PodCatalyst: The Official Podcast of IABC: Recent Episodes
PodCatalyst
PodCatalyst is the official podcast of the International Association of Business Communicators. Here, communicators from across the world tell their stories. Like, subscribe and follow PodCatalyst on your favorite podcast app.
Produced by IABC Headquarters and hosted by IABC Executive Director Peter Finn
In the latest episode of PodCatalyst, we sit down with Becca Chambers, chief communications officer at ControlUp. Her journey to the C-suite began with a role in sports PR and from there took a few twists and turns, including grad school and landing on her love of all things branding and communication.
Today, she remains a staunch advocate for communicators in the C-suite, advocating for a clear designation of the role that complements — not competes with — marketing and PR.
In her 20s, Becca learned she was neurodivergent. After time and research, she learned how to embrace the ways her mind worked and used it to her advantage. During this conversation, we learn more about addressing neurodivergence in the workplace and where the role of the communicator overlaps.
Becca has also built her personal brand onLinkedIn successfully the last few years, and shares her take on how to make the most of the professional platform.
Tune in for this episode that will help you thinkdifferently about the way you approach professional development, embracing diversity in the workplace and personal branding.
LINKS
Connect With Becca on LinkedIn
https://www.linkedin.com/in/beccapchambers/
Connect With IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC Online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com/
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In the latest installment of In Under 10, we talk to EmilyCaister about what communicators can learn from Taylor Swift’s marketing mastery. Whether you consider yourself a Swiftie or not, there’s something for everyone to learn.
Tune in as we discuss the pop star’s approach to branding,as well as how dialing into pop culture more broadly can help communicators tap in to the human element of their work.
Emily Caister will present at this year’s WorldConference, 23-26 June in Chicago. Learn more about her session online here.
LINKS
Connect With IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC Online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/iabc/message
“Everybody wants to be heard, but not many people areinterested in listening,” Julian Treasure, expert in sound and listening, says in the latest episode of PodCatalyst.
So when was the last time you listened to the world around you? Is a lack of listening harming your business or, worse, your well-being?
Tune in as Julian shares how listening has become a lost skill and the ways we can practice it to improve relationships, increase customer/client satisfaction and ultimately help navigate an increasingly polarized world.
At the end of the day, Julian believes better listeningleads to understanding — and that is a prize worth fighting for.
Julian will be a spotlight speaker at this year’s WorldConference, 23-26 June in Chicago. Learn more about his session online here.
LINKS
Connect With IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC Online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/iabc/message
Editor’s Note: This episode was recorded one week prior to recent legislative decisions by U.S. President Joe Biden, signing into law that TikTok will be banned unless sold within a year. Catalyst will continue to follow this story as it develops.
What happens when an app fades from existence — or gets legislated out of the hands of the public? What does it mean for the communities created and the communicators who are leveraging those platforms?
In this edition of In Under 10, we sat down with Jodie Lack and Lenny Zaleski, two members of IABC’s Student and Early Career SIG, to get their perspective on why communicators should pay attention to the potential ban on TikTok, as well as the growing popularity of short-form video content.
Mentioned in This Episode
- TikTok and Policy: LosingCommunity, by Lenny Zaleski
- Student/Early Career Shared Interest Group (SIG)
- IABC SIGs
Lenny Zaleski is a Chicago native currently studying public relations and political science at the University of Dayton and on track for an accelerated master’s in public administration. Zaleski has worked primarily for nonprofits and government agencies focusing on the environment, climate change, housing and human rights. His main areas of expertise include brand strategy, media relations, social media strategy, strategic communications and digital marketing.
Zaleski is a member of the IABC Greater Cincinnati chapter and the director of public affairs for the Student/Early Career SIG.
Jodie Lack is a high-performing early career publicrelations professional. She has an eager and passionate interest in the areas of tourism, B-Corporation, not-for-profit and government. With over two years of industry experience, Lack’s skills have been highly developed in media relations, social media, website design and event management. She graduated from Deakin University with a bachelor of communication (public relations) with a distinction in 2023.
LINKS
Connect With IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC Online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/iabc/message
In today’s digital age, making sure your online presence meets basic accessibility standards isn’t just the right thing to do — it’s good for business, too.
In the latest installment of In Under 10, Matisse Hamel-Nelis walks us through the basics of understanding digital accessibility, recent examples of well-known brands that have gotten into hot water for not following standards, ways communicators can lead the charge by staying up on the latest regulations and more.
Download a transcript of this episode.
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Matisse Hamel-Nelis, ADS, CPACC, is a distinguished Métis communications and digital accessibility consultant and PR professor at Durham College. She is also the founder and dynamic host of the influential PR & Lattes podcast, a collaborative space where professionals (emerging, new and established) can share their insights and ideas on public relations, communications and marketing topics.
Her commitment to fostering an inclusive environment extends into her leadership roles within the professional community. As a professional communicator deeply proud of her Métis heritage, she expertly blends traditional storytelling with modern strategies to create impactful and inclusive narratives. As the vice president of inclusion, diversity, equity and accessibility (IDEA) for IABC/Toronto, Matisse is pivotal in shaping policies and practices that embrace diversity. Additionally, her influence is further amplified in her capacity as the chair of the Diversity, Equity and Inclusion (DEI) Committee for IABC, where she spearheads initiatives to enhance inclusivity within the profession.
She holds credentials as a Certified Professional in Accessibility Core Competencies (CPACC) and an Accessible Documents Specialist (ADS), awarded by the International Association of Accessibility Professionals. These designations underscore her expertise and commitment to advancing accessibility in digital communications, making her a respected authority in her field.
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LINKS
Mentioned in This Episode
https://www.accessible-social.com/
https://www.w3.org/
https://www.accessibilityassociation.org/s/
LinkedIn hashtag#A11y
Connect With IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC Online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com/
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What happens when your frontline employees are tired of apologizing on behalf of the company? When public perception isn’t in your favor? This was the reality Oscar Munoz faced when he took the role of CEO and chairman of United Airlines in 2015.
So he went back to basics, embarking on an extensive listening tour with thousands of employees — and in time, things turned for the better.
We sat down with Oscar to learn about that journey, what’s changed since and the value of deploying this strategy.
Oscar will lead a spotlight session at IABC World Conference 2024, “Leadership Is an Act of Extended Storytelling.” The format will be part fireside chat and part town hall, to which Oscar says in this episode: “Bring it!” Bring your best questions, ask him about failure and get ready for a refreshing way to kick off your time at World Conference.
Tune in to this inspiring conversation and make plans to see Oscar this June in Chicago.
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Oscar Munoz is the former CEO and chairman of United Airlines (UAL) and serves on the board of directors of Salesforce, CBRE, TelevisaUnivision, and Archer Aviation, a leading Urban Air Mobility company and developer of all-electric vertical take-off and landing (“eVTOL”) aircraft. He serves on the Pentagon’s Defense Business Board, is a trustee of the University of Southern California and the Brookings Institution, as well as an independent trustee for Fidelity.
He is the author of the Wall Street Journal best-selling memoir, “Turnaround Time: Uniting an Airline and its Employees in the Friendly Skies,” published by Harper Business in May 2023. He is co-chair of the 2023 Blue Ribbon Commission for the National Association of Corporate Directors, the authority on best boardroom practices. Since 2022, the Oscar and Cathy Munoz Pave it Forward Foundation has proudly partnered with the American Heart Association (AHA) to create the AHA’s Social Impact Fund, providing financial grants and low interest loans for evidence-based, community-driven work to address heart health inequality.
Under his leadership, United Airlines demonstrated rapid improvement, delivering industry-leading operational reliability, and sustained financial success, with stock value increasing 54 percent during that period. Munoz formally retired as UAL’s executive chairman in May 2021.
Previously, Munoz served as president and chief operating officer of the North American rail-based transportation supplier CSX Corp. A decade of excellent financial performance, including a boost in operating income of nearly 600 percent, earned CSX recognition on the list of Most Honored Companies by Institutional Investor magazine.
He has served in various financial leadership positions across diverse industries, including U.S. West, AT&T, Coca-Cola, and PepsiCo.
He earned his undergraduate degree from the University of Southern California’s Marshall School of Business and an MBA from Pepperdine’s Graziadio Business School.
Hispanic Business magazine twice named Munoz one of its 100 Most Influential Hispanics, honoring his journey as an immigrant who, to this date, remains the only person of Hispanic heritage to run a U.S. airline.
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LINKS
Mentioned in This Episode
"Leadership Is an Act of Extended Storytelling”: A Fireside Chat and Town Hall With Oscar Munoz
IABC World Conference 2024
“Turnaround Time: Uniting an Airline and its Employees in the Friendly Skies,” by Oscar Munoz
Connect With IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC Online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com/
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Founded in 1973, the Commission on Public Relations Education(CPRE) provides recommendations on public relations education foruniversities and professional associations around the world.
CPRE’s latest signature report, “NavigatingChange: Recommendations for Advancing Undergraduate PR Education,” offersan in-depth look into what’s needed and expected of educators and practitionerswhen it comes to guiding the next generation of PR professionals. The report isbased on a survey of nearly 200 educators and just over 460 practitioners,including members from IABC.
Matt Tidwell, IABC board member, sits down with Drs.Elizabeth Toth and Pamela Bourland-Davis, lead editors of the report, tounderstand the research and its findings.
Tune in as they discuss key findings of the report, from therole of ethics to DEI, data/analytics, the future of the workplace and more.
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Matt Tidwell, PhD, APR, is on the facultyof the William Allen White School of Journalism and Mass Communications at theUniversity of Kansas and directs KU’s master’s degree in digital and integratedmarketing communications. Tidwell is a member of IABC’s International ExecutiveBoard.
PamelaBourland-Davis, PhD, is professor of public relations and professional communication andleadership at Georgia Southern University, where she also served as departmentchair. She was co-editor of the Commission on Public Relations Education’ssignature 2023 report, “Navigating Change.” She was the Journal of PublicRelations Education’s editor from 2021-2023, SSCA’s past president, and sheserved in a variety of roles within AEJMC and its PR Division.
Elizabeth L. Toth, PhD, is professoremerita of the Department of Communication at the University of Maryland,College Park. She has produced 10 books and more than 90 refereed journalarticles, book chapters, monographs and conference papers on public relations.She has won numerous awards for her research and service. She co-edited theCPRE 2023 Report on Undergraduate Public Relations Education, “NavigatingChange.”
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LINKS
Mentioned in This Episode
Commission onPublic Relations Education website
NavigatingChange: Recommendations for Advancing Undergraduate PR Education
Connect With IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC Online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com
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In Under 10:Guiding Principles for the Ethical Use of AI
As a complement to the association’s Code of Ethics, IABCrecently released Guiding Principles for the Ethical Use of AI by CommunicationProfessionals.
In this first edition of “In Under 10,” Kristin Frankiewicz,IABC content manager, sits down with Simon Murphy, a member of the IABC EthicsCommittee, to learn more about these principles.
Tune in as Murphy shares how the principles were created,the importance of the human-led element in these new guidelines, how they’reintended to be used and more.
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Simon Murphyis head of business marketing for Edelman in Asia Pacific (APAC). An adeptcorporate affairs and communications specialist with over 25 years ofinternational experience, Murphy brings hands-on commercial understanding ofthe many reputational issues faced by industry today.
In hiscurrent role, he focuses on delivering the strategy for integratingEdelman’s business to business offerings and programs across practices, sectorsand client work in APAC. And as a senior client advisor he brings the best ofEdelman’s B2B capabilities to Edelman’s clients whilst ensuring the highestlevel of commercial problem solving with impact.
Based in Melbourne, Simon is also presently Edelman’sinternational client lead for Microsoft Asia and has general responsibility forall aspects of regional client strategy and activity.
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“In Under 10” is a new series from PodCatalyst thatexplores the latest news and trends in comms, in under 10 minutes. Got asuggestion? Reach out to the team at catalyst@iabc.com.
LINKS
Resources Mentioned in This Episode
IABC GuidingPrinciples for the Ethical Use of AI by Communication Professionals
IABCCode of Ethics for Professional Communicators
“Does‘Do the Right Thing’ Change Over Time? The Evolution of Ethical Guidance forCommunication Professionals,” by Jennifer Wah via Catalyst
Connect With IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC Online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com/
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When it comes to brand-building, the communicator iswell-equipped to not only manage that of their organization or clients, buttheir own brand as well. So what does that look like in practice?
Miri Rodriguez, senior storyteller at Microsoft, offers herinsight and sage advice to “date the brand and marry yourself.”
IABC Content Manager Kristin Frankiewicz sits down with Mirito learn more about her role at Microsoft, the journalistic approach she takesas storyteller, smart ways to use artificial intelligence while blending ahuman touch, why building your own brand matters and more.
Miri Rodriguez is a globally recognized storyteller,bestselling author of “Brand Storytelling” andowner of Be Mindful Be Happy.Rodriguez brings 15+ years of expertise, valuable industry and consultinginsights matched with a lighthearted and authentic delivery approach. She hasearned several awards in digital marketing and customer experience and isranked as top in-demand speaker at leading industry conferences around theworld. Her social advocacy and philanthropic work include volunteering to trainsocial enterprise leaders in Africa, coaching students at Network for TeachingEntrepreneurship in the U.S., and mentoring men and women to build theirpersonal brand with empathy, passion and purpose. Rodriguez currently works atMicrosoft as a senior storyteller for Health and Public Sector Industries.
LINKS
Learn more about Miri at mirirod.com
Connect with IABC on social media
https://twitter.com/iabc
https://www.linkedin.com/company/iabc/
https://www.facebook.com/IABCWorld
https://www.youtube.com/user/IABClive
https://www.instagram.com/iabcgram/
Visit IABC online
https://www.iabc.com/
https://catalyst.iabc.com/
https://wc.iabc.com/
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In the latest episode of PodCatalyst, Peter Finn, IABCexecutive director, sits down with Maliha Aqeel, IABC chair, Kamyar Naficy, IABC vice chair, and Danielle Bond, IABC past chair (2021-2022) to discuss the year ahead.
This conversation has something for everyone: how commspros can wield influence in the C-suite and within their own teams, the importance of tapping into geopolitics, what it means to be a communicator in a post-truth world, influencers they’re following in the new year, a caveat against algorithms, Wordle vs. Connections — and so much more!
