limit to how much happiness you can get by pursuing making more money; money makes you "not unhappy," but it is not what will make you feel fulfilled
- When you start a business you don't often have hygiene factors, and everything is based on the motivating factors
- This model applies in school, in that the hygiene factors--grades, assignments, environment--need to be good enough for you to not be dissatisfied but they will not truly motivate you to enjoy school
- In sports, hygiene factors are the facilities and your gear and your workout schedule, whereas your motivating factors are doing your best and achieving your goals and potential
- In families, hygiene factors are our chores, responsibilities, and obligations, whereas our motivating factors are the positive experiences we create and the moments we share together
- Reversing something that makes you unhappy doesn't often lead to happiness, it simply leads to "neutral".
- We can be both unhappy and happy at the same time, because the causes are different. There are two different spectrums.
- We may be able to apply this kind of thinking, about two spectrums for one general idea, to other areas like success. We have success relative to others and success relative to our expectations, and they do not always align
- How easy it is to judge yourself based on one set of factors when you the other might lead to less stress, a more positive mindset, and a happier outcome
- Why our clothes represent more than a slogan, but the pursuit of self-improvement and exploration that we do in all of these podcast conversations
References
Frederick Herzberg - Wikipedia
Two-Factor Theory - Wikipedia
You Need to Know Your "Why" - Go Be More Podcast
The 80/20 Rule - Go Be More Podcast
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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Jon and Bryan discuss some of the major events that have led Ben Auerbach to where he is today and how he's learned to focus his energy internally. Our topics covers:
- Growing up in a Jewish/Filipino bi-racial family, with a twin brother (who was better than him at basketball)
- How he chose his university, and why it was ultimately not the right choice for him
- How he went about deciding to transfer schools, and why he feels it was the right decision
- Ben's advice to young people struggling to make difficult decisions in their lives
- Starting and navigating a career in banking in 2007, just as the recession was about to hit
- Competing for the US team and winning a gold medal at the Maccabi Games, the third largest sporting event in the world
- Finding out his father was going to federal prison, and how he poured himself into his work and running as an escape
- Deciding to quit banking and start a fitness company in Maui
- Why not getting accepted into business school was probably a blessing in disguise
- Building a business around his passions of mind and body, health and wellness
- His work with Mankind Project, which helps men get in touch with their emotions and spirituality
- Using his experience with the Mankind Project to develop a new set of skills that he could incorporate into his business
- His work with Inside Circle, an organization that works with prison inmates to explore the similar issues to the Mankind Project
- The similar conversations and experiences felt all men, from CEOs to inmates alike
- How his experiences with Mankind Project and Inside Circle enabled him to do the necessary work to emotionally deal with his father's incarceration
- His experience with the federal prison system, especially once COVID-19 started to spread within prisons
- His father's death due to COVID-19, the experience he went through trying to help his father, and the emotions he went through after receiving the news
- His new company, Maui Method, which offers coaching services and has an impressive stable of experts, including Khadevis Robinson, Shannon Rowbury, Emily Kraus and some former Navy Seals
- And last but not least, what the three words Go Be More mean to Ben!
References:
Mankind Project: A Men's Community for the 21st Century - homepage
Inside Circle: Empowering System Impacted People to Lead Change from Within - homepage
There is Power in Pursuit - Interview with Khadevis Robinson - Go Be More Podcast
Guest:
Ben Auerbach - Maui Method + One Fitness, @onefitnessmaui
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
Feedback
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Jon and Bryan have a thoughtful conversation about how to have tough conversations better. They hit on the following topics:
- The uncertainty of how Japan and the US are opening up, and the decision-making that goes into it
- The difficult conversations everyone is having in the wake of George Floyd's murder
- Younger people trying to find their voice and know how to use it
- Asking the question: is what I'm going to say going to get me closer to the outcome I want to achieve?
- Why charged emotions make it harder to get to the real issue, which is having a productive conversation
- The first goal of every conversation is to establish a strong relationship, which requires finding common ground
- Pacing and leading is an effective strategy; it starts with meeting someone where they are willing to meet you, on common ground. From there, you can lead them closer to your opinion.
