SaaS Stories: Recent Episodes
Xavi
Inspiring the next generation of CMOs with stories, tips, and strategies from key players in the SaaS industry. New episodes every Wednesday at 6 pm GMT.
Andy Baldacci, the CEO of SaberSim chats about how GrooveHQ's solution helps startups support their customers and increase customer satisfaction.
What is a lead magnet? We sat down with Barry Feldman and look at what lead magnets are, why you need them, and he gives examples of lead magnets Ideas that can help you get you more leads.
We sat down with Luke Chambers, founder Raaft.io on this episode of SaaS Stories, to share the story of how he and his team help their users retain customers and reduce churn.
We sat down with Ivan Kreimer of Content Fiesta to look at what content marketing is, why it's important for your startup and how to do it properly so that you can help you attract more traffic and build your authority.
We sat down with Alex Marlantes, co-founder and CEO of Everlance on this episode of SaaS Stories, to share the story of how he and his team help freelancers track and manage mileage and expenses.
One of the biggest challenges of running a SaaS Startup is actually selling your software. You're in a catch 22 situation really, you struggle to sell without brand recognition but you can’t get brand recognition without sales! It doesn’t help that for many SaaS startup founders, their skills lie in their innovative ideas and they may never have had any sales and marketing training at all.
We chat with Stacey Brown Randall about how to generate new clients for your business through referrals without having to as for them.
We share the story of how Avrio A.I, a Boston based startup, is using artificial intelligence to transform the way big companies hire new people. Featuring Nachi Junankar.