Tune in to this lively roundtable discussion and tap intojust a few of the minds of IABC’s past and present leadership.
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Maliha Aqeel, PMP, SCMP, MC, is chair of the IABC International Executive Board (IEB) and the founder and CEO of The Ideas Collective Inc., an independent consulting firm bringing brand purpose to life through content, customers and culture. She has worked in corporate and agency roles for almost 20 years, connecting the dots between brand, marketing and communications to drive business objectives. She is a longtime IABC volunteer and a regular speaker at industry conferences. Aqeel has won several IABC Gold Quill awards for brand development, content marketing, publications and internal communications, including two Gold Quill “Best of the Best” awards for employee engagement and COVID-19 response management and communications. Connect with Aqeel on LinkedIn.
Kamyar Naficy is managing director of Alberin, a strategic communications consultancy for finance, technology and sustainability. With over 20 years of professional experience, Naficy advises clients in the U.S., Europe and the Middle East on all aspects of corporate, financial and marketing communications. Prior to working at Alberin, Naficy held senior communications positions at JP Morgan, London Stock Exchange Group andUniCredit. Earlier in his career, he worked in investment banking and management consulting. He holds a BA from the London School of Economics and a MPhil in Management Studies from Cambridge University. Connect with Naficy on LinkedIn.
Danielle Bond is an award-winning brand, marketing and communications executive with expertise in the B2B sector. She has been the chief marketing officer for leading professional services firms throughout her career. Bond recently left full-time corporate life to pursue a career as a company director andconsultant. She has served on IABC’s International Executive Board for four years, including as chair. Connect with Bond on LinkedIn.
LINKS
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/iabc/message
In the latest episode of PodCatalyst, Peter Finn, IABCexecutive director, sits down with Mike Klein, founder of #WeLeadComms.
Mike is a seasoned comms pro and champion of the profession.In 2021, he created #WeLeadComms to recognize everyday achievement in the field. To date, he’s shone a light on more than 600 communication leaders.
Tune in as Mike shares what he’s learned through this work and the partnership between IABC and #WeLeadComms in 2024. Plus, get his take on megatrends for the new year and how communicators can set the agenda — from leveraging cost-effective and transformative approaches to technology, to finding alignment between communication and pressing issues like decarbonization and climate.
Mike Klein is a communication consultant, based in Iceland, who focuses on strategic communication, research, and measurement. He is also the founder of #WeLeadComms.
With more than 20 years of experience in internal communication and an additional decade in politics and public affairs, Klein has worked with large organizations in the U.S. and Europe, including Maersk, easyJet, Barclays, Shell, Avery Dennison, Cargill and the U.S. Department of Transportation. He is a certified Strategic Communication Management Professional (SCMP), and is the former Regional Chair for IABC in Europe – Middle East – North Africa (EMENA). Klein’s website can be found at www.changingtheterms.com.
#WeLeadCommsis an ongoing global campaign to recognize the courage, initiative and leadership demonstrated by communication professionals on a daily basis. With more than 8,000 followers and 650 honorees, #WeLeadComms recognizes communication leaders — at all levels of the profession — across geographic, professional and cultural boundaries. #WeLeadComms can be found on LinkedIn at https://www.linkedin.com/company/weleadcomms/.
LINKS
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
*Mike Klein and #WeLeadComms
www.changingtheterms.com
www.linkedin.com/company/weleadcomms
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Martha Muzychka was named an IABC Fellow in 2019, acknowledging her decades of service to the profession and excellence in the field. Peter Finn, IABC executive director and host, sat down to talk with Martha about what led her to an entrepreneurial career, observations from her experience as a Gold Quill evaluator, what it means to join the ranks of IABC Fellows, trends she’s keeping a pulse on as we continue to move into a post-pandemic phase of work and life, and more.
LINKS
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
IABC Fellows Designation
https://www.iabc.com/Career/Awards/Fellow-Designation
IABC Member Directory
https://members.iabc.com/Directory
Martha Muzychka, ABC, MC, IABC Fellow, is an award-winning, experienced communicator and policy researcher with more than 30 years of experience. Operating as Praxis Communications since 2005, Muzychka brings together a unique community perspective with a firm foundation in strategic communications principles. Her clients are many and varied, including large and small organizations in Newfoundland and Labrador and across Canada from the government, nonprofit, community and private sectors.
Muzychka has demonstrated strengths in communications, qualitative research, policy analysis, consultation processes, reputation and crisis management and writing. In her work, she explores new and creative approaches for communicating and engaging with target audiences by bringing together a unique community perspective with a firm foundation in strategic communications principles.
A popular workshop leader and presenter, Muzychka has extensive experience in public speaking, workshop development and presentation and group facilitation. As well as creating custom training for clients, Muzychka is a licensed trainer for McLuhan-Davies Communication training products for Newfoundland and Labrador.
Muzychka’s work and contributions to communications excellence and IABC have been recognized locally (IABC NL Communicator of the Year, 2018) nationally (IABC Canada Master Communicator, 2015) and globally (IABC Fellow, 2019).
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Josie Cox is a global journalist with a long held interest in business, power, workplace culture and gender. As author of the upcoming book, “Women Money Power” (March 2024), Josie sat down with IABC Executive Director Peter Finn to talk about the work she’s done to uncover the stories of women who have been instrumental in driving significant legal, social and political transformations in modern history.
Tune in to learn more about Josie’s research on gender equality, her thoughts on addressing the current gender gap in workplace leadership, the impact on career advancement for working parents as remote work becomes the norm, the role communicators must play in influencing the narrative of financial empowerment and more.
LINKS
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
More information about Josie Cox and “Women Money Power”
Get to know Josie: https://www.josiecox.com/
Pre-order “Women Money Power”
Amazon: https://www.amazon.com/Women-Money-Power-Economic-Equality/dp/1419762982
Barnes & Noble: https://www.barnesandnoble.com/w/women-money-power-josie-cox/1143869761;jsessionid=186D35FF7DA495DF3791F8532F5A26D4.prodny_store02-atgap10Bookshop.org: https://bookshop.org/p/books/women-money-power-the-rise-and-fall-of-economic-equality-josie-cox/20351458?ean=9781419762987
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Linda Rutherford, chief administration and communicationsofficer at Southwest Airlines, joins IABC Executive Director Peter FinnPodCatalyst to talk about her 30+ years with the company and the changes she’s seen in the field along the way.
After a pivot from journalism, Rutherford grew her PR careerand climbed the ranks to where she is today. Tune in to learn how she’s watched tech become a disruptor in the field, helped lead Southwest’s years-long, intentional approach to creating a more inclusive culture, a closer look at how her team manages ESG, lessons learned from the 2022 holiday flight delays, her take on a watchful approach to artificial intelligence and more.
LINKS
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
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While AI excels at word predictions and learns from existing content, itlacks empathy, emotion and sometimes accuracy. This is where communicatorsshine, leveraging the technology as one tool in their toolbox rather than aone-stop solution.
Tune into this episode of PodCatalyst to hear from Jared Curtis, seniordirector of corporate communications at Maximus, Inc. as he sheds light on histeam’s practical application of AI, backed by extensive research and surveys herecently conducted.
LINKS
Mentioned inthis episode
https://www.iabc.com/About/Purpose/Code-of-Ethics| https://news.mit.edu/2023/study-finds-chatgpt-boosts-worker-productivity-writing-0714| https://economics.mit.edu/sites/default/files/inline-files/Noy_Zhang_1_0.pdf| https://www.science.org/doi/10.1126/science.adh2586| https://www.iabc.com/Portals/0/AIWritingAssistantResearchPaper__FINAL_April23.pdf?ver=10zqKA0qlrABtQZ6PYI8oQ%3d%3d| https://www.iabc.com/Portals/0/CorpComms_AI%20Adoption%20Principles_FINAL.pdf?ver=OgHe15xlWzUs9UTDSw85Sw%3d%3d| https://www.iabc.com/Portals/0/CorpCommsCodeofConduct_FINAL.pdf?ver=O30s15yo33AKXLWVSHQA1g%3d%3d
Social Media
https://www.linkedin.com/in/jaredacurtis/| https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
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Managing reputation in today’s polarized world is not unlike solving a Rubik’s Cube — each move is connected and one step impacts the next.
This is lens through which USC Annenberg viewed the findings of their 2023 Global Communication Report.
In this episode of PodCatalyst, Fred Cook, chairman emeritus at Golin and director of the USC Center for Public Relations, offers insight into the report. Learn how the landscape of reputation is changing rapidly for communicators, why being “woke” is interpreted by different audiences, ways the recommendation generation is creating a paradigm shift in endorsement strategies and more.
LINKS
Mentioned in this episode
https://annenberg.usc.edu/research/center-public-relations/global-communication-report | https://youtu.be/ljSoitzMWb8
Social Media
https://www.linkedin.com/in/fredhcook/ | https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://podcasters.spotify.com/pod/show/iabc/message
Zaria Parvez, global social media manager at Duolingo, joins PodCatalyst host and IABC Executive Director Peter Finn to share her outstanding journey on TikTok. With her creative and interactive approach, Zaria has made Duolingo a prominent figure in the TikTok community, particularly among Gen Z and with over 6.7 million followers and counting.
This episode explores how creative freedom and trust have been instrumental in Duolingo's success, as Zaira's ability to connect with the platform's younger audience has propelled her to new heights and made her a role model for others.
Parvez will lead the session “Keep it Simple Stupid: Duolingo’s Guide to Calculated Risk on Social” at IABC World Conference 2023, 4-7 June in Toronto. Tune in today for a preview of this can’t-miss discussion.
LINKS
Mentioned in this episode
https://www.tiktok.com/@duolingo?lang=en | https://twitter.com/adage/status/1518762052596162563 | https://wc.iabc.com/
Social Media
https://www.linkedin.com/in/zaria-parvez-645983140/ | https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://podcasters.spotify.com/pod/show/iabc/message
In the latest episode of PodCatalyst, Eli Carmona, communication specialist at The 519 and World Conference 2023 speaker, talks about the critically important role communicators play in supporting trans and gender-diverse communities through their work.
They share how design can help break stereotypes, their experience navigating difficult conversations with clients around inclusivity, the importance of doing research to avoid pinkwashing and more. IABC World Conference 2023 takes place 4-7 June in Toronto. Don’t miss Eli’s session, “The Communicator's Guide to Gender Diversity and Inclusion.”
LINKS
Mentioned in this episode
The 519: https://www.the519.org/| World Conference Registration: https://wc.iabc.com/
Social Media
https://www.linkedin.com/in/ed-cook/| https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/iabc/message
Can change bring joy? Ed Cook, co-founder of The Change Decision, believes so — and has years of experience and the data to back it up.
Tune in to the latest episode of PodCatalyst, where Ed discusses how change can drive energy, boost morale and make people feel more connected to their work.
Prior to co-founding The Change Decision, Ed worked at a major U.S. bank. In this episode, he shares how he found himself leading a project that was over budget and past deadline but was able to use change management tactics to turn around morale and improve the company’s culture.
Today, Ed focuses on academic research to determine what joy at work means and helps companies implement it, whether they’re a team of three or 300.
LINKS
Mentioned in this episode
https://www.thechangedecision.com/| https://www.npr.org/series/423302056/hidden-brain
Social Media
https://www.linkedin.com/in/ed-cook/| https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/iabc/message
Generative artificial intelligence (AI) remains one of the hottest topics of 2023 and is changing the way businesses think about content creation. Who better, Alex Sevigny argues, than the communicator to lead this charge?
Long before it was trending, Sevigny, an associate professor at McMaster University, has been interested in the power of AI and how communicators can harness its power. In this episode of PodCatalyst, he sits down with IABC Executive Director Peter Finn to discuss how AI can help PR scale, the power of quantifying a digital life, training opportunities and gaps left by AI, what the next generation of communicators need to learn and more.
Sevigny will be part of a panel, “Generative Artificial Intelligence: The Communicator’s New Best Friend?” at IABC World Conference 2023, 4-7 June in Toronto. Tune in today for a preview of this can’t-miss discussion.
Alex Sevigny is an associate professor of communication studies and communications management at McMaster University, where he co-founded the communication studies program and served as director of the Master of Communications Management Program. He is editor-in-chief of the Journal of Professional Communication and is active as a volunteer in the Canadian Public Relations Society, where he has served as president of the Hamilton Chapter, and is currently serving as National Chief Accreditation Examiner.
Sevigny is an active academic and market researcher in the area of communications. He runs the McMaster Communications Metrics Research Lab at McMaster. He is also an occasional consultant in the area of communications management and measurement.
LINKS
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
--- Send in a voice message: https://anchor.fm/iabc/message
Returning for a second year, Chris Lee shares insights from the 2023 Gallagher State of the Sector report. Tune in as he and IABC Executive Director Peter Finn discuss trends around belonging and culture, a results-only work environment, how communicators can retain their role as strategic partner and more.
Want to hear more from Chris? Join him at the IABC World Conference in Toronto, 4-7 June, as he and Pinaki Kathiari (CEO, Local Wisdom) present “Why Does It Feel So Wrong to Be Human at Work?”
Chris Lee is the vice president of communications for Gallagher’s employee communication and employee experience practice in Canada and is an expert in building brands that stand out and achieve a purpose. He is a regular speaker at industry events, including IFEBP, HRPA, Conference Board of Canada, WorldatWork, CPBI, and InnovateWork. He will be a featured speaker at this year’s IABC World Conference in Toronto. He’s also written insightful pieces for Benefits Canada, Canadian HR Reporter, HR Director magazine, Plans & Trusts magazine, Benefits & Pensions Monitor. Lee is on the Board of Directors for IABC’s Toronto chapter, and has also been on the Board of Directors for GTA Rewards Association and currently sits on an advisory board for IFEBP.
LINKS
Episode
Referenced in this episode, Gallagher 2023 State of the Sector report: https://www.ajg.com/employeeexperience/state-of-the-sector-2023/
IABC Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
--- Send in a voice message: https://anchor.fm/iabc/message
As Twitter shifts under new leadership and platforms like TikTok continue to emerge, what is the state of social media for communicators? We spoke with Slma Shelbayah, chief communications officer at Yardstick Management, to gain her perspective on this evolving landscape.