- For topical issues, the common ground is often the core truth that you can both agree on
- Pacing involves many other strategies, including mirroring body language, word usage and intonation, as well as paraphrasing their opinions
- The best time to practice pacing and leading is in everyday, low risk conversations
- Why pacing and leading can actually make you feel more thoughtful and present in your conversation
- Knowing these strategies can help you navigate when other people use them on you
- David Wood's C.A.R.E. Model is a proven technique for preparing for and executing tough conversations
References
Pacing and Leading - ChangingMinds.org
Hustle and Flowchart podcast with David Wood - Evergreen Profits
David Wood's C.A.R.E. Model - PlayforReal.life
Influence by Robert Cialdini - Amazon
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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We talk with Khadevis Robinson (KD), two-time Olympian and four-time US Champion at 800 meters--about his life, career, and message. We also cover:
- How KD got his start in running
- What separates the 800 meters from other races
- Training with Johnny Gray, front-running, "the twilight zone", and how your mind works when you lead
- Why following instructions is the simplest path to success
- The importance of having a coach or mentor
- How some people's "why" drives them to do what others won't do
- The levels of sacrifice and discipline some people are willing to accept to achieve their goals (and eat their oatmeal)
- What's really the problem with "kids these days" and the role we play as parents
- What it means for us that the universe is neutral
- Carl Lewis, the nature of opportunities, and the parable of talents
- The lessons he learned from finishing 4th at the Olympic trials twice, at different stages of his career
- The surprising power in pursuit
- His passion to inspire and motivate others, and how coaching is a vehicle to do the same.
- And lessons he's taken from great speakers like Jim Rohn, Eric Thomas, and David Goggins
References:
When Seconds Count: In Minor Moments Major Things Happen (Khadevis' book) - Amazon
2000 Olympic Trials 800m - YouTube
2008 Olympic Trials 800m - YouTube
Guest:
Khadevis Robinson - Website, @khadevis
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan dive into a few topics that didn't fit in last week's episode about The 80/20 Rule.
They also discuss:
- Bryan's use of Just One to maintain his pushup routine
- The importance of consistency and tying new habits to existing routines
- Using physical objects to serve as reminders of what you are trying to accomplish
- How their coach Eric Peterson strategically built minimums into their training programs
- The three benefits of establishing a minimum in anything you are doing
- Bryan's college backpacking trip and the "system" he created to get a successful summer of training in
- When all things are equal, success is mental
- Maximizing the top 20% and minimizing the bottom 80% of our activities
- A strategy of doing five 20% drafts in order to decide which direction to pursue
- Utilizing templates and outlines to get 80/20 benefits
- And more!
References:
UCAN panel discussion on Race, Representation and Running - Go Be More Blog
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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From the first time she saw a news set on a high school field trip, Kristina Audencial knew she wanted to be a news anchor. But she almost left the business entirely. Kristina tells how she quit news, seized her second chance, and eventually won an Emmy and realized her dream.
Recorded May 20, 2020.
Reference Links:
Fox 5 San Diego - website
U-T TV takes home regional Emmys - San Diego Union-Tribune
Guest:
Kristina Audencial - @audencialk, Fox 5 San Diego
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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We dive into the 80/20 Rule. In this episode we cover
- the history of how the 80/20 rule came to be (2:30)
- how the concept relates to the idea of finding and nurturing your "1,000 true fans" (11:30)
- real-world examples of how we've used 80/20 thinking in our lives and careers (20:00)
- the challenge of prioritizing what you need to do today versus doing what you need for your future (33:30).
- Using "Negative 80/20" thinking to eliminate your biggest problems and stressors (41:30)
- The importance of the 5 closest people in your life (43:30), and
- "Next Level 80/20" and identifying the most essential area to focus (51:00).
Recorded May 26, 2020.
References:
Campaign Zero: Aiming to end police violence in America - Website
8 Can't Wait: The 8 policies that could reduce police violence by 72% - Campaign homepage
The 80/20 Principle by Richard Koch - Amazon
You Need To Practice Being Your Future Self by Peter Bregman - Harvard Business Review
"Act As If" - Jon's speech at Keller Williams - YouTube
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Norris Frederick--Olympic long jumper, social media creator, and public speaker--joins us to discuss the experience of being a black man in America today. Norris recounts his personal experiences of racism from his childhood to today, discusses why we are having this moment now, and what he expects to come from it in the future. And he refuses to sugar coat it for us.
Recorded June 3, 2020.
Reference Links:
Norris Frederick: Breaking the Silence - Instagram Video
Justin Hunt: I'm Just So Tired - Instagram Video
Campaign Zero: Aiming to end police violence in America - Website
8 Can't Wait: The 8 policies that could reduce police violence by 72% - Campaign homepage
Guest:
Norris Frederick - Website, @norrisfrederick
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan briefly talk about the schools opening up in Japan and Japan's "three C's" for controlling the coronavirus (2:00) before diving into the topic of motivation and having a strong "why" (16:00). Bryan shares how he feels his motivation is tied to his personality (31:30), and they finish with a discussion of how you find your "why" (42:00).
Recorded on May 22, 2020.
Reference Links:
The Five Levels of Mastery (And How Good is Good Enough?) - Go Be More Blog
The Three C's (Japan's Approach to Coronavirus) - MHLW website
Man's Search for Meaning, by Viktor Frankl - Amazon
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Von Ware—US triple jump champion and Emmy award winning videographer—joins the show to talk about his experience transitioning from athlete to videographer. He also discusses how the triple jump chose him, his passion for videography and technology, and why he wants to help athletes tell their stories.
