Web Analytics | | Conversion Sciences: Recent Episodes
Web Analytics | | Conversion Sciences
Having trouble viewing the text? You can always read the original article here: How to Compare Data When You Move from Google Analytics to GA4
How do you compare your data when you move from Universal Analytics to Google Analytics 4 (GA4), or some other analytics package? Learn how to size up a lot of data very quickly using a simple algorithm you learned in high school. Once you move from Google Analytics to Ga4, you can be assured that […]
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Having trouble viewing the text? You can always read the original article here: Reduce Bounce Rates: Ready to Fix Your Conversion Problem?
Technically, a “bounce” is a visitor that looks at only one page, or a visitor that spends an embarrassingly short time on the page. Keep reading to find out how to reduce bounce rates. A bounce is any visit for which the visitor only looks at one page and does not interact with it. This […]
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Having trouble viewing the text? You can always read the original article here: Anyone can Plug Into Analytics with Chris Mercer
Is analytics really going to make a difference? Will I benefit by getting deeper into my analytics? Find out how exciting one man can make Google Analytics. Analytics is not one of those words that inspires action. It’s not a word like “Rose” dripping with alternate meanings and romantic associations. It’s not like the word […]
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Having trouble viewing the text? You can always read the original article here: Forget Industry Benchmarks. Your Online Competitors are Now Exposed
Should you be stealing ideas from your competitors? Wouldn’t you like to know how their website is converting first? It turns out that you can, and Mike Roberts wants to make it cheap and easy. Novelty Bias. It is the tendency of new things to increase our interest in them. For a digital marketer, it […]
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Having trouble viewing the text? You can always read the original article here: How Heatmaps Helped Increase Prospective Student Inquiries with Hotjar
Heatmaps are just the first step to obtaining useful insights on your website visitors. Today we’ll find out how heatmaps helped increase prospective student inquiries by 20% for a University and have a chat with Andrew Michael of Hotjar. Find out what he has to say. How Heatmaps Helped Increase Prospective Student Inquiries by 20% […]
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Having trouble viewing the text? You can always read the original article here: Use Google Analytics to Measure the Impact of Video on Your Bottom Line
Brian Massey, the Conversion Scientist™, shares how to combine data from video hosting services with Google Analytics to measure video impact on your revenue and conversions. In this episode of The Conversion Scientist Podcast, Brian Massey tells you how to gain insights from third-party tools in Google Analytics. He uses several video hosts as an […]
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Having trouble viewing the text? You can always read the original article here: Converting Customers in the Fashion Niche
Straight facts from an Online Fashion Brand As internet marketers, our goal is to convert as many customers as possible with the lowest spend on advertising. Converting Customers in the fashion niche is one thing but understanding how to properly convert your customers varies from niche to niche. Knowing how to analyze data and find […]
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Having trouble viewing the text? You can always read the original article here: Metrics for Great SEO Content
What are the characteristics of a high-performing organic web page? How would you measure it? What are the things that get it shared? In his Ungagged Conference presentation “Increasing Your Content IQ” Jordan Koene gives us three strategies for SEO Content that pulls backlinks and organic visitors to the page, the relevant engaged kind of […]
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Having trouble viewing the text? You can always read the original article here: Caution: Sampled Reports in Google Analytics
The little yellow message in the upper right corner of your Google Analytics report can be somewhat unsettling. It appears when you use custom segments on a website has grown to hundreds of thousands of hits. The message is a warning you that the report you’re looking at is based on sampled data. Does this […]
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Having trouble viewing the text? You can always read the original article here: Tracking Your Most Valuable Visitors with Google Analytics [AUDIO]
Account holders blend in with your other visitors in Google Analytics. Learn how to isolate them so you can learn what they want.
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Having trouble viewing the text? You can always read the original article here: Google Analytics Blind Spots
Are you blind because your Google Analytics setup has blind spots? Do you know when one of your visitors gets a 404 error? You should. Transcript: Google Analytics Blind Spots That Must Be Corrected Do you know how your overlay popups affect conversion? They really should know. Is Live Chat helping or hurting your sales? […]
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