Plus, learn how her seven-year tenure as a journalist at CNN helped laid a foundation for her role in the C-Suite, her strategic approach to helping clients achieve greater representation across diversity of thought and why she believes intentionality precedes everything.
LINKS
Episode
Referenced in this episode, Business Insider interview featuring Slma Shelbayah: https://www.businessinsider.com/communications-expert-on-the-impact-of-elon-musk-buying-twitter-2022-4
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
--- Send in a voice message: https://anchor.fm/iabc/message
If you search ESG on Google, you’ll get about 436 million search results. The term (environmental social governance), while not new, has been gaining traction in recent years. We spoke with Kamyar Naficy, who’s been following this business framework for the better part of two decades. In this episode, he helps us unpack what ESG really means, opportunities for business communicators to lead the conversation, ways companies can strategically find their purpose within ESG and more.
Naficy contributed to the Trend Watch paper on ESG, which can be read online here: https://catalyst.iabc.com/Articles/esg-communicating-the-greater-good
LINKS
Episode
https://catalyst.iabc.com/Articles/esg-communicating-the-greater-good
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
Stephanie Speck has had a fascinating career, working in more than 23 countries across the world. While she was a soprano diva early in her career, Speck soon shifted gears and became a first responder during the Indian Ocean tsunami in 2004. Her passion for development work in change communication and crisis response took flight.
She has since built her career working on some of the world’s most complex issues, including advocacy initiatives for the United Nations Office for Disaster Risk Reduction during the COVID-19 pandemic.
Tune in to learn more about Speck’s deep curiosity, the insights she’s gained and where she believes communicators can make the biggest difference when solving today’s most pressing challenges.
Send in a voice message: https://anchor.fm/iabc/message
This episode of PodCatalyst is republished as an encore of the April 2022 interview featuring Dr. Lilian Ajayi-Ore. Revisit the episode in anticipation of Dr. Lilian's upcoming, three-part webinar series on digital acumen for business communicators. Learn more and register for the webinar series.
Dr. Lilian Ajayi-Ore has had a rich, remarkable career that spans work with the United Nations, the creation of the award-winning Global Connections for Women Foundation (GC4W), teaching the next generation of communicators at Columbia and NYU, and so much more.
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with Dr. Lilian, who hosted the IABC World Conference 2022 digital communications strategy masterclass, “Six ways to sharpen your digital acumen with leading digital marketing executive and data scientist.”
Tune in to get Dr. Lilian’s perspective on the latest trends in digital communications, her advice for aspiring solopreneurs, her observations from the classroom, how GC4W blossomed from a Twitter account and more.
More From Dr. Lilian
· “Why You Need to Prioritize Direct-To-Consumer Strategies" (Entrepreneur)
· Designing Your Desired Future Self (TEDx American University of Paris)
Send in a voice message: https://anchor.fm/iabc/message
Charlene SanJenko is a two-time Founder, Impact Producer, and Modern-Day Medicine Woman — and media is her medicine. She’s taken her background in impact investing and applied it to advertising, asking the question “What if we brokered impact media deals like we do any other business deal?” In other words, how can advertising dollars shift toward more progressive goals that do good for society?
Tune in as she sits down with IABC Executive Director Peter Finn to discuss her company, reGEN media, the role communicators can play in regenerative media and more.
As part of her work, SanJenko is conducting market research through the “50 Fabulous Brands” campaign. Learn how some brands are shifting into a more progressive advertising space and where others can help fill in the gap when it comes to impact advertising.
Learn more about Charlene and what sparked this campaign in the Catalyst article, “Walk the Walk and Talk the Talk — Will Your Brand Shift-to-Lift?”
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LINKS
Episode
https://catalyst.iabc.com/Articles/walk-the-walk-and-talk-the-talk-will-your-brand-shift-to-lift | https://www.regenimpactmedia.com/50-fab-brands/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
EDITOR’S NOTE: This episode briefly discusses how companies might respond in the wake of Roe v. Wade being overturned, and was recorded prior the U.S. Supreme Court’s decision to do so on June 24.
According to the USC Center for Public Relation’s 2022 Global Communication Report, “The Future of Corporate Activism,” 85% of PR professionals believe business can play a meaningful role in addressing the polarization that’s being experienced today.
IABC Executive Director Peter Finn sat down with Fred Cook, chair emeritus at Golin and director for the USC Center for Public Relations, to dive into this report. Tune in to learn more about what opportunities this affords communicators, Cook’s observations of the next generation based on his work at USC, strategies to meaningfully engage in corporate activism, companies that are setting the standard and more.
Access the report online here: https://annenberg.usc.edu/research/center-public-relations/global-communication-report
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LINKS
Episode
https://annenberg.usc.edu/research/center-public-relations/global-communication-report
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
Holograms: a technology that was once a plot device in sci-fi movies is now more commonplace in business communications than the average person might think.
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with Ziena Jalil and Natasha Meleisea, who are intimately familiar with using this emerging technology. Tune in for a preview of their World Conference session, “Connecting Via Technology to Address Covid, Climate Change and Conflict,” and learn how people across New Zealand and the Pacific came together via hologram at the height of the pandemic to strengthen their communities. Plus, get Ziena and Natasha’s insights on what the future of this technology holds for communicators.
IABC World Conference 2022 takes place 26-29 June. Register today to be a part of it in New York, New York!
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
The birth of the metaverse is offering communicators a new space to explore. What is there to look forward to? How can we prepare ourselves and our organizations? Do we all need VR headsets at our desks? These are some of the questions Jo Eyre will answer in her World Conference 2022 session, “The Communicator’s Guide to the Metaverse,” on Tuesday 28 June.
IABC Executive Director Peter Finn sat down with Jo for a preview of her session. Tune in to hear how she came to explore this emerging platform, ethical considerations for the metaverse, how to avoid shiny object syndrome and more.
IABC World Conference 2022 takes place 26-29 June. Register today to be a part of it in New York, New York!
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
Oscar Suris got his start in journalism, including time as a staff writer for The Wall Street Journal, and eventually transitioned to corporate communications. Over the course of 20 years, he has counseled like State Farm and Goodyear, and served in senior leadership roles at Ford Motor Company and an executive role at Wells Fargo. Today, he is the president of Edelman New York.
IABC Executive Director Peter Finn sat down with Suris to learn more about his career path, from how journalism laid a foundation for communications, to the ways in which he navigated crises in the auto industry and started his career at Wells Fargo on the heels of the housing market crash.
Tune in to learn from Suris’s storied career, plus his insights on societal acumen, the power of curiosity, the latest from the Edelman Trust Barometer and more.
Looking for more insights from Edelman? Lisa Osborne Ross, chief executive officer of Edelman U.S. will be a keynote speaker at the IABC World Conference 2022. The event returns in person in New York City, 26-29 June. Secure your spot and register today!
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LINKS
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/ | https://www.edelman.com/trust/2022-trust-barometer
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
Dr. Lilian Ajayi-Ore has had a rich, remarkable career that spans work with the United Nations, the creation of the award-winning Global Connections for Women Foundation (GC4W), teaching the next generation of communicators at Columbia and NYU, and so much more.
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with Dr. Lilian, who will host the World Conference 2022 digital communications strategy masterclass, “Six ways to sharpen your digital acumen with leading digital marketing executive and data scientist.”
Tune in to get Dr. Lilian’s perspective on the latest trends in digital communications, her advice for aspiring solopreneurs, her observations from the classroom, how GC4W blossomed from a Twitter account and more.
The IABC World Conference 2022 takes place in New York City. Secure your spot and register today!
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/ | “Why You Need to Prioritize Direct-To-Consumer Strategies" | Designing Your Desired Future Self
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
Frank Shaw started his career in the Marines, with aspirations to be a pilot. After a series of changes, he found himself at the intersection of communication and tech. Today he serves as the corporate vice president of communications at Microsoft and will be the opening keynote at the IABC World Conference 2022.
Tune in to learn more about this fascinating career journey, plus Frank’s thoughts on the power of authenticity, trends he’s seeing in the tech space, his advice for the next generation of communicators, how his team at Microsoft chooses to speak on social issues and more.
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In the latest episode of PodCatalyst, IABC Executive Director Peter Finn dives into the Gallagher’s State of the Sector 2022 report with Chris Lee, vice president of communications for Gallagher’s employee communication and experience practice.
Listen to this episode to learn more about:
- Key takeaways and insights from this year’s report, including how a full year of working within the era of COVID-19 impacted findings compared to years past
- Communicators’ top challenges (disengaged employees) and top priorities (engaging teams around purpose and strategy) for 2022, and the opportunity that leaves communicators
- The shift to rewarding employees based on outcomes rather than optics, and how that be an antidote to the effects of Great Resignation
- The value of communicators’ achieving strategic adviser status by building relationships with senior leaders
Last year, PodCatalyst featured Gallagher’s Ben Reynolds to discuss the State of the Sector 2021 report. Listen to that episode here.
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://catalyst.iabc.com/Podcasts/Podcasts-Article/podcatalyst-episode-4-gallaghers-state-of-the-sector-report| https://www.ajg.com/employeeexperience/state-of-the-sector-2022/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/
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Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In the latest episode of PodCatalyst, IABC Executive Director Peter Finn sat down with Zora Artis, CEO of Artis Advisory cofounder of The Alignment People and chair of the IABC World Conference 2022 Program Advisory Committee (PAC).
Listen to this episode to learn more about:
- The thought process and longevity behind this year’s conference theme, “Communication can _______”
- What’s new at this year’s event, including a strategic advisor forum and a digital acumen masterclasses
- The design-sprint workshop, Catalyst for Climate, which dives into how communication can be an advocate for change
- The vision for future IABC World Conferences
The IABC World Conference 2022 takes place in New York, 26-29 June. Learn more and register today.
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/ | https://wc.iabc.com/attend/conference-registration
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In the latest episode of PodCatalyst, IABC Executive Director Peter Finn sat down with David Albritton, who has had an interesting and varied career path, from being in the Navy to working for Amazon Web Services and now leading Nineteen88 Strategies, an executive coaching business.
Listen to this episode to learn more about:
- Lessons David carried with him as he transitioned from the Navy to civilian life, including "developing a fearlessness" in your career
- Best practices for gaining new clients for a consulting business
- The value of mentorship and how to make the most of such a relationship
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://www.1988strategies.com/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In the latest episode of PodCatalyst, IABC Executive Director Peter Finn sat down with Roger Bolton, who has had a remarkable, varied and successful career — from his early days serving under President George H.W. Bush, to roles at IBM and Aetna, and now as president of the Arthur W. Page Society (Page).
Listen to this episode to learn more about:
- How Roger became more than “just a PR guy” in his role at Aetna, earning the trust of the CEO and leading a massive culture change that helped the company turn the corner in physician acceptance
- Current projects in the works at Page, from research and thought leadership to meaningful DEI efforts
- Advice for communicators looking to take their career to the executive level
- Insights as to how communicators are increasingly becoming senior strategic partners
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://page.org/ | https://catalyst.iabc.com/Podcasts/Podcasts-Article/podcatalyst-episode-21-pages-roger-bolton-and-the-influence-of-the-communicator
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with CNN’s Fuzz Hogan, who currently serves as senior editor for The Row. Hogan discusses his career history with CNN and his commitment to ensuring stories meet high standards of storytelling, clarity, accuracy, quality, fairness and balance.
Listen to this episode to hear more about:
- The risks and rewards of publishing and engaging with audiences in real-time
- Best practices for communication strategists and media representatives
- Examples and strategies for maintaining ethical standards
- The greatest opportunities on the horizon for communicators
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://twitter.com/fuzzhogan | https://catalyst.iabc.com/Podcasts| https://catalyst.iabc.com/Podcasts/Podcasts-Article/podcatalyst-episode-19-business-communication-ethics
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with Barbara Puffer, MA, ABC, IABC Fellow. Puffer is a contributing author in IABC’s recently launched book, “The IABC Guide for Practical Business Communication: A Global Standard Primer.” Puffer’s chapter explores the role of ethics in business communication.
Listen to this episode to hear more about:
- The communicator’s responsibility to uphold ethics
- Foundational beliefs and skills communicators need for ethical business communication
- Future ethical communication challenges on the horizon and the tools available
"The IABC Guide for Practical Business Communication” is now available for purchase worldwide. Click here to preview the first chapter and purchase your copy.
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://catalyst.iabc.com/Business-Acumen/Business-Acumen-Article/read-chapter-1-of-the-iabc-guide-for-practical-business-communication
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with Mark Schumann, ABC, IABC Fellow. Schumann, a past IABC IEB Chair, is a contributing author for IABC’s recently launched book, “The IABC Guide for Practical Business Communication: A Global Standard Primer.” Schumann’s chapter explores how communication skills can articulate brand value to establish and sustain consumer confidence.
Listen to this episode to hear more about:
- What it takes to create brand confidence
- Making brands stand out via courageous leadership
- Managing the socialization of a brand
- How this new book is a picture of the value of the communication profession
Plus, Schumann shares how New York City — home to the IABC World Conference 2022 — has gotten its branding right while emerging from the pandemic.
"The IABC Guide for Practical Business Communication” is now available for purchase worldwide. Click here to preview the first chapter and purchase your copy.
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://catalyst.iabc.com/Business-Acumen/Business-Acumen-Article/read-chapter-1-of-the-iabc-guide-for-practical-business-communication|
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with Cary Bainbridge, chief marketing officer for the facility management provider ABM. In 2021, Bainbridge and her team received Gold Quill Awards for their campaign, ABM EnhancedClean. The campaign was designed in partnership with infectious disease experts to instill consumer confidence throughout the pandemic, and it involved collaboration across teams within the ABM space.
Listen to this episode to hear more about:
- Establishing confidence in a time when there is so much conflicting information
- The necessity of a culture of collaboration
- The value communications brings across functions to teammates and clients alike
- Advice for communication professionals planning to submit to the Gold Quill Awards (hint: measurement, specificity and clarity are key contributors to an award-winning campaign)
The 2022 Gold Quill Awards program is now open! For details about how to enter, visit the Gold Quill website. The early-bird submission deadline is 9 January 2022. Looking for inspiration? Check out the Gold Quill section of Catalyst to review case studies and best practices from past recipients.