Reference Links:
Von Ware Athlete Profile - World Athletics
Developing Your "Skills Network" and the Importance of Multiplier Skills - Go Be More Blog
Guest:
Von Ware - Ware Studios, @warestudios
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan discuss evaluating your current skills and the importance of critical feedback (3:00), Jon's secret to his incredible improvement as a runner (30:00), and end with an overview of Bryan's Five Levels of Mastery (39:00).
Level 1: Understanding
Level 2: Basic Competence
Level 3: Fluency
Level 4: Creativity
Level 5: Mastery
Recorded on May 22, 2020.
Reference Links:
The Five Levels of Mastery (And How Good is Good Enough?) - Go Be More Blog
The Miracle Sudoku - YouTube
Peak: Secrets from the New Science of Expertise - Amazon
Richard Turner with Tim Ferris - YouTube
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Production Assistance:
Michael John Aragon
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan are joined by Merhawi Keflezighi, one of the most successful and innovative agents in track and field. Hawi shares his family's journey from Eritrea to San Diego, how he got started in his business, the ups and downs of being in business with his brother, and his perspective on managing risk and relationships while keeping his client's best interest in mind.
Recorded May 8, 2020.
Reference Links:
Meb Keflezighi's website - MarathonMeb
Dani Jones signs with HAWI Management - Twitter
Our version of the Gingerbread Man story - YouTube
Guest:
Merhawi Keflezighi - HAWI Management
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan recap why a skills network is a more effective way to think about developing yourself (2:00). They talk about what kinds of skills we have and the various ways we can develop them (8:00). Bryan then offers a list of Multiplier Skills, any one of which can help to strengthen your skills network (35:40).
Recorded May 12, 2020.
Reference Links:
Developing Your "Skills Network" and the Importance of Multiplier Skills - Go Be More Blog
Big Purple Dot - homepage
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan invite Mike Lemos, aka "Customer #1" to be their "Podcast Guest #1". Mike discusses his background, his love of music, and his approach to losing weight and retaking control of his health.
Recorded May 1, 2020.
Reference Links:
Mike's recommended nutrition products: Hammer Nutrition
FOOD: What the Heck Should I Eat? - Dr. Mark Hyman
Mihály Iglói - Wikipedia
Our Version of the Gingerbread Man Story - YouTube
Guest:
Mike Lemos
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan talk about Daniel Newman's Process of Design Squiggle as a mental model for understanding complicated processes (1:00). Then they discuss the problem with comparing where you are to others, especially when you are just starting (18:20). Finally Bryan introduces the concept of a "Skills Network" and how we can strategically develop our skills to create new opportunities (33:00).
Recorded May 7, 2020.
Reference Links:
The Newman Design Squiggle and Finding Your Purpose - Go Be More Blog
Developing Your "Skills Network" and the Importance of Multiplier Skills - Go Be More Blog
Von Ware - Ware Studios
U2's Beginnings - The Sun
Carlin Isles - YouTube
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan discuss briefly the uncertainty created by the coronavirus (1:00) and then share personal stories of making big life pivots, and how their priorities guided them. Jon talks first about quitting the UCLA track team just before he made his big leap (9:45), and Bryan talks about walking away from his career at Apple to pursue his wife's dream to live in Italy (32:15).
Recorded April 30, 2020.
Reference Links:
Principle Stacks - Exponent Podcast (this episode informed Bryan's view of "priority stacks")
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan discuss the difficulty of planning in the time of coronavirus (0:45), the importance of focusing on positive things you are excited about (22:30), and then Bryan shares his strategy of creating "healthy detachment" by imagining his situation is a video game (29:15).
Recorded April 25, 2020.
Reference Links:
What if this were a video game? Dealing with forces outside our control - Go Be More Blog
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan discuss how the challenges of getting started and sustaining momentum are similar (1:45), the importance of routines and focusing on high quality work in the moment (8:30), and discuss the Discipline Illusion and making your environment work for you (31:00).
Recorded April 16, 2020.
References:
Three Mental Hacks to Help You Get Started (And Keep You Going) - Go Be More Blog
Simple Mindsets to Help You Sustain Momentum - Go Be More Blog
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan discuss their experiences with the coronavirus (2:30), the three types of challenges that keep us from getting started (12:45), how Go Be More got started (36:20), and wrap it up with three mental hacks that make getting started easier (54:00).
Recorded April 6, 2020.
References:
Three Mental Hacks to Help You Get Started (And Keep You Going) - Go Be More Blog
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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Jon and Bryan discuss their Go Be More journeys (0:38), what they hope to create with this podcast (13:20), and Jon tells his version of the Gingerbread Man story that inspired the Go Be More brand (20:10).
Hosts:
Bryan Green, Go Be More Blog
Jon Rankin, @chasejonrankin, Go Be More
Links:
Go Be More website
Go Be More YouTube Channel
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