The Beauty Code: Recent Episodes
Phoebe Wilkinson
A podcast to inspire and empower Beauty Therapists/Estheticians. Discussing topics such as retailing, active ingredients, staff management, policies and procedures, different career pathways, industry expectations, workplace disputes and so much more.
Contraindications is one of the very first things we learn about in our studies as beauty therapists. This episode goes over what to look out for, the choice of words to use and how to action according to the condition. It can be a tough conversation to have with a client or even employer, so here are a few tips on how to go about it. With the reopening of our industry after COVID-19 lockdowns, it’s also a good reminder, along with the other added measures we now have in place.
In this episode we discuss some of the difficult topics within our industry. I absolutely love this industry, I’m very passionate about beauty and love what I do but there’s some tough conversations that sometimes need to be had so here it is! Covering common issues that may arise as a Beauty therapist and how to action accordingly and find solutions.
During Covid-19 the beauty industry has been hit hard. With businesses being forced to shut down by government and potentially not being able to reopen, Beauty therapists being temporarily laid off or loosing their jobs and Ofcourse the risk of clientele loss once the industry is allowed to reopen. The purpose of this light hearted episode is to let us take our minds off what’s happening in the world at the moment and laugh at the hilarious stories we encounter as Beauty Therapists. There are also a few tips you can gain for how to spend your time in isolation as a beauty therapist. I hope you enjoy!
Covering consultations, treatment plans and skin diagnosis procedures that will help retailing and upgrading success! Also ensuring your clients safety is always looked after under your care and that you are always providing the best possible results according to your clients concerns. Following on from episode 6 where we discuss retail and upgrading techniques.
As we all know, the beauty industry is definitely a retail industry. Retail and upgrading services is where businesses will make profit rather then in services. Join me on this episode as I break down costs to explain how important retail and upgrading is to a business in this industry and share my tips to be successful in your sales.
Covering 10 beauty myths that are commonly mistaken for true beauty hacks and why they are not true.
Discussing active ingredients within skincare products and how they can potentially change the skin. What layer of skin is that particular product or ingredient penetrating and what ingredients most benefit specific skin conditions/types.
How do you look after your loyal clients? How do you prevent clients from looking elsewhere? How do you ensure that you have a point of difference in your spa or salon? In this episode we are covering different ways you can ensure your clients have unique experiences and are always made to feel like your most important client of the day.
Discussing the difference between government accredited qualifications, industry recognised courses, seminars and workshops. Find out what course you will be taking next and how to make sure you are current within the industry.
Get to know what the beauty code podcast is all about with Phoebe Wilkinson and discuss the different pathways this wonderful industry has to offer.
Have any questions or suggestions for future podcasts? Please feel free to email thebeautycode@gmail.com
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