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://gq.iabc.com/ | https://catalyst.iabc.com/Gold-Quill
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with communications consultant Liz Roch. With more than 20 years of experience in communications, including her time at United Airlines and Walgreens, Roch is passionate about finding the right mix between partnership, strategy, message and tools to support change, create active involvement, generate understanding and build commitment to the course a company and its leaders are charting.
Listen to this episode to hear more about:
- A career that spans corporations and consulting
- Insights about the biggest challenges communicators face today
- How communicators “connect the dots” across an organization
- Advice for communicators who are just starting out in the industry
- How communication professionals can advocate for themselves and the profession
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Friendship Centres facilitate Indigenous people’s transitions from rural, remote and reserve life to Canada’s cities. They are the first point of contact to connect many people to culturally based socio-economic programs and services.
During the pandemic, this was more urgent than ever, given the higher risk and impact of COVID-19 on Indigenous people. Learn how #TakeCareInCOVID, a Gold Quill Award-winning campaign, helped deliver authentic messaging during the pandemic’s most urgent moments and gave NAFC a seat at the table to make decisions beyond the campaign.
Want to see the campaign in action? Take a look at this Facebook post from NAFC, featuring Anishinaabe comedian Ryan McMahon, as mentioned in the episode.
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/ |
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcgram/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn sits down with IABC World Conference 2021 presenters Elizabeth Williams and Andrew Brown, co-founders of The Academy of Business Communications, for a deep-dive into the evolutions of leadership communications.
Listen to this episode to learn about:
- Why the traditional town hall is broken, and what inspired this topic for their World Conference presentation
- Real-life success stories of organizations that are rethinking how to approach town halls
- Advice for communicators seeking buy-in to present new ways of leadership communications
- How to build alignment and trust among employees, especially in challenging times
Like what you hear? Revisit “No More Town Hall Meetings and Other Evolutions in Leadership Communications” by purchasing World Conference recordings or the All-Access Pass.
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/ | https://catalyst.iabc.com/Podcasts/Podcasts-Article/podcatalyst-episode-14-evolution-in-leadership-communications-no-more-town-halls | https://wc.iabc.com/ | https://wc.iabc.com/Registration/Purchase-Recordings| https://academyofbusinesscommunications.com/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn sat down with IABC International Executive Board (IEB) Chair Danielle Bond to discuss Stronger Together, IABC’s new strategic plan, comprising six pillars that will drive the association forward over the next four years.
Listen to this episode to learn about:
- How this plan will lay a foundation to build a stronger network of communication professionals, driven by a shared passion of using communication to make businesses more successful
- The role digital transformation and data will play in the future of IABC and members’ experience
- The exciting opportunity communication professionals have to weigh in on important, macro changes impacting the world, like climate crisis, sustainable business practices and more
- How IABC members can get involved and help shape the future of the organization
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/
Social Media
https://twitter.com/iabc| https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive| https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/ | https://wc.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn catches up with IABC Trends Watch Task Force member Donna Itzoe, senior vice president of communications and marketing for Global Medical Response.
At the virtual IABC World Conference 2021, Itzoe, along with Trends Watch Task Force Chair Joanne Henry, will deep dive into the role of the communicator in relation to artificial intelligence (AI) and the Internet of Behaviors (IoB) — one of the six leading trends from the task force’s recent research report. The insights from this panel discussion will keep you thinking long after the conference ends.
Listen to this episode to hear more about:
- What communicators can learn from AI and the IoB
- Real-life examples of how data from AI and the IoB were being used during the pandemic
- The influence communicators can have when this technology is used properly
- What attendees will learn from Itzoe and Henry’s World Conference presentation
Like what you hear? Don’t miss “It’s Time to See and Manage the Impact of Global Trends,” 4:40–5:10 p.m. PDT on 28 June (12:40–1:10 a.m. BST, 29 June; 9:40–10:10 a.m. AEST, 29 June), plus many other inspiring sessions during the virtual IABC World Conference 2021, 28–30 June. Register now to secure your spot for this top-tier virtual event, and look forward to connecting with communication professionals from around the globe.
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LINKS
Episode
https://www.iabc.com/ | https://catalyst.iabc.com/ | https://wc.iabc.com/ | https://catalyst.iabc.com/Innovation/Innovation-Article/the-future-of-communications-6-trends-to-watch| https://catalyst.iabc.com/Innovation/Innovation-Article/communicators-as-the-ultimate-integrators-of-the-human-experience| https://catalyst.iabc.com/Innovation/Innovation-Article/disinformation-and-deepfakes-fuel-growing-mistrust| https://wc.iabc.com/Conference-Information/Schedule-of-Events/| https://wc.iabc.com/Registration/Attendee-Registration
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld| https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/ | https://wc.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In this episode of PodCatalyst, IABC Executive Director Peter Finn sat down with IABC World Conference 2021 presenter Anthony DeVergillo, internal digital communications associate for Amicus Therapeutics.
DeVergillo’s presentation, “Inclusive Virtual Experiences in a Post-COVID World,” focuses on why virtual aspects should continue even when we return to in-person events. Here, DeVergillo previews this session, which will feature stories and personal experiences that highlight the importance of inclusivity in virtual events.
Listen to this episode to hear more about:
- Why communicators should prioritize virtual inclusivity and organizations that are getting it right
- The future of online accessibility and inclusion
- How communicators can help make meaningful change for inclusivity in the virtual space
Like what you hear? Don’t miss “Inclusive Virtual Experiences in a Post-COVID World,” on 28 June at 3:20–3:40 p.m. PDT (11:20–11:40 p.m. BST, 28 June; 8:20–8:40 a.m. AEST, 29 June), plus many other inspiring sessions during the virtual IABC World Conference 2021, 28–30 June.
Register now to secure your spot for this top-tier virtual event, and look forward to connecting with communication professionals from around the globe.
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TRANSCRIPT
Visit Catalyst for a full episode transcript: https://catalyst.iabc.com/Podcasts/Podcasts-Article/podcatalyst-episode-11-inclusive-virtual-experiences-a-world-conference-preview-with-anthony-devergillo
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LINKS
Episode
https://www.iabc.com/ | https://catalyst.iabc.com/ | https://wc.iabc.com/ | https://wc.iabc.com/Conference-Information/Schedule-of-Events/| https://wc.iabc.com/Registration/Attendee-Registration
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld| https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/ | https://wc.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
In the latest episode of PodCatalyst, IABC Executive Director Peter Finn sat down with Pooja Kamat and Simon Monger, SCMP®.
As board members of the IABC UK & Ireland chapter, Kamat and Monger recently helped plan a mental health-focused webinar, with four prominent speakers who shared best practices and tips for communicators.
Listen to this episode to hear more about:
- Ways to practice self-care, like treating yourself as your own best friend and thinking of the mind as a muscle to exercise
- How leadership behaviors impact employee well-being
- How the stigma around mental health is changing and what that means for the future
- How IABC UK & Ireland’s virtual drinks program has helped members come together across the world
IABC members interested in learning about the UK & Ireland chapter’s mental health webinar, inspiration for your own chapter programming and more can reach out to iabcuk@gmail.com.
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LINKS
Episode
https://www.iabc.com/ | https://catalyst.iabc.com/ | iabcuk@gmail.com
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession.
In this special edition episode of PodCatalyst, IABC Executive Director Peter Finn introduces a conversation between IEB Chair Bonnie Caver and Program Advisory Committee (PAC) Chair Jane Mitchell, FRSA, incoming IABC Fellow.
Caver and Mitchell sit down to discuss and preview the truly global, virtual IABC World Conference 2021(28-30 June). Mitchell shares insights about the two keynote presentations, the meaning behind the 2021 conference theme “It’s About Time,” and how this conference is a rallying cry for communicators to focus on their collective strength and ability to impact the world around them.
Listen to the episode and register now to secure your spot for this top-tier virtual event.
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LINKS
Episode
https://www.iabc.com/ | https://catalyst.iabc.com/ | https://wc.iabc.com/ | https://wc.iabc.com/Registration/Attendee-Registration
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession.
IABC Executive Director Peter Finn sat down with Maya Bordeaux, JD, MBA, founder and senior strategist at Lead With Love Consulting LLC. Bordeaux — a long-time champion for diversity and inclusion, former HR executive and consultant — says her self-proclaimed superpower is inspiring people to be the best version of themselves.
Listen to this episode to hear more about:
- What inspired Bordeaux to create Lead With Love Consulting
- How to prioritize and measure diversity and inclusion in the workplace
- How successful DEI efforts involve shifting mindsets
- How communication fits into a sound DEI strategy
- Advice for IABC members considering entrepreneurship
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LINKS
Episode
https://www.iabc.com/ | https://catalyst.iabc.com/ | https://www.leadwithloveconsulting.com/
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession.
IABC Executive Director Peter Finn sat down with Catherine Ducharme, ACC, CLC, co-founder of Fluency Leadership, career communicator, past chair of IABC Canada West Region and opening keynote speaker at the IABC 2021 Leadership Institute.
Listen to this episode to hear more about:
- The five fluencies of the new language of leadership
- The evolution of leadership to a more people-centric approach
- Leadership skills that have emerged from the COVID-19 pandemic
- How IABC offers opportunities to flex your leadership muscles
- The role leaders play in helping their people unlock curiosity
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LINKS
Episode
https://www.iabc.com/| https://catalyst.iabc.com/| https://www.fluencyleadership.com/
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/| https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession.
IABC Executive Director Peter Finn sat down with Ron Culp, independent consultant and professional director of the public relations and advertising MA program at DePaul University.
Listen to this episode with lived examples from Culp to learn more about:
- Ways digital literacy is helping the next generation of communication professionals use critical thinking skills and combat misinformation
- Why communicators should seek to understand business acumen, with examples of real-world experience from Culp
- The need for and benefits of radical transparency within communications
- How transformative change within an organization can come from internal communications
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LINKS
Episode
https://www.iabc.com/ | https://catalyst.iabc.com/ | https://www.depaul.edu/
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. IABC recently joined the Global Alliance, and in this episode, IABC Executive Director Peter Finn sat down with Justin Green, president of the Global Alliance to learn more about the organization, its growth, how it’s been engaging with the industry throughout COVID-19 and opportunities for IABC and similar organizations to collaborate with the Global Alliance.
This episode of PodCatalyst was recorded as part of the Global Alliance’s "Global Trends and Communication Transformation Month," taking place during March 2021.
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LINKS
Episode
https://www.iabc.com/ | https://www.globalalliancepr.org/
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. In this episode, IABC Executive Director Peter Finn dives into the 2021 State of the Sector report from Gallagher with Ben Reynolds. As global practice managing director at Gallagher, Reynolds walks through findings of the report and the current landscape for communicators.
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LINKS
Episode
https://www.iabc.com/ | https://www.iabc.com/professional-development/webinars/|
https://www.ajg.com/employeeexperience/
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
The latest episode of PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession, is now available. In this engaging conversation, IABC Executive Director Peter Finn sits down with Smita Tharoor, a noted expert on unconscious biases. The co-founder of Culturelytics and founder of Tharoor Associates, Tharoor is also the closing keynote for the IABC 2021 Leadership Institute, presenting “Being Dynamic in a Pandemic.”
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LINKS
Episode
https://www.iabc.com/ | https://tharoorassociates.com/stories-of-unconscious-bias/ | http://www.culturelytics.ai/ | https://tharoorassociates.com/
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. In this episode, IABC Executive Director Peter Finn sits down with IABC member Jessica Nunez, founder of TruePoint Communications. In this conversation, Nunez reflects on the experiences and learnings from 2020, looks ahead to the emerging trends of 2021 and shares how building and maintaining trust is a key component to the role of the communicator.
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LINKS
Episode
https://www.iabc.com/ | https://www.truepointagency.com/
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
ABOUT THE EPISODE
Welcome to the inaugural episode of PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. In this episode, IABC IEB Chair Bonnie Caver joins IABC Executive Director Peter Finn to take a look back at the adventure that was 2020, and explore what’s next for IABC and the communication profession in 2021 and beyond.
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LINKS
Episode
https://www.iabc.com/ | https://www.edelman.com/trustbarometer
Social Media
https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/
IABC Websites
https://www.iabc.com/ | https://catalyst.iabc.com/
Send in a voice message: https://anchor.fm/iabc/message
Hello and welcome to this special edition of the IABC International Podcast. My name is Dan Gold, and on this episode we're taking a look forward to the season 3 of the podcast.
The first guest of the new season will be Bonnie Caver the 2020 - 2021 Chair of the International Executive Board of IABC. I am very thankful that she has agreed to kick off episode 301 which will be coming soon.
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As you know, times are very challenging as a result of the COVID 19 pandemic. It's a global event that has sent shockwaves through families, communities and whole countries. Through the darkest of times, I have been so proud of those who have stepped up when it comes to putting the health of others first by protecting themselves. I also give thanks to all the people on the front line who have taken care of us, kept us safe and worked to keep us healthy.
The downside of the pandemic is that lives have been lost, and the hearts broken of those left behind. Let's always celebrate and remember the good of those no longer with us. With each person may their story live on to give hope to the next generation.
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I am curious about people, nature and the world, and I learn through storytelling. I have dedicated my career to helping people and organizations gain a voice to tell their stories. I am deeply thankful to work with many great storytellers.
As a result of this there was a long-told story that I needed to hear, and more importantly act on.
In terms of diversity I have always aimed to have balance through the people and stories that we have featured on the IABC International Podcast. I feel more than ever that this is the time that our podcast should be more, when it comes to diversity and inclusion. So I have been actively working to invite new people to take on the role of presenter and producers of the podcast. This search is not yet complete, but I know from the people who have already expressed interest, that diversity will be at the heart of what we do.
I was thinking of not producing this episode, but in the interest of transparency and out of respect for you the listener, a sudden change would be unexplained, and I wanted you to know that this change is so important to me.
Regardless of having dyslexia in an industry that values the written word, I have mostly felt included and not marginalised. IABC is so welcoming, and I am proud that the Diversity and Inclusion team actively addresses neurodiversity.
The inclusion of people who are neurodiverse is important to me, and I am proud of how far private industry and the public sector have come when it comes to valuing ideas, problem solving and not just focusing on writing. Technology including AI and grammar apps are helping people previously excluded from the communication profession find a home. Facts and stories told through imagery, video and audio are equally as impactful and meaningful as the written word.
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I sincerely thank Ginger, Stephanie, Mike, Micayla, Sharon, Zora and so many more for believing in the podcast as a vehicle to tell the stories from within IABC. I know that it is going to go from strength to strength with the support of Jeff Price from Smith Bucklin and IABC.
In collaboration with Austin Staton, we will be working together to bring you the next season of the IABC International Podcast. At this time I have to say thank you to Martin Charlton Communications for financially supporting the production of the podcast without ever asking for anything in return. That giving has helped people connect internationally through the stories told.
Thank you for listening.
Music is from soundcloud.com/joakimkarud and soundcloud.com/ikson.
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 232 of the IABC International Podcast. On this episode we're speaking with IABC Gold Quill Award winner MacKenzie Fitzgerald about Keeping Them Coming Back: Building Employee Loyalty Through Accelerated Engagement. It's an interesting conversation from the wider point of view of integrating two organizations following either a merger or a takeover.
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Former guest of the IABC International Podcast, Howard Krais has written an article with Mike Pounsford, and Kevin Ruck for the IABC website on Transforming how organizations listen to their people.
It's clear that listening to employees is critical to improving performance, decision making and well-being, and most communicators would agree with this, but when it comes to looking at what organizations really value from their communication function, listening appears a long way down the list.
This article features great research and tools for you to take to your leadership to highlight the importance of professional communicators being a key part of the listening process.
From passive, to deep listening, this article has a lot to say find out more here.
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The IABC Academy provides online professional development for business communicators to help advance their careers and generate real business results for their organizations.
Our online workshops offer in-depth learning to build critical skills and knowledge. Through live, on-demand and self-paced workshops by leading experts in their fields, IABC Academy participants get exceptional instruction that supports long-term problem-solving and enhances career growth, now and into the future.
Learn more and enroll on online courses.
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Thank you for listening. Please share the IABC International Podcast with your colleagues and subscribe to ensure that you don't miss an episode.
Follow us for updates and behind the scenes content. Instagram.com/iabcpodcast, Twitter.com/iabcpodcast
Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson).
Produced and Presented by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 231 of the IABC International Podcast. On this episode Elizabeth Williams Principal, National Creative Director from Buck talks about how they work with one of their clients from the entertainment world leveraging pop culture to create positive impact when it comes to engaging with staff about their benefits. #IABCGQ
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On the IABC website you'll always find powerful, relevant articles to help your professional communication practice. One of the latest articles is from Cheryl Ross entitled Help Leaders Navigate Layoffs: Increase visibility to gain employees’ trust.
Read article in full.
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Thanks for listening to this episode. Connect with us on Twitter and Instagram for exclusive podcast content.
A gold star for everyone who shares this with a friend :)
Music is from Joakim Karud and Ikson,
Produced and presented by Dan Gold
This is an IABC production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to the IABC International Podcast, on this episode Megan Osborne joins us to talk about how they won an IABC Gold Quill Award.
NSW Trustee & Guardian is a state government agency that provides Will-making and deceased estate administration services and can also be appointed by a court or tribunal to act as a person’s financial manager and/or guardian if they lack the ability to make decisions for themselves because they have a disability.
As an organisation with a purpose statement ‘To protect, promote and support the rights, dignity, wishes and choices of our customers’ having a shared language and understanding of how to achieve this to a high standard was a missing piece of the puzzle.
Insights showed there was an opportunity to improve customer service. Customer satisfaction was either low or declining, complaints were on the rise and staff morale was down following an organisational restructure in 2016.
NSW Trustee & Guardian’s Communications & Engagement team worked to develop the Customer Excellence Principles Team Activities as a tool to turn this around and embed a culture of customer service excellence.
Read this excellent article in full with photos and metrics on the IABC New South Wales website.
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Didn't make it to the IABC Virtual World Conference? You can still register to have access to all of the sessions for 12 months. wc.iabc.com
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Share this free podcast with colleagues - they'll thank you for it.
Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson)
Produced and presented by Dan Gold
This is an IABC Production
Send in a voice message: https://anchor.fm/iabc/message
This is not a regular episode of the IABC International Podcast, but an opportunity for you to experience the influence that the IABC Fellows have to audiences around the world. Kate Macauley's The Internal Comms Podcast invited Fellows Jennifer Wah, Brad Whitworth and Neil Griffiths to a roundtable discussion on the impact of Coronavirus.
It's wonderful to hear from these icons of our profession, offering their insights which you can use to inform and guide your organization, wherever you are in the world.
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Can we start to make some predictions about how this global pandemic might impact business, leadership and, in turn, communications? The economists are predicting a global recession.
So, clearly there will be some negative consequences for business to grapple with for some time to come, but some positives have emerged from this crisis. Communicators have been thrown into the spotlight, our leaders are showing up with more authenticity and there is new-found appreciation for those who work on the frontline of our organisations.
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Subscribe to Kate's podcast and for more insights from the IABC Fellows, stay up to date with the latest edition of the Circle of Fellows podcast,
Thanks for listening to this episode, if you have a professional communication or marketing podcast, let us know and we'll share it with our community.
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Thank you above and beyond for sharing the podcast with IABC. You can find out more about their services at https://abcomm.co.uk/
The Internal Comms Podcast with Kate Macauley, Copyright above and beyond. Reproduced with permission.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 228 of the IABC International Podcast. On this episode Jeff Pekar talks about how Willis Towers Watson won an IABC Gold Quill Award for launching a modern and competitive benefits and retirement program at Thomson Reuters (Canada).
The IABC Academy has launched a new online course. It's called Enhancing Organizational Reputation and it is a MUST for communication leaders who want to learn how to protect a strong business reputation.
Not only will you learn how to identify the forces that could damage your organization’s reputation, but you will learn that a positive and lasting reputation is an organization’s most important asset.
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Thank you for listening, if you share this on social media, we will be grateful, but a little brightness and light will fill my heart.
Music is from Joakim Karud (soundcloud.com/joakimkarud)
Produced and Presented by Dan Gold
This is an IABC production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 227 of the IABC International Podcast. On this episode Gabrielle Dolan - the highly sought-after international keynote speaker and educator on real communication and business storytelling is our guest.
Gabrielle has extensive leadership experience, and is a bestselling author on business and storytelling. Along with her Jargon Free Fridays movement/global revolution (jargonfreefridays.com), Gabrielle has some of the most engaging social content that you will find online - Instagram. Here is Gabrielle's latest newsletter.
Gabrielle was very excited and honoured to be announced as the winner of the inaugural IABC APAC Communicator of the Year Award in the Senior Communication Professional category.
Unfortunately face-to-face celebrations were not possible given the current restrictions but you can watch the video interview here of Gabrielle speaking with Zora Artis, IABC APAC Chair, on her acceptance of the CoTY award.
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If you haven't signed up for the IABC Virtual World Conference yet, why are you waiting? Not only are there incredible international keynote and breakout speakers, but many brands have sessions as well including Workplace from Facebook, Bananatag, Politemail, Simpplr and many other solutions providers.
wc.iabc.com for more information.
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Thank you to everyone who has been kind enough to share this podcast with friends and colleagues. Our continued growth is thanks to you.
Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson)
Produced and presented by Dan Gold
This is an IABC production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 226 of the IABC International Podcast. On this episode Jennifer Whyte explains why it was important to create a collective ownership in with their supporters. Find out more about https://oceana.ca/en
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Deborah Abrams Kaplan has written an article titled How to Spread the Word About Your Organization’s Family-Friendly Policies which you will find on the IABC content centre in the latest section. There are specific tips on communicating new family-friendly policies for your organization.
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Thank you.
From me personally, I would like to say a big thank you to each of our chapter leaders for keeping quality programming going for the benefit of our members. Many chapters have gone above and beyond to ensure that their members are supported in these challenging times, whether that is through recruitment help and advocacy of our industry, or bringing people together - having check-ins and regular online programming. I even heard that some care packages were mailed out.
Our local leadership knows that silence and no local programming contributes to people feeling isolated and unsupported. If there is one thing that our association knows, it is how to bring people together...so let's keep doing this.
Year on year, our members say that local programming is one of the key reasons that they renew annually. Thank you to every chapter board for making sure that there isn't a void for our members to be lost within.
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Thanks for listening to this episode. Subscribe for free and go back through previous episodes. The vast majority of content is evergreen, so it's as relevant today as the day we hit the publish button.
Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson).
Produced and Presented by Dan Gold
This is an IABC production.
Send in a voice message: https://anchor.fm/iabc/message
Hello and welcome to episode 225 of the IABC International Podcast. On this episode Ritzi Villarico-Ronquillo took some time out of her busy schedule, to connect with me from the Philippines. We talked about her journey into the fellowship of IABC.
There is a brilliant FAQ section on wc.iabc.com - everything from pricing of this year's online event, to the important recognition of the 2020 IABC Gold Quill Award winners.
Whilst you're on the IABC World Conference website, look at the amazing list of speakers here.
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Registration is now open for the 2020 Virtual IABC World Conference!
Times have changed quickly. But you still need connection, insight and to be ready for what comes next as a communication professional. #IABC20 has all that and more! Register to join us 14-17 June, on a unique, virtual conference platform that gives you the opportunity to:
- Spend four days connecting and learning with peers from around the world, without having to leave your home or work space.
- Gain insight and inspiration from more than 60 speakers in keynote and breakout sessions, most of which will be recorded and available to you for a full year.
- Use your phone or tablet as a second screen for chats or Q&A with speakers.
- Experience an online exhibit hall for connecting with solution providers.
- Engage with others in networking lounges to create lasting connections.
- Celebrate IABC’s 50th anniversary, recognize award winners and much more!
The virtual conference costs hundreds of dollars less than what the in-person event would: US$675 for IABC members and US$875 for nonmembers. And you don’t need to worry about travel or hotel. It’s the ultimate, flexible professional development opportunity for today’s communication professional.
Learn more about what it’s like to attend a virtual conference
Visit our FAQ page for answers to questions about the conference
Register today and get access to recorded conference sessions for a full year!
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If you like this program, please share it with friends and colleagues. Also take some time to go back through other episodes as we have so many great stories throughout the two seasons.
Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson)
Presented and Produced by Dan Gold
Mabuhay
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 224 of the IABC International Podcast. On this episode The City of Edmonton's Andrea Soler and Matthew Gresiuk from Sticks and Stones join us to speak about how city hall engaged with the citizens of Canada's oil patch on the hot button topic of the environment.
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IABC members benefit from so many opportunities throughout the organization. One of them is to contribute to Catalyst by writing influential articles that members and visitors to the IABC website from across the world will benefit from.
Check out the article from the author of The Four Highly Effective Stages of Crisis Management - Janie Jordan.
People Before Profit: Promoting products and services during COVID-19 is featured in the latest section on the homepage of iabc.com
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The International Association of Business Communicators (IABC) is pleased to announce the Agency/Team of the Year Award nominees for the 2020 IABC Gold Quill Awards program (#IABCGQ). For more than 40 years, the Gold Quill Awards have recognized business communication excellence worldwide and is acknowledged as one of the most prestigious awards programs in the industry.
Read More: https://www.iabc.com/gold-quill-award-2020-agency-team-of-the-year-nominees-announced/
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Thank you to everyone who has been kind enough to share this podcast with friends and colleagues. Our continued growth is thanks to you.
Music is from Joakim Karud (soundcloud.com/joakimkarud)
Produced and presented by Dan Gold
This is an IABC production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 223 of the IABC International Podcast. On this episode we're speaking with Roxanne Beaubien about the Stronger than you Know campaign which has been recognised in this year's IABC Gold Quill Awards.
The project was an internal mental health initiative designed to increase awareness and understanding about mental wellness and to reduce stigma associated with seeking help when experiencing a mental wellness struggle. The three-pronged anti-stigma campaign centred on testimonials from two members with lived experience, messaging from trusted leaders and a pledge project for all employees. Tactics included videos, a microsite, posters, magnets and a launch event.
A post-campaign survey proved the campaign’s success in reducing stigma, improving opinions about those with mental wellness issues and influencing some to seek help if they were to experience a mental health challenge.
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Registration is now open for the virtual 2020 IABC World Conference!
Times have changed quickly. But you still need connection and insights, and to be ready for what comes next as a communication professional. #IABC20 has all that and more!
Link to registration: https://wc.iabc.com/registration-is-now-open-for-the-2020-virtual-iabc-world-conference/
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Thanks for listening to this episode. Please share this with your professional communication and marketing colleagues.
Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson)
Presented and produced by Dan Gold
This is an IABC production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 222 of the IABC International Podcast, on this episode we're meeting one of the newly recognized IABC Fellows, Diane Gayeski. We talk about her journey going from the world of media to professional communication and beyond.
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With many IABC members and professionals in our wider community whose financial situation has changed due to COVID-19, we’re offering relief to those who’ve lost their job, been furloughed, or lost income and are due for renewal between now and 31 May 2020 or who wish to join the organization as a new member.
Visit iabc.com for more information.
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The 2020 IABC World Conference is going virtual. The event still takes place 14–17 June, and you will be able to experience it from anywhere in the world.
Many of you are wondering what a virtual conference will be like and, over the coming weeks, we’ll be sharing examples and visuals to help paint a picture. This conference will be much more than a webinar or in a video conference call.
We’ll be using a platform that will allow you to:
Move around the conference hall,
Attend keynote and breakout sessions in an environment designed to make you feel like you’re sitting among peers in a theater.
Use your phone or tablet as a second screen for chats or Q&A sessions while watching speakers on your computer.
Connect with other attendees for networking and discussion.
Visit an exhibit hall, a help desk and a resource library,
Go back and watch recorded sessions, available immediately and posted for a year after the event.
Link: IABC World conference website.
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Thanks for listening to this episode. Please share this free resource with friends and colleagues.
Music from Joakim Karud (https://www.soundcloud.com/joakimkarud)
Produced and presented by Dan Gold
This is an IABC production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 221 of the IABC International Podcast. Caroline Sapriel from CS&A International joins Dan Gold from Belgium to speak about her latest article titled Navigating Through the COVID-19 Storm which you will find on the IABC website. From how we need to connect and not just communicate, to the importance of trust. These are tough times, but working together with clarity, we can make the experience as positive as possible. In this episode find out why "In 2020, uncertainty is the new certainty" and the importance of helping your teams adjust to working from home. -- The IABC World Conference Goes Virtual - This will not be just a fancy webinar. There will be keynotes, breakout sessions and networking in online lounges and other virtual gathering spots. There will be learning, connection and, as you can expect with any IABC event, there will be fun! In these stressful times, laughter and community are essential. -- Congratulations to the 2020 IABC Gold Quill Award winners! - For more than 40 years, IABC’s Gold Quill Awards have recognized and awarded excellence in strategic communication worldwide. The awards program is recognized as one of the most prestigious in the communication profession. Read More. -- Thank you for listening to this episode of the IABC International Podcast. All episodes are free. Search for, Subscribe and Share "IABC International Podcast" on Apple Podcasts | TuneIn | Spotify | Overcast | RadioPublic | Google Podcasts | iHeartRadio | anchor.fm/iabc or any other major podcast app. Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson) Produced and Presented by Dan Gold This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 220 of the IABC International Podcast.
Often we're asked how to record high quality audio across the internet between two or more locations. One of the solutions available on the market is Zencastr.
Josh Nielsen founder of Zencastr joins Dan to talk about the origins of the product and what it took to bring it to market. There is also a sneak peek at what's coming to the platform. This conversation also looked at the long road to an overnight success.
One of the benefits of this solution is that it records the audio at each end of the conversation, which is saved to webservers, uploaded to the cloud and made available to download. When setting up a call, all you have to do is send a link and once they click on it, they will be connected.
Other options people use in the world of podcasting include recording audio from Zoom calls, Skype and other VOIP services. However the audio is not always of the quality that you would hope for in an audio only podcast. Sound on these platforms tends to be downgraded as we have the visual information from seeing the person on screen and we compensate for lower audio quality.
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This is not a sponsored podcast
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Due to the Coronavirus we are changing some of the planned episode to reflect the times we are living in. So this solutions episode fits within the remit of sharing the tools we use with you to make remote working easier.
The IABC COVID19 resource page features free advice and tools for professional communicators.
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We hope that you, your family and your community are as safe as possible.
Music is from Joakim Karud (soundcloud.com/joakimkarud)
Produced and presented by Dan Gold
This is an IABC Production.
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I just wrote this for a colleague and I wanted to share it with you:
We shall see the sun rise again as a community, and we will bask in its warmth together.
DG
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 219 of the IABC International Podcast. Austin Staton, President of IABC Houston, and host of The Business Communicators podcast joins Dan Gold to speak about new resources for members during the global pandemic. One key part of this is a standout panel discussion produced by the chapter. Available here: https://youtu.be/n0vYaMFWHNU.
==== The Coronavirus disease (COVID-19) has disrupted the global markets and the pandemic is now impacting many within our own community. Schools have closed, local businesses have shuttered, and many are unsure of the long-term implications to their careers and personal health. In this time of uncertainty, how can we navigate the COVID-19 crisis as communicators? Join IABC Houston and our panel of experts for an informative discussion on crisis management during the COVID-19 pandemic. Our panel will share insights into their corporate response, working remotely, and the importance of maintaining a focus on mental health. Panelists: Judge Ed Emmett; Clint Woods; Dr. Chris Yandle For more information, please visit IABCHouston.com." ====
They also discuss how IABC Houston has embraced live streaming alongside their already successful chapter podcast. In addition to the webinar, the chapter has dedicated resources to help their members who have lost their jobs, and to support contractors as work has become harder to come by.
IABC Houston is the IABC International Chapter of the Year. Whilst we're highlighting one chapter in this episode, we want you to know that all of the IABC Chapters and Regions have been doing essential work for our members, communities and the wider world. Thank you to each and every one of you.
IABC resources can all be found on this page on the main IABC website: https://www.iabc.com/covid-19-resources/
Resources include -
- Crisis response template
- Key messages template
- How to Continually
- Build Your Crisis Resilience: A checklist
- Crisis Plans that Reposition a Brand for Success
- Training Managers and Employees for Success in a Virtual Workplace
On that link you can watch other great webinars offering support during these unprecedented times.
Communicating [in] Crisis: 4 Proven Strategies to Communicate in Quarantine. - Jason Etter from Staffbase.
How to Adapt Your Internal Communication Strategies During a Pandemic. - Carolyn Clark and Jason Anthoine; Sponsored by Simpplr
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You can listen to this episode on Apple Podcasts | TuneIn | iHeart Radio | Overcast | Google Podcasts | Spotify | https://anchor.fm/iabc or and other podcast providers.
Link to The Business Communicators podcast https://iabchouston.com/thebusinesscommunicators
Thanks for listening to this episode of the IABC International Podcast.
Please subscribe and share with colleagues, whether they're currently members or not, this production has a little something for everyone.
Music is from Joakim Karud (https://soundcloud.com/joakimkarud) and Ikson (https://soundcloud.com/ikson)
Produced and Presented by Dan Gold
This is an IABC Production
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 217 of the IABC international podcast. On this episode we check in with DeAnna Bennett and Kraig Eaton from Deloitte, they're scheduled to speak at the IABC World Conference in Chicago in June.
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Personal message about our IABC community and saving money during Member Month
IABC Coronavirus resources: https://www.iabc.com/covid-19-resources/
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NOTE: The interview was recorded prior to the global pandemic taking hold. Please forgive me for any content which you feel is disconnected from the current situation. I will follow that by saying that I hope that this podcast is not only a resource for what's happening now, but for a time beyond the current global crisis. For me, recording this in my bedroom, a sense of normality is appreciated at this time.
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Thanks for listening to this episode of the IABC International Podcast. Please subscribe and share with colleagues, whether they're currently members or not, this production has a little something for everyone.
Music is from Joakim Karud (https://soundcloud.com/joakimkarud) and Ikson (https://soundcloud.com/ikson)
Produced and Presented by Dan Gold
This is an IABC Production
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 216. This bonus episode is a conversation between Jason Etter from Staffbase and our host Dan Gold.
The Coronavirus (COVID-19) outbreak is having a massive impact on businesses around the globe, as companies struggle to keep their operations running productively despite troubling uncertainties.
In this upcoming one-hour webinar, Jason will cover 4 proven strategies to communicate in quarantine:
- What are the challenges of the workplace in times of crisis?
- Which strategies work best to ensure your message is received by all your employees?
- Why your message matters more than ever—and why it’s important to choose your words carefully.
- Best practices for organizations that can and cannot enforce a work from home policy during times of crisis.
Jason heads the U.S. marketing and brand strategy for Staffbase and has served as an expert in operational leadership, marketing, sales, and business development for more than ten years. He’s obsessed with thinking outside the box and brings his distinctive energy wherever he goes. With a background in theatre and film history, he’s ventured into the world of podcasting and currently stars in Staffbase’s YouTube videos.
Staffbase is an end-to-end employee communication platform designed to engage the hard to reach. The company’s employee app and people-first intranet offer more than just a technical solution, but establishes an entirely new category for state-of-the-art employee communication and engagement. Staffbase currently serves hundreds of global businesses ranging between 1,000 and 500,000+ employees.
Date: 19 March 2020
Time: 8–9 a.m. PST / 11 a.m.–12 p.m. EST
Free to the public
REGISTER NOW <<
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Thanks for listening to this episode of the IABC International Podcast. Please subscribe and share with colleagues, whether they're currently members or not, this production has a little something for everyone.
Music is from Joakim Karud (https://soundcloud.com/joakimkarud) and Ikson (https://soundcloud.com/ikson)
Produced and Presented by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
This is episode 215 of the IABC International Podcast. On this episode we're going to talk about diversity and inclusion with Mallory Whitfield, and Max Luthy joins us to look at emerging trends and innovation. Both Mallory and Max will be making appearances at June's IABC World Conference in Chicago.
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For 50 years, communication professionals have turned to IABC to connect with the people and insights they need to drive business results. Right now is a great time to either join them or renew your membership.
Use the code MARCH10 at checkout when you join or renew during March and you'll receive a 10% discount on international dues.
You’ll also be entered into a drawing to win a standard registration to the 2020 IABC World Conference in Chicago*. Get a bonus entry for drawing for every new or returning lapsed member who lists your name in the referral field during March.
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Thanks for listening to this episode of the IABC International Podcast. Please subscribe and share with colleagues, whether they're currently members or not, this production has a little something for everyone.
Music is from Joakim Karud (https://soundcloud.com/joakimkarud) and Ikson (https://soundcloud.com/ikson)
Produced and Presented by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 214 of the IABC International Podcast.
Doug Hohener joins us on the latest episode to take a look at video marketing.
Nothing is more powerful than video to truly capture or tell a story. Today, it seems that everybody and their uncle is making a YouTube video and sharing it on various social platforms to gain “subscribers” that will lead to advertisers. In the business world, however, we can’t afford for branding to be diluted with low-quality and low-production-value videos.
You can find the Doug's full article on the IABC website here:
https://www.iabc.com/whats-new-in-video-marketing/
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Ahead of her keynote session at the IABC World Conference, Carmen Simon explains why we should focus on the 10% of information that our audiences remember, rather than worrying about the 90% that they forget.
This is an edited version of my conversation with Carmen, you can watch the video version of the interview which includes an on screen presentation by clicking on the on the link below.
https://www.youtube.com/watch?v=fP3ebDFS5to
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The annual IABC World Conference is the largest and most inspiring global event in the field of business communication. If you want to sharpen your skills, gain new insights and make valuable connections with communication professionals around the world, this is the place to be.
Invest in your future: Get savings right now
Yes, professional development is an investment in your future and one that can help raise your profile in your company and make you better at what you do, but why carry the burden of extra cost to attend? If you register before 6 March, you’ll save more than US$200 on registration fees.
AND In celebration of IABC’s 50th anniversary, get an extra US$50 off a full or standard registration in February with the code CELEBRATE50 (Only applies in February 2020)
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Thanks for listening to this episode.
Please subscribe, and share the IABC International Podcast
Music is from Joakim Karud (https://soundcloud.com/joakimkarud) and Ikson (https://soundcloud.com/ikson)
Produced and Presented by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 213 of the IABC International Podcast. On this episode we're talking to Nic Pearce - Chair 2020 IABC World Conference about what goes into planning and executing an event of the scale of #IABC20. From the overarching theme, to the selection of keynotes and breakout speakers, to what attendees can expect as they arrive in Chicago this June for IABC World Conference.
Video version of our conversation with Nic Pearce:
https://youtu.be/1ENHRQKgMT0
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But first we check in with Brennen Schmidt. Brennen is a senior consultant with Deloitte Canada. Prior to joining Deloitte, he served as a communication consultant with Saskatchewan’s public service for the greater part of a decade. His passion for technology has enabled him to work with clients and stakeholders across Canada and the United States to help discover how to better connect people, process, and technology. Schmidt co-authored Cyber City Safe: Emergency Planning Beyond the Maginot Line, a work which explores how we can live smarter, safer, and healthier lives.
Session link:
https://wc.iabc.com/a-spotlight-on-cyber-emerging-from-the-shadows-of-it/
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So, let's say that you have decided that you need to attend IABC World Conference because you see how it can benefit your career and your organization, but you don't know how to pitch it to your employer. There is a great resource on https://wc.iabc.com/business-case-letter-wc/ which outlines the business case for attending the IABC World Conference. It is designed to assist you with requesting funding from an employer or other sponsor to help you attend. All you have to do is tailor the information on that letter to fit your needs.
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Thanks for listening to this episode. Music is from Joakim Karud (https://soundcloud.com/joakimkarud) and Ikson (https://soundcloud.com/ikson)
Produced and Presented by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 212 of the IABC International Podcast. On this episode we're taking a look back at a great article from January on the IABC website which takes a fresh look at vulnerability.
We check in with Chris Dutton from IABC Wellington to find out what's happening at the IABC APAC REGION conference which is taking place in New Zealand just ahead of IABC World Conference.
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A big thank you to everyone who has shared an episode of this podcast with colleagues and friends. Our continued growth is thanks to you. If you haven't shared an episode yet, think of who would benefit from listening and click that share button on your favourite podcast app. Most importantly, tell people that this is a FREE resource for everyone in the professional communication and marketing sectors.
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Rod Cartwright is founder of Rod Cartwright Consulting, a firm committed to delivering human preparedness and organizational resilience. With 25 years’ global agency experience, counselling clients including Nissan, Accenture, Malaysia Airlines, Dell and IBM.
Article: The Power of Vulnerability and the Strength of Imperfection
https://www.iabc.com/power-of-vulnerability/
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We're on the build up to the IABC World Conference in Chicago in June, but before that, there is a regional conference happening in the Southern Hemisphere. This interview was recorded last week in the lobby of a rather busy Hilton, so I do apologise for the background noise, but I hope you enjoy this look at the Asia Pacific Region's conference.
Link:
http://www.iabcfusion.com/
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Thank you for listening to this episode. Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson).
Presented and Produced by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to the episode 211 of the IABC International Podcast. Today we are focusing on your professional development with one of the latest courses to be added to the IABC Academy. Eileen Chadnick joined our host Dan Gold to speak about leadership and managing people among other things.
But first, if you haven't already listened to the last couple of episodes we spoke with Abigail Posner from Google's BrandUnit on what attendees can expect from her keynote at the IABC World Conference in Chicago. Plus Rita Zonius, SCMP joined us to speak about how organizations need to embrace the social age.
You can catch up with any episodes that you have missed for FREE by hitting subscribe on your favourite podcast app whether that is iHeartRadio, Apple podcasts, TuneIn, Spotify, Google Podcasts or overcast. And if you listen to podcasts via a computer, you can bookmark the web version (anchor.fm/iabc) in your browser.
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Course Link:
https://www.iabcacademy.org/store/652839-developing-and-managing-highly-effective-teams
Developing and Managing Highly Effective Teams introduces emerging leaders to some crucial must-knows and must do’s as a new leader. Learn about: the shift from the old paradigm of managing to a more collaborative and integrated leadership approach; the distinctions between ‘managing’ and ‘leading’ mindsets and behaviors; various conversation strategies to connect with your team; leading with a strengths-oriented approach; and team-building strategies to take your people to higher levels of engagement, performance and overall team efficacy.
Ideal for emerging and aspiring leaders as well as more experienced leaders who want to hone their leadership efficacy further.
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Thank you for listening to this episode. Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson).
Presented and Produced by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Abigail Posner joined Dan for a special edition of the IABC International Podcast (video and audio). They spoke about some takeaways you can expect from Abigail's upcoming keynote at the 2020 IABC World Conference in Chicago.
Abigail is Director of the Brand Unit, Google’s creative think tank for agencies and brands. She’ll join us on Monday, 15 June, for the keynote session, “Cracking Creativity: Re-Engaging Our Innate Creativity for Greater Productivity and Growth.”
Register now to secure your place in Chicago at #IABC20. Simply tap on wc.iabc.com
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Music on this episode is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson)
Produced and Presented by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 209 of the IABC International Podcast. Rita Zonius, SCMP speaks about how organizations need to embrace the social age, and Martha Muzychka ABC, MC, IABC Fellow talks about the importance of forming partnerships within a corporate culture.
Thank you for hitting play on the first episode of 2020, we have a fabulous program coming up this year for you. From thought leadership, to pathways to success...The IABC International Podcast will be your trusted companion from now to World Conference and beyond.
I am sincerely grateful to IABC for the opportunity to connect with, and interview so many leading professional communicators throughout the year and at world conference for the production of the podcast.
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The 2020 IABC World Conference is happening between the 14th and 17th of June in Chicago. Most of the breakout sessions have now been posted online. Experts were drawn from around the world to shape a slate of session offerings that will give you the ideas you need to create communication results that will elevate your company and your career. Sessions will focus on innovation, best practices and an understanding of how to leverage the unique power of communication.
Click here to view the list of incredible breakout session topics and presenters.
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The social addresses for the IABC International Podcast have been updated to @iabcpodcast, make sure you follow us on Twitter and Instagram for additional behind the scenes content and exclusive clips.
One of my favourite parts of hosting and producing each episode is meeting great people from across the IABC World, so don't be shy in coming forward, because we want you to be a part of this global podcast. Whether you're interested in being a guest, volunteering as a producer or you want to celebrate something from your chapter, or a colleague, do get in touch via news@iabc.com
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Thank you for listening to this episode of the IABC International Podcast, music was from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson).
Produced and Presented by Dan Gold (twitter.com/dangoldmedia) in collaboration with the IABC team.
This is an IABC Production
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Welcome to episode 208 of the IABC International Podcast. On this episode we're taking a fresh look at crisis resilience and how having a plan in a binder is not enough, plus we're joined by Austin Staton as he takes us to Houston for this week's Chapter of the Week.
Our feature interview is with Caroline Sapriel, author of How to Continually Build Your Crisis Resilience: A checklist. You can view the article here.
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This episode includes a short feature which expresses my thanks to you the listener, and to leadership, staff and the volunteers of IABC.
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Thank you for listening to this episode of the IABC international podcast, if you have any comments or feedback, OR if you would like to be a guest on the podcast, please get in touch via news@iabc.com.
Music on this episode is from https://soundcloud.com/Ikson and https://soundcloud.com/Joakim Karud,
Produced and Presented by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to Episode 207 of the IABC International Podcast.
On this program, we're looking at the relationship between legal counsel and communication professional during a crisis. And we're off to Manitoba in this week's Chapter of the Week.
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Back by popular demand, the IABC Academy Cyber Week sale is available again this year!
We want to make it easier on you. We appreciate your commitment to lifelong learning and driving the communication profession forward. To say thank you, we’re offering a limited-time deal on IABC Academy courses, saving you 40% on everything on iabcacademy.org through Tuesday, 10th December, at 11:59 p.m. PST.
Shop now and enter the coupon code 'CYBER40” during checkout to get 40% off everything in your cart.
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Are you looking for a new job? Time for a change or maybe just a new challenge? Bookmark jobs.iabc.com and check out the latest opportunities from across the world. At the time of recording, there are professional roles including Communications Specialist in Winnipeg, Manager Content and Editorial Operations in Phoenix, and Senior Account Manager in Chicago.
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Our feature interview: Jay Sullivan. We are delighted to have him on the podcast because he has authored a new course called Crisis Planning: Manage and Enhance Organizational Reputation which you can find on the IABC Academy - Link here.
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Marjorie Huculak is this week's host of Chapter of the Week, showcasing Manitoba, Canada.
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Thank you for listening to this episode of the IABC international podcast, if you have any comments or feedback, OR if you would like to be a guest on the podcast, please get in touch via news@iabc.com.
Music on this episode is from https://soundcloud.com/Ikson and https://soundcloud.com/Joakim Karud,
Produced and Presented by Dan Gold
This is an IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
Welcome to episode 206 of the IABC International Podcast.
Howard Krais returns to talk about the opportunities that come from, and difference between working in-house, consulting and starting your own communication agency.
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Save 10% on 2020 IABC Gold Quill Awards entries through 15 December.
You've done the hard work. Now, it's time to get recognized for it.
The final 2020 IABC Gold Quill Awards deadline will be here before you know it, and the early-bird deadline has already passed. But, it's not too late to get a great deal on a fantastic growth opportunity that has more than 40 years of history and thousands of communication professionals behind it.
Just use the code IABCGOLD to receive a 10% discount when you submit your IABC Gold Quill Awards entry by 11:59 p.m. on 15 December. And don't forget, IABC members save even more with their member discount. So, if you're not yet an IABC member or if your membership has lapsed, you can join or renew and then use the discount code to take advantage of both opportunities to save.
If you haven't already seen this, the deadline for speakers at the IABC Fusion conference, March 2020 in Wellington, New Zealand has been extended until Monday 2nd of December, you can apply online and I encourage you to do so.
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If you have any thoughts, advice or support for your fellow professional communicators, then contribute to community via The IABC Hub.
There is no chapter of the week this week because we would to take this time to invite you to express interest in recording a featurette for us. If you want to know more then get in touch via news@iabc.com with the subject line - chapter of the week. Leave your contact details and we will feature your chapter.
Please share this with your fellow professional communicators, and click on the subscribe button.
Music is from https://soundcloud.com/ikson and https://soundcloud.com/JoakimKarud, and this is an IABC production.
Produced and Presented by Dan Gold
For Shel, the storyteller's storyteller.
Send in a voice message: https://anchor.fm/iabc/message
Episode 205 of the IABC International Podcast. On this episode, we're popping across to Banff in the Canadian Rockies to catch up with Priya Bates
Plus Poonam Sharma and Rebecca Callahan take a moment out of their hectic schedules to tell us about what you can expect to find at IABC DC Metro in this week's Chapter of the Week.
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These are the last few days of October and therefore: Member Month. we don't want you to miss out. If you sign up, or renew your IABC membership, you're entitled to 10% off of international dues if you complete the purchase before 23:59 on October 31st 2019. Simply enter "OCTOBER10" during the checkout stage of the process and that discount will be yours.
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FAQs: Love them or hate them?
On The Hub from IABC there is a member-created thread: Are FAQs still a common tactic in your communication plans? Or are they being replaced by something better?
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Feature interview with Priya Bates, here is the article on LinkedIn which tackles the topic of communicator vs communication professional head on. https://www.linkedin.com/pulse/we-communicators-communication-professionals-priya/
Click to play Episode 13 - featuring IABC Victoria
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Please share this with your fellow professional communicators, and click on the subscribe button.
Just a quick thank you to Sue Ridewood for your support, congratulations to Krystal Rudyk, AND congratulations to all of the 2019 Silver Leaf Award winners plus...a special mention for Lynda McLean on becoming the latest IABC master communicator.
Music is from https://soundcloud.com/ikson and https://soundcloud.com/JoakimKarud, and this is an IABC production.
Produced and Presented by Dan Gold
Send in a voice message: https://anchor.fm/iabc/message
Hello and welcome to Episode 204 of the IABC international podcast.
On this episode, we'll find out about issues relating to communication and remote workers from Jenni Field, and we're going to spend some time with the IABC UK and Ireland chapter thanks to Howard Krais.
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We're just over halfway through IABC member-month, where you can sign up for, or renew your membership and save 10% on International dues if you do it before the end of October.
Simply enter the code OCTOBER10 on the checkout page and you'll receive that discount. If you have a friend or colleague who needs that little extra incentive to sign up now, then tell them about this offer.
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If you're like me, you occasionally get stumped or need to bounce ideas around before taking them to your internal or external clients. Colleagues have been using The Hub from IABC for this very purpose. Not only can you share ideas with others, but it gives an opportunity to seek thought leadership from across the world on specific opportunities and challenges.
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Jenni Field FCIPR, President-Elect of CIPR is a Chartered Practitioner with a BA Honours in marketing. Jenni runs her own firm called Redefining Communications. Among other things she has helped teams go from chaos to calm – from toxic relationships to working together with respect. I sat down with Jenni to discuss the challenges in communicating with hard to reach employees. Link to the free report - Remotely Interested.
Jenni spoke to Dan at #IABC19, get your tickets now for #IABC20. https://wc.iabc.com/
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Congratulations to Kari E. McLean on receiving the IABC Chicago Chapter's Karen Utterback Volunteer Award.
Thank you for listening, please give the podcast a 5 star review on Apple Podcasts, and recommend it to your marketing and communication friends and colleagues.
Music is from Ikson https://soundcloud.com/ikson and Joakim Karud https://soundcloud.com/joakimkarud
This is an IABC Production.
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The snow has returned to Western Canada where this episode of the IABC International Podcast is being produced. So whilst dealing with the white stuff Dan has produced the latest episode.
Patrick Armstrong SCMP from Australia speaks about his experience in working in integrated marketing and communication teams.
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Alison Davis has a really informative article on the importance of creating a playbook when it comes to communicating change.
If you're planning an IABC Gold Quill Award submission, then do get it in early to secure a discount on the entry fees, details available right now at gq.iabc.com
And finally, if you're at the stage where you're seeking a new challenge, change of direction or a new location, then do have a look at the IABC job centre.
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Andrew Kaszowski and Marek Kubow from IABC London are hosting this week's Chapter of the Week.
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Thank you for listening to this episode. Do subscribe on your favourite podcast app.
Please give this program a 5* review on Apple podcasts and don't forget to share this with colleagues and friends from across the communication and marketing sectors, whether they're IABC members or not.
Music on this episode comes from Joakim Karud http://soundcloud.com/joakimkarud and Ikson http://soundcloud.com/ikson
This is an IABC production.
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Hello! we're back after the summer break. The interim editions are back in storage until the next winter break. On this episode, Ed Kamrin talks about the upcoming webinar - your pathway to Gold Quill recognition and why you should enter.
We have a brand new feature called Question of the Week. This week: What is the name of the business book that you cannot put down? Tell us why it's your go-to via https://twitter.com/iabcpop. We will showcase the books on the next IABC International Podcast episode.
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Chapter of the Week is The Greater Cincinnati chapter. FInd out more here
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Thank you for listening to this episode. Do subscribe on your favourite podcast app.
Please give this program a 5* review on Apple podcasts and don't forget to share this with colleagues and friends from across the communication and marketing sectors, whether they're IABC members or not.
Music on this episode comes from Joakim Karud http://soundcloud.com/joakimkarud and Ikson http://soundcloud.com/ikson
This is an IABC production.
Send in a voice message: https://anchor.fm/iabc/message
Firstly, please subscribe to the podcast so that you never miss an episode, and please do share this with colleagues and friends from across the communication and marketing sector. This is a little teaser of what you can expect in Season Two. -- Ed Kamrin joins Dan tomorrow to talk about the free IABC Gold Quill Awards webinar coming soon - check out the IABC website for details. -- Interested in becoming a producer with the IABC Panel of Producers? Get in touch for details. Also if your chapter hasn't been featured as Chapter of the Week yet, let us know and we will record one with you - it takes less than 15 minutes. -- Music is from Joakim Karud https://soundcloud.com/joakimkarud Produced and presented by Dan Gold This is an IABC Production
Send in a voice message: https://anchor.fm/iabc/message
In this second interim episode Dan has some Amazing August savings for you.
Find out more about joining IABC
15% discount on IABC Academy courses? Here's how.
Our next full episode with feature interview will be on September 10th 2019, plus we'll find out where in the IABC World we will be in Chapter of the Week.
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IABC Heritage Region is hosting a webinar on #podcasting, so if you're in the region, look out for the emails in your mailbox.
If your chapter or region would like to host its own webinar on podcasting featuring experiences from the IABC International Podcast and Panel of Producers, get in touch by sending a DM or sending a message here.
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Music is produced by Joakim Karud https://soundcloud.com/joakimkarud
This is an IABC Production.
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Off for a walk, commuting or just grabbing a cuppa? Thank you for hitting play. Please share this with friends and colleagues.
Enjoy great new perks like Catalyst, a brand new iabc.com, chapter and regional networking events, discounts on #IABC20 in Chicago and much more. Save 10% on international dues using the code MEMBERSHIP during checkout at (link: http://iabc.com/join) iabc.com/join through 31 August.
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If you're a chapter or regional leader and you would like us to feature your event on an edition of the podcast, then pop us a note via @iabcpop on twitter or email news@iabc.com and we will gladly feature it. Enjoyed your experience at World Conference in Vancouver? Then why not return to Canada for CWR's Conference in Banff, Oct 27-29. their theme is Driven by Data, this two day conference being held in the mountains will be a real experience.
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Don't forget that you earn credits toward CMP or SCMP certification when you complete courses on the IABC Academy. Lisa Beck spends some time telling us about the programming and what's coming to online professional development portal.
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Find out more about our Chapter (or for this episode) REGION of the Week: IABC Africa, thank you Daniel Munslow for contributing to the episode.
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Interested in volunteering with the Panel of Producers? Email news@iabc.com or pop a DM to our Twitter account: @iabcpop
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Music is from Joakim Karud https://soundcloud.com/joakimkarudand Ikson http://soundcloud.com/ikson
Produced and Presented by https://twitter.com/dangoldmedia
This is an IABC production.
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Thank you for hitting play on this episode. If you would like to watch this in video format, click on this link: https://youtu.be/hR40QMGgY2U
We're showcasing The Business Communicators from IABC Houston produced and hosted by Austin Staton.
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Interested in volunteering with the panel of Producers? Email news@iabc.com or pop a DM to our Twitter account: @iabcpop
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Music is from Joakim Karud https://soundcloud.com/joakimkarud
Produced and Presented by https://twitter.com/dangoldmedia
This is an IABC production.
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Podcast pioneer Shel Holtz joins Dan Gold to talk about why 2004 was an important year, and how the IABC Circle of Fellows podcast came in to existence. Also Shel has a key piece of advice for anyone thinking of podcasting.
Find out more about the Circle of Fellows Podcast here
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Calling all corporate communication and human resourcesprofessionals! IABC has joined forces with internal communication consultancy Gatehouse to launch Accelerate in North America. If you would you like to develop a more strategic and influential approach to internal communication, consider Accelerate, a three-day master class structured around the nine hallmarks of great internal communication.
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Chapter of the Week is IABC Hong Kong. Thank you Chapter President Virgina Chi and VP Genevieve Hilton.
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Thank you for listening to this episode, please do share it with colleagues and friends.
Music by Joakim Karud http://youtube.com/joakimkarud and Ikson https://soundcloud.com/ikson/ikson-sunkissed
Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia)
An IABC Production.
PublicRelations #Communications #Podcasting #ShelHoltz
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Simon Wright and Lee Smith join Dan to look in to the findings from the 2019 State of the Sector Report - The Definitive Global Survey of the Internal Communication and Employee Engagement Landscape.
The State of the Sector Report is IABC Foundation endorsed research and here is the link to the webinar with Lee which takes a deeper dive in to the results. Download the report.
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Our IABC International Podcast Chapter of the Week is IABC Victoria - thank you Sia Papageorgiou for contributing to this episode.
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Thank you for listening to this episode, please do share it with colleagues and friends.
Music by Joakim Karud http://youtube.com/joakimkarud and Ikson https://soundcloud.com/ikson/ikson-sunkissed
Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia)
An IABC Production.
PublicRelations #Communications #internalcomms #internalcommunications #stateofthesector
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On this episode:
Victoria Dew, SCMP – IEB Chair, Ginger D. Homan ABC, SCMP – IEB Past Chair, and Stephanie Doute, CAE - IABC Executive Director joined Dan ahead of World Conference in Vancouver to look at some key areas of the IABC roadmap. They highlighted reasons why people should join the association, and the value that a membership brings to a professional communicator.
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We have recorded so much content from #IABC19, that we will be sharing it through the summer months along with other stories from the world of IABC.
To everyone that took the time to take part in a podcast recording, thank you.
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Our IABC International Podcast Chapter of the Week is IABC Malaysia - thank you Kristy Christie for contributing to this episode.
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Thank you for listening to this episode, please do share it with colleagues and friends, we want the communication profession to be a part of what we do.
Music by Joakim Karud http://youtube.com/joakimkarud and Ikson https://soundcloud.com/ikson/ikson-sunkissed
Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia)
An IABC Production.
PublicRelations #Communications #Influence #Marketing #Vancouver #media
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An email just popped up on Dan's computer. Take a listen to just a few of the interviews we gathered at #IABC19.
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Presented and Produced by http://twitter.com/dangoldmedia
Music: soundcloud.com/joakimkarud
This is an IABC Production
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Celeste Headlee is an award-winning journalist, professional speaker and the author of Heard Mentality and We Need To Talk: How To Have Conversations That Matter. Dan removed the distraction of his cell phone and really focused on the conversation, we hope you have as many insights as he did from this conversation with Celeste ( https://wc.iabc.com/team/celeste-headlee/).
There is still time to secure your ticket to #IABC19 (as of the date of this episode going live - May 24, 2019). Join communicators from across the planet at the World's leading communications conference. https://wc.iabc.com/registration/
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At #IABC19 we will be recording podcasts and videos. With IABC volunteer leaders attending from across the globe, come and showcase your chapter. it takes just 5 minutes to record. Put your chapter on the map.
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Music by Joakim Karud http://youtube.com/joakimkarud.
Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia).
An IABC Production.
PublicRelations #Communications #Influence #Marketing #celesteheadlee #media http://celesteheadlee.com
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Soledad O'Brien called in from New York to talk with us about the state of the media and how we can continue to support a free press. Soledad is the Opening Keynote speaker at June's 2019 IABC World Conference in Vancouver. Reserve your seat now wc.iabc.com for the World's leading communications event.
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Don't miss the next IABC Drop-In with discussion hosts Adam Brayford, SCMP, and Kamna Narain! We'll be covering effective storytelling for external communication and diversity and inclusion best practices. Register to join us on 22 May at 11 a.m. PT.
Zoom Drop-Ins are informal—they are opportunities to get some face time with other IABC members, some whom you may have already met and others whom you haven’t had a chance to meet just yet. Drop-ins are the perfect place to continue building your global network, learn more about your fellow IABC community members and find and share new insights that will help you with your daily work challenges. Who knows, maybe you’ll meet your future mentor or mentee!
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Krista Rauch President of IABC Great Plains is the host of this episode's Chapter of the Week.
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Music by Joakim Karud http://youtube.com/joakimkarud and Ikson https://soundcloud.com/ikson/ikson-sunkissed
Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia)
An IABC Production.
PublicRelations #Communications #Influence #Marketing #soledadobrien #media
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Feature Interview
Mike Klein joined Dan to explain why it is important for an organization to recognize the difference between advocates, ambassadors, influencers and employees.
Find out more about The Ultimate Strategy session at World Conference, click: https://wc.iabc.com/network-and-influencer-based-communication-the-ultimate-strategy/
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Free Webinar Alert: How to Write Emails Your Employees Will Actually Read
While email remains an essential tool for business communication, email overload and employee engagement present real challenges. It is no surprise so many go unopened or unread.
Being an effective communicator means knowing how to craft a corporate email that not only reaches the intended audience but is also read and understood.
May 1, 2019 11:00 AM in Pacific Time (US and Canada)
Reserve your seat: https://zoom.us/webinar/register/4215562088649/WN_gMxlGdJNRq6qLDJPcRHarQ
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In the first of our new series "Chapter of the Week" we hear from Ben Borne, Chapter President of IABC Saskatoon. Learn about the city, the chapter and their new conference.
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Music by Joakim Karud http://youtube.com/joakimkarud and Ikson https://soundcloud.com/ikson/ikson-sunkissed
Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia)
An IABC Production.
PublicRelations #Communications #Influence #Marketing
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Episode 7 is here and so is Michael Nord, SCMP. Dan and Michael took some time out at Leadership Institute to chat about the excitement surrounding mentoring.
If you're a chapter leader, then click on this link ( https://www.iabc.com/leader-centre/run-your-chapter/mentoring/ ) to access the mentoring section on Leader Centre. You will need to be logged in to the site. Or you can navigate to Leader Centre - Run your chapter and click on mentoring.
If you're looking to develop as a professional, consider mentoring as a way to grow. Both mentors and mentees benefit from the relationship, especially with the new program and framework provided by the IABC Mentoring Task Force.
IABC International Chair Blog https://chair.iabc.com/2019/02/08/launching-iabcmentoring/
Thank you to: Mentoring Task Force Members Anna Willey, ABC, MC, IABC Fellow - Edward Ulrich - Michael Nord, SCMP (board liaison) - Natasha Nicholson (staff liaison) - Jeanette LeBlanc - Leanne Joyce - Karen Drury - Maliha Aqeel, SCMP - Michael Ambjorn, SCMP (chair) Contributing
Chapters British Columbia (Canada West) - Calgary (Canada West) - Canberra (APAC) - Dallas (Southern) - Detroit (Heritage) - Edmonton (Canada West) - Regina (Canada West) - San Francisco (Pacific Plains) - Toronto (Canada East) - United Kingdom (EMENA) The toolkit is dedicated to all the IABCers out there already mentoring. Thanks for all you do. We hope it will inspire more leaders across the globe to join your ranks.
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Music by Joakim Karud http://youtube.com/joakimkarud Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia)
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"Ain't No Stoppin Us Now" - Not just a great song with dreadful spelling, but a mantra. We're on a roll with the IABC International Podcast.
Dan was speaking in the UK, but didn't want to disappoint you by missing an episode, so with the podcasting kit as hand luggage, he scouted out a location to record the interviews for the latest episode.
Thank you Jenifer Bice - Chair 2019 World Conference and Gemma Lawrence - President IABC Vancouver for being guests on this episode.
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2019 IABC World Conference
Downtown Hyatt and Fairmont
9–12 June, Vancouver
IABC19
With the theme Think Forward and an eye toward the latest trends, solutions and ideas, the 2019 IABC World Conference will explore new challenges and opportunities facing the communication profession. Renowned for its natural beauty, rich history, diverse cultures and mild climate, Vancouver was selected as the ideal location choice for this year’s event.
For all the latest information on World Conference: wc.iabc.com
Over the next few episodes we're also going to find out about a Vancouver Dine-around and what's happening in terms of hospitality.
And Garyoke? If you know, you know.
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Next Episode - Michael Nord speaks about mentoring.
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Music by Joakim Karud http://youtube.com/joakimkarud
Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia)
An IABC Production.
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So why should you join IABC? There are so many great reasons, from professional development to community building, listen to this great episode and see below for more details.
Thank you IABC Ottawa Chapter President Samantha Rae Ayoub for joining Dan to look at the reasons why people join IABC and stay members long term.
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You face challenges. IABC has solutions. From content and events to courses and credentials, an IABC membership gives you what you need to excel and advance in your communication career. Discover the benefits of IABC membership!
Do you need:
Connections to help you advance? Find mentors and tap into a global network of peers for answers to pressing questions through The Hub, a private online community for IABC members only.
Tools to leverage for results? Access critical information when you need it, from an online library that includes award-winning case studies, webinars, podcasts and more.
Content to keep informed? Stay current with Communication World magazine articles on critical industry topics delivered to your inbox each week.
Learning to stay sharp? Keep growing with discounts on professional development through IABC Academy online courses, the IABC World Conference, the IABC Gold Quill Awards, and with chapter and regional events in your local area.
Credentials to raise your profile? Get discounts on professional certification through the Global Communication Certification Council (GCCC).
There’s never been a better time to gain access to these resources and more. Save 10 percent on international dues when you join IABC or renew your membership by 31 March. https://www.iabc.com/membership/
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Next Episode - Looking forward to IABC World Conference in Vancouver #IABC19
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Music by Joakim Karud http://youtube.com/joakimkarud
Presented and Produced by Dan Gold (http://twitter.com/dangoldmedia)
An IABC Production.
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Thank you to the contributors to this episode.
Samantha Rae Ayoub - @samanthamrae
Joanne Kazmierski - @JoanneKaz
Marek Kubow - @kubomb
Sharon Hunter - @SharonHunter
Partick Armstrong
Megan Zinn - @meganzinn
Adam Foose
Kristina Martin - @kristinamartin9
Michael Ambrozewicz - @AmbroWeho
Send in a voice message: https://anchor.fm/iabc/message
Episode five's main feature is looking at what volunteering at the international level gives volunteers and the difference they make. From advice for others, to real experiences our guests had, this is a great way to peak behind the curtain of IABC International Committees and task forces.
Thank you Sharon Hunter SCMP and Victor Zalakos SCMP for contributing to this episode.
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Our open call for people to join the Panel of Producers is also mentioned. We tell the IABC story. Interested in volunteering? Get in touch.
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Music by Joakim Karud http://youtube.com/joakimkarud
Presented and Produced by Dan Gold
An IABC Production.
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Our annual gathering of leaders from chapters, regions, committees, task forces and the IEB took place in Long Beach, California.
Kicking off with the Chapter Management Awards, we celebrated success from across the IABC World.
That was followed by two intensive days of listening, learning and idea sharing to make IABC even stronger.
Catch up on all the social chatter by using #IABCLI and #weleadIABC.
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Our feature interview is with Zora Artis GAICD, SCMP, FAMI, CPM, MComm, MMktg.
In mid-2018, supported and endorsed by the IABC Foundation, Wayne Aspland and Zora Artis, undertook a global survey of more than 200 senior communicators to look at the issue of strategic alignment from a communication perspective.
Further reading:
https://www.iabc.com/strategic-alignment-white-paper/
Webinar:
https://www.iabc.com/strategic-alignment-how-communicators-can-change-the-face-of-leadership/
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And finally...
We're proud to announce that the submissions for podcast name were sifted, sorted and evaluated. Then they were printed on pieces of paper, folded and placed in a bowl. The official name for the podcast is....
The IABC International Podcast.
From the submissions and feedback, most people asked for a simple name which is easy to distinguish from chapter and regional productions.
Thank you to everyone who took the time to submit a name.
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Music by Joakim Karud http://youtube.com/joakimkarud
Presented and Produced by Dan Gold
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Ève Laurier - General Manager, Edelman Montréal joins Dan Gold on the IABC Podcast to talk about the findings from the 2019 Edelman Trust Barometer.
The study reveals that trust has changed profoundly in the past year—people have shifted their trust to the relationships within their control, most notably their employers.
Globally, 75 percent of people trust “my employer” to do what is right, significantly more than NGOs (57 percent), business (56 percent) and media (47 percent).
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Music by Joakim Karud http://youtube.com/joakimkarud
Presented and Produced by Dan Gold
An IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
IABC Fellows Priya Bates and Brad Whitworth join Dan Gold on this week's episode to offer their Gold Quill advice and support.
Yes there really is time to make your submission.
We're still looking for a name, let us know your ideas news@iabc.com
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Music by Joakim Karud http://youtube.com/joakimkarud
Presented and Produced by Dan Gold
An IABC Production.
Send in a voice message: https://anchor.fm/iabc/message
The first full episode is on its way, but in the mean time, here is a little introduction to our new channel. Please share the subscription link with colleagues and those interested in IABC.
An important part of this production is going to be you, our IABC colleague. We want to hear from you.
In this episode, we're looking for help with naming this podcast. If you have suggestions, please send them to news@iabc.com
Music by Joakim Karud http://youtube.com/joakimkarud
Presented and Produced by Dan Gold
An IABC Production.
Send in a voice message: https://anchor.fm/iabc/message